Podcasts about consultwebs

  • 12PODCASTS
  • 260EPISODES
  • 37mAVG DURATION
  • ?INFREQUENT EPISODES
  • Apr 9, 2025LATEST

POPULARITY

20172018201920202021202220232024


Best podcasts about consultwebs

Latest podcast episodes about consultwebs

Lunch Hour Legal Marketing
Show Me the Clients! — Holding Your Marketing Accountable

Lunch Hour Legal Marketing

Play Episode Listen Later Apr 9, 2025 41:28


Feeble marketing tactics are a major waste of your law firm's ad spend! Make sure your budget isn't being squandered by understanding what marketing quality and accountability should look like. If your marketer's data looks like a success but isn't resulting in new clients for your law firm, you might be getting shammed. The guys join us from the road at two of the legal industry's finest conferences, ABA Techshow and Mass Torts Made Perfect. In their talks, Gyi and Conrad each presented the perils of marketing misinformation and what lawyers need to look for to ensure transparency and accountability in their marketing schemes.  Leave us a comment on the LHLM LinkedIn page if you'd like to have Gyi and Conrad's slide decks from their conference presentations!   The News: Google Business Profiles are switching things up - Ask Maps Is Google Q&A's AI Replacement: Here's What It Means For Marketers It's probably a good idea to opt in to Google's experimental AI Mode to see where things are headed - Expanding AI Overviews and introducing AI Mode  Notebook is expanding access all over the place - New in NotebookLM: Discover sources from around the web  It is a very good thing that we are a country with laws, and though we've always been loath to get too political, we feel that we have to recognize current dangers and stand up for the rule of law. Read through The ABA supports the rule of law,  Statement from SBM Leadership on Unprecedented Threats to Rule of Law,  ABA condemns remarks questioning legitimacy of courts and judicial review, and more at the ABA's Rule of Law page.  On a lighter note, Jessica Hawkins from Consultwebs created a post on the Best Legal Podcasts of 2025. Jessica gave LHLM a really nice write up, and we are super thankful to be featured with some other great shows!  And, Conrad is desperately seeking an awesome Customer Success person. Just go see if you can find the hidden job listing on Mockingbird Marketing.   Suggested LHLM Episodes: Bull$#!% You Hear at Legal Conferences Apple | Spotify | Youtube   Connect: The Bite - Lunch Hour Legal Marketing Newsletter! Leave Us an Apple Review  Lunch Hour Legal Marketing on YouTube  Lunch Hour Legal Marketing on TikTok

Grow Your Law Firm
Stand Out in the Crowd: Transform Your Law Firm's Digital Presence! With Tanner Jones & Matt Smyers

Grow Your Law Firm

Play Episode Listen Later Apr 4, 2025 38:01


Welcome to episode 273 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Tanner Jones, Vice President of Business Development at Consultweb and Matt Smyers, Senior Digital Advertising Advisor at Consultweb. Both Tanner and Matt are cohosts of the LAWsome Podcast.  Tanner leads business development at Consultwebs, helping law firms achieve their digital marketing goals. He earned a B.S. in Business Administration with a focus on Management from Berea College in 2008 and joined Consultwebs in 2009. With over a decade of experience, he specializes in case-driving online marketing strategies for law firms. Tanner was drawn to Consultwebs for its leadership in legal marketing, quoting Wayne Gretzky's philosophy: “Skate to where the puck is going, not where it has been.” He values the company's focused approach, believing it drives better results and scalability. Tanner credits Consultwebs' success to its strong team, which includes licensed attorney writers, consultants, designers, programmers, and marketers. A native of Waynesville, North Carolina, Tanner enjoys outdoor activities like camping, hiking, fishing, hunting, and golfing, though his focus is now on avoiding injuries. Matt Smyers, a non-practicing attorney, has over 10 years of experience in legal marketing and serves as a Senior Digital Advertising Advisor at Consultwebs. He helps law firms execute digital ad campaigns through platforms like Google Adwords, Facebook, Bing, and Yahoo. Matt emphasizes that law firm marketing requires specific skills and a deep understanding of the legal industry, which is why Consultwebs' commitment to marketing exclusively for law firms allows it to deliver strong results. What you'll learn about in this episode: 1. Content Personalization and Unique Value Propositions: - Personalization plays a crucial role in content creation - Unique value propositions, case results, and testimonials to differentiate content  2. Leveraging AI for Strategic Content Creation and SEO Optimization: - The increasing role of AI in content production is vital to understand - A strategic approach to content creation is necessary to stand out in search rankings 3. Applying Data for Effective Marketing Strategies and Decision-Making: - AI is utilized for data analysis to uncover valuable insights - Data guides marketing strategies and decision-making effectively 4. Effective Data Analysis and Application in Marketing: - Continuous monitoring and analysis of marketing metrics are essential - Informed decisions are made based on meaningful data, not short-term trends 5. Adapt to Changes by Comparing Case Counts and Using an Agile Marketing Approach: - Comparing cumulative and digital case counts offers valuable insights - An agile marketing approach is embraced to adapt to evolving market dynamics   Resources:  https://www.consultwebs.com/ Facebook: https://www.facebook.com/consultwebs/ Twitter: https://twitter.com/Consultwebs LinkedIn: https://www.linkedin.com/company/consultwebs/ Podcast: https://www.consultwebs.com/podcast/    Additional Resources:  https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind

Grow Your Law Firm
Outrank Competitors: The Ultimate SEO Guide for Law Firms with Tanner Jones

Grow Your Law Firm

Play Episode Listen Later Oct 4, 2024 39:13


Welcome to episode 247 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Tanner Jones, VP of Business Development at Consultwebs. Tanner Jones is a seasoned expert in online marketing for law firms, particularly personal injury firms, with over 20 years of experience at Consultwebs. He is known for his valuable insights and practical strategies that help law firms enhance their online presence and maximize their marketing efforts. Tanner's approach focuses on building strong brand identities, optimizing phone answering processes, and creating efficient website designs to generate leads and establish credibility in the legal industry. What you'll learn about in this episode: 1. Marketing Considerations: - Understanding your audience and your brand. - Who answers your phone and what does your sign-up process look like. 2. Your Website is your Virtual Office: - Quick-loading, mobile compatibility, consistency, content, etc considerations. - Building your trust, showcasing your brand, your assets, and your accomplishments. 3. Turning Potential Clients into Clients: - Recognizing the importance of providing clear conversion and contact opportunities on website pages. - Utilizing tools like Intaker to enhance user experience, increase engagement, and improve conversion rates. 4. Lead Generation and Brand Building:  - Monitoring data metrics and leads generated through marketing efforts.  - Benefits of combining brand building and lead generation to reach and retain clients. 5. Reaching a Wider Audience Online: - The importance of prompting clients to review your law firm on Google Business Profiles. - Strategic video content creation and leveraging platforms like YouTube, without relying too much on AI. Resources:  https://www.consultwebs.com/ https://www.linkedin.com/in/tannerjonescw/ (877) 278-5590 Additional Resources:  https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind  

LAWsome
Mastering On-Camera Presence for Lawyers with Kerry Barrett

LAWsome

Play Episode Listen Later Jul 25, 2024 36:29


Kerry Barrett, an on-camera coach, shares insights on mastering on-camera presence for lawyers. She emphasizes the importance of balancing content and delivery, as well as the power of storytelling and credibility. Barrett discusses how lawyers can leverage video content to highlight their expertise and thought leadership. She also addresses the need for lawyers to adopt a performance mindset and overcome misconceptions about on-camera presence. Barrett provides practical suggestions for lawyers to improve their on-camera skills, such as practicing in front of a camera and focusing on one skill at a time. She concludes by emphasizing the importance of energy and engagement in on-camera communication.   Key Takeaways: Balancing content and delivery is crucial for effective on-camera presence.  Storytelling and credibility are powerful tools for lawyers to engage their audience. Lawyers can leverage video content to highlight their expertise and thought leadership. Adopting a performance mindset and overcoming misconceptions about on-camera presence are essential for success. Practical suggestions for improving on-camera skills include practicing in front of a camera and focusing on one skill at a time. Energy and engagement are key factors in effective on-camera communication.    Timestamps: 00:01 - Introduction to Kerry Barrett 04:10 - The power of storytelling and credibility 08:18 - Adopting a performance mindset 14:47 - Practical suggestions for improving on-camera skills 28:31 - The importance of energy and engagement 35:46 - Conclusion Best way to contact Kerry:   https://www.linkedin.com/in/kerrybarrett   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Visit the LAWsome website.   Follow Consultwebs on social for legal marketing updates: Facebook Instagram X Linkedin YouTube   Learn more about Consultwebs at the links below.   Speaking Engagements  Balancing Work and Life in Law Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351   Do you want to find ways to connect with other lawyers whose practice areas align with your cross-referrals? This podcast is for you:   To keep up with issues, trends, and problems in their clients' industries To meet and interact with current clients, former clients, potential new clients, and referral sources To connect with other lawyers whose practice areas align with theirs for cross-referrals To earn continuing legal education (CLE) credits To get away from the office and de-stress  

LAWsome
The AI Advantage in Law: Tom Askeroth's Insights on Modern Legal Practice

LAWsome

Play Episode Listen Later Jul 10, 2024 45:25


Exploring how AI is reshaping law practice, from case management to ethical challenges.   Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs.   In this episode, Tanner Jones interviews Tom Askeroth, a trial lawyer specializing in workers' compensation and personal injury, about the intersection of technology and law. They discuss how AI is transforming the legal landscape and the ethical considerations that come with it. Tom highlights how AI tools aid in case management, litigation, and the analysis of complex documents like scientific articles and public records. He emphasizes the need for attorneys to stay current with AI advancements to enhance their practices and remain competitive. The conversation also covers the potential risks of automation in areas such as document review and legal research, while stressing the importance of interpersonal skills and ethical considerations in using AI. Tom advocates for attorneys to develop their understanding and proficiency in AI to navigate the changing landscape effectively and ethically.   Key Takeaways: AI is a transformative force reshaping the legal landscape, and it is important for legal professionals to stay informed about its potential applications. Integrating AI into legal practices can help level the playing field for underdogs in the legal system, such as injured workers and victims. AI tools like ChatGPT can assist attorneys in understanding scientific and medical articles, summarizing reports, spotting inconsistencies in records, and analyzing public record information. Staying abreast of the latest developments in AI is crucial to fully leverage its capabilities and explore new possibilities in the legal field. Artificial intelligence is set to disrupt the legal field, particularly in areas such as document review, contract drafting, and legal research. Attorneys should stay updated on the latest developments in AI and understand the ethical guidelines and privacy concerns associated with using AI tools. AI can be a valuable tool for attorneys, streamlining processes and leveling the playing field. Attorneys should focus on developing interpersonal skills and client-facing practice areas, as clients will always want to have a human attorney to talk to. Resistance to technology and a limited understanding of its potential can hinder law firm operations, so it is crucial for attorneys to embrace and train themselves in AI.   Timestamps: 00:01 - Introduction: Exploring the Intersection of Technology and Law 02:34 - Tom's Journey: Integrating AI into Legal Practice 08:48 - AI Tools for Understanding and Analyzing Legal Documents 11:54 - Exploring the Possibilities: Leveraging AI in Different Areas 21:57 - The Disruption of Artificial Intelligence in the Legal Field 24:05 - Areas of Law at Risk of Automation 27:49 - The Value of AI as a Tool for Attorneys 30:11 - Understanding the Ethical Guidelines and Privacy Concerns of AI 35:31 - Embracing and Training in AI for Law Firm Operations Best way to contact Tom:   https://www.linkedin.com/in/tom-askeroth-9b2b3488  Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Visit the LAWsome website.   Follow Consultwebs on social for legal marketing updates: Facebook Instagram X Linkedin YouTube   Learn more about Consultwebs at the links below.   Speaking Engagements  Balancing Work and Life in Law Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351   Do you want to find ways to connect with other lawyers whose practice areas align with your cross-referrals? This podcast is for you:   To keep up with issues, trends, and problems in their clients' industries To meet and interact with current clients, former clients, potential new clients, and referral sources To connect with other lawyers whose practice areas align with theirs for cross-referrals To earn continuing legal education (CLE) credits To get away from the office and de-stress  

LAWsome
Optimizing Workers' Compensation Claims with Luis A. Sosa

LAWsome

Play Episode Listen Later Jun 18, 2024 22:40


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs.   In this episode of the podcast, Tanner Jones sits down with Luis A. Sosa, a personal injury attorney renowned for his expertise in optimizing workers' compensation claims. They dive into the critical aspects of streamlining the intake process at personal injury law firms and discuss the strategic use of digital marketing to attract the right clients. Luis shares invaluable insights into the challenges law firms face with workers' compensation cases and highlights effective strategies for building client trust through direct attorney involvement in intake processes.   Key Takeaways: Understanding both workers' compensation and personal injury law is crucial for optimizing workers' compensation cases. Law firms face significant challenges due to the complex nature of workers' compensation law, necessitating dedicated teams. Direct involvement of attorneys in the intake process fosters trust with potential clients, enhancing conversion rates. Effective digital marketing and targeted advertising are key in attracting the right clients for workers' compensation cases. Law firms can set up processes to receive referrals by targeting injury cases that may have a workers' compensation component.   Timestamps: 00:00 - Introduction and background of Luis A. Sosa 01:36 - Discussing key factors for optimizing workers' compensation claims 05:22 - Strategies for streamlining the intake process at personal injury law firms 08:54 - The role of digital marketing in attracting workers' compensation clients     Best way to contact Luis:    https://www.linkedin.com/in/luis-sosa-8719ba58/ Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Visit the LAWsome website. Follow Consultwebs on social for legal marketing updates: Facebook Instagram X Linkedin YouTube   Learn more about Consultwebs at the links below.   Speaking Engagements  Balancing Work and Life in Law Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351

LAWsome
The Impact of AI on Law firms with Karl Seelbach

LAWsome

Play Episode Listen Later May 20, 2024 30:55 Transcription Available


Exploring AI's Role in Legal Research, Data Analysis, and Client Management Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In this episode, he is joined by Karl Seelbach, an attorney, founder of Skribe.ai, and expert in legal marketing. They discuss the evolution of AI in the legal field and how AI tools have transformed legal research, data analysis, and legal marketing. Karl shares his experiences with different AI tools and the challenges of implementing them. They also explore the role of AI in decision-making, client management, and running a law firm. Karl provides insights on how to get started with AI in the legal field and emphasizes the importance of testing and evaluating different tools. Key Takeaways: AI tools have revolutionized legal research, enhancing efficiency and enabling natural language interactions with software. Implementing AI tools in the legal field can present challenges, such as choosing the right tool and addressing risks like hallucinations. AI can assist in decision-making by analyzing large data sets, spotting inconsistencies, and assessing exposure or potential jury verdicts. AI tech can also be leveraged to improve client management, from intake processes to chatbots and AI-powered phone support. Staying ahead in the legal tech space required resting and evaluating different AI solutions, considering cost-benefit analysis, and attending legal tech conferences.  Timestamps: 00:01 - Introduction to Karl Seelbach 01:45 - Evolution of AI in Legal Research 03:49 - Challenges of Implementing AI in Legal Research 04:10 - Leveraging AI Tools for Legal Research 08:10 - AI in Data Analysis and Case Evaluation 11:26 - Using AI for Assessing Jury Verdicts and Risk 12:07 - Starting with AI in Legal Practices 14:15 - AI in Medical Record Analysis 15:15 - AI in Client Management and Intake 18:22 - The Future of AI in Legal Marketing 19:14 - Ethical Considerations and Deep Fakes 21:35 - Introducing Scribd AI 22:43 - Speed and Efficiency in Legal Practices 25:25 - Staying Ahead with Legal Tech 27:20 - Final Thoughts and Advice Best way to contact Karl:  https://www.linkedin.com/in/kwseelbach/  Tweetables and Quotes:  “If you're not online, you're invisible to potential clients. A strong digital presence is no longer optional, it's essential.” @consultwebs “ SEO is about making sure your law firm is found by those who need your services. It's about visibility and relevance.” @consultwebs “Content marketing is about providing value. If you can educate and inform your audience, you'll build trust and credibility.”  @consultwebs “Social media is a powerful tool for law firms. It allows you to engage with your audience and build relationships.”   @consultwebs “PPC advertising can be a game-changer for law firms. It's about reaching the right people at the right time.”   @consultwebs   Do you want to find ways to connect with other lawyers whose practice areas align with your cross-referrals? This podcast is for you: To keep up with issues, trends, and problems in their clients' industries To meet and interact with current clients, former clients, potential new clients, and referral sources To connect with other lawyers whose practice areas align with theirs for cross-referrals To earn continuing legal education (CLE) credits To get away from the office and de-stress Subscribe to LAWsome by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Learn more about Consultwebs Digital marketing for Lawyers and Law firms: Digital marketing SEO Web design PPC Local Services Ads Email marketing Search engine marketing Content marketing Social media marketing Video marketing Email marketing   Digital marketing Case studies for Law firms Marketing Resources for Lawyers   Consultwebs 8601 Six Forks Rd #400 Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://maps.app.goo.gl/p99f5Q2V2HeoYDmYA

Grow Your Law Firm
Proximity vs. Reviews: Google's Local Service Ads for Law Firms with Tanner Jones

Grow Your Law Firm

Play Episode Listen Later Apr 19, 2024 35:09


Welcome to episode 223 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Tanner Jones. They discuss essential strategies for optimizing Local Service Ads (LSAs) on Google, emphasizing the importance of quick response to calls and messages, consistent positive reviews, and effective use of the LSA dashboard. The discussion also touches on the significance of bid and budget management, lead nurturing and adapting marketing strategies to Google's evolving algorithms and AI influences.   As  Vice President of Business Development, Tanner Jones oversees all business development opportunities for Consultwebs and our clients. He has the privilege of speaking with virtually every law firm that contacts Consultwebs and working with them to determine how we may accomplish their digital marketing goals. Tanner earned a Bachelor of Science in Business Administration, with a concentration in Management, from Berea College in 2008. His journey with Consultwebs began in 2009, and he now has over a decade of experience consulting with law firms on case-driving online marketing strategies. He was originally drawn to Consultwebs because of how we have remained a leader in the niche of legal marketing. Tanner often quotes the Canadian hockey player, Wayne Gretzky, when he says, “Skate to where the puck is going, not where it has been.” For Tanner, Consultwebs strives to do just that. He says, “I've always been drawn to companies with an intentional focus because it often breeds stronger results, efficiencies, and scalability.” When it comes to what sets Consultwebs apart, Tanner's first thought is the distinctiveness of our team. “We are proud to have built one of the strongest teams in the country, ranging from licensed attorney content writers, innovative social media consultants, and award-winning designers, to expert programmers, and highly experienced search marketing consultants. We know that we are only as strong as our individual team members, and we hire accordingly.” Tanner is a native of Waynesville, North Carolina, where he lives with his wife, daughter, and son. Aside from spending time with his family, Tanner also enjoys camping, hiking, fishing, hunting, golfing, and playing “any other competitive sport available.” However, he admits that his goal for sports has gone from “win” to “don't get injured.”   What you'll learn about in this episode:   1. Optimizing LSA Effectiveness: Rapidly respond to calls and messages to improve user experience and enhance Google ranking. Focus on accumulating positive feedback on Google Business profiles while actively managing and responding to reviews.   2. Strategic Use of LSA Dashboard: Use the dashboard to detect useful patterns and keywords for more accurate targeting. Employ the notes section for adding pertinent keywords and additional details for each lead to refine targeting.   3. Enhancing Lead Engagement: Gain a comprehensive understanding of various lead stages, such as 'Booked' within the LSA dashboard. Maintain regular activity and interactions with leads to demonstrate engagement and improve visibility.   4. Budgeting and Bidding Strategies: Evaluate the benefits of automatic bidding versus manual adjustments to optimize ad performance. Experiment with different budgeting strategies to discover the most cost-effective approach for your firm.   5. Prioritizing Responsive Communication: Ensure phone calls are answered immediately to capture every opportunity. Enable and utilize the message function to provide swift responses to potential clients' inquiries.   Resources:  https://www.consultwebs.com/ Business Facebook: https://www.facebook.com/consultwebs/ Twitter/X: https://twitter.com/Consultwebs LinkedIn: https://www.linkedin.com/company/consultwebs/   Additional Resources:    https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind

LAWsome
25 Tips to Prepare for Your Next Conference

LAWsome

Play Episode Listen Later Apr 17, 2024 31:57


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Janet Falk, the Public Relations and Marketing Communications Professional at Falk Communications and Research. Janet has over three decades of experience in her field. Her expertise spans various domains, including law firms, Wall Street, and the business and nonprofit sectors.  With her strategic insights, Janet offers guidance to attorneys, business owners, and consultants, focusing on achieving media coverage and boosting revenue growth. Join us for an insightful session as Janet walks us through 'The Top 25 Tips to Prepare for Your Next Conference' Janet will draw from her years of expertise and best insights as a Public Relations and Marketing Communications Professional.   Key Takeaways: 00:26 - Introduction  00:27 - Journey as a Public Relations and Marketing Communications Professional 1:39 - Why attending conferences is important for lawyers  7:43 - Effective pre-conference strategy for lawyers 13:11 - The best form of outreach (method to connect) with a conference speaker/attendees 29: 20 -  Final thoughts Best way to contact Janet Falk: https://www.linkedin.com/in/janetlfalk   https://janetlfalk.com/  Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Visit the LAWsome website.   Follow Consultwebs on social for legal marketing updates: Facebook Instagram X Linkedin YouTube   Learn more about Consultwebs at the links below.  Speaking Engagement  Balancing Work and Life in Law Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

LAWsome
Painting a Moving Train: How Lawyers Will Stay Ahead of the Digital Curve in 2024

LAWsome

Play Episode Listen Later Apr 8, 2024 26:23


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Grant Brott, the Director of Strategy at Consultwebs, one of the best and leading marketing agencies for law firms. Grant excels at digital marketing strategy, team leadership, and innovation and has over a decade of experience.  He specializes in SEO management, multi-channel campaigns, and business visibility strategies. With Grant's focus on AI, Consultwebs has been able to streamline content outline workflow, saving between 40 and 150 hours of work. Join us for an insightful session as Grant walks us through his insightful ways of illustrating 'How Lawyers will stay ahead of the digital curve in 2024,' Grant will draw from his vast expertise and best insights as the Director of Strategy at Consultwebs.    Key Takeaways: 00:23 - Introduction  1:11 - Journey as Director of Strategy at Consultwebs 1:41 - Navigate the complexities and changes of digital marketing today 3:34 - Common concerns and misconceptions about legal marketing  6:18 - The key to maximizing brand presence and caseload is to be comprehensive 12:34 - What is comprehensive marketing for law firms  18:09 - Single strategy v.s. diversified law firm marketing campaigns 23: 39 -  Final thoughts Best way to contact Grant Brott: https://www.linkedin.com/in/grantbrott/ https://www.consultwebs.com/about-us/our-team/grant-brott/ Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Visit the LAWsome website. Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

Personal Injury Marketing Mastermind
241. Tanner Jones, Consultwebs— Toolkit: Data-Backed and Results-Driven, The Digital Foundation for Growth

Personal Injury Marketing Mastermind

Play Episode Listen Later Mar 21, 2024 32:12


Deciding where to invest marketing dollars to maximize law firm growth can feel like throwing darts blindfolded. The options seem endless, while proven returns feel few. Tanner Jones, VP of Business Development at Consultwebs (@consultwebs) will help you hit your mark. With over 20 years of results-driven legal marketing experience, Consultwebs has seen it all - from the early "web business card" days to today's ever-evolving digital landscape. Tanner shares invaluable insider knowledge on new channels plus research-backed approaches to blend branding with sales activations for consistent client acquisition. You'll discover why data tracking matters more than gut decisions and learn key foundations essential for any firm embarking on digital marketing. Come away armed with actionable strategies, whether starting a new solo practice or expanding an established firm's market dominance. Links Want to hear more from elite personal injury lawyers and industry-leading marketers? Follow us on social media for more. Rankings.io Instagram Chris Dreyer Instagram Rankings.io Twitter Rankings.io Website Tanner Jones LinkedIn Consultwebs Website  Lawsome Podcast  Consultwebs Instagram What's in This Episode: Who is Tanner Jones? What's the most effective yet overlooked approach proven to maximize your law firm's growth and sustainability? Wondering whether to devote limited budget to branding or sales activations for the best ROI? Hear what the research reveals. Starting out on your own? What 3 digital no-brainer steps form the foundation to dominate the market from day one? Past Guests Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert Additional Episodes You Might Enjoy 80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good 84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry 101. Pratik Shah, EsquireTek — Discovering the Power of Automation 134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend 104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok 63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche 96. Brian Dean, Backlinko — Becoming a Linkable Source 83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow 73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels

LAWsome
Revolutionizing Network with Law Firm Referral Tracking Strategies

LAWsome

Play Episode Listen Later Mar 13, 2024 25:33


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Josh Sanford, attorney and the owner of Lexamica, a company that manages and tracks referrals for law firms. With Lexamica, Josh aims to simplify updating referrals and referring In addition, the company promotes tracking referrals as a consistent revenue generator for law firms. Besides working with Lexamica, Josh is also the Managing Member of the Sanford Law Firm, PLLC. He oversees a group of passionate attorneys and legal staff who work on various cases. Join us for an insightful session as Josh walks us through the innovative ways of proactive referral tracking strategies for law firms. He will share invaluable advice on how to apply passive networking to referrals, tracking referrals and referring strategy that will enhance a firm's ROI.    Key Takeaways: 00:26 - Introduction  1:00 - Journey as an attorney and a co-founder  1:35 - Passive networking for law firms 3:10 - Benefits of a solid referral tracking system  7:52 - Referrals from other legal professionals 9:30 - Proof that tracking referral strategies work 16:05 - How marketing agencies boost referral opportunities in law 22:05 - Final thoughts Best way to contact Josh Sanford: https://www.linkedin.com/in/america-s-attorney-josh-sanford-3b91b431/ https://www.youtube.com/channel/UCyMHxf61yTwmNh_SXCpV7eQ Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Visit the LAWsome website.   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

LAWsome
Managing Time Between Settlement and Disbursement to Maximize Law Firm's Profit

LAWsome

Play Episode Listen Later Feb 21, 2024 17:45


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Todd Franklin,  a Partner at MASSIVE and a medical and subrogation specialist. His expertise lies in identifying problems and providing solutions and resources to assist attorneys in removing liability and resolving complex medical lien issues. As an entrepreneur, he founded two companies in the area of personal injury. In his most recent work, he pioneered MASSIVE's proprietary software system that helps manage and settle medical lien claims. Join us for an exciting session as Todd shares his insights into managing time through the process of settlement and disbursement while securing the law firm's profit and success.    Key Takeaways: 00:26 - Introduction  1:10 - A legal professionals multidisciplinary journey  1:17 - The red and green flags of a firm's financial health 3:27 - Effective benchmarks in assessing a law firm's profitability 7:18 - What is a medical lien in a personal injury law firm 9:16 - How early lien resolution can impact a law firm's profit 12:14 - Maintain the balance between serving clients and financial stability 15:35 - Closing thoughts   

LAWsome
Law Firms Leveraging Agile Digital Marketing in 2024

LAWsome

Play Episode Listen Later Feb 12, 2024 25:39


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Martin Aragon,  the digital advertising advisor at Consultwebs, one of the nation's top digital marketing agencies for law firms. He is the main point of contact for Consultwebs' digital ads clients. In addition to identifying sales opportunities for expanding and growing the company's paid advertising portfolio, Martin reports campaign results and guides top-level marketing strategies. As a result of his expertise, he managed a client portfolio with a $250,000 monthly budget while providing ongoing maintenance. Join us for an insightful session as he walks us through the innovative ways of leveraging an Agile digital advertising agency to boost a law firm's business. Martin will provide invaluable tips on how to manage, apply, and boost a law firm's success by going all in on Agile.    Key Takeaways: 00:26 - Introduction  1:10 - Journey as a digital advertising advisor 1:15 - Insights why Agile digital advertising is the future of legal marketing 6:44 - Top benefits Agile digital marketing can provide to law firms  12:09 - Tools that streamline marketing processes 16:07 - Consequences of not innovating digital strategies 20:53 - How to assess the best law firm marketing agency 22:05 - Final thoughts  

LAWsome
Building Bridges in Law: The Power of Effective Business Connections

LAWsome

Play Episode Listen Later Jan 24, 2024 36:40


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Elise Holtzman, the CEO of The Lawyer's Edge, a former practicing lawyer, and professional coach and trainer.  Elise hosts  The Lawyer's Edge Podcast and regularly speaks for bar associations and law firms. She is also the founder of The Lawyers Making Rain Program and the Ignite Women's Business Development Accelerator. Prior to founding The Lawyer's Edge, Elise practiced law in New York City with AmLaw 100 firms Fried Frank and Lewis. In addition to her impressive work, she also joined some of the most prestigious firms in the country and has coached thousands of lawyers from small to big firms. Join us for a captivating session as Elise walks us through her best insights and experiences. Drawing from her expertise, she'll provide knowledge on how to build effective connections in the legal field.   Key Takeaways: 00:22 - Introduction  1:00 - Journey as a CEO of The Lawyer's Edge 1:42 -  The 3 pillars of business development success 7:59 - How networking can work for an introvert 12:40- Synergy between new and existing clients 16:02 - How lawyer differentiate their practice from the crowd 26:00 - How lawyers today can be more strategic  22:05 - Final thoughts   Best way to contact Elise Holtzman : https://www.linkedin.com/in/eliseholtzman www.thelawyersedge.com   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Visit the LAWsome website.   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

LAWsome
Revolutionizing Law Firms With Social Media Trends

LAWsome

Play Episode Listen Later Jan 10, 2024 25:46


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Paige York, a creative force and social media manager at Consultwebs, a leading law firm marketing agency. Paige spent a decade mastering social media management to help businesses thrive and succeed online. She helps the Consultwebs team through strategic and innovative approaches. With her guidance, the team can create high-quality, engaging social media content that connects law firms with audiences and strengthens their brand image and online visibility.  Today's topic, the future of law firm social media, captures this essence. Let's dive in!    Key Takeaways: 00:17 - Introduction  1:40 - Tips to leverage AI tools across different systems ethically  3:59 - Different AI tools for law firms  4:30 - How to craft the tone of your firm's social image  6:22 - AI 2024 social media predictions  8:32 - Celebrating ‘inchstones' instead of milestones  9:40 - Long-format video creation for law firms  11:13 - Self-care and wellness are essential in professional performance  13:30 - Quality content trumps quantity content  14:30 - Pay-to-play model for social media performance  16:50 - Being bold on socials   20:55 - LinkedIn and the most popular platforms for law firms  24:05 - How to define success in social media    Best way to contact Paige York: https://www.linkedin.com/in/paige-york-60b99778/    Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Visit the LAWsome website.   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

LAWsome
How AI Is Shaping the Modern Legal Practice

LAWsome

Play Episode Listen Later Dec 5, 2023 39:05


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Mitch Jackson, an author, trial lawyer, legal technology innovator, and private mediator who has been helping personal injury clients for the past 35 years.  Mitch's outstanding legal skills made him receive the award as the California Litigation Lawyer of the Year (2013) and Orange County Trial Lawyer of the Year (2009). He is the author of the book, The Mediator's Handbook: Turning Conflict Into Collaborations. He also authored some blogs that will help legal professionals better understand AI, such as How To Use Images in AI to Help You Win Your Case (GPT-4 Vision), The Power of AI, and The Ethics of AI: Can We Trust Machines to Do What's Right? Join us for one of the most talked about topics in all industries today, including law – AI. Let us gain insights into current trends and learn how AI shapes modern legal practice.    Key Takeaways: 00:26 - Introduction  00:30 - Journey as a mediator 2:17 - How AI is  useful in the law 7:38 - How AI is a time saver 10:42- Tips On How to Leverage AI  13:33 - Staying ethical with AI in the legal field 24:23 - Advice for AI-skeptical legal professionals  22:05 - Final thoughts   Best way to contact Mitch Jackson: LinkedIn Profile: https://www.linkedin.com/in/mitchjackson/ Company Website: https://www.jacksonandwilson.com/   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Visit the LAWsome website.   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

LAWsome
How Time-Restricted Legal Professionals Nurture Wellness

LAWsome

Play Episode Listen Later Nov 21, 2023 21:21


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Charlène Gisèle Bourliout, a former BigLaw lawyer, now certified coach-consultant, specializing in burnout prevention and sustainable high-performance. Her career as a burnout prevention advisor started after her health was negatively affected by her job as a high-performing lawyer. Her health deteriorated due to burnout, and that's why she developed a sustainable, high-performance blueprint. Now, she works with top executives and businesses to maximize their performance and overall wellness. Join us for an insightful and timely session as she navigates the ins and outs of sustainable personal and professional success. Drawing from her own expertise, she provides insights on how to manage your health and legal career properly.   Key Takeaways: 00:22 - Introduction  1:06-  Advocacy for burnout prevention  1:25 - Transitioning from  lawyer to a coach-consultant 5:36 - Main challenges legal professionals are facing to maintain well-being 7:07-  The stages of a burnout  10:08 - Advice for people who are going through a burnout  16:48 -  Self-care habits and routines for lawyers 22:05 - Final thoughts   Best way to contact Charlène Gisèle Bourliout: https://www.linkedin.com/in/charl%C3%A8ne-gis%C3%A8le-bourliout/?originalSubdomain=uk https://charlenegisele.com/ Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Visit the LAWsome website.   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

LAWsome
A Lawyer's Blueprint to Social Media Success in Law

LAWsome

Play Episode Listen Later Nov 7, 2023 24:29


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Chris Earley, the Founding Attorney of Earley Law Group and the host of The Earley Show podcast.  In addition, Chris is also an attorney coach, columnist, ABA-published author, and entrepreneur. Chris is a passionate advocate for his injured clients, and with nearly twenty years of experience, he has built a reputable law practice that prioritizes the rights of injured clients.  Besides that, he's committed to providing educational content, specifically on social media. This not only allows him to connect to his audience but also sets him apart from other lawyers in his area. This brings us to today's topic: the role of social media in law.    Key Takeaways: 0:18 - Introduction  1:11 - The start of a law firm practice  2:30 - Challenges in law firm branding  4:07 - How law firms can add value to their social media strategy 8:24 - How to be authentic in your social posts  10:55 - Social media strategies, goals and benchmarks  13:00 - Podcasting for law firms  16:25 - LinkedIn for lawyers  18:15 - How law firms can recycle content  21:00 - Final thoughts   Best way to contact Chris Earley: https://www.chrisearley.com/  cearley@earleylawgroup.com    Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Visit the LAWsome website. Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

LAWsome
Recharging: Self-Care Tips For Busy Legal Professionals

LAWsome

Play Episode Listen Later Oct 24, 2023 22:55


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Mary Adkins, an author and writing coach at The Book Incubator and the owner of Mary Adkins Company. Mary is also an online writing coach assisting new and established writers. Her books have gained international recognition and have been published in 13 countries. Her essays were also featured in the New York Times, The Atlantic, and Slate. Join us in this exciting episode as Mary shares her insights and personal experiences on how to balance your work-life and actively practice self-care despite having a tight schedule.    Key Takeaways: 00:21 - Introduction  55:00 - Journey as a seasoned online writing coach 1:26 -  Work-life balance for legal professionals 5:14 - Tips to set boundaries  7:11- The art of delegating in the legal world 12:47 -Maintaining good communication within a team 15:39 - Why outsourcing marketing is pivotal to every law firm 19:49 - Final thoughts Best way to contact Mary Adkins: https://www.linkedin.com/in/mary-adkins https://maryadkinswriter.com/   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Visit the LAWsome website. Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351

LAWsome
Crisis Communication: Overcoming Crisis Communication in The Legal Field

LAWsome

Play Episode Listen Later Oct 10, 2023 35:33


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Nathan Miller, the founder and CEO of Miller Ink. Executives from various businesses, government, and non-profit sectors seek Nathan for his expertise as a communications strategist. He has helped hundreds of organizations enhance communication processes and complex global hurdles and crises.  Before Nathan founded Miller Ink in 2013, he was the Director of Speechwriting for Israel's Permanent Mission to the United Nations. He serves as a senior communications adviser and the chief speechwriter for Israeli Ambassador Ron Prosor. Join us for an insightful session as he leads us to the intricate topic of today–Overcoming Crisis Communication in The Legal Field.  Key Takeaways: 00:21 - Introduction  1:21 - Journey as a founder and CEO 1:46 -  How effective communication is pivotal in any industry 7:45 - How to communicate effectively during this digital age 10:17-  What is crisis communication and its importance 12:28 - The fundamental elements of an effective crisis communication plan 19:53 - How marketing agencies help law firm tailor their messaging 26:11 - Final thoughts— Tips for marketing agencies to better assist law firms    Best way to contact Nathan Miller: https://www.linkedin.com/in/nathan-miller-6909628 https://miller-ink.com/ Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Visit the LAWsome website.   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

LAWsome
Leveraging AI Intelligently in Law: OpenAI Under FTC Inspection

LAWsome

Play Episode Listen Later Oct 2, 2023 27:33


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Isaac Marcushamer, a partner at DGIM Law.  Before Issac founded DGIM Law, he was first the chief innovation partner at Berger Singerman, that introduces new technologies to enhanced client services. These innovations are currently fundamental to DGIM Law's modern approach. Additionally, Isaac is also well-versed about the FTC's concerns with startups and sought AI specifically designed for lawyers. Tune in and discover helpful insights on how the FTC's investigation into OpenAI is the beginning of trying to tame the “wild west that is AI,” and most importantly, how law firms can use AI intelligently.    Key Takeaways: 00:22 - Introduction  1:32 - Journey as a partner and an expert 3:56 - FTC's investigation about AI 7:28 - What Legal SOP was established after the FTC investigation 13:58 - How to apply AI to everyday legal practice 18:05 - Change in law firm's operation after FTC investigates AI 21:02 -  Law firms keeping up with new technologies 25:27 - The challenge of marketing AI  26:52 - Key takeaways   Best way to contact Isaac Marcushamer: Issac@dgimlaw.com https://www.dgimlaw.com/   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Visit the LAWsome website.   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

Pathmonk Presents Podcast
Fostering Organic & Sustainable Growth Through a Strong Referral Network | Interview with Tanner Jones from Consultwebs

Pathmonk Presents Podcast

Play Episode Listen Later Sep 25, 2023 18:10


Many law firms allocate significant resources to advertising, yet the challenge lies in bridging the gap between their investments and tangible revenue growth. Consultwebs delivers clear results you can measure, and a responsive customer experience you can trust. Tanner Jones, the VP of Business Development discusses their digital marketing agency specializing in working with law firms, particularly plaintiffs' law firms, to help them attract leads and increase their case counts through digital marketing and advertising. Tanner explains that Consultweb's decision to exclusively serve law firms stems from the idea that ‘the riches are in the niches', emphasizing the importance of specialization. Consultwebs' growth initiatives encompass a multifaceted approach aimed at expanding its reach and impact in the legal marketing sphere. A core component of their growth strategy involves cultivating a robust referral network of satisfied clients who refer their services, reflecting a commitment to delivering tangible results. Consultwebs actively participates in legal marketing conferences and events, elevating its industry visibility. Their focus on website content, honed over the years, establishes them as a valuable resource for prospective clients, effectively attracting leads. While capitalizing on their strengths, Consultwebs also identifies room for improvement in conversion rates and lead nurturing, acknowledging that constant evolution is key to sustaining growth.

LAWsome
HBO's Series Succession and Its Takeaways for Business Owners

LAWsome

Play Episode Listen Later Sep 14, 2023 26:44


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Monique D. Hayes, attorney and partner at DGIM Law. Monique is a distinguished bankruptcy attorney, boasting a unique blend of experience in both private and public sectors. As a board-certified expert in business bankruptcy law, she's been honored by Florida SuperLawyers and Florida Trend as a "Legal Elite." These accolades mirror her passion for law and dedication to excellence.  Currently, she serves as the co-chair for the American Bar Association's Business Law Section Chapter 11 Sub-Committee. Her expertise often leads her to share insights on legal trends through articles and talks.  Join us for a captivating session as she navigates the intriguing world of HBO's Series "Succession" and the lessons it holds for business magnates.    Key Takeaways: 00:24 - Introduction  1:07 - Journey as a bankruptcy attorney 2:54 -  A brief introduction about the "Succession" series 3:53 - How "Succession" serves as a cautionary tale for business owners 7:36-  "Succession" series's likeness to real-life business 11:33 - The importance of having a clear succession plan 16:31 -  Top business lessons that business owners can take from the series 21:29 -  Real-life business scenarios that the show depicted 24:42 - How  "Succession" reference the realm of estate planning  25 50 - Final thoughts   Best way to contact Monique D. Hayes: https://www.linkedin.com/in/monique-hayes-9233387  https://www.dgimlaw.com/ Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Visit the LAWsome website. Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

Grow Your Law Firm
How Consumers Choose a PI Lawyer with Ken Hardison

Grow Your Law Firm

Play Episode Listen Later Aug 25, 2023 34:53


Welcome to episode 190 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken is interviewed by Tanner Jones, Host of the LAWsome Podcast by Consultwebs. Ken and Tanner discuss PILMMA's recent study on How Consumers Choose a PI Lawyer.  Ken Hardison is known as the “Millionaire Maker” for a reason. He has helped lawyers across the country double, triple, or quadruple their law practices and income. Ken teaches law firm owners the insights, knowledge, and critical strategies of Legal Marketing and Management that can only be learned in the trenches of real law firm success. With over 30 years of legal experience, Ken has personally grown and sold two seven-figure law firms. Ken has shared his knowledge and experience with attorneys, helping them experience exponential growth, increased profits, and ethical market preeminence.     What you'll learn about in this episode: Insights on law firm consumer behavior studies Conducting a study on personal injury consumer behavior Characteristics clients seek in law firms Trends in Personal Injury Marketing Top Tips to resonate with PI Clients   Resources:  https://www.consultwebs.com https://www.youtube.com/watch?v=yzh8MepnLdk&list=PLE4Q2ufz2OSEuIJQvysVbUwdEWk9tGoza&index=5   Consumer Report:  https://online.flippingbook.com/view/778438206/   Additional Resources:  https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind

LAWsome
Leading the Way in Mass Tort Litigation Management

LAWsome

Play Episode Listen Later Aug 24, 2023 23:04


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Bernadette Catalana, a dynamic Partner at MG+M Law Firm. Serving as the National Coordinating Counsel for a Fortune 100 client, she adeptly manages intricate toxic exposure cases with unparalleled strategy. Bernadette's legal acumen extends to top-tier writing and communication, complemented by her role as co-founder of Candid Talk Women, a platform addressing challenges and celebrating the triumphs of women in law. Her wisdom is shared through "Mentoring Moments" on LinkedIn, offering invaluable advice to professionals. Additionally, her heartfelt dedication to empowerment resonates globally via her blog, daughterlessons.com, championing support for daughters everywhere. Join us for a captivating session as she navigates the intricate realm of managing mass tort litigation. Drawing from her vast experience and expertise, she'll provide insights on current trends, discuss inherent challenges, and how to manage mass tort litigation in the legal landscape. Key Takeaways: 00:22 - Introduction 1:00 - Journey as a mass tort litigation superlawyer 3:14 - The critical challenges in managing mass tort litigation 6:11 - Implementing a robust case management system using tools 9:15- Continuing to evolve as technology evolves 15:27 - How to intentionally attract business 18:53 - What it means to market and to build a brand 22:05 - Final thoughts: The power of authenticity   Best way to contact Bernadette Catalana: https://www.linkedin.com/in/bernadette-catalana-27057759 bcatalana@mgmlaw.com   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube  

Profit with Law: Profitable Law Firm Growth
How Agile Marketing Can Revolutionize the Legal Industry with Tanner Jones - 392

Profit with Law: Profitable Law Firm Growth

Play Episode Listen Later Aug 17, 2023 46:26


Shownotes can be found at https://www.profitwithlaw.com/392.In this episode of the Profit with Law podcast, Moshe Amsel interviews Tanner Jones, Vice President of Business Development for Consultwebs and host of the LAWsome Podcast. They discuss the future of marketing in the legal industry and how it relates to law firms. Moshe and Tanner dive into the concept of agile marketing and the importance of testing, measuring, and optimizing marketing efforts. They touch on the consumer journey and the importance of nurturing leads and staying top of mind with potential clients. To help listeners take action, Tanner provides an action plan that includes taking an inventory check, establishing key performance indicators, and aligning marketing strategies with goals.Chapters:00:00 Introduction05:50 What is Agile Marketing? 09:41 Understanding the Marketing Funnel 12:11 How Much to Spend During Each Phase of the Marketing Funnel14:44 Phases of Growth and Shifting Marketing Dollars 19:24 How to Find the Right Marketing Solution 26:40 The Consumer Journey 37:58 3 Step Action Plan 43:06 Overcoming Mindset Limitations Resources mentioned:Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program here. Connect with Tanner Jones: Email | Website | PodcastJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

LAWsome
Twitter's Evolution:

LAWsome

Play Episode Listen Later Aug 10, 2023 21:39


Unpacking the Rebranding to X and Its Significance for the Legal Industry Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Paige York, Social Media Manager at Consultwebs. With 10 years of expertise in the social media sector, particularly catering to small businesses, she invested 5 years honing her content creation and writing prowess. In recent years, she's taken the reins of the social media team at Consultwebs, leveraging her deep-rooted experience from past roles in research and development to craft dynamic social media strategies for law firms. Tune in as Paige unveils the nuances of crafting effective social media strategies tailored for law firms and shares the key elements behind online marketing success.   Key Takeaways: 00:16 - Introduction 1:25 - Journey as a Social Media Manager and creative writer 5:15 - How Twitter rebranding to “X'' impacts users and what alternatives users have in store 7:08 - Metrics law firms should follow to stay their online success during online evolution 10:17 - Changes law firms should make to stay relevant online 12:33 - Understanding that audience contributes to law firms' overall success 15:20 - What law firms should be aware of to manage reputation management today 18:20 - The vision of how Twitter rebranding to X can influence social media. 21:22 - The future of social media for law firms 22:30 - Words of advice for law firms   Best way to contact Paige York: https://www.linkedin.com/in/paige-york-60b99778/ pyork@consultwebs-email.com   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify

LAWsome
The Future of AI in the Legal Industry

LAWsome

Play Episode Listen Later Aug 10, 2023 21:29


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Jay Sarmaz, the co-founder and Chief Executive Officer at Truve, a notable legal technology company designed to help personal injury law firms leverage their data. Truve is at the vanguard of innovation in the legal sector, strategically utilizing data and integrating AI-powered analytics to help personal injury law firms simplify their litigation and claims management. Join us for an insightful session with Jay as he explores the evolving role of Artificial Intelligence in the legal realm. He'll shed light on trends, challenges, and the potential of AI to revolutionize the legal industry. Key Takeaways: 00:19 - Introduction 1:05 - Journey as an innovator in business technology 5:00 - The future of AI that will shape the legal industry 7:40 - Legal tasks that influence business operations 11:07- Hesitancy of law firms to embrace change 15:42 - AI and ethical violations 17:33 - Data privacy and security using AI 19:38 - Final thoughts   Best way to contact Jay Sarmaz: https://www.linkedin.com/in/jaysarmaz/ https://truve.ai/company/   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify  

LAWsome
Tech Adoption Strategies for the Risk-Averse Attorneys

LAWsome

Play Episode Listen Later Jul 31, 2023 23:53


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Rich Lee,  the CEO and Co-Founder of New Era ADR. His company helps businesses and individuals give a resolution to their litigation challenges through its digital platform. He also serves as an advisor, board member, and investor in technology startups in venture funds. With a passion for solving the access to justice gap in the United States, Rich serves on the National Leader's Council of the Legal Services Corporation, a US Senate funded 501(c)(3) nonprofit corporation. Today's topic is the adoption of new technologies by risk-averse attorneys. Dive in to find out more. Key Takeaways: 0:18 - Introduction 1:30 - Why attorneys are risk-averse when adopting new technologies 3:45 - How can law firm owners train their staff to leverage technology 6:30 - How tech providers can support law firms 10:30 - Tech tools law firms are hesitant to adopt 12:30 - Law firms and ADP, Advance/Alternative Dispute Resolution 18:55 - Emerging legal technology disruptors and trends 22:40 - Ending thoughts   Best way to contact Rich Lee: rich.lee@neweraadr.com Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify

LAWsome
Exploring How Consumers Select Their Personal Injury Attorney

LAWsome

Play Episode Listen Later Jul 17, 2023 34:22


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Ken Hardison, founder & president of PILMMA and counsel attorney at Hardison & Cochran. With over four decades of experience, Ken has dedicated his career to advocating for individuals' rights as a personal injury lawyer. His remarkable journey includes establishing one of North Carolina's most prominent personal injury law firms. Additionally, Ken's visionary leadership led him to found PILMMA, a renowned legal marketing and management association specifically tailored for injury and disability lawyers. If you're looking to learn more about consumer behavior and acquisition, you've come to the right place. Brace yourself for an eye-opening exploration of how consumers make critical decisions when selecting their personal injury lawyer. Download the Full Report. Key Takeaways: 00:16 - Introduction 1:34 - Insights on law firm consumer behavior studies 4:31 - Addressing the messaging for your personal injury marketing 8:04 - Conducting a study on personal injury consumer behavior 10:40 - The power of word of mouth to generate referrals 15:30 - Characteristics clients seek in law firms part 1 18:41 - Characteristics clients seek in law firms part 2 22:49 - Trends in personal injury marketing 26:00 - Top tips to resonate with personal injury clients 31:01 - Ending thoughts Best way to contact Ken Hardison: https://kenhardison.com/ info@pilmma.org Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify

LAWsome
Building a Successful Solo Practice

LAWsome

Play Episode Listen Later Jun 29, 2023 29:01


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Margeaux Thomas, attorney and founder at The Thomas Law Office PLC. With over 15 years of experience as a lawyer, Margeaux has successfully advocated for individuals and small businesses involved in intricate commercial and real estate disputes, as well as class action lawsuits. Her expertise extends to handling cases at both the trial and appellate levels, covering regions such as Virginia, Maryland, and the District of Columbia. Tune in now and discover Margeaux's expertise and valuable insights on how aspiring lawyers can navigate the challenges and establish thriving solo practices in the competitive legal landscape.  Key Takeaways: 00:17 - Introduction 1:28 - Journey as a solo practitioner 4:55 - Skillsets for solo practitioners 7:35 - Marketing strategies for solo practitioners 11:12 - Law firms finding the right mix of marketing 15:25 - Measuring what matters to practitioners 18:28 - Stepping stones for law firms looking to grow 21:25 - Advice for law firms embracing digital transformation 25:30 - How law firms can scale a business Best way to contact Margeaux Thomas: mthomas@thomaslawplc.com https://thomaslawplc.com/ Margeaux Thomas LinkedIn  Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Visit the LAWsome website.

LAWsome
How Women Are Breaking Barriers in Law

LAWsome

Play Episode Listen Later Jun 20, 2023 23:49


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. Today, we have the privilege of speaking with Kaitlin Nares, founder and partner of Hagen Nares PLLC, a female-owned law firm dedicated to providing relief to families affected by serious injuries. Kaitlin has years of experience litigating civil rights injustices across the nation's toughest state and federal courthouses. Kaitlin's notable contributions include being featured in the award-winning documentary, False Confessions, and her involvement in the renowned $40 million Central Park Jogger litigation in Manhattan. In today's episode, we'll discuss how women just like Kaitlin are revolutionizing male-dominated fields and making their mark on their own terms. Key Takeaways: 00:17 Introduction  01:42 Professional journey as a female attorney 04:35 Advantages of women-owned firm 09:32 Why women aren't in the courtroom 11:02 Strategies to help individuals overcome gender biases 15:17 Finding your practice area and target client 21:01 Final Thoughts   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Visit the LAWsome website   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351  

LAWsome
How Women Are Breaking Barriers in Law

LAWsome

Play Episode Listen Later Jun 15, 2023 23:49


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. Today, we have the privilege of speaking with Kaitlin Nares, founder, and partner of Hagen Nares PLLC, a female-owned law firm dedicated to providing relief to families affected by serious injuries. Kaitlin has years of experience litigating civil rights injustices across the nation's toughest state and federal courthouses. Kaitlin's notable contributions include being featured in the award-winning documentary, False Confessions, and her involvement in the renowned $40 million Central Park Jogger litigation in Manhattan. In today's episode, we'll discuss how women just like Kaitlin are revolutionizing male-dominated fields and making their mark on their own terms. Key Takeaways: 00:17 Introduction 01:42 Professional Journey as a female attorney 04:35 Advantages of women-owned firm 09:32 Why women aren't in the courtroom 11:02 Strategies to help individuals overcome gender biases 15:17 Finding your practice area and target client 21:01 Final Thoughts   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube

LAWsome
Adapting to Challenges in the Legal Industry

LAWsome

Play Episode Listen Later Jun 1, 2023 32:31


Shaping Success in Your Law Firm with Gregg Goldfarb Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. We are privileged to host Gregg Goldfarb, Attorney and founder at Gregg M. Goldfarb, LLP. Gregg is an accomplished civil litigator with nearly 25 years of experience, representing diverse clientele from large banks and medical providers to small businesses and individuals. Greg has helped thousands of clients in complicated litigation receive millions of dollars in compensation for their injuries. Additionally, Gregg has been a staunch advocate for the disabled community for 15 years, led as the past President of the South Florida Center for Independent Living, and kickstarted the environmental non-profit, Clean Mami River. In his journey as an attorney, Gregg chose the path of entrepreneurship, founding his own law firm, and has witnessed the evolution of his business over the years.  In today's episode, we delve into this journey, focusing on the need to adapt and pivot as a law firm's owner.  Key Takeaways: 00:18 Introduction  01:33 Early issues in starting law practice 06:15 Importance of adapting to a changing legal field 09:40 Tort Reform in Florida & chasing opportunity 18:15 Pivoting in the moment/developing your career 23:20 Challenges from technology 28:25 Advice for firms that need to adapt   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify

Grow Your Law Firm
Google Analytics 4 and Your Law Firm with Tanner Jones

Grow Your Law Firm

Play Episode Listen Later May 26, 2023 39:48


Welcome to episode 177 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Tanner Jones, the VP of Business Development from Consultwebs to discuss Google Analytics 4 and how it's going to affect your Law Firm.  As Vice President of Business Development at Consultwebs, Tanner Jones oversees all business development opportunities for Consultwebs and their clients. He has the privilege of speaking with virtually every law firm that contacts Consultwebs and working with them to determine how they may accomplish their digital marketing goals.   What you'll learn about in this episode: What is GA4 and why do you need it  The new features being included with the GA4 updates How GA4 is going to change your Marketing How is AI impacting Law Firms When does the GA4 changes take effect   Resources:  https://www.consultwebs.com https://www.facebook.com/consultwebs/ https://twitter.com/Consultwebs https://www.linkedin.com/company/consultwebs/   Additional Resources: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/

LAWsome
How to Scale up Your Law Practice

LAWsome

Play Episode Listen Later May 18, 2023 31:53


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. Today on LAWsome, we welcome James Crawford Jr., Founding Partner, CEO, and Senior Litigator at The Law Office of James E. Crawford, Jr. & Associates, LLC. James brings a wealth of trial experience gathered over 30 years in both federal and state courts across Maryland and further afield. As a law graduate in 1992, he chose the path of entrepreneurship and founded his legal firm in Baltimore. Now, JC Law stands as a full-service firm, a reliable choice for many businesses and individuals in Maryland. One of the youngest elected officials in Maryland history, James also carries a rich political background, having managed and run numerous municipal, state, and judicial elections. In today's episode, we delve into law firm growth and how to scale to other states. James will share his insights, drawing from his experience of transforming his Baltimore-based firm into a trusted legal resource throughout Maryland.  Key Takeaways: 00:18 Introduction 01:33 Questions you should ask yourself before considering expansion 04:50 Practical techniques for expanding into an adjacent state 12:00 The business of running a firm 13:40 Marketing vs. Branding 16:30 Building connections with clients 19:02 Becoming a thought leader 23:40 Unforeseen challenges 29:30 Closing thoughts   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube

LAWsome
Legal Delegation 101: A Path to Growth

LAWsome

Play Episode Listen Later May 4, 2023 20:42


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. James Grant, founding partner of Georgia Trial Attorneys at Kirchen & Grant, LLC, joins us on today's episode to discuss the importance of effective delegation in running a successful law firm. As an aggressive litigator with years of experience representing the injured against insurance companies, James has established himself as a highly trained and hyper-aggressive attorney. After starting his career as an Assistant Solicitor-General and co-founding Georgia Trial Attorneys at Kirchen & Grant in 2015, he has gained extensive trial experience across various courtrooms in the state. In this episode, James will share his insights on why every lawyer needs to be better at delegating in order to run a successful law firm, while also addressing important questions about the challenges and benefits of effective delegation in legal practice. Key Takeaways: 00:18 Introduction 02:20 Benefits of delegating tasks 03:50 Biggest delegation challenges 06:30 Finding the right person to delegate to 9:48 Skills to develop for effective delegation 13:40 How delegation contributes to profitability 18:30 Final thoughts Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Visit the LAWsome website   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube

LAWsome
Mastering the Art of Resource Allocation:

LAWsome

Play Episode Listen Later Apr 20, 2023 38:16


How Resource Allocation Helps Boutique Law Firms Compete Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Mike Ehrenstein, a businessman, creative, strategist, and highly disciplined warrior lawyer and partner at Ehrenstein Sager, a business law boutique providing bespoke trial and transactional services to select clients. Get ready to hear from a fighter who doesn't just represent his clients but fiercely advocates for their best interests. With over 30 years of trial experience, Mike's approach is anything but conventional. As a master of martial arts, Mike has unique insights into developing winning strategies and techniques. And, when it comes to battling opponents in the courtroom, Mike's refined judgment allows him to choose the perfect approach to counter his adversary's moves. Tune in now and get ready to discover some of the top reasons and strategies boutique firms should focus on and ultimately confront success confidently. Key Takeaways: 00:18 - Introduction 1:40 - Definition of resources allocation 5:53 - The two major components behind resources allocation pt.1 6:39 - How boutique firms can reallocate resources and strategize 12:04 - Boutique firms leveraging technology to level the playing field 16:50 - Boutique firms leveraging relationships to level the playing field 22:55 - Why relationships matter for business and professional growth 25:52 - Challenges and opportunities boutique law firms have 30:45 - How boutique law firms can measure success 37:10 - Ending thoughts   Best way to contact Mike Ehrenstein: Tel: 305-503-5930 Email: Mike@EhrensteinSager.com   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify

LAWsome
Resolution over Litigation: Embracing Early Evaluation and Negotiation

LAWsome

Play Episode Listen Later Apr 11, 2023 27:12


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. Bill Mitchell, founding partner of Cruser, Mitchell, Novitz, Sanchez, Gaston & Zimet, LLP, joins us on today's episode to discuss the power of early evaluation and negotiation to close cases. Bill has over 30 years of experience as a nationally retained counsel and "dealmaker" related to high-dollar civil litigation matters. An expert in litigation management, Bill co-authored an industry-leading book entitled The Disruptive Lawyer's Little Black Book of Litigation Management. In this episode, Bill will share his insights on effectively closing cases, while also addressing important questions about hiring lawyers and measuring success through objective metrics.   Key Takeaways: 00:18 Introduction 02:15 Importance adapting to client's needs 05:00 Identifying strengths and weaknesses of cases 07:39 How common is it for lawyers to fail early case evaluation 10:05 Negotiation strategies 18:10 Common mistakes firms make with early evaluation and negotiation 22:50 Importance of humility in the legal field 24:30 Closing Thoughts   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube  

LAWsome
The Numbers Game: Law Firm Edition

LAWsome

Play Episode Listen Later Mar 28, 2023 19:28


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs.   In today's episode, Tanner is accompanied by Krystal Champlin, CEO of RJH Consulting. With over 60 years of experience in supporting law firms, RJH has helped hundreds of firms build, grow, and manage their practices. Krystal, a seasoned expert in law firm management consulting, shares her insights on the key performance indicators, or KPIs, that drive success and growth in law firms.    Don't miss this opportunity to learn how to effectively track the KPIs that are essential for your law firm's operations.   Key Takeaways: 00:18 Introduction  02:15 Importance of KPIs 04:10 What law firms are missing by not having effective KPIs 07:01 Tips for choosing the right KPIs for your law firm 8:30 Advice for tracking KPIs 11:20 Where lawyers are struggling the most with growing their law firms today 13:30 New technology law firms should be aware of when tracking KPIs 16:05 Challenging the status quo with KPI tracking 18:00 Closing Thoughts   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Visit the LAWsome website   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing    Consultwebs 8601 Six Forks Rd #400, Raleigh, NC 27615 (800) 872-6590 https://www.consultwebs.com  https://www.google.com/maps?cid=13646648339910389351

LAWsome
Women in Law: Navigating Challenges and Finding Success

LAWsome

Play Episode Listen Later Mar 27, 2023 27:38


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Melissa Lamore, President of the League of Women in Legal, or “the League.” Melissa shares her wealth of experience and expertise on the unique challenges faced by women in the legal industry, offering valuable insights on mentorship, crafting an accepting work environment, and advocating for oneself. Key Takeaways: 00:18 Introduction 01:52 Tips for creating an inclusive environment for women 03:58 Importance of crafting support network 08:35 Creating an attractive work environment 11:35 Communication and understanding your client 14:03 Barriers in the profession 22:07 Mentorship success story 25:24 Ending thoughts   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube

Grow Your Law Firm
The Risks of Relying on AI to Generate Legal Content with Tanner Jones

Grow Your Law Firm

Play Episode Listen Later Mar 24, 2023 32:40


Welcome to episode 169 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Tanner Jones from Consultwebs to discuss the risks of relying on Artificial Intelligence to generate legal content or communications.  As Vice President of Business Development at Consultwebs, Tanner Jones oversees all business development opportunities for the company and its clients. He has the privilege of speaking with virtually every law firm that contacts Consultwebs and working with them to determine how they may accomplish their digital marketing goals. Tanner earned a Bachelor of Science in Business Administration, with a concentration in Management, from Berea College in 2008. His journey with Consultwebs began in 2009, and he now has over a decade of experience consulting with law firms on case-driving online marketing strategies. What you'll learn about in this episode: What AI (Artificial Intelligence) is  Using AI to create your website content Risks of relying on AI too heavily Keeping the human touch while using AI   Resources:  https://www.consultwebs.com/ https://www.facebook.com/consultwebs/ https://twitter.com/Consultwebs https://www.linkedin.com/company/consultwebs/   Additional Links: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/

LAWsome
Women in Law: Navigating Challenges and Finding Success

LAWsome

Play Episode Listen Later Mar 13, 2023 27:44


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Melissa Lamore, a distinguished attorney,  and President of the League of Women in Legal, or “the League.” Melissa shares her wealth of experience and expertise on the unique challenges faced by women in the legal industry, offering valuable insights on mentorship, crafting an accepting work environment, and advocating for oneself. Key Takeaways: 00:18 Introduction 01:52 Tips for creating an inclusive environment for women 03:58 Importance of crafting support network 08:35 Creating an attractive work environment 11:35 Communication and understanding your client 14:03 Barriers in the profession 22:07 Mentorship success story 25:24 Ending thoughts   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube

LAWsome
The New Normal: How the Pandemic is Reshaping Law Firms

LAWsome

Play Episode Listen Later Feb 23, 2023 20:03


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Robb Steinberg, attorney and founder of TrialWorks - a cloud migration lead and assembly software. As an associate attorney, he helped with a Ponzi scheme litigation case where he learned the firm was using 2 dozen paralegals to review and attempt to organize millions of pages of discovery. He knew there had to be a better way to search, categorize and file those documents, so he coded and built a database that automatically stores and manages legal documents.   Key Takeaways: 00:18 Introduction 02:35 How the pandemic changed the legal industry 05:03 Post-pandemic business management tips 08:35 What digital marketing has to offer law firms 11:35 Post-pandemic client behavior 13:15 The power behind law firm reviews 14:39 Proven tips for post-pandemic law firm growth 17:35 Ending thoughts   Best way to contact Robb Steinberg: robb@assemblysoftware.com   Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify  Visit the LAWsome Podcast  

LAWsome
Geofence Marketing for Law Firms

LAWsome

Play Episode Listen Later Feb 9, 2023 15:22


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Chris Seminatore, the managing partner at getgeofencing.com. As one of the leading location-based advertising companies, Getgeofencing empowers local businesses to re-target audiences, find prospects and grow their brand awareness and market.  Link:  https://www.consultwebs.com/wp-content/uploads/2021/07/The-Consultwebs-Decision-Making-Handbook.pdf Key Takeaways: 0:19 Introduction 1:35 What geofencing marketing is 3:40 Benefits of geofencing 5:10 Best practices for law firm geofencing 6:11 Practice areas and geofencing 9:30 Legal and ethical guidelines for geofencing 11:00 What geofencing marketing is not 12:38 Last thoughts Best way to contact Chris Seminatore:  https://www.getgeofencing.com/ Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube

LAWsome
ChatGPT: The Potential and the Pitfalls

LAWsome

Play Episode Listen Later Feb 6, 2023 26:28


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Grant Brott, Director of ROI Strategy at Consultwebs. He's responsible for coordinating the overall digital marketing strategy for Consultwebs clients and ensuring that all departments are on the same page. This brings us to today's topic, ChatGPT. As one of the most popular AI tools, ChatGPT is currently disrupting every industry, including law. Stay with us to learn about the pitfalls and the potential behind it.   Key Takeaways: 00:18 Introduction  01:08 What is ChatGPT?  03:36 ChatGPT versus other chatbots  06:06 ChatGPT's Model: GPT 3.5  08:05 Best practices for ChatGPT 11:30 Plagiarism and ChatGPT  12:55 Hybrid is the new norm  15:02 The human touch and AI  16:00 The future of ChatGPT  20:53 ChatGPT and Google part 1  23:10 ChatGPT and Google part 2    Best way to contact Grant Brott:  https://www.linkedin.com/in/grantbrott/    Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube

LAWsome
The Top Legal Tech Tools and Tips for Law Firms

LAWsome

Play Episode Listen Later Jan 30, 2023 17:14


"> Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Chez Tschetter, founder of Clientping, text message reminders for firms, and Repsight, an attorney-reviewing management integration. He brings over 20 years of experience in technology, business development and management to the table.  Today's topic is technology within the law practice. Because this is such a prevalent topic in law, you might also like to check out the following additional resources to get inspired, go more in depth or simply to refer back to:   

LAWsome
The Secret to Supercharging Your Firm's Growth

LAWsome

Play Episode Listen Later Jan 12, 2023 35:13


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Alexander Shunnarah, attorney and CEO of Alexander Shunnarah Trial Attorneys, an Alabama focused litigation driven law firm known nationwide for providing excellent legal advice and representation. When starting his firm in 2001, Alex went against the grain and developed a marketing strategy that has made an impact across the United States. This brings us to today's topic, the secret to supercharging your firm's growth. Dive in to find out more.   Key Takeaways: 00:17 Introduction  01:01 Main challenges behind the practice of law  04:44 Pros and cons of starting a practice today 07:55 Consequences of neglecting innovation in law  12:12 Expanding to new states with marketing  16:40 Overcoming challenges in the business of law  20:05 The costs and consequences of a bad hire  21:43  Difference between average and the best law firms  24:18 Advice to lawyers looking to grow  30:30 Final thoughts   Best way to contact Alexander Shunnarah:  alexandershunnarah@gmail.com    Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube   Learn more about Consultwebs at the links below. Law Firm Marketing Agency Services  Law Firm SEO Law Firm Web Design  Law Firm PPC  Law Firm Social Media  Law Firm Email Marketing Law Firm Digital Marketing 

LAWsome
The Power of Good Customer Service for Legal Professionals

LAWsome

Play Episode Listen Later Jan 4, 2023 27:30


Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs. In today's episode, Tanner is accompanied by Kyle Farmer, founding attorney at Farmer Law PC, which offers strategic solutions for client immigration needs such as employment-based recruitment and visas.  After graduating from Vanderbilt University Law School, Kyle and his wife and co-founder, Natalie Farmer, began working on various types of immigration visas for their family construction business in Iowa. As employers, they experienced what can be accomplished through foreign recruitment and legal immigration.  Today's topic is related to good customer service for legal professionals.   Key Takeaways: 00:17 Introduction  02:30 How law firms can grow their business  04:40 The key to great client relationship in law  08:17 Common law firm mistakes in the client relationship 11:15 Creating SOPs (Standard Operating Procedures) 14:30 Tips for better client communication part 1 17:17 Tips for better client communication part 2 19:19 Relationship-driven law firm  21:11 Challenges behind a client-law firm relationship  22:43 Finding your firm's ideal client  24:27 Ending thoughts  Best way to contact Kyle Farmer:  512-894-2128  kyle@farmerlawpc.com  intake@farmerlawpc.com  https://farmerlawpc.com/    Discover More About the Podcast and Consultwebs: Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify   Follow Consultwebs on social for legal marketing updates: Facebook Instagram Twitter Linkedin YouTube