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In this episode, I'm joined by Phil Evans, the founder of Salon Guru, who specialises in websites and digital marketing for salons. It's been five years since Phil was last on the podcast, and during that time, the digital landscape has evolved significantly, especially when it comes to how Google drives traffic to your salon.We dive deep into understanding Google Search, Google Profiles (formerly Google My Business), and how your salon website plays a vital role in converting online visitors into new clients. Phil shares real-world data and insights from hundreds of salons that will help you see where your new clients are really coming from, and spoiler alert, it's probably not from where you think. Whether you're already getting traffic or want to boost your Google game, this is an episode you won't want to miss.IN THIS EPISODE:[00:00] Intro + What's Coming UpIntroducing the topic, and previewing the upcoming marketing course.[01:31] The 5 Ways Clients Find Your SalonBreaking down the key sources of new clients and why Google is more important than you think.[04:00] Phil Evans on Google Search & ProfilesPhil explains the difference between Google Search and Google Profile, and why both are crucial for your salon's visibility.[15:21] How to Boost Your Google RankingsA deep dive into SEO, Google Rank, and how to dominate search results with the right keywords and content.[34:22] Your Website's Job: ConversionWhy your salon website needs to do more than look good, and how to turn clicks into clients.[44:00] Google Reviews, Ads, and AnalyticsGetting and managing reviews, understanding when ads are worth it, and what metrics to track.Want MORE to help you GROW?
In this episode I'm sharing 5 print on demand niches that you can target to increase your sales in the near future
Can you believe it? We've hit a major milestone – 300 episodes of the Digital Marketing Therapy Podcast! To celebrate this incredible journey, I'm taking you on a whirlwind tour of our top 15 episodes, packed with actionable insights and strategies to elevate your nonprofit's digital marketing game. From crafting compelling year-end emails to leveraging AI for content creation, we're covering a diverse range of topics that have resonated most with our listeners. Whether you're a seasoned nonprofit professional or just starting out, there's something here for everyone. Practical Tips and Strategies As we reflect on these top episodes, I'm filled with gratitude for the incredible guests, loyal listeners, and the wealth of knowledge we've shared together. This journey has been about more than just digital marketing – it's about building a community of passionate nonprofit professionals dedicated to making a difference. Looking Ahead We're not stopping at 300! I'm excited to continue bringing you fresh insights, practical strategies, and inspiring stories to help your nonprofit thrive in the digital landscape. If you haven't already, make sure to subscribe so you don't miss out on future episodes. Thank you for being part of this amazing journey. Here's to the next 300 episodes of Digital Marketing Therapy! Want to skip ahead? Here are key takeaways: #15 – EP 201 [03:34] | How to Market Your Monthly Giving Program #14 – EP 194 [05:52] | 7 Ways to Maximize Calls to Action on Your Website #13 – EP 132 [09:28] | Mastering Local SEO with Wendall Jordan #12 – EP 58 [13:45] | My Dad and Business Part II : Innovation #11 – EP 76 [16:23] | Taking an In Person Event on Line with United Way #10 – EP 24 [20:10] | Sales Funnels with Cody Burch #9 – EP 200 [24:33] | How to Increase the Annual Value of Monthly Donors with Patrick Kirby #8 – EP 273 [28:07] | Crafting the Perfect Year End Emails with Vanessa Chase Lockshin #7 -EP 205 [34:03] | Using AI to Create Content with Scott Bywater #6 – EP 196 [38:10] | 6 Ways Your Website May be Hurting Your Organization with Dani MacGregor #5 – EP 196 [40:44] | Time to Jump Into LinkedIn #4 – EP 128 [43:10] | Creating Campaigns with Stories with Vanessa Chase Lockshin #3 – EP 219 [45:45] | Leveraging Social Media for Better Connections with Amanda Kohal #2 – EP 251 [49:15] | Coming up with Content Ideas for Short Form Video #1 – Ep 236 [53:25] | Minimizing Your Limiting Beliefs with Tracy Pleschourt Connect with us on LinkedIn: https://www.linkedin.com/company/the-first-click Learn more about The First Click: https://thefirstclick.net Schedule a Digital Marketing Therapy Session: https://thefirstclick.net/officehours
In this episode of The Faces of Business, Sarah Johnson, Co-Founder at JamboJon Websites, will share how AI tools can revolutionize your website and digital marketing to help you attract more customers and grow your business. Sarah is a marketing expert with over two decades of experience helping business owners clarify their message, build successful sales funnels, and turn visitors into loyal customers. At JamboJon, Sarah and her team design websites that blend technology, storytelling, and graphics to create powerful marketing platforms that drive results. Check out the Blog post here: Leveraging AI in Your Website and Digital Marketing Thanks for taking the time to listen today. Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed. Find out more about Damon when he's not working. @damonpistulka on Instagram, or Damon Pistulka on Facebook. More information on building businesses you can sell or succeed and the Exit Your Way method on our website Email us for more information info@exityourway.com
In this episode, I chat with Hayden Burgess, a business coach who mentors creatives who know what they love to do but need help selling and growing their businesses. I love delving into marketing, so this was a really interesting chat and I came away from it feeling inspired and ready to market myself! Key Takeaways: Having good business acumen is crucial for creatives, sometimes even more so than just being good at their craft. Many creatives are resistant to marketing themselves, but it's a necessary skill for business growth. Consistent effort and showing up are key to building a successful business. Reframing self-promotion as a way to help potential clients can make it feel less icky. Getting comfortable with discomfort is crucial for growth in business. Episode Highlights: 02:44 Marketing Strategies for Designers 09:16 Balancing Client Work and Self-Promotion 21:40 Leveraging Skills and Networks 28:32 Overcoming the Fear of Judgement 36:25 Should You Display Pricing on Your Website? About the Guest: Hayden Burgess is a business coach who mentors and coaches creatives. Instagram: instagram.com/haydenphypic Website: www.pitchr.biz The Kult Method: https://www.creativesuccessblueprint.com Mentioned in the Episode: Adam Vicarel Threads Carol Dweck, author of "Mindset" Ask Method Bob Proctor, author James Barnard on Building Your Brand I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @lizmmosley or @buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft (http://lucylucraft.co.uk) If you enjoyed this episode please leave a 5* rating and review!
Thinking that you might want or need your own web site? Brian Flanagan-Arthurs discusses the importance of owning a personal website. He shares his motivations, the risks of relying on social media, and his process of choosing a domain, software, and hosting. Brian details his experience with WordPress, the learning curve, and the benefits of controlling his online presence. Chuck and Brian emphasize adaptability, ongoing refinements, and the value of having a central hub for content and communication. Today's edition of MacVoices is supported by MacVoices Live!, our weekly live panel discussion of what is going in the Apple space as well as the larger tech world, and how it is impacting you. Join us live at YouTube.com/MacVoicesTV at 8 PM Eastern 5 PM Pacific, or whatever time that is wherever you are and participate in the chat, or catch the edited and segmented versions of the show on the regular MacVoices channels and feeds. Show Notes: Chapters: 000:09 Introduction to Brian Flanagan-Arthurs 01:34 The Importance of Your Own Website 08:35 Choosing a Domain Name 11:26 Selecting Software for Your Website 15:12 Building Your Website 18:47 Support and Resources 22:31 Advice for Future Website Builders 29:00 Conclusion and Future Plans Links: Godaddy http://godaddy.com WordPress https://wordpress.org/ WordPress.com http://wordpress.com Squarespace http://squarespace.com Wix http://wix.com ESC! Technologies Group (Mike Potter's company) https://esctechnologiesgroup.com Guests: Brian Flanigan-Arthurs is an educator with a passion for providing results-driven, innovative learning strategies for all students, but particularly those who are at-risk. He is also a tech enthusiast who has a particular affinity for Apple since he first used the Apple IIGS as a student. You can contact Brian on twitter as @brian8944. He also recently opened a Mastodon account at @brian8944@mastodon.cloud. Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss
The Importance of Your Website in a Fundraise Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Your website plays a key role in your fundraising. The first place an investor goes after hearing a pitch is your website. Make sure it is up to date and looks professional. Pitch slides are meant to be high-level thumbnails and typically contain few details. The investor wants to learn more about your product and your team. Make sure your product is well described, including any platform solutions. Also, keep the team page up to date with the current C-level team as well as any advisors. Position the website to be one level beyond your current fundraising stage. This will enhance your presence with investors. For example, if you are raising a seed round, design the website to look like a Series A company. Seed companies show you are selling the product. Series A companies show that you are growing the business. Series B companies show you are scaling the business. Finally, consider adding an investor relations button on your site. This gives prospective investors the ability to reach back out to you for follow-up questions. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
How to Add Video Schema to Your Website for Google Search Results
Jon discusses the importance of digital sustainability with web designer and developer Molly Scanlan. The conversation covers how websites have a carbon footprint, actionable steps to make websites more sustainable, and why it's essential for architecture practices to integrate sustainability into their digital presence. Molly shares tips on optimising website content, choosing eco-friendly hosting, and the importance of mindful digital practices. The episode also highlights the broader benefits, including improved SEO and enhanced user experience, providing valuable insights for small business owners in the architecture field.Today's Guest...Molly Scanlan builds low-carbon websites for social enterprises and non-evil businesses. She started her first business at 21, put in a valiant stint as a primary school teacher and is now a freelance web designer, developer, writer and event speaker. Molly is a frequent podcast guest, talking about sustainability and small business and sharing her twisting career story.Episode Highlights...00:00 Introduction01:47 Meet Molly Scanlon: Sustainable Website Expert04:14 What Is A Sustainable Website?05:39 What Exactly Does Digital Footprint Mean?10:25 How Can I Lower My Digital Footprint?15:21 What Common Myths Are There About Sustainable Websites?16:32 Why Might Architecture Practices Want A Sustainable Website?20:06 Other Benefits from Sustainable Websites22:10 Balancing Website Sustainability and Appearance24:10 Efficient Use of Photos and Videos28:21 Creative Constraints and Sustainable Design33:43 How to Communicate Your Sustainability Efforts39:01 Final Thoughts and Personal Insights42:43 Conclusion and Next Episode PreviewKey Takeaways...Your Website's Carbon Footprint – Websites use energy, just like buildings do. Every time someone visits your site, data centres and servers work to load pages, using electricity. You can make your website greener by reducing file sizes, cutting out unnecessary content, and choosing a web host powered by renewable energy.A Faster, Smoother Experience – A well-designed, sustainable website isn't just better for the planet—it's better for your visitors too. Simple, streamlined pages load faster and are easier to navigate. This not only improves the user experience but can also help your site rank higher on search engines.Sustainability That Matches Your Business – If you run a business that values sustainability, your website should reflect that. Keeping it lean and efficient shows that you care about both the environment and good design. Plus, working within creative limits often leads to smarter, more effective solutions.Links Mentioned In The Episode...Connect with Molly on LinkedInSign up for Molly's super short (yet mega useful) email newsletter—--Interested in joining our membership community?
The Practice of the Practice Podcast | Innovative Ideas to Start, Grow, and Scale a Private Practice
Meet Joe Sanok Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe. […] The post Marketing Month: The #1 Page on Your Website with Alex Membrillo | POP 1171 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
In this new episode entitled Attract Conscious Clients with Your Website, we welcome Uta Demontis, an branding and web design expert for conscious customer attraction. Uta shares invaluable insights on how to create a digital presence that resonates with discerning, values-driven clients. From authentic storytelling techniques to essential website maintenance practices, this conversation covers practical strategies for conscious entrepreneurs looking to align their online presence with their mission. Whether you're refining your existing site or building from scratch, Uta's guidance will help you craft a website that not only attracts your ideal clients but also reflects your deepest values and commitment to positive impact. In this episode, we discussed: What conscious consumers really look for when they land on your website and how they think differently from traditional customers Ways to showcase your values and mission authentically online without coming across as preachy or fake Real examples of websites that nail it with conscious consumers and what makes them so special How to tell your impact story in a way that genuinely connects with conscious clients (and doesn't put them to sleep) The key info conscious consumers dig for when researching your business and how to make it easy to find Why site speed matters more than you might think when it comes to showing you care about user experience Essential website maintenance tasks you shouldn't ignore if you want to keep things running smoothly Common website mistakes that could be scaring away conscious clients (even if your business is perfect for them) If after listening to this episode you'd love to implement then please join us in our community for this new Collab Workshop on March 5th. You can sign up for a small donation at humane.marketing/workshop --- Speaker 1: hello, humane marketers. welcome back to the humane marketing podcast. the place to be for the generation that cares. this is a show where we talk about running your business in a way that feels good to you, is aligned with your values, and also resonates with today's conscious customers because it's humane, ethical, and non pushy. i'm sarah senecroce, your hippie turned conscious business coach for quietly rebellious entrepreneurs and change makers, mama bear of the humane marketing circle, and renegade author of marketing like we're human, selling like we're human, and soon also my third book, business like we're human. if after listening to the show for a while, you're ready to move on to the next level and start implementing and would welcome a community of like minded, quietly rebellious entrepreneurs who discuss with transparency what works and what doesn't work in business, then we'd love to welcome you in our humane marketing circle. if you're picturing your typical facebook group, let me paint a new picture for you. this is a closed community of like minded entrepreneurs from all over the world who come together in two meetups per month to hold each other accountable and build their business in a conscious and sustainable way. we all share with transparency and vulnerability what works and what doesn't work in our business so that you can figure out what works for you, instead of keep throwing spaghetti on the wall and seeing what sticks. find out more at humane dot marketing forward slash circle. twice per year, i host my signature program, the marketing like we're human, aka the client resonator program live. in a deep dive into the seven p's of the humane marketing mandala, you will learn to market from within. this program is for you if you want and need to get more clients, but want to share your message in an ethical and humane way. if you want to make a difference with your work. if you are just starting out, or if you have been in business for a while, but haven't really found the marketing activities that work for you. or also, if you are pivoting your business from business as usual to your life's work and want to radically change the way you get clients. find out more at humane dot marketing forward slash program. and finally, if you prefer one on one support from me, my humane business coaching could be just what you need, whether it's for your marketing, sales, general business building, or help with your big idea like writing a book. i'd love to share my brain and my heart with you together with my almost twenty years business experience and help you grow a sustainable business that is joyful and sustainable. if you love this podcast, wait until i show you my mama bear qualities as my one on one client. find out more at humane dot marketing forward slash coaching. Speaker 2: hello, friends. welcome back to the humane marketing podcast. today's conversation fits best under the p of product and promotion as well as people because we talk about your website and how it can attract conscious clients. if you're a regular here, you know that i'm organizing the conversations around the seven p's of the humane marketing mandala. and if you're new here and don't know what i'm talking about, you can download your one page marketing plan with the humane marketing version of the seven p's of marketing at humane dot marketing forward slash one page. that's the number one and the word page. and it comes with seven email prompts to really help you reflect on these different pieces for your business. so it's not prescriptive but reflective. today, i'm talking to jutta demontis, an austrian based in england. jutta is a web designer and specializing in creating effective wordpress websites for coaches, solopreneurs, and small businesses. she designs websites that are strategically crafted to serve as powerful marketing tools that attract clients and drive business growth. ootah is passionate about helping small businesses and solopreneurs thrive in the digital world, providing them with the support they need to succeed online. in this episode, we discussed what conscious consumers really look for when they land on your website, and how they think differently from traditional customers. ways to showcase your values and mission authentically without coming across as preachy or fake. how to tell your story in a way that genuinely connects with conscious clients and doesn't put them asleep. but also how to create a sustainability page, for example, where you tell your story and your connection to sustainability. the key info conscious consumers dig for when researching your business and how to make it easy to find. why site speed matters more than you might think when it comes to showing that you care about your user experience. essential website maintenance tasks you shouldn't ignore if you want to keep things running smoothly. and then also common website mistakes that could be scaring away conscious clients. if after listening to this episode you'd love to implement, then please join us in our community for this new collab workshop on march fifth. you can sign up for a small donation at humane dot marketing forward slash workshop. so let's dive in. Sarah: Uta how are you today? Uta: hi, sarah. yes. i'm very well. thank you. Sarah: so good to have you on the humane marketing podcast. welcome. Uta: great. thank you. Sarah: super excited, also to have you in the community to talk to us about this topic of website care and maintenance for conscious business owners. so looking forward to march fifth. but before, let's have a conversation about this topic, which i think is very relevant. and, it combines like we said, we it combines kinda two topics. on one hand, it's focused on the business owner, because we're talking about the maintenance and the care that goes into a website. but then it also, concerns the the the conscious client because that's the person who visits our website. so maybe let's start with the with the conscious client. like, if you think about a a a website, what do you feel today that are the main key elements that a conscious client, looks for when landing on a website? like, what are they paying attention to? Uta: yes. so conscious clients, of course, it depends whether it's a service or a product. so, you know, they're slightly different. but generally, in addition to for to any client wanting to know that the service or the product is right for them, they also want to know the background of the company. so, if it's a product, they want to know where is the material from, where has it been sourced, how has it been manufactured, how is the packaging provided, how is the transport, everything around. whether this is as green as it possibly can be, whether it's sourced in an ethical way, and everything that is, really caring for the environment and people. services, there's, the since they're not offering a product, they don't have, any sourcing material in in that way. but even the website itself is also how, a website is being how the business itself that is having the website is, conducting business. so for example, are they if they're a smaller or bigger company, how they are, you know, with the employees, are they giving back to the community, do they have certain programs that help the community, also make it more, inclusive. so there's a whole lot that different businesses can do to really show and demonstrate that they are a conscious business, that they're inclusive, that they take responsibility socially and, environmentally, and that they're doing the best that they can, in providing, a good service and product that is, also really, provided in a conscious way. Sarah: yeah. so good. thanks for giving those examples. now in our case, there we mainly have solopreneurs. right? so these are not most of my listeners don't have a product. they there are coaches, consultants, trainers, etcetera. and so where, like, on the website, would you mention any of these engagements that you mentioned that, you know, for example, you give back to the community or that that you're supporting a cause or something like that? where do people usually mention that? Uta: yeah. so one page, which is great, is, for example, the about page. or alternatively, they could even create in, separate pages, sustainability page or how we contribute page. but, so the about page, everything on the website is about the consumer rather than the business itself. in the about page, there's more, sort of freedom tools to really talk about the company in a way, that really shows, who they are. so in the in the case of a one person business, a one person, that person is the business. we are the reflection of the company. so we can, share our values of, also share what we're doing. so for example, if the website is hosted, by a green hosting company, then that would be a great place to also show that on the website. because i think sometimes people, they do they support a lot of be it, you know, growing trees or, supporting charities and doing quite a lot. but sometimes they're even hesitant of putting that on the website out of fear that perhaps, it it comes across in the way that they want to show off that we are doing all these, you know, activities to help others. but i think it is, i think it's really good to show if this is authentically and truthfully what the company or the one person is doing, then to show that on the on the website, for example, if they're supporting a charity, perhaps they're having a blog where they could write about a recent, you know, event where they were involved, when they were raising money for charity, for example. so all of these, inform i think all of that information is really great to share because, really, it shows of who that person, that business is. Sarah: yeah. those are great, great places. obviously, i think the about page, besides the homepage, is actually the most visited page of of a website. right? because people are just curious. and you said it's so, yeah, eloquently. it's not so much about the owner or not only about the owner of the website. yes. people are curious about the owner of the website, but i always explaining explain it like a a mirror almost. like, they come to the about page to find out whether they're looking at themselves and whether they see themselves in the the owner of this website or in my case, since i i work a lot with with solopreneurs specifically. but even even on a product or a company website, we are looking whether we are aligned with this company, and that's what happens on the about page. so, yeah, i totally agree with you that that's a good place. i think i have actually a few, like, logos of, you know, collaborations, that i have at the bottom, like, in the footer of of, one of the pages or or maybe even on can't remember. should i look that up? but but that's other another way to, you know, have certain, logos that you, want to highlight and put them in the footer of of the website. what do you think about that? Uta: yes. absolutely. or any certifications or, you know, organizations that you're a member of, absolutely, to place those in the footer is a great place. Sarah: yeah. so conscious clients, they're not just conscious, but they also i feel like they're more thorough in their research, and they're, you know, they they really come to your website to get a lot of information. so what is some of the information that you want to make sure that they have access to besides, you know, these collaborations that we we just mentioned? and and how does storytelling have a role in that? Uta: mhmm. yes. so when you, think of a website, there are really two parts of the website. so there are the main pages, which are, you know, the home, the about, the individual service pages, the contact page. this is which makes up the basic structure of the website. and within that, you're also sharing your story, or the story, that is speaking to the client, to help them understand what you're offering and whether that is the right thing. and then you have, i suggest, people to have a blog because the blog serves several purposes. on the one hand, a blog is the place where you can really write and go deeper into certain aspects of your work, all the values, and what is important to you because that doesn't all fit onto one page. it would be overwhelm for a client to to read everything. but so this is really good where it's where you have a blog because it can demonstrate, you know, that you're an expert in what you're in the service that you're providing. you can share more about you, your values. you can demonstrate that more. and, it's also great for seo. so for seo, you need to have more content, highly valuable content. and so you can share more about that in the various blog posts. Sarah: yeah. so true. and it's funny because it's actually just today that we're having the the seo, workshop, collab workshop with, kelly druid. and in that combination of content and and and then also kinda tricking the algorithm to show up for the right people. right? for those conscious clients that i i find that fascinating that we can play the game, but play it in a humane way so that it it benefits us. and and, yes, you're so right. the blog helps us go beyond just the about page. right? so even if we're not just aiming for seo, it just gives us extra space that we can use to to expand on on those topics. yeah. Uta: yes. absolutely. so for this, a blog is really the perfect, solution instead of cramming it all into one page. Sarah: right. i i, i think it was a contact on linkedin, trying to remember her name. she's from the philippines. i think her first name is chek or or dulio or something like that. i'll have to look her up and and quote her in the show notes. but she's really into sustainability, and, she had this kind of template, how to create a sustainability page for for your small business, which i, really loved. and what i loved about it is that she invited us to tell our story with sustainability. because, again, we're not a huge corporation where we have a sustainability department and everything is perfect, and, you know, we're you're we're totally we taught totally bought into sustainability, and we're now an expert in sustainability. we're not. so, i, followed that that template that she shared and really just with transparency shared my story of of how sustainability has, become more and more important to me. so if listeners are curious, you can go to humane dot marketing forward slash sustainability and just kinda see how i share that story. i think that's important in the small business field because it can feel overwhelming. this whole sustainability thing can feel totally overwhelming, and we can feel like, who are we to want to even try to make an impact here as, you know, solopreneurs? but we actually can make a small impact, and all all of the small impacts make a big impact as we know. so, yeah, really, really like this idea of transparency and just saying, hey, you know, yes, i take flights, because because that's important to me. but i have many other things where i feel like i'm doing a good job. i think that that's another topic. it's kind of like this shaming that goes around, around the sustainability topic, and that's difficult, to to deal with. so, yeah. Uta: yes. i agree. i think that is also partly tying into what i was sharing before that people then are hesitant about sharing anything on the website because somehow it could perhaps have a drawback even though the intention was coming from a good place. but i think i like to think that we're all on a journey. so it's not that we are the completed end product in a conscious business that does everything correctly. because it is a process. we're just becoming better and better and becoming more sustainable and more conscious. so i, you know, we are all in different places, and i'm just encouraged that everyone is on that journey, and we are all getting better and better. and that's, you know, what we can do. Sarah: yeah. exactly. let's switch topics and now go to the business owner, part and more of the website maintenance. so, yeah, what what role does website maintenance have to play in this whole field of being a conscious entrepreneur? what matters there? Uta: yeah. so i see a website like the shop window, to a shop or a restaurant. and, you know, when you go past the shop window, the shop window should really be a great reflection of what the shop is actually offering, being clean, up to date, appealing to that type of client or customer that they want to attract, and being taken well taken care of and so for me the website is exactly the same and especially for solopreneur, the business is a reflection of who we are and i see that the website is really a reflection of that business. so to make sure that it's really up to date with the offerings that we're having, that, we're keeping that fresh, that we are updating, you know, if you've got, any new certifications, for example, or client, reviews, that we're adding them to the website. so the website isn't a a one you know, a once it's done, it's done kind of project. it's an ongoing project. and i also find it actually helps me to look at myself and my business when i look at my website because it gives me an a reflection back of, okay, that's where i'm at now. so i like it actually as a kind of a journey of business and personal development. that's the way i see the the website. so, it depends whether you have a wordpress website, a wix, or squarespace, or something else, in terms of what you actually need to do. so i'm gonna focus on wordpress websites because this is where you as the business owner have to do, the more, tasks than somebody who has a wix or squarespace or some other website. what's really important is that you keep an eye on with updating wordpress, the plugins, and the themes. because what happens if that isn't done regularly is that hackers could hack, one's website and the website owner might not even be aware that they've been hacked, and that could go on for a really, really long time. they couldn't realize that at all. then the website could also be infected with malware. and then from then on, it's just, you know, you need to basically try to either review, remove the malware and sometimes just start again with a fresh website. so you don't want to have that happen, and this is why it's really important to keep an eye and keep always software updated, and that's actually also quite an easy thing to do. it's not a very complicated thing to do. Sarah: yeah. it happened to me twice. and i can't like, even though i updated the the plugins, so i was just super, super happy that i had a backup. actually, i had a backup from the the host, but then an additional backup that i pay for annually. so, yeah, it's just such a pain when you get hacked. and oftentimes, you don't, yeah, you don't notice it unless you're on your website, like, daily and or, of course, you have, clients tell you that, you know, something's wrong there. so yeah. Uta: yeah. and thank you for mentioning. that is the other really important task to do is to have regular backups. very often, the hosting companies offer that as part of the package, but it's good to have an additional set of backups, for yourself that you can also automate, have that backed up every, you know, week or however you want to choose to, to a a drive. and, yes, always good to have a backup and to be able to restore the website. Sarah: yeah. what about, you know, from the visitor's perspective, i always hear that speed, is a big deal. i think it's a big deal for seo, but it's obviously also kind of important for the the visitor. so maybe the question is, well, what makes a website fast or on the other hand slow? and how can we prevent that or or keep up with maintenance to not have that happen? Uta: yeah. so one of the major, reasons why websites are slow are because there could be very large images or media files, a lot of animations, that just make the website slow load quite slowly. so whenever, you know, somebody uploads a new blog post or any other image to always optimize the images is really important. it's also important from a sustainability point of view because the it's smaller in data, so it takes less storage space. so, optimizing images is really important. and, also clearing out, you know, your media, folder once a week, you know, so often to, delete any images that, you know, one doesn't need. sometimes, you know, people upload several versions of the same image because the sizing wasn't quite correct, but then they leave all the old versions on there. so good housekeeping really helps with that. Sarah: yeah. yeah. that's so true. like and and informing everybody who's working on your website, because i had that happen where i was very diligent, but i hadn't thought of, oh, i need to inform my virtual assistant who's actually doing all the podcast show notes. and and so we have these mega big files, image files, and i couldn't understand why this was happening. so yeah. like, every anybody who touches your website needs to understand, a, how you minimize the images and b, why we're doing it. so so so true. yeah. Uta: yeah. so and, mhmm. Sarah: yeah. so explain to us you mentioned, you know, it also matters from a sustainability perspective. like, explain that to us because i remember just a few years back, i i'm working with, with the company called pond foundation where i do, measure my emissions and and buy, credits every year. but before that, i well, i actually while i was talking to them, i was like, well, i don't really have i don't really create any emissions because i'm a digital business, and so, you know, there's nothing there. and then they were explaining to me how this works. so please do explain it to our listeners as well. Uta: yes. i mean, it's so easy to forget or to not even think about that actually everything that we're doing online, every single email that we send, every website that we load, every youtube video that we watch, that everything that all takes electricity, it takes energy, and it takes storage space to show all of that to us. and, so that is, where energy is being used up, and it accumulates quite a bit because there is just so much data, you know, going back and forth all the time. so, this is why just be becoming being conscious of that or being aware that just because we live having a digital business and we don't take drive the car and we don't take flights to visit clients doesn't mean that we don't use our resources and energy. we do. so this is where it's really, important to be mindful of. and, in the, green website field or sustainability field, there are several, agencies now that actually specifically focus on building low carbon websites because that is important to, you know, the the the world consumers and businesses. Sarah: yeah. thank you. thanks so much. i have actually a specific question, that is gonna help me, but hopefully also others. what about videos? i think when we embed videos in our website, that's that's really bad, even worse than than pictures. right? is that correct? and and if it is, well, what do we do instead? like, it's very awkward to just include the link and then have people have to go to youtube. so what what do you recommend to clients who want to embed a video on not on a home page. i think that's kind of passe. it's but but maybe on a replay page or, you know, something like that. Uta: well, they're embedding the the video. you're actually just creating the link. you're not uploading the video and the, you know, the huge file to your website. so it's not being stored on the website. so whether it's being watched, you know, via your website or on youtube directly isn't really going to make much of a difference in that sense because it's just displaying it for your website, but it's not stored in any way on your website. Sarah: okay. so it's the storage part that would be bad, that would yeah. slow down my website and and be, yeah, create more. okay. so so the embedding part doesn't is not the problem. okay. Uta: no. Sarah: good. so you host it on youtube and then you just get the the embed code. Uta: exactly. Sarah: okay. great. wonderful. what other maintenance tasks did we did we not mention yet any anything else that comes to mind before we wrap up here and you give us a little sneak peek? Uta: i mean, you're going to hear, i'm sure, a lot about that, you know, tonight in your workshop about seo. the website maintenance, is also really important for seo. so, you know, keeping checking, for example, that you don't have any dead links, for example, on the website. so this is also something can be done automatically. there are loads of websites that offer that, to remove any of the links. and then adding content monthly to really update your website, which is good for seo. searching engines love it that you have new content. if you don't really keep your website up to date and refresh it with content and information, then that doesn't send a good signal to the search engines. so that is another really key aspect of website maintenance is to continue to adding content, valuable content that, you know, your clients want to want to read. Sarah: that's a good point. because i kinda stopped blogging for a few months now. we need to go back there. because, yeah, i do have a few keywords that do really well. but what you're saying is, like, if i slow down and that i don't add new content, then that might slow down as well because the basically, the the the search crawls are gonna be like, well, this website is not active anymore. Uta: exactly. Sarah: okay. wow. interesting. well, give us a sneak preview of the workshop and what we're gonna go into there. Uta: yes. so in the workshop, we're going to go through more, all the activities of how to actually do the backup of the of the website, going to also share, a very easy process of how to add an accessibility wizard widget to your website, which is, of course, really important for websites in general, but also specifically for conscious businesses to make it really accessible to everyone. how to back up your website, your wordpress website, if, if you don't know how to do that. also, that's, a free backup plugin, so you don't need to pay any fees for that. same with the accessibility widget. also, that's also for free. so there's more hands on, activities looking at, you know, one's websites. i'm also there, of course, to answer any questions, that people might have regarding to the back end workings of the wordpress website. Sarah: yeah. i love that. and as always, on these collab workshops, we're gonna be putting people into breakout rooms. and i can i just thought of this now is, like, have them as accountability buddies going forward? so after the workshop, maybe they can check-in with each other and say, hey, did you upload that plug in and and and give each other feedback on their websites? i think it's so valuable to have this peer collaboration going on as well. Uta: absolutely. yes. definitely. Sarah: well, thanks so much for, being here, uta. and and please let people know where they can find you, and then i'll tell them how to get to the workshop as well. but go ahead and please share your website and any resources. Uta: right. yeah. well, thank you so much, sarah, for having me, and i'm really looking forward to the workshop. and, yes. so people can find me on carrot and karma dot com. and my name is ute de montes, and i'm also on linkedin. Sarah: love that that website name, carrot and karma. very easy to remember because it just, yeah, stands out. yeah. it's wonderful. and and so if you feel like, yes, i definitely would like to, come to the workshop and and learn more and then actually roll back your sleeves and do some of these things that that just mentioned, go to humane dot marketing forward slash workshop. and as always, these workshops are held in our community, the humane marketing circle. and so you can join just for this session for a small donation. and, yeah, it would be lovely to see you. so this is on march fifth. and, again, you go to humane dot marketing forward slash workshop, and we look forward to seeing you there. mhmm. so much for being here, hoota. Uta: thank you. Speaker 3: i hope you got some great value from listening to this episode. please find out more about yuta and her work at carrot and karma dot com. and again, we'd love to have you join us in our community for this collab workshop with utah. you can sign up for a small donation at humane dot marketing forward slash workshop. you find the show notes of this at humane dot marketing forward slash h m two zero four. and on this beautiful page, you'll also find a series of offers such as the humane business manifesto, as well as my two books, marketing like we're human and selling like we're human, and soon my third book, business like we're human. thanks so much for listening and being part of a generation of marketers who cares for yourself, your clients, and the planet. we are change makers before we are marketers. so go be the change you want to see in the world. speak soon.
Click the link below if you want to completely redefine your gym in 2025 by attending the most sought after event for Gym Owners across the country: https://vincegabriele.com/gym-business-raw/ Podcast Summary:Marketing your gym shouldn't feel like throwing spaghetti at the wall and hoping something sticks. In this episode, I'm sitting down with the brains behind KISS Marketing—Chrizni Spitz, Will Matheson, and Ben Stocks—to talk about what's actually working right now for gym owners who want more leads, better retention, and a marketing plan that doesn't feel like chaos. Whether you've tried Facebook ads and got burned, struggle with social media, or have a website that's basically a digital paperweight, we're covering the simple (but powerful) changes that make all the difference. No fluff, no gimmicks—just real strategies from people in the trenches. Let's dive in! 5 Key Takeaways1️⃣ Stop Squirrel Marketing – A marketing calendar will save you from the random, last-minute “oh crap, I need leads” approach and actually build momentum.2️⃣ Funnels = Leads on Autopilot – If you're still manually following up with leads one by one, you're leaving money on the table. A simple funnel fixes that.3️⃣ Facebook Ads Aren't Dead (You Just Need a Strategy) – Most gym owners quit ads too soon. Here's how to tweak what's not working and actually get ROI.4️⃣ Your Website is a Lead Machine—If You Build it Right – Ditch the clutter, focus on local SEO, and make it easy for people to take action.5️⃣ Content That Converts – Posting random workout videos won't cut it. Learn what to post, how often, and why your social media presence matters for ads and trust-building. Click the link below if you want to completely redefine your gym in 2025 by attending the most sought after event for Gym Owners across the country:https://vincegabriele.com/gym-business-raw/ If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!
We're talking about the latest drama on Threads. This isn't a new conversation, but it's come up again, so I wanted to discuss it too. The topic is whether you should or shouldn't have pricing on your website.I firmly believe you should put your pricing on your website! And in this episode, I want to talk about why.00:46 Pricing on Your Website?01:35 The Importance of Transparency in Business03:24 Custom Pricing and Client Investment04:59 Package Differentiators and Client Selection08:12 The Role of Personal Branding in Sales10:06 Masterclass and Rebrand Program DetailsCONNECT WITH MADDIE:InstagramWebsiteLINKSBooked Out Masterclass: Learn how to find and book brand photography clients so you can get your nights and weekends back! Sign up here to join me on February 5 at noon CST.Join Rebrand: Doors open February 5 to my 12-month branding program that takes you from a photographer-who-shoots-brand-photography to a Booked Out Brand Photographer in just 90 days. Bonuses include a 1:1 pricing profit call for the first 10 sign ups, and a ShowIt website template for the first 15 sign ups.Full Show Notes
Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I wrap up my three-part marketing series by diving into the three biggest mistakes therapists make before they start marketing. These bottlenecks can cost you clients, waste your marketing efforts, and slow your growth. I'll show you how to fix them, from improving your website to streamlining your booking process, so you can attract and retain clients effectively.Make sure to bring your paper and pen because this episode is full of actionable tips!Here are some key points in this episode:[01:28] The importance of fixing business bottlenecks before you start marketing.[02:52] Mistake 1: A bad website that confuses or loses potential clients.[06:44] Mistake 2: A clunky or broken online booking process.[13:32] Mistake 3: Overcomplicated contact forms or an admin bottleneck.[16:50] How QA checks can prevent costly marketing errors and ensure growth.Links From the Episode:Here is the janeapp link for one free month on us! (Use Coupon: MCCANCE1MO)→ https://meet.jane.app/nicole-mccance-ambassador/Episode 3 - Branding Tips to Attract Clients to Your Website https://podcasts.apple.com/ca/podcast/the-business-savvy-therapist/id1681659688?i=1000611427934 Follow me on Instagram, @nicole.mccanncemethod. If this episode provided you with value and inspiration, please leave a review and DM to let me know. Click here: https://www.instagram.com/nicole.mccancemethod Join the FREE private community for therapists: Expand your Psychotherapy Practice → https://www.facebook.com/groups/947689352498639 Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice→ https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/
Send me a message! Have you ever caught yourself apologizing for your website? Or not wanting to send people to it? Let's talk about how working with a website designer can completely transforms not just your online presence, but your entire business mindset and the way clients interact with you.In this episode, I'm breaking down eight unexpected ways that working with a website designer changes your business game — and trust me, most of these aren't what you'd expect.YOU WILL LEARN:How a professional website boosts your business confidence and authorityWhy strategic design attracts higher-paying clients naturallyHow to streamline your sales process through effective web designThe impact of authentic brand personality in your online presenceWays to leverage your website as a powerful marketing toolThe connection between website clarity and business successHow your website influences your money mindset
Do you still need a website in an age of AI? More broadly, what is the point of your business's website in an age of AI? As AI becomes more… The post What's the Point of Your Website in an Age of AI? (Thinks Out Loud Episode 447) appeared first on Tim Peter & Associates.
Book a Practice Growth Audit Call - https://mccancemethod.com/practice-growth-audit/Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I help you uncover and shift the money mindset blocks that might be holding you back in your practice. I share how my own childhood experiences shaped my fears around money and how I transformed that mindset to grow my practice and coaching business to multiple seven figures. I explore strategies to maximize return on investment, visualize success, and take bold, confident steps toward your goals—even in the face of fear! Make sure to bring your paper and pen because this episode is full of actionable tips!Here are some key points in this episode:[01:28] How childhood beliefs about money might be influencing your current mindset.[04:14] Why investing in your business is critical to growth.[06:07] The importance of seeing return on investment (ROI) instead of focusing on costs.[11:28] How I overcame my fears around money[22:24] A powerful visualization exercise to reframe fear into excitement and expectation.Links From the Episode:Episode 3 - Branding Tips to Attract Clients to Your Website: https://podcasts.apple.com/ca/podcast/the-business-savvy-therapist/id1681659688?i=1000611427934 Follow me on Instagram, @nicole.mccanncemethod. If this episode provided you with value and inspiration, please leave a review and DM to let me know. Click here: https://www.instagram.com/nicole.mccancemethod Join the FREE private community for therapists: Expand your Psychotherapy Practice → https://www.facebook.com/groups/947689352498639 Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice→ https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/
Send us a text! (Your number stays private)Is your website ready to wow in 2025? In this episode, I'm sharing the top website trends you need to know to keep your site fresh. Understanding the latest strategies will help your website attract and convert customers.The focus for the new year is all about clean, soothing designs - think minimalist layouts, calming color palettes, and larger fonts that make your content pop! I also dive into fun upgrades like adding micro animations for a more interactive experience. Whether your site needs a quick refresh or a total revamp, I'll guide you through how to prioritize changes without feeling overwhelmed.Just remember - you don't have to overhaul everything at once. Small, strategic updates will go a long way. If you need help, we can tackle it together! Book a free strategy call with me and I'll help you create a clear action plan to make your website stand out. Let's make your site work harder for you in the new year!02:18 - A big shift we're seeing in web design 07:58 - Some key things you should include in your website footer10:51 - Next-level updates to make to keep up with 2025 website trends14:26 - An interesting sales page trend to try15:53 - Quick wins that you can implement in an hour or less!Links & Resources:Book your free strategy callTint & Shade GeneratorEpisode 124, Your Website is Never ‘Done' - But That's a Good Thing!Follow me on Instagram @kristendoyle.co Check out my Everything Page: a one-stop shop for savvy selling!Join my private Facebook community: Savvy Teacher SellersMore resources for growing your TPT businessRate & review The Savvy Seller on Apple PodcastsShow Notes: https://kristendoyle.co/episode129Check out my Everything Page at https://kristendoyle.co/everything
In this episode of Ambitious Unfiltered, Kate Perkovic addresses some of the most common questions from her listeners about scaling their businesses. Kate covers everything from expanding marketing efforts beyond a regional focus to the intricacies of hiring full-time employees. She dives into effective sales processes, the importance of building a personal brand versus a dedicated business profile, and how to communicate the value of a high-ticket program. Kate also shares her insights on using systems and platforms to simplify business operations and maximize time, and the pros and cons of listing pricing on your website. Tune in for actionable advice tailored to help you grow and scale your business successfully. 02:20 How to Expand Your Marketing Reach 06:57 Scaling Your Business with Full-Time Employees 13:43 Creating Hype for Your Launch 18:03 Personal vs. Business Branding 22:14 Optimizing Your Sales Process 28:02 Understanding the Sales Process Chain 28:29 Identifying and Solving Sales Process Problems 31:53 Communicating High-Ticket Program Results 37:48 Scaling Your Business When at Capacity 41:18 Implementing Effective Systems in Coaching 46:13 Should You Display Pricing on Your Website? To connect with Kate on Instagram, click HERE. To apply for ITI, click HERE. To submit a question to be answered on the podcast, click HERE.
Send us a text! (Your number stays private)Over the past few weeks, we've discussed ways to tweak your website to benefit your business. Today, I'm diving into actionable strategies to help you optimize your website shop for increased sales and customer satisfaction. Owning your own website store is a game-changer! It offers lower fees, full control, and the potential for higher profits. However, success depends on how well you optimize your website shop, from building trust to creating a seamless shopping experience. If you don't know where to start, I'm here to help!I'm covering five key ways to optimize your website shop for better sales, from establishing trust with customers, organizing products, keeping buyers happy, and more. If you're ready to make the most of your website shop, take the time to review things like your checkout process and ask for feedback from others. These steps will not only help you increase sales but also create a better experience for your buyers.01:16 - How to build trust with buyers and let them know your website is secure04:25 - Optimize your website shop by streamlining your purchase process07:26 - Organize your products so customers can find what they're looking for09:50 - What to consider when presenting your products in your website shop11:27 - How to keep people happy with their purchases (and keep them coming back!)Links & Resources:The Savvy Seller CollectiveEpisode 126, Make Your Courses & Memberships Unmissable on Your WebsiteEpisode 125, Give Your Podcast the Home it Deserves on Your WebsiteEpisode 124, Your Website is Never ‘Done' - But That's a Good Thing!Follow me on Instagram @kristendoyle.co Check out my Everything Page: a one-stop shop for savvy selling!Join my private Facebook community: Savvy Teacher SellersMore resources for growing your TPT businessRate & review The Savvy Teacher Seller on Apple PodcastsShow Notes: https://kristendoyle.co/episode127 Check out my Everything Page at https://kristendoyle.co/everything
Send us a text! (Your number stays private)Are your courses and memberships getting lost on your website? If potential buyers can't easily find your offers on your website, you're leaving money on the table! In this episode, I break down the three essential places where your courses, memberships, and other offers should be featured for maximum visibility.From optimizing your navigation menu with clear labels to creating dedicated sections on your homepage, I share proven strategies to make your offers stand out. I also cover how to strategically set up your sales pages, addressing factors like design capabilities, checkout integration, and user comfort, so your audience can smoothly transition from browsing to buying.Plus, I highlight common mistakes that keep your offers on your website hidden (like not including them at all!). You'll learn how to guide visitors to the right offer without overwhelming them, using things like strategic landing pages. Ready to boost your sales and make your offers on your website more accessible? This episode is packed with tips to help you get there!01:38 - Three key places that your course and membership need to show up on your website07:55 - Common mistakes to avoid when listing your offers on your website10:47 - Strategies for featuring your offers without overwhelming your visitors12:44 - Specific steps to take this week if you're featuring courses, memberships, or other offers on your websiteLinks & Resources:The Savvy Seller CollectiveEpisode 125, Give Your Podcast the Home It Deserves On Your WebsiteEpisode 124, Your Website is Never ‘Done' - But That's a Good Thing!Follow me on Instagram @kristendoyle.co Check out my Everything Page: a one-stop shop for savvy selling!Join my private Facebook community: Savvy Teacher SellersMore resources for growing your TPT businessRate & review The Savvy Teacher Seller on Apple PodcastsShow Notes: https://kristendoyle.co/episode126Check out my Everything Page at https://kristendoyle.co/everything
Send us a text! (Your number stays private)If someone goes to your website, would it be easy for them to see that you have a podcast? If not, let's fix that! In this episode, we're diving into why your podcast deserves more than just being tucked away like a blog post or hidden behind several clicks. Your website is the home base for your business, and your podcast should feel right at home there too!I'll walk you through how to create a dedicated podcast hub that spotlights your show, makes it easy for visitors to listen, and helps grow your audience and business at the same time. Plus, I share why having show notes on your site - not just in a podcast app - is so important.By the end of this episode, you'll have actionable steps to start showcasing your podcast the right way! Your action step? Take a fresh look at your website and ask yourself: is it easy to find my podcast? If you aren't sure, send me a link to your site on Instagram @kristendoyle.co and I'll give you personalized feedback. I'd love to help you out!01:58 - The biggest benefits of highlighting your podcast on your website04:26 - What a podcast hub is and the essential elements to include on this page08:35 - Mistakes to avoid with your podcast show notes and what to do instead13:23 - Where to start if you are beginning a podcast or aren't currently showcasing it in the way it deserves Links & Resources:Learn more about my VIP Design DaysEpisode 124, Your Website is Never ‘Done' - But That's a Good ThingEpisode 56, Should You Start a Podcast for Your Teacher Seller Business? With Sara Whittaker Follow me on Instagram @kristendoyle.co Check out my Everything Page: a one-stop shop for savvy selling!Join my private Facebook community: Savvy Teacher SellersMore resources for growing your TPT businessRate & review The Savvy Teacher Seller on Apple PodcastsShow Notes: https://kristendoyle.co/episode125Check out my Everything Page at https://kristendoyle.co/everything
On this MEGAPOD, We give you part one of the best L10 Podcast Episodes about Your Website
Struggling to find the right keywords to attract local customers? You're not alone—many business owners feel overwhelmed trying to figure out which search terms will drive the most traffic and conversions. In this episode, we share five practical ways AI can simplify your keyword strategy. From analyzing competitor gaps to generating local search variations and industry-specific terms, we'll show you how to unlock the perfect keywords and boost your local SEO. Ai Prompts: 1) Here is my website: [Your Website]. Do a competitor gap analysis with these other sites: [Website], [Website], [Website] About Adam Duran, Local SEO Expert Local SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. Based in San Francisco & Walnut Creek, California, Magnified Media is an online marketing agency focused on internet marketing, national SEO, website designing and qualified customer lead generation for companies of all sizes. Magnified Media helps companies take control of their marketing by: • getting their website seen at the top of Google rankings, • getting them more online reviews, and • creating media content that immediately engages with their audience. Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time. About Jamie Duran, host of Local SEO in 10 Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar. Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review. Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature. --- Support this podcast: https://podcasters.spotify.com/pod/show/localseoin10/support
I'm not going to get long-winded here, friends. This is THE process I use with every new client here at MKM to ensure that all the marketing foundations are in place for every business I am in touch with: a marketing audit. In today's episode, you'll hear the steps I take to make sure all my clients' marketing is consistent and driving potential clients and customers in the right direction. We're auditing: 1. Your Social Media Footprint 2. Your Website 3. Your Physical Marketing Don't forget: Share this podcast, leave a review and help your business besties with their marketing too! Bonus: get my marketing audit checklist in a handy-dandy printable PDF here: https://mkm.myflodesk.com/auditchecklist More from Molly: Get the checklist: https://mkm.myflodesk.com/auditchecklist Submit your Q&A here: https://bit.ly/thefoundpodcastquestions Book a discovery call here: https://bit.ly/30minuteswithmkm
In this insightful episode of the Play Big Faster Podcast, host Scherrie L. Prince talks with Jason Barnard, CEO of CaliCube, about the critical importance of managing your personal brand on Google. Transitioning from a voice actor to an SEO expert, Jason underscores the necessity of controlling your digital footprint and offers actionable advice on how to optimize online content for Google's algorithms. He discusses the value of a personal website, strategies for platform consistency, and the significance of Google's knowledge panel in establishing a credible online presence. Jason also covers the role of AI in personal branding and provides practical resources through CaliCube to aid individuals and businesses in enhancing their digital visibility. Tune in to discover how to treat Google as your digital business card, boost conversion rates, and effectively present your professional expertise to potential clients. // TIMESTAMPS 00:00 Introduction: The Importance of Your Google Business Card 00:18 Welcome to the Play Big Faster Podcast 00:36 Meet Our Guest: Jason Barnard 01:30 The Journey from Voice Actor to SEO Specialist 02:41 Understanding SEO and Your Digital Footprint 04:39 The Role of Your Website in SEO 06:12 Onsite vs. Offsite SEO: A Balanced Approach 07:38 Educating the Algorithm: Consistency is Key 08:42 The Importance of Consistency Across Platforms 09:08 Adapting Content for Different Platforms 10:27 Measuring Success and Google Rankings 11:50 The Timeline for Building Trust with Google 14:07 Google's Relationship with YouTube and Other Platforms 15:43 Starting with CaliCube: Free Resources and Services 16:05 The Future of Personal Branding in the Age of AI 17:29 Final Advice for Entrepreneurs and Small Businesses
Sign up for the FREE Live training - Elevate Your Therapy Practice with Niche Packages → https://mccancemethod.com/elevate-your-therapy-practice/ In this episode, I share my 5-Step Scaling Method that helped me scale from a solo practice to 55 therapists and multiple 7 figures in 3 years with toddler twins at home. I explain each step in detail, providing actionable insights to help therapists systemize their operations, hire the right team, attract and convert clients, and retain them for long-term success.Make sure to bring your paper and pen because this episode is full of actionable tips!Here are some key points in this episode:[4:02] Step 1: Systemize your operations before hiring[6:34] Step 2: Build your dream team and stop referring clients out[11:15] Step 3: Attract clients with digital marketing, especially Google Ads[14:40] Step 4: Convert prospects into clients with effective consultations[17:22] Step 5: Retain clients through consistent follow-upsLinks from the Episode:Loom: https://www.loom.com/ Want the Objective tests I use? DM me @nicole.mccancemethod on Instagram with just one word “Test” and I will send it right your way. Click here: https://www.instagram.com/nicole.mccancemethod/ Episode 48 - The Two Must-Have Hiring Tools You Need to Grow: https://podcasts.apple.com/us/podcast/2-must-have-hiring-tools-you-need-to-grow-part-1/id1681659688?i=1000648876232 Episode 3 - Branding Tips to Attract Clients to Your Website: https://podcasts.apple.com/us/podcast/branding-tips-to-attract-clients-to-your-website/id1681659688?i=1000611427934 Here is the janeapp link for one free month on us! https://jane.app/?utm_medium=ambassador&utm_source=jane&utm_campaign=nicole%20mccance&utm_content=podcast Use COUPON: mccance1moFollow me on Instagram, @nicole.mccanncemethod. If this episode provided you with value and inspiration, please leave a review and DM to let me know. Click here: https://www.instagram.com/nicole.mccancemethod Join the FREE private community for therapists: Expand your Psychotherapy Practice → https://www.facebook.com/groups/947689352498639 Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice→ https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/
Welcome to episode 247 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Tanner Jones, VP of Business Development at Consultwebs. Tanner Jones is a seasoned expert in online marketing for law firms, particularly personal injury firms, with over 20 years of experience at Consultwebs. He is known for his valuable insights and practical strategies that help law firms enhance their online presence and maximize their marketing efforts. Tanner's approach focuses on building strong brand identities, optimizing phone answering processes, and creating efficient website designs to generate leads and establish credibility in the legal industry. What you'll learn about in this episode: 1. Marketing Considerations: - Understanding your audience and your brand. - Who answers your phone and what does your sign-up process look like. 2. Your Website is your Virtual Office: - Quick-loading, mobile compatibility, consistency, content, etc considerations. - Building your trust, showcasing your brand, your assets, and your accomplishments. 3. Turning Potential Clients into Clients: - Recognizing the importance of providing clear conversion and contact opportunities on website pages. - Utilizing tools like Intaker to enhance user experience, increase engagement, and improve conversion rates. 4. Lead Generation and Brand Building: - Monitoring data metrics and leads generated through marketing efforts. - Benefits of combining brand building and lead generation to reach and retain clients. 5. Reaching a Wider Audience Online: - The importance of prompting clients to review your law firm on Google Business Profiles. - Strategic video content creation and leveraging platforms like YouTube, without relying too much on AI. Resources: https://www.consultwebs.com/ https://www.linkedin.com/in/tannerjonescw/ (877) 278-5590 Additional Resources: https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind
Today, we're diving into another awesome listener question: How long does it take to see SEO results, and how do we know it's working? Spoiler alert—SEO isn't an overnight fix, but how long should it really take? And more importantly, where can you find the proof?In this episode, we'll cover three key spots to check on your SEO progress: where to look (Your GBP, Google Analytics, and Your Website platform) how often to look (monthly), and what exactly to watch for (growth!) Plus, we'll touch on the bigger picture: does your opt-in make people want to take action? Because great SEO means nothing without smart marketing to back it up. Listen in as I dive into the stats of tracking your SEO input so you get more clients walking in your doors. Need help leveling up your SEO and marketing strategy? Book a call, and let's make your business The Only Option in Town!Take your business to the Next Level with the Level UP Mastermind!Would you be interested in an SEO Marketing Consultant? Hire me as your SEO Marketing Consultant to get found, liked, and trusted FIRST— here are some places to start. 1. VIP DAY - hire me to do the work for your Google Business Profile and receive customized SEO strategy for your specific industry.2. Customized packages of SEO and marketing services are available. From blog writing, to Google Business Profile managment, to email campaigns to social media. Customize it to what you need and desire. 3. Monthly SEO Consulting Calls. Hop on a 45 minute call every month to talk strategy as well is hold you accountable to your goals. Love today's podcast?
Dave is joined by Shane Murphy, CMO of Webflow, where he is scaling one of the most innovative companies in web technology. Shane shares his insights on integrating growth strategies across self-serve and enterprise funnels, building a powerful brand, and targeting diverse personas.Shane and Dave cover:How Webflow combined its self-serve and enterprise growth teams to streamline acquisitionTargeting broad personas and aligning messaging to meet unique needsBrand building in B2B marketing and leveraging creative campaigns for long-term growthTimestamps(00:00) - - Intro to Shane (07:18) - - The Three Pillars of Webflow's Marketing Strategy (10:50) - - How to Sell to Multiple Personas (11:51) - - How to Position Your Solution on Your Website (17:44) - - Combining Brand and Product Marketing Strategies (20:43) - - The Art of Pricing and Packaging (22:58) - - Why You Should Clarify Decision-Making Roles (27:09) - - Managing Yearly Initiatives and High-Level Work Priorities (28:37) - - Implementing Monthly and Weekly Project Check-Ins (32:01) - - Building Trust (35:25) - - Dedicating Yourself Personal Development Time (42:33) - - Finding Your Career Fit Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by our friends at Calendly. You've probably heard of Calendly. And you probably have used it to schedule meetings with people outside your company.But did you know you can also use Calendly on your website to increase conversion and create a better hand off experience with sales? Speed to lead is everything and that's why B2B marketing teams today use Calendly to convert leads the moment they're ready to talk to sales. Instead of doing the whole follow-up late dance, you can book meetings right within the forms on your website. And Calendly has the routing and integrations you need to make sure your prospects get booked with the right sales rep.Smith.ai increased their website bookings by 26% using Calendly. And Katalon, the all-in-one test automation platform, was able to increase their conversion rate 3X using Calendly.Join over 20 million users who count on Calendly to simplify meetings, save time and drive revenue revenue by removing the friction from your website. Visit calendly.com/exitfive to get started with a 14-day free trial.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more
In today's show, Kevin is once again joined by Anja van Beek, a renowned talent strategist and leadership coach. They delve into the crucial topic of age diversity in the workplace, exploring how the gap between generations impacts team dynamics and overall business performance.
In this transformative podcast episode, Kevin is joined by Dr. Alja Podgornik, a neuroscientist and expert in subconscious reprogramming. Listeners will gain a deep understanding of the subconscious mind—what it is, how it functions, and how it can be reshaped for personal and professional growth.
In this enlightening podcast featuring Kevin is joined by Sacha Thomson, Inclusive Culture Curator, Founder, & CEO at The Equity Equation and they will be talking about Diversity, Equity, and Inclusion (DEI) within high-performing teams
The Senior Care Industry Netcast w/ Valerie V RN BSN & Dawn Fiala
Home Care Marketing Tip: Can You Use AI to Write Content for Your Website? #homecaremarketing #homecare #homecarecontent #homecareseo #AI #aicontent If you would like the entire set of prompts for this process, fill out our form here: https://asnhomecaremarketing.com/home-care-marketing-tip-can-you-use-ai-to-write-content-for-your-website/Ready to transform your content game and boost your website's Google rankings? Join us for a deep dive into the art of creating high-quality home care content using AI, all while meeting Google's EEAT standards—Experience, Expertise, Authoritativeness, and Trustworthiness. Learn essential techniques to personalize and localize AI-generated content, making it uniquely engaging and indexable by search engines. We'll guide you through a series of eight powerful prompts that start with researching competitors and crafting superior outlines, providing detailed writer guidelines, and leveraging authoritative sources like the Mayo Clinic and the Alzheimer's Association. This episode is packed with actionable insights to ensure your AI content isn't just relevant but also authoritative and engaging.But that's not all—we're also focusing on SEO-friendly AI content geared specifically for a client's website in Mesa, Arizona. Discover the significance of using the right prompts and processes to create unique, penalty-free content that adheres to Google's SEO best practices. We stress the importance of incorporating quotes and testimonials to make your content compelling and valuable for Google indexing. By mastering these techniques, you'll have the tools to produce standout, high-performing content that captures attention and ranks high on search engines. Tune in and elevate your content creation skills to new heights!
Consider the impact of mobilizing a love for music, Big Data, and community engagement to increase voter registration and turnout.Meet Emily White, a Founder of Collective Entertainment and the #iVoted Concerts and Festivals:A passionate advocate on behalf of democracy, committed to increasing new voter registration and civic engagement.#iVoted is a non-partisan 501(c)3 non-profit founded by entrepreneur Emily White, Mike Luba, and Pat Sansone of Wilco / The Autumn Defense. #iVoted increases voter turnout by producing record-breaking events & activating entertainment venues to let fans in who show a selfie from outside their polling place or at home with a blank & unmarked ballot.Cracking The Code - From Music Venue to Voting BoothShe has cracked the code - demographics and micro-targeting of music fans which pairs nicely with micro-targeting of voters and political engagement efforts. Emily is a Visiting Fellow at Johns Hopkins and a planning committee member of the 2024 Elijah E. Cummings Democracy & Freedom Festival.The Musicians Roadmap In 2020, the first edition of How to Build A Sustainable Music Career and Collect All Revenue Streams was published in conjunction with a podcast. The methods and techniques described have received widespread acclaim.Episode Notes00:30 - Introduction02:25 - Who is Emily White?05:15 - Grandma and Grandpa White - Swimming and Special Olympics07:20 - History of #iVoted16:30 - Living Above the Politics - Elijah E. Cummings Democracy and Freedom Festival23:25 - How To Build A Sustainable Music Career26:20 - Mining Revenue from Big Data29:30 - Prince - Musical Genius and Entrepreneur33:35 - Your Website, Pre-Orders and Bundles38:05 - A Billion Streams39:50 - The Living Wage for Musicians Act48:40 - Know Your Numbers and Your Art53:05 - Top Trending Artists - Not Who You Think59:00 - Blockchain, AI, IP, and Smart Contracts1:01:05 - The Cellist with 1 million followersMentioned in the EpisodeWe discuss streaming revenue and the range of payment per stream. As an example, Taylor Swift was mentioned and the proper estimate of 2023 revenue is $100mm on 26.1 billion streams. That's a very big number and a minor correction to comments made during our discussion.WebsitesbeatBread - “Own your music, fund your career.”bandcamp - “an online record store and music community”PodcastsSports ManagementOlympic medalists Anthony Ervin and Jay LitherlandMusicZoe Keating, The Dresden Dolls, Amanda Palmer, Noel Gallagher, Kinto Soul, Certified TrapperVenueNo Studios , interior design by Everick BrownPhoto of Emily White - Credit: Adrian Buckmaster About The Podcast HostTom Levine, leveraging a 25-year tenure in capital markets, leads Zero Hour Group and Native Angelino Real Estate, offering a suite of consulting, strategic analysis, and real estate services.An alumnus of USC Marshall School of Business and the Claremont Colleges - Pitzer College campus with a term at the London School of Economics. Additionally, he holds a CADRE broker's license (#02052698) and the designation certified Short Sale Specialist under the National Association of Realtors.Have a challenging transaction? Let's discuss. I consult on a range of transaction types and deal structures. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.1929.live
Exposure Ninja Digital Marketing Podcast | SEO, eCommerce, Digital PR, PPC, Web design and CRO
This episode is a re-upload of a classic, but still highly relevant, podcast episode about why your landing pages aren't converting (and how to fix it). Enjoy! Watch the video instead: exposure.ninja/pages-dont-convert Get a FREE review of your website: exposureninja.com/rpod/review Get the show notes: exposureninja.com/podcast/261/ You May Also Enjoy… How To Convert the 90% of Website Traffic That Gets Away exposureninja.com/podcast/275 How to Create the Perfect Marketing Strategy for 2024 exposureninja.com/podcast/297 How to Optimise Each Page of Your Website exposureninja.com/podcast/310 Create a Call-to-Action that NEVER FAILS exposureninja.com/podcast/258 These Mistakes KILL Conversion Rates exposureninja.com/podcast/290
This episode of the Medical Spa Marketing Show delves into the critical aspects of website messaging for aesthetic professionals. It discusses the importance of a website that accurately reflects the practice, emphasizing that a website is crucial for converting prospects into patients by establishing trust, credibility, and showcasing the quality of care. The episode covers what should be omitted from a website, such as walls of text, jargon, and generic AI-generated content, and suggests what should instead be included, like relatable images, client testimonials, and engaging, informative video content. It also offers practical advice on improving website navigation, calls to action, and leveraging data analytics for continuous improvement, all aimed at enhancing the client experience and boosting conversions.00:00 Welcome & Introduction to Website Messaging00:59 The Importance of Your Website in Medical Aesthetics01:19 Conversion: The Ultimate Goal of Your Website01:42 Building Credibility and Trust Through Your Website03:34 Educational Resources and Marketing Visibility08:20 The Continuous Improvement of Your Website09:22 What NOT to Include on Your Website14:02 Crafting Effective Website Content15:15 Leveraging AI the Right Way16:18 Optimizing Testimonials and Calls to Action17:55 Navigating Website Content and Tools18:28 The Dos and Don'ts of Website Images21:49 Leveraging Video Content for Your Website23:26 Optimizing Page and Content Layout28:00 Effective Forms and Calls to Action29:48 Crafting a Website That Truly Reflects Your BrandFollow us on Instagram: Instagram.com/theaestheticjunkie
We hate to say it, but Your Website is More Important Than Your Wedding Films. We aren't saying that your wedding films don't matter (because they obviously do), but whether you like it or not, most couples have made up their mind about you BEFORE they ever watch any of your work. In today's episode, we bring on Website and Branding Expert Austin Blanchard of The Creative Cabana to walk through how he takes his clients to the next level with their branding. Whether you are needing a full rebrand, or just want to level up your website, you don't want to miss this episode. Check out The Creative Cabana's Website: https://creativecabana.co/ Follow The Creative Cabana: https://www.instagram.com/creativecabanaco
Summary (provided by AI)Unlock the secrets to turning casual browsers into loyal customers! Our latest episode is a deep dive into mastering the art of the conversion path, where we show you how to turn a simple spot on Google's search results into a successful conversion journey that leads to your thank-you page. You'll learn an incredibly straightforward hack to craft a compelling thank-you page—just by tweaking your contact page! Plus, we reveal the astonishing power of a boosted conversion rate, the metric that can disproportionately skyrocket your business success. It's not just about more visitors; it's about making every visit count.Ever considered the power of a stellar follow-through in making your customers' experience unforgettable? We draw inspiration from the precision of golf and the strategy of baseball to explore the crucial role of customer engagement post-conversion. Say goodbye to the bland "thank you" message and hello to engaging content that adds value, delights, and reassures your audience. From interactive slideshows to captivating videos, we share innovative strategies to ensure your customers feel special and confident about choosing your service or product. Tune in and transform your customer interactions into lasting impressions that count.Timestamps:[0:24] The Conversion Path [1:03] How to Create a Confirmation Page[2:32] The Goal of SEO[2:59] The Conversion Path for SEO[3:17] The Only 2 Ways to Get More Business from Your Website[4:01] The Holy Grail of Website Metrics[6:55] Conversion Path: Step 1...[7:51] Step 2: Landing Pages[8:39] Step 3: The CTA[9:05] Step 4: The Contact Page[9:45] Step 5: The Thank You Page[11:10] Follow Through Like a Pro Contacthttps://www.meredithshusband.com/contact
Exposure Ninja Digital Marketing Podcast | SEO, eCommerce, Digital PR, PPC, Web design and CRO
Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we'll hear three stories, including one from our special guests, pick the best one, and turn it into tasks you can do today. This week, we're joined by Exposure Ninja's Marketing Manager, Dale Davies. Timestamps 00:00 Welcome to the Dojo 01:19 Story 1 - Lessons from Dove Tackling Sephora's “10-Year-Olds” Problem 13:58 Story 2 - Google's Latest Algorithm Update 30:18 Story 3 - Slow Progress on Women Leaders (And the Marketing Optics) 40:43 - The Tasks 44:00 - Quick-fire Questions Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-8/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-8 You May Also Enjoy… How to Rank in Google's Search Generative Experience (SGE) https://exposureninja.com/podcast/301/ How to Get to the Top of Google Again and Again (and AGAIN!) https://exposureninja.com/podcast/302/ How SEO Works in 2024 https://exposureninja.com/podcast/303/ How Content Marketing Will Work in 2024 https://exposureninja.com/podcast/305/ How To Triple Your Leads in 2024 https://exposureninja.com/podcast/307/ How To Triple Your Traffic in 2024 https://exposureninja.com/podcast/306/ How to Optimise Each Page of Your Website https://exposureninja.com/podcast/310/ “Authentic Personal Branding Fuels MEGA Growth” | ft. Charlie Marchant https://exposureninja.com/podcast/dojo-6/ How to Stand Out in Your Market | ft. Jess Percival https://exposureninja.com/podcast/dojo-2/ “Use Co-Branding To Increase Your Reach” | ft. Gemma Keighery https://exposureninja.com/podcast/dojo-5/
Exposure Ninja Digital Marketing Podcast | SEO, eCommerce, Digital PR, PPC, Web design and CRO
Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we'll hear three stories, including one from our special guests, pick the best one, and turn it into tasks you can do today. This week, we're joined by two Ninjas from Exposure Ninja: Commercial Director, Ali Newton and Senior Content Marketer. Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-7/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-7 You May Also Enjoy… How to Rank in Google's Search Generative Experience (SGE) https://exposureninja.com/podcast/301/ How to Get to the Top of Google Again and Again (and AGAIN!) https://exposureninja.com/podcast/302/ How SEO Works in 2024 https://exposureninja.com/podcast/303/ How Content Marketing Will Work in 2024 https://exposureninja.com/podcast/305/ How To Triple Your Leads in 2024 https://exposureninja.com/podcast/307/ How To Triple Your Traffic in 2024 https://exposureninja.com/podcast/306/ How to Optimise Each Page of Your Website https://exposureninja.com/podcast/310/ “Authentic Personal Branding Fuels MEGA Growth” | ft. Charlie Marchant https://exposureninja.com/podcast/dojo-6/ How to Stand Out in Your Market | ft. Jess Percival https://exposureninja.com/podcast/dojo-2/ “Use Co-Branding To Increase Your Reach” | ft. Gemma Keighery https://exposureninja.com/podcast/dojo-5/
This episode features an enlightening conversation with CJ Gilbert, who shares his profound knowledge on making websites work harder for your business. We delve into strategies that transform a website from a static page into a dynamic tool that attracts customers, enhances sales, and improves service efficiency. CJ emphasizes the importance of viewing your website as valuable real estate in the digital world, the only platform you truly own and control.Show Notes:Learn more about CJ Gilbert and his work at Ask a Web Geek.Discover the "Five Keys to Unlock the Profit Hidden in Your Website" and how to apply them to your business.Insights into the common pitfalls entrepreneurs face with their websites and how to overcome them.The critical role of defining clear goals and understanding your target market for website success.The significance of website content in driving search engine visibility and attracting the right audience.SEO Keywords: CJ Gilbert, website profit, business growth, online presence, website development, digital strategy, entrepreneurial success, target market, search engine optimization, digital marketing. Guest Speak On 50 Podcasts In 100 Days! Join The Influence Army Waitlist HERE!Join My Newsletter Here!Email me: contact@belove.mediaFor social Media: FaceBook - https://www.facebook.com/MrMischaLinkedIn - https://www.linkedin.com/in/mischaz/Subscribe and share with your business associates who could use a listen!
Have you started to do keyword research and stopped because you know you don't have the right things in place? Or maybe you dig in and then think “This is going to take FOREVER” (and it can) but only if you're doing it the wrong way or don't have the prep work done first. Listen in as I teach you how to build or your OWN keyword and SEO strategy in 2 hrs or less- and the foundational things that you must have in place for successful keyword research. Book your spot now if you're ready to have a professional, strategic, customized SEO and Keyword strategy. In one hour, we'll research the best keywords for you and your business and get several foundational elements in place to set you up for SEO Success- including the blogs (and titles) you need for the upcoming month. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Get More Leads from Your Website with The Organic Marketing Framework Book Your SEO and Keywords Strategy Call Grab the SEO & Website Terms Explained Cheat Sheet Here (Frequently updated) Download the Content Strategy Repurposing Cheat Sheet Here Join the Facebook Group Email info@faithhanan.com
Your Website is SO MUCH more important to your brand than you realize. It is literally the thing that if done wrong, could cost you THOUSANDS of dollars a year. But we have you covered! In this brand new series, John and Nick are diving deep into "Websites" and want to show you the exact steps they have taken to level up their websites the past few years, pushing them both into the 5 figure wedding video realm! Your website is the thing that really shows your potential couples whether or not you are the right fit. What does your website say about your brand? We dive deep into it, in the BRAND NEW Series of the How To Film Weddings Podcast! Be sure to check it out, and drop a comment on what you think of this new podcast series! This episode is presented by the Creative Cabana - https://creativecabana.co/
Content marketing is PART OF THE JOB of any business owner or entrepreneur, and AI has changed the landscape of content marketing to make it EVEN more about QUALITY content over quantity… Which if you are stressing about your content marketing or content creation in general, then you KNOW content creation can turn into a hated part of your job REALLY quickly. So here are 5 tried and true tips to make content marketing MUCH less stressful AND more effective for your SEO strategy. (P.S.- I couldn't help myself, and I threw in a bonus- but POWERFUL- 6th tip). Get a customized SEO and keyword strategy: Book Your SEO and Keywords Strategy Call Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Get More Leads from Your Website with The Organic Marketing Framework Grab the SEO & Website Terms Explained Cheat Sheet Here (Frequently updated) Download the Content Strategy Repurposing Cheat Sheet Here Join the Facebook Group Email info@faithhanan.com
If I could go back and tell little baby blogger Faith some things, there would be a LOT… But truly, if I could boil it down to 7 easy SEO tips, this would be the list. Now, obviously, there are a LOT of factors that determine how successful your blog is and how much it will generate leads for your business, but these 7 SIMPLE SEO hacks will dang sure get you started. Also, if you have not listened to episodes 154 and 155, make sure to go check those out as well. Get More Leads from Your Website with The Organic Marketing Framework Grab the SEO & Website Terms Explained Cheat Sheet Here (Frequently updated) Download the Content Strategy Repurposing Cheat Sheet Here Join the Facebook Group Email info@faithhanan.com
But what's ACTUALLY working for business growth? Listen in as I share 7 things we did RIGHT (that I'm soooo thankful for) as we close on our most profitable year ever! Don't worry, these are simple, easy to understand, and nitty gritty things that actually worked! Get More Leads from Your Website with The Organic Marketing Framework Grab the SEO & Website Terms Explained Cheat Sheet Here (Frequently updated) Download the Content Strategy Repurposing Cheat Sheet Here Join the Facebook Group Email info@faithhanan.com
Let's be real, we all love to share our highlight reel, but sometimes what is MOST helpful (for us) and others is to LEARN from our mistakes. Learn what 4 mistakes I made (100% MY mistakes) that I made this year. Get More Leads from Your Website with The Organic Marketing Framework Book Your SEO and Keywords Strategy Call Grab the SEO & Website Terms Explained Cheat Sheet Here (Frequently updated) Download the Content Strategy Repurposing Cheat Sheet Here Join the Facebook Group Email info@faithhanan.com
If you are like a LOT of entrepreneurs that I know, you may struggle with HOW to be generous with your business, how to price your goods and services, and still make a profit. Listen, I get it. But generosity has a LOT to do with your mindset as well! Listen in for 4 easy ways to be more generous this holiday season without giving it all away for free. Get More Leads from Your Website with The Organic Marketing Framework Grab the SEO & Website Terms Explained Cheat Sheet Here (Frequently updated) Download the Content Strategy Repurposing Cheat Sheet Here Join the Facebook Group Email info@faithhanan.com
When was the last time you conducted TRUE market research? Did you just send out a survey? Did you actually TALK to people? Do you think it was effective? Did you start seeing more sales? The fact of the matter is, that a lot of people do market research wrong- or at least not AS effectively as it could be done. Listen in for 3 steps to market research that actually move the needle for your messaging, your website copy, your SEO, and ultimately your profit. Get More Leads from Your Website with The Organic Marketing Framework Grab the SEO & Website Terms Explained Cheat Sheet Here (Frequently updated) Download the Content Strategy Repurposing Cheat Sheet Here Join the Facebook Group Email info@faithhanan.com