Podcasts about world fuel services

In this special episode of Bast Amron's The Practice Podcast, listen to the recorded panel “Innovation Through Emotional Intelligence” from our 7th Annual Business Advantage Forum.Attorney Alejandra Iglesia moderated this panel, which included Darline Llamas Llopis, VP of Finance & Retail, Miami Dolphins; D. Porpoise Evans, Office Managing Shareholder, Littler; and Jeffrey Weissman, Senior Vice President, Chief Counsel, World Fuel Services.This all-star panel explored how emotional intelligence (EI) fosters creativity, collaboration, and innovation within organizations. They discussed how emotionally intelligent workplaces build trust, encourage open communication, and promote risk-taking—ultimately strengthening team dynamics and driving breakthrough ideas. The conversation highlighted how leaders who effectively manage emotions can inspire greater engagement and productivity, leading to long-term success. The panelists shared practical strategies, such as EI training, active listening, and constructive feedback, as essential tools for sustaining innovation and growth. By emphasizing the impact of EI on leadership and teamwork, the discussion reinforced that emotional intelligence is not just a soft skill but a critical factor in building high-performing workplaces that thrive in today's competitive landscape.If you enjoyed the show, please subscribe, share, and leave a review. Subscribing to the show and leaving a review will help others find the show. And it will help us grow, devote more time, and produce better content for you.Streaming on  YouTube, Spotify, Amazon Music, and Apple Podcasts. We are also in the top ten percent of listened-to podcasts globally.

The term "experiential" is frequently tossed around in the event marketing industry, but what does it really mean? And how has its interpretation evolved over the years?Everyone talks about providing an experience, but the true essence of what makes an event memorable often gets lost. Sensory and emotional elements blend to create a holistic experience, and human connections play a vital role. However, understanding and applying these elements can be challenging.In this episode, we've invited Kassidy Gala Carpenter, Director of Global Events at World Fuel Services, to break down the real definition of "experiential" and share the practical applications and challenges she has faced.She and Matt will discuss:✅ Tailoring experiential strategies to different event scales and types.✅ Practical steps to create a memorable event experience from start to finish.✅ Metrics and feedback mechanisms to measure the success of experiential elements.And more...Don't miss this opportunity to peel back the curtain on what truly makes an event experiential!Connect with KassidyOn her LinkedIn: https://www.linkedin.com/in/kgalacarpenter/Connect with MeOn my LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/  On my Company: https://rockwayexhibits.com/   

The rapid proliferation of HR technology has presented exciting opportunities while forcing HR leaders to make some difficult choices. Marcia Morales-Jaffe offers a path forward and shares insights from her experience as the former chief people officer of PayPal and World Fuel Services. Morales-Jaffe outlines how HR leaders can make the most of their technology investment and discusses the role that manager development, culture and change management play in the success of HR technology.   Marcia Morales-Jaffe is a retired chief HR officer (CHRO) and emeritus member of the Gartner CHRO Global Leadership Board. She currently serves as senior advisor at McKinsey & Company's People & Organizational Performance Practice. Until 2017, Marcia was SVP, chief people officer at PayPal, where she played an integral role in shaping culture and advancing its transformational business vision and social mission.   Peter Aykens is chief of research in Gartner's HR practice. He is responsible for defining research coverage within the practice and building and leading research teams addressing client's key initiatives. In prior roles at the firm, he spent over 25 years leading research teams focused on banking and financial services strategy, producing numerous studies that addressed business strategy, channel, marketing, customer experience and product issues in financial services. He holds a Bachelor of Arts in political science from St. Olaf College; an MSc.(Econ) degree in international politics from the University College of Wales, Aberystwyth; and a Master of Arts and a doctorate in political science from Brown University.

Welcome to the What's Next! Podcast with Tiffani Bova. As we approach the end of the year, I'm pausing to look back and celebrate all of the wonderful guests that I had the honor of speaking to on the show. And based on your feedback, many of these guests resonated with you as well so we're giving you another chance to hear them in this series of 2023 listener- favorite episodes! This week, we're bringing back an episode with Mindy Weinstein who shares her personal philsophy and corporate experience with consumer psychology.  Mindy is the founder and CEO of Market MindShift, as well as a national speaker, trainer, and digital marketing strategist. She has worked with and trained companies of all sizes. Throughout her career, Mindy has trained such companies as Facebook, The Weather Channel, World Fuel Services, Hampton Products, Putman Media, and more. Other digital marketing agencies come to Mindy to learn the latest trends, concepts and methodologies. Mindy has been named as one of the top women in SEO and has presented at such conferences as Digital Summit, Pubcon, SMX, the SEJ Summit, and more. She is an Ask the SEO Expert columnist for SearchEngineJournal.com. Mindy has often appeared in the media, with television interviews that aired on Fox, NBC, and ABC as well as various other multimedia platforms. Mindy is the author of “The Power of Scarcity: Leveraging Urgency to Influence Customer Decisions” (McGraw Hill). She is also the host of Persuasion in Business, a podcast that dives into persuasion-related concepts and provides real-world applications for businesses. THIS EPISODE IS PERFECT FOR… anyone in consumer finance, marketing, retail, sales, or really any position where they work with others.  TODAY'S MAIN MESSAGE… consumer psychology is about understanding and listening the thoughts and perspectives of your customers, so you have to keep an eye on the digital conversations happening on social media and online platforms, but you can't forget about the direct contact modes from the sales team and customer service representatives.   WHAT I LOVE MOST… scarcity mindset is hardwired into the human mind, but we can harness our basic instincts and use this power for good to build community and make better decisions for ourselves! Running time: 30:37 Subscribe on iTunes Find Tiffani Online: Facebook Twitter LinkedIn Instagram Find Mindy Online: Website Facebook Twitter LinkedIn Mindy's Book: The Power of Scarcity

Ignacio Jayanti is the CEO of Corsair, a $10 billion specialist in financial services and infrastructure investing that started as a private equity practice within JP Morgan three decades ago. TreviPay is a global payments and invoicing network that enables businesses to transact in a reliable way with other businesses. Our conversation covers Corsair's target companies, sourcing of TreviPay inside World Fuel Services, diligence process, exclusivity period, valuation, and risk assessment. We then turn to post-close operations, including building and onboarding a team alongside the existing superstar CEO, managing the balance sheet, transitioning from the former parent, and the early performance and challenges of the deal. Learn More Follow Ted on Twitter at @tseides or LinkedIn Subscribe to the mailing list Access Transcript with Premium Membership

The need for a public discussion of business aviation's sustainability efforts has never been higher as protesters become more active in their dissent. Elise Fox, senior manager of sustainability solutions for World Fuel Services, shares insights on sustainable aviation fuel and other efforts the industry is taking to meet its goal of net zero emissions by 2050. Hosted by Molly McMillin, managing editor of business aviation for the Aviation Week Network.

From February 7, 2023 - Dustin Sachs is an expert in cyber supply chain risk management, Sr. Manager GRC at World Fuel Services, a doctoral candidate at Colorado Tech, a mentor at Springboard, and a future CISO. He is passionate about giving back to the cybersecurity community and also about GRC. --- Send in a voice message: https://podcasters.spotify.com/pod/show/virtual-ciso-moment/message

768: Our latest episode features a panel from our Metis Strategy Digital Symposium in May 2023 where Kathy Kay, CIO of Principal Financial Group, and Josh McLean, CIO of World Fuel Services, discuss the topic of sustaining a high-performance culture in times of change. Kathy describes the culture of Principal when she joined the company remotely during the pandemic, explains the necessity of leadership driving the cultural transformation, and speaks to the way she responds to misalignments in the culture of the company. Josh covers the elements of World Fuel's cultural transformation, how he quantifies and measure culture, and how he communicates constructive feedback to his organization. Finally, both executives look ahead at how hybrid work environments, generative AI, and more will impact the practices around culture at their companies.

768: Our latest episode features a panel from our Metis Strategy Digital Symposium in May 2023 where Kathy Kay, CIO of Principal Financial Group, and Josh McLean, CIO of World Fuel Services, discuss the topic of sustaining a high-performance culture in times of change. Kathy describes the culture of Principal when she joined the company remotely during the pandemic, explains the necessity of leadership driving the cultural transformation, and speaks to the way she responds to misalignments in the culture of the company. Josh covers the elements of World Fuel's cultural transformation, how he quantifies and measure culture, and how he communicates constructive feedback to his organization. Finally, both executives look ahead at how hybrid work environments, generative AI, and more will impact the practices around culture at their companies.

While HR technology has made significant advances in the past few years, HR leaders still face challenges in delivering value to the organization through technology. Marcia Morales-Jaffe offers a path forward and shares insights from her experience as the former Chief People Officer of PayPal and World Fuel Services. Morales-Jaffe outlines how HR leaders can make the most of their technology investment and discusses the role that manager development, culture and change management play in the success of HR technology. Marcia Morales-Jaffe is a retired CHRO and Emeritus Member of the Gartner CHRO Global Leadership Board. She currently serves as Senior Advisor at McKinsey & Company's People & Organizational Performance Practice. Until 2017, Marcia was SVP, Chief People Officer at PayPal where she played an integral role in shaping culture and advancing its transformational business vision and social mission. Peter Aykens is Chief of Research in Gartner's Human Resources practice. Mr. Aykens is responsible for defining research coverage within the practice and building and leading research teams addressing client's key initiatives. In prior roles at the firm, he spent over 25 years leading research teams focused on banking and financial services strategy producing numerous studies that addressed business strategy, channel, marketing, customer experience and product issues in financial services. He holds a B.A. in Political Science from St. Olaf College; a MSc.(Econ) degree in International Politics from the University College of Wales, Aberystwyth; and a MA and Ph.D. in Political Science from Brown University.

755: In this episode, we sit down with Josh McLean, Chief Information Officer of World Fuel Services, to discuss the remarkable cultural and digital transformation he has led at World Fuel Services to modernize the legacy systems at the Fortune 100 energy company. Josh explains the elements of culture that he focuses on and the process of operationalizing culture in order to transform an organization and facilitate high-performing teams. Josh also reflects on his career, the keys to his success, and the trends in technology that he has been following.

755: In this episode, we sit down with Josh McLean, Chief Information Officer of World Fuel Services, to discuss the remarkable cultural and digital transformation he has led at World Fuel Services to modernize the legacy systems at the Fortune 100 energy company. Josh explains the elements of culture that he focuses on and the process of operationalizing culture in order to transform an organization and facilitate high-performing teams. Josh also reflects on his career, the keys to his success, and the trends in technology that he has been following.

Today, I am joined by Dr. Mindy Weinstein. Mindy is the founder and CEO of Market MindShift and was named one of the top women in digital marketing globally by her peers. She is also a global speaker, trainer, and digital marketing strategist who has worked with and trained companies of all sizes, including Facebook, The Weather Channel, Rosetta Stone, World Fuel Services, Investor's Business Daily, HBO, Fandango, Telemundo, LL Bean, Cisco, Transamerica, and Sportsman's Guide. Other digital marketing agencies come to Mindy to learn the latest trends, concepts, and methodologies. She teaches and leads marketing courses at Columbia Business School, The Wharton School at the University of Pennsylvania, Grand Canyon University, and the University of Denver.  Getting introduced to Mindy was fascinating timing. A client asked if there was a book specifically about choosing the right type of scarcity tactics and how to apply them in her business. I let her know there wasn't a perfect fit and recommended What Your Customer Wants and Can't Tell You, as a great place to start. Later that day, I got a LinkedIn message from Brian Ahearn, introducing me to Mindy, who had just published her book, The Power of Scarcity: Leveraging Urgency and Demand to Influence Customer Decisions. And, let me tell you...everyone in business needs to read this. It is so valuable and such a great resource for everyone regardless of industry. Listen in to get some amazing insights on applying scarcity in your business! Show Notes: [00:43] In today's conversation, I am joined by Dr. Mindy Weinstein. Mindy is the founder and CEO of Market Mindshift and was named one of the top women in digital marketing globally by her peers. [02:02] She has a Ph.D. in general psychology with an emphasis on technology and is the author of The Power of Scarcity.  [03:07] Everyone in business needs to read this book. It is so valuable and such a great resource for everyone regardless of industry.  [04:57] Mindy shares about herself, her background, and the work she does. She has been a marketer for the last two decades.  [06:07] As she was digging into all the factors, she realized that scarcity seemed to have the greatest power. It is also one of those factors that have been hardwired into our brain which dates back to our early ancestors.  [08:39] “Obsession is a classic side effect of scarcity.”  [09:24] Mindy shares how scarcity affected her family on their visit to Disney World. [12:06] The Star Wars ride was in high demand and it was difficult to get on. When you are faced with something like that, it becomes urgent and an obsession for your brain.  [14:52] Even though we know scarcity works, it can be really challenging to implement in business.  [15:08] Scarcity is something you can implement and it always needs to be genuine. If it is authentic and something is truly scarce, why not communicate it?  [15:42] As a small business a lot of times it is just your wording that makes a difference. Knowing how to word certain things makes a big difference.  [17:22] One of the keys is not being afraid of running out of stock and instead making that an asset to you. Letting customers know items have been restocked triggers demand related scarcity.  [19:31] Businesses can show the “best sellers” or “most popular” packages or most popular items that people buy.  [20:28] There is a lot you can do from a business and small business standpoint that isn't going to break the bank.  [22:14] Luxury goods strive with supply related scarcity when there is only a certain amount of units.  [24:47] When you are looking at the scarcity tactic you can still be a large retailer that is making a lot of money and having a lot of customers but be more focused and making sure that the things where you are advertising are going to be working for you instead of being a waste.  [26:22] Time related scarcity is any kind of time restrictions like flash sales, coupons, or limited time offers or products. Demand related is where scarcity exists because of high demand.  [28:30] Pricing isn't about price. All the stuff that happens before the price matters.  [29:10] If there is only so much of something to go around and we are looking at demand you feel like you are in competition.  [31:18] Supply related scarcity could be a shortage or an intentional restriction on supply. Supply related scarcity speaks to people that have a need for uniqueness.  [33:11] The final type of scarcity is limited edition which is any variation on the original.   [35:44] Social media fuels so much of what we know and see about scarcity because words spread really quickly. [38:38] “If you have to make an extra effort to obtain the item, that item has just become more attractive.” [39:11] If we are told we can't have something or it is not very simple for us to get it then we start to really think about it and want it more.  [40:34] As we think about all these different types of scarcity, be careful about continuing to do the same thing over and over again. You want to mix it up so you don't devalue your products or services.  [42:20] Discounting deeply is going to be going against a lot of these scarcity principles.  [44:36] Melina's closing thoughts [45:43] You never know who you are influencing and what value each moment can have on the world. Have a conversation and be generous with your time. Even a few thoughtful minutes could change someone including you for the better. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show.  I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! Learn and Support The Brainy Business: Check out and get your copies of Melina's Books.  Get the Books Mentioned on (or related to) this Episode: The Power of Scarcity, by Mindy Weinstein Influence, by Robert Cialdini Influence PEOPLE, by Brian Ahearn What Your Customer Wants and Can't Tell You, by Melina Palmer Friction, by Roger Dooley Connect with Mindy:  Mindy's Website Mindy on LinkedIn Mindy on Twitter Top Recommended Next Episode: Scarcity (ep 14) Already Heard That One? Try These:  Dr. Robert Cialdini and the (Now!) 7 Principles of Persuasion (ep 157) How To Ethically Influence People: Interview with Author Brian Ahearn (ep 104) Herding (ep 19)  Social Proof (ep 87) Coronavirus and How the Brain Responds to Pandemics (ep 91) Get Your D.O.S.E. of Brain Chemicals (ep 123) Time Pressure (ep 74) Surprise and Delight (ep 60) Disney: A Behavioral Economics Analysis (ep 144) What is Value? (ep 234) Framing (ep 16) Friction - What It Is And How To Reduce It, with Roger Dooley (ep 72) Sludge (ep 179) Loss Aversion: Why Getting New Stuff Is Not The Same (ep 9) A Behavioral Economics Analysis of Costco (ep 47) Starbucks: A Behavioral Economics Analysis (ep 73) Priming (ep 18) Other Important Links:  Brainy Bites - Melina's LinkedIn Newsletter

Welcome to an episode with a leading expert in digital marketing, Dr. Mindy Weinstein. In this episode, Mindy discussed how to leverage the principle of scarcity to influence customer decisions, boost sales, and positively impact your business. She also shared the four types of scarcity: time-related, supply-related, demand-related, and limited edition. In this conversation, Mindy highlighted the importance of using scarcity ethically and developing marketing tactics that align with your product or service that aim not only to sell but to help your audience and customers. Dr. Mindy Weinstein is a leading expert in digital marketing and has been named one of the top women in the industry globally. Founder of the digital marketing firm Market MindShift, she has trained thousands of professionals from organizations of all sizes, including Facebook, The Weather Channel, and World Fuel Services. She has a doctor of philosophy degree in general psychology with an emphasis on technology and is a marketing instructor at Grand Canyon University and the University of Denver, as well as a program leader for The Wharton School and Columbia Business School. Weinstein uses her experience and knowledge as a marketer, researcher, teacher and scholar to help businesses increase revenue. She is the host of the popular podcast, Persuasion in Business, and is a global speaker. Weinstein is married, the mom of two boys, and calls Arizona home. Get Mindy's book here: The Power of Scarcity: Leveraging Urgency and Demand to Influence Customer Decisions. Dr. Mindy Weinstein Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Link to Blog Post This week's Cyber Security Headlines – Week in Review, February 13-17, is hosted by Sean Kelly with our guest, George Al-Koura, CISO, Ruby Thanks to our show sponsor, CISO Series “If it is important it will likely be in the Cyber Security Headlines update in the morning… And it allows me and my team to dig in a little more on aspects that might affect our technology stack,” said Shawn Bowen, CISO for World Fuel Services. Security leaders listen and make decisions based on what they hear on this very show. Do you have a solution that just needs to find the attention of the right audience of cyber professionals? To learn more about pricing and audience, email us at info@cisoseries.com. All links and the video of this episode can be found on CISO Series.com 

February updates break some Windows Server 2022 VMs BEC groups use Google Translate to target high value victims Evolving cyberattacks and alert fatigue creating DFIR burnout Thanks to today's episode sponsor, US, yes, CISO Series “If it is important it will likely be in the Cyber Security Headlines update in the morning… And it allows me and my team to dig in a little more on aspects that might affect our technology stack,” said Shawn Bowen, CISO for World Fuel Services. Security leaders listen and make decisions based on what they hear on this very show. Do you have a solution that just needs to find the attention of the right audience of cyber professionals? To learn more about pricing and audience, email us at info@cisoseries.com. For the stories behind the headlines, head to CISOseries.com.

Microsoft Outlook outage prevents users from sending, receiving emails Britain and US make major move against ransomware gangs by sanctioning seven individuals Experts publish a list of proxy IPs used by the pro-Russia group Killnet Thanks to today's episode sponsor, us, yes, CISO Series “If it is important it will likely be in the Cyber Security Headlines update in the morning… And it allows me and my team to dig in a little more on aspects that might affect our technology stack,” said Shawn Bowen, CISO for World Fuel Services. Security leaders listen and make decisions based on what they hear on this very show. Do you have a solution that just needs to find the attention of the right audience of cyber professionals? To learn more about pricing and audience, email us at info@cisoseries.com. For the stories behind the headlines, head to CISOseries.com.

Link to Blog Post This week's Cyber Security Headlines – Week in Review, February 6-10, is hosted by Rich Stroffolino  with our guest, Ed Covert, head of Cyber Risk Engineering, Bowhead Specialty Thanks to our show sponsor, us! CISO Series! “If it is important it will likely be in the Cyber Security Headlines update in the morning… And it allows me and my team to dig in a little more on aspects that might affect our technology stack,” said Shawn Bowen, CISO for World Fuel Services. Security leaders listen and make decisions based on what they hear on this very show. Do you have a solution that just needs to find the attention of the right audience of cyber professionals? If you're interested in sponsorship, email us at info@cisoseries.com. All links and the video of this episode can be found on CISO Series.com  

Dustin Sachs is an expert in cyber supply chain risk management, Sr. Manager GRC at World Fuel Services, a doctoral candidate at Colorado Tech, a mentor at Springboard, and a future CISO. He is passionate about giving back to the cybersecurity community and also about GRC. --- Send in a voice message: https://podcasters.spotify.com/pod/show/virtual-ciso-moment/message

Welcome to the What's Next! podcast with Tiffani Bova. I'm excited to share this conversation with Mindy Weinstein who shares her personal philsophy and corporate experience with consumer psychology. Mindy Weinstein is the founder and CEO of Market MindShift, as well as a national speaker, trainer, and digital marketing strategist. She has worked with and trained companies of all sizes. Throughout her career, Mindy has trained such companies as Facebook, The Weather Channel, World Fuel Services, Hampton Products, Putman Media and more. Other digital marketing agencies come to Mindy to learn the latest trends, concepts and methodologies. Mindy has been named as one of the top women in SEO and has presented at such conferences as Digital Summit, Pubcon, SMX, the SEJ Summit and more. She is an Ask the SEO Expert columnist for SearchEngineJournal.com. Mindy has often appeared in the media, with television interviews that aired on Fox, NBC and ABC as well as various other multimedia platforms. Mindy is the author of “The Power of Scarcity: Leveraging Urgency to Influence Customer Decisions” (McGraw Hill). She is also the host of Persuasion in Business, a podcast that dives into a persuasion-related concepts and provides real-world application for businesses.   THIS EPISODE IS PERFECT FOR… anyone in consumer finance, marketing, retails, sales, or really any position that   TODAY'S MAIN MESSAGE… consumer psychology is about understanding and listening the thoughts and perspectives of your customers, so you have to keep an eye on the digital conversations happening on social media and online platforms, but you can't forget about the direct contact modes from the sales team and customer service representatives.     WHAT  I  LOVE  MOST… Scarcity mindset is hardwired into the human mind, but we can harness our basic instincts and use this power for good to build community and make better decisions for ourselves!     Running time: 30:25 Subscribe on iTunes     Find Tiffani on social: Facebook Twitter LinkedIn Instagram   Find Mindy online: Website Facebook Twitter LinkedIn   Mindy's Book: The Power of Scarcity

Mindy Weinstein, PhD, is the Founder and CEO of Market MindShift, a boutique digital marketing firm in Scottsdale, Arizona. She is a digital marketing expert named one of the top women in the industry globally. Mindy has trained thousands of professionals from organizations of all sizes including Facebook, the Weather Channel, World Fuel Services, and Hampton Products, and she continues to write for various publications. Mindy is also the author of The Power of Scarcity: Leveraging Urgency and Demand to Influence Customer Decisions. She has a PhD in general psychology with an emphasis on technology. She is also a Marketing Instructor at Grand Canyon University and the University of Denver, as well as a Program Leader at the Wharton School and Columbia Business School. In this episode… Do you get overwhelmed by the fear of missing out on something? Do you struggle to make the right decisions when faced with scarcity? Fear often has a big impact on our emotions and the decisions we make. The fear of losing something can be a big driving force when making buying decisions and is a tactic often used by marketers to drive sales. According to Mindy Weinstein, scarcity makes things more attractive and increases competition. In this episode of the Lead Like a Woman Show, Andrea Heuston interviews Mindy Weinstein, the Founder and CEO of Market MindShift, about the power of scarcity. They discuss how scarcity marketing affects the brain, the relationship between inflation and scarcity, and the power of uniqueness.

Welcome to Strategy Skills episode 305, an episode with a leading expert in digital marketing, Dr. Mindy Weinstein. In this episode, Mindy discussed how to leverage the principle of scarcity to influence customer decisions, boost sales, and positively impact your business. She also shared the four types of scarcity: time-related, supply-related, demand-related, and limited edition. In this conversation, Mindy highlighted the importance of using scarcity ethically and developing marketing tactics that align with your product or service that aim not only to sell but to help your audience and customers. Dr. Mindy Weinstein is a leading expert in digital marketing and has been named one of the top women in the industry globally. Founder of the digital marketing firm Market MindShift, she has trained thousands of professionals from organizations of all sizes, including Facebook, The Weather Channel, and World Fuel Services. She has a doctor of philosophy degree in general psychology with an emphasis on technology and is a marketing instructor at Grand Canyon University and the University of Denver, as well as a program leader for The Wharton School and Columbia Business School. Weinstein uses her experience and knowledge as a marketer, researcher, teacher and scholar to help businesses increase revenue. She is the host of the popular podcast, Persuasion in Business, and is a global speaker. Weinstein is married, the mom of two boys, and calls Arizona home. Get Mindy's book here: The Power of Scarcity: Leveraging Urgency and Demand to Influence Customer Decisions. Dr. Mindy Weinstein Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Countdown clocks, limited seating, only X items left in stock ... does scarcity marketing work for you? If so, why?  Scarcity marketing and the Fear of Missing Out (FOMO) is a phenomenon that can be applied to all forms of marketing - especially digital.  Mindy Weinstein, Ph.D., author of The Power of Scarcity, joins me on the SEJShow to talk more about the concept - and how it can help you drive results.   Marketing is so much psychology; it doesn't matter if you're doing SEO, paid search, or social. You're trying to reach a person. I feel like it's a lot harder than before because it's a matter of not just reaching them but cutting through the noise and then using the right words. –Mindy Weinstein,1:51 Because of scarcity, there is excitement and there is loyalty. Think of Nike and some of these big companies that people watch for the drops. It goes beyond just creating quick revenue, as I need sales right now, which is what most of us associate with scarcity. –Mindy Weinstein, 29:02 You're bringing their focus, especially for people all over the place, and you're giving them the direction to tell them what to do, which many audiences actually crave. They don't necessarily want to make that decision, and they need you to guide them to make the decision or to make the sale. I think that's something that can be lost in digital marketing. –Loren Baker, 19:20   [00:00] - Mindy's background. [05:17] - What is scarcity marketing? [06:00] - Four types of scarcity.  [10:14] - How to take scarcity marketing from the traditional to the digital side. [16:01] - Examples of using scarcity marketing in websites. [20:20] - Examples for service-based businesses. [25:19] - How McDonald's used scarcity marketing. [32:27] - Ways search marketers can incorporate scarcity marketing into campaigns.   Resources Mentioned: The Power Of Scarcity Book - http://powerofscarcity.com Market MindShift - https://www.marketmindshift.com/ It's multi-layered. It's more than just thinking buy now, or miss out, or you have only one day left. There's so much to it, it doesn't always work and it only works for specific audiences depending on the type of discourse you're using. –Mindy Weinstein, 2:39 Just telling you have these products as best sellers or most popular on your website helps someone as they're searching on your website. –Mindy Weinstein, 7:50 You want to have the regular price because it elicits a feeling of loss aversion that we don't want. –Mindy Weinstein, 33:54 For more content like this, subscribe to our YouTube channel: https://www.youtube.com/user/searchenginejournal Are you looking to keep up with current and effective digital marketing today? Check out https://www.searchenginejournal.com for everything you need to know within the digital marketing space and improve your skills as an internet marketer.   Connect with Mindy Weinstein:   Mindy Weinstein is the founder and CEO of Market MindShift and a national speaker with an extensive background in digital marketing strategy. She has trained companies across all industries, from Facebook to World Fuel Services.  Mindy is also the leading expert on persuasion-related concepts, with years of experience in the business. The research she conducts helps companies better understand how to persuade their customers-and; she isn't afraid to think deeply! Her book, The Power Of Scarcity, is available on November 8, 2022. Connect with Mindy on LinkedIn: https://www.linkedin.com/in/mindydweinstein/ Follow her on Twitter: https://twitter.com/mindyweinstein   Connect with Loren Baker, Founder of Search Engine Journal: Follow him on Twitter: https://www.twitter.com/lorenbaker Connect with him on LinkedIn: https://www.linkedin.com/in/lorenbaker

All links and images for this episode can be found on CISO Series Why are cybersecurity professionals burning out? What's the dynamic of the job, the pressures being put on them, that causes the best to leave? And this industry can't afford to lose its best talent. Check out this post for the discussions that are the basis of our conversation on this week's episode co-hosted by me, David Spark (@dspark), the producer of CISO Series, and special guest co-host Shawn Bowen (@SMbowen), CISO, World Fuel Services. Our guest is Bozidar Spirovski (@spirovskib), CISO, Blue dot. Thanks to our podcast sponsor, HYAS Better production environment security starts with visibility. After all, how can you protect your most valuable asset if you don't know A: what's expected and B: when something's happening that isn't expected? This is why HYAS Confront monitors traffic to alert you to anomalies, letting you address risks, threats, and changes, while blocking infiltrations before they become successful attacks. Don't just react, take your security back with HYAS. Visit HYAS.com In this episode: Why are cybersecurity professionals burning out? What's the dynamic of the job, the pressures being put on them, that causes the best to leave? Are certain areas of cyber are more prone to burnout than others? Do we have a training and communication crisis in the field?

679: In this interview, Chris Drumgoole, COO of DXC Technology, and Jeff Smith, COO of World Fuel Services, discuss their journey going from the CIO role to COO. Jeff shares his method to operationalize culture and measure the productivity of his teams. Chris then talks about how he uses the Net Promoter Score (NPS) to gauge employee satisfaction at DXC. Finally, both executives opine on the mindset shifts as they entered the role of the COO and give their perspective on the current supply chain challenges that companies are facing.

679: In this interview, Chris Drumgoole, COO of DXC Technology, and Jeff Smith, COO of World Fuel Services, discuss their journey going from the CIO role to COO. Jeff shares his method to operationalize culture and measure the productivity of his teams. Chris then talks about how he uses the Net Promoter Score (NPS) to gauge employee satisfaction at DXC. Finally, both executives opine on the mindset shifts as they entered the role of the COO and give their perspective on the current supply chain challenges that companies are facing.

Welcome to episode one of Capture the CISO, hosted by Johna Till Johnson, CEO, Nemertes. Please go to the blog post for this episode to check out the demo videos of all the contestants. Our judges are Shawn Bowen, CISO, World Fuel Services and Mike Johnson, co-host, CISO Series Podcast and CISO for Fastly. Our contestants: Christopher Gomes, head of product, Conveyor Jake Flynn, sales engineer, Pentera Aviv Grafi, founder and CTO, Votiro Huge thanks to all our contestants who are also sponsors of Capture the CISO Conveyor Conveyor makes security reviews fast, easy, and accurate for both vendors and their customers. How? By making it easy for 3rd party risk teams to get basic info on vendors, request access to their security docs (like SOC 2s and PenTests), and get their security questions answered without actually issuing a questionnaire. Check out our video to see how Conveyor can save you 71% of your time on your vendor security reviews.   Pentera Pentera's Automated Security Validation Platform is designed to help teams increase their security posture against modern day threats across the entire attack surface. Evaluate your security readiness with continuous and consistent autonomous testing with granular visibility into every execution along the way. Validate your tools are working effectively by safely emulating attacks & prioritize your remediation efforts with true contextual driven results. With Mitre ATT&CK framework mapping, stay on top and test your environment against adversary techniques to create an optimized process from testing to in-production. Don't just operate, validate! Votiro Can you trust the files and content entering your organization? Votiro Cloud's Zero Trust open API proactively disarms files of known, unknown, & zero-day malware threats at scale without adding friction, interrupting user or application workflows, or impacting file fidelity. Votiro reduces work, alerts, & risk for IT and security teams while enabling the seamless flow of safe files. Votiro is tool-agnostic, and provides virtually limitless auto-scale capabilities to handle any file throughput and the greatest span of file formats, preventing malicious files uploaded to web apps, portals, data management platforms, and cloud services.

Para cerrar 2021 hablo con Alejandro Cuba Ruiz de “La isla del tiempo” una selección de post publicados en su blog “ZorphDark” entre 2009 y 2020. Los textos aquí reunidos oscilan entre la crónica, la narración breve y la especulación filosófica. En opinión de su prologuista, Boris Leonardo Caro, este ingeniero ha seguido un derrotero de formación personal muy singular en el panorama intelectual de la Cuba actual. “La incursión de ZorphDark en los dominios de la Literatura toma por sorpresa a los guardianes de la tradición. Les dispara por la espalda decrépita de la linealidad, los acribilla con proyectiles hipertextuales. Él no desciende de la comarca del periodismo, esa profesión casi ficticia en Cuba; tampoco emerge de las profundidades de las Artes y las Letras. Alejandro conoce, empíricamente, algunos trucos del estilo, aunque carece de un diploma en humanidades. No lo necesita.” El volumen se organiza de modo primario en seis secciones de criterio temático: “Posteriores a esta década”, “De la isla”, “En el eje /Z”, “Autoestereoscópicas”, “Desde el más acá” y “Dios, que en paz descanses”. Pero Alejandro quiere llevar el hipertexto al texto, y para ello apela a una “anotación de enlaces textuales”. Según el autor, el libro se puede leer de cinco modos diferentes: lineal, siguiendo las referencias al pie de cada página, cronológica (la más trabajosa), a través del índice semántico hipertextual propuesto al final del volumen y azaroso (lo más arriesgado). Más valioso que ponerse a pensar en el orden, es apreciar cómo Alejandro se esfuerza en explotar los recursos expresivos del diseño gráfico impreso para dar la posibilidad de una experiencia de lectura hipertextual, que pone el énfasis en la libertad de asociaciones y la unicidad del orden en que los textos se leen y relacionan. Con el objetivo de provocar, se incluyen organizaciones de lectura posibles, que guíen al público en la manera de construir sus propios índices y les permitan tomar el control de su experiencia de lectura. Por la diversidad de los temas y perspectivas que marcan su punto de vista y por la especulación recurrente sobre la naturaleza de la memoria y la realidad misma, considero que “La isla del Tiempo” es un libro de ciencia ficción. Los textos de Alejandro nos presentan una Cuba y un universo distinto al que compartimos cotidianamente, donde gatos, personas y divinidades se mueven con agendas propias, donde el tiempo es flexible y se puede reconocer, al mismo tiempo, la constante obsesión por la isla y su destino que alienta a la mayoría de quienes se identifican como cubanos. En tanto texto de realidad extrañada, alterada, otra, “La isla del Tiempo” sería una excelente compañía en el librero de cualquier persona que siga la ciencia ficción cubana o las nuevas expresiones narrativas del país de modo más general. Alejandro Cuba Ruiz (La Habana, 1985) se graduó como Ingeniero de Software del Instituto Superior Tecnológico “José Antonio Echevarría”, ha sido profesor de Computación y de Diseño de Interfaz Gráfica, pero la mayor parte de su vida profesional ha sido desarrollador web o de software para empresas de Cuba (Alamesa y Kewelta), Reino Unido (The Holiday Place) y Estados Unidos (Bluevolt y World Fuel Services). Divide su tiempo entre el debate de la ciencia ficción, el aporte voluntario a grupos migrantes y la exploración de la naturaleza. Publica el blog https://www.zorphdark.com/ desde 2009. Entrevista por Yasmin S. Portales Machado escritora de ciencia ficción, activista LGBTQ, curiosa sobre las relaciones entre consumo cultural y política en Cuba.

Para cerrar 2021 hablo con Alejandro Cuba Ruiz de “La isla del tiempo” una selección de post publicados en su blog “ZorphDark” entre 2009 y 2020. Los textos aquí reunidos oscilan entre la crónica, la narración breve y la especulación filosófica. En opinión de su prologuista, Boris Leonardo Caro, este ingeniero ha seguido un derrotero de formación personal muy singular en el panorama intelectual de la Cuba actual. “La incursión de ZorphDark en los dominios de la Literatura toma por sorpresa a los guardianes de la tradición. Les dispara por la espalda decrépita de la linealidad, los acribilla con proyectiles hipertextuales. Él no desciende de la comarca del periodismo, esa profesión casi ficticia en Cuba; tampoco emerge de las profundidades de las Artes y las Letras. Alejandro conoce, empíricamente, algunos trucos del estilo, aunque carece de un diploma en humanidades. No lo necesita.” El volumen se organiza de modo primario en seis secciones de criterio temático: “Posteriores a esta década”, “De la isla”, “En el eje /Z”, “Autoestereoscópicas”, “Desde el más acá” y “Dios, que en paz descanses”. Pero Alejandro quiere llevar el hipertexto al texto, y para ello apela a una “anotación de enlaces textuales”. Según el autor, el libro se puede leer de cinco modos diferentes: lineal, siguiendo las referencias al pie de cada página, cronológica (la más trabajosa), a través del índice semántico hipertextual propuesto al final del volumen y azaroso (lo más arriesgado). Más valioso que ponerse a pensar en el orden, es apreciar cómo Alejandro se esfuerza en explotar los recursos expresivos del diseño gráfico impreso para dar la posibilidad de una experiencia de lectura hipertextual, que pone el énfasis en la libertad de asociaciones y la unicidad del orden en que los textos se leen y relacionan. Con el objetivo de provocar, se incluyen organizaciones de lectura posibles, que guíen al público en la manera de construir sus propios índices y les permitan tomar el control de su experiencia de lectura. Por la diversidad de los temas y perspectivas que marcan su punto de vista y por la especulación recurrente sobre la naturaleza de la memoria y la realidad misma, considero que “La isla del Tiempo” es un libro de ciencia ficción. Los textos de Alejandro nos presentan una Cuba y un universo distinto al que compartimos cotidianamente, donde gatos, personas y divinidades se mueven con agendas propias, donde el tiempo es flexible y se puede reconocer, al mismo tiempo, la constante obsesión por la isla y su destino que alienta a la mayoría de quienes se identifican como cubanos. En tanto texto de realidad extrañada, alterada, otra, “La isla del Tiempo” sería una excelente compañía en el librero de cualquier persona que siga la ciencia ficción cubana o las nuevas expresiones narrativas del país de modo más general. Alejandro Cuba Ruiz (La Habana, 1985) se graduó como Ingeniero de Software del Instituto Superior Tecnológico “José Antonio Echevarría”, ha sido profesor de Computación y de Diseño de Interfaz Gráfica, pero la mayor parte de su vida profesional ha sido desarrollador web o de software para empresas de Cuba (Alamesa y Kewelta), Reino Unido (The Holiday Place) y Estados Unidos (Bluevolt y World Fuel Services). Divide su tiempo entre el debate de la ciencia ficción, el aporte voluntario a grupos migrantes y la exploración de la naturaleza. Publica el blog https://www.zorphdark.com/ desde 2009. Entrevista por Yasmin S. Portales Machado escritora de ciencia ficción, activista LGBTQ, curiosa sobre las relaciones entre consumo cultural y política en Cuba.

Para cerrar 2021 hablo con Alejandro Cuba Ruiz de “La isla del tiempo” una selección de post publicados en su blog “ZorphDark” entre 2009 y 2020. Los textos aquí reunidos oscilan entre la crónica, la narración breve y la especulación filosófica. En opinión de su prologuista, Boris Leonardo Caro, este ingeniero ha seguido un derrotero de formación personal muy singular en el panorama intelectual de la Cuba actual. “La incursión de ZorphDark en los dominios de la Literatura toma por sorpresa a los guardianes de la tradición. Les dispara por la espalda decrépita de la linealidad, los acribilla con proyectiles hipertextuales. Él no desciende de la comarca del periodismo, esa profesión casi ficticia en Cuba; tampoco emerge de las profundidades de las Artes y las Letras. Alejandro conoce, empíricamente, algunos trucos del estilo, aunque carece de un diploma en humanidades. No lo necesita.” El volumen se organiza de modo primario en seis secciones de criterio temático: “Posteriores a esta década”, “De la isla”, “En el eje /Z”, “Autoestereoscópicas”, “Desde el más acá” y “Dios, que en paz descanses”. Pero Alejandro quiere llevar el hipertexto al texto, y para ello apela a una “anotación de enlaces textuales”. Según el autor, el libro se puede leer de cinco modos diferentes: lineal, siguiendo las referencias al pie de cada página, cronológica (la más trabajosa), a través del índice semántico hipertextual propuesto al final del volumen y azaroso (lo más arriesgado). Más valioso que ponerse a pensar en el orden, es apreciar cómo Alejandro se esfuerza en explotar los recursos expresivos del diseño gráfico impreso para dar la posibilidad de una experiencia de lectura hipertextual, que pone el énfasis en la libertad de asociaciones y la unicidad del orden en que los textos se leen y relacionan. Con el objetivo de provocar, se incluyen organizaciones de lectura posibles, que guíen al público en la manera de construir sus propios índices y les permitan tomar el control de su experiencia de lectura. Por la diversidad de los temas y perspectivas que marcan su punto de vista y por la especulación recurrente sobre la naturaleza de la memoria y la realidad misma, considero que “La isla del Tiempo” es un libro de ciencia ficción. Los textos de Alejandro nos presentan una Cuba y un universo distinto al que compartimos cotidianamente, donde gatos, personas y divinidades se mueven con agendas propias, donde el tiempo es flexible y se puede reconocer, al mismo tiempo, la constante obsesión por la isla y su destino que alienta a la mayoría de quienes se identifican como cubanos. En tanto texto de realidad extrañada, alterada, otra, “La isla del Tiempo” sería una excelente compañía en el librero de cualquier persona que siga la ciencia ficción cubana o las nuevas expresiones narrativas del país de modo más general. Alejandro Cuba Ruiz (La Habana, 1985) se graduó como Ingeniero de Software del Instituto Superior Tecnológico “José Antonio Echevarría”, ha sido profesor de Computación y de Diseño de Interfaz Gráfica, pero la mayor parte de su vida profesional ha sido desarrollador web o de software para empresas de Cuba (Alamesa y Kewelta), Reino Unido (The Holiday Place) y Estados Unidos (Bluevolt y World Fuel Services). Divide su tiempo entre el debate de la ciencia ficción, el aporte voluntario a grupos migrantes y la exploración de la naturaleza. Publica el blog https://www.zorphdark.com/ desde 2009. Entrevista por Yasmin S. Portales Machado escritora de ciencia ficción, activista LGBTQ, curiosa sobre las relaciones entre consumo cultural y política en Cuba.

Para cerrar 2021 hablo con Alejandro Cuba Ruiz de “La isla del tiempo” una selección de post publicados en su blog “ZorphDark” entre 2009 y 2020. Los textos aquí reunidos oscilan entre la crónica, la narración breve y la especulación filosófica. En opinión de su prologuista, Boris Leonardo Caro, este ingeniero ha seguido un derrotero de formación personal muy singular en el panorama intelectual de la Cuba actual. “La incursión de ZorphDark en los dominios de la Literatura toma por sorpresa a los guardianes de la tradición. Les dispara por la espalda decrépita de la linealidad, los acribilla con proyectiles hipertextuales. Él no desciende de la comarca del periodismo, esa profesión casi ficticia en Cuba; tampoco emerge de las profundidades de las Artes y las Letras. Alejandro conoce, empíricamente, algunos trucos del estilo, aunque carece de un diploma en humanidades. No lo necesita.” El volumen se organiza de modo primario en seis secciones de criterio temático: “Posteriores a esta década”, “De la isla”, “En el eje /Z”, “Autoestereoscópicas”, “Desde el más acá” y “Dios, que en paz descanses”. Pero Alejandro quiere llevar el hipertexto al texto, y para ello apela a una “anotación de enlaces textuales”. Según el autor, el libro se puede leer de cinco modos diferentes: lineal, siguiendo las referencias al pie de cada página, cronológica (la más trabajosa), a través del índice semántico hipertextual propuesto al final del volumen y azaroso (lo más arriesgado). Más valioso que ponerse a pensar en el orden, es apreciar cómo Alejandro se esfuerza en explotar los recursos expresivos del diseño gráfico impreso para dar la posibilidad de una experiencia de lectura hipertextual, que pone el énfasis en la libertad de asociaciones y la unicidad del orden en que los textos se leen y relacionan. Con el objetivo de provocar, se incluyen organizaciones de lectura posibles, que guíen al público en la manera de construir sus propios índices y les permitan tomar el control de su experiencia de lectura. Por la diversidad de los temas y perspectivas que marcan su punto de vista y por la especulación recurrente sobre la naturaleza de la memoria y la realidad misma, considero que “La isla del Tiempo” es un libro de ciencia ficción. Los textos de Alejandro nos presentan una Cuba y un universo distinto al que compartimos cotidianamente, donde gatos, personas y divinidades se mueven con agendas propias, donde el tiempo es flexible y se puede reconocer, al mismo tiempo, la constante obsesión por la isla y su destino que alienta a la mayoría de quienes se identifican como cubanos. En tanto texto de realidad extrañada, alterada, otra, “La isla del Tiempo” sería una excelente compañía en el librero de cualquier persona que siga la ciencia ficción cubana o las nuevas expresiones narrativas del país de modo más general. Alejandro Cuba Ruiz (La Habana, 1985) se graduó como Ingeniero de Software del Instituto Superior Tecnológico “José Antonio Echevarría”, ha sido profesor de Computación y de Diseño de Interfaz Gráfica, pero la mayor parte de su vida profesional ha sido desarrollador web o de software para empresas de Cuba (Alamesa y Kewelta), Reino Unido (The Holiday Place) y Estados Unidos (Bluevolt y World Fuel Services). Divide su tiempo entre el debate de la ciencia ficción, el aporte voluntario a grupos migrantes y la exploración de la naturaleza. Publica el blog https://www.zorphdark.com/ desde 2009. Entrevista por Yasmin S. Portales Machado escritora de ciencia ficción, activista LGBTQ, curiosa sobre las relaciones entre consumo cultural y política en Cuba.

In this episode, we will be interviewing Ebony Smith, the founder of Ebenum Equation. Ebony is a leadership development expert with a passion for creating forward-thinking leaders. After 20 years of risk management experience in the Fortune 100 (Sunoco, BP, and World Fuel Services), her full-spectrum-lens view of leadership has empowered her to help individuals hone their goals and reach their full potential. Ebony has worked in operational risk management as a health & safety advisor and in financial risk management on the derivatives trading desk. Today, she centers her career around transformational risk management where she partners with clients to develop leadership resilience and design foresight strategies for deployment. Ebony has a B.S. in Chemistry from Jefferson and an M.S. in Environmental Protection and Safety Management from St. Joseph's University of Philadelphia. After attaining a PPC (Professional Certified Coach) designation, by the ICF (International Coach Federation), she founded the ICF-certified Ebenum Leadership Academy to transform leaders into coaches. She is also a valued faculty member at Florida International University's Center for Leadership. --- Send in a voice message: https://anchor.fm/governmentcoins/message Support this podcast: https://anchor.fm/governmentcoins/support

In this episode, we will be interviewing Ebony Smith, the founder of Ebenum Equation. Ebony is a leadership development expert with a passion for creating forward-thinking leaders. After 20 years of risk management experience in the Fortune 100 (Sunoco, BP, and World Fuel Services), her full-spectrum-lens view of leadership has empowered her to help individuals hone their goals and reach their full potential. Ebony has worked in operational risk management as a health & safety advisor and in financial risk management on the derivatives trading desk. Today, she centers her career around transformational risk management where she partners with clients to develop leadership resilience and design foresight strategies for deployment. Ebony has a B.S. in Chemistry from Jefferson and an M.S. in Environmental Protection and Safety Management from St. Joseph's University of Philadelphia. After attaining a PPC (Professional Certified Coach) designation, by the ICF (International Coach Federation), she founded the ICF-certified Ebenum Leadership Academy to transform leaders into coaches. She is also a valued faculty member at Florida International University's Center for Leadership. --- Send in a voice message: https://anchor.fm/governmentcoins/message Support this podcast: https://anchor.fm/governmentcoins/support

What can a leader do to change a toxic work culture? When you're in this position it can feel frustrating and even hopeless. If you can't make progress, it can lead to higher employee turnover and even threaten your goals.  Some leaders either give up entirely on changing the culture or ram through initiatives without garnering support first... neither is a recipe for success. Enter my interview with Jay Smith, CIO of https://www.tracfone.com/home (TracFone Wireless). You'll discover the key to changing a toxic work culture and a positive first step to get others on board with the changes. Jay's led positive change across TracFone Wireless, a company with revenues of $8B and 21M subscribers, plus World Fuel Services, NASCAR, Tyco, and CNA. Jay's LinkedIn profile: https://www.linkedin.com/in/jamessmith/ (https://www.linkedin.com/in/jamessmith/) WHAT YOU WILL DISCOVER FROM THIS EPISODE: Jay's first job that helped him realize his career path. What inspired him most about his first professional job at Lockheed. The turning point of his career. What he learned running a consulting company and how it helped him become a better corporate executive. How to measure success when running your own company. Why you need to foster the “Entrepreneurial Spirit” in your team, and how to nurture it. Where decisions should be made in the company. How to change a toxic work culture. Why you must start small to build trust. Two traits to instill in every employee... humility and vulnerability. What happens when the senior leader asks for feedback. A blueprint for giving feedback to your boss and team. QUOTES: “Have the courage to take a risk and go for your dream.” “Create small cross-functional empowered teams that are responsible for business outcomes.“ “Start with small ways to earn credibility and trust.” ------------------- https://www.benfanning.com/the-ceo-sessions/ (Apply to be on the show) ------------------- https://www.benfanning.com/the-ceo-sessions/ (Connect with Ben:) https://www.linkedin.com/in/benfanning/ (https://www.linkedin.com/in/benfanning/) https://www.instagram.com/benfanning1/ (https://www.instagram.com/benfanning1/) https://twitter.com/BenFanning1 (https://twitter.com/BenFanning1)

Shawn: - Chief Information Security Officer (CISO) at World Fuel Services - Previously the first CISO at US Marine Corps Intelligence - Advisor in the startup ecosystem Listen to the episode for our discussion ranging from analogies between motorcycles and cybersecurity risk management, growing a cybersecurity team, and specific differences between working in government and the private sector.

Shawn Bowen is the Vice President and Chief Information Security Officer of World Fuel Services, a Fortune 500 energy, commodities, and services company.  He was formerly the Global Head of IT Security and Compliance (Chief Information Security Officer) for Restaurant Brands International (parent company of Burger King, Popeyes Louisiana Kitchen, and Tim Hortons). In this role, he was responsible for establishing the strategic direction, instituting comprehensive security programs, along with building a thorough data governance program and consumer privacy framework. He has over 20 years of experience in information technology, primarily in cybersecurity. Previously, he was the first-ever Chief Information Security Officer of the US Marine Corps where he directed the Intelligence, Surveillance, and Reconnaissance Enterprise (MCISRE) Sensitive Compartmented Information (SCI) Cybersecurity Program. For over 23 years, he served as a reservist in the Air Force Cyber Command as a Command Chief Master Sergeant and Senior Enlisted Advisor. Shawn is a Certified EC-Council Instructor (CEI) for the C|CISO course and is regarded as a highly passionate, transformative, thought leader in IT Security, with a record of leading successful strategies in various environments. Shawn is passionate about people and educating them on cybersecurity. He 'wants the willing, no matter what your rank is.' "Meaning, find people who are interested in cybersecurity at any level in your organization: your cybersecurity champions. He notes that it's more important for most of the staff to know a little about cybersecurity than a small percentage of staff know everything about it. It's with this approach that people will start proactively reaching out to Shawn when they have questions and creating a more open dialogue about security throughout the organization." He fuels this passion by serving on the Board of Advisors for YL Ventures and cloud security startup, CloudDefense. Highlights: 0:00 - Introductions & Background Installing Windows 95 on his own kickstarted his interests in computers, etc 2000s getting "stuck" with an audit and learning about the challenges with security Problem solving and the difference between wicked and complex problems Curiosity and being satisfied with "never finishing" Daily puzzles on a calendar 8:05- Personal Bonding and Sharing Within The Team Story: In his 20's focused on the job, personal lives irrelevant, even his personal loss. Learned that he is not a robot and learned to address emotions through team meetings - Personal and professional ratings Understanding the trends between personal and professional performance to help the team to be real Importance of creating a safe place to fail and sharing leadership paths for the next generation leader Held up a solved puzzle during a tough meeting Recognizing different aspects within the team and partnerships EQ prior to Shawn's wife, he looked at personalities based on his assessment and what "value" they had to him. Learned to shift expectations from what the team could do for him and move toward how can he help the person achieve goals. 18:50 - What Is Shawn's Vision of Life After CISO? The evolution of CIO and CISO CISO is where Shawn wants to be Shawn sees a future of CISO as Board Members or Advisors Retirement plan - Advisory work 27:15 - Avoiding Burnout Soccer Hobby the last few years, sky diving! Managing risk and sky diving Finding the right balance between home life and work Passion helps keep things in interesting and fun Don't fake passion for the job, get away and do something else. Reddit comments are gold 30:47 - Where Shawn Got His Passion Self admitted perfectionist and will analyze Soccer story - Goalkeeper and heard comment about him "nitpicking" and analyzing players on the field "Don't Shawn It!" - aka. Seeing forest from the trees Ongoing learning - how to minimize the constant...

All links and images for this episode can be found on CISO Series Why should security professionals get certifications? Do they actually teach you what you need to know to solve cybersecurity challenges? OR do they act as gateways or approval checks to be admitted into the field of cybersecurity? Check out this post for the basis for our conversation on this week's episode which features me, David Spark (@dspark), producer of CISO Series, guest co-host Will Gregorian (@willgregorian), head of IT and security, Rhino and our guest Shawn M. Bowen (@smbowen), CISO, World Fuel Services. Thanks to our podcast sponsor, Palo Alto Networks First, every company became a software company. Now, every company needs to be a cybersecurity company too. Prisma Cloud from Palo Alto Networks a single security platform that delivers comprehensive protection from code through app, so your company can keep doing what it's supposed to do. Learn more at paloaltonetworks.com/prisma/cloud. In this episode: Are certifications like the CISSP necessary? Even if they are necessary to get hired, are they relevant? Let's say something good about certs.  Who benefits most from certs? The candidate or the hiring manager?      

Tim Ramsay joined World Fuel Services in 2016 as the Chief Information Security Officer (CISO) and Vice President of Information […]

Discover how to claim your power through decisiveness and creating a set of non-negotiable personal policies from Ebony Smith, who will teach you how to create the container for a psychologically diverse culture. @crownyourselfnow In this episode, you will learn... What can happen when you follow your curiosity? (8:15) How do you practice non-attachment? (11:30) Why do you have to learn to balance the dance of entrepreneurship? (13:00) Why do you need to hold your boundaries? (15:45) How can beliefs of decisiveness serve you? (23:00) What can surrounding yourself with a community do for you? (25:00) How do you tap into your network? (26:15) How do you make diversity normal? (33:30) Why is a personality test important? (36:30) Ebony Smith and she is an Executive Coach and the founder of Ebenum Equation. She began her career working for Fortune 100 companies such as Ryder, Sunoco Logistics, BP Integrated Supply and Trading, and World Fuel Services. Over the course of her career, Ebony held various leadership roles with increasing responsibility in operations, logistics, sales, marketing, and oil origination. Now, she spends her time running her certified woman-owned and minority-owned business providing services in the areas of foresight strategy, coaching, facilitation, and talent development. Ebony's superpower is utilizing her extensive experience and straightforward, authentic approach to enable leaders to lead more effectively and inclusively. Leaders often research ideas, thoughts, and processes to acquire knowledge on topics, but rarely integrate the information into everyday action. This is where Ebony exceeds! Learn more about Ebony by visiting her website: https://www.ebenumequation.com/ Thank you so much for tuning in! Please leave a review on iTunes here so we can keep the magic coming your way. Looking to improve your health + train your breath with Pilates? Become a Mindful Monarch and get monthly Pilates lessons and a coach + community to support your mind-body and body-mind connection: https://crownyourself.com/mindful-monarchs-membership And, one of the best ways to reprogram your subconscious mind is through hypnosis. Download my FREE 5-minute “You Are Worthy” hypnosis. GET YOUR FREE GIFT! For a 90-Minute 1:1 Consult https://crownyourself.com/private-coaching Revolutionary Empire Builders - https://bit.ly/revolutionize-my-business MIND FULL Meals Book https://crownyourself.securechkout.com/mindful-meals-presale For more biz inspo + mindset tools, follow us on Instagram: @crownyourself.now Follow my own mompreneur journey to #CrownYourself on Instagram: @kimberly.spencer Join the Facebook Group: "Crown Yourself Coaching" For more mindset, motivation, actionable strategies, and business-building tips, check out: crownyourself.com

Discover how to claim your power through decisiveness and creating a set of non-negotiable personal policies from Ebony Smith, who will teach you how to create the container for a psychologically diverse culture. @crownyourselfnow In this episode, you will learn... What can happen when you follow your curiosity? (8:15) How do you practice non-attachment? (11:30) Why do you have to learn to balance the dance of entrepreneurship? (13:00) Why do you need to hold your boundaries? (15:45) How can beliefs of decisiveness serve you? (23:00) What can surrounding yourself with a community do for you? (25:00) How do you tap into your network? (26:15) How do you make diversity normal? (33:30) Why is a personality test important? (36:30) Ebony Smith and she is an Executive Coach and the founder of Ebenum Equation. She began her career working for Fortune 100 companies such as Ryder, Sunoco Logistics, BP Integrated Supply and Trading, and World Fuel Services. Over the course of her career, Ebony held various leadership roles with increasing responsibility in operations, logistics, sales, marketing, and oil origination. Now, she spends her time running her certified woman-owned and minority-owned business providing services in the areas of foresight strategy, coaching, facilitation, and talent development.  Ebony's superpower is utilizing her extensive experience and straightforward, authentic approach to enable leaders to lead more effectively and inclusively. Leaders often research ideas, thoughts, and processes to acquire knowledge on topics, but rarely integrate the information into everyday action. This is where Ebony exceeds! Learn more about Ebony by visiting her website: https://www.ebenumequation.com/ Thank you so much for tuning in! Please leave a review on iTunes here so we can keep the magic coming your way. Looking to improve your health + train your breath with Pilates? Become a Mindful Monarch and get monthly Pilates lessons and a coach + community to support your mind-body and body-mind connection: https://crownyourself.com/mindful-monarchs-membership And, one of the best ways to reprogram your subconscious mind is through hypnosis. Download my FREE 5-minute “You Are Worthy” hypnosis. GET YOUR FREE GIFT! For a 90-Minute 1:1 Consult  https://crownyourself.com/private-coaching Revolutionary Empire Builders - https://bit.ly/revolutionize-my-business MIND FULL Meals Book https://crownyourself.securechkout.com/mindful-meals-presale For more biz inspo + mindset tools, follow us on Instagram: @crownyourselfnow Follow my own mompreneur journey to #CrownYourself on Instagram: @kimberly.spencer Join the Facebook Group: "Crown Yourself Coaching" For more mindset, motivation, actionable strategies, and business-building tips, check out: crownyourself.com

On this episode, we sit down with a professional that has spent the greater extent of his career as a leader in the energy industry. Phil Orend started working in this vertical back in 2006, and since then he has been versatile in his capabilities en route to working under a number of important roles for various energy businesses. He played an integral part in leading OnDemand Energy, a local outfit in the Greater Pittsburgh Area, to be acquired by World Fuel Services, a Fortune 100 and publicly-traded entity. Today, he acts as the Senior Manager of Third-Party Channel Development where his day-to-day activities include maintaining and enhancing the relationships between World Kinect Energy Services and various organizations across the country. Take a moment to listen in to his great insights and get a sneak peek into the life of an Energy Business Leader.

446: World Fuel Services COO Jeff Smith discusses the form that digital transformation has taken at World Fuel Services. Jeff talks about how the company's updated data systems now allow for customer and supplier information to be processed digitally and how applications of artificial intelligence and machine learning are improving the company's operating margins and the customer experience. We also discuss how Jeff went about evaluating what needed to change in the company, and how he used the concept of job content to attract the necessary talent to drive change. We end our discussion with Jeff's outlook on the importance of cloud capabilities in digital transformation.

Craig and Tony are at Agile Australia in Melbourne and talk to their former leader Jeff Smith, EVP and COO at World Fuel Services and former CEO of Suncorp Business Services: Australian Agile journey took him from Telstra, to a small startup and then to Suncorp, and later IBM and World Fuel Services Scale of … Continue reading →

Goergette is the wellness director for World Fuel Services and we will go in-depth into what she considers as health and wellness and give some take home points on improving your physical health and emotional wellness. She has a vast knowledge base in the arena of corporate wellness and we enjoyed our conversation together. Visit http://ModernDeskJockey.com for more information