Podcasts about medspa

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Latest podcast episodes about medspa

Med Spa Success Strategies
Want More Med Spa Clients? Try Referral Networks & Local Events - Interview w/ Jeannie Buckman

Med Spa Success Strategies

Play Episode Listen Later Jun 12, 2026 31:44


Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleReady to simplify your med spa operations and grow smarter? Visit https://www.glossgenius.com/medspasuccessstrategies and use code STRATEGIES for 50% off your first 2 months of Gold or Platinum.In this episode, Ricky sits down with Jeannie Buckman, Founder and CEO of AutomateWell (https://www.automatewellagency.com/), to discuss how established med spas can unlock consistent client growth by building local relationship networks and hosting high-converting local events.From moving away from a total reliance on paid ads and social media algorithms to mastering the four pillars of outreach and activating community partners with strategic toolkits, Jeannie shares the exact relationship-based frameworks that help practices scale predictably.This conversation dives deep into local business relationship building, creating a partner ecosystem, designing low-friction client incentives, collaborative event planning, and how to get boots on the ground to secure your share of a highly competitive market.In this episode, we cover:✅ How to grow your med spa consistently without relying entirely on ads or social algorithms✅ The 4 Pillars of local outreach and identifying the ideal complementary business partners✅ The "Coffee Date" mindset and why initial partner meetings should never feel transactional✅ Best local business categories for lucrative cross-referrals based on the specific services you offer✅ Giving partners simple activation toolkits (scripts, QR codes, and gift certificates) so they do zero heavy lifting✅ Why hosting a monthly 60-minute joint workshop is the fastest way to activate a partner and grow your email list✅ Moving past one-off relationships to build a sustainable, recurring partner ecosystem✅ How to structure VIP gift cards and incentives without hurting your bottom line like a Groupon✅ Leveraging newsletter trades and organic reciprocity rather than paying for local ads✅ Structuring formal "meeting of the minds" monthly meetups with local business owners to build trustIf you want to build a med spa with stronger community ties, a predictable stream of relationship-based referrals, and a local brand presence that your competitors can't touch, this episode is packed with actionable insights you can immediately apply to your practice.About Jeannie Buckman of AutomateWell (https://www.automatewellagency.com/)Jeannie Buckman is the founder and CEO of AutomateWell, a referral partnership agency that helps established med spas grow through strategic local partnerships and relationship-based marketing. Growing up in the New York City beauty industry under a salon-owner mother who built a million-dollar celebrity clientele entirely on word-of-mouth, Jeannie learned early on that relationships are the ultimate business differentiator. With 28 years of experience spanning the health, wellness, and corporate sectors, she now specializes in helping aesthetic practices build hands-off partner ecosystems that drive patient acquisition and long-term community loyalty.Learn more about Jeannie Buckman and AutomateWell:https://www.automatewellagency.com/https://www.facebook.com/jeannie.buckman.1https://www.instagram.com/jeannie.buckman/https://www.linkedin.com/in/jeannie-buckman-a4261565/Follow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

Medical Millionaire
#211: The Talent Bottleneck: How Elite MedSpas Recruit, Retain, And Scale With Natalie Peckman

Medical Millionaire

Play Episode Listen Later Jun 10, 2026 34:48 Transcription Available


Cameron is joined by Natalie Peckman, an elite aesthetic ecruiter, and they discuss the challenges of provider recruitment in the aesthetics industry. They explore the importance of social media in finding top-tier talent, the unique recruitment process that involves relationship building, and the significance of effective onboarding and retention strategies. They also delve into compensation models and the need for practice owners to proactively manage their recruitment efforts to ensure growth and success. Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:Recruiting top-tier talent is a massive challenge for practices.Many practices misidentify their issues as marketing problems rather than hiring problems.Social media can be a powerful tool for recruitment when used effectively.Building relationships is crucial in the recruitment process.A unique recruitment process involves headhunting rather than traditional methods.The interview process should focus on cultural fit and candidate evaluation.Compensation models should be attractive and incentivize performance.Onboarding and retention strategies are essential for long-term success.Practice owners often wait too long to hire, leading to desperate decisions.Proactive recruitment is necessary for sustainable growth.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

Keep What You Earn
Three Ways Your Profit Is Lying to You as a Med Spa Owner

Keep What You Earn

Play Episode Listen Later Jun 9, 2026 40:01


There are three big ways profit can distort reality: inaccurate revenue tracking, blended service margins, and poor cash flow visibility. Understanding these numbers helps you make better financial decisions as your practice grows.  In my conversation with Jared Rohrer on his podcast The Patient Magnet, we get into why a positive net profit on your financial reports doesn't always mean your business is financially healthy—and why relying too heavily on that number can lead to costly decisions.  Why Reported Profit Often Tells an Incomplete Story  Profit only tells part of the story. If your revenue tracking is off or your liabilities aren't being accounted for properly, your financial reports can create a false sense of confidence.  Track revenue based on when services are actually delivered—not simply when cash is collected. With beauty bank memberships, gift cards, and prepaid monthly subscriptions, upfront cash can look like strong recurring revenue when it's really future liability sitting on your balance sheet.  This is how practices end up looking profitable on paper while carrying obligations that weaken cash flow and quietly reduce long-term business value.  The Financial Metrics That Reveal What Profit Can't  Looking beyond reported profit means tracking the operational metrics that show where profitability is actually being created.  • Track accrual-based revenue separately from collected cash • Analyze service margins by category • Monitor provider utilization and revenue per hour • Measure revenue per square foot • Review membership redemption and liability exposure • Track cash flow independently from net profit  These metrics make it easier to identify loss leaders, evaluate Botox margins against higher-margin laser treatments, and make stronger pricing decisions.  Financial Visibility Requires Operational Ownership  Financial reports should be operational tools—not numbers you avoid until there's a problem.   Simple financial forecasting gives you visibility into cash flow, debt management, operating expenses, inventory needs, and upcoming obligations. That clarity helps you make decisions proactively instead of reactively.  Financial Accuracy Becomes a Scaling Requirement As You Expand  The larger your med spa becomes, the more expensive financial blind spots become. Misreading revenue, overlooking margin compression, or misunderstanding membership liabilities can quietly limit growth long before it becomes obvious on your financial reports.  Med spas that scale well build financial discipline into their operations early. When you understand your numbers clearly, you create stronger systems for pricing, forecasting, membership strategy, and long-term growth.  Follow Shannon & Keep What You Earn:   Shannon Weinstein is the founder of a fractional CFO firm specializing in helping 7-figure aesthetics and wellness practices scale with clarity, cash flow, and confidence.  Shannon is committed to helping med spa owners understand, fix, and maximize their business's enterprise value, offering actionable advice and resources, including a popular free video series specifically for aesthetics practice owners.   Fractional CFO Services and Executive Financial Review: https://www.keepwhatyouearn.com/  Connect with Shannon: https://www.linkedin.com/in/shannonweinstein  Watch full episodes: https://www.youtube.com/@KeepWhatYouEarn  Listen on your favorite podcast app: https://pod.link/1580071347  Instagram: https://www.instagram.com/shannonkweinstein/  The information shared is for educational purposes only and is not individualized financial advice. Aesthetics practice owners should consult a qualified professional before implementing financial strategies discussed here.  About Jared Rohrer:   Jared Rohrer is a marketing strategist, speaker, educator specializing in aesthetic medicine, and the host of The Patient Magnet. After years working inside a large cosmetic dermatology practice, he built his agency to help aesthetic business owners navigate digital marketing with greater clarity, trust, and strategic direction. Through his podcast, workshops, and industry speaking engagements, he's known for breaking down complex marketing and business concepts into practical frameworks that support sustainable growth for practices across the aesthetics space.  Connect with Jared and The Patient Magnet:  Spotify: https://open.spotify.com/show/1yWEATpOGoMVLKqbwhlmRm?si=59c8262a9be54d16&nd=1&dlsi=b97b8bbec9a141b2  Website: https://www.jaredrohrer.com/  YouTube: https://www.youtube.com/@jaredroars  Instagram: https://www.instagram.com/jaredroars  Facebook: https://www.facebook.com/jaredroars  Email: me@jaredrohrer.com   

Med Spa Success Strategies
Scaling Your Med Spa to $10M+ - 7 Steps to Achieve 8 Figure Med Spa Growth

Med Spa Success Strategies

Play Episode Listen Later Jun 8, 2026 15:32


Ready to simplify your med spa operations and grow smarter? Visit https://www.glossgenius.com/medspasuccessstrategies and use code STRATEGIES for 50% off your first 2 months of Gold or Platinum.Growing a med spa past $1M is one thing. Scaling it beyond $10M requires a completely different level of strategy, leadership, systems, and brand strength.In this episode, I break down what it actually takes to move from an established med spa into an eight-figure business with stronger operations, better talent, clearer numbers, and a marketing engine that is not dependent on one single play.You will learn:✅ Why operational excellence becomes more important as your med spa scales✅ How B-level talent can limit your growth and why A-players matter✅ Why SOPs, consult scripts, rebooking protocols, and checklists are critical for multi-location growth✅ How to build a recruiting pipeline so you are not scrambling every time you need to hire✅ Why knowing your numbers is non-negotiable if you want to scale profitably✅ The key metrics med spa owners should be tracking, including CAC, retention, rebooking, margins, and lifetime value✅ Why relying on one marketing channel or one offer is too fragile for long-term growth✅ How omnipresence across paid ads, organic, SEO, reviews, email, SMS, content, and community can create stronger brand momentum✅ Why retention beats acquisition and how rebooking can dramatically change your growth trajectory✅ How memberships, loyalty programs, treatment plans, and patient experience support lifetime value✅ Why building a brand creates premium positioning and helps patients seek you out by name✅ What it means to work on the business, not just in the business✅ Why leadership structure, accountability, quarterly priorities, and a clear vision matter as you growIf you are trying to scale your med spa beyond the early growth stage, this episode will help you understand the seven pillars needed to build a stronger, more scalable, and more profitable business. Whether you are currently doing $50K per month, $100K per month, or already multiple seven figures, these principles will help you think more strategically about what it takes to grow past $1M and eventually beyond $10M.If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleFollow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

Med Spa Success Strategies
Med Spa Legal Roundtable: Ghost Medical Directors, Compliance Pitfalls & Competitor Reports

Med Spa Success Strategies

Play Episode Listen Later Jun 5, 2026 42:03


Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleReady to simplify your med spa operations and grow smarter? Visit https://www.glossgenius.com/medspasuccessstrategies and use code STRATEGIES for 50% off your first 2 months of Gold or Platinum.In this episode of the Med Spa Success Strategies Podcast, Ricky sits down with healthcare attorneys and operators Sara Shikhman and Samara Bell of Lengea Law (https://lengealaw.com/) to unpack the critical legal and compliance issues shaping the aesthetics industry today. From the hidden dangers of "ghost" medical directors and cheap compliance shortcuts to state-specific regulatory enforcement and the risks of research-use peptides, Sara and Samara bring both elite legal expertise and real-world operator perspectives to help you protect and scale your practice. In this episode, we cover:✅ The reality of regulatory threats, undercover audits, and compliance pitfalls.✅ Moving past the "ghost" medical director model and establishing real supervision.✅ Recommended compliance baselines: chart auditing cadences and in-person visits.✅ How competitor reports and disgruntled ex-employees trigger board investigations.✅ The July 1st New York NP independent practice authority cliffhanger.✅ Recent medical and pharmacy board compliance updates in Indiana and Georgia.✅ Sourcing GLP-1s safely: third-party testing, pharmacy verification, and the risk of forged papers.✅ The massive legal liability of using "research use only" labeled peptides.✅ A new wave of predatory lawsuits targeting California med spas over cookie consent and wiretapping laws.And more! If you are a med spa owner looking to build a legally bulletproof practice, this roundtable is a must-watch!About the Guests:Sara Shikhman of Lengea Law (https://lengealaw.com/)Sara is a healthcare lawyer and entrepreneur with more than 16 years of experience. She and her team have guided over 1,000 clients through regulatory hurdles, and she has personally led several multimillion-dollar healthcare ventures, including a med spa that scaled to over 12 locations generating $13 million annually. Samara Bell of Lengea Law (https://lengealaw.com/)Samara is an attorney specializing in transactional and strategic legal work, including mergers, acquisitions, and partnerships for medical providers. She holds a law degree from Suffolk University Law School and focuses heavily on navigating complex healthcare compliance. Follow our guests and Lengea Law:https://www.instagram.com/lengealaw/Visit their website for a FREE Consultation: https://lengealaw.com/Follow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

Aesthetic Pulse
The Medspa Tasks You Should Fire Yourself From

Aesthetic Pulse

Play Episode Listen Later Jun 4, 2026 37:20


Are you ready to start outsourcing in smarter ways so you can find more joy in both your business and your personal life?In today's episode, Andrea and Taleesa are talking about the importance and the benefits of outsourcing tasks that drain energy and prevent growth in your practice, like social media, web design and financials. They're also going over which tasks you shouldn't outsource in your business and how to decide what to delegate. Join both Andrea and Taleesa in this episode to learn how to approach outsourcing strategically so you can protect your time, energy, and joy in both business and home life.If you enjoyed this episode please share, rate and review it! Also mentioned in today's episode: Why outsourcing matters when it comes to motherhood, home & business 1:33Common mistakes and misconceptions about outsourcing 6:20Five key areas to consider outsourcing 9:29What not to outsource and how to decide what's next 21:49Links:Work with us:https://smithandcrawford.com/dfyLink to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/scheduleEstie Social Suite:https://smithandcrawford.com/aesthetically-social-suiteShow transcripts: https://smithandcrawford.com/notesEmail us: hello@smithandcrawford.comJoin our newsletter: https://smithandcrawford.com/newsletterhttps://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08https://smithandcrawford.com/

Colorado Springs Business Podcast
Amber Martin: How a Colorado Entrepreneur Built Reveal Med Spa on Hormones & Intentional Care

Colorado Springs Business Podcast

Play Episode Listen Later Jun 4, 2026 81:15


In this episode of the Colorado Business Podcast, we sit down with Colorado entrepreneur Amber Martin, owner of Reveal Med Spa in Colorado Springs, to talk about the intersection of business, wellness, hormones, aesthetics, and patient care.Amber shares her entrepreneurial journey, how Reveal Med Spa grew from a young business into a community of over 1,000 patients, why her background in television and marketing shaped the way she built the patient experience, and how intentionality became one of the core principles behind the brand.This conversation goes far beyond the typical med spa discussion. Amber breaks down hormone replacement therapy, perimenopause, men's health, women's health, skin tightening technology, patient education, and why so many people feel dismissed when they say something feels off in their body.We also talk about emerging aesthetic technology, including radio frequency skin tightening, the growing awareness around perimenopause, and how Reveal Med Spa is creating an experience where patients feel seen, supported, and cared for.If you are interested in wellness, entrepreneurship, Colorado Springs business, hormone education, med spa growth, or the future of patient centered care, this episode is packed with insight.Chapters00:00 Intro01:23 Amber Martin's background before Reveal Med Spa03:15 Why the 80921 area made sense for Reveal Med Spa06:21 Growing pains in the first 18 months of business08:01 Building a patient experience with intention09:22 New skin tightening technology at Reveal Med Spa13:16 Why younger patients are exploring skin tightening16:16 Radio frequency, no needles, and patient demand18:07 Addressing skepticism around new aesthetic technology21:40 Hormone replacement therapy and the brain23:38 Perimenopause, menopause, and overlooked symptoms32:00 Why awareness around perimenopause is growing33:08 The gap in women's medical research36:51 Why hormones affect both men and women37:27 Perimenopause, identity, mood, and brain changes01:09:39 Where to find Reveal Med Spa01:10:04 Reveal Med Spa's Best of the Springs recognitionSubscribe for more conversations with Colorado entrepreneurs, business owners, creatives, and community leaders.

Medical Millionaire
#210: Jenny Hartley On Becoming The First QUAD A Accredited MedSpa

Medical Millionaire

Play Episode Listen Later Jun 3, 2026 47:34 Transcription Available


Cameron is joined by Jenny Hartley, owner of the first accredited MedSpa through QUAD A, and they discuss the significance of accreditation in the medical aesthetics industry, focusing on patient safety, compliance, and the operational challenges that come with achieving accreditation. Jenny shares her journey, the importance of establishing standards, and how accreditation can serve as a competitive advantage for practices. They also touch on the evolving nature of aesthetics towards a healthcare model, the cultural shift within practices post-accreditation, and the importance of sharing knowledge to elevate industry standards.Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:Accreditation is a significant step for MedSpas.Patient safety tracking is crucial for the industry.There is a need for more regulation in aesthetics.Accreditation can enhance patient trust and safety.The aesthetics industry is evolving towards healthcare.Medical compliance is essential for practice owners.Team involvement is key to successful accreditation.Sharing resources can help elevate industry standards.Time is a valuable asset for practice owners.Practices should start by reviewing accreditation standards.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

The BeautyPro Podcast
290. Cameron Hemphill: The New MedSpa Man Who Will Teach You Everything About Investments

The BeautyPro Podcast

Play Episode Listen Later Jun 1, 2026 38:50


A complete unlikely source of education for med spa owners, Cameron Hemphill shares his origin story while giving advice for all business owners on how to invest in yourself and business for the long haul. This man of faith is sharing the secrets every business owner who wants to scale NEEDS to hear. WANT MORE CAMERON?INSTAGRAM: https://www.instagram.com/cameronhemphill/WEBSITE: https://cameronhemphill.com/LOVE THIS EPISODE?Leave Your Ratings, Reviews & Comments on the Podcast! Your feedback allows for more nourishing content and for more on-point education for beauty & barber pros. SHOP PODCAST MERCH: https://the-beautypro-coach-shop.fourthwall.com/SHOP MY STOREFRONT: https://www.amazon.com/shop/thebeautyprocoachGET 1:1 COACHING: https://www.thebeautyprocoach.com/discovery-callsGET ON THE EMAIL LIST: ⁠https://bit.ly/3S5R2loSubscribe to The BeautyPro Podcast on Apple, Spotify & YouTube! APPLE: https://podcasts.apple.com/us/podcast/the-beautypro-podcast/id1700728724SPOTIFY: https://open.spotify.com/show/2km4Md6jjJMb7EyLvf0Huv?si=3f58fcf183e746e0Follow @thebeautyprocoach on Facebook & Instagramhttps://www.fb.com/thebeautyprocoachhttps://www.instagram.com/thebeautyprocoach

Med Spa Success Strategies
Med Spa Scaling: Content That Generates Growth, Leadership & Debt-Free Growth w/ Dr. Johnny Franco

Med Spa Success Strategies

Play Episode Listen Later May 29, 2026 42:56


Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleIn this episode, Ricky sits down with Dr. Johnny Franco, Founder of Austin Plastic Surgeon (https://www.austinplasticsurgeon.com/), to discuss what it really takes to grow and scale a modern aesthetics practice through authentic content, strong leadership, systems, and long-term business strategy.From building one of the most recognizable personal brands in aesthetics through social media to scaling a multi-provider practice without relying heavily on debt, Dr. Franco shares the exact philosophies, systems, and lessons that have helped him grow from a 3-person team to more than 80 employees across multiple locations.In this episode, we cover:✅ Why authentic, consistent content remains one of the most powerful growth drivers in aesthetics✅ The importance of personal branding, niche positioning, and building patient trust online✅ How to create content consistently, even with a busy schedule✅ Lessons from scaling a practice from 3 employees to 80+ team members✅ The realities of integrating med spa, wellness, weight loss, and plastic surgery services✅ Why practices need systems, SOPs, accountability, and process-driven growth✅ Leadership strategies for managing and coaching large provider teams✅ How AI, call tracking, and objective performance metrics improve staff development✅ Financial principles, device purchasing strategies, and avoiding costly mistakes✅ Why under-promising, over-delivering, and transparency create long-term patient loyalty✅ How practices can empower providers to build personal brands within a larger organization✅ Why sustainable growth comes from strong systems, not relying on “unicorn” injectorsIf you want to build a more recognizable brand, create content that actually generates growth, improve leadership and systems, and scale your med spa or aesthetics practice more sustainably, this episode is packed with actionable insights you can immediately apply to your business.About Dr. Johnny Franco of Austin Plastic Surgeon (https://www.austinplasticsurgeon.com/)Dr. Johnny Franco is a board-certified plastic surgeon and the founder of Austin Plastic Surgeon in Austin, Texas. Nationally recognized for his expertise in BBL surgery, Dr. Franco performs hundreds of procedures each year and trains fellow surgeons through the American Society for Aesthetic Plastic Surgery.Known for his down-to-earth personality, transparent approach, and tech-forward practice philosophy, Dr. Franco has built one of the most recognizable brands in aesthetics through authentic social media content and patient education. His practice specializes in plastic surgery, med spa treatments, wellness, and weight loss services, serving patients locally and from across the country.Fluent in both English and Spanish, Dr. Franco completed his medical training at UT Medical Branch, plastic surgery training at St. Louis University, and additional fellowships in microsurgery, fat transfer, and aesthetic surgery in Taiwan, Belgium, and Miami.Learn more about Dr. Franco and Austin Plastic Surgeon:https://www.instagram.com/austinplasticsurgeon/https://www.linkedin.com/in/johnny-franco-a5762155/Ready to simplify your med spa operations and grow smarter? Visit https://www.glossgenius.com/medspasuccessstrategies and use code STRATEGIES for 50% off your first 2 months of Gold or Platinum.Follow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

Aesthetic Pulse
The Summer Momentum Series Part 4:Offerings That Actually Work in the Summer

Aesthetic Pulse

Play Episode Listen Later May 28, 2026 32:52


Do you want to transform your summer marketing strategy and make the most of the season for your Medspa?In the fourth and final episode of the Summer Momentum series, Andrea and Taleesa are talking about creative strategies for growing your esthetic practice during the summer including what services really sell and how you can create relatable, lifestyle content that resonates with your clients.Listen to this episode to get tips and tricks on marketing your summer offers and learn how to shift your mindset to embrace the summer season for your practice.If you enjoyed this episode please share, rate and review it!Also mentioned in today's episode:Some of the biggest summer mistakes medspa's make 3:57Low downtime and high conversion services with the biggest ROI 5:27Summer marketing strategy 22:13Creating a summer services bundle 28:51Links:Work with us:https://smithandcrawford.com/dfyLink to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/scheduleEstie Social Suite:https://smithandcrawford.com/aesthetically-social-suiteShow transcripts: https://smithandcrawford.com/notesEmail us: hello@smithandcrawford.comJoin our newsletter: https://smithandcrawford.com/newsletterhttps://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08https://smithandcrawford.com/

Medical Millionaire
#209: The Hidden Cost Of Goods In Aesthetics With Niklas Hess, Founder Of Medvelle.ai

Medical Millionaire

Play Episode Listen Later May 27, 2026 49:13 Transcription Available


Cameron is joined by Niklas Hess, Founder of Medvelle.ai, and they discuss the challenges faced by practice owners in managing inventory and the hidden costs associated with it. They talk about the importance of efficient inventory management, the impact on profitability, and how Medvelle.ai aims to streamline these processes for medical practices. They also touches on the significance of EBITDA in determining enterprise value and the need for a shift in focus from revenue generation to operational efficiency. Cameron and Niklas discuss the challenges faced by practice owners in a competitive market, emphasizing the importance of efficiency and profitability. They explore the need for trained operators in practice management, the integration of technology and AI to streamline operations, and the significance of managing inventory and financial insights. They also cover the tracking of samples for compliance, understanding internal discounts, and the future impact of AI on practice management.Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:The healthcare environment is rapidly evolving with AI and innovation.Nicholas Hess pivoted from acquiring practices to solving inventory issues.Hidden costs in medical practices can lead to significant financial losses.Overstocking and understocking are major issues in inventory management.Time wasted on inventory processes can be better spent on growth.Medville offers a holistic solution for inventory management.Improving inventory processes can lead to better profitability.Enterprise value is closely tied to efficient operations and clear data.Practice owners often overlook the importance of managing costs effectively.A focus on efficiency is becoming increasingly important in the healthcare market. The market is becoming increasingly competitive for practice owners.Improving efficiency and profitability is essential for enterprise value.Many operators lack the necessary training for effective management.Managing inventory is a complex challenge with multiple vendors involved.Practices often struggle to find time for operational tasks due to patient demands.The role of an operator can significantly enhance business acumen in practices.Technology and AI can optimize inventory management and operational efficiency.Tracking samples is crucial for both financial and compliance reasons.Understanding internal discounts can reveal hidden costs and impact margins.AI is expected to transform practice management in the coming years.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

Keep What You Earn
The Three Keys to Med Spa Compensation: Hourly, Revenue Sharing, and Bonuses

Keep What You Earn

Play Episode Listen Later May 26, 2026 32:48


Compensation is one of the hardest operational systems to get right in a med spa. If the structure feels unclear or unfair, it quickly creates tension between providers, leadership, and the overall goals of the business. In this episode, I break down how to design compensation in a way that supports profitability, collaboration, and long-term practice growth—not just short-term production.  The goal isn't simply to pay providers more. It's to build systems that reward the right behaviors while keeping the business financially healthy.  Why Most Compensation Problems Start with the Wrong Incentives  One of the biggest mistakes I see is compensation structures that reward activity without measuring whether that activity is actually helping the practice grow profitably. Straight salary models often reduce motivation, while poorly structured commission systems can create competition, entitlement, and resentment between providers.  Even hourly pay can become problematic if the only focus is keeping schedules full. A provider being "busy" does not necessarily mean the business is healthy. Revenue per hour, utilization rates, treatment mix, rebooking behavior, and profitability matter much more than simply filling appointment slots.  The practices that perform best financially are usually measuring the quality of production—not just the quantity of appointments.  The Compensation Framework I Recommend Most Often  The most sustainable compensation systems usually combine several layers instead of relying on a single model.  • Hourly base pay creates stability and predictable income • Revenue-sharing structures reward measurable growth above baseline performance • Tiered commission thresholds incentivize stronger production and utilization • Team-based commission structures encourage collaboration instead of competition • Department KPIs help align providers around operational goals • Scorecard bonuses create accountability around both financial and behavioral performance  The key is making expectations measurable, transparent, and tied directly to the outcomes the practice is trying to create.  Why Compensation Needs to Be Supported by Clear Operational Data  Compensation conversations become much easier when they're grounded in objective reporting instead of emotion or perception.  Monthly scorecards, shared KPIs, and regular performance reviews help providers understand exactly how compensation decisions are being made. Metrics like utilization, revenue per hour, rebooking rates, and departmental performance create a much clearer picture of what's contributing to practice growth—and what isn't.  That level of transparency also helps reduce HR conflict because expectations become consistent, visible, and easier to communicate across the team.  As You Expand, Compensation Becomes Part of Your Infrastructure  The larger your practice becomes, the more important compensation design becomes operationally. Weak systems create friction, inconsistent performance, and retention problems. Strong systems create alignment, accountability, and a healthier team culture over time.  The med spas that scale successfully are usually the ones where compensation reinforces the business model instead of constantly working against it. When providers understand how their performance impacts practice growth—and feel rewarded fairly for contributing to it—you create a much stronger foundation for sustainable expansion.  Follow Shannon & Keep What You Earn:   Shannon Weinstein is the founder of a fractional CFO firm specializing in helping 7-figure aesthetics and wellness practices scale with clarity, cash flow, and confidence.  Shannon is committed to helping med spa owners understand, fix, and maximize their business's enterprise value, offering actionable advice and resources, including a popular free video series specifically for aesthetics practice owners.   Fractional CFO Services and Executive Financial Review: https://www.keepwhatyouearn.com/  Connect with Shannon: https://www.linkedin.com/in/shannonweinstein  Watch full episodes: https://www.youtube.com/@KeepWhatYouEarn  Listen on your favorite podcast app: https://pod.link/1580071347  Instagram: https://www.instagram.com/shannonkweinstein/  The information shared is for educational purposes only and is not individualized financial advice. Aesthetics practice owners should consult a qualified professional before implementing financial strategies discussed here. 

Med Spa Success Strategies
Med Spa Marketing Strategy: How to Balance Margin vs. Volume

Med Spa Success Strategies

Play Episode Listen Later May 26, 2026 34:20


Ready to simplify your med spa operations and grow smarter? Visit https://www.glossgenius.com/medspasuccessstrategies and use code STRATEGIES for 50% off your first 2 months of Gold or Platinum.Why do some med spa marketing strategies create massive profits per client but still fail to grow the business long term? And why do some practices fill their books but struggle with retention, profitability, and patient quality?In this episode, Ricky and Lauren break down one of the most important balancing acts in med spa marketing strategy: margin vs. volume. They discuss why focusing only on “butts in seats” can backfire, why over-optimizing for high-margin treatments can leave you with empty books, and how the best-performing med spas balance profitability, retention, patient quality, and long-term growth in increasingly competitive markets.This episode dives deep into customer acquisition cost, retention benchmarks, introductory offers, provider utilization, branding, consult quality, and the hidden network effects that volume creates for med spas trying to scale sustainably.You will learn:✅ Why volume still matters even when margins are strong✅ The hidden downside of over-optimizing for high-ticket treatments✅ Why “butts in seats” alone is not the right growth strategy✅ How retention creates long-term compounding revenue growth✅ The difference between profitable clients and profitable businesses✅ How Google reviews, referrals, and market share are driven by volume✅ Why overly aggressive offers can destroy retention✅ How to balance customer acquisition cost with patient quality✅ The concept of “effective customer acquisition cost” (ECAC)✅ Why some discount strategies create Groupon-style patients✅ How to calibrate promotions based on your med spa's current capacity✅ Why foundational branding, reputation, and consult quality matter more than offers✅ The importance of rebooking systems and retention tracking✅ How top-performing practices use injectables to drive long-term growth✅ When it makes sense to prioritize volume vs. prioritize margin✅ Why provider personality and consultation skills heavily impact retention✅ Retention benchmarks med spas should aim for when running paid ads✅ The role branding and social proof play in reducing price sensitivityIf you are trying to grow your med spa, improve profitability, increase retention, or figure out why certain marketing strategies are not producing long-term growth, this episode will help you better understand the trade-offs between volume, margins, retention, and sustainable scaling.If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleFollow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

UBC News World
Is Your Medspa Being Recommended By AI? What Answer Engine Optimization Does

UBC News World

Play Episode Listen Later May 24, 2026 9:45


https://www.bluoceaninnovations.ai/Discover why Answer Engine Optimization is critical for medspas as AI tools like ChatGPT reshape how clients find providers. Learn five actionable strategies to boost your AI visibility and capture qualified local leads before your competitors do. Blu Ocean Innovations, LLC City: Las Vegas Address: 5940 South Rainbow Boulevard #400 7820 Website: https://bluoceaninnovations.ai

Medical Millionaire
#208: Sara Ameli On Building A High-Performing Practice In The New Era Of Aesthetics

Medical Millionaire

Play Episode Listen Later May 20, 2026 50:37 Transcription Available


Cameron is joined by Sara Ameli, founder of Haus of Confidence, and they discuss the evolution of aesthetic practices towards a more comprehensive approach that includes wellness and optimization. They talk about innovative marketing strategies, the importance of community engagement, and the future of anti-aging treatments. Sara shares insights on her unique practice model, the significance of trademarking, and the consultation process for delivering exceptional patient experiences.Sara shares her insights on patient consultations, emphasizing the importance of understanding patient needs and building relationships. She discusses effective communication techniques, the dynamics of her partnership with Brian, and the significance of a non-attached mindset in business. Sara also reflects on how cultural influences shape her drive for achievement and growth in her practice.Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:The Haus of Confidence integrates external beauty with internal wellness.Innovative marketing is crucial for success in aesthetics.Community engagement can lead to potential patients.Practices should focus on anti-aging and optimization.Understanding patient needs is key to service offerings.Trademarking your brand is essential for protection.Conferences provide valuable networking and learning opportunities.A consult should focus on patient goals rather than just services.Building a unique brand identity can set you apart.Continuous improvement is vital for practice growth. The consultation process should focus on patient needs and experiences.Building relationships with patients enhances their overall experience.Effective communication is key in partnerships and business.Non-attachment to outcomes can lead to better business decisions.Cultural upbringing can influence personal and professional drive.Small gestures can significantly impact patient loyalty.Understanding patient history helps in addressing their concerns.A supportive partnership can enhance business growth.Maintaining a disciplined routine can improve productivity.Networking and connections are vital for business success.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

Elevating Brick & Mortar
Franchise Foundations: The Role of Site Selection and Design with Ryan Rao, Chief Development Officer at VIO Med Spa

Elevating Brick & Mortar

Play Episode Listen Later May 19, 2026 41:15


Ryan shares how the brand scaled from a single Ohio location to 65 franchises across 20 states by prioritizing franchisee selection, site psychology, and a curated in-location experience. He breaks down what it takes to maintain brand consistency at scale and how a membership model creates loyalty that holds even in tough economic conditions.  Welcome to Elevating Brick and Mortar. A podcast about how operations and facilities drive brand performance. On today's episode, we talk with Ryan Rao, Chief Development Officer at VIO Med Spa. With an experienced career, Ryan has helped grow VIO from its founding in 2017 into one of the country's top-ranked med spa franchise concepts, now operating in 20 states and counting. Guest Bio: Ryan Rao is a passionate franchise professional who co-founded Apex Franchise Development Group, a full-service, highly professional business development solution for brands that want to franchise their business or take their current franchise business to the next level. With his entrepreneurial spirit and passion for franchising, Ryan has consulted for multiple franchise-based businesses that grew into national and international brands with a focus on unique and differentiated business models.  Ryan has vast experience in franchise sales, real estate, start-up financing, and the intricacies of growing and developing a brand. He is always looking for new challenges and ways to innovate and improve the franchise industry. TIMESTAMPS: 01:06 - About VIO Med Spa: Brand, services & history 04:56 - Ryan's path into franchising 09:03 - Differentiating in a competitive wellness market 12:40 - Site selection & brand standards across locations 20:52 - VIO's brand & digital refresh 26:59 - Pre- vs. post-COVID consumer mindset & AI strategy 37:12 - Advice for franchise leaders & what's next for VIO SPONSOR: ServiceChannel brings you peace of mind through peak facilities performance. Rest easy knowing your locations are: Offering the best possible guest experience Living up to brand standards Operating with minimal downtime ServiceChannel partners with more than 500 leading brands globally to provide visibility across operations, the flexibility to grow and adapt to consumer expectations, and accelerated performance from their asset fleet and service providers. LINKS: Connect with Ryan on LinkedIn Connect with Sid Shetty on Linkedin Check out the ServiceChannel Website Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Medical Millionaire
#207: Sara Smith On Building Patient Demand Through Wellness, Trust & Great Consults

Medical Millionaire

Play Episode Listen Later May 13, 2026 50:23 Transcription Available


Cameron is joined by Sara Smith, a nurse practitioner who transitioned from working in the ICU to running her own aesthetics and wellness practice, and they discuss her journey, highlighting the flaws she observed in the healthcare system, particularly the profit-driven approach that often neglects patient care. She discusses her passion for aesthetics and wellness, emphasizing the importance of creating a unique patient experience that focuses on holistic health rather than just cosmetic procedures. Sara's dedication to continuous learning and her commitment to patient advocacy set her apart in the aesthetics field.Cameron and Sara discuss the importance of patient care in the aesthetics industry, the challenges of scaling a medical practice, and the impact of AI on customer service. Sara shares her journey into hormone replacement therapy and the significance of nutrition in overall health. They highlight the balance between aesthetics and wellness, emphasizing the need for personalized care and the challenges practitioners face in maintaining quality service while navigating the complexities of the healthcare landscape.Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:Sara's journey from ICU to aesthetics was driven by a desire for better patient care.The healthcare system often prioritizes profit over patient health.Sara emphasizes the importance of holistic health in aesthetics.Continuous learning is crucial for success in the medical field.Creating a unique patient experience is key to building a loyal clientele.Sara's background in critical care informs her approach to aesthetics.Patients appreciate providers who listen and care about their health.The aesthetics industry is often driven by profit, not passion.Sara's commitment to quality products sets her practice apart.Advocating for patients is essential in today's healthcare landscape. Patient care is paramount in the aesthetics industry.Transformational consultations lead to better patient retention.Scaling a practice can lead to loss of control and quality.AI can enhance customer service but lacks human touch.Hormone replacement therapy is a complex field requiring careful management.Nutrition plays a critical role in overall health and wellness.Practitioners must be cautious with peptide therapies and their side effects.Personalized care is essential for effective treatment outcomes.The healthcare industry is facing a crisis in customer service.Maintaining a small practice can lead to better patient relationships.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

Legal 123s with ByrdAdatto
How Technology is Transforming Aesthetics, with Dr. Grant Stevens

Legal 123s with ByrdAdatto

Play Episode Listen Later May 6, 2026 31:20


Technology is transforming aesthetics, but strategy determines who wins. In this episode, plastic surgeon and industry leader Grant Stevens, MD unpacks how longevity, weight loss, peptides, and emerging technologies are rapidly outpacing surgery—and why that shift creates both opportunity and risk for aesthetic practices. As innovation moves faster than ever, the real challenge becomes deciding which services actually fit your patients, your business model, and your tolerance for financial and regulatory risk. Tune in for insights into how practices can evaluate these innovations and decide what to prioritize now to stay competitive without falling out of compliance.Chapters00:00 Intro00:42 Banter03:06 Guest background04:50 What signals show wellness is a durable medical service?09:25 How is wellness impacting the aesthetic industry? 13:50 How do you advise practices looking to add technology? 20:44 Where will longevity, wellness, and weight loss be five years from now? 25:41 Will practices will offer IV peptides or exosomes when they are FDA approved?28:54 Access+29:29 Legal Takeaways30:26 Outro  Watch full episodes of our podcast on our YouTube channel:https://www.youtube.com/@byrdadatto Stay connected for the latest business and health care legal updates:WebsiteFacebookInstagramLinkedIn

Medical Millionaire
#206: Scaling Aesthetics Through Brand, Wellness & Entrepreneurship With Drippy Nurse Jess

Medical Millionaire

Play Episode Listen Later May 6, 2026 55:04


Cameron is joined by Jessica Harper, also known as Drippy Nurse Jess, and they discuss her inspiring journey from a traditional nursing career to establishing her own successful aesthetics practice. The conversation covers her motivations, branding strategies, the integration of wellness into aesthetics, and innovative consultation techniques using technology like aura scans. Jessica emphasizes the importance of authenticity in branding and the significant role social media plays in her business growth. In this conversation,Cameron and Jessica talk about the importance of consultation fees, transforming patient experiences, and the challenges of running a business. Jessica emphasizes the need for longer consultations to build relationships with patients, the significance of a strong team, and the responsibility of experienced injectors to mentor newcomers. She also reflects on her definition of success and her aspirations for the future as she progresses in her nurse practitioner role.Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:Cameron aims to provide value for practice owners.Jessica transitioned from accounting to nursing later in life.COVID burnout led Jessica to explore mobile IV therapy.The name 'Drippy Nurse Jess' was created by her husband Ken.Jessica's practice started as a side hustle.Authenticity is key in branding and attracting patients.Social media, especially Instagram, drives 80% of her business.Wellness is as important as aesthetics in patient care.Aura scans enhance consultations and treatment planning.Building relationships with patients leads to repeat business. Charging a consultation fee has increased patient interest.Longer consultations lead to better patient relationships.Investing in the right tools is crucial for success.Building a strong team allows for business growth.Experienced injectors should mentor newcomers in the industry.Success is about community impact and personal growth.Learning the business side is essential for practice owners.Patient comfort is key to a successful practice.Scholarships for nursing students reflect community commitment.Future growth includes expanding services and team.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

Keep What You Earn
Protecting Your Ownership: Capital Mistakes Med Spa Founders Must Avoid

Keep What You Earn

Play Episode Listen Later May 5, 2026 67:57


If you're building a business without thinking about ownership structure, equity, and long-term strategy, you're taking on more risk than you realize. The way your company is set up from day one—your cap table, vesting terms, and legal structure—directly impacts your ability to raise capital, scale, and eventually exit.  In my conversation with Bob Gillespie, we break down the financial decisions most founders either overlook or misunderstand, and how those choices can quietly erode enterprise value over time.  Where Founders Lose Leverage Before They Even Scale  What I see happen all the time is founders making early decisions that feel simple in the moment—but create major constraints later.  Splitting equity without vesting, choosing an LLC when a C corporation would better support fundraising, or skipping key filings like an 83B election can all lead to misalignment, unnecessary taxes, and a cap table that investors won't touch.  These aren't technicalities—they're structural decisions that determine who owns what, how dilution plays out, and whether your business is actually built for growth or just operating day-to-day.  The Ownership and Capital Moves That Actually Matter  If you're thinking about scaling, raising capital, or eventually selling your business, these are the areas you need to understand:  • Why vesting schedules protect against "dead equity" and keep ownership aligned • How cap table management impacts dilution, investor confidence, and future rounds • When an LLC works—and when a C corporation is required for venture capital • How the 83B election affects your tax exposure and long-term capital gains • What SAFE notes and convertible notes actually do in early-stage fundraising • How valuation caps, discounts, and option pools shape ownership outcomes  The common thread here is control—over your equity, your decision-making, and your future exit strategy.  Structuring Your Business for Growth, Not Just Survival  If your goal is to build something valuable, you need to think beyond today's operations.  Start by making sure your ownership structure matches your long-term plan. If you're building a lifestyle business, your setup may look very different than a venture-backed company aiming for a large exit.  From there, model your cap table before you raise money. Understand how each round of funding affects your ownership and avoid over-dilution from stacking SAFE notes or setting low valuation caps.  Finally, treat investor relationships with intention. The right capital can accelerate growth—but it comes with expectations around governance, board seats, and eventual exit timing.  Before You Take Capital or Give Up Equity  If you're considering outside investment for your med spa, take a step back and ask:  • Does my current structure support fundraising or future conversion? • Do I fully understand how dilution will impact my ownership? • Am I aligned with the expectations that come with venture capital? • Is my cap table clean and investor-ready?  Once equity is given away, you don't get it back. The goal isn't just to raise money—it's to do it in a way that protects your long-term outcome.  Preparing Your Med Spa for Future Enterprise Value  If you want to understand how your med spa's financial structure impacts scalability, start with the Financial Scaling Playbook for Aesthetics. Get it today: www.keepwhatyouearn/playbook   Inside the free series, I walk through:  • Offer profit analysis • Operating margin benchmarks for med spas • Cash flow management for growing practices • Customer lifetime value and retention strategy • Enterprise value readiness for aesthetic clinics  About Bob Gilliespie:  Bob Gillespie is a seasoned entrepreneur, investor, and startup advisor with over 30 years of experience across technology, operations, and venture capital. He has played a key role in launching and scaling startups, building venture portfolios, and leading accelerator programs across the U.S. and internationally.  Throughout his career, Bob has worked closely with more than 100 early-stage companies, helping founders navigate cap tables, pro forma models, term sheets, SAFEs, convertible debt, option pools, and more.  Known for his clear, practical teaching style, Bob focuses on helping entrepreneurs truly understand their equity and investment structures—not just build them. His expertise in capitalization strategy and financial modeling makes him a trusted partner to both founders and investors.  Connect with Bob:  Website: CapTableExpert.com  Follow Shannon & Keep What You Earn:   Shannon Weinstein is the founder of a fractional CFO firm specializing in helping 7-figure aesthetics and wellness practices scale with clarity, cash flow, and confidence.  Shannon is committed to helping med spa owners understand, fix, and maximize their business's enterprise value, offering actionable advice and resources, including a popular free video series specifically for aesthetics practice owners. Fractional CFO Services and Executive Financial Review: https://www.keepwhatyouearn.com/  Connect with Shannon: https://www.linkedin.com/in/shannonweinstein  Watch full episodes: https://www.youtube.com/@KeepWhatYouEarn  Listen on your favorite podcast app: https://pod.link/1580071347  Instagram: https://www.instagram.com/shannonkweinstein/  The information shared is for educational purposes only and is not individualized financial advice. Aesthetics practice owners should consult a qualified professional before implementing financial strategies discussed here. 

Technology of Beauty
Ep. 207 - Live from the Medical Spa Show 2026 with Kerri Concannon of Beauty Rep

Technology of Beauty

Play Episode Listen Later May 5, 2026 7:16


In this episode of The Technology of Beauty, Dr. Grant Stevens connects with Keri Concannon of Beauty Rep to discuss how her platform is helping aesthetic practices streamline product purchasing and vendor relationships.Keri shares how Beauty Rep is simplifying the way practices discover, evaluate, and order products, while also creating more transparency and efficiency across the supply chain. It's a quick look at how smarter infrastructure is supporting growth and better decision-making in aesthetics.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 205 - Unlocking the Next Wave of Aesthetic Growth with Drew Fine of Obagi

Technology of Beauty

Play Episode Listen Later May 5, 2026 20:05


The future of legacy brands depends on their ability to adapt and lead. In this episode of The Technology of Beauty, Dr. Grant Stevens welcomes Drew Fine to explore how Obagi is embracing a bold new direction and what that means for the industry.From strategic growth initiatives to a renewed focus on innovation, Drew breaks down the vision driving Obagi forward. He also shares why this is such an exciting time for the company, as it builds on its strong foundation while positioning itself for continued impact in the ever-evolving world of aesthetics.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 206 - Live from the Medical Spa Show 2026 with Jessica Nunn of Maven Financial Partners

Technology of Beauty

Play Episode Listen Later May 5, 2026 6:25


In this episode of The Technology of Beauty, Dr. Grant Stevens sits down with Jessica Nunn, Founder of Maven Financial Partners, to unpack the financial strategies behind successful med spas and surgical practices. With a background in healthcare finance and consulting, Jessica shares how her team helps practices move beyond basic accounting and into true financial clarity.From tracking provider performance to understanding key metrics like revenue per hour and utilization, Jessica explains why the most successful practices are disciplined, data-driven, and intentional about every financial decision. Whether you're looking to grow, optimize, or prepare your business for acquisition, this conversation offers insight into building a more profitable and valuable practice.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 208 - Live from the Medical Spa Show 2026 with Paulina Riedler of Spakinect

Technology of Beauty

Play Episode Listen Later May 5, 2026 8:12


In this episode of The Technology of Beauty, Dr. Grant Stevens connects with Paulina Riedler of Spakinect to discuss how her company is addressing one of the most critical gaps in aesthetic medicine: compliant, accessible good faith exams.Paulina shares how Spakinect has scaled to become the largest provider in the country, operating in 40 states and leveraging telehealth to ensure safe, compliant care. She also touches on the complexity of evaluating over 180 treatments, building structured clinical criteria, and how AI is helping streamline decision-making for providers.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 213 - Live from the Medical Spa Show 2026 with Niklas Hess of Medvelle.AI

Technology of Beauty

Play Episode Listen Later May 5, 2026 7:15


In this episode of The Technology of Beauty, Dr. Grant Stevens reconnects with Niklas Hess of Medvelle.AI to discuss how technology is helping practices improve efficiency and maintain compliance in an increasingly complex environment.Niklas breaks down how Medvelle.AI serves as a centralized platform for inventory and procurement, giving practices better visibility into purchasing, usage, and financial performance. He also shares insights on common areas of operational leakage, from inventory shrinkage to inefficient processes, and how data-driven systems can help practices run more effectively at scale.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 209 - Live from the Medical Spa Show 2026 with Facundo Formica of Symplast

Technology of Beauty

Play Episode Listen Later May 5, 2026 5:42


In this episode of The Technology of Beauty, Dr. Grant Stevens reconnects live with Facundo Formica at The Medical Spa Show 2026 in Las Vegas.During their quick catch-up, Facundo touches on the direction Symplast is heading, the impact of their innovation on practices, and why their recent recognition is an exciting milestone. A quick, insightful conversation straight from the conference floor.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 210 - Live from the Medical Spa Show 2026 with Dr. Sheila Barbarino

Technology of Beauty

Play Episode Listen Later May 5, 2026 8:38


In this episode of The Technology of Beauty, Dr. Grant Stevens catches up live with Dr. Sheilla Barbarino at The Medical Spa Show 2026 in Las Vegas.Dr. Barbarino shares her perspective on running a practice in Austin, including how patient preferences are evolving in a sophisticated, highly informed market. Dr. Stevens and Dr. Barbarino also discuss the Aesthetics Innovations Summit, IMCAS, and the upcoming Aesthetic MEET.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 211 - Live from the Medical Spa Show 2026 with Jenni Nagle of Lipgloss and Aftershave

Technology of Beauty

Play Episode Listen Later May 5, 2026 9:07


In this episode of The Technology of Beauty, Dr. Grant Stevens connects with Jenni Nagle of Lipgloss & Aftershave to discuss the evolving role of branding and storytelling in the aesthetics space.Jenni shares how practices can build stronger, more authentic connections with patients through thoughtful messaging and creative strategy. She also highlights the importance of standing out in a crowded market by developing a clear voice and identity that resonates.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 212 - Live from the Medical Spa Show 2026 with Kirk Zihlman of Kalon Aesthetics

Technology of Beauty

Play Episode Listen Later May 5, 2026 6:24


In this episode of The Technology of Beauty, Dr. Grant Stevens connects with Kirk Zihlman of Kalon Aesthetics to discuss the operational and strategic considerations behind building a successful aesthetic practice.Kirk shares insights on growth, patient experience, and the importance of creating systems that support both efficiency and long-term scalability. It's a quick look at how thoughtful structure and leadership can drive sustainable success in aesthetics.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Biohacker Babes Podcast
Botox, Filler & the Illusion of Anti-Aging with Dr. Cameron Chesnut l How Metabolic Health, Surgeon Skill and “Bucket Theory” Shape Your Response to Botox, Filler, and Lasers

Biohacker Babes Podcast

Play Episode Listen Later May 4, 2026 78:19


In this episode, we sit down with Dr. Cameron Chesnut to unpack the truth behind today's booming aesthetics industry and what it really means to age well. Dr. Chesnut breaks down the biggest misconceptions surrounding fillers, Botox, dissolving agents, and “quick-fix” medspa culture, while explaining how metabolic health, inflammation, and lifestyle habits directly influence the appearance and function of your skin. The conversation dives deep into regenerative approaches like fat transfers, stem cells, exosomes, and advanced recovery techniques that prioritize natural-looking results over frozen faces or overfilled features. He also shares his nuanced perspective on anesthesia, facial lasers, muscle function, and why preserving authentic facial expression is critical for both emotional communication and long-term health. This fascinating episode challenges conventional beauty standards and explores how true rejuvenation starts with performance, vitality, and a healthy mindset — not a magic pill or syringe.Dr. Cameron Chesnut is a facial plastic surgeon for the world's high-performers. People from all corners of the globe seek his next-level results - with astonishing outcomes from minimally invasive procedures that leave his patients looking natural, rejuvenated, and seemingly untouched. He is renowned for his progressive use of regenerative medicine and postoperative recovery techniques, as well as his dedicated personal preparation for performance readiness.SHOW NOTES:0:40 Welcome to the podcast!3:06 About Dr. Cameron Chesnut3:46 Welcome him to the show!4:45 Biggest misconception around filler8:58 Myths about dissolving filler10:15 What exactly is filler?13:28 Medspa confusion & magic fixes15:00 What is Radiesse? 17:45 How metabolic health impacts your skin18:52 Using your own fat instead of filler22:30 Find the right surgeon26:40 Fat transfers 10130:25 Stem cells & exosomes33:33 *APOLLO NEURO*35:47 Preparing for surgery and procedures40:12 No magic pill41:37 Healthy mindset pre-surgery42:04 The good & bad of Anesthesia48:14 The good & bad of Botox51:15 How Dr. Cameron makes your muscles work better52:20 The importance of facial expressions57:40 Does botox and filler affect everyone negatively?1:02:45 Implications of restricting movement1:04:25 Facial lasers1:10:55 How to work with Dr. Chesnut1:14:01 His final piece of advice1:17:35 Thanks for tuning in!RESOURCES:Apollo Neuro - code: BIOHACKERBABES to save $90 off + Smart Vibes bundleStart Your JourneyAbout Dr. Cameron ChesnutInstagram5 Codes PodcastSupport this podcast at — https://redcircle.com/biohacker-babes-podcast/donationsAdvertising Inquiries: https://redcircle.com/brands

Law&Crime Sidebar
Med Spa Owner Hit with Murder Charge for Fatal IV Drip: Police

Law&Crime Sidebar

Play Episode Listen Later May 1, 2026 27:41


A day at The Luxe Medspa by Amber Johnson in Texas turned deadly for 47-year-old Jenifer Cleveland after an IV infusion. Now, Johnson and medical director Dr. Michael Gallagher face a combined 39 criminal charges, including murder. Law&Crime's Jesse Weber and trial attorney Alea Roberts dig into the allegedly dangerous practices happening at at the buysiness and the years it took to bring these charges forward.PLEASE SUPPORT THE SHOW: Download the FREE Upside App at https://upside.app.link/sidebar to get an extra 25 cents bonus for every gallon on your first tank of gas.HOST:Jesse Weber: https://twitter.com/jessecordweberLAW&CRIME SIDEBAR PRODUCTION:YouTube Management - Bobby SzokeVideo Editing - Michael Deininger, Christina O'Shea, Alex Ciccarone, & Jay CruzScript Writing & Producing - Savannah Williamson & Juliana BattagliaGuest Booking - Alyssa Fisher & Diane KayeSocial Media Management - Vanessa BeinSTAY UP-TO-DATE WITH THE LAW&CRIME NETWORK:Watch Law&Crime Network on YouTubeTV: https://bit.ly/3td2e3yWhere To Watch Law&Crime Network: https://bit.ly/3akxLK5Sign Up For Law&Crime's Daily Newsletter: https://bit.ly/LawandCrimeNewsletterRead Fascinating Articles From Law&Crime Network: https://bit.ly/3td2IqoLAW&CRIME NETWORK SOCIAL MEDIA:Instagram: https://www.instagram.com/lawandcrimeTwitter: https://twitter.com/LawCrimeNetworkFacebook: https://www.facebook.com/lawandcrimeTwitch: https://www.twitch.tv/lawandcrimenetworkTikTok: https://www.tiktok.com/@lawandcrimeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Medical Millionaire
#205: Courtney Contreras: Why MedSpas Are Leaving Millions On The Table Without Hormones & Memberships

Medical Millionaire

Play Episode Listen Later Apr 29, 2026 41:25


Cameron is joined by Courtney Contreras, a licensed PA and expert in functional wellness, and they discuss the evolution of medical aesthetics, the importance of integrating longevity and anti-aging into healthcare, and the critical role of hormones in women's health. Courtney shares her journey from traditional medicine to owning a direct primary care clinic and emphasizes the need for building trust and relationships with patients.They highlight the potential for medical aesthetics practices to enhance their offerings by focusing on comprehensive care and patient education. Courtney discusses the integration of GLP-1 medications in aesthetic treatments, the importance of a patient-centric business model in direct primary care, and the operational efficiencies that can be achieved through a membership-based model. She emphasizes the need for healthcare providers to evolve and adapt to changing patient needs and market demands, while also sharing insights on creating a sustainable and scalable practice.Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:Courtney Contreras transitioned from traditional medicine to functional wellness.Her clinic operates on a membership model focusing on longevity and wellness.Medical aesthetics is evolving to include wellness and anti-aging.Weight loss is a significant aspect of health that needs proper understanding.Building trust with patients is essential for long-term relationships.Hormonal balance is crucial for women's health and well-being.Providers need to communicate the value of their services effectively.Education for prescribers in the weight loss industry is lacking.Patients often seek solutions for hormonal issues during aesthetic treatments.Comprehensive care can lead to lasting patient relationships. GLP-1 medications can affect the efficacy of aesthetic treatments.Understanding patient medications is crucial for treatment success.A membership model can enhance patient experience and care.Direct primary care allows for more personalized patient interactions.Operational efficiency can reduce administrative burdens in healthcare.A sustainable business model can lead to higher profit margins.Evolving in healthcare is essential to meet patient needs.Education is key in explaining membership models to patients.A tiered membership can cater to different patient needs.Building relationships with patients can improve retention rates.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

Medical Spa Insider
Building a Med Spa Patients Want to Help Grow

Medical Spa Insider

Play Episode Listen Later Apr 29, 2026 46:45


What does it really look like to go from provider… to operator… to owner? In this episode of Medical Spa Insider, Alex Thiersch sits down with returning guest Taylor Siemens, founder of Kairos Aesthetic Medicine, to discuss her transition from working as a clinician to managing multi-location med spas—and ultimately launching her own practice. Taylor shares why she intentionally built Kairos differently than her previous ventures, what she learned from scaling quickly, and why she's now prioritizing culture, patient experience, and sustainable growth over rapid expansion. Discussion points include: Taylor's growth and what led to the decision to start a new business Creating a patient-centered culture that drives loyalty and referrals How Kairos built strong word-of-mouth growth without paid ads The importance of authentic leadership and team alignment Why slow, intentional growth can be healthier than chasing rapid expansion Lessons Taylor learned from mentors, masterminds, and business biographies

Keep What You Earn
How to Guide Med Spa Patients to Their Best Results

Keep What You Earn

Play Episode Listen Later Apr 28, 2026 14:35


If you're saying yes to every patient request, you're not delivering better service—you're creating inconsistency in your results, your operations, and your revenue. That "do whatever the patient asks" mindset might feel like good customer service, but it actually limits your ability to grow a profitable, scalable aesthetics practice.  Today, I break down the shift from transactional, a la carte services to structured, outcome-driven treatment plans—and why that change is what separates busy med spas from valuable businesses.  Where "Yes to Everything" Starts to Break Your Aesthetics Practice  The bottleneck I see most often is an order-taking approach that fragments your service delivery and weakens patient outcomes. When you allow patients to pick treatments piece by piece, you lose control of the client journey. That leads to inconsistent results, lower patient trust, and missed opportunities to build long-term retention and repeat business. This isn't just a clinical issue—it directly impacts your medspa revenue, your operational efficiency, and ultimately your enterprise value.  What Happens When You Design for Outcomes Instead of Transactions  If you want stronger results and more predictable growth, your model has to shift.  • Why comprehensive treatment plans increase client retention and lifetime value • How patient education reduces pricing sensitivity and builds trust • The role of holistic, multimodality plans in improving patient outcomes  • Why structured offers simplify operations, hiring, and provider accountability • How clear client journeys drive referrals and more consistent revenue  How to Move From A La Carte Med Spa Services to Patient Plans  If you want to operate at a higher level, you need to take control of the solution—not just the service.   Start by anchoring every consultation in the patient's long-term aesthetic goals, not the single treatment they asked for. Build a complete plan that includes the necessary services, cadence, and product recommendations required to achieve that outcome.   Standardize how those plans are delivered so every provider follows the same framework. This creates consistency in both patient experience and results, while making your practice easier to scale.  Most importantly, stop compromising the plan. When you allow patients to strip down what's required, you weaken the outcome—and that affects both satisfaction and retention.  The Role You Need to Step Into as You Grow  If you're scaling your med spa or thinking about expansion, your role has to evolve from provider to advisor. Stop and ask yourself:  • Am I guiding the patient journey, or reacting to requests? • Are my treatment plans consistent across providers? • Can my team confidently recommend full solutions without me? • Do my results reflect a system—or individual decisions?  Without a defined, repeatable structure, growth creates more complexity instead of more profitability.  Preparing Your Med Spa for Future Enterprise Value  If you want to understand how your med spa's financial structure impacts scalability, start with the Financial Scaling Playbook for Aesthetics. Get it today: www.keepwhatyouearn/playbook   Inside the free series, I walk through:  • Offer profit analysis • Operating margin benchmarks for med spas • Cash flow management for growing practices • Customer lifetime value and retention strategy • Enterprise value readiness for aesthetic clinics  Follow Shannon & Keep What You Earn:   Shannon Weinstein is the founder of a fractional CFO firm specializing in helping 7-figure aesthetics and wellness practices scale with clarity, cash flow, and confidence.  Shannon is committed to helping med spa owners understand, fix, and maximize their business's enterprise value, offering actionable advice and resources, including a popular free video series specifically for aesthetics practice owners. Fractional CFO Services and Executive Financial Review: https://www.keepwhatyouearn.com/  Connect with Shannon:  https://www.linkedin.com/in/shannonweinstein  Watch full episodes: https://www.youtube.com/@KeepWhatYouEarn  Listen on your favorite podcast app: https://pod.link/1580071347  Instagram: https://www.instagram.com/shannonkweinstein/  The information shared is for educational purposes only and is not individualized financial advice. Aesthetics practice owners should consult a qualified professional before implementing financial strategies discussed here. 

Medical Millionaire
#204: Regulation, Power, And Protecting The Future Of Aesthetics With Jessica Tocco

Medical Millionaire

Play Episode Listen Later Apr 22, 2026 52:22


Cameron is joined by Jessica Tocco, a government advising consultant and president of Shepherd Strategies, and they discuss the evolving landscape of medical aesthetics regulation. They highlight the challenges providers face, the importance of understanding their rights, and the need for active involvement in legislative processes. Jessica emphasizes the significance of education, advocacy, and grassroots efforts to ensure that the voices of medical aesthetics providers are heard in the regulatory arena.Cameron and Jessica talk about the critical aspects of compliance and safety in the medical aesthetics industry. They explore the importance of understanding state regulations, the rise of functional medicine, and the need for providers to maintain high standards of care. Jessica emphasizes the significance of being proactive in compliance and the potential growth areas within functional medicine, particularly in hormone treatments. They also highlight the challenges providers face in navigating regulations and the importance of empowering them to advocate for their industry.Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:Providers must remember they are small business owners.The medical aesthetics industry has grown significantly over the last decade.Regulations are trying to catch up with industry growth.Providers have the right to speak to their elected officials.Fear of retribution should not prevent providers from advocating for their rights.Education is key to understanding the regulatory landscape.Grassroots involvement can influence legislation.Providers should be aware of their state regulations and scope of practice.Collaboration with organizations like AMSPA is crucial.Legislators often lack understanding of the medical aesthetics industry. Keep your house in order to avoid compliance risks.Understand the regulations surrounding pharmacy and medication in aesthetics.Join state-level associations for support and information.Ensure staff practice within their scope of practice.Be cautious with 1099 contractors to avoid liability.Functional medicine is a growing field with significant opportunities.Providers should be proactive in understanding state laws and regulations.Patient safety should always be the top priority in practice.Engage with legislators to influence industry regulations.Believe in your resources and capabilities as a provider.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

Medical Spa Insider
Rethinking Med Spa Investors: Scaling Without PE

Medical Spa Insider

Play Episode Listen Later Apr 22, 2026 36:57


What does it take to grow a medical aesthetics business with intention—and scale it without losing sight of your purpose? In this episode of Medical Spa Insider, AmSpa founder Alex Thiersch sits down with WellLabs+ CEO Reetu Gupta to explore the mindset behind building a successful, values-driven aesthetic practice. From early challenges to leading a growing organization, Reetu shares how shifting from operator to leader transformed not only her business, but her approach to culture, team development, and long-term growth. The conversation dives into the importance of purpose, the role of discomfort in personal and professional evolution, and why the most successful practices are built on more than just revenue—they're built on people. Discussion points include: Why purpose-driven businesses scale more sustainably How culture shapes patient experience and team performance Using discomfort as a signal for growth and opportunity Redefining success beyond revenue in the aesthetics industry Leadership strategies for building and empowering high-performing teams

Keep What You Earn
Why Every Med Spa Needs Treatment Plans to Maximize Results, Retention, and Revenue

Keep What You Earn

Play Episode Listen Later Apr 21, 2026 24:06


If your med spa is still operating transaction by transaction, you're capping your revenue, your retention, and your enterprise value. Selling individual services might generate short-term cash—but it doesn't create predictable growth or strong patient relationships. In this episode, I break down how shifting to comprehensive treatment plans transforms your med spa revenue, increases patient lifetime value, and creates the kind of structure you need for real business scalability.  Why One-Off Services Limit Patient Value and Predictability  Where this shows up financially is customer value, how a lack of structured treatment plans limits patient retention, repeat business, and predictable cash flow.  When you operate without a defined client journey, you rely on patients to decide what comes next. That leads to inconsistent scheduling, lower trust, and missed opportunities to guide outcomes. Without a plan, you're not maximizing results—and you're not maximizing revenue per patient.  The Role of Treatment Plans in Driving Retention, Referrals, and Revenue  If you want to increase med spa revenue and build stronger patient relationships, treatment plans are the foundation.  • Why patient education and comprehensive consultations increase trust and reduce pricing sensitivity • How multimodality plans (injectables, skincare routines, energy-based treatments) improve patient outcomes • Why predictable scheduling drives retention, repeat business, and stronger cash flow • How clear treatment progression increases patient referrals and lifetime value • Why provider accountability improves when outcomes—not transactions—are the focus  Shifting From Service-Based Selling to Outcome-Based Planning  If you want to improve profitability, you need to move from selling individual services to leading the full treatment plan.   Own the recommendation. Build and present a complete plan tied to the patient's aesthetic goals—not just a single service. Define cadence, duration, and expected outcomes so the process is clear from day one.  Standardize your consultation so every provider delivers a consistent, comprehensive plan, and schedule the next phase before the patient leaves to create predictable retention.  This isn't about upselling—it's about ensuring patients achieve the results they came in for.  What Treatment Planning Reveals About Your Ability to Scale or Sell  If you're thinking about opening a second med spa, your treatment planning process needs to be repeatable and measurable. Ask yourself:  • Is the patient journey clearly defined across providers and locations? • Can new providers consistently deliver the same treatment plan structure? • Are my financial reports showing predictable revenue tied to treatment plans? • Does my model rely on individual providers, or a standardized system?  Scaling without this structure leads to inconsistent outcomes and limits enterprise value. When your treatment plans are clear and repeatable, growth becomes predictable—and much easier to defend to buyers or investors.  Preparing Your Med Spa for Future Enterprise Value  If you want to understand how your med spa's financial structure impacts scalability, start with the Financial Scaling Playbook for Aesthetics. Get it today: www.keepwhatyouearn/playbook   Inside the free series, I walk through:  • Offer profit analysis • Operating margin benchmarks for med spas • Cash flow management for growing practices • Customer lifetime value and retention strategy • Enterprise value readiness for aesthetic clinics  Follow Shannon & Keep What You Earn:   Shannon Weinstein is the founder of a fractional CFO firm specializing in helping 7-figure aesthetics and wellness practices scale with clarity, cash flow, and confidence.  Shannon is committed to helping med spa owners understand, fix, and maximize their business's enterprise value, offering actionable advice and resources, including a popular free video series specifically for aesthetics practice owners. Fractional CFO Services and Executive Financial Review: https://www.keepwhatyouearn.com/  Connect with Shannon: https://www.linkedin.com/in/shannonweinstein  Watch full episodes: https://www.youtube.com/@KeepWhatYouEarn  Listen on your favorite podcast app: https://pod.link/1580071347  Instagram: https://www.instagram.com/shannonkweinstein/  The information shared is for educational purposes only and is not individualized financial advice. Aesthetics practice owners should consult a qualified professional before implementing financial strategies discussed here. 

Cultivating Business Growth
#184: Med Spa Management Strategies for Sustainable Growth

Cultivating Business Growth

Play Episode Listen Later Apr 20, 2026 23:22


The aesthetics industry is growing fast, but many med spa owners are discovering that growth alone doesn't guarantee success. In this episode of Cultivating Business Growth, we sit down with Abby Honaker of Pink Sky to break down what effective med spa management really looks like behind the scenes. While many practitioners excel clinically, scaling a business requires systems, structure, and strong operational leadership. Abby shares how practices can move from chaos to clarity by building better processes, improving team accountability, and shifting from reactive to proactive management. We also discuss the warning signs that your practice may need operational support, and how ignoring them can lead to burnout, lost revenue, and stalled growth. If your practice feels like it's constantly putting out fires, this episode will help you understand what's missing and how to fix it.

Journey To Launch
Episode 474: How Two Nurses Built a Thriving Med Spa Business in Brooklyn w/ Wendy Jules & Carla Nelson

Journey To Launch

Play Episode Listen Later Apr 15, 2026 61:43


What does it really look like to build a business from the ground up while balancing family, finances, and faith? In this episode, I sit down with sisters Wendy Jules and Carla Nelson to talk about their journey from nursing careers to founding a thriving med spa in Brooklyn. They share how they started with limited resources, leaned on community support, and turned a single machine in a basement into a profitable, purpose-driven business. We also talk about the financial realities of entrepreneurship, the flexibility and power of nursing as a career, and why relationships are often more valuable than money when building something meaningful. In this episode, Wendy and Carla discuss: How nursing can be a pathway to financial freedom and flexibility What it took to start and fund a med spa with limited capital The role of relationships, community, and trust in building a business Why customer experience and connection are key to long-term success  What's New in the Paperback Edition of Your Journey to Financial Freedom: A bonus chapter: When Life Happens: Staying on the Path to Financial Freedom Through Setbacks, Shifts, and Uncertainty A book club and discussion guide with prompts, exercises, and action steps Updated corrections from the original hardcover Exclusive bonuses when you purchase the paperback, including: The Fire Starter Course The Find Your FIRE Number Worksheet Other related blog posts/links mentioned in this episode: Check out Naseema's episodes on Journey to Launch Paying Off $1 Million Dollars of Debt With "The Debt Slayer" Naseema McElroy How This Nurse Earns $230K Salary While Balancing Motherhood & Entrepreneurship How Single Mom Naseema Went From Broke To Paying Off $300,000 in Debt Check out the FIRE Calc Get your paperback edition of Your Journey To Financial Freedom if you haven't already. Apply to Share Your Journeyer Story, here. Join the Journey to Launch Book Club to dive deeper into financial freedom with guided discussions and resources here! Join The Weekly Newsletter List to get updates, deals & more! Leave Your Journey To Financial Freedom a review! Get The Budget Bootcamp Check out my personal website here. Leave me a voicemail– Leave me a question on the Journey To Launch voicemail and have it answered on the podcast! YNAB –  Start managing your money and budgeting so that you can reach your financial dreams. Sign up for a free 34 days trial of YNAB, my go-to budgeting app by using my referral link. What stage of the financial journey are you on? Are you working on financial stability or work flexibility? Find out with this free assessment and get a curated list of the 10 next best episodes for you to listen to depending on your stage. Check it out here! Connect with Wendy & Carla: Website: www.fdlbeauty.com Instagram:@fleurdelisbeauty Visit them at 1468 Flatbush Avenue, Brooklyn, New York Connect with me: Instagram: @Journeytolaunch Twitter: @JourneyToLaunch Facebook: @Journey To Launch Join the Private Facebook Group Join the Waitlist for My FI Course Get The Free Jumpstart Guide  

Medical Millionaire
#203: From Injector To Operator: The Shift That Unlocks MedSpa Growth With Mikyla Race

Medical Millionaire

Play Episode Listen Later Apr 15, 2026 57:09


Cameron is joined by Mikyla Race, a senior lead practice success partner at Moxie, and they discuss Mikyla's journey in the aesthetics industry, her transition to Moxie, and the importance of operational insights for practice owners. The conversation covers common mistakes made by early practices, the significance of growth and scalability, and the necessity of implementing effective marketing systems. They also delve into the value of CRM and lead tracking, emphasizing the importance of human connection in patient interactions. Cameron and Mikyla talk about the critical aspects of patient connection, revenue generation, and the importance of high-performing consultations in the aesthetics industry. Mikyla emphasizes the need for providers to build trust through emotional connections and outlines strategies for improving patient retention and lifetime value. She shares insights on transitioning from a provider to an operator mindset and highlights Moxie's comprehensive solutions for MedSpas. The discussion concludes with a look at the future of aesthetics, focusing on wellness and regenerative medicine.Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:Mikyla Race's journey from hairstylist to aesthetics consultant.The importance of starting slow and focusing on core business.Common mistakes include scaling too fast and not understanding the market.Moxie helps practices grow intentionally and thoughtfully.Benchmarking is crucial for knowing when to expand services.Marketing systems should be consistent and unique to each practice.Speed to lead is essential for converting potential clients.Human connection enhances patient experience and retention.Customer acquisition costs are high; nurturing leads is vital.Practices should focus on what sets them apart in a saturated market. Patients want to be heard and seen.Initial experiences are crucial for building trust.Providers should connect on a personal level.Retention is more cost-effective than acquisition.Follow-ups are essential for patient retention.Consultations should be structured and thorough.Emotional connections enhance patient relationships.Moxie offers comprehensive solutions for med spas.The aesthetics industry is rapidly evolving.Wellness and regenerative medicine are the future of aesthetics.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

Keep What You Earn
Moving from Information Overload to Focused Growth in Your Med Spa Practice

Keep What You Earn

Play Episode Listen Later Apr 14, 2026 42:25


If your med spa is growing but you feel buried in dashboards, reports, and disconnected data, you don't have a data problem—you have a focus problem. Growth without clarity leads to slower decisions, missed opportunities, and lower profitability.  In this episode, Illume Founder & CEO Ben Wolber and I dig into how to move from tracking everything to tracking what actually drives med spa profit margins, provider productivity, and enterprise value so you can scale with decision, not guesswork.  The Operations Bottleneck Behind Data Overload in Aesthetics Businesses  The financial constraint here is operations efficiency—specifically, the inability to translate data into action. Many med spa owners track dozens of key performance indicators but still lack visibility into what's driving revenue per hour, patient retention, or marketing ROI.  This creates "accidental growth," where your practice expands without a clear understanding of what's working. Without connected data across your EMR, accounting, and marketing systems, you're making decisions based on fragments instead of a complete financial picture.  The Metrics That Actually Drive Med Spa Growth  If you want to scale your aesthetics practice, you don't need more data—you need better data. In this episode, Ben and I break down:  • Why tracking fewer, high-impact KPIs leads to faster, more accurate decision-making • How revenue per provider, cancellation rate, and service mix reveal your true profit drivers • Why fragmented systems block visibility—and how EMR integration and data normalization change that • How provider performance tracking and injector scorecards improve accountability and output • Why retention metrics (rebooking rate, time between visits) matter more than new patient volume • How AI-powered analytics like Illume can surface hidden revenue opportunities without increasing marketing spend  The Systems That Turn Data into Profit for Med Spas  If you want to improve profitability and prepare for scaling or acquisition readiness, this is where I'd focus:  Start with one constraint. Identify the biggest bottleneck in your business—whether it's provider productivity, cancellation rate, or marketing ROI—and track that consistently for 90 days.  Shift to weekly decision cycles. Waiting for month-end reports slows your ability to respond. Real-time reporting allows you to act quickly and separate anomalies from real trends.  Standardize your data inputs. Clean EMR and financial data is non-negotiable—because every insight you generate depends on it.  Build role-based visibility. Give providers access to simple, relevant metrics like product revenue, upselling performance, and retention so they can take ownership of results.  Use data for coaching, not just correction. Metrics should drive ongoing coaching conversations, not just highlight problems after the fact.  If You're Scaling to Location #2 or Preparing for Exit  If you're planning a second med spa location or thinking about an exit strategy, your data needs to tell a clear, repeatable story.  Ask yourself:  • Can I clearly explain what drives profitability across providers, services, and locations? • Are my financial metrics consistent enough to replicate in a second location? • Do my systems support decision-making without relying on my intuition?  Buyers and investors don't just look at growth—they look at predictability, transparency, and how quickly your team can act on data-driven decisions. If your reporting isn't clear, your valuation won't be either.  Preparing Your Med Spa for Future Enterprise Value  If you want to understand how your med spa's financial structure impacts scalability, start with the Financial Scaling Playbook for Aesthetics. Get it today: www.keepwhatyouearn/playbook   Inside the free series, I walk through:  • Offer profit analysis • Operating margin benchmarks for med spas • Cash flow management for growing practices • Customer lifetime value and retention strategy • Enterprise value readiness for aesthetic clinics  Follow Shannon & Keep What You Earn:   Shannon Weinstein is the founder of a fractional CFO firm specializing in helping 7-figure aesthetics and wellness practices scale with clarity, cash flow, and confidence.  Shannon is committed to helping med spa owners understand, fix, and maximize their business's enterprise value, offering actionable advice and resources, including a popular free video series specifically for aesthetics practice owners. Fractional CFO Services and Executive Financial Review: https://www.keepwhatyouearn.com/  Connect with Shannon: https://www.linkedin.com/in/shannonweinstein  Watch full episodes: https://www.youtube.com/@KeepWhatYouEarn  Listen on your favorite podcast app: https://pod.link/1580071347  Instagram: https://www.instagram.com/shannonkweinstein/  The information shared is for educational purposes only and is not individualized financial advice. Aesthetics practice owners should consult a qualified professional before implementing financial strategies discussed here.  About Ben Wolber:   Ben Wolber is the founder and CEO of Illume, an AI-powered analytics platform built for medical spas and wellness brands. With a background in healthcare, finance, and performance improvement, he spent several years helping hospitals optimize operations through data-driven insights. After seeing firsthand how quickly med spas were scaling—often without clear visibility into what was driving results—Ben created Illum to connect EMR, marketing, and financial data into one actionable system. His work focuses on helping operators move from reactive reporting to real-time, informed decision-making that supports growth and profitability.  Connect with Ben and Illume Analytics:  Website: https://www.joinillume.com/  LinkedIn: https://www.linkedin.com/in/ben-wolber-6a5312138/   

Aesthetic Pulse
100 Episodes In… Let's Talk About What Medspa Owners Are Still Struggling With

Aesthetic Pulse

Play Episode Listen Later Apr 9, 2026 44:46


In this special 100th episode of the Aesthetic Pulse podcast, Andrea and Taleesa are celebrating a major milestone and unpacking the most common marketing pain points medspa owners face—and how to fix them.Join both Andrea and Taleesa in this episode to learn how to turn your biggest medspa marketing complaints into clear, practical solutions you can actually implement.If you enjoyed this episode please share, rate and review it! Also mentioned in today's episode: Pushing past disliking social media 4:30What to do when you cannot find good help 14:28Problems with your website 24:59How to move past generic branding 31:25Links:Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/scheduleEstie Social Suite:https://smithandcrawford.com/aesthetically-social-suiteShow transcripts: https://smithandcrawford.com/notesEmail us: hello@smithandcrawford.comJoin our newsletter: https://smithandcrawford.com/newsletterhttps://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08https://smithandcrawford.com/

Medical Millionaire
#202: From Injector To Authority: How Molly Bailey Built A Regenerative Aesthetics Brand

Medical Millionaire

Play Episode Listen Later Apr 8, 2026 59:57


Cameron is joined by Molly Bailey, a successful entrepreneur in the medical aesthetics field, and they discuss her journey from working as a medical assistant to becoming a physician assistant and eventually opening her own practice, Face Forward Regenerative Aesthetics. They delve into the challenges of entrepreneurship, the importance of building a personal brand, and the significance of comprehensive patient consultations. Molly emphasizes the need for trust and connection with patients, as well as the necessity of having a supportive team to navigate the complexities of running a medical practice. Cameron and Molly explore the evolving landscape of aesthetics, emphasizing the importance of building trust through expertise and the role of social media in establishing personal brands. They discuss the challenges of transitioning from traditional medical practices to aesthetic consultations, the significance of creating a unique brand identity, and the future trends in the aesthetics industry, including the integration of wellness and innovative treatments. They also highlight the necessity of being authentic and open in the face of criticism while navigating the complexities of patient care and the aesthetic market.Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:Molly Bailey transitioned from working for a plastic surgeon to opening her own practice.Entrepreneurship requires a leap of faith and a willingness to learn.Building a personal brand is crucial for attracting patients.Comprehensive consultations are essential for understanding patient needs.Trust and rapport with patients are key to successful outcomes.Molly emphasizes the importance of surrounding oneself with knowledgeable people.Running a practice involves many challenges that are not taught in school.Delegating responsibilities is necessary for growth and efficiency.Molly's approach to aesthetics focuses on long-term patient goals.The relationship between provider and patient is a collaborative journey. Patients are desperate for information and transformation.Consultations in aesthetics involve a sales aspect.Building trust is crucial in patient relationships.Social media can create initial connections with patients.A unique brand identity can differentiate practitioners.Personal branding is a powerful marketing tool.Comfort with being cringy can lead to success.Safety in aesthetics should guide innovation.The future of aesthetics includes wellness and lifestyle integration.Understanding patient needs is key to effective consultations.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

True to Form
The Ceiling Isn't Real: How to Take Your Med Spa to the Next Level

True to Form

Play Episode Listen Later Apr 4, 2026 49:38


Audrey Neff sits down with Bonnie Benedetto, co-founder of Bella Body Medical Spa and founder of The Med Spa Summit, for a powerful conversation on entrepreneurship, leadership, and what it really takes to build a next-level med spa business. From her unconventional path to med spa ownership, Bonnie shares the behind-the-scenes decisions, mindset shifts, and leadership principles that fueled her growth. Together, Audrey and Bonnie dive into the importance of intentional strategy — why sustainable success doesn't happen by accident, and how thoughtful decision-making across operations, culture, and patient experience is what separates good businesses from great ones. Listeners will also get an inside look at a brand new event launching this May: The Med Spa Summit. Designed to be a conference like no other, this event brings together inspiring speakers and deep-dive, actionable sessions aimed at helping med spa owners break through to their next level of growth. If you're serious about building a business that stands out, scales strategically, and leads with intention — this is an episode you don't want to miss. Learn more and request your invitation to The Med Spa Summit: https://themedspasummit.com/ Four Seasons, Philadelphia | May 21-22  

Legal 123s with ByrdAdatto
How Wellness Is Reshaping Med Spas with AmSpa

Legal 123s with ByrdAdatto

Play Episode Listen Later Apr 1, 2026 30:11


The future of wellness is moving fast, and med spa owners are feeling the pressure to keep up. In this episode, we are joined by Alex Thiersch, founder and chairman of AmSpa, and Adam Reinebach, CEO of AmSpa, to break down what practices need to know as wellness, aesthetics, and longevity become more connected than ever. With GLP‑1s, peptides, and hormone replacement therapy reshaping the industry, med spa owners are navigating shifting state laws and increasing scrutiny from regulators. Tune in to learn how to manage legal risk, stay compliant amid rapid change, and position your practice for long‑term success in an evolving wellness landscape.Watch full episodes of our podcast on our YouTube channel: https://www.youtube.com/@byrdadattoChapters  00:00 Intro02:05 Banter05:26 Guest Background 08:24 Tell us about AmSpa and MSS.11:36 What trends are you seeing in national med spa legislation?16:00 How is wellness intersecting with aesthetics?21:18 How should med spas approach peptides and HRT? 24:17 What is the future of wellness and aesthetics?26:56 Access+27:44 Legal Takeaways 28:55 OutroStay connected for the latest business and health care legal updates:WebsiteFacebookInstagramLinkedIn    

Medical Millionaire
#201: From Dentistry To A Multi-Service Empire: The New Healthcare Model That's Printing Revenue

Medical Millionaire

Play Episode Listen Later Apr 1, 2026 48:20


Cameron is joined by Dr. Jon and Michele Hendrickson, a husband and wife team that own Dental Beauty Wellness and have transformed their dental practice into a comprehensive wellness center, and they discuss their journey from traditional dentistry to integrating aesthetics and wellness, particularly during the COVID-19 pandemic, which served as a pivotal moment for rebranding and expanding their services. The conversation highlights the importance of treating the whole patient and the interconnectedness of oral health, aesthetics, and overall wellness.Jon, Michele and Cameron discuss the evolution of dental and aesthetic practices towards a more integrated and patient-centered approach. They emphasize the importance of building trust with patients through comprehensive treatments and memberships that enhance patient engagement and satisfaction. Jon shares personal anecdotes that highlight the emotional connections formed with patients and the fulfillment derived from helping others achieve their wellness goals. They also touch on the future of healthcare, focusing on expanding practices and creating protocols that ensure consistent quality of care. Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:The integration of dental, beauty, and wellness services is the future of healthcare.COVID-19 prompted a significant transformation in their practice.Aesthetic treatments can enhance patient experience and satisfaction.Education is key in helping patients understand the benefits of integrated care.The practice has expanded to include functional medicine and wellness services.Patient consultations are essential for building relationships and trust.Holistic approaches can lead to better health outcomes for patients.The shift from traditional dentistry to a more comprehensive model is necessary.Understanding the connection between oral health and overall wellness is crucial.The journey of patient care is ongoing and requires continuous support. The industry is shifting towards comprehensive treatments under one roof.Building trust with patients is essential for long-term relationships.Membership models can enhance patient engagement and satisfaction.The focus is on delivering transformation rather than just transactions.Future growth involves developing protocols for reproducibility in care.Personal relationships with patients lead to better outcomes.The practice aims to empower patients through education and support.A holistic approach to wellness is becoming increasingly important.The passion for patient care drives the success of the practice.Healthcare is evolving into a movement focused on confidence and wellness.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

Big Butts No Lies Plastic Surgery Podcast
How Do You Know If You Need a Breast Lift? | Dr. Olga Bachilo

Big Butts No Lies Plastic Surgery Podcast

Play Episode Listen Later Mar 23, 2026 28:35


Many women think they need breast implants… when what they actually need is a breast lift.In this episode of Big Butts No Lies, Mavi sits down with board-certified plastic surgeon Dr. Olga Bachilo to break down the difference between a breast lift and breast augmentation — and how to know which one is right for you.Dr. Bachilo, founder of Glamour Plastic Surgery and Med Spa, is known for creating natural, personalized results and specializes in breast surgery, body contouring, and mommy makeovers. They talk about:• What a breast lift actually does (and what it doesn't) • Why breast lifts can reduce volume • When implants are necessary • How to tell if you need a lift at home • The biggest misconceptions about breast surgery • Why expectations matter more than anythingIf you've had kids, lost weight, or feel like your breasts don't look the same anymore, this episode will help you understand your options before making a decision.Because not everyone needs implants… and not everyone understands what a lift really does.

medspa mavi breast lift
Skincare Anarchy
The Truth About Med Spa Safety Standards with Tom Terranova of QUAD A

Skincare Anarchy

Play Episode Listen Later Mar 19, 2026 62:45 Transcription Available


Send us Fan MailIn this episode of Skin Anarchy, Dr. Ekta Yadav sits down with Tom Terranova to explore a side of aesthetic medicine that patients rarely see—but that ultimately determines their safety: infrastructure. While most conversations focus on results, pricing, or provider reputation, this episode shifts the lens to what happens behind the scenes, where clinical protocols, operational systems, and regulatory gaps quietly shape outcomes.Terranova shares the mission behind QUAD A, a nonprofit that has long established safety standards in surgical settings and is now expanding into the rapidly growing med spa space. As aesthetic treatments move further into consumer-driven environments, the industry faces a critical challenge: demand has scaled faster than standardization.One of the most compelling insights from the conversation is the idea that risk in aesthetics is not binary—it's stratified. Procedures often perceived as “low risk” can vary significantly in complexity and potential for harm. Yet unlike traditional medicine, med spas have lacked a clear framework to define and manage that risk. QUAD A's tiered approach introduces a more structured way to evaluate procedures, shifting how both providers and patients should think about safety.The discussion also challenges a common assumption: that credentials alone ensure safe care. Terranova emphasizes that true safety depends on more than technical skill—it requires the ability to recognize complications, respond in real time, and operate within a system designed for consistency and accountability. Ultimately, this episode reframes safety as something systemic, not superficial.Listen to the full episode to hear Tom Terranova break down the hidden gaps in aesthetic medicine and what every patient should understand before choosing where to get treated.Learn more about QUAD ADon't forget to subscribe to Skin Anarchy on Apple Podcasts, Spotify, or your preferred platform.Reach out to us through email with any questions.Sign up for our newsletter!Shop all our episodes and products mentioned through our ShopMy Shelf!Support the show

Keep What You Earn
Are You Ready to Expand? The Five Vital Financial Signs for Med Spa Owners with Audrey Neff

Keep What You Earn

Play Episode Listen Later Mar 17, 2026 51:30


If you run a 1–2 location med spa and want the option to scale or sell in the next few years, the way you build your business today determines whether buyers see opportunity—or risk. In this episode, I sit down with Audrey Neff, Chief Marketing Officer at Aviva Aesthetics, to unpack what actually drives enterprise value in an aesthetics practice.  We talk about how the industry is evolving beyond traditional private equity rollups, why owner-operators often expand too early, and what it takes to build a med spa that's attractive to partners, lenders, or investors. The goal isn't to rush toward an exit—it's to operate your practice in a way that gives you options.  The Enterprise Value Problem Most Med Spas Miss  The underlying financial challenge throughout this conversation is enterprise value—specifically how med spa owners unintentionally limit the value of their practice when expansion decisions outpace operational structure.  Many aesthetics practices grow revenue quickly but fail to build the systems, leadership structure, and financial discipline that make growth transferable. Enterprise value increases when your med spa can operate predictably, profitably, and without constant owner intervention.  The Financial Signals That Tell You Whether You're Ready to Scale  Tune in to learn several operational and financial realities that determine whether a med spa becomes a scalable asset or remains owner-dependent income.  • Why many med spa owners open a second location too early • How provider utilization reveals whether your practice is actually ready to expand • What private buyers and investors evaluate when assessing enterprise value • Why EBITDA quality matters more than top-line revenue growth • How service mix diversification protects margins and reduces operational risk • Why leadership development and culture directly impact the value of your practice  Operational Moves That Increase Enterprise Value  If you're serious about increasing the enterprise value of your med spa, these are operational fundamentals I recommend focusing on.  Providers should be operating at roughly 80% utilization or higher before you consider opening another location. Expanding without demand simply multiplies overhead.  Many aesthetic practices overcomplicate provider pay. Standardized compensation models—often around 20% of provider-generated revenue—help protect margins while keeping incentives clear.  Repeatable processes for treatment delivery, patient intake, scheduling, and reporting create operational consistency and reduce owner dependency.  Over-reliance on a single revenue category—such as injectables or trending treatments—can destabilize cash flow and weaken enterprise value. Balanced treatment portfolios create more predictable revenue.  Before You Open Location #2 or Beyond  Opening an additional med spa location often feels like the natural next step—but expansion before operational maturity can create significant financial risk.  Before scaling, ask yourself:  • Are providers already near full utilization? • Are systems and SOPs strong enough to replicate operations in a second location? • Does your leadership team have the capacity to manage additional staff and patients?  Scaling multiplies both strengths and weaknesses. When your operational structure is solid, a second location increases enterprise value. When it isn't, it simply multiplies chaos.  Preparing Your Med Spa for Future Enterprise Value  If you want to understand how your med spa's financial structure impacts scalability, start with the Financial Scaling Playbook for Aesthetics. Get it today: www.keepwhatyouearn/playbook   Inside the free series, I walk through:  • Offer profit analysis • Operating margin benchmarks for med spas • Cash flow management for growing practices • Customer lifetime value and retention strategy • Enterprise value readiness for aesthetic clinics  Connect with Audrey and Aviva Aesthetics:  Audrey Neff brings more than a decade of experience in the medical aesthetics and wellness industries and currently serves as Chief Marketing Officer at Aviva Aesthetics. A respected marketing strategist and global speaker, she has served as a key opinion leader for several leading aesthetic brands and has taught for more than 30 medical aesthetic associations worldwide. Her thought leadership has been featured in publications such as PRIME Journal, The Aesthetic Guide, and PAN Journal. Audrey is also the host of True to Form, a globally ranked podcast exploring the people and ideas shaping the future of the aesthetics industry.  Website: https://avivaaesthetics.com/  LinkedIn: https://www.linkedin.com/in/audreyneff/  Follow Shannon & Keep What You Earn:    Shannon Weinstein is the founder of a fractional CFO firm specializing in helping 7-figure aesthetics and wellness practices scale with clarity, cash flow, and confidence. She is committed to helping med spa owners understand, fix, and maximize their business's enterprise value, offering actionable advice and resources, including a popular free video series specifically for aesthetics practice owners.  Fractional CFO Services and Executive Financial Review: https://www.keepwhatyouearn.com/   Connect with Shannon: https://www.linkedin.com/in/shannonweinstein   Watch full episodes: https://www.youtube.com/@KeepWhatYouEarn   Listen on your favorite podcast app: https://pod.link/1580071347   Instagram: https://www.instagram.com/shannonkweinstein/   The information shared is for educational purposes only and is not individualized financial advice. Aesthetics practice owners should consult a qualified professional before implementing financial strategies discussed here.