Podcasts about buildgrowscale

Send us a textOver the past three decades, Matthew Stafford has been entrepreneurial and successfully building several businesses across various industries, including Concrete, Brick and Mortar Locations, POD, and Software-based ventures.Matthew Stafford, the Managing Partner of Build Grow Scale and an equity owner of some in-house Ecommerce brands, has knowledge and expertise, enabling him to mentor thousands of store owners through paid Ecommerce groups and live events. His experience has also allowed him to help hundreds of ecommerce brands scale past the million-dollar mark - with many hitting the $10 million mark. To top it off, he's been speaking on stages about ecommerce optimization for the past seven years! In fact, before COVID-19, BGS hosted the largest yearly Ecommerce-focused event in North America - BGS LIVE. Matthew Stafford does what he does because he's passionate about helping ecommerce entrepreneurs win without wasting years on trial and error. After building multiple 7- and 8-figure brands and mentoring thousands of store owners, he's committed to showing others what actually works—cutting through the noise with proven strategies, deep optimization, and real-world experience. His mission is to help entrepreneurs scale smarter, faster, and with a whole lot more confidence. Matthew's Media Kit: https://drive.google.com/file/d/1W2EV_aI1Xj-_fqAtu9sCxT51c7RkarqX/view?usp=sharing Build Grow Scale | https://buildgrowscale.com/book-a-call | matt@buildgrowscale.com Sign up for one of our negotiation courses at ShikinaNegotiationAcademy.comThanks for listening to Negotiation with Alice! Please subscribe and connect with us on LinkedIn and Instagram!

In today's episode we talk about ecommerce, conversion optimization, and the creative strategies behind successful online stores with our guest: Matthew Stafford, a serial entrepreneur who has built successful businesses across industries, especially eCommerce.Matthew's Website @matthewstafford815 on Instagram Matthew on YouTube Matthew's Facebook group Matthew's Facebook page Here's a guide to our conversation:1: Unlocking Conversions Without Bigger Ad BudgetsMatthew, one of your specialties is helping brands increase conversion rates without necessarily spending more on ads. What are a few of the most effective strategies you recommend for ecommerce store owners looking to maximize their existing traffic? What are some quick wins versus long-term strategies you've seen work best?2: Avoiding the Biggest Conversion KillersYou've reviewed thousands of ecommerce sites. What would you say are the top three biggest conversion killers that you spot over and over again? And how can businesses fix them? Any common myths or mistakes people should be aware of when diagnosing conversion issues?3: Data-Driven Optimizations for GrowthIn your experience, what key data points should ecommerce brands focus on when trying to make smarter conversion decisions? How can tools like heatmaps, A/B testing, and session recordings really move the needle? Can you share an example where a simple data insight led to a major breakthrough?4: Creating a Personalized Customer JourneyYou talk a lot about personalizing the user experience. How can ecommerce brands use AI, segmentation, and behavioral data to create shopping journeys that feel custom-tailored — and ultimately boost customer retention? How can even small brands, without giant tech budgets, start implementing personalization?5: Remarketing and Retargeting with ImpactWe know that most visitors don't convert on their first visit. What are the smartest ways to run remarketing campaigns that actually bring people back — without being creepy or annoying? Any trends you're seeing with how brands can re-engage cart abandoners more creatively?Today's episode was sponsored by White Cloud Coffee Roasters. Enjoy a 10% discount on your first order when you use the code 'CREATIVITY' at checkout. Visit WhiteCloudCoffee.com.Be sure to come back again for our next episode, and if you liked what you heard today, please subscribe and leave us a review on your favorite podcast app.

Host Eitan Koter welcomes Matthew Stafford, the driving force behind Build Grow Scale. Matthew has spent decades helping e-commerce businesses not just grow, but thrive.He points out that increasing traffic isn't always the solution; improving conversion is. Matthew shares insights into optimizing your website by understanding customer behavior and simplifying the user experience.The discussion includes starting with one effective marketing channel, the role of AI in business, and the value of honest customer feedback.Whether you're starting out or aiming to scale, Matthew's approach provides clear, actionable steps to enhance your e-commerce strategy.Website: https://www.vimmi.net Email us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn | Vimmi LinkedIn | YouTube Guest: Matthew Stafford, Co-Founder, CMO at Stack InfluenceMatthew Stafford's LinkedIn | Stack InfluenceWatch the full Youtube video here:https://youtu.be/9g03tJznIp4Takeaways:Radical authenticity fosters deeper connections in business.E-commerce profitability hinges on conversion rates.Data-driven decisions lead to better optimization outcomes.Simplicity in design enhances user experience and sales.Email marketing is crucial for customer retention.Understanding customer sentiment is key to optimization.AI tools can enhance efficiency and conversion rates.Nurturing customer relationships is essential for long-term success.Market research helps identify the right channels for marketing.

Discover how to thrive in the new era of eCommerce with revenue optimization strategies that go beyond traditional marketing. Host Dr. LL sits down with Matthew Stafford, renowned founder of BuildGrowScale.com and the “eCommerce Wizard” behind the success of brands like ESPN, Discovery Channel, and Women's Health Magazine. His experience has also allowed him to help hundreds of ecommerce brands scale past the million-dollar mark - with many hitting the $10 million mark. In this episode, Matthew reveals how to optimize your customer's shopping experience, increase lifetime value, and boost sales—even after the game-changing iOS 14.5 privacy update. Learn actionable tactics to build high-converting stores, overcome ad tracking challenges, and master the Revenue Optimization Economy. Whether you run a growing brand or an established store, this episode delivers the insights you need to maximize profits and future-proof your business. *️⃣It would be FABULOUS if you liked / subscribed to our show ‪@Midlifesuccess‬ !   #smallbusiness #digitalmarketing #shopping #success Learn more about Matthew Stafford: Website:  https://buildgrowscale.com/book-a-call  

Discover how to thrive in the new era of eCommerce with revenue optimization strategies that go beyond traditional marketing. Host Dr. LL sits down with Matthew Stafford, renowned founder of BuildGrowScale.com and the “eCommerce Wizard” behind the success of brands like ESPN, Discovery Channel, and Women's Health Magazine. His experience has also allowed him to help hundreds of ecommerce brands scale past the million-dollar mark - with many hitting the $10 million mark. In this episode, Matthew reveals how to optimize your customer's shopping experience, increase lifetime value, and boost sales—even after the game-changing iOS 14.5 privacy update. Learn actionable tactics to build high-converting stores, overcome ad tracking challenges, and master the Revenue Optimization Economy. Whether you run a growing brand or an established store, this episode delivers the insights you need to maximize profits and future-proof your business. *️⃣It would be FABULOUS if you liked / subscribed to our show ‪@Midlifesuccess‬ !   #smallbusiness #digitalmarketing #shopping #success Learn more about Matthew Stafford: Website:  https://buildgrowscale.com/book-a-call  

Episode Topic:  Matthew Stafford, Managing Partner at Build Grow Scale, joins PayPod to break down what's really holding e-commerce stores back from growth—and how conversion rate optimization, rooted in behavioral psychology and powered by AI, is changing the game. Lessons You'll Learn: Why most CRO fails without psychology, how customer friction kills conversions, and why real-time feedback and simple design build lasting trust. About Our Guest: Matthew Stafford is Managing Partner at Build Grow Scale, an optimization agency focused on maximizing revenue from existing traffic. With a deep background in e-commerce, Matt has worked with over 1,000 stores to optimize user experience, increase revenue per visitor, and leverage data intelligently. His approach blends UX simplicity, customer psychology, and modern AI tools like Google Gemini to help brands grow without unnecessary ad spend. Topics Covered: Why traffic isn't the problem—conversion is Treating browsers and shoppers differently How friction kills trust Key trust-building elements for e-commerce Using AI to synthesize analytics and sales goals Psychological strategies for better UX and form design

Josh Sebo (COO of OfferVault), Adam Young (CEO of Ringba), industry legend Harrison Gevirtz and special guest Matthew Stafford (Founder of Build Grow Scale) discuss:- Scaling & Acquisition Strategies- eCommerce Optimization- How to figure out what your customers really want- Returns aren't losses. They're insights in disguise- Refusing to stop- Pet Niche in eComm- How to grow a business to $10M+ in revenue Follow Us:OfferVault:WEBSITE: https://www.offervault.com/FACEBOOK: https://www.facebook.com/offervaultINSTAGRAM: https://www.instagram.com/offervaultmarketing/TWITTER: https://www.twitter.com/offervaultLINKEDIN: https://www.linkedin.com/company/offer-vault/Adam Young: RINGBA: https://www.ringba.comRINGBA's INNER CIRCLE: https://try.ringba.com/inner-circle/FACEBOOK: https://www.facebook.com/ringbaINSTAGRAM: https://www.instagram.com/adamyoung/TWITTER: https://www.twitter.com/arbitrageLINKEDIN: https://www.linkedin.com/in/capitalistHarrison Gevirtz:INSTAGRAM: https://www.instagram.com/affiliate/LINKEDIN: https://www.linkedin.com/in/harrisongevirtz/Matthew Stafford:BUILD GROW SCALE: https://buildgrowscale.com/INSTAGRAM: https://www.instagram.com/build.grow.scale/LINKEDIN: https://www.linkedin.com/in/matthewstafforddotcom/

In this insightful episode, Matthew Stafford, Owner of Build Grow Scale, shares how he has helped thousands of e-commerce entrepreneurs to the true game of success in e-commerce: the inner game.You will discover:- What separates $10M e-comm businesses from those that can only dream of being $10M e-comm businesses?- Why your comfort may be biggest obstacle for your conversions- Two simple hacks to your checkout process that will change the game entirelyThis episode is ideal for for Founders, Owners, and CEOs in stages 3,4 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quizOver the past three decades, Matthew Stafford has been entrepreneurial and has successfully built several businesses across various industries, including concrete, brick-and-mortar locations, POD, and software-based ventures. Matthew Stafford, the CEO and managing partner of Build Grow Scale and an equity owner of some in-house e-commerce brands, has knowledge and expertise, enabling him to mentor thousands of store owners through paid e-commerce groups and live events. His experience has also allowed him to help hundreds of e-commerce brands scale past the million-dollar mark - with many hitting the $10 million mark.Want to learn more about Matthew Stafford's work at Build Grow Scale? Check out his website at https://buildgrowscale.com/Mentioned in this episode:Take the Founder's Evolution Quiz TodayIf you're a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you're doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.Founder's Quiz

Clarity trumps persuasion. And yet us humans have a tendency to overcomplicate things. Ecommerce sites? Filled with text. Product descriptions? All about the brand owner and not the customer. These kinds of observations seem obvious or overly simplified from the outside looking in but brands constantly overlook them because they're so focused on generating more revenue only. Matthew Stafford, Managing Partner at Build Grow Scale, enlightens us to the problems he regularly sees when sites lose customers due to over-complication. Mindset has a lot to do with it. Are you invested in the solving the problem for your customer? Or are you focused on how great you look as a brand? Why are we asking all these questions in the show notes? Because questions bring clarity. They get people thinking. Grab a blanket and a cup of coffee, or don't, and get ready to better understand how to generate the right mindset that leads to greater results.The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We're looking at retail in a whole new way, looking to better understand the future of retail. It's Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.Like what you're hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.Follow us on LinkedIn: https://linkedin.com/company/thelongergameFollow us on Instagram: https://instagram.com/thelongergameFollow us on Facebook: https://facebook.com/thelongergameOur guest's Name is Matthew Stafford. Over the past three decades, Matthew Stafford has been entrepreneurial and has successfully built several businesses across various industries, including concrete, brick and mortar locations, POD, and software-based ventures. Matthew Stafford, the Managing Partner of Build Grow Scale and an equity owner of some in-house e-commerce brands, has knowledge and expertise, enabling him to mentor thousands of store owners through paid e-commerce groups and live events. His experience has also allowed him to help hundreds of e-commerce brands scale past the million-dollar mark, with many hitting the $10 million mark. To top it off, he's been speaking on stages about e-commerce optimization for the past seven years! In fact, before COVID-19, BGS hosted the largest yearly e-commerce-focused event in North America - BGS LIVE.You can find them at...Website: https://buildgrowscale.com/book-a-callFind them on LinkedIn: https://www.linkedin.com/in/matthewstafforddotcom/Find them on Instagram: @build.grow.scaleFind them on Facebook: @matthewjacobstaffordMichael Maher, the host, would love to connect with you. Reach out to him at…Email: michael@thinkcartology.comLinkedIn: https://linkedin.com/in/immichaelmaherThis podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized, done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?Website: https://thinkcartology.comFind Cartology on LinkedIn: https://linkedin.com/company/cartologyFind Cartology on Instagram: https://instagram.com/thinkcartologyFind Cartology on Facebook: https://facebook.com/thinkcartologyPodcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them.Website: https://podcastify.meFind Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

In this episode of the e-commerce marketing podcast, host Arlen Robinson speaks with Matthew Stafford, CEO of Build Grow Scale, about the importance of e-commerce optimization. They discuss how brands can transform their sales by focusing on conversion rates rather than just increasing traffic. Matthew shares insights on common mistakes e-commerce brands make, the significance of customer feedback, and actionable strategies to reduce cart abandonment. The conversation also explores the role of AI in e-commerce and future trends in the industry, concluding with Matthew's personal experiences and insights. Key Episode Takeaways: Traffic is not the main problem; conversion rates are. Most e-commerce stores convert at 2-3%. Optimizing existing traffic can double business revenue. Human behavior, not tricks, drives successful optimization. Brands often copy big companies without understanding their strategies. Customer feedback is crucial for website optimization. SMS recovery can significantly reduce cart abandonment. Clear communication on websites increases trust and conversions. AI will play a major role in the future of e-commerce. Simplicity in design is key to improving user experience. For show transcript highlights, past guests, and more, visit: https://www.ecommercemarketingpodcast.com Or on YouTube at: https://www.youtube.com/@ecommercemarketingpodcast  Twitter: https://x.com/emarketpodcast  Facebook:  https://www.facebook.com/ecommercemarktingpodcast  Instagram:  https://www.instagram.com/emarketingpodcast/  Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more. Thanks for listening. Be sure to subscribe and leave a review.

Over the past three decades, Matthew Stafford has successfully built several businesses across various industries, including Concrete, Brick and Mortar Locations, POD, and Software-based ventures. Matthew, the Managing Partner of Build Grow Scale and an equity owner of some in-house eCommerce brands, has mentored thousands of store owners through paid eCommerce groups and live events. His experience has also allowed him to help hundreds of ecommerce brands scale past the million-dollar mark - with many hitting the $10 million mark. To top it off, he's been speaking on stages about eCommerce optimization for the past seven years! Before COVID-19, BGS hosted the largest yearly eCommerce-focused event in North America - BGS LIVE. What you will learn How optimizing your eCommerce site can double your revenue without increasing traffic. Why asking customers what almost stopped them from buying can unlock major sales growth. How simple changes to checkout forms can reduce abandoned carts and boost conversions. Why AI is reshaping traffic strategies and what it means for your eCommerce business. How top eCommerce brands use customer experience to drive repeat sales and long-term success.

In this episode, Dylan welcomes Shopify expert Matthew Stafford. Matthew shares his entrepreneurial journey from running a concrete business to becoming a successful online seller. He discusses the importance of optimizing Shopify sites for better conversion rates, the value of customer reviews, and effective ad strategies. Matthew also provides insights on scaling a business, overcoming limiting beliefs, and the significance of strong customer service. In this episode, we discuss:[00:57] Meet Matthew Stafford: From Concrete to E-commerce[02:53] Diving into Shopify and E-commerce Strategies[06:00] Optimizing Your Shopify Site for Conversions[17:10] The Importance of Customer Reviews and Branding[21:01] Scaling Your Shopify Business[23:37] Matthew's Personal Journey and VisionConnect with Matthew: LinkedIn: https://www.linkedin.com/in/matthewstafforddotcom/ Website: https://www.buildgrowscale.com/ About Matthew Stafford: Over the past three decades, Matthew Stafford has been entrepreneurial and successfully building several businesses across various industries, including Concrete, Brick and Mortar Locations, POD, and Software-based ventures. Matthew Stafford, the CEO and managing partner of Build Grow Scale and an equity owner of some in-house Ecommerce brands, has knowledge and expertise, enabling him to mentor thousands of store owners through paid Ecommerce groups and live events. His experience has also allowed him to help hundreds of ecommerce brands scale past the million-dollar mark - with many hitting the $10 million+  mark.Want to get your $1 trial listing? Head to EtSEO and grab it today.

There's something quite profound about doing honest work for 23 years and losing it to an uncontrollable housing bust. Today, we are pleased to speak with Matthew (Matt) Stafford, CEO of Build Grow Scale, who is tasked to share his client's horror story for our 59th episode. Straight out of college, Matt established a brick-and-mortar commercial concrete business which exponentially grew over the years. They've managed to build many Lowe's, Costcos, and other buildings for big-name companies all over the country, traveling 200 days per year to complete every order and work on every demand for their capabilities. Between 2007 and 2010, America was faced with a multinational financial mortgage crisis, which led to a severe economic recession, with millions losing their jobs and many businesses going bankrupt. Sadly, in 2009, what once was a bustling business turned into a blazing horror show for Matt. Large contractors came into big developments, and Matt and his company were never paid for their work. To top it all off, they got sued by their subcontractor who did their curb work. Things immediately started to pile up, and despite a long 10-year battle of settling all of their accounts, Matt ended up losing half a million dollars as well as his love for the job. Horror upon horror, this story is going to teach you a lot of lessons, so tune in and get ready for an episode full of knowledge and guidance.   Morgan Friedman Matthew's Company Website Matthew's LinkedIn Matthew's Facebook

There's something quite profound about doing honest work for 23 years and losing it to an uncontrollable housing bust. Today, we are pleased to speak with Matthew (Matt) Stafford, CEO of Build Grow Scale, who is tasked to share his client's horror story for our 59th episode.Straight out of college, Matt established a brick-and-mortar commercial concrete business which exponentially grew over the years. They've managed to build many Lowe's, Costcos, and other buildings for big-name companies all over the country, traveling 200 days per year to complete every order and work on every demand for their capabilities.Between 2007 and 2010, America was faced with a multinational financial mortgage crisis, which led to a severe economic recession, with millions losing their jobs and many businesses going bankrupt. Sadly, in 2009, what once was a bustling business turned into a blazing horror show for Matt. Large contractors came into big developments, and Matt and his company were never paid for their work. To top it all off, they got sued by their subcontractor who did their curb work.Things immediately started to pile up, and despite a long 10-year battle of settling all of their accounts, Matt ended up losing half a million dollars as well as his love for the job. Horror upon horror, this story is going to teach you a lot of lessons, so tune in and get ready for an episode full of knowledge and guidance. Morgan FriedmanMatt's Company WebsiteMatt's LinkedInMatt's Facebook

The Psychology of Growing Profit with Matthew Stafford   Welcome back to The Profit Answer Man! In today's episode, we sit down with Matthew Stafford, a self-made entrepreneur who went from pouring concrete to optimizing Shopify stores with data-driven strategies. Matt shares his journey of transformation, the power of mindset, and the tools and systems that have helped countless businesses scale. Prepare to gain actionable insights that will revolutionize how you approach e-commerce, profitability, and breaking through mental barriers.   In this episode you will learn: Breaking Mental Barriers: How limiting beliefs cap your growth potential and the strategies to overcome them. The Science of Revenue Optimization: Tools and tactics to improve the customer journey and maximize Shopify profitability. Leveraging Mindset for Growth: The role of personal growth and coaching in scaling businesses. Key Lessons from a Concrete Entrepreneur Turned Data Scientist: The pivotal shifts that turned Matt's story into a blueprint for success.   Key Takeaways: Your Mindset Shapes Your Reality: Matt emphasizes that many entrepreneurs hit plateaus because of internalized limiting beliefs. Recognizing and rewriting these "scripts" can unlock new potential for growth. Focus on the Customer Journey: As the architect of BGS's “Revenue Optimization” system, Matt stresses the importance of removing friction points in the customer experience to increase conversion rates and drive profits. The Role of Data in Decision-Making: Data isn't just numbers—it's the story of your business. Learning to read and react to what the data tells you can mean the difference between stagnation and scaling. Tools and Techniques for Scaling: From Shopify optimization to mindset coaching, Matt shares practical tips to help entrepreneurs succeed both personally and professionally.   About Matthew Stafford: Matthew Stafford is a pioneer in the world of Shopify optimization and the mastermind behind Build Grow Scale's "Revenue Optimization" system. With over 27 years of entrepreneurial experience, Matt has built a reputation for his no-nonsense, data-driven approach to scaling e-commerce businesses. His ability to spot and remove customer journey impediments is unmatched, making him a sought-after expert in the industry.   When Matt isn't turning e-commerce businesses into profit machines, he's coaching entrepreneurs on overcoming limiting beliefs and achieving new heights in their personal and professional lives.   Conclusion: This episode with Matthew Stafford is packed with lessons for entrepreneurs looking to scale their business while breaking free from self-imposed limits. Whether you're looking to optimize your Shopify store, shift your mindset, or understand the stories your business data is telling you, Matt's insights are sure to inspire action.   Be sure to connect with Matthew Stafford on social media and check out the tools offered at Build Grow Scale. As always, remember: more revenue does not equal more profit. Stay focused on the bottom line, and let's make your business thrive!   Links: Website: https://buildgrowscale.com/ https://www.facebook.com/matthewjacobstafford https://www.instagram.com/build.grow.scale https://www.linkedin.com/in/matthewstafforddotcom/ https://x.com/BuildGrowScale https://www.youtube.com/channel/UC-g_rSibfzEBc3Q9Ye5sMHA https://www.tiktok.com/@build_grow_scale   Watch the full episode on YouTube: https://www.youtube.com/@profitanswerman Sign up to be notified when the next cohort of the Profit First Experience Course is available! Profit First Toolkit: https://lp.profitcomesfirst.com/landing-page-page  Relay Bank (affiliate link): https://relayfi.com/?referralcode=profitcomesfirst Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/ My podcast about living a richer more meaningful life: http://richersoul.com/ Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs. #profitfirst

In this episode of The Ecommerce Podcast, host Matt Edmundson interviews Matt Stafford, CEO of Build Grow Scale, about revenue optimisation strategies for e-commerce websites. Stafford shares valuable insights on improving conversion rates, including optimising checkout processes, using effective button colours and text, and leveraging customer feedback. The conversation covers practical tips for enhancing website performance and increasing sales without necessarily increasing traffic.---Timestamps:0:00 - Introduction and guest background3:24 - Matthew's journey into ecommerce6:13 - The importance of Google Analytics12:38 - Starting optimisation from the back of the store19:49 - The hierarchy of focus principle24:20 - Button text and colour optimisation30:38 - The power of website optimisation over increasing ad spend32:45 - Mobile vs desktop conversion rates36:50 - The one question that can transform your business---Key Takeaways:1. Start with Cart and Checkout OptimisationMatthew Stafford emphasises the importance of beginning with the cart and checkout process when optimising your ecommerce site. By enhancing these areas first, you ensure that any improvements made elsewhere on the site directly contribute to increased revenue. This approach prioritises revenue optimisation over mere conversion rate improvements.2. Use Unique Colours for Call-to-Action ButtonsStafford advises using a distinct colour for call-to-action buttons that stands out from the rest of the site's theme. This makes it clear to customers what the next step is, thereby improving the user experience and boosting conversions. The focus should be on clarity and visibility rather than adhering to a specific colour scheme.3. Leverage Customer Feedback on the Thank You PageImplement a pop-up on the thank you page asking customers, "What was the one thing that almost made you not buy?" This feedback is invaluable for identifying and addressing potential issues in the purchasing process. Stafford notes that some of their top improvements have come from insights gained through this simple question.---If this episode of the eCommerce Podcast piqued your interest make sure to check out everything that gets done over here on the eCommerce Podcast, a space dedicated to eCommerce Wow!

Getting people to visit your website is one thing, but convincing them to take the next step and actually buy something is a whole different challenge. Sometimes the problem isn't traffic—it's clarity, trust, or making the decision easy for them. If visitors are leaving without buying, it could be because they're confused, unconvinced, or unsure of what to do next. The key is making their experience as smooth and compelling as possible so that clicking “buy” feels like the obvious choice. Matthew Stafford is the managing partner at Build Grow Scale, a successful e-commerce optimization agency. With over 8 years of experience helping businesses across various industries, Matthew has honed his expertise in driving revenue growth through data-driven website improvements. Today, Matthew shares his insights on the common pitfalls of focusing solely on traffic generation, emphasizing the importance of addressing website conversion issues. Stay tuned! Resources Build Grow Scale: We're NOT Bandwagon Ecom Gurus. Ecom Is ALL We Do! Message Matt through his Email: matthew@buildgrowscale.com Connect with Matthew Stafford on LinkedIn Follow Build Grow Scale Ecommerce Education on Facebook

Your Website Is Costing You Thousands in Sales [Here's How to Fix It]. In this episode of Lunch with Norm, Norm Farrar sits down with Matthew Stafford, the CEO of Build Grow Scale, to uncover the secrets to optimizing your website and skyrocketing sales. Learn actionable, data-driven strategies that top eCommerce brands use to convert visitors into customers. Key topics include: - How to design a website that builds trust and boosts conversions. - Why removing clutter can improve navigation and customer experience. - The surprising power of negative reviews in driving sales. - Secrets to maximizing your revenue per user and average order value. Sign up for our Newsletter - https://lunchwithnorm.beehiiv.com/   Links Mentioned: Learn More About Build Grow Scale: buildgrowscale.com This episode is brought to you by TrueOps: Amazon sellers, stop leaving money on the table! TrueOps helps you reclaim every cent you're owed with cutting-edge tech and just a 10% commission—way less than the industry standard of 25%. Your first $1,000 in reimbursements is free, and if Amazon reverses a claim, TrueOps credits your fees back. It takes just three minutes to sign up. Start reclaiming what's yours today - https://app.trueops.com/sign-up?via=norm   This episode is brought to you by TraceFuse: Struggling with negative Amazon reviews? TraceFuse removes non-compliant reviews 100% within Amazon's Terms of Service. With 11,000+ reviews removed for 400+ brands, TraceFuse delivers results—and you only pay for what we remove. No contracts, no monthly fees, just performance. As a Lunch With Norm listener, your first two removals are FREE. Clean up your reviews today at https://tracefuse.ai/lunchwithnorm-newsletter/   *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.   Timestamps 00:00 Intro 00:06 The Importance of Trust and Navigation 00:20 Maximizing Search and Filters 01:09 Guest Introduction: Matthew Stafford 02:51 Matthew Stafford's Journey 06:07 Optimizing Your Website for Conversions 09:06 Effective Navigation and User Experience 24:08 The Power of Reviews 24:30 Handling Negative Reviews 25:32 The Importance of Interaction 28:13 Giveaway Announcement 29:48 Q4 Sales Strategies 31:36 Gift Cards vs. Discounts 32:32 Key Performance Metrics 40:40 Data-Driven Optimization

Join us for an enlightening conversation with Matthew Stafford, the Shopify optimization guru from Build Grow Scale, as he shares his inspiring journey from running a concrete business to making waves in the e-commerce world. Discover how Matthew transitioned to online entrepreneurship, using innovative marketing strategies like personalized ads to drive significant revenue on platforms like Shopify. His story highlights the growing importance of having a direct-to-consumer presence, especially with the challenges third-party sellers face on platforms like Amazon.Unpack the secrets of boosting e-commerce conversions as we explore the transformative power of customer reviews and the critical role of search functionality. With over 200 reviews, a product can see dramatic improvement in conversion rates due to increased trust. Matthew and our hosts delve into how search-driven traffic converts at double the rate, emphasizing the necessity of a user-friendly interface and trust-building design elements. Learn from real-life examples like Cubcoats, where search insights led to the creation of a successful product.Dive into the nuances of data-driven revenue optimization strategies and the power of specialization. Matthew shares how data-driven decisions can lead to improved customer interactions and increased profitability without sacrificing user experience. Discover the impact of psychological triggers in boosting sales and how engaging with customer feedback, even from negative reviews, can be pivotal in enhancing conversion rates. Matthew also shares entrepreneurial engagement opportunities and personal growth tips, rounding out a comprehensive episode packed with actionable insights for both aspiring and seasoned entrepreneurs.How to connect with Matthew?Website: https://buildgrowscale.com/Linkedin: https://www.linkedin.com/company/build-grow-scale/Instagram: https://www.instagram.com/bgs_ecom_educationFacebook: https://www.facebook.com/BuildGrowScaleEcommEducationYouTube: https://www.youtube.com/user/windowsuccess Support the show

Matt is the mad scientist behind the data and the development of the BGS “Revenue Optimization” system as well as the Revenue Optimization BGS team of over 40 full-time experts. Although he won't tell you himself, he's also become known as the top Shopify optimization expert in the game and spends a ton of time turning away people that want to work with him. Matt has a keen eye for impediments to the customer journey and is great at interpreting the data to find the diamonds in the rough. He also has the ability to see things from a business owner's perspective, having run his own companies for the past 27 years. Almost every other “expert” in the ecommerce education industry has been influenced by the “No-B.S.” data-driven results and insights shared by Matthew Stafford and Build Grow Scale! Learn more about Matt here - https://buildgrowscale.com/ Want more content from Brandon? Click here - https://linktr.ee/getoveryourself_podcast?utm_source=linktree_profile_share

“Most Shopify themes are built by developers to create an online store catalog, not a converting funnel.”In this episode of The Unofficial Shopify Podcast, Kurt Elster talks with Matthew Stafford, the CEO of BuildGrowScale, about finding success in e-commerce. Stafford, who went from selling t-shirts to mastering conversion rate optimization (CRO), shares his journey and offers practical advice for Shopify store owners. He discusses how to boost conversion rates, improve site speed, and create better user experiences. Whether you're an experienced store owner or just starting out, Stafford's insights will help you navigate the challenges of online retail and achieve lasting success. Tune in for a mix of compelling stories and actionable tips that can transform your e-commerce business.Show LinksBuildGrowScaleMicrosoft ClarityLucky OrangePersuasion by Robert CialdiniSponsorsZipifyCleverificNever miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave a reviewSubscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.

Interview with Matthew Stafford, who is the mad scientist behind the data and the development of the BGS “Revenue Optimization” system as well as the Revenue Optimization BGS team of over 40 full-time experts. Although he won't tell you himself, he's also become known as the top Shopify optimization expert in the game and spends a ton of time turning away people that want to work with him. Matt has a keen eye for impediments to the customer journey and is great at interpreting the data to find the diamonds in the rough. He also has the ability to see things from a business owner's perspective, having run his own companies for the past 27 years. Almost every other “expert” in the ecommerce education industry has been influenced by the “No-B.S.” data-driven results and insights shared by Matthew Stafford and Build Grow Scale!  Matt's web site is https://buildgrowscale.com/

Dive into the world of Matt Stafford, the brilliant mind behind the BGS “Revenue Optimization” system and leader of the Revenue Optimization BGS team, which consists of over 40 full-time experts.   Known as one of the top Shopify optimization experts in the field, Matt's expertise is so sought-after that he often has to turn away potential clients.   With a sharp eye for identifying obstacles in the customer journey and a knack for interpreting data to uncover valuable insights, Matt excels in transforming complex challenges into opportunities for growth.   His unique ability to view problems from a business owner's perspective is informed by his 27 years of running his own companies.   Matt's no-nonsense, data-driven approach has left a significant mark on the ecommerce education industry, influencing countless “experts” with his practical results and insights.   Discover how Matt's innovative strategies and deep understanding of the ecommerce landscape can help elevate your business.    For more information, visit: [Build Grow Scale](https://buildgrowscale.com/ecom-tips-success/)

https://youtu.be/JG47BsgjyuE Matthew Stafford, CEO of Build Grow Scale, is passionate about empowering business owners to succeed. His expertise lies in e-commerce and conversion rate optimization, emphasizing on "Homer Simpson" your website for effective conversion, not just traffic. Matt's Quick Wins Framework focuses on maximizing existing traffic by enhancing search functionality and optimizing filter pages. He highlights the importance of clear navigation and customer-centric design in boosting conversion rates for both product and service-based websites. He also advocates for simplicity and understanding customer needs to build trust and drive sales. --- "Homer Simpson" your Website with Matt Stafford Good day, dear listeners, Steve Preda here with the Management Blueprint podcast, and my guest today is Matthew Stafford, CEO of Build Grow Scale, a community where e-commerce entrepreneurs and physical product sellers come to learn how to take their businesses to the next level. Matt, welcome to the show. Thank you for having me. I'm excited to be here. So, Matt, let's start with the first question is what is your personal why? So why do you do what you do and how is your business connected to your personal why? Yeah, I would say that I get a lot of fulfillment out of helping business owners win. I understand, you know, that's been the way that I've accomplished the things that I want to do. And by helping others win, I get a lot of energy from that. And I just realized how hard it is. And so I commend business owners for being in the trenches and doing that. I know me personally, I got a lot of fulfillment out of it because it was the one area of my life that I got a lot of praise. And now that I can actually help other people succeed at it, I enjoy that. Okay, what you do is the conversion rate optimization, I think it's called. And what I read on your website, it really struck me, you saying that it's not that you don't have enough traffic, but you're not converting enough. So that really got my attention. So tell us a little bit about what that means. Is this really true that people already have enough traffic and why are they not converting? Yeah, so the average on e-commerce, and we'll use that one to start with, the average conversion rate is just over 2%. So that means for every 100 visitors, about 2 people buy on average. So that means you had 98 people that clicked on an ad or searched for you, found your website, and then when they got there, it didn't close the sale. And most people think, okay, then I need to go get another a hundred visitors so that I can make two more sales. And my thought process was how about the 98 people that left? How about we convert a couple more of them two, three more of them that already raised their hand and said that they were interested in what we do, or we're looking for a solution rather than buy more traffic. And if we do that, then we've already doubled the business. So why not the traffic that we're already getting, close more of them. And then once we do that, if we're getting four or five out of a hundred and our competitors are only getting two or a little over two, we're actually a lot more profitable and we can go dominate our market. And so that was really why I thought, hey, let's make the website work better because we have our own websites too and physical products. And when we did that, the profit was so much more and so much more exponentially because we were already at our break even. So now capturing more from the same traffic made it easy for us to go out and buy more. Yeah, I guess if you're selling specimen products with the same ad spend, then your ads become much more profitable and then you can spend more on ads and then you outspend other people and then you can dominate. Yeah. Makes perfect sense. So you did share with me, and it was very timely because I was just about to launch our new website and you shared me what we call the Quick Wins F...

Matthew Stafford, CEO of Build Grow Scale, is passionate about empowering business owners to succeed. His expertise lies in e-commerce and conversion rate optimization, emphasizing on "Homer Simpson" your website for effective conversion, not just traffic.   Matt's Quick Wins Framework focuses on maximizing existing traffic by enhancing search functionality and optimizing filter pages. He highlights the importance of clear navigation and customer-centric design in boosting conversion rates for both product and service-based websites. He also advocates for simplicity and understanding customer needs to build trust and drive sales.   (0:26) Matt's personal Why (1:17) Conversion rate optimization (3:32) Quick Wins Framework (15:38) Sustainable conversion tactics (17:59) Product company vs. Service company (21:13) Your website's potential (25:03) Find out more about Matt   Links and Resources Matt's LinkedIn Build Grow Scale Management Blueprint Podcast on Youtube https://bit.ly/MBPodcastPlaylistYT  Steve Preda's books on Amazon https://www.amazon.com/stores/author/B08XPTF4ST/allbooks  Explore Steve Preda Business Growth tech https://stevepreda.com/business-growth-tech/ Follow video shorts of current and past episodes on LinkedIn https://www.linkedin.com/company/stevepreda-com/

Matthew Stafford is the CEO and Owner of Build Grow Scale and the mad scientist behind the data and development of BGS's Revenue Optimization TM system. - Thanks to my Sponsors : If you or know some body you know is struggling with anxiety and want to know how to be 100% anxiety free, in 6 weeks, without therapy or drugs, fully guaranteed    https://www.danielpackard.com/ Upgrade Your Brain Unleash & Use Your Uniqueness   https://braingym.fitness/ ----- Speaking Podcast Social Media / Coaching My Other Podcasts ⁠https://bio.link/podcaster⁠   ============ About my Guest: Matthew Stafford is the CEO and Owner of Build Grow Scale and the mad scientist behind the data and development of BGS's Revenue Optimization TM system. He has a keen eye for impediments in the customer journey, is excellent at interpreting data to find diamonds in the rough, and can see things from a business owner's perspective, having run his own companies for the past 34 years. Although he won't tell you himself, he is known as the top Shopify optimization expert in the game, with nearly a billion dollars worth of data over the last ten years alone. He spends a ton of time turning people away. But we are excited to have him here to share the wins and, more importantly, some of the losses from all this data. What we Discussed:   - Matthew early entrepreneur journey ( 2 mins) - You Don't have a Business Problem, You have a People Problem (6:45 mins) - Early they just focused on E-Comm Businesses ( 8 mins) - Understanding Analytics to get More Sales (11 mins) - Win / WIn when both have Skin in the Game (14 mins) - How they use the Data to get Results (16 mins) - It Requires a Group Effort (17:30 mins) - Helping People with Conversion Rates 19:45 mins) - Split Testing (21:45 mins) - The Damage Using Ai (24 mins) - Marketing Tactics (26 mins) - E-mail Sequencing (28 mins) - The Best e-mail provider (31:45 mins) - Emotional Intelligence & Trauma (35 mins) - His Coaching (39 mins) - His Podcast Building a Brand (40 mins) - Incorprating Ai (41 mins)   ===============   How to Contact Matthew Stafford :     Matt@buildgrowscale.com https://buildgrowscale.com/ https://www.facebook.com/matthewjacobstafford https://x.com/BuildGrowScale https://www.youtube.com/channel/UC-g_rSibfzEBc3Q9Ye5sMHA https://www.instagram.com/build.grow.scale https://www.linkedin.com/in/matthewstafforddotcom/ https://www.tiktok.com/@build_grow_scale   - Donations  ⁠⁠https://www.podpage.com/speaking-podcast/support/⁠⁠   Speaking Podcast Social Media / Coaching My Other Podcasts ⁠https://bio.link/podcaster --- Send in a voice message: https://podcasters.spotify.com/pod/show/roy-coughlan/message

Today's Guest: Matthew StaffordOver the past three decades, Matthew Stafford has been entrepreneurial and successfully building several businesses across various industries, including Concrete, Brick and Mortar Locations, POD, and Software-based ventures. Matthew Stafford, the CEO and managing partner of Build Grow Scale and an equity owner of some in-house Ecommerce brands, has knowledge and expertise, enabling him to mentor thousands of store owners through paid Ecommerce groups and live events. His experience has also allowed him to help hundreds of ecommerce brands scale past the million-dollar mark - with many hitting the $10 million+ mark. To top it off, he's been speaking on stages about ecommerce optimization for the past seven years! In fact, before Covid-19, BGS hosted the largest yearly Ecommerce-focused event in North America - BGS LIVE.Episode Quotes:"If you're not passionate about something it's unlikely you're going to be the best at it." -Matthew Stafford"We've become enthralled in instant gratification." -Amber Fuhriman"People build businesses thinking the accomplishment will make them feel better inside." -Matthew Stafford"I discovered the path to the happiness I wanted... was through the work I didn't want to do." -Amber FuhrimanFind Amber on Instagram: https://www.instagram.com/amberraefuhrimanMatthew Stafford:https://www.Buildgrowscale.comhttps://www.linkedin.com/in/matthewstafforddotcomIf you are interested in connecting with Amber, send an email to amber@amberfuhriman.com.Connect with other incredible people looking to break out of the corporate mindset by joining the Facebook Success Center: http://bit.ly/2MuWn53Checkout Amber's Speaker Reel: https://www.youtube.com/watch?v=vPj5OBvjrr0Schedule a connection call with Amber: https://calendly.com/amberfuhriman/connection-call?month=2021-05If you are interested in connecting with Amber, send an email to amber@amberfuhriman.com. Hosted on Acast. See acast.com/privacy for more information.

Summary   In this episode, Mitch Beinhaker interviews Matthew Stafford, an entrepreneur with a background in brick and mortar businesses and e-commerce. Stafford shares his journey from owning a landscaping and seawall construction business to selling t-shirts online. He emphasizes the importance of understanding customer psychology and optimizing website conversion rates. Stafford also discusses his experience working with large companies and helping them improve their online sales. In this conversation, Matthew Stafford discusses the importance of website speed and how it affects bounce rates and conversions. He explains that slow loading times can lead to high bounce rates and lost sales. He also emphasizes the need to regularly check and fix any issues that may arise due to browser updates or changes in code. Stafford highlights the significance of optimizing the user experience by removing unnecessary elements, improving navigation, and streamlining the checkout process. He also shares insights on the psychology behind form fields and the importance of providing clear and concise information to customers. Overall, Stafford emphasizes the importance of continuous improvement and learning from failures in order to achieve success.     Keywords:  entrepreneurship, brick and mortar, e-commerce, t-shirts, conversion rates, customer psychology, website speed, bounce rate, conversions, user experience, browser updates, code changes, optimization, checkout process, form fields, continuous improvement, learning from failures   Takeaways Matthew Stafford transitioned from owning a brick and mortar business to selling t-shirts online. Understanding customer psychology and optimizing website conversion rates are crucial for successful e-commerce. Stafford emphasizes the importance of clarity, ease of use, and understanding the customer's perspective when designing a website. He learned the value of data analysis and Google Analytics in improving website performance. Stafford's company focuses on accelerating the success of existing e-commerce businesses. Website speed is crucial for reducing bounce rates and increasing conversions. Regularly check and fix issues that may arise due to browser updates or changes in code. Optimize the user experience by removing unnecessary elements, improving navigation, and streamlining the checkout process. Provide clear and concise information to customers in form fields to increase conversions. Continuous improvement and learning from failures are key to achieving success.   Titles Understanding Customer Psychology in E-commerce The Power of Data Analysis in Improving Website Performance Optimizing the User Experience for Higher Conversions The Psychology Behind Form Fields and Conversion Rates Sound Bites "You can do things, you don't have to be like an artist sell graphic t-shirts." "Your website is your conversation with your client." "Traffic isn't the problem. It's really your site." "If people are coming to the site and they're leaving right away, there's a reason for that." "It's really hard to get them to come back again because they just had a poor experience." "Lowering the bounce rate can significantly reduce costs and increase chances of making sales." In addition to listening to the episode, you can watch a video of their discussion on our YouTube Channel.  And be sure to subscribe to support the podcast! For general information about the podcast, send an email to info@beinhakerlaw.com or visit https://mitchbeinhaker.com/podcast. To follow Mitch and the podcast, go to linktr.ee/beinhakerlaw. You can subscribe and listen to episodes on Apple Podcasts, Google Podcasts, Amazon Music, Spotify and most other directories. Please review us whenever possible and thanks for your continued support! Sponsorships and paid guest appearances are available. Connect with us by email or on social media. Be sure to purchase Mitch's book, 10 Ways to Get Sued by Anyone & Everyone: A Small Business Owner's Guide to Staying Out of Court, in either paperback (https://a.co/d/7FmMTuN). The Accidental Entrepreneur is brought to you with the help of our sponsor, AWeber - the world's leading small business email marketing and automation service provider. Since 1998, AWeber has helped more than 1 million small businesses, entrepreneurs through its suite of web-based email marketing, automation tools and education. AWeber – the best option when it comes to marketing your business. Visit http://bit.ly/3HK3DVB for more information and to sign up for a trial account. We are also brought to you by TAB. Since 1989, The Alternative Board (or TAB) has been one of the leading peer advisory and business coaching organizations for independent business owners and CEOs across the world. By facilitating peer advisory boards, private 1-on-1 coaching and strategic planning services, TAB helps business owners improve their businesses in ways that change their lives. https://www.thealternativeboard.com/jersey-shore-north Also brought to you by Beinhaker Law, a boutique business & estates legal practice in Clark, NJ. To learn about shared outside general counsel services and how to better protect your business, visit https://beinhakerlaw.com/fractional-gen-counsel/ Opening music written and performed by Howie Moscovitch and Made to Order Music. For more information about Howie and his music services, visit https://howiemoscovitch.com/made-to-order-music/ Connect with our affiliate sponsor (https://gsmcasestudy.com/gsm-program?am_id=mitchell305) GSM Growth Agency - your reliable partner in overcoming these business challenges! Feel the impact of collaborating with a team dedicated not only to short-term goals but also to building long-term partnerships and achieving sustained success. Embark on an exciting journey to redefine the possibilities of e-commerce, and let's create a legacy of unparalleled excellence! Take decisive action now! Follow their link to receive a complimentary audit of your Shopify store conducted by a GSM expert. Propel your e-commerce game to new heights with GSM Growth Agency! Also, support the show and get your own podcast merch! (https://mitchbeinhaker.com/podcast) Be sure to scroll down the page. The Accidental Entrepreneur is a trademark of Mitchell C. Beinhaker. Copyright 2018-2024. All rights reserved.

In today's episode of the 2X eCommerce Podcast, we dive into the intricacies of Conversion Rate Optimization (CRO) for ecommerce with Matthew Stafford, co-founder of Build Grow Scale. Host Kunle Campbell engages Stafford in a detailed discussion on the key factors that enable ecommerce businesses to grow from their initial million to over $10 million in revenue.Matthew highlights the significant role of the business owner in creating the right environment for growth, the need for precise website optimization, accurate data tracking, and a solid customer support framework. He shares insights from his experience on scaling businesses, emphasizing the importance of effective delegation, accountability, and a focus on both sales and backend operations.The conversation covers the critical nature of CRO throughout the business lifecycle, with Matthew detailing strategies for website layout optimization, copywriting adjustments, and mapping out the customer journey for better conversions. He offers practical advice on improving various stages of the purchase funnel, from checkout optimization to product page enhancements, and underscores the importance of customer reviews and social proof in building trust.Matthew also discusses the potential impact of artificial intelligence on ecommerce, suggesting that AI will enhance employee productivity and capabilities rather than replace human jobs. This episode provides a wealth of knowledge for ecommerce entrepreneurs aiming for sustainable and efficient growth.Listeners are encouraged to explore Build Grow Scale to learn more about Matthew Stafford's work and insights into driving ecommerce success.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the CEO & Investor of Build Grow Scale, Matthew Stafford.As the CEO of Build Grow Scale, Matthew and his team are committed to refining the path from a customer's initial website visit to the final purchase or lead submission. Their expertise covers e-commerce, membership programs, lead generation sites, and tech and optimization services.Matthew shared his knowledge on the tactical side of website optimization, emphasizing the pivotal role of Google Analytics. By utilizing website analytics, Stafford has led e-commerce businesses to significant gains in sales and conversions, demonstrating the transformative impact of data-driven optimization.One of the most enlightening parts of the conversation revolved around the common gaps in e-commerce. Stafford highlighted the importance of refining the transaction process, especially the cart and checkout experience. His advice to businesses is to work backward from the checkout, ensuring that this critical juncture is as seamless as possible for customers.Matthew discussed how leveraging webinars and video content can inform and captivate potential clients. This strategy educates and builds rapport with the audience, fostering trust and engagement.Key Points from the Episode:Introduction of the guest, Matthew Stafford, CEO of Build Grow ScaleOverview of Build Grow Scale's focus on optimizing the customer journey for e-commerce and lead generation websitesDiscussion on website optimization and the tactical aspects of the user journeyEmphasis on common gaps in e-commerce and the importance of optimizing the transaction processInsights into educating potential customers, particularly in the context of B2B service providersAbout Matthew Stafford:Matthew Stafford is a versatile entrepreneur with three decades of success in various industries, including construction, e-commerce, and software. As CEO of Build Grow Scale and an equity owner in several e-commerce brands, he has used his expertise to mentor thousands of store owners and help hundreds of brands surpass the million-dollar revenue mark, some even reaching over $10 million. Known for speaking at e-commerce optimization events for seven years, Matthew's achievements include organizing BGS LIVE, North America's largest e-commerce event pre-COVID-19. Despite external successes, he emphasizes the importance of internal satisfaction and self-worth over material achievements. Matthew advocates for a balanced approach to entrepreneurship that values personal growth and fulfillment as much as professional success. He shares insights and experiences on platforms like LinkedIn, aiming to inspire others to find inner peace and joy while pursuing their entrepreneurial goals.About Build Grow Scale:Build Grow Scale (BGS) is an influential community designed for eCommerce entrepreneurs and physical product sellers seeking to elevate their businesses. Unlike many online marketing companies, BGS offers practical, real-world insights and strategies that are actively used in its operations. With a portfolio of successful eCommerce brands across various niches and hands-on experience in product manufacturing and logistics through their private shipping and fulfillment company, BGS offers authenticity and expertise. Their educational resources include online courses, certification programs, private workshops, and the annual Build Grow Scale Live conference. This comprehensive approach ensures members receive theoretical knowledge and actionable advice from seasoned professionals deeply involved in the...

If you want to make money online in 2024, good news: it's easier than ever! Just ask today's guest, who had to bootstrap his online business before you could launch a business with little to no startup costs. If you have an entrepreneurial spirit and need a little inspiration to get your next business idea rolling, this episode is for you! Welcome back to the BiggerPockets Money podcast! Today, we're joined by serial entrepreneur Omar Zenhom from The $100 MBA Show. For many years, Omar worked as a full-time educator while nurturing his fledgling businesseson the side. Naturally, many of them didn't work out. But rather than letting these failures deter him from entrepreneurship, Omar applied each new lesson to his next business venture. Eventually, he struck gold with WebinarNinja, a software company he scaled to 30,000 users before selling his business and enjoying the spoils. Want to achieve financial freedom without being reliant on your W2 job? Stick around to learn the ins and outs of building a business from the ground up—saving money to get started, leveraging your network to scale the business, and ultimately, selling your company for a huge profit! In This Episode We Cover How Omar built, scaled, and SOLD a multimillion-dollar SaaS (software as a service) company How to start your own online business from square one Why teaching is the ultimate skill you NEED to develop for business The pros and cons of bootstrapping versus raising capital Leveraging your network to help grow and scale your company Preparing to sell your business (and how to exit successfully!) And So Much More! Links from the Show BiggerPockets Money Facebook Group Network with Other Investors on The Path to FIRE Through the BiggerPockets Forums Finance Review Guest Onboarding Join BiggerPockets for FREE Mindy on BiggerPockets Scott on BiggePockets Listen to All Your Favorite BiggerPockets Podcasts in One Place Apply to Be a Guest on The Money Show Podcast Talent Search! The Digital Nomad's Guide to High-Income Skills and Making Money Online Humphrey Yang: How to Save $100, Quit Your Job, and Build a Business How I Turned My Tiny Side Hustle into a Multi-Million Dollar Business Click here to check the full show notes: https://www.biggerpockets.com/blog/money-509   Interested in learning more about today's sponsors or becoming a BiggerPockets partner yourself? Email us: moneymoment@biggerpockets.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Embark on a digital odyssey with Matthew Stafford, the sage of revenue optimization from BuildGrowScale, whose alchemy lies in melding concrete business acumen with the fluidity of e-commerce. As your host, Anika Jackson, I'm thrilled to present a dialogue brimming with Matthew's metamorphosis, revealing how he sculpted success out of the digital ether. His narrative is a treasure trove for anyone navigating the e-commerce seas, complete with psychological anchors and data-driven sails to guide you towards increased sales and unforgettable customer experiences.Imagine a world where each click leads your customers closer to a purchase they feel was made just for them. Our conversation with Matthew illuminates the path to this personalized online utopia, where estranged pop-ups become charming hosts, and discounts waltz into customer carts with perfect timing. Discover the secrets to simplifying the journey from homepage to checkout and learn why trust and ease are your best allies in doubling conversion rates and cultivating lasting brand relationships.As we near the horizon of this episode, Matthew charts the course for sustainable e-commerce growth and the pivotal role customer retention plays in anchoring your online store. We'll unwrap the impact of thoughtful packaging and customer care—a gift to your clientele that keeps on giving. To close, we share a glimpse into establishing a business fortress in 2024, armed with a quiver of strategies for digital triumph. Join us for this masterclass and take your first step towards writing your own online success saga.Big news, creative pros! Your Brand Amplified is proudly sponsored by Simplified. With Simplified, effortlessly transform lengthy videos into engaging, shareable clips, and streamline your workflow with an intuitive subtitle generator. For designers, explore the AI-powered image generator, create compelling presentations, and design eye-catching YouTube thumbnails with ease. Click here for your free trial today. Are you looking to get yourself booked on podcasts, at live events, and in the press? PitchDB is the AI-driven, all in one platform you need to share your perspective with the world. Connect DIRECTLY with podcasters, event organizers, local associations, and the press to share your message with their audience. Click on the link receive a 7-day free trial plus an exclusive 20% off your subscription! We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!

Matthew Stafford is the mad scientist behind the data and the development of the BGS “Revenue Optimization” system as well as the Revenue Optimization BGS team of over 40 full-time experts. Although he won't tell you himself, he's also become known as the top Shopify optimization expert in the game and spends a ton of time turning away people that want to work with him. Matt has a keen eye for impediments to the customer journey and is great at interpreting the data to find the diamonds in the rough. He also has the ability to see things from a business owner's perspective, having run his own companies for the past 27 years. Almost every other “expert” in the ecommerce education industry has been influenced by the “No-B.S.” data-driven results and insights shared by Matthew Stafford and Build Grow Scale!

Matt is the mad scientist behind the data and the development of the BGS “Revenue Optimization” system as well as the Revenue Optimization BGS team of over 40 full-time experts.

Join Kasim as he sits down with Matthew Stafford, CEO of Build Grow Scale, to discuss the game-changing tool that can help scale Shopify stores.The game-changing tool we're talking about is "The Early Checkout." It's a weekly newsletter that aims to provide a deep dive into the latest strategies across SEO to paid traffic, influencer marketing, and more to help you grow your store and make more sales.Aside from The Early Checkout, Kasim and Matthew talk about the potential of AI in the eCommerce industry and the AI tools they recommend. They also discuss the importance of focusing on your checkout page to scale your eCom business, and more. Listen to this episode now.Mentioned Links:The Early Checkout: https://www.theearlycheckout.com/Chatbase: https://www.chatbase.co/MeasurementMarketing.io: https://measurementmarketing.io/ Connect with Matthew Stafford on LinkedIn: / matthewstafforddotcom Learn more about Build Grow Scale here: https://buildgrowscale.com/ 0:00 FREE Resource 29,000+ Shopify Owners Read To Grow Their Shopify Stores2:37 The resurgence of newsletters

Every day, 3,000 eager entrepreneurs jump into the online sales arena. Ninety percent of them will never make a single sale. Matthew Stafford, co-founder and CEO of Build•Grow•Scale, knows what goes wrong and how to fix it. He and his team use sophisticated analytics to help business owners and entrepreneurs achieve online sales success.  Matthew's passion lies in empowering others to achieve their goals - whether scaling an existing business or starting from scratch with a new venture altogether. Build•Grow•Scale's proprietary formula for increasing internet-based sales has nothing to do with driving more traffic to your website or Shopify store. His approach succeeds by getting those prospects who are already visiting a website to click “buy” more often. In a wide-ranging interview, Matthew reveals the technical aspects of online sales but also his broader approach to helping online retailers succeed, how Build•Grow•Scale has successfully adapted to evolving technologies, and his strategies for hiring solid employees and managing a successful consulting firm. Monday Morning Radio is hosted by the father-son team of Dean and Maxwell Rotbart. To show your appreciation for Monday Morning Radio and keep it commercial-free, we encourage you to contribute using this link or scan the QR code below. Donations of all sizes are welcome. Photo: Matthew Stafford, Build•Grow•Scale Posted: November 27, 2023Monday Morning Run Time: 35:25 Episode: 12.21 POPULAR  EPISODES: Join in the Celebration of The Walt Disney Company's 100th Anniversary Zeynep Ekemen is Out to Prove That What Comes Down Can Always Go Back Up What Everyone Can Learn From a Daring Team of ‘Citizen Scientists' and Enlightened Physicians

Phantom Electric Ghost Interviews Matthew Stafford: Entrepreneur, Business Coach Traffic is not your problem Biography Matt is the mad scientist behind the data and the development of the BGS “Revenue Optimization” system as well as the Revenue Optimization BGS team of over 40 full-time experts. Although he won't tell you himself, he's also become known as the top Shopify optimization expert in the game and spends a ton of time turning away people that want to work with him. Matt has a keen eye for impediments to the customer journey and is great at interpreting the data to find the diamonds in the rough. He also has the ability to see things from a business owner's perspective, having run his own companies for the past 27 years. Almost every other “expert” in the ecommerce education industry has been influenced by the “No-B.S.” data-driven results and insights shared by Matthew Stafford and Build Grow Scale! Link: https://buildgrowscale.com/ecom-profit-bootcamp Donate to support PEG free artist interviews: PayPalMe link Any contribution is appreciated: https://www.paypal.com/paypalme/PhantomElectric?locale.x=en_US Support PEG by checking out our Sponsors: Download and use Newsly for free now from www.newsly.me or from the link in the description, and use promo code “GHOST” and receive a 1-month free premium subscription. The best tool for getting podcast guests:  Podmatch.com https://podmatch.com/signup/phantomelectricghost Subscribe to our Instagram for exclusive content: https://www.instagram.com/expansive_sound_experiments/ Donate to support PEG free artist interviews: Subscribe to our YouTube Channel https://www.youtube/phantomelectricghost --- Send in a voice message: https://podcasters.spotify.com/pod/show/phantom-electric/message

In this episode, Matthew Stafford joins me to talk about SEO, and we dig deep to uncover how it works beyond traffic.Matthew Stafford is the CEO and Owner of Build Grow Scale and the mad scientist behind the data and development of BGS's Revenue Optimization TM system. He has a keen eye for impediments in the customer journey, is excellent at interpreting data to find diamonds in the rough, and can see things from a business owner's perspective, having run his own companies for the past 27 years. Although he won't tell you himself, he is known as the top Shopify optimization expert in the game, with nearly a billion dollars worth of data over the last ten years alone. He spends a ton of time turning people away. But we are excited to have him here to share the wins and, more importantly, some of the losses from all this data. Matthew gives listeners actionable tips on: [0:00] Intro [2:05] The most important metrics to pay attention to [4:20] How to streamline your website for better conversions without expending extra energy [9:30] Tips to optimize your call to action buttons [12:20] What to track and pay attention to in terms of analytics [16:40] Prioritizing optimization [18:40] How local search plays into higher conversion rates [26:50] SEO know, like and trust factors [28:30] Creating your authentic voice and personality with AI [30:55] Matthew's book recommendation [33:35] One big takeaway from this episode [35:20] Optimizing your website for mobile Resources mentioned in this episode:10x is Easier than 2x by Dan SullivanConnect with Matthew here: https://www.instagram.com/matthewstafford815/ https://twitter.com/BuildGrowScale https://www.linkedin.com/in/matthewstafforddotcom/ https://www.facebook.com/matthewjacobstafford https://buildgrowscale.com/   Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com   

In this episode, Matthew Stafford joins me to talk about SEO, and we dig deep to uncover how it works beyond traffic. Matthew Stafford is the CEO and Owner of Build Grow Scale and the mad scientist behind the data and development of BGS's Revenue Optimization TM system.  He has a keen eye for impediments in the customer journey, is excellent at interpreting data to find diamonds in the rough, and can see things from a business owner's perspective, having run his own companies for the past 27 years.  Although he won't tell you himself, he is known as the top Shopify optimization expert in the game, with nearly a billion dollars worth of data over the last ten years alone.  He spends a ton of time turning people away. But we are excited to have him here to share the wins and, more importantly, some of the losses from all this data.  Matthew gives listeners actionable tips on: [0:00] Intro [2:05] The most important metrics to pay attention to [4:20] How to streamline your website for better conversions without expending extra energy [9:30] Tips to optimize your call to action buttons [12:20] What to track and pay attention to in terms of analytics [16:40] Prioritizing optimization [18:40] How local search plays into higher conversion rates [26:50] SEO know, like and trust factors [28:30] Creating your authentic voice and personality with AI [30:55] Matthew's book recommendation [33:35] One big takeaway from this episode [35:20] Optimizing your website for mobile Resources mentioned in this episode: 10x is Easier than 2x by Dan Sullivan Connect with Matthew here: https://www.instagram.com/matthewstafford815/ https://twitter.com/BuildGrowScale https://www.linkedin.com/in/matthewstafforddotcom/ https://www.facebook.com/matthewjacobstafford https://buildgrowscale.com/   Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com   

In this episode, Matthew Stafford joins me to talk about SEO, and we dig deep to uncover how it works beyond traffic. Matthew Stafford is the CEO and Owner of Build Grow Scale and the mad scientist behind the data and development of BGS's Revenue Optimization TM system.  He has a keen eye for impediments in the customer journey, is excellent at interpreting data to find diamonds in the rough, and can see things from a business owner's perspective, having run his own companies for the past 27 years.  Although he won't tell you himself, he is known as the top Shopify optimization expert in the game, with nearly a billion dollars worth of data over the last ten years alone.  He spends a ton of time turning people away. But we are excited to have him here to share the wins and, more importantly, some of the losses from all this data.  Matthew gives listeners actionable tips on: [0:00] Intro [2:05] The most important metrics to pay attention to [4:20] How to streamline your website for better conversions without expending extra energy [9:30] Tips to optimize your call to action buttons [12:20] What to track and pay attention to in terms of analytics [16:40] Prioritizing optimization [18:40] How local search plays into higher conversion rates [26:50] SEO know, like and trust factors [28:30] Creating your authentic voice and personality with AI [30:55] Matthew's book recommendation [33:35] One big takeaway from this episode [35:20] Optimizing your website for mobile Resources mentioned in this episode: 10x is Easier than 2x by Dan Sullivan Connect with Matthew here: https://www.instagram.com/matthewstafford815/ https://twitter.com/BuildGrowScale https://www.linkedin.com/in/matthewstafforddotcom/ https://www.facebook.com/matthewjacobstafford https://buildgrowscale.com/   Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com   

In this episode of the top-rated show "Grow Your Impact, Income, and Influence," your host delves into the world of e-commerce with the brilliant Matthew from sunny Florida. If you're an e-commerce enthusiast or entrepreneur seeking to enhance your business, this episode is a must-watch!Matthew shares invaluable insights and tactics that challenge conventional wisdom in the e-commerce industry. Contrary to the common obsession with traffic, Matthew emphasizes the importance of focusing on the customer experience first. Learn how optimizing the checkout process and nurturing email marketing can dramatically increase sales and revenue without needing to chase competitors at the bottom.Matthew's own journey from brick-and-mortar businesses to online success serves as an inspiring tale of resilience and the power of mindset. He highlights the significance of self-love, trust, and positive relationships with oneself in achieving lasting prosperity. Bio: Matthew Stafford is the CEO and Owner of Build Grow Scale and the mad scientist behind the data and development of BGS's Revenue Optimization TM system. Reach Matthew: https://buildgrowscale.com/ looking to launch (or grow ) your story based webinar that converts? grab your free course here: https://www.deathtobadwebinars.com/start-here planning a live event and what to know how to fill the room? Grab your free "Fill Your Event Fast" Blueprint here: http://www.fillyoureventfast.com

Matthew Stafford, CEO & Managing Partner of Build Grow Scale on How To Maximize Ecommerce Sales & Success Buildgrowscale.com Over the past three decades, Matthew Stafford has been entrepreneurial and successfully building several businesses across various industries, including Concrete, Brick and Mortar Locations, POD, and Software-based ventures. Matthew Stafford, the CEO and managing partner of Build Grow Scale and an equity owner of some in-house Ecommerce brands, has nowledge and expertise, enabling him to mentor thousands of store owners through paid Ecommerce groups and live events. His experience has also allowed him to help hundreds of ecommerce brands scale past the million-dollar mark - with many hitting the $10 million+ mark. To top it off, he's been speaking on stages about ecommerce optimization for the past seven years! In fact, before Covid-19, BGS hosted the largest yearly Ecommerce-focused event in orth America - BGS LIVE.

Kasim sits down with Matthew Stafford of Build Grow Scale™ as he shares the same eCommerce website optimization practices he applied to help a business earn half a million dollars in just 48 hours! One topic Matthew shares is how your slow website is affecting your sales and business. The longer your website takes to load, the higher the chances of visitors bouncing off. You don't want to lose potential customers, do you? With faster page loading times, you can boost your customer retention by up to 60%! Because Google rewards fast-loading sites with organic traffic. To learn more expert eCommerce website optimization tips, watch the full interview here: •

ohn and Kasim share our CRO checklist to help you further optimize your website for conversions. Implementing these CRO checklist items can improve your website's conversion rate and drive more leads, sales, and revenue.This is part 2 of our series on Website CRO Best Practices. If you haven't watched part 1 yet, check it out here: •

Matthew Stafford is the CEO and managing partner of Build Grow Scale and an equity owner of some in-house Ecommerce brands. He has knowledge and expertise which has enabled him to mentor thousands of store owners through paid Ecommerce groups and live events. In fact, prior to Covid-19, BGS hosted the largest yearly Ecommerce-focused event in North America - BGS LIVE.   In this episode...

Welcome to another episode of The HERO Show. I am your host Richard Matthews, (@AKATheAlchemist) and you are listening to episode 202 with Tanner Larsson – MECH.GAME: A Raising Standard of NFT's & Blockchain Gaming. Tanner Larsson was the CEO of https://buildgrowscale.com/ (Build Grow Scale), which is one of the biggest and best ecom training companies in the world. Just recently, Tanner stepped down as the CEO of BGS to pursue a crypto-based gaming project called https://mech.game/ (MECH.GAME)—a game-ready mechanized 3D NFT's. Here's just a taste of what we talked about today:What NFT (Non Fungible Token) Does?The best way to describe NFT or Non-Fungible Token is, if you have a quarter in your hand, I have a quarter in my hand, and we put them on the table, and I mix them up and cover them up. Can you identify your token? The answer is No, because they're fungible, meaning they're interchangeable as the same. NFT is non-fungible token. So what we did was we took that currency, and we wrote, Tanner's quarter and Richards's quarter on it. Then we mix them up, do you know which one's yours? Of course, you do, because it has your serial number on it.  The NFT technology, at the most basic level, is a way to put a serial number on digital stuff. You can use it in insurance, business, applications, art, etc. MECH.GAME Gameplay With https://mech.game/ (MECH.GAME) you'll have a hero character that runs around the map that you control. We made the game more fun by building in a strategic element where you have to mine resources in the games to have a little bit of that strategy aspect, those resources are used to build your towers, and repair your towers in the level. The game is a top-down Tower Defense-style with a hero character as your Mech. All of those, the Mech and the stronghold are the main NFT's that you own. They're upgradable, they earn experience, and they have game stats that can be improved, like health, battle, power, energy, all those kinds of things. And when you upgrade them, that reports to the blockchain and stores that data. Other Topics We Covered on the Show:The difference between playing video games and NFT games. Tanner also shared the things that they are going to help solve in the marketplace by building MECH.GAME. Then, Tanner discussed who are their target gamers for MECH.GAME. Next, Tanner talked about MECH.GAME's gameplay for a new players and an experienced players.  Tanner shared MECH.GAME'S targeting platform and its target release date. We also talked about some of the ways on how the game gain the market share to be a mover and shaker in the space. And then, Tanner discussed how would people buy their Mechs. How To Stay Connected with Tanner LarssonWant to stay connected with Tanner? Please check out their social profiles below. Website: https://mech.game/ (https://mech.game/) Facebook: https://www.facebook.com/MECH.GAME.NFT/ (https://www.facebook.com/MECH.GAME.NFT/) Instagram: https://www.instagram.com/mech.game/ (https://www.instagram.com/mech.game/) Twitter Handle: https://twitter.com/MechGameNft (@MechGameNft) Youtube Channel: https://www.youtube.com/channel/UCYL56A_Mf3QdEtAxTE2lNpA (https://www.youtube.com/channel/UCYL56A_Mf3QdEtAxTE2lNpA) With that… let's go and listen to the full episode…

Today on The Optimized Ecommerce Podcast, our repeat guest from the BGS team —Aleksander Nikoloski— joins Tanner Larsson to talk about how powerful and how important GTM (Google Tag Manager) is for Ecommerce. Listen to this week's episode as Aleks shares what he has learned about GTM and how important and powerful this tool is for your ecom store. For show notes or to listen to more episodes, visit our podcast page at BuildGrowScale.com/podcast. Also, please subscribe and leave a comment or review on YouTube or Apple Podcasts.

This week on the Optimized Ecommerce Podcast, Tanner Larsson reviews a Shopify store to help you make better decisions on what to do with your E-commerce homepage on any platform — whether you're on Wordpress or WooCommerce. We take a look at the same "above the fold" keys, strategies, and best practices that Unif Clothing are missing that can instantly help make more sales. For show notes or to listen to more episodes, visit our podcast page at BuildGrowScale.com/podcast. Also, please subscribe and leave a comment or review on YouTube or Apple Podcasts.

In this episode of the Optimized Ecommerce Podcast, Tanner Larsson talks about shopping cart mistakes that make your store harder to make money and tips that will give you better solutions, so you can make more sales and quickly become more profitable. Listen as Tanner discuss how to avoid these shopping cart mistakes and some solutions that can help increase sales and become more profitable. For show notes or to listen to more episodes, visit our podcast page at BuildGrowScale.com/podcast. Also, please subscribe and leave a comment or review on YouTube or Apple Podcasts.

Today on The Optimized Ecommerce Podcast, Tanner Larsson talks about one of the most common mistakes that beginners make in their Ecommerce business. He also shares a quick fix that can help you make more money from your store. If you want to have success with Shopify dropshipping, selling products you ship yourself through WooCommerce, or any other type of E-commerce business. One secret is to AVOID the mistakes in this TOP Shopify store review. For show notes or to listen to more podcast episodes, visit our page at BuildGrowScale.com/podcast. Also, please subscribe and leave a comment or review on YouTube or Apple Podcasts.