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21 episodes with Jennifer Dixon
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2 episodes with Jennifer Dixon
2 episodes with Jennifer Dixon
13 episodes with Jennifer Dixon
Learn how Jennifer Dixon climbed the invisible ladder to the top of her profession.
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New York State is settling a class-action lawsuit brought by low-income homeowners who claimed they were denied access to free legal assistance while battling foreclosure. Meanwhile, police say they've arrested a 17-year-old boy for the shooting and killing of another 17-old last week in the Bronx. Plus, it's been four years since Covid officially became a global pandemic and so much has changed in all of our lives in terms of how we work, live, communicate and how we grieve. In response, New Jersey Governor Phil Murphy signed a bill into law this past January that mandates high schools teach students about grief and loss. But schools like Union Catholic in Scotch Plains, have already been teaching their students about grief for years. WNYC's Michael Hill speaks with Dr. Jennifer Dixon, who directs Union Catholic High School's counseling program, and 17 year old student Ava Pickering to learn about the process.
Rory Cellan-Jones talks to Angelique Acquatella, Shan Morgan and Jennifer Dixon about the current status of digital technology adoption in healthcare services, why digital adoption is so slow, and the opportunities for medtech, individuals and the wider economy.In this episode, experts unpack the barriers and facilitators of digital healthcare. Rory, Angelique, Shan and Jennifer explore the impact of med tech on inequalities, and offer solutions to mitigate risks of digital exclusion in healthcare. Provided healthcare systems focus on long-term priorities and agenda, the speakers highlight that technologies could enhance the quality and effectiveness of care. This episode is hosted by Rory Cellan-Jones (former technology correspondent for the BBC), and features guest experts Angelique Acquatella (TSE), Shan Morgan (Bennett Institute), Jennifer Dixon (Health Foundation). Listen to this episode on your preferred podcast platformSeason 3 Episode 2 transcriptFor more information about the podcast and the work of the institutes, visit our websites at https://www.bennettinstitute.cam.ac.uk/ and https://www.iast.fr/.Tweet us with your thoughts at @BennettInst and @IASToulouse.With thanks to:Audio production by Steve HankeyAssociate production by Stella ErkerVisuals by Tiffany NaylorMore information about our host and guests:Rory Cellan-Jones was a technology correspondent for the BBC. His 40 years in journalism have seen him take a particular interest in the impact of the internet and digital technology on society and business. He has also written multiple books, including “Always On” (2021) and his latest “Ruskin Park: Sylvia, Me and the BBC” which was published in 2023. @ruskin147Professor Angelique Acquatella is an Assistant Professor at the Toulouse School of Economics. Her research studies the optimal design of health care policy, with two main substantive areas: public health insurance systems and pharmaceutical payment policy. Angelique's work falls at the intersection of health economics and public finance, combining methods from optimal tax theory with traditional cost-effectiveness analysis in health economics. . @angieacquatellaDr Jennifer Dixon CBE joined the Health Foundation as Chief Executive in October 2013. Jennifer was Chief Executive of the Nuffield Trust from 2008 to 2013. Prior to this, she was Director of Policy at The King's Fund and policy advisor to the Chief Executive of the NHS between 1998 and 2000. Jennifer was appointed as a non-executive board member of the UK Health Security Agency in April 2022. @JenniferTHFDame Shan Morgan Dame is Chair of the Royal Devon University Healthcare NHS Foundation Trust, which employs around 16,000 staff and provides healthcare services for about 615,000 people. Shan previously worked as the Welsh Government's Permanent Secretary, leading the Civil Service of the Welsh Government in delivering the priorities of Ministers, and had a wide range of roles in the Civil and Diplomatic Service.
This week, Jennifer Dixon joins Jonathan to share the mission of The Health Foundation, which she is Chief Executive Office of. The pair discuss the resource allocation formula that was created, taking into account the needs of the population, as well as the future of national strategy in health and healthcare. They further explore underfunding in the National Health Service (NHS), and the importance of investing in community care. Use the following timestamps to navigate the content in this episode: (00:00)-Introduction (02:05)-Dixon's route into medicine (03:57)-The Health Foundation (08:00)-Future strategies for national healthcare systems (14:05)-'The thermostat is set too cold', Europe versus the USA (18:32)-Dixon's publications (24:40)-Telehealth and artificial intelligence as tools in healthcare (26:50)-'Money is too tight to mention' and the NHS as a ‘political hot potato' (32:24)-The highs and lows with global healthcare provision (24:40)-Future services (37:46)-Use of social media and Dixon's ‘a-ha!' moments (42:08)-Dixon's three wishes
In this episode, Jane is joined by Dr Jennifer Dixon, Chief Executive of the Health Foundation. Originally trained in medicine, Jennifer practised mainly paediatric medicine, prior to a career in policy analysis. Jennifer has undertaken research and written widely on health care reform both in the UK and internationally. Jane and Jennifer discuss medicine, travelling, family life and switching focus from clinical medicine to public health consultancy. For more information and to access the transcript: www.ucl.ac.uk/medical-sciences/medical-women-talking-podcastDate of episode recording: 2023-03-02Duration: 00:32:01Language of episode: EnglishPresenter:Professor Dame Jane DacreGuests: Dr Jennifer DixonProducer: Matt Aucott
As we approach the NHS's 75th birthday in July, we're releasing a series of three podcast episodes setting out the big questions facing the health service. This second episode explores the role of political leadership in addressing the big challenges in health care, whether political leadership is up to the task of getting the NHS to its 100th anniversary – and if not, how could it improve? To discuss, our chief executive Dr Jennifer Dixon is joined by: Alan Milburn, Labour MP for nearly 20 years to 2010. During the Blair government, Alan held a number of ministerial roles including Secretary of State for Health from 1999 to 2003. Alan currently serves as chair of the Social Mobility Foundation and Chancellor of Lancaster University. Stephen Dorrell, Conservative MP for over three decades to 2015. Stephen served as Secretary of State for Health from 1995 until the 1997 general election, and as chair of the House of Commons Health Select Committee from 2010 to 2014. Since leaving parliament, Stephen spent time as chair of NHS Confederation, and joined the Liberal Democrats. Show notes Institute for Government (2019) Becoming secretary of state The Health Foundation (2020) Glaziers and window breakers: former health secretaries in their own words The Health Foundation (2021) The most expensive breakfast in history
The fact the NHS survives by a kind of miracle is one of its endearing British features – so said former health secretary, Kenneth Clarke. Well, can that miracle continue? As we approach the NHS's 75th birthday in July, we're launching a series of three podcast episodes setting out the big questions facing the health service. This first episode explores current pressures on the NHS, economy and wider society and what the future might hold. What are the questions that policymakers may face as the population's health and care needs change over the coming decade? How can the UK economy power the investment needed for health services to survive and thrive? And how can more long-term thinking help to foster good health and economic productivity? To discuss, our chief executive Dr Jennifer Dixon is joined by: Professor Jagjit Chadha, Director of the National Institute of Economic and Social Research and chair of the UK Productivity Commission Anita Charlesworth, Director of Research and the REAL Centre at the Health Foundation. Show notes NIESR (2023). UK economic outlook – Spring 2023 Chadha (2023). ‘Commentary: fixing the mix'. National Institute Economic Review. Office for National Statistics (2022) National population projections Health Foundation (2022). How many hospital beds will the NHS need over the coming decade? Health Foundation (2022). How does UK health spending compare across Europe over the past decade? Health Foundation (2022). NHS workforce projections 2022 Health Foundation (2022). Health is wealth? Strengthening the UK's immune system
How healthy we are in part depends on the many different exposures we've had over our life – including to physical, psychological and social factors. Chronic exposure to psychosocial stress – for example, poverty or other disadvantage – leads to prolonged strain on the body. This weathering can make us physically ill before our time and prematurely age us. So what is psychosocial stress, how does it harm our health and what can be done about it? To discuss, our chief executive Dr Jennifer Dixon is joined by: Dr Michelle Kelly-Irving, a life course epidemiologist working on health inequalities and the social determinants of health. Michelle is a director at Inserm in Toulouse, part of France's National Institute of Health and Medical Research. Professor Nish Chaturvedi, Professor of Clinical Epidemiology at University College London and Director of the Medical Research Council Unit for Lifelong Health and Ageing. Show notes Kelly-Irving (2019). Allostatic load: how stress in childhood affects health outcomes. The Health Foundation. Gustafsson et al (2011). ‘Socioeconomic status over the life course and allostatic load in adulthood: results from the Northern Swedish Cohort.' Journal of Epidemiology and Community Health. 65: 986-992. Guidi et al (2021). ‘Allostatic load and its impact on health: a systematic review.' Psychotherapy and Psychosomatics. 90: 11-27. McEwen & Stellar (1993). ‘Stress and the individual – mechanisms leading to disease'. Archives of Internal Medicine.153: 2093-2101 Tampubolon & Maharani (2018). ‘Trajectories of allostatic load among older American and Britons: longitudinal cohort studies.' BMC Geriatrics. 255.
Singer Songwriter Jennifer Dixon came on to share about the release of her beautiful new song "Waiting on Butterflies," co-written with Lisa Dunn, and what it's like to go back to writing from your roots. . Listen to Waiting on Butterflies here . To learn more about Jennifer, check out https://www.jenniferdixonmusic.com/ . Share you thoughts on this episode in the Write Songs You Love Facebook Community group. . For songwriting prompts, challenges, and good thoughtful fun, check out the Write Songs You Love Newsletter at https://writesongsyoulove.substack.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/writesongsyoulove/message
News of artificial intelligence (AI) is everywhere. We seem to be on the cusp of a revolution in how the latest AI models will change our lives – and health and care could be at the centre of those changes. AI will transform medicine, AI will allow doctorless screening and personalised prevention, AI will boost productivity, AI will make thousands of jobs redundant – so go all the claims. But is this hype or real hope? How will AI transform health and care services and the experiences of staff and patients? What's been the progress so far? And how best to move forward safely? And with growing demand, staff shortages and a public spending squeeze, could AI be a key answer to sustaining the NHS itself? To discuss, our chief executive Dr Jennifer Dixon is joined by: Professor Sir John Bell, Regius Professor of Medicine at the University of Oxford and an adviser to the government on life sciences strategy, and to Sir Patrick Vallance's current review of how to regulate emerging technologies. Dr Axel Heitmueller, Managing Director of Imperial College Health Partners. Axel has also worked as a senior analyst in the Cabinet Officer and Number 10 Downing Street. Show notes European Parliamentary Research Services (2022) AI in healthcare: applications, risks and ethical and societal impacts Health Education England (2022) AI Roadmap: methodology and findings report Health Education England (2019) The Topol Review: Preparing the healthcare workforce to deliver the digital future The Health Foundation (2021) Switched on: how do we get the best out of automation and AI in health care? HM Government (2021) National AI Strategy HM Government (2018) Artificial intelligence sector deal HM Government (2017) Industrial Strategy: Building a Britain fit for the future
Today, women make up around half of all doctors and two-thirds of all medical students. So, has equality in health care finally been achieved? When International Women's Day began in 1909, women were still barred from entering medical school. Today women make up a growing share of the medical workforce and students in the UK. Despite this considerable progress, research indicates that today women in health care are under-represented in leadership roles, are paid less than male colleagues on average, and still all too often encounter sexism and discrimination. To mark International Women's Day 2023, we invited three female leaders at different stages of their careers in health care to reflect on the expectations, experiences and challenges that have shaped their professional journeys and what needs to happen to continue building a truly inclusive workforce. To discuss, our chief executive Dr Jennifer Dixon is joined by: Dame Jane Dacre, emeritus professor at UCL Medical School, chair of the Health and Social Care Select Committee's expert panel and former president of the Royal College of Physicians Dr Nikita Kanani, director of clinical integration at NHS England and deputy senior responsible officer for the NHS COVID-19 vaccination programme and a GP in south east London Dr Gabrielle Mathews, NHS Assembly Member (NHS England) and a doctor at North Middlesex University Hospital NHS Trust. Show notes World Health Organisation (2019) Gender equity in the health workforce World Health Organisation (2019) Delivered by women, led by men: A gender equity analysis of the global health and social workforce British Medical Association (2021) Sexism in medicine General Medical Council (2022) The state of medical education and practice in the UK: the workforce report Royal College of Physicians (2009) Women and medicine: the future The Nuffield Trust (2018) The gender pay gap in the English NHS Institute for Fiscal Studies (2023) Progress of parents in NHS medical and nursing careers Dacre et al (2020) Independent review into gender pay gaps in medicine
Improvements to life expectancy slowed in the last decade, and in some communities even went into reverse. In England, the north east region has the lowest life expectancy. The last decade and a half has seen a worrying increase in mortality among younger people, and in particular men who are dying before their time. A big chunk of this excess mortality seems to be down to so called ‘deaths of despair' – that's deaths by suicide, violent injury and substance misuse. So what's going on? And what can be done about it? To discuss, our chief executive Dr Jennifer Dixon is joined by: Alice Wiseman, Director of Public Health at Gateshead Council. Professor Clare Bambra, professor of public health at Newcastle University. Show notes Local healthy life expectancy at birth by region and sex (2022) The Health Foundation Map of healthy life expectancy (2022) The Health Foundation Major study outlines wide health inequalities in England (2022) The Health Foundation Health inequalities are worsening in the North East of England (2020) NIHR Making health services work for deprived populations in the North East (2022) NHS England Deaths of Despair: Conceptual and Clinical Implications (2021) Cognitive Behavioural Practice Health Equity in England: The Marmot Review 10 Years On (2022) The Health Foundation What is happening to life expectancy in England? (2022) The King's Fund Life expectancy declining in many English communities even before pandemic (2021) Imperial College London Our approach to reducing healthcare inequalities by NHS England Historic £1.4 billion devolution deal for North East (2022) Department for Levelling Up, Housing and Communities
What a rollercoaster year it's been. In this Christmas round-up, we're looking back over our 2022 podcast episodes and pulling out some top insights for you to reflect on. Our chief executive Dr Jennifer Dixon shares clips from: Catherine Howarth and John Godfrey, Are businesses and investors really serious about improving our health? Dame Carol Black and Dr João Castel-Branco Goulão, Tackling the drug problem in the UK and Portugal Professor Kevin Fenton and Richard Sloggett, Time to get tougher on the risk factors fraying our health? Dame Clare Moriarty and Bim Afolami MP, Will the rising cost of living be paid for by our health? Lord Norman Warner, Reforming health care: reflections from a former health minister Dr Jacqui Dyer and John Hume, How the public thinks about health, and why it matters Professor Heyo Kroemer and Professor Tim Orchard, A tale of two hospitals: the pandemic and its aftermath in Berlin and London Dr Stephen Swensen and Dr Dominique Allwood, From white coat to grey suit: should more clinicians manage the NHS? Rachel Wolf and Isabel Hardman, Does a new Prime Minister signal change in health and social care? Richard Smith and Libby Sallnow, What to do about dying? Sarah O'Connor and Professor James Banks, Is ill health driving economic inactivity, and what can be done?
We're all familiar with some of the challenges ahead in the UK: a fiscal squeeze, limp productivity, a labour shortage and an ageing population with increasing needs. As Andy Haldane put it in our recent REAL Challenge lecture, two routes to prosperity for the UK include increasing the number of workers and their productivity. But both of these routes now appear to be hampered by increasing ill health. Since the pandemic, 600,000 working people have become economically inactive – that's the size of the city of Manchester taken out of the economy. Two-thirds are the over 50s who've left and aren't looking for work. And at the other end of life, younger people entering work are reporting markedly more ill health due to depression and anxiety, and more young men in particular are economically inactive. Can we carry on like this if our economy is to recover? Or is it now time for us to get serious about these trends, and how? To discuss, our chief executive Dr Jennifer Dixon is joined by: Sarah O'Connor, employment columnist at the Financial Times. James Banks, Professor of Economics at the University of Manchester and Senior Research Fellow at the Institute for Fiscal Studies. Show notes Health is wealth? REAL Challenge annual lecture (2022) The Health Foundation Is poor health driving a rise in economic inactivity? (2022) The Health Foundation Proportion of UK workers on low pay at lowest level since 1997 (2022) Financial Times There is a deepening mental health recession (2022) Financial Times Is worsening health leading to more older workers quitting work, driving up rates of economic inactivity? (2022) IFS The rise in economic inactivity among people in their 50s and 60s (2022) IFS Half a million more people are out of the labour force because of long-term sickness (2022) ONS Reasons for workers aged over 50 years leaving employment since the start of the coronavirus pandemic: wave 2 New Polling for Phoenix Insights (2022) Public First Mental health conditions, work and the workplace (2022) Health and Safety Executive Labour Market Statistics, October 2022 (2022) Institute for employment studies Economic inactivity and the labour market experience of the long-term sick (2022) Jonathan Haskel and Josh Martin (this piece is currently a work in progress and a preliminary download has been made available by the authors)
We don't like to think about death. To many, death and dying have no value and are relegated to the margins of our lives. But about half a million of us in Britain die each year, mostly in our 80s, with half of us dying in our usual place of residence – in our own bed. With palliative care stretched and family and friends often left unsupported, what could be an enriching and meaningful phase of life can become over-medicalised, transactional and feared. There have been many attempts over recent years to normalise conversations on death, and in January this year The Lancet published its commission on the value of death following a five-year inquiry. So how could we die better in the UK? Or as The Lancet commission puts it, how do we bring death back into life? To discuss, our chief executive Dr Jennifer Dixon is joined by the two lead authors of the commission: Richard Smith, currently Chair of the UK Health Alliance on Climate Change. Richard's former roles include editor of the BMJ, chair of the board of trustees of the International Centre for Diarrhoeal Disease Research, Bangladesh and director of the UnitedHealth Chronic Disease Initiative. Libby Sallnow, Palliative medicine consultant at CNWL & UCLH and honorary senior clinical lecturer in new public health approaches at St Christopher's & UCL. Show notes The Lancet Commission on the Value of Death (2022) The Lancet Overdiagnosis and overtreatment during the covid-19 pandemic (2021) BMJ Neighborhood Network in Palliative Care (2022) Centre for Health Market Innovations What is an End of Life Doula? (2022) End of Life Doula UK The Lancet Commission on Palliative Care and Pain Relief (2018) The Lancet
A new Prime Minister, government and health secretary, all facing a formidable array of challenges. Prime Minister Liz Truss has said that putting the NHS ‘on a firm footing' is one of her top three priorities (alongside the economy and energy). Meanwhile, Health Secretary Thérèse Coffey has said her priorities are ABCD (ambulances, backlog, care and doctors and dentists), and since the podcast recording she has set out the government's plans. So how will this translate to the NHS, social care and improving the UK's health? Will government have the bandwidth before an election to address more than the day-to-day pressures? And if a Truss government won a general election with a mandate to do more, what form would it take? To discuss, our chief executive Dr Jennifer Dixon is joined by: Rachel Wolf, Founding Partner at Public First. Rachel is also on the Board of the Centre for Policy Studies, co-authored the Conservative Party's Election Manifesto in 2019 and was previously education and innovation adviser to the Prime Minister at 10 Downing Street. Isabel Hardman, Assistant Editor at The Spectator. Isabel has authored two books – Why We Get the Wrong Politicians and The Natural Health Service – and is currently finishing a third on the NHS. Show notes Rachel Wolf, Public First, A few thoughts on the Downing Street policy unit Rachel Wolf, Conservative Home, Truss's in tray 3) Rachel Wolf: Levelling Up. There is no time for another new approach. The new Prime Minister must focus on delivery Isabel Hardman, The Spectator, Is Coffey good for health? Thérèse Coffey is expected to become Deputy Prime Minister and Health Secretary. What's the significance? Isabel Hardman, The Spectator, Can Liz Truss deliver, deliver, deliver? Hugh Alderwick, Health policy priorities for the next prime minister: Avoid zombie policies and invest in growing the workforce and reducing inequalities. BMJ MJ 2022;378:o1726 The Health Foundation, Public perceptions of health and social care: what the new government should know The Health Foundation, Waiting for NHS hospital care: the role of the independent sector
EDICT ZERO – FIS – Season 6 Episode 4 – “Zugzwang” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Russell Gold, Tanja Milojevic, Fiona Thraille, Robert Cudmore, Chris Barnes, David Collins-Rivera, Michael Hudson, Pandora Kew, Jennifer Dixon, Owen McCuen, and Jack Kincaid. EXPANDED VOICE CREDITS “The Captain”________________________ Jack Kincaid Drusilla, The Bishop ________________ Jennifer Dixon […]
In meeting the huge challenges facing the NHS, technology is often looked to as the great hope. Yet studies suggest good management is a more active ingredient for success. Over the years numerous reports have called for more clinicians to manage the NHS, highlighting their deep knowledge of clinical care, and insight and credibility to make effective change. Now, over a third of all NHS chief executives hold a clinical qualification and about a third of jobbing clinicians have part-time management roles too. But that's still only a third, and getting trained in management is patchy and haphazard – a finding echoed in the recent Messenger Review of health and social care leadership. How can we support more clinicians to manage the NHS, and learn from those who already do it well? To discuss, our chief executive Dr Jennifer Dixon is joined by: Dr Stephen Swensen, Senior Fellow at the Institute for Healthcare Improvement. Stephen worked at the world-leading Mayo Clinic in Minnesota for three decades, overseeing the development of over 4,000 physicians and 200 leaders. Dr Dominique Allwood, Chief Medical Officer and Academic Health Science Network Deputy at UCLPartners, where her focus is on clinical engagement and management. Dominique is an experienced medical leader and an expert in quality improvement. Show notes Management Lessons from Mayo Clinic Inside One of the World's Most Admired Service Organizations (2017) Leonard L. Berry, Kent D. Seltman Mayo Clinic Strategies To Reduce Burnout: 12 Actions to Create the Ideal Workplace (2020) Stephen Swenson, Tait Shanafelt Strengthening NHS management and leadership: Priorities for reform (2022) The Health Foundation Leadership for a collaborative and inclusive future (2022) Sir Gordon Messenger Five recommendations for strengthening NHS management and leadership (2022) The Health Foundation
Learn Jennifer Dixon's story of how she climbed to the top of the Senior Care industry.
The Future of the NHS Can the UK keep its promise of free healthcare for everyone? NHS spending is higher than ever, yet waiting lists are getting longer and patient satisfaction is falling. The worst of the pandemic may have passed, but weekly Covid admissions remain high and many services are still struggling. While many patients feel delighted with the treatment and care they receive, stories of missed targets, staff shortages and crumbling buildings are common. Whether its waiting for an operation, mental health support, getting a GP appointment or just hoping an ambulance arrives in time, our cherished and beloved NHS is letting many people down, in spite of the heroic efforts of its staff. The people vying to be our next Prime Minister have acknowledged the problems, but are not promising big improvements. Is it time for a new model? Some believe it's about funding, and we need to accept that the NHS we want and need will cost us much more. But in a cost of living crisis, are people really prepared to pay higher taxes to improve the NHS, and if not, why do we still expect a Rolls Royce health system? Others think it's a bottomless pit of demand and it's time to reduce our expectations. Can we afford the NHS to be anything more than a safety net for the sickest and poorest? Is it right to promise care to everyone, even those who can afford to go private? Or, might the public's willingness to pay for the NHS evaporate, if it's no longer there for all of us? We may love our NHS, but how much should we expect of it, and how much are we willing to pay? With Tim Knox, Dr Jennifer Dixon, Matthew Lesh and Prof Allyson Pollock. Producers: Jonathan Hallewell and Peter Everett Presenter: Michael Buerk
Join us as we hear more stories on this new season of , Hitchhiker Stories from the Road.Tonight we start this season out with a big Pearl Jam fan who has traveled high and low to see the band she loves. This friendly soul has many stories from the road and we are going to hear them tonight on Hitchhiker!
EDICT ZERO – FIS – Season 6 Episode 2 – “The Argument” #CREDITS# VOICES: Stefan Rudnicki, Jennifer Dixon, James Keller, Tanja Milojevic, Fiona Thraille, Michael Hudson, Robert Cudmore, Chris Barnes, Bill Walsh, David Collins-Rivera, and Jack Kincaid. EXPANDED VOICE CREDITS Special Agent Nadia Stowe ___________ Fiona Thraille Ambassadors _________________________ Jack Kincaid Gemini “Cryptopunk” McCade __________ […]
EDICT ZERO – FIS – Season 6 Episode 1 – “Tides of Time” #CREDITS# VOICES: James Keller, Julie Hoverson, Russell Gold, Phil Rossi, Tanja Milojevic, Robert Cudmore, Chris Barnes, David Collins-Rivera, Sarah Golding, Dayn Leonardson, Stefan Rudnicki,Jennifer Dixon,Pandora Kew, Tracy Lea-Cudmore, and Jack Kincaid. EXPANDED VOICE CREDITS The Bishop – Drusilla _______________ Jennifer Dixon Drusilla […]
Daniel Levin is an award-winning writer living in Los Angeles. He holds an MFA in poetry from the University of California, Irvine, where he taught creative writing and rhetoric. His writing has appeared in Provincetown Arts, The Sarah Lawrence Review, The Westchester Review, and The Bennington Review. During his time at Sarah Lawrence College Dan, as a 19-year-old sophomore got involved with Larry Ray the leader of what turned out to be a dangerous cult. Dan has written about these harrowing experiences in his new memoir SLONIM WOODS 9 A stunning firsthand account of the creation of a modern cult and the costs paid by its young victims. In the first half of their two-part conversation, Daniel shares with Rachel how he first came into contact with Larry Ray the dangerous cult leader, currently on federal trial for sex trafficking, extortion, conspiracy, and a string of other crimes. He discusses how Larry was able to evade detection on campus even while living in dormitories. Together Rachel and Daniel examine what he was feeling as he fell under the control of this manipulative and dangerous man, pointing out the red flags and explaining what prevented him from seeing them at the time. Before you go: Rachel addresses the most asked question cult survivors get; "why did you stay"? with regard to Daniel but also in general pointing out the commonalities of those who linger in abusive situations. More info on the ongoing trial against Larry Ray: https://www.washingtonpost.com/national-security/2022/04/04/larry-ray-sex-cult-sarah-lawrence/ Find Dan's book Slonim Woods 9 here: https://www.penguinrandomhouse.com/books/634501/slonim-woods-9-by-daniel-barban-levin/ Find Rachel's book "Now I Know: Kids Talking To Kids About Divorce..." here: www.amazon.com/Now-I-Know-Rachel…ein/dp/1620867893 Thanks to all of our newest Patreon supporters: Sarah, Joel H. Dinolt, Heidi Turner, Carla Gates, Emily Peoples, Eila, Stephanie Rogers, Ash Odish, Lauren Hoffman, Jessica, Viele Wege, DTarpley, Susanna Stromberg, Amanda M, Ann Deslandes, Christina Pearl, Sharon Stasney,Jennifer Dixon, Katharine Allen and nikkita08!! To help support the show monthly and get bonus episodes, shirts, and tote bags, please visit: www.patreon.com/indoctrination Prefer to support the IndoctriNation show with a one-time donation? Use this link: www.paypal.me/indoctriNATION You can help the show for free by leaving a rating on Spotify or Apple/ iTunes. It really helps the visibility of the show!
Hey y'all! Today's guest on The Flipped Lifestyle Podcast is community member Jennifer Dixon! Jennifer quit her 9-5 corporate job to open her own yoga studio in Chattanooga, TN, but she faced challenges during the pandemic. Everything has been making its way online for a while now, but recent events have only sped up the process. We have seen how valuable it is to have an established online community. Grocery stores, clothing stores, fitness studios, even doctors offices and pharmacies are all using the tools they had in place to virtually continue their services. If you have a desire for freedom, peace of mind, and sustainability, there is no time like today to start your own online membership. The only thing that Jennifer needed to keep her studio open was the internet and her passion to help others through yoga! Online memberships allow you to continue serving + building your community. In fact, through her online memberships, Jennifer's market is now bigger than before because she is reaching a target audience that does not have to live in Chattanooga. Online memberships can sustain existing businesses. Let's use Jennifer as an example here: 1) she had monthly memberships to her physical yoga studio 2) she found a way to keep her business alive by utilizing those memberships online. It was literally as simple as it sounds. Even after Tennessee's Governor closed non-essential businesses because of COVID-19 Jennifer is still keeping your studio open by driving online memberships. In today's episode you'll learn: How to serve + build your online community How to turn physical memberships into sustainable online memberships How to monetize your online presence Connect + influence your audience Use feedback to take your business to the next level How to market your membership We would love to have you as a member of The Flipped Lifestyle Community! We believe you have God-given talents and experiences you can use to start an online business! All you need is 100 people to pay you $50/m online to make $5,000/m, $60,000/y! Let us help you start a membership of your own. We offer a FREE Basic Membership to give you the tools and resources you need to find your online business idea and get started. Click here to learn more: https://flippedlifestyle.com/free
Hey y'all! Today's guest on The Flipped Lifestyle Podcast is community member Jennifer Dixon! Jennifer quit her 9-5 corporate job to open her own yoga studio in Chattanooga, TN, but she faced challenges during the pandemic. Everything has been making its way online for a while now, but recent events have only sped up the process. We have seen how valuable it is to have an established online community. Grocery stores, clothing stores, fitness studios, even doctors offices and pharmacies are all using the tools they had in place to virtually continue their services. If you have a desire for freedom, peace of mind, and sustainability, there is no time like today to start your own online membership. The only thing that Jennifer needed to keep her studio open was the internet and her passion to help others through yoga! Online memberships allow you to continue serving + building your community. In fact, through her online memberships, Jennifer's market is now bigger than before because she is reaching a target audience that does not have to live in Chattanooga. Online memberships can sustain existing businesses. Let's use Jennifer as an example here: 1) she had monthly memberships to her physical yoga studio 2) she found a way to keep her business alive by utilizing those memberships online. It was literally as simple as it sounds. Even after Tennessee's Governor closed non-essential businesses because of COVID-19 Jennifer is still keeping your studio open by driving online memberships. In today's episode you'll learn: How to serve + build your online community How to turn physical memberships into sustainable online memberships How to monetize your online presence Connect + influence your audience Use feedback to take your business to the next level How to market your membership We would love to have you as a member of The Flipped Lifestyle Community! We believe you have God-given talents and experiences you can use to start an online business! All you need is 100 people to pay you $50/m online to make $5,000/m, $60,000/y! Let us help you start a membership of your own. We offer a FREE Basic Membership to give you the tools and resources you need to find your online business idea and get started. Click here to learn more: https://flippedlifestyle.com/free
This week's Episode features author Colleen Cambridge aka Colleen Gleason. Her latest novel MURDER AT MALLOWAN HALL from Kensington Publishing Corp. is a gem for anyone who enjoys a good old fashioned English manor murder mystery. Her heroine Phyllida Bright is self assured, knows her worth, pays attention to detail, is friends with THE Agatha Christie, and becomes a smashing good amateur sleuth in this - Book 1 - of Colleen's new series. Listen to the multitalented audiobook narrator Jennifer Dixon perform Chapter 1 from MURDER AT MALLOWAN produced by Highbridge a division of Recorded Books. You can find Colleen's previous NY Times Bestselling series on her website https://www.colleengleason.com/ . I hope you will also visit https://www.kensingtonbooks.com/ to save on Colleen's books and their entire incredible library. Just use the Desideratum Podcast Code DP20 at checkout. Thanks to Sudden Fiction Books for hosting me in their stacks for my zoom chat with Colleen. You can choose Sudden Fiction as your bookstore to support when you buy your audiobooks on Libro.fm. Please use the Desideratum Podcast affiliate link with Libro.fm to buy your audiobooks. https://www.awin1.com/cread.php?awinmid=25361&awinaffid=970873 Thanks to Larissa at Kensington Books for introducing me to Colleen and thank you for listening! --- Support this podcast: https://podcasters.spotify.com/pod/show/theresa-bakken/support
We're doing a little shimmy, into the past. In the first part of our mini-history series on how progressive victories were won, we're looking at the NHS. How did this complex institution, that's beloved in the UK and revered around the world, manage to even get off the ground? Who were the key players? How did they win over opposition (and why was some of that from doctors)? And what role did the crisis of world war play in shifting hearts and minds?To help us unpick the past we're joined by historians and experts on policy Sally Sheard from the University of Liverpool and Nick Timmins, author of The Five Giants, A biography of the Welfare State, then to help understand where the NHS goes from here is Jennifer Dixon, Chief Executive of the Health Foundation.Plus, find out about Ed's latest sartorial swimming accessory as we welcome him back to earth from planet Cop and spare a thought for Geoff as he very publicly misjudges his choice of outfit. See acast.com/privacy for privacy and opt-out information.
Hope, Strength & Inspiration To get live links to the music we play and resources we offer, visit This show includes the following songs: castle-eye - Go Down Swingin' Rosalie Login - Let It Go Michelle Little - Invincible Jennifer Dixon - Someone Else's Dream Dierdre - Shine Angelina LaCarrubba - Made For This Sofia Evangelina - Endure Kelly Auty - Don't Cry Maddy & Nancy - Begin Again Koko Conley - Keep Your Head Up Doreen Pinkerton - This Life - Version 3 For Music Biz Resources Visit and Visit our Sponsor Sommer Saffron at Visit our Sponsor Monciella Elder at Visit our Sponsor Bluestone Sisters at Visit our Sponsor Kelly Auty at Visit our Sponsor Bandzoogle at:
Hope, Strength & Inspiration To get live links to the music we play and resources we offer, visit This show includes the following songs: castle-eye - Go Down Swingin' Rosalie Login - Let It Go Michelle Little - Invincible Jennifer Dixon - Someone Else's Dream Dierdre - Shine Angelina LaCarrubba - Made For This Sofia Evangelina - Endure Kelly Auty - Don't Cry Maddy & Nancy - Begin Again Koko Conley - Keep Your Head Up Doreen Pinkerton - This Life - Version 3 For Music Biz Resources Visit and Visit our Sponsor Sommer Saffron at Visit our Sponsor Monciella Elder at Visit our Sponsor Bluestone Sisters at Visit our Sponsor Kelly Auty at Visit our Sponsor Bandzoogle at:
Being chief executive of the NHS is one of the most challenging jobs in the country. Since the role started in 1985 there have been nine postholders, with Amanda Pritchard taking over from Sir Simon Stevens this year. Like her predecessors she faces formidable challenges ahead: managing the pandemic's impact, tackling waiting lists, boosting technology, managing a growing population of older people with multiple conditions and dealing with workforce shortages to name a few. The role means being a leader and a national figure, working with the NHS itself as well as with government, the media and the wider health sector. The bandwidth needed to do the job is huge. How is it doable? Our Chief Executive Dr Jennifer Dixon discusses with Sir Alan Langlands, NHS chief executive number four, from 1994–2000. After leaving the NHS, Alan went onto a number of roles including Principal and Vice Chancellor of the University of Dundee, chief executive of the Higher Education Funding Council, Vice Chancellor of the University of Leeds and chair of the Health Foundation (2009–2017). Related content Listen to our podcast episode on the Wanless Review and read the related publication, The most expensive breakfast in history Listen to our podcast episode with Rt Hon Jeremy Hunt MP Read more about the role of health secretary in Glaziers and window breakers Explore NHS policy developments in the Thatcher years, Major years and Blair years in our Policy Navigator Read more about 'targets and terror' Read more about the NHS internal market (see 'the context' by Jennifer Dixon)
Female Empowerment & MeToo To get live links to the music we play and resources we offer, visit This show includes the following songs: The Freeriders - Put Down Your Gun Jennifer Dixon - 21st Century Rebel Kavisha Mazzella - Love and Justice Women's Anthem Liz Shea - Sister Stand Up The Shockitanos - Strong Woman Bree Noble - Stand Up Joy Zimmerman - Women Who Walked on Water Zoe FitzGerald Carter - I Wanna Be A Teenage Boy Karla Harris - Set Sophia Free Anji D - Woman Of The Year For Music Biz Resources Visit and Visit our Sponsor Donna Hourigan at: Visit our Sponsor Bluestone Sisters at Visit our Sponsor Rock Your Next Release at Visit our Sponsor Bandzoogle at:
Female Empowerment & MeToo To get live links to the music we play and resources we offer, visit This show includes the following songs: The Freeriders - Put Down Your Gun Jennifer Dixon - 21st Century Rebel Kavisha Mazzella - Love and Justice Women's Anthem Liz Shea - Sister Stand Up The Shockitanos - Strong Woman Bree Noble - Stand Up Joy Zimmerman - Women Who Walked on Water Zoe FitzGerald Carter - I Wanna Be A Teenage Boy Karla Harris - Set Sophia Free Anji D - Woman Of The Year For Music Biz Resources Visit and Visit our Sponsor Donna Hourigan at: Visit our Sponsor Bluestone Sisters at Visit our Sponsor Rock Your Next Release at Visit our Sponsor Bandzoogle at:
Edict Zero – FIS – EP509 – “Another Day To Die (II)” EDICT ZERO – FIS – Season 5 Episode 9 – “Another Day To Die (II)” #CREDITS# VOICES: James Keller, Julie Hoverson, Russell Gold, Phil Rossi, Tanja Milojevic, Robert Cudmore, Chris Barnes, David Collins-Rivera, Fiona Thraille, Owen McCuen, Folly Blaine, Jennifer Dixon,Pandora Kew, Michael […]
We met Richard and Jennifer Dixon one day while we were out ministering the gospel. Turns out they interviewed us on Real Talk Live Interactive. They gave us permission to use the audio portion for my podcast audience. Links https://www.facebook.com/profile.php?id=100049884526046 Richard Dixon https://www.facebook.com/jennifer.dixon.940098 Jennifer Dixon Video on Facebook https://fb.watch/7wLvZF0oQP/ Video on YouTube https://youtu.be/wQjZKXjYuos https://www.facebook.com/jerusalemtemplecogic https://www.facebook.com/conrad.carriker https://www.instagram.com/conradcarriker/ https://www.conradrocks.net/p/podcast.html https://twitter.com/MostRadicalMan
We met Richard and Jennifer Dixon one day while we were out ministering the gospel. Turns out they interviewed us on Real Talk Live Interactive. They gave us permission to use the audio portion for my podcast audience. Links https://www.facebook.com/profile.php?id=100049884526046 Richard Dixon https://www.facebook.com/jennifer.dixon.940098 Jennifer Dixon Video on Facebook https://fb.watch/7wLvZF0oQP/ Video on YouTube https://youtu.be/wQjZKXjYuos https://www.facebook.com/jerusalemtemplecogic https://www.facebook.com/conrad.carriker https://www.instagram.com/conradcarriker/ https://www.conradrocks.net/p/podcast.html https://twitter.com/MostRadicalMan
This episode was recorded at FLSA. Jennifer Dixon, Jennifer Dixon is the Founder and CEO of JD Solutions Group, a sales and business consulting firm focused on supporting senior living operators and investors in the United States, Canada and the United Kingdom. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
To get live links to the music we play and resources we offer, visit This show includes the following songs: Kate Heart - Make Me Happy ActivateMe - What Will It Take feat. Cadence XYZ Euphoria Station - Content Jennifer Dixon - Someone Else's Dream Cedars - Cowards Blonde & Grey - This Is Real Grace Garland - Simple Laurie D - Utah Dream Wendy Edwards Beardall-Norton - A Perfect Day Michelle Shafer - Lotus Song For Music Biz Resources Visit and Visit our Sponsor Catherine M Thompson at Visit our Sponsor Rock Your Next Release at Visit our Sponsor Randie O'Neil at: Visit our Sponsor Bandzoogle at:
To get live links to the music we play and resources we offer, visit This show includes the following songs: Kate Heart - Make Me Happy ActivateMe - What Will It Take feat. Cadence XYZ Euphoria Station - Content Jennifer Dixon - Someone Else's Dream Cedars - Cowards Blonde & Grey - This Is Real Grace Garland - Simple Laurie D - Utah Dream Wendy Edwards Beardall-Norton - A Perfect Day Michelle Shafer - Lotus Song For Music Biz Resources Visit and Visit our Sponsor Catherine M Thompson at Visit our Sponsor Rock Your Next Release at Visit our Sponsor Randie O'Neil at: Visit our Sponsor Bandzoogle at:
One year ago Table Talk Podcast host Stefan Gates sat down with members of the food industry and the UK government to hear about the new strategy that was intended to tackle a growing obesity epidemic in the country. One year on, what impact have the measures had, what will be adapted for the future, and is the strategy working? Joining us to dissect the benefits of the UK obesity strategy, and to find out what further changes will be needed if we're to become a healthier country in the future, are Dr. Jennifer Dixon, CEO, Health Foundation and Anna Tayler, Executive Director, Food Foundation. Join us for a fascinating and lively discussion to see where we're going wrong in our efforts to improve our health and wellbeing. About our guests Dr Jennifer Dixon, CEO, Health Foundation Dr Jennifer Dixon joined the Health Foundation as Chief Executive in October 2013. Jennifer was Chief Executive of the Nuffield Trust from 2008 to 2013. Prior to this, she was Director of Policy at The King's Fund and was the policy advisor to the Chief Executive of the National Health Service between 1998 and 2000. Jennifer has undertaken research and written widely on health care reform both in the UK and internationally. Originally trained in medicine, Jennifer practised mainly paediatric medicine, prior to a career in policy analysis. She has a Master's in public health and a PhD in health services research from the London School of Hygiene and Tropical Medicine. In 1990– 91, Jennifer was a Harkness Fellow in New York. Jennifer has served as a Board member on several national regulatory bodies: the Health Care Commission 2004–2009; the Audit Commission 2003–2012; and the Care Quality Commission 2013–2016. She has led two national inquiries for government: on the setting up of published ratings of quality of NHS and social care providers in England (2013); and on the setting up of ratings for general practices (2015). She was also a member of the Parliamentary Review Panel for the Welsh Assembly Government advising on the future strategy for the NHS and social care in Wales (2017–2018). In 2009, Jennifer was elected a fellow of the Royal College of Physicians, and in 2019 was elected as a fellow of the Academy of Medical Sciences. She was awarded a CBE for services to public health in 2013, and a Doctor of Science from Bristol University in 2016. She has held visiting professorships at the London School of Hygiene & Tropical Medicine, the London School of Economics, and Imperial College Business School. Anna Taylor, Executive Director, Food Foundation Anna joined the Food Foundation as its first Executive Director at the beginning of June 2015 after 5 years at the Department for International Development. At DFID Anna led the policy team on nutrition and supported the delivery of the UK's global commitments to tackle undernutrition. Before joining DFID Anna worked for a number of international organisations including Save the Children and UNICEF and has been at the forefront of international leadership on nutrition for several years and supporting programmes in a wide range of contexts in Africa and South Asia. Anna has also worked for the UK Department of Health. In 2014 she was awarded an OBE for her work to address the global burden of undernutrition. She did a MSc in Human Nutrition at the London School of Hygiene and Tropical Medicine in 1994. In May 2017 Anna became a member of the London Food Board to advise the Mayor of London and the GLA on the food matters that affect Londoners. She is a Board member for the Emergency Nutrition Network, the International Food Policy Research Institute based in Washington DC, Veg Power and Biteback 2030. She is currently serving as Chief Independent Adviser to Henry Dimbleby for the development of the National Food Strategy.
Commissioners Michael Anderson and Emma Pitchforth explain the findings of their Commission on the future of the NHS, and Jennifer Dixon of The Health Foundation discusses health and care in the UK. The Commission can be viewed at:https://www.thelancet.com/commissions/future-NHS
Hear from Mike Terry and Jennifer Dixon how the original Smyrna Genealogical and Historical Society started in the 1980s, and how we transitioned to our current Smyrna Historical Society (SHS) non-profit in 2018. Smyrna History Museum Website: smyrnahistorymuseum.com SHS Website: smyrnahistoricalsociety.org Music Credit: "A Sense of Place" by Spencer Lewis.
Edict Zero – FIS – EP504 – “The Walk (I)” EDICT ZERO – FIS – Season 5 Episode 4 – “The Walk (I)” #CREDITS# VOICES: Julie Hoverson, Phil Rossi, Tanja Milojevic, Folly Blaine, David Collins-Rivera, Fiona Thraille, Owen McCuen, Michael Hudson, Austin Beach, Sarah Golding, Dayn Leonardson, Stefan Rudnicki, Jennifer Dixon, Bill Walsh, C. Edward […]
The Rt Hon Jeremy Hunt MP talks to Health Foundation chief executive Dr Jennifer Dixon about his tenure as the longest-serving health secretary. They are joined by award-winning author Nicholas Timmins, writer of the Health Foundation book, Glaziers and window breakers, which includes interviews with 11 former health secretaries together with original analysis. A new edition of the book, featuring the full interview with Jeremy Hunt, is now available to download, read online or order. Useful links: Download or order a free hard copy of Glaziers and window breakers Find out more about the Health Foundation podcast
RSPH CEO Christina Marriott and CEO of the Health Foundation, Dr Jennifer Dixon, discuss the abolition of PHE, the impact the coronavirus pandemic has had on health systems, and the future of public health. The podcast was recorded during the week commencing August 17. The discussion references events that took place during that week. Access the report 'Place-based approaches for reducing health inequalities' here: http://bit.ly/PlaceBasedGov
On today's episode, I introduce you to the first FITTR US Coach - Jennifer Dixon. Jennifer is in her 40s, she's a Yogi, mom and wife and loves to be fit. Hear her story and learn about mindset issues she had to learn to overcome.
EDICT ZERO – FIS – Season 5 Episode 2 – “The Man in the Box” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Robert Cudmore, Chris Barnes, Jennifer Dixon, David Collins-Rivera, Caitlin Sneddon, Fiona Thraille, Michael Hudson, Owen McCuen, Austin Beach, Stefan Rudnicki, and Jack Kincaid. EXPANDED VOICE CREDITS Spoon _______________________________ […]
In this episode of One More Thing Before You Go, we explore “That Thing About Yoga, and Why it Should Be Part of Your Life.” You'll learn What Yoga is? Whether or not you need a Yoga Studio; What to do if You're Out of Shape; Is there Yoga for Seniors? If you're a beginner, you will learn where to start? We're going to answer those questions and more as we talk with Jennifer Dixon, of Thrive Yoga and Fitness, she's a self-proclaimed Yoga Evangelist who's passionate about her job as an instructor and teaches us how and why Yoga should be a Part of Your Life. As a Bonus we'll discuss what's the best type of Yoga for you, as well as the health benefits and implementing it into your daily routine
EDICT ZERO – FIS – Season 5 Episode 1 – “Everything Changes (III)” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Robert Cudmore, Chris Barnes, Jennifer Dixon, David Collins-Rivera, Caitlin Sneddon, Fiona Thraille, Michael Hudson, Sarah Golding, Dayn Leonardson, Owen McCuen, Austin Beach, Corey McCrea, Bill Walsh, Tracy-Lea Cudmore, Steve […]
Learn more about membership sites on today's show! Like us, many of our FYL members try their hand at online memberships for freedom from a dead-end job, for a work-life balance, or even as a side-hustle. But, in tough times online memberships can be a lifeline. This doesn't just apply to trying to stay afloat during the uncertainty of COVID-19. We've seen this first-hand not only in our own lives, but for our friend and FYL member Jennifer Dixon. The ‘Lowdown' on Jennifer Dixon: Quit her 9-5 corporate job Opened her own yoga studio, with her own online monthly memberships To see her memberships at work, visit her website here: http://www.thriveyogaandwellness.com/thrive-online/ What You'll Learn: How to serve + build your online community (11:38) Be prepared for the unexpected (12:00) Turn physical membership into sustainable online memberships (13:00) Acknowledge your God-Given talents (16:05) Take advantage of the opportunities at hand, to move forward (24:10) Keep your online business steady (26:20) How to monetize your multi-faceted online presence (30:25) Connect + influence your audience (31:46) Use testimonials (32:00) Use feedback to launch your business to the next level (34:18) Let your members get to know you (36:27) Consolidate your gains (37:21) Market, market, market! (39:56) Stop focusing on what's happening now (42:58) Use local news to your advantage (43:42) Show Notes Here in 2020, we are seeing the importance of online memberships more than ever. Everything has been making its way online for a long time now, with COVID-19 coming from out of nowhere, that only sped the process up. We have seen how much it literally paid to have an established online community. Grocery stores, clothing stores, fitness studios, even doctors offices and pharmacies are all using the tools they had in place to virtually continue their services. If you have an inkling of a desire for freedom, peace of mind, and sustainability, there is no time like today to start your own online memberships. When your brick + mortar is closed, online business will not! We do not know what tomorrow holds. At the beginning of the year, who would have thought that nearly everything would be closed down for a global pandemic? If you had known, you would have been prepared ahead of time. Unfortunately, we have to come to grips with the reality that we have to expect every possibility. Because, as we've seen, storms whether literal or spiritual, usually hit at the same time. But, what businesses were able to stay open? The ones with no physical doors to shut. This is why having a multi-faceted online presence is essential. Going back to Jennifer, the only thing she needed to keep her studio open was the internet and her passion to help others through yoga. That's it. You already have the God-Given talents that it takes to be successful. All you need is 1) internet access, 2) an idea (which we can help you with), 3) the desire for freedom and peace of mind, by using those talents virtually. Online memberships can sustain existing businesses. Let's use Jennifer as an example here: 1) she had monthly memberships to her physical yoga studio 2) she found a way to keep her business alive by utilizing those memberships online. It was literally as simple as it sounds. Even after Tennessee's Governor closed non-essential businesses because of COVID-19 Jennifer is still keeping your studio open by driving online memberships. What about a natural disaster? We touched on this in our interview with Jennifer. All the businesses around her were destroyed by tornadoes. Thankfully, hers was okay. But, what if it hadn't been? Think about that. It is an ugly but oh so real reality. How many times have you watched your local news to see businesses crippled by wind damage, fire, flooding, hail, tornadoes, earthquakes, you name it. No matter where you live,
In the ninth installment of the FemExec podcast, Aakruti Desai (host) sits down with Jennifer Dixon, from Thrive and Wellness Yoga Studios in Chattanooga, Tennessee. She explains how she was able to expand her yoga studio with various different streams of income. With this yoga studio's unique switch to online classes, her business is overcoming the challenges of the COVID-19 pandemic.
Joining me for this conversation was Jennifer Dixon of Thrive Yoga and Wellness. The theme of the show was all about being consistent in whatever you're doing. Topics of conversation included Stress Management, Yoga, Trading and Podcasting. Check out the show website here: http://teawithmike.com Find Jennifer at :https://www.thriveyogaandwellness.com/our-teachers/jennifer-dixon/
Jennifer Dixon shares her successful secrets that she used to build up a team of 27 people in a very short period. She will tell you how you can get free marketing where the whole town will be talking about you and your business. Also, how not to hire the wrong person for your business. And many more powerful tips that will help you become a successful entrepreneur faster. Check out website: https://www.thriveyogaandwellness.com/ Podcast: https://podcasts.apple.com/us/podcast/the-thrive-yoga-and-wellness-podcast/id1496678722
I'm terrible at asking others for help. I love helping others and find great joy in helping others, but I don't naturally ask others for their help when I need it. My conversations on this podcast so far have made me realize I'm not alone with this struggle. In this episode, I revisit previous conversations with Laura Savage, Rebecca Lassiter, and Jennifer Dixon to get their advice on asking for help when it doesn't come naturally. We discuss how it can feel uncomfortable to ask others for help, how giving others the opportunity to help you can bring them the same joy you get from helping others, why you'll actually be a better giver if you learn to ask for and accept help, and the role ego plays in it all.Please write a review for We're Only Human at https://ratethispodcast.com/woh
We have a special guest with us today! Business owner, entrepreneur, and yoga instructor, Jennifer Dixon is here to school us on the positives and misconceptions of yoga and how it literally changed her life. Also, there is a FREE deal at the end just for YOU. Visit Thrive Yoga and WellnessThrive Yoga and Wellness FacebookClick The Links Below:WebsiteInstagramFacebookSupport the show (https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&hosted_button_id=7K3QHKTA7MZ9E&source=url)
Ask Win is a podcast where you are a VIP. It’s a friend, family, and international show. Win wants to focus and teach people more and Cerebral Palsy. You’re welcome to ask questions about anything that you want. CP questions but mainly life questions on how to deal with CP or not. Win can ask you base questions if you want. Please let us know or there will be no base questions. If you have any questions for Win please email her at askingwkelly@gmail.com. Ask Win Podchaser: https://www.podchaser.com/podcasts/ask-win-22507. Please donate to Ask Win by going to https://www.paypal.me/WCharles. Patron Checkout: https://www.patreon.com/join/Askwin?. Simplecast's Brand Ambassador Program: http://refer.smplc.st/rtTvG. Check out Win's books at https://www.amazon.com/Win-Kelly-Charles/e/B009VNJEKE/ref=sr_tc_2_0?qid=1538951782&sr=1-2-ent. To buy Win’s new book, Smile with Dictation, go to https://books2read.com/Win. I, Win: http://books2read.com/Iwin. I, Win audiobook in iBooks: https://books.apple.com/us/audiobook/i-win-hope-and-life/id1476934916. I, Win audiobook in Google Pay: https://play.google.com/store/books/category/audiobooks?hl=en. I, Win audiobook in kobo: https://www.kobo.com/us/en/audiobook/i-win-5. I, Win audiobook in Nook: https://www.nookaudiobooks.com/audiobook/1005661/i-win. I, Win audiobook in Scibd: https://www.scribd.com/book/275801773/I-Win. I, Win audiobook in Beek: https://www.beek.io/libros/i-win. Check out Danielle's books at https://www.amazon.com/Danielle-Coulter/e/B00OFIOY3C/ref=as_li_ss_tl?qid=1483655853&sr=8-2&linkCode=sl2&tag=paradimarket-20&linkId=8490a064c62cededb762ed5b949ed144. Check out Win’s YouTube channel at https://www.youtube.com/channel/UCGN0mfJdlpKG8IdJTBjKTow. Please read Outsource Your Book to a Wall Street Journal Bestselling Press: https://leaderspress.com. Born with Cerebral Palsy author of I,Win | podcaster| by win charles: https://www.podchaser.com/creators/win-charles-107a4S3520. 5 Secrets for a Successful Podcast: https://youtu.be/eUTXwrx2ZIc. Apple Podcast on Amazon Smart Speaker: https://apps.apple.com/us/story/id1491094491. Podcast voice coaching: https://www.fiverr.com/share/kLrbLw. On Ask Win today (Monday, January 6th, 2020), Best-Selling Author, Win C welcomes Jennifer Dixon. Jennifer an ex-energy trader and developer turned full time yoga teacher and trainer helping folks feel better and be better every single day. To learn more about Jennifer visit www.thriveyogaandwellness.com.
Jennifer Dixon is the owner of Thrive Yoga & Wellness, a yoga studio in Chattanooga, TN. In the same week in late 2015, Jennifer and her husband were laid off from their corporate jobs. Jennifer and Tim discuss the challenge of suddenly going from a luxury six-figure-plus lifestyle to living in her father-in-laws basement apartment and having to ask family for help.They chat about why Jennifer had a sense of peace walking into the meeting where she was laid off, how both Tim and Jennifer get uncomfortable when it comes to asking for help from others, why keeping the highs really high can help offset the lows, and the importance of opening yourself up to the universe and the opportunities that may come as a result.Please write a review for We're Only Human at https://ratethispodcast.com/woh
Jennifer Dixon is an ex-energy trader and developer now full time yoga teacher and studio owner. In this episode, we talk about how getting laid off from her corporate job resulted in her transition from "hard core fitness" and hustling to finding her higher self in yoga. You can find her online at www.thriveyogaandwellness.com and on IG @jennsuprgrl. She is gifting our listeners 1 month free inside the Thrive Online all access membership through https://www.thriveyogaandwellness.com/mindingwellness/.
We talk a lot about the mindset of fitness and health on the Killing A Fat Guy Show, but today, we're going to talk about training! Today we're talking with Jennifer Dixon, owner and instructor at Thrive Yoga and Fitness in Chattanooga, Tennessee. Jennifer has also graciously offered a FREE 30 trial of her Thrive Online program to Killing A Fat Guy listeners. Just go to https://www.thriveyogaandwellness.com/killingafatguy to check it out! For today's show notes, just go to http://www.killingafatguy.com/shownotes. There I share links to some great resources that can help you begin your own journey. If you'd like to be a guest on the Killing A Fat Guy Show, head on over to http://www.killingafatguy.com/killing-a-fat-guy-show-registration For a copy of my book, just go to http://www.killingafatguybook.com --- Support this podcast: https://anchor.fm/killingafatguy/support
In this episode, we chat with Jennifer Dixon, who shares her journey of a solid career in the energy industry, then being laid off just TWO WEEKS after returning from maternity leave, and following her Entrepreneurial calling to open her Yoga Studio, Thrive Yoga and Wellness, where she helps many people improve their health and overall wellness!--- Send in a voice message: https://anchor.fm/r2r/messageSupport this podcast: https://anchor.fm/r
A UK general election has been called - polling day is on the 12th of December, and from now until then we're going to be bringing you a weekly election-themed podcast. We want to help you make sense of the promises and pledges, claims and counter-claims, that are being made around healthcare and the NHS out on the campaign trail. This week we're focussing on health beyond the NHS - public health spending, and pledges to tackle air pollution and climate change. To discuss we're joined by Jennifer Dixon, chief executive of the Health Foundation, and Nicky Philpott, director of the UK Health Alliance on Climate Change. Reading list The BMJ's 2019 election coverage https://www.bmj.com/content/general-election-2019 Health Foundation report: Mortality and life expectancy trends in the UK https://www.health.org.uk/publications/reports/mortality-and-life-expectancy-trends-in-the-uk UK Health Alliance on Climate Change general election briefing http://www.ukhealthalliance.org/general-election-briefing/
EDICT ZERO – FIS – Season 4 Episode 7 – “Memento Mori” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Robert Cudmore, Chris Barnes, Jennifer Dixon, David Collins-Rivera, Caitlin Sneddon, Fiona Thraille, Michael Hudson, Sarah Golding, Dayn Leonardson, Owen McCuen, Corey McCrea, and Jack Kincaid. EXPANDED VOICE CREDITS Zeke Derringer ______________________ […]
In today's episode, we help Jennifer scale her yoga business online. FULL TRANSCRIPT Jocelyn Sams: Hey y'all on today's podcast we help Jennifer scale her yoga business online. Shane Sams: Welcome to the Flipped Lifestyle podcast, where life always comes before work. We're your host, Shane and Jocelyn Sams. We're a real family that figured out how to make our entire living online. Now we help other families do the same. Are you ready to flip your life? All right, let's get started. What's going on everybody? Welcome back to the Flipped Lifestyle podcast, it is great to be back with you again today. Really excited about today's guest because this is going to be an interesting show. We've been talking a lot on the podcast about different ways to live the flipped lifestyle, different ways to take control of your life, to be able to make your own money to become and stay self employed, offline, online, work from home, work in your office, wherever it may be. Shane Sams: And this episode is going to fall squarely in the middle of every one of those possibilities because we have someone that has flipped their life through their brick and mortar business, but now they want to scale it online. There's all kinds of, we're at a fork in the road and there's 47 prongs on the fork. So we're going to dig into this a little bit today and see if we can make sense out of it. We want to welcome flip your life member Jennifer Dixon to the show. Jennifer Dixon: Hey guys, thank you for having me. Jocelyn Sams: We are very, very happy to talk to you today. Jennifer is one of our more active members. We see her over and over again on member calls- Shane Sams: Asks amazing questions and I was telling her off air before we started the show. Set a new world record for amount typed into the podcast intake form. I mean we're talking to some multiple paragraphs here folks. I mean it was impressive. It was very impressive. Jocelyn Sams: Okay, so let's just end this podcast now and maybe you should write a novel. Shane Sams: It's prolific that's it, that's right. You just to write a book and it'll be so prolific that no one won't be able to help but purchase it. Jocelyn Sams: Like podcast done that is like a record. Shane Sams: That's a record. We'll see y'all next week. Bye. All right, so first of all, before we get started tell us about your background. How you ended up doing what you do now in your brick and mortar business. Right? And then maybe a little bit about how you found us and then we'll jump from there? Jennifer Dixon: Okay. So you all can tell me to speed it up or slow it down because as you can tell, I'm not great at brevity. That might be the Southern roots. I don't know. We just go slow. Shane Sams: We'll edit you out, it's okay. Jennifer Dixon: All right, so I got into yoga about 10 years ago. I was really active and running, I was training for a marathon at the Disney marathon, actually with my sister and doing crossfit at the time. And I herniated a disk in my low back and I went from being able to sling weights around and run for hours on end, which I used to love to do, to basically being bedridden. I went through eight rounds of four epidural shots in my back. I wasn't even 30 at the time. And the next step really was surgery is what the doctor had said. And I was not willing to do that. My Dad's had back surgery and I am not a huge fan of the ramifications of that. So, my boyfriend now husband at the time was like, "Why don't you try yoga?" And I was like, "Yoga is for sissies." Famous last words. Jennifer Dixon: And he took me to my very first heated power class, and when I was getting into the studio, I had to use the handles to get out of my car, my back was hurting so bad. And by the time the class was over, I could touch my toes and my back didn't hurt. And ever since then I basically practice nearly every single day for this'll be, I think my 10th year. And yoga's given me my life back, it's legitimately saved me from living a life full of pain. And that's how I got into it. I got certified right away to teach. I didn't really ever think I was teaching, I had a very, very lucrative career in the energy industry. And I just did yoga and taught yoga on the side because it was fun. And then lo and behold, I got laid off of my very lucrative position. I think you talk about that there's not really jobs security when you're working for somebody. And boy is that not the truth. Two weeks after coming back to work from having my first child, I was laid off. It was divine providence, I know it's totally a God work, because my husband was laid off Wednesday. I was laid off two days later Friday. Shane Sams: Oh my gosh, woah that's crazy. Jennifer Dixon: That's when you know God's got his hands into something. And it was funny, they had this box full of tissues on the table and I think they were prepared for this emotional breakdown. And I was like, all right, God, I have no idea what you're doing, but all right, give me my severance. What's my insurance? And then we moved home in two weeks. And I sat around on unemployment for about six months and I interviewed and interviewed. And at the time I was working 60, 80 plus hours a week, traveling everywhere. And that was really cool before I had a baby. But then once I had a baby, and the baby didn't like bottles she just wanted to nurse, and she lost all this weight in two weeks. I didn't want to do that anymore. And I found a yoga studio for sale. And I kind of laughed at first when I first saw it because I was like, we can't live off of that. Famous last words. Jennifer Dixon: And at the end of unemployment I was like, all right honey, this is still there. Maybe this is what we should be doing. And my husband, he's a saint. God bless him I'm so lucky. He's like, whatever you want to do honey, whatever you want to do. And that was three years ago this month. Yeah. Shane Sams: So you basically bought an existing yoga studio that had clients already? And you just kind of picked up and started teaching and then you grew this into a way to make a living and kind of control your schedule, control your life. And you've just got this place now and you've built a community up there and you have plenty of members and things like that? Jennifer Dixon: Correct. Well, I'm not going to say we have plenty of members. We can always grow. I do have a fantastic community. The best thing about it is I have a group of teachers that love to teach, and they love to work and teach for me in the community, it's unlike any other yoga studio I'd ever been in, which that was kind of the things that I wanted when I took over the studio is a lot of times yoga studios are not known for being like tears is the joke that I like to use. You know, where everybody knows your name, and that is exactly what the studio is. You come in, we get to know you. We get to know about your family, we celebrate your successes. It's a very tight knit community and I love that part of it. Shane Sams: Sure. But the challenges of the brick and mortar, how big is the area that you live in? Like how big is the town you live in? Jennifer Dixon: Chattanooga. It's pretty good size. I think- Shane Sams: Pretty good size. But you probably have a lot of competition. I'd say there's other yoga studios and other gyms and things like that? Jennifer Dixon: Exactly. Shane Sams: The problem with brick and mortar is sometimes you hit up against like geographic boundaries of how many clients you can have and there's a lot of overhead I would assume in something like that correct? Jennifer Dixon: Correct. Shane Sams: Like you said there are coaches and staff and things like that. So did that lead you to say, hey, wait a minute, maybe there's another way to make money online or like what got you into thinking about like online business? Jennifer Dixon: I was thinking about trying to come up with another peg of income, you've got to have multiple pegs if you're doing this on your own. And my two pegs I do teacher training and the yoga studio we were still struggling to create margin in our lives. And I was listening to another podcast where you guys were on. And I think it's hilarious because you talked bad about your accent but I love it because it just sounds like home to me. Because I'm just a few hours South of you. Shane Sams: I need to put that on a T-shirt. Shane and Jocelyn sound like home to you. Jennifer Dixon: Yeah, you all sound like home. It just sounded like my people, and I immediately signed up for your podcast after listening to that one, and kind of binged listened to it. And then one day, I guess it was funny because I've never thought of my life being flipped. It was a Friday. I was at the zoo. I can't remember if my son, yeah my son must've been born, I'm not sure if it was when I was pregnant or when he was born, but I'm pretty sure he was new. I was at the zoo with my daughter and you sent out an email about asking for a question or something. And here we were looking at the chimpanzees, my daughter's were making monkey noises and I sent you an email and you responded right away. And I was like, holy cow that's- Shane Sams: Shane and Jocelyn actually talk to people. That's a miracle, right? Jennifer Dixon: Exactly. Jocelyn Sams: Yeah. And sometimes we even send a video like just to make sure people know that it's really us- Shane Sams: We jut like to mess with people basically, we just like to freak them out while they're at the zoo. Jennifer Dixon: I love it. No, I was like, whoa. And I think that was a Friday and I signed up for the membership that Sunday. So that would've been a year ago actually. Really recently. Shane Sams: So there's the first lesson for today's podcast y'all is be a real person and actually communicate with your audience and people will buy your stuff. Jennifer Dixon: Oh yeah, that's true. I signed up like that, after the first webinar I was like, I'm in- Shane Sams: I remember when you came into the community too because I can remember, you are on every single Q and A that we do. Which is awesome. Jennifer Dixon: Nearly. Shane Sams: Almost. But I remember the first couple of questions you had were basically like the theme of what we first initially talked about was how in the world can something like what I do become an online business? Because it wasn't about certifying other yoga instructors or anything like that. It was how can we just make the... If you look at a bullseye, you've got a bullseye in the middle. That's kind of where your brick and mortar business lives. And it's like, how can we create circles of income that span out from that and still do kind of the same thing right? Jennifer Dixon: Correct. Shane Sams: So what path did you choose to go down? What did you start creating? How did that go and kind of bring us up to speed with where you are now with the online stuff? Jennifer Dixon: Sure. So right when I joined the community, I also decided to rebrand the studio because the studio had been around since 2010, and it had a different brand and I wanted to make it mine. And so this was a year ago in the summer was just one heck of a summer. I rebranded, redid a website, all that kind of stuff. And at the same time shot my very first material for a course, which I was going to put into a membership. And at first I titled it the Mommy Bounce Back program because my son was about a year. And this will go into probably a question later on. I'm not like a typical yoga person. And as long as I'm breastfeeding, I'm going to hold on the last 10, 15 pounds of momma weight, that's just my body everybody's different. Jennifer Dixon: And I knew that if I marketed to the women that were, at least my thought was if I marketed to women who had had babies either recently or were never able to successfully get in shape postpartum, then I would look real to them because I was legit there. And so I created, I think it was almost five hours of material, different videos, full length videos. And to me a full length video at the time was a minimum of, I wanted to do an hour and my dad was the one who was shooting the videos. He was like, maybe you should do a 45 minute one. And in my head I'm like no way. And so we did like one 30, one 40 and then two 60 minute videos. And then I did a lot of little drills and I did it in Kajabi at first because that was easy. And I'm not a tech person. And I sold, I can't remember, I sold five, I think I sold five. Shane Sams: That's amazing. Jennifer Dixon: I was pumped, yeah I sold five, and then it was like crickets, and it was bad crickets. And then a friend of ours offered to help me market it and all that kind of stuff. And I think I sold one more at a really, really discounted price and then nothing. And so I shutdown Kajabi because I didn't want that monthly fee. And I just started trying to like what you guys talk about, be really prolific with my content creation. So in the summer, like right around when I was filming all this, I upped my blog post. I'm posting three times a week, I'm writing that stuff every three times a week. I'm doing live things on Facebook for the studio and for online at least weekly. Jennifer Dixon: And then I started doing things on YouTube at least weekly. And then January happened and I was like, man, I'm so tired of living without margin. So I've got to make this work. I was up really late with my husband dealing with stuff and I said, honey, we've got to make this online stuff work. That's the only way we're really going to scale if I want to do this and this is what I want to do. And ever since then it's just been, all the ponies are running. Shane Sams: Right. So basically then this is very common, people do this. They create the product, they sell something, it's exciting. And then it's like, we ran out of people to sell something to, so basically you've turned all your energy toward trying to build an audience, right? Like trying to get YouTube subscribers, get followers, get the blogs going on. Let me ask you this is the thing still for sale though? Are you still selling the thing you created to these new people? Because you've been creating an audience now for six months regardless of how big it gets or is. Did you just stop selling the thing all together? Jennifer Dixon: Yes. I did, and I'm laughing until I forget which one of those, because I signed up for flip your life live, that was like part of that conversation with my husband. I was like, I've got to make this work, I'm going to this training. I know it's a lot of money. We're going to figure out how to do it. And so I don't remember which training it was Shane, but you were no sugar Shane, I guess. And you said, "If you got something, put it for sale," and you said Udemy which I didn't even know about. But like that day after the phone call or maybe the next day I had my course back up on Udemy. So it is for sale. Shane Sams: It is for sale now. Okay, good. At least it's for sale somewhere. Because I'm like, okay, wait a minute. I don't remember where building an audience leads to not selling things to them. That was the disconnect I was finding there because you made all this content and that's where you got it to go. You know what I'm saying? Jennifer Dixon: Yeah. Shane Sams: Well that's a good. There's a lot of people out there who do this. There's always a roller coaster. Just a little while ago we were talking to our accountants and we were looking at like our numbers, like we meet with them quarterly to see if numbers go up and down and we had a dip in April. And it was like totally because of stuff that we had done earlier in the year, some promotions, we had changed some prices and we had done some things, but our actual financial check mark dipped that month, and it always cracks me up when I talk to people and they're like, "Wow, you and Jocelyn just everything goes up and it's perfect forever." And I'm like, "No. It goes up and down, it is still feast or famine." Shane Sams: The membership model that we teach and that we use smooths that out, but it doesn't protect you totally from it. Like that's just business, right? You know this with brick and mortar. And it's like anything else. If you open a store in a town of a hundred people and you sell to all the hundred people, you have to go to the next town to find more people, that's just the way it works. And so many people though, the problem is they have that, "I sold something," and then it dips and they're like, "Ah, that was a fluke," and then they quit forever. Shane Sams: So I do want to like to commend you for like doubling down and getting your content going, running it in parallel, figuring out ways that you can use it with your existing business. And really that's what you just got to figure out now is how to maximize this new audience that you've created. So how is the audience building going? How is that prolific content creation panning out? Is it going up steadily? Is it spiking? What's happening? Jennifer Dixon: So my blogging is I had a brand new website. I think my website's less than a year old, and within six months I was front page for yoga Chattanooga, or Chattanooga yoga. And then within just a couple months after that I was number one with one of those searches. So I really feel like the blogging has helped get people into my brick and mortar business, which is- Shane Sams: Okay, that's interesting. Jennifer Dixon: ... which is really great. And when we do our client intake, they say, Oh yeah, I found you online and all that. So that's been great. My online video stuff, not so much. I think I have like 138 YouTube followers and I have a really big family that makes up a large number of that. Shane Sams: Well you know what, honestly though if you put 130 people in a room, that'd be a lot of people. You know what I'm saying? Jennifer Dixon: It would be. Shane Sams: And don't discount that. When Jocelyn and I launched our first product, how many people were on your email list? Jocelyn Sams: A couple hundred maybe. Shane Sams: Like 250 maybe. So you're not far off where we were at that tip to find that tipping point to start making some real money with this. So they're there. The problem is your product is totally geared toward expectant mommas right? or like mothers that just had baby? Jennifer Dixon: Not anymore. Not Anymore. So when I relaunched it on Udemy, I think I called it, I should have known this and I'm just having a brain fart, thrive hit yoga is what I call it. And high intensity training, yoga inspired high intensity training. And I talk about how it's great for women, especially if you've had kids or even if not. And then all of the content that I've been creating since that course has just been that high intensity training focus. So it's very low impact. I don't jump around. I mean, once you have a herniated disc, you always kind of got one, right? Jennifer Dixon: So you're not going to see me jumping around. But you're going to see me doing lots and lots of things that'll... You give me 30 minutes and you'll burn some calories or you giving me an hour and you'll really burn some calories, and it's just all yoga inspired fitness things. Jocelyn Sams: Okay. So that is what you're selling then on your website, right? Shane Sams: Is that what you put back on Udemy? Jennifer Dixon: Udemy is technically the mommy bounce back, but I just repackaged it to not just talk about mommas. Shane Sams: I gotcha. Jennifer Dixon: And then what I'm creating now on Teachable is just thrive online a hit of high intensity yoga inspired fitness thing. Which has the mommas and it has other workouts. Shane Sams: Okay. So what's the biggest problem you're facing right now? Like what's the biggest struggle? Is it like figuring out how to run these things together or is it like figuring out how to promote that thing? Is it do I sell this locally? What's the biggest thing right now that's holding you back? Because it sounds like you've got a lot of pieces in play. Okay, forget the in-person yoga studio. You've got consistent content being created, you're creating this thing on Teachable that is going to be able to be marketed to these people. Right? So where are you stuck? What's causing like, because you know this is how you want to scale. Where are you frozen at right now that you can't move forward? Jennifer Dixon: Well, I guess I'm not really sure where I'm stuck. I just know what I'm doing is not working and that's not the answer that you wanted. So I did a five day challenge. Again, that was something in the flip your life live training to get us to sell some stuff. So I did a five day challenge. Technically it was 27, but one was me and one was a duplicate. So 25 people signed up, of that five people actually did all five trainings most of them did not. And nobody converted. And that made me really bummed. And you said Jennifer, go reach out to all of them. So I finally got through all 25 of those yesterday. I sent them some bonjoros and of the 25, 16, 17 opened up, but nobody gave me any feedback. Shane Sams: Interesting. Jennifer Dixon: So this'll probably go into, I listen to your podcasts a lot, like those fears and things like that. I don't know if my content is too hard, if it's not hard enough. I know that based on what I've done online, my stuff is way harder. Because I don't like most of the stuff that I've seen online, it's not hard enough. If I feel I'm looking for a workout, if I'm looking for something gentle, there's plenty of that, but there's not a good workout. And so I don't know if it's too hard if it's, I don't know. So that's like where I'm stuck. Shane Sams: I think it's just a connection problem more than anything because like 25 people signed up for the challenge, that shows they're interested. But then there was a disconnect and not one person sent you an email back. But 16 open the thing. That's amazing. Jocelyn Sams: Yeah. That's very interesting. Okay. So first of all, I have several thoughts, but my first thought is that that's not a very large sample size. Okay. So if it were 300 people and you said nobody wrote you back, I would probably be a little bit more concerned. 25 people. I mean, who knows? This is like the busiest time of year for a lot of people. And we just came off of a crazy month of May. We were in Disney for a week. We had dance recital practice, we had dance recital dress rehearsal, we had cheer evaluations, we had two nights of dance recital. We are now three nights into vacation Bible school. Next week we have science camp. We have golf camp this week. The week after that we have- Shane Sams: Not a lot of time to reply to the yoga instructor. Jocelyn Sams: Yeah. So what I'm trying to tell you is that if you went to 25 of my friends during this time of year, they're probably not answering you either because we're just really busy. So I wouldn't say, okay, well this clearly didn't work because 25 people didn't answer me. I don't think that you have enough data to know that. So that's the first thing I would say. Shane Sams: And five people finished it. Honestly, if you just think about it like it's a small sample size, but if you put 25 people in a room and five of them do it, that's pretty good. That's 80/20 rule, right? Like 80 people, a hundred people in a room, 20 will actually finish. So it's like don't look at it like a failure there's a lot of valuable insight there that something just didn't connect at the end when it was time to buy something. Jocelyn Sams: And that's part of my next thought. Okay. So tell me what was the challenge exactly? Jennifer Dixon: I called it the, and I'm terrible with online stuff, so I can't wait to hear what I did wrong. So I called it the five day hit yoga challenge and it was a drip campaign. I think that's the industry lingo. Where the participants were emailed a link to a video that was embedded on my website because I was trying to get them for people to stay on the website. It was a YouTube video and some of them were unlisted, some of them were public video embedded on my website where they can watch it. Jennifer Dixon: And so each day for five days they got a video and then on the sixth and then each day they, I also tried to sell them the membership. And then on the sixth day I sent them a slightly longer video, like all the videos were 20, 30 minutes. And on the sixth day I think they got like a 42 minute video. Jocelyn Sams: Okay. Jennifer. Whoa, back the truck up. Okay. First of all, why do they need to buy anything? Because you're giving them all this stuff. And second of all- Shane Sams: You have to take it away or they won't buy it. You can't just keep giving them stuff. Jocelyn Sams: Okay second of all, what were you trying to sell them and was that even related to high intensity yoga? Jennifer Dixon: Yeah, I was trying to sell them into my membership that would have even more videos, just like the one that they had that they got access to. Here's like five different workouts you can do, and if you join the community, you'll get even more workouts with me. And this was in part of the emails, I'll come into the community and we can work out live until it got too big I figured we could do like zoom meetings where we can see each other, and if it's just a handful of people at first, my husband can be there and he knows enough about yoga that he can be like, hey, so and so it needs to do this or this person. And so then I can give them cues with him like in the background. Shane Sams: Okay, all right hold on. Jocelyn Sams: Okay, let's hit the pause button of just a minute. Shane Sams: Jocelyn and I are looking at each other like, okay, let's fix this. Jennifer Dixon: Yeah, help me. Shane Sams: Okay. So for one thing, you think you sold them the same thing that the challenge was, but it wasn't, okay? The thing you were selling was you leading them live and being a part of a community, but you had this very sterile challenge of 42 minute videos where you were sending them emails and they click and watch them alone. Like think why people join your yoga Studio. They want to be led and they want to be around other people who love yoga. And you did not provide that for these people in the online environment that's why they didn't buy, right? They weren't just doing it for the high intensity workout. They weren't just doing it for this cool structure that was different than everybody else. They basically were like, I want to do yoga with somebody, and I want someone to tell me how to do it. Shane Sams: And yeah, that's kind of what you're selling. But it was totally different from the strategy. Imagine if your challenge had been like this, "Hey guys, we're going to make this challenge for five days. Here's what we're going to do. We're going to do eight minute workouts every morning, live, I'm going to be there." And you do an eight minute tabata hit style workout that will make them just barely sweat. And then at the end of it, you say, "That's the end of the challenge, but I bet you feel better and you only had to show up live with me for eight minutes a day. What if we could do this for real? I teach 20 and 30 minute classes all the time. We can crush it, join the community, led live by me," and now they have an act. That challenge would have been a representation, an actual thing that you do in your actual community and it would've simulated what you do for people in your yoga Studio, right? Because people don't want an email campaign with videos. They can just go on YouTube and find videos. Jocelyn Sams: Yeah, and so here's the thing too, Jennifer, is that usually with a challenge, what you want to do is sort of give them like the appetizer, and then you get them to purchase the main course. You gave them like a four course meal. Shane Sams: You gave them the four course meal and the blue apron boxes to make the next three weeks of video of meals. You see what I'm saying? But the main thing was, I think 25 people signed up because they thought they were getting led by Jennifer's sample of what they were going to do, and they didn't buy because it wasn't what they thought they were going to... Basically what they probably thought they were buying was more emailed videos. You see what I'm saying? Does that make sense? Are we overwhelming you? You sound confused. You got really quiet. Jennifer Dixon: I'm thinking. You can't see all the smoke. Shane Sams: Ooh, that was her head exploding. Jocelyn Sams: Jennifer's no longer with us, due to information overload. Shane Sams: Okay so we're going to take over the yoga studio. But do you understand what we mean? Like you didn't do anything wrong. It's just you did a challenge, but the challenge wasn't exactly, it doesn't sound like what you were selling. Jocelyn Sams: It didn't lead in to your paid offer. Shane Sams: Right. And also too, like challenges are like Jocelyn said, sampler platters. It's the guy that stands in front of the Japanese food restaurant at the mall with the bourbon chicken. You know what I'm saying? It's like that's what challenges are for. But you just like, wow, like here. Did you say one of the videos was 42 minutes? Jennifer Dixon: Yeah. Shane Sams: That's just too overwhelming for a new person. Jocelyn Sams: Your heart is in the right place. Like you were trying to give them something and be like, whoa, this is really cool. But the problem is you gave them more than they needed. Like if it were me, I'd be like, oh well, I can just do these videos. I don't even need anything else. Shane Sams: Anytime you have a problem, an alignment between a lead magnet, remember the lead magnet is the first step. If it's a five day challenge, like imagine someone who was totally out of shape and never done yoga before, came to your yoga studio and you were like, get down and down dog for 42 minutes, let's go. You know what I mean? You would kill them. You know what I'm saying? Like it would be like, get in warrior three and don't move until I look back at you. That's like not the first step of yoga. if I came in to you and I was 200 pounds overweight and I said, I really wanting to do yoga, I think this is the way that I can get back in shape and get my life back. What would be the first thing you would tell me to do? Honestly. If I got 10 minutes to swing by could you show me a couple of things to get my feet wet, what would you tell me? Jocelyn Sams: I think that your offer was more for like advanced people though right? Jennifer Dixon: Yeah. Shane Sams: So is crossfit. Like I go to a crossfit gym, but when a beginner comes in, there's nothing not advanced about crossfit. But you still don't kill them. You give them a PVC pipe instead of a bar. You see what I'm saying? So even someone who wants advanced workouts, what would you do with them in the first day? If I was coming to your beginner 30 minute class, what would you do for me? Jennifer Dixon: We only do hour long classes? Shane Sams: Okay. What would you do for me in an hour long class? Jennifer Dixon: You do the beginner poses, which is basically what was in all of the sequences, they're all beginner friendly poses. And you talk about the alignment a lot, you get a lot of cues, which I tried to do in the videos. And then you get the person comfortable with the names of the poses, the alignment, and then they move on to more challenging classes. Shane Sams: Okay, so here's what you should have done. Like let's say your beginner class is one hour, right? You would take that into 10 minute videos and they never should've saw anything over 10 minutes. Like they're at home or by themselves. They're overwhelmed. 10 minutes today, 10 minutes tomorrow, 10 minutes the next, 10 minutes the next. Now you know all the poses, would you like to buy into our courses and try a longer class? Like that's the beginner version of online courses, right? You take that beginner part, they're not really there with you, so you can't assume you can do the same thing and you break it apart, right? Like you've got to step back. Shane Sams: You're having some curse of knowledge things and I can really feel it coming through like, no, everyone should do this hour class because this is how I do it and it's better workout. That's fine. But you can't throw people into that online. They're home alone by themselves. Jocelyn Sams: Well, not to mention, most of them have probably never heard of you before. Shane Sams: Or done yoga. They don't even know what hit means probably they just thought yoga, sweet. And then they get in there and it was really hard. Jocelyn Sams: Or maybe I'm a person who is an advanced yoga person and I'm like, wow, I really want to do this workout but I don't even know this person. Like they're just wanting to get a little taste of what you have to offer. And when you hit me with like a 35 minute video, what if I don't like it or what if- Shane Sams: And also too they're not invested enough to finish something like that. Like the reason I would watch a 30 minute video is because I paid money for it. If I pay for my subscription in Netflix, I'm going to find a show to watch. Right? But if someone just told me the show, I'm not going to go out of my way to find it. You know what I mean? And also to that, did you say in the community you are doing these live? Jennifer Dixon: Well I don't have a community yet. Shane Sams: But that's your plan, right? Jennifer Dixon: That's the vision, is to do like a zoom call, like what we're doing except with video. And then we work out together. So- Shane Sams: Okay, that has to be a part of any challenges. You have to make people understand what you do, right? It's one reason why we changed our format of our podcasts. We don't talk to experts, we don't interview people who are writing books and stuff like that. We want to demonstrate how our community actually works. And the best way we can do that is to help someone, right? So even our podcast, even our free content is generated in a way that tells people that, you know what I'm saying? Because when you listen to this you're like, wow, Shane and Jocelyn brought a real member on and they're helping them, I want their help. Shane Sams: So if I joined your challenge, like I'd be like, wow, Jennifer showed up for a tabata or something. You know what I'm saying? You do a four minute yoga pose. And like wow she showed up. That's really cool. I want more of this. You see what I'm saying? Someone told me one time, you never ever make noncustomers feel satiated. Noncustomers should always feel hungry. Always. So that's the problem here I think too is like one, it wasn't what you were selling. You were selling them something completely different than videos. You were actually selling them lead, live community, whatever. So there was a disconnect and you stuffed them, they were so over full they wanted to puke and didn't even finish their meal. Shane Sams: So there was a disconnect there and if we can fix that disconnect, I would challenge you to do this again, but I would literally be like, remember what were those videos called Jocelyn? Eight minute abs, remember those from the 90s? Remember those eight minute abs that that guy would come on and be eight minute buns, eight minute arms. You know I'm talking about? Jennifer Dixon: I've done a few of those. Shane Sams: That's what I would do. I would say, hey, we're going to get on live every morning or we're going to do an eight minute workout or something like that. Just whatever. And it's just really short and you use it to teach the best 10 poses, right? Like you do two poses a day for five days. You just take them back and forth through the poses. Super simple. And then like the last one, you pick up the intensity a little bit, and make it more intense kind of 15 minute workout or something. And then when it's over, they're more into it, they got it. They got to see you every morning. They got to hear you say like, "Hey, it's good to see you again, Jennifer. Hey, it's good to see you again, John, it's good to see again, whoever." And it's like there's a feel there and then they lose that, and when they lose that, they'll buy it back. That's how challenges should work. So I wouldn't give up on that. I think it's a great idea. I love it. That would be really cool. It's like, what's the bike called, peloton? Jennifer Dixon: Yeah. Shane Sams: Like this the same model. Right? Like you can get on, you can take a live class, but you don't have to leave your house. You don't have to go to the yoga studio or if you find a personality that you connect with, you can do it with them right there on the zoom call. correct? Jennifer Dixon: Yeah. Shane Sams: So like I love the idea and I know a guy that does this, I've told you this before. We have a buddy named Jeff Mcmahon, he lives up in Cincinnati and he's probably listening right now, hey Jeff. And he kind of is the trainer for all the entrepreneurial people and podcasters and stuff, and he does virtual classes like all the time, even one on one and stuff like that. So there's definitely a model, people are definitely doing this. You just have to kind of connect those challenges better. Jennifer Dixon: Gotcha. Jocelyn Sams: Okay Jennifer, so tell us what is making you feel overwhelmed about this strategy? Jennifer Dixon: So my top three, I'll give you my top three. What happens if I say, okay, I'm going to do this zoom video every day for I don't know, five days, six days and nobody shows up during the workout? Do I still do the workout as if there was somebody there and then the people that have the link, they can watch it later. Then that's one. Two is what possible time of day can I possibly say every day I'm going to give you 10 minutes of my time. I guess it's just two there's not three, there's just two. Shane Sams: You're so overwhelmed you lost them. Jennifer Dixon: Yeah. Shane Sams: All right, well let's do number one first. Yes you would just go ahead and do it. You can actually do these in different ways. If you did it in a different way, maybe you could do the challenge even on YouTube live instead of Zoom, right? Because then you just do it live and then if someone finds it that's cool because you just got more leads. It's not a paid challenge so you really don't care that it's broadcasting for free. It might actually find you new people. Right? And then if they did not show up live, they would click through it and it would be there ready to go. See what I'm saying? I think YouTube live would be a better thing for free content like this. You could put like, hit yoga challenge day one, hit yoga challenge day two. So you're still emailing them, you're still getting them to come, but they can come live and they can participate in a chat, they can do things like that if you want to. Jocelyn Sams: So I would jus take one of the videos that you're already doing, and I've done some hit training before. So is it basically like sequences that you do? So many exercises together? Jennifer Dixon: No, it's not the interval. It's only one I. I don't know. It's just high intensity. I'm not doing intervals as much it's just high intensity. Honestly, it's a lot like a power class it's just not hot. And there's a little bit of psychology there, at least here at my studio if you say power then people are like, oh, I can't do that. I don't know it's just going to make me sound kind of silly. What people are searching for is that high intensity, that sort of workout, but they don't want maybe the jumping up and down. And so it's just yoga on- Shane Sams: Do you hold poses for a long time or something like that? Jennifer Dixon: Yeah, or you do poses dynamically. So anytime you're working your balance. Shane, you said you've done some yoga, I don't know if you've done it. Jocelyn you've done stairsteps so you can totally do this. It's moving between postures with control. That's really, really hard because you're having to use your balance, which incorporates your core muscles and your glutes and all that kind of stuff. So it's a high end. Oh, gosh, I shouldn't use the word in the definition. Shane Sams: I know what you're saying. It's like get the high intensity workout you want without the impact. Jocelyn Sams: With no impact. Shane Sams: Basically. It's perfectly marketable. But the real key is the live component. That's the thing. Jocelyn Sams: So I wonder if you shouldn't change your language a little bit to high intensity, low impact. Jennifer Dixon: I've thought about that, but then when I look up high intensity, low impact, I'm like, if people see that and then they see what I'm doing, they're going to be like, this girl is crazy. Shane Sams: That's okay though. That's a total assumption that you're putting on. You don't know that, you do not know that. There's no way you can know that. Jocelyn Sams: So try it out and see what happens. Shane Sams: You're trying to think like the small group of people who've walked into your studio and left, and not like the people that stay because they thought it was cool. Like that's curse of knowledge at its finest. I know this and when they know it, they'll leave. Like that's not true, but there's no way you can possibly know that, if someone types in like high intensity yoga, right? And they find you and then you say it's high intensity, low impact, just because it's hard doesn't mean they're going to freak out and leave. Right? I don't think it was because it was hard that people didn't finish the thing. Shane Sams: I just think it was too long. Like not everybody wants to work out for an hour and a lot of people at home might just want a 20 minute workout in the morning, they may not want a big hour long thing. You know what I'm saying? Like- Jocelyn Sams: Well, I think we have to be careful because we're making a lot of assumptions. Shane Sams: Yes, a lot of assumptions. We're all making a lot of assumptions. Jocelyn Sams: The thing about it is they wanted to see if they liked what you had to offer. You gave them a huge banquet of stuff to process through- Shane Sams: And they didn't even do it. Jocelyn Sams: And as a result I feel like they were kind of like, ah, this is cool but like whoa, I don't even know you- Shane Sams: Yeah, it's like I don't even know if it was cool because I'm not even going to try that. You know what I'm saying? They looked at it and got scared basically. Jocelyn Sams: So instead let's give them some more bite sized pieces that are more similar to your paid offer. And see if that- Shane Sams: And I think you're thinking, I think you've gone SEO crazy. I hear a little bit of that too. Well not exactly the right people are searching for this exact right word, but that doesn't matter, what they're really looking for is probably just yoga at first. Like that's the core, right? They're looking for somebody to teach them yoga live at home. That's the whole gist of what you're really selling. No one cares about your method. Have you ever noticed that Jocelyn and I even on our sales page don't really go into what's in the flip your life blueprint? Jennifer Dixon: Yes. I did notice that. Shane Sams: We never talk about it. Because if I told you what was in there, it would overwhelm a beginners so much that they would pass out. So for all you beginners out there start passing out. Like if you got in there and really saw what it takes, if I threw all that out at you at first you would be so overwhelmed you'd never try. But if you came to me and said, whoa, here's where I am, I've got an idea. I even made a product, then I would look at you and say, let's build your website. I wouldn't say, let's go build an audience or let's get traffic, or let's start ads or let's do SEO research, I would just say, hey man, you need a website. It's the next step that's the most important step. It's not all the steps. Shane Sams: So I think you're trying too hard to regurgitate all of your past experience onto these people in that five day challenge, and it's just so overwhelming they don't even try. You know what I'm saying? Jennifer Dixon: I do. Shane Sams: All right, so imagine this, imagine if your whole thing was the four minute, I picked tabata because it's four minutes. I just say. For those of you guys that are out there, it's like you work 20 seconds then you rest 10, whatever. You can plant that on almost any workout scheme. But like if you did something like that, that was like a 10 minute workout, let's just say, that's not overwhelming. Hey guys, we're going to do two poses a day, 10 minutes a day. You can do that. And then at the end you tell them there's more inside and to show up next Monday and you'll do the workout, and it's like a, my crossfit gym, sometimes the coach won't even tell us what the workout is until we get there. Because she's afraid if she post it, we won't show up. Jennifer Dixon: Yeah, that used to happen to me. Shane Sams: Right. You know what I'm saying? Jennifer Dixon: It's like I'm not doing that. Shane Sams: I know but you are doing that online. That's exactly what you did. Right? You're like, here's the 42 minute death workout, instead of hey guys, I'm not going to tell you how long we're going to go today so I'll just keep moving or whatever. So as for the other question, where am I going to find 10 minutes? Last I checked, you was running to the zoo, making chimpanzee noises with your kids. Jennifer Dixon: Oh no but- Shane Sams: You have time to find 10 minutes somewhere to do it. Jennifer Dixon: It wasn't the finding of the 10 minutes. But from what I understood is you wanted it to be the same time everyday, and that's where I was like, crap, what is the same time every day where I'm doing something the same time? That's where the disconnect was. Because if I'm going to do a challenge, I imagine we've got to meet up at let's just say 10 o'clock Eastern time every single day. And that's where I was like, ooh- Shane Sams: Make the time. If it's important enough, you'll find a way. If it's not you'll find an excuse. Jennifer Dixon: Yep. Shane Sams: But you can find the time. Like it's your schedule, it's your calendar. I would guess it would probably be early too, by the way. Like, I mean, you know, you can catch people before work, so maybe you do a 6:00 AM challenge to get people real fired up or you do a 9:00 PM challenge and you do it at night. Like we have webinars at 9:00 PM sometimes look at our member calls. You think we want to do a member call at nine o'clock on a Sunday? No, but we do it because we know people need it, and we know and we know they'll show up for it. Shane Sams: So like sometimes you just have to pick a time and you have to do it. You can find that, that's the easiest part of the whole equation to figure out, is when you're going to do it. Just look at your calendar and say, all right, next week I'm going to do a challenge and I'm going to do it every day at 8:00 AM forget it, whatever. Because it's not forever. Jennifer Dixon: Yeah. Shane Sams: You know what I'm saying? It's like not forever. Jennifer Dixon: Would that turn people away if it was at my house? Because at like six in the morning, I'm going to be at my house. I'm not going to be- Jocelyn Sams: No. Shane Sams: No one cares. Jocelyn Sams: I don't think it will. Shane Sams: No one cares. Jocelyn Sams: I watch workout videos all the time, like on YouTube and people are in their bedroom. People are in their living area. Shane Sams: You watch our member calls twice a month and we're sitting in our bedroom. Jennifer Dixon: Yeah but y'all aren't doing yoga and let's be honest yoga has a fair amount of, what is the word I'm looking for? Stereotype expectations. And that's probably like into one of the questions later. That's why I was like, oh, because my house is not decorated. I've got two little kids, there's probably green boogers on the wall somewhere. Shane Sams: On the last member call that we had our daughter came in here changing into her pajamas. Jennifer Dixon: I saw that. Shane Sams: Yeah right. Exactly right behind us. And I was like, get out of here. There was dogs running in here. No one cares as long as you give them what they want. I mean, you can lock the door. And also too I'll tell you another story. I got to tour Michael Hyatt's office a couple weeks ago. He was an online guy. So they have these things in their offices called podcast closets. Okay. And they use them for webinars and podcast. Anybody at time can go on one of these closets shut the door and do it. And they've already got all this stuff set up for podcasts and Webinars, right? But they made it proportion. Like there's decorations on the back of the wall. It's so funny. All the decorations were smaller, there was paintings and pictures and stuff, and it looked really tiny. But it was done in a way of perspective. It made it look like they were in a huge room. You see what I'm saying? But it was totally an illusion, like they were in a big conference room with a wall of stuff but it was hilarious, because they had thought like, well, who cares where we are, we'll just make it look like we want. Shane Sams: And we interviewed someone a few weeks ago on this program who teaches English to students in China, and she does it in her laundry room- Jennifer Dixon: Yeah, I heard that one. Shane Sams: Where the camera points at the white wall and she's got it looking like a school room. So I promise you, one Saturday you could go clear one wall in some room of your house that you can shut a door- Jocelyn Sams: And make it look amazingly decorated. Shane Sams: And make it look like you're in a yoga studio. You could make it look however you want it. Jennifer Dixon: So that's not showing up every day. It's just doing it one Saturday? Shane Sams: No, I'm talking about you pick one wall in your house that becomes the yoga wall and point your camera at that and nobody will even know you're in there. It doesn't matter. Like you can make it look as pretty as you want. You can make it look not as pretty as you want, it doesn't matter. All that matters is what's behind you on the camera. It doesn't matter if it's in this big room, and I still don't think people will care. They'll see a yoga mat and somebody working out and guide them through a workout. Here's another assumption we're making. You're assuming people care, like me and Jocelyn don't really care about stuff like that. Some people will care, but you just want the ones that don't care. You want the ones who care more about is this person real and authentic and will they show up for me when they say they will, and are they going to lead me through this process? If they will, I'll follow them and everybody else who doesn't. Like all the stereotypes in yoga. Shane Sams: I'm six foot tall and 260 pounds and I do yoga. Is that stereotypical? Probably not. There's somebody out there that will follow you just the way you are and if you want to make it a little prettier you can. Like you don't have to have a film studio or a yoga studio or anything like that, that's not important, that's not what you're selling. You know what I'm saying? That's the Instagram model, 30 year old millennial Instagram yoga person. Let them go worry about what their camera looks like. You know what I'm saying? You're selling to moms. The mom that's doing yoga with you is probably doing it in her bedroom floor or she may be in the laundry room hiding from her children so she can do yoga. So she would probably appreciate that, that it is so real. Shane Sams: But I guess just challenge those. You can't worry about what it looks like. You just can't. You just got to do it. You just got to make it happen and make it live and make it real. And I think people will actually probably like it better you know? Jennifer Dixon: Got it. Shane Sams: Yeah. I hope that makes sense? Jennifer Dixon: Yeah. Get over myself. Jocelyn Sams: All right Jennifer, we've had a really fun time talking to you today and trying to figure out what your next steps are going to be. Unfortunately we are almost out of time but before we go we'd like to ask everyone what is one thing that you plan to do based on what we talked about here today? Jennifer Dixon: I will relaunch my challenge to include I guess three to five days of live mini trainings. No more than 10 minutes and try to get people into my membership that way. Shane Sams: I think that's a good idea. I think that's good because you can use the same process and just teach it differently and try it again. And I would really invite those people that did it the first time. They'll probably sign back up and they'll probably do it this time, you can say I revamped it. It's all new. It's going to be much easier and you're going to love it even more. Okay? Jennifer Dixon: Got it. Shane Sams: All right guys, that wraps up another episode of the Flipped Lifestyle podcast. What a great conversation with Jennifer about her business. Man it can be easy to get overwhelmed or even discouraged and frustrated when you're out there worrying about your online business, trying to make something work and you get a little success and then it goes away, and you just don't know what to do next to make it happen. And that's what the Flip Your Life community is all about. We would love to help you with your next steps inside the community, on our member calls and in our training area. You can check out everything we have to offer for the Flip Your Life community at flippedlifestyle.com/flipyourlife. We'd love to have you in there. We'd love to see you on our next member call and maybe we'll even be able to talk to you on an upcoming podcast. So until next time, get out there, take action, do whatever it takes to flip your life. Jocelyn Sams: Bye. Links and resources mentioned on today's show: Jennifer's Website Flip Your Life LIVE 2019 Tickets & Registration Information Flip Your Life community Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Join the Flip Your Life Community NOW for as little as $19 per month! https://flippedlifestyle.com/flipyourlife
In today's episode, we help Jennifer scale her yoga business online. FULL TRANSCRIPT Jocelyn Sams: Hey y'all on today's podcast we help Jennifer scale her yoga business online. Shane Sams: Welcome to the Flipped Lifestyle podcast, where life always comes before work. We're your host, Shane and Jocelyn Sams. We're a real family that figured out how to make our entire living online. Now we help other families do the same. Are you ready to flip your life? All right, let's get started. What's going on everybody? Welcome back to the Flipped Lifestyle podcast, it is great to be back with you again today. Really excited about today's guest because this is going to be an interesting show. We've been talking a lot on the podcast about different ways to live the flipped lifestyle, different ways to take control of your life, to be able to make your own money to become and stay self employed, offline, online, work from home, work in your office, wherever it may be. Shane Sams: And this episode is going to fall squarely in the middle of every one of those possibilities because we have someone that has flipped their life through their brick and mortar business, but now they want to scale it online. There's all kinds of, we're at a fork in the road and there's 47 prongs on the fork. So we're going to dig into this a little bit today and see if we can make sense out of it. We want to welcome flip your life member Jennifer Dixon to the show. Jennifer Dixon: Hey guys, thank you for having me. Jocelyn Sams: We are very, very happy to talk to you today. Jennifer is one of our more active members. We see her over and over again on member calls- Shane Sams: Asks amazing questions and I was telling her off air before we started the show. Set a new world record for amount typed into the podcast intake form. I mean we're talking to some multiple paragraphs here folks. I mean it was impressive. It was very impressive. Jocelyn Sams: Okay, so let's just end this podcast now and maybe you should write a novel. Shane Sams: It's prolific that's it, that's right. You just to write a book and it'll be so prolific that no one won't be able to help but purchase it. Jocelyn Sams: Like podcast done that is like a record. Shane Sams: That's a record. We'll see y'all next week. Bye. All right, so first of all, before we get started tell us about your background. How you ended up doing what you do now in your brick and mortar business. Right? And then maybe a little bit about how you found us and then we'll jump from there? Jennifer Dixon: Okay. So you all can tell me to speed it up or slow it down because as you can tell, I'm not great at brevity. That might be the Southern roots. I don't know. We just go slow. Shane Sams: We'll edit you out, it's okay. Jennifer Dixon: All right, so I got into yoga about 10 years ago. I was really active and running, I was training for a marathon at the Disney marathon, actually with my sister and doing crossfit at the time. And I herniated a disk in my low back and I went from being able to sling weights around and run for hours on end, which I used to love to do, to basically being bedridden. I went through eight rounds of four epidural shots in my back. I wasn't even 30 at the time. And the next step really was surgery is what the doctor had said. And I was not willing to do that. My Dad's had back surgery and I am not a huge fan of the ramifications of that. So, my boyfriend now husband at the time was like, "Why don't you try yoga?" And I was like, "Yoga is for sissies." Famous last words. Jennifer Dixon: And he took me to my very first heated power class, and when I was getting into the studio, I had to use the handles to get out of my car, my back was hurting so bad. And by the time the class was over, I could touch my toes and my back didn't hurt. And ever since then I basically practice nearly every single day for this'll be, I think my 10th year.
Jennifer Dixon’s Dark Pasts: Changing the State’s Story in Turkey and Japan (Cornell University Press, 2018), investigates the Japanese and Turkish states’ narratives of their “dark pasts,” the Nanjing Massacre (1937-38) and Armenian Genocide (1915-17), respectively. The official version of history initially advocated by both states was similar in its adherence to a strategy of silencing critics and relativizing or denying the massacre, but Dixon shows how the two governments’ narratives of their dark pasts have diverged. The book draws on a combination of extensive fieldwork and archival research to present a holistic picture not just of the narratives themselves but of the domestic and international factors influencing when and how those historical myths about such large-scale atrocities change over time. Dark Pasts argues that while international pressures exerted on state actors like Turkey and Japan can produce change in the official versions of events, it is domestic factors that shape the content of the new versions. Dixon’s work should be of interest to audiences not just in East Asian or Middle Eastern studies or political science, but also to those with particular concerns with historical memory. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jennifer Dixon’s Dark Pasts: Changing the State’s Story in Turkey and Japan (Cornell University Press, 2018), investigates the Japanese and Turkish states’ narratives of their “dark pasts,” the Nanjing Massacre (1937-38) and Armenian Genocide (1915-17), respectively. The official version of history initially advocated by both states was similar in its adherence to a strategy of silencing critics and relativizing or denying the massacre, but Dixon shows how the two governments’ narratives of their dark pasts have diverged. The book draws on a combination of extensive fieldwork and archival research to present a holistic picture not just of the narratives themselves but of the domestic and international factors influencing when and how those historical myths about such large-scale atrocities change over time. Dark Pasts argues that while international pressures exerted on state actors like Turkey and Japan can produce change in the official versions of events, it is domestic factors that shape the content of the new versions. Dixon’s work should be of interest to audiences not just in East Asian or Middle Eastern studies or political science, but also to those with particular concerns with historical memory. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jennifer Dixon’s Dark Pasts: Changing the State’s Story in Turkey and Japan (Cornell University Press, 2018), investigates the Japanese and Turkish states’ narratives of their “dark pasts,” the Nanjing Massacre (1937-38) and Armenian Genocide (1915-17), respectively. The official version of history initially advocated by both states was similar in its adherence to a strategy of silencing critics and relativizing or denying the massacre, but Dixon shows how the two governments’ narratives of their dark pasts have diverged. The book draws on a combination of extensive fieldwork and archival research to present a holistic picture not just of the narratives themselves but of the domestic and international factors influencing when and how those historical myths about such large-scale atrocities change over time. Dark Pasts argues that while international pressures exerted on state actors like Turkey and Japan can produce change in the official versions of events, it is domestic factors that shape the content of the new versions. Dixon’s work should be of interest to audiences not just in East Asian or Middle Eastern studies or political science, but also to those with particular concerns with historical memory. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jennifer Dixon’s Dark Pasts: Changing the State’s Story in Turkey and Japan (Cornell University Press, 2018), investigates the Japanese and Turkish states’ narratives of their “dark pasts,” the Nanjing Massacre (1937-38) and Armenian Genocide (1915-17), respectively. The official version of history initially advocated by both states was similar in its adherence to a strategy of silencing critics and relativizing or denying the massacre, but Dixon shows how the two governments’ narratives of their dark pasts have diverged. The book draws on a combination of extensive fieldwork and archival research to present a holistic picture not just of the narratives themselves but of the domestic and international factors influencing when and how those historical myths about such large-scale atrocities change over time. Dark Pasts argues that while international pressures exerted on state actors like Turkey and Japan can produce change in the official versions of events, it is domestic factors that shape the content of the new versions. Dixon’s work should be of interest to audiences not just in East Asian or Middle Eastern studies or political science, but also to those with particular concerns with historical memory. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jennifer Dixon’s Dark Pasts: Changing the State’s Story in Turkey and Japan (Cornell University Press, 2018), investigates the Japanese and Turkish states’ narratives of their “dark pasts,” the Nanjing Massacre (1937-38) and Armenian Genocide (1915-17), respectively. The official version of history initially advocated by both states was similar in its adherence to a strategy of silencing critics and relativizing or denying the massacre, but Dixon shows how the two governments’ narratives of their dark pasts have diverged. The book draws on a combination of extensive fieldwork and archival research to present a holistic picture not just of the narratives themselves but of the domestic and international factors influencing when and how those historical myths about such large-scale atrocities change over time. Dark Pasts argues that while international pressures exerted on state actors like Turkey and Japan can produce change in the official versions of events, it is domestic factors that shape the content of the new versions. Dixon’s work should be of interest to audiences not just in East Asian or Middle Eastern studies or political science, but also to those with particular concerns with historical memory. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jennifer Dixon’s Dark Pasts: Changing the State’s Story in Turkey and Japan (Cornell University Press, 2018), investigates the Japanese and Turkish states’ narratives of their “dark pasts,” the Nanjing Massacre (1937-38) and Armenian Genocide (1915-17), respectively. The official version of history initially advocated by both states was similar in its adherence to a strategy of silencing critics and relativizing or denying the massacre, but Dixon shows how the two governments’ narratives of their dark pasts have diverged. The book draws on a combination of extensive fieldwork and archival research to present a holistic picture not just of the narratives themselves but of the domestic and international factors influencing when and how those historical myths about such large-scale atrocities change over time. Dark Pasts argues that while international pressures exerted on state actors like Turkey and Japan can produce change in the official versions of events, it is domestic factors that shape the content of the new versions. Dixon’s work should be of interest to audiences not just in East Asian or Middle Eastern studies or political science, but also to those with particular concerns with historical memory. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jennifer Dixon’s Dark Pasts: Changing the State’s Story in Turkey and Japan (Cornell University Press, 2018), investigates the Japanese and Turkish states’ narratives of their “dark pasts,” the Nanjing Massacre (1937-38) and Armenian Genocide (1915-17), respectively. The official version of history initially advocated by both states was similar in its adherence... Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/japanese-studies
Our guest this week is the architect Jennifer Dixon, Architecture Leader for the global architecture and engineering firm AECOM in the firm’s EMIA region – Europe, Middle East, India and Africa, where she leads a multi-national team of over 500 architects. AECOM provides design, consulting, construction, and management services to a wide range of clients … Continue reading "Jennifer Dixon – Episode Twenty-Two"
Edict Zero – FIS – EP404 – “A Day To Die (I)” EDICT ZERO – FIS – Season 4 Episode 4 – “A Day To Die (I)” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Robert Cudmore, Chris Barnes, David Collins-Rivera, Jennifer Dixon, Caitlin Sneddon, Fiona Thraille, Kim Poole, Dayn Leonardson, […]
Michael Rogers, communications officer for the Small Business Association of Michigan, talks with Jennifer Dixon, State Air Quality Specialist, to get the details on a Feb. 16 DEQ air permit workshop.
Edict Zero – FIS – EP403 – “Ghosts (II)” EDICT ZERO – FIS – Season 4 Episode 3 – “Ghosts (II)” #CREDITS# VOICES: Catherine Rinella, Dayn Leonardson,James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Robert Cudmore, Chris Barnes, David Collins-Rivera, Jennifer Dixon, Caitlin Sneddon, Fiona Thraille, Owen McCuen, Steve Schneider, Joe Stofko, and […]
EDICT ZERO – FIS – Season 4 Episode 2 – “Ghosts (I)” #CREDITS# VOICES: Catherine Rinella, Dayn Leonardson, James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Robert Cudmore, Chris Barnes, David Collins-Rivera, Jennifer Dixon, Caitlin Sneddon, Fiona Thraille, Owen McCuen, and Jack Kincaid. EXPANDED VOICE CREDITS News radio voice ____________________ Jack Kincaid Cops […]
EDICT ZERO – FIS – Season 4 Episode 1 – “Paradigms” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Matthew McLean, Michael Hudson, Robert Cudmore, Chris Barnes, David Collins-Rivera, Jennifer Dixon, Caitlin Sneddon, Fiona Thraille, C. Edward Reed, Clay Dugger, Joshua Price, Lampros Liantos, and Jack Kincaid. EXPANDED VOICE CREDITS Special […]
EDICT ZERO – FIS – Season 3 Episode 8 – “Horizons (III)” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Matthew McLean, Michael Hudson, Robert Cudmore, Chris Barnes, David Collins-Rivera, Jennifer Dixon, Caitlin Sneddon, Folly Blaine, and Jack Kincaid. EXPANDED VOICE CREDITS Special Agent Benjamin Zurn _________ Russell Gold Sylvia Zurn […]
It seems the race to implement telehealth is on – the UK government's response to its Whole System Demonstrator pilot has been very positive. But has it been over-hyped? We find out from Jennifer Dixon, Director of the Nuffield Trust, which has evaluated the pilot. Also, alcohol: beneficial or detrimental? Evidence shows it depends on what aspects of health you look at. Research published on bmj.com this week adds to the picture by looking at the association between alcohol consumption and the risk of developing arthritis. Alicja Wolk, professor of nutritional epidemiology at the Karolinska Institutet, explains her study.
EDICT ZERO – FIS – Season 3 Episode 5 – “The Quondam Heart (II)” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Matthew McLean, Michael Hudson, Robert Cudmore, Chris Barnes, Jennifer Dixon, David Collins-Rivera, Gwendolyn Jensen-Woodard, Caitlin Sneddon, and Jack Kincaid. EXPANDED VOICE CREDITS Ambassador __________________________ Jack Kincaid E-1 Op (in […]
EDICT ZERO – FIS – Season 3 Episode 3 – “No Bounds” #CREDITS# VOICES: Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Matthew McLean, Michael Hudson, Jennifer Dixon, and Jack Kincaid. Guest star appearances by Domien De Groot and Eline Hoskens from Audio Epics. EXPANDED VOICE CREDITS Thad Vermeulen ______________________ Domien De Groot Olivia Vermeulen […]
EDICT ZERO – FIS – Season 2 Episode 7 – “The Captain’s Understudy (Part 2)” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Jennifer Dixon, Matthew McLean, and Jack Kincaid EXPANDED VOICE CREDITS Robert Marlowe Tell _________________ Jack Kincaid Noah, RMT’s Agent ___________________ Jack Kincaid Special Agent Marcus Briggs _________ Phil […]
EDICT ZERO – FIS – Season 2 Episode 6 – “The Captain’s Understudy (Part 1)” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Jennifer Dixon, and Jack Kincaid EXPANDED VOICE CREDITS Ambassador __________________________ Jack Kincaid Captain Socrates & others ___________ Jack Kincaid Dr. Ethel White, aka Agent Berlin ___ Jennifer Dixon […]
EDICT ZERO – FIS – Season 2 Episode 5 – “Banisher” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Jennifer Dixon, Matthew McLean, Michael Hudson, Felbrigg Herriot, C. Edward Reed, and Jack Kincaid EXPANDED VOICE CREDITS Moe, The Trucker ____________________ Jack Kincaid “Freight-Taker” _____________________ Julie Hoverson “Silverfish” ________________________ Felbrigg Herriot Z-Link […]
EDICT ZERO – FIS – Season 2 Episode 4 – “Red Lines” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Gwendolyn Jensen-Woodard, Rhys Torres-Miller, Jennifer Dixon, and Jack Kincaid. EXPANDED VOICE CREDITS Cindy Zegfield ______________________ Rhys Torres-Miller Richard Zegfield ____________________ Jack Kincaid Daryl Jernis ________________________ Jack Kincaid Deputy Director Rachel Church […]
EDICT ZERO – FIS – Season 1 Episode 7 – “Kinesis” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Jennifer Dixon, Glen Hallstrom, Kim Poole, and Jack Kincaid EXPANDED VOICE CREDITS Ambassador & others _________________ Jack Kincaid Ivan, EZMS System ___________________ Glen Hallstrom Melissa Parker ______________________ Tanja Milojevic Mister Cook _________________________ […]
EDICT ZERO – FIS – Season 1 Episode 5 – “Relativity” #CREDITS# VOICES: James Keller, Julie Hoverson, Phil Rossi, Tanja Milojevic, Russell Gold, Glen Hallstrom, Gwendolyn Jensen-Woodard, Jennifer Dixon, and Jack Kincaid EXPANDED VOICE CREDITS Concessionist _______________________ Tanja Milojevic Old man _____________________________ Russell Gold Bernie & others _____________________ Jack Kincaid Security in “Booth 2” _______________ […]
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