Oh My Pod | Podcast Strategy

DM me "EQUIPMENT" On LinkedIn For My Free Guide To Podcasting Equipment in 2024In this episode, Justin shares exactly what you need to do to get your audio podcast onto YouTube and optimize it to look professional. He covers everything from equipment and lighting to thumbnails and titles.Timestamps:3:36 Place yourself properly in the shot for better visuals.7:39 Design thumbnails using templates for a professional look.10:01 Categorize episodes into playlists for binge-able content.If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyResources Mentioned:Key Light MK.2 | ShopOh My Pod Podcast Episode on 7 Ways To Make Your Podcast LOOK Better | Spotify or AppleOh My Pod Podcast Episode on 7 Hacks For Writing Irresistible Episode Titles | Spotify or AppleYouTube | WebsiteCanva | WebsiteFind more from Podigy on Instagram, YouTube, & LinkedInOur Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin shares his four-step process for hiring a virtual assistant to handle your podcast's administrative tasks and save you hours each week.Timestamps:3:59 Compile a list of all podcast tasks.6:39 Simplify and create SOPs for non-essential tasks.9:51 Track and manage tasks with a Google sheet.Resources Mentioned:Online Jobs Philippines | WebsiteLoom | WebsiteSlack | WebsiteFind more from Podigy on Instagram, YouTube, & LinkedInOur Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin interviews Ann Carden, a successful entrepreneur who has built and sold multiple businesses. Ann shares how she strategically uses her podcast to attract high-end clients and build valuable relationships. She reveals her process for selecting guests, leveraging the podcast as a networking tool and adding value for her clients. Ann's insights demonstrate how podcasting can be a powerful tool for growing a business when approached with the right strategy.Ann has more than forty-three years of business, marketing, and sales experience, with over thirty-two years as an entrepreneur. She has built seven successful businesses (selling five) and is the current owner of two. She has been coaching/consulting for the past thirteen years and has worked with several hundred small business owners, consultants, coaches, and professional entrepreneurs in over sixty different types of businesses to further their success.Timestamps:6:45 Build relationships through strategic podcast guesting and content creation.8:06 Leverage a podcast to build brand credibility and visibility.10:58 Select podcast guests strategically to maximize business opportunities.20:15 Manage podcasting and guesting by planning and scheduling efficiently.24:52 Repurpose content to maintain a consistent podcast schedule.Connect with Ann on her Website or LinkedInResources Mentioned:Expert In You Magazine | WebsiteExpert In You Podcast | WebsiteFind more from Podigy on Instagram, YouTube, & LinkedInOur Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin shares 25 essential hacks for making your podcast stand out, covering topics like growth strategies, improving interviewing and hosting skills, and crafting engaging content. He emphasizes the importance of serving a specific audience, maintaining consistency, and ensuring high-quality production to attract and retain listeners.Timestamps:2:04 Serving a specific purpose for a specific listener.4:32 Do solo episodes, not just interviews.6:07 Your podcast name should reflect your show's purpose.8:51 Introduce yourself and your show's mission in every episode.10:21 Why you shouldn't edit your own podcast.12:25 You don't need expensive equipment to look and sound great.14:24 Release episodes at least weekly for consistent growth.Resources Mentioned:Riverside | WebsiteShure MV7 Microphone | WebsiteCanva | WebsiteFind us on Instagram, YouTube, & LinkedInOur Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin interviews Leisa Reid, a public speaking expert who booked 83 speaking gigs in her first year. Leisa helps entrepreneurs use public speaking to market their business and attract ideal clients. She shares strategies on creating a signature talk, preparing for podcast guest appearances, and managing speaking engagements efficiently. Leisa's tips will help you become a more effective speaker and grow your business through speaking opportunities.As the Founder of Get Speaking Gigs Now, Leisa trains entrepreneurs who want to use public speaking as a soul-fulfilling business growth strategy. Clients who work closely with her “Get Their Talk Ready to Rock” and build their speaking skills and confidence through the Speaker's Training Academy. Leisa has booked and delivered over 600 speaking engagements, and she teaches her clients all of the strategies she uses to get booked, stay booked and monetize their talks. In this episode, she will share the #1 secret she uses to get speaking gigs!Timestamps:3:22 Overcome public speaking fears effectively.5:39 Developing a strategy for client speaking engagements.11:12 Create a compelling and concise signature talk.12:49 Repurpose speaking content for podcast interviews.14:56 Organize podcast appearances for better efficiency.19:59 Use a structured approach to get on podcasts.23:02 Implement keyword strategy for Instagram DMs.Get Leisa's 5 Top Tips To Get More Speaking Gigs!Connect with Leisa on Facebook or LinkedIn.Resources Mentioned:Get Speaking Gigs Now | WebsiteInternational Speaker Network | WebsiteToastmasters International | WebsiteHubspot | WebsiteFind us on Instagram, YouTube, & LinkedInOur Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin interviews Rob Cressy, a prolific coach, AI expert, content creator, and podcaster. Rob shares valuable insights on leveraging your podcast to grow your email list and nurture your audience. He breaks down his strategy for creating lead magnets, designing email sequences, and using AI tools like ChatGPT to streamline the process. If you want to learn how to effectively combine your podcast and email marketing efforts, this episode is a must-listen.Rob Cressy is a high performance coach, committed to helping leaders grow their business & life together. With expertise in self development, AI, and brand building, he helps you create better habits, routines, and mindsets to keep winning for the long haul.Want to connect with Rob? Join his community, Creating Unlimited and follow him on LinkedIn.Resources Mentioned:Rob Cressy's Morning Routine Guide | Free DownloadConvertKit | WebsiteChatGPT | WebsiteFind us on Instagram, YouTube, & LinkedInOur Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin chats with Rob Cressy, a content creator and AI strategist who transitioned from corporate America to podcasting. Rob shares his unique approach to creating valuable content across multiple platforms, focusing on inspiring, educating, and entertaining his audience. He offers insights into keyword research, SEO optimization, and diversifying podcast content to engage listeners. Rob also discusses his goal of helping 10 million people and the importance of building a community around shared passions.Rob Cressy is a high performance coach, committed to helping leaders grow their business & life together. With expertise in self development, AI, and brand building, he helps you create better habits, routines, and mindsets to keep winning for the long haul.Want to connect with Rob? Join his community, Creating Unlimited and follow him on LinkedIn.Resources Mentioned:SE Ranking | WebsiteAnswer the Public | WebsiteTim Ferriss | PodcastTubeBuddy | WebsitevidIQ | WebsiteFind us on Instagram, YouTube, & LinkedInOur Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin sits down with Adam Kan, an expert in Instagram growth, marketing, and general entrepreneur skills. Adam, only 24 years old and a marketer of nine years, has built an impressive business for himself. He shares invaluable insights on growing an Instagram account effectively.Adam Kan is a seasoned professional in the online marketing space, boasting nearly nine years of experience. His diverse portfolio includes work with publishing companies, prominent business opportunity gurus, horse racing, dating, SaaS, and martial arts. Adam has truly done it all, bringing a wealth of knowledge and expertise to each project he undertakes. Adam specializes in Instagram and email copywriting and is dedicated to coaching individuals to become exceptional freelance copywriters or high-ticket freelancers. His expertise and guidance have helped many aspiring freelancers elevate their careers and achieve remarkable success in their respective fields.Key Topics Discussed:Growing your Instagram account for business or podcastingSharing diverse content for engagement and viralityRole of elaborate hooks in gaining audience attentionImpact of follower authenticity on Instagram performanceThe role of repurposed clip content in digital marketingTo connect with Adam Kan, find him on Facebook.Our Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this engaging episode, Justin sits down with Adil Amarsi, a maestro in email copywriting and marketing whose genius has generated firms $1.2 billion in additional revenue. This is an authentic discussion on respecting your audience, crafting compelling call-to-actions and the vital connection of personal relatability. Adil shares the nuances of email communication and strategic insights on repurposing podcasts, as well as offers valuable advice on building mailing lists and handling unsubscribes. This episode is a masterclass for anyone striving to deepen audience engagement and scale their online business.Adil Amarsi is a former copywriter turned conversion consultant, copywriting mentor, and marketing strategist. On top of helping his clients generate over a Billion dollars in sales in his professional copywriting career, Adil has helped build a boatload of businesses behind the scenes, having worked in over 420+ markets and industries, been behind over 17,000+ marketing campaigns, and having an unheard of success rate.He's also pioneered some of the designs and ideas around storyselling over the last decade. Adil is also a podcaster, digital artist, and loves to help copywriters and small business owners find their direction with what to say and how to put their marketing to work for them. His unique ability to see things from multiple angles has made him a sought-after consultant and mentor.Key Topics Discussed:Significance of authentic and relatable content.Effective structuring for Calls To Action or CTA's.Utilizing email for business growth.Creating engaging email sequences from podcast content.Importance of respecting the audience's time.Want to transform the way you write opt-in pages? Receive the Greatest Opt-In Formula for free! Connect with Adil on Instagram.Our Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin talks to Lindsay McMahon, an ESL podcasting mogul and expert in growth strategies. Her podcast "All Ears English" receives 4-5 million downloads per month and she has 11 years of experience in podcasting. Lindsay discusses the importance of growing and engaging an audience in podcasting and shares key strategies like leveraging feed drops, the importance of networking within the industry, the effectiveness of guest appearances, and much more. Tune in to learn from her experiences and insights that you can apply to your own podcast.Lindsay McMahon is the co-host and owner of the All Ears English Podcast. The show attracts 4-5 million monthly global downloads across its entire catalogue and garners 100,000 downloads per episode. It has achieved significant recognition, ranking #1 in Language Courses - Education on Apple Podcasts and #9 in Global Business Reach in May 2022.This summer, All Ears English will be featured on Lufthansa's in-flight entertainment. The podcast has also collaborated with notable brands such as Lululemon, Grammarly, Indeed, LinkedIn Learning, and others.Lindsay's team and podcast have been highlighted in Forbes (December 2021), Podcast Magazine (May 2021), and Language Magazine (March 2020). Since its launch in 2013, All Ears English has grown into a successful online education business, with the podcast serving as the primary marketing channel.Key Topics Discussed:Importance of growing a podcast's listenershipStrategies for implementing podcast feed dropsEffective guest appearances and networking in podcastingChallenges and measurements in podcast growthFuture directions and business behind podcastingFind Lindsay's Podcast All Ears English, if you enjoy it please rate and review the show.Connect with Lindsay on All Ears English Instagram, as well.Our Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast Academy.In this episode, Justin sits down with successful beauty industry influencer, Justin Moore. Rising from humble beginnings on YouTube, Moore has navigated the complexities of brand sponsorships, striking a perfect balance between the audience's interests and revenue earnings. Bringing his expertise in personalized sponsorship proposals, our guest elucidates diverse content strategies to capture sponsor interests. Moore also dispels misconceptions about sponsor thresholds and highlights the potential of correctly used sponsorships for business growth. Listen in to learn about the art of crafting engaging narratives and the importance of tuning into sponsor objectives and interests.Key Topics Discussed:Personalized sponsorship proposals for brandsMulti-platform approach to sponsorship dealsValue of engaged podcast audiencesMisconceptions of podcast sponsorship thresholdsTransforming traditional business practices for partnershipsJoin 33,378 creators getting sponsorship opportunities at Creator Wizard.Connect with Justin Moore on his YouTube Channel.

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin interviews Owen Hemsath aka Owen Video, a pioneer of YouTube since 2006 and an expert in content creation and business growth. Owen delves into the intricacies of leveraging YouTube for podcasts, emphasizing the importance of thumbnails, titles, and short-form content. He shares his strategies for engaging viewers and improving channel performance, discusses his unique journey to success, and explains how he combines homeschooling with YouTube. Listen in to learn actionable tips for boosting your YouTube presence and making your podcast stand out.Key Topics Discussed:Creating effective YouTube thumbnails and titlesShort form content strategies for growthOvercoming early life challenges for business successImportance of watch time on YouTubeAdapting podcasts for YouTube audience retentionConnect with Owen at his website Owen Video and Instagram.Our Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin interviews Michelle Oh, co-founder of Roll AI, a groundbreaking platform for podcasters. Michelle dives into how Roll AI leverages advanced technology to transform your phone into a powerful recording tool, delivering Netflix quality video with ease. She also highlights the platform's AI driven features that help to simplify the post production process. If you want to elevate your podcast's video quality without investing in expensive gear, this episode is a must listen.Key Topics Discussed:Advantages of using a phone's back cameraFeatures on the Roll AI platformAI advancements in video editingPhone cameras vs. DSLR camerasFuture developments of Roll AIOur Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin interviews Madhuri Pura Dasa, a former monk turned successful coach, who scaled his business from zero to seven figures. Madhu delves into the powerful role of content and podcast guesting, during which he shares actionable insights and personal experiences. Discover how his unique story, strategic use of platforms like Podmatch, and emphasis on authenticity and value helped him thrive. Learn tips to monetize your life's purpose and elevate your podcast game from an expert who's been there and done that.Key Topics Discussed:Content's role in growing a podcast businessThe impact of podcastingFinding and pitching podcastsImportance of personal storytellingMonetizing podcast guestingIf you're a conscious business owner that is great at helping others and looking to scale your business to help more clients, then the Wellness Entrepreneurs is the community for you.Also find Madhuri Pura Dasa on Instagram.Our Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

Leaving a review helps us SO MUCH and I would truly appreciate it if you took the time to do it. In this episode of Oh My Pod, host Justin J. Moore uncovers the secrets to crafting compelling podcast episode titles. Drawing from his singer-songwriter and podcast expertise, Justin shares seven actionable tips to boost your listener count. Learn how to create unique, specific, engaging titles that capture attention and drive downloads. Whether you're new to podcasting or a seasoned host, these strategies will transform your titling approach. Don't miss out on this game-changing advice to grow your podcast audience and make your episodes stand out!Key Topics Discussed:The importance of compelling episode titlesThe Four U's frameworkUsing lists effectively in titlesThe strategic use of guest namesTimestamps:00:45 Podcast listeners select episodes based on titles.05:00 Writing with the audience in mind, use starting points.07:45 Tips for podcast success, including guest placement.Our Socials:Find us on Instagram, Youtube, & LinkedinSign up for PodMatch to get infinite guests & get paid for each interview you do

For the video training that shows the exact posts I made to generate over 250 potential guests for my show, join my free Skool community for podcasters.Welcome to another episode of Oh My Pod! This week, host Justin J. Moore delves into seven essential tips to visually enhance your podcast. From utilizing your smartphone camera for superior quality to adjusting camera angles and lighting for a more professional look, Justin covers it all. Discover how simple items like branded merchandise and strategically placed books can elevate your podcast's aesthetic. Whether you're a seasoned podcaster or just starting, these insights will help you leave a lasting impression on your audience. Tune in to transform your podcast's visual appeal and capture your audience like never before!Key Topics Discussed:Using smartphone cameras for enhanced video qualityThe importance of effective camera angles for brandingEssential lighting tips for a professional video appearanceIncorporating branded materials to boost podcast cohesionSimple strategies for optimizing your YouTube channel presenceTimestamps:03:47 Recording with your phone's camera and how to sync audio properly.08:38 Displaying your favourite books in the video's background builds connection and trust.11:08 Optimizing your YouTube channel with visual upgrades.Our Socials:Find us on Instagram, Youtube, & LinkedinSign up for PodMatch to get infinite guests & get paid for each interview you do

For the video training that shows the exact posts I made to generate over 250 potential guests for my show, join my free Skool community for podcasters.On this jam-packed episode of Oh My Pod, host Justin J. Moore dives deep into the art of attracting top-tier podcast guests. Struggling to maintain a steady flow of engaging guests? Justin shares four foolproof strategies to help you transform your podcast into a magnet for quality conversations. From leveraging similar shows to tapping into social networks and making the most of platforms like PodMatch, discover how to ensure every episode sparkles with valuable insights and top-quality production. Don't miss these insider tips designed to boost your podcast's reach and impact. Key Topics Discussed:Finding guests by analyzing similar podcastsUtilizing social media call-out posts for guest recruitmentThe importance of pre-interview calls for quality controlRe-inviting previous guests for follow-up episodesUsing PodMatch to connect with potential guestsTimestamps:03:15 Networking with similar show guests to create varied content.07:14 Prioritizing actionable takeaways to build trust within an interview.09:47 The effort pays off, you can make money by being a guest.Our Socials:Find us on Instagram, Youtube, & LinkedinSign up for PodMatch to get infinite guests & get paid for each interview you do

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyGet ready to be inspired! This week on Oh My Pod, join host Justin J. Moore as he dives deep with powerhouse podcaster Tracy Brinkmann. Discover how Tracy's strategic podcast-guesting and authentic storytelling skyrocketed his show, The Dark Horse Entrepreneur, to nearly a million downloads. Learn how niche focusing and personal sharing can revolutionize your podcasting journey. Whether you're a novice podcaster or an established voice looking to grow, you don't want to miss this! Tune in for actionable insights and Tracy's captivating success story - Sure to inspire you on your podcasting journey! From hitting the rock bottom of drugs, divorce, bankruptcy and even the death of an 18 month old daughter. To running the planning & marketing departments of some of corporate America's finest companies to his own company helping driven entrepreneurs scale their businesses by crystallizing and monetizing their passions, and now hosting his podcast focused on Driven Dark Horse Entrepreneurs. Tracy Brinkmann is a business coach, success coach & product creator who realizes life isn't fair and participation awards do not feed your family (or your drive to succeed)… This Driven Dark Horse Entrepreneur is looking to share all that he has learned and is still learning about starting, restarting, kick-starting and stepping up your entrepreneurial game all while not ignoring that amazing tool between your ears!Key Topics Discussed:Leveraging external audiences for podcast growth.Niche targeting methods for effective podcast marketing.The best strategies to succeed with guest appearances.The importance of authenticity in podcasting.Monetizing podcasting through back-end products.Timestamps:15:34 Solo episodes drive more engagement and connection.20:43 The missed opportunity to share his personal journey.24:25 How Tracy transformed a 60-page PDF into 1012 podcast episodes.28:31 Tracy discusses growing his reach and how his guesting tour leveraged his podcasts. 30:18 Niching matters: target your podcast audience wisely.Guest Socials:Dark Horse Entrepreneur | FacebookDark Horse Entrepreneur | Podcast

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode of Oh My Pod, host Justin J. Moore digs into the intricacies of long-form content monetization with email expert Dan Bagniuk. Learn why an email list could make or break your podcast's financial success, and why you shouldn't put all your bets on sponsorships. Discover Dan's invaluable advice on leveraging emails to convert listeners to customers and how strategic content can attract significant long-term business growth. These two dissect the art of creating tantalizing podcast titles, mining emails for gold, and much more. Tune in for insights that will completely transform your email list!After years spent honing his skills crafting compelling copy for some of the most successful 7 and 8-figure coaches and consultants, Dan Bagniuk recognized a common thread among many businesses: untapped potential. Armed with this insight, he embarked on a mission to help entrepreneurs unearth hidden profit centers and untapped sales channels through the power of email marketing. Through 'Hidden Profits', Dan Bagniuk has not only created a thriving agency but a transformative force for businesses seeking to unlock their full potential. By harnessing the power of email marketing, he has empowered countless entrepreneurs to discover and capitalize on the hidden profit centers within their enterprises, propelling them toward unprecedented levels of success.Key Topics Discussed:Leveraging email lists for podcast growthEffective strategies to monetize any podcastStrategies to create compelling podcast titlesLong-form content's impact on email brandingMaximizing email click-through ratesTimestamps:17:11 Creating content that engages email subscribers for success.21:49 The importance of podcast titles in attracting listeners.24:20 Creating impactful podcast titles using audience questions.29:06 Long-form content is vital to building trust and loyalty in branding.Guest Socials: Dan Bagniuk | Facebook

Want to learn the top industry tricks and techniques from Carl to skyrocket your podcast? Book A Call with Carl RichardsIf you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast Academy Dive into the world of podcast monetization with Justin J. Moore and expert Carl Richards on Oh My Pod's latest episode! They unearth innovative strategies beyond traditional sponsorship that can skyrocket a small podcast's revenue. Learn about hot seat coaching, engaging online communities, and high-reward joint ventures—giving you valuable content creation tips. Get ready to transform your podcast's earning potential in this fully loaded episode that promises to change the way you think about growing your show. Tune in for actionable advice and start turning your podcast into a gold mine!Carl Richards - CEO of Carl Speaks and Podcast Solutions Made Simple. He has spent more than 25 years behind the microphone, on the radio and on stage, entertaining and influencing audiences worldwide. He's a 3x best-selling author, TEDx Speaker and emcee, podcast host and is the founder and CEO of Carl Speaks and Podcast Solutions Made Simple. Carl helps coaches, consultants and other subject matter experts become the go-to experts and elevate their credibility by launching world-class podcasts. He lives with his spouse in Gananoque, Ontario Canada, where he enjoys camping and boating in the 1000 Islands.Key Topics Discussed:Monetization strategies for smaller podcastsAlternative revenue-generating podcast strategiesTraditional sponsorship model challengesThe importance of value-added content for businessesBuilding community and trust within an audienceTimestamps: 05:04 Podcasting success comes from providing value first.07:08 The challenges of podcast sponsorship and revenue generation.10:53 Monetizing a podcast through coaching sessions and content.15:48 Creating valuable content to build trust and profit.17:44 Leveraging a podcast for money and community growth.Guest Socials: Carl Richards | LinkedIn

Find out how to get back in the best shape of your life here: Million Dollar Body MethodIf you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyOn the latest episode of Oh My Pod, get ready to level up your podcast game with powerhouse guest Nate Palmer from "The Low Carb Hustle." Dive into the possibilities of SEO for skyrocketing podcast downloads, master dynamic intros that hook listeners from the start, and explore ingenious strategies for building a die-hard community. Plus, discover Nate's secret sauce for mental clarity and focus to deliver top-notch content. Whether you're a podcasting pro or just starting, this episode is packed with golden nuggets you can't afford to miss!Our guest Nate Palmer helps entrepreneurs and busy parents get into the best shape of their lives using simple training & nutrition frameworks and without tracking a single calorie. Being in amazing shape gives a massive advantage in business, focus, and family time, and that's why Nate is so passionate about helping leaders maximize their impact and legacy using fitness and nutrition as force multipliers for their personal mission. He also happens to be a dad, husband, and the author of the bestseller, 'The Million Dollar Body Method'. He's also been told that he makes a mean taco. Key Topics Discussed:Enhancing podcast intros and episode titlesWorking through podcast listener drop-off ratesIncorporating SEO and keywords for podcastsStrategizing effective podcast guest acquisitionsBuilding brand perception with unique follow-upsTimestamps:10:00 Dynamic intros show listener care and enhance commitment.12:41 Researching keywords for show notes and content.16:00 Changing from solo episodes, to collaborations in podcasts20:20 Effective guest outreach requires warm introductions.24:32 Giving podcast swag can create a lasting impression.Guest Socials:Nate Palmer | FacebookNate Palmer | X (Formerly Twitter) Nate Palmer | InstagramNate Palmer | LinkedInNate Palmer | YouTube

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyThis week on "Oh My Pod," join host Justin J. Moore as he dives deep with marketing maven Stacy Reed! From Zappos to your earbuds, Stacy shares her playbook for turning podcasts into revenue-generating powerhouses. Learn how to repurpose your episodes, dominate social media, craft magnetic messages that resonate with your target audience, and leverage your podcast as an invaluable touchpoint in your sales process. Plus, get exclusive insights into Stacy's viral quiz that's revolutionizing marketing strategies. This is one you do not want to miss! Stacy Reed is obsessed with taking online brands to new heights with strategic marketing. As a Marketing Consultant who specializes in Facebook Ads, Stacy helps small businesses accelerate their growth and rapidly increase their visibility. She's had the incredible opportunity to lead paid social media campaigns for big names like Zappos, UGG, Steve Madden, Adidas, Crocs, and many more generating over $150 Million in sales across channels like Facebook, Instagram, TikTok, Pinterest, and more. With over 11 years of marketing expertise under her belt, Stacy loves sharing her knowledge and helping online brands maximize their marketing strategies. Her ultimate goal is to teach you how to scale your businesses to a remarkable $1 Million and beyond. Stacy hosts the Roadmap to $1 Million podcast, where she shares actionable insights on all things business and marketing. She has also been featured in Business Insider, CNBC, The Baltimore Sun, and Peacock's Podcast Network for Comcast's Founding in Color Season 2. She is on a mission to give you the strategies, secrets, and expert support you need to grow your sales and impact the masses without sacrificing your life. So, if you have a big vision and you're looking to skyrocket your business, check out her course Maximize With Ads and follow her podcast Roadmap to $1 Million.Key Topics Discussed:Stacy Reed's multimillion-dollar social media strategiesMaximizing podcast content across social platformsChallenges in measuring podcast's financial impactUtilizing podcasts for credible business marketingRepurposing podcast content for audience engagementTimestamps:07:33 Understanding your target audience and creating magnetic messaging to attract specific listeners10:29 The customer journey and using podcasts for business growth and trust-building.15:16 Efforts to maximize podcast content reach and longevity.18:16 The benefit of thorough content over social media snippets. 20:07 Creating valuable content efficiently using tools like Opus clips and repurposing content for multiple platforms.25:18 Podcasting and social media as a way to generate indirect revenue through audience engagement.27:36 Using marketing quizzes to assess strengths, weaknesses, and recommendations for improvement.Guest Socials:Stacy Reed | Facebook

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyJoin host Justin J. Moore on Oh My Pod as he tackles the burning questions of podcast frequency and episode length. From daily publishing to biweekly or monthly releases, Justin walks you through the pros and cons. Dive into the ideal episode duration for solo and interview formats, and gain valuable insights on building a loyal audience. Discover the impact of consistency and content length on engaging listeners. Tune in for expert advice on automating and growing your podcast.Key Topics Discussed:Publishing frequency: weekly vs. daily vs. monthlyIdeal length of episodes: solo vs. interviewsImpact of publishing frequency on audience engagementImportance of consistency for building an audiencePersonal preferences as a listener: long vs. short episodesTimestamps:03:55 Why podcasts require engaging content to capture listeners' long-term commitment09:07 Podcast episode listeners vary, the length of the podcast will determine engagement in different waysOur Socials:Podigy Podcasts | WebsitePodigy Podcasts | InstagramPodigy Podcasts | FacebookPodigy Podcasts | YouTube

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademySign up for the upcoming Home Studio Rehab 5-day challenge with Junaid Ahmed: Home Studio Rehab 5-Day ChallengeSummary: Check out this episode of Oh My Pod, as host Justin J. Moore sits down with home studio wizard Junaid Ahmed. They delve into the art of perfecting your podcast or video call setup - from leveraging your iPhone as a high-quality webcam to selecting the right microphone for crystal-clear audio. Junaid shares his expert opinion about video lighting, camera angles, and room setup for that professional touch. If you've ever wanted to boost your content creation game or refine your virtual presence, this episode is packed with actionable advice. Tune in to transform your space into a creator's haven!Junaid Ahmed is a technologist, digital strategist, podcast producer, and founder of "Humblezone", a digital experience firm offering customized digital marketing and design solutions. He is also the host of the Hacks And Hobbies podcast, where he shares the stories of entrepreneurs, speakers, writers, authors, actors, and producers, exploring their journeys and insights​​​​​​. Junaid helps a diverse group of individuals and entrepreneurs, particularly those looking to enhance their online presence through digital marketing, effective use of technology, and content creation. His expertise in setting up home studios makes him a valuable resource for podcasters, speakers, content creators, and video producers who wish to create high-quality content in a comfortable and aesthetically pleasing environment​​​​.Key Topics Discussed: Home studio setup essentials iPhone camera for Zoom calls Microphone selection for podcasting Effective lighting techniques Creating a personal studio backgroundTimestamps: 05:04 Junaid explains how to master storytelling and camera work.09:14 Live video on Zoom and Riverside, forgotten technology, best webcams for laptop recording13:25 Why ring lights are outdated, Junaid's recommendations for lighting16:53 Discussing the release of MV7 for podcasting18:23 The struggles of being a non-video person.21:43 How to improve sound setup with absorption and décor.Guest Socials: Junaid Ahmed | Facebook

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademySummary:On this episode of Oh My Pod, join host Justin J. Moore and influential podcaster Alex Sanfilippo as they unravel the hidden truths behind podcasting success. They'll shatter myths of saturation, emphasize top-notch content over sheer numbers and explore the depth of connection that occurs between podcasters and listeners. Alex shares exclusive insights from his groundbreaking report and reveals how PodMatch is revolutionizing guest-host connections. Discover why emotional investment trumps all and how a well-named podcast can make all the difference. Dive into the real talk about the podcast industry and learn how to rise above the noise. Alex Sanfilippo is the founder of PodMatch.com, a software that automatically matches podcast guests and hosts for interviews. Alex is also the host of the top-rated podcast, Podcasting Made Simple, and a lead educator in the podcasting industry. Alex's sole focus is to serve independent podcast guests and hosts so they can grow their influence and revenue while better serving their listeners!Key Topics Discussed:Podcast industry saturation and authenticityKeys to podcast growthThe unique value of podcast listenershipChallenges of the podcast guesting marketPodMatch and its role in the podcasting ecosystemTimestamps:08:27 The challenges podcasting presents and the misconceptions about it.12:17 Success takes about 100 episodes but working with experienced podcasters can accelerate results.15:35 Evaluating your time's value to succeed in the creator economy.20:28 Improve content with relevant cover art, aligned titles and branding.23:43 Industry concerns about podcast guesting and why advocate for genuine connections over mass messaging.30:27 How to significantly increase profits through incentives and cost offsetting.36:24 The importance of emphasizing content over production in show notes.Guest Socials:PodMatch | WebsiteAlex Sanfilippo | LinkedIn

If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademySummary:This week on Oh My Pod, host Justin J. Moore chats with the incredible Ste Lane, a mastermind in podcasting hailing from the health niche. Delve into Lane's intensive guest research tactics and his team's unique sprint-based episode batching. Discover how his team's clever "algo hacking" has sprouted substantial YouTube growth without traditional advertising. Ste and Justin tackle the gritty realities of podcast production, the exhilaration of slow but steady success, and the art of creating unforgettable interviews. Prepare to be schooled on the authenticity and hustle needed to top the health podcast charts.Ste Lane, host of Radical Health Radio and owner of Peak Primal Health Coaching has dedicated his career to guiding numerous clients across the globe, from mothers to athletes and even school children. He has successfully steered them away from the restrictive culture of dieting and health misconceptions using empowerment tools to embrace mindfulness and fostering a holistic approach to well-being. His impact resonates across various ages and backgrounds, marking him as a transformative force in the realm of health coaching. Key Topics Discussed:The art of podcast research and preparationMaximizing podcast growth with strategic content batchingMonetizing podcasts ethically without adsEngaging big-name guests for higher reachOvercoming slow growth and podcasting challengesTimestamps:06:20 Podcasts helped Ste's health and provided deeper discussions.10:08 How guests drive traffic and provide value for steady growth.12:29 The host prioritizes offering unique and enjoyable experiences for guests, aiming to bring out new perspectives and topics.15:32 Becoming interested in others to create interesting podcast interviews.20:46 Planning a shooting schedule, prioritizing prep, incorporating podcast listening.24:16 Social media as a tool for low-cost content creation. Quality equipment may be needed for specific goals.Guest Socials:Ste Lane | InstagramRadical Health Radio | Instagram Radical Health Radio | Youtube

In this episode of Oh My Pod, host Justin J. Moore explores the essential elements of growing your podcast audience. From artwork to the podcast intro, he outlines how to capture and retain the listeners' attention with insightful tips on creating impactful titles and descriptions, obtaining reviews, and the significance of music. Join in as Justin unravels the secrets of how to take your podcast to the next level and have it leave a lasting impression on your audience.Topics Discussed:Importance of artwork for podcastsBuilding social proof through reviewsCrafting compelling episode titlesCreating impactful podcast introsSignificance of custom music for podcast identityTimestamps:02:06 Importance of reviews and how it impacts your podcast06:01 How titles call out and entice people.10:27 Music creates an emotional connection and enhances memory in podcasts and media.If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast Academy Our Socials:WebsiteInstagramFacebookYouTube

In this episode of Oh My Pod, host Justin J. Moore shares expert tips on improving your podcast audio quality without breaking the bank. From microphone technique to setting up your recording space, Justin provides practical advice for creating professional and engaging sound. Learn why dynamic microphones are a better choice, how to avoid plosives and the simple household items that can enhance your recording environment. Whether you're a seasoned podcaster or just getting started, this episode offers valuable insights to help captivate and impress your listeners. Topics Discussed:Microphone types: condenser vs. dynamic Importance of microphone technique for podcast audio qualityStrategies for minimizing plosives and background noiseSetting up the room for optimal podcast audioFree resources for improving podcast audio qualityTimestamps:06:02 Mic proximity affects voice depth and richness.08:12 Reducing plosives for clearer recording.10:58 Highlighting the importance of mitigating background noise during recording.15:11 Improving sound quality with affordable wall foam. Episode Resources:CoachCast Academy | WebsitePodigy Podcasts | WebsitePodigy Podcasts | InstagramPodigy Podcasts | FacebookOh My Pod | YouTube

In this episode of Oh My Pod, host Justin J. Moore delves into the debate between solo episodes and interviews, highlighting the unique impact of solo episodes on podcasting. He identifies the key components of a compelling solo episode, emphasizing the one-on-one connection, content control, and recording flexibility they provide. Moreover, he shares insights into structuring interviews to revolve around central questions or issues to engage listeners effectively. With a detailed framework for crafting solo episodes, this episode is a must-listen for podcasters seeking to enhance their content creation and audience engagement.Topics Discussed:Benefits of solo episodes vs. interviewsCrafting engaging interview questionsFramework for recording a solo episodeBuilding a connection with the audienceImproving interview content through focused questioningTimestamps:06:16 The simpler process of a solo episode.08:18 Approaching interviews differently.11:39 Guest's appreciation of episode structure and guardrails.13:19 Detailed framework for crafting solo episodes.Episode Resources:The CoachCast Academy | WebsitePodigy Podcasts | WebsitePodigy Podcasts | InstagramPodigy Podcasts | FacebookOh My Pod | YouTube

On this episode of Oh My Pod, host Justin J. Moore dives into the 3 key factors holding your podcast back from reaching its full potential. From defining your ideal listener and revamping your podcast introduction to the pros and cons of interviews versus solo episodes. Justin shares valuable insights that will revolutionize your podcasting game. Discover how to create compelling content that resonates with your audience and keeps them coming back for more. If you're ready to unlock the secrets to podcast growth and engagement, this episode is a must-listen for every podcaster looking to level up their game.Topics Discussed:Importance of knowing your podcast's target audienceCrafting a compelling podcast introduction for listener engagement Maximizing impact with solo episodes and guided interviewsDriving listener engagement and retention through impactful contentTimestamps:06:14 Getting people to commit their time and listen to your podcast.08:41 Struggling with podcasting? Engage with powerful storytelling.10:08 Introductions need context and background music helps set the tone.14:50 Prepping for a fun episode and knowing the content.17:43 Sharing valuable content helps the podcasting community grow.Episode Resources:The Coachcast Academy Podcasters Community Invitation | WebsitePodigy Podcasting | YouTubePodigy Podcasting | WebsitePodigy Podcasting | Instagram

In this episode of Oh My Pod, host Justin chats with Kacey Hayes, a podcast guesting expert. The two discuss the benefits and strategies of being a guest on a podcast. They share success stories and emphasize the importance of personalized pitches, understanding the audience and providing value. Kacey highlights the significance of good writing skills and suggests outsourcing tasks associated with guesting to save time and energy. Kacey Hayes - Founder of KH Podcast Services and CoHost of PodMakers A writer who offers podcast guesting strategy and podcast content repurposing services. She helps online service providers, authors and healers position themselves as thought leaders by guesting on relevant podcasts so they can grow their impact and income. What We Discuss: (00:00:00) Podcast guesting can help build relationships by allowing people to get a better sense of your personality, values and knowledge. (00:00:50) Justin shares a client success story of getting nine clients and 50 booked calls from a single podcast episode, largely due to the way he framed his call to action. (00:04:16) A toddler sleep coach successfully pitched herself as a guest on Amy Porterfield's show by showcasing the results she achieved using Amy's formula, demonstrating the value she could offer to the audience. (00:08:46) Kacey discusses the importance of making the pitch about the host and their show, rather than just talking about oneself. (00:10:24) The podcast market is saturated, with 14 guests for every podcast. Is it becoming too convoluted or diluted? (00:19:34) An automated Instagram trick asking podcast listeners to DM a specific word in order to track leads and conversions. (00:22:26) Tips on finding podcasts to pitch. (00:26:07) Discussion on the role of copywriting in guesting and the benefits of outsourcing the process. (00:28:13) The problem with generic pitches and the need for quality connections and trust-building in podcast guesting. (00:29:33) How to add value, build goodwill and establish equal partnerships in podcast guesting and podcasting in general. (00:35:20) Encouragement to share valuable content with others to build a podcast community and to support the goal of helping podcasters by sharing the link with someone who would benefit from it. Guest: Head over to Kacey's Website and download her free "Guest Pitching Checklist" How To Review: On Apple Podcasts | Click Link - Scroll Down - Locate The Stars - Write Your 5 Star Review On Spotify | Click Link - Locate Star - Tap To Rate with 5 Stars

In this episode of Oh My Pod, host Justin interviews expert copywriter Thom Van Dycke about the importance of storytelling in podcasting. Thom shares his insights on how storytelling can engage listeners, build trust and grow businesses. He provides tips on structuring a good story, positioning the listener as the hero and the host as the guide. They also discuss the storytelling techniques used in popular TV shows and how to apply them to podcasting. Thom is a Certified StoryBrand Guide who uses classic storytelling techniques to help business coaches stand out, find their unique voice and capture the imagination of their audience. He was a pastor for 19 years before starting his marketing business. He's also a Dad to 7 kids, a foster care advocate and an instructor in trauma-based care. What We Discuss: (00:00:00) For thousands of years, storytelling has been used to pass on information. It helps engage listeners, makes information memorable and adds magic and life to the content. (00:07:57) In podcasting, storytelling helps make sense of what a brand does, creates vulnerability and builds trust with the audience. (00:10:30) Storytelling simplifies a message and creates a stronger emotional connection with listeners, making it easier for them to recall and engage with the content. (00:14:40) The best structure for telling a good story. (00:17:13) Framing questions uniquely and differently, such as focusing on what people are losing or sacrificing, can make a podcast more engaging and stand out from others. (00:20:45) Podcasting strategy of starting a season with a captivating scene that creates suspense and hooks the audience. (00:22:00) The difference between watching episodes week by week and binge-watching, and how the latter affects the need to remind viewers of the overarching story. (00:25:15) The importance of having a compelling brand message and story for coaches and podcasters as it helps differentiate them in a saturated market. (00:30:37) The impact of acknowledging new listeners in podcast intros and the potential decrease in retention rate if new listeners feel ignored. (00:31:05) Advice on referencing previous episodes in podcast intros to encourage listeners to go back and listen to earlier episodes for more context. (00:31:57) The importance of prioritizing the listener's experience in podcasting, avoiding self-promotion and providing valuable content to build trust and engagement. Guest: Head over to Thom's Linkedin and DM him "Justin" for a free 15-minute strategy call. How To Review: On Apple Podcasts | Click Link - Scroll Down - Locate The Stars - Write Your 5 Star Review On Spotify | Click Link - Locate Star - Tap To Rate with 5 Stars

In this podcast episode, Justin interviews copywriter and networking enthusiast, John Caprani. John shares his personal and professional experiences with networking through podcasting, emphasizing the importance of authentic conversations and building relationships without a specific agenda. They discuss the role of podcasting as a networking tool, the misuse of podcasts as a sales tool, and the benefits of delivering value and helping others. John Caprani is a Direct Marketing Consultant, Networking Expert, and now Fractional CMO. Hailing from Ireland, he's happily married with 2 kids and a PomChi dog. In 2018, John quit the construction industry to go all in on making it as a copywriter. Starting in a new sector as a complete unknown, he focused on his people skills to build connections and grow a network that now brings him weekly inbound opportunities. John believes that in a space where the truth is so often twisted, transparency is often the best way to build trust. Every year brings new hype about the latest thing, but the principles of marketing are based on the foundation of human behavior which doesn't change. Alongside consultancy, John offers transformative group training in the Cash From Connections program, teaching consultants the principles, strategy and tactics of being an effective networker and developing high value business relationships. John also provides invaluable guidance through one-on-one coaching and consultations to freelancers and business owners. What We Discuss: (00:05:41) How podcasting can be used as a networking tool, building authority and credibility, and creating opportunities for collaboration and relationship-building with guests. (00:06:52) How hosting a weekly YouTube show has provided networking opportunities, built reputation and authority and led to requests for interviews - creating a networking forum for the host. (00:08:33) Conversation about how to leverage the relationship with podcast guests including exploring potential partnerships, offering assistance and getting the most out of the interaction. (00:09:19) The value of networking and making connections with people in similar or adjacent industries. (00:10:19) The pitfalls of blurring the lines between networking and sales, such as using a podcast as a sales tool or immediately segueing into a pitch. (00:14:50) John explains how he proactively solves problems and makes connections, generating goodwill, reputation, and opportunities for himself in return. (00:18:23) The importance of not holding back when it comes to selling and offering products or services to potential customers. (00:19:36) Podcast guesting as a networking tool. John shares advice on how to reach out to potential guests and start conversations with them. (00:24:23) John talks about how his involvement in other projects, such as being a guest coach in a coaching program or hosting his own YouTube show naturally provides networking opportunities and connections with new people. (00:26:42) How podcasting provides an opportunity for free coaching and knowledge from experienced guests. (00:27:33) The benefits of being seen with successful people and how it enhances one's perceived authority. (00:28:56) Debate on whether AI will replace copywriters and the current impact of AI on productivity and pricing in the industry. (00:35:19) The benefits of using Facebook as a networking tool and connecting with people. (00:36:20) The principle of asking for help as a way to make friends and gain the attention and authority of experts. (00:37:21) The power of vulnerability in seeking help and how it can establish a position of authority and likability. Episode Resources: John Caprani | Instagram John Caprani | Facebook The Best Way To Support Us Is To Review Our Show: On Apple Podcasts | Click Link - Scroll Down - Locate The Stars - Write Your 5 Star Review On Spotify | Click Link - Locate Star - Tap To Rate with 5 Stars

In this podcast episode, hosts Justin and Celine share their insights on the equipment and software needed for a successful video podcast. They discuss the importance of audio quality and recommend specific microphones and headphones. They emphasize the need for soundproofing and the use of a boom arm for microphone positioning. They also recommend several platforms to use for things like virtual interviews, copywriting, hosting, media scheduling, content creation, and editing. What We Discuss: [00:01:02] Justin and Celine discuss the equipment and software they use for their video podcast, including microphones, headphones, and mic stands. [00:04:06] How to get better audio quality out of your microphone, and the common mistakes people make. [00:08:22] Does studio foam really help the sound quality in your podcast recording space? [00:10:05] Better alternatives to Zoom for recording podcasts to achieve higher recording quality and separate tracks for video and audio. [00:11:02] Justin and Celine's favorite copywriting tool for podcast transcription. [00:13:20] A simple and reliable podcast hosting platform with easy-to-use analytics and affordable pricing. [00:20:48] A list of equipment that they have found to be useful for video podcasting. [00:21:45] Justin and Celine express their goal of building a community and helping people improve their podcasts. Episode Resources: The Ultimate Video-Podcaster Tech Toolkit | Website Podigy | Website Podigy | Youtube Podigy | Facebook Podigy | Instagram Podigy | Podcast Justin Moore | Instagram Celine Albertini | Instagram

In this podcast episode, hosts Justin and Celine share their tips and strategies for being a successful podcast host. They break down the process into three phases: preparation, during the episode, and post-episode. They let us in on some preparation secrets such as researching the guest and which scheduling tools to use. They discuss the need for confidence, active listening and making the guest the focus. There are several important steps to take post-episode, and this is where a lot of new podcasters fall short. Make sure you listen to this episode to find out all of the important details. What We Discuss: [00:00:44] How to prepare for a podcast episode. [00:05:19] Why you need to research and plan before an interview. [00:07:05] Tips for being confident and aware of your speech during the episode. [00:10:48] Tips on engaging with guests, promoting episodes, and maintaining professionalism as a podcast host. [00:12:52] The benefits of having a prior connection or familiarity with the guest before conducting an interview. [00:15:05] The importance of being fully present during interviews, avoiding distractions like phones or typing, and respecting the guest's time. Episode Resources: Guest Intake From (make sure to duplicate and save to your own google drive) Podigy | Website Podigy | Youtube Podigy | Facebook Podigy | Instagram Podigy | Podcast Justin Moore | Instagram Celine Albertini | Instagram

In this podcast episode, host Justin Moore invites podcaster and marketer Dylan Schmidt to discuss the importance of call to actions (CTAs) in podcasts and marketing. They discuss the effectiveness of CTAs in engaging listeners and driving specific actions, such as signing up for a program or leaving a review. They also emphasize the importance of timing, context, and language in CTAs. The conversation also covers the use of CTAs in selling products or services, and the need for clear expectations and outcomes. Dylan Schmidt has been helping creatives since 2012. Dylan is a podcaster, marketer, and online business owner based in Los Angeles, California. With vast experience in audio, digital marketing, and online business. His current mission is to break down how he reached 460k+ people without paid ads or a big following. What We Discuss: [00:01:10] The importance of call to actions in podcasts, marketing in general, and content creation. [00:09:54] The significance of mentioning calls to action before listeners even get to the podcast episode. [00:10:52] How the podcast title itself can serve as a call to action and attract listeners. [00:15:31] The importance of considering the context of the listener and providing relevant calls to action within the episode. [00:19:43] The importance of building rapport and setting the context in podcast episodes and how it relates to relationships in real life. [00:21:43] The statistical likelihood of listeners returning for subsequent episodes and the importance of getting past the third episode. [00:27:05] The importance of timing and specificity when giving call to actions in podcast episodes and how it can impact the audience's response. [00:29:50] How not having a CTA can still be a call to action. [00:30:49] How to make the call to action specific and effective, using the example of Alex Romo's podcast and his focus on spreading his message. [00:31:53] How authors and coaches can use their podcasts to promote and sell their books or high-ticket coaching programs, and the importance of a clear customer journey and actionable steps. [00:40:15] The need to clearly communicate the outcomes or value that listeners can expect from engaging with a podcast or any marketing activity. [00:46:02] How to effectively communicate the value and context of a call-to-action in various content formats, such as social media posts or podcast episodes. [00:51:48] The benefits of having one clear call to action and how it allows for better explanation and understanding. [00:54:05] Dylan emphasizes the importance of creating a newsletter with a human touch, rather than relying on AI. Episode Resources: Dylan Schmidt | Website Dylan Schmidt | Instagram Dylan Schmidt | Podcast

In this podcast episode, Justin and Celine introduce Ana Xavier, founder of The Podcast Space. They discuss the importance of creating personalized content and showing one's personal life as a business owner. They talk about the benefits of repurposing podcast content for social media platforms like LinkedIn and share their own experiences with engaging with their audience. Ana emphasizes the value of being flexible and authentic in social media content creation and emphasizes the importance of putting a face to a business. Ana Xavier is the Founder of The Podcast Space. Originally from Portugal, Ana created her first podcast back in 2008 while completing her bachelor's of science in communications and journalism from the University of Porto. After almost a decade of experience in podcasting, broadcasting and digital marketing in Portugal and London, Ana moved to Dallas, Texas in 2016. As a skilled podcast producer and strategist, she saw the opportunity to help entrepreneurs get their message across, and also to create a more meaningful impact in the world. In January 2020, she founded The Podcast Space, an online podcast consulting agency where she works with female entrepreneurs who support the betterment of others and their common communities. Along the way, she mentors them to make a greater positive impact on their audience, as well as to become better hosts. Ana has helped professionals and entrepreneurs all over the world improve their podcast, double their listenership, and stand out like a true leader in their industry. Ana's superpower is the ability to help clients identify a podcast idea that accelerates their business or professional goals, establishes trust with their ideal customer, and avoids content creator overwhelm. Her weekly show, The Podcast Space, is a must follow in 2023. What We Discuss: [00:00:00] Justin discusses how the brain activates differently when creating live content compared to recorded content. [00:01:06] The importance of creating personalized content and showing personal life as a business owner on LinkedIn. [00:09:47] Discussion on the pros and cons of creating video content for podcasts and the time-saving aspect of outsourcing video editing. [00:10:54] Exploration of the success of using LinkedIn to promote podcasts through newsletters and the lack of active lead generation efforts. [00:11:47] Insights on the post and ghost method of scheduling content, the different approaches for LinkedIn and Instagram, and the importance of understanding the purpose of being on social media. [00:20:28] Discussion about the challenges of learning multiple languages and the fear of making mistakes. [00:21:57] The significance of resonating with someone's values and morals when choosing to work with them. [00:23:45] Engagement on LinkedIn VS Instagram, and the preference for direct messaging on both platforms. [00:30:50] The limitations of following a rigid content schedule and why a combination of structured and organic content creation is a better idea. [00:33:03] Guidance on promoting podcast episodes by sharing personal experiences and stories that were inspired by the podcast. [00:37:35] Emphasis on the importance of being real and authentic on social media, encouraging listeners to share their own stories and experiences to help others. Episode Resources: The Podcast Space | Website The Podcast Space | Instagram The Podcast Space | Podcast

In this podcast episode, Justin and Celine interview Mark Savant, founder of Mark Savant Media and host of "After Hours Entrepreneur". Mark discusses his podcast production agency and shares his experiences with notable guests on his show. They discuss strategies for attracting big guests, the importance of a dedicated website for a podcast, and the use of AI tools in podcasting. Mark emphasizes the significance of making guests feel important and leveraging strengths to attract potential guests. Mark Savant is the founder of podcast production agency Mark Savant Media. He specializes in helping thought leaders launch and automate podcasts. He hosts the globally ranked top 1% podcast, After Hours Entrepreneur, which highlights industry disruption, such as AI, automation, and independent media. He leads dozens of entrepreneurs in his mastermind community. What We Discuss: [00:01:00] Strategies for getting notable guests on your podcast, including using underpriced attention and leveraging social media platforms. [00:02:30] Discussion on their favourite travel destinations, including Colorado and Poland, and sharing of funny anecdotes about their experiences. [00:10:15] Mark shares his strategy of connecting with potential podcast guests through Instagram threads and how he stood out among the commenters. [00:11:38] Leveraging your existing connections to secure podcast guests. [00:17:11] Emphasis on the significance of having a substantial number of iTunes reviews to establish credibility, as well as practical ways to encourage more reviews. [00:21:23] Mark discusses how having notable guests on his podcast and getting them to share the content has led to a significant increase in downloads for specific episodes. [00:22:39] Explanation on how he shares the raw content of his podcast episodes with guests, who then repurpose it for their own platforms, such as creating clips for Instagram or sharing it on their own podcast. [00:25:57] Mark emphasizes the importance of having a dedicated page for your podcast on your website, as it allows you to drive traffic to your own site, create awareness, and provide additional information about your business or offers. [00:31:15] Celine discusses the challenges of speaking English as a second language and how ChatGPT helps her communicate. [00:31:39] Explanation on how ChatGPT and Zapier can be used together to automate tasks, such as generating content and building relationships. Episode Resources: Mark Savant Media | Website Mark Savant Media | Instagram After Hours Entrepreneur | Podcast

In this podcast episode, Justin interviews Marc Ronick, a seasoned podcast professional with 18 years of experience. They discuss various topics including podcasting conventions, networking, creating content with confidence, and building trust with the audience. Marc shares his personal experiences with imposter syndrome and emphasizes the importance of being authentic and passionate about the content. Marc Ronick has been running his own podcast production and consulting business, iRonick Media, for the past 4 years, where he had the privilege of working with a diverse range of clients, helping them to create compelling content and grow their audiences. His work is not just about producing podcasts; it's about telling stories that resonate, creating connections, and building communities. In March of 2023, he embarked on a new venture, co-founding NextGenPodcaster with a business partner, Nick Nalbach. Their mission is to empower the next generation of podcasters with the tools (with an emphasis on AI tools), knowledge, and support they need to succeed in this exciting and ever-evolving industry. What We Discuss: [00:02:58] Discussion on the value of attending podcast conventions for networking and connecting with fellow podcasters. [00:04:43] Marc shares his observations on the growth of podcasting conventions, particularly the Podcast Movement, over the years. [00:07:38] Explanation on the concept of Brain Dates, where podcasters can schedule one-on-one or small group sessions to have focused conversations and build connections at conventions. [00:11:07] Marc discusses his personal experience with imposter syndrome and how it affected his confidence in podcasting. [00:13:24] Emphasis on the significance of focusing on your audience and delivering content that provides value to them. [00:23:03] Tips on building connections with your audience, treating them like family, and the importance of authenticity. [00:23:57] The importance of creating connections with individuals, how word-of-mouth spreads, and the slow but effective way to grow your audience. [00:28:20] The significance of being authentic on your podcast, embracing intimacy, and speaking to your audience as if they are one person. [00:36:01] Tips on how to speak confidently and slow down to avoid filler words like "like" and "um". [00:40:17] The impact of podcasting on building trust with the audience and how it can lead to increased brand authority and consumer behavior. [00:43:23] The benefits of doing live reads and incorporating ads into the fabric of the show, as opposed to using pre-recorded commercials that are often skipped. [00:48:36] Emphasizing that there is no right or wrong way in podcasting, and the importance of paying attention to audience response. [00:49:55] Encouragement to take advice from different sources, try it out, and continue with what resonates well with your audience. Episode Resources: NextGenPodcaster | Website Marc Ronick | Instagram NextGenPodcaster | E-book iRonick Media | Facebook

In this podcast episode, Justin Moore and Celine Albertini interview Matt Cheney, a podcast and content creation coach. They discuss the importance of having a clear purpose and knowing your audience when creating a podcast. Matt shares 7 tips on how coaches can increase leads and engage with their audience. They also touch on the significance of user experience, incorporating video elements into podcasts, and creating a comprehensive strategy beyond just the audio content. The episode concludes with a discussion on providing valuable content, simplifying the customer journey, and encouraging engagement within the podcasting community. Matt Cheney is a podcast and content creation coach with over 17 years of professional experience. He has delivered content for global media platforms, brands, broadcasters and apps, producing EMMY award-winning music features, BAFTA nominated animations, and iTunes chart-topping podcasts, among other projects. As the former Head of Audio for Vice Media UK and Rapid Pictures Post Production in London, Matt is well-versed in media and technology, as well as in leading and training creative teams. In his current business, KULT Media, he helps small businesses and marketing professionals develop inbound marketing strategies and grow their businesses through podcasts and content creation. What We Discuss: [00:08:19] Building trust from listeners is crucial for podcasters to generate leads and grow their businesses. [00:06:06] Podcasts have the potential to be a powerful lead generation tool, with the ability to repurpose content and create various elements from the podcast. [00:08:19] Podcasters should have a clear why or purpose behind their show, focusing on building trust and getting buy-in from listeners. [00:08:53] Matt discusses the significance of having a clear purpose and vision for the podcast, and how it differentiates the coach from others. [00:10:14] Providing advice on how to create a concise and compelling story that explains why the coach is in their current position and why someone should care. [00:13:54] The importance of curating content that resonates with the target audience and avoiding the pursuit of big-name guests who may not align with the podcast's focus. [00:18:29] Building trust and engagement with the audience by implementing two narratives - episode objective and series objective. [00:19:55] Transforming the podcast into a story with a shared goal that keeps the audience engaged throughout the series. [00:22:11] Taking into account the listener's experience, curating the content, and ensuring a smooth and pleasant audio and visual experience. [00:27:25] Discussion on a popular podcast called Psychopathy, which focuses on psychology and case studies without discussing the guests themselves. [00:28:22] Justin emphasizes the need for a comprehensive strategy for podcast success, including social media presence, email marketing, PR, and relevant calls to action. [00:30:38] Highlighting the importance of engaging with the audience and promoting content through various platforms, emphasizing the need for empathy and finding the right audience for the podcast. [00:36:34] Being consistent with your brand and providing relevant content to potential customers. [00:37:29] Matt advises coaches to focus on encouraging their audience to consume more of their content rather than immediately asking them to buy something. [00:38:27] Emphasis on the need to make it easy for people to stay engaged with your content and offers, to prevent confusion and increase the likelihood of purchase. Episode Resources: Kult Media | Website Kult Media | Instagram

In this podcast episode, Justin and Celine sit down with Nick Nalbach to discuss the power of AI in podcasting. They explore the many different AI tools that are available on the market today, and discuss how they help streamline workflows and unlock creative potential, such as generating shownotes, turning YouTube videos into blog posts, and even generating new podcast ideas. There is also a discussion on why famous individuals are choosing to appear on podcasts, and why this medium is only going to keep growing. Nick Nalbach - Seasoned podcaster, podcast coach, and a leader in leveraging AI technology for content creation. Having hosted the Nine-Five Podcast and worked with numerous podcasters, Nick brings firsthand knowledge of the industry's challenges and opportunities to NextGen Podcaster, a community he co-founded with Marc Ronick. The mission: helping creators harness the power of AI to streamline their work and unlock new creative potential. What We Discuss: 00:01:09 - Discussion about the mission of Next Gen Podcaster and the benefits and potential of podcasting as a platform for content creation and building authority. 00:02:01 - Exploration of why high-profile individuals are investing their valuable time in appearing on podcasts and the growing importance of podcasting as a medium for reaching a trusted and engaged audience. 00:06:59 - Introduction to Next Gen Podcaster and its focus on leveraging AI technology for content creation, along with a discussion about the potential of AI tools for podcasters and the benefits of using them. 00:13:15 - Discussion about the benefits and potential of using AI tools like ChatGPT for podcasting, including tips on how to get the most out of them. 00:20:11 - Exploration of Capsho, a tool tailored towards podcasters that automatically generates various content based on uploaded episodes, highlighting its benefits and limitations. 00:21:09 - A conversation about the flexibility of AI tools like ChatGPT compared to tools like Show, emphasizing the ability to continue the conversation and customize the output in ChatGPT. 00:22:22 - Podsqueeze is a podcast editing software with an integrated chatbot feature for editing and customization. 00:22:56 - The conversation discusses the features of different AI tools for podcasting, including Capsho and Dub Media. 00:29:40 - Opus Clip is an AI tool for creating video clips from podcast episodes, with the ability to make adjustments and provide a score for social media performance. 00:32:23 - Discussion about the impressive features of TimeBolt, a software that automatically cuts video clips with precision. 00:34:33 - Exploration of Resound, an AI tool that cuts audio files based on audio cues rather than text transcriptions, saving time and effort in the editing process. 00:40:15 - Conversation about the usefulness of chapters in YouTube videos, including their ability to improve engagement and cater to viewers' preferences for specific content. 00:42:33 - Discussion about the benefits of having a YouTube channel for podcasting and reaching a wider audience. 00:43:04 - The guest talks about the value of learning and experimenting with AI tools for podcasting, such as chatGPT, Dall-E 2, and Runway. 00:43:51 - The guest explains how runway, an AI tool, can be used to generate video content for podcasts, including turning hosts into claymation characters and creating b-roll footage. Episode Resources: Next Gen Podcaster | Website Nick Nalbach | Instagram Next Gen Podcaster | eBook

In this podcast episode, hosts Justin and Celine ask each other a series of questions to let their listeners get to know them better. They discuss how they met and why they started their podcast production business, Podigy. They share their intentions behind the episode, wanting to give their listeners a behind-the-scenes look at their podcasting process. They also talk about the challenges of condensing their answers into one minute for social media content. Justin explains his passion for audio editing and producing music, which is what led him to down his journey to starting Podigy. Celine shares that her why is wanting to give clients a platform to share important messages. They express their excitement about Podigy's mission to spread truth and create a better future. They also discuss the problem Podigy solves, which is saving entrepreneurs time by repurposing their podcast interviews into video content which helps establish them as industry leaders. What We Discuss: [00:02:37] Justin and Celine discuss how they met through a mutual friend and their decision to go out for drinks. [00:04:49] Justin explains that he started Podigy because he was passionate about audio and saw opportunities for podcasts to improve and grow. [00:06:30] Celine shares her favourite things about working together, such as having free time together and always being in the loop. She also mentions that treating each other differently due to their relationship can be a downside. [00:10:39] Celine discusses her motivation for giving clients a platform to share their passions and important messages related to health and well-being. [00:12:46] Justin talks about his plans to pursue a music career, including songwriting and performing in the dance music industry. [00:16:30] Justin explains how Podigy solves the problem of creating content from scratch by repurposing podcast interviews to help entrepreneurs and personal brands establish themselves as industry leaders. Episode Resources: Podigy | Website Podigy | Youtube Podigy | Facebook Podigy | Instagram Podigy | Podcast Justin Moore | Instagram Celine Albertini | Instagram

In this podcast episode, Justin and Celine chat with Michael Whitehouse, also known as "the guy who knows a guy." Michael shares his experience with podcasting and how it has impacted his life. He discusses how podcasting has allowed him to connect with mentors who would typically charge high fees for one-on-one coaching. Through his interviews on his various podcasts, he has received free coaching, consulting, and training worth a significant amount of money. Michael also talks about the benefits of podcasting for networking and building connections. Justin and Celine discuss the role of the host as a facilitator and the value of authenticity and curiosity in creating a successful podcast. Michael Whitehouse aka The Guy Who Knows a Guy - Author, and a Host of the daily Morning Motivation Podcast, the Guy Who Knows a Guy interview podcast, and the Neurodiversity Superpowers Podcast. In 2014, he came to Groton, Connecticut knowing no one at all. A year later, after diving into networking with both feet, he was a major connector in the local community. In 2020, he went global and began connecting entrepreneurs, investors, speakers and others around the world to people they need to know. He offers his services as a networking concierge, making connections and building strategic alliances around the world. If you want to read the full story on how Michael went from stranger to connector in less than two years, pick up a copy of his book - The Guy Who Knows a Guy. Inside he talks about the simple techniques he discovered to build a network in a new community that anyone can learn. Michael is available for talks and workshops on networking for beginners and advanced alike. What We Discuss: 00:02:01 - Michael discusses how podcasting can be used as a networking tool and introduces his program, the six-figure networking program. 00:10:41 - Discussion on the negative aspect of starting multiple podcasts and the advice to start off on the right foot. 00:12:44 - How podcasting can help in networking by providing a platform to connect with influential individuals and build relationships. 00:15:21 - The advantages of being a guest on podcasts, include credibility, reaching new audiences, and the opportunity to connect with hosts and leverage the experience for future collaborations. 00:19:36 - Justin and Celine ask Michael what makes him awesome, and they discuss different ways people answer this question. 00:21:32 - How podcasting allowed Michael to learn from 40 mentors, and receive coaching, consulting, and training worth $50,000 to $100,000 for free. 00:28:33 - The benefits of including email marketing with your podcast. 00:30:10 - Getting started with podcasting equipment - what you really need. 00:37:46 - Discussion about launching a podcast and the importance of having a clear theme and purpose. 00:39:16 - Exploring the role of podcast hosts and how they don't need to be an expert in the topic being discussed. 00:41:26 - Information about the website "guywhoknowsaguy.com" and the opportunity to join the email community for updates and resources. Episode Resources: A Guy Who Knows A Guy | Website Michael Whitehouse | Twitter A Guy Who Knows A Guy | Facebook

In this podcast episode, Justin and Celine discuss strategies for getting a podcast into Apple's New and Noteworthy category. They emphasize the importance of starting with multiple episodes to increase downloads and provide a binge-worthy experience for listeners. They also highlight the need for high-quality content, attractive artwork, and how to engage with listeners through reviews and ratings. They talk about the benefits of promoting your podcast on various platforms and how to be active on social media. What We Discuss: [00:00:00] Why having more episodes at the start increases download numbers and improves chances of getting into the New and Noteworthy category. [00:00:44] Justin and Celine discuss the difference in vibe between recording virtually and in person. [00:02:53] Creating hype to increase your chances of getting into the New and Noteworthy category. [00:10:31] Promoting your podcast on different platforms every day of the week to stretch downloads over time for a better chance of getting featured. [00:11:39] Promote on different platforms to increase regular downloads and in turn, increase the chances of getting into New and Noteworthy category. [00:11:52] Only half of the points discussed in the episode are highlighted, and the rest will be available in the blog post linked in the show notes. Episode Resources: Podigy | Website Podigy | Youtube Podigy | Facebook Podigy | Instagram Podigy | Podcast Podigy | Blog

In this episode, the hosts interview Alexander Om, who aims to connect visionaries and changemakers. They discuss the importance of setting big goals and aligning business with personal values. Alexander emphasizes the power of miracles and the shift in perspective that can come from a single conversation. They also explore finding one's purpose through introspection and past experiences. The conversation touches on the balance between passion and marketability in podcasting and business. The speakers highlight the impact of podcasting in sharing passion and making a positive difference. The episode concludes with an invitation to join Alexander's upcoming podcast and connect with the hosts. Alexander is a “Leader of Leaders”, who is on a mission to connect all of the leaders of “the New Earth” together, helping them to remember their own purposes and come together in community to create a more beautiful world. In the past 10 years, he's guided thousands of entrepreneurs through his own private-practice coaching business, by hosting epic international retreats, and as a Partner in the Soulful Sales Company. Alexander is bringing his own message to life as a writer, photographer, and speaker. He believes that everyone is here on purpose and that by using different modalities, we can remember our Divine wisdom and create true miracles from our hearts. What we discuss: [00:00:00] The discussion focuses on how Google sets big goals and aims for 400-500% increase instead of just 40%. [00:07:30] It is mentioned that Alexander approaches business from a perspective of aligning it with who you are and soulful sales. [00:09:41] Setting big goals and exploring limitless possibilities to tap into one's true desires and potential. [00:14:45] Exploring the concept of moonshot goals and how aiming high can lead to surpassing expectations and achieving extraordinary results. [00:21:09] Tips on finding one's purpose and trusting their gut instincts, and Alexander explains the importance of getting quiet, listening, and exploring one's past and patterns. [00:26:35] Explanation of the two paths to discovering one's purpose: getting quiet and listening to one's intuition, and reverse engineering their own story and finding patterns in their past experiences. [00:28:34] The concept behind the podcast's name, "Uncomfortably Great," is explained, referring to the space where greatness is unlocked and the magic happens, even though it may be slightly uncomfortable. [00:33:05] The importance of podcasting about topics that one is passionate about is discussed, as passion comes through in communication and attracts listeners. [00:38:25] Rick Rubin's approach to creating a space for artists to channel their energy and create authentic music. [00:40:43] How to create a podcast or business that is both a passionate project and marketable to a specific group of people. [00:43:13] The importance of having faith in your creative process and removing expectations to allow for fun and flow. [00:50:27] Podcasting as a platform to explore and express passion, purpose, and artistry, and the value of consistency. [00:54:50] Ways to connect with Alexander Om, including through Instagram and the Soulful Sales community, and the possibility of joining the Uncomfortably Great podcast community. Episode Resources: Alexander Om | Website Alexander Om | Instagram Alexander Om | Facebook

In this podcast episode, Celine and Justin discuss common mistakes made by new podcasters. They emphasize the importance of authenticity, personalization, and content over production quality. They advise against focusing too much on sponsors and instead suggest exploring alternative ways to monetize the podcast. They also highlight the benefits of utilizing solo episodes and incorporating video into podcasts for wider reach. The hosts stress the value of outsourcing certain tasks and creating additional content from the podcast. They encourage podcasters to be patient, trust the process, and demonstrate dedication through consistent episode releases. What we discuss: [00:01:14] The hosts share that podcasters should focus on creating a personal and authentic experience for their audience, avoiding formal and overly professional tones. [00:02:47] The hosts advise that new podcasters should not prioritize sponsorship as the main source of income, but explore other ways to monetize their podcast. [00:05:09] The hosts think podcasters should prioritize the quality of their content and ideas over perfect production, as long as the message is clear and engaging. [00:10:56] Discussion on the advantages of solo shows for podcasters to showcase their expertise and ideas. [00:12:25] The hosts explore the significance of incorporating video into podcast episodes for better content engagement and reach. [00:18:08] Highlighting the importance of creating additional content from podcast episodes to maximize reach and engagement, and the potential consequences of not doing so. [00:21:46] How guests sharing podcast episodes exponentially increases downloads and audience reach. [00:22:43] How not sharing content with guests is a huge mistake that limits audience growth and engagement. [00:22:55] The Hosts explain that Podcasting is a marathon, not a sprint. Patience is necessary for building an audience and achieving success. Episode Resources: Podigy | Website Podigy | Youtube Podigy | Facebook Podigy | Instagram Podigy | Podcast

In this episode, our hosts are joined by Tiago Ferreira and João Amaro, who have created an innovative platform called Podsqueeze. Joao, a seasoned business and marketing expert, and Tiago, a technical development expert, have poured their hard work and dedication into developing Podsqueeze to revolutionize the podcasting industry. The two share insights into the features and functionalities of Podsqueeze, explaining how it simplifies the podcasting workflow and allows podcasters to focus on creating quality content. They discuss the positive impact Podsqueeze has had on the podcasting community, sharing success stories of podcasters who have experienced growth in audience engagement and monetization opportunities. Tiago Ferreira is the founder and host of the podcast Wannabe Entrepreneur and co-founder of Podsqueeze. For the past two years, he has been immersed in his own ventures, pushing the boundaries of what's possible. Tiago co-founded Podsqueeze in February, an incredible app that is making waves as it helps people transform their podcasts into captivating show notes using the power of AI and other text-based technologies. The growth has been phenomenal, and Tiago is absolutely buzzing with excitement about the project. With the app's tremendous growth, Tiago couldn't be more excited about the possibilities it holds. João Amaro, Co Founder of Podsqueeze, is an entrepreneur with a design and marketing background. In the last decade, João has worked as a freelancer and developed multiple entrepreneurial projects across multiple areas. Recently he formed a partnership with his co-founder (Tiago) and together created Podsqueeze. What we discuss: [00:01:21] Justin discusses the benefits of using Podsqueeze, including saving time and automating the show note-writing process, and offers a discount code for listeners to try out the tool. [00:10:52] The group discusses the purpose of Podsqueeze and how it repurposes human-created information using AI. [00:11:56] Explanation on how most users spend 90% of their time using Podsqueeze and only 5-10 minutes fine-tuning the results. [00:14:10] Discussion on how Podsqueeze creates timestamps for topics discussed in episodes and the benefits of using timestamps and transcriptions for show notes and SEO. [00:21:11] Discussion on the significance of podcast episode titles and how they can attract listeners. [00:23:03] Exploration of how show notes and snippets can help listeners decide whether to listen to an episode. [00:27:15] Explanation of the advantages of using Podsqueeze for podcast production, including time-saving and SEO benefits. [00:30:32] Discussion about making small tweaks to the product based on user feedback and future plans for podcast repurposing to images and video. [00:31:28] Talk about investing in branding and marketing, creating e-books on podcast growth and monetization, and the importance of show notes for SEO and discoverability. [00:32:50] Conversation about working on branding, providing value to the community, and investing in the creative and intuitive aspects of the business. Want to try Podsqueeze 10% off? Click here Episode Resources: Wannabe Entrepreneur Twitter

In this podcast episode, Justin and Celine discuss podcasting equipment and recommend the Shure MV7 microphone as their top choice. They highlight its ease of use, affordability, and direct USB connection. They also recommend the Audio-Technica M20 XS headphones and emphasize the importance of microphone positioning with the use of a boom stand or arm stand. They explain the advantages of the MV7 as a dynamic microphone and mention its long-lasting quality. Listeners are invited to reach out with podcasting questions. What we discuss: [00:00:00] Justin and Celine share the importance of speaking close to the microphone for better audio quality and the advantages of using the Shure MV7. [00:00:27] Justin and Celine recommend the Shure MV7 microphone and the Audio-Technica M20 XS headphones as their top choices for podcasting equipment. [00:01:25] Justin and Celine discuss the simplicity of using the Shure MV7 microphone, including its USB connectivity, tripod stand, and software options for customization. Episode Resources: Shure MV7 Podigy | Website Podigy | Youtube Podigy | Facebook Podigy | Instagram Podigy | podigypodcasts@gmail.com

This week, our hosts interview Colin Gray, founder of The Podcast Host, about his background in podcasting and business experiences. They discuss the importance of the message in a podcast and how it outweighs technical aspects like audio quality. Colin emphasizes the need to provide value to listeners and solve specific problems for a target audience. They also talk about niching down and building a connection with listeners, measuring podcast downloads, preparing for interviews, organizing episodes into seasons, repurposing content, and the challenges of video in podcasting. Colin Gray is a podcaster, international speaker, PhD and founder of The Podcast Host and Alitu. Colin started out in Astrophysics, before realizing how much math you had to do. Turns out Podcasting has less math, and more interesting puzzles! Now he's been in podcasting for 12 years and aims to help everyone to get their voice heard. What we discuss: [00:04:26] Colin shares his journey into podcasting, starting from his work as a lecturer and his discovery of podcasting as a medium. [00:09:43] Colin stresses the importance of delivering a message in a podcast and making the tech invisible. [00:10:21] The group talks about the power of niching down and serving a specific group of underserved people in podcasting. [00:12:45] Colin shares the importance of building a connection and trust with the audience in podcasting, and the potential to convert listeners into customers. [00:19:31] The group discusses the challenges of measuring podcast downloads and the different ways hosts qualify listeners and downloads. [00:20:35] Colin explains how Apple Podcast Connect allows podcasters to track listener numbers and trends, and the significance of this data. [00:22:28] Colin explores the misconception that downloads equate to listens, and the need to filter out bots and automations when measuring podcast statistics. [00:27:24] Colin discusses the responsibility of the guest to provide interesting and unique content for the podcast host. [00:31:05] Colin explains the advantages of structuring podcast episodes into seasons, including increased consistency, better planning, and improved listener experience. [00:36:20] The group discusses the importance of promoting old podcast episodes and the value of seasons in creating substantial content. [00:40:35] Colin talks about the potential paradigm shift of incorporating video into podcasting and the concerns around maintaining the simplicity and intimacy of the audio medium. [00:45:34] Colin discusses the difficulties of convincing older generations to listen to podcasts and the various barriers to entry for new listeners. [00:46:56] Colin talks about his influence in the podcasting world, and the joy of teaching and spreading messages through podcasting. Episode Resources: Colin Gray | Instagram Colin Gray | Youtube Colin Gray | Podcast Colin Gray | Facebook

In this podcast episode, Celine and Justin discuss different strategies for monetizing a podcast. They cover topics such as getting clients through the podcast, selling products to listeners, building industry connections for partnerships, affiliate links, and saving time through podcasting. They also discuss collaborations and using podcasting to help boost your coaching career. What we discuss: 00:01:28 - Discussion on how clients who come from the podcast can be seen as direct revenue and why podcast listeners are a trusting audience. 00:05:38 - Discussion on selling products such as courses, books, and programs through the podcast, with statistics on podcast listeners' purchasing behavior. 00:10:45] "Outsourcing and saving time" Discussion on the importance of outsourcing tasks to professionals to save time and increase efficiency. [00:11:32] "Sponsorships for small shows" Exploration of the challenges and limitations of sponsorships for small podcasts, including low payment rates for ads. [00:14:48] "Long-term sponsorships and high earnings" Example of Tim Ferriss charging $43,000 per episode for sponsorships, highlighting the potential for high earnings through long-term partnerships. [00:21:48] Discussion on how podcasters can collaborate with each other by being guests on each other's shows or swapping ads. [00:22:31] Exploration of how podcasting can help coaches build their personal brand, prove their expertise, and increase their coaching prices. [00:24:18] Explanation of how podcasters can sell products like journaling guides, meditation courses, and dietary advice through their podcasts.

This week, Justin and Celine talk to Lance Essihos, a bestselling author and coach. He shares tips on achieving success in challenging times, how to maintain belief in your vision, focus on yourself, and find solutions. Lance believes tough times can be a blessing, providing valuable experiences to help others. Listen now to get inspired, find purpose, and create positive change. Lance Essihos is a bestselling author, inspirational speaker, and transformational coach. As the host of the top-rated podcast "University of Adversity", he motivates hundreds of thousands of listeners to turn their darkest days into their greatest motivators. With over 400 interviews featuring renowned individuals worldwide, Lance captivates audiences with diverse perspectives. As the Founder of Mic-Up Media, he empowers founders and visionary leaders to grow their businesses, brands, and networks through powerful storytelling and podcast interview bookings. Lance's impactful work has touched the lives of many, guiding them toward personal growth, empowerment, and success. What we discuss: [00:00:00] Lance discusses how his podcast has evolved over time and the power of storytelling in a holistic environment. [00:01:58] Lance and the hosts discuss their most beautiful and interesting travel experiences, including living in Australia and visiting Israel. [00:06:42] Lance shares his goal of making a global impact, finding one's purpose, and inspiring others to listen to their own calling. [00:10:58] The group discuss the influence and impact of books and podcasts on personal growth and perspective. [00:13:24] The conversation explores the motivation behind starting a podcast, the challenges faced, and the journey to achieving success. [00:19:46] The speakers emphasize the importance of long-term commitment, hiring a team, and having a content strategy for sustained success in podcasting. [00:22:08] Lance talks about getting Grant Cardone on a Podcast. [00:28:06] The speakers explore the main reasons why podcasts fail, including the challenges of running a podcast and the lack of alignment with business goals. [00:33:22] Lance shares that his initial focus was on getting big names on his show, but later shifted towards authentic storytelling and deep conversations. [00:37:37] Lance explains the significance of personal branding and podcasting for coaches, building trust, and nurturing a community. [00:43:39] Lance explains how to achieve a top 50 podcast ranking on Apple by focusing on subscribers, reviews, and creating buzz during the initial launch. [00:49:30] Lance shares advice for aspiring podcasters to overcome the perception of saturation in the industry and the importance of persistence and self-improvement. [00:54:06] Lance highlights the difference between successful people and others, which lies in their persistence and resilience in facing challenges. Episode Resources: Lance Essihos | Website Lance Essihos | Instagram Lance Essihos | Youtube Lance Essihos | Podcast Lance Essihos | Facebook