Podcasts about loss leaders

In this explosive episode of In Search of Excellence, Randall Kaplan sits down with Marc Lore—the billionaire entrepreneur, owner of the Minnesota Timberwolves, and the visionary founder behind Diapers.com (sold to Amazon for $545M) and Jet.com (sold to Walmart for $3.3B).If you think entrepreneurship is glamorous, think again. Marc drops the filter to reveal that "95% of the day is shit work"—boring, repetitive, and unexciting tasks that most people quit on. From hauling thousands of diaper boxes out of Costco in an 18-wheeler because manufacturers wouldn't sell to him , to counting cards in Atlantic City casinos, Marc shares the raw stories of resourcefulness and resilience that defined his path to billions.SUBSCRIBE for more masterclasses with the world's most successful leaders!Key Moments & Timestamps00:00 – Intro: Why entrepreneurship is low probability and "shit work" 01:46 – The Story: Marc's dad crashing Bruce Springsteen's house 03:44 – How Marc's dad "hacked" the job market for programmers 07:44 – Marc's mom becoming a competitive bodybuilder at age 36 11:31 – The "Farmer Mindset": Creating something from nothing 13:32 – Nature vs. Nurture: Are entrepreneurs born or made? 14:44 – Overcoming bullies and the power of being alone 19:48 – Why "A-students" from top schools often struggle with failure 23:40 – Hiring Strategy: Why Marc is a "Resume Snob" 31:30 – Trading options and derivatives at 12 years old 35:32 – The Fake ID Ring: Deconstructing licenses to beat the system 40:12 – Why manual labor is the best training for CEOs 43:55 – The Diapers.com Hustle: Buying inventory from Costco with an 18-wheeler 45:48 – The "Loss Leader" Strategy: Losing money to win the customer 48:14 – The Human Calculator: Marc proves his insane math skills live 51:51 – Why visionary founders are obsessed with magic About the Guest: Marc LoreMarc Lore is a serial entrepreneur, investor, and owner of the NBA's Minnesota Timberwolves. He is one of the few founders to sell a company to Amazon (Diapers.com) and another to Walmart (Jet.com) for multibillion-dollar exits. Known for his "human calculator" math skills and extreme risk tolerance, Marc is currently building the utopian city project Telosa and the food delivery startup Wonder.About the Host: Randall KaplanRandall Kaplan is a serial entrepreneur, venture capitalist, and the founder of In Search of Excellence. He has been an advisor to more than 50 companies and invested in nearly 100, including Google, Lyft, and Seagate.Apply for One-On-One CoachingIf you're ready to change your life and achieve your goals, apply here: https://www.randallkaplan.com/coaching Listen to my Extreme Preparation TEDx Talk here: https://www.youtube.com/watch?v=MIvlFpoLfgs Listen to this episode on the go!Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/23q0XIC... For more information about this episode, visit https://www.randallkaplan.com/ Follow Randall!Instagram: @randallkaplan LinkedIn:  @randallkaplan TikTok:  @randall_kaplan Twitter / X: https://x.com/RandallKaplanWebsite: https://www.randallkaplan.com/1-on-1 Coaching: https://www.randallkaplan.com/coachingCoaching and Staying Connected:1-on-1 Coaching | Instagram | YouTube | TikTok | LinkedIn

We ask why veg is always a loss leader at this time of year, and whether farmers suffer as a result. For the price of a first class stamp you could buy 21 kilos of carrots if you head to one of the discount supermarkets. The stamp would cost you £1.70, the carrots are on sale at 8p for a kilo. Who takes the hit?Extreme weather events mean it's become hard to predict how farmed poultry will turn out come Christmas. We meet an organic farmer in Devon whose birds are smaller following the hot, dry summer. And should the old grand houses that dot our countryside be regarded as vital heritage which must be preserved? Or are there other ways of dealing with them? All this week we're looking into what the future may hold for historic buildings in rural areas. Presented by Caz Graham and produced by Sally Challoner.

Kim Chackal is the Co-Owner and VP of Sales and Marketing at Equifruit. Over the past decade she has  established Equifruit as the North American market leader for Fairtrade-certified bananas and her sights  are set on Global Fairtrade Banana Domination. Her fearless and bold approach is making waves in the  produce industry. In 2021, Kim was recognized as “Produce Person of the Year” by the Ontario Produce  Marketing Association. In 2022, she was recognized on The Packer 25 list which highlights leaders,  innovators and agents of change across the fresh produce supply chain. In 2024, Grocery Business  Magazine selected her as an Outstanding Women in Produce and The Packer recognized her as the  Produce Marketer of the Year. In 2025, the Globe and Mail listed Equifruit as one of the Top Growing  Women-Led Companies in Canada. With 20 years of sales experience, she loves challenging people to  rethink their consumption habits and consider Fairtrade as a sustainable solution in produce.

Business Lessons from the Movies - The Founder & the Start of McDonalds   - AZ TRT S06 EP13 (275) 7-27-2025              What We Learned This Week: Speedee Service System - assembly line approach invents the fast-food industry, replicated to this day What Business Are You In? - McDonald's is a Real Estate Company w/ an estimated $42B in Real Estate Holdings It's the Name, McDonald's - Branding - from The Founder McDonald's is the New American Church - Positioning     Notes: Seg. 1 The Founder What Business are you in? – McD in real estate biz, largest in US Power of the Name – branding, McDonalds is New American Church Systems – Speedee System, speed and lean, like a factory in the kitchen Bonus * - Perseverance – Kroc was 52 when he met McDonalds brothers, selling milk shake machines         You're not in the burger business you're in the real estate business. You don't build an empire selling $.15 hamburgers. You build an empire on the land that those hamburgers are made of. Power of the name, branding, McDonald's is the new American church on main street. A vision of a wholesome America, families go to eat share values. Branding see that name lit up on the sign. McDonald's sounds like America. Would you eat at a place named Crocs? Guy eats at McDonald's he's never going to get pushed around. Great book on McDonald's, and the industry called Fast Food Nation by Eric S   Speedee system, bring factory component to a kitchen. Redesign a kitchen for speed and efficiency, orders in 30 seconds like a conveyor belt. No plates all paper throw it away when done. You have a service window people walk up and get their food immediately. The idea of being is to go lean. Initially there was a learning curve with customers but soon it caught on and it was the model for all fast food restaurants. They did practice runs to test their system with no customers see it in action and let the data dictate how the plan should be.   https://www.youtube.com/results?search_query=the+founder+movie+clips   ** Clips from past show: Moneyball, Boiler Room, Glengarry Glen Ross, The Founder - Business Lessons from the Movies - BRT S03 EP42 (141) 8-28-2022   Full Show: HERE       Seg. 2 The Founder, the story of Ray Kroc and McDonald's.   What Business Are You In? - McDonalds is a Real Estate Company   Replay Clip from 2/9/20, where Matt talks about the biggest franchise of all, and what their real business model is. McDonalds has built a business empire thru Real Estate, not burgers.  The Dollar Menu is designed to get customers in the door. McDonalds loses $ when people purchase from the dollar menu, it is a Customer Acquisition Cost (CAC). This is also called a ‘Loss Leader', selling a product at a low cost to get customers. McDonalds then makes money when people buy more, and off return business. McDonalds is one of the biggest Real Estate companies in the world. The stock is valued on the $37 Billion in Real Estate they own. They make money as a landlord, because the franchisee is their tenant. The Founder – business movie biography of Ray Kroc. Kroc started as a milk shake salesmen to the McDonalds brothers in California, then went on to create the franchise system we know today. The first President of McDonalds Franchise (Harry Sonneborn) helped Kroc create the real estate model that the franchise was base on, and used to scale to a billion $ company. Internally McDonalds used the Brother's Speedee Service System created pre-Kroc. The Question ‘What Business Are You In?' comes from business consultant Peter Drucker. Business owners need to understand what problem or service they really offer their customers. Ie – Starbucks is in the Customer Experience business, not coffee, but the atmosphere of drinking the coffee     ** Clips from past show: McDonalds, Apple, Disruption, 80/20 - Best of Host Matt on Business Topics - BRT S03 EP10 (109) 3-6-2022   Full Show: HERE         Investing Shows: https://brt-show.libsyn.com/category/Investing-Stocks-Bonds-Retirement    ‘Best Of' Topic: https://brt-show.libsyn.com/category/Best+of+BRT      Thanks for Listening. Please Subscribe to the AZ TRT Podcast.     AZ Tech Roundtable 2.0 with Matt Battaglia The show where Entrepreneurs, Top Executives, Founders, and Investors come to share insights about the future of business.  AZ TRT 2.0 looks at the new trends in business, & how classic industries are evolving.  Common Topics Discussed: Startups, Founders, Funds & Venture Capital, Business, Entrepreneurship, Biotech, Blockchain / Crypto, Executive Comp, Investing, Stocks, Real Estate + Alternative Investments, and more…    AZ TRT Podcast Home Page: http://aztrtshow.com/ ‘Best Of' AZ TRT Podcast: Click Here Podcast on Google: Click Here Podcast on Spotify: Click Here                    More Info: https://www.economicknight.com/azpodcast/ KFNX Info: https://1100kfnx.com/weekend-featured-shows/     Disclaimer: The views and opinions expressed in this program are those of the Hosts, Guests and Speakers, and do not necessarily reflect the views or positions of any entities they represent (or affiliates, members, managers, employees or partners), or any Station, Podcast Platform, Website or Social Media that this show may air on. All information provided is for educational and entertainment purposes. Nothing said on this program should be considered advice or recommendations in: business, legal, real estate, crypto, tax accounting, investment, etc. Always seek the advice of a professional in all business ventures, including but not limited to: investments, tax, loans, legal, accounting, real estate, crypto, contracts, sales, marketing, other business arrangements, etc.  

Send us a textIn this episode of the Private Practice Survival Guide, we discuss why social media can often become a financial drain for private practices if not strategically managed. We explore common pitfalls, such as focusing too heavily on vanity metrics, failing to track conversions, and spending resources on platforms that don't align with business goals. The episode also provides tips for transforming your social media efforts from a passive branding tool into an active lead-generation strategy. Understanding the true ROI of your social media is key to ensuring it supports—not hinders—your practice's growth. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today's business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With MePodcast Website: https://www.privatepracticesurvivalguide.com/LinkedIn: https://www.linkedin.com/in/brandonseigel/Instagram: https://www.instagram.com/brandonseigel/https://wellnessworksmedicalbilling.com/Private Practice Survival Guide Book

Fabian Valado, General Manager at BFJ, has done it all—sold at a loss just to get experience, taught clients how to buy, and scaled his agency into working with customers in the 500k—1M contact range by staying relentlessly focused on outcomes. In this episode of Owning the Outcome, Fabian talks candidly about what it takes to grow from small partner to enterprise-ready seller. He gets into how to win over IT blockers in healthcare, why 50% of the job is customer service and teaching, and what he considers the bar for excellence as a HubSpot partner. If you're a partner looking to scale, navigate complex sales, or just want a front-row seat to how technical operators win in the age of AI—this one's for you.

I am over it. I am so incredibly over hearing how the hygiene department in any dental office is a loss leader. In this episode, I, in typical Andrew fashion, rail against the notion that hygienists have little value for a dental practice. If you are a hygienist listening to this episode you will get some useful tips on scheduling practices. If you are dental practice owner, you will get some useful tips on how to leverage your highly qualified clinicians to the fullest to make you some $$!  Resources: If you have specific questions about how to make your hygiene department more valuable, shoot me an email andrew@ataleoftwohygienists.com 

I am over it. I am so incredibly over hearing how the hygiene department in any dental office is a loss leader. In this episode, I, in typical Andrew fashion, rail against the notion that hygienists have little value for a dental practice. If you are a hygienist listening to this episode you will get some useful tips on scheduling practices. If you are dental practice owner, you will get some useful tips on how to leverage your highly qualified clinicians to the fullest to make you some $$!  Resources: If you have specific questions about how to make your hygiene department more valuable, shoot me an email andrew@ataleoftwohygienists.com 

Send us a textIn this episode of The Sports Marketing Machine Podcast, host Jeremy Neisser breaks down one of the most misunderstood tactics in sports marketing: the loss leader. While promotions like $1 hot dogs or “Kids Eat Free” nights can pack the stands and drive in-game revenue, not every deal is a good deal. Jeremy explains how smart promotions protect perceived value, generate buzz, and increase total spend — while bad ones can erode your brand and season ticket strategy. Learn which deals drive revenue, which ones backfire, and how to craft promotions that make fans feel like they scored — without your team taking a loss.✅ Top TakeawaysNot Every Deal Is a Good Deal: Free or steeply discounted offers can do more harm than good.Loss Leaders Should Drive Spend: The goal isn't cheap tickets — it's getting fans in the door to spend more.Perception Is Everything: A $1 hot dog feels like a steal; a free ticket feels like a handout.Avoid Undermining Value: Don't train fans to wait for discounts — protect your full-price strategy.Use Promotions to Increase Per Cap: Target food, drink, and merchandise add-ons that drive incremental revenue.Track the Right Metrics: Redemption rates and per-cap spending are your best indicators of success.Smart Bundles Win: Pair tickets with value-added incentives (not price cuts) to boost attendance and loyalty.

Prisiminsime reikšmingą roko muzikai leidybinės kompanijos „Warner Bros.“ sumanymą – pažintinę plokštelių seriją Loss Leaders, leistą 1969–1980 m. Šie įvairių atlikėjų dainų rinkiniai, žaismingai pavadinti „nuostolinga investicija“, buvo pardavinėjami labai pigiai ir finansiškai nuostolingi pačiai firmai. Vis dėlto jie pasirodė esą itin veiksmingi – paskatino klausytojus susidomėti pristatomų atlikėjų kūryba ir įsigyti jų autorinius albumus. Šioje laidoje išgirsime kai kuriuos iš jų: Van Dyke Parks, Arlo Guthrie, Eric Andersen, Lindą Lewis, Bonnie Raitt, The Fugs, Malo ir kitus.Ved. Lukas Devita

Thanks to our Partner, NAPA Autotech NAPA Autotech's team of ASE Master Certified Instructors are conducting over 1,200 classes covering 28 automotive topics. To see a selection, go to napaautotech.com for more details.Contact InformationEmail Matt: mattfanslowpodcast@gmail.comDiagnosing the Aftermarket A - Z YouTube Channel Key Topics Discussed:Blade Runner Monologue Appreciation:Matt opens the episode with a reflection on the iconic "tears in rain" monologue from Blade Runner.He shares the behind-the-scenes story of how Rutger Hauer improvised the line, making it one of the most memorable moments in cinema history.Matt expresses his love for behind-the-scenes stories and the genuine, unfiltered insights into success and creativity.The Role of Luck in Success:Matt discusses the often-overlooked role of luck in achieving success.He references the "iceberg" analogy of success, where hard work, talent, and drive are below the surface, but luck plays a significant role.He emphasizes the importance of giving credit where it's due and acknowledging the contributions of others.Mailbag Questions:Do You Believe in Ghosts?: Matt shares his thoughts on ghosts, explaining why he doesn't believe in them and how he finds the idea more exciting than scary.Fuse Testing: Matt dives into his preferred methods for testing fuses, emphasizing the importance of using a test light with an incandescent bulb and checking for corrosion, especially in rust-prone areas.Loss Leaders in Business: Matt discusses the concept of loss leaders (e.g., free diagnostics, cheap oil changes) as a marketing strategy. He explores the pros and cons, including the risk of devaluing services and setting unrealistic customer expectations.Cell Phones in the Shop: Matt shares his perspective on allowing cell phones in the shop, acknowledging their utility as tools for diagnostics and service information but warning against distractions.Upcoming Events and Classes:Matt teases his upcoming classes, including a hands-on Pico training session with Scott Shot and a key class with Andrew Sexton.He highlights Tech Talks featuring Garrett Jacobson on HP Tuners as a diagnostic tool and Zeb Beard on diesel diagnostics.Key Takeaways:Behind-the-Scenes Stories: Matt's passion for genuine, unfiltered insights into success and creativity shines through, whether discussing Blade Runner or the realities of running a business.The Importance of Evidence-Based Diagnostics: Matt emphasizes the value of using data and evidence to support recommendations, whether in diagnostics or business decisions.Balancing Loss Leaders and Profit: While loss leaders can be an effective marketing tool, they come with risks, including devaluing services and setting unrealistic customer expectations.Cell Phones as Tools, Not Distractions: In the shop, cell phones can be powerful diagnostic tools, but they must be used responsibly to avoid distractions.Memorable Quotes:"All those moments will be lost in time, like tears in the rain." – Matt reflecting on the Blade...

Thanks to our Partner, NAPA Autotech NAPA Autotech's team of ASE Master Certified Instructors are conducting over 1,200 classes covering 28 automotive topics. To see a selection, go to napaautotech.com for more details.Contact InformationEmail Matt: mattfanslowpodcast@gmail.comDiagnosing the Aftermarket A - Z YouTube Channel Key Topics Discussed:Blade Runner Monologue Appreciation:Matt opens the episode with a reflection on the iconic "tears in rain" monologue from Blade Runner.He shares the behind-the-scenes story of how Rutger Hauer improvised the line, making it one of the most memorable moments in cinema history.Matt expresses his love for behind-the-scenes stories and the genuine, unfiltered insights into success and creativity.The Role of Luck in Success:Matt discusses the often-overlooked role of luck in achieving success.He references the "iceberg" analogy of success, where hard work, talent, and drive are below the surface, but luck plays a significant role.He emphasizes the importance of giving credit where it's due and acknowledging the contributions of others.Mailbag Questions:Do You Believe in Ghosts?: Matt shares his thoughts on ghosts, explaining why he doesn't believe in them and how he finds the idea more exciting than scary.Fuse Testing: Matt dives into his preferred methods for testing fuses, emphasizing the importance of using a test light with an incandescent bulb and checking for corrosion, especially in rust-prone areas.Loss Leaders in Business: Matt discusses the concept of loss leaders (e.g., free diagnostics, cheap oil changes) as a marketing strategy. He explores the pros and cons, including the risk of devaluing services and setting unrealistic customer expectations.Cell Phones in the Shop: Matt shares his perspective on allowing cell phones in the shop, acknowledging their utility as tools for diagnostics and service information but warning against distractions.Upcoming Events and Classes:Matt teases his upcoming classes, including a hands-on Pico training session with Scott Shot and a key class with Andrew Sexton.He highlights Tech Talks featuring Garrett Jacobson on HP Tuners as a diagnostic tool and Zeb Beard on diesel diagnostics.Key Takeaways:Behind-the-Scenes Stories: Matt's passion for genuine, unfiltered insights into success and creativity shines through, whether discussing Blade Runner or the realities of running a business.The Importance of Evidence-Based Diagnostics: Matt emphasizes the value of using data and evidence to support recommendations, whether in diagnostics or business decisions.Balancing Loss Leaders and Profit: While loss leaders can be an effective marketing tool, they come with risks, including devaluing services and setting unrealistic customer expectations.Cell Phones as Tools, Not Distractions: In the shop, cell phones can be powerful diagnostic tools, but they must be used responsibly to avoid distractions.Memorable Quotes:"All those moments will be lost in time, like tears in the rain." – Matt reflecting on the Blade...

Most dentists think offering a discount is the same as running a strategic loss leader—but they couldn't be more wrong. Coupons and loss leaders are two completely different things, yet many practices treat them as one and the same. Here's the reality: coupons are just discounts—Think Groupon. Loss leaders, on the other hand, are strategic pricing tools designed to bring in the right patients and lead to higher-value treatments. One devalues your services; the other sets you up for long-term success. If you don't understand this difference, you're probably leaving money on the table—or worse, training patients to expect cheap dentistry.In this episode, we're going to break down why dentists keep getting this wrong and how you can fix it.Connect with our Host Here ⤵️Gary BirdOwner of SMC NationalWebsite: https://smcnational.com/Website: https://thegarybird.com_________Join Gary Bird, founder of 3x Inc. 5000 fastest-growing company, SMC National, as he shares proven dental marketing strategies to attract a steady stream of new patients. Whether you're a solo practitioner or part of a larger group, Gary offers actionable insights to help your practice thrive. Tune in Monday through Friday for expert advice on the latest dental marketing trends, real-world challenges, and effective techniques to drive sustainable growth.

This week, Tubi's streaming of the Super Bowl crushed past years' ratings, but is it sustainable? Nielsen Ratings Show Notes Super Bowl 2025 Generated $800 Million in Ad Sales for Fox and Tubi Super Bowl 2025 Hits 127.7 Million Viewers, Most-Watched Ever CBS and other Paramount channels to disappear from YouTube TV amid contract dispute YouTube TV, Paramount Agree to Deal Extension to Avoid Blackout of CBS, Other Networks While Talks Continue Matthew Rhys To Headline Apple TV+ Series ‘Widow's Bay' 'Legend of Vox Machina' Renewed for Season 4 at Amazon ‘Buffy The Vampire Slayer' Reboot Starring Sarah Michelle Gellar Nears Hulu Pilot Order With Chloé Zhao Directing ‘How to Die Alone' Canceled After One Season on Hulu; Creator-Star Natasha Rothwell Is ‘Baffled' and Shopping Series Elsewhere (EXCLUSIVE) Netflix's Prince Documentary Will Not Be Released Amid New Deal With Estate Dungeons & Dragons Live-Action Series ‘The Forgotten Realms' In Works At Netflix From Shawn Levy, Drew Crevello & Hasbro Recommendations Captain America: Brave New World SNL 50: The Homecoming Concert When the Stars Gossip Final Fantasy VII Rebirth

This week, we're live-reacting to battles across culture. It's DeepSeek vs. OpenAI, Millennials vs. Gen X, and Starbucks vs. Sharpies (Sharpies won). PLUS: The Flappy Bird effect drives an aftermarket of devices with TikTok access, yuppie culture booms, and Waymo strikes again. The Other Side of Headless CommerceKey takeaways:DeepSeek's Disruption – A powerful, cheap, open-source AI from China that is sending shockwaves through the industry, challenging Nvidia's dominance and raising economic concerns.The Death of Loss Leaders? – AI optimization could make it easier for consumers to game retail pricing, forcing businesses to rethink discounts and marketing tactics.Tech Arms Race – The U.S.-China AI competition is accelerating, with implications for policy, economy, and innovation.The Generational Cycle – Are Millennials the new Boomers? Phillip and Brian discuss how attitudes shift over time.TikTok Bans and Black Markets – The aftermarket for phones with TikTok pre-installed mirrors the Flappy Bird phenomenon.“If someone was able to optimize their life so that friction was removed, it would break the system.” – Phillip“This is ground zero of something huge. The AI game just changed overnight.” – Phillip“The best defense is to flood the zone. The moment you try to contain something, you lose control.” – Brian“The return of yuppies proves that history doesn't just repeat itself—it evolves.” – Phillip“Technology enabled back.” – BrianLinks:In-show mention: The Cruel Kids Table, New York MagazineIn-show mention: TimesNowNews: Phones with TikTok Pre-Installed Selling for $25,000 Check out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!This episode of Future Commerce is brought to you by Future Commerce Plus and our sponsors Omnisend and MotionApp.

Universities dole out more than half of the revenue they collect from tuition in the form of discounts and financial aid in their efforts to attract students. The US average is 56 percent. If a private company discounted its products by more than half, it would probably go out of business. So why do colleges use this self-destructive business model that leaves many prospective students thinking college costs more than it does? We explore.

Announcements:  Registration is open for the 2024 Writer Craft Writing Retreat and Workshop in Marcola, Oregon. At this point, there is only three private tickets left and three shared tickets. We'll likely sell out again. ValerieIhsan.com/retreat for more info.  New book out for writers: Three Story Method: Writing How-To Books by Valerie Ihsan, J. Thorn, and Miranda Weingartner Erick is publishing an anthology; call for submissions for Back in the Ground (horror inspired by PNW); https://caretakerpress.org   UPDATE:  Valerie:   started re-reading Goal-Setting and Strategic Planning for Writers (Focus and Finish series, Book 1), need to make some decisions (ebook and a workbook, audio book)(free audio book?) = Loss Leader/permafree bought the cover from 100covers.com but need to order the service now have a couple more conferences to pitch Tax Start this week! (find time in between meetings, the gym, and my son)     Erick:   week off with the family meeting with a digital marketer today to promote the author services part of his business (have pla launching a new series (Season in the Bush); first book Dead Still going to betas soon. Just finished:  I'M READING: Worthy: How to Believe You Are Enough and Transform Your Life by Jamie Kern Lima     Up Next: The Creative Act by Rick Rubin  Erick's Reading:  Study for Obedience by Sarah Bernstein The Bachman Books (Stephen King) Ring Shout P Djèlí Clark   Valerie's Linktree: https://linktr.ee/valerieihsan Erick's Linktree link: https://linktr.ee/erickmertzauthor Writer Craft Facebook Group Valerie's Services: https://valerieihsan.com Valerie's Author Site: https://valerieihsanauthor.com Valerie's Facebook Page and Instagram account Erick's Services: https://erickmertzwriting.com Erick's free book on Ghostwriting: https://dl.bookfunnel.com/cexki4kp5n Erick's Author Site: https://erickmertzauthor.com Erick's Facebook Page and Instagram account Patreons:  https://patreon.com/valerieihsan    https://patreon.com/strangeairmysteries Tools: Passion Planner: https://passionplanner.rfrl.co/e86j8 (affiliate link) Discount Code: VALERIE150 ProWriting Aid: https://prowritingaid.com/?afid=9378 (affiliate link)   Resources:  "How to write an eavesdropping scene" on Erick's blog Reading Critique Group for Writers FB Group (Jennie Komp's group) 3 Bird View FB page (Jennie Komp's business page) Author XP (marketing for authors) (bi-monthly promotions) Raven Publicity (publicity for authors) The Shades of Orange (Rachel, Book Blogger on YouTube) for book recommendations SF/Fantasy/Horror Contact Erick for business-starting advice or building a website. Contact Valerie for author coaching. Thomas Umstattd Jr, at Novel Marketing Podcast. Ep255: How to Create an Email Onboarding Drip Campaign Russell P. Nohelty and Monica Leonelle's book, Get Your Book Selling on Kickstarter. Balance meditation app. Story Rubric version 1.1 and podcast episode. Three Story Method worksheet Book Recs for writing/creativity/business: Thinking in Pictures by John Sayles Take Off Your Pants: Outline Your Books for Faster, Better Writing by Libbie Hawker Story Hypothesis: A Writer's Guide to Crafting Resonating Stories by JP Rindfleisch IX Fast-Draft Your Memoir: Write Your Life Story in 45 Hours by Rachael Herron Three Story Method: Foundations in Fiction by J.Thorn and Zach Bohannon    

Announcements:  Registration is open for the 2024 Writer Craft Writing Retreat and Workshop in Marcola, Oregon. At this point, there is only four private tickets left and three shared tickets. We'll likely sell out again. ValerieIhsan.com/retreat for more info.  Erick is publishing an anthology; call for submissions (horror inspired by PNW); https://caretakerpress.org   UPDATE:  Valerie:   50th birthday Calendly vs Acuity (I have both!) ;-( New book out for writers: Three Story Method: Writing How-To Books by Valerie Ihsan, J. Thorn, and Miranda Weingartner started re-reading Goal-Setting and Strategic Planning for Writers (Focus and Finish series, Book 1), need to make some decisions (ebook and a workbook, audio book)(free audio book?) = Loss Leader/permafree hire out workbook formatting (scrivener not the best with this; please prove me wrong) bought the cover from 100covers.com but need to order the service now have a couple more conferences to pitch Tax Start this week! (find time in between meetings, the gym, and my son)     Erick:     Just finished: The Book Keeper by Sarah Painter I'M READING: Worthy: How to Believe You Are Enough and Transform Your Life by Jamie Kern Lima       Up Next: The Creative Act by Rick Rubin  Erick's Reading:  The Bachman Books (Stephen King) Ring Shout P Djèlí Clark Show Notes:  Rec Book List for creative writing: Take Off Your Pants: Outline Your Books for Faster, Better Writing by Libbie Hawker Story Hypothesis: A Writer's Guide to Crafting Resonating Stories by JP Rindfleisch IX Fast-Draft Your Memoir: Write Your Life Story in 45 Hours by Rachael Herron Three Story Method: Foundations in Fiction by J.Thorn and Zach Bohannon Other mentions: Story Rubric version 1.1 and podcast episode. Three Story Method worksheet Next Episode:  Erick will be back Find Us: Valerie's Linktree: https://linktr.ee/valerieihsan Erick's Linktree link: https://linktr.ee/erickmertzauthor Writer Craft Facebook Group Valerie's Services: https://valerieihsan.com Valerie's Author Site: https://valerieihsanauthor.com Valerie's Facebook Page and Instagram account Erick's Services: https://erickmertzwriting.com Erick's free book on Ghostwriting: https://dl.bookfunnel.com/cexki4kp5n Erick's Author Site: https://erickmertzauthor.com Erick's Facebook Page and Instagram account Patreons:  https://patreon.com/valerieihsan    https://patreon.com/strangeairmysteries Tools: Passion Planner: https://passionplanner.rfrl.co/e86j8 (affiliate link) Discount Code: VALERIE150 ProWriting Aid: https://prowritingaid.com/?afid=9378 (affiliate link)   Resources:  "How to write an eavesdropping scene" on Erick's blog Reading Critique Group for Writers FB Group (Jennie Komp's group) 3 Bird View FB page (Jennie Komp's business page) Author XP (marketing for authors) (bi-monthly promotions) Raven Publicity (publicity for authors) The Shades of Orange (Rachel, Book Blogger on YouTube) for book recommendations SF/Fantasy/Horror Contact Erick for business-starting advice or building a website. Contact Valerie for author coaching. Thomas Umstattd Jr, at Novel Marketing Podcast. Ep255: How to Create an Email Onboarding Drip Campaign Russell P. Nohelty and Monica Leonelle's book, Get Your Book Selling on Kickstarter. Balance meditation app.   Book Recs for writing/creativity/business: Thinking in Pictures by John Sayles  

The Loss Leader strategy has long been a staple in the playbook of major retailers, with Costco standing out as a prime example. This strategy involves offering a product at a loss to drive high conversions and attract customers. While selling a Loss Leader may result in immediate financial loss, the strategy's effectiveness lies in its ability to draw attention to other products and increase overall sales. In this episode, we explore how one of our clients implemented the Loss Leader strategy, resulting in $1 million in profits. This case study sheds light on the strategic use of Loss Leader to increase customer engagement and drive revenue growth.   ⬇️ Click to view my available resources! https://andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

Dianne Nolin is the Managing Partner of Argent Bridge Advisors, a hybrid advisory firm based out of Virginia that oversees $500 million in assets under management for 350 households. Dianne uniquely enhanced her firm's marketing and profitability by transforming its loss-leading divorce financial planning service into a profitable revenue stream, recognizing its value and charging appropriately for the extensive time invested by her team. This shift in strategy capitalized on the existing benefits provided to clients and ensured fair compensation for their efforts. Listen in as Dianne shares her journey at Argent Bridge, from becoming aware of the firm's impactful service offerings to establishing new client relationships through divorce financial planning, which enhanced the firm's growth and referability in the divorce niche. We also discuss her transition to a more formal partnership structure, her approach to clear value communication, and the realization that her strength lies in knowing whom to consult rather than having all the answers. For show notes and more visit: https://www.kitces.com/374

This week on TLDR: Red Lobster used bottomless shrimp to get diners in the door — and lost a boatload of cash. Which underscores an important rule of business: never bet against the North American eater. We also find out why stuff like Airbnb and DoorDash suddenly got so pricey, and why that probably hit millennials the hardest.This episode was hosted by Devin Friedman, TLDR newsletter managing editor Kat Angus, financial educator Kyla Scanlon and former hedge-funder Matthew Karasz. Follow us on other platforms, or subscribe to our weekly newsletter: linkin.bio/tldrThe TLDR Podcast is offered by Wealthsimple Media Inc. and is for informational purposes yonly. The content in the TLDR Podcast is not investment advice, a recommendation to buy or sell assets or securities, and does not represent the views of Wealthsimple Financial Corp or any of its other subsidiaries or affiliates. Wealthsimple Media Inc. does not endorse any third-party views referenced in this content.  More information at wealthsimple.com/tldr. 

Andreas Boecker, chair at the University of Guelph's food, agricultural and resource economics department Learn more about your ad choices. Visit megaphone.fm/adchoices

Watch the YouTube version of this episode HERE“If you are worried about too many people quote, taking advantage of it, You can drive even more scarcity by limiting quantity.” Today, Alex (@AlexHormozi) gives strategies for maximizing profits during the holiday season by utilizing various marketing tactics such as loss leaders, gift cards, high-ticket items, and buy one get one free promotions. He emphasizes the importance of presenting these strategies in an appealing way to attract customers.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you'll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:01) - Strategy #1: Loss Leader(3:56) - Strategy #2: Gift Cards(7:58) - Strategy #3: High Ticket, High Scarcity(10:24) - Strategy #4: Free with prepay(15:01) - Using the M.A.G.I.C FormulaFollow Alex Hormozi's Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Key Points Discussed: Early Start of Black Friday Sales: The episode begins with an observation on how Black Friday sales now start early, expanding beyond a single day to encompass an entire week or more.Psychology of Black Friday: The host delves into the psychological aspects of Black Friday, highlighting how deep discounts create a sense of scarcity and urgency. This is exemplified by limited-quantity offers, which are a common tactic used by retailers.Loss Leaders and Consumer Behavior: The discussion moves to the concept of loss leaders used by large retailers, where high discounts on popular items are used to draw customers in, hoping they purchase other full-priced items.Consumer Frenzy and Safety Concerns: The podcast touches on the extreme consumer behavior often seen during Black Friday sales, including dangerous situations like stampedes.Challenges for Small Businesses: The host challenges small business owners to reconsider jumping on the Black Friday bandwagon, especially given the difficulty of competing with large retailers on price.Bandwagon Effect and FOMO: The episode discusses the bandwagon effect and the fear of missing out (FOMO), which are powerful drivers of consumer behavior during sales like Black Friday.Perceived Value and Pricing Strategies: The host talks about the concept of perceived value in pricing and how it can be used effectively in sales strategies.Financial Impact on Small Businesses: There's a focus on the financial implications for small businesses participating in Black Friday, emphasizing the need to balance attractive discounts with maintaining healthy profit margins.Differentiation Strategies: The podcast suggests alternative strategies for small businesses, like community engagement, personalized services, and value-added offerings instead of deep discounts.Post-Black Friday Strategies: The importance of strategies for the period after Black Friday is highlighted, including follow-up marketing and leveraging consumer data to prepare for the rest of the holiday season.Inventory and Supply Chain Management: The host advises careful consideration of inventory and supply chain management, especially in light of potential high demand during the sale period.Leveraging Consumer Attention: The episode concludes with advice on leveraging the heightened consumer attention during Black Friday, even if a business chooses not to offer significant discounts. This includes effective email marketing and strategic product offerings. Conclusion: The podcast emphasizes that while Black Friday is a significant retail event, small businesses don't necessarily have to conform to the standard practices of deep discounting to capitalize on this period. Instead, they can employ alternative strategies that align better with their business model and customer base.

Today's episode is all about pricing, specifically loss leader and break even pricing, and even if you're not selling a product or service, you just may find that you can still relate to this topic.  If you're like me, you like being exposed to different ideas that you can put into use in various areas of your life, so I hope you find value in what I have to share here today!  I need your help getting the word out! If you love the podcast, I would be so grateful if you could spread the word that I'm back and help bring more people into our community., I'm having a fun competition on my YouTube channel, and I have plans for exciting giveaways at 1,000, 2,500, 5,000 and my BIG goal of 10,000 subscribers. See you on YouTube!  My luxury mastermind retreat at Miraval Arizona is happening from February 18-21, 2024, and you can get all the details and reserve your spot now at www.heatherjoyhubbard.com! Things We're Covering in this Episode: One of the big reasons why loss leader and break even pricing is such an important topic right now for everyone in business Why I'm not a fan of the common saying, “charge what you're worth” What loss leader or break even pricing means and four reasons why you might use them as a strategy The key to purposeful break even pricing and what you need to always be aware of when you use this strategy How I used these pricing strategies both in the past as a lawyer and in my coaching and consulting business, plus how I'm using them now My advice to avoid the common frustrations that often come with this pricing strategy    Links & Resources: Subscribe on YouTube & Let's Connect on Instagram! Grab Your Spot for the 2024 Miraval Retreat If you missed #169 I'm Back, B*tches! Click Here to Watch The Video on YouTube!   

The #1 Product to Sell On Etsy | How To Sell On Etsy 2023 Discover the key to a successful Etsy shop with loss leaders! In this video, I share why every shop should incorporate loss leaders, why digital products make the perfect loss leader, and how to implement them. From increasing your shop order count to elevating your listing's ranking, loss leaders are crucial to gaining momentum and traction. I'll also show you real-life examples of loss leaders in different Etsy shops and how to add digital products as a loss leader to your shop, no matter your niche. Subscribe to our channel for more helpful tips and tricks. Watch now to take your Etsy shop to the next level! Book a call with me to discuss your Etsy shop, any struggles, and hear more about how I can help you through my program, Multi-Six Figure Etsy Blueprint and 1:1 coaching! https://calendly.com/dylanjahraus/pro... Student Results: https://www.dylanjahraus.com/student-... FAQ: https://www.dylanjahraus.com/FAQ Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1.4M+ in sales in just 6.5 years. I am here to provide value to YOU through tips and tactical advice to start your Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond! There's no fluff here, only tactics that add to your profit and save you time. Instagram: https://www.instagram.com/dylanjahraus/ Check out our PODCAST! Apple Podcast: https://apple.co/3rzehXL Google Podcast: https://bit.ly/3fIMn92 Timecodes 0:00 - Intro 1:26 - Loss Leader 101 2:20 - Biggest Mistake 2:40 - Example 1 Handmade 4:05 - Example 2 Handmade 5:20 - Example 3 Print On Demand 6:30 - Site Merchandising 6:45 - Example 4 Handmade 8:00 - Digital Idea #1 8:48 - Digital Idea #2 9:00 - Digital Idea #3 9:20 - Digital Idea #4 9:35 - Digital Idea #5 9:40 - Digital Idea #6 9:50 - Digital Idea #7 10:00 - Digital Ideas 8-10

Grow your Etsy shop this year | How to boost your Etsy sales in Q4 In this video, I'm going to help you make sure that you SKYROCKET your sales in Q4. I mean it! It's possible. Here's strategies that have been tested and PROVEN to help you grow your business in the next 3 months of the year. Start planning for it NOW. Use these strategies to make a LOT of money and sell a ton of products. Book a call with me to discuss your Etsy shop, any struggles, and hear more about how I can help you through my program, Multi-Six Figure Etsy Blueprint and 1:1 coaching! https://calendly.com/dylanjahraus/pro... Student Results: https://www.dylanjahraus.com/student-... Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice to start your Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond! There's no fluff here, only tactics that add to your profit and save you time. Instagram: https://www.instagram.com/dylanjahraus/ Check out our PODCAST!Apple Podcast: https://apple.co/3rzehXLGoogle Podcast: https://bit.ly/3fIMn92 Timecodes0:00 - Intro1:26 - Choose the Recipients2:02 - Pick the Price Points3:40 - Planning and Forecasting4:19 - Percentage Lift4:37 - Halo Effect5:10 - Loss Leaders

Do pricing controls hurt big or small business more? Do we care more about who loses than whether anyone should lose?

Undervaluing the enormous amount of time, experience, equipment, prep, and patience it takes to teach scuba courses is killing the dive industry, and the customers and recreational divers out there get hit the hardest. Mike and Kenny get to the very core of the dive industry's lack of growth, when compared with similar industries. Further, this same root cause is why so few people keep diving after they get scuba certified.  This cycle creates burnout on the Instructors and Divemasters, and sets up students to fail at their ultimate original goal: Confidence to be a scuba diver (aka the lifestyle). While many may still "catch the bug" in a basic discounted course, most either have to find additional training/guidance or simply never go diving again. This is mainly due to rushed courses, and lack of personal attention. The “2 year burnout cycle" of the scuba instructor is caused by not charging what they're worth, getting overworked with too many students, dive shops not not having the time to form lasting bonds, and ultimately not nurturing divers into this incredible world.  Increased value increases value… for EVERYONE.  — Michael Kest is a jury trial attorney with his own practice. He's an active dive instructor with experience that ranges from working dive boats in South Florida and Hawaii, water safety at Sea World and Disney's Dive Quest, working for dive shops and teaching classes all over the world. He coaches kids sports on his spare time, and is a father of three. — Kenny Dyal is the host of The Scuba Diving Podcast: TikTok: https://www.tiktok.com/@kenny_dyal Instagram: https://www.instagram.com/sweetwater_scuba LinkedIn: www.linkedin.com/in/kennydyal Twitter: https://twitter.com/RealKennyDyal www.sweetwaterscuba.com

Owning a wedding venue is a highly competitive business. As a venue owner, an easy way to stand out from your competition is by offering a loss leader on your website. A loss leader is a product or service sold at a lower price point to attract clients. At your wedding venue, the loss leader could be an add-on service, such as a discount on your in-house rental products, a free night's stay at your onsite accommodations, or, our favorite, a digital product that you create once and sell over and over again.  Even if a couple doesn't book your venue, they may still be interested in your loss leader product leading to additional sales and profits for your business. It's important to note that the loss leader should still be profitable, even if it's sold at a lower price point. When deciding on a loss leader, choose a product or service that is still profitable and adds value to the wedding experience.  DM us on Instagram @thevenuepodcast Contact Lindsay or Kinsey:  hello@thelindsaylucas.com kinsey@shecreatesbusinesspodcast.com    

A loss leader is a strategy typically found in the retail space, but you can create one for any business. This week Jeff Kahler shares his very unconventional use of a loss leader and provides 4 important tips on how to avoid undervaluing yourself or your business.   How have you utilized loss leaders to create value for your organization? Share in the comments at: https://www.cultureofconvenience.com/.

Thanks for joining us! If you enjoy our show, PLEASE please tell your friends. Recommend us. That is how we grow. ----- Executive Producers: Conner Dempsey • Dustin Weldon Theme Music by Dustin Weldon Produced & Engineered by Conner Dempsey Powered by Zoom, Skype, QuickTime, Adobe Audition, & Adobe Premiere Pro Special Thanks to Anchor FM

For Topic Tuesday the guys are asked why badges even matter? Is it best to hope there are enough open-minded people to judge what each car says and not what the badge tells them? They debate cars for Derek D. in Detroit, who asks if cars can haul and still be fun. Social media questions ask about the true definition of a dream car, is a faster car less fun while commuting, and how important is an LSD for a daily? Seasons 1-11 are available on Amazon Prime and Vimeo worldwide. Please rate and review us on iTunes, and the TV show on IMDB and Amazon. Write to us with your Car Debates, Car Conclusions, and Topic Tuesdays at everydaydrivertv@gmail.com or everydaydriver.com. Share the podcast with your car enthusiast friends!

What is the FASTEST way to drive up your Etsy sales? Loss Leaders. In today's episode I give you the #1 way to EXPLODE your Etsy shop total order count and 15 ways to make it happen. Need help? Send me an email at team@dylanjahraus.com OR sign up for a free call and we can chat more about your goals and how my blueprint can help get to that multi-six figures on Etsy. https://bit.ly/3Cfc9cD Follow: IG: @dylanjahraus YouTube: https://bit.ly/3SIrWHM Email: team@dylanjahraus.com

Does 10,000 Etsy sales feel completely unattainable? Think again! There is 1 KEY product type that you need to have in your shop to scale your order count and your shop track record fast— a loss leader. In today's episode, I unpack the power of a loss leader in your Etsy shop. Need help figuring out what to sell in your own Etsy shop? Send me an email at team@dylanjahraus.com. Are you interested in my help? Sign up for a free call and we can chat more about your goals and how my training can help get to that multi-six figures on Etsy! https://bit.ly/3Cfc9cD IG: @dylanjahraus YouTube: https://bit.ly/3SIrWHM Email: team@dylanjahraus.com

Rachel Wall returns in Part 2 of this 2-part episode where she speaks on her coaching programs elevating hygiene services and systems to drive profits to the bottom line. Perrin DesPortes echoes Rachel's thoughts on hygiene as one of the biggest areas of untapped potential while Dr. Mark Costes echoes the vital role hygienists play in establishing the oral systemic link for patients. EPISODE RESOURCES PROFITABLE HYGIENE https://www.inspiredhygiene.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast Visit the Dentalpreneur Podcast website Write a Review on iTunes

Healthier patients. An empowered, engaged hygiene department.  A profitable practice.  Could these three, together, be at all possible?  Yes, says Rachel Wall, CEO and Founder of Inspired Hygiene, as she speaks with Dr. Mark Costes and Perrin DesPortes on how dental practices can achieve this triple win. Listen to Part 1 of this two-part episode and be enlightened with her insights on the current state and the dynamics happening in the hygiene world. EPISODE RESOURCES PROFITABLE HYGIENE https://www.inspiredhygiene.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast Visit the Dentalpreneur Podcast website Write a Review on iTunes

Il trucco del loss leader

On tomorrow's Ag Business Episode I am profiling a very impressive entrepreneur with a passion for wool. I also have a passion for wool, which was reflected in this solo episode from 2019.  Below are the original show notes: Show Notes Me and the whole family were back up in the Wood River Valley of Idaho this weekend so that I could elk hunt.  It just so happened that a friend of ours had a condo available that they could not use this weekend. So, the whole family was able to go. I hunted during the days, and I was able to hang out with Autumm and Hattie in the evenings.  Because of the short days, we actually ended up with quite a bit of time together, so it worked out really well. For my outdoor clothing I prefer to wear wool to any other fabric, natural or man made.  After this weekend, I really want to solute all those farmers who are producing wool.  On my first evening I got my pickup stuck and was out in the middle of nowhere in a snow storm for quite a while.  I was dressed in wool base layers, socks, pants and a heavy wood sweater.  I was dry and warm, and the wind just did not have that much impact on me. The next two days I spent climbing steep slopes in about 2 feet of snow in pursuit of these elusive big game animals.  Between taking every step knee deep into snow and laying prone in the snow several times I never got cold or wet.  The wool clothing did just as advertised, and I could not have been more pleased.  This miracle fabric is an excellent investment! More Places You Can Listen to Off-Farm Income And Matt Brechwald:        

How could a loss leader product help my retail store? Large box retailers are infamous for carrying products at unbelievable costs, but why do they do it? They know the power that loss leaders have on driving sales! Chris Fox from Fox Strategy Marketing co-hosts the show to debate this question. Starting or growing your family owned retail business is hard. The Better Business Podcast makes it a little easier by offering real advice from real business owners that will help you grow. Here's how to find me: Website Instagram: TikTok: Facebook:

This episode of PLRB on Demand features Daniel Thall, Property Operations Manager at Preferred Mutual. Daniel's presentation, “Ice Dams: Loss Leader or Opportunity?,” has been adapted for this podcast. Ice dams can transform a few inches of ice into a sprawling, high-cost claim. Join Daniel Thall as he explores what causes ice dams and potential solutions. Daniel Thall's proactive ideas will propel the industry forward and cut off ice dam claims before they start. The views and opinions expressed in this resource are those of the individual speaker and not necessarily those of the Property & Liability Resource Bureau (PLRB), its membership, or any organization with which the presenter is employed or affiliated. The information, ideas, and opinions are presented as information only and not as legal advice or offers of representation. Listeners should rely on guidance from their companies and counsel as appropriate. © PLRB 2022. 

INCREASE REVENUECan you really increase revenue without selling more? How cool would that be? Right? Today's guest, Ken Wentworth, also known as Mr. Biz, says yes you can. Listen now to find out what the secret is.  What You'll Discover About How to Increase Revenue (highlights & transcript):https://businessconfidentialradio.com/?p=184764&preview=true# (HIGHLIGHTSCLICK HERE FOR AUDIO TRANSCRIPT) * How to eliminate the “silent business killer” to increase revenue  * Myth of the Loss Leader as a Way to Increase Revenue  * How aggressive pricing does not increase revenue  * How improving profit does not require an increase in revenue  * Mindset necessary to increase prices that increase revenue and profits  * The critical importance of maintaining discipline to increase revenue  * The problem with pricing low to get your foot in the door  * How your USP can increase revenue in competitive bidding  * How adjusting the mix of high and low margin products can increase revenue  * Pricing conversation mistakes to avoid  * Why you need to know your fully loaded cost to increase revenue  * And MUCH more! ♥ Share this episode with someone you think will benefit from it. ♥ ♥ Leave a review at https://lovethepodcast.com/BusinessConfidential (Lovethepodcast.com/BusinessConfidential )♥ Guest: Ken Wentworth, aka Mr. Bizhttps://www.linkedin.com/in/mr-biz-wentworth/ (Ken Wentworth), aka “Mr. Biz”, is a strategic business partner who helps business owners run their companies more profitably & more efficiently. After ascending to the top 3% at a https://www.jpmorganchase.com/ (Fortune 15 company) and breaking six World Records, Mr. Biz now uses his experience & expertise to help others develop their skills to become more successful owners. He is the author of two bestselling books, his most recent, “https://www.amazon.com/dp/1793940169/?cv_ct_id=amzn1.idea.16TZZ5C6V3X30&cv_ct_pg=storefront&cv_ct_wn=aip-storefront&ref=exp_cov_mrbizsolutions_lv_dp_vv_d (Pathway to Profits)”, provides an actionable blueprint to excelling in any economy; as well as “https://mrbizsolutions.com/dont-fake-the-funk-book (Don't Fake the Funk.)” Ken is the Award-Winning host of “https://mrbizsolutions.com/mr-biz-radio (Mr. Biz Radio)”, which airs for 30 hours each week across several different networks. Being an influential business guru, he has amassed a https://www.facebook.com/MrBizSolutions (social media following of over 300k). For his expertise, he has been featured on https://www.forbes.com/sites/nextavenue/2019/05/09/how-to-grow-your-family-business/?sh=78fadf1b3ebb (Forbes), https://in.finance.yahoo.com/news/top-entrepreneurs-t-miss-during-140227013.html?guccounter=1&guce_referrer=aHR0cHM6Ly9tcmJpenNvbHV0aW9ucy5jb20v&guce_referrer_sig=AQAAAMsk_2x7_D7ztA2YCqCmqprshmNHv69Qjp55nh98K9lVFmolKdNlbf5E2gD6o5oSxgUl6XNTZAYwUj9vv0Li0wfvCxSPBBmEkyI1TtY_7Mm1-X5J26e_wy6pOwPdYApBgc_jJkXvZ-y3uNyp4Rq3RsiilsDBnMgKKUe-vu0YZT8S (Yahoo Finance), https://www.fastcompany.com/90307659/female-entrepreneurs-are-just-as-resilient-as-men-despite-lower-revenue (Fast Company), https://www.thenewyorkfinance.com/ken-wentworth-aka-mr-biz-had-an-entrepreneurial-spirit-from-a-young-age-now-he-is-helping-others-develop-theirs-to-create-successful-businesses/ (The New York Finance), and https://www.americanexpress.com/en-us/business/trends-and-insights/articles/5-ways-to-stay-productive-while-working-from-home-with-kids (American Express).  Related Resources:Contact Ken and connect with him on https://www.linkedin.com/in/mr-biz-wentworth/ (LinkedIn), https://www.facebook.com/MrBizSolutions/ (Facebook), https://twitter.com/MrBizTweets (Twitter), https://www.instagram.com/mrbizsolutions/ (Instagram), and http://www.youtube.com/c/MrBiz (YouTube). Join, Rate and...

Do you want yet another reason to love the Amazon Replens model that is creating the dozens of recent success stories that you've been hearing on this podcast? The ProvenAmazonCourse.com is cranking out successful Amazon seller stories faster than any other model you've ever seen for one reason - it works and we have the formula dialed in! Consider the concept of "loss leaders" and "dead inventory". Most stores or online sellers have to deploy "loss leaders" to get customers into the stores, or they worry about overbuying bad inventory and being stuck with it. Neither are true for Replens sellers! In this "mini-episode" I share a valuable lesson about the inventory selection process called "replens" that takes so much risk out of the equation!   Show note LINKS:   Proven Amazon Course - https://ProvenAmazonCourse.com - Are you ready to be successful selling on Amazon? It's time to get instant access to the most widely used, most up to date, most creative and industry leading course in the "Learn to sell on Amazon" space. You'll find hundreds of recent success stories in our Free Facebook group from Amazon sellers using all manner of creative strategies from our ridiculously inexpensive yet powerful course! Replens course is included in the PAC.   https://ProvenAmazonCourse.com/replens -the REPLENS course by itself (for those who have some Amazon selling experience already)   JimCockrumCoaching.com - Get a free session with a business consultant on our team at 1-800-994-1792 / 1-801-693-1688 or TEXT US at 385-284-7701 (US & Canada only for Text)     My Silent Team Facebook group -https://www.facebook.com/groups/mysilentteam 100% FREE! Join 62,000 + members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world

It's easy to look at Black Friday or Cyber Monday as days for sales and cash injections. But let's look at it like as a strategy that benefit both your business and your clients beyond these days!In this episode, we're covering:+Understanding how your audience is planning to buy when the deals hit.+Pricing your items as a loss leader, cash injection, or both.+Looking at your offer as a way to funnel clients into higher ticket offers+How discounts can affect your brand perception (but we can protect that and still offer discounts!)+Practicing integrity when creating urgency around salesScreenshot this episode and share it by tagging Heaven on Instagram!To download your Free Launch Activation Guide, click here!

Comedian and host of MEANS TV's NEAS The Show Chris James joins Howell in a race against the clock and an edible to write a chill stoner-pop anthem for ripping off your boss. Support this show and experience exclusive bonus content at patreon.com/HowellDawdy Available already for $5 patreon subscribers: free downloads of all the previous Fast Track songs and bonus episodes with Greg Welsh, Josiah Hughes, Andy Fleming, Patrick Monahan (not the train guy), and The Possum

In 2018, the company once known as Weight Watchers changed its name to “WW.” Is its best chance at survival to convince people that it's not that interested in dieting after all?Podcast production by Asha Saluja and Cleo Levin.Slate Plus members get ad-free podcasts and bonus episodes of shows like Dear Prudence and Slow Burn. Sign up now to listen and support our work. Hosted on Acast. See acast.com/privacy for more information.