Podcasts about Aftermarket

Play Episode Listen Later Aug 19, 2026 41:56

Thanks to our Partner, AppFueledSEO can easily turn into a game of watching rankings, reporting what happened, and waiting to see what happens next. But what if there was a better way to know exactly when it's time to stop focusing on one keyword and start going after the next opportunity?Brian Walker sits down with Shop Marketing Pros Director of SEO Michelle Travis to break down the new SMP Proactive Keyword Lifecycle System and how it changes SEO from reactive to proactive. They dig into how keywords are discovered, qualified, accelerated, validated, and eventually “graduated” once they reach meaningful and stable positions in search.They also get into why SEO timelines can look completely different for a rural shop versus a shop surrounded by hundreds of competitors in a major metro area, how keyword difficulty affects expectations, and why focusing on 20 keywords doesn't mean your shop will only rank for 20 keywords.And the early numbers behind the system are pretty impressive. During beta testing, 31% of the tracked keywords graduated within the first 30 days, with nearly all of those maintaining their graduation status during the following 30 days.If you want a better understanding of what your shop's SEO company should actually be doing behind the scenes and how a real strategy should keep moving forward instead of sitting in maintenance mode. Listen to the full episode.Show Notes with TimestampsIntroduction to Stan Stokes and GuestX (00:00:10) Host Brian Walker introduces guest Stan Stokes and his company, GuestX, which analyzes phone calls for auto repair shops.The Origin of the Partnership (00:01:32) Brian explains how his marketing agency started using GuestX's AI to replace manually listening to and analyzing client phone calls.The Problem with Marketing Leads (00:03:20) Stan discusses how shops often blame marketing for slow business, when the real issue is converting phone opportunities into actual customers.Analyzing the Data: Booked Appointment Rate (00:08:10) Stan reveals a 37% booked appointment rate from a sample of over 17,000 calls from top-tier auto repair shops.Reasons for Missed Opportunities (00:09:08) A breakdown of why appointments aren't booked, with 65% of the time being because the service advisor never offered one.The Financial Impact of Missed Calls (00:11:44) Stan calculates that improving the booking rate by just 10% could equate to an average of $10,000 per shop.Understanding New Customer Behavior (00:13:54) Discussion on the difference between planned and unplanned service needs and why new customers often lead with questions about price.The "Price Shopper" Misconception (00:17:08) Brian argues against labeling customers as "price shoppers" just because they ask about cost, calling it an arrogant perspective.The Power of a Simple Question (00:20:27) Stan explains how asking "what concerns are you having?" can completely change the outcome of a call with a new customer.Real-Time Recovery and Coaching (00:23:00) The discussion turns to using call analysis data for real-time recovery of missed appointments and for targeted team coaching.The Handoff from Marketing to Sales (00:27:17) Brian emphasizes the critical point where marketing efforts end and the shop's sales and customer service performance takes over.The Success of Top-Performing Shops (00:32:16) Brian highlights shops that excel at converting calls, noting their high booking rates are due to focusing on phone skills.Knowing Your Key Performance Indicators (KPIs) (00:35:47) Stan stresses the importance of knowing front-of-house KPIs, like the percentage of new versus returning customers, to guide strategy.How to Contact Stan Stokes (00:39:50) Stan provides information on how listeners can get in touch with him and learn more about his company, GuestX.How To Get In TouchJoin The Auto Repair Marketing Mastermind Group on FacebookMeet The ProsFollow SMP on FacebookFollow SMP on InstagramGet The Ultimate Guide to Auto Repair Shop Marketing BookEmail Us Podcast Questions or Topics Lagniappe (Books, Links, Other Podcasts, etc)GuestXEpisode 159 - There's No Such Thing As A Price ShopperThanks to our Partner, AppFueledAppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Download Our Free Mobile Podcast App: https://automotiverepairpodcastnetwork.com/app/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Storytelling and Open Discussion. https://remarkableresults.biz/Automotive Field Theory with Matt Fanslow: From Diagnostics to Quantum Physics and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

Your Coach Doesn't Know Squat About Marketing [E270]

Play Episode Listen Later Aug 17, 2026 9:36

Your Coach Doesn't Know Squat About MarketingYour auto repair shop business coach may be great at improving operations, financial performance, leadership, and profitability—but that doesn't necessarily make them a marketing expert.In this episode of The Weekly Blitz, we explain why shop owners should be cautious about accepting marketing advice from someone who isn't actively studying and practicing it every day.Marketing changes fast. The platforms, algorithms, privacy rules, technology, and customer behaviors that shaped successful strategies five years ago have changed dramatically. In some cases, tactics that worked just six months ago may already be losing effectiveness.When your coach offers an opinion about SEO, Google Ads, social media, websites, or digital strategy, ask what current data and hands-on experience support it. Before cutting a marketing channel or changing direction, get a professional opinion from someone working in automotive marketing today.In this episode, you'll learn:Why coaching repair shops and marketing repair shops are different specialtiesHow outdated marketing advice can hurt your businessWhy confidence should never replace current dataQuestions to ask before acting on someone's marketing recommendationHow business coaches and marketing professionals should work togetherWhy operational problems can sometimes look like marketing problemsWhen to seek a professional marketing audit or second opinionYour coach can be an invaluable part of your team—but every professional should stay in their area of expertise. Let your coach help strengthen the business, and let a qualified marketing professional connect that business with the right customers.Sponsored by Shop Marketing ProsShop Marketing Pros helps independent auto repair shops market differently with strategies built around each shop's goals and local market.From websites and search visibility to paid advertising, social media, content, and measurable strategy, the Shop Marketing Pros team works in automotive marketing every day.Get professional marketing guidance based on current experience and real data at ShopMarketingPros.com.Key TakeawayDon't accept marketing opinions as marketing expertise. Ask for current data, relevant experience, and measurable recommendations before making decisions that could affect your shop's car count, reputation, growth, and future.Connect With Shop Marketing ProsWebsite: ShopMarketingPros.comIf you enjoyed this episode, subscribe to The Weekly Blitz and share it with another independent auto repair shop owner.Keep pushing forward, keep challenging assumptions, and keep marketing differently.The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook Group, go here: https://www.facebook.com/groups/autorepairmarketingmastermindConnect with Chris:AutoFix-Auto Shop Coachingwww.autoshopcoaching.comwww.aftermarketradionetwork.com 940-400-1008Facebook: https://www.facebook.com/AutoFixAutoShopCoachingYouTube: https://bit.ly/3ClX0aeEmail Chris: chris@autofixsos.comThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.

Chris Cotton on Why Less Than 10% of Shops Ever Hit Their True Capacity [E235]

The Aerospace Executive Podcast

Play Episode Listen Later Aug 13, 2026 40:40

Thanks to our partners Promotive, WickedFile, Maverick Shop Owners, and OverdryveWhy are less than 10% of shops operating within even 40% of what they're actually capable of? And if throwing more money at your technicians won't fix your productivity problem, what will?Hunt Demarest sits down with Chris Cotton of AutoFix Shop Coaching, fellow multi-shop owner and host of The Weekly Blitz, to translate this year's Auto Shop Benchmark Report into real, actionable advice. Chris breaks down the three real barriers to productivity, the technician, the environment, and leadership, and walks through the shop floor fixes that took one client from $180,000 a month to $350,000, and another from under $200,000 to nearly $400,000. Along the way, Hunt and Chris dig into why fewer than 20% of technicians today are actually money motivated, why flat rate isn't the productivity silver bullet most owners assume it is, and why the fastest way to fix a struggling shop is almost never to yell at the guys in the back.Whether you're staring at a productivity number you don't understand or you already suspect your shop is leaving money on the table, this episode is a practical field guide to turning benchmark data into a better bottom line.Get the FREE 2026 Auto Shop Benchmark Report: https://hubs.ly/Q04j-grh0The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.What You'll Learn…03:49 Track it, measure it, fix it, why coaching outperforms data alone06:44 The three real barriers to productivity: tech, environment, leadership08:24 The diesel shop step-counter experiment12:28 The Rochester shop that went from $180K to $350K a month17:04 The $90 consultation fee that stopped diag from bleeding money21:57 Why fewer than 10% of shops hit 40% of their real capacity26:43 Why 50% of top shops are hourly, not flat rate, and pay isn't everything30:22 The flexibility that keeps a top tech loyal without a raise33:45 Car counts, layoffs, and the hard call every owner eventually faces36:38 How to get a free 30-minute shop consultation with ChrisThanks to our partner, PromotivePromotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit https://gopromotive.com/Thanks to our partner, WickedFileTurn chaos into clarity with WickedFile, the AI for auto repair shops. Transform invoices into insights, protect cash flow, and stop losing parts, cores, or credits to maximize your bottom line. visit https://info.wickedfile.com/Thanks to our partner, Maverick Shop OwnersYou're working on growing a more profitable shop - that's critical. That's exactly what the 24-video Blueprint course by Maverick Shop Owners addresses - customers, sales, profit, people, systems, and freedom. Get free access for our listeners only at https://maverickshopowners.com/blueprintThanks to our partner, OverdryveOverdryve is your AI-powered marketing operating system. It predicts slow weeks before they happen, automatically launches revenue-driving campaigns, tracks ROI down to the dollar, and optimizes performance in real time. Visit https://overdryvemarketing.com/Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: podcast@paarmelis.comGet the FREE 2026 Auto Shop Benchmark Report: https://hubs.ly/Q04j-grh0Download a Copy of My Books Here:Beyond the Bays: A Financial Playbook for Auto Repair Shop OwnersWrenches to Write-OffsYour Perfect Shop The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.

IPOs Are Back and Changing Aerospace Deals, Here's Why w/ Nick Fazioli [Replay]

Play Episode Listen Later Aug 13, 2026 41:23

Aerospace has always been a cyclical industry, one sector up, another down, capital moving cautiously between them. That's not what's happening right now. Every major sector is ripping at the same time, for completely different reasons. Commercial is coming back online. Aftermarket and MRO have been running hot since COVID. Defense is being pulled forward by geopolitical demand. Business aviation has settled into a stronger, more stable “new normal.” It's rare to see this kind of synchronized momentum across the entire ecosystem, and when it happens, it changes how capital behaves. For years, aerospace exits were predictable. You built a solid business, ran an M&A process, and sold. IPOs were barely part of the conversation. Industrial manufacturing wasn't exactly exciting to public market investors. Now, IPOs are not only viable, but they're also often the better option. Industrial businesses that used to be seen as slow, capital-heavy, and unsexy are suddenly being revalued as AI-proof, infrastructure-critical, and in some cases, direct beneficiaries of the AI boom. And that shift is forcing a new level of sophistication from operators. Because today, you're not just deciding whether to sell; you're deciding how to exit in a market with more options than ever before. At the same time, there's a quiet risk underneath all of this. Fuel prices, geopolitical instability, and supply chain pressure. None of these have gone away. So the question isn't just how long this run continues; it's whether operators are actually prepared for the version of the market we're in now. In this episode, I'm joined by the Global Head of Aerospace and Aviation Investment Banking at Jefferies, Nick Fazioli. He breaks down what's really driving this moment across aviation, defense, and industrials, and what it means for operators thinking about growth, capital, and exit strategy. You'll also learn; How “boring” industrial manufacturing became one of the most attractive investment categories Why IPOs are suddenly back, and in some cases outperforming traditional M&A exits How AI is indirectly reshaping aerospace valuations through energy, infrastructure, and supply chain demand The rise of continuation vehicles and why operators now have more exit paths than ever before Where private equity and institutional capital are actually placing bets right now (and why MRO is so competitive) The hidden risks: fuel prices, geopolitics, and consumer pressure, and how quickly they could impact the system Why operators need to become far more strategic, not just in building businesses, but in positioning them for exit About the Guest Nick Fazioli is the Global Head of Aerospace and Aviation Investment Banking at Jefferies, where he leads one of the most active practices across commercial aviation, business aviation, and aerospace services. Over the past 16 years, he's been at the center of some of the most significant transactions in business aviation, including the sale of Marquis Jet to NetJets and West Star Aviation's exit to Greenbriar Equity Group. With a front-row seat to M&A, capital markets, and the evolving investor landscape, Nick brings a unique perspective on where capital is flowing and how operators should be thinking about growth and exit strategy in today's market. Connect with Nick on LinkedIn. About Your Host Craig Picken is an Executive Recruiter, writer, speaker, and ICF Trained Executive Coach. He is focused on recruiting senior-level leadership, sales, and operations executives in the aviation and aerospace industry. His clients include premier OEMs, aircraft operators, leasing/financial organizations, and Maintenance/Repair/Overhaul (MRO) providers, and since 2008, he has personally concluded more than 400 executive-level searches in a variety of disciplines. Craig is the ONLY industry executive recruiter who has professionally flown airplanes, sold airplanes, and successfully run a P&L in the aviation industry. His professional career started with a passion for airplanes. After eight years' experience as a decorated Naval Flight Officer – with more than 100 combat missions, 2,000 hours of flight time, and 325 aircraft carrier landings – Craig sought challenges in business aviation, where he spent more than 7 years in sales with both Gulfstream Aircraft and Bombardier Business Aircraft. Craig is also a sought-after industry speaker who has presented at Corporate Jet Investor, International Aviation Women's Association, and SOCAL Aviation Association. Resources For more aerospace industry news & commentary: https://craigpicken.com/insights/. To learn more about Craig Picken, visit https://craigpicken.com/.

covid-19 ai business defense fuel deals industrial ipo global head aerospace oems jefferies mro aftermarket executive recruiter netjets naval flight officer marquis jet

#141 – KW33 2026 – Das neue Nachrichtendienstrecht und die Folgen für die Branche sowie Zahlen zum Teilehandel

Automotive Insights Magazin - www.auto.news

Play Episode Listen Later Aug 13, 2026 12:43 Transcription Available

Der Gesetzentwurf zur Reform des Nachrichtendienstrechts sieht unter anderem Auskunftspflichten zu Telemetriedaten von Fahrzeugen vor. Das hat unmittelbare Folgen für die Branche, zu denen Verbände wie ZDK und VDA klar Stellung beziehen. Kay blickt zu Beginn von Podcast-Epsiode #141 auf diese Statements und erläutert die insbesondere für Werkstätten bestehenden Unklarheiten. Teil 2 der Folge widmet sich dann der Situation im Teilehandel: Werkstätten stellen ihren Ersatzteileinkauf laut einer Studie von Wolk & Nikolic zunehmend breiter auf, während der GVA in der Halbjahresbilanz seiner Mitglieder zarte Aufwärtstendenzen erkennt. Wir sprechen über die jeweiligen Entwicklungen und ordnen ihre Bedeutung ein.

Does Experience Give You Permission to Ignore Service Information? [E249]

Play Episode Listen Later Aug 12, 2026 20:40

Thanks to our Partners, Pico Technology, and AutelWatch Full Video EpisodeHow much freedom should an automotive professional have to deviate from published service information?In this episode of Automotive Field Theory, Matt Fanslow digs into that question after a recent discussion involving ADAS procedures and Ford brake caliper fasteners that service information specifically instructs technicians to remove and discard.The debate isn't really about one set of bolts.It's about the level of confidence we sometimes have in deciding that a procedure isn't necessary when we don't actually know why the manufacturer specified it in the first place.Matt compares following service information to insurance and personal protective equipment. Most days, neither appears necessary. You don't buy insurance because you expect to crash every day, and you don't wear PPE because something goes wrong every time you use it. They're there for the rare day when something does go badly wrong.That same idea applies to automotive repair.Millions of repairs may survive a shortcut without consequence. A rope-style tire plug may last the remaining life of the tire. A reused fastener may never loosen. A skipped calibration may never produce an obvious complaint.But is a history of getting away with something the same as evidence that the procedure wasn't necessary?Topics DiscussedFord service information calling for certain brake fasteners to be removed and discardedThe difficulty of finding documentation explaining why Ford requires replacementWhether thread locker, bolt coatings, fastener design, or another factor could be behind the requirementWhy the absence of an explanation doesn't automatically justify ignoring the procedureRisk management in automotive repairThe difference between something working and something being an approved repairRope-style tire plugs versus manufacturer-approved tire repair proceduresLegal exposure when a repair deviates from accepted or published proceduresOE versus aftermarket ADAS calibration equipment and proceduresWhy following the OE procedure provides an inherently defensible positionWhen departing from an OEM diagnostic trouble tree may be reasonableThe difference between deviating from a diagnostic process and deviating from a safety-related assembly procedureAdding something such as thread locker to improve robustness versus eliminating a required stepThe criticism sometimes directed toward specialists who follow service informationWhy experience alone doesn't necessarily demonstrate that a specified procedure is unnecessaryPPE, insurance, and service procedures as protection against the exceptionally bad dayKey Takeaways“I've always done it this way” isn't the same as knowing why the procedure exists.A repair method can work hundreds or thousands of times without demonstrating that the manufacturer's requirement was unnecessary.There are different kinds of deviations from service information.Skipping steps in a diagnostic trouble tree because you understand the system and can perform more efficient testing isn't necessarily comparable to ignoring a torque specification, calibration requirement, preparation procedure, or instruction to replace a fastener.Following the published procedure is also a form of risk management.The value of the procedure may not reveal itself during the thousands of repairs where nothing goes wrong. Its value may be on the one repair where something does.Doing exactly what the manufacturer published is difficult to criticize.There may be legitimate aftermarket alternatives and there may even be procedures that can be improved upon. But if someone performs the repair exactly as the manufacturer specifies, criticizing them for being unnecessarily cautious is difficult to justify.The QuestionIf service information specifically says to discard and replace a component but doesn't explain why, what level of evidence should be required before we decide that replacement isn't actually necessary?And if documentation exists from Ford explaining why these particular fasteners must be replaced, or providing an approved procedure for their reuse, Matt wants to see it.Thanks to our Partner, Pico TechnologyAre you chasing elusive automotive problems? Pico Technology empowers you to see what's really happening. Their PicoScope oscilloscopes transform your diagnostic capabilities. Visit PicoAuto.comThanks to our Partner, AutelFrom drivability diagnostics and TPMS service to ADAS and advanced safety systems, Autel helps technicians follow OEM procedures and repair with confidence. Learn more at Autel.comContact InformationEmail Matt: mattfanslowpodcast@gmail.comSubscribe on YouTube: @automotivefieldtheoryThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Download and Listen on Our Mobile App: https://automotiverepairpodcastnetwork.com/app/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through StoryTelling and Open Discussion. https://remarkableresults.biz/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

Running an Auto Repair Shop in Alaska with Robert Wright [E217]

Play Episode Listen Later Aug 12, 2026 27:56

Thanks to our Partner, AppFueledAlaska may be known for its breathtaking scenery and extreme conditions, but running a successful auto repair shop there comes with challenges that most shop owners in the Lower 48 never have to consider. In this conversation, Brian and Kim sit down with Robert Wright of 1023 Diesel & Fleet in Palmer, Alaska, to explore what it's really like to own and grow a shop in one of the most unique automotive markets in the country. From marketing in remote communities and building a strong shop culture to navigating harsh winters, seasonal demand, staffing, and expanding from a diesel specialty shop into general automotive repair, Robert shares practical insights that apply no matter where your shop is located. If you're looking for fresh perspectives on leadership, marketing, and growing a thriving repair business, you won't want to miss this episode. Listen now and discover what every shop owner can learn from doing business in the Last Frontier.Show Notes with TimestampsIntroduction to the Podcast and Guest (00:00:09) Host Brian Walker introduces co-host Kim and guest Robert Wright, owner of 1023 Diesel in Palmer, Alaska.Misconceptions and Realities of Alaska (00:01:03) The hosts and guest discuss common stereotypes about Alaska from TV shows versus the reality of living there.Life in Palmer, Alaska (00:02:17) Robert describes the Palmer area, its proximity to Anchorage, its history as a farming colony, and its Midwest feel.Remote Alaskan Living (00:04:04) Discussion about the "road system" and how people access remote locations like Robert's cabin via plane, boat, or snowmachine.The Shop's Origins and Evolution (00:04:51) Robert explains how 1023 Diesel started in his garage and evolved from a diesel-only specialty shop to general automotive repair.Defining "Rural" in Alaska (00:06:21) The hosts and guest discuss the perception of "rural" and how Palmer is considered part of Alaska's main population center.Marketing to Remote Customers (00:07:04) Robert explains that customers travel hundreds of miles for service and how word-of-mouth is crucial for reaching off-grid communities.Community Involvement in Marketing (00:08:46) The importance of "boots on the ground" community marketing is discussed as an effective, old-fashioned approach in Alaska.Sponsor Message: AppFueled (00:09:59) A commercial break for the podcast sponsor, AppFueled, which creates custom loyalty apps for auto repair shops.Climate and Seasonality in Business (00:10:55) Discussion about Palmer's unique weather, including extreme winds, and how it creates seasonality in the auto repair business.Alaska's "Break Up" Season (00:12:21) Robert explains the spring "break up" season, when thawing ground leads to road weight restrictions, causing a business slowdown.Studded Tires and Winter Business (00:14:15) The group discusses state-mandated studded tires for winter traction and how tire changeovers create a busy season for shops.Corrosion and Winterizing Vehicles (00:15:00) The conversation covers the extreme rust on off-highway vehicles and the specifics of winterizing vehicles for the Alaskan climate.Staffing and Recruitment in Alaska (00:19:22) Robert discusses the challenges and strategies for finding technicians, noting that Alaska is a destination state for many.Building an Attractive Shop Culture (00:20:05) The importance of having a great facility, reputation, and culture, including a four-day workweek, to attract top talent.Customer Loyalty in Alaskan Communities (00:24:22) The hosts and guest talk about the strong sense of community loyalty in Alaska and the importance of reputation.Using a Rewards Program for Community Good (00:25:03) Robert shares how he used his shop's customer rewards program to raise funds for an injured community member.Closing Remarks and Invitation to Visit (00:26:12) Robert invites listeners to visit Alaska and offers to give them advice or show them around.How To Get In TouchJoin The Auto Repair Marketing Mastermind Group on FacebookMeet The ProsFollow SMP on FacebookFollow SMP on InstagramGet The Ultimate Guide to Auto Repair Shop Marketing BookEmail Us Podcast Questions or Topics Lagniappe (Books, Links, Other Podcasts, etc)1023 Diesel & FleetThanks to our Partner, AppFueledAppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Download Our Free Mobile Podcast App: https://automotiverepairpodcastnetwork.com/app/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Storytelling and Open Discussion. https://remarkableresults.biz/Automotive Field Theory with Matt Fanslow: From Diagnostics to Quantum Physics and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

Coaching to Valuation [E269]

Play Episode Listen Later Aug 10, 2026 24:14

Coaching to Valuation: What Is Your Shop Really Worth?You may believe you own a million-dollar shop—but would the financials support that number if a qualified buyer examined your business today?In this episode of The Weekly Blitz, we introduce Coaching to Valuation, a new approach that builds on the proven principles of Coaching to Profits. The goal isn't just to improve this month's numbers. It's to create a more profitable, transferable, and valuable business.We discuss:The difference between Coaching to Profits and Coaching to ValuationWhy every owner should be prepared to sell—even if they never plan on sellingWhat “blue-sky” or goodwill value meansWhy a profitable shop may still be difficult to sellHow owner dependence can reduce business valueThe importance of clean, credible financial recordsHow staffing, systems, customer retention, marketing, and risk affect valueSetting a 24-month target and coaching toward itEvaluating a shop you may want to purchasePreparing your own shop for a possible saleTo begin the valuation process, you will need at least one full year of profit-and-loss statements and a matching balance sheet. Three years of both is preferred because it provides a clearer view of the business's performance and trends.An estimated valuation is not a formal appraisal or a guaranteed sale price. It is a practical starting point for identifying weaknesses, strengthening the business, and creating a measurable plan for increasing its value.This episode is brought to you by Shop Marketing Pros. Learn more at ShopMarketingPros.com.The Weekly Blitz is proud to be part of the Automotive Repair Podcast Network.The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook Group, go here: https://www.facebook.com/groups/autorepairmarketingmastermindConnect with Chris:AutoFix-Auto Shop Coachingwww.autoshopcoaching.comwww.aftermarketradionetwork.com 940-400-1008Facebook: https://www.facebook.com/AutoFixAutoShopCoachingYouTube: https://bit.ly/3ClX0aeEmail Chris: chris@autofixsos.comThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.

business mental health speaking coaching numbers next level hood profits metallica lifting speak up valuations audiences effective communication your business shop owners aftermarket any size

Is Your New LLC Protecting You Or Quietly Costing You Money?? [E234]

Play Episode Listen Later Aug 5, 2026 22:52

Thanks to our partners Promotive, WickedFile, Maverick Shop Owners, and OverdryveIs your new LLC actually protecting you, or just quietly draining your bank account? Before you file paperwork for that second location, that self rental, or that "clever" loaner car company, there are three questions you need to answer first.In this solo episode, Hunt Demarest, CPA with Paar Melis & Associates, breaks down the real decision making framework behind one of the most common questions he gets from shop owners: should I create a new entity for that? Hunt walks through four real world scenarios, opening a second location, renting your building to yourself, running a loaner car fleet, and building out a management company for multi location groups, and exposes exactly where shop owners get legal protection wrong, waste money on unnecessary tax complexity, or set themselves up for a self dealing problem they didn't see coming. Whether you're eyeing a second bay across town or you're already juggling five locations and a maze of S corps, this episode is the entity structuring gut check every shop owner needs before signing anything.What You'll Learn...00:00 Intro00:16 Should you create a new entity? The real question behind it02:51 The 3-question test — legal liability, tax implications, and overall cost04:50 Scenario 1 — Opening a new location05:09 Ownership structure — the deciding factor that changes everything06:48 Same entity vs. separate entity — the litigation reality09:14 What a second entity really costs (and when it's worth it)10:18 Hunt's rule of thumb — shared customers vs. separate markets13:46 Scenario 2 — Should your building be in its own LLC?16:17 Scenario 2.5 — The loaner car fleet trap18:08 Avoiding self-dealing with your rental car LLC18:37 Scenario 3 — Management companies for multi-location shops20:51 C-corp management companies and the benefits strategy behind themThanks to our partner, PromotivePromotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit https://gopromotive.com/Thanks to our partner, WickedFileTurn chaos into clarity with WickedFile, the AI for auto repair shops. Transform invoices into insights, protect cash flow, and stop losing parts, cores, or credits to maximize your bottom line. visit https://info.wickedfile.com/Thanks to our partner, Maverick Shop OwnersYou're working on growing a more profitable shop - that's critical. That's exactly what the 24-video Blueprint course by Maverick Shop Owners addresses - customers, sales, profit, people, systems, and freedom. Get free access for our listeners only at https://maverickshopowners.com/blueprintThanks to our partner, OverdryveOverdryve is your AI-powered marketing operating system. It predicts slow weeks before they happen, automatically launches revenue-driving campaigns, tracks ROI down to the dollar, and optimizes performance in real time. Visit https://overdryvemarketing.com/Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: podcast@paarmelis.comGet the FREE 2026 Auto Shop Benchmark Report: https://hubs.ly/Q04j-grh0Download a Copy of Hunt's Books Here:Beyond the Bays: A Financial Playbook for Auto Repair Shop OwnersWrenches to Write-OffsYour Perfect Shop The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Download Our Free Mobile Podcast App: https://automotiverepairpodcastnetwork.com/app/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Storytelling and Open DiscussionAutomotive Field Theory with Matt Fanslow: From Diagnostics to Quantum Physics and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.

Automotive Field Theory: Rebranding the Podcast [E248]

Play Episode Listen Later Aug 5, 2026 18:37

Thanks to our Partners, Pico Technology and AutelWatch Full Video EpisodeDiagnosing the Aftermarket Becomes Automotive Field TheoryThings have changed.After years as Diagnosing the Aftermarket A to Z, the podcast has a new name: Automotive Field Theory.In this episode, Matt explains why the original title was chosen, why it eventually became a problem, and how the new name better represents both the podcast and the range of subjects explored on it.The original name was intended to leave the show wide open. Automotive diagnostics and technology were always part of it, but so were psychology, economics, relationships, mental health, addiction, movies, sports, professional wrestling, and the people behind the work.That freedom is not going away.The problem was simpler: people searching for automotive and auto repair podcasts often could not find the show. Neither “diagnosing” nor “aftermarket” is exclusively connected to the automotive industry, and the word “automotive” did not appear anywhere in the title.Automotive Field Theory solves that problem while also fitting the show on several levels.It is a play on quantum field theory, reflecting Matt's lifelong interest in physics and his tendency to explore how things actually work. It also refers to the entire automotive field, from vehicle design and manufacturing through sales, service, collision repair, locksmithing, programming, calibration, modification, and eventually recycling.Finally, there is the theory itself: automotive theory, diagnostic theory, economic theory, psychological theory, and the hypotheses and ideas that shape how people understand the profession.The name is changing. The podcast fundamentally is not.In This EpisodeWhy Diagnosing the Aftermarket A to Z was originally chosenThe searchability problem with the old titleWhy “automotive” needed to be in the nameThe connection between automotive field theory and quantum field theoryThe enormous range of careers contained within the automotive fieldWhere independent repair overlaps with collision, locksmithing, programming, and ADASWhy the new title may make it easier to invite guests and reach new listenersWhat listeners can expect from the show going forwardThe people and podcasts that helped inspire and support the changeMatt also recognizes several shows across the Automotive Repair Podcast Network, including:Remarkable Results Radio PodcastBusiness by the NumbersSpeak Up! Effective CommunicationThe Auto Repair Marketing PodcastThe Weekly BlitzA special thank-you goes to Tracy for the work behind the new logo, to Carm Capriotto and the Automotive Repair Podcast Network, and to sponsors Pico Technology and Autel.Take a look at the new logo and let Matt know what you think. Guest suggestions are also welcome as Automotive Field Theory begins its next chapter.Thanks to our Partner, Pico TechnologyAre you chasing elusive automotive problems? Pico Technology empowers you to see what's really happening. Their PicoScope oscilloscopes transform your diagnostic capabilities. Visit PicoAuto.comThanks to our Partner, AutelFrom drivability diagnostics and TPMS service to ADAS and advanced safety systems, Autel helps technicians follow OEM procedures and repair with confidence. Learn more at Autel.comContact InformationEmail Matt: mattfanslowpodcast@gmail.comSubscribe on YouTube: @automotivefieldtheoryThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Download and Listen on Our Mobile App: https://automotiverepairpodcastnetwork.com/app/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

business speaking partner numbers partners next level rebranding speak up audiences automotive effective communication your business diagnosing adas oem open discussion shop owners aftermarket tpms namethe autel field theory any size

Could You Be Ready for a Fractional CFO? with Eric Joern [E216]

Play Episode Listen Later Aug 5, 2026 48:16

Thanks to our Partner, AppFueledToo many shop owners start their businesses because they're great at fixing cars, not because they're accountants, tax experts, or financial strategists. Unfortunately, that's where a lot of costly mistakes begin.Brian sits down with Eric Joern of Kaizen CPAs for an honest conversation about the financial side of running an auto repair shop. From common bookkeeping mistakes and tax planning myths to the real difference between a bookkeeper, CPA, and fractional CFO, this episode is packed with practical advice that can help you build a stronger, more profitable business. Brian also shares lessons from his own entrepreneurial journey, including the financial mistakes that ultimately shaped the way he runs his business today.If you're ready to understand your numbers, make better business decisions, and build a shop that's financially healthy for the long haul, you won't want to miss this conversation. Listen now wherever you get your podcasts.Lagniappe (Books, Links, Other Podcasts, etc)The E-Myth Revisited by Michael E. GerberProfit First by Mike MichalowiczKaizen CPAsThanks to our Partner, AppFueledAppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Download Our Free Mobile Podcast App: https://automotiverepairpodcastnetwork.com/app/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Storytelling and Open Discussion. https://remarkableresults.biz/Automotive Field Theory with Matt Fanslow: From Diagnostics to Quantum Physics and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

How Would A New OEM Business Model Reshape The Aftermarket?

MRO Network Podcast

Play Episode Listen Later Aug 3, 2026 20:12

Listen in as Aviation Week editors Sean Broderick, Michael Bruno and James Pozzi discuss the recent comments from airframe and engine OEMs on the aftermarket, why the issue has surfaced now and whether a new aircraft-engine OEM business model is achievable.

business models reshape oem oems aftermarket aviation week michael bruno

If You Won't Show Up for Yourself, Why Should Anyone Else? [E268]

Play Episode Listen Later Aug 3, 2026 9:18

Podcast DescriptionIf you won't show up for yourself, why should anyone else?After four shop owners scheduled discovery calls and failed to show up in the same week, Coach Chris Cotton decided it was time for an honest conversation.This isn't an episode about phone calls.It's an episode about commitment.In this tough-love edition of The Weekly Blitz, Chris challenges shop owners to stop making excuses, stop blaming coaching programs, and start taking ownership of the one thing they can control—themselves.If you've ever said, "I'm too busy," this episode may be exactly what you need to hear.In this episode you'll learn:Why missing appointments is a symptom of a bigger leadership issue.How "I'm too busy" often means your business is running you.The guarantees every great coaching relationship should provide.Why coaching only works when owners do the work.The common denominator in failed coaching relationships.Why commitment—not motivation—is the foundation of success.How protecting your calendar protects your future.Memorable Quotes"Your business doesn't own itself. If it owns you, you've built a prison.""The problem isn't that you've had three coaches. The common denominator in all three coaching relationships is the person you shave with every morning.""Your coach can show you the path, but they can't walk it for you.""Success isn't built on motivation. It's built on commitment.""Your future isn't decided by the appointments you make. It's decided by the appointments you keep.The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook Group, go here: https://www.facebook.com/groups/autorepairmarketingmastermindConnect with Chris:AutoFix-Auto Shop Coachingwww.autoshopcoaching.comwww.aftermarketradionetwork.com 940-400-1008Facebook: https://www.facebook.com/AutoFixAutoShopCoachingYouTube: https://bit.ly/3ClX0aeEmail Chris: chris@autofixsos.comThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.

success business mental health speaking numbers next level show up hood metallica lifting speak up audiences effective communication your business anyone else shop owners aftermarket any size

Secured vs. Unsecured: The Borrowing Playbook Every Auto Shop Owner Needs Before They Need It [E233]

Play Episode Listen Later Jul 30, 2026 24:39

Thanks to our partners Promotive, WickedFile, Maverick Shop Owners, and OverdryveYou need money. Maybe it's to cover payroll this week, maybe it's to buy the alignment rack you've been eyeing for a year. Either way, Hunt Demarest, CPA, says the loan you should get depends entirely on two questions banks are already asking about you: do you have cash flow, and do you have collateral?In this solo follow-up to his cash reserves series, Hunt breaks down every borrowing option available to auto repair shop owners and ranks them from cheapest to most dangerous. He walks through real client scenarios — equity in your building, financing new equipment, strong profits with nothing to put up as collateral — and explains exactly what to say (and not say) when you sit down with a bank. He closes with a hard look at credit card advance loans: why they're marketed as easy money, why the interest rate isn't actually what traps shop owners, and why the repayment period is the real killer.Whether you're planning a purchase a year out or you need cash this month, this episode gives you the vocabulary and the game plan to borrow smarter.What You'll Learn...00:00 Intro: wrapping up the cash conversation with how to actually get the money03:46 Secured vs. unsecured debt, and why one always beats the other on rate06:10 The two things every bank is really looking for: cash flow and collateral07:12 Scenario: You're out of cash, but your building has equity07:57 Refinance or borrow against it? How to decide, and why today's rates change the math13:26 Scenario: You're out of cash and need new equipment: financing vs. leasing15:40 Scenario: Strong profits, no collateral, the situation most bootstrapped shops face17:25 How to frame your ask so the bank says yes (the tire business pitch)18:46 Last resort: credit card advance loans explained, and how they actually get repaid20:48 Why the interest rate isn't what kills you: it's the repayment period23:34 Wrap-up: share the show and send in your questionsThanks to our partner, PromotivePromotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit https://gopromotive.com/Thanks to our partner, WickedFileTurn chaos into clarity with WickedFile, the AI for auto repair shops. Transform invoices into insights, protect cash flow, and stop losing parts, cores, or credits to maximize your bottom line. visit https://info.wickedfile.com/Thanks to our partner, Maverick Shop OwnersYou're working on growing a more profitable shop - that's critical. That's exactly what the 24-video Blueprint course by Maverick Shop Owners addresses - customers, sales, profit, people, systems, and freedom. Get free access for our listeners only at https://maverickshopowners.com/blueprintThanks to our partner, OverdryveOverdryve is your AI-powered marketing operating system. It predicts slow weeks before they happen, automatically launches revenue-driving campaigns, tracks ROI down to the dollar, and optimizes performance in real time. Visit https://overdryvemarketing.com/Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: podcast@paarmelis.comGet the FREE 2026 Auto Shop Benchmark Report: https://hubs.ly/Q04j-grh0Download a Copy of My Books Here:Beyond the Bays: A Financial Playbook for Auto Repair Shop OwnersWrenches to Write-OffsYour Perfect Shop The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.

EP 232: How Multi-Location CEOs Build A Leadership Bench That Stops Escalating Problems

The Executive Appeal

Play Episode Listen Later Jul 29, 2026 43:53

If your leadership bench can execute but can't decide, you don't have leaders yet, you have very reliable followers. This episode features Brice Ravussin, Vice President of Customer Care and Aftermarket at Demers Ambulances. Brice has led multi-site, multi-country customer support teams built out of company acquisitions, turning former competitors into one aligned organization focused on a single end game: an exceptional customer experience. Brice and host Alex D. Tremble unpack what it actually takes to build a bench that owns decisions instead of routing them back up, even when that bench is spread across locations, cultures, or teams stitched together through growth. You'll learn: - How to give your leaders the clarity they need to decide without checking in first A simple three-step process for resolving customer conflicts without defensiveness or blame - Why chasing full managerial coverage across your team is the wrong goal, and who to develop instead - How to keep multiple locations or newly merged teams aligned to one end game, even when daily priorities differ - Why treating customers "fairly, but not equally" protects both your top relationships and your team's time This is for you if you're still the one troubleshooting the toughest customer calls, if your regional or branch leaders wait for your sign-off before acting, or if growth has outpaced the clarity your bench needs to lead without you. Listen now, and take the free Scorecard Diagnostic to find your specific leadership bottleneck: https://gpsleadership.org/scorecard/

leadership vice president ceos location stops bench brice escalating customer care aftermarket alex d tremble

Why You Can't Motivate Someone Into Training [E247]

Play Episode Listen Later Jul 29, 2026 25:34

Thanks to our Partners, Pico Technology, and AutelWatch Full Video EpisodeWhy are some automotive repair specialists resistant to attending training, particularly when it takes place after work or on weekends?The easy explanation is that they are lazy, unmotivated, or unwilling to invest in themselves. Matt argues that this explanation may also be incomplete.In this episode, Matt examines training through the lens of incentives, career development, and systems thinking. A specialist who spends personal time and money developing new skills is often told that the investment will eventually produce better pay, greater opportunities, or increased job security. But what happens when those rewards never materialize?When training does not produce a visible improvement in compensation, working conditions, advancement, or professional stability, declining another class may be a rational decision rather than a character flaw.Matt discusses his own early motivation for attending training, the delayed payoff of that investment, and the importance of the relationships developed through classes, professional forums, and industry events. He also considers what shop owners and managers can do to make continued education feel like part of a legitimate career path rather than another demand placed on an employee's personal life.Topics DiscussedWhy two people who make opposite decisions about training may both be acting rationallyThe traditional expectation that individuals fund their own professional developmentWhether increased knowledge reliably produces increased compensation“Cheap talk,” empty promises, and the loss of trust between employees and employersThe absence of clear career paths in automotive repairWhy keeping a job is not a meaningful reward unless the job is worth keepingMatt's early, ego-driven pursuit of technical knowledgeThe delayed financial return from training and professional developmentThe value of relationships formed through classes, events, forums, and industry groupsThe difficulty of identifying and communicating one's economic valueWhy character judgments should come after examining the system, not beforeProviding training during normal working hoursEstablishing clear expectations for continuing educationCreating positions and responsibilities for specialists throughout every stage of their careersWhy experienced employees should be a shop's strongest advocatesThe shared reputation of the automotive repair professionKey TakeawayBefore assuming that someone's reluctance to attend training reflects laziness or a lack of ambition, examine the incentives surrounding the decision.Does training lead somewhere?Can the specialist see a realistic path toward greater compensation, responsibility, security, or professional satisfaction?Does the organization respect personal time while asking employees to continue developing?Individual shops cannot repair the entire profession alone, but each shop contributes to the larger system. Better career paths, meaningful rewards, workday training, and credible long-term planning can help make professional development feel like an investment rather than an obligation.Resources MentionedRich FalcoMike Allen and Confessions of a Shop OwnerDutch SilversteinRatchet+WrenchScannerDanner PremiumAutomotive SeminarsToday's ClassiATN and other professional automotive communitiesThanks to Pico Technology and Autel for supporting the podcast, and to the Automotive Repair Podcast Network.Thanks to our Partner, Pico TechnologyAre you chasing elusive automotive problems? Pico Technology empowers you to see what's really happening. Their PicoScope oscilloscopes transform your diagnostic capabilities. Visit PicoAuto.comThanks to our Partner, AutelFrom drivability diagnostics and TPMS service to ADAS and advanced safety systems, Autel helps technicians follow OEM procedures and repair with confidence. Learn more at Autel.comContact InformationEmail Matt: mattfanslowpodcast@gmail.comDiagnosing the Aftermarket A - Z YouTube ChannelThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

business training speaking partner numbers confessions partners individual next level cheap motivate speak up audiences effective communication your business adas oem open discussion shop owners aftermarket tpms knowledgethe autel groupsthe any size

Advertising Doesn't Fix Car Count Problems with Joe Marconi [E215]

Play Episode Listen Later Jul 29, 2026 37:58

Thanks to our Partners, Shop Boss and AppFueledJoe Marconi believes one of the biggest mistakes auto repair shop owners make is assuming that more advertising will solve declining car count. In reality, marketing can make the phone ring, but what happens after a customer walks through the door determines whether they'll ever come back. Brian Walker and Joe dive into the critical difference between customer acquisition and retention, why hospitality should be at the center of every auto repair shop, and how internal processes, culture, leadership, and customer experience ultimately drive long-term growth. If you've ever wondered why your marketing isn't producing the results you expected, this conversation will challenge the way you think about growing your business.Listen to the full episode to discover how to turn first-time customers into lifelong advocates.Show Notes with TimestampsIntroduction to the Topic(00:00:09) Host Brian Walker introduces guest Joe Marconi and the topic of his article, "Advertising doesn't Fix Car Count Problems."The Original, Stronger Title(00:02:04) Joe reveals his article's original title was "Advertising doesn't sell anything and I can prove it," but it was toned down.Acquisition vs. Retention(00:03:04) The discussion shifts to the difference between acquiring new customers and the crucial, often overlooked, aspect of retaining them.The Biggest Misconception(00:04:31) Joe explains the biggest misconception is that advertising alone can solve weak sales or low car counts for a shop.Internal Marketing is Key(00:06:08) The conversation highlights that every interaction with a customer inside the shop is a form of marketing that builds relationships.Building a Positive Culture(00:07:17) Joe advises shop owners to establish a strong internal marketing plan and a positive culture before spending more on advertising.The Hospitality Industry(00:09:04) The speakers discuss how auto repair shops should adopt a hospitality mindset, similar to restaurants and hotels, to improve customer experience.The Walt Disney Effect(00:10:33) Joe explains how customers judge a shop on how they were treated, not the technical details of the repair.A Real-World Example(00:14:15) Joe shares a story of a large shop that thought it had a car count problem but actually had an internal process problem.The Dangers of Automation(00:18:54) Brian shares examples of how automated call trees and poor service advisor responses can undermine even the best marketing efforts.Mapping the 5-Star Experience(00:21:41) Joe outlines the steps to creating a world-class customer experience, from their first online search to post-repair follow-up.Remembering the Details(00:24:32) The importance of using the shop management system to note personal details about clients to build stronger, lasting relationships.What to Do Before Spending on Marketing(00:27:01) Joe advises owners to first evaluate their business goals and, most importantly, focus on the employee experience before increasing ad spend.Happy Employees Equal Happy Clients(00:29:37) The discussion emphasizes the direct link between a positive employee culture and a positive customer experience, citing Chick-fil-A as an example.Playing the Long Game(00:32:13) Brian explains why his agency advises shops with internal issues to fix those first, ensuring a better long-term marketing ROI.Fix the Shop Owner First(00:33:37) Joe stresses that a shop's success often starts with the owner's mindset, leadership, and willingness to address internal problems.How to Contact Joe Marconi(00:36:03) Joe shares how listeners can get in touch with him and Elite Worldwide for coaching and advice.Lagniappe (Books, Links, Other Podcasts, etc)Unreasonable Hospitality Thanks to our Partners, Shop Boss and AppFueledThis episode is sponsored by Shop Boss. You know, other shop management software makes you work, but Shop Boss works for you.AppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

ELEIÇÕES VÊM AÍ, O QUE ESPERAR DA IA E OS IMPACTOS NA ECONOMIA REAL | AfterMarket #6

Stock Pickers

Play Episode Listen Later Jul 27, 2026 96:52

FLÁVIO E CAIADO FORAM CONFIRMADOS CANDIDATOS - E AGORA?Lucas Collazo e os gurus Andrew Reider (WHG) e Christian Keleti (Alphakey) se reúnem para um bate-papo ao vivo sobre inteligência artificial, eleições, impacto na economia real, histórias pessoais e as principais reflexões depois da Expert XP 2026, que reuniu grandes nomes do mercado e da sociedade em um dos maiores eventos de investimentos do Brasil. O episódio conta com a presença especial de Rafael Sales, diretor-presidente da ALLOS, que trará as perspectivas sobre o cenário macro e também conversará um pouco sobre histórias de vida e experiências dentro do mercado.A conversa passa pelo que ficou da Expert XP, pelas visões sobre IA e tecnologia aplicada ao mundo real, pela leitura do cenário político e eleitoral e pelos impactos concretos sobre empresas, setores e decisões de investimento.Um papo direto, com visões diferentes, sobre mercado, tendências, gestão, risco e oportunidades.Se você acompanha Aftermarket, Expert XP, Stock Pickers, InfoMoney, investimentos, macroeconomia, IA, eleições e economia real, essa live é para você.Acompanhe ao vivo!AfterMarket é o novo programa do Stock Pickers, que traz, todo mês, os principais bastidores de mercado, visões de longo prazo, histórias curiosas e aquelas conversas que normalmente não cabem dentro do pregão!

global brasil stock ia fed mercado esperar economia valores acompanhe elei bolsa impactos investimentos financeiro taxa ormuz juros pickers selic aftermarket estreito infomoney

Stop Critiquing. Start Coaching: How to Develop Great Service Advisors on the Phone [E267]

Play Episode Listen Later Jul 27, 2026 11:57

Podcast DescriptionLast week we discussed the purpose of answering the phone. This week we're taking the next step—how to coach service advisors after the call.Coach Chris Cotton shares the exact process he uses with AutoFix Auto Shop Coaching clients, including why advisors should evaluate themselves first, how to use a simple Pass/Fail coaching system, why you should coach behaviors instead of personalities, and how recognizing great phone calls is just as important as correcting poor ones.If you're serious about building a stronger front counter and creating confident service advisors, this episode is packed with practical coaching strategies you can implement immediately.Show NotesIn this episode you'll learn:Why advisors should listen to their own calls before coaching begins.The importance of asking, "How do you think you did?"Why every phone call should still be evaluated Pass or Fail.The coaching checklist every owner should use.How to coach behaviors instead of attacking personalities.Using AI call scoring to prioritize coaching opportunities.Why catching employees doing something right is one of the best leadership tools you have.How matching customer tone and emotion builds trust and confidence.Key Quotes"Coach the behavior—not the person.""People repeat what gets recognized.""Recognition isn't just encouragement. Recognition is coaching.""The best coaching starts with one simple question: 'How do you think you did?'""Technology doesn't replace leadership—it simply helps us become better leaders."The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook Group, go here: https://www.facebook.com/groups/autorepairmarketingmastermindConnect with Chris:AutoFix-Auto Shop Coachingwww.autoshopcoaching.comwww.aftermarketradionetwork.com 940-400-1008Facebook: https://www.facebook.com/AutoFixAutoShopCoachingYouTube: https://bit.ly/3ClX0aeEmail Chris: chris@autofixsos.comThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.

Debt-Free Isn't the Win You Think It Is [E232]

Play Episode Listen Later Jul 23, 2026 26:28

Thanks to our partners Promotive, WickedFile, Maverick Shop Owners, and OverdryveYour bank account just hit zero. What do you do in the next 24 hours? And if you're planning six months ahead instead, is a bank loan really your cheapest option?Following up on last week's episode on cash reserve mistakes, Hunt Demarest, CPA, goes solo again to tackle the other side of that coin: how to actually get cash back into your shop, whether you need it today or you're planning ahead. He draws a hard line between "I need money right now" and "I need money eventually," and walks through the immediate, band-aid moves every shop owner should make the moment they run dry — leveraging credit cards, cutting the right expenses (and not the wrong ones), and diagnosing the real reason the cash dried up in the first place. From there, Hunt ranks every borrowing option available to shop owners, from real estate equity all the way down to credit card advance loans, and explains why "debt-free" can quietly become one of the most dangerous positions a shop can be in.Whether you're staring down an empty operating account this week or mapping out a remodel a year from now, this episode is a practical roadmap for getting and keeping the cash your shop actually needs.What You'll Learn...00:00 Intro: last week's reserve mistakes come home to roost03:29 Need cash now or need cash later? The question that changes everything03:57 Already out of cash? Why it's too late for the "normal" fixes05:51 Leveraging credit cards as your fastest lever08:00 Cutting expenses without cutting your own throat09:27 The real fix: understanding why you ran out of cash15:05 How much should you borrow? More than you think16:02 How long should you take to pay it back? Longer than you think18:11 Real estate equity, the cheapest money you'll ever borrow20:03 Business lines of credit and what banks actually want to see21:33 FinCEN loans explained: Amex, PayPal, and Kabbage23:16 Credit card advance loans, the last resort and its true costThanks to our partner, PromotivePromotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit https://gopromotive.com/Thanks to our partner, WickedFileTurn chaos into clarity with WickedFile, the AI for auto repair shops. Transform invoices into insights, protect cash flow, and stop losing parts, cores, or credits to maximize your bottom line. visit https://info.wickedfile.com/Thanks to our partner, Maverick Shop OwnersYou're working on growing a more profitable shop - that's critical. That's exactly what the 24-video Blueprint course by Maverick Shop Owners addresses - customers, sales, profit, people, systems, and freedom. Get free access for our listeners only at https://maverickshopowners.com/blueprintThanks to our partner, OverdryveOverdryve is your AI-powered marketing operating system. It predicts slow weeks before they happen, automatically launches revenue-driving campaigns, tracks ROI down to the dollar, and optimizes performance in real time. Visit https://overdryvemarketing.com/Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: podcast@paarmelis.comGet the FREE 2026 Auto Shop Benchmark Report: https://hubs.ly/Q04j-grh0Download a Copy of My Books Here:Beyond the Bays: A Financial Playbook for Auto Repair Shop OwnersWrenches to Write-OffsYour Perfect Shop The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.

The Power of Inspiration: From the Mat to the Shop [E246]

Play Episode Listen Later Jul 22, 2026 20:58

Thanks to our Partners, Pico Technology, and AutelWatch Full Video EpisodeAre We Paying Attention to Inspiration?Ben Askren was already known for an accomplished wrestling career, MMA championships, and one of the most replayed knockouts in UFC history. After a life-threatening illness, severe physical decline, and a double-lung transplant, simply surviving would have been remarkable.Instead, Askren worked his way back onto a wrestling mat.In this episode, Matt reflects on Askren's return to competition and the difficult position faced by the opponent standing across from him. Is the more respectful choice to hold back, allow Askren to look competitive, or treat him like any other athlete who willingly stepped onto the mat? The match demonstrated that respect does not necessarily mean pity. Sometimes it means taking another person's effort seriously.That story leads into the larger subject of inspiration and the places it can come from.Matt connects Askren's return with the film Always, starring Richard Dreyfuss, Holly Hunter, John Goodman, and Audrey Hepburn. The film centers on the idea that influence and inspiration can continue through the people, lessons, and experiences that remain with us.Inspiration does not have to come from an extraordinary recovery or a dramatic movie. It can come from a struggling repair shop that finds its way back, an industry community helping a family in need, an instructor presenting an idea differently, or a conversation with another attendee during a training event.Technical education is intended to build knowledge and ability, but its value is not limited to information. A class may inspire someone to use a forgotten tool, purchase a needed piece of equipment, approach a problem differently, make a small operational change, or believe they are capable of developing a new skill.The larger question is not whether inspiration exists around us.It is whether we are awake enough to recognize it.Topics DiscussedBen Askren's return to the wrestling mat after a life-threatening illness and double-lung transplantThe difference between respecting a competitor and showing pityThe film Always and its central theme of inspirationHow ordinary people and events can create meaningful changeThe automotive repair industry supporting its own during difficult circumstancesTraining events as sources of energy, possibility, and renewed curiosityIntentionally placing ourselves in environments where inspiration is more likelyThe possibility of inspiring someone else without realizing itAre we actively looking for inspiration, recognizing the people who provide it, and allowing it to affect what we do next?Thanks to our Partner, Pico TechnologyAre you chasing elusive automotive problems? Pico Technology empowers you to see what's really happening. Their PicoScope oscilloscopes transform your diagnostic capabilities. Visit PicoAuto.comThanks to our Partner, AutelFrom drivability diagnostics and TPMS service to ADAS and advanced safety systems, Autel helps technicians follow OEM procedures and repair with confidence. Learn more at Autel.comContact InformationEmail Matt: mattfanslowpodcast@gmail.comDiagnosing the Aftermarket A - Z YouTube ChannelThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

Most Commonly Found Missed Marketing Opportunities [E214]

unexpected second life aftermarket dan williams

Play Episode Listen Later Jul 22, 2026 53:41

Thanks to our Partners, Shop Boss and AppFueledEvery day, auto repair shops leave valuable marketing opportunities on the table without even realizing it. From missing website essentials and weak SEO to underperforming Google Ads, Local Service Ads, and inconsistent social media, Kim Walker and Shop Marketing Pros' Market Service Advisor Michael Doherty break down the most common issues uncovered during digital marketing inspections. They explain why these overlooked details matter, how they impact your visibility and growth, and the practical steps you can take to fix them. If you want more qualified customers finding and choosing your shop, this is an episode you won't want to miss.Listen now and discover how a digital marketing inspection can uncover hidden opportunities to help fill your bays.Show Notes with TimestampsIntroduction to the Episode (00:01:19) Kim and Michael introduce the topic: commonly missed marketing opportunities found during a "digital marketing inspection" for auto repair shops.What is a Digital Marketing Inspection? (00:02:31) Michael explains that a digital marketing inspection is an evaluation of a shop's current marketing efforts, similar to a DVI.How to Get a Digital Marketing Inspection (00:03:41) Michael details the process for booking a free discovery call and digital marketing inspection through the Shop Marketing Pros website.Common Website Issues (00:07:28) Discussion on shops having no website, lacking personalization, missing clear calls to action, and overusing stock or AI-generated images.SEO: Google Business Profile Optimization (00:14:06) The importance of optimizing a Google Business Profile, including updated photos and responding to reviews with relevant automotive keywords.SEO: Lack of an SEO Footprint (00:19:07) Michael discusses how many shops have zero SEO visibility, which hurts their ability to be found by new customers online.SEO: The Importance of a Blog (00:22:34) The role of consistent, content-rich blog posts in providing search engines with information to rank the shop as a relevant result.Digital Ads: Local Service Ads (LSA) (00:25:10) An overview of Google's Local Service Ads, common setup frustrations, and the importance of optimizing them by rating calls.Digital Ads: Cookie-Cutter Google Search Ads (00:29:24) Many shops use generic, unengaging ad copy and are often unaware of what their own ads even look like.Digital Ads: Unhealthy Ad Budgets (00:34:53) Shops often set ad budgets that are too low to be effective, causing their ads to shut off prematurely.Social Media: Strategy and Content (00:38:41) Many shops lack a social media strategy, don't post consistently, or fail to use authentic photos and videos.Social Media: Does it Impact Car Count? (00:43:31) Discussion on the myth that social media doesn't bring in customers and the importance of tracking how customers find you.Social Media: The StoryBrand Framework (00:46:14) The importance of using a customer-first messaging framework like StoryBrand to create more effective and engaging social media content.How To Get In TouchJoin The Auto Repair Marketing Mastermind Group on FacebookMeet The ProsFollow SMP on FacebookFollow SMP on InstagramGet The Ultimate Guide to Auto Repair Shop Marketing BookEmail Us Podcast Questions or Topics Lagniappe (Books, Links, Other Podcasts, etc)Shop Marketing Pros – Book a Discovery Call / Digital Marketing InspectionThanks to our Partners, Shop Boss and AppFueledThis episode is sponsored by Shop Boss. You know, other shop management software makes you work, but Shop Boss works for you.AppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

The CFM56 Aftermarket's Unexpected Second Life

MRO Network Podcast

Play Episode Listen Later Jul 20, 2026 18:37

Listen in as James Pozzi, Sean Broderick and Dan Williams discuss the changing aftermarket for CFM International's CFM56 engine.

Your Service Advisor Has One Job on the Phone: Get the Appointment [E266]

Play Episode Listen Later Jul 20, 2026 14:08

Most service advisors think their job on the phone is to answer questions.They're wrong.In this episode, Coach Chris Cotton explains why the only objective of every incoming phone call is to secure the appointment and how that one mindset shift can dramatically improve your closing ratio, increase car count, and create a better customer experience.Chris dives into why shop owners should be listening to phone calls every week, how to score calls using a simple pass/fail system, and why service advisors must confidently guide customers through the scheduling process instead of simply providing information.You'll also learn why appointment times don't mean what customers think they mean, how to properly set expectations before a customer arrives, and why successful shops intentionally overbook based on historical no-show rates.If you want more cars showing up, fewer scheduling headaches, and service advisors who sound like trusted professionals, this episode is for you.In This Episode✔ Why every phone call should be scored Pass or Fail✔ The only purpose of answering the phone✔ Why service advisors should lead—not simply answer questions✔ Setting expectations before customers arrive✔ Why appointment times are actually arrival times✔ Creating a smooth customer check-in process✔ Scheduling based on probabilities instead of hope✔ Why your phone process is actually part of your marketingKey Takeaways"The purpose of answering the phone isn't to answer questions. It's to secure the appointment.""Customers don't need another information desk. They need someone willing to guide them.""Every phone call is a sales opportunity long before an estimate is ever written.""Appointment time isn't when the repair starts. It's when the relationship starts.""Don't schedule perfection. Schedule reality."Memorable Quotes"If the appointment wasn't scheduled, the phone call failed.""The best service advisors don't wait for customers to lead—they confidently guide them.""Confusion creates frustration. Expectations create confidence.""Your service advisor is one of the most important salespeople in your business.""Hope is not a scheduling strategy."The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook Group, go here: https://www.facebook.com/groups/autorepairmarketingmastermindConnect with Chris:AutoFix-Auto Shop Coachingwww.autoshopcoaching.comwww.aftermarketradionetwork.com 940-400-1008Facebook: https://www.facebook.com/AutoFixAutoShopCoachingYouTube: https://bit.ly/3ClX0aeEmail Chris: chris@autofixsos.comThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.

Debt-Free, Cash-Broke: The Reserve Mistake Nobody Warns You About [E231]

Play Episode Listen Later Jul 16, 2026 23:00

Thanks to our partners Promotive, WickedFile, Maverick Shop Owners, and OverdryveHow much cash did your shop actually make last month — and how much of it is still sitting in the bank? If you paid off every dollar of debt tomorrow, would you have anything left to cover a bad month?In this episode, Hunt Demarest, CPA, goes solo to tackle a topic he says trips up shop owners more than almost anything else: cash and reserves. He breaks down the simple rule of thumb for how much you should be keeping in the bank, then walks through four specific mistakes he sees shop owners make — from draining the business dry to (on the flip side) hoarding so much cash it becomes a legal liability, to the sneaky problem of debt payoff plans that leave owners debt-free and cash-poor at the same time. Hunt also shares the exact system he recommends clients use to set their own distributions so reserves never dip below where they need to be. Whether you're sitting on six figures in the checking account or wondering why you're always scrambling before payroll, this episode is a practical gut-check on the number that actually keeps a shop alive: cash.What You'll Learn...02:41 Cash vs. profit — the two flows of money every owner confuses03:30 The reserve rule of thumb — 3 to 6 months of overhead05:03 Why your ideal reserve depends on your shop's cash flow pattern06:55 Mistake #1 — Draining your business of its own cash09:51 The fix — how to set your monthly distribution the right way14:24 Mistake #2 — The "champagne problem" of keeping too much cash16:14 The profit-hold account trick — protecting cash without spending it17:01 Mistake #3 — Parking reserves where they earn zero interest19:12 Mistake #4 — Paying off debt too aggressively21:06 Cash and debt beats debt-free and broke — Hunt's ruleIf you're ready to stop guessing how much cash your shop should be holding, start building a reserve strategy that actually fits your business, and finally understand why "debt-free" isn't always the win it sounds like — this episode is essential listening.Thanks to our partner, PromotivePromotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit https://gopromotive.com/Thanks to our partner, WickedFileTurn chaos into clarity with WickedFile, the AI for auto repair shops. Transform invoices into insights, protect cash flow, and stop losing parts, cores, or credits to maximize your bottom line. visit https://info.wickedfile.com/Thanks to our partner, Maverick Shop OwnersYou're working on growing a more profitable shop - that's critical. That's exactly what the 24-video Blueprint course by Maverick Shop Owners addresses - customers, sales, profit, people, systems, and freedom. Get free access for our listeners only at https://maverickshopowners.com/blueprintThanks to our partner, OverdryveOverdryve is your AI-powered marketing operating system. It predicts slow weeks before they happen, automatically launches revenue-driving campaigns, tracks ROI down to the dollar, and optimizes performance in real time. Visit https://overdryvemarketing.com/Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: podcast@paarmelis.comGet the FREE 2026 Auto Shop Benchmark Report: https://hubs.ly/Q04j-grh0Download a Copy of My Books Here:Beyond the Bays: A Financial Playbook for Auto Repair Shop OwnersWrenches to Write-OffsYour Perfect Shop The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.

The Most Controversial Tool in Automotive Electrical Diagnostics [E245]

Play Episode Listen Later Jul 15, 2026 22:46

Thanks to our Partners, Pico Technology, and AutelWatch Full Video EpisodePowered circuit testers tend to produce strong opinions. Some specialists consider them indispensable time-savers. Others see them as dangerous tools that make it far too easy to damage a circuit.In this episode, Matt examines where tools such as the Power Probe, Autel powered circuit tester, and metered test lights fit into an automotive diagnostic process. The ability to apply power or ground can be dangerous without an understanding of the circuit, but the same can be said of jumper wires, scan tools, oscilloscopes, and nearly every other useful diagnostic tool.Matt also opens the episode with thoughts on the unexpectedly short Conor McGregor and Max Holloway fight. Rather than focusing only on the disappointing result, he considers the discipline and preparation required to attempt something difficult, even when the attempt ultimately fails. That leads to a broader shop question: How should a leader respond when a capable employee puts in the work, takes on a difficult task, and still comes up short?In This EpisodeThe difference between a powered circuit tester and a metered test lightWhy Power Probe-style tools remain controversialThe risks of applying power or ground to an unknown circuitWhy Matt prefers the speed and simplicity of the Power Probe IIIUsing powered testers on motors, relays, power windows, and power seatsTesting fuel-pump power and ground circuitsUsing the tester's circuit breaker to evaluate whether a circuit can carry currentWhy unloaded voltage readings can be misleadingThe value of placing a known load on a circuitWhy corrosion can pass a voltage test but fail under loadMatt's experience with the Lisle and TOPDON metered test lightsWhy an incandescent test light is often more useful than an LED test lightThe difference between a dangerous tool and an improperly used toolKey TakeawaysA voltage reading does not necessarily prove that a circuit can perform useful work. A connection may show battery voltage through a meter and still fail when current is required.A metered test light can combine the speed of a traditional test light with an actual voltage reading and a known electrical load. Matt regularly uses this type of tester when checking fuses and evaluating circuit integrity.A powered circuit tester can also shorten the process of separating a failed component from a power-feed or ground problem. Matt describes using one at a fuel pump to verify the power side, ground side, and pump operation without repeatedly changing tools or building several different jumper-wire arrangements.The tool does make applying power or ground unusually easy. That convenience is precisely why the user needs to understand the circuit before pressing the switch.The Larger QuestionShould a tool be dismissed because it can cause damage in the wrong hands?A powered circuit tester can damage a circuit. A jumper wire can do the same. A scan tool can lead to expensive parts replacement when its information is misunderstood. The potential for misuse does not necessarily make the tool inappropriate. It may mean the specialist needs more knowledge before using it.Listener QuestionDo powered circuit testers belong in a professional diagnostic arsenal?Are they valuable time-savers, unnecessary risks, or a little of both? What version do you use, and where has it proven most useful?Mentioned in This EpisodePower Probe IIIPower Probe HookAutel powered circuit testerLisle metered test lightTOPDON TC001/CT100-style circuit testerIncandescent and LED test lightsFuel-pump circuit testingRelay and electric-motor testingThanks to our Partner, Pico TechnologyAre you chasing elusive automotive problems? Pico Technology empowers you to see what's really happening. Their PicoScope oscilloscopes transform your diagnostic capabilities. Visit PicoAuto.comThanks to our Partner, AutelFrom drivability diagnostics and TPMS service to ADAS and advanced safety systems, Autel helps technicians follow OEM procedures and repair with confidence. Learn more at Autel.comContact InformationEmail Matt: mattfanslowpodcast@gmail.comDiagnosing the Aftermarket A - Z YouTube ChannelThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

What It Really Takes to Become the Best Place to Work [E213]

Play Episode Listen Later Jul 15, 2026 49:01

Thanks to our Partners, Shop Boss and AppFueledWinning the Vision Hi-Tech Training & Expo Best Place to Work Award isn't something that happens by accident. It's the result of years of intentionally building a culture where people want to come to work, grow, and succeed.In this conversation, Brian and Kim sit down with Matt Mevert of Mevert Automotive & Tire Center to unpack what it really takes to create an award-winning workplace. Matt shares the emotional story behind receiving the recognition, explains why culture has to be designed, not left to chance, and discusses the role core values play in hiring, leadership, accountability, and making difficult personnel decisions. The conversation also explores how great teams are built, why character matters more than technical ability, and how protecting your culture ultimately leads to a stronger business.If you're looking to build an auto repair shop where great employees want to stay and thrive, this is an episode you won't want to miss.Listen now and discover practical leadership lessons you can start applying in your shop today.Show Notes with TimestampsIntroduction and Guest Welcome(00:00:10) Host Brian Walker introduces co-host Kim and guest Matt Mevert, owner of Mevert Automotive and Tire Center.Vision's "Best Place to Work" Award(00:01:20) Kim congratulates Matt on his shop winning the "Best Place to Work" award at Vision, nominated by his team.Matt's Reaction to Winning(00:03:42) Matt shares his emotional reaction to the award, realizing his team nominated him and the significance of the recognition.The Importance of Team Nomination(00:05:48) The hosts and Matt discuss how an award nominated by one's own team is the most meaningful form of recognition.Intentionally Designing Workplace Culture(00:08:38) Matt explains that a positive workplace culture doesn't happen by accident; it must be intentionally designed and cultivated.Developing and Implementing Core Values(00:10:13) Matt details the process of creating, refining, and integrating core values into the shop's daily operations and decision-making.The Hiring Process and Cultural Fit(00:16:45) The discussion shifts to the hiring process, focusing on finding candidates who are a good cultural fit beyond technical skills.Dealing with Toxic High-Performers(00:23:58) Matt shares his experience with a high-producing but toxic technician and the positive impact of their departure on team morale.Team Building Activities(00:29:54) Matt describes their twice-a-year team building events, like a lake day and a Christmas party, to foster bonding.Employee Appreciation and Recognition(00:32:16) Discussion on how the shop shows appreciation through birthday desserts, morning shout-outs, and a core values sticker reward system.Measuring Workplace Culture(00:35:21) Matt discusses the challenges of measuring culture and the importance of building trust so employees feel safe raising concerns.Leadership Advice: Rapid Fire Questions(00:43:26) Kim asks Matt a series of rapid-fire questions on leadership books, best advice, habits, and employee benefits.How To Get In TouchJoin The Auto Repair Marketing Mastermind Group on FacebookMeet The ProsFollow SMP on FacebookFollow SMP on InstagramLagniappe (Books, Links, Other Podcasts, etc)The 21 Irrefutable Laws of Leadership by John MaxwellVision Hi-Tech Training & ExpoThanks to our Partners, Shop Boss and AppFueledThis episode is sponsored by Shop Boss. You know, other shop management software makes you work, but Shop Boss works for you.AppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

Build a Business Worth Owning... and Worth Buying [E265]

Play Episode Listen Later Jul 13, 2026 9:13

Build a Business Worth Owning... and Worth BuyingWhat is your business actually worth?If you don't know the answer, you're not alone—but it's one of the most important questions every shop owner should be asking.In this episode of The Weekly Blitz, Coach Chris Cotton introduces AutoFix Coaching's new Coaching to Valuation philosophy. Instead of focusing only on monthly KPIs, this approach starts by understanding your current business value and building a customized coaching roadmap that increases enterprise value over time.Whether you plan to sell your shop someday or keep it for the next generation, every leadership decision should make your business stronger, healthier, and more valuable.In This EpisodeWhy valuation matters—even if you never plan to sellThe difference between building income and building enterprise valueIntroducing AutoFix Coaching's Coaching to Valuation philosophyWhy every KPI should connect to business valueThe importance of income statements and balance sheetsHow a customized coaching roadmap helps build a stronger businessThe Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook Group, go here: https://www.facebook.com/groups/autorepairmarketingmastermindConnect with Chris:AutoFix-Auto Shop Coachingwww.autoshopcoaching.comwww.aftermarketradionetwork.com 940-400-1008Facebook: https://www.facebook.com/AutoFixAutoShopCoachingYouTube: https://bit.ly/3ClX0aeEmail Chris: chris@autofixsos.comThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.

The 4 P&L Mistakes Quietly Sinking Your Shop's Profit [E230]

Play Episode Listen Later Jul 9, 2026 24:18

Thanks to our partners Promotive, WickedFile, Maverick Shop Owners, and OverdryveDo you actually know how much money your shop made last month? If 90% of new clients walking through Hunt's door don't, what are the odds you do?In this episode, Hunt Demarest, CPA, goes solo to call out the four most common ways shop owners are unknowingly sabotaging their own profit and loss statements — and the pain points he sees over and over again with new clients. He opens with a timely PSA on a scam email making the rounds targeting EIDL loan holders, then dives into why 90% of the shops Paar Melis brings on board are working off P&Ls that are materially misstated. From overly complicated financials to sales tracked without their matching costs to the owner's own cash and parts habits quietly wrecking the numbers, Hunt breaks down exactly where things go wrong — and how to fix it. Whether you've got a two-bay shop or a twenty-bay operation, this episode is a gut-check on whether the numbers you're using to run your business are actually telling you the truth.What You'll Learn...(02:59) Why this episode — a follow-up to the summer webinar series on P&Ls(03:24) PSA — the EIDL loan forgiveness scam targeting shop owners' inboxes(06:45) Mistake #1 — Why your P&L is flat-out wrong, and the 90% stat that proves it(09:23) Mistake #2 — Your P&L is way too complicated(13:31) The one-page rule — collapsed P&L vs. the four-page mess(15:31) The subaccount fix, using utilities as the easy win(16:26) Mistake #3 — Tracking sales without tracking the cost behind it(18:18) The tire sales trap — how "improving" your P&L can wreck your margins(20:12) Mistake #4 — You're the reason your financials don't add up(22:31) The parts cost leak nobody's stealing — it's just untrackedIf you've ever wondered whether your financials are actually telling you the truth, why a "good" P&L should fit on one page, and why tracking more sales categories can make your numbers worse instead of better — this episode is essential listening.Summer Webinar Series: Understanding Your Shop's Numbers Webinar: Replay Link and Passcode: .#TWUc81 Thanks to our partner, PromotivePromotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit https://gopromotive.com/Thanks to our partner, WickedFileTurn chaos into clarity with WickedFile, the AI for auto repair shops. Transform invoices into insights, protect cash flow, and stop losing parts, cores, or credits to maximize your bottom line. visit https://info.wickedfile.com/Thanks to our partner, Maverick Shop OwnersYou're working on growing a more profitable shop - that's critical. That's exactly what the 24-video Blueprint course by Maverick Shop Owners addresses - customers, sales, profit, people, systems, and freedom. Get free access for our listeners only at https://maverickshopowners.com/blueprintThanks to our partner, OverdryveOverdryve is your AI-powered marketing operating system. It predicts slow weeks before they happen, automatically launches revenue-driving campaigns, tracks ROI down to the dollar, and optimizes performance in real time. Visit https://overdryvemarketing.com/Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: podcast@paarmelis.comGet the FREE 2026 Auto Shop Benchmark Report: https://hubs.ly/Q04j-grh0Download a Copy of My Books Here:Beyond the Bays: A Financial Playbook for Auto Repair Shop OwnersWrenches to Write-OffsYour Perfect Shop The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.

Who Should Pay for Auto Repair Tools? Shop Owner or Employee? [E244]

Play Episode Listen Later Jul 8, 2026 36:36

Thanks to our Partners, Pico Technology, and AutelWatch Full Video EpisodeIn this episode, Matt digs into a question that sits underneath a lot of shop economics, technician frustration, and industry culture: who should be responsible for buying the tools and equipment required to do the work a shop advertises?The discussion starts with a real-world example involving a dealership service department that did not have a connector depinning tool available, leaving a mechanical or technical specialist considering buying the tool personally. From there, Matt explores where the line should be drawn between personal hand tools and shop-owned equipment.Basic hand tools may be one thing. But scan tools, diagnostic equipment, specialty service tools, alignment systems, AC machines, tire equipment, connector service kits, and timing tools raise a different question entirely. If a shop sells those capabilities to customers, should the employee have to make the investment?Matt also looks at the long-term consequences of pushing too much cost onto specialists. If a specialist builds up enough personal tooling and equipment to perform a broad range of services, the industry may be quietly encouraging them to leave employment and open their own shop. That may work for some, but it also shrinks the talent pool, increases turnover risk, and may contribute to people leaving the industry altogether.The episode closes with a shift into diagnostic tool history, including a short “Mount Rushmore” of influential tools and equipment: the SCA, the Edge/Sun systems, the Fluke 87, and the Snap-on Vantage.Watch Reel VideoKey TopicsWhere the line falls between personal tools and shop-owned equipmentWhy “the specialist can just buy it” may be an unstable business strategyThe difference between basic hand tools and equipment required to sell a serviceHow tool investment affects technician income, risk, and career decisionsWhy shops should think about replacement cost when evaluating pay and retentionHow industry culture can unintentionally make shop ownership look like the only real path upwardThe difference between a tool investment working out and it actually being a good decisionVintage diagnostic equipment that changed how specialists workedNotable IdeasA shop advertising a capability should be equipped to perform that capability. If a shop sells alignments, AC service, tire work, connector repair, diagnostics, or programming, it becomes hard to justify the employee carrying the primary equipment burden.There may be some economic logic to a specialist buying a tool when they are guaranteed the work and the tool pays for itself. But that logic becomes unstable when the employee is taking the risk while the business is selling the service.Tool ownership can become a shadow path to business ownership. When specialists personally acquire enough tools and equipment to operate independently, the industry may be unintentionally training them to leave.Retention math has to include replacement cost. Production numbers matter, but so does the cost of losing a capable person, leaving a bay or role vacant, recruiting someone new, training them, and risking a revolving-door reputation.A tool purchase can “work out” without having been the smartest move. Matt reflects on his own history of buying diagnostic equipment and scan tools, noting that it helped build capability and reputation, but that does not automatically mean it was the best financial decision.Listener QuestionWhat tools or equipment have you been expected to buy personally?Where do you think the line should be between employee responsibility and shop responsibility?Should mechanical and technical specialists be expected to own anything beyond basic hand tools, or should the shop provide everything needed to perform the services it sells?Mentioned Diagnostic EquipmentSCA diagnostic equipmentSun/Edge PC-based engine analyzer systemsFluke 87 digital multimeterSnap-on VantageSnap-on Vantage ProOTC PerceptionSun engine analyzersFour-gas and five-gas analyzersPull Quotes“What's the logic of owning a business that advertises certain capabilities, but the shop itself is ill-equipped to be able to do that?”“If part of my purpose is to take care of my people, then one feature of that is to try to maximize their take-home pay and minimize their financial responsibilities to do the jobs they were hired to do.”“It may have worked out. I don't know if that means it was a good move.”Thanks to our Partner, Pico TechnologyAre you chasing elusive automotive problems? Pico Technology empowers you to see what's really happening. Their PicoScope oscilloscopes transform your diagnostic capabilities. Visit PicoAuto.comThanks to our Partner, AutelFrom drivability diagnostics and TPMS service to ADAS and advanced safety systems, Autel helps technicians follow OEM procedures and repair with confidence. Learn more at Autel.comContact InformationEmail Matt: mattfanslowpodcast@gmail.comDiagnosing the Aftermarket A - Z YouTube ChannelThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

Why Customers Ghost You: 7 Reasons Great Customers Don't Come Back [E212]

Play Episode Listen Later Jul 8, 2026 23:43

Thanks to our Partners, Shop Boss and AppFueledHave you ever looked at a customer who spent thousands with you, loved your shop, left great reviews... and then just disappeared? You know- that head-scratching moment. We're going to unpack it for you today!Kim Walker explores the real reasons loyal customers disappear after what seemed like a great visit and shares seven practical insights to help auto repair shop owners create memorable experiences that keep clients coming back. From strengthening follow-up systems and building genuine relationships to creating emotional connections that extend beyond the repair, this episode challenges you to look at every customer touchpoint with fresh eyes. If you're ready to improve retention, increase customer loyalty, and become the first shop your clients think of when they need service again, this is an episode you won't want to miss.Listen now and discover how to stop customers from ghosting your shop and start building relationships that last.How To Get In TouchJoin The Auto Repair Marketing Mastermind Group on FacebookMeet The ProsFollow SMP on FacebookFollow SMP on InstagramGet The Ultimate Guide to Auto Repair Shop Marketing BookEmail Us Podcast Questions or Topics Thanks to our Partners, Shop Boss and AppFueledThis episode is sponsored by Shop Boss. You know, other shop management software makes you work, but Shop Boss works for you.AppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

5 Lessons Every Shop Owner Should Steal from the Top 10% What the 2026 PMA Benchmark Report ReallyTells Us [E264]

write aftermarket david mason oob

Play Episode Listen Later Jul 6, 2026 8:58

5 Lessons Every Shop Owner Should Steal from the Top 10%The 2026 PMA Benchmark Report is packed with data—but numbers only matter if you know how to apply them.In this episode, Coach Chris Cotton breaks down the five biggest lessons hidden inside the report and explains why leadership, productivity, systems, and accountability consistently separate the best repair shops from everyone else.If you've ever wondered what elite-performing shops actually do differently, this episode provides practical, actionable answers backed by industry data and real-world coaching experience.In This EpisodeWhy labor rate isn't the biggest profit driverThe real reason productivity mattersHow top shops build repeatable systemsWhy owners become the growth ceilingWhat winning shops do to retain great employeesPractical action items you can implement immediatelyThe numbers don't lie—and this report proves that great leadership always wins.The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook Group, go here: https://www.facebook.com/groups/autorepairmarketingmastermindConnect with Chris:AutoFix-Auto Shop Coachingwww.autoshopcoaching.comwww.aftermarketradionetwork.com 940-400-1008Facebook: https://www.facebook.com/AutoFixAutoShopCoachingYouTube: https://bit.ly/3ClX0aeEmail Chris: chris@autofixsos.comThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.

business mental health lessons speaking numbers next level steal hood metallica lifting speak up audiences effective communication your business shop owners mattershow aftermarket benchmark report any size

OTB 241: Aftermarket??

On The Bench

Play Episode Listen Later Jul 4, 2026 82:56

In this episode the boys are joined by John Figueroa and David Mason to talk about the upcoming IPMS Nationals at Fort Wayne Indianna August 5-8, 2026. [29.00] A discussion is then had about aftermarket parts. Dave admits to not being able to just build OOB.....Ian and Julian try to talk him back from the cliff. [53.00] All that plus the Patreon wheel of fortune and the mailbag! Don't forget to support the sponsor of our show Scott from the Scale Modellers Supply https://www.scalemodeller.com.au/ Leave us a message, comment or even ask a question, we would love to hear from you! Write to Onthebench64@gmail.com. If you would like to support our show please go to www.patreon.com/onthebench

Natalie Returns! HighLift Off-Road & Gear Vehicles Full Interview

Jeep Talk Show, A Jeep podcast!

Play Episode Listen Later Jul 3, 2026 36:46

women family spotify success training passion dad skills boom personality invasion gear vehicles jeep interactions installation jk closing remarks sales strategies balancing work rubicon offroad dealerships discord server jeeps community events aftermarket legal considerations sales tools mopar badging bilstein baja designs jeeptalkshow

The IRS Flagged His Return: Here's the Playbook That Won the Case [E226]

Play Episode Listen Later Jul 2, 2026 28:01

Thanks to our partners Promotive, WickedFile, Maverick Shop Owners, and OverdryveWhy does the IRS really pick a tax return to audit? And if a CPA who does this for a living can still get dragged through a three-year fight, what chance does the rest of us have?In this episode, Hunt Demarest, CPA, steps out from behind the desk to tell his own story — a three-year audit of his 2023 tax return that started with a suspiciously timed refund and ended with a win built entirely on paperwork. Hunt breaks down what gets a return flagged in the first place, the one habit that separates audits you win from ones you lose, and why "innocent" and "victorious" aren't always the same outcome — proven by a client who did everything right and still wrote a $25,000 check to the IRS.Hunt also pulls back the curtain on what his firm's audit protection covers, why informational requests aren't the same as a real audit, and why a single missing signature nearly cost him a case tax law was already on his side of. Whether you're worried about a deduction on your own return or want to know what triggers an IRS letter, this episode is a real-time look at how audits actually play out — not the version you hear secondhand.What You'll Learn...(02:51) Hunt's own audit story begins — three years, one 2023 tax return(03:58) Why the audit really happened — a refund, then a red flag a month later(04:41) Getting flagged, part 1 — why large credits are an open invitation to audit(08:24) Getting flagged, part 2 — the oversized expense line the IRS can't ignore(09:48) Inside the process — what an IRS "information request" audit actually looks like(15:06) The rule that wins audits — documentation, documentation, documentation(19:15) Audits take time, and time is money — even when you win(19:40) 100+ hours, one frivolous case, and the real cost of defending yourself(22:28) The hardest truth — being innocent doesn't guarantee you'll win(23:12) The $25,000 loss — when the IRS agent simply won't listen(24:24) The call every shop owner dreads — when paying up beats fighting onIf you've ever wondered what actually happens after that letter shows up, why documentation is the difference between a two-month resolution and a three-year fight, and why sometimes the smartest move is knowing when to stop — this episode is essential listeningThanks to our partner, PromotivePromotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit https://gopromotive.com/Thanks to our partner, WickedFileTurn chaos into clarity with WickedFile, the AI for auto repair shops. Transform invoices into insights, protect cash flow, and stop losing parts, cores, or credits to maximize your bottom line. visit https://info.wickedfile.com/Thanks to our partner, Maverick Shop OwnersYou're working on growing a more profitable shop - that's critical. That's exactly what the 24-video Blueprint course by Maverick Shop Owners addresses - customers, sales, profit, people, systems, and freedom. Get free access for our listeners only at https://maverickshopowners.com/blueprintThanks to our partner, OverdryveOverdryve is your AI-powered marketing operating system. It predicts slow weeks before they happen, automatically launches revenue-driving campaigns, tracks ROI down to the dollar, and optimizes performance in real time. Visit https://overdryvemarketing.com/Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: podcast@paarmelis.comGet the FREE 2026 Auto Shop Benchmark Report: https://hubs.ly/Q04j-grh0Download a Copy of My Books Here:Beyond the Bays: A Financial Playbook for Auto Repair Shop OwnersWrenches to Write-OffsYour Perfect Shop The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Storytelling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.

The Danger of Tunnel Vision in Automotive Diagnostics: Anchoring, Confirmation Bias, and Premature Closure [E243]

Play Episode Listen Later Jul 1, 2026 30:33

Thanks to our Partners, Pico Technology, and AutelWatch Full Video EpisodeA Dodge Durango came into the shop for a second opinion after being suspected of needing a transmission. The symptoms sounded convincing at first: harsh shifts, apparent slipping, no diagnostic trouble codes, and a vehicle that felt completely wrong on the road. But the actual problem was much simpler. The Durango was stuck in four-low. Once shifted properly through neutral, the harsh shifting, driveline bind, and “slipping” behavior disappeared.Matt uses the case as a springboard into a broader discussion about diagnostic tunnel vision. The point is not just that someone almost condemned a transmission unnecessarily. The deeper issue is how easily a first impression can become the diagnosis. Once the vehicle felt like it was slipping, everything after that could be interpreted through that lens. That is where anchoring, confirmation bias, and premature closure start to become dangerous.The episode also compares the Durango case to a more common misfire scenario. A vehicle comes in with a misfire, the scan tool identifies a cylinder, the car line is known for coil failures, and the diagnosis becomes a coil and plug before much testing happens. That gamble may work most of the time, but the process failure is still there. Being right by probability is not the same as proving the fault.Matt also shares a personal example involving a Mini Cooper that was nearly misdiagnosed as needing a turbo. The actual issue was cam/crank timing related. The mistake became a difficult but important lesson in responsibility, process, and making things right with the customer.The episode closes with a nod to Mel Brooks on his 100th birthday, including Matt's Mount Rushmore of Mel Brooks films: Blazing Saddles, Spaceballs, The Producers, and History of the World, Part One.Watch Durango VideoKey TopicsWhy the Durango seemed like it had a major transmission failureHow four-low can mimic slipping, harsh shifting, and driveline problemsThe importance of reading the owner's manual when unfamiliar indicators appearAnchoring, confirmation bias, and premature closure in diagnosticsWhy “incompetent” may be technically accurate but often incomplete as an explanationThe ethical problem of charging for the wrong repair when the real fix is simpleWhy common failures can make weak testing feel justifiedHow probabilistic diagnosis can work until it does notThe value of owning a mistake and making it rightMel Brooks, comedy, and Matt's Mount Rushmore of Mel Brooks filmsPull Quote Options“The first impression is often the most dangerous piece of data in the whole diagnostic process.”“Being right most of the time does not mean the process was right.”“Customers should not be paying for our anchoring, our confirmation bias, and our premature closure.”“The real danger is not being wrong. The real danger is being done too early.”Episode TakeawaysA symptom that feels obvious can still be misleading. The Durango felt like it was slipping, but the transmission was not the problem.A flashing indicator or odd message on the dash may be the clue. The owner's manual may not feel like a diagnostic tool, but sometimes it is.Common failures can create lazy confidence. A known coil failure pattern or common turbo issue may point in the right direction, but it does not replace verification.Premature closure is expensive. It can cost the customer, the shop, or both.Ethics matter most when the mistake is discovered after the repair. The customer should not pay for a part that did not fix the vehicle just because the shop eventually stumbled into the real fix.A good diagnostic process should include forced questions: What am I anchored to? What evidence am I accepting too easily? What would prove my theory wrong?Thanks to our Partner, Pico TechnologyAre you chasing elusive automotive problems? Pico Technology empowers you to see what's really happening. Their PicoScope oscilloscopes transform your diagnostic capabilities. Visit PicoAuto.comThanks to our Partner, AutelFrom drivability diagnostics and TPMS service to ADAS and advanced safety systems, Autel helps technicians follow OEM procedures and repair with confidence. Learn more at Autel.comContact InformationEmail Matt: mattfanslowpodcast@gmail.comDiagnosing the Aftermarket A - Z YouTube ChannelThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

What Shop Owners Need to Know About Meta One [E211]

Play Episode Listen Later Jul 1, 2026 31:57

Thanks to our Partners, Shop Boss and AppFueledThis week, Caroline Legrand and Hallie Wasinger take over the mic to break down one of Meta's biggest changes for businesses in years: Meta One. They explain what this new subscription service is, how it differs from Meta Verified, and what it could mean for auto repair shop owners who rely on Facebook and Instagram for marketing. From enhanced account protection and advanced analytics to increased visibility and AI-powered features, they discuss which shops may benefit, which features are worth watching, and why being an early adopter could provide a competitive advantage. If you want to stay ahead of the constant changes in digital marketing and understand how these updates could impact your shop, this is an episode you won't want to miss.Listen now to learn whether Meta One deserves a place in your marketing strategy and how you can prepare before it rolls out in the United States.Show Notes with TimestampsIntroduction to the Episode (00:00:09) Special host Caroline Legrand and co-host Hallie Wasinger introduce the topic: Meta One, the new paid subscription from Meta.Sponsor Messages (00:01:17) Advertisements for Shop Boss management software and App Fueled custom loyalty apps for auto repair shops are presented.Meta's New Paid Subscriptions (00:01:41) Discussion on Meta's new paid subscriptions, distinguishing them from Meta Verified and introducing the Meta One Essential and Advanced plans.Rollout and Pricing Tiers (00:02:52) Details on the six subscription tiers, pricing ranging from $2.99 to $49.99, and its current international rollout status.Why Pay for Meta Services? (00:04:25) The hosts discuss the value proposition of paying for Meta's services, framing it as a form of business insurance.Meta's Response to AI Search (00:06:34) Hallie explains that Meta One is a strategic response to the consumer shift from traditional search to AI-powered search.Meta Verified vs. Meta One (00:08:36) A clear distinction is made between Meta Verified (the blue checkmark) and the more comprehensive features offered by Meta One.Meta One Advanced Plan Features (00:10:43) A breakdown of the Meta One Advanced plan, including prominent placement in search, advanced analytics, and enhanced scheduling tools.Second Sponsor Segment (00:12:21) Additional sponsor messages from Shop Boss, highlighting its ROI dashboard and Boss Pay features, and from App Fueled.Clarifying Meta One's Benefits (00:14:24) The hosts clarify that Meta One offers increased visibility and deeper insights, rather than a direct increase in post reach.Impact on Content Scheduling (00:16:40) Discussion on how Meta One expands content scheduling capabilities, allowing users to schedule posts up to a year in advance.Meta One and Advertising Strategy (00:18:19) How advanced analytics from Meta One can inform organic content and ad strategies, though it doesn't directly impact ad costs.Advanced Protection and Content Credit (00:20:52) Details on the premium protection features, including direct human support and notifications when others use your original content on Facebook.Who Should Consider Meta One? (00:23:09) The hosts identify which types of shops would benefit most, emphasizing it as a trust signal for local businesses.The Future of Social Media Marketing (00:25:11) The hosts reflect on the evolving landscape of social media, encouraging early adoption of new tools to stay competitive.Final Recommendations and Outro (00:30:31) Final thoughts on the importance of being a top-tier shop and a thank you to the listeners and network.How To Get In TouchJoin The Auto Repair Marketing Mastermind Group on FacebookMeet The ProsFollow SMP on FacebookFollow SMP on InstagramGet The Ultimate Guide to Auto Repair Shop Marketing BookEmail Us Podcast Questions or Topics Lagniappe (Books, Links, Other Podcasts, etc)Meta One SubscriptionsChatGPTClaude AIThanks to our Partners, Shop Boss and AppFueledThis episode is sponsored by Shop Boss. You know, other shop management software makes you work, but Shop Boss works for you.AppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

When Coaching Falls Apart: The PMA Report, ATI's Shake-Up, and Why Leadership Matters More Than Ever [E263]

Play Episode Listen Later Jun 29, 2026 9:11

The latest PMA Benchmark Report confirmed something we've been teaching at AutoFix Coaching for years: the biggest problem facing most independent repair shops isn't labor rates, marketing, or even the technician shortage—it's leadership.In this episode, Coach Chris Cotton breaks down the coaching-related findings from the PMA report and explains why top-performing shops consistently outperform the rest through better systems, stronger leadership, improved productivity, and disciplined execution.Chris also discusses the recent leadership changes at Automotive Training Institute (ATI), what those changes may mean for current coaching clients, and why shop owners should evaluate coaching based on the people, accountability, and results—not just the company name.If you've ever wondered why some shops continue to grow while others stay stuck despite charging higher labor rates or spending more on marketing, this episode will challenge your thinking.In this episode, you'll learn:Why higher labor rates don't guarantee higher profitsThe real reason productivity is a leadership metricWhat the PMA report reveals about elite-performing shopsWhy many owners become their own growth bottleneckWhat ATI's recent organizational changes could mean for coaching clientsHow to evaluate whether your current coaching relationship is helping your business growLeadership changes everything. The numbers prove it.Sponsored By Shop Marketing ProsShop Marketing Pros helps independent auto repair shops dominate their markets through SEO, website design, Google Ads, and digital marketing strategies built specifically for the automotive industry.Learn more at:https://shopmarketingpros.comNeed Help Understanding Your Numbers?Schedule a discovery session with AutoFix Auto Shop Coaching today.https://autoshopcoaching.comThe Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook Group, go here: https://www.facebook.com/groups/autorepairmarketingmastermindConnect with Chris:AutoFix-Auto Shop Coachingwww.autoshopcoaching.comwww.aftermarketradionetwork.com 940-400-1008Facebook: https://www.facebook.com/AutoFixAutoShopCoachingYouTube: https://bit.ly/3ClX0aeEmail Chris: chris@autofixsos.comThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.

Same Labor Rate, Different Profit: What the 2026 Benchmark Report Reveals About Where You Do Business [E228]

Play Episode Listen Later Jun 25, 2026 34:22

Thanks to our partners Promotive, WickedFile, Maverick Shop Owners, and OverdryveWhy is a shop charging $300 an hour in Texas still taking home less profit than a shop in Maine charging $30 less? Does where you're located actually decide how much money ends up in your pocket — or is something else driving the gap?In the final installment of a three-part dive into the 2026 Auto Shop Benchmark Report, Hunt Demarest, CPA, breaks down the regional, size, and vehicle-type trends separating the most profitable shops in the country from everyone else. From the Southeast's 17% margins to the Southwest's labor-rate paradox, Hunt unpacks why charging more doesn't always mean keeping more — and why "your shop is no different" is only half true.Hunt also dives into the numbers behind general repair, diesel, and European shops, explains why bigger isn't always better, and closes with a sobering look at the technician shortage now threatening the entire industry. Whether you're running a one-bay diesel shop in the Midwest or a multi-bay European specialty shop in the Northeast, this episode is your roadmap to benchmarking against the right peers — not just the averages.What You'll Learn...(00:00) Intro(03:34) Kicking off Part 3 of the 2026 Benchmark Report series — this week, regional trends(05:40) Why productivity — not location — is the real leading indicator of profit(07:34) Where the top shops actually are (hint: the South didn't make the list)(08:36) The Southwest's labor-rate paradox — highest rates, lowest profit(12:40) "Your shop is no different" — the half-truth every owner needs to hear(14:28) The $1.4M myth — why bigger shops aren't necessarily more profitable(19:23) General repair vs. diesel vs. European — which type actually pays best(22:06) Parts margin vs. labor margin — where each vehicle type wins and loses(24:27) Percentages vs. dollars — why a diesel shop can out-earn a general shop(28:06) The 37,000-tech shortfall, and why 67% of techs quit before year one(30:00) Aging fleets, deferred maintenance, and the hybrid boom shops can't ignoreIf you're ready to stop benchmarking against the wrong shops, start understanding which numbers actually predict profit, and finally see where your region, size, and specialty really stack up — this episode is essential listening.Get the FREE 2026 Auto Shop Benchmark Report: https://hubs.ly/Q04j-grh0Part 1: Auto Shop Benchmarks: Biggest Changes, Key KPI's and Trends [E226] https://huntdemarest.captivate.fm/episode/hunt226/Part 2: What the Top 10% of Auto Repair Shops Are Doing Differently — And What the Bottom 10% Refuse to Fix [E227] https://huntdemarest.captivate.fm/episode/hunt226/Thanks to our partner, PromotivePromotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit https://gopromotive.com/Thanks to our partner, WickedFileTurn chaos into clarity with WickedFile, the AI for auto repair shops. Transform invoices into insights, protect cash flow, and stop losing parts, cores, or credits to maximize your bottom line. visit https://info.wickedfile.com/Thanks to our partner, Maverick Shop OwnersYou're working on growing a more profitable shop - that's critical. That's exactly what the 24-video Blueprint course by Maverick Shop Owners addresses - customers, sales, profit, people, systems, and freedom. Get free access for our listeners only at https://maverickshopowners.com/blueprintThanks to our partner, OverdryveOverdryve is your AI-powered marketing operating system. It predicts slow weeks before they happen, automatically launches revenue-driving campaigns, tracks ROI down to the dollar, and optimizes performance in real time. Visit https://overdryvemarketing.com/Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: podcast@paarmelis.comGet the FREE 2026 Auto Shop Benchmark Report: https://hubs.ly/Q04j-grh0Download a Copy of My Books Here:Beyond the Bays: A Financial Playbook for Auto Repair Shop OwnersWrenches to Write-OffsYour Perfect Shop The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.

7.3L Power Stroke ICP Sensor Failure and the AI Skill Atrophy Debate [E242]

Play Episode Listen Later Jun 24, 2026 31:16

Thanks to our Partners, Pico Technology, and AutelWatch Full Video EpisodeIn this episode of Diagnosing the Aftermarket A to Z, Matt Fanslow starts with a case study on a 2000 Ford Excursion with a 7.3L Power Stroke that came in with a severe lack of power. What began as a fuel delivery problem turned into a more interesting diagnostic puzzle involving a P1280 injection control pressure sensor code, an aftermarket ICP sensor, and a fault that appeared to happen not during cranking or running, but after key-off.The case becomes a practical example of why testing under actual operating conditions matters. Static tests can pass, scan data can look normal, and a meter may never show the event. In this case, the scope captured something the rest of the tools could easily miss.Matt then shifts into a listener question about artificial intelligence, especially large language models like ChatGPT, Gemini, Claude, Grok, and others. The concern is not simply whether AI is good or bad, but whether people, especially kids, may begin outsourcing too much thinking, writing, problem-solving, and confidence to these tools.The episode lands on a recurring theme: tools are not the problem by themselves. The question is how they are used, what skills may atrophy when they are overused, and whether individuals, families, businesses, industries, and society are willing to think more carefully and evidence-first about the long-term effects.Topics Covered2000 Ford Excursion 7.3L Power Stroke Case StudyMatt discusses a 7.3L Power Stroke with a major lack-of-power concern. The initial issue was tied to the low-pressure fuel supply side. A basic fuel pressure test had passed, but it had not been tested under the actual conditions where the symptom occurred.That led to a larger point: testing at idle, key-on, or during cranking is not the same as testing under load.The vehicle ultimately had damaged pickup screens and debris in the fuel tank. Cleaning the tank and replacing the failed components solved the fuel supply issue, but another problem remained.The P1280 ICP Sensor ProblemAfter the fuel supply repair, the truck began setting a P1280 code, related to the injection control pressure sensor circuit reading low.The strange part was that the voltage looked normal:Key-on engine-off voltage looked normal.Cranking voltage did not drop.Five-volt reference stayed stable.Sensor ground stayed stable.The signal looked fine while running.The meter never really caught the failure.The scope eventually revealed the important event: after key-off, the ICP signal voltage would sometimes dip nearly to zero. That appeared to be enough for the PCM to set the code on the next key cycle.Scope vs. Meter vs. Scan ToolThis case is a useful reminder that each tool has limits.A scan tool may not refresh fast enough or may stop collecting data after key-off. A meter may technically sample quickly, but the display may not show a short event clearly. The oscilloscope was the tool that made the failure visible.The point is not that one tool is always better. The point is knowing which tool fits the question being asked.Aftermarket Sensor BehaviorThe aftermarket ICP sensor appeared to produce a rebound effect after shutdown. Matt compares the behavior to something like inertial rebound, a concept familiar from certain pressure pulse sensors and piezo-style tools.The OE Motorcraft sensor did not reproduce the same behavior. Replacing the aftermarket sensor with the OE sensor corrected the issue.Main Diagnostic TakeawaysTesting has to match the failure condition. A fuel pressure test that passes at idle does not prove the fuel system can keep up under load.A sensor can create a failure outside the moment most people are watching. In this case, the important event seemed to occur after key-off.A scope can reveal details that a scan tool or meter may miss, especially when the event is brief, intermittent, or happens outside normal observation windows.Aftermarket parts can fail in ways that are not obvious or traditionally “failed.” The sensor was not simply dead. It behaved incorrectly under a specific condition.Listener Question: AI, Kids, and Skill AtrophyThe second half of the episode deals with a listener question about artificial intelligence and whether it may negatively affect people, especially kids.Matt narrows the discussion to what most people mean by AI in everyday conversation: large language models. These tools can write, summarize, explain, organize, and suggest. That makes them useful, but it also creates a risk.The concern is skill atrophy. When people lean too heavily on AI to write, think, summarize, diagnose, or explain, they may lose confidence or sharpness in those same areas.AI TakeawaysAI does not have to be viewed as the collapse of civilization, but it also should not be treated casually.The better question is not “Is AI good or bad?” It is: What happens when people outsource too much of their thinking to it?Matt argues for an evidence-based approach. Families, schools, businesses, industries, and society should be asking harder questions about long-term effects instead of simply letting the tools spread and hoping it all works out.Neuroplasticity matters here. Even if people become overdependent on AI, the brain can adapt again. Skills can be rebuilt. Confidence can be recovered. But that depends on whether people recognize the problem and choose to do something about it.Thanks to our Partner, Pico TechnologyAre you chasing elusive automotive problems? Pico Technology empowers you to see what's really happening. Their PicoScope oscilloscopes transform your diagnostic capabilities. Visit PicoAuto.comThanks to our Partner, AutelFrom drivability diagnostics and TPMS service to ADAS and advanced safety systems, Autel helps technicians follow OEM procedures and repair with confidence. Learn more at Autel.comContact InformationEmail Matt: mattfanslowpodcast@gmail.comDiagnosing the Aftermarket A - Z YouTube ChannelThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

How to Capture Great Content, Not Just Create It [E210]

beer glass half full half empty aftermarket daniel williams

Play Episode Listen Later Jun 24, 2026 53:02

Thanks to our Partners, Shop Boss and AppFueledToday, we're tackling a challenge that almost every shop owner faces. You know social media is important. You know your marketing performs better when it's authentic and showcases your people, your culture, and the incredible work happening inside your shop every day. But somewhere between the excitement of getting started and the reality of running a busy shop, the photos stop coming, the videos stop coming, and suddenly your marketing team is chasing you for content.The good news? Creating great content doesn't have to be complicated, time-consuming, or feel like a second job. The truth is, the best content is already happening inside your shop every single day—you're just not capturing it.Today, I'm joined by Wendy, our Senior Messaging Strategist, and Andrew, one of our Client Success Managers. We're going to share practical ideas, simple systems, and easy habits that will help you consistently gather photos and videos, keep the ideas flowing, and create the kind of content that attracts customers, builds trust, and showcases what makes your shop special. Let's jump in.Show Notes with TimestampsIntroduction to Capturing Content (00:00:10) Host Kim Walker introduces the episode's topic: capturing content instead of creating it, along with her special guests.Sponsor Messages (00:00:52) A quick break for messages from the podcast sponsors, Shop Boss and App Fueled.The Challenge of Social Media for Shops (00:01:14) Discussing the common struggle shop owners face with maintaining consistent, authentic social media content due to their busy schedules.Podcast Idea Origin (00:02:38) Andrew Fleming explains how the idea for this episode came from his work on getting more photo and video assets.Why Content Efforts Fade (00:05:40) The discussion covers why shop owners' initial excitement for creating content often fades, citing busyness and overthinking the process.The Myth of "Nothing Interesting Happens" (00:12:20) Kim debunks the myth that shops are uninteresting, listing numerous daily activities perfect for content, like inspections and technician wins.The Importance of Collaboration (00:20:28) The group discusses the synergy required between the shop and their marketing team, comparing it to providing ingredients to a chef.Easy Photo and Video Ideas (00:25:12) Wendy shares simple, effective content ideas like before-and-after fluid flushes, customer gifts, and quick shop tour videos.The Power of Video Content (00:29:05) The conversation highlights that videos have exponentially more reach than photos on social media platforms like Meta.Finding Your "Why" for Posting (00:31:25) Wendy emphasizes the importance of knowing your goal for social media, whether it's to educate, entertain, or attract customers.Assigning Responsibility for Content (00:34:17) The team discusses the necessity of designating one person, a "content champion," to be responsible for capturing photos and videos.Incentivizing Your Team (00:36:42) Kim suggests creating a "bounty" or contest to motivate the entire team to capture and submit valuable content.Award-Winning Social Media Habits (00:37:51) Wendy breaks down what makes an award-winning social media presence: showing the team, their personalities, and building trust.Creating a Weekly System (00:43:39) The group suggests creating a system, like time-blocking at the end of the week, to consistently gather and upload content.Content for Recruiting and Retention (00:47:49) The discussion points out that great content not only attracts customers but also potential new hires and retains current clients.The 7-Day Content Challenge (00:48:17) Kim challenges listeners to capture and post one piece of unedited content every day for a week to build a habit.Final Thoughts and Takeaways (00:49:51) The guests share their final tips, including creating "scroll-stopping" content and owning the marketing space between customer visits.How To Get In TouchJoin The Auto Repair Marketing Mastermind Group on FacebookMeet The ProsFollow SMP on FacebookFollow SMP on InstagramGet The Ultimate Guide to Auto Repair Shop Marketing BookEmail Us Podcast Questions or Topics Lagniappe (Books, Links, Other Podcasts, etc)Atomic Habits by James ClearThanks to our Partners, Shop Boss and AppFueledThis episode is sponsored by Shop Boss. You know, other shop management software makes you work, but Shop Boss works for you.AppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

MRO BEER: Is The Aftermarket's Glass Half Full Or Half Empty?

MRO Network Podcast

Play Episode Listen Later Jun 22, 2026 15:13

James Pozzi and Daniel Williams break down the headlines from MRO BEER 2026, talking airline perspectives, workforce development, engines and more.

What the Top 10% of Auto Repair Shops Are Doing Differently — And What the Bottom 10% Refuse to Fix [E227]

Play Episode Listen Later Jun 18, 2026 29:08

Thanks to our partners Promotive, WickedFile, Maverick Shop Owners, and OverdryveIs your shop growing in revenue but shrinking in profit? Are you convinced that raising your labor rate is the fastest path to the bottom line — only to discover that your highest-charging competitors are losing money? And what if the real difference between a shop that keeps 35 cents of every dollar and one that loses money has nothing to do with location, specialty, or size?In this solo deep-dive, Hunt Demarest, CPA at Paar Melis & Associates, walks through the 2026 Auto Shop Benchmark Report — specifically, what separates the top 10% of shops from the bottom 10%. It's about the metrics that actually matter: how much of every sales dollar ends up in the owner's pocket, why overhead is silently eating 42 cents on every dollar in struggling shops, and why the shops doing the most are almost always doing it with the fewest people. Hunt strips the report down to what you need to know — and what to do about it.Whether you're a two-bay shop trying to crack profitability or a multi-location owner wondering why growth keeps outrunning your margins — this episode is essential listening.wondering why growth keeps outrunning your margins — this episode is essential listening.What You'll Learn...(00:01) Why Part 2 shifts from industry trends to what separates winners from losers(04:01) How Paar Melis defines a "top shop" — and why net profit alone doesn't tell the whole story(07:37) The sales volume surprise — why bigger isn't always better, and smaller isn't always a disadvantage(10:56) The metric top shops don't even know they're winning — gross profit per square foot(14:56) Why the Midwest lost all its top shops this year — and who's to blame(19:31) The labor rate myth, debunked — bottom shops charge more per hour and still lose(23:16) The 12-point overhead gap that explains almost every difference in profitability(26:18) Service advisor output — the $18,000-per-month performance gap you probably aren't measuring(26:18) The one fix that moves shops from the bottom 10% to the top — and most already know what it isIf you're ready to stop chasing sales volume as a substitute for profit, understand why the shop charging less per hour is likely the one making more money, and finally see the 12-point overhead gap that separates top shops from everyone else — this episode is essential listening.Get the FREE 2026 Auto Shop Benchmark Report: https://hubs.ly/Q04j-grh0Thanks to our partner, PromotivePromotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit https://gopromotive.com/Thanks to our partner, WickedFileTurn chaos into clarity with WickedFile, the AI for auto repair shops. Transform invoices into insights, protect cash flow, and stop losing parts, cores, or credits to maximize your bottom line. visit https://info.wickedfile.com/Thanks to our partner, Maverick Shop OwnersYou're working on growing a more profitable shop - that's critical. That's exactly what the 24-video Blueprint course by Maverick Shop Owners addresses - customers, sales, profit, people, systems, and freedom. Get free access for our listeners only at https://maverickshopowners.com/blueprintThanks to our partner, OverdryveOverdryve is your AI-powered marketing operating system. It predicts slow weeks before they happen, automatically launches revenue-driving campaigns, tracks ROI down to the dollar, and optimizes performance in real time. Visit https://overdryvemarketing.com/Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: podcast@paarmelis.comText Paar Melis @ 301-307-5413Download a Copy of My Books Here:Beyond the Bays: A Financial Playbook for Auto Repair Shop OwnersWrenches to Write-OffsYour Perfect Shop The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.

ORMUZ VAI REABRIR, JUROS PÓS-COPOM E FED E O MAIOR IPO DA HISTÓRIA COM A SPACEX | AfterMarket #5

Stock Pickers

Play Episode Listen Later Jun 17, 2026 91:08

A SUPER-QUARTA PASSOU. E AGORA?Com Fed e Copom definindo os rumos dos juros, o mercado tenta entender o que vem pela frente para inflação, crescimento e ativos de risco. Enquanto isso, os investidores acompanham os desdobramentos da guerra no Oriente Médio, a possível reabertura do Estreito de Ormuz e o impacto dos preços do petróleo sobre a economia global. E ainda: Elon Musk, o mais novo trilionário do mundo, volta ao centro das atenções com o maior IPO da história com a SpaceX. Andrew Reider (WHG), Christian Keleti (Alpha Key), Bruno Garcia (Truxt) e Lucas Collazo analisam os temas que podem definir os próximos meses dos mercados. Acompanhe! AfterMarket é o novo programa do Stock Pickers, que traz, todo mês e ao vivo no YouTube os principais bastidores de mercado, visões de longo prazo, histórias curiosas e aquelas conversas que normalmente não cabem dentro do pregão!

The Hidden Game Running Your Auto Repair Shop: When Systems Undermine Values [E241]

Play Episode Listen Later Jun 17, 2026 28:53

Thanks to our Partners, Pico Technology, and AutelWatch Full Video EpisodeMatt Fanslow continues his exploration of game theory by examining the difference between a shop's official game and its shadow game.The official game is what ownership and management say the shop values: quality work, safety, fairness, employee support, customer care, and doing things the right way.The shadow game is what the shop's systems, incentives, habits, exceptions, and unwritten rules actually reward.Those two games are not always completely opposed, and the gap between them is not necessarily created intentionally. Management may sincerely believe in the official game while remaining unaware of the behaviors being produced by compensation plans, workflow problems, favoritism, poor communication, broken equipment, or inadequate support.Matt looks at how employees can respond rationally to the system in front of them, even when those responses undermine the shop's stated purpose. That may help explain dishonest, deviant, or destructive behavior, but it does not necessarily excuse it.The goal is not to pretend the shadow game does not exist. It is to identify it, understand what is creating it, and bring it into the light so the shop's actual systems move closer to its stated values.The episode then takes a much less serious turn as Matt attempts to choose his Mount Rushmore of stand-up comedians. Richard Pryor, Lenny Bruce, Joan Rivers, and Dave Chappelle make the final cut, but not without considerable hesitation and several deserving names being left behind.Topics DiscussedThe difference between the official game and the shadow gameWhy stated values and actual incentives often conflictProduction-based compensation versus quality expectationsUnpaid inspections and the behavior they may encourageFavoritism, gravy work, and inconsistent enforcementSafety claims versus unsafe or neglected equipmentFront-of-house and back-of-house information gapsHow imperfect information allows assumptions to spreadLocally rational behavior inside a dysfunctional systemExplaining behavior without excusing itManagement's responsibility to understand the real systemEmployees' responsibility to communicate problems honestlyWhen trying to improve a workplace becomes less reasonable than leaving itGolden handcuffs and the personal cost of remaining in a misaligned organizationWhether mission statements represent actual beliefs or marketing languageMatt's Mount Rushmore of stand-up comediansQuestions Raised in the EpisodeWhat does a shop say it rewards?What does it actually reward?Do compensation and workflow systems support the quality standards discussed in meetings?Are safety problems addressed when employees report them?Are rules and opportunities applied consistently?What behaviors are employees learning from the system, regardless of what management says?How closely does the shadow game align with the official game?Who belongs on the Mount Rushmore of stand-up comedy?Matt's Comedy Mount RushmoreRichard PryorLenny BruceJoan RiversDave ChappelleOther comedians considered include George Carlin, Robin Williams, Bill Burr, Chris Rock, Eddie Murphy, Steve Martin, Steven Wright, Sam Kinison, Andrew Dice Clay, Norm Macdonald, and Bob Uecker.Thanks to our Partner, Pico TechnologyAre you chasing elusive automotive problems? Pico Technology empowers you to see what's really happening. Their PicoScope oscilloscopes transform your diagnostic capabilities. Visit PicoAuto.comThanks to our Partner, AutelFrom drivability diagnostics and TPMS service to ADAS and advanced safety systems, Autel helps technicians follow OEM procedures and repair with confidence. Learn more at Autel.comContact InformationEmail Matt: mattfanslowpodcast@gmail.comDiagnosing the Aftermarket A - Z YouTube ChannelThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

Auto Shop Benchmarks: Biggest Changes, Key KPI's and Trends [E226]