Podcast appearances and mentions of michael litt

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Best podcasts about michael litt

Latest podcast episodes about michael litt

CEO Sales Strategies
Break Through Inbox Fatigue with Video + AI Sales Tools [Episode 191]

CEO Sales Strategies

Play Episode Listen Later Jun 17, 2025 34:56


Are your outreach emails getting ignored?On this episode of the CEO Sales Strategies Podcast, Doug C. Brown speaks with Michael Litt, CEO of Vidyard, to uncover how top-performing sales teams are using personalized video and AI-powered tools to stand out, book more meetings, and build trust at scale.They discuss:✅ Why your outreach isn't working (and what to do instead)✅ How video drops no-show rates by up to 70%✅ What makes AI avatars a force multiplier in outbound✅ How to build presence—even before the first meetingIf your business depends on high-touch, 1:1 outbound conversations, this episode will change how you think about visibility, scale, and connection.

FidelityConnects
Discover the client benefits of video communication – Michael Litt, CEO and Co-Founder, Vidyard

FidelityConnects

Play Episode Listen Later Nov 18, 2024 39:19


In addition to our regular episode's featuring Fidelity's portfolio managers, subject-matter experts and thought leaders, we bring in special guests. On today's podcast, we're pleased to welcome Michael Litt, CEO and Co-Founder of Vidyard, who has an insightful conversation with host Agnes Doherty, VP Regional Sales, on the growing client demand for video communications and the influence of artificial intelligence in driving this trend. At Fidelity, our mission is to build a better future for Canadian investors and help them stay ahead. We offer investors and institutions a range of innovative and trusted investment portfolios to help them reach their financial and life goals. Fidelity mutual funds and ETFs are available by working with a financial advisor or through an online brokerage account. Visit fidelity.ca/howtobuy for more information. For a fourth year in a row, FidelityConnects by Fidelity Investments Canada was ranked #1 podcast by Canadian financial advisors in the 2024 Environics' Advisor Digital Experience Study.

The SalesStar Podcast
Episode 205: Driving Sales and Marketing Engagement with Video-Audio Outreach: Featuring Michael Litt, CEO at Vidyard

The SalesStar Podcast

Play Episode Listen Later Jun 27, 2024 21:54


Michael Litt, CEO at Vidyard a platform that helps you stand out with prospects with its AI-powered video messaging capabilities spoke to us about some of Vidyard's latest enhancements and how B2B sellers and marketers can learn to capitalize more on videos to drive impact. Key topics covered: What should brands keep in mind when using AI Avatars in sales and marketing outreach Types of video outreach techniques that resonate in B2B tech Best practices to keep in mind for using videos in sales and marketing campaigns

K2 Sales Podcast
Guest Appearance - The Win Rate with Andy Paul

K2 Sales Podcast

Play Episode Listen Later Apr 2, 2024 51:26


Is Quota Still Relevant as a Measure?Tune in to The Win Rate Podcast with Andy Paul, to listen to Karen Kelly's guest appearance along with Michael Litt, Co-Founder and CEO at Vidyard, Wesleyne Whittaker, Founder and Chief Transformation Officer at Transformed. With fewer than 40% of sales reps hitting quota, are they even a relevant measure anymore? This is the question for Michael Litt, Co-Founder and CEO at Vidyard, Wesleyne Whittaker, Founder and Chief Transformation Officer at Transformed Sales, and Karen Kelly Owner at K2 Sales Performance. They each give their own perspective and excellent input on quota's pros and cons, and some creative ways to use quota to boost performance and insight in other areas, some of which may surprise you.Check out the full episode featuring the guests listed above on Andy's Website, Apple Podcasts, or SpotifyFor more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

The Win Rate Podcast with Andy Paul
Win Rate Weekends: Are Sellers Making Good Use of Their Time?

The Win Rate Podcast with Andy Paul

Play Episode Listen Later Mar 10, 2024 6:29


Latest studies tell us that sales reps only spend about 35% of their time selling. This has been fairly consistent for the last few decades or more. But new tech should be able to shift that number significantly, so what do sellers do with the rest of that time, and what can they do to maximize their time when not actively selling and what they can do to make that 35% more profitable? Listen to this highlighted exchange from some of the top sellers in the business -  Michael Litt, Co-Founder and CEO at Vidyard, Wesleyne Whittaker, Founder and Chief Transformation Officer at Transformed Sales, and Karen Kelly Owner at K2 Sales Academy, are here to give you their insights and knowledge on the subject.Check out the full episode featuring the guests listed above on Andy's Website, Apple Podcasts, or SpotifyHost Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate!

The Win Rate Podcast with Andy Paul
Win Rate Weekends: Is Quota Still Relevant as a Measure?

The Win Rate Podcast with Andy Paul

Play Episode Listen Later Mar 9, 2024 7:09


With fewer than 40% of sales reps hitting quota, are they even a relevant measure anymore?  This is the question for Michael Litt, Co-Founder and CEO at Vidyard, Wesleyne Whittaker, Founder and Chief Transformation Officer at Transformed Sales, and Karen Kelly Owner at K2 Sales Academy. They each give their own perspective and excellent input on quota's pros and cons, and some creative ways to use quota to boost performance and insight in other areas, some of which may surprise you. Check out the full episode featuring the guests listed above on Andy's Website, Apple Podcasts, or Spotify

The Win Rate Podcast with Andy Paul
Sales Has Changed; How Will You Make The Most Of It?

The Win Rate Podcast with Andy Paul

Play Episode Listen Later Mar 6, 2024 54:25


Andy's back with another roundtable of top experienced sellers -  Michael Litt, Co-Founder and CEO at Vidyard, Wesleyne Whittaker, Founder and Chief Transformation Officer at Transformed Sales, and Karen Kelly Owner at K2 Sales Academy. They begin the discussion about improving the sales environment and if quotas mean anything anymore. They explore strategies for sales leaders to better support their sellers, addressing how to get sales leaders more personally invested and develop sellers capable of handling complex sales scenarios confidently. The conversation also delves into methodologies to enhance sales processes, the role of technology in sales, specifically the impact of generative AI, and the essential aspects of building confident sellers through effective management and coaching practices. Host Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate!

Entrepreneurs on Fire
How Outbound Sales Laid the Foundation for a 9-Figure Valuation with Michael Litt

Entrepreneurs on Fire

Play Episode Listen Later Dec 25, 2023 28:33


Michael Litt is the co-founder and CEO of the video platform for business, Vidyard. While he's not bringing leading video-based technologies to market, he serves as a general partner of Garage Capital, a seed-stage fund. Top 3 Value Bombs 1. Do whatever you can to retrofit your solution to a problem. 2. The seller knows what their product does. The buyer knows what their problem is, but doesn't know what the product does. The sales process is the education to verify if those two things connect and if the service or product is a solution to those problems. 3. You must love the problem and you must love the work that's required to make this thing successful. And the good news is when you start to see responses when you start to get that feedback, you must reward yourself. You must celebrate that experience to pay for the pain that you put into earning it. Get started with Vidyard to gain access to our full suite of products - Prospector by Vidyard Sponsors HubSpot Meet HubSpot's new AI-powered Campaign Assistant, a totally free-to-use AI tool tailor-made for the marketers and business builders who spend hours each day on content creation. Head to HubSpot.com/campaign-assistant to test-drive Campaign Assistant for free Masterclass Boost your confidence and find practical takeaways you can apply to your life and at work! This holiday season, give one annual membership and get one free at MasterClass.com/fire Offer terms apply.  

Alexa Entrepreneurs On Fire
How Outbound Sales Laid the Foundation for a 9-Figure Valuation with Michael Litt

Alexa Entrepreneurs On Fire

Play Episode Listen Later Dec 25, 2023 28:33


Michael Litt is the co-founder and CEO of the video platform for business, Vidyard. While he's not bringing leading video-based technologies to market, he serves as a general partner of Garage Capital, a seed-stage fund. Top 3 Value Bombs 1. Do whatever you can to retrofit your solution to a problem. 2. The seller knows what their product does. The buyer knows what their problem is, but doesn't know what the product does. The sales process is the education to verify if those two things connect and if the service or product is a solution to those problems. 3. You must love the problem and you must love the work that's required to make this thing successful. And the good news is when you start to see responses when you start to get that feedback, you must reward yourself. You must celebrate that experience to pay for the pain that you put into earning it. Get started with Vidyard to gain access to our full suite of products - Prospector by Vidyard Sponsors HubSpot Meet HubSpot's new AI-powered Campaign Assistant, a totally free-to-use AI tool tailor-made for the marketers and business builders who spend hours each day on content creation. Head to HubSpot.com/campaign-assistant to test-drive Campaign Assistant for free Masterclass Boost your confidence and find practical takeaways you can apply to your life and at work! This holiday season, give one annual membership and get one free at MasterClass.com/fire Offer terms apply.

Accelerate! with Andy Paul
1148: Cracking the Code of B2B Sales, with Michael Litt

Accelerate! with Andy Paul

Play Episode Listen Later Nov 29, 2023 29:35


Welcome to Part 2: Alastair sits down with Michael Litt, the co-founder and CEO at Vidyard, to talk about the evolving landscape of buyer engagement, shedding light on the statistics and dynamics that have transformed B2B sales in recent times. They emphasize the importance of personalization and how AI can empower both sellers and buyers to navigate the complexities of the purchasing process, ultimately enhancing the buyer's journey. Follow the Hosts on LinkedIn: Alastair Woolcock (CRO, Revenue.io) Howard Brown (CEO, Revenue.io) And our Special Guest: Michael Litt (Co-founder & CEO, Vidyard) Sponsored by: Revenue.io | Powering high-performing revenue teams with real-time guidance Explore the Revenue.io Podcast Universe: Sales Enablement Podcast Selling with Purpose Podcast RevOps Podcast *If you'd like to ask the guys a question that could get answered on the show, call our new message line at (323) 540-4777. Just leave your name, where you're from, and your question and we'll do our best to answer it on an upcoming episode.

Accelerate! with Andy Paul
1147: Cracking the Code of B2B Sales, with Michael Litt

Accelerate! with Andy Paul

Play Episode Listen Later Oct 26, 2023 27:40


This week, Alastair sits down with Michael Litt, the co-founder and CEO at Vidyard, to talk about the evolving landscape of buyer engagement, shedding light on the statistics and dynamics that have transformed B2B sales in recent times. They emphasize the importance of personalization and how AI can empower both sellers and buyers to navigate the complexities of the purchasing process, ultimately enhancing the buyer's journey. Follow the Hosts on LinkedIn: Alastair Woolcock (CRO, Revenue.io) Howard Brown (CEO, Revenue.io) And our Special Guest: Michael Litt (Co-founder & CEO, Vidyard) Sponsored by: Revenue.io | Powering high-performing revenue teams with real-time guidance Explore the Revenue.io Podcast Universe: Sales Enablement Podcast Selling with Purpose Podcast RevOps Podcast *If you'd like to ask the guys a question that could get answered on the show, call our new message line at (323) 540-4777. Just leave your name, where you're from, and your question and we'll do our best to answer it on an upcoming episode.

Sales Gravy: Jeb Blount
The Future of Video Messaging Featuring Vidyard’s Michael Litt

Sales Gravy: Jeb Blount

Play Episode Listen Later May 25, 2022 33:02


Video messaging is hot and it is a core component of effective prospecting sequences because it works! At Sales Gravy we love using video messages to grab the attention of prospects. Our favorite tool for sending those messages is Vidyard. That's why we were thrilled when Vidyard CEO and Co-Founder, Michael Litt agreed to sit down with Jeb Blount, Jr. on the Sales Gravy Podcast to discuss the future of video messaging. If you are the kind of person that likes to be on the leading edge of sales technology and techniques, you will love this episode!

Market Impact Insights
Learning-Driven Leadership - Michael Litt

Market Impact Insights

Play Episode Listen Later May 2, 2022 31:36


Adapt or perish. Vidyard CEO & Co-Founder Michael Litt shares how continuous learning and evolution is vital for effective leadership and has been key for his company to achieve breakthroughs in the hyper-competitive video market.

Traction
Reverse Freemium: How To Go From Sales-Led to Product-Led To Drive Growth with Oji Udezue and Michael Litt

Traction

Play Episode Listen Later Mar 30, 2022 74:58


On this episode of the Traction podcast, host Lloyed Lobo of Boast.AI welcomes Oji Udezue, Product Lead at Twitter (and former CPO at Calendly) and Michael Litt, Co-Founder and CEO at Vidyard.   The most successful IPOs and fastest-growing private companies of the past decade all started with a freemium, self-service product. Zoom, Atlassian, Slack, Dropbox are just a few.   But building a freemium, self-service product when you already have a successful enterprise business can seem like a daunting task.   There are a million questions: “Will it cannibalize my sales efforts? Do I need to build a new product? What mindset and skills do I need to have on the team?   In this session, Oji Udezue and Michael Litt join us for a masterclass on how to build a freemium, self-service offering to go from sales-led to product-led to drive massive growth. They'll be covering:   10:30 - The greatest risk to execution for a company 17:45 - Nuances and tactics involved in building a PLG strategy 24:20 - How to transition from sales-led to PLG 32:32 - How do you structure your product team? 43:42 - The concept of crossing the chasm 47:41 - The thought process of carving out a specific feature of functionality 50:01 - How to add virality, network effects, and viral loops to a product that isn't necessarily viral 54:46 - Things Oji has done to create virality 57:29 - A good place to draw a line for paid versus free services 59:10 - How to create friction-free onboarding 1:05:09 - When is the right time to contact a customer? 1:09:00 - How to prioritize features with feedback from thousands of people 1:13:40 - Tips to empower customers to become ambassadors to grow your business 1:16:54 - Tools being used, from enabling to trackingLearn more about the Traction community at http://tractionconf.io    Connect with Michael Litt: https://www.linkedin.com/in/michaellitt/?originalSubdomain=ca   Learn more about Vidyard at https://www.vidyard.com/   Connect with Oji Udezue: https://www.linkedin.com/in/ojiudezue/   Learn more about Twitter at https://www.twitter.com/ This episode is brought to you by:   Each year the U.S. and Canadian governments provide more than $20 billion in R&D tax credits and innovation incentives to fund businesses, but the application process is cumbersome, prone to costly audits, and receiving the money can take as long as 16 months. Boast automates this process enabling companies to get more money faster without the paperwork and audit risk. We don't get paid until you do! Find out if you qualify today at https://Boast.AI.   Launch Academy is one of the top global tech hubs for international entrepreneurs and a designated organization for Canada's Startup Visa. Since 2012, Launch has worked with more than 6000 entrepreneurs from over 100 countries, of which 300 have grown their startups to Seed and Series A stage and raised over $2 Billion in funding. To learn more about Launch's programs or the Canadian Startup Visa visit https://LaunchAcademy.ca    Content Allies helps B2B companies build revenue-generating podcasts. We recommend them to any B2B company that is looking to launch or streamline their podcast production. Learn more at ContentAllies.com  

One on One Interviews
A Few Good Minutes With Vidyard Cofounder And CEO Michael Litt

One on One Interviews

Play Episode Listen Later Mar 17, 2022 42:31


Everyday more of us livestreaming, using things like Zoom, Streamyard and Restream among other platforms. But that doesn't mean asynchronous video is a thing of the past. I recently spoke with Michael Litt, cofounder and CEO video platform Vidyard, to understand the importance of asynchronous video and why you might need to put to use more than ever, especially within your sales process.

TalkingHeadz on enterprise communications
Video gets personal with Michael Litt of Vidyard

TalkingHeadz on enterprise communications

Play Episode Listen Later Jan 12, 2022 33:47 Transcription Available


TalkingHeadz is an ongoing interview podcast that features the movers and shakers of enterprise communications - we have great guests too. In this audio-only episode Dave and Evan discuss the importance of video with Michael Litt.   Michael Litt is CEO and co-founder of Vidyard, a global video creation, hosting and analytics platform for businesses.

Reimagine Hybrid Work
How will video continue to change the workplace? An interview with Michael Litt, the CEO of Vidyard

Reimagine Hybrid Work

Play Episode Listen Later Jul 15, 2021 23:04


It's no surprise that video adoption has changed the way we work. However, change is constant. In this discussion, Michael Litt, the CEO of Vidyard, shares thoughts on what companies should be thinking about as it relates to using video. Company Twitter: @vidyard Company LinkedIn: https://www.linkedin.com/company/vidyard/ Michael's LinkedIn: https://www.linkedin.com/in/michaellitt/ Michael's Twitter: @michaellitt Follow Maribel at http://twitter.com/MaribelLopez @MaribelLopez https://www.linkedin.com/in/maribellopez/

Surf and Sales
S2E36 - When the negotiation starts at "no" with Michael Litt of Vidyard

Surf and Sales

Play Episode Listen Later Apr 18, 2021 46:39


We meet Michael Litt, CEO of Vidyard today for the first time and this guy is really impressive. Super down to earth, progressive in his ideas and approach, and a breath of leadership fresh air.  Scaling hackers and hustler mentality at scalePros and Cons of a Y-Combinator engagement How to leverage your impostor syndrome Building a strong culture Navigating dysfunction at scale Shifting to a freemium model and navigating sales team fears Growing into a distributed workforce

Collisions YYC
Beyond the Echo - Michael Litt, The Kitchener / Waterloo Tech Ecosystem - What we can learn

Collisions YYC

Play Episode Listen Later Nov 18, 2020 59:09


In this episode, I am joined by Michael Litt, Co-Founder and CEO of Vidyard, as he takes us on his journey to Silicon Valley and shares his thoughts on our digital transformation.

Protect the Hustle
Vidyard’s Michael Litt on the importance of stepping away

Protect the Hustle

Play Episode Listen Later Nov 17, 2020 21:56


In this episode of Protect the Hustle, Vidyard’s Michael Litt explains why getting back to the other things you love is important for the success of your business.

Escape Velocity - with Dan Martell
The Big Bet: Going From Paid to Freemium with Michael Litt, Co-Founder & CEO @ Vidyard.com - Escape Velocity Show #38

Escape Velocity - with Dan Martell

Play Episode Listen Later Oct 8, 2020 50:55


CEOs have it tough. It’s not enough to grow your company into healthy profit margins and then coast along “because it’s working”. I know it’s tempting to kick back and pour the martinis, but comfort is a dangerous position to be in. A great CEO knows this and doesn’t want to be comfortable.  They’ll stay on the bow on the ship, in the storm, telescope in hand, watching the changes in the waves and looking out for even the slightest hint of an iceberg in the distance. Today I want to introduce you to a great CEO and one of my good buddies, Michael Litt. Michael isn’t just the CEO and co-founder of Vidyard, a video hosting platform for businesses… He’s also the co-founder of Garage Capital, a VC firm with over $40M invested in 80+ businesses. A lot of SaaS businesses try to move upmarket over time to higher-paying enterprise customers. Vidyard did almost the opposite, creating a freemium model with a $0 pricing tier and partnering with brands like Adobe, Marketo and Hubspot. As a CEO, steering the ship into a freemium model is… scary.  If it goes wrong, your customers downgrade and you’ve just donated your profit margins. So sitting down with Michael, I wanted to unpack exactly how and why he did this. I’ve got to say… it was executed brilliantly. I’ve known Michael now for nearly 10 years. Being good buds means as soon as I hit record, we got straight to the good stuff chatting about: How Vidyard scaled rapidly as a startup The value of TIME in a commoditized landscape The freemium “land-and-expand” model When to go freemium Getting 2500 PQLs on launch day Building a culture that attracts talent Firing staff if they aren’t a cultural fit The difference in being a founder vs a CEO Leadership is discipline.  The more you can hear from great leaders, the more I believe you’ll embody that discipline and become a great leader yourself. As Jim Rohn said: “You are the average of the 5 people you spend the most time with”. So get your headphones, tune in and spend some time hanging out with us. -- Dan Martell has advised more startups than his hometown has people and teaches startup founders like you how to scale. (Get the free 3 videos to grow your business here.) He previously created, raised venture funding for and successfully exited two tech startups: Flowtown and Clarity.fm. You should follow him on twitter @danmartell for tweets that are actually awesome. + Instagram (behind the scenes): http://instagram.com/danmartell + Facebook (live trainings + Q&A): http://FB.com/DanMartell  + Twitter (what I'm reading): http://twitter.com/danmartell 

Supermanagers
Processes Before Velocity: Why Your 100th Employee Will Change Your Company with Michael Litt (CEO at Vidyard)

Supermanagers

Play Episode Listen Later Oct 1, 2020 39:04


In episode 20, Michael Litt reminds us how important it is to exercise our minds, so we can execute our missions and our values as leaders. We talk about how leadership changes as your business grows, the importance of communication and structure to keep tasks on track and having empathy and compassion for your team. Michael Litt is the Co-Founder and CEO of Vidyard - the online video platform that helps businesses such as SalesForce and Marketo unlock the power of video. Michael is also a Tedx speaker and has been named one of Canada’s Top 40 Under 40. As CEO, Michael strives to build a team of fantastic developers and evangelists that are dedicated to the company mission. Tune in to hear about what building a business has taught Michael about leadership and management.

FUTUREPROOF.
The #1 Tech Tool You're Not Using - Yet (ft. Michael Litt, Vidyard)

FUTUREPROOF.

Play Episode Listen Later Aug 14, 2020 27:37


Let’s face it: it’s not hard to list companies that have been big losers in 2020, right? And yet, there have been some bright spots. Zoom has been one of the darlings of 2020, with its live video platform taking off in the early days of the pandemic. And yet, often live video is not the right solution for you at a given moment - just like sometimes it’s better to text than to make a phone call. Michael Litt is the Co-Founder and CEO of Vidyard, which helps with asynchronous video communication (as opposed to requiring you to be available on video in real-time like Zoom). Jeremy spoke to Michael on a wide range of topics, from the value of asynchronous video to growing during a pandemic to the downside of adding yet another tech tool to our arsenals. As always, we welcome your feedback. Please make sure to subscribe, rate, and review on Apple Podcasts, Spotify, Stitcher, and Google Play.

B2B Growth
#Revenue 5: Navigating the Funding Stage and Beyond: Real World Insights From a Tech CEO w/ Michael Litt

B2B Growth

Play Episode Listen Later Jul 29, 2020 41:07 Transcription Available


Host John Grispon sits down with Ernst and Young Entrepreneur of the Year, Michael Litt, Co-Founder and CEO of Vidyard. Walking through his journey in detail, Michael shares valuable insights and lessons learned as he took Vidyard from concept to funding, to their current spot at the top of the video hosting pile.  What we talked about: The crucial role of video in today’s business climate The journey from concept to company Navigating the investor process

Hey Salespeople
Mastering Video to Drive Sales with Michael Litt

Hey Salespeople

Play Episode Listen Later Jun 15, 2020 28:01


Turns out the most engaging tool for online prospecting also happens to be pandemic-proof. Michael Litt has been in love with video since he got his first camcorder, and he’s spent the past decade as CEO and Founder of Vidyard innovating the ways video is used for sales. In this episode, Michael walks Jeremey through all the reasons that video is a great tool at all stages of the sales process - and demonstrates why giving a kid a camcorder is a lot like giving a pig a pancake! Visit SalesLoft.com for show notes and insights from this episode. 

Film School for Marketers
The Future of 1:1 Video Technology (with Michael Litt, CEO of Vidyard)

Film School for Marketers

Play Episode Listen Later May 27, 2020 28:00


In times recent, we've focused on strategies that adapt to the challenges and opportunities in a CO-VID affected world. But, instead of focusing on what's happening now, in the short-term, how is this going to affect our video efforts in the long-term? Certainly, it changes our communication. It probably changes our production needs as well. But, today, we focus on how it affects our video technology. In this episode, I'm very excited to be joined by one of the leading voices in video technology, Co-founder and CEO of Vidyard, Michael Litt.  Together, we discuss what organizations will begin asking from their video technology providers, what they should be requesting, and how 1:1 video is changing the sales landscape permanently. 

The GrowthTLDR Podcast. Weekly Conversations on Business Growth.
EP108: How Vidyard Shifted to a Product-Led Business Model

The GrowthTLDR Podcast. Weekly Conversations on Business Growth.

Play Episode Listen Later Apr 16, 2020 40:04


In this episode of the GrowthTLDR, we're back talking to the founder and CEO of Vidyard, Michael Litt. In our first episode with Michael, we talked a lot about leadership and how to grow a company. In this episode, we wanted to dig into Vidyard's recent shift to being a product-led company and how they successfully added freemium to their go-to-market. We talk to Michael about why he made that decision, the challenges Vidyard had to overcome to make it successful, how to get your go-to-market teams working effectively together, and how to get your sales team excited about freemium.

The [P]Rehab Audio Experience
#44 | Fighting COVID-19 Together with Dr. Michael Litt and Christy Landy

The [P]Rehab Audio Experience

Play Episode Listen Later Apr 12, 2020 47:44


In this episode Mike is joined by his two good friends, Christy Landy RN, CSN, CEN, a registered nurse in the emergency room, and Dr. Michael Litt MD PhD an internal medical resident. Both are current treating and managing COVID-19 patients at Brigham Woman's Hospital in Boston Massachusetts and joined the show to share their experiences and perspective on the pandemic. They provide sound advice on if wearing gloves and masks for the general public are necessary, if the hyper around malaria drugs to treat COVID-19 are warranted, how COVID-19 leads to respiratory and cardiac compromise, and the importance of social distancing. All of us are on the front lines. And we have to do our part to help flatten the curve.   Michael Litt MD, PhD is from Jacksonville, Florida and received his medical and graduate degree from Vanderbilt University. His research specialty is in obesity and its effect on the heart. He is currently an internal medicine resident at The Brigham and Women’s Hospital in Boston, Massachusetts.    Christy Landy RN, BSN, CEN is from Los Angeles, California and holds a bachelors of science in exercise biology and nursing from UC Davis. She is a certified trauma and emergency room nurse. She is currently working as a nurse in The Brigham and Women’s Faulkner Emergency Department in Boston, Massachusetts.      Enjoy!   -The Prehab Guys   Guests: Christy Landry RN, CSN, CEN and Mike Litt MD, PhD Twitter: @litt-michael   Visit our website: www.theprehabguys.com Follow us on: Instagram | Facebook | Youtube | Twitter   Connect with The Prehab Guys info@theprehabguys.com   Leave feedback, let us know what to talk about next. Did you enjoy this? Don't forget to rate, review, and subscribe.

14 Minutes of SaaS - founder stories on business, tech and life
E93 – Michael Litt, CEO & coFounder of Vidyard – Pruning the Rosebush – 2 of 2

14 Minutes of SaaS - founder stories on business, tech and life

Play Episode Listen Later Mar 13, 2020 14:58


"I realised in the process of hiring and going from 50 to 200 people, and taking really good individual contributors and making them managers … we didn't really think about firing. We didn't think about the negative aspect of that and basically pruning the rosebush ...... [on the reverse freemium] "we try to provide as much valuable value as possible to those end users for free, and then have discussions about upgrading to other features over time. If they never do, that's totally fine because they're using us versus a competitor" Michael Litt, CEO and coFounder of video hosting platform Vidyard

14 Minutes of SaaS - founder stories on business, tech and life
E92 – Michael Litt, CEO & coFounder of Vidyard – Blackberry Ice Cream – 1 of 2

14 Minutes of SaaS - founder stories on business, tech and life

Play Episode Listen Later Mar 13, 2020 15:30


"YouTube on Blackberry's website was a bit of a challenge because a YouTube player functions as an outbound link to YouTube's website - which is an ad monetised platform …. that's how they make money. If your competitors are smart, they can advertise against the videos you have on your homepage". Michael Litt, CEO & co-Founder of Vidyard. Solving this challenge for Blackberry (v. Apple) was the birth of his scaleup, video hosting platform Vidyard

14 Minutes of SaaS - founder stories on business, tech and life
E92 – Michael Litt, CEO & coFounder of Vidyard – Blackberry Ice Cream – 1 of 2

14 Minutes of SaaS - founder stories on business, tech and life

Play Episode Listen Later Mar 13, 2020 15:30


"YouTube on Blackberry's website was a bit of a challenge because a YouTube player functions as an outbound link to YouTube's website - which is an ad monetised platform …. that's how they make money. If your competitors are smart, they can advertise against the videos you have on your homepage". Michael Litt, CEO & co-Founder of Vidyard. Solving this challenge for Blackberry (v. Apple) was the birth of his scaleup, video hosting platform Vidyard

14 Minutes of SaaS - founder stories on business, tech and life
E93 – Michael Litt, CEO & coFounder of Vidyard – Pruning the Rosebush – 2 of 2

14 Minutes of SaaS - founder stories on business, tech and life

Play Episode Listen Later Mar 13, 2020 14:58


"I realised in the process of hiring and going from 50 to 200 people, and taking really good individual contributors and making them managers … we didn't really think about firing. We didn't think about the negative aspect of that and basically pruning the rosebush ...... [on the reverse freemium] "we try to provide as much valuable value as possible to those end users for free, and then have discussions about upgrading to other features over time. If they never do, that's totally fine because they're using us versus a competitor" Michael Litt, CEO and coFounder of video hosting platform Vidyard

Growth Everywhere Daily Business Lessons
How to Find the Perfect Market-Fit for Your Product

Growth Everywhere Daily Business Lessons

Play Episode Listen Later Dec 23, 2019 18:07


Hey everyone! Today, I share the mic with Michael Litt, Co-Founder and CEO of Vidyard. This is his second time being a guest on Leveling Up podcast! Check out the first episode with him here. Tune in to hear how Vidyard found their market-fit, find out their current conversion rates and how the Vidyard is growing with collaborations and integrations with other companies.` Click here for show notes and transcript Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here Subscribe to Growth Everywhere on iTunes Get the non-iTunes RSS Feed  Connect With Eric Siu:  Growth Everywhere Single Grain Eric Siu on Twitter

Innovating with Scott Amyx
Interview with Michael Litt, CEO of Vidyard

Innovating with Scott Amyx

Play Episode Listen Later Nov 26, 2019 24:27


The SaaS Revolution Show
Reversing Freemium with Michael Litt

The SaaS Revolution Show

Play Episode Listen Later Oct 18, 2019 25:42


Coming to you live from Dublin where we just wrapped the fourth SaaStock flagship conference, this week's episode is a live interview we recorded with Michael Litt, Co-founder and CEO of Vidyard. This interview was part of the  Podcast stage, where we hosted a plethora of podcasters who interviewed our speakers. Less than a month ago, Michael did something out of the ordinary. While many entrepreneurs start with a Free software offering, then scale into launching Pro and Enterprise solutions, he did the opposite. What happens when you flip the traditional freemium model on its head? What challenges did his company face in scaling this way? How did the team react? How did the market respond? Alex digs into all of these and more.When Michael is not bringing leading video-based technologies to market, he serves as a general partner of Garage Capital, a seed-stage fund focused on Super-Cluster companies looking to expand their networks into Silicon Valley. Hope you enjoy this live show with him. We have three more live episodes coming in the next few weeks.

On The Fly
Episode 5 - Michael Litt, Vidyard

On The Fly

Play Episode Listen Later Sep 18, 2019 15:57


Episode 5 of On The Fly features the Co-Founder and CEO of Vidyard, Michael Litt. They discuss the future of video and the positive impact organizations can have on the communities they live in. Get to know one of the true thought leaders in the world of video while sharing a few laughs.More information on Vidyard: https://www.vidyard.com/Follow Revenue River on our social accounts:Facebook: https://hubs.ly/H0jZWXx0Instagram: https://hubs.ly/H0jZXqp0LinkedIn: https://hubs.ly/H0jZW0N0Twitter: https://hubs.ly/H0jZV_v0Follow Vidyard on their social accounts:Facebook: https://www.facebook.com/teamvidyardInstagram: https://www.instagram.com/teamvidyard/LinkedIn: https://www.linkedin.com/company/vidyard/Twitter: https://twitter.com/vidyardYouTube: https://www.youtube.com/user/vidyard

Growth Everywhere Daily Business Lessons
How to Dominate Video Marketing with Vidyard CEO Michael Litt

Growth Everywhere Daily Business Lessons

Play Episode Listen Later Apr 25, 2019 28:00


So how should companies prepare for the generation change? Tune in to hear Eric Siu interview Michael Litt Co-founder and CEO of Vidyard -- a company which provides video hosting and analytics for businesses.  Litt believes that Gen Zs have different ways of communicating...and more than anything, they love video. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @EricSiu Instagram @Ericosiu

Grow North Podcast
The changing face of the B2B buyer and how we connect with them - Michael Litt (Vidyard)

Grow North Podcast

Play Episode Listen Later Mar 25, 2019 44:44


In this, our 7th growth story, we speak with Michael Litt, Founder and CEO of Vidyard. A veteran of Ycombinator and with over $60m of investment raised, Vidyard is one of the North-American SaaS companies you should be be taking note of. They’re helping their customers use video to tell the narratives behind their business - across the full funnel. We speak with Michael about the power of video and why it’s so powerful - and how that’s being fuelled by the changing demographic of the B2B buyer. We talk Gen Z, their reliance on mobile and how businesses need to start seeing them as the B2B ‘buyers’ now. As they enter the B2B landscape, how they want to communicate now comes into the equations too. A generation that grew up with video at its core (Insta & Snapchat) - we need to take this into account. Video can tell passionate stories and they can help you connect with people as a human - humans love story telling. Selling is two people interacting and many, many businesses forget that.

The SaaS Revolution Show
How to venture into product-led growth and scale with Ashley Murphy

The SaaS Revolution Show

Play Episode Listen Later Mar 21, 2019 27:12


The guest on the latest episode of the SaaS Revolution Show is Ashley Murphy, Director of Growth at OpenView Ventures. She shares insights about the benefits of product-led growth and how to go about implementing it in your company. Ashley has spent the last two and a half years helping the OpenView portfolio companies with their go to market strategy including product led growth. The unique model that the Boston-based VC firm has is to provide strong support to companies post their investment to help them refine business models, pricing, marketing so they can ultimately scale. Prior to joining OpenView, Ashley cut her teeth in Wayfair.com where she executed their expansion into B2B. As the company grew, Ashley found herself craving the early days of figuring GTM from scratch. OpenView and their great portfolio of companies such as Expensify, Calendly, Datadog and many others was the perfect ground for that. In the last year or so, OpenView have been on the forefront of product led growth and its benefits to SaaS companies and Ashley has been one of the most active proponents. In the podcast, she digs deep into topics such as:: What is Product-Led growth What needs to change first in an organisation before it can start implementing PLG How to flip the switch for areas like marketing and customer success Ashley will be covering the topic even more extensively at SaaStock East Coast where she will be taking the stage alongside Michael Litt, CEO of Vidyard, Meghan Keany Anderson, VP Marketing at HubSpot and Aaron Krall, a mastermind in SaaS onboarding who you will hear from in next week's episode. To see them and a ton of other amazing speakers, make sure you grab a ticket before March 29th to save a $100. And while you are on the saving side, be sure to sign up for our Insider Sale to be in for early access to our 2 for 1 tickets for SaaStock19 taking place in Dublin in October. 

Startup Canada Podcast: Canada's Entrepreneurship Podcast
Purpose Behind the Play Button with Michael Litt – January 22 2019

Startup Canada Podcast: Canada's Entrepreneurship Podcast

Play Episode Listen Later Jan 22, 2019 41:22


A true leader in the world of video, Michael and his team are turning viewers into customers as he leads the development of one of the most innovative video analytics technologies. Frustrated by the problems he faced while using video, he quickly became obsessed with... The post Purpose Behind the Play Button with Michael Litt – January 22 2019 appeared first on Startup Canada.

Wedding Photography with Taylor Jackson
Using Video To Book More Work /w Michael Litt, CEO of Vidyard

Wedding Photography with Taylor Jackson

Play Episode Listen Later Nov 24, 2018 15:22


Using video to market your photography business - with Michael Litt CEO at Vidyard

DealMakers
Michael Litt: From Selling Firecrackers To Landing $70 Million For His Canadian Startup

DealMakers

Play Episode Listen Later Nov 11, 2018 42:09


In an exclusive interview for the DealMakers podcast, Michael Litt revealed how he accelerated his startup, landed $70 Million from some of the most enviable investors on the planet, is disrupting the classic board meeting, and what it takes to get funded by him. Now he is a serious startup investor and founder at the heart of Canada's new tech ecosystem.

DealMakers
Michael Litt: From Selling Firecrackers To Landing $70 Million For His Canadian Startup

DealMakers

Play Episode Listen Later Nov 11, 2018 42:09


In an exclusive interview for the DealMakers podcast, Michael Litt revealed how he accelerated his startup, landed $70 Million from some of the most enviable investors on the planet, is disrupting the classic board meeting, and what it takes to get funded by him. Now he is a serious startup investor and founder at the heart of Canada’s new tech ecosystem.

Finance Podcast - Startup Canada
The Art and the Science of Growth with Michael Litt – October 1. 2018

Finance Podcast - Startup Canada

Play Episode Listen Later Oct 1, 2018 42:09


Michael Litt is the CEO and Co-Founder of Vidyard. As a thought leader, serial entrepreneur, and a surfer, Michael has scaled one of the most innovative video analytics technologies. “We didn’t start this business with any financial background,” says Michael. “We had to learn.” An authority on... The post The Art and the Science of Growth with Michael Litt – October 1. 2018 appeared first on Startup Canada.

The SaaS Revolution Show
How to ace your SaaS product demos with Dan Martell

The SaaS Revolution Show

Play Episode Listen Later May 10, 2018 29:59


Canadian Dan Martell believes that the three least boring things on the planet are growth, happiness and influence. As such, a road paved with frameworks and processes to reach them is anything but boring. It is a road he has been navigating and paving with 5 companies, 3 exits and 39 angel investments. One of the things he has perfected throughout his experience is the art of the product demo, which he talks about extensively on this episode of the SaaS Revolution Show. Listen on to hear: What almost everyone gets wrong when it comes to product demos What is a simple framework for executing a product demo How to ask for a close with confidence What is the impact on the business when you don't ask for a close on the call How to deal with objections After you have listened to it, download Dan's rocket demo framework https://www.danmartell.com/saasrevolution Dan is one of many speakers that we will host in Dublin this October. In his own words, “There is nothing more powerful than meeting many founders who are 2-3 years ahead of you on the journey.” 3000 attendees will come to see and learn from founders like Michael Litt, Brynne Kennedy and David Cancel. As we are approaching the 100th episode of the podcast, we are offering a €100 discount for SaaStock18 to our listeners. Listen in to learn from Dan, grab the code and head over to https://www.saastock.com for more info and tickets.

The SaaS Revolution Show
From Freemium to Enterprise: Growing to over 10 million users with Dave Grow, Lucidchart

The SaaS Revolution Show

Play Episode Listen Later Mar 15, 2018 39:01


Dave Grow always considered himself an operator. When he joined Lucidchart seven years ago, shortly after co-founders Karl Sun and Ben Dilts had built the product, he was there to take care of the business side of things. From answering customer support tickets and doing digital marketing to hiring and setting up partnerships, Dave did it all. Currently the company's COO and President, back then he did not dare put a C-level title in front of his name. “I was always convinced that someone more experienced will come down the line who will take it over,” he says. As COO and President, Dave has seen the transformation Lucidchart underwent, from offering freemium plans to single users all the way to signing up Enterprise customers such as Box, Dropbox, Accenture, and Groupon. Listen on to hear: How the pricing plans have evolved to reach 10 million users What are the different GTM strategies to get to that sort of scale and what has worked for Lucidchart? Should SaaS companies nowadays have a Freemium model? How Lucidchart moved upmarket and how they overcame the challenges they faced How to find the intersection between what you love and what brings value to your company P.S. One curious fact that Dave only touches upon is that Lucidchart has not used a cent of the $40 million in funding they raised to fuel that growth. It's one of many topics he will get into detail at his SaaStock18 talk. Joining him will be many other founders and operators we have signed up as speakers such as Michael Litt, founder of Viddyard, David Cancel, founder of Drift and Meagen Eisenberg, CMO of MongoDB. Join our Insider Sale https://insider.saastock.com by April 1st to get a 2 for 1 ticket discount code.

The SaaS Revolution Show
People Power: Hiring and Developing Your Success

The SaaS Revolution Show

Play Episode Listen Later Mar 8, 2018 33:50


On this week's episode, we take you back to one of the panels we hosted on the SaaStock17 stage. Benedicte de Raphelis Soissan, founder of Clustree, Phil Chambers, CEO and co-founder of Peakon, and Jonathan Anguelov, co-founder and COO of Aircall discus the power of people, and how to hire, keep and develop people for the success of the company. Benedicte shares how she has grown Clustree to 25 people in the past three years, carefully crafting a hiring plan and an idea who is a right fit. Phil eludes to the importance of alignment, which Peakon has aimed to get from the first moment and has scaled to 70 people spread between three offices. Jonathan shares how Aircall has developed an outcome based onboarding process, where every employee has a bespoke and detailed plan, making sure that they get quickly on track with everything they need to know and be able to execute. Listen on to hear: What are the recruiting processes of three of the most exciting European SaaS companies How to onboard people so they feel part of the organisation and can quickly deliver How to transcend company culture through geographical boundaries How to create the company values and get a buy in from people When is the right time to establish remote teams P.S. Bringing such diverse viewpoints on key SaaS topics is one of many ways SaaStock helps to grow your company. We already have signed up over 50 exciting speakers for SaaStock18 such as Michael Litt, founder of Viddyard, David Cancel, founder of Drift and David Skok, Managing Partner, Matrix Partners. Join our Insider Sale by March 31st https://insider.saastock.com to get a 2 for1 discount code on April 1st. This is not an April fools joke. 2 tickets for the price of 1. By entering the Insider Sale, you also get the chance to win great prizes like platinum tickets, team tickets, and cool SaaStock swag.

The Top Entrepreneurs in Money, Marketing, Business and Life
810: SaaS: With $70m Raised, White Board Videos Secret to VidYard 2x YoY Growth

The Top Entrepreneurs in Money, Marketing, Business and Life

Play Episode Listen Later Oct 12, 2017 26:51


Michael Litt. He’s the co-founder and CEO of a leading video marketing platform called Vidyard. While he’s not bringing leading video-based technologies to market, he serves as general partner at Garage Capital, a seed stage fund focused on supercluster companies looking to expand their networks in the Silicon Valley. He also sits as Communitech’s board of directors, a KW-based organization designed to help companies start, grow and succeed.  Famous Five: Favorite Book? – N/A What CEO do you follow? – Shannon Stubo Favorite online tool? — Coinbase How many hours of sleep do you get?— 5 If you could let your 20-year old self, know one thing, what would it be? – You need a big support network and focus your energy into building a business   Time Stamped Show Notes: 01:41 – Nathan introduces Michael to the show 02:16 – Michael was in Episode 414 of The Top and back then, they only had 132 people on their team 02:30 – Vidyard now has around 250 employees 02:38 – Vidyard has 3 offices 02:44 – Vidyard has launch multiple products including a self-serve product called Viewedit 03:13 – Vidyard just had 100K users sign up after launching Viewedit, which is free 03:33 – It’s currently a chrome extension 04:22 – Michael shares how they spent their last amount that was raised 04:51 – Vidyard had their series C in January of 2017 05:30 – Michael believes that the CFO should be the “house of no” 06:00 – Everybody should be accountable for their finances and Vidyard uses Adaptive Insights for budgeting 06:43 – Vidyard has to be very careful with their lifeline and maintain their cash flow 07:23 – Michael’s goal as the CEO 08:39 – Vidyard’s RPU has grown over time 08:53 – Target for upsell is 30% of net new revenue 10:03 – Annual logo churn 10:13 – Net retention 10:42 – Over thousands customers are using Vidyard’s platform 10:57 – Viewedit is being used in tons of organizations 11:46 – Michael believes Vidyard will double, year over year 13:00 – Streaming cost for Vidyard 13:11 – Vidyard streams over 50M videos a day 13:15 – Vidyard subscribed on the Netflix model 14:41 – Weirdest strategy Michael employed to get new customers 15:08 – The strategy was inspired by Gary Vaynerchuk 17:17 – Michael shares how they were able to get customers from companies in other countries 19:10 – New CMOs in a company are one of the best target customers, so Michael looks out for new CMOs announcements 19:54 – Payback period is usually 18 months 21:02 – Payback period reflects your company’s status 21:20 – CAC 21:35 – Michael is also looking into zero-cost marketing 22:09 – Michael won’t sell Vidyard to Salesforce, even with a $300M offer 22:55 – The Famous Five   3 Key Points: Use your funds conservatively and make everyone accountable for budgeting. How your company is doing reflects on your payback period. Make sure you have a big support network in place.   Resources Mentioned: Simplero – The easiest way to launch your own membership course like the big influencers do but at 1/10th the cost. The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences GetLatka - Database of all B2B SaaS companies who have been on my show including their revenue, CAC, churn, ARPU and more Klipfolio – Track your business performance across all departments for FREE Hotjar – Nathan uses Hotjar to track what you’re doing on this site. He gets a video of each user visit like where they clicked and scrolled to make the site a better experience Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Host Gator– The site Nathan uses to buy his domain names and hosting for the cheapest price possible Audible– Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books Show Notes provided by Mallard Creatives

DisrupTV
DisrupTV Episode 71: Michael Litt, Angela Zutavern, Jon Reed

DisrupTV

Play Episode Listen Later Jul 21, 2017 60:20


This week on DIsrupTV, we interviewed Michael Litt, Co-Founder & CEO at Vidyard, Angela Zutavern, author of "The Mathematical Corporation," and Jon Reed, Co-Founder at Diginomica. DisrupTV is a weekly Web series with hosts R “Ray” Wang and Vala Afshar. The show airs live at 11:00 a.m. PT/ 2:00 p.m. ET every Friday. Brought to you by Constellation Executive Network: constellationr.com/CEN.

Powderkeg - Igniting Startups
#34: Blazing Your Own Trail and Strategic Risk Taking with Vidyard Co-Founder and CEO

Powderkeg - Igniting Startups

Play Episode Listen Later Jun 20, 2017 33:36


Michael Litt (@michaellitt) is the CEO and co-founder of Vidyard, a leading provider of video hosting software for businesses and the kind of high-growth company you might expect to find in Silicon Valley. Although the company completed the prestigious Bay Area accelerator Y Combinator, it began and continues to operate in Kitchener, Ontario. CEO Michael Litt co-founded Vidyard in 2011, and the company has since raised over $60 million and gained world-class brands like LinkedIn, Lenovo, Sharp, Rockwell Automation, Honeywell and Cengage as customers. Litt credits much of Vidyard’s success to the thriving entrepreneurial communities of Kitchener and nearby Waterloo, as well as the co-op program at his alma mater, the University of Waterloo, that helped him build a company that solved a real business need. Litt and I met last year at the Salesforce user conference, Dreamforce, to record this interview. As we sat in the green room on beanbag chairs, Litt shared some of his most valuable secrets behind Vidyard’s growth. Among them are the foresight he had to take an amazing opportunity over a quick paycheck, his perseverance in the face of investors and customers saying “no,” and of course, the power that video can hold for enterprise businesses. When you’re finished listening to this week’s episode, head over to Vidyard’s website to learn more about the company and its products, and reach out to Litt on Twitter @michaellitt to tell him what you thought of the show. In this episode with Michael Litt, you’ll learn: -- How a co-op education can help you launch a successful business -- The kind of traction you can find by solving real problems in your industry -- Why you should sometimes choose a great opportunity over a large paycheck -- The most important kind of validation a startup can have -- Why you shouldn’t give up when someone says “no” -- How you can use video to pitch customers and investors ---- Download show notes and transcripts at www.powderkeg.com This episode of Powder Keg is brought to you by DeveloperTown. If you’re a business leader trying to turn a great idea into a product with traction, this is for you. DeveloperTown works with clients ranging from entrepreneurs to Fortune 100 companies who want to build and launch an app or digital product. They’re able to take the process they use with early stage companies to help big companies move like a startup. So if you have an idea for a web or mobile app, or need help identifying the great ideas within your company, go to developertown.com/powderkeg. Thanks again to everyone who has shared an episode of Powderkeg, subscribed to us on iTunes, or left us a review. It’s the only way we’re going to spread this message and reach new people and we could do it without you. We’re coming out with new episodes every Tuesday, so make sure you subscribe on iTunes or at powderkeg.co/itunes

Cultivating Startups
Ep 03: Bringing Waterloo Expertise to Cambridge and the World with Tim Ellis of Grand Innovations

Cultivating Startups

Play Episode Listen Later May 16, 2017 56:18


On this week's podcast: Can the expertise and lessons learned in one startup ecosystem be used to benefit ecosystems in different cities and countries? That's what Tim Ellis has spent much of the last few years doing. Tim is the former CEO of the Accelerator Centre in Waterloo and a long-time member of the Waterloo startup community. He has been taking expertise developed in Waterloo and sharing it with startup ecosystems internationally—including in Australia, where the University of Wollongong was so grateful for his help that they awarded him an Honorary Doctor of Science degree. He's now also bringing that same expertise to Cambridge, Ontario, heading up the creation of Grand Innovations, a new innovation centre with partners that include the City of Cambridge and Conestoga College. Grand Innovations is scheduled to open a 50,000 square-foot facility in the Galt area in the next year. In the update: A look at the fate of Startup Calgary, the new Ontario Scale-Up Vouchers program, and Michael Litt's column in the Globe and Mail on Vidyard's efforts to resist gentrification in downtown Kitchener. Links: Grand Innovations The Gaslight District Tim Ellis on Twitter (@tellis) "Startup Calgary finds new home under Calgary Economic Development" (Metro) Ontario Scale-Up Vouchers Program "Can tech uplift a community without gentrifying it?" (Globe and Mail)

The Top Entrepreneurs in Money, Marketing, Business and Life
EP 414: $70M Raised, $30k ACV, SaaS Success VidYard

The Top Entrepreneurs in Money, Marketing, Business and Life

Play Episode Listen Later Sep 11, 2016 26:46


Michael Litt started his first video company, Redwoods Media, as his undergraduate thesis project. He then evolved with his partner to create another successful video software company, Vidyard. He has learned the value of supportive family and friends throughout his life as an entrepreneur. Famous Five: Favorite Book? – Behind the Cloud What CEO do you follow? — Mark Benioff Favorite online tool? — Gmail Do you get 8 hours of sleep? — I try to. If you could let your 20 year old self know one thing, what would it be? – If you want to be an entrepreneur, surround yourself with people who love and support you. Focus on those relationships. Time Stamped Show Notes: 01:40 – Nathan introduces Michael 02:15 – He started at the University of Waterloo and Research in Motion 03:00 – He graduated at 25, and the Redwoods Media was built as his undergraduate thesis project 03:50 – He contracted businesses to sponsor their company 04:50 – They were passionate about the video company, and turned down jobs at places like Google 05:30 – Vidyard is a video platform for business 05:50 – They sell that technology to businesses on a monthly basis 06:10 – Average revenue per customer is about $30k 06:35 – They have an inside sales team 07:25 – Four categories of businesses and sales teams 07:50 – 132 people on their team, and they have almost doubled in the last year 08:15 – Growth pains are opportunities to learn 08:55 – Looking at retention instead of churn 09:25 – Gross retention is 95% 09:45 – Net retention is 135% 10:47 – They have raised $70 million in funding 11:00 – Customer acquisition cost is paid back in 1.5 years 11:15 – Average customer acquisition is $40000 11:45 – Customers stay for quite a long time, according to the numbers 13:27 – Why lifetime value is tricky 13:45 – They focus on payback period for their customers 14:25 – Being honest about their business and their numbers for customer acquisition costs 15:10 – They include hard costs, like any work supplies 15:40 – Total customers is private 16:05 – They are looking to triple the business for two years, and then double the business for the next three years 16:40 – It would show their potential to go public 17:00 – Building a fast growing, high-value business 17:25 – Tom Tunguz’s Blog 17:45 – Revenue is private. 18:15 – They broke through $1 million for their first full year of sales 18:45 – Michael has a holiday party every year at his office. 19:00 – Project Christmas has carried throughout their business 19:28 – The Fall is a great time to raise money 19:55 – Connect with Michael at Twitter, Instagram, Facebook, and LinkedIn 22:20 – The Famous Five 3 Key Points: Your first business ideas will develop into bigger, better projects. Be honest about your company and spending. Surround yourself with people who love and support you as you pursue your entrepreneurial dreams. Resources Mentioned: Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks - The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Toptal – Great for business people to start building their app Behind the Cloud - Michael’s favorite business book Gmail – His favorite tool, besides his own Tom Tunguz’s Blog – Learn about the best models that public companies use Connect with Michael at Twitter, Instagram, Facebook, and LinkedIn Show Notes provided by Mallard Creatives

The Official SaaStr Podcast: SaaS | Founders | Investors
SaaStr 048: Vidyard's Michael Litt on Building An Internal Sales Organisation & How To Assess Value Based Pricing

The Official SaaStr Podcast: SaaS | Founders | Investors

Play Episode Listen Later Aug 15, 2016 29:21


Michael Litt is the Founder & CEO @ Vidyard the video intelligence platform that allows you to create, measure and strengthen engagement of your video content. Vidyard are based in Canada and have raised over $60m in VC funding from the likes of Battery Ventures, Bessemer, SoftTech, Salesforce Ventures, some incredible names there and the list goes on but I would like to say a  huge thanks to Matt Garrett @ Salesforce Ventures for making the intro. In Today's Show with Michael We Discuss   How did Michael come to found Vidyard, as Paul Graham described, ‘The Google For Business’? How does Michael assess value based pricing and how has his views transition with the growth of Vidyard? What does Vidyard’s internal sales organisation look like? How does Michael look to optimise this structure? How does Michael view the utility of the freemium model? What are the inherent advantages and disadvantages that need to be considered? In a round we call the 60 Second Saastr, we also hear: Productivity tips and tricks? Cool hobbies, what are they? Fave SaaS material? If you would like to find out more about the show and the guests presented you can follow us on Twitter here: Jason Lemkin Harry Stebbings Saastr Michael Litt

AQ's Blog & Grill
Michael Litt | Vidyard Changes the Content Game | AQ's Blog & Grill

AQ's Blog & Grill

Play Episode Listen Later Jun 22, 2016 20:18


It’s been three years since we caught up with Vidyard’s Chief Executive Officer, Michael Litt, so we’ve pulled him into the AQ studio to discuss the dramatic growth and success of the five-year-old start-up. We start with the facts on what Vidyard does, how they do it and how their clients are benefiting. Michael and Alan discuss the challenges that present themselves as the Vidyard team grows. Michael notes that the employee head count isn’t their measure of success, but how happy and focused the employees are within Vidyard’s culture. Vidyard recently moved their headquarters into the downtown Kitchener, Ontario core. Michael thinks it’s important to create a positive impact in the community so Vidyard is donating time and resources through their “Plugin” initiative. When Vidyard began their journey, video was not high on the marketer’s checklist. Video has since boomed, resulting in new competitors, so Michael explains how Vidyard stays innovative in the bigger, busier market. He discusses the integration of his new chief operating officer, describing why they chose to hire a COO and how the company culture is affected. Michael also shares his predictions for the future of marketing with video, including the rise of virtual reality. We close by having Michael share his advice for entrepreneurs entering the start-up world. About Our Guest Michael Litt is the co-founder and chief executive officer at Vidyard, an intelligence platform helping marketers make the most out of video. He is highly awarded, receiving Ernst & Young’s Entrepreneur of the Year award and getting listed in Marketing Magazine’s 30 Under 30, just to name two. Michael studied at the University of Waterloo, receiving a BASc. in Systems Design Engineering.

The SaaS Revolution Show
Michael Litt, Co-Founder and CEO, Vidyard

The SaaS Revolution Show

Play Episode Listen Later Aug 2, 2015 29:52


Michael Litt, Co-Founder and CEO of Vidyard is our latest guest on The SaaS Revolution Show in an entrepreneurial, startup focused and fun discussion.

MoneyForLunch
Frank Zane, Michael Litt, Dot Basmaji, Brian Hendricks

MoneyForLunch

Play Episode Listen Later Nov 11, 2013 62:00


Brian Hendricks Global Director of Education for DS Laboratories, travels the world giving lectures and workshops on the realities of hair loss in the salon environment to better support stylists and clients on their options Dot Basmaji have been specializing in immigration law  for 25 years and a shareholder with the law firm of Vercruysse Murray and Calzone in Bingham Farms, Michigan. She is active in the Michigan Chapter of the American Immigration Lawyers Association and have served the Chapter as  Chairperson, Vice Chairperson and Treasurer. She currently hold the position of Chairperson of the United States Citizenship and Immigration Services Liaison Committee for the Michigan Chapter Michael Litt CEO and co-founder of Vidyard a video marketing platform helping marketers measure the impact of their video content. Thought leader, surfer, and serial entrepreneur, he is passionate about content marketing and changing the way we engage and purchase with video  Frank Zane bodybuilding's most highly educated champion.He won Mr. America 1968, Mr. World 1969, and Mr. Universe 3 times: 1968 defeating Arnold Schwarzenegger. He operates Zane Experience, a bodybuilding teaching facility in San Diego and has written many books the most recent being Symmetry and High Def Body            

The Bob Pritchard Radio Show
ADVICE FROM SOME OF THE WORLD'S MOST SUCCESSFUL ENTREPRENEURS

The Bob Pritchard Radio Show

Play Episode Listen Later Aug 20, 2013 60:02


In this program we discuss advice on various aspects of business from some of the most successful entrepreneurs in the world; Ashton Kutchers “Jobs”; the coming dramatic changes to the distribution and delivery system in society and how Facebook selects what content to show individual users. We also talk about the seven most popular social networks; how to maximize in-store marketing using Facebook and how to conduct effective workshops at your business. We also have our extremely popular email segment and an interview with video guru Michael Litt, the CEO of Vidyard, a video marketing platform that helps marketers to drive great results online.