Podcasts about dreamforce

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Latest podcast episodes about dreamforce

The Salesforce Career Show
Scaling Salesforce Teams: Snipers, Swim Lanes & Zero Ambiguity

The Salesforce Career Show

Play Episode Listen Later May 7, 2025 30:19 Transcription Available


Send us a textWhat does it really take to scale a Salesforce team from 10 to 200—without chaos? In this episode of Salesforce Hiring Edge, Josh Matthews and Josh LeQuire are joined by David Kestenberg: former CIO, Salesforce transformation leader, and 5-time Dreamforce speaker. David shares hard-won lessons on hiring for trajectory, building leadership layers, and maintaining clarity and accountability—even when you're growing at warp speed. From ‘sniper' developers to culture-building rituals, you'll learn how to balance technical needs with human dynamics, set your managers up for success, and create systems that scale. Packed with real-world advice for tech leaders, consulting partners, and hiring managers who want to build high-performing teams the smart way.takeawaysThe vibe check is essential for ensuring team fit.Experience plays a crucial role in assessing candidates.Trusting managers is key to finding the right talent.Technical skills must align with team dynamics.The overall team vibe influences hiring decisions.Expectations should be clear during the interview process.A good vibe check can lead to better team cohesion.Understanding the 'true North' is vital for alignment.Hiring is not just about skills, but also about culture.Effective leadership involves balancing various perspectives.Sound Bites"The right expectations and all of that""It's about the vibe of the overall team""I trust the managers that work under me"interview process, vibe check, team dynamics, technical skills, hiring, management, leadership, organizational culture

Getting Curious with Jonathan Van Ness
Feeling Overwhelmed About the Environment? Start Here.

Getting Curious with Jonathan Van Ness

Play Episode Listen Later Apr 23, 2025 46:01


Leah Thomas, author of The Intersectional Environmentalist, stopped by Getting Better to help us get a grip on how we can be sustainable from home, understand why environmental justice IS social justice, and why joy should be at the center of all activism. Leah Thomas is an award-winning environmentalist based in Los Angeles. A passionate advocate for the often-overlooked intersection between social justice, environmentalism, and culture, her work is shaped through the lens of eco-feminism. She is the author of the bestselling The Intersectional Environmentalist, a widely taught resource in university classrooms nationwide. In 2024, Leah founded Green Girl Productions, a media company that produces cultural and community events around environmental and social issues across the country. She is the founder of Intersectional Environmentalist, a groundbreaking non-profit and resource hub, where she currently serves as a board member. Beyond her advocacy, she has also lent her expertise as a climate solutions consultant for major companies like Apple. As a leading voice in the environmental space, Leah understands how to enact tangible change on a community and societal level by making environmentalism both digestible and accessible. Recognized on Forbes 30 Under 30 List and TIME100 NEXT, Leah is an established public speaker who has presented on prestigious stages including Dreamforce, TED, and Aspen Ideas. In her free time, Leah finds creative expression through crafting as an act of self-care and community-building, and to inspire her audience to embrace more sustainable, hands-on practices. Full Video Episodes now available on YouTube. You can follow Leah Thomas on Instagram @greengirlleah. Follow us on Instagram @gettingbetterwithjvn to join the conversation. Jonathan is on Instagram @JVN. Our senior producer is Chris McClure. Our editor, engineer, & videographer is Nathanael McClure. Production support from Julie Carrillo, Anne Currie, and Chad Hall. Our theme music is composed by Chris McClure & Nathanael McClure Curious about bringing your brand to life on the show? Email podcastadsales@sonymusic.com. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Category Visionaries
Marty Ringlein, CEO & Co-Founder of Agree.com: $3M Raised to Transform Contract-Based Revenue Management

Category Visionaries

Play Episode Listen Later Feb 27, 2025 38:42


With $3M in pre-seed funding, Agree.com is challenging the status quo in the agreements space by offering free e-signature capabilities while building a comprehensive platform for contract-based revenue management. In this episode of Category Visionaries, Marty Ringlein shares how Agree.com is positioning itself to own the critical intersection between contract execution and money movement, targeting the underserved mid-market segment where deals typically range from $1M to $50M in annual revenue. Topics Discussed: The evolution from free e-signature tool to comprehensive revenue management platform Strategic approach to acquiring the Agree.com domain name through relationship building Guerrilla marketing tactics and creative event strategies in B2B The company's expansion strategy from sales teams to broader financial operations Building a strategic wedge through free e-signature against established players The vision for transforming contract-based financial operations   GTM Lessons For B2B Founders: Leverage Guerrilla Marketing Constraints: Ringlein emphasizes how budget constraints can fuel creativity in marketing. Rather than viewing limited resources as a handicap, Agree.com turns them into an advantage by executing quick, memorable campaigns that larger competitors can't match. Their approach at Dreamforce - setting up mobile coffee stations when the conference ran out of coffee - demonstrates how being nimble and opportunistic can create outsized impact with minimal spend. Create a Compelling Market Entry Narrative: Agree.com's strategy of positioning against "villain brands" like DocuSign provides a clear, relatable entry point for customers. By anchoring against a well-known but frequently criticized incumbent, they can quickly establish context and focus conversations on their differentiated value proposition rather than explaining basic functionality. Use Product-Led Growth to Drive Enterprise Expansion: Instead of targeting finance teams directly, Agree.com enters organizations through individual sales reps who can adopt the free e-signature product without formal approval. This bottom-up adoption creates organic expansion opportunities, making it easier to later engage finance teams about premium features when multiple sales teams are already using the platform. Focus on Transaction-Heavy Use Cases: Rather than trying to serve all potential signature use cases, Agree.com specifically targets scenarios where signatures are tied to payment obligations. This focus allows them to build deeper value through payment processing, invoicing automation, and financial insights - capabilities that create stronger differentiation than pure e-signature functionality. Build Strategic Optionality Into Your Product: Agree.com's architecture gives them multiple potential revenue streams beyond basic e-signature, including payment processing, escrow services, invoice factoring, and yield on stored funds. This optionality allows them to start with a disruptive free offering while maintaining clear paths to significant monetization as customer relationships deepen. //   Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe.  www.GlobalTalent.co  

Delivering Value with Andrew Capland
SVP of Product Shares the Limiting Belief Holding Leaders Back (Ciara Peter)

Delivering Value with Andrew Capland

Play Episode Listen Later Feb 25, 2025 61:09


Ciara Peter, SVP of Product at Robin, opens up about the career highs and lows that shaped her leadership journey.From navigating imposter syndrome to overcoming burnout in Silicon Valley startups, Ciara shares the pivotal lessons that helped her find confidence and clarity. She takes us behind the scenes of her time at Salesforce, the mistakes that taught her the most, and how prioritizing trust and alignment transformed her career. Ciara opens up about:Facing imposter syndrome as a new managerHer viral LinkedIn post showcasing 15 years of struggle behind her successAlmost crashing a live demo in front of 10,000 peopleHow working at an early-stage startup impacted her mental healthBuilding trust as a leader and balancing strategic conviction with collaborationThings to listen for: (00:00) Ciara's early career struggles and viral LinkedIn post (04:09) The turning point that led to her role at Salesforce (12:05) Breaking the code at Dreamforce and the lessons learned (24:26) Why early-stage startups took a toll on her mental health (30:44) How imposter syndrome shaped her leadership style (39:57) Navigating trust and alignment as an SVP Connect with Ciara: LinkedIn: https://www.linkedin.com/in/ciarapeter/Connect with Andrew: LinkedIn: https://www.linkedin.com/in/andrewcapland/ Substack: media.deliveringvalue.co Hire Andrew as your coach: https://deliveringvalue.co/coaching

Go To Market Grit
#222 CEO San Francisco Giants, Larry Baer: Winning Plays

Go To Market Grit

Play Episode Listen Later Dec 23, 2024 71:17


Guest: Larry Baer, CEO of the San Francisco GiantsIn 1992, Larry Baer was part of the ownership group that bought the San Francisco Giants and successfully prevented the team from being moved to Tampa, Florida. Back then, they had a big problem to solve: An old, uncomfortable ballpark that voters wanted to see replaced, but didn't want to pay for.20 years after the construction and financial success of Candlestick Park's replacement, Oracle Park, Baer — now the CEO of the Giants — embarked on an even bigger project, developing an entire neighborhood near Oracle called Mission Rock. “We're in the baseball business, but really, we're in the media, entertainment, sports, real estate business,” he says. Chapters:(01:05) - Growing up a fan (04:37) - Larry's dad (07:28) - Stopping the move (13:28) - The Giants in 1992 (15:18) - “What am I doing here?” (19:31) - Hiring with urgency (23:34) - Last out to first pitch (27:45) - Buster Posey (30:13) - The Candlestick problem (36:36) - Making a new stadium (43:00) - Always hungry (45:01) - Becoming CEO (49:52) - Homegrown talent (52:55) - The Mission Rock neighborhood (57:27) - Revitalizing San Francisco (01:03:20) - “It all starts here” (01:07:20) - What Oracle Park means (01:09:52) - What “grit” means to Larry Mentioned in this episode: Barry Bonds, Candlestick Park, Willie Mays, Willie McCovey, Juan Marichal, Josh Harris, Larry and Bob Tisch, CBS, Peter Magowan and Safeway, Charles Schwab, Don Fisher, Bill Hewlett, Arthur Rock, Charles Johnson, Harmon Burns, Bank of America, Walter Shorenstein, Dianne Feinstein, Bob Lurie, Bobby Bonds, Dennis Gilbert, Roger Craig, Al Rosen, Dusty Baker, Bob Quinn, Brian Sabean, George Steinbrenner, Bob Lillis, Matt Williams, Greg Johnson, the 1994 baseball strike, Chase Manhattan Bank, Warren Hellman, Jimmy Lee, Pacific Bell, Coca-Cola Company, J.T. Snow, Jeff Kent, Bill Neukom, Brandon Crawford, Brandon Belt, Tim Lincecum, Matt Cain, Madison Bumgarner, Sergio Romo, Hunter Pence, Marco Scutaro, Joseph Lacob and the Golden State Warriors, Tishman Speyer, Al Kelly, Ryan McInerney, Visa, Che Fico, Arsicault, Trick Dog and Josh Harris, the Chase Center, Sam Altman and Open AI, Anthropic, Daniel Lurie, Salesforce and Dreamforce, Imagine Dragons, Pink, the Moscone Center, and Billy Crystal. Links:Connect with LarryLinkedInConnect with JoubinTwitterLinkedInEmail: grit@kleinerperkins.com Learn more about Kleiner PerkinsThis episode was edited by Eric Johnson from LightningPod.fm

Tech Disruptors
Salesforce Chief Scientist on the Ingredients for Effective AI

Tech Disruptors

Play Episode Listen Later Dec 5, 2024 42:26


As AI moves toward agentic systems capable of performing tasks with minimal human intervention, guardrails setting boundaries and human verification of potentially unsafe output become crucial for enterprise applications, according to Salesforce executive vice president and chief scientist Silvio Savarese. In this episode of Tech Disruptors, Savarese and Bloomberg Intelligence senior technology analyst Anurag Rana take an in-depth look at the differences between gen-AI assistants and the agents, which the company announced at its Dreamforce 2024 conference. Other topics include the application of small vs. large language models, enterprise AI vs. that for the general public and security.

Belkins Growth Podcast
Bruno Reveals How Clay Hit $500M Valuation | Belkins Podcast #11

Belkins Growth Podcast

Play Episode Listen Later Dec 5, 2024 64:36


Welcome to Episode 11 of the Belkins PodcastIn this episode, Michael Maximoff sits down with Bruno Estrella, the Head of Growth Marketing at Clay and former Director of Growth Marketing at Webflow. Bruno shares his remarkable journey from playing soccer in Rio to leading growth strategies in Silicon Valley.They dive deep into the challenges and strategies of scaling startups, discussing:The pressures and privileges of handling large funding roundsStrategic budgeting and planning for hyper-growthThe complexities of Product-Led Growth (PLG) and when it's right for your businessThe role of community and ecosystem in driving growthBalancing brand integrity with aggressive marketing tacticsBruno's personal experiences transitioning from sports to techDon't miss this insightful conversation packed with actionable advice for entrepreneurs, marketers, and growth enthusiasts!Timecodes:0:00 - Intro1:57 - Introducing Bruno Estrella and Clay's $60M funding3:07 - First thoughts after closing the $60M funding round4:02 - Pressure as a privilege: Handling large funding6:38 - The anxiety of spending large marketing budgets6:51 - Clay's bold billboard campaign in San Francisco7:49 - Strategically timing marketing during Dreamforce conference8:34 - Challenges of measuring ROI on billboards9:51 - Target setting and strategic planning post-funding10:01 - 12-month growth planning and budget allocation13:22 - Scenario planning: Best case, realistic, and conservative14:07 - Collaboration with CFO and investors in planning16:18 - What makes Clay a special company16:28 - Building community and ecosystem around Clay18:00 - The flexibility and power of Clay's product20:30 - Making Clay a special place: Embracing controlled chaos23:15 - Comparing growth strategies at Webflow and Clay26:25 - Budget allocation and stress management at Webflow30:07 - Chasing opportunity vs. fear of missing out32:33 - Implementing product-led growth at Webflow and Clay35:27 - Common misconceptions about product-led growth (PLG)37:22 - Adding sales-led motion to PLG strategy40:07 - Scaling enterprise deals: From $40/mo to $40,000/year42:25 - Omni-channel vs. multi-channel marketing strategies45:25 - Importance of high volume and multi-channel in PLG46:20 - Discussing previous experience at BAMP48:25 - Risks of building services on single tactics50:06 - Hiring for leadership roles at hyper-growth companies53:35 - Traits that don't fit in startups: Need for structure55:23 - Bruno's journey from Rio to Silicon Valley56:40 - Transition from soccer to marketing57:52 - Reflections on career success and immigrant experiencesStay connected with us:

Corporate Escapees
577 - The Essential Role of Business Analysis in Tech Consulting with Vanessa Grant

Corporate Escapees

Play Episode Listen Later Nov 25, 2024 34:19


Why you should listenLearn how to effectively connect business needs with technical solutions, ensuring your projects meet user and organizational goals.Discover why the role of business analysts remains crucial in an AI-driven world, emphasizing the importance of communication and empathy.Understand the benefits of joining the Salesforce Business Analyst Virtual Community, which offers support, resources, and networking opportunities.In today's rapidly evolving tech landscape, the role of the business analyst is more important than ever. In this episode, I chat with Vanessa Grant, the driving force behind the Salesforce Business Analyst Virtual Community. We discuss the essential skills for business analysts, the irreplaceable human component in technical roles, and how effective communication can make all the difference. Vanessa shares her journey in the Salesforce ecosystem and emphasizes the importance of community in fostering growth and learning.About Vanessa GrantVanessa Grant is a freelance Salesforce consultant and has built her career around solving business problems with technical solutions and process improvements. After Salesforce fell in her lap in 2010, it became the go-to tool in her technical solution tool belt. Salesforce work embodies everything Vanessa loves in a job: teamwork, challenges, helping people, and Salesforce. Besides being a certified Scrum Master and 12x Salesforce certified, she also had the honor of contributing to creating the Salesforce Business Analyst Certification.As a mentor and speaker, she's committed to improving outcomes for all Salesforce projects by promoting the importance of quality business analysis, devops, and design. She has spoken at Salesforce events such as Dreamforce, London's Calling, and Midwest Dreamin'. She also co-hosts the Salesforce Career Show podcast and is a regular contributor to the popular Salesforce Ben blog.Resources and LinksVanessa's LinkedIn profileVanessa on X: @rlvanessagrantJoin the Salesforce BA Virtual Community here!Previous episode: 576 - Salesforce + Inventory: The NAO ERP Solution with Wayne MacartneyCheck out more episodes of The Paul Higgins ShowThe Tech Consultant's RoadmapJoin our newsletterJoin the Tech CollectiveSuggested resourcesFind out more about Paul and how he can help you

The Higher Ed Geek Podcast
Episode #256: Why Upskilling Working Professionals is the Focus for Tech-Adjacent Career Growth

The Higher Ed Geek Podcast

Play Episode Listen Later Nov 13, 2024 34:13


This week, we're featuring a conversation with Sara Leoni, CEO of Ziplines Education, about how her company partners with universities to offer industry-aligned certificate programs designed to upskill adult learners into tech-adjacent careers. Sara shares insights on the evolving workforce, the need for flexible, accessible education, and the importance of addressing regional disparities in education and employment opportunities. They also discuss the significance of building community through learning and the role of universities in providing career pathways for mainstream America.Guest Name: Sara Leoni, CEO at Ziplines EducationGuest Social: LinkedInGuest Bio: Sara Leoni is CEO and founder of Ziplines Education, a market-driven education company that partners with universities to deliver industry-focused certificate courses that prepare professionals for today's digital-first workforce. The company recently announced its $6.4 million Series A funding to help close the skills gap. With a career spanning more than 20 years, Sara thrives on building, focusing, and motivating high-performing teams to solve big programs, while delivering significant growth in high-impact businesses. As a sought-after thought leader, she has been a speaker at industry-leading events and conferences, such as the ASU+GSV Summit; Dreamforce, Salesforce's annual international event; and UPCEA Annual Conference, the premier event for thought leaders and practitioners in the fields of professional, continuing, and online education. Prior to launching Ziplines Education, Sara was CEO of Rafter, a $50 million course-material, technology-management company that served hundreds of colleges nationwide, where she spearheaded efforts saving students half a billion dollars. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/https://twitter.com/HigherEd_GeekAbout The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Some of our favorites include Generation AI and I Wanna Work There. Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.Attend the 2025 Engage Summit! The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register

Building Better CMOs
Ariel Kelman, CMO of Salesforce: AI Agents in Action

Building Better CMOs

Play Episode Listen Later Oct 30, 2024 45:26


Full transcript It's easy to say you want your decisions to be data-driven. But as Salesforce CMO Ariel Kelman has learned, hard data doesn't tell the full story. Often, you also need to consider the qualitative. "Let's say you go and do some executive event series, where you have 30 people come to each event," he says. "It's not like if we want to go draw conclusions from, let's say, Dreamforce, we had 45,000 people. You've got a lot of data to work with there." Ariel previously led worldwide marketing for Amazon's cloud services business, AWS; his boss at the time, Andy Jassy, recommended that he call up a sampling of the participants in a niche program to determine its value to the company. "Of the 300 people in this program over the year, we went and called up 20 of them and we got pretty consistent information: This part of what you're doing is super impactful to getting us to do more. This part [is] irrelevant, waste of time. This part, I don't care ... When there's areas of your business that you can't measure precisely, if you come up with three different imprecise, imperfect measurement techniques that are very different, then you can see it can actually end up being useful. If they're all aligning, your chances of them being statistically flawed in exactly the same way are pretty low." Today on Building Better CMOs, Ariel talks with MMA Global CEO Greg Stuart about the transformative role of AI in modern marketing and Salesforce's innovative Agentforce platform. They also discuss prioritizing customer experience, the challenges of adopting deep learning models, and misconceptions in marketing measurement. Follow or subscribe to Building Better CMOs Rate & review the podcast Links: Ariel's LinkedIn Greg's LinkedIn This episode was produced and edited by Eric Johnson from LightningPod.fm. Learn more about your ad choices. Visit megaphone.fm/adchoices

Lo mejor de Empresa y Tecnología en iVoox
El Transformador: La 3ª fase de la IA ya está aquí: Agentforce

Lo mejor de Empresa y Tecnología en iVoox

Play Episode Listen Later Oct 20, 2024 24:30


En el programa de hoy, Javier Benavente, Vicepresidente de Salesforce y Gonzalo Goñi, Director de Solution Engineering de Salesforce Iberia, nos cuentan las novedades presentadas en Dreamforce 2024, la cita anual de referencia para todo el ecosistema Salesforce. Y si hay un nombre propio que ha marcado esta convocatoria ha sido el de Agentforce. Se trata de la 3ª fase de la IA y que deja atrás el nivel de los copilots o chatbots. Hablamos de agentes inteligentes de alta precisión, que integra perfectamente la IA en todos los flujos de trabajo y que tiene una capacidad ilimitada para analizar datos, tomar decisiones y actuar en tareas como responder a consultas de atención al cliente, cualificar oportunidades de ventas y optimizar campañas de marketing. Una nueva era en la que, además, no es necesario tener altos conocimientos de programación para su implementación en los negocios. Una vez más Dreamforce se erige como punto de referencia para la comunidad Salesforce sin olvidar el fuerte impacto social, medioambiental y económico que este encuentro siempre arroja para la ciudad en la que se desarrolla, San Francisco y las instituciones con las que colabora a través de donaciones.

Checked In with Splash
Dreamforce and INBOUND: Takeaways, Trends, and Standout Booths

Checked In with Splash

Play Episode Listen Later Oct 19, 2024 39:35 Transcription Available


In this episode of Checked In, Splash's Haley Kaplan and Chelsea Hill recap their experiences at Dreamforce and INBOUND 2024.Tune in to hear them share the creative booths that caught their attention, the similarities and differences between the two conferences, and the unique ways brands were getting noticed on and off the floor.Plus, they explain how to choose which conferences to invest in and share the criteria they used to decide Splash's presence at both Dreamforce and INBOUND.___________________________________________________________________If you enjoyed today's episode, let us know. Support our show by subscribing and leaving us a rating. If you want to get in touch with our team or be a guest on our show, email us at podcast@splashthat.com. We'd love to hear from you.Learn more about Splash: https://www.splashthat.comSign up for the Event-Led Growth Masterclass & Certification: https://splashthat.com/elg/podcastTell us what you thought about the episode

Recomendados de la semana en iVoox.com Semana del 5 al 11 de julio del 2021
El Transformador: La 3ª fase de la IA ya está aquí: Agentforce

Recomendados de la semana en iVoox.com Semana del 5 al 11 de julio del 2021

Play Episode Listen Later Oct 17, 2024 24:30


En el programa de hoy, Javier Benavente, Vicepresidente de Salesforce y Gonzalo Goñi, Director de Solution Engineering de Salesforce Iberia, nos cuentan las novedades presentadas en Dreamforce 2024, la cita anual de referencia para todo el ecosistema Salesforce. Y si hay un nombre propio que ha marcado esta convocatoria ha sido el de Agentforce. Se trata de la 3ª fase de la IA y que deja atrás el nivel de los copilots o chatbots. Hablamos de agentes inteligentes de alta precisión, que integra perfectamente la IA en todos los flujos de trabajo y que tiene una capacidad ilimitada para analizar datos, tomar decisiones y actuar en tareas como responder a consultas de atención al cliente, cualificar oportunidades de ventas y optimizar campañas de marketing. Una nueva era en la que, además, no es necesario tener altos conocimientos de programación para su implementación en los negocios. Una vez más Dreamforce se erige como punto de referencia para la comunidad Salesforce sin olvidar el fuerte impacto social, medioambiental y económico que este encuentro siempre arroja para la ciudad en la que se desarrolla, San Francisco y las instituciones con las que colabora a través de donaciones.

HealthcareNOW Radio - Insights and Discussion on Healthcare, Healthcare Information Technology and More
Revenue Cycle Optimized: Live From Dreamforce: AI And The Physician's Perspective

HealthcareNOW Radio - Insights and Discussion on Healthcare, Healthcare Information Technology and More

Play Episode Listen Later Oct 16, 2024 17:00


Live From Dreamforce: AI And The Physician's Perspective Join Sindhu Pandit, MD, Head of Industry Advisory and Innovation for Digital Health at Dreamforce by Salesforce. Hear a physician's perspective on how AI and automation can improve clinical, operational, and financial outcomes. Brought to you by www.infinx.com. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen

Salesforce Developer Podcast
228: Retrieval Augmented Generation using Data Cloud with Dave Norris

Salesforce Developer Podcast

Play Episode Listen Later Oct 14, 2024 24:26


Australia's Dave Norris joins us in exploring the cutting-edge techniques of Retrieval Augmented Generation (RAG) and hybrid search methods. We delve into the limitations of traditional keyword searches in the face of unstructured data like PDFs and emails, which make up a significant portion of enterprise data. By using Data Cloud and hyperscalers like Google, Amazon, and Microsoft, Dave shows how to transform chaotic data into intelligent search engines.  The discussion highlights the role of context in AI-generated responses, illustrating this with the challenge of summarizing meetings without enough information. The episode also examines the potential of hybrid search technologies such as Agentforce and vector search, emphasizing the importance of prompt engineering in refining data retrieval.  Through examples from Dreamforce and fictional companies, listeners gain insights into how these technologies enhance user experiences by combining semantic and keyword searches, showcasing the advanced potential of modern search innovations. Show Highlights: Discussion on the limitations of traditional keyword searches in data retrieval. Insights into the use of Data Cloud for managing unstructured data via hyperscalers like Google, Amazon, and Microsoft. Examination of hybrid search techniques, including Agentforce and vector search technology. Focus on the importance of prompt engineering to enhance AI responses and prevent hallucinations. Introduction to hybrid search, combining vector and keyword search for improved precision and relevance. Links: Using Retrieval Augmented Generation in Data Cloud — https://help.salesforce.com/s/articleView?id=sf.c360_a_rag_overview.htm&type=5

Sales and Marketing Built Freedom
From Startups to Enterprises: Strategies for Operationalizing AI Effectively

Sales and Marketing Built Freedom

Play Episode Listen Later Oct 13, 2024 17:59


In this episode, Ryan Staley shares his insights from recent experiences at a SaaS startup event in New York and the massive Dreamforce conference in San Francisco. Ryan discusses the challenges faced by tech startups and large enterprises in implementing AI strategies, revealing that many companies lack a systematic approach to AI integration. Ryan highlights the importance of operationalizing AI across organizations and shares key takeaways from his interactions with Fortune 1000 and Fortune 500 companies. Ryan also delves into the emerging AgentForce initiative by Salesforce, exploring its potential impact on the industry and the innovative pricing models being introduced. Join 2,500+ readers getting weekly practical guidance to scale themselves and their companies using Artificial Intelligence and Revenue Cheat Codes.   Explore becoming Superhuman here: https://superhumanrevenue.beehiiv.com/   KEY TAKEAWAYS At a SaaS startup event, it was surprising to find that only one out of 26 companies had a systematic strategy for implementing AI into their products. During interactions with Fortune 1000 and Fortune 500 companies at Dreamforce, it was noted that many organizations are defaulting to using AI tools like Microsoft Copilot without proper training or systematic rollout. Salesforce's AgentForce initiative is focused on creating autonomous agents tailored to specific industries and functions, leveraging retrieval augmented generation (RAG) to provide higher-quality answers based on the data within Salesforce. Many companies expressed skepticism about the timeline for rolling out Salesforce's AgentForce, with some believing it could take up to a year and a half to fully implement, despite the potential benefits. There is a significant opportunity for both small tech startups and large enterprises to operationalize AI effectively. A systematic approach to AI can lead to substantial improvements in productivity and revenue growth.   BEST MOMENTS "Only one out of 26 companies could answer... what are your plans or your systematic strategy for implementing AI into your product?" "A lot of companies are defaulting company-wide to models like Microsoft Copilot because of the embedded security comfort factor." "By taking a systematic approach, you can multiply the output of your entire workforce." "Salesforce's new version is, in my opinion, no do-it-yourself AI; let Salesforce do that." "This could automate parts of people's jobs... it's going to be really interesting to see how it implements."   Ryan Staley Founder and CEO Whale Boss ryan@whalesellingsystem.com www.ryanstaley.io  Saas, Saas growth, Scale, Business Growth, B2b Saas, Saas Sales, Enterprise Saas, Business growth strategy, founder, ceo: https://www.whalesellingsystem.com/closingsecrets

Hospitality Daily Podcast
Revitalizing a City: How San Francisco Travel is Leading Growth through Innovation and Collaboration - Anna Marie Presutti, SF Travel

Hospitality Daily Podcast

Play Episode Listen Later Oct 6, 2024 26:39


In this episode, Anna Marie Presutti, the new President & CEO of San Francisco Travel, shares why she stepped into this pivotal role, what she believes it will take to bring San Francisco back into the spotlight, and the opportunities she sees for the city and its hospitality community. (You can watch this on YouTube here if you prefer.)Listeners will learn:What excites Anna Marie most about her new role as CEO of San Francisco Travel (02:22)The progress being made in San Francisco's recovery and what it took to drive action and results (05:45)The role of sales in driving tourism and visitation to a destination (08:47)The "It All Starts Here" campaign and how it authentically represents San Francisco's position as an innovator (11:08)What it means for a destination to be "easy to do business with" (14:05)Emerging travel and tourism trends, particularly in urban travel (16:15)How hospitality business owners and operators can collaborate with San Francisco Travel (18:38)The importance of travel and tourism to a city's economy and overall vitality (20:59)Mentions:Linsey Gallagher, President & CEO of Visit Napa Valley (03:31) (See our episode: How Napa Valley's Tourism Strategy Can Boost Your Hospitality Business)United States Travel Association (USTA) (06:58)Dreamforce conference (07:47)Waymo (12:08)Uber (14:37)Lyft (14:37)Airbnb (14:47)San Francisco Giants (16:46)NBA All-Star Game (17:07)Laver Cup (17:07)FIFA World Cup (17:07)Super Bowl (17:09)Union Square Alliance (Business Improvement District) (23:10)If you enjoyed this, you may also like:My Story from Disney to Hospitality Leadership - Anna Marie PresuttiBuilding Bridges: Hospitality Leadership Across Cultures (Anna Marie Presutti and David Arraya) A few more resources: If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestions If you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free. Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram. If you want to advertise on Hospitality Daily, here are the ways we can work together. If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve! Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands

The IT Pro Podcast
Salesforce Dreamforce 2024: Delivering on AI hype

The IT Pro Podcast

Play Episode Listen Later Oct 4, 2024 19:39


When it comes to the companies leading the way in AI development, Salesforce might not be the first name that springs to mind. The veteran CRM provider launched its flagship ‘Einstein' AI in 2016, which relied on traditional machine learning methods to improve customer experience, but hasn't sought to go head-to-head with major AI developers.With several years of generative AI hype at its back, the company is trying to carve a out a place for itself as the purveyor of trusted AI tools that live up to the hype – put simply, automated software that helps us work less, and reap more rewards.How has the company sold this vision so far at its annual conference, Dreamforce 2024? And is it likely to succeed given the vicious competition in the space?In this episode, Jane and Rory speak to Ross Kelly, ITPro's news and analysis editor, live from Dreamforce in San Francisco.Read more:Salesforce wants to show what “AI was always meant to be” – Dreamforce 2024 is its chance to do itSalesforce CEO wants to “break the hypnosis" coming from major AI vendors in scathing critique of Microsoft Copilot“Values drive value” for Salesforce Ventures as AI investment ramps upSalesforce may have had its ‘ChatGPT moment' with AI agents – and it will take a lot to knock the company off its perchHigh wire acts, Microsoft Clippy, and DIY AI at Dreamforce 2024Dreamforce 2024: All the news and announcements as they happened

Good Day, Sir! Show
Off with Their Heads

Good Day, Sir! Show

Play Episode Listen Later Oct 1, 2024 101:00


In this episode, we discuss John Mulaney's roast of Dreamforce, AgentForce, Klarna's plans to stop using Workday and Salesforce, Illuminated Cloud, and AI-generated podcasts.

The Salesforce Career Show
Dreamforce Highlights: AI Innovations and Career Transformations with Brandon Stein

The Salesforce Career Show

Play Episode Listen Later Oct 1, 2024 79:56 Transcription Available


Ever wondered how the latest AI innovations can transform your career? Join us as we unpack the highlights of Dreamforce with our special guest, Brandon Stein, a leader in customer experience and strategic marketing with a storied career at Deloitte and Salesforce. Vanessa Grant shares her heartfelt moments of meeting friends and mentees in person, while Brandon recounts his eye-opening first ride with Waymo, a self-driving car service, alongside Josh Matthews. This episode promises a deep dive into the Salesforce ecosystem, enriched with personal anecdotes and expert insights.The Dreamforce expo floor was a whirlwind of advancements and opportunities, particularly in Salesforce certifications. We delve into the AI Associate certification and the technical hiccups with the Krypterion test platform, featuring Reid's firsthand struggles as a techno-functional architect and product manager. Beyond the technicalities, we emphasize the importance of certifications in creating buzz around pivotal topics like AI. Vanessa and Brandon dissect the transformative power of AI in customer service and marketing, shedding light on its potential to revolutionize industries.Dreamforce wasn't all smooth sailing, and we candidly address feedback and areas for improvement. From the exclusionary business email requirement for G2 reviews to the need for more leader-focused events, we explore how inclusivity and purposeful planning can elevate such gatherings. The discussion on Salesforce's latest AI innovation, Agentforce, underscores its groundbreaking potential for businesses and careers alike. Wrapping up, we stress the importance of adapting to digital transformations and maintaining robust professional networks, ensuring you're well-prepared for future Dreamforce events and opportunities.

Salesforce Developer Podcast
227: Dreamforce 2024 with Philippe Ozil

Salesforce Developer Podcast

Play Episode Listen Later Sep 30, 2024 16:54


In this episode, we dive into the latest innovations and updates unveiled at Dreamforce 2024 with Philippe Ozil. We explore the refreshed Lightning Design System (SLDS2), which enhances accessibility and themability without disrupting customizations. Discover the game-changing Local Development (beta), offering real-time component updates and seamless page state maintenance. We also highlight new mobile capabilities, including native feature plugins and the empowering AgentForce suite designed for specialized AI agents. Learn about significant advancements in Salesforce tooling, the benefits of local development without deployment, and the introduction of Core Cloud, a new sample app rich with educational resources. Don't miss insights from the latest developer keynote and future trends in Data Cloud and Data Graphs. Show Highlights: Deep dive into Lightning Web Components Local Development version 2. New mobile capabilities and native feature plugins. Advancements in Salesforce tooling, such as local development benefits without deployment to an org and hub module reloading. Exploration of Core Cloud, a new sample app for developers focusing on agents, prompts, and Data Cloud. Overview of Data Cloud features, new color themes, and future trends Links: Developer Keynote: Build the Future with the Platform - https://www.youtube.com/watch?v=80reYTg9xXI LWC Local Development Server (Beta) - https://developer.salesforce.com/docs/platform/sfvscode-extensions/guide/lwclocaldev.html

Offline with Jon Favreau
Trump Truths vs. Trump Tweets, Chappell Roan's Non-Endorsement, and Behind the Scenes at Elon's Twitter

Offline with Jon Favreau

Play Episode Listen Later Sep 29, 2024 60:27


New York Times tech reporter Kate Conger joins Offline to discuss Character Limit: How Elon Musk Destroyed Twitter, a new book she coauthored with Ryan Mac. It's the best coverage out there of Elon's takeover and the subsequent deterioration of the platform, with behind-the-scenes reporting on how and why he bought the company, and the decisions he's made since. But first! Jon and Max discuss whether the danger of Donald Trump has become more abstract since his forced migration to Truth Social. Then they unpack Chappell Roan's decision to support but not endorse Kamala Harris, and John Mulaney's hilarious takedown of Salesforce at the company's own conference. For a closed-captioned version of this episode, click here. For a transcript of this episode, please email transcripts@crooked.com and include the name of the podcast.

Topline
E77: Is Go-To-Market Broken?

Topline

Play Episode Listen Later Sep 29, 2024 65:59


In episode 77, our hosts dive deep into the biggest go-to-market trends emerging from two major tech conferences, INBOUND and Dreamforce. They explore how Salesforce and HubSpot are pushing the boundaries with AI, especially around AI agents, and what this means for B2B SaaS sales and customer experience. They also debate about whether the go-to-market approach is fundamentally broken or simply challenging, emphasizing the importance of product quality and adaptability in a rapidly changing market. Want more Topline? Topline by Pavilion is also proud to debut The Revenue Leadership Podcast with Kyle Norton. Listen now. Join the Topline Slack channel to engage with hosts, guests, and other listeners and subscribe to Topline Newsletter. Secure your ticket to GTM2024 in Austin, TX (October 14 - 16), and don't forget to use the code TOPLINE for 15% of your ticket. Check out The Order of Time by Carlo Rovelli.

Rockstar CMO FM
The Cathy Does Conferences, and Robert Doesn't do the Obvious Episode

Rockstar CMO FM

Play Episode Listen Later Sep 28, 2024 63:40


This week, for her now regular monthly slot, Cathy McKnight pops into the studio to discuss some new research from the Content Marketing Institute about marketing jobs and her experience at MAICON (Marketing AI Conference) and Salesforce's Dreamforce. The key points they discuss: AI is becoming integral to every marketing job. The job market for marketing professionals is increasingly competitive. Remote work preferences are reshaping workplace dynamics. AI literacy is essential for modern marketers. Understanding current processes is crucial for AI implementation. Diversity in conference attendees reflects the broad interest in AI. AI tools should be considered part of a broader strategy, not a standalone discipline. Engagement and community building are key to successful events.   Ian then joins Robert Rose, the Chief Troublemaker at The Content Advisory, in the Rockstar CMO virtual bar and, over a cocktail, shares his view on why the obvious solution is not always the obvious solution.  Enjoy! ---- The people: Ian Truscott on LinkedIn  Cathy McKnight on LinkedIn Robert Rose on LinkedIn and Threads Mentioned in this week's episode: Research from the Content Marketing Institute - How Hard Is It To Find Content or Marketing Jobs (and How Much Should They Pay)?  The Marketing Artificial Intelligence Institute  Robert and Cathy's firm: The Content Advisory The Content Advisory webinars Robert's podcast – This Old Marketing Robert's CMI article series - Rose Colored Glasses Rockstar CMO: Monday Mojo - our monthly LinkedIn Newsletter The Beat Newsletter that we send every Sunday Rockstar CMO on the web, Twitter, and LinkedIn Previous episodes and all the show notes: Rockstar CMO FM. Track List: Piano Music is by Johnny Easton, shared under a Creative Commons license We'll be right back by Stienski & Mass Media on YouTube Listen on Apple, Amazon, Spotify, or wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices

PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose

Our old friend Leon rolls back another X feature and the haters go crazy. At the same time, X releases their Global Transparency Report (which is anything but transparent). The New York Times unveils a plan to sell audio subscriptions via Apple Music and Spotify. The boys aren't sure the plan has merit (uh, data concerns anyone?). And The Onion creates a membership program with a print newspaper at the center. Joe is very happy about this. Winners and losers include Tim Walz and LinkedIn's AI rollout. Rants and raves include new books from Brian Piper and Pam Didner and a Dreamforce appearance from John Mulaney. ----- This week's links: X and Blocked Users X's Global Transparency Report New York Times to Sell Pod Subs Why the Onion Launched a Membership Program Tim Walz's YouTube Show ----- This week's sponsor: Grow better, faster with Hubspot's all-in-one intuitive customer platform - Hubspot.com/ ------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Experience Advisors.

Software Defined Talk
Episode 486: Platform Engineering vs. DevOps

Software Defined Talk

Play Episode Listen Later Sep 27, 2024 55:49


This week, we discuss the intersection of DevOps and Platform Engineering, the latest WordPress drama, and some M&A tips for Intel. Plus, a few recommendations on using iPhone mirroring. Watch the YouTube Live Recording of Episode (https://www.youtube.com/watch?v=SGxrtrRWtvc) 486 (https://www.youtube.com/watch?v=SGxrtrRWtvc) Runner-up Titles I'm out of nuts, time to podcast System Settings Security, it never ends Fancy Sysadmins Providing needles for your balloons Batman's not real What's the opposite of a taboo DevOps is not the tooling Software gets old Release the turbo button Rundown ‎Windows App (https://apps.apple.com/us/app/windows-app/id1295203466?mt=12) PlatformDays vs. DevOpsDays Has DevOps been "worth it" to you? (https://www.reddit.com/r/devops/comments/1f5srog/has_devops_been_worth_it_to_you/) R (https://newsletter.cote.io/p/how-devops-can-come-back-from-the)enaming a few DevOpsDays (https://newsletter.cote.io/p/how-devops-can-come-back-from-the) t (https://newsletter.cote.io/p/how-devops-can-come-back-from-the)o PlatformDays (https://newsletter.cote.io/p/how-devops-can-come-back-from-the). Tossed Salads And Scrumbled Eggs (https://ludic.mataroa.blog/blog/tossed-salads-and-scrumbled-eggs/) Digital Transformation Gone Wrong How Sonos Botched an App and Infuriated Its Customers (https://www.bloomberg.com/opinion/articles/2024-09-23/how-sonos-botched-an-app-and-infuriated-its-customers) FAA air traffic control modernization efforts are a mess (https://www.theregister.com/2024/09/24/us_air_traffic_control_system_upgrade/) Apple Apple launches iPhone 16 with Apple Intelligence (https://finance.yahoo.com/news/apple-launches-iphone-16-with-apple-intelligence-183724722.html) Apple removes Control-click option for skipping Gatekeeper in macOS Sequoia (https://appleinsider.com/articles/24/08/06/apple-removes-control-click-option-for-skipping-gatekeeper-in-macos-sequoia) Intel Qualcomm Approached Intel About a Takeover in Recent Days (https://www.wsj.com/business/deals/qualcomm-approached-intel-about-a-takeover-in-recent-days-fa114f9d) Intel launches new AI chips as takeover rumors swirl (https://finance.yahoo.com/news/intel-launches-new-ai-chips-as-takeover-rumors-swirl-153749461.html) Wordpress Drama Matt Mullenweg calls WP Engine a 'cancer to WordPress' and urges community to switch providers (https://techcrunch.com/2024/09/22/matt-mullenweg-calls-wp-engine-a-cancer-to-wordpress-and-urges-community-to-switch-providers/) Matt Mullenweg needs to step down from WordPress.org leadership ASAP (https://notes.ghed.in/posts/2024/matt-mullenweg-wp-engine-debacle/) WordCamp US & Ecosystem Thinking (https://ma.tt/2024/09/ecosystem-thinking/) WP Engine responds (https://wpengine.com/wp-content/uploads/2024/09/Cease-and-Desist-Letter-to-Automattic-and-Request-to-Preserve-Documents-Sent.pdf) Relevant to your Interests IBM quietly axing thousands of jobs, source claims (https://www.theregister.com/2024/09/18/ibm_job_cuts/) Comment on #1262 Health of Linkerd project (https://github.com/cncf/toc/issues/1262#issuecomment-2357919000) Starbucks New CEO on Return to Office: ‘We're All Adults Here' (https://www.bloomberg.com/news/articles/2024-09-19/starbucks-new-ceo-on-return-to-office-we-re-all-adults-here) Yaak Is Now Open Source (https://yaak.app/blog/now-open-source) OpenAI to Decide Which Backers to Let Into $6.5 Billion Funding (https://www.bloomberg.com/news/articles/2024-09-19/openai-to-decide-which-backers-to-let-into-6-5-billion-funding?utm_source=newsletter&utm_medium=email&utm_campaign=newsletter_axiosprorata&stream=top) Google rolls out automatic passkey syncing via Password Manager (https://techcrunch.com/2024/09/19/google-rolls-out-automatic-passkey-syncing-via-password-manager/) A Leader in 2024 Gartner Magic Quadrant for Container Management (https://cloud.google.com/blog/products/containers-kubernetes/a-leader-in-2024-gartner-magic-quadrant-for-container-management/) Companies Like to Pit Internal Teams Against Each Other. Bad Idea. (https://www.wsj.com/lifestyle/workplace/competition-companies-employees-9099a425) Microsoft has announced new efforts to improve its cybersecurity systems (https://www.neowin.net/news/microsoft-has-announced-new-efforts-to-improve-its-cybersecurity-systems/) Oracle Sees $104 Billion Sales in Fiscal 2029 on Cloud Expansion (https://www.bloomberg.com/news/articles/2024-09-12/oracle-sees-104-billion-sales-in-fiscal-2029-on-cloud-expansion) Oracle Runs OCI Clones At Rival AWS, Google, And Azure Clouds (https://www.nextplatform.com/2024/09/10/oracle-runs-oci-clones-at-rival-aws-google-and-azure-clouds/) Oracle and Amazon Web Services Announce Strategic Partnership (https://www.oracle.com/news/announcement/ocw24-oracle-and-amazon-web-services-announce-strategic-partnership-2024-09-09/) John Mulaney got paid $2M to show up to Dreamforce and say this (https://softwaredefinedtalk.slack.com/archives/C04EK1VBK/p1727125631774399) The Cloud is Darker and More Full of Terrors (https://www.chrisfarris.com/post/sect2024/?ck_subscriber_id=1141233388) Kaspersky deletes itself, installs UltraAV antivirus without warning (https://www.bleepingcomputer.com/news/security/kaspersky-deletes-itself-installs-ultraav-antivirus-without-warning/) IBM AI simply not up to the job of replacing staff (https://www.theregister.com/2024/09/24/ibm_layoffs_ai_talent/) More Americans – especially young adults – are regularly getting news on TikTok (https://www.pewresearch.org/short-reads/2024/09/17/more-americans-regularly-get-news-on-tiktok-especially-young-adults/) Meta Unveils 'Orion' Augmented Reality Glasses (https://www.macrumors.com/2024/09/25/meta-augmented-reality-glasses/) Google Rehired Noam Shazeer With Major Payout, (https://uk.finance.yahoo.com/news/google-rehired-noam-shazeer-major-141808501.html) Congress grills CrowdStrike about multibillion-dollar July outage (https://www.washingtonpost.com/technology/2024/09/24/congress-grills-crowdstrike-about-multibillion-dollar-july-outage/) Wiz In Talks to Sell Shares at Valuation as High as $20 Billion (https://www.bloomberg.com/news/articles/2024-09-24/cyber-firm-wiz-in-talks-to-sell-shares-at-20-billion-valuation) Google files Brussels complaint against Microsoft cloud business (https://archive.ph/VtRiP) Marques Brownlee says ‘I hear you' after fans criticize his new wallpaper app (https://www.theverge.com/2024/9/24/24253023/mkbhd-panels-wallpaper-app-response-criticism) Progress update on Microsoft's Secure Future Initiative (https://www.microsoft.com/en-us/security/blog/2024/09/23/securing-our-future-september-2024-progress-update-on-microsofts-secure-future-initiative-sfi/?ref=runtime.news) OpenAI rolls out Advanced Voice Mode with more voices and a new look (https://techcrunch.com/2024/09/24/openai-rolls-out-advanced-voice-mode-with-more-voices-and-a-new-look/) Intel launches new AI chips as takeover rumors swirl (https://finance.yahoo.com/news/intel-launches-new-ai-chips-as-takeover-rumors-swirl-153749461.html) Dozens of Fortune 100 companies have unwittingly hired North Korean IT workers, according to report (https://therecord.media/major-us-companies-unwittingly-hire-north-korean-remote-it-workers) Nonsense Grocery chains are bigger than ever. See who runs the stores near you. (https://www.washingtonpost.com/business/interactive/2024/grocery-store-owners-map-kroger-albertsons-merger/?utm_campaign=wp_post_most&utm_medium=email&utm_source=newsletter&wpisrc=nl_most&carta-url=https%3A%2F%2Fs2.washingtonpost.com%2Fcar-ln-tr%2F3f166c7%2F66f2df1965e56477aea35218%2F5ed96de79bbc0f3a78a62db3%2F8%2F54%2F66f2df1965e56477aea35218) Conferences Cloud Foundry Day EU (https://events.linuxfoundation.org/cloud-foundry-day-europe/), Karlsruhe, GER, Oct 9, 2024, 20% off with code CFEU24VMW. VMware Explore Barcelona (https://www.vmware.com/explore/eu), Nov 4-7, 2024. Coté speaking. SREday Amsterdam (https://sreday.com/2024-amsterdam/), Nov 21, 2024. Coté speaking (https://sreday.com/2024-amsterdam/Michael_Cote_VMwarePivotal_We_Fear_Change), 20% off with code SRE20DAY. DevOpsDayLA (https://www.socallinuxexpo.org/scale/22x/events/devopsday-la) at SCALE22x (https://www.socallinuxexpo.org/scale/22x), March 6-9, 2025, discount code DEVOP SDT News & Community Join our Slack community (https://softwaredefinedtalk.slack.com/join/shared_invite/zt-1hn55iv5d-UTfN7mVX1D9D5ExRt3ZJYQ#/shared-invite/email) Email the show: questions@softwaredefinedtalk.com (mailto:questions@softwaredefinedtalk.com) Free stickers: Email your address to stickers@softwaredefinedtalk.com (mailto:stickers@softwaredefinedtalk.com) Follow us on social media: Twitter (https://twitter.com/softwaredeftalk), Threads (https://www.threads.net/@softwaredefinedtalk), Mastodon (https://hachyderm.io/@softwaredefinedtalk), LinkedIn (https://www.linkedin.com/company/software-defined-talk/), BlueSky (https://bsky.app/profile/softwaredefinedtalk.com) Watch us on: Twitch (https://www.twitch.tv/sdtpodcast), YouTube (https://www.youtube.com/channel/UCi3OJPV6h9tp-hbsGBLGsDQ/featured), Instagram (https://www.instagram.com/softwaredefinedtalk/), TikTok (https://www.tiktok.com/@softwaredefinedtalk) Book offer: Use code SDT for $20 off "Digital WTF" by Coté (https://leanpub.com/digitalwtf/c/sdt) Sponsor the show (https://www.softwaredefinedtalk.com/ads): ads@softwaredefinedtalk.com (mailto:ads@softwaredefinedtalk.com) Recommendations Brandon: Use Magnifier on your iPhone or iPad (https://support.apple.com/en-us/105102) Matt: Ghosts (https://www.imdb.com/title/tt8594324/) Coté: The Modern Myths (https://press.uchicago.edu/ucp/books/book/chicago/M/bo52584433.html). Photo Credits Header (https://unsplash.com/photos/a-black-and-white-photo-of-a-pattern-_QcLpud-gD0) Artwork (https://unsplash.com/photos/person-typing-on-silver-laptop-computer-ANGrwTKxjlk)

You Own the Experience Podcast
AI Agents took over Conference Season

You Own the Experience Podcast

Play Episode Listen Later Sep 27, 2024 43:49


This week on the podcast, LJ and Rob sit down to talk about the 2 big SaaS conferences of the year, Hubspot's Inbound and Salesforce's Dreamforce and the rise of AI Agents. The duo also highlights LJ's talk and the overall topics at last week's SIA's Collaboration in the Gig Economy Conference and what additional conferences Lauren will be talking about AI during. The dynamic duo are also taking part on a webinar in next week, October 2nd, with CloudCall to talk about the insights from conversational data. This week's featured technology is License Logic. Leap is an official reseller of License Logic so reach out to LJ or Rob if you are interested in learning more. Finally, the SIA & Bullhorn Staffing indicator showed an increase on week over week payroll in US Staffing and is still down about 8-10pts year over year. At the end of the episode, LJ asks Rob what being a new parent is like and the duo offer some ideas on the #1 priority for parents...showing up for your kids. This episode is sponsored by Leap Advisory Partners. Please remember to rate, review, and share the episode wherever you tune in.

The Six Five with Patrick Moorhead and Daniel Newman
Enterprising Insights: Episode 38 – Dreamforce Wrap-Up

The Six Five with Patrick Moorhead and Daniel Newman

Play Episode Listen Later Sep 26, 2024 32:04


In this episode of the Six Five Podcast Enterprising Insights, host Keith Kirkpatrick discusses the key highlights, areas of emphasis, and takeaways from Dreamforce, Salesforce's annual user conference. He discusses Agentforce, enhancements to Data Cloud, and the Salesforce Foundation program, among other announcements from the show, and closes out with his weekly Rant or Rave segment.   

Niptech: tech & startups
461 - HagaForce - DreamForce, OpenAI o1, Télétravail chez Amazon

Niptech: tech & startups

Play Episode Listen Later Sep 25, 2024 57:32


On a essayé OpenAI o1 avec la communauté https://www.technologyreview.com/2024/09/17/1104004/why-openais-new-model-is-such-a-big-deal/Hallo, ich bin «Esi» - der Chatbot der ESA Amazon met fin au télétravail et exige le retour au bureau de ses employésInspirationEVENT: Podkast.FM se prépare pour son festival radio à Lausanne!TV: The Penguin (TV Mini Series 2024) LIVRE Nexus: A Brief History of Information Networks from the Stone Age to AIHagakure: The Book of the Samurai: Yamamoto Tsunetomo, William Scott Wilson QUOTE: ”The best life is the one in which the creative impulses play the largest part and the possessive impulses the smallest.” ​Bertrand Russell Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

Gestalt IT Rundown
Qiskit and IBM's New Quantum Innovations | The Gestalt IT Rundown: September 25, 2024

Gestalt IT Rundown

Play Episode Listen Later Sep 25, 2024 36:41


We're happy to have Dr. Bob Sutor joining us this week on the Rundown, since he covers quantum and advanced computing for The Futurum Group. IBM made two important announcements in the quantum space this week. The first announcement was Qiskit, a quantum SDK that runs on Python for quantum computers. This promises to bring quantum compute to a more mainstream audience and converting the underlying code to Rust. This solution is much faster than competing solutions from Google, Amazon, and Quantinuuum. IBM is also putting together an app store for quantum applications and runtime functions, including from third-party developers. This matches the moves that we have seen in areas like cloud and AI, and serves to push IBM as the leader in quantum computing. Time Stamps: 0:00 - Welcome to the Rundown 1:57 - Qualcomm to Buy Intel? 4:11 - Kioxia No Longer Planning IPO 6:42 - Announcements from Dreamforce 16:32 - Commvault Buys Clumio 20:07 - CISA Wants to Say Ciao to Ivanti EOL Units 22:47 - Veeam Acquires Alcion 25:29 - Qiskit and IBM's New Quantum Innovations 34:27 - The Weeks Ahead 35:48 - Thanks for Watching Hosts: Stephen Foskett: https://www.linkedin.com/in/sfoskett/ Bob Sutor: https://www.linkedin.com/in/bobsutor/ Follow Gestalt IT Website: https://www.GestaltIT.com/ Twitter: https://www.twitter.com/GestaltIT LinkedIn: https://www.linkedin.com/company/Gestalt-IT #Rundown, #QuantumComputing, #Qiskit, #Dreamforce, @IBM, @Veeam, @Alcion, @Commvault, @Clumio, @Salesforce, @Qualcomm, @Intel, @IntelBusiness, @SFoskett, @GestaltIT, @TechFieldDay, @TheFuturumGroup,

Tech Disruptors
Industry Clouds Lift Salesforce's Market Reach

Tech Disruptors

Play Episode Listen Later Sep 24, 2024 47:04


Industry-specific cloud products as Salesforce's fastest-growing business are seeing steady adoption as customers look for out-of-the-box software solutions and to reduce the total cost of ownership. “I don't think any company can afford too much customization, so I believe they're all looking for something that's fast and purpose-built,” Jeff Amann, executive vice president and general manager of Salesforce Industries, tells Bloomberg Intelligence. In this episode of BI's Tech Disruptors podcast, Amann sits down with BI senior technology analyst Anurag Rana to discuss how Salesforce is tailoring its products to better fit industry use cases, striving for continued growth regardless of economic conditions. Amann also shares examples in various sectors, and previews some of the 100 AI use cases unveiled at Dreamforce.

Revenue Cycle Optimized
Live From Dreamforce: AI And The Physician's Perspective

Revenue Cycle Optimized

Play Episode Listen Later Sep 24, 2024 17:00


Join Sindhu Pandit, MD, Head of Industry Advisory and Innovation for Digital Health at Dreamforce by Salesforce. Hear a physician's perspective on how AI and automation can improve clinical, operational, and financial outcomes. Brought to you by www.infinx.com

Dead Cat
AI + Robots, YC Preview & Why the Cool Kids Keep Picking on Tech

Dead Cat

Play Episode Listen Later Sep 24, 2024 23:40


Episode 1: AI + Robots, YC Preview, and Why the Cool Kids Keep Picking on TechIn this week's episode of the Newcomer Podcast, hosts Eric Newcomer and Madeline Renbarger discuss three top venture capital deals, including World Labs and delivery startup Flink. They also wade into Y Combinator's upcoming Demo Day, highlighting trends in defense tech and the implications of AI's power consumption.The conversation touches on Runway's licensing deal with Lionsgate and concludes with an examination of John Mulaney's performance at Dreamforce.Chapters* 00:00 World Labs: A New Era in AI Robotics* 05:10 The Rise and Fall of Delivery Startups* 09:19 Y Combinator's Demo Day* 11:46 Defense Tech* 20:09 Powering AI: The Nuclear Debate* 24:24 Runway's Licensing Deal* 28:02 John Mulaney's Roast Get full access to Newcomer at www.newcomer.co/subscribe

The Watson Weekly - Your Essential eCommerce Digest
September 23rd, 2024: Shopify's progress in the enterprise market, Biden White House makes de minimis announcement, Amazon's return to office memo code for layoffs, and Salesforce makes several release announcements at Dreamforce - or does it?

The Watson Weekly - Your Essential eCommerce Digest

Play Episode Listen Later Sep 23, 2024 18:34


Today on our show:Shopify's progress in the enterprise marketBiden White House makes de minimis announcementAmazon's return to office memo code for layoffsSalesforce makes several release announcements at Dreamforce - or does it?And finally, The Investor Minute, which contains 5 items this week from the world of venture capital, acquisitions, and IPOs.https://www.rmwcommerce.com/ecommerce-podcast-watsonweekly

The Financial Exchange Show
Why do voters love policies that economists hate?

The Financial Exchange Show

Play Episode Listen Later Sep 23, 2024 35:44


Chuck Zodda and Mike Armstrong wonder why voters love policies that economists hate. Why do some economists want to pay a gas tax? Comedian John Mulaney brutally roasts SF techies at Dreamforce conference. BJ's Wholesale Club eyes expansion far beyond New England. We get either a 4% mortgage rate or a stable job market.

The AI Breakdown: Daily Artificial Intelligence News and Discussions
AI Agents -- The Latest Push from Microsoft and Salesforce

The AI Breakdown: Daily Artificial Intelligence News and Discussions

Play Episode Listen Later Sep 19, 2024 13:02


Microsoft and Salesforce are leading the charge with their latest AI agent offerings. Microsoft recently announced updates to its 365 suite with Copilot Agents, designed to handle business tasks autonomously. Meanwhile, Salesforce introduced new AI agents at Dreamforce, integrating them with Slack and charging per conversation. The AI agent competition is heating up, with Workday and startups like Auto entering the scene. Learn how to use AI with the world's biggest library of fun and useful tutorials: https://besuper.ai/ Use code 'youtube' for 50% off your first month. Concerned about being spied on? Tired of censored responses? AI Daily Brief listeners receive a 20% discount on Venice Pro. Visit ⁠⁠⁠https://venice.ai/nlw⁠⁠⁠ and enter the discount code NLWDAILYBRIEF. The AI Daily Brief helps you understand the most important news and discussions in AI. Subscribe to the podcast version of The AI Daily Brief wherever you listen: https://pod.link/1680633614 Subscribe to the newsletter: https://aidailybrief.beehiiv.com/ Join our Discord: https://bit.ly/aibreakdown

The Salesforce Admins Podcast
Reduce Salesforce Profiles for Greater Efficiency

The Salesforce Admins Podcast

Play Episode Listen Later Sep 19, 2024 36:42


Today on the Salesforce Admins Podcast, we talk to Douane James, Salesforce Application Product Manager. Join us as we chat about his Dreamforce presentation covering how reducing profiles in your org can enable faster deployments. You should subscribe for the full episode, but here are a few takeaways from our conversation with Douane James. How […] The post Reduce Salesforce Profiles for Greater Efficiency appeared first on Salesforce Admins.

Squawk on the Street
Fed Decision Day and Wall St.'s Rate Debate, Salesforce and Nvidia CEOs Talk AI at Dreamforce 9/18/24

Squawk on the Street

Play Episode Listen Later Sep 18, 2024 43:08


One day after the Dow and S&P 500 hit new record highs, Carl Quintanilla, Jim Cramer and David Faber discussedWednesday's big Fed decision -- as market watchers debate whether to expect a rate cut of 25 basis points, or 50. AI on center stage at Dreamforce: The anchors reacted to what Nvidia CEO Jensen Huang said at the event – and what Salesforce CEO Marc Benioff told Jim on "Mad Money" about how companies have been "hypnotized." Also in focus: BlackRock and Microsoft launch a new AI partnership, JPMorgan Chase CEO Jamie Dimon tells college students TikTok and Facebook are "a waste of time," JPM reportedly in talks with Apple to take over the tech giant's credit card from Goldman Sachs. Squawk on the Street Disclaimer

Phil Matier
Mayor Breed and her challengers disagree on SF's post-pandemic recovery

Phil Matier

Play Episode Listen Later Sep 18, 2024 3:33


It's time for our daily chat with KCBS Insider Phil Matier. Phil was joined by KCBS Radio anchors Patti Reising and Bret Burkhart. San Francisco Mayor London Breed says downtown is finally bouncing back from the pandemic. All of her challengers in the upcoming mayor's race disagree however, and blame her for its slow recovery. All this comes as the Dreamforce conference kicked off in San Francisco this week, with analysts expecting it will bring in around 45-thousand attendees and generate 93 million dollars in spending. 

Phil Matier
Newsom adds restrictions to AI usage ahead of this year's contentious election

Phil Matier

Play Episode Listen Later Sep 18, 2024 3:03


Governor Newsom made headlines at Dreamforce, signing a trio of AI protections bills. At the same time, Newsom hinted at his hesitancy to approve broader regulations of the industry. For more, KCBS Radio's Margie Shafer spoke with KCBS Insider Phil Matier.

Good Day, Sir! Show
Make the Org Gods Happy

Good Day, Sir! Show

Play Episode Listen Later Sep 16, 2024 111:09


In this episode, we discuss the Good Day, Sir! community meetup at Dreamforce, challenges with deployments, invocable methods, Salesforce's acquisition of Own, Salesforce's AI strategy, and Ellison's view on AI winners.

NewsWare‘s Trade Talk
NewsWare's Trade Talk: Monday, September 16

NewsWare‘s Trade Talk

Play Episode Listen Later Sep 16, 2024 16:37


S&P Futures are slightly lower this morning. Big week ahead for Central Bank meetings from the FOMC, BOE & the BOJ. Markets are expecting a dovish narrative from the Fed on Wednesday. CRM's Dreamforce conference starts tomorrow. MSFT is expected to speak today at 11:00 on a Copilot announcement. A Federal appeal court will consider whether the U.S. government has the rights to force TikTok to sever ties with China. In Europe, markets are displaying muted losses, healthcare and luxury stocks are positive. and oil prices higher but off the morning highs. China demand remains underwhelming.

Phil Matier
This year's Dreamforce conference will be the largest one yet

Phil Matier

Play Episode Listen Later Sep 16, 2024 3:23


This year is set to be the biggest Dreamforce conference yet, with about 45-thousand people expected to flock to Moscone Center. For more, KCBS Radio anchor Margie Shafer was joined by KCBS Insider Phil Matier.

Salesforce Commerce Cloud Innovations
079: REPLAY: The Future of The Online Car Buying Experience with Salesforce Architect Kent Packman of Aston Martin

Salesforce Commerce Cloud Innovations

Play Episode Listen Later Sep 11, 2024 46:22


Join us for another fascinating episode of Salesforce Commerce Cloud Innovations as we explore the thrilling intersection of automotive and e-commerce. Our guest is Kent Packman, a Salesforce architect at Aston Martin and a true visionary in the industry. Kent's unique perspective, rooted in his love for all things automotive and tech, provides an insightful look into the challenges and opportunities of online automotive purchasing. From his favorite classic and current cars to his experiences at Dreamforce 2022, Kent's enlightening chat is sure to inspire! Listen in as we discuss the three pillars of car buying that need to be addressed for a successful customer experience. We also delve into how to improve the car buying experience by bridging the digital and physical worlds and how discount codes could replace traditional haggling and negotiations. Don't miss this riveting discussion about the future of the automotive industry and the exciting changes on the horizon. Tune in for a ride of a lifetime! Show Highlights: Kent's vision for the future of online automotive purchasing and customer experience.  The three crucial checkpoints for customer experience in car buying. Exploration of the concept of a digital-physical hybrid model for car buying, potentially ending the practice of haggling for prices.  How technology, such as connected cars and services, can improve the customer experience in the automotive industry.  The future of the automotive industry, the role of startups, and the changing nature of traditional dealership networks. Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Join the Commerce Cloud Community: http://sforce.co/commercecrew Learn more about Commerce Cloud Innovations go here: https://www.salesforce.com/commerce/innovations/  Interested in being a guest or know someone who should be? Use this nomination form: http://sfdc.co/podnomination  *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.

Data + Love
Data + Love = Community, AI, and IMDb with EMAX

Data + Love

Play Episode Listen Later Sep 11, 2024 40:37


This week Tableau SVP and CMO EMAX (Elizabeth Maxson) dropped by to talk about the power of community, Tableau's Data+Movies and Data+TV initiatives powered by IMDb, AI, and Dreamforce. --- Support this podcast: https://podcasters.spotify.com/pod/show/datapluslove/support

Next in Tech
Dreamforce Preview

Next in Tech

Play Episode Listen Later Sep 10, 2024 27:18 Transcription Available


The flagship event for Salesforce, its Dreamforce conference, returns to San Francisco and some of the 451 Research analyst team who will be there join host Eric Hanselman to talk about what they expect and the key issues that will be in play. Sheryl Kingstone is looking at practical technology implementations as enterprises try to make sense of the real delivered value that's beyond the hype. Paige Bartley is exploring the challenges in balancing data quality and controls while supporting privacy and regulatory mandates. James Curtis is digging into the infrastructure technologies that are needed to support the innovation needed. Generative AI will be front and center in much what's going on at Dreamforce. It's already seeing significant application in customer service. But organizations are wrestling with managing data to feed their AI engines. There's a growing question as to the role of platforms like Salesforce in becoming the overarching manager of all data resources, certainly one that will generate a lot of discussion at Dreamforce. The annual 451 Research breakfast will be taking place at Dreamforce and listeners should contact the analyst or account team to register to attend. More S&P Global Content: Salesforce goes deep with an integrated generative AI strategy built on trust Sleep tight: Salesforce looks to advance vision of AI 'trust' Credits: Host/Author: Eric Hanselman Guests: Paige Bartley, James Curtis, Sheryl Kingstone Producer/Editor: Donovan Menard Published With Assistance From: Sophie Carr, Feranmi Adeoshun, Kyra Smith

The Xcast: Amp Up Engagement
Unleashing Creativity with AI: Experiential Marketing and Dreamforce 2024

The Xcast: Amp Up Engagement

Play Episode Listen Later Sep 10, 2024 37:29 Transcription Available


In this episode of The Xcast, hosts Evan Strange and Michelle Bartosiewicz dive into the intersection of artificial intelligence (AI) and experiential marketing. Joined by special guest Katie Snider, VP Executive Creative Director at Salesforce, the trio explores how AI is transforming creativity and marketing, from unlocking new efficiencies to enhancing the attendee experience at events like Dreamforce. They discuss how AI is augmenting, rather than replacing, human creativity, and share practical ways brands can use AI intentionally to drive personalization, engagement, and real-time feedback.Key Takeaways:AI as a Creativity Tool: AI enhances human creativity by taking on mundane tasks, allowing creatives to focus on ideation and storytelling. It functions as a "co-pilot," boosting efficiency without replacing the human touch.Fear vs. Opportunity: While many fear AI will replace jobs, particularly in creative fields, the panelists agree that AI augments creativity by offering new tools for rapid prototyping, ideation, and real-time audience engagement.Personalization & Real-Time Insights: AI's power in experiential marketing lies in its ability to personalize experiences at scale, such as tailoring event content or providing real-time audience feedback to enhance engagement.Intentional Use of AI: AI should be used with purpose, not just because it's a trending technology. Brands should align their AI strategies with business goals, ensuring that it delivers value and enhances the user experience.Dreamforce Preview: Katie Snider offers a sneak peek into the AI-driven innovations planned for Dreamforce, Salesforce's annual event, highlighting how AI will create immersive and personalized experiences for attendees.

The Salesforce Career Show
Dreamforce - Practical Advice for Maximum Enjoyment

The Salesforce Career Show

Play Episode Listen Later Sep 5, 2024 66:39 Transcription Available


Is navigating Dreamforce a challenge you're ready to conquer? Join Vanessa Grant and me as we gear up for the ultimate Salesforce community event, revealing practical tips you won't want to miss. From early booking strategies to dodging last-minute accommodation pitfalls, we've got you covered. Our trip down memory lane contrasts the colossal pre-pandemic Dreamforces with the more intimate post-COVID gatherings, while we eagerly anticipate performances by Pink and Imagine Dragons. Networking, learning, and entertainment await—get ready to make the most of your Dreamforce experience.Remote work has its perks, but the lack of face-to-face interaction can be a challenge. Vanessa and I dive into how conferences like Dreamforce fulfill the need for social connection and professional networking. We share insider advice on navigating such events, especially for first-timers, and emphasize the importance of staying linked to the Salesforce ecosystem. The current job market also gets a spotlight, shedding light on emerging opportunities and the frustrations of automated recruiter responses. Managing your expectations and maintaining motivation can make all the difference in your job search journey.Maximizing your Dreamforce ROI is all about preparation and engagement. From essential attire tips—think layers and comfy shoes—to smart packing advice like leaving heavy laptops behind, we cover it all. We advocate for strategic session planning, having backup plans, and the importance of networking with presenters. Plus, we share our top tips for staying energized and hydrated, ensuring you look sharp and feel great throughout the event. Whether you're a Dreamforce newbie or a seasoned pro, these practical strategies will help you harness the full potential of this transformative experience.

Corporate Escapees
552 - How to Work 2 Days a Week with a Supportive 40-Person Team with Geraldine Gray

Corporate Escapees

Play Episode Listen Later Jul 29, 2024 34:10


Why you should listenLearn how Geraldine manages her business while working only two days a week, focusing on efficiency and delegation.Gain insights from a Salesforce Hall of Famer on effective Salesforce implementation and client management.Discover the benefits of fractional leadership roles and how they can contribute to business success.Balancing a tech consulting business and a personal life can be overwhelming, but Geraldine Gray shares how she successfully manages her thriving Salesforce Acceleration company while working only two days a week. With a supportive team of 40 people, Geraldine reveals the strategies that enable her to maintain such a balance. As a 13-time Salesforce MVP and member of the Salesforce Hall of Fame, Geraldine's insights are invaluable for anyone looking to scale their business efficiently.About Geraldine GrayGeraldine Gray is the founder and CEO of Endiem, a long-established and well-trusted scale and profit Salesforce partner. She is a 13x Salesforce MVP (Most Valuable Player) and is now a Salesforce Hall of Fame member.She founded the Salesforce Girly Geeks in 2010 before she knew it was “cool to be a woman in tech” because she wanted some people to hang out with at Dreamforce. The group grew from 25 women at the first happy hour in a bar in San Francisco to 80 women at the second meet-up in 2011, 400+ women the following year, and so on. After five years and while pregnant with twins, she handed the program to Salesforce, which became Salesforce Women in Tech, with thousands of members and over 100 local groups.In 2023, Geraldine battled breast cancer. The team did brilliantly without her, and she is back in the office leading the team. Towards the end of the year, she led Endiem as a partner to participate in the Salesforce Impact Accelerate Program, a game-changing 12-week program designed to help partners from small businesses and underrepresented groups thrive in the Salesforce ecosystem. She is originally a Brit but has lived in Houston, Texas, for over twenty years. This is not her first rodeo. Resources and LinksEndiem.comGeraldine's LinkedIn profilePrevious episode: 551 - Optimizing Your Marketing Strategy A Framework for Tech ConsultantsCheck out more episodes of The Paul Higgins ShowPaul Higgins Mentoring YouTube channelTech Consultant's RoadmapJoin our newsletterJoin the Tech CollectiveSuggested resources

Uncharted Podcast
Strategic Scaling: Insights from Jim Yu's 17-Year Experience Growing BrightEdge

Uncharted Podcast

Play Episode Listen Later Jul 8, 2024 19:57


This Week's Episode is Jim Yu, Founder and Chairman of BridgeEdge. Jim is the founder and exec chair of BrightEdge. As CEO of BrightEdge, Jim helped create a whole new category in digital marketing software and built BrightEdge into the enterprise market leader with $100M+ in revenue, profitable, and 500 employees. It is used by 57% of Fortune 100 companies and nine out of the top ten international digital agencies. BrightEdge is backed by Altos Ventures, Battery Ventures, Intel, and Insight Partners.As the global leader in enterprise organic search, content, and digital automation, it empowers marketers to transform online content into business results, such as traffic, conversions, and revenue. It is powered by a sophisticated deep-learning engine and contains the industry's most extensive data set. Its all-in-one platform provides vital market insights and business intelligence based on secure, compliant, and robust sets of first-party, real-time, and historical data.Jim is a founder, digital marketing expert, and speaks at conferences such as Share, Dreamforce, Adobe Summit, as well as Search Engine Expo and Search Engine Strategies worldwide. In addition, Jim is an industry pundit with featured columns in Entrepreneur, Fortune, ClickZ, Search Engine Land and Huffington Post. Jim is widely recognized as the driving force behind enterprise content performance marketing technology, having built the largest and most widely adopted platform which is in use by over 20,000 digital marketing professionals across 8,400 brands around the globe.Jim holds an MBA from Stanford University, a Master's of Engineering from the University of Virginia, and a Bachelor's of Science in Computer Science from the University of South Dakota. --- Support this podcast: https://podcasters.spotify.com/pod/show/uncharted1/support