Podcasts about sales impact academy

Unlock the secrets to sales mastery with Ahmed Haque, CEO of Sales Impact Academy, as he shares actionable insights on strategic practice. Join Larry Long Jr and Ahmed for a deep dive into improving your sales game, from dealing with cold calling nerves to playing to your unique strengths. Don't miss this episode packed with practical wisdom to elevate your sales skills!

Mark Colgan is an entrepreneur and revenue leader responsible for increasing revenue across a small portfolio of companies where he leverages his 13 years experience of B2B Sales, Marketing and Recruitment. Mark currently splits his time as Co-founder of Speak On Podcasts, mentoring B2B Startups via GrowthMentor and ScaleWise, The Product Onboarders and coaching 100's of SDR's through his Outbound Prospecting course via The Sales Impact Academy. He's a Techstars 18′ Alumni and a regular speaker within the B2B SaaS industry, his work has been published by SaaStock, Mailshake, Pipedrive, LeadSift, Lemlist, SugarCRM and Baremetrics to name a few. Mark currently lives and works from Lisbon, is addicted to travelling and exploring new cultures and places. You'll often hear him saying “por que no?” (why not?) to anything that sounds fun or gets the heart racing like wingwalking, skydiving and paramotoring. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Mark Colgan: Website: www.speakonpodcasts.com LinkedIn: https://www.linkedin.com/in/markcolganmarketing

Having ADD or ADHD is a gift, not a curse. Hear from people all around the globe, from every walk of life, in every profession, from Rock Stars to CEOs, from Teachers to Politicians, who have learned how to unlock the gifts of their ADD and ADHD diagnosis, and use it to their personal and professional advantage, to build businesses, become millionaires, or simply better their lives.   Our Guest today:  Konrad runs a charming team of strategic word-slingers, known as The Creative Copywriter. They're a fast-growing content strategy and copywriting agency that blend art with science to help bold brands sell more stuff. Brands like Adidas, Hyundai, TikTok, Geox, Les Benjamins, Superdrug, PTC, Thomson Reuters, VMWare and plenty more. His mission? To break the boundaries of corporate dullness. And help companies pierce through the noise with ‘real talk', ‘word science' and calculated creativity. We're also taking about how to harness and Neurodiverse Superpower techniques today.. duh. Enjoy and thanks so much for subscribing to Faster Than Normal!  [ you are here ]  00:40 - Thank you again so much for listening and for subscribing! 00:57 - Introducing and welcome Konrad Sanders! 01:34 - What do you do when you run a creative company and have ADHD? 02:00 - How are you Konrad? 03:02 - What's your back story? Ok, your business's back story then! 04:00 - Incredible procrastinator also? Tell us in the comments!  04:40 - On life and Travelogue 05:20 - On career beginnings 06:40 - On meeting his business partner and wife! Who is NOT ADHD or Neurodiverse… 09:50 - On the ADHD/Neurodiverse brain and a non-neurodiverse partner 10:37 - What makes it work.. I mean your marriage + biz partnership; what 5 tools do you use?! 11:27 - The steps Konrad has taken and processes they is practicing 12:32 - Ref: Gemba Kaizen and  Techniques  14:37 - On dividing up the day-to-day work responsibilities, time management, ah, + hyperfocus! 17:16 -  How do our spectacular subscribers find out more about you?  Web: www.konradsanders.com  Email:  info@creative-copywriter.net Socials:  https://www.linkedin.com/in/konradsanders/ 18:00 - Thank you so much for making time for all of us today Konrad. [Konrad has kindly shared a few of his links/works with you and here they are]:  WATCH/LISTEN:  Speaking with Tyler from Yes Optimist! On sales funnels: https://youtu.be/R8DXWhT_NAY  Panel discussion with The Fountain Partnership on the state of SaaS Marketing: https://www.youtube.com/watch?v=xrqYKxBKsuU&t=1s  How to make your content zig when the industry zags with Sales Impact Academy: https://www.youtube.com/watch?v=ZdT6W7OJNeY  How to make money writing online with Teachable: https://discover.teachable.com/workshops/make-money-writing-how-to-turn-your-word-skills-into-wages  How Konrad copes with ADHD as a CEO and founder: https://deezer.page.link/3EByB6ncxtm26D4L9  How Konrad builds business brand based on demand (Brand Harder or Go Home) https://street.agency/podcast/brand-harder-or-go-home-with-konrad-sanders/  READ:  The 13 Lenses approach to writing content that converts on Neal Schaffer: https://nealschaffer.com/how-to-create-content/  Are B2B SaaS Marketers getting it wrong on Tech Crunch: https://techcrunch.com/2021/08/26/are-b2b-saas-marketers-getting-it-wrong/  Why your marketers should stop marketing on The Drum: https://www.thedrum.com/opinion/2021/10/14/why-marketers-should-stop-marketing  18:44 - Hey, you there! Yes YOU! We are thrilled that you are here & listening!  ADHD and all forms of Neurodiversity are gifts, not curses. And by the way, if you haven't picked up The Boy with the Faster Brain yet, it is on Amazon and it is a number one bestseller in all categories. Click HERE or via https://amzn.to/3FcAKkI My link tree is here if you're looking for something specific. https://linktr.ee/petershankman 18:46 - Faster Than Normal Podcast info & credits. Guys, as always thanks so much for subscribing! Faster Than Normal is for YOU! We want to know what you'd like to hear! Do you have a cool friend with a great story? We'd love to learn about, and from them. I'm www.petershankman.com and you can reach out anytime via email at peter@shankman.com or @petershankman on all of the socials. You can also find us at @FasterNormal on all of the socials. It really helps when you drop us a review on iTunes and of course, subscribe to the podcast if you haven't already! As you know, the more reviews we get, the more people we can reach. Help us to show the world that ADHD is a gift, not a curse!  [ Ed: This is a relatively brand new experiment in editing show notes, transcriptions sort of; so if you notice any important, or significant goofs we've missed here or along, please do let us know @FasterNormal  Thanks! -sb]  — TRANSCRIPT via Castmagic.io and then corrected.. somewhat, (Ooh-ooh! Second trial run is today May 23, 2023. #gen_AI_for_whut?? — Summary:   - Background in philosophy, copywriting, and SEO. - The challenges the speaker faced due to ADHD and how it helped him understand his limitations and strengths. - Medication and ADHD coach. - A lean management approach and agile process. - Difficulties with time management and hyperfocusing. - Struggles with planning and organization in personal life. - "The Boy with the Faster Brain" and its success in sales. - Acknowledging the challenge of living or working with someone who has a brain different from yours. - The importance of acknowledging the struggles of non-ADHD partners or colleagues. - The speaker's tendency to go off on tangents during conversations.” — Peter Shankman [00:00:40]: Hey everyone, Peter Shankman here. Welcome to another episode of Faster Than Normal. Glad to have you. It is a Friday here. We're recording on a different day for a change, but it is kind of gray and gloomy outside, so what better thing to do than be inside talking to cool people? Today we have Conrad Sanders. Conrad has an interesting backstory. He's masali ADHD and he runs a company, as he puts it, a charming team of strategic word slingers known as the Creative Copywriter. His company is a fast growing strategy and copywriting agency that blends art with science to help bold brands sell more stuff. He has clients like Adidas, Hyundai, TikTok, A, Superdrug, PTC, Thompson, Reuters, VMware so names, you know, he tries to break the boundaries of corporate dullness. I love that. What do you do when you run a creative company and you are ADHD? I have discovered this when I was running Help a Reporter Out about twelve years ago now, problem is, you're so creative tend to forget the day to day. And so I want to ask Conrad and I want you guys to hear how he handles that. So welcome, Konrad. Good to have you. Konrad Sanders [00:01:50]: Yeah, thanks for having me. I'll just say that I'm across the pond. You might be able to tell from my accent. And believe it or not, it is a rare sunny day here on this. Peter Shankman [00:02:00]: I was going to say yeah, I figured it would be cloudy and rainy just like it is here, but no, you have a sunny day in London. Nice. Konrad Sanders [00:02:05]: Yeah, we've had the worst weather this year possible, but the skies have opened up and the sun is shining, so I can't complain. Peter Shankman [00:02:14]: I'm hoping it stays that way. I'm going to be there on Sunday, so please keep it that way if you could. Konrad Sanders [00:02:18]: I'll do my best. Peter Shankman [00:02:19]: All right, so tell me about running a company when you're ADHD, because I know my story, but every story is different. Tell me your backstory. When were you diagnosed? The whole thing? Konrad Sanders [00:02:29]: Yeah, I mean, I think if I tell you my backstory, I think it's probably best to start with the backstory of the business. Like how that kind of started because I was only diagnosed a year and a half ago. Okay. I think that the diagnosis once I got it, it made a lot of sense, right? Once I kind of understood more about ADHD, looking back at my journey, my life journey, things made a lot more sense. It explained a lot, essentially. But shall I start with kind of the beginnings of the creative copywriter? I'll try to be succinct story and how I've got to where I am today. So I think it all helps you understand my journey and where I'm at and how we operate now. So I'll start off the uni left uni. I studied philosophy at Uni. I was one of the kind of guy that didn't go to found it very hard to go to lectures when it came to writing essays. I always left it literally to the last day and would drink loads of coffee. And I was good at kind of cutting corners and good at writing. Right? And I was good at cramming things in. Obviously, this is a sort of trait of having ADHD, leaving things the last minute and only being good at working under pressure, but being extremely good once, I'm very pressured again. I didn't know at the time I had ADHD. I just thought I was an incredible kind of procrastinator. I just didn't really understand why I could never start a project until it was, like, right at the last very minute. So Left Uni went traveling in Australia, all around Australia, met my wife well, she's now my wife, a girlfriend at the time, and she's also the managing director of the agency. So she's played a very important role in my life for many reasons. She also has a very different brain to me, to mine even. And anyway, we met traveling in Australia. She's from Israel originally. So I ended up there after two years of being in Australia, traveling Southeast Asia on a shoestring budget, literally, and ended up in her parents house in Israel without a work visa because it took a while to apply for one. And that's when I basically discovered the art and science of copywriting and SEO and kind of combined those things to sort of start a business and start an online business, which has kind of grown since Than and later in that journey. So I was kind of very good at kind of the sales, the marketing, the ideas. And actually, what some people don't know about me and my kind of entrepreneurial journey, which I'll share for you guys, is that that wasn't the only business idea I had. Right? There were plenty of the things, and I definitely had shiny object syndrome. And early on in the journey of our agency and I started as a freelancer, quickly kind of wanted to grow it and managed to kind of turn Than into a collective, gradually was building an agency. But I had what we call what I call shiny object syndrome, right? I was like, anything that came my way, I wanted to jump on and was hugely optimistic with time, which is again a common trait and terrible with time. So there was a point at which, believe it or not, I was kind of a co founder of, I believe, five different businesses, right, because there would be friends going, hey, why don't you join the Brcmo for this? And it made no sense, right? It didn't make sense. You can't really focus, and focus is extremely important as a business owner. And I gradually kind of understood that I was burning out, basically, I was doing too many things, spreading myself way too thin, doing far too many things, and then kind of matured a bit and understood I need to focus on the agency. That's the only thing making money. There's lots of potential there and a key milestone, right? A key ingredient in this sort of recipe or this journey, was my wife joining in 2017, and she has a very different brain to me. And she was in the NGO world prior to that, trying to solve the conflicts in her region. Didn't manage to do so. Kind of felt disillusioned with that whole NGO sort of world. And I said, hey, why don't you join us? It's when we're a small kind of, I think, a few person agency at the time and using freelancers, why don't you join? I know you're good with project management, that kind of stuff, right? You've got an operational type brain, so we could probably do with a bit of that. She joined just part time to fill in for someone, and the first week we were just clashing high, massive arguments. Why is it so chaotic? Why is it so chaotic? And I said, I was like, Babe, that's just agency life, you have to get used to it. And there was maybe a slither of truth in what I was saying, but for the most part it was because I was running it with my ADHD brain. And my second in command was also a creative and further along on that kind of spectrum, let's say. And we were going around putting out fires in a very charming way. We're very good at putting out fires, but rather than preempting them, rather than building process, right? And there were loads of parts of the business that I just wouldn't even look at, like finances. My brain wasn't interested. I wasn't interested in that. I was interested in the big ideas, the schmoozing, the charming, that kind of stuff. And there were holes, there were gaping holes in business, which I didn't even see at the time because my brain was kind of and I was closed off to it, I didn't want to see it. So things like money owed, right, I thought was money in the bank and there was debt, right? There were people owed us money and I was like, oh, yeah, they'll pay it, it's fine. And I didn't want to chase them up because I wasn't interested in the invoicing and things like that. So gaping holes which my wife discovered and she kind of naturally lent into that side of the business. What happened was the became the integrator and I was the visionary. And it actually worked really well after we got past the blazing rouse and kind of found our strengths and kind of limitations. And she helped me really understand where mine were and are. And she kind of obviously knows me on a personal level. So kind of it made a lot of sense. She started together with me building structure for the business, like processes lasering on the building process and making sure that we follow through and those processes are followed through. And gradually what happened was we built structure and then we started to grow that's properly. When we started growing as an agency, we've hit 40% growth since then and we're kind of approaching the 2 million mark now. I owe a lot of that to having someone like NIT Sam, Marga Hart and her very different kind of brain complementing. Peter Shankman [00:09:46]:  Let me interrupt you for a second because that actually brings up a really interesting point. You work and partner with someone both personally and professionally yes. Konrad Sanders [00:09:55]: Right. Peter Shankman [00:09:55]: Who has the complete opposite brain that you do. I think there is not a listener in this podcast who doesn't want to know five ways to make that work, because that is not easy. Forget about just one. Like living with someone with a different brain or working with someone with a different brain and you've chosen to do both things. And the fact that your partner hasn't thrown themselves out of a window yet is when you're ADHD it is difficult. We don't often talk about how difficult it can be for the other person. Konrad Sanders [00:10:34]: Yeah. Peter Shankman [00:10:34]:  So tell us what makes it work? Konrad Sanders [00:10:38]:  I think that's a great point to make. And I write LinkedIn posts about my ADHD quite a lot and I actually wanted to write one specifically on that. There's a lot of neurodiversity awareness at the moment, which is brilliant and it's great. And I almost want to do kind of partners of people who have neurodiversity awareness because yeah, and you said, like, she hasn't thrown herself out of a window yet. But I'll be honest, it's come close to that. But again, both based on our work life and personal life and often they're kind of woven into each other naturally. So how have we avoided that? I think, first of all, awareness of how my brain works. I did get diagnosed a couple of years ago. That made a big difference, even for myself, because in terms of understanding really where those we knew where the limitations were. We knew what I wasn't good at. Right. But there wasn't an explanation. And I think you know as to why. And I think when you understand why and I am on medication, and that's definitely helped. I also have ADHD coaching and that's really helped as well because it's someone else who's an accountability partner rather than just my partner in my personal life that's been really crucial and it's really been life changing for me having an ADHD coach because at work we built these processes, right? So there's something about building a business where even with my ADHD brain I really wanted to succeed. I know process is important and I know than following is important as much as my brain doesn't want to. And we have just this lean management approach, we take this agile approach based on like Gemba Kaizen, the Japanese business management philosophy where when there are hiccups, we call them Oopsies. Whenever there's something inefficient a hiccup, something has not quite gone wrong. Rather than blaming each other or blaming team members, we write it down on a slack thread and two weeks later we tackle it in this level ten meeting where we look at the problem, what was the root of the problem, how do we then preempt that issue for next time? Let's work it into a process and who in the team is going to take care of that? Two weeks later it's done, right? So it's this very very lean approach to kind of we call it the quest for perfection. You can ever be perfect bu if you're on that quest, it really really helps. And that was something we installed quite early. And I think that back to your question. I think that's one of the ways where we've perhaps avoided killing each other because we have this approach to business where if something's gone wrong and it might have been caused by me and it might be caused by something that hasn't been conducive to how my brain works, but it's written down and we tackle it and we think about what's the process that would be good for avoiding that. So I'll give you an example back in the day, for many years I'm in charge of getting the business in, right? Nita is in charge of making sure we deliver, you know, great results essentially to simplify it. And back in the day I used to do the proposals and a proposal is a project that has many different parts and that is not good. I'm not great at doing that, especially when it comes to time management, way, way too optimistic and also I would hyper focus on the wrong things, right? My brain wouldn't want to write the proposal, I'd be sitting there spending I could spend 4 hours adjusting the design of one slide because I like how things look and I wanted to look perfect and I'd hyper focus and what would happen is I would spend many evenings literally like until three or 04:00 A.m. Working on proposals and burning out and it wasn't good, but I thought oh, it's just because it had to take that long and there was the deadline tomorrow, there's no two ways about it and the other team members perhaps are not doing the right thing. I'm really pedantic and I have to kind of go in and change things. When we kind of took this much more process driven, agile approach to kind of uncovering why, what's going wrong and why and what's the root of the problem. One kind of look at it from Nitsang going in and looking than process the could uncover those holes and realize right there's A, B and C, there's this issue, we don't have a good process and Conrad is not great at doing that. So let's give it to another team member and then jump on a meeting with me and I will go through it and do you see what I mean? We created structure and process whereby the bits that I'm not good at, we're delegating and bringing me at the right time. And it was again, life changing transformative for the business and really, really crucial. So that's definitely one of the ways I say is like taking this, I mean, Gemba Kaisen is this book. I recommend this approach to business, which I think is probably one of the main ways which has helped us in our work life, really play to our strengths and really build structure that works not just for me, but other team members too. And in our private life, I'll be honest, that took a lot longer, right? That's where I feel like up until recently, even at work, I've been really good. Great at work, great at what I do. And we built this structure where I can really ADHD has superpowers as well, right. The amount of ideas I have kind of really brilliant just to blow my trumpet, like brilliant ideas in terms of branding and marketing and what we can do to kind of drive those forward, but the limitations as well. But I feel like I've been doing really well at work and then suddenly when it comes to after work hours, it all goes out the window. I don't have that structure, it's just this big void. And yeah, it has been difficult relationship wise because Nitzan traditionally has taken on way more than me. It's been very one sided relationship outside of work. She books the holidays, she plans them. Like when it comes to cooking, she'll buy the ingredients and plan. And I would take kind of I'll cook on this day and the other, but I haven't prepared bu. It'll be 07:00 p.m.. I don't know. I haven't got the ingredients. I don't know what I'm going to cook. And it causes friction. And that's just one example of the kind of way that friction in a relationship. Peter Shankman [00:17:22]: We try to keep these to 15 minutes because ADHD but tell people how we can find you and we'll definitely have you back. Konrad Sanders [00:17:29]: Yeah, I go off on tangents. Peter Shankman [00:17:31]: No, it's cool. I love it. I love it. I can relate. Konrad Sanders [00:17:34]: Yeah. So find me. LinkedIn is the best place. I'd say. Comrade McKay. Sanders. S-A-N-D-E-R-S-I talk about ADHD on there. I talk about copywriting and content strategy, I talk about my agency journey. And, yeah, there's so much more to talk about, but as you know, I will go off on many different tangents and not be very succeed, but I hope there's been some value and some interesting interest there in what we've chatted about today. Peter Shankman [00:18:02]: No question about it. Really appreciate it, guys. We're talking to Conrad Sanders. Really interesting stuff on how to survive ADHD. When your partner doesn't have it, you do, and you work with them as well. My God, that is just I can't even get over that. That's very impressive. We will definitely have you back, guys. Thanks for listening to Faster Than Normal- we love when you listen, we love when you comment. We love your emails. Send me a note, let me know how we're doing. The book The Boy with the Faster Brain continues to rocket the charts. We are thrilled for everyone who has purchased it. I am greatly appreciative. And we're changing the world about ADHD. One book and one podcast recording at a time. We'll be back next week in another episode. Have a great week. Stay safe, stay humble. — Credits: You've been listening to the Faster Than Normal podcast. We're available on iTunes, Stitcher and Google play and of course at www.FasterThanNormal.com I'm your host, Peter Shankman and you can find me at shankman.com and @petershankman on all of the socials. If you like what you've heard, why not head over to your favorite podcast platform of choice and leave us a review, come more people who leave positive reviews, the more the podcast has shown, and the more people we can help understand that ADHD is a gift, not a curse. Opening and closing themes were composed and produced by Steven Byrom who also produces this podcast, and the opening introduction was recorded by Bernie Wagenblast. Thank you so much for listening. We'll see you next week! 

In this episode, I'm talking to Laura Kightlinger, a VP of International Customer Success at Seismic. She leads the team responsible for partnering with customers across Europe and Asia to ensure their long-term value realisation on the platform. Prior to Seismic, Laura built the Customer Success team at Qubit from inception to 15 team members globally and supported significant growth at DocuSign and Google. She also shares her passion for Customer Success with others in the industry as a coach at Sales Impact Academy and Scalewise. Fun facts about Laura: lived and worked in a number of places across America and Europe Her dream location is in Southern Europe, near the seaside At the age of 16, she couldn't imagine her current career in tech, but definitely the aspect of problem-solving and her love of change! Career Journey: After studying accounting and finance, Laura started her career as a financial analyst role. She ended up working at Google and realised that sitting behind spreadsheets wasn't for her! She liked the entrepreneurial culture and the chance to grow something. After completing her MBA, she moved to London to work at Qubit, as a professional services consultant and eventually grew a global team in customer success. From here, Laura went on to join Seismic as a Customer Success Leader and has built teams in Europe and the APAC regions. Current Role: Laura always wanted to move abroad. She loves being in different places and learning about new traditions, foods and cultures, and having to learn to work with people that think differently and communicate differently. For Laura, living abroad was a really positive and enriching challenge, that helped her in building relationships and gaining local knowledge of how each market works to best support her clients. Laura's Customer Success Approach: With her background, Laura is able to bring credibility to her conversations with C-suite leaders from a finance and operations aspect. Customer Success is a huge part of revenue generation for businesses and Laura bridges that gap between overall business metrics and their own impact on the business. Laura notes the importance of not just focusing on the numbers but looking into where teams can focus on adoption and value. The aim is to try to show a data-driven picture to her leaders about what it is they do and how that ultimately contributes to the overall kind of financial and business goals that they have. Laura talks about how the value piece for her customers is always evolving. They focus a lot on tying the work they're doing with customers to their broader business goals, using storytelling around the value they drive. “I see so much the role of the CSM is to keep that conversation ongoing and make sure we have the finger on the pulse with the customer.” Her knowledge of dealing with different cultures in different ways - not a one size fits all approach – has helped her in the same way when she interacts with other leaders as a woman in a predominantly male environment. Main takeaway: When you want to deliver a message, either for C-suite or someone else, know your audience! There's a huge difference in the way you deliver the same message to different people based on your relationship with them. Follow Laura: https://www.linkedin.com/in/laurakightlinger/ _____________________________ Follow the WiCS Podcast: Website - http://womenincspodcast.com/ LinkedIn - https://www.linkedin.com/company/54116922/admin/ Marija Skobe-Pilley, the Founder and Host - https://www.linkedin.com/in/mspilley/ Instagram: @womenincspodcast

How do you set your team up for success? You make pipeline their number one priority. Tony Jackson is here to open the playbook on how. Tony is a Senior Advisor at the Sales Impact Academy but he's got deep roots in some of the biggest software companies out there, including MongoDB and Snowflake, which became one of the largest software IPOs in history. Alex and Tony dive into why pipeline is everyone's concern - not just your sales team, how to leverage LinkedIn in your sales strategy, and why you should be hyper-focused on how you spend your time to prioritize what's really important. Follow Tony:  LinkedIn: https://www.linkedin.com/in/tonyjackson1/ Follow Alex:  LinkedIn: https://www.linkedin.com/in/alexalleyne/ Twitter: https://twitter.com/elitelevelalex And if you're looking to level up in sales, sign up for Alex's weekly newsletter. Reach new heights by building a world-class mindset grounded in discipline and resiliency: https://workweek.com/brand/on-target/ Alex is a Workweek friend. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark Colgan is an entrepreneur and revenue leader responsible for increasing revenue across a small portfolio of companies where he leverages his 13 years experience of B2B Sales, Marketing and Recruitment. Mark currently splits his time as Co-founder of Speak On Podcasts, mentoring B2B Startups via GrowthMentor and ScaleWise, The Product Onboarders and coaching 100's of SDR's through his Outbound Prospecting course via The Sales Impact Academy. He's a Techstars 18′ Alumni and a regular speaker within the B2B SaaS industry, his work has been published by SaaStock, Mailshake, Pipedrive, LeadSift, Lemlist, SugarCRM and Baremetrics to name a few. Mark currently lives and works from Lisbon, is addicted to travelling and exploring new cultures and places. You'll often hear him saying “por que no?” (why not?) to anything that sounds fun or gets the heart racing like wingwalking, skydiving and paramotoring. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Mark Colgan: Website: www.speakonpodcasts.com LinkedIn: https://www.linkedin.com/in/markcolganmarketing

Connect with Stefan on LinkedIn: https://www.linkedin.com/in/stefan-conic/ Get actionable hiring and sales strategies in your inbox. Sign up to SDR Hire Newsletter: sdrhire.com Looking to get hired as an SDR? Let me know: https://forms.gle/g1ArVKHHt6f3Nx8c7 In this episode I talk to Tom Slocum, a well known Sales Development leader who just recently became a Founder himself. Tom began his career as a cold caller 16 years ago. He broke into tech as an SDR about 7 years ago and since then has built numerous SDR teams, mentored an unknown number of sales reps, and is advising tech companies on how to run their strategic and sales programs. He was a part of a very famous sales community called Rev Genius, where he was running the RevLeague program. And just a few weeks ago, he's started his own consulting business called The SD Lab. Video content and navigation: 00:00 - Podcast intro (and a cool rock song - hope you like it) 01:11 - Episode intro 01:42 - Add chapter 02:37 - Breaking into tech sales through referrals 06:23 - Management vs money route 13:51 - Sales today vs 10 years ago 21:11 - SDR red flags and path to success 33:22 - Growth mindset and detaching 38:25 - From a VP to Consulting & Advising 43:06 - Best SDR learning resource 43:57 - Best SDR skill 45:54 - Best SDR creator to follow 47:02 - Best SDR channel and best cold call opener 47:46 - Go-to CTA? 50:10 - Favorite tech sales acronym 51:16 - Episode outro (more awesome rock music) Connect with Tom on LinkedIn: https://www.linkedin.com/in/tomslocum/ Tom's company The SD Lab: https://www.thesdlab.com/ Josh Braun, Braun Training: https://www.linkedin.com/in/josh-braun/ Morgan Ingram, Sales Impact Academy: https://www.linkedin.com/in/morganjingram/ Anthony Natoli, Lattice: https://www.linkedin.com/in/anthony-natoli/ Erica Stacy, Clearfind: https://www.linkedin.com/in/erica-stacy/ Eliott Garcia, Data Axle: https://www.linkedin.com/in/elliottgarcia/ Dorothy Huynh, Lavender: https://www.linkedin.com/in/dorothyphuynh/ Listen on Apple, Spotify, Google podcast

Standing out on LinkedIn is no easy feat, and yet this week's Social Pros guest has mastered the art of LinkedIn marketing. Daniel Murray, Founder of The Marketing Millennials, joins the podcast to spill his LinkedIn secrets and tips for success. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud ICUC Full Episode Details With over 450,000 followers on LinkedIn, you've probably already come across some marketing wisdom from The Marketing Millennials. We just had to learn the secrets behind its success and invited Founder Daniel Murray to the Social Pros podcast. Daniel explains why he began to focus on LinkedIn and how he got to where he is today. He explores the challenges of LinkedIn marketing, the content trends he's noticed on the platform, and why you should always “speak the language” of your chosen platform. We hear his insights into audience research, how B2B marketing differs from B2C, why you should try to focus on one thing at a time, and so much more. If you're looking to break into LinkedIn marketing, this is the episode for you. In This Episode: 4:09 – An introduction to Daniel 6:40 – Daniel's involvement in Sales Impact Academy 9:56 – How Daniel approaches LinkedIn for Sales Impact Academy 17:06 – Creating good content on LinkedIn 23:53 – Daniel introduces Marketing Millennials 29:11 – What has Daniel learned when growing Marketing Millennials? 34:34 – Content repurposing to help grow your business 38:36 – Where to follow Daniel 40:04 – Daniel's advice for social pros Resources Get the new State of Marketing report for free from Salesforce Schedule a consultation with ICUC Grab your free Social Media Audit Bundle Sales Impact Academy Follow The Marketing Millennials on LinkedIn Follow The Marketing Millennials on Instagram Check out The Marketing Millennials podcast Visit SocialPros.com for more insights from your favorite social media marketers.

Alex Alleyne is the Head of EMEA Sales at the Sales Impact Academy. He's an award-winning leader and the Host and Founder of Elite Level, where Alex educates aspirational sales talent around how best in class leaders think, act and operate through a Podcast and Newsletter To learn more about Alex, check out the Elite Level podcast, or subscribe to the Elite Level newsletter, head to www.elitelevel.co. Connect with Alex on LinkedIn Here. For video snippets of this and other episodes, head to Sales Leadership United at www.patreon.com/salesleadershipunited.

Alex Alleyne is the Head of EMEA Sales at the Sales Impact Academy. He's an award-winning leader and the Host and Founder of Elite Level, where Alex educates aspirational sales talent around how best in class leaders think, act and operate through a Podcast and Newsletter. To learn more about Alex, check out the Elite Level podcast, or subscribe to the Elite Level newsletter, head to www.elitelevel.co. Connect with Alex on LinkedIn Here. For video snippets of this and other episodes, head to Sales Leadership United at www.patreon.com/salesleadershipunited.

Welcome to our 9th episode of Revenue Champion's Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. This week, Morgan Ingram, VP of GTM Talent and Development @Sales Impact Academy takes over as volunteers dial in to cold call live to Morgan and get actionable feedback on how to improve. Morgan also goes through Sales Representative's burning cold calling questions so they can book more meetings.

Alex Alleyne believes sales marketers thrive when they're in a growth environment. He also knows how to take sales to the next level and he's about to open his sales playbook.  From dropping out of a law degree to getting the selling bug, Alex has always been a natural entrepreneur. Now he's Director of Sales for EMEA at The Sales Impact Academy and host of the Elite Level podcast. Daniel and Alex explore how positive mental health starts when you're doing what you love in an environment that supports you, why picking up the phone is the best sales tool, and why inbound leads require just as much rigor as outbound. You'll also hear Alex's three pillars for measuring success, and why you should attack each day with pace, urgency and design. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials (https://ratethispodcast.com/marketingmillennials), I really appreciate your support!. Follow Alex: LinkedIn: https://www.linkedin.com/in/alexalleyne (linkedin.com/in/alexalleyne) Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: https://twitter.com/Dmurr68 (twitter.com/Dmurr68) LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing (linkedin.com/in/daniel-murray-marketing)  Sign up to The Marketing Millennials newsletter: https://workweek.com/brand/the-marketing-millennials/ (workweek.com/brand/the-marketing-millennials)

Today's episode is with Tom Glason. Tom is the co-founder and CEO of Scalewise which helps ambitious B2B tech scale-ups accelerate growth by providing unique and flexible access to a community of world-class Scale Experts. He's also the founding member and Chair of the London chapter of Pavilion - a private community for high-growth revenue leaders.     I am a big fan of Scalewise, the Sales Impact Academy and I recently joined Pavillion. Tom definitely created a lot of value for people like myself, but also for companies in the start- and scale-up world.   Topics we discussed, and unfortunately, we ran out of time:   How he stumbled into sales The hard lessons you learn from telemarketing and picking up the phone Hard work paying off His background and degree in sports psychology How he met his wife when she offered him a job His experience launching a juice bar Tech and enterprise sales How he founded Pavillion (formerly Revenue Collective) to build a community around tech sales The latest report on interim and fractional leadership How this lead to him founding Scalewise and building a platform to get companies and interim and fractional revenue leaders together The average tenure of a CRO being 18 months The change of work patterns for C-Levels pre Covid but then the accelerated change due to Covid Redundancies and recession Flexibility and work life balance Sales Impact Academy - creating content and qualifications for sales leaders Tom on Linkedin if you want to get in touch Volker is a sales, strategy and leadership consultant working as an interim CRO. Find out more on his website or subscribe to his newsletter.

Dave and Daniel Murray (Founder, Marketing Millennials and Head of Media at Sales Impact Academy) spend an hour talking LinkedIn strategy for B2B marketers and founders.Work in B2B marketing? Join 3,000 marketing pros in the private Exit Five community at exitfive.comThis episode is brought to you by Demandwell: https://www.demandwell.com/Demandwell is the best SEO solution for B2B SaaS marketers. They've helped customers like Lessonly drive 40% of their revenue from organic search. And they helped Terminus's make organic search their number one source of demosHere's how it works: Results: Demandwell is built for driving the outcomes that b2b marketers care about - demand, traffic, leads, and revenue.  Ease and control: Junior team members can follow recommended steps in the platform, while experts can customize and maintain full control over their work.  Speed: With everything in one platform, Demandwell helps you crank out content that ranks and drives leads in minutes rather than hours.  SEO expert or not, you should give Demandwell a try, and listeners of the Exit Five podcast can get a free competitive SEO Audit to see how you're ranking relative to your competitorsGo to demandwell.com/fomo to get your free SEO consultation today.

For this week's second episode, host Tori Barlow sits down with Katie Landaal, SVP of Corporate Strategy at Sales Impact Academy. Together, they talk about developing a partner ecosystem and establishing cross organnizational unnderstadig of your product.

This episode features Paul Fifield, CEO and Co-Founder of Sales Impact Academy. You'll hear Paul talk about his own journey and the, somewhat painful, experience he had as a revenue leader scaling two previous companies that lead to SIA. You'll also hear why most companies don't make it, and how to properly instrument an organization from the beginning which includes one key hire needed IF you want to scale.  

Today, people use social media a lot, and the promotion of brands on social platforms has become an integral part of business.But many companies have a misconception about what it means to make social media work for them and fail to realize the importance of strong personal brands that can contribute to the company's growth.In this episode of Rep Your Brand, host Nick Bennett welcomes Mark Jung, VP of Marketing at Sales Impact Academy. They get into the importance of social media in building a strong personal brand and discuss changes in the way brands incorporate social media into their businesses.

Learn from the top 1% of sales professionals in 5 minutes per week through the Elite Level Newsletter: https://www.elitelevel.co

Welcome to the Use Case Podcast, episode 219. Today we have Paul from Sales Impact Academy about the use case or business case for why his customers use Sales Impact Academy.

Out of hours, she's rock climbing. In Sales, she's climbing the ladder - Nataly Silva Montenegro worked in various industries before settling at Sales Impact Academy, where she has now been promoted to Inbound Sales Development. Tune in to hear about her time working in both the fashion and logistics industry, her transition to the SDR position and her growth professionally and personally since.

This week's episode of Tech Sales Insights LIVE features guest Piyush Mehta, CEO of Data Dynamics This episode is sponsored by Sales Impact Academy, the world's leading go-to-market learning platform providing a continuous live learning solution for high-growth tech companies Send in a voice message: https://anchor.fm/salescommunity/message

Rachel Gasparini is an Enterprise Account Executive at LaunchDarkly, Sales Instructor at Sales Impact Academy and Sales Mentor/Speaker at SV Academy. Before that, she rose through the ranks at Optimizely. In this conversation, we discuss: How Rachel got into sales through SV Academy The visualization techniques she used to demolish her 2021 quota How she upleveled her career from BDR to AE to Enterprise AE in only a few years How she continues to stay hungry for the next level of success And much more... If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts? It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you. Follow The Podcast: Apple/Spotify: Millennial Sales Twitter: TommyTahoe Instagram: TommyTahoe YouTube: TommyTahoe Website: Millennialmomentum.net

Rachel Gasparini is an Enterprise Account Executive at LaunchDarkly, Sales Instructor at Sales Impact Academy and Sales Mentor/Speaker at SV Academy. Before that, she rose through the ranks at Optimizely. In this conversation, we discuss: How Rachel got into sales through SV Academy The visualization techniques she used to demolish her 2021 quota How she upleveled her career from BDR to AE to Enterprise AE in only a few years How she continues to stay hungry for the next level of success And much more... If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts? It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you. Follow The Podcast: Apple/Spotify: Millennial Sales Twitter: TommyTahoe Instagram: TommyTahoe YouTube: TommyTahoe Website: Millennialmomentum.net

This episode is sponsored by Sales Impact Academy. Sales Impact Academy is the world's leading go-to-market learning platform providing a continuous live learning solution for high-growth technology companies. Send in a voice message: https://anchor.fm/salescommunity/message

"Be confident in the decisions that you're making with the information that you have at the time" - Mark Colgan.Mark Colgan is an entrepreneur and revenue leader responsible for increasing revenue across a small portfolio of companies where he leverages his 13 years experience of in B2B sales, marketing, and recruitment.Mark currently splits his time as co-founder of Speak On Podcasts, mentoring B2B startups via GrowthMentor and ScaleWise, the Product Onboarders, and coaching 100's of SDR's through his Outbound Prospecting course via The Sales Impact Academy.He's a Techstars 18' Alumni and a regular speaker within the B2B SaaS industry. His work has been published by SaaStock, Mailshake, Pipedrive, LeadSift, Lemlist, SugarCRM, and Baremetrics to name a few.Mark currently lives and works from Lisbon is addicted to traveling and exploring new cultures in places. You'll often hear him saying "por que no?" why not to anything that sounds fun or gets the heart racing like wingwalking, skydiving, and paramotoring.Please enjoy! Click here to subscribe to The Sell My Business Podcast to save time and effort. SELECTED LINKS FOR THIS EPISODESpeak On Podcasts websiteThe Deep Wealth ExperienceFREE Deep Wealth eBook on Why You Suck At Selling Your Business And What You Can Do About It (Today)Book Your FREE Deep Wealth Strategy Call Did you enjoy this episode of The Sell My Business Podcast? Please leave a review. Reviews help me reach new listeners, grow the show, and continue to create content that you'll enjoy.Please click here to leave a review on The Sell My Business Podcast. This podcast is brought to you by Deep Wealth. Your liquidity event is the most important financial transaction of your life. You have one chance to get it right, and you better make it count. But unfortunately, up to 90% of liquidity events fail. Think about all that time, money and effort wasted. Of the "successful" liquidity events, most business owners leave 50% to over 100% of their deal value in the buyer's pocket and don't even know it.Our founders said "no" to a 7-figure offer and "yes" to a 9-figure offer less than two years later. Don't become a statistic and make the fatal mistake of believing that the skills that built your business are the same ones for your liquidity event. After all, how can you master something you've never done before? Are you leaving millions on the table? Learn how the 90-day Deep Wealth Experience and our 9-step roadmap helps you capture the maximum value for your liquidity event.  Click here to book your free exploratory strategy session.Enjoy the interview!

My guest for this episode is, Tom Glason. Tom's spent over 20 years in B2B tech sales, a decade of which has been in senior leadership roles within VC-backed SaaS scale-ups.His focus has been the scaling journey from Series A to C, and he's held roles as VP Sales at Trussle, SVP Sales & Marketing at Brightpearl, and Chief Commercial Officer at Goodlord.As a qualified coach and the founding member & Chairman of the London chapter of Pavilion (formerly Revenue Collective), he loves supporting other revenue leaders to achieve their professional potential.Tom's also a Founding Sales Coach with Sales Impact Academy, where he teaches the 7-week ‘Managing the Complete Sales Cycle' course.Finally, as the co-founder & CEO of Scalewise, Tom has a passion for helping ambitious scale-ups accelerate growth, in the right way.Connect with Tom - https://www.linkedin.com/in/tomglason/Scalewise - https://www.scalewise.com/ Support this show http://supporter.acast.com/scaling-your-business-wrian-lanigan. See acast.com/privacy for privacy and opt-out information.

This episode is sponsored by Sales Impact Academy. Sales Impact Academy is the world's leading go-to-market learning platform providing a continuous live learning solution for high-growth technology companies. Sales Impact Academy is solving this industry crisis by bringing together the world's best talent to teach structured, live online courses with high learning design principles. Send in a voice message: https://anchor.fm/salescommunity/message

Mark Colgan is an entrepreneur and revenue leader responsible for increasing revenue across a small portfolio of companies where he leverages his 13 years experience of B2B Sales, Marketing and Recruitment. Mark currently splits his time as Co-founder of Speak On Podcasts, mentoring B2B Startups via GrowthMentor and ScaleWise, The Product Onboarders and coaching 100's of SDR's through his Outbound Prospecting and Cold Email Bootcamp course via The Sales Impact Academy. He's a Techstars 18′ Alumni and a regular speaker within the B2B SaaS industry, his work has been published by SaaStock, Mailshake, Pipedrive, LeadSift, Lemlist, SugarCRM and Baremetrics to name a few. Mark currently lives and works from Lisbon, is addicted to travelling and exploring new cultures and places. You'll often hear him saying “por que no?” (why not?) to anything that sounds fun or gets the heart racing like wingwalking, skydiving and paramotoring.   Most passionate about We are building an agency, which is completely remote. And we're in the podcasting world. We help people secure interviews on relevant podcasts so they can get their brand message out there and build awareness about that. Mark's career and story I studied marketing at university, but as part of my degree, we had to work for one year in a company. I actually got a job in recruitment and I did so well in that year that I was invited back to the company once I graduated. I spent the first two to three years of my career in recruitment, working for some of the largest recruitment companies. I started to teach myself digital marketing because it was all very new back then. I managed to get a role in a separate company as the first digital marketing person. So, I got very good at implementing CRMs and marketing automation, as well as a lot of the technology and putting that all together. I realized, once I was traveling, that I didn't really want to go back to a nine-to-five job. I enjoyed the freedom. And I enjoyed the ability to be able to travel and work from wherever I wanted. So, I set up my own consultancy, focusing on HubSpot CRM and marketing automation, all of the things I love building together – building things and putting them together. I managed to be invited to work for a company as their chief revenue officer, which meant essentially that I was looking after marketing sales, customer success, and product. In this case, the product was the service. I did that for just over a year which brings us up to June 2020, when I left that company to start speaking on podcasts. This is the agency that I currently focus and spend most of my time on now. Best advice for entrepreneurs I'll split my answer into two parts, but it's pretty much the same answer: Focus on the customer. What I mean by that is to really understand who it is that you are going to be working with. What are their problems and their challenges, and can you build a solution to help them overcome some of those challenges and problems? The second part is to then think about distribution. What I mean by distribution is how you can get in front of as many of those ideal customers, whom you've defined, as possible. The biggest, most critical failure with customers My most critical failure would be not focusing on the client delivery part of the business. It's one thing to market and sell to people. It's another thing to actually deliver on the promise that was sold. I've been in situations where I wasn't focusing on that because it wasn't really supposed to be part of my job, but then I noticed that a lot of customers were becoming unhappy after they started working with the company I was working for. Biggest success with customers At the company that I was working for at the time, we provided data for customers to use in their own sales process, so their outbound sales process, but they had very poor messaging or...

On this episode, we had Paul Fifiled, CEO and CO-Founder at Sales Impact Academy on the Channel Chat podcast. Sales Impact Academy is the world's leading go-to-market learning platform providing a live-learning curriculum for B2B go-to-market teams on an annual subscription basis. Marc Sumner kicked this episode off to find out how Paul went from wanting to be a Rockstar to now being CEO, his journey and how he got involved with SIA, the lack of training within tech sales, and why it isn't taken seriously. Pauls and SIA's journey from the pandemic up until now And his views on probation and why it should be abolished in all companies!! And so much more, you won't want to miss this! You won't want to miss this! Streaming on all platforms, follow Channel Chat Media for the latest podcasts and news! 

If you want to drive consistent sales results you need sales playbooks. Relevant sales playbooks give your sales team the resources they need to move deals through the pipeline. Today we're going to talk about creating effective sales playbooks and how to add a marketing twist. Mark Colgan is an entrepreneur and revenue leader responsible for increasing revenue across a small portfolio of companies where he leverages his 13 years of experience in B2B Sales, Marketing, and Recruitment.Mark currently splits his time as Co-founder of Speak On Podcasts, mentoring B2B Startups via GrowthMentor and ScaleWise, The Product Onboarders, and coaching 100's of SDRs through his Outbound Prospecting course via The Sales Impact Academy.Mark currently lives and works from Lisbon, is addicted to traveling and exploring new cultures and places. You'll often hear him saying “Por qué no?” (why not?) to anything that sounds fun or gets the heart racing like wing walking, skydiving, and paramotoring. Today's episode is brought to you by Convergo, a team helping entrepreneurial companies develop and implement revenue growth plans. If you want to accelerate your growth while building processes that allow the growth to be sustainable, you'll want to meet the team at Convergo. Just go to www.convergo.co to learn how other entrepreneurial companies are growing faster.

Ep 178: The Biggest Education Travesty with Paul Fifield, Sales Impact Academy (Best of 2021) Part of the TGIM (Thank God It's Monday!) series hosted by Tom Alaimo.

Paul Fifield is the CEO and Co-founder of Sales Impact Academy. On today's episode we talk about Paul's new venture and how they are seeking to change how sellers acquire and apply new knowledge to their selling. Think about it in terms of education vs rote sales training. We dig into the major deficiencies Paul saw in how sellers were being educated. And how this creates problems for companies and sellers alike. And what Sales Impact Academy is doing to bridge the divide between what sellers really need and what they're typically getting. Paul shares three tips to make remote education highly effective for sales teams. Including why you should never never teach more than two hours a week. And why you should never go more than 10 minutes without some interactive element for students. More on Andy: Connect on LinkedIn Pre-Order Andy's new book on Amazon Learn more at AndyPaul.com Sponsored by: Revenue.io | Unlock exponential growth with an AI-powered RevOps platform | Revenue.io BombBomb | Build better business relationships with video messaging | BombBomb.com Scratchpad | The fastest way to update Salesforce, take sales notes, and stay on top of to-dos | Scratchpad.com Explore the Revenue.io Podcast Universe: Sales Enablement Podcast Selling with Purpose Podcast RevOps Podcast

In this episode of The B2B Leadership Podcast, best-selling author and leadership coach Nils Vinje speaks with co-founder and Chief Education Officer at Sales Impact Academy, Alex Damgaard. Podcast highlights: 0:21 - Introduction - Alex introduces who she is and what she does. 1:58 - Highlighting differences - What's different about SIA that didn't exist in the market before? 4:35 - First leadership position - What happened for Alex to land her first leadership role? 6:39 - Learning the leadership ropes - Alex details the characteristics of things she did in her position. 8:07 - The buddy program - How did this system impact Alex early on? 10:03 - Transition to people management - How did this transition to having increased responsibility happen? 15:30 - Alex's team lead position - How was the training and support for this role? 17:47 - Comparing leadership - Everybody has experienced some form of leadership working for somebody. 23:40 - The big balancing act - How did Alex juggle the demands of a team and growth at the same time? 26:41 - Transition to co-founder - This area takes on a completely different leadership perspective. 30:14 - Leadership in your own organization - How is being a leader in your own company different from being a leader in someone else's? 33:49 - Advice to your younger self - What would Alex tell her younger self? 36:13 - Advice to others - How would Alex recommend others grow their leadership skills? Connect with Alex Damgaard: https://www.linkedin.com/in/alexandradamgaard/ Learn more about your own leadership style at: https://www.30dayleadership.com/ This episode is brought to you by the B2B Leaders Academy The cost of not consistently developing your leadership skills is enormous. At the B2B Leaders Academy you can gain access to monthly leadership training and live coaching. Being a great leader isn't hard, you just need a guide and the right set of tools. Head on over to b2bleadersacademy.com and become the leader you have always wanted to be.

B2B Cloud revenue is projected to grow from $300B+ in 2020 to over $800B by 2025. Some estimates highlight the industry will require 300,000 additional B2B Sales professionals to achieve this level of growth.If the above is even directionally correct, being able to train sales professionals is key to continued industry growth.Paul Fifield is the founder and CEO of the Sales Impact Academy. His vision to create the Sales Impact Academy is built upon his frustration in growing and leading revenue teams. Paul says that most B2B SaaS leaders are forced to "make it up" as they go because there is no great source of advice, education, and training for B2B Sales professionals.The first class Paul developed was a  basic "how to build a predictable and scalable revenue function". This was the catalyst for Paul to identify the lack of repeatable models would negatively affect the industry's continued growth.Sales Impact Academy is a "universal best practice" approach to sales training.  By identifying, packaging and training upon proven best practices, the industry will leverage the collective experience and knowledge of those who have gone before.Paul and the Sales Impact Academy approaches sales training with a fundamental belief that the basic process of selling, even in the Cloud, has not materially changed.Sales Management, Sales Leadership, Sales, Prospecting, Marketing, and Customer Success are the six primary curriculum categories across 15 core personas. Revenue Operations will be the next function to be added to the course curriculum.The courses are built primarily for people already "in the job" versus trying to prepare themselves to enter a new job/professional. The goal is to have an immediate impact on job performance Thus, the curriculum is primarily focused on helping people already in the job improve immediately. This requires an educational approach that is "easy for the individual" to take the class, which includes smaller, micro-learning segments that never exceed over 2 hours per week.Every class that Sales Impact Academy delivers is live with a subject matter expert versus self-directed videos. Being able to create a learning program at the scale requires reaching millions of people. This will require a significant improvement in existing digital learning approaches and supporting materials to empower leaders to embed the learning in their local organizations.When asked about "certification," Paul said this is a critical component of their vision to allow every company to be comfortable with the quality and impact of the Sales Impact Academy courses.When asked about ROI, Paul highlighted that the primary ingredient to ensuring a positive return on training is an integrated "feedback loop" embedded in every student's experience. One exciting aspect of the Sales Impact Academy is that there is no ONE WAY to achieve success. By having multiple subject matter experts deliver their approach from experiences leading to success, no ONE single approach will be trained. Each student will have an opportunity to choose the curriculum and approach that works best for them.Paul highlighted that he is now very focused on the "pedagogy" of their curriculum or their teaching approach. Learning design is key to delivering the optimal training program framework, coupled with subject matter experts to deliver the courses.If you are responsible for scaling your B2B SaaS Go-To-Market, revenue-producing teams and increasing productivity is key to achieving your goals next year and beyond, learning more from Paul and the Sales Impact Academy is a great place to learn a new, innovative approach that your employees will appreciate and your investors will love once they see the results! 

Mark Colgan is an entrepreneur and revenue leader responsible for increasing revenue across a small portfolio of companies where he leverages his 13 years experience of B2B Sales, Marketing and Recruitment. Mark currently splits his time as Co-founder of Speak On Podcasts, mentoring B2B Startups via GrowthMentor and ScaleWise, The Product Onboarders and coaching 100s of SDRs through his Outbound Prospecting and Cold Email Bootcamp course via The Sales Impact Academy. He's a Techstars 18 Alumni and a regular speaker within the B2B SaaS industry, his work has been published by SaaStock, Mailshake, Pipedrive, LeadSift, Lemlist, SugarCRM and Baremetrics, to name a few. Mark currently lives and works from Lisbon, is addicted to travelling and exploring new cultures and places. You'll often hear him saying por que no? (why not?) to anything that sounds fun or gets the heart racing like wingwalking, skydiving and paramotoring. What you'll learn about in this episode: Why Mark attributes his career success to his unique ability to match the right people with each other, and why he focused on the podcast thought leadership niche What opportunities Mark identified that pushed him to create his Speak On Podcasts business, and why it is a perfect fit for his talents How the outbreak of the global pandemic allowed the podcasting industry to explode in popularity and become an even more powerful marketing channel Mark describes the step-by-step process he and his agency take clients through to position them as ideal podcast guests and connect them with right fit hosts Why offering value for the audience and providing a unique perspective is the key to creating engaging podcast thought leadership content What research and screening process Mark and his team follow to identify podcasts that are the best fit for their clients Why it is crucial when appearing on a podcast to focus on being helpful to the audience and to avoid being too salesy Why it takes time, dedication and a lot of practice to become a great podcast guest, and why developing your storytelling skill is key How to reach out to podcast hosts through email to stand out and position yourself as a great guest that could bring value to their audiences Why a podcast episode is great cornerstone content that can be sliced and diced into smaller cobblestone content for other platforms Resources: Website: https://speakonpodcasts.com/ Book a call with Mark and his team: https://speakonpodcasts.com/strategy LinkedIn: www.linkedin.com/in/markcolganmarketing/ LinkedIn: www.linkedin.com/company/speak-on-podcasts/ Twitter: @MarkOnPodcasts

With every other major field in the business world, professionals undergo years of training and education to learn the standard practices, techniques, and skills to make them successful. But with sales, it's the exact opposite. In today's episode of The Sales Evangelist, Donald is joined by Paul Fifield, CEO, and co-founder of Sales Impact Academy, to learn why the education system has overlooked sales (and what we can do to fix it.) It's okay to feel like you don't know what you're doing. Imposter syndrome is common in sales professionals because nobody is told what they should be doing. There is no structured learning or education in sales, which Paul deems “the greatest educational tragedy.” What if we applied a similar educational journey to finance? To reinforce the point, think about another important B2B profession: finance. What if the way you got into finance was to go get a degree in math and then just walk up and start working? It's absurd, yet that's exactly what happens in sales.  The core role of higher education is to equip people with the skills to contribute meaningfully to the economy. The pace of change for sales is too quick for it to be integrated easily into traditional education because traditional universities just can't keep up with these shifts. The result? Everybody feels like an imposter, and nobody follows the best practices. And the wheel is being reinvented each and every day. Some quick facts: A search on LinkedIn reveals 60 million people are in sales.  There's not even one book on revenue operations, yet over three million people hold revenue operations titles on LinkedIn. The GDP of B2B companies is roughly 43 trillion dollars, and that staggering amount of money is resting on the sales staffed by people who've never been educated on their positions. How can we make an impact and these changes to teach sales principles? Educate yourself. Learn the sales standards and educate around those standards.  That's the platform Paul's company solves by teaching these standards and best practices. Paul's major takeaway? Get a subscription for the sales academy (yes, it's a shameless plug. But it really will help!) To connect with Paul, connect with him on LinkedIn or reach out to him at paul@thesalesimpact.io or +44 075-988-3543. Visit The Sales Impact Academy to find courses and learnings that will help you in your sales career. This episode is brought to you in part by Skipio. Are you sick of crickets? As a salesperson, the pain of reaching out with phone calls or emails and not receiving a response is real. But all text messaging is not created equal. 85% of people prefer text over email and phone calls because they want to engage in a conversation, not listen to bots. Be more like people and start having conversations that end in the conversions you want. Try Skipio at www.Skipio.com. This course is brought to you in part by the TSE Sales Certified Training Program, designed to help new and struggling sellers master sales fundamentals and close more deals. Help elevate your sales game and sign up now to get the first two modules free! You can visit www.thesalesevangelist.com/closemoredeals or call (561) 570-5077 for more information. We value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Stitcher, or Spotify. You can also leave comments, suggestions, and ratings for each episode you listen to!  Read more about sales or listen to audiobooks on Audible and explore their huge online library. Register now to get a free book and a 30-day trial. Audio provided by Free SFX and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill.

Paul Fifield, CEO and founder of the Sales Impact Academy chats with me about deficiencies and gaps in global education systems. We explore what you really need to build a successful modern revenue operation. We delve deep into the challenges sales managers face every day, where they have gaps in their knowledge and the role of the CRO in establishing how fast you're going and what speed you should be going at. What are the leading indicators of customer success? Do we need to put the brakes on? Are your leading indicators still true and relevant? Is your talent pipeline continuously populated with quality candidates? Contact Paul on linkedin.com/in/paulfifield75   Websites salesimpactacademy.co.uk  (Company Website) soundcloud.com/user-601989869  (Personal Website)   Twitter: PaulFifield -- Contact me via marcus@laughs-last.com

Paul Fifield joins Sarah Hicks on this episode of the Predictable Revenue Podcast.  Paul is the CEO of Sales Impact Academy and over the last 7 years, he has grown two international technology businesses from $0 to $70M in combined sales as CRO and $100s of millions in value. He leads a talented team, revolutionizing the way B2B tech companies approach skills development making it an integral part of their go-to-market (GTM) stack. Highlights include: building your GTM org from $0-10M (3:42), from $10m-onward (16:52), who to hire to fill your first VP roles (20:40), and why you need a separate account management function (25:03).   SHOW NOTES:  More on who you should hire: How to Build a Top-Performing Inside Sales Team From Scratch with Dirk Van Reenen And when: Lessons from scaling 0-1M, 1-10M, and 10-20M+ with Nick Casale --------------------- Are you looking to create repeatable, scalable and predictable revenue? We can help! ►  https://bit.ly/predictablerevenuecoaching

In this episode of B2B Nation, our guest Paul Fifield estimates that half of the world's companies are in the B2B space, and that the Go To Market teams in many of those organizations are essentially learning on the job. B2B sales and marketing, Paul explains, simply move too fast for traditional higher education to keep pace. As co-founder and CEO of Sales Impact Academy, an online learning platform dedicated to training and developing Go To Market teams, Paul is on a mission to develop the skills necessary for Go To Market roles and rethink corporate training more broadly.

In this episode of B2B Nation, our guest Paul Fifield estimates that half of the world's companies are in the B2B space, and that the Go To Market teams in many of those organizations are essentially learning on the job. B2B sales and marketing, Paul explains, simply move too fast for traditional higher education to keep pace. As co-founder and CEO of Sales Impact Academy, an online learning platform dedicated to training and developing Go To Market teams, Paul is on a mission to develop the skills necessary for Go To Market roles and rethink corporate training more broadly.

My guest for this episode is, Paul Fifield, CEO & Co-Founder @ Sales Impact Academy. Paul is a ‘been around the block' entrepreneur with 18 years' experience in founding and scaling global companies. Over the last 7 years he has grown two international technology businesses from zero to $70M in combined sales as CRO and $100s of millions in value. Paul has also raised over $100M of investment across all stages from seed to growth, VC and debt.LinkedIn - https://www.linkedin.com/in/paulfifield75/Sales Impact Academy - https://www.salesimpact.io/Mark Roberge - https://www.linkedin.com/in/markroberge/ Borris Johnson Video - http://www.youtube.com/watch?v=iWIUp19bBoA Support this show http://supporter.acast.com/scaling-your-business-wrian-lanigan. See acast.com/privacy for privacy and opt-out information.

Mark Colgan is an entrepreneur and revenue leader responsible for increasing revenue across a small portfolio of companies where he leverages his 13 years of experience in B2B sales, marketing, and recruitment. Mark currently splits his time as Co-founder of Speak On Podcasts, mentoring B2B Startups via GrowthMentor and ScaleWise, The Product Onboarders, and coaching 100's of SDR's through his Outbound Prospecting course via The Sales Impact Academy. In this episode, Mark shares his insights around the best ways to create an omnichannel customer experience and how to boost growth with it. Insights he shares include: Unique challenges in selling a SaaS solutionDo you need to first need to identify your metrics or do you need to establish a sales process firstIs there a space for podcasts in the initial part of the sales processWhat should a business keep in mind when looking at potentially starting up a podcastMark's thoughts on what the objective behind creating a podcast should beHow to maximize the discoverability of podcastsThe best ways to build a strong relationship with a podcast guestWhy Mark takes issue with how most businesses go about qualifying leadsA counterintuitive take on establishing ROI for a podcastHow to discover your customers journey in order to be able to come alongside themHow to leverage content from non-competing industriesHow Mark understands and derives insights from customer journeysMark's approach to referral marketingThe best way to measure a great customer experienceand much much more...

Summary: Sarah Brazier is an educator, an actress, and she's in sales. She is a nationally awarded speaker and works as an Account Executive at Gong, Sales Coach at SDR Nation and Instructor at Sales Impact Academy. We talk about soft skills that translate from acting and public speaking to sales and how to develop them. Sarah shares a bunch of practical tips for both trained sellers and non-sales people. We also share some advice when using your unigue voice to build a personal brand while also building a human connection with our prospects. Key moments: 03:42 - Lessons from the book "To Sell Is Human" by Daniel H. Pink 10:30 - Which soft skills translate from acting and public speaking to sales? 18:45 - Personal brands and sales personas. How to think about using your voice 25:32 - Practical advice for a non-sales person and trained sellers. LinkedIn messaging tips. Connect with Sarah https://www.linkedin.com/in/sjbrazier/ (LinkedIN) Connect with Us! https://www.linkedin.com/company/53108426/admin/ (LinkedIN: ) https://stories-of-selling-human.captivate.fm/ (Website: )

My guest for today’s episode, Mandy Cole, Founder of Rise Accelerator, answers the valuable questions about evolving companies and constructing the right teams for every step. When to hire is as vital as who to hire for start-ups working to actively avoid risks and bring in the team members with skill sets and experiences that best align with the company’s needs. Is there enough market opportunity, consistent revenue production, and customer retention to start hiring? Does your company need to hire flexible leaders or structured workers? There isn’t a stage in a company's growth that Mandy doesn’t have the key to, and with her expertise, she sure makes scaling seem simple. Have any questions for Mandy Cole? Reach out to her on Linkedin at https://www.linkedin.com/in/mandyhcole/ or through email, at mandy@riseaccelerator.com. You can also hear more of her at Sales Impact Academy, salesimpact.io. A big thanks to Allego for sponsoring this episode! Does improving your overall sales performance for everyone, new hires and leaders alike, sound appealing? Not only does Allego allow you to record your best sales content for practice, collaboration, and feedback, but it gives you a way to organize your best content into one place, making it easily accessible. Email me, webb@thejdavidgroup.com, so I can personally introduce you to someone on Allego’s team who will take great care of you.

This week on the show, we welcomed Paul Fifield, the founder and CEO of Sales Impact Academy. We dive deep into how investing in learning is one of the best ways to drive sales effectiveness, and why learning programs in the profession of sales and marketing,have not existed to date. We also talk about how that's hindered our professional development, particularly because sales is such a tough job.What You'll Learn Fred's Floors and other startup ideas that didn't make itWhy learning on the job is a horrendous idea (but we do it all the time)How people process informationWhy starting your own business isn't a get-out-jail-free cardPredictable revenueShow Agenda and TimestampsShow Introduction [00:49]Fred's Floors and other startup ideas that didn't make it [7:02]Why learning on the job is a horrendous idea [13:20]How people process information [17:44]Why starting your own business isn't a get-out-jail-free card [24:02]Predictable revenue [26:58]Sam's Corner [31:26] 

Jon speaks to Nazma Qurban, Interim CRO @Sales Impact Academy about her journey in taking Cognism from $0 to $10m in ARR. Jon dives into the challenges, priorities, and motivations at the start of her revenue journey. In this episode, Jon and Nazma discuss the beginning steps to scaling sales, the secret to growing a successful sales team, importance of marketing and more. --- Send in a voice message: https://anchor.fm/cognism/message

This episode is sponsored by Onboard, a customer onboarding software that helps you automate, optimize, and create the perfect journey for every customer.Be sure to check out onboard.io, where they're currently looking for early beta customers and the founders will work directly with you to help improve your onboarding process! Go to: https://www.onboard.io/ (Onboard.io) Mark is the Co-Founder & CEO of Speak on Podcasts, which is an Outbound Prospecting Coach at the  Sales Impact Academy,  CRO at Task Drive, a B2B SaaS Revenue Growth Consultant at Yello O & Mentor at Growth Mentor. By  day Mark works with B2B companies to increase revenue by helping them with their Lead Generation and Data Enrichment strategies & by night he helps B2B SaaS companies scale revenue with their Sales & Marketing Automation and Customer Journey Optimisation.. Revenue Generation is Mark's brain default state and his personal mantra is to give without expecting anything in return. During this interview we cover: 00:00 - Reduce User Churn with Onboard.io (A word from the Sponsor) 01:19 -  Intro  02:34 - Mark's Background (From Prospectin to B2B Revenue Growth) 07:34 - Channels for Building a Predictable and Scalable Outbound System 08:51 - How to Source Leads who are More Likely to Buy or Convert 11:04 - Key Metrics to Look at to Keep the Pipeline Flowing  14:40 -  How to Invest on Acquiring the first &  Right Customers  17:09  - How to Better Build the Customer Profile for Higher Success in Positive Responses 18:56 -  If you Create Content, Customers Will Come? 20:48 - What's the Story Behind Launching Speak on Podcasts? 23:03 -  Why You, as a SaaS Founder or Marketer, Should Launch a Podcast 35:02 - How Should We Be Thinking About Lead Generation Through Podcasting as a Marketing Channel 37:58 - Mark's Top Marketing/Sales Stack Tools  39:31 Get In Touch With Mark Mentions: https://blog.close.com/5-myths-about-saas-sales-you-probably-believe/ (5 Myths About SaaS Sales Founders Usually Believe) https://www.google.com/search?client=safari&rls=en&q=Speak+On+Podcasts&ie=UTF-8&oe=UTF-8 (Speak On Podcasts) Terms: https://en.wikipedia.org/wiki/Customer_lifetime_value (LTV) https://en.wikipedia.org/wiki/Customer_acquisition_cost (CAC) https://blog.hubspot.com/customers/ideal-customer-profiles-and-buyer-personas-are-they-different (ICP & User Persona) People: https://www.linkedin.com/in/dskok/ (David Skok) https://www.linkedin.com/in/orengreen/?originalSubdomain=uk (Oren Green) https://www.linkedin.com/in/randfishkin/ (Rand Fishkin) https://www.linkedin.com/in/tomhuntio/ (Tom Hunt) Companies: Task Drive https://www.convertflow.com/ (Convert Flow) https://zapier.com/?utm_source=google&utm_medium=cpc&utm_campaign=gaw-row-nua-search-trademark-brand_exact&utm_adgroup=brand-misspelling&utm_term=zappier&utm_content=_pcrid_446258242264_pkw_zappier_pmt_e_pdv_c_slid__pgrid_93034149789_ptaid_aud-884433608118%3Akwd-372858063527_&gclid=Cj0KCQjws536BRDTARIsANeUZ5-MMoWaxFtbPmanvHsTR7uVjRNub-5A28YSMcfgksLghKp3EtNSANkaAg1xEALw_wcB (Zapier) https://feedly.com/i/welcome (Feedly) Get in touch with Mark: https://www.linkedin.com/in/markcolganmarketing/?originalSubdomain=uk (Mark's Linkedin) Tag us & follow: https://www.facebook.com/HorizenCapitalOfficial/ (Facebook) https://www.linkedin.com/company/horizen-capital (LinkedIn) Instagram: @Horizen.Capital https://www.youtube.com/channel/UCYvpqdVVSlSMunWiEwlMjzw (YouTube) More about Akeel: Twitter - https://twitter.com/AkeelJabber (https://twitter.com/AkeelJabber) LinkedIn - https://linkedin.com/in/akeel-jabbar (https://linkedin.com/in/akeel-jabbar) More Podcast Sessions - https://horizencapital.com/saas-podcast (https://horizencapital.com/saas-podcast) 

This week Alex is joined by Paul Fifield who is the founder and CEO of Sales Impact Academy a live learning platform for sales and marketing. Paul is a ‘been around the block' entrepreneur with 18 years' experience in founding and scaling global companies. Over the last 7 years he has grown two international technology businesses from zero to $70M in combined sales as CRO and $100s of millions in value. Paul has also raised over $100M of investment across all stages from seed to growth, VC and debt. Paul and Alex discuss why sales is part of everyone's daily life, why lifelong experiential learning is so important and hoe to learn and grow when thrown into extreme environments. https://www.salesimpactacademy.co.uk/