Podcasts about Gutenburg

Ambie and Crystal discuss a couple games they played recently, including Stamp Swap, Typeset, and Sausage Sizzle. Then, we talk about some "goody gifts" - small games that can fit in a stocking, goody bag, or trick or treat bag! 0:00-Intro 0:55-Recent Games - Stamp Swap - watch the playthrough 1:36-Typeset 6:40-Sausage Sizzle! 15:18-Goody Gifts 27:58-Outro 29:02-Bloopers Join our discord Support us directly at https://ko-fi.com/boardgameblitz Or get some of our merch on TeePublic or shop on our Amazon Storefront This episode was sponsored by Grey Fox Games. Use the code "BGBLITZ24" to get 20% off non-exclusive items. Consolidated Links For the full show notes visit our site at http://www.boardgameblitz.com/posts/396

About the GuestsKathleen Cotter Clayton is the daughter of Dr. Joan A. Cotter, author and developer of the RightStart™ Mathematics program. Kathleen is involved with curriculum development and has written or co-authored 17 manuals. She travels, teaches online middle-school classes, and speaks across the US and Canada, sharing the mission to help children understand, apply, and enjoy mathematics. Kathleen has a Bachelor's degree from the University of Minnesota and has two Masters Degrees from the University of Mary in Bismarck, North Dakota. In her spare time, Kathleen designs and creates mathematical quilts and loves to travel all around the world. Teresa Foltin is the School Liaison with RightStart Math. She has a Bachelor's in English Literature and a Master's in Student Affairs in Higher Education. Previously the Director of Student Activities at an American university in Germany, she is now a homeschooling mom of five. Teresa travels across the US talking to parents and teachers, calming, encouraging, and exciting them about math education. She is interested in adoption, travel, horses, gardening, and reading. The Foltin family lives in Colorado on a small homestead with a menagerie of critters.Contact RightStart Math: Mention that you heard about them from The Classical Education Podcast. Sign up for help & more info: https://rightstartclassroom.com/Website: https://rightstartmath.com/Show NotesUplifting describes this conversation about Mathematics with guests, Cathleen Cotter Clayton, and Theresa Fulton of RightStart Math. When games are involved, everyone wants to participate. When a math program is written and approved by an electrical engineer and a physicist, as an excellent and intuitive way to teach math, why not share it!  Forget the tears, and fears about fractions. Find out the stories behind it's success and the how and why this math program fits within the Classical Tradition of education for grades Kindergarten through eighth grade.Some Ideas Discussed:Success in Homeschool and School ProgramsA fearless experience with fractionsHistory of Right Start Math and the Research behind itAdrienne's homeschool story “Enjoying Math!”How RightStart Math fits into the Classical model and similarities with the medieval time period (Treviso Arithmetic)The importance of place valueGeometry and the QuadriviumRight Start Math TutoringRight Start Support and Presentations for SchoolsBooks & Ideas MentionedCasting Out Nines ( RightStart calls in "check numbers". This is a video explanation)Treviso Arithmetic InformationTreviso Arithmetic PDF (Explains place value and casting out nines and other interesting ways of teaching math the medieval way)The Robe by Lloyd C. DouglasThe Magnificent Obsession by Lloyd C. DouglasComing soon to be published: a new book by Dr. CotterAfter the recording, Adrienne found an interesting public domain book on Gutenburg called A Scrap-Book of Elementary Mathematics. It has interesting and old tricks for teaching arithmetic that seems to align nicely with this way of teaching math. ________________________________________________________Upcoming Workshop Links:Society for Classical Learning Winter Workshops, 2024 (scroll to read more about Adrienne's Narration Intensive)Snapshot Series Courses by Beautiful Teaching Master TeachersSign up for Beautiful Teaching Monthly Newsletter by visiting the website! Let us help you discover what a beautiful education should look like. Subscribe to this Podcast on your favorite podcast app!Meet our Team, Explore our Resources andTake advantage of our Services!This podcast is produced by Beautiful Teaching, LLC.Support this podcast: ★ Support this podcast ★ ________________________________________________________Credits:Sound Engineer: Andrew HelselLogo Art: Anastasiya CFMusic: Vivaldi's Concerto for 2 Violins in B flat major, RV529 : Lana Trotovsek, violin Sreten Krstic, violin with Chamber Orchestra of Slovenian Philharmonic © 2023 Beautiful Teaching LLC. All Rights Reserved

Welcome to Episode 158 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: A new feature will now show song information during live classes (previously only on-demand classes showed it). The tablets on original Peloton Bikes made before 2016 will no longer be able to play classes starting next summer. Rebecca Kennedy & Andy Speer are now engaged. Susie Chan is writing a book called “Trails and Tribulations: The Running Adventures of Susie Chan.” Ross Rayburn will have a book launch event at PSNY in January. A fix for the bug with bike resistance rolled out this week; the Tread screen bug fix is coming in January. All of the Peloton Entertainment apps (Netflix, HBO MAX, Disney+, and Hulu) are no longer in beta. The weekly activity goals feature officially launched this week for both iOS and Android. The sleep & relaxation filters for meditation classes have been split. Adrian Williams' new 4-week program (“Power & Performance: Glutes & Legs Strength”) is available. A featured artist series with Kelly Clarkson took place this week. Aditi Shah taught a holiday yoga flow set to the music of Chloe Flower. Multiple instructors have teased that the Top-50 Music Countdown classes are coming soon. As a reminder, both PSNY and PSL are closed from December 31 – January 1 with no live classes. Peloton has several New Year's & New Year's Eve classes – including a NYE Jess King Experience. A German language artist series will feature the music of Paul Kalkbrenner. Peloton is adding new fit family shadowboxing classes from Jermaine & Selena. Peloton has launched the “Annual 2024” challenge, and members can sign up now. Chris Bruzzo joined Peloton's board this week. Peloton purged 9 days worth of classes last week. A 60 min ride from Camila Ramon was restored this week. Happy Birthday to Camila Ramon. Peloton wrote a “12 Days of Fitmas” song. Benny Adami also has a holiday song. Ally Love was on Broadway in “Gutenburg” last week. Adrian Williams was on ABC Ben Alldis made an appearance on “The Shift” Emma Lovewell was on Amazon Live. John & Amanda share their, and the community's, class picks of the week. You can find links to full articles on each of these topics from the episode page here: https://www.pelobuddy.com/pelo-buddy-tv-episode-158/ The show is also available via YouTube: https://www.youtube.com/c/PeloBuddy This episode is hosted by John Prewitt (#Kenny_Bania), Amanda Segal (#Seglo3), and Chris Lewis (#PeloBuddy)

Josh Gad joins Andy Richter to discuss his new Broadway show, "Gutenburg! The Musical!," fatherhood, the next phase of his career, anxiety, and much more.

Gutenburg shipped the first working printing press around 1450 and typeface was born. Before then most books were hand written, often in blackletter calligraphy. And they were expensive.    The next few decades saw Nicolas Jensen develop the Roman typeface, Aldus Manutius and Francesco Griffo create the first italic typeface. This represented a period where people were experimenting with making type that would save space. The 1700s saw the start of a focus on readability. William Caslon created the Old Style typeface in 1734. John Baskerville developed Transitional typefaces in 1757. And Firmin Didot and Giambattista Bodoni created two typefaces that would become the modern family of Serif. Then slab Serif, which we now call Antique, came in 1815 ushering in an era of experimenting with using type for larger formats, suitable for advertisements in various printed materials. These were necessary as more presses were printing more books and made possible by new levels of precision in the metal-casting. People started experimenting with various forms of typewriters in the mid-1860s and by the 1920s we got Frederic Goudy, the first real full-time type designer. Before him, it was part of a job. After him, it was a job. And we still use some of the typefaces he crafted, like Copperplate Gothic. And we saw an explosion of new fonts like Times New Roman in 1931. At the time, most typewriters used typefaces on the end of a metal shaft. Hit a kit, the shaft hammers onto a strip of ink and leaves a letter on the page. Kerning, or the space between characters, and letter placement were often there to reduce the chance that those metal hammers jammed. And replacing a font would have meant replacing tons of precision parts. Then came the IBM Selectric typewriter in 1961. Here we saw precision parts that put all those letters on a ball. Hit a key, the ball rotates and presses the ink onto the paper. And the ball could be replaced. A single document could now have multiple fonts without a ton of work. Xerox exploded that same year with the Xerox 914, one of the most successful products of all time. Now, we could type amazing documents with multiple fonts in the same document quickly - and photocopy them. And some of the numbers on those fancy documents were being spat out by those fancy computers, with their tubes. But as computers became transistorized heading into the 60s, it was only a matter of time before we put fonts on computer screens. Here, we initially used bitmaps to render letters onto a screen. By bitmap we mean that a series, or an array of pixels on a screen is a map of bits and where each should be displayed on a screen. We used to call these raster fonts, but the drawback was that to make characters bigger, we needed a whole new map of bits. To go to a bigger screen, we probably needed a whole new map of bits. As people thought about things like bold, underline, italics, guess what - also a new file. But through the 50s, transistor counts weren't nearly high enough to do something different than bitmaps as they rendered very quickly and you know, displays weren't very high quality so who could tell the difference anyways.  Whirlwind was the first computer to project real-time graphics on the screen and the characters were simple blocky letters. But as the resolution of screens and the speed of interactivity increased, so did what was possible with drawing glyphs on screens.  Rudolf Hell was a German, experimenting with using cathode ray tubes to project a CRT image onto paper that was photosensitive and thus print using CRT. He designed a simple font called Digital Grotesk, in 1968. It looked good on the CRT and the paper. And so that font would not only be used to digitize typesetting, loosely based on Neuzeit Book. And we quickly realized bitmaps weren't efficient to draw fonts to screen and by 1974 moved to outline, or vector, fonts. Here a Bézier curve was drawn onto the screen using an algorithm that created the character, or glyph using an outline and then filling in the space between. These took up less memory and so drew on the screen faster. Those could be defined in an operating system, and were used not only to draw characters but also by some game designers to draw entire screens of information by defining a character as a block and so taking up less memory to do graphics.  These were scalable and by 1979 another German, Peter Karow, used spline algorithms wrote Ikarus, software that allowed a person to draw a shape on a screen and rasterize that. Now we could graphically create fonts that were scalable.  In the meantime, the team at Xerox PARC had been experimenting with different ways to send pages of content to the first laser printers. Bob Sproull and Bill Newman created the Press format for the Star. But this wasn't incredibly flexible like what Karow would create. John Gaffney who was working with Ivan Sutherland at Evans & Sutherland, had been working with John Warnock on an interpreter that could pull information from a database of graphics. When he went to Xerox, he teamed up with Martin Newell to create J&M, which harnessed the latest chips to process graphics and character type onto printers. As it progressed, they renamed it to Interpress. Chuck Geschke started the Imaging Sciences Laboratory at Xerox PARC and eventually left Xerox with Warnock to start a company called Adobe in Warnock's garage, which they named after a creek behind his house. Bill Paxton had worked on “The Mother of All Demos” with Doug Engelbart at Stanford, where he got his PhD and then moved to Xerox PARC. There he worked on bitmap displays, laser printers, and GUIs - and so he joined Adobe as a co-founder in 1983 and worked on the font algorithms and helped ship a page description language, along with Chuck Geschke, Doug Brotz, and Ed Taft.  Steve Jobs tried to buy Adobe in 1982 for $5 million. But instead they sold him just shy of 20% of the company and got a five-year license for PostScript. This allowed them to focus on making the PostScript language more extensible, and creating the Type 1 fonts. These had 2 parts. One that was a set of bit maps And another that was a font file that could be used to send the font to a device.  We see this time and time again. The simpler an interface and the more down-market the science gets, the faster we see innovative industries come out of the work done. There were lots of fonts by now. The original 1984 Mac saw Susan Kare work with Jobs and others to ship a bunch of fonts named after cities like Chicago and San Francisco. She would design the fonts on paper and then conjure up the hex (that's hexadecimal) for graphics and fonts. She would then manually type the hexadecimal notation for each letter of each font.  Previously, custom fonts were reserved for high end marketing and industrial designers. Apple considered licensing existing fonts but decided to go their own route. She painstakingly created new fonts and gave them the names of towns along train stops around Philadelphia where she grew up. Steve Jobs went for the city approach but insisted they be cool cities. And so the Chicago, Monaco, New York, Cairo, Toronto, Venice, Geneva, and Los Angeles fonts were born - with her personally developing Geneva, Chicago, and Cairo. And she did it in 9 x 7.  I can still remember the magic of sitting down at a computer with a graphical interface for the first time. I remember opening MacPaint and changing between the fonts, marveling at the typefaces. I'd certainly seen different fonts in books. But never had I made a document and been able to set my own typeface! Not only that they could be in italics, outline, and bold. Those were all her. And she inspired a whole generation of innovation. Here, we see a clean line from Ivan Sutherland and the pioneering work done at MIT to the University of Utah to Stanford through the oNLine System (or NLS) to Xerox PARC and then to Apple. But with the rise of Windows and other graphical operating systems. As Apple's 5 year license for PostScript came and went they started developing their own font standard as a competitor to Adobe, which they called TrueType. Here we saw Times Roman, Courier, and symbols that could replace the PostScript fonts and updating to Geneva, Monaco, and others. They may not have gotten along with Microsoft, but they licensed TrueType to them nonetheless to make sure it was more widely adopted. And in exchange they got a license for TrueImage, which was a page description language that was compatible with PostScript. Given how high resolution screens had gotten it was time for the birth of anti-aliasing. He we could clean up the blocky “jaggies” as the gamers call them. Vertical and horizontal lines in the 8-bit era looked fine but distorted at higher resolutions and so spatial anti-aliasing and then post-processing anti-aliasing was born. By the 90s, Adobe was looking for the answer to TrueImage. So 1993 brought us PDF, now an international standard in ISO 32000-1:2008. But PDF Reader and other tools were good to Adobe for many years, along with Illustrator and then Photoshop and then the other products in the Adobe portfolio. By this time, even though Steve Jobs was gone, Apple was hard at work on new font technology that resulted in Apple Advanced Typography, or AAT. AAT gave us ligature control, better kerning and the ability to write characters on different axes.  But even though Jobs was gone, negotiations between Apple and Microsoft broke down to license AAT to Microsoft. They were bitter competitors and Windows 95 wasn't even out yet. So Microsoft started work on OpenType, their own font standardized language in 1994 and Adobe joined the project to ship the next generation in 1997. And that would evolve into an open standard by the mid-2000s. And once an open standard, sometimes the de facto standard as opposed to those that need to be licensed. By then the web had become a thing. Early browsers and the wars between them to increment features meant developers had to build and test on potentially 4 or 5 different computers and often be frustrated by the results. So the WC3 began standardizing how a lot of elements worked  in Extensible Markup Language, or XML. Images, layouts, colors, even fonts. SVGs are XML-based vector image. In other words the browser interprets a language that displays the image. That became a way to render Web Open Format or WOFF 1 was published in 2009 with contributions by Dutch educator Erik van Blokland, Jonathan Kew, and Tal Leming. This built on the CSS font styling rules that had shipped in Internet Explorer 4 and would slowly be added to every browser shipped, including Firefox since 3.6, Chrome since 6.0, Internet Explorer since 9, and Apple's Safari since 5.1. Then WOFF 2 added Brotli compression to get sizes down and render faster. WOFF has been a part of the W3C open web standard since 2011.  Out of Apple's TrueType came TrueType GX, which added variable fonts. Here, a single font file could contain a number or range of variants to the initial font. So a family of fonts could be in a single file. OpenType added variable fonts in 2016, with Apple, Microsoft, and Google all announcing support. And of course the company that had been there since the beginning, Adobe, jumped on board as well. Fewer font files, faster page loads.  So here we've looked at the progression of fonts from the printing press, becoming more efficient to conserve paper, through the advent of the electronic typewriter to the early bitmap fonts for screens to the vectorization led by Adobe into the Mac then Windows. We also see rethinking the font entirely so multiple scripts and character sets and axes can be represented and rendered efficiently.  I am now converting all my user names into pig Latin for maximum security. Luckily those are character sets that are pretty widely supported. The ability to add color to pig Latin means that OpenType-SVG will allow me add spiffy color to my glyphs. It makes us wonder what's next for fonts. Maybe being able to design our own, or more to the point, customize those developed by others to make them our own. We didn't touch on emoji yet. But we'll just have to save the evolution of character sets and emoji for another day. In the meantime, let's think on the fact that fonts are such a big deal because Steve Jobs took a caligraphy class from a Trappist monk named Robert Palladino while enrolled at Reed College. Today we can painstakingly choose just the right font with just the right meaning because Palladino left the monastic life to marry and have a son. He taught jobs about serif and san serif and kerning and the art of typography.  That style and attention to detail was one aspect of the original Mac that taught the world that computers could have style and grace as well. It's not hard to imagine if entire computers still only supported one font or even one font per document. Palladino never owned or used a computer though. His influence can be felt through the influence his pupil Jobs had. And it's actually amazing how many people who had such dramatic impacts on computing never really used one. Because so many smaller evolutions came after them. What evolutions do we see on the horizon today? And how many who put a snippet of code on a service like GitHub may never know the impact they have on so many?

When trials come it can feel like God is distant, but God promises never leave us or forsake us! !  Jenny's guest shares his brush with death and how sometimes God's answers to a seemingly impossible situation, will surprise and delight us! They talk about how important it is to know that God is at work in our lives even when it doesn't seem like it.  And about the Power of prayer!  Bible scholar & teacher Barry Sullivan is a business consultant, a collector of ancient artifacts, and is an Associate Curator for Ink & Blood: Dead Sea scrolls to Gutenburg.   It is such an encouraging and hope-filled interview for us, especially in these hard times. And she has a special Co-Host, Larry Bushkell, her Co-Host in life, adds to this hope-filled conversation! As in all things, God's ultimate purpose for us is to grow more and more into the image of His Son (Romans 8:29). 

‘The Lord gave the word: great was the company of those that published it.' —Psalm 68:11

Carla and Melanie list their favorite survival games.[00:00:46] A fake Artist goes to New York[00:01:15] Land vs Sea[00:01:23] Decorum[00:03:33] Gutenburg[00:06:19] Color Addict[00:07:51] Nicodemus[00:12:20] Lifeboat[00:14:12] Star Realms[00:16:10] Survie: Escape from Atlantis[00:20:23] Dice Throne[00:24:39] Crave[00:28:30] King of Tokyo[00:31:52] Pandemic the Cure[00:36:28] Gloomhaven Jaws of the Lion[00:39:25] Paleo[00:43:23] Monster Menice America[00:46:52] Lost Expedition[00:50:47] Aeon's End[00:54:10] Radlands[00:57:40] Lengendary Encounters Aliens[01:02:02] Board Royale[01:07:15] Memoir 44[01:10:57] Dead of Winter[01:17:13] Ashes Reborn Rise of the Phoenix[01:21:25] Robinson Crusoe

For a while now, Wordpress has used a block editor, also known as Gutenburg, and it makes editing and styling content on a website easier. Learn more about the block editor on today's episode with Developer Russell Marbut.

The UK Games Expo is just around the corner, so the boys from PHC take a look at the publishers, events, and most importantly games that are going to be at the show. https://www.ukgamesexpo.co.uk/ Games Mentioned 00:08:21 Waggledance and Termite Towers 00:10:47 Honeybadger Games 00:15:13 Lucky Duck games, Sherlock Detective and Pocket Detective  00:19:02 Amelia's Secret  00:19:45 Dice Theme Park 00:26:30 Turing 00:28:45 Flick Fleet 00:30:55 Syrinscape 00:36:35 Dinner in Paris: Battle of the Chefs 00:42:43 Board and Dice - Founders of Teotihuacan and   Terracotta Army  00:46:55 Moon 00:51:22 Wardens of Wulvengrad 00:53:40 Free League Ruins of Symbaroum 00:57:02 Dune Adventures in the Imperium Agents of Dune 00:59:40 Batman: Everybody Lies and Gutenburg 01:03:05 Bretwalda 01:05:19 Burncycle 01:09:20 Oltréé 01:01:06 Crescent Moon 01:12:00 Cerberus Studios This episode is available on iTunes or your favourite podcast player via our feed http://polyhedroncollider.libsyn.com/rss Intro and Outro Music: "Ouroboros" Kevin MacLeod (incompetech.com) Jon's News Ferret: "NewsSting" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 creativecommons.org/licenses/by/3.0/ Don't forget to visit www.polyhedroncollider.com and YouTube for more great reviews and interviews, or connect with us on Facebook and Twitter and check us out of twitch.tv/polyhedroncollider qfgi9tua

In dieser Sendung lernt Ivan seine leibliche Mutter in Rumänien kennen und zwei grosse Fans verbringen mit ihren Idolen von DivertiMento ihren persönlichen «Happy Day». Zudem bekommt eine junge Familie die dringend nötige Umbauhilfe. Die Gäste: Calum Scott und Tiziana Gulino mit A-live. Ein «Happy Day» mit dem Cabaret-Duo DivertiMento Auf den ersten Blick verbindet Ashok, 25, aus Jonschwil und Nicole, 53, aus Alpnach rein gar nichts. Er wurde als Baby aus Indien adoptiert, sie ist Mutter eines Teenagers. Aber eine Gemeinsamkeit gibt es: Beide sind riesige Fans des Duos DivertiMento und möchten Jonny und Manu persönlich kennenlernen. Und so beginnt der «Happy Day» von Nicole und Ashok mit einem ziemlich sturen Abschleppdienst. Ivan trifft seine leibliche Mutter in Rumänien Ivan, 25, aus Gutenburg im Kanton Bern wurde als Zweijähriger aus einem rumänischen Kinderheim in die Schweiz adoptiert. Er hat seine Mutter mehrfach gesucht, weil er psychisch sehr unter der Situation leidet. Nachdem er ihre Telefonnummer gefunden hatte, gab es erste Kontakte. Aber für ein Treffen fehlten bisher die Mittel. Röbi Koller macht sich mit Ivan und seiner Familie auf eine unvergessliche Reise nach Rumänien. Ein neues Zuhause für Familie Bonetti aus Oberkulm AG Angela, 36, und Jerome, 40, sind vor wenigen Monaten zum dritten Mal Eltern eines Sohnes geworden. Der kleine Leano kam mit Trisomie 21 und einem Herzfehler zur Welt. Noch leben alle im Parterre ihres Hauses, in nur zwei Schlafzimmern. Jerome baut das OG in jeder freien Minute selbst um, dort gäbe es nämlich fünf Schlafzimmer. Aber mit der Geburt von Leano fehlen nun Zeit und Kraft, den Umbau endlich fertigzustellen. Ein Fall für Kiki Maeder und ihr Umbauteam.

Tom Vasel takes a look at a printing themed game! Gutenberg!

This week, Spiel is sold, Engelstein's Encyclopedia evolves, there's less box per bones, and Wolfgang wows the wee ones.   TOP STORIES (2:00) The Dice Tower Kickstarter for 2022 is up and running Spielwarenmesse eG purchases Internationale Spieltage SPIEL Nuremberg Toy Fair and New York Toy Fair cancelled Gutenburg to be distributed to US by Portal Games Second Edition of Geoff Engelstein's Building Blocks of Tabletop Game Design Chip Theory Games' Too Many Bones getting a smaller box CATAN Studio's US and International Championship schedule announced Children's versions of Quacks of Quedlinberg and Ganz Schon Clever coming Asmodee bringing Eriantys by Cranio Creations to US Phil Walker-Harding and Blue Orange Games announce Museum Suspect Anunnaki: Dawn of the Gods coming from Cranio by designers Danilo Sabia and Simone Luciani Gondolieri announced from Huch and designers Kiesling and Schmidt Pearl Games announces Time of Empires by David Simiand and Peter Voye First Empires coming from Sand Castle Games and designer Eric B. Vogel Dire Wolf doing digital adaptation of Everdell   SPONSOR UPDATE (15:25) The Dark Quarter   CROWDFUNDING (17:00) Prognosis Death from Cameron Faulks and Flying Man Games Rise of the Necromancers by designers Thorbjørn Christensen and Christoffer Kyst, with Mythic Games and Sole Loser Games Ham's Sandwich Shop by Kengo Ōtsuka, published by Graphic335 Dom Pierre by Costa and Rôla with R&R Games     CONNECT: Follow our Twitter newsfeed: twitter.com/dicetowernow Dig in with Corey at DiceTowerDish.com. Have a look-see at Barry's wares at BrightBearLaser.com.

January 3, 2021- Deb Gutenburg

We discuss Congress making Juneteenth an official national holiday, LeBron James blaming the NBA schedule for everyone being hurt, and Are You Smarter Than Jason Dick. See omnystudio.com/listener for privacy information.

John Leyser, Part 3 Chapter 13 of Holy Priesthood Volume 4. http://ogdenkraut.com/?page_id=30 Pages 165 to 173   From the time of Christ to the latter part of the 16th century, there were alternate efforts to either outlaw plural marriage or to promote it. Both the Popes and Protestant leaders took turns on both sides of the issue. With the aid of the Gutenburg printing press and the availability of the scriptures, many pamphlets and books began to be published supporting plural marriage. John Leyser came out with a great work in 1682 called Polygamy Triumphant, containing over 500 pages with nearly every supporting quote by leading scholars, ministers and even some Catholics. Its logic and common sense appealed to many people, even in other countries, but the general public accepted the subject more from curiosity than for an application in their lives. It was so well received that it became a sort of “source book” on the subject. But teaching people to live polygamy then, as now, had a similar effect of trying to sell someone a disease.

The printing press is considered to be one of, if not the greatest invention in history. The printing press allowed for an explosion in information and it ushered in the renaissance, the enlightenment, and the scientific and industrial revolutions.  As such, Johannes Gutenberg is often considered one of the most important people in history. But did Gutenberg actually invent the printing press? Should he be given credit for this important invention?Learn more about Gutenberg and the invention of the printing press on this episode of Everything Everywhere Daily. Please Visit: https://amateurtraveler.com/   -------------------------------- Executive Producer James Makkyla Associate Producer Thor Thomsen   Become a supporter on Patreon: https://www.patreon.com/everythingeverywhere   Discord Server: https://discord.gg/UkRUJFh   Instagram: https://www.instagram.com/everythingeverywhere/ Twitter: https://twitter.com/everywheretrip Reddit: https://www.reddit.com/r/EEDailyPodcast/ Website: https://everything-everywhere.com/everything-everywhere-daily-podcast/    

All of the businesses I work with are local businesses with physical locations or businesses that are working with local clients. That means with our country’s current status of states sheltering in place, downtowns shutting down and businesses in the service industry involuntarily closing until we see what COVID-19 is going to do, figuring out how to adapt is paramount. So let’s talk about practical ways you could move your local business online and still bring in revenue. Optimize your website for traffic Most businesses I work with have some kind of online presence, but they’re using it as a place holder, and not necessarily a way to make money. If you do not have a website for your business yet, some easy options that you can easily build yourself are Squarespace and Wix. They are great platforms for starter sites and you can have a new website up and running in a two hours or less. WordPress is my favorite option for hosting websites but there is a learning curve on how to get started. With its new Gutenburg builder release, it has a drag and drop option now too which makes it MUCH easier, plus it’s more robust on how to integrates with everything in the world. If you already have a website, focus on these things: Focus on gathering reviews from existing clients for social proof. Optimize your Google My Business profile to capture local traffic. Make sure your services and products are listed and available for purchase. Set up online payments/processing If you have a business where your client/customers traditionally pay you at the time of service or in-person through cash or check, now is the time to migrate them to online payments. Not only will this set your business up to be cash positive when COVID-19 settles down, but it’s easier to manage than chasing payments. If you have physical or digital products to sell, set up an e-commerce part of your site and a payment processor using Stripe, Square or Paypal, for example. Start having online consultations/bookings Local businesses thrive on face to face interaction, so even as an online business serving local businesses, I’ve found it hard to break local business owners from wanting to only meet in person. Not anymore. Everything has moved online in the world and people are starting to get comfortable with connecting on a computer instead of just face to face. Zoom is my favorite platform to use for web-conferencing and 1:1 calls. For so many types of businesses right now they are offering it for free or at a reduced cost to get started. This can be used for any service-based business when you need to have a consultation with a client before you can even begin working with them. It can be used for health and medical fields, for photographers, coaches, consultants, teams, and more. A dance studio owner client has taken all of her classes online with Zoom so that students are logging in from their homes to take the classes with her, instead of losing all the revenue from her students while her physical studio is closed. A photographer client has moved all her initial photography consultations that are usually in her studio to Zoom so that she can talk to them about their personal branding and headshots and plan for them once the social distancing lessens. Presell things right now that can be offered or delivered at a later date There is a lot of opportunities to keep your business moving forward by bundling together services, products, and events to be fulfilled at a later date this summer/fall when things settle down. Look at what you offer and how you can start to presell it instead and offer a bonus as a reason for people to jump in now, instead of waiting for a later date. For example, a massage therapist could presell a bundle of massages and throw in a bonus. A coach could presell a workshop, course or event and add in 1:1 strategy, additional resources or a collaboration with another coach that complements what they do. A health coach could presell a group program with bonus of recipes, an eating plan, or workouts from home with body weights, etc. A home decorator could presell room makeovers with a bonus of a resource guide, or custom picked paint swatches or a strategy session. Set up online scheduling Online scheduling is great for scheduling appointments, classes, workshops, and managing pick up dates/times if you have people coming to your storefront to pick up items and want to be able to keep them social distancing. My favorite tool is Acuity for online scheduling. It can also take payments, block off your personal calendar, send reminders and texts. Use your email list to nurture your people. Local businesses often use emails infrequently or to promote a sale. Now is the time to use it to build relationships and keep your client based connected to you, even if your physical location is shut down. Use emails to: – Tell them about what you’re doing in this current environment – Tell them what your business looks like when the world is shut down – Tell them about what things you’re working on when everything starts back up again – Give them ways to support you from their homes – Share what you sell! Show pics of your products. Tell the stories of your clients. Ask for their opinion on things. Show them how to share the love of your business on social media. Ask them to submit photos of them doing something while quarantined that might relate to your business. – Keep them updated on what’s happening locally. – Showcase other local businesses that are open in some capacity. Emails are going to be the lifeblood of how businesses stay in contact with their tribes moving forward. Have a social media presence. Even if you’re favorite platform is currently collecting dust, it’s OK to start posting. In fact, everyone is glued to their phones watching the curve of the COVID-19 infections, so there is a greater opportunity than ever to stay in front of them. Those things we just talked about for emails? Use them for social posts as well. Mission accomplished! Collaborate with others. Teamwork makes the dreamwork — even from a distance. While the world goes on lockdown and people are afraid to be around others, figure out how to foster community and collaboration around your business. Who can you team up with to go live, feature, create a special offer or event with? How can you create something new that your audience or community needs in this weird vacuum? I saw today a post that showed that Airbnb, Square, Pinterest, Uber and so many other HUGE brands were birthed during the last recession in 2008-2010. While it can be a time wrought with panic and fear (and for good reason) there are still good things that rise from the ashes if we have the courage to find them. From now until the end of April, I am offering free mini website audits to help you get the most out of your website during these crazy times. Fill out the form below or click here to request one for your business. About Marketing Magic: The Marketing Magic podcast is where women entrepreneurs trying to do all the things come to get inspiration, business strategy, and on-air coaching on how to get their business noticed and growing. If you have a business that people need to know about in order for it to grow, you’re in the right place. This is the place to uncomplicate your marketing. Be sure to listen, subscribe, and leave a review! Join the conversation of other unapologetically successful women in her Facebook community, The #girlboss Club.

Welcome to our special story time episode of the classic Sleeping Beauty.  This version is read from Gutenburg.org from a book called Children's Hour with Red Riding Hood and Other Stories, Edited by Watty Piper For all the links mentioned in the show, please go to our webpage for this show here.  Check us out on Facebook at Teaching Your Toddler and on twitter at @TeachingToddler and on Instagram at @teachingyourtoddler    FREE Essential Oil Samples! If you are ready to learn more about health and wellness through the use of pure, natural essential oils for you and your family, please contact me now and I will send you a FREE sample of the oil that best fits your needs. Tell me what wellness challenges your family is facing and I’ll connect you with an essential oil to help support that.

Welcome to our Story Time show - a reading of The Three Bears This is read from a book in the public domain called Fairy Tales Every Child Should Know via the website Gutenburg.org  For all the links mentioned in the show, please go to our webpage for this show here.  Check us out on Facebook at Teaching Your Toddler   And on Twitter @TeachingToddler and on Instagram https://www.instagram.com/teachingyourtoddler/   Mom - If you are interested in learning more about how to use pure and natural solutions to treat common health challenges for your family, and detox your home, please contact me now and let's talk!

Titanic survivor Lawrence Beasley describes the sight of the Titanic sinking from his lifeboat #13, and brings into question the fairness of the women and children first orders that were carried out- leaving some lifeboats unfilled and young married couples pulled part and the husbands left behind without anyone to fill his seat because not enough women were present at the time some of the boats were launched. To read the remainder of Beasleys book go to Google, "project Gutenburg" and search "The Loss of the Titanic." TWO NEW MEMBER ONLY SHOWS NOW AVAILABLE TO  PATRONS!  www.patreon.com/1001storiesnetwork.  Thank you. Join for one dollar a month and get THE BEST OF 1001, mostly ad free! Join at 2.99/month and up and get PRIME CUTS- visit us at http://.patreon.com/1001storiesnetwork and check us out! YOUR REVIEWS  AND SUBSCRIPTIONS AT APPLE/ITUNES AND ALL ANDROID HOSTS ARE NEEDED AND APPRECIATED! LINKS BELOW...   APPLE USERS   Catch 1001 RADIO DAYS now at Apple  iTunes!   https://itunes.apple.com/us/podcast/1001-radio-days/id1405045413?mt=2 Catch 1001 Heroes on any Apple Device here (Free): https://podcasts.apple.com/us/podcast/1001-heroes-legends-histories-mysteries-podcast/id956154836?mt=2  Catch 1001 CLASSIC SHORT STORIES at iTunes/apple Podcast App Now: https://podcasts.apple.com/us/podcast/1001-classic-short-stories-tales/id1078098622 Catch 1001 Stories for the Road at iTunes/Apple Podcast now:  https://podcasts.apple.com/us/podcast/1001-stories-for-the-road/id1227478901

Summer is coming. I think we all know what that means--vacations. Whether it's to a mundane motel on a stretch of beach far from civilization, a run-down mental hospital in Romania, or a charming Irish castle packed to the brim with cranky ghosts, everybody needs to unwind. This week, that's just what Corey and Maddy do as they discuss the latest horror pack, 'High Spirits' and 'Transylvania 6-5000'.

Show Description****************Dave and Chris talk about styling Gutenburg blocks, the Edge browser news, mobile web, Opera, web 3, Firefox empathy, and the general state of web browsers in 2019. Listen on Website →Links***** Notion Web 3 Edge Fake News Detector Firefox Experiments I Would Have Liked to Try Sponsors********

Listen to part 2 of 4 of my keynote presentation from FHL. During this part of the presentation, I start diving deeper into how to create your irresistible offers. On today’s episode you will hear part 2 of 4 of Russell’s first presentation at Funnel Hacking Live 2019. Here are some of the super awesome things you will hear in this part: Hear Russell give ideas for a written offer, an audio offer, and a video offer, that are all super easy. Find out why it’s so important to not be a commodity and how you can avoid it. And see why Russell always has several things he can use to bulk up his offers. So listen here to hear the second part of Russell’s keynote presentation at this year’s Funnel Hacking Live. ---Transcript--- Hey everyone this is Russell. Welcome back to the Marketing Secrets podcast. I hope you enjoyed the first 25% of my keynote presentation at Funnel Hacking Live. During today’s episode I’m going to start diving deeper into actually how you create an offer. We talked about so far the fact that the offer increases the value, you have to have amazing offers because that’s how you decommoditize yourself and how you make people desire and lust and go crazy for the thing you’re trying to sell. So the next thing is like, “Okay, that’s cool Russell, but you know I’m selling physical products, and I’m doing this or whatever and I don’t know how to bulk up my offer.” And the easiest way to bulk up offers is with information products. So the next section of my presentation, I started going deeper into exactly how to create information products. I walk through nine different ways that I think you’re going to enjoy. We’re going to kind of go through nine different ways, and then do a couple of potential exercises and things like that, and then we’re going to move into story. So with that said, I’m queue up the theme song and jump into part two of my keynote presentation. So the question is, how do you do that? Some of you guys are like, “I sell this thing, how do I make it sexier? How do I make an offer?” So the fastest way to increase an offer is to bulk it up by adding other types of information products. So I’m going to go through a couple of ways you guys can create quick information products to bulk up any offer without actually having to write a book. Does that sound like fun? Alright cool. So I’m going through 3 different things you can do. Number one, there are written words, but I’m going to show you how to do that without actually writing any words. Number two is audio and number three is video. This will give you guys ideas so no one will be able to say, “I can’t create an offer, Russell.” With these things I’m going to show you, you can create millions and millions of offers. In fact, if you start looking at everything I do, you’ll notice there’s always one of these three things I’m using to bulk up my offers every single time. So the first are written things. So the first thing I want to show you guys is, how many of you guys would love to have a book but you don’t want to write a book? Books are the most painful part of anything I’ve ever done, ever. By far. So this is a book that was a crowd source book called chicken soup for the soul. How many of you guys have read Chicken Soup for the Soul? How many of you guys have read one of the 8 million versions since then? The most amazing thing about this book is that they authors who wrote this book didn’t actually write any of the words in the books. Isn’t that great? Yet, they still made millions and millions and millions and millions of dollars. The other day my son came into my little office, it was Bowen again, he came in and he saw this book and he said, “Dad, is that your new book?” and I said, “Yeah.” And he said, “You wrote another new book?” I was like, “Well, kind of.” And he’s like, “What do you mean kind of?” I’m like, ‘Well, I wrote the title and that was it.” He’s like, “Did you cheat?” I’m like, “No, I didn’t cheat. I have 30 people who’ve got Two Comma Club awards write how they would get a two comma club award if they could do it again.” He’s like, “And then they just wrote the chapter?” I said, “Yeah, then I put it in a book, then we sell the book.” And he’s like, “But you didn’t write anything.” I’m like, “I wrote the title. It’s a really good title.” And he’s like, “I don’t think that’s a real book dad.” I’m like, ‘No, it really is.” How many of you guys inside whatever business you’re in could find a whole bunch of experts in whatever it is, and you could write a book like this? This book alone, we did the very first launch of the one funnel away challenge where we gave this away, and we closed it down for like four months, people were auctioning these things off. Someone sold one for over $500 on eBay. People were going crazy for this book. Now when we’re launching one funnel away challenge again, we’re like, ‘you guys get this book.” And people flip out. People buy just because they want the book, and I didn’t write a word of it. So think about this, how could you guys like, Chicken Soup for the Soul trailblazed it for us, I trailblazed it for you, how could you guys do that same thing in your market? Find people around you and be like, “Let me interview you,” do 30 of you, or 20  of you, or 10 of you and put together and make a book. There’s a million things you could do with that, but it’s a fast, easy way to create a book but you don’t actually have to do it. Number two way to get written books really fast is to compile examples of stuff. How many of you guys have read my 108 Split Tests book? This is literally just screen shots of 108 of our split tests and people go crazy for it. How many of you guys are doing stuff in your business or whatever it is you do, where you have this byproduct? We weren’t planning on selling this, we were just doing split tests and it takes screen shots of the split tests and eventually two years later we’re like, we should just put these all in a book. We just compiled a whole bunch of examples and we sold it. This right here, how many of you guys are members of Funnel University? Every month we find a couple of funnels, we compile them, talk about them, and show them to people. Not my funnels, other people’s funnels. We just find the cool ones and we show them and put them in a newsletter. How many of you guys have seen this book, the 74 Funnel Swipe File? None of you guys have seen it yet. Another product coming out soon to a funnel near you. Same thing, we’re just compiling cool stuff. How many of you guys have seen cool stuff before? You should just compile it then, make a book, and then it’s amazing. More people have probably read this book than my other books that I spent years slaving on to write, and they’re like, ‘Oh, this is better.” One of my favorite ones, this is kind of a tricky one. How many of you guys have heard of the public domain before? This is where Walt Disney got all his ideas by the way, he never wrote anything. He just went to the public domain and he’s like, “Oh sweet, someone wrote a story about a beauty and a beast, or about a snow princess, or about all these things.’ He found public domain stories and produced movies out of it. Anything that was written pre-1923 in the United States is in the public domain and you can republish it as your own. One of my friends, Matt Furey, he took this old 1914 wrestling course, Farmer Burns, published the book and made over a million dollars selling that course. Have any of you guys read Think and Grow Rich? Master Key Systems? Tons of the books that you guys know and are aware of are all in the public domain, you can republish them. There are two places I go for public domain stuff. Number one I go to Gutenburg.org, everything on Gutenburg.org is on the public domain. They just publish, there’s like 50,000 ebooks there, you could find one in your market, you can take it and republish it as your own. The second secret, I go to eBay and eBay in the non-fiction book section, you can search by year, so I search by year and I start typing keywords in my market. And you will be amazed at how many amazing books that have been written that people are selling on eBay for $1.50, that you can then republish and sell for whatever you want. Bundle inside of your offer to quickly get amazing books. Okay, so there’s three fast ways to make books. Crowd source them, compile a bunch of examples, or go in the public domain. Okay now here’s a concept I need you guys to understand as we move from the first three to the next three and beyond. This will make this whole process simpler for you. The concept is this, people will spend more money for the exact same content packaged in a different way. I’ll say it again. People will spend more money for the exact same content packaged in a different way. When I first started this business, I remember going to events like this and the speaker, it seemed like every single time some speaker would say, “Who here has read Think and Grow Rich?” By the way, how many of you guys have read Think and Grow Rich? Which is in the public domain by the way, so you guys can all publish and make Think and Grow Rich for Dentists, Think and Grow Rich for Surfers, Think and Grow Rich for whatever, it’s ready for you. But anyway, I kept hearing that so I went and bought the book and I was like, I’m so excited to read the book, and I put it next to my bed stand and it sat there for months and months and then years. And every time I’d go to an event, they’d be like, “Who read Think and Grow Rich?” I’d raise my hand, well I haven’t actually read it. I have it, someday I’ll read it. And one day I remember feeling guilty and I went on eBay and I typed Think and Grow Rich Cd’s and someone was selling the CD course of it. So I bought the CDs, go it in my car and for the next 3 weeks, I started “reading” Think and Grow Rich in my car. What’s interesting about this, the book Think and Grow Rich cost me $9.97 on Amazon. The CDs cost me $97 on eBay. So I literally paid ten times more money for the exact same thing packaged in a different way. Was there any difference between the book and the audio? It was literally word for word. Some dude read the book and then it became CDs and I spent ten times as much. This is the lesson for you guys. How many of you guys read the Dotcom Secrets book? How many of you guys read the Expert Secrets book? Why are you here then? Everything I know is in those books.  I got nothing else. Oh, because it’s packaged a different way. Does that make sense? I want you guys all to understand that what you have you can package in so many different ways, and because of the experience, how it’s being fulfilled, all those things, it shifts the value of it. This is way more valuable than a $10 book, this experience being here. So I’m going to shift over to audio now. This is a book that we republished, this is in the public domain, it’s called the Life Work of Farmer Burns. I had my father in law get a microphone out, he read it, we turned it into a CD and started selling, this is ten years ago, started selling this book on CD. So you can find a book, you can read it, you can have somebody else read it, find the book in public domain, find something like that, and make an audio book.  A very simple, easy way to do it. Number two is you can interview others. So this is a book, how many of you guys have read this book, by the way?  I know all our Two Comma Club X members, I sent you guys a copy of it. Everyone’s like, “This thing is bigger than the phone book.” It’s one of the best books ever. I remember when it first came out, David Frey, where’s David at? So David got it and he’s like, ‘This book’s amazing.” And he called up Vince James’ is the author, and he interviewed him for a whole bunch of stuff, and he made a whole audio course out of it, and Dave’s a genius, so I should just do what Dave did. So then I called him up and I said, “Hey can I interview you too?” and he’s like, “Sure.” So I interviewed the guy who wrote this book. The guy made, he was a 20 year old kid and made a hundred million dollars through direct mail selling supplements. So I called him on the phone and I interviewed him and he let me interview him for six hours. When it was done he was like, “You can have the rights to the audios, I have the rights too. We can do whatever we want with them.” I’m like, “Sweet.” So then like 2 years later I launched it and this actually became my very first ever Two Comma Club Funnel. I made a million dollars selling interviews of the interview I did with this guy who wrote the book. Is that amazing? So how many of you guys have ever read a book before? How many of you guys could call the author and be like, “Hey can I interview you?” And if someone’s like, “He’s too famous, he wrote all these big books. He’s never going to interview me.” I’m going to tell you the life of an author, if you guys really want to know how it works. They geek out on a topic, they spend their whole life writing this book and they’re so proud of it and they’re so excited. And then they tell their spouse or their family and friends and they’re like, “Okay. That’s weird.” And they’re like, “Oh, nobody cares.” And then there’s an audience who gets the book and they love it and read it and they’re like, “My people did read it.” right. And then somebody calls and they’re like, “Hey, that book was amazing. Can I interview you?” The person is like, “Yes, you can.” Just so you know. They want you to talk to them. They want to share this stuff. It does not happen enough. If you went to Amazon and find the top ten authors of books in your market, I guarantee you 9 out of 10 will get you on the phone that fast. Or you can actually, I don’t know if Jason Fladlien is here this year, but Jason gave me an idea that was brilliant. He was doing an offer and this kind of ties back to the story we’ll talk about here in a minute, but he was doing an offer where he was selling a funnel course and he was like, “I want to interview someone who did ecommerce funnels. Well, Trey Lewellen has got the highest grossing ecommerce funnel right now inside of Clickfunnels, I want to interview Trey.” So he calls up Trey and he’s like, “Hey, can I interview you?” and they’re friends. And Trey’s like, “Sure man, you can interview me.” And Jason’s like, “Well, I need to wire you some money first.” And Trey’s like, “No, don’t worry about it. I’ll do the interview.” And he’s like, “No, no, I need to wire you the money because otherwise there’s no value in this interview. And Trey’s like, ‘What” so Trey’s like, “Whatever.” So Jason wires him like $5000 and he does the interview and then when you see when Jason is selling his product, he does the stack and goes through the stack, “Number one, number two, number three….” He’s like, “Number three right here, do you see this right here? This is the guy, he’s the number one ecommerce seller in Clickfunnels. He had a funnel that did $20 million dollars in six weeks selling flashlights and I wired him $5000 to interview because I wanted to find out, he does interviews but I wanted to find out the real stuff, so I paid him $5000 to interview him. And that interview you guys could have.” All the sudden that bullet point in this stack slide went from, “Oh it’s an interview.” to “that’s worth $5000 now.” The value instantly shoots up. So interviewing people is huge. In fact, when I launched the 10x Secrets course I had my offer and it was good and I was like, “How do I make this sexier?” so the first thing I did is I interviewed a bunch of people. I interviewed this man right here, where’s Myron at? Everyone loves Myron. Anyway, I interviewed Myron, I wrote a bunch of people who I learned how to close from stage from. I interviewed all of them, plugged that into the course, increased the value of the course. So interviewing people is huge, for any product. I don’t think there’s a product I put out that I don’t interview people. I do it even if it’s my product. I’m like, “Who are the 10 other people I can interview who have done something similar?” because all those things increase the value of what it is I’m selling. And then the last audio one is compiling hard to find podcasts, and audios and things like that. If I told you guys, I’m like, ‘Hey, my favorite podcast is Mixergy, you guys should go listen to it.” How much value is in that? Not much, right. But if I was like, “There’s this one interview that Andrew did and in the interview he started talking to the guy and he literally, the guy showed three different websites that were the key to ‘blah, blah, blah’ and I listened to those things and found the websites. I never knew they existed. I started doing the thing, and that’s how we got Clickfunnels to whatever.” If I tell you that, you’re like, “Oh my gosh, I want to hear that podcast.” I’m like, “Cool, when you sign up for my thing right now, I’m going to give you a link directly to that podcast so you can find it.” You curating stuff for people there’s value in that. YouTube videos, I’ve done it tons of times with opt ins where we’re like, “Opt in here to get a free video from Robert Kiyosaki teaching the number one tax strategy for middle aged Americans.” And I just found a video on YouTube of Robert Kiyosaki teaching the number one thing on whatever, and that’s what I give people when they opt in. So you curating stuff you think is cool, can be bundled into offers as well. Okay, so there’s the audio ones. Really quick, so audio books, interviewing other people and compiling hard to find audios is a big thing. The last one I’m going to go through really quickly is video. There is a program, how many of you guys here use Windows? How many of you guys use Macs? Holy cow. Okay, there’s a program. If you are using Windows you should be using Camtasia, if you’re using Mac, use Screen Flow. This tool has made me and probably most people more money than anything else on earth. It just records whatever is happening on your screen. So you make a presentation or slides, or literally the very first version of Funnel Hacks training, the one that got us from zero to ten thousand customers, I had a word document opened on the screen with my notes, on the right hand side, I had a little picture. I just clicked record on Screen Flow and I talked for an hour as I read through my outline. We did like $10 million plus dollars in sales, and that was what the product looked like. “But Russell, I have a professional video studio.” You don’t need one, just get a microphone, screen flow or camtasia, record your screen, have a presentation and just teach it. It’s super easy, it’s simple. It’s like the easiest thing in the world to do. Number two video thing, just get your iphone out. Literally you can just get your phone out and just make videos. Where is Rachel at? Is she in the room right now? We were on, did you finish the course, by the way? Can I talk about that? So Rachel, we were on this little cruise thing after the 10x event and she came up to me and she’s like, “I have an idea, it’s going to be a course called Selfie Secrets” Am I going to ruin this? “I’m going to record the whole thing on my iphone.” And then she the next day, recorded the entire course on her phone teaching the entire course, which is amazing. And it was all on her phone. Okay, so how many of you guys have a phone. You have everything you need. You guys should all buy her course when it goes live. And the last thing is you should throw a workshop, teaching people stuff. You don’t even have to speak, you can bring other speakers to teach for you. When I first got started, I didn’t have any product to sell. So the first thing I did, I threw a workshop. And it was really exciting to have a workshop, I was pumped about it, but I had nobody coming and so I emailed my tiny list at the time and said, “I’m doing a workshop, it’s $5000 a ticket.” And then the first day nobody bought, and the second day nobody bought. And the third day one guy bought. And at first I was like, “Yeah!’ and then I was like, “Oh crap, now I have to do a workshop and there’s only one person coming. This is awkward.” Then luckily 2 other people bought. So I had three people buy. I was like, “Okay, now we have a workshop with three people.” So I called everybody I knew, my friends, my family, everybody. I was like, “Okay, I’m doing a workshop, people paid to be here. You have to come and just sit in the audience and don’t tell them you didn’t pay, because I need this to look good on video or it’s going to be super embarrassing.” So we set it up, we had it all set, and it was like not like this, it was really bad. We literally had curtains, the windows behind me were too bright, so we got sheets from the bedrooms, and electrical taped sheets over the, it’s so bad. But we recorded and that became the very first course I ever sold, the videos from us at the holiday inn, with electrical tape over the sheets, literally behind me the entire video and it looked amazing. So throw a workshop, even if nobody comes to it, or just invite your friends. Do something at your house, bring people in, just record yourself teaching your thing, and you can bundle that really, really quickly. So for videos, we’ve got screen captures, iphones, and workshops. So here’s a quick recap of the nine ideas. Crowd sourcing books, compiling examples, public domain, audiobooks, interviewing, compile hard to find audios, screen captures, iphones, and workshops. Tons of easy ways to do that quickly. So what I want to do right now, is I want to actually, I’m trying to think if we should do this or not. I’m going to let you guys do this on your own, but in your paper that I handed out, I have this little section here for you guys to figure out, what are potential products I could bundle inside of my offer? This is something we do all the time. Every time we have a new product that comes out, I talked about this last year, we have bat meetings. We literally send out a bat signal to voxer to everyone on our marketing team, we all come on zoom, from wherever they’re at around the world, and they get in front of a whiteboard and we’re like, “What could we create from this product? We could put this in it, and this…” and just start dumping out as many ideas as we can. So now you guys have, let’s say I’m selling this product, “what else could we do?” “We could interview this guy, I could compile these things here, I could do this, I could make a video, I could do a workshop, we could do….” And all these things you can quickly create to turn this into an offer. Now really quick, I guarantee I know the number one thing going through some of your heads right now is, “Russell, that’s cool for all the coaches and the consultants and the info product people, but not for me. I’m different. I sell real stuff. I sell physical products.” Or, “I have a local business.” Or whatever your excuse is right now. I want to shatter these excuses because the biggest thing that’s going to keep you guys from having success over this week, is the thought of, “Oh, this doesn’t apply to me.” I’m excited, I think either tomorrow or the next day, we’re going to have Jaime Cross who’s going to be coming up here and speaking. Jaime is amazing because two years ago she came to Funnel Hacking Live, she was sitting in the audience, and she sells soap. And I was on the stage talking about webinars. I’m doing this huge thing about webinars and stories, this whole thing. And every other ecommerce person, I’m guessing, in the audience is like, “This is not for me because I sell physical products.” And Jaime said, “How could I make this work for me.” Twelve months later she’s on the stage getting a two comma club award. Twelve months later she’s onstage sharing her story with you. She took this concept of the webinar and made an ecommerce webinar. She took it and didn’t say, ‘This isn’t going to work for me.” But “How can I make this work for me?” And shifted some things and made it work for her and blew up her company. I’m so excited for her to tell her whole story. But I want you guys thinking the same thing. So I’m going to some examples right now. This is a product that I sell. This is a physical product called Viagon. How many of you guys have ever seen this before? The three people on my team. So back in the day when I launched 15 companies in a year, which is a horrible idea, don’t do that, one of them was this thing right here. I had a friend who had this company and he was getting in trouble and this little machine here, if you start getting a cold sore, as you as you feel it, how many of you guys get cold sores? You feel it tingle, you pull this out, if I can open it. This is a new one so the seal hasn’t been cut yet. Alright, then you peel the seal off. Alright so when you open this thing up, when you feel the cold sore coming on, come on. There we go. Alright you open it up and there’s these two little electroids, and you take and push the button, and let’s say you have a cold sore, you put it on your cold sore, and somehow, I don’t know how, some scientists figured out something. It’s actually patented and everything. It goes in and zaps the cold sore, destroys it, kicks it in the face and destroys it and the cold sore never shows up. Isn’t that awesome? How many of you guys want one of these right now? Really, I gotta get my funnel back up. So this is a physical product I sell, right. And you’re like, “Well Russell, I don’t sell information. This isn’t going to work for me.” But imagine if I did this, how do I turn this into an offer? This is a physical product, it does what it does. It’s just a thing. And the guy who I buy these from, he sells it to other people, so I’m not the only one. It’s a commodity. There’s like 30 other people who sell this same thing, only mine’s better. So for me, how do I compete over everyone else, when everyone’s got the exact same thing, it does the exact same thing. So I have to turn this from a commodity into an offer, because if it’s a commodity, I gotta be like, “He’s selling it for $150, I’m going to sell it for $130.” Then the next guy says, “I’ll sell it for $120.” “Crap. $110.” “$109” “$105” Boom, boom, boom, soon this thing is like $90.95 right, retail. That’s the problem when products are commodities. Or I could say, “Okay, this is amazing. This helps with cold sores, but what else could I do with cold sores? What else could I do? What else could I do?” I could go on Amazon and be like, “Cold sore cures and remedies.” And I guarantee there’s people on Amazon who have written books on how to do cold sores. I could message one and be like, “Hey man, you are the definitive expert on cold sores, can I interview you talking about all the tricks you know how to prevent cold sores from happening? I’m sure there’s stuff in your diet and exercise, right?” like, “Oh yes.’ So I get him on the phone and I interview him, now it’s like, “Okay, when you buy from anybody you get the same thing, but when you buy from me you get the cold sore inhibiter, plus you also get the interview with this dude over here who’s the number one highest stars on Amazon, writer of a cold sore book. You get his book as well, plus my interview where I actually interviewed him. And then number three, there are 7 supplements I’ve found that help get rid of cold sores. 7. There’s a whole bunch of people who claim the supplements, but there are actually 7 that work, and there’s two that work almost instantly. The second you feel a cold sore coming, you pop these two pills, gone instantly. And I wrote a report about those, because I want to make sure you get the right ones, if you get the wrong one, you get the right product but you get the wrong brand, you are screwed. So I’m going to show you the 7 supplements as well. So you get this first, plus you’re going to get the interview with the number one expert in the world, plus you’re going to get the 7 supplements, the actual brand names, where to buy them, how to get the discounts to all the 7 supplements. And the next thing you’re going to get is, blah, blah, blah.” I take a physical product and I’m bundling information around it to increase the value of the thing. So it doesn’t matter if you’re selling information or not, if you’re selling physical products, it’s the same thing. Information is the easiest way to bundle this. The problem though with infomercials, the only way they bundle is like, “If you call now, I’ll give you another one for free.” That’s what almost all ecommerce people do. It’s like, that’s good but its, “Now I got two of these things. So I have cold sores I can have one at my house and one at my office. That’s kind of weird.” But if I bundle with information products, it doesn’t increase the cost to you at all, but dramatically increases the value. Now when I’m competing with the 30 other people selling this, I can sell it for higher and people will still buy from me versus everybody else because my offer is better than theirs. Another good example of this is my friend Mr. Stephen Larsen. How many of you guys know Stephen? So this is a good example for any of you guys who are like, ‘I’m here Russell, but I don’t have a product yet.” So Stephen he has his own products, but he’s also an affiliate for Clickfunnels, he’s an affiliate for a bunch of other things. So we did the one funnel away launch, the 10x launch, a couple other things, he said, “Okay, Russell already created an amazing offer that he’s selling, but there’s a thousand other affiliates that are all selling this product as well. Everyone’s doing it, so how do I compete against this.” He said, “Okay, here’s Russell’s offer, how can I make my own offer to make it better?” People always ask me, “How can I make money as an affiliate, Russell?” The first thing you do is you don’t sell the product that they’re already selling. That’s like, “Buy Russell’s thing.” That’s like number one on your list, then it’s like, “Now I need to make my own offer.” How many of you guys bought the one funnel away challenge from somebody and then bought it again from Stephen later because you wanted his bonus? Okay how many of you guys have bought twice from Stephen because you wanted the new bonus the second time? There’s a lesson in this. So even if you don’t have a product yet, that’s okay. Find someone else with a product and then, “How can I now make an amazing offer? What could I bundle together to increase the value of this offer so people buy from me versus somebody else? Or if they did buy from somebody else, they’ll also buy from me because my offer is so valuable.” Alright, so this is kind of the exercise for you guys to start doing. Going through here and listing out all the different ideas you can have. So tonight, this weekend with that paper I handed out, start writing out these things, start putting them out there, and start putting as many as you can think of, and make it, the biggest problem you can have is you’re kind of putting in your potential products that are going to make an offer, is to be like, “Oh, that’s not going to work. That’s not going to work.” When you start it, be creative. When we first did this probably 12 years ago, we sat in front of a whiteboard and we were doing this and we were like, we were at a point where we needed a funnel to save us from everything. It was the bottom of everything. We were like, ‘We have to make the most irresistible offer ever or else we’re shutting the doors.” So we sat in front of a whiteboard and I’m like, ‘Okay, what can we give them? Okay, they can fly to my house and I will give them a massage and feed them food, and then we’re going to do this, and then we’re going to do this….” We made all this crazy stuff, we had it all on the whiteboard, and then we started saying, “What’s the offer actually going to be?” and we’re like, “Well, pretty sure my wife would be mad if I come to my house and had to give them massages. So let’s not do that one.” But it was there. And then it’s like, “Well, what if we did this and this…” It gave us the time to brainstorm and then from there we start pulling things over to actually make an amazing offer. Anytime I create a new funnel, new thing, I’m always looking at creating an offer, with as many potential things as possible, then think, “What can I actually create?” pull them into my little stack slide and it’s like, “Now I know what I need to create to increase the software.” Now, one thing I want to mention is well, the reason why I have a whole bunch of things as well is because there’s more than just one offer in every funnel. You guys understand that? So I need a lot of stuff that I can give away. So if you look at this right here, there’s an offer on my ad. I’m trying to get someone to click on something. So I’m like, “Click on this thing and I’m going to give you your free report.” There’s an offer happening there. Luckily that was one of my ideas that I already created, because I can now pull that down and it becomes this. Then they land on my landing page and I’m like, “I need their email address, I’m trading them. What am I going to have? Well I have something up here I’ve already created, potential products. I’m going to give them my interview with so and so.” “Give me your email address and I’ll give you an interview with so and so.” Boom there’s the next product. Then it’s like, “Now buy this product, I’m going to give you these 5 things.” Then my upsell is these three or four things. I think so many of us go into this thinking, “Okay, here’s the product I’m going to sell and I’m going to try and build a funnel around it.” And it’s like, no, no, no. Understand that it’s like, you’re looking at more of how do you serve your customers? What are all the things you could possibly give them to do that, and then you’re breaking down the different parts of the funnel. Okay, alright, come back to the hook, story, offer. So that was the offer section of this part.

In this episode, host Karla Campos, discusses the WordPress editor (Gutenberg) update and the response from business owners.

Show Description****************Elliot Condon stops by the show to talk about his WordPress plugin, Advanced Custom Fields. We talk about his development process, modern WordPress dev workflows, and how Gutenburg will affect plugins like ACF. Listen on Website →Links***** Advanced Custom Fields WordPress Custom Fields Craft CMS Gravity Forms Local by Flywheel Git Tower Guppy WP […]

We were due for a light-hearted episode, and so here it is! Join Chuck and Annie on this episode of the Salt and Light podcast in which they countdown 10 Fun, Little-known, and sometimes bizarre facts about Catholicism. Where else can you get Apple, Gutenburg, Joan of Arc’s dismantled chapel, Vatican crime stats, and Sitting … Continue reading "Episode059: Catholic Countdown"

How effective are you when you work? I don’t know if it’s because it’s springtime or if there’s some national or international initiative going on, but a lot of podcasts and blogs have been talking about productivity lately. Covering things such as ways to get things done more proficiently. Ways to make your job easier. Ways to not only do more but do more in less time. These articles and podcasts also talk about the wide variety of apps, journals and other tools to help increase your productivity. These resources are a great help because after all, being productive means getting a great deal of work done in a relatively short period, and by using as little resources as you can. Many of those podcasts and blog articles had such great advice on being more productive that I wrote quite a few down so that I could talk about them in future episodes of the podcast. But one of the things I noticed while reading or listening to what they had to say is that a lot of energy and effort is going into teaching you how to be more productive. But unless that information is pointing you in the right direction, it can be downright ineffective. You see, being productive is only a good thing if you are also effective during the process. How to be effective while being productive. Have you ever worked hard on a project, maybe a logo design or a website, only to discover that you’ve wasted your time because your client doesn’t like what you did? Have you ever told a client that you would provide 3, or 5 or maybe even ten different design ideas from which they can choose? How effective do you think that is? You may feel like you poured your heart and soul into your creativity and felt like you delivered great design ideas to your client, only to be bewildered as to why your client is indecisive or outright rejects your designs. Chances are, you were very productive during the design process, but you were not effective. Being effective doesn’t mean getting a great deal of work done in a short period. It means getting the right work done in the time you spend doing it. To be effective, you need to do a thorough job beforehand researching and ascertaining the actual goals and objectives of each project. Because without laying down that initial groundwork, without starting your creative process on a solid foundation. It doesn’t matter how productive you are because that productivity probably won’t be effective. Your job as a designer is not to create great designs for your clients. It's to create the right designs for your clients. Thinking back upon all the productivity tips I’ve been hearing and reading lately; I’ve concluded that merely being productive without the proper alignment of goals, without a purpose behind what you’re doing, without a focused vision of what your client wants, is an easy way to be ineffective. You need to do your absolute best to tune yourself into the vision behind the goals set out for you by your clients. Not just once, but on every project, you take on. Only that way can you indeed be effective in your use of all the productivity tools, strategies and advice that are at our disposal to make our lives easier. The next time you are whipping along in a design frenzy, feeling very productive, I want you to take a quick break to stop and ask yourself. I'm very productive, but just how effective am I right now? How do you balance being effective vs being productive? Let me know by leaving a comment for this episode. Questions of the Week Submit your question to be featured in a future episode of the podcast by visiting the feedback page. This week’s question comes from Phill What are some strong points of advice for an early 20s individual who wants to move from an industrial manufacturing work place to the world of web design/development? To find out what I told Phill you’ll have to listen to the podcast. Resource of the week Wordpress 5.0 Gutenburg Wordpress 5.0 Gutenburg will be released in a few weeks and from what I've seen the newly revised editor will make our jobs as web designers easier. But don't take my word on it, have a look at what web242.com has to say. Listen to the podcast on the go. Listen on Apple Podcasts Listen on Spotify Listen on Stitcher Listen on Android Listen on Google Play Music Listen on iHeartRadio Contact me I would love to hear from you. You can send me questions and feedback using my feedback form. Follow me on Twitter, Facebook and Instagram I want to help you. Running a graphic design or web design business all by yourself isn't easy. If there are any struggles you face running your design business, please reach out to me. I'll do my best to help you by addressing your issues in a future blog post or podcast episode here at Resourceful Designer. You can reach me at feedback@resourcefuldesigner.com

Wordpress themes are everywhere, there are so many choices available today including those as part of frameworks as well as stand-alones. They make life easy and you can save a lot of time and money. But should you use them? Would you be better served by getting a well optimised custom design? We discuss your options in today's episode. https://youtu.be/xy0eDdaRClQResources for this Episode Darryl: Hi I'm Daryl King and my co-host Ed Pelgen we're a couple of old internet guides have been running our online agencies for over 20 years we get together weekly to talk about all the things online especially for small and medium business owners who still refer through their bloody website each week we look at tackling a range of online issues and put them in plain language so anyone can understand how to make the websites work better for their businesses Ed this is episode 25 we're gonna touch on a whole lot of WordPress theme issues I believe how are you? Edmund: Very good and yourself Darryl? Darryl: yeah excellent mate excellent I reckon I reckon we should I want you to tell our audience some of the experiences you have with WordPress you've been hacking WordPress sites for 20 odd years or not quite that long hasn't always been around but and you and I chat sometimes when you have frustrations or things that have come Edmund: Yeah Darryl: along and over the last few years I've shake your view on that but I think you have insight probably quite similar to a lot of the people in the audience that are building sites on their own got people building them for them putting a lot of trust in the end result that they get and maybe you might have some insight how how do you go about handling making your WordPress look pretty Edmund: absolutely so my I guess my experience with WordPress is similar to a lot of other people who wanna get actively involved in building their sites right many years ago when I was a small business owner just starting out and I wanted to build a website I didn't have the budget to pay an expensive web developer or agency to build it for me and but I also had an interest in learning how to use it and you know WordPress was the choice the CMS the content management system of choice for startup type businesses and small businesses entrepreneurs and so I got into WordPress that way and the challenge was like everyone you wanted to make your website your business look good you wanted it to function well and you wanted it to make you look professional because there are a million in one really crappy looking WordPress websites out there and so my experience was you know basically because I don't have a design bone in my body but I know what I like led me to WordPress themes to to get the look and feel I guess that I was after to make me look bigger and better than I was I suppose and that's where it started Darryl: and going beyond that pathway and then look the environment has changed from the early days of WordPress to where we are now you know from a blogging platform we kind of skinned it and most people use the default to what we have now which is proper content management systems and I think with Gutenburg coming you know like in page editing the whole lot so it's changed a lot but what were the or what problems have you come across when you you know it's install a theme and then you didn't like it after a while change or what but but what things in general what problems have you come across with with getting a theme Edmund: well I mean I guess the first thing was that I would install a theme and back in the early days getting the configuring the theme was really challenging right back in the early days I don't think there were any default rules about how to do it and each developer had their own style or their own approach to building out the the content elements on the page and so as a business owner and I'm still new to this it was frustrating right some of the instructions weren't as good as th...

In this week's episode, James is accompanied by the Robby McCullough, one of the primary gentleman behind the awesome Beaver Builder. So, join Mastermind.FM as James and Robby discuss business, marketing, and product strategies. Experience abounds! Topics Included: Details about & the history of Beaver Builder. Why use Beaver Builder? The makeup of the team as they celebrate 3 successful years together. Organizational structures and management styles. Defining what warrants a full-time employee versus a contractor. Knowing when to share a good idea, and when to act on them. Details on the new Beaver Themer. The power of the add-on model. How to increase value to your current customers. Marketing Strategies: Marketing back to the base. Getting the world to come to your site. "You can't be all things to all people." On working with a marketing agency. The practically impractical - physical goodies to accompany a digital launch. Tension in the product space. Determining how much to charge. The price to value ratio. "Who exactly is my customer?" Finding the 'no-brainer' price point. How reoccurring payments and discounts factor in. Figuring out the strategy for extensions of your existing product. On Woocommerce's recent changes. A brief on grandfathering. Thoughts on Gutenburg. Mentioned on the show: Beaver Builder Beaver Themer Gutenburg Robby McCullough on Twitter

The Great Invention by Gutenburg

When Mike is away, the gang will play….a lot of shitty games. Learn how Korean women look like babies, how Mike Hachey as wrong about moveable type and why Dan Kruger’s girlfriend hates Caleb.

Today we're talking about Gutenburg and his amazing invention, the printing press.