Podcasts about kizik

Few brands impress me the way Kizik has when it comes to everyday innovation that people can use in their daily lives. In this episode, I sit down with Elizabeth Drori, the Chief Marketing Officer leading the charge at Kizik, the brand redefining how we think about footwear. These aren't just shoes; they're hands-free, high-tech, and built for real life.  Whether you're a parent juggling kids, an athlete on the go, or someone seeking comfort and ease, Kizik is changing the game. And yes, I've worn the same pair for four years — that's how good they are. Elizabeth shares the evolution of Kizik — from early tech innovation to a growing global brand — and how they're making shoes that are stylish, comfortable, and built to move with you. We dive into marketing strategy, inclusive design, and why hands-free isn't just a feature, it's the future. Here are just a few highlights: * How Kizik is disrupting the footwear industry with hands-free technology   * Why their “no-sacrifice” approach balances performance, comfort, and design  * Scaling from DTC to retail with stores, Amazon, and international launches  * The role of inclusivity and lifestyle in their expanding product line  * Marketing to parents, athletes, older adults, and everyone in between Join me, Ramon Vela, in listening to the episode and discovering why hands-free might be the only way forward regarding shoes. For more on Kizik, visit: https://kizik.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review.  Plus, don't forget to follow us on Apple and Spotify.  Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose Ventures - Advisor for CPG Brands: https://compassroseventures.com/contact/ Compass Rose Ventures can help your CPG brand increase customer lifetime value, expand into the US market, create an omnipresent omnichannel footprint, optimize customer journeys, build brand communities, and more. Visit the link above to learn more.    Color More Lines: https://www.colormorelines.com/get-started Color More Lines is a team of ex-Amazonians and e-commerce operators who help brands grow faster on Amazon and Walmart. With a performance-based pricing model and flexible contracts, they've generated triple-digit year-over-year growth for established sellers doing over $5 million per year.   Use code "STORY OF A BRAND” and receive a complimentary market opportunity assessment of your e-commerce brand and marketplace positioning. 

In this episode of Marketing People Love, I sat down with Brett Swensen, the powerhouse behind some of the most successful brands, including Purple and Kizik. Brett's seen brands go from near 0 to over $100 million in sales, and today, he's sharing his insights on what it really takes to grow a brand. From the perfect creative formula (grab attention, keep attention, educate & entertain) to the importance of building lasting connections with your audience, Brett breaks it all down. Tune in for an open and honest conversation on the current state of UGC, why formulas matter, and what it'll take to win in 2025 and beyond.

In this episode, we dive deep into the fascinating journey of Kizik, the revolutionary hands-free footwear brand, with Monty, the CEO of Kizik. From its humble beginnings in 2017 to becoming a global sensation, Monty shares the pivotal moments, challenges, and innovations that have shaped Kizik's success.00:00 - Introduction and Early Days at the Salt Palace00:25 - First Experiences and DTC Transition01:17 - Company Launch and Initial Sales01:58 - Wholesale to Direct-to-Consumer Pivot02:31 - Background of the CEO03:10 - Joining Kizik and Initial Impressions03:50 - Early Prototypes and Innovation05:38 - Factory Search in Asia07:25 - Hands-Free Shoe Concept and Market Potential08:49 - Comparison to Other Innovations09:00 - First Successful Shoe: The Madrid09:37 - Nike Partnership and Validation11:18 - Expanding Product Line and New Models12:33 - Hiking Shoe and Future Product Plans14:03 - Design Philosophy and Unified Technology15:00 - Marketing and Product Launch Strategy15:36 - Jet-Puffed Partnership17:04 - Impact of Collaborations on Sales18:08 - Product Launch Process and Timeline18:20 - Transition to Brick-and-Mortar Stores20:45 - Global Expansion Plans21:06 - Rationale for Brick-and-Mortar Stores22:39 - Selling on Amazon24:05 - Brand Building and Innovation26:13 - Community and Customer Experience27:43 - Future Vision for Kizik29:02 - Global Distribution and Market Reach30:07 - Manufacturing and Technology Challenges32:13 - Company Growth and Employee Base32:33 - Commitment to Utah and Closing RemarksIf you enjoyed this video and want to support us please leave a LIKE, write a comment on this video and Share it with your friends. Subscribe to our channel on YouTube and click the icon for notifications when we add a new video. Let us know in the comments if you have any questions. Our website: https://www.siliconslopes.comShow Links: https://kizik.comSocial:Twitter - https://twitter.com/siliconslopesInstagram - https://www.instagram.com/siliconslopes/LinkedIn - https://www.linkedin.com/company/silicon-slopes/YouTube - https://www.youtube.com/channel/UC8aEtQ1KJrWhJ3C2JnzXysw

Ever wondered how to break free from the monotony of routine marketing? Join us as we celebrate a monumental milestone—our 100th episode! Thank you to all of those who have been here every step of the way, and to those who are now just joining us for the first time. In this episode, we are taking a nostalgic trip back to November 2021, reflecting on our growth and the invaluable lessons we've learned along the way. Listen as we highlight marketing powerhouses like Sarah Ebert of Press Floral and Thomas Higgum of Lola Blankets, who remind us that customer satisfaction and product excellence should always be at the forefront. This episode offers a treasure trove of timeless strategies to ensure your brand's success, accentuating the importance of evolving with feedback and breaking marketing norms.We then shift gears to uncover the magic of organic storytelling in brand building. Ever wanted to stand out in a saturated market? Learn from the likes of Jake Karls of Mid-day Squares, whose authentic narratives go beyond mere products to create genuine connections with customers. We reflect on influencers like JT Barnett that weighs in on why staying true to your narrative trumps chasing fleeting trends. Plus, we discuss how the election season could affect media costs and what that means for your advertising strategies. Get ready for a masterclass on creating engaging hooks that capture organic attention.Finally, we dive into the nuances of niche marketing and effective content strategies. Discover how Kizik shoes found success by targeting specific groups before broadening their audience. We emphasize the principle of "sales follow search," helping brands understand organic reach and measure incrementally over time. As the digital landscape evolves, we explore the rising trends in platforms like TikTok and how they can be leveraged for better engagement. With practical advice on transitioning from organic growth to paid ads and navigating increased media costs, this episode is packed with actionable insights to keep your marketing strategy robust and forward-thinking.Please connect with Trevor on social media. You can find him anywhere @thetrevorcrump

Send us a message!What if upgrading your internet could transform your entire digital experience? On today's episode, we recount our journey from sluggish internet speeds and tangled Wi-Fi cables to the high-octane world of fiber internet, hitting speeds up to 2.36 gigabytes per second. We also share highlights from our recent trip to New York, including Tom's exhilarating experience participating in a live panel at the iconic B&H Photo Superstore.Calling all gamers! Prepare for a nostalgic yet analytical look into our favorite RPGs like Final Fantasy IV and Chrono Trigger. We dive into how different RPG classes align with various personality types, and even interact with our live audience to bring some real-time fun into the mix. Personal updates, such as the excitement (and challenges) of starting a podcast and dealing with motion sickness, add layers of relatability and engagement to our conversation.If you're passionate about podcasting, this episode is a goldmine. We compare audio-only versus video podcasts and discuss the pros and cons of different microphone systems. Plus, discover how new travel gear like Kizik shoes and modern suitcases are revolutionizing our journeys. Practical tips on overcoming public speaking anxiety and the joy of live streaming round out this episode, offering invaluable insights for both aspiring and seasoned content creators.Use promo code "TABLE" for 10% off Tom's podcasting courses! Visit https://himynameistom.com/courses to sign up!

Wes Clark, Head of Marketing Operations & Marketplace at Kizik, shares his journey from working at Fortune 500 companies such as Intel to startups, revealing key insights about the importance of reviews on Amazon. He discusses the challenges of manipulated reviews and effective strategies to combat them.Learn how Purple leveraged Amazon for brand awareness and how Kizik ensures presence across all customer-preferred platforms. The episode covers Kizik's video advertising strategies and the importance of balancing Amazon with other sales channels to avoid over-reliance.Wes also shares data-driven tactics for ad mix optimization, competitor analysis, and efficient return management. For more insights or questions about Kizik's strategy, listeners can reach out via LinkedIn provided in the show notes.Tune in for expert advice on maximizing your Amazon strategy! Episode Notes: 00:28 - Wes Clark Introduction 01:20 - Wes Clark's Background and Entry into Amazon 03:33 - Understanding and Combatting Review Manipulation on Amazon 07:05 - Purple's Brand Awareness Strategy 09:10 - The Success and Growth of Kizik on Amazon 10:34 - Kizik's Selective Approach to Amazon Listings and Shaping Customer Experience 14:05 - Utilizing Amazon Demand Side Platform (DSP) for Brand Exposure 15:09 - Measuring the Impact of Off-Amazon Advertising on Amazon Sales 16:00 - Growth Levers and Generating Top-of-Funnel Awareness 17:32 - The Importance of Video Marketing for DTC Brands on Amazon 19:00 - Exploring Sponsored Brand Video vs. DSP Video on Amazon 19:49 - Insight into Brand Risks and Challenges When Selling on Amazon 21:20 - Utilizing Data to Inform Strategy and Stay Ahead of Competitors LinkedIn: linkedin.com/in/wesclark2Related Post: Exclusive Access to Middle East Products for US Wholesalers

Send us a Text Message.In this exciting episode, we sit down with Alex McArthur, a seasoned marketing executive known for his transformative roles at Purple and Kizzik. Alex shares his journey, insights, and strategies that have driven high growth and brand recognition in the competitive digital marketing landscape.Highlights from the Episode:• Introduction to Alex McArthur: Learn about Alex's background, from moving around the U.S. during his childhood to becoming a digital marketing leader.• Journey Through Digital Marketing: Discover Alex's path from working at Exactware to OrangeSoda, Purple, and Kizzik, and how these experiences shaped his career.• Finding Unique Stories: Understand the importance of identifying and amplifying unique, authentic angles in marketing, using examples from Purple's egg drop test to Kizzik's hands-free shoes.• Tactical Advice for Business Owners: Gain practical tips for creating memorable content, leveraging customer feedback, and focusing on core marketing channels.• Challenges and Failures: Hear about the obstacles Alex faced in his career and how he navigated through difficult situations to find the right opportunities.• Future of Marketing: Explore Alex's insights on the evolving digital landscape, the balance between simplicity and connection, and the potential for service productization.Why You Should Listen:• Get inspired by Alex's story of overcoming challenges and achieving success in digital marketing.• Learn actionable strategies for creating standout marketing campaigns and building strong brand identities.• Understand how to adapt to changing market dynamics and leverage new opportunities for growth.Episode Highlights:• Alex's unique journey from a nuclear physicist's son to a marketing executive.• The pivotal moments and decisions that led to the success of brands like Purple and Kizzik.• Practical advice for small business owners on how to elevate their digital presence and create impactful marketing content.

Ever wondered how a transition from computer science to digital marketing can lead to groundbreaking innovations in the DTC market? Join us for a compelling chat with Alex McArthur, former CMO at Purple and Kizik, as he shares his fascinating journey from tech enthusiast to marketing maven. From our memorable first meeting at the Magic Show in Las Vegas to his latest consulting ventures, Alex brings a wealth of experience and insights on the power of genuine networking and personal connections in fostering professional growth.Get ready to uncover the transformative power of innovative marketing strategies. Alex takes us through his career milestones, including his pivotal role at Orange Soda and the successful differentiation of Purple in a saturated market. You'll learn how humor and unique product features can set a brand apart, and the critical importance of balancing digital performance with brand awareness. As we navigate through the intricacies of maintaining brand authenticity, Alex provides valuable lessons on how brands can remain true to their core while capturing new market opportunities.We also tackle the complex world of branding amidst controversies and market pressures. Alex and I reflect on high-profile cases like Bud Light's recent controversies and how bold marketing efforts can turn challenges into growth opportunities. From trust and team dynamics to the strategic advantage of increased marketing during uncertain times, this episode is packed with actionable insights for businesses looking to stand out. Tune in for a thought-provoking discussion on taking risks, embracing innovation, and the enduring impact of authentic storytelling in today's competitive landscape.Please connect with Trevor on social media. You can find him anywhere @thetrevorcrump

As the concept of "Motion is Magic" takes center stage in Kizik's national brand expansion, the footwear industry witnesses a seamless blend of digital and physical retail innovations. This strategic approach, is set against a backdrop of increasing consumer demand for experiential marketing, engages customers uniquely and memorably and establishes a deeper connection with the brand. With Kizik's introduction of new product lines and an experiential pop-up in NYC, the brand capitalizes on a growing trend reshaping the retail sector. This movement is timely as the global footwear market aims to reach of $472.59 billion by 2028.How is Kizik leveraging its unique hands-free shoe technology to transform its digital and physical retail presence? This critical question drives the latest episode of Retail Refined.Hosted by Melissa Gonzalez, Retail Refined features Monte Deere, the CEO of Kizik, and Gretchen Weimer, the Chief Merchandising Officer at Kizik, discussing the brand's strategic expansion and innovation with “Motion is Magic.” This episode explores integrating experiential retail elements with traditional and digital marketing to enhance customer experience and brand growth.Key discussion points include:• Experiential Retail: How Kizik's NYC pop-up and its interactive elements exemplify the future of retail by enhancing customer engagement• Global Brand Strategy: Insights into Kizik's plans for international expansion and how local cultural nuances influence product offerings• Product Innovation and Consumer Interaction: Discussion on how Kizik's hands-free technology not only meets functional needs and creates a new lifestyle appealMonte Deere, the CEO of Kizik, brings a diverse background to the role, having transitioned from being the company founder's attorney to its chief executive. His leadership has been pivotal in navigating the brand's strategic shifts and expansion. Gretchen Weimer, Chief Merchandising Officer at Kizik, previously worked with HOKA and brings significant expertise in product development and brand positioning, aligning new products with evolving market trends.

LINKSKICKSTARTER- Support the cause! Get early access to Father's upcoming book, digital experiences, t shirts, rosaries and more.KIZIK- Hands free shoes. Trust us, this will ruin your other shoes. Get a free pair of socks when you order today.  Kizik.com/exfiles   

Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and Welcome to the DTC Podcast! Today, we're diving into the innovative world of Kizik with Brett Swenson, a key player in the brand's meteoric rise. Discover how Kizik is revolutionizing the footwear industry by blending cutting-edge technology with fashion-forward designs. Key Insights: The Genesis of Kizik: Learn about the brand's journey from concept to scaling in the competitive DTC space. Strategic Evolution: How Kizik is redefining its demographic focus and product offerings to cater to a fashion-conscious audience. Marketing Mastery: Insights into Kizik's successful use of video marketing and humor to create a compelling brand narrative. Listen to uncover the strategies behind Kizik's growth and how they're making waves in the footwear industry. Timestamps: [00:00:00] Introduction to Brett Swenson and Kizik's Marketing Philosophy [00:02:00] How Customer Feedback Shapes Product Design at Kizik [00:04:00] The Journey of Kizik's Rebranding and Targeting a Younger Audience [00:06:00] Strategies for Effective Top-of-Funnel Marketing [00:08:00] The Role of Experiential Marketing and Out-of-Home Advertising [00:10:00] Future Directions and New Initiatives at Kizik Hashtags: #Kizik #MarketingStrategies #BrandEvolution #ProductDesign #InnovationInRetail #BrettSwenson #FootwearIndustry Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video

In this episode of The DTC Insider podcast, we sat down with Brett Swensen. He has led marketing at two of the fastest-growing consumer brands in Utah: Purple and Kizik. Brett was instrumental in taking that brand from non-existent to a household name and eventually going public within a couple of years. He was there during their critical high-growth period and led Purple's transformative marketing that proved unique to the industry. Brett joined the Kizik team in 2019, bringing deep expertise in customer journey and direct-response marketing. As the vice president of marketing at Kizik, Brett has taken another non-existent brand to a 9-figure run rate. Brett has led marketing efforts that have changed the way people think about footwear.   Here's a glimpse of what you'll learn: Key Actions for Replicating 9-Figure Success Revenue-Driving Channels: Insights from Two Brands Top KPIs for Brand Success Adapting Marketing Approach: Purple to Kizik Developing New Product Lines and Brand Messaging Leveraging Video Marketing for Kizik's Unique Value Proposition Strategy for Video Views and Content Creation Balancing Pace and Scale at Kizik Content Creation Engine: Volume vs. Quality Evolution of the Kizik Brand Platform   Sponsor for this episode: This episode is brought to you by BSR Digital. BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing. To learn more about BSR Digital, visit their website or book a call here.

On our latest episode, Alex McArthur, Chief Marketing Officer at Kizik, and Jimmie Stone, Vice President and Global Head of Creative Shop at Meta, leaders in marketing innovation, delve into the transformative power of customer connection and AI in marketing. They share insights on Kizik's unique approach and the role of creativity in reaching diverse audiences. They look at the future of footwear marketing and how AI is reshaping creative strategies.    Key Takeaways:   (03:07) Kizik, the hands-free shoe company. (06:19) Kizik's marketing strategy for the younger audience. (07:21) Creative advertising for Kizik. (08:17) Customer feedback and video survey usage. (13:20) The importance of original content in marketing. (17:31) AI's role in creative processes and marketing. (22:26) 'Conversational marketing' and brand alignment with community culture. (25:55) Future trends in footwear and marketing. (30:10) Creativity, customer connection and the future of marketing. Resources Mentioned:   Kizik   #innovation #technology #genz #metaverse #socialmedia #socialmediamarketing  

This week we are joined by Kizik CEO Monte Deere as he discusses the brand's atmospheric rise over the past few years. Monte also shares his journey into the footwear industry and explains how Kizik's revolutionary hands-free shoes are changing the way we think about fit and function. Tune in to hear Monte's key insights and big plans for his rapidly growing shoe brand. With special guest: Monte Deere, CEO, Kizik Hosted by: Matt Priest and Thomas Crockett

Audra and Ann talk workplace potlucks, find out our listeners were super involved in high school activities, Kizik shoes and now boots and more as Audra podcasts from her car. -------- Email: audraANDann@gmail.com -------- Connect with us on Facebook - https://tinyurl.com/2vfy2zb2 -------- Instagram search for WhatDidYouSayAA --- Support this podcast: https://podcasters.spotify.com/pod/show/audraandann/support

Kelly's obsessed with the new press car she's getting, a real Carpool mom shares her Ford 150 Lightning experience, and Emma has a delicious ditch the drive through to round out the show. → Do you drive an X3 or Atlass Cross Sport? Then it's your time to shine! Head on over to the reviews, leave Kelly and Lizz five stars, and let them know what you love about the show! In today's driveway dumps, Kelly and Lizz lament the decline of comfort shows and suggest giving Schitt's Creek a chance. The gals are loving the Beckham documentary and are all about the power of a documentary to rebrand a celebrity. Lizz is loving the drama sans romance on Surviving Paradise and Kelly's almost done reading the Four-Hour Work Week. “That goes dummy hard” is today's millennial word meaning exemplary or high quality. This one might be good to know, but Kelly can't imagine using it anytime soon.  Kelly's waiting for Boden Black Friday deals and Lizz has her eye on Ruggable rugs. But…when do the good deals actually arrive? No one knows. In the meantime, Lizz is upping her silicone mold game and made a skims haul, Kelly ordered a muted camo vest and Kizik shoes for George, and both placed orders at Express.  You've probably seen caraway cookware pop up on your Instagram at some point because their kitchenware is so aesthetically pleasing. Caraway cookware has a chemical-free ceramic coating, which means you need less oil and butter to cook and it's super easy to clean. The cookware set also comes with the most fantastic organizational system made just for your cookware.  → Visit carawayhome.com/carpool to get up to 20% off your next purchase for a limited time.  Ever had a run in with an expensive subscription you thought you canceled, but kept getting charged for? With the Rocket Money app you can track all of your subscriptions and catch those unwanted subscriptions before your bank account takes a hit. Rocket Money will even help you fully deactivate your old subscriptions. If you're lost in the abyss of subscriptions, get Rocket Money a personal finance app that monitors your spending and helps you lower your bills. → Cancel your unwanted subscriptions by going to rocketmoney.com/carpool. In industry news, Kelly has the flip side of last week's report: the worst resale value cars. Unsurprisingly, luxury Maseratis and BMWs top the list. The 2025 Ram 1500 is reinventing the wheel with a generator for towing, and Lizz has opinions about it. A real life Carpool mom who owns a F150 Lightning writes in with her real experience and real cost numbers.  ‘Jen' is in her single mom era and looking for a ‘hot mom' car on today's advice segment. Kelly recommends the Toyota Four-Runner, BMWX3, and Atlas Cross Sport.  Emma writes in with today's ditch the drive-through, pizza casserole. Cut up a roll of pillsbury biscuits and top with a mixture of a 14 oz jar of marinara and your meat of choice. Cover with mozzarella cheese and bake at 375 for 25 to 30 minutes.  → To share your ditch the drive-through recipe with us, call (959) CAR-POOL and leave us a message! → Do you have a story to share about your little one who was gone too soon? Send Kelly and Lizz your pregnancy memories at hello@thecarmomofficial.com  → Write in your icks and ask for advice! Send Kelly and Lizz an email to get your question featured on the show at hello@thecarmomofficial.com  Follow the Carpool Podcast on IG Follow the Carpool Podcast on YouTube Follow Kelly on IG Follow Lizz on IG Visit thecarmomofficial.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Ever thought about the psychology behind our fascination with mascots, or the influence celebrities wield in shaping trends and consumer behavior? Prepare to have your mind blown as we, your hosts, journey into the intriguing world of mascots, marketing psychology, and gender-specific decision making. We'll explore how ancient societies used animals to symbolize their values and characteristics and how these have evolved into fun, modern-day mascots representing group identity.Hold your breath as we delve into the trend of 'girl math' on TikTok, and its significance in the marketing world. We'll analyze the celebrity effect using Taylor Swift and her devoted fan base, the 'Swifties'. Drawing insights from Chip and Dan Heath's book, Switch, we'll spotlight the crucial role of emotions in marketing and decision-making. We'll also dissect the nuances of male and female consumer behavior, using real-life examples to illustrate how diverse selling tactics resonate differently with each gender.Using the success stories of brands like &Collar and Kizik as examples, we'll explore the power of understanding and catering to the motivations of different customer demographics. So plug in your headphones, grab a cup of coffee, and get ready for an information-packed episode that will change the way you think about mascots, celebrities, and the psychology of consumer behavior!Please connect with Trevor on social media. You can find him anywhere @thetrevorcrump

Kizik has mastered the art of collaborations. And they're not always obvious. Like their limited-edition shoe with Jet-Puffed Marshmallows. On today's episode of Ecommerce Marketing School, Brett Swensen, shares a behind-the-scenes look at their strategy and how it went (spoiler: it crushed). Plus, whether or not there's time to launch your own collab before BFCM.Follow Val on TwitterFollow Brett on TwitterTry Privy for FREECheck out the Triple Whale Network

 In today's episode, our host Finn is joined by special guest Brett from the nine-figure brand Kizik, known for their game-changing hands-free shoes. We'll dive into Kizik's journey in the shoe industry and their goal of reaching a billion dollars in revenue. But first, we'll take a fascinating look at how Purple disrupted the mattress industry through their goldilocks video campaign and how Kizik employs a similar strategy to revolutionize footwear. From creating entertaining and memorable content to expanding into retail stores and international markets, our guest shares valuable insights into their successful marketing and growth strategies. Stay tuned as we uncover the secrets to becoming a household name and disrupting the world of shoes. This episode is brought to you by our sponsors, Sendlane and Rewind. Let's dive in![00:00:00] E-commerce podcast features Bret discussing hands-free shoe.[00:03:25] Workaholic marketer strives to balance work and family.[00:07:11] Changing business goals, growth, challenges, team management.[00:10:52] Prioritize impactful tasks, avoid unnecessary meetings.[00:14:59] Hands-free tech company revolutionizing footwear industry.[00:20:01] From photographer to marketer, learning and growing.[00:25:04] Purple focused on disruptive video content, using humor and long-form videos to stand out in the mattress industry. Kisick, a footwear company, followed a similar strategy of creating entertaining and memorable content to disrupt the relatively unchanged footwear market. Videos and demonstrations helped turn skeptics into believers for Kisick's innovative technology.[00:28:46] Functional footwear brand evolves to be aspirational.[00:34:53] Video first, demonstrating unique Hands Free technology.[00:39:55] Paid social is the biggest contributor (55-60%), followed by YouTube (5%) and paid search (10%). Testing platforms like TikTok and Snapchat is challenging to scale. Facebook and Google dominate the budget. Paid influencer partnerships are used for product promotion. Organic content is repurposed from paid social. The target audience is busy moms aged 25-40. They are active on Instagram and TikTok.[00:42:49] If you're in the DTC space, use Sendlane.[00:47:27] Shoes are sexy; more repeat buyers.[00:50:46] Flexible online sales, expanding into retail.[00:52:46] Expanding brand with new stores, international expansion.[00:56:44] Thank you, Bret, for joining the Ecom Gold podcast.Get show alerts and playbooks by signing up on the EcomGold website: www.ecom.goldClaim an extended free trial as a show listener.EcomGold is brought to you by:‍Rewind Shopify App.Back up your Shopify store because not doing so is absolute lunacy! As a listener of the show, you can claim a no strings attached free month with this link: https://rewind.com/ecommercegold/Sendlane.Unified email, SMS, and reviews for eCommerce. Better features. Better support. Better customer experience. Send your customers exactly what they want, when they want it. (Better than Klaviyo in Finn's opinion). https://www.sendlane.com/Follow Finn on Twitter: https://twitter.com/finn_radford

Merch mash-ups: where creativity knows no bounds! On this episode of the Big Promocast, we're dancing with some delightful and unconventional brand collaborations that will tickle your taste buds and surprise your soles (get it, like shoes?).First, we slip into Crocs' culinary journey, where Pop-Tarts meet edible gummies to decorate your... Crocs! These gummies aren't the magical kind, but they sure do make for a fashionable snack. Crocs continue to strut their funky fun, marching proudly at the crossroads of food-inspired footwear.Savor the s'mores sensation with Jetpuffed Marshmallows and Kizik Shoes. Who knew walking on marshmallows could be so literal? And at $120, maybe they're not for everyone, but hey, at least they look toasty.WWE has teamed up with Igloo for a championship belt fanny pack cooler that holds four cans. Wrestle your thirst away with this fan-centric creation that's cooler than a pile driver and will grab you like the Iron Claw.Mustard Skittles - There I said it. French's and Skittles stir up some piquant excitement with this limited-time sensation. Oh, the world of merch opportunists!Catch this show every week: https://bigpromo.live/youtube#bigpromotions #biggerfish #mybigpromo #bigpromoswag #swag #merch #promotionalproducts #podcast---Shop your swag at http://bigpromo.linkFor this month's code, go to https://bigpromo.link/code---This week's topics:0:00 start here0:52 The Ultimate Crocs and Pop-Tarts Collaborationhttps://www.foodandwine.com/pop-tarts-crocs-7574484Participate in the croc tart reminder campaign from Kellogg'shttps://croc-tart-reminder.prod.fooji.com/#user-details2:44 Jet-Puffed Marshmallows Releases Kizik Smores Shoeshttps://www.foodandwine.com/jet-puffed-kizik-smores-shoes-7571368Shop Now: Jet Puffed x Kizik Limited Edition Shoeshttps://kizik.com/pages/jetpuffed5:16 Igloo Presents the WWE® Championship Fanny Pack Cooler!https://patch.com/california/orange-county/igloo-presents-wwe-championship-fanny-pack-coolerWWE | Igloohttps://www.igloocoolers.com/collections/wwe?fbclid=IwAR1d1Bon8fyxiPH_8643i4JwX0aVFVep7Onha2dxN90gwJrm_dnlt556VA47:51 French's launches mustard Skittles in honor of National Mustard Dayhttps://www.usatoday.com/story/money/food/2023/07/25/mustard-flavored-skittles-national-mustard-day-frenchs/70466750007/Mustard Day This Year – Mustard Museumhttps://mustardmuseum.org/mustard-day-this-year/Mustard Skittles | French'shttps://www.mccormick.com/frenchs/mustard-skittles#formFind 'skittles mustard' on TikTokhttps://www.tiktok.com/search?q=skittles%20mustard&t=1691959240907MUSTARD SKITTLES for sale on eBayhttps://www.ebay.com/sch/i.html?_from=R40&_trksid=p2334524.m570.l1313&_nkw=MUSTARD+SKITTLES&_sacat=0---Equipment we like:Sony ZV-1 (affiliate link) - https://amzn.to/36LK8e2Sony ZV-1 Vlogger Accessory Kit (affiliate link) - https://amzn.to/3mSNT72Shure SM58 Microphone (affiliate link) - https://amzn.to/3axqoeWRODECaster Pro Production Studio - https://amzn.to/3rViinTSwitchpod by Pat Flynn (affiliate link) - https://bigpromo.link/switchpodElgato Stream Deck (affiliate link) - https://amzn.to/2S1CcNJSoftware and services we like:Broadcasting with Ecamm Live - get a trial now - https://bigpromo.live/ecammRe-broadcasting with Restream (affiliate link) - https://bigpromo.live/restreamThis podcast is hosted on Captivate Dot FM - get a free 7 day trial here (affiliate link) -...

A guy from Georgia broke into a church in Florida on Friday . . . baptized himself . . . and then immediately robbed the place.... IN OTHER NEWS... The makers of Jet-Puffed marshmallows partnered with a shoe company for a pair of shoes that look like S'MORES. They cost $119 at Kizik.com

What did you think of the new intro beat? You can check out more of AJ's music on Soundcloud. You can also support him (and free up some space in my office!) by picking up some Weenus Lube!If you know me much, you know that I love both sneakers and #packaging and so being able to sit down with the great Mike D Sykes from the Kicks You Wear (newsletter link and YouTube link) was a huge treat! If you're into sneakers, Mike is that dude to be following!Speaking of sneakers, I have been a huge fan of Kizik hands free kicks. They are primed for some incredible growth and proving to people they've been shoeing it wrong! Blake Brown

Welcome, Roger Kizik, to In-Focus Podcast Number 159. Painter Roger Kizik was born in Boston, and raised in Medford, Massachusetts. He was in the US Navy between 1964 and 1968. He “transitioned joyfully” to MassArt where he attended from 1968 to 1972. Roger has exhibited widely in New England, New York marginally, and elsewhere around the US. He was also the preparator at the Rose Art Museum at  Brandeis for 25 years. He says the job was, “tailored to suit my painting life” He has also been the recipient of  Multiple Fellowships from Mass Cultural Council and through NEA grants. Roger has also rebuilt a “couple of sailboats” in Winthrop, Massachusetts, which he says was “part of my education, but glad to be rid of them”. He has also traveled fairly extensively to Europe to broaden his horizon, which also includes tennis, hockey, and biking. Roger Kizik also says he's, “Lucky in health and network of phenomenal friends”. The Artist Index co-founder and host, Ron Fortier, talks to Roger Kizik about his background, passion for art, and rise as an established artist. The Artists Index continues using Zoom and occasionally at our studio at the Spectrum Marketing Group in Howland Place in New Bedford. The In-Focus Podcasts are up close and personal conversations with the makers, performers, supporters, and cultural impresarios of the remarkable creative community of South Coast Massachusetts including New Bedford, Dartmouth, Fairhaven, Westport, and beyond.  

Meet the marketing manager of the hands free shoe that is taking over the retail world.

In today's episode, we're thrilled to bring you an exciting guest, Brett Swensen, the VP of Marketing at one of the hottest direct-to-consumer footwear brands on the market - Kizik! Trust us when we say they're crushing it.In this episode, Brett shares with us a wealth of knowledge that every marketer and founder should know. We dive deep into practical strategies for scaling your business, starting from seven figures all the way up to nine figures. Brett emphasizes the importance of building specific moats around your business to ensure that you can protect and scale effectively.We also explore the power of taking risks and discuss what it really takes for a business to go from point A to point B. So, whether you're a seasoned marketer or just starting out, this episode is packed with valuable insights that you won't want to miss.Please connect with Trevor on social media. You can find him anywhere @thetrevorcrump

Mark Carpenter is a serial storyteller and co-author of the best-selling book Master Storytelling. Mark shared how you can be more intentional as you tell stories in your work building brands, inspiring teams, and leading in both work and life. Master storytelling by listening to Mark this week on the On Brand podcast. About Mark Carpenter Mark Carpenter is a serial storyteller. Even as a child, he loved to tell stories (mainly to get attention). He leveraged that ability into a career in marketing communications and public relations, then as a college professor and corporate facilitator. Now, he teaches people how to more intentionally tell stories that teach, lead, sell, and inspire to accomplish business and personal goals. He is the co-author of the best-selling book Master Storytelling: How to Turn Your Experiences Into Stories that Teach, Lead, and Inspire and co-creator of the Master Storytelling Workshop. Leveraging a 20-year career in corporate communication, 10 years working as an adjunct professor of communication, and 15 years facilitating training, Mark couples a lively, engaging style with purposeful, impactful learning. When he's not training, speaking, coaching, or creating new content, Mark is likely hiking or snowshoeing in the mountains near his home in Utah, playing the piano, bragging about his grandchildren, or writing children's books. Episode Highlights “Building a brand isn't like putting money in a slot machine,” Mark joked. Like storytelling, it requires intentionality. “You have to look for the experiences.” How can you find stories? Mark advises us to, “Look for anything that creates an emotional reaction.” Stories are built around emotion and help produce emotion as they're shared over and over again. As brands, we need to encourage our people to look for these moments of customer emotion around the brand. “Sharing experiences requires vulnerability,” Mark noted. It takes a lot as a brand and as a leader to stand up and say, “This is who we are.” Leading with story. “You'll be seen as a stronger leader if you connect through story,” Mark shared. “You need to connect the information to your people. Make it real for them. That's the job of a leader.” What brand has made Mark smile recently? Mark came prepared for this question! He shared another brand that made him smile earlier in the interview, Second Chance Academy. However, his big smile came from his hometown favorite, Kizik shoes, which Mark wears everywhere. To learn more, go to master-storytelling.com or connect with Mark on LinkedIn. As We Wrap … Listen and subscribe at Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

Brett Swensen drops in to tell us his story of ecommerce marketing & Kizik Footwear. Buckle up and enjoy the ride through the building of this unique brand! If you enjoyed this video please remember rate & review! Visit Kizik Shoes: https://www.kizikshoes.com/ Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices

This week's Year One episode is a continuation of my interview from Episode 066 last week, with the CEO of Kizik, Monte Deere. He comes from a very unique background as a corporate lawyer, and his perspective is very savvy! If you've ever wondered how you can protect your idea or product, this episode is for you.Some of the key takeaways from this episode are:How to protect your IP and ideas when you're collecting feedback from othersWhat your most valuable asset is for bringing existing customers back for moreIf you've ever wanted to learn more about footwear or just know how to build a brand from scratch with amazing visual content, this is the episode for you!Also, don't forget to subscribe to the podcast so that you can get immediate access to our new episodes as soon as they are released.

I just flew home from across the country today. While I was going through security I actually saw an advertisement posted right before the security entrance advertising the company from today's episode. It's Kizik, and they make hands-free shoes! It was brilliant marketing and specific targeting of people who may think about buying their product for the future (taking off your shoes for airport security is a hassle). This was just the perfect example of having your marketing dollars work smarter for you.Monte Deere is the CEO of Kizik, and I had the opportunity to sit down and talk a little bit about Kizik as a whole, and his own personal journey. He had been a lawyer for his entire career before joining Kizik as the CEO, and since he joined they have really taken off. His story is amazing, and he's just a stand-up guy. I'm looking forward to you hearing this week's episode of Freedom to Fail.

Talking the popular brand of Kizik Shoes this week. With Monte Deere, CEO of Kizik. Taking off your shoes at the end of the day or putting them back on the morning after the first day, can feel like you are tasked with climbing Mount Everest. Your hands and back just don't seem to want … Continue reading Merry ‘Shoemas' with Monte Deere, CEO of Kizik →

There is so much potential to scale if you have a great product, the knowledge of how to drive demand, and the confidence to take the risks to go against what everyone else is doing.In this episode, Jordan interviews Brett Swensen from Kizik. They talk about rapid growth and how to test long- and short-form creatives efficiently.Listen and learn in this episode!KEY TAKEAWAYS FROM THIS EPISODEIt always starts with a great product. A product that you can get behind and people believe in is number one.You sometimes have to redefine the things that are already there for a long time to drive sales.You can have several hooks from a long-form video and test different elements of the video to determine which are performing well.You have to have that kind of belief that you can drive demand and build it.What's working in short-form videos is authentic UGC. Going against what everyone is doing and looking at unique ways where you can break through the noise are the best ways to scale.Leverage the creatives you have and make the most of them.Recommended App:Figma https://www.figma.com Recommended Podcast:E-commerce Secrets Podcasthttps://podcasts.apple.com/ph/podcast/e-commerce-secrets-to-scale/id1532975989Out Alive Podcasthttps://www.backpacker.com/survival/out-alive-podcast/ Today's Guest:Brett Swensen is the VP of Marketing at Kizik. Kizik is a hands-free footwear brand for men, women, and kids.Connect and learn more about Brett and Kizik here: Website: https://kizik.com/  Instagram: https://www.instagram.com/wearkizik/ TikTok: https://www.tiktok.com/@wearkizik LinkedIn: https://www.linkedin.com/in/brettswensen/ This month's sponsor is Triple Whale.  Triple Whale's powerful analytics platform clarifies your ad performance across channels, keeping you instantly in the know. Hit trytriplewhale.com/upgrowth and use our custom promo code provided on the link for 15% off today.We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast

Inventors Lori (founder of Safe Grate) and Christine (founder of Sola Skin Care), both went a very smart route when creating their products. They discovered a need in their life, did the research, and fulfilled the need themselves! Listen in as these ladies have a candid conversation about: Patents - Yay? Nay? What type? What type of research to do - and when to stop researching and get moving Using your own needs as impetus to create products others like you will want Their own founder stories Going for it, making mistakes, making changes, and setting boundaries What you start with is not what you end with And much more! Show notes: www.elaineskitchentable.com/098 Connect with Lori: Website: https://www.safegrate.ca/ Instagram: https://www.instagram.com/april.ideas/ Email: lori@april-ideas.com Connect with Christine: Website: https://solaskincare.com/ Instagram: https://www.instagram.com/sola.skincare/ Facebook: https://www.facebook.com/solaskincare Connect with Elaine: Website: https://elaineskitchentable.com Instagram: @elainetancomeau LinkedIn: https://www.linkedin.com/in/elainetancomeau/ Facebook: https://www.facebook.com/ElainesKitchenTable Twitter: https://twitter.com/chatwithelaine Get a free chapter from Elaine's book, Sell Your Passion: https://elaineskitchentable.com/book/ Episode Sponsor: Easy Daysies - help your family have easier days!  

https://kizik.com/https://www.linkedin.com/in/blakeofthebrown/Are you tired of tying your shoes? Are you or a loved one not able to tie shoes alone? Is the future of shoes hands free? https://www.corygated.com/https://ororapackagingsolutions.com/Looking to improve the sustainability of your packaging today? Check out: https://www.landsberg.com/ https://specright.com/ https://www.amazon.com/dp/1329820053/ref=as_sl_pc_qf_sp_asin_til?tag=corygated77-20&linkCode=w00&linkId=af630ccba1c41b01bca6fd0e0120360b&creativeASIN=1329820053

Your host, Samir ElKamouny, talks with Brett Swensen of Kizik. When Kizik set out to revolutionize the footwear industry, their goal was to create something truly original and extraordinary and do it in a way only inventors can. Their drive for simplicity results in shoes that match exhilarating style with incredible functionality. To learn more about Brett's work, visit https://kizik.com/ (https://kizik.com/) If you'd like to be a guest on Ecom Growth Leaders, click https://go.ecomgrowthleaders.com/podcast-guest (HERE)

Lex wants to make Kizik shoes free, but people keep wasting his time instead of buying his Nintendo Gamecube.

We talk about The Fat List, the new Matrix tech demo for PS5 and Xbox, and Kizik - a new stylish hands-free shoe brand with sizes to 15 and EE width. Sponsor: Get 20% Off and Free Shipping with the code HEAVY at https://linkprotect.cudasvc.com/url?a=http%3a%2f%2fmanscaped.com%2f&c=E,1,9vP4oZeSjezCkvuG9kMn9UeXGS4bBrGFYsOjIvhg7ZNklJh0klZ2rBsCzB47HQm5WS1D372ZaV4vnmQ-3u8hMQQ01_daV-BX2JGfQ4xzDzeJNjIZyuMzWCFGrJR4&typo=1 (Manscaped.com). That's 20% off with free shipping at https://linkprotect.cudasvc.com/url?a=http%3a%2f%2fmanscaped.com%2f&c=E,1,evviwX6EOx5QGvgb92EQ68fOav9bcLHUQQBe5KxzqESIRfXFO9fXL4b0w1fNs_l4xIriNWpnoBxpeVzF4GUV5RABmAbuazylqqYqwED2r3hnONP24qs,&typo=1 (manscaped.com), and use code HEAVY. Happy New Year to your balls! Beer: Bruce - Hazy Jack Pale Ale, Widmer Brothers Jody - The Big Lebrewski, Binary Brewing

SPONSOR: Visit shinecosmetics.com and enter code BECKY at checkout to save at least 10% off your order. . Links and codes for all the gift ideas Becky Proudfit shared. Reach out to her on instagram if you have questions: @beckyproudfit . The Root Beer Store // https://therootbeerstore.com // Root beer subscription . Historic Mail // https://historicmail.com // IG: @historic_mail // Historic letter subscription . Hive & Home // https://hiveandhomeshop.com // Refillable Dough Bowl Candles and monthly subscription // CODE: BECKY for 20% off . JUDY // https://judy.co // Emergency essentials . Rooted // https://heyrooted.com // Plant delivery service . Goal Zero // https://www.goalzero.com // Portable energy solutions . The Adventure Challenge // https://www.theadventurechallenge.com // 52-week scratch-off adventure books // CODE: JORDANPAGE for 10% off . I Chart You // https://ichartyou.com // IG: @ichartyou // Genealogy charts and children’s family history journals . BYLT Basics // https://byltbasics.com // Quality men’s basics . Blue Lobster Puzzles // https://bluelobsterpuzzles.com // Puzzles // CODE: BECKY20 for 20% off . Kizik // https://kizik.com // Stylish slip-on shoes // CODE: BECKYPROUDFIT10 for 10% off . Gabb // https://gabbwireless.com // Kid-safe tech – watches and phones // Code: BECKY for 50% off . Loopy Cases // https://www.loopycases.com // Looped phone cases to help you #StoptheDrop // Code: BECKY15 for 15% off . Stairslide // https://stairslide.com // Turn your stairs into a slide . Cozy Earth // https://cozyearth.com // Bamboo bedding and pajamas // visit @sarahjanestudios on Instagram for limited-time savings up to 45% . Recess Pickleball //

On this week's episode, Jeremy talks with Brett Swensen, marketing director at Kizik shoes about last-minute content strategy to get you through the holiday season and into the next year. 2021 has seen Kizik grow their marketing strategy outside of its original niche demographic, and with new audiences on new platforms. Whether we are talking about connected TV or how to market a boomer product to Gen Z on TikTok, Brett believes that content should be platform specific, and that being human and telling your story is always the best way to connect with your audience and to turn them into repeat customers. This episode is presented in partnership with Postscript. To learn more about the team visit Messengermastermind.co To subscribe to our newsletter click https://bit.ly/2SY2MLy

Levi Lindsay is the founder of both VidArmy, and we.are.mind, and now is the Content Director for Kizik. He discusses the importance of mental health and the sacrifices he has made to prioritize it.  To learn more, go to https://www.tenaciouslyhuman.com/

We're talking shoes today. Monte Deere, CEO of Kizik and HandsFree Labs, joins us to talk about their hands-free innovations in the shoe world. With education and experience as an attorney, Monte now leads an innovative company developing technology for your feet. They solve a problem you didn't realize you had, and the implications are astounding.

Re-Play of Thursday 9/23/21 Show at 6 EST ON radioparkies.com   We start off with Scott Rider Scott, diagnosed with Parkinson's 15 years ago, He was on our show a few weeks back, when we all learned about his great work with his ride across America (https://pdacrossamerica.com/) in addition to the development of Adaptive housing for PWPs (People with Parkinson's) Tonight, he brings us Pat Hogan Pat is executive vice president of Business Development for Kizik's The hand's free shoe Listen in as we hear the Story of how Pat and Scott met and the benefits of a hands-free shoe If you are looking to buy Kizik Shoes check out the website and use the discount code, put in in SHOEHOUSE in discount code when checking out at https://kizik.com/ Ten percent savings for each customer and a percentage of sales will benefit the Parkinson's Foundation   Next up we have another PD Hero Trent Maclean. Trent was officially diagnosed with PD 12 years ago. Listen in and learn about the benefits of Table Tennis and Virtual Reality gaming specifically Ping Pong and boxing. Trent has started a movement called PING PONG FOR GOOD. “Ping Pong for Good is a movement for brain health. We are raising awareness about the importance of exercise + brain health, with an emphasis on the many benefits of playing ping pong for your mind, body, and mood. It's not only good for you: it's fun, can be done” Check out the website at https://pingpongforgood.org/

In my first in-person interview, I had the opportunity to sit down with Senator Todd Young's challenger, Ellen Kizik. We discussed a wide range of subjects and topics including her family's escape from communist Ukraine, their immigration to the United States, her background in politics, fencing, stand up comedy, writing her book and a recent move to and back from the communist country of China. As many of you know, I do not support Todd Young and do not think he deserves to be a Senator in the state of Indiana, but the Republican party has indicated they still support him and I made a commitment to do everything I could to ensure he was removed in the primary. This is my effort to make that happen. You can find Ellen on Facebook at https://www.facebook.com/ellen.kizik Get bonus content on Patreon See acast.com/privacy for privacy and opt-out information.

Ben Hodson sits down with Levi Lindsay from Kizik and we.are.mind to discuss the best 5 tips to building a social media presence. Are you taking advantage of social media? What platforms are finding more success on? Watch the full episode on Youtube (here)!

**This episode is brought to you by MuteSix, Daasity, and Honeycomb Credit**   “Shoes the way they always should have been” is the idea behind Kizik. In part 1 of this feature, we have Monte Deere, CEO of Kizik, a brand that provides hands-free shoes. Kizik also has a parent company called HandsFree Labs. At HandsFree Labs, they create technologies that allow a person to step into shoes without using their hands or tying their shoelaces. Montee had worked in the legal services industry before he got into the business. However, he was fascinated by his friend Mike's shoe technology and its potential in the multi-billion dollar shoe industry. In the first half, we discussed the following: * His gratefulness for Alex, who is the Chief Marketing Officer of the company * Overview of the parent company HandsFree Labs and Kizik * What was his motivation for the brand * His background in the law and service industry * His wife's reaction Join Ramon Vela and Monte Deere as they break down the inside story on The Story of a Brand. For more on Kizik, visit: https://kizik.com/ * OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX. MuteSix is the leading agency in performance marketing. They have been in this space for nearly eight years, growing and scaling the world's most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel. They're currently offering listeners a FREE omnichannel marketing audit. Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance. The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO. For your free digital marketing consultation, visit: mutesix.com/storyofabrand * This specific episode is also brought to you by Daasity. Daasity provides a single view of your Sales and Marketing data to identify the channels, and products, that are performing the best -- so you can make better data-empowered decisions. In minutes, unify all of your sales and marketing data to understand better critical growth metrics like LTV, ROAS, and profit margin by product. Join 1,400 Shopify and Shopify Plus brands like Rothy's, Who Gives A Crap, Kopari, and MVMT Watches, who are all growing faster with better insights. Get started today with over 130 pre-built Reports. Schedule a free call with an Ecommerce Strategist today. Visit Daasity.com/story * This episode is also brought to you by Honeycomb Credit. With Honeycomb Credit, you can transform your customers into your biggest brand advocates by giving them the chance to lend directly to your growing business. Brands looking to expand nationally, buy equipment, or launch a new product have used Honeycomb to get the funds they need while engaging their customers in a whole new way. Learn how to level up your customers today visit https://www.honeycombcredit.com/brand

**This episode is brought to you by MuteSix, Daasity, and Honeycomb Credit**   If you can find the mission in what you're doing, it makes all the difference, says Monte Deere, the CEO of Kizik. In the second part of this feature, he shares his experiences at a legal education seminar that eventually inspired him and how the possibility of helping others with this universal hands-free technology led him to this journey. He says that in business, there are ups and downs. For example, their brand had a difficult time last spring during the pandemic, but Nike's partnership was a success. He wants his shoes to be accessible to as many people as possible. An outward focus and the ability to reach out and touch a lot of people have been exhilarating. We talked about: * What led him to his entrepreneurial journey * Successful partnership with Nike * Hands-Free Lab and technology * Why they wanted their own brand, Kizik * His advice for someone moving to business * Their hero products and new ones Join Ramon Vela and Monte Deere as they break down the inside story on The Story of a Brand. For more on Kizik, visit: https://kizik.com/ * OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX. MuteSix is the leading agency in performance marketing. They have been in this space for nearly eight years, growing and scaling the world's most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel. They're currently offering listeners a FREE omnichannel marketing audit. Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance. The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO. For your free digital marketing consultation, visit: mutesix.com/storyofabrand * This specific episode is also brought to you by Daasity. Daasity provides a single view of your Sales and Marketing data to identify the channels, and products, that are performing the best -- so you can make better data-empowered decisions. In minutes, unify all of your sales and marketing data to understand better critical growth metrics like LTV, ROAS, and profit margin by product. Join 1,400 Shopify and Shopify Plus brands like Rothy's, Who Gives A Crap, Kopari, and MVMT Watches, who are all growing faster with better insights. Get started today with over 130 pre-built Reports. Schedule a free call with an Ecommerce Strategist today. Visit Daasity.com/story * This episode is also brought to you by Honeycomb Credit. With Honeycomb Credit, you can transform your customers into your biggest brand advocates by giving them the chance to lend directly to your growing business. Brands looking to expand nationally, buy equipment, or launch a new product have used Honeycomb to get the funds they need while engaging their customers in a whole new way. Learn how to level up your customers today visit https://www.honeycombcredit.com/brand

Benton Crane talks with Monte Deere, the CEO of the hands-free shoe company, Kizik, as well as one of Harmon Brother’s clients. Together they discuss when innovation is necessary, the difficulty of choosing between retail or ecommerce, how to make hard decisions, and what it’s like to be a Harmon Brothers client. 07:20 How To Find New Ways To Innovate13:00 Monty’s Poop To Gold Moment17:00 How To Make Hard Decisions 23:00 Monte Reveals What It’s Like To Be An HB ClientYou can find links to buy Monte’s books and all the other places to reach him below. If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book here.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Monte Deere here:https://www.linkedin.com/in/monte-deere-65058512 (LinkedIn)

Levi has a fascinating story.  Because of his vulnerability.  By all measure, Levi is a successful entrepreneur.  He has founded various businesses, scaled and hired employees, and put a dent in the world.  But due to various drama in business, Levi experienced severe burnout.  He had panic attacks, an overactive mind, inability to stay present, etc.  After some inner battles, his wife declared that she just wanted her husband back.  That hit him like a ton of bricks.  He recognized that the worldly success he was chasing just didn't matter.  He openly started discussing his burn out on social media platforms, and truthfully, got flack from other entrepreneurs.  But he kept being vulnerable and open.  He learned how important mental health was for well being.  Levi continues to do business, but is very mindful about how much he tries to take on.  He spends much more time with his family, creating awesome memories with them.  It was awesome talking to him about these struggles on this podcast.  Hope you enjoy!

One of the first episode topics returns for a TWO-PARTER! This is the first part of our bad date series, and it's safe to say that things have not gotten better since the last time we covered this. I mean, on one hand, HAVE I TAUGHT YOU NOTHING? But on the other hand, thanks for the laughs. Remember to subscribe, rate, & review!  This episode is brought to you by Kizik! Kiziks are the world's easiest shoes to put on, with patented external cage technology that's being used even by Nike! Get your pair today at www.kizik.com and use the code MADI20 for 20% off!