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Jason Cousineau and Eric Renderking Fisk discuss the history behind the arrest of Josh Duggar by the US Marshals and Homeland Security on charges of downloading and possession of Child Pornography. This show explains how Bill Gothard's Advanced Training Institute from Institute in Basic Life Principles teaches students how sexual molestation and child rape victims are to blame for their own assault. Could it be that the "The Learning Channel" that broadcasts The Duggar's "19 Kids and Counting" and "Counting On" show are somehow responsible for some of this? Could the legions of fans of this show who fawn over these Reality TV show celebrities via their social media accounts be enablers to actual child abduction, rape, and murder? You know... the children who were in those pictures and videos Josh Duggar was enjoying when his wife Anna was taking care of their six - soon-to-be-seven -children? And imagine for a moment... what if a cable network did a Reality TV show on The Making of The Fedora Chronicles and offered us millions of dollars? Would Jay and Eric have the strength to say no? Or demand concessions on their contracts? And could they get a better class of groupies? Show Page Notes and Links: https://thefedorachronicles.com/podcast/2021/2021-05-04-josh-duggar-frazzledrip-pizagate.html The Fedora Chronicles products on Zazzle https://www.zazzle.com/store/fedorachronicles Support The Fedora Chronicles on Patreon: https://www.patreon.com/fedorachronicles The Fedora Chronicles Twitter: https://twitter.com/fedorachronicle The Fedora Chronicles Parler https://parler.com/profile/FedoraChronicles/posts The Fedora Chronicles on Telegram https://t.me/fedorachronicles

Jason Cousineau and Eric Renderking Fisk discuss the history behind the arrest of Josh Duggar by the US Marshals and Homeland Security on charges of downloading and possession of Child Pornography. This show explains how Bill Gothard's Advanced Training Institute from Institute in Basic Life Principles teaches students how sexual molestation and child rape victims are to blame for their own assault. Could it be that the "The Learning Channel" that broadcasts The Duggar's "19 Kids and Counting" and "Counting On" show are somehow responsible for some of this? Could the legions of fans of this show who fawn over these Reality TV show celebrities via their social media accounts be enablers to actual child abduction, rape, and murder? You know... the children who were in those pictures and videos Josh Duggar was enjoying when his wife Anna was taking care of their six - soon-to-be-seven -children? And imagine for a moment... what if a cable network did a Reality TV show on The Making of The Fedora Chronicles and offered us millions of dollars? Would Jay and Eric have the strength to say no? Or demand concessions on their contracts? And could they get a better class of groupies? Show Page Notes and Links: https://thefedorachronicles.com/podcast/2021/2021-05-04-josh-duggar-frazzledrip-pizagate.html The Fedora Chronicles products on Zazzle https://www.zazzle.com/store/fedorachronicles Support The Fedora Chronicles on Patreon: https://www.patreon.com/fedorachronicles The Fedora Chronicles Twitter: https://twitter.com/fedorachronicle The Fedora Chronicles Parler https://parler.com/profile/FedoraChronicles/posts The Fedora Chronicles on Telegram https://t.me/fedorachronicles

In this Paranormal Post edition of The Fedora Chronicles Radio Show, Jason Cousineau and Eric Fisk begin by talking about an exorcism gone wrong in Sri Lanka, leading to a young girl's death. This news item begins the conversation about the actual meaning of the word 'Exorcism' and how almost every religion in the world has special rituals and sacraments to ward off spiritual infestations. How is a demon possession of a person different or the same as a ghost haunting a specific item or place? ... And somehow, we get into a debate if Charles Manson was a mere product of MKULTRA, just plain evil, or possessed by demonic forces. At the end of the show, Jason and Eric invite you, our listeners, to send your own stories of exorcisms and hauntings to read in a future episode. The Paranormal Post from The Fedora Chronicles Radio Show is brought to you by our listeners. Just like NPR... but we have better-looking Tote Bags. Show Page Notes and Links! https://thefedorachronicles.com/podcast/2021-03-18-exercism-and-hauntings.html The Fedora Chronicles products on Zazzle https://www.zazzle.com/store/fedorachronicles Support The Fedora Chronicles on Patreon: https://www.patreon.com/fedorachronicles The Fedora Chronicles Twitter: https://twitter.com/fedorachronicle The Fedora Chronicles Parler https://parler.com/profile/FedoraChronicles/posts The Fedora Chronicles on Telegram https://t.me/fedorachronicles

In this Paranormal Post edition of The Fedora Chronicles Radio Show, Jason Cousineau and Eric Fisk begin by talking about an exorcism gone wrong in Sri Lanka, leading to a young girl's death. This news item begins the conversation about the actual meaning of the word 'Exorcism' and how almost every religion in the world has special rituals and sacraments to ward off spiritual infestations. How is a demon possession of a person different or the same as a ghost haunting a specific item or place? ... And somehow, we get into a debate if Charles Manson was a mere product of MKULTRA, just plain evil, or possessed by demonic forces. At the end of the show, Jason and Eric invite you, our listeners, to send your own stories of exorcisms and hauntings to read in a future episode. The Paranormal Post from The Fedora Chronicles Radio Show is brought to you by our listeners. Just like NPR... but we have better-looking Tote Bags. Show Page Notes and Links! https://thefedorachronicles.com/podcast/2021-03-18-exercism-and-hauntings.html The Fedora Chronicles products on Zazzle https://www.zazzle.com/store/fedorachronicles Support The Fedora Chronicles on Patreon: https://www.patreon.com/fedorachronicles The Fedora Chronicles Twitter: https://twitter.com/fedorachronicle The Fedora Chronicles Parler https://parler.com/profile/FedoraChronicles/posts The Fedora Chronicles on Telegram https://t.me/fedorachronicles

In this Paranormal Post edition of The Fedora Chronicles Radio Show, Jason Cousineau and Eric Fisk begin by talking about an exorcism gone wrong in Sri Lanka, leading to a young girl's death. This news item begins the conversation about the actual meaning of the word 'Exorcism' and how almost every religion in the world has special rituals and sacraments to ward off spiritual infestations. How is a demon possession of a person different or the same as a ghost haunting a specific item or place? ... And somehow, we get into a debate if Charles Manson was a mere product of MKULTRA, just plain evil, or possessed by demonic forces. At the end of the show, Jason and Eric invite you, our listeners, to send your own stories of exorcisms and hauntings to read in a future episode. The Paranormal Post from The Fedora Chronicles Radio Show is brought to you by our listeners. Just like NPR... but we have better-looking Tote Bags. Show Page Notes and Links! https://thefedorachronicles.com/podcast/2021-03-18-exercism-and-hauntings.html The Fedora Chronicles products on Zazzle https://www.zazzle.com/store/fedorachronicles Support The Fedora Chronicles on Patreon: https://www.patreon.com/fedorachronicles The Fedora Chronicles Twitter: https://twitter.com/fedorachronicle The Fedora Chronicles Parler https://parler.com/profile/FedoraChronicles/posts The Fedora Chronicles on Telegram https://t.me/fedorachronicles

In this Paranormal Post edition of The Fedora Chronicles Radio Show, Jason Cousineau and Eric Fisk begin by talking about an exorcism gone wrong in Sri Lanka, leading to a young girl's death. This news item begins the conversation about the actual meaning of the word 'Exorcism' and how almost every religion in the world has special rituals and sacraments to ward off spiritual infestations. How is a demon possession of a person different or the same as a ghost haunting a specific item or place? ... And somehow, we get into a debate if Charles Manson was a mere product of MKULTRA, just plain evil, or possessed by demonic forces. At the end of the show, Jason and Eric invite you, our listeners, to send your own stories of exorcisms and hauntings to read in a future episode. The Paranormal Post from The Fedora Chronicles Radio Show is brought to you by our listeners. Just like NPR... but we have better-looking Tote Bags. Show Page Notes and Links! https://thefedorachronicles.com/podcast/2021-03-18-exercism-and-hauntings.html The Fedora Chronicles products on Zazzle https://www.zazzle.com/store/fedorachronicles Support The Fedora Chronicles on Patreon: https://www.patreon.com/fedorachronicles The Fedora Chronicles Twitter: https://twitter.com/fedorachronicle The Fedora Chronicles Parler https://parler.com/profile/FedoraChronicles/posts The Fedora Chronicles on Telegram https://t.me/fedorachronicles

Recorded on St. Patrick's Day! Jason Cousineau, Super Fan Melissa from Missouri, and Eric Fisk discuss the controversy around the character from Twitter known as "Brooklyn Dad Defiant" and the revelation that Majid Padellan has been a bought and paid for operative during the entire 2020 Primary Season and General Election. Can you trust the opinion of someone who is getting paid to tweet? How do you know their views are actually their own? Jay, Melissa, and Eric revisit the investigation into The Fedora Chronicles back in 2015 by The State Of New Hampshire's Attorney General's office and the false charges that we did not disclose who actually pays for this service. This would be a good time to remind you that The Fedora Chronicles is brought to you by you, our listeners. Special thanks to our supporters on patrons via Patreon and those of you who have bought our swag on Zazzle! Show Page Notes and Links! https://thefedorachronicles.com/podcast/2021/2021-03-18-mmpadellan-brooklyndad_defiant.html The Fedora Chronicles products on Zazzle https://www.zazzle.com/store/fedorachronicles Support The Fedora Chronicles on Patreon: https://www.patreon.com/fedorachronicles The Fedora Chronicles Twitter: https://twitter.com/fedorachronicle The Fedora Chronicles Parler https://parler.com/profile/FedoraChronicles/posts The Fedora Chronicles on Telegram https://t.me/fedorachronicles

Recorded on St. Patrick's Day! Jason Cousineau, Super Fan Melissa from Missouri, and Eric Fisk discuss the controversy around the character from Twitter known as "Brooklyn Dad Defiant" and the revelation that Majid Padellan has been a bought and paid for operative during the entire 2020 Primary Season and General Election. Can you trust the opinion of someone who is getting paid to tweet? How do you know their views are actually their own? Jay, Melissa, and Eric revisit the investigation into The Fedora Chronicles back in 2015 by The State Of New Hampshire's Attorney General's office and the false charges that we did not disclose who actually pays for this service. This would be a good time to remind you that The Fedora Chronicles is brought to you by you, our listeners. Special thanks to our supporters on patrons via Patreon and those of you who have bought our swag on Zazzle! Show Page Notes and Links! https://thefedorachronicles.com/podcast/2021/2021-03-18-mmpadellan-brooklyndad_defiant.html The Fedora Chronicles products on Zazzle https://www.zazzle.com/store/fedorachronicles Support The Fedora Chronicles on Patreon: https://www.patreon.com/fedorachronicles The Fedora Chronicles Twitter: https://twitter.com/fedorachronicle The Fedora Chronicles Parler https://parler.com/profile/FedoraChronicles/posts The Fedora Chronicles on Telegram https://t.me/fedorachronicles

Jason Cousineau and Eric Renderking Fisk discuss organizations and individuals' efforts to shut down the conversation about The Lab Leak Hypothisys and the dangers of Gain Of Function experiments on deadly pathogens. Why do these people try to discourage and even ban discussions about where SARS-COVID-2 originated? Why is there an effort to squelch conversations about the implications to the world if this was indeed a genetically modified virus? Show Page Notes and Links: https://thefedorachronicles.com/podcast/2021/2021-02-23-silencing-lab-leak-hypothesis.html The Fedora Chronicles products on Zazzle https://www.zazzle.com/store/fedorachronicles Support The Fedora Chronicles on Patreon: https://www.patreon.com/fedorachronicles The Fedora Chronicles Twitter: https://twitter.com/fedorachronicle The Fedora Chronicles Parler https://parler.com/profile/FedoraChronicles/posts

Jason Cousineau and Eric Renderking Fisk discuss organizations and individuals' efforts to shut down the conversation about The Lab Leak Hypothisys and the dangers of Gain Of Function experiments on deadly pathogens. Why do these people try to discourage and even ban discussions about where SARS-COVID-2 originated? Why is there an effort to squelch conversations about the implications to the world if this was indeed a genetically modified virus? Show Page Notes and Links: https://thefedorachronicles.com/podcast/2021/2021-02-23-silencing-lab-leak-hypothesis.html The Fedora Chronicles products on Zazzle https://www.zazzle.com/store/fedorachronicles Support The Fedora Chronicles on Patreon: https://www.patreon.com/fedorachronicles The Fedora Chronicles Twitter: https://twitter.com/fedorachronicle The Fedora Chronicles Parler https://parler.com/profile/FedoraChronicles/posts

SUMMARY: In this episode of the DYB Podcast called "How to Grow an All-Star Team with the 5 Languages of Appreciation," Steve and April Burnett define the 5 languages, how to recognize each one, and share how to communicate between them so every person on your team feels appreciated. Why? Because "70% of employees say they receive little or no appreciation at work" according to Gary Chapman and Paul White in their book entitled The 5 Languages of Appreciation in the Workplace: Empowering Organizations by Encouraging People. They share examples of how to know your own language of appreciation, how to know one another's language of appreciation, and tie it back to the workplace to strengthen your relationships to grow a strong team as well as utilizing this information to close more sales. Steve and April also touch on how the 5 languages of appreciation can be applied to other relationships, such as family and friends, as well. WHAT YOU'LL LEARN: -What are the 5 Languages of Appreciation -How to Know Your Own Language of Appreciation -How to Find One Another's Language of Appreciation -How the Language of Appreciation Helps to Build Strong Teams -How to Close Sales Using the Language of Appreciation QUOTES: 03:36 "One: Words of Affirmation. 'You did a great job!' is an example of Words of Affirmation.  05:57 "Two. Quality Time. Take your team out to lunch. Connect with them. Maybe grab a tool and work with them for a little bit. Maybe ask them to ride along with you on a sales call. (That's) Quality Time." 15:37 "Three. Acts of Service. Providing assistance, ask, "What can I do to help?" Make sure that they win by setting them up to succeed. So ask (your team), how can you serve them? How can you help them?" 18:43 "Four. Gifts. Tangible gifts. I believe this is Ron's. Ron Ramsden. He is awesome. So we have that retreat a couple of years ago. He bought all the coaches a branded DYB hat. He is so thoughtful like that." 26:56 "Five. So here's the last one and it's kind of interesting. Physical Touch. Okay, so this one, we have to have a huge caveat here because there's appropriate workplace touch and there's inappropriate and you do not want to cross the boundaries here. Handshakes, fist-bumps, and high fives are all great and appropriate forms of Physical Touch." HIGHLIGHTS: 01:49 Lack of appreciation in the workplace 03:37 Language of appreciation 1: Words of affirmation 05:57 Language of appreciation 2: Quality time 10:24 Quality time in the workplace 15:32 Language of appreciation 3: Acts of service 18:43 Language of appreciation 4: Gifts 21:23 Gifts in the workplace and marriage 26:56 Language of appreciation 5: Physical touch LINKS & RESOURCES MENTIONED IN THIS EPISODE: The 5 Languages of Appreciation in the Workplace: Empowering Organizations by Encouraging People by Gary Chapman and Paul White   ADDITIONAL FREE RESOURCES: DYB System PDF Download Video Testimonial Checklist Schedule Your Free Strategy Call With Steve Burnett   (Press and hold to visit the page) Show Page Notes

SUMMARY: In this episode of the DYB Podcast called "How to Close More Sales and Build Stronger Teams with DISC", Steve Burnett chats with April Burnett and together they walk through what DISC is and how these personality types mix with each other AND, most importantly, how you can use this knowledge to close more sales and build strong teams! Steve and April share real-world examples of how DISC works and its benefits-—from applying it to sales jobs to dealing with your team to improving family relationships. In particular, they share how they apply DISC to their work and marriage to build a better company and stronger family. WHAT YOU'LL LEARN: - DISC - How each of the 4 personalities related to one another - How to communicate with other personalities different from your own - How to play a game to increase your skill of recognizing others' personality - Stories to illuminate just how this all works QUOTES: 03:48 "First is Dominance. The High D.  I'll open with a story. I remember before I learned this, I was working on job site and there was a guy there that I felt was so rude to everybody. He was inconsiderate and interruptive and just rude and domineering. So, dominance through and through. After I studied DISC, I learned, oh my goodness, he's just a high D. He doesn't mean to be insensitive. He doesn't mean to be rude." 06:36 "High I's. They want everybody to be happy and everybody be okay. They avoid conflict. There's a book, I think it's Strengths Finder 2.0, that calls it WOO. Winning Others Over. And that's huge for high I's, I believe, across the board." 07:56 "S is the steady, loyal, even-tempered, accommodating, patient, humble, tactful person. They're the golden retriever if we're talking about the animal for each personality. They're very loyal." 09:41 "C's are the conscientious, analytical, reserved, precise, private, and systematic." 19:25 "But for sales, you had this system of Peg, Pace, and Mirror. You taught me this. So Pegging is being able to say okay, now you know the personality profiles, all four of them--can you peg that potential customer, at the estimate, can you peg their personality? Peg their personality and then pace. Can you then keep up to their pace? And then, of course, mirroring that back to them, speaking their language in a sense." 32:30 "This is all about increasing your ability to communicate with your team, which then builds your team. The better communicator you are, the more money you make." 43:19 "Whether you work with your spouse, if you don't, just personally, I encourage you to consider it. If you feel like, you know April said hey, I would never work him. Well, recently she's learned a few tools, a few strategies, and we're going to go over those. If you do work with your spouse, like many of our clients do, and they build successful businesses." HIGHLIGHTS: 03:48 D for dominance 05:27 I for influential 07:57 S for steady 09:39 C for conscientious 18:33 Application to sales 23:07 Interacting with other personality types 32:30 DISC in the team and other people 38:05 DISC in the family and marriage LINKS & RESOURCES MENTIONED IN THIS EPISODE: DISC Personality Quiz by DYB Coach You'll need to Make a Copy to take the quiz so everyone can use the same link here. :) ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve Burnett   Press and hold to visit the page Show Page Notes

SUMMARY: This episode of the DYB podcast tackles the history behind The Monday 20, the original Mastermind Group. Steve shares how they created the support group for fellow entrepreneurs, gained momentum and eventually, more groups were born. Mastermind Group’s coaches share the different styles they use in their respective groups that foster a meaningful community of go-getters. For Mastermind Group Members, there are multiple benefits offered like cafe access, courses, and the exclusive Facebook group. --------------------------- WHAT YOU'LL LEARN: What exactly a Mastermind Group consists of Where the idea of the Mastermind Group came from What value you receive from a Mastermind Group --------------------------- QUOTES: "Every one of them agreed that I reached out to. And so we show up at Lewis' cafe, 6am, Monday morning and we establish an outline. We establish an agenda. We establish an agreement." "And then we also agreed that, as we set tasks for each other, we would show proof that we followed through and completed it or we would throw $20 in the pot. We hadn't decided what the pot was for but we agreed that it was not going to any of our pockets." “I think my favorite thing about all of these is that not only does everybody remain above the line, but it’s a positive and safe place to share real stuff and if we’re all honest, we always have stuff going on.” "Above the line is a philosophy of ownership, accountability, and responsibility. So the acronym is oar, O-A-R. And we agree, in everything we do, we take ownership, accountability, and responsibility even if something isn't our fault. We still choose to take that position because by taking that position now we have the power to change the situation." "I've gotten so much out of them over the years and it's such a great environment to just bounce ideas off of people that are out there with you in the trenches and just trying to learn the same things that you are and can totally resonate where you're at." "A lot of times you're in this and you feel so alone. You feel isolated. And when you don't have people to talk to that are in similar situations, it gets out of hand sometimes and you could be really hard on yourself. And it's great to have people to be accountable with and to hear other people's stories and know that you're not alone." --------------------------- HIGHLIGHTS: 00:04 The original Mastermind Group is born 06:53 Mastermind coaches talk about their groups 16:44 What is Above the Line Philosophy 18:54 Mission statement and other goals 22:23 Membership benefits --------------------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

  SUMMARY: Steve Burnett features Nathan Rust from Baton Rouge, Louisiana in this week's episode of the DYB Podcast. He is a partner at Prestigious Painting and runs the day-to-day affairs of the business--but it was a long and bumpy road to reach this height. Nathan shares his diverse background, from learning the ropes of DIY from his father, to reaching middle management in real estate development, and finally establishing himself with the Residential Division of Prestigious Painting. The wealth of knowledge he accumulated over the years through mentorship, experience, and books had proven vital to propel Prestigious Painting as a prosperous business with an even brighter future. WHAT YOU'LL LEARN: The importance of having a conversion funnel based website. Which books and tools helped Nathan and his partners advance their painting business. The impact of Steve Burnett's on-site intensive with Nathan, Thadius, and Benjamin while reviewing and implementing the entire DYB System.   QUOTES: "We realized quickly that, while we could have answers to questions, that the solutions required execution." "I think the biggest thing, impact-wise, for me and the business and our sales processes has been our website." "But if you choose to be someone that's looking to serve others first, then it's going to come back to you in ways that are going to make you prosperous." "You can only be as big as the amount of capital that you can float." "Take the advice of those around you and make smart decisions but don't be afraid to let go of the things that you're comfortable with."   HIGHLIGHTS: 05:27 Nathan pursues different interests until stumbling upon Prestigious Painting with Thadius Hawkins and Benjamin Blanchard 21:56 Nathan seeks out Steve Burnett for guidance 26:55 The tools that streamlined Prestigious Painting 30:45 Talking about books and influences 38:31 Managing a business with Thadius and Benjamin   LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB Basecamp - Project management tool that helps to manage projects and collaborate with clients Quickbooks Online - Accounting software for small businesses to aid in growth  PipelineDeals - Customer Relationship Management (CRM) software Estimate Rocket - Online estimating and invoicing software ClickFunnels - Tool to build different types of marketing funnels YouCanBook.me: Online scheduling tool for customer bookings Google Suite - Gmail, Drive, etc Todoist – Task management app‎ Adobe Sign - Legally, securely, and digitally sign documents with E-signatures Influence - Robert Cialdini The Go-Giver - Bob Burg 80/20 Sales Marketing - Perry Marshall Extreme Ownership: How U.S. Navy SEALs Lead and Win - Jocko Willink and Leif Babin Shoe Dog: A Memoir by the Creator of Nike - Phil Knight Sell Or Be Sold: How to Get Your Way in Business and in Life - Grant Cardone   ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Nathan Rust on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

  EP47: Shawn Derby Half Million Dollar Painting Business in Just 2 Years Shooting for $1.5M   SUMMARY: In this episode of the DYB Podcast, Steve shares the mic with Shawn Derby of Sir Paints a Lot, a painting business that set its roots in Montana and flourished in Oregon. Shawn discusses the different elements that turned his high school gig into a successful business, including faith, love for his family, and a work culture that empowers his employees. ------------------- WHAT YOU'LL LEARN: - Leadership and Team-Building Tips - How to build an exceptional culture that empowers employees - The role of marriage and family in the success of a business - How to plan the path forward to tripling revenue in 2019 -------------------   QUOTES: [03:22] "You just don't hire the first person that you like in an interview. You need to vet them and make sure they have a hunger and a drive to get a job done even if it's not something that they don't particularly enjoy." [25:14] "I think the biggest paradigm shift has been switching my mind from a technician's background... and really working on your business and trying to empower people to make the choices themselves and let this be their success." [26:21] "If you're just directing them, all they are is a bunch of go here, go there people. You're not going to deliver the right experience if you have to tell your crew lead to talk to your client and make sure they're happy." [38:07] "These books that these authors write really are peering into the minds of these geniuses so I've been digging through every book I possibly can." [39:10] "Take pause, capture at least three takeaways and implement them." ------------------- HIGHLIGHTS: [04:30] Shawn's life before Sir Paints a Lot [19:48] Revenue breakdown from year 1 to present [29:10] A “secret sauce” both Steve and Shawn share [31:29] Shawn discusses the successful programs that he implemented [36:57] Shawn targets 1.5 million in revenue [40:34] Books that had an impact on Shawn ------------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB Burnett Growth Team - Virtual Assistance Estimate Rocket - Estimating software PEP Cloud - Estimating softwareGrasshopper - Phone service Basecamp - Project management software GroupMe - Team chatting and segmenting work Pipedrive - CRM system Full Focus Planner by Michael Hyatt - Goal-setting planner The Richest Man in Babylon by George S. Clason The Go-Giver by Bob Burg Who's In Your Room by Dr. Misner ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Shawn Derby on Facebook here Connect with Nadia Burnett on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Here's the pictured Shawn mentioned at [2:13] when he worked a 24-hour shift, went home for a 4-hour nap and then got right back up and did another 32 hours of sanding cabinets!  

  SUMMARY: In this episode of the DYB Podcast, Steve shares the mic with Cameron Loughlin; CEO and Founder of Mountain Skyline Painting in Denver, CO. Originally from the San Francisco Bay area, Cameron got a degree in Atmospheric Science and previously held a career as a morning-time meteorologist. After becoming jaded by the industry, he then decided to move to Denver to begin his painting business, starting with zero experience and a burning commitment to make it work. Enjoy this episode as both discuss how big a difference systems-thinking played in the business, as well as multiple testimonies to the power of the DYB System. ------------- WHAT YOU'LL LEARN: How the DYB System has completely transformed Cameron’s Business How to build a REAL sales process (instead of paying for leads) How Cameron built a Painting Business with ZERO Experience The importance of a “Go-Giver” Mindset -------------   QUOTES: “I didn’t know a whole lot about painting. But I knew customer service, and approached the company as a customer service company that happened to do painting.” “If I could describe the early days; I was full of excitement, adrenaline, and fear...following the hustle mentality. Saying ‘I don’t know what I’m doing, but I’m going to knock on some doors and see what happens.’” “I think to an extent there’s management involved, but when you have guys who just do things the right way and want to impress, then things go well.” “Every day I have this idea of who I am and where I’m going now that I’m following a system, instead riding a horse and just trying to hang on as it runs as fast as it can.” ------------- HIGHLIGHTS: [3:16] What does Cameron’s business look like as of now, Q4 of 2018? [12:49] Going back, what did Cameron’s business look like in 2016? [21:37] What were the big mindset shifts Cameron went through after joining DYB? [26:15] Cameron’s advice to contractors stuck in the “Pay for Leads” racket ------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB The Go Giver -- Bob Burg What Does a Great Painting Experience Look Like? -- DYB Blog Post The Obstacle is the Way -- Ryan Holiday Rotary International BNI ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Cameron Loughlin on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

SUMMARY: Today’s guest is Tom Lopatosky, the owner of Lopco Contracting out of Providence, Rhode Island. During college, Tom was presented with the opportunity to run a student painting franchise and grabbed it. He was 18-years-old at the time and had to find a way to pay for school. Though Tom encountered many difficulties in his first year, he continued to run the franchise every summer and gained more confidence each time. Upon graduating with a major in marketing and finance, Tom was faced with making the decision of going to work for someone else or starting a business on his own. He chose to be an entrepreneur but ended up on a peculiar path which allowed him to both work on his own business and continue running the franchise. Tom discusses how he came to an agreement with the franchiser that enabled this unique situation, which was heavily influenced by Tom’s strong work ethic and desire to always exceed customer expectation. He also shares tips about networking and how he runs his business day-to-day. ------------------- WHAT YOU'LL LEARN: How Tom found flexibility from the franchise he worked under. How to get the mindset of “deliver every time.” How to overcome nervousness and meet people at networking events. Marketing tactics that are working for Tom. Believing in something and following it through. -------------------   QUOTES: “Everybody’s conditioned with ‘you have to go to school’…In the grand scheme of things, I can say it was great for putting a foundation in place…But, I learned a lot more just getting out there and running my business on my own…than anyone would have ever been able to teach me in school.” “You’ve got to stack the deck. In other words, you need to put the chips so far in your corner that when you ask them something, it’s like they don’t have a choice but to work on something with you.” “At Business Network International, if you find the right group, it works better than anything else from a networking standpoint because it’s so structured. If you follow their system, you will get business.” “I love to talk about myself. I’ll talk about myself all day, but I have to discipline myself to stay on the line…Find out everything you can about this person. That’s your goal…You want to get them to talk about themselves as much as possible.” “If you can, as a business, help your clients out by introducing them to a solution for a problem they have, they’re going to pay you to do it if they have that kind of trust in you. I think that’s a big part of the growth of a business.” ------------------- HIGHLIGHTS: [02:47] How did Tom get started in painting? [06:03] What was it like when Tom graduated and decided to start his own business? [09:58] Where did Tom’s mindset of exceeding expectations and providing a great customer experience come from? [13:27] How did it go when Tom tried negotiating with the franchiser? [15:47] What does the mindset of “deliver every time” look like? [17:28] What was it like for Tom to run a franchise and start his own business at the same time? [19:10] Has Tom found that he’s had to do a lot of reprogramming to grow his business and himself? [20:47] Had Tom dove into personal business development early in his entrepreneurial life? [22:18] How did Tom generate leads when he was starting to break away from the franchise? [26:37] What does Tom’s business look like today? [28:17] What is Tom’s system for open networking? [36:45] What advertising methods are working for Tom? [39:22] How does Tom find employees? [42:52] What else is Tom involved in besides the painting business? [44:48] What is the administration of Tom’s painting business like? [48:09] Where does Tom’s drive come from? [53:22] What are some resources that inspire Tom? [56:31] What final points would Tom like to make? ------------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB Influence: The Psychology of Persuasion, Revised Edition Purple Cow: Transform Your Business by Being Remarkable Endless Referrals No B.S. Business Success Magnetic Marketing How to Win Friends & Influence People The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses Gary Vaynerchuk I Love Marketing http://www.lopcocontracting.com/ https://www.facebook.com/CheerUPAthletics/ https://www.instagram.com/cheerupathletics/ https://www.youtube.com/channel/UC_TIHhdcLe_z45bMLTcTuzg ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Tom Lopatosky on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

SUMMARY: Jim Kaloutas, owner of Kaloutas Painting in New England. Jim immigrated to the USA from Greece with his family at a very young age. His father got a job with Jim’s entrepreneurial uncle as a painter, which exposed Jim to the painting industry early in his life. Jim went to college after high school only to drop out after one month of class. He felt that he wasn’t ready for college and didn’t have the discipline necessary, so he returned to what he knew: painting. He started the business with his father over thirty years ago, and while they did have sporadic arguments, it was a great partnership. Jim learned a lot from his father, but the most crucial thing passed down was his father’s work ethic. Jim says that people sometimes compliment him on his own work ethic, but he argues that his does not compare to that of his father’s. From startup in 1987, in took ten years to go from $0 to $1,000,000 in revenue, and then ten more years to increase revenue to $10,000,000. This year, Jim expects the business to generate over $20,000,000 in revenue. Jim shares what each of these stages of growth looked like in his company, as well as what he has learned along the way. One of the most important factors that Jim credits his success to is his employees and creating a great company culture that reflects his own values. --------------------- WHAT YOU'LL LEARN: The importance of a strong work ethic as an entrepreneur. Jim’s process for investing in himself and his employees. The hiring process Jim uses to hire people with values that align with his. How to keep your business efficient. The method Jim uses to help his employees realize their goals. ---------------------   QUOTES: “The wake-up call was when we would do a job and we would actually make less than our employees. We didn’t know any better. We didn’t price it right.” “I always believe in investing in myself. It’s where I should spend most of my money… in the past seven to ten years I’ve realized ‘it’s not just me running this company; I should invest in my employees, too.’" “Being able to understand my values and start to define them in the early years was very helpful for me to realize [how to grow the business]. Then, it became easier and easier because I attracted people who were similar to me.” “’Could I ever become a level five leader?’ Have it not be about 'me'; have it be about the people and the organization. That’s what drives me now. I’ve been fortunate to be surrounded by the people that I have on my team and watching them grow gives me more fulfillment than the money.” “Sometimes when I’m talking to the people that I work in the company, I can almost see their potential a little bit better than they can. I think sometimes they’re drawn to me. I say ‘listen, you have it. You need to start believing in yourself as much as I do.” --------------------- HIGHLIGHTS: [01:42] How did Jim get involved in painting? [02:32] When Jim first started, how did he generate leads? [04:11] How did Jim and his father continue to grow their business? [07:16] What are Jim’s process and habits for investing in himself? [10:01] How quickly did Jim’s business grow from startup and what did the different stages of growth look like? [14:24] How has culture played a role in Jim’s success? [16:59] What does Jim’s company do to make sure they hire people with similar values? [18:21] What is the company’s structure and how does it remain efficient? [21:46] What are some difficulties in operating a company of this size? [23:45] What books have inspired Jim? [26:34] When Jim gets his employees to write down their goals, what growth does he see? [29:36] What final comments would Jim like to make? --------------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB Good to Great: Why Some Companies Make the Leap...And Others Don't Generations, Inc.: From Boomers to Linksters–Managing the Friction Between Generations at Work Outliers: The Story of Success https://www.kaloutas.com/ jaykaloutas@kaloutas.com ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Jim Kaloutas on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

SUMMARY: Our guest today is Sam Reuter. He owns Painter Pro, a painting company based in the Greater Indianapolis Area. Sam comes from a family of entrepreneurs, leaning a lot from seeing his father run a successful plumbing business in his childhood. Sam started working a summer job when he was 13-years-old, then added a second job when he got his driver’s license. He liked to stay busy, which he credits to the work ethic he learned from his entrepreneurial family. At 16-years-old, he started to knock on doors to generate customers for a lawn care business he started with his cousin. Sam eventually went away to college for civil engineering but returned home after one year. At this time, he started doing landscaping again. One day, he was on Craigslist looking for work and found an ad looking for painters. He applied and landed the job, but later, a friend’s father offered Sam a job at his lumber company. Working under this man, Sam bounced around a few different companies, working up the ladder and eventually going into sales. Sam started Painter Pro in 2015 while holding on to this job until 2017, meaning that he often worked 50-60 hours a week while knocking on doors for his own company on the weekends. Sam has grown his business exponentially, with both his own entrepreneurial drive and help from DYB. Join us as we listen to Sam talk about the hard work that he has put into his business, how he applied skills learned at other jobs to his success, and how he takes care of his subcontractors. --------------------- WHAT YOU'LL LEARN: The entrepreneurial traits that helped Sam start his business and find success. The usefulness of grassroots lead generation techniques. Sam’s experience of growing his business with the help of DYB. Building a positive company culture by talking to your employees. How to accept and grow from failure. ---------------------   QUOTES: “I loved the people I worked with; that was a good environment. But, [the company’s] culture… if there was an issue, they’d always want to find out first who made the mistake… It was “who messed up, who made the mistake” and not “how can we fix this?” “I looked online and I found some articles on running a painting business and I had done that myself before. I thought “low overhead, low startup” like everyone does, and thought “this can’t be that hard.” Boy, did I not know.” “We didn’t really have much a website until this year. So, our lead generation wasn’t from SEO or anything like that. It was really just networking, and that was our main source of revenue.” “The plan has worked so far. I’m very happy with it. A lot of it is from working with DYB, with the insane amount of knowledge I’ve gained.” “Once you hit 18, it doesn’t matter what your parents were, who influenced you, it’s you. It’s your life now. You don’t get to play the card of “I had a rough life.” That doesn’t do anything for anybody; it just makes it harder on you. The sooner you realize that, you’re going to experience a lot more happiness in your life.” --------------------- HIGHLIGHTS: [01:54] When did Sam first start working? Did he always have an entrepreneurial spirit? [10:48] Why did Sam leave his job? [13:42] How did Sam get started with his business? What was his initial lead generation process? [20:34] What sales number is Sam on track to hit this year? [22:45] What was it like for Sam to work with DYB? [24:23] Where did Sam’s entrepreneurial drive come from? [27:33] What was the paradigm shift that helped Sam reach this level? [28:46] What software has made the biggest change in Sam’s business? [29:42] What does Sam to do elevate the culture of his company? [31:09] Are there any books that made a big impact on Sam? [33:22] What final thoughts does Sam have for this episode? --------------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB ClickWiz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field Clockwork: Design Your Business to Run Itself Secret Service: Hidden Systems That Deliver Unforgettable Customer Service https://painterpro.com/ sam@painterpro.com https://www.facebook.com/PainterProIndiana/ ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Sam Reuter on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

EP41 Ray Rahni: Computer Engineer from Iran to Successful Painting Company SUMMARY: In this episode of DYB, Steve shares the mic with Ray Rahni, Owner & Operator of Paint Track in New York. Originating from Iran, Ray Rahni moved to the United States in the early 2000’s to attend college in his early 20’s. While attending college, he would often paint on weekends and through every summer. After receiving his degree in computer science, however, he quickly realized that he hated working in a cubicle coding all day. Ray resolved to starting & growing Paint Track into a huge commercial success. ------------------- WHAT YOU'LL LEARN: -How to establish core values for your company. -Starting & growing your painting client base organically. -The importance of developing a company culture. -The best books Ray has ever read. ------------------- QUOTES: “The 8-year war (in Iran) was rough, but it helped build my character.” “Just because you have a big job, doesn’t mean they’re always profitable.” “I enjoy helping people feel good about their homes.” “You need to know how to build a business more than knowing how to sling a brush.” “I would encourage all painters out there to reach out to other painting companies and contractors. You’d feel like they’re competitors, but they’re really not. We can all learn from each other, and there’s plenty of work out there.” ------------------- HIGHLIGHTS: [4:15] Where is Ray originally from? [8:32] Why did Ray start his painting business? [11:15] How did Ray survive the Great Recession? [13:14] Where does Ray’s drive come from? [14:57] What’s the biggest paradigm shift Ray has had? ------------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB Prequalifying Prospects (DYB Free Download) E Myth Revisited -- Michael Gerber Traction -- Gino Wickman Outliers -- Malcolm Gladwell Trello T Sheets CONTACT: Ray@painttrack.com ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Ray Rahni on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

EP40 Mike Katounas: Family Confrontation, Combating Cancer with Faith, while Succeeding in Business   SUMMARY: Today we sit down with Mike Katounas. He is the owner/operator of Home Works Painting in northern Virginia, just outside of DC. Mike’s father was a painting contractor and therefore, Mike gained a lot of experience painting. However, when Mike was younger, he had absolutely no interest in being involved in painting long-term. After completing a master’s degree in health education, Mike looked at job prospects and was not impressed at the pay those jobs offered or what they entailed. He then received an offer from his father to go back and work for him and eventually take over the business. Mike accepted, but ten days into working with his father again, he got fired. After multiple more hardships, Mike eventually decided he wanted to become an entrepreneur by starting his own painting company. However, the tough times were not over, as Mike was diagnosed with cancer a few years after starting his business. Mike tells us the story of his business from the beginning to where it is today. It has gone through an abundance of changes due to Mike’s battle with cancer, the recession, and Mike’s realization that his company’s culture had to change. ---------------- WHAT YOU'LL LEARN: How important it is to persevere Mike battling cancer while balancing his business Marriage advice for people who run a business and their spouses Dealing with “hitting a wall” and assessing your company’s culture When to decline a job, including getting past approval addiction ----------------   QUOTES: “The best advice I got was from a roofing contractor that I met in my first year of business…He said, “do whatever you have to do to survive [a recession], because if you come out on the other side, you will be a lot stronger and a lot better.’” “When you’re actually wrestling with the idea of ‘you may not be around a year from now, or months from now,’ you start getting a perspective of what’s important and what’s not. “It just felt like an ‘every man for himself’ kind of culture…I decided I was going to change that and really try to change everything we were doing to make it a place that I wanted to be at and create a team environment.” “My first ten years of business, I was running based on what my dad taught me. A lot of it worked, but it wasn’t going to help me scale and last for a long time.” “Never stop learning. No matter how old you get or how long you’ve been doing this, the moment you think you’ve got it figured out is the moment you’re moving backwards.” ---------------- HIGHLIGHTS: [03:53] How did Mike get started in this business? [14:14] What were Mike’s thoughts and feelings when his father did a total 180 and started helping him out? [22:47] Mike gets told he has cancer yet doesn’t freak out? [32:10] What does it look like with four employees and the leads starting to come again? [44:15] What did the future look like after growth began? Catching us up to today, is Mike still making the same amount of revenue he was around 2011? [49:48] What are some things Mike did to make the shift to a better company culture? [54:45] What does Mike think the biggest paradigm shift has been for him? [1:01:22] What has made the biggest change in Mike’s business? [1:12:23] Is there a final point that Mike would like to make? ---------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB Traction Crucial Conversations Necessary Endings QuickBooks TSheets MailChimp PipelineDeals Smartsheet Basecamp Yesware Estimate Rocket Wunderlist Schedule Your Free Strategy Call With Steve mike@homeworkspainting.com ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Mike Katounas on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

EP39 Nick Slavik: The Importance of Exceptional Customer Service & Asking Yourself "Why" SUMMARY: In this episode we are joined by Nick Slavik, owner/operator of Nick Slavik Painting & Restoration and new member of This Old House. Nick started working in his family’s painting business at 10-years-old. His father would get Nick to help with the business any time that he wasn’t in school. After serving in the Army, during two-and-a-half years at university, Nick got a bachelor’s degree and two minors. Along with these credentials and his painting experience, he wanted to become a partner in the family business alongside his father and brother. However, he faced resistance from his father which caused a huge argument. Eventually, this led Nick to start his own business. Nick takes us through how he has grown his business into what it is today, including how he provides customer service, how he selects employees, and how he builds a great company culture. ----------------- WHAT YOU'LL LEARN: The importance of providing an excellent customer experience Why you should keep asking yourself “why” When you should begin hiring employees A successful approach to social media How to build a great company culture ----------------- QUOTES: “My business plan was basically ‘crush your father,’ which was a horrible way to go through life and a very, very immature thing to do.” “I painted a house, I made a list of ten ways to make it better and faster, and not only did I act on those: I found another five on the second house.” “I just put cool stuff out there [on social media] in the hopes that people will understand ‘this guy also owns a painting business and he loves his job.’” “Nobody who has ever worked for me went on to work for another painter or started their own painting business. Everybody has gone on to something that I would usually consider bigger and better.” “Over the last eighteen months, I’ve gone through a self-imposed rehab on myself trying to say “How am I acting like my father? How am I acting like a poor businessperson? How am I acting like a poor leader? A poor human?” ----------------- HIGHLIGHTS: [02:25] How did Nick get into this business? [07:12] What did Nick’s “glorious experiences” look like that opened his horizon to the business? [15:20] What did the first and second years of Nick’s company look like? [21:30] Moving forward and bringing on employees. [26:52] How was Nick generating leads? [31:39] What types of projects is Nick working on? [37:22] What has been the biggest paradigm shift for Nick to get to the level he is today? [44:54] What is Nick’s vision moving forward? ----------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB Schedule Your Free Strategy Call With Steve Nick Slavik Painting & Restoration on Facebook EP36: Highlights from 2018 AST from the DYB Coach Team EP37 Doug Imhoff: The Importance of Delegation in Order to Maximize the Growth of Your Painting Business EP07: Marc Poulos EP38 Jason Paris: $3M + 31yrs old = CRUSHING Millennial Stereotypes ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Nick Slavik on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?  

SUMMARY: In this episode of the DYB podcast, Steve shares the mic with Jason Paris; Owner & Operator of Paris Painting in Minneapolis, Minnesota. Formerly in the corporate world and tired of the 9-5 grind, Jason decided to leave his job and start his current business; which is estimated to pass +$3 Million in sales this year. As a young founder at the ripe age of 30, Jason has gained a lot perspective on leading & growing a team of millennials through the years, as well as the amount of opportunity in the trades. Enjoy this episode as both talk culture, tech, and the future of painting! ----------------- WHAT YOU'LL LEARN: - The struggles businesses hit in different stages of growth - How to overcome the mental hurdles that inevitably come from running a business - How to form company values that work for you & your team - How to cultivate a unique, unreplicable company culture - Tips for sourcing incredible, young talent -----------------   QUOTES: “Just my lack of perspective was probably the biggest hindrance to growth.” “Don’t let the head games or head trash get to you. Head trash happens through lies that you tell yourself -- and the best way to combat it is truth.” “If you’re an entrepreneur, you’ve got to have passion.” “Company culture is the only thing that can’t be replicated or stolen.” “Decide on the level of success you want to work for.” “The result of an experiment, whether a failure or success, is a successful experiment. An unsuccessful experiment is when you don’t know what the results were and don’t know why.” ----------------- HIGHLIGHTS: [9:57] Why was 2015 the most difficult year in terms of growth for Paris Painting? [18:29] Jason goes over some of his team’s background [21:49] What is Jason’s vision for the company? [30:38] What is Jason’s company values? [33:50] What has been Jason’s biggest paradigm shifts that led to his success? ----------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB Foundation Series -- Issac AsimovBook of EcclesiastesAllan Watts7 Habits of Highly Effective People -- Stephen CoveyGoogle Sheets https://paris-painting.com/jason@parispainting.com Connect with Jason on Instagram ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Jason Paris on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

SUMMARY: In this episode of DYB, Steve shares the mic with Doug Imhoff, owner/operator of Imhoff Fine Residential Painting. Doug started working at a young age. He was paid $1 an hour to work as a busboy in his father’s restaurant – that experience led him to entrepreneurship later on. After doing a couple of businesses like trading internationally, and after marrying his wife, Doug’s father called him up for help in his painting business. Doug flew his new family over to Minnesota and served the family business for 9 years before finally setting out on his own in Denver in 2006. Today, Imhoff Fine Residential Painting is known to be one of the most professional painting contractors in Denver with a specialty in re-toning wood finishes. ----------------- WHAT YOU'LL LEARN: - The importance of recognizing and embracing vulnerability - How female employees change your business - The importance of delegation in teams - How the owner/manager affects team culture - Why entrepreneurs need to give themselves compassion and generosity -----------------   QUOTES: “It was one of the first times in my business life, and in my life in general, that I recognized, embraced, and employed the concept of total vulnerability.” “I worked in dad’s painting business, started in the field, and eventually moved in to estimating for about 9 years.” “Having women employees has changed how I think of my company, and our position in the market and what we’re doing im my philosophy about being a business owner. [It] has had a lot to do with who have I become in a way.” “You just can’t grow beyond a point if you insist on being everything. You just can’t be everything.” “Entrepreneurs and particularly, painters, in the building trade are super hard on themselves. And I think that they are richly deserving of some self-compassion and some generosity.” ----------------- HIGHLIGHTS: [00:25] How did Doug recognize the concept of total vulnerability? [07:35] When did Doug started working for his dad and it’s psychological effect to him? [10:41] What was the start of Doug’s entrepreneurial stint? [17:24] Why Doug’s father called him for help? [18:15] How AST - Advanced Shop Talk helped Doug in starting his business? [22:27] Why Doug changes his business owner philosophy? [26:12] What was the role of DYB in Doug’s business? [30:08] How did DYB help in changing the team culture? [36:31] What are the effects of having women in a trade environment? ----------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB The 7 Habits of Highly Effective PeopleHow To Win Friends & Influence PeopleThe ClosersBlue Ocean Strategy First, Break All the RulesFirst, Break All The RulesEssentialism T SheetsQuickbooksBasecampZapierEstimate Rocket Schedule Your Free Strategy Call With Steve Email: doug@imhoffpaintingcompany.com Imhoff Fine Residential Painting Website ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Doug Imhoff on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

EP34 Greg Miller Explains How Being Patient and Trusting the Process Leads To Building A Successful Business   SUMMARY: In this episode of DYB, Steve gets the chance to chat with Greg Miller; Owner & Operator of Green Pro Painting in Greenville, South Carolina. Originally hailing from New York, Greg moved south to start his painting company and take advantage of the lower cost of living. After starting with residential repaint, Greg has converted entirely to commercial painting and continues to grow. ---------------------- WHAT YOU'LL LEARN: -The importance of taking on the right jobs. -How to overcome the mental hurdles of being called “painter.” -The difference in northern & southern painting markets. -How to grow a painting crew properly without overwhelm.   ---------------------- QUOTES: “EQ is more important and more valuable than IQ.” “If you keep an eye on your pennies, your dollars will take care of themselves.” “Trust the process and be patient.” “The only one you’re in competition with is yourself.” “You’ve gotta do what you’ve gotta do.” ---------------------- HIGHLIGHTS: [8:52] How did Greg get started in painting? [27:28] What part does culture play in Greg’s company? [30:42] How to vet employees from within the company [32:31] What book are Greg’s favorite right now? [40:40] How to read books faster ---------------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB Scott Loller DYB Episode Built to Sell -- John Warrillow Blink -- Malcolm Gladwell Outliers -- Malcolm Gladwell The E Myth Revisited -- Michael Gerber The 4 Hour Work Week -- Tim Ferris Rich Dad, Poor Dad -- Robert Kiyosaki TECH: Audible.com Google Suite Vericlock Onscreen Takeoff Docusign Quickbooks Online CONTACT: Book a Coaching Call with Steve Greg Miller’s Instagram ---------------------- ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Greg Miller on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

SUMMARY: In this episode of DYB, Steve interviews John Neubert of Neubert Painting; Located in Cleveland, Ohio. John has been in the painting industry all of his life, since the 70’s when he initially opened up shop at the ripe age of 18. Since then, Neubert painting consistently staffs close to 80+ painters at all times. John reveals his unique strategies for hiring and retaining excellent painters, despite the current labor market. In addition, John covers how he’s managed to operate a business with so many staff. -------------- WHAT YOU'LL LEARN: -How the painting industry has changed since the ‘70’s -Tips for hiring better quality painters in a tough market -How to become a better manager of people -The mindset needed to break out of managerial dysfunction -------------- QUOTES: “The good thing is we can get high achieving college students that are motivated, because they’re going somewhere with their lives. They pick up our system very fast." “With our culture, and the fact we give them everything they need...we’re really there to help them succeed.” “If you have a problem it comes down to you. It starts at the top.” “There are certainly companies out there with good strategies and bad cultures that still succeed, but they’re not great places to work. I personally want a place where I go in every day and I like the people I work with.” “Treat your people really well. THink of them as an asset, not a liability.” --------------- HIGHLIGHTS: [1:50] How did John get started in the painting industry? [3:40] John’s method for generating leads when he first started [7:51] John dives into his unique model for hiring contractors [12:54] What’s the biggest paradigm shift John had that’s led to his success? -------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB [BOOKS] Good to Great The Motivation Myth [APPS] Group.meConstant Contact [CONTACT] john@neubertpainting.com Book a FREE Strategy Call with Steve Here ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with John Neubert on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

EP31: Nick Lauro Shares How To Build A Successful Company By Holding Your Team Above The Line SUMMARY: In this episode of DYB, Steve Burnette interviews Nick Lauro; Owner & Operator of Lauro Painting in the greater Philadelphia area. Lauro Painting is a story of a business falling apart and coming back stronger than ever before. After suffering Lyme's disease -- Bedridden and without a team to depend on -- Nick made the decision to cut his losses; scaling back his team from 8 painters at the time and starting from scratch. Nick now runs a crew of 10 painters built on solid character and efficient processes never before seen in his business. --------------- WHAT YOU'LL LEARN: - What it means to always "stay above the line" - The Importance of Hiring Hands for Character - How to get out of the insidious trap of saying "yes" to all work - The difference it makes in a company to elevate your culture. ---------------   QUOTES: "I encourage business owners to look at themselves and their business. Ask, 'Is this where I want to be?'" "It's amazing what you can do with people who stay above the line." "Instead of complaining, you need to hold yourself accountable and ask 'What have I done to improve my situation?'" "Sometimes problems are a really good opportunity to go above and beyond for a client." "We forget sometimes that it's not just as simple as working hard running a business. You can't forget to appreciate your wife, or forget to do things around your house. It's just like any other business." --------------- HIGHLIGHTS: [5:33] How Nick got into the Painting Business [13:00] What was the breaking point for Nick, and how did he turn his company around? [29:35] What is the concept of "Above The Line?" [35:24] What is Nick doing now to help improve his company's culture? [59:05] Nick's Closing Remarks --------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB [BOOKS/PDF] DYB "Above The Link" PDF The E-Myth Revisited How to Double Your Business Without Making a Sale The 7 Habits of Highly Effective People [APPS] Basecamp EstimateRocket WhenIWork TSheets Group.me [CONTACT] http://lauropainting.com/ nick@lauropainting.com --------------- ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Nick Lauro on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

EP30 Rich Groark: How to Implement Tech, Methodology, & a Culture of Respect to Grow Your Painting Business Beyond $1 Million Dollars   SUMMARY: In this episode of DYB Podcast, Steve interviews Rich Groark, owner, and operator of 360 Painting of North Georgia. Rich’s business started out on the wrong foot, but he was and is always learning from the mistakes he makes. Today, he has implemented technology, methodology, and a culture of respect in his business to create an environment where everyone thrives. -------------- WHAT YOU'LL LEARN: -How you can stay focused on the backend of the business while your employees do the labor -The give and take of romantic relationships in business -How to assess who you hire during the hiring process -How to push culture forward -Selling without being a "salesy" person --------------   QUOTES: "I knew I could do better than what was provided. That’s why I started." "I needed to know the business to know what questions to ask." "Culture is respect for everybody." "The biggest thing that pushed culture forward is showing respect for others." “I ask them what their needs are rather than telling them how I’m going to paint their house.” -------------- HIGHLIGHTS: [03:59] How Rich got started in painting and the slump of the first two years [08:53] The collaboration of Rich and his wife, Peggy, within their business [11:39] How rich hires and why he tries to get outside input when hiring his employees [16:45] The paradigm shift that has gotten Rich where he is today [18:45] Why culture makes a big difference in every company -------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB [SERVICE] Career Plug [APPS] PEPmoney BasecampGoogle Notes [EMAIL/WEBSITES] Connect with Rich on LinkedinContact Rich [BOOKS] Who Moved My Cheese? by  Spencer Johnson Eat the Frog by Brian TracyThe Compound Effect by Darren Hardy The Art of Closing the Sale by Brian TracyThe Lost Art of Listening by Michael P. Nichols ADDITIONAL FREE RESOURCES: Schedule Your FREE Strategy Call With Steve  -------------- Connect with Rich Groark on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

EP29: Scott Lollar Shares Strategies To Scale to Million and Multi-Million Dollar Revenues   SUMMARY: In this episode of DYB, Steve gets the opportunity to talk with Scott Lollar; A Former Commercial Painting Contractor, Operations Manager and Consultant to Multi-Million Dollar Painting Companies, PDCA Board Member, and New DYB Coach. Scott covers the challenges painting businesses face as they grow past the $1 Million Revenue Mark, developing relationships with Commercial Clients, and many nuances of Commercial Painting. ------------------------ WHAT YOU'LL LEARN: Keys to establishing relationships with Commercial Clients. The Advantages and Disadvantages of Commercial Work. Similarities of Commercial Work to Residential Work. The typical demographic of a Commercial Painter’s Customer. ------------------------   QUOTES: “You have to grow every part of your Business together. If you’re great at Marketing but terrible at Culture and Hiring, you have a problem. If you’re great at Sales but have no Employees or Capital to support it, you have a problem.” “If you develop a relationship with a Property Manager that manages millions of square feet of property, they’re going to need you all the time. You don’t have to get 20 people to fill your January, you only need one. The residual work you get from a Property Manager is the secret sauce.” “Some people are natural marketers, and some aren’t. If you want to network, this is somewhere you’ll have to get out of your comfort zone if it’s not your strong suit.” “The standard is a little different for Commercial Work, but it doesn’t mean we can’t be great craftsmen. The purpose of what we do is just different” “Even in bidding, relationships are still key. When you get a relationship with someone, you’ll be 1 out of 2 bids, as opposed to 1 out of 50 in the GC world.” ------------------------ HIGHLIGHTS: [2:31] How did Scott get started in the painting industry? [13:01] Scott describes his experience with the PDCA conferences. [20:14] What are the biggest snags painting businesses run into as they scale revenue? [25:50] What are the advantages of having an outside-looking-in perspective of your business? [37:26] Scott explores many of the nuances of Commercial Painting. ------------------------ LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB PDCA scott@dybcoach.com ------------------------ ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve  -------------- Connect with Scott Lollar on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

EP27 Brian & Amber Yaussy: How to Build a Successful Company With Your Spouse   SUMMARY: In this episode of DYB Podcast, Steve interviews Brian and Amber Yaussy, owners of Creations by Brian. Brian started his life in business by immersing himself in a family business. However, Brian felt the need to establish his own presence through his own business, and with the help of his wife, has created something special that is set for success. Brian and Amber talk about what their business brings to the table, how they put communication at the top of their list of priorities, and just how they keep their business and personal relationships with one another healthy. --------------- WHAT YOU'LL LEARN: The Upsides and Downsides of Working within a Family Business How Bryan and Amber are capable of Creating Synergy in their Business How to keep communication open while staying tactful What it’s like Running a Business as a Couple. --------------- QUOTES: "Working for the family business, you get fired a lot." "We’re still learning our lessons." "We try to be intentional about every 6 months to do something just for our marriage." "It’s about communicating. It’s about recognizing our strengths and our weaknesses. We have to make sure that relationship is protected first and foremost because that is going to be there after the business." "Our goals were quite limited by what we thought possible. We didn’t know what was possible." --------------- HIGHLIGHTS: [04:08] How Creations by Brian started by creating a family business [09:31] Why Brian had to move on and start his own business and the diligence and passion that eventually pushed him to success [19:24] How Amber came into Brian’s business and how her work behind the scenes added a new level of sophistication to the business [25:34] The ways Brian and Amber work on their marriage while running a business together [36:10] Hiring for character over just hiring painters --------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB Basecamp Contact Creations by Brian The Hope Project    Going Deep and Wide: A Companion Guide for Churches and Leaders The 5 Love Languages: The Secrets to Love that Lasts by Gary Chapman The 5 Languages of Appreciation in the Workplace: Empowering Organizations by Encouraging People by Gary Chapman and Paul White Family Life Weekend to Remember Retreat --------------- ADDITIONAL FREE RESOURCES: Schedule Your Free Strategy Call With Steve DYB System PDF EP01 9 Steps to Doubling Your Business Part 1 52 Blog Post Ideas PDF YouCanBookMe VIDEO Pre-qualifying Questions PDF Video Testimonial Checklist PDF 3 Steps To Get Leads From FB PDF 11 Interview Questions PDF 9 Ways To Get HOA Work PDF Sundries Cheat Sheet Above the Line Poster  -------------- Connect with Brian & Amber Yaussy on Facebook Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

  EP24 Miljce Donev: On His Way to $3M+ By Playing To His Strengths   SUMMARY: In this episode of DYB Podcast, Steve speaks with Miljce Donev, owner of First Choice Professional Painting of Boca Raton, Florida. Miljce talks about how to build a strong team by playing up your strengths, how to influence and be influenced by the people around you, and just how to keep your culture alive and well as the number of your employees grow. --------------- WHAT YOU'LL LEARN: -The importance of doing what you say you’re going to do -How to maximize your strengths to benefit your business -The ways you can keep the culture of your company alive while your company grows ---------------   QUOTES: "Whatever we said, we did. It was never an issue." "I put a lot of pride in doing what we say what we’re going to do with our customers. " "I think maximizing your skills and then getting people around you whose strengths are your weaknesses is how you build a team." "Do what you’re great at in your business. Recognize what your skills are." "Get help. Plug yourself into a mentor, a business coach, community." --------------- HIGHLIGHTS: [03:34] The paths that lead Miljce to the painting business [09:50] How Miljce grew his business through responsiveness and always sticking to his word [18:46] Learning what you’re great at to maximize your skills to help your business [24:45] How Miljce worked through the “Superman complex” to [39:07] The biggest changes that have recently benefited Miljce’s business -------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Join DYB [APPS] Planswift Estimate Rocket Basecamp Job Rocket [EMAIL] Contact Miljce [BOOKS] Beyond the E-Myth: The Evolution of an Enterprise: From a Company of One to a Company of 1,000! by Michael E Gerber The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change by Stephen R. Covey ADDITIONAL FREE RESOURCES: DYB System PDF EP01 9 Steps to Doubling Your Business Part 1 52 Blog Post Ideas PDF YouCanBookMe VIDEO Pre-qualifying Questions PDF Video Testimonial Checklist PDF 3 Steps To Get Leads From FB PDF 11 Interview Questions PDF 9 Ways To Get HOA Work PDF  -------------- Connect with Miljce Donev on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

EP23 Bill Carlson: How to Build a Trustworthy Team To Get You Past $1M, Profitably   SUMMARY: In this episode of DYB Podcast, Steve interviews Bill Carlson, owner of Brush and Roll Painting. Bill has figured out how to run his business through mostly trial and error, and today he’s sharing this invaluable information with us. After a certain spiritual spark in the early 2000s, Bill has been running his business with the help he can provide others in mind. Bill talks about how he approaches each business relationship, how he chooses only the best team members, and the importance of knowing where you stand with your numbers. -------------- WHAT YOU'LL LEARN: -What to look for when building a trustworthy team -The value of your work and how to make other recognize the worth of your work -Why you need to know your numbers all of the time -------------- QUOTES: "The beauty is, all my eggs are not in one basket. If we have an issue with one customer, it’s one customer." "We know what our customer looks like; that’s the big thing." "I’m not letting him tell me my price is too high. I’m explaining to him the value we’re going to give him." "You follow-up until either they’re dead of we’re dead. Follow up. Follow up. Follow up." "A big process is, you have to know your numbers." --------------- HIGHLIGHTS: [03:43] The spiritual revelation Bill had about the service he can provide for others through his business [11:29] Bill’s experience growing a good team with the help of humility [20:35] The big changes Bill was forced to make to allow his business more profitable [25:12] How Bill uses the value he can provide to sell his higher priced services [40:20] The tools Bill utilizes to help manage his business -------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: [TECH] Basecamp 2 QuickBooks GroupMe PipelineDeals Google Suite Evernote Estimate Rocket [BOOKS] Sell or Be Sold: How to Get Your Way in Business and in Life by Grant Cardone The Entrepreneur Roller Coaster: Why Now Is the Time to #JoinTheRide by Darren Hardy Insane Productivity Course The Compound Effect by Darren Hardy The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber Secrets of Closing the Sale by Zig Ziglar -------------- ADDITIONAL FREE RESOURCES: Join DYB DYB System PDF EP01 9 Steps to Doubling Your Business Part 1 52 Blog Post Ideas PDF YouCanBookMe VIDEO Pre-qualifying Questions PDF Video Testimonial Checklist PDF 3 Steps To Get Leads From FB PDF 11 Interview Questions PDF 9 Ways To Get HOA Work PDF  -------------- Connect with Bill Carlson on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

EP22 Aaron Steininger: From Retail to a Thriving Columbus Ohio Painting Business   SUMMARY: In this episode of DYB Podcast, Steve interviews Aaron Steininger of Sunlight Housepainting. Housepainting wasn’t always on Aaron’s radar for a career path, but one unexpected moment while working in retail changed his course. Today, Aaron knows what his customers need, and it’s care. Aaron gives us some of the most useful information on just how to generate leads, give customers our undivided attention, and create business relationships that will last for years and years. -------------- WHAT YOU'LL LEARN: -Why creating a personal connection with others goes a long way -How to turn bad situations into the driving force behind your business -Making your customers feel comfortable with you and your business --------------  QUOTES: "Try and connect with them outside of what you’re trying to sell them." "I was hesitant to change for a long time. [...] We’ve come a long way." "I was hungry. I could not wait to learn how to do sales." "I kind of got the feeling of ‘I want to go a different direction,’ but I wanted to stay in painting." "I try to talk to people. I want them to know I’m interested in what project they might have." --------------- HIGHLIGHTS: [03:06] How Aaron went from working in women’s retail to taking his first step into painting [17:33] How to boost sales and raise your customer service by connecting with your clients on a personal level [27:27] The day Aaron got fired that pushed him to start his own painting company [37:35] Aaron’s surprise of being sued over a non compete during his first year in business [45:14] The different ways Aaron generated leads for his business -------------- LINKS & RESOURCES MENTIONED IN THIS EPISODE: Tsheets GroupMe Basecamp 2 Google Suite DYB App [BOOKS] The Go-Giver: A Little Story about a Powerful Business Idea by Bob Burg The Go-Giver Leader: A Little Story About What Matters Most in Business by Bob Burg Summary: The 10X Rule: The Only Difference Between Success and Failure   Sell or Be Sold: How to Get Your Way in Business and in Life by Grant Cardone The Compound Effect by Darren Hardy -------------- ADDITIONAL FREE RESOURCES: Join DYB DYB System PDF EP01 9 Steps to Doubling Your Business Part 1 52 Blog Post Ideas PDF YouCanBookMe VIDEO Pre-qualifying Questions PDF Video Testimonial Checklist PDF 3 Steps To Get Leads From FB PDF 11 Interview Questions PDF 9 Ways To Get HOA Work PDF  -------------- Connect with Aaron Steininger on Facebook here Connect with Steve on Facebook here  -------------- Press and hold to visit the page Show Page Notes  -------------- Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

EP15: Mark & Nicole Black: From Start Up To $1M As Men In White But first, get the FREE DYB App today on your... iPhone here www.DYBCoach.com/iPhoneApp Android here www.DYBCoach.com/AndroidApp   SUMMARY: In this unique episode of DYB, Steve invites his wife April Burnett in a joint interview with Mark and Nicole Black of 'Men in White Painting;' a Husband-and-Wife team based in Mount Vernon, Illinois.     The couple's story begins with both involved in the Black's family business, selling medical equipment. With a strong desire to branch off and create something of their own, Mark and Nicole started "Men in White Painting."     Along the journey, however, there were severe challenges that threatened the Black's financial stability multiple times, from several moves to different cities, to Mark slaving away at 16+ hour workdays to make ends meet.     Join us for a ride through the Black's Past: Stories of intense hardship, mistakes, and how it all made the couple's marriage stronger.     --   WHAT YOU'LL LEARN: -Why 'working harder' is not always the right answer to business problems   -What it's like to work with a spouse in the business, and how to make it work.   -Why the city you choose to operate in is paramount to the success of the business.     --   QUOTES: "If your wife is scared, or nervous, or not on board with a decision, it's not time."   "In the beginning, every day we woke up passionate about building something for our future."   "I couldn't fail. It wasn't an option." "Know your numbers."   "Always exceed expectations." "Customer Experience supersedes even the completion of the job."     --   HIGHLIGHTS:   10:38 How did Mark get his first customers?   15:54 Where did Mark's sense of ownership come from?   29:26 What were the darkest times for Men & White Painting?   39:40 What were some paradigm shifts that allowed Mark and Nicole to succeed?     --   LINKS & RESOURCES MENTIONED IN THIS EPISODE:   Postplanner     TSheets     Basecamp 2     Estimate Rocket     Start With Why - Simon Sinek     5 Levels of Leadership     Turn This Auto Drip on to Create Your Own Line of Credit     ADDITIONAL FREE RESOURCES: Join DYB DYB System PDF EP01 9 Steps to Doubling Your Business Part 1 52 Blog Post Ideas PDF YouCanBookMe VIDEO Pre-qualifying Questions PDF Video Testimonial Checklist PDF 3 Steps To Get Leads From FB PDF 11 Interview Questions PDF 9 Ways To Get HOA Work PDF Connect with Mark and Nicole Black on Facebook here Connect with Steve on Facebook here Press and hold to visit the page Show Page Notes   Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

SUMMARY: In this episode of DYB Podcast, Steve interviews Rob Youness, founder of Great Lakes Contracting & Painting, better known as 1.800.PAINTING. Rob talks about his early start in business and the different parts of his company, such as employees and marketing, that he has targeted over the years to gradually scale it to the success it is today. WHAT YOU'LL LEARN: The benefits of starting a company in a small town The type of employees you need to grow your company Why you should utilize Facebook for your business   QUOTES: “The one thing I would say is no one teaches you how to run a business. It’s something we’re all learning on the fly." "For those of you guys and gals that are just getting started, or maybe even five or six years in, but feel like you’re spinning your wheels, I think we’ve all been there and in some way shape or form are still there." "We’re not going to all have the same strengths." "There’s going to be ups and downs. Just try to implement a new thing every couple weeks to get your team on board. At the end of the year, you can say ‘I did this, this, this,’ and we had a better year because of it." "We’re all going through the same struggles, so don’t feel alone." HIGHLIGHTS: 01:21 How Rob was able to start his business by taking many side jobs during his teenage years 11:15 The struggles and successes Rob faced when starting his business 24:28 How Rob created a bigger business by investing in his employees 38:18 The niche markets Rob deals with and who he’s competing with 43:24 How to easily book an estimate with Rob LINKS & RESOURCES MENTIONED IN THIS EPISODE: Basecamp 2 Facebook 1.800.PAINTING Little Red Book of Selling by Jeffrey Gitomer The Compound Effect by Darren Hardy GroupMe YouCanBook Mike Williams - Clikwiz Google Calendar Estimate Rocket Great Lakes Contracting & Painting LLC Contact Rob ADDITIONAL FREE RESOURCES: Join DYB DYB System PDF EP01 9 Steps to Doubling Your Business Part 1 52 Blog Post Ideas PDF YouCanBookMe VIDEO Pre-qualifying Questions PDF Video Testimonial Checklist PDF 3 Steps To Get Leads From FB PDF 11 Interview Questions PDF 9 Ways To Get HOA Work PDF   Connect with Rob on Facebook here Connect with Steve on Facebook her   Press and hold to visit the page Show Page Notes   Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

SUMMARY:   In this episode of DYB, Steve interviews Lisa Moon, Co-Owner of Paper Moon Painting based in San Antonio & Austin, Texas.   Owned and Operated by a Husband & Wife Team, Paper Moon's story begins humbly, running exclusively by subcontractors out of the Moon family's home.   Over the last six years, Paper Moon has grown to an award-winning $3Million+ company, providing a high-quality painting service that exclusively serves family homes in upper-class neighborhoods.   Enjoy this conversation as Lisa dives into her methods for acquiring leads, opening a satellite location in a new town, and maintaining a company culture as they grow.   --   WHAT YOU'LL LEARN:    -Lisa's methods for ringing up business immediately in a new location -Paper Moon's experience with opening a satellite location in a new city, and what they'd do differently -The importance of Culture in growing a painting company sustainably   --   QUOTES:    "We're a systems company that delivers painting projects." "Trust and Delegate." "Change takes time. Be patient and trust everything will be better in the end." "Culture eats strategy for breakfast." "In growth mode, you'll take almost any warm body. We have work, we need guys. But then we realized we want to keep the culture strong. We don't want C Players who will keep us down."   --   HIGHLIGHTS:    [1:59] How did Paper Moon get started? [10:05] What has Lisa's experience been hiring Hispanic workers? [20:58] What did Lisa learn from opening a satellite location, and what would she do differently? [32:36] What change made the biggest difference in Lisa's Business? [36:47] What part does culture play in Lisa's company?   --   LINKS & RESOURCES MENTIONED IN THIS EPISODE:    11 Interview Questions to Hire for Character   DYB System Chart   TSheets   You Can Book Me   Estimate Rocket   Work The System   The E-Myth Revisited - Michael Gerber   Good to Great   The 5 Dysfunctions of a Team   --    ADDITIONAL FREE RESOURCES:  Join DYB DYB System PDF EP01 9 Steps to Doubling Your Business Part 1 52 Blog Post Ideas PDF YouCanBookMe VIDEO Pre-qualifying Questions PDF Video Testimonial Checklist PDF 3 Steps To Get Leads From FB PDF 11 Interview Questions PDF 9 Ways To Get HOA Work PDF   Connect with Lisa on Facebook here Connect with Steve on Facebook here   Press and hold to visit the page Show Page Notes   Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

In this episode of DYB, Steve interviews Michael Hopkinson, Owner/Operator of Hopkinson Painting based in Australia. Growing up, Michael has always been a painter; Getting into the trade as soon as he was old enough at the ripe age of 17. After a few years working in a large corporate environment, he left and moved on to start his own painting business. Although he struggled at first, Michael eventually grew the business to the point of hiring 10+ staff members. Enjoy this fascinating conversation as both dive into the cultural differences between the USA and Australia, the differences in business practices in both countries, Hiring, Leadership, and developing a custom tech stack for Michael's company. -- WHAT YOU'LL LEARN: -How to stop micromanaging your team -Sowing the value of ownership into an organization -How Learning Body Language helps you become a better leader -Differences Between The USA and Australia; Culturally and Business-Wise. -How business operates differently in smaller communities -- QUOTES: "You can't just say 'We'll just get started and see how it goes.' You need to put a price on your work." "Give your painters freedom to do what they do best." "If you love it, stick with it." -- HIGHLIGHTS: [20:18] What are the differences between the United States and Australian painting industries? [26:54] What kind of Painting does Hopkinson Painting provide? [31:06] What was the biggest paradigm shift Michael made that altered his business? [38:50] What does Michael do to help elevate his company culture? [42:42] What is in Michael's Tech Stack, and how he went about creating a custom application for his business. -- RESOURCES: Join DYB Michael's Cathedral Project: See pictures below Who Moved My Cheese - Spencer Johnson https://www.amazon.com/Moved-Cheese-Spencer-Johnson-M-D/dp/0743582853 Blink - Malcolm Gladwell https://www.amazon.com/Blink-Power-Thinking-Without/dp/0316010669 Paul Ekman https://www.paulekman.com/   ADDITIONAL FREE RESOURCES: DYB System PDF EP01 9 Steps to Doubling Your Business Part 1 52 Blog Post Ideas PDF YouCanBookMe VIDEO Pre-qualifying Questions PDF Video Testimonial Checklist PDF 3 Steps To Get Leads From FB PDF 11 Interview Questions PDF 9 Ways To Get HOA Work PDF   Connect with Michael on Facebook here Connect with Steve on Facebook here   Press and hold to visit the page Show Page Notes   Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?  

Get your FREE DYB System PDF here: DYB System PDF QUOTES: "Do not discount without budgeting!” "Get workers worthy of his wage.” "Ask for help, but at the same time trust in your own ability.” "Do not shift your responsibilities of your business onto other people.” “Praise Publicly and Discipline Privately." --------------- SUMMARY: John Peek is the owner and co-founder of Peek Brothers Painting and is one of DYB’s first mastermind group members. Peek Brothers Painting, a 37-year-old painting contracting business in San Diego, is lauded for offering their customers a neat, clean and well-ordered job site along with a quiet, efficient, well equipped and courteous crew. John and his brother Ned began Peek Brothers to augment their income during their college internship period in business school. After doing so, John realized he did not want to go back to school and continue to pursue their painting company. In this episode, Steve explores John’s business journey, successes, and challenges that he experiences when he became the sole owner of their business when his brother moved out of the partnership. John also shares his tech stack that helps him in leveraging his business. --------------- WHAT YOU'LL LEARN: - The challenge of business partnerships with family members. - The Importance of finding a mentor group. - How to treat your subcontractors properly. - The importance of knowing your numbers. ---------------   HIGHLIGHTS: [01: 56] John’s personal and his painting contracting business. [06: 06] Importance of having a good service price offer, bookkeeping, and budgeting system. [10: 41] John’s experience when he and his brother Ned ended their business partnership. [13: 48] How John’s parents instilled his great business ethics and values, and his father’s impact on him as a business person. [19: 50] What was the paradigm shift that helped John improve and level up his business? [29: 11] What John’s tech stack looks like and what programs he uses in his business to help him free up his time and focus on production and sales. [34: 30] John’s business advice and encouragement he can give. [35: 58] How to connect with John. RESOURCES: JoinDYB.com    • Shop Class as Soulcraft: An Inquiry into the Value of Work - Matthew B. Crawford https://www.amazon.com/Shop-Class-Soulcraft-Inquiry-Value-ebook/dp/B00273BHPU    • Travels with Charley in Search of America https://www.amazon.com/Travels-Charley-Search-America-Steinbeck-ebook/dp/B001BC6GN6/    • Cannery Row- John Steinbeck https://www.amazon.com/Cannery-Row-John-Steinbeck-ebook/dp/B001BC6GUO/ --------------- ADDITIONAL FREE RESOURCES DYB System PDF YouCanBookMe VIDEO 52 Blog Post Ideas PDF Pre-qualifying Questions PDF Video Testimonial Checklist PDF 3 Steps To Get Leads From FB PDF Free DYB Book (Just pay 6.95 S&H) 11 Interview Questions PDF Find Your Target Market PDF 9 Ways To Get HOA Work PDF EP01 9 Steps to Doubling Your Business Part 1 Connect with John on Facebook Connect with Steve on Facebook   Press and hold to visit the page Show Page Notes   Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

Free DYB System PDF: http://dybcoach.link/DYBSystem INTRO: In this episode of the DYB Podcast, Steve gets the chance to chat with Ryan Anderson; Owner of Alliance Painting in the Dallas-Fort Worth area. Disillusioned by his previous career as a Manufacturing Plant Controller, Ryan moved to the Dallas area to start his painting business. Since then, Alliance Painting has seen massive success: Selling $750K in the first year, and growing to $1.2M the next year. In this conversation, Ryan will unpack the history of the business and the secret to its massive growth: Proper positioning in the local market to pre-qualify leads.   QUOTES:  "If you do your marketing the right way, people will qualify themselves instead of you qualifying them." "The best thing I did for the business was hire a coach. It's really easy to get lost in the woods by yourself." "Sales are for show. Profits are for dough." "Appreciation and Encouragement [for employees] go much further than Money and Bonuses." HIGHLIGHTS: [13:00] How did Ryan get the "Entrepreneurial Bug?" [23:31] Learn about Ryan's biggest source of support and encouragement. [35:57] What was the biggest paradigm shift Ryan made to get where he is now? [49:39] How important is culture to Ryan's company? LINKS & RESOURCES MENTIONED: JoinDYB.com They Ask, You Answer - Marcus Sheridan How to Win Friends and Influence People - Dale Carnegie Influence - Robert Cialdini Basecamp 2 Zapier Acuity Scheduling http://paintestimating.com/ Quickbooks Pipeline Deals Hubdoc Grasshopper PostPlanner C25K Running App  ADDITIONAL FREE RESOURCES DYB System PDF YouCanBookMe VIDEO 52 Blog Post Ideas PDF 11 Interview Questions PDF Pre-qualifying Questions PDF 9 Ways To Get HOA Work PDF Video Testimonial Checklist PDF 3 Steps To Get Leads From FB PDF   EP01 9 Steps to Doubling Your Business Part 1   Connect with Ryan on Facebook Connect with Steve on Facebook   Press and hold to visit the page Show Page Notes   Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

Free DYB System PDF: http://dybcoach.link/DYBSystem Is it possible to be a painting contractor and make a ton of money? "Oh YEAH!" says Jeff. Did it happen immediately? Let's find out...as you may have guessed from the title...not for Jeff. Jeff Sommers is the owner of ESP Painting and business coach at DYB. In this conversation, Jeff opens up about real struggles he had to go through while building his business over the years - from a massive IRS bill, to moving back in with his parents (with a wife and a kid!). In addition, you will learn how he was ultimately able to overcome these excruciatingly difficult challenges by changing his core mindset, implementing systems, and never giving in.     QUOTE: “Half the struggle of getting what you what in life is believing you can achieve those things.” - Jeff Sommers   HIGHLIGHTS: 8:55 Jeff explains some of his initial struggles in building the business 13:18 How Jeff was able to learn more about painting 17:28 How was Jeff able to generate his leads?  26:28 How Jeff was able to get out of his funk by using his "Deliver It Creation" worksheet 33:12 How Michael Gerber's E-Myth changed Jeff's business when he re-launched   LINKS AND RESOURCES MENTIONED IN THIS EPISODE:   Join DYB DYB System PDF E-Myth Revisited by Michael Gerber 10X by Grant Cardone Scaling Up by Vern Harnish 3 P's to Find Your Target Market Acuity Scheduler Google Business Suite - G-Suite - Priority Inbox Prosper Works Basecamp/2 Estimate Rocket VeriClock GroupMe Zappier YouCanBook.Me   jeff@esppaining.com to contact Jeff Sommers   LINKS TO ADDITIONAL FREE RESOURCES   EP01 9 Steps to Doubling Your Business Part 1 EP02 9 Steps to Doubling Your Business Part 2 52 Blog Post Ideas PDF YouCanBookMe VIDEO Pre-qualifying Questions PDF Video Testimonial Checklist PDF 3 Steps To Get Leads From FB PDF 11 Interview Questions PDF 9 Ways To Get HOA Work PDF   Press and hold to visit the page Show Page Notes   Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

In the second part of the DYB System series, we'll cover the remaining steps to Double Your Business. Book your free strategy call with Steve now:  https://dybcoach.com/TalkToSteve This includes Building your Sales Process, How to Capture Video Testimonials, Creative Strategies for Staying Top-of-Mind, and closing with Building a Quality Team Each step will help you dramatically improve the quality of the interactions you have with clients, ultimately improving the chance that they walk away with a positive experience and impression from your company. QUOTES: "Success is Simple. But what's simple to do is also simple not to do." - Jim Rohn "Life is all about relationships." - April Burnett   IN THIS EPISODE YOU'LL LEARN:   Step 7: Build your Sales Process It's undeniable that sales are the lifeblood of every business. In this step, we completely flesh out Steve's process for pre-qualifying leads and selling; Leading every interaction with a focus on delivering a positive customer experience. Step 8: Video Testimonials This section covers capturing the most important and effective form of social proof: genuine video testimonials of clients. We'll cover how to ask for a testimonial, and the best timing to do so while they are in a peak emotional state. Step 9: Stay Top-of-Mind On average, It costs 5x more to get new clients than to stay top-of-mind with current and past clients. Steve will unravel simple ways he's able to stay top-of-mind; Doing so in a non-intrusive way by offering Gratitude, Inspiration, and Entertainment Step 1: Building a Quality Team We've saved the best for last! There is incredible importance of creating an exceptional culture. In this section, we cover hiring for character, and training for skill. The ultimate destiny of your business depends on the team; If you develop the culture, the company takes care of itself.   LINKS AND RESOURCES MENTIONED IN THIS EPISODE:   EP01 9 Steps to Doubling Your Business Part 1  http://dybcoach.link/01 Join DYB http://dybcoach.link/joindyb DYB System PDF http://dybcoach.link/DYBSystem 52 Blog Post Ideas: http://dybcoach.link/52blogPostIdeas YouCanBookMe Video: http://dybcoach.link/YCBM Pre-qualifying Questions: http://dybcoach.link/PreQualifyingQuestions Video Testimonial Checklist: http://dybcoach.link/VideoTestimonialChecklist Send Out Cards: http://dybcoach.link/SendOutCards 3 Steps to get Leads From FB:  http://dybcoach.link/LeadsFromFB 11 Interview Questions: http://dybcoach.link/11InterviewQuestions 9 Ways To Get HOA Work: http://dybcoach.link/9WaysToGet-HOA-Work 80/20 Salse and Marketing by Perry Marshall PipeLineDeals CRM Influence by Robert Cialdini   Press and hold link to visit the page Show Page Notes   Book your free strategy call with Steve now:  https://dybcoach.com/TalkToSteve    

Facebook’s a-changin’… again. Stay on the cutting edge and use these six Facebook updates to make your targeting even better and improve return on ad spend. Then, listen as Keith shares a quick strategy you can use to increase engagement, repurpose content, and help lower your cost per conversion. IN THIS EPISODE YOU’LL LEARN: The new update that will help you overcome the overcrowding of Facebook advertising. A powerful feature (« that you may not know about) that will let you target the right audience and get the results you want from your Facebook ads. How to differentiate your Facebook page and increase your ROI from paid ads. Press and hold link to visit the page Show Page Notes

Everything comes down to this one question. How much can you afford to pay to acquire a customer? Knowing this will make it easier to generate a successful and profitable Facebook campaign. Use the five metrics the experts share to determine how much you can pay to get leads and customers and what a successful Facebook campaign looks like for your business, so you can quickly achieve a return on your Facebook ad spend. IN THIS EPISODE YOU’LL LEARN: The five metrics to determine what success is for your business or clients, so you’ll accurately know what is and isn’t working. The most important metric you need to know to achieve your Facebook marketing goals (« This will give you accurate insight on what your business can attain). The formula to determine the benchmarks your Facebook campaign must hit to quickly achieve a return on your Facebook ad spend (« Hint: You’ll have to do the math backwards). Press and hold link to visit the page Show Page Notes

Have you ever struggled with which Facebook Ad Type to use? Well, you’re not alone. Join the experts as they give you a Facebook ad map any marketer or business can use, whether you’re stumped by your first ad or your one hundredth. They’ll go over which Facebook ad type works with the seven most common offers and why, so you can have a starting point and eliminate confusion going forward. IN THIS EPISODE YOU’LL LEARN: The determining factor that will help you decide which Facebook ad type you want to put in front of your audience (« It’s like using the “Easy Button” for your ads). What going to a party can teach you about your Facebook ads. The mistake marketers make with their Facebook ad copy and what to keep in mind to correct it (« Hint: This may be why you’re seeing early results with your Facebook ads, but they don’t last). Press and hold link to visit the page Show Page Notes

How do you turn leads and subscribers into buyers and raving fans? You answer four questions from Richard Lindner, Co-Founder and President of DigitalMarketer. With Richard’s four questions, you will overcome a lead’s objections and move them through the Customer Journey towards a sale. The best part? It will cost you nothing to start implementing today and allow you to monetize and re-engage members of your audience. IN THIS EPISODE YOU’LL LEARN: How the four questions will positively change the dynamic of your relationship with your leads and subscribers and allow you to communicate the value of your product or service to your prospects. The five-word phrase that will grab your audience’s attention and articulate why a lead should pay attention to you (« Hint: This answers the #1 question). The big mistake companies make that will cause a customer to mistrust you and how you can fix it. LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Bravo Video Testimonial Software Press and hold link to visit the page Show Page Notes

Chris Mattock, CEO of FlowMotion Agency, joins the experts to detail how boosting posts in Facebook has been “game-changing.” Listen to learn the strategy and the targeting they use to vet and test posts before they become Facebook campaigns, so you can gain momentum to scale your campaigns, build-up your fanbase, and generate more customers. IN THIS EPISODE YOU’LL LEARN: What DJing and Facebook ads have in common and how this simple analogy can help you keep your audience engaged. How FlowMotion Agency is using Facebook boosted PPE posts to generate conversions at a fraction of the cost of the Website Conversion Objective. The 3-Part process FlowMotion Agency uses to create a Facebook ad with a high relevance score (« and how you can apply it to your strategy). The audience size FlowMotion Agency targets to keep cost per acquisition (CPA) low. LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Episode 49: Boosted Posts: Microtargeting and Other Advanced Uses of Facebook’s “Easy Button” Episode 51: How to Generate Traffic, Leads, and Sales with Social Media Episode 67: The Proven 3-Step Formula to Transform Your Business with Video Ads [Part 1] Episode 68: 3 Elements of High-Converting Video Ads [Part 2] Episode 69: How to Structure a High-Converting Facebook Campaign Episode 71: The Michigan Method: A Strategy for Scaling Ad Campaigns Press and hold link to visit the page Show Page Notes   Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

The Perpetual Traffic experts are joined by Lindsay Marder, Managing Editor at DigitalMarketer, to detail how DigitalMarketer is using push notifications to diversify their traffic, engage with their audience, and ultimately generate a 15%-20% click rate on Lead Magnet push notifications that have led to a 38% conversion rate.   Push notifications are something you can implement as soon as you’re done listening to this episode. It’s that easy. And if you’re already using them, listen for some quick improvements you can implement to your push notification campaigns.   IN THIS EPISODE YOU’LL LEARN: About the copy, images, and the calendar schedule that is driving DM’s push notification success, so you can do the same. How you can use push notifications to immediately notify your subscribers («This is highly effective for time-sensitive items like flash sales). How push notifications allow you to circumvent social media hang-ups like waiting for an ad to be approved or hoping that your update doesn’t get lost in a sea of notifications. Why you should install your push notifications today, even if you’re not planning on sending out notifications straight away.   LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Episode 72: How DigitalMarketer Generated 500% ROI in 3 Days Using Facebook Messenger PushCrew Dominate Web Media’s Facebook Ads Specialist Certification   Press and hold link to visit the page Show Page Notes   Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Are you confused or frustrated by the Facebook pixel?   The experts will simplify things and explain the three ways they use the Facebook pixel without any “scary” code talk. Join the PT crew as they demystify the Facebook pixel and explain how you can use it to track, retarget, and optimize your campaigns.   IN THIS EPISODE YOU’LL LEARN: The most important parts of the Facebook pixel so you can master them and put your campaigns on the path to success. The easiest way to use the “new” pixel for tracking, and how you can set it up.  How telling Facebook what you want will give you important data for scaling your campaign AND will help Facebook show your ad to people who are most likely to opt-in. The six ways you can retarget people on Facebook, and how you can use this to create lookalike audiences as you scale.   LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Episode 47: Facebook’s New Conversion Pixel: What You Need to Know How to Use Facebook Advertising Pixels to Create High Converting Ad Campaigns   Press and hold link to visit the page Show Page Notes   Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Have you been wondering about Facebook objectives, ad sets, and split testing?   Listen in as the experts detail the campaign structure, so you can utilize the platform to get the best results for your business.     IN THIS EPISODE YOU’LL LEARN: Why you should have multiple ad sets. The first thing Molly does when testing a campaign. The audience size “sweet spot” (« And when to ignore it). How to make your ad’s social proof add up faster while making managing comments on your ad easier.   LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Episode 30: Ad Targeting: A B2B & B2C Case Study Episode 43: Ryan Deiss Shares 4 Steps to Crafting and Optimizing the Perfect Offer   Press and hold link to visit the page Show Page Notes   Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Content marketer and author, Laura Hanly, joins the experts to discuss how to create content that moves your customers through your marketing funnel.   People need interactions with you and your brand to move them through the Customer Journey. Those interactions are the content you create; your content is the ambassador to your brand. If you want to position yourself as an authority, differentiate yourself from competition, or attract a higher end level of client, investing in content is essential to achieve this.     IN THIS EPISODE YOU’LL LEARN: How many "touch points" people need before they'll make a purchase. Laura Hanly's three key elements to a successful marketing campaign.   The two different types of content.   How Laura makes content creation less stressful.   LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Episode 30: Ad Targeting: A B2B & B2C Case Study Find Laura's book, Content that Converts, on her site or on Amazon.   Press and hold link to visit the page Show Page Notes   Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!  

Whether you're a paid traffic rookie or grizzled veteran -- this episode of Perpetual Traffic will focus (or refocus) your energy on the five foundational elements of successful ad campaigns. Molly opens the episode with an analogy that makes remembering these fundamentals a snap.   This episode is based on a training available to all DigitalMarketer Lab members. The slides are available by visiting the Episode 60 show notes at digitalmarketer.com/podcast.   IN THIS EPISODE YOU’LL LEARN: How to apply the most critical aspect of every paid traffic campaign, the "Hook" or offer. (Get this wrong and the rest of the campaign doesn't matter). How to increase the conversion rate on your ads using specificity. (Specific copy can be the difference between a winning and losing ad campaign). How to keep your traffic from clicking the dreaded back button by maintaining "scent" from ad to landing page.  Plus, the Perpetual Traffic team gives examples of traffic campaigns that get these foundational elements right.   LINKS AND RESOURCES MENTIONED IN THIS EPISODE:  Join DM Lab - Want access to Molly’s complete training entitled “How to Build a Profitable Facebook Ad Campaign”? Get Molly’s presentation (and much more) by joining DigitalMarketer Lab for just one dollar. Already a DM Lab member?  Access Molly’s full presentation, “How to Build a Profitable Facebook Ad Campaign” by clicking here. Traffic & Conversion Summit - Learn more about our flagship event in San Diego, California. Episode 43: Ryan Deiss Shares 4 Steps to Crafting and Optimizing the Perfect Offer - Ryan Deiss, co-founder and CEO of DigitalMarketer, and the Perpetual Traffic crew break down how to create an offer that people actually want to buy. Episode 45: 5 Proven Facebook Offers that Convert - The Perpetual Traffic experts reveal the “secret sauce” to 5 proven Facebook offers that work. Episode 33: The Ad Grid: How to Build Campaigns that Convert and Scale - Molly is sharing her 7-step system for campaign and marketing strategy creation.   Press and hold link to visit the page Show Page Notes   Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Fine tune your ad writing skills as the Perpetual Traffic crew reviews ad copy from businesses making education, SaaS and eCommerce offers on the Facebook ad platform. Keith, Molly, and Ralph reveal what works and what doesn't with the hooks, headlines, and calls to action of these ads.   To see the images of each ad visit digitalmarketer/podcast and access the Episode 59 show notes.   IN THIS EPISODE YOU’LL LEARN: How Concordia University uses a great "hook" and "copy specificity" to sell women on going back to school. A classic ad copy formula (used by SaaS company, SamCart) you can apply to virtually any market. How Zenreach uses ad copy to drive video ad consumption (and the simple tweak that would likely improve performance). Plus, we'll warn you of a recent change with the Facebook Ads manager and Power Editor that may be affecting ads you're already running.   LINKS AND RESOURCES MENTIONED IN THIS EPISODE:  Canva - Build beautiful Facebook ad images, effortlessly. Zenreach - See the video ad Keith critiques on the Zenreach home page.   Press and hold link to visit the page Show Page Notes   Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

It’s Perpetual Traffic’s birthday; we’re one-year-old! Thanks to everyone who helped get us here! In celebration, we’ve included a blooper reel at the end of the episode for you to enjoy.   Today, we’re detailing five of the most recent Facebook Ad Platform updates, and how we’re using them in our respective businesses. These new features can save you time, increase ROI, and help you find new audiences.   IN THIS EPISODE YOU’LL LEARN: ·      How to duplicate an ad set without creating a brand new post ID. Use this feature to keep social proof intact, maintain a high Relevance Score, and increase your conversions. ·      The Lookalike Audience strategy the experts have tested and found to have a big impact on creating warm and hot audiences. ·      The fastest way to build high quality leads based on people who have engaged with your ad. ·      The huge time saver that allows you to market and scale across countries. ·      The new mobile ad feature which allows a lead to opt-in right from the news feed, leading to increased ROI and decreased cost per conversion.   LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Episode 49: Boosted Posts: Microtargeting and Other Advanced Uses of Facebook’s “Easy Button”   Press and hold link to visit the page Show Page Notes   Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Dennis Yu, Chief Technology Officer at BlitzMetrics, joins the Perpetual Traffic experts to discuss why keeping it simple on Facebook can go a long way for your business. We’re going to talk about boosting posts, and why they are your bread and butter. Boosted posts work for B2B, for small businesses, for entrepreneurs, for freelancers, for consultants, and marketers on a small budget. For anyone that’s ever thought they don’t have the tools, or the audience, or the resources to advertise on Facebook, this is the episode that will help you get started.   IN THIS EPISODE YOU’LL LEARN: The advantage of boosting a post before you build a campaign in Facebook Ads Manager. How to know when to boost a post and when to turn a boosted post into a campaign. How boosting a post can help you find your content "unicorn." What Facebook ads and speaking on stage have in common, and how this will ultimately make people come to you. LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Resources from Dennis Episode 29: Tell Your Brand Story With These 4 Ad Types (…While Still Generating Sales) Episode 36: What is Facebook’s ‘Relevance Score’? (…and other questions!) Episode 42: 2 Facebook Campaign Metrics that Drive ROI   Press and hold link to visit the page Show Page Notes   Thanks for listening! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Amy Porterfield is one of the most successful (and generous) entrepreneurs in the digital marketing industry.  She’s an excellent example of a marketing trainer that has built a loyal following with: Extremely valuable content Superior marketing In this episode of Perpetual Traffic, Amy explains how she launches products using a combination of content and Facebook ads. Press and hold link to visit the page. Show Page Notes

Congratulations! You are seeing some success with your Facebook ad campaigns.   It’s time to find new audiences like the ones that are converting and cut back on those that aren’t. The Perpetual Traffic experts (Keith, Ralph, and Molly) will show you five ways to scale and optimize your successful ad campaigns in this episode of the PT podcast.   
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Should you buy traffic from Google? Instagram? Bing?  Facebook?  It depends.  In this episode, the Perpetual Traffic experts (Keith, Molly and Ralph) teach you to avoid the first (and biggest) mistake people make when buying traffic.  You’ll learn to determine the right ad platform for your offer so you can put your marketing in front of your ideal customer.     
The truth is that the quality of your offer, ad creative and landing pages means nothing if you don’t find your market. Learn the Perpetual Traffic method for picking the right ad platform in today’s episode. 
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