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Explore Amazon's balancing act between unmatched shopper scale and relentless enforcement against fake‑review brokers in this episode of Built by Business: Amazon, E‑Commerce, Entrepreneurship. Discover how Amazon manages 326 million active shoppers globally, 45% U.S. online market share, and yet still battles pervasive review fraud networks. Learn about Amazon's largest legal victory to date - seizing 75 fraudulent broker sites - and its 10‑year campaign blocking over 275 million suspicious reviews. Need help with your brand: www.andyisom.com
The Full-Time FBA Show - Amazon Reseller Strategies & Stories
The wait is over! In this episode, we're thrilled to announce the launch of Momentum FBA — our brand-new monthly membership designed to help Amazon sellers like you build lasting, consistent success. After more than a decade of selling on Amazon and coaching thousands of sellers, we've seen the biggest challenge isn't starting — it's sustaining progress. That's why we created Momentum FBA: to help you break through plateaus, simplify your systems, and finally scale your business with purpose and profitability. If you're tired of the cycle of motivation followed by burnout, this episode will show you the better way forward. Show Notes for this episode - http://www.fulltimefba.com/303 The Full-Time FBA Podcast Page - http://www.fulltimefba.com/podcast Subscribe to the Full-Time FBA Newsletter and get some helpful freebies - http://www.fulltimefba.com/
Amazon FBA inventory management is no longer a backend task, it's a profit lever just as vital as PPC. In this episode of Built by Business with Andy Isom, we break down why your inventory strategy directly affects your fees, delivery speeds, conversion rates, and ad performance in 2025. With Amazon's latest fee updates, like the low-inventory-level surcharge and storage utilization penalties, mismanaging inventory can kill your margins faster than bad advertising. We'll cover: How Amazon penalizes low inventory and excess storage What really happens when you go out of stock The inventory → PPC feedback loop that silently destroys your ACOS Real tactics to manage inventory smarter in 2025 If you're spending more time optimizing your ads than your inventory, this is your wake-up call. Request a free brand audit at www.weavos.io
It's been a wild week for the Isom family! We welcomed our 3rd baby to the family, and first girl! We are so excited to have Brinley joining us. We are all smitten for sure! There's other interesting news related to e-commerce, tariffs, Amazon advertising on Google (or not), as well as how the big keep getting bigger. Need help? Reach me here: www.andyisom.com
All the biggest brands in the world seem have been started from a stupid idea... One that friends, family, and peers said would never work. Yet here we are. Nike, Liquid Death, Patagonia, Dave's Hot Chicken, and many of my episodes from How I Built This with Guy Raz tell the story. The magic happens outside the comfortzone. Listen to discover some ways you can step outside your comfort zone and start taking action. I can help you here: www.andyisom.com
Amazon Attribution finally works—and if you're not using it, you're leaving money on the table. In this episode of Built by Business, Andy breaks down how Amazon Attribution and the Brand Referral Bonus can help you track external traffic, lower ad costs, and boost profit. Whether you're working with influencers, running Meta ads, or sending traffic from email and SMS, Attribution gives you real data and Amazon gives you up to 10% back on those sales. Learn how to set up links, avoid common mistakes, and use Attribution to finally make external traffic trackable and profitable. Need help. Go here: www.andyisom.com
Únete a Modo FBA Premium Hoy Mismo y Comienza a Ver Resultados Reales
Únete a Modo FBA Premium Hoy Mismo y Comienza a Ver Resultados Reales
Your Amazon Brand Story module might be costing you sales. In this episode of Built by Business, Andy breaks down why most sellers use the Brand Story feature wrong and how to fix it to build trust, drive conversions, and increase your listing performance. Learn the three reasons your Brand Story isn't working, and follow Andy's simple 3-block fix to turn it into a high-converting sales asset. From proof-driven visuals to smart layout decisions, this episode will show you how to unlock the real potential of Brand Story and A+ Content. Claim your Free Amazon Brand Audit at www.weavos.io
The moment your Amazon conversion rate drops by half is when true brand resilience is tested. In this tactical deep-dive, we examine a real-world crisis where one premium brand watched their conversion rate collapse virtually overnight, triggering a cascade of mounting problems: skyrocketing ad costs, plummeting impression share, and rapidly declining sales across their entire catalog.For brands heavily dependent on advertising—particularly those with a 60/40 or greater split favoring ad-driven sales over organic—these conversion crises hit especially hard. The downward spiral accelerates as reduced conversion forces bid reductions, leading to fewer impressions, fewer clicks, and ultimately, a severe drop in revenue and profitability.We walk through the comprehensive troubleshooting process: examining your metrics funnel from impressions through click-through rate to conversion; determining exactly when the drop occurred; analyzing what changes (if any) preceded it; and the challenging reality that sometimes there is no clear "smoking gun" to blame. Amazon's platform complexity means the true cause could be algorithmic changes, competitor actions, or other factors completely invisible to sellers.Most valuably, we reveal the surprisingly powerful price lever that many premium brands underestimate. Through careful margin analysis, our guest discovered they could reduce prices by 20% while maintaining healthy 30% contribution margins—because when properly calculated, the compounding benefits of improved click-through, conversion, and advertising efficiency often outweigh the perceived margin sacrifice. Learn how referral fee reductions, TACOS improvements, and sales velocity increases can transform what seems like a crisis into an opportunity for brand strengthening.Whether you're currently facing a conversion crisis or preparing for the inevitable day when one strikes your business, this episode provides both immediate tactical responses and strategic frameworks to not just survive the challenge but emerge stronger on the other side. Have you experienced a sudden conversion drop? We'd love to hear your story and solutions.
You don't need to rank on Page 1 to win on Amazon in 2025. In this episode of Built by Business, Andy reveals why top-of-search isn't everything anymore—and how the smartest sellers are building profitable brands using lean PPC, long-tail keywords, and off-Amazon traffic. Discover how to drive sales and grow without chasing expensive, high-competition keywords. Learn how to use Amazon Attribution, strategic ad placements, and micro-influencers to convert buyers—even when you're not at the top of the search results. Consulting, coaching, services here: www.andyisom.com
The Full-Time FBA Show - Amazon Reseller Strategies & Stories
Is your Amazon FBA business running out of steam... or are you ready to pick up the pace? In this episode, we're exploring the power of both sprints and marathons in your FBA journey — and how knowing when to use each one can help you build long-term success and enjoy short-term wins. Whether you're feeling stuck or surging forward, this conversation will give you a fresh framework to assess your current strategy and build momentum like never before. Plus, we're unveiling a brand-new 3-day FBA sprint experience that you don't want to miss! Show Notes for this episode - http://www.fulltimefba.com/302 The Full-Time FBA Podcast Page - http://www.fulltimefba.com/podcast Subscribe to the Full-Time FBA Newsletter and get some helpful freebies - http://www.fulltimefba.com/
GFA 466. Discover how AI avatars are revolutionizing the Amazon FBA and e-commerce space in this episode of Global From Asia. Host Michael Michelini interviews Katrina McKay, the virtual brand ambassador for New York Bar Store, as she shares how she uses AI tools for viral video content, customer engagement, and growing a digital brand. Bonus: Meet GFA's new community manager and get a preview of Cross Border Summit 2025! The post Using AI Avatars for Your E-commerce and Amazon FBA Business with Katrina Mckay appeared first on Global From Asia.
Serious Sellers Podcast auf Deutsch: Lerne erfolgreich Verkaufen auf Amazon
Begleitet uns auf eine spannende Reise in die Welt des Amazon PPC, während wir mit unserem Gast Tom Pauße sprechen, einem bekannten YouTuber und Experten im Bereich Amazon-Marketing. Tom teilt seine faszinierende Geschichte, wie er von Gaming-Videos auf YouTube zum versierten Amazon-Seller wurde und schließlich als Berater im Bereich PPC-Marketing tätig ist. Mit wertvollen Einblicken in seine Karriere beleuchtet Tom die Bedeutung von Nischenthemen im PPC und erklärt, warum es für Händler entscheidend ist, diese zu verstehen. Seine Reise von einem Verkäufer zu einem Berater bietet Inspiration und praxisnahe Tipps für alle, die im Bereich E-Commerce erfolgreich sein möchten. Im weiteren Verlauf der Episode erkunden wir die Zukunft der künstlichen Intelligenz im E-Commerce. Wir sprechen über den Einsatz von AI-Tools, wie JGPT, für SEO und Listingerstellung und teilen Erfolgsgeschichten aus Kundenprojekten, die von Verlust- zu Gewinnbringern wurden. Besonders die Vorteile von AI-generierten Bildern werden hervorgehoben, während auch die aktuellen Herausforderungen bei der Textverarbeitung thematisiert werden. AI als unterstützendes Werkzeug zeigt großes Potenzial, besonders im Vergleich zu herkömmlichen Methoden wie Fotoshootings, und kann so für erhebliche Kostenersparnisse sorgen. Zum Abschluss diskutieren wir die Möglichkeiten personalisierter Produkte auf Amazon. Diese bieten nicht nur eine geringere Retourenquote, sondern auch die Chance, höhere Preise zu erzielen. Wir betrachten, wie Technologien wie Gravurgeräte Händlern eine interessante Nische bieten können, da personalisierte Artikel seltener zurückgegeben werden. Zusätzlich gehen wir auf die rechtlichen Aspekte und die Werbung für komplexere Produkte ein. Ein besonderer Dank gilt unserem Gast Tom Pauser, der mit seinem Wissen und seiner Erfahrung diese Episode bereichert hat. Wir freuen uns darauf, euch auch in zukünftigen Episoden wiederzusehen! In Episode 179 des Serious Sellers Podcast diskutieren Marcus und Tom über 00:01 - Amazon PPC 09:35 - Zukunft Von AI Im E-Commerce 20:02 - Potenzial Von Personalisierung Auf Amazon 30:17 - Soziale Medien Und Networking
If you're enjoying the content, please like, subscribe, and comment! Neil's Links: https://www.voltagedm.com/freebook CODE: WORLDXPhttps://www.linkedin.com/in/neiltwaNeil Twa is the CEO / Co-Founder of Voltage Holdings, a company specializing in launching, consulting, selling and acquiring brands with a focus on the e-commerce channels such as Amazon FBA and multi-channel. More than fifteen years of experience as a selling private label products on Amazon and his company.For over 17 years, Mr. Twa has been constructing businesses both online and offline after departing his senior IBM role. Since 2012, he's launched5+ personal brands, generated 10's of millions in revenues as 8 figures sellers, and assisted in the growth of 1000+ others through consulting, coaching, and mentoring alongside partner Reed and their Voltage team. Neil together with Reed Larsen, published a new book titled "Almost-Automated Income with FBA: Build a Profitable Lifestyle-Driven Amazon Business. Exit for Millions. Even Without Any E-commerce Experience". The book is a groundbreaking guide that has swiftly claimed the #1 spot among new release books. This manual is the key to building a lucrative lifestyle-driven Amazon business that expertly guided by Twa and Larsen through the intricacies of Amazon FBA, offering invaluable insights and strategies to pave the way for a profitable venture.______________________Follow us!@worldxppodcast Instagram - https://bit.ly/3eoBwyr@worldxppodcast Twitter - https://bit.ly/2Oa7BzmSpotify - http://spoti.fi/3sZAUTGYouTube - http://bit.ly/3rxDvUL#bankruptcy #amazon #ecommerce #business #death #personalgrowth #perseverance #determination #motivation #sell #producer #manufacturing #subscribe #explore #explorepage #podcastshow #longformpodcast #podcasts #podcaster #podcastshow #podcasting #worldxppodcast #viralvideo #youtubeshorts
Bundling is one of the most powerful—and most ignored—ways to grow your Amazon business profitably. In this episode of Built by Business, Andy breaks down how to use Amazon product bundling to increase your average order value, boost profitability, and defend your listings from hijackers. Whether you're using Amazon Virtual Bundles or creating physical kits with custom packaging, the strategy is the same: give customers more value while boosting your margin. Andy covers what types of bundles actually work, how to name and position them, and how to avoid the biggest bundling mistakes sellers make. All my resources here: www.andyisom.com 2 FREE Months of Sellerboard: https://sellerboard.com/?p=01393
Launching a product on Amazon doesn't have to mean sacrificing all your profit. In this episode of Built by Business, Andy breaks down how to launch on Amazon without giving away 90% of your margin. Forget the old-school tactics like rebates, steep discounts, and blowout PPC campaigns. You'll learn how to build a high-converting listing, position your product to stand out, and attract real buyers without racing to the bottom on price. Andy shares a margin-first launch framework that includes strategic bundling, long-tail PPC targeting, and believability-first content that converts even with under 10 reviews. Whether you're launching your first private label product or rethinking your next product strategy, this episode gives you a profitable roadmap to launch smarter in 2025. Get a free audit here: www.weavos.io.
In this episode, Lauren talks to the seller of an Amazon FBA business created in December 2020 in the pet care niche. Listen in to find out how the business makes an average of $3,359.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/81531 to learn more about this business.
In this episode, Lauren talks to the seller of an eCommerce and Amazon FBA business created in August 2013 in the apparel & accessories niche. Listen in to find out how the business makes an average of $18,906.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/85869 to learn more about this business.
In this episode, Lauren talks to the seller of an Amazon FBA and eCommerce business created in July 2023 in the personal care niche. Listen in to find out how the business makes an average of $5,800.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/85288 to learn more about this business.
In this episode, Lauren talks to the seller of an eCommerce and Amazon FBA business created in August 2019 in the children, parenting, and news & education niches. Listen in to find out how the business makes an average of $11,069.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/85623 to learn more about this business.
Want to know if your product is built to last? In this episode of Built by Business with Andy Isom, we break down the three most telling e-commerce metrics that predict if your product will survive in 2025 and beyond: You'll learn: What good CVR really looks like on Amazon Why LTV is your long-term profitability driver How to track and improve your review velocity Which metrics are not worth obsessing over If you're serious about building products that actually work, this episode is the most honest audit you'll get. I can point you to tools or services to help you: www.andyisom.com
Send us a textChoosing between FBA and FBM depends on product size, shipping cost, and how fast it sells. Oversized or custom items often cost more when stored long-term and may not qualify for Prime. Sellers must weigh shipping fees, labor, and storage when deciding which method helps them keep more profit.Talk to an expert about which fulfillment method will actually save you money: https://bit.ly/4jMZtxu#AmazonSelling #FBAvsFBM #EcommerceShipping #FulfillmentStrategy #AmazonFeesWatch these videos on YouTube:You're Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13-------------------------------------------------Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4kOz6rrRunning ads blind? Grab the PPC guide that actually works: https://bit.ly/4lF0OYXTimestamps00:00 - FBA vs FBM: Which One Should You Use?00:16 - Why FBA Is Getting More Complicated00:49 - What Amazon Covers with FBA01:12 - How FBM Gives You More Control01:37 - Example: Fast-Moving vs. Bulky Products02:41 - FBM for Large and Custom Items03:28 - Using ASIN and Amazon's Revenue Calculator04:21 - Long-Term Storage Cost Risks05:11 - Using 3PL for Heavy Products06:00 - Small Product Shipping Cost Breakdown06:41 - When Custom Products Need FBM07:10 - Final Comparison of FBA vs FBM-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
E-commerce doesn't get less scary as you grow it just gets different. In this episode of Built by Business with Andy Isom, we explore the uncomfortable truth that fear doesn't disappear with experience. Even top Amazon sellers and e-commerce brand owners deal with anxiety, uncertainty, and decision-making stress—every day. If you're feeling stuck, nervous, or like you should "have it figured out by now," this episode is a dose of reality and relief. Reach out to me for help: www.andyisom.com
Send us a textMany sellers are being overcharged due to incorrect Amazon FBA fulfillment fees. With the new fee explainer tool, it's now easier to track shipping weight, unit weight, and dimensional weight for each order. This helps identify billing issues and request remeasurement to avoid paying inflated fulfillment fees in the future.Stop overpaying for FBA. Submit a remeasurement request today and get back what's yours.Still getting hit with strange FBA charges? Let's dig into your numbers together, book a call now: https://bit.ly/4jMZtxu#AmazonFBA #AmazonSellerTips #FBAfees #AmazonReimbursement #AmazonToolsWatch these videos on YouTube:The Secret to Consistent Amazon Results Most People Miss! https://www.youtube.com/watch?v=_theSHY6S0Q&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmYAre You Ready for Prime Day? Don't Miss These Tips! https://www.youtube.com/watch?v=kaEUzjW6sxg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=2-------------------------------------------------Struggling with ads? Download our free PPC guide made for Amazon sellers:https://bit.ly/4lF0OYXWant better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSlTimestamps00:00 - Why Amazon May Be Overcharging FBA Sellers00:25 - How to Use Amazon's New Fee Explainer Tool01:01 - Requesting Remeasurements for Overcharged Orders01:56 - Steps to Submit a Cubiscan Request03:08 - Why Amazon Sometimes Charges the Wrong Fulfillment Fee04:02 - Why This Tool Is a Big Deal for Sellers-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Are you building a business—or just working a really expensive job? In this episode of Built by Business with Andy Isom, we dive into the trap many Amazon sellers fall into: creating a business that depends entirely on you. You'll learn how to spot the signs you're operating as a solo employee instead of a true owner—and what to do about it. If you want to stop trading time for dollars and finally build something sustainable, this episode is for you. Request your free Amazon brand audit at www.weavos.io
In this special podcast episode, I give you a full breakdown on how to run PPC ads on Amazon as a reseller. Timestamps: Intro 00:00 What to Expect 01:13 Goals of This Masterclass 06:25 PPC Fundamentals 07:28 When (And Why) Resellers Should Run Ads 11:48 Setting Up Your First Campaign 18:26 Targeting Strategies 30:52 Reading PPC Reports 35:21 Campaign Optimization 41:07 Adding Value to Brands with PPC Ads 43:52 Should You Hire a PPC Agency? 53:44 Real Case Studies 54:30 Biggest Advertising Hack for Resellers 57:26 Top 3 Takeaways 01:00:03 Join the Wholesale Network: https://www.wholesalenetwork.io/ Check out our Wholesale Accelerator community - https://www.skool.com/the-wholesale-network-101/about Amazon Business Templates: Brand criteria - https://corey-ganim.kit.com/d2159c4015 Brand and distributor call scripts - https://corey-ganim.kit.com/7e46a39b1f Distributor criteria - https://corey-ganim.kit.com/3c9d50ab97 Seasonal sourcing calendar - https://corey-ganim.kit.com/11c8affa83 PO template - https://corey-ganim.kit.com/5ebf7e2656 VA job posting templates - https://corey-ganim.kit.com/b618eb05bc FOLLOW MY SOCIALS: Twitter: https://twitter.com/GanimCorey LinkedIn: https://www.linkedin.com/in/corey-ganim/ Instagram: https://www.instagram.com/coreyganim/ TikTok: https://www.tiktok.com/@coreyganim?lang=en
The FedEx Ground Unauthorized Package Charge is a fee rarely encountered by shippers, but when it appears, a shipper will take immediate action. FedEx recently announced general changes to surcharges on unauthorized shipments that require additional handling. Generally, FedEx announces these fee increases in September each year, which take effect at the beginning of the following year. FedEx's unauthorized and additional handling fees increase by about 20% per year, but have also doubled. Read More Since 2006, Refund Retriever has audited FedEx and UPS packages for late deliveries and billing mistakes. Through a comprehensive logistics analysis, we help shippers maximize carrier discounts and achieve best-in-class pricing. Are you paying too much for your shipping? Refund Retriever also offers a solution to all your Amazon FBA reimbursement problems. We manually review the entire inventory lifecycle to ensure all inventory is available for sale. To learn more about FedEx/UPS auditing, contract negotiation, or Amazon FBA reimbursement services, visit: https://zurl.co/ZUqV
In this episode, the FBA University boys discuss about whether Amazon FBA is saturated!
Scaling isn't always the answer—especially on Amazon. In this episode of Built by Business with Andy Isom, we break down the anti-scale strategy that's helping e-commerce sellers boost profits by simplifying their product catalog, cutting deadweight SKUs, and focusing on what actually moves the needle. You'll learn how to: Audit SKU-level profitability Reduce complexity and increase margin Reinvest resources into your hero products Avoid the hidden cost of over-scaling Whether you're overwhelmed by too many ASINs or just want to grow smarter, not bigger, this episode will help you rethink what profitable growth looks like in 2025. Request a free Amazon brand audit at www.weavos.io Get 2-FREE Months of Sellerboard: https://sellerboard.com/?p=01393
The line between AI hype and reality is blurring for Amazon sellers. What's actually working right now, and what still falls short of the promises?We're witnessing dramatic improvements in AI image generation tools over the past 6-12 months. ChatGPT and Gemini can now create compelling product images for certain categories and make sophisticated edits that previously required professional Photoshop skills. Need to change a background, adjust lighting, or swap in different models using your product? AI handles these tasks remarkably well, creating natural shadows and maintaining proper perspective automatically.The most striking revelation? Amazon products with obviously AI-generated images are selling in massive volumes with excellent reviews. While photorealistic perfection might be ideal, consumers are demonstrating that "good enough" AI imagery doesn't hinder purchasing decisions for many product categories.Where AI delivers immediate ROI is rapid A/B testing. You can now create multiple image variations in minutes rather than hours, testing which demographics, backgrounds, or visual elements drive the highest click-through and conversion rates. For brands willing to experiment, these incremental improvements compound into significant sales growth.Custom GPTs represent another breakthrough, with Amazon sellers building specialized AI assistants for listing optimization, keyword research, and content generation. These tools require minimal technical expertise yet dramatically streamline workflows that previously consumed hours of time.Not everything lives up to the hype yet. Fully automated Amazon advertising remains problematic – while AI excels at bid optimization, it often goes "nuts" with keyword harvesting without human oversight. The technology is advancing rapidly, though, with today's "impossible" demonstrations likely becoming standard practice within 3-6 months.Ready to leverage AI for your Amazon business? Start with image testing, explore custom GPTs, and remember that for any business challenge you face, someone has probably already built an AI solution that can help. The future of Amazon selling is arriving faster than most realize – are you prepared?
Cuando alguien se lanza a vender en Amazon FBA, suele imaginar resultados rápidos y ganancias fáciles. Pero, según Daniel Miranda, mentor de vendedores en Estados Unidos y autor del libro “Cómo vender en Amazon FBA desde cero”, uno de los mayores errores no tiene que ver con la plataforma, ni con temas técnicos, sino con la mentalidad con la que se empieza: “Mucha gente cree que el fracaso en Amazon se debe a ciertos errores técnicos, como no saber importar, usar PPC, definir los taxes, etc., pero el problema más grande es que la mayoría de las personas tienen expectativas poco realistas”. Para Daniel, el exceso de promesas vacías que circula en redes sociales y cursos sin metodología, alimenta falsas ideas de éxito instantáneo. Este tipo de expectativas suele provocar desánimo frente a los primeros tropiezos. “Sucede que después de una caída, los emprendedores que recién comienzan siempre se desaniman”, dice. La clave no está en evitar los desafíos, sino en tener un enfoque más estratégico, realista y rentable. “El problema de Amazon no es la falta de ventas porque tienes el PPC para activarlas. El problema real es ser rentable”, sostiene nuestro invitado. Lanzar un producto no se trata de subirlo y esperar. Se trata de comprender el mercado, hacer números y tomar decisiones con datos. Daniel insiste en que sin una mínima claridad financiera, el camino puede ser cuesta arriba. Y esa claridad puede comenzar por lo más simple: “Una claridad financiera te la da una simple hoja de Excel. Si no te llevas bien con esa herramienta, difícil que puedas llevar un estudio financiero”. Muchos emprendedores no dimensionan correctamente el costo real de lanzar una marca: “Dejando de lado los gastos de accesorios, como Helium 10 o Amazon Seller Central, te puedes gastar USD 6,000 para lanzar una marca. Hay personas que han gestionado los precios con los chinos y han comenzado con USD 3,000, pero no es la regla común. Esto incluye producto, flete internacional, taxes, certificaciones e inspecciones”. Más allá del presupuesto, elegir bien el producto es un paso decisivo. Y ahí también hay errores frecuentes. “El estudio del mercado es el 80 por ciento del éxito o el fracaso de un negocio. Puedes dar un brinco de fe y luego ocurre que tenemos mil unidades de productos stockeadas en Amazon, no se venden y perdemos mucho dinero”. Por eso Daniel recomienda no enamorarse de una idea y testear antes de invertir. “No nos enfocamos en un producto, sino que filtramos entre cientos de opciones para elegir los que tienen mayores probabilidades de éxito”. Y aclara que “los productos que llegan a producirse son los que ya validamos en el mercado”. Esa validación comienza mucho antes del lanzamiento oficial. “En la segunda fase hacemos las cotizaciones. Tenemos que validar el producto de manera financiera y si es rentable comprar los productos para luego venderlos”, cuenta nuestro experto. Incluso, Daniel va un paso más allá: “Hago una preventa como validación de mercado”. Esta práctica permite no solo testear si el producto tiene salida, sino también reducir el riesgo inicial. Una vez validado el producto, muchos vendedores cometen el error de invertir grandes sumas en publicidad, sin conocer realmente los márgenes o el nivel de competencia. “El PPC es una métrica que no puedes conocer hasta que ya gastaste. Lo que yo hago es buscar productos que no requieran PPC o que necesiten muy poco”, relata Daniel. En este punto, sugiere prestar atención a los productos High Ticket: “Con los productos High Ticket hay mucha menos competencia, por eso solemos elegirlos”. Otro mito que nuestro invitado desarma es el del branding obligatorio desde el inicio: “La mayoría de las personas no tienen grandes presupuestos, por eso no tiene sentido al inicio registrar la marca si no saben si tienen ventas”. Lo que aconseja es avanzar paso a paso, evaluando cada decisión en función de su retorno. En ese camino, evitar mercados saturados también es una estrategia clave: “Un error muy grande es que las personas entran a mercados extremadamente saturados, porque cuesta mucho dinero destacar”. Aunque lanzar una marca propia puede parecer más profesional, también puede implicar riesgos mayores si no se hace con respaldo de datos. “Hoy está impuesto como una verdad inamovible que, si haces Private Label, sí o sí necesitas PPC, pero no es cierto. Yo tengo productos que se venden orgánicamente, pero mis competidores son pocos”, subraya nuestro experto. En esos casos, bastan acciones simples para lograr tracción inicial: “10 reseñas son suficientes para que el comprador te elija”. Para quienes quieren resultados más rápidos o tienen poco capital, Daniel propone otro enfoque: “El dinero no se puede hacer de la noche a la mañana en Amazon, pero para tener dinero más rápido recomiendo siempre Arbitraje”. Mientras se gana experiencia, esta estrategia permite generar flujo de caja sin tantos riesgos. Vender en Amazon no es magia. Requiere estrategia, paciencia, validación y análisis. Y sobre todo, evitar errores que se repiten en quienes se lanzan sin una metodología clara. “La ejecución es sólo apretar algunos botones al final”, recuerda Daniel. Sin embargo, lo importante sucede mucho antes. Instagram: danieljmiranda2
In this episode, Lauren talks to the seller of an Amazon FBA business created in March 2015 in the beauty, art, baby care, and pet care niches. Listen in to find out how the business makes an average of $6,495.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/85934 to learn more about this business.
In this episode, Lauren talks to the seller of an eCommerce, Amazon FBA, and Amazon FBM business created in June 2023 in the hobbies and children niches. Listen in to find out how the business makes an average of $11,626.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/86374 to learn more about this business.
Most Amazon sellers dream of a 4X or 5X exit. But in reality, most Amazon brands sell for just 2.5 to 3.2X. In this episode of Built by Business, Andy breaks down why most exits are capped at a 3X multiple—and what actually moves the needle when it comes to getting paid more for your brand. If you're thinking about selling your Amazon FBA business, or just want to build a more valuable, scalable brand, this episode gives you the playbook for maximizing valuation. We'll cover what buyers look for, what kills your multiple, and how to reverse-engineer your business for a premium exit—even if you're not selling anytime soon. Try Sellerboard FREE for 2-months: https://sellerboard.com/?p=01393 Get a Free Amazon Brand Audit from the Weavos team: www.weavos.io
The Full-Time FBA Show - Amazon Reseller Strategies & Stories
If you've been selling on Amazon for a while and feel stuck just below that $10,000/month milestone, you're not alone — and you're not broken. Many Amazon sellers hit a plateau, even after early success. In this episode, we're pulling back the curtain on the most common roadblocks we've seen after coaching thousands of sellers. From inconsistent sourcing habits to cash flow missteps, we're giving you the clarity (and the encouragement!) you need to push past those hurdles and unlock the full-time income you've been dreaming about. ✅ Whether you're just getting started or you've been at this a while, this episode is packed with real-talk insights and proven strategies to scale with confidence. Show Notes for this episode - http://www.fulltimefba.com/301 The Full-Time FBA Podcast Page - http://www.fulltimefba.com/podcast Subscribe to the Full-Time FBA Newsletter and get some helpful freebies - http://www.fulltimefba.com/
Taylor Swift's merch drops are a masterclass in marketing—and Amazon sellers need to pay attention. In this episode of Built by Business with Andy Isom, we break down what e-commerce brands can learn from Swiftie-level demand. From limited-edition product launches and emotional branding to smart buyer segmentation and engineered scarcity, this episode gives you actionable tactics to infuse your Amazon business with hype, not just hope. Whether you're launching supplements, home goods, or apparel, the strategies behind Taylor Swift's merch success can be adapted to your Amazon brand—starting today. Learn how to create urgency, elevate your positioning, and turn casual shoppers into lifelong fans. Schedule a 1-Hour consulting call with me here: www.andyisom.com
I'm sharing all the results and wins from the week at Weavos. Hear what we're working on, who's taking action and making moves, and who had a big week in sales and performance. If your name wasn't mentioned, but you wish it was... Let's get going! Apply for a free brand audit to see how you can work with me and my team at www.weavos.io
Would Amazon FBA still be worth starting in 2025? Or is the opportunity gone? In this episode of Built by Business, Andy Isom breaks down exactly how FBA has changed and whether he'd still launch an Amazon brand from scratch today. He shares what's harder (tariffs, fees, ad costs), what's better (infrastructure, tools, trust), and what actually works for new sellers now. You'll learn the 3 filters he uses before launching any new product, plus a detailed breakdown of strategies to win in today's Amazon landscape. Need clarity on whether FBA is the right move for your brand? Get 2 FREE Months of Sellerboard here: https://sellerboard.com/?p=01393 Book a free Amazon audit at www.weavos.io
One viral video can change the entire trajectory of your Amazon brand. In this episode of Built by Business, Andy breaks down what makes videos go viral in 2025—and how smart brands are engineering that success with strategy, not luck. You'll learn what platforms are working best (TikTok, Reels, YouTube Shorts), how to structure content for watch time and clicks, and what kind of sales lift to expect when it works. Andy shares real examples from agency clients and how one short video can impact keyword rank, organic sales, and long-term brand equity. Whether you're a brand owner, creator, or agency partner—this episode will show you how to turn your camera roll into a growth engine. Need help creating your own viral moment? Book a free Amazon brand audit at www.weavos.io
Prime Day 2025 is in the books and I'm sharing some results from some of my own clients and brand. We also unpack the latest Marketplace Pulse article on why tariffs aren't driving international expansion... Grab 2-FREE months of sellerboard here: https://sellerboard.com/?p=01393 Get a free Amazon Brand Audit at www.weavos.io
Negative reviews don't just hurt your rating—they kill your conversions. In this episode of Built by Business, Andy Isom is joined by Shane Barker of TraceFuse to uncover how Amazon sellers can legally and compliantly remove reviews that violate Amazon's policies. You'll learn what kinds of reviews are eligible, why most sellers fail to remove them, and how TraceFuse identifies and resolves review sabotage the right way. Use the FREE Review Checker here: https://tracefuse.ai/amazon-review-checker/ Checkout TraceFuse here: https://tracefuse.ai/
Dave reveals his brands' revenue numbers from Prime Day and talks about what the overall experience was for sellers on Prime Day, from large aggregators to smaller sellers. Did the transition from a two-day to a four-day format make more money than last year? Did it cause a dip? We examine whether Amazon's claims were BS in today's episode. Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today! Last year, Amazon's Prime Day results were lukewarm across the board with sellers seeing a 1.5x - 2x increase in sales except for a select few. How was this year's Prime Day? Well, Amazon claims that Prime Day 2025 was the biggest prime day ever compared to previous years. But is it really? With Prime Day done and dusted, Dave reveals his brands' revenue numbers during the big shopping holiday to share how his experience was. Dave also shares how 10 anonymous brands from various revenue numbers did during Prime Day, with data taken from SellerSnooper. Are Amazon's claims BS? Or are they technically correct? We find out in today's episode. The Big Takeaway Initial reports indicated a 40% dip in Day 1 sales. Amazon claims that Prime Day 2025 was the biggest Prime Day ever. 8 out of 10 tracked companies saw sales gains during Prime Day, but how big were they? Sellers reported varied performance, with some seeing modest gains. Many sellers felt Prime Day performance was average this year. Sellers should definitely be cautious about discounting heavily during Prime Day. Timestamps 00:00 - Prime Day Overview and Initial Impressions 02:17 - Amazon's Shift to a Four-Day Event 04:41 - Analyzing Amazon's Sales Claims 07:03 - Performance Insights from Various Brands 09:01 - Seller Strategies and Experiences 11:17 - Overall Reflections on Prime Day Performance As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested. Don't forget to leave us a review on iTunes if you enjoy our content. Thanks for listening! Until next time, happy selling!
The Full-Time FBA Show - Amazon Reseller Strategies & Stories
We've hit episode 300, and we're feeling a little nostalgic! In today's special milestone episode, we're celebrating by throwing it all the way back to our very first podcast episode (from 2019). Whether you've been with us since the beginning or just recently discovered the show, this throwback is a fun look at how far we've come — both in our Amazon FBA business and as podcast hosts. Listen today as we reflect on our journey, laugh at our early ramblings, and reintroduce ourselves to you with a fresh perspective.
Influencer marketing isn't dead—but it's not required. In this episode of Built by Business, Andy Isom breaks down the anti-influencer strategy: how smart Amazon and e-commerce brands are scaling in 2025 without followers, fancy collabs, or viral content. Learn how to turn your customers into creators, generate proof-based content, and structure listings that convert—without ever hiring an “ambassador.” This is the no-fluff, high-leverage content strategy for sellers who want sales—not social vanity. My agency team can manage this entire social media strategy for you. Just reach out through my website: www.andyisom.com
There's a goldmine of bulk buyers on Amazon—and most sellers never unlock it. In this episode of Built by Business, Andy Isom dives into Amazon Business, the $35B+ opportunity designed for B2B buyers like schools, hospitals, and contractors. You'll learn how to activate Amazon's built-in B2B tools, structure your listings for volume orders, and uncover repeat buyers hiding in plain sight. If you want to grow without chasing more traffic, this episode shows you how to scale through strategic bulk and institutional orders. We can set this up for you. Reach out through my website: www.andyisom.com
If your product isn't converting, that doesn't mean it's a loser. It might just be misunderstood. In this episode of Built by Business, Andy Isom breaks down how to reposition existing products for new use cases, seasonal campaigns, or customer segments—without creating a single new SKU. You'll learn 4 proven re-angling strategies that help brands drive fresh traffic, increase conversions, and stay relevant all year long. Get a free brand audit here: www.weavos.io
Proof sells. Period. In this episode of Built by Business, Andy Isom breaks down how Amazon and e-commerce brands are using social proof, reviews, UGC, and visual storytelling to convert browsers into buyers. You'll learn the 5 most effective types of proof, how to collect them fast, and how to embed them directly into your listings, ads, and funnels. If you've got traffic but low conversions, this episode gives you the credibility framework your brand might be missing. Want help with your brand, let's get you a free audit: www.weavos.io
In this episode of Built by Business with Andy Isom, I'm catching you up on what happened while I was offline. You'll hear: A behind-the-scenes look at how I unplugged completely (and came back sharper). Real Amazon policy and feature updates every seller should know. What changed while I was gone—and what your brand should do about it. Why true rest is a superpower for entrepreneurs. Whether you're preparing for Prime Day or just need a reset yourself, this episode brings the energy, insights, and action steps you need. Get your free Amazon brand audit at www.weavos.io