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Send us a textWhat does it mean to keep making, caring and staying human when everything feels like it's falling apart?In this final episode of the Girls Twiddling Knobs podcast, Isobel Anderson speaks directly and unfiltered to you, the listeners, with honesty, clarity and care.This is not a neat goodbye or a highlight reel. It is a reckoning. A permission slip. And a series of parting truths offered to women in music, male allies, music organisations and colleagues in higher education.Isobel reflects on the wider context we are living in: dark times, eroding systems, the devaluing of art and the quiet shame so many creatives carry around money, security and survival. She argues for doing less but doing it with integrity. For making more than we consume. For listening more than we shout. And for staying close to creativity not because it will save the world, but because it keeps us human.You'll hear candid advice about:The real trade-offs between making art and making a livingWhy streaming is a dead end for most musiciansWhen to treat music like a business and when not toInvesting in skills, backing yourself and stopping the wait for permissionLetting other people own their shitWhy organisations must take digital communication seriously if they want real impactThe role men must play as active, imperfect alliesThe heartbreak and hope of higher education, and when it might be time to build something elseThe episode closes with gratitude, acknowledgements and a reflection on legacy. Girls Twiddling Knobs may be ending, but listening, making, creating and caring do not.Stay bold. Stay unapologetic. Don't wait for permission. Stay human.---------------------------------------------------Girls Twiddling Knobs has ended, but you can stay connected to Isobel's artistic work here. Girls Twiddling Knobs was hosted by Isobel Anderson and produced by Isobel Anderson and Jade Bailey from Nov 2020-Jan 2026 and will remain live on all major podcast platforms throughout 2026. We are grateful to the British Library who have archived the podcast in their Sound and Vision Collection. Learn more about the Girls Twiddling Knobs legacy here.Watch this episode on YouTubeExplore more episodes here.Listen on Spotify.
To attend the panel, go here: http://profitablemusician.com/panelBecome more profitable in just 5 minutes per week with the Profitable Musician Newsletter. Sign up at http://profitablemusician.com/join Join Bree Noble and Chris SD as they dive into the world of music licensing for indie artists. Find out if sync licensing is the right path to grow your income and fanbase, and get answers to your most pressing questions.In this episode, you'll learn:The realities and opportunities of music licensing for independent songwriters.Why authentic, artist-driven music (even quirky or non-mainstream styles) is often favored in TV and film placements.The importance of direct relationships with music supervisors versus going through agents and libraries.How much your following or production quality actually matters for sync placement.What you should have in place before submitting your music—including copyright, production tips, and industry know-how.Tune in for straight talk about building your music career through licensing and the honest steps to get your songs in front of music supervisors!
To attend the panel, go here: http://profitablemusician.com/panelBecome more profitable in just 5 minutes per week with the Profitable Musician Newsletter. Sign up at http://profitablemusician.com/join Join Bree Noble and Chris SD as they dive into the world of music licensing for indie artists. Find out if sync licensing is the right path to grow your income and fanbase, and get answers to your most pressing questions.In this episode, you'll learn:The realities and opportunities of music licensing for independent songwriters.Why authentic, artist-driven music (even quirky or non-mainstream styles) is often favored in TV and film placements.The importance of direct relationships with music supervisors versus going through agents and libraries.How much your following or production quality actually matters for sync placement.What you should have in place before submitting your music—including copyright, production tips, and industry know-how.Tune in for straight talk about building your music career through licensing and the honest steps to get your songs in front of music supervisors!
Making a Scene Presents Ace Studio 2.0 Artist Edition: The Deep-Dive Review Every Indie Musician NeedsThe walls of the old music industry are falling, and indie artists are finally getting the tools they deserve. For years, only big studios and big budgets had access to high-end vocal production, full instrument libraries, and teams of session singers ready to jump in at any moment. But now there's Ace Studio 2.0 Artist Edition, a tool that lets any indie musician create pro-level vocals, harmonies, and expressive instruments right inside their home studio. http://www.makingascene.org
Send us a textThe room glowed with warm orange light, a full house gathered to celebrate five years of Girls Twiddling Knobs and to witness a bold closing chapter. We brought a live panel to the stage to ask a deceptively simple question: are music technology skills truly crucial for women and gender-diverse artists? What followed was honest, funny, and disarmingly practical—stories about safety in studios, DIY learning, pricing your worth, and the power of choosing collaborators who actually listen.Karen Sutton (Oram Awards) mapped the tough terrain of funding and why mentoring fills the gaps that DIY routes can't always bridge. Rooks, aka Jenny Bulcraig (2% Rising), shared how artists are rejecting microaggressions and confusion in sessions in favor of producers who offer clarity, consent, and better results. afromerm, aka Cecilia Morgan, unpacked how growing technical fluency turns doubt into calm agency on stage, even when met with patronising questions. Glade Marie (Saffron) spoke to intuition, community, and using brand gigs to bankroll creative freedom without apology. Together, we explored how tech skills change careers, why safer spaces are non-negotiable, and how to build sustainable models when institutions look away.We don't pretend the landscape is fair. Arts funding is shaky. Industry gatekeepers still overlook what doesn't fit a KPI. But the path forward is clear: learn the tools that center your voice, set boundaries around money and time, and build the rooms where more of us can thrive. As we prepare a short final season—answering why we're closing and what we've learned—we're archiving the work and passing the torch to the many initiatives pushing this movement forward.If you've ever felt othered in a studio, underpaid for your craft, or unsure how to start charging for your expertise, this conversation is a compass. Listen, share, and tell us the boundary you're setting next. And if this resonated, subscribe, leave a review, and send the episode to a friend who needs it.Ready to level up your music making with the powerful art of field recording? Download my new FREE Essential Gear Checklist to Start Field Recording With Your Smartphone >> Love Girls Twiddling Knobs? Leave a review wherever you're listening and let me know!---------------------------------------------------Girls Twiddling Knobs is hosted by Isobel Anderson and produced by Isobel Anderson and Jade Bailey.Watch this episode on YouTubeExplore more episodes here.Listen on Spotify.Join the Girls Twiddling Knobs Podcast Community here >>
How Do Indie Musicians REALLY Break Through? A&R Holly Hutchison Reveals Music Industry Secrets! Dive into the latest episode of the MUBUTV Music Business Insider Podcast as legendary A&R executive and AnRGirl founder, Holly Hutchison, reveals the real secrets to artist development in today's music industry! From her work discovering Muse, Slipknot, and Alanis Morissette, to championing indie musician success, Holly discusses major shifts from label-driven careers to independent artist empowerment, artist services, data analytics, and using tools like Beatchain and Chartmetric. Perfect for indie artists ready to cut through the noise, build a sustainable career, and own their music journey!
Alice Sandahl is an Indie musician. She's been a professional musician for over 20 years and for 10 years she was a founder and keyboard player with the all-girl band La Luz. She has since developed a solo career and she also obtained an MFA in music. And she now helps other artists accomplish their songwriting dreams and artistic goals.My featured song is “Cakewalk For Debra” from the album Miles Behind. Spotify link.------------------------------------------The Follow Your Dream Podcast:Top 1% of all podcasts with Listeners in 200 countries!Click here for All Episodes Click here for Guest List Click here for Guest Groupings Click here for Guest TestimonialsClick here to Subscribe Click here to receive our Email UpdatesClick here to Rate and Review the podcast—----------------------------------------CONNECT WITH ALICE:www.alicesandahl.com—----------------------------------------ROBERT'S NEW SINGLE:“MI CACHIMBER” is Robert's new single. It's Robert's tribute to his father who played the trumpet and loved Latin music.. Featuring World Class guest artists Benny Benack III and Dave Smith on flugelhornCLICK HERE FOR OFFICIAL VIDEOCLICK HERE FOR ALL LINKS—--------------------------------------ROBERT'S RECENT SINGLE:“SUNDAY SLIDE” is Robert's recent single. It's been called “A fun, upbeat, you-gotta-move song”. Featuring 3 World Class guest artists: Laurence Juber on guitar (Wings with Paul McCartney), Paul Hanson on bassoon (Bela Fleck), and Eamon McLoughlin on violin (Grand Ole Opry band).CLICK HERE FOR ALL LINKSCLICK HERE FOR THE OFFICIAL VIDEO—-------------------------------------------ROBERT'S LATEST ALBUM:“WHAT'S UP!” is Robert's latest compilation album. Featuring 10 of his recent singles including all the ones listed below. Instrumentals and vocals. Jazz, Rock, Pop and Fusion. “My best work so far. (Robert)”CLICK HERE FOR THE OFFICIAL VIDEOCLICK HERE FOR ALL LINKS—----------------------------------------Audio production:Jimmy RavenscroftKymera Films Connect with the Follow Your Dream Podcast:Website - www.followyourdreampodcast.comEmail Robert - robert@followyourdreampodcast.com Follow Robert's band, Project Grand Slam, and his music:Website - www.projectgrandslam.comYouTubeSpotify MusicApple MusicEmail - pgs@projectgrandslam.com
Audius Introduces Artist Coins!Think of an Artist Coin like a digital fan-club pass. You make a coin under your artist name on Audius. Fans can buy it inside Audius. Holding your coin gets them into your inner circle: early listens, coin-only posts, private chats, special drops, and whatever else you decide to offer. It's all built into the same Audius site where your music lives, so fans don't have to learn a bunch of new tools. On day one, Audius already lets you gate music for coin holders and send message blasts to those holders, which makes the coin useful immediately—not some “maybe later” promise. http://www.makingascene.org
Making a Scene Presents Rethinking Crowdfunding for the Indie Musician in a Decentralized Music IndustryWhy rethink crowdfunding?Let's begin with a simple question: when you ask fans for money to make an album or go on tour, is that “donation” or “investment”? Traditional tools treat it like donation: you promise perks (a signed CD, a shout-out, backstage passes). But the fan gives you money up front, hoping you deliver. That's okay, but it doesn't change the relationship: you're asking, “Will you support me?”Web3 crowdfunding changes that. Instead of begging, you offer fans a stake in your project. They become partial owners (in a clearly defined way) of future revenue streams. They share upside with you. That is closer to how businesses raise investors. This flips the incentive: fans want your success, because they benefit when you succeed. http://www.makingascene.org
This week on the New Music Business podcast, Ari sits down with Top Music Attorney, Miss Krystle. Miss Krystle is an entertainment attorney, independent artist, musician, and CEO of Delgado Entertainment Law. She hosts the Top Music Attorney podcast and popular YouTube channel, and has sold tens of millions of dollars in music catalogs. As leader of the class action lawsuit against A.I. generative companies Suno and Udio on behalf of independent artist, producers, & songwriters; she continues to champion creators' rights while teaching artists how to think like major labels and build six-figure careers on their own terms.In this insightful episode, Ari and Krystle, delve into the complexities of the music industry, focusing on the challenges and opportunities presented by AI in music creation. They discuss the ongoing legal battles against AI music platforms, the importance of copyright registration, and the evolving landscape of music licensing. Tune in to learn how independent artists can navigate these changes and protect their creative rights.https://www.instagram.com/misskrystlelive00:00 - Introduction and AI's Impact on Music03:00 - Legal Challenges and Copyright Issues06:00 - Class Action Lawsuits Against AI Platforms09:00 - Independent Artists and AI12:00 - The Role of Copyright Registration15:00 - Spotify's Approach to AI Music18:00 - Fair Use in AI Music21:00 - Future of the Music Industry24:00 - Strategies for Artists to Protect Their Work27:00 - Closing Thoughts and TakeawaysEdited and mixed by Peter SchruppMusic by Brassroots DistrictProduced by the team at Ari's TakeOrder the THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com Hosted on Acast. See acast.com/privacy for more information.
Making a Scene Presents - Smart Contracts & Royalty Splits: Get Paid AutomaticallyWhy Money Has Tore So Many Bands ApartYou know the story well: a band records a hit, it starts making money, and then tensions emerge. Who wrote which verse? Who deserves how much? Did the producer's studio time count toward “points”? Did the marketing team's work deserve a slice? Even when everyone's intention is good, the old system is full of ambiguity, delays, and opaque accounting. Labels, publishers, and middlemen often stand between you and your money—and by the time a royalty check arrives, it's wrapped in cryptic spreadsheets and late to the table. http://www.makingascene.org
Audionautic | Covering the Latest in Music Production, Marketing and Technology
As independent musicians, one of the hardest parts of releasing music today isn't just making the songs, it's figuring out where to put our energy.Do we spend more time prepping the release for streaming platforms? Or do we focus on social media, where the algorithms demand constant content? In this video, we break down the balancing act:
AI Marketing for Independent Musicians: A Simple GuideThe provided text, "AI Marketing for Indie Musicians," explores how artificial intelligence can empower independent artists to grow their fanbase and manage their careers more efficiently. It emphasizes that AI acts as a smart assistant, not a replacement for creativity, by handling tasks such as personalizing fan communications, repurposing content for social media, analyzing audience data, and automating fan engagement. The source provides practical examples and tool recommendations for indie musicians to leverage AI for email campaigns, social media management, understanding their audience, and maintaining constant fan interaction, ultimately aiming to reduce burnout and foster independence. http://www.makingascene.org
In this episode of The Cordial Catholic, I'm joined by Levi Sikes, the musical genius behind Former Ruins, to talk about his journey into Catholicism. What drew Levi out of his Evangelical Christian tradition, what drew him into Catholicism, and what continues to draw him in, evermore. And, as a musician, how Levi strives to bridge this gap, to explain and wrestle with his own paradigm shift, and to speak into a place of the deep faith and longing felt by others on journeys similar to his.It's an amazing interview!For more from Levi check out the Former Ruins website, on Bandcamp, and everywhere streaming music is found! You won't be disappointed.Sign up for our newsletter for my reflections on episodes, behind-the-scenes content, and exclusive contests.To watch this and other episodes please visit (and subscribe to!) our YouTube channel.Please consider financially supporting this show! For more information visit the Patreon page. All patrons receive access to exclusive content and if you can give $5/mo or more you'll also be entered into monthly draws for fantastic books hand-picked by me.If you'd like to give a one-time donation to The Cordial Catholic, you can visit the PayPal page.Thank you to those already supporting the show!Theme Music: "Splendor (Intro)" by Former Ruins. Learn more at formerruins.com or listen on Spotify, Apple Music,A very special thanks to our Patreon co-producers who make this show possible: Amanda, Elli and Tom, Fr. Larry, Gina, Heather, James, Jorg, Michelle, Noah, Robert, Shelby, Susanne and Victor, and William.Support the showFind and follow The Cordial Catholic on social media:Instagram: @cordialcatholicTwitter: @cordialcatholicYouTube: /thecordialcatholicFacebook: The Cordial CatholicTikTok: @cordialcatholic
In this episode, I catch up with Corey Mouch, musician from the band @Southcourt (formerly 90s' Kids), and we talk all about what it's like being a musician chasing the dream of music in this one, the highs and lows of chasing a dream in general, and how he's learned to create just for the love of it. I've gotta say, as I always do, these episodes, stories and perspectives are always in my opinion, good for anyone of any background to hear, but I'll double down on saying that this episode is a GREAT one to listen to if you're a musician. Creator of any kind yes, but for sure if you're involved in the world of music. He shares how it all started with asking for a guitar as a kid, jamming in friends' basements, and accidentally becoming the singer of his first band. Corey later opens up about balancing his music with a day job, what it's really like to “almost” make it (a couple times over), and the kind of perspective that comes with doing this for seven years with the same group of guys. We talk about the band's move from Columbus to Nashville, their name change, learning how to play the social media game, and why letting go of chasing what's popular can lead to better, more honest music. It's Cory's story yes, but it's honestly far more of a conversation about staying passionate, staying honest with yourself, staying the course, and remembering why you started it all in the first place. Corey was a great interview, great storyteller and shared in an honest way that I think will land with a lot of you! -----THIS EPISODE IS SPONSORED BY: PromoWest Productions - @promowestlive For all upcoming shows & event info of who's coming through Columbus, OH, visit promowestlive.com or to purchase tickets directly, visit AXS.com River & Rich - @riverandrich Located in the Franklinton Arts District of Columbus, OH, River & Rich brings together quality apartments, desirable amenities, and a vibrant artistic community. They offer guided and self-guided tours, so go view an apartment anytime! Visit their website at liveriverandrich.com - Use the code 'WYDHPOD' for up to HALF OFF your admin fee!
Send us a textWhen a dream of pro baseball fizzled, Darryl found himself staring at a blank wall in his college dorm—until Curtis Mayfield's “Give Me Your Love” filled the silence. That one track set a new course, reshaping his identity and fueling a passion for music that's taken him from Napster downloads to EA Sports and ultimately launching his own platform for creatives, Bass Parlour.Hear how one song became a soundtrack to reinvention, love, and life's unexpected second acts.Full Show Notes
The dynamic songwriter and multi-instrumentalist Susan Werner talks to us onboard the Cayamo cruise, which she describes as a "paid vacation." Reflecting on her upbringing on a working farm, Susan discusses the hard work that shaped her, but also how she's learning to embrace rest and relaxation. With humor and insight, she navigates the balance between a hardworking mindset and the need for downtime, revealing her strategies for managing stress and expectations in both life and music.Her latest album, 'Halfway to Houston,' is a continuation of her exploration of a place through its music. Previous releases found her examining New Orleans and Florida. In this particular case, she is focusing on the state of Texas, including the interconnectedness of communities across borders; the song "Sisters" is about twin sister cities El Paso, Texas and Juárez, Mexico. As a seasoned artist, Susan dives into the importance of consistency and authenticity in her craft, emphasizing that hard work alone doesn't guarantee success – it's about being consistently excellent. She also touches on the political landscape and how her songs aim to foster empathy and understanding, even in divided times.Follow Basic Folk on social media: https://basicfolk.bio.link/Sign up for Basic Folk's newsletter: https://bit.ly/basicfolknewsHelp produce Basic Folk by contributing: https://basicfolk.com/donate/Interested in sponsoring us? Contact BGS: https://bit.ly/sponsorBGSpodsAdvertising Inquiries: https://redcircle.com/brands
I've got the absolute pleasure of sitting down with the powerhouse trio from New Orleans' own Bad Operation: Dominic, Greg, and D-Ray.Now, if you don't know Bad Operation, you're about to get schooled! These guys are injecting a much-needed shot of adrenaline into the ska scene, bringing that classic sound with a fresh, modern twist with the phrase they've coined, New Tone. We're gonna be talking about their creative process behind their music, and what it's like to be part of a scene that's constantly evolving.Music By:Bad Operation - Peachy, Stay Inside and I Don't Wanna KnowSet The Tone - A Break In The RainThe Fullstops - What Good (AYS Exclusive) The Austin Young Show Theme - The FullstopsThe Austin Young Show Outro - Jeffboy Zen Follow The Austin Young ShowTalent Manager: Veronica Young *DISCLAIMER: I hereby declare that I do not own the rights to this music/song. All rights belong to the owner. No Copyright Infringement Intended. All bands have given permission to use their music.*
Send us a textAre you an artist or music producer dreaming of releasing your music on vinyl? In this episode of Girls Twiddling Knobs, Isobel Anderson sits down with Jenn D'Eugenio, founder of Women in Vinyl, to uncover the fascinating process behind pressing music onto records. Jenn shares expert insights on preparing your audio and artwork for vinyl, tips for selecting the right pressing plant, and how to make your vinyl release more sustainable.Whether you're an independent artist exploring physical formats, a vinyl enthusiast curious about the behind-the-scenes craftsmanship, or someone considering a career in this exciting industry, this episode is packed with invaluable tips and actionable advice.Jenn also highlights the role of women in the vinyl industry and offers a glimpse into Women in Vinyl's resources, from educational tools to career opportunities. Don't miss out on this comprehensive guide to vinyl pressing, sustainability, and innovation in analog sound.Key Topics Covered:How to prepare audio and artwork for vinyl pressingThe step-by-step process of creating a vinyl recordCommon mistakes to avoid when working with pressing plantsEco-friendly options for a sustainable vinyl releaseCareer advice for women and gender-nonconforming individuals interested in the vinyl industryLinks mentioned in this episode:Women in Vinyl >> Connect with Jenn on Instagram >>Infographic on the electroplating process >>Women in Vinyl podcast episode with Jett Galindo >>Women in Vinyl episode with Karyln King >>Vinyl Pressing Plant Directory >>Electroplating graphic >>If you loved listening to this week's episode of the podcast, leave a review wherever you're listening now and let me know
Send us a textCelebrating 100 episodes of empowering women in music, Girls Twiddling Knobs host Isobel Anderson takes listeners on a reflective journey through the evolution of the podcast, revisiting its top five most popular episodes, including conversations with Kate Nash, Orla Gartland and Victoria Witjeratne. Featuring listener Q&A, insights into key challenges for women in music technology, and plans for the future, this milestone episode highlights how the Girls Twiddling Knobs community has become a vital voice for diverse creators in music. Tune in to celebrate and explore what's next!If you loved listening to this week's episode of the podcast, leave a review wherever you're listening now and let me know
This week's guest is Luke Pyenson, a food and travel journalist and author of the new book "Taste in Music: Eating on Tour with Indie Musicians". He was the longtime drummer of the critically acclaimed indie rock band Frankie Cosmos and founding drummer of cult DIY band Krill. Hosted on Acast. See acast.com/privacy for more information.
Send us a textIn a world that's always online, how do we stay true to ourselves as artists? This week on Girls Twiddling Knobs, we tackle this question with the fiercely original electronic music producer Maria Uzor.Growing up as a Black artist in a predominantly White area of the UK, Maria often felt like an outsider. But she turned that feeling into a sound that's bold, raw, and unmistakably hers. Join us as we explore how Maria channels her unique experiences into a blend of basement grittiness and cosmic vision.In this episode, you'll discover:✨ How Maria creates from an authentic place despite social media pressures
Send us a textWhat unique facets of our existence and identity does sound allow us to explore as women and gender diverse artists? This is one of the big questions that emerges inside this conversation with three of the five 2024 Oram Award winners.Whether it be through choreography, performance art, hacking or design, Lola De La Mata, xname and The Silver Field are all artists who have come to sound through alternative pathways. Inside this episode, you'll learn about the role that sound and experimental music plays in their practice, how they harness technology to express deeply personal and sensitive experiences and we'll also listen to some of their work too. You'll also learn more from one of the 2024 judges Dr Mariam Rezaei about the Oram Awards themselves, including the judging process and how you can apply for the next round. Find out more about:The Oram Awards >>xname >>The Silver Field >>Lola De La Mata >>Dr Mariam Rezaei >>Girls Twiddling Knobs >>Isobel Anderson >>Ready to level up your music making with the powerful art of field recording? Download my new FREE Essential Gear Checklist to Start Field Recording With Your Smartphone >> Loved this week's episode? Share it with a friend
This week, we sit down with Evie McGee Colbert to talk about her latest book, co-authored with her husband, Stephen Colbert. She tells us about the dynamics in her family's kitchen, the joys and challenges of cooking together during the pandemic, Charleston food traditions, and we take a listener question from one special caller! Evie's latest book with her husband, Stephen Colbert, is Does This Taste Funny?: Recipes our Family Loves. She leaves us with her recipe for Salt and Pepper Wings. Then, we hit the road with musicians Alex Bleeker and Luke Pyenson to talk about their latest book, a collection of essays and interviews with musicians about life and eating on the road. They talk about their most memorable meals while on tour and the deep connection between musicians and food. Alex and Luke are the authors of Taste in Music: Eating on Tour with Indie Musicians. Broadcast dates for this episode:September 27, 2024 (originally aired)Generous listeners like you make The Splendid Table possible. Donate today to support the show
Cookbook author and online personality Carolina Gelen is on a mission to share her love of food, which comes into focus in a great new cookbook, Pass the Plate: 100 Delicious, Highly Shareable, Everyday Recipes. Carolina's journey began in Transylvania, Romania, where she was born and raised. In 2021, she immigrated to the United States to pursue her passion for food full time. She is a recipe developer and food content creator with work featured in the New York Times and on the Food Network and Food52. In this episode we hear about Carolina's journey to her debut cookbook and what makes her recipes unique and cookbook-able. I hope you enjoy our conversation.Also on the show, Matt covers four great books being released this fall that are about food, but not quite cookbooks. These include: Why I Cook by Tom Colicchio, Taste in Music: Eating on Tour with Indie Musicians by Alex Bleeker and Luke Pyenson, A Thousand Feasts by Nigel Slater, Be Ready When the Luck Happens: A Memoir by Ina Garten.Do you enjoy This Is TASTE? Drop us a review on Apple, or star us on Spotify. We'd love to hear from you. MORE FROM CAROLINA GELEN:Scraps [Substack]Seared Chicken Thighs With Cherry Tomatoes and Olives [NYT]Lemon Olive Oil Cake [official]This Is TASTE 396: Robert Sietsema & Luke Pyenson [TASTE]See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Another rockin' ep of AOAOAOA--or should we say "HEY! HO! HEY! HO! HEY! OH! HEY!" We sit down with some of the greatest musicians the year 2012 had ever seen, and hear what exactly goes into making the music we'd hear at grocery stores and DMVs for the rest of time, and how much tambourine is too much tambourine. For bonus post show episodes and other fun stuff join the Patreon! Special thank you to our Patrons who designed the posters behind us based on past AOAOAOA projects! patreon.com/aoaoaoapodArtists on Artists on Artists on Artists is an improvised Hollywood roundtable podcast by Kylie Brakeman, Jeremy Culhane, Angela Giarratana, and Patrick McDonald. Music by Gabriel Ponton. Edited by Conner McCabe. Thumbnail art by Grant Moore. Hollywood's talking. Make sure you're listening. Subscribe to us on Apple Podcasts, Spotify, and Youtube! Please rate us five stars!
This episode of The Unstarving Musician explores how independent musicians can effectively use donations as a viable income stream. The conversation covers: The historical precedent and modern relevance of fan support Crafting compelling donation requests Popular donation platforms and payment options Creating a dedicated donation page Offering incentives to encourage support Tips for successful crowdfunding campaigns Whether you're just starting out or looking to diversify your income, this episode provides practical strategies to engage your fanbase and help sustain your musical journey through donations. Learn how to communicate your needs, maintain transparency, and build stronger connections with your audience while supporting your artistic endeavors. Get the FREE companion download for this episode! Support the Unstarving Musician The Unstarving Musician exists solely through the generosity of its listeners, readers, and viewers. Learn how you can offer your support. This episode was powered by Music Marketing Method, a program for independent musicians looking to grow their music career. Music Marketing Method was created by my good friend Lynz Crichton. I'm in the program and I'm learning tons! I'm growing my fan base and learning about many ways that I'll be earning money in the new year. It's also helping me grow this podcast. How cool is that? To lean more and find out if Music Marketing Method can help your music career, visit UnstarvingMusician.com/MusicMarketing. This episode of the was powered by Liner Notes. Learn from the hundreds of musicians and industry pros I've spoken with for the Unstarving Musician on topics such as marketing, songwriting, touring, sync licensing and much more. Sign up for Liner Notes. Liner Notes is an email newsletter from yours truly, in which I share some of the best knowledge gems garnered from the many conversations featured on the Unstarving Musician. You'll also be privy to the latest podcast episodes and Liner Notes subscriber exclusives. Sign up at UnstarvingMusician.com. It's free and you can unsubscribe at anytime. Mentions and Related Episodes FREE episode companion download House Concert Tours & Community – Shannon Curtis 288 Johnny Burgin – Queretaro Mexico, The Queretablues Festival, His Guitar Masterclass And YouTube Channel, Moving to Memphis, Leaving Chicago, And His Forthcoming Album We Are All Musicians Now – Zack O'Malley Greenburg (Ep 226) Resources The Unstarving Musician's Guide to Getting Paid Gigs, by Robonzo Music Marketing Method – The program that helps musicians find fans, grow an audience and make consistent income Bandzoogle – The all-in-one platform that makes it easy to build a beautiful website for your music Dreamhost – See the latest deals from Dreamhost, save money and support the UM in the process. More Resources for musicians Pardon the Interruption (Disclosure) Some of the links in this post are affiliate links. This means I make a small commission, at no extra charge to you, if you purchase using those links. Thanks for your support! Visit UnstarvingMusician.com to sign up for Liner Notes to learn what I'm learning from the best indie musicians and music industry professionals. Stay in touch! @RobonzoDrummer on Twitter and Instagram @UnstarvingMusician on Facebook and YouTube
"If I got money every time you're on my mind, I swear I'd have more money than a single dime."Do lyrics need to rhyme? Can a song be both funny and profound? Is there a right way to build a composition?In this episode, Emmeline sits down with urban boy band, The Kid Brothers (TKB), to tackle these questions and more through the lens of their brand new single, "Divine." Comprised of Eddie, Shawn, and Sasha, TKB has been releasing fun, dance-able jams since 2021--but the release of "Divine" marks the beginning of a new chapter for the band. They talk about learning instruments from YouTube videos, using social media to connect with fans, and taking performance far more seriously than they take themselves. They also share some of the challenges of writing songs as a collaborative unit, and how they've learned to empower each other and play to each member's strengths. Plus, hear how one groovy bass line can be the beginning of the next summer hit--and why Sabrina Carpenter might be the inspiration behind "Divine."To learn more about The Kid Brothers, or to follow their musical journey, follow the band on Instagram or check out their official website.For behind-the-scenes info and more about Journey of a Song, follow @EmmelineMusic on social media or visit the Journey of Series official webpage. You can hear songs from previous episodes through the Journey of a Song Official Spotify Playlist.
In this week's episode of the New Artist Spotlight Podcast, Wilko Wilkes and Blue Scarr talk to Florida-based singer-songwriter Rich Allen. They talk about Rich's passion for music, the multi-faceted life of an independent musician, playing gigs in record stores and his upcoming acoustic album Thursday Child.Rich Allen is a multi-talented musician, singer, and songwriter based in Tampa, Florida with over a decade of experience in the industry. Originally from New Jersey, Rich taught himself the guitar and started performing locally after moving to Florida.In Tampa, Rich has established himself as a versatile musician who can play a variety of instruments and produce his own music. He has released several singles and EPs, including his latest EP, "Thursday Child " which showcases his heartfelt songwriting and powerful vocals.Rich has collaborated with other artists and bands, showcasing his guitar skills and vocals. He has been recognized for his songwriting, winning Songwriter of the Year with his single "Did You Cry" by the Songwriters of America in 2023.
Bobby Borg joined me on TAXI TV a couple weeks ago and after the show ended, I realized how much more we could have covered. Specifically, I felt that we could have gone more in-depth on the subject of marketing for musicians. He's the perfect person to talk about it because he's the author of, Music Marketing for The DIY Musician. But, he's much more than the author of that book!
I interviewed Detachment director Roman Rappak remotely after the SXSW XR Experience 2024. See more context in the rough transcript below. This is a listener-supported podcast through the Voices of VR Patreon. Music: Fatality
Audionautic | Covering the Latest in Music Production, Marketing and Technology
Label Mate FCC dropped his new EP 'Somewhere Boy' last week, we're sitting down with him, discussing his release and looking at some of his sound design techniques. Plus Limitations are the key to creativity... how? Also Spotify released a new Loud and Clear report... Is it good news for Indie musicians, or something much worse? Join our positive space on the internet to talk gear, music production and more: https://discord.gg/sRKAmRg4Gb Check out "Somewhere Boy" by FCC Help Support the Channel: Patreon: https://www.patreon.com/audionautic Thanks to our Patrons who support what we do: Audionauts: Abby, Bendu, David Svrjcek, Josh Wittman, Paul Ledbrook, Matt Donatelli and Stephen Setzepfandt, MARO Lars Haur - Audionaut Producer Jonathan Goode - Audionaut Producer Join the conversation:
S4 Ep 5 of the popular talk show The Awake Space Astrology Podcast, host Laurie Rivers invites music industry expert Jenn Ortega (host of Gemini Baby Podcast) to discuss UMG removing the music catalog from TikTok and what Indie Musicians can take forward as we move into the Pluto in Aquarius era. As always host Laurie Rivers guides you through the astrology of the week, gives shout out to patrons, and answers astrology & metaphysical questions this time with Astrologer Mackenzie. Check out the Gemini Baby Podcast Join The Awake Space Patreon Astrology Readings Book Here
As part of the Cascadia Music Summit in Boise, Idaho, Emily Fox speaks with the rapper, singer, and writer, Dessa, the Denver-based duo N3ptune, and Rusty Steve and Eric Gilbert who run Boise's Treefort Music Festival and Duck Club. They talk about how to make things work on a shoestring budget, how to work smarter together, and how to create opportunities that didn't exist before. Support the show: https://www.kexp.org/sound/See omnystudio.com/listener for privacy information.
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Audionautic | Covering the Latest in Music Production, Marketing and Technology
In this week's broadcast, we're looking at Spotify's latest potential reform of royalties and what that means for the Indie Musician. Intech Studio has some wonderfully interesting MIDI modules, and Ableton turns 22! ========================== Help Support the Channel: Patreon: https://www.patreon.com/audionautic ========================== Thanks to our Patrons who support what we do: Audionauts: Abby, Bendu, David Svrjcek, Josh Wittman, Paul Ledbrook, Matt Donatelli and Stephen Setzepfandt Lars Haur - Audionaut Producer ========================== Time Stamps: 0:00 - hello // what we're talking about today 3:00 - spotify royalty changes incoming 5:00 - breaking down the potential changes 43:00 - MIDI MODULAR Intech Studio 57:00 - Ableton's Birthday/DAW discussion ========================== Join the conversation:
Have you ever questioned the way that music technology software is designed? And how the tech tools and gear we use might look and feel completely different if they were designed by different humans (i.e. not just predominantly white, cis, heterosexual men living in the West). Well, this question didn't just bother today's guest, producer and researcher, Josephine Zwaan. It led her to write a masters thesis that totally reimagines how a DAW could behave through the lens of African philosophy, exploring ways to ‘decolonise the loop'. Josephine is a multifaceted, creative force who uses research as a tool to challenge and rethink existing frameworks and practices and creates music under the moniker of Suzooki Swift. She also co-founded rosetta, a Netherlands based initiative supporting female and nonbinary music producers, with an emphasis on education and community building. EPISODE HIGHLIGHTS{00:00} Intro{03:25} Josephine on her alter-ego, SUZOOKI SWIFT{06:06} Josephine on her track SWIMMIN'{12:56} Josephine on discovering her strengths in collaborations{15:49} What brought Josephine into music production?{20:15} Josephine on setting up her platform rosetta.{22:15} Inside Josephine's research on decolonising the loop{57:10} Episode SummaryCheck out Josephine's Website >>Connect with Josephine on Instagram >> Check out Josephine's platform rosetta >> rosetta on Instagram >> Suzooki Swift on Instagram >>Boss it in the recording studio
"We're coming after Pitchfork. We got you." - Kelsey DESCRIPTION: In this episode of the Bops & Bangers podcast, hosts Ashley and Kelsey dive deep into the challenges of artist compensation in the music industry, shining a light on the lack of fair payment and the dominance of streaming. But just when it seems like a solution might be on the horizon, a shocking twist leaves them questioning everything. How will they navigate this difficult situation? Find out on the next episode of Bops & Bangers. PRINCIPLE TOPICS: Discover the inside scoop on the Bops & Bangers podcast, packed with exciting episodes that will keep you grooving.Uncover the challenges that independent musicians face when it comes to fair compensation for their incredible music. Dive into the vibrant Australian music scene and explore the unique sounds and talents that make it so special. Get ready to expand your musical horizons with insightful recommendations and thrilling discoveries for your playlist. Engage with your fans and listeners like never before by utilizing a variety of platforms to connect and share your music in new and exciting ways. HIGHLIGHTS/SEGMENTS Intro New Season Summer Recap The Shit List Pay for Play Traditional Marketing Missing PR Music Discovery Kelsey Picks - ‘Death By Laundry' - Sarah Crean / ‘Struggler' Genesis Owusu Ashley Picks - “If You're Hurting” Single - Trousdale /“No Peace” EP - Jada Weazel Find Our Playlist Here: https://shorturl.at/vQRX6 KEY MOMENTS: 00:00:01 - Introduction to Season Four 00:01:19 - New Segments 00:07:18 - Summer Highlights 00:08:41 - Press at Outside Lands 00:09:17 - Conclusion 00:13:11 - Showcasing Incredible Talent on Instagram 00:14:08 - Introducing "The Shit List" Segment 00:14:30 - Lack of Payment in the Music Industry 00:16:05 - Deezer's Attempt to Fix Streaming 00:19:03 - Cracking Down on Fraud in Streaming 00:27:22 - The Challenge of Paying Artists 00:28:22 - Skepticism towards Deezer and UMG's Partnership 00:29:34 - Optimism for Finding a Solution 00:32:25 - Music Discovery: Sarah Creen's "Death by Laundry" 00:33:50 - Music Discovery: Genesis Awusu's "Struggler" 00:42:46 - Introduction and Australian Artists 00:43:19 - Playlist and Wrap-up 00:43:38 - Housekeeping and Social Media 00:44:17 - Excitement for the Future 00:45:14 - Conclusion and Farewell Find us on Instagram, TikTok, & Discord: https://www.instagram.com/grrrlmusic/ https://www.tiktok.com/@grrrlmusic https://discord.gg/QYG9tCX5
Feeling overwhelmed by all the recording software choices? Been using the same DAW for a while and feel like it's time to switch it up? Haven't started recording your music because you don't have the right gear? If so, this episode is a MUST LISTEN because we're breaking down the pros and cons of a variety of recording softwares and demystifying this often overwhelming decision.If you're curious what software Isobel uses, you also won't be disappointed because inside you'll learn her top favourite 3 DAWs and why, when and what she uses them for. And if you're not even sure what a DAW is, don't worry! We're breaking all of this down, and more :)EPISODE HIGHLIGHTS{02:31} What is a DAW?{04:37} Why does it feel so hard to choose a DAW?{13:24} Isobel's run-through of 7 popular DAWs{36:58} Isobel's Top 3 DAWs{39:21} Episode SummaryCheck out Ableton Live >> Check out Logic Pro X >> Check out Pro Tools >> Check out FL Studio >> Check out Cubase >> Check out Cakewalk >> Check out GarageBand >> Boss it in the recording studio
It's not easy growing a career in the arts but it's down right tough if you're living with a disability too. In this episode, Isobel is joined by journalist, digital producer and disabled rights activist Meg Fozzard to discuss the challenges disabled artists can face, the things the industry can do better and strategies Meg has developed over the years to grow her career whilst having a disability.Inside, you'll gain some really practical knowledge on things like access riders and funding but also hear how it felt for Meg to become disabled right after she'd graduated from university and was starting her career in the arts. Whether you're a disabled artist, temporarily able artist or working to make music and the creative arts more inclusive, this episode is a must listen.EPISODE HIGHLIGHTS{00:00} Intro{05:02} Meg's experience as a Producer{06:51} The importance of recognising disability as being fluid{10:16} Meg's story of becoming disabled after graduating university{19:18} Meg on how becoming disabled has impacted her work{22:36} Meg's advice to freelancers navigating the creative industries{30:06} What is an access rider and how to write one{33:57} Where are the creative industries getting things right in relation to disability access?{35:24} Meg on her experience producing the podcast Equal Too{39:28} How can able-bodied individuals support their disabled peers? {42:16} Meg on the Access to Work scheme{44:08} Organisations helping people with disabilities in the creative sector{46:35} Episode SummaryFind out more about Meg Fozzard >> Check out the charity Drake Music >> Find out more about the UK government's Access to Work scheme >>Check out the Disabled Artists Networking Community >>Boss it in the recording studio
If you've ever wondered what music mastering is, how to get your music mastered or even get into mastering yourself, this podcast episode is for you because Isobel is joined by Weird Jungle mastering engineers Katie Tavini and Izzy McPhee. Between them, they've racked up credits with We Are Scientists, Bloc Party, Frankie Morrow, Ash, Waverly, Arlo Parks and so many more. But what's also interesting about Katie and Izzy is that they met through the amazing Saffron studios' mentoring scheme. So, not only will you hear them demystifying the mastering process in their discussion with Isobel, but also their experience of mentoring and how it's enriched both their lives and their practice. EPISODE HIGHLIGHTS{00:00} Intro{04:15} What is Mastering?{08:31} Why is Mastering so mystifying for so many people?{11:14} Izzy takes us through her Mastering chain{15:22} What brought Katie and Izzy to Mastering?{29:27} Izzy on the benefits of having a music-industry mentor{32:07} Katie on the importance of being a mentor to others{36:40} Katie on setting up her group 2% Rising with musician Rookes{39:22} Being the ‘token woman' in music technology spaces{49:14} How do you go about getting your music mastered?{52:23} How should musicians work with mastering engineers?{58:43} Izzy's advice for budding mastering engineers{1:01:55} Katie's advice for those wanting to get started in Mastering{1:04:13} Episode SummaryFind out more about Weird Jungle Mastering >>Check out Katie Tavini >>Check out Izzy McPhee >>Check out Saffron Music >>Listen to Episode 61: Art, Activism and Music Production: In Conversation with Rookes/Jenny Bulcraig >>Boss it in the recording studio
It's common to hear people make the case for initiatives and spaces that help women become more confident with music tech. And many women will say they wished they had more confidence when it comes to music production, mixing and the whole recording process. But what if this pursuit for more confidence was actually further sabotaging the progress of women with music technology? What if, instead, we need to be questioning the whole focus on confidence itself?In this solo episode, Isobel explores some of the reasons she doesn't focus on confidence when it comes to her unique approach for teaching women recording and production and she draws from wider theories and research to help better understand concepts such as confidence in the context of gender. This episode asks what else might we need to change if not women's confidence if more women and girls are to truly thrive in music technology spaces. EPISODE HIGHLIGHTS{00:00} Intro{02:28} Previous episodes and resources relating to confidence vs assertiveness{04:33} Is confidence really the missing link towards music tech spaces becoming more inclusive?{10:01} Why has confidence become so highly valued in music tech spaces?{12:58} Isobel on why community is more important than confidence in music tech{15:13} Student testimonials on the strength and importance of the community insideHome Recording Academy{17:46} Why it's important to re-evaluate community culture as a whole, rather than help individual women to become more confident with music tech{19:37} Episode SummaryListen to Episode 18: Gender and Music Tech Education with Dr Eddie Dobson >> Listen to Episode 56: Being Assertive In Music Tech Spaces >>Listen to Teaching Women Music Technology [Pt1] Why Have We Failed (So Far)?? >>Listen to Teaching Women Music Technology [Pt 2] My Unique Approach >>Read Rhetoric of Masculinity >>Boss it in the recording studio
If you've ever felt stumped as to what to do with all those field recordings you've been making… Or like experimental music sometimes lacks a human touch… this episode is a must listen because Isobel is joined by Cathy Lane, an artist, composer and academic inspired by everyday experiences and, in particular, how ‘hidden histories' can be investigated from a feminist perspective. Inside, Cathy shares so many gems from her vast experience and knowledge as one of the most highly regarded artists and academics in her field.Cathy has worked with composed sound for the last three decades and has developed a practice that combines oral history, archival recordings, spoken word and environmental recordings in formats ranging from gallery installations to books, essays and concert presentations. A Professor of Sound Arts at University of the Arts London and directs Creative Research in Sound Arts Practice (CRiSAP), Cathy shares how this work is also deeply influenced by her beginnings in grass-roots community-run learning spaces.This episode is a real treat so get comfy and plug in!EPISODE HIGHLIGHTS{00:00} Intro{05:08} How Cathy got started using music technology{09:29} Cathy on the women-only groups she was involved in, and the acceptability of these spaces.{14:55} Her PhD and access to technology{18:59} What is electroacoustic music?{27:06} Cathy's PhD thesis, on using space in composition{34:47} Using field recordings in composition to convey meaning{38:37} Her discovery of field recording{45:07} Cathy on her piece, Am I Here?{51:43} Cathy on her piece, Here We All Are{59:41} Using field recordings as part of the compositional process{01:09:09} Cathy's technology setup{01:16:05} Episode SummaryCheck out Cathy's Website >> Cathy's CRiSAP profile >> Find Cathy on Facebook >> Say hello to Cathy on Instagram >>Boss it in the recording studio
Have you ever recorded in a studio and felt like time just slipped away? Or maybe you wished you'd felt more comfortable or like you were using the time better? If so, this episode is not to be missed because Isobel is joined by Brighton based producer and engineer, Phoebe Bentham, who's sharing her top tips on preparing like a pro for your next recording studio session. Inside, Phoebe also discusses her route into production and engineering, her love of microtonal music, how she went about recording a choir, live drums and guitar in just one day and her advice for any trans listeners wanting to work in recording studios. EPISODE HIGHLIGHTS{00:00} Intro{03:43} How Phoebe got started in sound engineering{15:43} Phoebe explains her love of microtonal music{20:40} Phoebe's advice on how to prepare for a studio session and how to effectively work with an engineer{26:31} Her definition of a producer vs an engineer{34:04} More tips on how to prepare for a studio session{43:20} How Phoebe engineered and mixed a live performance of Lambrini Girls' track Help Me I'm Gay{56:50} How Phoebe recorded an 18-person choir for Angel Maxine's track Be Yourself{01:09:58} Phoebe's advice for trans women forging careers in sound engineering{01:17:09} Episode SummaryConnect with Phoebe on Instagram >> Listen to EP#55 Are You a Music Producer? >> Boss it in the recording studio
Join the movement and broaden your understanding of how to honor the digital platform. This FREE download, Whoever Owns The Traffic, Rules The Road, will help you understand and adjust your tactics to grow your traffic and get paid on a digital platform. Go to GiftFromJohnny.com and tell him where to send it. If you'd like some one-on-one coaching to better understand your assets and how to use them to get paid, schedule a consultation with Johnny today. Email him at info@daredevilproduction.com and put CONSULTATION in the subject line. New Free Download, 6 Simple Ways To Make Your Songs More Commercial. Go to 6simpleways.songwritingpro.comGet Brent's free ebook! Go to GiftFrom Brent.com and tell him where to send it.If you would like to do a private Song Title Challenge or get private coaching, go to SongwritingPro.com/coaching and schedule your appointment today.
New Free Download, 6 Simple Ways To Make Your Songs More Commercial. Go to 6simpleways.songwritingpro.com Get Brent's free ebook! Go to 6simpleways.songwritingpro.com and tell him where to send it.If you would like to do a private Song Title Challenge or get private coaching, go to SongwritingPro.com/coaching and schedule your appointment today.Join the movement and broaden your understanding of how to honor the digital platform. This FREE download, Whoever Owns The Traffic, Rules The Road, will help you understand and adjust your tactics to grow your traffic and get paid on a digital platform. Go to GiftFromJohnny.com and tell him where to send it. If you'd like some one-on-one coaching to better understand your assets and how to use them to get paid, schedule a consultation with Johnny today. Email him at info@daredevilproduction.com and put CONSULTATION in the subject line.
"In Episode 1005 of Set Lusting Bruce Jesse welcomes Olivia Frances to the podcast! From being a musician, writer, and performer, to being someone who just loves the Nashville vibes. Olivia has a story that you'll never forget! Tune in to hear just how she is always having fun with music, and so much more this time only on Set Lusting Bruce!!!" Learn more about your ad choices. Visit megaphone.fm/adchoices
Join the movement and broaden your understanding of how to honor the digital platform. This FREE download, Whoever Owns The Traffic, Rules The Road, will help you understand and adjust your tactics to grow your traffic and get paid on a digital platform. Go to GiftFromJohnny.com and tell him where to send it. If you'd like some one-on-one coaching to better understand your assets and how to use them to get paid, schedule a consultation with Johnny today. Email him at info@daredevilproduction.com and put CONSULTATION in the subject line. New Free Download, 6 Simple Ways To Make Your Songs More Commercial. Go to 6simpleways.songwritingpro.comGet Brent's free ebook! Go to GiftFrom Brent.com and tell him where to send it.If you would like to do a private Song Title Challenge or get private coaching, go to SongwritingPro.com/coaching and schedule your appointment today.
New Free Download, 6 Simple Ways To Make Your Songs More Commercial. Go to 6simpleways.songwritingpro.com Get Brent's free ebook! Go to 6simpleways.songwritingpro.com and tell him where to send it.If you would like to do a private Song Title Challenge or get private coaching, go to SongwritingPro.com/coaching and schedule your appointment today.Join the movement and broaden your understanding of how to honor the digital platform. This FREE download, Whoever Owns The Traffic, Rules The Road, will help you understand and adjust your tactics to grow your traffic and get paid on a digital platform. Go to GiftFromJohnny.com and tell him where to send it. If you'd like some one-on-one coaching to better understand your assets and how to use them to get paid, schedule a consultation with Johnny today. Email him at info@daredevilproduction.com and put CONSULTATION in the subject line.
New Free Download, 6 Simple Ways To Make Your Songs More Commercial. Go to 6simpleways.songwritingpro.com Get Brent's free ebook! Go to 6simpleways.songwritingpro.com and tell him where to send it.If you would like to do a private Song Title Challenge or get private coaching, go to SongwritingPro.com/coaching and schedule your appointment today.Join the movement and broaden your understanding of how to honor the digital platform. This FREE download, Whoever Owns The Traffic, Rules The Road, will help you understand and adjust your tactics to grow your traffic and get paid on a digital platform. Go to GiftFromJohnny.com and tell him where to send it. If you'd like some one-on-one coaching to better understand your assets and how to use them to get paid, schedule a consultation with Johnny today. Email him at info@daredevilproduction.com and put CONSULTATION in the subject line.