Podcasts about Stonyfield Farm

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Best podcasts about Stonyfield Farm

Latest podcast episodes about Stonyfield Farm

Entrepreneur Network Podcast
Gary Hirshberg, Co-Founder of Stonyfield Farm, on Supporting the Next Generation of Entrepreneurs

Entrepreneur Network Podcast

Play Episode Listen Later Oct 4, 2023 54:55


Gary Hirshberg is the CEO of the Hirshberg Entrepreneurship Institutes and Co-Founder of Stonyfield Farm, the world's leading organic yogurt producer. Gary was previously on the Boards of many organic and natural brands including Annie's, Honest Tea, and Sweetgreen and currently continues to serve on several corporate plant based boards. He is the author of Stirring It Up: How to Make Money and Save the World, and was awarded a 2012 Lifetime Achievement Award by the US EPA.

How Success Happens
Gary Hirshberg, Co-Founder of Stonyfield Farm, on Supporting the Next Generation of Entrepreneurs

How Success Happens

Play Episode Listen Later Oct 4, 2023 54:48


Gary Hirshberg is the CEO of the Hirshberg Entrepreneurship Institutes and Co-Founder of Stonyfield Farm, the world's leading organic yogurt producer. Gary was previously on the Boards of many organic and natural brands including Annie's, Honest Tea, and Sweetgreen and currently continues to serve on several corporate plant based boards. He is the author of Stirring It Up: How to Make Money and Save the World, and was awarded a 2012 Lifetime Achievement Award by the US EPA.

Soil to Soul by Bonterra Organic Estates

Soil to Soul: Farming, Food, Wine, and our Collective Future is dedicated to exploring diverse voices and perspectives as they relate to farming, food, wine, and the collective future we're working to build. Soil to Soul is brought to you by Bonterra Organic Estates and is hosted by Jess Baum, Bonterra's Senior Director of Regenerative Impact.Today's guest is Tim Greiner, Co-Founder and Managing Director of Pure Strategies, a consulting company that has created sustainability goals and solutions for many clients including Stonyfield Farm, Ben and Jerry's, Walmart, The North Face, and Seventh Generation. Like Bonterra Organic Estates, Pure Strategies is also a B Corporation, and is celebrating its 25th year in business. Tim is a co-founder of the Chemical Footprint Project and has guided sustainable chemicals management strategies for companies across diverse industries. He has also led regenerative agriculture projects with food brands and retailers. We'll talk about Tim's wealth of knowledge and experience in the sustainability field, including how he got started all those years ago and what has kept him going ever since.Today's episode doesn't focus on food and wine, but it's an excellent conversation we are sure you'll enjoy. Listen in as Jess and Tim discuss the evolution of preventing pollution, the pitfalls of waiting for the data to catch up, and the benefits of belonging to the B Corp community.

In the Sauce
Building and Saving the World

In the Sauce

Play Episode Listen Later Jun 8, 2023 52:52


Gary Hirshberg is the CEO of the Hirshberg Entrepreneurship Institute and Co-Founder and Chief Organic Optimist of Stonyfield Farm, the company he grew from a small organic farming school in New Hampshire in 1983 to the world's largest organic yogurt company. On the 200th episode of ITS, Gary shares his wisdom about product, sales, sustainability, and the entrepreneurship journey.In the Sauce is Powered by Simplecast.

The Retirement Wisdom Podcast
Seniority Authority – Cathleen Toomey

The Retirement Wisdom Podcast

Play Episode Listen Later Apr 23, 2023 33:14


Getting older is something to celebrate according to today's guest Cathleen Toomey, of the RiverWoods Group. But there are also realties to plan ahead for and adjust to along the way. You'll want to do your homework and get sound advice so you're well-educated on the options available for you to consider. And if you're planning to age in place, you'll want to hear what Cathleen has to say about that option. Cathleen Toomey joins us from New Hampshire. __________________________ Bio Cathleen Toomey has led the sales and marketing efforts of the RiverWoods Group since 2007, during a period of expansive growth, when the organization doubled their size. She has done a TEDx talk "Secrets to Successful Aging"; and is a frequent presenter.  In 2021, she launched a podcast, Seniority Authority, "Let's Get Smarter About Growing Older” to answer questions on aging. New Hampshire PBS recently aired a short series featuring Cathleen's Seniority Authority content. Prior to RiverWoods, Cathleen's extensive brand building experience included work for Timberland, Stonyfield Farm, Babson College and Bentley University. A graduate of Fordham University (MA) and Fairfield University (BA), Cathleen began her career in ad agency work in New York City. _____________________________ For More on Cathleen Toomey Insider's Guide: Choosing a Continuing Care Retirement Community Seniority Authority podcast Video series on New Hampshire PBS RiverWoods Exeter website _____________________________ Podcast Episodes You May Like Where Will You Live Next? – Ryan Frederick An Anti-Ageist Second Act Business – Jan Golden Are You Ready for The New Long Life? – Andrew Scott Where to Retire – Silvia Ascarelli ______________________________ Mentioned in this Podcast Episode Arthur Brooks Robert Waldinger _____________________________ Wise Quotes On Celebrating Aging "I am very positive about aging. I think aging is a great thing because if you're not aging, you're dead! So don't we want to celebrate the fact that we are living another day, another month? Yes. Is aging hard? There's no question. It's hard. It comes with losses, it comes with emotional losses and financial losses and losses of friends and spouses and sometimes even children. It is not easy, but it is better than the alternative. Not everyone gets the gift of aging. So I would like personally for the world to start appreciating aging instead of denigrating it. Celebrate it! Don't denigrate it. Don't beat up on yourself because here are things you can't do anymore."   On Planning for Long-Term Care "You need to be prepared to be able to think about care. And the more prepared you are, the more you plan ahead, the more choices you have and the better you'll feel about it. Because you're going to be thinking about what your needs will be. Don't stick your head in the sand and pretend it's never gonna happen to you. Then you will have an advantage over most other people. Most other people are not thinking about this."   On Aging in Place "The biggest fallacy that people have when they think about retirement is they say, "I'm going to age in place" and I'm putting quote marks in for your listeners age in place. Age in place means nothing. Age in place is a way to say, I'm going  to stay in my house and ignore the world and myself changing. So if you want to age in place, you have to modify your home. You have to set aside money for internal caregivers. You have to make a plan, you have to share it with your financial advisor, your kids, et cetera. You can't just stay in your home and say, I'm aging in place - because that's not a plan. So my big message to to your listeners is no matter what age you are, assuming you're let's say over 60, make a plan, cost it out, share it with your financial advisor, your elder care attorney, your attorney, your kids and and think about that.

Brand Alchemist Podcast
The Brand Alchemist Capsule Series: The Past & Future State of CPG With Bob Burke

Brand Alchemist Podcast

Play Episode Listen Later Feb 2, 2023 49:29


Bob Burke is the Principal of Natural Products Consulting, a consulting firm specializing in bringing natural, organic, and specialty products to market across all channels. The firm has worked with companies such as Annie's, Oregon Chai, Kraft, and many others. He is also the co-author and co-publisher of the Natural Products Field Manual. Bob serves on multiple advisory boards for companies, including Wildgood, Fancypants Bakery, and the Nutrition Business Journal.  As an expert in marketing natural, organic, and specialty products, he was named one of the “Top 25 Business Builders of the Natural Products Industry for the last 25 years” by Natural Foods Merchandiser magazine. Before becoming a consultant, Bob was the Vice President of Sales and Corporate Development at Stonyfield Farm and has held management positions at Sperry Top-Sider and Colombo, Inc. In this episode… With inflation and supply chain constraints in the CPG space, brands must develop a sound strategy for future success. So how can you stay profitable in 2023? Many brands are hesitant to raise prices because they believe it will decrease purchase rates. But price increases are unavoidable in most cases, so to sustain your gross margins, Bob Burke recommends raising prices to match growing costs from suppliers. There are two components brands must focus on to maximize profits: buyer management and customer acquisition. You can create value for your brand by optimizing product categories and building an emotional connection with consumers. In today's episode of the Brand Alchemist Podcast, Taja Dockendorf hosts Bob Burke, Principal of Natural Products Consulting, to address how brands can grow in the CPG space in 2023. Bob shares advice for brands contemplating price increases, how the CPG landscape will evolve in 2023, growth strategies for CPG brands, and more!

Label Free:
@DrinkEthans; We're on a mission to create clean, plant based supplements (20% off w/LABELFREE20)

Label Free: "To live your best life, live label free."

Play Episode Listen Later Nov 21, 2022 22:31


Happy Monday Friends!It has been a whirlwind for me these past couple weeks. Still in the process of moving so I have cleared my schedule the best that I can but we are still bringing you releases. I love this next guest and his story. He is bringing value and optimizing health in this world

Label Free:
@DrinkEthans; We're on a mission to create clean, plant based supplements (20% off w/LABELFREE20)

Label Free: "To live your best life, live label free."

Play Episode Listen Later Nov 21, 2022 22:31


Happy Monday Friends!It has been a whirlwind for me these past couple weeks. Still in the process of moving so I have cleared my schedule the best that I can but we are still bringing you releases. I love this next guest and his story. He is bringing value and optimizing health in this world

Baby-Led Weaning with Katie Ferraro
Organic Dairy for Babies: Why to Switch with Britt Lundgren from @stonyfieldorganics

Baby-Led Weaning with Katie Ferraro

Play Episode Listen Later Oct 13, 2022 31:00


#272: Should I buy organic dairy foods for my baby? In this episode Britt Lundgren, the Senior Director of Sustainability for Stonyfield Farm chats about the differences between organic and conventional dairy foods. We're chatting through all of the benefits of organic dairy farming and organic dairy foods, from environmental to nutrition, sustainability, profitability and wellbeing of the dairy farmers, and their cows!  

Baby-Led Weaning Made Easy
Organic Dairy for Babies: Why to Switch with Britt Lundgren from @stonyfieldorganics

Baby-Led Weaning Made Easy

Play Episode Listen Later Oct 13, 2022 27:46


#272: Should I buy organic dairy foods for my baby? In this episode Britt Lundgren, the Senior Director of Sustainability for Stonyfield Farm chats about the differences between organic and conventional dairy foods. We're chatting through all of the benefits of organic dairy farming and organic dairy foods, from environmental to nutrition, sustainability, profitability and wellbeing of the dairy farmers, and their cows!  

Innovation Forum Podcast
How to boost soil health and accurately measure the carbon benefits

Innovation Forum Podcast

Play Episode Listen Later Aug 24, 2022 48:50


At the recent online future of food conference, Anastasia Volkova, CEO of Regrow, Britt Lundgren, director of organic and sustainable agriculture at Stonyfield Farm, and Carmen Barker Lemay, head of strategic partnerships at the International Institute of Rural Reconstruction, joined Innovation Forum's Toby Webb. They talked about how business can drive effective action on soil health throughout agricultural supply chains and reduce environmental impact in line with net zero targets.

The Trip
Episode 79, New Hampshire: Gary Hirshberg

The Trip

Play Episode Listen Later Jun 7, 2021 30:58


Gary Hirshberg was a key early supporter of Barack Obama in New Hampshire, and as chairman of Stonyfield Farm, is an icon of the business of organic food. The Trip met up with him just before the 2020 primary to do shots of probiotics and talk politics. Stonyfield Farm Learn more about your ad choices. Visit podcastchoices.com/adchoices

barack obama trip new hampshire gary hirshberg stonyfield farm
The Trip
Episode 79, New Hampshire: Gary Hirshberg

The Trip

Play Episode Listen Later Jun 7, 2021 30:58


Gary Hirshberg was a key early supporter of Barack Obama in New Hampshire, and as chairman of Stonyfield Farm, is an icon of the business of organic food. The Trip met up with him just before the 2020 primary to do shots of probiotics and talk politics. Stonyfield Farm Learn more about your ad choices. Visit megaphone.fm/adchoices

barack obama trip new hampshire gary hirshberg stonyfield farm
CultureForce
Start on the branch you are on with Walt Freese

CultureForce

Play Episode Listen Later Mar 6, 2021 107:16


The former CEO of Ben & Jerry’s and Stonyfield Farm; Walt has been building Iconic Brands for decades.We are excited to welcome our dear friend and learn from his experience and impact over the years. Also, get ready to listen as Walt shares how Ben & Jerry’s impacted the culture and strategy at Facebook and eventually the entire world of online marketing. Its remarkable!Support NYAGI: https://www.nyagi.org/Support The Honor Foundation: www.honor.org

ceo branch freese stonyfield farm
Taste Radio
Ep. 239: Uncovering A Billion-Dollar Opportunity ‘Hidden In Plain Sight’

Taste Radio

Play Episode Listen Later Feb 16, 2021 45:16


The opportunity, as Bill Shufelt explained, was hidden in plain sight.  Shufelt, the co-founder and CEO of non-alcoholic beer maker Athletic Brewing Co., believed that despite decades of stigma and ridicule for sober suds, modern consumers were ready and waiting for a better tasting and premium option. Following months of category research and market analysis, he launched Athletic Brewing Co. in 2017, which has emerged as the leading brand in a rapidly expanding market for non-alcoholic beer. Athletic has dominated the craft side of the category and holds a 54 percent share of the segment, which, according to Bill, is the fastest growing within non-alcoholic beer and grew over 300 percent in 2020.  In an interview featured in this episode, Shufelt, speaking from the company’s San Diego production facility which opened last year following a $17.5 million capital raise, discussed how a high-pressure career in finance led him to non-alcoholic beer, how he dealt with consistent rejection from beer industry professionals and how he landed his first investors. He also spoke about the yin and yang of his relationship with Athletic’s co-founder, John Walker, why he believes that “drama is so unproductive,” how he planned for and is managing explosive growth and how he evaluates strategic partnerships. Show notes:  0:42: Interview: Bill Shufelt, Co-Founder & CEO, Athletic Brewing Co. -- Shufelt spoke with Taste Radio editor Ray Latif for an expansive interview that began with his initial assessment of the non-alcoholic beer category, how his fast-paced lifestyle as a hedge fund executive introduced him to the category and how his calm, composed demeanor is reflected in the culture of Athletic Brewing Co. He also discussed the impact of health and wellness trends on the non-alcoholic beverage market, his methodology in measuring the potential for non-alcoholic beer, how a chance meeting at a BevNET Live event led to one of his first investors and the key to landing his most valuable distribution and retail partnerships. Later, Shufelt spoke about outgrowing Athletic’s initial production facility, his advice for forecasting demand, including why brand owners should avoid debt, how the brand’s personality has evolved since its launch and how major beer conglomerates have supported the company. Brands in this episode: Athletic Brewing Co., Stonyfield Farm, Honest Tea, Krave Jerky, Suja, Ballast Point

NegociosNow
Segunda ola de acumulación de alimentos en el país

NegociosNow

Play Episode Listen Later Nov 7, 2020 4:05


En marzo la llegada de la pandemia de coronavirus a Estados Unidos generó compras de pánico de comida y algunos artículos domésticos. Con el aviso de una nueva ola de contagios se espera una reacción similar de los consumidores, sólo que esta vez los fabricantes de alimentos están preparados. De acuerdo con reportes periodísticos, los productores de alimentos de Estados Unidos están decididos a no volver a ser sorprendidos. Por ejemplo, General Mills Inc., el fabricante de Cheerios y macarrones con queso en caja de Annie, agregó 45 líneas de producción externas a través de contratistas desde la primavera, refiere un cable de Bloomberg. Campbell Soup Co. gastó $40 millones de dólares para expandir la producción de galletas Goldfish y está construyendo capacidad a marcas como Cape Cod. La compañía Conagra Brands Inc. impulsó su fabricación y almacenamiento, mientras que Stonyfield Farm, un productor de yogurt y leche orgánicos, agregó agricultores a su red de suministro recientemente. Muchas empresas perdieron ventas al no poder elevar la producción tan rápido para la pasta seca y las sopas enlatadas como los consumidores nerviosos estaban acumulando al inicio de la pandemia. Con un verano más tranquilo, los productores de alimentos utilizaron el tiempo para evaluar el nuevo panorama de los supermercados y reelaborar sus estrategias. Las señales apuntan a que ha comenzando otra ronda de acaparamiento debido a que los casos de Covid-19 están de nuevo aumentando, y las grandes comidas navideñas se acercan. Un ejemplo, en las tres semanas hasta el 13 de octubre la demanda de artículos como productos para hornear creció 3.400% respecto al año anterior, según la plataforma Centricity Inc., de rastreo de actividad en línea. Mike Brackett, director ejecutivo de Centricity, aseguró que eso es menos del aumento de 6.000% que precedió a la primera ola de carga de la despensa, pero espera que esta alcance una gama más amplia de productos, más allá de los enlatados y otros alimentos básicos. “En las últimas tres o cuatro semanas, hemos visto aumentos muy drásticos, similares a lo que vimos con la primera ola de la pandemia”, dijo. Si bien las empresas alimentarias insisten en que están mejor preparadas que antes, persiste cierta escasez. De Raley, una tienda de comestibles con sede en West Sacramento y casi 130 ubicaciones, cumple con un promedio del 70% de sus pedidos. “Se anticipa mucho acaparamiento que ya está causando un poco de tensión”, expresó Paul Gianetto, vicepresidente de ventas y comercialización. Vivek Sankaran, director ejecutivo de Albertsons Cos., que opera Safeway, Vons y otras cadenas de supermercados, comentó de las dificultades que enfrenta la compañía en el abastecimiento: “Todavía es difícil conseguir artículos como aerosoles de limpieza y toallitas, salchichas y harina. Estamos aumentando la cantidad de suministro”. Si bien la próxima ronda de carga de la despensa puede ser más fácil que la anterior, las empresas del sector no esperan que sus inventarios se normalicen antes de junio próximo. Esto se debe a que los consumidores todavía están comprando tanta comida como pueden, presionando a los negocios de toda la industria.

TIG Talks
Running And Growing An Organic Business With Gary Hirshberg

TIG Talks

Play Episode Listen Later Jun 17, 2020 60:55


More than anything, the COVID-19 pandemic has taught us to recognize that we are what we eat, that the earth is not our subsidiary, and that policy matters to protect our health and family. As such, we become more conscious of the chemicals that surround our system, our home, and our environment. Talking about the impacts of COVID-19 and the need for a cleaner world, Elliot Begoun sits down with none other than Gary Hirshberg, the CEO of Stonyfield Farm—the world’s leading organic yogurt producer. Gary discusses the major shift that is happening in commerce, where values-driven businesses, especially those that people can trust and promote organic and healthy eating, are becoming more visible than ever. He then answers some of the questions in the organic business world about accelerating growth, meeting consumers, getting funding, doing consumer research, and more. Love the show? Subscribe, rate, review, and share! Join The TIG Talks Community today:

covid-19 love ceo running organic gary hirshberg stonyfield farm elliot begoun
A Vous Demain
#08 l Christophe Audouin (DG Les 2 Vaches) : n°1 des yaourts bio et de la rémunération des éleveurs

A Vous Demain

Play Episode Listen Later Jun 1, 2020 74:33


L'INVITÉ :  Christophe est le directeur général très charismatique des Prés Rient Bio. Vous connaissez ? Si la réponse est non, c'est normal : les Prés Rient Bio sont plutôt connus pour leur marque Les 2 Vaches. C'est aujourd'hui la marque leader de l'ultra-frais bio en France (60 millions de chiffre d'affaires, +20% de croissance annuelle) … mais également celle qui rémunère le mieux ses éleveurs. Christophe porte un nouvel exemple d'engagement : l'intrapreneuriat à impact (entreprendre dans une entreprise existante pour faire changer les choses). En 2001, Danone rachète l'américain Stonyfield Farm, n°3 du yaourt aux États-Unis… tout en étant un pionnier du bio ! Le groupe décide alors de créer une structure juridique dédiée – depuis renommée Les Prés Rient Bio – qui sera gérée de manière autonomie. Christophe intègre l'aventure à ses débuts. Il en est directeur général depuis 6 ans. Il explique comment cette gouvernance indépendante leur a permis de survivre et de se développer sainement et sûrement. Il dirige une des marques les plus engagées de l'ultra-frais en France. Christophe raconte comment il a construit, avec son équipe, une relation de confiance et de respect « de la fourche à la fourchette », de l'éleveur au consommateur. Les Prés Rient Bio, c'est deux marques : Les 2 Vaches (la plus connue, vendue en grandes et moyennes surfaces) et Faire Bien (la plus récente, vendue en magasins bio). Concrètement, ils s'engagent comment ? Leurs produits sont bio et vont plus loin avec un programme de soutien à toute la filière (programme Reine Mathilde) qui aide financièrement les éleveurs à se convertir au bio. Ils sont certifiés Fair for Life et B-Corp. Avec Faire Bien, ils ont fait un pas de plus en adressant le sujet de la relève des agriculteurs (en France, pour 5 départs d'agriculteurs, seuls 2 sont remplacés). C'est 5% des ventes de Faire Bien qui vont dans un fonds pour financer des projets visant à rendre ce métier plus attractif. Par exemple, il finance des congés pour les éleveurs à Noël. Des jeunes viennent les remplacer dans les fermes avec derrière l'idée de créer des rencontres pour préparer la relève. Christophe nous explique comment Les 2 Vaches ont réussi à rendre le bio plus joyeux et attractif, alors que rien n'était gagné. Lorsqu'il rejoint la marque en 2008, le bio connaît un reflux après la première vague qui avait fait des adeptes. Les Deux Vaches veut rendre le bio plus joyeux et plus attractif.  LA PERSONNE QUI L'INSPIRE :  Gary Hirschberg, ancien CEO de Stonyfield Farm avant son rachat par Danone en 2001. Gary est d'abord enseignant dans un lycée agricole pour apprendre aux jeunes à basculer vers l'agriculture bio. Lorsque les aides de son lycée sont coupées, Gary comprend qu'il aura trop peu d'impact : il décide d'essayer de vendre des yaourts bio au lait de vache, des « yaourts avec une conscience ». En 2001, Stonyfield Farm est n°3 aux États-Unis et pèse 400 millions de dollars. Christphe cite aussi Yvon Chouinard (fondateur de Patagonia), Ben Cohen et Jerry Greenfield (fondateurs de Ben & Jerry's). POUR LE CONTACTER :  sur son Linkedin ici ou directement sur son adresse mail christophe.audouin@danone.com POUR NOUS SOUTENIR :  si ce podcast vous plaît, vous pouvez en parler autour de vous et nous mettre 5 étoiles et un commentaire sur iTunes, ça nous aide beaucoup à rendre le podcast plus visible. N'hésitez pas à nous contacter sur notre site www.avousdemainpodcast.fr. Et si vous avez en tête des personnalités qui s'engagent pour transformer positivement les choses, parlons-en ! 

The Radically Loved® Podcast
Episode 292. How to Boost Your Energy Without the Crash with Ethan Hirshberg

The Radically Loved® Podcast

Play Episode Listen Later May 15, 2020 47:06


Ethan Hirshberg is the founder of Ethan's, a company that produces energy shots and healthy beverages. He was born in the Stonyfield Farm and was raised in a household that places importance on eating organically and having a healthy lifestyle. Having food-conscious parents and an eco-friendly environment, Ethan was exposed to the industry early and developed his own product that provided sustained energy without the crash. To learn more, go to https://ethans.com/

Radically Loved with Rosie Acosta
Episode 292. How to Boost Your Energy Without the Crash with Ethan Hirshberg

Radically Loved with Rosie Acosta

Play Episode Listen Later May 15, 2020 47:06


How to Boost Your Energy Without the Crash with Ethan Hirshberg Energy is a resource we often take for granted. It pushes us through the next workout or to beat our work deadlines. Our energy levels are affected by everything around us, from our environment, our diets, and our lifestyle. You may be tempted to reach out for another cup of coffee or the typical sugary drink. However, these can lead to the inevitable crash that will set us back in the long term. Thus, we need something to provide us with energy minus the crash.   In this episode, Ethan Hirshberg talks about his mindset toward health and wellness and insights on the importance of energy in our daily lives. He shares how he developed his products, from apple cider drinks to energy shots, that aim to provide energy in a sustained manner. Ethan also discusses the lessons he learned from running his own business and gives advice on how to improve your lifestyle.   If you are curious about boosting your energy without the jittery feeling and tiredness after, then listen to the full episode!     This Episode is Brought to you by:   GoMacro- Join GoMacro in supporting the amazing organization by going to gomacro.com and using promo code LOVED for 30% off plus free shipping!   Here are three reasons why you should listen to the full episode: Discover a way to boost your energy sustainably without the crash. What is Ethan’s, and how does it stand out among other brands in the market? How does Ethan Hirshberg feel radically loved? Find out toward the end of the episode. Resources Ethan’s company website — use the code RADLOVE for 25% off on Ethan’s products Pineapple Aloe energy shots FREE meditation ebook! Create a daily meditation ritual in just seven days! Download BUILD YOUR DAILY MEDITATION RITUAL and other freebies at com! Episode Highlights Ethan’s Experience In The Industry Ethan grew up in New Hampshire and was born on the Stonyfield Farm. His father is the co-founder of Stonyfield Farm. He is familiar and involved with the natural foods industry ever since he was a child. He was raised in an environment that fosters environmental awareness and organic foods, which translated to his efforts, such as eco-friendly packaging. There is more demand in the industry now than ever before. His Mindset Toward Health and Wellness As a child, he was indoctrinated into organic food that even his friends didn’t want to eat because it wasn’t pleasant. His mother is a three-time breast cancer survivor and advocates for a healthy lifestyle in terms of diet and mindset. People are intimidated by healthy eating and the numerous fad diets that seem to contradict each other. Eating healthy definitely creates a momentum of better choices, from your diet to your exercise. We shouldn’t take “democratizing organic” for granted. Marketing Versus Product Development In Health Products It is easy to dress up anything as anything. Anyone can slap health claims and words onto labels with a lot of freedom, and people accept it as the truth. Consumers, especially younger ones, demand transparency and want to look beyond the labeling. With food, there should be a lot of authenticity with the product. Big companies buy out smaller companies that actually have something new and organic to bring to the table. Lessons Learned in Business You can only do one thing at a time and focus on that. It is easy to feel overwhelmed and intimidated by the path you're taking, so take small steps. Make sure you’re coming from an authentic place and sample your product with friends and family. The Importance of Exercise and Energy Ethan feels more frantic if he doesn’t get to exercise. It’s difficult to sit in front of a compute for several hours, especially if you don’t include a workout in the middle of the day. Energy is your most valuable resource. It’s less about the hours you spend and more about spending your hours well and productively.   Approaching Customer Feedback Ethan draws his energy to work from customer feedback. He gets more drive and motivation from knowing the difference he makes on people’s lives. His Idea of Energy Shots Most energy shots give you a jittery feeling that follows a crash. Ethan’s energy shots provide a sustained amount of energy without the crash. His approach in developing the products was a series of iterations and ensuring quality throughout the process The caffeine sources in his energy products are expensive but organic, compared to synthetic powders in typical energy shots. Tips for Improving Immunity, Energy, and Life Immunity isn’t something you can simply turn on. You have to maintain your health in the long term, and you can’t procrastinate. Be sustainable and consistent with your diet and your lifestyle. Take care of yourself even when things aren’t in the dire extreme. It’s a special experience to create something, put it out in the world, and have a positive impact on others. 5 Powerful Quotes “A lot of times, diet is the first place to start. Like, if you're eating better, it's going to be easier to start working out, you’re generally in a better mindset, you're sleeping better, all those things.”   “Around health and wellness, you really just create momentum, and that can be created through one simple decision.”   “The most important thing I've learned is that you can really only do one thing at a time.”   “People say that your most valuable resource is time, but it's actually energy. Think less in terms of your hours spent and more in terms of how you're most optimized.”   "If you can create something and put it out into the world and have it be real and then have things come back to you, that's a pretty special experience because you're interacting with the universe." About the Guest Ethan Hirshberg is the founder of Ethan’s, a company that produces energy shots and healthy beverages. He was born in the Stonyfield Farm and was raised in a household that places importance on eating organically and having a healthy lifestyle. Having food-conscious parents and an eco-friendly environment, Ethan was exposed to the industry early and developed his own product that provided sustained energy without the crash. He stays genuine in his mission to make a difference in people’s lives through organic and environmentally safe products.   You can learn more about Ethan’s energy shots and their benefits by visiting their website. Enjoy the Podcast? If you felt radically loved from listening to this podcast, subscribe and share it with the people you love!   Love to give us 5 stars? If you do, we'd love a review from you. Help us reach more people and make them feel loved.   Do you want to help people get energy without experiencing the crash that can follow? A simple way is to share what you've learned today on social media.   Don't forget to send us messages on Facebook, Twitter, and Instagram. Thanks for listening!   To feeling radically loved,   Rosie

Taste Radio
Insider Ep. 79: The ‘Sole Advantage’ That Fuels This Fast-Growing Brand

Taste Radio

Play Episode Listen Later Apr 3, 2020 42:46


This week, we’re joined by Ethan Hirshberg, the founder and CEO of Ethan’s, a brand of organic wellness shots formulated with functional ingredients, including apple cider vinegar, MCT oil and green tea. Launched in 2017, the brand debuted at Whole Foods locations nationwide and has since added distribution at chain retailers in a variety of channels, including Wegmans, Walmart and Sprouts. In an interview included in this episode, Hirshberg, whose father is Stonyfield Farm co-founder Gary Hirshberg, spoke about why launching Ethan’s was about “solving a program,” the importance of “being nimble responsibly” and why the company is “maniacally obsessed with customer feedback.” He also discussed how core values are incorporated into the brand’s products and communicated to consumers and what he views as Ethan’s biggest advantage over larger and more established competitors. Show notes:  0:37: Ray Needs A Flowbee. Perhaps It Will Arrive In His Virtual Mailbag? -- The hosts riffed on Ray’s tousled hair and review and respond to questions posed by listeners over the past week, including ones about funding, CBD, ingredient suppliers and field marketing. They also reflected on an old AT&T ad, chatted about a few upstart brands, including a zaatar company and encouraged the audience to continue sending in questions and suggestions for content. 10:51: Ethan Hirshberg, Founder/CEO, Ethan’s -- Hirshberg spoke with Taste Radio editor Ray Latif about  growing up in the food and beverage industry, lessons learned from father and other mentors and his experience working at coconut-based food and beverage company Harmless Harvest. He also discussed the company’s relationship with Whole Foods, why the company decided to focus on shots and how the past two years have been primarily about frequent and fast iteration and tweaking. Later, he explained the importance and hierarchy of its core values of organic, glass and functionality, how Ethan’s educates consumers about usage and drinking occasions and how the company evaluates opportunities to innovate. Brands in this episode: Ethan’s, G&Juice, Brewpub Jerky, Wake Up Water, Z&Z

Taste Radio
Ep. 197: The ‘Cautiously Optimistic’ Strategy That Guides This Protein Powerhouse

Taste Radio

Play Episode Listen Later Jan 21, 2020 33:53


There’s a phrase that comes up several times in our interview with Andrew Abraham, founder/CEO of protein-centric brand Orgain: cautiously optimistic.  A medical doctor turned entrepreneur, Abraham was inspired to launch Orgain in 2009 while recovering from cancer treatment and being frustrated with the lack of options for healthy, drinkable nutrition. Introduced as a first-to-market brand of organic protein beverages, Orgain has since grown into a thriving platform for protein drinks, powders and bars. During Orgain’s development, however, Abraham had concerns about the brand’s long-term viability, particularly within an increasingly competitive market for protein beverages. During our conversation, he noted that maintaining a positive and steadfast belief in the company’s mission and focusing on meaningful innovation were key to the brand’s eventual success. “There’s some dark times where you lock yourself in a room and ask yourself: ‘Is this really going to work?’ Abraham said. “But I was seeing the feedback we were getting, and I knew that if we could just weather the storm long enough that Orgain would succeed. One thing that’s helped me more than anything is to just keep my eyes forward. Just focusing on what we’re doing and what’s working for us and pressing forward as aggressively as possible.” Within our expansive interview, Abraham discussed the creation and early development of Orgain, why he was the sole employee for the first five years and why Stonyfield Farm founder and company advisor Gary Hirshberg urged him to focus on building a sustainable infrastructure. Abraham also explained how he defines success, why he’s constantly “neck deep” in innovation and the reasons behind his decision to sell a majority stake of Orgain. This episode is presented by Flavorman, the beverage architects. Show notes:  2:46: Andrew Abraham, Founder/CEO, Orgain -- Abraham sat down with Taste Radio editor Ray Latif at the BevNET Live Winter 2019 and spoke about his background in nutrition and integrative medicine and how each supported the development of Orgain, the brand’s national launch at Whole Foods and why a conducting a shelf study could have avoided early stumbles. He also explained why, in hindsight, it “wasn’t smart” to be the sole employee for five years, and why he urges entrepreneurs to surround themselves with people that are smarter than them, as well as how Gary Hirshberg became involved with the company and why Abraham didn’t take a salary for “a very long time.” Later he discussed why entrepreneurs that are not well-capitalized from the outset might be in for a bumpy ride, how he convinced his wife, that despite significant financial losses, the brand was on a positive trajectory and why he believes that “the best defense is a super aggressive offense.” He also spoke about his approach to hiring and onboarding new employees, why he rebuffed numerous M&A offers over the years, and how he negotiated terms in the investment deal with Butterfly to maintain the company’s mission and focus.  Brands in this episode: Orgain, Stonyfield Farm, Dry Soda

Business of Bouffe
#3 | Christophe Audouin - Les 2 Vaches (Danone) | L’histoire d’un projet intrapreneurial engagé qui fait bouger un grand groupe

Business of Bouffe

Play Episode Listen Later Nov 16, 2019 93:32


L’homme qui créé des yaourts avec une conscience !Nous sommes aujourd’hui avec Christophe Audouin, directeur général des « Prés Rient Bio », propriétaire des marques « Les 2 Vaches » et « Faire Bien » (groupe Danone). La Rencontre avec Christophe Audouin :Nous suivions Christophe depuis longtemps sur les réseaux sociaux, LinkedIn notamment. Son engagement pour une alimentation plus responsable nous a toujours particulièrement marqué. Nous étions curieux de connaître les dessous de la marque « Les 2 Vaches » et souhaitions comprendre l’origine de ce projet très singulier d’intrapreneuriat au sein du groupe Danone. Bref, nous rêvions de le rencontrer. Et, grâce à « Business of Bouffe », c’est chose faite !Dans cet épisode, enregistré dans les bureaux de Danone à Saint-Ouen, nous revenons sur le parcours de Christophe, et notamment sur l’aventure « Les 2 Vaches  ».Pourquoi la bouffe ?Christophe le reconnaît : il n’est pas forcement un grand épicurien. Pourtant, il entre dans l’univers Food dès l’enfance. Ses grands-parents, puis ses parents tenaient une crèmerie à Grenoble (ils vendaient d’ailleurs déjà le fameux « Petit Suisse », produit iconique du groupe Danone).Christophe est tombé dans le yaourt très jeune. C’est donc assez naturellement qu’il démarre sa carrière dans la branche Ultra Frais du groupe Danone. Il nous raconte qu’il a été marqué dans sa jeunesse par les valeurs du groupe et notamment par le discours en 1972 à Marseille d’Antoine Riboud (le PDG de l’époque) : « la responsabilité des entreprises ne peut plus s’arrêter au seuil des usines ». Il pose ainsi, selon lui, les fondations de la Responsabilité Sociale des Entreprises (RSE).Vous découvrirez dans le podcast pourquoi, après 10 ans dans différents postes commerciaux, marketing et Supply Chain dans le groupe Danone, Christophe rejoint « Stonyfield France », qui deviendra l’entité intrapreneuriale et responsable du groupe, à l’origine des marques engagées « Les 2 Vaches » et « Faire Bien ».Parlons Business !Le projet des 2 Vaches s’inspire de l’aventure Stonyflied Farm, le n°3 des vendeurs de yaourts aux US, qui a la particularité de vendre uniquement des yaourts biologiques ! Christophe nous apprend, que dans les années 2000, chose surprenante, le marché bio est beaucoup plus mature aux US qu’en France !Stonyfield Farm a été créée dans les années 1980 par Gary Hirshberg, un enseignant agricole engagé et visionnaire qui voulait contribuer modestement à changer le modèle agroalimentaire et apporter des solutions concrètes pour régler la crise sociale et environnementale.En 2001, Danone rachète Stonyfield, et Frank Riboud, le PDG de l’époque, veut installer un modèle équivalent en Europe, s’inspirant des méthodes et de l’engagement indiscutable de Gary Hirshberg. Pour cela, tout doit être abordé différemment. Il se s’agit pas de lancer une nouvelle marque. Il faut travailler plus en profondeur et s’organiser différemment, comme une entreprise dans l’entreprise. C’est ainsi que « Les 2 Vaches » naissent chez Danone, comme un projet intrapreneurial à part, avec une raison d’être et un engagement très fort. Pour changer les choses et avoir de l’impact, cette organisation doit être agile et autonome, tout en s’assurant du soutient permanent du groupe car le rapport au temps, à la finance et aux retours sur investissement doivent être différent.Vous découvrirez dans le podcast comment Stonyfield France, devenu « Les Prés Rient Bio » a réussi à s’organiser pour créer des marques réellement engagées « Les 2 Vaches » puis « Faire Bien » qui accompagnent et soutiennent les éleveurs bio.Vous découvrirez également que l’engagement des Prés Rient Bio s’étend aujourd’hui au-delà de la filière d’approvisionnement. La société a d’ailleurs récemment été certifiée B. Corp et a ajouté dans ses statuts sociaux sa raison d’être, à savoir :« Contribuer à résoudre la crise sociale et environnementale, et inspirer les autres »Cette raison d’être, qui a été voté par le seul et unique actionnaire : Danone, joue un rôle très important dans les grands arbitrages stratégiques et permet régulièrement de dépasser les critères économiques pour prendre des décisions responsables et durables.Les 2 Vaches en chiffres :1983 : Création de Stonyfield Farm aux US2001 : Rachat de Stonyfied Farm par Danone2006 : Création « Des 2 Vaches » par Stonyfield France2017 : « Stonyfield France » devient « les Pré Rient Bio »Aujourd’hui, Les 2 Vaches = 45 éleveurs bio partenairesMarché des yaourts bio en France : 300M€, soit 7% du marché global des yaourtsChiffre d’affaires Les 2 Vaches (sell-out estimé 2019) : 60 M€Croissance moyenne annuelle : environ +20% par anAu dessus de la croissance du marchéPlus forte croissance du groupe DanoneLes « Prés Rient Bio » est une entreprise profitable depuis 2012Les enjeux pour la suite ?Selon Christophe Audouin, le chantier est encore considérable. Il y’a encore beaucoup de choses à faire et les enjeux sont multiples. La priorité est de continuer à investir dans la filière et soutenir l’attractivité du métier d’éleveur. Dans les année à venir, il va falloir aller plus loin et s’attaquer en profondeur aux enjeux sociétaux, comme les rendements laitiers, la relève des agriculteurs qui partent en retraite ou encore le bien-être animal.En parallèle, il va falloir éduquer le consommateur afin qu’il remette de la valeur dans son alimentation et consomme mieux, pour sa santé et pour l’environnement.« À l’avenir, il va falloir acheter moins de produits laitiers, mais des produits laitiers de meilleure qualité. »Vous découvrirez dans le podcast comment Christophe Aundouin envisage de répondre à ces défis majeurs au sujet de notre alimentation, tout en préservant l’accessibilité des produits. Il faut, selon lui, pourvoir proposer des produits de grande qualité au plus grand nombre et ne surtout pas réserver ces produits à une élite.Nous avons aussi parlé de:Day by dayEpicerie KilogrammeMichel et AugustinL’épisode avec Edouard Morhange (Epicery) et notamment l’inspiration de la cuisine de sa grand mère qui lui a fait prendre conscience de l’importance de cusiner soit-même, et notamment des produits frais.Les Mères de LyonPour contacter Cristophe Audouin:https://www.linkedin.com/in/christophe-audouin-99714bb/Plus d’infos sur Les 2 Vaches :https://www.les2vaches.com/

Taste Radio
Insider Ep. 45: The Most Impactful Ways To Win Over New Customers

Taste Radio

Play Episode Listen Later Aug 2, 2019 28:43


Ray DeRosa, the founder and CEO of dandelion-based tea brand Lion Tea, knows that it’s an uphill battle getting consumers to understand why they should drink his products. How do you communicate the detoxifying and digestive health benefits of the beverages without a significant financial investment in consumer education that start-up companies like his rarely have?  As DeRosa explained in an interview included in this episode, he’s tackled this issue by using a simple, yet powerful and efficient method to create brand loyalists: direct conversations with potential consumers. “There’s really nothing that compares in the early days to just talking to 50 or 75 people about your product,” he said. “It took us a long time to realize that if we let people try our product and understand the functionality, they’re going to come back for it.” As part of our interview, DeRosa shared his journey as a beverage entrepreneur and how he weathered early stumbles on his way towards securing national distribution for Lion Tea at natural grocery chain The Fresh Market and a fast-growing e-commerce business on Amazon. He also spoke about why “finding the partners that are going to provide you extraordinary support in the early days ultimately make you successful” and how mentorship from Health-Ade Kombucha Co-Founder/CEO Daina Trout supported his development as a leader. Show notes: 1:36: A Scary Way to Start The Show -- The hosts discussed the variety of new shot brands and products that came into the office this week, including a line of CBD-infused shots from Sunday Scaries, whose booth at Expo West 2019 had an impact on BevNET CMO Mike Schneider. They also spoke about why the direct message feature on Instagram has become a useful way to communicate with industry professionals, why Mike isn’t crazy about “yummus,” and an interesting new brand of matcha beverages. 11:00: Interview: Ray DeRosa, Founder/CEO, Lion Tea -- DeRosa spoke with Taste Radio editor Ray Latif about how his experience with a rare eye condition spurred the creation of Lion Tea, his experience as a competitor in New Beverage Showdown 13 at BevNET Live Summer 2017 and why entrepreneurs should be realistic about rapid growth expectations. He also explained why simply surviving the first two years provided the company with a foundation for growth, why he “drew a line in the sand” when reassessing Lion Tea’s retail strategy and how it benefited the company, why brand ambassadors have been critical to the brand’s development and how he collates and quantifies raw sales data from Amazon. Brands in this episode: Sunday Scaries, Ethan’s, Stonyfield Farm, Back Bay Roasters, Just N’ Case, Grillo’s, Min’s Matcha, Lion Tea, Health-Ade Kombucha

Conscious Cafe
Seeing Business as a Way to Change the World with Lisa Drake, Stonyfield Farm & Erik Drake of Pete & Gerry's Organic Eggs

Conscious Cafe

Play Episode Listen Later Jun 30, 2019 31:50


“I want business to be part of the solution.” is the premise of this episode as we speak with Lisa Drake of Stonyfield Farm and Erik Drake of Pete & Gerry’s Organic Eggs, two NH based companies that have created a space on the national stage for organic products and conscious business leadership.

change the world nh stonyfield farm organic eggs
Taste Radio
Ep. 167: Siggi’s Founder On What ‘Planning For Success’ Really Means -- And Why It’s So Important

Taste Radio

Play Episode Listen Later Jun 18, 2019 53:24


Thirteen years ago, Siggi Hilmarsson began selling the first versions of his Icelandic-style yogurt on the streets of Manhattan. At the time, the Siggi’s brand he would eventually create didn’t exist; the products were simply promoted as “really delicious thick yogurt” with “lots of protein,” “low in fat” and “not so much sugar.” While the marketing has since evolved, the company’s core values remain unchanged, according to Hilmarsson; both were key to its development and eventual acquisition by French dairy giant Lactalis for a reported sum of $300 million in January 2018. In a wide-ranging interview included in this episode, Hilmarsson spoke about the evolution of Siggi’s, from his early days slinging street yogurt through to the sale of the brand. He also discussed his current role with the company and why he’s stayed on after the acquisition, the important role basketball plays in his life, why he’s a “maybe, sort-of perfectionist,” and why he urges entrepreneurs to “plan for success.” This episode is presented by Flavorman, the beverage architects. Show notes: 2:57: Interview: Siggi Hilmarsson, Founder, Siggi’s -- Hilmarsson sat down with Taste Radio editor Ray Latif for an interview recorded at Siggi’s headquarters in New York City. Early into their conversation, Hilmarsson spoke about how he developed a passion for basketball, his recent work to open new international markets for Siggi’s, and the influence of Nordic cuisine on American food. Later, he discussed his first year in business and why one of his professors at Columbia University was so eager to invest in the brand, how the brand got its name, and recalled the story about how Siggi’s got into Whole Foods. Hilmarsson also explained why overwhelming demand for the brand almost doomed the company, the lessons he learned about building an infrastructure for success and whether launching a second brand is in his future. Brands in this episode: Siggi’s, Chobani, Stonyfield Farm

Problem Solvers
Should Entrepreneurs Lie? (And How A Lie Saved Stonyfield Farm)

Problem Solvers

Play Episode Listen Later Aug 20, 2018 26:31


Here at Entrepreneur magazine, we hear a lot of stories about how entrepreneurs founded their companies. Many tend to follow a similar format. Someone has an idea. They take a bold risk to make it a reality, often sacrificing a fair amount of time, money, and relationships in the process. They become incredibly resourceful. They outsmart their competition. And at some point... they lie. It's so common to hear about an entrepreneur's lie -- to win over a first client, say, or to bring in resources when they're needed the most -- that we forget to pause and ask: Where's the line? On this episode, we consider the question with the cofounder of Stonyfield Yogurt, who saved his company in its early days with a particularly clever and daring bend of the truth.

entrepreneur saved stonyfield farm stonyfield yogurt
Sourcing Matters.show
ep. 30: Wood Turner - SVP of Agriculture Capital

Sourcing Matters.show

Play Episode Listen Later Aug 10, 2018 48:09


On episode 30 of Sourcing Matters we welcome Wood Turner, Sr. Vice President of Agriculture Capital.  Focused on integrating and operationalizing the firm’s cross-platform sustainability strategies into the 4 staple permacrops they invest in, Turner brings unique background and expertise to the changing dynamic of food production. It’s Agriculture Capitals mission to grow access to healthy, sustainable food.  “We’ve assembled experienced professionals from finance, farming, processing, marketing, and sustainability to bring innovative thinking to managing successful food enterprises.”described the firm’s website.  Turner has over 20 years of experience in corporate sustainability, environmental management, and consumer engagement. Most recently, he was on the executive team at organic yogurt pioneer Stonyfield Farm as the company’s VP Sustainability Innovation. Prior to that, he was founding executive director of Climate Counts, an international NGO focused on measuring and scoring the world’s largest consumer companies on their concrete, enterprise-level responses to climate change. Wood has consulted to brands, elected officials, and public agencies on mobilizing the public around ideas that improve the environment and build community. Agricultural economist Renee Vasillos joins as co-host of our 45 minute conversation which covers subjects that range from the current state of citrus, consumer engagement, “softening the edges” of investing in & production models that support pollinator health, and the all important topic of water. Private equity often gets a bad rap for being too focused on the deal instead of the value creation. Wood Turner and his team at Agriculture Capital seek to restructure how capital can deliver multi-dimensional returns beneficial to many stakeholders and the shared environment.   www.SourcingMatters.show

The Forbes Interview
Gary Hirshberg of Stonyfield Farm: Organics And Yogurt Visionary

The Forbes Interview

Play Episode Listen Later Jun 12, 2018 43:47


As a boy, Gary Hirshberg, cofounder of Stonyfield Farm, watched his family-run shoe company go bankrupt due to changes in the market. He went off to college eschewing any career in business. But, his entrepreneurial roots called upon him. It all started with one cow and a delicious yogurt recipe. Hear Hirshberg speak of how he faced big, relentless debt, his steadfastly loyal mother-in-law and his investment in making playing fields across the U.S. organic. Plus, find out why the liberally-minded Hirshberg thanks Ronald Reagan for his success.

Rootstock Radio
Cast Your Vote for the Future of Organic

Rootstock Radio

Play Episode Listen Later Apr 16, 2018 28:58


Gary Hirshberg, Chairman and Co-Founder of Stonyfield Farm (the world's leading organic yogurt producer) champions a simple philosophy: "everybody who eats has to vote." Of course, Gary doesn't expect to realistically enforce this statement, it's the idea behind it that he's passionate about. The author of "Stirring It Up: How to Make Money and Save the World", and a frequent speaker on the topics of sustainability, organic agriculture and the profitability of green business, Gary knows a thing or two about the intersection of agriculture, business and policy. "We have never had more facts at our disposal than now about the real impacts of non-organic, or conventional or chemical-dependent food and processing," says Gary continuing that "the first thing we need to believe is that science and facts still matter." For instance, it's a fact that the cheapest form of healthcare is preventative; that is, not getting sick at all. It's also a fact that organic food can be a form of preventative healthcare-because it isn't laden with carcinogenic chemicals, for starters. Just as anyone who eats (that is, everyone) can and must find power in their right to vote, Gary also sees the act of choosing organic as a form of personal power. "The choice to embrace organic whether as a grower or a consumer, or as a policy person or a scientist, is really a choice to exercise your own will and commitment to a world that's really better for our children, better for all species and ultimately more sustainable and more durable." Unfortunately, the current US administration is not interested in supporting organic agriculture or climate and environmental initiatives. "Without some normal, reasonable checks and balances, without some folks in there who actually are going to honor science and honor fact, and honor medical and agricultural and environmental statistics, I'm afraid there's no hope," says Gary. This is, again, why Gary holds that "everybody who eats" needs vote in the upcoming elections-both the midterms and beyond.

world co founders vote organic make money gary hirshberg stonyfield farm
Name Brands Podcast
Name Brands: An Organic Conversation With Stonyfield Farm

Name Brands Podcast

Play Episode Listen Later Jan 23, 2018 53:36


It started with seven cows on a small farm in New Hampshire back in 1983. Now Stonyfield Farm has grown to one of the biggest influencers in organics and health foods today. While Samuel Kaymen owned the cows and the yogurt recipe, it was the marketing genius of Gary Hirshberg that grew the business. We talk with Gary about everything from the politics of organics, the power of the consumer and the one flavor that really missed the mark.

brands new hampshire organic gary hirshberg stonyfield farm
Taste Radio
Ep. 83: How Saffron Road Excels At Meeting Millennial Mouths; Forto Takes Its Best Shot

Taste Radio

Play Episode Listen Later Nov 10, 2017 67:34


Adnan Durrani was once known as “The Suit.” A former Wall Street executive, Durrani’s first experience at a natural foods show was a clash in styles: a buttoned-up banker dressed in Brooks Brothers amid hippie entrepreneurs clad in raggedy jeans and sandals. Despite the difference in style, Durrani found himself embraced by the community and in particular by Stonyfield Farm co-founder Gary Hirshberg, for whom Durrani served as a board member and investor. Durrani is currently the CEO of American Halal, the company behind halal-certified frozen food and snack brand Saffron Road, which he founded in 2009. In this week’s episode of Taste Radio, he spoke about his career in the food and beverage business and how his belief system evolved during his transition from Wall Street into the natural food space. He also explained how he identified a huge growth opportunity for halal foods in the U.S. and why Saffron Road saw millennials as a key consumer demographic during the brand’s launch. Durrani also discussed how the company was able to turn a potential PR nightmare into an opportunity and why he’s increasingly immersing himself and his brand into political causes. Also in this episode: An interview with Neel Premkumar, the founder and CEO of Dyla Brands, which markets Forto Coffee energy shots and Stur liquid water enhancers. A former CPG executive with stints at Nestlé and Pfizer, Premkumar spoke about his foray into entrepreneurship and his process for identifying white space and marketable innovation in saturated categories. And in this week’s Elevator Talk, we spoke with BJ Mccaslin and Jason Trawick, the co-founders of Minute Mixology, a brand of all-natural, single-serve cocktail mixers. This episode is presented by Sovereign Flavors. Show notes: 1:31: Life’s a Pitch…: BevNET Live, NOSH Live and Brewbound Session are just weeks away. The hosts encouraged new brand owners and early-stage entrepreneurs attending the events to introduce themselves to the team. They recalled meeting entrepreneurs, before they were big successes with their brands, for the first time at past events, including Janie Hoffman from Mamma Chia and Justin Trout, Dina Trout and Vanessa Dew from Health-Ade. 6:30: Interview: Adnan Durrani, Founder/CEO, American Halal/Saffron Road -- Adnan Durrani is the founder and CEO of American Halal, the maker of Saffron Road, a brand of halal-certified frozen foods and healthy snacks. BevNET editor-in-chief Jeff Klineman met with Durrani at American Halal’s headquarters in Stamford, Conn. 40:11: Interview: Neel Premkumar, Founder/CEO, Dyla Brands -- Last month at NACS 2017, BevNET’s Ray Latif and Brad Avery met with Neel Premkumar, who is the founder and CEO of Dyla Brands. Dyla is the maker of Forto Coffee, a fast-growing brand of organic, coffee-based energy shots and Stur, a brand of all-natural drink mixes. Premkumar discussed why learning from missteps has been critical to the evolution of Forto, how e-commerce established a critical conduit between the company and its consumers and recent strategic partnerships with The Hershey Co., Peet’s and Keurig. 1:02:28: Elevator Talk: BJ Mccaslin & Jason Trawick, Co-Founders, Minute Mixology -- BJ McCaslin is a beverage entrepreneur perhaps best known as the co-founder of Coco Cafe, an espresso and coconut water blend that was acquired by Vita Coco in 2012. His latest project is Minute Mixology, a brand of all-natural, single-serve cocktail mixers. We caught with BJ and his co-founder Jason Trawick in Los Angeles, and connected for this edition of Elevator Talk. Brands in this episode: Mamma Chia, Health-Ade, Saffron Road, Stonyfield Farm, Vermont Pure Spring Water, Forto Coffee, Stur, Coco Cafe, Vita Coco, Minute Mixology For sponsorship opportunities, feedback and suggestions, contact ask@tasteradio.com.

Taste Radio
Ep. 64: Growing Organically With Stonyfield Farm Co-Founder Gary Hirshberg

Taste Radio

Play Episode Listen Later Jun 30, 2017 80:57


For this week’s episode of the Taste Radio podcast, we’re bringing you an Independence Day-length conversation with Gary Hirshberg, the co-founder and chairman of dairy company Stonyfield Farm and a highly influential figure in the organic food movement. Hirshberg shares war stories ranging from the company’s pastoral beginnings, to its decade-long struggle for financing, and on to its eventual sale, mining them for wisdom that will resonate with any food and beverage professional. Also included in this episode: the latest edition of Elevator Talk, in which we profile Elaine Morrison, the founder of collagen elixir brand Eviva.

Taste Radio
BevNET Podcast Ep. 60: Bob Burke on Keys to The Kingdom; Recapping The Sweets and Snacks Expo

Taste Radio

Play Episode Listen Later Jun 2, 2017 68:38


Over his three decades as an executive and consultant in the natural products industry, Bob Burke has been recognized as one of the foremost experts in the space. This episode of the BevNET Podcast features a wide-ranging conversation with Burke, whose career includes 11 years in sales and marketing at organic dairy giant Stonyfield Farm and nearly 20 years as an advisor to early-stage and entrepreneurial food and beverage companies. Along with a discussion about the evolution of the natural foods industry and its transformative impact on the grocery business, Burke shared his thoughts on the keys to success for startups and how he defines truly innovative ideas. The episode also includes a recap of the Sweets and Snacks Expo, which was held last week in Chicago, and a chat with Nico Enriquez, the co-founder of alcoholic ginger beer brand Farmer Willie’s, who joined us for the latest edition of “Elevator Talk.”

New Hampshirecast
Episode #23 - Taste Test

New Hampshirecast

Play Episode Listen Later Mar 13, 2017 37:53


Chris and Ethan sample foods from NH based companies Stonyfield Farm, Port City Pretzels, Squamscot Beverages, Lindt Chocolate, Ben's Sugar Shack, and Better Than Average Jams Jellies and Sauces. *Disclaimer* - Eating times and sounds have been minimized as much as possible to preserve your sanity. NewHampshirecast@gmail.com New Hampshirecast Facebook Twitter: @hampshirecast

nh taste test sauces stonyfield farm
Bioneers: Revolution From the Heart of Nature | Bioneers Radio Series
The Organic Revolution: From Hippie to Hip to Scale - Gary Hirshberg | Bioneers Radio Series XI (2011)

Bioneers: Revolution From the Heart of Nature | Bioneers Radio Series

Play Episode Listen Later May 9, 2016 27:26


From Hippie to Hip to Scale. Though still small in the big picture, organic food has come all the way -- from hippie to hip to mainstream since the Sixties. But can organic food and fair food ever feed seven billion people? How can the entire food chain become sustainable? And does sustainability stack up to profitability? Visionary food entrepreneur Gary Hirshberg answers those questions with a resounding yes. As founder and CEO of Stonyfield Farm, the worlds largest organic yogurt company, Hirshberg has demonstrated that environmentally and socially responsible business can also be profitable.

Bioneers: Green Economy and Business
Win7 Economics | Gary Hirshberg

Bioneers: Green Economy and Business

Play Episode Listen Later Mar 21, 2016 28:55


If we can make radical changes in how we think about our relationship to nature and economic growth, we will see restored, vibrant ecosystems and healthy, prosperous farmers, cows, consumers, employees, investors and future children. So says the iconic food entrepreneur Gary Hirshberg, CEO of Stonyfield Farm, the world's largest organic yogurt company that he helped start 27 years ago. In 2005, he was named managing director of Stonyfield Europe, a joint venture with Groupe Danone (France). He's also Chairman and co-founder of O'Naturals, a chain of natural fast-food restaurants. A visionary sustainability activist for over 33 years, Gary is working with large companies to reduce their health-care costs by motivating employees to adopt self-care practices. This speech was given at the 2010 Bioneers National Conference. Since 1990, Bioneers has acted as a fertile hub of social and scientific innovators with practical and visionary solutions for the world's most pressing environmental and social challenges. To experience talks like this, please join us at the Bioneers National Conference each October, and regional Bioneers Resilient Community Network gatherings held nationwide throughout the year. For more information on Bioneers, please visit http://www.bioneers.org and stay in touch via Facebook (https://www.facebook.com/Bioneers.org) and Twitter (https://twitter.com/bioneers).

ceo economics bioneers win7 gary hirshberg stonyfield farm
Industrial Ecology as a Source of Competitive Advantage
Using Product Take-back to Compete in the World of Consumer Goods

Industrial Ecology as a Source of Competitive Advantage

Play Episode Listen Later Sep 17, 2013 83:41


Preserve is a consumer goods company and producer of 100% recycled plastic products. The company collects and processes used polypropylene #5 plastics to make personal care, tableware and kitchen products. Based in Waltham, Massachusetts, Preserve has partnered with prominent brands such as Stonyfield Farm, Tom's of Maine, Brita, Burt's Bees and Whole Foods to take-back used packaging and convert it into recyclable consumer products. Eric Hudson, Founder and CEO of Preserve, speaks about leveraging product-take-back programs to promote sustainability and closed-loop production systems, joined by John Lively (Director of Environmental and Material Science).

The Mario Show
Just Cook It Radio Ep. 4 - 6/22/13

The Mario Show

Play Episode Listen Later Jun 22, 2013 42:22


On The Menu - Oreo talk is back as Mario and Bill discuss the new Watermelon flavored Oreos.  They also talk about the most recent interesting flavors Nabisco has released in their cookie sandwiches. They also chat briefly about the Food Holidays for the coming week including National Onion Ring Day, National Tapioca Day, and more. They are then joined over the phone by special guests Kristina Drociak, Amy Vanharen, and Laura Stanton from Stonyfield Farm to discuss organic yogurt, milk, ice cream, and the new #WakeUpWIthStonyfield social media campaign! For more about Stonyfield and their organic products please visit Stonyfield.com!

Mario's Menu
Just Cook It Radio - Episode 4 - Special Guest Stonyfield

Mario's Menu

Play Episode Listen Later Jun 22, 2013 42:29


On The Menu - Oreo talk is back as Mario and Bill discuss the new Watermelon flavored Oreos.  They also talk about the most recent interesting flavors Nabisco has released in their cookie sandwiches. They also chat briefly about the Food Holidays for the coming week including National Onion Ring Day, National Tapioca Day, and more. They are then joined over the phone by special guests Kristina Drociak, Amy Vanharen, and Laura Stanton from Stonyfield Farm to discuss organic yogurt, milk, ice cream, and the new #WakeUpWIthStonyfield social media campaign! For more about Stonyfield and their organic products please visit Stonyfield.com!

Mario's Menu
Just Cook It Radio - Episode 4 - Special Guest Stonyfield

Mario's Menu

Play Episode Listen Later Jun 22, 2013 42:29


On The Menu - Oreo talk is back as Mario and Bill discuss the new Watermelon flavored Oreos.  They also talk about the most recent interesting flavors Nabisco has released in their cookie sandwiches. They also chat briefly about the Food Holidays for the coming week including National Onion Ring Day, National Tapioca Day, and more. They are then joined over the phone by special guests Kristina Drociak, Amy Vanharen, and Laura Stanton from Stonyfield Farm to discuss organic yogurt, milk, ice cream, and the new #WakeUpWIthStonyfield social media campaign! For more about Stonyfield and their organic products please visit Stonyfield.com!

Economics and the Environment
Climate Counts: Activating the Choices and Voices of the Climate-Conscious Consumer, Wood Turner

Economics and the Environment

Play Episode Listen Later Aug 17, 2010 60:58


Wood Turner, Project Director, Climate Counts, addresses the Yale School of Forestry and Environmental Studies on Climate Counts: Activating the Choices and Voices of the Climate-Conscious Consumer. Wood Turner is project director of Climate Counts, a non-profit organization launched by organic yogurt pioneer Stonyfield Farm that scores companies annually on the basis of their voluntary action to reverse climate change.

Economics and the Environment
Stirring it up: How to Make Money and Save the World

Economics and the Environment

Play Episode Listen Later May 6, 2008 56:05


Gary Hirshberg, CE-Yo, Stonyfield Farm, addresses Yale University in New Haven about how to make money and save the world. Hirshberg is the President and CE-Yo of Stonyfield Farm, the world's largest organic yogurt company.

Climate One
Gary Hirshberg, President and CE-Yo, Stonyfield Farm

Climate One

Play Episode Listen Later Feb 20, 2008 58:40


STIRRING IT UP: How to Make Money and Save the World. Gary Hirshberg, President and CE-Yo, Stonyfield Farm

world president make money gary hirshberg stonyfield farm