Podcasts about suja

No episódio de hoje, você escuta uma conversa um pouco diferente: um bate-papo com as pesquisadoras Germana Barata e Sabine Righetti, ambas do Laboratório de Estudos Avançados em Jornalismo (Labjor). Elas estiveram na COP30 e conversaram com Mayra Trinca sobre a experiência de cobrir um evento ambiental tão relevante e sobre quais foram os pontos fortes da presença da imprensa independente.  __________________________________________________________________________________ TRANSCRIÇÃO [música] Mayra: Olá, eu sou a Mayra, você já deve me conhecer aqui do Oxigênio. Hoje a gente vai fazer uma coisa um pouquinho diferente do que vocês estão acostumados. E eu trouxe aqui duas pesquisadoras do LabJor pra contar um pouquinho da experiência delas na COP30, que rolou agora em novembro. Então vai ser um episódio um pouco mais bate-papo, mas eu prometo que vai ficar legal. Vou pedir pra elas se apresentarem e a gente já começa a conversar. Então eu estou com a Germana Barata e a Sabine Righetti, que são pesquisadoras aqui do Labjor. Germana, se apresenta pra gente, por favor. Germana: Olá, pessoal, eu sou a Germana. Obrigada, Maíra, pelo convite pra estar aqui com vocês no Oxigênio. Eu sou pesquisadora do LabJor, do aula também por aqui, e tenho coordenado aí uma rede de comunicação sobre o oceano, que é a Ressou Oceano, que é o motivo da minha ida pra COP30.Então a gente vai ter a oportunidade de contar um pouquinho do que foi essa aventura na COP30. Mayra: Agora, Sabine, se apresenta pra gente, por favor. Sabine: Oi, pessoal, um prazer estar aqui. Sou pesquisadora aqui no LabJor, ouvinte do Oxigênio, e trabalho entendendo como que o conhecimento científico é produzido e circula na sociedade, sobretudo pela imprensa. Então esse foi um assunto central na COP lá em Belém. [vinheta]  Mayra: Eu trouxe a Sabine e a Germana, porque, bom, são pesquisadoras do Labjor que foram pra COP, mas pra gente conhecer um pouquinho o porquê que elas foram até lá a partir das linhas de interesse e de pesquisa. Então, meninas, contem pra gente por que vocês resolveram ir até a COP e o que isso está relacionado com as linhas de trabalho de vocês. Germana: Bom, acho que uma COP no Brasil, no coração da Amazônia, é imperdível por si.  Sabine: Não tinha como não ir.  Germana: Não, não tinha. E como eu atuo nessa área da comunicação sobre o oceano pra sociedade, esse é um tema que a comunidade que luta pela saúde do oceano tem trabalhado com muito afinco para que o oceano tenha mais visibilidade nos debates sobre mudanças climáticas. Então esse foi o motivo que eu percebi que era impossível não participar dessa grande reunião. Enfim, também numa terra onde eu tenho família, Belém do Pará é a terra do meu pai, e uma terra muito especial, uma cidade muito especial, eu acho que por tantos motivos era imperdível realmente essa experiência na COP. Sabine: Voltamos todas apaixonadas por Belém. O pessoal extremamente acolhedor, a cidade incrível, foi maravilhoso. Eu trabalho tentando compreender como a ciência, conhecimento científico, as evidências circulam na sociedade, na sociedade organizada. Então entre jornalistas, entre tomadores de decisão, entre grupos específicos. E no meu entendimento a COP é um espaço, é um grande laboratório sobre isso, porque a ciência já mostrou o que está acontecendo, a ciência já apontou, aliás faz tempo que os cientistas alertam, e que o consenso científico é muito claro sobre as mudanças climáticas. Então o que falta agora é essa informação chegar nos grupos organizados, nos tomadores de decisão, nas políticas públicas, e quem pode realmente bater o martelo e alterar o curso das mudanças climáticas. Claro que a gente precisa de mais ciência, mas a gente já sabe o que está acontecendo. Então me interessou muito circular e entender como que a ciência estava ou não. Porque muitos ambientes, as negociações, os debates, eles traziam mais desinformação ou falsa controvérsia do que a ciência em si. Germana: E é a primeira vez que a COP abrigou um pavilhão de cientistas. Então acho que esse é um marco, tanto para cientistas quanto outros pavilhões, outras presenças que foram inéditas ou muito fortes na COP, como dos povos indígenas ou comunidades tradicionais, mas também de cientistas, que antes, claro, os cientistas sempre foram para as COPs, mas iam como individualmente, vamos dizer assim. Sabine: Para a gente entender, quem não tem familiaridade com COP, os pavilhões, e isso eu aprendi lá, porque eu nunca tinha participado de uma COP, os pavilhões são como se fossem grandes estandes que têm uma programação própria e acontecem debates e manifestações, eventos diversos, culturais, enfim. Então a zona azul, que a gente chama, que é a área central da COP, onde tem as discussões, as tomadas de decisão, tem um conjunto de pavilhões. Pavilhões de países, pavilhões de temas. Oceanos também foi a primeira vez, né? Germana: Não foi a primeira vez, foi o terceiro ano, a terceira COP, mas estava enorme, sim, para marcar a presença. Mayra: O Oceano foi a primeira vez que estava na Blue Zone ou antes ele já estava na zona azul também? Germana: Ele já estava na Blue Zone, já estava na zona azul, é a terceira vez que o Oceano está presente como pavilhão, mas é a primeira vez que o Oceano realmente ocupou, transbordou, digamos assim, os debates, e os debates, incluindo o Oceano, acabaram ocupando, inclusive, dois dias oficiais de COP, que foram os dias 17 e 18, na programação oficial das reuniões, dos debates. Então é a primeira vez que eu acho que ganha um pouco mais de protagonismo, digamos assim. Mayra: E vocês participaram de quais pavilhões? Porque a gente tem o pavilhão dos Oceanos, tinha um pavilhão das universidades, que inclusive foi organizado por pesquisadores da Unicamp, não necessariamente aqui do Labjor, mas da Unicamp como um todo, e eu queria saber por quais pavilhões vocês passaram. Germana, com certeza, passou pelo do Oceano, mas além do Oceano, quais outros? Vocês passaram por esse das universidades? Como é que foi? Sabine: Eu apresentei um trabalho nesse contexto dos pavilhões, como espaço de discussão e de apresentações, eu apresentei um resultado de um trabalho que foi um levantamento de dados sobre ponto de não retorno da Amazônia com ajuda de inteligência artificial. Eu tenho trabalhado com isso, com leitura sistemática de artigos científicos com ajuda de inteligência artificial e tenho refletido como a gente consegue transformar isso numa informação palatável, por exemplo, para um tomador de decisão que não vai ler um artigo, muito menos um conjunto de artigos, e a gente está falando de milhares. Eu apresentei no pavilhão que a gente chamava de pavilhão das universidades que tinha um nome em inglês que era basicamente a Educação Superior para a Justiça Climática. Ele foi organizado institucionalmente pela Unicamp e pela Universidade de Monterrey, no México, e contou com falas e debates de vários cientistas do mundo todo, mas esse não era o pavilhão da ciência. Tinha o pavilhão da ciência e tinha os pavilhões dos países, os pavilhões temáticos, caso de oceanos, que a gente comentou. Então, assim, eu circulei em todos, basicamente. Me chamou muita atenção o dos oceanos, que de fato estava com uma presença importante, e o pavilhão da China, que era o maior dos pavilhões, a maior delegação, os melhores brindes. Era impressionante a presença da China e as ausências. Os Estados Unidos, por exemplo, não estava, não tinha o pavilhão dos Estados Unidos. Então, as presenças e as ausências também chamam a atenção.  Mayra: Tinha o pavilhão do Brasil?  Sabine: Tinha. Germana: Tinha um pavilhão maravilhoso.  Sabine: Maravilhoso e com ótimo café. Germana: É, exatamente.  Sabine: Fui lá várias vezes tomar um café.  Germana: Inclusive vendendo a ideia do Brasil como um país com produtos de qualidade,né, que é uma oportunidade de você divulgar o seu país para vários participantes de outros países do mundo. E acho que é importante a gente falar que isso, que a Sabine está falando dos pavilhões, era zona azul, ou seja, para pessoas credenciadas. Então, a programação oficial da COP, onde as grandes decisões são tomadas, são ali.  Mas tinha a zona verde, que também tem pavilhões, também tinha pavilhão de alguns países, mas, sobretudo, Brasil, do Estado do Pará, de universidades etc., que estava belíssimo, aberta ao público, e também com uma programação muito rica para pessoas que não necessariamente estão engajadas com a questão das mudanças… Sabine: Muito terceiro setor.  Germana: Exatamente.  Sabine: Movimentos sociais. Germana: E fora a cidade inteira que estava, acho que não tem um belenense que vai dizer o que aconteceu aqui essas semanas, porque realmente os ônibus, os táxis, o Teatro da Paz, que é o Teatro Central de Belém, todos os lugares ligados a eventos, mercados, as docas… Sabine: Museus com programação. Germana: Todo mundo muito focado com programação, até a grande sorveteria maravilhosa Cairu, que está pensando inclusive de expandir aqui para São Paulo, espero que em breve, tinha um sabor lá, a COP30. Muito legal, porque realmente a coisa chegou no nível para todos.  Mayra: O que era o sabor COP30? Fiquei curiosa.  Sabine: O de chocolate era pistache.  Germana: Acho que era cupuaçu, pistache, mais alguma coisa. Sabine: Por causa do verde. É que tinha bombom COP30 e tinha o sorvete COP30, que tinha pistache, mas acho que tinha cupuaçu também. Era muito bom. Germana: Sim, tinha cupuaçu. Muito bom! Mayra: Fiquei tentada com esse sorvete agora. Só na próxima COP do Brasil.  [música] Mayra: E para além de trabalho, experiências pessoais, o que mais chamou a atenção de vocês? O que foi mais legal de participar da COP? Germana: Eu já conheci a Belém, já fui algumas vezes para lá, mas fazia muitos anos que eu não ia. E é incrível ver o quanto a cidade foi transformada em relação à COP. Então, a COP deixa um legado para os paraenses. E assim, como a Sabine tinha dito no começo, é uma população que recebeu todos de braços abertos, e eu acho que eu estava quase ali como uma pessoa que nunca tinha ido para Belém. Então, lógico que a culinária local chama muito a atenção, o jeito dos paraenses, a música, que é maravilhosa, não só o carimbó, as mangueiras dando frutos na cidade, que é algo que acho que chama a atenção de todo mundo, aquelas mangas caindo pela rua. Tem o lado ruim, mas a gente estava vendo ali o lado maravilhoso de inclusive segurar a temperatura, porque é uma cidade muito quente. Mas acho que teve todo esse encanto da cultura muito presente numa reunião que, há muitos anos atrás, era muito diplomática, política e elitizada. Para mim, acho que esse é um comentário geral, que é uma COP que foi muito aberta a muitas vozes, e a cultura paraense entrou ali naturalmente por muitos lugares. Então, isso foi muito impressionante. Sabine: Concordo totalmente com a Germana, é uma cidade incrível. Posso exemplificar isso com uma coisa que aconteceu comigo, que acho que resume bem. Eu estava parada na calçada esperando um carro de transporte, pensando na vida, e aí uma senhora estava dirigindo para o carro e falou: “Você é da COP? Você está precisando de alguma coisa?” No meio da rua do centro de Belém. Olhei para ela e falei, Moça, não estou acostumada a ter esse tipo de tratamento, porque é impressionante. O acolhimento foi uma coisa chocante, muito positiva. E isso era um comentário geral. Mas acho que tem um aspecto que, para além do que estávamos falando aqui, da zona azul, da zona verde, da área oficial da COP, como a Germana disse, tinha programação na cidade inteira. No caso da COP de Belém, acho que aconteceu algo que nenhuma outra COP conseguiu proporcionar. Por exemplo, participei de um evento completamente lateral do terceiro setor para discutir fomento para projetos de jornalismo ligados à divulgação científica. Esse evento foi no barco, no rio Guamá que fala, né? Guamá. E foi um passeio de barco no pôr do sol, com comida local, com banda local, com músicos locais, com discussão local, e no rio. É uma coisa muito impressionante como realmente você sente a cidade. E aquilo tem uma outra… Não é uma sala fechada.Estamos no meio de um rio com toda a cultura que Belém oferece. Eu nunca vou esquecer desse momento, dessa discussão. Foi muito marcante. Totalmente fora da programação da COP. Uma coisa de aproveitar todo mundo que está na COP para juntar atores sociais, que a gente fala, por uma causa comum, que é a causa ambiental. Mayra: Eu vou abrir um parênteses e até fugir um pouco do script que a gente tinha pensado aqui, mas porque ouvindo vocês falarem, eu fiquei pensando numa coisa. Eu estava essa semana conversando com uma outra professora aqui do Labjor, que é a professora Suzana. Ouvintes, aguardem, vem aí esse episódio. E a gente estava falando justamente sobre como é importante trazer mais emoção para falar de mudanças climáticas. Enfim, cobertura ambiental, etc. Mas principalmente com relação a mudanças climáticas.  E eu fiquei pensando nisso quando vocês estavam falando. Vocês acham que trazer esse evento para Belém, para a Amazônia, que foi uma coisa que no começo foi muito criticada por questões de infraestrutura, pode ter tido um efeito maior nessa linha de trazer mais encanto, de trazer mais afeto para a negociação. Germana: Ah, sem dúvida.  Mayra: E ter um impacto que em outros lugares a gente não teria. Germana: A gente tem que lembrar que até os brasileiros desconhecem a Amazônia. E eu acho que teve toda essa questão da dificuldade, porque esses grandes eventos a gente sempre quer mostrar para o mundo que a gente é organizado, desenvolvido, enfim. E eu acho que foi perfeita a escolha. Porque o Brasil é um país desigual, riquíssimo, incrível, e que as coisas podem acontecer. Então a COP, nesse sentido, eu acho que foi também um sucesso, mesmo a questão das reformas e tudo o que aconteceu, no tempo que tinha que acontecer, mas também deu um tom diferente para os debates da COP30. Não só porque em alguns momentos da primeira semana a Zona Azul estava super quente, e eu acho que é importante quem é do norte global entender do que a gente está falando, de ter um calor que não é o calor deles, é um outro calor, que uma mudança de um grau e meio, dois graus, ela vai impactar, e ela já está impactando o mundo, mas também a presença dos povos indígenas eu acho que foi muito marcante. Eu vi colegas emocionados de falar, eu nunca vi tantas etnias juntas e populações muito organizadas, articuladas e preparadas para um debate de qualidade, qualificado. Então eu acho que Belém deu um outro tom, eu não consigo nem imaginar a COP30 em São Paulo. E ali teve um sentido tanto de esperança, no sentido de você ver quanto a gente está envolvida, trabalhando em prol de frear essas mudanças climáticas, o aquecimento, de tentar brecar realmente um grau e meio o aquecimento global. Mas eu acho que deu um outro tom. Sabine: Pegou de fato no coração, isso eu não tenho a menor dúvida. E é interessante você trazer isso, porque eu tenho dito muito que a gente só consegue colar mensagem científica, evidência, se a gente pegar no coração. Se a gente ficar mostrando gráfico, dado, numa sala chata e feia e fechada, ninguém vai se emocionar. Mas quando a gente sente a informação, isso a COP30 foi realmente única, histórica, para conseguir trazer esse tipo de informação emocional mesmo. [música] Mayra: E com relação a encontros, para gente ir nossa segunda parte, vocês encontraram muita gente conhecida daqui do Labjor, ou de outros lugares. O que vocês perceberam que as pessoas estavam buscando na COP e pensando agora em cobertura de imprensa? Porque, inclusive, vocês foram, são pesquisadoras, mas foram também junto com veículos de imprensa. Germana: Eu fui numa parceria com o jornal (o) eco, que a gente já tem essa parceria há mais de dois anos. A Ressou Oceano tem uma coluna no (o) eco. Portanto, a gente tem um espaço reservado para tratar do tema oceano. Então, isso para a gente é muito importante, porque a gente não tem um canal próprio, mas a gente estabeleça parcerias com outras revistas também. E o nosso objetivo realmente era fazer mais ou menos uma cobertura, estou falando mais ou menos, porque a programação era extremamente rica, intensa, e você acaba escolhendo temas onde você vai se debruçar e tratar. Mas, comparando com a impressão, eu tive na COP da biodiversidade, em 2006, em Curitiba, eu ainda era uma estudante de mestrado, e uma coisa que me chamou muito a atenção na época, considerando o tema biodiversidade, era a ausência de jornalistas do norte do Brasil. E, para mim, isso eu escrevi na época para o Observatório de Imprensa, falando dessa ausência, que, de novo, quem ia escrever sobre a Amazônia ia ser o Sudeste, e que, para mim, isso era preocupante, e baixa presença de jornalistas brasileiros também, na época.  Então, comparativamente, essa COP, para mim, foi muito impressionante ver o tamanho da sala de imprensa, de ver, colegas, os vários estúdios, porque passávamos pelos vários estúdios de TV, de várias redes locais, estaduais e nacionais. Então, isso foi muito legal de ver como um tema que normalmente é coberto por poucos jornalistas especializados, de repente, dando o exemplo do André Trigueiro, da Rede Globo, que é um especialista, ele consegue debater com grandes cientistas sobre esse tema, e, de repente, tinha uma equipe gigantesca, levaram a abertura dos grandes jornais para dentro da COP. Isso muda, mostra a relevância que o evento adquiriu. Também pela mídia, e mídia internacional, com certeza.  Então, posso falar depois de uma avaliação que fizemos dessa cobertura, mas, a princípio, achei muito positivo ver uma quantidade muito grande de colegas, jornalistas, e que chegou a quase 3 mil, foram 2.900 jornalistas presentes, credenciados. Sabine: E uma presença, os veículos grandes, que a Germana mencionou, internacionais, uma presença também muito forte de veículos independentes. O Brasil tem um ecossistema de jornalismo independente muito forte, que é impressionante, e, inclusive, com espaços consideráveis. Novamente, para entender graficamente, a sala de imprensa é gigantesca em um evento desse, e tem alguns espaços, algumas salas reservadas para alguns veículos. Então, veículos que estão com uma equipe muito grande têm uma sala reservada, além dos estúdios, de onde a Globo entrava ao vivo, a Andréia Sadi entrava ao vivo lá, fazendo o estúdio i direto da COP, enfim. Mas, dentro da sala de imprensa, tem salas reservadas, e algumas dessas salas, para mencionar, a Amazônia Vox estava com uma sala, que é um veículo da região norte de jornalismo independente, o Sumaúma estava com uma sala, o Sumaúma com 40 jornalistas, nessa cobertura, que também… O Sumaúma é bastante espalhado, mas a Eliane Brum, que é jornalista cofundadora do Sumaúma, fica sediada em Altamira, no Pará. Então, é um veículo nortista, mas com cobertura no país todo e, claro, com olhar muito para a região amazônica. Então, isso foi, na minha perspectiva, de quem olha para como o jornalismo é produzido, foi muito legal ver a força do jornalismo independente nessa COP, que certamente foi muito diferente. Estava lá o jornalismo grande, comercial, tradicional, mas o independente com muita força, inclusive alguns egressos nossos no jornalismo tradicional, mas também no jornalismo independente. Estamos falando desde o jornalista que estava lá pela Superinteressante, que foi nossa aluna na especialização, até o pessoal do Ciência Suja, que é um podcast de jornalismo independente, nosso primo aqui do Oxigênio, que também estava lá com um olhar muito específico na cobertura, olhando as controvérsias, as falsas soluções. Não era uma cobertura factual. Cada jornalista olha para aquilo tudo com uma lente muito diferente. O jornalismo independente, o pequeno, o local, o grande, o internacional, cada um está olhando para uma coisa diferente que está acontecendo lá, naquele espaço em que acontece muita coisa. [som de chamada]  Tássia: Olá, eu sou a Tássia, bióloga e jornalista científica. Estou aqui na COP30, em Belém do Pará, para representar e dar voz à pauta que eu trabalho há mais de 10 anos, que é o Oceano.  Meghie: Oi, gente, tudo bem? Meu nome é Meghie Rodrigues, eu sou jornalista freelancer, fui aluna do Labjor. Estamos aqui na COP30, cobrindo adaptação. Estou colaborando com a Info Amazônia, com Ciência Suja. Pedro: Oi, pessoal, tudo bem? Eu sou Pedro Belo, sou do podcast Ciência Suja, sou egresso do LabJor, da turma de especialização. E a gente veio para cobrir um recorte específico nosso, porque a gente não vai ficar tanto em cima do factual ali, do hard news, das negociações. A gente veio buscar coisas que, enfim, picaretagens, coisas que estão aí, falsas soluções para a crise climática. Paula: Eu sou Paula Drummond, eu sou bióloga e eu fiz jornalismo científico. Trabalho nessa interface, que é a que eu sempre procurei, de ciência tomada de decisão, escrevendo policy briefs. [música]  Mayra: Acho que esse é um ponto forte para tratarmos aqui, que vai ser o nosso encerramento, falar um pouco da importância desses veículos independentes na COP, tanto do ponto de vista de expandir a cobertura como um todo, da presença mesmo de um grande número de jornalistas, quanto das coberturas especializadas. Então, eu queria saber qual é a avaliação que vocês fizeram disso, se vocês acham que funcionou, porque a gente teve muita crítica com relação à hospedagem, isso e aquilo. Então, ainda tivemos um sucesso de cobertura de imprensa na COP? Isso é uma pergunta. E por que é importante o papel desses veículos independentes de cobertura? Germana: Eu, falando por nós, da Ressoa Oceano, o Oceano é ainda pouco coberto pela mídia, mas a gente já vê um interesse crescente em relação às questões específicas de oceano, e quem nunca ouviu falar de branqueamento de corais, de aquecimento das águas, elevação do nível do oceano? Enfim, eu acho que essas questões estão entrando, mas são questões que não devem interessar apenas o jornalista especializado, que cobre meio ambiente, que cobre essas questões de mudanças climáticas, mas que são relevantes para qualquer seção do jornal. Então, generalistas, por exemplo, que cobrem cidades, essa questão das mudanças climáticas, de impactos etc., precisam se interessar em relação a isso.  Então, o que eu vejo, a gente ainda não fez uma análise total de como os grandes veículos cobriram em relação ao jornalismo independente, que é algo que a gente está terminando de fazer ainda, mas em relação ao oceano. Mas o que a gente vê é que as questões mais políticas, e a grande mídia está mais interessada em que acordo foi fechado, os documentos finais da COP, se deu certo ou não, o incêndio que aconteceu, se está caro ou não está caro, hospedagem etc., e que são pautas que acabam sendo reproduzidas, o interesse é quase o mesmo por vários veículos. O jornalismo independente traz esse olhar, que a Sabine estava falando, inclusive dos nossos alunos, que são olhares específicos e muito relevantes que nos ajudam a entender outras camadas, inclusive de debates, discussões e acordos que estavam ocorrendo na COP30. Então, a gente vê, do ponto de vista quase oficial da impressão geral que as pessoas têm da COP, que foi um desastre no final, porque o petróleo não apareceu nos documentos finais, na declaração de Belém, por exemplo, que acho que várias pessoas leram sobre isso. Mas, quando a gente olha a complexidade de um debate do nível da COP30, e os veículos independentes conseguem mostrar essas camadas, é mostrar que há muitos acordos e iniciativas que não necessitam de acordos consensuais das Nações Unidas, mas foram acordos quase voluntários, paralelos a esse debate oficial, e que foram muito importantes e muito relevantes, e que trouxeram definições que marcaram e que a gente vê com muito otimismo para o avanço mesmo das decisões em relação, por exemplo, ao mapa do caminho, que a gente viu que não estava no documento final, mas que já tem um acordo entre Colômbia e Holanda de hospedar, de ter uma conferência em abril na Colômbia para decidir isso com os países que queiram e estejam prontos para tomar uma decisão. Então, esse é um exemplo de algo que foi paralelo à COP, mas que trouxe muitos avanços e nos mostra outras camadas que o jornalismo independente é capaz de mostrar. Sabine: A cobertura jornalística de um evento como a COP é muito, muito difícil. Para o trabalho do jornalista, é difícil porque são longas horas por dia, de domingo a domingo, são duas semanas seguidas, é muito desgastante, mas, sobretudo, porque é muita coisa acontecendo ao mesmo tempo e é difícil entender para onde você vai. Novamente, ilustrando, na sala de imprensa tem, e todo grande evento com esse caráter costuma ter isso, umas televisões com anúncios. Vai ter tal coletiva de imprensa do presidente da COP, tal horário. Então, nessa perspectiva, dá para se organizar. Eu vou aqui, eu vou ali. Às vezes, é hora de almoço, e, na hora de almoço, o jornalista já vai, sem almoçar, escrever o texto, e, quando vê, já é a noite. Mas você vai se organizando. Só que tem coisas que não estão lá na televisão. Então, por exemplo, passou o governador da Califórnia por lá. Não foi anunciado que ele estava. Ele estava andando no corredor. Para um jornalista de um grande veículo, se ele não viu que o governador da Califórnia estava lá, mas o seu concorrente viu, isso, falo no lugar de quem já trabalhou num veículo jornalístico grande comercial, isso pode levar a uma demissão. Você não pode não ver uma coisa importante. Você não pode perder uma declaração de um chefe de Estado. Você não pode não ver que, de repente, a Marina parou no meio do corredor em um quebra-queixo e falou, a Marina Silva, que estava muito lá circulando, e falou alguma coisa. Então, a cobertura vai muito além do que está lá na programação da sala de imprensa e do que está nos debates, nos pavilhões que a gente mencionava. Então, o jornalista, como a Germana disse, jornalista dos veículos, está correndo atrás disso. E, muitas vezes, por essa característica, acaba se perdendo, entre grandes aspas, nesses acontecimentos. Por exemplo, o que ficou muito marcante para mim na COP foi a declaração do primeiro-ministro da Alemanha, que foi uma declaração desastrosa, mas que tomou pelo menos um dia inteiro da cobertura, porque acompanhei na sala de imprensa os colegas jornalistas tentando repercutir aquela fala. Então, tentando falar com o governo do Brasil, com o presidente da COP, com outros alemães, com a delegação da Alemanha, com o cientista da Alemanha, porque eles precisavam fomentar aquilo e repercutir aquilo. E foi um dia inteiro, pelo menos, um dia inteiro, diria que uns dois dias ou mais, porque até a gente voltar, ainda se falava disso, vai pedir desculpa ou não. Para quem não lembra, foi o primeiro-ministro que falou que ainda bem que a gente saiu daquele lugar, que era Belém, que ele estava com um grupo de jornalistas da Alemanha, que ninguém queria ficar lá. Enfim, um depoimento desastroso que tomou muito tempo de cobertura. Então, os jornalistas independentes não estavam nem aí para a declaração do primeiro-ministro da Alemanha. Eles queriam saber outras coisas.  Então, por isso, reforço a necessidade e a importância da diversidade na cobertura. Mas é importante a gente entender como funciona esse jornalismo comercial, que é uma pressão e é um trabalho brutal e, muitas vezes, de jornalistas que não são especializados em ambiente, que estão lá, a Germana mencionou, na cobertura de cidades e são deslocados para um evento tipo a COP30. Então, é difícil até entender para onde se começa. É um trabalhão. [música]  Mayra: E aí, para encerrar, porque o nosso tempo está acabando, alguma coisa que a gente ainda não falou, que vocês acham que é importante, que vocês pensaram enquanto a gente estava conversando de destacar sobre a participação e a cobertura da COP? Germana: Tem algo que, para mim, marcou na questão da reflexão mesmo de uma conferência como essa para o jornalismo científico ou para os divulgadores científicos. Embora a gente tenha encontrado com vários egressos do Labjor, que me deixou super orgulhosa e cada um fazendo numa missão diferente ali, eu acho que a divulgação científica ainda não acha que um evento como esse merece a cobertura da divulgação científica.  Explico, porque esse é um evento que tem muitos atores sociais. São debates políticos, as ONGs estão lá, os ambientalistas estão lá, o movimento social, jovem, indígena, de comunidades tradicionais, os grandes empresários, a indústria, enfim, prefeitos, governadores, ministros de vários países estão lá. Eu acho que a divulgação científica ainda está muito focada no cientista, na cientista, nas instituições de pesquisa e ensino, e ainda não enxerga essas outras vozes como tão relevantes para o debate científico como a gente vê esses personagens. Então, eu gostaria de ter visto outras pessoas lá, outros influenciadores, outros divulgadores, ainda mais porque foi no Brasil, na nossa casa, com um tema tão importante no meio da Amazônia, que as mudanças climáticas estão muito centradas na floresta ainda. Então, isso, eu tenho um estranhamento ainda e talvez um pedido de chamar atenção para os meus colegas divulgadores de ciência de que está na hora de olharmos para incluir outras vozes, outras formas de conhecimento. E as mudanças climáticas e outras questões tão complexas exigem uma complexidade no debate, que vai muito além do meio científico. Sabine: Não tinha pensado nisso, mas concordo totalmente com a Germana. Eu realmente não… senti a ausência. Eu estava falando sobre as ausências. Senti a ausência dos divulgadores de ciência produzindo informação sobre algo que não necessariamente é o resultado de um paper, mas sobre algo que estava sendo discutido lá. Mas eu voltei da COP com uma reflexão que é quase num sentido diferente do que a Germana trouxe, que a Germana falou agora dos divulgadores de ciência, que é um nicho bem específico. E eu voltei muito pensando que não dá para nós, no jornalismo, encaixar uma COP ou um assunto de mudanças climáticas em uma caixinha só, em uma caixinha ambiental. E isso não estou falando, tenho que dar os devidos créditos. Eu participei de um debate ouvindo Eliane Brum em que, novamente a cito aqui no podcast, em que ela disse assim que a Sumaúma não tem editorias jornalísticas, como o jornalismo tradicional, porque isso foi uma invenção do jornalismo tradicional que é cartesiano. Então tem a editoria de ambiente, a editoria de política, a editoria de economia. E que ela, ao criar a Sumaúma, se despiu dessas editorias e ela fala de questões ambientais, ponto, de uma maneira investigativa, que passam por ciência, passam por ambiente, passam por política, passam por cidade, passam por tudo. E aí eu fiquei pensando muito nisso, no quanto a gente, jornalismo, não está preparado para esse tipo de cobertura, porque a gente segue no jornalismo tradicional colocando os temas em caixinhas e isso não dá conta de um tema como esse. Então a minha reflexão foi muito no sentido de a gente precisar sair dessas caixinhas para a gente conseguir reportar o que está acontecendo no jornalismo. E precisa juntar forças, ou seja, sair do excesso de especialização, do excesso de entrevista política, eu só entrevisto cientista. Mas eu só entrevisto cientista, não falo com política e vice-versa, que o jornalismo fica nessas caixinhas. E acho que a gente precisa mudar completamente o jeito que a gente produz informação. [música]  Mayra: Isso, muito bom, gostei muito, queria agradecer a presença de vocês no Oxigênio nesse episódio, agradecer a disponibilidade para conversar sobre a COP, eu tenho achado muito legal conversar com vocês sobre isso, tem sido muito interessante mesmo, espero que vocês tenham gostado também desse episódio especial com as pesquisadoras aqui sobre a COP e é isso, até a próxima! Sabine: Uma honra! Germana: Obrigada, Mayra, e obrigada a quem estiver nos ouvindo, um prazer! Mayra: Obrigada, gente, até mais!  [música]  Mayra: Esse episódio foi gravado e editado por mim, Mayra Trinca, como parte dos trabalhos da Bolsa Mídia Ciência com o apoio da FAPESP. O Oxigênio também conta com o apoio da Secretaria Executiva de Comunicação da Unicamp. A trilha sonora é do Freesound e da Blue Dot Sessions. [vinheta de encerramento] 

Olá! Você está ouvindo o Espiadinha, o podcast que tem 70 câmeras e o Brasil tá vendo! Eu sou o Athilas, e hoje estaremos comentando sobre a nova temporada da Fazenda 17, com novidades bombásticas.Dê seu voto no Espiadinha Podcast: https://www.premiompb.com.br/votarSiga o Espiadinha nas redes sociais!Facebook:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://web.facebook.com/EspiadinhaPodcast/?_rdc=1&_rdrInstagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/espiadinhapodcast#AFazenda #AFazenda17 Hosted on Acast. See acast.com/privacy for more information.

In this episode of Mint Techcetra, host Kartik is joined by Suja Chandy, Managing Director of Zafin India and Global Chief Sustainability Officer, for a conversation on how Zafin is modernising the future of banking. Discover how India has become a strategic growth hub for Zafin, playing a pivotal role in supporting the development of advanced solutions such as Zafin IO, Deal Manager and much more. Learn how Zafin's consultative, platform-led approach helps banks reimagine relationship-based pricing, accelerate innovation, and deliver hyper-personalised propositions at scale. Suja also shares how Zafin India fosters a purpose-driven culture with career acceleration programs, deep expertise in product, design, and consulting, and a strong commitment to sustainability and inclusion. Whether you are in banking, fintech, or technology leadership, this episode provides an inside look at how Zafin is empowering banks to compete, grow, and create lasting value in the age of AI. Learn more about your ad choices. Visit megaphone.fm/adchoices

Não bastassem as derrotas dentro de campo, o Miami Dolphinspassa por uma crise interna no elenco.No episódio de hoje, apresentado por Rafael Leal e ThiagoCordeiro falamos sobre as consequências das declarações de Tua Tagovailoa paraos jornalistas, os erros contra o Chargers e o que esperar para o jogo contra oCleveland Browns.Ouça e Compartilhe o Fináticos!

What kind of founder drives a U-Haul full of perishable product through the desert at 3 A.M.… and calls it progress? That's the kind of relentless, purpose-driven hustle behind Forager Project, the plant-based food and beverage company reshaping what dairy-free can taste and feel like. In this episode, co-founders Stephen Williamson and JC Hanley open up about the mission-fueled (and occasionally messy) evolution of their brand, from cold-pressed juice to cashew-based yogurts and creamers that compete head-on with dairy. They discuss what it really takes to build a standout CPG brand in saturated categories, why “project” is still part of their name, and how lessons from prior businesses and discontinued product lines have shaped their approach. They also explain why they walked away from juice, how they knew yogurt was the future, what it means to innovate with both a moral compass and a culinary one and how they define success. Show notes: 0:25: Interview: Stephen Williamson & JC Hanley, Co-Founders, Forager Project – In a conversation hosted at Forager Project's office in San Francisco, Stephen and JC discuss how the brand was created by a desire to create clean, minimally processed, plant-based foods and how “project” reflects their ethos of exploration and ongoing improvement. The founders recount their early days launching Forager Project in 2013, initially inspired by the ultra-premium juice space before pivoting – what they describe as “foraging” – into new categories. They explain how they began fermenting plant-based ingredients, particularly cashews, to create plant-based yogurts, and have since expanded into Greek-style yogurts and creamers. Stephen and JC emphasize an innovation philosophy rooted in clean, organic ingredients, including vegetables, nuts, seeds and ancient grains, and talk about the grit and craziness required to build a mission-driven company. They note how – despite challenges like tariffs, competition, and changing categories – they've remained focused on their mission: to help replace animal dairy with plant-based alternatives. They close with a broader reflection on success and staying true to their values. Brands in this episode: Forager Project, Odwalla, Blueprint Juice, Evolution Fresh, Starbucks, Suja, Coca-Cola, Stonyfield Farm

Talk to enough beverage industry oldheads…and eventually a few will share their “rise and fall” thoughts on The Coca-Cola Company's Venturing and Emerging Brands (VEB) unit. Launched in 2007, the VEB business unit was tasked with identifying and supporting the growth of beverage brands with billion-dollar potential through investment or acquisition. Essentially, VEB was a way for the beverage giant to better manage smaller brands…allowing them to move quicker (and fail faster). But judging VEB can drastically change based on snapshots over time and if you're holding The Coca-Cola Company to this absurd standard that success only means billion-dollar generational brands. So, maybe you could point to relative miscalculations with cold-pressed juice brand Suja or the more recent shuttering of Honest Tea or ZICO coconut water…but when talking about corporate venture capital, it only takes a massive success to balance everything out! And when we mention The Coca-Cola Company's VEB business unit…you can't overlook fairlife, which is now the fast-growing billion-dollar portfolio brand and has become absolutely crucial to the future of Coca-Cola.

As liminares contra o bloqueio de comercialização com inadimplentes no RenovaBio. Novas sanções da UE contra petróleo russo ajudam a pressionar preço do barril de petróleo. MMA publica propostas para estratégias setoriais do Plano Clima. De olho nos data centers, presidente Lula assina MP que obriga consumo de energia renovável em Zonas de Processamento de Exportação.

Welcome to the first edition of our newest segment: The Spotlight Series. We highlight a commendable brand, investor, individual, or in this case: Distributor.Hi Touch Libations has been distributing emerging, natural brands for over 10 years in Southern CA. They have brought brands to market such as Suja, Poppi, Vive Organic, Koia, and many more. And with their partnership with LA Libations, they are now expanding to conventional stores such as Albertsons and beyond.Their model is DSD (direct store delivery) where they go to the stores and put the product right on shelf in participating stores. They literally add 'hi touch' to their products ensuring they make it to shelf and move faster with care and special attention.Join us for our first edition of the Spotlight Series! You don't want to miss this!

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On this episode of the Best Ever CRE Show, Amanda Cruise and Ash Patel interview Suja Shyam, Managing Partner of Lux Capital Investment Group. Suja shares how her firm has expanded beyond multifamily real estate into alternative assets, including private equity and small business acquisitions. She explains the appeal of cash-flowing businesses amid rising interest rates, the underwriting and due diligence involved in these deals, and her preference for durable, low-volatility industries. Suja also discusses a recent healthcare brokerage investment targeting a 5X equity multiple and emphasizes risk-bucket thinking for investors seeking higher growth. Suja Shyam Current Role: Managing Partner, Lux Capital Investment Group Based in: Portland, Oregon Best Way to Reach Her: Website: https://www.luxe-cap.com Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show! Post your job for free at https://www.linkedin.com/BRE. Terms and conditions apply. Join the Best Ever Community  The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It's free to join, but you must apply and meet the criteria.  Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow. Apply now at www.bestevercommunity.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Suja Life, once a pioneer in the cold-pressed juice industry, has undergone a significant transformation under the leadership of CEO Maria Stipp. Shifting from a single brand to a "house of brands," Suja has expanded its portfolio to include innovative products like Vive Organic wellness shots and Slice, a better-for-you soda. In this interview, Stipp shares insights on Suja's growth, the company's strategic approach to acquisitions, and how it stays ahead in the competitive functional wellness beverage space.

In this episode, Craig McGrouther interviews Suja Shyam, founder of Luxe Capital. Suja discusses her transformative 18-month travel experience, the importance of valuing time and freedom, and her transition from institutional finance to private capital raising. She emphasizes the significance of taking risks, understanding value in investments, and the unique strategies that set her apart in the competitive real estate market. In this conversation, Craig McGrouther and Suja Shyam discuss various aspects of real estate investment, including the impact of property tax exemptions, overcoming limiting beliefs, the importance of self-confidence, adapting investment strategies in a changing market, and exploring private equity opportunities. Learn more about Lone Star Capital at www.lscre.com Apply to attend the LSC Summit 2025: www.lscsummit.com Get a FREE copy of the Passive Investor Guide:https://www.lscre.com/content/passive-investor-guide Subscribe to our newsletter and receive our FREE underwriting model package:https://www.lscre.com/resource/fof-underwriting-toolkit Follow Rob Beardsley:https://www.linkedin.com/in/rob-beardsley/Read Rob's articles:https://www.lscre.com/blog 

Suja Sukumar writes YA suspense novels featuring South Asian main characters battling villains while also dealing with their own inner demons. Apart from being an author, she is also a senior staff physician in a major health system in suburban Detroit, where she lives with her family and an elderly cat. When Mimi Went Missing is her debut novel.Facebook Page: https://www.facebook.com/sujasukumarwriter/Instagram: https://www.instagram.com/sujawrites/Blue Sky Handle: https://bsky.app/profile/sujawrites.bsky.socialThreads Handle: https://www.threads.net/@sujawrites Website: https://www.sujasukumar.com/Mentioned in the Podcast:Critique Circle: https://www.critiquecircle.com/landingQuery Tracker: https://querytracker.netAgent Query: https://www.agentquery.com/*****************About SinCSisters in Crime (SinC) was founded in 1986 to promote the ongoing advancement, recognition and professional development of women crime writers. Through advocacy, programming and leadership, SinC empowers and supports all crime writers regardless of genre or place on their career trajectory.www.SistersinCrime.orgInstagram: https://www.instagram.com/sincnational/Bluesky: https://bsky.app/profile/sincnational.bsky.socialThreads: https://www.threads.net/@sincnationalFacebook: https://www.facebook.com/sistersincrimeTikTok:: https://www.tiktok.com/@sincnationalThe SinC Writers' Podcast is produced by Julian Crocamo https://www.juliancrocamo.com/

Miguel Costa Matos (PS) afirma que já ninguém acredita em Luís Montenegro e culpa o primeiro-ministro pela crise política. Ana Gabriela Cabilhas (PSD) acusa o PS de espalhar mentiras sobre o caso.See omnystudio.com/listener for privacy information.

FREAKSHOW DOUBLES: https://ticketline.sapo.pt/evento/freakshow-doubles-91380FREAKSHOW LABS: https://ticketline.sapo.pt/pesquisa?query=freakshow+labs&district=&venue=&category=&from=&to=CUBINHO, o podcast do colectivo CUBO. António Azevedo Coutinho, Ricardo Maria e Vítor Sá arrancam com a segunda parte deste projecto a três frentes. CUBINHO, um podcast em que se garante boa disposição e alguém a embirrar com o Ricardo.António Azevedo Coutinho https://www.instagram.com/antonioacoutinho/https://twitter.com/antonioacoutinhRicardo Mariahttps://www.instagram.com/ricardotaomaria/https://twitter.com/ricardotaomariaVítor Sáhttps://www.instagram.com/savitorsa/https://twitter.com/savitorsa

Send us a textAuthor and physician Suja Sukumar talks about her experiences being traditionally published, what the journey entailed, and gives tips on how to do it yourself.▬Visit Suja's website:https://www.sujasukumar.com/Grab a copy of her books:https://www.sujasukumar.com/booksFollow Suja on her socials:https://www.instagram.com/sujawrites/https://www.threads.net/@sujawriteshttps://www.facebook.com/sujasukumarwriterhttps://www.tiktok.com/@iamsujas?lang=en

Here's the latest CPG news happening right now on February 3rd, 2025 including Trump Tariff Delays, Kehe Summer Show, Legacy Brand Out of Business, and a Valuable Fundraising Workshop worth attending The leaders of Canada and Mexico said Monday that the U.S. had agreed to delay tariffs on their countries by at least 30 days. Prime Minister Justin Trudeau said Canada will begin implementing a $1.3 billion border plan during the pause. Businesses across North America have been assessing the potential impact of the levies announced by President Donald Trump, as well as possible retaliation. Tariffs on America's biggest trading partners could upend industries from energy to food, beverage, health, and beauty The Kehe Summer Show will be held February 4-5 at the Phoenix Convention Center in Phoenix, AZ. Expect many buyers and emerging brands to be there as usual. Applications are of course closed since the show starts tomorrow, but never too late as a buyer to go, see the latest and greatest, and submit orders in the spot on the show floor Alison Cayne, Founder of Haven's Kitchen, a brand that has had longevity in the better for you sauce category, has unfortunately ceased operations effective February 1st, 2025.Ali Cayne wrote on her Linkedin Post: "This is a tough post to write. Haven's Kitchen is ceasing operations today. There's a lot I'd like to say, and a lot of thoughts that haven't formed into coherent sentences yet. They will come. For now, though, nothing feels as important as thanking the incredible people I've had the privilege of working with over the past several years. From a brilliant, hilarious team, to supportive and gracious investors, to retail, marketing, finance, and manufacturing partners that felt more on the boat than off it — I've been a lucky one. " Sign up now for Jeff Church's 3 Day FREE Virtual 3-Day CPG Fundraising Workshop. Learn how Jeff scaled Suja beyond $100M through fundraising to grow the business.

These days, keeping it simple is one way to be different. At a time when brands are packing their products with processed ingredients and novel sweeteners, some companies are taking a stripped down approach… and getting noticed. This episode, which features an interview with Stephanie McGregor, a veteran food and beverage executive and founder of plant-based drink brand Ringa, explores that dynamic. Show notes: 0:25: Mussel-ed Out. RSVP & See You In S.B. Real Corn Flakes. Live Slice. Miso & Pita. Kartik FTW. – Ray shares some important advice about dining out based on recent experience. Our Miami meetup is 10 days away – we'd appreciate it if you register for the event. The ECB folks snack on some premium simple cereal and talk about how consumers may perceive it versus competing products. They also chat about a couple soda brand revamps – including that of a classic brand now marketed as “healthy” – snack on extra crispy pita chips, and highlight a miso-infused tomato sauce and a brand called “DryWater,” before Mike unpacks a box of goodies sent to him from Doosra founder (and CPG king ) Kartik Das. 27:28: Stephanie McGregor, Founder & CEO, Ringa – Launched in 2023, Ringa is a brand of plant-based functional beverages made with all organic ingredients, including moringa, apple cider vinegar and prebiotic fiber from agave inulin. A veteran food and beverage brand executive who has worked with vitaminwater, Pop Chips and Smashmallow, Stephanie talks about her inspiration to launch a beverage brand, how she is attempting to align education about functional ingredients to a common habit, why she's not chasing demand for gut-friendly sodas, and what she's learned from taking a slow and sustainable approach to retail growth. Brands in this episode: Ringa, The Real Cereal Co., Ringa, Chef's Life, Live Soda, Better Booch, Slice, Suja, Sauz, Terranean, Bitchin Sauce, DryWater, Sacred Bev, See The Elephant Amaro, Sip Herbals, Rishi Snacks, Doosra, Baabu, Chikka Chikka, Fishwife, Huwa, Kimbala, Vitaminwater, Pop Chips, Krave Jerky, Bark Thins, Smashmallow, Kuli Kuli

No episódio de hoje discutimos sobre uma festa que virou um enterro, um grupo de amigas que declararam guerra a um golpista e um cramunhão que é um verdadeiro Judas! Produtos Caso Bizarro: http://umapenca.com/casobizarroCUPOM: PORCADECALCINHA15〰️O Caso Bizarro é um podcast criado por Mabê Bonafé que fala sobre casos surreais e sombrios. Episódios toda segunda-feira e os temáticos - exclusivo Amazon Music - a cada quinze dias às quartas.〰️ instagram.com/caso_bizarro⁠⁠⁠✉️ casobizarropodcast@gmail.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jeff Church knows the highs and lows of brand-building like few do.  A serial entrepreneur, Jeff co-founded cold-pressed juice pioneer Suja and led its development to a $100 million brand. Jeff also lost over $4 million of his own money in Rowdy Energy, a now defunct energy drink challenger he co-founded with NASCAR driver Kyle Busch. Jeff's experience and perspective on how brands succeed – and the reason they don't – is why we asked him to join us for a live interview as part of an industry networking event in San Diego hosted by BevNET and Taste Radio on Sept. 25. As part of an expansive conversation, Jeff spoke about how he navigated Suja's early development and rapid growth and what he believes was the most impactful decision in determining the brand's success. He also discussed the failure of Rowdy Energy, which launched in 2020 and shut down less than four years later.  Jeff, who currently leads an accelerator program for emerging brands, also shared his take on the current landscape for early-stage food and beverage companies, weighing in on the value of innovation, high quality package design, profitability and staffing. Show notes: 0:35: Jeff Church, Co-Founder & Former CEO, Suja – Jeff chats about his background in the beverage industry and why he has focused on building and working with startups. He also talks about the most challenging aspect of operating a food or beverage brand in the first two years of its development, why it's critical to “over communicate” with family members about the hardships of entrepreneurship and why he crafts a business strategy by “starting from where you want to get to and working backwards.” He also talks about how skill sets of a brand founder are significantly different from that of a brand manager and why he encourages a “fake it till you make it” mindset. Jeff also discusses the problems that led to Rowdy Energy's demise and why he believes that success is 25% luck and timing, before he answers a series of true or false questions related to early-stage entrepreneurship. Brands in this episode: Suja, Rowdy Energy, Blueprint, Evolution Fresh, Pop & Bottle

When worlds collide, do consumers benefit? The hosts weigh in on Lunchly, the much hyped new Lunchables competitor launched by uber influencers and entrepreneurs Mr. Beast, Logan Paul and KSI. They also highlight unusual collaborations between fashion and consumer brands, and reach for healthy soups and shots. Show notes: 0:25: LOUIE-ville? Church Time. The Kids Are Not Alright. Breakfast Totes. Maker's Mahk. The Perfect Collab. – Ray returns from Kentucky and gets schooled at home, before the hosts highlight the Taste Radio Meetup on September 25 and an interview with serial entrepreneur Jeff Church at the event. They then turn their attention to Lunchly and whether the brand's positioning as a healthier alternative to Lunchables holds water. Ray also reports on his experience visiting the Maker's Mark distillery and the launch of the bourbon brand's new cellar aged expression; Jacqui praises Heyday's new soups; and the Newton-based hosts munch on a new line of crunchy, spicy cookies and sip on cold-pressed juice shots and guayusa-infused energy drinks. Brands in this episode: Suja, Lunchly, Prime, Feastables, Jimmy Dean, Klondike, Good Humor, Popsicle, Maker's Mark, Momofuku, Sunnie, Lunchables, Milk Bar, Momofuku, Heyday Canning, Sofresco, Ability Energy

Hosted By - Courtney Ortiz and Lesley Mealor

This is the 3rd installment of our 'Expert Series' special edition. We are truly excited since we are focusing on 3 important elements in CPG: Brands, Brokers, and Buyers. No matter what side of the aisle you are on, you are likely to be interfacing with one or all of these pieces of the puzzle. We are bringing on (in no particular order) Ali Shouman, Chief Commercial Officer of CA Fortune; Jeff Church, co-founder of Suja and founder of CPG Brand Accelerator; Karen Danudjaja, co-founder and CEO of fast-growing superfoods brand Blume; and Darren Viscount, Natural Living Senior Category Manager at Bristol Farms. Our show's ongoing sponsors are RangeMe and Vdriven. This week's sponsor is MatchaKo (a delicious matcha-based beverage) with Mark Missirlian.

O Roda Viva entrevista o médico e professor doutor Raul Cutait, cirurgião digestivo. O Brasil assistiu, nas últimas décadas, uma proliferação na abertura dos cursos de medicina, acendendo um alerta na comunidade científica. Um dos críticos dessa política é o doutor Raul Cutait, cirurgião digestivo do Hospital Sírio-Libanês, membro da Academia Nacional de Medicina e professor da USP. A bancada de entrevistadores é composta por Gustavo Cabral, imunologista e colunista de saúde do UOL; Victoria Damasceno, editora de saúde e iniciativa Todas, da Folha de S. Paulo; Isabela Moya, repórter do jornal O Estado de S. Paulo; Constança Tatsch, jornalista do jornal O Globo; e Theo Ruprecht, repórter de ciência e saúde e criador do podcast Ciência Suja. A apresentação é da jornalista Vera Magalhães, e as ilustrações do programa são feitas por Luciano Veronezi. #TVCultura #RodaViva #RaulCutait #Saúde #Medicina #Brasil

This conversation has lived rent free in my mind since it was recorded in 2022. Talk about someone with vision, creativity, discipline, and pure talent. Yulin Kuang (Hulu's "Dollface", the CW's "I Ship It") is now a bestselling author with her debut novel, How to End a Love Story, which was Reese Witherspoons' May 2024 Book Club Pick, Target's April 2024 Book Club Pick and Book of the Month April 2024 pick (and that's barely the tip of the iceberg for her). This episode focuses on the film + TV industry and highlights Yulin's journey, her thoughts on dealing with rejection, imposter syndrome and going after what you want in life. *The audio is a little glitchy the first 5 mins of this episode but I promise it stops begging for attention Get 10% off my favorite organic juice - Suja. Use code HEREFORIT10 for 10% off your purchase at sujaorganic.com Midday Squares are my favorite way to fight hanger. Head over to middaysquares.com via this link for 15% off your entire order.  Produced by Erica Muller Music by Eric Welton Special thanks to 58 Ember Media  Copyright 2024 Erica Muller Please note this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.

Some people have the gift of making others feel seen. Sir Tim Hitchens is one of those people. He has held several titles throughout his career, was knighted by and worked alongside Queen Elizabeth II, and is deeply interested in getting know people on an individual level. While we touch on diplomacy in this episode, we also talk about Kim Kardashian, the Royal Family, pop culture and the idea of celebrity. Get 10% off my favorite organic juice - Suja. Use code HEREFORIT10 for 10% off your purchase at sujaorganic.com Midday Squares are my favorite way to fight hanger. Head over to middaysquares.com via this link for 15% off your entire order.  Produced by Erica Muller Music by Eric Welton Special thanks to 58 Ember Media  Copyright 2024 Erica Muller Please note this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.

Sometimes the work you do in life, is life saving… literally. Stephenie Larsen, the former CEO and founder of Encircle, a non profit organization for LGBTQ+ youth and their parents, shares how her observations in her community led to the creation of a non profit organization that is now supported by Apple and Tim Cook, The Utah Jazz, Dan Reynolds (the lead singer for Imagine Dragons) and more. One small action can turn into so much more if you have the courage to act on it.  This episode was originally recorded in 2021. Get 10% off my favorite organic juice - Suja. Use code HEREFORIT10 for 10% off your purchase at sujaorganic.com Midday Squares are my favorite way to fight hanger. Head over to middaysquares.com via this link for 15% off your entire order.  Produced by Erica Muller Music by Eric Welton Special thanks to 58 Ember Media  Copyright 2024 Erica Muller Please note this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.

People love to declare acting as the hardest industry to be in. Maybe it is, maybe it isn't. What's true for one isn't necessarily true for all even though there may be common threads throughout. I personally like to leave dogma at the door and tell my own story. Missy Fierro shared what's true for her in the acting and modeling industries: some of the challenges she faced (and the boundaries she now has), what it's like accomplishing dreams long after you've given up on them, recurring on the Disney Channel series Saturdays, influencing, Tik Tok + more. This episode was originally recorded in 2023. Get 10% off my favorite organic juice - Suja. Use code HEREFORIT10 for 10% off your purchase at sujaorganic.com Midday Squares are my favorite way to fight hanger. Head over to middaysquares.com via this link for 15% off your entire order.  Produced by Erica Muller Music by Eric Welton Special thanks to 58 Ember Media  Copyright 2024 Erica Muller Please note this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.

Os Pingos nos Is dessa quinta-feira (13), debateu a Operação PCC, a imagem do Brasil perante investidores estrangeiros, a confirmação da pré- candidatura de Datena à prefeitura de São Paulo, entre outros assuntos. See omnystudio.com/listener for privacy information.

Have you ever considered your mindset in relation to the way you show up in the world? We all have moments in life we must prepare for in order to show up as our best selves. Frankly, I'd like to show up as my best self daily, not just in moments circled in red on my calendar. Joe Towne has mastered ways to navigate those daily circumstances and big events and shares his take on preparing for unpredictable moments, training mindset skills, understanding your inner critic, flow state, growth mindset vs fixed mindset + more. This episode was originally recorded in 2023.  Get 10% off my favorite organic juice - Suja. Use code HEREFORIT10 for 10% off your purchase at sujaorganic.com Midday Squares are my favorite way to fight hanger. Head over to middaysquares.com via this link for 15% off your entire order. Produced by Erica Muller Music by Eric Welton Special thanks to 58 Ember Media Copyright 2024 Erica Muller Please note this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.

Andrew's hot take on lettuce turns real cold real fast. Plus, J-Lo and The Black Keys are both living out Luke's worst performance-based nightmare. And the latest betting scandal in baseball shows that the league might not know what it's doing.

How can adopting a mindset of giving and gratitude transform your life and help you achieve your goals?   In this segment of Mindset Shorts, host Suja welcomes back guest Bharat Kona to discuss the importance of mindset in achieving personal and financial goals. Bharat shares his passion for supporting education for underprivileged children globally and how giving back has become a source of happiness and satisfaction for him. He also discusses the impact of Tony Robbins' teachings on his mindset shift, which has helped him become more productive, focused, and successful in accomplishing his short-term and long-term goals. Bharat emphasizes the significance of daily rituals, such as visualization, affirmations, gratitude practice, and meditation, in staying focused and organized on his journey.   Bharat is a dedicated full-time sponsor and operator in commercial real estate, with a proven track record of acquiring and managing 650 units across the South and Midwest regions. Well-connected capital raiser, having successfully secured over $6.5 million to date. Proficient in asset management, financial underwriting, capital raise, and investor relations.     [00:00:00] - [00:01:00] The Power of Giving Back - Bharat's passion for supporting education for underprivileged children - The transformative impact of education on modest families - Giving back as a source of happiness and satisfaction   [00:01:00] - [00:04:00] Mindset Shift with Tony Robbins - Discovering Tony Robbins' teachings through books and seminars - The impact of Tony Robbins' coaching on Bharat's mindset - Accomplishing short-term and long-term goals through a shifted mindset   [00:04:00] - [00:05:00] Giving is Living - Tony Robbins' philosophy: "Giving is living" - The importance of building a habit of giving, even when starting small - Bharat's journey of giving back and its significance in his life   [00:05:00] - [00:07:00] Daily Routines for Success - The importance of daily rituals, as discussed in the book "Morning Miracle" - Bharat's daily practices: visualization, affirmations, gratitude, and yoga - Challenges in maintaining routines while traveling   [00:07:00] - [00:08:00] Weekly Reflection and Planning - Dedicating half a day each weekend for silent meditation and reflection - Reviewing progress and identifying areas for improvement - Planning for the upcoming week to stay on track   Quotes:   - "Giving is living." - Tony Robbins, as mentioned by Bharat Kona   "For me, I'm quite passionate about supporting education for underprivileged children globally, here in this country, or in Asia or Africa, and that's been very close to my heart." - Bharat Kona   Connect with Bharat:    FB: https://www.facebook.com/bharatkona LI: https://www.linkedin.com/in/bharatkona/ Website: https://www.eldoradocapitalinc.com/       WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!    

How can adopting the right mindset and discipline help you achieve financial success through real estate investing?   In this segment of "Investing and Mindset Shorts," Suja welcomes back Igor Shaltanov, a multifamily investor and entrepreneur with a background as a professional athlete. Igor shares his insights on the importance of mindset and discipline in achieving success, particularly in the realm of real estate investing. He emphasizes the value of focusing on one thing at a time, persevering through challenges, and maintaining a positive internal dialogue. Igor also discusses the current state of the real estate market and the opportunities that may arise for those who remain disciplined and adaptable.   Igor Shaltanov, co-founder and managing partner of Avista Fund, is a former professional athlete who transitioned into successful entrepreneurship and real estate investment. Guided by discipline and a relentless drive for excellence, Igor has founded and managed thriving companies and businesses in Southern California.  [00:00:00] - [00:02:00] The Power of Focus: Mastering One Thing at a Time * Concentrate on a single aspect of alternative investments to build expertise and trust * Avoid chasing multiple opportunities simultaneously * Become recognized as a professional in your chosen niche   [00:02:00] - [00:04:00] Perseverance: The Key to Long-Term Success * Stick to the game long enough to achieve financial success * Understand that real estate is a "get rich for sure" game, but it takes time * Maintain a long-term vision and focus on the bigger picture   [00:04:00] - [00:06:00] Navigating Turbulent Times in Real Estate * Acknowledge that properties can be lost during challenging periods * Recognize that the best deals often emerge during market downturns * Learn from past experiences and apply that knowledge to future investments   [00:06:00] - [00:08:00] The Importance of Positive Self-Talk * Regularly check the direction of your internal conversation * Focus on gratitude and self-worth rather than comparing yourself to others * Maintain a positive mindset, especially during challenging times   [00:08:00] - [00:10:00] Mindset Practices for Success * Start the day with meditation, gratitude, and a positive outlook * Continuously monitor your thoughts and redirect them towards creativity and growth * Distinguish between a survival mindset and a growth mindset   Quotes: "Focus on one thing. So people start to recognize you as a professional..." - Igor Shaltanov "It's not the matter of if, it's the matter of when you're going to become financially successful, financially free." - Igor Shaltanov   Connect with Igor:    Website: https://avistafund.com/   eBook: www.winrealestategame.com WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

How can investing in your personal development and mindset transform your journey towards achieving your goals and creating a fulfilling life?   In this episode of Mindset Shorts, host Suja welcomes back Vinicius Ramos, a multifamily syndicator with Texas Valley Group. Ramos shares his insights on the importance of investing in personal development and cultivating the right mindset to achieve success in both business and life. He emphasizes the significance of clarity, discipline, and execution in reaching one's goals, and discusses the transformative power of attending personal development programs. Ramos also touches on the concept of creating a family office structure, regardless of the size of one's assets, and the value of having meaningful conversations with loved ones to establish clear objectives.   Vinicius is a managing partner with Texas Valley Group Co-sponsored xa600+ units across San Antonio, McAllen, and Houston since 2021. He has focused his experience on scaling operations using digital transformation and go-to-market distribution strategies and has managed operations of US$45M+ year revenue. Graduated in Business Administration and with 16 years of experience in several industries, he has held positions in Brazil, Mexico, and the USA as Country Manager, New Business, and Managing director for large corporations. 00:00:00 - 00:02:00 - The Holy Grail of Achieving Results - Investing in personal development through coaching and programs - The importance of clarity, discipline, and execution - Showing up and putting in the hard work daily   00:02:00 - 00:04:00 - Budgeting for Personal Development - Allocating a percentage of your annual income to invest in yourself - Attending transformative events and trainings - The significance of having the right mindset and motivation   00:04:00 - 00:06:00 - Guarding the Doors to Your Mind - The importance of filling your mind with positivity and self-improvement - Replacing negative thoughts with positive ones and investing in knowledge - Constantly working on improving your mindset and skills   00:06:00 - 00:08:00 - The 360 Wealth Approach - Money is important, but relationships and fulfillment are key to happiness - Setting objectives, creating accountability, and sharing with loved ones - Influencing others positively through your actions and commitments   00:08:00 - 00:10:00 - Creating Clarity and Reducing Anxiety - The importance of having clarity in your goals and objectives - Engaging in meaningful conversations with role models and admired individuals - Learning from others and applying new insights to your life Quotes:   "If you have the right mindset, I don't think there's anything that's impossible to achieve." - Vinicius Ramos   "The only thing that we control is our thoughts." - Vinicius Ramos Connect with Vinicius:   Website: www.texasvalleygroup.com Linkedin: https://www.linkedin.com/in/vinicius-ranucci-ramos-5017aabb/ Instagram: https://www.instagram.com/texasvalleygroup/   WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

Can diversifying your investment portfolio with real estate help protect you from the volatility of the stock market?   In this insightful episode, Suja sits down with Bharat Kona, a seasoned real estate investor and former tech professional who shares his compelling journey from the Silicon Valley to the world of real estate investing. Bharat discusses his motivation for diversifying his investment portfolio after experiencing significant losses during the dot-com bubble and the 2008 housing crash. He explains how he discovered his passion for real estate and the benefits it offers, such as cash flow, equity multiplier, and tax advantages. Bharat also delves into the various types of real estate investments he has been involved in, including value-add multifamily, ground-up construction, and land entitlement deals. Throughout the episode, he shares valuable lessons learned and strategies for navigating the current challenging market conditions.   Bharat is a dedicated full-time sponsor and operator in commercial real estate, with a proven track record of acquiring and managing 650 units across the South and Midwest regions. Well-connected capital raiser, having successfully secured over $6.5 million to date. Proficient in asset management, financial underwriting, capital raise, and investor relations.   00:00:00 - 00:03:00 | From Silicon Valley to Real Estate: Bharat's Transformative Journey   Bharat shares his background in the tech industry and the painful experiences that led him to seek diversification He discusses how friends and mentors introduced him to the world of commercial real estate Bharat highlights his current portfolio and the capital he has raised across his deals   00:03:01 - 00:08:00 | Discovering Passion and Purpose in Real Estate Investing   Bharat explains how he found true passion and enjoyment in working with investors and sharing the benefits of real estate investing He discusses the decision to transition from his tech career to full-time real estate investing Bharat shares insights on how his investors, primarily from the tech industry, are attracted to the diversification and tax benefits of real estate   00:08:01 - 00:14:00 | Navigating Different Asset Classes: From Value-Add to Ground-Up Construction   Bharat discusses his first full-cycle deal, a 45-unit value-add property in Kansas City, and the lessons learned He shares his experience with ground-up construction projects in Sioux Falls, South Dakota, and the importance of demographics and partnerships Bharat touches on his involvement in a land entitlement deal in Austin suburbs and the challenges faced   00:14:01 - 00:20:00 | The Excitement and Challenges of Real Estate Investing   Bharat expresses his passion for sharing knowledge and enlightening others about the benefits of diversifying through real estate He emphasizes the importance of patience and the long-term nature of real estate investing Bharat discusses the current market challenges, including high interest rates and the difficulty in finding good deals   00:20:01 - 00:28:00 | Strategies for Success in a Volatile Market   Bharat shares his experience with using fixed bridge loans and successfully refinancing into agency loans He highlights the importance of consistent hard work, maintaining high occupancy, and controlling expenses Bharat discusses the advantages of investing in Midwest markets, which offer slower but steadier growth and less volatility compared to hot markets like Phoenix and Austin   Quote:   “This is not something to get rich quick. Patience is very critical in investing.” - Bharat Kona   Connect with Bharat:    Facebook: https://www.facebook.com/bharatkona LinkedIn: https://www.linkedin.com/in/bharatkona/ Website: https://www.eldoradocapitalinc.com/   WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

On today's episode I am speaking with Annie Lawless, founder of Suja and now her clean beauty brand, Lawless. In this episode we discuss the career pivots she experienced, how Suja started, and the process of selling her portion of the business. After Suja, Annie went on to start her own clean beauty brand which has also seen rapid success – sold in-stores and online at Sephora. We dive into how she manages being a business owner and a mom, 5am morning routines, finding a job you're passionate about, and more! Enjoy!To connect with Annie on Instagram, click HERE.To connect with Lawless Beauty on Instagram, click HERE.To connect with Lawless Beauty on Tiktok, click HERE.To shop Lawless Beauty, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Use my link to save 20% at getkion.com/DREAMProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How can mindfulness and other unconventional techniques help entrepreneurs and investors manage the intense stress and emotional rollercoaster of building a company?   In this episode of Mindset Shorts, Suja welcomes back Litan Yahav, the founder of Vyzer, to discuss the unique challenges and mindset required to be a successful tech founder. Litan shares his personal experiences and insights on managing stress, setting goals, and embracing risk as an entrepreneur. He delves into the unconventional techniques he uses to maintain mental stability, such as Wim Hof breathing exercises, cold showers, and mindfulness practices. Litan emphasizes the importance of disconnecting the mind from constant thinking and focusing on the present moment to relieve stress and make better decisions as a leader.   Litan is a Navy veteran and tech founder who exited his last startup nine years ago to become a full-time passive investor. Driven by his passion for generating wealth and passive income, he created Vyzer, a platform designed to automate the management and control of every type of investment product, keeping passive investing truly passive.   00:00:00 - 00:02:00 The Roller Coaster of Being a Tech Founder - Dealing with extreme highs and lows on an hourly basis - Balancing the stress of running a company with personal life - The importance of goal setting and monitoring progress   00:02:00 - 00:05:00 Unconventional Stress Management Techniques - Incorporating mindfulness, meditation, and Wim Hof breathing exercises - The benefits of cold showers and cold plunges - Disconnecting the mind from constant thinking to relieve stress   00:05:00 - 00:07:00 The Mindset of an Entrepreneur - Being born with or nurturing a risk-taking characteristic - Driven by the desire to solve problems using technology - Focusing on solving inefficiencies rather than monetary aspects   00:07:00 - 00:09:00 Navigating the Financial Challenges of Entrepreneurship - Working part-time jobs to support oneself before raising capital - The importance of taking a salary to focus 100% on building the company - Investors' incentive for founders to prioritize building the business   00:09:00 - 00:11:00 The Power of Mindfulness in Leadership - Participating in the Hoffman Kaufman Institute workshop - Applying mindfulness exercises in daily life, even while driving - The impact of focusing on the present moment to calm down and make better decisions   Quotes:   - "The vast majority of tech entrepreneurs take a salary, even if it's a small one, because it aligns with everyone's incentives, including investors, to allow founders to focus solely on building the company without worrying about anything else." - Litan Yahav   - "When you think about it, there are no moments in your life where you disconnect your mind from thinking about anything." - Litan Yahav Connect with Litan: Website: vyzer.co   WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

How can mastering time efficiency help you achieve your goals and live a more fulfilling life?   In this episode of Mindset Shorts, Suja welcomes back Austin Zelland, a successful entrepreneur and the founder of Cashflowpreneur, to share his valuable insights on time efficiency. Austin discusses how he manages to balance multiple businesses, extracurricular activities, and personal interests by prioritizing tasks, focusing on main goals, and quickly pivoting from one task to another. He shares his journey of learning time efficiency through trial and error, starting from his childhood days when he would find ways to maximize his time at school to have more free time for the activities he loved. Austin also emphasizes the importance of time-blocking, planning, and separating emotions from tasks to achieve greater efficiency and productivity.   Austin Zelan is an American businessman, investor, TEDx speaker, and philanthropist. Throughout his career, he has always focused on productivity and efficiency, finding ways to have more positive impact with his work. This has allowed him to simultaneously run multiple successful businesses, pursue his PhD, and serve on several executive boards. He has a passion to help others grow and achieve more. Austin currently coaches students from around the world to increase their impact, while decreasing inefficiencies. He helps each student create Six Figures in Passive Income through his mentorship program. This proven framework creates generational wealth for his students and allows them to take back control of their time. This has allowed him to shape the investment space to become more efficient and more lucrative for investors.   [00:00:00] - [00:01:30] Mastering the Art of Juggling Multiple Pursuits - Prioritize tasks and focus on main goals - Learn to pivot quickly between tasks - Avoid letting personal matters affect business performance   [00:01:30] - [00:03:30] Developing Time Efficiency Skills from Childhood - Find ways to condense the day and maximize free time - Start homework during free time at school - Simultaneously learn and work on assignments   [00:03:30] - [00:05:30] The Power of Thorough Planning and Time-Blocking - Pre-plan the entire week, down to 15-minute intervals - Include breaks and personal time in the schedule - Raise up other leaders to delegate tasks   [00:05:30] - [00:06:30] Balancing Efficiency with Self-Care - Plan for breaks and naps in the schedule - Pivot quickly to make the most of free time - Separate emotions from tasks to maintain efficiency   [00:06:30] - [00:07:30] Getting Started with Time Efficiency - Simplify tasks and avoid procrastination - Separate emotions from tasks and focus on what needs to be done - Find a balance between efficiency and personal well-being Quotes: "Time management is the key to make all of this happen because I don't like to do things where I'm not giving my full effort and my full attention." - Austin Zelland   "The more I can separate my emotions from the things that I have to do, the more efficient I become." - Austin Zelland Connect with Austin: Website: www.cashflowpreneur.com Instagram: www.instagram.com/austinzelan   WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

How can you break free from the traditional 9-to-5 grind and create a life that allows you to prioritize what truly matters?   In this segment of Mindset Shorts, Suja welcomes back Whitney Elkins Hutton to discuss her journey towards achieving financial and time freedom. Whitney shares her personal experiences and the turning points that led her to realize the importance of being present for her family and having the flexibility to make choices that align with her values. Throughout the conversation, they explore the concept of the five freedoms - financial, time, choice, location, and impact - and how building a solid financial foundation can unlock these freedoms. Whitney emphasizes that while the journey may not be overnight, with determination and the right strategies, it is possible to break free from the traditional 9-to-5 and create a life on your own terms.   Whitney Elkins-Hutten is the Director of Investor Education at PassiveInvesting.com, Founder of AshWealth.com, author of Money for Tomorrow: How to Build and Protect Generational Wealth published with BiggerPockets, co-author of the international #1 bestseller Resilient Women in Life and Business, host of the Passive Investing Made Simple YouTube show and podcasts, and a partner in $800MM+ in real estate — including over 6500+ residential units, 15 express car washes, and more than 2200+ self-storage units across 11 states—and experience flipping over $5MM in residential real estate. (00:00:00 - 00:02:00) The Turning Point: Whitney's Father's Health Crisis - Whitney shares how her father's health crisis in 2002-2003 was a turning point in her journey towards time and financial freedom - She realized the importance of being there for her family during tough times - This experience made her question the traditional work structure and its limitations   (00:02:00 - 00:04:00) Scaling Up and Facing Layoffs - As Whitney's daughter was born, she sought more flexibility in her schedule and began investing in real estate - In 2017, her department faced layoffs, and she was eventually served a pink slip after dedicating long hours to the company - This experience further solidified her desire to create a life with more control over her time   (00:04:00 - 00:06:00) Tasting Freedom and Never Looking Back - After being laid off, Whitney took an extended camping trip with her family and realized the power of saying "no" to immediate job offers - She discovered the empowerment that comes with having the financial foundation to make choices that prioritize her family and well-being - Once she experienced this freedom, she knew she could never go back to the traditional work structure   (00:06:00 - 00:08:00) Building a Financial Foundation for Empowerment - Whitney emphasizes that while she didn't have a substantial passive income at the time, her financial foundation allowed her to say "no" for a period of time - She discusses the importance of building a solid financial foundation to gain the ability to set boundaries and make empowered decisions - Whitney shares how she continued to prioritize her family's needs even as she transitioned into full-time real estate investing   (00:08:00 - 00:11:00) The Five Freedoms: Unlocking a Life of Choice - Suja and Whitney discuss the five freedoms: financial, time, choice, location, and impact - They explore how financial freedom can be the key to unlocking the other freedoms - Whitney encourages listeners to identify which freedoms they truly desire and to work towards creating a life that aligns with those values   Quote:   - "Feeling empowered that you have the right financial foundation and the right amount of passive income coming into where you can actually set some boundaries for yourself is so empowering." - Whitney Elkins Hutton   Connect with Whitney:   Website: PassiveInvestingwithWhitney.com   WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

Can a classic book from the 1930s still hold the key to achieving success and wealth in today's modern world?   In this thought-provoking episode, Suja welcomes back Vessi Kapoulian to discuss the profound impact that the timeless book "Think and Grow Rich" by Napoleon Hill had on her life and mindset. Vessi shares how the book's principles helped her navigate career changes, embrace real estate investing, and cultivate a success-oriented mindset. She delves into the importance of having a burning desire, focusing on long-term goals, and surrounding oneself with positive influences. Throughout the conversation, Vessi reveals practical insights and daily routines that have transformed her life, emphasizing the power of consistency and persistence in the pursuit of one's dreams.   Vessi Kapoulian, Founder of Dream Believe Achieve Capital Group, grew up in Bulgaria and dreamed of coming to the US. With a scholarship, she made her dream a reality. After climbing the corporate ladder, Vessi discovered real estate investing. Now, she helps busy professionals create passive income streams through real estate. Vessi controls a portfolio of 319 doors, worth $36MM, in Florida, Tennessee, and Georgia. 00:00:00 - 00:02:00 - Discovering a Life-Changing Book   - Vessi shares how a fellow real estate investor recommended "Think and Grow Rich" to her - The book's title intrigued her, and she decided to dive into its content - Reading the book became a turning point in Vessi's life, as she was going through career changes and seeking a better way forward   00:02:00 - 00:04:00 - Unveiling the True Riches Within   - "Think and Grow Rich" goes beyond just physical and economic wealth, focusing on spiritual and mental riches - The book emphasizes the power of mindset, cultivating a burning desire, and taking action towards one's goals - Vessi found the book to be motivational and inspirational, prompting her to reflect on her own aspirations and take the next step in her real estate journey   00:04:00 - 00:06:00 - The Importance of Burning Desire and Persistence   - Vessi highlights the significance of having a burning desire and clearly defining one's goals and reasons for pursuing them - The book teaches the value of persistence, using the example of a miner who gave up just three feet from gold - Vessi emphasizes the importance of focusing on the process and taking consistent, small steps towards long-term success   00:06:00 - 00:08:00 - Surrounding Yourself with Positivity   - "Think and Grow Rich" stresses the importance of surrounding oneself with positive, like-minded individuals - Vessi recognized the need to find new friends who were motivated and interested in real estate to support her growth - The book's insights were derived from interviews with numerous successful people, reinforcing the power of environment in achieving success   00:08:00 - 00:10:00 - Cultivating Daily Routines for Success   - Vessi shares her morning routine, which includes physical activity, quiet time, and setting intentions for the day - She emphasizes the importance of focusing on three key tasks each day, with one being a "needle mover" and two being important actions - Gratitude plays a significant role in Vessi's daily practice, reminding her to appreciate the blessings in her life   Quotes: "It's not short term results or short term thinking that one is to focus on, but what is the outcome and then focus on the process to get there." - Vessi Kapoulian   "As long as you keep that long term outlook in mind and are staying with the process and being consistent, that success is inevitable." - Vessi Kapoulian Connect with Vessi:   Website: https://dbacapitalgroup.com/ Digital Book : 21042267.hs-sites.com/multifamily-digital-book LinkedIn: https://www.linkedin.com/in/vessi-kapoulian/ You Tube: https://www.youtube.com/channel/UC7Gvm6hGGKGHSerXCTj8H4w WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

How can couples with significant age differences navigate the complex financial planning conversations to ensure a secure future together?   In this insightful episode, Suja welcomes back Jay Zygmunt, PhD, CFP, and CEO of Child Free Wealth, to discuss the unique financial planning challenges faced by couples with significant age differences. As a certified financial planner specializing in helping child-free individuals, Jay shares his expertise on the essential conversations these couples need to have, from long-term care planning to estate management. He emphasizes the importance of seeking professional guidance to facilitate these sensitive discussions and offers practical advice on how to approach the topic of mortality and its impact on financial decision-making.   Jay Zigmont, PhD, MBA, CFP® is the Founder and CEO of Childfree Wealth®, a life and financial planning firm dedicated to helping Childfree and Permanently Childless people. Childfree Wealth is the first life and financial planning firm dedicated to serving Childfree people.   [00:00:00] Introduction: Suja welcomes Jay Zygmunt back to discuss financial planning for couples with significant age differences. 25% of adults are child-free, and the financial planning world is primarily built around the idea of having children.  Couples with age gaps face unique challenges in financial planning conversations.  Jay specializes in helping child-free individuals with their financial planning needs.   [00:01:00] Starting with the Uncomfortable Conversation  Discussing mortality and the likelihood of one partner outliving the other is a difficult but necessary conversation.  The conversation involves long-term care, estate planning, and investment decisions.  Couples often avoid this conversation due to its uncomfortable nature.   [00:03:00] The Importance of Long-Term Care Planning  Women spend an average of 3.7 years in care, while men spend 2.2 years, costing around $115,000 per year.  Couples with age differences need to plan for long-term care to protect the surviving partner.  Estate planning is crucial, especially for child-free couples, to ensure assets are distributed according to their wishes.   [00:05:00] Seeking Professional Guidance  Involving a third party, such as a financial planner, can help facilitate sensitive conversations about mortality and financial planning.  Professionals can guide couples in discussing priorities, such as caring for aging parents, inheritance, and power of attorney.  Lack of proper planning can lead to severe consequences, such as being kicked out of one's own house due to joint ownership with in-laws.   [00:07:00] Self-Insuring for Long-Term Care and Conclusion    Self-insuring for long-term care requires setting aside approximately $500,000 and ensuring a 5% annual growth rate to keep up with rising costs.  Purchasing long-term care insurance in mid-40s can be more cost-effective.  These conversations are essential for all couples, regardless of whether they have children, to ensure they make the most of their lives and pass on their desired legacy.   Quote:   "When it comes to couples with significant age differences, having a plan for the inevitable is crucial. It's not just about the numbers; it's about facing mortality head-on and ensuring that both partners are protected and secure in their future together." - Jay Zygmunt, PhD, CFP   "Couples often avoid discussing the uncomfortable reality of one partner outliving the other, but it's a conversation that must be had. Bringing in a third party, like a financial planner, can help facilitate these sensitive discussions." - Jay Zygmunt, PhD, CFP   Connect with Jay:    Website: https://childfreewealth.com  Free copy of the book "Portraits of Childfree Wealth":  https://childfreewealth.com/book Podcast: https://childfreewealth.buzzsprout.com   WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

In this captivating episode, Suja interviews Engelo Rumora, a former professional soccer player turned real estate investor who has built a successful business in Toledo, Ohio. Despite quitting school at the age of 14, Engelo's passion, hard work, and determination have led him to flip over a thousand properties and establish a thriving property management company. He shares his journey, the challenges he faced, and the lessons he learned along the way. Engelo also discusses his investment philosophy, the importance of sticking to what you know, and the value of creating a business that serves a greater purpose than just personal gain.   Engelo Rumora is a prominent real estate executive, investor, and CEO, known for his remarkable achievements in real estate investments, as well as his diverse entrepreneurial ventures spanning various industries. With a global portfolio encompassing countries such as the Bahamas, Croatia, Japan, Australia, and the USA, he has demonstrated a comprehensive understanding of investment strategies. Engelo's expertise extends beyond real estate to include tech, crypto, stocks, and oil funds. He is the driving force behind several successful companies, primarily in the real estate sector, having experienced both setbacks and triumphs. Engelo's enduring commitments are Ohio Cashflow, a leading turnkey property provider, and Oz Realty, a renowned property management firm. His career has seen involvement in over 1,000 real estate transactions, including flips and buy-and-holds.   [00:00:00] - [00:04:00] From Soccer Pitch to Real Estate Riches - Engelo's journey from quitting school at 14 to become a professional soccer player - The decision to leave soccer and start a new career in real estate - Building a portfolio in Australia and the challenges faced   [00:04:00] - [00:09:00] Discovering the Toledo, Ohio Market - Why Engelo chose to invest in Toledo, Ohio - The benefits of investing in a tertiary, niche market - Explaining the business model of flipping and property management   [00:09:00] - [00:14:00] Mastering the Art of Property Management - The initial struggles and mistakes made in property management - Streamlining processes and incorporating technology to improve efficiency - The importance of having in-house property management for a successful turnkey business   [00:14:00] - [00:19:00] Investing Beyond Real Estate - Engelo's experiences investing in various markets worldwide - The advantages of investing in the U.S. compared to other countries - Diversifying investments while maintaining a focus on core competencies   [00:19:00] - [00:25:00] The Purpose Behind the Grind - Engelo's semi-retirement at 28 and the realization that material possessions don't bring happiness - Doing business for the benefit of family and loved ones - The importance of having a purpose greater than oneself to stay motivated   Quotes:   "Food and shelter are the two most important things to humanity. So for as long as Elon Musk doesn't send us to Mars, people are always going to need a roof over their head." - Engelo Rumora   "If you do things for you, you will eventually let yourself down because you aren't enough to continue the grind. But if you do things for someone else that's blood related or a bigger purpose than yourself, you won't give up." - Engelo Rumora   Connect with Engelo: Website: https://ohiocashflow.com/ WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

  How can investing in multifamily real estate help you take control of your financial destiny and create a path to true freedom?   In this episode, Suja sits down with Vessi Kapoulian, the founder of Dream Believe Achieve Capital Group, to discuss her inspiring journey from growing up behind the Iron Curtain in Bulgaria to becoming a successful multifamily real estate investor in the United States. Vessi shares her experience of climbing the corporate ladder in commercial lending, only to realize that she was trading more time for money and not truly in control of her own destiny. This realization led her to explore real estate investing as a means to create passive income streams and achieve financial independence. Throughout the conversation, Vessi provides valuable insights into the benefits of multifamily investing, the importance of vetting sponsors, and the current opportunities in the market.   Vessi Kapoulian, Founder of Dream Believe Achieve Capital Group, grew up in Bulgaria and dreamed of coming to the US. With a scholarship, she made her dream a reality. After climbing the corporate ladder, Vessi discovered real estate investing. Now, she helps busy professionals create passive income streams through real estate. Vessi controls a portfolio of 319 doors, worth $36MM, in Florida, Tennessee, and Georgia.   [00:00:00 - 00:04:00] From Bulgaria to the U.S.: Vessi's Journey to Real Estate Investing   - Vessi grew up behind the Iron Curtain in Bulgaria, where hard assets like real estate were the primary means of investment - She took the traditional path of climbing the corporate ladder in commercial lending, but realized she was trading time for money - Vessi's experience with corporate restructures and the 2008-2009 financial crisis led her to explore real estate investing as a way to control her own destiny   [00:04:00 - 00:09:00] Transitioning from Single-Family to Multifamily Investing   - Vessi started with a single-family home investment and eventually scaled up to a duplex - Her background in commercial lending, particularly in the multifamily sector, influenced her decision to focus on multifamily investments - Multifamily investing was a natural progression for Vessi, as it allowed her to apply her existing knowledge and skills   [00:09:00 - 00:13:00] Navigating the Challenges of Rising Interest Rates   - Vessi emphasizes the importance of using fixed-rate debt or interest rate caps to mitigate the risk of rising interest rates - She acknowledges the difficulty of foreseeing the rapid rise in interest rates during 2020-2021 - Conservative lending practices, such as maintaining lower leverage and raising more for reserves, can help investors weather market fluctuations   [00:13:00 - 00:18:00] The Benefits of Passive Real Estate Investing   - Vessi helps clients diversify their portfolios beyond stocks and bonds by investing in real estate syndications - Passive real estate investing can create additional income streams, providing optionality and financial freedom - Real estate offers tax efficiencies, such as bonus depreciation, which can offset capital gains and reduce effective tax rates   [00:18:00 - 00:25:00] Vetting Sponsors and the Future of Multifamily Investing   - Vessi emphasizes the importance of thoroughly vetting sponsors, focusing on aligned values, track records, communication processes, and operational expertise - She remains optimistic about the long-term prospects of multifamily investing, citing demographic trends, limited supply of single-family homes, and the gap between owning and renting - Vessi believes that 2024 and 2025 may present opportunities to acquire assets at more reasonable prices, setting the stage for future growth   Quotes:   Sure, here are a couple of more powerful and insightful quotes from the transcript:   "I couldn't be trading more time for money, getting all these corporate titles that at the end of the day mean nothing because when I look back one day, people are not gonna, at least for me, I don't think I would be thinking, 'Wow, I was the MVP at such and such bank,' but it's more about what is the impact do you have?" -Vessi Kapoulian   "I'm still very optimistic about multifamily in the long run. Yes, 2024 and frankly even 2025 will be challenging years because I for a number of reasons. But I also think that would be a great time to acquire assets on a more reasonable basis." - Vessi Kapoulian   Connect with Vessi:   Website: https://dbacapitalgroup.com/ Digital Book : 21042267.hs-sites.com/multifamily-digital-book LinkedIn: https://www.linkedin.com/in/vessi-kapoulian/ You Tube: https://www.youtube.com/channel/UC7Gvm6hGGKGHSerXCTj8H4w WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

Have you ever wondered how the relentless pursuit of professional success can transform not just your career but your entire life's trajectory? In this engaging episode, our host Suja converses with Justin Moy, a seasoned expert in commercial real estate syndication. Justin shares his journey from a humble beginning in retail jobs to becoming a dominant figure in the real estate industry. His story is a blend of resilience, strategic investment, and a deep understanding of the sales and real estate domains. Justin also delves into his philosophy of building a work-optional life, emphasizing the importance of creating passive income streams for long-term financial freedom.   At the age of 18, Justin Moy found himself engaged in the challenging world of real estate sales in the highly competitive Bay Area of Carolina, recognized then as the third most competitive market. For six relentless months, Justin dedicated himself to cold calling owners, a task that proved to be arduous, with not a single success in sight. Confronted by this string of disappointments, Justin reached a pivotal moment where he decided to quit his sales job, planning to leave the real estate industry for good. However, as fate would have it, just as he was on the brink of walking away, one more lead surfaced on his dashboard. With a sense of finality, Justin decided to give it "ONE LAST CALL" before completely abandoning the industry. Astonishingly, this last-ditch effort turned into his first listing and purchase, a breakthrough that not only redefined his career trajectory but also earned him a substantial commission of $60,000, marking the beginning of his remarkable journey in real estate.    [00:00:00 - 00:06:00] The Early Years: Retail Struggles to Real Estate Insights The importance of exploring career options from an early age. How early career choices can shape future success. The value of internships in gaining industry insight    [00:06:00 - 00:12:00] Breaking into Real Estate: Hardships and Breakthroughs Overcoming challenges through perseverance in sales. The pivotal role of a single successful deal in boosting confidence. The impact of persistence and resilience in achieving breakthroughs.    [00:12:00 - 00:24:00] The Journey Towards Financial Abundance Shifting focus from short-term gains to long-term wealth creation. The significance of investing in real estate for passive income. Understanding the balance between cash flow and equity growth.   [00:24:00 - 00:30:00] A Roadmap for Sales Professionals  The feasibility of the 'Retire Within 10' plan for high earners. Balancing risk and returns in real estate investments. Practical steps for building a diversified investment portfolio.   Quotes: "I always thought it would be so cool to own apartments and own strip centers." - Justin Moy   "The universe makes you pay for what you want." - Justin Moy   Connect with Justin Moy: LinkedIn: https://www.linkedin.com/in/the-presidents-club-investor/ Website: Retirewithin10bundle.com WANT TO LEARN MORE? Connect with me through LinkedIn. Or send me an email at sujata@luxe-cap.com Visit my website, www.luxe-cap.com, or my YouTube channel. Thanks for tuning in! If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

How can the intertwining of real estate and digital assets like cryptocurrency reshape our approach to investment and wealth management?   In this insightful episode, Suja engages with David Doss, a seasoned real estate investor and expert in blockchain and cryptocurrency. David delves into the dynamic interplay between traditional investment avenues like real estate and emerging digital assets. He offers a nuanced perspective on portfolio diversification, the evolving landscape of asset classes, and the impact of technology on investment strategies. Let's dive in!     [00:01 - 07:52] Introduction to David Doss and His Journey David's background and his interest in market interactions and alternative assets Real estate and crypto differ in tangibility and market movement speed Diversification across various asset classes is crucial for risk management   [07:53 - 14:54] Investment Portfolio Allocation and Modern Portfolio Theory Portfolio allocation in crypto should be based on individual scenarios and risk tolerance Modern Portfolio Theory helps in maximizing expected returns for a given level of risk Diversification across traditional and alternative assets, including crypto, is increasingly favored   [14:55 - 20:40] Navigating the Diverse Landscape of Cryptocurrencies The crypto market is vast, with over 23,000 different cryptocurrencies Diversification within the crypto asset class is as crucial as in other investment classes Analyzing market capitalization, volume, and use cases can guide cryptocurrency investment choices   [20:41 - 27:02] Decentralization, Blockchain, and Environmental Concerns Decentralization extends beyond cryptocurrencies to broader blockchain applications Blockchain technology has potential in various sectors, including real estate Environmental concerns regarding crypto mining are complex but evolving towards more sustainable solutions     Quotes:   "Understanding the unique characteristics of each asset class can inform better investment decisions." - David Doss   "Diversification is not just about spreading risk, it's about seizing opportunity in various markets." - David Doss   "Blockchain is much more than cryptocurrencies; it's a foundation for future technological revolutions." - David Doss       Connect with David:   Website: https://ckc.fund/media-kit.html LinkedIn: David Doss     WANT TO LEARN MORE?   Connect with me through LinkedIn.   Or send me an email at sujata@luxe-cap.com   Visit my website, www.luxe-cap.com, or my YouTube channel.   Thanks for tuning in!   If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

Can innovative real estate strategies transform the landscape of affordable housing?   In this enlightening episode. Suja welcomes Andrew Keel, CEO of Keel Team Real Estate Investments, to explore the intriguing world of mobile home park investing. Andrew shares his journey from starting with residential real estate to building a $100 million portfolio in mobile home parks. The discussion delves into strategies for value addition, managing properties across states, and the socio-economic impact of mobile home parks. This episode offers a deep dive into the complexities and opportunities within the mobile home park industry. Let's dive in!     [00:01- 07:15] The Genesis of a Mobile Home Park Mogul Andrew's transition from residential real estate to mobile home park investing The importance of low barrier of entry in mobile home investing Insights into the scalability and cash flow benefits of mobile home parks   [07:16- 15:37] Expanding Horizons: Strategies and Scalability Exploring Andrew's growth strategies and how he scales operations The significance of direct dealings with park owners The benefits of professional management in mobile home parks   [15:38- 25:17] Overcoming Challenges: Regulation and Market Dynamics Discussion on regulatory hurdles and adapting to changing market conditions Navigating through interest rate fluctuations The importance of tenant relations in park management   [25:18- 30:35] The Future of Affordable Housing and Investment Potential Exploring the role of mobile home parks in affordable housing and investment appeal Mobile home parks as a solution for affordable housing crisis Environmental and societal benefits of mobile home park investments   [30:36- 34:37] Closing Segment Andrew's vision for the future and advice for aspiring investors Long-term vision in mobile home park investing The impact of community building and social responsibility     Quotes:   "It's about creating a win-win for tenants and investors." - Andrew Keel   "Mobile home parks could be the key to solving the affordable housing crisis." - Andrew Keel       Connect with Andrew:   Website: https://keelteam.com/ LinkedIn: Andrew Keel Instagram: @keelteam Podcast: Passive Mobile Home Park Investing     WANT TO LEARN MORE?   Connect with me through LinkedIn.   Or send me an email at sujata@luxe-cap.com   Visit my website, www.luxe-cap.com, or my YouTube channel.   Thanks for tuning in!   If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

How can the principles of stoicism and the lessons from life's obstacles shape our approach to investing and personal growth?   In this episode, Suja welcomes guest Travis Baucom to explore the intersection of mindset, stoicism, and investment strategies. Travis shares his personal journey, deeply influenced by Ryan Holiday's books and stoic philosophy, particularly after a traumatic event in his life. The conversation sheds light on how overcoming life's obstacles and embracing stoicism can lead to a more balanced and fulfilling life and career.    This episode is a compelling listen for those seeking to align their professional ambitions with personal well-being and philosophical insights.     [00:01 - 04:13] The Power of Mindset in Investing The crucial role of mindset in achieving investing goals The impact of personal reading on investment strategies Influence of Ryan Holiday's books on Travis's life philosophy   [04:14 - 08:36] Stoicism as a Life Operating System Personal trauma as a catalyst for philosophical growth Stoicism's impact on decision-making and opinions Embracing challenges as opportunities for growth   [08:37 - 2:45] Closing Segment The importance of eliminating ego for true self-discovery Balancing life's pursuits with enjoying the present The transient nature of life and the pursuit of meaningful impacts     Key Quotes:   "The joy really is in the journey." - Travis Baucom   "Eliminating your ego puts you in a place where your truest self can come out." - Travis Baucom     Connect with Travis:   Website: www.investinstoragedeals.com LinkedIn: Travis Baucom Instagram: @travis_baucom       WANT TO LEARN MORE?   Connect with me through LinkedIn.   Or send me an email at sujata@luxe-cap.com   Visit my website, www.luxe-cap.com, or my YouTube channel.   Thanks for tuning in!   If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

Have you ever wondered how the principles of truth and transparency can dramatically transform your approach to investing and life decisions?   In this episode, Suja engages with Artem Milinchuk from Farm Together in a profound discussion about the intersection of mindset, investing, and the powerful influence of Ray Dalio's book, "Principles". Artem shares how the book's insights have shaped his investment strategies and decision-making processes, both in business and personal life. The conversation delves into the practical applications of these principles in the realm of farmland investing, highlighting the importance of thoughtful disagreement, believability, and the philosophical approach to the uncertainties of life and business.     [00:01 - 02:12]The Impact of Mindset in Investing The critical role of mindset in aligning financial decisions with life goals Understanding the interconnectedness of personal and financial growth How Ray Dalio's book influenced Artem's investment perspective   [02:13 - 06:33] Applying Principles in Investment Strategies The role of thoughtful disagreement in enhancing investment outcomes The concept of believability and its application in business Bridging traditional practices with modern financial markets   [06:34 - 09:51] Closing Segment Finding calmness in accepting life's uncertainties Viewing challenges from a philosophical perspective The future of farmland and alternative farming methods     Key Quotes:     "Truth cannot hurt you because truth already exists. So there's no downside from knowing what it is." - Artem Milinchuk   "Having a dispassionate mind is really important in the investment world where thoughtful disagreement leads to better investment outcomes." - Artem Milinchuk     Connect with Artem:   Website: https://farmtogether.com/ LinkedIn: Farm Together       WANT TO LEARN MORE?   Connect with me through LinkedIn.   Or send me an email at sujata@luxe-cap.com   Visit my website, www.luxe-cap.com, or my YouTube channel.   Thanks for tuning in!   If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!