Podcasts about bevnet

Tariffs and economic uncertainty were hot topics during the Distilled Spirits Council of the United States' (DISCUS) annual meeting in late March.    BevNET spirits editor Ferron Salniker joins this week's Brewbound Podcast to share the scuttlebutt from the meeting, including trends to watch, distributor consolidation and supplier jumps to beer distributors.    Plus, Justin and Zoe share their experiences after attending Bell's Oberon Day in Kalamazoo, Michigan. They also break down the latest craft-on-craft deal activity in Colorado with new partnerships between Left Hand-Dry Dock and Wilding Brands-Great Divide.   The show wraps up with Another Round or Tabbing Out on breweries revamping existing brands, including a taste of Sierra Nevada's transformation of Big Little Thing into a hazy imperial IPA.

Here's the latest CPG news happening right now on March 19th, 2025 including Poppi Acquisition By Pepsi, Poppi Lawsuit Settlement, Trump Tariff Update, New Brand Mark's Snacks LaunchingPepsiCo just announced it is acquiring prebiotic soda brand Poppi for $1.95 billion, a major accomplishment for a brand founded less than ten years ago. This transaction echoes the year-on-year growth of the functional drink market, especially the better-for-you soda category, with competitor Coca-Cola launching Simply Pop just a few weeks ago and Olipop raising a $50 million Series C, valuing the rival prebiotic soda brand at nearly $2 billion. These industry moves might finally convince skeptics that gut-friendly and other healthier soda alternatives are here to stay, forcing traditional players to evolve and adapt to growing demand for less sugary drinks.As Pepsi was closing the deal on its $1.95 billion acquisition of Poppi (VNGR Beverages), the prebiotic soda maker is wrapping up another deal, this one with a class action group of consumers alleging they were misled by the drink's gut-health claims.The group asked the California federal judge presiding over the case to confirm a proposed $8.9 million settlement, a result it described as “exceptional compared with similar misleading beverage cases” in its motion for preliminary approval filed last Friday.In a statement shared with BevNET this morning, Poppi stated: “The class action suit filed against poppi in May 2024 has been settled. poppi acknowledges no fault, liability, or wrongdoing, and instead, we are focused on bringing consumers the innovation they expect from the brand they love. We're excited to move forward and continue our passion to modernize soda for the next generation.”The total settlement, according to the filing, breaks down to 0.75 cents per single 12 oz. can, $3 per 4-pack, $6 per 8-pack, and $9 per 12-pack or 15-pack. The class includes anyone in the U.S. who purchased Poppi between Jan. 23, 2020, and the settlement notice date.The three complaints lodged against Poppi last year, which were consolidated in September, take aim at one of the brand's core pillars: gut health, as reflected in slogans like “gut health never tasted this good” and “for a healthy gut.”The filings argued that the agave inulin Poppi uses as its primary source of prebiotic fiber was far too low to have any meaningful impact on the gut, and that the presence of sugars harms the balance of good bacteria in the digestive system.President Trump said last week he is doubling tariffs on Canadian steel and aluminum in response to Ontario adding a surcharge on its electricity exports to the U.S., hitting Michigan, Minnesota and New York. The latest increase, which brings levies on the goods to 50%, will go into effect Wednesday morning, the president wrote in a social media post. Trump also vowed to “substantially increase” tariffs on Canadian auto parts on April 2, if dairy and other tariffs are not dropped.Mark Samuel, Previous Founder of IWON Organics, is launching a new brand, suitably called 'Mark's Snacks. On Linkedin, he debuted the news and said "I said I'd never do it again. At the same time, I said I'd never live with regret. So, I'm diving back into CPG, making it even more personal this time around, please follow the journey at MARK'S SNACKS, it should be one heck of a ride!" Go to www.markssnacks.com and sign up for their e-newsletter for more updates on product, packaging, launch date, and more

Elevator Talk, BevNET's bi-monthly video series that highlights early-stage and disruptive food and beverage brands, is now part of Taste Radio! Beginning today, you can listen to the audio from every new episode via the Taste Radio feed on Apple Podcasts, Spotify and all of your favorite listening platforms.  This edition of Elevator Talk features leaders from Big Mama's Backyard Garden, Cob, Tierra Negra, La Gringuita, and Muria Foods. Our special co-host is Amrit Richmond, the founder of Indie CPG and Supermercato, who shared her thoughts, questions and feedback with the participants.

We're launching something BIG at BevNET, NOSH, and Brewbound, and you're invited to be the first to see it! Introducing Nombase — a new digital community and directory built for the CPG world.  Nombase connects CPG professionals with trusted industry partners, AI-powered insights, timely conversations, company announcements, and job opportunities — all in one place.  Join us for an exclusive overview, product demo, and info on how to take advantage of what Nombase has to offer you.

We're launching something BIG at BevNET, NOSH, and Brewbound, and you're invited to be the first to see it! Introducing Nombase — a new digital community and directory built for the CPG world.  Nombase connects CPG professionals with trusted industry partners, AI-powered insights, timely conversations, company announcements, and job opportunities — all in one place.  Join us for an exclusive overview, product demo, and info on how to take advantage of what Nombase has to offer you.

In a very special crossover episode, BevNET managing editor Martín Caballero joins the Brewbound Podcast to break down the blockbuster Celsius/Alani Nu deal.    Marty discusses what energy deals usually mean for the beer distributors that built the acquired brands, current trends in non-alc energy and functional drinks and what brewers can learn from the space.   Then, Jess and Zoe get into recent beer news, including Brown-Forman's upcoming move to the Reyes network in California; proposed legislative changes in Georgia, Idaho and Maryland; and an upcoming departure from the Michigan craft scene (we miss you already, Carrie).

How many brands can you name that secured national distribution at Whole Foods just weeks after launching? In this episode, we dive into one such success story: Yaza, a rapidly emerging brand of Lebanese-style labneh. We also test yet another "pizza wine" and chat about Hailee Steinfeld's angelic take on RTD cocktails.  Show notes: 0:25: Call It A Tease. See Y'all Soon. Oh, Yes We Did. Marvelous Miami. We've Had Our Fill. First Look. – Melissa Traverse is buckled in for banter and has a surprise in store for BevNET's community. We're all headed to Anaheim in a couple weeks – reach out beforehand. Domino's collaboration with Yellowtail wine garners mixed reviews. We recap Taste Radio's Miami meetup and spread love to those who attended. Ray casts doubt at the viability of another celebrity-backed beverage alcohol brand, Melissa speaks about digestives and Swedish treats, Jacqui has “blue tea” and John unloads a box filled with early-stage brands. 35:51: Interview: Christian Karim Khalil, Founder & CEO, Yaza - Yaza specializes in Lebanese-style labneh, a creamy, dairy-based spread that has long been a staple in Middle Eastern cuisine. Launched in 2024, Yaza sets itself apart by emphasizing authenticity and health benefits, including high protein and probiotics. In this conversation, Christian shares how Yaza overcame early production challenges, why Whole Foods recognized the brand's potential, and how he is strategically evaluating potential collaborations to fuel further growth and expansion. Brands in this episode: Yaza, Yellowtail, Bang Energy, Milonga, Sky Barn, Fruga, Gorgie, Shōjō's Dojo, Little Saints, Lemonicious, Seasa, Scobucha, Verse, MAA+TE, La Gringuita Cookies, Leisure Hydration, OWYN, Brooklyn's Best, Hummii Snacks, Mela, Big Mama's Foods, Frutero Ice Cream, Coconut Cartel, Casalu, Angel Margarita, Wilderton Apertivio, Chikka Chikka, Kolsvart, Wilderton, Kamana, Blue Durango, Cuddle, Nooish, Grounded, Chubbies, Cedar's

Do you have a great product idea but worry about standing out in a sea of competitors? In this episode of the Habits and Hustle podcast, I am joined by Shannon Race, co-founder of BioMe and former head of global marketing at Vital Proteins, who shares her insights on building successful brands in crowded markets. We dive into a range of topics including the importance of product differentiation, authentic storytelling, and leveraging micro-influencers for effective marketing. We also discuss the psychology of packaging design, the evolving landscape of traditional and digital marketing, and the key factors venture capitalists consider when investing in startups.  Shannon Race co-founded bio.me, a pioneering gut health and fiber supplement company, and serves as a board member and strategic advisor for Koia plant-based protein drinks. With over 12 years of experience in marketing and brand strategy, Shannon is currently a Principal at Starshot Ventures, where she leads investment strategy and advises portfolio brands. Shannon has spoken at industry events such as Create & Cultivate, BeautyCon, and BevNET.  What We Discuss: (01:00) Building Successful Brands in Venture Space (12:26) Celebrity Endorsement Impact on Brand (21:45) Revolutionizing Gut Health With BioMe (30:49) Trends in Wellness and Hormone Therapy (42:20) Entrepreneur Branding and Market Appeal (47:26) Elevating Branding Through Packaging and Storytelling (01:01:56) Enhancing Branding With Micro-Influencers …and more! Thank you to our sponsors: AquaTru: Get 20% off any purifier at aquatru.com with code HUSTLE Therasage: Head over to therasage.com and use code Be Bold for 15% off  TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100. Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout. BiOptimizers: Want to try Magnesium Breakthrough? Go to https://bioptimizers.com/jennifercohen and use promo code JC10 at checkout to save 10% off your purchase. Timeline Nutrition: Get 10% off your first order at timeline.com/cohen Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE for up to $300 off and a 3-year warranty on air purifiers.  Bio.me: Link to daily prebiotic fiber here, code Jennifer20 for 20% off.  Momentous: Shop this link and use code Jen for 20% off   Find more from Jen:  Website: https://www.jennifercohen.com/ Instagram: @therealjencohen   Books: https://www.jennifercohen.com/books Speaking: https://www.jennifercohen.com/speaking-engagement Find more from Shannon Race: Instagram: https://www.instagram.com/bio.me/?hl=en  Website: https://bio.me/

Here's the latest CPG news happening right now on February 17th, 2025 including Tru Beverage Investment, Blackbird Acquisition, How Poppi's Super Bowl vending machine campaign spiraled out of controlAccording to Bevnet.Com, Functional drink Tru recently closed a $4.6 million funding round highlighted by further alignment with Polar Beverage who will now be handling manufacturing, distribution and warehousing for the brand.US-based vegan food brand Blackbird Foods has announced an acquisition by plant-based investor Ahimsa Companies.Blackbird Foods is well-known for its New York-style hand-tossed frozen pizzas, available US-wide at retailers such as Target, Sprouts, and Whole Foods. The brand also offers plant-based wings made from seitan, which can be found at The Fresh Market and Wegmans.Following the acquisition, Blackbird Foods plans to use Ahimsa's expertise to enhance its distribution and manufacturing capabilities.“We are eager to tap into Ahimsa's extensive knowledge to strengthen Blackbird's presence in the frozen aisle,” said Mike Pease, co-founder of Blackbird Foods. “With their support, we have ambitious plans for growth and exciting product innovations on the horizon.”This year, prebiotic soda brand Poppi ran its second consecutive Super Bowl ad featuring influencers like Jake Shane and Alix Earle. But it wasn't the creator campaign on the big screen that got people talking as much as the one online.Ahead of the game, Poppi sent enormous pink vending machines to 32 creators and “fans of the brand” in NFL team cities, as well as The Boot bar in New Orleans. Recipients began posting videos of the machines, and mayhem ensued: some consumers expressed anger at Poppi for sending free products to “rich people,” while others bemoaned the message it sent to fans of the brand and smaller creators. “When it gets too extravagant…it just feels very out of touch,” creator Isabella Lanter said in a TikTok video response to the campaign.All the while, fellow prebiotic soda brand Olipop, which did not run a Super Bowl ad, jumped on the opportunity to respond to comments, speculate on the cost of the vending machines, and even mail out Super Bowl-themed gifts. One comment from Olipop read, “For the record, those machines cost $25K each lol,” while a post on X said, “We don't have vending machines, but who wants a jersey!!”This week's CPG Vibes episode will cover two topics: Why CPG Brands Fail, and New Brands That Alex and Wade Love. Make sure to check it out this Friday at 12 PM/3PM LIVE on Linkedin

As you may have heard, some people are upset with Poppi. While the soda brand's Super Bowl ad caused a bit of consternation, we have a different take on it… and that of Liquid Death's controversial TV spot. This episode also features an interview with Luke Montgomery-Smith, the co-founder of Plink, a brand of flavored, electrolyte-infused tablets designed to create effervescent and hydrating beverages. Show notes: 0:25: Chasin' Breakfast. No Love. Boozin' Water? A Wunder-ful Option. Hack Vs. Tip. Sub On A Plane. – Ray is one region away from reaching all four corners of the U.S. in a month's time, and it seems that no one loves February 14. Liquid Death is still pushing people's buttons (how many calls did Fox get after that ad?), and “big influencer vibes” aren't for everyone. Where was Big Soda last Sunday? And, did we miss the signs about Diet Coke? Ray shares a couple egg-celent tips, but realizes he might be a hack host. We also hear about a couple egregious things that happened on Ray and Mike's flight to Miami. 20:05: Interview: Luke Montgomery-Smith, Co-Founder, Plink - Launched in 2022, Plink is a past winner of BevNET's New Beverage Showdown. The brand is sold at GNC stores nationally along with dozens of independent retailers, as well as online via its website and Amazon. In this interview, Luke talks about the evolution of Plink's messaging from one focused on sustainability to that of product attributes, why he describes magnesium as a “game-changer” for the brand and how the company considers merchandising as part of its retail strategy. Brands in this episode: Plink, Liquid Death, Poppi, Red Bull, Glenmorangie, Neau Water, Remedy Organics Tropical Greens Protein, Crafty Counter

Someone has to say it: Expo West isn't for everyone. One host makes a case on why some folks should skip the Super Bowl of CPG… while three others try to prove them wrong. We also sit down with Trevor Burns of Leisure Hydration, an emerging brand of electrolyte drinks making waves in Southern California. Show notes: 0:25: A Better Name. Han Jones & His Scotch. Press Pass Rescinded. Killer Soda. Spicy Pod & Sauces. – The hosts recall a past edition of BevNET's New Beverage Showdown, before Ray questions an alignment between a legacy Scotch brand and a popular, if aging, movie star. Then the sh_t hits the fan. The hosts engage in a debate about the value of some early-stage founders attending and/or exhibiting Expo West, until everyone agrees on one thing. John and Mike crack open cans of Liquid Death's new soda-flavored sparkling waters, Ray highlights a “sacred” drink brand, Jacqui gets spicy and everything starts to feel saucy. 29:13: Interview: Trevor Burns, Head of Sales, Leisure Hydration – Launched in 2022, Leisure Hydration markets “electrolyte refreshers” that are infused with vitamins, minerals and adaptogens. Packaged in 16 oz. cans, and available in three flavors, the drinks are distributed throughout California, including at Bristol Farms, Gelsons and Erewhon stores, and also has a presence in several other parts of the U.S., including Texas and the Pacific Northwest. At a recent event hosted by Naturally San Diego, Trevor talked about Leisure Hydration's methodical retail strategy, the impact of an adjustment to its brand name and how the company landed a big time partnership at seven major airports. Brands in this episode: Leisure Hydration, Glenmorangie, Glonuts, Maazah, Grounded, Liquid Death, Mate Party, Sacred Bev, PODI Life, Tierra Negra, Cleveland Kitchen, Tari

H&H Bagels is a New York City institution. Jay Rushin wants to make it an American staple. Founded in 1972, H&H had long been admired as the place to get a quintessential New York City bagel. For decades, locals and tourists would line up at H&H's storefronts to get their hands on the fresh, chewy bagels immortalized on popular television shows “Seinfeld” and “Sex and The City.”  But in 2012, after 40 years in business, H&H was on the brink of vanishing. Its original owners, accused of mismanagement and violating labor laws, had filed for bankruptcy in 2011. Three years later, Jay, a former Wall Street executive, acquired H&H's name and assets, including the last remaining location on the upper east side of Manhattan. Jay's vision was to restore H&H to its former prominence by opening new locations in New York City and introducing a franchise model that would bring the brand to cities across the U.S. H&H now operates a thriving online business as well as seven stores in New York and one in Boca Raton, Florida. The company also has nearly two dozen new locations in planning. In the following interview, Jay talks about how a thoughtful strategy helped H&H regain its relevance, how he navigated some of the most challenging aspects of its turnaround and how the company is attempting to align its storied history with modern culture and trends.  Show notes: 0:25: Jay Rushin, CEO, H&H Bagels – Taste Radio editor Ray Latif chats with Jay about the shared history between BevNET and H&H, before the CEO talks about how often he visits the company's production facility and why lunch has become a key growth driver for the business. He also discusses his interest in buying H&H, why he was suited to lead its turnaround and how he had to replace nearly every piece of manufacturing equipment in his first two years of ownership. Jay also explains why mistakes can be positive learning experiences, why the company focuses on ingredients more than trends and why he views franchising as the biggest opportunity for H&H. He also talks about why “flexibility” was key to designing the brand's refreshed logo, when he felt comfortable with H&H's ability to expand beyond its traditional borders and how the company tests LTOs and partnerships. Brands in this episode: H&H Bagels

In this episode, Joey Savage, Founder of Savage Nutra, joins our host, Alegre Ramos, for a fun and insightful conversation. Joey shares his journey in the supplement industry, his innovative approach to product development, and busts some myths about supplement regulation. Plus, they dive into the collaboration behind the successful energy drinks created for SupplySide West and BevNet. -Disclaimer: The information provided in this podcast is for educational purposes only and is not intended as medical advice. The content shared in each episode should not be used as a substitute for professional medical advice, diagnosis, or treatment. Always consult with a healthcare provider before starting any new supplement, making changes to your diet, or altering your fitness routine. Individual needs and responses to supplements may vary. Unless otherwise stated, the host and guests of this podcast are not medical professionals, and the opinions shared are based on personal experiences or general knowledge. Never disregard professional medical advice or delay seeking it because of something you heard on this podcast.-

What can the past inform us about the future? As we enter a new year, this special edition of the podcast revisits three headlines from 2024 that generated inspired discussion among Taste Radio's hosts and may hint at things to come for the food and beverage industry. Show notes: 0:29: PepsiCo Buys Siete – We begin with one of the most celebrated deals of the year, PepsiCo's $1.2 billion acquisition of modern Mexican-American food brand Siete. In this clip, pulled from an episode published on October 3, the hosts discuss Siete's rise in the context of emerging food and beverage trends and how investors and strategic companies evaluate better-for-you brands. 6:59: The Launch of Lunchly – Does the world need a new Lunchables? In September, a trio of high-profile influencers – YouTube sensation Mr. Beast, along with PRIME co-founders Logan Paul and KSI – debuted Lunchly, a brand that is similar to Lunchables' food and format but positioned as a better-for-you alternative. In an episode published on September 20, the hosts weighed in on the new brand and whether it represents significant differentiation from its legacy competitor. 13:52: Pod (Won't) Save America – A popular Linkedin post about how Big CPG impacts routes to market for small brands was the basis for a conversation featured in an episode published on August 30. The hosts, joined by BevNET's director of community Melissa Traverse, discussed the scribe – penned by an executive at online distribution platform Pod Foods – and why UNFI and direct competitors may be unfairly cast as villains. Brands in this episode: Siete, Lunchly, Lunchables, PRIME

We also speak with Steffin Oghene and Tony Salles, the vice president and third-generation master distiller, respectively, of awarded tequila brand El Tequileño along with Davide Segat, the bars manager at the city's NoMad Hotel, for a conversation about the creation of a limited-edition tequila, the Side Hustle Select Barrel Double Añejo.   Show notes: 0:25: So Dark. Timing & Negotiations. Best Of. Tokyo Twinkies. AM Greek Cocktails. – Ray is a hot mess, but it's fine because Donnie Darko and Denis Villeneuve films have entered the chat. John describes Coke and Pepsi's BFY soda plans as “a story we've seen before” and compares the prebiotic pop category to the early days of energy drinks in the U.S. Mike draws an analogy between tech and beverages, Jacqui wonders about the timing of Coke and Pepsi's plans and Ray notes the former's strategy of focusing on its legacy brands as opposed to buying new ones. The hosts also encourage listeners to revisit content from BevNET and NOSH's winter events before wolfing down on the latest viral food sensation and waxing on what makes Gen Z consumers excited about certain snacks and beverages. Mike gets amped about Maazah and Jacqui recalls slugging boozy Greek libations early in the morning. 34:02: Interview: Davide Segat, Side Hustle & Steffin Oghene/Tony Salles, El Tequileño – Davide, Steffin and Tony Salles discuss the rise in tequila consumption and popularity in the U.K. and U.S., the origins of the Side Hustle Select Barrel Double Añejo and how much planning and experimentation went into the final product, and how limited-time offerings fit into the marketing strategies for both Side Hustle and El Tequileño. Brands in this episode: El Tequileño, Simply, Soulboost, Olipop, Poppi, Culture Pop, Sobe, Coca-Cola, Pepsi, Vitaminwater, Powerade, BodyArmor, Bubly, Red Bull, Monster Energy, Rockstar Energy, KMX, Mountain Dew, Fresca, Hurray's Girl Beer, Beer Girl, Basic Cellars, Superfoodio, Tokyo Banana, Maazah, Fly By Jing, Gloria's Shito, Kleos, RMBR

The grind is real. And fun as heck. Exhausted, but buoyant, the hosts recap NOSH and BevNET's just-concluded winter events and specifically highlight the three pitch slam competitions and how each respective winner successfully communicated the traction and potential for their brands. Show notes: 0:25: Bowels & Beer. The Squish Wins. Viviana Approves. R Roll. Swag & Walnuts. NA FTW. Ask Away. – In the Taste Radio studio at the Marina Del Rey Marriott, the hosts chat about NOSH Live Pitch Slam winner Mochi Love and how differentiation made difference in the competition. They also talk about soju-based RTD cocktail brand Yoju, which won BevNET's Live's Cocktail Showdown, as well as Good Beverage Co, a pouch-packaged cocktail brand that also wowed judges. John and Jacqui praised New Beverage Showdown winner Recoup, before Ray and Mike highlighted a few other founders and brands that impressed them at BevNET Live. Mike praised service supplier presentations at NOSH Live, including Bay State Milling and the California Walnut Board, Ray shows love to a new non-alcoholic brand created by the CMO of an “illegal” mezcal and an NA amaro spritz, and encourages event attendees to stay in touch. He also thanks the BevNET team for their consistently incredible work.  Brands in this episode: Beer Girl, Hurray's Girl Beer, Mochi Love, Harken Sweets, Chutni Punch, Doosra, Nooish, Brune Kitchen, Tequio, Gardenista, Hoste, Buzzball, BeatBox, Yoju, Good Beverage Co., LIXIR, Recoup, Fruga, Jarritos, Mas Energy, Hike, Marquis, Loverboy, Ilegal Mezcal, Como No, Optimist Botanicals, Melo, Wildwonder, Taika, Happy Pop, Koia,   

After a wonderful Expert Series last week, we are back to our normal format of just Alex and Wade chatting all things CPG. This week we will share the NOSH recap in Marina Del Rey and how the event went and also the Pitch Slam Winner. NOSH is presented by BevNet. We will also share some tips and strategies on getting into Sprouts, including the coveted innovation set where brands are entered into over 400 doors on a 3 month test before expanding into the main Sprouts set. This episode is sponsored by Creative Kaiju and our on-going sponsor RangeMe.

Days away from BevNET's winter events in Marina Del Rey, the hosts discuss the legal battle between lifestyle fitness brands Prime and Mas+ by Messi and why it may help one company more than the other, regardless of the outcome. They also sample a big brand's take on an ethnic classic and explain their love/hate relationship with an emerging brand. Show notes: 0:25: When Ray's Away… So Many Meetings, Plenty Of Time. Ignore The Script. Blow Up The Box. – With Ray OOO, Mike takes the reins and does a decent job as the primary host ;) The team highlights new opportunities for BevNET/NOSH Live attendees, including retail buyer and investor meetings and how simple interactions at the events can lead to positive and significant outcomes. They also talk about Prime/Mas+ lawsuits and the distractions they are causing for both brands, a nut brand with an unforgettable name, how Lex Bakes and Cedar's are driving Craven crazy (in different ways), and a new NA cocktail that is roundly praised. Brands in this episode: Prime, Mas+, Bang, Jewels Under The Kilt, Nutsack, RIVR, Lexington Bakes, TCHO, Rakka, French Squirrel, Bake Me Healthy, Aplos, Lapos, St. Agretis, Cedar's, De Soi, Fruga

Innovative protein brands and proactive meetings. The hosts advocate for both in this episode, which also features an interview with Trey Zoeller, the founder of pioneering whiskey maker Jefferson's Bourbon, a brand recognized by and awarded for its Ocean Aged At Sea expression, a whiskey matured on ships that travel around the world. Show notes: 0:25: Bag It. Face To Face > Email. Take A Minute. The Liver! Fridge Pop. Beard Scoby. – Less than three weeks away from BevNET's winter events, Ray gets agitated while sharing some important travel tips and the hosts explain why meeting John Foraker in December should be on your agenda. They also introduce a new Taste Radio social series, enjoy a new kind of scent in the studio and sample several products from protein-centric brands, including ancestral meat snacks, peanut butter cookies, and mint chip-flavored shakes. Ray also highlights a new brand of macron pops and John tests out a new kombucha-inspired after shave. 28:41: Interview: Trey Zoeller, Founder, Jefferson's Bourbon – Trey, who first joined us for an interview in 2020, talks about why the pairing of oysters and Jefferson's Bourbon Ocean Aged At Sea expression works so well. He also discusses the origins of the uniquely matured whiskey and why the product was initially disparaged by his industry colleagues, and how Jefferson's, which is known for its innovative approach to aging, maintains the cache and image of being a renegade while simultaneously being a widely distributed and popular brand. Brands in this episode: Daily Crunch, Once Upon A Farm, Fly By Jing, Country Archer, Russian River Brewing, Kombuchade, Hint, Grounded, LifeAid, H&H, Macarooz, Health-Ade, Dogfish Head, Love & Chew, Lenny & Larry's, Jefferson's Bourbon

The world needs plant-based spam. Nootropic beverages will make a comeback in 2025. T-shirts are the best brand swag. It's buy-or-sell time, and the hosts transact in opinions. This episode also features interviews with the leaders of two fast-growing U.K.-based CPG companies: Jack Scott, the co-founder of flavored sparkling water brand Dash, and Kathryn Bricken, the founder of Doughlicious, a brand of frozen cookie dough and gelato bites. Show notes: 0:25: No Results. We're Available. Mindcraft. Un-Appealing. Brand Brush. Call It A Comeback. Like, Thanks. – Election Day has come and gone, but the hosts still don't know who won. They will, however, be available to answer questions and make connections at BevNET's Winter events. But before that, Ray needs a drop or two. Unmeat is on the plate, and not everyone is happy. Denim jackets might be the best gift you can give a customer (or member of the media) with toothbrushes coming in a close second. Mike urges everyone to back a coffee brand, salty snacks are all the rage, especially ones that taste like a turkey dinner, and a BFY gummy brand gets a big time partner. 37:33: Interview: Jack Scott, Co-Founder, Dash – Jack shares an introduction to Dash and discusses the company's international distribution strategy, what he learned about the brand's brief stint in the U.S. market and why hasn't it been a priority since, and why the American market is sometimes described as the "graveyard of so many British brands"   53:07: Interview: Kathryn Bricken, Founder & CEO, Doughlicious – Kathryn talks about the genesis of Doughlicious and why she chose to launch a frozen brand, how she assessed the timing and prepared for a U.S. launch, and how Whole Foods evaluated the brand and what gave its buyers confidence in its ability to succeed on its shelves. She also discusses Doughlicious' national rollout at Target and how the company planned for a dramatic expansion in geography as well as a new retail channel and consumer base. Brands in this episode: Dash, Doughlicious, Apothekary, Heyday Canning Co., Belgian Boys, Nguyen Coffee Supply, Fly By Jing, Four Sigmatic, Magic Mind, Comeback Coffee, Like Air, Jones Soda, Once Upon A Coconut, Grounded Shakes, Pipcorn, Better Sour

In this episode of the Startup CPG Podcast, Daniel Scharff interviews 3 of the leading CPG journalists. He's joined by Elizabeth Crawford, Senior Editor at FoodNavigator-USA; Brooke Just, Associate Editor at Food Business News; and Adrianne DeLuca, Reporter at BevNET & Nosh. Together, they dive into why Trade Media is crucial for building brand credibility and discuss emerging trends like startup innovation and sustainability.The panelists share their coverage focus areas and discuss emerging industry trends like startup innovations and sustainability. They offer valuable pitching strategies for CPG brands, focusing on concise, data-driven storytelling, and clarity in messaging. During the episode, founders from Recoup Beverage, Grillicious, 22 Salute Spirits & Coffee, Millie's Sipping Broth, No regrets, Fishtown Pickle Project, and Secret Salad deliver 30-second pitches to the panelists, receiving actionable feedback.Stick around for valuable advice on maximizing your media exposure, including submitting press releases to Startup CPG Newswire and building relationships with journalists. Don't miss out—Tune in now!Listen in as they share about:Importance of Trade MediaNetworking OpportunitiesPublications and Coverage AreasStory Interests and TrendsPitching StrategiesBrand Pitches - Recoup Beverage- Grillicious- 22 Salute Spirits & Coffee- No regrets- Millie's Sipping Broth- Fishtown Pickle Project- Secret SaladFeedback and Final TipsEpisode Links:FoodNavigator-USA  WebsiteElizabeth Crawford LinkedInSosland Publishing WebsiteBrooke Just LinkedInNosh WebsiteBevNET WebsiteAdrianne DeLuca LinkedInDon't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

How do U.K. CPG brands compare to their U.S. counterparts? How do the two markets differ? On the ground in London, the hosts discuss their experience at last week's Cheers! The Drinks Summit event and highlight innovative snacks and beverages they encountered at visits to local retail chains and specialty stores. Show notes: 0:25: What Day Is It? Possessive Peeve. Jacqui x Ox Heart. Club Soda. Irony, Sir. Magnesium FTW. Cosmo John. The Nuances & Inspiration. – Jet lag and full days make the hosts bleary-eyed, but they are somehow upbeat and alert. Ray questions the name of a well-known U.K.-based  grocery retailers before the hosts discuss notable drink brands and categories, including non-alcoholic analogs, magnesium waters, bottle soups and gut-health sodas. They also talk about the bustling Taste Radio meetup at The Lucky Saint pub and what U.S. brand owners can glean from business strategies of U.K.-based founders. The hosts also talk about BevNET's upcoming live events and why “Ray Latif Live” is in the works. Brands in this episode: Trip, Quorn, Moju, Innocent Drinks, ISH, The Root Co., Vacay, OHMG, Better You, Bonbuz, Ghia, Little Saints, De Soi, Kettle & Fire, Re:Nourish, Brink, Whitebox Cocktails, Olipop, Poppi, Living Things, Minor Figures, Fibe, Belly Dance, Feisty Soda, Barcode, Lucky Saint, Dash Water, Doughlicious, Buff Bake, Knack-Snacks

Jeff Church knows the highs and lows of brand-building like few do.  A serial entrepreneur, Jeff co-founded cold-pressed juice pioneer Suja and led its development to a $100 million brand. Jeff also lost over $4 million of his own money in Rowdy Energy, a now defunct energy drink challenger he co-founded with NASCAR driver Kyle Busch. Jeff's experience and perspective on how brands succeed – and the reason they don't – is why we asked him to join us for a live interview as part of an industry networking event in San Diego hosted by BevNET and Taste Radio on Sept. 25. As part of an expansive conversation, Jeff spoke about how he navigated Suja's early development and rapid growth and what he believes was the most impactful decision in determining the brand's success. He also discussed the failure of Rowdy Energy, which launched in 2020 and shut down less than four years later.  Jeff, who currently leads an accelerator program for emerging brands, also shared his take on the current landscape for early-stage food and beverage companies, weighing in on the value of innovation, high quality package design, profitability and staffing. Show notes: 0:35: Jeff Church, Co-Founder & Former CEO, Suja – Jeff chats about his background in the beverage industry and why he has focused on building and working with startups. He also talks about the most challenging aspect of operating a food or beverage brand in the first two years of its development, why it's critical to “over communicate” with family members about the hardships of entrepreneurship and why he crafts a business strategy by “starting from where you want to get to and working backwards.” He also talks about how skill sets of a brand founder are significantly different from that of a brand manager and why he encourages a “fake it till you make it” mindset. Jeff also discusses the problems that led to Rowdy Energy's demise and why he believes that success is 25% luck and timing, before he answers a series of true or false questions related to early-stage entrepreneurship. Brands in this episode: Suja, Rowdy Energy, Blueprint, Evolution Fresh, Pop & Bottle

  The gang's all here… in San Diego. The hosts convene at BevNET's west coast office where they talk about how Fly By Jing nailed its foray into a popular food category and also highlight the debut of a convenient ethnic comfort food brand and Olipop's upgrade on a legacy soda flavor. Show notes: 0:25: “You Know Things.” Saucy Stains. - Jacqui kicks things off with her favorite daily affirmations, before Mike explains why food prep got the best of his outfit. The hosts fork and slurp Fly By Jing's new chili crisp noodles and John explains why he is particularly impressed with the brand extension. They also sip on and praise a new instant matzo ball soup and follow up with a sampling of a better-for-you soda in the style of Mountain Dew. Ray highlights a recently announced speaker at the upcoming NOSH Live event in December and talks about its sister shows, BevNET Live and Brewbound Live, before the hosts discuss a new job for a prominent Linkedin personality. Brands in this episode: Fly By Jing, immi, Omsom, Olipop, Nooish, Mountain Dew, Chobani, Avvika, Aloha, Iwon Organic 

David Vanderveen has a successful 30-year track record in beverage and technology-leading disruptive change, at both private and public companies. Since September 2022, he has been the CEO of Nirvana Water Sciences and has worked with a team of industry beverage, functional beverage, and supplement experts to transform the brand, product portfolio, go-to-market strategy, and execution of the business. During this time, Nirvana has launched a new brand, Nirvana SUPER™, and its wellness extension, Nirvana SUPER Pro™, winning the Best Functional Beverage awards from both Zenith and BevNet. In February 2023, Nirvana completed its first acquisition, Alder Creek Beverages, a pristine spring water source and manufacturing partner for Nirvana. In June of the same year, Nirvana completed a joint venture with Inspire Health Alliance to develop wellness beverage shots as part of a new supplement protocol for customers undergoing orthopedic surgeries. From 2002 until 2015, David served as the founder and Chief Executive Officer of XS World Wide, a company with a portfolio of energy drinks and sports nutrition products. The brand was a strategic partner with the Amway Corporation, and XS became the fastest-growing business segment and category for the world's largest direct seller. XS reached annual sales of over $400 million dollars, with product distribution in more than 60 countries.  XS was sold to Amway in 2015, where David served as Vice President and Global General Manager for the XS Brand, with maximum earn-out through 2018. The brand continues to grow. After leading the transition of XS to an Amway-owned brand, he served as the Chief Operating Officer at NewAge Beverages Corporation, then one of the fastest-growing healthy beverage companies in the world, where he helped double shareholder value during the global pandemic. Post-COVID, David brought his insight and leadership skills to It Works, a trendsetting affiliate-driven nutrition company with a suite of products designed to empower people to transform their bodies and lives. As the President of It Works International, he has helped to reorganize, rebuild, and inspire growth in the business in 23 global markets, while living and working from Paris. In addition to his history of disruptive international business development, David serves as an advisor to RX3 Growth Partners, a private equity firm that partners with consumer brands and other leading investment firms, to maximize value by leveraging its unique influencer base of athletes, celebrities, and thought leaders.     What You'll Learn ●      The importance of integrity. ●      How to apply core values to succeed in business. ●      The value of taking risks. ●      How to balance work and family life.   Timestamps ·       [05:00] The importance of integrity. ·       [07:15] David's core values. ·       [11:31] Finding his calling. ·       [16:55] Starting at Amway. ·       [22:03] The impact of family in business. ·       [26:51] David's mission at Amway. ·       [31:10] Creating credibility. ·       [33:31] David's socks. ·       [34:37] Balancing work and family. ·       [42:36] Navigating risk.   Memorable Quotes ·       “The one thing we take with us are our values.” – David Vanderveen [06:21] ·       “Great companies prevail over time beyond a person or a product because they operate from core values.” – David Vanderveen [36:12] ·       “what's not negotiable is who you're with and the values you operate around.” – David Vanderveen [38:14]   Websites fambizforum.com. www.chrisyonker.com. www.davidvanderveen.com. www.nirvanawater.com. @daveed58. David Vanderveen.

Ever dreamed of fusing fabulous food with stunning visuals? Join Michelle as she slices into food and beverage photography with Katie Wann. Discover your foodie fanbase, nail your preproduction process, and brush up on your networking game. Whether you're an entrepreneur craving variety or someone looking to elevate your brand imagery, this convo serves creative and business-savvy insights for even the most introverted business owner.   Katie Wann is a creative professional with 15 years of experience. She began as a wedding and lifestyle photographer while earning a design degree. She then worked as a Creative Director for a restaurant franchise before moving to the CPG sector, where she became the in-house creative for Suja Juice. After nearly four years, Katie founded her agency, Katie Wann, Inc., specializing in product photography and stop-motion video for food and beverage brands. Her agency has worked with brands like Once Upon a Farm, Clio Snacks, Wildwonder, and Lotus Biscoff, with features in Forbes, Buzzfeed, and Bevnet. Her work is sold in major retailers like Costco, Target, Whole Foods, and Walmart. Katie is passionate about helping better-for-you brands grow. ----------------------- In today's episode, we cover the following: Going from corporate to business owner Katie's creative process Importance of investing in good, evergreen photography Detailed shot planning Seamless preproduction and postproduction How to foster long-term relationships through networking Using AI as a photographer Advice to her younger self How to cold pitch ----------------------- GUEST INFO: To learn more about Katie and follow her dazzling content, find her on Instagram, TikTok, and Facebook@KatieWannInc and visit her website, KatieWann.com. ----------------------- This episode is sponsored by Harvest. Track time and expenses seamlessly so you can keep projects on track and effectively estimate future ones. Get 50% off your first month when you use the code KMA at GetHarvest.com/kma ----------------------- WORK WITH MKW CREATIVE CO.   Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma.   This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Sweet. Savory. Celeb. The hosts check all the boxes in an episode that looks at how consumers evaluate authenticity between brands and celebrity endorsers. We also feature an interview with Stephanie Reda, the director of brand development for fast growing snack and seltzer brand Hal's New York. Show notes: 0:25: All Alone. At Sea. The OG Combo. Discounts Are Great. Gin & JLo. Recess Time. Cowcohol. – Ray finds himself in a rare spot, while John and Jacqui rock the WCB studio. The hosts highlight one of the most interesting sweet and savory combinations in recent years before pointing out an easy way to save money this fall. They also reflect on an article penned by BevNET spirits editor Ferron Salniker about celebrity-backed beverage alcohol brands and how credibility plays into consumers' purchasing decisions. Ray praises a new non-alcoholic RTD cocktail and shares an oddly-named vodka while Jacqui features a brand of THC seltzers. 35:53: Stephanie Reda, Director of Brand Development, Hal's New York – Stephanie is the director of brand development for Hal's New York, which markets flavored seltzers, ginger ale and salty snacks, including potato chips, popcorn and pretzels. Launched in 2014, Hal's is known for its folksy, old-school branding and that products are a common sight at bodegas throughout New York City. Hal's is also distributed at several chain retailers, including Target, Whole Foods and 7-Eleven.  Brands in this episode: Hal's New York, Ore-Ida, Good Pop, Casamigos, Teramana, Cabo Wabo Tequila, Delola, Gin&Juice, The Long Drink, Recess, Nutcase, Crescent 9, TMK Distilling

Join us as we welcome Shannon Race, co-founder of Bio.me, to our podcast this week.     With over 12 years of experience in marketing and brand strategy, Shannon is currently a Principal at Starshot Ventures, where she leads investment strategy and advises portfolio brands.    She also co-founded bio.me, a pioneering gut health and fiber supplement company, and serves as a board member and strategic advisor for Koia plant-based protein drinks. Shannon has spoken at industry events such as Create & Cultivate, BeautyCon, and BevNET.    Bio.me is a female-founded company dedicated to improving gut health with effective, science-backed supplements. Their products, including bio.me Daily Prebiotic Fiber, bio.me Fiber Rescue, and bio.me Daily Synbiotic, aim to rebalance the microbiome and support overall digestive wellness. Better gut health leads to more energy, better sleep, reduced bloating, and a stronger immune system.   On this episode you'll learn:   How to Create a Strong Brand Identity: Discover the essential steps to build a brand that stands out, from understanding your audience and crafting a clear message to maintaining visual consistency and sharing an authentic story.   The Power of Fiber in Boosting Gut Health: Learn how fiber supports digestion, balances the microbiome, reduces inflammation, enhances nutrient absorption, boosts immunity, and helps regulate blood sugar levels.    Key Business Tips from Shannon & Co-Founder Chloe Melas: Gain valuable insights from their experiences in growing successful brands and navigating the challenges of entrepreneurship.

Frank Sinatra famously crooned "if I can make it there, I'll make it anywhere." The "there," of course, is New York City.  The Big Apple was the backdrop for BevNET Live Summer 2024, held on June 12 and 13. Taste Radio's hosts met with founders and executives from dozens of emerging and innovative beverage brands represented at the annual event, including those that participated in BevNET's signature pitch competition, the New Beverage Showdown. In this episode, the hosts discuss their conversations with attendees, reflect on presentations in the semifinal round of the Showdown and how founders piqued the interest of the competition's judges, and identify what retail buyers want to hear in pitch meetings. Show notes: 0:25: Gravelly Voices. Two-Minute Sprint. Simplify! A Little Different. Jadakiss. Two Ingredients. – The hosts chat about Ray's “latestagramming,” the challenge of 120-second pitches and why Mike talks about why “liquid, packaging and me” are the keys to successful semifinal round Showdown presentations. They also explain how brands can bring value to retailers, the excitement of seeing a hip-hop icon on stage and the brands that quenched their thirst and filled them up during a busy first day of the event. Brands in this episode: Poppi, Hal's New York, Remedy Organics, Barcode, Once Upon A Coconut, Mela Water, WTRMLN WTR, GNGR Labs, Rockaway Soda

Welcome to the first edition of our Expert Series. For this episode, we discuss A.I. and the role it plays in CPG for brands. It's no secret that A.I. has already a profound impact in CPG with more innovations to come. Our special guests are Brad Avery, senior reporter at Bevnet.Com, who has reported numerous times on AI in CPG and hosted podcast episodes discussing the impact of AI. We are also being joined by Angie Westbrock, CEO of Standard AI, who is implementing AI for retail insights for brands. This week's episode is sponsored by the vegan pizza and wings brand Blackbird Foods and their CEO, Emanuel Storch.

In this feature of our sister show BevNET and Nosh's Community Call, seasoned angel investors Nicole Bruno and Gefen Skolnick, alongside Ruth Berhane-Williams, founder of Equitea, who is actively exploring the angel investment landscape. Hear tips for identifying angel investors, understanding their preferences, and nurturing successful partnerships.

In this special presentation of our sister show, CPG Week by BevNET and Nosh, host and Nosh managing editor Monica Watrous tests reporters Brad Avery and Lukas Southard to see if they can tell the difference between real CPG items and prank products that have shown up in marketing campaigns over the years and the group discusses how allulose is being talked about as “nature's GLP-1.”

The cultural relevance of reality TV stars is typically short-lived. Kyle Cooke, however, is playing the long game. Best known as a cast member on Bravo's popular television series "Summer House," Kyle is also the founder of Loverboy, a fast-growing brand of premium sparkling hard teas, spritzes and canned cocktails launched in 2018. Loverboy is prominently featured on “Summer House” as it has throughout the show's past five seasons during which Kyle has given viewers an inside look into the brand's development. “Summer House” has been a boon for building awareness and eliciting trial of Loverboy, but Kyle points out that the brand wouldn't have the traction it does without delivering on the better-for-you ingredients and flavor that consumers are increasingly seeking out from RTD alcoholic beverages. Consumer demand has generated plenty of retailer interest; the brand is currently available nationally at Kroger, Whole Foods and Total Wine & More.  In this interview, Kyle speaks about how he has cultivated an authentic connection between Loverboy and its consumers, how ingredient quality generates new interest, the reason that merchandise has become a key profit center for the company, and why, despite having 470,000 followers on Instagram, he wants to “make a better effort” on social media. Show notes: 0:35: Kyle Cooke, Founder & CEO, Loverboy – Kyle and Taste Radio editor Ray Latif reminisce on their first meeting as contestant and host of BevNET's first Cocktail Showdown competition, why he prefers the title of “entrepreneur” more than “reality TV star,” and how his dedication to being a television personality is directly related the development of Loverboy. He also explains how the company converts novelty interest into loyal consumers, what dictates brand aesthetic, why he's confident in Loverboy's ability to compete with the leading hard tea brand and how he assesses alignment between Loverboy consumers and viewers of “Summer House.” Later, Kyle talks about how merchandise “cements Loverboy as a lifestyle brand” and why his celebrity sometimes works against him in pitch meetings. Brands in this episode: Loverboy, Twisted Tea, Mid-Day Squares, Nectar Hard Seltzer

Trademarks are important. Just ask MrBeast. The hosts discussed how a permanent injunction against the YouTuber's Feastables brand could have been avoided. They also spoke about the impact of Uber's shocking decision to shut down alcohol delivery service Drizly, a notable take on ultra-processed food, and the divide between those that crunch beer mints and those who don't. Yes, beer mints. This episode also features an interview with Mike and Janell Bass, the co-founders of Ponyboy Slings, a brand of ready-to-drink craft bourbon cocktails, who shared insights and advice on how to prepare for and win a pitch slam competition. Show notes: 0:41: New Cap. $1.1 Billion - It's A Writeoff! The Demonization Of UP Food. Snackable Croutons. – Ray's new hat went unnoticed, but Drizly's looming closure was anything but. Jacqui commented on an eye-opening take on ultra-processed food penned by Nosh's Monica Watrous and the hosts collectively said the phrase “Deez Nuts” approximately 50 times. They also snacked on croutons and date pops (or are they bites?), sipped on non-alcoholic espresso negronis and ate Miller Lite-flavored breath fresheners. 26:46: Interview: Mike and Janell Bass, Co-Founders, Ponyboy Slings –  Mike and Janell Bass are the founders of Ponyboy Slings, an upstart brand of bourbon-based canned cocktails that won BevNET's 2023 Cocktail Showdown. In this interview, they spoke about how they assessed the opportunity to participate in the competition, why aligning presentation and stage performance was critical to their victory, how creating a list of potential judges' questions was a key part of their preparation, and why they encourage pitch slam contenders to practice their pitch while washing dishes. Brands in this episode: Ponyboy Slings, Heaven's Door Spirits, Feastables, Dee's Nuts, Rise Brewing Co., Mountain Dew, Liquid Death, AriZona Beverages, Heyday Canning, Kooshy, Joolies, Myna, St. Agrestis, Bad Idea, Miller Lite, Altoids

What can BevNET and NOSH's most-read news stories of 2023 inform us about the coming year? The hosts reflected on the sites' top viewed articles from the past 12 months – including White Claw's upcoming launch of a non-alcoholic line, the Erewhon NYC pop-up that never was and controversy over a kratom-infused shot brand – and what impact the news may have on trends, innovation and emerging categories in 2024.  Show notes: 0:35: B-Ball Brad. Mainstreaming Ultra. Who's Gonna Drink That? Controversial Kratom. – Mike's quick break from his soccer-themed brunch inspired us to learn more about Brad's lifetime Celtics' fandom. The hosts spoke about a news story that is featured in two of NOSH's top 10 most read articles of 2023 before kicking the tires on White Claw 0%, who will be the likely consumers of the beverage and whether its arrival will be a boon to the emerging market for alcohol-alternative drinks. They also discussed the launch of a new entrepreneur-led venture fund, and the controversy surrounding the functional ingredient kratom and how a high-profile lawsuit is shaping its future. Brands in this episode: White Claw, Aura Bora, Liquid Death, Luna Bay, Per Se, Ghia, Melati, Bonbuz, De Soi, Calexo, Drippy, Magic Cactus, Vital Proteins, Koia, Skinny Pop, Birch Benders, Cooper Spirits, Sweet Leaf Tea, Perfect Snacks, Feel Free

PRIME is a phenomenon. In the two years since its launch, the hydration and energy drink brand has risen to become a major player in both beverage categories and is generating hundreds of millions of dollars in revenue. What makes it so special? The hosts unpacked PRIME's appeal and remarkable success. They also discussed a head-scratching-yet-spectacular collaboration between Doritos and a Copenhagen-based spirit company, highlighted key details to include in investor pitches and featured a handful of new products, including a delightful Girl Scout cookie-inspired snack. Show notes: 0:35: The New Vitaminwater. “Weird Booze” Tasting. Unsolicited Advice For The GSOA. Hey, Babe. Advent, Evolved. – The hosts pulled back the curtain on why BevNET chose Prime as its 2023 brand of the year and why John sees parallels between it and vitaminwater. They also wondered about the pairing of a sophisticated spirit brand and one often described as “junk food,” praised NOSH's pitch slam finalists and sipped on a secret matcha-infused cream liqueur. The Newton team also snacked on chocolate mint-flavored mini waffle cones, while Jacqui showcased her favorite new advent calendar and set the stage for an on-location Taste Radio recording. Brands in this episode: PRIME, vitaminwater, Bodyarmor, Omsom, Fly By Jing, Empirical, Doritos, Four Loko, Koia, Chubby Snacks, Fishwife, Slim Jim, Tito's, Glenrothes, Tostitos, Lay's, Once Upon A Farm, Annie's, Lentiful, Zwita, Fair & Square, Lexington Bakes, Confusion Snacks, Maazah, Muddy Bites, Babe Kombucha, Evolved, Hoplark

In the midst of our Winter 2023 events, the hosts highlighted the brands that triumphed in the NOSH Pitch Slam along with BevNET's Cocktail Showdown and New Beverage Showdown. They also spoke about the palpable energy and enthusiasm at the events and why a new generation of THC-infused beverages indicates a promising future for cannabis drinks. 0:35: What Day Is It? Connections Aplenty. A Sitar Under The Stars. — Ray and the team spoke about their first week in Marina Del Rey, the events' new venue and attendees' praise of plentiful networking opportunities and retailer meetings. They also discussed the quality of brands participating in the BevNET and NOSH competitions and how Calexo's victory in the New Beverage Showdown reflects strategic companies' evolving perspective on cannabis drinks. Brands in this episode: Lentiful, Confusion Snacks, Zwita, Lexington Bakes, Maazah, Calexo, Magic Cactus, Ponyboy Slings, Mission Craft Cocktails, Fresh Fizz, Good Spirits Cocktails, Fast Penny Spirits, DIO Cocktails, Tif's Spiked, Fresh Fizz Sodas, BTL SVC, Mason Dixie Foods

The hosts discussed a planned merger between upscale corner store retailers Foxtrot Market and Dom's Kitchen & Market, munched on international snack brands and recalled a time when BevNET briefly entered the bar business. 0:35: Review And We Shall Drape Thee. You Got Two Days. We Have The Munchies. – Ray reminded listeners of the value that comes with reviewing Taste Radio on Apple Podcasts, and the hosts collectively urged folks not to miss out on BevNET and Brewbound Live. They also reflected on Foxtrot/Dom's deal, heaped love on LOVO (and some shade on KitKat) and went to town on a fresh box from Munchpak, a subscription-based brand that delivers monthly boxes of international candy and snacks. Brands in this episode: Just Ice Tea, Lovo Chocolate, Kit Kat, Fanta, Keogh's, Pipers, Gra Nuts, Slush Puppies

Being discovered by Whole Foods at a local Farmer's Market. Appearing on Shark Tank 9 months pregnant. Launching a rebrand during a global pandemic. Going viral on TikTok overnight. While any of these events may seem like a wild ride to most, for Texas-based mom of three and Poppi Co-founder Allison Ellsworth, it's just another day in the life — and she thrives in the chaos. In this episode of the podcast (our 50th, to be exact!), Allison shares her inspiring journey from experimenting with apple cider vinegar in her kitchen to crafting a best-selling soda replacement that landed at #1 on Amazon's hot new products list. Whether she's telling a personal story on TikTok or taking a Zoom call from the labor and delivery room, everything Allison does is authentic — and usually a family affair. So grab your favorite Poppi flavor and get ready to enjoy some realness!Key Takeaways: We talk about what it takes to stay true to your brand vision and identity while undergoing exponential growth.Ever wonder what it's like to appear on Shark Tank? Allison gives us the inside scoop.We discuss the challenges and benefits of blending one's personal and professional lives.Allison tells us how she “hacked” the TikTok and Amazon algorithms to sell $2.2 million worth of Poppi last Prime Day.Guest Bio: Allison Ellsworth is the Co-Founder and Chief Brand Officer of Poppi: a delicious, better-for-you soda made with clean ingredients. Struggling with a variety of health issues, she created Poppi after discovering the health benefits of apple cider vinegar (ACV) and experimenting in her kitchen to make it taste great. From the farmers market to a shark tank deal and now in retailers nationwide, Poppi quickly became one of the fastest-growing non-alcoholic beverages in the U.S.Ellsworth leads the Austin-based beverage company's overall brand strategy and innovation. She pioneered the brand's cultural cache and digital-first approach, attracting a loyal community of over 400K followers and celebrity brand fans including Noah Beck, Russell Westbook and J.LO. Within 24 months, Poppi was awarded BevNet's “campaign of the year”, went viral on Tiktok with 1B+ page views, and ranked #1 on Amazon search for “soda”

We've all seen the cute, clever and occasionally terrifying images created using ChatGPT and other AI generators. But can CPG companies utilize these apps in a meaningful way? The hosts discussed potential ways that AI might help make certain processes more efficient. They also spoke about why a food brand's recent packaging revamp is excellent in every way and riffed on a spicy and sporty LTO.  Show notes: 0:35: Street Fighter Showdown. 18 Brands, Two Winners. Colin Brings Us Fried Food. More THC. – Ray showed up in a suit and ready for battle in John's latest opus, Jacqui offered keen advice on how to leverage AI when working on a new label design and the hosts congratulated the participants in BevNET and NOSH's upcoming brand competitions. They also chatted about Dr. Pepper's new “Hot Take” variety and why spice is underutilized in beverages, munched on pickle chips and jalapeno poppers prepared by super colleague Colin (who briefly joined them on the mics) and discussed Feel Good Foods' packaging overhaul along with a few new products. Brands in this episode: Fair & Square, LEXINGTON BAKES, Maazah, Lentiful, Confusion Snacks, Zwita, Calexo, Nutcase Milk, Fang, Mixoloshe, adapt superwater, Joie Energy, Troov, Plant Press, MAGIC CACTUS, Sly, Erva Brew Co., Spade, Feel Good Foods, Harmless Harvest, Joia, Sipp, Hint, Eggo, Pop-Tart, Aura Bora, Tempo, Luv Yuzu Lite, Dr. Pepper

How do you hold someone's interest after an initial interaction? What motivates them to stay connected with you and your company? Three weeks before BevNET's winter events kick off in Marina Del Rey, the hosts discussed ways that entrepreneurs can optimize meetings with investors and retailers and how to amplify their message to the industry at large. Show notes: 0:43: A Host And Three Judges. Agendas And Attendees. Cupcakes Of The Pizza Variety. Pickle Everything. – The hosts chatted about their respective roles in the four brand competitions at BevNET's winter events and highlighted the shows' agendas and attendee lists. They also munched on Pizza Cupcakes (yes, it's a thing) and spoke about how the brand has differentiated itself from traditional counterparts, why pickle-flavored LTOs are coming out of the woodwork and how Jacqui is doubling down on functional mushrooms. Brands in this episode: My Mochi, Heinz, JP Licks, Grillo's, South 40 Snack Co., Spritz Society, KIND Snacks, Sip Herbals, Rasa, Mud/Wtr, Om Mushroom, Four Sigmatic

Why are some investors writing checks while others are content to stay on the sidelines? The hosts discussed a new survey that examines the dynamics of contemporary deal flow. They also spoke about opportunities for entrepreneurs to spotlight their brands at BevNET's Winter 2023 events and highlighted two food brands that developed new snacks in collaboration with beverage companies.  Show notes: 0:35: Oh, Hi, Whole Foods. Ask And Interview. Ube & Scotch. Tia Traction. Donuts And Coffee. – The episode kicked off with the news that representatives from Whole Foods will be participating in “Retailer One-on-One” sessions at NOSH Live, how attendees can take part in a live version of our Elevator Talk series and join us for a conversation in the Taste Radio Studio at BevNET Live. John whipped up some purple cocktails before the hosts congratulated Tia Lupita founder Hector Saldivar, whose company just raised $2.6 million, and chatted about what's eliciting interest (and causing concern) among food and beverage investors. Later, they munched on hibiscus-flavored popcorn, coffee-infused mini-donuts, chocolate truffles and better-for-you protein bars. Brands in this episode: Tia Lupita, The Glenlivet, Ruby, BjornQorn, Deux, Chamberlain Coffee, Evolved Chocolate, Yaza, Genius Juice, Resist

From allulose-sweetened gummies and “junkless” granola bars to zero-sugar sodas and “WonderWater,” the hosts discussed how better-for-you brands are attempting to meet consumer demand for great taste and nutrition in snacks and beverages. 0:35: Thanks For Meeting! John Doesn't Do Shots. Impactful News. Mike Conflates. Japanese Delights. – Ray praised the work of BevNET's all-around star Amanda before the hosts chatted about the fear of (of lack thereof) Friday, the 13th, highlighted brands and founders featured at the recently held Newton meetup and pounded pickle juice shots (except for John). They also discussed the news that serial entrepreneur Mike Repole has invested in Junkless Foods, whether Bai is on the right track with a new tagline and why Mike is getting Austin Powers and Dr. Evil confused. Later, they sipped and munched on products marketed by several early-stage brands and ruffled through a box of Japanese snacks from Tokyo Treat. Brands in this episode: Biena, Alc-A-Chino, Al's Beer, Stormalong Cider, Spade Soda, Dr Pepper, Pickle Juice Shot, Behave Candy, Junkless Foods, Vitaminwater, BodyArmor, Pirate's Booty, Bai, RIND Snacks, Combos, Rivalz Snacks, Doritos, Goldfish, Ellio's Pizza, Celeste Pizza, Mason Dixie Foods, Krispy Kreme, Fast Penny Spirits, KitKat

It's been nearly 10 years since Bronya Shillo launched Fishers Island Lemonade, and even after selling her company to one of the largest beverage alcohol companies in the world, she's still on the grind and promoting her brand one customer at a time. She wouldn't want it any other way. Fishers Island Lemonade markets premium canned cocktails made with a base of barrel-aged whiskey, vodka, lemon and honey. Lauded for its unique taste profile and commitment to high quality ingredients, the brand comes in several flavor varieties and is sold nationally at a suggested retail price of $15.99 for a four-pack of 12 oz. cans. In May, Spirit of Gallo, the spirits arm of E. & J. Gallo Winery, announced that it would acquire Fishers Island Lemonade for an undisclosed fee. In a press release, the company noted that the purchase partly reflected consumers “trading up to spirits-based cocktails and demanding more full-flavored, higher ABV products.” Shillo remains on the Fishers Island board and serves as the brand's official spokesperson.  In this episode, Shillo discussed the brand's origins, why quality of ingredients matters when meeting with retail buyers, how, after a variety of challenges, she aligned with the right manufacturing partners, why the adage “inch wide, mile deep” guided the brand's distribution strategy for years and how she built and maintained a relationship with E. & J. Gallo leadership. Show notes: 0:43: Interview: Bronya Shillo, Founder, Fishers Island Lemonade – Taste Radio editor Ray Latif spoke with Shillo about her participation in BevNET's inaugural Cocktail Showdown competition, how her family's business factored into the development of Fishers Island Lemonade and the complex path to formulating, packaging, and eventually selling, a canned cocktail. She also explained why she eschewed using a malt base and lower quality ingredients, her thoughtful pricing strategy, how she developed strong relationships with distributors and why it was years before she hired her first employee. Later, she discussed how growing interest in RTD cocktails spurred an upcoming evolution in the brand's label design and why she was adamant about staying involved in the company post-acquisition despite constant travel demands. Brands in this episode: Fishers Island Lemonade 

Can you pair tinned fish and beer… in the same can? Kids' cereal flavors in protein drinks – does it work? Is chili crunch and ranch dressing the perfect duo? And, why are we losing it over a “Dragnum”? The hosts discussed how brands are attempting to grab our attention and generate sales via innovation, package design and unexpected collaborations. Show notes: 0:35: Vibin' At The WCB. It's Award Season. Uber Ray Silent Mode. A Must For Office Holiday Parties? – The team reflected on BevNET's fun and engaging meetup at our San Diego office and highlighted conversations with several entrepreneurs at the event, and also noted nomination deadlines for Best of 2023 BevNET and NOSH awards. Ray explained why he doesn't love conversing with rideshare drivers (and was roasted for it) before revealing a magnum of a certain spicy spirit, John introduced a couple of unique beers and new plant-based beverages, and Mike and Jacqui riffed on Indian-inspired lemonades and a brand of noodles with a highly functional, if esoteric, ingredient. Brands in this episode: !MPROV Booze-Free Cocktails, Sol-ti, Recoup Beverage, Togronis, Spade, Koia, Mooski, Hidden Valley, This Little Goat, Truff, Ondori, Olipop, Fishwife, Talea, Tulua, MatchaKo, MALK, GreeNoodle, Bollygood

The hosts discussed TikTok's announcement that it will make its Shop feature available to all of its 150 million U.S. users and ways that it may benefit CPG brands, and also spoke about the challenge of marketing kids' brands and why some excel while most fade away. They also riffed on several notable products, including beauty-centric beverages, snackable chocolate and Indian-inspired dips. Show notes: 0:34: Shaving Tools And Sham-Wows? The Algorithm Is Off. Eat The Tea. It's Boston Round, Ray. — On location at BevNET's San Diego office, the hosts chatted why some social media platforms are great at retargeting but may not understand their users as well as they should. They also discussed Eat The Change's decision to discontinue its mushroom jerky line and why Annie's has been one of the few entrepreneurial brands that has found success marketing kids' products. They wrap up by sipping on better-for-you sodas and functional libations and evaluating a legacy chocolate brand's new brand extension. Brands in this episode:  AriZona Beverages, Snake River Farms, Eat The Change, Just Ice Tea, Halfday Tea, Honest Kids, Annie's, Once Upon A Farm, Uncrustables, Saint James Iced Tea, Fresh Fizz, Suja, Pick Me Up Potions, Aaji's, Niramaya, Tabu Chocolate, Scharffen Berger, Lea & Perrins

BevNET.com is the leading beverage-oriented media company, producing a web site, print magazine, and live conference series. The company was founded in 1996 by John Craven, with its mission to offer, through products in a variety of media, the best, most comprehensive forum for news coverage, expertise, partnership and support for all members of the beverage community.Since its inception, BevNET.com has become a recognized authority on the beverage industry. BevNET.com and its employees are often used as sources for media publications looking for industry information, including the New York Times, Wall Street Journal, Detroit Free Press, CNBC and Wired Magazine.Websitehttps://www.bevnet.com/

The hosts discussed the rise of high-profile creator-led brands and their transcendence beyond celebrity ties. They also reflect on a PSL season that started way too soon and the strategy behind functional brands that market both energizing and calming products. We also feature the latest installment of The Goat Pen, our regular series with Carlton Fowler, the co-founder and managing partner of early-stage investment firm Goat Rodeo Capital. Show notes: 0:42: Brad Is Back. “A Different Style Of Celebrity.” Craven Won't Leggo of Eggo Cream. – After a year-long hiatus BevNET reporter Brad Avery returned to the podcast and shared his perspective on the evolution of creator-led brands, including Chamberlain Coffee, Prime and Feastables. The hosts collectively bemoaned the early start to pumpkin spice products and continued the conversation on a few notable brands and products mentioned in recent episodes. 25:00: The Goat Pen with Carlton Fowler, Vol. 3 – Fowler spoke about Campbell's acquisition of Rao's owner Sovos Brands, why he's bullish on hard tea and the potential for Monster Energy and Dunkin's respective forays into the category, his perspective on how to most effectively set expectations and navigate disagreements between investors and entrepreneurs and the trajectory for CBD-infused food and beverage brands. Brands in this episode: Chamberlain Coffee, Prime, Alani Nu, Feastables, Starbucks, Eggo, Bennu Bev Co., Bang Energy, Kin Euphorics, Milk Bar, Magnolia Bakery, Fabalish, Rao's, Monster Energy, Dunkin', Samuel Adams, Twisted Tea, Luna Bay, Jiant, JuneShine, PBR, La Colombe

What does Campbell Soup's planned acquisition of Rao's owner Sovos Brands suggest about the M&A environment for food and beverage CPG? The hosts discussed the deal and also chatted about several new, notable and innovative products. This episode also features an interview with Gregory Lowe II and Jason Miller, the founder and CEO and president of sales, respectively, of fast-growing coconut water brand 100 Coconuts. Show notes: 0:39: Mark Your Calendars. Grilled Cheese For Breakfast? Someone Has A New BevNET Nickname. – The hosts encouraged listeners to register for upcoming meetups at BevNET's HQ and WCB (West Coast Branch) and let folks know via our community Slack channel before munching on grilled cheese bites. They also chatted about the utility of carton-based packaging, the impact of the Campbell Soup/Sovos deal for emerging brands, heaped praise on limited edition, co-branded mini cupcakes, devoured chocolate-covered berries and ruminated on who deserves an avion sobriquet. 30:51: Gregory Lowe II, Founder/CEO & Jason Miller, President of Sales, 100 Coconuts – Founded in 2019, 100 Coconuts markets Vietnamese-sourced, not-from-concentrate coconut water packaged in 11 oz. aluminum cans. The brand's flagship Pure variety is sold at select Publix, HEB, Walmart, Vitamin Shoppe and Target locations. In this interview, Lowe and Miller spoke about the origins of 100 Coconuts, how taste has helped differentiate its products from those of competing brands, the key elements of its formidable retail strategy, how to identify communication that resonates with consumers and how 100 Coconuts collaborated with TikTok to develop a co-branded product. Brands in this episode: 100 Coconuts, A Friendly Bread, Pacific Foods, Rao's, Noosa, Michael Angelo's, Baked by Melissa, Entenmann's, Tip Top Cocktails, Skittles, French's, Giadzy, TruFru, Nature's Fynd, Kate Farms, Lucky F*uck, Richard's Rainwater, Honey Mama's

The hosts discussed a celebrity foodie's new glitzy brand of $10/box pasta, the debut of a black-owned and gastronomic-inspired brand of toaster pastries at Target, French's sweet limited-time partner and a brief recap of the recently held 2023 Tales of The Cocktail convention. Also featured is the latest edition of Special Ops with Andrew Guard, in which the operations expert shares his take on both opportunities and challenges that are impacting new and emerging beverage and food companies. Show notes: 0:40: A Refreshing Take On “Tales.” Giada x Olive Garden. NYC Peeps, We're Calling In A Favor. – John and Mike returned from their respective visits to Southern California while Ray got back from New Orleans and discussed trends and takeaways from bar hospitality and spirits event Tales of The Cocktail. The hosts reacted to Giada De Laurentiis' foray into CPG and the debut of French's mustard-flavored Skittles (it's a TikTok thing) and chatted about founder visits to the office and a few new brands, including Ghetto Gastro. 28:17: Special Ops with Andrew Guard, Vol. 3 –  In the third installment of our regular series with Guard, the Right Coast Brands founder reflects on products featured in BevNET's New Beverage Showdown 25 competition held in June, why mushrooms have become the “it” ingredient and how they're incorporated into new foods and beverages and innovative concepts that he and his team are bringing to life, including a kava-based drink and a refreshing hard tea. Brands in this episode: Saint James Tea, Lyre's, Ritual Zero, Bosscal Mezcal, El Tequileno,  Glenmorangie, Johnnie Walker, Giadzy, Barilla, Prince Pasta, French's, Skittles, Nuttin Ordinary, Wehl Plant Drops, Ghetto Gastro, Gunna Drinks, Chubby Snacks, Bashi, Cape Tide Hard Tea