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Why is payment processing so complex, and will it ever get simpler? This week, James Shepherd interviews UK-based payments expert Simon Kemp to explore the challenges and future of payment simplification. They discuss industry trends, the impact of verticalization, and whether complexity is here to stay. Then, Patti Murphy dives into Elon Musk's latest venture—X Money. Could it disrupt the payments space? Tune in to find out!
Today Spencer (@thebasementgamr) comes to Shelby (@shelbylynnlives) seeking guidance. Why are people out here defending systemically bad ideas? Why does it feel like we are arguing for the sake of arguing and so adverse to change? Well, Shelby can't answer all of those questions but she might be able to shine some light on how we react to these feelings. Check out the following resources that Shelby references: THE LINK BETWEEN MORAL ANGER AND SOCIAL ACTIVISM: AN EXPLORATORY STUDY. A dissertation by TALIA MIRIAM MASTER https://rucore.libraries.rutgers.edu/rutgers-lib/26136/PDF/1/play/ The 1995 Anger theory and management by Simon Kemp and K. T. Strongman: https://www.jstor.org/stable/1422897?origin=crossref Heartwarming internet echo chamber Reddit thread: https://www.reddit.com/r/onguardforthee/comments/185vs2d/are_people_on_the_internet_just_a_vocal_minority/ David Pilgrim, curator of the Jim Crow Museum, anecdotes about anger and activism: https://jimcrowmuseum.ferris.edu/question/2009/June.htm
"The key thing that I realize every time I look at the data is that the media is telling us a lot of nonsense. I think that the one thing I know is that the data tells a very different story to the media headlines. So I suppose my advice there is, never to accept clickbait at face value. If you're building a marketing plan, do your due diligence, and check the data because the data always surprises me. The one thing I know is that I'm always surprised. There's your key takeaway.” - Simon Kemp Fresh out of the studio, Simon Kemp, co-founder and CEO of Kepios joined us for the 7th year to discuss the Digital Report 2024 and its pivotal insights. The dialogue kicked off with Simon pondering AI's potential impact on his job, then swiftly moved to the report's core findings. Simon also explored how digital marketing and content strategies are evolving due to generational differences, underscoring the necessity for content creators to adapt across diverse social media channels. Last but not least, Simon addressed the current lack of comprehensive data to include generative AI in this year's report. Last but not least, Simon shared his anticipation for what's on the horizon in the coming year. Episode Highlights: [0:55] Quote of the Day #QOTD by Simon Kemp. [1:22] Introduction to Simon Kemp, co-founder and CEO of Kepios. [2:59] Are we going to be replaced by AI? [3:57] Key Takeaways for Digital 2024 report. [5:14] TikTok is still growing quickly despite the headwinds. [10:20] Mobile and social media are still growing especially in India. [12:43] Trendlines for e-commerce and search engine use. [15:22] How do you add generative AI to search engine use, for example, Perplexity AI? [17:51] Do generational differences in online behaviour change how digital marketing and content strategies work? [21:14] How do content creators adapt and decide which social media platforms to use? [23:43] Why the horizontal approach of broadcasting across all social media does not work anymore? [28:16] Success on any social media platform is based on chance and preparation. [32:04] Implications of TikTok's potential ban in the US and how users shift from one platform to another. [35:25] From X (formerly known as Twitter) to Threads and TikTok to YouTube Shorts and Instagram Reels. [36:39] Insights on WeChat, Discord, and Telegram. [44:59] LinkedIn: a B2B social media platform for engagement but don't discount YouTube. [48:57] The One Thing that Simon Kemp knows about Digital Report 2024 that very few do? [50:04] Why Generative AI usage is not in the Digital 2024 report. [54:59] Is Generative AI a new paradigm or should it be incorporated into existing digital use cases? [60:30] How Generative AI changes digital marketing, branding and advertising. [64:17] What Simon wished to add in the Digital 2024 but could not. [65:40] Closing. You can find Simon Kemp at X (formerly known as Twitter): https://twitter.com/eskimon and LinkedIn: https://www.linkedin.com/in/eskimon/ and the Digital Report 2024: https://wearesocial.com/sg/blog/2024/01/digital-2024-5-billion-social-media-users/ Podcast Information: Bernard Leong hosts and produces the show. Proper credits for the intro and end music: "Energetic Sports Drive" and the episode is mixed & edited in both video and audio format by G. Thomas Craig. Analyse Asia Main Site: https://analyse.asia Analyse Asia Spotify: https://open.spotify.com/show/1kkRwzRZa4JCICr2vm0vGl Analyse Asia Apple Podcasts: https://podcasts.apple.com/us/podcast/analyse-asia-with-bernard-leong/id914868245 Analyse Asia YouTube: https://www.youtube.com/@AnalyseAsia Analyse Asia LinkedIn: https://www.linkedin.com/company/analyse-asia/ Analyse Asia X (formerly known as Twitter): https://twitter.com/analyseasia Analyse Asia Threads: https://www.threads.net/@analyseasia Sign Up for Our This Week in Asia Newsletter: https://www.analyse.asia/#/portal/signup Subscribe Newsletter on LinkedIn https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7149559878934540288
On today's episode of the Digital Marketing Podcast, we are joined by Simon Kemp, Chief Analyst at Datareportal. We're sure many of our listeners will have heard of Datareportal, but for those who haven't, they compile thousands of free reports online on social media use, internet use, digital marketing use and more in every country in the world. Bringing you the latest stats in digital marketing, Simon explores the remarkable growth in digital adoption, the country with the biggest surge in internet users and its impact on the rest of the world. We then turn our attention to Tiktok's continued expansion, and significant growth as a news source for younger audiences. Our journey through the digital marketing landscape wouldn't be complete without discussnig search engines. Is Google retaining search volumes or losing the younger generation to social media networks? Stay tuned! -- Show notes: Have feedback on the show? We really would love to hear from you. , tell us what you love and what you think could be better. And, if you are really enjoying the show, please
Sadhguru is interviewed by Simon Kemp, MD of We Are Social, about marketing, business, commerce and the direction they have taken today. He offers a completely different perspective on how the economic machine can be fixed to create a more sustainable and inclusive world. Conscious Planet: https://www.consciousplanet.org Sadhguru App (Download): https://onelink.to/sadhguru__app Official Sadhguru Website: https://isha.sadhguru.org Sadhguru Exclusive: https://isha.sadhguru.org/in/en/sadhguru-exclusive Inner Engineering Link: isha.co/ieo-podcast Yogi, mystic and visionary, Sadhguru is a spiritual master with a difference. An arresting blend of profundity and pragmatism, his life and work serves as a reminder that yoga is a contemporary science, vitally relevant to our times.See omny.fm/listener for privacy information.
Sadhguru is interviewed by Simon Kemp, MD of We Are Social, about marketing, business, commerce and the direction they have taken today. He offers a completely different perspective on how the economic machine can be fixed to create a more sustainable and inclusive world. Conscious Planet: https://www.consciousplanet.org Sadhguru App (Download): https://onelink.to/sadhguru__app Official Sadhguru Website: https://isha.sadhguru.org Sadhguru Exclusive: https://isha.sadhguru.org/in/en/sadhguru-exclusive Inner Engineering Link: isha.co/ieo-podcast Yogi, mystic and visionary, Sadhguru is a spiritual master with a difference. An arresting blend of profundity and pragmatism, his life and work serves as a reminder that yoga is a contemporary science, vitally relevant to our times.See omnystudio.com/listener for privacy information.
Simon Kemp is founder of Kepios, a business consulting firm that helps organizations worldwide make sense of people's digital behaviors. He's been investigating digital trends for a very long time. This means that he knows what I mean when I ask, "Yeah but is any of this useful?" So, in this chat, Simon points our attention to the digital trends worth our attention. You can find Simon here: https://www.linkedin.com/in/eskimon/ ** Next strategy events: - Masterclass with Mark Pollard - How To Find Your Strategy Voice (April) - WTEff-The Eff-ing Effectiveness Festival (April) Details: http://www.sweathead.com. ** Sign up for our newsletters: 1. For Friday's Sake–a weekly laugh at the marketing world https://sweathead.com/newsletter/for-fridays-sake/ 2. Strategy 4 Life–inside the working lives of strategists https://sweathead.com/newsletter/strategy-for-life/ ** Sweathead is a support group for strategists and account planners around the world. We host conferences, online courses, live events, and podcasts. We also train companies.
"The media have been feeding us this fake news story about the death of social media. There is absolutely nothing in the data - regardless of what data points I look at, there's nothing in the data that supports the idea that social media is dying. It's the complete opposite. Social media users are growing. The time that we spend using social media is increasing. There is no evidence of the death of social media. So that was a big surprise in there. When you start looking at things like streaming, there are obviously some really interesting conversations there about the overall time we spend streaming TV content versus how that splits across different companies. So Netflix versus Disney plus versus whatever else. Search behaviours. I'm sure we're gonna unpack that later on, but that is another one that is evolving quite rapidly. And how people find what they're looking for on the internet is evolving rapidly. That's got implications for everybody. It's not just a business conversation. That's anybody that is wanting to reach and influence audiences on the internet." - Simon Kemp Fresh out of the studio, Simon Kemp returned for the 6th year to break down the key digital, mobile, and social media trends in the annual Digital Report 2023. Simon began with the first surprise that social media is not dying from Meta to Twitter, and debunked the myth propagated by social media on the war between Instagram vs Tik Tok. He highlighted the key trends on how the shift from pandemic to endemic will impact the streaming wars, and the fallout on cryptocurrencies and NFTs after the crypto crash in 2022. In the same conversation, Simon discussed how generative AI inspired by ChatGPT and Midjourney will upend digital advertising and marketing and what it means for brands moving forward. Last but not least, Simon offered what great would look like for the digital report in the next decade. Podcast Information: The show is hosted and produced by Bernard Leong (@bernardleong, Linkedin) and Carol Yin (@CarolYujiaYin, LinkedIn). Proper credits for the intro and end music: "Energetic Sports Drive" and the episode is mixed & edited in both video and audio format by G.Thomas Craig (@gthomascraig, LinkedIn).
Join Rodrigo as he sits down with Simon Kemp to discuss the rapidly evolving world of the Internet and digital transformation. He is a globally recognised thought leader in digital marketing and helps the world make sense of what people are really doing online.We covered the following topics:✅ Main trends happening online and in tech✅ Common misconceptions about how people behave online. ✅ What is digital transformation and some of the challenges faced by organisations✅ Practical tips on how companies can successfully implement a digital transformation strategyMore about Simon:LinkedIn: https://www.linkedin.com/in/eskimonTwitter: https://twitter.com/eskimonDataReportal website: https://datareportal.com/Kepios website: https://kepios.com/More about Rodrigo and Something Bigger:Linkedin: https://www.linkedin.com/in/rodrigocanelasInstagram: https://www.instagram.com/rodrigocanelasTiktok: https://www.tiktok.com/@rodrigo_canelasWeb: https://www.somethingbigger.com
Tristan Delion, ostéopathe diplômé de l'University College of Osteopathy (UK), raconte comment il s'est retrouvé à étudier des IRM fonctionnels captés chez des rugbymen professionnels afin d'évaluer s'il y a des séquelles à long terme suite aux chocs répétés sur la tête. Musique d'intro : Monsterslayer par Muza Production/Jamendo - stock.adobe.com Musique de fin : Epic Rock par Alex Grohl Références utiles : Karl A Zimmerman, Etienne Laverse, Ravjeet Samra, Maria Yanez Lopez, Amy E Jolly, Niall J Bourke, Neil S N Graham, Maneesh C Patel, John Hardy, Simon Kemp, Huw R Morris, David J Sharp, White matter abnormalities in active elite adult rugby players, Brain Communications, Volume 3, Issue 3, 2021, fcab133 Malec JF, Brown AW, Leibson CL, Flaada JT, Mandrekar JN, Diehl NN, Perkins PK. The mayo classification system for traumatic brain injury severity. J Neurotrauma. 2007 Sep;24(9):1417-24. Fostering reproducible fMRI research. Nat Commun 8, 14748 (2017).
This week: don't believe the hype – the surprising truth about what is really going on online, with our expert Simon Kemp Sandra Peter (Sydney Business Insights) and Kai Riemer (Digital Futures Research Group) meet once a week to put their own spin on news that is impacting the future of business in The Future, This Week. You can find transcripts, links for the curious and more episodes on our website: https://sbi.sydney.edu.au/state-of-the-digital-in-2022-and-the-future-with-simon-kemp/ Subscribe to our new podcast, The Unlearn Project. You can follow us to keep updated with our latest insights on Flipboard, LinkedIn, Twitter and WeChat. Send us your news ideas to sbi@sydney.edu.au. We read your emails. Music by Cinephonix.See omnystudio.com/listener for privacy information.
This week: don't believe the hype – the surprising truth about what is really going on online, with our expert Simon Kemp Sandra Peter (Sydney Business Insights) and Kai Riemer (Digital Futures Research Group) meet once a week to put their own spin on news that is impacting the future of business in The Future, This Week. You can find transcripts, links for the curious and more episodes on our website: https://sbi.sydney.edu.au/state-of-the-digital-in-2022-and-the-future-with-simon-kemp/ Subscribe to our new podcast, The Unlearn Project. You can follow us to keep updated with our latest insights on Flipboard, LinkedIn, Twitter and WeChat. Send us your news ideas to sbi@sydney.edu.au. We read your emails. Music by Cinephonix.See omnystudio.com/listener for privacy information.
"The reality is you've got the same person using multiple platforms. Now you can either then look at that and say, I can show the same ad to the same person, multiple times across different platforms. Or you can say to yourself, I now have the opportunity to reach the same person with different things in different context, at different moments of their lives on different platforms. Ideally you go with a second one, but admittedly, that's a lot more work." - Simon Kemp Fresh out of the studio, Simon Kemp, CEO and founder of Kepios shared his perspectives on the Digital 2022 report and broke down the key takeaways from the report specific to Asia Pacific. Simon provided the context and explained how trust in news across different channels is measured and understood and at the same time, debunked the key assertion that Facebook is dying. He also dived deep on Tik Tok's global influence and discuss how the digital report will include web3 from now to the next decade. Podcast Information:The show is hosted and produced by Bernard Leong (@bernardleong, Linkedin) and Carol Yin (@CarolYujiaYin, LinkedIn). Sound credits for the intro and end music: "Run it" by DJ Snake, Rick Ross and Rich Brian and the episode is mixed & edited by Geoffrey Thomas Craig (LinkedIn).
Simon Kemp is a global authority on how people use the Internet. As Founder & CEO at Kepios, a strategy consultancy, he helps organizations all over the world to make sense of what people are really doing online, to identify changes in digital behaviour, and to understand how these trends will impact their success. Originally from Scotland, Simon has been based in Singapore since 2007. In parallel to his work at Kepios, he is also the Chief Analyst at DataReportal, an online reference library of up-to-date reports that explore people's digital behaviours globally, regionally, and by country. These free reports, which he produces in collaboration with Hootsuite and We Are Social, provide current information on everything from Internet penetration rates to online activities such as mobile usage, social-media habits, e-commerce adoption, and much more. Simon has been featured on eight previous episodes of this podcast, most recently about a year ago, on episode #213. You could say that he has become a perennial guest of the show, and he's always a pleasure to catch up with. In this interview, he returns to the show to talk about his Digital 2022 Global Overview Report and Local Country Reports, and he shares his analysis of some of the more remarkable data points. As always, the numbers tell an interesting story of what people around the world are actually doing online. And once again, Simon's findings will likely present a challenge to many marketers' assumptions. Tune in and prepare to be surprised! Links: DataReportal website Digital 2022 Global Overview Report Digital 2022 Country Reports Digital 2022 Deep Dives GSMA: “The State of Mobile Internet Connectivity” report A4AI: “Advancing Meaningful Connectivity” report Hootsuite website WeAreSocial website GWI website Simon's articles on The Next Web Kepios website Simon on LinkedIn Simon on Twitter
In this podcast, Lynsey chats with Simon Kemp who is the brains and data expert behind the Digital 2022 Global Overview Report. Lynsey and Simon dig into the eCommerce findings of the data and share key actionable take aways brands should consider and implement to win in 2022. To read this year's (and previous ones) head. to https://datareportal.com/ We hope you found this podcast useful Best wishes Lynsey
In episode 34 we ask sustainability big dog Simon Kemp back on to the podcast to chat about all things education during and beyond Covid-19. No script, no plan, just education chat and a weird man standing at the window trying to signal to us a couple of times! Stephan is back with his feature from The US, this time reflecting on Adam Procter's episode, plus he has a few literature recommendations.
Using technology and tools to make the human body safer. How can we use exoskeletons to keep people safe? Does using a tool like an exoskeleton automatically make a task easier? How can technology that augments bodys hinder when trying to help? How can we keep our head safer during a collision. Countless people rely on bicycles for safe and green transport, but how do we make it safer? Bicycle helmets are a simple tool for helping save lives, but can they be made even safer with new materials? Yibo Zhu, Eric B. Weston, Ranjana K. Mehta, William S. Marras. Neural and biomechanical tradeoffs associated with human-exoskeleton interactions. Applied Ergonomics, 2021; 96: 103494 DOI: 10.1016/j.apergo.2021.103494 Karl A Zimmerman, Etienne Laverse, Ravjeet Samra, Maria Yanez Lopez, Amy E Jolly, Niall J Bourke, Neil S N Graham, Maneesh C Patel, John Hardy, Simon Kemp, Huw R Morris, David J Sharp. White matter abnormalities in active elite adult rugby players. Brain Communications, 2021; 3 (3) DOI: 10.1093/braincomms/fcab133
Dr Simon Kemp is a Sport and Exercise Medicine consultant, and Medical Services Director at the Rugby Football Union. He is a leading researcher in Rugby Medicine, with a wide and high-impact research portfolio. Dr Patrick O’Halloran is a Sport and Exercise Medicine Registrar in the UK who is undertaking a PhD at the University of Birmingham. He also works as a senior medical advisor to Marker. They both join us in this podcast to talk about their recently published paper on the diagnostic signatures of concussion in the saliva of male athletes. In this 15-minute chat, we talk about the importance of developing objective measures in diagnosing concussions, how they went about their ground-breaking trial and much more. You can find their paper ‘Unique diagnostic signatures of concussion in the saliva of male athletes: the Study of Concussion in Rugby Union through MicroRNAs (SCRUM)’, via the link below: https://bjsm.bmj.com/content/early/2021/02/09/bjsports-2020-103274
Simon Kemp is the Founder & CEO at Kepios, a strategy consultancy that helps organizations all over the world to make sense of people's evolving digital behaviours. He is also the Chief Analyst at DataReportal, an online library of up-to-date reports that explore people's digital behaviours around the world. These free reports, which he produces in collaboration with Hootsuite and We Are Social, provide current, country-by-country information on everything from Internet penetration rates to online activities such as mobile usage, social-media habits and e-commerce adoption. Besides running his own consultancy, Simon is an Advisor on a couple of different Boards, he is a GWI Ambassador, and he is a contributing writer at The Next Web. Originally from Scotland, he has been based in Singapore since 2007, and he has become a perennial guest on this podcast. He has been featured on seven previous episodes, most recently on episode #179. In this interview, Simon talks about the latest series of Global Digital reports: the 2021 Global Overview Report and the 2021 Local Country Reports. In particular, he focuses on some surprising new trends emerging from those reports, including the massive popularity of image recognition tools, the general shift towards social search (instead of traditional search engines), and the clear preference for educational, instructional content (versus purely promotional content). Links: DataReportal website DataReportal on LinkedIn DataReportal on Facebook DataReportal on Twitter Digital 2021: Global Overview Report Digital 2021: Local Country Headlines Hootsuite website We Are Social website GWI website Simon's articles on The Next Web Kepios website Kepios on LinkedIn Kepios on Twitter Simon on LinkedIn Simon on Twitter This episode was sponsored by Vistatec.
In this podcast, Lynsey chats with Simon Kemp who brings to life actionable insights your organisation can take away from the latest We Are Social / Hootsuite Digital 2021 Global Report. Now in its 10th year, this report is jammed full of data. But data is simply numbers to a business unless they apply context and decipher what's relevant to them. Lynsey and Simon chat through some key actionable points to help use this latest report to make better decisions for 2021. To read this year's (and previous ones) head. to https://datareportal.com/ We hope you found this podcast useful Best wishes Lynsey
Simon Kemp of https://kepios.com/ and https://datareportal.com/ joins Christoph Trappe to discuss the topic on this live recording of the Business Storytelling Project. More marketing tips: http://authenticstorytelling.net Christoph's content performance book: https://authenticstorytelling.net/content-performance-culture-book/ Need help with your marketing? Grab Christoph’s discounted strategy and implementation package now: https://authenticstorytelling.net/digital-marketing-strategy-offer/ --- Send in a voice message: https://anchor.fm/ctrappe/message
In this episode, Dr. Steffan Griffin talks about his research into ‘Rugby Union, and Health and Wellbeing.’ Dr. Steffan Griffin is a junior doctor based in London, pursuing a career in Sport and Exercise Medicine. He is a Sports Medicine Training Fellow at the Rugby Football Union, deputy editor at the BJSM, and a part-time Ph.D. student at the University of Edinburgh, where he is researching the topic of ‘rugby union, and health and wellbeing’. Steffan also works clinically with a range of elite sports teams including Chelsea Football Club, and London Irish Rugby Football Club. Today, we learn about the different forms of rugby, and Steffan elaborates on the findings of his research regarding the health and wellbeing benefits associated with playing rugby. What does the review mean to those who are interested in gaining the health benefits from rugby? How does this review affect policymakers? What does the review mean for researchers? Steffan tells us about the common misconceptions surrounding rugby, and how his research aims to change that, and he gives his younger self some advice, all on today’s episode of The Healthy, Wealthy & Smart Podcast. Key Takeaways “There are 10 million people playing the game rugby, and they don’t play this blind to the fact that there are risks associated with ” The different forms of rugby: Contact Rugby: It’s the “collision game” that you typically see when tuning in on a Saturday afternoon. Touch Rugby: It’s a glorified version of “tag” with a ball. Tag Rugby: Players wear a belt with Velcro strips, and a tackle is when players manage to grab one of those Velcro tags. Wheelchair Rugby: Nicknamed “Murderball”. “Our research found that all forms of rugby can provide health-enhancing moderate- to-vigorous intensity physical ” “Symptoms of common mental disorders were higher in professional players compared to general ” “People are well aware; rugby compared to other sports has a higher injury ” “What the review isn’t doing is saying that everybody in the world should play rugby… It provides an objective piece of work that can help people make a decision based on evidence and not on emotion and ” “We need to try and move away from just looking at studies where all the participants are white middle class ” “One of the potential conclusions that a reader could get from this study is that non- contact rugby is the holy grail of rugby, but actually there aren’t any level 1 studies looking at the injury risk of ” More About Dr. Griffin: Dr Steffan Griffin is a junior doctor based in London, pursuing a career in Sport and Exercise Medicine. He is a Sports Medicine Training Fellow at the Rugby Football Union, deputy editor at the BJSM, and also a part-time PhD student at the University of Edinburgh, where he is researching the topic of ‘rugby union, and health and wellbeing’. Steffan also works clinically with a range of elite sports teams including Chelsea Football Club, and London Irish Rugby Football Club. Suggested Keywords Rugby, Health, Wellbeing, Injury, Research, Review, Benefits, Risks, Sport, Policies, Union, Activity, To learn more, follow Dr. Griffin at: Website: Rugby, Health and Wellbeing Twitter: @SteffanGriffin Review: https://bjsm.bmj.com/content/early/2020/11/23/bjsports-2020-102085 Subscribe to Healthy, Wealthy & Smart: Website: https://podcast.healthywealthysmart.com Apple Podcasts: https://podcasts.apple.com/us/podcast/healthy-wealthy- smart/id532717264 Spotify: https://open.spotify.com/show/6ELmKwE4mSZXBB8TiQvp73 SoundCloud: https://soundcloud.com/healthywealthysmart Stitcher: https://www.stitcher.com/show/healthy-wealthy-smart iHeart Radio: https://www.iheart.com/podcast/263-healthy-wealthy-smart-27628927 Read the Transcript here: Speaker 1 (00:00): Hey, Steffan, welcome to the podcast. I'm happy to have you on Speaker 2 (00:04): Thank you very much for the invitation, Karen. So it's a real privilege to have been asked to come on and to have a good chat with you. Speaker 1 (00:11): Yes. And for those of you who may think to yourself, God, this voice sounds familiar it's because Stephan is the host of many, many podcasts for BJSM. So if you have the chance definitely, and you haven't listened to BJSM podcast, definitely go over and listen to all of them because they're all really wonderful. So but this is your first time on the other side, which I find hard to believe Speaker 2 (00:36): It is. Yeah, absolutely. As you said, it's something I've been doing for a few years for the journal now and yeah, it's the, it's very strange to be on the other side of the podcast. So I'm a different set of nerves. I'm really looking forward to it. Speaker 1 (00:49): Great. Well, thank you so much. And today we're going to talk about a recent review that was published in the British journal of sports medicine, the relationship between rugby union and health and wellbeing, which was a scoping review with you and also our good friend Nim but amongst other wonderful authors, but let's start out with the basic why behind this review. Speaker 2 (01:19): Yeah, sure. And I think that the main, why about this is that it was just, it's just a completely unexplored area. So I'm sure that, you know, for people in America, maybe their perception of room B probably comes from our friends at absurd with Ross, where I think he comes out pretty battered and bruised. And actually that's actually not too dissimilar to a lot of the perceptions in the, in the kind of the health and the sports science, sports medicine research landscape. We know about rugby's relationships with injuries and concussions. They're highly publicized and probably rugby is a victim of its own success in that because it's leading on player welfare and it's, you know, really pushing the boundaries in terms of trying to make it as safe a game as possible. Everyone's very aware of of the injury injurious nature of forgetting. Speaker 2 (02:12): But what I think for me personally, I've, I'm, I'm Welsh by birth. So I brought up on rugby and, you know, there are 10 million people playing the game of rugby and they don't play this blind to the fact that there are risks associated with it. So we know people know there are benefits to it, but looking at the actual scientific literature, there's nothing really providing a big picture overview of some of that, the health and wellbeing benefits associated with the sport. And really as we know, to make an informed decision about anything in life, be that sport, be that buying a car, for instance, people need to know the, the data surrounding the risks and the benefits, and, you know, we had a lot of the former so what we, what this really has been as aimed to do is provide, you know, some, some evidence not just emotion around some of the benefits associated with the sport. So really is a piece that hopefully prides balance to that, to the wider picture now. Speaker 1 (03:17): And what did, what did the review find? So what were those benefits to health and wellbeing? Speaker 2 (03:23): Yeah, sure. And before we jumped on the call, we kind of discussed the different types of members. So I'll probably just spend a tiny bit of time just covering and providing a tiny bit of context. So what we wanted to do is rugby, as we've mentioned, the friends app. So there is the contact form of rugby union, which is, you know, this collision gamers, if you're tuning in on a Saturday afternoon, typically here, especially in well-established rugby countries like England, like New Zealand, and it is growing in the U S and over in Canada as well, you know, that's the contact forms of the game, and there are other forms of rugby. So there's, non-contact rugby such as touch rugby, which is basically a glorified version of, of the game tag with a ball involved. And there's also something called tag rugby, which generally people wear a belt with the Velcro strips and tackle is where you manage to grab one of those Velcro type tags off. Speaker 2 (04:17): The other form of rugby then that we looked at was wheelchair rugby, which is I think given the lovely nickname of Murderball. But actually we want to, so you may have some of the listeners may have heard admirable being referenced and there are some wonderful documentaries on Netflix, you know, that really provide a good insight into the game. So basically by breaking it down to the type of rugby, we then wanted to break it down further. So people who read the review could really look to see exactly where the benefits lay. So if we kind of look at it from and I'll split it into, into some themes that some listeners might be might be familiar with. So as we know a big, I mean the world health organization, physical activity guidelines came out yesterday. So if we look at physical activity, so we know this is a huge global health priority at the moment, and our research found that all forms of rugby be that contact be that non-contact and wheelchair rugby can provide health enhancing, moderate to vigorous intensity physical activity, which, which really wasn't well known before. Speaker 2 (05:27): And then now it puts, it allows people like governing bodies and policy makers to align the sport of rugby with some of those global health priorities. As, as we all know, as practitioners, as practitioners, that muscle strengthening balance coordination and huge parts of these physical activity guidelines. And although we didn't find any studies that really look, look at that, per se, we found that lots of national population surveys, which are really based on expert consensus, consider rugby and all sports such as rugby to provide some of these benefits as well. So again, that was a kind of a landmark finding of this study in terms of the, we then looked at different kinds of health benefits. So we, first of all, wanted to look at physical health and we stratified by that by different domains. So for instance, cardiovascular health, respiratory health, musculoskeletal health, probably the best way to summarize this is non-contact rugby and wheelchair rugby have very supportive research kind of around that, you know, that rugby can provide quite significant physical health benefits into the contact drug B, which is kind of the traditional form of the game. Speaker 2 (06:43): There's a real mix there, lots of mixed studies and also just a lot of conflicting findings as well. Although a lot of the studies that look at that, you know, look to control for things like age you know, some of the demographic variables did show some supportive data that is conflicted by some other studies. And you know, what we couldn't do as part of this scoping review was really delve into the pros and cons of each of those individual studies. So in terms of, in terms of contact rugby, slightly more mixed findings in terms of physical health mental health and kind of wellbeing. So psychosocial measures such as quality of life and things, again, non-contact rugby or wheelchair rugby, rugby can provide a real wide raft of of mental health and wellbeing benefits. And most of the research in the contact game was, was, was focused on professional athletes and that fans that have symptoms of common mental disorders were higher and in professional players compared to general population though that is, you know, similar actually to professional athletes in other sports, such as football and things. Speaker 2 (07:58): And then the last thing is, as we've discussed right at the very top was the injuries associated with the game because we were very aware of is that it wouldn't be all well and good. That's just providing the health benefits, but also, you know, we didn't, we, although we didn't have the capacity to look at every single injury study to do with rugby relate to all the systematic reviews and Metro analyses around this. And as people are very, Oh, well aware, rugby compared to other sports has the higher injury profile and especially around concussion and things. So, so yeah, so sorry, that answer probably a bit tiny bit longer, but just to kind of try and break it down a little bit you know, in terms of the different types of rugby and then the various kind of health domains. Speaker 1 (08:38): Yeah. No, that was great. So let's break it down even further now. So let's say I am a player, or I'm a parent of a child who we want them to have these benefits of physical activity. And if rugby is something that maybe we're looking at to accomplish that what does this review mean to that parent or to that player? Speaker 2 (09:08): Yeah, sure. So, I mean, six months ago, if you, I mean, if I was a, if I was a, if I was a parent, you know, I was thinking about, you know, do I want my kids to play rugby, then I probably would have done, you know, Google search health and wellbeing rugby. And the vast majority would have been around purely to do with, you know, concussion injuries and not letting my kids anywhere near this kind of sport. Although, you know, rugby unions and, and people know there are loads of testimonials. As I said, at the top of the podcast, there are 10 million people playing rugby. They ha there has to be a benefit. It's just probably the scientists a bit slow to catch up. People can, kids players can reach all their physical activity guidelines and tick that box by playing any form of rugby. Speaker 2 (09:51): And then it's about individual perception of risks and benefit as to what kinds of rugby they want to play. So for instance, you might have, I might have, I might have a child for me. I don't know that, you know, the research says that participants in contact rugby, they say they, they there's Reese qualitative research really supporting the fact that it could provide a lot of psychosocial benefits that instills lots of confidence in people that builds teamwork. And people will say that they feel stronger by doing it and that's across across women, across youth players, across adult players. But also at the same time, you know, I think what there isn't doing is saying that everybody in the world should play rugby. It's providing people with the, with kind of a, some objective data so that, you know, someone else might come along and say, okay, we want our kids to be getting know taking all the physical activity boxes. Speaker 2 (10:43): Cause we know that it reduces the incidence of diabetes, heart disease. We know it provides X amount of benefits, but for me, the injurious side of it means that I don't want my kids or I don't want to expose myself to that risk. So what I'm going to do is look for a non-contact form. And I'll, I'll try and get and get, you know, reap the benefits by, by going down that route. So yeah, we hope that it provides an objective piece of work that can just help people make a decision based on, on evidence and not just pure kind of emotion and headlines, Speaker 1 (11:19): How novel, especially in this day and age now let's go, let's move on to what does this mean for the researcher? Speaker 2 (11:29): Yeah, she also, I mean, we, we found offset strategy. We found six Oh six and a half thousand studies of which we included 200 studies. And, you know, as, as I can, as I kind of said, like having broken it down into different forms of rugby in different healthcare domains there are some huge research gaps. So for the research right there, you know, we've identified we've identified a lot of research gaps that really, you know, there are some real low hanging fruit there that could really help them inform, help inform decisions further and provide more evidence in these areas. So for instance, I think there's a real pressing need to, first of all, look at populations outside of just the white, 70 kg male playing player. So we know that I think women's rugby had a growth from 2018 to 19. Speaker 2 (12:24): Excuse me, if the, if the exact percentage is off, I think it was that 28% increase in participation and it's growing in, in areas such as Asia, especially. And, you know, we, we, we need to try and move away from just looking at looking at participants and looking at studies that look at the benefits or look at, you know, studies where all the participants are, as I said, kind of white middle-class males, that's one big thing. And looking then at, you know, we do need to do more research. We need to, we need to try and quantify how rugby integrates with the physical activity guidelines even further. We need to be looking at more you know, how rugby interacts with various health and wellbeing outcomes you know, across more diverse populations, as I said. But also then I think, you know, I think one of the potential conclusions that really could get from this study is that non-contact rugby is, you know, the Holy grail now with rugby, but actually no, there aren't any kind of level one studies looking at the injury risk of that. So, you know, there are a ton of research areas that we've identified that that are going to be really important moving forward to allow people to make fully informed decisions. Speaker 1 (13:39): Excellent. And then moving on, how does this review then affect policymakers? You touched on it a little bit earlier and also international federations. Speaker 2 (13:53): Yeah, sure. So again, I've been very fortunate to have to work NAFA 18 months with the rugby football union, which is the essential England's national governing body for rugby. And two of the medical services director and the head of medical research that Simon Kemp and Keith Stokes to, to they for part of the scientific committee of the, of the PhD and their co-authors of the study. So we what's been great at doing this research and doing this PhD is that we're trying to answer questions that we know are relevant to governing bodies and to policy makers. So for governing bodies, for instance, you know, we're now able to provide the English from BMC, the RFU the likes of world rugby. Who've been really receptive to this kind of research with again, objective health objective scientific data that allows them to align the game with some of the current global health priorities, you know, be that physical activity or be that, you know, that we know physical activity levels are down because of COVID and because of lockdowns and you're could the sports such as rugby, such as football, tennis play a role in actually getting, you know, increasing health globally and then says as a policy makers, again, it's it provides because, you know, we know that sports such as rope in your needs, look at football or soccer. Speaker 2 (15:12): Now, you know, there's such a huge debater on head injuries and things, and these are, there's a sense that sensationalized to a certain degree, but they're also brought up in pretty in high places, you know, and government level. And, you know, what I'm hoping that this kind of research does is it provides, you know, a big picture for them to see and to look at it and say, well, actually, you know, we can promote rugby before. You know, whether it be that to kids, we can, you know, we need to make sure that rugby is a it's the welcoming environment for all types of all types of people and, you know, across society, because we know that it could provide people with lots of benefits and yes, we know that it might be more injurious relative, but, you know, as long as we put pressure on rugby to keep on making it as safe as possible, and that's where it's great, you know, that we're dropping all these governing bodies have player welfare as they're kind of strap by the number one priority, but it just provides a, you know, a broad picture that people government bodies and policy makers, like you said, can start to actually, you know, start promote things and to provide you filter that down to individuals and groups. Speaker 1 (16:22): Yeah. I think that's wonderful. And I love the thing that I really liked about this review. And we sort of spoke about it before we went on the air is I love that you included wheelchair rugby. I did not know that was murder ball, but now that I, now I'm like, Oh, okay. Yes, I get that. But I thought that was really important to include that because there are a lot of people in, across all countries who are wheelchair bound or who maybe cannot participate fully in, you know non-contact or contact rugby. And to include this, I thought was, was really, really great. And it, even in the wheelchair, rugby still had all of these physical, it's still taking the physical activity boxes, right. And still increasing muscle mass and improving cardiovascular and mental health and that feeling of a team. And so I thought that was really great. And to me, the non-contact rugby seems like a much much more forgiving game for people who are like, I would never do rugby. Cause I would like literally be in, you know, laid out for days or something like that because it looks so intimidating. Speaker 2 (17:38): Yeah, absolutely. And actually that's a lot of what you just mentioned, actually, it's pretty much going to be our next steps in terms of what we, what we do, because what we don't want to do is we don't want to set up in awards in like a research ivory tower and say, this is our research now go forth and do what you want to there. We really now want to see how people perceive our research. And I think rugby and rugby also wants to know what, so there's no point us, one of the, you know, one of the main points of the resets being, you know, playing rugby, which is your contact, rugby is good for you. Therefore everybody should do it because we need, what isn't known at the moment is how different population groups might perceive those risks. So for instance, if, for instance, you know, if someone's never played the game before, you know, is the fact that there are only really contact versions of the game available locally, is that a huge barrier to them then getting involved? Speaker 2 (18:36): So, so I think, yeah, you've touched nicely upon, you know, some of the real practical key issues there. And that's really what we want to be going into next is kind of being able to now piece together and also pretty much providing a toolkit to not just participants, but to governing bodies that says, you know, if you want more people involved, this is what matters at the, at the coalface and this is what you need to be providing. So no, you're, yeah, you're completely right. Because, you know, look watching, you know, watching 20 stone, you know, 250 pound blokes run into each other on a Saturday sometimes quite hard to think, how am I going to get from the sofa to that? Yeah. Speaker 1 (19:13): You can't even, you can't even picture it. You can't even imagine. Imagine it because it looks so scary. You know, and even as let's say, as a woman, if I were interested in playing, I wouldn't even know where to start. Right. So this research eVic, and I'm sure there's places I'm in New York city, there's gotta be rugby clubs and things like that, but I wouldn't even know where to start. And so I feel like this might spark some curiosity among people to say, Hey, listen, I can't do the contact. I just can't do it nor do I want to do it, but Oh, I didn't even realize there was a non-contact option. Or if you're wheelchair bound, gosh, I didn't even realize that this is something that I can do so great parts of the research. Speaker 2 (19:59): Oh, thank you. Yeah. and yeah. And just to kinda touch on you at the wheelchair, every point. Yeah. We were, we wanted to make this as big picture, as inclusive as possible. And that was one of the real, almost surprising things that the, that the evidence of, you know, of benefits associated with wheelchair rugby were so significant and so wide ranging. It was yeah. A really pleasant surprise. And the population group that isn't as well studied, you know, as we know. Speaker 1 (20:25): Excellent. All right. So before we start to wrap things up here, what do you want the listeners to take away from this discussion and also from this, from this research article, from this broad scoping research? Speaker 2 (20:38): Yeah, sure. I mean, I think some of it is, is probably a bit broad in that, you know, trying to, you know, we, so, so for when, so for instance, in my role with in revenue, we're looking at how to reduce concussion. We're looking at exactly, you know, nailing down what the incidence is kind of across various playing groups. You know, and that is the kind of thing that generates headlines in terms of you know, cause it, well, it's actually, as soon as something's published, it's now concussion rates up down the same for X consecutive year. That it's, it's, it's a, it's a common thing. Whereas hopefully what this does, it just provides the people. If people are aware that this now exists and there's this research going on, that they can touch base with either the paper with the website kind of with with any of our kinds of sites, social media platforms as well. Speaker 2 (21:32): I can just see what that, you know, if I do know someone, if I know a parent's a play, who's looking into it, this is actually, you know, this is where I'd go to make to be able to make a fully informed decision. So yeah, we're not, you know, the, the point of the research wasn't to show that rugby, you know, is this all singing, all dancing, wonderful sport you know, we're, it's always sunshine and rainbows just by the fact that for some people, it, it really is. But you know, it's just, it's just something that can provide, you know, as you, as you said, what sometimes feels like a bit of a novelty at the moment, just an objective overview, so people can make fully informed decisions. Speaker 1 (22:11): Excellent. And before we end, I'm going to ask you the question I ask everyone, sorry, I didn't bring this up to you earlier, but surprise now. So knowing where you are now in your life and in your career, what advice would you give to your younger self? Speaker 2 (22:27): I think just, just keep going, just keep doing what you're doing head down and hopefully everything so far, it all ends up working out. Yeah, just work hard and keep going. Speaker 1 (22:40): Excellent. Excellent advice. And now where can people find you social media websites, et cetera? Speaker 2 (22:49): Yeah, sure. So I'm probably I'm most active, especially from a kind of a professional research point of view on Twitter. So is that Stefan Griffin with Welsh spelling? So it's too, otherwise I'm not would kill me. Yeah. And then there's a website www.rugby, health and wellbeing dot com and, and yeah, and, and as, as you, as you've mentioned at the start, we publish the scope review and the question was sports medicine. So it's very easy to find to find the scrap from view on there as well. So, yeah. And if anyone has any questions and you, you know, once access to the PDF or anything, so unfortunately it is behind a paywall, then I'm obviously more than happy to provide all of that. Speaker 1 (23:30): Awesome. And we will have all of this information at podcast dot healthy, wealthy, smart.com under the show notes. Thank you so much stuff for coming on. This was great. Lovely to catch up, lovely to see you and congratulations on a great article. Speaker 2 (23:45): Thank you very much, Karen. It's lovely to know to chat to you and that's here. Everything's going well. Speaker 1 (23:49): And everyone, thanks so much for listening. Have a great couple of days and stay healthy, wealthy and smart.
If you're struggling to know how to market your business or use social media during the COVID-19 pandemic, today's episode is for you. Speaking with Simon Kemp the CEO and Founder of Kepios, a global digital consultancy and Chief Analyst at DataReportal which analyses key trends and changes in digital behaviour that helps brands to make sense of the digital landscape. In this episode we look at the latest report, sharing a snapshot of digital behaviour during COVID-19 including how usage has increased, the effects on social media advertising and what type of content is favoured on social media right now by users. With Simon providing examples of how even Travel businesses have found ways to pivot in the current climate. Including why we need to focus on long-term flexibility in our content plans, rather than waiting for a “new normal” to emerge during the next few months. Plus, we discuss Simon's approach to collecting data and why media "hype" around channels such as TikTok, isn't always reflected in the data. Get access to the latest digital report we discuss here and you can find all other links in the show notes for this episode at bethgladstone.com/podcast/episode19.
Glenn van Zutphen speaks to Simon Kemp, CEO, Kepios about the latest global digital usage, trends and business opportunities reported his April 2020 Global Digital Snapshot Report.
'Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative
Simon Kemp is the Founder & CEO at Kepios, a digital marketing consultancy that helps brands make sense of the future. He's also the Chief Analyst at DataReportal, an online library of up-to-date reports that explore people's digital behaviours around the world. These free reports, which he produces in collaboration with Hootsuite and We Are Social, provide current, country-by-country information on everything from Internet penetration rates to online activities such as social-media usage and e-commerce. Originally from Scotland, Simon been based in Singapore since 2007, and he has become a perennial guest on this podcast. I've featured him on six previous episodes, most recently on episode #153. On this episode, Simon joins me to talk about his very latest report: the April 2020 Global Statshot, a quarterly update to the Global Digital Reports that he published in January 2020. Among other things, this update includes recent data from GlobalWebIndex on changes in people's online behaviours since the beginning of the COVID-19 pandemic. Make sure to catch Simon's analysis of some emerging trends in global Internet usage, and what they may mean for marketers going forward. Links: DataReportal website DataReportal on LinkedIn DataReportal on Facebook DataReportal on Twitter Digital 2020: April Global Statshot Report Digital 2020: Global Digital Overview Digital 2020: Global Digital Yearbook GlobalWebIndex website Hootsuite website WeAreSocial website Kepios website Kepios on LinkedIn Kepios on Twitter Simon on LinkedIn Simon on Twitter
We now have almost 8 billion people on the planet ... what kind of digital growth are we seeing from those billions on social, mobile, and the internet as a whole? Welcome to Tech First Draft, with … yours truly ... John Koetsier Hootsuite just put together a massive series of reports -- 200+ pages -- about everything, basically, in terms of digital growth … social adoption … mobile penetration … top social networks ... emerging trends ... you name it. So we’re going to dive into all that … we’re going to chat with: Simon Kemp, who wrote the report, and Henk Campher, a VP at Hootsuite.
Simon Kemp, founder and CEO of Kepios joined us to discuss the recent Digital 2019 Q4 Global StatShot Report and share the major observations in how Asia Pacific has shifted social media from the west to the east. Starting from the report, Simon shares the key major observations including Asia's rising, Tik Tok vs Facebook and how 5G will shape mobile and social media in 2020. Last but not least, Simon offers his predictions on the digital world as he looks forward to 2020. Here are the interesting show notes and links to the discussion (with time-stamps included): Simon Kemp (@eskimon, LinkedIn), Founder & CEO of Kepios We met during the live show in Singapore and many thanks for coming on as one of our three mysterious guests on the show. Since our last conversation, what have you been up to? Shift to the East: We Are Social Q4 Report and Q4 2019 StatShot Report. Reference: The DataReportal library of free reports What are the key major trends that you have observed globally and then specifically to the Asia Pacific? In this Q4 report, you talk about Asia’s rising, can you break down what the key observations are? How has been the growth in social media like in Asia Pacific: is it growing, stagnating or declining? Based on the recent backlashes on Facebook, does the data show that the social media site has been on a decline? And are other platforms owned by Facebook such as Whatsup & Instagram been affected? What about Tik Tok? How has their growth in Asia Pacific like? Do you think that Tik Tok will face significant headwinds in the US similar to Huawei? Specifically, the top apps in the Asia Pacific are no longer just confined to China but also in Japan and Korea as well, is it a foreshadowing of a longer trend? What are some new social media sites/apps/networks that you are monitoring that no one else is looking at in the region? How is 5G transforming China & Asia Pacific in this quarter? What should we be looking forward to in 2020? Closing Do you have recent recommendations of books or anything else to share? Simon's recommendations: Danny Denhard’s newsletter, How can my audience find you? Podcast Information: RSS Feed Apple Podcasts Himalaya Spotify Libsyn Google Play Overcast FM SoundCloud Luminary Twitter Facebook Video Facebook Page Linkedin Stitcher Castbox RadioPublic Acast PodBean ListenNotes TuneIn The show is hosted and produced by Carol Yin (@CarolYujiaYin) and originally created by Bernard Leong (@bernardleong). Sound credits for the intro music: Taro Iwashiro, "The Beginning" from Red Cliff Soundtrack.
This week: part two of a special with Simon Kemp on the value of data analytics. Sandra Peter (Sydney Business Insights) and Kai Riemer (Digital Disruption Research Group) meet once a week to put their own spin on news that is impacting the future of business in The Future, This Week. You can subscribe to this podcast on Soundcloud, iTunes, Spotify, Stitcher, Libsyn, YouTube or wherever you get your podcasts. You can follow us online on Flipboard (flip.it/jdwqTP), Twitter, or http://sbi.sydney.edu.au. Show notes and links to this episode, including the news stories of the week, other stories we bring up and more are available at: http://sbi.sydney.edu.au/data-analytics-on-the-future-this-week If you enjoyed this episode, you can access our playlists at http://sbi.sydney.edu.au/thefuturethisweek
The stories this week: part two of a special with Simon Kemp on the value of data analytics. Show notes and links to this episode, including the news stories of the week, other stories we bring up and more are available at: http://sbi.sydney.edu.au/data-analytics-on-the-future-this-week/
This week: part two of a special with Simon Kemp on the value of data analytics. Sandra Peter (Sydney Business Insights) and Kai Riemer (Digital Disruption Research Group) meet once a week to put their own spin on news that is impacting the future of business in The Future, This Week. You can subscribe to this podcast on Soundcloud, iTunes, Spotify, Stitcher, Libsyn, YouTube or wherever you get your podcasts. You can follow us online on Flipboard (flip.it/jdwqTP), Twitter, or http://sbi.sydney.edu.au. Show notes and links to this episode, including the news stories of the week, other stories we bring up and more are available at: http://sbi.sydney.edu.au/data-analytics-on-the-future-this-week If you enjoyed this episode, you can access our playlists at http://sbi.sydney.edu.au/thefuturethisweek
This week: part one of a special with Simon Kemp on the State of Digital. Sandra Peter (Sydney Business Insights) and Kai Riemer (Digital Disruption Research Group) meet once a week to put their own spin on news that is impacting the future of business in The Future, This Week. You can subscribe to this podcast on Soundcloud, iTunes, Spotify, Stitcher, Libsyn, YouTube or wherever you get your podcasts. You can follow us online on Flipboard (flip.it/jdwqTP), Twitter, or http://sbi.sydney.edu.au. Show notes and links to this episode, including the news stories of the week, other stories we bring up and more are available at: http://sbi.sydney.edu.au/the-state-of-digital-on-the-future-this-week/ If you enjoyed this episode, you can access our playlists at http://sbi.sydney.edu.au/thefuturethisweek
The stories this week: part one of a special with Simon Kemp on the State of Digital Show notes and links to this episode, including the news stories of the week, other stories we bring up and more are available at: http://sbi.sydney.edu.au/the-state-of-digital-on-the-future-this-week/
This week: part one of a special with Simon Kemp on the State of Digital. Sandra Peter (Sydney Business Insights) and Kai Riemer (Digital Disruption Research Group) meet once a week to put their own spin on news that is impacting the future of business in The Future, This Week. You can subscribe to this podcast on Soundcloud, iTunes, Spotify, Stitcher, Libsyn, YouTube or wherever you get your podcasts. You can follow us online on Flipboard (flip.it/jdwqTP), Twitter, or http://sbi.sydney.edu.au. Show notes and links to this episode, including the news stories of the week, other stories we bring up and more are available at: http://sbi.sydney.edu.au/the-state-of-digital-on-the-future-this-week/ If you enjoyed this episode, you can access our playlists at http://sbi.sydney.edu.au/thefuturethisweek
In this week's episode Simon Kemp, CEO of Kepios discusses the importance of staying informed about the digital landscape and understanding what is happening in the world of the internet. Simon shares his experience from over a decade of producing global digital reports and some great insights on understanding multiple points of data available for internet, social media, mobile and e-commerce.
Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sean Callanan chats with Simon Kemp from Kepios about trends & statistics in digital, social, voice & esports. Full show notes - https://sportsgeekhq.com/podcast/simon-kemp-kepios/
Simon Kemp is the Founder & CEO at Kepios, a digital marketing consultancy that helps brands make sense of the future. He's also a writer, a speaker, a mentor and a coach on the topics of marketing, social media and digital strategy. Originally from Scotland, and based in Singapore for over a decade now, he has become a perennial guest on this podcast. I've featured him previously episodes #022, #048, #104, #125, and #138. Simon is the quintessential Worldly Marketer: more than anyone else, he has his finger on the pulse of the world's Internet usage. His annual Global Digital Reports provide detailed and up-to-date information on how people around the world are using the Internet in general, and social media and ecommerce in particular. Produced in collaboration with Hootsuite and We Are Social, his reports, which by now number in the hundreds, are all available for free via his online reference library at DataReportal.com. On this episode, Simon talks about the very latest Internet trends as of July 2019, which he outlines in his recent Q3 Report. Among the main headlines from this report: the incredible growth in the number of new Internet users in India, and the massive popularity of esports as a form of entertainment in China and other Asian countries. Be sure to tune into this fascinating conversation! Links: DataReportal website Digital 2019 Q3 Global Digital Statshot Digital 2019: Internet Trends in Q3 2019 Digital 2019: Understanding the Esports Opportunity Hootsuite website WeAreSocial website Kepios website Kepios on LinkedIn Kepios on Twitter Simon on LinkedIn Simon on Twitter
Listen to our candid conversations with key influencers and thought leaders as we chat about the Future of Work and its unparalleled opportunities, significant challenges and how you can future-proof yourself and your organization. https://www.werfuture.com/episode-9 #FutureofWork #WeRFuture #SimonKemp #Kepios
The sense across a day of insight at the City Football Academy in Manchester was of a topic – wellbeing in elite sport – finally reaching a tipping point into the main discourse. Themes covered ranged from developing performance environments and the fulfilment duties of care, to resilience and mental health. Leaders Performance Institute members both gleaned and shared knowledge in equal measure at a fitting venue that brought together elite sports practitioners from across the globe. The key insights can be found here – if you are a Leaders Performance Institute member. Throughout the day, we caught up with a number of speakers and moderators to gain a sense of what insights they were taking from the day. You will hear from: David Fletcher, Director of Performance Psychology & Management at Loughborough University, on notions of assessing and developing resilience and where the balance is to be struck between challenge and support [3:00]; Simon Kemp, Medical Services Director at the Rugby Football Union, discussing steps that enable both athletes and staff to thrive and flourish in a high performance environment [17:00]; Matti Clements, Deputy Director of Athlete Wellbeing & Engagement at the Australian Institute of Sport, on building out the fundamentals and adopting a startup mentality when it comes to wellbeing [26:00]; John Bull, Head of High Performance at Management Futures, discussing his initial thoughts on the day’s proceedings, which he viewed from his position as compere [34:30]. Previous Episode: Ep 43: Brad Stulberg, author of Peak Performance Listen to Brad above and subscribe today on iTunes, Stitcher and Overcast, or your chosen podcast platform.
In epsiode 2 we chat to Simon Kemp who is a Professorial Fellow in education of sustainable development at The University of Southampton. Simon is a well established and leading innovator in teaching excellence in Higher Education and a serial award winner! We talk to Simon about his academic background, tips on career progression along the education pathway and his views on such things as The NSS and The TEF. Plus...... not forgetting all those awards he has won, incluing the very prestigous Times Higher Education (THE) most innovative teacher of the year and his National Teaching Fellowship.
Simon Kemp has been featured on four previous episodes of this podcast: #022, #048, #104, and #125. He is best known for his annual Global Digital Reports, as well as his regional reports and country reports – all of which he produces in collaboration with Hootsuite and We Are Social. These reports provide detailed and up-to-date information on how people around the world are using the Internet in general and social media in particular. Originally from Scotland, Simon has been living in Singapore for over a decade now. He is the Head of Kepios, a global marketing consultancy that helps brands make sense of the future. All of Simon's reports, which he has been publishing since 2011, are now available free of charge via DataReportal.com. This new online reference library represents an invaluable resource for marketers and business owners who are planning their international strategies. Catch Simon's key takeaways from the Digital 2019 report, and send him your comments or questions via the Verbaccino Contact page! We'll make sure to have Simon back for a follow-up interview on a future episode of The Worldly Marketer Podcast. Links: DataReportal website Hootsuite website WeAreSocial website YouTube video: “Burnistoun – Voice Recognition Lift” Kepios website Kepios on LinkedIn Kepios on Twitter Simon on LinkedIn Simon on Twitter
Simon Kemp, founder and CEO of Kepios joined us in a conversation on the global digital report 2019 and what it has installed for Asia Pacific in 2019. We start with the global trends of the report and zoomed it down to Asia Pacific, with the surprise that growth is still accelerating in the region particularly with India, the rise of Tik Tok by ByteDance and the hard truth that Facebook is not declining. We discuss whether there are new entrants in social media for Asia Pacific and the attitude towards privacy in the region as well.
Imagine if someone could tell you in detail about how consumers use digital in any market all over the world - well Simon Kemp is your man. Each year he produces the Global Digital Overview which brings together 10s of 1000s of datapoints into 5000 slides. This podcast is a top level overview of the most exciting insights from a truly unique piece of work. https://datareportal.com/reports/digital-2019-global-digital-overview @mrtomollerton
I talk to Simon Kemp about marketing and social media strategy. Topics include: How brands behave like babies 4 Main types of content Small businesses VS corporations on social media How to big corporations find their voice in social media Why do brands still advertise on TV Creativity VS Effectiveness Simon Kemp is a global consultant at We are Social and he is also the founder at Kepios, marketing consultancy that helps brands to make sense of the future. He as worked with brands such as Unilever, Google, Coca-Cola, Nestlé, Johnson & Johnson, and Diageo. Connect with Simon Kemp on LinkedIn: https://www.linkedin.com/in/eskimon/ Follow Simon Kemp on Twitter: @eskimon Kepios Website: kepios.com Global Digital Report 2019 via We are Social: https://t.co/xY8YK4vo80 The host Bob Low is a digital marketing consultant based in South-east Asia. Bob helps brands achieve business results through social media content and advertising. Email Bob at bobthinkz@gmail.com LinkedIn: https://www.linkedin.com/in/bobthinks/ Twitter: https://twitter.com/bobthinkz Website: https://about.me/boblow
Simon Kemp has been featured on three previous episodes of this podcast: TWM 022, TWM 048, and TWM 104. You might say he's become a perennial guest, and with good reason. Simon is probably best known for his annual Global Digital Reports and quarterly Global Statshots, which he produces in collaboration with Hootsuite, a social-media management platform, and We Are Social, a global digital marketing agency. As the Founder and CEO of his own digital marketing and branding consultancy, Kepios, Simon helps organizations all over the world make sense of the future. He is passionate about showing business owners and senior executives how digital technologies can help them achieve their goals and ambitions. Simon has already worked with many of the world's most admired brands, including Unilever, Google, Coca-Cola, Nestlé, Johnson & Johnson, and Diageo, and he's a regular speaker at top conferences and events all across the globe. Most recently, Simon founded an online reference library called DataReportal, which offers hundreds of reports packed with data, insights, and trends to help businesses make more informed marketing decisions. Through DataReportal, marketers can easily explore the most up-to-date digital behaviours in every country around the world, with all the numbers they need to understand how people use the Internet, mobile devices, apps, social media, and e-commerce. It's a fantastic new resource and, on top of that, it's free! Links: DataReportal website Kepios website Kepios on LinkedIn Kepios on Twitter Simon on LinkedIn Simon on Twitter
We're joined by Southampton's most qualified fan* *probably John heads back to the University of Southampton to meet with Professor Simon Kemp and discuss Saints recent fortunes. The Professor looks at Southampton's poor scoring record and tries to apply science to it...... He also shares a story on that time he ended up on the pitch at St Marys driving a noddy car!
“If you think you’re a marketer that has all the answers - you have a problem” this quote is from a double header episode of the #ShinyNewObject podcast between Charlotte Mceleny - Publisher, APAC at The Drum and Simon Kemp CEO and Founder at Kepios. The purpose of the discussion was to work out the main difference between marketing between the east and the west. Apparently it’s not as simple as picking a cool bit of tech in Asia and porting it over to the west. A lot of digital business in the East have developed due to the physicality of the countries themselves. One example is the Grab App in Singapore which is a mix of Uber and Apple Pay - “it’s an OS for city” says Mceleny. We also cover cultural anomalies such as Singles Day which Simon tells us is a “Valentines Day for the Self.” It’s not so hard to imagine that one coming to the west. Charlotte tells us that “UK has a strong creative aesthetic” and that the East doesn’t see the West’s marketing as old school. So there’s hope as well as inspiration to glean from the other side of the planet. I was surprised to learn that the sacred ‘Big Idea’ doesn’t work as well in a region made up of many markets. Few ideas can be re-appropriated to fit local cultural differences but Simon’s good news is that “marketing that adds value to people’s lives translates is translatable to all.” Well said.
The Shiny New Objects podcast sees host Tom Ollerton talk to Simon Kemp, Founder & CEO, Kepios,
Discover more tech podcasts like this: Tech Podcast Asia. Produced by Pikkal & Co - Award Winning Podcast Agency. Podcast highlights: [06:17] Simon breaks down the figures of ad clicks on Facebook. Despite having a larger population, the median number of ad clicks for Indonesia was lesser compared to Singapore. [26:05] Simon explains why ROI on Facebook is determined by what we have set as an objective. He further elaborates that ROI cannot be measured in terms of reach, engagement, likes and shares. [45:02] Graham and Simon hypothesize about the different factors that can contribute to the 20% global decline of the Facebook ad clicks. Simon also shares how the World Cup has played a small part in this decline as it takes up a significant chunk of the free time that people spend on different platforms.
Podcast highlights: [06:17] Simon breaks down the figures of ad clicks on Facebook. Despite having a larger population, the median number of ad clicks for Indonesia was lesser compared to Singapore. [26:05] Simon explains why ROI on Facebook is determined by what we have set as an objective. He further elaborates that ROI cannot be measured in terms of reach, engagement, likes and shares. [45:02] Graham and Simon hypothesize about the different factors that can contribute to the 20% global decline of the Facebook ad clicks. Simon also shares how the World Cup has played a small part in this decline as it takes up a significant chunk of the free time that people spend on different platforms.
Podcast highlights: [06:17] Simon breaks down the figures of ad clicks on Facebook. Despite having a larger population, the median number of ad clicks for Indonesia was lesser compared to Singapore. [26:05] Simon explains why ROI on Facebook is determined by what we have set as an objective. He further elaborates that ROI cannot be measured in terms of reach, engagement, likes and shares. [45:02] Graham and Simon hypothesize about the different factors that can contribute to the 20% global decline of the Facebook ad clicks. Simon also shares how the World Cup has played a small part in this decline as it takes up a significant chunk of the free time that people spend on different platforms.
Discover more tech podcasts like this: Tech Podcast Asia. Produced by Pikkal & Co - Award Winning Podcast Agency. [00:43] Simon Kemp, Founder & CEO Kepios, shares how he was stunned with a statistics shared by Graham of how China, despite not being featured in the FIfa world cup, sold more tickets to its citizens than England [20:00] SImon explains how music has evolved over the years, sharing examples from his younger days as to how limited the music options were compared to the current times where one can easily access apps like spotify to listen to different kinds of music from various cultures across the globe [53:33] Simon shares how Asia and its culture inspired him to build his businesses here, further explaining the impact travelling has made by exposing him to different cultures and influences, activating the ability to be innovative as well
[00:43] Simon Kemp, Founder & CEO Kepios, shares how he was stunned with a statistics shared by Graham of how China, despite not being featured in the FIfa world cup, sold more tickets to its citizens than England [20:00] SImon explains how music has evolved over the years, sharing examples from his younger days as to how limited the music options were compared to the current times where one can easily access apps like spotify to listen to different kinds of music from various cultures across the globe [53:33] Simon shares how Asia and its culture inspired him to build his businesses here, further explaining the impact travelling has made by exposing him to different cultures and influences, activating the ability to be innovative as well
[00:43] Simon Kemp, Founder & CEO Kepios, shares how he was stunned with a statistics shared by Graham of how China, despite not being featured in the FIfa world cup, sold more tickets to its citizens than England [20:00] SImon explains how music has evolved over the years, sharing examples from his younger days as to how limited the music options were compared to the current times where one can easily access apps like spotify to listen to different kinds of music from various cultures across the globe [53:33] Simon shares how Asia and its culture inspired him to build his businesses here, further explaining the impact travelling has made by exposing him to different cultures and influences, activating the ability to be innovative as well
Discover more tech podcasts like this: Tech Podcast Asia. Produced by Pikkal & Co - Award Winning Podcast Agency. [14:30] Simon: it's interesting to consider how what you see defines the reality you believe in. An exposure to other entrepreneurs early in your life likely gives you the confidence you can do something similar. Digital has changed this so much because we are no longer confined to just looking at the people around us. You can see fascinating stories all over the social media platforms today. Graham: digital then is a great leveler, isn't it? Look at how women in China can see people around them using these digital platforms. They no longer see the model entrepreneur as someone who is older and male. [39:05] Simon: when it comes to scaling a business, it's really striking to see the barriers women face in getting access to funding. Graham: in some ways this isn't surprising given investors tend to back what they know, and what they know is men being successful in business. The challenge in Asia is generational. It will take a generation of entrepreneurs who exit with success and decide to go back in to fund the next crop of people. These will be the investors more likely to back women or non-traditional founders. [44:55] Simon: the theme emerging from our conversation today is there is definitely an energy around entrepreneurship in Asia. A lot of this is just waiting to be activated. What we need to do is find out how to create the cultures to allow this energy to flourish. Graham: it seems the best thing we can do is to tell people's stories. Help people access inspiration.
[14:30] Simon: it's interesting to consider how what you see defines the reality you believe in. An exposure to other entrepreneurs early in your life likely gives you the confidence you can do something similar. Digital has changed this so much because we are no longer confined to just looking at the people around us. You can see fascinating stories all over the social media platforms today. Graham: digital then is a great leveler, isn't it? Look at how women in China can see people around them using these digital platforms. They no longer see the model entrepreneur as someone who is older and male. [39:05] Simon: when it comes to scaling a business, it's really striking to see the barriers women face in getting access to funding. Graham: in some ways this isn't surprising given investors tend to back what they know, and what they know is men being successful in business. The challenge in Asia is generational. It will take a generation of entrepreneurs who exit with success and decide to go back in to fund the next crop of people. These will be the investors more likely to back women or non-traditional founders. [44:55] Simon: the theme emerging from our conversation today is there is definitely an energy around entrepreneurship in Asia. A lot of this is just waiting to be activated. What we need to do is find out how to create the cultures to allow this energy to flourish. Graham: it seems the best thing we can do is to tell people's stories. Help people access inspiration.
[14:30] Simon: it's interesting to consider how what you see defines the reality you believe in. An exposure to other entrepreneurs early in your life likely gives you the confidence you can do something similar. Digital has changed this so much because we are no longer confined to just looking at the people around us. You can see fascinating stories all over the social media platforms today. Graham: digital then is a great leveler, isn't it? Look at how women in China can see people around them using these digital platforms. They no longer see the model entrepreneur as someone who is older and male. [39:05] Simon: when it comes to scaling a business, it's really striking to see the barriers women face in getting access to funding. Graham: in some ways this isn't surprising given investors tend to back what they know, and what they know is men being successful in business. The challenge in Asia is generational. It will take a generation of entrepreneurs who exit with success and decide to go back in to fund the next crop of people. These will be the investors more likely to back women or non-traditional founders. [44:55] Simon: the theme emerging from our conversation today is there is definitely an energy around entrepreneurship in Asia. A lot of this is just waiting to be activated. What we need to do is find out how to create the cultures to allow this energy to flourish. Graham: it seems the best thing we can do is to tell people's stories. Help people access inspiration.
Discover more tech podcasts like this: Tech Podcast Asia. Produced by Pikkal & Co - Award Winning Podcast Agency. [00:00] Welcome to Digital Lives Asia #4 with Graham D Brown and Simon Kemp. In this episode, Simon drops his latest data on global social media growth trends [06:40] With all the recent focus on the "delete facebook" movement, what's actually happening to Facebook data? Facebook users are up but teenagers are down [17:20] What's happening with Facebook advertising? Fan pages may be struggling to get attention but businesses have few alternatives to reach their consumers [27:50] Who's actually clicking these ads on Facebook? Some insight into Facebook ad campaigns and click behavior of Indonesians [35:00] What are the changes in the advertising landscape doing to shape traditional marketing demographics? We talk about Red Bull and why traditional social media demographics [47:40] Advertising is no longer a moniker of trust, so how do brands build trust? We discuss why giving away content and creating value is key to building trust and winning attention [53:20] What can we learn about 18 year olds and their motivations on Facebook? We discuss social listening and how brands are missing a trick learning what their audience really care about [56:00] We discuss differences in empathy with Uber and Grab in Southeast Asia
[00:00] Welcome to Digital Lives Asia #4 with Graham D Brown and Simon Kemp. In this episode, Simon drops his latest data on global social media growth trends [06:40] With all the recent focus on the "delete facebook" movement, what's actually happening to Facebook data? Facebook users are up but teenagers are down [17:20] What's happening with Facebook advertising? Fan pages may be struggling to get attention but businesses have few alternatives to reach their consumers [27:50] Who's actually clicking these ads on Facebook? Some insight into Facebook ad campaigns and click behavior of Indonesians [35:00] What are the changes in the advertising landscape doing to shape traditional marketing demographics? We talk about Red Bull and why traditional social media demographics [47:40] Advertising is no longer a moniker of trust, so how do brands build trust? We discuss why giving away content and creating value is key to building trust and winning attention [53:20] What can we learn about 18 year olds and their motivations on Facebook? We discuss social listening and how brands are missing a trick learning what their audience really care about [56:00] We discuss differences in empathy with Uber and Grab in Southeast Asia
[00:00] Welcome to Digital Lives Asia #4 with Graham D Brown and Simon Kemp. In this episode, Simon drops his latest data on global social media growth trends [06:40] With all the recent focus on the "delete facebook" movement, what's actually happening to Facebook data? Facebook users are up but teenagers are down [17:20] What's happening with Facebook advertising? Fan pages may be struggling to get attention but businesses have few alternatives to reach their consumers [27:50] Who's actually clicking these ads on Facebook? Some insight into Facebook ad campaigns and click behavior of Indonesians [35:00] What are the changes in the advertising landscape doing to shape traditional marketing demographics? We talk about Red Bull and why traditional social media demographics [47:40] Advertising is no longer a moniker of trust, so how do brands build trust? We discuss why giving away content and creating value is key to building trust and winning attention [53:20] What can we learn about 18 year olds and their motivations on Facebook? We discuss social listening and how brands are missing a trick learning what their audience really care about [56:00] We discuss differences in empathy with Uber and Grab in Southeast Asia
It's a pleasure to welcome Simon Kemp back to The Worldly Marketer Podcast. He has been on the show twice before: on episodes TWM#022 (Why Marketing In Asia Is All About Cultural Intelligence) and TWM#048 (What You Need to Know About Global Digital Usage in 2017). Originally from Scotland, Simon has been living in Singapore for over a decade. He is the Head of Kepios, a global marketing consultancy that helps brands make sense of the future. He's also the creator of the well known Global Digital Reports, which he publishes annually and updates quarterly in collaboration with Hootsuite and WeAreSocial. Simon's much-anticipated reports are available for free via the Kepios website and on SlideShare. They provide marketers and business owners with a detailed and up-to-date snapshot of how people all around the world are using the Internet in general and social media in particular. They represent an invaluable resource for anyone planning an international marketing strategy. Catch Simon's latest insights from the 2018 data. You can even follow along via the linked SlideShare presentations, below. And if you have any questions for Simon, feel free to send them along via the Verbaccino Contact page! I'll be happy to have Simon back on the show to answer your questions on a future episode. Links: Kepios website Kepios Data Kepios on LinkedIn Kepios on Twitter Kepios presentations on SlideShare SlideShare: Digital in 2018 Global Overview SlideShare: 2018 Digital Yearbook SlideShare: 2018 Q2 Global Digital Statshot Hootsuite website WeAreSocial website Simon on LinkedIn Simon on Twitter
You'd be forgiven for thinking it's 'Simon Kemp Week' cos I haven't shut up about him for the last few days. It's a little embarrassing. But it ain't stopping now. My interview with him for the 'Shiny New Object' podcast is now live. We talk about artificial empathy and imagination, how the world uses social and digital.
Discover more tech podcasts like this: Tech Podcast Asia. Produced by Pikkal & Co - Award Winning Podcast Agency. [00:05] Welcome to Digital Lives Asia with Simon Kemp and Graham D Brown. [02:30] Simon has a whole new set of data for us today! According to Simon, Taobao has just surpassed Amazon in terms of website visits. [07:00] Graham and Simon discuss the rise of Asian brands, especially in e-commerce. We look at Alibaba's Taobao and the latest data on them. Are they ready for the prime time? How do they compare to Amazon? [12:00] Lalamove - the company that will deliver anything locally. Is this the Asian solution that Asia needs? [14:00] Facebook usage has grown everywhere in the world over the past three months - despite the scandals. [16:30] Data shows that Chinese people don't seem to be as concerned about online security as westerners. [20:30] Interesting data: 48% of internet users in Asia-Pacific delete cookies, and 13% of Asia-Pacific internet users use a VPN - the second highest number right after the Middle East. [25:30] Did you know that there are as many English-learners in China as there are native English speakers in the US? There are 200-300 million Chinese learning English yet there are still more Americans learning Italian than Mandarin! [30:30] So why aren't westerners interested in learning Chinese? Are we still waiting for Asia to "catch up"? [36:00] Who else can remember France's Minitel? That shows how an idea is worth a lot less than its execution. Hear what Simon has to say about digital protectionism. [39:15] As human beings, we have learned everything we know by imitating others around us - how does the same principle apply in technology? [45:00] Li Ning Shoes and other Asian brands - what kind of difficulties do Asian brands face outside of Asia? We look at storytelling and how Asian brands have a lot of catching up to do with Western marketers. [51:00] How did Alibaba get its name? Hear Simon and Graham discuss the power of stories. [55:45] People behind companies like Alibaba, Amazon and Lalamove know what people want - and traveling is a great way of getting there. We look at how soft skills like empathy have a real business benefit [58:00] Thank you for tuning in to Digital Lives Asia with Simon Kemp and Graham D Brown! Make sure to check out Simon's Digital in 2018 Report (click to download).
[00:05] Welcome to Digital Lives Asia with Simon Kemp and Graham D Brown. [02:30] Simon has a whole new set of data for us today! According to Simon, Taobao has just surpassed Amazon in terms of website visits. [07:00] Graham and Simon discuss the rise of Asian brands, especially in e-commerce. We look at Alibaba's Taobao and the latest data on them. Are they ready for the prime time? How do they compare to Amazon? [12:00] Lalamove - the company that will deliver anything locally. Is this the Asian solution that Asia needs? [14:00] Facebook usage has grown everywhere in the world over the past three months – despite the scandals. [16:30] Data shows that Chinese people don't seem to be as concerned about online security as westerners. [20:30] Interesting data: 48% of internet users in Asia-Pacific delete cookies, and 13% of Asia-Pacific internet users use a VPN – the second highest number right after the Middle East. [25:30] Did you know that there are as many English-learners in China as there are native English speakers in the US? There are 200-300 million Chinese learning English yet there are still more Americans learning Italian than Mandarin! [30:30] So why aren't westerners interested in learning Chinese? Are we still waiting for Asia to "catch up"? [36:00] Who else can remember France's Minitel? That shows how an idea is worth a lot less than its execution. Hear what Simon has to say about digital protectionism. [39:15] As human beings, we have learned everything we know by imitating others around us – how does the same principle apply in technology? [45:00] Li Ning Shoes and other Asian brands – what kind of difficulties do Asian brands face outside of Asia? We look at storytelling and how Asian brands have a lot of catching up to do with Western marketers. [51:00] How did Alibaba get its name? Hear Simon and Graham discuss the power of stories. [55:45] People behind companies like Alibaba, Amazon and Lalamove know what people want – and traveling is a great way of getting there. We look at how soft skills like empathy have a real business benefit [58:00] Thank you for tuning in to Digital Lives Asia with Simon Kemp and Graham D Brown! Make sure to check out Simon's Digital in 2018 Report (click to download).
[00:05] Welcome to Digital Lives Asia with Simon Kemp and Graham D Brown. [02:30] Simon has a whole new set of data for us today! According to Simon, Taobao has just surpassed Amazon in terms of website visits. [07:00] Graham and Simon discuss the rise of Asian brands, especially in e-commerce. We look at Alibaba's Taobao and the latest data on them. Are they ready for the prime time? How do they compare to Amazon? [12:00] Lalamove - the company that will deliver anything locally. Is this the Asian solution that Asia needs? [14:00] Facebook usage has grown everywhere in the world over the past three months – despite the scandals. [16:30] Data shows that Chinese people don't seem to be as concerned about online security as westerners. [20:30] Interesting data: 48% of internet users in Asia-Pacific delete cookies, and 13% of Asia-Pacific internet users use a VPN – the second highest number right after the Middle East. [25:30] Did you know that there are as many English-learners in China as there are native English speakers in the US? There are 200-300 million Chinese learning English yet there are still more Americans learning Italian than Mandarin! [30:30] So why aren't westerners interested in learning Chinese? Are we still waiting for Asia to "catch up"? [36:00] Who else can remember France's Minitel? That shows how an idea is worth a lot less than its execution. Hear what Simon has to say about digital protectionism. [39:15] As human beings, we have learned everything we know by imitating others around us – how does the same principle apply in technology? [45:00] Li Ning Shoes and other Asian brands – what kind of difficulties do Asian brands face outside of Asia? We look at storytelling and how Asian brands have a lot of catching up to do with Western marketers. [51:00] How did Alibaba get its name? Hear Simon and Graham discuss the power of stories. [55:45] People behind companies like Alibaba, Amazon and Lalamove know what people want – and traveling is a great way of getting there. We look at how soft skills like empathy have a real business benefit [58:00] Thank you for tuning in to Digital Lives Asia with Simon Kemp and Graham D Brown! Make sure to check out Simon's Digital in 2018 Report (click to download).
Discover more tech podcasts like this: Tech Podcast Asia. Produced by Pikkal & Co - Award Winning Podcast Agency. [02:05] The "Next Billion" comes online - The number of new internet users around the world in 2017 was 248 million. What does that mean for tech companies around the world? [10:36] Can you use Facebook if you're illiterate? Simon explores the options. What does that mean for companies like Facebook, Google etc who want to tap the "Next Billion"? [47:10] There are a large amount of social media users in Indonesia, but half of them are not online! What's going on?!
[02:05] The "Next Billion" comes online - The number of new internet users around the world in 2017 was 248 million. What does that mean for tech companies around the world? [10:36] Can you use Facebook if you're illiterate? Simon explores the options. What does that mean for companies like Facebook, Google etc who want to tap the "Next Billion"? [47:10] There are a large amount of social media users in Indonesia, but half of them are not online! What’s going on?!
[02:05] The "Next Billion" comes online - The number of new internet users around the world in 2017 was 248 million. What does that mean for tech companies around the world? [10:36] Can you use Facebook if you're illiterate? Simon explores the options. What does that mean for companies like Facebook, Google etc who want to tap the "Next Billion"? [47:10] There are a large amount of social media users in Indonesia, but half of them are not online! What’s going on?!
Discover more tech podcasts like this: Tech Podcast Asia. Produced by Pikkal & Co - Award Winning Podcast Agency. [08:45] Why does Thailand top the world in social media and online usage? [33:30] WeChat trends: how has it evolved? How is WeChat changing behavior? Will WeChat be a hit outside China? [45:00] Games, photos, dating - apart from social media and messenger, what else are people spending their time on the internet?
[08:45] Why does Thailand top the world in social media and online usage? [33:30] WeChat trends: how has it evolved? How is WeChat changing behavior? Will WeChat be a hit outside China? [45:00] Games, photos, dating - apart from social media and messenger, what else are people spending their time on the internet?
[08:45] Why does Thailand top the world in social media and online usage? [33:30] WeChat trends: how has it evolved? How is WeChat changing behavior? Will WeChat be a hit outside China? [45:00] Games, photos, dating - apart from social media and messenger, what else are people spending their time on the internet?
Simon Kemp, founder and CEO of Kepios and global consultant from We are Social, joined us in a conversation to discuss the latest global digital report in 2018. In the second part of our conversation, we discussed how the next billion will be connected and what it means for innovation for voice and video messaging and the profile of the Instagram user. Last but not least, we examined whether Facebook is really declining across the world and whether we are seeing any interesting trends from the ecommerce data.
Simon Kemp, founder and CEO of Kepios and global consultant from We are Social, joined us in a conversation to discuss the latest global digital report in 2018. In the first part of our conversation, he discussed the key numbers, trends and new data that is added to this most important annual digital report across the world, and dissected the interesting world map of the messaging apps and its implications for Facebook, Whatsapp, Wechat, LINE, Telegram and many others across Asia Pacific.
Simon Kemp, founder & CEO of Kepios and global consultant from We Are Social, joined us in a two part discussion on the state of digital in Asia Pacific. In the second part of our conversation, we discussed the emerging social media trends that spanned across China, Japan & Korea and rest of Asia Pacific. The post Episode 220: Digital in Asia Pacific 2017 Part 2 with Simon Kemp appeared first on Analyse Asia.
Simon Kemp, founder & CEO of Kepios and global consultant from We Are Social, joined us in a two part discussion on the state of digital in Asia Pacific. In the first part of our conversation, Simon discussed the major trends that have emerged in his report distilling from global to Asia and why voice The post Episode 219: Digital in Asia Pacific 2017 Part 1 with Simon Kemp appeared first on Analyse Asia.
On the Brand Storytelling podcast we are joined by Simon Kemp, the Global Consultant for We Are Social and Founder of Kepios to discuss understanding and breaking down the insights provided by data and analytics.For shownotes and more information about our guest, head to the Newsmodo blog:www.newsmodo.com/digital-marketing..
Discover more tech podcasts like this: Tech Podcast Asia. Produced by Pikkal & Co - Award Winning Podcast Agency. On ATP Stories today, Simon Kemp. Recognised as one of Asia's most influential digital marketers by CMO Asia magazine, featured in Campaign Asia's 40 under 40 honours list. He's developed brand strategies for Unilever, Google, Coke, Nestle, Diageo. Author, music producer, go-to-go for anyone who wants to know what's hot in Asia and digital today. Founder of Kepios, Global Consultant for We are Social Asia. He is the go-to guy for what's hot and what's happening in digital marketing when it comes to Asia.
Simon ditched his dreams of being a professional cricket player to clean speakers in a warehouse. He also turned down his first road gig with Lionel Richie. Gaining ranks in the audio world led him to working with artists such as Usher, Mariah Carey, Brian Setzer, and Michael Jackson immediately before his untimely death.
The terrifying power of algorithms and how they will shape everything. HuffPost Australia's Aimie Rigas chats with Simon Kemp, the Founder of Kepios and a global consultant with We Are Social and Contagious.
Simon Kemp, the founder of Kepios and global consultant from We are Social joined us to discuss the recent published report “Digital Data and Trends in Asia Pacific”. He discussed the objectives, methodologies and intended audience of the report and specifically examined the most important and interesting trends on web, mobile and social media across Asia The post Episode 169: Digital Data and Trends in Asia Pacific with Simon Kemp appeared first on Analyse Asia.
Simon Kemp is an international marketing strategist who has been featured on The Worldly Marketer Podcast before (cf. episode TWM 022). Originally from Scotland but based in Singapore since 2007, he has worked with many of the world's most admired companies. Recently, Simon has taken on the role of Global Consultant at We Are Social, a global marketing agency with 11 offices around the world and headquarters in London, U.K. He is also the founder of his own marketing consultancy, Kepios. Every year, Simon publishes a Digital Global Overview report, as well as a Digital Yearbook, which are in-depth studies of the latest Internet, social media, and mobile usage statistics around the world. Publicly available via SlideShare, these studies have become invaluable for anyone involved in international business or marketing. Simon has just published his 2017 report – in partnership with We Are Social and Hootsuite – and it's his most comprehensive study to date. On today's episode of TWMPodcast, he shares some of his most interesting findings and main takeaways from this latest study. Links: Digital In 2017: Global Overview 2017 Digital Yearbook: Digital Data For Every Country In The World We Are Social Singapore on SlideShare GlobalWebIndex GSMA Intelligence Statista Akamai Google Consumer Barometer Simon on LinkedIn Simon on Twitter
Concussion is a clinical diagnosis made after a head injury with consequent associated signs, symptoms, and neurological or cognitive impairment (infographic - http://bmj.co/conrecG). In the absence of strong evidence, most recommendations on the management and recovery from concussion are based on international expert consensus. In this podcast John Brooks, academic clinical fellow in general practice, and Simon Kemp, chief medical officer for the Rugby Football Union take us through the process of guiding a patient through recovery and back into everyday life, including sport. Read the full 10 minute consultation: http://www.bmj.com/content/355/bmj.i5629
Social media can be a bit unnerving for most brands - at least those who don't truly understand it. It is more than just posting on Facebook, although many brands still do not realise this. It is about 'Thinking' social media that will make the difference in your brand and business. And, it's about having a clear thinking social media strategy that is even more important. Simon Kemp has developed brand and marketing strategies for many of the world's most admired companies, including Unilever, Google, Coca-Cola, Nestlé, and Diageo. Over 12 million people around the world have read his marketing books and guides, and he appears regularly on television and in the press to discuss brands and marketing strategy. Simon is the founder of Kepios, a marketing strategy consultancy, as well as Regional Managing Partner for We Are Social in Asia, and Head of Asia Pacific for Contagious's consulting division, Insider. He was recently recognised as one of Asia's Most Influential Digital Marketers by CMO Asia magazine, and was featured in Campaign Asia's 40 Under 40 honours list in 2014. He has also been a global management consultant, working at both Accenture and Ascension Strategy Consulting. Simon knows social. He knows how to put it together for brands around the world. Digital influencer, Simon Kemp goes into some extreme detail as to how you can improve your digital social media strategy and implementation, to attract and retain your audience. It's about thinking how to do it easier. It's not easy, but with some of the key content principles that Simon outlines, you can get to the bottom of creating a remarkable business online, every time with social media that works. Digital Leadership Podcast interviews by Doyle Buehler - The Digital Entrepreneur http://www.twitter.com/doylebuehler https://au.linkedin.com/in/doylebuehler For speaking engagements and interview requests for digital strategy, social media and online marketing, please email: doyle@thedigitaldelusion.com More details on each digital strategy podcast episode available here: http://www.thedigitaldelusion.com/podcast Join the discussion of digital strategy, leadership and marketing online on our Facebook Exclusive Group: https://www.facebook.com/groups/onlineinnercircle/ Get a copy of the international best seller - The Digital Delusion -www.thedigitaldelusion.com/3 or on Amazon: http://amzn.to/1V819mQ Take the Digital Leadership Quiz: http://www.leadership.digital www.thedigitaldelusion.com (C) 2016 Doyle Buehler
Simon Kemp is a marketing strategist who relocated from the U.K. to Singapore in 2007. Since then, he has developed brand and marketing strategies for many of the world's most admired companies. 10 million people around the world have read his marketing books and guides, and he appears regularly on television and in the press. In 2015, Simon founded his own marketing consultancy, Kepios. In addition, he is the Regional Managing Partner in Asia for We Are Social, a global marketing agency. He is also Head of APAC for Insider Consulting at Contagious Communications, another international marketing agency. Simon was recently recognized as one of Asia's Most Influential Digital Marketers by CMO Asia Magazine, and he was featured in Campaign Asia's "40 Under 40" honours list in 2014. Outside of work, Simon is a music producer and a DJ, and he's halfway through recording his first album. He also organizes various social events, including tasting nights for the Singapore Whisky Society, as well as the hugely popular #SataySocial street-food event. Links: Simon's about.me webpage Kepios website We Are Social website We Are Social's 2016 Digital Yearbook on SlideShare Simon on Twitter
“Thank you for ginning us!” In the style of a radio phone-in, James and Per open the door and invite in you, the listener. Our guests in our fourth listener phone-in ended up being Heather Burns, Simon Kemp, and Artem Pereverzev.
Professor Larry Squire and Dr Simon Kemp give the first Unconscious Memory Seminar. Larry Squire: ‘Conscious and Unconscious Memory Systems of the Mammalian Brain’ Distinguished Professor Larry Squire (UCSD), whose pioneering work established the distinction between conscious and unconscious memory, discusses the structure and organization of memory. Simon Kemp: 'Unconscious Memory from Proust to the Present' Dr Simon Kemp (Somerville, Oxford), explores how memory and the unconscious intertwine in literature from Proust to the contemporary novel, and consider what light might be shed by new perspectives on the nature and functioning of unconscious memory offered by cognitive neuroscience.
Prof David Herman (Durham) on ‘Narrative and/as Heterophenomenology: Modelling Nonhuman Experiences in Storyworlds’ with responses from Dr Emily Troscianko (MML) and Dr James Carney (Social and Evolutionary Science Research Group) followed by refreshments Wednesday 20th November, 4-6.30pm, The Seminar Room, TORCH, Radcliffe Humanities Building with Prof David Herman (Durham) on ‘Narrative and/as Heterophenomenology: Modelling Nonhuman Experiences in Storyworlds’ with responses from Dr Emily Troscianko (MML) and Dr James Carney (Social and Evolutionary Science Research Group) followed by refreshments and discussion. David Herman is Professor of the Engaged Humanities in the Department of English Studies at Durham University. He is author of Storytelling and the Sciences of Mind (MIT Press, 2013) and many other books and articles working at the intersection of literary study and cognitive science. Emily Troscianko is a JRF in Modern Languages at St John’s College, Oxford. Her study of Kafka, Kafka’s Cognitive Realism, will be published early next year by Routledge. James Carney is a post-doctoral researcher in the Social and Evolutionary Science Research Group in Oxford. He is co-editor of Beckett Re-Membered: After the Centenary (2012) and is currently working on a monograph entitled: Life Stories: Towards a Biosemiotic Model of Narrative Signification to be published by de Gruyter. The seminar is the first organized as part of a new project with the working title: “Cultures of Mindreading: The novel and other minds” Report from Cultures of Mind-Reading: The Novel and Other Minds The session inaugurated a new thread in the Comparative Criticism and Translation Programme which will be investigating ways in which the novel as a form reflects on and contributes to a flexible understanding of how human beings interact with, understand and make sense of each other. David Herman’s presentation focused on the limit case: interacting with and understanding non-human animals, asking where and why we draw the limits of mutual understanding, and looking at the ways in which narratives which focus on animal consciousness can reflect on, expand and explore the limits of human self-understanding. Emily Troscianko, in her response, asked whether there was a lingering commitment in Herman’s otherwise very innovative approach to a model of consciousness as a representation of the world (agent-makes-representation-of-environment-in-its-mind). This is a crucial point. If we want to escape from the idea that literature ‘mirrors’ the world, it is probably helpful to give up the parallel trope that the mind ‘mirrors’ reality and to look to models, like that of Alva Noë, on whom David Herman drew in his presentation, which understand the mind not as a mirror or inner state but as a form of shared practice: a product of things people do together in a shared environment. James Carney emphasized the importance of checking the models of narrative we develop with what can be observed of the way people actually behave. He reminded us of the variety of narrative forms, not all of which we treat in the same way, and not all of which we have the same expectations of. Finally, he issued a caveat about anthropomorphism. However circumspect we are when approaching and trying to understand animal minds, it is all too easy to construct them in the end as nothing more than attenuated human minds. An element which strongly emerged from the discussion was the strength of the assumption that there will be one uniform human mind or one uniform animal mind. But the more we include culture and shared practices of interaction in our approach, the less tenable this will appear. Human beings and dogs learn to interact with each other in specific contexts, so there will be as many varieties of canine minds as there are cultures of dog-handling. The session opened the way for further study of the different cultures through which we learn to engage with other minded beings. (BM) Participants: Ben Morgan, James Carney, Emily Troscianko, David Herman, Céline Sabiron, K. Earnshaw, Yin Yin Zu, Laura Marcus, John Cook, Kirsten Shepherd-Barr, Laurence Mann, Matthew Reynolds, Stephen Harrison, Mohamed-Salah Omri, Simon Kemp, Xiaofan Amy Li, Lianjiang Yu, Kaitlin Standt, Foranzisha Kohlt, Ian Klinke, Anne Sommer, Rey Conquer, Lia Raitt Kaitt, Barry Murname, Christopher Cheung, San Verhauert, E. Cykoswke, L. Braddork, Alicia Gaj, Brooke Berdtson, Joanna Raisbeck, Benedict Morrison, Harriet Wragg. Prof David Herman (Durham) on ‘Narrative and/as Heterophenomenology: Modelling Nonhuman Experiences in Storyworlds’ with responses from Dr Emily Troscianko (MML) and Dr James Carney (Social and Evolutionary Science Research Group).
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