Podcasts about targeted ads

keywordscybersecurity, leadership, startups, failure, vendor trust, HACKERverse, communication, investment, innovation, beginner's mindset, job search, LinkedIn, networking, AI, personal branding, cybersecurity, lifestyle polygraph, superheroes, career advice, mentorshipsummaryIn this episode of No Password Required, host Jack Clabby and co-host Kaylee Melton engage in a thought-provoking conversation with Mariana Padilla, co-founder and CEO of HACKERverse.AI. The discussion revolves around the importance of embracing failure as a learning opportunity, the role of leadership in fostering a positive work environment, and the challenges faced in the cybersecurity vendor landscape. Mariana shares her insights on the need for better communication in the industry and the importance of a beginner's mindset in driving innovation. The conversation also touches on the future of investment in cybersecurity and the necessity of rebuilding trust within the industry. In this engaging conversation, Mariana discusses the challenges of job searching in the current landscape dominated by AI and the importance of networking and personal branding. She emphasizes that building trust and connections is crucial in the cybersecurity field. The discussion transitions into a fun segment called the lifestyle polygraph, where Mariana shares her thoughts on superheroes and their relevance to personal and professional growth. The episode concludes with Mariana providing insights on how to connect with her and her work.takeawaysEmbracing failure is crucial for personal and professional growth.Leadership should focus on transparency and learning from mistakes.A beginner's mindset can lead to innovative solutions in cybersecurity.The cybersecurity industry struggles with communication and trust.Venture capital influences the direction of cybersecurity startups.Sustainable business practices are essential for long-term success.The sales process in cybersecurity needs to be more efficient.Understanding vendor interoperability is critical for security.Cybersecurity vendors must demonstrate product viability effectively.The industry must evolve to meet the rapid pace of technological change. You're competing against AI for some of these jobs.Networking is so, so, so important.The online application system has been dying for quite some time.Your personal brand matters and you have to have one.Conferences are a prime opportunity to peacock a little bit.Batman has real feelings and real demons.The correct answer is Star Trek.Margot Robbie, I really like her.You're on the fantasy cybersecurity squad.Come follow me on LinkedIn for lots of shenanigans.titlesEmbracing Failure in CybersecurityThe Importance of Leadership in StartupsInnovating with a Beginner's MindsetHACKERverse: Revolutionizing CybersecuritySound Bites"It's all about leadership and leading by example.""I think we have a gap here.""We should focus on sustainably built businesses.""It's just a bunch of nonsense.""Networking is so, so, so important.""Batman has real feelings and real demons.""The correct answer is Star Trek.""Margot Robbie, I really like her.""You're on the fantasy cybersecurity squad."Chapters 00:00 Introduction to Cybersecurity Conversations02:00 Embracing Failure as a Learning Opportunity06:02 The Role of Leadership in Startups09:00 The Value of a Beginner's Mindset11:58 Understanding HACKERverse's Mission13:59 Challenges in the Cybersecurity Vendor Landscape17:08 Shaking Up the Status Quo in Cybersecurity21:52 The Future of Investment in Cybersecurity24:36 Navigating Job Searches in the Age of AI29:35 The Importance of Personal Branding30:23 Lifestyle Polygraph: Fun and Games39:05 Superheroes and Their Lessons43:45 Connecting with Mariana: Final Thoughts

Meta finally acknowledged that Facebook has a major spam problem, Perplexity is building a browser in part to collect customer data for targeted ads, and Motorola introduced the no-frills Moto Watch Fit. It's Friday, April 25th and this is your morning tech news roundup from Engadget. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Have you been experiencing TARGETED ADS on your smart devices?

Today's news: Paramount's Linear Revenue Dips as Streaming Sales Soar;  YouTube Podcasts Reach One Billion Milestone; Digital Rights Activists File Complaints Over Meta's Targeted Ads

In this greatest hits episode of Confessions of a B2B Entrepreneur, Tom Hunt is joined by David Heinemeier Hansson of 37signals (Makers of Basecamp + HEY). David shares his journey bootstrapping a business in the tech industry, debunking a few audience-building myths for marketers, how he overcame Apple's threat to launch Hey, and how he maximizes their profitability by selling a service rather than monetizing their products.

Dr. Killeen explores the value of targeted advertising in dentistry. Learn why it's smarter to focus marketing on areas needing growth, like implants or ortho, rather than investing in already thriving services. For more information about Dr. Addison Killeen, visit: www.addisonkilleen.com or interact with him on a daily basis at www.DentalSuccessNetwork.com

In this episode of the Social Studies Podcast the boys dive into topics such as the peculiarities of room names in houses, the point (or lack) of fine China, and the curious cases of targeted ads. Gaspare is in the thick of Elf on the Shelf season, and Joe shares his raw food preferences. The episode also dives into deep-fried turkey surprises and fun facts about 'The Office.' Plus, don't miss the jaw-dropping story of a jog that took an unexpected turn. Tune in for a mix of humor, nostalgia, and relatable moments! This episode is brought to you by BetterHelp. Give online therapy a try and get on your way to being your best self at https://www.betterhelp.com/socialstudies  Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Social Studies Podcast the boys dive into topics such as the peculiarities of room names in houses, the point (or lack) of fine China, and the curious cases of targeted ads. Gaspare is in the thick of Elf on the Shelf season, and Joe shares his raw food preferences. The episode also dives into deep-fried turkey surprises and fun facts about 'The Office.' Plus, don't miss the jaw-dropping story of a jog that took an unexpected turn. Tune in for a mix of humor, nostalgia, and relatable moments! This episode is brought to you by BetterHelp. Give online therapy a try and get on your way to being your best self at https://www.betterhelp.com/socialstudies  Learn more about your ad choices. Visit megaphone.fm/adchoices

Could the tech industry's complex algorithms support people during their darkest times, rather than just deliver targeted ads? Drawing from his own experience with depression, this week we're revisiting a talk by global mental health researcher Sandersan Onie, who shows how internet search behaviors can provide valuable insights into suicide risk and potentially help save lives by reaching people in a deeply personal way, at a crucial moment.

Meta Platforms (META) makes 98% of its revenue off advertising, but LikeFolio's Megan Brantley shows ad growth slowing in Facebook and Instagram. However, the company is poised to double down on ad revenue by using generative A.I. Megan explains how it can grow its client base buying ads on Meta's platforms. ======== Schwab Network ======== Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribe Download the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185 Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7 Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watch Watch on Vizio - https://www.vizio.com/en/watchfreeplus-explore Watch on DistroTV - https://www.distro.tv/live/schwab-network/ Follow us on X – https://twitter.com/schwabnetwork Follow us on Facebook – https://www.facebook.com/schwabnetwork Follow us on LinkedIn - https://www.linkedin.com/company/schwab-network/ About Schwab Network - https://schwabnetwork.com/about

During the Olympics and Euros, Yospace stitched 10 billion one-to-one targeted ads into live sports streams. Yospace's head of marketing explains how the company got it done.

Next in Media spoke with Daniel Folkman, Gopuff's SVP of business, about the company's growing footprint in the ad business despite the fact that he thinks there are way too many retail media networks.Takeaways:• Business Overview and Evolution: Gopuff started over 10 years ago, focusing on delivering convenience products like snacks and drinks. It has since evolved to carry over 5,000 SKUs, including groceries, home essentials, and alcohol.  • Target Customer Demographics: Gopuff's primary demographic is 18-35 year olds, with a strong focus on young parents.  • Sustainable Business Model: The company uses its funds to build infrastructure, technology, and fulfillment centers, focusing on long-term sustainability rather than short-term customer acquisition​.• Retail Media and Advertising: Gopuff entered the retail media space with its own advertising platform, which leverages the company's unique selling points: instant delivery, a young and targeted demographic, and specialized consumer data.  • In-house Ad Platform: Gopuff decided to build its ad platform internally to maintain control over its unique consumer data and optimize targeting.  • Future of Retail Media: The company sees consolidation challenges in the retail media space, arguing that many current retail media networks are not sustainable long-term.  • Customer-Centric Advertising: Gopuff focuses on delivering ads that feel like relevant content rather than spam. This strategy aims to enhance user experience while also improving ad performance and profitability​. Guest: Daniel FolkmanHost: Mike ShieldsSponsored by: Acast & Precise TVProduced by: FEL Creative

Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Tim Tebow, LIVE and in-person at Clay Clark's December 5th & 6th 2024 Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More **Request Tickets & See Testimonials At: www.ThrivetimeShow.com**Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/

Zach Hesterberg is the founder of Hesterberg Consulting, a marketing & consulting firm helping professional service providers use advertising, marketing funnels and ai to book more sales appointments and predictably scale their business.Join us for an exciting conversation with Zach Hesterberg as he shares his insights on simple hacks to convert ads to appointments, AI appointment setter workflows, and the future of AI in sales.Takeaways:Use specific ad copy for qualified leads.AI tools like WooSender book more appointments.Targeted form questions filter leads.Connect with Zach HesterbergFacebook | InstagramWebsite: www.hesterbergconsulting.comTimestamps:00:00 Wake up early to increase productivity.03:24 Targeted ads focus on specific copywriting tactics.08:41 Qualifying questions ensure financial suitability for services.12:01 Automated sales team calendar and lead management.15:10 Platform consistently drives higher bookings due to conversational approach.17:58 Limitations in program prevent desired customization options.22:40 Efficient, seamless processes for campaign workflows.23:21 Send data to multiple platforms for safety._____________________________________________

*5:00am:      Prices of Sandwiches *6:00am:      Wardrobe Malfunctions, Songs About Celebs *7:00am:      Reaching Out To An Ex When Their Parents Passed, *8:00am:       JC's Mom is Calling Concerned, Sophie Says: “Close To You” by Gracie Abrams C *9:00am:       Targeted Ads  

In this podcast episode, we discuss how to tap into the power of AI to create ads and manage ad campaigns for your online store across multiple channels, all in one place. Our featured guest on the show is Mati Ram, CEO at AdScale.com.Topics discussed in this episode: Why third-party cookies are dying and its impact on Google and Facebook adsHow first-party data from your store can improve ad accuracyHow losing third-party cookies do impact ad budgetsHow merchants can use first-party data in adsHow does AI optimize ad campaignsWhy dynamic segmentation is key for targeted adsHow merchants can use AI for better results in Google and Facebook adsLinks & ResourcesWebsite: https://adscale.com/Shopify App Store: https://apps.shopify.com/adscaleLinkedIn: https://www.linkedin.com/in/mati-ram-0930517/X/Twitter: https://twitter.com/adscaleGet access to more free resources by visiting the podcast episode page att.ly/7_ytVSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | PoduramaHow did you like this episode? Send us a Text Message.Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit ecommercecoffeebreak.com/start to get started.Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

In this episode, we're joined by Andrew Fujii, Director of Digital Marketing & Sales at Legal & General America. Andrew shares specific techniques for getting it right with targeted ads, experiments L&GA has conducted to reach their audience in different life stages, and why it's important not to assume you're always right. Guest Quote:“Trigger marketing for life insurance is really about life events. And so whether it is an individual getting married, having their first child, buying their first home, those are all really big triggers for having life insurance or starting the process of looking for life insurance. And luckily there are some platforms out there, Google ads, for example, they actually have a life events category. And in that life events category, you can drill down and actually see this person is having a child, they're buying their first home, different things like that. And Google's building that based off of all the search intent that that user has.” Segments: [03:03] Alchemy Unveiled: Mixing Marketing PotionsTrigger marketing for life insurance is all about life events: Andrew gives us a deep dive into why life insurance is important at any life stage and how, contrary to popular belief, it's relatively inexpensive for most people. [16:42] From Nuggets to Campaign GoldFlipping the approach on its head: Through a particular campaign, Andrew and his team were not seeing the results they wanted, so they refocused their efforts and saw the kind of success they were hoping for all along.[20:35] Gold Rush!Don't assume you're right: Actually, don't assume anything! Sometimes, what seems like the worst product or webpage can be your greatest asset in a given moment. Links & Resources:Connect with Kathryn TurnoffConnect with Andrew FujiiLearn more About DeluxeLearn more about Legal & General America

How these unique podcast advertisements can serve as the perfect complement to a brand's existing marketing strategies, amplifying the reach and impact of the intended message. Host: Lisa Laporte Download or subscribe to this show at https://twit.tv/shows/host-read-ads

How these unique podcast advertisements can serve as the perfect complement to a brand's existing marketing strategies, amplifying the reach and impact of the intended message. Host: Lisa Laporte Download or subscribe to this show at https://twit.tv/shows/host-read-ads

After some initial confusion, Ash, Luttsy & Susie O'Neill talk embarrassing targeted ads and getting nude in public...See omnystudio.com/listener for privacy information.

School lunches are finally getting healthier! But is that a good thing? Anna has three crazy news stories, but Raven can only pick one! Today his options are; cops called over a bug, a Stanley Cup attack, and a pyromaniac octopus! Sometimes you lose friends after a divorce, but if you claim to be my friend and keep talking to my ex, that's all I need to know about you! Did you know your phone is listening to you? Anna had everyone on the show open their phones to see what kind of ads are being targeted at them! Do you have a friend who always makes references that nobody gets? It's Raven. Raven is that friend. Are you up to date on this week's biggest news stories? Anna and Raven will get you caught up on what's trending, including the latest news on America's (least?) favorite app! What's the craziest excuse your child has given you to get out of bedtime? Producer Sean's stepson uses Sean's own dog against him! Wild animals at your child's school is always a little unnerving, but Anna couldn't help but wonder what ridiculous ideas might succeed in chasing the critters away! Adam and Tina can't agree on whether Adam should cut his hair. He's been growing out his hair for a couple of years now. Tina thinks it's cute and loves it, as does he but there's one problem. Adam believes that his co-workers and boss don't treat him well and he believes it's because of his hair. He thinks that they judge him based on it and it's holding him back with promotions. He's ready to cut it. Tina thinks it's a HR issue, not a hair cutting issue. What do you think? Katie has got a shot at $1800! All she has to do is beat Raven in pop culture trivia!

The U.S. House advances a bill requiring the government to get a warrant before purchasing data, an EU privacy watchdog says Meta should give users free options without targeted ads, and TikTok has started rolling out its photosharing Instagram rival. MP3 Please SUBSCRIBE HERE. You can get an ad-free feed of Daily Tech Headlines forContinue reading "An EU Privacy Watchdog Says Meta Should Give Users Free Options Without Targeted Ads – DTH"

Many companies already use or are introducing "pay or OK" models for targeted ads on the Internet. What legal issues does this raise in the EU? Frithjof Michaelsen, Digital Policy Officer at UFC-Que Choisir, the French Federation of Consumer Associations, joins Matthew Reynolds and Matthew Hall to discuss Meta's introduction of pay or OK, otherwise known as pay or consent, on its Facebook and Instagram platforms in the EU, the relevant law and the implications of this for the wider adtech ecosystem. Listen to this episode to learn more about the application of EU consumer and data protection rules and the EU Digital Markets Act to this model. With special guest: Frithjof Michaelsen, Digital Policy Officer, UFC-Que Choisir (France) Related Links: "Choose to lose with Meta" document; BEUC's assessment of Meta's subscription model (pay or OK) from a consumer law perspective (source: European Data Protection Board) BEUC "Choose to Lose With Meta" webpage (source: European Data Protection Board) BEUC Press Release "Consumer groups file complaint against Meta's unfair pay-or-consent model" (source: European Data Protection Board) Timeline of Meta and GDPR (source: European Data Protection Board) NOYB GDPR Withdrawal Complaint (source: noyb.eu) NOYB GDPR Pay or OK Complaint (source: noyb.eu) NOYB Press Release "Instagram & Facebook: 28 civil rights organisations urge European DPAs to reject “Pay or Okay” in pending case over € 250 “privacy fee”" (source: noyb.eu) EU Digital Markets Act (source: European Commission) BEUC and EU consumer group complaints against Meta under EU GDPR February 2024 Hosted by: Matthew Reynolds, Huth Reynolds LLP and Matthew Hall, McGuireWoods London LLP

In this episode, we dive into the world of attracting clients through targeted ads on social media. Our guest, Stephanie, brings a wealth of experience, having transitioned from being a marketing director in high-tech companies to running her own successful marketing agency. Currently residing in Italy, Stephanie is on a mission to empower beauty business owners to conquer self-doubt and imposter syndrome by helping them discover and engage with their ideal clients through a robust personal brand strategy. Stephanie emphasizes the importance of understanding your target audience, tailoring your offers to meet their needs, and leveraging the power of video ads to draw in potential clients. Through her program, The Ad Lab, she equips entrepreneurs with the skills to navigate the complexities of Facebook and Instagram ads effectively. Additionally, Stephanie hosts engaging online events aimed at enhancing various facets of branding and business growth. Tune in to gain valuable insights on optimizing your marketing efforts and attracting clients through strategic social media advertising. Connect with Stephanie Michell:instagram.com/stephaniemitchellmarketingwww.sunnystorm.marketing Check out StyleSeat: ⁠⁠⁠⁠⁠https://www.styleseat.com/join/?coupon=bbn⁠⁠⁠⁠⁠ We are the #1 on Feedspot 35 Best Beauty Business Podcasts ⁠⁠⁠https://podcasts.feedspot.com/beauty_business_podcasts/⁠⁠⁠ Connect with Brandi Taylor & BBN: ⁠⁠⁠ ⁠⁠⁠https://linktr.ee/Btaylor⁠⁠⁠⁠ Join The Community: ⁠⁠⁠⁠⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/bbnp/subscribe⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/iambranditaylor⁠⁠⁠⁠⁠ hello@businessbeautynetwork.com Website:⁠ ⁠⁠⁠⁠⁠⁠⁠⁠businessbeautynetwork.com⁠⁠⁠⁠⁠⁠⁠⁠⁠ Book a free Beauty Pro Discovery Call with Brandi: ⁠⁠⁠⁠⁠⁠⁠https://beautybusinessnetworkpodcast.as.me/dc⁠⁠⁠⁠⁠⁠⁠ This episode is sponsored by StyleSeat: ⁠⁠⁠⁠⁠https://www.styleseat.com/join/?coupon=bbn⁠⁠⁠ --- Support this podcast: https://podcasters.spotify.com/pod/show/bbnp/support

We learn Bob's Your Uncle, play Double Talk Trivia, & chat with Robert IrvineOn this episode:News (00:00:00)Entertainment Report (00:08:09)The General Store (00:46:13)Fox Good Day & Bizarre Files (01:10:48) Bob's Your Uncle & Targeted Ads (01:25:46)Robert Irvine Calls In & Double Talk Trivia  (01:54:12)Bizarre Files (02:34:04)Hollywood Trash & Music News (02:43:00)Wrap Up (02:58:43) 

On today's podcast episode, we discuss how much Amazon's new shopping chatbot can move the needle, what Planet Fitness' out-of-home ad network looks like, becoming a digital mannequin to see what clothes look like on you, whether minutelong soap operas will catch on, who the smartest people in the world are, and more. Tune into the discussion with vice president of content Suzy Davidkhanian, analyst Evelyn Mitchell-Wolf, and vice president of Briefings Stephanie Taglianetti.   Follow us on Instagram at:  https://www.instagram.com/insiderintelligence/   For sponsorship opportunities contact us: advertising@insiderintelligence.com For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here:  https://content-na1.emarketer.com/podcast-weekly-listen-amazons-new-ai-shopping-assistant-targeted-ads-gym-miniaturizing-tv   © 2024 Insider Intelligence    This episode is sponsored by StackAdapt, a multi-channel digital advertising platform used by marketers and agencies worldwide. Ranked as the number 1 DSP according to G2. StackAdapt, speed that makes the difference. Learn more about the Creative Builder at go.stackadapt.com/creativebuilder.  

SEGMENT - Jones, Mego, and Arcand react to a viral tweet from Outkick's Jason Whitlock and discuss targeted ads on social media in today's Megsplaining. 

Plus: The Biden administration considers raising tariffs on Chinese EVs. And Venezuela and the U.S. complete a prisoner exchange. Kate Bullivant hosts. Learn more about your ad choices. Visit megaphone.fm/adchoices

On today's podcast episode, we discuss whether X (formerly Twitter) can recover from its latest debacle, if folks will start buying cars on Amazon, whether ad-free social networks are inevitable, companies potentially ruining "buy one, get one free" deals, United Airlines weighing using passenger data to target ads on planes, how people feel about tipping in the US, and more. Tune in to the discussion with our vice president of Briefings Stephanie Taglianetti and analysts Ross Benes and Bill Fisher.   Follow us on Instagram at:  https://www.instagram.com/insiderintelligence/   For sponsorship opportunities contact us: advertising@insiderintelligence.com For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here:      © 2023 Insider Intelligence    Transform insights into impact with Affinity Solutions, your window into unparalleled consumer purchase insights. By analyzing data from over 140 million cards, Affinity Solutions informs personalized action plans that resonate with your market, driving growth and precision in every transaction. Visit www.affinitysolutions.com and lead with data.

Could the tech industry's complex algorithms support people during their darkest times, rather than just deliver targeted ads? Drawing from his own experience with depression, global mental health researcher Sandersan Onie shows how internet search behaviors can provide valuable insights into suicide risk and potentially help save lives by reaching people in a deeply personal way, at a crucial moment.

Gabriella Mirabelli interviews Dr. Nadia Abou Nabout, an expert in interactive marketing and social media, about the challenges marketers face in digital advertising and practical guidance for assessing the effectiveness of various targeting strategies in today's dynamic landscape. Click here for the show notes - where you can find a link to the research paper, published in the IJRM, that holds the formula you need to assess your targeting's true potential! 

Tami Jaffe, a former CPA and finance professional, transitioned from the corporate world to become a successful coach and mentor. She now teaches others how to make the transition from employee to entrepreneur. Tami shows entrepreneurs the next steps in business growth, the importance of knowing your audience and the power of speaking engagements to connect with potential clients.    Highlights From This Episode: Identifying what is working, where your leads are coming from and exploring new sources of leads. Speaking as a powerful way to connect with audiences. The benefits of getting on podcasts as a starting point. Nurturing connections beyond the speaking engagement. The need for ongoing relationship building and continuously following up to foster growth.   Links & Resources From This Episode: Read more:  ‘You Already Made the Decision, You Just Aren't Happy With' by Tami Jaffe Learn more:  Tami Jaffe Website   More About Tami Jaffe Tami Jaffe is a success coach, energy shifter and speaker on topics of making better decisions and business growth. Tami guides her clients through the sometimes-overwhelming prospect of starting and growing a new business. Her Amazon #1 best-selling book You Already Made the Decision, You Just Aren't Happy With It, is a guide on how to make better decisions or live with the ones you've made.    Awesome FREE Resources for YOU!   Entrepreneur Toolbox  Special access to reports, books and resources provided to you as gifts from our podcast expert guests. This valuable information covers various business and life topics.   Power of 3 Daily Planner A one-page daily planner to keep you on track to reaching your goals and taking action on the important things in your business and life.    Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please Share It, Subscribe to the Podcast and Leave Us An iTunes Review.     Val Low is a MAP IT Master & Brand Strategist and takes entrepreneurs to their next level of growth and impact. Through visual business mapping, Val works with entrepreneurs to take their dreams and business ideas out of their head and bring them to life. Val provides strategy on creating a message and brand to stand out in a noisy marketplace that people love to talk about.   Visit Val's Website: https://vallow.me/   Connect with Val on Linked In: https://www.linkedin.com/in/val-low  

Some of the world's biggest tech companies are now subject to new laws in European Union that are aimed at minimising harmful online content while protecting users' privacy. Last Friday the 19 largest platforms in the world - including the likes of Meta, Google, Amazon, Alibaba and TikTok - became subject to the EU's Digital Services Act. It requires them to do things like flag illegal online content and products, ban targeted ads and so-called 'dark patterns' that manipulate or trick users, introduce transparency measures, and mitigate the risk of disinformation, election manipulation and cyber violence and harm to women and children. Non-compliance could see fines of up to six percent of global turnover - and it's expected the new law will have a flow on effect outside the European Union. So have the platforms moved to make the required changes? And how has the new legislation been greeted in the United States, where most of the Big Tech companies are based? Kathryn speaks to the EU's envoy to the US, Gerard de Graaf, who is based in Silicon Valley. He's here for the Diplosphere Conference - focused on what the advance of AI means for all of us - that's happening in Wellington tomorrow.

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Peek behind the screen into the world of targeted ads in this Skeptical Sunday episode, as I join Jordan Harbinger on his show. From algorithms to privacy concerns, we unravel how personalized ads work and their impact on us. Tune in for a revealing exploration of the forces shaping our online journey. #targetedads #adtech #dataprivacy The Jordan Harbinger Show: jordanharbinger.com Andrew Gold links: http://YouTube.com/andrewgold1 http://instagram.com/andrewgold_ok http://twitter.com/andrewgold_ok https://www.patreon.com/andrewgold Learn more about your ad choices. Visit megaphone.fm/adchoices

Could the tech industry's complex algorithms support people during their darkest times, rather than just deliver targeted ads? Drawing from his own experience with depression, global mental health researcher Sandersan Onie shows how internet search behaviors can provide valuable insights into suicide risk and potentially help save lives by reaching people in a deeply personal way, at a crucial moment.

Could the tech industry's complex algorithms support people during their darkest times, rather than just deliver targeted ads? Drawing from his own experience with depression, global mental health researcher Sandersan Onie shows how internet search behaviors can provide valuable insights into suicide risk and potentially help save lives by reaching people in a deeply personal way, at a crucial moment.

Could the tech industry's complex algorithms support people during their darkest times, rather than just deliver targeted ads? Drawing from his own experience with depression, global mental health researcher Sandersan Onie shows how internet search behaviors can provide valuable insights into suicide risk and potentially help save lives by reaching people in a deeply personal way, at a crucial moment.

One reader notes: Back in the 80s and 90s, marketing reached us via malls and television. But today, it's as easy as opening up your phone and having access to 1-click shipping. How has targeted marketing changed our approach to spending, and where can we draw the line? Welcome back to #RichGirlRoundup, Money with Katie's weekly segment where Katie and MWK's Executive Producer Henah answer your burning money questions. Each month, we'll put out a call for questions on her Instagram (@moneywithkatie). New episodes every week. — Mentioned in the Episode: Federal Trade Commission's Brief on the Economics of Targeted Advertising: https://www.ftc.gov/system/files/documents/reports/brief-primer-economics-targeted-advertising/economic_issues_paper_-_economics_of_targeted_advertising.pdf What is Influencer Marketing & How Does It Target Children? https://www.frontiersin.org/articles/10.3389/fpsyg.2019.02685/full Instagram post on financial discipline: https://www.instagram.com/p/CukWobWR9pb/?img_index=1 Why I'm No Longer Listening to Influencer Suggestions: https://www.thegoodtrade.com/features/social-media-influencers-trust/ — Read Money with Katie: https://moneywithkatie.com/ Follow Money with Katie! Instagram - https://www.instagram.com/moneywithkatie Twitter - https://twitter.com/moneywithkatie TikTok - https://www.tiktok.com/@moneywithkatie Learn more about your ad choices. Visit megaphone.fm/adchoices

Do personalized ads enhance our online experience or intolerably invade our privacy? Andrew Gold joins us on this Skeptical Sunday to uncover the truth! On This Week's Skeptical Sunday: Personalized advertising relies on algorithms that collect and analyze user data to tailor ads to individual preferences. While personalized ads can be effective in engaging users and providing relevant content, they raise concerns about privacy invasion and potential manipulation. Voice-activated devices like Amazon's Alexa and Apple's Siri are designed to listen for wake-up words, but there have been instances of accidental recordings and privacy breaches. The use of personal data in advertising can lead to discrimination and perpetuate existing inequalities. Stakeholders including tech companies, advertisers, regulators, and users have roles to play in ensuring ethical and privacy-respecting practices in personalized advertising. Users can — and should — take steps to protect their privacy and advocate for stronger privacy protections. Connect with Jordan on Twitter, Instagram, and YouTube. If you have something you'd like us to tackle here on Skeptical Sunday, drop Jordan a line at jordan@jordanharbinger.com and let him know! Connect with Andrew on Twitter and Instagram, and check out On the Edge with Andrew Gold here or wherever you enjoy listening to fine podcasts! Full show notes and resources can be found here: jordanharbinger.com/862 This Episode Is Brought To You By Our Fine Sponsors: jordanharbinger.com/deals Sign up for Six-Minute Networking — our free networking and relationship development mini course — at jordanharbinger.com/course!

On today's episode, we discuss how this year's Amazon Prime Day will be different, how competitors can maximize the sales holiday's impact, and an uncanny link between Prime Day and the end-of-year holiday season. "In Other News," we talk about the significance of NBCUniversal and Walmart Connect bringing targeted ads to live sports and Amazon's AI initiatives. Tune in to the discussion with our vice president and analyst Andrew Lipsman.   Follow us on Instagram at:  https://www.instagram.com/behindthenumbers_podcast/   For sponsorship opportunities contact us: advertising@insiderintelligence.com For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here:      © 2023 Insider Intelligence 

Until last year, an antiabortion group was using location data gathered from cellphones to send people who visited Planned Parenthood targeted advertising. WSJ reporter Byron Tau joins host Zoe Thomas to explain how the group got the information, the legality of these steps, and more about the group behind the effort. Learn more about your ad choices. Visit megaphone.fm/adchoices

Market Proof Marketing · Ep 277: Should Targeted Ads Target You?Andrew Peek, Jackie Lipinski and Julie Jarnagin start the podcast by asking “What one thing makes you start immediately looking at homes in order to move?” And give various answers on what it was for them. They discuss Andrew's controversial takes on dashboard usage, share advice on builder website content, and the future of ai in regards to targeted ads.  Story Time (04:36)Andrew believes that dashboards should not be used by individuals with “marketing” in their titleJulie hired someone to help her pick out some paint for the exterior of her homeJackie is thinking about how to instruct builders on content for their website and the best way to prepare for future content News (21:46)Presales! Say What? (https://www.doyouconvert.com/blog/presales-say-what/)Major Facebook ad glitch has advertisers asking about refunds (https://www.cnbc.com/2023/04/26/meta-suffered-a-major-facebook-ad-glitch-clients-asking-about-refunds.html)Generative AI coming soon to Google Ads (https://searchengineland.com/google-integrates-generative-ai-into-ad-campaigns-395835)Entry-level home shoppers most likely to face bidding wars this spring (https://zillow.mediaroom.com/2023-04-20-Entry-level-home-shoppers-most-likely-to-face-bidding-wars-this-spring)Current Favorites (00:37:17)Jackie has been attending ToastMasters and enjoys seeing how different people analyze and present information and encourages everyone to push themselves this year. Andrew bought a piece of workout equipment for a great deal on Facebook Market Place.Julie is listening to the podcast “Smartless” and enjoys the co-hosts banter and subject matter.Questions? Comments? Email show@doyouconvert.com or call 404-369-2595 and we'll address them on the next episode. More insights, discussions, and opportunities can be found at Do You Convert All Access or on the Market Proof Marketing Facebook group.Subscribe on iTunesFollow on SpotifyListen On StitcherA weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, Jackie Lipinski, Julie Jarnagin, and other team members from Do You Convert will break down the headlines, share best practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We're here to help you – not to sell you! The post Ep 277: Should Targeted Ads Target You? appeared first on Online Sales and Marketing for Home Builders - DYC.

Paul Kelly is the chief revenue officer of A Million Ads, a leading firm specializing in dynamic audio ads for hundreds of brands, like Target, Under Armour and Ford. His role allows him to speak to brands daily and manage a new era of personalization in audio that is both privacy compliant yet still capable of meeting the individual customer's needs. Prior to A Million Ads, Paul shaped and actively scaled the commercial strategy for a number of high-growth digital companies including Viacom, AwesomenessTV, Watchmojo and GoldieBlox. His experiences gave him first-hand knowledge about brand activity outside above the line advertising, including advanced customer service and product development. In this episode, you will learn How has the rise of podcasting and streaming services influenced the growing importance of audio advertising in the ecommerce marketing world The concept of hyper-targeting in the context of audio ads and how it can lead to significant cost savings for businesses What sets audio ads apart from traditional advertising mediums when it comes to personalization and audience targeting Key elements that make an audio ad campaign successful and memorable for listeners Example of a brands that have seen significant success by leveraging hyper-targeted audio ads For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com Or on YouTube at: https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ Follow Arlen: Twitter: https://twitter.com/askarlen  Facebook: https://www.facebook.com/arlen.robinson.7  Instagram: https://www.instagram.com/arlenyohance/  LinkedIn: https://www.linkedin.com/in/arlenrobinson/  Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more. Thanks for listening. Be sure to subscribe and leave a review.

Plus, Chloe will be judging a competition at UCF later today and how does she judge compared to Obie who's a self proclaimed softee

On today's episode, we discuss whether it's time for Google to spin off YouTube, how people feel about targeted ads, what consumers think about using AR to shop, what an in-car TikTok app might look like, the US Supreme Court examining Section 230, paid health leave in the US versus the world, and more. Tune in to the discussion with our analysts Blake Droesch, Evelyn Mitchell, and Paul Verna.   Follow us on Instagram at: https://www.instagram.com/behindthenumbers_podcast/   For sponsorship opportunities contact us: advertising@insiderintelligence.com For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here:  https://content-na1.emarketer.com/podcast-weekly-listen-time-google-spin-off-youtube-sentiment-around-targeted-ads-tiktok-car-app   © 2023 Insider Intelligence      Analyze, engage, and influence your audience with Meltwater's data-rich suite of social and media intelligence solutions. More than 27,000 organizations around the world use Meltwater to make better business decisions faster. Learn how at meltwater.com.  

Amin, Tray, Big Jerv and Jason Madison discuss the wildness going on with social media ads and the rules of takeout vs delivery. WATCH THIS EPISODE ON YOUTUBE: Youtube.com/countthedings1 Produced by John Jervay - https://twitter.com/johnjervay Sign up for The Athletic: TheAthletic.com/dings Support us on www.patreon.com/countthedings Find us: www.countthedings.com Social: @countthedings @bommpodcast Facebook: www.facebook.com/countthedings Learn more about your ad choices. Visit podcastchoices.com/adchoices

Amin, Tray, Big Jerv and Jason Madison discuss the wildness going on with social media ads and the rules of takeout vs delivery. WATCH THIS EPISODE ON YOUTUBE: Youtube.com/countthedings1 Produced by John Jervay - https://twitter.com/johnjervay Sign up for The Athletic: TheAthletic.com/dings Support us on www.patreon.com/countthedings Find us: www.countthedings.com Social: @countthedings @bommpodcast Facebook: www.facebook.com/countthedings Learn more about your ad choices. Visit podcastchoices.com/adchoices

The EU will require Apple to switch to a USB-C port on iPhones starting in late 2024 and the company isn't happy about it. Plus Elon Musk is on the verge of closing his deal for Twitter, the US Department of Justice is reportedly investigating Tesla and gamers might be shocked to learn that physical copies of Call of Duty: Modern Warfare II have no game on the physical disk.See omnystudio.com/listener for privacy information.

Have you ever searched for something online, only to find an eerily related series of ads popping up at each website you visit afterward? If so, you've encountered the Brave New World of targeted online advertising. But is it a force for good? For ill? Join the guys and special guest Jonathan Strickland as they explore the facts, fiction and controversy surrounding online ads. See omnystudio.com/listener for privacy information.