Podcast appearances and mentions of colleen gallagher

Most leaders learn to read a company by its story. Colleen Gallagher learned to read it by its numbers.In this episode, AJ Vaughan sits down with Colleen Gallagher, CEO of Textio, the HR technology company that has spent more than a decade helping some of the largest organizations in the world write sharper job postings and make better hiring decisions.Colleen did not come up the traditional people path. She started in consulting, running diligence on companies being bought, sold, and financed, learning to assess a business fast by how it made money and where it put that money to work. That foundation carried her from CFO to COO to CEO of Textio, and it still shapes how she leads.We get into:How finance gives you visibility into the entire organization instead of a single trackWhy strategy is really the allocation of two limited resources, money and timeWhat it takes to assess the health of any business quickly, starting from the invoice level upThe thinking behind Lavalier, Textio's new interview intelligence platform, is built to keep hiring anchored to skills and evidence instead of opinionWhere hiring decisions are heading as the evidence underneath them gets strongerIf you care about the financial logic underlying people's decisions, this conversation is for you.Learn more about Textio: https://textio.com/The Business of Alignment is where workforce leaders name what is actually true about the future of work.

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher sits down with Dr. Michael Carr-Tatonetti, CPP, CAE, Founder & CEO of Pricing for Associations, to explore one of the most powerful—and often misunderstood—tools available to association leaders: pricing.From membership dues and event registrations to sponsorships and education programs, pricing decisions influence far more than revenue. Michael shares why associations often underprice their value, overcomplicate their offerings, and allow fear of member backlash to hold them back from making strategic decisions.

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher sits down with Adrienne Lerro, Partner at PwC, to discuss what it takes to successfully lead transformation in large organizations.Drawing on her experience leading global operational and technology transformations, Adrienne shares why the most successful organizations focus on solving business problems—not simply implementing new technology. The conversation explores how AI is accelerating change, where organizations are seeing the greatest returns, and why people, processes, and data remain critical to long-term success.

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher sits down with Leslie Frazier, SVP of Community and Industry Relations at Virginia REALTORS®, for a thoughtful conversation on leadership, advocacy, housing, and the evolving role of associations in building stronger communities.With experience spanning political campaigns, state government, and association leadership, Leslie shares how relationship-building, data, and authentic communication help Virginia REALTORS® navigate complex issues like housing affordability, advocacy, and belonging in a rapidly changing environment.

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher sits down with Katy Thorbahn, President & CEO of Shiny, for a thoughtful conversation about customer indifference, trust-building, and why the most effective organizations focus less on selling—and more on being genuinely helpful.Drawing from her deep experience in financial services marketing, Katy shares how brands in highly commoditized industries build loyalty by creating confidence at every step of the customer journey. While her work centers on financial services, the lessons translate directly to associations navigating member engagement, retention, and long-term trust.

In this solo episode of The Association Insights Podcast powered by OnWrd & Upwrd, host Colleen Gallagher takes a step back to unpack where AI actually stands right now in association communications and PR.After months of rapid experimentation across the industry, Colleen moves beyond the hype to focus on what's actually working, where teams are seeing real value, and where challenges are starting to surface. From accelerating workflows to protecting voice and credibility, this episode offers a clear, practical lens on how associations can use AI effectively—without losing what makes their communications impactful.

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher takes a step back to focus on a foundational—but often overlooked—driver of association success: trust.In a landscape shaped by information overload, growing skepticism, and declining institutional credibility, trust is no longer assumed—it's earned, reinforced, and, if neglected, quickly lost.

In this solo episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher, President & CEO of OnWrd & UpWrd, breaks down one of the most overlooked opportunities in association communications: how to better use the member data you already have to shape stronger, more relevant messaging.While many organizations focus on collecting more data, Colleen challenges that assumption arguing that most associations already have a wealth of insight at their fingertips. The real gap isn't access to information. It's how that information is translated into what organizations actually say publicly.

In this solo episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher explores how leading associations are rethinking their annual meetings—not just as events, but as strategic opportunities to build visibility, credibility, and momentum that lasts well beyond the closing session.

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher is joined by Meghan Henning, Senior PR Strategist & Founding Partner, and Christine Stay, Director of Operations at OnWrd & UpWrd, for a fast-paced conversation on the real challenges associations are facing right now.Instead of going deep on one topic, this episode takes a rapid-fire approach to the situations many teams are navigating every day—from lack of visibility and overwhelmed staff to stalled campaigns, underused member stories, and uncertainty around AI.

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher sits down with Alexandra Bradley, President; Kim Howard, CAE, President-Elect; and Whitney Meyerhoeffer, MPA, CAE, Secretary/Treasurer of The Alliance for Women in Associations.Together, they share how the Alliance came to life, the gap it is designed to fill, and why creating community for women in the association space feels especially urgent right now.

Building Stronger Association Teams: Wellbeing, Leadership, and Sustainable PerformanceIn this episode of The Association Insights Podcast, host Colleen Gallagher sits down with Johanna Roodt, Founder, Wellbeing Consultant & Coach, Leladijo Consulting, for a timely conversation on what it really takes to build healthy, high-performing association teams.From burnout and communication breakdowns to leadership habits and practical wellbeing strategies, Johanna brings both lived experience and actionable insight—drawing from her work leading association teams and supporting professionals across high-pressure environments like events.

In this episode of The Association Insights Podcast, host Colleen Gallagher, President & CEO of OnWrd & UpWrd, sits down with Melissa Loner, MBA, QAS, Chief Executive Officer of the National Society of Compliance Professionals (NSCP), one of the 2025 Association Insights Comm Impact Award winners.NSCP was recognized for its thoughtful, transparent internal communications strategy during the leadership transition from longtime Executive Director Lisa Crossley to Melissa's leadership. From early board and member communications to a symbolic passing-of-the-baton moment at the organization's national conference, the transition reflected what a mission-driven, people-first approach to change can look like.

In this solocast episode of The Association Insights Podcast, host Colleen Gallagher, President & CEO of OnWrd & UpWrd, takes a step back to reflect on the evolving role of communications leadership in associations.Drawing on nearly two decades of experience working alongside associations across healthcare, transportation, finance, workforce development, and professional services, Colleen shares the leadership lessons, patterns, and strategies that separate organizations that simply communicate from those that become the trusted voice in their industry.Whether you're leading communications, marketing, advocacy, or membership engagement, this episode offers practical insights on how associations can strengthen trust, shape conversations, and position themselves as go-to sources of expertise.Key HighlightsSeven Lessons in Communications LeadershipColleen reflects on key lessons from her career working with associations—from the central role of trust and authenticity to the importance of strategic focus, crisis preparedness, and leadership judgment in an increasingly complex media environment.Navigating Politicized and Complex IssuesAs industries face increased public scrutiny and political pressure, associations are being called on to provide credible perspectives while maintaining trust with stakeholders.The Rising Importance of the CEO VoiceFrom thought leadership to media interviews and LinkedIn visibility, executive leadership is playing a growing role in shaping how associations communicate with members, media, and policymakers.Why Member Stories Matter More Than EverThe most powerful communications asset associations have may be their own members. When organizations elevate real-world stories and experiences, they humanize complex issues and bring industry challenges to life.Becoming the Go-To Voice in an IndustryColleen breaks down six factors that help associations become trusted sources for journalists, policymakers, and stakeholders—from proactive messaging and consistent narratives to research, executive visibility, and strong media relationships.

In this episode of The Association Insights Podcast, host OnWrd & UpWrd's Colleen Gallagher welcomes back Louise St. Germain, Interim Executive Director of the International Society on Thrombosis and Haemostasis (ISTH) for a powerful conversation on leadership during transition, global scale, and what it truly takes to maintain stability while building momentum.After more than a decade in senior leadership at the ISTH—and over two decades in global health communications, advocacy, and crisis response—Louise has stepped into the organization's top leadership role during a pivotal period. With 7,500 members across 120 countries and major milestones ahead—including the 2026 Congress in Paris—she shares what it means to lead with humility, curiosity, and clarity.

In this episode of The Association Insights Podcast, host Colleen Gallagher sits down with Jen O'Brien, Director of Research and Innovation at the American Marketing Association (AMA), to unpack the newly released Future Trends in Marketing Report—and what it means for association marketers navigating rapid change.With AI reshaping how work gets done, how audiences discover brands, and how trust is built, this conversation moves beyond hype to focus on practical, long-term implications. Jen shares how AMA approached foresight-driven research, why a 5–10 year lens matters right now, and how associations can better support professionals through disruption, skill shifts, and evolving career paths.

In this episode of Reboot IT, host Dave Coriale sits down with Colleen Gallagher, President & CEO of Onward and Upward, to talk about how associations are using AI as more than just a tool—they're treating it like a thought partner. Colleen shares real-world examples of AI helping with PR strategy, repurposing research, and freeing up time for small-staff associations. They also dig into why authenticity matters, how to set guardrails, and what it takes to make AI work without losing your human touch.Themes and Topics:AI in PR, Communications, and ResearchA national IT and workforce association used a custom GPT trained on PR strategy to brainstorm ideas and create strategic plans.AI helped identify targeted journalists and outlets for a research report, saving days of manual research and landing coverage that previously seemed impossible.AI transformed 100-page technical reports into member-friendly summaries, increasing engagement without replacing original research.Small Associations Leveraging AIA small-staff association implemented an AI policy early, focusing on transparency and data protection.Weekly meetings encouraged staff to share AI use cases, leading to automation of job aids, survey analysis, and content repurposing.Efficiency vs. AuthenticityAI accelerates workflows, but human editing and fact-checking remain essential, especially in technical fields.Associations intentionally keep a “human roughness” in writing to avoid robotic tone and maintain authenticity.Disclosure and TransparencyBest practice: note when AI supports content creation (e.g., “This article was assisted by AI and edited by a human”).Transparency builds trust, even if disclosure norms evolve over time.Infrastructure and SecurityBefore implementing tools like Copilot, associations must secure their infrastructure and protect intellectual property.Data fencing and cybersecurity measures prevent unintended exposure of sensitive information.AI as Amplification, Not ReplacementAI should enhance human creativity and capacity, not erase it.The real win is amplification—doing more with the same resources while maintaining trust and authenticity.

In this episode of The Association Insights Podcast, host Colleen Gallagher sits down with Katy Doss, Founder & CEO of Script Marketing, for a practical conversation on the marketing basics associations can't afford to skip—especially as attention gets harder to earn and teams are stretched thin.While Katy's work centers on marketing for outdoor service businesses, her approach translates directly to association challenges: building trust, staying visible without overdoing it, and creating consistent member engagement that actually drives action.

Phenom, the leader in applied AI that helps organizations hire faster, develop better, and retain longer, today announced it acquired Included, an AI-native agentic people analytics platform that surfaces actionable insights for faster, smarter workforce decision-making. https://hrtechfeed.com/phenom-acquires-included-ai/ Employers.io has acquired Job-Applications.com with one clear goal: rebuild it for today's job market while keeping what made it useful in the first place.   https://hrtechfeed.com/employers-io-acquires-job-applications-com-to-rebuild-and-modernize-a-trusted-job-search-platform/ A couple of new CEo announcements Oyster®, the global employment solution to employ, pay, and care for distributed teams, today announced the appointment of Hadi Moussa as Chief Executive Officer. Moussa succeeds founder and CEO Tony Jamous, who will move into the new role of Executive Chairman with a focus on long-term vision and strategy. This founder-led transition will accelerate Oyster's growth and its mission to scale global employment equality. It will also strengthen the company's ability to support customers as they navigate AI-driven workforce transformation and expand global teams with confidence. Textio, a leader in building tools that help high-growth companies recruit and coach high-performing teams, today announced that its board has appointed Colleen Gallagher, currently Chief Operating Officer, as the company's next Chief Executive Officer. https://hrtechfeed.com/hr-tech-executive-moves/ The HRIS Manager provides strategic, functional, and technical leadership in the development, implementation, and optimization of HR systems across Henry Crown and Company (HCC), CC Industries (CCI), and portfolio companies under management agreements.  https://hrtechjob.com/jobs/196263282-hris-manager Learn more about your ad choices. Visit megaphone.fm/adchoices

In this final episode of 2025, host Colleen Gallagher, CEO of OnWrd & UpWrd, reflects on a year of learning, listening, and leadership across 53 episodes of The Association Insights Podcast this year.From member value and communications to AI, advocacy, culture, and leadership, this solocast pulls together the most consistent themes that emerged across conversations with association CEOs, communicators, strategists, and builders navigating a year defined by uncertainty—and intentional change.Rather than predictions or hype, this episode focuses on what association leaders actually shared about what's working, what's shifting, and what deserves more focus as we head into 2026.Key Reflections from 2025Uncertainty is the environment—strategy is the responseRelationships, not transactions, drive influence and trustMember value is defined by experience, not benefits listsData matters only when it's used to adjust and improveAI is a leadership decision, not just a technology oneCulture determines whether strategy succeeds or stallsColleen also offers reflection questions to help association leaders close out the year with clarity—and outlines what associations should be prioritizing in 2026, grounded directly in insights shared throughout the podcast.

A Virtual Roundtable ReplayIn this holiday-week episode of The Association Insights Podcast, we're re-airing our December LinkedIn Live roundtable, Member Value Reimagined—How Associations Are Evolving to Meet Modern Expectations.As member expectations continue to evolve, associations are rethinking what value truly means—beyond benefits to belonging, relevance, and impact. Hosted by Colleen Gallagher, President & CEO of OnWrd & UpWrd and publisher of Association Insights, this candid conversation features Stephanie Denvir of the Healthcare Financial Management Association, Kerri McGovern of the Council for Advancement and Support of Education, and Brian Peters of The Adhesive & Sealant Council, sharing how they're adapting engagement, personalization, and retention strategies heading into 2026.

In this special year-end episode of The Association Insights Podcast, we're re-airing the live broadcast of the 2025 Association Insights CommImpact Awards, originally streamed on YouTube. Hosted by Colleen Gallagher, President and CEO and Meghan Henning, Senior PR Strategist of OnWrd & UpWrd, the ceremony celebrated associations across North America whose communications, storytelling, and engagement efforts are setting new standards of excellence.The Association Insights CommImpact Awards recognize outstanding work across eight core categories, spotlighting campaigns that elevate industries, strengthen member communities, and demonstrate the power of strategic, human-centered communication.Key Highlights:Advocacy Excellence: American Academy of Family Physicians (AAFP)Recognized for their National Immunization Awareness Month campaign, which delivered trusted, compassionate messaging in a highly politicized public health environment—reaching millions and strengthening vaccine confidence nationwide.Best Media Relations Campaign: NTM Info & Research (NTMir)Honored for World NTM Day 2025, a bilingual global media campaign spotlighting an underrecognized lung disease and achieving nearly 200 million impressions across 25 countries.Innovative Content Strategy: College of American Pathologists (CAP)Awarded for a dynamic, multi-channel content ecosystem that advanced education, engagement, and member value through advocacy communications, podcast storytelling, and platform-specific campaigns.Thought Leadership & Research: Association of Clinical Research Professionals (ACRP)Recognized for transforming the release of ICH E6(R3) into a comprehensive suite of educational resources reaching tens of thousands of professionals worldwide.Effective Member Engagement Initiative: American Bus Association (ABA)Honored for the ABA News Center, a modern digital hub amplifying member stories and driving increased engagement and visibility across channels.Event Promotion: Plasma Protein Therapeutics Association (PPTA) with Media SourceRecognized for their International Plasma Awareness Week 2025 campaign, leveraging national survey data, patient storytelling, and a virtual media tour to drive public awareness and action.Outstanding Internal Communications: National Society of Compliance Professionals (NSCP)Awarded for a thoughtful, people-first succession communications strategy that ensured clarity, stability, and trust during a leadership transition.Leadership in Public Awareness Campaign: Federation of State Medical Boards (FSMB)Honored for the “Care Matters” PSA campaign, a story-driven effort highlighting the role of state medical boards in safeguarding patient trust and earning more than 44 million views.Join us as we celebrate these associations and the impactful work shaping the future of association communications.Stay Connected:Subscribe to The Association Insights podcast on Spotify, Apple Podcasts or YouTube Podcasts to ensure you never miss an episode.Follow us on LinkedIn at OnWrd & UpWrd for the latest in association trends and strategies.Coming Soon: We're continuing to sit down with association leaders, builders, and problem-solvers to unpack what's working, what's changing, and how to lead with clarity in 2026 and beyond. Stay tuned!

In this episode of The Association Insights Podcast, host Colleen Gallagher kicks off our Big Ideas & Trends Series with a candid conversation about what it really takes for associations to innovate.Colleen is joined by Elizabeth Weaver Engel, M.A., CAE, Chief Strategist, Spark Consulting; Jamie Notter, Culture Scientist; and Chrissy Bagby, CAE, PMP, Chief Strategy Officer, American Association of Veterinary State Boards (AAVSB).They unpack the new white paper and share how Lean Startup thinking, paired with culture change, can help associations test ideas, reduce risk, and stop “we've always done it this way” from running the show.Key HighlightsIt's Not the Method, It's the Culture: Why associations don't have an idea problem—they have a culture and psychological safety problem.AAVSB's Story: How Chrissy's team moved from big, risky builds to structured experiments, shared understanding, and the role of the “cooperative skeptic.”Build–Measure–Learn in Real Life: What to measure early on, why behavior beats opinions, and how to use data without getting paralyzed by it.Boards, Staff, and Decision Clarity: Practical ways to define roles, set guardrails, and bring volunteer leaders along without slowing everything down.

In this episode of The Association Insights Podcast, host Colleen Gallagher sits down with Jamie Shibley, Co-Founder & CEO of The Expressory, to talk about how thoughtful appreciation can become a real strategy for retention, sponsorship loyalty, and long-term trust—not just a year-end “nice to have.” Drawing on her roots in her grandfather's relationship-driven flower shop and years in corporate and e-commerce, Jamie shares how associations can use simple, intentional touchpoints to make members, sponsors, and donors feel genuinely seen.

In this episode of The Association Insights Podcast, host Colleen Gallagher sits down with Denny Lengkong, President of IntelliData, for a candid, jargon-free conversation about turning association data into decisions. From “Dashboarding 101” to building a culture that breaks down silos, Denny shares practical ways teams of any size can start small, prove value, and scale their analytics—without blowing the budget or waiting on IT.

In this episode of The Association Insights Podcast, host Colleen Gallagher sits down with Suzanne Struglinski, seasoned communications and PR practitioner, to talk about what it really takes to plan a successful event when it's not your full-time job.From coordinating the Journalism and Women Symposium (JAWS) conference to helping with the all-volunteer Women of the Year Awards with Washington Women in Public Relations, Suzanne brings candid, field-tested insights for association and nonprofit professionals who are balancing event planning on top of everything else.

In this episode of The Association Insights Podcast, host Colleen Gallagher sits down with Julie McDowell, Director of Strategic Communications & Digital Content, and Becca Battisfore, Senior Content Strategist, at the College of American Pathologists (CAP) for an in-depth look at how a legacy association is modernizing its approach to content, data, and digital engagement.From managing messaging across member and customer audiences to aligning analytics with KPIs, Julie and Becca share how the CAP's digital team of five supports 18,000 members and countless laboratories worldwide—all while driving measurable impact.

In this episode of the Association Insights Podcast, host Colleen Gallagher continues the Member Value Reimagined series with an energizing and candid conversation with Julie Davis, Director of Marketing and Membership, and Ben H. Rome, Director of Communications and Brand, at the American Bus Association (ABA).From strategic tech upgrades to authentic storytelling, Julie and Ben share how ABA is reimagining member value in ways that are both deeply personal and forward-looking. You'll hear how they're modernizing systems, listening with intent, and building a sense of belonging for one of the most passionate communities in travel and transportation.Key HighlightsWhy Marketplace is Just the Beginning: ABA's flagship event is a major driver of member satisfaction—but Julie and Ben are on a mission to make sure the other year-round value is just as visible, accessible, and appreciated.Bringing the Member Experience into the Future: From exploring a new member app to investing in data systems and automation, Julie shares how ABA is embracing a fan-first mindset to modernize the member journey—especially for digital-native generations.Authentic Storytelling that Builds Community: Ben reveals how member-driven storytelling has become a powerful differentiator for ABA—creating emotional connections and elevating the association's brand far beyond traditional marketing.The Power of Listening (and What Happens Next): It's not just about hearing members—it's about engaging with them through councils, conversations, and curiosity. Julie and Ben explain how their team uses real-time feedback to surface insights, validate new ideas, and build programs that matter.Advice for Associations in Transition: Whether you're building a tech roadmap, expanding your member base, or navigating cultural change, Julie and Ben offer grounded, practical advice for association professionals rethinking value, engagement, and growth.

In this episode of The Association Insights Podcast, host Colleen Gallagher continues the Member Value Reimagined series with a conversation that's both timely and inspiring. Her guest, MJ Shoer, Chief Community Officer at the Global Technology Industry Association (GTIA), shares how his organization—formerly the CompTIA Community—is redefining member engagement and impact across the global IT channel.

The Association PR Toolkit—Smart, Strategic, and Actually DoableIn this solo episode of The Association Insights Podcast, host Colleen Gallagher, CEO of OnWrd & UpWrd, walks through the essential tools every association needs in their PR playbook. From mapping out the right stories to building the right press list—and pitching them to the right people—this is your tactical, honest, and refreshingly practical guide to PR that works.Whether you're new to PR or looking to tighten your approach, Colleen lays out a clear framework for how associations can stop playing defense and start leading with strategy.

In this solo episode of The Association Insights Podcast, host Colleen Gallagher, CEO of OnWrd & UpWrd, breaks down one of the most debated tactics in association PR: awareness days. While some call them overdone or ineffective, Colleen makes the case that, done right, awareness days can unlock real visibility, credibility, and media wins—especially for associations.With real client examples and a clear, strategic framework, this episode is packed with practical advice on how to tap into awareness days in a way that's smart, localized, and aligned with your mission.Key Highlights:Why Awareness Days Still Work: Despite the critiques, awareness days can offer a timely, built-in hook—if you avoid generic outreach and focus on relevance, localization, and timing.Market Selection That Matters: You don't need to pitch everywhere. Colleen shares how choosing 5–10 key markets—based on membership, media openness, or strategic visibility—can help you go deeper, not wider.The Power of Localized Storytelling: From local data to member quotes to recent incidents, localizing your pitch is what turns an awareness day from a missed opportunity into a media win.Real-World Examples in ActionHear how OnWrd & UpWrd helped:A mental health association land TV interviews by tying Childhood Obesity Awareness Month to trending stories around GLP-1 drugs and presidential fitness tests.A boating safety client secure coverage by combining Global Drowning Prevention Awareness Day with localized accident data and seasonal relevance.Takeaway Tips You Can Use NowColleen shares six actionable strategies your team can implement today, from choosing markets and building in lead time, to layering news hooks and leveraging public data.Don't Stop at the Hit—Maximize It:Once you land coverage, amplify it across your owned channels.At OnWrd & UpWrd, we believe the best PR efforts start with earned media and grow with owned media. Awareness days can be a powerful part of that strategy—when they're done with intention, not just instinct.

A True Video Partner: Rethinking Storytelling at Your AssociationIn this episode of The Association Insights Podcast, O&U CEO and host Colleen Gallagher sits down with C. Dallas Golden, DES, founder and Chief Video Strategist of Pond Ripple Media, for an honest and energizing conversation about the power of authentic storytelling. Dallas has spent the last decade helping associations and nonprofits elevate their video strategies—not as a vendor, but as a true partner.From interviews that spark emotion to B-roll that brings conferences to life, Dallas shares how associations can use video to connect more deeply with members, sponsors, and mission—all without blowing the budget.

In this special encore episode of The Association Insights Podcast, host Colleen Gallagher welcomes back David Whited, Principal of Design Research & Strategy at Highland, to walk us through fresh insights from the newly released 2025 Young Professional Membership Index (YPMI)—dropping the same day this episode airs.Earlier this year, David helped us kick off our Gen Z series with data-backed insights and practical frameworks for attracting and retaining younger members. That episode sparked major interest—and now he's back to unpack what's shifted, what's holding steady, and how associations can take the next step in their engagement strategy for Gen Zs and young Millennials.

In this short solo episode of The Association Insights Podcast, host Colleen Gallagher delivers a high-energy dose of practical advice for busy association leaders—one quick-hit insight at a time.With more than a dozen rapid-fire questions, Colleen tackles everything from member engagement and strategic planning to board dynamics, advocacy messaging, and internal communication. If you've ever wished for a pocket-sized playbook of smart, actionable association strategies—you're in the right place.

In this encore episode of The Association Insights Podcast, host Colleen Gallagher welcomes back Dr. Bill Conerly, economist, Forbes contributor, and author of The Flexible Stance: Thriving in a Boom/Bust Economy. Almost two years to the day since his last appearance, Bill returns with a timely update on the economic landscape—and what it means for associations navigating uncertainty in 2025.With political changes underway, persistent inflation concerns, and tariff decisions looming large, Bill breaks down the outlook for recession, how to plan when the data is murky, and why acting quickly and smartly still sets resilient associations apart. From contingency planning to member engagement and policy positioning, this conversation is a must-listen for association leaders seeking clarity—and calm—in the face of complex signals.

In this episode of The Association Insights Podcast, host Colleen Gallagher sits down with Leonard Steinhorn, Professor of Communication and Affiliate Professor of History at American University, for a dynamic, deeply relevant conversation on how associations can lead with clarity, ethics, and impact in today's fragmented media environment.A former broadcast commentator, prolific writer, and award-winning educator, Professor Steinhorn offers timeless principles and timely advice on what's changed in media—and what never should.

In this solocast episode of The Association Insights Podcast, host Colleen Gallagher, CEO of OnWrd & UpWrd, dives into one of the most essential, and often most underleveraged, tools in any association's toolbox: communication.From navigating complex topics to telling stories that resonate, Colleen shares how associations can move beyond the buzzwords and show up with clarity, courage, and strategy in their communications.

In this special 100th episode of The Association Insights Podcast, host Colleen Gallagher reflects on the lessons, themes, and unforgettable guests that have shaped the show since its launch. From candid career conversations to powerful leadership insights, this milestone episode is both a celebration and a roadmap for the future of associations.Colleen shares the big ideas that have come up time and again—from redefining member value to leading with curiosity—and highlights some of the most impactful episodes, guests, and moments that have stayed with her. She also offers a glimpse of what's ahead for the podcast and for associations navigating a fast-changing world.

This week on the Spirituality Now! Podcast, we're thrilled to welcome back Colleen Gallagher!Colleen is an Educator, Published Author, Social Media Influencer, and Oracle Card Deck Creator who empowers individuals to find clarity, align with their purpose, and create impactful lives. Diagnosed with cancer at 14, her healing journey inspired her mission to help others uncover their purpose, take bold risks, and live fully.In this episode, we explore:Thriving through challengesThe spiritual meaning of a diagnosisManifestationThe law of attractionMagnetismEntrepreneurshipAnd so much more!By listening to this podcast, you'll gain practical insights and inspiration to overcome obstacles, align with your purpose, and tap into the power of manifestation to create a life you love.Give it a listen and subscribe on Spotify, YouTube, or your preferred podcast platform:https://youtu.be/_iM4ydUFXdwIf you want to learn more about Colleen, visit her social media, YouTube and Website:https://www.instagram.com/thecolleengallagher/https://www.youtube.com/c/ColleenGallagherhttps://colleengallagher.co/Podcast produced by Brilliant Futures Productions. Sponsored by Delaflor Teachings Int.

In the final episode of our February advocacy series on The Association Insights Podcast, host Colleen Gallagher sits down with Gary Shapiro, CEO and Vice Chair of the Consumer Technology Association (CTA), to discuss the biggest policy challenges facing the tech industry and how CTA is navigating the evolving political landscape.With over 30 years leading one of the most influential trade associations in the U.S., Gary shares his perspective on working with the Trump administration, advocating for innovation, and addressing major issues like tariffs, trade policy, and supply chain resilience.Key Highlights:Navigating Policy Shifts – With the new administration in place, Gary breaks down how CTA is engaging with policymakers and advocating for pro-innovation policies.The Tariff Debate – CTA has been vocal about the economic impact of tariffs. Gary discusses how proposed tariffs could drive up consumer tech prices and disrupt supply chains. Resource: CTA developed a landing page with clear, impactful language and research describing the trade and tariff issues, and included a call for CTA members to share their stories on how tariffs have impacted their businesses.The Global Tech Landscape – From international trade agreements to regulatory shifts in Europe, Gary discusses how global partnerships are essential to maintaining U.S. competitiveness.Artificial Intelligence & Emerging Tech – With AI dominating industry conversations, what policies are needed to support responsible AI development while keeping the U.S. ahead in the innovation race?Effective Advocacy Strategies – With decades of experience influencing policy, Gary shares his best advice for associations looking to make an impact in Washington.Tune in for an insightful conversation on the future of tech advocacy, trade, and innovation—and what associations can learn from CTA's approach to navigating change.

In the latest episode of our February advocacy series on The Association Insights Podcast, host Colleen Gallagher sits down with Stéphanie Pochon, European Lobbyist with Forward Global, to explore how U.S. associations can effectively engage in European advocacy. With 20 years of experience influencing over 50 pieces of EU legislation, Stéphanie shares practical insights on navigating Brussels, building coalitions, and crafting persuasive advocacy strategies.Key Highlights:Getting Started in EU Advocacy – The European Union can seem like a complex system, but associations shouldn't be intimidated. Learn how to take the first steps in engaging policymakers before a crisis arises.A Case Study in Success – Hear how one U.S. trade association secured a critical exemption in EU legislation by leveraging targeted engagement, coalition-building, and a compelling narrative.Understanding the EU Policy Process – Unlike the fast-paced U.S. political landscape, EU legislation moves at a different speed. Discover how associations can adapt their strategies for long-term influence.Keys to Effective Lobbying – From understanding regulatory priorities to forging global partnerships, find out what makes advocacy efforts successful on an international stage.What's Next for EU Regulations? – Major policy shifts in sustainability, digital regulation, and trade are shaping the EU's agenda. Get insights into what's ahead and how associations can stay ahead of the curve.With more associations looking to expand their advocacy beyond U.S. borders, this episode provides must-know strategies for making an impact in Europe. Whether you're just getting started or looking to refine your global advocacy approach, these insights will help your association engage effectively in the EU.

In the latest episode of our advocacy series on The Association Insights Podcast (previously The Association 100 podcast - same great content, fresh new name!), host Colleen Gallagher engages in a compelling conversation with Louise St. Germain, Director of Membership, Marketing, and External Relations at theInternational Society on Thrombosis and Haemostasis (ISTH). With over 24 years of experience in membership, marketing, and external relations, including 12 years at the ISTH, Louise shares her journey and the impactful work of the society.Key Highlights:Career Path and Early Experiences: Louise reflects on her diverse background, starting with her role at the American Red Cross during Hurricane Katrina, where she learned the importance of flexibility, resourcefulness, and building relationships. These experiences laid the foundation for her subsequent work in communications and PR for non profits and associations.The Power of Partnerships: Emphasizing that "nothing happens alone," Louise discusses the critical role of partnerships in advancing ISTH's mission. Collaborations with entities like the World Health Organization and the European Thrombosis and Haemostasis Alliance have been pivotal in extending the society's reach and impact.World Thrombosis Day Campaign: Louise dives into the success of the World Thrombosis Day campaign, an initiative she describes as akin to nurturing a child now in its 12th year. The campaign has significantly increased global awareness of blood clot risks, influenced healthcare policies, and fostered collaborations with numerous organizations and governments worldwide.Advocacy and External Relations: Louise outlines the ISTH's multi-pronged approach to advocacy, which leverages scientific evidence, expert voices, and patient stories. Engaging early and often with regulatory bodies like the FDA and EMA, and aligning with broader public health priorities, has been central to their strategy.Crisis Communication and Preparedness: Drawing from her early experiences, Louise highlights the importance of proactive crisis communication planning. She advocates for developing clear, living crisis communication response plans and bringing teams along in preparedness efforts to maintain public trust during challenging times.Adapting to Policy Changes: In light of recent changes in the U.S. administration, Louise discusses how ISTH remains agile by monitoring global policy shifts and aligning their messaging with evolving healthcare priorities. Positioning ISTH as a nonpartisan, evidence-based organization has been key to effectively engaging with policymakers.Future Trends in Advocacy and Public Affairs: Looking ahead, Louise identifies key trends such as the integration of AI and digital strategies, personalized engagement, and cross-sector collaboration. She emphasizes the importance of associations staying relevant by embracing these trends and continually innovating in their approaches.Join us for this insightful discussion as Louise St. Germain shares her experiences and strategies in association management, marketing, and advocacy, offering valuable takeaways for professionals in the field.Stay Connected:Subscribe to The Association 100 podcast onSpotify,Apple Podcasts orYouTube Podcasts to ensure you never miss an episode.Follow us on LinkedIn atOnWrd & UpWrd for the latest in association trends and strategies.Tune in next week as we continue our advocacy series with another insightful discussion to help associations navigate the evolving political landscape.

In this episode of The Association 100 Podcast, host Colleen Gallagher concludes the January media series with an engaging panel discussion featuring O&U's Meghan Henning, Co-Founder and Senior PR Strategist, and Keaveny Hewitt, Senior Account Executive. Together, they reflect on key takeaways from the series and share insights from their experiences into building meaningful media relationships, adapting to the evolving landscape, and celebrating PR wins. Key Highlights: Evolving Media Outreach: Meghan shares how media relations have returned to prioritizing relationships, emphasizing the value of personalized connections over mass pitches. Personalized Pitching Strategies: Keaveny discusses her success with leveraging shared interests to establish rapport with journalists, transforming transactions into genuine collaborations. Navigating Challenges: Learn how persistence, adaptability, and a deep understanding of news cycles can help overcome the frustration of unanswered pitches. Celebrating PR Wins: From local broadcast placements to building trust with reporters, the team highlights the importance of recognizing and learning from successes. Becoming the Go-To Source: Colleen and her team discuss strategies for using earned media to position associations as thought leaders, emphasizing the role of authentic opinions and proactive storytelling. Join us for this insightful wrap-up as we reflect on the lessons learned and strategies shared throughout the January media series, setting the stage for even more impactful PR efforts in 2025. Stay Connected: Subscribe to The Association 100 podcast on Spotify, Apple Podcasts or YouTube Podcasts to ensure you never miss an episode. Follow us on LinkedIn at The Association 100 and OnWrd & UpWrd for the latest in association trends and strategies. Coming Soon: Don't miss our February advocacy series, where we'll share actionable tips for associations navigating advocacy under a new administration!

In this episode of The A100 Podcast, host Colleen Gallagher continues the January media series with Jay Campbell, co-founder of The Company Dime and a veteran journalist with over 30 years of experience in travel trade publishing. From his early days at Boston University to launching The Company Dime, Jay shares his journey, insights into modern journalism, and the unique challenges and opportunities within the business travel sector. Key Highlights: A Career in Trade Journalism: Jay discusses his path into journalism, the evolution of travel trade publishing, and how the internet reshaped the industry. The Company Dime's Mission: Learn why Jay and co-founder David Jonas launched The Company Dime, the decision to adopt a subscription model, and how they've maintained editorial independence to build trust with readers. Storytelling & Audience Investment: Jay shares his approach to delivering high-value content, focusing on brevity, clarity, and making every word count for their niche audience. PR Insights from a Journalist's Perspective: Discover why exclusivity matters in pitches, the importance of tailored outreach, and how PR professionals can better collaborate with journalists. Making an Impact During the Pandemic: Jay reflects on The Company Dime's initiatives to support laid-off industry professionals during COVID-19, offering free subscriptions and career-focused content to help the travel community navigate unprecedented challenges. Join us as Jay Campbell shares practical insights and candid reflections on trade journalism, storytelling, and the dynamic relationship between PR and the media. Stay Connected: Subscribe to The Association 100 podcast on Spotify, Apple Podcasts or YouTube Podcasts to ensure you never miss an episode. Follow us on LinkedIn at The Association 100 and OnWrd & UpWrd for the latest in association trends and strategies. Tune in next week as we continue our media series with another outstanding guest sharing their expertise and tips for successful PR and media collaborations!

In this episode of The A100 Podcast, host Colleen Gallagher kicks off the January media series with award-winning journalist Kirstin Garriss. With a career spanning investigative reporting, national politics coverage and impactful storytelling, Kirstin shares her unique perspective on navigating today's media landscape and how PR professionals can effectively collaborate with journalists to elevate their stories. Key Highlights: Kirstin's Journey: Discover how Kirstin's family and early exposure to journalism inspired her career, and how her experiences in local newsrooms shaped her storytelling approach. The Importance of Relationships: Kirstin explains why strong PR and journalist relationships are more critical than ever in today's fast-paced, resource-constrained news environment. Crafting the Perfect Pitch: Learn Kirstin's actionable tips for PR professionals, including the importance of targeted outreach, compelling visuals and timely follow-ups. Diverse Storytelling: Explore how PR professionals can amplify diverse voices, equip spokespeople with media training and highlight personal stories to make pitches more compelling. Adapting to a Changing Media Landscape: Kirstin shares her thoughts on the future of journalism, including the role of digital platforms, social media and why local journalism needs our support. Join us as Kirstin shares candid insights and practical advice that offer a valuable roadmap for associations and PR professionals navigating an ever-evolving media landscape. Stay Connected: Subscribe to The Association 100 podcast on Spotify, Apple Podcasts or YouTube Podcasts to ensure you never miss an episode. Follow us on LinkedIn at The Association 100 and OnWrd & UpWrd for the latest in association trends and strategies. Tune in next week as we continue our media series with another outstanding guest sharing their expertise and tips for successful PR and media collaborations!

In this special New Year's episode of The A100 Podcast, host Colleen Gallagher reflects on the dramatic changes in the media and PR landscape and sets the stage for 2025. Colleen shares insights from her two decades in PR, explores how the industry has come full circle to rely on relationships, and provides actionable strategies for associations to amplify their voices and become the go-to source in their industries. Key Highlights: The Evolving Media Landscape: Explore how shrinking newsrooms and faster news cycles have made relationships more critical than ever. Keys to Effective Press Outreach: Learn practical tips for targeted pitching, crafting compelling stories and building trust with reporters. Momentum Builder Success Stories: Hear how associations can start small with trade and local media to build momentum for national coverage. Proven Tactics for Association PR: Discover the power of regular news huddles, comprehensive press lists and creative Media Connection Calls in securing impactful coverage. Preview of January's Media Series: Get a sneak peek at the upcoming interviews with leading journalists, starting with award-winning investigative reporter Kirstin Garriss, who will share her advice for PR professionals navigating today's media landscape. Join us as we kick off 2025 with a deep dive into the evolving media landscape and how associations can leverage innovative PR strategies to stay ahead. Stay Connected: Subscribe to The Association 100 podcast on Spotify, Apple Podcasts or YouTube Podcasts to ensure you never miss an episode. Follow us on LinkedIn at The Association 100 and OnWrd & UpWrd for the latest in association trends and strategies. Don't miss our upcoming January media series featuring conversations with top journalists and media professionals! Tune in for actionable insights to make 2025 your association's best year yet!

In this special year-end episode of The A100 Podcast, we're re-airing the live broadcast of the 2024 A100 CommImpact Awards ceremony, originally streamed on YouTube Live. Hosted by Colleen Gallagher, CEO of OnWrd & UpWrd, and Meghan Henning, Senior PR Strategist and Founding Partner, this event celebrated the exceptional achievements of associations in communications and engagement. Key Highlights: Best Media Relations Campaign: American Association for Marriage and Family Therapy's impactful mental health campaign garnered over 100 high-profile media placements. Outstanding Internal Communications: Tennessee Concrete Association's creative board engagement initiatives, including Be Pro Be Proud Tennessee and Skate4Concrete. Effective Member Engagement Initiative: BSA | The Software Alliance's Why AI? campaign showcased how modest budgets can drive global advocacy. Innovative Content Strategy: American Society of Civil Engineers' use of peer-reviewed research to align with UN Sustainable Development Goals. Thought Leadership and Research: National Association for Law Placement's Jobs & JDs report offered deep insights into legal employment trends and racial disparities, driving equity-focused conversations in the sector. Advocacy Excellence: Muscular Dystrophy Association's #AccessibleAirTravel campaign led to legislative wins in air travel accessibility. Event Promotion Excellence: Sea Tow Foundation's virtual Life Jacket Loaner Conference expanded its safety program nationwide. Leadership in Public Awareness Campaign: American Medical Association's mifepristone access campaign drove national discourse and secured a significant Supreme Court victory. Join us in celebrating these associations for their creativity, leadership, and impact. Stay Connected: Subscribe to The Association 100 podcast on Spotify, Apple Podcasts or YouTube Podcasts to ensure you never miss an episode. Follow us on LinkedIn at The Association 100 and OnWrd & UpWrd for the latest in association trends and strategies. Tune in for more episodes that celebrate the innovation and achievements of associations shaping the future.

In this episode of The A100 Podcast, host Colleen Gallagher speaks with Phil Alongi, President & CEO of Alongi Media, about how associations can raise the bar on event production while keeping costs manageable and embracing sustainability. Key Highlights: Innovative Production Solutions: Phil introduces Alongi Media's groundbreaking 4K mobile production truck—a fully solar-powered, sustainable control room on wheels—that delivers exceptional quality while cutting setup time and costs. The Power of Storytelling: Phil shares how associations can enhance events by prioritizing storytelling and aligning programming with business goals to drive engagement and impact. Sustainability as a Differentiator: Learn how Alongi Media's innovative approach reduces carbon footprints by 85% during production, offering associations a tangible way to meet sustainability goals. 2025 Event Trends: Phil discusses the growing demand for in-person experiences, hybrid production value and new technologies that make professional-grade content accessible to associations of all sizes. Join us as Phil Alongi provides actionable strategies and insights to help associations produce engaging, cost-effective events that leave a lasting impact. Stay Connected: Subscribe to The Association 100 podcast on Spotify, Apple Podcasts or YouTube Podcasts to ensure you never miss an episode. Follow us on LinkedIn at The Association 100 and OnWrd & UpWrd for the latest in association trends and strategies. Tune in for more episodes filled with expert insights to help your association tell its story, elevate events and deliver value for members!

In this episode of The A100 Podcast, host Colleen Gallagher speaks with David Jackson, MBA, CAE, Executive Officer of the American Society for Pharmacology and Experimental Therapeutics (ASPET). Dave shares ASPET's journey in preparing for the open access mandates coming in 2025 and offers actionable insights for associations navigating similar changes. Key Highlights: Strategic Open Access Transitions: Dave explains ASPET's proactive approach to open access, including the launch of its new journal, ASPET Discovery, and the strategic publishing partnership with Elsevier. Supporting Authors: Learn how ASPET is adapting its publishing model to increase accessibility and provide more options for authors, especially those from under-resourced institutions. Future Trends: Explore Dave's vision for the future of scientific publishing, including innovations in peer review, intellectual property considerations and the role of AI. Join us as Dave Jackson provides a roadmap for associations preparing for the future of scholarly publishing. Stay Connected: Subscribe to The Association 100 podcast on Spotify, Apple Podcasts or YouTube Podcasts to ensure you never miss an episode. Follow us on LinkedIn at The Association 100 and OnWrd & UpWrd for the latest in association trends and strategies. Tune in for more episodes packed with expert insights to help your association thrive in a changing landscape!

Caffeinators, we've often said that while we want to be an autonomous profession, we are going to need the help of veterinarians to get us there. Colleen Gallagher, CVT, is going to be one of those veterinarians. This is a unique episode in that Colleen is a CVT in Massachusetts, but she's also a second year veterinary student at Tufts University. So we talked a lot about veterinary technician issues and the landscape of our profession with a future veterinarian! It was a fascinating discussion to see the profession from a couple different angles and Colleen is very passionate about title protection, scope of practice, and many other facets of the veterinary technician profession that will undoubtedly be to our benefit as she moves on in her career. It was really refreshing to hear a future veterinarian have these thoughts and ideas-definitely give it a listen!   Show Links: AAHA Technician Utilization Guidelines: https://www.aaha.org/resources/2023-aaha-technician-utilization-guidelines/  AAHA "Stay, Please" Survey: https://www.aaha.org/resources/white-paper-factors-that-support-retentionand-drive-attrition-in-the-veterinary-profession/  NAVTA 2022 Demographic Survey: https://drive.google.com/file/d/11pmYzIouybfL55YsduRbaZ1TtMD1i2DB/view  NAVTA VNI 2022 Working Group Report: https://drive.google.com/file/d/1o2g1-WckMsfpaigazgnz7YpKe1YP8k-y/view  The 3 Rs Collaborative (United States, formerly the North American 3 Rs Collaborative): https://3rc.org/  National Center for the 3 Rs (UK): https://nc3rs.org.uk/  ALAVTN, responsible for awarding VTS-LAM: https://www.alavtn.org/index.html AALAS, responsible for awarding ALAT/LAT/LATG designations: https://www.aalas.org/ ACLAM, specialty college for lab animal veterinarians: https://www.aclam.org/   Our Links: Check out our sponsor https://betterhelp.com/vettechcafe for 10% off your first month of therapy Follow us on Facebook: https://www.facebook.com/vettechcafe Follow us on Instagram: https://www.instagram.com/vettechcafepodcast Follow us on LinkedIn: https://www.linkedin.com/company/vet-tech-cafe Like and Subscribe on YouTube: https://www.youtube.com/channel/UCMDTKdfOaqSW0Mv3Uoi33qg Our website: https://www.vettechcafe.com/ Vet Tech Cafe Merch: https://www.vettechcafe.com/merch If you would like to help us cover our podcast expenses, we'd appreciate any support you give through Patreon. We do this podcast and our YouTube channel content to support the veterinary technicians out there and do not expect anything in return! We thank you for all you do.