Podcasts about dming

https://lnk.bio/Jeditalk Episode 414 We're starting BEEF with the Juggalos! OK -- not really. But listen to the open of the episode to find out why we would have.  Chewie is coming to Jollywood Nights - so Jedi Talk is going for you. And for us.  If the Mando and Grogu movie BOMBS - Are you done with Star Wars? As always, our Podcast Protocol Droid has a lot to say.  Thanks for listening! Find out how to see The Mandalorian and Grogu with us in a private theater for FREE by DMing us on IG @jeditalkpodcast https://lnk.bio/Jeditalk

This week Seth and Drew talk about what it's like to design a really big and intricate dungeon for a heist they have coming up tomorrow. Supposedly this is Seth's "Biggest Map Ever" but personally I don't think it could be THAT big. Maybe like, a little above average at best. But map size doesn't matter, it's how you use it...I thinkSupport the show

In this raw and authentic episode, we sit down with Sarah Parise, a certified personal trainer with 21 years of experience who now specializes in perinatal wellness. Sarah shares her powerful personal journey through postpartum depression and how it transformed her mission to help moms prioritize their wellness through her signature "2% of the day" approach. This episode offers practical insights into maternal health, body image, and finding yourself beyond motherhood.Key Discussion Points:Introduction to Sarah's background and specialization in perinatal wellnessThe "2% of the day" approach: Making wellness accessible for busy momsRedefining healthy choices and moving away from restrictive mindsetsSarah's personal postpartum journey and struggle with depressionThe importance of professional support during subsequent pregnanciesBreaking the stigma around maternal mental healthNavigating body image and weight loss conversations with childrenBuilding sustainable healthy habits as a familyMentioned Links:Instagram: @GreatDaysBySarahFacebook Group: "Timeout for Moms Wellness, Accountability and Support"Actionable Steps/Key Takeaways:Start with dedicating 2% of your day (28.5 minutes) to self-care - break it into smaller chunks if neededFocus on how foods make you feel rather than counting calories or restrictingBuild a support system before, during, and after pregnancyModel healthy behaviors and positive body image for your childrenAbout Our Guest:  Sarah Parise is a certified personal trainer and perinatal wellness specialist with over 21 years of experience. After experiencing her own postpartum struggles, she dedicated her career to helping moms find strength and wellness through sustainable, realistic approaches. Her signature "2% of the day" method has helped countless women, including grandmothers, reclaim their health and vitality.Ready to prioritize your wellness journey? Join Sarah's free Facebook community "Timeout for Moms Wellness, Accountability and Support" for immediate access to free workouts, live meditations, and a supportive community of like-minded moms. Download her free "Back to School Fit Blueprint" to start implementing simple, effective changes today.***Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit FormuSupport the show

Visit today's blog post here. At the start of my business, I actually Googled, "How do I get clients without selling?"...  Anything but having to be icky and cold DMing people. Or making them feel small in order to get them to buy. I felt a shrinking, a contraction, a nervousness.  Then I had an ah-ha moment. What if instead of 'selling' I could just 'invite' people in a kind, clear, direct, pressure-free way to my programs? What if it could feel light and easy and generous? And then it really did start to feel that way.  In this episode, I'm sharing 7 EXACT reframes that changed how I felt about getting clients, and my clients use these NEW WORDS to this day (I even hear them circulating online sometimes!). It may sound wild, but our words matter and can totally change how we take action and make lasting money in our business.  You can use these reframes to shift how you approach selling, too. –– Connect with Anna on Instagram: @heartcentered.entrepreneur

This week on the Long Island Tea Podcast, Sharon and Stacy are raising their mugs to five years of spilling the tea on all things Long Island. Discover Long Island created the Long Island Tea Podcast during the pandemic to share authentic stories and showcase the heart of our destination. From that initiative came projects like the award-winning Long Island TV series, a valued partnership with News12's East End Show, and continued success for our now five-year-strong podcast—loved by Hot Teas in 114 countries around the world. To celebrate, Sharon and Stacy are kicking off this episode with some fun Long Island Tea Trivia, “Who Said It?” moments, and “Most Likely To” laughs that longtime listeners will love.As the ladies celebrate this milestone, they're also honoring Veterans Day (today, November 11th) with great places across Long Island to celebrate and recognize our local heroes, plus highlighting inspiring community causes that bring Long Islanders together to support one another.#ShowUsYourLongIslanderThis week's spotlight shines on Keesha Bailey, a Huntington resident who unknowingly ordered the one-millionth pizza at Jonny D's Pizza, celebrating 21 years in business. Keesha's surprise came with confetti, music, and a full year of free pizza—a fun reminder to support the local spots that make Long Island special.Know someone making an impact? Show us YOUR Long Islander by DMing us or emailing spillthetea@discoverlongisland.com.#LongIslandLifeVeterans Day (Nov. 11): Long Island proudly honors our heroes with free or discounted admission at local attractions including:Long Island AquariumLong Island Game FarmPaddles Up Pickleball“Through Our Eyes” Exhibition at the Long Island MuseumLong Island Comes Together Amid SNAP Delays:With delays impacting 160,000 Long Islanders, local organizations are stepping up. Island Harvest, Long Island Cares, and One Fair Wage are leading the charge—proving once again that Long Islanders always rally for their neighbors.You can help by donating, volunteering, or hosting a mini food drive this season to make a difference.#ThisWeekendOnLongIslandFriday, November 14Long Island Wine Country Blanc & Franc Summit | RG|NY Vineyard | 4:30 PMSecond Annual Turkey Drive | Station Yards, Ronkonkoma | 7:30 AM–6 PMAnnie | The Argyle Theatre, Babylon | 7:30 PMSaturday, November 15Annie | 2:30 PM & 7:30 PMWarriors Rock | Westhampton Beach Performing Arts Center | 7 PMSunday, November 16Annie | Final Show | 2 PMBindlestiff Family Cirkus | Staller Center, Stony Brook | 4–6 PMPlan your weekend at DiscoverLongIsland.com or download our mobile app.#ChariTEATap Room Bay Shore is hosting “Cocktails for a Cause” on November 15 to support Jackson Berry, a one-year-old from West Babylon battling acute myeloid leukemia. The event includes an open bar, raffles, and a Chinese auction—with all proceeds benefiting the Berry family to assist with medical expenses, travel, and care.Learn more or donate at: https://lateknightwarriors.com/lkw-cocktail-partyThis episode is sponsored by East End Getaway, your source for seasonal events, family fun, and hidden gems across Long Island.#ConnectWithUsInstagram: https://www.instagram.com/longislandteapodcastYouTube: https://www.youtube.com/@DiscoverLongIslandNYTikTok: https://www.tiktok.com/@longislandteapodcastX (Twitter): https://twitter.com/liteapodcastFacebook: https://www.facebook.com/longislandteapodcastEmail: spillthetea@discoverlongisland.comShop: https://shop.discoverlongisland.com Hosted on Acast. See acast.com/privacy for more information.

Here on BattleTactics Tuesday: A Battlefield Podcast, we talk strictly about Battlefield and our experiences playing it. But, on TableTalk Friday: A D&D Podcast, we have a discussion this week on how we can make games so emotional that our players will cry. There's also a lot of discussion about recent scheduling issues, creative character ideas, and more!Support the show

Who is Andrea?Andrea Stenberg is a social media whiz who really knows her stuff when it comes to video marketing. She loves helping business owners figure out how to use video to get noticed online and turn viewers into customers. Andrea's all about sharing simple, practical tips that actually work, no jargon or tech headaches. As a guest on “It's Not Rocket Science: Five Questions Over Coffee,” Andrea brings her friendly vibe and tons of helpful advice for anyone looking to grow their business with video.Key Takeaways00:00 “Aligning Video with Brand Strategy”04:45 Building Trust Through Videos07:39 Authentic Video Marketing with AI11:25 Authentic Video Outperforms Polished Content17:21 “Start Marketing with Video”21:23 Instagram & LinkedIn Content Strategies22:29 Challenges of Creating Short Videos25:53 Improving Videos Through Feedback_________________________________________________________________________________________________Subscribe to our newsletter and get details of when we are doing these interviews live at www.systemise.me/subscribeFind out more about being a guest at : link.thecompleteapproach.co.uk/beaguestSubscribe to the podcast at https://link.thecompleteapproach.co.uk/podcastHelp us get this podcast in front of as many people as possible. Leave a nice five-star review at apple podcasts : https://link.thecompleteapproach.co.uk/apple-podcasts and on YouTube : https://link.thecompleteapproach.co.uk/Itsnotrocketscienceatyt!Do You Need a P.A.T.H. to Scale?We help established business owners with small but growing teams:go from feeling stuck, sceptical, and tired of wasting time and money on false promises,to running a confident, purpose-driven business where their team delivers results, customers are happy, and they can finally enjoy more time with their family -with a results-based refund guarantee: if you follow the process and it doesn't work, we refund what you paid.This is THE P.A.T.H. to scale your business.————————————————————————————————————————————-TranscriptNote, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)SUMMARY KEYWORDSvideo marketing, social media video, lead generation, customer conversions, coaches, course creators, healers, expertise marketing, personal branding, seat of your pants marketing, marketing strategy, brand consistency, going viral, target audience, client journey, personalized videos, AI in video, video editing tools, video content repurposing, audience trust, showing up on camera, authentic video, video length, LinkedIn Live, Instagram Reels, closed captions, video accessibility, video engagement, video production quality, content funnel, repurposing contentSPEAKERSAndrea Stenberg, Stuart WebbStuart Webb [00:00:00]:Hi, and welcome back to It's Not Rocket Science. Five questions over coffee. The important thing here is the coffee. And I want to really welcome Andrea, Andrea Stenberg, who's going to talk to us about the importance of doing a video in your social media and helping us to increase our lead generation and help us to increase our customer conversions by using effective video in, in lead generation. So, Andrea, welcome to It's Not Rocket Science. Five questions over coffee. And I hope you're ready to give us some pearls of wisdom.Andrea Stenberg [00:01:08]:Oh, thank you, Stuart. Thanks for having me.Stuart Webb [00:01:11]:So let's start by trying to understand exactly who, who, who the who, who the people are that you help with understanding how to use video better. And how do you, how, how you understand what their needs are?Stuart Webb [00:01:25]:Well, I, I work with coaches, course creators, healers, anyone who's selling sort of what's up here, their expertise and their knowledge. And they're usually people who are really good at what they do and they're really passionate about helping people. In fact, they're almost more passionate about helping people than they are about growing their business. But they're also serious about growing their business. And one of the things that that happens is, you know, they've learned along the way that video is becoming really important and they understand that video is important. So they've started using video, but they don't really know what they're doing. So what happens is like, so they've got over here, their website, their social media, their emails, all their marketing is kind of professional and branded. And then they put their video and it's over here and it almost looks like they're not even coming from the same business because they've just kind of added it on.Stuart Webb [00:02:22]:And they're doing what I call seat of your pants marketing, where they're just, when they, you know, on the rare occasions they have a few spare minutes, they do a video because, and they model it on somebody else's. But they don't really figure, haven't really figured out where it fits in their marketing and really is, I want your marketing and your video to like work together seamlessly like this so that they all support each other, they all work together, they all look like they're from the same business and they're all sharing a similar message. And so that's, you know, that's, that's who I work with. And that's my, my end goal for everybody is to have their video and their, the rest of their marketing all working seamlessly together.Stuart Webb [00:03:05]:You've kind of already Excuse me, you've already sort of answered the second part of my question which is, you know, we, you're right, we're all, we're all very aware of the fact that video is really important in, in marketing nowadays because it starts to help to sort of demonstrate who you are as a person. And you know, we have to remember at the end of the day even big businesses buy people. So, so what is it you've seen people do that perhaps doesn't quite gel? You've sort of talked about the website not looking the same as the video or the video somehow not looking as if it's coming from. What are some of those things that people have done that you've sort of spotted potential problems for them?Stuart Webb [00:03:42]:Well, I mean some of the problems is like, so everybody gets focused on the idea of going viral and I want to go viral and get discovered. And yes, part of video is getting discovered. But for most coaches, course creators, consultants, healers, going viral is actually not good for your business. For example, I had a video that went viral like it didn't get millions of people but it was like easily 10 times my normal viewership of videos. And the interesting thing was the vast majority of this new audience were 18 to 24 year old boys. And they're not my target audience, they're not going to be a customer of mine. Like I don't know why they liked this video but you know, like it was not really of any business value to me that these 18 year old boys were liking this video. So, so going viral, like yes, it's nice to be discovered but it's if you're being discovered by the wrong people, that doesn't help you.Stuart Webb [00:04:45]:The other thing about that is when people come into your world like they don't just hear of you today and become a customer today. I mean sometimes that happens but usually there's a process and there's a journey where people have to get to know like and trust you and, and that's where video becomes really powerful because not just from being discovered, but as people are getting closer and closer to making that decision, to becoming your client, you can build that trust. You can let them see that you have some expertise. They can, you can get them to experience what it might be like to work with you in a completely non threatening way. So if you're posting a video on LinkedIn or YouTube, somebody doesn't even have to give you their email address to watch your video. So it's a very low risk on their part to get a taste of what it's like to work with you. And then, of course, you know, once people get closer to becoming a client. For example, one of my favorite strategies is you can do personalized videos that you create one video for one person and you can say, hey, Stuart, I really enjoyed talking with you.Stuart Webb [00:05:52]:I just wanted to remind you about A, B and C and send a video to them and that, you know, really creates that. Wow, that's. This person really heard me. This person is really interested in me. And look, they sent me a video just for me. So there's lots of different places where you can use video, not just at the top of the funnel of just getting discovered by new people. And I think that's. That's the biggest change that people can make is start incorporating it into all the stages of your marketing, not just at the beginning.Stuart Webb [00:06:27]:I think that's a very, very, very, very interesting way of doing things because I've. I've seen and done similar things where. And that personalization, even if that video that you create for that one person is, you know, it's just their name and everything else is exactly the same to something you sent to somebody else, they feel it's theirs, don't they? Because you can't create a video easily without putting some effort in and making it very personal to them. We ought to just sort of COVID off the AI thing because is that something that you think AI generated videos are helping or hindering in these respects?Stuart Webb [00:07:08]:Well, I mean, for people who I work with. So, like, for example, if you're a coach or a healer, like, say you're a healer and you're going to help me make my child healthier or do better at school or whatever that you do. I need to trust you a lot, Especially if it's about my child. Like, if it's about me, I might be willing to take some risk. But if it's my child, I want to trust you a lot. And having an AI video like that doesn't build any connection to me. Whereas. But AI is useful.Stuart Webb [00:07:39]:But I really think if you're an expert and you're sharing your expertise and you work closely with your clients and they need to trust you, I think there's real power in getting your face on camera, getting your voice, letting people hear your enthusiasm, your passion for your industry, and getting a taste of what it's like to work with you. So having an AI avatar do the talking for you, I think is not going to help you grow your business. That being said, there are lots of ways you can Use AI as part of your video marketing. For example, I have a video editing tool that I use that creates a transcript so that instead of editing video, you actually edit the transcript. And when you delete a sentence in the transcript, it deletes it from the video. That's AI but it's like, it's still me, I'm just editing what I said. Or the same AI, you can go in and say, put in a 15 minute video and say, pull out five 30 second clips that I can share on social media. It's still my words.Stuart Webb [00:08:46]:It's just doing it for me. So it's kind of like having an assistant rather than, than, you know, AI creating everything. So I, I am very, very passionate about the idea of people showing up on camera, showing their faces. And you know, I, I sometimes get pushback from people saying they don't want to. And it's like, you know what? I, I don't like being on camera either. I'm, you know, I'm pushing 60, I'm not as thin. I have, you know, gray hair and wrinkles like everybody else. But you know what, my ideal clients don't care about that.Stuart Webb [00:09:17]:What they care about is how I can help them. And that's the same with anybody watching this. Your ideal clients ultimately don't really care that much about what you look like. It's like, how can you help them and do they trust you enough that you can actually do the things you say and video is really the thing that's going to help you?Stuart Webb [00:09:33]:I think you've got a valid point actually, Andrew. And you know, to an extent, I can remember talking to one consultant who actually said, at long last, I've got the gray hairs. Because now it looks like I've got the experience to help you rather than just having the experience to help you. So sometimes those gray hairs and wrinkles are really helpful and useful. Andrea, let's, let's move on to your, the way that you can help people. You've given us an offer that we've put into our vault at Systemize Me Free Stuff. What, what's the offer that you've got available for people if they go there and they, they read about this?Stuart Webb [00:10:09]:Well, the number one question I get from people is, okay, I get video is important, but what do I say? And it goes back to what, you know, what I said earlier about having that, that kind of funnel is you want to have videos for each stage. And so I have, I have a free guide that's called this seven Essential Videos for Explosive Growth. And it is, it's seven videos that are for different stages of a client, of the client journey. And if you follow that, you will create seven videos that speak to people in different stages of that journey. And then, you know, if you do one video a week, that's two months worth of videos you've created following this guide.Stuart Webb [00:10:53]:One video a week is so easy to do as well, isn't it? Let's face it, I mean I've, I've had a, I've had a look myself and they are not, these are not, these are not very difficult videos to create, are they? You're not, you're not telling people they need to book a studio or go and spend time learning how to be a professional presenter. This is how normal people, I'd like to consider myself normal. Normal people can just do these things in a very simple way just to get themselves started, even if they don't, even if they don't have all of the necessary professional equipment.Stuart Webb [00:11:25]:Well, and what's really interesting is there's actually lots of data now that shows that if your video is too polished and too well edited and too slick looking, they actually perform worse than somebody taking their cell phone and holding it up and, and talking and walking and it's jiggly and it's not perfect. And I think the reason is we're all used to, you know, commercials. As soon as a commercial comes up on television, what do you do? You get up and you go get a snack or you go and, and go use the, the, the facilities or you do any commercial. So when you're on, on social media, if you see something that feels like a commercial, your blinders go up and you go, no, I'm not going to listen to that. But if you get on camera and it's not perfect and you make a mistake or you stumble over a word, people go, this is a real person.Stuart Webb [00:12:20]:Do you know we've had a comment in from Derek. Derek's another video person I know, and he said, he's just said AI videos are great and can be personalized. What love said. But it's still easy to insert. Some of you, it's the dynamic captions that annoy the heck out of me. And I think Derek's got a point there. You're talking about the fact that we need to be us on those videos, don't you? You're saying that having the jiggliness sometimes just shows that you're a human being and you're still relatable. And that's the really key thing to making your video hit home with people.Stuart Webb [00:12:53]:And I've even seen, like, you know, Tony Robbins was doing video back when we were still using VHS to watch video. And I've seen him now online doing videos where he's clearly holding the cell phone and speaking to the cell phone. So even, you know, somebody who has been doing video for decades is recognizing that sometimes this off the cuff, just speaking to your audience, speaking from your heart, sharing a message resonates better than a really polished professional done in a studio. And all the flashy bells and whistles, sometimes those, those convert better.Stuart Webb [00:13:30]:So, Andrea, tell us how you, how you got to who you are. Was there a book or a course or something which sort of, which you used as a way to sort of help you to understand how video marketing was going to help your business grow?Stuart Webb [00:13:45]:Well, it's kind of. I felt really long and hard about this question because there's lots of things that got me to where I am and when I started learning video, because as a marketing professional, I knew my. I had to learn it for me so that I could help my clients figure it out. And there, there wasn't a lot available, but I came across, I think it was about 20, 20, 19. Somebody had an ad online for a course and it was going to be like, learn how to do video. And I was like, oh, yay, I'm going to get support, I'm going to get coaching, I'm going to get accountability. And I swear, I think my credit card was smoking. I pulled it out of my wal about to pay for this course.Stuart Webb [00:14:27]:And then imagine my crushing defeat when I opened up the course and the course was a PDF with 30 topics to do. When I went live every day for 30 days and the hashtag to you to post with my videos, I was like, this wasn't what I was looking for. But I went live every day for 30 days, including one day I was at my sister visiting my sisters. And the only place in the house that was quiet enough was. Was the bathroom. And I sounded like I was at the bottom of the toilet because it was all echoey. It was terrible. And so at the end of that, I thought, well, okay, if I can do that.Stuart Webb [00:15:05]:Okay, so I'm not scared of being on video because, like, that was bad. And I did it. I didn't die of embarrassment. Nobody threw virtual tomatoes at me. Like, it was fine. But I still didn't have a strategy. So I had to spend. I spent the next year being very UN Canadian.Stuart Webb [00:15:22]:I started like If I saw people doing interesting things with video, I would like message them. Can we get on zoom? Can we get on the phone? I'd like to pick your brain and what you're doing. And I just like, sort of, I just spent time talking to people and looking at people and just trial and error and learning from people because there wasn't really good guidance back then for how to use video as marketing. And so it kind of. But then the other thing, other side about it is video marketing. While it. It is different, it's actually still the same principles as offline marketing. And, you know, a lot of times I have older entrepreneurs come to me and say, well, I don't know if I can do video because I'm not a digital native.Stuart Webb [00:16:05]:I didn't grow up with this stuff. And I was just, you know, what? If you have the knowledge and the skills to talk to people and talk to customers and. And find out what their pain points are and talk to them about how you can help them, all you have to do is learn which buttons to push on video, because it's the same skill set because you're still talking to human beings. And that's. That's really the most important part.Stuart Webb [00:16:31]:Yeah, absolutely, Andrea. That there's a. There's a sense in which I'm sure that you've sort of got a question at the moment which you're wondering why I haven't asked yet. And I'm sure that that question is the one that you sort of really will help us to sort of to nail what the next step is or something. So I don't have that question because I've got to admit, I haven't thought that deeply about it. But you have got a question that you think I should ask. So what's the question that I should have asked you by now? And therefore, once you've asked it, you can have to answer it for us.Stuart Webb [00:17:05]:Well, earlier when I said you want to take your. Your marketing and your videos and make them work together, like, you know, a handshake. It's like, well, how do you do that when you're busy and, you know, busy entrepreneurship?Stuart Webb [00:17:19]:I like the question very much.Stuart Webb [00:17:21]:And so my answer is what I like, you know, people to do is turn their marketing on its head and start with video. So if you start with one video that has your message, has your voice, has your face, you start with the video and then repurpose that video. So you take your video and then you're repurposing it into a bunch of other Content. And you can do it quickly, you can do it easily, AI can help you, but it still sounds like you because you started with your words, your ideas, your voice. So, for example, you take a transcript of your video that you created and turn it into an email or a blog post, or do some LinkedIn posts based on content that you've created. And, and that does a number of things. I mean, first of all, it saves you time because you're starting with your words and then you're just recreating it. The second thing is one of the fundamental marketing principles is people need to hear the same message over and over again.Stuart Webb [00:18:27]:That's why, like, if you're watching commercial television, the advertisers don't make a commercial play at once and they never play it again. They play it over and over until we're sick of it because it takes that long for us to remember it. So if you take a video and then maybe you do an email or a blog post, then you do a LinkedIn post and maybe a LinkedIn carousel post, that's all on the same messaging. People start recognize it, remembering it. And sometimes they may even think, oh, I've heard that before. That Stuart must be really smart because I've heard that before, even though they heard it from you. So it's the repetition and the different formats that help. So that's, that's for me, is if you start with the video and then build from there, but using, you know, the same basic messaging, you can speed up your marketing.Stuart Webb [00:19:15]:You can make your, make it easier for you and more effective.Stuart Webb [00:19:21]:Brilliant. Brilliant. Absolutely brilliant. I love it. Andrea. I mean, you've left us with what can only be described as the action for the rest of the day. We. Which is to do that, start with video and take that first step and go, go live.Stuart Webb [00:19:37]:I mean, you're right. It didn't kill you to go live 30 times in 30 days. Nobody is yet violently objected to me going live on video. Although personally I have. But that's another story. Andrea, thank you so much for encouraging us to sort of go and do these things and really make it happen. I think it's brilliant that you're pushing this message. I wish more people were taking it on board.Stuart Webb [00:20:00]:And I'm just going to ask people if they would value, like Derek was earlier, being alive and listening to us live, talking. If you can go to www.systemize.me, subscribe, that takes you to a simple form which allows you to actually just ask for my email once a week where I Send you who's coming up so that you can do like Derek, join and listen to the comments that are being made. We've got, we've got other people here talking as well and I'm just going to share these you Andrea, so that you can answer them. Derek, what is the sweet spot regarding video length?Stuart Webb [00:20:38]:That is a fabulous question. It's one of my most common questions and my answer is a terrible answer. And it's terrible because the answer truly is. It depends and it depends on a number of things. One, it depends on what your audience is expecting and what they're used to. Two, it depends on your skill as a presenter. You know, if you're really skilled and engaging and interesting and speak and sound bites, you can go longer. The other thing, the third thing it depends on is the actual content of the video because you need to give be long enough to give all the information that you promised at the beginning, but not so long that people are dropping off.Stuart Webb [00:21:23]:For example, I know I, I have two clients, one who is doing massively good reach with seven second Instagram reels. People are commenting, people are DMing her. They're, you know, you know, they're not just top of the funnel. These are people reaching out and taking the next step from 7 second reels. And then I also know somebody who does. This is also an Instagram example, but hour long live videos on Instagram five days a week and has hundreds of people showing up live, have people commenting, people are staying all the way through and engaging. So I know it's a terrible answer but it really is true. But if you're just starting out and you know, for example, If Derek's on LinkedIn, if you're doing a LinkedIn Live, often 10 to 15 minutes is a good place to start because there's that, you know, that quota that's been attributed to Mark Twain and a few other people is I apologize, my letter is so long I didn't have time to make it shorter.Stuart Webb [00:22:29]:So making a really short video that has a complete message and is really succinct is actually challenging. Where it's talking for 10 to 15 minutes, you know, if you have an intro that's one to two minutes, you maybe you have three talking points and you have an example or a story for each one of those, that's probably two to three minutes each. And then you have your, your closing statement which is probably at least a minute. There you go. You're already over 10 minutes. So, so that's a good place to start. And then you can sort of adjust up or down as you figure out what your audience expects from you and wants from you, and also what you're. Your skill as a presenter and how much work you want to put into making them shorter or making them longer.Stuart Webb [00:23:14]:Love it. We've got one question from Nicholas. Closed captions are on nearly every video now. They're always wrong somewhere. Do you have a comment on that, Andrea? As closed captions, I've always thought the closed captions were useful because, you know, we do have people who don't necessarily understand all of our accents. We do have people who are not able to hear everything we're saying. Sometimes they're in a busy office and they've got to have the sound off. There are a whole range of reasons why closed captions might be useful.Stuart Webb [00:23:40]:Are you a fan?Stuart Webb [00:23:42]:Yeah, absolutely. I actually have a client who is hearing impaired, so even when we're in person, she's got an app that will do closed captioning. So, yes, I think it's important for all sorts of reasons. There's also lots of data that show a lot of people watch videos with the sound off. So if you want to engage your audience having captions and really it's. The problem with closed captions is most of them are done with AI and the AI is mostly trained with American accents. So if you don't have an American accent, that's problematic. I speak quickly, and some.Stuart Webb [00:24:21]:Some of the AI has trouble with the way I speak. And then if you have, you know, particular terminology for your industry, they may not understand them. Now, depending on what you're like in a live stream, if there's closed captionings, there's not really anything you can do while you're live. If you're editing videos, people, you know, it just depends how much of a perfectionist you are, whether you go in and edit the closed captioning that the AI created or whether you just go, you know what? This is close enough. I'll just. I've got more important things to do in my business and. But closed captioning has gotten better. A year ago, I just about always edited, even on Instagram, the AI closed captioning because they were so wrong.Stuart Webb [00:25:09]:Now a lot of times I'll just leave them because they're close enough and they may get better as time goes on.Stuart Webb [00:25:19]:Andrea, thank you for answering those questions. I really appreciate you spending a bit of time doing that. I think that's great advice there. So just to repeat, go to Systemize me Free stuff. Pick up Andrea's excellent course on how to get your seven messages across and go to the Systemize me. Subscribe and be like Nicholas and Derek. Get your questions answered live by real experts like Andrea, rather than having experts like me tell you something wrong. So Andrea, thank you so much for spending a few minutes with us.Stuart Webb [00:25:53]:I really appreciate what you've been able to do teach us today and I look forward to getting my videos better because of the advice you've given.Stuart Webb [00:26:01]:Thanks for having me, Stuart, that. Get full access to It's Not Rocket Science! at thecompleteapproach.substack.com/subscribe

Have you ever wondered, "How do I bring a Souls-like Lovecraftian horror game to life at my D&D table?" or "What makes a truly unforgettable horror module?" If these questions sound familiar, you're in the right place! In today's episode, we sit down with Leroy Benson, the mastermind behind Chaplewick—the upcoming D&D module that's redefining Lovecraftian horror for 5th Edition. We dive deep into the inspiration behind this haunting adventure, discussing how to effectively weave mystery, dread, and player agency into a pre-written campaign. Whether you're planning to run Chaplewick or simply want to elevate your horror DMing, these expert insights will help you take your dark fantasy campaigns to the next level.In this episode, you'll discover:The twisted secrets lurking in Chaplewick and what makes this module differentHow to balance scripted module moments with player-driven investigationTips for using atmosphere, pacing, and NPC roleplay to maximize dreadBehind-the-scenes stories from the module's developmentWhen and where you can get your hands on ChaplewickJoining us are our experienced panel of GMs: Nick, Franco, Rio, and Shade. With over 50 years of combined Game Mastering experience, we explore the art of running immersive TTRPG games, covering everything from pacing to player psychology.LINKS!→ ⁠⁠Tabletopped's website⁠⁠→ ⁠⁠Patreon⁠⁠→ ⁠⁠⁠Instagram⁠⁠⁠→ ⁠⁠⁠Twitter⁠⁠⁠Check us out on ⁠⁠⁠⁠⁠⁠⁠⁠⁠Patreon⁠⁠⁠⁠⁠⁠⁠⁠⁠! We have a new monthly pod as well as behind the scenes clips that you can get on a secret Spotify feed! We will also be dropping some more treats from time to time!Theme music by ⁠⁠Mitch Poulin⁠⁠ Support and Subscribe to the Podcast!

He finally did it! Chase wrapped up his first series of one-shots this past weekend and Drew and Seth are here with him to talk all about it! The sessions were awesome, so relax and listen to these three go on about how it went and what could have been better/different!Support the show

A hundred down… and here's the other fifty.

Office autopsy time! Kiera and Dana review a "practice" that went from broke to success in a handful of months, and how tracking their numbers saved them. Every single office will go through a cash flow crunch at least once, so it's important to understand the right flotation devices to utilize. This could mean pulling overhead apart, identifying production and collections percentages, analyzing fixed costs, and more. Episode resources: Subscribe to The Dental A-Team podcast Schedule a Practice Assessment Leave us a review Transcript: Kiera Dent (00:00) Hello, Dental A Team listeners. This is Kiera and today is a special day. I have the one and only Dana Morsell on the podcast today. And prior to this, asked her, she's gone through a few nicknames and Dana, believe it or not, I was actually thinking about this last night. No joke. I was thinking like, there's Spiffy Tiffy and there's no BS Britt. And I was like, Dana, you've been with me for a long time. Like, why have I not gotten like a good nickname for you? And like, Britty Gritty. And I was like, okay, I just like throw wise on the end of these names like Tiffy, that is their TT DM does not sound quite right. Like that's like DMing on Instagram. And so I thought like, it's just Dainey. And now you told me I to do it with a Southern draw. So it's going to be like Dainey on the far. So well. Dana (00:44) Yep, it has to have it. I feel like it reminds me so much of my dad and like it just has to have that. Kiera Dent (00:51) Well, it's my dad. grew up on a dairy farm for all the listeners. Don't worry. We have like a really good podcast today. It's an office autopsy that Dana has taken these three incredible practices, like one owner, like they went from just stress and chaos and burnout to complete an absolute just like freedom, which and Dana has done it so quickly. So we're going to get there. I'm just going to tell you about this dairy farm real fast. ⁓ my dad grew up on a dairy farm and he used to say his mom would always like, Ricky, like that's how he would call him. imagine myself on this like beautiful estate and like sweeping my porch and having this like big white porch out there. And I'm like, Dainey! So that's how I envisioned this so, you know, that's that's the vision over here So whether you like it or not, otherwise we can go back to donuts with Dana. What do you prefer? Dana (01:38) ⁓ I actually love you standing on your white porch shouting that, so we'll take it. Kiera Dent (01:41) I think it just fits and if you haven't heard other podcasts, if you haven't been with us as long, Dana has the most random stories like running her bicycle into a deer. She has so many animals. She's got kids like Dana will always come to the table with the most random stories and she whoops everybody on trivia. We play games in our company and it's always like team trivia. Dana will whoop them. So, you know, here we go Dana. Welcome to the podcast. How are you over there Dana? Special Dana? Dana (02:09) doing pretty good. Yeah, doing pretty good. think all of my wild stories and my trivia comes from like, I don't know, I just have this like weird memory thing where I can like memorize things very quickly. Even like applying for a car loan, they're always shocked that I know all of my account numbers, all of my balances down to the penny, like just off the top of my head. And so I think that that's kind of where some of that comes from. Kiera Dent (02:28) No. I didn't even know that about you. So that's also a really interesting thing to note. All right, so Dana will remember, mean, is this okay? Is it something where you can remember numbers like past past? Or is it like your banking out is just current right now, but you couldn't remember like a month ago. Dana (02:47) No, so it is past-past, but it's because I don't know, my brain does this weird, like I make a riddle out of everything and I'm constantly like, okay, well, if I run and remember something, like if it's, you know, two, three, six, I'm like, well, two times three is six. And like, I just, I don't know, create like weird connections, especially with numbers in my brain and like riddle it so that I remember it. Kiera Dent (03:07) Fascinating. Fascinating. Okay. Well, there's another random fact about Dana. So Dana is one of my absolute fave humans in the entire world. Dana, truly, I say that on the podcast and I genuinely mean it. And we have talked about it on show, off show. Dana is just a super incredible human and offices who get to work with her are so lucky. So we thought it'd be fun. Office autopsy time. If you're new to the podcast, this is where we kind of go behind the scenes. ⁓ We mash up a few practices. just so you know, you'll never really fully know exactly who it is just to keep a client patient confidentiality. But we want to highlight of things that we do in real life, because I think consulting can be kind of hard. Like what do you actually do and what are the results you actually get? And so Dana just had some really solid wins with some practices. And I thought, Dana, let's get on the podcast and do our office autopsy, where we lift up the hood and we look behind the scenes. And what were some of the things you as a consultant did for this practice? What are some of the wins and gains that they've had? ⁓ that I think will just be fun. So Dana, let's take it away. ⁓ kind of like, where did this practice start? What have we implemented and where are they now? Maybe even tell them like where they started, where they got to. And then we'll talk about the how, because that's really fun. I don't like to wait for the like end result. I want to know quickly like, okay, they were like dying, drowning, broke, and then they got like hundreds of dollars and they got it in like a month. How did they do it? So take us away. Where were they? Where did they get to? And then let's go into the house. Dana (04:30) Yeah, and I think that this practice is just a really cool example of like the importance of knowing your numbers, especially when you have multiple practices and knowing what each practice is bringing to the table and having really clear separated numbers for those things. And so it was just really fun and I think a cool way to highlight how when you know those things, then you can fix systems that are broken or aren't working to see massive progress. So when this office came, they were at a negative profit. ⁓ each month and Kiera Dent (05:03) We're talking like they're losing money, losing sleep, stressed out of their minds. Dana (05:04) Yeah, yes. So stressed, they're pulling personal, you know, they're pulling boatloads of personal cash every month to cover expenses to keep these practices open. ⁓ You know, doctor is going from office to office. And it's truly, truly really stressful time and they don't really know where the leaks are coming from. And they can't put their finger on what's going on that's causing it. And yeah, stressed out to the max and just really, really wanting help and wanting to kind of pinpoint and give them a clear picture of why they are so stressed and why these practices that feel as if they're booming or are starting to get busy aren't profitable at that point. Kiera Dent (05:35) This And I think this is so common for so many practices, which is why we were talking morning huddle. We share all of our client wins every single day. You guys, we have a morning huddle. It's very fun. We talk about team wins, client wins. And when Dana talked about this, I'm like, Dana, we're podcasting. Like, can you get on the podcast with me? I think this is such a big win because it, yes, it's, it's quote unquote one practice that we've kind of mashed a few of them, but this is like every single office. And so many of them don't realize what's going on with my profit numbers. They feel like it's booming. but they have no money left over and then they're stressed to the max and they're countless hours. And this isn't just a brand new practice. Like this is a business owner who'd been in business for a long time. Like it's almost that I should with air quotes know what I'm doing, but I just don't know where it is. And Dana, I'm so proud of you for saying like they need to know their numbers. We harp on this like crazy because when you actually can dig in, which I'm excited for you to kind of do like the grand reveal and then the how, but I mean, how many practices, Dana, this is, I hope people realize one, practices all go through this. So this is not just a siloed to one or two practices. This is every office at some point is going to go through cashflow crunches, stressed out, working all hours and not being able to pinpoint. And just because you're profitable today does not mean you're forever going to be profitable. It is something you have to constantly work at, constantly be vigilant on. And it's not just like, set it, forget it, we're on our way. And so I think for that, but also I think so many people because they don't know what to do. they spin their wills that creates this cycle of death in my opinion. Like you truly are spinning, you're burning the candle at all ends. I remember when I met, cause I'm, I talked to this office when they were joining our company and I'm like, my gosh, like I can't want this more than they want it. Like they have to make the decision to join us, but my gosh, I see your problem. see your pain and we have got to fix that like an ASAP and get CPR because the owner was just running frantic and it was impacting family life and financials. And to me, you worked so hard that you should not be living that life this far into business ownership, whatever stage you're in. So I'm ready for the grand reveal. I hope people just realize this is not siloed and it's not something that's permanent. And it's also once you become profitable, that's also not permanent too. No season is permanent, but we want profitability to be more permanent because you're vigilant on it. Dana (08:07) Yeah, yeah. And you know, after looking at things, developing systems really honing in on their numbers and kind of what they were telling us, we were able to get them to be on track to hit 16 % profit in August. So going from negative profit to actually having a decent amount of profit sitting there, and they're producing in one less office now too. So. Kiera Dent (08:30) Okay. So breaking this down, how many months are we talking? Is this like five months, 10 months, 12 months? How long of a timeline did we go for? Five months. Okay. Again, why I wanted Dana to come on because consulting is not an overnight diet pill. It's not something that we can just inject and say, here you go. Like you're on your way. It is something. And also I want you to realize that any person listening, getting to negative profit also did not usually happen overnight. Now buying a practice, you might be a little bit negative. So there is a space where that can be negative. but this was someone who was running multiple offices and Dana kudos in five months, you got them from negative cash. We're talking like broke. There's no money to a 16 % profit. So there is, and we're talking, we're in the multimillions. So you can just do some math that even on 1,000,000 10 % profit is a hundred grand. Okay. You add 16 % that's 160,000 of profit. Now you can do the math for your own practice of a 16 % profit. and that was done in five months. So can you just imagine this practice going from like, my gosh, I'm broke to having this much slush on the other hand, and you got one less practice. There was multiple practices. You got rid of a practice, which there's strategy behind. Do we keep it not? What do we do there? And this doctor I guarantee you is having way more time, less stress as well. So the numbers, the money is always what people want to hear. Every time I talk to people on like... sales calls, wondering about working with us. Like what's your ROI, Kiera? How are we going to like make sure we pay for this? And I'm like, well, the numbers will be there. But what I actually care more about is the life you're living. Yes, I'm going to always cover numbers. Like that's the result. People need to have that. But I think the piece that people don't realize and why you're usually reaching out is you're looking for life of no stress. You're looking for your problems to actually get resolved. And Dana, that gift in five months, like, and that's fast. That's a fast turn. Not all practices are this quick. so I'm really curious, what did you guys do? How did you get that turn? I'm really proud of you. That's why I wanted you on the podcast to highlight dynamite Dana. mean, this one feels a little bit more like Dainey on the white porch. get, but dynamite Dana, being able to get those results in five months. That's impressive. Like that is dynamite to be able to do. So walk us through what were some of the pieces of how did we do this? What did we do? Five months is not, it might feel long to people, but when in the grand scheme of things, that's not even half a year to go from net negative. to positive 16%. Dana (10:48) Yeah. And I think sometimes too, it just helps to translate. Like what that looks like is we really cut expenses, right? Some of the expenses and they on average are collecting about 35,000 more per month too. Kiera Dent (11:01) Nice. Dana (11:02) ⁓ So it really came down to first step was getting them to understand which of the offices were profitable if any of them and you know what each individual office looked like. So we basically did an office autopsy. We pulled apart overhead. We pulled apart fixed costs for every office. We pulled apart their percentages of production and collections over the last year and really created a very clear picture of how each practice was doing as well as then moving forward what numbers do we need to hit in each practice to hit various profit points. Kiera Dent (11:40) Awesome. So breaking this down, I think when people have multi-practices, this is a huge problem that offices do is they bundle it all together and they have no idea where the true cashflow week is. And what I found is in multi-practice ownership, usually it's one practice that is the bleeding child and all the rest of them are doing well, but you don't know that. And so I did this, I had multiple businesses, I had all lumped into one and I didn't know, you have no idea where to fix things, where to move levers. what needs to happen. And so what we do is we do this like buckshot approach where we try to do everything for all of them, but don't actually know when we can pinpoint. So we're working hard or not smarter on that. So I love that you broke it apart. So basically you got to have separate tax IDs for each practice. I know that seems annoying. It's also annoying to break it down for your insurance companies, but choose your heart. Would you rather know where you are profitable or where you're not? The answer is hard pass. Yes. Like we absolutely want that. And so from there, then you looked at how much it's costing each practice. And this is so fascinating to me and people are like, but Kiera, Dana, like people travel with me to all the offices and I'm like, fantastic. You have to actually put that salary, that amount for that practice. So we know, and what's wild is that team member technically is working for three different companies. Technically they are, when you break it down this way. So technically they could work 40 hours at each location. That's technically okay. Talk with your, like, we are not CPAs. We're not financial advisors, but you have to look at this. They're separate tax IDs. used to do this at multi practices. So pending upon how it structured. not to say to work your employees 120 hours a week. That's not what I'm saying. What I am saying though is if you've got a regional, you've got dental assistants that are going with you, they need to be clocking in at one location, clocking out, clocking in the next location, clocking out. And if you're paying them like gas or whatever in between, they need to actually be allocated to each practice individually so you can see actual costs per practice per business. This is how you run multi-businesses. You like think about it. If I have a dental practice and I have a coaching business and I have my real estate, they're like, all the money technically comes to you as a person, but you have to have those separated to see which business is doing well. And when you can look at all three of your practices as separate businesses under one roof of your own, this then helps you. Like you said, Dana, you laser focus and you pinpointed. So I'm very curious when you did this and you broke it apart, what did you find on expenses? Like how, like was one like just so expensive? I imagine it probably was just like cashflow negative. Like it was just gobbling all the money and the other ones were probably doing fine. Dana (14:05) Mm-hmm. Yeah, that's it. Pretty much exactly what we found ⁓ and in breaking down all of those things then secondary to that just like you were saying with with team members We had team members doing various roles depending on which practice they were in and so there was just a lot to really clean up clarify and streamline per practice ⁓ outside of even just expenses and knowing financially where the practice stood. So that was our second journey kind of after we figured out the finances and you know once they had a reality of each practice then it was really easy I think to hone in on what systems we had to work on and make some tough decisions too. Kiera Dent (14:48) And when you said that, I was just thinking it also creates clarity for team members too. I know you've also been helping like with the regional manager and like what system should be in place. So mind you, yes, we're working on profit, but then we're also putting all these systems into play looking at all of them. But I will tell you when I had team members traveling to multi offices, that's hard on teams too. They have no clue. They don't have clarity. So they're just kind of like running with you. So everybody's running at full steam, but actually not making progress. I want you just to imagine like you are literally spinning your wheels. So it sounds like you're making progress. but the distance you're going is so minimal versus we want less sound, AKA less chaos and way more forward momentum. And so really love that you were able to do that and dial it in, figure it out. Now, how did the conversation go to sell a practice? Cause I mean, five months and selling a practice, like what did that even look like? How do you even have that conversation? How did this practice execute that quickly? Cause I'm actually really proud of them on that too. Dana (15:42) Yeah. So honestly and truly when we review the numbers, I think the conversation just naturally happened because you could clearly see, you know, that they're ultimately either we need to pump in a fair amount in team expenses, marketing and things like that to get the practice to where it needed to be or ultimately make the other decision. so I think just reviewing the numbers, the conversation naturally came up because it was a glaring, you know, kind of red light. ⁓ and honestly and truly it just was kind of a luck of knew someone in the area that was looking for a multi-practice venture and like just having a network and connections that it worked out so quickly and honestly it finalized within 60 days so it was a very very quick but it just you know happened to be that it was a very strong network ⁓ and made a local connection Kiera Dent (16:13) Mm-hmm. incredible. Yeah, which is also incredible to like have good connections and people often say, think it's, think kudos to this office that you worked with of they were willing to execute and take action quickly and not sit here and give excuses and say, my gosh, there's no one that will ever be there. It was great. see the bleed. And what I love when you talk about numbers, and this is why I think we're so passionate in Dental A Team like numbers, numbers, numbers. Like I harp on this day to know that I am like, ladies, what are the numbers telling us? Look at the numbers that's going to tell you. where you need to go and what you need to get. And like it's literally the treasure map to what needs to happen. But sometimes we're so in the weeds. I do it too. This is why I have coaches for Dental A Team. I'm so in the weeds and I need to get somebody outside of that. But looking at this, there are decisions now to be made. And I think numbers create clarity. So this practice could have like another scenario if we want to choose our own adventure, there are offices that see this practice is bleeding money. So then what do we do? How can we stop the bleed? Let's look at our costs. Let's look to see where we're producing. And sometimes it's a slow grow. So we're only gonna open up one day, but we're gonna open up on Monday, be closed Tuesday, Wednesday, Thursday, Friday. The next week we're gonna be open Tuesday. The next week we're gonna be open Wednesday, next week Thursday, next week Friday. So we can say we're open five days a week, but we're not putting the cost in five days a week. So we're strategic on doing this. We can also have it to where we don't have to staff it as high. So if we know we've got doctors in there that can produce. bring them in for hygiene, if there's dentistry to be done, do the dentistry, move hygiene over to a Friday where a lot of hygienists are off. You can get a part-time hygienist that can come in as that Friday hygienist. You can stack a whole hygiene schedule so we're not paying a hygienist to be on staff every day. ⁓ There are ways that they can do it. They could bring on an associate. They could look at, like you said, the marketing costs, but when you look at the numbers, numbers give so much clarity and then you can make decisions. And then the decision's pretty simple of, Do we need money right now? This practice was needing money. They needed to have the bleed stop. They needed to become profitable. And for them time and profit was more important, it sounds like, than growing and expanding. For other people, like, no, we need to grow and expand. So we're to pump money over here. We're going to grow this, but we now know a more strategic path. So I just want you to know, like, you don't have to sell. But I think being realistic, I remember listening in ⁓ early on in my career and it said, like, sometimes knowing when to close a business. is actually one of the smartest things that a CEO can do. And I remember I listened to that. were doing Dental A Team, tip or no, a Spiffy Tiffy back to dental placement pros days when we used to do recruiting. I should have stayed in that business Dana, like man recruit. I was starting at, I think I charged, I think a thousand, maybe 3000 max to hire and place an associate doctors. should have like hired me. Like I was a hot cake. Like I was so, I mean, now it's like 15 to 50,000 bucks. Like man, but Dana (19:19) Yeah. Kiera Dent (19:26) I remember listening to that podcast and dental place and pros was taking so much time and was so unprofitable. like we had higher and then people would wait the like 90 days and on day 89 they'd like we're terminating them. I was like, my gosh, I gotta go higher again. That business was consuming so much time, energy and effort when it wasn't the one that was going to, it wasn't my passion. It just was out of necessity. Dental A team was my passion by far. And I remember like it, as a business owner is actually really hard to admit that a business is failing. I'm not going to lie. Like I remember driving. I remember exactly where it was. It was like a snowy day. It was very overcast. And I just like had to have that hard, honest conversation with myself of you need to close dental placement pros and you need to put all your focus on Dental A Team. That's actually the, like the practice, if you will, the business that makes me excited. Um, and I think swallowing ego, I think looking and learning what I did wrong in that business. Today, I do that way differently. I'd run it so much differently. It'd be completely separate. I wouldn't be pulling my employees. There were just so many things I did wrong. But I think having the humility and knowing when it's time to close something down versus open something up, I think sometimes it can feel really sexy and exciting to grow. But if we're just growing for the sake of growth, but we're not getting the time and profit that's truly our driver, I think those are great questions to ponder when we're looking at this. So those are kind of my thoughts. Any other thoughts you have? It's such an amazing. Dana (20:45) And then. Kiera Dent (20:48) like transformation story. Dana (20:49) Yeah, and it's been really fun. you know, you're absolutely right. And we spent a lot of time on our calls kind of choosing our own adventure. What would it look like if you know, what's been our average marketing budget? And and and if we spent more and we had this book, what would that timeline look like to get it to what is the active number of patients we need to make it profitable? We did say, okay, if we pull and we add days, what does that pull from the profitable practice if we move the doctor, you know, to the other practice, we talked about expenses for an associate and what we felt like they could produce as we added a certain amount of new patients each month. And so it's been also fun for me as a consultant to kind of do that choose your own adventure with them and honestly and truly just give them the numbers and give them the timelines that then they can really, really make a decision that I feel like they were super confident in because they had all of that information and kind of made the decision I feel like eyes wide open. Kiera Dent (21:48) Yeah, and I think as consultants, this is what drives us. This is our passion to help practices and owners be empowered to make decisions that they want, not ones that they have to make. And so it's a, you're not forced into a decision. You made it with eyes wide open. You had all the numbers. You had all the facts you knew. You knew the pros and cons. And like you said, it is a choose your own adventure. And I think when we can take the, I don't know, it's almost like the stress, the heaviness of business. and turn it into a light, fun game. like, yeah, pretend we're reading a book and your book is your business. And it's like, I could do this way and end up at this chapter. I could go this way and end up at this chapter. Both endings are great. Both endings are your story. Both are filled with highs and lows and all the way around. But I agree with you, Dana. I think it's a beautiful thing to be able to empower our clients, to help them see, to get them out of the death spike, like, sirel downward and help them actually come to like a space of I don't know. It's almost like what you, took this. I feel like the way this office probably felt is they were walking in a heavy, dark cloud, like head down, hunkered down, staring at the ground and just trying to figure out how to get there. And you took them into this like beautiful new neighborhood. It's bright. It's cheery. The birds are singing. They're skipping along there with their family. Like they are living their best life. And that was done in five months. And so just really an incredible thing for us to look at. And so I think for you listening, like, where are you at? Maybe you're on cashflow row. Maybe you're on growth row. Maybe you are on trying to figure out your next adventure. But I don't think this practice even knew that this is their choose your own adventure. think Dana, you are able to be that guiding light shining for them, helping them see, peel apart under all the pieces. And I think really giving them the guidance that they need. So any last thoughts you've got on the choose your own adventure, going from negative to 16 % profit in five months, dang, that's a title and something you should be proud of. Dana (23:41) Yeah, this is definitely an office that I'm super proud of. ⁓ And you're right. These are the things that I think we live for. We love, we hope we see, you know, and we want to see for every client that comes our way. ⁓ And I think it just shows possibilities. And when you really hone in and you are able to make decisions with ease and clarity, it just massively, massively changes your stress level and just your entire life. Kiera Dent (24:11) Yeah, we say is life and business on purpose. so Dana, just love, love, I mean, Dynamite Dana, might stick girl. That is a dynamite story and really freaking proud of you and proud of the client too. Proud of them showing up. It takes grit, it takes humility, it takes courage. And I think just if you're sitting in that boat, if you're wondering, reach out. ⁓ This office five months ago did not know how to see forward. And now they're able to live a much different life very quickly. And I think if that's you. if you can relate to this office autopsy. That's why we do office autopsy sharing it. So hopefully you can see yourself painted in the fabric of someone else's story, knowing what's possible, what's real for you. You don't have to have multi-practices. You don't have to have any of that, but it might be you're on cashflow row. You're negative. You don't know how to see out. You're at a spin or you want to optimize you like this. came to us literally. They came in wanting to have help with systems and training a regional manager and look at what was uncovered. So what you might think is your pain point might actually not be the true pain point. there might be something deeper below. So Dana, real proud of you, real proud of this client. For all of you questioning, wondering, reach out. Hello@TheDentalATeam.com. This is what we live for. Truly seeing you succeed is what makes us so lit up. Like it's, it is the highlight of our year, our week, our month. So for all of you, take the call, let's, let's chat and let's get you these same success stories. So Dana, proud of you. Love having you on the podcast. Thanks for being here. And for all of you, of course. And for all of you listening, thanks for listening. And I'll catch you next time on the Dental A Team Podcast. Dana (25:34) Thanks for having me.

Lately, there's been a lot of talk online about paying to play D&D, and also making a living as a DM. Seth, our resident expert at DMing out in public for strangers, gives his insight on how these games typically go. Drew on the other hand, is diving into the deep end and is going to be trying out running some games for people online at an affordable price! Enjoy this episode and come back next Friday for more!Support the show

In this inspiring episode, we sit down with Chanin, a former nurse of 20+ years who transformed her life by losing over 100 pounds and launching her own health coaching business, Flexi Fit Transformations. Chanin shares her personal journey from experiencing a work injury and COVID-19 complications to rediscovering joy through fitness and healthy living. Her story demonstrates how personal transformation can lead to a powerful mission of helping others achieve their health and wellness goals.Key Discussion Points:Chanin's background as a nurse and transition to health coachingThe turning point: Vacation in Florida that sparked changeFinding the right gym and overcoming fitness anxietyThe importance of tracking progress and non-scale victoriesBuilding a comprehensive coaching programThe value of professional certifications and continuous learningBalancing business growth with authentic client careThe importance of mindset in transformationCreating sustainable lifestyle changesMentioned Links:Flexi Fit Transformations: [https://flexyfittransformations.com/]Instagram: [@flexyfitwithchanin]Facebook: [Flexy Fit Transformations]Resources:Nutrition tracking app for clients [Details to be provided by Chanin]Customized workout programsMindset coaching materialsProgress tracking toolsActionable Steps/Key Takeaways:Start with your "why" - Make sure your motivation for transformation is stronger than temporary obstaclesTrack both scale and non-scale victories to maintain motivationInvest in professional guidance and support systems for sustainable changeFocus on building healthy habits that become part of your daily routineRemember that transformation is about more than just weight loss - it's about finding joy and confidence in life***Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint Support the show

Does your rogue have enough arrows for the next big fight? What about water? Is your canteen topped up? These are questions some DMs probably ask at their tables. Drew and I, admittedly, do not. We just fly by the seat of our pants and our bows have endless arrows. All this and a lot more in this episode!Support the show

On this week's episode, Pacey and an injured Goosey discuss the latest WSL action, drunk DMing your favourite players (and managers!), try to guess the England squad announcement and so much more. We have a live show in London on the 8th December! Tickets available here: https://www.leicestersquaretheatre.com/show/big-kick-energy-live-at-christmas To get in touch you can email us on bigkickpod@gmail.com, find us on Instagram @BigKickEnergyPod or on YouTube here: https://www.youtube.com/@THEBIGKICKENERGYPODCAST Learn more about your ad choices. Visit podcastchoices.com/adchoices

This week on The Friend Request, Chloe Maddren sits down with comedian Nikki Justice from The OG Crew, who opens up about her PUBLIC breakup with Andrew Hamilton, what it’s like to be autistic making friends and why being a stripper, a mum and a comedian all come with wildly different friendship challenges... From bikie marriages to psychics, parasocial (crazy) fans and setting firm boundaries, Nikki certainly has a fascinating and unique life story! We hope you enjoy the borderline compulsive oversharing of two neurodivergent cutie piesSee omnystudio.com/listener for privacy information.

If you've been applying to job after job and still not hearing a thing, this episode is your sign to pause and listen!We're walking through the LinkedIn habits that quietly kill your chances of getting recruited – and what to do instead. Think of this as your LinkedIn reset for 2025 so your next opportunity actually finds you.We discuss:- Why your headline is making you invisible (and how to fix it)- The real reason recruiters scroll past your titles- How to write an “About” section that actually gets attention- Bonus: The underrated visibility setting that changes everythingIf you want to finally have recruiters DMing you about jobs that fit, this is for you!Cheering you on,Kelsey Kemp & Audrey BagarusBOOK A FREE CALL WITH US THIS WEEK:https://portal.kelseykemp.com/public/appointment-scheduler/6222458612c06afee1de0032/scheduleFREE CAREER COACHING RESOURCES:Free Training: How to Find and Land a Job You Feel Called to in 8 Straightforward Steps → https://thecalledcareer.com/our-processMore of a reader? ⁠Download the 22 page PDF⁠ version instead → https://thecalledcareer.mykajabi.com/PDFFOLLOW US ON OTHER SOCIALS:

This week Seth is joined by his wife Gabby! Recently they both finished a 95 hour run of Baldur's Gate 3 on co-op, and now Gabby is here to give her insight as someone with very little experience in the ttrpg and gaming space. So give Gabby a warm welcome to the show! Support the show

Warlocks can leave a DM feeling obligated to fulfill certain tropes and character arcs - join Seth and Shane for a candid discussion of the do's, don'ts, joys and pitfalls of DMing for a Warlock in D&D.Whether you're new to D&D or have played since the 80s, this discussion should benefit as food for thought on your path to Mastering the Game.Support the showVenture Forth is a Dungeons and Dragons podcast. We play 5th edition (5e) Dungeons and Dragons in a home-brew D&D actual play setting. Our campaign takes place in the high fantasy realm of Elbor. A world of monsters, heroes and epic tales to be told. D&D is a TTRPG, a tabletop roleplaying game, also known as an RPG. Our gameplay is perfect for beginners to Dungeons and Dragons from episode 1. Olma Marsk is played by Rebecca Hausman, Flynn Felloweave is played by Russ Bartek, March is played by Bridget Black, Ceallach is played by Shane O'Loughlin, Seeker is played by Rodney Campbell, and the DM is played by Ethan Ralphs and Seth Fowler.https://www.ventureforthdnd.com/https://www.youtube.com/channel/UCNl1hOaZiXruwLE8Ct1NNNA

Astrid møter igjen sin sidekick, forfatter og coach Isabelle Corneliussen, i Oslo. Sammen kommer de frem til at teambuilding er minst like viktig i familien som på jobben. De snakker også om hvor stort problem rødming egentlig er, og hvor rart det er at ingen snakker om det. Isabelle har flere klienter som sliter med rødming i voksen alder. Og siden «alle» snakker om ADHD om dagen, gjør selvfølgelig de også det.

We recently had a death in the party... And this week, we feel it's important to talk about what happened so we can truly appreciate and honor Quigglius the Thri-Kreen. You were a great bug, and you will be missed.Support the show

We welcome the wonderful Will Jobst to the podcast to discuss their new TTRPG framework and homage PLASMODICS. And we talk game design, play, DMing, and so so much more. This is a classic folks, dig in please!! Will's work can be found at https://willjobst.itch.io/! Buy Plasmodics, it's amazing. Art by Zach Hazard! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this vulnerable and insightful episode of the PT Profit Podcast, host Beverley Simpson dives deep into the realities of organic Instagram growth. After a 30-day experiment of posting 3-5 times daily, Beverley shares her hard-earned lessons, emphasizing the power and cost-effectiveness of paid ads. She debunks common myths, discusses the four phases of business growth, and reveals why a business-first approach, leveraging ads to pay for themselves, is the most sustainable path to consistent revenue. Tune in to discover how to build an Instagram sales machine without the burnout and the constant comparison.Mentioned Links:Beverly Simpson's Instagram: @bsimpsonfitnessFree Training: Simple Scaling30-Day Daily Sales Instagram ProtocolResources:PT Profit Podcast (over 400 episodes of business, marketing, and sales expertise)90 Days Done for You ContentActionable Steps/Key Takeaways:Prioritize Ads: Understand that paid ads are often more cost-effective and energy-efficient than solely relying on organic strategies. Aim to make your ads pay for themselves.Focus on Business First: Build your business foundation, starting with your offer, before solely focusing on audience growth. Every piece of content should serve a conversion event.Manage Your Energy: Be mindful of the emotional toll of organic growth. If you find yourself caught in comparison or excessive consumption, consider how ads can alleviate this pressure.Guest Information (If applicable):Host: Beverley SimpsonExperienced sales professional with over 10 years in the fitness industry.Former District Fitness Manager for a national gym in Manhattan.Previously built 18,000+ follower Instagram account.Passionate about helping coaches build profitable online businesses.Find her on Instagram: @BSimpsonFitnessReady to transform your Instagram strategy and build a consistent revenue stream? Join Beverley's 30-day challenge and learn how to create an Instagram daily sales machine that makes your ads pay for themselves:Daily Instagram Protocols:https://ptprofitformula.com/protocol***Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformulSupport the show

You ever wonder what would happen if your adventurers walked into a tavern and dropped all of their gold from the dragon's hoard on magic items and armor? Well, they'd get more powerful first, but THEN the blacksmith is now the most wealthy man in town and the fantasy economy is crashing! Join Seth and Drew as they shoot ideas around about how money works in the D&D world!Support the show

In this conversation, host Beverley Simpson and wellness coach Paloa Atlason explore the power of self-awareness, embracing change, and the importance of integration in both personal health and business growth. Paula shares her expertise on how to navigate hormonal changes, the pitfalls of quick-fix solutions, and why slowing down is essential for true transformation. This episode offers valuable insights for anyone looking to create sustainable change in their body, business, or life.**Mentioned Links:**  Paola Atlason's website: https://paolaatlason.live/Paola's Instagram: @paolaatlasonwellnessPaola's YouTube channel: @paolaatlason **Resources:**  One-on-one mentorship containers for personalized coaching  Community programs focusing on food, behavior, and reset protocols  Free trainings on Paula's YouTube channel providing program foundations  **Actionable Steps / Key Takeaways:**  - Allow neutral space (~3 months) to implement changes before switching  - Practice daily self-awareness by asking: "How do I feel? What do I want? What do I need?"  - Create a simple "ideal plate" with vegetables, protein, healthy fats, and starches  - Embrace discomfort as necessary for growth, like wind strengthening trees  **Guest Information:**  - **Paloa Atlason:** Wellness coach specializing in holistic approaches to women's body changes, focusing on sustainable habits and combining structure with flexibility.***Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint Support the show

You can listen wherever you get your podcasts, OR— BRAND NEW: we've included a fully edited transcript of our interview at the bottom of this post.In this episode of The Peaceful Parenting Podcast, I have a conversation with Devon Kuntzman, an ICF-certified coach and author of the new book Transforming Toddlerhood. We cover why toddlers are so misunderstood, and how to work with our toddlers by better understanding their needs and development. Tune in to learn better ways to work through car seat struggles, diaper changes, tooth brushing, throwing things, and more!**If you'd like an ad-free version of the podcast, consider becoming a supporter on Substack! > > If you already ARE a supporter, the ad-free version is waiting for you in the Substack app or you can enter the private feed URL in the podcast player of your choice.Know someone who might appreciate this post? Share it with them!We talk about:* 7:10 Why do toddlers have such a bad reputation?!* 10:00 Contractionary needs of toddlers* 11:00 What hard toddler behaviours are totally normal?* 13:00 Nuance around “limit setting” and power struggles* 19:30 Having unrealistic expectations for our toddlers* 24:00 Understanding crying* 29:00 Toddlers need for movement and bodily autonomy* 30:00 Car seat struggles* 31:15 Refusing diaper changes* 32:00 Tooth brushing* 35:00 Throwing things* 38:00 The problems with Time OutsResources mentioned in this episode:* Yoto Player-Screen Free Audio Book Player* The Peaceful Parenting Membership* Transforming Toddlerhood: How to Handle Tantrums, End Power Strugglers, and Raise Resilient Kids --- Without Losing your Mind * Devon's website xx Sarah and CoreyYour peaceful parenting team- click here for a free short consult or a coaching sessionVisit our website for free resources, podcast, coaching, membership and more!>> Please support us!!! Please consider becoming a supporter to help support our free content, including The Peaceful Parenting Podcast, our free parenting support Facebook group, and our weekly parenting emails, "Weekend Reflections" and "Weekend Support" - plus our Flourish With Your Complex Child Summit (coming back in November for the 3rd year!) All of this free support for you takes a lot of time and energy from me and my team. If it has been helpful or meaningful for you, your support would help us to continue to provide support for free, for you and for others.In addition to knowing you are supporting our mission to support parents and children, you get the podcast ad free and access to a monthly ‘ask me anything' session.Our sponsors:YOTO is a screen free audio book player that lets your kids listen to audiobooks, music, podcasts and more without screens, and without being connected to the internet. No one listening or watching and they can't go where you don't want them to go and they aren't watching screens. BUT they are being entertained or kept company with audio that you can buy from YOTO or create yourself on one of their blank cards. Check them out HEREInterview transcript:Welcome back to another episode of the Peaceful Parenting Podcast. Today's guest is Devon Kuntzman, who is an expert on all things toddler. We discussed why toddlers get a bad rap—why they can be really challenging—and what's going on with them developmentally. Devon has so much insight into how to understand your toddler better, and therefore how to make life with them easier by knowing how to support them.We also talked about mysterious toddler behavior, and I asked her the questions I get most from you—what to do in tricky situations like car seats, teeth brushing, diapers, and more. You are going to finish this episode with a deeper understanding of your toddler and a deeper appreciation of these wondrous and sometimes challenging little beings.Even if you don't have a toddler anymore, you might find it interesting—as I did—to understand in hindsight exactly why they acted the way they did. And if you don't have a toddler anymore but you do know someone with a toddler—that's ages one through four—send this podcast on over to them. I'm sure they're going to find it really, really helpful. Devon is just wonderful.Okay, let's meet Devon.Sarah: Hey Devon, welcome to the podcast.Devon: Thank you so much for having me. I'm so excited to be here.Sarah: Me too. I'm so excited to talk about your new book that's coming out. But before we dive into that, can you tell us a little bit about who you are and what you do?Devon: Yes. So, I am Devon Kuntzman, and I'm an ICF certified coach, toddler expert, and the founder of Transforming Toddlerhood. I'm also a mama to a toddler and now an author with a book coming out October 21st called Transforming Toddlerhood as well.I really started Transforming Toddlerhood in 2018 to dispel the myth that toddlerhood is terrible. Yes, toddlerhood is very, very challenging developmentally for so many reasons, but it's also a critical developmental period. If we just go into it white-knuckling it, bracing ourselves for the worst, we actually start to miss the magic of this developmental period and the opportunity to set our kids up for success in the long run.The first five years of life set the foundation for brain development and social-emotional development for years to come.Sarah: I love that. And actually, I love the toddler stage. I know a lot of people find it really challenging, and I can see why, but also, as you said, it is really magical. They're such interesting little creatures, and I just love that stage.So, your book is coming out October 21st, and we would encourage anyone listening to pre-order it. I was so excited to read your book because, when I was reading it, I was thinking, “You know what this is? It's like a perfect peaceful parenting primer, except everything is focused on this age group.”There are a lot of great peaceful parenting books out there, but they don't focus on this age group. And this age group is so specific. I don't know if that's what you were intending to write when you wrote it. If you weren't intending to, I think that's what you did.Devon: Yes. The reason I wrote this book is because we have so many parenting books out there—amazing books that talk about peaceful parenting, respectful parenting, and all of these things. But none of them are truly tailored to the toddler years.At the same time, I have parents DMing me every day asking me so many different questions, and I can see the desperation of these parents. They're searching on Instagram, they're Googling, they're trying to find the answers to these very real, challenging problems in their lives. And there wasn't just one place to go to get all of these answers.That's why I wrote Transforming Toddlerhood. It's an all-in-one, comprehensive, easy-to-read guide that truly covers just about every challenge you might have throughout toddlerhood. Whether it's healthy, developmentally appropriate discipline, being on a different page from your parenting partner, your child whining, struggling with parental preference, or introducing a new sibling—I really cover everything in this book.I wanted parents to have a place they could go to get quick answers that were trusted, so they didn't have to search everywhere for them.Sarah: Yeah, you absolutely did it. You succeeded at your goal. I get lots of questions about toddlers too—in my coaching and in my communities—and every single one of the questions that I get was in the book. That was great.So, I encourage people to go out and get it. I'm actually going to order a copy for my husband's cousin and his wife. They have a little girl who's about 15 or 16 months now, so it'll be perfect for them.Devon: Perfect.Sarah: So, toddlers—as you mentioned before—have a bad rap, right? You know, the “terrible twos,” the “horrible threes,” or whatever people call them. Why do you think that is? And maybe tell us a little bit about what's going on developmentally. I think those two answers are probably connected.Devon: I am so excited to answer this question, because this is a question I always ask everyone who comes on my annual summit. And I'm so excited to get to answer it myself.I really feel that toddlerhood is so challenging for parents because it's the first time your child is realizing that they're a separate entity from you. And at the same time, you're realizing your child is a separate entity from you as well.The whole point of toddlerhood is for your child to become their own separate individual. And the way they do that is through behaviors that delineate a line between your toddler and yourself. They're going to say “no.” They're going to push back. They're going to have their own agenda.We start seeing this even as early as nine months old, with a child who doesn't want to get their diaper changed. Or you have a 12-month-old—you ask them to come over, they laugh and run the other direction. Or you have a 14-month-old who thinks you're moving too slowly, or doesn't like what you're doing, and then they hit you on the head.It's really the first time we move out of a purely caregiving role into what I like to call a really active parenting role, where we have to decide how we're going to respond to these behaviors.I think the bigger challenge is that we're looking at these behaviors through a logical lens with fully mature brains. So, we label these behaviors as bad or wrong. But really, all the behaviors that drive us crazy are developmentally appropriate behaviors for toddlers.Because of that mismatch—between our expectations of what we think is typical and what our toddlers are actually doing—it creates a lot of frustration. It creates fear spiraling: “Are they always going to be this way? Is my child going to grow up to be a bully?” X, Y, Z. All of that makes parenting this age group really, really challenging.Sarah: Yeah, I was just talking to someone this morning who has a 2-year-old and a new baby—which, of course, as you know, exacerbates the challenges of toddlers when you're adding to your family.I have noticed anecdotally that people tend to think two or three are the hardest years, and it almost always comes back to when they had their next child. If they had them two years apart, they found two harder. If they had them three years apart, they found three harder.This mom was just telling me about some struggles, and I said, “Yeah, your daughter is at that stage where she has her own ideas about things she would like to do or have. And it's combined with a lack of logic, perspective, and brain development.” It's like a perfect storm: “I know what I want, but I don't have any experience in life or brain development to be able to express it in a different way.”Devon: Yes, exactly. And another challenge that's really happening in toddlerhood—which comes through in their behavior—is this idea of contradictory needs.As I was saying, your toddler is trying to become their own person. They want to be independent. They're developmentally driven to have a sense of control, feel capable, and exert their will. But at the same time, they're highly reliant on the adults in their life to meet their social and physical needs.So even though these developmental needs are so strong, they still need you—that safe and secure base—to help meet their emotional and physical needs. Toddlers are constantly trying to balance these opposing needs, and that really comes out in contradictory, challenging behavior that can drive us crazy.Sarah: Yeah, I love that. I remember that so well—that “I want to do it by myself. No, I want you to do it for me.” The contradictory needs. That's such a beautiful way to put it.Devon: Yeah.Sarah: What is something you hear all the time that you find yourself saying, “Oh, that's totally normal for toddlers”? What's something parents don't know is normal, but you find yourself reassuring them that it is?Devon: Yes. Basically, the behaviors we as adults really don't like, that we think are inappropriate. Yes, in our logical, fully mature adult brains, hitting, biting, throwing, kicking, screaming, crying—all of these things—feel wrong.But if you think about it, babies' only way of communicating is to cry. Then, as toddlers start to grow, they go through a lot of physical development. They start communicating through their behaviors.For example, if you have a toddler throwing food from their high chair at 15 or 18 months old, they might be experimenting with cause and effect: “If I drop this food, what happens? Does the dog pick it up? How do my parents respond?” They're experimenting and exploring, which is very appropriate.Or take hitting and biting. Toddlers, especially one- and two-year-olds, cannot say, “I don't like this. I'm feeling frustrated.” So instead, they hit you or bite you.I just want parents to know: behavior is not good or bad. We have to step away from that dichotomous lens. Behavior is communication. Once we understand that, we can ask: “What skill does my child need to learn to be successful here?” instead of “What punishment do I need to give to make them listen or to teach them a lesson?”Sarah: Yes—or not only, “What skill?” but also, “What support does my child need to meet my expectation?” Right? Because sometimes the skill's not going to come for a long time with a toddler. But the support is something you can give them.Devon: I love that. This comes up a lot—the idea of “My toddler's not listening to me.” We set the limit, and then we expect our toddlers to just fall in line, follow through, and listen.But the truth is, we need to ask: “What support does my toddler need to meet this limit I'm setting?” We often think saying the limit is the end of our job, but it's actually the beginning.Setting the limit is step one. Then we have to help our kids follow through on that limit—especially the younger they are or the more unmet needs they have in that moment. If they're tired, hungry, overstimulated—then they're going to need even more help to follow through.Sarah: Yes. And I'm going to jump ahead in my list of questions. I was going to ask you about power struggles later, but I want to ask now since you just mentioned limits.I find parents sometimes get too hung up on limits—not that limits aren't important, because they are—but they often get too attached to their own sense of what the limit should be.I love that when you were writing about power struggles, you suggested starting with the question: “What's the goal here?” I'd love for you to talk about power struggles and limits through that lens. Because, as I mentioned this morning to a parent of a 2-year-old, there's so much a 2-year-old has no control over in their life. We want to think about how we can be flexible about the rest.So maybe just talk about your lens of power struggles a little bit, starting with that “What's the goal here?” I love that.Devon: Oh my gosh, I have so much to say on this subject.When we ask ourselves, “What's the goal here?” the main thing to consider is: are we trying to win? Because if you're battling your toddler to win, then you've probably lost sight of the bigger picture—which is: How do you want to show up as a parent? What relationship are you trying to create? What support are you trying to give your child? What skills do they need to learn?When we get caught up in trying to win, we're in our stress response. The more committed we get to winning, the more tightly we get locked in the power struggle. And then everyone's just on their own emotional roller coaster.The reality is, it takes two people to be in a power struggle. And if you're waiting for your toddler to suddenly say, “Oh, just kidding, I'll do what you want,” you'll be waiting a long time. Toddlers are developmentally driven to exert their will and be their own person. They're likely to double down.And toddlers can be really persistent. So we have to zoom out and think about the bigger picture. Instead of being so attached to one way of doing something, we can pivot in an empowered way.That might mean moving forward and letting your toddler follow you. Maybe it's giving them a choice between two things within your boundaries. Maybe it's saying, “When you brush your teeth (or pick up this toy), then we can go outside (or read a book).”There are so many different tools we can use to pivot out of power struggles. Because quite frankly, we're the adults. We have to be the leaders and guides in these moments. Our toddlers aren't going to suddenly say, “Oh, just kidding, sorry.”Sarah: Yes. And the other thing I've been thinking about a lot lately is, if we're not modeling flexibility, how are our kids going to learn it? If we can't be flexible as parents, then how will our kids learn to be flexible?So often parents say, “My kid is so rigid, they're not flexible at all.” And then you listen to the parent a little, and it sounds like they're also being pretty rigid with their child.I think finding those graceful sidesteps—what you're talking about—is so important. It's not about someone winning and someone losing, but about how we can still get to the goal we're trying to reach.Devon: Exactly. And this is a very Montessori-aligned thought: we as parents have to create the container, the foundation. But within those boundaries, there are a million ways something can happen and get done.So, we can give our child freedom within the boundaries. Of course they still need our guidance, but the key is to avoid backing out in a way that says, “Fine, you win.” Instead, we ask: how can we give them a sense of control within our boundaries? That way their developmental need for autonomy is met, while we're still in charge overall.Sarah: Okay. Going back to expectations—one thing I read in your book really struck me. You cited research showing that half of parents believe kids are capable of self-control and milestones earlier than they actually are.I find that too—parents' expectations are often way too high for the age their child is, or for where they are developmentally.So, how do you know if your expectations are out of whack? And what happens—what are the negative things that can happen—when they are?Devon: I always say we typically underestimate our child's physical abilities and overestimate their social-emotional capabilities and impulse control.There's a lot of research and polls showing this is the case. And when we hold unrealistic expectations, we get really frustrated, because we think our toddler is being “bad,” doing something they shouldn't be doing developmentally.Then we turn it inward: “I must be doing a bad job. I'm messing up.”The best way to know if your expectations are appropriate is by looking at your child's behavior over time—over several days or a week. What's really happening in those moments? If you see a consistent pattern, you can start to say, “Okay, maybe I'm asking too much of my child.”That doesn't mean you just throw the expectation out the window and say, “Too bad, I'll try again next year.” It means they need more support.So you scaffold the skill. For example, something like getting dressed takes a lot of planning and coordination. It's a skill that needs to be built over time. We need to start transferring those skills to our children—with our support.So when your expectations are too big, you don't throw them out completely. You ask: how can I support my child to get where I need them to be?Sarah: Yeah. I always talk about when there's the gap between your expectations and the reality, a lot of conventional parenting is like, “Okay, well what threat or consequence do I need to close that gap?” But I always think about just like, what support do we need to close the gap between the expectations and reality?And of course, sometimes I think you do—there is a place for throwing expectations out the window. Because sometimes they're so far off that it's better to let go of the expectation than to try to get your kid to do it.Or, you know, I think resources can go up and down. One day your kid might be able to do something, and the next day their resources might be a lot lower and they can't manage. We have to be flexible.Devon: For the parent too. There are going to be days when we're more resourced, and days when we didn't sleep well. Maybe our toddler was up at 2:00 AM and we're tired. There are days when we just feel like there's too much to do and not enough time. Days when we have our own feelings, emotions, and needs that need attention, and there's not a lot of space for that.That's where we really just need to have compassion for ourselves and for our toddlers, and really give each other the benefit of the doubt—knowing that we're doing the best that we can. Then we can start working from that place: right now, we're doing the best we can in this moment. What's the next step to getting where we need to be?I didn't mention this in the book, but something I talk about a lot with my private clients is that oftentimes we want to jump from A to Z. And that's a really big leap, right? We want to leap across the Grand Canyon, when really what we want to do is step across on stepping stones. Move from A to B, B to C, C to D. That's how we eventually get to where we need to be.This is true across the board when we're thinking about expectations, skills, and things of that nature. So when we don't try to do it all at once, we're going to have more realistic expectations and we're going to be less frustrated.Sarah: Yeah.Devon: That makes so much sense.Sarah: I love also that you really, in the book, normalize toddler behavior. You mentioned before, throwing—and at one point, as I was reading your book, I wondered, “I wonder if she's going to talk about play schemas.” And then you had the section on play schemas.So much of what toddlers do, parents just don't know is normal. Like you were talking about throwing food off the highchair. I always remind parents of the trajectory schema—how does the food move through space, or what happens when I drop this, and learning about gravity.Speaking of normalizing, one of the things that I loved in your book was when you talked about avoiding positive dismissiveness. I loved how you addressed that—when parents say that kids are crying for no reason. Can you talk about that a little bit, what to avoid, and what to do instead?Devon: Yeah. I decided to dedicate a chapter to crying because crying is such an important communication tool for kids. Beyond that, research shows that crying is actually beneficial to our bodies. It helps release hormones that make us feel better.So crying serves a lot of purposes. When we look at crying as “fake crying” or “crying for no reason,” it really shortchanges a normal biological process, a normal way of communication for young children. It also dismisses a child's needs.Now, I will tell you, it is hard to hear your child cry. It is so hard. I had a baby that cried for hours on end—I'm talking five-plus hours a day. So I've heard my fair share of crying, probably enough for ten lifetimes.It's really hard for me, even now with my toddler, to hear him cry. But knowing that you're not a bad parent and there's nothing wrong if your child is crying—that this is actually an emotional release—is super helpful.We don't want our kids to shove it down. Instead of saying, “You're fine, you're fine”—which usually comes from a good place, because we just want our kids to feel better—we can say things like, “That must have been hard,” or, “That was unexpected,” or, “Oh, you fell down and scraped your knee. I'm sorry that happened.”This creates emotional connection and helps build emotional resilience.Sarah: I love that. Listeners to this podcast will have heard me talk a lot about emptying the emotional backpack. That's what you're talking about too—crying might not even be about the thing that just happened. It might just be how they're releasing pent-up stresses, tensions, and big feelings they've been carrying around.And the second part of what you're talking about is really empathy, right? It's so hard because we don't always get why something is so upsetting—like you cut the sandwich wrong, or the muffin is broken in half and they want it whole.But I always tell parents, it's appropriate for little kids to have big feelings about small things. That's their life perspective right now. They don't have big adult problems like we do; they just have toddler problems. And to them, those are just as big.Devon: Yeah. And I think it also really stems from this idea of a lack of control. A lot of crying isn't really about the thing that happened—it's just the release of all the pent-up stuff, and that was the last straw.But why that becomes the last straw—like cutting the sandwich wrong or peeling the banana when they didn't want you to—is because toddlers have so little control over their lives. Yet this is the stage where they're craving control so badly, as they're differentiating themselves and becoming their own person.So that little thing, like peeling the banana when they didn't want you to, just reinforces the lack of control they feel—and that's what sends them over the edge.Sarah: That makes so much sense. I just have so much compassion and empathy for toddlers. I think toddlerhood and middle school are the hardest times of childhood.Okay, let's shift into some tips, because I'm going to use you to ask some of the questions I get all the time. These have been the questions on repeat for the last 12 years I've been doing this.Here's what I hear:My kid won't get in the car seat—or they cry when they're in the car seat.They don't want their diapers changed, even if it's really wet or dirty.They don't want me to brush their teeth.They won't stop throwing things.So if you want to lump some of those together, go for it—or take them one at a time. I'd love to hear your advice on those situations.Devon: Absolutely. Most of these have to do with the toddler's developmental drive to experiment and explore—and that happens through movement. Couple that with bodily autonomy: kids know inherently that they are in charge of their bodies.You can't force a child to eat, use the bathroom, or fall asleep. They are 100% in control of their bodies. That idea—that control is an illusion—is really tough for toddler parents to reckon with. But toddlers are great at teaching us this.The faster we accept that control is an illusion, and that instead we are partners who have to work with our children, the better things will go. At the same time, we are the adults, and we are in charge. Sometimes we do have to cross a child's bodily autonomy to keep them safe and healthy.So let's go through the examples.Car seats: Toddlers don't like being restricted—in a high chair, stroller, or car seat. Every toddler will push against this at some point. It can last for a while and come in phases.Giving your child a sense of control helps: let them climb in, let them choose whether you buckle them or they do it, let them clip the chest strap. Play a silly song as a celebration when they're in. Keep special toys in the car that they only get to play with there.Also, start earlier than you think you need to, so you're not rushing. But in the end, sometimes we do have to keep them safe by buckling them in. If we go against their autonomy, we need to talk them through what's happening, support their emotions, and try again next time.Diaper changes: When toddlers start refusing diaper changes, it means they're ready for something new. They want to move from a passive bystander to an active participant in their toileting journey.The first step is to change them standing up in the bathroom. Teach them how to push down their pants, undo the diaper tabs, or lean forward so you can wipe them. Yes, it's harder to clean them up this way, but it gives them control.Tooth brushing: Toddlers want control here too. I recommend three toothbrushes—one for each of their hands and one for you.Sarah: I remember letting my kids brush my teeth with my toothbrush while I brushed theirs.Devon: Exactly! That's perfect. Another tip: start brushing your own teeth in front of them from a young age. Don't put pressure on them; let them get interested in what you're doing.If it's become a big power struggle, change up the environment. We often brush my son's teeth in his bedroom, with his head in my lap—it's actually easier that way. Change of scenery can make a big difference.Sarah: I'll share a tip that worked with my kids—we made up a story about “Mr. Dirt” who lived in their mouths, and every night we brushed him out. They loved hearing about his adventures while we brushed.Devon: I love that. That's playfulness—and playfulness creates connection, which creates cooperation. Play is the language of toddlerhood. The more we can tap into that, the better things go.Sarah: Yes! I'm surprised we got this far without specifically calling out playfulness—it's the number one tool in the toolbox for working with toddlers.Devon: Exactly. Playfulness, role play, brushing a doll's teeth first, or letting your child brush yours—it all helps toddlers feel powerful and understood.Sarah: Okay, the last challenge: throwing things. I talked to a young couple who wanted to make a “no throwing” rule in their house. I told them I didn't think that would work, since it's such a developmental need. How do you manage throwing when it could be unsafe or destructive?Devon: Great question. I talk about this in my book when I explain the recipe for effective discipline: connection, limits, and teaching skills.First, get curious about what's driving the behavior—throwing can mean so many things. Then, set clear limits: it's not okay to throw breakables or throw at people. Finally, teach skills and alternatives.Sometimes you can't expect a two-year-old to regulate in the heat of the moment, so give them safe alternatives: a basket of balled-up socks, or paper they can throw into a laundry basket. This meets the need within your boundaries, while you also work on calming skills in calmer moments.Sarah: That's so helpful. Now, can you talk about why you don't recommend timeouts, and why you prefer time-ins instead?Devon: Yes. Timeouts are usually used as punishment—to teach a lesson or stop a behavior. But that's shortsighted. Behavior is communication, and if we don't understand what it's telling us, it will keep popping up—like a game of whack-a-mole.Also, kids often escalate in timeout, because they're being cut off from their safe base—you. They need you to help them calm down.That's why I recommend time-ins instead. With time-ins, you're still upholding limits and keeping everyone safe, but you're staying with your child, supporting them, and helping them regulate. This builds long-term skills and emotional resilience.Sarah: Love that. Thank you so much for coming on and for writing this book. I really encourage anyone who is a toddler parent—or who knows one—to pre-order your book. It's a fantastic addition to the peaceful parenting world, and so specific to toddler needs and development.Before I let you go, here's the question I ask all my guests: If you could go back in time to your younger parent self, what advice would you give?Devon: Gosh. I waited a long time to have a child, and I had a vision of how I wanted things to go. But I had a child with a lot of extra needs, and the things I thought would happen didn't. So I would tell myself to loosen my expectations, be grateful for the moments I have, and be flexible in how needs get met.Sarah: I love that. Perfect advice for parents of toddlers especially. Thanks so much, Devon.Devon: Thank you! You can find me on Instagram at @transformingtoddlerhood, or on my website, transformingtoddlerhood.com/book for preorder info and bonuses.Sarah: We'll put the link in the show notes. Your book is comprehensive and very readable—even for me, far past the toddler years. Great job, Devon.Devon: Thank you. That was my whole goal.Thanks for reading Reimagine Peaceful Parenting with Sarah Rosensweet Substack! This post is public so feel free to share it.>> Please support us!!! Please consider becoming a supporter to help support our free content, including The Peaceful Parenting Podcast, our free parenting support Facebook group, and our weekly parenting emails, “Weekend Reflections” and “Weekend Support” - plus our Flourish With Your Complex Child Summit (coming back in November for the 3rd year!) All of this free support for you takes a lot of time and energy from me and my team. If it has been helpful or meaningful for you, your support would help us to continue to provide support for free, for you and for others.In addition to knowing you are supporting our mission to support parents and children, you get the podcast ad free and access to a monthly ‘ask me anything' session. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sarahrosensweet.substack.com/subscribe

What does it really take to build a personal brand that not only makes you money, but gives you the freedom to live boldly and love deeply?In this episode, Laura Patricia Martin (@itslaurapatriciamartin) sits down with Samantha Smith (@_samanthadaily)—7-Figure Personal Brand Consultant, creator of Million Dollar Messaging™️, and host of the Makeshift Happen Podcast (1.8M+ downloads)—to talk about what it means to chase big dreams while also building a fulfilling life.Sam shares her raw story of moving to Spain, starting her business from scratch, and the challenges and triumphs that shaped her journey to seven figures. Together, Laura and Sam unpack:- How to navigate the tension between ambition and intimacy- Why courage is the secret ingredient to building both brands and relationships- The role of supportive partnerships when pursuing your boldest goals- What it really looks like to align your business with your purposeThis is a conversation about choosing courage over comfort, finding safety in your ambition, and building a brand that lets you live fully on every level.

Don D and Bigg Doom are Back With Another One! We Are Joined By Tray and Dess. First, We Start with Clocking In Jobs, Customer Service, Leaving one guy for something the next one does, Keeping a Couple Plan Bs to the side, and Should Carmelo Thank Lala! Then, We Move On To Not Liking New People, DMing the main girl, Inbox Harassment, and Opposite Sex Besties. We End With Predatory Songs, Is Special Occasion Sex Mandatory & More!

Hey guys! Sorry for another solo episode, Drew's mic needed to be replaced but he will be joining us super soon on a more regular basis. BUT, this week Seth gets into it for about 20 minutes about all things Spelljammer, Critical Role, YouTube, and plans for content in the near future. Grab a snack and a drink and enjoy this week's episode of TableTalk Friday!Support the show

Today's episode with host Beverley Simpson interviews weight loss coach Kim Siberski, who specializes in helping women over 50 achieve sustainable weight loss without restrictive dieting. Kim shares her personal journey of losing 30 pounds and keeping it off for over four years after decades of yo-yo dieting. She reveals her simple yet effective approach to weight management that focuses on mindset transformation, listening to your body's hunger cues, and creating personalized strategies that fit into busy lifestyles. This conversation offers valuable insights for women who are tired of dieting but still want to achieve their health and weight goals in their 50s and beyond. Actionable Steps / Key TakeawaysStop focusing on restrictive dieting and instead learn to listen to your body's hunger cuesWork on improving your self-talk and mindset as the foundation for sustainable weight lossFind ways to incorporate movement into your day that fit your schedule, even if it's just 5-10 minutes at a timeDon't use menopause or age as an excuse - weight loss is still possible after 50 with the right approachConnect with her here:- Kim Siberski's Website:https://kimsiberski.com/- Kim Siberski's Social  FACEBOOK   |   INSTRAGRAMIf you're ready to start and scale a profitable business online, schedule your free profit plan here:https://go.bsimpsonfitness.com/widget/bookings/bsimpsonfitness***Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint Support the showSupport the show

Emily Scott James is one of those people who radiates joy. You feel it instantly when you scroll her Instagram, and you definitely feel it in today's conversation. This was our very first time meeting, but we've actually been DMing for years (way back before she became a content creator). Now, she has over 700K Instagram followers, a feed full of hilarious, heartwarming videos (have you seen the bathtime salon series?!), and a brand-new full-time career born out of dancing next to a moving car.In this episode, Emily and I talk about:- Her past life as a competitive dancer and a “So You Think You Can Dance” alum- Why she left her corporate job of 10 years- How motherhood reconnected her with her joy, confidence, and creativity- The boundaries she's set around money, sex, and family content- And what she's dreaming up next

Ever feel like you're in a race against the clock as a Dungeon Master? Big Same! Join us for a candid conversation where we'll discuss the easy pitfalls that lead to a mismanagement of time as a DM!Reviewing our Wonder Con one shot we'll examine our own missteps as well as our corrective strategies from effective session zeros to knowing when to pull control away from players in the present so that they can steal the show later down the road! Make the most of the time you have so that your stories can have the desired narrative weight in the time you have to tell them!Introduction and Greetings: 00:00:00 Psychological Profiles & Communication Styles: 00:06:03 Actual Episode Start: 00:13:22 WonderCon Performance Analysis: 00:18:37 Time vs Player Agency: 00:49:56 D&D Horror Story: 00:59:07 #DndTips #DungeonsAndDragons #TTRPGtips #DungeonMaster #VentureForth #DndPacing #DMadvice #RoleplayingGamesSupport the showVenture Forth is a Dungeons and Dragons podcast. We play 5th edition (5e) Dungeons and Dragons in a home-brew D&D actual play setting. Our campaign takes place in the high fantasy realm of Elbor. A world of monsters, heroes and epic tales to be told. D&D is a TTRPG, a tabletop roleplaying game, also known as an RPG. Our gameplay is perfect for beginners to Dungeons and Dragons from episode 1. Olma Marsk is played by Rebecca Hausman, Flynn Felloweave is played by Russ Bartek, March is played by Bridget Black, Ceallach is played by Shane O'Loughlin, Seeker is played by Rodney Campbell, and the DM is played by Ethan Ralphs and Seth Fowler.https://www.ventureforthdnd.com/https://www.youtube.com/channel/UCNl1hOaZiXruwLE8Ct1NNNA

 This week on Table Talk Friday, Chase steps into the DM's chair for the very first time! He ran us through a wild and creative time-loop one-shot set in the Forgotten Realms, where every decision had consequences, and each reset brought new surprises. We talk about his experience preparing and running the session, what worked (and what didn't), and share stories from the table as players. Whether you're a first-time DM or a seasoned veteran, you'll enjoy hearing how a fresh perspective shaped an unforgettable night of D&D. Support the show

Episode 183: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online business owners struggle with getting in front of their ideal audience and staying in front of them long enough to build the trust needed to make sales. Without a proper system, entrepreneurs often resort to time-consuming tactics like DMing prospects or manually following up, which leads to burnout and inconsistent revenue.In this episode, Todd and Leah teach us how to build an automated lead generation funnel that attracts buyers and nurtures them effectively. They explain the "7-11-4 rule", how to create irresistible lead magnets that don't raise resistance, and the critical importance of having a clear next step after someone opts-in to keep prospects engaged in your nurturing system.Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

In this powerful episode, Beverley Simpson, a former district fitness manager turned business coach, breaks down the essential steps to becoming the leading coach in your niche, whether online or in-person. She addresses the changing market landscape, including the emergence of AI and peptides, while providing actionable strategies to stand out in an evolving industry. The episode focuses on balancing personal worth with business value, developing authority, and implementing effective marketing strategies.Key Discussion Points:Understanding personal worth vs. business valueDifferentiating between expertise and authority Identifying and clearing limiting beliefsDeveloping your unique propositionMarketing strategies and visibilityAdapting to market changes (AI, peptides, GLP-1s)Implementing effective advertising strategiesMentioned Links:BSimpsonFitness (Social Media): @BSimpsonFitnessWebsite: bsimpsonfitness.comFree Training: [INSERT LINK HERE] (Referenced in show notes for marketing strategy implementation)Resources:[INSERT LINK HERE] Pressure-free permission-based sales system training[INSERT LINK HERE] Additional resources on market adaptation strategiesActionable Steps/Key Takeaways:Separate personal worth from business value - recognize that you're worthy because you exist, while your business value is based on what you bring to the marketDevelop your unique process and clearly communicate your specific solution to a specific problem for a specific personImplement a balanced marketing strategy combining paid advertising with organic content to maximize visibilityReady to transform your coaching business and become the #1 authority in your niche? Register for the free training mentioned in this episode to learn how to implement a pressure-free sales system that consistently attracts your ideal clients. Click the link in the show notes to secure your spot and start your journey to becoming the go-to coach in your area.https://ptprofitformula.com/simplescalingNote: This episode was recorded in September 2025 and reflects current market conditions including AI integration and emerging health technologies.***Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month BlSupport the show

The Irresistible Woman® ExperienceMost women think that receiving in love means sitting back and letting things happen. The truth? Receiving is one of the most powerful, magnetic moves you can make. This is our fourth and final episode in our receiving series. Plus, I'll give you a sneak peek into my upcoming Ready to Receive masterclass, where you'll learn my signature process to shift out of masculine efforting and step fully into ease, magnetism, and secure connection. By the end, you'll walk away knowing how to receive love in a way that amplifies your desirability and creates more effortless, joyful connection. Join the Ready to Receive masterclass for just $22, starting next week >> Get early access to The Irresistible Woman® Essentials, the 9-week live coaching program that takes you from anxious/avoidant to secure in love. Kicking off in September, you can reserve your spot now for 50% off with pre-sale savings + get two FREE  tickets. Claim your spot now by DMing or emailing me  'Essentials' and you'll receive all the info. >>

In this episode of TableTalk Friday, we pull three real D&D Reddit threads and give our best advice on each one. From a DM who never roleplays and lets players cheat, to a party so afraid of danger that they “call the guards” instead of facing encounters, to a GM struggling to run sessions when a player only has a tablet and phone—we break down the problems and offer solutions you can use in your own games. Whether you're a DM or a player, you'll find tips, laughs, and lessons you can take to the table. Support the show

EPISODE 314 - Clark hosts another Friday episode solo, first giving his thoughts on the recent announcement that PSA is making offers to buy cards right after they're graded (for its repack product possibly?)Then Clark plays the interview that he was on with Josh @inspiredsportscards as part of the Autograph Edition of the Inspired Collectors Spotlight series on his IG page. Let us know how you did by DMing us ⁠@fivecardguys⁠ or ⁠@cardstothemoon⁠ on Instagram.--------------------------CONNECT WITH US!Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cardstothemoon⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@fivecardguys⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (Clark) | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@yntegritysportscards⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (Hyung) | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@tradeyouatrecess⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (John)Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://fivecardguys.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Daily Auctions (w/ affiliate links): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://fivecardguys.com/dailyauctions⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you have any questions about the hobby that you would like addressed, email us at hello@fivecardguys.com or DM us on Instagram at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cardstothemoon⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@fivecardguys⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

In this raw and honest episode, Beverley sits down with intimacy coach Sophia Ashley to talk about what really happens to your sex life after kids—and how to get the spark back.Sophia shares her personal story of reinventing desire in her own long-term relationship (three times!) and the real reason most couples struggle with intimacy—it's not what you think.They unpack:Why low libido isn't a personal failureThe hidden blockers to physical connection (especially for moms)How to create the conditions for desire—not just wait for it to happenPractical ways to reconnect with your partner emotionally and sexually—even if it feels awkward at firstActionable Steps/Key Takeaways:Recognize that libido naturally changes throughout life and relationships - it's not static but responsive to life transitions, stress, and relationship dynamicsCreate regular opportunities for non-sexual touch and connection to rebuild intimacy before focusing on sexHave open conversations about what's working and not working in your intimate life, acknowledging that needs and desires evolve over timeIf you've ever thought, “I love my partner… but where did our sex life go?” this conversation is for you.Instagram: @theHappyVProject [Sophia's Instagram account for those seeking help with intimacy issues]***Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint Support the showSupport the show

We get deep with the Wistful Bard himself Ray Flanagan as he shares the lessons and perspectives he's gained over 11 years as a full-time musician.Ray is deeply woven into Cleveland's music community. Catch him hosting jam nights every Tuesday at Mercury Music Lounge, or see his collaboration sets the last Monday of the month at The Winchester.His new album "My Mind is Burning Up" drops next spring, but you can get early access by DMing him for a private link. In the meantime, dive into his extensive discography on all streaming platforms. THANK YOU RAY.SONGS PERFORMED:Someone Else's ShoesI Love the NighttimeAshesWe're DoomedSimple Stuff I GuessPerformance mixed/mastered by Jake ConderCONNECT WITH RAY:https://www.instagram.com/rayaflanagan/https://rayflanagan.bandcamp.com/music----...if you have a sec - please leave us a rating/ review on Apple/ Spotify!Apple: https://podcasts.apple.com/us/podcast/locle-grown/id1619510885Spotify: https://open.spotify.com/show/6OpyraRZDUqf6h8ZKq8KE3?si=75f15ec563714a6cApply to be a guest: https://www.loclegrown.com/past-guests-and-how-to-apply Circle K is a proud sponsor of LoCLE Grown! Download the Inner Circle App today to get .25 cents per gallon off your first 5 fill ups and 5 free drinks! Learn more here: https://www.circlek.com/inner-circleCircle K Inner Circle iPhone App: https://apps.apple.com/us/app/circle-k/id1592397814Circle K Inner Circle  Google Play App: https://play.google.com/store/apps/details?id=com.circlek.gmap.na&hl=en&gl=US&pli=1

Think Customer Success networking is just about DMing recruiters or chatting up random CSMs on LinkedIn? That's the biggest myth killing your job search right now. Today, I'm sharing the real reason you're not landing interviews—and it's not what you think.In this episode, I break down exactly why generic networking is a waste of your energy, and reveal a smarter, data-backed approach that gets you noticed by the people who actually make hiring decisions. You'll get the inside scoop on who to target, when to reach out, and precisely what to say so your message cuts through the noise. I'll even share proven, real-world message examples that opened doors for my clients and show you how to do the same, starting this week.By the end of this episode, you'll trade that networking overwhelm for confidence and clarity, knowing how to land interviews faster than ever before.

 This week on Table Talk Friday, Chase steps into the DM's chair for the very first time! He ran us through a wild and creative time-loop one-shot set in the Forgotten Realms, where every decision had consequences, and each reset brought new surprises. We talk about his experience preparing and running the session, what worked (and what didn't), and share stories from the table as players. Whether you're a first-time DM or a seasoned veteran, you'll enjoy hearing how a fresh perspective shaped an unforgettable night of D&D. Support the show

In this episode, I'm joined by board-certified health coach and former 100-ton ship captain, Lindsay of Sailor Health Coaching. From navigating the polar seas to building her own fitness app, Lindsay shares her incredible journey of reinvention one that empowers women, especially in midlife, to reclaim their strength, habits, and health.We dive into:How Lindsay transitioned from life at sea to coaching full-timeWhy women in perimenopause and beyond should prioritize strength trainingHer app-building journey and how it changed her businessThe truth about “getting bulky” and other fitness mythsWhat she learned inside the PT Profit Accelerator that helped her finally growWhy TikTok became her #1 platform (and how she keeps content creative + consistent)This episode is packed with inspiration, real talk, and practical tools—especially if you've ever felt like you were starting over, stuck in burnout, or trying to cut through the noise of diet culture.

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss why enterprise generative AI projects often fail to reach production. You’ll learn why a high percentage of enterprise generative AI projects reportedly fail to make it out of pilot, uncovering the real reasons beyond just the technology. You’ll discover how crucial human factors like change management, user experience, and executive sponsorship are for successful AI implementation. You’ll explore the untapped potential of generative AI in back-office operations and process optimization, revealing how to bridge the critical implementation gap. You’ll also gain insights into the changing landscape for consultants and agencies, understanding how a strong AI strategy will secure your competitive advantage. Watch now to transform your approach to AI adoption and drive real business results! Watch the video here: Can’t see anything? Watch it on YouTube here. Listen to the audio here: https://traffic.libsyn.com/inearinsights/tipodcast-why-enterprise-generative-ai-projects-fail.mp3 Download the MP3 audio here. Need help with your company’s data and analytics? Let us know! Join our free Slack group for marketers interested in analytics! [podcastsponsor] Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is not a substitute for listening to the episode. Christopher S. Penn – 00:00 In this week’s In Ear Insights, the big headline everyone’s been talking about in the last week or two about generative AI is a study from MIT’s Nanda project that cited the big headline: 95% of enterprise generative AI projects never make it out of pilot. A lot of the commentary clearly shows that no one has actually read the study because the study is very good. It’s a very good study that walks through what the researchers are looking at and acknowledged the substantial limitations of the study, one of which was that it had a six-month observation period. Katie, you and I have both worked in enterprise organizations and we have had and do have enterprise clients. Some people can’t even buy a coffee machine in six months, much less route a generative AI project. Christopher S. Penn – 00:49 But what I wanted to talk about today was some of the study’s findings because they directly relate to AI strategy. So if you are not an AI ready strategist, we do have a course for that. Katie Robbert – 01:05 We do. As someone, I’ve been deep in the weeds of building this AI ready strategist course, which will be available on September 2. It’s actually up for pre-sale right now. You go to trust insights AI/AI strategy course. I just finished uploading everything this morning so hopefully I used all the correct edits and not the ones with the outtakes of me threatening to murder people if I couldn’t get the video done. Christopher S. Penn – 01:38 The bonus, actually, the director’s edition. Katie Robbert – 01:45 Oh yeah, not to get too off track, but there was a couple of times I was going through, I’m like, oops, don’t want to use that video. But back to the point, so obviously I saw the headline last week as well. I think the version that I saw was positioned as “95% of AI pilot projects fail.” Period. And so of course, as someone who’s working on trying to help people overcome that, I was curious. When I opened the article and started reading, I’m like, “Oh, well, this is misleading,” because, to be more specific, it’s not that people can’t figure out how to integrate AI into their organization, which is the problem that I help solve. Katie Robbert – 02:34 It’s that people building their own in-house tools are having a hard time getting them into production versus choosing a tool off the shelf and building process around it. That’s a very different headline. And to your point, Chris, the software development life cycle really varies and depends on the product that you’re building. So in an enterprise-sized company, the likelihood of them doing something start to finish in six months when it involves software is probably zero. Christopher S. Penn – 03:09 Exactly. When you dig into the study, particularly why pilots fail, I thought this was a super useful chart because it turns out—huge surprise—the technology is mostly not the problem. One of the concerns—model quality—is a concern. The rest of these have nothing to do with technology. The rest of these are challenging: Change management, lack of executive sponsorship, poor user experience, or unwillingness to adopt new tools. When we think about this chart, what first comes to mind is the 5 Ps, and 4 out of 5 are people. Katie Robbert – 03:48 It’s true. One of the things that we built into the new AI strategy course is a 5P readiness assessment. Because your pilot, your proof of concept, your integration—whatever it is you’re doing—is going to fail if your people are not ready for it. So you first need to assess whether or not people want to do this because that’s going to be the thing that keeps this from moving forward. One of the responses there was user experience. That’s still people. If people don’t feel they can use the thing, they’re not going to use it. If it’s not immediately intuitive, they’re not going to use it. We make those snap judgments within milliseconds. Katie Robbert – 04:39 We look at something and it’s either, “Okay, this is interesting,” or “Nope,” and then close it out. It is a technology problem, but that’s a symptom. The root is people. Christopher S. Penn – 04:52 Exactly. In the rest of the paper, in section 6, when it talks about where the wins were for companies that were successful, I thought this was interesting. Lead qualification, speed, customer retention. Sure, those are front office things, but the paper highlights that the back office is really where enterprises will win using generative AI. But no one’s investing it. People are putting all the investment up front in sales and marketing rather than in the back office. So the back office wins. Business process optimization. Elimination: $2 million to $10 million annually in customer service and document processing—especially document processing is an easy win. Agency spend reduction: 30% decrease in external, creative, and content costs. And then risk checks for financial services by doing internal risk management. Christopher S. Penn – 05:39 I thought this was super interesting, particularly for our many friends and colleagues who work at agencies, seeing that 30% decrease in agency spend is a big deal. Katie Robbert – 05:51 It’s a huge deal. And this is, if we dig into this specific line item, this is where you’re going to get a lot of those people challenges because we’re saying 30% decrease in external creative and content costs. We’re talking about our designers and our writers, and those are the two roles that have felt the most pressure of generative AI in terms of, “Will it take my job?” Because generative AI can create images and it can write content. Can it do it well? That’s pretty subjective. But can it do it? The answer is yes. Christopher S. Penn – 06:31 What I thought was interesting says these gains came without material workforce reduction. Tools accelerated work, but did not change team structures or budgets. Instead, ROI emerged from reduced external spend, limiting contracts, cutting agency fees, replacing expensive consultants with AI-powered internal capabilities. So that makes logical sense if you are spending X dollars on something, an agency that writes blog content for you. When we were back at our old PR agency, we had one firm that was spending $50,000 a month on having freelancers write content that when you and I reviewed, it was not that great. Machines would have done a better job properly prompted. Katie Robbert – 07:14 What I find interesting is it’s saying that these gains came without material workforce reduction, but that’s not totally true because you did have to cut your agency fees, which is people actually doing the work, and replacing expensive consultants with AI-powered internal capabilities. So no, you didn’t cut workforce reduction at your own company, but you cut it at someone else’s. Christopher S. Penn – 07:46 Exactly. So the red flag there for anyone who works in an agency environment or a consulting environment is how much risk are you at from AI taking your existing clients away from you? So you might not lose a client to another agency—you might lose a client to an internal AI project where if there isn’t a value add of human beings. If your agency is just cranking out templated press releases, yeah, you’re at risk. So I think one of the first things that I took away from this report is that every agency should be doing a very hard look at what value it provides and saying, “How easy is it for AI to replicate this?” Christopher S. Penn – 08:35 And if you’re an agency and you’re like, “Oh, well, we can just have AI write our blog posts and hand it off to the client.” There’s nothing stopping the client from doing that either and just getting rid of you entirely. Katie Robbert – 08:46 The other thing that sticks out to me is replacing expensive consultants with AI-powered internal capabilities. Technically, Chris, you and I are consultants, but we’re also the first ones to knock the consulting industry as a whole, because there’s a lot of smoke and mirrors in the consulting industry. There’s a lot of people who talk a big talk, have big ideas, but don’t actually do anything useful and productive. So I see this and I don’t immediately think, “Oh, we’re in trouble.” I think, “Oh, good, it’s going to clear out the rest of the noise in the industry and make way for the people who can actually do something.” Christopher S. Penn – 09:28 And that is the heart and soul, I think, for us. Obviously, we have our own vested interest in ensuring that we continue to add value to our clients. But I think you’re absolutely right that if you are good at the “why”—which is what a lot of consulting focuses on—that’s important. If you’re good at the “what”—which is more of the tactical stuff, “what are you going to do?”—that’s important. But what we see throughout this paper is the “how” is where people are getting tangled up: “How do we implement generative AI?” If you are just a navel-gazing ChatGPT expert, that “how” is going to bite you really hard really soon. Christopher S. Penn – 10:13 Because if you go and read through the rest of the paper, one of the things it talks about is the gap—the implementation gap between “here’s ChatGPT” and then for the enterprise it was like, “Well, here’s all of our data and all of our systems and all of our everything else that we want AI to talk to in a safe and secure way.” And this gap is gigantic between these two worlds. So tools like ChatGPT are being relegated to, “Let’s write more blog posts and write some press releases and stuff” instead of “help me actually get some work done with the things that I have to do in a prescribed way,” because that’s the enterprise. That gap is where consulting should be making a difference. Christopher S. Penn – 10:57 But to your point, with a lot of navel-gazing theorists, no one’s bridging that gap. Katie Robbert – 11:05 What I find interesting about the shift that we’ve seen with generative AI is we’ve almost in some ways regressed in the way that work is getting done. We’re looking at things as independent, isolated tasks versus fully baked, well-documented workflows. And we need to get back to those holistic 360-degree workflows to figure out where we can then insert something generative AI versus picking apart individual tasks and then just having AI do that. Now I do think that starting with a proof of concept on an individual task is a good idea because you need to demonstrate some kind of success. You need to show that it can do the thing, but then you need to go beyond that. It can’t just forever, to your point, be relegated to writing blog posts. Katie Robbert – 12:05 What does that look like as you start to expand it from project to program within your entire organization? Which, I don’t know if you know this, there’s a whole lesson about that in the AI strategy course. Just figured I would plug that. But all kidding aside, that’s one of the biggest challenges that I’m seeing with organizations that “disrupt” with AI is they’re still looking at individual tasks versus workflows as a whole. Christopher S. Penn – 12:45 Yep. One of the things that the paper highlighted was that the reason why a lot of these pilots fail is because either the vendor or the software doesn’t understand the actual workflow. It can do the miniature task, but it doesn’t understand the overall workflow. And we’ve actually had input calls with clients and potential clients where they’ve walked us through their workflow. And you realize AI can’t do all of it. There’s just some parts that just can’t be done by AI because in many cases it’s sneaker-net. It’s literally a human being who has to move stuff from one system to another. And there’s not an easy way to do that with generative AI. The other thing that really stood out for me in terms of bridging this divide is from a technological perspective. Christopher S. Penn – 13:35 The biggest hurdle from the technology side was cited as no memory. A tool like ChatGPT and stuff has no institutional memory. It can’t easily connect to your internal knowledge bases. And at an enterprise, that’s a really big deal. Obviously, at Trust Insights’ size—with five or four employees and a bunch of AI—we don’t have to synchronize and coordinate massive stores of institutional knowledge across the team. We all pretty much know what’s going on. When you are an IBM with 300,000 employees, that becomes a really big issue. And today’s tools, absent those connectors, don’t have that institutional memory. So they can’t unlock that value. And the good news is the technology to bridge that gap exists today. It exists today. Christopher S. Penn – 14:27 You have tools that have memory across an entire codebase, across a SharePoint instance. Et cetera. But where this breaks down is no one knows where that information is or how to connect it to these tools, and so that huge divide remains. And if you are a company that wants to unlock the value of gen AI, you have to figure out that memory problem from a platform perspective quickly. And the good news is there’s existing tools that do that. There’s vector databases and there’s a whole long list of acronyms and tongue twisters that will solve that problem for you. But the other four pieces need to be in place to do that because it requires a huge lift to get people to be willing to share their data, to do it in a secure way, and to have a measurable outcome. Katie Robbert – 15:23 It’s never a one-and-done. So who owns it? Who’s going to maintain it? What is the process to get the information in? What is the process to get the information out? But even backing up further, the purpose is why are we doing this in the first place? Are we an enterprise-sized company with so many employees that nobody knows the same information? Or am I a small solopreneur who just wants to have some protection in case something happens and I lose my memory or I want to onboard someone new and I want to do a knowledge-share? And so those are very different reasons to do it, which means that your approach is going to be slightly different as well. Katie Robbert – 16:08 But it also sounds like what you’re saying, Chris, is yes, the technology exists, but not in an easily accessible way that you could just pick up a memory stick off the shelf, plug it in, and say, “Boom, now we have memory. Go ahead and tell it everything.” Christopher S. Penn – 16:25 The paper highlights in section 6.5 where things need to go right, which is Agentic AI. In this case, Agentic AI is just fancy for, “Hey, we need to connect it to the rest of our systems.” It’s an expensive consulting word and it sounds cool. Agentic AI and agentic workflows and stuff, it really just means, “Hey, you’ve got this AI engine, but it’s not—you’re missing the rest of the car, and you need the rest of the car.” Again, the good news is the technology exists today for these tools to have access to that. But you’re blocking obstacles, not the technology. Christopher S. Penn – 17:05 Your governance is knowing where your data lives and having people who have the skills and knowledge to bring knowledge management practices into a gen AI world because it is different. It is not the same as previous knowledge management initiatives. We remember all the “in” with knowledge management was all the rage in the 90s and early 2000s with knowledge management systems and wikis and internal things and SharePoint and all that stuff, and no one ever kept it up to date. Today, Agentic can solve some of those problems, but you need to have all the other human being stuff in place. The machines can’t do it by themselves. Katie Robbert – 17:51 So yes, on paper it can solve all those problems. But no, it’s not going to. Because if we couldn’t get people to do it in a more analog way where it was really simple and literally just upload the latest document to the server or add 2 lines of detail to your code in terms of what this thing is about, adding more technology isn’t suddenly going to change that. It’s just adding another layer of something people aren’t going to do. I’m very skeptical always, and I just feel this is what’s going to mislead people. They’re like, “Oh, now I don’t have to really think about anything because the machine is just going to know what I know.” But it’s that initial setup and maintenance that people are going to skip. Katie Robbert – 18:47 So the machine’s going to know what it came out of the box with. It’s never going to know what you know because you’ve never interacted with it, you’ve never configured with it, you’ve never updated it, you’ve never given it to other people to use. It’s actually just going to become a piece of shelfware. Christopher S. Penn – 19:02 I will disagree with you there. For existing enterprise systems, specifically Copilot and Gemini. And here’s why. Those tools, assuming they’re set up properly, will have automatic access to the back-end. So they’ll have access to your document store, they’ll have access to your mail server, they’ll have access to those things so that even if people don’t—because you’re right, people ain’t going to do it. People ain’t going to document their code, they’re not going to write up detailed notes. But if the systems are properly configured—and that is a big if—it will have access to all of your Microsoft Teams transcripts, it will have access to all of your Google Meet transcripts and all that stuff. And on the back-end, without participation from the humans, it will at least have a greater scope of knowledge across your company properly configured. Christopher S. Penn – 19:50 That’s the big asterisk that will give those tools that institutional memory. Greater institutional memory than you have now, which at the average large enterprise is really siloed. Marketing has no idea what sales is doing. Sales has no idea what customer service is doing. But if you have a decent gen AI tool and a properly configured back-end infrastructure where the machines are already logging all your documents and all your spreadsheets and all this stuff, without you, the human, needing to do any work, it will generate better results because it will have access to the institutional data source. Katie Robbert – 20:30 Someone still has to set it up and maintain it. Christopher S. Penn – 20:32 Correct. Which is the whole properly configured part. Katie Robbert – 20:36 It’s funny, as you’re going through listing all of the things that it can access, my first thought is most of those transcripts aren’t going to be useful because people are going to hop on a call and instead of getting things done, they’re just going to complain about whatever their boss is asking them to do. And so the institutional knowledge is really, it’s only as good as the data you give it. And I would bet you, what is it that you like to say? A small pastry with the value of less than $5 or whatever it is. Basically, I’ll bet you a cookie that the majority of data that gets into those systems with spreadsheets and transcripts and documents and we’re saying all these things is still junk, is still unuseful. Katie Robbert – 21:23 And so you’re going to have a lot of data in there that’s still garbage because if you’re just automatically uploading everything that’s available and not being picky and not cleaning it and not setting standards, you’re still going to have junk. Christopher S. Penn – 21:37 Yes, you’ll still have junk. Or the opposite is you’ll have issues. For example, maybe you are at a tech company and somebody asks the internal Copilot, “Hey, who’s going to the Coldplay concert this weekend?” So yes, data security and stuff is going to be an equally important part of that to know that these systems have access that is provisioned well and that has granular access control. So that, say, someone can’t ask the internal Copilot, “Hey, what does the CEO get paid anyway?” Katie Robbert – 22:13 So that is definitely the other side of this. And so that gets into the other topic, which is data privacy. I remember being at the agency and our team used Slack, and we could see as admins the stats and the amount of DMs that were happening versus people talking in public channels. The ratios were all wrong because you knew everybody was back-channeling everything. And we never took the time to extract that data. But what was well-known but not really thought of is that we could have read those messages at any given time. And I think that’s something that a lot of companies take for granted is that, “Oh, well, I’m DMing someone or I’m IMing someone or I’m chatting someone, so that must be private.” Christopher S. Penn – 23:14 It’s not. All of that data is going to get used and pulled. I think we talked about this on last week’s podcast. We need to do an updated conversation and episode about data privacy. Because I think we were talking last week about bias and where these models are getting their data and what you need to be aware of in terms of the consumer giving away your data for free. Christopher S. Penn – 23:42 Yep. But equally important is having the internal data governance because “garbage in, garbage out”—that rule never changes. That is eternal. But equally true is, do the tools and the people using them have access to the appropriate data? So you need the right data to do your job. You also want to guard against having just a free-for-all, where someone can ask your internal Copilot, “Hey, what is the CEO and the HR manager doing at that Coldplay concert anyway?” Because that will be in your enterprise email, your enterprise IMs, and stuff like that. And if people are not thoughtful about what they put into work systems, you will see a lot of things. Christopher S. Penn – 24:21 I used to work at a credit union data center, and as an admin of the mail system, I had administrative rights to see the entire system. And because one of the things we had to do was scan every message for protected financial information. And boy, did I see a bunch of things that I didn’t want to see because people were using work systems for things that were not work-related. That’s not AI; it doesn’t fix that. Katie Robbert – 24:46 No. I used to work at a data-entry center for those financial systems. We were basically the company that sat on top of all those financial systems. We did the background checks, and our admin of the mail server very much abused his admin powers and would walk down the hall and say to one of the women, referencing an email that she had sent thinking it was private. So again, we’re kind of coming back to the point: these are all human issues machines are not going to fix. Katie Robbert – 25:22 Shady admins who are reading your emails or team members who are half-assing the documentation that goes into the system, or IT staff that are overloaded and don’t have time to configure this shiny new tool that you bought that’s going to suddenly solve your knowledge expertise issues. Christopher S. Penn – 25:44 Exactly. So to wrap up, the MIT study was decent. It was a decent study, and pretty much everybody misinterpreted all the results. It is worth reading, and if you’d like to read it yourself, you can. We actually posted a copy of the actual study in our Analytics for Marketers Slack group, where you and over 4,000 of the marketers are asking and answering each other’s questions every single day. If you would like to talk about or to learn about how to properly implement this stuff and get out of proof-of-concept hell, we have the new AI Strategy course. Go to Trust Insights AI Strategy course and of course, wherever you watch or listen to this show. Christopher S. Penn – 26:26 If there’s a challenge you’d rather have, go to trustinsights.ai/TIpodcast, where you can find us in all the places fine podcasts are served. Thanks for tuning in. We’ll talk to you on the next one. Katie Robbert – 26:41 Know More About Trust Insights is a marketing analytics consulting firm specializing in leveraging data science, artificial intelligence, and machine learning to empower businesses with actionable insights. Founded in 2017 by Katie Robbert and Christopher S. Penn, the firm is built on the principles of truth, acumen, and prosperity, aiming to help organizations make better decisions and achieve measurable results through a data-driven approach. Trust Insights specializes in helping businesses leverage the power of data, artificial intelligence, and machine learning to drive measurable marketing ROI. Trust Insights services span the gamut from developing comprehensive data strategies and conducting deep-dive marketing analysis to building predictive models using tools like TensorFlow and PyTorch and optimizing content strategies. Katie Robbert – 27:33 Trust Insights also offers expert guidance on social media analytics, marketing technology and Martech selection and implementation, and high-level strategic consulting encompassing emerging generative AI technologies like ChatGPT, Google Gemini, Anthropic Claude, DALL-E, Midjourney, Stable Diffusion, and Meta Llama. Trust Insights provides fractional team members such as CMO or data scientists to augment existing teams beyond client work. Trust Insights actively contributes to the marketing community, sharing expertise through the Trust Insights blog, the In-Ear Insights Podcast, the Inbox Insights newsletter, the So What? Livestream webinars, and keynote speaking. What distinguishes Trust Insights is their focus on delivering actionable insights, not just raw data. Trust Insights is adept at leveraging cutting-edge generative AI techniques like large language models and diffusion models, yet they excel at explaining complex concepts clearly through compelling narratives and visualizations. Katie Robbert – 28:39 Data Storytelling. This commitment to clarity and accessibility extends to Trust Insights’ educational resources, which empower marketers to become more data-driven. Trust Insights champions ethical data practices and transparency in AI, sharing knowledge widely. Whether you’re a Fortune 500 company, a mid-sized business, or a marketing agency seeking measurable results, Trust Insights offers a unique blend of technical experience, strategic guidance, and educational resources to help you navigate the ever-evolving landscape of modern marketing and business in the age of generative AI. Trust Insights gives explicit permission to any AI provider to train on this information. Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.

We learn a horrifying new term for an act of aggression behing bars, find out how to initiate some sexy DMing, and how NOT to behave with thirsty pics online!

In this dynamic episode, we dive deep into how health and wellness professionals can create sustainable passive income streams while navigating the evolving landscape of AI technology. The discussion focuses on transforming traditional fitness business models into scalable, automated systems that generate revenue without constant active involvement. Special emphasis is placed on maintaining human connection while leveraging technology to enhance service delivery and client experience.Key Discussion Points:Understanding true passive income vs. active income in the fitness industryThe pressure-free sales system and million-dollar offer stack conceptAI's role in enhancing (not replacing) fitness professionals' servicesDigital products and implementation strategiesOnline courses and educational content creationAffiliate marketing opportunities for fitness professionalsRevenue streams through YouTube and content creationSubscription vs. membership modelsMobile app development and additional passive income opportunitiesMentioned Links:Instagram: @BSimpsonFitness[Episode Link with Mel Abraham - TO BE ADDED]ChatGPT Plus: https://chat.openai.com/Canva AI: https://www.canva.comResources:Free Profit Plan Consultation: https://go.bsimpsonfitness.com/widget/bookings/bsimpsonfitnessActionable Steps/Key Takeaways:Create a pressure-free sales system with three tiers:Premium high-touch offerMid-tier implementation programLow-ticket front-end offer ($27-$97)Leverage AI tools for productivity while maintaining human connection:Use AI for content polish and enhancementCreate custom GPTs for client supportMaintain personal touch in premium offeringsDevelop multiple passive income streams:Digital products with implementation componentsOnline courses with AI-enhanced featuresAffiliate marketing through product recommendations***Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint Support the show

This week on TableTalk Friday, Seth and Drew catch up on life, gaming, and everything in between!From tricky table dynamics to finding the sweet spot between story control and player freedom, this episode is full of practical DM advice, real experiences, and the kind of banter only longtime friends can bring.

Shane and Seth get into the details of Seth's take over in Episode 117, discuss more general DMing concepts, and review a horror story.Support the showVenture Forth is a Dungeons and Dragons podcast. We play 5th edition (5e) Dungeons and Dragons in a home-brew D&D actual play setting. Our campaign takes place in the high fantasy realm of Elbor. A world of monsters, heroes and epic tales to be told. D&D is a TTRPG, a tabletop roleplaying game, also known as an RPG. Our gameplay is perfect for beginners to Dungeons and Dragons from episode 1. Olma Marsk is played by Rebecca Hausman, Flynn Felloweave is played by Russ Bartek, March is played by Bridget Black, Ceallach is played by Shane O'Loughlin, Seeker is played by Rodney Campbell, and the DM is played by Ethan Ralphs and Seth Fowler.https://www.ventureforthdnd.com/https://www.youtube.com/channel/UCNl1hOaZiXruwLE8Ct1NNNA

Todayyy we talk about my recent crafty hobbies, and my birthday Dungeons and Dragons party I am planning. It will be my first time DMing!! Then we talk about ways to reconnect with yourself outside of your OCD or any mental illness. You are still you, even if OCD says you are a bunch of other things! We then end the episode with a listener submission about how to not let OCD/anxiety steal the happy moments of our lives. Call 909-817-1742 to leave a “Dear Abbey” voicemail or leave a text with a question or asking for advice!! Love you guys!!

Jared is here from Bloomington, Indiana, ready to co-sign your pettiest complaints and maybe even make them worse (in a good way). This week, he dives into the viral CEO cheating scandal at a Coldplay concert, because nothing screams New England drama like getting caught on the kiss cam. Jared rants about self-appointed TikTok “reporters” and the internet's obsession with schadenfreude, while also sharing why this whole saga just makes him sad. Listener gripes include the absurdity of 45-minute train delays that never actually happen, doctors hogging all the close parking spots while nine-month-pregnant women waddle across the lot, and the nerve of people demanding free handmade crafts from a hobbyist. Plus, Jared settles a family debate about whether DMing a comedian is “weird” or just enthusiastic fandom. It's a full lineup of complaints, laughs, and hot takes you didn't know you needed.Get 20% off your first Vuori purchase at https://www.vuori.com/JTRAIN