Podcasts about favour

An episode from Bible Believers Baptist Church (BBBC), a conservative, independent body of King James Bible believers located in Corpus Christi, Texas. Bible Believers Baptist Church's statement of Faith:A Bible Baptist is one who believes in a supernatural Bible, which tells of a supernatural Christ, Who had a supernatural birth, Who spoke supernatural words, Who performed supernatural miracles, Who lived a supernatural life, Who died a supernatural death, Who rose in supernatural splendor, and Who will one day return in supernatural glory to establish a supernatural kingdom on earth. What BBBC believes about Creation: “We believe in the Genesis account of creation, and that it is to be accepted literally, and not allegorically or figuratively; that man was created directly in God's own image and after His own likeness; that man's creation was not a matter of evolution or evolutionary change of species or development through interminable periods of time from lower to higher forms; and that all animal and vegetable life was made directly and God's established law was that they should bring forth only “after their kind.”What BBBC believes about Salvation: “We believe in God's electing grace; that the blessings of salvation are made free to all by the gospel; that it is the immediate duty of all to accept them by a cordial, penitent and an obedient faith; and nothing prevents the salvation of the greatest sinner on earth but his own inherent depravity and voluntary rejection of the gospel; which rejection involves him in an aggravated condemnation.  We believe in salvation by grace through faith in the finished work of Jesus Christ on Calvary plus nothing.  Therefore, we do not believe that works are necessary for salvation, although once a person is saved, he should be careful to maintain good works.”What BBBC believes about Repentance and Faith: “We believe that Repentance and Faith are solemn obligations, and also inseparable graces, wrought in our souls by the quickening Spirit of God, thereby; being deeply convicted of our guilt, danger, helplessness, and of the way of salvation by Christ, we turn to God with unfeigned contrition, confession, and supplication for mercy; at the same time heartily receiving the Lord Jesus Christ and openly confessing Him as our only and all-sufficient Savior.” A message from BBBC to you: “If you are looking for a church in the Corpus Christi Texas area that preaches the Truth from God's Word, reach out to us at any time. We would love to hear from you at (361) 241-6100 or on our website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.my3bc.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ You may also write to us at:Bible Believers Baptist Church1701 Rand Morgan RdCorpus Christi, TX 78410 Our messages are also available on our website for you:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.my3bc.com/global-resources/preaching/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Have A Blessed Day, Bible Believers Baptist Church The KJV Bible Preaching Churches Podcast is directly supported by Doss Metrics LLC | Ministry Services based out of Cleveland Texas. If you have any questions regarding this podcast, or the churches hosted on the podcast, please reach out to us directly at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠dossmetrics@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or write to us at: Doss Metrics | KJV Bible Preaching Churches Podcast1451 McBride Rd.Cleveland, TX 77328 God Bless#BevansWelder #BibleBelieversBaptistChurch #KJVPreaching #BaptistPreaching #PastorWelder #CorpusChristiChurches

Compiled from Halleluyah Challenge

The manager of the Clare Immigrant Support Centre says he's "absolutely" in favour of introducing new legislation to combat hate speech against migrants. The European Commission against Racism and Intolerance has published a new report stating hate speech is "widespread" in Ireland and recommending new laws be brought in to clamp down on the problem. Prior to enacting the Criminal Justice Hate Offences Act 2024 last December, the Government took the decision to remove controversial elements relating to hate speech - prompting the European Commission to claim Ireland is "failing" to comply with laws around criminalisation of race-based violence and hatred. Clare Immigrant Support Centre Manager Simon Ó Treasaigh has been telling Clare FM's Seán Lyons hateful rhetoric is on the rise and the legal system must play its part in the fight against it.

Key topics & takeawaysFront-end offer pricing: Price by touch-points (hands-off vs semi-personalised vs personalised) and anchor near your core offer to reduce conversion friction.Cost control near VAT threshold: Audit fixed vs non-fixed costs; weigh each item's ROI and time saved. Decide whether to absorb, pass on, or phase VAT via planned price lifts.Measuring social media: Prioritise conversations and intent signals (DMs, replies, saves, shares, profile taps) over vanity likes. Enjoyment matters for consistency.Lead magnet success: Two lenses—(1) metrics versus target (downloads, list growth, conversions) and (2) did it energise you? Usually it's the positioning and volume of promo, not the asset, that needs work.What to make next: Don't reinvent; productise what you already coach. Turn your last 5–7 client fixes into a checklist, 5-min video, or mini accountability plan.Posting twice a week: Favour reels for reach and connection; use Stories for context and personality. Add clear CTAs to longer-form value (email list, podcast, lead magnet).Timestamps; 00:01 Intro — “PTMA Radio Breakfast Show” vibes00:45 Hyrox judging saga: the white line, the ankle grab, and penalties02:13 Q1: How to price a front-end offer? (touch-points & anchoring to core offer)04:06 Sky's caution: don't undervalue your core by over-delivering cheaply04:45 Q2: Where to cut costs to improve profit / stay under VAT threshold?05:27 Fixed vs non-fixed costs; ROI vs time trade-offs07:52 VAT options: absorb, pass on, or phase price increases09:28 Half-term chaos + travel chat: Australia, New Zealand, Japan10:59 “When is Ant's cookbook going live?” (pamphlets, Christmas tree campaigns)12:24 Q3: How do you gauge social media success? (conversations > likes)15:24 Sky: some “low-metric” posts start the best DMs; enjoyment matters17:28 Q4: How to assess a lead magnet — tweak, repeat, or bin?21:02 Nik: it's usually the marketing, not the magnet22:35 Ant's example: move the CTA up, increase mentions → downloads double23:40 Q5: What should my next lead magnet be? (mine your current coaching)26:20 Q6: Two posts a week — reels or carousels? (reels, then Stories context)29:44 Ant's “14-page” content confession30:42 Quick-fire: dream podcast guests (Ilona Maher, Ross Edgley)33:08 UFC chat: eye poke controversy, intent vs tactic36:39 Boxing shout, “PTMA Fight Review” idea, playful outro37:06 Sign-off

Sunday Service @ Grace Chapel, BangaloreWith Pastors Michael and Chitra VargheseFor any further information, visit us at : www.gracechapel.org.inor please write to - info@gracechapel.org.inYouTube/ word of his grace broadcastFaceBook/Instagram - gracechapelbglrFaceBook/Instagram - superteensclubFor tithes and offerings, Pls use the below bank details : Name -Grace Chapel Acc No- 520101011534520IFSC code - UBIN0906204Type of Account- Savings Account Bank- Union Bank of India , Branch- Koramangala

ChatGPT Just Launched an AI Browser to Topple Google… And It's Built on Google's Bones! Download ChatGPT Atlas: The New OpenAI Web Browser (for Apple macOS Users First) Talk with Favour Obasi-Ike | Sign up for exclusive SEO insights.AI is rapidly changing the digital tools we use every day, and the humble web browser is the latest frontier in this revolution. Once a simple window to the internet, the browser is now becoming an intelligent partner, capable of not just finding information but completing tasks on our behalf. In a move that has sent ripples through the tech world, OpenAI has quietly released its own AI-powered browser for macOS, code-named "Atlas."This isn't just another app; it's a direct shot across the bow of established giants like Google Chrome and a signal of a new, intense battle for how we access the digital world. I've spent time with Atlas, putting it through its paces, and my hands-on experience revealed several surprising, and at times counter-intuitive, facts about this new tool and the future of search. What I found suggests that the path to displacing the old guard is more complicated—and more entangled—than anyone imagined.--------------------------------------------------------------------------------Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠--------------------------------------------------------------------------------This episode depicts the review of ChatGPT Atlas, a new AI-powered web browser released by OpenAI, currently exclusive to Apple macOS users. The speaker discusses their experience downloading and using Atlas, noting that it is a direct competitor to Perplexity's Comet browser, which was released previously. The central focus is on Atlas's features and its potential place in the competitive AI and search landscape, particularly its reliance on and perceived partnership with Google and Apple systems, despite aiming to capture market share. Favour Obasi-ike also offers strategic advice for businesses on how to adapt to these new AI search platforms and contrasts the different pricing tiers and functionalities of Atlas with other existing AI models."...don't think about how to rank on ChatGPT. Think about how to show up for the people who are looking for you in places that they frequently connect with."The Google ParadoxA central theme is Atlas's deep dependency on the very ecosystem it aims to compete with.• Authentication: Users sign up for Atlas using their ChatGPT account, which for many is authenticated via a Google account.• Data Import: Atlas facilitates user transition by importing bookmarks and passwords directly from Google Chrome.• Information Sourcing: In practice, Atlas surfaces content directly from Google-owned properties. A test search for videos returned results exclusively from YouTube, and the interface includes a clickable Google icon that directs the user to Google's own search results page."If you're going to chatgpt.com and you're signing in or signing up or logging in with a Google mail account, what does that tell you about where ChatGPT is getting its information from? Google."User Experience and Key FeaturesFavour provides a first-hand account of using Atlas, comparing its performance and features to both traditional browsers and Perplexity's Comet.Performance and UI• Speed: Atlas was observed to load faster than the Perplexity Comet browser.• User Interface: The UI design borrows heavily from Google's search interface, featuring distinct tabs for Home, Search, Images, Videos, and News.Core Features• Sidebar Integration: Allows users to view a webpage and receive AI responses directly in a sidebar.• Contextual Suggestions: The browser can suggest ideas based on the user's web activity, such as composing emails.• Memory: Retains information from previous interactions to inform future suggestions.• Agent Mode: This is positioned as a transformative feature that allows Atlas to complete complex tasks autonomously. The example provided involves a user uploading a grocery list as an image and instructing the AI to shop for those items at a specified online store (e.g., Costco, Amazon Fresh) and proceed to checkout."On in Atlas, there's something called agent mode that makes like literally does everything for you... think about the the efficiency and the convenience that you're getting with these platforms."Data Sourcing and Search Result AnalysisThe quality and origin of AI-generated results are critical. The analysis reveals that Atlas functions as an aggregator and synthesizer of information from existing web platforms.• Primary Sources: The browser sources its information from established platforms including Google, YouTube, Reddit, and LinkedIn.• Search Test Example: A test query for "ice cream near HB" was performed. ◦ Video Results: The "Videos" tab returned five YouTube videos. ◦ Content Freshness: The video results were dated between 2016 and 2023, with no content from 2024 or 2025 appearing in this specific search. ◦ Content Length: The results showed a preference for brevity, with four of the five videos being under five minutes long.Thank you so much for listening to this AI-powered topic and see you in the next episode! Happy Surfing!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jesus is silent when we want him to say something, then to make matters worse he appears to say something racist and divisive. What is going on? Donald unpacks a tricky passage in the Gospel of Matthew and helps us find a deeper message of radical faith and inclusion

Red Bull advisor Dr Helmut Marko believes there is no more circuit in what is left of the 2025 season that will favour McLaren.#f1news #f1 #mclarenf1 #redbullracing #maxverstappen

How to Use Google Advanced Search for Professional Business SEO Marketing with Favour Obasi-Ike | Sign up for exclusive SEO insights.If you want to know "How to use Google Advanced search like a pro," this is the episode for you! I lead a marketing discussion focused on leveraging advanced search techniques for business operations. The participants explore the practical application of Google's Advanced Search feature by using a horror filmmaker's brand as a case study to demonstrate how to narrow search results and discover content opportunities. The conversation is highly interactive, with Favour Obasi-ike guiding attendees through the process of finding the hidden Advanced Search link on Google's website and using specific search operators to gain a competitive advantage.--------------------------------------------------------------------------------Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠-------------------------------------------------------------------------------- Locating and Understanding Google Advanced SearchA significant portion of the discussion is dedicated to a detailed walkthrough of the Google.com interface to locate the Advanced Search feature, emphasizing that it is not immediately visible.• Navigating the Google.com Interface: The speaker provides a structural analysis of the Google.com homepage, breaking it down into a header and footer, treating it like a standard website. ◦ Header Elements: About, Store, Gmail, Images, Search Labs, Google products (nine dots), and the user's Google account. ◦ Footer Elements: Advertising, Business, How Search Works, Privacy, Terms, and Settings.• Finding the Advanced Search Tool: The precise path to the tool is outlined as follows: 1. Go to google.com. 2. Scroll to the gray footer section at the bottom of the page. 3. On the bottom right, click on Settings. 4. From the settings menu, select Advanced Search. ◦ The direct link provided in the session is: google.com/advanced_search.• Google's Broader Initiatives: Favour encourages a deeper look at Google's footer content, pointing out links that reveal the company's operational principles and corporate goals, such as How Search Works (which details organizing information, ranking, testing, and spam detection) and a section on sustainability, which states a goal to "collectively reduce 1 gigaton of their carbon equivalent emissions annually by 2030."Case Study: SEO Strategy for a "Horror Filmmaker"The session's central tutorial is a live case study using a search term provided by a participant, "P," who identifies as a "disabled horror filmmaker."• Initial Search Analysis: ◦ A standard Google search for horror filmmaker yields results focused on popular movies and lists of famous male directors (e.g., "the best horror film um directors"). ◦ Google's auto-complete suggestions include related commercial and informational queries like horror filming techniques, horror movie structure, and horror movie checklist.• Using Advanced Search: ◦ Favour inputs "horror filmmakers" into the "this exact word or phrase" field in Advanced Search. This action automatically wraps the term in quotation marks in the standard search bar, significantly refining the results.• Identifying a Niche Opportunity: ◦ The speaker observes a critical gap in the search results: "I noticed that out of all these names that I see, there's no woman that is on the list." ◦ This observation is corroborated by Google's suggested search bubbles, which include terms like list, female, and top. The primary search result for "female horror directors" is from Rotten Tomatoes.• Strategic Recommendations for "P": ◦ Content Creation: It is recommended that "P" create content pillars on her website focused on female horror directors and related topics from the "People also ask" section of Google's results. This would help establish her as an authority in an underserved niche. ◦ Market Share: The goal of this content strategy is to capture a "market share" of the search traffic for these terms. By creating articles like "Here are some influential horror filmmakers we have in our time," her brand can appear alongside established names. ◦ Commercial Intent: The strategy aims to convert informational searches into commercial opportunities. After providing valuable information, the website can prompt visitors to "Book a call with us" or inquire about "horror filmmaking services."Thank you for listening to this episode!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Public RSS Feeds vs Private RSS Feeds for Best Podcast SEO Distribution Practices with Favour Obasi-Ike | Sign up for exclusive SEO insights.In this podcast episode, Favour provides an extensive comparison between public podcast RSS feeds and private podcast RSS feeds, offering guidance on how to choose the appropriate option for one's needs, particularly for business growth. A public podcast is openly accessible on various platforms and directories like Apple Podcasts and Spotify, serving as a powerful tool for brand building, content marketing, and increasing accessibility. Conversely, a private podcast is characterized by requiring authentication for access, making it suitable for exclusive content, internal corporate training, or paid subscription communities, with platforms like Supercast and Hello Audio recommended for this purpose. Favour stresses that consistent content publication and maximizing RSS feed distribution to various directories are crucial for public podcast success, while noting that starting with a public podcast is often advisable before transitioning to a private, often monetized, model.The Public RSS Feed: Maximizing Reach and DiscoverabilityA public podcast RSS feed is a publicly listed show available on third-party platforms and directories. It is designed for open access and broad distribution.• Definition: A public feed is accessible to anyone on podcast players and websites without requiring a login or payment. It operates on a one-to-many distribution model, where a single RSS feed from a hosting platform is submitted to numerous podcast directories.• Analogy: The structure is comparable to a website, which has a backend hosting provider (e.g., GoDaddy, Hostinger) and a front-facing content management system (CMS) or website that users interact with. In podcasting, the hosting platform holds the audio files, and the directories (players) make them accessible to listeners.• Mechanism of Reach: The key to a public podcast's success is submitting its RSS feed to as many directories as possible. Each directory is a separate website or application, and being listed on 30 different players means 30 distinct online entities are linking back to the podcast, significantly enhancing its digital footprint and discoverability.The Private RSS Feed: Monetization and ExclusivityA private podcast RSS feed is intentionally not listed on public directories and is structured to control access.• Definition: A private feed is ineligible for public listing because it requires authentication—a user must sign up, log in, or pay to access the content. This creates a secure and exclusive listening experience.• Analogy: This model is comparable to subscription-based streaming services like Netflix or Amazon Prime. Users pay a fee to access a database of proprietary content. A private podcast operates on the same principle, offering exclusive audio or video content to a select audience.• Mechanism of Access: Access is granted only after a specific action is taken by the user, typically involving payment or registration. This makes it a powerful tool for delivering premium content, courses, internal communications, or community-specific updates.--------------------------------------------------------------------------------Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠--------------------------------------------------------------------------------Actionable First Steps for a New Podcaster1. Choose a Hosting Platform: The recommended starting point is creators.spotify.com (formerly Anchor.fm) because it is free and provides a straightforward entry point.2. Create SEO-Driven Content: Focus on producing episodes with clear, searchable titles and detailed descriptions that answer potential listener questions.3. Distribute Widely: After setting up the podcast, use a service like pod.link to find a comprehensive list of directories and submit the RSS feed to all of them to maximize potential reach.4. Publish Consistently: Momentum is built through consistent publishing. Reaching milestones like 12, 24, or 48 episodes helps establish a presence and build a library that encourages new listeners to stay.I hope you enjoyed this podcast episode and learned something new about public and private podcast RSS feed distribution!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What if your season of struggle just ended? Discover how to know when your time of divine favor has come—and how to step into your crown and calling.

Shopify SEO Vs WordPress SEO Masterclass for eCommerce Optimization with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.Unlock the secrets of eCommerce optimization with Favour Obasi-ike! In this episode, we dive deep into the ultimate showdown: Shopify SEO vs WordPress SEO. Whether you're focused on local marketing strategies or scaling nationally, understanding which platform fuels your marketing success is crucial. Discover proven SEO tactics for website optimization, from image compression and technical SEO to content marketing strategy that drives organic traffic.We break down the critical SEO strategies for both platforms—learn why WordPress demands consistent maintenance and plugin updates, while Shopify offers a simpler, lower-maintenance backend for asset acquisition and product monetization. Get actionable AI tips on audio marketing, email marketing strategy, and how to monetize your email list effectively.This is a masterclass in search engine optimization that moves beyond basic SEO tips to cover branding strategy, market intelligence, and measuring ROI. Learn how to create a successful marketing plan that turns your website into a high-converting asset. Don't miss these essential marketing fundamentals for business optimization and digital success.--------------------------------------------------------------------------------Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠--------------------------------------------------------------------------------Key Episode Topics:Shopify vs WordPress: Platform choice for selling products vs selling services.SEO Optimization: Image file naming, alt text, and site speed fundamentals.Content Strategy: How to use audio and blog content for audience building.Website Maintenance: The non-negotiable tactics to avoid critical errors.AI Marketing: Leveraging AI strategies for search engine dominance and brand mentions.--------------------------------------------------------------------------------Recommended Use Cases• For Selling Products (especially for beginners): Shopify is the primary recommendation. ◦ Its backend is designed for intuitive product management, including variations, colors, SEO metadata, HTML formatting in descriptions, and sales channel management (Facebook, Instagram, TikTok) all in one interface. ◦ It is ideal for businesses that want a simple, workable solution to log in, manage products, and minimize technical overhead.• For Selling Services: WordPress is generally recommended. ◦ It provides superior aesthetic control to create a professional-looking service-based website. ◦ A significant portion of the web (43%), including government, medical, and educational institutions, is built on WordPress, attesting to its robustness for non-product-centric sites.• For Scalability & SKU Volume: The discussion presents a nuanced view. ◦ One participant suggests WordPress is a great alternative for businesses with under 25-50 SKUs. ◦ The same participant suggests Shopify may be preferable for those with more complex needs or over 100 SKUs, though it can get "hairy" with very high volumes. ◦ However, it's noted that major corporations like Gym Shark and Mattel use Shopify for thousands of SKUs, indicating it can be scaled effectively, likely with significant custom development.--------------------------------------------------------------------------------Critical E-commerce Optimization & SEO StrategiesRegardless of the platform, specific SEO and optimization tactics are essential for attracting traffic and driving sales. A website's success is determined not just by how it looks, but "how it operates."Foundational SEO: Images and Site Speed• Website Speed: A fast-loading website is paramount for user experience across all devices (desktop, mobile, tablet).• Image Compression: Before uploading, all images should be compressed using a tool like compressor.io. Large image files significantly slow down page load times. ◦ An example was given: 50 products, each with 5 variations and a 5MB image size, quickly compounds into a massive data load that cripples site speed (5MB x 5 variations x 50 products).• Image File Naming: File names must be descriptive and keyword-rich. A file named red-cotton-socks.jpg provides algorithmic context, whereas photo-123.jpeg has "no context... no value... no search traffic."• Alternative Text (Alt Text): SEO-optimized alt text is crucial. It describes the image for screen readers (improving accessibility) and for search engines, providing additional contextual relevance for keywords.--------------------------------------------------------------------------------Content as a Cornerstone of AttractionThe primary method for optimizing a site and attracting visitors is to create high-value content.• The Visitor Journey: The goal is to convert visitors into readers, then into "clickers," and finally into "action takers."• Pre-Purchase Content Strategy: For a startup or a new product launch (e.g., a membership program), the strategy should focus on building infrastructure and anticipation. ◦ Create content that educates the audience on the program before it launches. ◦ Examples include offering a quiz, a survey, a checklist, or an onboarding guide in exchange for an email signup.• Multi-Format Content: A powerful strategy involves creating content in multiple formats. ◦ Record a podcast discussing a topic, then transcribe it into a full blog post. ◦ This provides two links and two formats (audio and text) on the same topic, doubling the online footprint. Over two and a half months, this can result in 20 distinct pieces of information online.--------------------------------------------------------------------------------The Evolution of Search: From Ranking to Brand MentionsThe traditional concept of "ranking" on Google is becoming outdated.• Google recently removed pagination parameters (the num=100 parameter), making it harder to appear on subsequent search pages and limiting how AI servers scrape data.• The new paradigm is to focus on earning brand mentions on AI platforms like ChatGPT.• This is achieved by providing comprehensive, evidence-backed content in multiple formats (text, audio, video). A competitor with a blog, podcast, and video on a topic will have a significant advantage over one with just a blog.Tune in for more of these search engine marketing insights and start monetizing your Shopify SEO or WordPress SEO efforts today.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mayor-elect Nandor Tanczos joins Emile Donovan.

Google SEO Best Practices - How to Kickstart Your Holiday Marketing Campaign with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.In this episode, recorded live in a Clubhouse audio app room (10/20/22), we dive into the fundamentals of effective digital promotion. Favour Obasi-ike cuts through the noise to reveal that successful marketing isn't a one-time campaign, but a continuous conversation. He emphasizes that the true engine of growth is a simple, powerful focus on answering your audience's questions and solving their genuine problems. This consistent value is what naturally builds brand awareness and creates unstoppable momentum.We explore the critical first step that many miss: listening. No matter your budget, your marketing efforts must begin with listening to your target audience through tools like surveys and social media monitoring. This isn't just about data collection; it's about understanding their deepest needs and the language they use, so you can tailor your content for maximum impact.Our conversation also features guest John, who reinforces that at the heart of it all is storytelling. It's about framing your product or service as the essential solution within a compelling narrative that resonates. We even sparked an interactive poll with our live audience to uncover the most effective marketing channels, highlighting that success comes from knowing where your people are and how they engage.Ultimately, this discussion drives home a non-negotiable truth: establishing authority and trust comes from giving away valuable, comprehensive information. When you focus on being a resource first, you build the foundation that reliably drives conversions.Tune in to learn how to kickstart a marketing strategy that is both authentic and powerfully effective with Google SEO and more!Episode Answer KeyMarketing is described as an ongoing, daily process, much like PR, that focuses on building awareness and solving problems. In contrast, advertising is periodic and represents a specific, time-bound activity that can work in conjunction with broader marketing efforts.The first step in kickstarting a marketing campaign is not spending money, but rather listening, asking questions, and conducting surveys. Favour Obasi-ike emphasizes that this process begins with identifying the questions people are asking to understand their problems and needs.User-Generated Content (UGC) is a marketing method where other people talk about a brand or its products without the brand being directly involved. Examples mentioned by Favour Obasi-ikeare ads from Apple and Coca-Cola that show people using their products in real-time, real-life situations, which helps build brand awareness.Storytelling is powerful because it allows businesses to market themselves without overtly selling. Favour Obasi-ike explains that businesses that tell stories do well because they are gaining attraction, momentum, and connecting with an audience that can relate to the problem and the proposed solution.Testing is an essential and continuous part of any marketing campaign. As Favour Obasi-ikementioned in the context of Facebook advertising, a campaign cannot proceed without testing because it helps tighten up marketing efforts and understand what resonates with the target audience.Apple created a group study concept where they invited people into a store to interact with products without any pressure to buy. Favour Obasi-ike described how, by observing what products, like the iPhone over the iPad, people were most drawn to, they could understand customer needs for portability and functionality, which informed their strategy.John's primary recommendation for a small-budget campaign is to "story your solution." This involves identifying a specific niche and their problems, and then creating video content that tells the story of how that problem was solved for a particular type of person.Favour Obasi-ike advises that there is no such thing as "too much information" if the focus is on serving people and satisfying their needs. Providing comprehensive, valuable content that answers questions establishes top authority, solves problems, and attracts an attentive audience.Businesses use surveys to ask direct questions about the customer experience, such as "How did we serve you?" and "How can we serve you better?" Favour Obasi-ike notes that the responses contain trigger words and key insights that help the business understand customer preferences, which are then used to solve those specific problems in the next marketing campaign.To create an appealing response, Favour Obasi-ike suggests using a variety of formats beyond simple text. These include pictures, video tutorials, infographics, how-tos, carousels, slides, and sound bites.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Navigating Email Marketing Best Practices for Podcast Growth with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.This episode focuses on navigating email best practices for podcast growth. Favour Obasi-ike, a creative entrepreneur and business owner with a background in SEO, Pinterest, and podcasting, shares insights and strategies to help podcasters grow and scale their business through effective email marketing. Key recommendations include the importance of having a dedicated website for a podcast, vocally mentioning the website on the show for transcription purposes, and strategically using keywords in episode titles and descriptions for organic search visibility. Favour Obasi-ike also emphasizes the critical role of email deliverability and managing customer relationships using a reliable email service provider and CRM system, offering specific advice on elements like font size, image resolution, and avoiding underscores in usernames to ensure accessibility and strong organic reach.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!Core Principle: The Podcast-Website SymbiosisThe foundational element for podcast growth is establishing a dedicated online presence. Favour Obasi-ike argues that every podcast, regardless of its stage, requires a website.• The "Front Door" Analogy: A website is described as the "front door" for the podcast. When a listener hears a URL mentioned in an episode and types it into a new browser tab, they are metaphorically "opening a door" to the podcast's home. The homepage is the initial entry point from which they can explore other content.• Central Hub for Engagement: The website serves as a central location for listeners to connect more deeply with the show. It is the ideal place to host freebies, newsfeeds, blog posts, and, most importantly, an email sign-up form.• Capturing the Audience: By verbally directing listeners to a specific URL on the podcast (e.g., "go to playinc.online/newsfeed"), podcasters create a direct path for listeners to subscribe to an email list. This is demonstrated in real-time by Favour Obasi-ike asking listeners to provide their first name and best email via a link.Strategic Email Marketing for Audience EngagementOnce a system for capturing emails is in place, the focus shifts to strategic content and delivery to build and maintain a relationship with the audience.Content and Subject Line Strategy• Intrigue Over Information: Generic subject lines like "Episode One Introduction" are less effective. A more powerful approach is to use curiosity-piquing subject lines, such as, "Want to know the best way to make a sandwich?"• The "Sandwich" Analogy: This example illustrates that a subject line can use a relatable concept to draw in an audience, even if the episode's core topic is different (e.g., using the layers of a sandwich as an analogy for content marketing). This method attracts both those interested in the literal subject and the curious.• Valuable First Content: A podcaster's first episode, or the first email a new subscriber receives, can be strategically repurposed. For a business, this could be a "Frequently Asked Questions" episode, providing immediate value and educating a potential client about their services.Cadence and ConsistencyBuilding Relationships: The goal of email marketing is customer relationship management (CRM). Consistent communication builds familiarity and trust.Email Frequency: Favour Obasi-ike personally sends a minimum of two emails per month, rarely exceeding four to eight unless for a segmented campaign. The goal is to maintain a presence without overwhelming the audience.The Annual Cycle: Favour Obasi-ike views email as an "orbit," aiming to send 365 emails over time to represent a full cycle. After a year, the strategy should evolve, introducing a "new form" or "new formality" to keep the content fresh.Technical Foundations for Email DeliverabilityEffective email marketing is impossible if the emails do not reach the intended inbox. Favour Obasi-ike highlights several critical technical aspects that directly impact deliverability and audience reception.Platform and Server IntegrityThe Importance of the ESP: The choice of Email Service Provider (ESP) is crucial. A key objective should be to use a platform with a high-quality server to achieve deliverability rates of at least 99.9%.Recommended Platform: Favour Obasi-ike is a partner with and recommends Flodesk, citing its simplicity, authenticity, credibility, and speed. Flodesk's partnership with Amazon Simple Email Service (Amazon SES) is noted as a significant benefit.DNS Authentication: Low email open rates can often be attributed to an incomplete Domain Name Server (DNS) authentication setup. Podcasters must ensure their DNS records are correctly configured to authenticate their sending domain, which helps prevent emails from being flagged as spam.Email Design, Formatting, and ComplianceReadability and Audience Awareness: Email formatting must be tailored to the target audience. For an audience aged 45 and up, a font size of at least 16 pixels is recommended to ensure legibility without requiring readers to "squint."Email Weight: Font size and image size contribute to the overall "weight" of an email. Large files can negatively impact deliverability. An image of 300x300 pixels is preferable to one that is 3,000x3,000 pixels for email content.Spam Score and Testing: Podcasters should proactively test their emails for potential issues. Favour Obasi-ike recommends using a free tool like Mail-tester.com to check for spam scores and compliance issues before sending a campaign. Registering with platforms like Postmaster Google is also advised.SEO and Multi-Platform DiscoverabilityOrganic growth is driven by discoverability. Favour Obasi-ike outlines a comprehensive SEO strategy that extends beyond the podcast itself to all associated digital assets.Keywords and Semantic SearchThe Power of Repetition: Consistently repeating a target key phrase (e.g., "email best practices") across all content formats significantly boosts search visibility. This includes the podcast audio (which becomes a transcript), episode titles, blog posts, video descriptions, image alt text, and the URL itself.Verbal SEO: Vocally stating and phonetically spelling out URLs (e.g., "p l a y i n c . o n l i n e") on the podcast is a critical practice. Modern transcription services can recognize these as links, making them clickable directly from the text version of the episode.Descriptive Titling: Podcast titles should be contextual and keyword-rich. A title like "The Sun Nutrition" is far more discoverable than a generic title like "The Sun Podcast" because it tells potential listeners exactly what the show is about.Social Media and Platform IntegrationUsername Optimization: Avoid using underscores in social media usernames (e.g., on Instagram). Favour Obasi-ike argues that underscores are not search-friendly, add unnecessary complexity for users typing the name, and conceptually place the user "under the line." A mashed-up name or a hyphen is preferable.LinkedIn RSS Feed Integration: A powerful and underutilized tactic is to connect a podcast's RSS feed directly to a LinkedIn company profile. This can be done in the company settings section and allows for the automatic distribution of new episodes onto the LinkedIn server, expanding reach.Advanced Growth Strategies and Data AnalysisBeyond the fundamentals, Favour Obasi-ike offers advanced tips for optimization and scaling based on data intelligence.Technical Standards and ValidationPodcast Artwork: The industry standard for podcast cover art and episode covers is a minimum of 3,000 by 3,000 pixels. Anything smaller may cause issues.Feed Validation: Podcasters can use free tools like Castfeedvalidator.com to perform an audit of their RSS feed and ensure it meets technical standards.Data-Driven DecisionsBrowser-Based Listening: It is a critical insight that a significant portion of the audience listens to podcasts on a web browser. With Google Chrome accounting for 72% of web browsers, this highlights the importance of a web-friendly presence and SEO within the Google ecosystem (Search, YouTube, Gmail).Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today's guest is here to unpack the market forces driving investor decisions so far through 2025 with a focus on how quantitative insights can help us navigate what's ahead. From tariffs and rate cuts to factor leadership and the influence of AI, he will explore how these themes are shaping both North American and International equity markets. He will also examine where investors are finding opportunities - whether in momentum, value, or high quality. Joining today's episode is Bobby Barnes - Fidelity Head of Quantitative Index Solutions - who will help us put these trends into context. Recorded on October 9, 2025. At Fidelity, our mission is to build a better future for Canadian investors and help them stay ahead. We offer investors and institutions a range of innovative and trusted investment portfolios to help them reach their financial and life goals. Fidelity mutual funds and ETFs are available by working with a financial advisor or through an online brokerage account. Visit fidelity.ca/howtobuy for more information. For a fourth year in a row, FidelityConnects by Fidelity Investments Canada was ranked #1 podcast by Canadian financial advisors in the 2024 Environics' Advisor Digital Experience Study.

“In Him we have redemption through His blood, the forgiveness of sins, according to the riches of His grace”‭‭Ephesians‬ ‭1‬:‭7‬ ‭NKJV‬‬Happy new week everyone!

Is SEO Enough to Earn Business Profit and Revenue? Marketing Talk with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.In this episode of the We Don't PLAY podcast, host Favour Obasi-Ike delivers a masterclass on the strategic role of Search Engine Optimization (SEO) in today's digital landscape. He dismantles the myth that SEO is a silver bullet, arguing instead that it's a foundational component that must work in concert with a healthy business and other marketing channels. We dive deep into how major shifts, like Google's algorithm changes and the rise of AI-driven search, are making a sophisticated SEO strategy more critical than ever.Tune in to learn how to leverage SEO not just for traffic, but as a powerful data intelligence engine to understand your customers and drive informed business decisions.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!Key Takeaways:SEO is a Necessary Ingredient, Not the Entire Recipe: You can't build a successful business on SEO alone. It cannot fix a bad customer experience, poor operations, or a weak value proposition. True success comes from integrating SEO with other channels like email marketing, advertising, and social media.The Search Landscape is Rapidly Evolving: Major changes are reshaping how we think about SEO. With Google removing traditional numbered pages and the emergence of AI-native browsers like Perplexity AI, strategic SEO is more vital than ever. Content freshness, signaled by the "last modified" date, is becoming a key ranking factor.SEO's Core Value is Data & Intelligence: The most powerful benefit of SEO is the actionable data it provides. By using tools like Google Search Console, you can understand customer intent, identify market needs, and make smarter decisions about product development and advertising. SEO is technically psychology.A Proactive Content Strategy is Non-Negotiable: Success requires planning content months in advance. The lifespan of your content varies dramatically by platform—while an Instagram post lasts ~72 hours, a Pinterest pin can drive traffic for over 5 months, making platform choice a key strategic decision.SEO Must Be Fully Integrated: SEO shouldn't live in a silo. Its power is multiplied when woven into email marketing (optimizing images and landing pages), paid ads (using search data for targeting), and lead conversion. It is the "byproduct" of good marketing practices.Implementation Requires a Clear Model & Timeline: Whether you choose a DIY approach, build an in-house team, or outsource to an agency, achieving results takes time. Expect to see significant traction in 1-3 months for established sites and 3-6 months for new ones—an investment that can define your business's trajectory for years to come.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Unlimited Favour B

Outrage in Favour of CJI Flops After Rakesh Kishore Found to be Dalit | बिहार में घमासान चालू

Unlimited Favour A

Download Perplexity Comet: AI-native Browser; Web Adoption and Security Talk with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.Perplexity AI's free "Comet" web browser, which occurred this past Thursday. We expressed excitement over this development, highlighting Comet's functionality as an AI-powered browser that can import Google Chrome extensions and act as a personal assistant, shopping, and email agent. The conversation extensively examines the implications of Comet's introduction on the browser market share, particularly in relation to the dominance of Google Chrome, and explores how this new tool affects Search Engine Optimization (SEO) strategies and content visibility for businesses. Finally, a significant portion of the discussion addresses crucial concerns regarding user privacy and data security when utilizing these advanced AI tools, emphasizing the need for caution and strategic use.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!FAQs about this episode1. What is the Perplexity AI Comet Browser?Comet is an AI web browser released by Perplexity AI. Comet essentially integrates Perplexity AI capabilities into a browser format. The concept involves having an AI web browser, similar to using Google Chrome but with AI integration.2. When was the Comet browser released, and to whom?The free Comet browser was recently made available to everyone worldwide. It was announced on a Thursday. However, Comet was initially released to people who had Perplexity Max in July. This three-month period (July to October) allowed Perplexity to keep it exclusive within their beta program or exclusive community before releasing it universally.3. How can I download the Comet browser, and what platforms is it available on?You can download the Comet browser by visiting perplexity.ai/comment. It is available for both Mac and Windows.4. What are the key features and capabilities of the Comet browser?The Comet browser offers several features that distinguish it from traditional browsers:• Extension Import: You can import your Google Chrome extensions into the Comet AI browser.• Agentic Capabilities: It is described as a personal assistant that helps with many things. It can: ◦ Autonomously control browser actions, such as closing tabs and opening pages. ◦ Fill out forms. ◦ Control Google Drive. ◦ Shop for you. ◦ Send out emails, leveraging a feature called "background assistant".• Current Focus: It is currently heavily focused on the web, though a mobile app is anticipated, similar to the existing Google Chrome app and Perplexity app.5. Why did Perplexity AI release the Comet browser?Perplexity is doing this to gain market share and compete with major rivals, particularly Google. The current browser market is heavily dominated by Google Chrome, which holds about 72% of the market share (specifically cited as 71.77% to 71.86% recently).6. How is Perplexity AI related to Microsoft and other platforms?Perplexity is closely associated with Microsoft and Bing. The platforms are interconnected, as LinkedIn is also owned by Microsoft. It is noted that Microsoft is also involved with Copilot and is "somewhere in the mix" of OpenAI/ChatGPT content, further connecting it to Comet.7. What are the major concerns regarding security and privacy with agentic AI browsers?The primary concerns revolve around security, privacy, and user adoption. Since the Comet browser can autonomously control browser actions, access Google Drive, and fill out forms, there are questions about how much security is provided.• Data Compromise: One critical concern is that if a company's chosen AI platform (like Comet) lacks necessary security measures, a client could be exposed to a hack, potentially compromising years of hard work.• Lack of Regulation: There is a belief that there is not enough regulation surrounding privacy in the AI space, often favoring convenience and productivity over individual privacy.8. How will AI search browsers impact SEO and business visibility?AI search models are changing how businesses achieve visibility:• Beyond Top 10: AI models are no longer just scanning the top 10 search pages; they are scanning anywhere between 10 to 40 links or sources. Businesses should aim to be in this "Top 40 listing".• Platform Diversity: Visibility is achieved when a brand is interconnected across various platforms, including LinkedIn, YouTube, Google, Pinterest, the website, blogs, videos, audios, and podcasts.• LinkedIn Importance: If Perplexity uses LinkedIn as one of its information sources, having a complete and active LinkedIn profile is significant for search results.• Contextual Content: Content needs to be contextually relevant, moving beyond just typing basic search phrases like "best restaurant near me".• SEO Relevance: SEO remains important; even if AI models like ChatGPT handle e-commerce orders, they are still pulling information from sources with high domain authority, which is based on SEO principles.9. What are the best practices for leveraging AI tools like Comet?Users should adopt a strategic approach when using these new AI tools:• Strategy and Learning: Use AI to strategize, discover different angles, and find solutions to problems you haven't considered. Ask AI how to improve upon an idea or find what is missing from your strategy.• Strategy vs. Dependence: Use AI as a tool to improve yourself and learn, but do not depend on it.• Privacy Protection: Exercise caution regarding privacy. Do not give out personal identifying information (PII) such as your specific address, phone number, or names of family members. Ask general questions instead of highly specific personal ones.• Prompt Awareness: Be aware that all prompts written into ChatGPT are typically indexed into Google unless you change your settings.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AI SEO: What's the Best Way to Structure Internal Links? Email Marketing Bonus with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.This episode unveils an extensive discussion about the optimal methods for structuring internal links within your website to improve search engine optimization (SEO) and user experience. I explain that internal links should be contextually relevant, often using the analogy of a "sandwich" where the highlighted text (anchor text) aligns directly with the content of the linked URL. The conversation emphasizes that effective internal linking creates a "spiderweb" structure, connecting old and new content to enhance readability and discoverability by algorithms like Google. Finally, I discuss related digital marketing topics, including the benefits of leveraging email marketing platforms like Flodesk for cost efficiency and high deliverability, linking this back to the importance of a strong online structure.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!10 Answer Keys for this episode1. An internal link is a word, phrase, or sentence that is highlighted to become a hyperlink. This link connects the current page to another relevant page or resource that exists within the same website domain.2. The "sandwich" effect occurs when the highlighted text (anchor text) uses the same words or phrase as the keywords found in the destination page's URL. This creates a strong contextual connection that is easily understood by both human users and search engine algorithms, improving the chances of the page ranking for those terms.3. Linking new and old pages creates a "bridge" or a "spiderweb" structure across a website. This practice helps search engines and users discover all related content, regardless of its publication date, ensuring that value is passed between pages and creating more pathways for visitors to find relevant information.4. Linking directly to a checkout page is a strategy to reduce friction and save the customer time, potentially leading to higher conversions, especially if the customer has already seen the product and has all the necessary information. Linking to a product page allows the customer to read more details and make a decision, but it introduces an extra step and risks them getting distracted by other items.5. "Structural marketing" is a concept where marketing efforts are built with discipline, rules, and a foundation, much like a physical structure. The website serves as the foundation, and its pages, connected by internal links, must be active and structured logically to support marketing goals.6. A website's search bar functions like Google's own search. When a user searches for a specific term like "candy" or "flowers," the website pulls results from its own internal index or inventory. If the website's content (the resource) is not properly structured and indexed, the search function (the source) is useless, like a well with no water.7. Local businesses should highlight the text of the city or state they want to be found in and link it to a relevant page. This is a form of on-page SEO that sends a signal to algorithms that the business serves that specific location, which can have a large long-term impact on local search visibility.8. HTTPS is the secure version of HTTP. Using an HTTPS link for hyperlinking ensures a clean, direct, and secure pathway for the user and search engine crawlers. Using an HTTPlink can result in a different, less secure experience that might cause the link to bounce back or redirect unnecessarily.9. A "do follow" link signals to search engines that you endorse the destination page and are attributing value or "link juice" to it. A "no follow" link tells search engines that you are citing or suggesting the link but are not endorsing it, so no domain authority or ranking signal is passed.10. When you update and republish one page that is internally linked to many other pages (e.g., 10 or 20), it sends a new signal to search engine algorithms for all connected pages. This one update effectively "republishes" all the linked pages in the eyes of the algorithm, signaling fresh activity across a wide swath of the website without having to manually update each page.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dr Abbie Maroño is a leading behavioural scientist and advisor to the US Secret Service. Abbie's new book, 'The Upper Hand', demonstrates how to influence people and situations in our favour with skill and integrity—ethically and without relying on leverage or coercion. Based on principles of prosocial engineering, Abbie explores how to build and sustain trust by understanding the psychological mechanisms behind human decision-making. She shares the essential truths about the complexity of human behaviour, giving you the upper hand in any situation.   LINKS   Abbie's website https://www.abbiemarono.com   Book on Amazon The Upper Hand: Mastering Persuasion and Getting What You Want with the Science of Social Engineering   The Mojo Sessions website www.themojosessions.com   The Mojo Sessions on Patreon www.patreon.com/TheMojoSessions Full transcripts of the show (plus time codes) are available on Patreon.   The Mojo Sessions on Facebook www.facebook.com/TheMojoSessions   Gary on LinkedIn www.linkedin.com/in/gary-bertwistle   Gary on Twitter www.twitter.com/GaryBertwistle   The Mojo Sessions on Instagram www.instagram.com/themojosessions   If you like what you hear, we'd be grateful for a review on Apple Podcasts or Spotify. Happy listening!   © 2025 Gary Bertwistle.  All Rights Reserved.  

Flodesk Email Marketing Unlimited Pricing Plan Ends Nov 28! What Do I Do? Technical Talk with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. Favour Obasi-Ike, an active partner, strongly advocates for the email marketing platform Flodesk.He emphasizes that its unlimited pricing model will end on November 28th and urges listeners to sign up before this date to lock in the beneficial pricing.He highlights Flodesk's robust deliverability through its use of Amazon SES and its superior click-through rates compared to competitors like Constant Contact and Mailchimp.The discussion also touches upon Flodesk's features, such as its comprehensive educational platform ("Flodesk University") and integration capabilities with services like Stripe and Shopify, while differentiating it from project management tools like ClickUp.Ultimately, Favour presents Flodesk as a cost-effective solution for creators and business owners seeking high-quality email marketing and business growth.He offers an affiliate link for a 14-day free trial and a 50% discount.Read the full article on "Join Flodesk Unlimited Pricing Plan by Nov. 28: Here's Why" here: https://www.playinc.online/post/join-flodesk-unlimited-pricing-plan-email-marketingNext Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!The most urgent message is the November 28th deadline to lock in Flodesk's unlimited pricing. This is a critical opportunity to secure cost predictability and avoid future standard pricing. Sign up now to get grandfathered in!Why Flodesk's Value is UnmatchedFlodesk's primary advantage is its unlimited pricing model. For a single flat fee, you get unlimited subscribers, emails, and workflows, leading to significant savings. This is a game-changer for cost efficiency, allowing you to scale without unpredictable costs. Discover how this core value proposition can transform your budget.The Engine Behind Your Success: Superior DeliverabilityA key reason for Flodesk's effectiveness is its technical foundation. It boasts a 17% higher view rate by leveraging Amazon SES, ensuring high deliverability and ensuring your emails land in the inbox, not spam. This technical superiority is the backbone of its high click-through rates.Explore Flodesk's Powerful FeaturesFlodesk is a comprehensive platform built for creators. Explore its full suite of capabilities:Design & Content: Create stunning emails with beautiful templates and embed videos or GIFs.Automation & Workflows: Set up triggered emails and sequences to nurture leads effortlessly.E-commerce Integrations: Seamlessly connect with Stripe and Shopify to sell products directly.Lead Capture: Build landing pages and pop-up forms to grow your list.Customization: Use custom domains and segmentation for a personalized touch.Proven Results: See our DataOur case studies show Flodesk's impact. One user saw click rates jump from 2-5% on Constant Contact to 35-40% with Flodesk. Another client migrated from ConvertKit (Kit) and saw their engagement more than double. The platform was the problem, and Flodesk was the solution.Learn with Flodesk UniversityGet the most out of your subscription with Flodesk University, a free, comprehensive educational platform. Learn everything from basics to advanced strategies without costly onboarding.How Flodesk Stacks UpWhile platforms like Mailchimp, Constant Contact, and Brevo are great, Flodesk differentiates itself with its unlimited pricing, superior aesthetics, and proven deliverability. It's the cost-effective solution for serious business growth.Ready to experience the difference? Use our affiliate link for a 14-day free trial and a 50% discount applied at checkout.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ever been ghosted by a friend? Stuck in family drama? Or caught in that “should I say something or let it slide?” moment with someone you care about? In this September episode of The BAMS Podcast, Ini, Sola, Ayo, Favour, and Munachimso share their takes on confrontations, reconciliations, and the chaos in between.Introducing a new segment on the podcast where our speakers listen to dilemmas of BAMSites and unpack them to give our advice or share similar experiences. A segment where BAMSites can have a listening ear to their dilemmas and also experiences to learn from. We don't judge ;)You can send them anonymously to this link: https://ngl.link/bamspodcast1

Web Optimization: Technical SEO and Content Marketing Best Practices with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.Focusing on web optimization, technical SEO, and content marketing, likened to building a durable house or maintaining a high-performance car. The discussion features several experts who explore strategies for increasing online visibility and revenue, emphasizing the critical role of a strong website foundation, reliable hosting, and effective content creation, particularly through blogs and YouTube, to address customer questions. We also debate the impact of AI on search and the necessity of SEO versus relying on other traffic channels like TikTok, concluding that a unified, authoritative online presence is key to gaining trust and accelerating business growth.--------------------------------------------------------------------------------Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!--------------------------------------------------------------------------------What marketing topics are central to this discussion? The core topics discussed are web optimization, technical SEO, and content marketing.Why are technical setup and content vital for a website? Technical and content aspects should work together to make your website an "optimized place" and an "optimized greenhouse" for your business online. When you combine technical elements and content, you create a much wider network and a more extensive resource.What does the term "optimization" imply? Optimization is equated with consistency. If a website is not being optimized consistently, it is metaphorically stuck, like a car not moving in a driveway.How should a business approach content creation to serve both people and algorithms? Website owners should write for people first, but they must also keep the search algorithm in mind. The goal is to create many pages that interlink, providing a journey from discovery to decision for the user, utilizing various formats like video, audio, infographics, FAQs, or glossaries.How does authorship relate to building credibility online? When content is created on your website, it should be attributed to an author page originating from the person writing the content. Including expert quotes within a blog that has your name attached builds credibility. Furthermore, having your name indexed by Google as a blog author via a profile link can put you ahead of the competition.--------------------------------------------------------------------------------Technical SEO and Website FoundationWhat are the fundamental components necessary for a website? The process starts with your domain, followed by your hosting, and then your website. Key technical considerations include where you host the website, the CMS platform used, and how your DNS records are configured.Why is choosing a quality host important? You must have the correct hosting, meaning the host should not go down. Many cheap hosting services put literally thousands of websites on the same servers. It is better to pay more for a higher quality server.How can I monitor if my website is experiencing downtime? You can use free monitoring tools, such as Uptime Robot, which will monitor your website's uptime and send you an alert if the site goes offline.What is a major technical mistake regarding domain names? A "big one" is simply keeping track of your domain name. It is recommended to renew your domain name for a couple of years at a time, rather than just one year.What is the distinction between technical setup and content in an analogy? Technical SEO is like the exterior of a car—the battery, engine, oil, and fluids—determining speed and duration. Content marketing is the interior—the steering wheel, comfort, and aesthetics.--------------------------------------------------------------------------------AI, Schema, and Search StrategyWhat is the relationship between AI, search, and structured websites? The rise of AI suggests a thin line is developing between unstructured websites and structured websites. AI is actively affecting the way people search.What is schema, and how is it used on a website? Schema refers to structured data. When implementing schema on a web page, you should focus on elements like breadcrumbs, FAQs, and price/stock information, as these elements allow you to have a much higher signal. Structured data involves taking unstructured information (like a general blog post) and organizing it using visual elements, examples, statistics, and expert quotes.How can a business influence LLMs (Large Language Models) like ChatGPT? AI platforms (LLMs) seek to grab information. The "secret key" is to release news about your business through press releases. This process helps your information get into Google News, which the LLMs will then pick up.In terms of building authority, what should a business prioritize? The priority is to first be known, as you cannot be trusted if you are not known. Putting out content on how you solve problems is essential for gaining recognition.What specific content strategy is recommended for building authority (e.g., for an auto dealership)? A good strategy is to find long-tail keywords, particularly questions, using tools like ChatGPT or the "People Also Ask" section on Google results. Then, create content answering those questions, allocating one question per blog post. These articles should be at least 300 to 500 words long. To enhance this content, you can create and embed a related YouTube video on that specific blog page.--------------------------------------------------------------------------------Content Distribution and Platform UseWhat platforms should be used to support a website's foundation? In addition to a strong website, you should have supporting foundations such as YouTube, social media, or news outlets. The game is distribution; the more you can distribute your content, the more you can increase your capacity.If a client is highly successful using a non-search channel (like TikTok), is SEO necessary? If a client has an amazing traffic funnel on a channel like TikTok or YouTube, they do not necessarily need SEO; they should focus on doing more of what is already working. However, if the market relies more on search, setting up a broad SEO net is highly recommended.What is the key difference in content interaction between Pinterest and Instagram? On Instagram, you can save a post, but you cannot click on the image to go to a destination link outside of the platform (unless you use the link in the bio). On Pinterest, you can click on an image, and it will take you to a destination link, providing a "soft backlink".What unique data intelligence does Pinterest provide to business owners? While Instagram saves are private, a business owner with a Pinterest business account can see the names of the boards that users saved their pins to (if the boards are public). This information tells the business owner what context the user assigned to the content (e.g., "mentorship," "food"). This data intelligence allows the business to create more relevant content.What category of platform is Pinterest considered? Pinterest is viewed as a hybrid of both search and social. People use Pinterest to plan.Why is it important to consider factors like font size in web content? When optimizing content, size matters. A font size of 20 pixels will likely be read faster than a font size of 12 pixels, as people often skim or scan content rather than reading every detail. Similarly, small text in emails can be ignored because people do not want to squint.--------------------------------------------------------------------------------Glossary Term & DefinitionAuthorshipThe practice of associating content with a specific person or brand name. This builds credibility and helps Google and other search algorithms recognize the entity as an expert, which can improve search rankings.CMS (Content Management System)The software platform used to build and manage a website's content. The choice of CMS is a foundational technical decision that impacts how a site is built and maintained.Content MarketingThe strategic practice of creating and distributing various forms of media (text, audio, video, images) to attract and engage a target audience. In the session's car analogy, it represents the "interior" of the car—the user's experience.DeepseekAn AI search tool mentioned as an alternative to ChatGPT. It was noted for providing more detailed, contextual answers compared to just a list of questions, suggesting it performs a deeper data crawl.LLMs (Large Language Models)The AI systems, like ChatGPT, that power modern search and chat platforms. These models crawl the web for information, and the discussion focuses on how to get a website's content indexed and recommended by them.llms.txtA file, similar to robots.txt for search engines, that is intended to control how AI Large Language Models crawl and use a website's content.PinterestDescribed as a "hybrid of both search and social," this platform is highlighted as a powerful tool for web optimization. It functions like "Google Images," driving traffic through clickable pins and providing deep user insights through public board names.Press ReleaseA news announcement distributed to media outlets. It is presented as a key tactic to get a business featured in Google News, which helps it get noticed by LLMs and establishes the business as "known."SchemaA form of structured data markup added to a website's code. It helps search engines understand the content more deeply, enabling features like FAQs, price ranges, and breadcrumbs in search results, which is crucial for ranking in AI-driven search.Sigmoid CurveA concept mentioned by John to describe the adoption rate of new technology. It illustrates that different demographics (e.g., older vs. younger generations) are at different points on the curve in their adoption of tools like AI search.Technical SEOThe process of optimizing the technical aspects of a website to improve its performance and crawlability for search engines. In the session's car analogy, it represents the "exterior" and "under the hood" components like the engine and battery, which dictate speed and reliability.Uptime RobotA free online tool recommended for monitoring a website's availability. It alerts the owner if their website goes down, preventing loss of traffic and revenue from unnoticed outages.Web OptimizationA consistent, ongoing process of improving a brand's entire online presence, not just the main website. It involves technical SEO, content marketing, and leveraging surrounding platforms (like YouTube and Pinterest) to drive traffic and engagement.--------------------------------------------------------------------------------Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this video, our father, Dr. Kay Ijisesan teaches that humility is key to walking in divine purpose. He stresses that some people are placed in your grace space, and it takes both humility and alignment to tap into what God has prepared through them.There are times when you must cut off distractions and pull away from obsessions. He further indicated that there is a purpose over your life, and you cannot afford to blow it.To fully step into that purpose, you need to build the capacity of faithfulness. Faithfulness enlarges your capacity so that God can entrust you with more.This is a season of favour, but it is not favour without meaning. It is favour with a purpose.As 2 Corinthians 5:21 declares, we are ambassadors of Christ. Your purpose is always bigger than your personal existence.Dr. Kay concludes the preaching by indicating that humility opens the door, faithfulness sustains the journey, and alignment positions you for divine purpose.ABOUT THE NEWWe are a people of love and excellence who are result-oriented, spirit-led, word-rooted, prayer-driven, and kingdom-conscious. Led by Pst. Shola Okodugha, we are on a divine assignment to equip and raise men; to release people from strongholds that have stifled them from taking their rightful places, and to give young people an avenue for their God-given gifts to find expression.OUR CREED"As sure as God helps us,We will not give upWe will not cave inWe will not quitWe will not failWe will not dieUntil our job is doneAnd victory is won"——CHAPTERS:0:00 - 4:17 - Intro4:18 - 16:22 - Pre-Service chat16:23 - 19:49 - Call to worship19:50 - 25:13 - Prayer session25:14 - 51:32 - Praise and worship51:33 - 1:04:09 - Fireside chat (NXTCON'25)1:04:10 - 1:08:11 - Announcement/Dr. Kay's Welcome1:08:12 - 2:07:38 - The Word2:07:39 - 2:15:08 - Prayers/Prophetic declarations with PS2:15:09 - 2:22:09 - Tithes and offerings2:22:10 - 2:31:56 - Announcement/First Timers' Welcome2:31:57 - 2:38:11 - Announcement2:38:12 - 2:45:06 - The Creed2:45:07 - 2:47:20 - After service chat2:47:21 - 2:49:40 - Outro——BROADCAST DETAILSMinister: Pastor Shola OkodughaDate: Sunday, September 28, 2025——Stay ConnectedSubscribe to the latest content: http://bit.ly/subscribethenewliveWebsite: http://wearethenew.org/Instagram: https://www.instagram.com/wearethenew_global/#TheNewLive #SholaOkodugha

We find out tonight if teachers voted in favour of proposed deal Learn more about your ad choices. Visit megaphone.fm/adchoices

Google Celebrates 27th Year Anniversary:

It is time we accessed the gates of favour! The Bible says, "The set time has come!". In this episode, Pastor Lebby ignites faith by a message on how we can walk into our open gates of favour. You will be blessed as you listen to this episode. For more information, contact us via uklsi.org or via Instagram: @Lsi_uk Stay inspired. Stay informed. Stay inFaith. 

Auckland councillors have voted in favour of a housing intensification replacement plan that will see 10-15 storey high rises built around public transport hubs. Victor Waters explains.

The head of a heritage group is disappointed Auckland Council has voted in favour of a housing intensification plan. Character Coalition chairperson Sally Hughes spoke to Alexa Cook.

118 | The Universe Is Conspiring in Your Favour! Even Through The Challenges | Salarah Kacey Starre What if the universe wasn't against you, but for you, always?In this episode of The Salarah Kacey Starre Podcast, we explore how to live each day as if the universe is conspiring in your favour, even when life feels messy. From challenges that clear out what no longer serves you, to upgrades that push you toward greater alignment, to the small shifts that change everything, this is your reminder to become fiercely loyal to possibility.We'll talk about:Why challenges aren't punishments, but invitations to heal, clear, or upgrade.What you focus on expands Stop moaning and complaining and start actively co-creating with the universe.The power of the 1% shift and the magnetic pull of gratitude.If you're ready to stop seeing life as happening to you and start seeing it as happening for you, this episode is your activation.Dive deeper into this work with my guided meditations on Insight Timer - designed to shift your energy and bring you back into flow: https://insighttimer.com/salarahstarreFor 1:1 support in breaking through old patterns and stepping into your next level, visit www.salarahstarre.com or reach out directly.Connect with me on Instagram @salarahkstarre for soul-nudges and behind-the-scenes wisdom.If my podcast has helped you along on your journey, consider sharing it with someone who might need to hear some of this wisdom right now. Thank you for your support as always.Salarah x Copyright 2025 Salarah Kacey Starre The Salarah Kacey Starre Podcast website

In today's sermon, our Global Lead Pastor, Pastor Shola Okodugha, begins an introductory teaching on Favour.He first emphasizes the importance of valuing the messages God sends to His church. Every sermon is a spiritual meal for believers, the inner workings of God within His family. These messages are prophetic, designed to strengthen faith, add what is missing, and establish believers.Key Reminders on the Word:- Words are spirit and life.- Words impart life.- The Word imparts beyond the laying on of hands.- The Word can deliver a supernatural inheritance.Pastor Shola notes that one key way to mix the Word with faith is through expectation, for everything we need in life is found in the Word. He highlights that even Jesus required certain ingredients to fulfill His earthly assignment:- The Anointing - Wisdom- Favour with God and man (Ephesians 1:17)If Jesus needed these, so do we. Without them, life becomes frustrating. Jesus required favour for people to believe His calling, for His ministry to flourish, and to accomplish His mission. Pastor Shola notes that Favour can be programmed. It is both unmerited and merited at the same time. Favour is the unexplainable factor—the reason people find themselves in places they do not naturally merit.Pastor Shola's notes these points on Favour:- Favour is the highest purchasing power on earth.- It is more powerful than money.- It will give you what money can never buy.- It opens doors.- It accelerates life and ministry.- Favour is a trading tool—the X factor at every negotiation table.Scriptural Foundations for Favour:- Genesis 1:1–3 – Light was required for creation; this light also represents favour.- Luke 4:18–19 (NIV) – Jesus declared that part of His earthly mission was to proclaim the year of the Lord's favour.In concluding the sermon, PS highlights the following truths:- Favour is a divine equalizer and neutralizer—placing everyone on the same level playing field.- Life is frustrating without the favour factor.- Favour eliminates years of pain, stress, and struggle.- Favour can transform your life completely.We pray that as you listen to this sermon, your heart is stirred to believe God for a fresh release of Favour in your life.ABOUT THE NEWWe are a people of love and excellence who are result-oriented, spirit-led, word-rooted, prayer-driven, and kingdom-conscious. Led by Pst. Shola Okodugha, we are on a divine assignment to equip and raise men; to release people from strongholds that have stifled them from taking their rightful places, and to give young people an avenue for their God-given gifts to find expression.OUR CREED"As sure as God helps us,We will not give upWe will not cave inWe will not quitWe will not failWe will not dieUntil our job is doneAnd victory is won"——Partner with us to spread the influence of God all over the world. Give - https://pay.squadco.com/TheNewglobal——BROADCAST DETAILSMinister: Pastor Shola OkodughaDate: 21st/09/2025——Stay ConnectedSubscribe to the latest content: http://bit.ly/subscribethenewliveWebsite: http://wearethenew.org/Instagram: https://www.instagram.com/wearethenew_global/#TheNewLive #SholaOkodugha

The Year Of Favour & The Day of Vengeance | പ്രസാദ വർഷവും പ്രതികാര ദിവസവും | Malayalam Christian Messages | Br. Damien Antony | Morning Glory Podcast - 1715 | 19 Sep 2025

Why Is My Competitor SEO Outranking Me? Marketing Real Talk with Favour Obasi-Ike (Glossary)| Get exclusive SEO newsletters in your inbox.

What's the Best Effective SEO Strategy for Beginners? Marketing Essentials with Favour Obasi-Ike (Glossary)| Get exclusive SEO newsletters in your inbox.This discussion offers an in-depth exploration of Search Engine Optimization (SEO) strategies, primarily for beginners and small business owners emphasizing the importance of audience targeting, answering user questions, and consistent content creation (such as blogs and podcasts) to improve online visibility.Key technical SEO aspects are highlighted, including securing a website with HTTPS, creating and submitting a sitemap (XML file) for search engine readability, and focusing on long-tail keywords for better conversion rates. The conversation also touches on the effective use of various platforms like Clubhouse, Google Analytics, and Google Search Console for data intelligence and content distribution, ultimately aiming to protect, earn, and scale a business's online presence.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.FAQs1. What is the fundamental principle of effective SEO for beginners?The best SEO strategy for beginners starts with understanding and targeting your audience by asking questions. SEO is fundamentally about providing answers to the questions people are asking. This approach not only helps you create relevant content but also aligns your efforts with how search engines (like Google, ChatGPT, Pinterest, YouTube, and Amazon) operate. By consistently answering these questions, you build authority and credibility, which are crucial for visibility and growth. Tools like Answerthepublic.com, Answerocrates.com, SparkToro.com, and Ubersuggest.com can help you identify these questions and understand audience intent.2. Why is audience understanding crucial for SEO and content creation?Understanding your audience is paramount because it allows you to create content that directly addresses their needs and queries. When you create content with the user's questions in mind, you're not just optimizing for algorithms; you're building a connection with your potential audience. This "three-way connection" between you, your audience, and the algorithm ensures that your content resonates with those actively searching for solutions. It helps bypass the algorithm by matching user intent with your offerings, leading to higher engagement and a stronger brand.3. What are the essential technical SEO elements for a beginner's website?For a beginner, ensuring strong technical SEO involves several fundamental steps:HTTPS Security Connection (SSL): Always secure your website with an HTTPS connection. This creates a privacy area for users, builds trust (indicated by a padlock in the browser), and is a crucial ranking factor for search engines. Websites without this are often flagged as "not secure," leading to immediate user abandonment.Sitemap (XML File): A sitemap is like a brain or a map for your website, allowing algorithms to read and understand its structure and content. While humans read HTML (hypertext markup language), algorithms read XML (expandable markup language). Platforms like WordPress (with plugins like Yoast, RankMath), Squarespace, Shopify, and Wix automatically generate sitemaps, but they must be connected to tools like Google Search Console and Google Analytics to be fully activated and effective.No Broken or Duplicated Links: Regularly check for and fix broken links and avoid duplicating content, as these issues can confuse search engines and negatively impact your ranking.4. How important are blogs and consistent content creation for SEO?Blogs (or articles, sources) are essential because they tell the world you have something valuable to say. Websites like Wikipedia, Reddit, Shopify, and Canva all leverage blogs to provide information. A consistent blogging strategy feeds your website with good, indexable information that can be submitted to various search engines (Google, Yahoo, Microsoft) and AI platforms (ChatGPT). This consistency helps you earn credibility, which in turn leads to broader distribution across different platforms, strengthening your online presence. For new businesses, publishing content 1-2 times a week can show significant results within 3-6 months.Glossary of Episode Key Terms: SEO for BeginnersAAlgorithm: A set of rules or instructions that a search engine uses to rank websites and determine the relevance of content to a user's query.AnswerThePublic.com / Answerocrates.com/ SparkToro.com / Ubersuggest.com: Website tools used for keyword research and understanding audience questions and interests.Article: A piece of written content on a website, essential for SEO and establishing expertise.Audience Targeting/Marketing: Focusing marketing efforts on a specific group of consumers who are most likely to be interested in a product or service.Access Links: See Backlinks.BBacklinks/Referral Links/Access Links/Image Links: Different types of links pointing back to a website, which are crucial for SEO authority.Binary Code: A computer language that uses only two symbols, typically 0 and 1, to represent information.Blog: A section of a website featuring regularly updated written content.Bootstrapping: Starting a business with little or no outside capital, relying on personal finances or operating revenues.Bottom of Funnel: The stage in the customer journey where users are ready to convert; content here targets these users.Broken Links: Hyperlinks that point to non-existent or moved pages, negatively affecting user experience and SEO.CChatGPT/Perplexity/Pinterest/YouTube/Amazon: Examples of platforms where users search for information, and SEO strategies can be applied to increase visibility.Clubhouse Plus: A paid feature on the Clubhouse app, offering tools to enhance user experience and business growth.Content Distribution: The process of publishing and promoting content across various platforms and channels.Content Reproduction/Publish/Distribute: The process of creating, making available, and spreading content across various channels.Conversion Opportunities/Lifts/Engagement: Metrics indicating how often users take a desired action (e.g., signing up, purchasing), how much those actions increase, and how users interact with content.Credibility: The quality of being trusted and believed in, built through consistent and valuable content.DData Intelligence/Market Intelligence: Gathering and analyzing information to understand market trends, customer behavior, and competitive landscapes.Duplicated Links: Multiple links pointing to the same content, which can confuse search engines and dilute link equity.FFAQs (Frequently Asked Questions): A section of a website that provides answers to common customer questions, useful for both users and algorithms.GGoogle Analytics: A free web analytics service that tracks and reports website traffic, providing insights into user behavior.Google Business Profile (formerly Google My Business): A free tool from Google that helps businesses manage their online presence across Google, including Search and Maps.Google Developers: A platform for developers to learn about and use Google technologies.Google Search Central (formerly Google Webmasters): A resource provided by Google for website owners to improve their site's visibility in Google Search.Google Search Console: A free web service by Google that helps website owners monitor their site's performance in Google Search results and troubleshoot issues.HHigh Volume Searches: Refers to keywords that are searched for a large number of times by users.HTML (HyperText Markup Language): The standard markup language for documents designed to be displayed in a web browser, forming the readable text and links on a webpage.HTTPS (Hypertext Transfer Protocol Secure): A secure version of HTTP, the protocol over which data is sent between your browser and the website. Indicated by a padlock icon in the browser.IIndexable Content: Content that search engines can discover, read, and add to their index.International Business: A classification of a business based on its geographic operational scope being global.KKeyword Research: The process of finding and analyzing actual search terms that people use to find information.Keywords (for LinkedIn Newsletter): Important words or phrases in the title that help the newsletter rank in search results.LLLM Refs: A platform mentioned for AI-related search insights, particularly with Search Console and analytics.Local Business: A classification of a business based on its geographic operational scope being a specific town or city.Long-tail Keywords: Specific, longer keyword phrases that typically have lower search volume but higher conversion rates.Low Volume Searches: Refers to keywords that are searched for a small number of times by users.MMeta Tag/Meta Data: Hidden elements in a webpage's HTML that provide search engines with information about the page.Metadata (for video): Information about a video file, such as title, description, tags, and timestamps, that helps search engines understand and rank it.Mindset/Toolset/Skillset: Three crucial "sets" for business success, emphasizing mental approach, available resources, and learned abilities.Mobile-first Design: Designing websites primarily for mobile devices, given that a large percentage of web traffic comes from smartphones and tablets.MP4 File Name Convention: The naming structure of a video file, which can impact its discoverability if not optimized with keywords.NNational Business: A classification of a business based on its geographic operational scope being an entire country.PPixels (Meta, Pinterest, Google, TikTok): Small pieces of code placed on a website to track user behavior, conversions, and build audience lists for advertising.Podcast Distribution: The process of making a podcast available on various platforms (Apple, Spotify, iHeart, Pandora).Post-purchase: Refers to the stage of a customer's journey after they have made a purchase.Pre-purchase: Refers to the stage of a customer's journey before they make a purchase, influencing the type of content they seek.Protect, Earn, Scale (PES): A three-piece business model emphasizing security, credibility, and growth.QQuota on Google: A limit on the number of links (e.g., 10 per 24 hours) that can be submitted to Google for indexing.RRegional Business: A classification of a business based on its geographic operational scope being a specific area or state.Rookie Mistake: A common error made by beginners.RSS (Really Simple Syndication): A web feed format used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.SSEO (Search Engine Optimization): The process of optimizing a website to rank higher in search engine results, thereby increasing organic (unpaid) traffic.Sitemap (XML file): A file where you provide information about the pages, videos, and other files on your site. Search engines read this file to crawl your site more efficiently.Source: The origin of information or content.SSL (Secure Sockets Layer): A standard security technology for establishing an encrypted link between a web server and a browser, ensuring data remains private. (Often referred to interchangeably with HTTPS).TTechnical SEO: Optimizing the technical aspects of a website (e.g., speed, mobile-friendliness, crawlability) to improve its search engine rankings.Top of Funnel: The stage in the customer journey where content aims for broad awareness.Topical Pillars/Clusters: A content strategy where a broad "pillar" topic is supported by multiple "cluster" content pieces that delve into specific subtopics.UURL (Uniform Resource Locator): The address of a resource on the internet, such as a webpage.UTM Parameters (Urchin Tracking Module): Tags added to a URL to track the effectiveness of online marketing campaigns.WWeb Page: A single document on the internet, typically in HTML format.Web Link: The address (URL) that points to a specific web page or resource.Website: A collection of interconnected web pages under a single domain name.XXML (eXtensible Markup Language): A markup language that defines a set of rules for encoding documents in a format that is both human-readable and machine-readable, commonly used for sitemaps.YYoast/RankMath/All-in-One SEO: Popular WordPress plugins that assist with SEO tasks, including sitemap generation.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? 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The ROI Power of SEO Blogging: Time, Money, and Energy Explained with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.In this episode, we explain the Return on Investment (ROI) of blogging for businesses, emphasizing the long-term benefits in time, money, and energy highlighting that blogging, even using AI for content creation with human refinement, significantly boosts online visibility and authority by answering frequently asked questions. Key strategies include optimizing content with keywords for search engines, updating older posts, and repurposing existing content from platforms like Clubhouse as blog posts or podcast episodes to maximize reach. The conversation also touches on the importance of creating an author profile for credibility and using search operators to understand market positioning, ultimately asserting that consistent, relevant content creation is crucial for organic growth and sustained business presence.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.FAQs on Blogging ROI and Digital Authority in the AI Age1. What is the fundamental concept behind the ROI of blogging?The Return on Investment (ROI) of blogging is viewed through three core ingredients: time, money, and energy. While many associate ROI primarily with monetary gain, the discussion emphasizes the long-term benefits and efficiency blogging can bring to a business. The idea is that a focused investment of these three resources into blogging can lead to significant and sustained positive outcomes, even if the initial outlay seems small. The goal is to maximize the impact of content creation by strategically using these ingredients, ultimately leading to increased visibility, authority, and potential for passive income.2. How can I determine if blogging is a worthwhile strategy for my business or industry?A practical method to assess the relevance of blogging for your business is to use Google search operators. By typing "blog / [your topic]" (e.g., "blog / social media tips" or "blog / how to cook chicken") into Google, you can see existing blogs that cover your intended subject matter. This directly shows you what Google recognizes as relevant content in your niche, and whether your competitors are present. If you don't see your own website or content in these results, it indicates a missed opportunity and suggests that blogging could be a beneficial strategy to gain visibility and authority in your industry. Additionally, using "site:yourdomain.com [keyword]" can reveal if your existing content is being indexed for specific keywords.3. How does updating old blog content contribute to its ROI, especially in the context of AI?Updating older blog content is crucial for maintaining and enhancing its ROI. Search engines, particularly with the rise of AI, prioritize "last mod" (last modified) dates. This means that content that has been recently updated and republished is more likely to appear in search results. By updating existing blogs, you signal to search engines that your information is fresh and relevant, increasing its visibility and authority. This practice can double the efficiency of your initial time investment, as you're leveraging existing content to continue attracting traffic and engagement, rather than starting entirely from scratch with new articles.4. Can AI tools like ChatGPT be used to effectively create blog content, and what is the recommended best practice?Yes, AI tools like ChatGPT can be effectively used for blog content creation, but the best practice is to use them as a first draft or a starting point, rather than as the sole author. While AI can generate content, it's crucial for the blogger to "humanize" it, injecting their unique voice, insights, and brand personality. One participant even mentioned using AI to write content specifically for their local business and achieving top search rankings after humanizing it. The recommendation is to use AI to get content ideas, summaries, or even initial drafts, and then to personally refine and optimize it. This ensures that the content is not only informative but also authentic and engaging for the target audience.5. How can I leverage various online platforms (search engines, social media, AI answer engines) to maximize the reach of my blog content?To maximize the reach of your blog content across various platforms, a balanced strategy is recommended:Search Engines (Traditional): Use Google and Bing for traditional search visibility.Answer Engines (Voice Search): Consider how your content would be found via voice assistants like Siri, Alexa, or Google Assistant, which provide direct answers.AI Search Engines: Utilize platforms like ChatGPT, Perplexity, and Grok for AI-driven responses.By observing which brands consistently appear across all these platforms for a given topic, you can identify top authorities. Your goal is to become one such authority by consistently providing fresh, recent, and quick information. This involves writing extensive blog posts on your website (80% of your effort) and then leveraging social media (20% of your effort) to promote and build community around that content. People often discover information through search and then seek out the brand on social media, so a cohesive presence across all platforms is vital.6. What is the significance of an "author profile" in blogging for increasing online visibility and authority?An author profile attached to your blog posts significantly boosts your online visibility and authority. Most website platforms (WordPress, Wix, Squarespace, etc.) allow you to create an author profile for your published content. This profile typically includes links to your social media (LinkedIn, Facebook, X, etc.), creating a comprehensive digital footprint. Search engines and AI servers actively look for authors, profiles, and associated links, which helps them understand the context and credibility of your content. By presenting your blogs under a clear author profile (either your personal name or company name), you establish yourself or your brand as a recognized expert, increasing your chances of showing up for topical searches and building trust with your audience.7. How can I transform existing content, like podcast episodes or Clubhouse replays, into effective blog posts to drive traffic?Existing audio content, such as podcast episodes or Clubhouse replays, can be efficiently repurposed into blog posts to drive traffic. The process involves:Transcribing the audio: Use tools like Notebook LM (Google) or Descript to transcribe the audio into text.Extracting key information: From the transcription, identify frequently asked questions (FAQs) and summarize the main points.Humanizing and optimizing: Take the summary and use AI tools (like ChatGPT) to refine it into a comprehensive blog post. Crucially, humanize the AI-generated text to match your brand's voice.SEO Optimization: Incorporate relevant keywords into the blog post's title, body, and URL to improve searchability.Linking: Embed the audio (podcast or replay) within the blog post and link the blog post back to your website, social media, and any other relevant platforms.This strategy maximizes content that you've already invested time and energy into, effectively "killing two birds with one stone" by reaching both audio listeners and text readers, and creating a loop of traffic between different content formats.8. What is the "crawl budget" in relation to publishing multiple blog posts per day, and how does it affect content indexing?The "crawl budget" refers to the limit on how many new or updated links Google Search Console will process from your website each day. While you can publish an unlimited number of blogs on your own website (your "house"), Google has a quota, typically allowing you to submit around 10 links per day for indexing. This means that even if you publish 20 blogs in a day, only the first 10 submitted will likely be immediately logged and processed by Google's system within a 24-hour period. Each published post is logged with a precise date and time stamp (hours, minutes, seconds, milliseconds). Understanding the crawl budget is important for managing expectations regarding how quickly your new content will appear in search results and for strategically planning your publishing schedule if you aim for rapid indexing.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? 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SEO Secrets: Why Do Search Engines Rank Webpages Higher Than Others? with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox.This discussion focuses on web page ranking and SEO strategies, particularly in the context of evolving search algorithms and AI. Favour highlighted the importance of domain authority and page authority, emphasizing that content needs to be contextual, comprehensive, and in multimedia formats to rank effectively. They discuss practical tools like Google Search Console and SEOGets for analyzing website data and improving rankings. Additionally, the conversation touches on the accelerated pace of content indexing due to social media and podcasts, suggesting that unique analysis and experience, especially through quotes and diverse content clusters, are crucial differentiators in a world saturated with AI-generated content.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.FAQs on Elevating Web Page Ranking in the AI Era1. Why do some web pages rank highly on search engines while others don't?Web pages rank differently due to various factors that influence their visibility to search engine algorithms and users. Key reasons for higher rankings include strong domain authority, relevant and contextual content, the use of multimedia formats, and addressing user queries effectively. Conversely, pages may not rank well if their content is outdated, contains error messages or broken links, lacks credibility, or fails to provide the type of information users are actively seeking. Essentially, a page's ability to rank is a reflection of its usefulness, credibility, and technical optimization in the eyes of search engines.2. What is "domain authority" and why is it important for web page ranking?Domain authority refers to the credibility and trustworthiness of your entire website in the eyes of search engines. It's often represented by a score from 0 to 100, with a higher score indicating greater authority. A strong domain authority is crucial because it signals to search algorithms that your website is a reliable source of information. This trust is built through the credibility of your content and its context. A website with high domain authority can help its individual web pages rank more easily, even if a new page is just published, because the overarching trust established with Google (and other search engines) extends to all its content. Tools like Ahrefs can be used to check your website's domain authority.3. How do content pillars and content clusters contribute to a webpage's ranking?Content pillars and content clusters are strategic approaches to organizing your website's content to improve ranking. Content pillars are broad, foundational topics central to your business or niche. Content clusters are groups of related, more specific articles or pages that link back to a central pillar page. This structure creates a "roadmap" for both users and search engines, demonstrating a comprehensive understanding of a topic. By providing detailed, interconnected content around specific themes, you establish your website as an authoritative resource, allowing people to find you based on various related search queries, thus boosting your overall search visibility.4. How can multimedia and different content formats improve web page rankings?Incorporating multimedia and diverse content formats significantly enhances a web page's ranking potential. While basic text is important, pages that include elements like embedded YouTube videos, infographics, FAQs, pricing lists, and even quotes, offer a richer user experience. Videos, for example, generate captions (text within text), and podcasts can be transcribed, effectively creating "text to the power of three" (text, audio, video all contributing to textual content). This multi-format approach provides more context and content for algorithms to parse, caters to different learning preferences, and increases user engagement, signaling to search engines that the page is valuable and comprehensive.5. What role do search engines like Google Search Console play in optimizing web pages for ranking?Google Search Console (GSC) is a free and essential tool for website owners to monitor their site's performance in Google Search. It acts as the "internet service provider" for your website within Google's database. GSC provides valuable data on how users find your site, which queries they use, and how your pages are performing. By tracking queries, impressions, and clicks, you can identify what information people are seeking and then strategically create or refine content to address those needs. Submitting your sitemap and regularly checking GSC allows you to ensure your content is indexed, track its performance, and make informed decisions to improve rankings. Other search engines like Bing and Yandex also offer similar tools.6. How can an individual's unique analysis and experience differentiate their content in an AI-driven world?In an era where AI can rapidly generate vast amounts of content, unique analysis and personal experience have become paramount differentiators. While AI can produce factual information, it often lacks the nuanced insights, personal anecdotes, and real-world expertise that a human can provide. For instance, when discussing a topic like cooking eggs, an AI might list recipes, but a human can share their experience with different pan types or specific techniques that yield better results. Injecting your personal perspective, insights, and expert opinions into your content creates a level of authenticity and depth that generic, AI-generated content cannot replicate, making your pages more valuable and trustworthy to both users and search algorithms.7. What are some actionable strategies for improving web page rankings quickly today?The landscape of SEO has evolved, allowing for quicker ranking compared to a decade ago. Here are some actionable strategies:Utilize Google Search Console (GSC): Install GSC, analyze query and page data (potentially with tools like SEO Gets), and use AI to help create prompts for analyzing this data to build better web pages.Leverage Domain Authority: If you have a powerful website, new or revised content can rank faster due to Google's existing trust. Press releases can also help promote important content as news is a strong signal to search engines.Content Context & Clusters: Focus on creating contextual content around specific topics, using content pillars and clusters to cover subjects comprehensively.Multimedia Integration: Embed videos, infographics, and other visual or audio elements. Ensure these elements have accompanying text (captions, transcriptions).Answer User Queries (The 5 W's and 1 H): Create content that directly answers common questions people are asking, using the "who, what, when, where, why, and how" framework in your articles and URLs.Create "Tools" Content: Articles or pages about "tools" (free or paid) often attract significant traffic because users are actively seeking solutions.Consistency and Recurrence: Regularly update and create content, and don't be afraid to revisit and expand on successful topics over time.8. How has AI impacted the way web pages rank, and what does it mean for content creators?AI has significantly altered the ranking landscape. While traditional search engines (Google, Bing) remain crucial, AI search (like ChatGPT or Google Gemini) now plays a role in how information is discovered. For content creators, this means adapting to a system where "ranking" on AI might be more accurately described as "earning impressions" or "citations." AI models scrape data from existing online sources, so content that already ranks well on traditional search engines is more likely to be cited by AI.This emphasizes the importance of:Traditional SEO Foundations: Continue to optimize for Google and other search engines, as they remain the primary data source for many AI models.Clarity and Intent: Create content that directly answers user questions in a clear, structured manner, as AI prioritizes direct answers.Attribution and Sourcing: Ensure your content is authoritative and properly attributed, so AI tools can confidently cite your work.Podcasts as a Ranking Tool: Podcasts, with their associated show notes and transcripts, are becoming a powerful way to rank quickly on both traditional and AI-driven searches, as they offer rich, contextual audio and text.Digital Marketing SEO Resources:>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What Are the Best Blogging and Publishing SEO Practices for New or Established Websites? (Digital Marketing Masterclass with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox.This marketing discussion from Clubhouse audio centers on Search Engine Optimization (SEO) and its role in online business growth, particularly through blog content. It emphasizes that SEO is more than just ranking; it's a consistent strategy for online visibility. Favour Obasi-Ike recommends publishing blog posts regularly, suggesting one to two per week for new businesses and three to four for established ones, while also stressing the importance of updating older content to maintain relevance and a competitive edge. Furthermore, the conversation highlights the significance of structured data, diverse content formats (text, audio, video), and distributing content across various platforms to maximize reach and engagement, ultimately leading to organic traffic and reduced advertising costs.FAQs on SEO Content Strategy for Online GrowthHow often should a new website publish blog posts for SEO?For a new website just starting out and building momentum, it's recommended to publish one to two blog posts per week. This approach allows a new business or solopreneur to establish a consistent online presence without feeling overwhelmed. Publishing once a week translates to 52 new web links annually, which can significantly contribute to a website's visibility on search engines like Google, ChatGPT, and Bing. This frequency is considered a "gear one to gear three" strategy, focusing on foundational content and answering common customer questions.What is the recommended blog post frequency for established businesses aiming for accelerated growth?Established businesses looking to drive fast and significantly boost their SEO should aim to publish anywhere from three to four times a week. This higher frequency, referred to as moving from "gear one to gear five," is for businesses with the resources to create consistent, high-quality content. The more frequently new and updated content is published, the faster search engines like Google understand the website's relevance and authority, leading to improved rankings and increased organic traffic.Beyond initial publication, how important is updating old blog posts for SEO?Updating old blog posts is crucial for maintaining SEO relevance and extending the lifespan of your content. Every time an article is updated (given a "last modified" date), it resets its 24-month relevance cycle with search engines. This combats "content decay," where older, un-updated articles lose visibility to newer, more recent information on the same topic. Best practices suggest updating content monthly or at least quarterly. Updates can include adding FAQs, recent statistics, use cases, quotes, videos, or other rich media. This consistent updating signals to search engines that your content remains current, practical, and authoritative, improving its chances of ranking higher and for longer.What are the "three levels" of showing up online that are critical for SEO?The three critical levels for showing up online in a systematic and structural way are:Website: This is the overall digital presence, providing the "full platter" of your brand and offerings.Web Page: This refers to individual pages within the website that contain specific content. It's the "content of the website."Web Link (Blog Post/Article): These are the individual pieces of content that provide access to the specific information on a web page. They serve as "leading tools" for growth and are the primary way people find content on search engines. These three layers must work together, much like the components of a burger or sandwich, for effective online visibility.How do search engines evaluate content, and what role does "structured data" play?Search engines evaluate content by reading both the visible text (HTML) and the underlying script (XML). To rank effectively, content needs to be presented as "structured data," which goes beyond just getting a raw response from an AI tool. Structured data includes elements like headings, titles, metadata, schema markup, internal and external links, images with alt text, and other organizational components. These elements help search engines understand the context, relevance, and relationships within your content, making it easier for them to index and rank your pages for relevant queries. Search engines, including AI platforms like ChatGPT, scan the top 20 Google results for relevance, recency, and practicality, aligning with Google's E-E-A-T (Experience, Expertise, Authority, and Trust) guidelines.How can businesses maximize the reach and impact of their blog content beyond just publishing it on their website?To maximize reach, blog content should be actively distributed across various platforms, treating each blog post as a valuable piece of intellectual property. This includes:Email lists: Sending new blog posts to subscribers.Social Media: Sharing content on platforms like YouTube (as video), X (formerly Twitter), Reddit, Pinterest, and Threads.Content Repurposing: Transforming blog posts into videos, podcasts, infographics, or other formats to suit different platforms and audience preferences.Connecting with other content: For instance, ensuring every podcast episode has a corresponding blog post to appear on Google.This multi-channel approach leverages both search (people actively looking for information) and social (content being discovered in feeds) to drive traffic and engagement, increasing the chances of content being seen and resonated with.What is the impact of regularly updating website content on search engine understanding and overall business value?Regularly updating website content, particularly blog posts, significantly enhances search engine understanding of your business and its offerings. The more often you update your content, the more thoroughly Google and other search engines comprehend your topics, expertise, and relevance. This consistent engagement builds trust and authority. Furthermore, the content on your website contributes directly to its intellectual property and overall business value. Just as renovating a house adds value, adding and updating content to your domain increases its worth, making it a more attractive asset for potential scaling or sale. A diverse range of well-optimized content allows your website to "tackle different channels" and answer a broader spectrum of user questions, akin to a television offering many channels.What are common pitfalls to avoid when creating content for SEO, especially regarding AI tools?A major pitfall to avoid is simply copying and pasting content generated by AI tools like ChatGPT without further refinement. While AI can be useful for gathering information or suggesting ideas, the output is often "unstructured data." Directly using such content can lead to penalties from search engines because it may regurgitate information already available elsewhere, lacking originality, structure, and the human touch that builds E-E-A-T. Instead, AI tools should be used strategically:Restructuring: Use AI to rewrite content in a specific style (e.g., lifestyle blog, third-person with quotes and attributions).Idea Generation: Obtain content ideas or initial drafts.Enhancement: Incorporate AI-generated elements after thorough review and integration into your structured format.The goal is to transform unstructured AI output into well-structured, original, and valuable content that resonates with both human readers and search engine algorithms.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? 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SEO Services Edition: Is SEO "Dead" in 2025? Who Knows? (Case Studies, Testimonials, and Ultimate Guide with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox.Favour Obasi-Ike presents an engaging and conversational discussion that emphatically argues for the continued relevance of Search Engine Optimization (SEO) in 2025 and beyond, directly refuting the idea that SEO is "dead."Favour Obasi-Ike, joined by other marketing professionals (with a guest LIVE! audio testimonial), highlights that SEO is foundational for online visibility across various platforms, including traditional search engines and AI-driven systems like ChatGPT. The dialogue stresses the importance of consistent content creation, strategic updates, and a holistic approach to online presence, emphasizing that SEO is not merely about keywords but about understanding user intent and providing valuable, well-structured information.Favour Obasi-Ike illustrates these points with practical examples and case studies, demonstrating how effective SEO can significantly boost website traffic, lead generation, and overall business growth by ensuring content is discoverable and impactful. The discussion ultimately positions SEO as a continuous, essential investment that underpins all successful digital marketing efforts.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.FAQs about the Is SEO "Dead" in 2025? Who Knows? Episode:1. Is SEO dead in 2025?No, SEO is not dead in 2025; in fact, it's more vital than ever. The perception that SEO might be obsolete often stems from a misunderstanding of what it truly encompasses. Search Engine Optimization (SEO) is fundamentally about being discoverable online. With 8.2 billion people in the world and 1.1 billion websites, and an astounding 8 to 16 billion daily searches on Google alone (with 15% being new searches every day), the act of searching for information is constant and growing.The conversation clarifies that "SEO" isn't limited to traditional search engines like Google. Platforms such as ChatGPT, Google, Reddit, TikTok, LinkedIn, Apple Podcasts, Spotify, and YouTube all function as "search engines" where content needs to be optimized to be found. Therefore, anything you do to increase your visibility on these platforms is a form of SEO. The speaker emphasizes that fancy new terms like GEO, AEO, AIO, or SXO are just "cosmetics" for the same underlying principle: making your content discoverable. The core idea is that if you're not focusing on SEO, you're missing out on crucial opportunities for people to find your website and business.2. How has AI impacted SEO, and does it replace traditional SEO efforts?AI does not replace traditional SEO; instead, it exposes and adds structure to it. AI tools and platforms like ChatGPT, Alexa, Siri, Grock, Deepseek, Meta AI, Cloud, Perplexity, and Gemini rely on information from existing traditional platforms and servers. This means that to be found by AI search engines, your content first needs to be optimized and present on these traditional sources (like Google, Bing, Yandex, etc.).The speaker highlights that AI search engines respond based on information given from a "source." If you are not optimizing your original content and website (the "source"), you cannot become a "resource" for AI. AI is looking for well-structured, authoritative content with clear brand citations and links. Having duplicate profiles or unverified business claims on platforms like LinkedIn, for example, can negatively impact how AI (and traditional search engines) perceive your online presence, making it harder for your business to be recognized and recommended. Essentially, AI leverages and amplifies the importance of a robust, well-optimized online foundation.3. What are the key elements for a strong online presence in 2025, beyond just keywords?In 2025, a strong online presence moves beyond solely focusing on keywords to prioritizing conversations, user experience, and a holistic, structured approach to content. Key elements include:Content with Purpose: Focus on "who are you talking to? Who are you serving? Why are you showing up?" Your content should address specific questions and needs, aiming for positive, neutral, or negative sentiment analysis from AI.Continuous Optimization: SEO is not a one-time fix. Websites and content need regular updates. Blogs, for instance, have a *24-month cycle*, meaning consistent updates are crucial to maintain visibility. The "last modified" timestamp is vital for algorithms.Structured Content: Turn unstructured content (like a simple blog post) into structured articles with headings, internal/external links, embedded scripts, iframes, tables, infographics, FAQs, quotes, images, alt text, and schema (microdata/rich snippets). This makes it more digestible for both humans and search engines.Platform Integration & Tokenization: Your website should be connected to all relevant online platforms (Instagram, LinkedIn, YouTube, podcasts, etc.). When a page is updated, it gets "tokenized" (duplicated) across various search engines and platforms (Google, Yahoo, DuckDuckGo, Brave, Bing, ChatGPT). This ensures wide distribution and recognition.Google Search Console: This is paramount. Connecting your website to Google Search Console is the "internet service provider of Google" and allows you to track impressions, clicks, and positions, providing crucial data on your marketing efforts.E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness): Google's guideline emphasizes providing the best user experience. This means creating a well-structured, intentional, and high-quality online presence that builds trust and authority.4. Why is continuous content creation and updating crucial for SEO?Continuous content creation and updating are crucial because SEO is an ongoing process, not a one-time task. Websites need "oil changes" and "tire alignments" through new articles, blogs, and updates to remain healthy and high-performing for algorithms.Key reasons include:Content Decay: Blogs have a *24-month active cycle*. If content isn't updated within three years, its chances of sustaining visibility become slim, even with good initial content. The "last modified" timestamp on your content signals freshness and relevance to search engines.Algorithm Recognition: Search engines and AI prioritize active, recent, and updated information. Consistent updates help algorithms recognize your website as a continuously relevant and valuable source, leading to better rankings.Meeting Evolving Search Needs: Search volumes and user needs change with seasons, holidays, and emerging trends. Regularly updated content allows your business to align with these evolving search patterns.Increased Impressions and Authority: Consistently producing and updating 52 pieces of content a year can significantly boost your website's impressions and domain authority. This demonstrates expertise and a sustained commitment to providing value.Audience Retention: A continuous flow of valuable, updated content helps build an "attention map"that fosters a "retention curve," keeping your audience engaged and returning.5. How can businesses leverage diverse online platforms for SEO, and what's the role of podcasting?Businesses should leverage diverse online platforms by connecting their website as a central hub to all their social media, content, and directory listings. This creates a structured pathway for discovery and builds authority. The speaker emphasizes that platforms like LinkedIn, YouTube, Apple Podcasts, Spotify, and Reddit are all search engines in their own right.Podcasting is highlighted as an exceptionally powerful tool for several reasons:Know, Like, and Trust Factor: Podcasting is described as the fastest way for someone to "know, like, and trust" you, as it allows for a deeper, more personal connection through voice.Authoritative Content: Like blogs and books, podcasts have an author, contributing to your overall "dominant authority online."Wide Distribution and Citation: Podcasts are distributed across *30-40+ stations* (Spotify, Apple, Pandora, iHeart, Podcast Addict, Alexa), each acting as a resource. When AI (like ChatGPT) or other search engines cite a podcast link, it directly mentions your content and business.Content Repurposing: Turning podcast episodes into topical blogs (show notes with hypertext links) auto-indexes your content through servers, further increasing visibility across traditional and AI search engines.Organic Lead Generation: Podcasting can organically attract clients without needing paid ads. As demonstrated by a client who gained clients from Google and ChatGPT after starting a podcast, it builds authority that leads to organic discovery and trust.Niche-Based Search: Podcasting allows for highly niche-based content, meaning if you show up consistently, algorithms will rank and refer you to people specifically looking for your expertise.By integrating podcasts with other platforms (website, social media, email lists) and consistently producing valuable content, businesses can significantly expand their reach and establish strong online authority.6. What is the significance of "tokenization" and the "last modified" date for online content?"Tokenization" refers to the process where, every time you update or "last modify" a page on your website, that page is essentially duplicated or recognized as an individual entity that can be shown on various web platforms and search engines. For example, if your website is updated, that updated content can then appear on Google, Yahoo, DuckDuckGo, Brave, Bing, and even AI platforms like ChatGPT.The "last modified" date is a crucial signal to algorithms. Just like your phone updates its software regularly, your website content needs consistent updates. If a blog post, for instance, was published in 2022 and hasn't been updated by September 2025, the algorithm recognizes this lack of recent activity. While it might still appear online if there's no competition, its chances of sustaining visibility are slim. A recent "last modified" date indicates to search engines that the content is fresh, relevant, and actively maintained, increasing its likelihood of being found and ranked. This continuous "tokenization" of updated content across the web amplifies your digital footprint and authority.7. What is the speaker's definition of "future" and how does it relate to SEO?The speaker defines "future" based on its Latin origin, "futurist," meaning "to grow or become," and its dictionary definition as "the time or a period of time following the moment of speaking or writing; time regarded as still to come."This definition directly relates to SEO by emphasizing that every piece of content you create – whether speaking on a podcast or writing a blog post – is an act of "speaking or writing into the future." It's a proactive planning project where your current efforts manifest over time. Just as one plans to build a house with a blueprint, SEO involves strategic planning and consistent execution. Answering questions in the form of web links or podcast episodes serves as a long-term investment. The way you answer one question can lead to several more, creating a continuous flow of engagement and discovery. By actively creating content now, businesses are building an online presence that will continually attract users in the "time still to come," ensuring sustained growth and visibility.8. What essential steps should a business take to start or improve its SEO strategy, especially when seeking professional help?To effectively start or improve an SEO strategy, especially when seeking professional help, a business should take several essential steps:Establish a Foundational Online Presence: The absolute first step is to have a website, or at minimum, a domain name. A website acts as the "anchor" for your business online. Without one, you lack a central hub for discoverability and tracking.Connect to Google Search Console: This is non-negotiable. Google Search Console is the "internet service provider of Google" and allows you to track critical data like impressions, clicks, and positions, which are vital for understanding and proving SEO effectiveness.Define Goals and Strategy: Before engaging with an expert, have a clear understanding of your business goals. If you don't have an SEO strategy, bring your business plan, and a professional can help build one from there. This includes understanding who you are talking to, who you are serving, and why you are showing up.Understand Investment Levels: Be prepared for an investment. While specific figures are mentioned (starting around *$1,500/quarter*), the key is to recognize that SEO is a continuous investment, not a one-time expense, and it offers long-term gains.Prioritize Content Creation for Search Engines (and then humans): As advised, "write everything for search engines, not for you." Focus on creating content that aligns with how algorithms discover and present information. This indirectly means writing for humans as well, as search engines aim to serve relevant and valuable content to users.Embrace Multi-Platform Content: Create diverse content forms (blogs, podcasts, videos, social media posts) that answer common questions people are asking. Distribute this content across relevant platforms, ensuring interconnections (e.g., website links in podcast show notes).Be Intentional and Consistent: SEO requires active, consistent effort. Dedicate time weekly (e.g., 45 minutes a day for 45 days) or invest in professional management to consistently update and optimize your online presence. This consistency builds authority and ensures you're actively engaging with algorithms.Prepare for a Consultation: When booking a call with an SEO expert, be ready to discuss your website, business plan, and specific goals. Professionals will often audit your website, provide insights via Loom videos, and offer structured plans (quarterly, biannually, or annually) with clear communication (e.g., weekly recorded calls).Digital Marketing SEO Resources:>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What are the Biggest SEO Mistakes Killing Your Website Rankings? Learn with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.This audio from a Clubhouse audio Marketing Club discussion explores common SEO mistakes that hinder website rankings and offers strategies for improvement. Favour emphasizes the critical importance of a professional website for business legitimacy and online visibility, particularly for search engines and AI models. We discuss the long-term nature of organic SEO versus the immediate, but often less effective, impact of short-term ad campaigns, especially when a strong web presence isn't established. Practical advice includes optimizing website content, titles, and technical elements like Google Search Console integration, along with leveraging platforms like Pinterest for targeted advertising and understanding the interconnectedness of online presence across various digital channels.FAQs1. Why is having a website considered crucial for any business today?Having a website is no longer optional; it's a foundational requirement for any legitimate business. Without one, you're essentially invisible to potential customers and search engines. Someone emphasizes, "if I can't find you, I can't pay you." A website acts as your intellectual property, your online home, and the primary place where people will seek to understand and connect with your business. It establishes credibility, allows for tracking and analysis of customer interactions, and serves as the central hub for all your online presence, from social media to search engine results.2. What are some common SEO mistakes that can severely impact website rankings?Several major SEO mistakes can "kill your rankings." One prevalent issue is a lack of consistent content creation and updates. Simply posting a blog and forgetting about it is a thing of the past; sites need regular fresh content to be reindexed by search engines. Another critical error is improper page titling; many focus on what they want to say rather than what people are actually searching for. Beyond content, neglecting to connect your website to Google Search Console is a significant oversight, as it prevents Google from effectively seeing and indexing your site. Building a visually appealing website that isn't optimized for search engines is like having a beautiful house with no address—it won't be found.3. How does the concept of "patience is a virtue" apply to achieving high search engine rankings?Achieving high organic search rankings is a long-term game that requires significant patience and consistent effort. Unlike paid advertising, organic growth takes time to build momentum. Trying to rank for highly competitive terms like "Black Friday 2025" in just two months with organic strategies is unrealistic, especially when competing against businesses that have invested years. The analogy of waiting for a tree to germinate highlights that genuine growth requires consistent "watering" and care over an extended period. Focusing on building an audience and consistent content creation will lead to surprising and predictable growth over time.4. What are the key components of a "real business" online, beyond just a website?Beyond having a basic website, a "real business" online needs several elements to establish legitimacy and foster trust. This includes having an LLC or being registered with the secretary of state. The website itself should have an address in the footer, ideally hyperlinked to Google Maps, to provide location signals to search engines and potential customers. Furthermore, a business needs to actively manage its online presence across various platforms (LinkedIn, Google Business Profile, social media) and ensure that its website is connected to analytics tools like Google Search Console and Microsoft Clarity for tracking user behavior. Investing in professional branding, including a well-designed logo and a clear customer journey, also signals a serious and committed business.5. How can businesses leverage AI chatbots and other interactive elements to improve website conversions?AI conversational chatbots can significantly boost website conversions, with reported increases between 20% to 33%. These tools act as virtual assistants, guiding visitors and providing immediate support, similar to an in-person store assistant. By engaging users through pop-ups, chatbots, or other calls to action, businesses can prevent visitors from leaving confused or unable to find what they need. The goal is to turn passive viewers into active participants, ensuring they take action and ideally return to the site.6. What role do citations and backlinks play in boosting a website's authority and visibility?Citations and backlinks are crucial for increasing a website's domain authority and visibility. When other reputable platforms like Reddit, Wikipedia, YouTube, or various social media sites link back to your website, it signals to search engines that your content is valuable and credible. The more high-quality referrals your website receives from diverse sources, the higher its perceived authority. This interconnectedness is essential; as one speaker noted, "everything is connected or it's interconnected." This also highlights the importance of connecting your website to platforms like Reddit, as AI mentions can link back to your site from relevant subreddits.7. How does local SEO, particularly through address and zip code targeting, impact search rankings and advertising efforts?Including a physical address in your website's footer, especially when hyperlinked to Google Maps, significantly impacts local SEO. Search algorithms use this information to filter your business within local search results, as users often have their location services enabled. This creates a "signal within your community" and helps your business appear on local maps and in geographically targeted searches. When combined with targeted advertising, such as running Pinterest ads to specific zip codes, businesses can reach highly relevant local audiences. This precision allows for efficient ad spending and higher conversion rates, especially for businesses with defined service areas.8. What is the distinction between SEO (Search Engine Optimization) and newer terms like GEO (Generative Engine Optimization) or AEO (Answer Engine Optimization)?While new terms like GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) are emerging, the core principle remains "search everywhere optimization." These new terms essentially describe the application of SEO principles to different types of search platforms, including generative AI models like ChatGPT or answer engines. The fundamental requirement for showing up on any of these platforms is still a website with well-structured, informative content that you own. Think of SEO as your "boarding pass" to any "plane" (GEO/AEO/AI platform). Without a website that is indexed and providing the right source feedback to these systems, your information cannot be found, regardless of the specific engine or model being used.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SEO Optimization Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brands We Love and Support⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Loving Me Beauty | Buy Vegan-based Luxury Products⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unlock your future in real estate—get certified in Ghana today!⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SEO Marketing Successful Strategies for Q4 2025: Tracking, Sorting, and Mapping Data Intelligence with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.This episode explains a three-step TSM marketing approach—Track, Sort, and Map—designed to create successful marketing strategies, particularly for Q4 2025. The tracking phase emphasizes the importance of a website for gaining organic and paid impressions, highlighting metrics like organic, paid, and earned traffic. Next, the sorting phase focuses on organizing business analytics by purchasing power, location, and pre/post-purchase intent to better understand customer needs.Finally, the mapping phase involves strategically distributing content across various platforms, using tools like pixels and analytics, to ensure the right audience finds the right products or services. The speaker also offers free SEO services and calls to help businesses implement these strategies.FAQs about this SEO Marketing Successful Strategies for Q4 2025: Tracking, Sorting, and Mapping Data Intelligence episode:1. What is the core three-step marketing strategy discussed for Q4 2025?The core strategy for marketing success in Q4 2025, and beyond, is the "TSM approach," which stands for Track, Sort, and Map. This methodology emphasizes understanding how your business is set up, collecting and organizing data, and then strategically guiding your audience from initial interest to conversion.2. Why is "tracking" considered the most important step in this strategy?Tracking is paramount because it provides the foundational metrics needed to understand your marketing efforts. Just like a runner on a track needs clear lines, businesses need to track metrics like impressions, leads, clicks, and website visitors. This involves monitoring organic, paid, and earned traffic. Without a website, which serves as the primary hub for collecting this data (including domain, hosting, and email communication), effective tracking is impossible. The speaker stresses, "When you track, you're able to attract," highlighting that data-driven insights allow you to effectively attract your target audience.3. How does the concept of "attention as a new currency" relate to successful marketing strategies?Favour introduces "attention as a new currency" and "retention as a new balance," emphasizing that in today's crowded digital landscape, consistently capturing and maintaining audience attention is crucial. This is achieved through consistent, valuable content across various platforms like blogs, podcasts, and social media. By tracking engagement and understanding what resonates with your niche audience, you can create a search-based campaign that puts your content at the top of search results, making you "first seen" and "first remembered," which directly translates to gaining valuable attention.4. What are the key considerations for "sorting" marketing data effectively?Sorting involves organizing your traffic and business analytics in a way that provides deeper insights into your audience. Key sorting parameters include purchasing power, location, pre-purchase intent, and post-purchase intent. By understanding where your audience is coming from, what they need, and why they need it, you can tailor your offerings more effectively. An example given is adapting workshop formats (morning/evening, virtual/in-person) and content (lead generation, AI visibility) based on audience feedback, rather than offering generic courses. Email marketing and audience segmentation are highlighted as crucial tools for this in-depth sorting.5. How does the speaker recommend optimizing paid advertising, specifically Google Ads, in conjunction with organic efforts?Favour suggests a cautious approach to Google Ads, advising against running them if you're not already showing up organically on Google search. Organic presence leads to a lower cost per acquisition, result, and click. While Google Ads can be effective with manual structures, exact and phrase matching, and granular control, the ultimate goal should be to shift towards a higher percentage of organic traffic (e.g., 62% organic vs. 38% paid). This is because organic traffic "earns" results and builds long-term authority, saving money over time compared to continuously paying for traffic. Platforms like Pinterest are also highlighted for their detailed targeting capabilities at a potentially lower cost per click compared to Google Ads, especially when leveraging tracked audience interests.6. What role does a website play in the overall TSM marketing strategy?A website is presented as the absolute foundational element. Without a website, none of the tracking, sorting, or mapping can effectively occur. It's the hub for organic impressions, a platform for content creation (blogs, podcasts), and a critical tool for understanding where your audience comes from (e.g., new vs. returning visitors). The website allows for the installation of tracking pixels (Facebook, LinkedIn, Pinterest, TikTok) and integration with tools like Google Analytics and Google Search Console, which are essential for gathering the data necessary for the TSM approach.7. What is the purpose of "mapping" in the TSM strategy, and how is it achieved?Mapping is about guiding your audience to the right destination based on their needs and your sorted data. It's about building a clear connection from point A (customer need) to point B (your solution/product). This involves understanding what people are searching for and ensuring your content and offerings directly address those searches. Mapping is achieved by strategically distributing content across various platforms (Google search, AI search results, social media, podcast distribution channels like RSS feeds) and ensuring your website has the necessary tags and pixels to track conversions. The goal is to be found when and where your target audience is looking, ensuring they take the desired action, much like finding the correct aisle in a grocery store.8. How can businesses leverage their intellectual property (IP) and improve their domain authority for long-term marketing success?Businesses should view their content and offerings as intellectual property (IP) and constantly assess its return. Consistent content production (blogs, podcasts) that remains relevant over time contributes significantly to sustained engagement, even without constant new releases. Improving domain authority is a long-term play, likened to building credit, with an average of about seven points per year if actively managed. Higher domain authority, especially with the integration of AI for top search and citation perspectives, leads to greater organic visibility and trust. By focusing on earned traffic through SEO and content that fulfills specific audience needs, businesses can build lasting authority and a stronger market presence.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SEO Optimization Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brands We Love and Support⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Loving Me Beauty | Buy Vegan-based Luxury Products⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unlock your future in real estate—get certified in Ghana today!⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

“I am in favor of peace, but when I speak of it, all they want is war.”Psalms 120:7 CEV

Why Does My Business Website Have No or Low Internet Traffic? (SEO Masterclass with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox.This Clubhouse LIVE! Audio Marketing Club discussion centers on common reasons why websites experience low or no traffic, primarily attributing it to lack of connection with search engines like Google Search Console. Favour emphasizes that a website is like a "house," requiring proper ownership and consistent engagement to appear in search results and gain visibility.Sign up for our 4-Day LIVE! Marketing Workshop | Starting August 26-29, 2025 | Click this link here to sign up!The conversation further explores the importance of transactional value on websites and the strategic use of platforms like Reddit, Wikipedia, YouTube, and Google for driving traffic, highlighting that owning your digital real estate is crucial for long-term business success with traditional and artificial intelligence search engines. Favour advises businesses to focus on strategy, consistency, and answering user queries through their website content to improve their online presence and conversion rates.FAQS: Website Traffic | The Engine and The FuelWhy does my website have low or no traffic?The primary reason a website experiences low or no traffic is a lack of connection to search engines. Your website needs to be recognized and indexed by major search engines like Google (via Google Search Console), Bing (via Bing Webmasters Tools), Yandex, Ecosia, DuckDuckGo, and even AI search engines like ChatGPT and answer search engines like Alexa. Without this connection, your website is essentially invisible to people searching for information, products, or services that you offer. Think of your website as a car; without a battery (the connection to search engines), it won't run, no matter how good it looks.How do search engines act as the "battery" for your website?Search engines are the "battery" because they provide the power and connectivity needed for your website to be found. Just as a car needs an active battery to drive or a remote needs batteries to turn on a TV, a website needs to be connected to search engines to gain visibility and traffic. These platforms are the conduits through which potential visitors discover your content. If your website isn't indexed and recognized by these engines, it's like having a car without an engine – it exists, but it cannot function as intended to bring you where you need to go.What is Google Search Console and why is its connection to my website crucial?Google Search Console is Google's internet service provider for your website. It's the critical link that allows Google to understand and index your site's content. Connecting your website to Google Search Console is the first step in ensuring your site can be found by users through Google searches. Without this connection, Google cannot effectively "see" or "read" your website, making it difficult for your content to appear in search results. It's also vital for verifying ownership of your website, similar to holding the title deed to a car – you can't truly operate or sell something you don't legally own.What does "domain authority" mean and how does it impact website traffic?Domain authority is a measure of a website's credibility and trustworthiness in the eyes of search engines. A higher domain authority generally leads to better search engine rankings and more traffic. When you first launch a website, its domain authority is effectively zero. Consistently creating and updating high-quality content, building valuable backlinks, and ensuring your website is connected to search engines can gradually increase your domain authority. This is a long-term strategy; typically, a website gains about seven domain authority points per year with consistent effort. The higher your domain authority, the more Google trusts your site and the more likely it is to rank higher in search results.Why is owning your website and its properties (like Google Search Console) so important for long-term success?Owning your website and its associated properties, especially Google Search Console, is paramount because it grants you control and access to your digital real estate and traffic data. Without clear ownership (e.g., if a developer verifies Google Search Console under their account instead of yours), you risk losing control over your site's visibility, data, and future direction. This ownership ensures that the traffic and insights generated from your online efforts truly benefit your business, rather than contributing to platforms or entities you don't control. It's about building and owning assets, not just renting space.How does content strategy, particularly answering specific questions, contribute to website traffic?Creating targeted content, especially articles that directly answer frequently asked questions, is a highly effective way to gain traffic. When people search for specific information, they are looking for concise and direct answers. By structuring your content to provide these precise answers, you increase the likelihood of your website appearing in search results for relevant queries. This approach focuses on fulfilling user needs and providing immediate value, which search engines recognize and reward with better visibility. The more questions you answer well, the more traffic you'll attract.What is "transactional value" in website content and why is it crucial for increasing traffic?Transactional value in website content refers to anything that facilitates an exchange or provides a clear benefit, leading to an action, decision, or deeper engagement from the user. This isn't limited to direct sales; it also includes providing useful information that helps users make informed decisions, offering resources, or solving problems. Websites that consistently offer transactional value (whether it's through product reviews, how-to guides, educational content, or direct sales) are more likely to attract and retain traffic because users perceive them as useful and goal-oriented. Platforms like Reddit, Wikipedia, YouTube, and Amazon are highly cited by AI search engines because they all offer diverse forms of transactional value.What are common mistakes businesses make that hinder website traffic, and what should they focus on instead?Common mistakes include failing to connect to search engines, not owning their website's key properties (like Google Search Console), neglecting content creation and updates, and using landing pages when a full website is needed. Many businesses also fall into the trap of solely relying on social media platforms they don't own, instead of driving traffic back to their own website. To succeed, businesses should focus on strategic planning, consistent content creation, actively managing their website's SEO (Search Everywhere Optimization), understanding and utilizing their analytics, and ensuring their website offers clear transactional value. It's about building a digital asset that you control, rather than just participating in rented digital spaces.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SEO Optimization Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book Complimentary SEO Discovery Call⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brands We Love and Support⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Loving Me Beauty | Buy Vegan-based Luxury Products⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unlock your future in real estate—get certified in Ghana today!⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SEO Fundamentals: How to Crawl, Render, Index, Rank, and Click Internet Webpages with SEO Expert, Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.We discuss Search Engine Optimization (SEO) and its impact on online business growth, in this episode. We emphasize the importance of strategic content creation and website optimization for ranking highly on search engines like Google. The conversation also touches upon related topics such as website development, conversion rate optimization (CRO), and the patience required for SEO results, contrasting it with immediate, paid advertising. Favour illustrates SEO success with personal examples of articles that ranked quickly, highlighting the "crawl, render, index, rank, and click" process crucial for online visibility and customer acquisition.How do website development and SEO work together to improve online visibility?Favour: Effective website development is foundational for SEO. Websites need to be readable, well-organized, and user-friendly to ensure a positive visitor experience. SEO, on the other hand, is a broad area encompassing both on-page (e.g., meta titles, meta descriptions, alt tags) and off-page efforts (e.g., backlinks). The goal is to optimize the site so it ranks highly on search engines like Google, ideally within the top 5-10 results, to increase visibility and attract more clicks. While a well-built website provides the structure, SEO ensures it's found by the right audience.What is the typical timeframe for seeing SEO results, and why is patience crucial?Favour: Unlike paid advertisements that can yield immediate attention, SEO takes time to show significant results, typically between 3 to 6 months. This delay is due to the saturation of online content and the complex processes search engines use to crawl, render, index, and rank websites. Many clients seek "quick fixes," often resorting to ads, but sustained SEO efforts require patience and consistent work to build domain authority and organic presence over time.How does Favour differentiate between "paying for attention" (ads) and "catching attention" (SEO)?Favour: There's a critical distinction between paying for attention through ads and genuinely catching attention through organic strategies like SEO. Ads offer "impressions" and "reach," but don't guarantee engagement or conversion. Catching attention implies deeper engagement, leading to clicks and ultimately, the ideal client who is genuinely interested in the business's offerings. SEO focuses on attracting an "ideal client avatar" by understanding their psychographic, sociographic, and demographic inputs, leading to more qualified leads.What are the five crucial steps in the SEO process outlined by Favour?Favour: The SEO process consists of five interconnected steps:Crawl: The initial discovery phase where search engines cautiously navigate and explore new or updated web content. It's like a website's "baby" phase.Render: The time it takes for search engines to process and understand the content and structure of a website. This is the "loading time" before indexing.Index: The process where search engines create an inventory or directory of your website's content. This involves creating a sitemap and using relevant keywords to categorize your content for search.Rank: Once indexed, a website is positioned in search results based on various algorithm standards. Higher rankings mean greater visibility.Click: The ultimate goal, where users find and click on your content because it's relevant and compelling, leading to conversions or engagement.Why is "domain authority" important in SEO, and how is it built?Favour: Domain authority is a crucial factor in SEO, calculating and averaging a website's "domain presence." This means consistently showing up where people look for information and providing consistent, valuable content without fail. A strong domain authority allows websites to rank faster, even for new articles. It's built through sustained content creation, strategic SEO implementation, and establishing a credible online presence over time.What is the significance of local SEO compared to national or global SEO?Favour: Local SEO often yields faster results than national or global SEO because the competition is significantly lower. For businesses with a local focus or a niche audience, optimizing for local search terms allows them to convert leads more quickly. While larger organizations might have greater resources, small, nimble local businesses can see a higher return on investment (ROI) from their SEO efforts due to the focused nature of their target audience.How can business owners effectively test their SEO strategies despite the long-term nature of results?Favour: While it can take months for SEO results to fully manifest, testing is still vital. Businesses are already "testing" by consistently creating content for social media and other platforms. For SEO specifically, testing involves applying concepts (like optimizing a website for clicks rather than just impressions), analyzing what gets indexed, and identifying what people are searching for. The goal is to get faster results through strategic implementation and to view SEO as an investment rather than an expense, understanding that sustained effort can lead to long-term organic presence and reduced reliance on paid advertising.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SEO Optimization Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book Complimentary SEO Discovery Call⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brands We Love and Support⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Loving Me Beauty | Buy Vegan-based Luxury Products⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unlock your future in real estate—get certified in Ghana today!⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.