Podcasts about brw fast

Today on the podcast, Allan Dib joins Bradley again to share about Lean Marketing, his latest book. You keep being told to do more marketing―more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There's a better way.The lean movement has transformed manufacturing and is now revolutionizing marketing. Small, medium, and large businesses are getting bigger and better results with less marketing.Allan is a serial entrepreneur, rebellious marketer, technology expert, and author of the international bestseller, The 1-Page Marketing Plan. He has started, grown and successfully exited multiple businesses in various industries.His last business was in the hyper-competitive telecommunications industry. It went from startup to four years later being named by Business Review Weekly (BRW) as one of Australia's fastest-growing companies - earning a spot in the coveted BRW Fast 100 list. Allan is passionate about helping businesses find new and innovative ways to leverage technology and marketing to facilitate rapid business growth. As a highly sought-after business coach, consultant and public speaker, he frequently shares his proven strategies and cutting-edge tactics with people all over the world.Copies of Lean Marketing can be ordered here: https://www.amazon.com/Lean-Marketing-Less-More-Business/dp/1774583941/ref=asc_df_1774583941/?tag=hyprod-20&linkCode=df0&hvadid=693708137696&hvpos=&hvnetw=g&hvrand=12182227946233718387&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=1021048&hvtargid=pla-2202109647283&psc=1&mcid=b4ef9d70181835fe91fcf075cd7da0b1&gad_source=1Thanks to our sponsors...Club Capital provides monthly accounting, tax, and CFO services for insurance agency owners. Learn more at www.club.capitalBlueprintOS provides business coaching services to owners who are ready to make the shift from Rainmaker to Architect in their business. Discover how implementing systems, processes, playbooks, and routines will sustain growth and scale in your business. Visit www.blueprintos.com to learn more.Autopilot Recruiting is a continuous recruiting service where you'll be assigned a recruiter that has been trained to recruit on your behalf every business day. Go to www.autopilotrecruiting.com to get started.Coach P found great success as an insurance agent and agency owner. He leads a large, stable team of professionals who are at the top of their game year after year. Now he shares the systems, processes, delegation, and specialization he developed along the way. Gain access to weekly training calls and mentoring at www.coachpconsulting.com. Be sure to mention the Above The Business Podcast when you get in touch.TodayApp is a corporate approved app that allows you to build custom activities and track all your commissions and bonus structures, and integrates perfectly with your CRM. It can even manage your employees' time, track production, have a leaderboard with metrics, and more. Contact Today App and for a custom demo and let them know you heard about them on The Above The Business Podcast. https://todayapppro.com/BlueprintOS equips business owners to design and install an operating system that runs like clockwork. Through BlueprintOS, you will grow and develop your leadership, clarify your culture and business game plan, align your operations with your KPIs, develop a team of A-Players, and execute your playbooks. Discover our free resources for growing your business at www.blueprintos.com.

Lean Marketing: More leads. More profit. Less marketing. by Allan Dib ABOUT THE BOOK: Bigger Results with Less Marketing You keep being told to do more marketing — more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real.  There's a better way.   The lean movement has transformed manufacturing and is now revolutionizing marketing. Small, medium, and large businesses are getting bigger and better results with less marketing. In this book, you'll discover: Why many existing marketing techniques have stopped working and what to do instead. The exact tools and tactics you need to build a devastatingly effective marketing system. How to win with a simple, structured, and systemized approach rather than failing with random acts of marketing. How to pivot from bloated, ineffective, and wasteful marketing activities to ones that compel prospects to take action. How to create a strong product-market fit so that your target market intensely desires what you have to offer. How to do marketing you'll be proud of that works without hype, scams, or pressure. How to build a strong brand that creates goodwill and attracts ideal customers. Lean Marketing is a follow-up to the international bestselling phenomenon, The 1-Page Marketing Plan. Stop trying to outshout the other guy.  Stop blunt-force conventional marketing tactics that annoy, interrupt, and repel.  Stop wasting time with theoretical claptrap that doesn't work in the real world. Get immediate traction by implementing lean marketing. ABOUT THE AUTHOR: Allan Dib is a serial entrepreneur, rebellious marketer, and technology expert. He is the author of the bestselling book The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd which was featured on episode 186 of The Marketing Book Podcast in 2018 He has started and grown multiple businesses in various industries including IT, telecommunications, and marketing. Allan grew his telecommunications business from a startup to being named by Business Review Weekly (BRW) four years later as one of Australia's fastest-growing companies – earning a spot in the coveted BRW Fast 100 list. And, interesting fact - the movie that never fails to make him laugh no matter how many times he's watched it is Office Space!  Click here for this episode's website page with the links mentioned during the interview... https://www.salesartillery.com/marketing-book-podcast/lean-marketing-allan-dib  

This is Jellaine Dee.The global beauty entrepreneur who under her former brand Cherry blooms experienced exponential growth, generating $10 million in just three years almost ALL in offline sales. Leveraging department stores, TV shopping and professional distribution across 8 countries.That's right - Online isn't the only place you can become an entrepreneur. In 2018, Jellaine successfully sold her beauty brand to a private equity firm and exited the business for a 10x multiple. Her impressive track record includes a prestigious Telstra Business Award and a spot on the BRW Fast 100 list all whilst juggling life as a mum of two girls.Talk about reaching for the stars.This will be a ripper of an episode so make sure you're taking notes and don't forget to leave your comment on what you've learnt!

Today on the podcast, Bradley sits down with Allan Dib. Allan has started and grown multiple businesses in various industries including IT, telecommunications and marketing. One of his previous startups was in the telecommunications industry, where he faced heated competition from multibillion-dollar, multinational competitors. In four years, Allan grew this business from a startup to being named by Business Review Weekly (BRW) as one of Australia's fastest-growing companies in the country—earning a spot on the coveted BRW Fast 100 list. Allan has made it his life's work to provide clear and simple frameworks for marketing success. He's passionate about helping businesses find new and innovative ways to leverage technology and marketing to facilitate rapid business growth. Through his lively and engaging discussions, Allan demonstrates exactly how to take a business from just getting by to exponential growth. Allan is also the bestselling author of The 1-Page Marketing Plan: Get New Customers, Make More Money And Stand Out From The Crowd. An international #1 bestseller, his book has been named as one of the top 10 best marketing books by The Huffington Post and has received critical acclaim in Medium, Inc., as well as in numerous business-focused podcasts, publications and conferences. ** JOIN THE PRIVATE LEADERSHIP PODCAST COMMUNITY! **This community has access to a seat at the live recordings for all Monday podcast episodes, monthly, live Q&As with our favorite podcast guests, a private community on Facebook, and more. It launches June 1st, 2023 - grab your spot using this link: www.club.capital/podcastThanks to our sponsors:Club Capital offers monthly accounting, tax, and CFO services for insurance agency owners. Learn more at www.club.capital.Coach P found great success as an insurance agent and agency owner. He leads a a large, stable team of professionals who are at the top of their game year after year. Now he shares the systems, processes, delegation, and specialization he developed along the way. Gain access to weekly training calls and mentoring at www.coachpconsulting.com. Be sure to mention the Club Capital Podcast when you get in touch.Autopilot Recruiting is a continuous recruiting service where you'll be assigned a recruiter that has been trained to recruit on your behalf every business day. Listeners of the Club Capital Leadership Podcast go to https://www.autopilotrecruiting.com and use the code ClubCapital to get started.

In this episode, I speak with Brad Giles, who has more than twenty years of experience as a serial entrepreneur, strategic planner, and leadership coach. He has twice been recognized as a BRW Fast 100 founder, an EY Entrepreneur of the Year finalist, and is actively involved in EO, the Entrepreneurs Organization. As founder of strategic planning and coaching consultancy, Evolution Partners, Brad works with CEOs and leadership teams to build enduring, great companies. Brad works with CEOs and leadership teams to build enduring great companies. He's got two books. His first is Made to Thrive: The Five Roles to Evolve Beyond Beyond Your Leadership Comfort Zone. And the second, How to Bring New Hires to the Point where They are Effective, Faster!https://evolutionpartners.com.au/https://www.linkedin.com/in/bradleygiles/The Growth Whisperers podcast  https://evolutionpartners.com.au/podcast-tgw Get Free GiftThe limitless organization short video coursemike-goldman.com/limitlessThanks for listening! Connect with us at mike-goldman.com/blog and on Instagram@mikegoldmancoach and on YouTube @Mikegoldmancoach

All seasoned investors know that commercial property is a high-yield investment that typically offers the potential for higher rents than residential property. Despite its promising opportunities, however, investing in commercial property also entails risks. In this episode of The Elephant in the Room, commercial property specialist and host of Rethink Property Investing Scott O'Neill joins us today to talk about the commercial space. What are the advantages and disadvantages of investing in commercial property? We also discuss the ideal investor profile that's best suited for commercial property investment, how to avoid the risks, the best market conditions for retail, and more! If you enjoyed the show, do like, rate, subscribe, and share us on social media and if you have your own questions you need clarity on, email us at questions@theelephantintheroom.com.au! See you in the episode!   Episode Highlights: What drove Scott O'Neill into the commercial property space  [01:39] Why commercial property investment is a moving target [05:58] Ensuring higher yields in your investment [10:00] Doing due diligence [14:28] The current market conditions for commercial properties [21:20] Trends Scott O'Neill sees in the current property space [24:02] The ideal profile of a commercial property investor [30:56] Restructuring your investment portfolio [35:46] Understanding the financial element of commercial property investment [40:23] What's a good location for a commercial property? [43:23] Scott's property Dumbo [45:23]   About our Guest: Scott O'Neill is a professional property investor, author and the Founder and Director of Rethink Investing. Rethink Investing is a BRW Fast 100 company (2017 & 2018) and Australia's number one buyer's agency for commercial property investors. Rethink Investing has helped over 3,050 clients purchase over $2.5 billion in real-estate since 2015. Scott also hosts the top rating podcast: Inside Commercial property https://www.rethinkinvesting.com.au/podcast/.   Links from the show: Inside Commercial Property Podcast (https://www.rethinkinvesting.com.au/podcast/)   Connect with Us: Looking for a Sydney Buyers Agent? www.gooddeeds.com.au Work with Veronica: https://linktr.ee/veronicamorgan Looking for a Mortgage Broker? www.wealthful.com.au Work with Chris: hello@wealthful.com.au  Send in your questions to: questions@theelephantintheroom.com.au    Find this episode on our website: https://www.theelephantintheroom.com.au/podcasts/256   If you've enjoyed this episode, don't forget to like, share, rate and subscribe for more!See omnystudio.com/listener for privacy information.

Erica Westbury is the Managing Director of Norwest Recruitment, a multi-award-winning business, which has also ranked 47th in the BRW Fast 100. Erica herself has previously won CEO of the Year with The Executive Connection.The recruitment industry was hit very hard in the early stages of the Covid pandemic, so this was a critical time for Erica, who really went to great lengths to protect the mental health of her staff. Hosted on Acast. See acast.com/privacy for more information.

Scott O'Neill and his wife, Mina, are experienced, sophisticated and active property investors who retired from their day jobs at the tender age of 28! That's a story worth exploring. They did it by investing in both residential property initially and then evolved into commercial property.  With a property portfolio that boasts in the order of 32 properties with a value of $22M releasing just under half a million in passive income every year, Scott's and Mina's passion, commitment and hard work has paid off in spades - so much so that they were able to take a six month sabbatical from working life and do nothing but travel Europe on the strength of their property portfolio passive income. They then got bored of the good life without purpose and fulfilment and decided to teach others how to reach the same property success, which is where their business Rethink Investing was born. And not just content with their own success, Scott and the Rethink Investing team have now helped over 1800 clients purchase in excess of $1 billion in real estate since 2015. Rethink Investing has also been recognised as a BRW Fast 100 company and has become Australia's number one buyer's agency for commercial property investors. So while there are certainly differences between residential and commercial property investment, the pros far outweigh the cons in the context of adding high cash flow assets into your portfolio mix, especially in the latter stages when you've built up significant, accessible equity in your residential portfolio like Scott and Mina did. And Scott and I are also of the same belief that investing now is one of the greatest opportunities we will ever see. With Scott's commercial properties, they are seeing net yields of seven per cent plus, with commercial lending interest rates under three per cent.  That's a massive four per cent gap! Historically, we expect to see a gap of two per cent.  This means that right now there's the opportunity of a lifetime to get the best cash flow returns ever in commercial property.  This, in turn, should result in strong capital growth as the gap between these two metrics narrows. So Scott's message is simple: Don't think of commercial property as a risky investment just because we're in a pandemic.  Scott's team target the most resilient types of businesses. And as you'll here during our chat today, Scott's strategy of buying medical, logistics, and other essential services–type investments with strong tenants has proven to be very resilient.  And In recognition of their outstanding achievements in both residential and commercial property investment, in 2019 Your Investment Property awarded Scott ‘Strategic Property Investor Of The Year'. Scott is also the host of top rating podcast, Inside Commercial Property which you can find at https://www.rethinkinvesting.com.au/podcast/, while Scott and Mina are also the authors of the great book on commercial property investing, Rethink Property Investing. Grab yourself a free introductory chapter at https://www.rethinkinvesting.com.au/book/ by inserting the code (Bushy) in brackets alongside your name along with your email address. So in this episode we're traversing the full ins and outs of Scott and Mina's full journey through residential to commercial property and picking up some absolute gems, learnings, tips and tricks for you along the way, including: The impacts of a forever deadline The leverage benefit of property over shares How rentvesting was critical to establishing their property portfolio How to avoid red line stress when investing How to transition from residential to commercial property He dispels the common myths that are held around commercial We talk about how you can access syndicates to secure commercial property Scott outlines the benefits of a two speed portfolio He outlines their transition to retirement strategy He gives you a great run around the country on which areas he thinks are best to invest in And he highlights why now is actually a good time to get rid of and sell any dud properties you have in your portfolio that may be holding you back And much of Scott and Mina's success is owed to the fact that they've always looked beyond their own backyard. Beyond their familiar territory in Sydney, and even beyond the traditional investment focus of residential property to commercial property. They like to do things differently, to challenge the status quo. They like to take calculated risks, and they soon realised that you can invest more successfully outside of where you live.  By looking beyond your own backyard, you can look to different asset classes to get you there, and discover that the local residential market is not the only way.  There is no doubt that today's conversation will inspire you to go to the next level in your property investment. So no matter where you're at, I'd like to invite you to join our unique KnowHow Property Freedom Flight program, where I'll personally guide you through my proven process for property investment success.  To book your ticket or find out more, click here https://knowhowproperty.com.au/freedom-fighters. And if you want to hear more from Scott along with all of Australia's leading property investors and independent professionals, join me and the other 120,000 plus regular listeners every week as I now anchor host the country's most popular and longest running property show Realty Talk, so I look forward to seeing you on channels.realty.com.au/realtytalk where we share short and sharp take home tips and tricks on all things property.  Scott's book recommendation: The Secret Life Of Real Estate and Banking by Phillip Anderson Get Invested is the leading weekly podcast for Australians who want to learn how to unlock their full ‘self, health and wealth' potential. Hosted by Bushy Martin, an award winning property investor, founder, author and media commentator who is recognised as one of Australia's most trusted experts in property, investment and lifestyle, Get Invested reveals the secrets of the high performers who invest for success in every aspect of their lives and the world around them. Remember to subscribe on your favourite podcast player, and if you're enjoying the show please leave us a review. Find out more about Get Invested here https://bushymartin.com.au/get-invested-podcast/  Want to connect with Bushy? Get in touch here https://bushymartin.com.au/contact/  This show is produced by Apiro Media - http://apiropodcasts.com

As the Co-Founder and CEO of ITCOM, Damien led the organisation through phenomenal growth (97% growth in 7 years) making it a 3-time BRW Fast 100 private company member. In 2007 and 2008 consecutively, ITCOM was the 2nd fastest-growing private company in Australia, making the list again in 2013. Very early on, Damien and his Co-Founder recognised they needed support to navigate the rapid growth and support them as executives. Implementing an advisory board was a critical decision and one that Damien credits for supporting the ongoing success of the business and his own development as an executive. In this Advisor Insights conversation with Louise Broekman, CEO of the Advisory Board Centre, Damien shares his story including his tips on how advisory boards can support business owners.

Stella Petrou Concha is the Co-Founder, CEO, and driving force behind award-winning recruitment firm, Reo Group, which merged with fellow market-leading agency, Cox Purtell, in November 2020 to become arguably one of Australia's recruitment ‘super firms', reo+purtell. Commencing a career in medicine, Stella realised the doctor-patient dynamic was never going to meet her need and lifelong goal to help people on a deeply personal level. Instead she discovered a powerful alignment with the recruitment and management consulting industry.  Join me on this week's episode as I talk with Stella about her passion for “failing forward” as the key to success and how our fear of failure can overcome our desire to accomplish something so overwhelmingly that we quit before we've even started and get bogged down in negative self-talk that we lose sight of what we're capable of.   Stella founded the REO Group in 2009, which went on to win many awards, including being named a BRW Fast 100 Company. She's been named one of Australia's Top 10 Female Entrepreneurs, she currently Chairs for CEO consortium '2020 Exchange and her mission "to elevate human potential by working with executives to deliver value for their organisations through leadership, strategy and vision"   Amplify the Impact You Have in the World. Call Kylee on +61-434-079-807, book a call online, check out The Performance Code for breakthrough programs that transform the mindset, motivation and marketing of today's “uncharted” leaders and follow Kylee, The Uncharted Leaderon Instagram. Proudly supported by TrinityP3 Global Marketing Management Consultants.

Paul Marsh joins me to discuss how he successfully managed to establish P2 Group, making the BRW Fast 100 and selling the business by age 40 whilst also juggling family life with 4 kids. Paul Marsh is the owner and co-founder of P2 Group, a specialist consulting company that assists employers proactively manage occupational health cover and workplace compensation claims. Paul built a successful business from the ground up, making the BRW Fast 100 in 2012. And, at the tender age of 40, Paul went through a liquidity event transition, selling his business to global insurance brokerage firm, Gallagher. Paul had the unique opportunity to see the transition-out process for his own business play out in front of his very own eyes, while still continuing to work in the business. So while Paul and his business partner, James, had worked hard to get their business to where it was, they hadn't yet considered an exit strategy. And at that age, you don't. But the opportunity for Paul to sell P2 Group came as a living case study on how to manage the transition out of your business; albeit in somewhat different circumstances. It's always hard, as a business owner, to relinquish that control. But the opportunity to sell allowed Paul to avoid many of the mental traps awaiting business owners. Under new management in this way the business would continue to grow and flourish without him, and his team could continue on in their roles. Selling the business, but still working in it, provided him a fantastic opportunity to continue to generate an income post exit. And he didn't have to worry about losing any business identity he'd spent so long cultivating. Paul hasn't really had the chance to leave a business to his kids. But now, instead of a legacy of a business, his legacy is his work ethic. Of working hard, being a good corporate citizen, and placing a priority on one-to-one, human interaction. His motivation didn't die with the business transitioning. In fact, it's only gotten stronger. He's got more to prove now, but more opportunity to prove it. So while it came with some tough decisions, Paul knows that selling his business was a fantastic opportunity. So while he might not be leaving a business to his children, he's still able to leave a legacy.

Vincent A. Lanci interviews a different entrepreneur from around the world on each episode. He records interviews in all industries to provide different perspectives. You never know which motivational journey will motivate you most. https://www.VincentALanci.com/ Want to know what it’s really like to be an entrepreneur? Well, you came to the right place! Hear real-life, authentic stories and accounts from entrepreneurs each week. Welcome to Episode #100! Thank you to all of the listeners for your continued support of this podcast platform.For the 100th episode and 11th episode of Season 6, Vincent A. Lanci brings on the one and only, Allan Dib.Allan Dib is the author of the best-selling book, 1-Page Marketing Plan. He is a serial entrepreneur and rebellious marketer. In his 20 years as an entrepreneur, he has built several multi-million dollar businesses in the IT, telecommunications, and marketing fields. His current venture is Successwise. As he puts it, he has made many mistakes, wasted thousands of dollars, and lost all his hair while trying to grow his first business. But, he also learned a lot. You will learn all about that and how he grew and successfully exited multiple businesses in various industries. One of his previous businesses was in the hyper-competitive telecommunications industry, where he faced heated competition from multibillion-dollar, multinational competitors. In four years, Allan grew this business from a startup to being named by Business Review Weekly (BRW) as one of Australia’s fastest-growing companies—earning a spot on the coveted BRW Fast 100 list.Get ready to level up your business endeavors, mind, and future with this incredibly inspiring entrepreneur. Host Name: Vincent A. Lanci Email: PodcastsByLanci@Gmail.com YouTube: youtube.com/channel/UCy0dil34Q5ILEuHgLVmfhXQ Instagram: instagram.com/yourfavoritemorningpodcast Facebook: facebook.com/YourFavoriteMorningPodcast/ Twitter: twitter.com/PodcastsByLanci LinkedIn: linkedin.com/showcase/what-its-really-like-to-be-an-entrepreneur/ Guest Name: Allan DibEmail: Support@successwise.comWebsite: https://successwise.com/LinkedIn: https://www.linkedin.com/in/allandib/Adventure by MusicbyAden | https://soundcloud.com/musicbyaden Music promoted by https://www.free-stock-music.com Sound Effect by https://www.free-stock-music.com Creative Commons Attribution-ShareAlike 3.0 Unported https://creativecommons.org/licenses/by-sa/3.0/deed.en_US Sources: Medium.com, LogoMaker.com

Five Ways to Ensure Your Family Business Survives & Thrives Through Another COVID 19 Wave What you'll learn during this episode: What objective science and multi-sourced data are showing us right now - and what it means and why it matters to your family enterprise in the next 12-24 months.  How your own objective mindset about the virus - and depoliticizing your reference points around the virus - could hold the key to your business survival, and your ability to craft an effective plan through a second virus wave.  Why - and how - multi-generational family businesses may be best suited to endure this pandemic.  How to assess and adjust your Family Business Model - to fortify and diversify it against the impact and outcomes of a virus second wave in 2020-2022.  How to outwit, outlast and outplay your competition when it comes to surviving another combo Covid-19/Flu wave in 2020-2022.  ---   Michael Palumbos is a registered representative of Lincoln Financial Advisors Corp. Securities and investment advisory services offered through Lincoln Financial Advisors Corp., a broker/dealer (member SIPC) and registered investment advisor. Insurance offered through Lincoln affiliates and other fine companies. Family Wealth & Legacy, LLC is not an affiliate of Lincoln Financial Advisors Corp. Lincoln Financial Advisors Corp. and its representatives do not provide legal or tax advice. You may want to consult a legal or tax advisor regarding any legal or tax information as it relates to your personal circumstances.    CRN-3336807-111820       This week's guests:  Brad Giles  Leadership Team Coach*  Brad Giles has more than twenty years' experience as a serial entrepreneur, strategic planner and leadership coach. He has twice been recognized as a BRW Fast 100 founder, an EY Entrepreneur of the Year finalist, and is actively involved in EO, the Entrepreneurs Organization. Today, as founder of the strategic planning and coaching consultancy Evolution Partners, Brad works with CEOs and leadership teams to build enduring, great companies.  The quote below best describes the work Brad does with leaders.  “Great coaches lie awake at night thinking about how to make you better. They relish creating an environment where you get more out of yourself. Coaches are like talented artists getting the stroke exactly right on a painting. They are painting relationships. Most people don't spend a lot of time thinking about how they are going to make someone else better. But that's what great coaches do.” Ronnie Lott describing Bill Campbell, Coach to Apple and Google leadership teams, amongst many others.  Brad is a leadership team coach and facilitates strategic planning for teams with some amazing companies across Australia.  Brad helps CEOs:  1. Build a plan to scale up their business  2. Execute & and be held accountable to their strategic plan  3. Keep focused so that they & their team are working on the critical few things, versus the important many  4. Put in place & use proven systems to build an awesome corporate culture that turns their company into a magnet for great people.  Ron Huntington  Fast Growth Company Coach*  Ron Huntington, Owner of Executive Mentors & Trainers and a Senior Consultant to Owners, CEO's, Presidents and Management with EMT, has accumulated over 30 years of Entrepreneurial Business Development, Ownership and General Management, and Executive Coaching & Consulting experience.  He is one of the original Coaches for The Rockefeller Habits, Gazelles, and the Scaling Up Processes, and was certified in both the Rockefeller Habits and the Scaling Up Processes in the period 2000-2018. He resuscitated and built the then-dormant Gazelles International Coaching Program in its 3rd Evolution from 2003 to 2008, serving as its President and Head Coach, when he then handed the reins over to his hand-picked successor as President, Keith Cupp; Ron subsequently served as Emeritus Head Coach and Core Advisor to Gazelles International from 2008 to 2018.  He is now affiliated with Shannon Susko and her Metronome Growth Systems, Metronome United Coaches, and their 3HAG Processes, where he is a Certified 3HAG Coach (#23 as of August 11th, 2019) and Expert Facilitator. He is also affiliated with Gravitas Impact Premium Coaches, serving as a Senior Advisor to President/CEO Keith Cupp, and is an active Colleague in the Premium Coaches organization.    *Not affiliated with Lincoln Financial Advisors Corp.      You don't want to miss it!    CRN-3336807-111820 The content presented is for informational and educational purposes.  The information covered and posted are views and opinions of the guests and not necessarily those of Lincoln Financial Advisors Corp.    Michael Palumbos is a registered representative of Lincoln Financial Advisors Corp. Securities and investment advisory services offered through Lincoln Financial Advisors Corp., a broker/dealer (member SIPC) and registered investment advisor. Insurance offered through Lincoln affiliates and other fine companies. Family Wealth & Legacy, LLC is not an affiliate of Lincoln Financial Advisors Corp. Lincoln Financial Advisors Corp. and its representatives do not provide legal or tax advice. You may want to consult a legal or tax advisor regarding any legal or tax information as it relates to your personal circumstances. 

My guest today is Ellen Baron. Ellen and a couple of colleagues founded Ruby Cha Cha during the GFC in 2008, now she's running the team solo having bought out the other founders. She has over 30 years' experience in qualitative research and has a reputation for delivering high-end strategy and marketing insights. Ellen has won numerous awards in the research space and was listed in publications such as BRW Fast 100, 3 years running, as well as Anthill's innovative company awards. Ellen advocates for a consumer lead pathway for brands to co-create a more successful campaign and product. Ellen will tell you she is genuinely passionate about the consumer journey and loves talking to people about how they respond to consumer brands. She's certainly had a long and fruitful career helping businesses grow. She has a generosity of spirit, seeks excellence yet, at the same time, is pragmatic. I'm eager to hear more. If you'd like to reach Ellen, go to https://www.rubychacha.com.au/ or reach out at info@rubychacha.com.au to take her up on one of the amazing offers mentioned in the show. If you'd like to reach me and get one of those gift vouchers valued at $150 to redeem on an introductory discussion, email admin@finesseadvisers.com and put ‘Gift Voucher' in the header. The information provided on the Finesse Your Money Podcast is not intended to constitute legal, business, financial or other professional or product advice. It is provided as general information only and is not intended as a substitute for personal advice from a qualified and licensed professional who is familiar with the facts of your particular circumstances. Genene Wilson is an Authorised Representative No 383696 and Credit Representative No 511144; Finesse Financial Advisers is an Authorised Representative No 1267025 and Credit Representative No 511143 of FYG Planners Pty Ltd ABN 55 094 972 540  AFSL/ACL No. 224543. Contact information: Address: PO Box 840 Penrith NSW 2751. Phone: 1300 026 800. See omnystudio.com/listener for privacy information.

In 10 years, today's guest has turned a $2M marketing spend into $25M in revenue. Ka-ching! And he joins us to share 6 proven marketing strategies for small business that helped him get there. It's a chin-scratching episode 504 of The (award-winning) Small Business Big Marketing podcast. Cham Tang is the co-founder of Authentic Education, a multi-million dollar training company that specialises in helping business owners take back control of their marketing. Sounds like a good idea for a podcast! Since launching in 2010, Cham has spent $2M on marketing that's generated $25M in revenues. Plus his business was selected by BRW Magazine as a BRW Fast 100 Company not once, but twice. No mean feat! Today Cham's here to share 6 proven marketing strategies that are working for his business right now, in the middle of this global crisis we're all battling to navigate our way through.  In fact, despite Authentic Education historically being a live event business, it's actually thriving, with profit margins increasing by 25%, plus Cham's managed to keep all 15 staff on with full pay and full hours.   Cham Tang of Authentic Education's 6 proven small business marketing strategies Use video as an education tool for all three stages of your marketing funnel (awareness, consideration, conversion). Be the face of your business. Create evergreen marketing and sales funnels. Accept that Facebook ads are cheaper. Create a SMS marketing strategy. Focus on what matters in your business.   Timbo's Top 3 Attention Grabbers from his chat with Authentic Education's Cham Tang I loved Cham's mindset around using Zoom for all three stages of the marketing funnel. How can your business take advantage of video? I love Cham's use of SMS marketing. I gotta say, my phone is the place where I receive the least amount of marketing. I love Cham's idea of being the face of your business. Like he said, “Everyone else is scared!” which makes it a real competitive advantage.   Links & resources mentioned in episode 504 Register here for Cham's free one-day marketing course Join Authentic Education on Facebook Belong Mobile Boost Mobile Ever Webinar Other episodes dedicated to marketing tips: SEO Tips for Small Business with Dana Ditomaso - Part 1 SEO Tips for Small Business with Dana Ditomaso - Part 2 How to nail your business pitch Last week's episode - Gardener Bryan Clayton has created the Uber of lawn care (and he's cleaning up!)   This week's Monster Prize Draw winner Maths tutor Jason Ursino of Learning Space   Thanks for tuning in. I'd love to hear your thoughts or questions about this episode, so feel free to leave them below ... See omnystudio.com/listener for privacy information.

Guest’s Background: Successwise was founded by Allan Dib. Allan is a serial entrepreneur, rebellious marketer, technology expert and #1 bestselling author. He has started, grown and successfully exited multiple businesses in various industries. One of his previous businesses was in the hyper-competitive telecommunications industry, where he faced heated competition from multibillion-dollar, multinational competitors.  In four years, Allan grew this business from a startup to being named by Business Review Weekly (BRW) as one of Australia’s fastest-growing companies—earning a spot on the coveted BRW Fast 100 list. Allan’s approach to business is practical and hands-on. He’ll share with you the exact strategies he has used to build several high growth businesses. More specifically he’ll cover marketing strategies that will help you bring in a steady flow of leads into your business. He’ll also share with you the technology and systems that allow your business to scale and the mindset you need to succeed as an entrepreneur. Website: successwise.com Phase 1: The “Before” Phase Step 1: Select your target market. Step 2: Craft your message. Step 3: Reach your prospects with advertising media. Phase 2: The “During” Phase Step 4: Capture your leads. Step 5: Nurture your leads. Step 6: Sales conversion. Phase 3: The “After” Phase Step 7: Deliver a world-class customer experience. Step 8: Increase customer lifetime value. Step 9: Orchestrate and stimulate referrals. Support the show.

Brad Giles is the founder of the strategic planning and coaching consultancy, Evolution Partners. He and is also the author of the book, Made to Thrive, The 5 Roles to Evolve Beyond Your Leadership Comfort Zone. Brad has more than twenty years’ experience as a serial entrepreneur, strategic planner and leadership coach, and has twice been recognised as a BRW Fast 100 founder and an EY Entrepreneur of the Year finalist. He is also actively involved in the Entrepreneurs Organisation. During the conversation Julian explores Brad’s book, Made to Thrive, in detail. Episode highlights include: Why Brad decided to write Made to Thrive The importance of accountability for both employees and suppliers CEOs being an ambassador for an organisation The importance of strategy and succession planning   Links Brad's LinkedIn Profile Evolution Partner's Website Purchase Made to Thrive

Episode #025 - On today’s episode of the Podcast I had the pleasure of speaking to Allan Dib. Allan is a serial entrepreneur, rebellious marketer and technology expert. He has started, grown and successfully exited multiple businesses in various industries. His last business was in the hyper-competitive telecommunications industry. It went from startup to four years later being named by Business Review Weekly (BRW) as one of Australia's fastest growing companies - earning a spot in the coveted BRW Fast 100 list. Allan is passionate about helping businesses find new and innovative ways to leverage technology and marketing to facilitate rapid business growth. As a highly sought-after business coach, consultant and public speaker, he frequently shares his proven strategies and cutting-edge tactics with people all over the world. A prime example of this is through his book The One Page Marketing Plan. Allan wrote the book he wished he had when starting his entrepreneurial journey. To date, he's sold over 200,000 copies which has helped entrepreneurs worldwide troubleshoot their marketing plans and unlock the door to exponential growth. Huffington Post named it one of the "top ten marketing books for small-to-medium-sized businesses." Allan is an expert when it comes to marketing. You could have the most incredible product or service in the world, but if nobody knows about it what’s the point. You need to be a incredible marketer and Allan will teach you how. At the end of the day, the best marketer always wins. I hope you enjoy this episode of CEO Journals. -------------- Make sure you connect with Allan on social. Be sure to grab a copy of his book The One Page Marketing Plan and visit www.successwise.com Follow me on Instagram: @CEOJOURNALS / @ETHANBRIDGE_ -------------- DON’T FORGET TO LEAVE A 5-STAR REVIEW IF YOU ENJOYED THE SHOW!

Today, we continue the conversation with a woman who has experienced much of what life has to offer. Growing up in Canada, she landed in Australia in ‘98 with $300 in her pocket, yet somehow went on to create, build and scale 7 businesses across 2 countries. Winning awards such as NSW Telstra Young business woman of the year & Small Business of the year, and BRW Fast 100 list for her success; somehow, Andrea Culligan ended up in an Ashram in Cambodia, traveled for 2yrs in India & Bangalore, started a whisky in LA, sang in bars in Nashville and worked with meditation specialists in Vietnam as her retort. I guess you could call this a version of “finding yourself”. She is now settled into Sydney as Partner within Deloitte Private, where she uses her experience to help fast-growth-scaling businesses limit the risk of failure. Clearly, Andrea, you pack a punch and I’m so intrigued to find out how you've honed such diverse life experiences into now helping others… Meet Andrea:Originally from Edmonton, Alberta, Canada, Andrea arrived in 1998 with dual citizenship, $300 and a thirst to explore. Since 1999, Andrea has enjoyed a highly engaging entrepreneurial journey. From launching one of the first free email services in Australia in 2000 to creating the largest student jobs board in Australia, to launching a nationally distributed publishing companies, to creating the first nationally operated distribution and logistics business with exclusivity in tertiary education centres she’s had a diverse background with creating, building and scaling 7 businesses across 2 countries (Australia & Canada). Whilst the highs of exiting 2 businesses, winning the NSW Telstra young businesswoman of the year, the NSW Telstra Small Business of the year, the BRW Fast 100 list and numerous others were rewarding, Andrea’s entrepreneurial career also brought the considerable lows that come with the risk of starting your own business. In 2014 Andrea took 2yrs to travel the world and rediscover what she wanted to be passionate about. During this time, she worked with meditation specialists in Vietnam, hung out in Ashrams in India and Cambodia, pivoted a business in Bangalore, started a whisky in LA and sang in bars in Nashville and New Orleans and of course did the obligatory trip to Burning Man. Through this Andrea realised her true passion was for working with fast growth scaling businesses to expedite success and limit the risk of failure. Andrea now sits as a Partner within the Commercial Advisory team at Deloitte Private where she brings her experience and knowledge, along with the power of the Deloitte team to clients from all industries and growth phases. Andrea also has a thirst for adventure outside of the boardroom and holds licences for most adventures including; car, boat, scuba, freediving and motorbike. Andrea’s passionate about the great outdoors and a great road and has travelled extensively on most forms of transport. Contact Andrea:Website: andreaculligan.comTwitter: @andrea_culliganLinkedIn: andreaculliganGo to http://www.bit.ly/thenatandsarahshow to catch this week’s livestream!

In this episode, I’m really excited to have as my guest, Dr. Amantha Imber, who is an innovation psychologist, best-selling author, and founder of Australia’s leading innovation consultancy, Inventium. Inventium has been recognised as one of Australia’s fastest-growing companies in the BRW Fast 100 list and was also awarded the BRW Client Choice Award for Best Management Consultancy in Australia. In 2016, Amantha was inducted into the Australian Business Women’s Hall of Fame. Amantha is the co-creator of the Australian Financial Review’s Most Innovative Companies list, an annual list that Inventium compiles, ranking Australia and New Zealand’s top innovators. Her thoughts have appeared in Harvard Business Review, The Huffington Post, Forbes, and Fast Company and she is the author of two best-selling books: “The Creativity Formula” and “The Innovation Formula”. In our discussion, Amantha talked to me about: The difference between creativity and innovation How to develop and sustain a culture of innovation Some great tips on innovation and productivity she's learned from guests on her How I Work podcast Listen to the podcast to find out more. Show Notes and Blog The Podcasts

Carl Hartmann knows how to grow and scale businesses … from scratch. In fact, he's one of Australia's leading serial entrepreneurs, having taken his first idea - Temando - to over 80,000 users, 3-billion transactions and over $55M in funding. And today, he shares his 5 tips for growing and scaling your business.   A little bit more about serial entrepreneur Carl Hartmann ... Carl Hartmann is a prominent, multi-award winning Australian entrepreneur best known from his work as Co-Founder & CEO of Temando which he took from an idea to one of Australia's largest technology companies. Having exited Temando in 2017, Carl now spends his time looking for the next big thing, investing in companies that make him sit up and take notice. In fact, he's the co-founder of Lyre's non-alcoholic spirits - remember we interviewed founder Mark Livings a couple of weeks ago?   So strap in as Carl: Shares the ups and downs of his entrepreneurial journey Give us his top 5 tips on how to scale a business just like yours And every now and then bamboozles me with tech talk that's way beyond my limit!   “Success is not a birthright, it is a privilege. Life is hard, the odds are against you and it's only with hard work, tenacity and sacrifice that we achieve success.” - Carl Hartmann, Serial Entrepreneur   Here's what caught my attention from my chat with serial entrepreneur Carl Hartmann: Be an evangelist for your business. If you can't, then maybe it's time to reset your mindset or get out! I love Carl's generosity of giving back. Whether it be through his adjunct professorship at Queensland Uni, or simply allowing would-be entrepreneurs to pick his brain … it's great to see people who have made it, giving back. Stay focussed by avoiding rabbit holes. Carl Hartmann Interview Transcription Tim Carl Hartmann welcome to the small business big marketing show. Carl Thanks for having me, Tim. Tim Now amongst other business titles, I see you are the Adjunct Professor of Entrepreneurship and Innovation at the University of Queensland. So does that make you like a modern day Dumbledore? Click Here To Download Full Transcription Resources mentioned: Carl Hartmann on LinkedIN Businesses that Carl has started include: Temando - Intelligent shipping & fulfillment software Shortlyster - Intelligent hiring optimisation platform Lyre's - Non-alcoholic spirits Raddin - Electronic wakeboards Last week's interview with Robbie Bell on how to offer amazing service as a wholesaler  Interviews I've done with other highly successful entrepreneurs: Andrew Banks from Morgan & Banks James Chin-Moody from Sendle Actually, pretty much any of the 460+ interviews you'll find here are with successful entrepreneurs   “Seriously … hire good people. Business is a team sport.” - Carl Hartmann, Serial Entrepreneur Please support the following businesses who make this show possible:   Authentic Education Learn highly effective marketing strategies directly from the co-founder of a BRW Fast 100 Company at events that are happening around Australia in June and July 2019.   American Express Business Explorer Credit Card Let your business expenses reward you. Every year.   Yellow Partner with Australia's #1 online business directory for all your digital marketing needs.   Switchnode Australia's Internet isn't great. That's why Switchnode exist. The solution is here and it's wireless.   If something in this episode of Australia's favourite marketing podcast peaked your interest, then let me know by leaving a comment below. May your marketing be the best marketing. [ For more interviews with successful business owners visit Small Business Big Marketing ] See omnystudio.com/listener for privacy information.

City Larder's Robbie Bell has worked in some pretty famous kitchens around the world. Now he's started his own business as a Charkuhturer. You know what that is, right?! And he treats his wholesales as if they were guests in a 5-star restaurant. A little bit more about City Larder's Robbie Bell ... After completing his apprenticeship as a young chef in England, Robbie Bell spent the first years of his career working for a Michelin-starred chef, and has gone on to hone his skills at some pretty fancy establishments around the world. Then in 2015, seeing a gap in the market for high-end shar-ku-tuh-ree and wanting to put his core skills to good use, Robbie and his wife started the City Larder which now supplies over 180 stockists across Australia with high-end pates and terrines. Robbie also hosts his own podcast - Cooking the Books - which is in its third season. You'll love Robbie. He's larger than life and has some solid views on how to build a business you love, and even stronger views on buying local (something I'm particularly passionate about).   “I work for my staff.” - Robbie Bell, City Larder   Here's what caught my attention from my chat with City Larder's Robbie Bell: I love the fact that he works for his staff, even to the point that he's helping one of his young blokes start his own business. What are you doing for your staff?  I love the fact that he's bringing a 5-star restaurant mentality to a wholesale business.  And I love his view that we should be more interested in supporting our local community than in the next pair of expensive shoes we buy.   Robbie Bell Interview Transcription Tim Robbie Bell. Welcome to the small business show. Robbie Thanks for having me. Tim Mate, you've worked in some pretty serious and well-known kitchens around the world what have you learned about pressure from cooking in some of the world's best kitchens? Click Here To Download Full Transcription Resources mentioned: City Larder's official website Robbie Bell's podcast - Cooking the Books Last week's interview with Cham Tang on how to optimise your Facebook advertising Interviews I've done with other great foodies: Daniel Wilson from Huxtaburger Jamie Cook from Stone & Wood Declan Lee from Gelato Messina “Be more interested in your community and not in buying a new pair of shoes!” - Robbie Bell, City Larder   Please support the following businesses who make this show possible:   Authentic Education Learn highly effective marketing strategies directly from the co-founder of a BRW Fast 100 Company at events that are happening around Australia in June and July 2019.   American Express Business Explorer Credit Card Let your business expenses reward you. Every year.   Yellow Partner with Australia's #1 online business directory for all your digital marketing needs.   Switchnode Australia's Internet isn't great. That's why Switchnode exist. The solution is here and it's wireless.   If something in this episode of Australia's favourite marketing podcast peaked your interest, then let me know by leaving a comment below. May your marketing be the best marketing. [For more interviews with successful business owners visit Small Business Big Marketing] See omnystudio.com/listener for privacy information.

Advertising on Facebook (and Instagram) can be a frustrating exercise, especially if you don't know what you're doing. But what if there were 10 simple things you could do to increase your ROI by multiples. Well guess what? There's ten simple things you could do to increase your ROI by multiples. And today's special guest, who's spent $2M of his own money on marketing, and is a Facebook Certified Professional Planner, is about to take us through them. One by one.   A little bit more about Authentic's Cham Tang... Cham Tang is Head Of Marketing and Co-Founder of Authentic Education, a multi-million dollar BRW Fast Starters 100 Company.   Cham has handled all the marketing in the company since day 1 and is a Facebook Certified Professional Planner. In fact, Cham was personally selected by Facebook to be privately mentored, and has spent over $600,000 in Facebook ads.   He has worked with speakers in the industry such as Anthony Robbins, Dr John Demartini and Chris Howard.   Cham is passionate about helping difference-makers attract more clients with simple marketing strategies.   In this very generous interview he: Shares 10 easy wins to drastically improve your Facebook advertising's ROI He reveals his biggest marketing learning from working alongside Tony Robbins And he talks about how he overcame a negative, procrastinating mindset in order to create a multi-million training business   “You don't have to get it right, you just have to get it started!” -Cham Tang, Authentic   Here's what caught my attention from my chat with Authentic's Cham Tang: I love Cham's learning from Tony Robbins … “The same reason they come is the same reason they will buy.” So now your challenge is to find the reason people are coming to your business in the first place. I love Cham's point about handling objections in your marketing copy. This is copywriting 101 … which BTW he teaches a lot more on during his one-day course - Authentic.com.au I love the idea of spying on your competitors ads inside the Facebook Ads Library.   Cham Tang Interview Transcription Tim Welcome to the small business big marketing show. Cham Thanks for having me. Tim Cham you and I have something in common we both love marketing. What do you particularly love about marketing? Click Here To Download Full Transcription Resources mentioned by Cham: Register here for Cham's free one-day marketing workshops around Australia and New Zealand Zapier - The easiest way to automate your work Fiverr - Find the perfect freelance services for your business Rev - Fast, quality transcription service Filmora - Simple video editor Emojipedia - The emoji search engine Inshot - Video crop app and video editing app   “The same reason they come is the same reason they will buy” -Tony Robbins   Please support the following businesses who make this show possible:   Authentic Education Learn highly effective marketing strategies directly from the co-founder of a BRW Fast 100 Company at events that are happening around Australia in June and July 2019.   American Express Business Explorer Credit Card Let your business expenses reward you. Every year.   Yellow Partner with Australia's #1 online business directory for all your digital marketing needs.   Switchnode Australia's Internet isn't great. That's why Switchnode exist. The solution is here and it's wireless.   If something in this episode of Australia's favourite marketing podcast peaked your interest, then let me know by leaving a comment below. May your marketing be the best marketing. [For more interviews with successful business owners visit Small Business Big Marketing] See omnystudio.com/listener for privacy information.

I was emceeing a function the other night when this fellow suggested I have a couple of cheeky G&Ts before going on-stage. “Thanks, but no thanks” was my response, as I never drink when working. Refusing to take no for an answer, he tells me the Gin is completely alcohol-free and tastes exactly like Gin. And in fact, if I didn't like Gin, there were 12 other flavours to choose from! “Show me the bar!” was my response. That guy was Mark Living's and he's cracked the code on a range of alcohol-free spirits called Lyer's that's taking the global beverage world by storm. A little bit more about Lyre's co-founder Mark Livings ... Mark Living's is the co-founder of a portfolio of businesses across marketing and advertising, logistics and fulfillment, print and merchandise production as well as brand incubation. He's also an active and successful venture capitalist. His current project is Lyer's - a non-alcoholic range of spirits that caught my attention at an event I was emceeing. Not only was the visual branding of the range absolutely beautiful, the Gin tastes like Gin and the Bourbon tastes like Bourbon … yet there wasn't a hint of alcohol in either! You're going to love this chat as Mark is an absolute expert on branding, launching new products, story-telling and so many other aspects of this dark-art we call marketing.   “In this age of social media, it's critical to create a social narrative and that's where our key brand ambassadors have a huge impact on the success of the Lyre's brand.” - Mark Livings, Lyre's Here's what caught my attention from my chat with Lyre's Mark Livings: As small business owners we can move incredibly quickly, so make the most of your agility. I love how Mark's built the Lyer's brand from the ground up. From the story behind the name (the Lyrebird is nature's greatest mimic), to the visual branding, to the stories that live on each bottle. Check out Lyres.co to see what I mean. I love his use of employing Brand Ambassadors to evangelise the Lyer's brand. Mark Livings Interview Transcription Tim Well Mark Living's of lyres. Welcome to the small business big marketing show. Mark Thank you Tim. Great to be chatting Click Here To Download Full Transcription Resources mentioned: Lyre's official website Last week's interview on Last week's episode with Sendle's James Chin-Moody This week's Monster Prize Draw winner is Jamie Ross of Premium Property Care   Please support the following businesses who make this show possible:   Authentic Education Learn highly effective marketing strategies directly from the co-founder of a BRW Fast 100 Company at events that are happening around Australia in June and July 2019.   American Express Business Explorer Credit Card Let your business expenses reward you. Every year.   Yellow Partner with Australia's #1 online business directory for all your digital marketing needs.   Switchnode Australia's Internet isn't great. That's why Switchnode exist. The solution is here and it's wireless.   If something in this episode of Australia's favourite marketing podcast peaked your interest, then let me know by leaving a comment below. May your marketing be the best marketing. [For more interviews with successful business owners visit Small Business Big Marketing] See omnystudio.com/listener for privacy information.

There are some businesses I wished I'd created. Sendle is one of them. It's disruptive, fun to use, and solves a painful problem us small business owners have. Today we meet founder James Chin-Moody who tells us how he's done it.   A little bit more about Sendle co-founder James Chin-Moody ... For the past couple of decades, Sendle founder James Chin-Moody has had an impressive career in anything but small business, working for the United Nations, the CSIRO, even the Australian Bureau of Statistics. For eight years he was a judge on ABC TV's The New Inventors show. Then finally, just a few short years ago, he saw the light and started a micro business that would soon become Sendle … an online-based parcel delivery service that is taking on the monopolistic Goliath that is Australia Post. Sendle has already been voted Australia's Best Courier service 2-years in a row, and employs over 100 staff and has experienced 40 months straight of 15% growth. Now full disclosure … I love Sendle. I have no financial interest in it, but I love it. I love what it stands for, what it does, its user interface, the fact that it's hugely reduced the price of sending a parcel to anywhere in the world, and the time it takes, and the fact that it's disrupting a staid old business in Aussie Post. So please excuse my embarrassing fan-boyishness that I display throughout this chat.   In this wide-ranging interview James Chin-Moody shares: Where the idea for Sendle came from How he got Sendle to market What Australia Post's reaction has been Why “Hell yeah” is his major decision criteria Why focusing on few marketing channels is best How focus speeds things up How he's created a simple, reliable, affordable solution for sending parcels And plenty more ... “We spend all our waking hours figuring out how to make parcel sending a joy and not a chore.” -James Chin-Moody, Sendle Here's what caught my attention from my chat with Sendle's James Chin-Moody: I love how James uses extreme examples to get the point across of how good Sendle eg. We can deliver a packet of Tim Tams to Everest Base Camp for just $10!” or “We've delivered 4 light hours of parcels so far!” What's an extreme way you could describe the effectiveness of your business? I love how the Sendle team's decision-making process is either a Yes, No or Hell Yeah! And I love how they're constantly asking “How can we make sending a parcel less of a chore and more of a joy?” In order to optimise their customer's experience. Choose fewer marketing channels and be really good at them.   “We've delivered four light years of parcels or thirty times to the sun and back!” - James Chin-Moody, Sendle James Chin-Moody Interview Transcription Tim James Chin-Moody. Welcome to the small business big marketing show. James Thanks for having me Tim. Tim I'm going to be a little bit of a fan boy. So you'll have to excuse that right up front. I love the Sendle brand. Click Here To Download Full Transcription Resources mentioned: Sendle's official website Last week's interview on how to build a business podcast with Nigel Morris This week's Monster Prize Draw winner is Faouzi Daghistani of Newlands Pizza in Coburg   Please support the following businesses who make this show possible:   Authentic Education Learn highly effective marketing strategies directly from the co-founder of a BRW Fast 100 Company at events that are happening around Australia in June and July 2019.   American Express Business Explorer Credit Card Let your business expenses reward you. Every year.   Yellow Partner with Australia's #1 online business directory for all your digital marketing needs.   Switchnode Australia's Internet isn't great. That's why Switchnode exist. The solution is here and it's wireless.   If something in this episode of Australia's favourite marketing podcast peaked your interest, then let me know by leaving a comment below. May your marketing be the best marketing. [For more interviews with successful business owners visit Small Business Big Marketing] See omnystudio.com/listener for privacy information.

Click here to access full show notes Hello! Welcome to the RealFastResults.com podcast! Allan Dib is on deck for this episode. He is a serial entrepreneur who considers himself to be a rebellious marketer. In addition to that, Allan is a #1 bestselling author, but it’s really the fact that he has grown multiple businesses in a variety of different industries that he’s being interviewed for today’s episode. Specifically, he’s built businesses in IT, telecommunications, and marketing. Several of his startups have been in the telecommunications industry, and in doing so, he has faced very stiff competition from multibillion-dollar and multinational competitors. One of the businesses has been grown from a startup to being named one of Australia’s fastest-growing companies by Business Review Weekly, earning a spot on the coveted BRW Fast 100 List. Allan has also made it his life’s work to provide clear and simple frameworks for entrepreneurs just like you! Please welcome Allan to the show… Promise: Book Marketing Clarity Hi! It’s a pleasure to be on the show. The big promise that I’m making to you today is to bring you marketing clarity. I want you to have a good understanding of what you are going to do with your book marketing. There’s so much hype out there, there’s so much nonsense, and there are so many bright, shiny objects that people tell you to follow when it comes to your marketing. There are Facebook ads, Google ads, Amazon ads, offline marketing, online marketing, and all of that. So, what I really want to deliver to you is some marketing clarity so that you really know what you are going to need to do, from a marketing perspective. That way, you can go from using random acts of marketing, and just throwing stuff at the wall, to really know, “Right, this is my strategy, and this is where I need to go.” Click here to access full show notes

There's been a lot of noise about the Banking Royal Commission findings, but for many people questions still remain: How is all this going to affect me? What if anything can I do about it? Who can give me honest objective answers on all of this? Well, over the last few weeks I have been trying to identify someone who's an expert observer on this important subject – someone independent who is intimately knowledgeable across the full spectrum of property, finance and wealth creation policies, practices and people. Someone who doesn't have a vested interest. And this is where today's guest Alex Whitlock is perfectly positioned to give you all of the answers. Alex is a Director of Momentum Intelligence, a multiple award winning media, information and market intelligence business that connects over a million of Australia's professional services communities across the full range of property, real estate, finance, investment, wealth, retirement, legal, defence and Small to Medium Enterprise sectors.  Momentum Intelligence is a leading provider of quantitative research to Australian business leaders. They've a proven track record of delivering actionable insights to leading financial intermediaries to help shape their strategic direction in complex markets. Alex's company has received four consecutive BRW Fast 100 rankings and is recognised as one of Australia's fastest-growing and most progressive media businesses. And Alex also walks the talk in the property arena, as an avid home owner and investor who has accumulated a joint multiple property portfolio currently worth over $7 million. In fact, we start our conversation by getting him to share the intimate details of his journey and learnings in property, so stay tuned. I've been a big fan of Alex's work and his hosting of a number of industry podcasts for a number of years now, including The Smart Property Investment show with his business partner Phil Tarrant. I love his passion, his well-informed insights and his forthright, down to earth ‘tell it like it is' approach – so there is no-one better to demystify the Banking Royal Commission. And I can't emphasise enough that we all have a very small window of opportunity to protect ourselves, by pestering and influencing politicians of all persuasions in the next few weeks before the Federal Election. And the quickest and easiest way to make a difference is to do two things: Join the recently formed Property Investment Council of Australia by jumping on www.pica.asn.au/membership and paying just $5/yr to join and build the ranks of other everyday Aussie property owners, so that we have a united apolitical voice to educate and advocate with all governments and protect the interests of all like-minded hard working Australians. Jump on two separate websites to sign the petitions and use the easy tick boxes to email your local politicians - Just go to www.keepcompetitionalive.com.au and www.brokerbehindyou.com.au/support-your-broker/   Please ask your family, friends and work colleagues to do this now. Now we cover a lot of very important ground in this very interesting and in depth conversation today, so stick with us till the end - otherwise you will miss out on some real opportunities to protect yourself and your future in what is proving to be very interesting times in the short to medium term. So do yourself a big favour and enjoy Alex Whitlock. Alex's book recommendation: How to Win Friends and Influence People by Dale Carnegie Get Invested is the podcast dedicated to time poor professionals who want to work less and live more. Join Bushy Martin, one of Australia's top 10 property specialists, as he and his influential guests share know-how on the ways investing in property can unlock the life you always dreamed about and secure your financial future. Remember to subscribe on your favourite podcast player, and if you're enjoying the show please leave us a review. Find out more about Get Invested here https://bushymartin.com.au/get-invested-podcast/  Want to connect with Bushy? Get in touch here https://bushymartin.com.au/contact/  This show is produced by Apiro Media - http://apiropodcasts.com

Ep #92: Simplify your business and marketing as much as possible but keep the high results. In this episode, Allan Dib shares how to create the 1-page marketing plan that works. We’ll put it into the nine steps system that you can change any time. Once in a while, I’d recommend you to go through each step, review how effective it is in business and adjust to your business goals. Allan is a serial entrepreneur, rebellious marketer and technology expert. Allan grew his business from startup to four years later being named by Business Review Weekly (BRW) as one of Australia's fastest growing companies - earning a spot in the coveted BRW Fast 100 list. Allan is passionate about helping businesses find new and innovative ways to leverage technology and marketing to facilitate rapid business growth. As a highly sought after business coach, consultant, and public speaker, he frequently shares his proven strategies and cutting-edge tactics with people all over the world. Time Stamped Show Notes: [00:22] About the episode and Allan Dib [01:53] In the beginning Allan didn’t have enough clients even if they liked his service, so he dived deep into learning marketing [05:00] The difference in marketing for big businesses and small companies [08:40] Why you need only the one-page marketing plan [10:29] The foundation of your marketing plan with the example of the marketing message that will help to reach the right audience [12:27] Reaching your potential clients as a part of your 1-page marketing plan [16:34] The sale's part of your marketing plan and getting more clients [22:47] An example of how the sale’s part of the marketing plan systematically works in business [25:08] When to adjust your marketing plan while you grow your business [27:16] How Allan use this 1-page marketing plan to his service  and upcoming product businesses [29:41] Where to find Allan online [30:28] For the show notes go to marinabarayeva.com and subscribe to the Marketing for Creatives show Let’s get in touch: Check what influencer you are as an entrepreneur. Take a quiz at marinabarayeva.com/influencer Did you get new insights? Please leave a short review on iTunes Follow on Instagram @MarinaBarayeva Follow on Twitter @MarinaBarayeva

Allan Dib is a serial entrepreneur, rebellious marketer and technology expert. He has started, grown multiple businesses in various industries including IT, telecommunications and marketing. One of his previous businesses was in the telecommunications industry where he faced heated competition from multibillion-dollar, multinational competitors. Allan grew his business from startup to four years later being named by Business Review Weekly (BRW) as one of Australia's fastest growing companies - earning a spot in the coveted BRW Fast 100 list. Allan is passionate about helping businesses find new and innovative ways to leverage technology and marketing to facilitate rapid business growth. As a highly sought after business coach, consultant, and public speaker, he frequently shares his proven strategies and cutting edge tactics with people all over the world.

Steve was a guest of StartCon, Australia’s largest startup and growth conference. It was held over two days at Randwick Racecourse in Sydney on Nov. 30 and Dec. 1. One For The Books The story of Booktopia, ‘Australia’s favorite bookstore,’ and how they’re conquering the competition—even Amazon. Once upon a time, a programmer who got his start with IBM was given an enchanted opportunity to create a magical bookstore that would one day battle powerful giants. The magical power? With just a click of a button, Australians could have brand new books delivered within days to their doorsteps. And just like in most fairy tales, our hero and his friends stumbled upon the opportunity entirely by accident. “We literally fell into it,” says Steve Traurig. Traurig and his two brothers-in-law, Tony and Simon Nash, were running an online marketing consulting business when Angus & Robertson, the 130-year-old Australian bookseller, approached them and asked if they would be interested in getting into the book business. The pitch was a white label book retail website, meaning that everything from the website creation to the distribution would be handled by Angus & Robertson. All Traurig and company had to do was add their personal flair. But Booktopia, the company that arose from that project, would end up becoming something much bigger. Nearly 15 years after Traurig’s brother-in-law said he “wouldn’t mind giving that book thing a bit of a go,” Booktopia has served over 4.2 million Australians and is on track to bring in $115 million this year, making it the market leader in online book sales. Oh, and they now own Angus & Robertson. The journey from their very first book sale to squaring off against Amazon for online book supremacy in Australia was a chess game of strategic move after strategic move. Thanks to some shrewd decisions, including focusing on customer interaction and building their own ecommerce and fulfillment systems, Booktopia’s well on its way to happily ever after. A White Label Bookshop, Transformed In 2004, with only $10 a day to put toward advertising their new business, Traurig and the Nash brothers dove headfirst into the book world. “When we first started, we owned nothing,” Traurig says. When Booktopia first launched, Angus & Robertson created their website, managed their distribution and owned the brand. Traurig and his brothers-in-law were responsible only for marketing, so they created a few Google AdWords campaigns (one of which is still running today) and waited for their first books to sell. By the end of the first year, they were doing $100,000 in business a month. This worked beautifully for the trio and for Booktopia for three years, but in 2007, they had to confront the reality that what they were building, with revenue ever increasing, could all go away in an instant. They also realized that the fulfillment company was neither able to keep up with the growth they were experiencing, nor were they able to meet the expectations Traurig held. “We decided we had to go out on our own, because we were actually building a company of value,” he says, “and we realized that if you want to have something of value, you have to do it yourself.” Things were going well, and they realized that in the current setup, they didn’t really own anything of substance, should they ever want to sell. So they broke away from the fulfillment company and set out to turn Booktopia into something of their own. They set up their first warehouse, hired a warehouse manager, bought some shelves off eBay, and got to work building their own core systems. “Dealing with those sorts of numbers in databases, in the website, in the front end, in the backend, etc., the scale is beyond almost any other retail environment, and we had to make it all work,” he says. “We built the systems ourselves and that takes particular commitment and skill.” With all of the changes taking place, it would have been reasonable to see a marked customer drop off. Before the transfer, they did about 130 orders a day, but that number only dropped to about 110 a day, even after everything from their systems to their website changed. Through it all, the Booktopia customers remained loyal. In fact, the focus Booktopia places on the customer experience would come to define their brand. “It’s about the customer obsession,” Traurig says. “About putting yourself in the place of the customer.” When Traurig and his brothers took on the fulfillment side of the business, they began with only a single book on their physical shelves, but knew that building up their stock was the only way to give their customers the best experience. Instead of the long wait from the moment an order was placed until a supplier could deliver the order and then ship it off, all they had to do once they built up stock was grab an item from the shelf the moment the order came in and send it along. “That was essentially a business-changing experience, because the feedback we got from the customer was instantaneous,” he says. Customers responded with glee that their books arrived so quickly, inspiring them to remain loyal and recommend the bookseller to friends. Because of this organic growth, Booktopia has never needed to take on investors. Even without investors, they have consistently outmatched the competition and met their sales goals. In fact, they made the BRW Fast 100, Financial Review’s list of the fastest growing Australian brands, seven times between 2009 and 2016, the only company to do so. Traurig says that they have also built strong relationships with their banks, something he describes as a critical part of doing business. This gives them additional wiggle room if necessary, staving off a need for traditional investors. “A lot of startups, a lot of founders, think they immediately need to go out and grab someone else’s money and give away bits of the company,” he says. “There’s definitely merit in doing that for certain types of models. We chose to actually build a solid business organically and build it off the back of our customers and customer service.” And this approach has carried them through what could have been a business-ending battle. Squaring Off Against a Giant When Amazon announced that it would be launching in full in Australia at the end of 2017, Traurig wasn’t nervous. The institutions they worked with, however, had concerns. The gargantuan online retailer had generated $136 billion in revenue the year before, with all signs pointing to continued growth. So how was “Australia’s local bookstore” going to keep up? Well, according to Traurig, they had been keeping an eye on the behemoth from the very beginning and hadn’t let its success deter them. “From our point of view, when we started Booktopia, Amazon was shipping $100 million worth of books into Australia already, and we didn’t worry about that,” he says. “We were fearless.” They focused instead on their own business, and the most important asset: the customers. Due to its global nature and size, Amazon has an impersonal quality to it that Traurig says Booktopia always vowed to counter. For example, Booktopia’s website has the office’s physical address, email, and phone number on every single page, not only allowing but encouraging customers to reach out and share praise, complaints, and questions instantaneously. They wanted to be accessible and feel like a part of the community. To keep up with the emails and phone calls, they quickly hired their first customer service staff, a cheerful individual who still answers the questions of Booktopia customers today. Traurig says they take customer feedback extremely seriously and use it to inform their continued development. With a 20-person development team on the case, he says that Booktopia is always in pursuit of the best possible user experience, a quest that can only be completed through regular, honest feedback. Traurig says that this approach to customer service has been the key to keeping up with the competition. “All throughout our history, Amazon has been this massive company…but we were just focused on getting product to our customers.” And if winning 2016’s National Book Retailer of the Year and 2017’s National Bookstore of the Year at the Australian Book Industry Awards is any indication, Booktopia’s approach is working. The Next Page Today, Booktopia has over 6 million products available on their website with over 150,000 of those titles in stock in a 140,000 square-foot distribution center. They also acquired Angus & Robertson, along with its online store Bookworld, in 2015. “It’s a 130-year-old company that had a very, very good chance of disappearing completely,” Traurig says. “So for us, it was also an honor.” The company currently runs as its own business unit with independent marketing, branding and customer base. The founders also have high hopes for the company’s automated systems and distribution center. To demonstrate their capabilities, Booktopia acquired an online camera and optics company. In doing so, Traurig and his partners are hoping to show that their systems can handle more than a single type of product. So what’s next for Australia’s favorite bookstore? Although they ventured down the path of going public in 2016, they pulled the IPO just before launch, choosing to remain a private company. With Amazon looming, and after watching several other online companies attempt to go public and fail spectacularly, they decided to keep things as they were. While Traurig has a “never say never” mindset toward another try at going public, there are no plans to move in that direction for now. “Our customers have been our investors,” Traurig says. “What we’ve always chosen to do is delight the customer.” And in true fairytale fashion, delight them they will. Steve Traurig’s Tips on Building a Sellable Company While founders are still scaling the challenging mountains that come with launching a business, it might seem silly to think 500 steps ahead to the day they will be shaking hands on the sale of the company. But Steve Traurig believes building a company that will someday attract a buyer starts on day one, so he offered three tips to creating a company that will sell. Make Sure Your Bookkeeping is Impeccable “One of the things we’ve always done is make sure that our financials, our financial reporting and our accounting are top notch,” he says. As you might expect, well-kept books have always been a priority at Booktopia. From the very beginning, they sought financial advice when necessary and kept all of their books in perfect order. And because neither he nor his other co-founders had strength in bookkeeping, they always made it a number one priority to hire someone skilled. “It may just all look like a whole bunch of receipts and a pain the neck…but aim to set up solid financial management right at the beginning.” Create as Many Original Things as You Can In the beginning, Booktopia was a white label website, but when it started to flourish, Traurig and his partners realized they needed to make some changes. “If we wanted to sell it,” he says, “we had nothing to sell,” Traurig says. So they decided to build all of their own core systems to create something that would be attractive to eventual buyers. Traurig encourages founders to use as many original systems as possible and innovate wherever feasible. In doing so, the value of the company you may someday look to sell increases significantly. Demonstrate What You’ve Built Now that you’ve created something original, it’s time to show what it can do! Perfect its intended capabilities and then push its limits. This is what Traurig says they are currently doing at Booktopia with their distribution systems. Because they created the automation used in the center, they decided to demonstrate to potential buyers that it could handle more than one product at a time, leading them to purchase a camera company. The only thing better than an innovative creation is one that can be used in more than one way. Traurig says that demonstrating this is a great way to build a sellable company. Key Takeaways How this self-professed tech guy “fell into” starting an online bookstore that rivals Amazon How Booktopia has remained fully self-funded for 15 years Why they pulled an IPO just before it went live How he felt about Amazon coming to Australia For bootstrapped businesses, how to know when it’s time to build your own internal tools and handle shipping and fulfillment yourself The reasons behind the acquisitions Booktopia has made, particularly Angus & Robertson How Booktopia approaches Conversion Rate Optimization (CRO)

Allan Dib is the author of ‘The 1 Page Marketing Plan' a delightfully clear and concise book that simplifies marketing for anyone unsure of the next step to take. Allan has built and exited a number of companies, has been on the ‘BRW Fast 100' list, but truly gets the motivations of small, one-person businesses.

Allan Dib is the author of ‘The 1 Page Marketing Plan’ a delightfully clear and concise book that simplifies marketing for anyone unsure of the next step to take. Allan has built and exited a number of companies, has been on the ‘BRW Fast 100’ list, but truly gets the motivations of small, one-person businesses.

In 2008, Bernie (B. Eng) founded Alyka, an agency specialising in digital marketing and web development. In just a few years, he transformed the business from a small start-up to an industry-leading firm with 45+ digital experts and an international presence. As Managing Director, he brings more than 20 years’ experience to the business, and is widely regarded as a thought leader in digital strategy and technical innovation. In 2014, Alyka was the only Western Australian digital marketing company to be listed in the BRW Fast 100 acknowledging the company’s average growth of 81% for each of the past five years. Bernie won a 40Under40 award in the same year, recognising his entrepreneurial skills and business success. Alyka continues to win awards for 2016 and 2017 – Business News Professional Services Rising Stars Award and AFR Fast 100 respectively. Bernie holds a Bachelor of Engineering, majoring in Information Technology from the University of Western Australia.

"Brent Valle is a born speaker, entrepreneur, passionate surfer, snowboarder and all round adventurer known for pushing boundaries and building big business! He is a multi award award winning business person who has been recognised by CRN for growing Australia's fastest growing tech company in 2013 (2nd 2014, 9th 2015, 10th 2016 and All Star Category in 2017), and the countries 5th fastest growing company across all industries in the BRW Fast 100 2015. He was the co-founder of award winning technology company NGage Technology with close friend Jarrod Bloomfield. The team grew the company from $0 - $27 Million in just 5 short years and it continues to be a key leader in the IT space. In early 2017, Brent decided to parts ways with NGage Technology to follow his passions of assisting, inspiring and working with others and founded The Future Phase. Fortunately for Brent, within weeks after coming to the realisation that he wanted to follow his passions, an ASX tech-company expressed interest in NGage and within 6 months the business was sold in a multi-million dollar deal. The Future Phase is a cause that Brent hopes to use his visionary business acumen, unbridled enthusiasm and love for adventure to inspire others to achieve their own best selves, make an impact on a grander scale and leave the world a better place. It is a cause that facilitates growth, transformation and adventure of busy individuals, entrepreneurs and corporations to exceed themselves above and beyond. He has developed the first of it's kind leadership program called Future X - The Worlds First Leadership and Mentoring Program Where Business Meets Adventure which is designed for medium to large enterprise corporates, and is also growing a community of entrepreneurs and business owners that want to take on the world called the GameChangers with an exciting product being launched in the next month. Since founding The Future Phase in early 2017, Brent continues to seek out more opportunities and recently acquired Bells Surf Wax™, a business he is extremely passionate about. Since acquiring in September 2017, Brent has since turned the business around, something he has a knack in doing and has gone onto successfully launch with amazing success at the 2018 Rip Curl Pro at Bells Beach. He is often referred to as courageous and a go-getter with limitless determination by his peers and continues to inspire and empower them to push through their boundaries both in life and business. But also knows where his strengths lie, a real entrepreneur and business dude, passionate surfer, snowboarder and adventurer and the thing he takes most pride in is being an awesome Dad to his 2 kids. Brent is extremely passionate about sharing his personal and business journey to inspire others to live a happy, healthy, successful and purposeful life with strong relationships. A born speaker, Brent has an amazing ability to keep his audience members engaged, allowing them to walk away inspired, motivated and having learnt something new. His personal story is really quite phenomenal and counts his blessings every day because he realises just how lucky he is to be here, even though there were shocking and traumatic circumstances involved. He is determined to give back to the planet and to youth and to date has contributed over $50,000 across 4 charities and has personally volunteered over 40 hours of work. He is a proud member of 1% For The Planet. Brent Valle is a force of nature with a passion for life and making the world a better place in every way he can. As a highly successful entrepreneur, rugged outdoor sportsman and a true humanitarian, he's not content to just forge his own business and life successes, he earnestly works to bring others along for the ride. And aims to encourage you to join him."

Marketing is essential for any modern dental practice owner. In this episode, I'm joined by marketing genius, Allan Dib to share with us tips for how you can improve your marketing. Allan Dib is a serial entrepreneur, rebellious marketer, technology expert and #1 bestselling author. He has started, grown and successfully exited multiple businesses in various industries. One of his previous businesses was in the hyper-competitive telecommunications industry, where he faced heated competition from multibillion-dollar, multinational competitors. In four years, Allan grew this business from a startup to being named by Business Review Weekly(BRW) as one of Australia's fastest-growing companies—earning a spot on the coveted BRW Fast 100 list. On this episode, we discuss: 03:08: How you can learn marketing as a new skill 04:38: What exactly is marketing 05:26: Common mistakes people make with their marketing (and how you can avoid them) 11:52: The elements of a good marketing plan 16:54: What you need to know about direct response marketing 21:33: The 3 things you need to execute your marketing plan: Tools, Assets, and Processes (TAP) 25:57: How to craft a high converting offer 27:53: What is authority marketing and how do you do it 32:31: Do you need an Ideal Patient Avatar to improve your marketing? 35:14: Tips for marketing to the affluent Find out more about Allan Dib [https://successwise.com](https://successwise.com)

National Property Buyers Stephen is the Director of National Property Buyers Brisbane and has over 20 years of experience in residential property. During his many years as a Property Buyer's Agent, Stephen has assisted clients to grow their property portfolio with premium investment grade properties and profitable developments. In this episode of Property Showcase, Stephen McGee, joins editor of Real Estate, Tim Neary, to reveal the strategies to make proper informed decisions, what mentalities not to adapt and what investors should really be looking for when doing their research before purchasing. You will also hear from Stephen about: Why you should follow the wealth The two opposing schools of thought on what is the most important factor of property investment What is driving the value of growth in the market Small Is The New Big Ian Ugarte is a Board Member of the Australian Housing Initiative. He is a property expert, educator, author and change maker. He is and passionate about creating co-operative partnerships between Social Agencies, Government and Private Investors to bring back the genuine connection of community through the provision of elegant housing diversification. Join second guest Ian Ugarte and host Tim Neary as they discuss the increasing issue of housing affordability prices Australia is facing, his thoughts on the current Brisbane market and what needs to happen for the market to become affordable. You will also hear from Ian about: What Australia really needs from the government Investment strategies that really work for everyday home owners Compelling reasons to develop smaller and smarter Rethink Investing Scott O'Neill is the founder and director of Rethink Investing, a property investing company specialising in finding rare positively geared/high growth properties all around Australia. With a current portfolio of 28 properties worth over $17,300,000, Scott is one of the most successful young property investors in Australia. Rethink Investing is a BRW Fast 100 company and one of Australia's most trusted residential and commercial property buyer's agencies. Join third guest Scott O'Neill and Tim Neary, as they discuss the opportunities that exist in Australian markets, specifically Queensland, and how each market is performing with consideration of housing and employment status. You will also hear from Scott about: How external factors have impacted markets Why infrastructure and jobs impact markets to boom or decline The risks and rewards of commercial property   FOLLOW US Did you like this episode? Show your support by rating us on iTunes (Smart Property Investment Podcast Network) and by liking and following Smart Property Investment on social media: Facebook, Twitter and LinkedIn. If you have any questions about what you heard today, any topics of interest you have in mind, or if you'd like to lend your voice to the show, emaileditor@smartpropertyinvestment.com.aufor more insight! www.smartpropertyinvestment.com.au      

Learn why you need to commit yourself to be a marketer for your business to succeed Know why customer journey is important Learn how entrepreneurs resist the marketing ‘bright shiny object' syndrome   Resources/Links: www.successwise.com Allan's Book - The 1 Page Marketing Plan Book Summary   Allan Dib is a serial entrepreneur, marketer, technology expert and founder of Successwise. He has started, grown and successfully exited multiple businesses in various industries. His latest business was in the hyper-competitive telecommunications industry that went from startup to four years later, being named by Business Review Weekly (BRW) as one of Australia's fastest growing companies – earning a spot in the coveted BRW Fast 100 list. In this episode, Allan shares the practical and hands-on marketing strategies that he used to build and scale successful businesses. He also deep dived on the importance of commit yourself to be a great marketer to be able to sell your services better. Check out these episode highlights: 00:33 - Allan Dib's entrepreneurial and marketer journey 01:20 - Allan describes his ideal clients 01:45 - problems that Allan solves for clients who seek marketing clarity and wants to scale up 02:10 - symptoms clients experience with their ‘random acts of marketing' problems 03:22 - common mistakes that business owners do with regards to their marketing 05:27 - Allan's Valuable Free Action (VFA): Commit to becoming a marketer. 06:50 - Allan's free Valuable Action Resource (VAR): www.successwise.com 07:40 - Allan's most Valuable Free Tip (VFT) Tweetable Takeaways from this Episode: Have a good idea of the entire customer journey or the prospect journey, where does someone start off as a cold prospect who does not know, like and trust you and how do you take them to a system, they end up a raving fan customer of yours. Commit to becoming a marketer. Business is a team sport. You really cannot do it by yourself. Start with a coach build a team and do it in a professional way.

 Learn why you need to commit yourself to be a marketer for your business to succeed Know why customer journey is important Learn how entrepreneurs resist the marketing ‘bright shiny object’ syndrome Resources/Links: www.successwise.com Allan’s Book - The 1 Page Marketing Plan Book Summary Allan Dib is a serial entrepreneur, marketer, technology expert and founder of Successwise. He has started, grown and successfully exited multiple businesses in various industries. His latest business was in the hyper-competitive telecommunications industry that went from startup to four years later, being named by Business Review Weekly (BRW) as one of Australia’s fastest growing companies – earning a spot in the coveted BRW Fast 100 list. In this episode, Allan shares the practical and hands-on marketing strategies that he used to build and scale successful businesses. He also deep-dived on the importance of commit yourself to be a great marketer to be able to sell your services better. Check out these episode highlights: 00:33 - Allan Dib’s entrepreneurial and marketer journey 01:20 - Allan describes his ideal clients 01:45 - problems that Allan solves for clients who seek marketing clarity and wants to scale up 02:10 - symptoms clients experience with their ‘random acts of marketing’ problems 03:22 - common mistakes that business owners do with regards to their marketing 05:27 - Allan’s Valuable Free Action (VFA): Commit to becoming a marketer. 06:50 - Allan’s free Valuable Action Resource (VAR): www.successwise.com 07:40 - Allan’s most Valuable Free Tip (VFT) Tweetable Takeaways from this Episode: “Have a good idea of the entire customer journey or the prospect journey, where does someone start off as a cold prospect who does not know, like and trust you and how do you take them to a system, they end up a raving fan customer of…Click To Tweet “Business is a team sport. You really cannot do it by yourself. Start with a coach build a team and do it in a professional way.” - @allandibClick To Tweet --------------------------------------------------------------------------------------------------------------------------------- If you want to acquire new leads and grow your business consistently, you need marketing. And if you're a small-to-medium-sized business with a limited budget, you need to be implementing direct response marketing. It's key to your business success. ---------------------------------------------------------------------------------------------------------------------------------

Tony Nash CEO of Booktopia started his company on a $10 per day budget in February 2004. He shares his fascinating journey on becoming Australia's biggest online book retailer without ever having set out a “grand plan” of doing so. Realising early on that focusing on his passion for books and “being one thing to one group made it easier to connect with the consumer” Booktopia now sells one product every 8 seconds. From stocking it's first title in 2007 to now stocking 130,000 titles and 700,000 units ready-to-ship. The company operates from its Sydney Headquarters and Distribution Centre with a floor space of 13,000 square metres and ships 20,000 items per day.    Tony brings a refreshing view to Amazon's arrival in Australia and isn't afraid of a little (or even big) competition reminding us that, “There is no point in freaking out. You can still have your spot in the world.” Booktopia plans on maintaining their spot by “keeping an eye on competitors through peripheral vision instead of focusing on them.” Part of Booktopia's successful formula is to help their customers “discover something new” by adding value to the their lives and providing them with books to read that they never knew existed.     In 2015 Booktopia bought Angus & Robertson Bookworld, a 130 year old iconic Australian brand. With revenues exceeding $100 million for the first time in 2017. In 2014 Booktopia won the Telstra Medium Sized Business of the year award for NSW and became the first ever company to make the BRW Fast 100 for seven years from 2009 to 2014 and again in 2016. Tony offers listeners great tips on how to ensure their staying power in this market and how to make the purchase process a smooth transaction. He also divulges why the Romance genre helped his company heat up book sales!    Digital Leadership Podcast interviews by Doyle Buehler - The Digital Entrepreneur http://www.twitter.com/doylebuehler https://au.linkedin.com/in/doylebuehler   For speaking engagements and interview requests for digital strategy, social media and online marketing, please email: doyle@thedigitaldelusion.com                         More details on each digital strategy podcast episode available here: http://www.thedigitaldelusion.com/podcast   Join the discussion of digital strategy, leadership and marketing online on our Facebook Exclusive Group: https://www.facebook.com/groups/onlineinnercircle/   Get a copy of the international best seller - The Digital Delusion -www.thedigitaldelusion.com/3 or on Amazon: http://amzn.to/1V819mQ   Take the Digital Leadership Quiz: http://www.leadership.digital   www.thedigitaldelusion.com   (C) 2017 Doyle Buehler

Adam Centorrino is a perfect example of an entrepreneur who’s innovative ideas have brought success. He’s founder of Centorrino Technologies, a company that provides technology solutions to businesses. The company’s grown 30 percent year-on-year since it opened its doors 9 years ago, gaining BRW Fast 100 status along the way. Adam’s success lies not only in the technologies he’s developed, but in the innovative systems he’s introduced, particularly his focus on customer service and care of his staff.

Dr Amantha Imber is an innovation psychologist, best-selling author, and founder of Australia's leading innovation consultancy Inventium. Inventium has been recognised as one of Australia's fastest growing companies in the BRW Fast 100 list, and was also awarded the BRW Client Choice Award for Best Management Consultancy in Australia. In 2016, Amantha was inducted into the Australian Business Women's Hall of Fame. With a PhD in organisational psychology, Amantha has helped companies such as Google, Coca-Cola, Disney, LEGO, Red Bull, American Express, Virgin Australia, Commonwealth Bank and many others innovate more successfully. Amantha was a finalist in the 2015 Telstra Business Women of the Year awards. Amantha is the co-creator of the Australian Financial Review's Most Innovative Companies list, an annual list that Inventium compiles, ranking Australia's top innovators. Her thoughts have appeared in Harvard Business Review, The Huffington Post, Forbes, and Fast Company and she is the author of two best-selling books: “The Creativity Formula” and “The Innovation Formula”.

With two acquisitions to his name, five startups on the go and a list of investments, IT entrepreneur Geoff Rohrsheim has an unquenchable fire in the belly. Geoff is a former EY Entrepreneur of the Year winner for the southern region and had 3 start-ups appear in the BRW Fast 100. His company, Kloud Solutions grew rapidly in five years and was ranked the fastest growing company in Australia in 2014, before being acquired by Telstra in early 2016 for north of 40 million dollars. This was Geoff's second sale. His first company, Strategic Data Management, was also picked up for a multi-million dollar sum .. and he explains the fundamentals of planning for a successful exit. He tried retirement for a few months but got bored. Geoff is currently co-founder of five startups, all focused on emerging fields in tech, and explains how he keeps on top of the growing companies. Not bad for a bloke who finished high school having never touched a computer. Geoff comes from humble beginnings, he's one of six kids, and his siblings include an orthopaedic surgeon, navy pilot and the general manager of Uber Aus/NZ. Geoff shares insights into his high performing family, approaches to education and learning, risk and keeping the fire in the belly. Geoff was part our panel at the InDaily Business Index Event, which you can listen to in Episode 56, but this episode goes deeper into his fascinating story. Connect with Geoff: https://au.linkedin.com/in/geoffrohrsheim Startup references: Exposé: Data Exposed http://exposedata.com.au/ (current) Cevo Australia https://www.cevo.com.au/ (current) Hatch Creations http://www.hatchcreations.com.au/ (current) Chamonix IT Consulting http://chamonix.com.au/ (current) Kloud Solutions http://www.kloud.com.au/ (acquired) Connect with Rooster Radio - sign up to our mailing list and join our Facebook community: http://roosterradio.biz http://facebook.com/roosterradioHQ For podcasting strategy, production and commercial services, visit: http://apiropodcasts.com For other content and marketing services, visit: http://apiroconsulting.com (Andrew Montesi) For leadership and and high performance services, visit: http://jamesbegley.com.au (James Begley)

We talk about Culture and I go through the huge mistake that I made at Extreme Networks by not focusing on growing a great culture at the company.  Our company was going along brilliantly, was featured in the BRW Fast 100.  After that, I defocused and my laissez faire leadership style meant that stronger personalities in the team were able to mould the culture of our company.  Customer feedback was really bad and I got to the point where I didn't want to go to work.  Poor culture makes it harder to bring in great team members, harder to retain them, harder to retain great staff, so getting the culture right is critical to growing your small business. In Tech Focus we talk about Wordpress.  For 99% of small businesses, Wordpress is perfect for their website.  We look at why you should be using Wordpress for your website and more importantly, why YOU as a business owner should be able to use your Wordpress website. We talk about how Wordpress compares with Wix and why Wix may not be great for your business. We talk about King Leonidas and his great quote from Thermopylae and why he said, "Then we will fight in the shade".  Tina and I often say this when we have a bad day at the office.  

DR. AMANTHA IMBER is an innovation psychologist, best-selling author, and founder of Australia’s leading innovation consultancy Inventium. With a PhD in organizational psychology, Amantha has helped companies such as Google, Coca-Cola, Disney, LEGO, Red Bull, American Express, McDonald’s, Virgin, Commonwealth Bank and many others innovate successfully.  Inventium has been recognized as one of Australia’s fastest growing companies in the BRW Fast 100 list, and was also awarded the BRW Client Choice Award for Best Management Consultancy. I chat to Amantha about how companies can overcome their fear of taking risks and understanding that innovation is much more than a buzzword or a breakout room with multi colored bean bags.   Guest Info inventium.com.au Twitter @amantha Book