Podcast appearances and mentions of pavan bahl

Pavan is a dynamic individual with a broad range of skills and interests. He grew up in a bustling city where he developed a deep passion for technology and innovation from an early age. With his sharp eye for detail and his insatiable curiosity, Pavan quickly excelled in his studies and began conducting cutting-edge research in artificial intelligence and machine learning. Give us a follow! Social Media Instagram - @pandanomicspodcast or @davidchenpanda Learn more about our host "David Chen" at www.pandanomics.com Business Inquiries - pandanomicspodcast@gmail.com

Career advertising entrepreneur Tim Ringel discusses how he thinks about connecting to audiences via advertising strategy for his clients. Platforms, segments, performance marketing vs brand, optimizing for holistic advertising success. This show that you've learned to love and watch grow, Fashion Is Your Business…is rebranding soon. We will have an expanded focus beyond fashion, and with new hosts, Alesia Lanzo, Simeon Siegal, along with Pavan Bahl.  Here's why: The landscape of brand and innovation has evolved tremendously since first launching, and we will now focus more broadly on how innovative brands develop direct engagement & successful relationships with their customers.  We hope you enjoy the new vibe, starting September this show will rebrand as Direct to Community Podcast, presented by Bellwether Culture.See omnystudio.com/listener for privacy information.

Recorded Jan 2022. How Athletic Greens has bootstrapped to $100M in revenue, and now plans their approach after recently raising $115M on $1.2B valuation!  This show that you've learned to love and watch grow, Fashion Is Your Business…is rebranding soon. We will have an expanded focus beyond fashion, and with new hosts, Alesia Lanzo, Simeon Siegal, along with Pavan Bahl.  Here's why: The landscape of brand and innovation has evolved tremendously since first launching, and we will now focus more broadly on how innovative brands develop direct engagement & successful relationships with their customers.  We hope you enjoy the new vibe, starting September this show will rebrand as Direct to Community Podcast, presented by Bellwether Culture.  See omnystudio.com/listener for privacy information.

Pavan Bahl sits down with Marjorie Hernandez to discuss the impact Digital Fashion and the Metaverse will have on the Fashion industry. Recorded at NRVLD.co during Miami Art Week December 2021 at the Kimpton Surfcomber hotel. To join our community programming and live recording events, apply for free access to these programs at www.bellwetherculture.com.See omnystudio.com/listener for privacy information.

Pavan Bahl sits down with Blake Jamieson to discuss how he and other artists are seeing success in various aspects of NFT and Web3. Recorded at NRVLD.co during Miami Art Week December 2021 at the Kimpton Surfcomber hotel.To join our community programming and live recording events, apply for free access to these programs at www.bellwetherculture.com.See omnystudio.com/listener for privacy information.

Pavan Bahl sits down with Swan Sit to discuss the intersection of brand and web3. Recorded at NRVLD.co during Miami Art Week December 2021 at the Kimpton Surfcomber hotel.To join our community programming and live recording events, apply for free access to these programs at www.bellwetherculture.com.See omnystudio.com/listener for privacy information.

The events industry went from doom and gloom to rapid digital evolution within the past 16 months, bringing exciting new formats and experiences. Spring Studios is known for hosting some of the largest and coveted events in art, fashion, music, and film. This includes New York Fashion Week. In this conversation from December 2020, Pavan Bahl sits down with Spring Studios CEO Tim Ringel on his journey navigating their business through the Covid pandemic, and how he is planning for the future of hybrid events.  To join our community programming and live recording events, apply for free access to these programs at www.bellwetherculture.com.   See omnystudio.com/listener for privacy information.

As someone says goodbye to "Fashion Is Your Business", the original hosts Marc, Pavan, and Rob reflect on six-and-a-half years of FIYB, including: how it started, international travels, memorable guests, live audience experiences, behind the scenes tales, when they realized the show was really a hit, the origins of guest snacks on the show, how the podcast impacted government, entrepreneurs, and inspired a business, and much more. Plus, what's next? See omnystudio.com/listener for privacy information.

With Poshmark's recent announcement that they are collaborating with Snap to bring social shopping to Snapchat, we revisit a 2017 episode recorded on location at shoptalk in Las Vegas, with a look at social and participatory fashion commerce mobile and online with Poshmark. Manish Chandra (Founder and CEO) and Tracy Sun (Co-Founder, VP of Merchandising & Strategic Initiatives) for Poshmark (a mobile and online marketplace for primarily women's fashion), join Pavan Bahl, Marc Raco, and guest host Liz Bacelar to talk seller/stylists, connecting to fashion pieces, and participatory commerce, being everywhere, consumers as sellers, and the heart of Poshmark, and discipline, what might be next, and grit and gut. See omnystudio.com/listener for privacy information.

Daymond John, entrepreneur, investor, founder of FUBU, star of Shark Tank, author of  “The Power of Broke” and "Power Shift"  sits down 1:1 with Pavan Bahl in a special edition of “Fashion Is Your Business LIVE” originally recorded in February 2017 and produced by MouthMedia Network. This is an in depth story of Daymond's professional journey, as he explains it.

Ryan Mario Yasin, Founder of Petit Pli, joins Pavan Bahl in London to share how he has made use of his aeronautical engineering experience to develop technical garments that grow size along with your children.

Purva Gupta (Co-Founder of Lily, a shopping app using emotional intelligence to connect women with clothing that makes them look and feel their best – bio) joins Pavan Bahl, Rob Sanchez, Ilan Tito and Marc Raco for an On Air Challenge (a recorded and comprehensive paid consultation on business development). The discussion includes a personal journey to Lily, creating trust, and working with retailers, possible uses, styling vs. perception engines, and the “solve”, cash flow and scaling, data and analytics, and multi-brand retailers.

Mazdack Rassi, Co-Founder and Creative Director of MILK Studios (standing at the crossroads of the fashion, music, photography and film worlds), and Co-Founder of MADE Fashion Week, joins Pavan Bahl, Rob Sanchez and Marc Raco, along with the entire MouthMedia team, as guests of Ben and Jack’s Steakhouse in New York City for the 100th episode of Fashion Is Your Business.

Partnering music and brands with MAC Presents -- Marcie Allen, President of MAC Presents (music experiential agency , bridge gap between corporate gap and music industry – (bio)), and musician, entrepreneur and philanthropist Taylor Bennett (bio), join Pavan Bahl, Rob Sanchez, and Marc Raco  for the most applause-laden interview in the show’s history on location at Subculture in New York City. This live audience episode is powered by Peerspace and features music by Casey McQuillen. PHOTO CREDIT: DEREK GARLINGTON

The journey of successful entrepreneur Daymond John... Daymond John (bio), entrepreneur, investor, founder of FUBU, star of Shark Tank, author of the best-selling “The Power of Broke” and founder of Blueprint and Co, joins hosts Pavan Bahl, Rob Sanchez and Marc Raco for a “fireside chat” with Pavan in a special edition of “Fashion Is Your Business LIVE”, on location at the coworking environment, Blueprint + Co. Sponsored by Diaego, Miller/Coors [must be 21 to enter], BarterHouse, and M2M.

Designing customer experience in travel... Liliana Petrova, Director of Customer experience at JetBlue Airways, Visionary, Strategist, Customer Experience Professional and Blogger, joins John Matson, Bess Chapman, and Pavan Bahl in the MouthMedia Network studios powered by Sennheiser. In this episode: Liliana Petrova on designing for Experience is like a multi-phase cake What is movement, Technology design, how to achieve movement as fast and seamless as possible How people will feel about the brand and interactions Why the experience designer needs to be a vision thinker and can’t design in increments Facial recognition, and why with some brands it is like having a same experience like prison or the subway, and determining that will never happen like that with JetBlue as an experience Delight comes from the elements and when it works to one’s standards Designing experience is like being like a conductor of an orchestra Innovation is not building new things, but finding connections that didn’t exists before between existing things Getting a sophisticated program up in just four months Will airports be the player of the future they are today? The quest to eliminate waiting time with bags and taking away levels of friction How airports could transform from being simply a processing center, and therefore offer a chance to give you joy Other brands doing it right, and those doing it wrong — Milan train system can do better Every customer has their own version of an emotional reaction — but engineering things like efficiency can create emotional experiences, creating value Being driven by making the world a different place, making life easier Liking things that stretch when it is implausible Why the Hyperloop is exciting How Petrova moved from financial analyst to design The baseline of customer experience is process and strategy, making connections and seeing all channels of marketing And hard work How enterprise brands can’t preserve everything with scale Innovation is not the end goal, it’s a way to be relevant to the customer The alignment in the interest of the future costumer Credit cards and miles/points/rewards Petrova on being Bulgarian and a view at her work and the American ecosystem, and having perspective Why Abraham Lincoln was amazing An intuitive move and coming to America, having two “homes”, being a citizen of the world Doingcxright.com

In a first for Online Retailer, NORA and Mouth Media are proud to present the NORA Podcast Series, recorded at Online Retailer Conference & Expo 2018, featuring prominent retailers discussing the latest trends, challenges and solutions in our ever changing industry. In this episode: Hear Julie Mathers (Chief Experience Office (CEO) & Founder Flora & Fauna), Phoebe Yu (Founder and CEO of ettitude)and Anna Julia Forster(Passionate Shoemaker, and Sustainability Advocate), join Pavan Bahl on location in Sydney, Australia at Online Retailer and Nora Network, for a conversation presented by Fluent Commerce. The award-winning Mouth Media Network is a vibrant media company based in the US. With an audience size of over 400,000 each month, their globally leading podcasts cover the business of lifestyle including retail, fashion, travel, beauty, and real estate. Building the online side of a company that has half of the ecommerce business in several categories in Australia…

A social media platform for the sneakers, the users, and all the important players of the sneakerhead scene… Bence Ivancsics, CEO of SneakerTracker, joins “The Game Plan with Dale Moss” host Dale Moss and guest host and fashion technology expert Pavan Bahl in the MouthMedia Network studios powered by Sennheiser.In this episode: Sports fashion and sneaker heads Sneakers are so unique and brands are putting marketing efforts into it The sneaker craze started around 1985? The value of seeing actual product in use, carry with you the impact Idolizing lifestyle connected Becoming a symbol of excellence Giving feel in real time, showing off sneakers and showing to community what you’re wearing and connecting with living habits A new network, and social influencers The community aspect of SneakerTracker Making people feel like they are a part of something bigger How sneakers are leading sports teams to revise dress codes A major shift in the NFL in the marketing space in motion People are enthusiastic to share info on what they are wearing Sales: numbers are one thing, seeing them on the field is another Learning who, what, where, why they are wearing the sneakers Brands will know more to release shoes strategically Live analytics on what people are wearing in an event venue, what brands most popular, etc Data collection, and “wcommerce” One can picture oneself in that shoe Being able to have a community and implementing it—the tech isn’t the hard part Knowing what people are commenting, and driving to sales The development of experiences/events around product drops/releases Why it matters that Bence’s co-founder is a marketing expert Origins of SneakerTracker, coming from Budapest Hyper-engagement and relationship between customer and brand, but a delicate balance — brands can’t misstep or abuse their audiences Protecting your public image on social media

Australia’s largest global retailer Cotton On Group, known for fast-fashion, on embracing ecommerce, sustainability, and the power of connecting with the next generation… Brendan Sweeney, General Manager of Ecommerce for Cotton On Group joins Pavan Bahl and guest host Salena Knight (retail strategist, and host of the “Bringing Business to Retail” podcast), on location in Sydney, Australia at Online Retailer Conference & Expo and NORA Network, for a conversation presented by Fluent Commerce.

In a first for Online Retailer, NORA and Mouth Media are proud to present the NORA Podcast Series, recorded at Online Retailer Conference & Expo 2018, featuring prominent retailers discussing the latest trends, challenges and solutions in our ever-changing industry. In this episode: Why is customer experience core to what drives both Australia’s larger online apparel rental business and Australia’s online destination for furniture & homewares? Dean Jones, CEO/Co-Founder of GlamCorner, and Yosuke Hall, Managing Director of Zanui, joins Pavan Bahl and Nora Network, for a conversation presented by Fluent Commerce. The award-winning Mouth Media Network is a vibrant media company based in the US. With an audience size of over 400,000 each month, their globally leading podcasts cover the business of lifestyle including retail, fashion, travel, beauty, and real estate. Building the online side of a company that has half of the ecommerce business in several categories in Australia…

Australia’s largest global retailer Cotton On Group, known for fast-fashion, on embracing ecommerce, sustainability, and the power of connecting with the next generation… Brendan Sweeney, General Manager of Ecommerce for Cotton On Group (an Australian retail chain, known for its fast-fashion clothing for men, women, teenagers and children) joins Pavan Bahl and guest host Salena Knight (retail strategist, and host of the “Bringing Business to Retail” podcast), on location in Sydney, Australia at Online Retailer City and Nora Network, for a conversation presented by Fluent Commerce. In this episode: Cotton On Group’s seven retailer brands mainly in fast-fashion, plus apparel and gifting brand, 1400 stores around the world Cotton On Groups’ explosive growth in last ten years Prioritizing ecommerce How Cotton On Group only built its first website 5 years ago

The journey of building a successful and relevant company through  strong strategic decisions, working with the right people, and staying grounded... Will Margiloff, CEO/Founder of IgnitionOne Inc. (an award-winning Customer Intelligence Platform enabling marketers to understand, value and engage with their customers in real-time) , joins Pavan Bahl and Marc Raco on location at the IgnitionOne Summit in New York. In this episode: A vision of the company eight years ago vs. now Surroundng yourself wth people smarter than you Keepng executives in touch wth client needs Why being a C-Level person makes you a seller Strategy vs. making it happen, having a lot of people believe in what you're dong The nature of the word/name "Will", the nature of a successful entrepreneur Selling a banner ad in 1995 Working in the invisible fence field Gettng managerial experience as Internet became commercialized Ended up buying a business, then exiting, and then buying it back Two strategic acquisitions in 2007/2008 during financial crisis Growing lke a weed by investing in downturn while others were trying to build back up The anticlimactic way Margiloff found out about the sale the first time Reflecting on how many millionaires he created ---and staying grounded A lot of people at IgnitionOne that came from that first journey You have to have people around whom you trust Opening minds on certain topics, creating a summit in its seventh year, leading in digital overall Education internally Finding peace whle traveling Leveraging calls whle exercising on a treadmill Managing time better Why traveling matters, if you only know how you do things you don’t know how anyone else does

How companies can drive innovation while working with legacy systems, and the importance of creating a roadmap to improve ROI and drive longterm revenue... Becky Hsu, Strategic Solutions Consultant for Capgemini, joins Marc Raco, Pavan Bahl, and guest host Janet Beasley (Strategic IT Consultant, David's Bridal) on location at the Remodista Community Day. More on Remodista at www.remodista.com. In this episode: Integration into Legacy Systems + Cloud As companies clamor to implement the latest technological innovations to boost their sales, what are threats that they should be considering? How can companies work with legacy systems while creating a roadmap to drive revenue? The biggest challenges that retailers face as they work towards creating a seamless omni-channel experience for consumers? Removing point to point into the cloud, can help you do things in market faster Legacy databases have a lot of data Working with both large and small companies Thinking business strategy over technology strategy The consultant side of business to help position individuals with talent due to changes Some of the things that need to be considered, some small changes in tech can be a large organizational change Rolling out a new system without disrupting the business and culture, value of mapping the customer journey Exciting technology  - Bird scooters Why it is critical to understand one's audience in order to deliver, and knowing what to say to them, must understand the customer to move forward

In a first for Online Retailer, NORA and Mouth Media are proud to present the NORA Podcast Series, recorded at Online Retailer Conference & Expo 2018, featuring prominent retailers discussing the latest trends, challenges and solutions in our ever changing industry. In this episode: John Winning, CEO of The Winning Group (a fourth generation Australian family owned and run kitchen and laundry specialist focusing on excellent shopping experiences and running a very successful commerce business), joins Pavan Bahl on location in Sydney, Australia at Online Retailer City and Nora Network, for a conversation presented by Fluent Commerce. The award-winning Mouth Media Network is a vibrant media company based in the US. With an audience size of over 400,000 each month, their globally leading podcasts cover the business of lifestyle including retail, fashion, travel, beauty, and real estate. Building the online side of a company that has half of the ecommerce business in several categories in Australia…

Chief product officer of a digital marketing company on personalization in marketing... Chris Hansen, Chief Product Officer for IgnitionOne (an award-winning Customer Intelligence Platform enabling marketers to understand, value and engage with their customers in real-time) , joins Pavan Bahl and Marc Raco on location at the IgnitionOne Summit in New York. In this episode: Personalization in marketing Marketing is a one-sided conversation in most circumstances Testimonial podcast and radio – personalization, as if the user of products Understanding a marketing customer’s data Chief Product Officer and knowing when something needs to be built How things end up in a roadmap Combination of service and creative and tech enablement, to productize Using first-party data vs. third-party data GDPR Moving to a marketing technology company – the way you approach the market can have a dramatic impact on the success of breaking through the politics of CMO decisions Tracking can throw off whole picture (i.e. awareness, brand recognition) Having focused on the true customer journey, moving down the funnel into conversion Retention and loyalty are a thing to really pay attention to, take data and use it in a personalized fashion 350 employees across 15 offices, keeping the story straight across the company Making sure data and marketing understanding each other Compromising as Head of Product – thinking something is a good idea vs. what market needs and wants Loving the comfort of Tokyo, and a love of Brussels, and a world-view-changing moment And greetings from the other (famous) Chris Hansen (Hanson)

Does your voice reflect your communication image? Does your voice reflect your brand? Dr.  Wendy LeBorgne, Ph.D., ccc-slp (voice pathologist, singing voice specialist, and director of the Blaine Block Institute for Voice Analysis and Rehabilitation (Dayton, OH), and The Professional Voice Center of Greater Cincinnati)  joins Marc Raco, Pavan Bahl, and guest host Monika Tockstein (Senior Manager, PMO & Quality Assurance at New York and Co.) on location at the Remodista Community Day. More on Remodista at www.remodista.com. In this episode: How communication is the art of relaying an idea to another individual with purposeful intent and the receiver of that information accurately understanding and integrating the intended information Effective communication is a feedback loop, not a one-way street of verbal idea dumping As humans, we are the only species uniquely equipped to communicate with verbal language Beyond the words we choose, we can use the power of voice as the primary mode to influence and connect with others through five key elements that fashion our individual Voice Brand™ Voice Brand™ and how voice reflects communication image Biometric imopressions of a voice, and what decsions we make about someone based on their voice Running voice through HR algorithms to determine hirability based on voice Call-in centers that pair you with CSR best style matching you based on voice Your authentic self vs. your voice Thinking about voice brand, and a brand of a company Using voice to encourage others to follow, and leaders to listen to someone to consider input What are communicative and voice needs Challenges in taking to team when you don’t come across as well Cultural bias, gender bias, age bias Being a vocal athlete A case study with the guest host Being a "Voice Geek" The value of asking what you like about your own voice, and not like Neuromotor planning, patterned that in tension or stress vocal muscles tense, being able to unprogram through patterning and training Hillary Clinton, connecting voice and message –what she could have done differently, and being seen as not authentic over time Avergae pitch of women's voices have dropped after 1960 Another Dr. Wendy book on Voice Branding Beyond Words It is not just the words you say, it is how you say them

Building the online side of a company that has half of the ecommerce business in several categories in Australia… John Winning, CEO of The Winning Group (a fourth generation Australian family owned and run kitchen and laundry specialist focusing on excellent shopping experiences and running a very successful ecommerce business), joins Pavan Bahl on location in Sydney, Australia at Online Retailer City and Nora Network, for a conversation presented by Fluent Commerce. In this episode: The backstory of a long experience in retailing, in appliances, creating great shopping experiences, the company receiving many accolades 1,500 stores, 17,000 employees, being very young (34 years old) to be CEO of a company of that magnitude How a dog attack resulted in a career change into the family business Making the jump from catalogs to online retail nearly 15 years ago Taking a role as CSR and starting with 100 SKUs How it all started slow, and didn’t affect general operations of company at first Building a brand name, and the mistake of putting the word “appliances” in the brand name Now processing a million dollars per day Building loyalty one customer at a time Around 6,000 SKUs across many product categories are online, commanding 50% of the total online business in Australia for those categories Progressing into fulfilling demand More than 850,000 square feet of warehouse space The value of growing until you break, then expanding Caring for customers with extra service How the company is getting close to automated order fulfillment and deployment Allowing computer power to scale the operation massively, moving from an identity as an appliance retailer to just an online retailer, revenue from product to technology Acquiring a culture app to create high performing teams in any environment Being a great business on the move doing exciting things

Guiding consumer insights to build audiences, optimize marketing campaigns, collect data, and utilize life moments… Eric Bamberger, SVP of Hospitality for IgnitionOne (an award-winning Customer Intelligence Platform enabling marketers to understand, value and engage with their customers in real-time), joins “Fashion Is Your Business” podcast hosts Pavan Bahl and Marc Raco on location at the IgnitionOne Summit in New York.In this episode: Data has always been important to travel and other lifestyle industries Bigger companies operating with legacy systems, making consumer insights difficult Department of hospitality, organizing data, making it effective with clients IgnitionOne has a fundamental understanding of the customer journey First party data – the data a company can personally aggregate from their site, most companies don’t even know what to do with this data much less integrating third party data Connecting with CRM files Starting with cookies, using tags, create a scoring algorithm Processing in real time, which gives a leg up on others Working primarily with enterprise customers, larger hotel chains Reading macrotrends, such as oil and gas mining in Texas relating with a hotel occupancy standpoint, adjusting strategies to react on trend data Messaging vs. using data to drive direct bookings Loyalty is less important, more about saving money IgnitionOne’s proprietary scoring algorithm, custom machine learning algorithm for each customer, get high accuracy prediction on propensity to convert, which then leads to bidding decisions Platform, ads, the spend used defending brands—-generic type key words for searches Everything can be an acquisition channel with the right conversion strategy Ad experiences in personalization Considering trends in social platform use related to driving spend and conversion, and searching for all inventory sources The relevance of apps New data impacts each consumer visit, various sources of info for strategy in connecting uniquely to that person The wins in digital marketing that are possible with real effort

Guiding consumer insights to build audiences, optimize marketing campaigns, collect data, and utilize life moments... Eric Bamberger, SVP of Hospitality for IgnitionOne (an award-winning Customer Intelligence Platform enabling marketers to understand, value and engage with their customers in real-time) , joins Pavan Bahl and Marc Raco on location at the IgnitionOne Summit in New York. In this episode: Data has always been important to travel and other lifestyle industries Bigger companies operating with legacy systems, making consumer insights difficult Department of hospitality, organizing data, making it effective with clients IgnitionOne has a fundamental understanding of the customer journey First party data - the data a company can personally aggregate from their site, most companies don’t even know what to do with this data much less integrating third party data Connecting with CRM files Starting with cookies, using tags, create a scoring algorithm Processing in real time, which gives a leg up on others Working primarily with enterprise customers, larger hotel chains Reading macrotrends, such as oil and gas mining in Texas relating with a hotel occupancy standpoint, adjusting strategies to react on trend data Messaging vs. using data to drive direct bookings Loyalty is less important, more about saving money IgnitionOne's proprietary scoring algorithm, custom machine learning algorithm for each customer, get high accuracy predcitionon propensity to convert, which then leads to bidding decisions Platform, ads, the spend used defending brands----generic type key words for searches Everything can be an acquisition channel with the right conversion strategy Ad experiences in personalizatrion Considering trends in social platform use related to driving spend and conversion, and searching for all inventory sources The relevance of apps New data impacts each consumer visit, various sources of info for strategy in connecting uniquely to that person The wins in digital marketing that are possible with real effort

Founding a premiere event for disruptive and sustainable fashion... Pierre Nicolas Hurstel, Founder of REMODE (an event bringing together established and up-and-coming fashion brands, as well as innovators across the entire value chain of the fashion business, to share ideas, find practical solutions and forge new connections), joins Marc Raco, Pavan Bahl, and Nataliya Makulova in the MouthMedia Network studios powered by Sennheiser. Save $100 when registering for REMODE at www.remode.com with code MOUTHMEDIA.  In this episode: How the industry is changing because consumers are expecting different things, more seamless, we want products the way we want, more purpose and transparency Hurstel on coming from France, a small consulting practice on change management, strategy, working with big luxury houses in France He ran a company for five years about events, learned how difficult it was for brands to connect with customers, trying to be useful as an event organizer Helping brands do more business, added value for clients Hurstel came up with idea of an event dedicated to brands and decisionmakers, then went to UBM How it takes a lot of charisma, curating 150 educators How long it took to get in motion Building the team, brand, website, building the conference Whether the conference was baked before pitching speakers/educators Stamina and determination to create something that didn’t exist before, bringing people together Why so much change is happening now in the industry Hurstel as a trade show organizer needing to find a new model, serving the industry, trying to serve clients – REMODE was the answer to those two things REMODE as a B-to-B event for fashion – current, relevant, adds value, offers user expericne of what we expect as consumers What is happening as retailers disappear -- what do you do for the brand Remode is made for brands so they can reach customers by themselves Some 50 startups are all bringing something very interesting to table, product and design to retail Areas of sustainability that most excite Hurstel, some exciting startups and some successful brands doing it well Does customer need to be more vocal for change? Plus Hurstel on cooking, rugby, family, electronic music, and disconnecting, and different business cultures

Australia's largest global retailer Cotton On Group, known for fast-fashion, on embracing ecommerce, sustainability, and the power of connecting with the next generation... Brendan Sweeney, General Manager of Ecommerce for Cotton On Group (an Australian retail chain, known for its fast-fashion clothing for men, women, teenagers and children) joins Pavan Bahl and guest host Salena Knight (retail strategist, and host of the "Bringing Business to Retail" podcast), on location in Sydney, Australia at Online Retailer City and Nora Network, for a conversation presented by Fluent Commerce. In this episode: Cotton On Group's seven retailer brands mainly in fast-fashion, plus apparel and gifting brand, 1400 stores around the world Cotton On Groups' explosive growth in last ten years Prioritizing ecommerce How Cotton On Group only built its first website 5 years ago Over $2B annual revenue, close to 10% from ecommerce Customers are largely millennals A recently launched loyalty program across all seven brands Keeping up with pace of whats happening The value of already having presence and notability of the brands anyway By being privately owned, able to move quickly The customer doesn’t think about channels How much Cotton On Group is thinking about the store of the future Looking at fundamental basics as more important than tech innovation Relying on physical store footfall Integrating cross-brand promotion into existing customer database Having all seven brands on one website, saw uptick in traffic Multi-brand customers quite valuable Subscrition boxes possible? Personalization operations around the world Mobile power to power charities A focus on sustainability and the benefit of customer buy-in, keeping price right, effective sourcing and supply chain management Connecting with incoming generation

Visual innovation and the impact of visual design for brands with the "biggest mom and pop shop there is"... Kerry Fitzgibbons,  Digital Media Producer for Duggal (an award winning global supplier of exceptional Printed Visuals, Custom Displays and Multimedia Solutions), joins Marc Raco, Pavan Bahl, and guest host Leslie Leifer (Vice President, Enterprise Strategy and Business for 1-800-FLOWERS, Inc.) on location at the Remodista Community Day. More on Remodista at www.remodista.com. In this episode: How Fitzgibbons thinks of design as it has changed over time Design used to be innocent—pretty pictures and displays, magic how it showed up, now know how to make that magic, and sensitivity between brands aesthetically and working relationship and logistics Every day there is always a Duggal van in NYC, having a great reputation Not just a print house “The biggest mom and pop shop there is…” Now into dynamic digital displays as well as extraordinary prints, own 5+ buildings and a massive event space, and an an office and production house in Portland, OR to fulfill needs of brands on West Coast The walls of the office in NYC -- a very loud production space next to the office, Duggal came up with fabric that dulls sound Ceiling at Duggal office is fabric but looks like it is wood Recording this podcast in a Duggal creation Remodista Community Day Amazing brand designs i.e. Shiseido Is this multimedia art worthy of art gallery installations? Bringing a little more of a twinkle to static images by adding programmable LED lights Case study examples Is Duggal an artist using tech or tech company with artistry? Visual storytelling, visual solutions Learning to be stepping back and looking at something

Australia’s largest local manufacturer of women’s fashion... Shane Lenton, Chief Information Officer for Cue Clothing (Australia’s largest local manufacturer of women’s fashion, with a strong DNA in technology) joins Pavan Bahl and guest host Jamie Cairns (Global Channel Sales Director for Fluent Commerce), on location in Sydney, Australia at Online Retailer City and NORA Network, for a conversation presented by Fluent Commerce. In this episode: Celebrating Cue Clothing's 50th birthday –an amazing feat in retail Largest local manufacturer of fashion Family-owned, designer-led business Rate of change and pace of retail is exciting, physical retail is not dead – it is reinventing itself As many as 30 new styles each week across brands A new customer care team, working in real time, essentially selling Heightening the customer journey and experience Screens Checkout/payments, Australia is ahead VR – shopping through TV Empowering getting what you want when you want it Don’t have to be first, have to be great

Design custom made shoes... Michael Fox,  Co-Founder of Shoes of Prey (manufactured on-demand women’s shoes, in full sizing range) joins Pavan Bahl and guest host Salena Knight (retail strategist, and host of the "Bringing Business to Retail" podcast), on location in Sydney, Australia at Online Retailer City and Nora Network, for a conversation presented by Fluent Commerce. In this episode: Giving the customer what they want, working with several trillion possibilities A team of 200 people globally, headquarters in Los Angeles Word of mouth is the biggest customer acquisition channel, and there are rabid fans The issue with too much choice, too much newness/innovation, why Shoes of Prey is "toning it down" Influencers designing pairs of shoes Innovation is their thing Core competency is on-demand customization—best in the world Trend has been slower than expected in industry Directing core competency to create value for customers, "Cinderella costumers", not in standard shoe width (2/3 of all women) Why heels are so uncomfortable, brands cant hold inventory Potentially higher value for customers with non-standard shoe sizes Partnerships Why manufacturing might move from Asia into local countries Funding to pump money into new business opportunities

Building a massive, innovative online retail business from Australia... Jason Kencevski of Speedmaster (a leader in its field, built on a long term consistency of being a specialist in aftermarket automotive components), joins Pavan Bahl, Paul Waddy (Operations Manager of Showpo), and Toni Fourie (Director of Nora Network) on location in Sydney, Australia at Online Retailer City and Nora Network, for a conversation presented by Fluent Commerce. In this episode: How Kencevski’s father building engines, putting food on table Company innovated a lot started exporting privately manufactured Speedmaster products to the US Having 300k SKUs and a big global footprint Speedmaster has won many awards, numerous patents, a lot of innovation Operating a 75k ft. facility Exporting/manufacturing in Australia with one retail operation in Sydney Seeing a huge gap in online automotive retail Brick and mortar and wholesale has been Speedmaster’s footprint Starting eBay Motor business in Australia Moved to online business in America The challenge that no one internationally will let you coexist How Speedmaster succeeded with doing a two prong approach, flying under the radar, How Kencevski’s father had “deep pockets and broad shoulders” Establishing key industry connections How in the first 10 years Speedmaster was sued 30 times, because of marketing budget budgets of other companies to slow them down The challenge of distance, cost of logistics Licensing a data solution with Oracle Cars, cars, and cars

Australia's retail and manufacturing  -- sustainability, transparency, and conscious consumption... Julie Mathers (Chief Experience Office (CEO) & Founder Flora & Fauna, Australia's largest vegan beauty and lifestyle store), Phoebe Yu (Founder and CEO of ettitude, an Australian bedding startup offering high quality, modern, minimalistic bedding ataccessible prices with a focus on innovative fabric technology), and Anna Julia Forster (Passionate Shoemaker, and Sustainability Advocate), join Pavan Bahl on location in Sydney, Australia at Online Retailer City and Nora Network, for a conversation presented by Fluent Commerce. In this episode A focus on sustainability, educating consumers Julie Mathers of Flora and Fauna, a "B-Corp", across beauty skin care, fashion, and even chocolate Pheobe Yu of ettitude, the world's first organic bamboo lyocell fabric, in manufacturing they recycle water in system, whole process is sustainable See trends, people want that life style Anna Julie Foster Shoes – bespoke shoemaker, launching a sustainable premium footwear brand for women, but vegan products aren’t there yet, focus on transparency, cutting out plastics and chemicals, and won’t add to trash pile The sustainable initiative has moved to "must do this", with fashion as second largest polluter in world In Sydney a lot of attention and being mindful to sustainable Very few compostable facilities in Australia, despite compostable materials, so they end up in landfills, can't provide sufficient services Growing up with recycling in other counties, looking at if Australians are good at recycling? Chasing brands that are sustainabley minded, and using naturally sourced materials, and working with suppliers to advance their journey toward sustainability Simple things brands can do to advance sustainable – go to the factory and tell them you don’t want those thin plastic bags for clothing anymore, switch to natural materials (i.e. corn starch based bags) A merchandising approach can reduce impact, and even increase revenue Tracking and tracing the impact and cooperation of brands Customers buying in good faith, but looking at levels from start to shelf, could be misleading for customer Impact of blockchain for transparency, brands not there yet, happening with food more A focus on internals of business as much as what the customer sees How China got away from a "no waste ethos" as they grew Sustainability, transparency, conscious consumption

Why customer experience is at core of what drives both Australia’s larger online apparel rental business and Australia's online destination for furniture & homewares... Dean Jones, CEO/Co-Founder of GlamCorner (Australia’s larger online apparael rental business (like a Rent the Runway), and Yosuke Hall, Managing Director of Zanui  (an Australian online destination for furniture & homewares with 50k SKUs (Like WayFair)), joins Pavan Bahl on location in Sydney, Australia at Online Retailer City and Nora Network, for a conversation presented by Fluent Commerce. In this episode: Zanui - Online shopping for products online, how customer experience important, the element of risk, so add much content to reduce risk, and post purchase experience is very important GlamCorner  - Traditionl online experience mixed with like a travel or hotel booking engine, and calendar booking engine The importance of not depreciating brand partners and their brand in your online presence, creating high end online experience, including colors, fonts, to how products are displayed Consideration of acquiring new brands With online consumers miss the touch and feel experience, and how AR can help bridge that challenge AR is still very high expense to render 50k 3D renders of products for companies like Zanui Starting to segment audiences, collect data and identify personas, create experiences and personalize based on activity of those personas Data infrastructure, how you’re collecting and organizing - so important: got to have your act together Keeping in contact with site visitors throughout their  journey Chatbots pros and cons What to improve for customer – right size and fit

Technology's role in growing business by servicing the consumer, from the perspective of a major apparel brand... Sid Jatia, Vice President of Global Ecommerce for sports apparel brand Under Armour, joins Pavan Bahl, Marc Raco, and guest host Rohan Deuskar (Stylitics) at South by Southwest. In this episode: Being associated with the innovation agenda is good, but events like SXSW force companies to stop, look back, zoom out, and ask what's so excting about their brand, a moment of pause, look at status quo, look at what the future needs to be Under Armour's new subscription service aligning on the purpose of the brand to make you better Armour Box Connected sensors IoT, as a platform, is the future Progress in washability for wearable tech Commerce is the act of creating desire Using tech in stores to drive How does Under Armous play in helping people achieve their goals Top of funnel marketing important to help in  conversion Opportunities with connected fitness apps The brand will win if you service the consumer How the fitness trend in China is on fire Importance of social portals in Asia A need to protect privacy, using “Line” in Japan, consolidation platform Machine learning, AI, impact for digital channels Creating immersive experiences, how this helps with goals, top of funnel marketing

Making all visual content shoppable with the power of computer vision and deep learning AI... Balaji Ravindran, COO of Markable (state-of-the-art computer vision, deep learning AI technology to provide a better shopping experience, improve SEO and maximize the ROI of visual content), a winner of the pitch competition for the 2018 Alvanon Trailblazers Conference  in Partnership with Coresight Research, joins Pavan Bahl and Marc Raco in the MouthMedia Network studios powered by Sennheiser. In this episode: Why Markable matters How Markable has a team that is a set of people from different backgrounds, all with a similar mission of solving problems for fashion Origjnally started like a Shazam for fashion The solution they are bringing to the table – solving the hardest problem of using compter vision and machine learning The ability to identify what clothng is in images within a few seconds, then searching for them within a marketplace, catalogue, or brand Multibrand retailer Can see items similar just by clicking an icon Taking a screen grab online, upload it, and find similar things in the catalog Automating fashion houses that normally employ people to sit and manually tag images with many attributes – changing to AI in a fe seconds, can focus on trend analysis and forecasting Everyone has a powerful camera and GPS on mobile phone --- can take image of clothing you like, then search for similar items from multiple places, -- the right products, at a cheaper price Next: being the marketplace where people go to search Available as a Chrome extension Data is trained, model identifies and picks only the right content Subtle differences in color, etc – looks at hue (not color) and identifies exact RGB value Cutting through the noise Conditioning people for use The potential of integration into smart TV No shopping done through ads on TV, but this is changing that Consumer marketplace will adopt by 2020 Markable must take leadership in innovation And a gift of a glimpse into the next 50 years And Minority Report makes an appearance---again More senses will permeate technology, closer into the virtual reality world

Helping retailers operate and scale their online marketplaces, automating all aspects of their dropship programs... Josh Wexler, Co-Founder & CEO RevCascade & Souler (technology that enables any retailer, influencer, or publisher to transform their business by launching, operating and scaling their own dropship programs), a winner of the pitch competition for the 2018 Alvanon Trailblazers Conference  in Partnership with Coresight Research, joins Pavan Bahl and Marc Raco in the MouthMedia Network studios powered by Sennheiser. In this episode: Wexler on how we're still at early stages of how the Internet is impacting every industry Things are changing constantly RevCascade represents the fastest growing part of every client’s business Companies re restricted by shelf space, budget to buy prooducts, stockroom size, and storeage Drop-ship allows brands to dramatically expand number of products So many logistics are no longer an issue with RevCascade's technology Often, products are in a sweet spot that a retailer might not want in stores, too niche, don't want to take shelf or warehouse space, great for customers, great for bottom line Souler, leveraging drop ship technology – unlocking value in a market, influencers very prevalent in how ecommerce happens Souler as a layer on top of RevCascade, influencers can build own stores with brandsthey represent and connect them with followers Unlimited potential Microinfluencers are possible Souler's go to market strategy, currently in pre-beta for possible Fall 2018 launch, focused leaning toward luxury with premium brands Enabling ability for brands and influencers to stay in control of who they are working with, including adjacent brands How it is free to join the Souler platform, as another form of marketing for brands and platforms, a kind of ROI channel and a marketing channel Wexler's previous company seeing ad spend shift from offline to online Followers vs. engagement, audience vs. community Where else can you accomplish a $50M run rate in a short time than online? Making sure consumers get a great experience Amazing distribution platform When the idea of Souler came as a “ah-ha” moment for an experiment Every retailer can leverage drop shipping the way Souler has been built Partnering in live podcast community events with MouthMedia and influencers such as Def Jam and Bobbi Brown, Souler Salons to engage community Brands and influencers coming together Want environment where people are doing instant commerce, in the moment, on the spot Positive energy that RevCascade is a part of, Souler is a catalyst for that What makes an impression on Josh – what resonates is people who don't take themselves too seriously, humble, sense of humor, have a POV, and reflect those sensibilities Wexler played lot of sports, part of teams, playing a role as an athlete, not the main player, leading from the bench, and how the sum is greater than its parts Being very influenced by someone that shaped him, high school basketball coach The importance of being knocked down a peg Intuition meets ability Wexler proudly seeing his kids' aspirations, having big shoes to fill while wanting them to create their own paths The importance of having the confidence to follow one's own heart

Brand leadership of sustainability, transparency, and supply chain in fashion... Nina Shariati, Project Manager, Transparency and Higg Index, for H & M, joins Pavan Bahl, Marc Raco, and guest host Rohan Deuskar (Stylitics) on location at South by Southwest. MouthMedia Network studios are powered by Sennheiser. In this episode: Nina Shariati on how SXSW is covering so many areas, from politics to future tech, trends, food industry, science H & M leading the new frontier by disclosing supply chain 5 years ago, and now sustaibaility and transparency are center of conversation H & M has a big impact potential A penalty for being open, and sharing, being scutinized Not a brand challenge – it is an industry challenge Setting up measuring methods How to measure footprint on a brand or product level Transparency  - not easy to be 100% How blockchain will be affecting sustainability and supply chain How H & M funds projects with other companies to explore possibilities of new ways of doing things The power the customer has and what they can do to show the power to brands The type of impact you can do on the scale of H and M is larger than a small company How the CEO is outspoken on the importance of sustainability, and embedding it into the business ethos

Investing, innovating, and incubating the future of fashion technology... Amanda Parkes, Chief Innovation Officer of Future Tech Lab (equal parts investment company, multinational accelerator, and experimental laboratory, and a hybrid created to both disrupt and transform the fashion ecosystem) joins Pavan Bahl, Marc Raco, and guest host Rohan Deuskar (Stylitics) on location at South by Southwest. MouthMedia Network studios are powered by Sennheiser. In this episode: Amanda Parkes on how from research, producing fiber, getting to scale, is a long process Helping companies stay in it that long, investing in something that takes time, slower than a lot of other industries Investment arm, expanding into wearable tech An agency like a consulting firm helping big companies helping with new product development in big companies, external R and D – fashion companies waiting for tech to be created – disconnected with major fashion brands, not making textiles necessary for future of fashion Experimental lab – product development of future-perfect products Are brands responding to discoveries, or are needs not answered and companies solve those problems Industry doesn’t know what it doesn't know Synthetic biology is just starting to get to the point of being marketable Orange Fiber made from waste product of making orange juice Reclaimed materials - waste into resources Getting sustainability messaging out, backing up with profitability Is sustainability "elitist"? The kind of companies FTF is looking at and how they can help, where they come in and play a role – not as much defined by stage, but more what the niche is that the company is in Parkes is most excited about biofabrication Expectations on textiles related to disposability The future of biodegradable circuits and them being programmed to break down (disposable devices on purpose) Thinking differently @amandaparkes (Instagram) @futuretechlab (Instagram)

Starting, growing, and succeeding with a lifestyle brand… Photo Credit – Martin Lee Studio Bobbi Brown (the iconic cosmetics entrepreneur, author of nine books on makeup and beauty, hotelier, founder of JustBobbi, and more), joins host Karen Moon, guest host Pavan Bahl, and Josh Wexler (CEO of RevCascade and Souler) on location in front of a live audience at La Marina for a special “Souler Salon” (presented by Souler, the ultimate influencer commerce platform where influencers share and sell the products they love directly to their followers). MouthMedia Network studios are powered by Sennheiser.In this episode: Brown on being someone who likes to do things differently, organically, a mother of three “amazing children”, and married almost 30 years Photo Credit – Martin Lee Studio The origins of the Bobbi Brown brand, how she was freelance makeup artist and couldn’t find makeup that looked good, often had to fix things, and the makeup she needed didn’t exist She never had thoughts of starting or being a brand How Brown met a chemist, asked him to make a lipstick, she sold out for a year, serendipitously met a cosmetics buyer for Bergdorf Goodman, Brown may have this in her genes, seeing herself as “incredibly naive”, how she doesn’t believe in failure or strategy, and just believes things will work out How Brown only ever intended to be a makeup artists and a mother She has a lifestyle brand, sharing content, empowering women, teaching people to be entrepreneurs, and making lifestyle inspired products Created a hotel based on things she didn’t like about hotels, and involving several of the brands she likes, creating creative partnerships Why relationships are everything Photo Credit – Martin Lee Studio When she was a beauty editor of the Today Show without ever bringing Bobbi Brown products into it in general, and how it all became organic part of company, then going on to Yahoo and more Brown’s sons give her feedback that’s valuable, and her own focus groups from her personal world Why things that are simple are important Brown on networking simply being about being open and just talking with people Her current book is her ninth, written before she decided to leave the company Advice for young entrepreneurs – don’t talk about what you’re going to do – just take action The importance of being positive, and being able to fix things quickly and turn quickly, retaining people to work for you Working with (or for) Estee Lauder Being an “intrapreneur” while at Estee Lauder Why Brown says she shouldn’t be in a corporation Working with Uber for a fun campaign “Just Bobbi” – an editorial platform “Evolution_18” health supplement The importance of positive energy, and how walking clears one’s brain A dream dance partner for Brown The genesis of Brown’s company name as her own name Setting goals, and purpose vs. profit The value of not taking loans for business, and why Brown never did @justbobbibrown @soulerhq @tamaramellon @lamarinanyc @joshwex @karen.s.moon The post 052 – Bobbi Brown – Makeup Mogul, Motivator, Mother appeared first on Beauty Is Your Business.

Marketplace for short form retail and pop-ups… Joy Fan, Chief Creative Officer of Storefront (@storefront – the world’s leading online marketplace for renting short term retail space) joins Thomas Kutzman, Scott Pollack, and guest host Pavan Bahl in the MouthMedia Network studios powered by Sennheiser. Presented by Prevu.In this episode: How Storefront “cracked the code” on short-term rentals Real estate brokers have open arms for pop ups, changed from 5 years ago How pop-ups and short-term rentals transformed from trend to strategy Perfect timing, how Storefront rode a wave for the last 6 years Demands of retail has changed Bringing digital into physical Providing pricing up front so anyone can see it and share it Servicing both landlords and tenants Why Storefront doesn’t own spaces, technology makes it easy for brands to search for space Now in Canada and US, just opened Dallas and Austin, plus already in LA, NYC, SF, Chicago, Miami Looking at events and experiential, but focus on storefronts A lot of long-term leases are coming up and vacancy rates have risen a lot in major metropolitan areas Low cost at a conference Retail on the rise in US, story-sharing Making the physical experience feeling sensory like the online presence, creating addiction The international opportunity – where there is retail and where there is storefront Fan’s opinion on a brand that’s getting it done The story of twins Incredible donuts

Messaging and voice automation in retail... Shane Mac, Co-Founder and CEO of Assist (a leading enterprise chatbot platform using AI for messaging and voice automation) joins Pavan Bahl and Marc Raco at Shoptalk 2018 in Las Vegas. Support for today’s episode comes from luxury footwear brand Tamara Mellon. Visit tamaramellon.com today to receive a $100 gift toward your first order using code "FIYB"! In this episode: The ability to fully order products and services just by speaking into your mobile device Why the company Assist, Inc. needs to exist So many players on the Internet, how it is all so complicated The power of written word, and then the spoken word, talking to machines and there will be a log of that that will make it easier when we can use our words more often to take action online Why Internet works – because there aren’t people The goal is to do something that builds relationships with automation and do it well, at scale What you understand – language; what you remember – context Those who pick great use cases will become great at AI The errors are the intelligence in the space How people will want entry automation – the relationship of the future might be in the bot, not the brand, and will become the gateway to discovery Trying to make AI more and more human-like in sound and reactions, and will there be a point when we don’t want it to be too human? Why we shouldn’t make AI be like a human, if we don’t understand that when we use language and how your treat people, words are powerful and can cause harm Diversity mandates understanding how to treat everyone in the world, racism can happen, lack of understanding of people can cause automation can treat people badly Designing errs that creates understanding and great language pieces Using chatbots to write new rules on the flow Deflecting past channels to a new paradigm The power of adding a camera Why we don’t need to redesign retail by certain methods Mac's new podcast "Machine Yearning"

Why the success of an Australian online book seller should matter to retailers... Wayne Baskin, Deputy Chief Executive Officer of Booktopia (books, DVDs and Magazine Subscriptions from Australia's leading online bookstore with over 4 million titles) joins Marc Raco and Pavan Bahl at Shoptalk 2018 in Las Vegas. MouthMedia Network studios are powered by Sennheiser. In this episode: How Booktopia is bringing a lot of people online Media and books are growing in Australia and that growth coming primarily from Booktopia Booktopia started in 2004 on $10/day budget How the company sells a book or product every 6 seconds Owners had an SEO company, and how the $10/day budget was an imposed restriction Booktopia investing in team, packaging, 135k titles ready to ship same day, and the 13,000 square meter automated distribution center Plus -- 20+ people, ticket, message center, book experts, website, content, Being there for customers, focused on books Experts put the book in booktopia, high level customer experience Why customer service is not part of primary marketing messaging Build all of their own systems, tech is at base of all of business and operations, strategy 95%business in Australia, some New Zealand, truned off other counties due to duties, taxes, and fraud One of the most comprehensive data sets in Australia in terms of understanding customers (quality not quantity) What you can learn from layers of data One of the biggest affiliate programs in the book industry Considering sustainability and environmental impact of books Augmented reality and its future in books and retail Roald Dahl and running

How content drives Australian online fast-fashion clothing store Showpo... Mark Baartse, CMO of Showpo (a Sydney-based, Australian online fashion retailer primarily aimed at young women) joins Pavan Bahl, Marc Raco, and guest host Rohan Deuskar (Stylitics) on location at Shoptalk 2018 in Las Vegas. MouthMedia Network studios are powered by Sennheiser. In this episode: Being a data geek in marketing the latest and greatest fast fashion for young women, great customer experience, quick turnaround Why Showpo is all over the news with the company executing well, CEO Jane Lu has a strong personality, brands are personal The reach of Showpo– over 3M combined followers over all channels with high engagement, not bad for a small Australian company How Showpo is almost content company more than fashion company, it comes down to data and analysis behind it that drives it On the founder Jane Lu, from a Chinese immigrant family to becoming an accountant, hating it, quitting her job without telling her parents, and starting Showpo in a garage with credit card A unite April Fools prank creating ShowBro (people didn’t get it was a prank --- keep asking about how that fictitious brand is doing) How Showpo is integrating info from other sources outside of normal patterns, such as older people influencing decisions Core customers influenced by peers, celebrities, social media, Showpo does a lot of influencer work Events are big, starting to be looking at what type of events drive conversion How Showpo is thinking about integrating more closely with that person’s social calendar to predict, marketing The amount of data is overwhelming, creating content around what to wear to specific events, Utilizing AI for suggesting outfits Creating content native for each platform and utilizing user-generated content Visual search Showpo launching a native app Showpo is selling globally, but how much love you give those markets may be different than your own home country (i.e. Australia) The formal nature of Americans, working at the Tower of London

Connecting existing systems to enable faster global distribution in retail... Joey Spanjers, Co-founder and Head of Growth of Elliot (containers built for the future of commerce, enabling merchants to orchestrate catalog and order data across their entire tech stack without needing IT) joins Pavan Bahl and Marc Raco at Shoptalk in Las Vegas. MouthMedia Network studios are powered by Sennheiser. In this episode: Connecting the digital and the physical while involving the entire global scope of a business Unifying all storefront while plugging into the entire sales force How there is a lot of noise in this space regarding digital plus physical What’s different about Elliot, the team’s background deep domain expertise Tool is built to give better control over brand and not relying on the heavy handed process of other services Plugging into all applications, three primary data points: order/inventory/customers -- plus figuring out different APIs brands are using, and feeding into those How Elliot can show an entire business or narrow to specific channels to monitor performance Where inventory positions are Why the company is gaining so much attention, considering it just started in July 2017 How the company started as side project and put 10 years of knowledge into it The origin of the company name, Alexa’s boyfriend -- or -- urban dictionary? Digitally native brands have a different set of problems Aspiring to being the “Flavor Flav of Global Commerce” Learning lessons from what people are looking for at Shoptalk At Shoptalk, 15 meetings before coming, and the flow at booth is great Big client in Crocs, a great opportunity to work with someone who really knows the space How a large client can help you understand how to bring more large clients KPIs for a big brand, figuring out KPIS, with the biggest being simply that the platform works Identifying brands who can find value Fly fishing, Survivor, and The Apprentice

How partnerships are critical to ecommerce success for an iconic brand... James Zackler, eCommerce Partnerships at Anheuser-Busch InBev, joins Pavan Bahl, Marc Raco, and Ilan Tito on location at Shoptalk 2018 in Las Vegas. MouthMedia Network studios are powered by Sennheiser. In this episode: Ecommerce and "epartnerships" and Annheuser Busch How the fact that  alcohol cannot be delivered through certain models, it is a big growth area, and Anheuser-Busch is investing heavily Keeping a pulse on emerging technologies, partnering with non-traditional partners, selling more beer online, and strengthening thought leadership within beer and alcohol and selling online A three tier system – something that came from prohibition days, cannot sell directly to the end consume. Must sell though wholesaler to retailer to consumer Purchases on ecommerce side – typed of partners, minibars, and agreegators of inventory online such as corner stores Big companies moving into the delivery space Working through distributors Anheuser-Busch as cost conscious and focused on growth, helping partners grow as a focus Brand loyalty has been changing, the importance of who has the relationship and the way partnerships reach them when not interacting with the customer directly, and how partners are ambassadors Using technology to keep consumers loyal to Anheuser-Busch brand Looking for new ways to foster loyalty through tech A focus on customer experience Gathering data from partnerships who track customer preferences and activity Still trying to figure out food and beer alignment in delivery or brand building Unlikely partners such as video games ZX Ventures, a global incubator, operator, and venture capital team backed by Anheuser-Busch InBev. Smart speakers and TVs etc. as a distribution resource The coolest and most unique mystery travel experience involving cookies A snake dinner in Vietnam

Personalized photo postcards, greeting cards and cards created online and sent on the go from anywhere… Felix Wunderlich (Head of Business Development) and Greginald Spencer (Office Manager) of mypostcard.com (photos sent as postcards worldwide) join John Matson, Pavan Bahl, and Bess Chapman in the MouthMedia Network studios powered by Sennheiser.In this episode: When does one need to send a personalized postcard What should reaction be/feeling – happiness Physical interaction instead of digital, something tangible makes a real impact The text looks like real handwriting Process to use — download app, upload photo, the ability to have an envelope because of sensitive photos Participation in a German accelerator The app saves a lot of time Friction on the marketing side, looking at customer lifetime value Most customer acquisition via Google Adwords Growth efforts via universities, building awareness The ability to partner with major social platforms like Instagram Whether content changed that customers are sharing, and is it relating to larger trends in the travel industry? The shift from digital to physical, sentimental value Creative marketing, and a song, changing the world with a postcard The path to become a travel lifestyle brand Spreading the feeling of that moment, and how to share that feeling and create buzz How a postcard is something you share in person with visitors Partnerships and collabrorations including prisons Winning on the Apollo stage A prior career in hospitality management How Greginald got to NYC Every season is Ramen season And someday— Europe as a home?