POPULARITY
What if one overheard sentence could change the entire trajectory of your business? In this powerful episode of Bringing Business to Retail, we share the moment everything shifted—not during a strategy session or a big launch, but in a quiet, unexpected instant. We dive into: How a single sentence triggered a total business rethink Why being "booked out" isn't always the dream The connection between burnout and pricing strategy How to rebuild a business that aligns with your values and lifestyle If you've ever felt like you're running on empty or building a business that doesn't quite feel like yours anymore, this episode is your sign to pause, listen, and pivot.
Overwhelmed by your to-do list? I was too—until I turned to AI. In this episode of the Bringing Business to Retail podcast, I share how I opened Asana and was met with more tasks than I could handle in a year (yep, a full year). Instead of spiraling into busywork, I turned to my custom-built ChatGPT for support. What happened next surprised me. You'll hear how I used AI to ask myself four game-changing questions that helped me clear the mental clutter, prioritize what actually matters, and realign my work with my long-term goals. I'll also dive into how tools like the Eisenhower Matrix and calendar blocking helped me identify tasks I shouldn't even be doing. Whether you're running a business, leading a team, or just drowning in digital post-its, this episode will give you practical, strategic tools to take back control—and get back to deep work that truly moves the needle.
Joe and Korey sit down with Russ Davis, the President and CEO of Arborjet | Ecogel. The guys discuss Russ's professional career and how his background in engineering has helped his work in the tree care industry. Russ also shares his thoughts on how technology is impacting the industry and the need to embrace it. For more on Arborjet | Ecogel you can visit www.arborjet.com If you enjoyed the podcast please rate, review, subscribe and tell a fellow tree lover! Send your questions or topics you would like us to discuss to info@discoveringforestrypodcast.com. Be sure to follow us on all your favorite social media platforms! Twitter/X: @DisForestryPod Instagram: @discovering_forestry Facebook: Discovering Forestry YouTube: @discoveringforestry6905 LinkedIn: Discovering Forestry Podcast Music credit: Cool Tools Music Video - "Timber" Muzaproduction “Sport Rock Logo 1” Hosted by: Joe Aiken & Korey Lofy Produced by: Nico Manganiello Artwork by: Cara Markiewicz & Nico Manganiello --- Support this podcast: https://podcasters.spotify.com/pod/show/discoveringforestry/support
Welcome to the HB Global Employee Ownership Podcast Series. In 2024, we are placing particular focus on the mission and values of HB Global in an effort to level set for all employee owners what these mean and how each of us can exemplify them each day. These communications are intended for the employees of HB Global. We recognize that the general public will have access. The views expressed in these communications represent Bob Whalen in the context of HB Global and may not apply to broader audiences.If you have questions for Bob, we'd love to hear them and answer them in future podcasts. Feel free to submit them to eopodcast@hb-global.com.
In this episode of the EntrePastors podcast Ryan Follis shares the story of his amazing transition journey from a corporate role with Target in which he honed significant skills in leadership and business acumen into the world of pastoral ministry. Ryan unpacks some of the struggles and frustrations he experienced as he made that transition and how churches and pastors can benefit by learning and applying business principles in such a way as to bless their families, the churches they lead, and the communities they serve. In addition to serving well in pastoral ministry, Ryan also now serves as the Lead Program Developer for the CEO (Creating Entrepreneurial Opportunities) program of the Midland Institute for Entrepreneurship that is inspiring and developing a new generation of entrepreneurs in highschools across the nation. Guest Info/Links:Website: https://www.midlandinstitute.com/ Email: rfollis@midlandinstitute.comCall to Action:Register for our upcoming webinar - Conquering Pastoral Povertyhttps://www.entrepastors.com/conquer
TayTay has left the building, but is it too late to capitalize on her tour? Heck NO! Truth is, if you're NOT leveraging TS right now, then you're missing a huge opportunity. I don't care if you sell clothes, furniture, beauty, shoes, or even adult toys! (not that I'm suggesting Ms Swift owns the latter…) Billionaire Swifty can sell your products - for free. Want to know how? Meet today's guest on the Bringing Business to Retail podcast, who's just blown my mind about how PR can be your secret weapon in getting your brand, and your story, the kind of attention it deserves. Chriss Mannix of Soda Communications has got the GOODS. After 25 years in the PR game, her no-bulls*** approach is just the wisdom we need to use PR smartly to maximize our business's opportunities. Wisdom like: What Taylor Swift has to do with your brand's golden PR opportunities What makes news, and how to make your story newsworthy The tiny changes that can turn a closed media door into an open platform Turning negative online complaints into positive (spin!) opportunities How to position yourself as THE expert to have on call, time and time again Where too many business owners are wasting their marketing $$ There's no reason the next Apple News alert you get can't have your business's name on it. Listen now to find out how YOU can sell more with Taylor Swift!
Unique ability tends to show more in business but what about at home? How do you manage your household like a pro the way you manage your employees? Conor Gallagher talks about his newest business, Well Ordered Family. As an Entrepreneur with 15 kids, well ordered is a necessity in his household! This episode explains how he went from total chaos to smooth sailing by incorporating his business techniques into his family life.
We welcome NBA superstar Baron Davis, who shares his insights into the transition from sports to business. Baron shares his journey growing up in South Central LA and how he leveraged the advice from mentors and fellow athletes to help build a lasting legacy beyond his NBA days.Baron's story is not just about sports, it's about leveraging his athletic career into a second act in business, and how he was able to navigate the business landscape with the same agility he used on the court, and mentoring the next generation to do the same.About Baron Davis:Baron Davis is an entrepreneur, investor, and two-time NBA All-Star and record-holder. Known for his electrifying style on the court, Davis was a powerful point guard, who won acclaim for executing in crucial, high-pressure moments, when his team needed him the most. As a businessman, Baron was one of the original investors for Vitaminwater and helped launch Thrive Market.Baron is also the founder of several companies, including Sports and Lifestyle in Culture (SLIC), The Black Santa Company, BIG, and No Label—each with the objective of combining creative talent with original publication and production to develop and provide educational and heartwarming stories that appeal to global audiences of all ages. Baron also served as producer of several acclaimed documentaries including Crips and Bloods: Made In America, 30 for 30: Sole Man, and The Drew: No Excuse, Just Produce. In this episode, we discuss:(1:45) Basketball and finance lessons from early mentors shape Baron's path(3:08) Transition to Crossroads exposes him to diverse social dynamics, sparking entrepreneurial curiosity(5:01) Early representation and self-navigation in his career(7:00) The launches of BIG focusing on curated networking for athletes and investors(11:56) BIG's educational and corporate partnership strategies aim for impactful industry connections(14:08) The importance of efficiently using athletes' time off the court and ensuring meaningful business interactions(16:37) BIG's approach to education and corporate partnerships, aiming for impactful connections across various industries(19:42) BIG's role in fostering business relationships in sports(21:24) Forming productive partnerships between athletes and entrepreneurs(26:36) His personal investment story with Vitamin WaterFast Favorites:*
What's cheaper - keeping a returning customer or finding a new one? Keeping customers coming back to shop with you again and again is SO much easier (and cheaper!) than the marketing you need to bring in a constant stream of new customers. And around here, we do things the easy, smart way, not the difficult, expensive way. I first shared this conversation last year, but it's so important that I'm assigning it to the top of your 2024 listening list… … Because if you don't understand your customers AND the value you bring to them, then you've got some big problems on your hands, my friend. Problems like old stock clogging up space. Empty promotions cost money, not generating profits. Unstable cash flow that keeps you up at night. No sense of where it is you're going, or how you're going to get there. In today's episode of the Bringing Business to Retail podcast, I'm giving you the tools you need to keep your customers shopping every day of the year, even in the chance of a recession. These strategies have nothing to do with the news headlines, and everything to do with the value you offer. And guess what? That's always going to be in your control.
Some of my favourite retail and eCommerce origin stories go like this: Someone stumbles across a problem when they're trying to buy a product. They search high and low, but they can't find a solution to what they're looking for. So… … They make the solution themselves! Today's podcast guest, Dionne Keen, did just that. When she couldn't find any clothes for her 6yo son that offered the quality and variety she was after at a price point that worked, Little Kinfolk was born. Kids' clothing is a highly competitive niche with all kinds of low-quality, cheap items - so how was Dionne able to build a killer business that generated more than $30,000 of revenue in just a single weekend? She found Scale Your Store, and she listened to every secret we had to offer about how to do exactly that. In today's Bringing Business to Retail episode, Dionne's spilling her own secrets about how she was able to not only launch a brand into a highly competitive industry but one that had a full-time salary built in from the very beginning. Plan your own sell-out weekend in 2024 with this overload of tips and tricks - we won't even chase you for commission!
Ok, I'll admit it: I'm a total TikTok skeptic… … At least, I was until today's episode, when my guest Tom Moult changed my mind for good! If you can't decide whether or not TikTok is right for your business, this is THE next thing you need to prioritise on your to-do list - because if you're a skeptic like me, you could be leaving serious money on the table. In this week's episode of the Bringing Business to Retail podcast, Tom Moult, co-founder and CEO of Buttr Marketing, shares 3 simple tactics that will convince even the biggest cynics amongst us. Because TikTok isn't just another social media platform. It's a total revolution in customer engagement. Tom's here to tell us why an organic presence is the most important investment you can make (yes, before diving into paid advertising!), as well as the secret weapon of a cascading ad strategy that's alllllll about driving up those results. So you can either keep thinking TikTok's just a throwaway platform that's not for you… .. Or you can steal Tom's secret strategy and see ACTUAL cash in your bank account from taking it seriously. This episode has everything you need to leave your doubts behind and start winning on TikTok. You can't afford to miss it!
The kinds of strategies that send Black Friday and Cyber Monday sales through the roof can be used ALL year round in your business… … And if you're not using them, you're leaving money on the table. Whether you've met your goals or not over the recent spending extravaganza, it's time to keep your foot on the pedal. Here's the fuel you need to hit that next stretch goal, the one after that, and the absolutely audacious goal you never thought was possible. Jump into this week's Bringing Business to Retail podcast episode to find: How to set goals (and why you need them) The promotions that can really shake things up Why you don't need to discount to boost your sales The secret weapon you can use ALL year-round to create urgency (how does a 300% increase on last year's results sound?) The hardest decision you'll have to make is – which one are you going to use first?
Ever found yourself in the midst of a pushy sales conversation? It's no fun being on the receiving end of it… so why do we think we need to BECOME the pushy salesperson to successfully land a sale? I don't know about you, but it's a big no from me. There's a reason sales have such a negative perception around them. Most salespeople? They suck. They're trying to push a sale, all without actually understanding the person they're talking to. Their customer isn't a human - they're just another number, and another opportunity to make more $$. Being good at sales DOESN'T mean being good at being pushy. In fact… … it's the total opposite. In this week's episode of the Bringing Business to Retail podcast, my guest Bob Marsh takes the whole sales process off the table and reframes it: now, we're giving customers the ability to make decisions about what they ACTUALLY want… and when they can do that, they BUY MORE! Your job is to help your customer make a decision. It's not to pull the wool over their eyes and trick them into spending money with you. If you're sick of feeling ‘salesy', you can't miss this. Enjoy this episode and leave the sticky sales agendas behind!
Why are we so quick to devalue our own products? Fear of overcharging is a major hurdle for retail and eCommerce store owners, often leading to a discounted race to the bottom. In this episode of Bringing Business to Retail, we're joined by strategic coach and former retail business owner Catlyn Calder. Having successfully built and sold an eco-refill store in New Zealand, Catlyn has firsthand experience in overcoming the challenges of growing a retail business. She shares her journey navigating the highs and lows, and preparing her business for a successful exit within just one year. Catlyn gets real about the money struggles and mindset shifts she battled, from giving too many discounts to not tracking marketing ROI. She also shares her top tips on delegating tasks, staying focused on strategic work, and avoiding the busywork trap. Whether you're just starting out or are a seasoned business owner, this episode is packed with practical insights from the front line. Tune in to learn from Catlyn's journey of turning challenges into opportunities for growth.
Your customers don't care about your products. After all, why should they? In a world full of countless product options, yours is just another one they scroll past. Your job, as a retail or eCommerce store owner, isn't to find the best products. It's to give your customers a reason to STOP the scroll, pay attention, and press ‘buy now'. On this episode of Bringing Business to Retail, I'm joined by powerhouse John Chan from Berge Farrell to talk about the secret weapon you have in capturing your customer's attention: packaging. As the most overlooked and least utilised owned channel, packaging is the sales activator you've already got lying in your hands. It's your walking billboard, the first touchpoint your customers have that sells your overall product experience. We're talking about how packaging is your silent salesman, what you can communicate through design, the shopper vs the consumer (and how you can meet their different needs and desires), strategic packaging for retailers, and how you can stand out in the crowd through thoughtful packaging tweaks. Dive into this episode and hear John and I spill on how you can revamp your packaging to influence your customers' buying decisions - more yay, less nay!
How did Ohio go from the 41st to the 7th best state for business in the nation? Among other factors, a foundation of reliable and cost-effective energy drove economic growth and helped attract businesses and employers to invest in the Buckeye State. Meanwhile, emissions have dropped while competitive energy markets have grown. In this episode, Dana Saucier of Jobs Ohio shares how energy keeps Ohio's economic engine running.
Henri Ghijben of HRG Tree surgeons has been mentoring other tree surgeon businesses through the Tree Surgeon's mastermind since the start of 2022.Keynote speaker for the Arb Show of 2022 he tells the Horticulture Week Podcast about how tree surgeons and arb contractors can benefit from sharpening their business skills.Drawing on his own experiences, he offers his "blueprint to my tree surgery business" based on 'Five Pillars of a successful arb business':MindsetSales and marketingNumbersSystemisationCultureAfter working for other companies but not enjoying it, he set up own business, but after 4 years of rapid growth the company went under. The realisation that there was very little advice to help the unique challenges faced by arboriculture businesses inspired him to pass on his learning to others in the profession.Henri believes a lot of arborists "get stuck" doing all aspects of running the business but need to learn to "build a team" around them where people work to their strengths.Arborists have to contend with the requirement for extensive training, versus the "low bar to entry into the industry - anybody can buy a van a chipper and a saw from B&Q" and competition with other trades such as construction or even working in McDonalds.He discusses the issue of poor pay in the sector and how "there needs to be more education" of the public of the skills and need for qualified arborists to do the work.But he says: "Knowing your numbers, so knowing what it costs to run your business, knowing what profit to make on top if it, knowing your quote conversion rate...once you have all this data it gives you the confidence to be able to go, 'ok I can put my prices up now'"Henri speaks about the ways he tries to attract and retain staff by making his company "a good place to work with various financial and other benefits such as mental health packages, something that he values especially having suffered his own fair share of professional hardship.He highlights pest and disease pressures, particularly ash dieback and oak processionary moth which is making its way down south east, through London to Southampton where Henri is based. He also discusses the online problems of climate change and extreme heat and storms. Hosted on Acast. See acast.com/privacy for more information.
In this episode, Jon and Les introduce the newest member of the EntrePastors team. Shane Odom has experienced much success throughout his career in multiple business endeavors. He's also gained a tremendous amount of knowledge through some of the setbacks and failures he's encountered along the way. Shane is bringing his many years of business wisdom and experience to the EntrePastors community as a part of our mastermind and through our business consulting services. In this show Shane shares some of his best advice for a pastor who is just getting started in business. He also shares why he believes pastors have a major advantage in the marketplace as they bring their ministry skills and assets to the business world.Connect With Shane:Entrepastors.com Shane.Odom@vrealestate.comCall to Action:Apply for the EntrePastors Mastermind
Kate is an experienced emergency nurse and patient advocate with a passion for helping patients navigate the healthcare system. With over 15 years of experience in both public and private acute care settings, she has developed a keen awareness and understanding of how our health system operates and how to help patients find their way on their healthcare journey. Kate empowers patients to recognize inferior care and ask for better, as well as helps people understand where bias and other agendas might be impacting the advice they receive from the healthcare providers and hopefully inspire other healthcare professionals to return their focus to patient centred care.In this episode, Kate also talks about the importance of being human in nursing and patient advocacy and how this human connection can improve the patient experience. Additionally, Kate shares her experience of starting a business while returning to bedside nursing and the lessons she learned along the way.Overall, this episode is a great listen for anyone in the healthcare industry or anyone considering a career in nursing. Kate's story provides insight into the challenges and opportunities that come with navigating different roles and organizations in nursing, and the importance of patient advocacy and human connection in providing quality care.Key takeaways:02:32 - Learn about Kate's career story12:01 - Finding Contentment and Purpose14:13 - Navigating Thoughts and Feelings When Leaving a Job19:40 - What was it like starting in a private graduate program as a grad?22:01 - What is the secret to sustaining and building a career in ED?25:00 - Importance of being human in nursing and patient advocacy.32:24 - The Importance of Human Connection in Patient Care: Why Knowing Your Patient Matters36:52 - Bringing Business to Life42:45 - Advice for Starting a Business While Returning to Bedside NursingThanks for listening!Loved the episode? Leave us a review!Want to dive deeper into this episode and search for something particular? Use our AI to search here!5 Ways we can support you in your nursing career ✅Join our Free Nurse Career Growth Hub and access our free nursing application, interview and career growth guides here!Join our Nurse Career Academy and work with us to help guarantee your next nursing role!Book a free Career Clarity Call with Liam to discuss your career situation!Join our private FB community to surround yourself with like minded nurses!Check out our Youtube Channel for more nurse career support!Looking for awesome comfy Scrubs? ❤️ We are so grateful to BizCare for sponsoring the High Performance Nursing Podcast!Click here to snag some scrubs! PS: this is NOT an affiliate link, meaning I do not make money if you use this link and the upside? You get AWESOME scrubs!
Ready to dive into the world of Leadership and Innovation? Tune in and hear Jess Larsen and Lindsay Hadley talk to Reed Quinn, the retail sales and distribution expert. In this intriguing podcast, Reed shares his knowledge and insights into business systems, business analytics, and overseas manufacturing. Plus, learn how he works with Friends and Family to manage a growing portfolio of investments. Learn more about your ad choices. Visit megaphone.fm/adchoices
Salena Knight is a retail strategist, consultant, and speaker specializing in helping independent retailers grow their sales and maximize profits. She is a former award-winning, multi-store retailer with over a decade of industry experience as a digital marketer and retail strategist. Through her consulting and training business, The Retail Academy, and her retail marketing agency, The Retail Strategists, Salena has helped build and scale profitable, sustainable, and highly sought-after retail enterprises across Australia and the US. She is also the host of the Bringing Business to Retail podcast. In this episode… Launching a retail business requires carefully considering factors, including products, profit margins and sales, competition, and customer demands. Learn how you can optimize your ecommerce business to build a thriving reputable brand. Retail strategist Salena Knight has developed the five pillars of retail success: money, sales, customers, marketing, and impact. First, identify your profit margins to determine an ideal price range for your products to maximize sales and revenue. It's also critical to enhance customer lifetime value (LTV) by developing personalized outreach and marketing strategies through email campaigns, interactive videos, and customized messages. Salena's price ranges are higher than her competitors, yet she generates more sales and produces a greater impact by establishing brand loyalty and LTV. Consultant and retail strategist Salena Knight joins Joshua Chin in today's episode of the eCommerce Profits Podcast to discuss building a profitable retail brand. Salena also details conversion rate optimization strategies, the factors influencing LTV, and how to outperform competitors with your pricing.
Connect with me on Instagram:@SkipTheSmallTalk_Podcast@Alexandria.SantiniEmail Me: SkipTheSmallTalkPodcast22@gmail.comNotes: I've spent a year building Skip the small talk podcast, I've shared my journey on inner work and personal development.I shared my experience on building my self, building my life and now building a passion and business. Along the way, I met many people who on the same journey of building power in their lives on every level.For 2023 and on, I'm adding business & marketing to this show, for those who are looking for insight and tips to start, grow or improve their business.I am a huge enthusiast of self improvement and intentional living. I am here to share my journey, and learn openly. I want to help you build power personally & professionally & break free from mediocrity through insight, connection & motivation.My guests & I bring our personal experiences to the table with deep, enjoyable and noteworthy conversations. Tune in, take whatever you need & share it with someone who might need it too.
SMALL TALK, Bringing Business and Community Together – Episode 14 - Confessions of the Chef- Kitchen Talk with Chris Wozniczka, owner of Illusion Café in Des Plaines
In this episode of the B2B Leadership podcast, best-selling author and leadership coach Nils Vinje speaks with Craig Blum, Vice President of Customer Success at Midaxo. Podcast highlights: 0:26 - Craig's background - Craig explains his role at Midaxo. 2:46 - Merging of companies and ideas - What did Craig gain from the company merger that he wishes he had access to before? 5:29 - First leadership position - Craig started out of college as a software engineer. 8:22 - From code to customers - What prompted Craig to move to a more customer-facing role? 11:57 - Navigating team building - How did team building change when Craig had a team of people doing the work alongside him? 15:14 - The discovery process - Craig outlines the things that helped him most with his transition from IC to VP. 19:39 - Taking a step back - What were the circumstances around Craig going from VP and stepping backward to Senior Director? 24:47 - Journey back to VP - What was consistent across all the experiences Craig went through that got him back into a VP position? 31:16 - Keeping a leadership perspective - What did Craig keep front of mind while undergoing a big company shift? 36:14 - Craig's advice to himself - What advice would Craig give his younger self? Connect with Craig Blum: https://www.linkedin.com/in/craigblum/ Learn more about Midaxo at https://www.midaxo.com/ Learn more about your own leadership style at: https://www.30dayleadership.com/ This episode is brought to you by the B2B Leaders Academy The cost of not consistently developing your leadership skills is enormous. At the B2B Leaders Academy you can gain access to monthly leadership training and live coaching. Being a great leader isn't hard, you just need a guide and the right set of tools. Head on over to b2bleadersacademy.com and become the leader you have always wanted to be.
"Born and bred in Nairobi i have seen services being delivered something i don,t see now" Richard Ngatia Nairobi Gubernatorial Aspirant.
Guests: Itamar Chalif - Rockland Trust & Janis Akerstrom - Office of Economic and Community Development for the Town of Middleborough Interviewer: Jonathan Freedman - MAGE LLC The post “Bringing Business Resources To Middleborough, MA” with the Middleborough Business Resource Center appeared first on Radio Entrepreneurs.
NC-13 Congressional Candidate Tyler Lee joins Pete to talk about his campaign, representing parts of Mecklenburg County in Washington, and how he is different from fellow candidate Madison Cawthorn. Support the show: https://www.patreon.com/petekalinershow See omnystudio.com/listener for privacy information.
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to author and founder of RLVNT Media, https://tinawells.com/ (Tina Wells). Tina Wells started her first business as a marketing agency when she was only 16. This led her to become a product reviewer, which then led her to a career in market research. For over 20 years, she passionately ran a millennial-focused marketing firm. During this time, she became a bestselling tween author. Honing in on this creativity led Tina to found RLVNT Media and become an author on a new content venture. Josh and Tina also discuss how marketing is one of the only industries you could break into as a young person and become as successful as Tina has. Tina's advice to young people today looking to follow the same path – just do it. Just start, make mistakes, learn lessons, and embrace failure. Learn from your failures and apply those lessons. This is a lot easier when you're young, Tina shares. Tina works with business owners today by focusing on how to bring business ideas to life. She assesses what needs to change and be pivoted and shares that she enjoys the creative process of working directly with her clients. Tina shares she learns a lot from her clients, too, and this is part of why she truly loves her work. Tina talks about where newer businesses can get stuck. Do a small business check up or diagnostic. What's working and what's not? Take a hard, unbiased look at your systems, processes, and customer journey. Tina shares that she sees people thinking things in their business are working without pausing – and missing mistakes they would have caught had they done so. If you take pauses, you can better assess and predict. Future proofing is just as important as the day to day grind, to take the time to deeply and unbiasedly assess your business. Tina explained how she was able to dedicate her time to her creative passions at the same time that she ran a marketing agency. She treated her creative project like a client – she dedicated a little time to it every day. You have to be disciplined and actually set aside that time each day. Self development CAN create income – if you work on it consistently. Tina shares that entrepreneurs who see their challenges and want to formulate a plan are great fits for her work. Tina can help plan and execute a team-wide solution. Her ideologies can save you time and money as you try to grow your business for the better. Learn more about Tina Wells at her website at https://tinawells.com/ (https://tinawells.com/). Check out RLVNT Media at https://rlvntmedia.com/ (https://rlvntmedia.com/). Check out Tina Wells on LinkedIn at https://www.linkedin.com/in/tinawells/ (https://www.linkedin.com/in/tinawells/). Check out RLVNT Media on LinkedIn at https://www.linkedin.com/company/rlvnt-media/about/ (https://www.linkedin.com/company/rlvnt-media/about/). Don't forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: ✅ We are actively booking guests for our DAILY Entrepreneur Success Podcast.https://upmyinfluence.com/guest ( Schedule HERE). ✅ Are you a 6-figure consultant? Let us fill your sales schedule and move you to 7-figures.https://upmyinfluence.com/b2b ( Learn more here). ✅ Check out our freehttps://upmyinfluence.com/1 ( Authority Transformation Masterclass).
Our Founder, Hadie, interviews Maddy Alexander-Grout, the brains behind the business app, My VIP Rewards, that supports SME's with their business ecosystem from rewarding their employees, advertising, customer loyalty and more….
Stories mentioned in this episode: Day in History: 1997: House Minnesota leaders pledge to banish partisan politics Anatomy of a deal: Bringing business to Eyota COVID-19 increase expected as testing demand breaks Olmsted County records Med City accounting firm ready to move out of downtown to northwest Read all stories in this episode at postbulletin.com.
If you're tired of trying to convince people to engage with you on social media, to open your emails, to listen to what you have to say, and of course introduce more people to what you are selling, you're going to love my conversation with Brandon Lucero. In this episode of Bringing Business to Retail Brandon and I talk about the power of brand messaging and getting aligned with what you as an entrepreneur are good at and focusing on connection and service with your customers. We cover leaning into what your customers are asking for and how important it is to also focus on bringing the money in. There are so many takeaways in this episode, I can't wait for you to listen in. For more click here
We talk to JP Shearer, partnership lead for the Smith School of Business at Queen's University and June Lulua, founder of Spalyan Education Group, about the business training program customized to Indigenous communities. Found out more at the Smith School of Business and connect with JP at Twitter, Facebook and LinkedIn.
Hailey Paige is the owner and founder of the award-winning London based, but globally operating Notebook Publishing and its various genre specific imprints: Emmie press, Onyx Publishing and Black Cherry Publications. When she's not busy herself with business expansion ink creativity and book publication, she spends her days, coaching business owners and entrepreneurs and writing and publishing for the purposes of achieving the lead generation and greater authority and status in their niche. Tune in to learn about Hailey's inspiring backstory and mission.
Ian is back but this time, with his amazing partner Brittany! In this episode, we talk about bringing business into a relationship, how to navigate the hardships this brings, and the fact that this may just not be for everyone! FOLLOW OUR GUESTS:- @ian.simon55- @brittany_leeee- ReckFit Fitness Coming Soon!FOLLOW US!Not Hitting Right: @nothittingrightSydney: @sydneyjoz + @radiatesocial.coLauren: @withlaurenrussell + @irresistiblysocial
Supporting the scaling and accelerating digitalization efforts requires rethinking and converging business and IT teams. From cross-training workers for homogenization, integrating workflows, learning and adopting emerging technologies, to navigating through uncertainties together. Where are organizations in this journey? What are the related challenges and remedies that are helping build one cohesive force to deliver Digital? Guest 1: Dennis Hodges Title: Chief Information Officer, Inteva Products, LLC Guest 2: Ronald Blahnik Title: Senior Vice President and Chief Information Officer, Hibbett For more details and related content: https://www.ciotalknetwork.com/bringing-business-and-it-together-to-deliver-digital/
Salena is host of the popular podcast Bringing Business to Retail, as well as a global speaker & presenter on scaling retail businesses. She has developed a reputation for being allergic to ‘playing small' - combining a no-nonsense approach with a deep understanding of exactly what is needed to be a successful independent retailer. Everything she does is focused on helping other business owners take the action they need to flourish, succeed and realize their big vision.
The Top Influencer Secrets* To Being Seen, Heard And Creating Massive ImpactAir Date: Tuesday, 22 June 2021 at 12:00 PM ET/9:00 AM PTIn the world of coaching, healing, speaking and writing- what exactly is an influencer?Are you wondering how to build a tribe of loyal paying members?· How to get interviewed on top podcasts and why it is truly the most effective New Media· How to secure big name endorsements for your work (i.e. the presenter has been endorsed by everyone from John Gray of Men are from Mars to James Redfield of The Celestine Prophecy to JJ Virgin to Tom Ziglar).In today's episode, I will be having my good friend and mentor, Corey Poirier come back on. He was previously on my show (ep 15) where we jammed about Bringing Business, Life & Universe together.Corey will be coming in about ½ way through the show, and Based on his interviews with over 6,500 of the world's top Influencers.He will be sharing THE TOP INFLUENCER SECRETS* TO BEING SEEN, HEARD AND CREATING MASSIVE IMPACT and AND HOW EXPERTS CAN TWEAK THEM TO INCREASE THEIR VISIBILITY (AND GROW THEIR INFLUENCE) IN 30 DAYS OR LESS.Sign up for Corey's Masterclass: The Domino Effect https://thepassioncure.lpages.co/rf_masterclass/Corey's website: http://www.coreypoirier.com/Let's stay Connected! I would love to hear your thoughts of this episode!Facebook Business Page: Rosalyn Fung Coaching: Bold Sexy Warrior https://www.facebook.com/boldsexywarriors/Instagram: @boldsexywarriorFree Facebook Group: Magnetize & Monetize for Coaches, Healers & Entrepreneurs https://www.facebook.com/groups/soulgasmicwarriors/Free Client Attractor Checklist: http://funboldsexy.com/clientattractor Visit the Activate Your Soulgasmic Business Show Page at https://omtimes.com/iom/shows/activate-your-soulgasmic-business Connect with Rosalyn Fung on her website http://www.rosalynfung.com#CoreyPoirier #TopInfluencerSecrets #OrgasmicBusiness #RosalynFung
Data. It's one of the biggest buzzwords today, but it carries a lot of weight. It allows businesses to get real insights into their bottom line. So how do enterprises enable their end-users to interact with data, and how do companies bring business intelligence to the masses?On this episode of Diving Into Data, Host Thomas Riley talked with Rob Nelson, CEO, Grow, a simple business intelligence (BI) software created specifically for growing companies. They are making BI accessible and affordable so that anyone can get answers unique to their business. The duo talked about data, analytics, and unlocking data in the workplace.“Data is at the heart of really good decision making,” Nelson said.The idea for Grow was born from a significant pain point from Nelson's former company. They were having a hard time wrapping their arms around the data. They tracked KPIs in several spreadsheets and generated reports, but their process was clunky, and they were always looking at stale data.“The process to log into all these different systems, pull the data, run the calculations, update the spreadsheets was kind of a nightmare,” Nelson said. “We only updated these spreadsheets once a month.”He talked to some software providers, but he kept getting quotes for over $100,000. The companies also had high failure rates and long implementation times. It wasn't accessible. He exited and went after the underserved BI market.“That's what really got me excited, was this big problem to be solved that everybody feels,” Nelson said. He elaborated that he wanted to create a simple, beautiful solution.
Salena is an accomplished retail expert with a love for empowering independent retail & ecommerce store to scale. She’s passionate about delivering highly effective strategies that focus on improving the five core pillars of a retail business to generate exponential growth. Salena Knight is host of the popular podcast Bringing Business to Retail, as well as a global speaker & presenter on scaling retail businesses. She lives in sunny Sydney, Australia with her husband Ed, daughter Lana and two rescue greyhounds, Cav & Sahara.She went from being homeless to helping people build the business of their dreams. The winner of the How To Experience Abundance Through Gratitude course is: Irene Morales, Irene, write me an email at: hello@georgianbenta.com to give you access to the course. Resources:10% discount on Amazon for Unidragon puzzles with promo code Gratitude: https://georgianbenta.com/unidragonSalena's website: https://salenaknight.com
Salena is host of the popular podcast Bringing Business to Retail, as well as a global speaker & presenter on scaling retail businesses. She has developed a reputation for being allergic to ‘playing small’ - combining a no-nonsense approach with a deep understanding of exactly what is needed to be a successful independent retailer. Everything she does is focused on helping other business owners take the action they need to flourish, succeed and realize their big vision. CONNECT WITH Selena Knight LinkedIn: https://www.linkedin.com/in/salenaknight Facebook: https://www.facebook.com/thesalenaknight Twitter: @salena_knight Website: https://salenaknight.com/ CONNECT WITH Cedric Francis Website: www.lead2greatness.com Facebook: https://www.facebook.com/cedricbfrancis Twitter: https://twitter.com/cedricbfrancis Instagram: https://www.instagram.com/cedric_francis/ LinkedIn: https://www.linkedin.com/in/cedric-francis-a0544037/ Disclosure: Links contain affiliates. When you buy through one of our links we will receive a commission. This is at no cost to you. Thank you for supporting Lead to Greatness and allowing us to continue to bring you valuable content. Promo: Try Audible Premium Plus and Get up to two free audiobooks: https://amzn.to/3as87Aw Recording Equipment Mic - https://amzn.to/3dHeSAi Road Castor Pro - https://amzn.to/3aujvvS Headset - https://amzn.to/2QM2O8a Mic Cable - https://amzn.to/3dJ9Wec USB Cable (Mac Book Only) - https://amzn.to/2PbAPy2 USB Cable (Windows Only) - https://amzn.to/3sK5K2h Cable Compatible with Bose Brands - https://amzn.to/32BpN8j Camera - https://amzn.to/3ncI7Oz Mini Switcher - https://amzn.to/3dJGiWy Micro HDMI Cable - https://amzn.to/3tISvQK High Speed HDMI to HDMI Cable - https://amzn.to/3v3NfaG
Salena is the host of the popular podcast Bringing Business to Retail, as well as a global speaker & presenter on scaling retail businesses. She has developed a reputation for being allergic to ‘playing small' - combining a no-nonsense approach with a deep understanding of exactly what is needed to be a successful independent retailer. Everything she does is focused on helping other business owners take the action they need to flourish, succeed and realize their big vision. Connect with Salena: linkedin.com/in/salenaknight Twitter @salena_knight
When we think of food insecurity, we often think of foreign countries around the world. Yet the reality is that right in our own backyard here in Metro-Denver, there is food insecurity all around us. On this episode, we hear the story of Food For Thought, where business leaders from around Denver are bringing their teams and coming together every week to help solve the food insecurity problems for thousands of students. Learn more or sign up to volunteer at https://foodforthoughtdenver.org Feast Over Famine does not provide legal, tax, accounting or other professional advice. You should consult professional advisors concerning the legal, tax, or accounting consequences of your activities. Feast Over Famine does not consult, advise, or assist with (i) the offer or sale of securities in any capital-raising transaction, or (ii) the direct or indirect promotion or maintenance of a market for any securities. Feast Over Famine does not engage in any activities for which an investment advisor's registration or license is required under the U.S. Investment Advisors Act of 1940, or under any other applicable federal or state law; or for which a “broker's” or “dealer's” registration or license is required under the U.S. Securities Exchange Act of 1934, or under any other applicable federal or state law.
Mike Carr is a musician and consultant for the Rivertown IGA. He started making funny parody music videos to drum up some business for the grocery store.
If you would have met Susan Seay five years ago, you would have met a burnt-out mama who felt “done.” Running a business with her husband plus running a household with 7 children (and homeschooling for 20 years!), you’d wonder if there’s even any way to not be constantly stressed and burnt out. - Well, Susan is here to show you that it’s possible. She started to apply concepts she’d learned in the business world to her home, and everything changed. She found that when you run your household with the same intention and purpose as you would in a business, not only do you not have to be stressed, but you can actually enjoy life and your family with a sense of excitement! - Now, she is a Speaker and Founder of Mentor for Moms, a platform for mentoring moms on how to parent with purpose and intention, utilizing these concepts from running a business and bringing them into the home. - In this episode of the Love Intently podcast, Susan shares with us what it looks like to parent with intention, how Susan implemented business concepts like Core Values into the home, advice for parents during Corona (especially on homeschooling, as someone with 20 years experience!), how she makes sure to establish deep connections with all seven of her kids, how her and her husband stay connected, practicing self care for moms, and more! - For full show notes and resources: https://www.loveintently.com/podcast - Connect with Susan Seay Website: https://susanseay.com/ Podcast: https://susanseay.com/podcasts/ Instagram: https://www.instagram.com/susanlseay/ - Connect with Sophie and Love Intently https://loveintently.com Follow @love.intently on Instagram Follow @sophkwok on Instagram - Spice up your date night! Try Adventure Challenge: http://www.theadventurechallenge.com?aff=174
Episode 16: Bringing Business, Life & Universe Together with Corey PoirierAir Date: Tuesday, 08 September 2020 at 12:00 PM ET/9:00 AM PT Ever wonder what really sets someone apart from good to great to outstanding? Are you wondering how to build a tribe of loyal members?How do you bring a big vision and turn It into a Global reality?Join me and my special guest, mentor and friend, Corey Poirier, who is a multiple-time TEDx, and sought-after Keynote, Speaker. He has spoken on MoMonday’s and PMx stages, has shared the bill with everyone from John C. Maxwell to Deepak Chopra to Stephen Covey to General Hillier and has presented to hundreds of thousands of attendees since he began his speaking journey.Host of the top rated ‘Conversations with PASSION’ Radio Show, For The Love Of Speaking Show, and the founder of The Speaking Program, he has been featured in multiple television specials, and he has been featured in/on CBS, CTV, NBC, ABC, and is one of the few leaders featured twice on the popular Entrepreneur on Fire show.A columnist with Entrepreneur and Forbes, he has also interviewed over 4,000 of the world’s top leaders.Corey has also launched a new branded platform, called #BLUtalks which stands for Business, Life and Universe.Connect with Corey who has various speaker, author & podcast programs, as well as book writing & speaking opportunities for BLUtalks. http://www.thatspeakerguy.com/Fb: https://www.facebook.com/coreypoirierpage/YouTube: https://www.youtube.com/c/blutalksWebsite: https://blutalks.com/JOIN Rosalyn’s FREE 5 Day Self-Promotion Challenge! Runs sept 21-25 https://www.7figureconfidence.com/challenge37073760Connect with Rosalyn:Let’s stay Connected! I would love to hear your thoughts of this episode!Facebook Business Page: Rosalyn Fung Coaching: Bold Sexy Warrior https://www.facebook.com/boldsexywarriors/Instagram: @boldsexywarriorFree Facebook Group: Magnetize & Monetize for Coaches, Healers & Entrepreneurs https://www.facebook.com/groups/soulgasmicwarriors/Free Client Attractor Checklist: http://funboldsexy.com/clientattractorVisit the Activate Your Soulgasmic Business Show Page at https://omtimes.com/iom/shows/activate-your-soulgasmic-businessConnect with Rosalyn Fung on her website http://www.rosalynfung.com#CoreyPoirier #Business #OrgasmicBusiness #RosalynFung
The majority of analytics platforms are focused on use internal to an organization by business stakeholders. As the availability of data increases and overall literacy in how to interpret it and take action improves there is a growing need to bring business intelligence use cases to a broader audience. GoodData is a platform focused on simplifying the work of bringing data to employees and end users. In this episode Sheila Jung and Philip Farr discuss how the GoodData platform is being used, how it is architected to provide scalable and performant analytics, and how it integrates into customer's data platforms. This was an interesting conversation about a different approach to business intelligence and the importance of expanded access to data.
Belinda Weaver is Chief Copywriter and owner at Copywrite Matters. As a professional marketing copywriter she confidently walks the line between writing effective copy and creating an engaging brand personality. Belinda is an incredible goal achiever who changed her business from being a freelance service provider to focusing on copywriting courses and coaching. Belinda has been featured on podcasts such as Entrepreneurs-Journey, socialMedia for Small Business Podcast brought to you by The Australian Businesswomen’s Network, Your Brilliant Un-Career Podcast, and Bringing Business to Retail Podcast.
On this episode, Narbeli Galindo, Director of International Affairs at the Economic Development Corporation of Kansas City, joins host Kelly Scanlon. The two discuss Galindo's mission to generate interest and excitement among business leaders, governmental agencies and representatives in other countries to relocate or expand right here in Kansas City, the "heart of the United States."
Summary Today’s episode of 266 Business Podcast today features Wayne Yap (266 Business Podcast), Mathias and Stas from Rave Republic as they chat about their DJ career; what they do and how they got to where they are now. Enjoy! ----------------------------- A natural entrepreneur with a passion for challenging social conventions and analyzing numbers to disrupt businesses. Wayne is the founder and CEO of Universal Genius Advisory. Before diving into the start-up space, Wayne was a professional poker player and earned 7-figures a year. His personal mission is to help busy entrepreneurs optimize their lives and business in a meaningful way by analyzing their data. In addition to his professional interests, Wayne spends his time learning about cosmic energies. ----------------------------- You can find Wayne on... You can find Wayne on... Website https://www.ugadvisory.com/ Instagram https://www.instagram.com/266businesspodcast/ LinkedIn https://www.linkedin.com/in/wayne-yap-ug/ ----------------------------- You can find Rave Republic on... Instagram https://www.instagram.com/raverepublic/?hl=en Spotify: https://open.spotify.com/artist/751qvO4d3fNm3WkLvOS5Wa SoundCloud: https://soundcloud.com/theraverepublic Facebook: https://www.facebook.com/raverepublicofficial/ Twitter: https://twitter.com/raverepublic Today’s Episode: Rave Republic [0:15] - Introduction of Rave Republic and the two DJs [02:36] - Complementary skill sets: Similarities and differences. [04:08] - Know whether having a business background gives them a competitive advantage [05:43] - Market Outlook: Opportunities and Threats [12:05] - Know how and what objectives to set when outsourcing a marketing agency [18:49] - Most challenging events and how they are addressing them [23:42] - Growing the Brand: Rave Republic [29.35] - Increasing Credibility, Staying True to Their Roots and Paying it forward [32:34] - Measuring metrics: Most important numbers [34.21] - Social Media Engagement: Tips and Tricks [39:32] - Common misconceptions in the DJ industry Plus... Here are some more ways you can grow your business. 1. If you love the way I think and problem solve, here is your opportunity to work directly with me! Simply follow the steps stated on the website http://ugadvisory.com/services/ and my team will be in touch! 2. Craving to grow your business as successfully as my guests? My FREE Ebook will guide you through 8 Profit Multipliers that will help you double your revenue in 6 months! Download your FREE copy here http://ugadvisory.com/ebook/
In this episode, Rob Patterson of Parkins Lane and Paul Evans of Toro Digital are joined by Carolyn Aldous, Managing Director and Co-head of Peerpoint. We discuss: How Peerpoint came to be and how Allen & Overy encourages innovation Looking outside the industry to develop platform business models and managing supply with demand New business models can help to enhance an offering, as opposed to replacing it Leveraging a global brand and it’s resources to attract clients and talent The technology revolution taking place in in-house legal teams Resources mentioned: Alternative Legal Service Providers 2019 - Fast Growth, Expanding Use and Increasing Opportunity - Thomson Reuters https://legal.thomsonreuters.com/content/dam/ewp-m/documents/legal/en/pdf/reports/alsp-report-final.pdf Westpac gets lawyers to test if it can trust AI bots - Australian Financial Review https://www.afr.com/technology/technology-companies/westpac-gets-lawyers-to-test-if-it-can-trust-ai-bots-20190520-p51p5k Connect with Carolyn: On Allen & Overy’s website: http://www.allenovery.com/people/en-gb/Pages/Carolyn-Aldous.aspx On LinkedIn: https://au.linkedin.com/in/carolyn-aldous-1013b922 Episode Transcript: https://www.professionallychallenged.com/episodes/ep-001-carolyn-aldous-peerpoint/
Danielle is the Founder and Principal of Client Raiser, a business dedicated to helping artists to increase their client volume and the visibility of their art. Since 2014, she has worked with nearly 100 artists across the country in support of their professional goals. Emerging and established artists alike begin with Client Raiser’s in-depth interview process, which results in a tangible assessment of their art practice and concrete next steps for advancing their careers. Website: www.clientraiser.com
I love talking to industry experts, picking their brains on your behalf for their hot tips and the kind of know-how you have to pay crazy town dollars to get as a consulting client. Kurt Elster from Ethercycle just went very close to the top of my Most Enjoyable list! Kurt is a Senior Ecommerce Consultant who helps Shopify merchants (like Jay Leno’s Garage) uncover hidden profits in their websites. He very kindly took time away from his own show; The Unofficial Shopify Podcast, to chat to me on the Bringing Business to Retail Podcast. Join us as we talk about why "beautiful" design doesn't mean profitable design, three strategies you can roll out this afternoon to improve the conversion rate on YOUR website and a fun look at what features Kurts retail e-commerce site of choice has that others don't. Listen here
Tune in to today's episode of On the Spot where we sit down with Erin Sauter of From Day One, an events company and journalism platform forging relationships between employees, customers and communities. As we continue to live in a world of emails and blogs, events can be a great way to bring people together in a more authentic manner. Meetings and conferences today tend to be siloed and no one is having integrated conversations about business. Marketing departments often attend marketing conferences, HR teams attend HR workshops- but what would happen if all the stakeholders of a business got together to talk about issues such as diversity, inclusion and the future? From Day One is here to make that happen. Highlights "We feel that big organizations have the biggest opportunity to make a huge impact." [2:18] "The hustle mentality is almost glamourized today." [9:45] For from Erin Sauter, visit: From Day One Mission (https://www.fromdayone.co/home/about-us/) On The Dot Woman Content Corner Looking for more tips, advice and direction? Subscribe to our daily email and audio news brief Four Minutes. Here you'll find examples of relatable female role models in over 10 industries from Tech to Fashion, Entrepreneurship to Politics and more, plus quick stats on women in the world and an inspirational quote. Tune in or be sure to check your email for a little boost of positivity and daily empowerment. Subscribe today! Tune in to On The Spot next Thursday when we sit down with Erin Sauter Co-Founder of From Day One (https://www.fromdayone.co/) We are focused on your success, so let us know what you think by chatting with us at @onthedotwoman (www.twitter.com/onthedotwoman) on Twitter, Instagram (www.instagram.com/onthedotwoman), and Facebook (www.facebook.com/onthedotwoman). Special Guest: Erin Sauter.
Getting away is important for you, your staff AND your business. But what if the idea of taking a holiday fills you with equal parts desire and dread? How do you take a holiday without losing money or momentum? Do you close your store or not? Start gathering your travel brochures and thinking about your capsule wardrobe. This week on the Bringing Business to Retail Podcast, I'm sharing my top tips to get your business vacation ready. For more click here
Episode link: https://salenaknight.com/wp-admin/post.php?post=12878&action=edit Not every business is going to be smooth sailing, all of the time. Maybe you'll have problems with your employees. Perhaps there will be issues with your suppliers. But one of the worst case scenarios is running of money. It's so easy to think "this is it - my business journey ends here". But does running out of money mean the end of the road? In this episode of the Bringing Business to Retail Podcast I share with you my personal experiences from being in this very situation. Join me as I share; What I did to move myself out of this very stressful situation My strategies for advertising an e-commerce or retail store without any money Why believing in yourself & your ideas is vital to your success Yes it's possible and yes you can get great results! If you're one step off giving up on your business dream, you owe it to yourself to listen in. For more click here
This episode includes an update and conversation on the Boeing 737 Max planes being grounded, a conversation about the idea of regulating social media that stems from Great Britain's new plans to to do, and a conversation about bringing business media television programming to Smart TV. Hosted by Ryan Gerardi during our live weekly webcast and featuring Special Guests Dan Vega and Michael Garrison from BLU Success Television. View the original live stream recording on YouTube. Get full access to AutoConverse at autoconverse.substack.com/subscribe
This episode includes an update and conversation on the Boeing 737 Max planes being grounded, a conversation about the idea of regulating social media that stems from Great Britain's new plans to to do, and a conversation about bringing business media television programming to Smart TV. Hosted by Ryan Gerardi during our live weekly webcast and featuring Special Guests Dan Vega and Michael Garrison from BLU Success Television. View the original live stream recording on YouTube.
Alissa Daire Nelson wants you to do what you do best, every single day! As a certified Strengths Coach, Alissa knows from experience how our past career choices and education play such an important role in what we do now. Alissa herself has reinvented her career several times; from dietician, to nurse, to direct sales consultant, to business owner and now a professional coach all of them adding a different dimension to what she can now offer her clients. In this episode of the Bringing Business to retail podcast Alissa and I chat about how you can harness your efficiency and productivity by finding exactly what makes you tick. Using a tool called the Strength Finder Alissa works to find five core strengths that highlight your uniqueness and how you best operate. We discuss in detail how this psychometric tool is used to identify and celebrate your positive strengths and helps stop Limiting Beliefs. At the same time knowing what makes you tick can help you identify gaps in your knowledge, which enables you to surround yourself with the employees and consultants you need, in order to grow personally and professionally If you have an e-commerce store (even if you don’t) you won’t want to miss the episode. The power of discovering and celebrating your strengths, using the Strength Finder [9:29] Identify your top 5 strengths from a potential 34 settings using the Gallup website [16:14] How your unique strengths profile will help bring on the best employees and consultants [18:22] How you can harness what you already know are your strengths to build better customer connections [24:42] 4 steps to “Break in Awesomeness” [27:06] Breaking the habit loop - how you can do it right now! [29:54] For more click here
Australia’s largest global retailer Cotton On Group, known for fast-fashion, on embracing ecommerce, sustainability, and the power of connecting with the next generation… Brendan Sweeney, General Manager of Ecommerce for Cotton On Group joins Pavan Bahl and guest host Salena Knight (retail strategist, and host of the “Bringing Business to Retail” podcast), on location in Sydney, Australia at Online Retailer Conference & Expo and NORA Network, for a conversation presented by Fluent Commerce.
Are you overwhelmed with all the talk of goal setting that happens this time of year. Maybe you're feeling anxious you reach your goals from last year and now you're feeling the pressure to add more? This weeks episode of the Bringing Business to Retail Podcast is for you! My guest this week is self confessed serial entrepreneur, experienced retailer and personal development coach Peggy Sealfon. Peggy and I sit down to chat about the power of setting Intentions, rather than traditional, closed end goals and how powerful a shift of mindset can be for both your business and your life. We also talk at length about how you can create a balance between your home life and your business, the importance of mindful decisions and how to make your own well being a priority when there are so many things vying for your attention. For more click here
“It’s all about the start line. It does you no good to be thinking of what may happen at the finish line. That is just energy that is taking away from what you could use in your moment in which you have the opportunity to be good. Start lines are these magical moments in the space of being present, aware, humble, and being grounded and overall grateful.” Speaking with Olympians as part of my Make Your Mark podcast is always an honor, as they exemplify sportsmanship and the competitive spirit. It can be hard to imagine how four years of preparation will decide whether you end up on the podium or not, but getting there is such an achievement. My guest today, Joe Jacobi, not only won the first ever gold medal for the USA in his sport, but has taken that victory and turned it into a mindset that has helped countless people move forward in their pursuits. “What whitewater does: so often we think of what we are doing in terms of roles. I am the chief executive officer or I’m the janitor - I’ve never met a force of nature like a river that wipes those roles out of the way. We have to get in the boat, figure out ways to work together, work with the water, and figure out how to handle the obstacles in front of us.” Joe has been coaching and inspiring professionals and entrepreneurs to become not only better leaders, but more importantly, better colleagues, honing their skills at collaboration in order to get to the finish line with the best results. I’m really impressed with his ability to level the playing field by bringing co-workers out on the river and letting them learn how to work best as a team. “At the end of the day we didn’t race against each other. We competed against the river, a wild, fierce force that doesn’t know how to stop. That was the bond of the relationships.” As you will hear, Joe is so easy-going, and our episode flowed so well, with tons of leadership and networking advice from both of us throughout, definitely an hour worth your time, you will learn so much! Thanks Joe! “When I talk about culture, I’m not focused on what people are doing between the time they arrive at work and when they leave work. I am really interested in the time they leave work and when they come the next day. I am very big on simplification, traction, less is more, not just in words but what that looks like in practice.” Happy listening! Some Topics we talk about in this episode: Intro- 2:04 Start your Canoes - 4:25 Training with the Champions- 7:40 International competing- 9:30 “I just wanted to keep getting better” -14:30 Qualifying for the Olympics/ More Than Just a River- 17:30 THE Olympics - 21:00 Two Race Runs and Done -23:30 Crossing the finish line- 27:00 The Competitors- 29:00 Medal Mentality - 30:40 Incredible Lessons Learned carrying on into being a Performance Coach- 34:35 Bringing Business execs to the river- 36:00 Correcting Mistakes- 39:00 The Point of it all- 40:00 The Transition from Athlete to Business- 45:00 Hit your Mark- 49:25 How to get involved Be sure to connect with me on Social Media @MarkMoyerCoach and go to my website, www.markmoyer.com to get access to the tips and strategies that my coaching clients get directly. If you’re looking for ways to Make Your Mark, send me an email Mark@MarkMoyer.com and I’ll get you going right away. If you liked this episode, be sure to subscribe and leave me a quick review on iTunes. Your reviews and ratings will help me reach more people with ways to make their mark in life!
Australia’s largest global retailer Cotton On Group, known for fast-fashion, on embracing ecommerce, sustainability, and the power of connecting with the next generation… Brendan Sweeney, General Manager of Ecommerce for Cotton On Group (an Australian retail chain, known for its fast-fashion clothing for men, women, teenagers and children) joins Pavan Bahl and guest host Salena Knight (retail strategist, and host of the “Bringing Business to Retail” podcast), on location in Sydney, Australia at Online Retailer City and Nora Network, for a conversation presented by Fluent Commerce. In this episode: Cotton On Group’s seven retailer brands mainly in fast-fashion, plus apparel and gifting brand, 1400 stores around the world Cotton On Groups’ explosive growth in last ten years Prioritizing ecommerce How Cotton On Group only built its first website 5 years ago
Our podcast is designed to provide you with top business insights, fresh perspectives from world class guests, and the tools you need to lead better than before. In this episode, Tony Richards interviews Jessie Yankee, Executive Director for Missouri Women’s Business Center, on the challenges entrepreneurs face when starting a small business. Learn more about your ad choices. Visit megaphone.fm/adchoices
Australia's largest global retailer Cotton On Group, known for fast-fashion, on embracing ecommerce, sustainability, and the power of connecting with the next generation... Brendan Sweeney, General Manager of Ecommerce for Cotton On Group (an Australian retail chain, known for its fast-fashion clothing for men, women, teenagers and children) joins Pavan Bahl and guest host Salena Knight (retail strategist, and host of the "Bringing Business to Retail" podcast), on location in Sydney, Australia at Online Retailer City and Nora Network, for a conversation presented by Fluent Commerce. In this episode: Cotton On Group's seven retailer brands mainly in fast-fashion, plus apparel and gifting brand, 1400 stores around the world Cotton On Groups' explosive growth in last ten years Prioritizing ecommerce How Cotton On Group only built its first website 5 years ago Over $2B annual revenue, close to 10% from ecommerce Customers are largely millennals A recently launched loyalty program across all seven brands Keeping up with pace of whats happening The value of already having presence and notability of the brands anyway By being privately owned, able to move quickly The customer doesn’t think about channels How much Cotton On Group is thinking about the store of the future Looking at fundamental basics as more important than tech innovation Relying on physical store footfall Integrating cross-brand promotion into existing customer database Having all seven brands on one website, saw uptick in traffic Multi-brand customers quite valuable Subscrition boxes possible? Personalization operations around the world Mobile power to power charities A focus on sustainability and the benefit of customer buy-in, keeping price right, effective sourcing and supply chain management Connecting with incoming generation
Design custom made shoes... Michael Fox, Co-Founder of Shoes of Prey (manufactured on-demand women’s shoes, in full sizing range) joins Pavan Bahl and guest host Salena Knight (retail strategist, and host of the "Bringing Business to Retail" podcast), on location in Sydney, Australia at Online Retailer City and Nora Network, for a conversation presented by Fluent Commerce. In this episode: Giving the customer what they want, working with several trillion possibilities A team of 200 people globally, headquarters in Los Angeles Word of mouth is the biggest customer acquisition channel, and there are rabid fans The issue with too much choice, too much newness/innovation, why Shoes of Prey is "toning it down" Influencers designing pairs of shoes Innovation is their thing Core competency is on-demand customization—best in the world Trend has been slower than expected in industry Directing core competency to create value for customers, "Cinderella costumers", not in standard shoe width (2/3 of all women) Why heels are so uncomfortable, brands cant hold inventory Potentially higher value for customers with non-standard shoe sizes Partnerships Why manufacturing might move from Asia into local countries Funding to pump money into new business opportunities
Links from Show SalenaKnight.com Bringing Business to Retail Podcast Facebook Instagram Sponsored by Spark Shipping - eCommerce Automation
In the last 2 episodes of the Bringing Business to Retail podcast we have been going through my 3 Days To Your Most Profitable Year Ever. If you’ve missed out and need to catch up check out Episode 1, where we discussed Cash Flow and discover how you can Stop Being a Shopkeeper and Start Being a Business owner in Episode 2. Plus, don’t forget to download the full 3 Days to Your Most Profitable Year. In today’s episode we are going to talk about “YOU”, where you want to be in your business and how you can get there. Think about your shop for a minute. Are you setting yourself, your team and your business up for success? How about what you want out of your business? Is the only thing money?! Or how about having personal freedom, being able to inspire others or is it something else? Having that goal in mind let me ask you one more question... How do you feel when you start working every single day, are you positive and full of energy or do you hate to wake up and start your business day? If you said you hate starting your business everyday then now is the time for you to make a choice to make some positive changes in your business this year. Just like anything else being great at business takes practice and mentoring. You are more than capable of achieving all of your retail goals but just like any great athlete you can be even greater with a coach by your side to help guide you and cheer you on along the way. My past rockstars have seen this first hand and now it is your chance to make a choice to take control of your retail business. My goal is to guide you to success so you can not only achieve your business goals but feel great about what you do each day. Find out how to reach all of the personal and financial freedom you deserve here now. For full episode click here
I just saw The Minimalists (Joshua Fields Millburn and Ryan Nicodemes and of the Netflix Documentary Minimalism) in real life on their tour in Philadelphia, got to connect with them and they were talking about having a great fan base in Australia, of which they’ll be touring in the next year. Ironically enough my next guest Salena Knight is indeed Australian AND works in the retail industry, which the Minimalists both had a background in which I found ironic. Maybe at some point THEY could have a conversation, which would be very interesting, but I digress. Just an aside, I’m inspired to change the format for this particular episode after attending the amazing Mid-Atlantic Podcast Conference, also held in the Philadelphia area, hosted by Joe Pardo (a shout out to him and his team). So for the first half of this episode, we’ll deep dive into Salena’s background and what makes for a simply designed life, as per this podcast’s theme. Then for the second half, we’ll dig into connecting with people in the age of technology. How do we do it in personal life and business? How do we bring things back to that level where we can relate as humans and have those genuine conversations, like during our grandparents’ time? Who is Salena? Australia based Salena Knight is a retail business strategist, consultant and host of Bringing Business to Retail Podcast. She formed her consultancy in 2015 after becoming frustrated with the lack of reliable information out there for business owners. So many people work in their business, and they just don't know how to find the time to learn new things to grow and to be inspired. Salena’s mission is to teach business owners to have more confidence, get more done, resolve the chaos and maximize profit. Prior to launching her business, Salena worked in the sustainability sector of the government. When Salena’s not helping business owners strategize, she’s playing mum to her daughter. Quotes from Salena As I look back, my whole business is about change, my whole being is about change, you know, what could we change to make this better, what could we change to make this easier? (6:41) What I worked out during that process is that I draw my energy from other people so being in a shop was great because I’d build a constant high because I’d be helping people all the time and now — and I love start-ups and the essence of the start up, getting in the trenches — but I don’t need to create a hundred different start-up businesses, I could just hang out with the start-up people and move them to the next level. (11:06) It's the same with like surf brands, Lululemon or athletic wear. You want to be associated with that culture. I think when you automate a business like Tim Ferris did, there is no culture, you could outsource your blog writing. You could outsource your shipping and your dispatch and you can outsource your web design but somebody needs to be the glue that holds it all together... The book is about making money, not building a brand, building relationships, building the confidence in your customer, maybe that's where we're different... (18:37) What You’ll Learn Salena's transition from government, to retail, to being a mentor for retailers How a collaborative approach helped improve organization systems to get more things done in her business The importance of taking care of and providing that "wow" experience for customers Connecting in the digital age and the importance of allowing time for self-care to slow down and destress Resources Mentioned and How to Connect: Website: https://salenaknight.com Podcast and Social Media: Podcast, Facebook and Instagram Other Listening Options: Individual player or full player view on website: http://lorirochino.com/podcast-2/
We are joined today by Sage Lavine, Hay House author of the book Women Rocking Business and I'm so excited to share her story with you. It shows how possible it is to take your life into a whole new direction and it all starts with making a decision. That is exactly what Sage did. Sage went from being a school teacher from Iowa to building a 7 figure coaching company. She saw a need to share a different way of teaching business that would appeal to women and decided to do something about it. Her story is an example of how no matter where you are in your life right now, it's all preparation for the next chapter.
We are joined today by Sage Lavine, Hay House author of the book Women Rocking Business and I'm so excited to share her story with you. It shows how possible it is to take your life into a whole new direction and it all starts with making a decision. That is exactly what Sage did. Sage went from being a school teacher from Iowa to building a 7 figure coaching company. She saw a need to share a different way of teaching business that would appeal to women and decided to do something about it. Her story is an example of how no matter where you are in your life right now, it's all preparation for the next chapter.
Yes, it's a big honour for me to reach the 100th episode of the Bringing Business to Retail podcast. Plus there are also the 'TV episodes' that get streamed, so I can say I have about 200 episodes recorded in last couple of years. This episode marks a turning point in how the podcast is produced, with the introduction of Patreon, a platform that will allow you to have the opportunity to now only become a patron of the show, but also to have your business questions answered AND appear on the show (limited spots available). This is my 100th podcast episode, and it's special for me. In this week's episode, I am interviewed by ....wait for it... my 8-year-old daughter, Lana. Discover the questions that an 8 year old thinks are the most important, plus I ask HER a few questions on business. Listen here
Today on the podcast, I’m sharing an interview that, retail strategist and host of the Bringing Business to Retail Podcast, Salena Knight did with me last week. She is chatting with me and asking me a heap of questions about my upcoming trip to Antarctica. I thought it would be really cool to share this episode that has been aired on her Bringing Business to Retail Podcast, today with you. You will understand a lot more about me, what’s coming up for me, and why I’m so excited to be chosen in Homeward Bound to head to Antarctica in February/March next year. If you haven't yet pledged your support for climate action by some of the world's smartest and most passionate scientists, NOW is the time! Show your support here.
BRINGING BUSINESS TO RETAIL WITH SALENA KNIGHT As a retail based business, it can be really challenging to implement the RIGHT strategies to target your key demographic. With making/sourcing the actual product, staying on top of admin, customer service and keeping an up to date social media presence, it can be really overwhelming! Along with all of the demands, the landscape is ever changing. 10 years ago online commerce certainly wasn’t what it is now. Today, I want to take you through some current, surefire ways to grow your retail business and I have just the lady to guide us through. THIS WEEK’S PODCAST Salena Knight is a retail business strategist. She formed her consultancy in 2015 after becoming frustrated with the lack of reliable information out there for business owners. Salena’s mission is to teach business owners to have more confidence, get more done, resolve the chaos and maximise profit. Prior to launching her biz, Salena worked in the sustainability sector of the government. When Salena’s not helping business owners strategise, she’s playing mum to her daughter. Welcome to the podcast Salena! WHAT YOU WILL LEARN How to retain current customers How to acquire new customers through effective marketing Key strategies to unlock cash flow How to maximise Christmas sales BONUSES FROM SALENA Salena has hooked us up with some amazing free bonuses (even something she normally charges for) and a heavy discount on her online program - The Boutique Academy GRAB YOUR BONUSES CONNECT WITH SALENA Web: https://salenaknight.com Instagram: https://www.instagram.com/thesalenaknight/ Facebook: https://www.facebook.com/thesalenaknight Thank you to Selena for sharing all of your retail biz knowledge with us! CONNECT WITH ME Web: https://tracyharris.wpengine.com/ Facebook: https://www.facebook.com/Mumswithhustle/ Instagram: www.instagram.com/mumswithhustle Twitter: https://twitter.com/MumsWithHustle Biz Club: https://www.facebook.com/groups/mumswithhustle/ P.S. Love MWH Podcasts? Review me on ITunes!
When you open a bricks and mortar store, you’re often forced to make a decision between a store with less foot traffic, but low rent, or the store with more foot traffic, and higher overheads. With each of these choices, comes a tradeoff. The lower rent means that you can invest more money into stock, advertising and staff and grow your business at a steady pace. The higher rent option puts you in a position of having to achieve a higher turnover of products and sales, in order to stay afloat. One of our Bringing Business to Retail community members, Jesse, opted for the lower foot traffic-lower rent store. She says “we’re on a shoe-sting budget, have great word of mouth and a good Facebook presence, but we're not in a good foot traffic location and need to inexpensively figure out how to reach grandparents who may not be wired as well as moms of 10& under”. Fore more click here
This is episode number 5 of The Jason Croft Show where we answer the question, “How do we bring nimble, innovative startups and large profitable corporations together so that they both become better?" Welcome to episode number five. If you haven't done so yet, make sure you check out my last two episodes with Michael Sitarzewski - he has taken over Launch DFW, the online hub of the entire Dallas startup community and he's growing it like crazy. We also talked about how his startup is helping companies grow by going offline and why being too early can be a bad thing in business. For the show today, I wanted to dive into the issues that come with both being a large corporation and trying to innovate quickly enough…and with being a startup who may be fast and cutting edge, but lacks the reach and the capital to grow quickly enough. So I brought Ken Koo into the business-mobile to discuss what he's building to tackle this
This is episode number 6 of The Jason Croft Show and part 2 of our interview with Ken Koo. If you haven't checked out part 1 yet or our interview with Ken, do that now. Otherwise let's get back to the business-mobile with Ken Koo and Bridge Alliance. I love what Ken is doing to solve this issue. You know, an issue we touched on a little bit in these two episodes is the issue of trust. The large companies want to trust that the startup is going to deliver on what they say they will and the startup has to trust that the large corporation is going to honor the agreement and not steal their IP or overpower them in any way and push them around. It's a tough road to navigate, but something like Bridge Alliance could really be the answer that starts building that trust. I can't wait to see how it evolves under Ken's leadership. If you will, hit the subscribe button here in YouTube and m
Companies use their assets to create profit. Douglas McCormick author of Family Inc. explains why families should do the same. See acast.com/privacy for privacy and opt-out information.
Offering layby or layaway services in your retail (and even online) store, can be a great strategy to get customers across the buying line, especially for big ticket items. This means more money in your til. However, there is a cost to having money tied up in stock sitting in your store room. So, here are my tips to make avoid headaches and make layby services work for you. Get Your "Make Layby Work For Your Retail Store" Retail Biz Strategy [Tweet "Remember, you're in this to become a profitable business! "] Be sure to not miss another episode of Bringing Business to Retailtv Subscribe today via iTunes or Stitcher.
Welcome to 2016 Last year, I committed to learning more and getting fitter. Never in my wildest dreams, did I realize that learning was actually the key to getting me up off my butt, and out the door to exercise. Normally on Bringing Business To Retail Tv, we talk about actionable business strategies, that you can implement, to grow your business. Well, this episode is about you, because YOU are your businesses most important asset. Let me tell you the story of how wanting to learn more, actually taught me how to run For me, 2015 was about learning. I was determined to enrol in some courses, read loads of books and blog posts and all those newsletters that I subscribe to, then delete, because of email overload. Sound familiar? Here’s what I did. Starting with the email. I went and created a separate email address for newsletter subscriptions. This way, I could focus on proper business emails, and when I had some spare time, could flick through and see what I want to read. I know there Well, this episode is about you, because YOU are your businesses most important asset. Let me tell you the story of how wanting to learn more, actually taught me how to run For me, 2015 was about learning. I was determined to enrol in some courses, read loads of books and blog posts and all those newsletters that I subscribe to, then delete, because of email overload. Sound familiar? Here’s what I did. Starting with the email. I went and created a separate email address for newsletter subscriptions. This way, I could focus on proper business emails, and when I had some spare time, could flick through and see what I want to read. I know there are a load of programs that can help email overload, like Well, this episode is about you, because YOU are your businesses most important asset. Let me tell you the story of how wanting to learn more, actually taught me how to run For me, 2015 was about learning. I was determined to enrol in some courses, read loads of books and blog posts and all those newsletters that I subscribe to, then delete, because of email overload. Sound familiar? Here’s what I did. Starting with the email. I went and created a separate email address for newsletter subscriptions. This way, I could focus on proper business emails, and when I had some spare time, could flick through and see what I want to read. I know there are a load of programs that can help email overload, like Well, this episode is about you, because YOU are your businesses most important asset. Let me tell you the story of how wanting to learn more, actually taught me how to run For me, 2015 was about learning. I was determined to enrol in some courses, read loads of books and blog posts and all those newsletters that I subscribe to, then delete, because of email overload. Sound familiar? Here’s what I did. Starting with the email. I went and created a separate email address for newsletter subscriptions. This way, I could focus on proper business emails, and when I had some spare time, could flick through and see what I want to read. I know there are a load of programs that can help email overload, like unroll.me, sanebox and boomerang, and at some point this year, I'm sure I’ll get onto that. What I found though, was I just didn't seem to have big chunks of time to dedicate to learning. Once Google Reader was relegated to the Google rubbish tip, I couldn't even keep track of blogs. I used to flick through them in the line at the supermarket, or whilst cooking dinner. I never got the hang of feedly which was kind of a Google Reader substitute, so, my blog reading went by the wayside. I don't even really know how I stumbled onto podcasts. What I do remember, is thinking it was waaay to technologically advanced for me, and I didn't have itunes (android girl here). At some point, I bit the bullet and downloaded an app that I could listen to podcasts through. I chose podcastaddict (simply because it was the first one that came up) but you can also use Stitcher on Android, or itunes for you apple lovers This was a massive turning point for me. All of a sudden, my 20 minute trip to work was filled with all this new information. My head was spinning. So many ideas I could put into practice! For the first couple of months, it seemed that I was starting every conversation with "I was listening to this podcast and...." In fact, finding podcasts was one of the key drivers (hah, get it, drivers, because I listen to them when I'm driving) to me achieving another goal, which I was failing miserably at. Exercising 3 times per week. All of a sudden, I WANTED to exercise more, so I could have another 45 mins to fit in more learning. I was getting 2 podcasts in a day! I actually started doing 4 walks per week. All those endorphins and knowledge was making my brain swirl. I couldn't turn it off. I was imagining just how different my business would have been if I'd stumbled across this way of learning earlier. And it made me realise, that independent retailers, just often don't have the time to work on themselves. They are so busy working in the business, not on the business. We've all heard it before. So it propelled me to do something. It’s the reason I launched the Bringing Business to Retail podcast. My aim of the podcast is to bring business experts, mostly from outside the retail industry, to share their knowledge and wisdom. It sounds a bit counter-intuitive, bringing in outsiders, but I promise, you can learn so much from other people, especially when their situation is removed from yours. Listening to podcasts introduced me to Natalie Sisson, The Suitcase Entrepreneur. In fact, joining her mastermind, was the catalyst to me selling my retail stores and creating this new business, designed to help you, the small business retailer. I now have a stable of podcasts that I listen to. At the moment, in addition to the Suitcase Entrepreneur, on high rotation are: Pat Flynn’s Smart Passive Income Amanda Cook’s Wellpreneuronline (I love this, even though I’m not in the wellness industry) Amy Porterfield’s Online Marketing Made Easy (probably my favourite) Tim Paige’s Conversion Cast Soulful PR with Janet Murray School of Greatness with Lewis Howes In the second half of 2015, I increased my running goal to 4 sessions per week. I’ve gone from never being able to run, to running around 20 kilometres a week. Now, that’s not to say that I’m fast, or even great at it. But I do it and I feel healthier for it and I’m learning something new every single time. So I’d love you think about getting hip with technology, and starting to expand your business learning with podcasts. If you’re not sure now to do it, I’ve put a little tutorial on my website and I’ll link to it on this episode’s notes. If you’ve found this information useful, come join the Bringing Business To Retail community. We’re a bunch of retailers chatting all things business. Best of all, it’s free. Podcasts That Will Help Your Business Grow Until next week Be profitable ps, if you need to know how to get access to a podcast, watch my cool little video. It's not hard, I promise!
Cast your mind back to high school of college. At some point, you will have heard of Abraham Maslow, and Maslow’s Hierarchy of needs. At the bottom of the pyramid are our survival needs. Food, water and shelter. Move up a notch, and it’s all about safety. These two steps of the hierarchy are what we technically need to function. If you start to move up the pyramid, you encounter social needs, of belonging and love, followed by Esteem and Self Actualisation. What has this got to do with motivating your staff? I recently received and email from the lovely Emma, who told me that she’d been using the Bringing Business to Retail show and the associated downloads as staff training. In the few weeks that she’d implemented it, her team were more enthusiastic, sales were up and there was a general feeling of renewed energy in her store, though she wasn’t quite sure why. Which got me to thinking. And that thinking took me back to my uni days, and Abraham Maslow. As I mentioned before, on the bottom of Maslow’s pyramid are survival and security. In order for your team to have these needs fulfilled, they need the basics of food and water and in addition, the security of a regular income, along with a safe workplace. If this is all that is motivating someone to come and work for you, they are disengaged employees. They are only ever going to come to work, do a half-hearted attempt at their job and go home. They’ll likely bring down the buzz in your store and turn customers away with their attitude. And that’s NOT what you want, right. Rest assured, there are a few things that you can do, to avoid that situation from appearing. When we move up Maslow’s hierarchy of needs, we come to belonging. For you, the store owner and employer, it’s about creating an environment where everyone knows they are part of a team, even if they happen to work in the store alone. It’s up to you to foster this team spirit, create connections and to instil pride. Now if I’m sounding more text book that realistic, when I spoke to Emma, by her own admission, everyone in her store was in a bit of a rut. It wasn’t that anyone didn’t like going to work, they hadn’t moved down to the demotivated category, but they were on their way. It was same ol’ same ol’, every day. Moving up another step of Maslow’s hierarchy of needs, we get to esteem. Sometimes it’s called recognition. When you move up the ladder to this level, this is where you’re starting to get really engaged employees. To get to this level, you need to be handing out responsibilities, chances for your team to prove and improve their skills. Give them a sense of accomplishment, and tell them when they’ve done something well. Offer guidance and advice rather than criticism. This team member knows they are a vital part of the team. The key words to keep in mind when you’re at this level are recognition, achievement and responsibility. So what’s the key to a super engaged employee. The one who will work extra and not expect anything for it. The one that every store owner wants. The team member that sells your business because they love working there? When you hit the top of Maslow’s pyramid, you’re at the section he called self actualisation. I like to call it personal growth. It’s where your employees have the same values as your brand, and as a result, they have a personal connection with what they have helped to create, because let’s be honest, if you didn’t have a team, you’d either be rocking back and forth in the corner, or burnt out. The team member at this level is confident and enjoys coming to work. She knows that she has a challenging environment that allow her autonomy and the ability to make decisions. She even loves helping new people come on-board, to share what she knows. Now getting your team to those upper levels is hard. It’s going to require to you let go of the reigns a little, but not just walk away. It’s ok to delegate, but you need to make sure that the person has been provided training and feels confident to keep going. If you overlook the training, you’ll overwhelm that person and send her back down the pyramid, rather than up. And, this is where Emma started using Bringing Business to Retail TV, and the weekly downloads. She has instigated a quick team meeting each week. She even ensures that’s it’s super easy to attend, by broadcasting the meeting on skype, so all of the team members can be present, without having to be in the store. She says she either gets them to watch the episode, or she does a short paraphrase of the episode, and then they spend 5-10 minutes discussing how they can incorporate the ideas into their store, and who will be responsible. To me, that is great leadership. Emma has almost outsourced the learning part, by utilising someone else’s content, which is going to saver her loads of time. However, she also realised you can’t just get staff to read something. You need to talk about how it will work in your store. So, Emma get’s my gold start for the week. If you’ve found this information useful, let me know. I’d love to show other retailers how Bringing Business to Retail tv is helping your retail biz. If you’d like to chat with other retailers on all things business come join the Bringing Business To Retail community. We’re a bunch of retailers chatting all things business. Best of all, it’s free. This week, I’d love you to go back through the archives of Bringing Business to Retail tv and see which episodes you could use for team training, so you can start to boost employee engagement. Until next week Be profitable
Back on BBTRtv3, I talked about affiliate income as an additional revenue stream into your business. Affiliate income is where you sell the products or services of a complimentary company, and you receive a referral fee for doing so. It’s a great way to bring in additional income to your store, without having to outlay money for stock. Hey there, I’m Sal from SalenaKnight.com and the Bringing Business to Retail podcast, and today, let’s talk about what it takes, to be a great affiliate. As a retailer, you should have several sources of income. No business should rely on one source of income, and your store only derives income from sales, then you are at the mercy of any external factor that affects consumer spending. Now, you could branch out into several different areas, such as providing complimentary services, creating your own product range and wholesaling, but the easiest revenue stream that you can add into your sales funnel, is affiliate income. Affiliate income is where you sell the products or services of a complimentary company, and you receive a referral fee for doing so. Why does it work? Well, people don’t buy what you sell, they buy why you sell it. That’s a Simon Sinek quote, and it’s true. So the key to effective affiliate marketing, is to pick products and services, that you believe in. When you recommend your customer buy something, it’s your reputation that’s on the line. Hence, you need to love the products that your referring. Now if you’re like most people, when you find a product you love, you want to tell everyone about it. The key difference between that, an affiliate marketing, is that you get paid if that person goes ahead and purchases. This is not and MLM system. It’s professional – you’ll actively sell a product that you love. Your customer is happy, because you’ve solved a problem they had, even if they didn’t know they had it. The other company is happy, because they’ve gained a high quality client that they may not have normally marketed to and you’re happy, because you have a bit of extra cash flow coming into your store. So just what does it take to be a great affiliate, and earn, what could potentially be a significant cash flow stream for your business? Believe, know and love the product (or service) It should be a product that is complimentary to your brand, your product range and your brand ethos. Ideally, the products or services that you’re an affiliate for, work in well with your brand, but aren’t products that you would sell in your store. For example, if you’re a homewares store, you might have an affiliation with a property stylist. Likewise, if you have a children’s store that sells décor, a stylist would work well for you too. If you’re a fashion store, perhaps you’re an affiliate for a day spa or beauty salon. In my business, I’m an affiliate for several products. Those products include things like website hosting, other business programs that focus on areas that aren’t my specialty (like money mindset), website developers and point of sale systems. All of these are products and services that I wouldn’t or couldn’t provide, but I know they will work well for you. By introducing these products to you, it helps you to find solutions to issues that may arise in your business. You expect that I’ve done my due diligence on the product before I recommended it, because you trust the information that I provide. Sell the product like it is your own The top tip, and one that nearly all the others refer back to, it to sell it like any other product in your store. Don’t think of affiliate products as the poor cousin to the physical products in your store. Use them as an upsell. Use them to position a products desirability. They should be part of your product range and advertised, marketed and sold as if they were. Work out how it benefits your customers and let them know Don’t just say yes to any old product or service. When you know who your Ultimate customer is, you know what her pain points are, what problems she looks to your brand to solve. So go find the things that can fix those issue for her. Make sure the referral is worth your while Like anything else in your store, you need to run the numbers. Whilst affiliate products won’t take up space in your store, they do take time and staff training to sell. So the amount that you earn, needs to make sense numbers wise. If you receive a referral fee of $20 for a product, vs, say a referral fee of $200 for a product, weigh up if the $20 product is worth your time and energy. If that $20 referral fee comes from a product with high turnover and limited effort to sell, go ahead and do it. If it takes a lot of explanation and is time consuming to sell, find an alternative. Invest time and money into advertising Don’t expect the other business to do all the marketing and advertising. Just like you’d take out an ad in a print magazine for a product, do the same for your affiliate product. Have point of sale material printed at your own cost, and if possible, create a merchandising display that helps sell the product. Blog about it, talk about it on social media, review it. Sell it like any other product. Have a range of products to refer that don’t clash To have affiliate income as a reasonable or even significant part of your revenue stream, it will mean having more than one affiliate, so make sure you have a range of products or services. Just don’t confuse your customer by having several offerings that are essentially the same. Work out which is the best product or service for your customer, and choose that one. Not only does having multiple, yet similar offerings confuse the customer, it dilutes the strength of your referral. If you’ve used the product or service, document what happened Just like word of mouth, by showing your customers the results that you’ve achieved, it will make the affiliate product more desirable. Show a before and after. Talk about how the other company helped you, the process they took, how you felt before and after. What changes it made to how you do things? This is called social proof, and it’s super important. Have an agreement in place Despite how much you like a product, affiliate marketing is a business transaction, so it’s super important to nut out the details at the beginning. Now, there’s a chance that neither of you has done this before, so make sure you cover areas such as how much of a referral fee will be paid for each product or service, when it will be paid, how it will be tracked and how it will be paid Use your blog If you don’t have a blog attached to your ecommerce store, you should. Here’s just another way that you could be using it. You could maximise your affiliate marketing on your blog by creating advertising space in the side bar or header banners, in a blog post, in a review, and in a before and after. This additional source of information can be used to direct customers to when they want a bit more information, plus you’ll also be getting organic rankings from the Google Gods, which may also feed more customers back to your store. Be upfront Don’t be sleazy. Let your customer know that you’ll be receiving a referral fee if they chose to purchase from your affiliate. Gone are the days of sneaking around. It’s likely that your customer won’t mind and will thank you for being upfront. When you have that social proof we talked about, then it’s not about the money you’re getting, it’s about the problem you’re solving for them. Affiliate income should never be your main source of income when you run a retail store, however, if you chose the right products and services that solve the problems of your Ultimate Customer, then it can turn into a healthy revenue stream that is just part of your overall sales funnel This week, I’ve put together a guide that you can use to help you become a great affiliate. If you’ve found this information useful, come join the Bringing Business to Retail community. We’re a bunch of retailers chatting all things business. Best of all, it’s free. Get Your Top Tips To Become A Great Affiliate Until next week Be profitable
What you will learn in this episode: This is the last episode of Bringing Business to Retail podcast in 2015 year How Salena made a decision to write a book
Meet Karim Webb and Edward Barnett of PCF Management, 2014 California Small Business of the Year Award winner and one that is sparking attention in struggling LA communities for being a fearless force of employment and opportunity for many who have lived too long without. For years businesses have been reluctant to move into inner city areas like South Central Los Angeles. Concerns like: can we make a profit, will we need to deal with vandalism, gangs, stealing, etc have plagued these areas, with businesses ultimately opting out of any construction or development opportunities. But a REVOLUTION is happening - and it's because of these two brave men. Karim & Ed are transforming their community by bringing a ferocious amount of wonderful and inspired ideas, knowhow and compassion to the table of a community that's needed support and encouragement for a long time. And it certainly doesn't stop with their restaurant ventures. Together, Mr. Webb and Mr. Barnett have created a successful model for opening... See acast.com/privacy for privacy and opt-out information.
Grow your retail business and blitz your competition by learning business strategies from outside the retail industry. Whether your just thinking about opening a boutique, or if you already have a successful retail store, Salena Knight will introduce you to business strategies not normally found in the retail environment.
Delivering quality software on-time, on-budget and on-target isn't easy: costly, error-prone manual processes; slow deployment to development and test; upgrade risks due to multiple applications platforms - all of these cause delays and bottlenecks in software delivery. For organizations using mobile, social, big data and cloud technologies for competitive advantage, they need a smarter, more flexible foundation for software delivery. Businesses are benefiting from continuous aligning releases with business strategies and goals and balancing those priorities with user feedback. Speakers, Roger LeBlanc and Kimberly Gist