Podcasts about workweek

In this first quarterly update I talk about the private company cohorts I'm building, the free Adobe Firefly workshop series, and three shifts I saw in the field over the last three months. Plus the honest version of how I actually work: three days a week, what that constraint did to my business, and the one thing I got wrong and waited far too long to fix.IN THIS EPISODEWhy Claude Code stopped being a developer tool and turned into a research interfaceHow documentation moved from hygiene to infrastructure, and why designers are well positioned for that shiftWhat changes in your design work the moment an AI feature acts instead of suggestsWhy being an expert in everything is no longer the goal, and what replaces itHow working three days a week made my business sharper instead of smallerWhy design teams rarely struggle with tool knowledge and almost always struggle with agreementThe thing I waited six months too long to fixRESOURCESWork with me: if you're self-employed and open to collaborating at some point, fill out this short survey. Completely non-binding, takes two minutes.https://docs.google.com/forms/d/e/1FAIpQLSef6hsir1t5StSir8yPVA-0T6YsojyCmfR8X4kidDb8f7wJXw/viewformAI for Designers: 5-week Bootcamp

What if your whole Marketing plan was really just 1 big math problem?Amanda Cole, CMO at Bloomreach, breaks down pipeline math: how to start with a revenue number and work backwards to the win rate, budget, and headcount that'll get you there.Plus, why she plans off median win rate instead of the average, and why she splits targets when a vertical converts seven points lower than the core.She and Daniel also get into how pipeline math turns a tense sales negotiation into a calm one. (Want 10x coverage? Here's what it costs you in reps you can't hire.)Finally, she makes the case that briefs don't matter anymore, why she handed her CEO direct access to the data and stopped writing reports (including the AI stack behind it all).If you're a Marketer who wants to tie every dollar you spend back to revenue, this episode is for YOU.Hit follow and drop us a rating if this one lands. It genuinely helps us book bigger guests.Follow Amanda:LinkedIn: https://www.linkedin.com/in/amandajoycole/ Follow Daniel:YouTube: https://www.youtube.com/@themarketingmillennials/featuredTwitter: https://www.twitter.com/Dmurr68LinkedIn: https://www.linkedin.com/in/daniel-murray-marketingSign up for The Marketing Millennials newsletter:www.workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:www.workweek.com

It's July, but the smart money is already building content for 2027. You have about 60 days before the window opens, and the good news is, you probably have most of what you need to get started now. Jay and Daniel break down the exact content to have ready before October hits, why calendars are the format that gets consumed the most in Q4, how to remix content you already have instead of starting from scratch, and why adding 2027 recency signals to your resources page gets you pulled into AI answers before your competitors. If you're a Marketer who wants to prime their pipeline before 2027, this episode is for YOU. Hit play, then follow the show and leave a comment. It helps more than you'd think. Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: https://themarketingmillennials.com/ Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: https://workweek.com/

‘Work/life balance' is a phrase that gets thrown about a lot – but what does it really mean? And how far would you be willing to go to achieve that balance in reality? Today's episode of The Indo Daily is brought to you by our sister podcast Money Talks, as Katie Byrne is joined by Anne Sheeran, a ‘de-influencer' who put her money where her mouth is by taking a pay cut that allowed her to work a four-day week. Sheeran shares updates on her lifestyle and the challenges posed by her schedule on her TikTok and Instagram accounts. She tells Katie why she'd choose a four-day work week over a luxury seven-day trip with her family. The content of this podcast is for information purposes and does not constitute investment advice or recommendation of any investment product. The Indo Daily is part of the Trust Project. You can see our ethics policies at independent.ie/ourjournalismSee omnystudio.com/listener for privacy information.

National Weather Service Meteorologist Jim Mitchell gives the weather conditions for August 9th and looks ahead for the work week.

Recorded live on Sunday the 9th of August 2026

Recorded live on Sunday the 9th of August 2026

This rush work week is bananas B A N A N A SSee omnystudio.com/listener for privacy information.

Live from Tuscaloosa See omnystudio.com/listener for privacy information.

Live from Tuscaloosa See omnystudio.com/listener for privacy information.

This rush work week is bananas B A N A N A SSee omnystudio.com/listener for privacy information.

Email isn't dead. But most Marketers are measuring it the wrong way. Daniel sits down with Naomi West, Senior Product Marketing Manager at Customer.io, to break down what actually makes a “good” email and why beautiful design, open rates, and fancy templates aren't the metrics you should be obsessing over. From why web design trends fall apart inside the inbox, to why text-based emails often outperform heavily designed ones, Naomi unpacks the myths that are holding email marketers back. They also dive into lifecycle strategy, event-triggered emails, working with engineers, testing frameworks that actually produce statistically significant results, and why communication skills might matter more than any tool you use. If you're an email marketer who wants to move beyond templates and start driving real engagement and conversions, this is the episode for YOU. Follow Naomi: LinkedIn: ⁠https://www.linkedin.com/in/naomiwest1000/⁠ Follow Daniel: LinkedIn: ⁠https://www.linkedin.com/in/daniel-murray-marketing/⁠ Sign up for The Marketing Millennials newsletter: ⁠www.workweek.com/brand/the-marketing-millennials⁠ Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: ⁠www.workweek.com

Every school is on social media. Almost none of them have built anything like what MIT has. Daniel sits down with Jenny Fowler, Director of Social Media Strategy at MIT and author of a book on organic social media, to break down the playbook behind growing the university's following to more than 7 million people across platforms, entirely organic, in a category most brands would consider one of the hardest to win. Jenny walks through her six M framework (mission, message, medium, management, metrics, monitoring) and why "medium," picking the one platform you can actually dominate, is the piece most brands skip first. She also explains why she refuses to chase algorithm changes, staying the course on strategy even when the numbers dip, because reacting to every shift means the algorithm never actually learns your audience. Plus, Jenny breaks down her "dream team" structure for a social department (a director, a manager, and specialist creators instead of platform experts), why social needs to sit at director or VP level to survive internal pressure, and how she stress tests every post for how it could get misread or trolled before it ever goes live. If you're a Marketer who wants a real playbook for building community instead of just a following, this is the episode for you. Follow Jenny:LinkedIn: https://www.linkedin.com/in/jennylifowler/ Follow Daniel:YouTube: https://www.youtube.com/@themarketingmillennials/featuredTwitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter:www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

We moved on to Instagram, TikTok, and LinkedIn. Meanwhile, the original mother of all social media platforms is low-key turning into one of the best, cheapest channels to reach your audience.Yep, we're talking about FACEBOOK.Jay and Daniel break down why Facebook is worth another look, and what's working there right now. They get into Facebook groups as the 1 community play that still delivers (and why Meta's new Forums app signals where the platform is headed), how brands like Dad Gang use groups for launches and product testing, and why Facebook gives them the lowest cost per registration and the highest show-up rate for B2B events.If you're a Marketer who wants underpriced attention and a channel your competitors are skipping, this episode is for YOU. Hit play, then follow the show and drop a rating. It helps more than you'd think. Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: https://themarketingmillennials.com/ Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: https://workweek.com/

Eric Zenz, VP of Product Management at Salesforce, leads Agentforce Marketing, and he's here to explain what an AI agent should really be doing for Marketers.Plus, why 75% of Marketers have adopted AI but their output hasn't moved an inch, and the 1 thing that separates a useless agent from an outstanding one. And finally, the AI hill Eric will die on (spoiler: it comes down to your data).If you're a Marketer who wants to understand how AI agents actually fit into your team, this episode is for YOU.Do me a favor: follow The Marketing Millennials and leave a rating. Takes ten seconds and helps more Marketers find the show. Follow Eric: LinkedIn: https://linkedin.com/in/ericzenz/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

How do you make plain water feel like a $300 fragrance?Allison Cullman, SVP of Marketing at Hint Water, joins Daniel to break down a campaign that turned hydration into pure desire (and why it worked). She explains why wellness got exhausting for consumers, so Hint stopped selling zero sugar and zero calories and started selling to emotions.Plus the brand's first OnlyFans page, placements from Love Island to Esther Perel, and why building future demand beats chasing the sale in front of you. If you're a Marketer who wants to take a bolder brand swing, this episode is for YOU.Do yourself a favor and hit follow so you never miss an episode, and drop us a rating while you're at it. It genuinely helps.Follow Allison: LinkedIn: https://www.linkedin.com/in/allison-cullman-03829731/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

Mexico's proposed workweek reduction marks one of the most significant labor law developments in recent years. In this episode, we examine the key changes under the reform, discuss whether additional legislative developments are expected, and explore the practical challenges HR and labor relations teams may face as they prepare for implementation. Host: Alexandra Aguilar Garcia (email) (BLP / Costa Rica)Guest Speaker: Samuel Flores (email) (Santamarina + Steta, S.C. / Mexico)Support the showRegister on the ELA website here to receive email invitations to future programs. 

Brooke English Guy, General Manager of Coastal Chevrolet Cadillac and Coastal Nissan in Pawleys Island, SC, breaks down how a third-generation family dealership built a culture technicians actually want to stay in. In this episode, she covers how a compressed 3-day work week reshaped technician recruitment and retention, why she hires for humility, hunger, and people skills over experience, and how she grew past early imposter syndrome to thrive in the car business. Watch the video recordingQuick note—you may notice some video lag in this episode due to technical difficulties. Thanks for bearing with us, and enjoy!About the EpisodeHost: Jay Goninen, ASE, jgoninen@ase.comGuest: Brooke English Guy, Coastal Chevrolet Cadillac and Coastal Nissan, brooke@coastalsaves.comLinks & ResourcesGet notified of new episodes --> Join our email listJoin the ASE Connects CommunityASE Connects brings shops, dealerships, and schools together in one structured network to strengthen the technician pipeline. By making it easier to connect, collaborate, and support students through job shadows, internships, and classroom engagement, ASE Connects helps schools build stronger programs and helps shops develop a more consistent, local source of future technicians. Learn more:ASE Connects Memberships for Shops & DealersASE Connects Memberships for Schools (Free!)Connect with us on social:FacebookInstagramXLinkedInYouTubeTikTok

One of the more promising areas of media is expert practitioners who are both good at their jobs and at explaining their fields. Workweek is a B2B media company built with this ethos at its core. Adam Ryan, CEO of Workweek, joined me to discuss the adv...

Your best content ideas and warmest leads are already sitting in data you forgot you had. Jay and Daniel break down "AI ingestion": feeding transcripts, LinkedIn exports, and CRM data into tools like Claude so your AI actually knows your business and stays up-to-date. Daniel shares his exact prompt for turning one podcast transcript into clips, hooks, and subject lines that get watched past three seconds. Jay reveals the LinkedIn data trick that exports every connection, DM, and comment, then ranks who to reach out to first. Plus why your tools need an API connection or you'll fall behind. If you're a Marketer who wants to squeeze more content and more leads out of data you already own, this episode is for YOU. Enjoying Bathroom Break? Follow the show and drop us a rating, it genuinely helps more Marketers find us. Now go follow The Marketing Millennials. Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: https://workweek.com/ Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: https://themarketingmillennials.com/

National Weather Service Meteorologist Liz Jurkowski talks about the stray showers WNY should see on Sunday and then looks ahead at the active weather for the work week.

16 hours a day 7 days straight to prepare for…RUSH!! Is this for real????See omnystudio.com/listener for privacy information.

16 hours a day 7 days straight to prepare for…RUSH!! Is this for real????See omnystudio.com/listener for privacy information.

What if you managed AI agents like employees? Brandon Metcalf, CEO and Founder of Asymbl, built a hybrid workforce of humans and digital workers doing exactly that.Brandon talks to Daniel about how he treats AI agents like new hires, names and job descriptions included. Plus: the human SDR who got so good at managing an agent he got promoted to AE and closed 11 deals his first month. And how Asymbl hired 100 people in 100 days, out of 17,000 applications...with one single human recruiter.If you're a Marketer who wants to understand how AI agents and humans actually work together, this episode is for YOU.Enjoying the pod? Give us a follow and drop a rating, it helps more Marketers find the show.Follow Brandon: LinkedIn: https://www.linkedin.com/in/metcalf/Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

Most brands would kill for the loyalty Stretch Zone gets from members who show up two or three times a week…and it all started with a category that didn't exist yet. Daniel sits down with Lindsey McFadden, CMO of Stretch Zone, to break down how she grew the brand from 60 locations to 425, with zero closures, ever. Lindsey walks through why "your first stretch is free" became the backbone of the entire acquisition strategy, and how you educate a market into a habit that didn't exist before you built it. Lindsey shares how Stretch Zone keeps hundreds of franchise owners rowing in the same direction with playbooks so simple she calls them "Fisher Price easy," one page campaign briefs, and a real estate team that heat maps every territory before a franchise agreement is ever signed. Plus, Lindsey explains why AI front desk agents are quietly failing her franchisees (one generated an ad with a leg bent completely backwards), and why her Marketing hill to die on is simple: AI's not gonna run your business for you. If you want to understand how to scale a brand across hundreds of locations without losing what makes it work, this is the episode for you. Follow Lindsey: LinkedIn: linkedin.com/in/lindsey-mcfadden-mba Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter:www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:www.workweek.com

Your subject lines might be too clean, too correct, and too polished to actually get opened. Jay and Daniel go through their favorite subject line tactics, and most of them break every "best practice" rule you've ever heard. Daniel swears by emojis, unfinished sentences that trail off with ellipses, and odd numbers like 7, 9, or 13 instead of round ones. He also calls out his audience directly in the subject line ("For Marketers who...") and says it crushes every time he uses it. Jay counters with what he calls "un-AI" subject lines: intentionally long subject lines (100+ characters) that fill the whole line and get cut off on purpose, ellipses at the start of a subject line instead of the end (a 15% lift in open rates), and skipping capitalization entirely. His logic: if AI would never suggest it, it probably stands out. They also get into serialized numbering (numbering your newsletter editions so people notice when they miss one and go back to read it) and "vault content," repackaging your best existing content as a locked offer people have to unlock. The bigger idea: the goal isn't to write a "correct" subject line, it's to write one that doesn't look like everyone else's. If it looks like AI could've written it, it probably won't get opened. If you want subject line tactics that actually move open rates instead of just following best practices, this is the episode for YOU. Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter:www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:www.workweek.com

The Good Work - Week SevenPastor Christopher Ek www.bethanycovenant.com

From 07/17 Hour 1: Jason returns from his vacation to bring the Junkies back to full strength! Listen as Bish describes how he enjoyed his time off down in North Carolina.

Phil Treagus-Evans, Co-Founder and CEO of Giraffe Social, is not anti-AI (he uses it every day). He's anti-LAZY AI. You know, the copy-pasted slop currently flooding your feed. So how do you dial up your human-ness…and build trust in the process? Phil and Daniel talk about why people trust people and not brands, how to turn your own team into your highest-performing Marketing channel, and the 1 metric he says matters most even though you can't actually measure it. Plus, how boring Marketing is secretly the riskiest. If you're a Marketer who wants to cut through the AI noise and keep people at the center, this episode is for YOU. --- Follow Phil: https://uk.linkedin.com/in/phil-treagus-evans & check out his book, Human First Marketing --- Enjoying the pod? Do Daniel a favor and hit follow, then leave a quick rating. It helps more Marketers find the show.

Paul Reiss dropped out of college to build Protein Pints, and then scaled it from 1 store to 15,000 in just three years. His strategy: deliberately pumping the brakes on Marketing so the brand wouldn't blow up before it could actually deliver. Paul and Daniel get into why going viral too early can sink a young brand, how to know when to hold back versus hit the gas, and the 1 question he says every product has to answer before you scale it. If you're a Marketer or founder who wants to know when to market and when to wait, this episode is for YOU! Enjoying the pod? Do Daniel a favor and hit follow, then leave a quick rating. It helps more Marketers find the show. Sign up for The Marketing Millennials newsletter: ⁠www.workweek.com/brand/the-marketing-millennials⁠ Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: ⁠www.workweek.com⁠ --- Follow Paul on LinkedIn: https://www.linkedin.com/in/paul-reiss-7060381b7/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/ Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

If you've ever wondered whether a three-day workweek is actually possible as a financial advisor, this episode is your practical roadmap. In Part 2 of this series, I move beyond the story of how I built my business and dive into exactly what it takes to intentionally reduce your schedule without sacrificing client experience or business growth. From annual planning rhythms to delegation, systems, and CEO thinking, I break down the step-by-step framework I would follow if I were building toward a three-day workweek all over again.In this episode, you'll learn:How to use annual rhythms, model weeks, and time studies to identify where your time is really going and where you can reclaim it.The systems, delegation strategies, and business changes required to successfully reduce your workweek without compromising client service.Why transitioning to a shorter workweek isn't about working faster—it's about becoming a different kind of business owner and CEO.How to thoughtfully bring your team along through change, create buy-in, and build a business that doesn't require you to be constantly available.Building a three-day workweek isn't about working less for the sake of working less. It's about intentionally designing a business that supports the life you want to live. Whether your goal is taking Fridays off, creating more CEO time, or simply feeling less overwhelmed, this episode will help you start building the systems and mindset needed to make it possible—one intentional step at a time.Join the Systems to Scale Group Coaching Program HERE! Register for the Asset+Map Do It Together Webinar HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about T2MWorks HERE! Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE!   Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don't get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

Most of what you're measuring in email Marketing is noise, and the signals that actually predict pipeline are hiding in places you're probably not even looking. Daniel breaks down why every email needs a honeypot link, an invisible link that only bots click, so you can strip out fake engagement before you ever look at your real numbers. He also makes the case for tracking every CTA separately, since the people who click a button at the bottom of an email are reading more of it and often move faster to pipeline than people who click the first thing at the top. He also talks about using AI to track reply rates and pull specific language out of replies to build first party data, and points out that replies quietly boost your email deliverability too. Jay adds a list of intent signals most teams ignore completely: an emoji reaction during a webinar, any interaction with a chatbot no matter what someone types, and more than 10 seconds spent on a pricing page. He says shoppers who click a bottom CTA show a noticeably higher lifetime value, and that these small, easy to miss actions should put someone on a VIP list because they predict who actually buys faster than a standard open or click ever will. The bigger idea here is a shift from counting activity to counting intent. Opens and clicks only tell you someone showed up. Replies, chatbot use, and CTA position tell you who is actually paying attention and close to buying. If you're a Marketer who is done guessing which leads are real, this is the episode for you. Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter:www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:www.workweek.com

The Good Work - Week Six Acts 20 Associate Pastor JT Shupe How have you been encouraged by a friend, neighbor, classmate, or colleague's departing words? Did the words they shared as they moved, graduated, or retired foster hope and collaboration? Listen this week as we hear Paul's words he shared to encourage Titus and many others. www.bethanycovenant.com

Alex Rynne has spent 10 years inside LinkedIn as a Senior Content Marketing Manager. She and Daniel talk about what's working on the platform in 2026, why most B2B brands are boring when they don't have to be, and why the "post just to post" habit is drowning everyone in a sea of sameness. Plus: the content format Alex ranks #1 (it's probably not the one you post most), the 20/80 rule her team swears by, and the LinkedIn move that quietly turned her side videos into top converters. If you're a Marketer who wants to actually grow on LinkedIn instead of shouting into the void, this episode is for YOU. Enjoying the pod? Do Daniel a favor and hit follow, then leave a quick rating. It helps more Marketers find the show. Follow Alex: LinkedIn: https://www.linkedin.com/in/alexandrarynne/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

A lot of mortgage brokers say they are overwhelmed. Sometimes that is true. But a lot of the time, they are not overwhelmed because they have too much to do. They are overwhelmed because they are working reactively instead of intentionally. In this episode, I break down a simple framework I use to look at someone's calendar and figure out what is actually going on. We talk about the ideal work week, the four types of blocks every broker should have in their schedule, and why being busy is not the same as being productive. If you feel like your week keeps running away from you, this episode will help you fix that. In this episode, I cover: The Ideal Work Week - Why designing your full week in advance is one of the best ways to reduce overwhelm and take back control. The Four P's - The four types of time blocks every broker needs in their calendar: prospecting, production, people, and paperwork. Why Busy Is Not the Same as Productive - A lot of brokers are full all day, but they are still operating reactively instead of doing the right things on purpose. Why Prospecting and Production Should Happen Early - The most important work usually needs to happen before the day starts pulling you in ten different directions. Move It, Don't Delete It - If a block does not happen today, it gets moved. It does not disappear. If it is not in your calendar, there is a good chance it is not actually a priority. The brokers who grow are not just the busiest. They are the ones who decide in advance what matters and then protect time for it. Follow me on Instagram: www.instagram.com/scottpeckford/ I Love Mortgage Brokering: www.ilovemortgagebrokering.com Find out more about BRX Mortgage: www.whybrx.com Subscribe to my email list, Peckford's Playbook: https://ilmb.activehosted.com/f/20 Join the Mortgage Mindset Daily (On a break this July): https://ilovemortgagebrokering.mykajabi.com/offers/VLZAr6vK/checkout Gamify your prospecting with the 10@10 App: https://brx10at10.com/join I Love Mortgage Brokering is in partnership with Ownwell. To see how top brokers are keeping clients engaged and generating leads from their database, visit ownwell.ca/scott.

Kelly Cheng, CMO at Goldcast, joins Daniel to talk trust, mind share, and how B2B Marketing can break through when the internet is drowning in AI slop. In a feed full of AI avatars and synthetic everything, the stuff that actually earns trust is the stuff AI can't manufacture. What breaks through in a feed full of AI content, and how do you scale it without turning into slop yourself? Kelly and Daniel get into why buyers' shortlists are shrinking even as their options explode, the one thing AI still can't fake (hint: it starts with a T), and the "lazy Marketer" trap that's quietly wrecking teams. If you're a Marketer trying to win mind share and build real trust in the age of AI, this episode is for YOU. Enjoying the pod? Do Daniel a favor and hit follow, then leave a quick rating. It helps more Marketers find the show. Follow Kelly: LinkedIn: https://www.linkedin.com/in/kellyhcheng/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

If you've ever wondered what it actually takes to build a successful advisory firm while working fewer hours, this episode pulls back the curtain. After receiving more than 80 questions from advisors, I'm sharing the honest story behind my three-day workweek. From the systems and team structure that made it possible to the mistakes, trade-offs, and mindset shifts along the way, this is the first of a two-part series that dives into exactly how I redesigned my business to support the life I wanted instead of the other way around.In this episode, you'll learn:Why reducing your workweek isn't about working less—it's about intentionally designing a business that doesn't require you to be constantly available.How I gradually reduced my schedule from 70-80 hour weeks to a sustainable three-day workweek through systems, delegation, and intentional calendar design.The practical strategies we used to set client expectations, protect boundaries, and deliver exceptional service without sacrificing responsiveness.How building documented processes, hiring the right team members, and creating a structured model week dramatically increased my productivity and revenue per hour.If you've been dreaming about creating more freedom in your business but aren't sure where to start, this episode will challenge the way you think about time, productivity, and what it really means to build a business that serves your life. Next week, I'll dive even deeper into the numbers, team structure, client service model, and the step-by-step roadmap you can use to begin creating your own version of a more intentional workweek.Join the Systems to Scale Group Coaching Program HERE! Register for the Asset+Map Do It Together Webinar HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about T2MWorks HERE! Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE!   Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don't get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

If you're making budget decisions based on how each channel looks on its own, you're working with an incomplete picture. Daniel breaks down why blended CAC should be the number your whole operation runs against. Blended CAC is your total marketing spend divided by total customers acquired across every channel. It gives you room to invest in longer-term channels without panicking when one silo looks off, and it stops you from killing channels that are quietly lifting conversions everywhere else. Jay admits he runs everything in silos, channel by channel, and uses that to shift budget toward whatever's performing. Daniel pushes back: you need both. The blended number is your north star. The silos are your diagnostic tool. When blended CAC starts creeping up, that's when you go channel by channel to figure out what's wrong. The bigger idea: attribution will always make some channels look better than they are. Blended CAC cuts through that and shows you the real cost of growing your business. If you want a smarter way to manage your Marketing budget, this is the episode for YOU. Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter:www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend. To find out more, visit:www.workweek.com

When AI can spit out infinite content for free, is yelling into the void actually a losing game? In this LIVE panel, Daniel sits down with two experienced Marketers with strong opinions about what to do. Debbie Millman is a designer, author, and educator who founded the world's first ever Master's program in Branding at SVA. She's also hosted the podcast Design Matters for 21 years and is a Harvard Fellow. Christina Bottis is a CMO with 20+ years in B2B Marketing who has built brand at pretty much every size and stage of company. In this episode, taped live, they get into what "breaking through" actually means, because it's not volume. It's A+ content, real consistency, and a strategy that makes you behave differently from your competitors (not just a fancier plan). Debbie also talks about brand as "manufactured meaning" and why our reptilian brains are wired to hate every rebrand on sight. Plus the big 1: when everyone can generate everything, what's the new scarce resource? The panel makes the case for taste, ingenuity, and originality, and why the Marketer who keeps building real fundamentals (instead of outsourcing them all to AI) becomes the most valuable person in the room. Also in this episode is a script for how to defend the value of brand - from showing short AND long-term wins, to moving fast without skipping your ICP foundations, and why your audience wants to hear from the real people behind the brand, not the brand itself. If you're a Marketer who wants to learn how to build a brand that cuts through in the AI era, this is the episode for YOU. Follow Debbie: https://www.linkedin.com/in/deborahmillman/ Follow Christina: https://www.linkedin.com/in/christinabottis/ Follow Daniel: YouTube: ⁠https://www.youtube.com/@themarketingmillennials/featured⁠ Twitter: ⁠https://www.twitter.com/Dmurr68⁠ LinkedIn: ⁠https://www.linkedin.com/in/daniel-murray-marketing⁠ Sign up for The Marketing Millennials newsletter: ⁠www.workweek.com/brand/the-marketing-millennials⁠ Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: ⁠www.workweek.com

What if your most "customer-obsessed Marketing” is built on stuff your customers don't actually do? Molly Strawn-Carreño is Director of Brand Growth at AYTM, and she's spent years getting researchers and Marketers to finally speak the same language. She sits down with Daniel to break down what real market research looks like now that AI is in every Marketer's toolkit. They dig into the “Say-Do Gap,” aka the canyon between what people tell you (like in a survey) vs what they actually purchase (like, organic strawberries for the kids, very much NOT-organic broccoli for the husband). Molly shares how to word your questions so people give you the truth instead of an aspirational highlight reel. Plus she calls out exactly where AI earns its keep in research (chewing through mountains of historic data, narrowing 50 options down to 3) and where AI face-plants (predicting the next weird trend, because no model saw tinned fish charcuterie boards coming). And she lays out the Marketing hill she'll die on: Marketing and sales have to work together, and good Marketers own the entire customer lifecycle, not just the second a lead converts. Wrike brings structure, visibility, and accountability to work, so companies can make better business decisions, improve efficiency, and reduce risk. Learn more at https://wrike.com/tmm Follow Molly: LinkedIn: https://www.linkedin.com/in/molly-strawn Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

Most Marketers are using AI to generate. The ones winning right now are using it to interrogate. Jay breaks down a two-minute tactic he's been running with clients: go to all five major LLMs (ChatGPT, Claude, Gemini, Copilot, and Grok) and ask each one for the top 50 questions people are asking about your product or service. Then cross-reference the outputs to find what shows up on every platform. Those overlapping questions are your go-to-market. Your blog titles, your podcast topics, your offer angles, your webinar hooks — all of it, handed to you by the market itself. Daniel adds his own layer: before you let AI anywhere near your copy, write it yourself first. Then feed it in and ask AI to critique it through the lens of the greatest copywriters and strategists who ever lived. What would the legends say about your hook? Your offer? Your opening line? That's how you use AI as a refinement partner instead of a crutch — and the difference in output is night and day. The bigger idea: AI isn't the shortcut most Marketers think it is. Used right, it's the smartest pressure test in the room. If you want AI prompts that actually change what you ship, this is the episode for YOU. Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter:www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:www.workweek.com

Gain a better sense of what the Bible says about our daily work, including resources to equip us to see how God meets us in our labor.Teacher: Jonathan IngrahamProducer: Ben WingardMusic arranged by David Henry and performed by David Henry and Hannah Lutz.To contact Pillar & Ground or to submit a question that you would like to hear addressed on a future episode, please email podcast@lmpc.org. 

 Gain a better sense of what the Bible says about our daily work, including resources to equip us to see how God meets us in our labor.Teacher: Jonathan IngrahamProducer: Ben WingardMusic arranged by David Henry and performed by David Henry and Hannah Lutz.To contact Pillar & Ground or to submit a question that you would like to hear addressed on a future episode, please email podcast@lmpc.org. 

 Gain a better sense of what the Bible says about our daily work, including resources to equip us to see how God meets us in our labor.Teacher: Jonathan IngrahamProducer: Ben WingardMusic arranged by David Henry and performed by David Henry and Hannah Lutz.To contact Pillar & Ground or to submit a question that you would like to hear addressed on a future episode, please email podcast@lmpc.org. 

 Gain a better sense of what the Bible says about our daily work, including resources to equip us to see how God meets us in our labor.Teacher: Jonathan IngrahamProducer: Ben WingardMusic arranged by David Henry and performed by David Henry and Hannah Lutz.To contact Pillar & Ground or to submit a question that you would like to hear addressed on a future episode, please email podcast@lmpc.org. 

 Gain a better sense of what the Bible says about our daily work, including resources to equip us to see how God meets us in our labor.Teacher: Jonathan IngrahamProducer: Ben WingardMusic arranged by David Henry and performed by David Henry and Hannah Lutz.To contact Pillar & Ground or to submit a question that you would like to hear addressed on a future episode, please email podcast@lmpc.org. 

 Gain a better sense of what the Bible says about our daily work, including resources to equip us to see how God meets us in our labor.Teacher: Jonathan IngrahamProducer: Ben WingardMusic arranged by David Henry and performed by David Henry and Hannah Lutz.To contact Pillar & Ground or to submit a question that you would like to hear addressed on a future episode, please email podcast@lmpc.org. 

Today's show features: - Vic Keller, Founder and CEO at Experience Ventures - Namu Keys, Senior Product Marketer, Digital Retail at CDK Global - Sam Vesely, Director of Marketing & Public Relations at Ford of Cookeville This episode is brought to you by: Zurich – Zurich Advisor IQ is Zurich's AI-driven training and coaching platform built to help F&I teams perform more consistently and sell more effectively — using real transaction data, not theory. By analyzing actual F&I transactions, Zurich Advisor IQ helps identify behaviors and trends influencing results, delivers actionable insights and roleplay scenarios, and gives dealership leaders visibility into performance across managers, stores and rooftops. Connect with your Zurich representative to request a demo and see how Zurich Advisor IQ can help turn F&I insight into stronger dealership performance here: https://carguymedia.com/4xF6DM6 CDK Global – CDK Global empowers dealers with the tools and technology they need to build deeper relationships with customers and sell and service more cars. Visit https://www.cdkglobal.com/ Check out Car Dealership Guy's stuff: CDG Circles ➤ https://cdgcircles.com/ CDG News ➤ https://news.dealershipguy.com/ CDG Jobs ➤ https://jobs.dealershipguy.com/ CDG Recruiting ➤ https://www.cdgrecruiting.com/ My Socials: X ➤ ⁠https://www.twitter.com/GuyDealership⁠ Instagram ➤ ⁠https://www.instagram.com/cardealershipguy/⁠ TikTok ➤ ⁠https://www.tiktok.com/@guydealership⁠ LinkedIn ➤⁠ https://www.linkedin.com/company/cardealershipguy/⁠ Threads ➤ ⁠https://www.threads.net/@cardealershipguy⁠ Facebook ➤⁠ https://www.facebook.com/profile.php?id=100077402857683⁠ Everything else ➤ dealershipguy.com

With a quick flashback to Take Your Child To Work Day!See omnystudio.com/listener for privacy information.

We discuss how to make the most of your weekday evenings by setting small, intentional plans. We also talk about an everyday activity that feels so familiar that it (wrongly) feels safe.  Resources & links related to this episode: Laura Vanderkam, Big Time: A Simple Path to Time Abundance (Amazon, Bookshop)  Before Breakfast and Best of Both Worlds podcasts hosted by Laura Vanderkam  Check out my free newsletter, “5 Things Making Me Happy.” Elizabeth: Presumed Guilty by Scott Turow (Amazon, Bookshop)  Gretchen: The Great Divorce by C. S. Lewis (Amazon, Bookshop) Get in touch: podcast@gretchenrubin.com Visit Gretchen's website to learn more about Gretchen's best-selling books, products from The Happiness Project Collection, and the Happier app. Find the transcript for this episode on the episode details page in the Apple Podcasts app.  Learn more about your ad choices. Visit megaphone.fm/adchoices