Podcasts about Cellucor

I'd like to thank the Austin Business Journal for carrying on this decade-long tradition of sporadically mentioning Nutrabolt IPO rumors after each new major business milestone has been reached. The first IPO rumors showed up in an August 2014 PricePlow blog post…after it noticed a spike in search traffic related to Nutrabolt receiving a significant minority investment from private equity firm, MidOcean Partners. Then, at the end of 2022…I predicted Nutrabolt would go public within the next year after receiving an $863 million investment from Keurig Dr Pepper. But what major business milestone did Nutrabolt recently reach that restarted this IPO rumors heading into 2025? Nutrabolt just exceeded one billion dollars in trailing twelve months retail sales data. And you might be wondering…how elusive is that feat? Within the ingestible CPG categories of food, beverage, and supplements…there's only about 80 total brands that currently exceed one billion dollars in annual retail sales. In 2002, Nutrabolt (legally known as Woodbolt Distribution) was founded with the launch of the sports nutrition brand Cellucor. And then nine years later, Cellucor launched the C4 pre-workout product, which is currently (and has been for much of the last decade) the leading pre-workout brand globally. In early-2017, Nutabolt acquired Scivation, the maker of the top-selling post-workout recovery brand Xtend. But it was a year later when Nutrabolt made the single-most important decision in the company history to-date by launching carbonated C4 Energy drinks, which as I just mentioned essentially forced that hero SKU of Cellucor to be spun off into its own platform brand. Additionally, Nutrabolt acquired a significant minority stake in Bloom Nutrition last January…having the strategic foresight to allocate a portion of that KDP capital beyond simply fueling the energy drinks segment growth. And by all accounts a year later that strategic investment decision has paid off mightily…especially after Nutrabolt helped Bloom successfully launch its own energy drink about six months ago. And as I predicted…with KDP being impressed by the standout launch Bloom energy drinks had at Target last summer, it decided in October to sign a national sales and distribution deal with the female-forward positioned brand that began officially this month. But while Bloom might've been the first significant minority (but strategic) investment…I don't see it being the last. And that's because since that Nutrabolt and KDP deal content…I've been forthcoming on my belief that the executive leadership team is strategically focused on building a health and wellness focused version of Unilever. But while some portfolio expansion might come from internal brand (and product) development, I believe most will happen from accretive deal making that extends Nutrabolt into more key consumer-driven wellness platforms. So, my latest first principles thinking content will start by stating assumptions of the Nutrabolt investment criteria...but then explain which brands I believe could be potential fits for Nutrabolt within the attractive consumer-driven wellness platforms of healthy longevity need states like brain/cognitive health and gut health, but also protein and hydration. Potential Targets mention include: LMNT, Seed Health, Timeline Longevity, Thorne Healthtech, Neutonic, and Legendary Foods FOLLOW ME ON MY SOCIAL MEDIA ACCOUNTS ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LINKEDIN⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YOUTUBE⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TWITTER⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FACEBOOK⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Live from the Kyowa Hakko USA booth at Supply Side West 2024 in Las Vegas, Mike and Ben sit down for a functional beverage roundtable featuring Lou Ferrer (MacroCap Labs) and Darin Decker (Applied Nutrition USA). MacroCap Labs is a dietary supplement manufacturer that has aggressively moved into the canned beverage industry — they're the ones responsible for canning the wonderful XPO NRG drinks that were on display at the expo. Applied Nutrition needs no introduction in this space, but Darin joined us just before the exclusive AN Performance launch at The Vitamin Shoppe. This is a follow-up to the previous Kyowa discussion at SupplySide West 2023, #118: Ghost, Glaxon, & Cellucor on Branded Ingredients: Kyowa Panel at SSW 2023. The conversation highlights the shift in consumer preferences towards products with research-backed benefits, citing the decline in alcohol sales and the trend of more conscious consumption decisions. The panelists emphasize the role of education and access to information in driving this change, with Darin sharing the impact of resources like Ben's content in educating the market. The discussion then explores the challenges and trends in beverage manufacturing, with Lou providing insights on the need for simplicity and consistency in formulations. The panel also delves into the strategies for market penetration, with Darin emphasizing the significance of distribution, influencer marketing, and providing acute sensations and benefits to consumers. Quality control and ingredient stability emerge as crucial factors, as the panelists underscore the importance of ensuring a consistent experience to build long-term consumer loyalty. https://blog.priceplow.com/podcast/kyowa-hakko-beverage-panel-ssw-2024 Video: Lou Ferrer and Darin Decker Dig Into Functional Beverages https://www.youtube.com/watch?v=3HY9F5H2lts (00:00) – Introduction and Collaboration (02:15) – Consumer Shift Towards Functional Ingredients (05:45) – Education and Access to Information (08:45) – Consumer Identification and Community (12:45) – Influencer Marketing and Consumer Awareness (16:00) – Challenges and Trends in Beverage Manufacturing (19:45) – Distribution Strategy and Market Penetration (25:00) – Quality Control and Consistency (31:00) – Closing Thoughts and Future Prospects Where to Follow Darin and Lou Lou Ferrer on LinkedIn Darin Decker on LinkedIn AN USA on PricePlow MacroCap Labs Website Thanks to Kyowa Hakko USA for hosting, and to Lou and Darin for joining us in our second annual get-together! You can listen to our conversation from 2023. Subscribe to the PricePlow Podcast on any platform, and leave us a great review on iTunes and Spotify!

Bloom Nutrition just launched a functional beverage that puts them in direct competition with their largest investor. So, why did Nutrabolt (owner of C4 Energy) not only encourage this Bloom product strategy, but help make their vision a reality? For those that missed the investment deal news from earlier this year in January, Nutrabolt made a significant minority investment into Bloom Nutrition for an ownership stake of approximately 20%. If you remember from my earlier content analyzing that deal, I stated it would be accretive to both companies…but in uniquely distinct ways. While most pundits focused on how the Nutrabolt investment would provide strategic growth capital to fuel and accelerate many key areas of Bloom's business, I concentrated on something not explicitly stated within that press release. And that's because I knew that Bloom's problem was never lack of speed. Instead, it could benefit from the decision-making maturity of Nutrabolt. I might be biased because of my strategic brain, but I've always believed that direction is more important than speed. Bloom Nutrition might be within its aggressive scaling phase, but every “leveling up” in CPG requires a directional checkup to ensure strategic alignment. And the directional checkup needed in early 2024 was determining which category should start Bloom's “ready-to-mix powder to ready-to-drink liquid” beverage identity crisis. But why did Bloom pick energy drinks when it's the top-selling greens supplement brand within any large U.S. retailer it has placement? It mostly comes down to fulfilling a growing Bloom customer want (within the largest functional beverage category) and that being much easier with the brand's ability to leverage the core expertise of Nutrabolt in energy beverage innovation and commercial expansion. Bloom Sparkling Energy is positioned within a great intersection of various wellness-minded consumer product trends, the beforementioned Bloom core customer's expanding wants/needs, and within a fragment of the energy drinks market that's more incremental than would cannibalize its friend (the powerful C4 Energy). Also, I believe the Bloom Nutrition deal is already proving to be value accretive for Nutrabolt. In 2015, when Nutrabolt started dabbling with a smaller-format RTD liquids extension of its Cellucor pre-workout C4…I believe it triggered a butterfly effect that became the single-most important strategic shift in the company history. This lead to C4 Energy becoming a beverage powerhouse…aggressively climbing the energy drinks market leaderboard into the Top 5 brands and catching the eye of Keurig Dr Pepper, which invested $863 million for about 30% of Nutrabolt in December 2022. That large capital infusion from KDP went towards fueling the growth of C4 Energy, but also allowed Nutrabolt to take on the role of investor (with Bloom Nutrition being the first minority investment but likely not the last). With the Bloom Sparkling Energy launch, it helps Nutrabolt (and KDP) get exposure into the growing wellness energy drink subcategory, but also into today's female Gen Z audience that's highly incremental overall and extremely important with the overall energy drinks market. But I'll end this content with a deep examination around what this all could mean for the energy drinks market, Bloom Nutrition, Nutrabolt, and KDP. FOLLOW ME ON MY SOCIAL MEDIA ACCOUNTS ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LINKEDIN⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YOUTUBE⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TWITTER⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FACEBOOK⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ --- Support this podcast: https://podcasters.spotify.com/pod/show/joshua-schall/support

Today's special guest, Joey Savage. Joey is a multi-time award winning formulator in the nutraceutical industry probably most famous as being the original formulator of Cellucor's C4. He is the current Chief Scientific Officer at Glaxon.Relevant links:Joey's IG: https://www.instagram.com/savagenutra/?ref=BYDQiMUx&hl=fr Check Out My Website For Coaching, Recommended Products and Much More:https://www.boostyourbiology.com/ Chapters00:00 Introduction and Background04:56 Formulating C4 Pre-Workout09:33 Transition to Glaxon13:33 Innovative Formulations at Glaxon15:32 Pepty Strong and Novel Peptides20:23 Vetting Quality Sources for Botanicals23:35 Exploring New Peptides25:54 Alternative Pathways for Fat Loss30:18 Exploring Molecules to Increase Cyclic AMP32:52 Other Ingredients and Compounds33:15 Effects of Eklonia Carva on Blood Pressure and Caffeine Tolerance36:36 Evolution of the Supplement Space37:06 Increased Interest in Health and Wellness38:16 Microbiome and Psychobiotics42:16 Exploring Gut Microbes and Body Composition45:02 The Potential of Gut Bacteria in Hormone Regulation47:44 The Role of Bile Salts and Bile Acids in Metabolism49:45 The Benefits and Challenges of Tudca51:46 Liver Health and Detoxification56:17 Balancing Feasibility and Ideal Formulas58:53 Joey Savage's Current Focus and Consulting Work01:01:03 Connect with Joey SavageDisclaimer:The information provided in this podcast episode is for entertainment purposes and is NOT MEDICAL ADVICE. The products presented and discussed in this podcast are explicitly only relevant to those who reside in the US. The statements and discussions held within this episode, are NOT approved by the TGA. If you have any questions about your health, contact a medical professional. This content is strictly the opinions of Lucas Aoun and is for informational and entertainment purposes only. It is not intended to provide medical advice or to take the place of medical advice or treatment from a personal physician. All viewers of this content are advised to consult with their doctors or qualified health professionals regarding specific health questions. Neither Lucas Aoun nor the publisher of this content takes responsibility for possible health consequences of any person or persons reading or following the information in this content. All consumers of this content especially taking prescription or over-the-counter medications should consult their physician before beginning any nutritional, supplement or lifestyle program. Hosted on Acast. See acast.com/privacy for more information.

At SupplySide West 2024, one of the biggest events was a panel discussion held at the Kyowa Hakko USA booth, featuring a star-studded cast of influential industry advocates: Dan Lourenço – Founder and CEO of Ghost Joey Savage – Chief Scientific Officer of Glaxon Chris Lockwood – VP of Scientific Affairs at Nutrabolt David Sandler – Scientific Consultant and COO of Jupiter Wellness The topic of the panel was The Growth of Branded Ingredients, with an initial focus on Cognizin Citicoline, an ingredient used by everyone listed above. The episode offers fresh and unique perspectives from each member, who have different reasons and purposes for various ingredients. When you're as big as these brands, you have to rely on trusted and legally compliant inputs, and few in this industry are as trusted as Kyowa Hakko! Embracing branded ingredients and collaborative competition This was a hallmark moment for the dietary supplement industry — one that we call “collaborative competition”. To put it bluntly, a panel like this simply wouldn't have happened 5+ years ago. But with a growing industry where all good players can win, and companies like PricePlow and Kyowa Hakko here to bring a network of forward-thinking industry advocates together, it's now a reality. With this, we get more information, less duplication of mistakes, and the consumer is ultimately the beneficiary. https://blog.priceplow.com/podcast/kyowa-branded-ingredients-ssw-2023 Video Version: Watch Dan, Joey, and Chris Talk Branded Ingredients https://www.youtube.com/watch?v=PjpmO_3nsk0 Audio Version available for download Detailed Show Notes: Embracing Branded Ingredients with Kyowa at SSW 2023 (0:00) – Introductions and Branded Ingredients (1:45) – Why use Cognizin in supplement formulations? (4:30) – Cognizin Citicoline vs Alpha-GPC (5:00) – Energy, Focus, and Nootropics – Where to Next? (8:45) – Why branded ingredients? (14:15) – Operating in the Information Age (17:15) – Ingredient Suppliers Need to Know their Mechanisms (18:15) – How Important is Flavoring? What if it attracts kids? (24:00) – Ingredients that Don't Taste Well (32:00) – Immune: Kyowa Hakko's Immune Support Postbiotic Ingredient (35:45) – Branded Ingredients in Functional Foods? (41:00) – Trojan Horsing In Healthy Ingredients Where to Follow Everyone Kyowa Hakko USA on LinkedIn Follow PricePlow's Kyowa Hakko news Dan Lourenço on LinkedIn Follow PricePlow's Ghost Lifestyle news Joey Savage on LinkedIn Follow PricePlow's Glaxon news Chris Lockwood on LinkedIn Follow PricePlow's Cellucor news … Read more on the PricePlow Blog

In Episode 156, we sit down with owner of Strong New York, Kenny Santucci, to learn more about his upcoming Fitness and Wellness Expo on November 18, 2023, as well as learn more about the mind behind ‘Strong New York.' Kenny has built the Strong New York Fitness Expo in just a few years to become one of the most sought after events in the country. We talk about Kenny's development in the business of strength, fitness and wellness, as well as how he is now know to be one of the best at bringing people together to share ideas, knowledge and their enthusiasm around performance, fitness and wellness. Kenny Santucci is known as one of New York City's top trainers and a thought leader in the health and wellness industry. Brand ambassador for Michelob Ultra and Fitaid, Technogym Master Trainer, host of the Fitaid Morning Show, Michelob Ultra MOVEMENT Fitness Festival, Model Beach Volleyball, and more, Santucci has established himself as a force within the fitness space. He has collaborated with industry titans across the health, wellness, and lifestyle space such as Reebok, Under Armour, Adidas, ASICS, Rhone, Melin, Cellucor, Bodybulding.com, CrossFit, the National Academy of Sports Medicine, Precision Nutrition, Nautica, TimeOut, Gregory's Coffee, and more. Kenny has also shared his training approach and wellness philosophy with features in top health and wellness publications such as Shape Magazine, Men's Health Magazine, Men's Journal, Well+Good, Askmen.com, Reebok.com, and Women's Health Magazine to name a few. You can find out more information on Kenny Santucci and his Strong New York event below: Instagram: https://www.instagram.com/kennysantucci/ https://www.instagram.com/strongnewyork Websites: https://www.kenny-santucci.com/ https://strongnewyork.com/2023-sny-expo The D&D Fitness Radio podcast is available at the following locations for downloadable audio, including: iTunes – https://itunes.apple.com/us/podcast/d-d-fitness-radio-podcast/id1331724217 iHeart Radio – https://www.iheart.com/podcast/dd-fitness-radio-28797988/ Spreaker.com – https://www.spreaker.com/show/d-and-d-fitness-radios-show Spotify – https://open.spotify.com/show/5Py2SSPA4mntNwYRm0Opri You can reach both Don and Derek at the following locations: Don Saladino: http://www.DonSaladino.comTwitter and Instagram - @DonSaladinoYouTube - http://www.youtube.com/donsaladino Derek M. Hansen: http://www.SprintCoach.comTwitter and Instagram - @DerekMHansenYouTube - http://youtube.com/derekmhansen

Kenny Santucci (@kennysantucci) is the Founder of Strong New York & The Strength Club NYC. With over 12 Years of experience, Kenny has made himself known as one of New York City's top trainers and a thought leader in the health and wellness industry. Santucci has established himself as a force within the fitness space! He has worked with industry titans across the health, wellness, and lifestyle space such as Reebok, Under Armour, Adidas, ASICS, Rhone, Melin, Nocco, Cellucor, Bodybulding.com, CrossFit, the National Academy of Sports Medicine, Precision Nutrition, Nautica, TimeOut, Gregory's Coffee, Get Joy and more.Kenny has also shared his training approach and wellness philosophy with features in top health and wellness publications such as Shape Magazine, Men's Health Magazine, Men's Journal, Runner's World, Well+Good, Askmen.com, Reebok.com, and Women's Health Magazine to name a few. Visit Kenny at The Strength Club, his private training facility in the heart of Manhattan located on 28th and 5th Ave in New York City. IN THIS EPISODE: Kenny's inspiring background - His upbringing & journey into Fitness - from being out of shape as a kid to discovering and falling in love with Fitness.  The Early Days of the Fitness Industry Kenny's approach and mindset when it comes to Fitness & Training, Method for his Clients How Kenny views social media, haters and negativity on the platform Advice to stay in your lane and think twice about what others think of you in life  What Is Strong New York - The Largest Wellness Expo in NYC Working with Brands and building relationships with companies you truly love and stand behind  The Power of LIFTING Weights  Nutrition, Diet and Lifestyle for Kenny and his clients  What keeps Kenny going and on this fast-pace lifestyle and hunger to keep scaling his vision Kenny's coffee order, daily routine and lifestyle  This years NYC Strong Event!  Share the love on Social --> ⁠⁠⁠⁠⁠⁠⁠@coffeeandagoodvibe⁠⁠⁠⁠⁠⁠⁠ CONNECT: YOUTUBE ➟ Watch & subscribe to our channel here ➟ ⁠⁠⁠⁠⁠⁠Coffee & A Good Vibe Video Interviews ⁠⁠⁠⁠⁠⁠ To connect with Ayesha Sehra ➟ click⁠⁠⁠⁠⁠⁠ HERE⁠⁠⁠⁠⁠⁠ Check out our podcast insta ➟ click ⁠⁠⁠⁠⁠⁠HERE⁠⁠⁠⁠⁠⁠ To learn about my Branding & PR Agency Grow The Social ➟ click ⁠⁠⁠⁠⁠⁠HERE ⁠⁠⁠⁠⁠  

We talk the Down Under Championships, SportyBeth Fall Out and its Thanksgiving week what are the plans? Who needs a new alarm clock in the group, (maybe more than 1) Plus we are giving away another C4 Prize Pack.

Jon Pruitt is the Logisitcs Manager of North America for Nutrabolt. We discussed 2023 strategy for transportation and supply chain. Nutrabolt is a fast-growing, global active health and wellness company with a portfolio of market leading performance-oriented brands that energize and fuel active lifestyles. The company's disruptive and innovative products compete in the Functional Beverage and Active Nutrition segments, under three consumer-loved brands: C4 Energy® (one of the fastest-growing energy drink brands in the U.S. and the #1 selling global pre-workout brand), XTEND® (the #1 post-workout recovery brand in the U.S.), and Cellucor® (an award-winning sports nutrition brand created in 2002). To learn more about becoming a Freight Agent: https://spi3pl.com/ To learn more about Emerge: https://emergemarket.com/freightcoach/ Ditch your carrier packet, Drive more carrier sales and get better load coverage with seamless digital onboarding, TMS integration, and smart load coverage, visit: https://brokercarrier.com/

With over 12 years of experience, Kenny Santucci has made himself known as one of New York City's top trainers and a thought leader in the health and wellness industry. Brand ambassador for Michelob ULTRA and Fitaid, Technogym Master Trainer, host of the Fitaid Morning Show, Michelob ULTRA MOVEMENT Fitness Festival, Model Beach Volleyball, and more, Santucci has established himself as a force within the fitness space. He has collaborated with industry titans across the health, wellness, and lifestyle space such as Reebok, Under Armour, Adidas, ASICS, Rhone, Melin, Nocco, Cellucor, Bodybulding.com, CrossFit, the National Academy of Sports Medicine, Precision Nutrition, Nautica, TimeOut, Gregory's Coffee, Get Joy and more. Kenny has also shared his training approach and wellness philosophy with features in top health and wellness publications such as Shape Magazine, Men's Health Magazine, Men's Journal, Runner's World, Well+Good, Askmen.com, Reebok.com, and Women's Health Magazine to name a few. Kenny lives his mantra of helping others well beyond the walls of the gym. He is the creator of Strong New York, NYC's biggest fitness and wellness festival, an event that brings together the community to learn, workout, experience, and connect on all things wellness. You can find Kenny at The Strength Club, his private training facility in the heart of Manhattan located on 28th and 5th Ave in New York City. In this episode, Michael and Kenny discuss how to take control of your own life, why your past does not dictate your future, and the difference between being an asshole and being direct.

JOIN THE INSIDER & GET EXCLUSIVE CONTENT! https://www.patreon.com/supplementengineer https://supplementengineer.com Coaching & Business inquiries: thesupplementengineer@gmail.com  Save 15% on Apollon Nutrition products: https://www.apollonnutrition.com/discount/Finalscoop   The Final Scoop is a no-holds barred, snowflake-free panel discussion podcast born out of a desire to cut through all the fluff, frills, and BS that litters the sports nutrition and fitness industry.   Our panel includes an international assembly of industry insiders united by a common goal -- to deliver honest, straightforward information on all matters concerning training, nutrition, and supplementation sans industry-sponsored endorsements or paid advertisements. Panel members include: Shane Smith, Stack3d Robert Samborsky, Apollon Nutrition Lukasz Rytkowski, Prometeus Intelligent Sports Technology Robert Schinetsky, The Supplement Engineer Show Notes Topics covered this week: Experience with BPC-157 Choline boosters in pre workouts Controlled LabsOrange Brain Wash Retro Muscle Palm Beach Pumps Pump Pre-Workout Adapt Nutrition Pre-TRAIN Shane's recap of the STACK3D expo C4 original rebrands and tweaks formula Obvi Collagenic Burn and Multi Collagen Where to Find The Final Scoop Cast Stack3D Website: https://www.stack3d.com Apollon Nutrition IG: https://www.instagram.com/apollonnutrition/ Robert Samborsky IG: https://www.instagram.com/robik2075/ Apollon Nutrition Website: https://www.apollonnutrition.com Supplement Engineer Blog: https://supplementengineer.com/blogs/supplements Before You Go... If you enjoy this podcast and want to see more content like it, please consider leaving a review! https://itunes.apple.com/us/podcast/supplement-engineer-podcast/id1447389041?mt=2&ls=1

Ask Dr. Neal your question about health, nutrition, diet, fitness, and more here: http://OLDPodcast.com/ask or call: 614-568-3643 Episode 1673: Q&A - Pre-Workout Supplements Like Cellucor C4 & Side Effects Indeed, the number one source of hires in the U.S., delivers 1.5x more hires than even internal referrals, according to TalentNest. Get started now with a $75 sponsored job credit to upgrade your job post at Indeed.com/HEALTH. Offer valid through March 31st Visit Me Online at OLDPodcast.com  Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalHealthDailyDietNutritionFitness Learn more about your ad choices. Visit megaphone.fm/adchoices

Ask Dr. Neal your question about health, nutrition, diet, fitness, and more here: http://OLDPodcast.com/ask or call: 614-568-3643 Episode 1673: Q&A - Pre-Workout Supplements Like Cellucor C4 & Side Effects Indeed, the number one source of hires in the U.S., delivers 1.5x more hires than even internal referrals, according to TalentNest. Get started now with a $75 sponsored job credit to upgrade your job post at Indeed.com/HEALTH. Offer valid through March 31st Visit Me Online at OLDPodcast.com  Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalHealthDailyDietNutritionFitness Learn more about your ad choices. Visit megaphone.fm/adchoices

Cellucor launches its more cost-effective testosterone boosters, P6 Alpha and P6 Alpha Advanced, G Fuel releases its first Flavor Fusion creation combining two tastes in the one product, details revealed for Glaxon's Electro Creatine, and HTLT has one hell of a week launching Creatine, another Casein + Whey flavor, and sharing the macros for its functional debut in the CICOBar.

We chat with Greg Tetzlaff from Nutrabolt, talking about Cellucor's authentic C4 Energy drink collaborations Starburst and Skittles, how well they're doing, the goal behind them, and everything still to come.

Cellucor reveals its upcoming Watermelon Burst flavor of C4 Smart Energy, RAZE expands further into sports nutrition with RAZE Hydration, Rocka Nutrition unveils its more advanced plant-based protein powder No Whey Pro, and Compound Solutions announces its intriguing new baobab fiber Fibriss.

Several energy drink companies launch new flavors for the New Year including Cherry Lime Lift MTN DEW Energy, White Peach and Tropical Punch ZOA, Blue Shock RAZE Energy, Peachy Keen Monster Ultra, and an authentic Skittles C4 Energy drink.

Redcon1 announces its clean and nutritious Redcon1 Meals brand, Fulfil Nutrition puts together a product outside of its original protein bar with the Fulfil Crisp Protein Bar, G Fuel hints at a collaboration with Spider-Man: No Way Home, and Cellucor and Starburst come together for four authentic Starburst flavors of C4 Energy.

Mike is a former college baseball player tunred body builder, turned CrossFitter. This year he coached Michelle Basnett to qualifying for the main stage at the CrossFit Games. He does this all while owning and operating CrossFit Cornelius and raising three children. Exclusive to WODcast listeners: From Naked Nutrition: For supplements with no artificial additives. It means the fewest and purest ingredients, so you know exactly what's going in your body. Get Naked and save 10% on your first order using code WODCAST10 at NakedNutrition.com Powered by CarnoSyn® Beta-Alanine, BetaPower®, and other key ingredients that support explosive energy, alertness, and performance, the C4® Energy lineup is dominating the booming performance energy category across the country. With ten amazing flavors built on zero sugar, sodium, carbs, and calories, C4® Energy offers a delicious way to awaken your super and conquer your goals. 20% OFF C4, CELLUCOR, and XTEND with code WODCAST ...go to C4Energy.com and use code – WODCAST.

Jeff Olson is a two-time Olympian, three-time national downhill champion and Pan-American gold medalist. Upon retiring from professional athletics, he had successful careers in both the financial and technology industries. In 2000, he co-founded Well Nourished Worldwide whose mission is to transform the standard in medicine, health and human performance. Jeff is co-founder of the Metro Denver Health and Wellness Commission (pre cursor to LiveWell Colorado) and the Zyozy Foundation. He serves on the board of directors of CAN DO multiple sclerosis, Turn the Tide Foundation and is Vice President of the Colorado Olympian and Paralympian Association. He is involved in Denver's pursuit of hosting the 2022 Winter Olympic Games. You can view his TEDxMilHigh talk regarding a Denver Olympic on Youtube Exclusive to WODcast listeners, Cellucor: Powered by CarnoSyn® Beta-Alanine, BetaPower®, and other key ingredients that support explosive energy, alertness, and performance, the C4® Energy lineup is dominating the booming performance energy category across the country. With ten amazing flavors built on zero sugar, sodium, carbs, and calories, C4® Energy offers a delicious way to awaken your super and conquer your goals. NOW THROUGH JULY 4th SAVE even MORE- 35% OFF C4, CELLUCOR, and XTEND with code WODCAST ...go to C4Energy.com and use code – WODCAST. * MUDWTR is a coffee alternative with 1/7th the caffeine as a cup of coffee. Rather than relying on hundreds of milligrams of caffeine for energy mud leans on functional mushrooms and adaptogens for energy without the jitters and crash of caffeine. Visit mudwtr.com/wodcast to support the show and use code WODCAST at check out for $5 off 
 * THORNE: Health solutions Trusted by 40,000 medical professionals, over 100 professional and collegiate sports teams, the UFC, and now CrossFit. Thorne, the Official Supplement Partner of CrossFit. . Our exclusive WODCAST storefront can be found at thorne.com/u/wodcast – shop here for our crossfit 20% off discount.

Ghost releases its first Ghost Glow collaboration, HD Muscle introduces its health series of KidneyHD, LiverHD and SleepHD, Huge reveals the formula behind its Wrecked Extreme put together with Review Bros, and Cellucor drops C4 Ultimate Carbonated V2, C4 Smart Energy Natural Zero, and its highly anticipated C4 Dynasty On-The-Go.

For today's podcast we are joined by the one and only Craig Capurso. It was amazing to have him on and we know you're going to get a ton of value from listening to this. Craig is a former Wall Street oil trader, IFBB pro, fitness author, Team Bodybuilding.com spokesmodel, and Cellucor athlete.In this episode we talk about how to achieve your dream physique, embrace change and talk whether or not competing makes sense for the average person & SO much more.You can check out his website here:  www.craigcapurso.comCraig's Instagram: https://www.instagram.com/craigcapurso/Timestamps w/ questions:(4:12) - Where did you start with fitness and how did it all begin?(17:40) - What has inspired you to be so adaptable and lean into change?(21:10) - What are your top tips to achieve your dream physique?(29:05) - What do you recommend to everyone when big changes come up?(32:40) - How do you balance everything and manage everything?(36:15) - Have you had any ‘aha’ moments that’s stuck with you to change your journey?(38:15) - What are things you thought were right but wish you could have changed?(42:57) - What’s your favourite quote to date?(45:02) - What are your thoughts on the average person competing?➢Join our exclusive FREE facebook group: https://bit.ly/3snmT26➢Follow us on instagram @colossusfit➢Apply to get your Polished Physique: https://colossusfitness.com/Support the show (https://www.colossusfitness.com)

Established in 2002, Nutrabolt is a fast-growing nutritional life science company. Their marquee brands, Cellucor, C4 Energy, and XTEND, are among the world’s leading sports nutrition and performance energy product lines. You can find C4 Energy, America’s #1 pre-workout and fastest-growing performance energy drink brand, plus XTEND, the world’s #1 BCAA brand, in a wide variety of online and physical retailers around the globe. Doss Cunningham, Nutrabolt’s CEO, joins Justin to discuss leading and growing the brand.

If you were to name two of the top brands in sports and active nutrition in the US, I'd be surprised if you didn't include Cellucor and Xtend - part of the Nutrabolt portfolio. They are both iconic brands, and in their own way, defining the approach needed to stay relevant over time and manage their evolution into adjacent categories. Particularly, the area of ‘energy'. In this episode we talk to Doss Cunningham, CEO of Nutrabolt, about the phenomenal growth of the portfolio, how they are navigating change and transformation, and the principles he applies to maintaining continuity and entrepreneurial spirit. The more you listen to Doss, and the more you understand about Cellucor and Xtend, the more you'll appreciate the extent to which they represent a blueprint approach to the future, irrespective of category.

We chat with Greg from Cellucor about the exciting new RTD version of C4 Dynasty coming in the new year, featuring a similarly packed out formula to the original powder.

We sit down with Greg from Cellucor and chat all about the beginning, rise, and evolution of the popular C4 Carbonated beverage, what's coming from the popular brand and more.

#054 - With over a decade of experience, Kenny Santucci has made himself a known as one of New York City’s top trainers and a thought leader in the health and wellness industry. Brand ambassador for Michelob Ultra and Fitaid, Technogym Master Trainer, host of the Fitaid Morning Show, Michelob Ultra MOVEMENT Fitness Festival, Model Beach Volleyball, and more, Santucci has established himself as a force within the fitness space. He has collaborated with industry titans across the health, wellness, and lifestyle space such as Reebok, Under Armour, Adidas, ASICS, Rhone, Melin, Cellucor, Bodybulding.com, CrossFit, the National Academy of Sports Medicine, Precision Nutrition, Nautica, TimeOut, Gregory’s Coffee, and more.Kenny has also shared his training approach and wellness philosophy with features in top health and wellness publications such as Shape Magazine, Men’s Health Magazine, Men’s Journal, Well+Good, Askmen.com, Reebok.com, and Women’s Health Magazine to name a few.

We talk Cellucor and XTend, $400M in sales, advantages of having a good product, the importance of team, and next phases for Nutrabolt.

Should the sports nutrition industry finally embrace its more mainstream active nutrition future? When I started in the industry more than a decade ago, the only acceptable term used to describe brands like MusclePharm, Cellucor, Optimum Nutrition, or even today's hottest brand Redcon1 would be sports nutrition...but, that isn't the case anymore! While the terms sports nutrition and active nutrition seem to be thrown around interchangeably by professionals, they are stuffed full of nuisances that make them very different. Active Nutrition is an evolution of sports nutrition. Active nutrition is the real golden ticket to building a large-scale functional CPG business because it moves the products away from being one-dimensional, but are the previous generations of sports nutrition entrepreneurs (gatekeepers) ready to leave the comfortable sub-culture niche for a much larger greener pasture?

Hagen has over 25 years in the fitness/ supplement industry. We dive into what things led him to VP of sales at Cellucor. Entrepreneurship and adapting to the current fitness market

In this episode we catch up with with MR. C4 himself Hagen Panton! VP or Beverage Marketing and all around great guy! --- Support this podcast: https://anchor.fm/askjcharles/support

When it comes to your own health, you must ultimately do the things necessary to maximize your own vitality, energy, and overall well-being. This includes your physical, mental, and spiritual self. In my own walk, I use a combination of allopathic medicine, naturopathic medicine, exercise, and my own hacks to maximize my energy, recovery, and health. In this episode, I share my routine and specific steps you can do using traditional and non-traditional medicine to create that “extra edge.” This includes specific things you may want to consider with your training, nutrition, recovery, faith-walk, and hacks that could further amp-up your energy and performance. Take your health into your hands and start to “Quarterback Your Own Health” to MVP levels starting TODAY. Listen in and enjoy the episode!   Tag me: @ToddDurkin   TIMESTAMPS: 1:23- A Discussion Between Me & You About Your Health 1:47- Energy Is Manifested 2:37- We Must Quarterback Our Own Health 3:59- 4 Different Aspects Of Health 5:20- Who’s On Your Medical Team? 8:13- The Benefits of Naturopathic Medicine 10:22- Your Training Regimen 14:33- Your Nutrition Habits 17:14- Your Sleep Regimen 21:54- Benefits of Prayer 23:27- Energy and Health Care Go Hand-In-Hand 23:43- What Can Happen If You’re Not at Your Best Health Right Now… 23:57- Magnify Your Career, Your Finances, Your Relationships, and Your IMPACT -- Today’s podcast episode is powered by CarnoSyn beta-alanine, which buffers lactic acid to help your strength, power, and endurance during workouts, training, or competition. It’s banned-substance free, scientifically-proven, and globally patented. CarnoSyn beta-alanine is a product that is found inside major leading brands such as JYM, Kaged Muscle, Cellucor, and Optimum Nutrition.  To get my specific routine on how I use CarnoSyn or more information on where to find it, visit https://carnosyn.com. Let me know what you think as it has been a staple in my supplement routine for years. -- THANK YOU for sending in your questions. We LOVE answering your questions on the IMPACT Show & would love to highlight you and your social media!   To ask a question to Todd for the podcast, please go to www.todddurkin.com/podcast and ask a question on anything on your mind (business, leadership, training, high-performance, or mindset). -- If you enjoyed today’s episode of the Todd Durkin IMPACT Show, can you please do a few things: Give us a 5-star rating on iTunes. Write a great review of what you love about the show. Please SHARE the episode on your Social Media or in a newsletter. Thank you in advance! -- Follow Todd... --> Instagram & Twitter at @ToddDurkin --> Youtube: https://www.youtube.com/user/ToddDurkinFQ10 --> FB: @ToddDurkinFQ10 --> iTunes: https://podcasts.apple.com/us/podcast/todd-durkin-impact-show/id1467269399 --> If you are a fitness pro or trainer and want to be coached by Todd, visit:  https://todddurkinmastermind.com/    ABOUT TODD: Todd Durkin is one of the leading coaches, trainers, and motivators in the world. It’s no secret why some of the top athletes in the world have trained with him for over a decade. He’s a best-selling author, a motivational speaker, and owns the legendary Fitness Quest 10 in San Diego, CA where he leads an amazing team of 42 teammates. Todd is a coach on the Netflix show “STRONG” that is must-watch TV. He is a previous Jack LaLanne Award winner, a 2-time Trainer of the Year, and he runs his Todd Durkin Mastermind group of top trainers and fitness pros around the globe, coaching them with business, leadership, marketing, training, and personal growth mentorship. Todd and his wife Melanie head up the Durkin IMPACT Foundation (501-c-3) that has raised over $250,000 since it started in 2013. 100% of all proceeds go back to kids and families in need. --> To learn more about Todd, visit www.ToddDurkin.com and www.FitnessQuest10.com. --> To join his community of fire-breathing dragons and receive regular motivational and inspirational emails, visit www.ToddDurkin.com and opt-in to receive his value-rich content.

I love studying the champions. I love studying people who are the best in the world at what they do. I want to know how they train, how they eat, how they think, what they do, and every darned habit to help them be the best in the world. After all, success leaves clues. Meet Mike Chandler. Mike is a mixed-martial artist in Bellator and a 3x world champion. He has tasted the highs and lows of professional sports; He’s been knocked-down and knocked-out. And he’s had his hand-raised 20x professionally. 3x as a world champion. He is a true warrior in every sense of the word.  Mike is a former All-American wrestler, a current fighter on the Bellator promotion, and he’s a father and husband doing great things on this planet. He truly is a man of IMPACT. When you hear me say, “GET YOUR MIND RIGHT,” I want you to hear some of the things Mike does to get his mind right on a regular basis, even when he’s down & out. Mike shares from the heart in this episode and I believe you are going to glean some great content and motivation from it...and I think you will become a huge Mike Chandler fan in the process. Enjoy the episode and I look forward to hearing your feedback. If you like it, please share it on your social media and tag Mike Chandler (@mikechandlermma) and me. Go out there today and keep fighting...and keep working to be the CHAMP.   Tag: @mikechandlermma @ToddDurkin    TIMESTAMPS: 3:10- Throwin’ it Back to 2013… How Mike found FQ10? 5:16- How This Crazy Profession of Fighting Became His Career 7:16- Mike’s First MMA Fight Ever. 8:32- The Toughest Fight He’s Ever Been In 10:57- The Mentality of a Fighter 13:21- “Part Who I Am, Part What I Do.” 16:17- Why Mike Chandler is a Personal Growth Junkie And Why He NEEDS to Be One. 18:32- Your Story is Your Greatest Weapon 19:48- Shifting Your Mindset From Chasing Success… To Chasing Significance 22:23- Mike’s Favorite Part About Being an MMA Fighter 33:48- Mike’s Top Principles on a Proper Diet For His Performance 40:00- What "Get Your Mind Right” Means To Mike 43:39- The Mental Highlight Reel 50:00- “We Need More People Who Believe In Themselves More Than Anything Else” 52:47- Why Mike Is Not Afraid To Lose 57:53- How Mike Wants His Son To Know Who He Is 1:00:59- The Legacy Of Mike Chandler   Thank You Mike Chandler for being a guest of IMPACT!Follow Mike on IG, Twitter & FB: @mikechandlermma   This podcast episode is powered by CarnoSyn beta-alanine, which buffers lactic acid to help your strength, power, and endurance during workouts, training, or competition. It’s banned-substance free, scientifically-proven, and globally patented. CarnoSyn beta-alanine is a product that is found inside major leading brands such as JYM, Kaged Muscle, Cellucor, and Optimum Nutrition. To get my specific routine on how I use CarnoSyn or more information on where to find it, visit https://carnosyn.com.  Let me know what you think as it has been a staple in my supplement routine for years. -- We LOVE answering your questions on the IMPACT Show & would love to highlight you.  To ask Todd a question for the podcast, please go to www.todddurkin.com/podcast and submit your question on anything on your mind (business, leadership, training, high-performance, or mindset).   If you enjoy the Todd Durkin IMPACT Show, can you please do a few things: Give us a 5-star rating on iTunes. Write a great review of what you love about the show. Please SHARE the episode on your Social Media or in a newsletter. Thank you in advance! -- Follow Todd… --> Instagram & Twitter at @ToddDurkin --> Youtube: https://www.youtube.com/user/ToddDurkinFQ10 --> FB: @ToddDurkinFQ10 --> iTunes: https://podcasts.apple.com/us/podcast/todd-durkin-impact-show/id1467269399 ABOUT: Todd Durkin is one of the leading coaches, trainers, and motivators in the world. It’s no secret why some of the top athletes in the world have trained with him for nearly two decades. He’s a best-selling author, a motivational speaker, and owns the legendary Fitness Quest 10 in San Diego, CA, where he leads an amazing team of 42 teammates. Todd is a coach on the Netflix show “STRONG” that is must-watch TV. He is a previous Jack LaLanne Award winner, a 2-time Trainer of the Year, and he runs his Todd Durkin Mastermind group of top trainers and fitness pros around the globe, coaching them with business, leadership, marketing, training, and personal growth mentorship. Todd and his wife Melanie head up the Durkin IMPACT Foundation (501-c-3) that has raised over $250,000 since it started in 2013. 100% of all proceeds go back to kids and families in need.   --> To learn more about Todd, visit www.ToddDurkin.com and www.FitnessQuest10.com. --> If you are a fitness pro or trainer and want to be coached by Todd, visit:  https://todddurkinmastermind.com/. --> To join Todd’s community of fire-breathing dragons and receive regular motivational and inspirational emails, visit www.ToddDurkin.com and opt-in to receive his value-rich content.

Dwayne Johnson confirms he is launching an energy drink in 2020, Cellucor unveils its most loaded pre-workout to date with C4 Dynasty, and Beyond Raw Labs unveils its stimulant-free pump pre-workout.

Supplement Engineer Blog: https://supplementengineer.com/blogs/supplements Supplement Engineer IG: https://instagram.com/thesupplementengineer Supp Engr Podcast on Spotify: https://open.spotify.com/show/4D6M54tttp09QorWfBn5AO Supplement Engineer YouTube: https://www.youtube.com/channel/UCNACHGhSRNCc98hHgBZhk_A?view_as=subscriber   In this episode of the Supplement Engineer Podcast, Justin Hall, founder of Supplement Snoop, re-joins the podcast to recap the week in supplements.  Supplement banter this week includes: Recapping New Year's 2020 Taking breaks from work and training Cellular C4 Dynasty formula Are "mega scoop" pre workouts a good thing? Fruit Juice energy drinks Alpha Lion Cheetah fat burners Glaxon Hybrid Keto-Carb Nootropic New SteelFit protein powder and MORE! Supplement Snoop IG: https://www.instagram.com/supplementsnoop/ Supplement Snoop Website: https://www.supplementsnoop.com   If you enjoy this podcast and want to see more content like it, please consider leaving a review! https://itunes.apple.com/us/podcast/supplement-engineer-podcast/id1447389041?mt=2&ls=1

13th Floor unveils its first four supplements and makes them available for pre-order, Muscletech introduces its fruity protein powder, Cellucor teases its second Project Clear Evolution product and more.

As many of you know or may not know, Albert was the original co host of this podcast! So he finally comes back to join me in studio! We talked about his recent show win, going to Vancouver with his clients, and how he wants to do his next show! As well the future direction of Conquer Performance! Make sure to follow him in the links below and check out his sponsorship company Cellucor!   Guests links: https://www.instagram.com/albertv.cqr/ https://www.instagram.com/conquerperformance/   Sponsor links: Kirkhope N Co https://www.instagram.com/kirkhope.n.co/?hl=en https://tiapenner1.wixsite.com/knco  

Host: Michaela Prowell Produced: Michaela Prowell and Cody Goodrich About MDMC: The Midwest Digital Marketing Conference is the largest digital marketing conference in the Midwest. Last year MDMC18 set attendance records with nearly 2,000 marketers and friends. There were over 130 speakers including BuzzFeed, Pandora, Instagram, Facebook, Twitter, Refinery29, Pinterest, GoDaddy, Under Armour, LinkedIn, HubSpot, Google, Yahoo, Nielsen and more. MDMC18 featured over 100 sessions across nine tracks: Data, Digital, Social Media, Creative, E-commerce, Innovation, academic/student, Tech and entrepreneurial. About the Speaker: UI/UX designer. Content strategist. Web developer. Expert snacker.- Featured on Forbes, Inc.com, Entrepreneur, Yahoo Finance, NPR, TNW, & more- Founded & grew multiple media properties to multi-million person audiences (Explica, Draw Science)- Content creation & strategy consulting for Elsevier, American Scientist Magazine, Cellucor, Soylent, Fortune/Inc. 1000 co's, and Y-Combinator alums, and more- Multimedia contributions to Newsweek, Business Insider, Huffington Post, Daily Mail, and more- Read more: en.wikipedia.org/wiki/Viputheshwar_Sitaraman

Olimp unveils its second lot of Dragon Ball Z supplements, One Brands announces its plant-based One Plant Protein Bar, Cellucor releases C4 in gummy candies, and we go over everything exciting from this year's Mr. Olympia Expo.

Cocoa+ introduces its mouthwatering high protein truffles, Cellucor releases its first-ever fully transparent P6 supplement, and NTel announces its newest pre-workout with Arez Super.

Cellucor completely unveils its fully transparent and no artificial flavors and colors C4 Extreme, Optimum Nutrition launches a new high protein shake in the UK, and Ghost's breaks our Instagram record with its Chips Ahoy! Ghost Whey announcement.

Doss Cunningham was just a few years out of college when he was unexpectedly thrust into the role of CEO at sports nutrition company Nutrabolt in 2007. His primary focus: “don’t screw it up.” Cunningham’s transition was not only successful, he since transformed Nutrabolt from a middling category player into an industry-leading powerhouse. Anchored by best-selling pre-workout brand C4, Nutrabolt is the largest independently owned nutraceutical company in the world, with retail sales exceeding $650 million. In an interview included in this episode, Cunningham spoke about his remarkable rise to the CEO role, and why focusing on premium as the guiding principle of the company’s business strategy was key in the development of Nutrabolt and the genesis of C4. He also discussed the mission and focus of his venture capital firm LivWell Ventures and the lessons he hopes to impart to brand owners within its portfolio. This episode is presented by Flavorman, the beverage architects. Show notes:  2:51: Interview: Doss Cunningham, Chairman/CEO, Nutrabolt -- In a conversation recorded at BevNET Live Summer 2019, Cunningham discussed the evolution of his role at Nutrabolt and his unusual path to becoming the company’s CEO. He also spoke about the development of Nutrabolt’s retail strategy and how it enabled company the company to grow without raising outside capital, and why the creation of C4 was a game changer for the sports nutrition industry. Later, Cunningham explained why he’s focused on being a valued-added investor for early stage and innovative brands. Brands in this episode: Nutrabolt, C4, Cellucor

On this week's #TRIBEGOALS we caught up with Celebrity Fitness Trainer Ron Boss whose clients include: Ne-Yo and Kevin Hart. He shares how he came into the fitness industry, his approach to working with clients, his partnership with Cellucor, how important it is engaging audiences at fitness events, as well as his social media is in order to showcase his brand and vision. See acast.com/privacy for privacy and opt-out information.

Hagen Panton and Greg Tetzlaff are two of Cellucors higher ups! We talk about business strategies, marketing schemes, the Cellucor Brand and where it's going, and about our Passions! --- Support this podcast: https://anchor.fm/askjcharles/support

In this review, Kim & Adrian Breakdown the ALL NEW and Highly Anticipated Cellucor C4 Ultimate Pre-Workout! The Guys discuss this new Revamped C4 variant and the FULLY STACKED Nutritional Panel! Check it out and see why C4 Ultimate could just be, the Ultimate Pre-Workout! 
Buy C4 Ultimate Here: https://new.australianmuscle.com.au/index.php/cellucor-c4-ultimate.html Subscribe to Our Podcast! Apple Podcast Link: https://tinyurl.com/y8x36nt2 Android Podcast Link: https://tinyurl.com/ycxpny64 Contact us at: ausmuscle@adam.com.au Shop Online With Us Here: www.australianmuscle.com.au FREE Shipping on all orders Australia Wide! (NO minimums) Subscribe to Us for weekly Videos! Follow A.M on Facebook Here: https://www.facebook.com/AussieMuscle Follow A.M The Gym on Facebook Here: https://www.facebook.com/AustralianMuscleTheGym/ Follow ICN South Australia on Facebook Here: https://www.facebook.com/ICNSouthAustralia/

On our very first episode, we welcome in one of the greatest bodybuilders of all time, 8x Mr. Olympia Champion Ronnie Coleman. Ronnie gives us an update on his current health, who his biggest threat was on-stage, how he stayed motivated, what his time in the police force was like, his take on today's racism, being a family first guy and so much more! We asked questions to Ronnie that you haven't heard him asked before. We also welcome in Stack3d.com to break down the top stories of the week in sports nutrition including Cellucor's energy drink, NTel Nutra and Pitbull Labs teaming up on a pre-workout powder and the FDA's regulation of bulk caffeine. Subscribe to our show today!

In today's episode, I had the chance to speak with a former Wall Street trader turned bodybuilding pro, Craig Capurso. Craig is a spokesmodel for BodyBuilding.com and a sponsored athlete with Cellucor. You've probably seen him on a cover of any number of popular fitness magazines and what impressed me most about him was his humility. As a father to a young daughter, Craig is family man first and athlete and entrepreneur second. I love his commitment to becoming the best he can be and is busting his ass to make it all happen. He's doing some very cool things in the fitness space as well and shares what he's up to in the show.  

Pre-workout supplements are a relatively new phenomenon and have quickly become a massive money maker. In this episode Sal, Adam & Justin explore the value offered by pre-workout supplements. Do they work? Are they necessary? Are they worth the money? Are there better substitutes? Get the Raw Truth about pre-workout supplements here! Get our newest program, Kettlebells 4 Aesthetics (KB4A), which provides full expert workout programming to sculpt and shape your body using kettlebells. Only $7 at www.mindpumpmedia.com! Get MAPS Prime, MAPS Anywhere, MAPS Anabolic, MAPS Performance, MAPS Aesthetic, the Butt Builder Blueprint, the Sexy Athlete Mod AND KB4A (The MAPS Super Bundle) packaged together at a substantial DISCOUNT at www.mindpumpmedia.com. Make EVERY workout better with MAPS Prime, the only pre-workout you need… it is now available at mindpumpmedia.com Have Sal, Adam & Justin personally train you via video instruction on our YouTube channel, Mind Pump TV. Be sure to Subscribe for updates. Get your Kimera Koffee at www.kimerakoffee.com, code "mindpump" for 10% off! Got a beard? Condition your beard with Big Top Beard Company's natural oils and organic essential oil blends to make it not only feel great but smell amazing! Get Big Top Beard Company products at www.bigtopbeardcompany.com, code "mindpump" for 33% off. Add to the incredible brain enhancing effect of Kimera Koffee with www.brain.fm/mindpump 10 Free sessions! Music for the brain for incredible focus, sleep and naps! Please subscribe, rate and review this show! Each week our favorite reviewers are announced on the show and sent Mind Pump T-shirts!

Tune in this week as we go over the RSP email drama, Pro Supps new NO3 Drive Powder, why you need to buy Inspired's DVST8 before it's gone. The Myprotein reviews from last week, Kris Gethin's Rekaged and Inkaged and Cellucor's new Xtreme supplements including P6 Xtreme

On this episode, I speak with Mikey Carvajal, lead vocalist of the rock band Islander, currently signed to Victory Records. We talk about their current tour with RED, their album 'Violence and Destruction', as well as streaming services such as Spotify. @Mikey_Carvajal picks: Professional Wrestling, Video Games, and Reading @Jake_Denning picks: C4 (by Cellucor, pre-workout supplement), Pinyata (iOS/Android app), Grilling Twitter: @Islander_band www.Facebook.com/ISLANDERofficial Songs: - DJ Scout - "Gateway" - Islander - "New Wave"

Sal, Adam & Justin interview their friend Craig Capurso who is an IFBB Pro physique competitor, Team Bodybuilding.com spokesmodel, Cellucor Athlete and entrepreneur. In this episode Craig and the MindPump crew reveal a secret history that could have forever changed MindPump as you know it today.