Podcasts about kantar worldpanel

Non accennano a ridimensionarsi le tensioni in casa Champagne, con il simbolo indiscusso delle bollicine francesi, orgoglio enoico nazionale, che si trova a dover fronteggiare una crisi senza precedenti. I dati di chiusura relativi al 2024 avevano già anticipato nel gennaio scorso il consolidarsi di un trend particolarmente negativo, con l'analisi condotta da FranceAgrimer su dati Circana e Kantar Worldpanel ad evidenziare la contrazione significativa delle vendite, crollate del 26% in volume rispetto al 2023 (ben oltre la media triennale del -10%) fermandosi a 26,7 milioni di bottiglie e del -6% a valore con un giro d'affari di 345 milioni di euro.

A Black Friday é uma das datas mais importantes para o varejo, e o engajamento dos consumidores é grande. Por isso, o Google Cloud há 4 anos realiza o estudo FlashBlack: Descobertas da última Black Friday para a próxima temporada, em que analisamos a performance técnica dos principais e-commerces brasileiros no período da Black Friday para identificar os desafios e as oportunidades da tecnologia para o varejo online crescer cada vez mais.  Para repercutir os principais insights do FlashBlack, a apresentadora Marisa Kinoshita recebe o grupo-mãe de uma das marcas de beleza mais amadas pelo consumidor brasileiro, segundo o estudo anual da Kantar Worldpanel: o Grupo Boticário. Leonardo Siqueira, Diretor de Tecnologia de E-commerce no Grupo Boticário será o entrevistado.  Do lado de Google Cloud, temos Alberto Wirbiski, Executivo de Vendas de Varejo no Google Cloud, e Silvia Somazz, Head de Varejo no Google Cloud, que ajudam no debate sobre como o Grupo vem empregando a tecnologia em nuvem para ter resultados cada vez melhores nas principais datas do ano. O Conversas na Nuvem é o podcast em que recebemos empresas que estão transformando e inovando o setor em que atuam com a tecnologia em nuvem. Confira os links deste episódio: FlashBlack: Descobertas da última Black Friday para a próxima temporada Como foi a Black Friday 2023? Análise dos dados e aprendizados para o e-commerce: ⁠https://bit.ly/3WCZo7F O Boticário segue como a marca de beleza mais amada dos brasileiros: ⁠https://bit.ly/4bePptc⁠ Pessoas com deficiência têm menor acesso à educação, ao trabalho e à renda Gostou do episódio ou tem alguma sugestão? Compartilha com a gente por e-mail em googlecloudcast@google.com

Para todos los que creen que comer sano sin gastar mucho es imposible, les traje a una experta para que les diga lo contrario. Según un estudio realizado por Kantar WorldPanel, el 30% del ingreso de los hogares mexicanos se invierte en comida chatarra y bebidas endulzadas. De acuerdo con el mismo estudio, 3 de cada 10 pesos que gasta un mexicano son destinados al consumo de botanas saladas, mejor conocidas como snacks.

Para todos los que creen que comer sano sin gastar mucho es imposible, les traje a una experta para que les diga lo contrario.Según un estudio realizado por Kantar WorldPanel, el 30% del ingreso de los hogares mexicanos se invierte en comida chatarra y bebidas endulzadas. De acuerdo con el mismo estudio, 3 de cada 10 pesos que gasta un mexicano son destinados al consumo de botanas saladas, mejor conocidas como snacks. Hosted on Acast. See acast.com/privacy for more information.

Laura López, de "Actualizados Comunicación", empresa que se adica á xestión da comunicación dixital. Hoxe achéganos Mariah Carey e algún truco para afrontar o inicio temperán do Nadal "Non é sinxelo atopar o equilibrio entre o querer vender en Nadal e querer comunicar e xerar contido de valor para os nosos usuarios". "Xa non se fala dese venres negro, senón que agora falamos de semanas negras ou mesmo de mes negro". " A redución no gasto durante o Black Friday e o Nadal, leva ás empresas a adaptar as súas estratexias para atraer a un público máis selectivo neste novo escenario no que a publicidade dixital convértese en esencial". Estrear o mes de novembro significa que atravesamos unha barreira invisible. E non coma un espírito chegando do máis alá na noite de Samaín, senón publicitariamente falando. Rematamos unha celebración e xa damos pasa a outra, malia que queda case mes e medio para que o espírito do Nadal nos invada por completo, xa hai quen deu o pistoletazo de saída á campaña navideña. E desta volta non me refiro Abel Caballero quen estreou o Nadal, senón a súa gran competidora: Mariah Carey. O pasado mércores 1 de novembro, aínda con teas de araña e cabazas terroríficas nas nosas casas, a cantante lanzaba un TikTok e un Reels rompendo o xeo e anunciando que “It's time”. Que chegou a hora. A hora na que a cantante e as marcas comezan a facerse de ouro. E nesta forma de facer caixa dende novembro, Internet e as redes sociais teñen moito que ver. Por exemplo, a propia Mariah Carey xa é partícipe dunha campaña en redes sociais, neste caso Instagram, dunha colección especial de roupa de Nadal de Victoria's Secret. ✔️Os datos que avalan este adianto do Nadal Segundo o informe Consumo e tendencias en Nadal de Kantar Worldpanel, os consumidores gastamos, de media, un 12% máis por acto de compra durante esta época festiva e, ademais, o 40% probamos novas marcas grazas ás promocións. Ante as boas perspectivas de consumo, ao final, a tendencia é a de anticipar as compras. De feito, este mesmo informe sinala que as compras de Nadal xa comezan a finais de setembro, aínda que logo alcancen o seu máximo punto en nas semanas de Noiteboa e Noite Vella. Pero non só iso, non é tan só unha estratexia destinada a este mes e medio de campaña, senón o empeño das marcas por adiantar o Nadal, vai moito máis alá: adiantarse nas compras axuda a posicionarse na mente do consumidor e, en consecuencia, axuda a crear un impulso positivo para o resto da tempada. Por outra banda, tamén está claro que se se adianta esta campaña, o Black Friday tamén o fai. Xa non se fala dese venres negro, senón que agora falamos de semanas negras ou mesmo de mes negro ✔️ Pero como é isto de que axuda a posicionarse na mente do consumidor? Aquí entra en xogo o termo “dayketing”, unha estratexia de marketing mediante a que as empresas adaptan as súas técnicas de comunicación a conceptos relacionados con días específicos que teñan influencia na sociedade e con motivo de aumentar a rentabilidade das accións comerciais. E así que as tendas de alimentación ou grandes establecementos crean de forma artificial -ou a destempo- un ambiente, a través de luces, olores, decoración, de maneira que incentiva o consumo duns produtos que non son de tempada, pero que a través disto se pode crear un hábito de compra. ✔️ A publicidade móbil convírtese en necesaria para o Nadal e o Black Friday Medios como Puro Marketing, indican que ante o aumento do prezo dos produtos e servizos, prevese unha redución no gasto durante o Black Friday e o Nadal, o que leva ás empresas a adaptar as súas estratexias para atraer a un público máis selectivo neste novo escenario no que a publicidade dixital se converte en esencial. Esta selección das marcas da publicidade dixital débese a que é unha modalidade que permite un enfoque personalizado, en tempo real, eficiente, ademais de que a rede é o medio no que se espera que se concentren as buscas e boa parte das compras. De feito, as empresas cada vez invirten máis neste tipo de publicidade, representando o 56,4% da publicidade dixital no 2023, segundo os informes AIMC de IAB Spain. A publicidade en redes sociais vainos permitir segmentar o noso público segundo a localización, intereses e características; tamén nos vai deixar crear experiencias inmersivas, atractivas e que favorecen ese vínculo directo e instantáneo cos usuarios; ademais de que as diferentes plataformas de anuncios vannos permitir facer unha análise de métricas para coñecer se os obxectivos que marcamos se están a cumprir. Claves para triunfar na rede coas campañas de Nadal Non é sinxelo atopar o equilibrio entre o querer vender en Nadal e querer comunicar e xerar contido de valor para os nosos usuarios. Ao final estamos xogando e mercantilizando unha data que está comezando a perder o seu significado orixinal, pero imos dar unhas claves para tentalo facer da mellor maneira posible. 1️⃣ Priorizar o contido relevante. Debemos ter en conta dúas cousas. A primeira, que estamos expostos a unha cantidade inxente de contido en redes sociais e, máis aínda, se se trata de datas sinaladas coma esta. Por outro lado, tamén nestas festividades, os usuarios, por norma xeral, están máis desconectados na rede. Por iso, debe facer contido relevante e de valor para atraer a eses usuarios cando si están online. Para os comercios está ben crear publicacións centradas en ofertas irresistibles pero tamén é típico e tópico desta época compartir as historias humanas que hai detrás da marca. 2️⃣ Prepárate para recibir as cartas dos Reis. Medios especializados como Hubspot estiman que nestas campañas tan fortes, de media, os comercios reciben nas súas redes un 18% máis de mensaxes por mes. Por iso, deberíamos ter a capacidade de responderlles e atender ás súas demandas para que non caian no olvido. 3️⃣ Ás veces, menos é máis. Non hai un dato exacto sobre a mellor frecuencia de publicación en redes sociais, pero hai algo que si é certo: temos que ofrecer o contido cunha frecuencia e calidade que poidamos manter no tempo. Se isto se aplica ao Nadal, é mellor reducir a cantidade de publicacións que ofrecemos á nosa audiencia pero que sexan un valor máis relevante para esta. Porque, como mencionamos, estamos máis desconectados. 4️⃣ Mostra agradecemento. Sempre é vital mostrar gratitude aos consumidores e máis aínda se se trata do Nadal, esa época na que todos estamos tan sentimentais e lle damos máis valor a todo o que nos rodea. Podemos mostrar este agradecemento cun correo electrónico personalizado ou mesmo cun desconto exclusivo. Aquí volve a entrar en xogo a humanización da marca, o trato cercano e o mostrar quen está detrás desa oferta ou desa promoción navideña. En definitiva, unha das vantaxes que nos ofrece esta “gratitude” é que se fomenta a lealdade co cliente. En definitiva, aínda que é lóxico sacarlle partido ás campañas de vendas tan fortes como o Nadal e que debemos ter algún que outro truco para arrasar en redes sociais nesta época -e en calquera outro momento do ano- tamén deberíamos reflexionar, como consumidores e como marcas, sobre a excesiva mercantilización á que se están sometendo datas sinaladas e que, quizais, están perdendo o significado orixinal. Máis Información ACTUALIZADOS COMUNICACIÓN: ✔️Páxina Web: https://actualizadoscomunicacion.com/ ✔️Facebook: https://www.facebook.com/actualizadoscomunicacion ✔️Twitter: https://twitter.com/actualizadoscom ✔️Instagram: https://www.instagram.com/actualizados_comunicacion/ ️"SUSCRÍBETE" ao podcast. MÁIS ENTREVISTAS: https://www.ivoox.com/podcast-salta-da-cama_sq_f1323089_1.html Máis Información e outros contidos: ✔️Facebook: https://www.facebook.com/PabloChichas ✔️Twitter: https://twitter.com/pablochichas ✔️Instagram: https://www.instagram.com/pablochichas/ ✔️Clubhouse: @pablochichas ✔️Twich: https://www.twitch.tv/pablochichas

Tous les week-ends sur Europe 1, Lénaïg Monier reçoit un invité pour éclairer les consommateurs sur les sujets du moment. Ce samedi, Gaëlle Le Floch, directrice stratégique Kantar Worldpanel.

Industri makanan dan minuman (F&B) terus mengalami inovasi dan perkembangan yang pesat dalam beberapa tahun terakhir. Menurut data dari Asosiasi Restoran Indonesia (RAI), jumlah outlet restoran di Indonesia meningkat sebesar 8% setiap tahunnya. Selain itu, survei juga menunjukkan bahwa sebanyak 87% responden lebih memilih mencoba makanan baru dan unik daripada mengonsumsi makanan yang sudah familiar. Hal ini menunjukkan betapa pentingnya inovasi dan kreativitas dalam industri F&B untuk memenuhi tuntutan pasar yang semakin beragam dan eksklusif. Kreativitas juga menjadi faktor penting dalam industri F&B untuk menarik perhatian konsumen. Misalnya, fenomena makanan fotogenik yang banyak ditemukan di media sosial. Menurut survei oleh Kantar Worldpanel, sekitar 42% konsumen di Indonesia mengunggah foto makanan di media sosial setidaknya sekali seminggu. Hal ini memberikan peluang bagi para pengusaha F&B untuk menciptakan makanan yang unik, estetis, dan instagramable. Melalui inovasi dan kreativitas dalam industri F&B, pelaku bisnis dapat mengikuti tren terkini dan memenuhi kebutuhan yang semakin beragam dari konsumen. Dengan menghadirkan makanan dan minuman yang inovatif, dan menarik secara visual, industri F&B dapat terus berkembang dan menarik minat konsumen di era yang serba cepat dan kompetitif ini. Lalu, seperti apa tantangan bagi industri F&B dalam menggaet lebih banyak konsumen? Serta inovasi apa saja yang perlu dilakukan untuk tetap bertahan di tengah derasnya persaingan industri F&B di Indonesia saat ini? kita akan perbincangkan bersama narasumber : * Daniel Parulian - Head of Marketing Trans F&B *Kami ingin mendengar saran dan komentar kamu terkait podcast yang baru saja kamu simak, melalui surel ke podcast@kbrprime.id

With his extensive experience in eCommerce and retail, we review what he thinks are the most significant factors contributing to the growth of eComm the last few years. We review how his experience working with major retailers like Walmart, Sam's Club, and The Co-operative shaped his approach to eCommerce sales strategies. From his time with Procter & Gamble and Kantar Worldpanel, he shares insights on consumer trends that have influenced your strategies growing eComm market online. Given his international work experience in the UK and Portugal, we uncover how regional differences playing a role in the eCommerce space, and how he has found success adapting his strategies for varying markets.

Dépréciés il y a encore peu, les produits de seconde main ont vu leur cote de popularité exploser depuis la crise sanitaire et les leaders de la vente de produits d'occasion ont connu un succès fou. Et l'on note que depuis quelques années, les enseignes traditionnelles innovent pour rejoindre ce mouvement.Comment expliquer le changement de comportement des consommateurs vis-à-vis des produits de seconde main ? Qui sont-ils ? Pourquoi et comment les enseignes intègrent-elles la seconde main dans leur business model et quels en sont les impacts ? Comment les centres commerciaux relaient cette tendance ?Pour tout comprendre, retrouvez Hélène Janicaud, directrice du pôle mode chez Kantar Worldpanel, François Hild, Leader Seconde main retail chez Kiabi, Michael Rogué, Leader Planet chez Boulanger et Salma Kharchafi, directrice Marketing France-Belgique de Klépierre. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

We've spent much time talking about China's e-commerce boom, but what about traditional trade? 9 out of 10 purchase decisions in China are aided by a trip to the store. Today we're talking about traditional trade and big retail trends, and we're honored to have Jason Yu, Managing Director for Greater China at Kantar Worldpanel. You'll quickly learn why Jason is the undisputed expert on China retail.

Tingginya laju inflasi membuat banyak orang menghemat pengeluaran untuk hiburan. Perusahaan riset konsumen Kantar Worldpanel misalnya, menemukan bahwa konsumen Inggris membatalkan sekitar 1,5 juta langganan layanan streaming sejak Januari. Lalu bagaimana di AS yang juga alami lonjakan harga barang?

Short videos, livestreaming redefine retail︱短视频+直播 重新定义产品销售From the outside, Liu Bing, 35, is a vlogger on Douyin, China's leading short video app, where he imparts so-called life lessons through a series of two-minute video clips to the younger generation, or "between 18 and 28 years old", as he precisely put it.表面上看，35岁的刘冰只是名入驻抖音的视频博主，以视频剪辑合集的形式向年轻一代，也就是他口中“18至28岁的年轻人”传授人生经验。But a more ambitious plan is in the making: when the current 30,000 followers grow to a size of 50,000 and beyond, Liu will consider introducing necklaces, earrings and other jewelry items featuring Chinese characteristics that he designs, manufactures (in partnership with an original equipment manufacturer) and sells. 实际上，刘冰的雄心不止于此。他计划在粉丝数从3万涨到5万以后，就开始营销项链、耳环一类有中国特色的珠宝，由他操刀设计，与原厂商合作生产，亲自营销。Liu's choice of "detour" uncovered a new way of doing business: selling your persona before selling your brand.刘冰独辟蹊径，揭示出一种新的经营手段：打造品牌前，先打造个人形象。Enriching media forms from short videos to livestreaming are rewriting the retail playbook in China.小到各种短视频，大到直播流媒体，丰富的媒体形式正让国内销售业脱胎换骨。"We are witnessing a shift from rack-based shopping to discovery-based shopping, and eventually to trust-based shopping," said Jason Yu, general manager of consultancy Kantar Worldpanel China. "I choose to buy something not necessarily because of the products per se, but because of the person selling it."凯度消费者指数大中华区总经理虞坚指出：“我们正在见证货架式购物到发现式购物，而发现式购物转向信任式购物的转变。我决定购买，不一定是因为产品本身，而是因为销售者本身。”This retail "new normal" can be traced back to the early days of livestreaming, a real-time interaction between customers and store owners materialized by technological readiness, that is, smartphones and high-speed internet connections. 这般零售“新常态”来源于早期的直播形式。直播，是一种通过智能手机与高速带宽连接一类的技术支持，实现顾客与店主实时交互的流媒体形式。For long, livestreaming has remained an obscure practice. But when Taobao, China's top e-commerce site, introduced the function five years ago, it took off and turned into something of a must for businesses aspiring for a younger generation of consumers.长期以来，流媒体直播形式无人问津。直到五年前，淘宝网推出该功能，直播才渐趋流行。现在，为刺激年轻一代消费者购物，直播已成为各类商家的必备手段。Taobao Live is the brainchild of Zhao Lidong, who oversees product development and content commercialization at Taobao Live. She said she believes new media forms as such stand to offer sellers and influencers a more personal, straightforward way to engage with their audiences.淘宝直播的创意来源于赵立冬，她负责淘宝直播与淘宝短视频产品的开发与内容商业化。她相信，类似这样的新媒体形式给商家和直播者提供了一种更个性化、与观众接触更直接的方式。Today, the platform has groomed a handful of influencers, or better known as "hosts" in the online shopping lexicon, including household names Austin Li and Viya. Many admit to buying for the sake of supporting their beloved characters.如今，该平台已经培养了不少直播红人，或者说“主播”，其中就包括家喻户晓的李佳琦和薇娅。许多顾客也承认自己是为了支持自己喜欢的主播才消费。China's livestreaming e-commerce market reached 961 billion yuan in 2020, a jump of 121.5 percent from the previous year, according to data from iiMedia Research.艾媒咨询数据显示，2020年，国内直播平台电子商务市场总规模达9,610亿元，同比增长121.5%。The sector is on a steady upward trajectory to reach 1.2 billion yuan this year. 该行业蒸蒸日上，今年预计达到1.2万亿元。As livestreaming industry proliferates, brands can no longer solely rely on key opinion leaders－KOLs or Wang Hong－to market their projects, due to costs and quality control issues. Instead, they employ key opinion consumers－KOCs－who specialize in product reviews for a smaller patch of followers.流媒体直播行业欣欣向荣，成本和质量控制的问题接踵而至。因此，各个品牌都不再只依靠“关键意见领袖”（网红）来营销，而是聘请那些做产品测评的，尤其是精于某一小部分群体所关注产品的“关键消费领袖”。"KOCs make eminent sense to retailers due to their higher perceived reliability and trustworthiness," said Jennifer Ye, partner and China consumer markets leader at consultancy PwC.普华永道公司中国风险及控制服务部合伙人兼中国消费市场行业主管合伙人叶旻女士表示：“关键消费领袖在消费者群体中有较高可信度，因而对于商家而言意义重大。”"To appeal to younger consumers in China, it is critical for brands to find KOCs that embody the right brand values, and who can reliably connect with target audiences through user-generated content," said Ye, citing the example of Chanel partnering with a local media company to establish a network of micro-influencers.她指出，要想吸引国内的年轻消费者，找到能传达正确品牌价值、能通过产品反馈密切联系目标受众的关键消费领袖非常重要，并举出香奈儿与当地媒体公司合作，建立微型影响力圈子的例子。Peng Jingxuan, 26, who is doing her second master's degree in France, unexpectedly developed a cult following after posting her videos playing guzheng, a traditional Chinese musical instrument, on Bilibili, China's top video portal and community for notably the Generation Z population.26岁的彭静旋正于法国攻读第二个硕士学位，她在bilibili——国内最大的视频门户，也是年轻一代的社区——上发布了数段弹奏古筝的视频，此后迅速走红。During her performance, she dressed up in traditional Chinese costumes and wore makeup in ancient Chinese style. With a fan base of 1.5 million and many of her videos played more than 1 million times each, brands spanning cosmetics to snacking utilize her services.演奏古筝时，她妆容韵古，身着传统华服，拥有近150万粉丝，许多条视频播放量均破百万。现在，大到各种化妆品，小到各类零食，许多品牌都以她的视频为媒介做推广。"Because my videos are essentially promoting the rising China cultural tide, I'd favor brands whose brand-positioning aligns with my online persona, namely an advocate of Chinese culture," Peng said of her rationale in choosing merchants to collaborate with.在谈及选择合作商家的标准时，她说：“本质上讲，我的视频推动了中国文化浪潮的崛起，所以我更喜欢与那些品牌定位与我的线上形象，即传播中国文化形象一致的品牌合作。”But just as the old Chinese saying goes, "water can carry a boat, but can also overturn it", there could be potential backlash over overreliance on influencers, warned Yu from Kantar Worldpanel.古语道，水能载舟，亦能覆舟。凯度指数总经理虞坚警告称，过度依赖网络红人还有引发集体抵制的可能。"If a delicately curated persona collapses, the potential damage that would do to brands is beyond what they can bear."“倘若精心塑造的人设崩塌，造成的损失或将超出品牌承受能力。”detour英 [ˈdiːtʊə(r)]；美 [ˈdiːtʊr] v. 绕道；（使）绕行n. 迂回路；绕弯路；走远路trajectory英 [trəˈdʒektəri]；美 [trəˈdʒektəri] n. 弹道；（在空中的）轨迹portal英 [ˈpɔːtl]；美 [ˈpɔːrtl] n. （网站）门户；接入口；豪华的入口backlash英 [ˈbæklæʃ]；美 [ˈbæklæʃ] n. 强烈抵制，集体反对

In this episode of CommsDay Live: * CommsDay executive editor Rohan Pearce talks us through the latest complaints data from the Telecommunications Industry Ombudsman and an unflattering take on how the telco sector is performing from Roy Morgan * CommsDay chief editor Simon Dux looks at Telstra's involvement in providing 5G for a flying car race and the latest news from Fibreconx * We have an extended discussion on trends in the Australian streaming video on demand market with Kantar Worldpanel's Tamsin Timpson   

Que caminhos são trilhados até o consumidor obter um produto em uma loja? Unilever, Nestlé e Grupo Petrópolis, gigantes da indústria de bens de consumo, dividem aprendizados e resultados sobre suas estratégias de digital trade, tendo como pilar soluções de O2O do Google. Sabão em pó, chocolate e cerveja são itens que passamos a comprar online durante a pandemia. O consumo no e-commerce de bens não duráveis chegou a duplicar em 2020, segundo a Kantar Worldpanel.¹ Apesar disso, em média 98% desses produtos ainda continuam sendo adquiridos em lojas físicas.² Mas, então, o que mudou nos últimos tempos?A resposta está na tomada de decisão do que comprar, que acontece bem antes do consumidor chegar até o estabelecimento. Neste episódio, Julia Frigo, Head of Commerce do Google, conversa com Bruno Balduccini, Sr. Digital Omni Trade Manager da Unilever, Rodrigo Pinto, E-commerce Manager da Nestlé, e Jose Sinti, gerente nacional de Trade Mkt e Patrocínios do Grupo Petrópolis, que dividem conosco suas experiências de sucesso.A arte de vender tem se transformado a cada dia. Sabendo disso, o podcast Commerce Connections on Air traz, toda semana, especialistas do Google e outros convidados, que compartilham tendências e cases de sucesso sobre a conexão entre consumidores e marcas. Siga nosso conteúdo e mantenha seu negócio conectado às melhores práticas do mercado.Fontes:1 Kantar Worldpanel - dados de e-commerce no Brasil em 2020 vs 2019.2 Nielsen IQ, 2020.

Covid-19 has struck the rural heart of India badly this time. The economic fallout is manageable so far – with some caution, according to Sunil Kumar Sinha, Principal Economist at India Ratings & Research, and K Ramakrishnan, MD - South Asia, Kantar Worldpanel. But Excel sheets may not be able to capture the distress, says Neelesh Misra, Founder of Gaon Connection. The audio elements used in this episode belong to India Today, CNBC-TV18.

Dans ce nouvel épisode de Eat's Business, la revue de presse du Business de la Bouffe, Olivier Frey et Daniel Coutinho reviennent sur le “Coffea stenophylla”, cette variété de café résistante au réchauffement climatique avec la participation de David Nigel Flynn de Cafés Belleville, sur la composition des repas dans la station spatiale internationale, ainsi que sur un nouveau record de consommation de viande prévu pour 2021.Dans cet épisode, sont aussi évoqués l'essoufflement du secteur bio, l'impact des désordres climatiques sur le vin, et les conséquences internationales du changement d'alimentation des animaux chinois. Mauvais temps pour le bioLe Figaro, Coup de froid sur l’eldorado du bio, 25/04/2021Lancé en juin 2018, le programme "Ambition Bio 2022" s’était fixé pour objectif d’arriver à 15 % des surfaces agricoles françaises en agriculture biologique d'ici à 2022. Le ministre de l’Agriculture Julien Denormandie vient tout récemment d’admettre qu’il ne sera pas tenu. D’ailleurs, l’article précise qu'avec la crise, les consommateurs se ruent moins sur les produits bio et que, par conséquent, le rythme des conversions est à surveiller.Ainsi, dans les fruits et légumes, l’interprofession Interfel affirme que “les très nombreuses surfaces qui arrivent en fin de conversion ne sont plus en adéquation avec le tassement des ventes de fruits et légumes bio”. Dans le lait, les deux grandes coopératives Agrial et Sodiaal ont décidé de stopper les nouvelles conversions jusqu’à fin 2021 afin d’avoir “le temps d'absorber les surplus de volumes issus des dernières bascules en bio”. Le président d’Agrial est même catégorique lorsqu’il affirme “nous n'initions plus de conversions car les débouchés ne sont pas là”.Et comme l’explique Sabrina Laroche de chez Kantar Worldpanel, hormis lors du 1er confinement, la hausse des achats de produits bio a été moins forte que sur l'ensemble des produits de grande consommation ». Ceci a eu pour conséquence une stagnation de la part des produits bio dans les achats alimentaires en grandes surfaces en 2020 (à 5,6%).  Au final, comme le résume Laurent Gradin d’Interfel, « la question, c'est de savoir si nous sommes à un palier ou à un plafond ». Une variété de café résistante au réchauffement climatiqueThe Economist, How to save coffee from global warming, 24/04/2021Voilà une bonne nouvelle pour tous les amateurs de café. Et celle-ci se nomme “Coffea stenophylla”.Il faut dire qu’avec le réchauffement climatique l’approvisionnement en café est de plus en plus en difficulté. The Economist nous apprend que le marché actuel du café est dominé par “Coffea arabica”, et “Coffea canephora”, plus communément appelé robusta.L'arabica est originaire des hauts plateaux d'Éthiopie et du Sud-Soudan. Il préfère des températures de 18 à 22°C. À mesure que les températures augmentent, le nombre d’endroits où il peut pousser diminue.Le robusta est originaire d'Afrique centrale et occidentale, et pousse à des altitudes plus basses. On pensait autrefois qu'il était capable de supporter des températures de 30°C, mais des travaux récents suggèrent qu'il ne s'épanouit pas au-dessus de 24°C. Par ailleurs, s’il représente la meilleure alternative à l’arabica, le robusta est tout de même gustativement inférieur.Néanmoins, comme l’explique le Dr Aaron Davis, qui travaille aux Jardins botaniques royaux de Kew, en Grande-Bretagne, on recense 124 espèces de café différentes qui existent à l'état sauvage. Si certaines d'entre elles poussent dans des conditions beaucoup plus sèches et beaucoup plus chaudes que l’arabica, “elles ont un goût dégoûtant”. Ainsi, lorsque ce dernier est tombé sur un article rédigé en 1834 par George Don, un botaniste écossais, mentionnant le “Coffea stenophylla”, cela a suscité son intérêt. Il a notamment découvert que le stenophylla pousse dans certaines régions de la Guinée, de la Sierra Leone et de la Côte d'Ivoire où la température oscille entre 24 et 26 °C. Il semble résistant à la chaleur, mais surtout les experts affirment que sa qualité est similaire à celle de l'arabica. Par conséquent, ce grain de café, que l'on croyait perdu à la fin du siècle dernier, pourrait donc bien sauver les amateurs de café.Pour ceux qui veulent aller plus loin sur le thème du café :le papier publié dans Nature Plants par Aaron Davis et ses co-auteurs est disponible icides statistiques et des graphiques animés que réalisés par Olivier Frey sur le marché mondial du café à découvrir ici pour connaître les principaux pays producteurs, exportateurs et importateurs.  Conséquences des désordres climatiques sur le vinLes Echos, Climat : cinq questions sur le sort promis au vin français, 25/04/2021L’article répond à 5 questions pertinentes suite à l’épisode de gel de ce mois-ci.1. Le gel fait-il plus de dégâts dans la vigne que la grêle ou la sécheresse ? : comme la grêle peut tomber n'importe quand dans l'année, il n'y a pas de solution. La sécheresse est plus structurelle mais les épisodes de chaleur devraient se multiplier. Si la vigne supporte très bien le gel l'hiver jusqu'à moins 20 degrés quand elle est au repos, au printemps le gel est plus compliqué à gérer.2. Une vigne qui a gelé est-elle durablement abîmée ? :il existe des variétés de vigne qui peuvent refaire des bourgeons grâce à des rameaux secondaires mais ceux-ci font moins de fleurs et donc moins de raisins.3. Faut-il changer les cépages ? : sur ce point les mentalités évoluent. 4. Certains cépages sont-ils menacés de disparition ? : certains sont plus fragiles que d’autres car ils sont plus précoces et donc plus exposés au gel de printemps.5. Quelle est l'incidence du réchauffement sur la qualité du vin ? :la chaleur va augmenter le taux de sucre ainsi que le degré d'alcool. Qu'est-ce qu'on mange dans l'espace ?New York Times, It’s Dinner Time on the Space Station. Lobster or Beef Bourguignon?, 22/04/2021Le NYT s’est intéressé aux repas que Thomas Pesquet a emportés avec lui sur la station spatiale internationale. Entre le homard, le bœuf bourguignon, les galettes de pommes de terre aux champignons et les tartelettes aux amandes et aux poires caramélisées, comme l’a bien résumé Thomas Pesquet, “il y a beaucoup d'attentes lorsque vous envoyez un Français dans l'espace”.Comme l’illustre le NYT, les repas en atmosphère ont souvent été le parent pauvre des expéditions spatiales. En 1961, Youri Gagarine avait pour repas un pressé de boeuf réduit en purée ainsi que de la sauce au chocolat mais conditionnés dans des sortes de tubes de dentifrice. Quelques mois plus tard, John Glenn se contentait pour sa part d’avaler de la compote de pommes.Cette année, les astronautes dégusteront des plats préparés par trois institutions culinaires françaises (les chefs Alain Ducasse et Thierry Marx mais également Servair, la société de restauration qui travaille pour Air France). Comme le rappelle le NYT, les astronautes de la station spatiale ne vont pas manger du homard et du bœuf bourguignon tous les jours car ces plats seront réservés aux occasions spéciales comme les anniversaires.La nourriture à destination des expéditions spatiales doit répondre à quelques impératifs :La plupart des aliments sont lyophilisés, l'eau étant extraite, afin de réduire leur taille et leur volume.D'autres aliments sont chauffés à haute température pour tuer les germes, afin qu'ils puissent rester à température ambiante, enfermés dans des boîtes de conserve et des sacs en plastique, pendant quelques années avant d'être consommés.Elle ne doit pas être friable pour ne pas qu’elle se désintègre en morceaux qui pourraient être inhalés ou flotter dans l’air ambiant.Pour la santé des astronautes, les aliments sont généralement pauvres en sodium, en sucre et en graisses.Enfin, l'alcool est interdit, ce qui est, comme le dit bien le NYT, “un défi particulier pour la cuisine française qui fait la part belle au vin”. Parmi les futurs défis alimentaires dans l'espace : la cuisson et la culture de plantes. Cela deviendra crucial pour les missions plus longues, comme les voyages vers Mars, car il n’y aura pas de vaisseaux de ravitaillement. Des records de consommation de viande en 2021...MIT Technology Review, We’re on track to set a new record for global meat consumption, 26/04/2021Un article consacré à la viande qui va un peu à rebours de toute la frénésie autour des protéines végétales et des alternatives à la viande. Il fait notamment écho à l’appel de Bill Gates qui, dans son dernier livre, affirme que “tous les pays riches devraient passer au bœuf synthétique à 100%”.Tout d’abord, l’article rappelle que les terriens devraient manger plus de viande en 2021 que jamais auparavant. La FAO prévoit en effet que la consommation mondiale de viande augmentera de plus de 1% cette année et la croissance la plus rapide se produira dans les pays à revenu faible ou intermédiaire. Mais comme l’explique l’article, “il est peu probable que l'on puisse inverser cette tendance en essayant de détourner les goûts des gens de la viande”. En effet, même si aux États-Unis la consommation de bœuf par habitant a considérablement diminué ces dernières années, elle reste plus élevée que dans presque tous les autres pays.L’article passe ensuite en revue les différentes solutions existantes pour réduire l’impact écologique de la viande dans ce contexte.Si les substituts à la viande, que ce soit à base de protéines végétales ou de viande “cultivée”, semblent intéressants, l’article rappelle que ces alternatives “ne peuvent que modérément réduire la production animale”. En effet, il n'existe tout simplement pas de substituts à base de plantes ou de cellules dont le goût, l'apparence et la sensation sont similaires à ceux des morceaux de viande entiers comme des côtes de porc ou un onglet de boeuf. Et ces morceaux entiers représentent une part importante de la consommation de viande (40% de la consommation de bœuf aux États-Unis, par exemple).L’autre solution à ne pas négliger selon l’article est de trouver le moyen d'élever du bétail sans générer autant d'émissions de gaz à effet de serre. Des entreprises travaillent déjà sur des méthodes prometteuses permettant aux éleveurs de réduire leurs émissions (voir un exemple dans l’article suivant). Ainsi, selon l’article, l'intensification de la production bovine, par exemple en fournissant des aliments à base de plantes et en augmentant la productivité des pâturages, est l'une des meilleures possibilités de réduire l'utilisation des terres agricoles et les émissions au niveau mondial.Car comme le résume bien l’article “nous ne devons pas fonder nos espoirs sur la perspective de voir des milliards de personnes “arrêter de manger de la viande” d'un seul coup”. Moins de soja et de maïs pour l'alimentation animale en Chine - des conséquences internationalesReuters, Reshaping grain trade? China moves to change animal feed recipes, 21/04/2021La Chine fait désormais la pluie et le beau temps sur les principaux marchés agricoles mondiaux, et notamment sur celui des céréales. La Chine est notamment le premier acheteur mondial de maïs et de soja. Chaque année, la Chine consomme environ 175 millions de tonnes de maïs et importe près de 100 millions de tonnes de soja qui sont utilisés pour l'alimentation animale, selon les données du ministère de l'agriculture.Le ministère de l'agriculture chinois vient de publier de nouvelles directives recommandant de réduire la quantité de maïs et de soja dans l'alimentation des porcs et des volailles, Le ministère a ainsi déclaré que le riz, le manioc, le son de riz, l'orge et le sorgho pouvaient également remplacer le maïs, tandis que la farine de colza, la farine de coton, la farine d'arachide, la farine de tournesol, les drêches de distillerie, la farine de palme, la farine de lin, la farine de sésame et les sous-produits de la transformation du maïs constituaient de bonnes options pour remplacer la farine de soja. Ces nouvelles directives vont donc forcément impacter le flux des céréales au niveau mondial. Mais, selon des analystes, il est difficile de donner des estimations sur le niveau de la baisse de la consommation de maïs et de farine de soja qui fera suite à ces directives. Découvrez l’émission Eat’s Businesshttps://businessofbouffe.com/podcast-eats-business Pour vous abonner à la newsletter Eat’s Businesshttps://businessofbouffe.com/revue-de-presse-eats-business-newsletter 

Hello and welcome to the Alcohol Alert, brought to you by The Institute of Alcohol Studies.In this edition:COVID-19: Latest lockdown measures leave pubs in tiersIAS second briefing on COVID-19 alcohol consumption warns of the hidden harm from the rise in increasing and higher risk drinking 🎵 Podcast feature 🎵ScotRail considers a blanket ban on alcohol on Scottish trainsGovernment in call for evidence for review of alcohol dutyResearch finds that NoLo beers have a small impact on alcohol purchasesScottish and Irish governments face challenges over minimum unit pricing legislationSobriety tag scheme reaches WalesHeineken fined £2m for breaching Pubs CodeWe hope you enjoy our roundup of stories below: please feel free to share. Thank you.COVID-19: Latest lockdown measures leave pubs in tiersAs the UK began to experience an upturn in coronavirus case numbers, so policymakers in the devolved administrations started looking at tackling the sources of the dreaded second wave of COVID-19, and pubs have come under close scrutiny in all quarters.ScotlandScotland decided to close pubs across its central belt for a 16-day period, and limit the opening hours of other licensed premises, as part of a ‘circuit breaker’ lockdown (Scottish Government, 07 Oct).* Quoting her chief medical officer’s evidence, first minister Nicola Sturgeon drew a correlation between the ‘more than one fifth of people contacted by Test and Protect’ who reported visiting a hospitality setting, and the increase in the R rate above 1 ‘approximately three weeks after the hospitality sector opened up’:* subsequently extended to 02 November (STV News, 21 Oct)WalesIn Wales, where a 10PM curfew on selling alcohol for licensed premises was introduced last month, first minister Mark Drakeford proceeded to issue a ‘firebreak’ lockdown of his own – turning pubs into takeaway taverns only between 23 October and 09 November (Welsh Government, 19 Oct).EnglandThe same curfew applies to England. However, lawmakers decided to adopt the novel approach of localising management of the lockdown with a tier system, which has resulted in curious outcomes such as a legal definition of what a ‘substantial’ meal is, for the purpose of allowing some licensed premises to continue to operate under the most severe tier restrictions (The Mirror, 12 Oct).For some venue owners, the new rules also mean that in addition to pressure from law enforcement to check IDs for names and addresses in a bid to stop households mixing (EuroWeekly, 21 Oct), those situated in ‘high’ and ‘very high’ tier areas are either subject to the inevitability of fewer customers paying a visit, or temporary closure for wet-led pubs. One Financial Times article predicts the end of chains whose main custom is serving alcohol (13 Oct):On the face of it, the most affected of the UK’s listed national inn groups are Marston’s, JD Wetherspoon and M&B. It looks like last orders.Large proportions of Marston’s and JD Wetherspoon’s hostelries are wet-led. Food as a percentage of JDW’s total sales rank among the lowest in the sector. More than two-thirds of Marston’s pubs are old-fashioned boozers.All three groups are loaded with debt, which even last year was many times ebitda. Earnings of all three are expected to at least halve this year. Marston’s stood at about £1·4bn at the last count or £1·2bn including the cash coming in from the brewing joint venture with Carlsberg opportunely signed this summer. That could be more than 10 times this year’s ebitda. Pub earnings of many groups will barely cover interest bills this year.The resulting uncertainty has only served to anger licensees and those sympathetic to the plight of the industry. Some have pulled stunts, such as a retaliatory ban (Telegraph, 30 Sep); others have sought further evidence for the 10PM curfew’s effectiveness and whether it represents a threat to the health of people thrown out of pubs and restaurants at the same time (London Evening Standard, 06 Oct); but The Night Time Industries Association has launched legal action to try to prevent the new lockdown measures entirely (Daily Mail, 12 Oct).Whatever the outcome, the reality of the current measures will most likely be a further loss of jobs in the hospitality sector, like Greene King (Sky News, 07 Oct), and a permanent shutdown of licensed premises – as many as one in five, according to real estate adviser Altus Group (Morning Advertiser, 08 Oct).Northern IrelandHaving already set a curfew time for licensed premises of 11PM as opposed to 10PM in other areas of the UK, the Stormont executive decided to do lockdown a little differently from the other Home Nations too. Their first minister, Arlene Foster, announced a four-week shutdown of the hospitality sector apart from deliveries and takeaways for food only during trading hours. Uniquely, Northern Ireland is the only nation to address the availability of alcohol in the off-trade too: off-licences and supermarkets will not be permitted to sell alcohol after 8pm (Northern Ireland Executive Office, 14 Oct) during the period.Too much focus on pubs?In the row between government and the hospitality sector over the COVID-19 restrictions, the deputy chief medical officer for England was reported to have said that he ‘could not guarantee’ the 10PM curfew would ‘bring the virus under control’ (The Telegraph, 18 Oct, £wall), instead preferring a mandatory closing time of 6PM.But while much has been made of the impact of the latest round of restrictions on licensed premises, supermarkets have benefited from the increase in alcohol purchases in the four weeks to 04 October: Kantar data reported Britons spent an extra £261m on alcohol in grocery stores (Guardian, 13 Oct).Data from Public Health England Wider Impacts of COVID-19 on Health (WICH) monitoring tool indicates the influence of pandemic-induced home drinking on the intake of increasing and higher risk drinkers.COVID-19 briefing warns of rising health risks to heavy drinkers🎵 Podcast feature 🎵The second Institute of Alcohol Studies briefing on alcohol consumption during the COVID-19 pandemic (08 Oct) warns of the hidden harm from the rise in increasing and higher risk drinking and highlights the need for the UK Government to find public health solutions to the issue.Speaking on the podcast, Dr Sadie Boniface, IAS head of research, who authored the briefing, hinted at the impact that increased consumption among the heaviest drinkers may have on treatment providers for substance problems:In terms of treatment for substance use problems including alcohol, there’s been a bit of a fall compared with the same time period last year, but I have read some other statistics as well that say it’s starting to pick up now, so what’s really concerning is that problems to do with increased drinking during the pandemic might be being stored up for the future.Alcohol ban on Scottish trains under considerationAccording to The Scotsman, national train operator ScotRail have informed the Rail Maritime and Transport (RMT) Union of the possibility of bringing in ‘a full all-hours drinking ban on trains in a bid to tighten up on COVID-19 safety measures’ (17 Oct).It comes after the nation’s first minister Nicola Sturgeon said more stringent travel rules ‘need to be considered’.However, the move is rumoured to have been put on hold after the British Transport Police (BTP) called for more time to consider the resource implications, and the RMT have expressed some concerns about enforcement of the new rules.Mick Hogg, regional organiser for the RMT in Scotland, said: ‘We have been told by ScotRail that there will be a full ban on alcohol on trains as a COVID-19 measure. We welcome that.‘But it has to be resourced or it puts more pressure on our staff. It’s a double whammy for them. They can’t enforce the wearing of masks or police passengers drinking alcohol. That has been a big issue for a while. We know the BTP don't have enough staff as it is.’ScotRail’s current alcohol byelaws state that passengers can't drink alcohol on their trains between 21:00 and 10:00hrs, and they may not allow you to board if you are extremely drunk. But this has not stopped it happening. One conductor told the newspaper: ‘Busy weekend nights haven't calmed down in recent weeks. People from Edinburgh and Glasgow have been piling on trains across to Fife to go to the pub. I've seen packed trains with the vast majority of passengers drunk’.Government in call for evidence for review of alcohol dutyPublic health and trade organisations are lining up to submit evidence to the Alcohol duty review, as per the government’s Budget announcement earlier this year (Gov.uk, 01 Oct).The review has been widely welcomed by stakeholders, as the UK gains the power to reform alcohol taxation following their departure from the European Union. HM Treasury’s call for evidence will also ask whether:the method of alcohol taxation should be standardisedthe duty categories should be changed or unifiedproducts should be consistently distinguished by their strengthdistinctions should be made based on the place of retailsmall producer reliefs should be extended or standardisedduties could be uprated for inflation in a more consistent mannera single process for approvals, declarations and payments should be introducedmore could be done to tackle avoidance and evasion of dutyThe deadline for responses is 29 November.NoLo beers have small impact on alcohol purchasesResearch published in BMJ Open has found that there were significant but small reductions to alcohol sales following the introduction of new no and low alcohol beers during 2017–2018 and reformulation of existing beers to contain less alcohol during 2018 (12 Oct).Using purchase data from Kantar Worldpanel’s household shopping panel for 2015–2018, researchers looked at the purchasing habits of 64, 286 British households following a period which saw 46 new low and no alcohol beer beverages and 33 beer beverages reformulated to contain less alcohol. A step-jump in volume bought was noticed for both beverage types at the beginning of March 2017 and during mid-March 2018 respectively. Interrupted time series analyses found a combined associated impact of both events with relative reductions of alcohol by volume of beer between 1·2% and 2·3%; purchases of grams of alcohol within beer between 7·1% and 10·2%; and purchases of grams of alcohol as a whole between 2·6% and 3·9%. The reductions were greater for reformulation than for the introduction of new low and no alcohol products. Reductions were independently higher for younger age groups of shoppers and for households that bought the most alcohol.The research team conclude that the fact that the volume of purchases for both new low and no alcohol beer products (2·6% of total beer volume purchased during 2018) and of new reformulated beer products (6·9%) was very small ‘indicates that there are future opportunities to increase the volume of such products so as to reduce the harm done by alcohol’.In other newsA 30-year review of global disease burdens published in The Lancet finds alcohol use was the leading risk factor for those aged 25–49 years (17 Oct). Overall, alcohol use was one of the fastest growing burdens, at more than 0·5% per year. When split by sex, ‘there were large differences between attributable deaths in males and females due to alcohol use, which accounted for 2·07 million (1·79–2·37) deaths in males and 0·374 million (0·298–0·461) deaths in females in 2019’. The national picture estimated alcohol to be the cause of approximately 4% of deaths and 5% of Disability Adjusted Life Years in 2019 (illustrated).A team of researchers will establish the effectiveness and cost‐effectiveness of the Drink Less app at reducing alcohol consumption among hazardous and harmful adult drinkers, in what will be the first randomised controlled trial of an alcohol reduction app for the general population in the UK (17 Oct). The result of the study will inform the decision on whether it is worth investing resources in large‐scale implementation.Alcohol screening and supportive interventions from primary care practitioners can help older people make healthier decisions about their alcohol use, according to a qualitative study published in the British Journal of General Practice (19 Oct). A total of 24 older adults aged ≥65 years and 35 primary care practitioners in northern England participated in interviews and focus groups. Researchers found that they were motivated to make changes to their alcohol use when they experienced symptoms, and if they felt that limiting consumption would enable them to maintain their quality of life.Minimum unit pricing – the latest from Scotland and IrelandScotland: is a legal challenge possible?The Scottish Parliament voted 90 to 28 to refuse legislative consent to the UK Internal Market Bill (BBC News Scotland, 07 Oct), fearing that the legislation could cause a constitutional rift that would open bold public health measures such as minimum unit pricing for alcohol (MUP) to another legal challenge.The Westminster government is not bound by the vote in Holyrood, but the Scottish constitution secretary notes that it formalises the nation’s ‘explicit’ and comprehensive rejection of the bill. Last month, Michael Russell said in a statement (Scottish Government, 08 Sep) that the bill would ‘open the door to a race to the bottom on food standards, environmental standards and will endanger key public health policies such as minimum unit pricing.’The Secretary of State for Scotland Alister Jack issued a rebuttal denying the ‘false claims’ made by First Minister of Scotland Nicola Sturgeon about the bill, assuring in point four of his statement that MUP would still have been introduced:But devolution expert Jess Sargeant states that the internal market bill could be interpreted in a way that ‘inevitably will place greater limits on devolved competence than present arrangements’, which could also ‘impede key benefits of devolution “as a policy lab”, allowing new policies to be tried in one jurisdiction before being adopted elsewhere’. (Institute for Government, 14 Sep)This opinion was supported by an advisor to Holyrood's Constitution committee, who told The Scotsman that ‘issues may arise if minimum pricing is considered in the context of “indirect discrimination”’, and this may give rise to a court challenge (12 Oct).He explains in a paper: ‘A Scottish rule that applies Minimum Unit Pricing to all alcohol whether domestic or imported could be indirectly discriminatory if it impacts more on imported alcohol than it does comparable Scottish-produced alcohol’. Rules will be assessed on three conditions, including on the grounds of whether it ‘cannot reasonably be considered to be a necessary means of achieving a legitimate aim’.Although the ‘protection of public health’ is recognised in the bill as a legitimate aim, the advisor warns there could be questions raised around whether MUP will be ‘reasonably’ considered to be ‘necessary’ to achieve this aim, and so a challenge based on the new conditions may be brought.Irish MUP still on ice two years on from the Public Health (Alcohol) ActThe Irish Times reports that on the second anniversary of the Public Health (Alcohol) Act, MUP is still to be implemented (12 Oct). Alcohol Action Ireland’s head of advocacy Eunan McKinney went further, saying that there is ‘no starting date for the “difficult stuff”… including labelling on all alcohol products of the links to cancer, the 9PM broadcasting watershed for alcohol advertising, and restriction on the content of advertising to make it “utilitarian” with “no hero, no glamour”’.The news comes as the Budget 2021 statement made no direct reference to alcohol, meaning duties were left unchanged (Government of Ireland, 13 Oct). While Alcohol Action Ireland (13 Oct) welcomed ministers for not acquiescing to ‘the extensive lobbying of the alcohol industry, who had sought a 15% reduction’, they regretted the missed opportunity ‘to introduce a Cost-of-Living index to excise rates’, amongst other plans outlined in their Pre-Budget submission.Responding to the Budget, Alcohol Action Ireland chief executive Dr Sheila Gilheany (listen to the podcast for her full statement) said that ‘everyday that delays these measures being introduced can be counted in lives unnecessarily lost and endless public expenditure that could be saved, if implemented they will undoubtedly achieve better public health outcomes. Left dormant on the statute books, they are useless. ‘What’s required now, two years on, is a firm timeline from Taoiseach and his government that commits to the implementation in full of the suite of measures whose effectiveness relies on coherent and cohesive actions.’Sobriety tag scheme reaches WalesOffenders convicted of alcohol-related crimes in Wales can now be banned from drinking and ordered to wear a sobriety tag by judges (Gov.uk, 21 Oct).The ankle tags will monitor offenders’ sweat every 30 minutes and alert probation staff if alcohol is consumed. Those found in breach of their drinking bans can face fines or be sentenced in court. The tags can be given out when courts impose an alcohol abstinence order, a new power which serves a drinking ban on an offender for up to 120 days. The Ministry of Justice says treatment referrals for alcohol use will continue to be made for those with more serious alcohol addictions who commit crimes.The Welsh scheme follows two pilots in London and across Humberside, Lincolnshire and North Yorkshire, both of which showed that offenders were sober on 97.4% of the days monitored, although their apparent success is qualified by the fact they involved fewer than 500 people, and only six participants agreed to be interviewed about the tags in the Humberside, Lincolnshire and North Yorkshire pilot (NatCen, Oct 2019).Secretary of State for Wales Simon Hart said: ‘Alcohol can have a devastating impact on lives and figures show it is a key factor behind far too many crimes.‘I am encouraged to see Wales at the forefront of implementing this new technology, which we believe will contribute towards lowering reoffending rates, making our streets safer and supporting those who need help.’Heineken fined £2m for breaching Pubs Code The pubs code adjudicator (PCA) has found Heineken guilty of forcing tenants of its public houses to sell ‘unreasonable’ amounts of their own beers and ciders (Gov.uk, 15 Oct).Following a three-year investigation ending in July 2019, Fiona Dickie concluded that Heineken – via its pubs business, Star – had ‘seriously and repeatedly’ breached laws that protect publicans from company behaviour aimed at prohibiting pubs selling competitor brands. This was despite repeated regulatory interventions and clear arbitration rulings from the adjudicator.Dickie said: ‘The report of my investigation is a game-changer. It demonstrates that the regulator can and will act robustly to protect the rights that parliament has given to tied tenants.’The PCA’s assessment of industry malpractice found Heineken had committed a total of 12 breaches with the result that it had frustrated the principles of the Pubs Code. As well as identifying how the company had offered stocking terms that had acted as a deterrent to pub tenants pursuing a free-of-tie tenancy, the PCA highlighted systemic corporate failures by Star in its approach to compliance.The news comes weeks before the conclusion of a government review into the Code itself. The tie element of the Code has long been criticised by pub owners and campaigners, who say it is being routinely abused by deep-pocketed pubcos able to flout the spirit of the code that governs it (Guardian, 15 Oct).The PCA also discovered that the company rewrote the job description of Code Compliance Officer ‘to ensure the Code is interpreted to the commercial benefit of Heineken UK’. This breached the Code requirement to appoint a compliance officer whose role is to verify compliance.Dickie decided upon ‘the imposition of a sanction’ to ‘change the company’s mindset’ towards compliance and ‘serve as a deterrent to future non-compliant conduct by Star and other pub-owning businesses’.As well as imposing the fine – which can account for up to 1% of the relevant pub-owning group’s annual UK turnover – the PCA has also ordered Star to make all its free-of-tie tenancies Pubs Code compliant and to ensure future Code compliance. In response, Star pubs managing director, Lawson Mountstevens, said in a statement: ‘We are deeply disappointed and frustrated at the outcome of this investigation.‘There are many aspects of the report that we fundamentally disagree with and we are actively considering an appeal.‘This penalty is unwarranted and disproportionate, and comes at a time when the entire sector is in serious financial crisis as we work around the clock to support our pubs and licensees to keep their businesses afloat.’Dickie has given Heineken six weeks to provide a detailed response to how it will implement her recommendations, and has ordered them to write to all its tenants explaining her findings, the measures Star is taking to respond to them and how these will affect tenants in practical terms.‘I will be holding discussions with all the companies I regulate following my findings about how they will ensure they are code-compliant,’ Dickie said. ‘My message is that if anyone previously had any doubts about my resolution to act when I find breaches, they can have no doubt now.’The UK Alcohol Alert (incorporating Alliance News) is designed and produced by The Institute of Alcohol Studies. Please click the image below to visit our website and find out more about us and what we do, or the ‘Contact us’ button. Thank you. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit instalcstud.substack.com

This episode features Tim Kidd, the Europanel Managing Director for Kantar’s Worldpanel division, with responsibility for the UK, France, Spain, Ireland, Portugal, Greece plus the US. Kantar Worldpanel is centred on the creation of data and insight to help clients understand people better (specifically what they buy and consume) and to inspire growth. Tim has been in the business for 27 years and is retiring at the end of March, which will be a sad and happy day in equal measure. He believes strongly that if we get the people part of business “right”, then clients will get more value from their relationship with us and this in turn will lead to us having a stronger business ourselves. And by “right” he means that everyone in the team knows where we’re going, what their part in that is, is able to grow personally, is valued and respected and has fun along the way too. Many companies talk about people, but he hopes his legacy will be a to have a led a team where the people focus is authentic. Tim and I discuss what makes a good leader, what it means to put people first, and what practical steps you can take to make it a reality! TIM.KIDD@kantar.com https://www.kantarworldpanel.com/ie/Careers www.linkedin.com/in/aoifemobrien

Andrés Simon, CEO de Kantar Worldpanel en Colombia, analiza en Al Tablero la dinámica del consumo de los hogares colombianos en los últimos tiempos, frente a la coyuntura económica.

　　近期反腐神剧《人民的名义》正式收官，大结局收视率破8，创下了近几年以来中国电视剧市场的最佳成绩。说起来，在《人民的名义》开播之初，小编也曾以吃瓜群众的身份围观了“达康粉”和“育良粉”的混战，然而本期我们要从数码行业的角度跟各位来聊聊《人民的名义》中最重要的道具之一手机。　　在《人民的名义》这部剧中，有大量用手机通话的画面，而在剧中亮相最为频繁的手机就是小米手机了。以侯亮平、季昌明、林华华、陈海为代表的反贪局干部都用小米4，而丁义珍、陆亦可、祁同伟、沙瑞金、陈岩石、达康书记等人物使用小米5。从出现的次数来看，小米手机是剧组中的重要道具之一，那么为什么《人民的名义》会选择用小米呢？　　有人解释为：《人民的名义》是国产正剧，剧中官员使用国际品牌（如苹果和三星）不合适，同时就“反贪”的主题而言，领导们使用国产高端机也有不妥，所以“国货”小米手机成了最佳之选；而从商业化品牌植入角度分析，可能性则较小，首先剧中并未有明显小米品牌logo的曝光，其次使用的机型也都并非是小米新发布的主流机型。　　不过，除以上分析之外小编还觉得《人民的名义》剧组中可能藏着米粉，或许是他们影响了道具师的选择。譬如，4月17日小米之家官微称，剧中丁义珍饰演者现身小米之家北京世贸天街店，并在店里体验了小米手机、九号平衡车、空气净化器等产品，另外剧中的陈海、陈海妈妈和程度都现身过北京小米之家。前面我们排除了赞助的嫌疑，那么这些人中可能真有米粉存在。　　剧中几乎大部分官员用机都是小米品牌，少数社会中的反派人物使用苹果手机，然而现实却有所不同。首先从陆毅说起，他在去年8月份使用的还是iPhone 6s Plus，虽然后来去掉了微博小尾巴，但估计还是苹果手机没变。吴刚老师目前在用的是高端机金立M2017，就在《人民的名义》热播之时他还成为了金立手机的首席安全体验官。　　至于张志坚老师（饰育良书记）、柯蓝（饰陆亦可）、许亚军（饰祁同伟）分别使用iPhone7 Plus和华为Mate 7。除去代言不谈， iPhone确实对娱乐圈的明星们有着巨大的吸引力。　　不过，话说回来《人民的名义》中小米手机多苹果手机少，与国内市场的大趋势却十分相似。目前，中国市场中iPhone的市场占比下降明显，而Android机的江湖地位则是越走越稳。　　市场研究机构Kantar Worldpanel在4月发布的报告显示，截至2017年2月，安卓手机的中国市场占有率到达了86.4%，同比增长9.3%；而iPhone的市场占有率跌至13.2%，下滑幅度高达8.9%。中国也是iPhone市场占比下降幅度最大的国家。　　显而易见，在中国智能手机市场，Android机与iPhone的较量中，前者已经胜券在握。即使每年新发布的iPhone都能让一些新技术、新配色大热一把，但实际上苹果已经逐渐退去引领者的光环，而当下诸多大厂均呈现出创新乏力的状态之时，谁又能异军突起占领高地那？让我们拭目以待吧！

　　近期反腐神剧《人民的名义》正式收官，大结局收视率破8，创下了近几年以来中国电视剧市场的最佳成绩。说起来，在《人民的名义》开播之初，小编也曾以吃瓜群众的身份围观了“达康粉”和“育良粉”的混战，然而本期我们要从数码行业的角度跟各位来聊聊《人民的名义》中最重要的道具之一手机。　　在《人民的名义》这部剧中，有大量用手机通话的画面，而在剧中亮相最为频繁的手机就是小米手机了。以侯亮平、季昌明、林华华、陈海为代表的反贪局干部都用小米4，而丁义珍、陆亦可、祁同伟、沙瑞金、陈岩石、达康书记等人物使用小米5。从出现的次数来看，小米手机是剧组中的重要道具之一，那么为什么《人民的名义》会选择用小米呢？　　有人解释为：《人民的名义》是国产正剧，剧中官员使用国际品牌（如苹果和三星）不合适，同时就“反贪”的主题而言，领导们使用国产高端机也有不妥，所以“国货”小米手机成了最佳之选；而从商业化品牌植入角度分析，可能性则较小，首先剧中并未有明显小米品牌logo的曝光，其次使用的机型也都并非是小米新发布的主流机型。　　不过，除以上分析之外小编还觉得《人民的名义》剧组中可能藏着米粉，或许是他们影响了道具师的选择。譬如，4月17日小米之家官微称，剧中丁义珍饰演者现身小米之家北京世贸天街店，并在店里体验了小米手机、九号平衡车、空气净化器等产品，另外剧中的陈海、陈海妈妈和程度都现身过北京小米之家。前面我们排除了赞助的嫌疑，那么这些人中可能真有米粉存在。　　剧中几乎大部分官员用机都是小米品牌，少数社会中的反派人物使用苹果手机，然而现实却有所不同。首先从陆毅说起，他在去年8月份使用的还是iPhone 6s Plus，虽然后来去掉了微博小尾巴，但估计还是苹果手机没变。吴刚老师目前在用的是高端机金立M2017，就在《人民的名义》热播之时他还成为了金立手机的首席安全体验官。　　至于张志坚老师（饰育良书记）、柯蓝（饰陆亦可）、许亚军（饰祁同伟）分别使用iPhone7 Plus和华为Mate 7。除去代言不谈， iPhone确实对娱乐圈的明星们有着巨大的吸引力。　　不过，话说回来《人民的名义》中小米手机多苹果手机少，与国内市场的大趋势却十分相似。目前，中国市场中iPhone的市场占比下降明显，而Android机的江湖地位则是越走越稳。　　市场研究机构Kantar Worldpanel在4月发布的报告显示，截至2017年2月，安卓手机的中国市场占有率到达了86.4%，同比增长9.3%；而iPhone的市场占有率跌至13.2%，下滑幅度高达8.9%。中国也是iPhone市场占比下降幅度最大的国家。　　显而易见，在中国智能手机市场，Android机与iPhone的较量中，前者已经胜券在握。即使每年新发布的iPhone都能让一些新技术、新配色大热一把，但实际上苹果已经逐渐退去引领者的光环，而当下诸多大厂均呈现出创新乏力的状态之时，谁又能异军突起占领高地那？让我们拭目以待吧！

Independent Market Analyst Matt Brown sheds light on the report from the retail researcher Kantar Worldpanel which says the price of everyday goods in the country’s supermarkets is expected to continue to uptrend. What does it mean for the UK economy and retailer/supermarket shares? - Watch Brown and Presenter Zak Mir discuss the inflation pinch. Also discussed is Xi - Trump meeting, Trade of the day - Sell Vodafone, political situation in South Africa, Oanda forex market sentiment and Broker Recommendations. #UK, #inflation, #economy, #indicator, #macro, #fundamentals, #trading, #forex, #currencies, #commodities, #stocks, #equities, #US

At Saturday’s 'Stop the Flooding' Rally in Athlone, Irish Farmers Journal reporter Aine Hennessy spoke with farmers who have been badly affected by the recent flooding of the river Shannon. There, she also met IFA flood project chair Tom Turley and the three IFA presidential candidates Henry Burns, Joe Healy and Flor McCarthy.Markets specialist Phelim O'Neill discusses the consequences of a potential UK exit from the European Union for Irish farmers north and south of the border with digital editor Thomas Hubert.With two days to go to the general election, Irish Farmers Journal reporter Odile Evans caught up with independent candidate and farmer Michael Fitzmaurice TD at Ballinasloe mart.Patrick Donohoe and Pat O'Toole of the Irish Farmers Journal news desk discuss farmers' opinions on controversial levies, the IFA president's pay and the full-time farming requirement for the position, based on the findings of an exclusive RedC poll.Kenneth O'Brien, head of the 'Forgotten Farmer' group, speaks with farm finance specialist Peter Young at a meeting called to examine the situation of young farmers who fell through the cracks of support schemes.At the national potato conference, Amy Fitzgibbon speaks with Cliona Lynch of Kantar Worldpanel and Lorcan Bourke, potato sector manager with Bord Bia, about the state of Ireland's domestic potato market and ideas to boost consumption.At Gulfood 2016 in Dubai, Eoin Lowry meets Ornua's marketing director for the Middle East, Kevin Friel, about the new market opportunities for Irish dairy. He also speaks with John Spicer, ingredients sales manager for the Middle East, about the type of ingredients these new markets are demanding.Ciara Leahy talks to careers editor Mary Phelan about employment opportunities at the Irish Farmers Journal and open eir Agri Careers Fair in the RDS on 3 March.And ahead of this weekend's 6 Nations clash, former Irish rugby international John Hayes writes about his experience of playing the English in this week's Irish Country Living. He shares his memories with Joe Lenehan.

At Saturday’s 'Stop the Flooding' Rally in Athlone, Irish Farmers Journal reporter Aine Hennessy spoke with farmers who have been badly affected by the recent flooding of the river Shannon. There, she also met IFA flood project chair Tom Turley and the three IFA presidential candidates Henry Burns, Joe Healy and Flor McCarthy.Markets specialist Phelim O'Neill discusses the consequences of a potential UK exit from the European Union for Irish farmers north and south of the border with digital editor Thomas Hubert.With two days to go to the general election, Irish Farmers Journal reporter Odile Evans caught up with independent candidate and farmer Michael Fitzmaurice TD at Ballinasloe mart.Patrick Donohoe and Pat O'Toole of the Irish Farmers Journal news desk discuss farmers' opinions on controversial levies, the IFA president's pay and the full-time farming requirement for the position, based on the findings of an exclusive RedC poll.Kenneth O'Brien, head of the 'Forgotten Farmer' group, speaks with farm finance specialist Peter Young at a meeting called to examine the situation of young farmers who fell through the cracks of support schemes.At the national potato conference, Amy Fitzgibbon speaks with Cliona Lynch of Kantar Worldpanel and Lorcan Bourke, potato sector manager with Bord Bia, about the state of Ireland's domestic potato market and ideas to boost consumption.At Gulfood 2016 in Dubai, Eoin Lowry meets Ornua's marketing director for the Middle East, Kevin Friel, about the new market opportunities for Irish dairy. He also speaks with John Spicer, ingredients sales manager for the Middle East, about the type of ingredients these new markets are demanding.Ciara Leahy talks to careers editor Mary Phelan about employment opportunities at the Irish Farmers Journal and open eir Agri Careers Fair in the RDS on 3 March.And ahead of this weekend's 6 Nations clash, former Irish rugby international John Hayes writes about his experience of playing the English in this week's Irish Country Living. He shares his memories with Joe Lenehan.

Me quiero vivir por Gustavo Guillén y Susana Magdaleno, que tuvo lugar en Expocoaching, en Madrid los días 24, 25 y 26 de Abril 2015, en el Palacio Municipal de Congresos de Madrid. Durante la masterclass, abordaremos esta cuestión tocando algunos de los “secretos” relevantes para lograr lo que queremos: Creación del Estado de Poder: conecta con el centro de cuerpo, mente y emoción, donde se aloja tu poder personal Sentido de Contribución: no hay mejor forma de sentirse vivo, de sentirse bien, que dando Mantener vivo el Entusiasmo, expresando y conectando seres humanos, tus relaciones “Creación de Valor” vs. “Creación de Formas de Evitar:” habítarte, en lugar de evitarte ¿Cómo trabajaremos? Además de explicar los conceptos, utilizaremos dinámicas para favorecer la participación, implicación y sobre todo el aprendizaje de los asistentes al taller. Gustavo Guillén Dirección y Planeamiento Estratégico en The Look Consultor / Entrenador Licenciado en Ciencias Económicas. Administración de Empresas por la Universidad de Buenos Aires Director de The Look: ha creado, desarrollado e implementado la compañía en el mercado europeo, diseñando planes de formación, procesos de training y coaching tanto para alta dirección, equipos multidisciplinares, ejecutivos y deportistas. Además, es diseñador y entrenador de talleres de alto impacto, bajo un efectivo método de aprendizaje vivencial: Luz, Cámara…Acción!!! Es Entrenador Asociado de EXCEL COMMUNICATIONS (UK), INTEGRALIS (México), MORE INTENZ (Norte de Europa) y HORIZONS7 (Francia) Anteriormente trabajó en el sector de Investigación de mercado, pasando por diversas posiciones (destacando la Dirección General de LatinPanel Argentina, la Dirección General de TNS Worldpanel España y la Dirección de desarrollo de nuevos negocios en el Grupo TNS Worldpanel Internacional), y desarrollando habilidades en ámbitos de planificación estratégica, desarrollo y estrategia comercial, finanzas, coordinación y liderazgo de equipos. Adicionalmente es orador en Conferencias, Jornadas y Eventos con clientes. A nivel personal, Gustavo es un apasionado de la vida, enfocado en su lema “Me quiero Vivir”. Valora ante todo el respeto, la libertad, el auto-liderazgo y la creatividad. Su gestión por consenso, valorando intensamente a los colaboradores, le ha proporcionado una excelente reputación como líder de equipos humanos, y le ha permitido alcanzar resultados extraordinarios en todos los ámbitos Amante de la música, es también autor y compositor, Guitarrista y Arreglador. Susana Magdaleno Co-Fundadora y Directora de BE YOU – El Cambio Positivo Coach, Formadora de Alto Impacto Susana Magdaleno es Licenciada en Empresariales por la U. Complutense (Madrid), ha desarrollado la mayor parte de su carrera profesional en el sector de Investigación de Mercados, en la multinacional Kantar Worldpanel, desempeñando funciones de gestión de clientes, negociación, desarrollo de proyectos, formación y liderazgo de equipos. Como directiva, desarrolló y mantuvo relaciones a alto nivel con empresas líderes en el sector de Gran Consumo, y actuaba regularmente como ponente en eventos del sector. En 2013 inició un nuevo camino profesional, como Coach y Formadora. Formada como Experta en Coaching de Imagen (Domingo Delgado – Coaching, Cuerpo e Imagen), PNL (IPH), Inteligencia Emocional (con Olga Cañizares), y Formación de Alto Impacto (Maestro de Maestros). Se ha especializado en Talleres de Alto Impacto, tanto en Abierto, como en Empresas, fundando, junto con su socio Terry McLean, la marca BE YOU – El Cambio Positivo. Es diseñadora y entrenadora del ciclo de talleres “El Viaje a tu Carisma”, el 1º Proceso de Formación de Alto Impacto orientado a superar los desafíos de la “crisis de la mediana edad” en España. A nivel personal es abierta y extrovertida. Conectora de personas y de culturas. Apasionada del reto y del cambio, introduce en sus formaciones la energía necesaria para motivar al cambio, perder los miedos y ¡atreverse! Un ejemplo inspirador de que se puede conseguir lo que te propongas. ------------------ http://www.expocoaching.net http://www.mindalia.com - La Red Social de Ayuda a través del Pensamiento http://www.mindaliaradio.com - La Radio del Pensamiento Positivo http://www.circulosdeayuda.com Los videos de esta y otras conferencias y entrevistas de interés en http://www.mindaliatelevision.com Puedes escuchar este y otros audios en http://mindaliacomradio.ivoox.com

Me quiero vivir por Gustavo Guillén y Susana Magdaleno, que tuvo lugar en Expocoaching, en Madrid los días 24, 25 y 26 de Abril 2015, en el Palacio Municipal de Congresos de Madrid. Durante la masterclass, abordaremos esta cuestión tocando algunos de los “secretos” relevantes para lograr lo que queremos: Creación del Estado de Poder: conecta con el centro de cuerpo, mente y emoción, donde se aloja tu poder personal Sentido de Contribución: no hay mejor forma de sentirse vivo, de sentirse bien, que dando Mantener vivo el Entusiasmo, expresando y conectando seres humanos, tus relaciones “Creación de Valor” vs. “Creación de Formas de Evitar:” habítarte, en lugar de evitarte ¿Cómo trabajaremos? Además de explicar los conceptos, utilizaremos dinámicas para favorecer la participación, implicación y sobre todo el aprendizaje de los asistentes al taller. Gustavo Guillén Dirección y Planeamiento Estratégico en The Look Consultor / Entrenador Licenciado en Ciencias Económicas. Administración de Empresas por la Universidad de Buenos Aires Director de The Look: ha creado, desarrollado e implementado la compañía en el mercado europeo, diseñando planes de formación, procesos de training y coaching tanto para alta dirección, equipos multidisciplinares, ejecutivos y deportistas. Además, es diseñador y entrenador de talleres de alto impacto, bajo un efectivo método de aprendizaje vivencial: Luz, Cámara…Acción!!! Es Entrenador Asociado de EXCEL COMMUNICATIONS (UK), INTEGRALIS (México), MORE INTENZ (Norte de Europa) y HORIZONS7 (Francia) Anteriormente trabajó en el sector de Investigación de mercado, pasando por diversas posiciones (destacando la Dirección General de LatinPanel Argentina, la Dirección General de TNS Worldpanel España y la Dirección de desarrollo de nuevos negocios en el Grupo TNS Worldpanel Internacional), y desarrollando habilidades en ámbitos de planificación estratégica, desarrollo y estrategia comercial, finanzas, coordinación y liderazgo de equipos. Adicionalmente es orador en Conferencias, Jornadas y Eventos con clientes. A nivel personal, Gustavo es un apasionado de la vida, enfocado en su lema “Me quiero Vivir”. Valora ante todo el respeto, la libertad, el auto-liderazgo y la creatividad. Su gestión por consenso, valorando intensamente a los colaboradores, le ha proporcionado una excelente reputación como líder de equipos humanos, y le ha permitido alcanzar resultados extraordinarios en todos los ámbitos Amante de la música, es también autor y compositor, Guitarrista y Arreglador. Susana Magdaleno Co-Fundadora y Directora de BE YOU – El Cambio Positivo Coach, Formadora de Alto Impacto Susana Magdaleno es Licenciada en Empresariales por la U. Complutense (Madrid), ha desarrollado la mayor parte de su carrera profesional en el sector de Investigación de Mercados, en la multinacional Kantar Worldpanel, desempeñando funciones de gestión de clientes, negociación, desarrollo de proyectos, formación y liderazgo de equipos. Como directiva, desarrolló y mantuvo relaciones a alto nivel con empresas líderes en el sector de Gran Consumo, y actuaba regularmente como ponente en eventos del sector. En 2013 inició un nuevo camino profesional, como Coach y Formadora. Formada como Experta en Coaching de Imagen (Domingo Delgado – Coaching, Cuerpo e Imagen), PNL (IPH), Inteligencia Emocional (con Olga Cañizares), y Formación de Alto Impacto (Maestro de Maestros). Se ha especializado en Talleres de Alto Impacto, tanto en Abierto, como en Empresas, fundando, junto con su socio Terry McLean, la marca BE YOU – El Cambio Positivo. Es diseñadora y entrenadora del ciclo de talleres “El Viaje a tu Carisma”, el 1º Proceso de Formación de Alto Impacto orientado a superar los desafíos de la “crisis de la mediana edad” en España. A nivel personal es abierta y extrovertida. Conectora de personas y de culturas. Apasionada del reto y del cambio, introduce en sus formaciones la energía necesaria para motivar al cambio, perder los miedos y ¡atreverse! Un ejemplo inspirador de que se puede conseguir lo que te propongas. ------------------ http://www.expocoaching.net http://www.mindalia.com - La Red Social de Ayuda a través del Pensamiento http://www.mindaliaradio.com - La Radio del Pensamiento Positivo http://www.circulosdeayuda.com Los videos de esta y otras conferencias y entrevistas de interés en http://www.mindaliatelevision.com Puedes escuchar este y otros audios en http://mindaliacomradio.ivoox.com