Podcasts about reckitt

Risk vs. reward. Does it always need to be a binary choice? Do you and your legal teams always need to be at odds? Well, there's a new lawyer in town. And Josh Jacobs, Legal Director at North America Core Reckitt and his team have invested a ton of time and effort in building out a process of collaboration, education, and intense communication to change that paradigm and make his Reckitt legal team a powerful partner in lowering risk and increasing the rewards. Josh joined the podcast and laid out he brings an innovative mindset and strong empathy for business objectives to the challenging areas of risk management, brand protection, and consumer privacy. It's a really fresh perspective, and a competitive advantage. And he brought along Mr. Mucus!

In this episode, Julia wraps up the Cultural Intelligence series with a powerful conversation with Ukonwa Ojo, founder and CEO of Zaia Ventures. What starts as a meeting of two very different "cores" becomes a deep exploration of how we lead, how we listen, and what it takes to connect across differences. Ukonwa speaks candidly about the concept of Core and Flex, and how finally having language for this idea helped her understand and explain how she moves through the world. She shares that while her core is firmly rooted in her Christian faith, her capacity to flex beyond that allows her to connect across cultures, beliefs, and ideologies with empathy and openness. It's not a contradiction, she says, it's clarity. Julia and Ukonwa dive into the realities of clashing cores: how to stay in conversation when you disagree at a fundamental level, and how to decide when to speak, when to stay silent, and when to walk away. Ukonwa reflects on moments of being misunderstood, being triggered by cultural language, and making space for others. “Everybody doesn't deserve your point of view. But if someone's open, you owe them curiosity,” expresses Ukonwa. Listen to this one to gather how to listen through discomfort, stay present through difference, and hold onto curiosity even when our backs go up. It's a fitting and moving end to a series about what it takes to lead with Cultural Intelligence in a deeply divided world. About the Guest: Ukonwa Ojo is a dynamic leader with 27 years of experience across industries, having held senior roles at Amazon Prime Video & Studios, M.A.C Cosmetics, Coty, COVERGIRL, Unilever, Reckitt, and General Mills. Now Founder/CEO of Zaia Ventures, she builds businesses that uplift underrepresented communities, including Zaia, a global Christian social platform and Ada & Edith, a luxury womenswear brand redefining comfort.

US Treasury Secretary Bessent told a closed-door investor summit that the tariff standoff with China is unsustainable and expects the situation to de-escalate.US President Trump said the Fed should lower interest rates; has no intention of firing the Fed chair and wants Powell to be more active on rates.APAC stocks rallied amid tailwinds from the US owing to trade deal hopes and after US President Trump softened his rhetoric on Fed Chair Powell.European equity futures indicate a higher cash market open with EuroStoxx 50 futures up 1.7% after the cash market finished with gains of 0.5% on Tuesday.USD has pulled back a touch from yesterday's advances, EUR/USD is back below 1.14, USD/JPY has pulled back from 143+ levels.US President Trump's "final offer" for peace requires Ukraine to accept Russian occupation, according to Axios.Looking ahead, highlights include EZ, UK & US PMIs, BoE's Bailey & Breeden, ECB's Lane & Cipollone, Fed's Goolsbee, Musalem & Hammack, RBA's Bullock, Supply from Germany & US.Earnings from Akzo Nobel, BE Semiconductor, Volvo AB, Boliden, Danone, Kering, EssilorLuxottica, Reckitt, NatWest, Saipem, Boeing, AT&T, Vertiv, Phillip Morris, GE Vernova, IBM, Chipotle, Texas Instruments.Read the full report covering Equities, Forex, Fixed Income, Commodites and more on Newsquawk

Episode #146. Today's episode discusses the necessity of DEI and how as marketers we have a responsibility to reflect and shape the world around us – particularly as research* shows younger generations trust brands more than governments for being ethical and competent. Abby's guest is Ali Hanan, founder and CEO of Creative Equals, an award winning organisation driving the new ROI - Return on Inclusion - for people, businesses and the planet. Ali set up Creative Equals after finding she was one of the few women in creative leadership through most of her 20 year career and the company works with clients such as PepsiCo, Reckitt, Abi InBev, H&M Group, McDonald's, Mars, Wrigley and more for inclusion-first marketing strategy and creative. In this episode, Ali shares her definition of DEI, the business case for DEI (supported by stats & facts), 5Rs for positive impact of DEI, navigating backlash and confronting unconscious biases and stereotypes. Plus her career highs and lows and advice for marketers of tomorrow. *Edelman Trust Barometer surveyed over 32,000 respondents in 28 countries. 00:00:00 Welcome and Introduction Defining DEI 00:04:25 Marketing as a Force for Good 00:09:00 Representation in Advertising 00:11:44 Inclusive Insights 00:14:04 Navigating Backlash in Marketing 00:19:12 Co-creation with Communities 00:21:05 Understanding Personal Biases 00:24:36 Identifying Bias in Teams 00:27:23 Researching Campaign Ideas 00:28:49 Benefits of Inclusive Marketing 00:30:07 The Impact of Trust in Brands 00:33:37 Career Highs and Lows 00:35:15 Challenges Facing DEI Initiatives 00:39:26 Advice for Future Marketers Host: Abigail (Abby) Dixon FCIM/ICF | LinkedInGuest: Ali Hanan | LinkedIn The Whole Marketer podcast is here to support and empower the people behind brands and businesses with the latest technical tools, soft and leadership skills and personal understanding for a fulfilling marketing career and life as a whole. For more info go to www.thewholemarketer.com

Episode #146. Today's episode discusses the necessity of DEI and how as marketers we have a responsibility to reflect and shape the world around us – particularly as research* shows younger generations trust brands more than governments for being ethical and competent.  Abby's guest is Ali Hanan, founder and CEO of Creative Equals, an award winning organisation driving the new ROI - Return on Inclusion - for people, businesses and the planet. Ali set up Creative Equals after finding she was one of the few women in creative leadership through most of her 20 year career and the company works with clients such as PepsiCo, Reckitt, Abi InBev, H&M Group, McDonald's, Mars, Wrigley and more for inclusion-first marketing strategy and creative.  In this episode, Ali shares her definition of DEI, the business case for DEI (supported by stats & facts), 5Rs for positive impact of DEI, navigating backlash and confronting unconscious biases and stereotypes.  Plus her career highs and lows and advice for marketers of tomorrow.  *Edelman Trust Barometer surveyed over 32,000 respondents in 28 countries.    00:00:00 Welcome and Introduction Defining DEI  00:04:25 Marketing as a Force for Good  00:09:00 Representation in Advertising  00:11:44 Inclusive Insights   00:14:04 Navigating Backlash in Marketing   00:19:12 Co-creation with Communities  00:21:05 Understanding Personal Biases  00:24:36 Identifying Bias in Teams   00:27:23 Researching Campaign Ideas   00:28:49 Benefits of Inclusive Marketing  00:30:07 The Impact of Trust in Brands   00:33:37 Career Highs and Lows   00:35:15 Challenges Facing DEI Initiatives   00:39:26 Advice for Future Marketers     Host: Abigail (Abby) Dixon FCIM/ICF | LinkedIn Guest: Ali Hanan | LinkedIn   The Whole Marketer podcast is here to support and empower the people behind brands and businesses with the latest technical tools, soft and leadership skills and personal understanding for a fulfilling marketing career and life as a whole. For more info go to www.thewholemarketer.com 

I have been looking forward to talking with our guest, Louise Baxter, for several months. I met Louise through one of our regular podcast guest finders, accessiBe's own Sheldon Lewis. Louise has always lived in Sydney Australia although she has done her share of traveling around the world. She attended some college at night although she never did complete a college degree. Don't let that prejudice you, however. Her life experiences and knowledge rival anyone whether they have a college degree or not.   While attending college Louise worked in clerical positions with some marketing firms. Over time she attained higher positions and began working as a brand or product manager for a number of large well-known companies.   At some point she decided that she wanted to bring a more human-service orientation to her work and left the commercial world to work in not for profit organizations. Part of her work was with the Starlight Foundation in Australia, but she didn't feel she was challenged as much as she wanted to be. So, in 2007 she left Starlight, but in 2009 the Starlight board convinced her to come back as the CEO of the organization.   Louise has brought an extremely positive thinking kind of management style to her work. Starlight in general has to be quite positive as it works to ease the burden of sick children in hospitals and at home. You will get to hear all about Captain Starlight and all the many ways the foundation Louise directs has such a positive impact on sick children around Australia. The life lessons Louise discusses are relevant in any kind of work. I am certain you will come away from this episode more inspired and hopefully more positive about your own life and job.       About the Guest:   LOUISE BAXTER is Chief Executive Officer, Starlight Children's Foundation. Louise has significant experience in senior roles in the commercial and NFP sectors and is described as an “inspiring and authentic leader”. In 2009 Louise returned to the NFP sector as Starlight's Chief Executive Officer and Executive Director. Louise's focus on exceptional experiences and relationships has seen improved metrics across all areas of Starlight. Louise is regularly asked to speak on topics such a positivity, organisational resilience, diversity, and innovation. She is passionate about the creation of organisational purpose and believes this is key to delivering maximum impact through people. She practices positive leadership and has been successful in developing high performing teams within a culture where change is embraced, and innovation is embedded.   Always thinking like a marketer…. Louise's personal journey and reasons behind the shift from corporate to the For Purpose sector. After more than 20 years in marketing and advertising in roles at ARNOTTS, Accor & Johnson & Johnson & in agencies such as Leo Burnett working on brands from Mortein to Coco pops, Louise's journey and the insights she brings as CEO are unique. The very first time Louise became aware of Starlight was actually doing a promotion for one of her clients (when she was in sales/marketing) who was partnering with Starlight. Just seeing the work of Starlight, made her feel so pleased that there was now something that changed and reframed the hospitalization and treatment experience for families like a family she knew as a child with a child suffering from leukemia.    The business acumen needed to thrive and succeed in the For Purpose sector. Often the perception is NFP is a step into the slow lane. Far from it. Louise refers to leading Starlight as if it is in ‘eternal start up mode' and bringing business acumen, finding ways to be efficient and driving growth.     Our business… is the business of brightening lives…. The business growth and success of Starlight since she began from 65 people & 120,000 positive experiences delivered to children, to a team of more than 300 delivering over 1million++ positive Starlight experiences to seriously ill children including more than 13,000 children's Starlight wishes granted.   Louise has lead Starlight through some of the most challenging times. Her positive impact has seen Starlight grow from strength to strength. Starlight enjoys a tremendously creative and innovative culture. Including ‘Most Innovative Company' accolade - an achievement which was achieved under Louise's Leadership.   Starlight Programs growth will be stronger over the next 3 years than it would have been without Covid as programs which Transform and Connect rebuild and programs which Entertain grow. As does fundraising as we layer our face-to-face events back over our digital innovations which have taken off.  We have our creative/innovative culture to thank for this. Stories of personal connections made with Starlight children & families who began their journey more than 20 years ago and flourished thanks to the work of Starlight, including now adults Nathan Cavaleri and Dylan Allcott OAM.   Over the years Louise has been personally involved in many of Starlight's fundraising campaigns, once literally putting her body on the line as she flew over the handlebars and was carried away from the cycling course injured on Great Adventure Challenge.     Storytelling is at the heart of Starlight's success, growth & behind the organisations' ability to connect its stakeholders to its purpose. Louise's has largely led this approach to drive advocacy, differentiation & brand recognition – now one of Australia's most recognised children's charities Passionate about DEI: One of the first things Louise did as CEO was to deliberately approach diversity at Starlight and this continues today. To effectively support the people & families we support, our team members need to reflect this. DEI is addressed at every level.. Inc Board & Exec split to Captains in SER.    Louise considers herself very lucky – her birthday is actually on International Women's Day: IWD, 8 March. She is an active member of Chief Executive Women, an advocate for female empowerment & equity and in incredible role model.   Ways to connect with Louise:   Starlight Children's Foundation Australia Website: www.starlight.org.au Louise Baxter's LinkedIn: www.linkedin.com/in/louisebaxter   About the Host:   Michael Hingson is a New York Times best-selling author, international lecturer, and Chief Vision Officer for accessiBe. Michael, blind since birth, survived the 9/11 attacks with the help of his guide dog Roselle. This story is the subject of his best-selling book, Thunder Dog.   Michael gives over 100 presentations around the world each year speaking to influential groups such as Exxon Mobile, AT&T, Federal Express, Scripps College, Rutgers University, Children's Hospital, and the American Red Cross just to name a few. He is Ambassador for the National Braille Literacy Campaign for the National Federation of the Blind and also serves as Ambassador for the American Humane Association's 2012 Hero Dog Awards.   https://michaelhingson.com https://www.facebook.com/michael.hingson.author.speaker/ https://twitter.com/mhingson https://www.youtube.com/user/mhingson https://www.linkedin.com/in/michaelhingson/   accessiBe Links https://accessibe.com/ https://www.youtube.com/c/accessiBe https://www.linkedin.com/company/accessibe/mycompany/   https://www.facebook.com/accessibe/       Thanks for listening!   Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below!   Subscribe to the podcast   If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can subscribe in your favorite podcast app. You can also support our podcast through our tip jar https://tips.pinecast.com/jar/unstoppable-mindset .   Leave us an Apple Podcasts review   Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.       Transcription Notes:   Michael Hingson ** 00:00 Access Cast and accessiBe Initiative presents Unstoppable Mindset. The podcast where inclusion, diversity and the unexpected meet. Hi, I'm Michael Hingson, Chief Vision Officer for accessiBe and the author of the number one New York Times bestselling book, Thunder dog, the story of a blind man, his guide dog and the triumph of trust. Thanks for joining me on my podcast as we explore our own blinding fears of inclusion unacceptance and our resistance to change. We will discover the idea that no matter the situation, or the people we encounter, our own fears, and prejudices often are our strongest barriers to moving forward. The unstoppable mindset podcast is sponsored by accessiBe, that's a c c e s s i capital B e. Visit www.accessibe.com to learn how you can make your website accessible for persons with disabilities. And to help make the internet fully inclusive by the year 2025. Glad you dropped by we're happy to meet you and to have you here with us.   Michael Hingson ** 01:20 Well, hi everyone. Welcome once again to unstoppable mindset where inclusion, diversity and the unexpected meet. It's a fun thing to say I am your host. Mike Hingson, our guest today is the CEO of the starlight foundation in Australia, Louise Baxter, we met Louise through Sheldon Lewis and accessibe, which is always fun. Sheldon is a good supplier of folks, and we can't complain a bit about that. It's a good thing. And so today we're going to learn about Starlight Foundation, and we're going to learn about Louise, and we'll see what else we learned. That's why it's often called the unexpected. Meet anyway, Louise, welcome to unstoppable mindset. We're really glad you're here.   Louise Baxter ** 02:04 Thank you, Michael, it's lovely to be here.   Michael Hingson ** 02:08 Well, why don't we start the way I love to start. Why don't you tell us kind of about the early Louise growing up and some of those sorts of things and adventures you got into, or anything that you want to divulge? Okay,   Louise Baxter ** 02:20 alright. Well, I live in Sydney, Australia, and have done my whole life I've traveled a lot, but I've remained here in Sydney. And so life in Sydney was just blissful. And I think what I remember most is just having fun with my friends. It was back in the day where, as a child, you'd leave home on your bike early in the morning, and nobody expected you back till later, often in the afternoon, before dinner, and we had Bush nearby. I can remember catching tadpoles I sailed from the age of eight. My father was a skiff sailor here in Australia and and I had my first time in a Sabo at age eight, we went to the beach a lot, so there was surfing and fun in the sun. I played a lot of sports. So I'm a netball player, which is kind of similar to basketball, but a bit different. I played squash, so a lot of things happening, a very busy life, and I grew up. And I think this is the important thing with parents who were not well off themselves, but were, I mean, we were. We had a lovely life, but they were always raising funds, and our house was a center for raising funds for people who were less fortunate, or that helping out with the local netball club and things like that. So, so I grew up with parents who were very committed to working hard but always giving back, even though they weren't, you know, high net worth people themselves. So I think that's, you know, a great basis for for who I am today.   Michael Hingson ** 04:18 So you went to school and and all those sorts of things like everybody else did. How did your attitude about dealing with people who were probably less fortunate than many and so on really affect what you did in school? Or did you really sort of hone that found that that that spirit later? No,   Louise Baxter ** 04:42 no, I was always involved at school and raising funds. And even, you know, it took us a couple of busses to get to the beach back in the day. So I was in a local youth group, and we made a decision to raise the funds so that we could have one of the fathers, so that we could. Buy a bus, have one of the fathers drive the bus and get us to the beach on Saturday in quick time. So always looking for ways to never taking no or that's hard for an answer, I suppose, always being able to be part of the solution and get things done. So that was happening while I was at school as well.   Michael Hingson ** 05:21 That's kind of cool. So you bought a bus so that everybody could get to the beach. How many people were there that had to get there and use the bus? We   Louise Baxter ** 05:28 had about 40 or 50 people. And during the school holidays, we convinced one of the, a couple of the parents to take us on a trip through far west into, I'm supposing, what into our outback. So we went into kind of desert type lands, and we camped and a shearing a sheep station let us sleep in the shearing sheds overnight. So that was quite an adventure as well. And we did that for one school holidays on that bus.   Michael Hingson ** 06:02 So was the the bus? Well, who owned the bus was it? Was it a school bus, or who owned it   Louise Baxter ** 06:09 the youth group that we, the group did fundraising? Yeah,   Michael Hingson ** 06:13 cool, yeah. That's pretty unique.   Louise Baxter ** 06:17 I have great memories of that with, you know, green tree frogs in the toilets. Whenever you went to use a bathroom, they were always there looking at you and all of those kind of funny things that you remember, you know, watching and learning farm life and seeing some of the animals sitting on the fence while they were being branded and castrated and all kinds of things, but from as a city kid that was that was really valuable,   Michael Hingson ** 06:47 pretty and unique, but certainly the experience was well worth it, as long as you embraced   Speaker 1 ** 06:53 it. Yes, exactly, yeah. So   Michael Hingson ** 06:57 does that bus still exist today? Or does the youth group still exists now with new youth, that's a very long time ago. Michael, well, I didn't know whether it might have continued with new youth,   Louise Baxter ** 07:07 no. And I, you know, moved locations in Sydney, so I'm not quite sure what's happening there. Now, it'd   Michael Hingson ** 07:14 be exciting if new youth came along and took it over, but yeah, things happen and things evolve.   Louise Baxter ** 07:22 I'm just gonna say their parents probably drive them everywhere now. Yeah, it's   Michael Hingson ** 07:26 gonna say probably the adventure isn't quite the same as it used to be. No   Louise Baxter ** 07:30 exactly,   Michael Hingson ** 07:31 and, and that has its pluses, I suppose, and its minuses, but there, there are also more scary things in one sense in the world now than there used to be. Don't you think,   Louise Baxter ** 07:43 yeah, there are, well, there could be, or maybe, maybe we know more about it now because of our media and communications. So you know, all the kind of predators that impact you as children were around then, I suppose the accidents in cars are up because use of cars has increased. So, yeah, there are. There are different things that impact people nowadays. But us human beings, we're pretty resilient and and we always work out a way through, yeah, well, there's also, there's also a story from my childhood that I think is very relevant for what I do at Starlight, and that story is that you know how you have those family friends, who you grow up with, and you go on holidays with, etc. Well, that family for us, their eldest son was diagnosed with cancer, and back then, survival rates for cancer were very different to what they are today, and much lower. And he died when I was about 12, but as a child, I observed him suffering the pain of the treatment, and there was nothing like Starlight back then. And I saw also the impact that his illness had on his family. And I often think back to him, to those moments now that I'm at Starlight, because Starlight would have changed that situation and made it very different and far more positive for that boy and his family, and I think about about him and what they went through kind of regularly. So it's one of those things that's a childhood. It's a lived experience from my childhood, which, you know still kind of resonates with me today.   Michael Hingson ** 09:44 Well, yeah, and you know, we're, we're constantly evolving. So you can, you can think about that, and you can think about what might have been, but at the same time, the the real issue is, what have you learned? And. How can you now take it forward? And I think, as I said, that's all about embracing the adventure,   Louise Baxter ** 10:04 absolutely, absolutely and so absolutely take that forward,   Michael Hingson ** 10:09 yeah, which is really what you have to do. So you went to college, I assume, yeah.   Louise Baxter ** 10:15 And I actually went part time at night, so I actually went straight into a work environment. And for an organization, and was in the marketing team, just doing basic clerical work, and then I studied part time at night, so did a bit differently.   Michael Hingson ** 10:33 Yeah, well, did you end up eventually getting a degree? No,   Louise Baxter ** 10:37 I have no degree. Which is, which is something that's not, is very unusual in the United States. I know, oh, I don't know   Michael Hingson ** 10:49 that it's that unusual. But the the other side of it is that what you learn and how you put it to use and how you evolve is pretty significant. And that's, of course, part of the issue. Not everyone has a college degree, and sometimes the people with college degrees aren't necessarily the the brightest spots in the constellation either. Absolutely, it's,   Louise Baxter ** 11:13 yeah, there's a lot through lived experience, but I have, yeah, I've studied at various times, and most recently, I was awarded a scholarship. And I've had the experience of doing two short courses at Stanford University in the States, and I'm now on the board of the Stanford Australia Foundation, and so that's been a wonderful experience as a mature age student.   Michael Hingson ** 11:42 That's fair. Yeah, I just recently was inducted into Phi Beta Kappa, which formed the chapter at my university the year I was leaving, so I was able to go to the organizing meeting, but that was it, because then I got my master's degree and left and through circumstances, it was learned that all that happened. So last year, I was called and asked if I wanted to become an alumni member. So I got to be so I finally got to be a member of fraternity. Well, there you go. Congratulations. Well, it's a lot of fun, yeah, and I, and I treasure it and honor it a great deal, and spent a day down at my old university. I haven't really spent a lot of time there since graduating, well, back in 1976 with my master's degree in some business courses. So it's been 48 years. So there you go. Time flies. Well, so what did you do? So you you were working in the marketing world, in a clerical sort of thing, and what did you do from there? I   Louise Baxter ** 12:55 then became an assistant brand manager, a brand manager or product manager, whatever you want to call it, and I worked at Reckitt and Coleman. I worked at Johnson and Johnson and at Arnot snack foods. And Arnot snack foods was interesting because it was a joint venture with Pepsi foods from the US, because they were interested in the biscuit technology from Arnott's, and Arnot was interest interested in their snack food technology. And so what we had was a situation where we were sharing our expertise, and as a result, I was on the team, and we launched Cheetos, Fritos, Doritos into Australia, so they didn't exist here prior to that. Obviously Johnson and Johnson also, you know, big multinational, as is reckoned and Coleman. And then, after a number of years working on client side, I decided I wanted to move to the agency world. And I moved to Leo Burnett advertising agency, where I stayed for a decade. I was on the board there. I managed accounts like the Proctor and Gamble and kill on businesses as well as local businesses like tourism businesses and and wine so hospitality businesses here in Australia, very big wine company and and also the United distillers business back then. So had a lot of experience from both the client and agency side of working on big brands and growing big brands, which I absolutely loved, and we had a lot of fun, you know, along the way, in those days at all of the organizations where I worked, I made a lot of friends, and it's always important to have great friends from those experiences. And then I considered I actually left after i. Left Leah Burnett, I started an agency with two other people that's called Brave New World, which still exists to this day. I haven't been part of that for a long time, and then I had this moment of considering that I could potentially do something more worthwhile with my skills than than selling the products I'd been selling for all those years, and that's when I first made the decision to move to the what I referred to as the profit for purpose sector, and moved to Starlight in a role, and at that time, that was just a six month maternity position role. And I did that because I had great experience of brands from the client and agency side and promotions, so above and below the line. Promotions. I had worked on promotion supporting charity so cause related marketing campaigns. And I felt that the one thing I was missing if I wanted to go back into a corporate, into a corporate social responsibility role. Was that experience of working in a charity, and so I thought at that stage that my, my of journey was going to be back to a corporate because at that time, if you think this is over 20 years ago, triple bottom line was, and the third sector was really becoming important to organizations and to corporates. And so I thought I'd take my skills and go back to a corporate what I did instead was I went to starlight, as I said. It was a six month contract, but after three months, then CEO came out and said, What would it take to keep you here? I loved what I was doing, and I stayed at Starlight. I did stay for six, seven years. I then left and went back to corporate world, and I came back to starlight. So I left at the end of, what am I of? I left at the end of 2007 I came back in 2009 so I had that experience of back in the corporate world, and I came back as a CEO. It's   Michael Hingson ** 17:20 interesting. You started out in, as you said, in clerical work, but you started out in marketing, which, which you liked, what, what caused you to do that? Why marketing? Why marketing and sales, if you will?   Louise Baxter ** 17:33 Well, I love, I love marketing. I love brands, and I love the fact that, you know, brand is a living and breathing thing, and you can grow and change a brand. And I love, I love all the learnings around consumer insights. That was my specialty within marketing. So actually understanding that consumer behavior, and what I say about marketing is it's, it's hardly rocket science, because if you look at a young child, they recognize that they speak differently and use different language and words, etc, when they're speaking to their friends, when they're speaking to their grandparents, when they're speaking to their teachers, when they're speaking to their siblings, and so already, the concept of I have a different consumer in front of me, and I need to change my language and what I'm saying and my communication skills. Need to tweak. A child understands that from a very early age. So when I think about marketing, that's what you're doing the whole time. You're changing what you're the what you're saying and the way you say it, so that you engage more strongly with your consumer, and that's what I love about it, because communication is just so powerful, and you can take people on a journey. I'm also you know you can change behavior before you change the attitude, but ultimately you can move people and kind of change their thinking and their their their habits.   Michael Hingson ** 19:11 What's a really good example that you participated in of that I love a marketing story, loving sales and marketing as I do, I'd love to hear a good marketing story. Um,   Louise Baxter ** 19:22 well, there's, there's, there's quite a few. And I'll, I'll give you one. There was, I used to work on all the roads and traffic authority business, and at that stage, we were responsible for handling all the campaigns, from speeding to seat belts to drink driving, etc. And what was really powerful about those was your results were that every day you came into work and the road toll was there, and the road toll was, you know, up or down. And to work on campaigns which, over years, reduced the road toll because of the messages that you would keep. Communicate to people about speeding, etc. So whether people believed that they should be going, if you know, 10 kilometers slower in that particular zone or not, the messages of you know of penalties being caught, whatever the messaging you used to slow them down in that moment worked, and that saved lives. So, you know, that's, that's an example. I also worked on brands such as Special K, you know, and and for me, seeing, we created a fantastic campaign here that ran for about 20 years, and it was based on the the traditional Special K ads where women would wear clothes that they had years ago. And this one was about a mini skirt, but it was done in such a way that the woman was Stuart was the strength in the TV commercial. She was the lead. And that grew the business, and grew Special K at that time, at like, three times the market average for any, you know, product growth. So to see those things, and what I love is the results. And you you get it very strongly in those moments and and it's exciting.   Michael Hingson ** 21:17 You mentioned having been involved with working with Fritos and so on, which strikes a nerve when I lived in New Jersey, somewhere along the way, ranch flavored Fritos came into existence, but they didn't last very long, and I miss ranch flavored Fritos   Louise Baxter ** 21:34 we used to do when I worked on those snack food brands. We did so much testing and to to create tastes that are suitable, because tastes do change significantly, you know, region to region, and so ensuring that we had exactly the right flavors that would resonate and and sell here was really important to us. But along the way, we had some shockers, and we did have a lot of the specialist from FRITO lay in the states out working with us to craft those flavors. So we eventually got ones that worked here and for this region.   Michael Hingson ** 22:13 Yeah, and I'm sure that that must be what what happened that ranch flavored Fritos just didn't sell enough. In   Louise Baxter ** 22:20 cell Michael, you didn't have enough friends,   Michael Hingson ** 22:23 I guess not. Well, we didn't know enough people in New Jersey. What can I say? But, but we contributed as much as we could. My wife and I both loved them, and we we bought ranch flavored Fritos every chance we got. But unfortunately, that really probably wasn't enough to keep it going. So we, we mourn the loss of ranch flavored Fritos. But you, you did that, and it's interesting, because if I were to bake this observation, in a sense, although part of your job has changed, part of your job hasn't changed, because it's still all about marketing and educating people. Of course, now you're on the not for profit side, but that's okay, but what you're doing is teaching and educating, and now you're doing it for more of a social cause than a profit cause.   Louise Baxter ** 23:21 You're exactly right what we're doing every day because is, we're marketing our organization, and it's all about communication, and that communication might be very different with, you know, high net donors to community groups who support us in terms of how they connect with us. The impact stories are the same, although you also learn that certain individuals might prefer programs that support children, or might support prefer programs supporting older people, older children, or might support programs that support our Aboriginal and Torres Strait Islander children. And so you learn that through all your discussions. So it's all about hearing, because marketing is about really listening and and so I am still, you know, everything we do is about really listening and really hearing from the kids and the young people we support. You know, we need to listen to their situation and what, from our program's perspective, is working for them. So I feel it's very, very similar to what I did, because I was a product manager, so I was always listening to our customers to create more relevant products, and then communicating to people so that they we could sell those products. And the difference here is, back then they were the same people, so you would listen to your customers, then you'd be selling to them. And now what happens is our customers are the children and young people who are seriously ill and hospitalized, and our customers, the people where we're getting the funding from, are the donors who. Support those programs. So you break it into different groups, and we have far more stakeholder groups that you're managing in the profit for purpose sector than you do in the for profit sector. But that keeps it   Michael Hingson ** 25:14 interesting Well, so what is in in what you're doing today? And I'd be interested to to hear a contrast. But what does what does success mean to you today, and what did success mean to you when you were in the marketing world?   Louise Baxter ** 25:30 I think that that's always, you know, being the best you can be, and achieving the the metrics you need to achieve. So that's not changed, and always having really positive relationships with, you know, and partnerships. So for me, none of that's really changed. And I think that, you know, authenticity is very, very important. And so I constantly say, you know, with me, what you see, what you get, I'm the same person, no matter if you're a friend, a colleague at work, whatever, and I think that makes life much easier than if you were different people in different spaces. So I think there's a there's something that's very consistent about that. And I, I am that kind of person who doesn't take no for an answer. It's just okay. That's that's a bit trickier, but how can we get that done? So I'm always, always been solution focused, and I think that's been that's really important. And I think, you know, Obama has made comments about the type of people he wants to employ, people who get stuff done, and that's that's exactly me, and who I look to work with. So none of that has changed, but for me, it's now incredibly important. We're changing lives every day, and I think that what Starlight does in this country is we believe that that happiness in childhood matters, because happiness in your childhood is the strongest determinant of how you perform in your education, your employment, and with long term healthy life behaviors, children who are seriously ill have their ability to be happy significantly impacted. And so what we do is we sort support them with a whole range of programs. And I can talk about our theory of impact, but it builds their well being and resilience. And I know that that that you talk a lot about, you know about fear, and I think resilience is that thing that that gives you the strength to move through those things that may be frightening to you at some stage, and kids who are seriously ill are going through so much that is unfamiliar and frightening to them and painful. And so Starlight has been creating programs which are all about positive psychology and built on the tenants, if we can build, if we can distract a child by something that's positive help them to look forward to something positive. On the other side of treatment, it changes their engagement with their health care, and it changes their health outcomes for a positive and so that's incredibly important, and we were using this a decade before Martin Seligman even coined the phrase positive psychology and and now as as clinicians recognize, and they've recognized this for a long time, but are increasingly recognized the ways this this can be used to create improved health outcomes. And let's face it, you know, healthcare is one of the most innovative, fast moving sectors you can possibly work in, and clinicians have changed and improved health outcomes for every illness and disease you can possibly think of, and that's amazing. And so Starlight has been part of that improvement in healthcare, but the recognition that your mental health and well being is completely connected to your physical health and well being. And so while the doctors and nurses the clinicians look after the physical Starlight is engaging with the child within the illness and helping to lift their spirits, support their well being, resilience, giving back that joy of childhood. Because, you know, a clinician once said to me, Louise, in treating their illness, we steal their childhood. And so what we're about at Starlight is giving those kids back their chance to simply be a child and have that fun of childhood, which is where we started this conversation. You know, childhood should be about fun and having no inhibitions and not worrying, not a care in the world. And children who are seriously ill live in a very kind of adult world where they're dealing with concepts such as life and death. And that's not where any child should really be.   Michael Hingson ** 30:05 So when you're when you're dealing with a child, what, what? What do you do to bring the child back to the child, if you will, as opposed to all the the challenges that they're going through? Because certainly, when you're dealing with a disease like a cancer or whatever, it is, a very tough thing. So how do you bring that child back to being able to be a child at least for part of the time?   Louise Baxter ** 30:32 And that's, that's, you're absolutely right. It's about moments, because, and we talk about moments which matter. You can't do it for 100% of the time, but if you can lift that child and distract them and take them away from that, even if just for a moment, it changes everything. And I, I we have a whole range of programs that cater for this, in hospital and also in community. And last year, we created nearly 2 million so it was 1.9 million positive Starlight experiences for children. And that's the way we talk about it, because they're all so different. But we work in three general areas, and that is, we transform, we work in partnership with the clinicians to transform the healthcare experience, and we even build physical spaces in the hospitals, all the children's hospitals in Australia, which are manned by a character called Captain starlight. So we employ nearly 200 Captain starlights, who are all professional performers, and they work with the children, and they engage. They don't perform, but they use performance skills to engage with the child and the child's imagination, because a couple of things about children is that they are in they have incredible imaginations, and they are also easily distracted. And one of the things about most parents is they they try to work out how they keep their child focused? Well, we use the fact that children can be intensely distracted for good. So, you know, for example. So talking about that transforming the healthcare experience, some of our captain starlets will actually work in a treatment space with the clinicians, and they know how the treatment is going to unfold. Not so they could ever perform the treatment, but be so they know when to distract the child, when to keep the child very calm, etc, throughout that procedure. But let's say it's a burns dressing change that to a child. The pain of having a burns dressing change is like having your skin removed every time the dressing has changed, and what we do is we have our captain starlights there, and children don't have the psychology of pain in their mind. They will be intensely distracted, and their pain threshold then increases by up to 75% by simply distracting them, which means then they don't need to have an anesthetic for their treatment, which means that that child may not have to stay in hospital overnight because of that anesthetic and etc. So by using the power of a child's mind engaging with them, we can change that scenario. They won't feel the pain. Now, for an adult, that sounds weird, because if we were having that burn stressing changed on an arm, even if someone was distracting him, we'd be waiting for the pain, whereas a child just gets absorbed in the distraction and is not waiting for the pain. And so that's the difference. So we transform the healthcare experience, we provide opportunities for children to connect, because social isolation is one of the key issues associated with serious illness and treatment. They're pulled away immediately from their local friends and family, often into, you know, a hospital that's in the city, and that's the way our healthcare system works. The big children's hospitals are in the cities. The kids come out of regional areas and into that so they're away from everything, all their friends that their bedroom, everything that's familiar, and so that social connection is really important. That's part of what we do in our Starlight Express rooms, which are in every Children's Hospital. They also are TV stations within those hospitals and broadcast to the bedside of the child. So if the child's too sick to come into the Starlight Express room, they can be part of that and have that social connection from their bedside. So quizzes, for example, are really important for us, and we run a quiz every day, and sick children have lost that ability to compete in so many ways and have fun and have that little banter that you have with people when you are competing. Yet a quiz brings that all together. And we often have, we always have prizes, but it means a child in their bed who can't physically come into another space with another child for issues in terms of their illness and and. Um and infections and cross infections, etc, they can still be involved, and they can win the quiz, and, you know, be on television and chat with the other kids. So those things are very important. And we also promote entertainment, because entertainment is a great way of of distracting children. And so we talk about what we do. We transform the healthcare experience. We provide social connection that's so missing, and moments of entertainment. And our program sometimes deliver all three, but they're created for one specific reason, and so we're all about having fun. And for me, when I see a child come into a Starlight Express room, especially a child who's recently been diagnosed, you can see they're often in a wheelchair. They're holding an IV drip. They have their head down, their shoulders down, they have the weight of the world on their shoulders. They're looking like no child should ever look and you see this child come into our space and start to lift because a Starline Express room is a haven away from the clinical nature of the ward. They start to lift. They see the space. They see the captain starlights, and for me to observe that same child, 510, 15 minutes later, roaring with laughter, completely forgetting where they are and why. That's the power of starlight, and that's what we do through all our programs every day. And that moment lifts that child and gives them, builds their resilience and gives them the ability to go back into that next round of treatment, surgery, etc. So it is in that moment, and it changes everything.   Michael Hingson ** 36:40 How does the starlight experience differ in America and our healthcare model here as opposed to in Australia? Do you have any idea?   Louise Baxter ** 36:52 Yeah, well, we have, we man all of the spaces in our hospitals. So the hospital, when a new hospital is being built, they they they allocate a section that is the Starlight Express room space. We then build the Starlight Express room, and these are quite large spaces, and then we man it with our own paid team members and volunteers that would never happen in your healthcare system, just with legal issues and liability, etc, you'd never see that happening in in America. So that's, I think, the key, the key difference from things that we do in Australia, we also are a wish granting organization, and we are the largest wish branding organization in Australia, and we have programs called we have a program called Live Wire, which supports young people, so teenagers and up to the age of 20, and that is in hospital. So we then don't have Captain starlights. We have live wire facilitators, and then we have live wire online. We also have a virtual Star LED Express room, which we created and trial during COVID. Because obviously everything around the world and definitely in Australia, was in lockdown, and our programs were an essential service in the children's hospital, but we were restricted, and so we'd been toying with the concept of a virtual Starlight Express room for a long time, and so we used COVID as that opportunity to trial that, and we trialed it. It was very successful, and we're now rolling planet Starlight into every hospital across Australia. All people need there is a QR code. And so we put up beautiful posters, which are also games that kids can play that has a QR code, and they can go directly to Planet starlight. And planet Starlight is set up has live shows of Captain starlights during the day, but also games kids can play directions, how to do art. So if a child's seriously ill, but at home or in another hospital, they can do all of this stuff. And it's it's not that you need a full tank kit. We do it and understanding that children will be able to work with what they have that's near to them. We even have things like I spy for an emergency room space so that kids can stay distracted, no matter what part of a hospital they're in. We also now support families who are in at home palliative care, because 70% of children in this country who are in palliative care are at home. That's not necessarily end of life palliative care, but palliative care can go on for a number of years, and those families are incredibly alone and isolated, and so our Starlight moments program delivers things to uplift that family and have them know that someone's thinking of them during this time. And. Again, it is those moments which really, truly matter.   Michael Hingson ** 40:05 So, um, how did what? What do you know about how it works here, or what actually happens in America? Do you have any real notion about that? I mean, I understand all the legalities and all that, but how does it differ what? What do they do here to be able to foster that same kind of climate. Yeah,   Louise Baxter ** 40:22 they're still about happiness matters, right? Which is fantastic, and they do that with, I'm trying to think of the name now Fun, fun boxes that they have delivered into hospitals with toys, etc, for kids. In some hospitals, they are able to do a refresh of a playroom to make it a starlight space. But it's then not like ours are manned every day with team members. They have little carts that help kids transport round the hospital. So yeah. So they have a whole range of things that they can do within the limitations of the different health system. It   Michael Hingson ** 41:06 must be a real challenge to keep up the spirits of all the people who work for starlight. How do you keep a positive work environment and keep everyone moving forward and hopefully reasonably happy in what they're doing, because they they have to see a lot of challenges. Obviously, yeah,   Louise Baxter ** 41:26 we we're authentic with our commitment to positive psychology. And so getting close to 15 years ago, we started working with a group here in Australia called the positivity Institute, and we started training all of our team members. So every team member who joined Starline is trained in the tools of positive psychology, because you're absolutely right. And I use the airplane analogy, you know, if the plane's going down, you're always told that you put your you have to put your oxygen mask on yourself, because if you don't put it on yourself, you're of no use to anyone else, and POS, psychs like that, you have to care for yourself. And self care is so important, because if you are not caring for yourself, and if you are not topping topping up your own cup, then you're of no use to support and coach and help other people, and so we have positive psychology is the one authentic thing that, just you know, moves right through our organization. It's at the heart of everything we do for the children and young people. And importantly, every question we ask ourselves about every business decision is, will this improve the way we support the seriously ill children and young people, yes or no, and then what we do is we carry that through, because for us to be able to provide the support we do, and you're absolutely right, working often in very challenging situations, we need to know how we can look After ourselves. So POS site flows through the whole organization, and we are an organization that is a great place to work in Australia, there's actually, you know, a survey that's done annually, and corporates and other organizations are ranked, and we're always in the top group of performers there. So it's, it's also very critical to maintain a high performing team, because we need to be sure of able to have our team bring their best self to Starlight every day. And that's what post psych does for us. How does   Michael Hingson ** 43:37 that work? What? What do you do? I mean, you, you obviously have people who go into situations and they get hit with so many sad sorts of things, but obviously you're able to bring them out of that. How do you do that? Well,   Louise Baxter ** 43:52 as I said, Everybody's trained up front and recognizes the tools or has the toolkit for prossite, but we don't just leave it there. So the people who are working in hospitals have daily debriefs. They have a support crew from an employee assistance organizations who work with them. That's the same person who works with those teams. So they then have weekly debriefs, monthly, quarterly. So we're onto it. It's, it's, it's a, May, it's a, it's a, it's very strategic in the way we support them, and it's very considered. And so that support is there for people on a daily basis. So   Michael Hingson ** 44:35 you, you, I'm just thinking of a question I'm going to ask, you're doing a lot with children and all that, which I think is really great. Is there any chance that this kind of approach could also work for older people, adults and so on?   Louise Baxter ** 44:57 Absolutely, and it. It would also work. I mean, we're working with seriously ill, right, and hospitalized children, but it would also work with group, other groups of vulnerable children. So, you know, happiness and positive psychology is something that works for everyone, quite frankly. And so one of the things that's a side benefit of starlight being in a hospital is it lifts the morale of the whole hospital team. So the hospital, the hospital team, is happier. Because if you think of working in a children's hospital, if Starlight was not there, it can be a pretty dour place, and the challenges are every day, but with starlight, they're lifting the spirits, having fun, being silly. It changes everything for the clinicians I know, I've been at the door of a lift, an elevator, as you would say, and and before the lift, the doors open. A doctor who's been waiting there, notices that two captains walk up to hop in the elevator and and the doctor will say, I'm taking the stairs. I never know what those guys make me do between floors, but laughing. So you know, our captain starlights are about that fun. And the thing about Captain Starlight is they come from Planet starlight. So there's a mythology around them, and they fly to planet earth every day in an invisible rocket ship that lands on the roof of the Children's Hospital. And the great thing about this is that the children are then in the gun seat in because they understand everything about Planet Earth, and the captains don't. So the planet the captains will do silly things like pick up a pen and use it like a telephone and go, Hello, you know. And the children will go, No, not that. So it's that merge of slapstick and kind of vaudeville and the child engaging with the child. But they will, can they? Our captain? Starlets will do that silliness with doctors and nurses too, which is also hilarious. And that's the comment from the captain from the doctor. So Right? It keeps the morale of the entire hospital, because, you know, it changes from having children who are crying and distressed and frightened to children who are roaring with laughter, um, despite the fact that they're seriously ill, that's great.   Michael Hingson ** 47:25 How can we bring that to adult patients?   Louise Baxter ** 47:29 Well, do you know what I've been working or I've been walking with our captain starlights as they've had to move through an adult part. You know, some of our hospitals are adults and children's and then the youth are on the other side. As we've walked through, an elderly person stopped and said, Hey, captain, could you sing me a song? And so they had their ukulele there, and they launched into, you are my son. I think he might have requested, You are my sunshine. And you can see immediately the change in the person. So it, it is something that definitely works, but at the moment, we don't have the funding to meet all of the need that we have for children and young people. So while it's, you know, potentially a great concept, it's, it's not something that we can move into in the the immediate future. Yeah,   Michael Hingson ** 48:24 and you can only do what you can do, but it would certainly, it would seem to me be exciting if people would bring more of those programs to adults too, because adults could could use it. And I'm sure you know that I'm not saying anything magical at all, but I would think there are ways to bring a lot of this to adults that would help lift their spirits. I know when my wife was in the hospital, it was very boring for her. Now she was in a wheelchair, so she was in a chair her whole life. So she had other challenges being in the hospital when she needed to use a restroom or have help with a bedpan, sometimes it took a while and so on. So just a lot of things that could have been better for her, that I think would have made her experience better. And I realized that she was probably, in a sense, a harder case than some, but still, it would just be so nice if we could do more to help all of the different kinds of patients in hospitals and make it a better experience for them.   Louise Baxter ** 49:23 Yeah, that's that's what we're doing about, about changing that healthcare experience,   Michael Hingson ** 49:29 yeah. What about the whole concept of diversity, equity and inclusion and so on? How do you deal with a diverse population? So for example, in all the things that you're talking about, what if you discover that one of the children that you're dealing with is blind in the hospital? How do you adapt so that they get as included as other people in the things that you're doing? Yep,   Louise Baxter ** 49:53 we have. All of our team are trained in dealing with. Children who are blind, who are deaf. We actually recently had training, and we had our captain starlights. They were all blindfolded, and they were going through sensory experiments to teach them how they can better use sound and other things to work with children. So So our team is trained across all of those different areas, because you're right every day, we do deal with children who are deaf, who are blind, who are in wheelchairs, who are non verbal, who are on the autism spectrum, but all of those things. So we have to have teams trained. Our team is trained to understand how they can deliver an exceptional experience to those children, as well as children who don't have those differences. So   Michael Hingson ** 50:56 clearly you have a we got to get it done. Got a really positive attitude to get things done. Where did you learn that attitude? Because that's a very positive thing that I think more companies and more people in general ought to learn. The whole concept of, we're going to get it done no matter what it you know, I don't want to say no matter what it takes, but we're going to get it done, and we're very positive about that. Yeah,   Louise Baxter ** 51:25 I'm not sure that I learned it, but I think that there are people in life who you see that way. I always, I always jokingly call it waiters with their heads up, because, you know, you see when you're in a restaurant often, there's those people who walk past your table and don't pick up the dirty plates, who aren't looking for things to do. And then there are those other ones who you can see are going from table to table, doing stuff everywhere. And I always say they're the people I want to employ, the waiters with their heads up. So I think it's an attitude you have in life. And you can either kind of say, well, that's a challenge, and that's difficult, but how can I get that done? Or you can say, well, that's difficult. I just won't do that anymore. And and, you know, we need people who want to get stuff done and who always have a pot and having a positive attitude just makes you feel so much better than dwelling in the negative. And you know, I hate people who are always who those negative Nellies or nets or whoever they are, and they bring you down. So positivity is something that I think helps all of us every day. And why wouldn't you choose to be positive? Yeah,   Michael Hingson ** 52:37 and it is a choice. And the reality is that no matter what goes on, I think we can choose to be positive. One of the things that I've been saying for many years, that I learned because of the World Trade Center, basically, is don't worry about what you can control. Focus on what you can let the rest take care of itself. We're so worried about every little old thing in the world that we don't tend to be positive about anything, and that doesn't help any of us. No,   Louise Baxter ** 53:07 I think that being positive is so incredibly important. It makes you feel better and happier, makes everybody around you feel better and happier. So why wouldn't you do it? And I actually use this at Starlight too, because sometimes team members like you reach a point in your in your work life, and I did. I left Starlight because I needed a new challenge, and Starlight didn't have that challenge for me. So why hang around and become that disgruntled person in the corner who's just trying to pull everybody else into their negative little corner and finds fault with everything the organization does. Why would you stay? You know, and if you leave in that instance, you go to somewhere where you can contribute, and you feel great. You're doing a great job. The organization gets someone into your role who really wants to be there, and all that negativity stops. So in positive psychology, the end game is flourishing. And so I jokingly say at my team all the time, if you don't want to be here anymore, if you're not feeling challenged, please go flourish somewhere else. Don't stay here and become that negative person who tries to bring everyone into their negative corner. It's just not good for you or anybody else. So, yeah. So, so the Go flourish somewhere else is a bit of a joke that people say they're going to have printed on my coffee mug at some stage.   Michael Hingson ** 54:30 Well, you went away, but you also came back. That's   Louise Baxter ** 54:34 right, that's right. And so I went away because I needed a new challenge at that stage. And that challenge, potentially, was the CEO role that it wasn't available then. So I went and I did something else that I loved. And then, you know, the board came back to me some time later and said, Would you come back as CEO now? And I said, Yes. So there you go. And then I'd had a different experience, which actually helped. Me to be a better CEO. So as you say, if you're always moving forward, if you don't get hung up about things, and if you choose positivity, that really can set you up for a much better life. What   Michael Hingson ** 55:13 are some of the challenges that Starlight is facing in Australia today?   Louise Baxter ** 55:19 I think that for us it's a nice challenge, because as clinicians recognize the power of positive psychology and the power of the mind in improving health outcomes, they're very creative, and they're coming up with more and more ideas as to how star lack could be used, but we can only deliver if we increase our funding. And obviously, I think globally, communities are under pressure financially, and so those things kind of don't work together. And that's that's a challenge for us. I think we live in a world of increasing complexity and compliance and and we need to within that, ensure we meet the requirements and the criteria, but we do it in the simplest possible way, because simplicity is better for your mental health. It's more effective and efficient. And so sometimes within the the complexity of compliance, people are on making things even more bureaucratic than they need to. So really keeping things simple, I think, is is important against the backdrop of what's happening. And the exciting thing is we work in the sector of health care. And health care is always changing, always improving and and that's a great thing to be part of. What   Michael Hingson ** 56:48 do you think are well, what would you tell somebody from, let's say, one of your former jobs in marketing and so on, what kind of advice would you give them based on what you now know as being the CEO of starlight, for, my gosh, what? For 15 years, 14 almost? Well, 15 years, yes, almost 16 years. Yeah,   Louise Baxter ** 57:10 I think that. I think people have to be true to themselves. You know, you have to be authentic. Choose positivity is something that I would always give advice around, because, as you said, it is a choice, and I fail to understand why everyone, anyone would choose the negative, yeah, side of that equation and really focus on getting stuff done. So never sit back and be lazy. Always be working to be that, that person who thinks about themselves others and cares and gets it done,   Michael Hingson ** 57:55 yeah, we we spend way too much time, because I think we're taught so much to be negative when we don't get taught nearly as much about being as positive as we can be. I know that my parents were always encouraging to me and my brother. I'm not sure my brother always got it quite as much as I did in terms of understanding it, but we were, we were taught that positivity was a choice. We were taught that being innovative and moving forward was a choice. And we also were encouraged to make that the choice that we made too, which is part of the issue, yeah,   Louise Baxter ** 58:37 excellent. And the other thing is, I would say, Do not be a perfectionist. I'm an anti perfectionist. Yeah, I agree. It gets you nowhere. Doesn't exist. And you know, especially in this day, where we can move, and we're very agile, kind of, I say 70% out, because if you say 70% and out, it means people will probably go to 80 or 90% but those people who, if anyone in a in an interview, proudly tells me they're perfectionist, they're gone because all they do is drive themselves and everyone around them crazy. So I don't want to have them in the organization. It   Michael Hingson ** 59:17 seems to me that the thing to say is that I will always do the best that I can do, and I will always give at least 100%   Louise Baxter ** 59:25 Absolutely.   Michael Hingson ** 59:28 Yeah, perfection is something I don't think most of us understand anyway, but if we give it our best, probably we'll achieve perfection, in a sense,   Louise Baxter ** 59:37 yeah, and get it done and get it out, get it happening, right? Because the thing is, if it's not, if it's, you know, if it's not, if it's not perfect, you get it out and you get to use it, and you learn so much more. So you got actually a better shot at getting it towards it. You can tweak it after,   Michael Hingson ** 59:55 yeah, well, well, market, well. And what you do. Do is you do the best that you can do, but you're if you're wise and good leaders. Know this. You also work with a team, and sometimes somebody else on the team can take the lead and enhance what you're doing, which is always a good thing.   Louise Baxter ** 1:00:15 Absolutely, you've got to have way smarter people all around you? Yeah,   Michael Hingson ** 1:00:22 I don't think there's anything wrong with having smarter people around you. Your your smarts is in bringing the team together.   Louise Baxter ** 1:00:29 Yes, that's right. So   Michael Hingson ** 1:00:33 what can you think other regions and countries learn from the challenges that you're facing?   Louise Baxter ** 1:00:40 I think we have, I think the world is so consistent in this day and age more than it's kind of ever been. You know, when you travel, you know, you seek out those places where we're different. Of course, we're different, but there's a lot more that's the same in this day and age than there ever has been and, and, you know, in some instances, I think that's quite sad, yeah, but there's much more consistency. So I think that there's, and there's always something that we can learn from each other, always. And that's what I look for. I'm excited by up learning things and you know, and and something that doesn't go according to plan is fabulous, because you learn so much more from that than something that just smoothly goes along and does everything you thought it would do.   Michael Hingson ** 1:01:35 Nothing wrong with learning from things that don't go well. I don't like the term failure and even mistakes, I'm not a great fan of but I think that what happens is that things don't always go as we plan. And the real question is, what do we learn from it? Absolutely which is, which is so cool? Well, Louise, this has been absolutely fun to be able to spend all this time with you. Now it's 10 in the morning where you are, so we should let you go do other things and get something done today. But I want to thank you for being here, and I want to thank all of you who are listening for being a part of our podcast today. I'd love to hear your thoughts about what Louise had to say, and I hope that you will communicate with her. And that's a good point. Louise, how can people reach out to you if they'd like to talk with you and maybe learn more from you, and what you have to say, I'm   Louise Baxter ** 1:02:27 on LinkedIn. So if, if those listening are on LinkedIn, you can find me. Louise Baxter, Starlight, Children's Foundation, Australia and or you can go to starlight.org.au, we if you're looking for us, our website, and you'll find me through that as well. Cool.   Michael Hingson ** 1:02:47 Well, I hope people will reach out. And if you'd like to reach out to me, and I hope you will, you may email me at Michael, H, I m, I C, H, A, E, L, H, I at accessibe, A, C, C, E, S, S, I, B, e.com, and you can also, of course, go to our podcast page, w, w, w, dot Michael hingson.com/podcast, and Michael hingson is spelled M, I, C, H, A, E, L, H, I N, G, s, o, n.com/podcast, you can listen to all of our podcasts there. You can reach out to me. There lots of things you can do on the web. It's an amazing thing to be able to do things on the web. I also would really appreciate it if when you are thinking about us, if you'll give us a five star rating wherever you're listening to us or watching us, we really appreciate your ratings and your comments. So please do that. If you know of anyone who you think might be a good guest, and Louise, you as well. If you can think of anybody else who we ought to have on unstoppable mindset, would definitely appreciate you introducing us. We're always looking to have more people to come on and tell their stories and talk about what they do. That's the best way to learn, is learning by listening to other people and them telling their stories. So hopefully you'll all do that and again, Louise, I want to thank you for being here.

In this episode of the HR Leaders Podcast, we sit down with Udayan Dutt, Vice President of HR at Reckitt, to discuss how leadership, culture, and employee wellbeing can coexist effectively in an entrepreneurial and high-performance environment. Udayan shares insights from his extensive HR career, detailing Reckitt's journey of cultural transformation and how key leadership behaviors drive sustainable growth and innovation.

Frederic Fernandez is one of the most respected voices in FMCG. Through his consultancy, Frederic Fernandez & Associates, he partners with Fortune 100 FMCG companies, helping them navigate today's complex and rapidly evolving landscape. Beyond his consulting work, he has built a strong following through his insightful LinkedIn analyses, where he dissects industry trends and company strategies with precision. Most recently, he launched a podcast featuring in-depth conversations with FMCG CEOs. In this conversation, you'll hear about the top trends affecting the industry, such as CEO churn, Marketing, eCommerce, Post-COVID hangover, as well as a deep dive into Personal and Home Care companies like Procter & Gamble, Reckitt or Unilever. Follow Frederic Fernandez on LinkedIn: https://www.linkedin.com/in/fredericfernandez/  His LinkedIn Newsletter: https://www.linkedin.com/newsletters/7045696201089785857/  The Growth CEO Podcast (YouTube Link, also available on major podcast platforms): https://www.youtube.com/@TheGrowthFMCGCEOPodcast/videos  More Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/   Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian

n the latest edition of Omni Talk's Retail Fast Five sponsored by the A&M Consumer and Retail Group, Alvarez & Marsal, Mirakl, Simbe, Infios, and Ocampo Capital Chris Walton, Anne Mezzenga, along with guest hosts from the Alvarez & Marsal Consumer and Retail Group Chris Creyts and David Schneidman break down the week's retail news. In this short, they cover: Buying or Selling: Reckitt's Claim AI Has Reduced Product Development Lead Times By 60% For the full episode head here: https://youtu.be/zoe5hsCC9jU

In this week's Omni Talk Retail Fast Five news roundup, sponsored by the A&M Consumer and Retail Group, Simbe, Mirakl, Ocampo Capital and Infios, A&M's David Schneidman and Chris Creyts joined Chris and Anne to discuss: - CVS Health's rollout of “mini-stores,” i.e. smaller stores with pharmacies but a limited retail selection - Loblaw identifying U.S. made products at shelf with a new tariff symbol - Google Shopping's new AI search features - Reckitt's claims that it has reduced product development lead times by over 60% with generative AI - And closed with an examination of Portillo's launch of its new loyalty program, not through an app, but through a digital wallet There's all that, plus Blue Steel, airline preferences, and moonlighting as social media influencers. Music by hooksounds.com

APAC stocks traded mixed albeit with a predominantly positive bias after the constructive handover from Wall St.White House said they will give a one-month exemption on any autos coming through USMCA.US President Trump is reportedly considering agricultural carve-outs for Mexico and Canada tariffs, according to Bloomberg.European equity futures indicate a positive cash market open with Euro Stoxx 50 future up 0.7% after the cash market closed with gains of 1.9% on Wednesday.DXY remains on the backfoot, EUR/USD has extended its rally onto a 1.08 handle, Cable has breached 1.29 to the upside.Bund futures continued its downward slide after German yields surged by the most in a day since the 1990s.Looking ahead, highlights include Swedish CPI, EZ Retail Sales, US Initial Jobless Claims, Atlanta Fed GDPnow, Canadian Exports/Imports, ECB & CBRT Policy Announcements, Special European Council regarding Ukraine and EU Defence, BoE DMP, ECB President Lagarde, Fed's Waller, Bostic & Harker, Supply from Spain, France & US.Earnings from Deutsche Post, Merck, Lufthansa, Zalando, Reckitt, Admiral, Rentokil, Entain, Melrose, JD.com, Kroger, Broadcom, Costco & Gap.Read the full report covering Equities, Forex, Fixed Income, Commodites and more on Newsquawk

At BRAVE COMMERCE Live in 2024, leading experts in media investment, Farrah Linden, Media Director at Wella Company, and Josh Cierski, Associate Director of Media at Reckitt, engaged in a candid debate on the evolving dynamics of brand media and retail media. Moderated by BRAVE COMMERCE hosts Rachel Tipograph and Sarah Hofstetter, this insightful discussion unpacks how brands navigate budget allocation, performance measurement, and strategic alignment in a rapidly changing retail landscape.Farrah and Josh share how their organizations structure media investments, the challenges of defining retail media within broader marketing strategies, and the increasing role of first-party data, closed-loop attribution, and creative excellence in optimizing retail media spend. They also debate whether retail media should be held to the same standards as traditional brand media and how organizations can best structure teams to ensure cohesion, measurement rigor, and budget fluidity.From the latest trends in eCommerce, omnichannel marketing, and consumer data strategies to the future of media investment, this conversation offers invaluable insights for brands looking to maximize ROI in an era where digital and retail media are increasingly intertwined.Key Takeaways:Retail Media vs. Brand Media: How brands define and allocate budgets across national, retail, and digital channels to drive performanceRethinking Measurement: Why ROAS isn't enough and how incrementality, CLV, and brand lift are shaping modern media strategiesCreative & Media Maturity: The role of video, platform differentiation, and retailer partnerships in maximizing retail media effectiveness Hosted on Acast. See acast.com/privacy for more information.

In this episode of Spikes Excitement Talks, Gordon sits down with James Lancaster, Brand and Marketing Review Leader at IKEA, to discuss global brand consistency, cultural contrasts, and the evolving role of branding in today's world. With a career spanning agency roles at Brandhouse and CBA, global brand leadership at Reckitt, and now IKEA, James shares his perspective on navigating the balance between strategic alignment and local market adaptation across IKEA's diverse global footprint.They explore how IKEA maintains its unmistakable Swedish identity worldwide, the company's first-ever major global brand alignment initiative, and the importance of amplifying what makes a brand truly memorable. James also reflects on the contrast between fast-moving, competitive corporate environments and IKEA's values-driven, consensus-oriented culture, and what it takes to balance psychological safety with performance-driven ambition.Tune in for an insightful discussion on branding as a force for positive change, the role of empathy in business, and why staying true to a brand's purpose is more important than ever in an increasingly complex world.

Dave's guest this week is one of the most sought-after leaders in the E-Commerce and Retail Media spaces: Sam Gagliardi.  Sam's 20-plus year career has included senior roles with both leading brands including Colgate-Palmolive, J&J and Barilla, as well as with SaaS enterprises Reckitt and, most recently, Circana - making him a veteran on both sides of the aisle.  Sam shares what originally got him excited about e-commerce (3:49), the power of having effective PDPs (10:00), why it's more important than ever to connect with shoppers as early as possible (16:20), how both brands and service providers should navigate the process of selecting new partners (28:32) and how coaching hockey bears a lot in common with doing business (35:52).Connect with Sam: https://www.linkedin.com/in/samgagliardi/Learn more about ItsRapid: https://itsrapid.ai/ Theme music: "Happy" by Mixaud - https://mixaund.bandcamp.comProducer: Jake Musiker

In this episode of The Speed of Culture Podcast, Matt Britton speaks with Nick Horan, Global Brand Experience Lead at Reckitt. Nick shares insights on creating globally impactful brands, navigating cultural nuances, and the evolving role of meaningful engagement in today's crowded marketplace. Follow Suzy on Twitter: @AskSuzyBizFollow Nick Horan on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.

Our "State of Supply Chain" Series is back in 2025! The drumbeat of FMCG is as under pressure as ever before, in the middle of internal stuggles, unpredicatable industry dynamics and external volatility. To review the challenges and opportunities for operations leaders, in this episode we are joined by Alberto Lupano, SVP Group Supply Services Transformation & Operational Excellence at Reckitt and an old friend of the podcast, Federico Marchesi, Chief Supply Chain Officer at Haier Europe, who already joined us in 2021 and 2022. Topics covered: Pre and Post COVID Supply Chains The Current Status Supply Chain in the Executive Commitee: Hero or Villain How the big political changes in 2025 may affect global Supply Chains Digitalization Why is Supply Chain still not strategic in some businesses? What to expect in 2025 Review past "State of Supply Chain" Episodes:  2022: https://www.fmcgguys.com/the-state-of-supply-chain-in-2022/  2021: https://www.fmcgguys.com/the-state-of-supply-chain-in-2021-with-federico-marchesi-and-fabio-grazioli/  More: Follow us on Instagram: https://www.instagram.com/fmcgguys/   Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/ Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian  

We're delighted to introduce a brand new series of Change Makers: Science Shaping the Future, where we'll be exploring how today's leading scientists are transforming the world around us – from our daily lives to our careers, and tackling the planet's biggest challenges. Our first guest is Dr. Angela Naef, Chief Research and Development Officer at Reckitt, the global leader in hygiene, health, and nutrition whose products touch the lives of billions of people every day. With an exceptional career in biotech and health sciences, Angela is at the forefront of Reckitt's mission to drive innovation that not only addresses today's health challenges, but shapes the future of healthier lives worldwide. In this episode, Angela shares her journey in science and the power of curiosity and creativity in innovation. She discusses the role of AI in boosting productivity, the value of diversity of thought, and her mission to empower young women to pursue STEM careers. We'd like to extend a special thanks to Condé Nast for hosting this interview.

Changemakers from One Young World SeriesHost Carol Cone delves into the inspiring story of Project Oscar, a transformative initiative combating neonatal jaundice to prevent life-altering conditions. We invited Oscar Anderson, disability activist and the project's inspiration, and strategic partners Patty O'Hayer from Reckitt and Her Excellency Toyin Saraki of The Wellbeing Foundation Africa. They discuss the project's global impact, including providing phototherapy lightboxes to rural hospitals in Vietnam and launching an inspiring program in Nigeria to combat jaundice. Listeners will gain insights into the power of purpose-driven partnerships, the importance of disability rights, and actionable steps to address preventable healthcare issues worldwide.This episode is part of our multi-episode series featuring some of the world's most influential changemakers who attended the 2024 One Young World Summit, a global forum that brings together young leaders from 190+ countries to accelerate social impact.Resources + Links:Oscar AndersonPatty O'HayerHer Excellency Toyin SarakiReckittThe Wellbeing Foundation AfricaThe Wellbeing Foundation Africa and Social Impact Partners Reckitt Launch Project Oscar: How the Power of Light Changes Lives (00:00) - Welcome to Purpose 360 (01:30) - Project Oscar (03:13) - Jaundice (13:55) - It's Evolution (19:14) - Developing the Relationship (23:40) - Advice (24:26) - Finding Something Special (31:25) - Light for Life (32:09) - Wrap Up

Strategic Insights on Leadership, AI, and Skills for Tomorrow John Helmer explores the future of learning with Anne-Valérie Corboz (HEC Paris), Jane Underwood (Reckitt), and Sarah Otley (Akkodis Academy). They discuss leadership evolution, generative AI's impact, and strategies for building future-ready skills. From innovation challenges to aligning L&D with business goals, this episode offers actionable insights for learning professionals navigating rapid technological change and preparing for tomorrow's workplace. A must-listen for those shaping the future of education and work. 00:00:00 - Start 00:01:11 - Intro 00:01:50 - Anne_Valerie Corboz 00:22:45 - Ad - iVentiv 00:23:26 - Jane Underwood 00:43:32 - Sarah Otley 01:13:49 – End  Guest contacts: Anne-Valérie Corboz: Associate Dean for Executive Education at HEC Paris. Email: annevaleriecorboz@gmail.com LinkedIn: linkedin.com/in/corboz X: @AnneVCorboz Jane Underwood: Global Head of Learning at Reckitt.   LinkedIn: linkedin.com/in/janeunderwoodorganisationaldevelopment X: @JaneUnderwood Sarah Otley: Global Head of Akkodis Academy. LinkedIn: linkedin.com/in/sarah-otley-0a065620 X: @SarahOtley Contact John Helmer X: @johnhelmer LinkedIn: linkedin.com/in/johnhelmer Website: learninghackpodcast.com

This Day in Legal History: NYC Rent ControlOn November 1, 1943, New York City implemented rent control for the first time, under the federal Office of Price Administration (OPA), in response to housing scarcity and skyrocketing rents caused by World War II. As millions flocked to urban centers for war-related jobs, New York's housing demand surged, outpacing supply and creating a crisis of affordability. To protect tenants from exploitative rent increases, the OPA set strict limits on rent hikes, freezing rates at March 1, 1943 levels. This marked one of the first large-scale interventions by the federal government in the private rental market, signaling an extraordinary step toward tenant protections in the U.S. Rent control in New York City became a hotly debated issue, with proponents arguing it was essential to ensure stable, affordable housing and opponents claiming it would stifle investment in housing maintenance and new development. The 1943 regulations laid the groundwork for the modern rent control policies still seen in New York City today, although the laws have since evolved with the establishment of state and local rent stabilization laws in the 1970s. The legacy of these rent controls remains significant; they continue to influence housing policies across the United States, serving as both a blueprint and a cautionary tale for balancing tenants' rights with landlords' financial incentives. Over time, New York's rent control laws have been adjusted but remain among the most stringent in the country, applying to thousands of apartments even as new buildings and market-rate rentals transform the city. The establishment of rent control in wartime New York thus represents an enduring chapter in housing law, reflecting ongoing tensions between affordability and market freedoms.Former President Donald Trump has filed a lawsuit against CBS Broadcasting Inc., accusing the network of election interference by altering an interview with Vice President Kamala Harris. Trump claims CBS edited Harris's responses to questions about the Gaza conflict to improve her image, removing what he describes as a confusing answer and replacing it with a clearer response in a second airing of the interview on 60 Minutes. Trump argues that the alteration violates federal laws prohibiting intentional news distortion, stating that CBS's reasoning—that the edits were made for time constraints—is implausible. The lawsuit, filed in Texas federal court, seeks $10 billion in damages, claiming harm to Trump's fundraising efforts. Trump also requests that CBS release the full, unedited transcript and remove the modified version of the interview. CBS, denying the claims, asserts that the lawsuit lacks merit and that no part of Harris's answer was hidden. The legal team representing Trump includes Edward Andrew Paltzik, Daniel Z. Epstein, and Chris D. Parker.Trump Sues CBS, Says Harris Interview Was Edited To Help Her (1)Since the 2022 U.S. Supreme Court decision overturning Roe v. Wade, state supreme court elections have become key battlegrounds in the fight over abortion rights. This ruling shifted control over abortion laws to the states, leading to abortion bans in conservative states and constitutional amendments in several others protecting abortion rights. Consequently, state supreme courts, which interpret state constitutions, are seeing increased attention and record campaign spending, especially in states like Michigan, Ohio, Montana, and North Carolina.In Michigan and Ohio, advocacy groups are supporting pro-abortion rights candidates, aiming to shape court rulings on abortion-related cases. Planned Parenthood Votes and other Democratic groups have invested millions in judicial campaigns in states with seats at stake. Meanwhile, conservative organizations, such as the Republican State Leadership Committee's Judicial Fairness Initiative, are financing campaigns for candidates who support abortion restrictions. These efforts reflect the high stakes of ideological control over state courts, with implications for future rulings on abortion.It's worth noting here how large the influence of Citizens United and the broader movement to bring more money into politics looms when these kinds of issues are kicked down to states. In some states, judicial candidates are selected through direct elections, making these races highly susceptible to political spending from advocacy groups with vested interests. Other states attempt to limit the injection of politics into judicial decisions by relying on appointments made by governors or legislatures. However, regardless of the selection process, campaign contributions are increasingly flowing into judicial races, raising concerns about the impartiality of the judiciary. With high-dollar donors on both sides of contentious issues like abortion, the rise in judicial campaign spending intensifies the ideological divides within state courts, potentially impacting how justices interpret and apply the law.Battles over abortion access fuel US state supreme court races | ReutersA Missouri jury ruled that Abbott and Reckitt's Mead Johnson unit are not liable for a young boy's severe intestinal disease, a case where the companies were accused of failing to warn about risks associated with formulas for premature infants. This verdict is a win for Abbott and Reckitt following substantial losses in earlier, similar trials, which had resulted in multimillion-dollar awards against them. As a result, Reckitt's shares rose sharply, with investors seeing reduced risk for future liability costs. The plaintiff, Kaine Whitfield, developed necrotizing enterocolitis (NEC), a serious intestinal disease affecting premature infants, after receiving formula at a hospital. His family's lawsuit sought over $6 billion, arguing that the companies should have warned of potential risks. However, Abbott and Mead Johnson defended the safety of their products, citing the lack of scientific evidence directly linking formula to NEC and noting that hospitals incorporate widely known benefits of human milk into neonatal care practices. This trial is part of around 1,000 similar lawsuits across the U.S., and medical experts have expressed concern that such litigation could limit formula availability or impact medical decisions. Previous cases resulted in large verdicts against the companies, but recent support from regulatory bodies and scientists could strengthen Abbott and Mead Johnson's position in ongoing and future cases.Abbott and Reckitt unit secure win in infant formula trial | ReutersThe rapid growth of the private credit market, now valued at $2 trillion, is creating increased demand for U.S. finance lawyers. Private credit, which involves loans from non-bank lenders, has expanded significantly due to fewer regulatory restrictions than traditional bank lending. This has led major law firms, such as Mayer Brown, Kirkland & Ellis, and Paul Hastings, to hire specialized attorneys to capitalize on the market's rise. For example, Mayer Brown recently appointed Sheel Patel to lead its private credit practice, while Kirkland brought on H.T. Flanagan, whose clients include prominent investment firms like Hayfin and CPPIB.Traditional banks are also entering the space, often by forming partnerships with investment firms to tap into private credit opportunities. These collaborations, such as Citigroup's $25 billion private credit program with Apollo, leverage banks' relationships to generate new transactions. Legal work is further expanding as private credit diversifies into asset-based financing, exemplified by an $850 million financing deal involving music rights. The surge in private credit work has driven law firms to establish dedicated private credit practices, including Gibson Dunn, Akin Gump, and others, with an increase in partner moves seen this year. This trend reflects the high value of private credit for law firms, positioning them for more lucrative deals and consistent legal work in a rapidly evolving finance sector.Law firms ride private credit wave as market evolves | ReutersThis week's closing theme is by Johann Sebastian Bach.This week's closing theme is Johann Sebastian Bach's Toccata and Fugue in D Minor, a thrilling and dramatic piece that perfectly captures the eerie spirit of the Halloween season. Known for its powerful opening chords and haunting, descending melodies, this iconic work by Bach has become synonymous with all things spooky. Originally composed for the organ in the early 1700s, *Toccata and Fugue in D Minor* has an unmistakable dark grandeur that makes it a Halloween favorite across the world.The piece begins with a bold, almost theatrical flair, setting an ominous tone before weaving into intricate passages that create an atmosphere of suspense and mystery. Bach's masterful use of the organ's range and dynamics pulls listeners into a world of gothic beauty and intensity, making this work as timeless as it is chilling. As the Toccata and Fugue builds and resolves, it reminds us why Bach remains one of classical music's greatest storytellers. Let this piece bring a bit of that Halloween spirit into your weekend!Without further ado, Johann Sebastian Bach's Toccata and Fugue in D Minor. Enjoy! This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.minimumcomp.com/subscribe

This week on The UpLevel Podcast, we sit down with Sharon Joseph, a dynamic leader in the tech industry and the CEO and founder of CrewAsis.ai. This marketing intelligence platform uses AI and data science to help consumer brands grow sales and market share. With over 25 years of experience at Fortune 500 companies like Google, GSK, PepsiCo, and Kraft Foods. Sharon's leadership journey is packed with wisdom on navigating change, innovation, and building strong teams. Join us for an empowering conversation that will challenge your ideas on leadership, AI, and navigating crisis, chaos, and change.In This Episode:Discover how Sharon became a change agent while staying grounded in her leadership and hear how she balances driving transformation with maintaining core values and creating stability for her team amidst rapid industry changes.Discover how Sharon pivoted from working in analytics for craft alcohol to founding Crewasis—a marketing intelligence platform that provides consumer insights using AI, launched during the height of the pandemic.Learn how Crewasis is revolutionizing the marketing world by combining data science with AI to uncover market trends and insights.Sharon shares how her involvement with Harvard Business School aided her company's digital transformation.Sharon opens up about the challenges she faced as a female leader in a male-dominated industry and how she proved her credibility through her achievements, including joining Techstars.Sharon explores how AI can be used to enhance leadership and help companies navigate through chaotic times, making better decisions while driving innovation.Sharon discusses fostering a culture of responsibility, reciprocity, and strong relationships to create a positive and supportive environment at Crewasis.About Sharon:Sharon Joseph is the CEO and Founder of CREWASIS.AI, a marketing intelligence platform that grows sales and market share for consumer brands using AI and data science. The platform uses publicly available data to uncover insights and trends.She works with companies like Haleon, Reckitt, Nike, and more. Sharon has 25 years of experience as a Fortune 500 executive in marketing and sales at companies like GSK, Kraft Foods, PepsiCo, Newell Rubbermaid, and Reckitt. She is a Harvard Business School (HBS) alumnus and currently conducts research in Martech and AI with HBS. Sharon lives in Brooklyn, NY.Website: https://crewasis.ai/LinkedIn: linkedin.com/in/sharonemilyjoseph

What does gender-smart climate finance mean in practice and how can gender lens investing make any kind of difference during the green transition? Sana Kapadia, Chief Catalyst at Heading for Change, is a key figure in unlocking capital at the intersection of climate and gender finance. With a diverse background in impact investing, venture capital, and gender finance, Sana is a trailblazer in leveraging capital for systemic change. She's dedicated to addressing the intersection of climate finance and gender equity, highlighting how these two crucial issues can drive meaningful, inclusive change. Listen in as Sana lays out why taking a gender lens to investing is essential if we are to ensure a just transition to a green economy. Sana explains: “Climate finance isn't just an opportunity—it's a necessity.” Having started her career as a financial analyst focusing on real estate, in 2010 Sana pivoted into impact investing – focusing on gender finance. Sana talks about why this transition has unlocked opportunities for her and how we can take action to enable women to be fully integrated into the climate response. During this podcast conversation, Sana shares real-world examples and given her base in the UAE – her insights into the region's developments. She emphasises the growing investment opportunities at the climate-gender nexus, urging immediate action to scale inclusive climate finance. Links: Heading for Change: https://www.headingforchange.org Heading for Change on Linked In: https://www.linkedin.com/company/heading-for-change/?viewAsMember=true Heading for Change newsletter: https://www.headingforchange.org/newsletter Heading for Change investment portfolio : https://www.headingforchange.org/investments Jacqualine Novogratz – The Blue Sweater: https://www.penguinrandomhouse.com/books/594025/the-blue-sweater-by-jacqueline-novogratz/ 2x Global,knowledge hub: https://www.2xglobal.org/knowledge-hub 2x Inclusive gender and climate finance: https://www.2xglobal.org/knowledge-hub-blog/inclusive-gender-and-climate-finance 2x Ignite, Accelerating the next generation of women-led, gender-smart fund managers: https://www.2xignite.org IFC She Wins Arabia: https://www.ifc.org/en/stories/2022/creating-opportunities-for-women-led-startups Masdar Wiser : https://masdar.ae/en/strategic-global-initiatives/wiser Suzanne Biegel: https://www.headingforchange.org/suzannes-legacy ICFA – accelerator Amazon, Reckitt, Visa Foundation facility: Calalyzing Gender Equity in Climate Finance: https://www.usaid.gov/gender-equality-and-womens-empowerment/climate-gender-equity-fund-cgef SheChanges Climate: https://www.shechangesclimate.org Business Fights Poverty, Global Goals Summit 2024: https://businessfightspoverty.org/global-goals-summits (apply your re-usable promo code for your free online tickets: BFPGGS24 And if you like this conversation, take a listen to: Investors and Female Entrepreneurs, with Sanjukta and Heather https://businessfightspoverty.org/investors-and-female-entrepreneurs/

Chief marketer behind Lysol, Mucinex and Airwick describes how company is using AI to mine insights, measure media effectiveness and more.

In this episode of the Future Proof podcast, host Věra Šídlová engages with Elaine Rodrigo, Chief Insights and Analytics Officer at Reckitt, to explore the transformative role of generative AI in marketing. They delve into Reckitt's innovative AI tools from insights and idea generation, to creative asset adaptation. Can generative AI models be inclusive? What is the future of machine learning and generative AI in marketing? Tune in to learn about how generative AI can be woven into marketing workstreams to enable marketers to be not just more efficient but also more effective. This podcast was recorded in the Kantar apartment in Cannes during the Cannes Lions Festival of Creativity. Hosted on Acast. See acast.com/privacy for more information.

Ohne Aktien-Zugang ist's schwer? Starte jetzt bei unserem Partner Scalable Capital. Alle weiteren Infos gibt's hier: scalable.capital/oaws. Aktien + Whatsapp = Hier anmelden. Lieber als Newsletter? Geht auch.  Das Buch zum Podcast? Jetzt lesen.  In den Niederlanden geht's ab: Rohstofftrader sind reich. Philips kann sparen. Heineken kann nicht von EM profitieren. Ansonsten gibt's steigende Frachtraten bei Hapag-Lloyd, sinkende Umsätze bei McDonald's, Rechtsstreits bei Reckitt & Abbott. FEMSA (WKN: 914505) ist mit Coca-Cola FEMSA (WKN: 887811) ist nicht nur der größte Coca-Cola-Abfüller der Welt, sondern auch das 7-Eleven der Mexikaner. Lineage hat den größten IPO des Jahres hingelegt. Lineage hat mehr Kühlhäuser als jede andere Firma dieser Welt. Lineage hat auch noch keine WKN. Wir analysieren die Firma trotzdem. Diesen Podcast vom 30.07.2024, 3:00 Uhr stellt dir die Podstars GmbH (Noah Leidinger) zur Verfügung.

Philips ziet een heuse ommezwaai: voor het eerst in twee jaar tijd neemt de vraag naar hun apparaten weer toe. Daarnaast kan het bedrijf nog meer goed nieuws melden. Philips' apneu-apparaten blijken goed verzekerd, en daarom krijgt het bedrijf ruim een half miljard euro aan verzekeringsgeld uitgekeerd. Dat doet goede zaken voor de winst van het bedrijf, en zorgt voor jubelende beleggers. Waar de beleggers minder enthousiast waren, was bij Heineken. Ondanks het EK voetbal kon de bierbrouwer niet aan de verwachtingen voldoen. Volgens Heineken zelf lag dat aan het slechte weer in Noord-Europa. De brouwer heeft wel een oplossing paraat staan, want het gaat meer investeren in hun marketing en sales.  En McDonalds deed eerder nog een poging om klanten te lokken met een maaltijd voor 5 dollar, maar zonder succes. De topman ziet dat zijn klanten vaker thuis de keuken in kruipen, in plaats van naar de Mac komen voor een makkelijke hap. Daarnaast lijkt de fastfoodketen maar niet van een probleem af te komen, want in Amerika worden ze ook nog eens hard geboycot vanwege vermeende banden met Israël.See omnystudio.com/listener for privacy information.

On this episode of the AJ Bell Money & Markets podcast, Danni Hewson and Charlene Young dig into the market meltdown that followed disappointing results from ‘Magnificent Seven' club members Tesla and Alphabet. They discuss the negative impact of electric vehicle production on Ford and Nissan and why GM is delaying its plans to build a green Buick. Ryanair profits tumble as it cuts back on fare hikes, but EasyJet is ramping up for a record summer. Get the podcast team's take on the airline sector. Tom Sieber and Ian Conway from Shares magazine discuss moves by consumer goods giant Reckitt to sell off large parts of its business. Dan Coatsworth chats to Sunil Krishnan from Aviva Investors about ‘reflation' and how it impacts certain investments. We also get an update on AJ Bell funds from James Flintoft, Head of Investment Solutions at AJ Bell. Also in the last episode before the summer break, Danni and Charlene discuss the return of the sub-4% mortgage and why more people have been using cash to budget.

On today's episode, Good Leadership CEO, Paul Batz discusses healthy accountability with another one of the Accountability Research Steering Team members. Amy Cook, Global Talent Director with Reckitt, shares her valuable insights on the subject. Most people do not recognize the organization Reckitt by its name but know the organization by way of their product lines such as Lysol and Enfamil. In recent years, the world was faced with two different crises that leaned heavily on some of their products – the Covid-19 pandemic, and the infant formula crisis. In the interview, Amy touches on accountability in crisis, as well as what it looks like when you work for leaders who are good at holding their employees accountable in a healthy way, and how she believes her involvement in the Accountability Research Project has influenced her personal leadership.  

This month's bonus podcast on investment trusts dives into the world of technology. Steve Frazer chats with Mike Seidenberg from Allianz Technology Trust about the latest trends in the space, the hype around AI including Nvidia, and what's on the fund manager's mind at the moment.  Dan Coatsworth talks to Joe Bauernfreund from AVI Global about the world of activist investors and why he has taken stakes in Reckitt and Entain. Tom Sieber chats with Urban Logistics' Justin Upton about the property sector and why this trust walked away from a potential merger with a rival. We've also got Martin Gamble and Ian Conway debating the merits of Bankers Investment Trust.  

The CPG Guys are joined in this episode by Imteaz Ahamed, Director of Performance Marketing, Nutrition at Reckitt & Host of the Applied Intelligence Podcast.This episode was recorded at the Cannes Lions Festival of Creativity.Follow Imteaz on LinkedIn at: https://www.linkedin.com/in/imteaza/ Subscribe to the Applied Intelligence podcast on Apple or SpotifyCPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comNextUp Website: http://NextUpisnow.org/cpgguysRetailWit Website: http://retailwit.comRhea Raj's Website: http://rhearaj.comKavita's podcast: Spotify  AppleDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.

In this podcast Duncan Southgate, Senior Director of Global Creative at Kantar, talks to Chris Lindsley, Global Insights and Analytics Director at Reckitt Benckiser, about the role of attention in the creative development process. Hear about Reckitt's communication strategy and the importance of having clear objectives to drive consumer actions. Chris also shares his approach to different attention metrics, the value of facial coding in capturing attention and emotional response, as well as the challenges for marketers going beyond behavioural metrics to identify effective attention.Related content: Attention beyond views for creative effectiveness Hosted on Acast. See acast.com/privacy for more information.

This episode explores:The new reality of constant change and disruption for supply chain organizations, alongside its four main drivers. (1:44)Geopolitical disruption and its implications for supply chain organizations. (3:23)Climate change's evolving influence on supply chain operations. (5:52)Technology's rapid advancement, and how supply chain organizations can keep pace. (8:36)Generational shifts in employee attitudes towards their workplace and employers. (11:29)Host Thomas O'Connor and guest Sami Naffakh, CSCO at Reckitt, explore the myriad forms supply chain disruption takes in today's highly volatile landscape. They broadly discuss the four main drivers behind this volatility, as well as individualized responses supply chain leaders can employ. Thomas and Sami close the show with Sami's personal recommendations for supply chain leaders who are combating disruption.

E-commerce Evolution in CPG: In your experience with major brands like Reckitt and Coca-Cola, how have you seen e-commerce strategies evolve in the CPG industry over the years, especially in the context of health and wellness products? Could you share insights on how these strategies differed from traditional retail approaches? Digital Marketing Innovations: Throughout your career, you've been at the forefront of digital marketing and campaign strategies. What are some of the most innovative digital marketing tactics you've implemented, and how have they transformed the way CPG brands engage with their consumers online? Cross-Functional Leadership: Leading a team of cross-functional members requires a unique blend of skills. Can you discuss how you've fostered collaboration and innovation within your teams, and how this has impacted business growth and digital transformation in the companies you've worked with? Future Trends and Challenges: Looking ahead, what do you see as the next big trend or challenge in e-commerce for the CPG sector? How should companies prepare to adapt to these changes, particularly in the context of health and personal care products? 

"Don't simplify. Delete"As business leaders, when we're overwhelmed, our go-to questions often revolve around simplification—can we find a simpler way, eliminate steps, or use fewer resources? However, a more fundamental question to ask might be: Is this task necessary in the first place?It's a common belief that entrepreneurs excel at solving problems, but the most successful ones are those who sidestep problems altogether. This is a significant lesson that we could adopt more widely in the corporate world.In the latest episode of the How to Live Podcast, Arjun Purkayastha shares potent insights on integrating entrepreneurial thinking into the corporate sphere. As the Senior Vice President and Managing Director at Reckitt, and a dear friend, Arjun brings a wealth of experience from his tenure at leading MNCs like Procter & Gamble, across diverse regions including Singapore, South Korea, India, the UK, and China. What truly distinguishes him in the corporate landscape is his entrepreneurial mindset—a skill I've had the privilege of observing firsthand. His approach has been continually refined through his engagements with startups, and today, he serves as a Board Director and Strategic Advisor to multiple acclaimed ventures, including the Bombay Shaving Company.Arjun's notable achievements include winning 7 Cannes Lions, 6 Effies, and being recognized as one of the UK's top 50 customer experience professionals.During our conversation, we explore bringing an entrepreneurial mindset to the workplace, discussing topics like the fine line between intelligence and arrogance, when to make quick decisions and when to wait, having a bullshit detector, and the fundamental qualities of courage and credibility, among other insights.This episode is filled with wisdom and practical advice that will undoubtedly enhance your leadership skills.Episode Shownoteshttps://howtolive.life/episode/065-corporate-entrepreneurship-with-arjun-purkayasthaRelated Episode#031 Entrepreneurship: Taking the leap of faith with Rameez AnsarSpotify: https://howtolive.life/ep31spotifyApple Podcasts: https://howtolive.life/ep31appleContact Arjunhttps://www.linkedin.com/in/arjunpurkayastha/Leave us a messagehttps://howtolive.life/contactAbout Sharad Lalhttps://www.sharadlal.net/Follow usLinkedin: https://www.linkedin.com/in/sharadlal24/Facebook: https://www.facebook.com/PodcastHowtolive/Instagram: https://www.instagram.com/podcasthowtolive/

**Please note special time for this call.As Parag Agarwal started moving up in his 35-year global career with Fortune 500 corporations, he began to notice a lot of suffering around him.  “I used to sit in a car with my son next to me playing with a toy while there were kids outside who were begging. Pretty early on, I decided I wanted to do something for the vulnerable.”  His heart’s journey started with helping educate underprivileged children. But when his niece sent him videos showing how animals are abused in our society, “it opened a door of awareness for me which cannot be closed.” He decided to dedicate “the second innings of his life” to reducing the suffering faced by animals in India. In 2022, while also serving in his current role as CFO of Dr. Reddys, a multi-billion dollar Indian multinational pharma company, he co-founded India Animal Fund with the blessings of His Holiness the Dalai Lama. India Animal Fund is a backbone organization for ecosystem development of the animal protection movement in India. It works to reduce animal exploitation – including their use for consumption, as objects of research and testing, and other forms of labor – and to enable them to live a life of dignity without fear, hunger, or confinement.  “No one gets up thinking I am going to exploit and be cruel to an animal today,” he reflects. “But somehow it has become part of the system… The suffering of animals is intense.”   In a relatively short period of time, IAF has been able to mobilize various stakeholders and has positively impacted the lives of thousands of animals.     Parag has co-founded several other social impact organizations in this area, including Ahimsa Trust (an organization to catalyze more investment and leadership talent in the field of animal welfare), Plant-based Foods Industry Association (an industry body of plant-based alternatives start-ups), and Physicians’ Association for Nutrition (a body of doctors that educates medical professionals about nutrition).  Another pivotal turning point in his life came more recently, when he sat a 10-day Vipassana meditation retreat followed by extensive reading of Buddha's original teachings about the Four Noble Truths and the Eightfold Path. “This has been the start of my real inner transformation. I feel as if I have just taken a few steps on a very long and beautiful path.”  Parag is a Chartered Accountant and a Company Secretary and has previously been associated with organizations such as Reckitt, Unilever, GSK Consumer Healthcare & Genpact. He is also the founder of TAP India Foundation with the vision of an India where no child is out of school. Parag’s family has taken a pledge to share 50% of their net worth with society, and are signatories to Living My Promise.  Join us for a conversation with this passionate vegan and a voice for the vulnerable.  The conversation will be moderated by former Awakin Calls guests Ariel Nessel and Rev. Bonnie Rose. Ari is currently focused on advancing the alternative proteins sector to address animal cruelty. Bonnie is a minister with Ventura's Center for Spiritual Living and has recently authored a book titled Dances with Dogs.

Alle Infos zu ausgewählten Werbepartnern findest du hier.  Aktien + Whatsapp = Hier anmelden.  Lieber als Newsletter? Geht auch.  Das Buch zum Podcast? JETZT BESTELLEN.  Vonovia enttäuscht mit Dividende, BayWa auch. Reckitt muss 60 Millionen wegen Babynahrung zahlen und Apple zahlt 490 Mio. $ wegen einer Lüge von Tim Cook. Wem gehört eigentlich Iglo? Nomad Foods (WKN A112D1)! Bücher sind Designtrend, Luxus-Marketing und Influencer-Leidenschaft. Quad (WKN: A1C12H), Bloomsbury (WKN: 460093), Bastei Lübbe (WKN: A1X3YY) und Lagardère (WKN: 866786) könnten profitieren. Diesen Podcast vom 18.03.2024, 3:00 Uhr stellt dir die Podstars GmbH (Noah Leidinger) zur Verfügung. Learn more about your ad choices. Visit megaphone.fm/adchoices

In today's episode, we're focusing on the role of higher education in creating lifelong economic opportunities. Research shows that the average college graduate is 24% more likely to be employed than their peers who have only completed a high school degree. At the same time, college is not accessible to everyone. According to the National Center for Education statistics, over 85% of college students receive some form of financial aid. Here to talk about the role of scholarships in increasing college access and lifetime economic opportunity is Mbe Agbor.Mbe spent his career in the consumer packaged goods industry where he worked for Unilever and Reckitt. Mbe now invests in real estate and small start-ups. He also owns and operates Sosega Nigeria FZE, a cashew farming and processing operation in Nigeria.MBE earned his BS in marketing and business management at the David Eccles School of Business and earned an MBA from the Eccles School in 2001.Mbe and host Frances Johnson will delve into his personal journey and how his family influenced his pursuit of higher education, the added stress of overcoming financial barriers, and Mbe's belief that college is a great equalizer, providing students with the confidence to pursue their ambitions.Eccles Business Buzz is a production of the David Eccles School of Business and is produced by University FM.Episode Quotes:The impact of meeting your scholarship donor[11:55] When we talk about what kind of impact we could have in the lives of young people, we could all give something. It might not be money, right? It might be time and these resources, just to the fact that we just have more road miles than these college students and we've seen and maybe been through some pitfalls, that we can give a little bit of advice and be a sounding board.That was a part that I really enjoyed, even though I got to see Jack once a year. It was great; he asked about how school was going, and it was just great to talk to somebody that is directly involved in and invested in my future and my success.Real happiness comes from contributing[24:05]: I think this whole thing comes down to being happy. I think we substitute education for that and substitute money for that. We substitute a whole bunch of things for that. But at the end of the day, when we get to achieve the things that we set out to achieve, yes, happiness is quantified by a certain income level, but once we reach that, we don't have to worry about food for shelter and safety and have a car that works and things like that, and we're able to be happy, and not only happy, I want to be happy, but also happiness also comes from contributing, and so if that happiness can be shared by giving of themselves, whether financially or their time to someone else that needs a boot, then no matter where they go in life, no matter how successful they are, if they're happy and are contributing, that's making it right. That's being successful in life.Mbe's biggest takeaway from college [23:17]: College gave me the confidence to know that the only limit is me, and that's probably the biggest takeaway I took from the experience.On pulling yourself up by your bootstraps[09:05]: I think one thing that people don't realize is that there are a lot of people who don't have boots. And everybody just assumes that everybody has boots to pull themselves up by. And really, I think what scholarships do is give everybody boots, or bootstraps, I guess. I think once we get to the playing field, people can show what they're capable of. But if we can't even make it into the stadium, right? How is somebody going to get an opportunity to perform?Show Links:Black History Month - The David Eccles School of BusinessMentoring MomentsFirst Ascent Scholars Program | Undergraduate Advising Resources

Join us for an insightful journey into the world of multi-sensory consumer experiences with Tessa Moxley, a distinguished sensory and consumer research scientist who has made significant contributions at Reckitt and Dyson.  In this podcast episode, Tessa shares her expertise in innovation and her unique approach to measuring the impact of fragrance on consumer behavior. With a background in mechanical engineering and a passion for blending creativity with technical science, Tessa offers valuable insights into the complex relationship between scent and our everyday lives.  Don't miss out on this enlightening conversation as we uncover the secrets behind creating unforgettable sensory experiences!    #MultiSensory #ConsumerExperience #SensoryScience #InnovationInsights #Fragrance #CreativeEngineering #ConsumerBehavior   https://www.linkedin.com/in/tessa-moxley-b9077814b   Be sure to give us a 5 Star rating, leave a review, or subscribe to your preferred method of listening. Don't forget to also follow us on any of our social media platforms listed below.   HCD Research Website: https://www.hcdi.net/   MindSet Website Page: https://www.hcdi.net/mindset-series  Our Socials   YouTube - @HCDResearchInc.   LinkedIn - @HCDResearch   Twitter - @HCDNeuroscience @HCDResearchInc   Facebook - @HCDResearch   Instagram - @HCDResearch   MindSet is excited to have each and every one one of you join our curious conversations!  --- Send in a voice message: https://podcasters.spotify.com/pod/show/mindset-hcd-research/message

In this episode of the Scaling Japan Podcast, we welcome Robert Purss, Founder and Managing Director of McLaren Group, a Tokyo-based bilingual Marketing Consultancy offering end-to-end services including Marketing Strategy, Consumer Research, and Business Development. With over 15 years of experience, Robert's professional journey includes key marketing roles with global giants such as Nielsen, Reckitt, and Perfetti van Melle, managing renowned brands like Veet, MediQtto, and Mentos. Having overseen the localization and launch of over 50 products in the Japanese market, tune in as Robert joins us to share insights on aspects involving marketing agencies, various agency types, and the pros and cons of agencies of different sizes. Don't miss Part 2, where we'll delve into choosing the right marketing agency! Links from Guest Appearance: ⁠LinkedIn⁠ McLaren Group Marketing Marketing Agencies Presentation Slides Show Notes: 00:00: Introduction 2:04: What is marketing to you? 4:40: What is a marketing agency? 5:31: What are some marketing agency types? 6:38: What do marketing agencies do? 16:09: About freelancers 17:34: Pros on freelancers 19:55: Cons working with freelancers 20:56:  Production companies 21:50: Pros of production companies 23:15: Cons of production companies 27:34: About small-sized agencies 28:42: Pros of small-sized agencies 29:38: Cons of small-sized agencies 34:42: About mid to large-size agencies 36:58: Pros of mid to large-size agencies 37:41: Examples of mid-sized agencies 42:09: Differences between mid and large-size agencies in terms of their services 44:24: Agency types and impact on media 45:18: Diving into paid media Coaching with Tyson Looking to take your business to the next level? Let our host Tyson Batino help you scale your business from $100,000 to $10,000,000 dollars with his coaching and advisory services. ⁠⁠⁠⁠Visit here to learn how he can help⁠⁠ --- Send in a voice message: ⁠⁠⁠https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message⁠⁠ --- Send in a voice message: https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message

Rebecca Whitman Presents How To Go From Overwhelmed To Authority With Beate Chelette Beate Chelette is the Growth Architect and Founder of The Women's Code and provides visionaries and leaders with strategies that grow your authority so that they can scale their impact. A first-generation immigrant who found herself $135,000 in debt as a single parent, Beate bootstrapped her passion for photography into a highly successful global business and eventually sold it to Bill Gates in a multimillion-dollar deal. She is amongst the “Top 100 Global Thought Leaders” by PeopleHum and “One of 50 Must-Follow Women Entrepreneurs” by HuffPost. Recent clients include Amazon, Reckitt (the maker of Lysol), Chevron, Merck, Johnson & Johnson, the Women's Legislative Caucus of California Cal State University Dominguez Hills, Shelter Inc., Mental Health First Aid and thousands of small businesses. Beate is the author of the #1 International Award-Winning Amazon Bestseller “Happy Woman Happy World – How to Go from Overwhelmed to Awesome”–a book that corporate trainer and best-selling author Brian Tracy calls “a handbook for every woman who wants health, success and a fulfilling career.” Links/freebies: Take advantage of our free quiz designed to unveil the hidden possibilities and empower you to capitalize on your unique talents! Take the free quiz here: WhatsYourTalentWorth.com How to Be Balanced, Beautiful and Abundant? For more information go to… https://www.rebeccaelizabethwhitman.com/ Https://linktr.ee/rebeccaewhitman #Debttomultimillionsuccess #BeateChelette #TheGrowthArchitect #TheWomensCode #InspiringJourney #SuccessStory #EntrepreneurLife #BusinessSuccess #Motivation #WomenEmpowerment #Leadership #SmallBusinessOwner #FinancialIndependence #GoalSetter #Achievement #Passion #Hardworkpaysoff #SelfGrowth #PersonalDevelopment #SuccessMindset

Rebecca Whitman Presents How To Go From Overwhelmed To Authority With Beate Chelette Beate Chelette is the Growth Architect and Founder of The Women's Code and provides visionaries and leaders with strategies that grow your authority so that they can scale their impact. A first-generation immigrant who found herself $135,000 in debt as a single parent, Beate bootstrapped her passion for photography into a highly successful global business and eventually sold it to Bill Gates in a multimillion-dollar deal. She is amongst the “Top 100 Global Thought Leaders” by PeopleHum and “One of 50 Must-Follow Women Entrepreneurs” by HuffPost. Recent clients include Amazon, Reckitt (the maker of Lysol), Chevron, Merck, Johnson & Johnson, the Women's Legislative Caucus of California Cal State University Dominguez Hills, Shelter Inc., Mental Health First Aid and thousands of small businesses. Beate is the author of the #1 International Award-Winning Amazon Bestseller “Happy Woman Happy World – How to Go from Overwhelmed to Awesome”–a book that corporate trainer and best-selling author Brian Tracy calls “a handbook for every woman who wants health, success and a fulfilling career.” Links/freebies: Take advantage of our free quiz designed to unveil the hidden possibilities and empower you to capitalize on your unique talents! Take the free quiz here: WhatsYourTalentWorth.com How to Be Balanced, Beautiful and Abundant? For more information go to… https://www.rebeccaelizabethwhitman.com/ Https://linktr.ee/rebeccaewhitman #Debttomultimillionsuccess #BeateChelette #TheGrowthArchitect #TheWomensCode #InspiringJourney #SuccessStory #EntrepreneurLife #BusinessSuccess #Motivation #WomenEmpowerment #Leadership #SmallBusinessOwner #FinancialIndependence #GoalSetter #Achievement #Passion #Hardworkpaysoff #SelfGrowth #PersonalDevelopment #SuccessMindset

Beate Chelette is the Growth Architect and Founder of The Women's Code and provides visionaries and leaders with strategies that grow your authority so that they can scale their impact.A first-generation immigrant who found herself $135,000 in debt as a single parent, Beate bootstrapped her passion for photography into a highly successful global business and eventually sold it to Bill Gates in a multimillion-dollar deal. She is amongst the “Top 100 Global Thought Leaders” by PeopleHum and “One of 50 Must-Follow Women Entrepreneurs” by HuffPost.Recent clients include Amazon, Reckitt (the maker of Lysol), Chevron, Merck, Johnson & Johnson, the Women's Legislative Caucus of California Cal State University Dominguez Hills, Shelter Inc., Mental Health First Aid and thousands of small businesses.Beate is the author of the #1 International Award-Winning Amazon Bestseller “Happy Woman Happy World – How to Go from Overwhelmed to Awesome”–a book that corporate trainer and best-selling author Brian Tracy calls “a handbook for every woman who wants health, success and a fulfilling career.”Links/freebies:Take advantage of our free quiz designed to unveil the hidden possibilities and empower you to capitalize on your unique talents!Take the free quiz here: WhatsYourTalentWorth.comHow to Be Balanced, Beautiful and Abundant?For more information go to…https://www.rebeccaelizabethwhitman.com/Https://linktr.ee/rebeccaewhitman

832: As AI tools become more prevalent across companies, executives are putting more emphasis on refining processes and implementing new technology to compete in a future defined by data. In a panel from our most recent Metis Strategy Digital Symposium, Vish Narendra, CIO & SVP of Global Business Services at Graphic Packaging, and Filippo Catalano, CIDO at Reckitt, join Metis Strategy's Alex Kraus on the virtual stage to discuss how they are leading the transformation in preparation for the data-driven future and the key ingredients necessary to ensure success. Throughout the discussion, both executives explain the importance of data hygiene and proper data governance as a part of a company's data strategy and what it looks like to operationalize these new AI tools available to them. Vish and Filippo also touch on the impact AI will have on business including the value they hope to see from the use cases they've explored, the implications the technology will have on talent strategy, and generally what the art of the possible looks like. Finally, each panelist shares their perspective on the challenges they are facing when it comes to AI and their strategies for hedging their bets.

832: As AI tools become more prevalent across companies, executives are putting more emphasis on refining processes and implementing new technology to compete in a future defined by data. In a panel from our most recent Metis Strategy Digital Symposium, Vish Narendra, CIO & SVP of Global Business Services at Graphic Packaging, and Filippo Catalano, CIDO at Reckitt, join Metis Strategy's Alex Kraus on the virtual stage to discuss how they are leading the transformation in preparation for the data-driven future and the key ingredients necessary to ensure success. Throughout the discussion, both executives explain the importance of data hygiene and proper data governance as a part of a company's data strategy and what it looks like to operationalize these new AI tools available to them. Vish and Filippo also touch on the impact AI will have on business including the value they hope to see from the use cases they've explored, the implications the technology will have on talent strategy, and generally what the art of the possible looks like. Finally, each panelist shares their perspective on the challenges they are facing when it comes to AI and their strategies for hedging their bets.

On this special edition episode of the Speed of Culture podcast, join Matt Britton, MikMak's Founder & CEO Rachel Tipograph, and Reckitt's Director of Full-Funnel Consumer Engagement, Carolyn Nephew, for the annual webinar on the top stories immediately coming out of Black Friday and Cyber Monday. As we wrap up what has been a memorable year for the podcast, they'll discuss what the consumer spending habits of the biggest shopping week of the year mean for brands going into 2024. Follow Suzy on Twitter: @AskSuzyBizFollow Rachel Tipograph on LinkedInFollow Carolyn Nephew on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.

Over the past five years, corporate venture capital (CVC) has emerged as a major player in the startup funding space. And CPG company Reckitt plans to be front and center of that change through its own CVC firm, Access VC. In 2020, Rakesh Narayana, gm of Access VC, saw that most consumer venture funding was flowing toward traditional food and beverage consumer brands, not categories like sexual health and hygiene, to which Reckitt is dedicated. Reckitt owns brands like condom brand Durex, feminine hygiene brand Queen V and sexual wellness brand KY. Additionally, there was a dearth of brands serving or being led by people of color, coupled with a growth in better-for-you brands. Since its launch, in 2020 Access VC has invested more than $50 million in over 30 startups, including sexual wellness brand Maude and men's wellness brand Asystem, across pre-seed to Series C rounds and beyond. On the latest episode of the Glossy Beauty podcast, Narayana shared that he grew up in India and was raised by a single mother before moving to London for higher education. From there, he worked at Boston Consulting Group as a consultant before entering the CPG category. He said his love for CPG stems from an appreciation for its tangibility and tactile nature and the way consumers interact with and are influenced by consumer brands. While at Reckitt in various roles, he saw the gap between large CPG conglomerates and more innovative indie brands, and the solution he spotted was corporate venture capital. “There is a large difference and gap between big companies being able to do disruptive innovation and the startups and universities and laboratories that have real cutting-edge innovation,” he said. “Corporate venture capital, in some ways, is meant to bridge that gap. Large companies are exceptionally good at making $100 million brands into $1 billion brands but perhaps not as good at creating brands which don't exist [and growing them] to a $100 million brand.” Narayana detailed the Access VC investing strategy, the way it differs from traditional venture capital and the role investors have in fostering innovation.

Navigating the challenges of unifying messaging and adopting data-driven marketing processes is especially complex for large enterprises. Reckitt, the parent company behind renowned brands like Lysol, Clearasil, Woolite, and Enfamil, confronted these obstacles when recognizing the need to shift from traditional to digital marketing practices. In this episode of Content Disrupted, Sameer Amin, Reckitt's Global Director of Data-Driven Marketing and Media, offers a behind-the-scenes look at the brand's digital marketing strategy, emphasizing how it integrates products, purpose, people, and methods. In the process, he shares best practices for rallying teams and stakeholders around an enterprise-wide digital transformation initiative.