Podcasts about labov

Welcome to Better Business, Better Life. In this episode, host Debra Chantry-Taylor is joined by Barry LaBov, two-time Ernst & Young Entrepreneur of the Year and branding expert, to explore the power of differentiation in business.Barry introduces the idea of the “Commodity Monster”, the danger of becoming just another option in the market. He shares powerful stories and practical advice on how to identify your business's key differentiators, use specific language to tell your brand story, and ensure your customer experience lives up to the promise.If you're launching a new product, looking to refresh your brand, or simply want to avoid blending in, this episode will show you how to stand out and stay that way.Tune in to learn how to define your difference, and make sure the world knows about it.CONNECT WITH DEBRA:        ___________________________________________        ►Debra Chantry-Taylor is a Certified EOS Implementer | Entrepreneurial Leadership & Business Coach | Business Owner►Connect with Debra: ⁠debra@businessaction.co.nz⁠►See how she can help you: ⁠https://businessaction.co.nz/⁠      ____________________________________________        GUEST'S DETAIL:► ⁠LaBov Website⁠► ⁠Barry LaBov Writes⁠► ⁠Grab Your Copy of "The Power of Differentiation"⁠► ⁠Barry LaBov - LinkedIn⁠Chapters:  00:35 – Introduction02:10 - Barry LaBov's Journey and Philosophy05:40 - The Commodity Monster and Differentiation09:43 - Examples of Successful Differentiation18:07 - The Role of Words and Storytelling30:59 - Practical Tips for Fighting Commoditisation31:12 - The Importance of Imperfection and Innovation35:54 - Final Thoughts and Encouragement

How do you turn a commodity business into a market leader with unmatched employee loyalty and premium pricing?In this episode of the Unified Brand Podcast, we welcome back Barry LaBov, two-time Ernst & Young Entrepreneur of the Year, Founder and CEO of LaBov Marketing Communications and Training, and author of The Power of Differentiation.Barry shares:The overlooked power of brand differentiation in winning hearts, minds—and market shareA powerful rebranding case study that transformed “the cheap copper guys” into an industry-leading premium brandHow celebrating what makes your brand unique can re-engage teams, increase morale, and boost profitabilityWhy striving for perfection can kill innovation and how “rough edges” and imperfections make brands more humanLessons from rock bands like The Police, Pearl Jam & The Black Keys on branding, uniqueness, and experienceWhether you're a founder, marketer, or business leader, this episode is packed with actionable insights that will change how you see your brand—from the inside out.Plus: Barry's take on what frustrates him most about the industry, and why saying “no” is the ultimate act of brand clarity.Links & Resources: Barry LaBov: https://barrylabov.comLaBov Agency: https://labov.comThe Power of Differentiation (Book): Available on Amazon-------------------------------------------------------------------BRAND POWER SCORETake our 4min assessment today and get your brand power score. Find out what is holding your business back and where you can improve.⁠⁠www.brandpowerscore.co.uk⁠⁠---------------------------------------------------------------Do Feel like your brand could use improving but not sure where to start?Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system?Schedule a brand discovery consultation call here - ⁠⁠https://www.elementsbrandmanagement.o.uk/schedule-a-call⁠

How can unique language and consistent messaging help brands stand out in a competitive market? Barry LaBov, founder of Labov Marketing Communications and Training, is a visionary leader in the realm of business differentiation. His accolades, including being a two-time Ernst and Young Entrepreneur of the Year and an Entrepreneur Hall of Fame inductee, reflect his mastery in crafting distinctive strategies that help businesses stand out in competitive markets. LaBov's perspective on differentiation is rooted in the belief that a unique value proposition, aligned with market and brand, is crucial for resonating with clients and achieving success. Through his comprehensive five-step process, as detailed in his book "The Power of Differentiation," he guides companies in discovering and celebrating their unique traits, emphasizing the importance of strategic storytelling and maintaining quality to avoid commoditization and secure long-term profitability. Key Takeaways: Creating a unique value proposition is crucial for business differentiation. Employees believing in their work can enhance performance and customer satisfaction. Using unique language and consistent messaging helps brands stand out in a competitive market. Brand experience should align with the brand's image and values to maintain loyalty. Strategic differentiation is essential for success in competitive markets. Focusing on sustainability can drive profitability and distinguish a brand. Training employees to convey a distinct brand message can prevent commoditization and preserve brand integrity. More from Barry LaBov Barry LaBov is the founder and CEO of LABOV Marketing Communications and Training, a renowned agency dedicated to brand differentiation and transformation. A two-time Ernst & Young Entrepreneur of the Year recipient and inductee into the Entrepreneur of the Year Hall of Fame, Barry has also been honored with the Better Business Bureau Torch Award for Ethics. Under his leadership, LABOV has earned numerous accolades, including six Indiana Growth 100 Awards, Small Business of the Year, and recognition as one of Indiana's Best Places to Work. The agency's client work has garnered nearly 100 national and regional awards, reflecting Barry's commitment to excellence and innovation. Beyond LABOV, Barry has diversified his entrepreneurial ventures with L2 Global Investments, co-managed with his daughter Laura Leamon, and Plow Digital, a full-service digital development and gaming firm. An accomplished author, Barry has written or co-authored over a dozen business books, including his forthcoming The Power of Differentiation, published by Indigo River and distributed through Simon & Schuster. In it, Barry offers actionable strategies to help leaders unlock their brands' unique potential and overcome the pitfalls of a commodity mindset. Drawing from decades of experience, Barry's expertise spans brand re-engineering, customer loyalty, employee engagement, and dealer/distributor network performance, with his insights featured on CNBC, Fox Business, and various podcasts. Outside the business world, Barry is a former musician whose Billboard-charting song was featured on American Bandstand. Today, he channels the lessons from his musical past—like collaboration and improvisation—into LABOV's core values. Alongside his wife Carol, Barry also leads a charitable foundation that supports causes like Make-A-Wish, Big Brothers Big Sisters, and Habitat for Humanity, embodying a legacy of innovation, creativity, and philanthropy. Every day at LABOV is an opportunity for us to do the best work of our lives. Surrounded by inspiring clients and creative, fun-loving co-workers, the greatest reward is working together to help our clients, and our employees succeed.   Website: https://www.labov.com/our-team/ LinkedIn: https://www.linkedin.com/in/barry-labov-6965241/ Amazon: https://a.co/d/fNXO2n7   If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com   You can also reach Jim by email: Jim@TheCEOProject.com   LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook:  @IncCEOproject

In this episode of Behind the Numbers, hosted by Dave Bookbinder, we embark on a journey into the realm of business differentiation with Barry Labov, president of Labov and Beyond Marketing Communications and author of The Power of Differentiation: Win Hearts, Minds, and Market Share. From Rock Musician to Entrepreneur of the Year: Barry shares his inspiring path, transitioning from a rock musician to achieving Entrepreneur of the Year status. He discusses how his background shaped his approach to marketing and business strategy. The Essence of Differentiation: Barry emphasizes the critical role of differentiation in business success. He explores how identifying and celebrating unique brand traits can propel businesses forward in competitive markets. Discovering Unique Selling Propositions: Barry reveals how his company helps businesses uncover their inherent differentiation. He shares anecdotes, including a transformative experience with a family bakery, illustrating the power of discovering and promoting unique selling propositions. Impact of Customer Experience: The conversation dives into the significance of customer experience and its direct influence on brand perception and market positioning. Engaging Employees for Business Success: Barry discusses the importance of promoting differentiation both internally among employees and externally to the market. He explores how engaging employees can enhance overall business value and customer satisfaction. Tune in to gain insights into why differentiating your brand is crucial in today's competitive landscape and how strategic differentiation can drive business growth and customer loyalty. About Barry LaBov Barry LaBov, a two-time Ernst & Young Entrepreneur of the Year, is a celebrated author, speaker, and brand strategist. With a core emphasis on differentiation, Barry advocates for leaders to unearth and champion their brand's distinctiveness to win market share and the hearts of the people who represent it. His book, “The Power of Differentiation. Win Hearts, Minds and Market Share,” distributed by Simon and Schuster, embodies this philosophy. Heis the founder of LABOV, a renowned marketing training firm serving blue-chip clients, and author of The Power of Differentiation: Win Hearts, Minds, and Market Share. About the Host: Dave Bookbinder is known as an expert in business valuation and he is the person that business owners and entrepreneurs reach out to when they need to know what their most important assets are worth. Known as a collaborative adviser, Dave has served thousands of client companies of all sizes and industries.  Dave is the author of two #1 best-selling books about the impact of human capital (PEOPLE!) on the valuation of a business enterprise called The NEW ROI: Return On Individuals & The NEW ROI: Going Behind The Numbers.  He's on a mission to change the conversation about how the accounting world recognizes the value of people's contributions to a business enterprise, and to quantify what every CEO on the planet claims: “Our people are this company's most valuable asset.” Dave's book, A Valuation Toolbox for Business Owners and Their Advisors: Things Every Business Owner Should Know, was recognized as a top new release in Business and Valuation and is designed to provide practical insights and tools to help understand what really drives business value, how to prepare for an exit, and just make better decisions. He's also the host of the highly rated Behind The Numbers business podcast which is enjoyed in more than 100 countries.

On this episode of the Move Swiftly Podcast, we welcome Barry LaBov, a visionary leader and the Founder of LaBov & Beyond, who has spent over four decades helping businesses stand out through the power of differentiation.Barry's proprietary Brand Re-Engineering process helps businesses discover and maximize the magic within their brands, ensuring they don't just compete—but win hearts, minds, and market share. His expertise is distilled into his book, The Power of Differentiation, which highlights how companies can transform their brands to create lasting impact and industry leadership.✔ Brand Differentiation – Uncovering what makes your business unique and leveraging it for success✔ Brand Re-Engineering – A proven process to redefine and strengthen your market position✔ Winning Hearts, Minds & Market Share – Strategies to build deep, lasting connections with your audience✔ Leadership & Innovation – How great leaders use differentiation to drive their businesses forward

 In this episode of the Time to Thrive podcast, host Bethany Meadows chats with Barry LaBov, founder and CEO of LaBov Marketing Communications and Training, about the vital role of corporate culture in creating a competitive advantage. From his unique journey starting in the music industry to building a successful marketing firm, Barry shares how culture can be a catalyst for engagement and growth. Tune in to learn Barry's insights on differentiating your business, aligning teams around a purpose, and fostering a culture that's truly valued by employees and customers alike. Plus, Barry reveals why internal communication is essential and shares tips for leaders on staying connected with their teams in authentic ways. www.barrylabov.com 00:00 Introduction and Guest Welcome01:08 Barry Labov's Vintage Passion02:16 Founding Story of Labov Marketing04:11 Importance of Corporate Culture05:28 Employee Engagement Strategies10:53 Aligning Teams Around Purpose14:09 The Power of Storytelling20:39 Internal Communication Tips22:25 Emerging Trends and AI26:45 Building a Purpose-Driven Company28:35 Final Thoughts and Takeaways Discover the strategies, systems and skills that lead to success in business. Visit TimeToThriveInBusiness.com to learn more.

Join us for an inspiring conversation with Barry LaBov, a two-time Ernst & Young Entrepreneur of the Year, celebrated author, and brand strategist, as we dive into his new book, The Power of Differentiation: Win Hearts, Minds, and Market Share. With over forty years of experience helping hundreds of companies across diverse industries discover their magic and genius, Barry brings exceptional insights on what it takes to stand out in today's competitive land-scape. Beyond branding, we will explore Barry's wisdom on business and life, drawn from his remarkable career journey that began in the world of 80's rock music and evolved into a successful entrepreneurial path as the Founder and CEO of LABOV Marketing, Communications, and Training. Through real-world case studies and actionable steps, we'll uncover valuable lessons on differentiation, business, and personal growth that any listener can apply. Whether you're an established brand, entrepreneur or simply looking to be inspired, this episode will be a valuable listen.

Barry LaBov is a two-time Ernst & Young Entrepreneur of the Year, a nationally recognized author, brand strategist, and honored guest here on the YES, BRAND podcast. He is the Founder and CEO of LABOV Marketing, Communications, and Training—a full-service agency that specializes in helping clients discover and celebrate their brand differentiation. LABOV's clients include national and international brands in automotive, recreational products, premium spirits, motorcycles, PE firms, and more. Barry's upcoming book is entitled, “The Power of Differentiation, Win Hearts, Minds and Market Share.”

Send us a text“Don't be so hard on yourself and allow yourself to be who you are.” - Barry LaBovIn this multifaceted episode of the Deep Wealth Podcast, host Jeffrey engages with Barry Lebov, renowned brand strategist, entrepreneur, and author. The episode traces Barry's journey from a young musician to the CEO of Lebov Marketing, highlighting how he transformed challenges into success stories, including winning the Ernst Young Entrepreneur of the Year Award.04:34 Barry Lebov's Journey09:53 The Power of Differentiation18:23 The Importance of Storytelling24:18 Uncovering Your Unique Value27:37 Creating a Unique and Priceless Plan32:05 Learning from Century-Old Companies40:00 Avoiding the Perfect Trap42:25 The Future of Differentiation in the Age of AIClick here to subscribe to The Deep Wealth Podcast to save time and effort.SELECTED LINKS FOR THIS EPISODEDifference Talks Podcast SeriesLABOVlabovandbeyond | X@labovmktg • Instagram LaBov and Beyond | FacebookLABOV - YouTubeBarry LaBov  | LinkedInBarry LaBov Writes@labovmktg | TikTokBook: The Power of Differentiation eBook : LaBov, Barry: Kindle StoreResources To Have You Thrive And ProsperLooking to unlock your path to wealth and success? The Deep Wealth Podcast is your go-to source to extract your deepest wealth in business and life. Picture yourself mastering the foundational strategies that led our founders to a 9-figure exit. Ready to grow your profits, boost the value of your business, and optimize your life post-exit? Shoot us a quick email at insights[at]deepwealth.com with "Deep Wealth" in the subject line for more info. Click the links below to explore the resources, gear, and books that have paved the way for our guests and the high-achieving Deep Wealth team to reach remarkable success. Here's to helping you unlock the riches and success you deserve! https://www.deepwealth.com/thriveContact Deep Wealth: Client testimonials The Deep Wealth Strategy Map LinkedIn Instagram Subscribe to The Deep Wealth Podcast Help us pay it forward by leaving a review.May you continue to thrive and prosper while remaining healthy and safe!

Barry Labov is a former rock musician turned successful business owner and marketing expert. Originally from Philadelphia, Barry started his career producing jingles before transitioning into the business world following his father's passing. He founded a small jingle company that grew into a renowned full-service marketing agency, working with high-profile brands like Volkswagen and Harley Davidson.   Labov is known for his innovative five-step process to help companies differentiate their brands, focusing on rallying employees and effectively communicating to the market. His book, The Power of Differentiation, became a #1 new marketing book on Amazon, offering practical strategies for business growth and brand success.   Despite challenges like the Great Recession and pandemic, Barry continues to work with diverse clients while sharing insights on entrepreneurship and business leadership.

Author, founder, and CEO Barry LaBov joined me on Ditching Hourly to geek out about niching down - while walking me through the five-step process he describes in his book The Power of Differentiation. Barry's Bio:Barry LaBov is the founder and CEO of LABOV Marketing Communications and Training. He is a two-time Ernst & Young Entrepreneur of the Year recipient and an inductee into the Entrepreneur of the Year Hall of Fame. He is also a Better Business Bureau Torch Awards for Ethics recipient. Under his leadership, LABOV Marketing Communications and Training has received the Indiana Growth 100 Award six times, was named Small Business of the Year and recognized as one of the Best Places to Work in Indiana. Additionally, LABOV's client work has been honored with nearly 100 national and regional awards.Barry's links:The Power of DifferentiationBarry's biz websiteBarry's personal siteBarry's LinkedIn The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.Hope to see you there!

In this episode of the Grow Sell and Retire podcast, B.D. Dalton II sits down with branding expert Barry to dive deep into the world of differentiation in business. They explore the power of authenticity, consistency, and how understanding your unique selling points can skyrocket your brand's market presence.Barry shares his wisdom on:- Why being real and consistent matters in branding- How leaders shape a brand's identity and boost employee loyalty- The game-changing practice of refocusing on customer needs to drive market share- How 'jam sessions' and active listening can unlock your team's best ideas- Using direct customer feedback to define your brand's core strengths and avoid empty buzzwords like "quality" or "service"

In this episode, Rodric sits down with Barry Labov, an expert in branding, marketing, and business differentiation. With decades of experience, Barry shares his journey from building a leading marketing agency to offering valuable advice on how to stand out in a crowded marketplace. He discusses how entrepreneurs can avoid the pitfalls of bidding wars, the importance of long-term relationships, and why differentiation is more valuable than superiority in every area of your business. Whether you're a service provider or in product-based industries, Barry's insights offer practical advice for building a sustainable, unique business.What You Will Hear In This Episode:Why offering unique value is key to avoiding competing on priceDifferentiation vs. superiority and how to stand outHow to use creativity and strategic thinking to outsmart clients' expectationsThe value of human inspiration and AI in generating powerful ideas for your businessQuote:"You don't have to be superior if you have differentiation." – Barry LabovGuest links:Barry's websiteBarry's LinkedInDifference Talks PodcastResources:Million Dollar Flip FlopsFollow Us on InstaIf you aren't 100% confident what your ‘next right move' is in your business…I may have a tool that can help. Take the Entrepreneurial Journey Quiz and find out which stage you are in and which areas to focus on.Take the quiz now: https://milliondollarflipflops.com/quiz/

In this insightful episode, Ed Parcaut sits down with Barry LaBov, founder of LaBov Marketing Communications and author of "The Power of Differentiation," to explore critical themes in business differentiation, customer experience, and brand integrity. **Key Topics Discussed:** 1. **Harley Davidson's Unique Brand Strategy**

Scott MacKenzie hosts Barry LaBov on the Industrial Talk Podcast to discuss differentiation in business. Barry, founder of LaBov Marketing, emphasizes the importance of identifying and highlighting unique features that set a brand apart from competitors. He shares his process of brand re-engineering, which involves discovering existing differentiators without requiring significant changes. Barry stresses the need for leaders to communicate these unique features to employees and distributors, fostering a sense of significance and higher quality. He also warns against becoming a commodity and advocates for continuous reinforcement of differentiation to maintain market relevance. Barry's book, "The Power of Differentiation," provides case studies of successful differentiation strategies. Action Items [ ] Reach out to Barry LaBov through his website Labov.com, personal site BarryLaBov.com, or LinkedIn to discuss differentiation strategies. [ ] Purchase and read Barry's book on differentiation on Amazon and leave a review. [ ] Share podcasts, technology innovations, or other content on the Industrial Talk platform to get exposure and assistance from Scott MacKenzie. Outline Introduction to Industrial Talk Podcast Scott MacKenzie welcomes listeners and expresses gratitude for their support, highlighting the platform's mission to celebrate industry professionals. The episode's theme is introduced: differentiation and its importance in business success. Scott MacKenzie promotes Barry LaBov's book on differentiation and encourages listeners to reach out to him for collaboration and innovation. Barry LeBeau's Introduction and Background Barry LaBov introduces himself as the founder and CEO of Labov Marketing, Training, and Communications. He mentions his book, "The Power of Differentiation," and the company's focus on helping companies differentiate themselves. Barry shares that his company works with various clients, including Harley Davidson, Audi, Volkswagen, and BRP. He highlights the importance of finding and promoting what makes a company unique. Defining Differentiation Barry explains that differentiation involves producing or making something unique that sets a brand apart from competitors. He emphasizes that differentiation is not the same as a mission statement and should be meaningful and explainable to both customers and employees. Scott MacKenzie and Barry discuss the bottom-line value of differentiation and how it can lead to higher profitability. Barry outlines the process of brand re-engineering, which involves identifying and highlighting existing unique features rather than starting from scratch. Implementing Differentiation in Manufacturing Barry explains that differentiation can be profitable without requiring significant changes to existing processes or machinery. He discusses the importance of communicating differentiation to employees and making them feel significant, which can lead to higher quality and better retention. Scott MacKenzie asks about sustaining change within an organization, and Barry emphasizes the need for constant reinforcement and celebration of differentiation. Barry highlights the role of leaders in identifying and communicating differentiation daily to maintain employee engagement. Challenges and Roadblocks in Implementing Differentiation Scott MacKenzie inquires about potential roadblocks in implementing differentiation, and Barry mentions that some clients may think they already have it figured out. Barry shares that clients must be willing to be vulnerable and open to new ideas to...

Barry LaBov is a two-time Ernst & Young Entrepreneur of the Year, a nationally recognized, respected author, podcast guest, and brand strategist. What inspired you to focus on brand differentiation? your upcoming book, "The Power of Differentiation"? Give us an example of the benefits of brand differentiation and how it transformed a client's business. What are the most common challenges companies face when trying to identify their unique competitive advantages? How can they overcome them? Why is it crucial for companies to move away from a commodity mindset, and how does this shift affect their overall performance and employee morale? How do you approach the process of brand re-engineering, and what key elements do you focus on to ensure a brand stands out in a competitive market? Barry LaBov Barry LaBov is a two-time Ernst & Young Entrepreneur of the Year, a nationally recognized, respected author, podcast guest, and brand strategist. He is the Founder and CEO of LABOV Marketing, Communications, and Training—a full-service agency specializing in helping clients discover and celebrate their brand differentiation. LABOV's clients include national and international brands in automotive, recreational products, premium spirits, motorcycles, PE firms, and more. He has an upcoming book entitled, The Power of Differentiation, Win Hearts, Minds and Market Share that will be distributed by Simon and Schuster globally. Barry's goal is to inspire over one million people with its message. Excellent Executive Coaching Podcast If you have enjoyed this episode, subscribe to our podcast on iTunes. We would love for you to leave a review. The EEC podcasts are sponsored by MKB Excellent Executive Coaching that helps you get from where you are to where you want to be with customized leadership and coaching development programs. MKB Excellent Executive Coaching offers leadership development programs to generate action, learning, and change that is aligned with your authentic self and values. Transform your dreams into reality and invest in yourself by scheduling a discovery session with Dr. Katrina Burrus, MCC to reach your goals. Your host is Dr. Katrina Burrus, MCC, founder and general manager of Excellent Executive Coaching a company specialized in leadership development.

Carol LaBov is a loving wife of 46 years and an adoring grandmother. She has been an avid reader since childhood and eventually majored in English in college.  When her second grandson Cooper began having speech challenges, she was there to help and support him and his parents.  She wrote a book to encourage him and others to grow beyond their problems. The book is titled The Caveboy Who Would Be President and it tells the story of a boy with speech challenges.  It is filled with messages of love and acceptance.  Carol especially wants to impact children, families, therapists and teachers whose lives are affected in one way or another by speech challenges.Book: The Caveboy Who Would Be PresidentWebsite: https://www.labov.com; https://caveboybook.comFacebook:  https://www.facebook.com/carollabov/LinkedIn: https://www.linkedin.com/in/carollabov/

In this week's episode of Everything is Personal, Len May is joined by Barry C. Labov, founder and CEO of Labov Marketing. Barry dives into the strategies behind building an iconic brand, fostering an innovative company culture, and the role that storytelling plays in business success. Learn how his entrepreneurial journey shaped his leadership style and how he's helping companies grow through authentic engagement and storytelling. The discussion dives into the importance of company culture, leadership, and the power of storytelling in business. Suppose you're interested in building a strong brand or fostering a successful company culture. In that case, this episode is packed with valuable insights and advice from Barry's decades of experience. Whether you're a business owner, marketer, or entrepreneur, this conversation is packed with actionable insights!EndoDNA: The breakthrough DNA test that matches you with the right cannabinoid products for your wellness journey. Endo·dna gives you two guaranteed ways to uncover your unique endocompatibility today. Click here to check out which product is right for you.   Connect with EndoDNA on SOCIAL: IG | X | YOUTUBE | FB Connect with host, Len May, on IG    

Have an idea or tip? Send us a text!Want to discover the secret to standing out in a crowded market? Join us as we chat with Barry LaBov of LaBov Marketing and Communications, a former rock musician turned marketing maestro. LaBov takes us on his unique journey, offering invaluable insights into the world of marketing, sales, promotions, and advertising. Learn from his experiences with iconic brands like Harley Davidson and Volkswagen, and understand why differentiation is crucial not just in business, but in every field. LaBov introduces the compelling concept of the "commodity monster" and warns against the perils of competing solely on price, urging businesses to maintain their unique attributes to avoid commoditization.We also dive into the heart of creating meaningful business strategies to retain employees and ensure productivity. Labov shares his thoughts on the pitfalls faced by the photo imaging industry, using Kodak's mistakes as a learning opportunity. He emphasizes redefining business objectives and staying ahead of industry trends to add value and stand out. Get practical advice on effective marketing strategies, consistent branding, and the challenges faced by brick-and-mortar businesses transitioning to online platforms. Don't miss this chance to gain valuable lessons on the nuanced art of avoiding commoditization and building a standout brand.Energize your sales with Shareme.chat, the proven texting platform. ShareMe.Chat ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying!Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.Contact us at gary@thedeadpixelssociety.comVisit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society. Leave a review on Apple and Podchaser. Are you interested in being a guest? Click here for details.Hosted and produced by Gary PageauEdited by Olivia PageauAnnouncer: Erin Manning

Welcome to our 100th Episode! Truth Tastes Funny launched with the goal of inspiring us with tips for surviving and thriving in a chaotic world. Hersh's interview with author Carol LaBov is the perfect episode for this milestone. She was inspired to write this children's book, "The Cave Boy Who Would Be President," by her grandson, Cooper. The book captures how Cooper and his family work together to overcome a speech disability. Many will recognize themselves or family members in the role of loving acceptance that it takes to overcome obstacles of all kinds in their lives.

This epsidoes features an interview with Barry, a two-time Ernst and Young Entrepreneur of the Year, discussing the critical role of differentiation in branding for capturing market share and connecting with audiences. Barry's book, “The Power of Differentiation,” emphasizes themes of tenacity, dedication, and consistency in overcoming challenges. He highlights the importance of passion and intensity for success, noting that perceptions of drive improve once achievements are recognized. He also has a podcast called Difference Talks beginning on September 3. https://www.linkedin.com/in/barry-labov-6965241/https://www.barrylabov.com/

Barry LaBov, musician, author, and President of LaBov & Beyond Marketing Communications explains The Power of Differentiation. He shares how intense listening is the secret to great business “jam sessions.” Along the way we discuss “The Power of Differentiation” (1:55), Picasso (3:06), how “Words Create Worlds” (12:38), the Chicago Cubs (16:53), “Mark Urgent” (29:55), and jingle writing (23:48).  As mentioned in the pod, free trials and discounts for the Magic Mind Performance shots can be activated through these links. Free trial at https://magicmind.com/LENTRIAL . 20% off for one-time purchases and subscriptions at https://magicmind.com/LEN20. Music intro and outro from the creative works of Barry LaBov– You Don't Understand and Another Step Away.

Welcome to another insightful episode of "Shift with Elena Agar Podcast." Today, we are thrilled to have Barry, a veteren of the music industry turned marketing expert, join us for an in-depth conversation on maintaining integrity in creative work and the importance of balancing physical and mental well-being. Barry shares invaluable advice on the significance of brand recognition, the evolving role of CEOs in brand messaging, and why authenticity is key in recruiting and retaining top talent. In this episode, Barry dives into his five-step branding process, underscores the value of personal and company branding, and reveals how companies can keep their brand fresh and relevant. We also explore how technological advancements have impacted customer experience and service quality in the US. Barry's passion for creativity and differentiation shines through as he discusses his transition from music to marketing and the lessons he's learned along the way. Whether you're a seasoned professional or just starting out in the creative or marketing space, Barry's insights on celebrating strengths, targeting the right audience, and being genuine are sure to inspire. Plus, stick around as Barry offers advice for young marketers eager to make their mark. You won't want to miss this engaging and enlightening discussion. Tune in now! Time stamps: 00:00 Identify, accept, and honor brand's significance. 03:54 Brands and people making a positive impact. 07:11 Customer experience shapes brand perception and loyalty. 10:41 Trust, brand recognition, and generational differences in hiring. 14:51 Leader's role: cheerleader, rally people daily, selfless. 18:48 Thorough brand analysis reveals unique industry perspective. 22:08 Positive change involves discovering, not creating, brand. 25:39 Authenticity and humility attract the right clients. 28:53 We challenge, not cater, to arrogant brands. 32:27 Uphold integrity in creative work, maintain standards. 35:48 Reach me at labov.com or barrylabove.com. 38:47 Celebrate strengths, embrace confidence, leverage them effectively. Get the book: https://www.barrylabov.com/books Connect with Barry: https://www.barrylabov.com/ Follow Elena: LinkedIn: https://www.linkedin.com/in/elenaagaragimova/ Instagram: https://www.instagram.com/elenaagaragimova/ Listen on: Apple: https://podcasts.apple.com/us/podcast/shift-with-elena-agar/id1530850914 Spotify: https://open.spotify.com/show/5UKh6dWcuQwJlmAOqD8wij --- Support this podcast: https://podcasters.spotify.com/pod/show/elenaagar/support

Barry LaBov, is a two-time Ernst & Young Entrepreneur of the Year, a nationally recognized, respected author, podcast guest, and brand strategist. He is the Founder and CEO of LABOV Marketing, Communications, and Training—a full-service agency that specializes in helping clients discover and celebrate their brand differentiation. LABOV's clients include national and international brands in automotive, recreational products, premium spirits, motorcycles, PE firms, and more. He has an upcoming book entitled, “The Power of Differentiation, Win Hearts, Minds and Market Share.” Barry's links: Website: https://barrylabov.com Instagram: https://www.instagram.com/labovmktg/ LinkedIn: https://www.linkedin.com/in/barry-labov-6965241/ Book Recs: The Power of Differentiation https://amzn.to/3RJx002 The Impatient Entrepreneur's links: Facebook https://www.facebook.com/TheImpatientEntrepreneurPod LinkedIn https://www.linkedin.com/company/theimpatiententrepreneurpod/ Instagram https://www.instagram.com/theimpatiententrepreneurpod/ YouTube https://www.youtube.com/@TheImpatientEntrepreneurPod Online www.theimpatiententreprenerpod.com Connect with us https://www.theimpatiententrepreneurpod.com/contact Kwedar & Co.'s links: Facebook https://www.facebook.com/kwedarco LinkedIn https://www.linkedin.com/company/kwedarco Instagram https://www.instagram.com/kwedarco YouTube https://www.youtube.com/@KwedarCo Online www.kwedarco.com Connect with us: https://www.kwedarco.com/book-consultation

Barry LaBov is a two-time Ernst & Young Entrepreneur of the Year, and a celebrated author, speaker, and brand strategist. With a core emphasis on differentiation, Barry advocates for leaders to unearth and champion their brand's distinctiveness to win market share and the hearts of the people who represent it. His book, “The Power of Differentiation. Win Hearts, Minds and Market Share,” distributed by Simon and Schuster, embodies this philosophy. As the founder of LABOV, a renowned marketing training firm serving blue-chip clients, Barry is renowned for his infectious energy, creativity, and uplifting message.

Carol Labov has written a heart-warming book, The Cave Boy Who Would Be President, which shows that with love and acceptance from those around them, a child can learn how to overcome any obstacle and change that obstacle to a positive. Carol Labov is a graduate of Indiana University and where she majored in English. She is also the co-owner with her husband, Barry, of a marketing firm named LaBov and Beyond. For over 40 years, LaBov and Beyond has created strategic planning for companies like The Mccallan, Audi, Vollswagen, and Harley Davidson. Now the proud grandmother of two boys I felt the need to author a book about my youngest grandson, Cooper, who has struggled with a speech problem since birth. enVision Together welcomes Carol to our show!

https://youtu.be/5uzWB0H3AiE Barry LaBov, owner of LaBov and Beyond Marketing, is driven by his passion for originality and helping people achieve their potential. From rock musician to marketing entrepreneur, Barry's journey is marked by creativity and perseverance. He founded his marketing firm to channel his love for creativity into helping companies discover their unique strengths. Barry's five-step brand re-engineering process—Brand Assessment, Technical Immersion, Design Brand Strategy, Execute, and Celebrate & Launch—focuses on leveraging a company's inherent qualities. His book, The Power of Differentiation, aims to inspire companies to win hearts, minds, and market share by engaging their people meaningfully.  --- Help Your People Find Meaning with Barry LaBov Good day, listeners. Steve Preda here with the Management Blueprint. I'm interviewing today Barry LaBov, the owner of LaBov and Beyond Marketing, helping companies go to market through a dealer or distributor network by training and inspiring their people. He's also the author of the upcoming, The Power of Differentiation. So, Barry, welcome to the show. Steve, thank you. I'm a big fan and it's an honor to be here with you today. So I'm ready to have a lot of fun. Well, hey, we're going to start with a really fun journey that you had because you were a rock musician turned entrepreneur. So, two questions here. One is how the heck a rock musician becomes an entrepreneur, especially in a field different from their own, because some rock musicians are really good entrepreneurs selling their music. And secondly, what is your personal Why and how does that connect to what you do? Well, that's a great question. I wanted as a young boy to be a rock and roll musician. I wanted to write songs. So, at a very early age, I learned how to play drums. Then when I hit maybe 10 years old, I learned how to play keyboards. My dad showed me four different kinds of chords on an organ, and I figured out how to do that. So, I was in a band with my brother. I played drums and keyboards, keyboards with my right hand. And by the way, it did not sound very good, I guarantee it. But I was 14 years old, my brother was 12. He's on guitar, I'm singing, he's singing, and we're playing in a two-man band. From that, I recorded songs, wrote songs of mine, played in bands for the next 10 or so years, had songs on American Bandstand, the Billboard charts, and had songs published by Barry Madelow and Natalie Cole. We had a song on American Bandstand that actually did well that day. So all of that, but I have to say with all humility, my music, Steve, sold well under 1 million copies. So I was not making a killing at that. But what happened was I then started to write jingles, those irritating little ditties. And here's how I went from being a rock musician to running a marketing company. I was writing jingles and doing what's known as audio work, recording work for companies. And North American Van Lines, very large moving company here in the United States, called me up because I had done a little work with them. And they said to me, Barry, we want you to take over our marketing department. We're going to sell it to you and we will give you a three-year contract for all of our marketing. And being the great entrepreneur I was, Steve, I said, no I don't think so. I don't think I'm really a marketing guy. I'm a music guy. But I'm going to give you the names of all these different companies locally to help you out. And they went, okay. Well, they called me again, Steve. And they called me and called me and called me again. Then one day, about a year later, they called me up again and said, Barry, we want you to buy our marketing department and become our marketing agency. Please do it. And I said, I've given you the names of all these other companies. I've begged you to talk to them. Why are you coming back to me? And he said, well, we've talked to those companies, but Barry,

Adam Labov has worked with The Linda Lindas, Rüfüs Du Sol, Nico Vega, Mini Mansions, The Record Company, The Growlers, Crash Kings, Crooked Colours and Princess. In this episode, Adam shares his journey in the music industry, the challenges he faced, including overcoming severe illness leading to a kidney transplant, and the immense support he received along the way. He also delves into his passion for travel, the significance of questioning authority, and the importance of stepping back from the digital world to maintain mental health. The conversation is a deep dive into finding happiness, setting boundaries, and realizing the value of community and curiosity. Chapters: [00:00] Welcome to The Tour Life with Janine Richards [05:05] Adam Labov's Journey in the Music Industry [09:22] Overcoming Challenges and Giving Back [31:58] The Importance of Questioning Authority [35:49] Navigating the Digital World [44:19] Lessons from a Life of Travel Connect with Adam: @firepit_sessions  Join Our Community for Exclusive Content & More! Follow Janine on Instagram: https://instagram.com/j9richards Official Podcast Instagram: https://instagram.com/thetourlifepodcast Join us on Q101 Chicago: https://instagram.com/q101chicago Support the show: Share this episode to help our community grow! Subscribe on Spotify or Apple Podcasts so you never miss an episode. Review us on Apple Podcasts or rate us on Spotify—your feedback is crucial for our improvement! Thank you for tuning in! Be sure to catch the next episode for more exclusive insights and stories from the music industry.See omnystudio.com/listener for privacy information.

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On episode #236 of The Author Factor Podcast, I am having a conversation with nonfiction book author Barry LaBov. Barry is the founder and CEO of LaBov Marketing, Communications, and Training and a two-time Ernst & Young Entrepreneur of the Year. With 40 years of experience, Barry has helped some of the biggest names in various industries discover and celebrate their unique brand differentiation.In his latest book, "The Power of Differentiation: Win Hearts, Minds, and Market Share," Barry dives deep into how businesses can identify and leverage their unique attributes. One big reason listeners will find Barry's book compelling is its practical insights into rallying an organization around what makes it special, ultimately leading to increased productivity and retention.Learn more about Barry LaBov by visiting BarryLaBov.com.For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.

Barry LaBov, a two-time Ernst & Young Entrepreneur of the Year, is a celebrated author, podcast guest, and brand strategist. As Founder and CEO of LABOV Marketing, Communications, and Training, he helps clients discover and celebrate their brand differentiation. His upcoming book, The Power of Differentiation, will be distributed globally by Simon and Schuster. We discussed all of this and more this week on the On Brand podcast. About Barry LaBov Barry LaBov is a two-time Ernst & Young Entrepreneur of the Year, a nationally recognized, respected author, podcast guest, and brand strategist. He is the Founder and CEO of LABOV Marketing, Communications, and Training — a full-service agency specializing in helping clients discover and celebrate their brand differentiation. LABOV's clients include national and international brands in automotive, recreational products, premium spirits, motorcycles, PE firms, and more. He has an upcoming book entitled, The Power of Differentiation, Win Hearts, Minds and Market Share that will be distributed by Simon and Schuster globally. Barry's goal is to inspire over one million people with its message. From the Show What brand has made Barry smile recently? Barry told the story of how his local tree company Fort Wayne Trees differentiates themselves and has a bit of fun along the way. Connect with Barry on LinkedIn and his business and personal websites. You can also purchase and review his new book, The Power of Differentiation, on Amazon. As We Wrap … Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

Barry LaBov, owner of LaBov and Beyond Marketing, is driven by his passion for originality and helping people achieve their potential.   From rock musician to marketing entrepreneur, Barry's journey is marked by creativity and perseverance. He founded his marketing firm to channel his love for creativity into helping companies discover their unique strengths. Barry's five-step brand re-engineering process—Brand Assessment, Technical Immersion, Design Brand Strategy, Execute, and Celebrate & Launch—focuses on leveraging a company's inherent qualities.   His book, The Power of Differentiation, aims to inspire companies to win hearts, minds, and market share by engaging their people meaningfully.    (0:38) Rock musician to entrepreneur (5:43) The Brand Reengineering Framework (9:50) What makes your business unique (19:24) The Power of Differentiation (22:00) What's next for Barry   Links and Resources Barry's LinkedIn LaBov & Beyond Marketing The Power of Differentiation by Barry LaBov Explore Steve Preda Business Growth tech https://stevepreda.com/business-growth-tech/ Follow video shorts of current and past episodes on LinkedIn https://www.linkedin.com/company/stevepreda-com/ Management Blueprint Podcast on Youtube https://bit.ly/MBPodcastPlaylistYT  Steve Preda's books on Amazon https://www.amazon.com/stores/author/B08XPTF4ST/allbooks

Join us in this compelling episode as we sit down with Barry LaBov, an entrepreneur, author, and dynamic brand strategist. Barry's journey from a rock and roll musician to a successful entrepreneur is nothing short of inspirational. In this episode, we delve into his unique insights on brand differentiation and why it's more crucial today than ever before. Barry shares his philosophy from his book, “The Power of Differentiation: Win Hearts, Minds and Market Share,” and discusses how leaders can invigorate their enterprises by discovering and celebrating their brand's uniqueness. We explore the significance of employee engagement in brand building, the secrets to motivating a distribution network, and the pivotal role of customer experience in shaping a company's brand image. Listeners will gain valuable insights from Barry's extensive experience with blue-chip clients and hear stories of great leaders who transformed their century-old companies through differentiation. Whether you're a budding entrepreneur or a seasoned executive, this episode is packed with actionable strategies to differentiate your brand and win the hearts and minds of your audience. Key Discussion Points: Barry's transition from rock musician to Entrepreneur of the Year The critical importance of brand differentiation in today's market Engaging and motivating employees and distribution networks Enhancing customer experience to boost brand loyalty Inside stories from Barry's work with some of the world's most famous brands Tune in to discover how you can leverage the power of differentiation to elevate your brand and achieve lasting success. Don't miss this opportunity to learn from one of the industry's leading experts! To check out Barry's book, "The Power of Differentiation: Win Hearts, Minds and Market Share", head on over to Amazon (affiliate): https://amzn.to/3KWRfDO Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Do your due diligence. Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphd We couldn't do it without the support of our listeners. To help support the show: CashApp- https://cash.app/$drchrisloomdphd Venmo- https://account.venmo.com/u/Chris-Loo-4 Buy Me a Coffee- https://www.buymeacoffee.com/chrisJx Click here to schedule a 1-on-1 private coaching call: https://www.drchrisloomdphd.com/book-online Click here to purchase my books on Amazon: https://amzn.to/2PaQn4p Follow our YouTube channel: https://www.youtube.com/chL1357 Follow us on Twitter: https://www.twitter.com/drchrisloomdphd Follow us on Instagram: https://www.instagram.com/thereal_drchrisloo Follow us on Threads: https://www.threads.net/@thereal_drchrisloo Follow us on TikTok: https://www.tiktok.com/@drchrisloomddphd Follow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18 Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1 Subscribe to our Medium newsletter: https://medium.com/@drchrisloomdphd Subscribe to our email newsletter: ⁠https://financial-freedom-for-physicians.ck.page/b4622e816d⁠ Subscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233 Join our Patreon Community: https://www.patreon.com/user?u=87512799 Join our Spotify Community: ⁠https://podcasters.spotify.com/pod/show/christopher-loo/subscribe⁠ Thank you to our advertisers on Spotify. Financial Freedom for Physicians, Copyright 2024

Discover the unexpected strategy that helped Barry LaBov win over his toughest competitors. His unique approach sets him apart and leaves everyone else in the dust. His five-step process is not just different; it's revolutionary. Get ready to uncover the secret that makes Barry LaBov's brand strategy stand out from the crowd. It's time to learn how you can do the same and dominate your market. Stay tuned for the big reveal. In this episode, you will be able to: Uncover innovative ways to make your brand stand out in a competitive market. Discover how exceptional customer experiences can transform your brand's image. Harness the power of internal celebrations to strengthen your brand identity. Learn effective techniques to uncover and leverage your brand's unique attributes. Overcome professional challenges and excel in the creative industry. My special guest is Barry Labov Barry Labov is a distinguished figure in the business world, having earned the prestigious Ernst and Young Entrepreneur of the Year award on two occasions. As the esteemed founder and CEO of Labov Marketing Communications and Training, he brings a wealth of experience in helping clients uncover and celebrate their brand differentiation. With a forthcoming book, The Power of Differentiation: Win Hearts, Minds, and Market Share, slated for release on June 25th, Barry's expertise in brand strategy is unparalleled. His impressive portfolio includes working with national and international brands in automotive, recreational products, premium spirits, motorcycles, and PE firms. His insights and strategies have proven instrumental in elevating brand differentiation and fostering robust customer connections, making him an invaluable resource for business owners and entrepreneurs striving to distinguish themselves in today's competitive market. Connect with Barry LaBov… Website: https://www.barrylabov.com/ Facebook: https://www.facebook.com/LabovMarketing/ Instagram: https://www.instagram.com/labovmktg/ LinkedIn: https://www.linkedin.com/in/barry-labov-6965241/TikTok: https://www.tiktok.com/@labovmktgYouTube: https://www.youtube.com/@labov5256?app=desktop Connect with Dwight Heck! Website: https://giveaheck.com (Free Book Offer) Instagram: https://www.instagram.com/give.a.heck Facebook: https://www.facebook.com/dwight.heck Facebook Group: https://www.facebook.com/groups/Giveaheck YouTube: https://www.youtube.com/@giveaheck LinkedIn:https://www.linkedin.com/in/dwight-raymond-heck-65a90150/ TikTok:https://www.tiktok.com/@giveaheck The key moments in this episode are: 00:00:03 - Introduction to Barry Labov  00:01:21 - The Power of Differentiation  00:03:05 - Childhood Influence  00:07:55 - Overcoming Rejection  00:12:53 - Resilience and Triumph  00:14:41 - Overcoming Rejection and Building Resilience  00:15:01 - Developing a Thick Skin in Business  00:17:08 - The Power of Relationships in Business  00:19:18 - Transition from Music to Entrepreneurship  00:28:00 - Giving Yourself Permission  00:29:08 - Developing Tenacity and Confidence  00:30:56 - Embracing Imperfection and Uniqueness  00:36:06 - Importance of Brand Differentiation  00:42:30 - Significance and Purpose  00:43:25 - Conversations on Purpose  00:44:17 - Taking Baby Steps and Living a Life of Action  00:45:15 - Finding Your Purpose and Acceptance  00:46:40 - Making a Difference in Others' Lives  00:51:11 - Gratitude and Appreciation  00:57:31 - The Role of Customer Experience in Branding  00:58:44 - The Impact of Customer Experience  01:00:57 - Defining Brand Experience  01:06:26 - Differentiation in Branding  01:10:07 - The Power of Differentiation  01:12:45 - Closing Message  01:13:23 - Embracing Uniqueness  01:13:40 - Reaching Barry  01:14:00 - Building Relationships  01:14:40 - Acknowledging Barry's Work  01:15:10 - Appreciation and Gratitude

Welcome back to *Your World of Creativity*, where we explore the inspirations, processes, and journeys of creatives from all corners of the globe. Today's episode dives into the power of differentiation with Barry LaBov, a renowned expert in marketing and branding. Barry, who has just released his new book, *The Power of Differentiation: Win Hearts, Minds, and Market Share*, shares his insights on what it takes to stand out in a crowded market.Barry's Website Barry on YouTube Barry's Facebook page Book: https://www.amazon.com/Power-Differentiation-Barry-Labov/dp/1954676867/ref=tmm_pap_swatch_0?_encoding=UTF8&dib_tag=se&dib=eyJ2IjoiMSJ9.GMSGp42GMOAmYgyzEH19tqKEDbdNobhSY_7xhA3a9lo.rbMxlQs3MQmOCStR7d8W_VD8wpL4Rn3tbWbMr6ZqzG4&qid=1716999973&sr=1-1Key Highlights:- **Understanding Differentiation**: Barry discusses the importance of making your brand stand out by winning the hearts and minds of both your employees and your customers.- **Engaging Employees**: Emphasizing that employees need to be deeply connected with the brand, Barry explains how this internal alignment drives external success.- **Real-World Examples**: Barry shares case studies from working with major brands like Audi, demonstrating how standing firm on brand values can lead to long-term growth.- **Creativity and Leadership**: Barry talks about his unique approach to leadership, inspired by his experience as a rock musician, where every team member's strengths are utilized to the fullest.- **AI in Creativity**: The discussion touches on the potential and pitfalls of AI in the creative process, stressing the importance of maintaining a genuine voice amidst technological advancements.Pull-Out Quote:"I would rather have an army of people who feel that what they're doing for me is meaningful and significant than have a bunch of robots out there that say, 'I don't care.'"Join us as we uncover the strategies and stories that can help you unlock your own creative potential and set your work apart in today's competitive landscape.Stay tuned for more inspiring conversations on *Your World of Creativity*. We continue to explore the innovative minds and creative journeys that shape our world. Don't miss our next episode as we travel to new destinations and unlock more secrets to creative success.Remember to subscribe and leave a review if you enjoyed this episode. Your feedback helps us bring more inspiring content to you.

Your host, Eric Dunuvant, and co-host Christopher Callahan talk with the President and CEO of LaBov & Beyond Marketing Communications, Barry LaBov. Barry's journey as a business owner was significantly influenced by a pivotal moment in his life—the unexpected passing of his father. This event led Barry to reassess his priorities and aspirations, ultimately shifting his focus towards pursuing meaningful work that could positively impact others. He advises reflecting on your motivations, considering what drives you beyond financial success, and aligning your business goals with personal values to ensure they resonate with your core values and contribute to a greater purpose.To learn more about Barry's work, click HERE and HERE.If you'd like to be a guest on the Kingdom ROI: Return on Intention podcast, click HERE.

In a crowded marketplace, how can you create a brand that resonates deeply with your clients and employees? Barry LaBov is the visionary CEO of LABOV, a dynamic leader in the world of brand storytelling and employee engagement. With a passion for innovation and a knack for turning ideas into impactful campaigns, Barry transforms businesses by connecting them to their true potential. A prolific author, his forthcoming book is “The Power of Differentiation.” Join Scott and Barry as they explore: * Barry's journey from rock musician to brand strategist. * Barry's new book, The Power of Differentiation, offers valuable insights and strategies for standing out in a crowded marketplace.* How differentiation is important to employees and employee retention. * Why marketing agencies should showcase their unique strengths and differentiators. * Identifying unique aspects of a business, such as Harley-Davidson's focus on freedom and brotherhood, to differentiate yourself from competitors.* Discovering and communicating your unique aspects to create a sense of meaning and purpose for employees and customers.* The importance of internal teams in delivering a brand's promise.* Why leaders should share and celebrate their brand's unique identity with employees first.* Understanding the "why" behind a product or service. * Dignifying employees' work by recognizing their contributions.* Avoiding "dumbing down" offerings.* Barry's unique branding process. * Storytelling in brand differentiation. * The practice of putting in a low bid to "mess with the other company" getting the job, and how it can lead to unexpected consequences.* Creating a culture of collaboration and openness in your workplace.Thanks to Barry LaBov for being on Business, Bourbon & Cigars. Connect with Barry on LinkedIn: https://www.linkedin.com/in/barry-labov-6965241/ Learn more about Barry's work: https://www.labov.com/ Read about Barry's upcoming book: “The Power of Differentiation”: https://www.labov.com/articles/power-of-differentiation/ BUSINESS, BOURBON & CIGARSBe sure to subscribe so you don't miss any episodes. * Apple Podcasts: https://apple.co/3SN2fHn * Spotify: https://spoti.fi/49EwtTo * YouTube: https://www.youtube.com/@MePlusUltraNetwork/podcasts * Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.* Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They'll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.ME PLUS ULTRA * Transform your business and redefine your world with Me Plus Ultra virtual masterminds and leadership retreats: https://MePlusUltra.com * Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact...

Today, we are honored to have Barry LaBov, a marketing visionary and two-time Ernst & Young Entrepreneur of the Year, join us on the show. As the founder and CEO of LABOV Marketing, Communications, and Training, Barry has helped countless national and international brands in industries ranging from automotive to premium spirits, discover and celebrate their unique brand differentiation. With a wealth of experience as a brand strategist and an upcoming book, "The Power of Differentiation: Win Hearts, Minds and Market Share," Barry will share invaluable insights and actionable strategies that can help your business stand out in a crowded market. Tune in to gain expert knowledge from a true leader in the field! Links: https://www.linkedin.com/in/barry-labov-6965241/ https://Twitter.com/labovandbeyond https://www.facebook.com/LabovMarketing/?paipv=0&eav=AfYfHwUcDhnak_zlZkMNgOnLxAwBaB2qAoKDcOsVkai-wkF1GfPzUCX9Rx0wsmsny5Q&_rdr https://www.linkedin.com/company/labov-&-beyond/ labov.com barrylabov.com Preorder the Book here. PR After Hours is one of the 15 Best Public Relations (PR) Podcasts. ⁠⁠⁠⁠⁠⁠⁠⁠⁠Check it out!⁠⁠⁠⁠⁠⁠⁠⁠⁠ We are also ranked #18 in the ⁠⁠⁠⁠⁠⁠⁠⁠⁠Feedspot 70 Best PR Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠ list, featuring the "70 Best PR Podcasts worth listening to in 2024." Check out and LIKE our ⁠⁠⁠⁠⁠⁠⁠NEW Facebook page⁠⁠⁠⁠⁠⁠⁠! Drop a buck in the tip jar⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click here ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content! Send Alex a Voice Message!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Just click here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and give us your first name, city, and question or comment. Contact Alex ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠via email here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Read and subscribe FREE to Alex's Newsletter, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠All the Fits That's News⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. ⁠⁠⁠⁠⁠⁠⁠⁠⁠Get Alex's book, THE PODCAST OPTION-⁠⁠⁠⁠⁠⁠⁠⁠⁠-NOW IN PAPERBACK, AUDIOBOOK, and eBOOK! Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod This PR After Hours Podcast episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2024, all rights reserved. No reproduction, excerpting, or other use without written permission.  As an Amazon Associate, we earn a small commission on some of our Amazon links. --- Send in a voice message: https://podcasters.spotify.com/pod/show/alex-greenwood1/message

Join host Nicholas Kuhne in this episode as he chats with Barry Labov, an author, speaker, and brand strategist. Barry shares why differentiation is key in branding, with real-life examples and actionable tips. Learn about the customer journey and get a sneak peek into Barry's upcoming book from Simon & Schuster. Perfect for entrepreneurs, marketers, and business leaders looking to boost their brand strategy. For more info check this out: https://www.barrylabov.com/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/nicholas-kuhne/message

Want some inspiration on out of the box ways to monetise your music? Then this episode is for you. Meet Barry Labov, a two-time Ernst & Young Entrepreneur of the Year. He is a celebrated author, speaker, and brand strategist. With a core emphasis on differentiation, Barry advocates for leaders to unearth and champion their brand's distinctiveness to win market share and the hearts of the people who represent it. What's more relevant for us here, is how he incorporates music into the training he gives at corporate events. This episode is bursting with wisdom on hoe to keep going in the music industry and how to monetise. Get ready to have your boundaries pushed and for new ideas for your music business For more Support Get my new book- Pursue Your Passion ⁠Here ⁠ I go live to offer FREE weekly coaching on Marketing and Growing your business on my Facebook group. If you have any questions, post it in the group, tag me and start with #question. I'll make sure it's covered at the next call. If you haven't yet, please join here: ⁠https://www.facebook.com/groups/530842205345310/permalink/680986436997552/⁠ Download the free mini-course- Monetise Your music in 3 Days https://mailchi.mp/30abaf790345/monetize-your-music-in-3-days-minicourse To follow me on social media- ⁠https://linktr.ee/EbiOginni⁠ I help emerging middle aged part time artists to create a profitable and fulfilling music career with less time, less money and less stress. I offer a free 30 minutes strategy call to discuss ways to move your music forward Book A Call with me today- ⁠https://calendly.com/ebioginnimusic/30min?month=2023-01⁠ If this has blessed you- please share with your friends and tag @ebioginnimusic

You think you've heard all about marketing and differentiation? This episode on Grownlearn will surprise you. My guest, Barry Labov is a marketing strategy industry leader, an author and a speaker. He is a two-time Ernst & Young Entrepreneur of the Year. Here and now, he reveals the two revolutionary tactics that no one else in the industry does when implementing a differentiation strategy. With his signature blend of insight and innovation, Barry will show you how embracing these unique approaches can propel your brand to new heights. Connect to Barry LaBov on

Tune in to an electrifying episode of 'Living the Dream with Curveball' as I sit down with Barry Labov, a former rock musician turned branding maestro. Barry takes us on a journey from his days on MTV to becoming a two-time Entrepreneur of the Year, sharing his secrets on how to carve out a unique brand identity that wins hearts, minds, and market share. Whether you're a solo entrepreneur or steering a corporate giant, this episode will strike a chord and amplify your branding strategy!www.barrylabov.com

In business, if you are in a leadership position, your most valuable asset that contributes to success is your people. The sooner you acknowledge this fact and allow them to celebrate their achievements as a team, the sooner you will experience prosperity. As a leader, it is essential that you take charge of the celebration. A differentiation strategy is an approach that businesses adopt by offering customers something unique, different, and distinct from what their competitors provide in the market. Barry LaBov, a two-time Ernst & Young Entrepreneur of the Year, is a renowned author, speaker, and brand strategist. With an emphasis on differentiation, Barry advocates for leaders to discover and promote their brand's distinctiveness to capture market share and win the hearts of their people. His book, "The Power of Differentiation. Win Hearts, Minds and Market Share," which is distributed by Simon and Schuster, embodies this philosophy.   As the founder of LABOV, a top marketing training company that serves blue-chip clients, Barry is well-known for his infectious energy, creativity, and inspiring message. To learn more, please visit https://www.barrylabov.com/. For additional information, please visit https://www.labov.com/.

In this episode of KAJ Masterclass LIVE, join us as we delve into the world of brand differentiation with renowned entrepreneur and brand strategist, Barry LaBov. Discover the secrets to winning hearts, minds, and market share in a commoditized world, and learn how to identify and celebrate your brand's unique qualities. Barry shares valuable insights on the role of passionate leadership in fostering brand differentiation and inspiring employees to connect emotionally with the brand.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Owner of LABOV, Barry LaBov.Barry, the owner of Labov and Beyond, has established himself in the competitive marketing communications industry. His journey to success involved overcoming numerous challenges and achieving significant milestones, making his story compelling for anyone interested in the field.Barry emphasized the importance of creating messages that not only reach but also resonate with audiences. He highlighted the psychological triggers that drive people to take action and the ways in which brands can form authentic connections with their customers. Barry also outlined the key factors that contribute to a brand's longevity, including consistent messaging and the ability to adapt. He provided practical advice for business owners looking to strengthen their brand's market presence. Barry shared his predictions for future marketing strategies, offering a valuable perspective for those aiming to keep their marketing efforts relevant in the years ahead.Key Points from the Episode:The Thoughtful Entrepreneur ShowLabov and Beyond Marketing CommunicationsMarketing strategies and communicationsEntrepreneurshipBusiness growthThoughtful approaches to businessInsights and advice for entrepreneursSuccess storiesTips for effective marketing and communicationAbout Barry LaBov:Barry LaBov is a distinguished figure in the entrepreneurial and marketing sphere, celebrated for his dual achievements as a two-time Ernst & Young Entrepreneur of the Year and an inductee into the Entrepreneur Hall of Fame. His expertise extends beyond accolades, as he is a recognized author, speaker, and brand strategist focusing on channel engagement. As the visionary founder, President, and CEO of LABOV Marketing, Communications and Training, LaBov leads a full-service agency adept at bolstering corporations with dealer/distributor or sales channel networks, serving prestigious national and international clients across diverse sectors such as automotive, recreational products, and premium spirits.In addition to his entrepreneurial endeavors, LaBov is a prolific writer and thought leader in the business community. He has authored or co-authored over a dozen business books and numerous articles on pivotal topics like brand re-engineering, customer loyalty, and employee engagement. His latest work, "The Power of Differentiation," promises to equip leaders with the insights to distinguish their brands and products in competitive markets. LaBov's expertise is regularly sought by major media outlets, including CNBC and Fox Business, where he shares his insights on brand strategy and market differentiation, further solidifying his position as an influential figure in marketing and communication.About LABOV:LABOV Marketing, Communications and Training excel in a unique niche, assisting companies operating through dealer or distributor networks. Recognizing the crucial role of belief and engagement in a brand's success, LABOV is dedicated to training and inspiring its clients' sales networks. This commitment has led LABOV to collaborate with some of the most prestigious names in the automotive, luxury, and B2B manufacturing sectors, significantly elevating their brands, products, and personnel.With a legacy spanning over thirty years, LABOV has amassed extensive experience in launching brands and products, engaging with dealer networks and customers, providing leadership advice, and crafting sales channel strategies, among other services. This entrepreneurial firm starts with a deep understanding of

Join Scott "Shalom" Klein on his weekly radio show, Get Down To Business with guests: Barry Labov Nuala Walsh Donese Worden Andrea Pass

PEG Conversation With Barry LaBov, Author, Entrepreneur, Discovering your brand's uniqueness to win hearts, minds and market share. Biography Barry LaBov, a two-time Ernst & Young Entrepreneur of the Year, is a celebrated author, speaker, and brand strategist. With a core emphasis on differentiation, Barry advocates for leaders to unearth and champion their brand's distinctiveness to win market share and the hearts of the people who represent it. His book, “The Power of Differentiation,” distributed by Simon and Schuster, embodies this philosophy. As the founder of LABOV, a renowned marketing training firm serving blue-chip clients, Barry is renowned for his infectious energy, creativity, and uplifting message. Link: https://www.barrylabov.com/ Donate to support PEG free artist interviews: PayPalMe link Any contribution is appreciated: https://www.paypal.com/paypalme/PhantomElectric?locale.x=en_US Support PEG by checking out our Sponsors: Download and use Newsly for free now from www.newsly.me or from the link in the description, and use promo code “GHOST” and receive a 1-month free premium subscription. The best tool for getting podcast guests:  Podmatch.com https://podmatch.com/signup/phantomelectricghost Subscribe to our Instagram for exclusive content: https://www.instagram.com/expansive_sound_experiments/ Donate to support PEG free artist interviews: Subscribe to our YouTube  https://youtube.com/@phantomelectricghost?si=rEyT56WQvDsAoRpr PEG uses StreamYard.com for our live podcasts https://streamyard.com/pal/c/6290085463457792 Get $10.00 Credit for using StreamYard.com when you sign up with our link RSS https://anchor.fm/s/3b31908/podcast/rss --- Send in a voice message: https://podcasters.spotify.com/pod/show/phantom-electric/message

In this riveting episode of "The Root of All Success," the dynamic host, The Real Jason Duncan, engages in a thought-provoking conversation with the distinguished guest, Barry LaBov, a seasoned expert in the realm of creative branding. Together, they delve into the intricate world of Differentiators – the key elements that set successful brands apart in today's competitive landscape. Join The Real Jason Duncan and Barry LaBov as they explore the transformative power of Creative Vision in shaping and elevating brands. Unraveling the secrets behind building a brand that stands out requires more than just a logo or tagline; it demands a visionary approach that taps into the essence of uniqueness. Listeners will gain valuable insights into the importance of creativity in brand development and how a distinct creative vision can be the driving force behind a brand's success. Barry LaBov, known for his unparalleled expertise, shares real-world examples and anecdotes that illustrate the impact of innovative branding strategies. The episode takes a deep dive into the strategies and methodologies that have propelled Barry LaBov's clients to the forefront of their industries. From the inception of an idea to its manifestation in the market, the duo discusses the steps involved in crafting a compelling narrative that resonates with audiences. Whether you are a budding entrepreneur, a seasoned business professional, or simply someone passionate about the art of branding, this episode of "The Root of All Success" promises to be an enlightening and inspiring journey into the world of Differentiators and Creative Vision. Tune in to discover how forging a distinctive brand can be the catalyst for unparalleled success in today's ever-evolving business landscape. Barry's Website Link: www.Labov.com Love the show? Subscribe, rate, review & share! https://therealjasonduncan.com/podcast This episode is sponsored by Dubb. Up your email game and make videos that convert! Get two free weeks and 50% off your first two months with this link: therealjasonduncan.com/dubb Learn more about your ad choices. Visit megaphone.fm/adchoices