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What happens when business, media, and sports collide? Josh sits down with Joe Favorito, one of the most respected voices in sports communications, to break down how the business of sports is evolving and what's really driving the money behind the games. With decades of experience at the Knicks, WTA, and USTA, Joe brings insight into how organizations build fan loyalty, navigate private equity pressure, and balance financial success with community connection. From NIL deals and athlete financial literacy to the rising cost of live games and the growing momentum around niche sports, Joe shares how storytelling, strategy, and smart positioning are shaping the future. He and Josh explore how technology is changing the way we watch, where the investment opportunities are, and what it takes to build something that lasts. Can't get enough of The Financial Quarterback? Click ‘Subscribe' so you never miss a play. If you're enjoying the show, leave a 5-star rating and drop a review—it helps keep the game going! Check out Joe Favorito's work:
The Sporting Tribune's Arash Markazi is joined by Joe Favorito and Grant Mona to talk about Bronny James being introduced to the media as the newest member of the Lakers and the latest in sports media news. Producer: Ji Hae Wiley And do not forget to follow or subscribe to The Arash Markazi Show on Spotify, Google Podcasts, Stitcher, TuneIn, & I Heart Radio. Also check out his daily columns on themorningcolumn.com and The Sporting Tribune.
The Sporting Tribune's Arash Markazi is joined by Joe Favorito, Grant Mona, Brandon Deustch and Armani Buckets to talk about the NBA draft, the Lakers getting arguably the steal of the draft and the current state of sports media. Producer: Ji Hae Wiley And do not forget to follow or subscribe to The Arash Markazi Show on Spotify, Google Podcasts, Stitcher, TuneIn, & I Heart Radio. Also check out his daily columns on themorningcolumn.com and The Sporting Tribune.
The Sporting Tribune's Arash Markazi is joined by Joe Favorito and Grant Mona as they discuss sports media and the Lakers formerly interviewing JJ Redick to be the team's new head coach. Producer: Ji Hae Wiley And do not forget to follow or subscribe to The Arash Markazi Show on Spotify, Google Podcasts, Stitcher, TuneIn, & I Heart Radio. Also check out his daily columns on themorningcolumn.com and The Sporting Tribune.
The Sporting Tribune's Arash Markazi catches up with WWE Superstar Shawn Michaels before NXT BattleGround comes to Las Vegas and checks in with Joe Favorito on the state of sports business. Producer: Ji Hae Wiley And do not forget to follow or subscribe to The Arash Markazi Show on Spotify, Google Podcasts, Stitcher, TuneIn, & I Heart Radio. Also check out his daily columns on themorningcolumn.com and The Sporting Tribune.
The Sporting Tribune's Arash Markazi is joined by Joe Favorito to talk about sports business and media ranging from the annual Sports Business Journal awards to the NBA's next media rights deal, which might not include TNT and "Inside the NBA." Producer: Ji Hae Wiley And do not forget to follow or subscribe to The Arash Markazi Show on Spotify, Google Podcasts, Stitcher, TuneIn, & I Heart Radio. Also check out his daily columns on themorningcolumn.com and The Sporting Tribune.
Bengals quarterback Joe Burrow keeps himself busy off the field. Burrow has marketed himself in a variety of categories and endeavors using his name and image as a powerful brand. Through a series of endorsements and investments, Burrow has already capitalized on his brand financially. What's his strategy though? How does he put his plan together? That's a question that Burrow can best answer himself, but there are strategists and experts who can best explain the idea of how it comes together. Mohammad Ahmad joins two sports marketing strategists, Todd Fischer and Joe Favorito, as they talk about how and why athletes like Burrow have a specific plan. This podcast features Mohammad Ahmad and special guests Todd Fischer and Joe Favorito. Music: Starfields by Hallman Music Link: https://www.epidemicsound.com/track/nQ9ldbVF7D/ Learn more about your ad choices. Visit megaphone.fm/adchoices
It's story time on the #sportsbiz chat. DP & McGhee are joined by sports PR expert and industry insider, Joe Favorito, to talk about sports communications. Joe shares some great tales from his storied career across college and professional sports. Trust us, these are stories you want to hear. Before getting into the most recent upheaval in collegiate sports, with an eye toward even more realignment and movements, your hosts pay tribute to one of the country's greatest events, the Nathan's Famous Hot Dog Eating Contest, and the legendary Joey Chestnut. Sadly, David and Tim felt compelled to talk about just the most recent mass shooting, coming on our nation's Independence Day.
Joe Favorito, a sports media consultant and professor at Columbia, joins Julian Abraham on Uptown Radio for his take on the MLB lockout.
Joe Favorito, Sports PR/Marketing legend talks to Dave about his work connecting sports to audiences over three decades, his time with Knicks PR, his relationship with David Stern, and the craft of storytelling.
Current focus: Sports Marketing & PR Roundup (https://joefavorito.com/) Past Highlight: 5 years at New York Knicks Expertise: Public Relations, Strategic Communication & Branding Here are the links to his public profiles: https://www.linkedin.com/in/joefavorito/ https://twitter.com/joefav Recorded May 2020. Trailer - https://youtu.be/q6ZEhrAcZB4
Sports communications consultant Joe Favorito and SBJ’s Andrew Levin turn their attentions toward media engagement and adapting for content in a post-pandemic sports world, namely, via the hybrid event model, which embraces both in-person and virtual experiences simultaneously.
Joe and Tom sit down with Mike Tannenbaum, lecturer for the Columbia University Sports Management Program, ESPN Football Insider, and previously the General Manager of the New York Jets and VP of Football Ops for the Miami Dolphins. Listen as he dives into his course at Columbia, The Business of Football, and how he is bringing the NFL to the classroom. Mike touches on his break into sports law and the industry, the importance of culture, and leadership when running an organization and the influence Bill Parcells had on him. Not only a "football guy" he talks about working with Golden State Warriors HC, Steve Kerr, and his passion to be a great coach and his commitment to being one from the start. To finish the podcast, he gives our listeners some career advice...no matter what you do...overdeliver. Check out his think tank: THE PREMIER FOOTBALL THINK TANK: https://www.the33rdteam.com The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
“LinkedIn, besides networking, has a lot of great content” This is The CUSP Show's 200th Episode. Congratulations to our hosts Tom Richardson and Joe Favorito and everyone who has helped along the way. This episode, Tom & Joe sit down with Ann Wells Crandall former Chief Marketing Officer of the Big East Conference. Hear about her journey that included the NBA, New York Road Runners, The Pac-12 Network and the Big East Conference. Her story will get into the importance of networking, and the best approach to using the mentor/mentee model. Hear how she has adapted through COVID, including a series of articles she recently published on LinkedIn about her job search. This is a great listen for people looking for tips in your job search and building an effective network. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Tom and Joe sit down with Ese Ighedosa, President of House of Athlete, and Laura Dixon, Head of External Relations, Spurs Sports & Entertainment to talk about their backgrounds from NFL Headquarters to the importance of culture inside organizations. Both Ese and Laura build on to their new initiative, 'Pro Sports Assembly' whose mission is the dedication to advancing diversity and inclusion, along with cultural and gender intelligence, in the sports industry. For more information on Pro Sports Academy, please visit: www.prosportsassembly.org (Website) @prosportsassembly (Instagram) @theproassembly (Twitter) https://www.linkedin.com/company/prosportsassembly (LinkedIn).
Joe and Tom sit down with Co-Founders of Slate Teams Eric Stark and William Brooke, to discuss their social media tool, Slate. Slate is a real-time social-content tool that allows teams to create image and video templates for Instagram, Twitter, and other social platforms. This creates the opportunity to create consistent, on-brand content using pre-approved assets. Creators can then resize, adjust, trim, crop, and watermark content in Slate to share to at the proper dimensions. Web: https://www.slateteams.com/ Twitter: @slateteams Instagram: @slate.teams ------ The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe and Tom sit down with President & Co-Founder of Zoomph, Amir Zonozi as he discusses his early findings and passion for Social Media. From Presidential campaigns to being a leader in measuring sports sponsorship. Amir's entrepreneurial spirit and unwillingness to quit drove him to the success Zoomph is seeing today. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe and special host, Lj Holmgren, sit down with a special guest and alum of the program Neha Aggarwall. Listen as she discusses the changes in the Olympics from the time she participated in the 2008 Beijing Olympics for India in Table Tennis. How her passion of her sport drove her to Columba and currently as the Head of Partnerships & Communication at Olympic Gold Quest. -- The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe and Tom sit down with a special guest and Senior Vice President of Marketing & Communications Liz Brown of Little League, as they discuss her path from graduate school, to working on corporate sponsorship activations to head of marketing & communications for Little League Baseball and Softball. The effects of the global pandemic on a summer classic, and how to be resilient and push forward in the face of adversity. -- The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe Favorito is a well respected veteran strategic media, communications and business professional in sports and entertainment marketing. He currently owns his own company but has worked with the likes of the NYK, 76ers, USTA, and Fordham University. https://www.linkedin.com/in/joefavorito/ joefavorito.com https://twitter.com/joefav https://www.instagram.com/joefavknicks/ For the Love of Sports with Michael Rasile | Hosted by @michaelrasile1
Joe sits down with special guest M. Quentin Williams, as they discuss Q's unique path from Yonkers, Boston College, Law School, the FBI on to the sports industry, and how being pulled over one night gave him inspiration for his book and his Dedication to Community. Be sure to check out Q's Community outreach program, Dedication to Community: http://dedicationtocommunity.org/ The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe and Tom sit down with special guest Joe Maddon, as they discuss Joe's lessons on the value of listening in leadership to delivering key messages to young students using his platform. Be sure to check out Joe's Organization Respect 90 - https://www.respect90.org/ The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
SportsPro editor at large Eoin Connolly and editorial director Michael Long talk to Joe Favorito, the hugely experienced sports marketing and communications consultant and Columbia University professor. They discuss how the Covid-19 crisis has underlined the need for more coordinated leadership in US sport, efforts to restart sport and the long-term impact of the shutdown. Favorito, who has considerable experience advising the creators of sports-based film and entertainment, also gives his thoughts on the success and potential influence of The Last Dance, the ESPN and Netflix documentary on Michael Jordan and the Chicago Bulls.
Tom and Joe sit down with Columbia University Sports Management Lecturer, Shareholder at Segal McCambridge Singer & Mahoney, Ltd. and the Chair of the firm's Sports, Recreation and Entertainment Practice Group, Carla Varriale-Barker. Listen in as they discuss current events such as the recent announcement by the NCAA regarding student athlete's Name, Image & Likeness rights, and how sports leagues, team, and venues are addressing the COVID crisis, including a discussion of force majeure clauses in contracts. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
The Sports Management Program was at Super Bowl LIV Radio Row. Follow along with us as we speak to a wide variety of influencers in the sports industry. This episode Scott and Joe sit down with Dr. Herman Taylor and former NFL player Ricardo Lockette to discuss they safety of the game. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
The Sports Management Program was at Super Bowl LIV Radio Row. Follow along with us as we speak to a wide variety of influencers in the sports industry. This episode Lj and Tom sit down with Tressie Rose, Sr. Director of External Communication for Hertz, as she discusses a fun activation with Super Bowl champion Jerome Bettis. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
The Sports Management Program was at Super Bowl LIV Radio Row. Follow along with us as we speak to a wide variety of influencers in the sports industry. This episode Joe and Scott sit down with Brandon Copeland of the New York Jets and how he presents a class on financial literacy to players in the NFL. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Strategic communications expert Joe Favorito talks to host Jay Sharman about disruptive sports marketing and the brands doing it right.
The Columbia University's Sports Management Master's Program has been working with Anheuser Busch and its interns from the NWSL as they begin to transition their careers from the playing field to the boardroom. The NWSL athletes participated in a weeklong, intensive executive education program on the Morningside Campus during the first week of their internships in January to learn from the program's faculty. Tom Richardson and Joe Favorito sit down with the five players to discuss their journey in the first-ever Career Transition Program Partnership between the National Women's Soccer League, Anheuser-Busch and Columbia University. Meet the Players: Shea Groom Satara Murray Haley Kopmeyer Zoe Clark Page Nielsen --- The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
The Sports Management Program was at Super Bowl LIV Radio Row. Follow along with us as we speak to a wide variety of influencers in the sports industry. This episode Joe and Lj sit down with Christine Wixted, Partnership Manager at Twitter. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
The Sports Management Program was at Super Bowl LIV Radio Row. Follow along with us as we speak to a wide variety of influencers in the sports industry. This episode Joe and Scott sit down with the NFL's Senior Vice President of Health and Safety Innovation, Jennifer Langton. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
The Sports Management Program was at Super Bowl LIV Radio Row. Follow along with us as we speak to a wide variety of influencers in the sports industry. This episode Joe and Lj sit down with The Action Network's Darren Rovell. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
The Sports Management Program is at Radio Row at Super Bowl LIV. Follow along with us this week as we speak to a wide variety of influencers in the sports industry. This episode Joe and Tom sit down with NFL's Mike Pereira & Gene Steratore. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
The Sports Management Program is at Radio Row at Super Bowl LIV. Follow along with us this week as we speak to a wide variety of influencers in the sports industry. This episode Joe and Tom Cerny sit down with Bloomberg's Scott Soshnick. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Tom sits down with Co-Founder of Wave TV, Brian Verne, as he discusses his path to entrepreneurship and his value proposition to untapped Millennials and Gen-Z and their consumption of content. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe sits down with Toronto Sportscaster, Jack Armstrong as he discusses his path to becoming the sportscaster for the NBA Champion Toronto Raptors, and gives insight into how to make it in the sports industry. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19) and student Rodrigo Duarte (@RodrigoDuarte).
Recorded during the 2019 Columbia University Sports Management Conference, Tom & Joe sit down with some top industry professionals from the sports industry. In this short, they sit down with Buster Scher, Founder of Hoops Nation, as he discusses the use of TikTok, the new social platform that has taken Gen Z by storm, and has brands scrambling to build a presence. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19) and student Rodrigo Duarte (@RodrigoDuarte).
Tom & Joe sit down with Gary O'Reilly as he takes you through his playing career with Tottenham Hotspur, Brighton & Hove Albion, Crystal Palace and Birmingham City into his media ventures as a co-commentator and presenter. Gary is a global TV presenter, co-commentator, ex-professional football player, all-round sports broadcaster, writer, ----- The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Welcome back to the Global Sport Conversations podcast. This season begins with an wide-ranging look at storytelling and communicating within the global sports world as our host, Dr Lindsay Sarah Krasnoff, exchanges with storytelling expert extraordinaire Joe Favorito. Joe has over 30 years of strategic communications / marketing, business development and public relations expertise in sports, entertainment, brand building, media training, television, athletic administration and business. Learn more about Joe’s work here: https://joefavorito.com Sign up for his global sports industry newsletter here: http://joefavorito.com/contact-me/newsletter-signup/ Follow Joe on Twitter: @joefav https://twitter.com/joefav ________________________ About the Global Sport Conversations Podcast Sport is a key driver of globalization focusing attention on issues that transcend national boundaries. It’s a story fed by history, culture, race and identity, technology, business, international relations, and more, one that is also being shaped by topical debates and ethical issues of today’s news cycles. But in a rapidly changing global sports world, how do various stakeholders come to and interact with sports beyond the game? How do they experience the intersection of sports and diplomacy and governance? What are key take-aways from careers across the global sports spectrum that inform our understanding of our world today? These critical questions and more are the themes explored in our Global Sport Conversations Podcast series.
Joe Favorito, long time communications/PR exec, joins Andy and Jake to talk about what’s he’s learned from his career including Storytelling, Listening, and how to communicate as the world around us changes.
Tom & Joe sit down with Stephen Master, Cheif Revenue Offices at SimpleBet as he discussed the new opportunities SimpleBet has to offer with their software solutions to game betting. Stephen spent the last 10 years as the Global Head of Sports for Nielsen. Prior to Nielsen, Stephen was VP of Business Development for the NFL. Prior to that, he was VP of Marketing Solutions at Octagon, and prior to that, was VP of International Business Development at the NBA. In addition to his work with SimpleBet, Stephen is a professor of Sports Marketing at NYU Stern. --- The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe sits down with Brendan Hannan, Vice President of Marketing, Communications & Digital at the LA Galaxy. Listen to Brendan as he talks about his journey from the University of Colorado Boulder to working and living in the Top 3 media markets in the US. New York, Chicago and currently LA. Also, hear about his ideas and implementation that made splashes impacts on PR professionals around the world. Follow him: Twitter: @brendanhannan The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Tom sits down with Peter Dopkin, Founder of Deeds Alone. Pete has 20 years of experience across the lifecycle of sports content, distribution, and monetization. His background encompasses naming rights, sponsorships, production, video, mobile and social media. Pete served as Head of Digital, North America for Repucom (now Nielsen Sports). Before that, he oversaw business development, strategy, and production for the USTA's digital properties, including the US Open Tennis Championships. Pete has built multiple 7-figure digital businesses for both properties and agencies. He has worked with influential properties, like Red Bull Media House, NBA, WSL, Miller Sports, ATP World Tour — and brands, including IBM, American Express, GoPro, Pepsi, EA Sports, and VW. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe and Tom sit down with Anya Alvarez to talk about her journey and how her love for writing and sports into a sports journalism career. Her writing focuses on covering women in sports, highlighting their greatest achievements on and off the field. With features in various outlets such as ESPN, VICE, Rolling Stone, Salon, The Guardian, Playboy magazine, and two produced podcasts with NPR'S ONLY A GAME, and a produced documentary on CBS Sports, Anya has made it her mission to amplify the voices of women in sport. Her goal is to inspire girls to continue PLAYING LIKE A GIRL, and help break down the stereotypes that women and girls don't belong in sports. Website: www.majorleaguegirls.com The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Tom sits down with Rahat Ahmed to discuss his roll in advancing strategy of virtual reality-based sports science. Rahat previously managed assets for Prince Street Capital, an emerging markets hedge fund, where he specialized in understanding the impact of emerging technologies on consumer behavior and corporate profits.He was also the primary strategist at DKMS US, where he helped increase transplant conversion ratios for blood cancer patients in the United States. Founder of B·deshi, an organization geared towards bridging the gaps between the populace of the Bangladeshi diaspora. Loyal to his sports teams: the Tennessee Titans, Arsenal, Houston Rockets, Houston Astros and Texas Longhorns. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Join Joe on the final episode of his trilogy (Episodes 139, 140 & 141) from the Sloan Sports Analytics Conference. Hear from guest host and Columbia University's Sports Management Academic Director Scott Rosner as they sit down with friends of the program and leaders in the sports industry. Joe Rosales is the Vice President of Research & Development and International Development at Sports Info Solutions (SIS), a company that specializes in providing in-depth baseball and football data, including cutting-edge research and analysis, with the mission to educate professional teams and the public about sports analytics. Since starting with SIS in 2013, Joe has been involved with the company's expansion from covering primarily Major League Baseball (MLB) to also include minor league, college, and Japanese baseball as well as the National Football League (NFL) and NCAA Division I Football Bowl Subdivision (FBS). The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Join Joe on the first episode of his trilogy (Episodes 139, 140 & 141) from the Sloan Sports Analytics Conference. Hear from guest host and Columbia University's Sports Management Academic Director Scott Rosner as they sit down with friends of the program and leaders in the sports industry. Terry Lyons is widely known in the sports world for his 25+ year career helping build the NBA into a globally-recognized sport, business, and philanthropic property. Terry Lyons has successfully transitioned into a second career as an entrepreneur in the world of multimedia, brand-building, and communications. Digital Sports Desk The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Tom and Joe join Bob Ciosek in the new studio inside Columbia University's Teachers College. The driving force behind “World's Greatest' is Bob Ciosek. Bob began as a copywriter and creative director at agencies BBDO, Saatchi & Saatchi and DMB&B, and launched Bold Studios in 1995 with ESPN as its centerpiece client (producing over 1,000 TV commercials). Other clients included Capital One, Subway, Kellogg's, WWE and more. In 2003, Bob invented an online consumer research process leveraging a patented tool. He shaped TV programming, acquisitions, marketing as well as digital and social content development and marketing. Clients included ABC, American Express, CNBC, ESPN, Food Network, Fox Sports, Golf Channel, Initiative Media, MSN, New York Magazine, New York Post, People Magazine, Refinery 29, Tribeca Film Festival, Turner Entertainment (TNT, TBS, Turner Digital), Yahoo Sports and more. Bob also founded a short-form, social video app called BlipHit (2012-2014). For the last two and a half years, he was Chief Creative Officer at Whistle Sports where he built them into the #1 social engagement platform in sports garnering over 1 billion views monthly with global social reach of 375 million. Bob helped drive quarter-over-quarter revenue growth exponentially and was a key player in securing $78 million in investor funding. Now he is on to his next project, which has taken off and continues to grow more support every day. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Tom and Joe join Danny Shichman inside thier new studio inside Columbia University's Teachers College. WSC Sports is an Israeli-based company that uses machine learning to create sports video highlights automatically and real-time based on a play, player, or whatever 'rules' a video producer creates. Currently being used by leading media rights owners such as NBA, MLS, FIBA, PGA and others, WSC Sports' platform utilizes advanced AI and Machine Learning technologies to analyze live sports broadcasts, identify each and every event that occurs in the game, create customized short-form video content and publish to any digital destination. WSC has been called the "real MVP of the NBA," helping the league become one of the most tech-savvy in sports. In addition to sports leagues, WSC helps publishers like Turner, Bleacher Report, Stadium and Perform. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe sits down with Executive Director, Jen O'Brien, of the American Special Hockey Association. Jen and her team recently welcomed the UAE Women's National Hockey Team to New York City, where they hosted a second on-ice clinic for ASHA players. The clinic took place at Lasker Ice Rink with the Central Park North Stars, a diverse special hockey team based in New York City that includes players from several continents. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Is Andrew Hawkins the busiest person in Sports Media? Tom and Joe sit down with one of the busiest people in sports media, and a Columbia University Sports Management Alumnus, Andrew Hawkins. Listen in on the story of a player in the NFL, turned cross-country commuter for his graduate degree, to podcaster, producer and focal point of a biopic about his story. Where to find Andrew Hawkins: Thomahawk Podcast Twitter: @hawk The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe and Tom sit down with Seth Rabinowitz and discuss his new venture and role with the Jets. The three talk about the changing media landscape in sports. Listen in as they dive into the role social media has played in changing the fan experience and discuss how the legalization of gambling will affect fans and live events. _ The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe sits down with Jared Zwerling, founder and president of CloseUp360. The two talk about Jared's new startup, working with the NBA, and how athletes can tell their stories. Listen in to learn about how CloseUp360 is telling the stories of NBA players. _ The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Joe sits down with John Lashway of the Canadian Elite Basketball League. Joe and John discuss the business of sports statups and how basketball has grown in Canada. The two talk about how John has taken what he learned while working with the Toronto Raptors and has used it in launching the CEBL. –– The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Tom and Joe sit down with Olympic skier Julia Marino to discuss her path to the Winter Olympics and her experience being the first Winter Olympian to represent Paraguay. The three also talk about how Julia is getting more involved in charitable work and how the injuries in her career have shaped who she is today. –– The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Tom sits down with Dan Cohen, the Senior Vice President of Octagon's newly formed Media Rights Consulting group. Dan speaks with Tom about his road to Octagon, the people he has met along the way and the lessons he learned. Learn about the changing space of Media Rights and what he thinks will shape the future of the rights business. __ The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
As the co-founded of TeamWorks Media, Jay predicated on the notion that purpose-driven organizations have the power to change both the world and their bottom lines through a well-told story. As technology evolved, Jay saw a marketplace need for both large-scale, emotionally engaging content and the ability to help clients get that work in front of the right people at the right time in the right place. Jay is a leader in digital media property creation and creating content-driven solutions to change the trajectory of a client's business. He is a regular on the content marketing speaking circuit including recent speeches at American Marketing Association (AMA) Non-Profit Summit, AMA Higher Ed Summit, Portada Sports Marketing Summit and Vistage (Worldwide Peer CEO Network) to name a few. Jay has had the privilege of working with a wide range of clients at TeamWorks Media, including significant partnerships with ESPN, the Big Ten Conference, MLB, Comcast, Converse, Gatorade, Northwestern University, National Baseball Hall of Fame, Procter & Gamble and more. He started his career as a sports television producer for Fox Sports Net and won an Emmy for his work covering the Michael Jordan-era Chicago Bulls. A Rhode Island native, Jay lives in Lake Bluff with his wife Tanya and their three girls. __ The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
Tony Ponturo is a respected voice in sports media and marketing. Ponturo is CEO of Ponturo Management Group, LLC, consulting in marketing for business and new sports ventures. He is a regular guest on Lou Dobbs Tonight, Fox Business, Bloomberg News, CNBC, and other media outlets discussing the sports business of the day. Additionally, Ponturo is a Managing Partner in the Kirmser Ponturo Group, LLC, a company that produces and promotes projects at the crossroads of sports and entertainment. Kirmser Ponturo Group brought three major sports leagues, the NFL, NBA, and MLB and their trademarks to Broadway for the first time in history. These productions include LOMBARDI, MAGIC BIRD, AND BRONX BOMBERS. Ponturo is a two-time TONY AWARD winner for MEMPHIS and WHO'S AFRAID OF VIRGINIA WOLF. Tony Ponturo spent 26 years at Anheuser-Busch serving as Vice-President of Global Media Sports and Entertainment Marketing for 17 of those years. He also served on the Anheuser-Busch Strategy Committee representing the top 15 executives of the company. He was annually ranked in the top 20 most powerful people in sports and ranked #14 among Businessweek's list of most prominent executives. Ponturo was inducted into the Broadcasting and Cable Hall of Fame in 2010 and that same year was awarded the Lifetime Innovator Award from PROMAXBDA Sports and Marketing. The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR).
Dr. Lindsay Sarah Krasnoff is an international sports writer, historian, and consultant, working at the intersections of sports, international affairs, and global communications. The author of The Making of Les Bleus: Sport in France, 1958-2010, her work on how identity, immigration, race, gender, and diplomacy play into our world today appears in CNN International, Sports Illustrated, Roads & Kingdoms, The New Yorker, The New York Times, Review France Forum, Vice Sport, and more. Follow her on Twitter: @lempika7 The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR).
More on Len Elmore... In 1992, he founded Precept Sports & Entertainment, a sports management company based in Columbia, Maryland. Under his direction, from 1992 until 1997, Precept represented seven NBA first-round draft picks (including a number one pick overall), three high round draft picks in the NFL, an MLB veteran, and several Olympic athletes. During that time, Precept negotiated tens of millions of dollars in performance and endorsement contracts. Elmore is currently also in his 24th year as a media basketball analyst, during which he has covered both NCAA men's basketball and the NBA. He began his broadcasting career with JP Sports, CBS, and now currently works for ESPN. He also covers the NCAA Tournament for CBS. Elmore is a noted authority on sports and sports law issues and has published articles on a variety of issues in sports and society. He was a member of the Sports Lawyers Association Board from 2000 to 2007 and was president of the National Basketball Retired Players Association from 2005 to 2008, serving as chief executive until July 2008. He is currently the CEO of iHoops. Elmore is also a commissioner on the John and James L. Knight Foundation's Knight Commission on Intercollegiate Athletics. In 2002, he was voted one of the Atlantic Coast Conference's Top 50 Greatest Basketball Players. Len is currently a full-time faculty member for Columbia University's Sports Management Program. The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR).
Brooklyn born Tim Weah is back home preparing for the USMNT friendly on Friday against Brazil; NYCFC coach Dome Torrent endorses USMNT head coach candidate Greg Berhalter; NYCFC commentator Matt Lawrence previews City's next two opponents; Marketing guru Joe Favorito talks about La Liga's presence in the states.
Episode #3 features a Sports Marketing veteran - Joe Favorito. Joe has worked for the following organisations: Philadelphia 76ers - Director New York Knicks - Vice President International Fight League - SVP United States Tennis Association - Director Woman's Tennis Association - Director Joe's accolades: Won 4 CLIO Sports Awards in 2014, was named one of Forbes’ '100 Sports Business Must Follows' for 2015, '50 Must Follows' for 2016 and 2017 and Huffington Post’s 'Sports Media People to Follow' for 2017 and 2018. Joe was also one of Sports Business Journal’s 'Power Players' in media communications, the only independent consultant to make the list of 20. During the episode we discussed the following topics: - What makes the UFC so powerful? - How did your marketing expertise help to grow the International Fight League to be valued at an estimated $150 million? - The most effective marketing techniques used while at the New York Knicks. - Do fans care when the team isn't doing well? - How Joe created a killer atmosphere at the Knicks and the 76ers. - Dealing with suicides while at the International Fight League. - Misconceptions about working in the sports business industry. How to keep up with Joe on social Twitter - @joefav LinkedIn - Joe Favorito Website and blog - http://joefavorito.com/ ------- What is the Sports Marketing Show? ------- Sports Marketing Show is a new series that is part of the 'Forster Talk' podcast. Sports Marketing Show will bring you the most exclusive insights into the sports marketing world. The show is hosted by the Director of Forster Media, Farouk Forster. Each episode, Farouk interviews some of the most prolific individuals in sports marketing. Please feel free to leave a review and subscribe if you would like to hear more! Thank you. FB - Forster Media Twitter - ForsterMedia Insta - Forster_Media LinkedIn - Forster Media
Bill Squires, a longtime facility and event management leader and lecturer for the Sports Management Program at Columbia University, joins Joe and Tom to talk about his time at the United States Naval Academy to the future of facility management in stadia. Bill Squires began his career in the sports facility and event management industry in 1987. During his career he has managed Yankee Stadium, Giants Stadium on two separate occasions, ESPN's Wide World of Sports and Cleveland Browns Stadium which is now called First Energy Stadium. Squires was hired as ESPN's Wide World of Sports first General Manager and was hired by the Cleveland Browns to open Cleveland Browns Stadium in 1999. Squires was responsible for all aspects of operations at all of these venues. Squires is a graduate of the United States Naval Academy and was an active duty naval aviator for 12 years before joining the New York Yankees. He served an additional 12 years in the Naval Reserves and retired as a Commander. The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR). Listen to Bill Squires as he walks you through what it takes to work in facility operations for some of the largest brands in the world.
Scott Rosner, the Academic Director of the Master of Science in Sports Management program in the School of Professional Studies at Columbia University, joins Joe and Tom to talk about the implications of sports gambling. As states begin to legalize sports betting, Delaware and New Jersey to name a few, listen to the discussion on how it will impact leagues, game presentation and more. Also discussed is the creation of new jobs that come along with the legalization of sports gambling. The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR).
Scott Rosner, the Academic Director of the Master of Science in Sports Management program in the School of Professional Studies at Columbia University, joins Joe and Tom to talk about his road to becoming the Academic Director and the future of Columbia's Sports Management Program. From selling soda at The Vet to a JD from the University of Pennsylvania, Scott brings a unique story of his past and the paths he's crossed with high profile Sports Business Executive, You'll also hear insights into the strategy of the program and key hot topics like sports gambling and e-sports. The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR).
Joe and Tom are joined by Blake Lawrence, CEO and co-founder of opendorse, for a conversation on athlete marketing. Blake is the CEO and co-founder of opendorse, an athlete endorsement company. opendorse powers the endorsement process for 3,000+ professional athletes, including all NFL Players and UFC Fighters, as part of their partnerships with the NFL Players Association and UFC. Prior to opendorse, Blake co-founded Hurrdat, a social media agency, in Lincoln, Nebraska. Over four years, Hurrdat grew from two to twenty-five employees, and was acquired in July 2014 by B2 Interactive. He now leads a growing team at opendorse, focused on building a smarter, better, faster solution for the athlete endorsement industry. Blake talks about how Opendorse is mordernizing athlete marketing and endorsements, how he is revitalizing the tech industry in Nebraska, his personal story and much more! Be sure to follow Blake on twitter @Blake_Lawrence The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR).
Joe and Tom are joined by is joined Chris Russo, Managing Director at Houlihan Lokey, for a conversation on the financial side of the sportsbiz!! Chris is a recognized industry leader and innovator in digital sports media. With a proven track record of success in both corporate and start-up environments. As Senior VP and general manager of the NFL's new media division, he completed arrangements valued in excess of $1 billion. As Founder and CEO of Big Lead Sports (aka Fantasy Sports Ventures), he created the largest independent digital sports property in the U.S. with 20 million+ unique users and ultimately sold the company to USA TODAY. He gained extensive television experience via senior executive positions at NBC and New Line Cinema. Chris talks about the upcoming parts of the sports industry, how he looks at deal flow, what makes a good sports investment and how Houlihan Lokey helps sports companies that are trying to raise money. Chris also shares his inisghts on where sports finance is going to in the future. You can find out more info on Houlihan Lokey here The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR).
Longtime PR expert Joe Favorito speaks with Noah about the enduring qualities of leaders that he has recognized over the years in the sports, media and technology industries.
Longtime PR expert Joe Favorito speaks with Noah about the enduring qualities of leaders that he has recognized over the years in the sports, media and technology industries.
Longtime PR expert Joe Favorito speaks with Noah about the enduring qualities of leaders that he has recognized over the years in the sports, media and technology industries.
Longtime PR expert Joe Favorito speaks with Noah about the enduring qualities of leaders that he has recognized over the years in the sports, media and technology industries.
We broadcasted live from Las Vegas for UFC 222 thanks to Apemanstrong and Staff Zone and had a talk with CB Dollaway, Mike Pyle and Joe Favorito.
Joe Favorito is a busy guy. A Public Relations consultant and marketing guru, Favorito has been around the world of combat sports for a number of years. He's here at Super Bowl 52 working his promotional angles for Nickelodeon, which has a theme park here within the Mall of America. Favorito has worked with wrestlers and brands and has some ideas and practices he feels wrestling should be jumping all over, including suggesting future Super Bowl media weeks include our Olympians when there's a tie to the community. GET THE GUIDE! Order the single greatest preview guide ever assembled for the 2018 NCAA Division I Wrestling Championships right now! Order now using the promo code "podcast" to save $5. Guide will be digitally delivered March 13! The Short Time Time Wrestling Podcast is proudly supported by Compound Clothing. And if you haven't already, leave a rating and a review on iTunes. SUBSCRIBE TO SHORT TIME Apple Podcasts | Stitcher | Spreaker | iHeartRadio | TuneIn Google Play Music | iOS App | Android App | RSS GET DAILY WRESTLING NEWS! You like wrestling news, right? Of course you do. Did you know you can sign up for FREE to subscribe to the Mat Talk Online DAILY WRESTLING NEWS e-mail newsletter that's published EVERY morning with the previous day's top news stories from outlets all around the globe. It's free and it's a great way to start your wrestling day. JOIN THE TEAM And if you're a fan of the extensive and broad-based reach of the shows on the Mat Talk Podcast Network, become a TEAM MEMBER today. There are various levels of perks for the different levels of team membership. If you like wrestling content -- scratch that -- if you LOVE great wrestling content, consider becoming a team member. You'll get some cool stuff too.
Joe and Tom are joined by Neal Pilson, founder and president of Pilson Communications for a conversation on everything sportsbiz. Neal served two terms as president of CBS Sports (1981–1983 and 1986–1995) and is known for negotiating huge television broadcast contracts for all of CBS's major sports franchises including, MLB, NASCAR, NFL and more! Neal tells some amazing stories of his early days in sports business, gives advice for graduates and gives his opionion on the current state of sports television! The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson
Tom, Joe and producer Maurice discuss some of the key sportsbiz news of 2017 and talk about what they consider to be the trends to look out for in 2018! Topics include: esports, sports gambling, AR and much much more! Be sure to follow Maurice @MREisenmann The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson
Markus Kuhn joins Joe and Tom this week for a conversation on his work to grow the NFL in Germany. Markus is a former German, American football defensive tackle who played for the Giants and the NFL. He was selected by the New York Giants in the seventh round of the 2012 NFL Draft. In December 2014 he became the first German citizen to score an NFL touchdown; returning a fumble against the Tennessee Titans. Kuhn played college football at NC State. Since then he has switched to the broadcasting booth and presents shows on the NFL for German digital TV channel DAZN. In this episode, Markus talks about the story behind his career and how he went from Germany to the NFL. Markus also talks about his current media endeavors and talks about some of the current issues in the sports business. Be sure to follow Markus @themarkuskuhn The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson
Bil Rasmussen joins Joe and Tom this week for a conversation on the creation of ESPN in September 7, 1979, ESPN was launched. Entrepreneurial daring, irrepressible enthusiasm and a dash of good luck gave the world the first 24-hour television network. Once unleashed upon sports fans, ESPN's impact forever changed the way we watch television. The man who had the dream, the founder of ESPN, is Bill Rasmussen. A life-long entrepreneur and sports fan, Rasmussen's innovations in advertising, sports and broadcasting are too numerous to list, but they include the creation of “Sports Center”, wall-to-wall coverage of NCAA regular-season and “March Madness” college basketball, and coverage of the College World Series. He broke the advertising barrier to cable television by signing Anheuser Busch to the largest cable TV advertising contract ever. Bill talks about all the stories behind ESPN, from the initial pitch meetings all the way to the expansion of the network. Bill also talks about his new entrepreneurial project, Hometown Networks and how that company is disrupting the current Sports TV landscape. Be sure to follow Bill @Bill_ESPN and check out Hometown Networks at http://hometownnetworks.tv/ The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@convergenceTR)
Sabrina Hannam joins Joe and Tom this week for a conversation on law and sports business. Sabrina N. Hannam is Executive Partner and Chair of the Management Committee of the full-service Hannam Law Group, where Sabrina has a broad based corporate practice concentrating on professional sports leagues, owners, teams, media companies, private equity firms and venture capital transactions. Sabrina regularly represents clients in the areas of domestic and cross-border business transactions in sports including representing the executive management of Barclays Center, a sports and media arena, in the expansion or divestiture of certain business units spanning from Russia to Brooklyn Sabrina talks about a wide array of topic ranging from her work with athletes on their business endeavors to some of the most interesting topics in sports law today. Sabrina also shares some incredible advice to anyone in the industry at the end of the podcast. Be sure to follow like Hannam Law on Facebook! The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson
This week we have a different type of episode. Usually we have executives and key decision makers talk about the future of sports but what does the future generation actually think? This week, Joe is joined by four high-schoolers attending the Columbia University Sports Management Summer Program to talk about their sports consumption. Alexa and Patrick from Connecticut, Marvin from San Francisco and Cristiano from China. The kids talk about a wide array of topics including: their social media use, their outlook on sports philanthropy and the way they consume sports news and content all around the world. If you want to learn more about the future generation of sports fans, this is a must listen! The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson
Zack Weiner joins Joe and Tom this week for a conversation on his widely successful app Overtime. Zack is the CoFounder of Overtime, a cross-platform tech startup that's redefining high school and amateur sports through video. Overtime reaches tens of millions of athletes and fans each month. Zack runs Business Development and helped launched Overtime within WME | IMG and recently secure investments from David Stern, Greycroft Ventures, 645 Ventures, and other leading VC firms. Prior to Overtime, Zack founded the The Sports Quotient and grew the team to 150+ college sportswriters within 2 years. Born and raised in NYC, Zack graduated from the University of Pennsylvania with a degree in Economics. Zack tells us the story of Overtime from its genesis to getting investments from people like David Stern. Zack also talks about his life story and he shares some powerful advice for people in the sports biz. Be sure to follow Overtime on Twitter @overtime The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson
Michael Wranovics joins Joe and Tom this week for a conversation on starting a new sports league. Michael is the founder and CEO of 3Ball a new professional 3x3 Basketball Association. Before that Michael was the VP of Content, VP of Business Development at Streetspace: network of digital kiosks that featured original short-form content and a walled garden of internet content and services. Michael also directed and produced "Up for Grabs,” anaward-winning feature documentary on the absurd custody battle over the baseball from Barry Bonds' 73rd home run; had nationwide theatrical release and additional distribution deals with MLBAM and Spike TV Michael talks about the genesis of his new league and the challenges and opportunities in the field. With 3x3 Basketball recently being added to the Olympics Michael also talks about the future of the sport and he shares his advice to people entering the sports biz. Be sure to check out 3Ball's website at http://www.3ball.tv/ The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR).
Welcome to the first Cusp Show Minicast! In this bite-sized episode, Joe, Tom and our producer Maurice talk about the current changes in the job industry. With the layoffs at ESPN and Fox, Joe and Tom discuss the best ways for job seekers young and old to find their way in the job market. They touch on the gig economy, branding and diversification of skills. Maurice also shares his viewpoints from the perspective of someone entering the sports industry. The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR).
Rick Peterson joins Joe this week for a conversation on leadership. Rick Peterson is a former pitcher and pitching coach in Major League Baseball. He was most recently the Director of Pitching Development for the Baltimore Orioles. He was a pitcher in the Pittsburgh Pirates organization, but is most notable as the pitching coach for the Oakland Athletics, New York Mets, and the Milwaukee Brewers. Peterson is known for his unique use of biomechanical research and psychological principles to help pitchers improve their pitching motions. He is also a bestselling author with his must-read leadership book Crunch Time. In this episode, Rick talks about his time working for the Oakland A's during the Moneyball period. Rick also talks about his new book Crunch Time and shares some of his key leadership lessons. Be sure to check out Rick's bestselling leadership book, Crunch Time! The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR).
Welcome to Episode 7 of the Front Office Exchange podcast, featuring Joe Favorito. Joe is a podcaster, professor, author and all-around media and marketing guru, and tens of thousands of sports business professionals subscribe to his Sports Marketing and PR Pros LinkedIn group and weekly e-newsletter. I met Joe back in 2008 when he and I were charged with the small task of trying to publicize international baseball's push to return the sport to the Olympic Games. I was also running media and public relations for USA Baseball at the time, and while I thought I knew a thing or two about PR, Joe ran circles around me. Watching him work with the national press while also crafting our message was really impressive. Joe hasn't always been a go-to strategic media consultant, however - he was a rising star in the sports PR game right out of school, and even as a young SID, it was clear that he understood the power of networking and building relationships. He quickly rose to become the youngest head of PR in the NBA with the 76ers, and that led to senior media roles with the USTA and the New York Knicks. Joe has seen it all in sports marketing and PR at this point, and despite being busy with clients, he still finds time to pour back into the industry by pumping out his newsletter and by both teaching a class and leading the CUSP Podcast for the Columbia University Sports Management Program, where he is now in his 11th year on faculty. Big thanks both to Joe and to you for listening. For show notes, past episodes and more, please visit us at www.frontofficeexchange.com, on Facebook at Front Office Exchange and on Twitter at @frontofficeexch. Please also feel free to reach out to me directly at jake@frontofficeexchange.com and on Twitter at @jakefehling. This and past episodes of Front Office Exchange available on iTunes and SoundCloud, among other places, and I encourage you to subscribe, share episodes, rate them, add comments, and suggest ideas for future guests.
The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
In 30 years of sports media, Joe Favorito has separated himself from the pack with a dynamic look at how to penetrate weak attention spans with some of the most effective, contagious branding in the industry today. Favorito discusses his time at the New York Knicks as the Vice President of Communications, and his eventual building up a massive 36,000 email list which continues onto this day. Favorito talks about his foray into comic conventions, MMA, and education, as well as what current students are not getting from a sports management degree. Favorito presents his case on why networking face-to-face is a lost art to the young and his thoughts on sports management degrees in general. Twitter: @joefav
Cleveland Browns wide receiver and Columbia University graduate student Andrew Hawkins joins host Joe Favorito this week to talk about his plans for a career after pro football. Andrew opens up about his circuitous route to the top, which included a period playing for the Montreal Alouettes and a spot in Michael Irvin's reality show 4th and Long, and how that led him to start planning early for life beyond the NFL. And he also gives his view on the Cam Newton/Peyton Manning media debate, and the story behind his fleeting appearance in a Hollywood blockbuster. Find Andrew on Twitter, Facebook and Instagram. NOTE: We apologize for the sound quality in the second half of this episode - we've fixed the problem for future shows. The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CUSportsBiz. Our presenters are Joe Favorito and Tom Richardson.
In the first ever episode of The CUSP Show (Columbia University Sports Podcast), presenters and Columbia faculty members Joe Favorito and Tom Richardson tell the stories of their own careers in the sports industry. Joe explains why he used to make a daily hour-long commute to Staten Island for an ice hockey team that never existed. And Tom remembers his first (and so far only) visit to the Playboy Mansion - and why he probably won't be invited back any time soon... The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CUSportsBiz. Our presenters are Joe Favorito and Tom Richardson.
Longtime sports executive Joe Favorito joins us to discuss Hurricane Sandy's impact on the east coast sports world as well as the cancellation of NYC Marathon. Sports Illustrated editor Bill Syken stops by to discuss the new book "Football's Greatest", which brings to life the best football players, stadiums and moments in NFL history. Jason Cole of Yahoo! Sports joins us to discuss the potential of Saints head coach Sean Payton leaving the team next season following the news that his contract has been voided by the NFL. read more
NFL Sponsors - How have they prepared for a work stoppage? Greg Busch, Executive VP of GMR Marketing joins us to discuss. We also chat with Joe Favorito about how the Cinderella schools in this year's NCAA Tournament are making the most of their moment in the spotlight.
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