Podcasts about story on media

What are some universal traits of successful leaders that any leader in any field can emulate? In episode 245 of At The Table, Patrick Lencioni and Cody Thompson reflect on a remarkable leader they consider one of the greatest CEOs they've encountered—Tony Mazzella of Mazzella Companies. Tony's approach to leadership is rooted in humility, deep responsibility, and a relentless desire to learn, all without seeking fame or recognition. This conversation breaks down the traits that make a truly great CEO, far beyond what the public eye ever sees.Topics explored in this episode: (2:42) Humility in Action* Tony's humility is evident in how he shares credit and doesn't perform for attention.(5:50) Identity & Integrity* Tony's peace stems from knowing his identity isn't tied to performance.(8:06) Responsibility and Motive* Tony makes tough calls because he cares deeply for people; there's no entitlement—just ownership of his role.(10:28) Curiosity & Continued Growth* Tony proactively pursued his Working Genius certification.(13:41) Organizational Health * True heroes of organizational health are the leaders who consistently put in the hard work of implementation.This episode of At The Table with Patrick Lencioni is brought to you by The Table Group: https://www.tablegroup.com. We teach leaders how to make work more effective and less dysfunctional. We also help their employees be more fulfilled and less miserable. At The Table is a podcast that lives at the connection between work life, leadership, organizational health, and culture. Subscribe on Apple Podcasts (https://apple.co/4hJKKSL), Spotify (https://spoti.fi/4l1aop0), and YouTube (https://bit.ly/At-The-Table-YouTube). Follow Pat Lencioni on https://www.linkedin.com/in/patrick-lencioni-orghealth and http://www.youtube.com/@PatrickLencioniOfficial. Connect with Cody Thompson https://www.linkedin.com/in/cody-thompson-a5918850. Be sure to check out our other podcast, The Working Genius Podcast with Patrick Lencioni, on Apple Podcasts (https://apple.co/4iNz6Yn), Spotify (https://spoti.fi/4iGGm8u), and YouTube (https://bit.ly/Working-Genius-YouTube). Let us know your feedback via podcast@tablegroup.com. This episode was produced by Story On Media: https://www.storyon.co.

Why do so many successful leaders struggle with the feeling of "not being enough"? And how can leaders shift away from a scarcity mindset?In episode 243 of At The Table, Patrick Lencioni and Cody Thompson explore the pervasive feeling of inadequacy among leaders. They discuss how a "not enough" mindset can drive individuals to seek validation through constant achievement. The conversation emphasizes the importance of vulnerability, self-awareness, and shifting from a fear-based to a joy-based approach to life and work.Topics explored in this episode: (0:49) The Prevalence of "I'm Not Enough"* Many leaders share a common feeling of inadequacy, often tracing it back to their youth. * This feeling can create a cycle of constantly striving to prove yourself, hindering your ability to find satisfaction in accomplishments. (5:04) The Impact of Vulnerability* Sharing your feelings of inadequacy with others can normalize these experiences, encouraging them to acknowledge their own struggles and seek support. (9:07) The Scarcity Mindset* Believing "I'm not enough" can lead to a scarcity mindset, affecting your perceptions of time, success, and resources. (14:23) The Illusion of Control* The pursuit of control over outcomes can lead to anxiety and prevent you from embracing the present moment. (18:36) Finding Peace in the Journey* Reframing your perspective can help you foster a sense of peace. * Embracing the journey and finding joy in the process can lead to greater fulfillment than solely focusing on the result.This episode of At The Table with Patrick Lencioni is brought to you by The Table Group: https://www.tablegroup.com. We teach leaders how to make work more effective and less dysfunctional. We also help their employees be more fulfilled and less miserable. At The Table is a podcast that lives at the connection between work life, leadership, organizational health, and culture. Subscribe on Apple Podcasts (https://apple.co/4hJKKSL), Spotify (https://spoti.fi/4l1aop0), and YouTube (https://bit.ly/At-The-Table-YouTube). Follow Pat Lencioni on https://www.linkedin.com/in/patrick-lencioni-orghealth and http://www.youtube.com/@PatrickLencioniOfficial. Connect with Cody Thompson https://www.linkedin.com/in/cody-thompson-a5918850. Be sure to check out our other podcast, The Working Genius Podcast with Patrick Lencioni, on Apple Podcasts (https://apple.co/4iNz6Yn), Spotify (https://spoti.fi/4iGGm8u), and YouTube (https://bit.ly/Working-Genius-YouTube). Let us know your feedback via podcast@tablegroup.com. This episode was produced by Story On Media:

How can understanding and embracing your Working Genius help you redefine your concept of “work” and “retirement”?In episode 87 of the Working Genius Podcast, Patrick Lencioni and Cody Thompson take on the increasingly common desire to quit work or retire early, questioning whether it's truly the job people want to escape—or the lack of fulfillment in how they work. Pat and Cody also explore how Working Genius can offer clarity and help people rediscover joy and meaning in their work. Topics explored in this episode: (00:00) Rethinking the Desire to Quit* How many people want to quit their jobs or retire early, yet the issue often isn't the job itself but a misalignment with a person's genius.(03:15) What Retirement Is Really About* Unpacking cultural assumptions about retirement and how it often becomes a symbol of freedom.* Pat warns that early retirement can be a form of escapism that leads to purposelessness.(06:24) The Role of Working Genius in Fulfillment* Working Genius can help you diagnose dissatisfaction at work.* Cody encourages people to use their genius as a compass, not a constraint.(09:54) The Gift of Work* The hosts reflect on how work is meant to be a gift, not a punishment.* Leaders are encouraged to help others find purpose in their work by matching genius to roles.(13:14) The Real Cost of Quitting* Quitting or retiring too early can rob people of meaningful impact.This episode of The Working Genius Podcast with Patrick Lencioni is brought to you by The Table Group: https://www.tablegroup.com. We teach leaders how to make work more effective and less dysfunctional. We also help their employees be more fulfilled and less miserable. The Six Types of Working Genius model helps you discover your natural gifts and thrive in your work and life. When you're able to better understand the types of work that bring you more energy and fulfillment and avoid work that leads to frustration and failure, you can be more self-aware, more productive, and more successful. The Six Types of Working Genius assessment is the fastest and simplest way to discover your natural gifts and thrive at work: https://www.workinggenius.com/about/assessment Subscribe to The Working Genius Podcast on Apple Podcasts (https://apple.co/4iNz6Yn), Spotify (https://spoti.fi/4iGGm8u), and YouTube (https://bit.ly/Working-Genius-YouTube). Follow Pat Lencioni on https://www.linkedin.com/in/patrick-lencioni-orghealth and http://www.youtube.com/@PatrickLencioniOfficial. Connect with Cody Thompson https://www.linkedin.com/in/cody-thompson-a5918850. Be sure to check out our other podcast, At The Table with Patrick Lencioni, on Apple Podcasts (https://apple.co/4hJKKSL), Spotify (https://spoti.fi/4l1aop0), and YouTube (https://bit.ly/At-The-Table-YouTube). Let us know your feedback via podcast@tablegroup.com. This episode was produced by Story On Media: https://www.storyon.co.

What if your addiction to hustle is the very thing holding your business back?In this episode, Bill unpacks the hidden addiction that plagues so many leaders: the need to feel busy. He explores how overworking, micromanaging, and always being “on” isn't just unsustainable, but also a failure of effective leadership. Bill shares powerful stories of CEOs who broke the cycle and built stronger teams by stepping back, letting go, and empowering others to rise up to the occasion. Topics explored in this episode:(0:10) The Hidden Costs of Busyness*Being constantly busy feels productive, but it's actually a trap.*Imagine a world where you could step back and things don't fall apart.(1:00) Case Study of a Fitness CEO*A thriving business, healthy personal life, and empowered team; you can do it all by doing less.*Why nudging, not rescuing, is the key to accountability and performance.(3:15) The Output is More Important Than ‘Busy'*Entrepreneurs love to glamorize their busyness, but true effectiveness is about results generated. (5:35) Let's Take the Summer Off!*Bill shares a story of how he restructured his company so he could take a month off and finally…relax! (6:15) Building a Team That Thinks for Itself*Practical strategies for creating team ownership, like asking instead of solving.*Stop solving problems for other people. *Train yourself out of the ‘fixer' role. (8:10) From Founder to Scaler*You can grow a business that thrives without you—and one you're proud to sell (or keep).Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://x.com/billgall This episode was produced by Story On Media: https://www.storyon.co/

What if your relentless hard work is actually costing your business more than it's helping?In this episode, Bill explores the hidden costs of overwork, particularly when leaders confuse effort with effectiveness. He shares a cautionary tale of a CEO who pushed too hard, micromanaged excessively, and ultimately failed—highlighting how unchecked hustle undermines both personal well-being and team performance. Topics explored in this episode: (0:42) The Hidden Price of Hustle* Overwork has obvious personal costs, but its impact on the business is often overlooked.(2:40) The CEO Who Couldn't Let Go* The story of a SaaS CEO who tried to control every part of the company, despite lacking expertise in many areas.* A promising company failed due to leadership that was anxious and overreaching.(5:27) From Hero to Enabler* True success comes not from doing everything, but from rallying a capable team.(6:38) The Real Cost of Doing It All* Personal sacrifices become habitual and ultimately unsustainable.* Overworking leaders limit their organization's potential by suppressing ownership and innovation.(8:30) Redesigning Leadership for Scale* Leaders who are central to every decision become bottlenecks.* Overworking doesn't inspire teams—it demoralizes them.* Evolving leadership is the key to scaling without personal burnout.Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://x.com/billgall This episode was produced by Story On Media: https://www.storyon.co/

Why is it so difficult to reform government inefficiencies? And what can organizations and households learn from eliminating waste in large, public institutions? In episode #240 of At The Table, Pat and Cody explore the concept of government efficiency through the lens of organizational health. Drawing comparisons between the Department of Government Efficiency (DOGE), the federal government, and dysfunctional teams, they highlight the painful necessity of accountability and cutting waste. Topics explored in this episode: (01:04) Reframing DOGE * The goal is to explore waste and accountability without partisan heat, looking instead at structure and culture.(6:09) Government vs. Private Sector* The federal government is not set up to be a team like private sector organizations.(10:47) The Storage Unit Analogy* Cody shares a story of trying to help a hoarder consolidate two storage units, which becomes a metaphor for government systems that resist change.(15:24) Accountability * Leadership requires doing what is right, even when it's unpopular or emotionally difficult.(20:44) Mistakes Will Happen* Even a well-intentioned cleanup will result in some regrettable losses.* Without a willingness to risk minor mistakes, the entire system remains unsustainable.(25:31) DOGE in Your Organization* The hosts discuss applying DOGE at the Table Group. * Even healthy organizations benefit from periodically eliminating waste.This episode of At The Table with Patrick Lencioni is brought to you by The Table Group. We teach leaders how to make work more effective and less dysfunctional. We also help their employees be more fulfilled and less miserable. At The Table is a podcast that lives at the connection between work life, leadership, organizational health, and culture. Subscribe on Apple Podcasts, Spotify, and YouTube. Follow Pat Lencioni on LinkedIn and YouTube. Connect with Cody Thompson on LinkedIn. Be sure to check out our other podcast, The Working Genius Podcast with Patrick Lencioni, on Apple Podcasts, Spotify, and YouTube. Let us know your feedback via podcast@tablegroup.com. This episode was produced by Story On Media: https://www.storyon.co/

What are the hidden costs of micromanaging and overworking on team morale and business outcomes?This episode explores the main reasons why leaders often work too hard, including lack of trust, fear of failure, ego, habit, and being too busy to delegate. Bill argues that overworking is not a badge of honor but rather a sign of inadequate team building. Topics explored in this episode: (0:26) A Case Study in Micromanagement* A new CEO's micromanaging during a company sale led to longer transition times and negative impacts on team morale. (2:54) The Five Reasons Why Leaders Overwork* The five main reasons include lack of trust/perfectionism, fear of failure, ego/hero syndrome, habit (founder syndrome), and—you'll have to listen to or watch the episode to find out the fifth! * Ego can drive leaders to seek out crises in which they can be the hero. (6:59) The Impact of Overworking* Why overworking indicates a failure to build and empower a team. (8:22) Shifting Your Mindset* Identifying the reasons for overworking is the first step toward changing those behaviors. (9:26) Creating a New “Why”* Leaders can invent a new "why" to motivate themselves to adopt healthier work habits. * Coaching can help leaders shift their mindset and behaviors to build stronger teams and scale effectively.Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://x.com/billgall This episode was produced by Story On Media: https://www.storyon.co/

How does humility enhance the application of your Working Geniuses in both personal and professional settings?Humility is the secret ingredient that elevates teamwork, leadership, and productivity. In this episode, Patrick Lencioni and Cody Thompson explore how humility acts as a booster within the Working Genius framework. They also discuss why embracing humility allows you to work more effectively within your strengths while also building stronger, more cohesive teams.Topics explored in this episode: (02:15) What is Humility? * Humility enhances an individual's ability to utilize their natural talents.(11:40) Why Humility Matters * Leaders who embrace humility build stronger, more resilient teams.(21:05) Team Collaboration* Teams with humility communicate more openly and work through challenges effectively.(30:50) Recognizing the Absence of Humility* A lack of humility leads to dysfunction and conflict within teams.(41:30) Cultivating Humility* Simple steps individuals and teams can take to develop humility.(50:10) Humility in Organizations* How organizations can embed humility into hiring, training, and leadership development.This episode of The Working Genius Podcast with Patrick Lencioni is brought to you by The Table Group. We teach leaders how to make work more effective and less dysfunctional. We also help their employees be more fulfilled and less miserable. The Six Types of Working Genius model helps you discover your natural gifts and thrive in your work and life. When you're able to better understand the types of work that bring you more energy and fulfillment and avoid work that leads to frustration and failure, you can be more self-aware, more productive, and more successful. The Six Types of Working Genius assessment is the fastest and simplest way to discover your natural gifts and thrive at work.Subscribe to The Working Genius Podcast on Apple Podcasts, Spotify, and YouTube. Follow Pat Lencioni on LinkedIn and YouTube. Connect with Cody Thompson on LinkedIn. Be sure to check out our other podcast, At The Table with Patrick Lencioni, on Apple Podcasts, Spotfy, and YouTube. Let us know your feedback via podcast@tablegroup.com. This episode was produced by Story On Media: https://www.storyon.co/

How can we start to address unresolved challenges in our lives that impact people profoundly and sometimes in painful ways? In this episode, Patrick Lencioni and Cody Thompson discuss the podcast's return after a six-month break, and a shift in content to include broader societal and cultural issues. Pat also shares his personal journey of self-discovery, focusing on addressing his own wounds and trauma, and explores how this deeply personal work relates to leadership and organizational health.Topics explored in this episode: * (8:04) The Impact of Wounds on Leadership* How fear can drive leaders. * (11:58) The Catalyst for Self-Discovery* Pat's realization that running from his issues was more painful than confronting them. * The temptation to deny your own wounds. * (16:34) The Universality of Wounds* Everyone has wounds, such as neglect, shame, rejection, and abandonment. * Healing is a lifelong process. * (21:14) Encouraging Healing* Addressing wounds sooner rather than later. This episode of At The Table with Patrick Lencioni is brought to you by The Table Group. We teach leaders how to make work more effective and less dysfunctional. We also help their employees be more fulfilled and less miserable. Subscribe to At The Table on Apple Podcasts, Spotify, and YouTube. Follow Pat Lencioni on LinkedIn and YouTube. Connect with Cody Thompson on LinkedIn. Do you know about our other podcast? You can subscribe to The Working Genius Podcast with Patrick Lencioni on Apple Podcasts, Spotify, and YouTube. Let us know your feedback on this episode via podcast@tablegroup.com.This episode was produced by Story On Media: https://www.storyon.co/

What leadership habits can help your team take more ownership and solve their own problems? In other words, how can you step back in a way that actually makes your business stronger?In this episode, Bill challenges the hustle culture myth and shares how stepping back, empowering your team, and embracing balance can actually strengthen your company.Topics explored in this episode: (00:16) The Myth of Hustle Culture* The real cost of hustle culture and why it can harm your company.* Bill's story of taking a month-long family trip to Italy while his business thrived.(01:51) Leadership That Empowers, Not Micromanages* The power of asking the right questions instead of providing immediate answers.(04:17) Making Work More Fun * The benefits of hobbies and interests outside of work.* How compartmentalizing time helps maintain balance.(06:23) Embracing Challenges Without Unnecessary Suffering* The key difference between unavoidable problems and optional suffering.* Shifting your mindset to tackle obstacles without burnout.(09:25) The Power of Support and Coaching* Why you don't have to figure everything out alone.* Why being coachable and seeking support is key to sustainable success.Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://x.com/billgall This episode was produced by Story On Media: https://www.storyon.co/

What are the two most important factors for scaling a business?Scaling a business comes down to two key elements: focus and differentiation. Companies that maintain a clear customer and product focus while emphasizing what sets them apart are more likely to achieve sustainable growth. Topics Bill explores in this episode: (0:30) Two Critical Factors- The importance of focus and differentiation in scaling a business. (4:47) Identifying Your Ideal Customer and Maintaining Focus- Focusing on one primary customer type, even for large companies. - The importance of staying in your lane and not deviating from your focus. (5:59) Focusing on Core Products and Services- The example of Steve Jobs' return to Apple and his focus on a simplified product matrix. - Identifying and focusing on the profitable, growth-oriented parts of your business. (7:15) Differentiating Your Business from Competitors- Identifying your unique value proposition. - Not trying to be everything to everyone and instead focusing on your strengths. - Utilizing AI to analyze your company and competitors. - Gathering feedback from new employees, applicants, and customers to identify your differentiation. - Using customer language to articulate your differentiation.Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://x.com/billgall This episode was produced by Story On Media & Marketing:

When growing your business, how can you differentiate between good advice and bad advice?In this episode, Bill shares a personal story about taking bad advice that cost him millions. He also explores the importance of timing when raising capital and the difference between surface-level advice and experience-based guidance. Topics explored in this episode: - Why a “good story” is an opportune time to bring in investors or partners.- The danger of waiting too long to reach revenue milestones before seeking investment.- How greed and the desire for control can cloud business judgment.- Questioning an advisor's experience behind their recommendations.- How confirmation bias can lead you to seek advice that validates your preferences.Chapters in this episode: (00:20) The Danger of Bad Advice (03:45) The Costly Decision to Wait for a Revenue Milestone(05:32) Missing the Perfect Timing to Raise Capital(07:04) Aligning with Company Values and Goals(08:11) Learning to Probe for Experience Behind AdviceBill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://x.com/billgall This episode was produced by Story On Media & Marketing: https://www.successwithstories.com

We've been chasing this episode for a long time, and it's finally here! Join us as we chat with the incredible Seth Silvers, the mastermind behind Alex and Leila Hormozi's podcasting empire and CEO of Story On Media. In this episode, we dissect the intricate world of business podcasting. Here's a sneak peek of what you'll discover: - The THREE types of podcasts and why knowing which to choose is crucial for your business stage. - Unlocking the secret metrics in Spotify and the golden insights they offer to supercharge your growth! - Why the middle of the funnel might just be your podcast's sweet spot. - Seth's insights on AI podcasting – innovation or imposter? Embark on your podcasting journey focusing on data, audience clarity, and content mastery! Enjoy! Connect with Seth Silvers: Website http://www.storyon.co/ Instagram https://www.instagram.com/sethsilvers/ LinkedIn https://www.linkedin.com/in/sethsilvers Timestamped Overview: 00:00 Podcast Strategy and Data Insights 03:36 Contrasting Business Shows: Alex vs. Leila 06:55 "Intentional Podcast Launch Strategy" 11:29 "Podcast Success: Fun vs. Revenue" 14:20 Podcasting's Role in Sales Funnel 16:25 "Early Stage Business Growth Challenges" 19:30 Lack of Lead Capture Systems 23:17 Podcast as Business Expansion Tool 27:43 Frictionless Growth and Resource Optimization 31:24 Podcast Listener Data Insights Released 35:31 Podcast Binge Listening Boosted by RSS 39:01 Podcast Discovery Challenges 42:12 "Short Form Content's Crucial Role" 45:23 Podcast Production vs. Promotion Efforts 49:16 "Effective Marketing Follows Quality Content" 50:48 Assessing Show Quality Through Downloads 52:59 Podcasting: Craft vs. Tool Debate 56:24 Podcasting Done Right Guidance Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don't forget to leave us a review by clicking here, and share it with a friend.

In today's episode, I dive into the art of transforming competitor strengths into weaknesses, a practice which I sometimes call “marketing jiu-jitsu.” You will learn: * How competitor strengths can double as weaknesses in different markets.* Opportunities for challenger brands to carve out niche markets.* The differences between platform and tool positioning and their respective advantages.* Competing with legacy brands.* Competing against free or low-cost products.* Appealing to end users versus decision-makers.* Using manager-level value propositions to win deals against free tools.* Focusing on high-value market segments to avoid a race to the bottom.* Examples of successful positioning from companies like Salesforce, IBM, and Snowflake.—If you want to skip ahead: (00:37) Marketing Jiu-Jitsu(01:51) Empowering End Users vs. IT(05:01) Market Leadership vs. Challenger Strategies(09:54) Niche Market Strategies and CRM Examples(13:26) Platform vs. Tool(21:05) Competing Against Free and Low-Cost Products(26:43) Focusing on High-Value Segments—Connect with April Dunford and learn about practical positioning that accelerates marketing and sales: Work with April: https://www.aprildunford.com/contact April's newsletter: https://aprildunford.substack.com/ April's LinkedIn: https://www.linkedin.com/in/aprildunford/ April's Twitter/X: https://twitter.com/aprildunford —Get April Dunford's books and audiobooks: “Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It.”“Sales Pitch: How to Craft a Story to Stand Out and Win.”Amazon US: https://amzn.to/49l0ZRY Amazon Canada: https://amzn.to/4ac9hgt Amazon UK: https://amzn.to/3vosDzQ—The Positioning with April Dunford podcast: Want to make your product stand out in a crowded market? It all starts with great positioning. Using April's battle-tested methodology, she'll teach you the nitty-gritty of positioning so that you can unlock better marketing and sales performance.Podcast website: https://www.positioning.show/ Subscribe on Apple Podcasts: https://apple.co/3PFHcWx Subscribe on Spotify: https://spoti.fi/4aqyDqI Subscribe on YouTube: https://www.youtube.com/@positioningshow —This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com

What are the essential elements of an effective morning routine for executives, entrepreneurs, and business owners?In this episode, Bill breaks down the elements of a powerful morning routine for business professionals. He shares his personal approach to starting the day with mindfulness, gratitude, reading, and planning, while emphasizing the importance of flexibility. Topics explored in this episode: - Creating a morning routine that aligns with your natural rhythm.- Why flexibility in your morning routine leads to better long-term success.- The role of gratitude and mindfulness in setting a positive tone for the day.- How reading and "grazing" on diverse topics can spark creativity and fresh ideas.- The impact of nighttime preparation on a smooth, productive morning.- The importance of balancing productivity with relaxation, such as incorporating a hot tub ritual.- Why a great morning routine isn't about copying someone else's formula.Chapters in this episode: (02:30) Why Every CEO Needs a Personalized Morning Routine(04:44) The Power of Gratitude, Mindfulness, and Self-Awareness(05:50) Reading and Grazing(09:25) Planning and Looking Ahead Before the Workday Begins(09:53) Balancing Structure and Flexibility in Your Routine(13:59) Creating a Routine That Works for YouBill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://x.com/billgall This episode was produced by Story On Media & Marketing: https://www.successwithstories.com

Why do visionary entrepreneurs like Steve Jobs and Elon Musk need strong operational counterparts like Tim Cook and Gwynne Shotwell? Successful businesses don't just need visionaries. They need strong operational leaders to turn big ideas into reality. This episode highlights the crucial roles of Tim Cook at Apple and Gwynne Shotwell at SpaceX—leaders who ensured consistent execution behind the scenes. Topics explored in this episode: - The myth that a single visionary leader drives business success—why execution matters just as much.- How Steve Jobs relied on Tim Cook to scale Apple into a global powerhouse.- The critical role Gwynne Shotwell plays in running SpaceX while Elon Musk drives innovation.- Characteristics of great second-in-command leaders: consistency, reliability, and people management.- Why hiring a COO or operational leader is not about cloning the CEO but complementing them.- The risks of hiring externally vs. developing leadership talent from within the company.- Strategies for gradually transitioning a new COO into their leadership role.Chapters in this episode:(02:36) Why Musk & Jobs Needed Their Right-Hand Leaders(04:23) Tim Cook & Gwynne Shotwell(06:59) The Key Traits of an Effective Second-in-Command(09:07) Hiring vs. Developing Leadership Talent Internally(12:11) Common Pitfalls in Hiring a COO(13:33) Strong Operational LeadersBill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://x.com/billgall This episode was produced by Story On Media & Marketing: https://www.successwithstories.com

In today's episode, I explore the frustrating yet common issue of competitors making false or exaggerated claims about their products. In this episode, I answer the question: When you want to discuss your differentiated product or service, what do you do if you've got a competitor who lies that they too have the same product or service, when in fact they don't? You will learn: * The misconception that competitors can easily replicate differentiated features.* How architectural and resource constraints make copying features harder than it seems.* Competitors often stretch the truth or outright lie about capabilities.* Focusing on the value delivered by features rather than just the features themselves.* Using proof points, data, and examples to expose dishonest competitors.* Real-world examples of combating competitors who misrepresent themselves.* The reputational risks for companies that stretch the truth.* Turning dishonest competition into an opportunity to gain trust and loyalty—If you want to skip ahead: (00:00) Welcome to Season Three!(04:12) The Myth of Easy Feature Copying(09:30) Why Competitors Appear to Copy You(13:55) Handling Competitor Lies(16:40) Focus on Value, Not Just Features(19:20) Educate Buyers to Expose Competitor Lies(22:10) Prove Your Claims with Data—Connect with April Dunford and learn about practical positioning that accelerates marketing and sales: Work with April: https://www.aprildunford.com/contact April's newsletter: https://aprildunford.substack.com/ April's LinkedIn: https://www.linkedin.com/in/aprildunford/ April's Twitter/X: https://twitter.com/aprildunford —Get April Dunford's books and audiobooks: “Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It.”“Sales Pitch: How to Craft a Story to Stand Out and Win.”Amazon US: https://amzn.to/49l0ZRY Amazon Canada: https://amzn.to/4ac9hgt Amazon UK: https://amzn.to/3vosDzQ—The Positioning with April Dunford podcast: Want to make your product stand out in a crowded market? It all starts with great positioning. Using April's battle-tested methodology, she'll teach you the nitty-gritty of positioning so that you can unlock better marketing and sales performance.Podcast website: https://www.positioning.show/ Subscribe on Apple Podcasts: https://apple.co/3PFHcWx Subscribe on Spotify: https://spoti.fi/4aqyDqI Subscribe on YouTube: https://www.youtube.com/@positioningshow —This episode was produced by Story On Media & Marketing:

“What is the lesson you want to teach our kids?” “Who do you want to be for our kids?” My wife asked me these questions during a particularly stressful time in my career. They grounded me. Refocused me. Made me prioritize what kind of person—both a dad and a business owner—I wanted to be. In this episode, I explore the following lesson: honesty and vulnerability in leadership can be far stronger than having specific business plans. Topics explored in this episode: - The emotional toll of leading a business through financial uncertainty.- How a supportive family dynamic can provide clarity and motivation.- Asking for help and involving others in problem-solving.- Why vulnerability and honesty strengthen leadership.- How to inspire loyalty and commitment from a team during tough times.- Parents teaching resilience and determination to our children.(00:00) Bill's Personal Story of Challenge(02:13) Facing the Fear of Losing Everything(03:10) A Heartfelt Conversation with My Wife(04:42) Asking for Help(05:56) Rallying the Team with Honesty and Vulnerability(06:29) Courage and TeamworkBill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://x.com/billgall This episode was produced by Story On Media & Marketing: https://www.successwithstories.com

How do you use public speaking to strategically advance your business, career, or projects?In this episode, Blair Bryant Nichols shares insights on how to build a speaking platform that connects with audiences and helps achieve your goals. Blair founded BBN Creative Management, where he coaches entrepreneurs, executives, and subject-matter experts on how to craft impactful public personas and compelling keynotes.Topics explored in this episode:- Why storytelling is the key to connecting with your audience.- Common mistakes speakers make—and how to avoid them.- The importance of identifying your niche audience and tailoring your message.- How to make virtual speaking engagements look and feel as dynamic as live ones.- Strategies for turning unpaid talks into major business opportunities.Chapters:(02:30) Blair's Journey from Publishing to Speaking Management(08:15) What Makes a Keynote Memorable(14:00) Virtual Speaking: Technology Tips and Tricks(21:30) Turning Your Expertise into a Speaking Platform(33:20) How Public Speaking Drives Business GrowthThanks to Blair Bryant Nichols for being on the show!Learn more about Blair and his services at bbncreativemanagement.com Connect with Blair: https://www.linkedin.com/in/blairbnichols/ Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://twitter.com/billgall This episode was produced by Story On Media & Marketing:

How do you transform storytelling into a driving force for your business? In this episode of Podcasting Morning Chat, we sit down with Seth Silvers, CEO of Story On Media and a podcast strategist with a fascinating journey. From his roots in nonprofit leadership to working alongside business leaders like Alex Hormozi, Seth shares how storytelling shaped his career and built his thriving company. Dive into an engaging discussion about podcast strategy, audience connection, and the evolving dynamics of audio versus video content. Join us to discover how Seth helps businesses create impactful narratives that resonate, engage, and convert — all while navigating the challenges of delegation and scaling. ​​Episode Highlights: [1:54] Meet Seth Silvers [4:42] Business Marketing Through Storytelling [9:09] Strategically Outsourcing Tasks [14:39] Looking at Podcasting Differently [18:51] Spotify Competing With YouTube [21:35] Formats For Audio vs Video [33:26] Positioning your show as a guide [38:00] Building Authority With Solo Episodes [41:50] Replaying your guest appearance on your show [44:45] Purpose behind checking analytics [52:09] Collaborating With Alex & Leila Hormozi [60:36] Downloads Per User Per Month Links & Resources:  The Podcasting Morning Chat:  www.podpage.com/pmc Join The Empowered Podcasting Facebook Group: www.facebook.com/groups/empoweredpodcasting⁠ Acquisition: https://www.acquisition.com/?lp_var=4080-v1-1004115062 Seth Silvers on LinkedIn: www.linkedin.com/in/sethsilvers Marc Ronick on LinkedIn: www.linkedin.com/in/marcronick Story On:  www.successwithstories.com Remember to rate, follow, share, and review our podcast. Your support helps us grow  and continue to bring valuable content to our community. Join us LIVE every weekday morning at 7am ET (US) on ⁠Clubhouse⁠: ⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w Brought to you by ⁠iRonickMedia.com⁠ and ⁠NextGenPodcaster.com⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you! --- Send in your mailbag question at: https://www.podpage.com/pmc/contact/ or marc@ironickmedia.com Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here:  https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b

In today's episode, I explore product differentiation and the common misconception that some products have no unique value. I also explore the potential root causes when companies fail to see their own differentiation. You will learn: * The myth of having no product differentiation and what it means for B2B technology companies.* The importance of understanding competitive alternatives and translating capabilities into customer value.* Why a lack of differentiation leads to poor sales and business growth issues.* How irrational buyer decisions are influenced by the need to avoid risks.* The concept of "value blindness" and its impact on the marketing team.* The dangers of focusing solely on losses while ignoring the importance of analyzing wins.* How "product pessimism" can spread within teams and damage overall morale.* The significance of cross-functional collaboration in aligning a company's positioning strategy.—If you want to skip ahead: 02:30 - Question of Differentiation in B2B Products 04:29 - The Stakes of Differentiation in Buyer Decisions 06:39 - Recognizing Value in a Product 09:25 - Addressing Misconceptions About Differentiation 12:50 - Understanding True Competitive Alternatives 17:44 - The Importance of Analyzing Wins 22:47 - The Role of Segmentation in Positioning—Connect with April Dunford and learn about practical positioning that accelerates marketing and sales: Work with April: https://www.aprildunford.com/contact April's newsletter: https://aprildunford.substack.com/ April's LinkedIn: https://www.linkedin.com/in/aprildunford/ April's Twitter/X: https://twitter.com/aprildunford —Get April Dunford's books and audiobooks: “Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It.”“Sales Pitch: How to Craft a Story to Stand Out and Win.”Amazon US: https://amzn.to/49l0ZRY Amazon Canada: https://amzn.to/4ac9hgt Amazon UK: https://amzn.to/3vosDzQ—The Positioning with April Dunford podcast: Want to make your product stand out in a crowded market? It all starts with great positioning. Using April's battle-tested methodology, she'll teach you the nitty-gritty of positioning so that you can unlock better marketing and sales performance.Podcast website: https://www.positioning.show/ Subscribe on Apple Podcasts: https://apple.co/3PFHcWx Subscribe on Spotify: https://spoti.fi/4aqyDqI Subscribe on YouTube: https://www.youtube.com/@positioningshow —This episode was produced by Story On Media & Marketing:

In this episode, Eric highlights some of his favorite people on Day 2 of Podcast Movement 2024.  Key Podcast Service Providers to Check Out: Seth Silvers - Story on Media and Aquisition.com  Kevin Chemidlin - Grow The Show Jeremy Enns - Podcast Marketing Academy Courtney Elmer - Pod Launch HQ Audio Sigma: Incredible sounding audio interfaces for podcasters - https://audiosigma.com/ Connect with Clipped The Podcast Haven Homepage  Read The Blog YouTube Instagram  

Have you poured hours into podcast guest appearances, only to see minimal impact on your podcast's growth and zero inquiries from potential clients?In this episode, Seth Silvers, Founder of Story On Media and the strategic mind behind podcasts by industry giants like Alex Hormozi and Patrick Lencioni, reveals why your podcast guesting strategy isn't working — and how to better position yourself as a guest expert that hosts (and listeners) will rave about.Learn exactly what to look for beforehand to make sure the show you're pitching is worth your time, why bigger shows tend to yield the worst listener-to-lead conversions, and what separates the pitches that get an automatic “yes” from the ones that get automatically deleted.If you're ready to (finally) see an ROI on your podcast guest appearances, hit play and let's dive in.Episode Links:Connect with Seth's team: Story On Media→ This episode was recorded on the Deity VO-7UHave a question you want me to answer? Shoot me a text!Liked this episode? Share it and tag me @thecourtneyelmer Love the show? Leave a review and let us know Ready to launch + grow your Top 100 podcast? Book a free strategy call NEW! Live Workshop: Insider Secrets to a Top 100 Podcast Connect with Courtney: Website | Instagram | Linked In

Ever wish you could go behind the scenes with someone who oversees strategies for today's top podcasts like Alex Hormozi and Patrick Lencioni?Your wish is my command. Podcast expert Seth Silvers is here in the studio to teach you how to create a podcast that doesn't just capture attention, but dominates the conversation.We transparently discuss why the era of traditional interview-style podcasts is coming to an end. Seth also shares the step-by-step competitive analysis you can do to identify gaps in your niche and leverage them to your advantage so you can increase listener-to-lead conversions. Trust us — your listeners (and your stats) will thank you!If you're serious about mastering your craft as a host and making your podcast your number one marketing channel, hit play and let's dive in.Episode Links:Connect with Seth's team: Story On Media→ This episode was recorded on the Deity VO-7UHave a question you want me to answer? Shoot me a text!Liked this episode? Share it and tag me @thecourtneyelmer Love the show? Leave a review and let us know Ready to launch + grow your Top 100 podcast? Book a free strategy call NEW! Live Workshop: Insider Secrets to a Top 100 Podcast Connect with Courtney: Website | Instagram | Linked In

In today's episode, I explore gathering product market insights directly from customers and crafting effective product marketing strategies with Martina Lauchengco, a partner, teacher, author, speaker, mom, and native Californian. You will learn: * How a VP of Marketing required team members to talk to two customers every week.* Observing customers in the field to deepen your knowledge about how they use your products. * Conducting customer interviews to understand the bigger context.* Win/loss analysis. * Collaboration between marketing and sales teams.* How companies can stay ahead of the curve by being responsive to customer needs.* How the rapid pace of technological change and AI is transforming go-to-market strategies. * Understanding how a product intersects with the market and identifying key activities to amplify its reach.* Product marketing's intersection with lead generation strategy. * The crucial role that product marketers play in shaping go-to-market strategies.* The limitations of positioning statements.* Understanding the context and audience for messaging. * The dynamic nature of messaging in the early stages of a company. * Using storytelling frameworks in sales pitches. * Investor positioning. * Borrowing techniques from successful peers, even if they seem unconventional.* How product marketing is misunderstood in many companies. —If you want to skip ahead: (0:00) Customer insights for product marketing. (4:16) Customer interviews. (9:38) Understanding market changes. (16:39) Product marketing and go-to-market strategies. (20:19) Lead generation. (26:15) Positioning for companies. (29:57) Sales pitches. (36:01) Testing new pitches. (39:23) Product marketing function. —Connect with Martina Lauchengco on LinkedIn: https://www.linkedin.com/in/martinalauchengco/ Learn more about Martina: https://martinalauchengco.com/ Get Martina's book, Loved: How to Rethink Marketing for Tech Products: https://amzn.to/3RIr5s2 —Connect with April Dunford and learn about practical positioning that accelerates marketing and sales: Work with April: https://www.aprildunford.com/contact April's newsletter: https://aprildunford.substack.com/ April's LinkedIn: https://www.linkedin.com/in/aprildunford/ April's Twitter/X: https://twitter.com/aprildunford —Mentioned in this episode: * Gong call recording software: https://www.gong.io/ * The Jobs-to-be-done (JTBD) framework: https://strategyn.com/jobs-to-be-done/ —Get April Dunford's books and audiobooks: “Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It.”“Sales Pitch: How to Craft a Story to Stand Out and Win.”Amazon US: https://amzn.to/49l0ZRY Amazon Canada: https://amzn.to/4ac9hgt Amazon UK: https://amzn.to/3vosDzQApple Books: https://apple.co/3xihSzC—The Positioning with April Dunford podcast: Want to make your product stand out in a crowded market? It all starts with great positioning. Using April's battle-tested methodology, she'll teach you the nitty-gritty of positioning so that you can unlock better marketing and sales performance.Podcast website: https://www.positioning.show/ Subscribe on Apple Podcasts: https://apple.co/3PFHcWx Subscribe on Spotify: https://spoti.fi/4aqyDqI Subscribe on YouTube: https://www.youtube.com/@positioningshow —This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com

Can entrepreneurs and business owners hire for cultural fit instead of trying to train new employees on your culture? Put another way, could your company take an approach to HR that could be summarized as: “We don't train culture; we hire it”? In this episode, Bill talks with Steve Robinson, who worked for three decades for a company that firmly believed that they didn't train for culture, that they instead hired it. Steve Robinson is a consultant, author, and speaker specializing in organizational culture, brand strategy, marketing, and advertising. As the former EVP and CMO of Chick-fil-A, he led their marketing, advertising, brand, menu, and hospitality strategies.Key topics that Bill and Steve explore in this episode: - Chick-fil-A's success is due to careful candidate selection and empowering employees, managers, and leaders.- Trust in leadership. - Maintaining culture through training, reinforcement, and consistent messaging.- Chick-fil-A's culture is built around clarity of purpose, core values, and brand promise.- Chick-fil-A finds and trains independent contractors to run stores, sharing profits and motivating them to deliver great customer experience.- Multi-million dollar mistakes. - Chick-fil-A's decision to differentiate itself from competitors.- The Blue Ocean Strategy. - Understanding your customer's lifestyle and values, not just their demographics. - The success of a billboard campaign that featured cows wearing Chick-fil-A t-shirts, generating buzz and publicity.Thanks to Steven A. Robinson for being on the show! Connect with Steve on LinkedIn: https://www.linkedin.com/in/steve-robinson-2a50921b/ Learn more about S Robinson Consulting: https://srobinsonconsulting.com/ Get Steve's book, "Covert Cows and Chick-fil-A": https://faithgateway.com/products/covert-cows-and-chick-fil-a-how-faith-cows-and-chicken-built-an-iconic-brand-1 Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover the Scaling Up Business podcast so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://twitter.com/billgall Chapters in this episode: (0:05) Scaling businesses. (5:00) Leadership and trust at Chick-fil-A. (11:41) Maintaining culture through purpose and values. (17:57) Chick-fil-A's brand promise. (24:07) Chick-fil-A's growth strategy. (29:54) Marketing strategies in the fast food industry. (36:05) Learning from mistakes. (41:25) Brand growth. This episode was produced by Story On Media & Marketing:...

Unlock the secrets to setting powerful priorities that drive action and ensure success! In this video, Bill breaks down how to create specific, measurable, and actionable quarterly priorities that align with your annual goals. Learn to avoid vague objectives and discover the right way to formulate priorities with clear metrics, verbs, and ownership. With these strategies, you'll turn your goals into tangible results and boost your business performance. Keep scaling.___Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth.Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshopBill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoachVisit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth.Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover the Scaling Up Business Podcast so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/Bill on Twitter/X: https://twitter.com/billgallThis episode was produced by Story On Media & Marketing: https://www.successwithstories.com

As entrepreneurs and CEOs, how can we continuously develop our leadership skills?This episode features Ryan Hawk, an author, advisor, keynote speaker who is on a mission to make people like you become smarter leaders. He's also the host of the Learning Leader Show, a podcast about helping leaders become more effective. Key topics that Bill and Ryan explore in this episode: - Ryan's personal story of growing up in Ohio and learning leadership skills through sports. - Surrounding yourself with people from diverse backgrounds to gain perspective and become a better person.- Listening to others and gaining a more profound understanding of their perspectives.- Struggling with celebrating accomplishments. - The impermanence of past accomplishments. - Intentionally practicing gratitude to shift your mindset.- Starting and ending meetings with positive news to create a more optimistic atmosphere.- Ryan's experience in corporate America and pursuing an MBA. - The audacious goal of impacting millions of business leaders before retiring.- The importance of self-care and fueling yourself to be effective in leading others.- Continuous learning.- Seeking permission before leading or teaching others.- The importance of permission in building fruitful relationships.Thanks to Ryan Hawk for being on the show! Connect with Ryan on LinkedIn: https://www.linkedin.com/in/ryanhawk12/Listen to Ryan's podcast, The Learning Leader Show: https://learningleader.com/ Buy one or all three of Ryan's books: "Welcome to Management," "The Pursuit of Excellence," and "The Score That Matters": https://amzn.to/4eBceth Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover the Scaling Up Business Podcast so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://twitter.com/billgall Chapters in this episode: (0:04) Leadership development. (7:19) Personal growth (12:57) Celebrating milestones. (17:43) Gratitude and positivity. (27:06) Scaling businesses through masterminds and workshops. (31:35) Learning through self-reflection and experimentation. (36:29) Teaching and writing. (39:50) Seeking permission before leading or teaching. This episode was produced by Story On Media & Marketing: https://www.successwithstories.com

Bill explores the essential elements that drive successful execution: priorities, metrics, dashboards, and meeting rhythm. Emphasizing the importance of setting priorities based on future goals rather than current problems, one should envision long-term success and break it down into actionable steps.By focusing on where they want to be, organizations can better align their daily actions with their big-picture aspirations. Learn how to identify and pursue future-based priorities, helping you stay focused and motivated as leaders on your path to growth and success.Keep Scaling._Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth.Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshopBill on LinkedIn: / billgall Bill on YouTube: / @billgallagherscalingcoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth.Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover the Scaling Up Business Podcast so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: / billgall Bill on Twitter/X: / billgall This episode was produced by Story On Media & Marketing: https://www.successwithstories.com

Among high achievers, why is accountability such a hot topic? And why is it so crucial for their business success? Join Scott in this solo episode as he explores: * Building a culture of accountability in businesses. * Why accountability is key to scaling up your business growth.* How setting clear expectations and leading by example can create a culture of accountability.* Examples of businesses that transformed their operations through accountability.* Fostering a culture of accountability within your teams.BUILDING A CULTURE OF ACCOUNTABILITYTo learn more about Scott Joseph's ideas about accountability and why it is foundational for scaling up, read the online article: https://meplusultra.com/ebooks/building-a-culture-of-accountability/ Or download the free e-book/PDF: https://meplusultra.com/wp-content/uploads/2024/03/Building-a-Culture-of-Accountability.pdf BUSINESS, BOURBON & CIGARSBe sure to subscribe so you don't miss any episodes. * Apple Podcasts: https://apple.co/3SN2fHn * Spotify: https://spoti.fi/49EwtTo * YouTube: https://www.youtube.com/@MePlusUltraNetwork/podcasts * Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.* Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They'll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.ME PLUS ULTRA * Transform your business and redefine your world with Me Plus Ultra virtual masterminds and leadership retreats: https://MePlusUltra.com * Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business, join our Me Plus Ultra virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.* Me Plus Ultra Instagram: https://www.facebook.com/MePlusUltra/ * Me Plus Ultra Facebook page: https://www.instagram.com/me_plus_ultra/ * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/ * Me Plus Ultra X/Twitter: https://twitter.com/Me_Plus_Ultra/ SCOTT JOSEPH * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph * Scott Joseph X/Twitter: https://twitter.com/ScottTJoseph1 * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/ * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/ Chapters in this episode: (0:02) Accountability in businesses. (2:00) Business growth & accountability.(4:46) Expectations & accountability.(7:16) Examples of accountability.This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com

In this episode, Dudley Hall and Eric Morgan explore the importance of being aware that our society values human performance and human production, yet we shouldn't let that drown out the message of the Gospel. Their conversation starts with asking the following two questions. Why is modern teaching obsessed with behavior that maximizes human effort? And why does modern teaching minimize the cross when the cross is the only real agent of change? They also discuss the importance of encountering the life of God in Christ for true repentance and change.For more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch with Dudley Hall" series: https://bit.ly/conversations-at-the-ranch Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

In today's episode, I discuss how sales and marketing interact with Loren Padelford, a sales, marketing, cashflow, and revenue expert. You will learn: * The limitations of the predictable revenue playbook and alternative approaches.* How Salesforce pioneered cloud-based software and introduced a new way of thinking about how software gets delivered and sold.* How the rise of ad networks and digital ads made it easier to reach many potential customers faster. * Why the traditional sales process and long sales cycles are frustrating and failing. * That startups founders should design their own sales system based on their product and customer needs.* Shopify's approach to hiring sales reps involved looking for personality traits like curiosity, intelligence, work ethic, and success.* That research shows no correlation between education and success in sales. * The limitations of Product-Led Growth (PLG) approach.* The role of sales reps as tour guides of e-commerce platforms.* The need for marketing, sales, and product to work together in the software industry. —If you want to skip ahead: (0:01) The predictable revenue sales model and alternative models. (4:49) Sales and marketing strategies in the software industry. (10:52) The limitations of the predictable revenue model in software sales. (15:44) Sales strategies and personality traits for success in sales. (23:01) Sales strategies for Shopify businesses. (27:35) The role of sales reps in e-commerce, with a focus on Shopify's experience. (33:05) Sales and marketing collaboration. (36:51) Sales and marketing alignment. —Connect with Loren Padelford on LinkedIn: https://www.linkedin.com/in/lorenpadelford/ —Connect with April Dunford and learn about practical positioning that accelerates marketing and sales: Work with April: https://www.aprildunford.com/contact April's newsletter: https://aprildunford.substack.com/ April's LinkedIn: https://www.linkedin.com/in/aprildunford/ April's Instagram: ⁠https://www.instagram.com/aprildunford/ April's Twitter/X: https://twitter.com/aprildunford April's TikTok: https://www.tiktok.com/@positioningshow—Mentioned in this episode: * Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com, a 2011 book by Aaron Ross: https://amzn.to/4bXcBMP —Get April Dunford's books and audiobooks: “Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It.”“Sales Pitch: How to Craft a Story to Stand Out and Win.”Amazon US: https://amzn.to/49l0ZRY Amazon Canada: https://amzn.to/4ac9hgt Amazon UK: https://amzn.to/3vosDzQApple Books: https://apple.co/3xihSzCGoogle Play: https://play.google.com/store/search?q=%22April%20Dunford%22&c=books Barnes & Noble: https://www.bn.com/s/%22April%20Dunford%22 Bookshop: https://bookshop.org/contributors/april-dunford —The Positioning with April Dunford podcast: Want to make your product stand out in a crowded market? It all starts with great positioning. Using April's battle-tested methodology, she'll teach you the nitty-gritty of positioning so that you can unlock better marketing and sales performance.Podcast website: https://www.positioning.show/ Subscribe on Apple Podcasts: https://apple.co/3PFHcWx Subscribe on Spotify: https://spoti.fi/4aqyDqI Subscribe on YouTube: https://www.youtube.com/@positioningshow —This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com

In this episode, Dudley Hall and Eric Morgan explore trusting Jesus' sacrifice, the power of the gospel to transform lives, and the connection between sin and dissatisfaction. They also discuss the need to stop focusing on ourselves and instead look to Jesus for transformation and freedom.For more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

As we go into June 2024, Dudley shares his monthly message on Jesus' version of the Gospel. As we all know, unfortunately there are various conflicting interpretations and versions of the Gospel in our world. This can make it difficult for us to understand Jesus' true message correctly. So, what is Jesus' version of the Gospel, and why is it important? In this episode, Dudley explores that very question. In doing so, he highlights Jesus' arrival and impact on humanity. He also discusses how Jesus fulfilled Old Testament prophecies and promises. This episode is a reassuring reminder for us to trust in Jesus and open our eyes and ears to see and hear the truth of the Gospel.To nominate a young man age 16-25 for the Leadership Expedition, visit https://kerygmaventures.com/event/leadership-expedition/ For more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our "Papa, I Have A Question" series: https://bit.ly/papa-I-have-a-question Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

In today's episode, I explore the different types of competitors you face and how you can position yourself against each of them. You will learn: * How different departments or groups in a company (e.g. sales, product development, etc.) view and define competitors differently. * The 3 types of competitors: (1) status quo competitors, (2) direct competitors, and (3) “do nothing” competitors.* Positioning yourself against status quo competitors requires nailing your value versus the status quo, and understanding a customer's pain of changing from the status quo over to you. * Positing yourself against direct competitors entails leaning into your differentiated value, as compared to your competition. * Positioning yourself against “do nothing” competitors involves understanding why customers evaluated you and your competitors, yet became indecisive and didn't pick any solution/product/service.—If you want to skip ahead: (4:36) Positioning against competitors in B2B sales. (9:59) Winning strategies for B2B sales, including disqualifying unqualified leads and addressing indecision in purchasing decisions. (14:45) Handling objections, increasing confidence in purchase decisions, and educating customers on trade-offs. (19:56) Ways to reduce customer indecision in sales deals. (24:53) Sales strategies for tech companies, focusing on positioning, best-fit customers, and risk mitigation. —Connect with April Dunford and learn about practical positioning that accelerates marketing and sales: Work with April: https://www.aprildunford.com/contact April's newsletter: https://aprildunford.substack.com/ April's LinkedIn: https://www.linkedin.com/in/aprildunford/ April's Twitter/X: https://twitter.com/aprildunford —Mentioned in this episode: * April Dunford's article/newsletter about this topic: https://aprildunford.substack.com/p/a-buyer-centric-approach-to-competitive * To get the free templates related to April Dunford's two books, go to https://www.aprildunford.com/books and sign up for the newsletter; then you'll receive an email to download the free templates. —Get April Dunford's books and audiobooks: “Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It.”“Sales Pitch: How to Craft a Story to Stand Out and Win.”Amazon US: https://amzn.to/49l0ZRY Amazon Canada: https://amzn.to/4ac9hgt Amazon UK: https://amzn.to/3vosDzQ—The Positioning with April Dunford podcast: Want to make your product stand out in a crowded market? It all starts with great positioning. Using April's battle-tested methodology, she'll teach you the nitty-gritty of positioning so that you can unlock better marketing and sales performance.Podcast website: https://www.positioning.show/ Subscribe on Apple Podcasts: https://apple.co/3PFHcWx Subscribe on Spotify: https://spoti.fi/4aqyDqI Subscribe on YouTube: https://www.youtube.com/@positioningshow —This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com

In this episode, Karis and Dudley explore the importance of understanding the Bible's narrative as it relates to living out our faith. How can we prioritize Biblical literacy and interpretation in order to navigate the complexities of every day life?For more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our "Papa, I Have A Question" series: https://bit.ly/papa-I-have-a-question Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by Story On Media & Marketing: https://www.successwithstories.com.For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

In this episode, Dudley and Eric have a lively discussion about how we as Christians sometimes rely too much on our personal abilities, and how that can lead to self-serving behavior, instead of living from a place of gratitude that recognizes God's grace. For more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our "Papa, I Have A Question" series: https://bit.ly/papa-I-have-a-question Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

In this episode, join Dudley and Karis for a conversation on the importance of knowing and acknowledging that Jesus is the final authority over our lives. With the rise of modernism and our culture claiming that science has the last word, it's becoming increasingly important for Christians to remind ourselves that Jesus has the last word on everything. In this conversation, Dudley and Karis explore various authorities—including the government, pastors, and even the individual—who at some point have incorrectly assumed that they have the last word on our lives. For more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our "Papa, I Have A Question" series: https://bit.ly/papa-I-have-a-question Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

If you're bootstrapped and don't have a nice wad of VC money to grow your business, how can you scale up faster? In this episode, Bill Gallagher and his guest explore various scaling up strategies to create a sustainable company. Pete Martin loves starting, scaling, and selling companies (6 so far), playing drums in a classic rock band, traveling, reading/learning, and most of all, helping business leaders improve the health of their companies and personal wealth through richer exits. According to his bio, his “go-to humor is sarcasm” and he was “voted class clown in high school for a reason.”Key topics that Bill and Pete explore in this episode: - Pete shares insights from his book, Scale Up Faster, and three years of studying successful scaling strategies.- Frustration around the media's attention on unicorn founders, who haven't created sustainable companies.- Growing a company fast without a business plan or outside funding.- How a chip on your shoulder can empower you to prove something to others. - The lean leadership teams of successful companies. - The importance of integrated marketing and how it can lead to growth. - Why some companies prioritize a single growth lever and master a specific channel instead of spreading themselves thin over various channels. - Prioritizing cultural alignment in a company's hiring process.- Thinking of culture as: How do you act when the CEO is not around? - Created rituals, traditions, and symbols to reinforce your brand promises and values.- Having a vivid vision statement or a short manifesto for your businesses. - How Taylor Swift has mastered the art of community. (Yes, Taylor Swift.) - Geoffrey Moore's book, Crossing the Chasm and how creating a community around a product or service can lead to customer loyalty and profitability.Thanks to Pete Martin for being on the show! Connect with Pete on LinkedIn: https://www.linkedin.com/in/petegmartin/ Learn more about Peter's book, Scale Up Faster: https://scaleupfaster.com/ Follow Peter's company, AskMyBoard, on LinkedIn: https://www.linkedin.com/company/askmyboard/ Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGall/Bill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover the Scaling Up Business Podcast so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://twitter.com/billgall This episode was produced by Story On Media & Marketing: https://www.successwithstories.com

As we go into May 2024, Dudley shares his monthly message on what it means for us as Christians to live in constant triumph. Occasionally, even in our own communities, the idea of living in constant triumph is misunderstood. When we talk about the victory of the Christian life, that doesn't mean we'll never feel pain, be persecuted, or get sick. We'll face all of those difficulties and troubles-—yet we'll do so while living in the constant triumph provided by Jesus Christ.  Also, the book Dudley mentions in the beginning of the episode is, Orphans No More: Learning to Live Loved, which you can get the book from our store: https://kerygmaventures.com/store/ For more information and resources, visit the Kerygma Ventures website: https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our "Papa, I Have A Question" series: https://bit.ly/papa-I-have-a-question Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

In this episode Dudley Hall and Eric Morgan have a conversation about dealing with failure and finding forgiveness through Jesus. Eric kicks off the conversation by asking Dudley: "What do you do when you've done the right thing, but things still go wrong?Dudley and Eric then go on to discuss our Lord being a God of mercy who forgives and transforms us through our failures. They also reflect on the importance of teaching children about God's mercy and forgiveness as essential to their growth and maturity in Christ.For more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our "Papa, I Have A Question" series: https://bit.ly/papa-I-have-a-question Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

In this episode, we're sharing with you a sermon that Daron Babcock gave at the 2024 EPIC Conference organized by Kerygma Ventures.Daron's sermon delves into his awe-inspiring journey, including his personal struggles and redemption that led him back to God. From a Texas upbringing to finding purpose in serving underprivileged communities, Daron shares his poignant story, emphasizing the power of making disciples and the transformative nature of faith.For more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our "Papa, I Have A Question" series: https://bit.ly/papa-I-have-a-question Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

In this episode, we're sharing with you a sermon Dudley Hall gave where he reads from and discusses the book of Hebrews. From the New Testament, this book helps us interpret the whole Bible. Often we perceive the Bible as a book of instruction about how to live. But it's so much more than that. In this episode, Dudley reveals how the Book of Hebrews can help us read the Bible correctly, thus giving everything in our lives meaning. For more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our "Papa, I Have A Question" series: https://bit.ly/papa-I-have-a-question Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by:Story On Media & Marketing: https://www.successwithstories.com. For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

In this episode, join Dudley and Karis for a conversation on the Gospel's answer to the problem of loneliness. Recently, Karis read that today's generation of kids is the loneliest generation in centuries. That spurred her on to discuss with her father the causes of loneliness, the search for meaning, the importance of community and relationships, and Jesus' promise to never leave us. For more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our "Papa, I Have A Question" series: https://bit.ly/papa-I-have-a-question Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by:Ben Crenshaw: https://www.bencren.com/ Story On Media & Marketing: https://www.successwithstories.comImani Creative: https://www.imanicreative.com/For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

As we go into April 2024, we share Dudley's talk at the EPIC Conference held last month at Sojourn Church in Carrollton, Texas. In this talk, Dudley explores the grand story of life and history, as interpreted by the Bible. We now live in the reality of that day that changed everything. As we live our lives this side of the cross of Jesus, we get to be God's earthly instruments who claim that accomplished victory. During this talk from the EPIC Conference, Dudley discusses how the story of the gospel of Jesus has changed everything. You can watch all sessions from EPIC Conference 2024 here:  https://youtube.com/playlist?list=PLmmat8bNVQ7REshffiX4kIKH1TV8e7XDU&si=vTJqfBJDb7uIQkdlFor more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our "Papa, I Have A Question" series: https://bit.ly/papa-I-have-a-question Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

In this episode, we're sharing with you a sermon Dudley Hall gave on the 5 Pillars of New Testament Discipleship. Upon these pillars we can build a stable and fruitful life following Christ. The five pillars are:  1. Enjoying God. 2. Discovering truth. 3. Managing our lives. 4. Engaging with our culture. 5. Embracing our destiny. In this episode, Dudley focuses on the first pillar. In doing so, he answers the question: What does it mean to enjoy God? For more information and resources, visit https://kerygmaventures.com/podcast/ Follow and subscribe:Apple Podcasts: https://apple.co/41N9SAP Spotify: https://spoti.fi/3LEIxeo YouTube: https://www.youtube.com/@kerygmaventures Watch our "Conversations At The Ranch" series: https://bit.ly/conversations-at-the-ranch Watch our "Papa, I Have A Question" series: https://bit.ly/papa-I-have-a-question Watch our “Dudley's Monthly Message” series: https://bit.ly/dudleys-monthly-message This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. For a simple, free guide that's packed with practical tools to help you study the bible, head to StudyTheBibleGuide.com.

In this episode, Apolonia is joined by Andrew Boyd, a former cybersecurity consultant who ditched his desk job, strapped on a helmet and a harness, and found a more fulfilling career in the trees. What can safety professionals learn from a man who prunes trees, chops down trees, removes deadwood and trees, and grinds tree stumps? A lot, apparently! Listen to this episode to find out! Today's topics include: * Andrew started in software engineering but found the desk job isolating, leading him to explore tree climbing as a way to combine problem-solving and physical activity. *Andrew's transition from a desk job to tree work, and how his analytical mindset has helped him in this new field. * How many tree workers lack proper training and safety practices, leading to injuries and bad habits. How Andrew started his own business to prioritize safety and best practices, despite potential slower work rates. * Stories of unethical company cultures and near-incidents, highlighting the importance of setting one's own rules and regulations. * Andrew recounts a dangerous tree climbing experience with a colleague who made multiple mistakes, including not tying the rope properly and not paying attention. * The importance of building confidence and comfort level in a safe manner, while also respecting individual boundaries and not pushing people to do something they're uncomfortable with, even if it's not a safety issue. * Safety protocols and leadership in a tree service industry, including how layered safety measures, such as wearing chaps, are important for preventing accidents. * How leaders set the tone for their organization's culture by their actions and behaviors. * If leadership doesn't prioritize safety standards, it may be a sign that the company doesn't truly care about its workers. * The importance of standing up for safety and leading by example, even if it means pausing a project or speaking up when someone is not following safety protocols. Thanks so much to Andrew Boyd for being a guest! Check out Andrew's business: Southern Pines Tree Service: https://www.southernpinestreeservice.com/ Apolonia Rockwell is the Founder and CEO of True Safety Services and True Safety University. Learn more about “Dangerous Jobs with Apolonia Rockwell”: https://www.truesafetyservices.com/podcast Subscribe to Apolonia Rockwell's YouTube channel (where we also post her podcasts): https://www.youtube.com/@apoloniarockwell7484 True Safety Services is Colorado's #1 provider in safety training and safety management services. Learn more about True Safety Services: https://www.truesafetyservices.com True Safety University is a world class virtual training platform for individuals and companies: https://www.truesafetyuniversity.com Connect with True Safety Services: * LinkedIn: https://www.linkedin.com/company/true-safety-services * Facebook: https://www.facebook.com/truesafetyservices * Instagram: https://www.instagram.com/truesafetyservices * X/Twitter: https://twitter.com/true_safety Subscribe to the podcast: * Apple Podcasts: https://apple.co/3M0N0Ip * Spotify: https://open.spotify.com/show/3oES0BlrhFqsVdBgmAbOhp This episode was produced by Story On Media & Marketing: https://www.successwithstories.com.

In this episode with Seth Silver, we'll discuss why podcasting is valuable for business owners like you and how you can earn money from your show. Press the play button to learn Seth's four-step monetization process and the best advice for rookies so you can avoid messing up and set your show up for success!   WHAT TO LISTEN FOR 3 tips for people who want to have a successful podcast launch A quick guide on what to prepare for guest interview recordings How does your podcast benefit your business? 4 key steps to monetize your show Authentic ways of adding a Call To Action (CTA) to your show   ABOUT SETH SILVERS Seth Silvers is the founder and CEO of Story On Media and Marketing, a Colorado-based premier podcasting agency. He is the host of The Small Business Storytellers with Seth Silvers podcast. Seth's passion is helping purpose-driven businesses grow businesses that impact the world with authentic marketing. He's been a part of building brands since he was 16. Since launching in 2015, he's had the opportunity to build story-focused marketing and content campaigns for small businesses and Fortune 500 companies.   CONNECT WITH SETH Website: Story On Media Podcast: The Small Business Storytellers with Seth Silvers Facebook: Colorado Podcaster Meetup Instagram: @sethsilvers LinkedIn: Seth Silvers X: @SethSilvers   CONNECT WITH US If you are interested in getting on our show, email us at team@growyourshow.com. Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams! Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide! We also have free courses for you on everything you need to know about starting a great podcast! Check out our first six episodes through the links below! Identify Your Avatar - Free Course 1/6 What To Do BEFORE You Launch Your Podcast - Free Course 2/6 How To Launch A TOP Show - Free Course 3/6 Best Marketing And Growth Strategies - Free Course 4/6 How To Monetize Your Podcast - Free Course 5/6  Top 22 Pitfalls On Starting Your Own Podcast - Free Course 6/6 If you want to make money from your podcasts, check out this FREE resource we made. Our clients use a sponsor sheet, and now they are making between $2,000 to $5,000 from sponsorship!  Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!