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In this week's podcast we discuss the new California Senate Bill 784 and the impact on the solar industry loans and the consumer protections included.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Your Google Business Profile has a powerful section most businesses barely use: the Products and Services feature. In this episode, you'll learn how to turn it into a lead-generating machine.We cover how to write keyword-rich titles and descriptions, link to the right pages, use seasonal updates, and add visuals that get clicks. You'll also hear advanced tips like geo-tagging images, creating service listings for keywords you don't have on your website, and rotating content to stay fresh in Google's eyes.If you want more calls, more visibility, and a competitive edge in local search, this is the episode to listen to.Resources Mentioned in this Episode:CanvaAbout Adam Duran, Local SEO ExpertLocal SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on local SEO for businesses, marketing strategy, national SEO, website design and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review.Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
In this week's podcast we discuss the trend in California to eliminate natural gas from homes, and especially eliminating natural gas ovens & stoves.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Think posting a few random photos to your Google Business Profile is enough? Think again.In this episode, we walk through advanced photo and video strategies that help your business stand out in search and drive more calls. You'll learn what types of visuals to post, how often to update them, and pro-level tips like using EXIF data, adding logo and service overlays, and filming short videos that build trust fast.These are the same strategies we use with top-performing local businesses. If you want better visibility, more engagement, and more leads - this is the episode to listen to.Resources Mentioned in this Episode:CanvaAbout Adam Duran, Local SEO ExpertLocal SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on local SEO for businesses, marketing strategy, national SEO, website design and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review.Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
Hello Hillside! I (Dan) invite you to church this Sunday morning at 10:00. You will find your church family in two places, our beautiful, park-like, retreat center-esque main Hillside campus at 2060 Magnolia Way, and in leafy green Civic Park in the heart of Walnut Creek. Both gatherings will feature musical praise, info about upcoming events, and a message from an exciting passage in I Thessalonians, the focus of our “Grace 180” message series. Who knows what the living Lord will do in these twin gatherings of the Hillside family, apart geographically but united in one “making disciples” mission. Consider texting a Hillside friend you haven't seen for a while and inviting him/her to join you for church. If you're out of town, enjoy your journey and we'll see you back on the hill for the Communion service next Sunday.Come worship with Hillside Covenant Church LIVE at 10:00 AM both online and in person as Dan Seitz teaches from I Thessalonians 5:1-6.This week's sermon notes are available at: https://u.pcloud.link/publink/show?code=XZ8ub25ZemjzMLBx6qQFzhm6XLPYJQX3mj0XIf you are new to Hillside and are looking for ways to get connected and build community, visit our website: https://www.hillsidecovenant.org/ We welcome you to Hillside and are so glad you joined us today!To give in support of Hillside Covenant and its ministries follow this link: https://hillsidecovenant.churchcenter.com/givingThe full service from Hillside Covenant Church, Sunday, July 27, 2025.
Hello Hillside! I (Dan) invite you to church this Sunday morning at 10:00. You will find your church family in two places, our beautiful, park-like, retreat center-esque main Hillside campus at 2060 Magnolia Way, and in leafy green Civic Park in the heart of Walnut Creek. Both gatherings will feature musical praise, info about upcoming events, and a message from an exciting passage in I Thessalonians, the focus of our “Grace 180” message series. Who knows what the living Lord will do in these twin gatherings of the Hillside family, apart geographically but united in one “making disciples” mission. Consider texting a Hillside friend you haven't seen for a while and inviting him/her to join you for church. If you're out of town, enjoy your journey and we'll see you back on the hill for the Communion service next Sunday.Come worship with Hillside Covenant Church LIVE at 10:00 AM both online and in person as Dan Seitz teaches from I Thessalonians 5:1-6.This week's sermon notes are available at: https://u.pcloud.link/publink/show?code=XZ8ub25ZemjzMLBx6qQFzhm6XLPYJQX3mj0XIf you are new to Hillside and are looking for ways to get connected and build community, visit our website: https://www.hillsidecovenant.org/ We welcome you to Hillside and are so glad you joined us today!To give in support of Hillside Covenant and its ministries follow this link: https://hillsidecovenant.churchcenter.com/givingThe sermon from Hillside Covenant Church, Sunday, July 27, 2025.
In this week's podcast we discuss the opportunity to start mining Bitcoin with excess solar production. We discuss how to get started and when to know if it makes sense to investigate generating your own Bitcoin.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
If you're a plumber looking to grow your business, being visible online is one of the most important things you can do. In this episode we walk through our proven local SEO playbook designed to bring in more calls, more bookings, and more real leads.You'll learn practical steps to get your plumbing company found by local customers. We cover the right way to set up your Google Business Profile, how to create pages for the cities you serve, and which tools can help you track what's working.Whether you're just starting or want to take your business to the next level, this episode gives you clear, simple actions that can lead to real growth.Resources Mentioned in this Episode:City Pages Are Hurting Your Business—Let's Fix emAvoid SEO Scams: A Checklist for Local Business Owners About Adam Duran, Local SEO ExpertLocal SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on local SEO for businesses, marketing strategy, national SEO, website design and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review.Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
Is your career site delivering the conversion you need? Dalia's plug-and-play tech turns any employer career site into a high-performance candidate conversion engine — no replatforming required, live in days.Visit dalia.co to learn more. AND by jobcase, Jobcase is an online community where workers of all kinds – like hourly employees, tradespeople and healthcare technicians – access jobs, make connections, and support each other in any aspect of their work life.Visit jobcase.com/hire and tap into their 120 million strong job seeker network First up…1848 Ventures, an AI-first venture studio building SaaS solutions for small and medium-sized businesses (SMBs) in the US, today announced it has led a $3 million seed funding round for Propel People, a mobile-first hiring platform built to help contractors hire skilled tradespeople faster. Propel People has also appointed industry veteran Dexter Bachelder as CEO, bringing deep expertise in construction tech and go-to-market execution to the growing company. https://hrtechfeed.com/1848-ventures-leads-3m-seed-round-for-propel-people/ WALNUT CREEK, Calif.—-BetterComp, a leading provider of compensation management software, today announced its $33M Series A funding round, led by Ten Coves Capital. The investment will fuel BetterComp's continued growth and innovation, enhance its AI-powered market pricing and pay recommendation capabilities, expand into new product adjacencies, and scale operations to better serve a rapidly growing global customer base. https://hrtechfeed.com/compensation-management-software-lands-33m-in-funding/ RICHMOND, Va — goHappy, the leading provider of innovative frontline employee engagement tools, today announced it has received a significant growth investment from Pamlico Capital, a private equity firm focused on high-growth technology and services businesses. The investment amount which was not mentioned… will support goHappy's next phase of growth as it continues to pursue its vision of helping employers drive stronger business outcomes through better engagement of their frontline teams. https://hrtechfeed.com/employee-engagement-tool-announces-investment/ Ashby, a rapidly growing company, has announced a successful $50 million Series D funding round. The investment was led by Mark McLaughlin at Alkeon, with co-lead support from existing investor Lachy Groom, and participation from F-Prime, Elad Gil, Gaingels, and other new and returning backers. https://hrtechfeed.com/ashby-raises-50-million-series-d/ SAN FRANCISCO—-CandorIQ, the AI-powered platform transforming how organizations plan and manage people spend, today announced a $4.8 million seed funding round led by Array Ventures, with participation from Y Combinator, CRV, and Switch Ventures. The funding will be used to grow CandorIQ's engineering and go-to-market teams, accelerate product development, and expand the platform's AI capabilities across compensation and workforce planning workflows. https://hrtechfeed.com/workforce-planning-tool-lands-4-8m/ The highly anticipated Monster/CareerBuilder auction has concluded, and the winning bidder is not JobGet, as some might have expected. Instead, BOLD Holdings emerged victorious with a staggering final bid of $28.4 million! Jobget emerged as the backup with a bid of $27 million. https://hrtechfeed.com/bold-holdings-snags-monster-careerbuilder-auction-for-28-4-million/ Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode of Exploring the National Parks, we're spotlighting a gem that's easy to miss: Walnut Canyon National Monument. We're here to tell you why you should definitely add this spot to your itinerary, especially if you're cruising between the Grand Canyon and Petrified Forest. It's small, it's packed with history, and it's got some seriously cool cliff dwellings! Join us as we discuss… Why this small park is the perfect pit stop for a dose of ancient history The epic 60-million-year story of how Walnut Creek carved this canyon (Spoiler: it involves a lot of time and a little bit of water) Who the Sinagua people were and why they're different from other ancestral Puebloans in the Southwest What you can do in this small but mighty park Why this monument has opening and closing hours (it's not just to be annoying, we promise!) We hope you're ready to add Walnut Canyon to your must-see list! It's an incredible place to experience a piece of Native American history up close. So, hit the island trail, soak in the views, and as always, get some dirt in your shoes! Head over to the Dirt In My Shoes Facebook and Instagram page for more travel planning and ideas!! For a full summary of this episode, links to things we mentioned, and free resources and deals to get your trip-planning started, check out the full show notes. .................................... Are you hoping for an epic and stress-free national park trip? Check out these FREE resources to make trip planning a breeze! Master Reservation List – learn about the camping, lodging, and activity reservations required for every park. National Parks By Month List – see the best parks to visit during every month of the year. National Parks Checklist – track where you've been and where you still need to go. National Parks Packing List – pack the essentials to be confident and prepared as you explore the parks. And for more information about Grand Canyon or Petrified Forest, check out our Grand Canyon Podcast Episodes and Petrified Forest Podcast Episodes! ....................................
In this week's podcast we discuss some of the positive outcomes of the OBBB towards the Solar Industry.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
In this episode of Absolute Trust Talk, California estate planning attorney Kirsten Howe examines the explosive trust dispute erupting over Jimmy Buffett's $275 million estate. When the legendary Margaritaville songwriter passed away, he left his fortune in an irrevocable trust with his widow Jane Buffett and co-trustee Richard Mozenter managing the assets together. Now they're locked in competing estate litigation across Florida and California, each seeking to remove the other as trustee through costly court battles. This high-profile celebrity estate case illustrates why co-trustees in estate planning often create more problems than solutions. Walnut Creek estate planning attorney Kirsten analyzes how a quarter-billion-dollar trust generating only $2 million annually raises serious trust performance red flags and reveals why 25% of estate planning clients make this same dangerous trustee selection mistake. The key estate planning lesson: co-trustees must agree on every trust administration decision, and when trustee disagreements arise, expensive estate litigation almost always becomes inevitable. Time-stamped Show Notes: 0:00 Introduction 0:52 Jimmy Buffett left his $275 million estate in a trust managed by his wife Jane and co-trustee Richard Mozenter, but they're now locked in bitter legal warfare. 1:30 Legal battle erupts across two states as Richard sues Jane in Florida, claiming she's uncooperative, while Jane countersues in California, alleging he withholds financial information. 3:10 Why is a $275 million trust only generating $2 million annually for Jane, and can this income sustain the wealthy lifestyle she's maintained for decades? 4:35 Learn why co-trustees create inevitable disaster when two people must agree on every decision, and disagreements force expensive court intervention. 5:15 The simple solution that prevents family warfare - choose one trusted person instead of co-trustees to avoid years of costly litigation.
In this week's podcast we continue to document the dismantling of the solar industry and what the approval of the #OBBB mean for existing and future solar customers.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
What if everything you're doing for local SEO is just… noise?In 2025, Google is clearer than ever about what matters most when ranking local businesses - and most companies still miss the mark. In this episode, we break down the 5 most important local SEO ranking factors backed by real data, and give you one powerful tip to boost each one.But that's not all.We'll also reveal a bonus strategy that turns your service area into a lead-generating flywheel - one your competitors likely haven't even heard of yet.If you want real local visibility that compounds over time, this is your roadmap.Resources Mentioned in this Episode:What Is Schema? Why Your Website Needs ItSolving Business SEO: Tackling the #1 Problem with SchemaAbout Adam Duran, Local SEO ExpertLocal SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on local SEO for businesses, marketing strategy, national SEO, website design and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review.Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
Jacob & Maggie went for drinks and appetizers in Walnut Creek. They were only supposed to have drinks, but things were going so well...they ordered food. But now she has ghosted.
Jacob & Maggie went for drinks and appetizers in Walnut Creek. They were only supposed to have drinks, but things were going so well...they ordered food. But now she has ghosted.
In this week's podcast we discuss the latest updates to the #OBBB and the effects of these changes. We also briefly discuss ChatGPT and how it recommends the best solar companies local to clients.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Is your website silently scaring away customers - and Google? In this episode, we reveal the two biggest culprits behind slow websites that kill your rankings, conversions, and credibility.You'll learn:Why website speed is a direct SEO ranking factorHow to identify and compress images that are dragging your site downWhat makes a hosting provider “fast” and how to vet the right oneSimple tools you can use today to test and improve your load timesIf you're investing in your online presence, speed isn't optional. It's foundational. Let's get your site moving.Resources Mentioned in This Episode:Google PageSpeed InsightsWebPageTestTinyPNG – Quick Image CompressionWPX.net – Managed WordPress HostingAbout Adam Duran, Local SEO ExpertLocal SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on local SEO for businesses, marketing strategy, national SEO, website design and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review.Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
In this week's podcast we discuss the Senate's revisions on the #BBB and the impact on the solar industry going forward. Next up is the House approval.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Fake listings are clogging up Google Maps and stealing your leads. In this episode, we break down how local businesses can report spammy or rule-breaking Google Business Profiles—and why it's one of the easiest ways to boost your own visibility. No fluff, just the exact steps you need to protect your turf and show up higher in search.
In this week's podcast we discuss the CPUC's claim that solar has been so successful in CA that solar over production is wasted and the utilities are stuck paying retail rates on that wasted energy.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Visibility isn't just about content or backlinks - it's about trust. If you're a local business owner who wants more visibility, more leads, and more customers, this episode breaks down the 5 easiest (and most overlooked) trust signals that Google is watching like a hawk.These aren't fluff—they're simple actions you can take this week to show Google you're the real deal.
Solar + Musk - In this week's podcast we discuss the entry of Elon Musk into the solar incentive discussion and the new federal spending bill that is due to be approved by July 4th.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Thinking about adding a video to your homepage? Before you hit upload, listen to this episode. We break down the real impact of videos on your website's performance - what helps, what hurts, and what actually gets people to call or buy.From autoplay background videos that tank your load time to pop-up explainers that boost conversions, we'll show you what works in 2025 and beyond. If you want more engagement without sacrificing your SEO, this episode is your blueprint.You'll learn:The pros and cons of background videos vs. pop-up (click-to-play) videosHow video impacts site speed, conversions, and rankingsWhat types of videos convert best for local businessesWhere to place your video for maximum effectHow to start creating high-impact videos fast (even on a budget)Resources Mentioned in This Episode:Google PageSpeed Insights – Test your homepage speed and see how video affects performanceAbout Adam Duran, Local SEO ExpertLocal SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on local SEO for businesses, marketing strategy, national SEO, website design and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review.Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
In this week's podcast we implore every listener and their networks to rally and inform their US Senator how important it is to eliminate the 'rug pull' of the federal tax credit and use a stepped down approach. Here is a link to find your senator and their contact information - https://www.senate.gov/senators/senators-contact.htmAbout Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
SEO is changing—and fast. With Google, ChatGPT, and other platforms shifting toward instant answers and AI summaries, it's no longer enough to simply “rank.” You need to be the trusted answer.That's where AEO (Answer Engine Optimization) comes in. In this episode, we break down what AEO is, how it differs from traditional SEO, and how to make your website the one Google (and AI tools) chooses to feature in search, snippets, and voice results.If you want your business to stay visible and relevant in 2025 and beyond, this episode is your roadmap.Resources Mentioned in This Episode:ChatGPT – Use it to generate FAQ ideas and draft short, direct answers
In this week's podcast we review the recently approved federal budget and what it means for the solar industry and people who already have gone solar.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
In this episode of the Touring the Holy Land Series, Jen has a conversation with Rev. Dr. Mae Elise Cannon, the executive director of Churches for Middle East Peace. Mae shares some of her transformative experiences traveling and leading trips in Palestine-Israel. She unpacks the role that privilege plays when foreigners travel to the region, emphasizing the cognitive dissonance that travelers often face when encountering conflicting narratives and the systemic injustices that Palestinians endure. Mae shares about how Churches for Middle East Peace facilitates Christian Holy Land pilgrimages, fostering transformative possibilities for Christian peacebuilding through multi-narrative trips that uplift diverse perspectives from Palestinians and Israelis.In their extended conversation for our Patreon supporters, Jennifer and Mae discuss the impact of Christian pilgrimage on Palestinian communities, highlighting both the economic and emotional significance of solidarity. To access this extended conversation and others, consider supporting us on Patreon. Rev. Dr. Mae Elise Cannon is the executive director of Churches for Middle East Peace. Cannon formerly served as the senior director of Advocacy and Outreach for World Vision U.S. on Capitol Hill in Washington, DC; as a consultant to the Middle East for child advocacy issues for Compassion International in Jerusalem; as the executive pastor of Hillside Covenant Church located in Walnut Creek, California; and as director of development and transformation for extension ministries at Willow Creek Community Church in Barrington, Illinois. Cannon holds an MDiv from North Park Theological Seminary, an MBA from North Park University's School of Business and Nonprofit Management, and an MA in bioethics from Trinity International University. She received her first doctorate in American History with a minor in Middle Eastern studies at the University of California (Davis) focusing on the history of the American Protestant church in Israel and Palestine and her second doctorate in Ministry in Spiritual Formation from Northern Theological Seminary. She is the author of several books including the award-winning Social Justice Handbook: Small Steps for a Better World and editor of A Land Full of God: Christian Perspectives on the Holy Land. Her work has been highlighted in The New York Times, The Washington Post, CNN, Chicago Tribune, Christianity Today, Leadership Magazine, The Christian Post, Jerusalem Post, EU Parliament Magazine, Huffington Post, and other international media outlets.If you enjoy our content, please consider supporting our work on Patreon at https://www.patreon.com/AcrosstheDivide Follow Across the Divide on YouTube and Instagram @AcrosstheDividePodcastAcross the Divide partners with Peace Catalyst International to amplify the pursuit of peace and explore the vital intersection of Christian faith and social justice in Palestine-Israel.Show Notes:Vox article on the influence of the book Exodus by Leon UrisCMEP TripsCMEP Action alert
Message me with comments or questionsMeet Evelyn Franklin, a vibrant and inspiring fitness professional from Life Time in Walnut Creek, CA, whose journey from childhood dance classes to the high-paced world of hospitality eventually led her to her true calling as a personal Trainer and Pilates Instructor. In this episode, Evelyn shares how her background shaped her understanding of discipline, joy, and resilience—key ingredients in the sustainable approach she now brings to fitness. Her energy is contagious, and her insights may just reshape how you think about forming healthy habits.Evelyn's philosophy centers around the power of small, consistent changes over drastic transformations. Rather than promoting quick fixes, she champions the idea of “small additions instead of big changes,” a mantra that surfaces repeatedly throughout our conversation. From a simple 15-minute weekly meal prep routine to building better food relationships rooted in energy and mood awareness, Evelyn shows how manageable tweaks can lead to long-term success without the overwhelm.For anyone feeling stuck or unsure of where to begin, Evelyn offers practical, heartfelt guidance: start with community and connection. Whether it's joining a gym, finding a coach, listening to a podcast, or partnering with friends, she reminds us that support is key. Her stories of running, practicing Kung Fu, and embracing Pilates highlight a playful, intuitive approach to movement—one that honors your body's evolving needs. Evelyn leaves us with a powerful message: progress, not perfection, is what builds a truly sustainable and joyful path to wellness. Connect with Evelyn on Instagram: @brazilianbebeConnect with me online:1. Instagram: https://www.instagram.com/breakthroughemotionaleating/2. You Tube channel, Kristin Jones Coaching: https://www.youtube.com/@KristinJonesCoaching44 3. You Tube channel, Breakthrough Emotional Eating Podcast: https://www.youtube.com/@breakthroughpodcast-443 . Website: https://www.kristinjonescoaching.com If you want to learn more about how to stop overeating at meals and lose weight easily, get my How To Stop Overeating At Meals Guide: https://go.kristinjonescoaching.com/stop-overeating Needing more specific and direct support for your emotional eating and overeating? Check out my online course, Stop Dieting Start Feeling, and my personalized coaching program, Breakthrough To You. If you found this episode helpful, don't forget to leave a review on the platform you used to listen and share it with your friends on your Instagram stories. Also, be sure to follow me o...
Still waiting for the “right time” to start creating videos for your business? You're already behind!
In this week's podcast we discuss the potential elimination of the residential solar tax credit starting Jan 1, 2026 in the proposed federal budget.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is an internet marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Just because your website is live doesn't mean Google knows it exists. In this episode we're tackling one of the biggest blind spots in local SEO - page indexing. If your service or city pages aren't indexed, they'll never show up in search results! And that means no traffic, no leads, and no growth.You'll learn how to check if Google is ignoring your pages, why indexing matters more than ever, and how to get your content seen (the right way). We'll also cover common indexing mistakes, when to use the URL inspection tool, and why shady tools might hurt more than help.Whether you're building new pages or wondering why your current ones aren't ranking, this episode gives you the essentials to make your site visible—and valuable.Resources Mentioned in This Episode:✅ Google Search Console: https://search.google.com/search-console
My guest today began her Club Med journey as a Reception G.O. and later served as Chief of Horseback. Her first season was at Club Med Sandpiper in 1997. Originally from Walnut Creek, California, she grew up near an equestrian center, which sparked her passion for horses. She went on to play polo at UC Santa Barbara while studying Communications and also showcased her vocal talents by singing in the All-State Honor Choir. Her path to Club Med was first set in motion during a family vacation to Club Med Playa Blanca when she was a teenager. Now living in Florida, please join me in welcoming the talented and dynamic Kelly Hammett! We kick off the interview by exploring Kelly's fascinating life before Club Med, then dive deep into the stories and experiences from her two unforgettable seasons. Kelly shares heartfelt memories of the friendships she built, the moments she cherishes most, and the aspects of Club Med she still misses today. As a teenager visiting Club Med Playa Blanca, Kelly dreamed of becoming Chief of Horseback there—and in 1997, she made that dream a reality. Please enjoy this fun and inspiring conversation with the always entertaining Kelly Hammett! . **My First Season podcast has always been ad-free and free to listen to and is available to download on: Apple Podcasts, Google Podcasts, Samsung Podcasts, Podbean App, Podchaser, Spotify, Amazon Music/Audible, TuneIn + Alexa, iHeartRadio, PlayerFM, Pandora and Listen Notes. And if you like what you hear, please leave a review on Apple podcasts.
In this week's podcast we discuss the latest threat to Net Energy Metering and how the solar community in California really let their elected officials know to stop any changes against their solar panel systems.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is an internet marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Don't Give Your Kids A Beater of a Car: We used this statistic to talk about the cars we had as kids, prompting listeners to use the talk-about their first car. Got some good hits.Ask Yourself These Questions Before You Commit To Anything: How long is the event going to be?Is this something casual?Is it okay if I bring someone?How many people are going to be there?What are you most looking forward to?Is it okay if I leave early?Is it possible that this event will go overtime?Will I know anyone there, or are these new people?Will we have time to talk, or will it be too hectic?Will the event only be there, or will we be going to other places?Is there anything else I should know about beforehand?Don't Ask These Questions On A First Date:“Why are you still single?” “Have you had any work done?” “How much money do you make?”“Do you think I'm hotter than your ex?”“What's your body count?”“How many kids do you want?”Second Date Update: Matthew and Taylor both live in Walnut Creek. They have a ton in common, they both love going to shows. The date went so well Matthew was thinking of taking her to Cirque du Soleil for their next date. Was there something about his relationship with his mom that turned her off?
Choosing the wrong digital marketing company doesn't just waste money - it can set your business back months. In this episode, you'll learn how to avoid the most common (and costly) mistakes business owners make when hiring their first agency. We'll walk you through what to watch for, what questions to ask, and how to tell if a company is truly invested in your growth - not just their retainer. Before you sign anything, listen to this. It will save you thousands!About Adam Duran, Local SEO ExpertLocal SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on local SEO for businesses, marketing strategy, national SEO, website design and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review.Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
Matthew and Taylor both live in Walnut Creek. They have a ton in common, they both love going to shows. The date went so well Matthew was thinking of taking her to Cirque du Soleil for their next date. Was there something about his relationship with his mom that turned her off?
Emma Lewis is the owner of Rare Form and The Twentieth, both based in Chicago. Emma works to digitally restore and reinterpret 100-year-old designs to create unique greeting cards, stationery, and more. Through her work, her goal is to empower and affirm others with a brand that combines vintage images with unapologetic contemporary feminist language and over-the-top messages of affirmation.The Twentieth is a stationery, gift, and design brand that brings historical maximalism together with 21st-century wit and an unapologetic attitude. The brand brings Art Deco imagery into the 21st century with empowering language and more than a hint of sarcasm. Rare Form offers a variety of Emma's feminist prints, greeting cards, antiques, and other gifts. There, she uses her nerdy, sarcastic sense of humor to create digital collages that combine vintage photographs of women with empowering, contemporary feminist language.Sonia McMoran spent more than a decade reporting on interior design and technology trends for publications such as The New York Times, Wired, ReadyMade, and Apartment Therapy. While taking a hiatus from journalism, Sonia realized that what she loved most about her job wasn't the writing, butthe excitement of uncovering cool products and the people who make them and sharing her discoveries with the world. This was the impetus for Home/Work, an affordable and unique shop for the home and home office that celebrates the best in past and present design.Sasha Varni was raised in Carmel in a family of retailers - it's in her blood! Sasha worked for her mom's candle store growing up and in college. After a brief stint in Italy, Sasha moved to SF and worked for Sephora and bareMinerals. She then moved to Walnut Creek and after taking maternity leave, she decided to go all-in on opening the gift shop Wish with her mom. Thanks to her amazing customers, Sasha has been able to expand her shop and now ships nationwide through her website. This month, Wish is celebrating its 10-year anniversary. In this first all-female retail roundtable, Emma, Sonia, and Sasha join Michelle to dive deep into their stores and recap the last holiday season. They also share how they like to tackle gift shows, strategies to boost special event attendance, and how to deal with crappy customers and social media trolls. The roundtable wraps up with tips to handle returns and run a successful loyalty program.Cadeau Ami Agency is solely a road rep agency of 10+ associates that handle the states of CA, AZ, HI, and parts of Nevada for many of their 23 or so boutique/gift brands, such as Chive, SF Mercantile, Sock it to Me, French Broad Chocolate, Pomegranate, Calypso Cards, Good Juju, Ryland Peters & Small, Kei & Molly and has been a part of the industry for over 30 years now. What's Inside: A recap of the last holiday seasonHow to boost attendance at special eventsTips for handling crappy customers and returnsMentioned In This Episode:Wish Walnut Creek on FacebookWish Walnut Creek on InstagramWishwalnutcreek.comShoprareform.comHome/Work on InstagramHome/Work on FacebookHome/Work on TikTok
In this week's podcast we discuss the new solar tariffs from last week and then the most recent net energy metering changes just approved by the CPUC.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is an internet marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Want to book more landscape design projects without relying on constantly paying for ads? In this episode we dive into the 3 foundational marketing strategies that every landscape design firm needs to build long-term success. From dominating local organic search to using video content that drives branded traffic, these tips are designed to bring in better leads and create compounding results over time. If you're ready to stop chasing short-term fixes and build real momentum, this is your blueprint.About Adam Duran, Local SEO ExpertLocal SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on local SEO for businesses, internet marketing, national SEO, website design and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review.Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
Brand name searches are one of the strongest trust signals Google looks for in 2025—and most local businesses aren't doing nearly enough to earn them. In this episode, we show you exactly why branded search traffic matters more than ever and how to get way more people searching for you by name. No fluff, no SEO jargon—just real, actionable strategies you can use right now to turn your business into a local favorite.You'll learn:Why Google rewards businesses that get searched by nameWhat branded searches signal to both algorithms and potential customersHow to use podcasts, video, and community events to drive branded visibilityWhat not to do (hint: skip the hard-selling ads and focus on value)Want to stop blending in and start being the business people remember? This episode gives you the blueprint.Resources Mentioned in This Episode:SubmagicCaptions.aiOpus ClipCommon Features Across These Tools:Auto Subtitles with speaker detectionAnimated Captions (MrBeast-style, colored, zoom effects)Resize for TikTok, Reels, ShortsEmojis, motion text, and brand elementsAI Clip Selection from longer videosAbout Adam Duran, Local SEO ExpertLocal SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on local SEO for businesses, internet marketing, national SEO, website design and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review.Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
As part of Youth Takeover Week at KQED, The Bay and Bay Curious have teamed up to collaborate with four high school students who live in San Pablo, Fremont, Walnut Creek and San Jose. For several months, these teenagers — two juniors and two seniors — have shared what's going on in their lives, what's got them worried, what's making them excited and what they're passionate about. This episode was produced by Jessica Kariisa, Alan Montecillo, Katrina Schwartz, Olivia Allen-Price, and Christopher Beale Learn more about your ad choices. Visit megaphone.fm/adchoices
As part of Youth Takeover Week at KQED The Bay and Bay Curious have teamed up to collaborate with four high school students who live in San Pablo, Fremont, Walnut Creek and San Jose. For several months, these teenagers — two juniors and two seniors — have shared what's going on in their lives, what's got them worried, what's making them excited and what they're passionate about. Additional Resources Read the transcript for this episode Check out more from Youth Takeover Sign up for our newsletter Enter our Sierra Nevada Brewing Company monthly trivia contest Got a question you want answered? Ask! Your support makes KQED podcasts possible. You can show your love by going to https://kqed.org/donate/podcasts This episode was produced by Alan Montecillo, Jessica Kariisa, Ericka Cruz Guevarra and Katrina Schwartz. Bay Curious is made by Katrina Schwartz, Gabriela Glueck and Christopher Beale. Additional support from Mel Velasquez, Kyana Moghadam, Olivia Allen-Price, Jen Chien, Katie Sprenger, Maha Sanad, Alana Walker, Holly Kernan and everyone on Team KQED.
In this week's podcast we discuss the latest happenings in Congress, PG & E and the tariffs that will be affect solar going forward.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco & Walnut Creek, California, Magnified Media is an internet marketing agency focused on digital marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
With AI flooding search results and Google keeping more traffic for itself, it might feel like SEO for your business is dead. But here's the truth: SEO isn't dead—it's just different. In this episode, we break down exactly what's changed, what strategies no longer work, and what you must focus on now to stay visible and competitive. If you're still using SEO tactics from even a year ago, you could already be falling behind. Don't let your competition outrank you—tune in now to find out what actually works in 2025 and how to future-proof your local business online.Resources mentioned include:Solving Business SEO: Tackling the #1 Problem with Schema⚠️What is Schema & Why Your Website Needs ItAbout Adam Duran, Local SEO ExpertLocal SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on local SEO for businesses, internet marketing, national SEO, website design and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review.Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
What if the very tech your kids use every day was designed to hijack their minds?In this powerful and unfiltered conversation, child psychologist Dr. Richard Freed exposes how Big Tech is using persuasive design to keep kids hooked on social media and video games—no matter the cost to their mental health. He dives into the psychological tricks baked into these platforms, the skyrocketing rates of anxiety and depression in kids, and the chilling truth: tech insiders know the damage and still push these products on your family.Dr. Freed pulls no punches as he reveals how schools, nonprofits, and even “educational” programs are often quietly influenced by industry money. He calls out the disturbing double standard between how tech elites protect their own kids—and how the rest of us are left to deal with the fallout.If you're a parent, educator, or just someone who cares about kids, this conversation is your call to action. Dr. Freed shares real, practical steps to fight back, reclaim your child's well-being, and build stronger connections that matter more than likes, streaks, or screen time.Get Richard's book here: Better Than Real Life: How Silicon Valley's Secret Science of Persuasive Design is Stealing ChildhoodRichard Freed, PhD, is a psychologist, author, and his insights have been featured in the New York Times, Wall Street Journal, and other media outlets. He has dedicated his professional life to unmasking how Silicon Valley has joined forces with leading psychological experts to create the powerful science of persuasive design that is stealing a generation of youth away from the real world to live on social media, video games, and online video. He advocates that a science-based childhood focused around the real-world activities of family, school, and the outdoors must be made available to all children. Dr. Freed lives in Walnut Creek, California and is the proud father of two daughters.
In this week's podcast we discuss CA assembly bill 852 introduced by Lisa Calderon that would eliminate the Net Energy Metering 1.0 and 2.0 programs and move all solar customers to the NEM 3.0 program.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaStraight-Talk Solar Cast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is an digital marketing agency focused on online marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
Verifying your Google Business Profile (GBP) is more important—and more complicated—than ever in 2025. In this episode we walk you through the exact steps to get your business verified, with a deep dive into the most common method: video verification. You'll learn how to showcase your location, prove you manage your business, and avoid the most common mistakes that lead to rejection.Whether you're setting up a new business profile or recovering from a failed attempt, these practical tips will help you get through the process quickly and smoothly—no guesswork needed.Resources mentioned include:Google's official verification guide
In this week's podcast we talk about the seventh price increase PG & E is requesting in the last twelve months. In addition we discuss the latest news from Tesla board asking Elon Musk to step down as CEO.About Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaStraight-Talk Solar Cast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is an digital marketing agency focused on online marketing, local and national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
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