Podcast appearances and mentions of lee lefever

Lee LeFever is the co-founder of Common Craft, pioneer of explainer videos, and author of The Art of Explanation and Big Enough. Top 3 Value Bombs 1. Most people will decide success based on what gives them more time versus money, which is difficult. 2. Time is like a precious wealth you cannot store or save for later. Unlike money, you cannot control time; it slips away no matter what. So, if time matters to you, you have to prioritize it in your life. 3. Achieving a lifestyle where you have time is a different kind of success that brings personal happiness. Building businesses to gain time and wealth is possible, but this is rarely discussed. Visit and learn more about Lee and connect with him - Lee's Website Sponsors HubSpot With HubSpot's customer platform you can spend less time switching between systems, and more time on growing your business. Visit HubSpot.com to learn how HubSpot's customer platform can help you grow your business ThriveTime Show Want to meet me, JLD. Attend Clay Clark's 2-Day Interactive Business Workshop & meet me - JLD - Tim Tebow, and Clay Clark this June. Learn More and Request Your Ticket At ThrivetimeShow.com/EOFire

Lee LeFever is the co-founder of Common Craft, pioneer of explainer videos, and author of The Art of Explanation and Big Enough. Top 3 Value Bombs 1. Most people will decide success based on what gives them more time versus money, which is difficult. 2. Time is like a precious wealth you cannot store or save for later. Unlike money, you cannot control time; it slips away no matter what. So, if time matters to you, you have to prioritize it in your life. 3. Achieving a lifestyle where you have time is a different kind of success that brings personal happiness. Building businesses to gain time and wealth is possible, but this is rarely discussed. Visit and learn more about Lee and connect with him - Lee's Website Sponsors HubSpot With HubSpot's customer platform you can spend less time switching between systems, and more time on growing your business. Visit HubSpot.com to learn how HubSpot's customer platform can help you grow your business ThriveTime Show Want to meet me, JLD. Attend Clay Clark's 2-Day Interactive Business Workshop & meet me - JLD - Tim Tebow, and Clay Clark this June. Learn More and Request Your Ticket At ThrivetimeShow.com/EOFire

You can calm chaos at work, but it starts with a reality check from Charlie Gilkey, delivered with his signature wit and generosity: You might not have a team problem, you have a you problem. It's time to stop catering to air sandwiches, Crisco watermelons, broken printers, ghost plans, and other corrosive practices, and start implementing Charlie's finely-tuned, road-tested systems instead. Today we're talking about his new book Team Habits: How Small Actions Lead to Extraordinary Results. We also talk about scaling from maker to manager (and sometimes back again), accounting for those who don't want the added social overhead of that (often due to some combination of hoarding control, people-pleasing, introversion, and empathy). More About Charlie: Charlie Gilkey has advised hundreds of teams, from Fortune 100 companies to tiny nonprofits, through Productive Flourishing, the coaching and training company he founded. Charlie is a former Army logistics officer and near-PhD in philosophy living in Portland, Oregon. He is the author of Start Finishing: How to Go from Idea to Done, and today we're talking about his new book, Team Habits: How Small Actions Lead to Extraordinary Results.

It's The Visual Lounge's third birthday! To celebrate, host Matt Pierce shares some of the most memorable and insightful moments from the past three years. This episode features clips from Brian Fanzo, Cara North, Josh Cavalier and plenty of other incredible guests discussing the importance of understanding your viewers, making the first jump into video, why accessibility is essential and lots more. A huge thank you to all of our guests and every listener who has tuned in. Here's to another three years! Learning points from the episode include: 00:00 – Introduction 00:10 – A message from Matt Pierce 02:12 – Josh Cavalier on understanding your audience 03:10 – Owen Hemseth/Owen Video on the G.R.E.A.T. principle 05:00 – Brian Fanzo on identifying what makes you great on video 07:09 – Jonathan Halls on taking inspiration from TV 08:58 – Lee LeFever on storytelling on video 11:22 – Diana Howells explains B.L.E.A.C.H. 13:26 – Matt Pierce on making the most of your equipment 15:17 – Peter Hopwood on the benefits of being self-critical 16:45 – Elizabeth Pierce on using video to engage an audience 18:28 – Matt Pierce and Jayne Davids on speeding up your video production 21:50 – Paul Wilson on why quality is key 23:37 – Andrew DeBell on making videos look better 25:07 – Matt Pierce on why you should cut more from videos 26:22 – Emily Weiss on using interaction to engage with your audience 28:28 – Cara North on the value of accessibility 31:20 – Edie Clark on why now is the time to create videos 33:03 – Josh Cavalier on aiming high in video 34:43 – Troy Hunt on why perfect is the enemy of good 35:57 – Matt Tidwell on how to make your first video 37:36 – Matt Pierce on getting better every day 38:02 – Outro Important links and mentions: Josh Cavalier Connect with Josh on LinkedIn Follow Josh on Twitter Follow Josh on Instagram Visit Josh's website Owen Video Connect with Owen on LinkedIn Subscribe to Owen's YouTube channel Brian Fanzo Connect with Brian on LinkedIn Follow Brian on Twitter Visit Brian's website Subscribe to Brian's YouTube channel Lee LeFever Connect with Lee on LinkedIn Visit Lee's website Jonathan Halls

“A shoe is just a shoe until my son steps into it.” —Deloris Jordan When negotiating Michael Jordan's famous shoe deal with Nike, his mom Deloris “made an additional demand: Her son must receive not only a $250,000 fee, but also a cut from every sneaker sold,” making her case with that mic drop moment above (as retold in the movie Air via The New York Times article ‘Air' and the Argument for Letting the Talent Share in the Profits). That, my friends, is the power of licensing :) Today's episode is the first of a two-parter — an in-depth addition to 140: How to License Your IP (Intellectual Property), thanks to a set of wonderfully thorough follow-up questions from BFF member Al Dia. Al is the founder of MBASchooled.com, author of MBA Insider, and host of the MBA Insider podcast. He asked a series of questions across five categories, and in this episode I'll be addressing the first two: product development and client attraction strategies. A caveat as always, when it comes to this notoriously opaque arena: what I'm sharing is not the way, it's just what I've learned along the way in nearly a decade of building out licensing as a revenue stream. Check out episode 140 if you haven't yet, paired with 135: How to Rapidly Prototype a Course, 016: IP Licensing with Lee LeFever, 185: How Licensing Helps Serve the Queen Bee Role with Mike Michalowicz, and 045: Behind the Free Time Brand with Adam Chaloeicheep.

Who remembers seeing their first CommonCraft video? I remember seeing RSS in Plain English back in the day and thinking, "Wow, this guy if FANTASTIC!" That particular video is now considered a classic, and low budget, compared to today's Explainer Videos. But the cool thing is that it STILL works.  It takes a relatively complex topic and explains it "in plain english". If you've always felt like you could never "do video", then this is a must attend event for you. Lee and his wife taught themselves how to do it and their unique style led to an entire industry. Be sure to join us for this incredible conversation.Become virtual friends with the IDIODC gang on Twitter. Remember you can always stay in the loop by searching through the #IDIODC tag:Brent: @BSchlenkerChris: @Chris_V_WIDIODC: @TeamIDIODC Brent Schlenker is dominKnow's Community Manager. Chris Van Wingerden is dominKnow's Sr. VP Learning Solutions. Want to join us live? Follow us on Crowdcast: https://www.crowdcast.io/@dominknow

Lee LeFever literally wrote the book on explanation. In addition to being the author of The Art of Explanation and Big Enough, he's the co-founder of Common Craft where he helps leading organizations simplify their explanations through guides, videos, and visuals. We discussed all of this and more this week on the On Brand podcast. About Lee LeFever Lee LeFever is the co-founder of Common Craft and the author of two books: The Art of Explanation and Big Enough. Since 2007, Common Craft has won numerous awards, worked with respected brands like LEGO, Google, Intel, and Ford, and created original explainer videos that have earned over 50 million online video views. Today, Common Craft produces educational guides, ready-made videos, and digital visuals that are used by educators in over 50 countries. Lee and his partner Sachi are Common Craft's only employees and work from their home off the coast of Washington State. Episode Highlights Why is it so hard for us to explain things? “We do it every day and we can take it for granted.” Lee went on to note that, just as learning to be a better runner, you can learn to be a better explainer. The curse of knowledge gets in the way. “It curses us by forcing us to use jargon, add examples, and more.” Lee notes that it's best to err on the side of being familiar. “We're not dumbing it down, we're making it familiar.” How to make an explainer video. Common Craft has produced explainer videos that have earned over 50 million views online. All of these are grounded in solid explanations. Where do you start? “Start like you're talking to your parents—explaining what you do and why it matters.” What brand has made Lee smile recently? On a recent trip to Costco, Lee got a new Winix air purifier that connected seamlessly to his home wifi. To learn more, check out the Common Craft website and Lee's personal website for info on his books. As We Wrap … Listen and subscribe at Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

Michelle Mazur is a messaging expert who helps brands of all shapes and sizes craft their own unique and powerful messages. This isn't as easy as it sounds. But with her “3-Word Rebellion” approach—drawing on social movements and her background in market research—Michelle helps brand builders simplify and clarify. She shares how this week on the On Brand podcast. About Michelle Mazur Dr. Michelle Mazur is a messaging expert who works with brilliant business owners who are shaking things up but having trouble talking about it. She combines the tools of successful social movements with the qualitative research skills she earned in her Communications Ph.D. to help them craft their powerful, captivating message. The author of the 3 Word Rebellion, host of the Rebel Uprising podcast and featured in Fast Company, Entrepreneur, and Inc., she knows that speaking about what you do in a clear and captivating way is the key to reaching the people you could help the most and making more money in your business.   Episode Highlights “We are terrible at describing what we do!” Michelle exclaimed as we began our conversation. Why is this? Part of it is the Curse of Knowledge but she also cited the work of Lee Lefever noting that our level of knowledge on our business or area of expertise is often Level 10. The mistake we make is addressing our audience at Level 6 when they're actually at a Level 2. The Russian nesting dolls of messaging. The metaphor was mine but Michelle's definitions for these concepts imply this hierarchy. “What is messaging? It's what you want to say. Copywriting is how you turn that into words. And marketing amplifies this—but you have to have the messaging first.” Just three words? How does this work?!? As Michelle explained, 3-Word Rebellions are everywhere. “Look at Simon Sinek and Start with Why and Tim Ferris with the Four-Hour Work Week. This has its roots in social movements such as Black Lives Matter, Make America Great Again, and Me Too. You want to create curiosity around the change you want to see in customers or your industry.” What's one thing listeners can do to get started? If you're excited about crafting your 3-Word Rebellion but don't know where to start, consider this advice from Michelle: “Listen to your clients—they're constantly talking about you. Plus, it's great when you can pull from customer language.” What brand has made Michelle smile recently? Funko Pops! I couldn't agree more—with over 20 of the fun figurines adorning my desk and the walls of the On Brand podcast recording studio. To learn more, check out Michelle's 3-Word Rebellion audio workshop and her website. As We Wrap … Listen and subscribe at Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

As you're building a business, it's easy to default into the idea that bigger is better.  But is that the only approach? Lee LeFever is the author of a book called “Big Enough” and in this episode, he's going to show us there is in fact another option. Maybe growing and scaling is the play. But there's also a chance that maybe a “big enough” approach would be a better decision for you for a lot of reasons. If we want to build a winning team, we need to think about all aspects of our decisions. Especially when it comes to how we structure our companies, and the products we offer, and the teams we then put together to serve our customers.  As you'll hear Lee talk about, it's important to “plant the garden you're prepared to tend.” Get a copy of Lee's book “Big Enough”: https://amzn.to/3uD82Ee Order your copy of “The Secret Society of Success” on Audible: https://adbl.co/3uSHzTs

Instead of planning indefinitely, it is essential to prioritize action. We may fail, but we will learn from it, and the next attempt will be more successful. The fact that things stink should not prevent us from launching. Everything my guest discusses in today's conversation converges on this point. Today's episode of the pursuit of learning podcast features Lee LeFever, who shares the incredibly fantastic experience he has gained thus far on his journey.[00:18] Lee's Story – Lee discusses his life up until this point, revealing what motivates him and what he hopes to convey to the audience by today's conversation.[06:54] Entrepreneurship – Lee provides his perspective on entrepreneurship, discussing the reality of entrepreneurship and why there is such a disparity between what we expect and what we receive. [09:09] Common Craft – Lee mentions their activities at Common craft.[14:33] Constraints – Lee explains how we can use constraints as a tool in our decision-making process and relates this to his own experience. [18:17] Question -  Lee describes how he uses forward-looking questions to guide the future of Common Craft at all times. [23:11] Service-Based Entrepreneurs – Lee outlines how service-based entrepreneurs can reframe their thinking to create a product that can be sold independently of their labor.[28:25] Own Platform – Lee explains how and why he chose to proceed with his own platform. [31:25] Customer Retention – Lee explores how we can use customer feedback about our business to generate more business. [33:52] Passion – Lee emphasizes how important it is for entrepreneurs to be passionate about their work. [36:10] Luck - Lee discusses what he means by the significance of combining luck and attention, as well as how we can build awareness for our business.[39:53] Take Action - Lee highlights the significance of being willing to leave your comfort zone, take risks, and act. [45:06] Failures- Lee stresses the value of failures and how he learned from them by viewing them as an inspiration and a source of new ideas. [47:55] Competition - Lee describes how his organization handles competition and how he views himself about the competition. [51:41] Business – Lee provides his perspective on business and its success, mentioning why he believes that time is new wealth. [59:42] Happiness – Lee explains how people are missing the peace that comes with happiness over time in their pursuit of more material possessions.[01:06:36] Moratorium – Lee discusses how COVID has affected his personal and professional life and explains what a moratorium means to him.[01:18:31] Relationships – Lee emphasizes the significance of relationships by describing how he and his wife maintain their bond. In addition, he discusses his most recent endeavor, Building Livable.Resources:Connect with Lee:LinkedIn: linkedin.com/in/leelefever/Website: leelefever.comCommon Craft: commoncraft.comBuild Livable: buildlivable.com Mentioned in the episode:Big Enough: Building a Business that Scales with Your Lifestyle: goodreads.com/book/show/55061540-big-enough?from_search=true&from_srp=true&qid=64I4MymrNQ&rank=4

Entrepreneur Lee LeFever shares his experience of building a scalable, product-focused business, while never compromising on quality of life. Lee and his wife, Sachi, responded to the promise of the internet by building a home-based business, Common Craft, that was profitable yet small enough to pivot and innovate. Common Craft was likely the first company to create explainer videos which have become a common marketing and sales tool for businesses wordlwide. Lee takes us through the multiple business models they pursued―marketplace, digital product licensing, subscription services, distribution partnerships, and more. We also chat about how you, too, can build a lightweight business that supports a life you love. His new book, Big Enough, is a must-read for anyone interested in entrepreneurship, business strategy, and e-commerce. Big Enough arms you with insights into how technology and innovation are changing the face of business―and how the science of happiness and the pursuit of values can help redefine what it means to be successful. Listen to my awesome conversation with Lee! ~ Pia Get all the links, resources and show notes at https://makeyourmarketingpodcast.com

What's got Lee LeFever talking too loud? He loves chopping wood and learning how to build efficient fires, which has become one of his hobbies, allowing him to get outside and clear his mind.Learn more about Lee: Lee LeFever's LinkedInFollow us: twitter.com/wistiaSubscribe: wistia.com/series/talking-too-loudLove what you heard? Leave us a review!We want to hear from you! Write in and let us know what you think about the show, who you'd want us to interview on future episodes, and any feedback you have for our team.

For most business owners, their goal is to become as large as possible. But is that really the right end goal? According to Lee LeFever, you don't have to have a big business to be successful.   In this episode Lee LeFever --- CEO of Common Craft --- Explains the benefits of staying small and simple. In the past, Lee has had many opportunities to double or triple the size of his business, Common Craft, but chose not to. He stayed small and provided for himself and his wife with relative ease as he maximized success in his small, but efficient business.   In this episode we discuss:  How to have success in a small business (that stays small) Building a business that revolves around your life Passive Income   #smallbusiness  #smallbusinessowner  #smallbusinesstips  #smallbusinesssupport  #bsmallbusinesstips  #bsmallbusinessmarketing  #smallbusinesscommunity  #smallbusinessdevelopment  #smallbusinessdesign  #smallbusinesseveryday  #smallbusinessgoals

What makes a solid explainer video? The kind that gets your point across fast, without confusion, and equips the audience with all they need to know. There are many components that go into a good explainer video. Lee Lefever, Co-Founder of Common Craft, breaks them down in this episode of The Visual Lounge. Common Craft excels in creating simple animated videos to explain concepts suitable for use in online presentations, courses, classrooms, and more. With a refreshingly simple animation style, Common Craft's videos focus totally on the audience and the content while also telling a story in a unique way. As well as being the Co-Founder of Common Craft, Lee is also the author of two books – ‘Big Enough' and ‘The Art of Explanation.' He's worked with clients such as Google, Intel, Lego, Microsoft, and more. This episode covers a lot of ground on everything you need to know to craft a successful explainer video. You'll hear why it all begins with the audience, why keeping it simple is usually best, and how to tell a great story. Learning points from the episode include: Why explainer videos should appeal to a general audience Why videos need to start with the audience in mind How to use familiar language to get your point across Why videos should aim to be “low noise” to avoid cognitive load How to use storytelling in your videos Why you should start speaking slower in your videos Important links and mentions: Common Craft: https://commoncraft.com (https://commoncraft.com) Lee's website: https://leelefever.com (https://leelefever.com)  Lee's LinkedIn: https://linkedin/in/leelefever (https://linkedin/in/leelefever)  Learn more about the https://academy.techsmith.com/?utm_source=podcast&utm_medium=social&utm_campaign=visuallounge&utm_content=visualexplanation (TechSmith Academy here).

Heart of Business founder Mark Silver shares his "pay from the heart" pricing approach, a step beyond "pay what you want" or sliding scale. In working with thousands of heart-centered business owners, he finds that the latter are often done from a place of unconscious money issues, and can lack acknowledgment of the business owner's needs. This method isn't for everyone, but it might be worth experimenting with! Mark also shares the four stages of business development for micro-businesses: Creation, Concentration, Momentum, Independence, and the challenges of moving between the last two. More About Mark: Mark Silver, M. Div, is a fourth-generation entrepreneur who has run a distribution business, turned around a struggling non-profit magazine, and worked as a paramedic in the San Francisco Bay Area. With the introduction of Sufi-based healing work from the Jaffe Institute (now the University of Spiritual Healing & Sufism), the path forward became clear and Heart of Business was born in 2001. Since founding his company, Mark has been a pioneer in integrating spirituality and business, in a way that is effective and nourishing. As one of his Sufi mentors taught him, "If you are in your practices, you can trust your whims." ❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Free Time is listener supported—consider donating to become a podcast BFF Insider and you'll get access to a monthly Q&A call with Jenny and private feed.

What would it be like if you became the only business that mattered to your customers? How can you get 100 percent of the people who eventually buy your products or services to tell their friends? These are some of the powerful questions John Jantsch poses in his latest book, The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth. He walks us through how to scale by ensuring transformation for your customers and clients. You grow as they grow. What is the Ultimate Marketing Engine? As John says, "A successful customer." More About John: John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, The Self-Reliant Entrepreneur, and The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth. He is also the founder of the Duct Tape Marketing Consultant Network, which trains and licenses independent consultants and agencies to use the Duct Tape Methodology. ❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Free Time is listener supported—consider donating to become a podcast BFF Insider and you'll get access to a monthly Q&A call with Jenny and private feed.

Is it really possible to love your work? Maybe you've heard people talk about this and want to hope that it could be your reality, but wonder if it's even an attainable goal. Work is such a significant way in which we invest our lives and something that impacts every area of life. Isn't it worth finding out?If this resonates with you, then you won't want to miss this episode. I'm joined by my guest co-host, Elizabeth, to discuss whether it's possible to find work you love and why it's so worth the effort to find out. We share about our own journeys of finding work we enjoy, why it's so important to invest time and money into your own growth, and why this is an excellent time to consider a transition in your work.Please join me for this episode and let's consider together why it's so important to find work that is both meaningful and enjoyable for you.Links and resources mentionedSimon Sinek - https://simonsinek.com/ 48 Days to the Work You Love seminar (begins July 22nd, $497, six weeks with two meetings each week - one meeting to cover the seminar material and the other meeting for group coaching) – email support@progrowthva.com for more information!48 Days Eagles community w/ Dan Miller, New York Times Best Selling Author of 48 Days to The Work and Life You Love – https://www.48dayseagles.com/a/10052/UzHBhAb4Dave Ramsey - https://www.ramseysolutions.com/The Ramsey Show - https://www.ramseysolutions.com/shows/the-ramsey-show?snid=shows.shows.the-ramsey-showDan Miller - https://www.48days.com/Rudder of the Day by Dan Miller - https://store.48days.com/product/rudder-of-the-day-book-plus-ebook/“There's Always Another Solution” by Dan Miller - https://www.48days.com/theres-always-another-solution/Lee LeFever - https://leelefever.com/Ray Edwards - https://rayedwards.com/Soundtracks by Jon Acuff - https://bookshop.org/a/1378/9781540900807 Jon Acuff - https://acuff.me/“Is now a good time to change careers? More workers are feeling good about it” - Fast Company article - https://www.fastcompany.com/90607167/is-now-a-good-time-to-change-careers-more-workers-are-feeling-good-about-itHelping More People Better Mastermind - https://www.progrowthva.com/mastermind/ Leslie Samuel - https://iamlesliesamuel48 Days Eagles Community Learn to create the work and life you love with a community of like-minded people. Huff Productions Offering on-brand time-saving solutions for the busy artist, podcaster, or entrepreneur.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

"Time is the new wealth." Hallelujah, I couldn't agree more! Lee LeFever is a powerful voice of reason for business owners who want to stay agile and delightfully tiny in terms of overhead, but still lean on smart, scalable streams of revenue to free up time. Listen in for his approach to licensing IP, navigating platform risk, and saying no to services so he and his wife could pursue their long-term vision oriented around freedom and optionality. More About Lee: Lee LeFever is the co-founder of Common Craft and author of two books, Big Enough: Building a Business that Scales with Your Lifestyle and The Art of Explanation: Making your Ideas, Products, and Services Easier to Understand. Since 2007, Common Craft has won numerous awards, worked with respected brands, and created original explainer videos that have earned over 50 million online video views. Lee and his partner Sachi are Common Craft's only employees, and they work from their home off the coast of Washington State. ❤️ Enjoying the show? The best way to thank us is by leaving a rating or review. Free Time is listener supported—consider donating to become a podcast BFF Insider and you'll get access to a monthly Q&A call with Jenny and private feed.

Your Biggest Best Life with Arumugam Sathasivam, Suzanne Chadwick and Lee LeFever on Thriving Entrepreneur hosted by Steve Kidd It is so easy to play it safe, to live small. But what is your biggest, best life and how can you life it? From the job you have to the way you present yourself to really looking at what kind of life do you really want. Today we look at how you can live your Biggest Best Life Arumugam Sathasivam shares insights on how you can “Job Hop to the Top” Learn secrets to getting a good job, being successful in your career and making more money Suzanne Chadwick works with entrepreneurs to help them build confidently bold brands. How do you build a brand that shows the world just how amazing you are. Lee LeFever talks about his book “Big Enough” to help us examine the question: What do you want to get out of your business.

It is so easy to play it safe, to live small. But what is your biggest, best life and how can you life it? From the job you have to the way you present yourself to really looking at what kind of life do you really want. Today we look at how you can live your Biggest Best Life Arumugam Sathasivam shares insights on how you can “Job Hop to the Top” Learn secrets to getting a good job, being successful in your career and making more money Suzanne Chadwick works with entrepreneurs to help them build confidently bold brands. How do you build a brand that shows the world just how amazing you are. Lee LeFever talks about his book

In Episode 11 of The Healthcare Leadership Experience, Lisa is joined by Curtis Brooks, Principal and Practice Director, The Magis Group. Curtis helps organizations think differently about engaging C-suite executives.   On those key presentations, Curtis observes “.. what I always communicate to my clients and I recommend, it's not about how long the presentation is, i.e., the number of slides, it's about how long it feels.”   Today's episode is sponsored by Invoice ROI™, the only patented purchased services and indirect spend technology to manage, monitor and benchmark line item details.    In today's episode you'll hear:   How to create a successful internal business case within your healthcare organization – and why PowerPoint is the ideal medium for success.    The common mistakes made in business cases – and why context is key to communicate a persuasive pitch to hospital leaders and CFOs. (Hint, don't always start with a problem statement).    Why the big picture matters; or in the words of Lee LeFever “don't miss the forest for the trees.”   The common mistake most presenters make in their business case and why you need to focus on best practices and critical success factors.  “…. The best way to persuade is to let your audience … persuade themselves.”   Essential steps to lead your audience to discover the solution for themselves.    The importance of structure in your presentation – and why it comes back to the effective use of PowerPoint.    Why every slide needs an effective headline narrative. “…what is most memorable in a presentation is that headline narrative and whether or not you have structured in a full sentence to communicate the key takeaway from that slide.”   In an era of Microsoft Teams and Zoom meetings, why your presentation needs to have a life of its own. “We call it the self-driving presentation or the autonomous presentation because it really needs to have that capability in today's climate more so now than ever.”   Connect with Curtis:

Common Craft's Lee LeFever on Scaling without Sacrifice of Creativity

The world is becoming more and more complex. As such, we need clarity more than ever so we can get rid of the anxiety from not knowing and not understanding what is happening around us. What can help bridge that is having the ability to explain, to take complex ideas, and turn them into simple and understandable pieces of information. Yet, not everyone has this ability. Lee LeFever, co-founder of Common Craft, can teach you how to harness the power of explaining. Through his two books, The Art of Explanation and Big Enough, he shares with us the lessons that entrepreneurs can find handy, especially in this time of COVID. Lee also discusses why he encourages his readers to think small, what are the biggest mistakes entrepreneurs make, and why you need to be resilient to personal finances. Dive into this conversation and get fresh insights about business growth and more.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Game Changer Mentality Community today:rodneyflowers.comGame Changer Mentality FacebookGame Changer Mentality InstagramGame Changer Mentality LinkedInGame Changer Mentality TwitterGame Changer Mentality YouTube

We kick off season 9 with with Lee LeFever, co-founder of Common Craft, the pioneers of the explainer video and author of 2 great books. Lee and I talk about the process they follow at Common Craft, sharing their philosophy as well as tips and tricks.We also discuss Lee's two books: The Art of Explanation and his latest book, Big Enough, with discussion about constraints fueling creativity and building a business to suit your life rather than the other way around.You're going to love this episode!SPONSORED BYThis episode of the Sketchnote Army Podcast is brought to you by The Sketchnote Lettering Live Workshop Replay.This is the year to upgrade your lettering with my 2 hour video replay, where I teach you my signature lettering style showing you how I create letters, tips and tricks, and my lettering philosophy.Watch as I demonstrate 2-line, 3-line, condensed, extended lettering, script and faux script and handwriting techniques.This session includes a Q&A portion where I answer student questions and downloadable PDF reference and practice sheets so you can follow along.Buy this video replay for only $15 at Vimeo.RUNNING ORDERIntro: Who is Lee?Lee's origin story with explainer videosThe value of partnering with othersHow Common Craft operates nowValuing clear, interesting, surprising informationImportance of writing in Lee's creative processUsing story to share principles in a clear wayThe Common Craft processBook: The Art of ExplanationHow embracing constraints liberates youBook: Big EnoughQuality of life defining successThe importance of sustainabilityProductivity cultureHow the pandemic changed time perceptionsTime is the new wealthToolsHandwriting thank you notes3 tipsOutroLINKSLee's websiteCommon Craft WebsiteAbout Common CraftCommon Craft MembershipLee on TwitterLee on InstagramLee on LinkedInBook: The Art of ExplanationBook: Big EnoughDisinformation Explainer VideoFeynman TechniqueTOOLSAutodesk SketchbookMicrosoft PowerPointApple KeynoteWacom CintiqBlue Yeti Microphone3 TIPSThink about learning as a semantic tree: focus on the trunk firstWriting an explanation is a great way to start: Feynman TechniqueExplanation is like subjective comedy: know your audienceCREDITSProducer: Alec PulianasTheme music: Jon SchiedermayerSUBSCRIBE ON ITUNESYou can subscribe to the podcast through iTunes.SUPPORT THE PODCASTTo support the creation, production and hosting of the Sketchnote Army Podcast, buy one of Mike Rohde's bestselling books. Use code ROHDE40 at Peachpit.com for 40% off!

Hey everyone, it's time to get back into season 9 of the Sketchnote Army Podcast!I have more great guest interviews for your listening pleasure, including:Lee LeFever of Common Craft innovator of explainer videosAna Reinert of the Well Appointed DeskJohn Muir Laws, nature journalerAnia Staskiewicz, a graphic recorder and teacher in PolandMartin Hausmann, the creator of the Bikablo drawing systemDebbie Baff, a PhD student using sketchnotes to improve her doctoral workBenjamin Felis, punk rocker, graffiti artist, visual rebel and teacherCeren Yildirim, agile coach and avid visualizerPaddy & Grant of The Visual Jam, and international gathering for visual peopleDiana Soriat, author, sketchnoter and bullet joournalerGuillaume Wiatr, strategy advisor and visual thinkerBrian Tarallo, graphic recorder, facilitator and authorYou're going to just LOVE season 9!New episodes start next week Monday, February 1st, 2021 with Lee LeFever, so keep your eye on your podcast app every Monday morning!SEASON 9 SPONSORED BYPaperlikeNeulandThe Sketchnote Lettering WorkshopCREDITSProducer: Alec PulianasTheme music: Jon SchiedermayerSUBSCRIBE ON ITUNESYou can subscribe to the podcast through iTunes.SUPPORT THE PODCASTTo support the creation, production and hosting of the Sketchnote Army Podcast, buy one of Mike Rohde's bestselling books. Use code ROHDE40 at Peachpit.com for 40% off!

Lee LeFever is the co-founder of Common Craft and author of The Art of Explanation. Since 2007, Common Craft has won numerous awards, created explanations for the world’s most respected brands and created explainer videos that have earned over 50 million online video views. Today, Common Craft produces educational guides, ready-made videos and visuals that are used by educators in over 50 countries. Lee and his wife, Sachi, are Common Craft’s only employees.

529 - Changing Your Perspective on Technology with Common Craft's Lee LeFever

¡Sígueme para mas! ___________  SOBRE MI CANAL :  ___________ Sean muy bienvenidos queridos amigos a mi Podcast aquí podrás escuchar los mejores libros que he leído en mi largo camino del emprendimiento , soy un emprendedor de 25 años que quiere inspirar e influenciar para bien, Mexicano. ___________  REDES SOCIALES :  ___________ Youtube Desafío: https://www.youtube.com/channel/UCUFn7CO8dYoQur9GT1xetow Youtube: https://www.youtube.com/channel/UCBvsg39YKHkJ0d_q7wS4Ihw?view_as=subscriber INSTAGRAM: https://instagram.com/sirferalan TIKTOK: https://vm.tiktok.com/ZSmHhafQ/ TWITTER: https://twitter.com/SirFerAlan?s=09 FACEBOOK: https://www.facebook.com/feralan13/ ___________  CONTACTO :  ___________ Email : Feralanbusiness@gmail.com --- Support this podcast: https://anchor.fm/desafiosermillonario/support

Lee LeFever is the co-founder of Common Craft and author of two books: The Art of Explanation and Big Enough. Since 2007, Common Craft has won numerous awards, worked with the world's most respected brands and created original explainer videos that have earned over 50 million online video views.    Today, Common Craft produces animated videos and digital visuals that are used by educators in over 50 countries. Lee and his partner Sachi are Common Craft's only employees and work from their home off the coast of Washington State.   Show Notes   “You are not your resume, you are your work. - Seth Godin   Balance? What is that? Whilst it may be difficult to achieve this, it is certain that we can work towards harmony with every area of our lives. As you contemplate scaling your business, the ideal is to have it do so as your own life scales.   This week, The Entrepreneurial You podcast invites Lee LeFever to talk about building a business that scales with your life.   Here is a snippet of what Lee shared:   “I think that it's time for people to think differently about success and respectability in business. For so long, the only value that has mattered to a lot of people is the size of your bank account or the size of your paycheck, or the size of your home or how nice of a car you have. That stuff matters.   I think sometimes people are prone to outsource their values to other people or to magazines or the things they see on TV and don't understand what makes them happy and what makes them satisfied with their life. And I think that if people do have an opportunity to step back and think about what they value and where their happiness comes from that they can find ways to orient their business to support those things and that might not mean money. It might mean family, it might mean Community it might mean faith it might mean Independence. There's a long list of things that you can be rich with and that your business can support that I think is  respectable.”   Listen to the episode and let us know what is your biggest takeaway.   Connect with Host and Creator, Heneka Watkis-Porter Email Instagram LinkedIn YouTube Twitter Facebook Website WhatsApp - 1876-849-2571 Support The Entrepreneurial You here fo US$5.00 monthly: https://glow.fm/tey.     Connect with Lee LeFever: FREE chapter of book; and BIG ENOUGH stickers   LinkedIn Facebook Twitter Instagram   Visit our Sponsor: Jamaica Stock Exchange   SHOP The Entrepreneurial Store: https://henekawatkisporter.com/store/ BOOKS by Heneka Watkis-Porter: https://henekawatkisporter.com/books/   LEARN Podcasting: https://henekawatkisporter.com/learn/   Book Heneka Watkis-Porter to SPEAK: https://henekawatkisporter.com/speaking/   LISTEN to other podcast episodes: https://henekawatkisporter.com/teypodcast/   READ our blog: https://henekawatkisporter.com/blog/   Looking for spiritual upliftment? Listen to My Daily Devotion. A very short devotional to get you closer to God. Listen on:  Apple Podcasts Google Podcasts  

Lee LeFever, author of "Big Enough" joins Christoph Trappe on this live recording of the Business Storytelling Podcast to discuss how to stay sane in these crazy times while building your business. Find Lee's book here: https://amzn.to/3kCIrDB Don't miss Christoph's content performance culture book: https://amzn.to/3kCVIfa Need help with your marketing? Contact Christoph now. ctrappe@gmail.com --- Send in a voice message: https://anchor.fm/ctrappe/message

Lee LeFever is todays guest joining us on the inspired Join Up Dots business podcast. He has a belief similar to us at Join Up Dots, whereby he believes that more often than not big enough is good enough when it comes to online business. He's inspiring entrepreneurs to rethink business success and design businesses to be intentionally small, scalable, and focused on a healthy quality of life. As he says "I'm fortunate that doing something I love has become my career. In 2003, I founded Common Craft, which is recognized worldwide as starting the “explainer movie” movement, and it has employed me as a media maker ever since. More than anything, I am a writer. Sometimes my words become scripts for Common Craft videos, chapters in a book or issues of a newsletter. Other times, they're used for mediocre attempts at humor in text messages. I wield my words with great care and benefit from having my wife, Sachi, as my editor.   How The Dots Joined Up For Lee Most people consider me personable and easy-going. I smile a lot, maybe too much. My natural setting is optimistic and generally happy, with a side of anxiety. If we met in person, I would ask you a lot of questions. I try to live my life with great intention and a focus on quality. To me, this means remaining in control of my time and being willing to take risks and accept trade-offs in order to craft the life I want. Isnt that what everyone wants in life and in business. Get away from the ego driven, how big is it all movement, and focus on building a business that supports the life that you love. So did he start with this mantra to life, or was it the same as most of us, when the monster we create starts squeezing the life out of the reasons we wanted to build it in the first place? And what would be the simplest way of creating this in our lives? Focus on the business or the life that we want to lead? Well let's find out as we bring onto the show to start joining up dots with the one and only Lee LeFever

On this episode of the podcast is Lee LeFever. He and his wife (Sachi) co-founded the company Common Craft. Lee is the author of the Art of Explanation. He recently published his second book, Big Enough. The inspiration for the book comes from Lee’s personal entrepreneurial journey. Despite the opportunity for growth, he and Sachi made a commitment to keep their company small. He is living proof that success and happiness doesn’t come from being bigger, it comes from being big enough. We discuss the pivotal moment when the Common Craft video style was born and how their groundbreaking explainer videos went viral. We dive into the creation of their new niche and the demand that ensued. We talk about how putting goodness into the universe shouldn't be for the karma. We get nerdy with our new favorite software suggestions. SHOW NOTES: Lee Lefever: LinkedIn - Website - Facebook - NewsletterFollow Lee Lefever on Instagram & Twitter: @leelefeverBig Enough: Website - Amazon Art of Explanation - Website - AmazonCommon Craft - Website - Cut Out Library - YouTubeOther Mentions: Vyond (Formally Go Animate) - Website Mmhmm app - Website Descript - WebsiteNotion - WebsiteCONTACT HEATHER:Zeitzwolfe Accounting: https://www.zeitzwolfeaccounting.comFollow Heather on Instagram: @zeitzwolfeHeather Zeitzwolfe - LinkedInTo book a Discovery Call (via Zoom) - Click HereInterested in being a guest on the podcast? Do you have a podcast and would like to invite Heather Zeitzwolfe to be a guest? If either apply, please fill out our guest request form.The People Planet Profit Roadmap Program Transform your business; learn how to make a positive impact on society and the environment.Do You Want Hassle Free Payroll? Gusto is a great solution! Use this link and receive a $100 Amazon Gift Card when you sign up. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Welcome to episode #749 of Six Pixels of Separation. Here it is: Six Pixels of Separation - Episode #749 - Host: Mitch Joel. In the early days of blogging and podcasting (2004/2005), I spent a lot of time teaching business professionals about digital marketing and media. One of the more confounding technologies to explain was RSS - the way in which someone would subscribe to a blog/podcast, and how they would be notified when something new was published. RSS stood for Really Simple Syndication, but it was really hard to explain. I came across a video on YouTube that was called, RSS In Plain English, by a company called, Common Craft. They used a whiteboard and paper cutouts to explain RSS, and followed it up with countless other videos. These videos became so popular that their format was then copied by many until it became a genre unto itself. Lee LeFever was the founder (and maker) of those videos. Known as the "explainer video genre," Lee (along with his wife, Sachi) have continued on growing this business. In 2012, he published his first book, The Art of Explanation, and more recently his sophomore effort, Big Enough - Building a Business that Scales with Your Lifestyle. Big Enough will help you chart a different kind of career path. If you're interested in entrepreneurship, business strategy, and e-commerce, this show is perfect for you. Enjoy the conversation... Running time: 1:00:07. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter. Here is my conversation with Lee LeFever. Big Enough - Building a Business that Scales with Your Lifestyle. The Art of Explanation. Common Craft. RSS In Plain English. Follow Lee on Instagram. Follow Lee on Twitter. This week's music: David Usher 'St. Lawrence River'.

Your business can’t always be booming. So what do you do when it feels like everything is slowing down? If you’re like most people, you’ll probably panic -- but Lee LeFever would challenge you not to. Lee decided he was going to embrace the slow down and learn how to gain success even if he wasn’t making money. If you’re the type of person who hates when things slow down, this is the episode you need. Plus -- our friend Justin Christensen stops by to share how he pivoted his business during the pandemic and saw serious growth.

October 26, 2020 - Buying Companies w No Cash Bart Rupert and Art of Explanation Lee LeFever

My Guest today is Lee Lefever is an Author and Co-Founder of Common Craft. Lee LeFever is the author of The Art of Explanation and co-founder of Common Craft, the company known for being pioneers of the “explainer” video movement. He has created explanations for the world's most respected brands, and produced videos that have earned over 50 million online views. Lee is a leader in the growing trend, now fuelled by the pandemic, that finds entrepreneurs questioning the personal cost of building large businesses. He believes in a healthier, saner approach to entrepreneurship that supports more than the bottom line. In Big Enough, his new book arriving in September, Lee tells the decade-long story of building a scalable, two-person business with unconventional priorities in mind. Using a set of constraints, he and his wife, Sachi, designed Common Craft with happiness and quality of life as shareholder values. His inspiring story is evidence that bigger is not always better. What we'll be discussing today: The history and evolution of Common Craft How Lee built a scalable online business from home Why now is the time for entrepreneurs to think small Why time is the new wealth Quality of life as a shareholder value What is Lee working on at the moment? His new book ‘Big Enough' due for release on 15 Sept 2020 >>> http://bigenough.life How to get hold of Lee: LinkedIn - https://www.linkedin.com/in/leelefever Facebook - www.facebook.com/leelefeverauthor Twitter - www.twitter.com/leelefever Insta - www.instagram.com/leelefever Website - www.commoncraft.com  A Bit about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz

In this episode, Lee LeFever returned to TLDCast to talk about his new book, Big Enough. You may know Lee from the CommonCraft Explainer videos that were viral hits on YouTube a few years back. We talked about those videos, how he's evolved as a media creator, and also discussed the topic of his new book, Big Enough: Building a Business that Scales with Your Lifestyle. What was particularly interesting was Lee emphasized that much of his success can be attributed to being able to write well - a skill we can always improve upon. Enjoy the episode.

Dillon and Johnathan sit down with Lee LeFever of Commoncraft to discuss what it means to have a business that's "big enough" and the hidden value that comes from that status.

https://www.alainguillot.com/lee-lefever/ Most business books are written with the assumption that entrepreneurs want to build a business and grow it as big as possible, but our guest, Lee LeFever, founder of a business called "Common Craft," will show us how to build a business and grow it to the extent that it meets your lifestyle and values. His book is called "Big Enough."  

Lee LeFever did not achieve the passive income lifestyle on accident. Through an intentional assessment of his family's goals, he determined the type of business they needed to live the life they wanted for themselves.Using positive constraints, Lee and his wife created Common Craft, a company Big Enough to support themselves. His inspiring story is evidence that bigger is not always better.Links to check out: Read Big EnoughWatch a Common Craft VideoCheck out Lee's websiteConnect with Lee on LinkedIn, or follow him on TwitterHelp Us Out:If you would like to reach out to us, the best way to do so is on Twitter, Instagram, or Facebook.If you enjoyed this episode, please be sure to subscribe!Last, please take a minute to leave us an honest review and rating on iTunes. They really help us out when it comes to the ranking of the show.Thanks for listening!  

Listen in as I chat with Lee LeFever about intellectual property, copyright, and turning your creativity into a business! Lee brings insight through the origin story of Common Craft, and how he built it to fit his lifestyle. Get a FREE chapter of Lee LeFever's book - Big Enough: Building a Business that Scales with Your Lifestyle - at https://leelefever.com/. --- Support this podcast: https://anchor.fm/ifyouaskbetty/support

Lee LeFever — CommonCraft.com | Co-founder In this episode I talk to Lee LeFever, co-founder of Common Craft and author of the freshly released book Big Enough. I've been following Lee since my earliest social media (ad)ventures, and deeply respect the quality of Sachi (Lee's wife and partner) and his work, their articulation of purpose, and their deliberate commitment to designing a business that perfectly enables their quality of life. We talk about the process of writing this important and timely book, Lee and Sachi's partnership, the dangers of success without direction, and much more. Common Craft is known for being pioneers in the field of ""explainer"" videos, having inspired the explainer video genre in 2007 with their ""in Plain English"" series of videos. The business has grown into a membership service used in over 50 countries today. Membership provides access to online libraries of original videos and downloadable visuals. In 2012, Common Craft founder Lee LeFever published The Art of Explanation (Wiley). It has been translated into 7 languages. Common Craft also operates the Explainer Academy, which teaches explanation and animated video production skills via online courses. The Common Craft website. · Big Enough: Building a Business that Scales with Your Lifestyle page on Amazon · MikeStopforth.com · Connect with Mike on LinkedIn · Follow Mike on Twitter · 48h crisis communication consultancy

How big is Big Enough? — The alternative approach to success and lifestyle design Lee LeFever (CommonCraft.com | Co-founder) In this episode I talk to Lee LeFever, co-founder of Common Craft and author of the freshly released book Big Enough. I've been following Lee since my earliest social media (ad)ventures, and deeply respect the quality of Sachi (Lee's wife and partner) and his work, their articulation of purpose, and their deliberate commitment to designing a business that perfectly enables their quality of life. We talk about the process of writing this important and timely book, Lee and Sachi's partnership, the dangers of success without direction, and much more. Common Craft is known for being pioneers in the field of ""explainer"" videos, having inspired the explainer video genre in 2007 with their ""in Plain English"" series of videos. The business has grown into a membership service used in over 50 countries today. Membership provides access to online libraries of original videos and downloadable visuals. In 2012, Common Craft founder Lee LeFever published The Art of Explanation (Wiley). It has been translated into 7 languages. Common Craft also operates the Explainer Academy, which teaches explanation and animated video production skills via online courses. The Common Craft website. www.commoncraft.com Big Enough: Building a Business that Scales with Your Lifestyle page on Amazon https://www.amazon.com/Big-Enough-Building-Business-Lifestyle/dp/1989603181 Music : Mike Morse | Perfect Teamwork Engage with Mike https://mikestopforth.com/ Connect with Mike on LinkedIn https://www.linkedin.com/in/mikestopforth/ Follow Mike on Twitter https://twitter.com/mikestopforth When you're ready to #BeHeard, contact the podcast specialists at

Lee LeFever — CommonCraft.com | Co-founder In this episode I talk to Lee LeFever, co-founder of Common Craft and author of the freshly released book Big Enough. I've been following Lee since my earliest social media (ad)ventures, and deeply respect the quality of Sachi (Lee's wife and partner) and his work, their articulation of purpose, and their deliberate commitment to designing a business that perfectly enables their quality of life. We talk about the process of writing this important and timely book, Lee and Sachi's partnership, the dangers of success without direction, and much more. Common Craft is known for being pioneers in the field of ""explainer"" videos, having inspired the explainer video genre in 2007 with their ""in Plain English"" series of videos. The business has grown into a membership service used in over 50 countries today. Membership provides access to online libraries of original videos and downloadable visuals. In 2012, Common Craft founder Lee LeFever published The Art of Explanation (Wiley). It has been translated into 7 languages. Common Craft also operates the Explainer Academy, which teaches explanation and animated video production skills via online courses. The Common Craft website. · Big Enough: Building a Business that Scales with Your Lifestyle page on Amazon

Jill and Jeff sit down with Sachi and Lee LeFever, the co-founders of Common Craft, the originators of the (now) ubiquitous whiteboard explainer video. Despite massive success, they’ve remained small, a two-person shop – Lee’s book on the subject, “Big Enough,” was just released – and they couldn’t be happier. Topics include how having entrepreneurs as parents may have helped with navigating the early days, particularly the decision to stay small (10:48); why they’re playing a different game, why that’s OK and why an alarm clock doesn’t matter (21:50); why traveling with your partner – longer than two weeks – before going into business together is VITAL (24:58); where their love story began – Vegas, baby! – and a first date… with Mom?!? (31:50); Sachi’s unofficial title of CPP – Chief Party Pooper (38:33); is training necessary to do this? (44:45); and how much of our lives should we reveal? (55:45)LEARN MORECommonCraft.com"Big Enough" website: https://leelefever.com/bigenough"Big Enough" trailer: https://youtu.be/FS7VyyPMJDIArticle about aphantasia, a condition Sachi has: https://www.scientificamerican.com/article/when-the-minds-eye-is-blind1/SUPPORT MANAGING PARTNERSSponsor us on Patreon:patreon.com/cobafmFollow us on social:instagram.com/managingpartnerspdxtwitter.com/MPartnersPDXfacebook.com/managingpartnerspdxlinkedin.com/company/managing-partners-podcast

Today’s guest feels that entrepreneurship is about giving yourself the freedom, the freedom to live the life that you want. I’m fascinated by him because Lee LeFever co-created Common Craft, a site that makes technology easy for people to understand. Here’s are some examples: Google hired him to create a video to explain Google drive. Dropbox famously featured his video to explain the new idea of Dropbox. I thought all these new video apps would have crushed his business. But they didn’t. He kept evolving. We’re going to find out how in this interview. Lee LeFever is the co-creator of Common Craft which produces ready-made videos and visuals that help educators explain complex ideas quickly. He’s also the author of Big Enough: Building a Business that Scales with Your Lifestyle. Lee LeFever is the co-creator of Common Craft which produces ready-made videos and visuals that help educators explain complex ideas quickly. He’s also the author of Big Enough: Building a Business that Scales with Your Lifestyle. Or you may purchase on his website. Sponsored byToptal – Toptal is a global network of top talent in business, design, and technology that enables companies to scale their teams, on demand. Toptal serves thousands of clients, including Fortune 500 companies and innovative startups, delivering expertise and world-class solutions at an unparalleled success rate. With elite freelancers in over 100 countries, Toptal connects the world’s top talent with leading companies in days, not weeks. Plus, every new engagement begins with a no-risk trial period, so clients only pay if satisfied with the work. Get started hiring with Toptal today. Launchpeer – Do you have a tech idea but you need help to launch your the first version? Use Launchpeer to validate your idea, find a business model and ensure product market fit. Launchpeer is an equity-free, online incubation program for busy non-technical founders. Mixergy listeners can get access to a nine-part course to de-risk their startup by going to Launchpeer.com/mixergy More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

You may remember the clever explainer videos of social media and Internet culture from back in the mid-2000s by Common Craft. That business, run by Lee LeFever and his wife Sachi, continues to produce clever explainer videos for clients and its community of subscribers still today. LeFever's new book Big Enough chronicles his entrepreneurial journey and explains how others can build a business on their own terms. He joined Jason Falls on Digging Deeper to talk about his company's path, his insistence on shaping a company built to suit him, his wife and their lifestyle and not falling victim to the predicable choices of bigger, faster, richer capitalism often projects. Give the show a listen, then head over to Amazon and buy Lee's book! Learn more about your ad choices. Visit megaphone.fm/adchoices

Today on #MWL my guest is Lee LeFever, founder of CommonCraft! We talk about the video explainer that he pioneered, and his new book, BIG ENOUGH.

Lee LeFever is the co-founder of Common Craft with his wife, Sachi. They are known for being pioneers of the "explainer video"  movement, starting in 2007. Since then, they’ve built Common Craft into a scalable business without employees, earned over 50 million online views, and worked with many of the world's most respected brands. In this episode, Lee discusses growing up in an entrepreneurial family and how seeing an unmet need in the online community space led to his success. He digs into the key takeaways from his book, The Art of Explanation, and shares details on his new book, Big Enough, which comes out September 15th. Lee’s outlook on the different ways to think about success and how “it doesn’t always have to be about the bottom line” is refreshing and one you’ll want to hear! See omnystudio.com/policies/listener for privacy information.

Episode TitleMaking a company that's Big Enough with Lee LeFever of Common CraftBio About The GuestLee LeFever is the co-founder of Common Craft and author of two books: The Art of Explanation and Big Enough. Since 2007, Common Craft has won numerous awards, worked with respected brands like LEGO, Google, Intel, and Ford, and created original explainer videos that have earned over 50 million online video views. Today, Common Craft produces educational guides, ready-made videos, and digital visuals that are used by educators in over 50 countries. Lee and his partner Sachi are Common Craft’s only employees and work from their home off the coast of Washington State.Episode SummaryIn this episode, Lee and I spoke about...What is the good life?Having a healthy perspective on life and richnessTime freedom and autonomyDesigning a businessResourcesBig Enough - https://leelefever.com/bigenough/Common Craft - https://www.commoncraft.comThe Art of Explanation - https://leelefever.com/the-art-of-explanation/Connect With Lee LeFeverInstagram - https://www.instagram.com/leelefever/Twitter - https://twitter.com/leelefeverWebsite - https://leelefever.comConnect With Daniel HoangFollow me on Instagram – https://instagram.com/danielhoangFollow me on Twitter – https://twitter.com/danielhoangMy website – http://www.danielhoang.comMy company – http://www.nineteen80.coJoin Our Membershiphttps://www.nineteen80.io/signupDate recordedJuly 30, 2020Support the show (https://www.buymeacoffee.com/danielhoang)

My biggest competition has always been myself. Additionally, I'm a spender. Or, at least I used to be, and I've put a lot of thought into my spending habits and what that means for my lifestyle and business. Entrepreneurs often feel pressure to have as big a business as possible because of the competition or the false notion that a business isn't “real” unless it's a certain size. I battle with this quite a bit. My business as a photographer was much bigger than my current business. And despite being very happy with both my professional and personal life, I sometimes feel driven to have a bigger business than I do. Many of us who are self-employed are constantly trying to figure out: when it comes to our happiness, what is ‘big enough?' If your business doesn't make you happy, is it worth it? Better yet, how can you optimize your business to live the life you want but also keeps you happy in ways other than money?  To dive deeper into this I've brought on the co-founder of Common Craft and author of The Art of Explanation and Big Enough, Lee LeFever. Since 2007, Common Craft has won numerous awards; worked with respected brands like LEGO, Google, Intel, and Ford; and created original explainer videos that have earned over 50 million views. Today, Common Craft produces educational guides, ready-made videos, and digital visuals that are used by educators in over fifty countries. Lee and his partner, Sachi, are Common Craft's only employees and work from their home off the coast of Washington State. Learn how to manage an abundance that is right for you, by downloading this episode now.  THE WARRIOR OF SATISFACTION “People are seeing that ‘the good life' comes with other factors.” - Lee LeFever Highlights - Choice is power. The “good life” can come with being rich in ways other than money.  If you're going to have a business that's ‘big enough' you have to come to terms with the money that is just enough as well.  Having your financial house in order gives you the power to choose what size business is enough.  Gamifying your spending and saving can help put it in perspective.  Studies show that making around $80K/year is where most feel satisfied with their lives whereas making over $200K/year often provides less satisfaction.  Deciding on constraints up front can drive you to end with the business you truly want. Having a Lifestyle business doesn't mean it's not scalable.  Self-employment brings more personal development than you might expect. Guest Contact - Lee's Website Lee's Twitter Jennifer's Instagram Lee's Book- Big Enough Mentions - How to Live a Good Life by Jonathan Fields Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn

Lee LeFever and his wife Saachi pioneered a form of visual communication called “explainer videos.” They run Common Craft, an animated video production company - and a training spinoff, the Explainer Academy, that empowers anyone to create better, clearer explanations. Lee has a refreshingly clear way of looking at the choices a small business owner has to make when things start to take off. Join us and learn more about how Lee transitioned his successful business to support the life of his dreams.

More than likely you’ve seen CommonCraft’s “explainer videos” at some point in your instructional design journey. So we are very excited to have Founder and Producer, Lee LeFever, as guest in this TLDCast. Lee goes into detail his processes and methods for producing their videos, always with his wife Sachi playing a critical role. If you’re at all interested in how these types of videos are made, this is an excellent episode that offers some unique insight into how CommonCraft does what they do — resulting in videos that have been viewed millions of times. http://www.commoncraft.com https://www.crowdcast.io/e/032318 Sponsored by: Designing Digitally

Lee LeFever is the co-founder of Common Craft and author of The Art of Explanation. Since 2007, Common Craft has won numerous awards, created explanations for the world's most respected brands and created explainer videos that have earned over 50 million online video views. Today, Common Craft produces educational guides, ready-made videos and visuals that […]

Lee LeFever is the co-founder of Common Craft and author of The Art of Explanation. Since 2007, Common Craft has won numerous awards, created explanations for the world’s most respected brands and created explainer videos that have earned over 50 million online video views. Today, Common Craft produces educational guides, ready-made videos and visuals that […]

When GoDaddy hired Christopher Carfi at the start of 2014, it caught my attention. GoDaddy was a company that, at one time, I thought I would never want to be a customer of. I didn’t like the brand, didn’t like marketing, didn’t like upselling, didn’t like the old CEO. But after Blake Irving was hired as CEO, I noticed positive change. That was nice, but they still didn’t have my business. When they hired Christopher, it caught my eye because here was an experienced community mind that I respected joining a company I once didn’t. I watched their continued cultural shift and their embrace of community. Through 5+ years of solid work, GoDaddy has washed away that old perspective I had and, somehow, they won me over, where my previous registrar, Enom, had neglected me. I am now a GoDaddy customer. Christopher joins the show to talk about this shift, plus: What community means in a world where we’re interacting with Alexa and Google Assistant How community fits into content marketing The things we can learn from Burning Man, which Christopher is a veteran of Our Podcast is Made Possible By… If you enjoy our show, please know that it’s only possible with the generous support of our sponsor: Higher Logic. Big Quotes “Working with and engaging with communities and community members and customers and prospects and employees is an ongoing, iterative, never-ending process, as opposed to a campaign.” -@ccarfi “[Content marketing for community means] being able to provide a platform for our community members to share their stories, whether they are on the blog, whether they are interacting in our online community that we have onsite, whether they are interacting with each other in other spaces like WordCamps, for example. Those are all different facets of that kind of community engagement and where community and content intersect, and the interesting stories, the things that are really engaging for customers and prospects, and really energizing for us, are hearing all of those great stories and making sure that we can help to really be an amplifier of those stories.” -@ccarfi “If the only metric that you’re looking at is first month sales from traffic that came in from Google via SEO and search, the results are just not going to be there, because it doesn’t work that quickly. If you look at the arc of the amount of time it takes, it’s three months, six months, nine months, in some cases, before a piece of content really starts to catch on. And I think community is the same sort of thing. “If you’re planting a garden and you want a whole bunch of great things for Thanksgiving in the fall, well, you don’t plant them in October.” -@ccarfi “Looking at things in a year-over-year type of frame, as opposed to week-over-week, is the place you need to get to really start to see, ‘Oh, wow, this investment [in community] – and it is an investment – it takes that long to really start to mature and start to get the benefits.'” -@ccarfi About Christopher Carfi Christopher Carfi heads up global content marketing for GoDaddy. Over his career, he spent nearly ten years as part of the advanced technology group at Andersen Consulting/Accenture; has headed up product, marketing, and product marketing groups, at a number of early stage companies; has been a startup founder; and was part of the early team at Ant’s Eye View, which was acquired by PriceWaterhouseCoopers. He joined GoDaddy in 2014. He holds a degree in computer science from Northwestern University and an MBA from Carnegie Mellon, is originally from Chicago and currently lives in Silicon Valley with his family. You can follow him on Twitter at @ccarfi. Related Links Sponsor: Higher Logic, the community platform for community managers Christopher on Twitter GoDaddy, where Christopher is director of content marketing, but was initially hired to lead community efforts Amazon Alexa-powered devices Community Signal episode with Maggie McGary, showcasing the program’s independence Community Signal’s new Patreon page Lee LeFever of Common Craft, who first introduced Christopher and Patrick Community Signal episode with Lee LeFever Managing Online Forums, Patrick’s book Wikipedia page for Swipp, where Christopher worked before GoDaddy, after spending most of his career on the agency side Bob Parsons, GoDaddy founder and former CEO Blake Irving, current GoDaddy CEO Andy McIlwain, who works in content and community at GoDaddy Community Signal episode with Andy McIlwain of GoDaddy Enom, the domain name registrar Patrick is tranfering away from GoDaddy Discount Domain Club, of which Patrick is a member Brad Williams, CEO of WebDevStudios Community Signal episode with Brad Williams GoDaddy Pro, aimed at web designers and developers who build and maintain websites for clients SmartLine, a GoDaddy service allowing businesses to create a second phone number GoCentral, a GoDaddy service that helps people to easily build a website Auguste Goldman, chief people officer at GoDaddy Steven Aldrich, chief product officer at GoDaddy GoDaddy Community WordCamp Central, where you can find out more about WordCamp, a community-organized series of events focused on WordPress HomePod, Apple’s new smart speaker x.ai, an AI-powered scheduling assistant, that Patrick thought was a real person at first Blade Runner, the 1982 movie featuring “replicants,” robotic androids that present as human Burning Man, an annual gathering that represents a “global community with citizens on six continents” GoDaddy Garage, one of their content marketing efforts   Transcript View the transcript on our website Your Thoughts If you have any thoughts on this episode that you’d like to share, please leave me a comment, send me an email or a tweet. If you enjoy the show, we would be grateful if you spread the word. Thank you for listening to Community Signal.

As business leaders, we often get so focused on the details of our company that we forget to step back and understand things from our customers’ perspective. As a result, we talk over our potential customers’ heads in our communication and marketing. Feeling confused, they take their business to another company -- not necessarily a better one, but one they understand. But when we learn how to communicate clearly, we stop confusing our customers and start connecting with them. On this episode of the Building a Story Brand podcast, Donald Miller sits down with Lee LeFever, the master of the explainer video, to share four practical strategies we can use to speak clearly, engage our customers, and grow our businesses. Get the worksheet that goes along with this episode at http://buildingastorybrand.com/30

message, communication, messaging, simplification   Episode Title: Simplify Your Message for Successful Communication - David Friedman URL: http://julieannsullivan.com/simplify-message-successful-communication-david-friedman   Have you given much thought to the way we communicate? If what we say or write isn’t understood, then what does it accomplish? My guest today can help! David Friedman is the author of Fundamentally Different. He runs High Performing Culture, which helps CEO’s be more intentional in their communication and simplification skills. He’s here to teach us about communication skills and how simplification might just be the key to getting your message across. Join us for this exciting episode! You won't want to miss it!   David’s Bio: David Friedman is the Founder and CEO of High Performing Culture, LLC (HPC). His company helps organizations to create, drive, and maintain high performing cultures, with a proven system that’s straightforward, practical, and easy to use. In the last 4 years alone, he’s led more than 200 workshops for more than 2500 CEOs. He also serves as a consultant to dozens of companies around the country.     What you’ll hear in this episode: David’s superpower: the ability to simplify complex topics so people can understand and use them Why do we communicate? To be understood How David tries to make things simple How to be better at simplification: Look at the world from another perspective Give information and explain how to “file” it The curse of knowledge (from Lee LeFever’s book) Taking the big picture view Rituals that can increase our simplification Why you need an intense awareness of how you communicate through writing and speaking How to use clear communication to build trust and increase sales         Interview Links & Other Resources   www.highperformingculture.com   Connect on Twitter Connect on LinkedIn Connect on Facebook Fundamentally Different - David's Book Additional Resources: David's Article on Culture By Design   David Recommends: The Art of Explanation   iTunes - Subscribe, Rate & Review  

Global Product Management Talk is pleased to bring you episode 068 of... The Everyday Innovator with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers.   About the Episode: Product managers must be effective communicators. We have ideas and product concepts to share, but the best idea will fall flat if not properly explained in terms our audience understands and appreciates. Further, if the idea is complicated, we have to find ways to make it easy to understand. This is the world that my guest, Lee LeFever operates in. He is the author of The Art of Explanation – Making Your Ideas, Products and Services Easier to Understand. In this interview, Lee shares the 3-step approach to explaining any product idea – the 3Ps of… planning,packaging, andpresenting.

Product managers must be effective communicators. We have ideas and product concepts to share, but the best idea will fall flat if not properly explained in terms our audience understands and appreciates. Further, if the idea is complicated, we have to find ways to make it easy to understand.   This is the world that […]

Product managers must be effective communicators. We have ideas and product concepts to share, but the best idea will fall flat if not properly explained in terms our audience understands and appreciates. Further, if the idea is complicated, we have to find ways to make it easy to understand.   This is the world that […]

In this episode, I chat with Lee Lefever founder and principal of Common Craft, a company known for making video explanations using a simple whiteboard and paper cut-out style known as Common Craft Style. Learn how you could be using explainer videos for explaining your app and helping the user onboarding experience.

Lee LeFever is the founder of Common Craft and author of The Art of Explanation. In 2007 he saw an opportunity to explain technology using short and simple animated videos. Since then his company inspired the explainer video industry, earned over 50 million online views and is now focused on helping others become better explainers.

Lee is the Founder of Common Craft and author of The Art of Explanation. Since 2007, Common Craft has won numerous awards, created explanations for the world's most respected brands and earned over 50 million online video views. Today Common Craft is a subscription service for educators.

Joe Krebs explores with Lee LeFever, creator of the common craft videos, how his widely known way of video creation could be used in the agile community.

Jochen (Joe) Krebs speaks with Lee LeFever about the creation of the common craft video movement, the production process and why these videos are such a great tool for explaining things. You will hear Lee speak about his influencers, the starting point of commoncraft.com and his near- and long-term vision for common craft video.

This episode is about better brand communication. Do you feel like customers have a difficult time "getting it" about your business? Then you may have an explanation problem. Lee Lefever is the voice behind all the Common Craft videos that changed how we explain things on the internet. His videos have had more than 50 million views. Lee is also the author of The Art of Explanation and he joins host Jay Ehret to discuss how to craft a better explanation for your business. Topics Discussed: What a good explanation is. What you should be communicating about your business. The curse of knowledge and how it hinders your brand. The formula for a good explanation. Is creativity necessary? How Common Craft got started. Are those Lee's hands in the videos? Get complete show notes on The Marketing Spot blog at: http://themarketingspot.com/2014/03/how-to-explain-your-business.html **Please review and rate this podcast in iTunes**https://itunes.apple.com/us/podcast/power-to-small-business-branding/id272405020?mt=2

9/16/13 Lee LeFever, founder of Common Craft. His work established the explainer video industry and he is the author of ''The Art of Explanation - Making Your Ideas, Products and Services Easy to Understand. His goal is to help others become better explainers and reduce those incorrect assumptions about your audience and customer base.

You can learn how to make better explanations from Lee LeFever of Common Craft Videos.

Lee LeFever is the founder of Common Craft and author of The Art of Explanation. In 2007 he saw an opportunity to explain technology using short and simple animated videos. Since then his company inspired the explainer video industry, earned over 50 million online views and is now focused on helping others become better explainers.

Luke, Andrew, Andy Haynes and Lee LeFever set out to bro it up but end up talking about things that make them really sad.

33voices interviews Lee LeFever, founder of Common Craft.

Lee LeFever is the founder of Common Craft and author of "The Art of Explanation," a book that dicsusses pretty much exactly what it says on the tin.

Click to Download Free MP3 Listen to MP3 in iTunes Art Heroes Review (in production) Ever since I saw the first Common Craft video RSS in Plain English, I've been a huge fan of their work. The brilliance of Common Craft videos is that they explain complicated ideas in simple...

Entrevista con Lee LeFever de Commoncraft, Internet de Ultra Alta Velocidad, Alan Wake, Tips para tus fotos digitales, Tim Burton y Alicia, GDGT.

[Show Notes Link]Direct Download Link | | Direct download link I ran around the apartment with my minidisc and microphone to record this one. Rebecca was preparing to head over to the island for the weekend with some of her family(girls only), so I followed her around while spouting off about various topics. I tore into a can of Guinness to find out what those things they put in there look like, we give our review on the Northern Voice conference that occurred last weekend, and give a roundup to the Vancouver Podcast Meetup that Mark Blevis, of the Canadian Podcast Buffet, put together last Sunday. Other hilarities included. Northern Voice 2007 John’s blog posts on NV07 Rebecca’s blog post on NV07 Lee LeFever – The World Is Not FlatTod Maffin – Inside the CBCJeremy LathamJordan BehanLipgloss and LaptopsClubside Breakfast TimeMark BlevisCanadian Podcast BuffetForeskin RadioSwimming Up Stream Music links (All tunes from the IODA Promonet) Download “Stay” (mp3) from “Relief; Not Escape”by TrainsleeperShameless Records Canada Buy at iTunes Music Store Buy at Napster Download “Alberta Blues” (mp3) from “The Good Intentions”by Nick PerreaultShameless Records Canada Buy at iTunes Music Store Buy at Napster Download “Everyone Has To Change” (mp3) from “Easy Life Club”by Easy Life ClubShameless Records Canada Buy at iTunes Music Store Buy at Napster Download “Centennial” (mp3) from “Sounds For Modern Living”by LeisureCoShameless Records Canada Buy at iTunes Music Store Buy at Napster Subscribe: RSS Podcast Feed Subscribe on iTunes © Copyright Creative Commons: Attribution-NonCommercial 4.0 International (CC BY-NC 4.0), RadioZoom (John Bollwitt)