Podcasts about nicaila

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Best podcasts about nicaila

Latest podcast episodes about nicaila

Side Hustle Pro
453: 9 Side Hustles You Can Start Today That Could Replace Your 9-5

Side Hustle Pro

Play Episode Listen Later Mar 14, 2025 36:15


Are you ready to finally take the leap and start your side hustle, but don't know where to start? This week we are outlining nine high-potential side hustles that can realistically scale to replace—or significantly supplement—your full-time income. Now these are not quick-fix ideas, these are long-term businesses that can bring you recurring revenue by leveraging automation tools (especially AI), and refining your marketing so clients find and trust you. Take it from someone who has built an entire brand on side hustling! In this episode I share:Nine unique and and high-profit side hustles that can fully replace your 9-5The side hustles former guests of Side Hustle Pro have had major success withWhy closing the gap between your ideas and actually starting is the key to your businessHighlights include:01:45 Cleaning services06:22 Faceless podcast07:57 Virtual assistant12:16 Social media marketing15:25 Short-form video editor 21:15 Podcast/YouTube channel manager22:30 AI integration specialist26:34 Corporate training and coaching29:40 Done-for-you service provider32:30 Why you should start nowCheck out episode 453 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeThis episode is brought to you by: Skillshare: Take Nicaila's class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.Links mentioned in this episodeSchedule a clarity call with Nicaila: https://sidehustlepro.co/start Jhanilka's Cleaning Business Episode: https://www.youtube.com/watch?v=KuN8j7YEDFg Kimberly's Corporate Training Episode: https://www.youtube.com/watch?v=A672riddr1E Nicaila's Instagram: https://www.instagram.com/sidehustlepro/ Nicaila's LinkedIn: https://www.linkedin.com/in/nicailamatthewsokome Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you're looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Hosted on Acast. See acast.com/privacy for more information.

Side Hustle Pro
450: How to Side Hustle With a Full-Time Job

Side Hustle Pro

Play Episode Listen Later Feb 19, 2025 25:46


Welcome back to the Side Hustle Pro podcast, your headquarters for turning passion projects into profitable businesses! I'm Nicaila, and today we're talking about how to find (and protect) the time you need to build your side hustle. I get it: Working a full-time job, juggling family commitments, and trying to live your life can make your side hustle goals feel impossible. But trust me, it's not. I used to think I had zero free hours, but as soon as I did a reality check, I found pockets of time I could reclaim. Here's how you can do the same.In this episode I share about:The time you're losing and how to identify your top time wastersThe 3-Step Hustler's Time Plan: how to maximize your timeHow to build a system and schedule that work for youHighlights include: 00:00 Intro01:45 Identify your biggest time traps06:42 Reclaim your time12:35 Power hour: get more done in less time16:15 Leverage your days off18:30 Protect your side hustle hours21:20 Choose a schedule that fits your life23:40 Final thoughts and recapCheck out episode 450 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeThis episode is brought to you by: Skillshare: Take Nicaila's class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.Links mentioned in this episodeNicaila's Website: https://sidehustlepro.co/Nicaila's Instagram: https://www.instagram.com/sidehustlepro/ Nicaila's LinkedIn: https://www.linkedin.com/in/nicailamatthewsokome Brown Ambition Podcast: https://brownambitionpodcast.com/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you're looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoSide Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Side Hustle Pro
449: How to Turn Your Skills Into a Side Hustle

Side Hustle Pro

Play Episode Listen Later Feb 12, 2025 22:13


Always wanted to start a side hustle but didn't know what industry to try? This week I'm breaking down the exact process of identifying the skills you do effortlessly and turning them into a profitable side hustle. In this episode I share:How to pinpoint the skills hiding in your “blind spot”The importance of surveying your network to confirm your strengthsDifferent service-based ideas you can launch todayHow to validate your offers quickly and start getting paid soonerHighlights include:00:00 Intro02:00 Three key steps05:30 Monetizable skills09:30 How to get paid sooner, not later15:00 Actionable homeworkCheck out episode 449 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeThis episode is brought to you by: Skillshare: Take Nicaila's class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.Links mentioned in this episodePortia Obeng SHP episode: https://youtu.be/4qkgObsQ7pA?si=BySviTQaeTqgVa01 Nicaila's Instagram: https://www.instagram.com/sidehustlepro/ Nicaila's LinkedIn: https://www.linkedin.com/in/nicailamatthewsokome FREE Survey Template: https://sidehustlepro.lpages.co/side-hustle-survey/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you're looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoSide Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Side Hustle Pro
448: Breaking My Own Glass Ceiling

Side Hustle Pro

Play Episode Listen Later Feb 5, 2025 51:46


This week we're changing it up and I'm sitting in the guest chair. In this special “podcast swap” episode of Side Hustle Pro, I'm sharing an interview from the podcast To Tell You The Truth with host—and Podcast Moguls student—Brittany Sharpton. We dive into the concept of self-imposed barriers and how they can prevent entrepreneurs, especially Black women, from realizing their full potential. In this episode I share:My journey to reclaiming my power in spaces where Black women aren't usually empowered- and why I'm constantly reminding myself that I'm that girlSteps to take to combat the fear and negative self-talk that often creep inWhat feeds my soul and the lessons I'm learning every day- even as a seasoned entrepreneur Insights from my Podcast Moguls course and how I've seen Brittany grow after being a student Highlights Include:00:00 Intro03:30 From corporate to entrepreneur 09:55 The importance of having a side hustle 11:45 Overcoming biases17:30 How to show up as a working mom22:00 Getting your mojo back 27:15 Overcoming the limitations of the patriarchy37:04 Tips to feed your soul41:15 Beating fear and imposter syndromeCheck out episode 448 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeBrittany's Instagram: https://www.instagram.com/britthappenshq/ To Tell You The Truth Pod: https://www.instagram.com/totellyouthetruthpod/ Nicaila's Instagram: https://www.instagram.com/sidehustlepro/ How To Make Money Podcasting Course: https://sidehustlepro.lpages.co/your-first-1000-downloads/ Management Leadership For Tomorrow: https://mlt.org/ Mel Robbins Podcast, Let Go of Negative Thoughts: https://www.melrobbins.com/podcasts/episode-198 Jen Sincero's Book: https://jensincero.com/ Walk Through Fire: https://www.amazon.com/Walk-Through-Fire-Memoir-Triumph-ebook/dp/B0BXM51HXN Get Good With Money: https://getgoodwithmoney.com/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Hosted on Acast. See acast.com/privacy for more information.

Side Hustle Pro
444: Five Steps to Finally Launch Your Side Hustle

Side Hustle Pro

Play Episode Listen Later Jan 8, 2025 36:06


We're kicking off this new year by welcoming new and returning listeners to Side Hustle Pro with a reminder that it's never too late—or too early—to pursue a side hustle. Inspired by an email from a listener, I was reminded that my focus on Black women entrepreneurs still resonates with a wide audience, proving that clarity in your target listener doesn't exclude anyone else who might benefit.In this episode I share the five areas of focus for starting or growing your business in 2025:Get clear on your main priority Choose a channel to showcase your expertiseOrganize your content (you likely have more than you realize!)Trust yourself to figure things out, even when you get stuckInvest in education and resources that level up you and your businessHighlights include:00:00 Intro03:00 Uplifting women entrepreneurs 05:00 Setting goals for the year10:30 Five areas of focus for 202518:00 The power of sharing your journey23:00 Overcoming content overwhelm29:00 Trusting yourself and investing in growth35:00 Master The Gram Challenge Check out episode 444 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeThis episode is brought to you by: Master The Gram Challenge: In this 5-Day Master The Gram Challenge, I'll teach you the exact steps I used to grow my Instagram to over 95K followers, launch a hit podcast, launch digital programs, quit my job to work for myself, and make multiple SIX-figures as a successful entrepreneur. Sign up here: https://sidehustlepro.co/masterthegramLinks mentioned in this episodeMaster The Gram Challenge: https://sidehustlepro.co/masterthegramNicaila's Instagram: https://www.instagram.com/sidehustlepro/ Nicaila's LinkedIn: https://www.linkedin.com/company/sidehustlepro Nicaila's Website: https://sidehustlepro.co/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you're looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Hello Monday with Jessi Hempel
Nicaila Matthews Okome on building your side hustle

Hello Monday with Jessi Hempel

Play Episode Listen Later May 1, 2023 37:57


These days a lot of people seem to be pursuing a second career right alongside the first. They're side hustling. To learn more about how successful side hustlers are making it work, this week, we hear from Nicaila Matthews Okome. Nicaila is a social media strategist and the host of the popular entrepreneurship podcast, Side Hustle Pro. Her show features tips, advice and interviews with Black women entrepreneurs who've transformed their own side hustles into impressive gigs. In this conversation with host Jessi Hempel, Nicaila traces her career journey, shares what learned while building up her side hustle into a full-time endeavor, and offers tips and advice for anyone looking to test the waters of a potential new business or venture by side hustling. Follow Nicaila Matthews Okome on LinkedIn, and check out her podcast Side Hustle Pro. Follow Jessi Hempel on LinkedIn and order her debut memoir.  Join the Hello Monday community: Subscribe to the Hello Monday newsletter, and join us on the LinkedIn News page for Hello Monday Office Hours, Wednesdays at 3p ET.  Join our new LinkedIn group for Hello Monday listeners and continue this week's conversation here: https://lnkd.in/hellomondaygroup

Millennial Money
Build A Side Hustle Empire This Year with Nicaila Matthews Okome

Millennial Money

Play Episode Listen Later Jan 18, 2023 32:44


Are you ready to build a side hustle empire this year? It's a fact, side hustling has been around for centuries. Whether it's investing in real estate or building a business or flipping houses there are a ton of ways to side hustle. The idea of making extra or passive income is in fact one of the key pillars of wealth building. So the side hustle is here to stay. The trick is to figure out how to make money with your side hustle. Enter Nicaila Matthews Okome. You may know her as the host of the Side Hustle Pro podcast or her course Podcast Moguls. In this special reboot episode, Nicaila is sharing her secrets to build a side hustle empire. You'll learn how to make money with your side hustle, side hustle secrets, why some side hustles fail and how to avoid that happening, and how to find the right side hustle for you.LINKSSide Hustle Pro podcastPodcast Moguls courseHow to Easily Create a BudgetBudget the Right Way episodeBudgeting Sucks, No One Has a Plan, But You Can episodeGet a Life You Love on a Budget You Can Afford episodeSPONSORSThanks to Masterworks for sponsoring the show. To get priority access go to masterworks.art/mymoney. Thanks to ShipStation for sponsoring the show. Go to ShipStation.com today and sign up with promo code MYMONEY for a FREE 60-day trial.Thanks to HelloFresh for sponsoring this show. Go to HelloFresh.com/mymoney21 and use code mymoney21 for 21 free meals plus free shipping.LEAVE US A REVIEWLeave us an honest rating and review, pretty please. Head to the podcast player you're listening to this episode in to leave us a review or you can click here to leave a review for Everyone's Talkin' Money podcast on Apple Podcasts. Love this episode. Share it with a few friends so they can learn these valuable money concepts as well. Be sure to FOLLOW and SUBSCRIBE to never miss an episode!GOT A QUESTION?Have a Shannah Shares question? Submit your question here https://bit.ly/shannahsharesMORE MONEY TIPSFollow Me on Instagram for more money tips and behind-the-scenes information https://www.instagram.com/shannahgameFREE GUIDES + RESOURCESDownload our FREE Top 25 Episode GuideDownload a FREE BONUS podcast episode 5 Minutes to Unlock a New Money MindsetWant to be featured on a Budget Rescue monthly podcast episode? Just head over to this short form and leave me a message. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

She Did That.
Scaling From Side Hustle to Main Hustle with Nicaila Matthews Okome

She Did That.

Play Episode Listen Later Jun 20, 2022 40:35


This week's guest is Nicaila Matthews Okome, host of the “Side Hustle Pro." podcast. She is a Jamaican born, Bronx bred marketer and side hustler turned full-time podcaster and entrepreneur.  Her commitment to helping other multi-passionate side hustlers find their voice and share their message with the world is unmatched. Listen in as Nicaila joins us to talk about getting the confidence to follow your passion, how to turn that passion into profit, and when you'll know if the side hustle life is for you. Come out and shop the She Did That. pop-up boutique at the Beverly Center on June 22nd and 23rd from 10a - 8p. Get to know new Black women-owned brands and support some of your favs as part of Emerge in Color curated by Maison Black and The Black Fashion Movement. RSVP to see the screening of "She Did That. Short Stories" Produced by Dear Media

Dreams In Drive
308: Embracing A New Normal: The Road To Becoming A Side Hustle Pro w/ Nicaila Matthews Okome

Dreams In Drive

Play Episode Listen Later May 9, 2022 57:51


Back in the guest chair is Nicaila Matthews Okome, founder and host of the critically acclaimed Side Hustle Pro podcast. Much has changed since we first checked in with Nicaila on episode 99 in 2017. Nicaila opens up about her #dreamdriving journey and all the new stops she's been on over the past years. From growing her business and brand, having her first live show to becoming a mother during the height of the global COVID-19 pandemic and having life change as she knew it - Nicaila has truly had to adjust to all that comes with her many "new normals." She opens up about the principles and mindset that have helped steer her on this new leg of #dreamdriving and gives her expert tips on how you can also continue down the path of seeking excellence and mastery as you put your dreams in motion. More about Nicaila: Nicaila Matthews Okome is the Founder of Side Hustle Pro, LLC, a podcasting and media company that shines a light on untold narratives. In 2016, Nicaila debuted the Side Hustle Pro podcast, the first and only podcast to spotlight bold, Black women entrepreneurs who have scaled from side hustle to profitable business. The podcast has been featured on the TODAY show, named to the Podcast Hall of Fame, amassed over 7 million downloads and a loyal social media following of aspiring entrepreneurs. Nicaila is also the Founder of Podcast Moguls, a podcaster accelerator program for independent podcasters. Within Podcast Moguls, Nicaila works intensively with emerging podcasters to create and launch their hit podcasts, grow their influence through targeted social media marketing, and build a profitable business through podcasting. Born in Jamaica and raised in the Bronx, Nicaila is an alumna of the University of Pennsylvania (BA) and the University of Michigan (MBA). Her professional experience spans digital marketing, ad sales and social media strategy for NPR, Google, MTV Networks and more. Find her on Facebook, Twitter, and Instagram at @sidehustlepro or visit SideHustlePro.co. SHOP THE DREAMS IN DRIVE STORE: http://www.dreamsindrive.com/shop SUPPORT DREAMS IN DRIVE: http://www.dreamsindrive.com/donate BROWSE THE BOOKSTORE:http://www.dreamsindrive.com/bookstore SIGN UP FOR OUR WEEKLY NEWSLETTER - THE KEYS: http://www.dreamsindrive.com/join FIND NICAILA ON:  Instagram: @sidehustlepro FIND RANA ON SOCIAL: Instagram: http://instagram.com/rainshineluv Twitter: http://twitter.com/rainshineluv FIND DREAMS IN DRIVE ON:Instagram: http://www.instagram.com/dreamsindrive Twitter: http://twitter.com/dreamsindrive Web: http://www.dreamsindrive.com

Journey To Launch
Episode 247: How To Become A Side Hustle Pro With Nicaila Matthews Okome

Journey To Launch

Play Episode Listen Later Dec 15, 2021 59:39


Nicaila Matthews Okome, founder of Side Hustle Pro, a podcasting and media company that shines a light on untold narratives, joins the podcast to discuss how she has become a boundary- breaker and trailblazer in the podcasting and entrepreneur space. In 2016, Nicaila debuted the Side Hustle Pro Podcast, the first and only podcast to spotlight bold, Black Woman entrepreneurs, who have scaled from side hustle to profitable business. In this episode, we're going to talk all about Nicaila's journey and how she became who she is today as a full time podcaster and entrepreneur.  If you're a full time employee looking to make extra money or potentially turn your side hustle into a full-time gig, this episode is for you! In this episode we discuss: The passion and mission behind Side Hustle Pro  Nicaila's career history and how she  was able to get her MBA to elevate her career Entrepreneurship misconceptions + how calculated risk taking is key How to practically stop comparing yourself to your peers + more Other related blog posts/links mentioned in this episode: Podcast Moguls Course Goal Getter Course The Consortium  To Listen to the Learn to Trade As A Side Hustle To Reach Your Financial & Life Goals FREE Audio Training with Teri Ijeoma by clicking here. Join The Weekly Newsletter List Leave me a voicemail– Leave me a question on the Journey To Launch voicemail and have it answered on the podcast! Watch me on News12  Watch my latest segments on News12 YNAB –  Start managing your money and budgeting so that you can reach your financial dreams. Sign up for a free 34 days trial of YNAB, my go-to budgeting app by using my referral link. Connect with Nicaila: Website Podcast Instagram: @sidehustlepro Twitter: @sidehustlepro Facebook: @sidehustlepro TikTok: @sidehustlepropodcast Connect with me: Instagram: @Journeytolaunch Twitter: @JourneyToLaunch Facebook: @Journey To Launch Join the Private Facebook Group Join the Waitlist for My FI Course Get The Free Jumpstart Guide

Millennial Money
Do These Simple Steps to Create Your Profitable Side Hustle with Nicaila Matthews Okome

Millennial Money

Play Episode Listen Later Oct 15, 2021 33:07


There are two ways to fix your budget. The first way is to save more money. The second way is to make more money. That's where side hustle's come in. Whether it's to earn a few extra bucks or to transition to a new career, side hustle's are a great way to better your money situation. Take it from our guest, Nicaila Matthews Okome. You may know her as the host of the Side Hustle Pro podcast or her course Podcast Moguls. In this episode, Nicaila is sharing her secrets to build a side hustle empire, why some side hustles fail, and how to find the right side hustle for you.LinksSide Hustle Pro podcastPodcast Moguls courseHow to Easily Create a BudgetBudget the Right Way episodeBudgeting Sucks, No One Has a Plan, But You Can episodeGet a Life You Love on a Budget You Can Afford episodeEpisode SponsorsMasterworks.io is the only platform that lets you invest in multimillion-dollar paintings by icons like Basquiat, Banksy, and Harring without breaking the bank. To get priority access to their offerings go to http://www.masterworks.com/mymoney. Go to http://www.shopify.com/mymoney for a FREE fourteen-day trial and get full access to Shopify's entire suite of features.Right now, my listeners can get a bonus of $25 in crypto after you make your first purchase with BlockFi's Bitcoin Rewards Credit Card, when you sign up at blockfi.com/MYMONEY.Make it the year you finally cross life insurance off your list, and get protection for your loved ones. Go to http://www.policygenius.com and get started. You could save 50% or more by comparing quotes and start the new year with one less thing to worry about.FOLLOW & SHARELove this episode? Share it with a few friends so they can learn these valuable money concepts as well.Be sure to FOLLOW and SUBSCRIBE to never miss an episode bit.ly/millennial-money Sign up for my weekly Let's Talk Money email newsletter https://bit.ly/letstalkmoneyemail Shannah Shares: Community Q&AHave a Shannah Shares question, submit it here https://www.mmoneypodcast.comFollow Me Here for More Money TipsShannah on Twitter https://twitter.com/shannahgameShannah on Instagram https://www.instagram.com/shannahgame/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Gettin' Grown
Keep On Truckin Bay-Bay (feat. Nicaila of Side Hustle Pro)

Gettin' Grown

Play Episode Listen Later Sep 28, 2021 114:03


Jade and Keia welcome Nicaila of 'The Side Hustle Pro' podcast to the kitchen table for an honest discussion on entrepreneurship, the realities of building a business, and things to think about if you're considering stepping into the wonderful world of side hustles. Learn All About Nicaila and all of her Side Hustles https://www.sidehustlepro.co/ https://www.instagram.com/sidehustlepro/ https://www.youtube.com/watch?v=Pt5bMYT4mUI Shout Out To My Sis: http://kerinfindsherbeat.com/ https://www.instagram.com/s.w_rattray/ Support the Show: Celebrate your legacy. Invest in the future. Together, we are Black Beyond Measure. Visit Target.com/BlackBeyondMeasure to learn more. Staples Connect brings school supplies in a year when we need it most! They're ready to fill any list with a store full of great deals. Visit your local store or staplesconnect.com for inspiration Neutrogena, a dermatologist recommended brand, has the skincare goals covered with their Hydro Boost facial care line. The Neutrogena Hydro Boost line can be purchased at every major retailer. Start your hydration journey today at Neutrogena.com/hydroboost. Get your own workout hair routine today with 15% off your first purchase. Visit Mysunday2sunday.com and use code Grown. From the yard to the end zone, and the classroom to the frat house, Xfinity has the HBCU experience covered. Xfinity, it's the ultimate in Black Storytelling. Order ahead on the McDonald's App and get two of your faves for just six bucks. Price and participation may vary. Single item at regular price. Limited time offer. https://gettingrown.co/ Email: GettinGrownPodcast@gmail.com Twitter: @GettinGrownPod IG: @GettinGrownPod Facebook: www.Facebook.com/GettinGrownPodcast

Side Hustle Pro
245: Side Hustle Progress Report: Nicaila TV YouTube Lessons, Growth, Struggles, and more!

Side Hustle Pro

Play Episode Listen Later Apr 7, 2021 28:30


I know you’re probably wondering, how’s Nicaila TV going, right?! If you didn’t know, I have a YouTube channel where I post videos about natural hair, lifestyle, and beauty content. I’m already one month in, and I wanted to give you all a little update on how things are going since my channel launched on March 1. For the first time in a while, I gave myself the freedom to do something fun, again, and didn’t put pressure on myself with creating videos (or even to monetize). This was the start of expanding what I’m known for beyond podcasting, and I actually love doing YouTube! It’s my TV show, and anything goes. This side hustle has also given me insight into what I see myself doing in the future (more on that in the episode). In this episode, I’m sharing all that I’ve learned in a short amount of time of doing YouTube, and giving you insight into why I think it’s way harder than podcasting, and how I’ve gotten videos with over 1K views! Listen to this episode on Apple Podcasts, Spotify This episode is brought to you by: Skillshare Explore your creativity at Skillshare.com/hustle and get a free trial of Premium Membership Design HillPrint Shop is an easy-to-use platform just for you! Go to designhill.com/printshop to give life to your designs. Links mentioned in this episode Nicaila TV YouTube Episode 231: How to Decide What Your Side Hustle Should Be in 2021 Episode 232: Just Do It! Don’t Procrastinate, Start Your Side Hustle This Year Episode 233: How to Overcome Doubt and Move Forward With Your Side Hustle Episode 234: Side Hustle Success in 3 Steps Episode 235: No More Excuses, It’s Time to Act on Your Side Hustle Idea Ring Light Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro

TED Talks Business
This is the side hustle revolution | Nicaila Matthews Okome

TED Talks Business

Play Episode Listen Later Mar 22, 2021 12:19


We’re seeing more and more full-time work replaced with part-time jobs, contract work, side gigs. “The term side hustle just seems to fit with this ethos where people are putting together a few different things to make a living,” says Nicaila Matthews Okome. Nicaila is the host of Side Hustle Pro, a podcast that spotlights Black female entrepreneurs. And in this talk she introduces us to the entrepreneurial spirit inside today’s side hustle revolution. Is a side hustle right for you? How do you decide what it should be? Stick around after the talk, for a little guidance from Corey and Modupe.

black revolution side hustles side hustle pro nicaila matthews okome nicaila
Side Hustle Pro
239: My New Side Hustle Is Here! Nicaila TV is LIVE on YouTube

Side Hustle Pro

Play Episode Listen Later Mar 1, 2021 4:46


Hey Guys, I'm excited to announce that my new side hustle is here. That's right, my new YouTube channel is live: https://www.youtube.com/c/nicailatv Check it out and like and subscribe!

Journey To Launch
147- Your Favorite Podcasters Talk Money w/ Rana Campbell (Dreams in Drive), Dr. Joy Harden Bradford (Therapy For Black Girls), Nicaila Matthews Okome (Side Hustle Pro) & Art Steele (InkSecure)

Journey To Launch

Play Episode Listen Later Apr 1, 2020 66:09


I am excited to bring with you a real and honest conversation about money featuring my fellow amazing podcast sisters, Rana Campbell (host of the Dreams & Drive podcast), Dr. Joy Harden Bradford (host of the Therapy for Black Girls podcast), Nicaila Matthews Okome (host of the Side Hustle Pro podcast) and Art Steele (host of the Inksecure podcast). We chat about all things money; how our childhood with money shaped how we handle money today, our money hang-ups, money goals and so much more.  In this episode you’ll learn: How my guest say their upbringing with money impacts them today The importance of of a financial plan  Tips to handle your money as an entrepreneur How to follow your “dreams” and be financially responsible If you should follow your passion or the money plus so much more  Check out today’s sponsor of the podcast Empower. Save more with Empower plus get $5 when you use the code JOURNEY at sign up. Other related blog posts/links mentioned in this episode: Check out Empower’s article on How to get financial relief from the coronavirus outbreak here Get the Free Journeyer Jump Start Guide here Check out the other tools that help me with my finances and business here. Check out the Journey To Launch Podcast index here which categorizes all of the Journey To Launch podcast episodes by subject. Now you can binge on your favorite topics or type of episode. Join The Weekly Newsletter List Leave me a voicemail– Leave me a question on the Journey To Launch voicemail and have it answered on the podcast! Watch me on News12  Watch my latest segments on News12 YNAB –  Start managing your money and budgeting so that you can reach your financial dreams. Sign up for a free 34 days trial of YNAB, my go-to budgeting app by using my referral link. Connect with Rana: Rana Campbell helps individuals shine in their professional and personal lives so they can live a more purposeful life. She is also the founder of Dreams In Drive, a podcast geared towards creatives and lifestyle entrepreneurs who want to learn how to take their dreams out of “park” and into “drive.” Each week, she talks with successful creative and lifestyle entrepreneurs who share their personal stories and the keys to success.  Website Instagram: @DreamsinDrive Twitter: @DreamsinDrive Facebook: @DreamsinDrive Yotube Connect with Dr. Joy: Dr. Joy Harden Bradford is a licensed psychologist, speaker, and the host of the wildly popular mental health podcast, Therapy for Black Girls. Her work focuses on making mental health topics more relevant and accessible for Black women and she delights in using pop culture to illustrate psychological concepts. She has been featured in O, The Oprah Magazine, Forbes, Bustle, MTV, Huffington Post, Black Enterprise, Refinery29, Teen Vogue, and Essence.  Website Instagram: @TherapyforBlackGirls Twitter: @Therapy4bgirls Facebook: @TherapyforBlackGirls Connect with Nicaila: Nicaila Matthews Okome is the creator and host of the Side Hustle Pro Podcast. She started Side Hustle Pro as a side hustle and now it’s her full time gig. Through the powerful stories shared on this show and the courage to launch her own initiatives, she was able to quit her own job in December 2017.  Now she works with emerging podcasters in my Podcast Moguls accelerator to create and launch their own podcasts, grow their influence through targeted social media marketing, and build a profitable business. Dive into Nicaila’s podcast on her website or follow her on social media (Twitter, Facebook, Instagram). Website Instagram: @SideHustlePro Twitter: @SideHustlePro Facebook: @SideHustlePro Connect with Art: Art Steele is a business and intellectual property lawyer for creatives and entrepreneurs.  She helps you use the law to grow your business. Art has been practicing law for over 8 years, and spent the first five years of her legal career as a tax lawyer helping multi-millionaire companies restructure their business, protect their digital content, and develop complex tax strategies. Art has a dynamic podcast called Inksecure Podcast, a legal podcast focused on creating wealth from the fine print.  Website Instagram: @ArtSteele_esq Twitter: @ArtSteele_esq Connect with me: Instagram: @journeytolaunch Twitter: @JourneyToLaunch Facebook: Journey To Launch Join the private Facebook Group Join The Money Launch Club  Jumpstart Guide

Millennial Money
How to Build a Side Hustle Empire with Nicaila Matthews Okome

Millennial Money

Play Episode Listen Later Feb 18, 2020 38:47


It's a fact, side hustling has been around for centuries. Whether it’s investing in real estate or building a business or flipping houses there are a ton of ways to side hustle. The idea of making extra or passive income is in fact one of the key pillars of wealth building. So the side hustle is here to stay.The trick is to figure out how to make money with your side hustle. Enter Nicaila Matthews Okome. You may know her as the host of the Side Hustle Pro podcast or her course Podcast Moguls. In this episode, Nicaila is sharing her secrets to build a side hustle empire.What You'll LearnHow to make money with your side hustleSide hustle secretsNicaila's story of side hustling her way into a top-rated podcast and businessWhy some side hustles failHow to find the right side hustle for youLinksSide Hustle Pro podcastPodcast Moguls courseHow to Easily Create a BudgetBudget the Right Way episodeBudgeting Sucks, No One Has a Plan, But You Can episodeGet a Life You Love on a Budget You Can Afford episodeSUBSCRIBE & SHAREWant to be the first to know when new episodes are released? Click here to subscribe in iTunes! IT’S FREE!Go behind the scenes of the podcast and sign up for our free monthly emails.Ask ShannahHave an Ask Shannah question, submit it hereGet SocialShannah on TwitterShannah on Instagram

Side Hustle Pro
174: Ask Nicaila Anything: How I pay taxes, My biggest challenges getting started and more!

Side Hustle Pro

Play Episode Listen Later Nov 21, 2019 50:11


I’m in the guest chair this week answering your questions!  Listen on Apple Podcasts, Soundcloud, Stitcher, Spotify.  Gusto Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp.  Links mentioned in this episode  Podcast Moguls   How To Write a Killer Cold Email  Arsha Jones’s Side Hustle Pro episode  Therapy for Black Girls: Why Do We Procrastinate?  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro

The Influencer Podcast
How to Side Hustle to Success with Nicaila Matthews Okome

The Influencer Podcast

Play Episode Listen Later Oct 23, 2019 28:51


WHAT YOU’LL LEARN: In today’s Influencer Podcast episode, Nicaila shares what the most intimate form of media is when connecting with your audience, how to juggle a full time job and your side hustle (and the emotions that come with doing that) and the key to really owning your time as a side hustler. She also dives into the details on her ‘12-week sprint’ method of getting stuff done effectively.   For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfluencerpodcast.com. And don’t forget to snap and post a photo while listening to the show and tag me (@julssolomon)!   One more thing! Make sure you subscribe to the podcast to stay up-to-date on the latest influencer insights and strategies.

Depth & Candor
How to Side Hustle Like a Pro with Nicaila Matthews Okome

Depth & Candor

Play Episode Listen Later Sep 16, 2019 42:11


SHOW NOTES Welcome to Depth & Candor, the podcast that explores how change-makers of color define and live out their purpose through their careers, side hustles, and entrepreneurial contributions. Today, I’m talking to Nicaila Matthews Okome, who is the Creator and Host of Side Hustle Pro podcast, the first and only podcast to spotlight bold, black women entrepreneurs who have scaled from side hustle to profitable business. She is also the Founder of Podcast Moguls, a podcasting accelerator program that shines a light on untold narratives.    THIS EPISODE IS FOR YOU IF YOU ARE CURIOUS TO LEARN: How she used her side hustles to help her identify a career path  How she stayed consistent with her side hustle while she was working at NPR How she quit her job to work on her podcast full-time     SKILLSHARE: This episode is brought to you by Skillshare, an online learning platform. Use promo code “DEPTHANDCANDORFREE”  to two free months on Skillshare.     RESOURCES:   Goal Getter Action Plan One of the most profound lessons she learned was from Jaqueline Monaluchi - check out the episode here. ColorNoir app (iOS + Android) Podcast Moguls SideHustlePro.co   CONNECT WITH NICAILA: Instagram: @sidehustlepro  Twitter:@sidehustlepro  Facebook:@sidehustlepro     CONNECT WITH ME: Subscribe to the weekly newsletter on Depthandcandor.com/subscribe Instagram: @Depthandcandor Facebook: Depth and Candor Depth & Candor is now on Spotify, iTunes, & Stitcher

Hack the Process: Mindful Action on Your Plans
Paradigm Shifts, Accessibility, Workplace Sabotage, and More in Process Hacker News

Hack the Process: Mindful Action on Your Plans

Play Episode Listen Later Aug 8, 2019 4:19


Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got paradigm shifts, accessibility, workplace sabotage, and more. For all the links, check out the show notes: https://www.hacktheprocess.com/paradigm-shifts-accessibility-workplace-sabotage-and-more-in-process-hacker-news/ Enjoy! Events For the upcoming Thinkers50 2019 Awards, Steve Goldbach, Tiffani Bova, Christian Terwiesch, and Safi Bahcall have all been shortlisted. Congratulations! Media RVN TV Women in Business from RadioVision Network puts the spotlight this week on Kesha Moore, who spoke about her life, health, career, and how she went about building her business, Life in Focus Coaching. Stopping sabotage in the workplace is not easy, and according to Joy Wiggins and Kami Anderson, many times it’s women tearing other women down when they should be lifting each other up. Kami and Joy discuss the importance of female unity on the Central Valley Business Times Podcast. It’s the third year of Side Hustle Pro, the podcast hosted by Nicaila Matthews-Okome, and for the anniversary episode, Nicaila breaks down the five lessons she’s learned while running and growing her business. Looking for great employees can be costly and time-consuming, but Omar Zenhom wants to help you out by sharing 5 ways to save when hiring on a new episode of the $100MBA Show. Writing There is a lot of value in designing products for accessibility and inclusivity, and Andi Galpern underscores them in her new article for Adobe. SaaStock has posted a list of the wonder women of revolutionary SaaS growth and marketing, in which you’ll find a couple of Hack the Process guests, Tara Hunt and April Dunford. Writer’s block can be a painful and unavoidable trap for novelists, so Tom Corson-Knowles has put together a list of 70 writing prompts to give you some writing inspiration whether your genre is fantasy, thrillers, or mystery. According to LeadBoxer’s Ultimate Guide to LinkedIn Lead Generation, B2B companies who use LinkedIn for lead generation should consider trying LeadFuze, co-founded by Justin McGill, as an improved version of LinkedIn’s Sales Navigator tool. Recommended Resources In the new episode of The GaryVee Audio Experience, Gary Vaynerchuk has a conversation with YouTube’s Head of Culture and Trends, Kevin Alloca, about making better videos. Gary has been mentioned in Hack the Process interviews with Malek Banoun, Tara Hunt, and Zack Friedman. Ray Dalio, who was mentioned by Ricky Yean, writes about his observations on the paradigm shifts that have influenced the marketplace over the years, and how it’s essential for business investors to identify and navigate through them to maintain success. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Living Corporate
89 : Physical Wellness (w/ Joe Price of GUS)

Living Corporate

Play Episode Listen Later Jul 2, 2019 19:35


Zach sits down with Joe Price, the co-founder and general manager of Grown Up Sports, to talk about GUS Leagues, and Joe shares a few physical wellness tips for professionals, particularly people of color.Check out GUS Leagues!Read the articles mentioned on the show:Why Your Chair Might Be Killing YouOffice Exercise: Add More Activity to Your WorkdayThe Future of Wellness at WorkThe Future of Employee WellnessTRANSCRIPTZach: What's up, y'all? It's Zach, and you're listening to Living Corporate. Now, look, Ade and I have had several guests on the Living Corporate platform. We've had, you know, celebrities, musicians, authors, CEOs, but we haven't had my brother on the show. In fact, to be more specific, we haven't had my brother-in-law on the show, okay? And today we actually have a special guest, Joseph Price. Joe, what's up, man? How are you doing?Joe: Hey. I'm doing well, Zach. Zachary. How are you?Zach: I'm doing great, man. So look, today we're talking about wellness, and I think it's just a really great fit for you to be the guest to talk about wellness because of your background, your current passions, and just your level of expertise in physical and personal health. I mean, I'm not saying that you're, like, a doctor, but I'm saying, like, you got--you know what I'm saying? You've got some credentials.Joe: I am not a doctor, that is correct. [laughs] Yeah, thanks for having me. I'm happy to chat a little bit about what I do and my experience in the space.Zach: Man, that sounds awesome. So look, without further ado, why don't you tell us a little bit about yourself?Joe: So for the sake of the podcast professionally, I own and operate an organization called GUS Leagues, which stands for Grown Up Sports Leagues. We're an adult sport and social club. We're based in Houston, Texas. Adult sport and social club means we essentially facilitate sports leagues, tournaments, some corporate wellness and other fun activities around town. So a little bit of sport, a little bit of social, and that's what I do by profession.Zach: That's awesome, man. So look, as you've already alluded to and as I said at the top, we're talking about physical wellness for corporate professionals. Let's talk a little bit about what physical wellness means to you. And I recognize that's a very broad statement, so, you know, you can take that and kind of wax poetic however which way you want.Joe: Yeah. So physical wellness obviously can be pretty broad. What drew me to the space specifically is that I'm into team sports. It's what I've done for fun. I've fostered community throughout my childhood, adolescence, and adult life, and I think that type of engagement is still something that people should do as they get older, and it's a good way to connect with other adults that sometimes can be a useful way to connect outside of just happy hours, drinking, getting dinner. You know, there's a way that you can improve yourself and still connect with people as an adult, and that's been a good way for me and something that I promote to our companies, to our friends, and how I personally connect with people. So that's the part that speaks to me about what we do. I still think it's very important--a good way for people to connect, period.Zach: Man, nah, straight up, and you're absolutely right that every time--well, let me not say every time, right? You don't want to speak in absolutes, but more often times than not, especially in consulting, when you talk about kicking it with somebody or, like, doing something fun, it often revolves around getting a drink, getting something to eat, right? Especially in consulting. They talk about, like, the consulting 15, right? Like, you pick up weight just traveling and eating out all of the time, and so I think that you're 100% right that finding other avenues to connect and build relationships as opposed to kind of, like, staring down a plate of food or staring in-between a bottle. So let's talk a little bit more about Grown Up Sports, right? Like, what's the story behind the company? Why the name? All of that. Just talk to us a little bit about it.Joe: As I alluded, we do grown up sports, and I--we'll just give you a little bit of background about how we even came to call ourselves that, 'cause I find the story interesting. We--me and my business partner, John, started this company about seven years ago. I know John because we both played intramurals at the University of Texas in Austin. That's where we went to undergrad. He worked for RecSports, was a sports management major, and he actually interned for a company that was similar to ours that was based in Austin and helped them with their original expansion out to San Antonio, and so this is something that he was passionate about from when he was forming a passion about anything. So when he was, like, 21. That was his focus. We both moved to Houston. He came here for law school. I came just to start my professional career. My family is from Houston. And we were looking for a similar community to that that we had when we were an undergrad playing intramurals. Couldn't find anything that we felt met that need in the space, and so--he had been wanting to do that for quite some time. We decided--so a little bit of background about me. I was working with an education technology start-up on the side, helping them with an expansion in Houston, so I had a little bit of entrepreneurial experience, and so when he was looking to start this he was looking for a partner, and he comes to me with the idea. We go through his business plan. I tell him it's awesome. I don't have time for it. Some situations arose that made it seem like the time was right, and so we decided that we would try to start this company, and then we decided we wanted to start it--we're both basketball guys, and so this was during the time when the NBA was on a lockout--Zach: Oh, yeah. Yeah, yeah.Joe: Yeah, and so what you're seeing on ESPN at the time is a bunch of leagues, and we wanted to start with a basketball league. Leagues that are becoming popularized with these big names, and it's, like, the Goodman League, the Drew League. You know, something that has a name that pops, something you want to [?], like, name our company. We really wanted to do, like, recreational leagues in Houston, and so we had a name, that was Houston Rec Leagues, and then as we started thinking a little bit more long-term it was like, "Oh, that sounds a little bit limiting." So, you know, [had] a moment of clarity if you will [?], and it's like, "What could we name our company that rolls off the tongue?" And it was like, "We need something that's gonna pop and speak to people like the Drew League," and so I was thinking of what we were planning to provide, grown up sports. GUS. GUS League. You know, "It's gonna--it's gonna roll off the tongue. People are gonna love it," and, you know, it doesn't really work like that, but that was kind of the motivation behind why we [?] named it that, and it also gave us the opportunity if we ever wanted to expand our horizons to other geographic areas that it's not so limiting in scope as Houston Rec Leagues might have been.Zach: I love it.Joe: So that's a little bit about the name, yeah. And even our motivation--so this was--for me, this is how I make--[?] my closest friends, you know, I know 'em through sports. How I met my business partner, I met him through essentially, you know, our company, but for college students and intramurals. So this was just a natural thing for us to do, and it's nice that we've been able to find a way to make some money off something that we actually--we use the product ourselves, and we were looking for a need--the need was something that we were trying to solve for ourselves first and foremost.Zach: Man, I love that. And, you know, it's funny, you talk--and you talked about, like, it doesn't really work that way, but GUS does roll off the tongue, and it's interesting because as someone who lives in Houston, it feels like almost every other person, especially, like, before I joined the current firm that I'm at, like, everyone is either--they've either heard about it or they're a part of it. If I'm with somebody and, like, I can tell that they play basketball--you know the type, right? Either it's their walk or their build. I say, "Do you hoop?" And they'll be like, "Oh, yeah. You know, I do some intramural stuff. It's, like, an adult intramural." I'm like, "Oh, okay. Have you heard of GUS?" They're like, "Yeah, that's what I meant." I'm like, "Oh," and I remember after, like, the fourth or fifth time I was like, "Dang, this mug is real." Like, it's just super funny, but, like, anybody I see somebody with, like, that sore walk, you know what I'm talking about? Like, with the--you know. The limp--Joe: Oh, yeah. Oh, yeah, our knees are aging faster than the rest of us for sure. Zach: It's funny, but it's not funny at all. But I'll see it, and I'm like, "Oh, okay. He probably hoops," and I just--I mean, there's a strong percentage, man, and they'll be like, "Oh, GUS." It's--like, it's smooth, to your point. You talked about building up this business with John, and there was a point in time where you were building this up while you were actually in business school. Like, can we talk a little bit about what that was like?Joe: So I went to the University of Michigan for business school, got my MBA. Zach: [Go] Blue.Joe: Go Blue. Ooh, I appreciate that. And the reason I--I wanted to go to business school for a while before I went and didn't have necessarily a reason, a compelling reason. Like, I didn't know that I necessarily wanted to expand the career that I was in, if I was doing it to grow within the ranks of my current company, but after we started GUS--me personally I have always had ambitions to start a company, manage a company, be--have some entrepreneurial avenue in my life, and after we started GUS [I] had a real thing to actually focus on while I was in grad school. And that was--it was really useful. I think a lot of times you can run into students that are pursuing higher-level degrees, and sometimes it's a check on a box. For me it was a very personal journey. It's about personal development. I knew that maybe the cost of tuition is really high for me to learn about doing something that's more risky, and it--really the natural thing would be to take a more professional route, but I knew that I needed to get a little bit of the business chops if I ever wanted to grow this thing into something worth talking about, and so the business school aspect was really useful for me, being in an environment where I could actually focus on the business side of the company and not just the day-to-day operations, pull back from the day-to-day operations. I thought I was gonna be able to do both at the same time. That was proven very impossible as soon as I got on campus. But also to explore avenues with resources and advisers and mentors that were there to help me formulate my thoughts for what this could be and what I might want to focus on in the future. So the MBA process was wonderful for me, even just to think about more of the business side of starting a company--you know, you start a company. It's cool, it's fun, and then suddenly you get into, like, accounting problems, incentives with your employees and stuff like that, so this isn't [?]--Zach: Collections.Joe: Right. Y'all--oh, my gosh. Yeah.Zach: Yeah. No, that's incredible. Man, I figured I would ask. It was interesting 'cause we--you know, we had Nicaila on the show as well, and she talked about her time getting her MBA, and you're absolutely right, right, that--well, let me back up, 'cause I have not gotten my MBA, okay? So let me not talk and try to false flex, but when I talk to people--when I talk to people who have gotten an MBA, a lot of them will come back and be like, "Man, you know, I was just kind of doing this to check a box," or, you know, "I didn't really know what I was doing. I was just kind of going for it." And there's no shame in that, right? But I remember in talking to you about your journey, you know, you were very purposed in what you were doing, and I remember as I was thinking about getting back into school, that really helped shape me and shape my point of view in terms of "What am I actually doing this for?" Because it's a lot of time, and for many it's a lot of money, so there needs to be--in my opinion there should be some strategy you have, and so what was really cool to me was the fact that you had a strategy behind what you were doing. Okay, cool. Cool, cool, cool. So let's get back to wellness. If you had three physical wellness tips for professionals, particularly people of color, what would they be?Joe: Yeah. So I think just the baseline of staying active is really important. What we do is pretty structured, but on the note of people of color, we have done events with a color cancer foundation start-up by a brother based out of Austin who wanted to start something for people of color that are more susceptible to colon cancer because of physical inactivity. We've done events with them raising awareness, and the events that we did were not around the typical sports leagues that we do. They're, like, fun in the sun-type days, a field day, a bunch of activities - some tug-of-war, a watermelon-eating game, playing some water balloons in the sand. Just things that you're doing for fun with the purpose of reminding people that just being active can be fun and that it's an important thing to do as a part of, like, your daily wellness. And a lot of times your physical wellness can just--it can be preventative of things that could be much worse if you aren't--if you aren't prioritizing your wellness, and so part of it is just staying active period. I read an article around when we started this company that was in GQ that was--I think the title of the article was, like, "Our Chairs Are Killing Us." Yeah. We are dormant by profession, and our desks are actually harming us just by sitting all day, and, so, you know, the primary goal is literally just "Get up. Go do something. Take a walk," you know? Maybe take a 15-minute break every 4 hours. That's what a doctor would tell you. So that's the baseline. I do think--obviously I'm biased, but there's something to be said about continuing to play sports as an adult, team sports. I think some of that can be intimidating, but, you know, the majority of our customers or participants are corporate, and they're corporate groups getting together. They're doing low-stakes activities. They're playing recreational volleyball with us. A lot of it is about team building, team wellness, just getting people to get to know each other, have a good time--get outside of the office and have a good time, but also they're doing something active, and that's--sometimes that can be a good alternative to getting a drink and eating. And so, you know, if you--if you need some accountability, sometimes it's useful to do something like join a team with your office, and that can be--and it can be something low-stakes that's not intimidating, and then the third would be, you know, if you're not into committing to things like team sports, go do something on a one-day. Like, go to a run club if you want to go find some people that do something active but you don't have to commit to anything week in and week out, and sometimes that can be the gateway for you to find out more about, like, people that do this type of thing, but also you can pop in, pop out, do it on your own, and, you know, it might even help you find some other people that can get you into the types of things that are active, 'cause sometimes you just don't have the support system and it's hard to get started. So, you know, those are just a couple avenues to just get the ball rolling, and they're good ways to meet people. Personally--obviously my personal network is a little more active, but you also find that active people are interesting people. Like, they're finding a way to continue to do something, to push themselves, and that's--often times those are interesting people to be around and will make you a more interesting person as well.Zach: I love that. No, you're absolutely right, and man--the one point you made around just, like, getting up, that resonates with me a lot, 'cause man, I got these chairs, right, at my client site. I just be sitting down all day, Joe, so I find--Joe: They're so comfortable. They're ergonomically, like, sound, you know? We have such good executive chairs now. They're tempting to sit all day, and you just need--sometimes you need something to tell you.Zach: But let me keep it a bean with you though. Like, even still, even them ergonomic chairs, you know, like, your behind start getting numb, so what I started--I started getting up, man. I had to start taking my walks downtown, 'cause, like, I can't--I can't do it, man. It's too much. Like, I'm used to feeling all parts of my body. Like, I'm 29 years old. I should feel my body when I'm at work, you know what I'm saying? Like, come on. We gotta get up. So that's real though. I appreciate that. Now, look, don't let me shortchange you. Where can people learn more about GUS?Joe: We--you know, GUS Leagues, if you go to GUS Leagues on any social media channel, @GUSleagues, you'll find us. GUSleagues.com, our website, is pretty informative. You can find out all of the things we do and things you can engage with us. If you happen to be in Houston and you work for a company that's looking to do a team-building activity, check us out. We do that type of thing as well. Yeah, you know, you can--if you type in GUS--if you type in basketball, if you type in adult sports in Houston, you're probably gonna find us.Zach: Oh, that's a lowkey stunt, but I appreciate it.Joe: That was--it was a light flex, but it's typically accurate.Zach: It was a light flex, but it's accurate. That's what make flexing dope, is when, like, you say something that's just, like, it's facts though. You're right. So when you type in "basketball," you type in "adult rec," Grown Up Sports will pop up, y'all. And this is not even an ad, yo. It's true.Joe: No, this is not a paid--it's not a paid spot. [inaudible].Zach: This is not a paid spot, facts. But what we're gonna do, Joe, we'll make sure that we have all of the information down at the bottom. And listen, for those who don't know, we talk a little bit about--a lot of bit, a lot about the future of work, right? And we talk about how teams and groups and organizations are gonna be changing, and listen, y'all, for those who don't know, get in the know. We'll make sure to put some articles in the show links as well, but wellness is gonna be a large portion of how organizations center and manage their teams. It's gonna be a larger point of or part of employee incentives. So the more that you can really learn and understand and get plugged into spaces like this the better. So I'm talking to y'all employees and I'm talking to y'all corporate big wigs, y'all who be making decisions, because I know y'all be listening to this too. Shout-out to the people who be making decisions. What's up? Okay, before we go, Joe, any parting words or shout-outs?Joe: No, just shout-out to you. This is--love the podcast, love what you're doing. I think it's important work, and more power to you. Thank you for having me. I really appreciate it. Thanks for the shout-out too. I'm amongst really good company on this show, and you're an excellent interviewer, so I appreciate the attention to detail.Zach: Aw. Man, so, you know, I don't have my soundboard, but man, if I did, like, I would play, like, the theme song from "My Brother and Me." Remember that show? "My Brother and Me" on Nickelodeon? [I’d like to add it, but I’m unsure if that’s legal]Joe: Oh, my gosh. Yes. So good.Zach: Yeah, yeah, but it's okay. All right. Well, that does it for us, y'all. Thank you for joining us on the Living Corporate podcast. Make sure to check us out on Instagram @LivingCorporate, Twitter @LivingCorp_Pod, and subscribe to our newsletter through living-corporate.com, please say the dash, okay? Now, look, it's also livingcorporate.co, livingcorporate.org, livingcorporate.net. We got, like, all the Living Corporates, Joe, except for livingcorporate.com, 'cause Australia got the domain, bro, and they not letting it up. I don't know what's up.Joe: Amazing.Zach: I know, right? If you have a question you'd like for us to answer and read on the show, make sure you email us at livingcorporatepodcast@gmail.com, or you can just hit us up on DMs. Our DMs are wide open. Just slide up in there, ask us a question. We'll make sure to answer your question, and we'll call the title--the episode of the show "Listener Letters." We've done 'em a couple of times. We'll continue to do it. Just send us the questions. Now, look, this has been Zach, and you've been listening to Joseph Price, founder--well, co-founder, 'cause no disrespect to Favor. John Favor, what's up? We see you. And CEO of Grown Up Sports, based in Houston, Texas. 'Til next time--Joe: [makes horn-like noises]Zach: Oh, yeah, yeah. Oh, snap. Hold on. Wait, wait, wait. Before we go, I do need to get some--no, no, no. Joe, that's a good point. Sound Man, give me my air horns right HERE. [he does] Okay, and now we're gone. Peace.

Living Corporate
83 : Hustle (w/ Nicaila Matthews Okome)

Living Corporate

Play Episode Listen Later Jun 11, 2019 29:00


Zach sits down with Side Hustle Pro's Nicaila Matthews Okome to talk about all things hustle. She shares her career journey, promotes SHP's Podcast Moguls program, and breaks down the genesis of her Color Noir app. She also illustrates what it looks like to really build authentic relationships in today's space.Check out Side Hustle Pro!http://bit.ly/2Zl5c4rFind out more about SHP's Podcast Moguls program!http://bit.ly/2WtgG48Download Color Noir on the App Store!https://apple.co/2WGZSMgTRANSCRIPTZach: What's up, y'all? It's Zach, and you're listening to Living Corporate. Now, look, y'all. Y'all know we have some dope guests on the show. Executives, musicians, entrepreneurs, activists. You know, real movers and shakers. I'm not trying to, like, not drop too many names, but I'm saying, like, you know, DeRay Mckesson, J. Prince, Preston Mitchum. I mean, come on. Like, we've got some peop--we've had some people on the show, and look, who would we be if we didn't bring y'all another dope guest, okay, to parlay with us, to kick back, to chit-chat, to lay back, to--you know, to kick it one time for the one time... Nicaila Matthews Okome!Nicaila: Woohoo![both laugh]Nicaila: What a warm welcome.Zach: Oh, no. Oh, I'm just getting started, Nicaila. Nicaila is a Jamaican-born Bronx-bred marketer and side hustler turned full-time podcaster and entrepreneur. Now, listen, y'all. She's Jamaican and she's from the BX, so she be workin' workin', okay?[both laugh]Zach: In 2016, Nicaila created the Side Hustle Pro podcast. Side Hustle Pro is the first and only podcast to spotlight bold black women entrepreneurs who have scaled from the side hustle to profitable businesses. Since the launch, it has been named the quote "perfect entrepreneurship podcast" by Mashable and earned over two million--hold on. [record scratch] Sound Man, give me some reverb when I say millions. So it's like, "Million-million-million-million." Million downloads and amassed a loyal social media following of aspiring entrepreneurs. Oh, yeah. I'm excited just reading the intro. So with all that being said, first of all, 'cause she's from the BX, I'm gonna add a hearty YEARP and--[both laugh]Zach: And I hope it's not culturally insensitive 'cause I recognize that you're Jamaican, but we're gonna add some air horns right HERE [they are dropped] and let these jaunts fly! Let's go! Nicaila, welcome to the show. How are you doing?Nicaila: I am doing amazing. Listen, after that intro, I am on a high, all right? That is, like, the best, most warm intro I've ever received. Thank you, Zach. Thank you for having me in the guest chair.Zach: Ooh. I'm honored, and I'm turning purple--'cause I'm blushing, you know what I'm saying? So for those of us who don't know you, and I know I gave a little bit in the intro, would you mind telling us a little bit about yourself?Nicaila: Sure, sure. So yeah, you covered a lot, but I guess from what you didn't cover--so, you know, at the core, I am a dreamer, I am a storyteller, and when I was young, that looked like me being the little girl who loved, you know, making up stories, just being by herself in her own world, and later in life [it] would manifest in this career in marketing, specifically social media marketing. So I have over 10 years of experience in that lane, and while I was figuring out my life's journey, what ended up happening is--throughout my life I've side hustled and come up with different things a few times, but coming out of grad school I had a hard time finding a full-time role, and that led me back to the side hustle path, but this time I was determined to actually grow it to the point where I could do my own thing. So the side hustle was the podcast, Side Hustle Pro podcast like you said, and I was able to market and monetize it to the level where I was able to quit my full-time job and turn my side hustle into my full hustle, and now I coach emerging podcasters in my Podcast Moguls program because I want other people to be able to have that experience. And since I have a lot of jobs and, you know, that's just in my blood like you said, I'm also an app creator. So my husband and I recently launched the Color Noir app, which is an app devoted to all things melanin and Black Girl Magic. So really excited about that.Zach: Man. So first of all, you've got--you got a lot of dip on the chip, 'cause we was gonna get there, but it's okay. We're still gonna get there a little bit later in the interview. First of all, I love this. Yes, I love the Color Noir app. Definitely in Podcast Moguls. We're gonna talk about that as well. You know, it's interesting, 'cause my--I know that you talked about, like, you know, how you made the side hustle your full hustle. I feel like the scariest part of anything is getting started, right? So you talk about--you talk about kind of not really knowing what you wanted to do after grad school, but, like, plenty of people finish grad school and don't know what to do, and then they figure--you know, they do something. They end up going back to industry, or maybe they teach or something like that. What was the igniter for you to actually launch Side Hustle Pro specifically?Nicaila: So the igniter for me was really rejection. I got rejected so many times in that period between when I graduated from Michigan--I went to the University of Michigan for my MBA.Zach: Shout-out [?].Nicaila: Shout-out. Go Blue. Graduated in May 2015, and [I] didn't end up landing a full-time role until December of 2015. So between that time I had a whole bunch of rejections. I'm talking about--there was one company, I went on an interview--I had six interviews with, and I just knew I was gonna get that role... did not get the role.Zach: Mm-mm! [read: No!]Nicaila: Yeah! So what happened is I started blogging again and interviewing people, 1. because I was trying to figure out, "Okay, what can I do? I know I love writing. I know I love social media. Let me just explore and continue to work on things that bring me joy. I don't know what it means. God, I don't know how to make a career out of this," but I figured that while I don't have a job I should at least nurture those skills. So that was the initial impetus to just start the blog, and I was particularly interested in black women who were side hustling but were able to build out their business on the side, because 1. I was so tired of being rejected I was like, "Oh, I'm done with corporate. Even when I got a job, I gotta do my own thing. I gotta do my own thing shortly after, like, the last job I'm gonna get. No one's ever gonna be able to reject me again." And then 2. I also knew that, again, I was gonna go back to corporate and that anything that I was gonna start would have to start as me building it on the side.Zach: One thing you said that I love is that--what I've observed, especially for, like, younger folks, millennials--millennials ain't really younger no more. We're, like, not the youngest people [?] anymore. What we'll do is, like, you know, we don't know what we're doing, where to start, so we just kind of sit on our hands, and part of your story was you were like, "Look, I'm not getting a job. I'm gonna do something." Like, you took that and you used that energy and put it towards something that eventually manifested into something viable, and that's just--that's so inspiring to me, like, no boost, because I think a lot of times what I've noticed is, like I said, we'll just kind of, like, sit on our hands and be like, "Well, I don't really know what to do, so I'm not gonna do anything." It's like, "Well, no. You could do something," you know what I'm saying? Like, you could do--like, figure out--figure out something. Like, take that energy and put it towards something. Make it--Nicaila: Absolutely, yep.Zach: Yeah, make something--like, do something productive. Man, so that's just super dope. So, you know, we talked about the first scariest thing. I think the second scariest part of doing something entrepreneurial is realizing like, "Oh, snap. This is something I can actually do full-time." So, like, as you were building out Side Hustle Pro and as it was growing, at what moment did you go, "Ayo, this is gonna be me for real"? Like, "I got this"?Nicaila: So, you know, I kind of had two of those moments in my journey. So the first one happened when I was freelancing. So because I didn't have a job I was able to land, like, a freelancing gig with this organization, Management Leadership for Tomorrow, MLT, which prepares, you know, under-represented professionals for the career field and also has a super dope MBA prep program, which I went through, and I also went through it in undergrad.Zach: Yeah.Nicaila: Folks at MLT Family, much love to them, because they gave me a freelance role as a social media marketer during that summer while I was finding my way. That was one of the first moments where I was like, "Yo, I could--you know, worst comes to worst I could maybe start my own social media consulting agency. That's one thing I could do." But I kind of pushed that to the side because I was like--I just didn't know how I would start that, how I would get any clients and what that would look like, and I wasn't sure if that's what I wanted to do. So continued to do that, continued to interview, got my full-time role--which ended up being at NPR, National Public Radio, in Washington, D.C., doing social media for their programming and their podcasts, ironically. So as I was doing that I ended up turning the blog into a podcast at that point, and the moment when I thought "I think I could do this full-time" is when I decided to start going after sponsorships. So within six months of the podcast launching, I pitched my first sponsor, and it just so happened that cold pitching--I landed that first sponsorship contract, and it was $4,000, and it's like, you know, $4,000 living below your means? Like, that could cover me. Like, I could live off that.Zach: Ayo, straight up.Nicaila: So I was like, "Wait a minute." I really went hard. "I could do this full-time." So that was that first light-bulb moment.Zach: Man, that's really cool. The other thing--and your story is, like, just putting yourself out there, right? You took a shot. Like, you had some evidence under your belt that, like, this was something viable with the podcast, and you said "Okay, I'm gonna put something together," and you--and you made it. That's really cool because, you know, people out here trying to pitch and stuff all the time, and I know we're gonna talk about Podcast Moguls in a little bit, but everybody doesn't make it on their first attempt, you know what I'm saying? Like, you hit a full-court--you pulled up from, like, 40, like Steph Curry [?]. And wet. My gosh.Nicaila: It was such a--it was such a good fit, and that's what I try to tell people about sponsorships and pitching anything. Like, you really have to know who you're pitching and what is in it for them. Like, what are you providing? Is your audience a good fit? You have to know your audience too.Zach: You know what? And it's interesting--and I think your marketing background plays a part in this, right? Like, understanding--understanding, like, the mind of your audience and understanding, like, the psychology behind even putting together an effective pitch. And, you know, I've been in Corporate America since 2011, and one thing I've seen is that first-gen corporate professionals, especially black and brown folks, are not the best at really marketing themselves, whether that be, like, to get a promotion or find another job or even to, like, get a side hustle going or get sponsorship and get support for a side hustle. I met folk with genuine passions, and I know, like, part of the TED talk is--[we?] didn't talk about this and all the stuff--in your quick intro, you know what I'm saying, you're still really humble, Nicaila. Like, you didn't talk about the fact that you was on--that you had a TED talk and you [were] talking about multi-passionate professionals and the future of work. But it's okay, I'ma let you make it. But I've met some folks with multiple passions or ideas and aspirations that they've been sitting on for years. Like, they have--like, they have ideas for years. Like, what would advice would you give to folks who don't really know where to start when it comes to amplifying your voice in the working context?Nicaila: First thing I always tell people is you've got to get out your own way, so the first obstacle is your mind and all of the stories we tell ourselves about, "Oh--" And a big thing that holds us back is what we tell ourselves people are going to think, when in actuality none of that matters. Those people--these, like, mystical people that you're making up that are gonna say this or that or these obstacles that are allegedly going to get in your way, let that happen and then deal with it rather than assume it's gonna happen and stop yourself before you even try. So that's #1, get out your way, and #2. Start so ridiculously small. Just by--you can write down everything you think you need to do and then start chipping away at that. So for example with a podcast, I thought about it in 2015. I didn't end up launching until 2016, but that's because I needed to tell myself, "Oh, I'm gonna learn how to do it first." So I spent some time just YouTubing, I spent some time listening to other podcasts to get a feel and doing all that stuff. Like, that was part of my process, but I knew I had an end date in mind, I had a launch date in mind. So start going through the process of launching what it is you want to launch. Invest in experts so that you can learn from the best. I'm not talking about taking endless courses. I'm talking about looking at the top person who you want to replicate and investing--if they have something--investing in learning more from them, whether that be going to a conference that they have, investing in a course that they have, because there's no sense in you, like, sitting around, trying to figure everything out on your own and getting in your own way. So those are my two biggest tips.Zach: That's--man, that's really dope. You know, and it's interesting because I feel like a lot of what you're talking about also comes down to really, like, understanding who you're trying to connect with and building authentic relationships. It's tough though because, like, it feels as if everyone, especially in 2019, is in sales mode on every social media platform, right? I mean, like, no joke. I was on LinkedIn today, and look--you know, Nicaila, I'm a fairly handsome man, okay? My teeth are--my teeth are fine, and yet, like, this dentist hit--a dentist hit me up on LinkedIn talking about "If you need anything, you know, with your dentist needs and you have, you know... use this promo code." I was like, "What?" Why is a dentist pitching me on LinkedIn?Nicaila: I bet you what though. Guess what? Because it's worked for him. I bet you that's why.Zach: I bet, I bet. And I can't knock the hustle. We live in a capitalist society, you know what I'm saying? It's built on the dollar. I get it, you know? Whatever. Different topic for a different day, but with that being said, what does relationship building look like in 2019 when these platforms that were initially built or pitched to us as really, like, relationship building and community building are really being used to kind of always, you know, sell something. And people are fatigued from that, they're wary of that. What does it look like to really build authentic relationships in today's space?Nicaila: Well, you know, I--before I answer that, I do want to say that I don't necessarily think sales is a bad thing. So that's where we can have a dialogue, because I think that's part of the reason why--that stops a lot of us from taking our business from where it needs to go, because we've been taught that sales is a bad word--and don't get me wrong, there are a lot of bad salespeople. There's a lot of practices out there that I'm like, "Come on." For example, when I get a DM that's just, like, selling me. Like, and I don't even know the person. I'm like, "This ain't it. This ain't it."Zach: Yeah.Nicaila: It's like, "This works for you? No, this is not happening." So I know I said the dentist, that might work for him, but honestly most DM pitches are 100% terrible. But at the same time, if you're using your platform to tell people more about your services, like, that's how people are gonna know about it, otherwise no one will discover it. And I've even experienced that with Podcast Moguls, right? You know, because I did a soft launch I wasn't talking about it as much, but when I finally really started to ramp up sharing, sharing, sharing, that's now when I'm beginning to build the level of awareness that I want to get to, because not everyone sees every post. Actually, no one sees every post, so in order to make sure that everyone knows about it you have to continue to talk about what you're doing, and that's what I think of it as - talking. So some people think of sales as pushing and being really aggressive to try to force someone to do something. That's not what I think of it as. I think of explaining to people what you know and leaving--and allowing them to make an informed decision. So that's #1, and #2. I absolutely still think of social media as relationship building. I mean, look at us. I think that--you know, we met via email, right, when you reached out for this podcast, and we continued--even though I couldn't do it at the first moment that you reached out, we continued--you know, [?], might touch base via DM or what have you, and a lot of the people who end up enrolled in any of my programs, whether it's Podcast Moguls or my Master the Gram program, a lot of them follow me on social media, and we have talked multiple times--we've had multiple touch points, and when they're looking and they're ready for an expert to help them with Instagram marketing or launching their podcast, they immediately turn to me and trust me because they know that we have a relationship. It's not just that they saw my ad. Some people it is, but for most people they had some kind of connection with me before they enrolled in my program.Zach: That's real talk, and you know what? Again, I'ma brag for you, 'cause it's--it's funny, because the reason I even connected with you--so I would have likely found you anyway, right, but what accelerated me to connect with you is because there are people in my network, when they knew that I was starting a podcast they were like, "Oh, you need to talk to Nicaila," and so your brand had already established itself enough that I had heard about you in other ways and then kind of--I connected to you through an informal referral.Nicaila: Yeah. [What I'd add?] too about relationship building--so I'm that weird person who, like, I look at Instagram as the same way I would a networking event, and because I'm actually an introvert, because I prefer--I'm a homebody--I prefer social media networking over going to--walking into random rooms where I don't know people. That's just always been my preference, but I'm not a weirdo. Like, I actually--[both laugh] I engage with people's comments. I mean, I will leave a meaningful comment once I start following you. I will--we will have actual, like, meaningful dialogue [?], and so that's how I view relationship building on social media, and then when I have the chance, I do try to connect with people, and I'm doing more of that, especially this year. So there are people who I've talked to on social and Instagram specifically, and I feel like I know them, but I haven't, but then when I go to conferences where I know that, you know, a good amount of these people are gonna be there, that's an awesome moment to kind of cement that relationship. So it started online, and then we make the offline connection, which just helps it to flourish even more.Zach: I love that, and I do appreciate you pushing back and challenging. I do think that it's definitely a space where you can make those connections, and I love the fact that you reinforced that. I think because on my side--and it might be just--you know, that's why I'm in your Podcast Moguls class, and we're about to talk about that in a second, but it might just be because of, like, the level of interaction I get where it's, like, a lot of, just, DM requests about, like, sales-y things, and not necessarily, like, just relational things. So with that being said, let's talk about a little bit more about what you have going on and where people can learn more. I'd like to start with Podcast Moguls because I'm currently in it, and I'm loving it. And then I'd love to talk about the Color Noir app, but I'ma let you wax poetic. You take it where you want to go.Nicaila: Sure. So Podcast Moguls is, you know, one of the major, major things that I have going on, because in 2018 I realized after--speaking of DMs--after years of just, you know--ever since I launched my podcast, after years of just, like, getting DMs, consistent emails, questions, questions, questions about how to do this whole podcast thing and how to grow it to the scale that Side Hustle Pro has grown to, I decided to package my knowledge and actually launch an accelerator program. One was to finally answer everyone's questions in one place, and the second was because when you look at the podcast charts, it is just really lacking in diversity, okay?Zach: It is, it is.Nicaila: And I'm like--I know we have a lot of great things to say and a lot of information, so there's no reason why we shouldn't be up there, but it's not enough to have great content. It's not enough to have valuable content. You have to know the marketing piece, and that's what I realized was my differentiator, my background in marketing. So I started my Podcast Moguls, which is an 8-week accelerator. Essentially I take people through the process of--you can start if you've already launched. So if you've already launched you can go right into working through the [?] steps to scale your podcast, but I also take people through the steps of launching, coming out the gate strong, growing that audience, and then continuing to grow from there. We have weekly coaching calls, so it's really cool because--it's not just a course, it is an opportunity for me to also really learn what people are struggling with so that I can continue to stay on my toes and just refine and refine content and give people information. So it's been a really rewarding experience for me. I think sometimes when we are on this path of entrepreneurship doing very untraditional things--like I said, when I was really exploring blogging I was like, "I don't know where this is gonna lead. This makes no sense. This can't possibly be a job." And I still have those moments where I'm like, "This can't possibly be a job," but I've learned through Podcast Moguls is when I see the results that people are getting, their reactions when they break in the Top 200 charts in their category and break through 10,000, 20,000 and more downloads and land their first sponsor, that has been a light-bulb moment for me to realize, like, "Listen, bloom where you are planted." You never understand exactly why you are doing this thing right now, but keep doing it. One day it will all make sense, because this is benefiting someone. This is providing value. And this is gonna change your lives--just like launching a podcast has changed my life, this is going to change your life. So I really am just so happy that I launched Podcast Moguls, and for anyone out there who's listening and, you know, has an idea for a podcast or started their podcasts and want to take it seriously and not just treat it as a hobby, I definitely recommend you come over to the program. Just go to PodcastMoguls.com. So you said to also talk about Color Noir, right?Zach: I did, but can we just pause for a second?Nicaila: Sure, yes. Yeah, I think we do need to pause, because you're in the program and, you know, you can definitely speak to being a podcaster who has a podcast, was doing your own thing, growing on your own and deciding to join.Zach: Yeah. So first of all I love the passion, right? And so, like, I got this app--see, I ain't trying to be just too--just too ridiculous, 'cause I was gonna play, like, these little "ow"--'cause I felt like you was preaching. Like, "Mmm." Like, "[imitating]," you know? I was like, "Golly, she is going off." But yeah, no, no doubt. You're absolutely right. Living Corporate has been around for about a little over a year, and so we're at a point now where I feel like we are--we're definitely continuing to grow, but I want us to get to that next level, and I'm a little impatient, and I also just--there's a lot of things that I know I don't know, and so what I've loved about Podcast Moguls so far is how open it is and how it really does reinforce community through the social media aspect. I love the content. It's just really--it's just really, like, smartly put together. Like, it's very interactive. It's self-paced, which is really important because I'm a manager at a big four consulting firm, so, like, I don't have time in the regular part of my day. I have to kind of, like, carve out time in my weekend to get in--I just love it. I love it. I'm just now really getting into the marketing aspect of it, but what I've already gone through just to, like, the basics and, like, the background, and, like--I'm loving it. I think it's absolutely great, and I definitely--this is not even an ad.Nicaila: That makes me so happy. Right? That's not even an ad.Zach: This is not an ad, y'all. I am not a corporate shill, okay? I am for the people. Yo, I'm still with y'all. I'm still with y'all. Don't play.Nicaila: No, but that makes me so happy, and also I'm really excited for you because I'm a listener of Living Corporate, and like I said, it's all about--Zach: Stop. Stop.Nicaila: No. It's all about this valuable content [needing to get?] in the right areas. Like, you know how many of us struggle with this? I mean, all of my business school classmates, like, this is our dilemma right now. This is--this is what I see people talking about in GroupMe and these conversations that you're having on the show. So it's all about getting it in front of more people.Zach: Man, I'm so honored that you listen to the show. Dang. I'm, like, really dang cheesin'. Uh, cool. Cool, cool, cool. Let me--[composes himself] All right, cool, so let's talk about this Color Noir app. So before you get going, I love the pictures, right? Like, it's super fire, and, like, Candice, my wife, she's a big--she's a big colorer, so, like, when she--she's in it as well. Like, we're fans. We are fans.Nicaila: Yay! I love to hear that too. So Color Noir, I mean, yeah, I didn't realize how big coloring books was until my husband Muoyo--like, he is--you know, he's the app guy of us, so he has been in the app business for almost ten years, and he kept coming across all of these coloring books. "Coloring books?" And he's like, you know, "I think we should create a coloring book app, but for black people," because as usual, everything that's created is not created with black people in mind. The images, you know? Look at Disney, Disney movies. You talked about Band-Aids in one episode. It's crazy that literally--Zach: We did talk about Band-Aids.Nicaila: Literally everything that's created on Earth was not created for us. So that's a big opportunity, y'all, for those of you out there figuring out what to create, literally look at anything--Zach: [laughs] And make it black.Nicaila: [?] selling it, okay? So, you know, he brought the idea to me. Of course I loved it because I just love seeing myself represented, you know? That's why, as soon as Rihanna launched Fenty, like, I--that's my exclusive makeup line now simply because I love what it represents. So we developed this together, so he worked with the actual developers and, you know, handled the technical side whereas I was all about the look and feel, because I am a user. I am the target customer, so I needed it to be reflective of me. And then one of the smart things that we did, we also created a Facebook group so that as people are using it--when we launched it it was beta, so everyone could use it, give us feedback before we really started marketing it, and so that group gave us really great feedback about skin tones, us needing to add more skin tones, the images, and of course Android, which is coming very soon, so--Zach: Look at y'all. First of all, it's so fire. It's so fire. Like, the designs are so intricate too. These are beautiful stencils.Nicaila: Yeah. So, like, we discuss every image, 'cause it's like, "What is this--" You know, it can't be too complicated that you can't color it, but at the same time we wanted images--eye-catching images that you don't see every day. You don't see a black mom breastfeeding her child in any old app, okay? So that's what we got going on. So check out Color Noir, y'all. N-O-I-R.Zach: Come on, now. And look, Nicaila, you know we got you. We're gonna have all the information in the show notes, so y'all make sure you check [them] out. Now, look, you know that we could keep on going, but let me just go ahead and stop, because we got other things going on. I want to respect your time. Any parting words or shout-outs?Nicaila: Yes. So parting words. First and foremost, I want everybody out there, if you have a passion that you are not exploring right now, start making some time every week just to see--just to see--what it would be like if you actually pursued it, and also if you want that kind of encouragement, definitely come over to the Side Hustle Pro community. We are Side Hustle Pro on every social media platform, so on Instagram, Facebook, just search Side Hustle Pro, and of course I really hope you listen to the podcast if you haven't already to get inspiration from dope black women entrepreneurs who started as side hustlers.Zach: Come on, now. Look, that--this is awesome. First of all, Nicaila, for real, thank you for being on the show. This has been wonderful, and--Nicaila: Thank you so much for having me.Zach: That does it for us, y'all. Thank you for joining us on the Living Corporate podcast. Make sure you follow us on Instagram @LivingCorporate, Twitter @LivingCorp_Pod, and subscribe to our newsletter through living-corporate--please say the dash--dot com. If you have a question you'd like for us to answer and read on the show, make sure you email us at livingcorporatepodcast@gmail.com, but look, don't play. Our DMs are wide open, so you can go ahead and DM us. We'll make sure that we shout y'all out. Get your letter in that way. This has been Zach, and you've been listening to Nicaila Matthews Okome, founder of Side Hustle Pro, multi-passionate entrepreneur and general snatcher of your edges and mine. Peace.

The Steve Harvey Morning Show
Frankie Faison, Chrishon Lampley, Guordan Banks, Nicaila & Muoyo Okome

The Steve Harvey Morning Show

Play Episode Listen Later Apr 24, 2019 58:51 Transcription Available


Appearing on this episode of Money Making Conversations is Frankie Faison, Actor on NBC Series "The Village", 40 year Acting Veteran on screen and on stage; Nicaila & Muoyo Okome, She's the Creator & Host of "Side Hustle" Podcast, He's the Host of "Game of Grow" Podcast and Founder of App Magic; Guordan Banks, Grammy award-winning Singer, Songwriter and Entrepreneur; Chrishon Lampley, Founder, CEO, & Negociant of LCS Entertainment LLC, Love Cork Screw Wines and Candles.Each Money Making Conversations show hosted by Rushion McDonald is about entrepreneurship and entertainment. We provide the consumer and business owner access to Celebrities, CEOs, Entrepreneurs and Industry Decision Makers. They in turn deliver information about career planning, motivation, financial literacy and how they lead a balanced life. Don't miss Money Making Conversations with host Rushion McDonald streaming LIVE every Monday at 10AM-12PM EST on biz1190 (www.biz1190.com), on our Facebook fanpage at Facebook.com/MoneyMakingConversations, anytime through our iHeartRadio Podcast, which can be found under the Business/Finance Section, Fridays at 10AM ET on SiriusXM Channel 141: H.U.R. Voices and Fridays at 7PM ET on SiriusXM Channel 142: HBCU. We want to keep you Winning with your Career and your Life! #AskMMCThe Money Making Conversations radio talk show shares the “Secrets of Success” experienced firsthand by marketing and branding expert Rushion McDonald. Mr. McDonald is a brand guru and has been a marketer for major national and global brands like State Farm, Ford and Home Depot. He has worked with Kevin Hart, Stephen A. Smith, Jamie Foxx and most notably, Steve Harvey and will provide access to women and multicultural markets to expand the reach of your brand. The show features one-on-one career advice to callers, contributions from corporate leaders, successful entrepreneurs, celebrity interviews regarding their business ventures, social media branding, financial planning and information to empower small businesses to a path of success!“The Kind of Talk that Inspires Change.”https://www.facebook.com/MoneyMakingConversations/https://www.iheart.com/podcast/53-Money-Making-Conversations-28341098/https://www.rushionmcdonald.com/https://www.facebook.com/rushionmcdonald/https://twitter.com/RushionMcDonaldhttps://www.instagram.com/rushionmcdonald/https://www.linkedin.com/in/rushionmcdonaldhttp://biz1190.com/radioshow/5557Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

Money Making Conversations
Frankie Faison, Chrishon Lampley, Guordan Banks, Nicaila & Muoyo Okome

Money Making Conversations

Play Episode Listen Later Apr 24, 2019 58:52


Appearing on this episode of Money Making Conversations is Frankie Faison, Actor on NBC Series "The Village", 40 year Acting Veteran on screen and on stage; Nicaila & Muoyo Okome, She's the Creator & Host of "Side Hustle" Podcast, He's the Host of "Game of Grow" Podcast and Founder of App Magic; Guordan Banks, Grammy award-winning Singer, Songwriter and Entrepreneur; Chrishon Lampley, Founder, CEO, & Negociant of LCS Entertainment LLC, Love Cork Screw Wines and Candles.Each Money Making Conversations show hosted by Rushion McDonald is about entrepreneurship and entertainment. We provide the consumer and business owner access to Celebrities, CEOs, Entrepreneurs and Industry Decision Makers. They in turn deliver information about career planning, motivation, financial literacy and how they lead a balanced life. Don’t miss Money Making Conversations with host Rushion McDonald streaming LIVE every Monday at 10AM-12PM EST on biz1190 (www.biz1190.com), on our Facebook fanpage at Facebook.com/MoneyMakingConversations, anytime through our iHeartRadio Podcast, which can be found under the Business/Finance Section, Fridays at 10AM ET on SiriusXM Channel 141: H.U.R. Voices and Fridays at 7PM ET on SiriusXM Channel 142: HBCU. We want to keep you Winning with your Career and your Life! #AskMMCThe Money Making Conversations radio talk show shares the “Secrets of Success” experienced firsthand by marketing and branding expert Rushion McDonald. Mr. McDonald is a brand guru and has been a marketer for major national and global brands like State Farm, Ford and Home Depot. He has worked with Kevin Hart, Stephen A. Smith, Jamie Foxx and most notably, Steve Harvey and will provide access to women and multicultural markets to expand the reach of your brand. The show features one-on-one career advice to callers, contributions from corporate leaders, successful entrepreneurs, celebrity interviews regarding their business ventures, social media branding, financial planning and information to empower small businesses to a path of success!“The Kind of Talk that Inspires Change.”https://www.facebook.com/MoneyMakingConversations/https://www.iheart.com/podcast/53-Money-Making-Conversations-28341098/https://www.rushionmcdonald.com/https://www.facebook.com/rushionmcdonald/https://twitter.com/RushionMcDonaldhttps://www.instagram.com/rushionmcdonald/https://www.linkedin.com/in/rushionmcdonaldhttp://biz1190.com/radioshow/5557 Learn more about your ad-choices at https://news.iheart.com/podcast-advertisers

The Steve Harvey Morning Show
Nicaila & Muoyo Okome Full Interview

The Steve Harvey Morning Show

Play Episode Listen Later Apr 23, 2019 26:48 Transcription Available


Appearing on this episode of Money Making Conversations is Nicaila & Muoyo Okome, She's the Creator & Host of "Side Hustle" Podcast, He's the Host of "Game of Grow" Podcast and Founder of App Magic.Each Money Making Conversations show hosted by Rushion McDonald is about entrepreneurship and entertainment. We provide the consumer and business owner access to Celebrities, CEOs, Entrepreneurs and Industry Decision Makers. They in turn deliver information about career planning, motivation, financial literacy and how they lead a balanced life. Don't miss Money Making Conversations with host Rushion McDonald streaming LIVE every Monday at 10AM-12PM EST on biz1190 (www.biz1190.com), on our Facebook fanpage at Facebook.com/MoneyMakingConversations, anytime through our iHeartRadio Podcast, which can be found under the Business/Finance Section, Fridays at 10AM ET on SiriusXM Channel 141: H.U.R. Voices and Fridays at 7PM ET on SiriusXM Channel 142: HBCU. We want to keep you Winning with your Career and your Life! #AskMMCThe Money Making Conversations radio talk show shares the “Secrets of Success” experienced firsthand by marketing and branding expert Rushion McDonald. Mr. McDonald is a brand guru and has been a marketer for major national and global brands like State Farm, Ford and Home Depot. He has worked with Kevin Hart, Stephen A. Smith, Jamie Foxx and most notably, Steve Harvey and will provide access to women and multicultural markets to expand the reach of your brand. The show features one-on-one career advice to callers, contributions from corporate leaders, successful entrepreneurs, celebrity interviews regarding their business ventures, social media branding, financial planning and information to empower small businesses to a path of success!“The Kind of Talk that Inspires Change.”https://www.facebook.com/MoneyMakingConversations/https://www.iheart.com/podcast/53-Money-Making-Conversations-28341098/https://www.rushionmcdonald.com/https://www.facebook.com/rushionmcdonald/https://twitter.com/RushionMcDonaldhttps://www.instagram.com/rushionmcdonald/https://www.linkedin.com/in/rushionmcdonaldhttp://biz1190.com/radioshow/5557Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

Money Making Conversations
Nicaila & Muoyo Okome Full Interview

Money Making Conversations

Play Episode Listen Later Apr 23, 2019 26:48


Appearing on this episode of Money Making Conversations is Nicaila & Muoyo Okome, She's the Creator & Host of "Side Hustle" Podcast, He's the Host of "Game of Grow" Podcast and Founder of App Magic.Each Money Making Conversations show hosted by Rushion McDonald is about entrepreneurship and entertainment. We provide the consumer and business owner access to Celebrities, CEOs, Entrepreneurs and Industry Decision Makers. They in turn deliver information about career planning, motivation, financial literacy and how they lead a balanced life. Don’t miss Money Making Conversations with host Rushion McDonald streaming LIVE every Monday at 10AM-12PM EST on biz1190 (www.biz1190.com), on our Facebook fanpage at Facebook.com/MoneyMakingConversations, anytime through our iHeartRadio Podcast, which can be found under the Business/Finance Section, Fridays at 10AM ET on SiriusXM Channel 141: H.U.R. Voices and Fridays at 7PM ET on SiriusXM Channel 142: HBCU. We want to keep you Winning with your Career and your Life! #AskMMCThe Money Making Conversations radio talk show shares the “Secrets of Success” experienced firsthand by marketing and branding expert Rushion McDonald. Mr. McDonald is a brand guru and has been a marketer for major national and global brands like State Farm, Ford and Home Depot. He has worked with Kevin Hart, Stephen A. Smith, Jamie Foxx and most notably, Steve Harvey and will provide access to women and multicultural markets to expand the reach of your brand. The show features one-on-one career advice to callers, contributions from corporate leaders, successful entrepreneurs, celebrity interviews regarding their business ventures, social media branding, financial planning and information to empower small businesses to a path of success!“The Kind of Talk that Inspires Change.”https://www.facebook.com/MoneyMakingConversations/https://www.iheart.com/podcast/53-Money-Making-Conversations-28341098/https://www.rushionmcdonald.com/https://www.facebook.com/rushionmcdonald/https://twitter.com/RushionMcDonaldhttps://www.instagram.com/rushionmcdonald/https://www.linkedin.com/in/rushionmcdonaldhttp://biz1190.com/radioshow/5557 Learn more about your ad-choices at https://news.iheart.com/podcast-advertisers

Game of Grow - Entrepreneurship, Marketing, Personal Development
Real Talk: Inside The Okome Family Hustle - Episode 8

Game of Grow - Entrepreneurship, Marketing, Personal Development

Play Episode Listen Later Apr 3, 2019 81:50


On today’s episode, I’m sitting down with my wife Nicaila to talk about our Okome Family Hustle. Hear how we both went from our respective side hustles to full time entrepreneurship. Plus, hear how we met, about our experiences in business school and the corporate world, how we juggled love and life, and how we supported each other through the ups and downs of our entrepreneurial paths. Then find out what we talk about the most and what we at preparing for next..... If you want to hear more, subscribe to the Game of Grow Podcast as well as Side Hustle Pro.   Join the Game of Grow Chat: gameofgrow.com/chat    27 Days 2 Launch Program Learn more: gameofgrow.com/27workshop Sign up: gameofgrow.com/27days This episode is sponsored by my first book, "The 7 Steps to App Success".  12 million downloads, 8 years of grinding, 7 months of writing & editing, and thousands of dollars of my own money later, it’s finally here…. And you can get it for wayyyy less. Head to appmagic.co/book and pick up your digital copy, in its 108 pages of glory.   Stay connected with the movement: Join the Facebook Community: gameofgrow.com/community Instagram: instagram.com/gameofgrow Facebook:facebook.com/gameofgrow Twitter: twitter.com/gameofgrow LinkedIn: linkedin.com/in/muoyo To sign up for our weekly email updates from "The Hustler's Corner" visit us at gameofgrow.com and use the sign up form at the top of the page.

Hack the Process: Mindful Action on Your Plans
Personality Pricing, Queer Coaches, Puzzle Games, and More in Process Hacker News

Hack the Process: Mindful Action on Your Plans

Play Episode Listen Later Feb 26, 2019 4:50


Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got meditating moms, real resolutions, viral video, and more. For all the links, check out the show notes at http://www.hacktheprocess.com/personality-pricing-queer-coaches-puzzle-games-and-more-in-process-hacker-news/. Enjoy! Events Women Talk Design & Ladies That UX SF celebrate International Women’s Day on March 5 by presenting smart ladies in tech and design, including Jina Anne. From March 11 to 13, Jina will also be speaking in Cape Town, South Africa for Pixel Up! 2019 a three-day conference on design, content, and UX. Enjoy a night of revelation, personal development, and men talking on March 5 in Sydney, Australia, as Beyond the Beers puts the spotlight on JuVan Langford and Mike Campbell at Finding Your Fit: Why Community and Brotherhood is the Answer for Men. Catch them again in Brisbane, Australia on March 12. Media After going from YouTube star to the CEO of Alikay Naturals, Rochelle Graham-Campbell divulges the secrets of her entrepreneurial success on Side Hustle Pro with host Nicaila Matthews-Okome. Yahoo Finance also featured Nicaila for highlighting Black women entrepreneurs on her podcast. On the What’s Next Podcast, Tiffani Bova connects with fellow Hack the Process guest Ron Carucci, who discusses self-development, diversity, and true leadership. Being an entrepreneur isn’t all about earning money and a fancy, carefree life. In Luis Congdon’s TEDx talk, learn about the blind spots that can distract an entrepreneur. Writing LGBT Coaches provide more diversity to professions. In a new blog post, Frank Strona reveals why as he promotes the upcoming 2019 International Gay Coaches Conference, running from May 2 to 5 in New York. Business Insider has published a list of the most powerful LGBTQ people in tech, and one of them is Ann Mei Chang. Improve your body, life, and business with these four tips recommended by Julian Hayes II on Entrepreneur. Fast Company recently announced a list of the world’s most innovative companies, and the social good sector includes Rent the Runway, a fashion rental company where Hampton Catlin is VP of Engineering. Do you enjoy lateral thinking puzzle games? Then you might want to try out Compass Rose, a new game designed by Pace Smith. She would appreciate some helpful feedback. Recommended Resources From March 8 to 10 in Los Angeles, get transformative ideas from brilliant speakers at Mindvalley Reunion, including Mindvalley’s CEO, Vishen Lakhiani, who was referenced by Michelle Dale, Dr. Shefali Tsabary, who was mentioned by Heather Chauvin, and Lewis Howes, recommended by both Malek Banoun and Paula Jenkins. Meditate in the comfort of your own home during the At-Home Working Meditation Retreat on March 23 with Cheri Huber, who was mentioned in Mike Massy‘s and Kate Swoboda‘s Hack the Process interviews. In a recent Harvard Business Review entry posted by Roger Martin, Jennifer Riel‘s co-author, you can find insights on why prices need to reflect who people want to be and not just what they want to purchase. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Yes, Girl!
We’re Hustling Hard with Side Hustle Pro’s Nicaila Mathews Okome

Yes, Girl!

Play Episode Listen Later Feb 22, 2019 40:56


From day one, Nicaila Mathews Okome (@sidehustlepro) has been known to stand out. Through triumph, trial, and error, she has tested her talents to discover her purpose and passion. And now the test has paid off. She’s taken her curiosity about entrepreneurship, and built her own platform and profitable business. Yolanda (@yolizma), sat down with her to unpack the reality of entrepreneurship, and help those considering self employment.Yes, Girl! Hosts: Cori Murray @corimurray; Charli Penn @charlipenn; and Yolanda Sangweni @yolizamaProducer: Tiffany Ashitey (@misstiffsays)Bookings: Rorna Richards Audio Engineer: Anthony Frasier (@AnthonyFrasier)Music: Gold Standard Creative (@gscdotnyc)

Hack the Process: Mindful Action on Your Plans
2019-01-08 Process Hacker News from Hack the Process Podcast

Hack the Process: Mindful Action on Your Plans

Play Episode Listen Later Jan 8, 2019 4:32


Imposter Syndrome, The Tao of Trauma, Political Prisoners, and More Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got imposter syndrome, the tao of trauma, political prisoners, and more. For all the links, check out the show notes at http://www.hacktheprocess.com/2019-01-08-process-hacker-news-imposter-syndrome-the-tao-of-trauma-political-prisoners-and-more/. Enjoy! Events The San Francisco Engineering Leaders Community Summit 2019 will have Ron Lichty on the speaker roster this coming January 24. Attendees can expect to hear about leadership, engineering, careers, and agile. You can also catch Ron’s webinar, Organizing and Scaling Agile Teams on January 16. Also on January 24, Ron Carucci will join the Organization Design Forum to discuss honesty as a design challenge. Courses Nicaila Matthews-Okome is now on Skillshare with a course about how to start your own podcast. Nicaila’s own podcast, Side Hustle Pro, was also featured as one of the top business podcasts of 2018 by Podcasts In Color. Media The second episode of Nicole Holland‘s relaunched and renamed podcast, The Nicole Holland Show, features Jordan Harbinger as a guest host interviewing Nicole about stepping out, being seen, and overcoming Imposter Syndrome. The Groundless Ground Podcast hosted by Lisa Dale Miller kicks off its second season by focusing on the tao of trauma and trauma-informed acupuncture with Alaine Duncan, Doctor of Chinese Medicine. The Do A Day Podcast recently featured Jon de Waal talking about his career and how he fell to rise again. Check out this short video by Jina Anne for highlights of Clarity Conference 2018 on design systems. Writing Shackled, a book by Adam Siddiq about his grandfather’s political imprisonment, won two awards recently: second prize in the biography category of the 2018 Royal Dragonfly Book Awards and grand prize for the 2018 Reader’s Choice Awards from TCK Publishing, which was founded by another Hack the Process guest, Tom Corson-Knowles. In November and December of last year, Rich Mironov conducted a survey to learn what product leaders worry about. Read his latest blog entry to discover the results. Michelle Kim made it onto Leah Nichols’s second annual 100 Azns list, celebrating noteworthy Asian Americans for 2018. Recommended Resources The Implications Wheel Facilitator Training Workshop lets you explore the long-term consequences of ideas, the power of paradigms, and innovation. The event runs from February 25 to March 1 in Fountain Hills, Arizona led by Joel Barker, a resource mentioned by Kimberly Wiefling. Spend a few days of contemplation and reconnection with Jack Kornfield in Massachusetts from January 13 to 18 at The Wise and Loving Heart: Meditation for Freedom, Courage, and Compassion. Jack is a Buddhist author who shaped Loic Le Meur’s meditation practice. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Side Hustle Pro
Ep 120: Ask Nicaila Anything!

Side Hustle Pro

Play Episode Listen Later Nov 28, 2018 51:22


Today in the guest chair, I’m back with another Q&A episode. This was inspired by a Q&A I did on Instagram stories the other day. By the way, if you are not following me on Instagram, I’m @sidehustlepro, I jump into my stories often to show you the behind the scenes that don’t always end up making it to the feed. So follow and subscribe to updates so you’ll also know when I go live. Today, I get into: When I realized I could do this full time What I invested in first: marketing or PR What I miss about my corporate job How bschool helped me become an entrepreneur The RIGHT way to pitch yourself as a guest on Side Hustle Pro (hint: It’s not in the DMs) And so much more! Listen on Apple Podcasts, Soundcloud, Stitcher This episode is brought to you by: Mented Cosmetics. Side Hustle Pro listeners get 15% off of all their Mented purchases! Head over to www.mentedcosmetics.com/sidehustle or use code SideHustle at checkout. Skillshare is offering Side Hustle Pro listeners a limited time offer of 2 months of Skillshare for just 99 cents. To sign up, go to Skillshare.com/hustlepro Links mentioned on this episode Podcast Moguls Masterclass Announcements If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Social Media Info Connect on Instagram: Side Hustle Pro – @sidehustlepro #SideHustlePro

head soundcloud side hustles skillshare side hustle pro mented cosmetics nicaila mented
The Goal Digger Podcast
198: How She Did It: Turning A Podcast Into A Full-Time Career

The Goal Digger Podcast

Play Episode Listen Later Oct 22, 2018 47:45


Wanna start a podcast? This might be the sign you’ve been waiting for. Our girl Nicaila Matthews Okome is the Creator and host of Side Hustle Pro Podcast, the first and only podcast to spotlight bold, black women entrepreneurs who have scaled from side hustle to profitable business. Nicaila is sharing what *exactly* it takes to be a podcaster, what the financial situation of podcasting looks like, how to land your dream guests, what the early days looked like and how to turn this “hustle” into a full-time job! It’s safe to say, this woman is AN EXPERT on podcasting and how to make a show sustainable, popular, and profitable. It’s so much more than just sitting in front of a microphone! Yeah, we’re spilling the beans. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/nicaila/ 

creator turning expert full time career nicaila matthews okome nicaila side hustle pro podcast
Side Hustle Pro
Ep 103: Ask Nicaila Anything

Side Hustle Pro

Play Episode Listen Later Aug 8, 2018 39:47


I’m back with another solo episode. I have been promising you a Q&A for months now. And I actually love doing these so I am happy to jump in an answer your Q&As. For those of you wondering how to send me questions or how I choose these questions, I usually ask on my IG story or in my Facebook group and some people email me questions directly. So if you would like to be on the next Q&A episode make sure you’re following me on IG at sidehustlepro, or a member of the Side Hustle Pro FB community or email me at hi@sidehustlepro.co. Listen on Apple Podcasts, Soundcloud, Stitcher and Google Play Links mentioned on this episode MASTERCLASS: How to Build A 5-Figure Podcast Goal Getter Action Plan Healthcare.gov The Slight Edge How to Start A Podcast with No Experience Zoom Zencastr Small Business Administration Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Social Media Info Connect on Instagram: Side Hustle Pro – @sidehustlepro #SideHustlePro

soundcloud masterclass stitcher start a podcast nicaila google play links
Side Hustle Pro
REWIND: From Drowning in Debt to Making 5 Figures A Month (Courtney Sanders of Think and Grow Chick)

Side Hustle Pro

Play Episode Listen Later May 9, 2018 69:53


It’s Nicaila here with another special REWIND edition of Side Hustle Pro. Take a listen to this best of episode with Courtney Sanders. This is one of my favorite episodes because Courtney is so thorough! She is an entrepreneur who started making money online by packaging her expertise in productivity systems and goal achievement and has impacted thousands of people. But, even though she was starting to make 4 then 5 figures monthly in her business, she didn’t just quit her job. She planned it out, she was prepared and she really set a high standard for herself of what she needed to achieve before she would allow herself to quit. So Courtney’s episode is one that I came back to many, many times in 2017. I would literally re-listen to it over and over again as I prepared to leave my job. 1) Because it was like talking to a life coach and 2) It was a reminder that I could not just quit impulsively and expect success, I needed to establish a plan. In this this episode, Courtney breaks down: The inspiration for Think And Grow Chick and when she realized she could help other women think and grow into their best selves How she grew her company into a profitable business How she juggles her side hustle with her full time job Financial wisdom she has learned along the way When she knew it was time to take her side hustle to the next level Links mentioned on this episode REGISTER for Podcast Moguls Masterclass Think And Grow Chick website Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Side Hustle Pro is now over 6100 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Social Media Info Connect on Instagram: Christine Joy Design - @ThinkNGrowChick Side Hustle Pro – @sidehustlepro #SideHustlePro

Hack the Process: Mindful Action on Your Plans
2018-02-12 Process Hacker News from Hack the Process Podcast

Hack the Process: Mindful Action on Your Plans

Play Episode Listen Later Feb 12, 2018 4:48


Process Hacker News for February 12, 2018 Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got digital nomads, documentaries, and leading through change. Enjoy! Events Mark your calendars! Navalent, founded by Ron Carucci brings you Leading through Turbulence, a virtual summit aimed at leading despite change, happening from March 5 to 9. If you’re joining ProductCamp Portland on March 10, you might be one of the lucky ones to get one of ten free copies of The Art of Product Management by Rich Mironov being given away at the event. Milestones Side Hustle Pro, hosted by Nicaila Matthews is featured in Apple Podcasts’ Black History Month Editors’ Picks. Way to Go, Nicaila! Writing Read Hampton Catlin’s interview on Managers Club where he gets asked about his background, his career, and his role as Senior Director of Engineering at Rent the Runway. Hampton’s own WHAM podcast also released a new episode where Hampton and Michael talk about the Nintendo Switch while drinking Kavalan. Would you like to know more about trends in diversity and inclusion from 2017 to 2018? Michelle Kim gives us her perspective in her recent Medium post. You can also find out what she had to say when Quartz at Work asked her if women bosses have an extra responsibility to look out for women in the workplace. Online banking for digital nomads, who may have no permanent physical address, can be tricky to manage, but Michelle Dale’s got some suggestions that might help you if you find yourself in this situation. Launches MentorSF’s 2018 Spring Guest Series introduces producer Louis Karim as Frank Strona’s first guest. Frank interviews him about his documentary project on immigrants, Where I Belong Now. The Groundless Ground Podcast just kicked off its first episode! Tune in to Lisa Dale Miller’s soothing voice as she discusses healing through meditation and psychotherapy. Media It’s alright not to be approved by everyone, but as Kesha Moore explains in this video, it’s essential to have a healthy competition with yourself to be able to grow. All you location-independent folks out there who are wondering what the top 5 cities for digital nomads are, Omar Zenhom has the answer for you! Malek Banoun is changing Facebook pages. To keep getting updates, like Coach Malek on Facebook. Recommended Resources You can stand out by being yourself. Dorie Clark tells her story as a guest on the Business Done Differently. Ron Carucci and Nicole Holland are two Hack the Process guests who mentioned Dorie. Discover your message, brand, and business plan with Marisa Murgatroyd at Message to Money LIVE, a three-day workshop starting February 16 in Los Angeles. Marisa was a recommendation made by Nicole Holland during her interview on Hack the Process. On February 28 in Brussels, Tristan Kromer will be holding Lead Startup Fundamentals, where startup owners can learn about managing innovation projects. Rich Mironov mentioned Tristan in his Hack the Process interview. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Dreams In Drive
99: How To Master Your Side Hustle & Use Social Media To Grow Your Business w/ Nicaila Matthews of Side Hustle Pro

Dreams In Drive

Play Episode Listen Later Aug 7, 2017 73:30


Got side hustle? The chances are the answer to that question is probably YES. How can you take that side hustle and turn it into full-time entrepreneurship? Or, how can you make sure you are growing, accomplishing your goals, and keeping sane? On this episode we chat with Nicaila Matthews, the Creator and Host of Side Hustle Pro, a podcast that spotlights bold, black women entrepreneurs who have scaled from side hustle to full time entrepreneurship. Side Hustle Pro has generated over a quarter million downloads in a year and amassed a loyal community of over 30,000 aspiring entrepreneurs. Nicaila talks about her own path to side-hustle-ship and the main tools and strategies she's used to scale her business and community. Of those, SOCIAL MEDIA has been a huge part - so Nicaila gives us a crash course on how to use social to rock and smash your side hustle goals.  Nicaila is a career long Digital Marketing Strategist and alumna of the University of Pennsylvania (BA) and the University of Michigan (MBA). Her professional experience spans digital marketing, ad sales and social media strategy for NPR, Google, MTV Networks and Georgetown McDonough. Join in on the conversation on social (@dreamsindrive) using the hashtag #dreamsindrive. Enjoy! SOME OF THE TOPICS WE DISCUSS: - What does being a "dream driver" mean? - What inspired Nicaila as a child - Being a woman of color in the Ivy League - Why getting a MBA was extremely valuable & worth the investment - How not getting an offer from Google devastated yet motivated Nicaila - The origin story of the Side Hustle Pro Podcast - How to setting goals for your new side hustle - Nicaila's strategy for growing Side Hustle Pro podcast - Why you ABSOLUTELY need social media - Why Nicaila chose Instagram of her platform of choice for social promotion - 3 strategies for growing social media fans with truly engaged followers - Why making an exclusive FB group can help you grow community - Challenges Nicaila is currently facing in her business - What Side Hustle Pro has taught Nicaila about herself - Technical challenges building a podcast - How to increase podcast subscribers - Nicaila's favorite business tools - Legacy NICAILA'S KEYS TO SUCCESS: 1. Be willing to start 2. Don't let discouraging days keep you down or make you stop. 3. Ignore haters. FIND NICAILA MATTHEWS ON: Instagram: www.instagram.com/sidehustlepro Twitter: twitter.com/sidehustlepro Web: www.sidehustlepro.co FIND DREAMS IN DRIVE ON:Instagram: www.instagram.com/dreamsindrive Twitter: twitter.com/dreamsindriveWeb: www.dreamsindrive.com JOIN THE #DREAMSINDRIVE COMMUNITY: www.dreamsindrive.com/JOIN JOIN THE FACEBOOK GROUP: www.dreamsindrive.com/facebook