Podcast appearances and mentions of nicolas cole

Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 44 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about The Biggest Mistakes We Made in Our Last Community (And How We're Fixing Them), How AI Can Help Scale Support & Onboarding Effortlessly, and The 3-Phase Plan to Growing a $100K/Month Community.(03:38) - Structuring the Digital Writing School for Growth(05:11) - The 3-Phase Plan to a $100K/Month Community(10:14) - Creating an Evergreen, Scalable Membership Model(15:19) - Optimizing Content for Better Engagement-------------------------------------------------------------------Write with ChatGPT like a PRO: https://yt.startwritingwithai.comSubscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 43 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about Why a Great Idea Isn't Enough – Execution is Everything, The Smartest Way to Scale Without Overcomplicating Things, and How DMs, Funnels, and Offers Can Transform Your Sales.(02:53) - Simplicity in Business Growth(07:12) - Why Most Tracking is Useless(16:52) - The Best Way to Test and Validate a Business Idea(21:48) - Scaling Smart: The Role of DMs, Funnels, and Offers(31:27) - The Small Weekly Actions That Lead to Big Wins-------------------------------------------------------------------Write with ChatGPT like a PRO: https://yt.startwritingwithai.comSubscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 42 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about Why Managing Your Own Psychology is the Real Competitive Edge, The Best Hire We've Ever Made (And What It Taught Us), and How Performance is Just Measurement x Incentives.(01:12) - The Best Lessons Are the Ones That Feel Obvious(07:12) - Signs Someone Might Not Be the Right Fit for Your Team(16:52) - Making a Game-Changing Hire(25:38) - Track the Right Metrics and Reward the Right Actions(31:27) - Business is Just Learning the Same Lessons at Bigger Stakes-------------------------------------------------------------------Write with ChatGPT like a PRO: https://yt.startwritingwithai.comSubscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 41 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their hiring patterns, why you should hire "builders", and growing pains of stepping out of director roles.02:36 A Week of Interviews and Hiring Insights06:38 Why Most Hires Are Not Builders18:33 Stepping Out of Director Roles23:26 Letting Small Fire Burns-------------------------------------------------------------------Write with ChatGPT like a PRO: https://yt.startwritingwithai.comSubscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 40 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about the freedom in trusting your team, new company core values, and what most people overlook when setting goals.(02:47)  Maturity and Trust(08:29)  The Total Trust(16:30)  A Smarter Way To Improve(24:44)  Leveraging YouTube for Growth(32:11)  Breaking Goals into Achievable Milestones-------------------------------------------------------------------Write with ChatGPT like a PRO: https://yt.startwritingwithai.comSubscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Some brutally honest advice for writers.~Hey there!My name is Nicolas Cole, and I have been writing on the Internet since 2007. Today, I run a portfolio of writing businesses that does over $5,000,000 in annual revenue. My books, products, programs, and platforms are what I wish I'd had at the beginning of my writing career—back when I was 23 years old, had just graduated college with a degree in Fiction Writing, and had no idea how to make money as a writer. My goal with this YouTube channel is to pass along everything I've learned (and am still learning) about digital writing, ghostwriting, self-publishing, and becoming a multi-millionaire digital writer with you. So, if you want to know how to turn your passion for writing into a lucrative career, and you're looking for a digital writing mentor, maybe I can help. Everything I share on this channel is from hard-learned lessons in the trenches. I've made every mistake out there. Hopefully, you pick up a golden nugget or two that helps you on your journey. (And if I earn your trust, I hope to see you in one of our programs!)"Nobody makes a living as a writer."I hate that cliché—and I've proved it's not true.Keep practicing your art. Keep learning about the business.And most importantly, keep writing.Cole

Nicolas Cole delivers a comprehensive masterclass on writing with AI, demonstrating how to combine human expertise with AI capabilities to create high-quality content. The discussion covers practical frameworks for content creation, including how to structure articles, generate hooks, and test ideas. Cole emphasizes that AI should be viewed as a collaborative tool rather than a replacement for human writers, and success comes from understanding fundamental writing principles first.Timestamps:00:00 - Intro01:03 - Why Learn to write with AI05:06 - Choosing a Content Topic07:38 - Framework for idea development12:40 - The role of AI in the Idea generation process16:39 - The Editor-in-Chief approach to writing with AI18:53 - Creating a Compelling Hook28:28 - Framework for structuring an article34:13 - The "10 Magical Ways" framework45:54 - Collaborating with AI for improving output49:37 - The Power of Education in the Digital AgeKey Points:• Framework for using AI as a writing tool while maintaining quality• How to effectively prompt AI for content ideation and refinement• The "10 Magical Ways" framework for structuring content• The importance of making strategic decisions before writing begins1) The biggest mindset shift:AI isn't replacing writers - it's AUGMENTING them.Just like Photoshop didn't kill designers, it created 1000x more designers.Just like Instagram didn't kill photographers, it made everyone a photographer.2) Key Framework: The Editor-in-Chief Method Don't treat AI as a writer - treat it as your junior staff writer.YOU are the editor making high-level decisions.AI helps execute your vision.3) Writing Process Revolution:- Don't start writing immediately- Make key decisions BEFORE writing:- Clear headline promise- 3 main tangible points- Format for each section90% of value comes from these decisions!4) The "10 Magical Ways" Framework:Every piece of content can be broken down into:- Tips- Steps- Lessons- Stats- Examplesetc.Pick your format FIRST, then structure accordingly.5) Pro Tip: Use AI ConversationallyTwo approaches:1. Chunk-by-chunk dialogue2. Massive single promptMost people fail by sitting in the middle.Start conversational, then compress into mega-prompts.6) Quality Control Method:1. Generate multiple versions2. Apply your taste/judgment3. Refine best options4. Test against goalsRemember: AI suggestions need human curation!7) The Education Leverage Play:Learning frameworks = AI superpowersWhat took experts years to master can now be:1. Learned quickly2. Taught to AI3. Scaled infinitelyThis is the real opportunity!8) Bottom Line:The future belongs to "orchestrators" - people who:- Understand frameworks- Make high-level decisions- Use AI as a tool- Maintain quality controlDon't fight the future - leverage it! Notable Quotes:"AI is not a silver bullet. On some level, you do have to have a baseline understanding of how the thing is supposed to work so that you can prompt AI in order to do it." - Nicolas Cole"90% of the value is not in the writing. It is in the fact that you said what you're going to give [the reader]." - Nicolas ColeLCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.coFIND ME ON SOCIALX/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/FIND COLE ON SOCIALX/Twitter: https://x.com/Nicolascole77Youtube: https://www.youtube.com/@nicolascole77/featuredWrite with AI: https://writewithai.substack.com

Si tienes un proyecto con suscriptores, tanto gratuitos como de pago, seguro que has pensado esto:¿Es posible que haya llegado a mi techo?Creciste bastante al inicio y poco a poco esa tendencia se ha ido parando hasta que has llegado a un punto de meseta o incluso un ligero descenso.Hoy hablamos de por qué pasa esto y te propondré algunas soluciones para salir de esta travesía por el desierto.¿Ya estás suscrito?El problema es más profundo de lo que creesNo es solo que no estés creciendo. El verdadero problema es que estás atrapado en un ciclo que se retroalimenta:* Creas contenido* Tu audiencia no crece como esperas* No entiendes por qué* La monetización disminuye* Tu motivación disminuye* La calidad de tu contenido se resiente* Y vuelta a empezar¿Por qué hay proyectos que entran en esta espiral y otros que crecen como la espuma?Las causas pueden ser muy diversas pero analizando muchos creadores que sufren este descenso, he detectado algunos patrones problemáticos que podrían ser la causa.Y no solo eso, tengo preparado un paquete de soluciones para poner remedio a estos problemas.Vamos a ello.Los errores que están saboteando tu crecimiento1- El error del contenido “encerrado”Si no tienes contenido fuera de la suscripción, dependes 100% de las recomendaciones privadas.Y ahora reflexiona, ¿cuántas veces le estás recomendando newsletters o podcast a tus colegas? Pocas.Cuando todo tu contenido está bajo una barrera de suscripción, te vuelves invisible para los algoritmos y, lo queramos o no, esta es la forma de crecer que existe a día de hoy en internet.Crear contenido en abierto que impacte en gente que no nos conoce.Y para ello tenemos que estar en plataformas de contenido que tengan la capacidad de llevar nuestro mensaje a la masa.* X o Twitter* Instagram* YouTube* Google* …Tenemos que crear contenido para los algoritmos de recomendación… aunque nos pese.El verdadero coste de esconderteNo es solo que pierdas visibilidad. Estás perdiendo las mejores oportunidades para demostrar tu valor:* Nuevas personas que podrían descubrirte* Compartidos que podrían viralizar tu contenido* Enlaces externos que mejoran el SEO* Menciones que podrían expandir tu marcaLa mentalidad correctaEl contenido en abierto no es un regalo que haces a tu audiencia. Es una inversión en tu crecimiento futuro. Es tu mejor herramienta de marketing, tu carta de presentación al mundo.No se trata de publicarlo todo en abierto. Se trata de tener una estrategia clara:* Contenido en abierto para alcanzar nueva audiencia* Contenido exclusivo para quien ya confía en ti a través de una suscripción gratuita* Y por último, sin ser obligatorio, contenido premium para los que quieren todavía un poco más.2- El error del contenido desalineadoMuchos creadores caemos en este error: mostramos una cosa en público y ofrecemos algo completamente diferente en privado. El resultado es predecible: la gente que atrajo tu contenido público se siente decepcionada al ver lo que estamos publicando bajo la suscripción.Voy a poner un ejemplo muy tonto.Creas contenido en YouTube sobre recetas veganas y cuando la gente se suscribe a tu newsletter, resulta que hablas sobre cómo preparar los mejores asados y parrilladas.Cuando esto sucede, el único motivo que queda para que alguien se quede en esta zona privada es empatía o el fanatismo. “Adoro a este creador, quiero apoyarle”. Y aunque existe gente así, y probablemente más de la que pensamos, no es suficiente para sostener un proyecto a largo plazo.Tu contenido público debería ser un reflejo directo de lo que ofreces en privado. La única diferencia debería ser la profundidad, no la dirección.3- El síndrome del "hobby"Es un problema sutil: cuando tienes un trabajo que paga tus facturas y tu proyecto de contenido es "algo extra", todas tus decisiones se vuelven tibias.¿Por qué es un problema?Cuando no hay "skin in the game", cuando no hay verdadero riesgo, ocurren dos cosas:* Nadie te persigue si este mes:* No consigues más reproducciones* No creces en suscriptores* No aumentan tus ingresos* Tu engagement baja* Tu audiencia lo percibe: Si tú no necesitas realmente que te apoyen para seguir creando, ¿por qué deberían hacerlo?Tomemos el caso de un creador que tiene una membresía de pago a 5€ al mes. Un día decide pedir a sus suscriptores que suban a un pago de 10€ al mes "porque necesita más ingresos" o porque “el valor del contenido es muy alto”.¿Qué crees que va a pasar?La realidad es que si tu audiencia sabe que tienes otros ingresos, que esto es "un extra", no hay ningún incentivo real para que te apoyen económicamente.Y esto no es una decisión que tomen porque sean unos ratas (que también puede ser), es algo que está en el subconsciente de la audiencia por culpa de la comunicación que has tenido siempre en ese sentido.¿Qué podemos hacer?En este caso, la solución pasa por cambiar la forma de comunicarnos con la audiencia.De entrada, eliminar la sensación por completo de ser un proyecto amateur o hobby. Cuida el lenguaje y se transparente con las métricas. Que se vean las horas que toma crear y publicar cada pieza, sus costes de infraestructura, etc. (7 horas llevo con este contenido y todavía no he editado el vídeo… casi nada)También creo que es vital que seamos capaces de transmitir los beneficios que estamos aportando con estos contenidos y que quede claro lo que se pierde si un día dejamos de publicar por culpa de no tener el respaldo suficiente.Suena simple pero la mayoría de las veces es el mensaje que la audiencia tiene que escuchar para tomar consideración y acción.4- De desconocido a suscriptor de pago. Por la caraEn un mundo de fantasía e ilusión, una persona que viese un vídeo nuestro en YouTube o leyese uno de nuestros posts en X/Twitter, decidiría que somos estupendos y que quiere pagar por nuestro contenido premium o servicios sin tener que saber nada más.Así, por la cara.Evidentemente, esto no pasa.Al menos no en la frecuencia que necesitamos para construir un negocio alrededor de nuestros contenidos.¿Entonces qué es lo que hay que hacer?Necesitamos etapas intermedias que convenzan al usuario de que SÍ es una buena decisión darnos su dinero.Hay que llevar al usuario a un canal en el que podamos controlar la comunicación directa, ya sea una lista de correo, un canal de Telegram, Whatsapp o Instagram.Esta etapa se la saltan el 90% de los creadores que pretenden monetizar sus contenidos mediante contenidos de pago o servicios.Y es un fallo que necesita solución.5- El caos de los CTAs: cuando pides todo y no consigues nadaImagina que entras en una tienda de ropa y el dependiente te bombardea con todas las ofertas del día, las promociones de la semana, el programa de puntos, la tarjeta de fidelización y el sorteo de Navidad. Todo esto antes siquiera de que hayas podido ver una sola camiseta. ¿Cuál sería tu reacción? Seguramente pirarte corriendo.Lo mismo sucede con tu contenido. Cada vez que le pides a tu audiencia que haga algo, estás gastando un recurso muy valioso: su capacidad de atención y decisión.Cuando repartes la atención de tu audiencia entre múltiples acciones, diluyes el impacto de todas ellas.Le estás dando demasiadas opciones.Solo tiene que hacer una cosa.La estrategia más efectiva es tener un único CTA principal para cada etapa de tu embudo.* El contenido en abierto tiene un CTA para llevar usuarios a tus canales privados.* El contenido privado tiene un CTA para llevar a tus usuarios a contenido de pago.Sencillo. No nos compliquemos la vida.La mentira del mercado limitado: por qué crees que has tocado techoEscucho constantemente a creadores decir "ya he llegado a todos los interesados en mi nicho" o "el mercado está saturado". Y cada vez que lo oigo, no puedo evitar pensar en la cantidad de gente que ni siquiera sabe que existes.Hagamos un ejercicio rápido. * 500 millones de hispanohablantes en el mundo* 350 millones de usuarios activos en Twitter* 2.000 millones en YouTubeIncluso si te mueves en un nicho específico, ¿realmente crees que has llegado a todos los posibles interesados?El problema nunca es el tamaño del mercado. Las verdaderas limitaciones son:* Tu capacidad para llegar a nueva audiencia. * Tu habilidad para comunicar tu propuesta de valor. * Tu consistencia en la creación de contenido valioso.En lugar de pensar "ya no hay más gente interesada", pregúntate: * ¿Dónde está mi audiencia que aún no me conoce?* ¿Cómo puedo llegar a ellos de forma más efectiva?* ¿Qué puedo hacer para que mi contenido sea más descubrible?La realidad es que hay muchísima gente ahí fuera que necesita exactamente lo que tú ofreces. Solo que aún no te han encontrado.RecomendacionesPara esta semanita 3 recomendaciones apetecibles:* Nicolas Cole: creador de contenido con múltiples proyectos de éxito en formación y newsletters* Zamburiñas Gallegas Lidl* OPENAI ANUNCIA o3: pequeño hilo donde DotCSV analiza el lanzamiento de este futuro modelo de OpenAI. Aunque todo esto te suene a chino, se trata de uno de los mayores hitos en términos de IA frente a los test que realizan habitualmente.Qué estoy creandoEstoy con grabaciones de las entrevistas para FailAgain y ya tengo una realizada de las tres programadas.La verdad que estoy contento de poder contar con gente tan interesante y con puntos de vista diferentes en el sector.Ganas de que podáis escucharlas pronto.Si la gente le da mucho a Like en esta publicación, me comprometo a sacarla el día de Navidad como regalito

Do you want to grow your podcast and monetise your audience? Get my exact system here: https://voics.ck.page/a25aeb8082Think writers can't make money with the rise of AI?Nicolas Cole proves that profitable online writing is not only possible but scalable, and he's sharing how on today's episode of Kickoff SessionsNicolas, a bestselling author, entrepreneur, and the mastermind behind Ship 30 for 30, dives deep into the strategies that took his ghostwriting agency from $0 to $180K/month. With nearly a decade of experience in digital writing and content creation, Nicolas reveals the mindset, systems, and tactical moves that helped him build a writing business online—and a brand that lasts.He also shares actionable tips for writers and entrepreneurs, including how to dominate a niche, why self-publishing beats traditional deals, and how patience and specificity are the ultimate superpowers in the creator economy.You'll also learn how to avoid the burnout that comes with rapid growth, why AI is creating more opportunities for writers (not fewer), and the key to building a category of one in any industry.Don't forget to like and subscribe for more episodes like this!Connect with Nicolas ColeInstagram: https://www.instagram.com/nicolascole77/My Socials:Instagram - https://www.instagram.com/darrenlee.ksLinkedIn - https://www.linkedin.com/in/darren-lee1(00:00) Preview and Introduction(01:11) The 10x Choice: Scaling or Balance  (04:18) The Reality of Scaling Too Fast(08:14) The Benefits of a Hybrid Agency Model  (10:29) Why Small, Profitable Agencies Win  (12:04) How to Dominate a Niche as a Writer  (19:03) Creating a Category of One in Your Niche  (21:53) How to Monetize Content(24:10) Repeating Core Ideas for Maximum Impact  (27:33) Why Competition Grows Your Category  (29:03) Ghostwriting in 2025(31:39) AI's Impact on Writing (34:15) Self-Publishing vs. Traditional Publishing(37:44) Understanding the Business of Writing  (42:13) Books as Part of a Bigger Ecosystem  (47:49) The Power of Long-Term Influence in Writing  (50:14) Approach to Creativity and Content Systems  (55:36) Turning Pro: Discipline and Life Choices  (59:01) Surrounding Yourself with The Right People   (01:03:08) Lessons for Writers and EntrepreneursSupport the show

Use my link https://bit.ly/porkbunCJ to get a .bio domain for less than $2 now Try the free phone scan from Cloaked (Use Code “CALUM” for 20% off): https://bit.ly/calumiscloaked Follow Us! My Instagram: https://www.instagram.com/calumjohnson1/?hl=en Sam Parr: https://x.com/thesamparr?s=21 Watch our episode with Nicolas Cole on how to build a $1M ghostwriting business https://youtu.be/pr71csOKRdQ Timestamps 00:00 Intro 1:15 Every man wants this... 7:00 Alcohol will ruin your life (Not just physically) 16:11 How a relationship can change your life 20:47 The mindset to NEVER lose. 29:40 Sam's first ventures into building businesses. 34:34 How to build a multi million dollar newsletter. 36:48 How to get a 100% reply rate from cold emails. 46:37 The bitter truth behind running a successful business 50:51 The surest way to stay successful. 54:13 The full process of selling a company 1:04:37 How to improve your writing (DEMONSTRATION) 1:14:01 How to make $3M/Yr from your newsletter 1:30:37 How to grow your newsletter consistently 1:37:00 Why are companies bought? 1:39:21 Trust the process! About the video. Sam set a goal at 21 to make $20M by the time he was 30. To do that, he tried multiple businesses and even got fired from Airbnb, before he started The Hustle. It started as a conference with successful entrepreneurs but 6 years later, it was a huge business and Sam sold it for over $27M. In this episode, Sam shares his journey and a step-by-step guide for how you can build a multi-million dollar newsletter

SHOW NOTES: On this show…we are unlocking the basics as we explore simple life skills everyone needs but often overlooks. In today's fast-paced world, it's no surprise that many people struggle with basic life skills. Between the rise of technology and the hustle of modern life, skills like cooking, budgeting, and effective communication often fall by the wayside. But fear not! By taking small, intentional steps, we can all brush up on these essential skills. Think of it as a fun, ongoing learning adventure—whether it's whipping up a new recipe, setting up a simple budget, or mastering the art of active listening. Let's embrace the journey together and support each other in becoming more well-rounded and capable individuals! So let's address some simple life skills that shouldn't be overlooked.  Here are just a few we will explore: Time Management: Prioritizing tasks and setting realistic deadlines. Avoiding procrastination and effectively scheduling their time. Effective Communication: Listening actively and empathetically. Expressing thoughts and feelings clearly and assertively without being aggressive. Emotional Regulation: Managing stress and anxiety in healthy ways. Recognizing and processing emotions effectively. Problem-Solving: Identifying problems and breaking them down into manageable parts. Generating and evaluating potential solutions. Relationship Building: Developing and maintaining healthy relationships. Understanding the importance of boundaries and mutual respect. Critical Thinking: Evaluating information critically and making informed decisions. Recognizing biases and logical fallacies. Negotiation Skills: Negotiating effectively in personal and professional settings. Understanding the importance of compromise and finding win-win solutions. Organizational Skills: Keeping personal and professional spaces organized. Developing systems for managing information and tasks efficiently. Adaptability: Adjusting to new situations and changes with flexibility. Embracing change as an opportunity for growth rather than a threat. Saimantee Bhattacharya shares Unveiling the Missing Link: The Craving for Life Skills in a High-Tech World found on Linkedin On the Art of Improvement's YouTube channel, I found Nicolas Cole's 20 Things Most People Learn Too Late In Life Bruce Tulgan shows us How to Begin Boosting Your Soft Skills found at Psychology Today CHALLENGE: Unlocking basic life skills can elevate your daily journey and amplify your confidence. Begin today by embracing small, practical steps to master these essentials, and witness how they empower you to thrive and shine in any situation.   I Know YOU Can Do It!

Nicolas Cole has founded more successful writing businesses than perhaps anyone on earth. These include a daily writing program that has over 10,000 students, a ghostwriting academy that has over 800 students, a SaaS platform and a paid newsletter. He's also written 10 books, been a World of Warcraft champion, accumulated over a billion views online and been published in a slew of mainstream publications. While his failures may not be obvious from the outside, they've existed. These include holding onto employees that didn't care about their jobs, building a business only to find himself miserable and thinking of business success as the number of team members you have. He's also a guy who radically changed my business life when he said a seemingly simple thing to me one day in 2017. Listen in as we discuss success, failure, bottoming out, changing, altering your money mindset and so much more.For more info, go to www.failyourway.com.

In today's episode of The HeyCreator Show, Matt Ragland (⁠@mattragland⁠) talks through the 10 books every creator must read, split up into three categories — Mindset, Business, and Process. Later, Tim Forkin (⁠@timforkindotcom⁠) joins for the first edition of Creator Advice — our new segment where we answer questions from our community, place ourselves in their situations, and work to solve their problems.  (0:00) — Intro (1:30) — The War of Art, by Steven Pressfield (2:45) — The Pathless Path, by Paul Millerd (4:13) — Bird by Bird, by Anne Lamott (5:48) — Perennial Seller, by Ryan Holiday (6:32) — Obviously Awesome, by April Dunford (7:11) — Dotcom Secrets, by Russell Brunson (8:18) — $100M Leads, by Alex Hormozi (9:20) — The Art and Business of Online Writing, by Nicolas Cole (10:09) — Free Time, by Jenny Blake (11:23) — Building a Second Brain, by Tiago Forte (14:42) — Creator Advice! Join the HeyCreator Community Use Automatic Evergreen to send profitable newsletters on autopilot

Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 37 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole catch up on the past 4-6 weeks of the business, discuss how to monetize digital products, and upcoming travel plans.(00:00) Intro(01:16) Saying Goodbye To The Shipyard(05:10) RecappIng The Past 4 Weeks(20:07) Monetizing Digital Products(30:23) Traveling The Next Few Months-------------------------------------------------------------------Write with ChatGPT like a PRO: https://yt.startwritingwithai.comSubscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Join us for an insightful discussion with Dickie Bush, Co-Founder of Premium Ghostwriting Academy, and Nicolas Cole, Co-Founder of Ship 30 for 30. We discuss how writing entrepreneurs can leverage Chat-GPT and Kindle Unlimited to build a profitable portfolio of books in underserved niches. We'll explore various career paths for writers and share innovative startup ideas to kickstart your success in the writing industry. Don't miss out on this episode packed with valuable tips and strategies for aspiring authors and entrepreneurs!

Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 36 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about setting goals for the next 6 weeks, planning ahead for bottlenecks, and and why you should monetize training.(00:00)  Intro(01:53)  Setting Goals For The Next 6 Weeks(05:15)  Goals For PGA(13:54)  Goals For Ship 30 & Write With AI(27:32)  Preventing Anticipated Bottlenecks(30:01)  Monetize Training Not Service(38:43)  Life Updates-------------------------------------------------------------------Write with ChatGPT like a PRO: https://yt.startwritingwithai.comSubscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 35 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about writing for YouTube, reaching depth in your reps, and the need for anti-metrics.(00:00)  Intro(01:54)  It Takes At Least 7 Iterations To Learn A Lesson(05:43)  Writing For YouTube Is A Different Ball Game(11:49)  Increase The Depth Of Your Reps(16:21)  Culture Is Built Through Example(19:11)  Do The Easiest Obvious Thing(24:01)  Every Metric Needs An Anti-Metric(32:04)  Personal Updates-------------------------------------------------------------------Write with ChatGPT like a PRO: https://yt.startwritingwithai.comSubscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Sponsors: Get Your First $5,000 Ghostwriting Client with this free email course: https://rebrand.ly/PremiumGhostWritingBluePrint Get your first month of Castmagic Free (Use code CALUMFREEMONTH): https://rebrand.ly/CJShow Follow Us! Instagram: https://www.instagram.com/calumjohnson1/?hl=en Twitter: https://twitter.com/calum_johnson9 Guest: https://x.com/itskierandrew?s=21 If you want to learn more about building a $1M writing business, watch this episode with Nicolas Cole - https://youtu.be/pr71csOKRdQ Timestamps 00:00 Intro 02:19 Why Kieran quit his job to creating on the internet. 09:10 Why your 9-5 is keeping you TRAPPED. 14:30 How to find what you are really meant to be working on. 19:25 How to get through the dark phase when you first start something new 24:32 The sacrifices you MUST make while building on the side. 30:29 How to measure your level of success. 37:13 Don't DIE without doing what you love. (Emotional story) 44:26 How to train your mind for success. 52:58 How to ensure your product gets crazy demand. 58:04 How to choose the type of product to sell. 1:02:28 How to get clarity on your mission before building. 1:11:36 What goes into building a product that makes $140k in 96 hours. 1:20 How to handle anxiety in making business decisions. 1:22:35 The negative part of getting great results in business. 1:33:35 Full breakdown of 5 pillars of leverage in entrepreneurship (MASTERCLASS) About the episode 4 years ago, Kieran realized he wasn't fulfilled in his career as a dentist. So he started trying different careers on the side, until he decided to quit his job and go all in on writing. It took him 18 months to make his first $50 writing online and his career just took off from there. 14 months later, he made $180k in 4 days. He is on track to make a million dollars this year through his creator business.

Sponsors: Get your first month of Castmagic Free (Use code CALUMFREEMONTH): https://bit.ly/CalumCastMagic Get Your First $5,000 Ghostwriting Client in 5 steps: https://rebrand.ly/PremiumGhostWritingBluePrint Watch next- https://youtu.be/Zj6SRdGAr3s Follow Us! Instagram: https://www.instagram.com/calumjohnson1/?hl=en Twitter: https://twitter.com/calum_johnson9 Guest: https://twitter.com/Nicolascole77 Timestamps 02:09 Nicolas' life changing discovery after his accident. 09:43 The mindset to pivot into another path after failure. 11:41 How he gamified his journey to building his $10M writing portfolio. 19:03 Why you must combine creating with documenting (Synthesizing) 27:54 Why every entrepreneur should write 30:47 The mindset catalyst that took Nicolas from $3k/month to $20k/month. 34:54 What does ghostwriting really entail? 39:58 How to check for signals and use data to scale your business. 48:05 The hard truth about scaling your ghostwriting business to $1M/year 50:24 How to get clients without being salesy. 56:56 How to pick your niche in ghostwriting. 1:03:16 Why Ghostwriting is the ultimate writing career. 1:05:51 Full breakdown Cole scaled his ghostwriting agency to $2M/year in 18 months. 1:09:04 How would AI impact the writing industry? 1:10:44 2 reasons Nicolas left his $2M ghostwriting agency (Travis Scott example) 1:15:19 How to pivot from Ghostwriting to creating on your own. About the episode At 15 years old, Nicolas fractured his spine while playing hockey, ending his dreams of playing in the NHL. So he started trying different things from competitive gaming to body building until he finally decided to focus on writing. He made $20k in his first month writing and went on to scale his first ghostwriting agency to $2M/year in just 18 months.

Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode #30 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about the focus of the podcast in 2024, doing the “boring work”, and what it's like wearing many hats in the business.00:00  Intro01:56  EH In 202406:33  The Power of “Theme-ing”09:35  Capitalizing Your Feedback Loop15:01  The Potential With A Paid 17:23  Build Until They Tell/Embrace the Boring Work21:00  Merging Education With SAAS23:16  Improve the Product25:30  Wearing Many Hats27:50  Delegating Roles In The Future30:35  A-Players Are Clear They're A-Players32:09  What We Want EH To Be For You In 2024-------------------------------------------------------------------Write with ChatGPT like a PRO: https://yt.startwritingwithai.comSubscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Watch this episode on YouTube -- https://youtu.be/ZbO7WegbCnE I discovered Alberto on Medium.com and was impressed by the quality of his writing. Alberto is an Italian writer and blogger who helps aspiring content creators become prolific by building custom systems that fit their busy lives. He started blogging in Italian in 2010 but then boldly stepped into the world of English writing to reach a wider audience. In this conversation, you'll hear him talk about: His early beginnings in digital content creation His transition from writing in Italian to writing in English Recommended resources for non-native English writers Writing on Medium.com His writing process and approach Using ChatGPT ...and other things related to writing, content creation, learning English, and digital entrepreneurship. If you find this useful, please email me to let me know. All my contacts are on my website -- https://fabiocerpelloni.com/ Chapters: 00:00 - Introduction 01:38 - Switching to English 13:08 - Gaining Confidence 16:30 - Loving English 24:38 - Writing on Medium 35: 26 - Getting Better at Writing 43:30 - Writing & ChatGPT 52:08 - Books for writers 55:10 - Alberto's course 01:01:44 - Conclusion Links & Resources: - Medium: read Alberto's articles on Medium.com -- https://albertocabasvidani.medium.com/ - The Unstoppable Creator (Alberto's newsletter + free email course) -- https://albertocabasvidani.ck.page/052d7c645d - The Tilt for content strategies and business insights -- https://www.thetilt.com/ - Ali Abdaal and Nicolas Cole -- https://www.youtube.com/watch?v=JIfEgvpEufU Books we mentioned: - "Storyworthy" by Matthew Dicks - "The War of Art" by Steven Pressfield - "On Writing Well" by William Zinsser - "The Art and Business of Online Writing" by Nicolas Cole - "The 4 Hour Work Week" by Tim Ferris Find out more about me and my work on my website -- https://fabiocerpelloni.com/

I'm joined by Dickie Bush, Co-Founder of Premium Ghostwriting Academy and Nicolas Cole, Co-Founder of Ship 30 for 30. We talk about the best ways to make $10M in 2024 if you were starting from scratch: hyper-niche paid newsletters, AI-powered book publishing, and so much more.

In this throwback episode of the Copyblogger Podcast, Tim interviews Nicolas Cole about the secrets of writing high-performing online content. Show notes: Follow Cole on Twitter Follow Tim on Twitter Check out ship30for30 Your personal assistant to grow & monetize your

Land your first $5,000 client with Ghostwriting: [https://premiumghostwritingblueprint.com](https://premiumghostwritingblueprint.com/)In episode 29 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through the wins, lessons, and realizations they gained over the course of the year.(00:00) Intro(01:13) 2023 Wins(04:53) Launched a successful group coaching program(11:37) Built our first asynchronous product in a month(15:07) Doubled the business profit(21:07) Hired 7 team members while maintaining performance culture(28:18) Experimented with different podcast styles(31:37) Built our V1 dream production studio(34:59) Built a paid newsletter to $250k in ARR(38:32) Learned the power of cross-collaborations(43:49) Learned how to hire & train a sales team(45:23) Refined our content supply chain(48:44) 2023 Lessons & Realizations(50:18) Work in defined sprints of monk or maintenance mode(54:33) Every reinvestment into the business is positive if…(55:56) The importance of surrounding yourself with an all-star team(57:09) You're a fixed number of hours away from anything(1:02:38) Every leap of progress came from IRL meetups(1:03:25) The value of a mastermind is normalizing success(1:06:04) “Slogs” are necessary(1:07:36) Audio and video develop more resonance(1:08:10) Paying for the ideal scene(1:09:49) We can build anything we want (with constraints)(1:10:28) 2024 and beyond---Write with ChatGPT like a PRO: [https://startwritingwithai.com](https://startwritingwithai.com/)Subscribe to the Espresso Hour on your favorite podcast app: [http://espressohour.com](http://espressohour.com/)• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Nicolas Cole (@Nicolascole77), co-founder of Ship30for30, will teach you why indie hackers should embrace writing as a transformative tool in their arsenal. He sheds light on the common misconception that writing pales compared to coding for developers, but illustrates how writing can be a vehicle for desirable outcomes like zero-cost customer acquisition and recognition within the industry. Listen in as he shares the secret of building a timeless library of content, emphasizing how past writings can continue to serve us without the need to create new material constantly.Nicolas on Twitter: https://twitter.com/Nicolascole7700:00:00 Writing's Importance for Indie Hackers00:09:10 World of Warcraft and Writing Connection00:12:07 Writing, Books, and Their Value00:25:29 Finding Voice00:28:01 The Power of Writing and Community00:34:05 Writing for Readers00:47:21 Ghostwriting and Its Benefits ExploredThis episode is sponsored by Acquire.comThe blog post: https://thebootstrappedfounder.com/nicolas-cole-harnessing-the-written-word-for-profit/The podcast episode: https://tbf.fm/episodes/278-nicolas-cole-harnessing-the-written-word-for-profitThe video: https://youtu.be/sX-CaJHf9cMYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw (00:00) - Writing's Importance for Indie Hackers (09:10) - World of Warcraft and Writing Connection (12:07) - Writing, Books, and Their Value (25:29) - Finding Voice (28:01) - The Power of Writing and Community (34:05) - Writing for Readers (47:21) - Ghostwriting and Its Benefits Explored

Never make less than $100,000 as a writer again: [https://fullstackwriter.com](https://fullstackwriter.com/)In episode 28 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk through their takeaways from their first ever team meetup + mastermind event!(00:00) Intro(01:12) What happened last weekend?(03:46) The Solopreneur Trap(08:31) The Team Culture Litmus Test(13:50) You have more influence than you think(19:57) Is in-person better than digital?(21:58) Should you combine events together?(23:06) Why you need a media team(24:37) Invite your all-stars(27:30) The power of group takeawaysLand your first $5,000 client with Ghostwriting: [https://premiumghostwritingblueprint.com](https://premiumghostwritingblueprint.com/)Write with ChatGPT like a PRO: [https://startwritingwithai.com](https://startwritingwithai.com/)Subscribe to the Espresso Hour on your favorite podcast app: [http://espressohour.com](http://espressohour.com/)Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebushFollow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Bản gốc bài viết này là trả lời của tác giả Nicolas Cole cho câu hỏi "What are the habits of highly successful people?" trên Quora. Bản gốc có thể được tìm thấy ở đây: https://www.quora.com/What-are-the-ha... __ “Nói trước bước không qua” là một câu nói mà gần như người Việt nào cũng từng nghe qua. Chắc có lẽ vào thời điểm xem video này, bạn cũng đã từng có một vài trải nghiệm không mấy vui vẻ với những dự định hay mục tiêu của mình rồi đúng không? Đầu năm thì đăng lên Facebook bảo rằng tôi sẽ có một cơ thể săn chắc vào mùa hè, nhưng 6 tháng sau nhìn lại thì vẫn chưa lên được tí cơ nào. Hay bỏ tiền đăng ký một khóa học online nào đó, chụp màn hình khoe với đứa bạn. Bảo rằng tao sẽ học cái course này để làm việc A, việc B, việc C, nhưng quanh đi quẩn lại mãi vẫn chưa học xong. Tại sao chúng ta thường thất bại với những dự định của mình? __ Tủ sách hoành tráng của Spiderum: Các đầu sách bạn có thể quan tâm: - Người trong muôn nghề - Định hướng nghề nghiệp toàn diện: https://shope.ee/AURO9YQc3A - Người trong muôn nghề: Ngành IT có gì?: https://shope.ee/9pBhMKT9Oy - Người trong muôn nghề: Ngành Kinh tế có gì? - Tập 1: https://shope.ee/9UYqxiUQ4w - Người trong muôn nghề: Ngành Kinh tế có gì? - Tập 2: https://shope.ee/9KFQlPV3Pv - Người trong muôn nghề: Ngành Sáng tạo - Nghệ thuật có gì?: https://shope.ee/9zV7YdSW47 - Người trong muôn nghề: Ngành Xã hội - Nhân văn có gì?: https://shope.ee/5pfYayiNWK - Mùi mẹ - Món quà dành tặng người phụ nữ yêu thương: https://shope.ee/6AIOzah6qU - DevUP - Phát triển toàn diện sự nghiệp lập trình viên: https://shope.ee/9esHA1Tmjx - Seneca: Những Bức Thư Đạo Đức – Chủ Nghĩa Khắc Kỷ Trong Đời Sống - Tập 1: https://shope.ee/6zrW08ngb2 - Seneca: Những Bức Thư Đạo Đức – Chủ Nghĩa Khắc Kỷ Trong Đời Sống - Tập 2: https://shope.ee/A9oXkwRsj8 - Mở khóa thương mại điện tử Việt Nam: https://shope.ee/5V2iCMjeCI - Doing good better - Làm việc thiện đúng cách: https://shope.ee/6KbpBtgTVV - Động lực nội tại - Làm sao để yêu công việc và đạt đến thành công: https://shope.ee/6UvFOCfqAW - Bước ra thế giới: Cẩm nang du học và săn học bổng: https://shope.ee/5fM8Ofj0rJ - Chuyện người chuyện ngỗng (Vũ Hoàng Long): https://shope.ee/4AXKcUjKAQ __ Hóng các cuộc hội thoại thú vị, nhiều kiến thức bổ ích trên kênh Talk Sâu: https://b.link/talksau Lắng nghe những câu chuyện về thế giới nghề nghiệp cùng podcast Người Trong Muôn Nghề: https://b.link/NTMN-Podcast ______________ Bài dịch: Vì sao nhiều dự định của bạn sẽ mãi mãi chỉ là dự định? Được dịch bởi: Viet Anh Tran Link bài dịch: https://spiderum.com/bai-dang/Vi-sao-... Bài viết gốc: What are the habits of highly successful people? Tác giả: Nicolas Cole Link bài viết gốc: https://www.quora.com/What-are-the-ha... ______________ Giọng đọc: Pinkdot Editor: Nguyễn Sơn ______________ Bản quyền video: Spiderum Bản quyền nhạc: Youtube Audio Library, Epidemic Sound ______________ --- Send in a voice message: https://podcasters.spotify.com/pod/show/spiderum/message Support this podcast: https://podcasters.spotify.com/pod/show/spiderum/support

In this episode of the Centricity podcast, our host, Will Riley, meets with Eddie Yoon, one of the authors of The 22 Laws of Category Design: Name & Claim Your Niche, Share Your POV, And Move The World From Where It Is To Somewhere Different. They talk about the ultimate business strategy - category design - which uses a passion for change and the need to upend the status quo to drive innovation and growth. Category Design - The Ultimate Strategy Instead of competing against other businesses or trying to come out at the top of your field, category design is about competing against the status quo. Companies that subscribe to a “Be Different” mentality grow quickly, but many are too risk-averse to go in this direction. Leaders in these businesses care deeply about their products and believe in what the company produces - they're frustrated by current societal standards and want to create change. Types of Category Designers Accidental designers are those who create something great that explodes but don't know why and can't replicate their success. Serial designers are innovators who consistently create successful products that they support and care about. Resources Reach out to Eddie via email at eddie@eddiewouldgrow.com Follow Eddie on Twitter @eddiewouldgrow The 22 Laws of Category Design by Category Pirates, Christopher Lochhead, Eddie Yoon, Katrina Kirsch, Nicolas Cole - pick it up on Amazon

Download our FREE 13,000-word ultimate writing guide: http://startwritingonline.comIn episode 27 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their new studio and all the work that went into building it.(00:00) Intro (01:14) The 3-year Dickie & Cole anniversary (03:42) Why we chose this location (09:56) Why we're building on Youtube (14:01) Studio breakdown (16:04) Why we chose an agency (24:35) The power of stretch investments (26:37) Our new content strategyLand your first $5,000 client with Ghostwriting: https://premiumghostwritingblueprint.comWrite with ChatGPT like a PRO: https://startwritingwithai.comSubscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

In this episode of the Copyblogger podcast, Tim sits down with Nicolas Cole. They discuss Cole's ability to write and publish content, even as his business expands. Cole also goes deep into self-publishing and legacy publishing and what he wishes writers knew about the differences. Show notes: Follow Cole on Twitter Follow Tim on Twitter Check out ship30for30 Your personal assistant to grow & monetize your

“Writers without niches are starving artists. Because again, they're just competing in these massive competitions. Writers with niches are category kings.” — Nicolas Cole Nicolas Cole shares the lessons he's learned as one of the internet's most-read writers, including why he's fascinated with reverse engineering written work—from James Patterson novels to Twitter threads—into templates writers can use, why all great writing changes the reader, why his superpower is his ability to endure boring things for longer than others, and so much more. EPISODE GUIDE AND TRANSCRIPT https://www.outlieracademy.com/episode/140 WATCH THIS EPISODE ON YOUTUBE https://youtube.com/playlist?list=PL5QJhLoabFV1ZZfgVIIWmGqjKzbhe0N7o CHAPTERS (00:00:00) - Introduction (00:07:37) - Service Businesses, Linear vs Infinite Scaling, and Picking a Bag of Problems (00:10:02) - Ship 30 for 30 and Finding Your Niche (00:17:01) - The Origin Story of Category Pirates and Snow Leopard (00:20:13) - Category Creation, Competition, and Being Different vs Better (00:28:48) - Content-Free Content and Blinding Glimpses of the Obvious (00:35:34) - The Content Pyramid: Levels One, Two, and Three (00:49:44) - The Content Pyramid: Level Four (Making Non-Obvious Connections) (00:55:32) - Debunking Common Myths About Writing and Category Creation (01:04:10) - The Difference Between More Views and More Dollars (01:11:37) - What is Category Creation? (01:14:27) - How to Create a Category: Weird Problem + Weird Solution ABOUT THE BOOK Snow Leopard: How Legendary Writers Create A Category Of One by Category Pirates (Nicolas Cole, Christopher Lochhead, and Eddie Yoon) shares why all legendary writers who stand the test of time create a category of one. In decades past, David Ogilvy, Gary Halbert, Leo Burnett, Gary Bencivenga, Al Ries & Jack Trout, and many more master communicators have all written about the psychology behind how messages spread. Snow Leopard builds on their work with dozens of new insights and frameworks, and brings category creation and design into the digital age.

Today Greg is joined by Nicolas Cole, the co-founder of Ship 30 for 30, a daily writing challenge. In this episode, Greg and Nicolas talk about how much money it really takes to be free and why it's better to be anonymously rich than it is to be internet famous with no customers. ►►Subscribe to Greg's weekly newsletter for insights on community,creators and commerce.You'll also find out when new and exclusiveepisodes come out from Where it Happens. And it's totally free.https://latecheckout.substack.comFIND ME ON SOCIAL:Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/TikTok: https://tiktok.com/@gregisenbergaLINKS FOR THIS EPISODE:Production Team:https://www.bigoceanpodcasting.comNicolas Cole:https://www.ship30for30.com/https://twitter.com/Nicolascole77SHOW NOTES:0:00 - Intro4:37 - Someone somewhere is working harder than you12:48 - A mental model for competition20:32 - How much money does it take to be "rich"?30:51 - Status games

Nicolas Cole is one of the most prolific writers on the internet. He's also an author who has written numerous books and an entrepreneur who has started and run several businesses including Ship30For30 – an online cohort-based educational business that has taught thousands of people to write online. The focus of this conversation is how and why you might want to consider building an audience online. 90+% of people online are in consumption mode only and potentially leaving a lot of opportunities on the table by not growing an audience themselves. In this conversation, Cole and Greg dive into the details of audience building, including: how to pick a topic to write about, how to find time to do it, what platforms to publish on and even how AI might help you do all of this. If you are someone who has a lot of ideas and value in your head but has never translated that into content for others to consume – this episode IS FOR YOU. Episode Segments: (05:07) - Are audiences STILL undervalued? (14:27) - How to make opportunity FIND YOU through content creation (18:00) - How Ryan Holiday followed the data to a successful niche (22:31) - How narrow to go with your niche (30:00) - The "For Who, So That" framework (38:22) - Creator audits & always listening for data points (40:25) - What platforms to publish on?!?!? (47:45) - The time and effort it takes to find your audience (52:31) - When and how to outsource content creation (59:56) - Why the impact of AI on writing is misunderstood (01:07:06) - One thing Cole has figured out in life Be sure to follow Cole on Twitter @nicolascole77 And check out his new book: The Art & Business of Ghostwriting This episode is brought to you by Athletic Brewing Company. Try Athletic Brewing Non-alcoholic Brews for yourself! Click on the link below and use code WISDOM to get 15% off your first order at athleticbrewing.com. Near beer. Exclusions and conditions apply. Athletic Brewing Company. Fit For All Times. https://athleticbrewing.com/pages/media?utm_source=intentional%20wisdom&utm_medium=paidadv&utm_campaign=intentionalwisdom_podcast_hostread  Don't forget to follow Greg on Twitter @gregorycampion and subscribe to his bi-weekly newsletter:  https://gregcampion.substack.com  If you enjoyed this episode, please consider rating and reviewing Intentional Wisdom wherever you get your podcasts. (Very) rough transcript of this conversation: https://share.descript.com/view/xoQMnBFZn9o --- Send in a voice message: https://podcasters.spotify.com/pod/show/intentionalwisdom/message Support this podcast: https://podcasters.spotify.com/pod/show/intentionalwisdom/support

Sponsored by Huel - go to https://www.huel.com/deepdive and with your first order you'll get a free t-shirt and shaker.Sponsored by Trading 212 - download the Trading 212 app https://trading212.com/promocodes/ALI and use the promo code "ALI" after signing up and depositing to receive a random free share worth up to £100. This is not financial advice. Investments can fall and rise. Past performance is no guarantee of future results. Other fees may apply*. Capital is at risk.Sponsored by Brilliant - visit https://brilliant.org/DeepDive/ and the first 200 of you will get 20% off Brilliant's annual premium subscription.Nicolas Cole is a renowned writer, entrepreneur, and mentor in the Ship 30 for 30 community. With a passion for concise writing, he has become a driving force in helping writers develop their craft and personal brand. Nicolas's best-selling books, entrepreneurial expertise, and dedication to continuous improvement have made him an influential figure in the world of storytelling. In the episode we discuss how you can make money on the internet through online writing, including everything from getting started to building an audience. Enjoy!(00:00) Intro (01:38) Using language to change how people think / how you got into writing (20:47) Your journey to online writing(22:49) How to monetise your writing (29:00) How to find your niche  (34:18) Advice for consistency (47:44) Hang around the hoop(50:12) Practical tips for enjoying the journey (54:14) 1 - Ghostwriting (59:00) 2 - Copywriting (01:16:12) Productising yourself(01:19:20) Pricing your service (01:23:55) 3- Sales copywriting (01:32:50) Building an agency (01:41:12) 4 - Paid newsletters (01:47:13) Moving from 6-figures to 7-figures (01:49:48) 5- Writing books (01:57:41) Lean writing (02:51:07) Blogging advice (02:05:20) How to find your platform (02:06:55) How to decide what to write (02:14:40) What if I don't have expertise? (02:17:05) Identifying your target market

Nicolas Cole is an author and the #1 personal development writer on the internet with more than 75,000,000 views on his work.Cole rose to internet stardom in 2015 when he became the #1 most-read writer on Quora, accumulating tens of millions of views on his viral articles, and his work being republished in Time, Forbes, Fortune, Business Insider, CNBC, The Chicago Tribune, and more. In 2016, Cole became one of Inc Magazine's Top 10 contributing writers, accumulating millions of views on his business & creativity column, and in 2017 he founded a ghostwriting and thought leadership agency called Digital Press, for Fortune 500 executives, Silicon Valley founders, venture capitalists, Grammy-winning musicians, Olympians, NYT best-selling authors, international public speakers, and more.Cole has written two books, Confessions of a Teenage Gamer, a memoir about his high school years as one of the highest-ranked World of Warcraft players in North America (while simultaneously undiagnosed with Celiac Disease), and Slow Down, Wake Up: 150 Short Meditations For A More Present Life.He is also someone who forever changed my business, with an offhand remark he made to me when we had coffee a year or so ago. I know of no one better at merging writing passion with entrepreneurial success and in this episode, we get into why caring about book sales is silly, what journalism professors get wrong and why having no launch strategy is the best strategy of all.FOR MORE INFO ABOUT THE PODCAST AND OTHER STUFF, GO TO WWW.ONGOODAUTHORITYPOD.COM!

Today marks the 300th episode of Christopher Lochhead: Follow Your Different. And who better to have a dialogue with on this episode than one of our very first guests in the podcast, the amazing Dushka Zapata. Dushka Zapata is a regular here on the podcast, and is one of my absolute favorite people in the world. She's the author of many legendary books. Her most recent is called How to Write a Book: or tackle anything you find daunting, whichis part of the How to be Ferociously Happy series. When she's not writing, she has had an extraordinary career as a PR communications executive and coach. A Period of Creativity The dialogue starts off with a bit of reversal of roles, as Dushka asks Christopher about how he has been, and congratulating him on his most recent works. Christopher attributes it to having partners in the craft in Eddie Yoon and Nicolas Cole. He feels grateful that he has been able to work with both in what he refers to as his “business writing band”. “I think in my case, on the writing side with Cole and with Eddie, when you have partners, we sort of feel like a band. We call ourselves a business writing band, in so far as we've committed to do work together for years, and do meaningful work over a meaningful amount of time. And while the three of us have other interests and do other things, we do the vast majority of our writing together. So what being in a creative band means is the quality of the work changes radically.” – Christopher Lochhead Christopher adds that while they have overlapping interests, they also each have expertise in other areas, which allows for a multiple perspective on what they write, and can reach out and connect to different audiences. Creativity as a Way to Connect with Yourself On the topic of connecting to people, Dushka shares that creativity in a way has a purpose of connecting you more with yourself. She also finds it wonderful that while you are doing so, other people can join you on that path of self-connection. “I feel like being connected to the part of me that creates, which in my case is mostly writing. But it can be anything. Creativity can be baking, or raising a child or anything that creates something from nothing. But I think it's us at our most us.” – Dushka Zapata Writing as a Superpower It usually is the case for people who create is that the more they get older, the less they create. Though it does not seem like it for Dushka, as she continues to write and share new things enthusiastically as time goes on. For Duskha, she feels like she has even become more creative as she grew older. Because for her, it's something that she genuinely enjoys doing. “My relationship with writing is idyllic. I have heard great writers like Hemmingway say that you have to bleed at the keyboard. And I have never associated writing with anything that hurts. I have never felt frustrated with it. Or I've never experienced writer's block. I've never felt that I have to suffer at the keyboard or with my pencil. It's just pure joy. It always has been.” – Dushka Zapata To hear more from this amazing dialogue with Dushka Zapata, download and listen to this episode. Bio After working for more than 20 years in the communications industry, Dushka noticed a theme. People find it very difficult to articulate who they are and what they do. This holds true for both companies and for individuals. For companies, this is an impediment to the development of an identity, a reputation, a brand. It makes it hard for customers to see how companies are different from their competitors. For individuals, in a new world order of personal brands, it makes it hard to develop one that feels real. This is the focus of Dushka's work: she helps companies and people put into simple terms who they are, what they do, and where to go next. Her work comes to life through message development, presentation training, media training and personal brand development.