Born To Write - Helping Authors Achieve Success

Send us a textAnyone who's ever thought about writing a book knows the feeling: a mix of excitement, hope, and, yes—fear. In this episode of Authors Who Lead, I dive deep into the emotional realm of writing, pulling back the curtain on the ten most common fears that keep writers from taking the next step.Timestamp:00:00 Overcoming book-writing challenges04:23 Organized writing: audience & strategy08:37 Overcoming writing fears10:58 Kaizen: power of small steps15:53 Exclusive podcast for aspiring writers17:09 Join our writing communityFull show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I sit down with Deborah Hammett, author of Salty at 60: Becoming Better Than Retired. Deborah's story is the bold, honest tale of how she left her thirty-three-year career in education in pursuit of a freer, purpose-filled second act—sailing solo aboard her boat and, eventually, writing a book about her experience.Timestamp:00:00 Trading chalkboards for chart plotters05:16 Sailing while teaching online09:22 Sailing adventure in retirement10:30 Sailing into unforeseen roles16:29 Engine troubleshooting at sea19:44 Fiction's purpose and life lessons23:51 Docking and anchoring tips tutorial25:31 Women captains and ocean nomads28:00 Overcoming fears in sailing life32:07 Embracing classroom chaos for growth35:05 Embrace continuous flexibilityFull show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I sit down with Brian Andrews and Jeffrey Wilson, the powerhouse writing duo behind the riveting thriller Dark Rising. Both veterans with storied pasts—Brian, a former submarine officer with business acumen, and Jeffrey, a trauma surgeon and Navy veteran—found common ground far from the battlefield: at a thriller writing conference.Their partnership, as Jeffrey jokes, was born of “stalking” at the International Thriller Writers' ThrillerFest, where their shared backgrounds and values—family, faith, and service—formed a natural foundation for creative collaboration. But it wasn't instant coauthoring. As Jeffrey explains, “Once we decided that we were gonna do this thing, we went into it knowing we're either gonna become better friends or destroy this friendship forever. Let's see." Thankfully, the outcome was a deeper bond and a writing team that has delivered years of explosive storytelling.Timestamp:00:00 Teamwork in writing: military ethos05:05 Balancing writing with distractions09:39 Inspiration cycles for writers13:14 Embracing pantser writing surprises14:23 Characters' voices shape the story17:11 Curiosity and predictability in writing21:46 Teaching writing to nonfiction leaders26:19 Embrace imperfection in writing27:52 Antagonist's two-week mission33:01 Balancing passion and obligations36:33 Supporting veterans in new ventures38:49 Principled characters in chaotic times40:43 Honoring unsung heroes through fictionFull show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I explore a critical and sometimes overlooked question for aspiring writers: Why write a book? While the dream of bestseller status or financial gain is tempting, I challenge listeners to think deeper. Through personal stories, hard truths about book sales, and my journey, I reveal that the value of authoring a book goes far beyond money or external validation.Timestamp:00:00 Is authorship worth it?05:41 Sharing knowledge beyond search09:52 Gifts require effort to excel13:27 Join the author workshops for $9014:13 Inspiring author stories podcastFull show notesCOMMUNITY PROGRAMS

Send us a textWhat does it mean to live an impactful life? Is it measured solely by the actions we take, or should we also be paying close attention to the opportunities we let pass by? In this episode of Authors Who Lead, I sit down with Nick Cooney—venture capitalist, founder of Lever VC and the Lever Foundation, and author of What We Don't Do: Inaction in the Face of Suffering and the Drive to Do More. Through our conversation, we tackle one of the thorniest philosophical questions for anyone aspiring to do good in the world: How might the things we neglect or fail to do shape our ethical legacy as much as our overt actions?Timestamp:00:00 Slow start to book writing06:29 Conscious investing in the FIRE movement07:31 Ethical investment for positive impact11:43 The ethics of everyday choices15:54 Sacrificing for non-family members18:16 Empowerment through individual impact22:26 Individual choices and their impact24:47 What we don't do insights29:17 Thought-provoking leadership bookFull show notesCOMMUNITY PROGRAMS

Send us a textAspiring authors often find themselves at a crossroads, deciding whether to follow their passion for writing or stay in a secure career. In this episode of Authors Who Lead, Azul sits down with Aime Austin, a successful author of legal thrillers, to discuss her unique journey from the courtroom to the writing desk. This insightful conversation uncovers Aime's path, creative processes, and advice for emerging writers.Timestamp:00:00 Rushed graduate school decision05:38 Endless ideas, choosing the right one08:01 Creating vivid, relatable characters10:45 Writing coach insights on the process13:17 The challenges of authorship18:46 Small publisher's author marketing advice22:18 Separating from fictional characters23:19 Immersed in writing characters28:12 Unique fan-author relationships29:58 Building writing Communities essential33:53 Marketing insights and writing advice35:59 Writing on social issues40:01 Art's noble purpose celebratedFull show notesCOMMUNITY PROGRAMS

Send us a textWriting and publishing a book is a significant achievement, yet the journey doesn't end there for many authors. The real challenge often lies in keeping the momentum of book sales going, especially after the initial launch euphoria fades. In this episode of Authors Who Lead, I shed light on how authors can master the art of book marketing in 2025. Here, we dive deeper into the insights shared, exploring essential strategies for sustaining and enhancing book sales over time.Timestamp:00:00 Traditional vs. Self-Published: Sales Trends04:40 Write Books About Who You Are08:39 Platform-Specific Content Strategy12:43 Effective Book Promotion Strategies14:58 Book Marketing Workshop & Calendar16:24 Don't Give Up on WritingFull show notesCOMMUNITY PROGRAMS

Send us a textWriting a book is often seen as a solitary journey, characterized by the rhythmic tapping of keys as ideas flow from mind to paper. However, the path to becoming an author can be fraught with internal struggles, often rooted in deeper emotional complexities. In this episode of Authors Who Lead, I discuss the profound impact that unresolved trauma can have on a writer's ability to create, emphasizing the importance of authenticity and emotional depth in writing.Timestamp:00:00 Emotional Depth in Writing05:18 Overcoming Self-Doubt in Writing08:27 Innate Drive to Tell Stories10:43 Detach from Persistent Thoughts15:29 The Writer's Dilemma17:38 Emotional Depth in WritingFull show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I sit down with brand strategist and author Jen Kem to discuss the release of her book, "The Unicorn Team." Our conversation explored building teams with unique energy and navigating the traditional publishing world, revealing lessons applicable to anyone's creative journey. Let's delve into the key insights shared and their profound impact on the essence of leadership and authorship.Timestamp:00:00 Strategist's approach to messaging05:11 Building your idea support team08:38 Sharing my big idea09:55 Achieving unicorn energy15:10 From grassroots to millionaires17:21 Power team formation and expansion23:14 Energy: the ultimate currency24:16 Holistic leadership approach book28:53 Thought leadership vs. misleading books31:19 Redefining books and success35:32 Innovation playbook: reinvent and integrate37:42 Subtitle frustrations in publishingFull show notesCOMMUNITY PROGRAMS

Send us a textThe art of writing is much more than crafting sentences or perfecting grammar. It's a bridge connecting your inner world to the outside, bearing stories untold and messages unsaid. In this episode of the Authors Who Lead, I share a heartfelt reflection on how writing is intertwined with living fully, urging aspiring authors to delve deeper than the superficial act of writing to uncover a more profound personal revelation.Timestamp:00:00 Living Fully Through Writing04:59 Writing What Truly Matters06:31 Write for Yourself First11:56 Embrace Vulnerability to Shape Your Story14:45 Books Should Transform and Inspire16:57 Live Boldly, Inspired by Nature20:11 Join the Author's JourneyFull show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I converse with Dennis James Sweeney, author of "How to Submit: Getting Your Writing Published with Literary Magazines and Small Presses" and recipient of the Autumn House Rising Writer prize. Our discussion offers valuable insights into a writer's journey, the perseverance needed in the face of rejection, and the power of authenticity in one's writing.Timestamp:00:00 Finding My Way Back to Writing04:37 First Big Publishing Win08:37 Finding My Groove in Academic Circles10:15 Surprising Career Turns After MFA14:07 Students Finding Their Voice18:44 Submit to Places You Enjoy20:48 Writers' Worries vs. Rules23:07 Teaching Without Textbooks or Tests25:54 Writing and Community VibesFull show notesCOMMUNITY PROGRAMS

Send us a textStarting a piece of writing can always be intimidating. Whether you've written a book before or are venturing into writing for the first time, the blank page can seem overwhelming. In this episode of Authors Who Lead, I delve into the various aspects of writing challenges and how they can serve as a catalyst to kickstart your writing journey.Timestamp:00:00 Unlock Writing Potential with Challenges04:28 Mindset: Key to Overcoming Writer's Doubts09:31 Overcome Fear: Write and Publish12:44 Overcoming Self-Doubt in Writing14:24 Join Our Writing ChallengeFull show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, Denise Cecilia Frost and I delve into the grueling yet rewarding process of writing a novel. The takeaway is clear: the first draft is not about perfection but capturing a great story's essence. Drawing inspiration from Kurt Vonnegut, Denise emphasizes that every character must have a desire or goal to propel the narrative forward. It's a stage where messiness is not just tolerated but encouraged. Resonating from my experience as a co-writer, I added that revisiting drafts can later refine these raw beginnings into something coherent and compelling.Timestamp:00:00 Interviewing DC Frost, debuting novel with the detective.03:33 Mysteries capture local essence and offer immersive experiences.07:46 Books create intriguing, atmospheric worlds and loneliness.11:39 Commit, stay excited, and seek trusted feedback.15:44 Storytelling involves relationship-building and deep listening.19:21 Struggling with vulnerability in character choices.22:12 First drafts reveal key story elements.25:34 Write, and rewrite frequently; the husband's critique improves specificity.27:58 Female strength, vulnerability, and personal empowerment explored.30:22 Book explores cultural differences, education, and groupthink issues.33:58 Writing fiction allows the sharing of diverse, untold stories.37:20 Stories are vital; writers can revise freely.Full show notesCOMMUNITY PROGRAMS

Send us a textEvery author faces challenges when writing a book—whether it's finding the right idea, battling imposter syndrome, or simply staring at a blank screen. You are not alone in this. In this episode of Authors Who Lead, I emphasize that writing isn't a solitary endeavor but a community activity. Let's dive into the key topics discussed in the podcast episode, exploring how a structured approach, inspired by Japanese Kaizen philosophy, can help you kickstart your writing journey through a 5-day challenge.Timestamp:00:00 Jumpstart Writing with Kaizen Challenges04:44 Balancing Emotion and Logic in Writing09:02 Overcoming Writing Resistance12:39 Encouragement Through Community Publishing14:53 Five-Day Writing Challenge Overview16:45 Join the Authors' ChallengeFull show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I sit down with Shelby Leigh, a best-selling author and mental health advocate, to discuss the nuances of mastering organic reach in book marketing, the daily writing habit, and the importance of viewing oneself as a brand. With over 500,000 readers and a successful transition from self-publishing to traditional publishing, Shelby Leigh's journey is filled with valuable lessons for aspiring and established authors alike.Timestamp:00:00 College poetry helped ease my anxiety struggles.06:05 Books explore mental health, societal pressure, and anxiety.09:12 How did you overcome book marketing shyness?11:38 Treat books as a business; highlight personal connections.15:15 Separate personal and professional social media accounts.19:16 Success requires time, strategy, and valuable content.21:24 Focus on organic growth; address messaging issues.24:28 Creating a poetry book reveals a self-love journey.28:36 Beginner programs and Creative Content Club offerings.31:45 Evolving commerce through TikTok and authentic content.35:58 Teaching finance involves understanding consistent consumer psychology.38:43 Research audience interests; use storytelling for engagement.41:48 Confidence is key; comparison hinders creativity.Full show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of the Authors Who Lead podcast, I sit down with Kristen Van Nest. Kristen, a talented comedian, author, and business owner, sheds light on her unique writing process, the cultural nuances of living abroad, and her transition from a corporate career to creative pursuits. This episode dives deep into the intricacies of creativity, the challenges of expatriate life, and the transformative power of travel.Timestamp:00:00 Kristen Van Nest: World-traveling comedian, writer, business owner.06:07 Travel broadens perspectives and challenges personal happiness.07:10 Designed life for happiness through travel independence.11:10 Charna Halpern taught improv in Shanghai, transformative.14:38 Self-discovery through questioning values and experiences.19:05 Learning cultural roots of East Asian countries.21:51 Learning the language offers unique cultural insight.25:45 Portuguese pronunciation impresses locals and enhances the experience.29:50 Writing involves phases: Reflection, research, ritual, and closure.30:57 Write 500 words daily; create a book.34:54 Stop editing while writing; just write.37:40 Subscribe for weekly episodes and show updates.Full show notesCOMMUNITY PROGRAMS

Send us a textIf you're an author wondering whether attending a book fair is a good idea, you're in the right place. In this episode, I dive into the unique opportunities book fairs offer to showcase your work, engage with readers, network with industry professionals, and more. Whether you're a new author or an experienced one, participating in a book fair can provide invaluable experiences and help elevate your writing career.Timestamp:00:00 Consider book fairs for promotion and speaking opportunities.03:53 Start an email list using ConvertKit today.06:48 Miami Book Fair: Renowned, extensive, diverse literary event.13:16 Engage locals, encourage attendance, and connect with attendees.15:49 Book sales allowed; additional costs apply. Varies.18:04 Leverage book sales for long-term marketing growth.Full show notesCOMMUNITY PROGRAMS

Send us a textIn this enlightening episode of Authors Who Lead, I sit down with Dr. Avanti Kumar Singh, a Western-trained physician who has reconnected with her South Asian roots to explore Ayurvedic principles. Dr. Singh's latest book, "The Longevity Formula," brings ancient Ayurvedic wisdom to modern readers, focusing on how harmonizing with nature can promote a longer, healthier life. Let's delve into the key insights from our conversation and how adopting Ayurvedic practices can transform your health.Timestamp:00:00 Ayurveda: living in harmony with nature.04:41 Inflammation is linked to all chronic illnesses.07:43 Modern stress mimics a constant fight-or-flight response.10:52 Assess digestion and toxic load for health.12:46 Health habits need adjusting based on symptoms.17:26 Shifting to seasonal eating enhances personal health.21:33 Activate longevity switches: remove toxins, and sync nature.23:42 Sync with nature to optimize longevity and health.27:14 Aging with vitality inspires Ayurvedic lifestyle reconsideration.31:38 Personal experience deepened commitment to health-focused work.35:28 Authentically wrote the second book, disregarding others' opinions.39:23 Helping one person makes everything worth it.40:36 Podcast promotes Avanti's book on longevity formula.Full show notesCOMMUNITY PROGRAMS

Send us a textThe school bell rings, signaling the end of a relentlessly long period. Students, from the youngest in elementary school to the seasoned veterans in high school, often find themselves mentally and physically exhausted by the demands of the modern classroom. However, Deb Lancaster, a veteran educator with years of experience, is championing a revolutionary concept that promises to transform education—brain breaks. Her insights into this concept were explored in-depth during her recent appearance on the Authors Who Lead podcast hosted by yours truly. We uncover why brain breaks are essential, how they work, and the broader implications for educators and students alike.Timestamp:00:00 Walking, career reflection, brain breaks, student impact.05:31 Authorship establishes expertise and empowers educators.07:29 Community built through sharing and positive intent.10:13 Focused attention is vital for learning effectively.15:40 Focus on attention, not time, or difficulty.17:12 Activating growth, fostering connections, building supportive classroom.20:30 Creating a brain-focused educational consulting course.24:57 Becoming an expert opened new career opportunities.26:19 Join Brain Break Academy for updates, stories, and tips.Full show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, Mike De Socio and I delve into the grueling yet transformational journey of writing a book. This conversation offers a treasure trove of insights for aspiring and seasoned authors alike. From the unwieldy nature of a single Google Doc and the emotional toll of editing to the personal transformations catalyzed by writing, this episode covers a myriad of key points that can make or break an author's journey.Timestamp:00:00 Book reveals untold history of scouts' discrimination.06:34 Discussing journey from journalism to developing a manuscript.07:02 COVID webinar revealed book publishing steps needed.10:19 Freelance work balance allowed book writing time.13:47 Many bestselling books are ghostwritten by few.18:18 Strived for perfection, received high-level edits.21:22 Therapist, fun, discovery, pride, satisfaction, publication.23:05 Publishing is slow; sources surprisingly forthcoming.27:29 Avoid "chapter" labels; organize flexibly for writing.29:43 New creative direction after book tour success.34:40 Scouts provided belonging, despite personal struggles.35:37 Grateful for people, but organization flawed.39:08 Recommended book on LGBTQ inclusion in Scouts.Full show notesCOMMUNITY PROGRAMS

Send us a textCapturing attention in a sea of digital noise is a challenge and an art form. In this episode of Authors Who Lead, Peter and I discuss the importance of humor and creativity in public relations (PR), highlighting strategies that propelled the mental health app Calm into the spotlight. Peter shares invaluable insights on the power of quirky PR, creative naming, and the essential practices startups should adopt for effective branding and marketing.Timestamp:00:00 Inspired by involvement with the meditation app Calm.04:48 Calm succeeded by being lighthearted and approachable.06:48 "Silly PR outshines serious PR with creativity."12:13 Nontraditional PR is consumer-led, engaging marketing.14:03 Viral movie about sheep shown globally.18:08 Assess the client's comfort with quirky strategies first.23:01 Calm's clever marketing: viral sponsorships and advocacy.24:55 Good ideas naturally spread worldwide without effort.29:45 Sleepstorming coined; idea gained media attention.31:48 First sleep storyteller in residence gains attention.36:56 Brands grow up and lose their playful creativity.39:26 Design for attention early; marketing essential throughout.42:05 "Essential book for leaders, authors, creators."Full show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I welcome Lydia Fenet, an accomplished author and CEO of Lydia Fenet Agency, for an enlightening discussion on the interplay between confidence, writing, and life's unexpected challenges. Our conversation offers profound insights for aspiring writers and anyone striving to carve their path with determination and resilience.Timestamp:00:00 Announcing projects motivates me to complete them.04:06 Writing book sparked New York Times profile request.09:15 Fear of starting limits personal and professional growth.10:30 Fear and transition: confidence is a choice.14:38 Authors lead by believing in their message.19:05 Growth happens outside your comfort zone.20:19 Anticlimactic book signing: two audience members present.24:24 Writing shows perseverance: keep going, find solutions.27:44 Amid crisis, family and friends provided love.30:46 Cherish life; live authentically, without regrets.34:27 Start writing; complete your draft to progress.36:49 Writing became life content; personalized structure advised.41:45 Introverted person socializes by pretending at hotels.43:40 Loved the book; challenging time for the editor.45:38 Contact Lydia Fennett via Instagram, website, and LinkedIn.Full show notesCOMMUNITY PROGRAMS

Send us a textWriting a book is a dream for many, but fear often stands in the way of making that dream a reality. In this compelling solo episode of Authors Who Lead, I delve into the core obstacles that aspiring authors face and offer tangible insights on how to overcome them. Let's explore the key themes providing a roadmap for anyone looking to transform their fear into a powerful motivator for writing.Timestamp:00:00 Fear holds authors back from publishing work.04:33 Start now: Organize, plan, and commit. Keep the message simple.07:09 Focus on unique impact: write a personal book.11:28 Write authentically; readers relate and transform.Full show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I delve into the inspiring journey of eight young authors and their dedicated teacher, Natalie Wilkinson. Together, they crafted a powerful novel titled The Art of Giving a Crap, which encapsulates the essence of untold stories and the beauty of collaborative effort. Let's unpack their journey, from the project's inception to seeing their work in print.Timestamp:00:00 Students publish a book post-graduation with a teacher.03:37 Discussing personal stories and creative processes.09:17 Flip-flopping platforms, collaborative editing process finalized.11:50 Few Americans publish books despite widespread aspirations.15:58 Inspired by the podcast by students' achievements.17:01 Students inspire writing and publishing books globally.Full show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I host a conversation with Shane Sams, a man whose journey from small-town school teacher to successful entrepreneur is as inspiring as it is educational. Shane Sams has dedicated his career to teaching others how to achieve financial independence by building online businesses. With over 1,000 podcast episodes and countless success stories from his students, Shane shares his insights on overcoming initial skepticism, the importance of authenticity in writing and business, and how a meaningful message can elevate one's life both personally and professionally.Timestamp:00:00 Son's mistreatment sparked a journey to entrepreneurship success.06:26 Realized book was too vast; reconsidered approach.10:08 Book completion redefined my business and life.12:38 His book strategically guides all marketing efforts.15:24- The story founded the business and was told on a podcast.17:50 The Author insisted on writing the first book draft.21:22 Hire a coach to write technical parts.24:26 Show genuine care to connect with your audience.28:31 Book focuses on simplicity for effective messaging.30:04 Writing realization during Kentucky winter morning story.34:17 Immigrant pursues dream: English, college, business success.36:22 Entrepreneur and aspiring doctor succeed, inspiring others.40:55 Title reflects meaningful work, not just money.43:02 Grateful acknowledgment of love, heartfelt response.Full show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I engage in a profound conversation with author Isabel Reddy, delving into the intricacies of her debut novel set in a mining town. It unpacks Reddy's meticulous research process, her approach to character complexity, and the emotional weight of capturing a community's ongoing grief and resilience. Additionally, it expands on these discussions, offering a comprehensive look into Isabel Reddy's creative journey and the broader themes explored in the podcast.Timestamp:00:00 Writing's hardest part is overcoming self-doubt.04:23 Constantly questioning and improving my writing skills.08:12 Novel explores complexity beyond typical good vs. bad.12:06 Reviving West Virginia's history through fictional storytelling.16:22 Survivors' grief remains palpable after 40 years.18:46 Mining's dangers create dissonance despite deep ties.21:38 Seek supportive feedback; blend critique with conviction.23:56 Father's meticulous records inspired my primary research.27:31 Focusing on humanity, not drugs or polarization.Full show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, Jimmy Dunne and I explore the importance of relationships, personal contributions, and the joy of everyday experiences over the pursuit of accolades. We delve into the nuances of capturing the essence of life through storytelling. Additionally, we discuss the power of "fiction with purpose," the meticulous writing process, and the importance of maintaining emotional truth in narratives.Timestamp:00:00 Introducing Jimmy Dunn: Renaissance man in arts/business.05:58 Small moments define our lives true meaning.09:26 Captured father-in-law's life stories during the pandemic.13:06 Writing short stories: truth, structure, conversational style.14:37 Writing is rewriting; refining through multiple drafts.19:19 Blessed childhood fostered an early passion for music.20:51 Math, music, and storytelling shaped my journey.24:42 Streaming platforms highlight extraordinary writing and storytelling.27:28 Character and integrity are essential in life.32:48 I mentor and support young people's transitions.36:03 Dyslexic volunteer inspires storytelling despite challenges.Full show notesCOMMUNITY PROGRAMS

Send us a textHello, fellow writers! Whether you're a seasoned author or just starting, there's always something to learn about creating a book that truly resonates with readers. In this episode of Authors Who Lead, I share valuable insights on writing with a purpose, identifying your ideal reader, defining your core message, and understanding your role as an author. Let's explore these important aspects together!Timestamp:00:00 Engage readers personally and be their relatable guide.06:19 Identify your reader and core message precisely.09:13 Guide readers; don't transform them entirely.12:10 Leave reviews, share on social, and tag me.Full show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of "Authors Who Lead," Katie Otey shares the depth of her experiences in the literary world. A humorist with a penchant for heartfelt narratives, Katie underscores the importance of writing from the heart. "Understanding the craft and staying true to oneself," she affirms, is crucial for long-term success. This is particularly evident in her first adult book published by Phoenix Publishing in August, where she combines her life experiences with her literary skills.Timestamp:00:00 Met Katie Ode, author and humorist, inspiring.05:48 Authors should be valued by merit, not identity.08:38 Struggled with Appalachian stereotypes and family history.10:18 Embrace diversity beyond cultural stereotypes through media.14:45 Take time, join the community, and share thoughtful stories.19:47 Beautiful, inspiring story with vibrant food illustrations.22:20 Isaiah inspired a funny, imaginative, dramatic child.24:29 Authors often feel confident yet terrified.27:50 Follow your heart, stay true, work hard.Full show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I sit down with Kevin O'Connor, the author of the forthcoming memoir, 2 Floors Above Grief. Scheduled for release today, O'Connor's book provides a unique blend of memoir, travelogue, and an exploration of the mental health aspects of working in the funeral industry from the 50s, 60s, and 70s. Our conversation ranges from the intricacies of writing a memoir to the deep emotional and historical context behind his family's funeral business.Timestamp:00:00 Focused on writing a book in 2021.03:12 Followed the guided process and published the book in 18 months.06:41 The Initial audience was 150 family members, but expanded.11:57 Planning follow-up books, inspired by family letters.14:39 Funeral directors coping with inherited grief burden.18:20 Authentic family stories, no fictionalization, considering fiction.19:53 Use fiction to tell truths without hurting people.24:30 Real, flawed characters are relatable and interesting.28:08 Memoir covers multiple lives and personal stories.30:06 Memoirs reflect interpreted past moments, not facts.36:00 Resources for grief, book updates, newsletter, Instagram.37:00 Shift toward emotional aspect in modern grieving.Full show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I dive deep into aspiring authors' emotional and psychological challenges. Through personal anecdotes and imparted wisdom, I not only recount my journey riddled with self-doubt and dyslexia but also provide a guiding light for those grappling with similar fears. I share insights from my experiences and teach you how to transform fear into fuel for your writing journey.Timestamp:00:00 Convinced teacher to grade speeches without writing.06:47 Kids inspired me to publish my book.09:44 Self-doubt and mental habits are hard to break.11:18 Tell a positive story if imagining the future.16:43 Face fear; you'll overcome like before.18:01 Join our author community: resources, workshops, support.Full show notesCOMMUNITY PROGRAMS

Send us a textIn this episode of Authors Who Lead, I dive into an enlightening conversation with Sébastien Roger, a multifaceted entrepreneur, coach, and speaker. Roger's journey spans from creating a feature documentary to teaching languages, and ultimately, coaching individuals to fine-tune their public speaking abilities. Through his reflections, Sébastien Roger offers insights on authenticity, the power of small steps, and the importance of emotions in storytelling.Timestamp:00:00 Sebastian is a kind and inclusive leader.05:27 Refusing coaching led to an unsuccessful TEDx talk.06:24 Promote meaningful ideas through TEDx talks.11:29 Multilingual upbringing sets a precedent for easy learning.12:57 Identity struggle leads to a broader perspective.17:32 Living in a world of programmed characters.19:56 Fear of writing, and storytelling challenges push boundaries.24:08 Setting intention drives towards desired outcomes and mentors.28:38 Embracing creative noncompliance to foster growth and change.30:28 Overcome nervousness by focusing on others.33:41 Supporting impactful communication on diverse platforms with clarity.36:21 Deep conversations spark new thoughts and growth.Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.In this episode of Authors Who Lead, I welcome Karen Osborne, an award-winning author and podcaster. This intriguing conversation delves into how we use fiction to address political and historical issues without directly engaging in politics. Karen's newest book, "Justice for Emerson," is set in 1968 and explores themes of race and the treatment of black veterans during and after the Vietnam War. Her first dive into a city she created allows for the resurrection of characters from her prior book, "Reckonings," adding an extra layer of familiarity and depth for her readers.My own work, "Adventures in Cinderbottom," focuses on the humanity of coal miners in Southern West Virginia, pushing back against the often negative stereotypes portrayed about the region. My ability to tell rich, humane stories has garnered positive feedback from actual residents of the cities I write about, showing that authenticity and sincerity resonate deeply with readers.Timestamp:00:00 Sibling search unravels family's mixed race history.05:23 Characters make surprising choices, revealing their humanity.07:42 Novel based on real events in 1924.09:43 Memoir turned coming-of-age story in the 50s.15:50 The Author creates a new setting for an upcoming book.17:08 Adventures in Cinderbottom depicts humanity amidst hardships.21:09 Fiction addresses political issues in a historical context.25:29 Discussing memories with husband to fact-check.27:54 Author's son, skilled beta reader, successful writer.33:40 Showcasing expertise through podcast interviews, learning journey.34:19 Podcasting has helped me become a better writer.38:10 Persistence pays off for aspiring authors.42:45 Inspiring students to become published authors.Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.In this episode of Authors Who Lead, I take listeners on an introspective journey, urging aspiring authors to embrace their genuine desires and motivations when writing a book. Through personal anecdotes and insightful advice, this episode sheds light on the often-overlooked importance of knowing and honoring what you truly want from your writing journey. Timestamp:00:00 Overcoming doubts and finding purpose in writing.05:26 Harness the power of writing for yourself.09:46 Write a book with purpose, impact, and creativity.11:25 The book changes you and can change the world. TEDx.14:58 Book efforts lost due to lack of truth.17:28 Embrace desires and uniqueness for success. Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.In today's rapidly evolving media landscape, promoting a nonfiction book has become an ongoing endeavor that requires strategic planning and relentless effort. On this episode of Authors Who Lead, Leah Paulos and I delve into the intricacies of book publicity, shedding light on the sustained efforts required for successful book promotion far beyond the initial launch. If you're an aspiring or established nonfiction author looking for practical advice, this episode offers invaluable insights.Timestamp:00:00 Leopoldos, founder of Press Shop PR summary.03:10 Media is part, but not all, of the launch.06:24 Work hard, position book well for success.09:49 Media fragmentation offers challenges and opportunities.13:16 Series "Adventures in Cinderbottom" set in Appalachia.17:39 Authors need to summarize their books.19:58 Providing relevant info for publishers and audiences.22:34 Authors must take control of their campaign.28:51 One-off courses, intensive 6-week program, 6-month coaching.30:01 Authors struggle due to mindset and doubt.33:41 Promote without selling, connect with readers.37:42 Podcast for media training and author visibility.40:52 Publicity boosts book sales and authors' careers.44:05 Appreciation for growth and learning in publishing.Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.In the expansive world of writing, two elements intertwine seamlessly: the stories of the past and the characters that breathe life into them. This notion becomes clear in this episode of Authors Who Lead, where Cecilia Tichi and I delve into the intricacies of storytelling, drawing from personal and historical wellsprings of inspiration.Timestamp:00:00 Overcoming challenges as a writer, shaping journeys.06:36 Lee Child on mystery fiction's shared assumption.08:42 Irish immigrant becomes wealthy with JPMorgan.11:41 Develop strong and diverse characters for impact.15:04 Curiosity about stories, historical fiction, and academic background.20:32 Steel mills, coal, generations - deep-rooted history. Sketch your stories.22:14 Vegas before Vegas, coming of age story.27:16 Writing to shed light on overlooked historical figures.31:16 Overcoming dyslexia, excelling at conveying through voice.35:17 Believe in authorship, find joy in writing.Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.Writing a book can be a daunting journey, particularly when the biggest hurdle lies not in the process itself, but in the mindset of the aspiring author. In this episode of Authors Who Lead, I shine a light on the psychological landscape that authors must navigate. From overcoming imposter syndrome to embracing the identity of an author from the outset, I offer invaluable insights that can help both new and seasoned writers alike.Timestamp:00:00 Battling imposter syndrome as an aspiring author.05:00 Overcome writing blocks and find community support.07:10 Believe in yourself, writing is for everyone.10:50 Becoming an author cleared my mind.14:52 Writing, publishing, doubt, and self-discovery in industry.17:09 Accelerated 3-month program with special bonus.Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.In this episode of Authors Who Lead, Dana Malstaff and I unravel the intricate tapestry of balancing extraordinary personal and professional goals, particularly through the lenses of parenthood, authorship, and entrepreneurship. This episode, rich in insights, underscores the raw honesty and emotional depth that resonate with many. It shows how individuality, unique perspectives, and mindful marketing strategies drive meaningful connections and impactful storytelling.Timestamp:00:00 Emphasizing the importance of genuine brainstorming in mind mapping.04:46 Marketing system empowers moms with brutal honesty.09:37 Harvard expert, not the essential, emotional connection is.10:51 Recognize the impact of words when writing books.15:13 Growing an audience requires coaching and vulnerability.20:10 Book emphasizes doing things differently for success.22:38 The author advocates for a thoughtful, long-term business approach.25:24 New book released; old version stays online.29:16 Book writing vs. core of long-term mission30:50 Be strong for your kids, your voice matters.34:13 People connect through shared thoughts and experiences.40:13 Harness your passion to drive change.43:27 Next book discussed, collaboration preferred over accolades.44:19 Agree, big advance, payback, royalties, job.Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.In this episode of Authors Who Lead, I have the pleasure of delving into a profound conversation with Brooks Elms. As we reflect on their journeys, share personal experiences, and offer invaluable insights, it becomes evident that writing is as much about collaboration and facing fears as it is about individual creativity.Timestamp:00:00 Lockdown influenced show popularity, reflecting cultural timing.03:59 Write stories with deep soul and timing.09:43 Refused to sell out, stood by principles.10:42 Overcoming fear to create a successful genre movie.15:21 Shift in perspective, missed opportunities, perfect timing.18:53 Emotions as a guidance system in families.20:23 Listening to and understanding your inner feelings.25:03 Team provides perspective for ideal audience impact.29:36 Simplify: Storytelling basics are fundamental, enjoy the process.31:16 Took action without experience, found courage instead.36:00 Understanding audience and purpose in writing.38:24 Learning the art of storytelling in 5 minutes.40:30 The Fast-paced interview ends with gratitude and excitement.Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.Writing a book is an exhilarating journey filled with excitement and promise at the start. However, as the days progress, there are moments when the initial spark diminishes, leaving many writers staring at a blank page. In this episode of Authors Who Lead, I delve deep into the reasons behind this loss of motivation and offer actionable strategies to reignite the writing fire within.Timestamp:00:00 Weak motivation hinders the effective writing process.05:31 Fix mental blocks and find motivation for writing.06:35 Overcome doubts, empty your mind, and observe thoughts.11:39 Write in presence, clear message, writing without thinking.14:42 Create pathways, rewards, and internal motivation for writing.17:05 Get personalized guidance to become a writer. Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.In this episode of Authors Who Lead, I have an engaging conversation with Dr. Ronald D. Winnells, founder and CEO of Ohio Northeast Medical System, and author extraordinaire. His journey from medical school to novelist reveals the unique interplay between medicine, writing, and the enriching lessons derived from human encounters. Timestamp:00:00 MD and CEO from Ohio, also an author.06:08 Medical student recalls a true incident from 20 years ago.09:19 Many medical students are arrogant and need guidance.10:57 Nursing, illness, and time shifts in writing.16:35 Book focuses on a cerebral palsy child's emotions.17:50 Book explores the impact of disabled children's love.23:15 Fiction can heal and transform through storytelling.24:36 Writer turned author, achieved great success.29:36 Passionate leadership and personal success story.32:43 Medical students faced bias and overcame obstacles.37:05 Creating characters from real-life experiences, and emotions.38:28 Editor brain influences, creative writing needs freedom.43:27 Reaction to situations can define character.44:57 Be yourself, and write creatively, no specific rules.Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.Change is often sparked by a subtle shift — a gradual erosion of joy at work, or the dreaded Sunday nights where we can't shake the impending feel of another monotonous week ahead. In this episode of Authors Who Lead, Yesim Nicholson and I dive deep into this universal experience, emphasizing that these feelings are cues pointing toward the need for a deliberate reevaluation, rather than impulsive decisions. Yesim wisely advocates for a methodical approach, suggesting thorough consideration before leaping into a new career.Timestamp:00:00 Started writing, podcast, and unexpected book journey.05:21 Enjoyed job, but felt uncertain about future.08:57 Sunday night dread common, but deliberate job change.11:18 Admiration for mother's diverse and adaptable career.15:08 Toe dipper: employed with side aspirations.16:27 Imagining new possibilities to make dreams reality.22:12 Exciting book release and positive reader feedback.25:24 Transitioning from marketing to writing is exhilarating.27:19 Contemplating the use of time and opportunities ahead.32:17 Transitioned to teaching, advanced quickly and found inspiration.33:43 Book provides help for navigating career quitting.Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.Writing a book is a dream many cherish but few accomplish. According to a survey by The New York Times, 81% of North Americans want to write a book, yet less than 1% see their manuscript through to publication. The journey from idea to finished book is fraught with doubts, fears, and uncertainties. In this episode, I discuss the five key strategies to overcome these hurdles and complete your book.Timestamp:00:00 Focus on writing, don't worry about others.04:40 Knowing yourself creates opportunities to stand out.07:20 Finding purpose through mentorship and writing.11:48 Set a writing challenge and start now.13:19 Writing a book is about time management.16:28 5-day book writing challenge for accountability and support.19:44 Entrepreneur offering help and inspiration on the podcast.Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.In this captivating episode of Authors Who Lead, I sit down with Arturo Cisneros, a former concert tour manager with 25 years of experience and the author of the new book, The Rock Star Adjacent. Art shares the ups and downs of his remarkable journey, from being a rock star to writing about his personal experiences with honesty and vulnerability.Timestamp:00:00 Grew up in El Paso, a dreamer, and a MASH fan.03:30 From exploring cities to a hotel industry career.06:57 Actor with hotel management experience found a job.12:31 Lessons from mentor Patty shaped world view.15:38 Supporting others, staying grounded in the celebrity industry.18:29 Artist focused on music, I handle logistics.21:09 Writing a book about an early experience.26:10 Gratitude and resilience in facing personal challenges.28:05 Honesty, shock, surprise, and acceptance in memoir.32:43 Book contains healing stories and a rock star perspective.33:20 Share impact, leave review, and discuss plans.38:15 Inspiring message urging perseverance and self-belief.Full show notesCOMMUNITY PROGRAMS

Send us a Text Message.In this episode of Authors Who Lead, I sit down with the incredible Sarah Fejfar to delve into leveraging live events to grow as an author. Sarah's extensive experience in helping entrepreneurs produce profitable events provides a rich backdrop for a conversation filled with insights and actionable advice.Timestamp:00:00 Transition from corporate to online coaching entrepreneurship.05:29 Authors have countless options and paths to success.07:57 Clear vision and pricing prevent financial pitfalls.10:21 Welcoming gestures help people feel seen and heard.14:36 Choose a venue true to your message.17:28 Maximizing event monetization through various revenue streams.22:32 Speakers with books and valuable opt-ins.25:58 Entrepreneurial journey filled with personal development insights.29:33 Perspective as the unique messenger of the message.30:49 Appreciate the coach's proximity for a transformative experience.33:40 Change perspective to change lives and outcomes.Full show notesCOMMUNITY PROGRAMS

Creating a novel is more than just writing words on a page; it's about capturing the essence of stories, memories, and emotions to create a living, breathing world. In this episode of "Authors Who Lead,” Steve and I provide an intimate look into the making of their first collaborative fiction book, "Gone Missing," the debut novel in the Cinderbottom series. Inspired by our late father's rich storytelling and life experiences, we delve into the origin, process, and emotional journey of bringing this unique project to life.Timestamp:00:00 Excited to discuss the Cinderbottom series with Steve.04:50 Recommend reading before releasing book; found typos. Proud of work, surprised by forgotten details. Events from different times woven together.09:33 Rich coal history, bustling past, small present.12:15 Legacy of forgotten place and family stories.16:01 Family history inspires exploration of Southern West Virginia.18:50 Thanks for sharing, follow us on socials.Full show notesCOMMUNITY PROGRAMS

In this episode of "Authors Who Lead," Angela Henderson and I delve into the essential strategies and personal insights that drive success in authorship and entrepreneurship. This conversation not only underscores the importance of establishing strategic partnerships but also emphasizes the intrinsic work necessary to overcome personal barriers to success.Timestamp:00:00 Thrilled to have an award-winning international business coach.06:13 Well connected for valuable connections and opportunities.09:01 Partnerships require planning well in advance.12:11 Affiliates can earn money through promotions, and negotiations.13:37 Cost for moving, short-term and long-term cash flow.19:00 Maintaining connection despite periods of silence.21:30 Parenting struggles and the power of connection.25:22 Book calls with nutritionist and fitness instructor.26:04 Overcoming fear and self-sabotage to succeed.32:18 The Client's regret inspires pivotal change, leading to peace.33:24 Don't wait for healing to write your book.Full show notesCOMMUNITY PROGRAMS

The publishing industry is witnessing a seismic shift as innovative platforms like Book.io integrate advanced technologies such as blockchain to redefine content ownership and distribution. This evolution addresses longstanding challenges and opens up new opportunities for engagement and revenue streams. In this episode, Joshua Stone and I dive deep into how the future of publishing is evolving, guided by the innovative digital platform, Book.io. The conversation explores how blockchain technology and limited quantity releases are starting to reshape the industry landscapes from traditional publishing norms to digital interactives and content control.Timestamp:00:00 Passion for cutting-edge book industry evolution.06:02 Authors retain rights, not exclusive to Amazon.08:23 Users can buy and resell owned books.10:41 Issues with digital content rights and ownership.13:53 Potential for data-driven book marketing and sales.17:00 Christian author faces counterfeit book issue, digital verification.20:33 Authors can leverage the social side for more sales.23:49 The System allows students to own and sell books.26:39 Exploring new media in the book publishing industry.31:42 Traditional publishing model undergoing significant changes and challenges.34:44 Focus on nonfiction, digital ownership, and user benefits.38:24 Streaming revenue is small, artists explore new opportunities.39:53 Scaling up quickly, generating massive sales. Complexities.Full show notesCOMMUNITY PROGRAMS

Every author dreams of a successful book launch; however, the foundation of a launch's success often begins long before the actual release day. In this episode of Authors Who Lead, I explore how creating what I like to refer to as a "superhero team" can dramatically enhance the visibility and impact of your new work.Timestamp:00:00 Engage the superhero team, give them enough time.04:55 Seek their permission, to use Facebook group communication.06:49 Encourage early readers to leave reviews and promote the book.09:53 Support the author by engaging and reviewing work.12:56 Encourage action by offering exclusive bonuses.16:52 Historical fiction fans, join the writing community.Full show notesCOMMUNITY PROGRAMS

In this episode of Authors Who Lead, Chris Duncan and I delve into the essence of what it means to be an author. We unravel the concept that books transmit vibrations and messages far beyond mere words on a page. This episode is a treasure trove of insight for any aspiring writer who feels the call to share their voice with the world.Timestamp:00:00 Chris Duncan, renowned author and speaker, achieves impact.05:25 Met teacher learned about superconscious and invested in coaching.09:34 Unconscious battles impact survival and thriving patterns.10:29 Wealth can lead back to poverty through consciousness.16:55 Choose a creative structure over a problem-focused mindset.18:55 Separate creative and worrying parts of your brain.23:52 Feel excited and hopeful but seek fixes.26:54 Create abundance and health, not problems.28:57 Recognizing abundance within oneself leads to change.31:40 Your feelings about life make it great.35:56 Charity work and coaching basketball team joyfully.40:11 Wealth and love start from within.43:06 Spent big on ads, got success later.47:15 Desire is a call to transformation.49:16 Fictional story coded for massive transformation, surprising appeal.Full show notesCOMMUNITY PROGRAMS

In this episode of the "Authors Who Lead" podcast, Azul delves into the vulnerable world of author Carmin Caterina, whose book "It Starts With Me: One Mom's Journey to End the Pattern of Generational Trauma" provides a roadmap for breaking destructive cycles. With the wisdom gained from both her professional background as a speech-language pathologist and her personal experiences as a mother, Caterina provides insights into the transformative power of storytelling and writing.Timestamp:00:00 Author Carmen shares an inspiring message for girls.03:15 Personal journey, share selectively, respect others' privacy.09:03 Authors honored to impact the world through a book.09:45 The Gifted audience received positive feedback, inspiring others.14:12 Don't be too attached to words. Unleash creativity.18:32 Empowerment through recognizing and addressing generational patterns.20:28 Seeking healing without feeling broken, exploring diverse modalities.23:49 Embracing imposter to guide through storytelling.Full show notesCOMMUNITY PROGRAMS