GasStoveCreative Presents: The Cookbook

In this engaging conversation, Iris Goldfeder and Hannah Abad explore the intricate relationship between authenticity and trauma responses. They delve into how protective mechanisms can blur the lines of true personality, the importance of understanding the difference between showing up authentically versus proving oneself, and the journey towards building genuine confidence that is not rooted in fear. The discussion also touches on the complexities of vulnerability and how it can sometimes be performative rather than authentic. Through personal anecdotes and professional insights, they provide valuable takeaways for listeners seeking to navigate their own paths of self-discovery and growth. This conversation delves into the complexities of trauma responses, the need for control in relationships, and the journey towards authenticity. The speakers discuss how individuals often overshare or withdraw as protective mechanisms against being hurt. They emphasize the importance of self-awareness, vulnerability, and taking small steps towards authenticity in both personal and professional contexts. The dialogue highlights the significance of self-love and the necessity of seeking support from others in the journey of personal growth. Chapters 00:01 Introduction to Authenticity and Trauma Responses 05:04 Distinguishing True Personality from Protective Mechanisms 14:34 Understanding the Difference Between Truth and Proving 22:06 Building Genuine Confidence Beyond Fear 28:59 The Complexity of Vulnerability and Authenticity 30:57 Understanding Trauma Responses 36:14 The Need for Control in Relationships 41:10 Navigating Vulnerability in Business 46:32 Taking Small Steps Towards Authenticity 52:17 The Importance of Self-Love and Acceptance 57:11 Encouragement for Personal Growth

In this episode of The Cookbook, host Iris interviews business strategist and astrologer Kim Woods about her journey in writing her new book, the integration of astrology into business strategy, and the importance of personal growth and energetic alignment in entrepreneurship. They discuss the evolution of Kim's career, the significance of client relationships, and the paradigm shifts occurring in the business world today. Kim shares insights on how to navigate these changes and the value of understanding one's personal energy in achieving success. In this engaging conversation, the speakers delve into the transformative power of astrology and personal signatures in shaping leadership styles, decision-making, and business strategies. They discuss the upcoming book launch, its purpose as a guide for self-discovery, and the importance of timing in personal and professional growth. The dialogue emphasizes the significance of understanding one's cosmic signature and how it can lead to more aligned and fulfilling life choices. Chapters 00:01 Welcome to The Cookbook 00:59 Introducing Kim Woods: The Business Strategist 01:58 Understanding Business Strategy and Astrology 03:55 The Journey of Writing a Book 08:03 The Roadmap to Success: Kim's New Book 11:59 The Evolution of Kim's Career 16:07 The Intersection of Business and Astrology 20:06 Navigating Client Relationships and Expectations 23:54 The Importance of Energetic Alignment in Business 28:01 Creating Safe Spaces for Growth 29:56 The Paradigm Shift: Embracing Change 33:32 Crafting Cosmic Signatures 34:47 Navigating Leadership and Communication Styles 36:14 The Evolution of Astrology in Business 37:44 Harnessing Energies for Personal Growth 39:12 Understanding Signature Changes 42:40 Intuitive Decision-Making and Soul Alignment 45:25 The Purpose Behind the Book 46:43 Guidance for Aspiring Entrepreneurs 49:37 The Roadmap to Self-Discovery 51:44 Anticipating the Book Launch 57:57 Connecting with Kim and Final Thoughts

In this episode of The Cookbook, host Iris Goldfeder welcomes sales coach Justine Beauregard to discuss her journey in the sales industry, the importance of follow-up, setting realistic goals, and the role of empathy in sales. Justine shares her insights on building a strong brand, navigating gender dynamics, and the significance of differentiation in a competitive market. The conversation emphasizes the value of listening and being present in sales interactions, as well as the long-term commitment required for success in entrepreneurship. In this engaging conversation, the speakers delve into the intricacies of sales, marketing, and entrepreneurship, emphasizing the importance of storytelling, empathy, and authenticity in building successful brands. They discuss the evolution of women's roles in business, the dynamics of sales strategies, and the significance of leadership fit in sales teams. The dialogue culminates in a motivational call to action for aspiring entrepreneurs to take the leap and embrace problem-solving as a core aspect of their journey.

In this episode of The Cookbook, host Iris Goldfeder engages in a deep conversation with Camille Miller about the importance of soul alignment in both personal and professional life. They explore the journey of self-discovery, the challenges of maintaining calm amidst chaos, and the evolution of business models in a changing world. Camille shares her experiences in building a community of like-minded individuals and the role of technology, particularly Zoom, in facilitating connections. The conversation culminates in a call to action for collaboration and the creation of a global movement centered around service professionals and shared values. In this conversation, the speakers explore themes of collective consciousness, personal awakening, and the importance of authenticity in both personal and professional realms. They discuss the emergence of a community centered around shared values and the significance of creating movements that foster connection and collaboration. Additionally, they provide insights for aspiring entrepreneurs, emphasizing the need for self-assessment and alignment with personal values in business. Chapters 00:00 Welcome to The Cookbook 02:54 The Importance of Soul Alignment 06:01 Finding Calm in Chaos 08:55 The Journey of Self-Discovery 12:00 Building a Community of Like-Minded Individuals 15:11 The Evolution of a Business Model 18:02 Navigating Change and Growth 20:57 The Role of Technology in Business 23:58 Creating a Global Movement 27:00 The Future of Service Professionals 29:52 A Call to Action for Collaboration 32:52 Awakening to Collective Consciousness 41:06 Creating a Movement of Connection 55:05 Advice for Aspiring Entrepreneurs

In this episode of The Cookbook, host Iris Goldfeder welcomes Amy Kemp, who shares her journey from teaching to entrepreneurship, emphasizing the importance of connection, creativity, and the rise of feminine leadership. They discuss the challenges of parenting, the awakening of light workers, and the interconnectedness of all beings, highlighting the need for authenticity and purpose in a chaotic world. In this conversation, the speakers explore the themes of recognizing unique gifts, the value of natural talents, and the importance of authenticity in entrepreneurship. They discuss how women often undervalue their skills and the significance of building trust within communities. The dialogue emphasizes the internal journey of self-discovery that entrepreneurs face, highlighting the need to overcome subconscious resistance to achieve personal and professional growth. Chapters 00:01 Introduction to The Cookbook and Guest Introduction 03:04 Parenting Perspectives and Stages 06:03 The Journey of Amy Kemp: From Teacher to Entrepreneur 11:51 The Rise of Feminine Leadership and Counterbalance 15:02 Awakening of Light Workers and Collective Consciousness 20:08 The Importance of Connection and Creativity 25:09 Embracing Gifts and Finding Purpose 30:06 The Interconnectedness of All Beings 37:40 Recognizing Unique Gifts and Genius 40:02 The Value of Natural Talents 42:53 Understanding Value in the Marketplace 45:51 Building Trust and Community in Business 51:08 The Entrepreneurial Journey and Self-Discovery 59:59 Overcoming Subconscious Resistance 01:04:58 The Importance of Authenticity in Business

Summary In this episode of The Cookbook, host Iris Goldfeder welcomes Rachel Alexandria, a former psychotherapist turned soul medic. Rachel shares her journey of helping high performers navigate their internal struggles and the transition from traditional therapy to a more holistic approach. The conversation delves into themes of power dynamics, personal boundaries, and the evolution of self-discovery, as well as the importance of embracing one's spiritual gifts. Rachel's insights highlight the significance of understanding one's own power and the challenges of recognizing and expressing boundaries in various cultural contexts. In this engaging conversation, the speakers delve into the realms of psychic mediumship, personal boundaries, and the importance of rituals in spiritual practices. They share insights on entrepreneurship, emphasizing the need for resilience and the ability to learn from failures. The discussion also touches on the emotional challenges of resentment and the significance of confidence in personal and professional growth. Through personal anecdotes and practical advice, the speakers inspire listeners to embrace their authentic selves and navigate life's complexities with mindfulness and intention. Chapters 00:01 Welcome to The Cookbook 02:24 From Psychotherapist to Soul Medic 07:29 Understanding Power and Boundaries 14:36 The Journey of Self-Discovery 22:50 Embracing Spiritual Gifts 33:54 Exploring Psychic Mediumship and Boundaries 39:18 The Power of Rituals and Co-Creation 41:52 Entrepreneurship Insights: Advice for New Entrepreneurs 45:58 Understanding the Resentment Trap 54:45 Challenging Bad Advice: The Importance of Confidence

In this episode of The Cookbook, host Iris Goldfeder welcomes Kerry Barrett, a former news anchor turned entrepreneur. They discuss Kerry's journey from the news industry to starting her own business, the challenges she faced, and the importance of authenticity and video content in today's business landscape. Kerry shares her personal experiences, including overcoming a debilitating fear of public speaking and the impact of her health challenges on her career. The conversation emphasizes the significance of building genuine connections and the evolving role of video in establishing trust with clients. In this engaging conversation, the speakers delve into the importance of authenticity in communication, particularly on camera. They discuss strategies for overcoming fear and discomfort when presenting, emphasizing the value of leveraging personal strengths and daily practice. The dialogue transitions into the challenges of entrepreneurship, including the necessity of self-discovery and the impact of niching down on business success. They also explore the pervasive nature of imposter syndrome and the significance of aligning personal values with business practices. Ultimately, the conversation highlights the motivation behind their work, particularly the desire to create a better world for future generations.

In this episode of The Cookbook, host Iris Goldfeder interviews TJ Walker, a media training expert who shares his journey from being a shy child to becoming a successful public speaking coach. The conversation covers his early career challenges, the importance of finding a niche in media training, and the impact of SEO and marketing strategies on his business. They also discuss the shift to online training during the pandemic, overcoming video presentation challenges, and tips for effective body language and communication. In this conversation, the speakers delve into the nuances of video interviews, emphasizing the importance of lighting, authenticity, and overcoming common fears associated with being on camera. They discuss practical tips for improving video quality and presentation skills, including managing verbal tics like 'um' and 'ah.' The dialogue also touches on the entrepreneurial journey, highlighting the significance of problem-solving and the potential of AI technology in enhancing communication training. To Learn More About TJ Walker visit tjwalker.ai Chapters 00:01 Introduction to The Cookbook and Guest Introduction 00:53 TJ Walker's Journey to Public Speaking 03:06 Early Career and Challenges 06:03 Finding a Niche in Media Training 08:46 The Importance of SEO and Marketing Strategies 12:13 Adapting to Online Training and Pandemic Impact 15:00 Overcoming Video Presentation Challenges 17:48 The Evolution of Online Training and Success 20:53 Body Language and Presentation Tips 23:57 Final Thoughts on Confidence and Communication 33:18 Lighting for Video Interviews 39:58 The Importance of Authenticity on Camera 46:04 Overcoming the Fear of Video Recording 52:24 Managing Verbal Tics in Communication 58:55 Advice for Aspiring Entrepreneurs 01:06:50 The Future of AI in Communication Training

In this episode of The Cookbook, host Iris Goldfeder engages in a lively conversation with Diann Wingert, exploring the unique experiences of neurodivergent individuals, particularly those with ADHD. They discuss the challenges and gifts that come with ADHD, especially in the context of entrepreneurship. The conversation highlights the importance of creativity, empathy, and finding joy in everyday moments, while also addressing the strategies that can help manage the chaos often associated with ADHD. Through personal anecdotes and insights, both speakers share their journeys and the value of connection in both personal and professional realms. In this conversation, the speakers explore the unique challenges and strengths of individuals with ADHD, particularly in the context of entrepreneurship and client relationships. They discuss the importance of empathy, sensitivity, and building trust with clients, as well as creating a supportive and family-like business culture. The conversation also touches on the need for alignment in values between entrepreneurs and their clients, and offers advice for those considering entrepreneurship, emphasizing the importance of resilience and self-trust. Chapters 00:01 Welcome to The Cookbook 02:04 Meet Diann Wingert: A Journey of Neurodivergence 05:58 Navigating ADHD in Business 10:05 The Power of Creativity and Possibility 15:01 Managing Chaos: Strategies for Success 20:11 Finding Joy in the Little Things 24:09 Empathy and Connection in Business 31:03 Understanding Sensitivity and Empathy in ADHD 35:48 Building Trust and Communication with Clients 38:53 Creating a Family-Like Business Culture 42:03 The Importance of Values in Client Relationships 45:01 Navigating Entrepreneurship with ADHD 54:09 Advice for Aspiring Entrepreneurs

In this episode of The Cookbook, host Iris Goldfeder welcomes Nina Froriep, a mentor in video creation and social media engagement. They discuss the evolution of video content, the importance of planning and engagement strategies, and the realities of entrepreneurship. Nina shares her journey from traditional film production to creating impactful videos for social media, particularly LinkedIn. The conversation emphasizes the significance of community, content planning, and the challenges and rewards of being an entrepreneur. In this conversation, the speakers delve into the intricacies of creating engaging content on LinkedIn, mastering video production for business, and the critical role of consistency in achieving business goals. They also explore the challenges of navigating political conversations in a professional context and the importance of mindfulness and emotional control in business interactions. The discussion is rich with practical insights and personal anecdotes, making it a valuable resource for small business owners and content creators. Learn More About Nina Here: https://clockwiseproductions.com Chapters 00:01 Welcome to The Cookbook 02:10 The Journey of Video Creation 06:09 Transitioning to Social Media Video 10:04 Content Planning and Engagement Strategies 17:52 Entrepreneurship Insights and Advice 24:53 LinkedIn Engagement and Community Building 32:53 Creating Engaging Content on LinkedIn 37:09 Mastering Video Production for Business 42:40 The Importance of Consistency in Business 49:28 Navigating Political Conversations in Business 56:21 Mindfulness and Emotional Control in Business

In this episode of The Cookbook, host Iris Goldfeder welcomes M. Shannon Hernandez, a successful entrepreneur and organic marketer, to discuss her journey from teaching to running a nearly million-dollar business. They explore the importance of joy in business, the challenges of being a neurodivergent entrepreneur, and the strategies that have helped Shannon thrive. The conversation highlights the significance of storytelling, the need for support in entrepreneurship, and the ways to embrace one's unique strengths to foster innovation and success. In this engaging conversation, the speakers delve into the ups and downs of entrepreneurship, discussing the emotional roller coaster that comes with running a business. They emphasize the importance of trusting the process during dips, practicing mindfulness, and maintaining a positive outlook. The discussion also covers practical strategies for planning and organization, particularly for neurodivergent individuals, and highlights the significance of finding one's unique differentiator in the market. The speakers share personal anecdotes and insights, creating a relatable and inspiring dialogue for entrepreneurs. Chapters 00:01 Welcome to The Cookbook 00:47 M. Shannon's Journey to Podcasting 03:59 The Importance of Joy in Business 10:54 Transitioning from Teaching to Entrepreneurship 15:00 Embracing Neurodivergence in Business 19:52 Navigating ADHD and Business Strategies 28:12 Finding Joy and Engagement in Entrepreneurship 34:01 Navigating the Entrepreneurial Roller Coaster 36:19 Trusting the Process: Embracing Business Dips 39:23 Mindfulness in Business: Living in the Present 43:35 Structuring Success: The CEO Planning System 48:42 Finding Your Unique Differentiator 01:03:35 Connecting and Closing: Building Relationships

In this episode of The Cookbook, host Iris Goldfeder interviews resilience coach Hannah Abad, who shares her journey from a high-achieving individual struggling with trauma and burnout to a successful coach helping others. Hannah discusses the impact of trauma on high achievers, her personal experiences with mental health, and the transformative process of healing. She outlines her coaching methodology, which focuses on three phases: Freedom, Foundation, and Future, emphasizing the importance of addressing emotional pain and reestablishing a healthy identity. In this engaging conversation, the speakers explore the themes of cultural boundaries, the importance of knowing one's 'why' in entrepreneurship, and the challenges and growth that come with being an entrepreneur. They delve into the significance of authenticity in both personal and professional realms, discussing how survival mechanisms can distort true authenticity. The conversation emphasizes the magnetic power of being genuine, the importance of truth-telling in communication, and the acceptance of imperfection as a pathway to personal growth. Ultimately, the speakers reflect on their personal journeys, expressing gratitude and the desire for freedom in their lives.

In this episode of The Cookbook, host Iris Goldfeder welcomes Amber Griffiths, a brand strategist with over 20 years of experience. They discuss Amber's journey from working in a flower shop to becoming a successful entrepreneur, the importance of aligning with clients who share similar values, and the necessity of establishing boundaries in business relationships. The conversation also touches on the significance of authenticity in communication and how it impacts client relationships and personal growth. In this conversation, the speakers delve into the importance of embracing authenticity and self-acceptance, discussing how societal pressures often lead individuals to suppress their true selves. They explore the impact of childhood experiences on adult behavior, particularly in the context of entrepreneurship. The discussion emphasizes the significance of finding one's unique path in business, the journey of recognition and self-worth, and the necessity of building a supportive community for success. The speakers share personal anecdotes and insights, highlighting the transformative power of being true to oneself and the value of connection in achieving one's goals. For More Details About Amber Visit Her Website: yourbrandbydesign.com Chapters 00:01 Welcome to The Cookbook 06:00 Amber's Journey to Becoming a Brand Strategist 11:58 The Importance of Client Alignment 17:57 Establishing Boundaries in Business 23:48 Authenticity in Communication 28:34 Embracing Authenticity and Self-Acceptance 31:00 The Impact of Childhood Experiences on Adult Behavior 38:03 Entrepreneurship: Finding Your Unique Path 46:59 The Journey of Recognition and Self-Worth 50:30 Building a Community for Success

In this episode of The Cookbook, host Iris Goldfeder interviews entrepreneur coach Brie Seeley, who shares her journey from a struggling fashion designer to a successful business coach. They discuss the importance of women in entrepreneurship, overcoming societal conditioning, and finding one's power to create change. Brie emphasizes the need for women to recognize their worth and the potential of entrepreneurship to provide financial freedom and personal fulfillment. The conversation also touches on Brie's TEDx talk, 'From Wages to Wealth,' where she highlights the limitations faced by women in previous generations and the limitless opportunities available today. In this engaging conversation, the speakers explore the journey of entrepreneurship, breaking stereotypes, and the importance of empathy in leadership. They discuss the challenges faced by aspiring entrepreneurs, the significance of taking the first leap, and the transition from solopreneurship to scaling a business. The dialogue emphasizes the need for a supportive environment and the role of personal growth in navigating the entrepreneurial landscape. Learn More About Bri At: https://briseeley.com/entrepreneur-coach/ 00:01 Welcome to The Cookbook 02:56 Brie's Journey to Entrepreneurship 05:54 The Power of Women in Business 09:10 Overcoming Societal Conditioning 11:59 Finding Your Power 14:46 Creating Change Through Entrepreneurship 17:48 The Importance of Identity in Business 20:49 Brie's TEDx Talk: From Wages to Wealth 23:53 Personal Stories of Empowerment 32:11 Breaking Stereotypes and Finding Allies 34:35 Taking the Leap into Entrepreneurship 36:34 The Journey of a Wantrepreneur 40:51 Scaling Beyond Solopreneurship 42:34 Redefining Leadership in Business 51:35 Empathy in Entrepreneurship 54:05 Navigating Personal Challenges as Entrepreneurs

 This week on The Cookbook: Recipes for Success in Business and Marketing, we're delighted to host the inspiring Allie Beckmann, RFA®!  Allie is the brains behind Beckmann Financial, where she empowers visionaries and entrepreneurs to use money as a tool for bringing their dreams to life. Her approach blends strategic finance with emotional intelligence to make a lasting impact. In this week's episode, Allie and I explore the shifting landscape of financial advisory. We discuss how today's consumers are reshaping the industry by prioritizing meaningful relationships and authenticity in their financial journey.  Allie sheds light on the power of self-education and how technology is leveling the playing field in personal finance. Plus, we talk about sustainable business practices that benefit not just clients, but advisors too. Join the conversation—how do you envision the future of financial advisory? Let's hear your thoughts!  Watch the full episode here: https://youtu.be/POa18smyvXg https://vimeo.com/1049732962/721def6805?share=copy Allie' s Links: www.beckmannfinancial.com  https://www.linkedin.com/in/alliebeckmann/  https://www.beckmannfinancial.com/valuesdownload #Podcast #FinancialEmpowerment #HolisticFinance #CreativeEntrepreneurship #SustainableBusiness All content is for education and information purposes only. It is not intended to provide any tax or legal advice or provide the basis for any financial decisions. Nor is it intended to be a projection of current or future performance or indication of future results. Advisory services are offered by Beckmann Financial, an Investment Advisor in the State of Colorado and other jurisdictions in which it may conduct business. ♨️♨️♨️♨️♨️ I'm Iris, Founder and CEO at GasStoveCreative. Business owners call me when they're ready to turn up the fire on their marketing by dialing in on the strategy that works best for them. I love helping business owners cut through the noise so they can connect with customers and clients who need their expertise. Is your website converting visitors to leads? Let's find out! Let us run a complimentary site audit for you, and see how you're showing up.   https://gasstovecreative.com/gasstove-creative-is-your-website-converting-visitors-into-leads-audit/ *Advisory services are offered by Beckmann & Company LLC (dba "Beckmann Financial") an Investment Advisor in the State of Colorado and other jurisdictions in which it may conduct business.

This week on The Cookbook: Recipes for Success In Business and Marketing, we are delighted to introduce Amy Collette:  The Book Alchemist! Amy is a powerhouse in helping visionary leaders crystallize their legacies into the written word. Through her Unleash Your Inner Author coaching framework, Amy empowers aspiring authors to connect deeply with readers and make a lasting impact. Her passion is contagious, and her methods are transformative.  In this episode, Amy and I delve into the magical world of storytelling. We discuss the notion that everyone has a unique story to tell, and it's through sharing these stories that we foster deep human connections and spark transformation in others.  Amy passionately emphasizes that each person's perspective is unique—no one else shares your experiences, traumas, and insights. These perspectives are your superpower, and putting them into words can create those "aha" moments for readers, opening up new possibilities and understanding.  Take a sneak peek at our enlightening discussion below and join us for the full episode to unlock the power of your own untold stories. Watch the full episode here: https://youtu.be/vIscLieYNxM https://vimeo.com/1050705018/d1e9ce4603?share=copy Amy's Links: https://unleashyourinnerauthor.com/ https://www.linkedin.com/in/amycollette/ #Podcast #Storytelling #AuthorJourney #TransformativeWriting #LegacyBuilding ♨️♨️♨️♨️♨️ I'm Iris, Founder and CEO at GasStoveCreative. Business owners call me when they're ready to turn up the fire on their marketing by dialing in on the strategy that works best for them. I love helping business owners cut through the noise so they can connect with customers and clients who need their expertise. Is your website converting visitors to leads?  Let's find out!  Let us run a complimentary site audit for you, and see how you're showing up.   https://gasstovecreative.com/gasstove-creative-is-your-website-converting-visitors-into-leads-audit/

The Intersection of Spirituality and Business In this episode of The Cookbook, host Iris Goldfeder welcomes master astrologer Kim Woods, who shares her journey from the corporate world to astrology. They discuss the significance of astrology in business, the upcoming astrological events in 2025, and how to bridge the gap between spirituality and religion. Kim emphasizes the importance of intuition and the moon's power, encouraging listeners to embrace their spiritual journeys and trust themselves. In this conversation, Kim Woods explores the profound impact of intuition and spirituality on personal growth and entrepreneurship. She emphasizes the importance of being in touch with one's inner voice to navigate life's challenges and opportunities. The discussion delves into the evolving landscape of spirituality and its integration into mainstream practices, such as astrology and coaching. Woods shares insights on how to harness opportunities in business, the significance of collaboration between intuitive visionaries, and the transformative power of coaching. The conversation concludes with reflecting on embracing the unknown and the magic that unfolds when one has faith in the process.

In this episode of The Cookbook, host Iris Goldfeder interviews Sophie Lechner, who shares her unique journey from a corporate career to becoming a LinkedIn coach. Sophie discusses the importance of building connections, the power of storytelling in marketing, and how to create a compelling LinkedIn profile. She emphasizes the need for entrepreneurs to understand their 'why' and how to effectively communicate their mission to attract clients. The conversation also touches on the significance of content strategy and the emotional connection it fosters with potential clients. In this conversation, Sophie Lechner discusses the importance of authenticity and trust in building client relationships. She emphasizes the need for entrepreneurs to connect their mission to a larger purpose, encouraging them to think about how they can impact the world. Austin also shares valuable advice for aspiring entrepreneurs, highlighting the realities of entrepreneurship and the importance of self-reflection. The discussion culminates in her insights on client attraction and the release of her new book, 'Unlock Your Impact.' To join the book launch team and get your free advance reader copy: https://themagnetmodel.com/book To sign up for a free profile audit: https://sophielechner.as.me/audit For More Information: Website: https://www.themagnetmodel.com LinkedIn: https://www.linkedin.com/in/sophielechner Chapters 00:01 Welcome to The Cookbook 01:52 Sophie Lechner's Journey 04:27 Sophie Lechner Tells Her Story 06:05 The Power of LinkedIn Coaching 10:30 How the Magnet Model Was Born 12:00 Creating a Magnetic Profile 15:30 LinkedIn Premium Plan or Not? 17:58 Content Strategy and Client Connection 18:20 What Sophie Does For Her Clients 24:00 Understanding Your Why and Mission 30:32 Building Trust Through Authenticity 33:27 The Importance of a Mission-Driven Mindset 37:14 Advice for Aspiring Entrepreneurs 44:15 Live LinkedIn Profile Audit 54:10 Unlocking Impact: The Roadmap to Client Attraction 56:35 What Lights Sophie's Fire

Philanthropy and Purpose: The Heart of Lady Jen In this episode of The Cookbook, host Iris Goldfeder welcomes Lady Jen Duplessis, an award-winning international speaker and philanthropist. They discuss Lady Jen's journey from homelessness to becoming a successful entrepreneur and philanthropist, her work in combating human trafficking, and her philosophy on achieving a life of quality over mere success. The conversation emphasizes the importance of building teams, redefining success, and the unique challenges aspiring entrepreneurs face. In this conversation, Friday Austin shares her insights on navigating business compliance, the stages of growth in entrepreneurship, and the importance of redefining success. She emphasizes the need for mentorship, the value of niching down in business and understanding one's worth beyond hourly rates. The discussion also touches on creating a legacy for family and the unique paths entrepreneurs take in their journeys.

In this celebratory 100th episode of The Cookbook, host Iris Goldfeder reflects on her journey in entrepreneurship alongside guest Kim Russo. They discuss the challenges and rewards of building a business, the importance of personal branding, and the value of relationships in the entrepreneurial journey. The conversation emphasizes the need for a strong mindset, clear boundaries, and the power of authenticity in attracting the right clients. Kim shares her experiences transitioning from corporate life to running her own design studio, highlighting the growth and learning that comes with entrepreneurship. In this conversation, Friday Austin discusses the importance of setting boundaries in business, managing client expectations, and the significance of clear communication. She shares personal experiences that highlight the challenges of maintaining a balance between client satisfaction and self-care. The dialogue emphasizes the growth that comes from learning to navigate client relationships and the necessity of being transparent about capabilities and limitations.

In this episode of The Cookbook, host Iris Goldfeder welcomes Coco Madari, a versatile coach and creative entrepreneur. They discuss Coco's journey from escaping an abusive relationship to building a successful coaching business. The conversation explores themes of authenticity, the importance of supportive relationships, and advice for aspiring entrepreneurs. Coco shares insights on personal growth, the challenges of navigating toxic relationships, and the significance of community in achieving sustainable success. In this conversation, Friday Austin discusses the importance of dismantling internalized oppression in business, emphasizing the need for accountability and integrity. She shares her journey of balancing her coaching business with her creative pursuits, highlighting the significance of aligning values in business relationships. Austin also differentiates herself in the crowded coaching market by embracing her multi-talented nature and strong anti-oppressive lens, ultimately advocating for a values-driven approach to entrepreneurship.

In this episode of The Cookbook, host Iris Goldfeder welcomes internationally recognized portrait photographer "Spider" Meka Hemmons. They discuss Meka's transformative journey from a retoucher at Oprah's company to a heart-centered portrait photographer. The conversation delves into themes of personal growth, the importance of knowing one's worth, and the role of manifestation in achieving success. Meka shares her insights on how experiences shape our paths and the significance of asking the universe for what we truly desire. In this conversation, Meka discusses the profound impact of digital manipulation on self-perception and the cultural pressures surrounding beauty standards. She shares her journey from a Photoshop artist to an authentic photographer, emphasizing the importance of capturing true beauty without manipulation. The discussion transitions into insights on entrepreneurship, highlighting the significance of patience, gratitude, and emotional control in personal and professional growth. Hemmons encourages listeners to embrace their true selves and take control of their emotions, ultimately finding purpose and passion in their endeavors.

In this episode of The Cookbook, host Iris Goldfeder speaks with Crista Grasso, a scaling strategist and operations expert. They discuss the importance of simplifying business operations to scale effectively, the challenges of cash flow management, and the significance of having the right systems in place. Krista shares her journey as an entrepreneur and offers valuable advice for aspiring business owners, emphasizing the need for focus and measurement in their endeavors. In this conversation, Friday Austin discusses the journey of rebranding and reinventing her jewelry business, emphasizing the importance of adaptability in entrepreneurship. She shares insights on overcoming common challenges faced by entrepreneurs, particularly the need to step back from day-to-day operations and the significance of having a reliable right-hand person. The discussion also highlights the necessity of building a strong team and systems, the concept of systems thinking, and the importance of empowering team members to think critically. Austin differentiates her approach to operations by focusing on achieving results aligned with a business's vision, and she encourages entrepreneurs to assess and adjust their business models to ensure alignment with their goals. Chapters 00:00 Welcome to The Cookbook 01:49 Scaling Strategies with Krista Grasso 09:52 The Importance of Systems and Operations 17:53 Navigating Cash Flow Challenges 24:00 Advice for Aspiring Entrepreneurs 29:22 Rebranding and Reinvention in Business 30:45 Overcoming Entrepreneurial Challenges 31:41 The Importance of a Right-Hand Person 33:30 Building a Strong Team and Systems 37:06 Systems Thinking in Business 39:22 Empowering Team Members 42:00 Differentiating Operations from Strategy 46:23 The Power of Transformation 49:23 Aligning Business with Vision 52:10 Assessing and Adjusting Your Business Model

In this episode of The Cookbook, host Iris Goldfeder interviews Chelsea Tams, a lettering artist and entrepreneur who shares her journey from winning startup funding in college to building a successful design studio. Chelsea discusses the importance of passion projects, the challenges of entrepreneurship, and the impact of mental health on business. She emphasizes the need for adaptability in the face of change and the significance of community support. The conversation also touches on the differences between lifestyle and legacy businesses, as well as the power of creativity in raising awareness for important causes. Chapters 00:00 Welcome to The Cookbook 01:20 Chelsea Tams: From College to Entrepreneurship 04:08 Understanding Lettering Art 06:18 Winning Startup Funding 09:00 The Challenges of Entrepreneurship 15:41 Growing Pains in Business 19:22 Adapting to Change 24:10 Lifestyle vs. Legacy Business 29:25 Passion Projects and Community Impact 34:09 Raising Awareness Through Creativity 38:45 Mental Health in Entrepreneurship 43:00 Finding Balance and Community 48:20 What Lights Your Fire?

In this episode of The Cookbook, host Iris Goldfeder interviews Carrie Anne Munstedt, an award-winning portrait photographer, speaker, and author. They discuss Carrie Anne's journey from a corporate job to becoming an entrepreneur, the importance of empowerment through photography, and the impact of the Olympics on women's body positivity. The conversation emphasizes authenticity, community support, and overcoming obstacles in business, while celebrating all body types and encouraging women to uplift one another. Chapters 00:00 Welcome to The Cookbook 01:52 Carrie Anne's Journey to Self-Discovery 05:56 Empowerment Through Photography 10:07 The Impact of the Olympics on Women 14:13 Transitioning from Corporate to Entrepreneurship 20:03 Overcoming Obstacles in Business 23:49 Authenticity in Entrepreneurship 30:02 The Importance of Community and Support 34:09 Celebrating All Bodies 39:56 Final Thoughts and Advice

In this episode of The Cookbook, host Iris Kohlfetter welcomes Sonia Norviz, CEO and operations strategist at Operation QOL. They discuss Sonia's journey to entrepreneurship, the importance of operations in business, and the challenges faced by entrepreneurs. Sonia shares her insights on client relationships, authenticity, and the evolution of business practices. The conversation emphasizes the significance of finding fulfillment in work and overcoming obstacles in the entrepreneurial journey. Chapters 00:00 Welcome to The Cookbook 02:04 Introducing Sonia Norviz 06:05 Sonia's Journey to Entrepreneurship 12:04 The Importance of Operations in Business 17:47 Navigating Client Relationships 24:10 The Role of Authenticity in Business 30:04 Overcoming Obstacles in Entrepreneurship 36:14 Finding Fulfillment in Work 41:58 The Evolution of Business Practices 47:49 Sonia's Vision for the Future

Summary In this episode of The Cookbook, host Iris Goldfeder welcomes Sherry Sutton, a personal branding expert and entrepreneur. Sherry shares her journey from a corporate marketing career to becoming an entrepreneur, discussing the challenges and triumphs she faced along the way. The conversation delves into the importance of authenticity in business, the value of being the face of your brand, and the significance of community support. Sherry emphasizes the need for a strong strategy in entrepreneurship and the importance of aligning personal values with business goals. The episode concludes with Sherry sharing what lights her fire: helping others discover their authentic selves and build meaningful businesses. Chapters 00:00 Welcome to The Cookbook 02:15 Introducing Sherry Sutton 04:05 Sherry's Journey into Marketing 09:50 Transitioning to Entrepreneurship 14:30 The Impact of COVID on Business 16:52 Finding Authenticity in Business 22:45 The Importance of Being the Face of Your Brand 30:23 Navigating Values and Authenticity 38:37 Advice for Aspiring Entrepreneurs 50:47 Overcoming Obstacles in Entrepreneurship 01:01:07 The Power of Community and Support 01:06:31 Sherry's Unique Approach to Business 01:14:45 What Lights Sherry's Fire

Ally Berthiaume is the founder of The Write Place, Right Time, which is her virtual boutique of book coaching. She is also an award winning author for her book Dear Universe, I Get it Now: Letters on the Art and Journey of Being Brave and Being Me and co-author of Do Not Write a Book...Until You Read This One. In this episode we delve into her story of how she decided to become a writer and then step into the entrepreneurial world. Here is where you can find Ally: Facebook: https://www.facebook.com/thewriteplacerighttime/ LinkedIn: https://www.linkedin.com/in/ayberthiaume/ Instagram: @ayberthiaume Website: thewriteplacerighttime.com

Cheryl's career in the human growth and development arena has included consulting in the areas of program development, leadership, company culture dynamics, but always involved change and coaching.  As a seasoned coach, she brings this vast experience to her present coach practice, coaching midlife leaders and consultants in medium and large companies.   She offers a unique blend of psychological insight, intuitive understanding, and practical strategy, facilitating a transformative process that leads to dynamic action and growth.  Her approach is deeply rooted in self-exploration, awareness, and the balanced nurturing of mind, body, and spirit. Through a comprehensive journey of introspection, healing, and renewal, she helps clients overcome obstacles, recover from setbacks, and rediscover their enthusiasm for life.   And… she's my next guest on GasStoveCreativePresents: The Cookbook! Her coaching is not just about navigating the present; it's about crafting a roadmap to an extraordinary future. It's about transforming crossroads into highways of possibility, ensuring that each client is equipped to pursue a path filled with purpose, passion, and fulfillment.  As leaders and consultants in medium and large companies are navigating personal crossroads, seeking to revitalize or transition from their career, or exploring new life paths, Cheryl's approach includes broad experience and expertise that will help you create a future filled with purpose, passion, and fulfillment. 

Ashley Chamberlain, hailing from Athens, Georgia, is the dynamic force steering Chamberlain And Good Company. Armed with a Masters in Business Administration and a fervor for empowering others, Ashley embarked on her entrepreneurial journey, offering top-tier bookkeeping services and arming entrepreneurs with the knowledge and tools essential for success. Her mantra, "Let us mind your books, so you can mind your business," embodies her dedication to simplifying financial management and enabling business owners to concentrate on growth. And… she's my next guest on GasStoveCreativePresents: The Cookbook! Beyond her professional pursuits, Ashley is a devoted mom to two boys and a supportive wife to a talented musician. The Chamberlain family, deeply ingrained in the community, actively contributes to making Louisville a better place every day. Ashley's journey stands as a testament to the resilience, adaptability, and unwavering pursuit of one's passions. Stay tuned for a wealth of insights, experiences, and wisdom in our upcoming podcast episode!

Sage Polaris is a seasoned copywriter with a proven track record of crafting compelling content for over 475 clients, resulting in millions of dollars in revenue. Specializing in helping personal brands and service providers, she transforms websites with persuasive copy that drives sales. Her expertise extends to email campaigns and sales pages, which have been instrumental in achieving 7-figure launches. Notably, Sage has collaborated with renowned figures such as Chalene Johnson, Chrisette Michele, Rick Mulready, and Lynne Twist, contributing to the success of internet-famous personalities. And… she's my next guest on GasStoveCreativePresents: The Cookbook! As an international speaker, Sage has shared her insights in exclusive private Masterminds, showcasing her ability to guide audiences from storytelling to effective story selling. Her unique approach is what defines legendary brands. Sage Polaris's journey exemplifies the impact of determination, adaptability, and the pursuit of one's passions. Tune in for her valuable insights, experiences, and wisdom in this podcast episode! Here are the links:                                                                                                                                                                                                                                                       Website: https://gasstovecreative.com/the-cookbook-podcast/  YouTube: https://youtu.be/zy__2ct7Xxc Vimeo: https://vimeo.com/907592596/54d408471e?share=copy Connect with Guest here: Website: http://www.sagepolaris.com  Facebook: https://www.facebook.com/CreativeCustomWriting/  Instagram: https://www.instagram.com/sagepolaris/ And we can be found where all the podcasts live! Apple Podcasts, Spotify, Google, Amazon, et al! As always, please subscribe, like, and share! #GasStoveCreativePresentsTheCookbook #TheCookbookPodcast #GasStoveCreative #SagePolaris #CopywritingMastery #BusinessGrowth ♨️♨️♨️♨️♨️ I'm Iris, Founder and CEO at GasStoveCreative. Business owners call me when they're ready to turn up the fire on their marketing by dialing in on the strategy that works best for them. I love helping business owners cut through the noise so they can connect with customers and clients who need their expertise. Reach out and let's chat: https://calendly.com/irisgoldfeder/complimentary-discovery-call