Podcast appearances and mentions of ai addyson zhang

Play Episode Listen Later Aug 18, 2022

Anton Shulke talks with Jason Barnard about looking back on the groovy years and looking forward to the years ahead. Anton Shulke (The Livestream Guy) is a livestream production manager. Since 2015 he has been working on live events, webinars and podcasts for major players in the SEO industry like Semrush, Duda and smaller companies like Kalicube. As of 2020, he has worked as production manager on over 100 episodes of the Kalicube Tuesdays series of livestream events. Anton's role as production manager includes booking guests, organising the show, technical testing, and running each episode. Guests have included Carrie Rose, Nik Ranger, Andrea Volpini, Dave Davies, David Bain, Bill Slawsky, Danny Goodwin, Erin Sparks, Mads Singers, Rebecca Berbel, Koray Tuğberk GÜBÜR, Kevin Indig, Cindy Krum, Barry Schwartz, Tim Soulo, James Mulvany, Dr Ai Addyson Zhang, Bengu Atamer,David Avrin and Neal Schaffer, Patrick M Powers, Ryan Foland, Matthew Tenney, Ted Rubin, Rand Fishkin, Olsia Korobka, Teodora Petkova, Russ Jeffery, Gennaro Cuofano, Simon Cox, Matt Artz and Emilija Gjorgjevska. Many viewers and listeners of Kalicube Tuesdays may have wondered how the show got its name. Tuesdays because it's something to get excited about every Tuesday, but what about Kalicube? Jason Barnard (The Brand SERP Guy) finally reveals all! Woohoo! With intelligent, interesting and fun conversations, Kalicube Tuesdays has been a staple in the digital marketing podcast universe for three years. This incredible chat is a retrospective of the one hundred and fifteen episodes, and with Anton Shulke (The Livestream Guy) now on screen, it was like reliving every moment. This episode also includes some of Jason's rebranding tips and dominating Brand SERP nuggets. And while Kalicube Tuesdays looks back on its groovy years, it also looks forward to more and more to come. What you'll learn from Anton Shulke 00:00 Anton Shulke and Jason Barnard00:48 100th Episode with Carrie Rose01:42 Anton Shulke's Brand SERP02:10 Kalicube Tuesdays' Brand SERP02:42 Video of the Monthly Roundtable with Nik Ranger and Andrea Volpini on Anton's Brand SERP03:09 News About Anton Shulke04:48 The Mystery Behind Kalicube's Name and Logo Revealed07:36 How Does a Unique Brand Name Affect Brand SERP Dominance09:30 Is Rebranding an Option for a Common Brand Name to Dominate the SERP?09:43 Dave Davies Rebranded Using Kalicube Pro09:58 Rebranding: Small and Large Company10:14 Rebranding Vs Becoming the Dominant Entity11:23 A Look Back at Some of Kalicube Tuesdays' Grooviest Guests12:08 Remembering Bill Slawski13:10 David Bain's Funnel Marketing Explanation13:15 SERP Chats with Dave Davies13:24 Danny Goodwin's Opportunity for Jason Barnard to Write for Search Engine Journal13:28 Hanging Out with Erin Sparks13:37 Explaining Nik Ranger's Presentation to Audio Listeners14:06 Mads Singers: How to Run a Business14:24 The Brilliant Rebecca Berbel and Koray Tuğberk GÜBÜR 14:37 The Amazing Kevin Indig and the Delightful Cindy Krum14:44 Making Barry Schwartz Laugh14:58 Tim Soulo's Insightful Episode15:24 Kalicube Tuesdays Season 115:33 First Ever Kalicube Tuesdays' Episode with James Mulvany16:22 Season 1 Guests Outside SEO: Dr Ai Addyson Zhang, Bengu Atamer, David Avrin and Neal Schaffer16:28 More Non SEO Guests: Patrick M Powers, Ryan Foland, Matthew Tenney, Ted Rubin, and Rand Fishkin17:42 Barnaby Wynter's Bucket Theory of Funnels18:42 Kalicube Tuesdays Season 221:52 Olesia Korobka's Image SEO Episode22:10 Teodora Petkova's Ideas on Semantics and Semantic Web22:10 Teodora Petkova's Ideas on Semantics and Semantic Web22:28 Russ Jeffery from Duda22:31 Kalicube Tuesdays' First Passing the Baton: Gennaro Cuofano to Simon Cox23:57 Kalicube Tuesdays Season 324:07 Monthly Roundtable Specials with WordLift24:38 Monthly Roundtable with Matt Artz and Emilija Gjorgjevska26:11 Audio and Video Experience on Kalicube Tuesdays This episode was recorded live on video August 16th 2022

Kalicube Tuesdays Retrospective (Anton Shulke and Jason Barnard)

The New Generation Entrepreneur Podcast

Play Episode Listen Later Aug 18, 2022 33:03

Anton Shulke talks with Jason Barnard about looking back on the groovy years and looking forward to the years ahead. Anton Shulke (The Livestream Guy) is a livestream production manager. Since 2015 he has been working on live events, webinars and podcasts for major players in the SEO industry like Semrush, Duda and smaller companies like Kalicube. As of 2020, he has worked as production manager on over 100 episodes of the Kalicube Tuesdays series of livestream events. Anton's role as production manager includes booking guests, organising the show, technical testing, and running each episode. Guests have included Carrie Rose, Nik Ranger, Andrea Volpini, Dave Davies, David Bain, Bill Slawsky, Danny Goodwin, Erin Sparks, Mads Singers, Rebecca Berbel, Koray Tuğberk GÜBÜR, Kevin Indig, Cindy Krum, Barry Schwartz, Tim Soulo, James Mulvany, Dr Ai Addyson Zhang, Bengu Atamer,David Avrin and Neal Schaffer, Patrick M Powers, Ryan Foland, Matthew Tenney, Ted Rubin, Rand Fishkin, Olsia Korobka, Teodora Petkova, Russ Jeffery, Gennaro Cuofano, Simon Cox, Matt Artz and Emilija Gjorgjevska. Many viewers and listeners of Kalicube Tuesdays may have wondered how the show got its name. Tuesdays because it's something to get excited about every Tuesday, but what about Kalicube? Jason Barnard (The Brand SERP Guy) finally reveals all! Woohoo! With intelligent, interesting and fun conversations, Kalicube Tuesdays has been a staple in the digital marketing podcast universe for three years. This incredible chat is a retrospective of the one hundred and fifteen episodes, and with Anton Shulke (The Livestream Guy) now on screen, it was like reliving every moment. This episode also includes some of Jason's rebranding tips and dominating Brand SERP nuggets. And while Kalicube Tuesdays looks back on its groovy years, it also looks forward to more and more to come. What you'll learn from Anton Shulke 00:00 Anton Shulke and Jason Barnard00:48 100th Episode with Carrie Rose01:42 Anton Shulke's Brand SERP02:10 Kalicube Tuesdays' Brand SERP02:42 Video of the Monthly Roundtable with Nik Ranger and Andrea Volpini on Anton's Brand SERP03:09 News About Anton Shulke04:48 The Mystery Behind Kalicube's Name and Logo Revealed07:36 How Does a Unique Brand Name Affect Brand SERP Dominance09:30 Is Rebranding an Option for a Common Brand Name to Dominate the SERP?09:43 Dave Davies Rebranded Using Kalicube Pro09:58 Rebranding: Small and Large Company10:14 Rebranding Vs Becoming the Dominant Entity11:23 A Look Back at Some of Kalicube Tuesdays' Grooviest Guests12:08 Remembering Bill Slawski13:10 David Bain's Funnel Marketing Explanation13:15 SERP Chats with Dave Davies13:24 Danny Goodwin's Opportunity for Jason Barnard to Write for Search Engine Journal13:28 Hanging Out with Erin Sparks13:37 Explaining Nik Ranger's Presentation to Audio Listeners14:06 Mads Singers: How to Run a Business14:24 The Brilliant Rebecca Berbel and Koray Tuğberk GÜBÜR 14:37 The Amazing Kevin Indig and the Delightful Cindy Krum14:44 Making Barry Schwartz Laugh14:58 Tim Soulo's Insightful Episode15:24 Kalicube Tuesdays Season 115:33 First Ever Kalicube Tuesdays' Episode with James Mulvany16:22 Season 1 Guests Outside SEO: Dr Ai Addyson Zhang, Bengu Atamer, David Avrin and Neal Schaffer16:28 More Non SEO Guests: Patrick M Powers, Ryan Foland, Matthew Tenney, Ted Rubin, and Rand Fishkin17:42 Barnaby Wynter's Bucket Theory of Funnels18:42 Kalicube Tuesdays Season 221:52 Olesia Korobka's Image SEO Episode22:10 Teodora Petkova's Ideas on Semantics and Semantic Web22:10 Teodora Petkova's Ideas on Semantics and Semantic Web22:28 Russ Jeffery from Duda22:31 Kalicube Tuesdays' First Passing the Baton: Gennaro Cuofano to Simon Cox23:57 Kalicube Tuesdays Season 324:07 Monthly Roundtable Specials with WordLift24:38 Monthly Roundtable with Matt Artz and Emilija Gjorgjevska26:11 Audio and Video Experience on Kalicube Tuesdays This episode was recorded live on video August 16th 2022

Disrupting Your Way To A 6-Figure Business with Dr. Addyson-Zhang

Play Episode Listen Later Jun 7, 2022 42:16

The right mentorship can change the course of your life. I struggled for about five years when I started my business. The biggest reason? I was stubborn and I thought I knew “enough” on my own. Then the universe shoved Jim Fortin and James Wedmore into my life. I went from living with my in-laws to a multi-million dollar business owner. Oftentimes, disruptions in your life help you create disruptions in your industry, very similar to today's guest. In this episode, I'm sitting down with college professor turned 6-figure entrepreneur, Dr. Ai Addyson-Zhang. From overworked and underpaid, Dr. Addyson-Zhang stood up for her beliefs even in the face of bullying and heckling, left education, and created a thriving business. Tune in to learn empowering insights from someone who changed careers when it was far from popular or accepted, powerful mindset shifts for entrepreneurs who want to scale, how Dr. Addyson-Zhang landed a feature with Katie Couric, and several interviews with large publications (like Forbes and Pearson), and created a TEDx Talk, and so much more! Like this episode? Subscribe and leave a review! Register for my buddy James Wedmore's FREE 3-Day LIVE Rise of the Digital CEO event! - https://brandonlucero.com/digitalceo Connect with me on Instagram!

228 The One About How To Attract and Hire The Next Generation Of Water Treaters

Scaling UP! H2O

Play Episode Listen Later Dec 3, 2021 60:59

The job market is competitive these days, to say the least. If your company has been trying to hire younger water treaters and you haven't had much success in the recruiting process, I have the perfect podcast guest for you to learn from. Her name is Dr. Ai Addyson-Zhang, and she is a college professor turned entrepreneur, education consultant, and career and life coach with more than 15 years of experience in education. For most of her life, Dr. Ai has been teaching and because of her innate ability to inspire Millennials and Generation Z, she is uniquely qualified to educate water treatment hiring managers and business owners on what we need to know before we schedule interviews with individuals from these two generations. Dr. Ai founded Classroom Without Walls (CWW) in 2017 to normalize learning beyond the four walls of a classroom. CWW created a new model in learning that includes the elements of online learning (classes + digital mentors), certification earning, and in-person enrichment. Dr. Ai is also the host of the two live-streaming shows: Classroom Without Walls which focuses on social media and digital marketing; and What Is School For? which was inspired by Dr. Ai's interview with author and entrepreneur Seth Godin, and aims to discuss, debate, and disrupt education. Today's interview focuses on how we should attract and recruit Millennials and Generation Z to work at your company so that it is a win-win relationship for you and your new hires. Bottom line: Dr. Ai is going to share how we can attract and hire the next generation of water treaters. Your roadside friend, as you travel from client to client. -Trace Timestamps: Goal setting [01:44] Get to know college professor turned entrepreneur, Dr. Ai Addyson-Zhang [09:50] Preparing yourself for real-life as a student [16:18] Storytelling and Story-selling [24:21] Tailoring interviews for the younger generation [27:18] Preparing students to join the workforce [29:31] What is the next generation looking for in a job [35:53] Mentors [38:40] LinkedIn tips [42:51] Lightning round questions [47:12] James' Challenge: “Calculate how much heat energy goes down the drain with boiler blowdown and how much it costs.” [58:33] Quotes: “Showing up consistently makes a big difference.” - Dr. Ai Addyson-Zhang “GPA is inversely related to innovation.” - Dr. Ai Addyson-Zhang “The best way to connect with each other is storytelling.” - Dr. Ai Addyson-Zhang “If people are not applying, it is time for you to study who you want to attract.” - Dr. Ai Addyson-Zhang “This is a “Show me” economy. Show me what you created based on your skills.” - Dr. Ai Addyson-Zhang “When you don't have purpose, you don't have drive.” - Dr. Ai Addyson-Zhang “When they (applicants) choose your organization they need to know your mission and vision and know that what they will do is important and is part of the bigger picture.” - Dr. Ai Addyson-Zhang “Instagram and Tiktok: those are the places where young people actually congregate. You need to go where they are as opposed to [telling them where you are].” - Dr. Ai Addyson-Zhang “It is very hard to find 1,000 people who are really passionate about what you do, but it is not that hard to find one single person.” - Dr. Ai Addyson-Zhang “Most kids are allowing social media to use them, as opposed to, they are using social media to serve their own career needs.” - Dr. Ai Addyson-Zhang “It is okay to realign your goals when you learn new information.” - Trace Blackmore “Your day to day is never going to get any better unless you start making changes; unless you work on the outside of what you consider comfortable.” - Trace Blackmore Connect with Dr. Ai Addyson Zhang: Live Streaming Shows: What Is School For? (Goes live on LinkedIn, YouTube, Facebook, Twitter, and Amazon every Wednesday at 2PM PST) Classroom Without Walls (Goes live on LinkedIn, YouTube, Facebook, Twitter, and Amazon every Friday at 9PM PST) Email: Ai@ClassroomWithoutWalls.ai Website: https://lifeaccelerator.classroomwithoutwalls.ai/ LinkedIn: linkedin.com/in/aiaddysonzhang/ Instagram: @aiaddysonzhang Twitter: @aiaddysonzhang Facebook Group: @LifeAcceleratorCWW YouTube: Classroom Without Walls Links Mentioned: Do Schools Kill Creativity? | Sir Ken Robinson's Ted Talk LinkedIn Live The Rising Tide Mastermind AWT (Association of Water Technologies) Studies Mentioned: 50% of Millennials regretted their major in college The number of questions children and teenagers ask in a day A Study of Engineering Education - (Mann, C.R., 1918) Exploring Innovative Entrepreneurship and Its Ties to Higher Educational Experiences - (Mayhew, M.J., et al., 2012) Books Mentioned: Why "A" Students Work for "C" Students and "B" Students Work for the Government - Robert T. Kiyosaki Drive: The Surprising Truth About What Motivates Us - Daniel H. Pink Purple Cow: Transform Your Business by Being Remarkable - Seth Godin Your Personality Creates Your Personal Reality - Dr. Joe Dispenza The Five Minute Journal

amazon tiktok ai water story preparing study storytelling millennials goal hire next generation bottom pink ted talks lightning attract mentors quotes generation z seth godin gpa tailoring kiyosaki books mentioned robert t kiyosaki sir ken robinson treaters c students ai addyson zhang do schools kill creativity classroom without walls water technologies cww

How To Combine Passion & Entrepreneurship to Make an Impact

Marketing Ink: Big Ideas for Local Businesses

Play Episode Listen Later May 1, 2021 56:25

In this episode, I'm interviewed by Dr. Ai Addyson-Zhang, CEO of Classroom Without Walls, to discuss my new book, Uncensored America: Thought-Provoking Poetry on Faith, Family & Freedom! We discuss I have used my entrepreneurial platform to create this work of 'activist art' to try and make an impact in the world. Hear how the book came to be, why I wrote it, and what we can all do to make a positive impact in the world.

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Don't Let School Drive Out Your Child's Creativity with Dr. Ai Addyson-Zhang Part II - 58

Equipped To Be

Play Episode Listen Later Apr 21, 2021 33:17

Is school driving out your child's creativity? Is a formal degree the only way to a fulling or financially rewarding career? Is your child's degree making your child unhirable? After fifteen years of teaching college students, Dr. Ai Addyson-Zhang quit her job as a professor. Kids are taught they need a college education to enjoy a fulling or financially rewarding life. But that isn't true! Dr. Ai believes we might be doing a disservice to our kids by telling them college is the only way to succeed or that college education might be making them unhirable in the real world. Today's kids need permission to do everything. Kids are so afraid of making a mistake or not getting an "A" that don't try! They don't know how to think on their own. Our current educational system is driving the creativity, innovation, and curiosity out of our children. And we need to change that. Tune into my conversation with Dr. Ai we discuss the loss of child creativity. Read the full show notes here: https://conniealbers.com/school-child-creativity/ About Dr. Ai Addyson-Zhang Dr. Ai Addyson-Zhang is an educator and an entrepreneur. She received her MA and Ph.D. in Communication from Syracuse University and the University of Maryland. Ai is the founder of Classroom Without Walls, an alternative school to future-proof the next generation. Ai is also an Adobe Insider, Adobe Education Leader, and HubSpot Academy Instructor. Dr. Ai’s work has been featured in Forbes, Inside Higher Education, Pearson Education, Entrepreneur, The Today Show, & others. Additionally, Dr. Ai hosts two weekly live streaming shows, where she interviews industry leaders in Business and Education, such as Seth Godin and Guy Kawasaki. Dr. Ai additionally serves as a SEMrush Webinar guest and host. Dr. Ai frequently speaks at academic and industry conferences, including Inbound, VidCon, SEMrush Global Marketing Day, Social Media Day, Social Media Week Lima (the largest social media marketing conference in the midwest), and others.

What Parents Can Do About The Broken Education System with Ai Addyson-Zhang Part 1 - 57

Equipped To Be

Play Episode Listen Later Apr 14, 2021 31:52

Parents know the public educational system is broken, but most don't know what they can do about it. Dr. Ai Addyson-Zhang was a college professor for over a decade and knew first hand what's happening in the classroom and why she walked away from her teaching job to pursue something better. What can you do about the broken education system? In this episode, we discuss why the system is broken, and practical things parents need to know so their child can obtain a superior education that focuses on learning, not test-taking. Read more in the full show notes: https://conniealbers.com/the-broken-education-system/ About Dr. Ai Addyson-Zhang Dr. Ai Addyson-Zhang is an educator and an entrepreneur. She received her MA and Ph.D. in Communication from Syracuse University and the University of Maryland. Ai is the founder of Classroom Without Walls, an alternative school to future-proof the next generation. Ai is also an Adobe Insider, Adobe Education Leader, and HubSpot Academy Instructor. Dr. Ai’s work has been featured in Forbes, Inside Higher Education, Pearson Education, Entrepreneur, The Today Show, & others. Additionally, Dr. Ai hosts two weekly live streaming shows, where she interviews industry leaders in Business and Education, such as Seth Godin and Guy Kawasaki. Dr. Ai additionally serves as a SEMrush Webinar guest and host. Dr. Ai frequently speaks at academic and industry conferences, including Inbound, VidCon, SEMrush Global Marketing Day, Social Media Day, Social Media Week Lima (the largest social media marketing conference in the midwest), and others.

Skip The Degree! Save The Tuition! with Julia McCoy & Dr. Ai Addyson-Zhang

Dealcasters

Play Episode Listen Later Mar 31, 2021 45:48

https://dealcasters.live (Dealcasters.live) https://amzn.to/3sDBA1x (Skip The Degree, Save The Tuition - the book) If you've ever thought you've spent way too much money on your college degree and you have tons of bills for your education, have we got a deal for you! Julia McCoy and Dr. Addison-Zhang have came out with an amazing new book: https://amzn.to/3sDBA1x ("Skip The Degree, Save The Tuition." )They'll show you how literally anyone today can start at a very high paying lucrative career in the digital market. Their stories of growth and resilience throughout the process is something you do not want to miss! https://rebrand.ly/SkipTheDegree (This Full video episode available for free at: https://rebrand.ly/SkipTheDegree) https://rebrand.ly/SkipDegreeList (All of the products discussed in this podcast can be found here: https://rebrand.ly/SkipDegreeList) https://dealcasters.live/ (All video episodes available for free at: https://dealcasters.live) Follow Dealcasters: https://dealcasters.live/ (Amazon) https://www.instagram.com/dealcasters (Instagram) https://www.twitter.com/dealcasterslive (Twitter) https://rebrand.ly/DealcasterYouTube (YouTube) https://www.linkedin.com/company/dealcasters-live (LinkedIn) https://www.facebook.com/dealcasterslive (Facebook) https://www.twitch.tv/dealcasters (Twitch) https://www.pinterest.com/dealcasters (Pinterest) Full Episode Transcript: Skip The Degree, Save The Tuition With Julia McCoy & Dr. Ai Addyson-Zhang If you've ever thought you've spent way too much money on your college degree, and you have tons of bills for your education. Have we got a deal for you? Julia McCoy and Dr. Addison Zang have come out with an amazing new book. Skip the degree, save the tuition. They've let us know how literally any one today can start at a very high paying lucrative career in the digital market. Industry. And on this episode of Dealcasters, casters, not only do Julia and Dr. I tell you about the journey of creating this book and the 50 entrepreneurs that contributed, but they also talk about their fantastic journey throughout the show. So, we hope you enjoy it. Ladies, first of all, it is women's history month. Yesterday was international women's day. Thank you so much for joining us today. Couldn't be happier than to have two amazing women that are setting great examples. I know for my daughters of what you can do with your life, if you put your mind to it. Thank you so much such a great introduction, Jim and Chris, we love you guys. We love being on your show. First of all, this is the first time we're live on Amazon, right doctor. This just came out. I'm sorry, this just launched February 10th of this year. And it's been a number one new release for about three weeks, which actually has never happened. This is my fourth book. My first one was a coauthor, Dr. I, who is amazing to partner up with and write this book. My story is really crazy just as Jim was hinting out there with a good cliffhanger. I grew up in Pennsylvania and a fundamentalist Colt. And if you guys have ever watched the Handmaid's tale, that is the cult that I grew up in. I grew up in that religious system. So, I stopped in the middle of the night at 21 years old. It was literally me packing up my car and saying, I have to get out of here to survive and create a life that I'm going to enjoy living. So, at 21, I was doing things like watching Netflix for the first time, all the normal things most people do, I was experiencing for the first time. And I had this drive in me that I just kind of picked up and followed and it was my passion and that all stemmed from writing and words, because words were my alternate reality. When I grew up, there was a lot of trauma, as you can imagine, if you're familiar with the Handmaid's tale, there, a lot of trauma inside of her Colt. And my alternate reality was through words and stories. I would create stories, I would read stories, and that was how I lived. So...

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Empower Teens & Young Adults To Gain Confidence with Dr. Ai Addyson-Zhang

Tandem Talks Podcast

Play Episode Listen Later Mar 25, 2021 42:49

Dr. Ai Addyson-Zhang is the professor-turned-entrepreneur CEO and Founder of Classroom Without Walls, a Life Accelerator Program dedicated to young adults as it serves to supplement lessons that are not standardly taught in average schools. Through a tested and proven framework that makes learning more interactive, relevant, and transformative, their students are able to start developing the much-needed skills, knowledge, and mindset to help them become more prepared to face their future.Having been featured in Forbes, Entrepreneur, Today Show, Pearson Education, etc, Dr. Ai Addyson-Zhang's experience also stretched as an Adobe Education Leader, Adobe Insider, and HubSpot Academy Instructor. She received her MA and Ph.D. in Communication from Syracuse University and the University of Maryland. As a thought leader in online education, one of her distinctive specialties is incorporating social media and creative technologies into the traditional curriculum for the purpose of enhancing student engagement and acquiring 21st-century know-how. Furthermore, Dr. Ai Addyson-Zhang hosts two weekly live streaming shows, where she interviews industry leaders in Business and Education, like Seth Godin and Guy Kawasaki. She also serves as a SEMrush Webinar guest and host and frequently speaks at academic and industry conferences including Inbound, VidCon, SEMrush Global Marketing Day, Social Media Day, Social Media Week Lima (the largest social media marketing conference in the midwest), and others.Learn more and connect with Dr. Ai Addyson-Zhang and Classroom Without Walls through the below links: Website: https://www.classroomwithoutwalls.ai/welcome-pageEmail: aiaddysonzhang@gmail.comLinkedIn: https://www.linkedin.com/in/aiaddysonzhangPlease subscribe to the podcast and leave a review. Be sure to visit our website at https://www.tandemconsulting.co/.

Bridging the Education Gap to Future Proof Students With Dr. Ai Addyson-Zhang

#dogoodwork

Play Episode Listen Later Nov 23, 2020 39:19

Raul talks with Dr. AI Addyson-Zhang about bridging the education gap to future proof students. Dr. Ai Addyson-Zhang is an educator and an entrepreneur. She received her MA and Ph.D. in Communications from Syracuse University and the University of Maryland. She is the founder of Classroom Without Walls, an alternative school to future proof the next generation. As an Adobe Education Leader, Ai specializes in incorporating social media and creative technologies into a traditional curriculum to enhance student engagement and acquire 21st-century skills. Highlights Ai as a professor - 2:30 Her first motivation to learn English - 4:10 The US educational system - 5:10 Wanting to be part of the solution - 8:31 Getting outside your comfort zone - 10:39 Some students that are struggling with communication - 12:14 Practicing storytelling and storyselling - 16:06 Having (or not) life skills - 16:52 Her thoughts about online classes - 20:01 The importance of mindset - 22:13 Understanding students’ brains - 24:40 Her biggest challenge - 26:28 Wanting to be a better teacher - 29:12 Information plus application - 30:08 Having two podcasts - 30:59 A concern for parents - 35:49 Get in touch with Dr. Ai - 38:34 Episode Resources Connect with Raul Hernandez Ochoa https://www.linkedin.com/in/dogoodwork https://dogoodwork.io/work-with-raul https://dogoodwork.io/podcast Connect with Dr. Ai Addyson-Zhang Website: https://www.classroomwithoutwalls.ai/welcome-page Email: Ai@ClassroomWithoutWalls.Ai Linkedin: https://www.linkedin.com/in/aiaddysonzhang/ aiaddysonzhang@gmail.com

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Episode 63: Moving Beyond In-School Education to a Classroom Without Walls

The Insomnicat Show

Play Episode Listen Later Nov 13, 2020 47:25

What an inspiring chat this was with Dr. Ai Addyson-Zhang. After quitting her position as a professor after 10 years, she discovered that what students really need is a personal learning environment with personal, project-based assignments. As we enter a new reality with many choices to make when it comes to our children's education. Should we send kids back to school? Should we homeschool? Should we get on board with remote learning? Dr. Ai gives us a totally refreshing perspective on how we should be teaching our children. Learn more about Classroom Without Walls: https://www.classroomwithoutwalls.ai/

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Marketing and Education - Live Episode 1

Marketing Study Lab Helping You Pass Marketing Qualifications

Play Episode Listen Later Oct 1, 2020 37:33

Marketing and Education - LIVE Episode 04.09.20 Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest: Dr. Ai Addyson-Zhang (https://www.linkedin.com/in/aiaddysonzhang/) Topic: Marketing and Education Discussion Points How Marketing Qualifications can help with foundational knowledge What you need to be doing to be a good all-round Marketer How far can a Professional Marketing Qualification get you? What is wrong with our school system What isn’t being taught in Marketing education Why practical application is important to education The 70-20-10 rule of learning What good is CV in today's modern business world Link to the live video:https://www.linkedin.com/video/live/urn:li:ugcPost:6715289765270315009/ Enjoy the Episode - Happy Marketing! Website Thingy: www.marketingstudylab.co.uk The Professional Bit: https://www.linkedin.com/in/petersumpton/ Facebook Community: https://www.facebook.com/groups/marketingstudylab/ Tweet Tweet: https://twitter.com/cousinp81 Transcript (this transcript isn’t 100% accurate but provides a decent representation of the conversation – soz for any confusion) Peter Sumpton 0:03 Hello and welcome. My name is Peter Sumpton, the Lego master of marketing. And you're listening to the marketing study lab podcast live. Well, this bit isn't live, but the rest of it is. You'll hear a bit about that later. I mean, now, let's crack on. These episodes are taken from my live show marketing, where we look at the relationship between marketing and a specific topic subject or specialism, sometimes there'll be guests Other times, it'll just be me. So let's get cracking. Okay, here we are. First first guest no introduction needed so much. So I haven't even prepared an introduction. Because Because I know the doctor, I will have my own introduction cuz she appears everywhere, all the time constantly, probably falls asleep, saying her introduction whenever she's live. whenever she's on social, so, Doctor, I don't think I've ever called you that before. But, Dr. Ai Addyson-Zhang 1:06 you know, I needed to show some respect. Peter Sumpton 1:08 Yeah, absolutely. Yeah, sorry. Sorry. Doctor, I firstly introduce yourself and then I'll explain what the heck we're gonna be talking about for the next half an hour, 40 minutes, something like that, Dr. Ai Addyson-Zhang 1:19 I'm really excited. I'm a fan of Peter. I love everything you do, and really honour to be your very first guest on aalnc live and congratulations, you know, gaining access to LinkedIn live. So for me, I'm a professor dropout. And I taught in the classroom for 10 plus years, and really believe that current education model is broken and decided to leave the broken system to build a better system. So I left teaching, and I then started to build my own school, which is classroom without wars. It has been incredible. journey and I wish I started their journey earlier. But everything happens for a reason. So I'm really thankful for where I am today. I'm still a teacher, but on a much different stage. Peter Sumpton 2:12 I love the fact you call yourself a professor dropout. It's almost like you know, you went to that university you went to that college and you got halfway through your education. And you just stopped now this isn't to me. I just love that Dr. Ai Addyson-Zhang 2:24 kolonie Yeah, it's definitely not for me I actually the last several years while I was a teacher, I cried. There's so much every single semester and just seeing how broken the educational system is. And I wanted to help my students more but I couldn't I felt very helpless and that killed me and I I don't enjoy that feeling at home but now I love it a lot more so yes, dropout iPod. Peter Sumpton 2:55 So anybody that doesn't know or hasn't seen check out classroom without walls. Absolutely. mazing programme doing wonderful, wonderful things. I'll drop some links in comments after this live because I'm not as proficient in you are as you are with your lives. And so I'm kind of new to all this kind of stuff. And one thing I've learned is how you put a ticker on on stream, which sounds really stupid, but bit of admin going on in the background. So what I'm going to do is press this funky button, and there you go. So what we're going to talk about today is marketing and education. And what I mean by that is you just said your professor dropout, the system's broken in terms of education, myself, I'm fully educated right through the system, school, six, former college, university, all that kind of stuff and then postgrads through professional qualifications. So So for me, it's our many, many years of going through that system. And seeing all these things, but because of the way we're brought up, not actually seeing what could be broken and what you could be doing differently. So that was a bit of a long ramble. But what I want to get across is that I personally think there's a mixture of this lifelong learning and education to an extent dependent on your profession. But what I'd like to go through first is your take on education at this moment in time your take on the state of education at the moment. Dr. Ai Addyson-Zhang 4:33 Yeah, and I see our friend Lance, oh, my God, what time is your freelance 3pm and so Peter Sumpton 4:41 always joins you it doesn't matter what time I think Lance is a robot, Lance. Just reply, so we know you know, a robot that would be really handy. He doesn't sleep. So I think Dr. Ai Addyson-Zhang 4:53 the current education model is so broken especially for those people who are interested in Becoming a marketer starting a business become your creative, or social entrepreneur. And I don't think the traditional education is the best way to develop those important of soft and hardest skills. And you know, one example I always say so for example, and in the US, we call this GPA, which is great point average. So pretty much academic performance. Most of students and parents and teachers, they are really obsessed with their grades, right? And am I getting a 4.0? Like how many A's I'm going to earn a point that's actually a while important reason I left my teaching position. I got so tired of that. But do you actually know research has shown GPA or academic performance is actually inversely related to innovation orientation. So in other words, you know if we want to you and I were entrepreneurs, we know how important it is to eat No wait, how important it is to be creative, like marketing, you need some sort of creativity. And GPA is now too good to benchmark. But can you imagine a student going through the traditional educational system, the only thing they feel like they need to pay attention to is you know, I need to get that a for my marketing class, then you are really killing their innovation to be a good marketer. So here's just one example to show the kind of how broken the education model is. And speaking from my from my personal experience, you know, I used to teach social media marketing, I used to teach public relations and communication classes, but I never practice anything that I used to teach. Until I became a practitioner. I started to finally understand, oh my god, this is actually social media marketing. This is actually how you build a business. This is how you promote yourself. I didn't understand anything. Like I mentioned earlier from my, you know, master degree from my PhD degree. I learned so many theories, but it's not what I needed to know successfully run my business. I think that is a big, big missing link in today's education, you know, for marketing and business. Peter Sumpton 7:22 Yeah, I agree with you going through that system, myself entirely. I know nearly every single step of the way I would have benefited 100% from having that experience from having that hands on experience on a whole host of different things to know and understand how you apply theory or how it works in the real world. I think you need both Meet Me personally, I feel you do need both particularly in marketing. So let me just explain that and get get your thoughts on it. What I mean by that is that to be in I talk about an all round marketer. So to become an all round marketer, you need a whole host of things that people don't necessarily see as marketing. So if you take the traditional models like the four P's product, price, place promotion, a bit bit tacky, there are no but if you take those four P's, then you take promotion away from a marketer, they should still be able to do their jobs that leaves them with place, it leaves them with product, and it leaves them with price. But a lot of those things have been taken away from marketing. And I don't think many people could do a marketing role a marketing manager role or above without having that educational piece on, on pricing, on on distribution, and on product development, and all that kind of thing. But the calm side of it, I think is where we get hugely confused. So the communication side, I personally think you could spend six months on YouTube, on LinkedIn, and a whole host of different platforms and learning from people and under On these platforms and understand how you communicate with people, but the other parts of marketing, I think are very, very sorely missed. And that's the educational piece that I think is warranted in marketing. So what what's your thoughts on on those kind of elements? Dr. Ai Addyson-Zhang 9:16 I agree. And also I read an article talking about the four PE, they also added a face p, which is people, right? So when you think about the four p they're all developed from the organisational perspective right? So what is a prize? How am I going to promote is always about me as the organisation right? But when you add the fifth p which is p PL, you are actually shifting your perspective, from only Rukia and me to look at the people that you are actually serving. So I actually write that. Yeah, and I agree, you know, I think both theory and practice are important just like when, like in my earlier interior interview, we're talking about you know, both hard skills and soft skills are really important. And I think even if you are, you are extremely good at pressing a practice and theory they are inter related, right. Yeah. So one informs the other. And in my case is when I, my, my old self was that I had way too many theories, but I never practice any of the theories. So I didn't really understand what the theory means, right? So the theory is mainly at the conceptual level, I didn't know how to apply. So on the other hand, if you are only a practitioner, if you don't have any theoretical grounding, and I think it is very hard for you to grow and scale, you know, you and I were talking about how important it is to develop a pathway of methodology, your own theory, so eventually, it's now me that run the business, right? It is this model. This theory actually does the work so I could remove myself from the business. Anyone who I understand the theory, anyone who understands how to apply this can do their job. So I'm slowly removing myself. But if you don't have that, you know, like peeler or like foundation series, I think it's just very hard to even for you to explain what exactly do you do? And how do you facilitate that transformation? So I think both are important. It's like hard skill and soft skills. You need both to succeed in life. Peter Sumpton 11:30 Yeah, I can completely agree with you. Like, if I the one thing that I always say about my education is if I could go back and start again, well, I do a whole lot of things differently. But if I had to rerun it, if you like, and I was at university, I would take that gap year I would take that year out in industry, I would take as many opportunities to be in a business, running a business or starting my own business while learning on the job. Dr. Ai Addyson-Zhang 12:01 point I think even if you feel like uncomfortable, oh my god, I have never run a business before. I don't know how to get started by this way social media and technology, you can discover those people, you can have conversations with them by I'm an advocate of launching a podcast for you, when you launch your podcast, you can interview those people, you can actually ask them about the ins and outs of this particular a potential profession that you are going to, you know, devote four years in college, maybe a few years in graduate school to study. But before that I think you should at least know he says even for you, and why are you even interested in this? And what do people actually do on a daily basis about this particular profession? Very few students actually had a conversation like that before they declare a major right. So by the time they graduate or by the time they're in their senior year, they're like, Oh my god, this is not running for me. But they have already invested in so much time and their parents money, like to lead up to to now play the game anymore. You just have to do it. That is that's how people got stuck in their life. Time their 40s they're not happy, they're stuck. Peter Sumpton 13:19 So, Seth Seth Godin on his podcast akimbo many, many podcast episodes ago, he did one about sunk costs, and saying that you get to a certain stage and you've put so much money into something that the money you have invested so far, you you cannot see past. Just keep going. Because you've invested that money and if you leave it, it seemed as a waste not seeing the rest of money as a waste because you're going to be unhappy. But seeing it just as a, you have to go because you've already sunk that cost into your education into becoming a lawyer into not making you happy, basic. Huh, Unknown Speaker 14:00 yeah, Peter Sumpton 14:01 I feel great. Lance isn't a robot. And it's actually 3:36am on a Saturday for him, but lunch, he must be a robot if you're up at that time. And he also went straight into work after school in 1968, and I think he's been up ever since 1968 by the looks of it. And then, Christina, thank you for joining us. She agrees a balance is good. But she also says that there was a comment, she agreed and something in terms of a balance between business and marketing, in terms of degree and how you're learning it is hugely important, which again, thanks for joining us. Dr. Ai Addyson-Zhang 14:45 I'm going to show I I'm just reading Christina's comment and she said that, you know, like having as much as I think she said that once she has that degree, she was Howard in it. I think that is definitely the case. I don't know how old you are like whilst looking for jobs. You know, I think people are looking for that piece of paper, looking for that the grey, but I think that is changing. Like weeks ago, I posted on my own social media that Google, they announced they are launching their own career certifications to replace the traditional college four year college degree. And think about why Google jumps into this. I think they are there are going to be a lot more. But you see that in social media marketing, right, a HubSpot Academy. They have so many social media certifications, powered by practitioners. So if I were student learning social media marketing, I would be investing in HubSpot Academy. Yeah, and going to a traditional college degree. I learned from a professor who has never run any social media marketing campaign before so I learned a bunch of theories as to Don't know what to do. So the reason for Google and so many other companies to be involved in higher education is because one of the reasons is how expensive it is to onboard a college grad, like my husband works in the nine to five job. He's constantly complaining about the students, you know, they don't know anything, they don't have the skills. So they still have to spend so much time and so much money to train those students. Right. So why do I have to do this, you know, to train the students to unlock or what they were taught. Why don't I directly get involved in their education? Yeah, four years ago, there's education futurist from Harvard University. He predicted in 2018, that 50% five zero 50% of American colleges and universities will go bankrupt in the next 10 years and I've seen called rate has definitely accelerated that and my friends are losing their jobs, smaller colleges, they are just being bought by bigger ones. So I think you know, the value that we put on that piece of paper to answer Christina's comment, I think is becoming less and less valuable and more companies are going to realise that and I can't wait for that day to home. Peter Sumpton 17:24 Yeah, completely. It's interesting how things are shifting and I think this this year 2020 has shifted things a lot and accelerated things a lot like online learning. And I was listening to a podcast that before we dived on this live and it was Mark Ritson talking about his mini MBA which is which is purely online and it lasts 12 weeks or something. And I think their their net promoter score NPS is like in the 80s or 90s or something, it's unreal, but it's because Causing value. And what he was saying on the podcast is that there's there's a lot of rubbish online that gives you bad information or bad learning or bad education. And it's the same in universities. There's a lot of bad education and bad learning. And it's, I suppose it's making sure that whatever you choose, and like you said previously, if you've got a professor that's teaching you how to do something, and they're not doing it. Well, I wouldn't want to go to a dentist or even a hairdresser. And I've had my head on. Had to get that in, was waiting for the comments, but no one said anything. So I have to say it myself. No, but I wouldn't even go to a hairdresser that hadn't been qualified to cut hair in in some way. I learned something along the way. And it was weird because I had this conversation with my hairdresser and he said, Yeah, but Pete, you could you could study for for 12 months. The Art of hairdresser dressing. If you've never caught somebody's hair practically, you're not going to know what you're going to do. You're not going to do know what to do when things go wrong. And I suppose that really hit home to me that that is a really good point because anyone can run anything, as long as it's going well, but when it goes wrong, things change. What do you do? Dr. Ai Addyson-Zhang 19:20 Amen. And Peter right, you have been hosting my show, how can you host my show? I don't even know for like so long. But even today, when you are actually hosting the show, there are still few points Oh, I didn't know about that. Right. Even though you are kind of doing this for so long there still. So that is a great example to show that you know, practices doing this is the best way to learn. So one of my favourite education theory or leadership development is called 70 2010. Some of you who watch my show, you're probably familiar with that. So what that means is that for any transformation to happen, your learner only Hundred percent of that transformation comes from formal learning, reading a book and taking a class. And, you know, like, whatever, watch your video, so that is only 10% 20% is social learning, actually having peer to peer discussions, talking with my mentors, talking with Unknown Speaker 20:21 the coaches, Dr. Ai Addyson-Zhang 20:22 that is 20%. So 70% is actually experiential learning, learning through application, right. So traditional education just like the example you've mentioned already, you know, learning how to hear or learning how to swing, learn how to cook, you cannot become a good swimmer by only doing that 10%, right. You need the 20% you need especially the 70%. But when it comes to marketing, business, and psychology and many other disciplines in academia, people just somehow forget the 70% Since these things are 10% and 20%, it will do their job. No, that's why so many people graduate from college, they couldn't find jobs. They don't have the relevant skill. Right. Another study last year Adobe did a very big study. And I say, well, you have like me on their show. That's dangerous. I just keep talking sorry. So last year, and plus you're my friend, you see how rude am everyone I just interrupt him. So last year, Adobe did a big study and they analysed 2 million job postings, and 2 million resumes and they also conducted interviews across almost 20 different industries. And they discovered five important soft skills that almost every single company is looking for, for our students are not developing those important soft skills. So both on the hardest skill and and on the soft skill and they are now learning What matters, then why do that? Peter Sumpton 22:03 Absolutely. So, couple more comments. Good to see, Christina agrees with you. Work Experience is crucial. And it's really interesting that she comes in and says that simply and you've said it, and I've said it as well, because in nearly every single job interview I've ever been to, or I've been been part of an art, like looking back I cringe like you know, following a formal process looking at CV judging someone on words on a piece of paper or lots of craziness, but every time I went for a step above my, my grade or my position or whatever, one of the things you didn't get the job. One of the things they say is you lacked the experience. It wasn't about qualifications or anything it was your lower which which is which is quite funny. And Ashley Hello, Ashley. Thanks for joining us. Yeah, I think qualifications do help get interview rightly so dependent on what profession you're in, and I'm specifically talking about marketing. And he's got plenty of experience as a marketing manager, eight years but no formal qualifications. He says it might limit his opportunities in the future. So before you come in on that, doctor I, but my take on that is that well, if people are gonna judge you on the fact that you haven't got qualifications, and it's just from your experience, well maybe that isn't who you want to be working for. And if you feel that is going to limit you get qualifications and things you want to be employed for. So like doctor I was saying, Look at what Google are off offering look at HubSpot look at what Google offer just just in general, look at the digital platforms or look at the companies that do internships or that do apprenticeship in marketing management and things like that. If you think that's going to hold you back that that would be my my advice. What do you think? Dr. Ai Addyson-Zhang 24:00 So great, so great. I know I definitely don't think that's a good company to work for in the long term. Because you know for any marketing company and I hired people who look amazing on paper, they have all their credentials They look amazing you know Harvard or Stanford, but in real life they have no idea how to practice so why do I hire those people? So if you have you know, eight plus years experience to actually I call you know, now I call I learned this somewhere and the show me economy if you can show me how good you are as opposed to my my master degree, this certification, that certification that is part of the Tell me economy, why you are telling me how good you are through all the credentials, but I think we are shifting to the show me economy so that you can actually show me I mean, Ilan musk tweeted earlier this year, I don't even care if you graduate from high school. Um, of course, he's like an extreme example. I think slowly people are going to understand That after we hired enough people who have the credentials, but they have no real life experience to back it up, I think people will think twice about this. Most of my friends, I'm not sure about big companies, I think they may still look at that piece of paper, by many of my friends who are small business owners, entrepreneurs, they definitely don't hear they couldn't care less about those certifications. And as Peter mentioned earlier, there are lots of alternative ways for you to earn certifications without going through the very expensive college education. Peter Sumpton 25:33 So I've I'm a chartered marketer, got my my car qualification, which I'm proud to say, and you know that that's something that that would be on my CV. But for me, that is my foundations to build on. That wouldn't be the thing that I would say, Well, I'm see I'm qualified so I must be able to do the job. So going back to what Ashley was saying, Once again, what I'd suggest is get qualified and whatever you want to but if you've got no experience in marketing overall, look at a Digital Marketing Institute, Chartered Institute of marketing might Ritson mini MBA, any of those types of things just to get that foundational knowledge. If you want to be an expert, like in communications or in product development, then look at the companies that do that, that are known for doing that and look to see what they can offer you. Again, just a little piece of advice that's sort of within the education, but not fully relying on it, because you you just need that experience as well. Everybody says it. Dr. Ai Addyson-Zhang 26:39 Yeah, I know. It's a kind of another point. Yeah, absolutely. Yeah, Peter Sumpton 26:43 of course. Yeah. Unknown Speaker 26:44 Peter will never ask me that. Dr. Ai Addyson-Zhang 26:48 So I also see this because I frequently just I try to understand the future of education, what is happening, what is emerging. So I think now almost there's another trend. People want to hire authors. Who are not in the field have the position that they are hiring. Why? Because every discipline has this baggage by so my interviewer Duncan Wardle, who is a former VP from Disney, I learned a term which is a river of thinking. So every discipline has their own river of thinking. And if like this is something speaking from experience after I got so many degrees, I was deeply into my own river of thinking. And I don't have any fresh perspective, because I was being conditioned For God's sake, almost two decades, right? receiving education. So I see that as a trend. I saw quite a few job postings, if they are hiring this position, but they are looking for people intentionally have no background in that position. So when they join the team, they bring you a very fresh perspective. They are asking questions that you take for granted. Why because you are in Your own river of thinking for way too long. So keep that in mind. And I think things will change, you know, just talking about the certifications. Peter Sumpton 28:09 So, long Lance as pipes up again. Thank you very much, Lance. Always a pleasure. I hire people on attitude. So, more so than Unknown Speaker 28:21 attitude probably. Thank you for that. Yeah, aptitude Peter Sumpton 28:23 well it is nearly 4am in the morning so the robot that is lence Unknown Speaker 28:32 to your life Peter Sumpton 28:34 so it's, uh, I want to start to kind of wrap it up now, although I could honestly talk to you for like 347 1012 hours, but you're very busy lady, so I appreciate your time. as short as it has been. I'm looking at all the questions that I wrote and sent to you yesterday, and I think we've covered one it's just great because like, I think I've learned a lot more and got a lot more out of this than the rubbish questions that I wrote. But the one thing that I want to end on or the topic I want to end on is to give some people some practical advice, really, or help them along. And what I want to cover is if somebody wants to learn, is there any websites or I know we've mentioned HubSpot, and Google, but is there anything you would suggest they do? And that's quite a broad question, because it massively depends on what industry but suppose I'm talking, marketing and entrepreneurship and all that kind of stuff. Dr. Ai Addyson-Zhang 29:38 I think the best way to learn, especially if someone is starting out is to shadow Unknown Speaker 29:43 others, Dr. Ai Addyson-Zhang 29:44 to observe all those people who have made it, what are they doing, how they're made it? And you don't even have to spend any money right so I call this being a professional stalker, and my favourite way is just to do a hashtag Try whatever industry you are in, do a hashtag search and through that hashtag search maybe on LinkedIn, I use social media. I so search engine, right? So maybe on LinkedIn, maybe on Facebook, maybe on Twitter, you know, whatever, it doesn't really matter or maybe on YouTube. So once you do that hashtag search, so you can easily identify the movers and shakers in that specific industry and then stock them right so why got started on this trip? I was already in already. I actually created a big Excel spreadsheet. I was documenting all the movers and shakers What are they doing? What are they talking about? I observe them and also after you do the hashtag search, and you will also identify the people who are raising their arms I need to help. I'm struggling with homeschooling. I'm struggling with marketing, and I'm struggling with abcdefg can you actually help me so it is a great way for you to come back To give you idea to see what are people's pain points and that will help you craft your own solution right. So, you first need to understand the market. You also need to build some professional connections with the movers and shakers. So, once you do enough homework and I do believe you cannot start a very successful company without creating your own Juno's solution by and going back to what we discussed earlier, like have your own theory, what is your own solution? Now you understand people's and now you understand the movers and shakers, what are they doing? And you understand people's pain points, what are they struggling with? So can you help them solve their problems by adding something unique, creating your own unique solution, your own unique pathway. If you aren't just a follower and you are not going to become a successful marketer, you are not going to run you Business very successfully, you have to create your own unique solution. I think this part you know, even creating your own pathway is a missing piece in many people's business right you can be a great marketer, but what are your marketing avow to it? So you have to have a very good product, you have to have very good solution. So you can actually market about so you can attract people Peter Sumpton 32:26 and, and going full circle that comes back to what we were talking about right at the start the four P's. So it's not just like you said, you can be the best communicator in the world. But if your product is terrible, if your distribution links are awful, and the pricing is either way too high, or way too low, then there's no synergy there and it's just going to fall down. So becoming an all rounded marketer is hugely important understanding those terms, and getting involved in it. So I think we can all agree with with Christina on that one. Dr. Ai Addyson-Zhang 32:56 Christina Yeah, exactly. I think you know why some fall. This is like The 8020 rule, right? And even like live streaming, and so many people come to me, they're like, no, I need my logo. I need the lower third. I need the background. I need the camera. I mean, all of those are important. But what is the most important you want to make sure the content is good. The show is good, you're good host to me, that is 80%. But most people don't even count that 20% you know, going back to you, but you need this entire thing you know, don't miss you know, pick up the seed, but forget the meat. Now, what do they say? Yeah, I forgot. Peter Sumpton 33:33 I don't know. Dr. Ai Addyson-Zhang 33:34 Yeah, it's like analogy by you. What I'm trying to say is that you are only focusing on the minor things by you, you miss, you see only the trees, but now the forest. So this means you need the trees, but also you need to see the forest. You need all those things. Yeah. Peter Sumpton 33:51 Love it. So just want to I was supposed to end on that. But there's a couple of comments there about ci m qualifications coming in and Ashley enrolled but didn't finish it. And Christina is looking to do a CME course. happy to chat that through with with either of you if you're still interested in, in stuff like that. But the name hasn't come up here, unfortunately. So I'm not quite sure why. But he was saying the agree about work experience, but there's some cases where you've got relevant work experience, but they still reject you. And I'm guessing that's their personal experience. saying you don't have the relevant experience. What's your take on that? So for me, before you you summarise first doctor, if you will, for me, from that point of view, it's if we're one, you might not have had the right experience for what they're looking for. And that fits perfectly from what we were talking about in terms of or what Dr. I said in that you you need to have that experience to say, Well, I can do that for you. I can do not will I know how to do that, but I haven't actually done it. So go and find that experience. But Plus, if you went for that role then and you haven't got the experience they wanted Maybe it just wasn't right for you. So I've, again the experience they were looking for and go back and say, You were wrong, you should have employed me Look how great I am. Or it might not have been right for you in the first place. But I mean, that's my take in terms of the context that we've got for that. What do you think? Dr. Ai Addyson-Zhang 35:16 I totally agree. And also, I don't know if they reject you based on your resume. So if that is the case, so maybe you also want to identify the keyword that you are using on your resume, because I know oftentimes, they just use a machine to scan the keyword fly. So maybe they're looking for specific keywords like or like, you know, I'm just giving you some random example like I see all paid chatbot paid ad. So what are the specific keywords that are looking for? So maybe you research more about the position and see if you can customise your resume a little bit to reflect and under the condition that you do have the experience to reflect exactly what they are looking for? For You know, like matchmaking and change your resume a little bit. See? Yeah, Peter Sumpton 36:05 absolutely great piece of advice. And I think we'll end it there. Doctor I thank you so so much for joining me absolute pleasure as always covered some amazing topics there and I think you gave some super value. Dr. Ai Addyson-Zhang 36:19 Oh, I'm so owner. I'm so excited and excited and I can't wait to watch your other many more episodes that you're going to host. So thank you so much for having me, Peter. I can just like chat about this with you forever. Peter Sumpton 36:33 I know Same here. Yeah, but I think let's finish it. It's Friday. Good feeling lots of things about what to take away. So let's Yeah, let's leave on a positive. Hi. And again, thank you for joining me and I will speak to you all later. Oh, and also thank you very much for everybody that commented and watched for this 36 minutes. I know you watch your doctor I but in all fairness, I only invited her on so I could listen to her as well. So you That's how I'm doing these little chats but thanks for joining me. Thank you so, so much for listening and staying with me till the end not many people do on podcasts. If you want to chat a bit more marketing, feel free to hit me up on LinkedIn. email me at Peter Sumpton at marketing study lab coat at UK or join our Facebook group growing and thriving. Just search for marketing study lab on Facebook. Happy marketing Main Intro Music Featured on this Podcast:Intro 1N15 Setuniman http://www.setuniman.com/ Creative Commons License

The Role of Academics in Entrepreneurship with Dr. Ai Addyson-Zhang | GBP075

GradBlogger

Play Episode Listen Later Sep 10, 2020 46:37

Dr. Ai Addyson-Zhang shares tips that other academics can use to achieve their dreams of entrepreneurship.

entrepreneurship academics ai addyson zhang

007: Building a Classroom Without Walls w/ Dr. Ai Addyson-Zhang

Schoolish

Play Episode Listen Later Sep 9, 2020 31:04

The School Sucks Podcast is a place where we have tough conversations about school in order to rethink and reinvent education. Our goal is that no student ever has to say "school sucks" ever again. In this episode, I had a chance to chat with my friend Dr. Ai Addyson-Zhang, the Founder of Classroom Without Walls. We discussed education innovation, the college system, and the benefits of homeschooling. Find more of Dr. Ai at the links below: https://www.classroomwithoutwalls.ai/welcome-page https://www.linkedin.com/in/aiaddysonzhang/ https://twitter.com/aiaddysonzhang https://podcasts.apple.com/us/podcast/classroom-without-walls/id1527466932 --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/schoolish/support

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Ep. 21: Classroom Without Walls with Dr. Ai

Q-Ed Up With Ziz & Pam

Play Episode Listen Later Aug 21, 2020 35:57

In this conversation with Ai Addyson-Zhang, Ziz and Pam explore the changing landscape of education. Dr. Ai, an entrepreneur and self- described 'disruptive educator,' shares what she's learned in her transition out of the classroom to 'real world' education: Start with the heart. Listen to what students are passionate about because pursuing their interests will make learning more engaging. Start with meaning. Ask, 'who are you and what are your strengths?' It requires interest, relationship and safely. If you don't have those three components, it's not learning. It is just absorbing content. Project based learning is the best model based on the 70-20-10 rule, which suggests that 70% of what we learn is experiential, 20% is social learning, while only 10% is formal learning. For transformation to happen, people need to practice, fail and learn from their mistakes. With the skills of collaboration, adaptability, and communication, we can innovate and create the job we want. According to Dr. Ai, the higher the GPA, the more obsessed children are with their academic performance, the less likely they are to innovate. Disruptive students own their opinions and feel good about who they are. Today, more than ever, we are seeing the need to disrupt education and redefine what it means to be educated in the 21st century. Resources: Viktor Frankl Jo Boaler Duncan Wardle Gary Vaynerchuk Why Happiness Should Not be the Goal for our Children Ikigai Seth Godin Ivy Untold About Dr. Ai Addyson-Zhang: Dr. Ai is a professor turned entrepreneur. She taught in the classroom for 10+ years and has helped more than 2K students achieve career success. She produces live content multiple times a week to interview leading industry professionals and teach beyond the walls. Watch her interview with Seth Godin who encouraged her to explore the purpose of education and what we can do to help our children become future-ready, creating successful and fulfilling lives. FOLLOW Dr. Ai ON SOCIAL: LinkedIn, YouTube, Facebook, Instagram, Twitter. Join her WhatsApp Group to stay informed.

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Dr Ai Addyson-Zhang & Kathy Fritz: Getting the Most From Online School

Momentum Magnet Podcast

Play Episode Listen Later Aug 18, 2020 50:30

With the pandemic shifting almost every aspect of life, homeschooling might feel like the last straw. How does one take traditional education and deliver it from home, in a way that keeps everyone happy. On today's episode, we discuss why this is the time to take control of your children's education and how this time in history may well be the wake up call for our historically slow to change educational system. In today's show we address: What are some of the short-comings of traditional education today? What can I do to foster a better learning environment in my home? How can I work with teachers to adapt online curriculum for me and my children? How do I know my child is receiving the best education they can to set them up for a successful future? Karen Morales welcomes Disruptive Educator, Dr. Ai Addyson-Zhang, as well as Teacher and Coach, Kathy Fritz, to speak about the changing education systems and why it's important to ride the 2020 wave of education evolution. We're not all meant to be teachers, but there are ways in which we can help our children reach their goals and create a future that makes them flourish. Tune into this week's episode for advice on homeschool scheduling, practicing life skills with your kids, and helping them utilize their strengths and passions. 3 MAJOR POINTS DISCUSSED ● The coronavirus era is a great time to take control of your children's education. The century old education model is broken, but the pandemic has accelerated some much-needed reform. Technology is making learning more accessible, personal, and relevant to students' interests. As a parent, you now have the opportunity to take control of your child's learning experiences. Dr. Ai explains why it's important for them to build their own online digital footprint, as well as an online network. She also provides inspiring insight into why the best education happens outside the classroom. ● Learning must be personalized. Children are not standardized, so their learning experience should not be standardized. With focus on GPA and IQ, children aren't learning important soft skills and life skills, leading to lower levels of innovation and creativity. Focusing on what children are good at, rather than what they are not so good at, is key to cultivating the intrinsic drive to learn and succeed in life. Dr. Ai details the top 3 life skills that parents and teachers should be focusing on in 2020. ● How do I start optimizing my child's homeschooling education? You don't have to do it all at once. Starting small will cause you to gain momentum and confidence in your ability to foster a fun and educational atmosphere for your child. Kathy and Dr. Ai offer valuable tips on what you can do to deal with the challenges of the system and make personalized tweaks in your child's educational schedule. Dr. Ai explains how the next generation is entering a “show me don't tell me economy” and why that matters. She emphasizes eliminating the reward system we've inadvertently created, building breaks into your child's schedule, and building a positive parent/teacher relationship.

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Tray-Sean Ben Salmi interview with Dr Ai Addyson-Zhang

Life According To Tray-Sean

Play Episode Listen Later Aug 14, 2020 52:11 Transcription Available

Hello everyone, Today I got to interview Dr Ai Addyson Zhang on The Influencer Show, it was absolutely amazing and I hope you guys enjoy it. Be sure to check me out across social media: https://www.linkedin.com/in/tray-s%C3... https://www.instagram.com/authortrays... https://twitter.com/Traybensalmi https://tray-sean.sounder.fm/show/lif... https://www.facebook.com/sabrina.bens... A little bit about Dr Ai Addyson-Zhang Dr. Ai Addyson-Zhang is an educator and an entrepreneur. She received her MA and Ph.D. in Communication from Syracuse University and the University of Maryland. Ai is the founder of Classroom Without Walls, an independent and progressive school that prepares children for the future. As an Adobe Education Leader, Ai specializes in incorporating social media and creative technologies into the classroom to enhance student learning outcomes especially for online classes. Ai's work has been featured in Forbes, Entrepreneur, Inside Higher Education, Thrive Global, Pearson Education, the Today Show, and Mark Schafer's book among others. Ai hosts two weekly live streaming shows, where she interviews thought leaders in social media and education such as Seth Godin, Mark Schaefer, Neil Patel, Guy Kawasaki, and many others. Ai is also a HubSpot Academy instructor, SEMrush webinar speaker and host. Ai frequently speaks at academic and industry conferences including VidCon, Global Marketing Day, Global Digital Marketing Summit, Social Media Week Lima, and others. https://www.linkedin.com/in/aiaddyson... https://twitter.com/aiaddysonzhang https://www.instagram.com/aiaddysonzh... https://www.facebook.com/AiAddysonZhang/

Ep. 20: Disrupting Education with Dr. Ai

Q-Ed Up With Ziz & Pam

Play Episode Listen Later Aug 12, 2020 28:52

In this episode, Ziz and Pam talk about disrupting education with Dr. Ai Addyson-Zhang. Dr. Ai shares some best practices to help future-proof the next generation. In Classroom Without Walls, Dr. Ai offers programs for students and their parents to discover how to become engaged learners. With the right knowledge, skills, and mindset, they can create career success, regardless of the path they take. Dr. Ai also helps educators to understand social media and learn how to incorporate social media and creative technologies in the classroom to enhance student engagement and learning outcomes. The best education happens outside the classroom! QUOTES Dr. Ai: "I knew there were important life skills, emotional intelligence, lots of important links that students are not necessarily learning." Dr. Ai: "I made two decisions. I became a practitioner and that's why I launched my live streaming show to really bridge the gap between academia and industry. I think students need to learn not only from academics but from people who are in real life, actually doing this... I became a practitioner and I became a student." Dr. Ai: "I think the biggest part is really getting to know who I am...I feel like the struggle is more internal...I discovered the deeper we go within, the more we transform the outside. Our external environment is a mirror reflecting what is inside." Dr. Ai: "Children don't need to wait until they have a mid-life crisis to start going within. They should start this journey much, much earlier." Pam: "This goes back to the work of Viktor Frankl, which starts with a unique person and their contributions and you go within. But you can only go within by being challenged without, reaching out to the world. So really, self-transcendence beyond yourself is the movement. It is a movement to better the world, better humanity, which you're doing. But you have to be quiet enough to hear your conscience to tap into your higher self, your human spirit, to be able to understand where to decide." About Dr. Ai Addyson-Zhang: Dr. Ai is a professor turned entrepreneur. She taught in the classroom for 10+ years and has helped more than 2K students achieve career success. She produces LIVE content multiple times a week to interview leading industry professionals and teach beyond the walls. Watch her interview with Seth Godin who encouraged her to explore the purpose of education and what we can do to help our children become future-ready, creating successful and fulfilling lives. FOLLOW Dr. Ai ON SOCIAL: LinkedIn, YouTube, Facebook, Instagram, Twitter. Join her WhatsApp Group to stay informed.

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Social Media Branding and Entrepreneurship with Dr. Ai Addyson Zhang

Education Today

Play Episode Listen Later Aug 10, 2020 51:38

Dr. Ai Inspires and educates others in her Classroom Without Walls to:

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Ai Addyson-Zhang

4Front® The Podcast

Play Episode Listen Later Jul 28, 2020 53:46

Dr. Ai Addyson-Zhang is a professor turned disrupter of education and entrepreneur. Listen in as she helps us understand how we can use technology as a tool, to future proof our kids.

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Dr. Ai Addyson Zhang, Founder of Classroom Without Walls

What's The Word?

Play Episode Listen Later Jul 25, 2020 36:00

Dr. Ai Addyson Zhang returns to share about how she is growing Classroom Without Walls. She started the Life Accelerator Program, the main product for Classroom Without Walls, last year in Singapore. The three-month Life Accelerator program teaches students what they are NOT learning from schools to become future-ready. It helps successful and ambitious parents raise future-ready young adults SO THAT they have the knowledge, skills, and mindset to create career success, regardless of the path they take. Dr. Ai started the live streaming show, Classroom Without Walls, in 2018 while living in South Korea. She has been featured in media outlets like Forbes, The Today Show, Pearson Education, Inside Higher Ed and Entrepreneur. Website: www.classroomwithoutwalls.ai Twitter: @aiaddysonzhang LinkedIn: @aiaddysonzhang

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4Front® the Podcast 5 Reasons

4Front® The Podcast

Play Episode Listen Later Jul 14, 2020 0:38

Five reasons to listen. Liz Giorgi, Lawrence Wagner, Lauren Gifford, Mike Hess, Ai Addyson-Zhang. Full episodes coming July 28th. A special thank you to Benjamin Monlezun for use of his original song Downpoor.

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Reinvent Yourself For Business Success w/Dr. Ai

@Livewithirenia

Play Episode Listen Later Jun 28, 2020 34:56

In Conversation with the fabulous Dr. Ai Addyson-Zhang is an educator and an entrepreneur. She received her MA and Ph.D. in Communication from Syracuse University and the University of Maryland. Ai is the founder of Classroom Without Walls, an alternative school for entrepreneurship. As an Adobe Education Leader, Ai is passionate about incorporating social media and creative technologies to enhance student learning and to acquire skills that help them become future ready. Ai's work has been featured in Forbes, Inside Higher Education, Pearson Education, and Mark Schafer's book among others. Ai hosts a weekly live streaming show, in which she interviews leading social media and digital marketers such as Seth Godin. Ai additionally contributes to Entrepreneur and Thrive Global. Ai worked closely with Crystal King to develop a workbook for HubSpot Academy's Social Media Certification. Ai frequently speaks at academic and industry conferences including VidCon, Social Media Week Lima (the largest social media marketing conference in the midwest, and others. . . In this episode, Dr. Ai shared her journey and career pivots from a traditional teacher to the creation of “Classroom Without Walls”. We talked about the importance of collaboration and collaborative learning, being intentional to learn new skills to reinvent oneself and adopting the rules of the “Show Me” economy. . . Golden Nuggets on Courage and Creativity 1. Knowledge is not static, today's information is tomorrows misinformation; 2. To reinvent yourself you have to get to know who you are, define what you want. This is an inside out journey; 3. You will get a breakthrough if you put in the work; 4. Seek like minded mentors who have done what you aspire to be to help you in your journey; and 5. Use the future as the leveraging point design your current life. Reference made in this episode, Dr. Ai's workbook: https://lifeaccelerator.classroomwithoutwalls.ai/welcome-page . . Connect with Dr. Ai on Social Media Linkedin: https://www.linkedin.com/in/aiaddysonzhang/ Instagram: https://www.instagram.com/aiaddysonzhang/?hl=en Website: http://lifeaccelerator.classroomwithoutwalls.ai . . My mission is to help you find your vibes wherever you may be in your life journey! In life we have different seasons, highs and lows, this show will help you and hopefully change the trajectory of your life for good! I hope you like what you hear and stay tuned to this dial! #ireniavibes2020 If you have questions about booking me for your podcast/conference/workshop email me at infolivewithirenia@gmail.com. Connect with me on social media: Instagram:@livewithirenia Twitter: @livewithirenia The podcast hashtag is: #livewithirenia To have your questions and stories featured in future episodes, please connect with me here infolivewithirenia@gmail.com. . . Pay It Forward Subscribe to my podcast for free and leave a review on iTunes! This will help to increase the visibility of the show and help others to discover it even more. Please share it with a friend who will find this valuable. Feel free to take a picture of an episode which resonates with you and tag me on twitter/instagram. I would love this. Thank you so much! Until next time, find your vibes! . . @Livewithirenia Podcast was produced by Irenia Roussel including all branding, social media and artwor

Strategic Live Streaming for Business Development (Dr Ai Addyson-Zhang with Jason Barnard)

Play Episode Listen Later Jun 9, 2020 29:13

Dr Ai Addyson-Zhang with Jason Barnard at Kalicube Tuesdays Dr Ai Addyson-Zhang talks to Jason Barnard about live streaming. Live streaming is becoming more and more popular. But few people are using the format effectively. Dr Ai Zhang is one of the pioneers of the format, and one of the foremost experts of leveraging business value from live streaming. In this episode she talks about platforms for live streaming – LinkedIn, YouTube, Periscope, Twitter, Facebook… and how to leverage them for pre and post promotion. She gives a seemingly never-ending series of astonishing insights – most of which I will be using on this podcast from now onwards. She mentions boatloads of software solutions to help - Buffalo, Otter, Octopus, Media Studio (a billion dollar secret), Descript... Incredibly interesting is that your audiences are very platform-focussed - most people will stick to one preferred platform - LinkedIn, Facebook, Twitter etc Amazing discussion. Well worth watching. Kalicube Tuesdays: Strategic Live Streaming for Business Development. With Dr Ai Addyon-Zhang. Subscribe to the podcast Subscribe here >> This episode was recorded live on video June 9th 2020 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>

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Strategic Live Streaming for Business Development (Dr Ai Addyson-Zhang with Jason Barnard)

Play Episode Listen Later Jun 9, 2020 29:13

Dr Ai Addyson-Zhang with Jason Barnard at Kalicube Tuesdays Dr Ai Addyson-Zhang talks to Jason Barnard about live streaming. Live streaming is becoming more and more popular. But few people are using the format effectively. Dr Ai Zhang is one of the pioneers of the format, and one of the foremost experts of leveraging business value from live streaming. In this episode she talks about platforms for live streaming – LinkedIn, YouTube, Periscope, Twitter, Facebook… and how to leverage them for pre and post promotion. She gives a seemingly never-ending series of astonishing insights – most of which I will be using on this podcast from now onwards. She mentions boatloads of software solutions to help - Buffalo, Otter, Octopus, Media Studio (a billion dollar secret), Descript... Incredibly interesting is that your audiences are very platform-focussed - most people will stick to one preferred platform - LinkedIn, Facebook, Twitter etc Amazing discussion. Well worth watching. Kalicube Tuesdays: Strategic Live Streaming for Business Development. With Dr Ai Addyon-Zhang. Subscribe to the podcast Subscribe here >> This episode was recorded live on video June 9th 2020 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>

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Strategic Live Streaming for Business Development (Dr Ai Addyson-Zhang with Jason Barnard)

Play Episode Listen Later Jun 9, 2020 29:13

Dr Ai Addyson-Zhang with Jason Barnard at Kalicube Tuesdays Dr Ai Addyson-Zhang talks to Jason Barnard about live streaming. Live streaming is becoming more and more popular. But few people are using the format effectively. Dr Ai Zhang is one of the pioneers of the format, and one of the foremost experts of leveraging business value from live streaming. In this episode she talks about platforms for live streaming – LinkedIn, YouTube, Periscope, Twitter, Facebook… and how to leverage them for pre and post promotion. She gives a seemingly never-ending series of astonishing insights – most of which I will be using on this podcast from now onwards. She mentions boatloads of software solutions to help - Buffalo, Otter, Octopus, Media Studio (a billion dollar secret), Descript... Incredibly interesting is that your audiences are very platform-focussed - most people will stick to one preferred platform - LinkedIn, Facebook, Twitter etc Amazing discussion. Well worth watching. Kalicube Tuesdays: Strategic Live Streaming for Business Development. With Dr Ai Addyon-Zhang. Subscribe to the podcast Subscribe here >> This episode was recorded live on video June 9th 2020 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>

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Strategic Live Streaming for Business Development.

Social PR Secrets: public relations podcast for entrepreneurs by Lisa Buyer

Play Episode Listen Later Jun 4, 2020 29:13

Dr Ai Addyson-Zhang with Jason Barnard Live streaming is becoming more and more popular. But few people are using the format effectively. Live streaming is becoming more and more popular. But few people are using the format effectively. Dr Ai Zhang is one of the pioneers of the format, and one of the foremost experts of leveraging business value from live streaming. In this episode she talks about platforms for live streaming – LinkedIn, YouTube, Periscope, Twitter, Facebook… and how to leverage them for pre and post promotion. She gives a seemingly never-ending series of astonishing insights – most of which I will be using on this podcast from now onwards. She mentions boatloads of software solutions to help - Buffalo, Otter, Octopus, Media Studio (a billion dollar secret), Descript... Incredibly interesting is that your audiences are very platform-focussed - most people will stick to one preferred platform - LinkedIn, Facebook, Twitter etc Dr Ai Zhang talks with Jason Barnard about live streaming for business development. Watch now >> https://www.youtube.com/watch?v=hRmZrqShsNI

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Catch Ai Addyson Zhang on the Piratebroadcast

#PirateBroadcast

Play Episode Listen Later May 21, 2020 30:57

Today on the #PirateBroadcast Russ Johns talks With Dr. Ai Addyson-Zhang. Ai is the founder of classroom without walls. Classroom without walls is an alternative school. She was in a high education school for 10 years and resigned last year to start her own school. Being a teacher inside the classroom showed Ai that the school system was failing the children. Everything was decreasing, Children’s imagination, creativity, and the drive to learn was all decreasing and was not being used in the future. This is the reason Ai wanted to change the reason for what she loves. She wants to give children the things they need for their future and to make it better.

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Dr. Ai Addyson-Zhang on Growing Your Personal Brand

Play Episode Listen Later May 20, 2020 37:58

Lisa Buyer sat down with teacher, podcast host, and entrepreneur, Dr. Ai Addyson-Zhang. Dr. Ai Addyson-Zhang decided to quit her job as a University professor and launch her own company to teach what is not being taught in schools. Ai launched Classroom Without Walls, which offers programs that teach students how to be future-ready. Lisa and Ai discuss how to grow your personal brand. Ai gives her professional advice on how to grow and maintain your brand. She emphasizes what is important in order to have long term success, such as being consistent, showing up, and giving valuable content. Ai gives her tips and tricks on how to get started, for example, not needing expensive equipment and making sure you actually enjoy what you do. Tune in to this segment to learn more from Dr. Ai Addyson-Zhang! “Show up on a daily basis” - Ai Addyson-Zhang Some topics discussed in this episode include: Ai’s wakeup call Accelerator program Benefits of being an entrepreneur Social media business versus personal Growing your business The importance of showing up How to get started Live streaming tools Contact Ai Addyson-Zhang Ai’s LinkedIn https://www.linkedin.com/in/aiaddysonzhang/ Ai’s Twitter https://twitter.com/aiaddysonzhang Ai’s Facebook https://www.facebook.com/AiAddysonZhang/ More from Ai Classroom Without Walls Website https://www.classroomwithoutwalls.ai/welcome-page References and Links Mentioned Pinterest StreamYard Otter

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Dr. Ai Addyson-Zhang on Growing Your Personal Brand

Social PR Secrets: public relations podcast for entrepreneurs by Lisa Buyer

Play Episode Listen Later May 20, 2020 37:58

Lisa Buyer sat down with teacher, podcast host, and entrepreneur, Dr. Ai Addyson-Zhang. Dr. Ai Addyson-Zhang decided to quit her job as a University professor and launch her own company to teach what is not being taught in schools. Ai launched Classroom Without Walls, which offers programs that teach students how to be future-ready. Lisa and Ai discuss how to grow your personal brand. Ai gives her professional advice on how to grow and maintain your brand. She emphasizes what is important in order to have long term success, such as being consistent, showing up, and giving valuable content. Ai gives her tips and tricks on how to get started, for example, not needing expensive equipment and making sure you actually enjoy what you do. Tune in to this segment to learn more from Dr. Ai Addyson-Zhang! “Show up on a daily basis” - Ai Addyson-Zhang Some topics discussed in this episode include: Ai’s wakeup call Accelerator program Benefits of being an entrepreneur Social media business versus personal Growing your business The importance of showing up How to get started Live streaming tools Contact Ai Addyson-Zhang Ai’s LinkedIn https://www.linkedin.com/in/aiaddysonzhang/ Ai’s Twitter https://twitter.com/aiaddysonzhang Ai’s Facebook https://www.facebook.com/AiAddysonZhang/ More from Ai Classroom Without Walls Website https://www.classroomwithoutwalls.ai/welcome-page References and Links Mentioned Pinterest StreamYard Otter

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146 : Doing Things Scared When Making Transitions Into a New Business (And Using Social Media Through the Entire Experience) w/ Ai Addyson-Zhang

Business Jesus and Sweet Tea: Heather Heuman chats w/ Michael Stelzner, Nicole Walters & more on Social Media Marketing

Play Episode Listen Later Apr 28, 2020 26:48

I've heard so many stories of entrepreneurs who didn't set out to become an entrepreneur but found themselves in a place where it made the most sense for their lives - and doing it while they didn't have every 'duck in a row' and finding out things along the way. My guess is that there are those of you listening to this podcast who could say the same thing. On today's episode, my guest, Ai Addyson-Zhang, shares her story of being a teacher to an entrepreneur and how she never had everything figured out and didn't wait until the perfect moment to make the next move. Dr. Ai Addyson-Zhang is an Adobe Education Leader and the founder of Classroom Without Walls. Her work has been featured in Forbes, Entrepreneur, Pearson Education, HubSpot Academy, etc. Ai has spoken at VidCon in the US, Social Media Week Lima, Global Digital Marketing in Jamaica, Global Youth Media conference in South Korea, etc. Ai hosts a weekly live streaming show where she interviews leading digital marketers such as Seth Godin and Mark Schaefer. Ai’s ultimate goal for building Classroom Without Walls is to make formal education optional, exam-based evaluation obsolete, and personalized learning affordable, relevant, addictive, independent yet collaborative, and multidisciplinary. Get my free checklist to grow your business with Facebook so you can make a bigger impact and love your family : https://www.sweetteasocialmarketing.com/freechecklist

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134: Ai Addyson-Zhang – Classroom without walls, using technology to reimagine education

Education On Fire - Sharing creative and inspiring learning in our schools

Play Episode Listen Later Apr 9, 2020 39:15

Who knew at the time of recording that so many children would be forced to learn online because of countries being in lockdown. However there are many people who have been advocating this for a while. A timely bonus episode as we continue to share podcasts previously released on the network as Learning on Fire. Ai Addyson-Zhang, Ph.D is a Social Media Pedagogy consultant. She created Classroom without walls – Using technology to reimagine education and has recently been featured in Forbes. I am here to help you transform your classroom teaching. Social Media Pedagogy has elevated and transformed my classroom teaching as well as my career as a College professor. I want to help you experience the same transformation that social media pedagogy has brought to my classroom teaching and my professional career. BENEFITS OF SOCIAL MEDIA PEDAGOGYYour students are more excited about learning and are more proactive at self-directed learning Your students are getting hired and internships because of the strong personal and professional brands that you have helped them build through effective and strategic use of social media You are building a learning community that transcends geographic barriers and interlinks education and practice, as well as the broader community Your personal brand as a professor is gaining visibility and recognition. You become more known in your field as an authority in your subject matter. Your strong personal brand is attracting opportunities for you to speak at conferences and events, to contribute featured and paid, articles to blogs and major publications, to collaborate on research projects, to be interviewed on podcasts and live shows, and much more. Your teaching evaluations are improving. You are gaining more recognition from your school because of the visibility you have created for yourself, your class, your department, your university, and your broader academic and professional community. And much more … Questions asked on the Podcast Who are you? What does your life look like now and how is it different from when you were growing up? What was valuable about your school experience? Which teachers do you remember and why? Who did you admire when you were young? What was it about that person that had such an impact? What was the best piece of advice you have ever been given and who gave it to you? What advice would you give your younger self? What does your future look like? What podcast, book, video, film, song or other resource has had the biggest impact on your life and why? Resources Mentioned Originals – How non-conformists Change the World by Adam Grant (https://www.amazon.co.uk/Originals-How-Non-conformists-Change-World-ebook/dp/B01626YWJ0/ref=sr_1_1?ie=UTF8&qid=1536395869&sr=8-1&keywords=%27originals%27+by+adam+grant) Mind your business podcast – James Wedmore (http://www.mindyourbusinesspodcast.com/) Contact Information Featured in Forbes: https://goo.gl/yoK2Uo (https://goo.gl/yoK2Uo) Twitter: @AiAddysonZhang Instagram: @AiAddysonZhang Medium (Top Writer in Social Media): https://medium.com/@aiaddysonzhang (https://medium.com/@aiaddysonzhang) Facebook weekly show (Classroom Without Walls): https://www.facebook.com/AiAddysonZhang/ (https://www.facebook.com/AiAddysonZhang/) Website: https://www.aiaddysonzhang.com (https://www.aiaddysonzhang.com/) / Show Sponsor The National Association for Primary Education speaks for young children and all who live and work with them. This includes parents, teachers, governors and all those interested in primary education. NAPE is a non-political charity and works tirelessly to support teachers in the classroom. NAPE leads the Primary Umbrella Group of thirty primary subject associations and unions and gives teachers and schools Support this podcast

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EduPreneur Creates a Global Classroom Without Walls

Startup Life Show with Ande Lyons

Play Episode Listen Later Mar 8, 2020 37:29

"We teach you what school is NOT teaching you to become future ready."Founders - get ready for a delicious ride with our guest, live streaming host and EduPreneur Dr. Ai Addyson-Zhang! Dr. Ai is the founder of Classroom Without Walls, an independent and progressive school to help young adults become future ready. As an Adobe Education Leader, Dr. Ai is passionate about incorporating social media and creative technologies to enhance student learning and to acquire skills that help them become ready to soar in life. Dr. Ai hosts two weekly live streaming shows, where she interviews thought leaders in social media and education such as Seth Godin, Mark Schaefer, and Neil Patel. She's also a HubSpot Academy instructor, and frequently speaks at academic and industry conferences around the world.She received her Masters and Ph.D. in Communication from Syracuse University and the University of Maryland, and you will love hearing her "side-hustle to full time business owner" startup story!"It is a miracle that curiosity survives formal education." ~ Albert EinsteinTo learn more about Classroom Without Walls, click this link:https://www.classroomwithoutwalls.ai/Please connect with Dr. Ai and Classroom Without Walls via these social platforms:Linkedin: https://www.linkedin.com/in/aiaddysonzhang/Twitter: https://twitter.com/aiaddysonzhangFacebook: https://www.facebook.com/AiAddysonZhang/Instagram https://www.instagram.com/aiaddysonzhang/?hl=enYouTube https://www.youtube.com/channel/UCnAXrI72oxnaQBDDSMbFswQ?view_as=subscriberWatch Dr. Ai share: Why I believe in a Classroom Without Walls via this link:https://www.youtube.com/watch?v=CcBnvkw94RA&t=5sLearn more about Dr. Ai's 4-week Life Accelerator Program here:https://lifeaccelerator.classroomwithoutwalls.ai/reverse-squeeze-page36707589If you’d like to receive an alert whenever I post a new episode, please follow the Startup Life Show wherever you listen to podcasts, including: Stitcher, Spotify or Apple/Google Podcasts… and let’s connect on social media! You’ll always find me hanging out at my favorite social media bar – Twitter! https://twitter.com/AndeLyonsDo you have a startup story you’d like to share on the Startup Life Show podcast? Please reach out to me via email – ande@andelyons.com. You'll find tons of curated DIY startup advice on my YouTube Channel Andelicious Advice: https://www.youtube.com/user/AndeliciousAdvice and please subscribe to my bi-monthly newsletter, Let’s Stick Together -> http://bit.ly/AndeliciousNewsletterDo you need a pitch deck reviewed? I've raised millions from VC and thousands from Angels... and I'm a co-host of a monthly pitch event in Boston. I can make sure your deck is ready for investors and a pitch event. Click this link to learn more: http://bit.ly/PitchDeckAuditDo you need an “Urgent Care for Startup Founders” coaching session? You can schedule me by the minute here: https://andelyons.as.me/ Listeners - thank you so much for tuning in - I am genuinely grateful for your time and presence. Stay strong, stay focused – and please remember – you’ve got this – Cheers!Ande ♥

Ep. 149 – The surprising breakthrough of these outstanding entrepreneurs: Guy Kawasaki, Michael Stelzner, Marcus Sheridan, Dr. Ai Addyson-Zhang and John Nemo

REACH OR MISS

Play Episode Listen Later Feb 10, 2020 45:50

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Ep. 148 – Dr. Ai Addyson-Zhang key success factor: “Action! Taking action. There is nothing more powerful than taking action.”

REACH OR MISS

Play Episode Listen Later Feb 3, 2020 39:23

Dr. Ai Addyson-Zhang is an educator and entrepreneur. She received her MA and Ph.D. in Communication from Syracuse University and the University of Maryland in the U.S. Ai is the founder of Classroom Without Walls, an independent and progressive school that helps young adults become future-ready. She is also an Adobe Education Leader, HubSpot Academy Instructor, and SEMrush webinar host. Ai’s work has been featured in Forbes, Inside Higher Education, Pearson Education, and Mark Schaefer’s book, among others. Ai hosts two weekly live streaming shows, in which she interviews thought leaders in social media and education, such as Seth Godin, Mark Schaefer, and Neil Patel. She frequently speaks at academic and industry conferences including VidCon, Global Marketing Day, Global Digital Marketing Summit, Social Media Week Lima (the largest social media marketing conference in the Midwest), and others. Most passionate about For 10 years, I was a professor of communication and public relations at a few universities. Later, when social media became more popular, I started to teach more social media and personal branding classes. In May 2019, I resigned from my associate professor position to build my own school. That’s what I’m working on now. After teaching in higher education for so many years, I started to notice that our educational system is not really preparing children for the future. In that educational system, we are using a very old model to prepare our children. That hurts me as an educator. I love learning. I love reading. I feel like I can better prepare the next generation based on what I have learned from my personal experience as an educator, from the books I’ve read, the conferences I’ve attended, and the people I’ve worked with. There are many important missing links that aren’t being emphasized in the traditional model. Like, for example, digital storytelling—our ability to talk to the camera, talk to a computer, engage in a podcast interview, clearly articulate ourselves in the digital age. To me, that’s as important as reading, as writing, as sport. Our students are using technology at only a very superficial level. That’s how I started and was inspired to build a better school. School Without Walls The best education takes place outside the classroom. If we think about our students … they feel so lost. That’s something I hear a lot from parents, who are my target audience. They tell me that their children have no idea what to do, even though they spent a lot of money on their kids’ education. Students are learning facts and information but that’s not where transformation is going to happen. Transformation happens through applications. And most of the time, in real life, applications happen outside of the class room. We believe—the coaches and I—that the best education happens outside the classroom. A big part of Classroom Without Walls is utilizing technology and digital devices to break down the learning barriers. My official starting date was last year. I brought Google students to Singapore for an immersion program. It was a life-changing experience for the students, for the parents who came, and for the speakers. We cried every single day—tears of joy, tears of pride. Seeing the transformation in the children, in front of our eyes … it was a very emotional experience for me. I’m an advocate of taking action. I think that planning is important but how much can you plan? I had the idea of making the immersion into my school. From ideation to implementation, it took only four months. The next program will be a three-month program, including the immersion in Singapore. Dr Ai’s best advice for entrepreneurs I love this question! My piece of advice is to really get to know your customers. I made so many mistakes. I thought that because I knew the students, I knew the parents. This year, I’m trying to get to know my customers. What do they...

53. Disrupting the Education System with Dr. Ai Addyson-Zhang

It’s a Beautiful Influence

Play Episode Listen Later Jan 22, 2020 24:44

In this episode, we are joined by Dr. Ai Addyson-Zhang who is a college professor turned entrepreneur. She talks about how social media transformed her life and why she wants to change education as we know it. Ai is the creator of Classroom Without Walls, an alternative school for entrepreneurship. She is a thought leader in alternative education and founded Classroom Without Walls because she believes the best education happens outside the classroom. Ai's list of credentials is long, including being an Adobe Education Leader and a HubSpot Academy Instructor. She has also been featured in Forbes, Inside Higher Education, and Pearson Education, among others. Ai hosts a weekly live streaming show, in which she interviews leading social media and digital marketers such as Seth Godin. We promise you don't want to miss the energy and passion in this episode or miss hearing Ai's story of how she has used and is using social media to make a big impact! Connect with us on Instagram or www.creatingyouonline.com

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Building a Classroom Without Walls with Ai Addyson-Zhang

Inspired Money

Play Episode Listen Later Nov 26, 2019 47:43

Episode 119: College professor turned entrepreneur, Ai Addyson-Zhang talks about how social media transformed her life and why she wants to change education as we know it. Guest Biography Dr. Ai Addyson-Zhang is an educator and an entrepreneur. She received her MA and Ph.D. in Communication from Syracuse University and the University of Maryland. Ai is the founder of Classroom Without Walls, an alternative school for entrepreneurship. As an Adobe Education Leader, Ai is passionate about incorporating social media and creative technologies to enhance student learning and to acquire skills that help them become future-ready. Ai’s work has been featured in Forbes, Inside Higher Education, Pearson Education, and Mark Schafer’s book among others. Ai hosts a weekly live streaming show, in which she interviews leading social media and digital marketers such as Seth Godin. Ai additionally contributes to Entrepreneur and Thrive Global. Ai is also a HubSpot Academy Instructor. Ai frequently speaks at academic and industry conferences including VidCon, Social Media Week Lima (the largest social media marketing conference in the midwest, and others. In this episode, you'll learn: How Ai redefined her identity from professor to become an entrepreneur Ai's views on weaknesses in our educational system today and what new approaches might have a larger impact Why no school can provide the personalization that kids need so parents need to be involved Show notes: http://www.inspiredmoney.fm/119 Find more from our guest: www.classroomwithoutwalls.ai LinkedIn.com facebook Twitter instagram Ai on Medium Mentioned in this episode: www.talkwalker.com Adobe Spark Runnymede Money Tip of the Week Farm Bureau Survey: Thanksgiving Dinner Cost Rises Only a Penny Thanksgiving Hosts to Spend $300+ This Year, While Most Guests Won’t Pitch In Thanks for Listening! To share your thoughts: Leave a note in the comment section below. Share this show on Twitter or Facebook. Join us at the Inspired Money Makers groups at facebook and LinkedIn To help out the show: Leave an honest review on Apple Podcasts. Your ratings and reviews really help, and I read each one. Email me your address, and I'll mail you an autographed copy of Kimo West and Ken Emerson's CD, Slackers in Paradise. Subscribe on Apple Podcasts. Special thanks to Jim Kimo West for the music.

121 : Doing Things Scared When Making Transitions Into a New Business (And Using Social Media Through the Entire Experience)Doing Things Scared When Making Transitions Into a New Business (And Using Social Media Through the Entire Experience) w/ Ai Addyso

Business Jesus and Sweet Tea: Heather Heuman chats w/ Michael Stelzner, Nicole Walters & more on Social Media Marketing

Play Episode Listen Later Oct 29, 2019 27:29

Dr. Ai Addyson-Zhang is an Adobe Education Leader and the founder of Classroom Without Walls. Her work has been featured in Forbes, Entrepreneur, Pearson Education, HubSpot Academy, etc. Ai has spoken at VidCon in the US, Social Media Week Lima, Global Digital Marketing in Jamaica, Global Youth Media conference in South Korea, etc. Ai hosts a weekly live streaming show where she interviews leading digital marketers such as Seth Godin and Mark Schaefer. Ai’s ultimate goal for building Classroom Without Walls is to make formal education optional, exam-based evaluation obsolete, and personalized learning affordable, relevant, addictive, independent yet collaborative, and multidisciplinary.

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Live Storytelling and Digital Learning with Ai Addyson-Zhang | BBB 073

Brands On Brands On Brands

Play Episode Listen Later Oct 21, 2019 44:54

Ai Addyson-Zhang, Ph.D. is the creator of Classroom Without Walls, which provides entrepreneurs and digital marketers with the tools and strategies they need to get a foothold in the rapidly growing online marketplace. A former associate professor of communications studies at Stockton University, Ai realized that she could reach and educate people beyond the confines of academia. Her desire to reinvent traditional classroom teaching led to Classroom Without Walls, which she livestreams every Wednesday at 2PM PST. In this episode, Ai discusses what pushed her to trade her physical classroom for a virtual one, reveals what surprised her about modern social media usage, and has you really consider what you want out of livestreaming. The Finer Details of This Episode: Ai lays out the many ways people are utilizing livestreaming in their brands or businesses today and explains what it was like for her to go live for the first time. Why it’s worth taking the time and effort to assemble a clean and reliable streaming setup. What spurred Ai to leave her conventional teaching career and embrace a livestreaming platform? Ai explains what really surprised her about her former students’ relationship with social media. Ai’s tips for expanding your livestreaming audience and drawing guests to your show. The reason you should figure out methods of repurposing your own content. Quotes: “If I want to teach this, I cannot just be a teacher. I have to be a practitioner.” “I really think… our educational system doesn’t really encourage our teachers to become practitioners.” “Taking action gives us clarity, momentum and confidence.” “Quality is a lot, lot, lot more important than quantity.” “Treat every single person as a VIP.” Guest Links:Classroom Without Walls - https://www.classroomwithoutwalls.ai/ Ai on Twitter - https://twitter.com/aiaddysonzhang Ai on LinkedIn - https://www.linkedin.com/in/aiaddysonzhang/ Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com Join the Brand Growth Community on Facebook at www.brandonbrands.com/community And please leave a rating and review on iTunes!

Ep. 32 - Time to Come Alive: "Shaking Up Our Studies” with special guest: Dr. Ai Addyson Zhang, entrepreneur, consultant and host of "Classroom Without Walls" podcast

Not Quite Strangers & Time to Come Alive Podcast

Play Episode Listen Later Aug 6, 2019 64:22

Mark Twain “I have never let my schooling interfere with my education.” (Not verified that Twain said it, but it's a good quote!) Many rely on teachers and schools to create an environment where students can learn. Yet, learning is far from being an outside job. How much time, energy and effort are invested in creating an inner environment fit for education? Check out this enlightening conversation with Dr. Ai Zhang about how by awakening her emotional life, she tapped into her inner genius. This has led to her creating and recommending innovative opportunities to bring education to life. Highlights: Expressing emotion is the key to accessing and living your passion The vision of a classroom without walls Teaching as a means to practice and model one's personal brand Connect with Dr. Ai Addyson-Zhang (https://www.linkedin.com/in/aiaddysonzhang/) For past episodes go to https://www.valeriehope.com/podcast. Watch the video: https://youtu.be/DMn0fl65H7M

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"Shaking Up Our Studies” with special guest: Dr. Ai Addyson Zhang, entrepreneur, consultant and host of "Classroom Without Walls" podcast

Not Quite Strangers & Time to Come Alive Podcast

Play Episode Listen Later Aug 6, 2019 64:21

Mark Twain “I have never let my schooling interfere with my education.” (Not verified that Twain said it, but it’s a good quote!) Many rely on teachers and schools to create an environment where students can learn. Yet, learning is far from being an outside job. How much time, energy and effort are invested in creating an inner environment fit for education? Check out this enlightening conversation with Dr. Ai Zhang about how by awakening her emotional life, she tapped into her inner genius. This has led to her creating and recommending innovative opportunities to bring education to life. Highlights: Expressing emotion is the key to accessing and living your passion The vision of a classroom without walls Teaching as a means to practice and model one’s personal brand Connect with Dr. Ai Addyson-Zhang (https://www.linkedin.com/in/aiaddysonzhang/) Register at https://www.timetocomealive.com to get the login info for our next live session on Tuesday at 8:45 a.m. CST. For past episodes go to https://www.valeriehope.com/podcast. Watch the video: https://youtu.be/DMn0fl65H7M

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How to Monetize Facebook Live & VidCon Takeaways with Stephanie Liu

Play Episode Listen Later Jul 22, 2019 22:39

On Brand On Broadcasting Episode 17 (Ep17) hosted by Ross Brand of Livestream Universe, live video strategist Stephanie Liu talks about her experiences as a speaker at VidCon 2019 and takeaways from the conference. She shares her process for monetizing Facebook Live through affiliate marketing and discusses her plans for LinkedIn Live. Stephanie served on the live video panel at VidCon along with June 2019 Brand On Broadcasting guest Ai Addyson-Zhang. She recently spoke at Social Media Week Lima #SMWL2019 and Social Media Marketing World #SMMW19. About Stephanie Liu: Stephanie Liu is an energetic online marketing strategist, live video trainer and self-proclaimed 90s beat scholar. She has been implementing the psychology of human behavior in the advertising industry for more than a decade. She led paid search advertising for one of the largest search agencies in the United States, served as the Director of Social Strategy for San Diego's leading ad agency and has created powerful campaigns for small businesses to giant, multi-million dollar corporations. Her work has been recognized and awarded by Online Marketing Media And Advertising (OMMA) and PR Daily. As the host of Lights, Camera, Live® (live show on Facebook) she shines a spotlight on the best and brightest marketers in the industry. Her course Lights, Camera, Live is the only online interactive course that teaches you how to turn your ideas, skills and experience into a captivating live stream. ▶️ Stephanie's Facebook Page: http://facebook.com/HeyStephanieLiu (http://Facebook.com/HeyStephanieLiu) ▶️ Stephanie's Lights, Camera, Live® website: http://lightscameralive.com/ (http://LightsCameraLive.com) ▶️ Stephanie's digital marketing website: http://heystephanie.com/ (http://HeyStephanie.com) ▶️ Stephanie's Beginner Course on OBS Studio for Facebook Live: https://heystephanie.teachable.com/p/unlock-obs1?affcode=123121_uyxxylkd (https://heystephanie.teachable.com/p/unlock-obs1?affcode=123121_uyxxylkd) ▶️ Stephanie's Advanced Course on OBS Studio for Facebook Live: https://heystephanie.teachable.com/p/unlock-obs?affcode=123121_uyxxylkd (https://heystephanie.teachable.com/p/unlock-obs?affcode=123121_uyxxylkd) Gear recommendations for livestreaming and podcasting: http://livestreamuniverse.com/Resources (http://LivestreamUniverse.com/Resources)

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How to Monetize Facebook Live & VidCon Takeaways with Stephanie Liu (Ep17)

Brand on Broadcasting

Play Episode Listen Later Jul 22, 2019 22:39

On Brand On Broadcasting Episode 17 (Ep17) hosted by Ross Brand of Livestream Universe, live video strategist Stephanie Liu talks about her experiences as a speaker at VidCon 2019 and takeaways from the conference. She shares her process for monetizing Facebook Live through affiliate marketing and discusses her plans for LinkedIn Live.Stephanie served on the live video panel at VidCon along with June 2019 Brand On Broadcasting guest Ai Addyson-Zhang. She recently spoke at Social Media Week Lima #SMWL2019 and Social Media Marketing World #SMMW19.About Stephanie Liu:Stephanie Liu is an energetic online marketing strategist, live video trainer and self-proclaimed 90s beat scholar. She has been implementing the psychology of human behavior in the advertising industry for more than a decade.She led paid search advertising for one of the largest search agencies in the United States, served as the Director of Social Strategy for San Diego’s leading ad agency and has created powerful campaigns for small businesses to giant, multi-million dollar corporations. Her work has been recognized and awarded by Online Marketing Media And Advertising (OMMA) and PR Daily.As the host of Lights, Camera, Live® (live show on Facebook) she shines a spotlight on the best and brightest marketers in the industry. Her course Lights, Camera, Live is the only online interactive course that teaches you how to turn your ideas, skills and experience into a captivating live stream.▶️ Stephanie's Facebook Page: http://Facebook.com/HeyStephanieLiu▶️ Stephanie's Lights, Camera, Live® website: http://LightsCameraLive.com▶️ Stephanie's digital marketing website: http://HeyStephanie.com▶️ Stephanie's Beginner Course on OBS Studio for Facebook Live: https://heystephanie.teachable.com/p/unlock-obs1?affcode=123121_uyxxylkd▶️ Stephanie's Advanced Course on OBS Studio for Facebook Live: https://heystephanie.teachable.com/p/unlock-obs?affcode=123121_uyxxylkdSubscribe to this podcast: http://BrandOnBroadcasting.com/SubscribeGear recommendations for livestreaming and podcasting: http://LivestreamUniverse.com/Resources

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The Power of Hosting a Live Streaming Show with Dr. Ai Addyson-Zhang

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Play Episode Listen Later Jun 15, 2019 24:35

On Episode 15 of Brand On Broadcasting hosted by Ross Brand of Livestream Universe, #ClassroomWithoutWalls host Ai Addyson-Zhang talks about how 80% of her growth online and speaking opportunities have resulted from hosting a live video show, which she started in 2017. Ai also discussed how she plans to disrupt higher education with her Classroom Without Walls Academy. She will be speaking at Social Media Week Lima, Ohio, on June 18-19 (http://livestreamuniverse.com/SMWL19) (http://LivestreamUniverse.com/SMWL19)). About Ai Addyson-Zhang, Ph.D: Ai Addyson-Zhang excels at using technology, social and digital media devices to disrupt the traditional teaching and learning space. Through more than a decade in higher education, Ai has successfully leveraged her expertise and experience to coach and train other educators and professionals to transform and enhance their teaching, learning, and professional development outcomes. When implemented correctly, social media can lead to positive changes in our society. Classroom Without Walls is Ai's brand identity. It is also her approach to education, parenting, and life. Technology and social media devices, when implemented strategically, can help students experience a greater classroom, local and global, that is NOT confined to physical walls. Ai hosts #ClassroomWithoutWalls, Wednesdays at 5pm ET, on Facebook Live, YouTube Live, Periscope and LinkedIn Live. ▶️ Ai's website: AiAddysonZhang.com ▶️ Ai's LinkedIn Profile: LinkedIn.com/in/aiaddysonzhang ▶️ Ai on Twitter: Twitter.com/aiaddysonzhang Gear recommendations for livestreaming and podcasting: http://livestreamuniverse.com/Resources (http://LivestreamUniverse.com/Resources)

The Power of Hosting a Live Streaming Show with Dr. Ai Addyson-Zhang (Ep15)

Brand on Broadcasting

Play Episode Listen Later Jun 15, 2019 24:35

On Brand On Broadcasting hosted by Ross Brand of Livestream Universe, #ClassroomWithoutWalls host Ai Addyson-Zhang talks about how 80% of her growth online and speaking opportunities have resulted from hosting a live video show, which she started in 2017. Ai also discussed how she plans to disrupt higher education with her Classroom Without Walls Academy. She will be speaking at Social Media Week Lima, Ohio, on June 18-19 (http://LivestreamUniverse.com/SMWL19).About Ai Addyson-Zhang, Ph.D:Ai Addyson-Zhang excels at using technology, social and digital media devices to disrupt the traditional teaching and learning space. Through more than a decade in higher education, Ai has successfully leveraged her expertise and experience to coach and train other educators and professionals to transform and enhance their teaching, learning, and professional development outcomes. When implemented correctly, social media can lead to positive changes in our society.Classroom Without Walls is Ai's brand identity. It is also her approach to education, parenting, and life. Technology and social media devices, when implemented strategically, can help students experience a greater classroom, local and global, that is NOT confined to physical walls. Ai hosts #ClassroomWithoutWalls, Wednesdays at 5pm ET, on Facebook Live, YouTube Live, Periscope and LinkedIn Live.▶️ Ai's website: AiAddysonZhang.com▶️ Ai's LinkedIn Profile: LinkedIn.com/in/aiaddysonzhang▶️ Ai on Twitter: Twitter.com/aiaddysonzhangSubscribe to this podcast: http://BrandOnBroadcasting.com/SubscribeGear recommendations for livestreaming and podcasting: http://LivestreamUniverse.com/Resources

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How to Find Inspiration Part III: Swipe Right for Professional Digital Networks!

Change the Narrative

Play Episode Listen Later Apr 17, 2019 15:32

We might not always have a great collaborator or resources for change nearby. But the good news is that they’re only as far as your laptop or phone. In this episode, we’ll talk with social media and marketing professor Ai Addyson-Zhang about out how to leverage the power of social media and other online channels to find your tribe and the resources you need to make change possible. This episode is sponsored by Participate.

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Leonard Kim Performs a Personal Brand Audit and Consultation with Ai Addyson-Zhang

Grow Your Influence Tree

Play Episode Listen Later Mar 14, 2019 53:39

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Social Media Pedagogy aka The Word I Can't Say with Ai Addyson-Zhang a Ph.D. Professor and Digital Learning Consultant - Episode 38

Marketing Study Lab Helping You Pass Marketing Qualifications

Play Episode Listen Later Dec 18, 2018 42:12

I want to get right into introducing our guest who holds a Ph.D, is a Professor, Digital Learning Consultant, Educator Entrepreneurship consultant, speak and blogger. Recently featured in Forbes, Ai Addyson-Zhang has a fascinating story to tell about how social media can be taught…. Using social media as the platform to teach in! This episode is a belter and blew me away a little. Takeaways - So to recap, Social Media Pedagogy (Ped-a-Goge-ee) – Nailed it! is coaching people how to use social media, using social media as the training tool, making it practical and insightful from the start. It’s amazing to hear stories of students saying even this way of learning can be hard which goes to show that sometimes what we think is basic, can actually be quite complicated. - Let’s Globalise the classroom! What a great statement and one that may sound impossible, but in reality, isn’t! Using the different platforms practically may be hard to implement in a society that has used the same methods of education for many decades, but if it is the right fit, why aren’t we trying it? I certainly intend to in my workshops, - Learn – Do – Teach. Simple, yet effective. Practice what you preach, understand it better than anyone by doing and then pass on your knowledge. Learn – Do – Teach. Happy Marketing Everyone! Peter www.marketingstudylab.co.uk www.linkedin.com/company/marketing-study-lab/ www.facebook.com/marketingstudylab/ https://twitter.com/mktstudylab (@mktstudylab) Music Featured on this Podcast: Sleepy in the Garden Lobo Loco www.musikbrause.de Creative Commons License LinksAi Addyson-Zhang aiaddysonzhang@gmail.com https://www.linkedin.com/in/aiaddysonzhang/ https://www.facebook.com/AiAddysonZhang/ @aiaddysonzhang - https://twitter.com/aiaddysonzhang https://www.instagram.com/aiaddysonzhang/ Books:Mark Schaefer – Known: https://amzn.to/2BZgYZT Theory:Howard Gardner's Theory of Multiple Intelligences: https://www.tecweb.org/styles/gardner.html

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559: A Sabbatical To Confidence With Ai Addyson-Zhang

The Tao of Self Confidence With Sheena Yap Chan

Play Episode Listen Later Nov 21, 2018 12:13

Ai Addyson-Zhang is an entrepreneur and educator. As an educator, she connects the dots between technology/social media and education. She believes in using technology to effect positive changes in higher education. Inside the classroom, she teaches Public Relations and Social Media courses. her goal as a teacher is to bridge the gap between education and practice, exemplify what she teach esby walking the talk and helping her students embrace the entrepreneurial mindset. She incorporates various social media sites and technologies into her classes as pedagogical tools to enhance student engagement and learning outcomes. Outside the classroom, Ai is a blogger (Top Writer in Social Media on Medium), speaker, live streamer, and digital learning consultant. She produces content focusing on the intersection between Technology/Social Media, Education, and entrepreneurship. She also offers both virtual and in-person training on digital learning, personal branding, and social media marketing. Ai shares how taking a sabbatical allowed her to focus on her true passion and her true self along with having the confidence to become an entrepreneur. Check out thetaoofselfconfidence.com for show notes of Ai's episode, Ai's website, resources, gifts and so much more.

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AMB 047: Ai Addyson-Zhang on Academic Social Media

Academics Mean Business

Play Episode Listen Later Oct 30, 2018 52:08

Lindsay and Ai discuss the importance of a social media presence as an academic, whether in business or in the classroom. Join Lindsay, Ai, and all your favorite guests at in the AMB community: https://www.facebook.com/groups/AMBcommunity/ About Ai: Dr. Ai is a professor and digital learning consultant. Besides teaching PR and social media classes in the classroom, Dr. Ai helps teachers learn how to leverage social media to transform their own classroom teaching and to use social media to diversify and enhance their own careers to have more income and impact. Dr. Ai's entrepreneurial journey was recently featured in Forbes. https://www.aiaddysonzhang.com/ https://twitter.com/aiaddysonzhang https://www.instagram.com/aiaddysonzhang/?hl=en https://www.linkedin.com/in/aiaddysonzhang/ https://www.facebook.com/AiAddysonZhang/ https://www.youtube.com/channel/UCnAXrI72oxnaQBDDSMbFswQ

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AMB 047: Ai Addyson-Zhang on Academic Social Media

Academics Mean Business

Play Episode Listen Later Oct 30, 2018 52:04

Lindsay and Ai discuss the importance of a social media presence as an academic, whether in business or in the classroom. Join Lindsay, Ai, and all your favorite guests at in the AMB community: https://www.facebook.com/groups/AMBcommunity/ About Ai: Dr. Ai is a professor and digital learning consultant. Besides teaching PR and social media classes in the classroom, Dr. Ai helps teachers learn how to leverage social media to transform their own classroom teaching and to use social media to diversify and enhance their own careers to have more income and impact. Dr. Ai's entrepreneurial journey was recently featured in Forbes. https://www.aiaddysonzhang.com/ https://twitter.com/aiaddysonzhang https://www.instagram.com/aiaddysonzhang/?hl=en https://www.linkedin.com/in/aiaddysonzhang/ https://www.facebook.com/AiAddysonZhang/ https://www.youtube.com/channel/UCnAXrI72oxnaQBDDSMbFswQ

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Livestreaming for Business

Play Episode Listen Later Oct 2, 2018 1:32

Ross Brand with your Livestream Universe Update for Tuesday, October 2nd and Wednesday, October 3rd, 2018. Mobile chat host Anh Nguyen is launching a new show called Women Who Mean Business. Her first guest is luxury travel blogger and live streamer Mia Voss. View the debut episode Wednesday at 12pm ET on the Anh Nguyen — Amplified Marketing Facebook page. Jumping back to Tuesday's schedule… At 3pm ET - Best-selling author Dorie Clark talks about standing out as the expert on The Jenny Q Show, hosted by Jennifer Quinn. Dorie's books include Reinventing You, Stand Out and Entrepreneurial You. That's on The JennyQ Show Facebook page. At 4pm ET - It's Training Tuesday with Jessika Phillips and Mike Gingerich. Discover how to Enhance your Word of Mouth Business. That's on the Magnet Marketers Facebook page. Also, Mike Gingerich has a new book available on Amazon. Check out “Making the Miles Count: Living Beyond The Daily Grind. 21 Days to a life of impact. On Wednesday… At 5pm ET - I have the honor of being the guest on #ClassroomWithoutWalls hosted by Ai Addyson-Zhang. We'll discuss using live streaming to grow communities and generate leads. Join us Wednesday at 5pm ET on the Ai Addyson-Zhang Facebook page. For LivestreamUniverse.com, I'm Ross Brand. Have a day! The post https://livestreamuniverse.com/livestreaming-for-business/ (Livestreaming for Business (Update Ep121)) appeared first on https://livestreamuniverse.com/ (Livestream Universe).

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Livestreaming for Business (Update Ep121)

Play Episode Listen Later Oct 2, 2018 1:32

Ross Brand with your Livestream Universe Update for Tuesday, October 2nd and Wednesday, October 3rd, 2018. Mobile chat host Anh Nguyen is launching a new show called Women Who Mean Business. Her first guest is luxury travel blogger and live streamer Mia Voss. View the debut episode Wednesday at 12pm ET on the Anh Nguyen — Amplified Marketing Facebook page. Jumping back to Tuesday’s schedule… At 3pm ET - Best-selling author Dorie Clark talks about standing out as the expert on The Jenny Q Show, hosted by Jennifer Quinn. Dorie’s books include Reinventing You, Stand Out and Entrepreneurial You. That’s on The JennyQ Show Facebook page. At 4pm ET - It’s Training Tuesday with Jessika Phillips and Mike Gingerich. Discover how to Enhance your Word of Mouth Business. That’s on the Magnet Marketers Facebook page. Also, Mike Gingerich has a new book available on Amazon. Check out “Making the Miles Count: Living Beyond The Daily Grind. 21 Days to a life of impact. On Wednesday… At 5pm ET - I have the honor of being the guest on #ClassroomWithoutWalls hosted by Ai Addyson-Zhang. We’ll discuss using live streaming to grow communities and generate leads. Join us Wednesday at 5pm ET on the Ai Addyson-Zhang Facebook page. For LivestreamUniverse.com, I’m Ross Brand. Have a day!

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LinkedIn Video Strategy

Play Episode Listen Later Sep 12, 2018 1:03

Ross Brand with your Livestream Universe Update for Wednesday, September 12th, 2018. Dr Ai Addyson-Zhang kicks off a new season of Classroom Without Walls today at 5pm ET. Returning for her third guest appearance is content marketing expert, author and Express Writers CEO Julia McCoy. View on the Ai Addyson-Zhang Facebook page. Also on today's schedule… At 12pm ET - Owen Video and Nick Nimmin talk about making LinkedIn part of your video strategy. Anthony Ambriz joins the Business of Video Podcast. Catch it on the Owen Video X Facebook page. At 5pm ET — It's BradsLive hosted by Brad Friedman. His guest is YouTuber Gord Isman. View on The Friedman Group Facebook page. At 8pm ET - Wagner dos Stantos hosts Wagner Live. The “Voice of Generation Z” Morissa Schwartz joins Wagner on the Wagner Live Show Facebook page. For LivestreamUniverse.com, I'm Ross Brand. Have a great day! The post https://livestreamuniverse.com/linkedin-video-strategy/ (LinkedIn Video Strategy (Update Ep117)) appeared first on https://livestreamuniverse.com/ (Livestream Universe).

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LinkedIn Video Strategy (Update Ep117)

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Play Episode Listen Later Sep 12, 2018 1:03

Ross Brand with your Livestream Universe Update for Wednesday, September 12th, 2018. Dr Ai Addyson-Zhang kicks off a new season of Classroom Without Walls today at 5pm ET. Returning for her third guest appearance is content marketing expert, author and Express Writers CEO Julia McCoy. View on the Ai Addyson-Zhang Facebook page. Also on today’s schedule… At 12pm ET - Owen Video and Nick Nimmin talk about making LinkedIn part of your video strategy. Anthony Ambriz joins the Business of Video Podcast. Catch it on the Owen Video X Facebook page. At 5pm ET — It’s BradsLive hosted by Brad Friedman. His guest is YouTuber Gord Isman. View on The Friedman Group Facebook page. At 8pm ET - Wagner dos Stantos hosts Wagner Live. The “Voice of Generation Z” Morissa Schwartz joins Wagner on the Wagner Live Show Facebook page. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

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LF 002: Ai Addyson-Zhang – Classroom without walls – Using technology to reimagine education.

Learning on Fire

Play Episode Listen Later Sep 9, 2018 38:04

Ai Addyson-Zhang joins me on the Learning on Fire podcast and explores the most important learning and educational moments that shaped her life. Our guest – Ai Addyson-Zhang (https://www.educationonfire.com/wp-content/uploads/2018/09/Dr.jpg) Ai Addyson-Zhang, Ph.D is a Social Media Pedagogy consultant. She created Classroom without walls – Using technology to reimagine education and has recently been featured in Forbes. I am here to help you transform your classroom teaching. Social Media Pedagogy has elevated and transformed my classroom teaching as well as my career as a College professor. I want to help you experience the same transformation that social media pedagogy has brought to my classroom teaching and my professional career. BENEFITS OF SOCIAL MEDIA PEDAGOGY Your students are more excited about learning and are more proactive at self-directed learning Your students are getting hired and internships because of the strong personal and professional brands that you have helped them build through effective and strategic use of social media You are building a learning community that transcends geographic barriers and interlinks education and practice, as well as the broader community Your personal brand as a professor is gaining visibility and recognition. You become more known in your field as an authority in your subject matter. Your strong personal brand is attracting opportunities for you to speak at conferences and events, to contribute featured and paid, articles to blogs and major publications, to collaborate on research projects, to be interviewed on podcasts and live shows, and much more. Your teaching evaluations are improving. You are gaining more recognition from your school because of the visibility you have created for yourself, your class, your department, your university, and your broader academic and professional community. And much more … Questions asked on the Learning on Fire Podcast Interview Who are you? What does your life look like now and how is it different from when you were growing up? What was valuable about your school experience? Which teachers do you remember and why? Who did you admire when you were young? What was it about that person that had such an impact? What was the best piece of advice you have ever been given and who gave it to you? What advice would you give your younger self? What does your future look like? What podcast, book, video, film, song or other resource has had the biggest impact on your life and why? Resources Mentioned Originals – How non-conformists Change the World by Adam Grant (https://www.amazon.co.uk/Originals-How-Non-conformists-Change-World-ebook/dp/B01626YWJ0/ref=sr_1_1?ie=UTF8&qid=1536395869&sr=8-1&keywords=%27originals%27+by+adam+grant) Mind your business podcast – James Wedmore (http://www.mindyourbusinesspodcast.com) Contact Information Featured in Forbes: https://goo.gl/yoK2Uo (https://goo.gl/yoK2Uo) Twitter: @AiAddysonZhang Instagram: @AiAddysonZhang Medium (Top Writer in Social Media): aiaddysonzhang (https://medium.com/@aiaddysonzhang) Facebook weekly show (Classroom Without Walls): https://www.facebook.com/AiAddysonZhang/ (https://www.facebook.com/AiAddysonZhang/) Website: aiaddysonzhang.com (https://www.aiaddysonzhang.com/) /

IGTV: Is Vertical the Future of Video?

Play Episode Listen Later Jun 25, 2018 2:23

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, June 25th, 2018. When the new Brand on Broadcasting podcast launches, the first guest will be TED Talk speaker and Human-to-Human digital marketing thought leader Bryan Kramer. Hours after IGTV went live, Bryan joined me to record the episode at Social Media Week Lima, Ohio. Bryan says he's sees huge potential in Instagram's new platform for long-form vertical video. Bryan also shares his thoughts on live streaming in Facebook groups vs on public pages. You can hear the entire interview in the upcoming episode of Brand on Broadcasting. On today's viewing schedule: At 3pm ET, Owen Video hosts BeLive Weekly. He and Molly Mahoney will talk about how they recovered from live streaming disasters and how you can too. That's on the BeLive TV Facebook page. At 4pm ET, it's Episode 4 of Chris Strub's Nonprofit Spotlight. His guest is Melody Murphy, the director of digital engagement at Metro United Way in Louisville. Chris is going live while traveling on the #roadtosocial trip. Watch it on Instagram Live @ChrisStrub. At 5:15pm ET, Ai Addyson-Zhang is a guest on Thinkific's live streaming show. Catch that on Instagram Live @thinkific. At 9pm ET, it's “Ask Mike Murphy.” Mike takes your tech and podcasting questions at the Mike Murphy LLC Facebook page. Show & event links at our website. For LivestreamUniverse.com, I'm Ross Brand. Have a great day! The post https://livestreamuniverse.com/igtv-is-vertical-the-future-of-video/ (IGTV: Is Vertical the Future of Video? (Update Ep93)) appeared first on https://livestreamuniverse.com/ (Livestream Universe).

IGTV: Is Vertical the Future of Video? (Update Ep93)

Play Episode Listen Later Jun 25, 2018 2:23

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, June 25th, 2018. When the new Brand on Broadcasting podcast launches, the first guest will be TED Talk speaker and Human-to-Human digital marketing thought leader Bryan Kramer. Hours after IGTV went live, Bryan joined me to record the episode at Social Media Week Lima, Ohio. Bryan says he’s sees huge potential in Instagram’s new platform for long-form vertical video. Bryan also shares his thoughts on live streaming in Facebook groups vs on public pages. You can hear the entire interview in the upcoming episode of Brand on Broadcasting. On today’s viewing schedule: At 3pm ET, Owen Video hosts BeLive Weekly. He and Molly Mahoney will talk about how they recovered from live streaming disasters and how you can too. That’s on the BeLive TV Facebook page. At 4pm ET, it’s Episode 4 of Chris Strub’s Nonprofit Spotlight. His guest is Melody Murphy, the director of digital engagement at Metro United Way in Louisville. Chris is going live while traveling on the #roadtosocial trip. Watch it on Instagram Live @ChrisStrub. At 5:15pm ET, Ai Addyson-Zhang is a guest on Thinkific’s live streaming show. Catch that on Instagram Live @thinkific. At 9pm ET, it’s “Ask Mike Murphy.” Mike takes your tech and podcasting questions at the Mike Murphy LLC Facebook page. Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day! Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/ Enable on Alexa: http://LivestreamUniverse.com/Alexa Follow on Spreaker: http://LivestreamUniverse.com/Spreaker Listen on Spotify: http://LivestreamUniverse.com/Spotify

Facebook Rolls Out Lip Sync Live; Messenger Bots for Livestreaming

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Play Episode Listen Later Jun 6, 2018 2:07

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 6th, 2018. Facebook is now letting live streamers add recorded music to their personal videos. ‘Lip Sync Live' is Facebook's answer to music.ly and a move to become more relevant with younger viewers. Facebook has signed deals with leading music companies and began testing this new feature yesterday in certain markets. Users can select Lip Sync Live at the start of their live videos, while viewers will the see the artist and song highlighted with a button to follow the artist on Facebook. Reports indicate the ability to add music to Facebook Stories will come later this year. RJ Redden has become one of the leading experts on using Messenger Bots to grow your live streaming audience. Last night on Best of BeLive, RJ talked about what kind of Bot Messages to avoid sending. Catch the entire interview with RJ plus our tips on promoting your live shows on the BeLive TV Facebook page. On the viewing schedule: At 12pm ET, it's Camera Confidence Live with Molly Mahoney. She'll be talking with Todd Herman about the top 5 mistakes entrepreneurs make when reaching for their goals. That's on the BeLive TV Facebook page. At 2pm ET, it's LegalHour.Live with Mitch Jackson and Joey Vitale. They'll be discussing your rights as a business owner and as a customer. That's on the LegalHour.Live Facebook page. At 5pm ET, Ai Addyson-Zhang and Cheval John talk about the relevance and importance of Twitter after 12 years. That's on the Dr. Ai Addyson-Zhang Digital Learning Consultant Facebook page. Show & event links at our website. For LivestreamUniverse.com, I'm Ross Brand. Have a great day! The post https://livestreamuniverse.com/facebook-rolls-out-lip-sync-live-messenger-bots-for-livestreaming/ (Facebook Rolls Out Lip Sync Live; Messenger Bots for Livestreaming (Update Ep81)) appeared first on https://livestreamuniverse.com/ (Livestream Universe).

Facebook Rolls Out Lip Sync Live; Messenger Bots for Livestreaming (Update Ep81)

Play Episode Listen Later Jun 6, 2018 2:07

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 6th, 2018. Facebook is now letting live streamers add recorded music to their personal videos. ‘Lip Sync Live’ is Facebook’s answer to music.ly and a move to become more relevant with younger viewers. Facebook has signed deals with leading music companies and began testing this new feature yesterday in certain markets. Users can select Lip Sync Live at the start of their live videos, while viewers will the see the artist and song highlighted with a button to follow the artist on Facebook. Reports indicate the ability to add music to Facebook Stories will come later this year. RJ Redden has become one of the leading experts on using Messenger Bots to grow your live streaming audience. Last night on Best of BeLive, RJ talked about what kind of Bot Messages to avoid sending. Catch the entire interview with RJ plus our tips on promoting your live shows on the BeLive TV Facebook page. On the viewing schedule: At 12pm ET, it’s Camera Confidence Live with Molly Mahoney. She’ll be talking with Todd Herman about the top 5 mistakes entrepreneurs make when reaching for their goals. That’s on the BeLive TV Facebook page. At 2pm ET, it’s LegalHour.Live with Mitch Jackson and Joey Vitale. They’ll be discussing your rights as a business owner and as a customer. That’s on the LegalHour.Live Facebook page. At 5pm ET, Ai Addyson-Zhang and Cheval John talk about the relevance and importance of Twitter after 12 years. That’s on the Dr. Ai Addyson-Zhang Digital Learning Consultant Facebook page. Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day! Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/ Enable on Alexa: http://LivestreamUniverse.com/Alexa Follow on Spreaker: http://LivestreamUniverse.com/Spreaker Listen on Spotify: http://LivestreamUniverse.com/Spotify

Update Old Content for New Sales

Play Episode Listen Later Apr 26, 2018 1:42

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, April 26th, 2018. As livestreamers, we often think the content process is over once the blog post is written and any repurposing is complete. Yet a few simple updates can often breathe new life into past material. On yesterday's Classroom Without Walls, Express Writers' CEO Julia McCoy discussed the value of content maintenance. How do you know when old posts need updating? You can watch Julia's entire interview with Ai Addyson-Zhang on Ai's Facebook page. On today's viewing schedule: At 3pm ET, it's Live Positive with Jeff Adams on the BeLive TV Facebook page. His guest is Kerry Decker of Sideways Relationships, helping people improve their marriages. At 9pm ET, Jim Collison hosts Home Gadget Geeks. View at theaverageguy.tv/live. Show & event links at our website. For http://LivestreamUniverse.com, I'm Ross Brand. Have a great day! The post https://livestreamuniverse.com/update-old-content-for-new-sales/ (Update Old Content for New Sales (Update Ep55)) appeared first on https://livestreamuniverse.com/ (Livestream Universe).

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Update Old Content for New Sales (Update Ep55)

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Play Episode Listen Later Apr 26, 2018 1:42

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, April 26th, 2018. As livestreamers, we often think the content process is over once the blog post is written and any repurposing is complete. Yet a few simple updates can often breathe new life into past material. On yesterday’s Classroom Without Walls, Express Writers’ CEO Julia McCoy discussed the value of content maintenance. How do you know when old posts need updating? You can watch Julia’s entire interview with Ai Addyson-Zhang on Ai’s Facebook page. On today’s viewing schedule: At 3pm ET, it’s Live Positive with Jeff Adams on the BeLive TV Facebook page. His guest is Kerry Decker of Sideways Relationships, helping people improve their marriages. At 9pm ET, Jim Collison hosts Home Gadget Geeks. View at theaverageguy.tv/live. Show & event links at our website. For http://LivestreamUniverse.com, I’m Ross Brand. Have a great day! Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/ Enable on Alexa: http://LivestreamUniverse.com/Alexa Follow on Spreaker: http://LivestreamUniverse.com/Spreaker Listen on Spotify: http://LivestreamUniverse.com/Spotify

Facebook Changes Posting Access for Third-Party Apps

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Play Episode Listen Later Apr 25, 2018 1:05

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, April 25th, 2018. Facebook is cutting off the ability of third-party apps to automatically post to your Facebook profile. That means many 3rd party apps won't be able to launch a Facebook Live on your behalf. According to Business Insider, “Facebook now will only approve this functionality for a select few partners.” On the viewing schedule: At 3pm ET today, it's Camera Confidence Live with Molly Mahoney on the BeLive TV Facebook page. Molly shares a strategy that will help you bring in an extra $5,000 in sales in 2 weeks time. At 5pm ET, Express Writers CEO Julia McCoy joins Ai Addyson-Zhang to talk about Creating Content that Drives Profit and Conversion. Watch the Classroom with Walls on the Ai Addyson-Zhang Facebook page. Show & event links at our website. For http://LivestreamUniverse.com, I'm Ross Brand. Have a great day! The post https://livestreamuniverse.com/facebook-changes-posting-access-for-third-party-apps/ (Facebook Changes Posting Access for Third-Party Apps (Update Ep54)) appeared first on https://livestreamuniverse.com/ (Livestream Universe).

Facebook Changes Posting Access for Third-Party Apps (Update Ep54)