Podcasts about MMP

Noom's onboarding funnel runs 120 to 140 screens. Some 3-screen funnels convert above 10%. "The length does not matter. Bigger is not always better," as Jacob Rushfinn put it. Part 2 of the FunnelFox panel gets tactical on how web-to-app funnels actually get built.Part 2 of the FunnelFox webinar panel, with Rocketship HQ as partner. Shamanth Rao moderates Jacob Rushfinn (CEO, Botsi), Andrey Shakhtin (CEO, FunnelFox), Patrick Stuart-Constant (CEO, Sociaaal), Mike Gadd (VP Customer Success, Singular), and Elise Zareie (Head of Paid Social, Lingokids). If Part 1 was about the shift, Part 2 is about the mechanics.Elise Zareie on why longer funnels convert better in weight-loss and health but fail on kids apps, where a parent just wants to hand the phone over. Andrey Shakhtin on Noom's 120 to 140 screen funnel as the industry ceiling. Mike Gadd on why your MMP, your ad network, and Google Analytics will never agree, and why that is fine once you pick a source of truth. Jacob Rushfinn on cohort-quality guardrails: ROAS alone gets gamed, so you need activation rate, D1, D7, and trial-cancel rates on the same chart. Patrick Stuart-Constant on a Liquid Death-inspired ad that mocked confused users and ran profitably for months.Video Chapters:00:00 Recap of Part 100:45 Jacob: start with 10 to 15 screens, not 10002:00 Elise on why funnel length is vertical-specific04:00 Andrey on Noom's 120 to 140 screen funnel07:00 Platform hell: MMP, ad networks, and Google Analytics09:30 Mike on picking a source of truth, using SKAN as a check11:00 Andrey on optimizing for ROAS over conversion rate11:45 Down-funnel accountability for UA teams12:30 Jacob on cohort-quality guardrails (activation, D1, D7)14:20 Mike on tying campaign data to attribution and events15:30 Elise on creative-quality health checks17:00 Quick-fire: paywall and pricing wins18:30 Quick-fire: standout creative wins20:00 Closing advice from all 5 panelistsTopics covered:- Funnel length: when longer converts better, when it kills conversion- Platform hell: MMP as source of truth, SKAN as check- ROAS over conversion rate as the campaign KPI- Down-funnel accountability and cohort quality guardrails- Creative wins from social listening and negative comments- Paywall wins: intro offers, multi-page paywalls, paid trialsLearn more:- Original webinar recording: https://www.youtube.com/watch?v=OYPDZlwLhNA- FunnelFox (webinar host): https://funnelfox.com- Rocketship HQ (partner): https://rocketshiphq.com- Jacob Rushfinn (Botsi): https://www.linkedin.com/in/jacob-rushfinn/- Andrey Shakhtin (FunnelFox): https://www.linkedin.com/in/andrey-shakhtin/- Patrick Stuart-Constant (Sociaaal): https://www.linkedin.com/in/patrick-stuart-constant/- Mike Gadd (Singular): https://www.linkedin.com/in/mike-gadd-27a16427/- Elise Zareie (Lingokids): https://www.linkedin.com/in/elise-zareie/- Shamanth Rao (Rocketship HQ): https://www.linkedin.com/in/shamanthrao/

Hey, Heal Squad! We're back with Part 2 of our must-listen conversation with Dr. Amy Myers…and this one is where we get into everything you actually DO about mold toxicity Dr. Amy walks Maria through the tests you actually need for mold toxicity, the detox protocol she uses in her own life to pull mycotoxins out of the body, and exactly how to clean up your environment (think dehumidifiers to HEPA filters to the food swaps that matter) …without having to build a mold-resistant house from scratch like she did. We also talk about simple things like how sweating daily, moving your bowels, and drinking filtered water aren't extras… they're detoxing. This is a great episode and playbook on what you can control with some amazing tools. So save this one and come back to it every time you move, renovate, travel, or feel a little "off" and can't figure out why. HEALERS & HEAL LINERS The tests to actually ask for (and the ones missing the real problem): Dr. Amy's full testing playbook includes starting with the HLA-DR gene test (available through LabCorp), the urine mycotoxin panel that shows what your body is excreting, the ERMI dust test that catches what standard mold air tests miss, and the specific immune markers (VEGF, C4A, MMP) that Dr. Ritchie Shoemaker uses to flag mold toxicity. She also names the mold inspector she trusts with her life! The 3 things Dr. Amy takes to get mold out of her body: Dr. Amy shares the exact 3-supplement stack she uses to detox mycotoxins: (1) acetylated glutathione, the number-one detoxifier in the human body, (2) a liver support supplement to help your liver process what's coming out, and (3) activated charcoal to bind the toxins and pull them out through your bowel movements. Then she connects it to the bigger picture : why infrared saunas, sweating daily, staying hydrated, and moving your bowels 1 to 3 times a day are the mechanisms doing the actual heavy lifting. How to clean up your environment (and what to eat) without moving out: Dr. Amy closes with her "control what you can" list of habits she runs every day to lower her exposure. Start with a HEPA filter in your bedroom (where you spend 8 to 10 hours a day). Add a dehumidifier to keep humidity under 35%,  and empty it out regularly so it doesn't become the problem. Filter your drinking water AND your shower water. Eat organic at home so your body can handle whatever the outside world throws at you. Watch out for fast furniture and imported wool rugs. And the biggest one nobody wants to hear: SWEAT DAILY! Join us at our Canyon Ranch 2026 Retreat: https://www.canyonranch.com/lenox/retreats/heal-retreat-maria-menounos HEAL SQUAD SOCIALS IG: https://www.instagram.com/healsquad/ TikTok: https://www.tiktok.com/@healsquadxmaria HEAL SQUAD RESOURCES: Heal Squad Website:https://www.healsquad.com/ Heal Squad x Patreon: https://www.patreon.com/HealSquad/membership Maria Menounos Website: https://www.mariamenounos.com My Curated Macy's Page: https://stylecrew.macys.com/@mariamenounos EMR-Tek Red Light: https://emr-tek.com/discount/Maria30 for 30% off Airbnb: https://www.airbnb.com/host GUEST RESOURCES: Follow Dr. Amy Myers on Instagram: https://www.instagram.com/dramymyers/ More info on Dr. Amy Myers: https://dramymyers.com/ Shop AM MD: https://www.amymyersmd.com/ Listen to Take Back Your Health Podcast: ⁠https://dramymyers.com/podcast/⁠ Water Leak Alarm: https://a.co/d/01AUPgtc A Healthy House Book: https://a.co/d/0fEsO3us Dr. Ritchie Shoemaker's immune markers (VEGF, C4A, MMP-9): https://survivingtoxicmold.com/  Order The Tests For Mold & Set Up 1:1 health coaching: https://www.drmyersinnercircle.com/ Eric Althouse: https://www.blackmoldscreen.com/DrAmyMyers Supplements Mentioned: Acetylated Glutathione: https://www.amymyersmd.com/products/glutathione Liver Support: https://www.amymyersmd.com/products/liver-support Charcoal Binder Complete: https://www.amymyersmd.com/products/charcoal-binder-complete Toxic Mold Detox Bundle: https://www.amymyersmd.com/products/toxic-mold-detox-bundle Dr. Amy's Mold Guide: https://www.amymyersmd.com/pages/toxic-mold-detox-support ABOUT MARIA MENOUNOS: Emmy Award-winning journalist, TV personality, actress, 2x NYT best-selling author, former pro-wrestler and brain tumor survivor, Maria Menounos' passion is to see others heal and to get better in all areas of life. ABOUT HEAL SQUAD x MARIA MENOUNOS: A daily digital talk-show that brings you the world's leading healers, experts, and celebrities to share groundbreaking secrets and tips to getting better in all areas of life. DISCLAIMER: This Podcast and all related content (published or distributed by or on behalf of Maria Menounos or http://Mariamenounos.com and http://healsquad.com) is for informational purposes only and may include information that is general in nature and that is not specific to you. Any information or opinions provided by guest experts or hosts featured within website or on Company's Podcast are their own; not those of Maria Menounos or the Company. Accordingly, Maria Menounos and the Company cannot be responsible for any results or consequences or actions you may take based on such information or opinions. This podcast is presented for exploratory purposes only. Published content is not intended to be used for preventing, diagnosing, or treating a specific illness. If you have, or suspect you may have, a health-care emergency, please contact a qualified health care professional for treatment.

HEALTH NEWS   Review finds blueberry and grape polyphenols may improve vascular health Plant compound shows promise for treating rheumatoid arthritis at its source, study finds Screen Time at Ages 1 and 6 Linked to Lasting Learning and Memory Effects Some caffeinated drinks are linked to poorer memory Study: Morning Exercise Linked to Lower Daily Calorie Intake Compared to Evening Workouts   Review finds blueberry and grape polyphenols may improve vascular health Universidad Católica de Murcia (Spain), July 27 2026 (News-Medical) A recent review published in the journal Nutrients examined the evidence on the effects of blueberries, grapes, and their bioactive compounds on cardiovascular risk markers. In the present study, a comprehensive systematic literature search was conducted to identify randomized controlled trials (RCTs), systematic reviews, and meta-analyses published from January 2015 through April 2026.  Two systematic reviews and meta-analyses reported that grape polyphenols at doses exceeding 500 mg/day for at least 12 weeks significantly reduced C-reactive protein levels, while the other reported improvements in vascular function or BP in 84% of the human studies it assessed, including a significant reduction in systolic BP. One found a modest reduction in BP and improvement in endothelial function with flavan-3-ol foods, such as tea, apples, cocoa, and grape-derived products. Moderate- and high-quality RCTs reported improvements in lipid peroxidation, lipid profiles, flow-mediated dilation, diastolic BP, and paraoxonase activity. Resveratrol and blueberry RCTs mainly reported endothelial and vascular benefits, such as improved nitric oxide production and flow-mediated dilation and reduced BP and inflammatory markers. One high-quality RCT involving older men with metabolic syndrome showed significant improvements in arterial stiffness and endothelial function after six months of daily blueberry consumption.     Plant compound shows promise for treating rheumatoid arthritis at its source, study finds Guangzhou University of Chinese Medicine, July 27 2026 (Natural News) A plant-derived compound called obakulactone (OL) reduced swelling, inflammation and joint damage in rats with rheumatoid arthritis, according to a study published in Engineering.   The compound, a tetracyclic triterpenoid from the bark of Phellodendri cortex, also rebalanced immune activity and corrected disrupted fatty acid metabolismd. P. cortex has been used in traditional medicine and contains OL along with other constituents, Researchers tested OL in rats with rheumatoid arthritis, administering low, medium and high doses for 21 days. Treatment significantly reduced joint swelling and helped restore the normal structure of cartilage and the synovium, the tissue lining the joints, according to the report.   Blood tests showed dose-dependent decreases in inflammatory molecules including IL-1, IL-6, IL-17 and TNF, as well as rheumatoid arthritis markers RF, CCP-Ab, CRP and MMP-3, officials said. The compound also reduced abnormally high levels of CD3+ T cells and CD68+ macrophages within the joints and shifted macrophages from a proinflammatory M1 state toward an anti-inflammatory M2 state.   Screen Time at Ages 1 and 6 Linked to Lasting Learning and Memory Effects National University of Singapore & Zhejiang University (China), July 28, 2026 (SciTech Daily) A study that tracked children from age 1 through age 8 found that greater screen viewing time, especially during infancy and near the start of school, was associated with lower academic performance at age 9 and weaker working memory at age 10.5. The results indicate that when children use screens may matter as much as how long they spend using them. The World Health Organization (WHO) and the American Academy of Pediatrics advise avoiding screens before 18 to 24 months and limiting viewing to less than one hour per day between ages 2 and 5. Many children exceed those recommendations, yet previous research on screens and cognitive development has produced inconsistent results. The analysis included 502 children followed from infancy into middle childhood. Higher screen viewing during particular stages was associated with poorer academic results and weaker working memory later on. The clearest and most consistent relationships appeared during infancy and near school entry, suggesting that these may be especially sensitive periods for cognitive development. Children with greater total screen exposure across childhood also generally performed less well in school. Together, the findings suggest that both the timing and overall amount of viewing may have implications for learning and memory.   Some caffeinated drinks are linked to poorer memory Applied Science Private University (Jordan), July 28 2026 (News-Medical) A recent study in the Journal of Education and Health Promotion examined the association between caffeine-containing products and memory performance, anxiety, and stress among university students in Jordan. 204 students were ultimately included in the study.  Mild psychological distress was the most common category, with 38.2% reporting such symptoms. About four in ten reported mild depression, and over a quarter experienced moderate anxiety. Only a small minority showed severe or extremely severe stress. Caramel or nut-filled chocolate was the most frequently consumed item, reported by 54.9% of students, followed by Arabic coffee (40.2%) and red tea (35.8%). Milk chocolate was also popular, typically consumed once or twice a day. Dark chocolate was less common, while American coffee and green tea were less popular, and decaffeinated coffee was rarely chosen. Overall DASS scores, representing depression, anxiety, and stress symptoms, showed positive correlations with the consumption of dark chocolate, American/instant coffee, decaffeinated coffee, and red tea, indicating these items were linked to higher psychological distress scores. Memory ability was negatively associated with higher intake of American coffee, Arabic coffee, and soft drinks.  The authors note that chocolate and green tea also contain bioactive compounds such as cocoa flavanols and L-theanine, which may have contributed to these associations alongside caffeine.   Study: Morning Exercise Linked to Lower Daily Calorie Intake Compared to Evening Workouts Copenhagen University Hospital (Denmark), July 27 2026 (Natural News)   A new study has found that morning exercise was associated with lower calorie consumption throughout the day compared to evening workouts, according to the research. Participants who exercised in the morning consumed about 400 fewer calories at the post-workout meal and roughly 547 fewer calories over the full 24-hour period, the study reported.   The study, which involved 35 healthy young adults. Each participant completed 30 minutes of treadmill running multiple times under varying conditions: morning fasted, evening fasted for 12 hours or 6 hours, and morning or evening fed, the study stated. The repeated-measures design enabled researchers to compare the same person's responses across different scenarios, officials said. After evening sessions, participants reported higher hunger, a stronger desire to eat, and lower fullness compared to morning sessions, the study found. Those who worked out in the evening consumed about 400 more calories at the post-workout meal and roughly 547 more calories over the full day, according to the research.   The appetite advantage was attributed to circadian rhythms, researchers said. The hunger hormone ghrelin naturally rises in the evening, while satiety hormones are more active in the morning,.

Hey, Heal Squad! It feels like mold is everywhere these days...but how much of what we're hearing is actually true? That's exactly why we were so excited to welcome our friend of the pod, Dr. Amy Myers, back to Heal Squad. Dr. Amy is an internationally acclaimed functional medicine physician, 2x New York Times bestselling author (The Autoimmune Solution and The Thyroid Connection), founder of Austin UltraHealth, and host of the Take Back Your Health podcast. But here's what makes this conversation hit differently...mold toxicity is deeply personal for Dr. Amy. She's lost everything to mold three-and-a-half times. She's been diagnosed with PTSD. She flew in a trauma specialist to help her heal. And she is telling us everything she wishes she had known sooner.Today, Maria and Dr. Amy break down the biggest do's and don'ts of mold toxicity.This is the one you're going to want to send to everyone you know. We get into why toxic mold is so different from everyday household mold, why water-damaged buildings are the real hidden culprit, the gene 1 in 4 people carry that means their body literally can't clear mold (and why women are hit so much harder than the men living in the same house), why women are so often dismissed when mold is the underlying issue, and the surprising places mold loves to hide...even when you can't see it. The best part? Dr. Amy doesn't just tell us what to watch out for…she shares the simple habits she uses in her own home to help prevent mold before it becomes a problem, along with practical ways to lower your risk without living in fear. Trust us...this conversation will have you looking at your home a little differently, and it might just explain symptoms you've never been able to connect. HEALERS & HEAL LINERS The biggest mold do's and don'ts every homeowner should know: From why she avoids front-loading washing machines and installs leak detectors under every sink, to the mistake people make when buying brand-new homes and the difference between everyday mold and water-damaged buildings, Dr. Amy shares the practical habits she follows to protect her home…without living in fear. Women aren't crazy...they're being dismissed: Mold symptoms often look like anxiety, burnout, thyroid issues, brain fog, or perimenopause(1 in 4 people carry a gene (HLA-DR) that means their body literally cannot clear the toxins. Women are hit hardest.).. Instead of asking, "What's wrong with my body?" Dr. Amy says more women should be asking, "Could my home be making me sick?" It's a simple question that could uncover the hidden root of symptoms often blamed on hormones, stress, or aging. Dr. Amy built a mold-resistant dream home from the ground up and STILL got hit: If it can happen to her, it can happen to any of us, and that's exactly why you need to hear what she wishes she had known sooner. Join us at our Canyon Ranch 2026 Retreat: https://www.canyonranch.com/lenox/retreats/heal-retreat-maria-menounos HEAL SQUAD SOCIALS IG: https://www.instagram.com/healsquad/ TikTok: https://www.tiktok.com/@healsquadxmaria HEAL SQUAD RESOURCES: Heal Squad Website:https://www.healsquad.com/ Heal Squad x Patreon: https://www.patreon.com/HealSquad/membership Maria Menounos Website: https://www.mariamenounos.com My Curated Macy's Page: https://stylecrew.macys.com/@mariamenounos EMR-Tek Red Light: https://emr-tek.com/discount/Maria30 for 30% off Airbnb: https://www.airbnb.com/host GUEST RESOURCES: Follow Dr. Amy Myers on Instagram: https://www.instagram.com/dramymyers/ More info on Dr. Amy Myers: https://dramymyers.com/ Shop AM MD: https://www.amymyersmd.com/ Listen to Take Back Your Health Podcast: https://dramymyers.com/podcast/ Water Leak Alarm: https://a.co/d/01AUPgtc A Healthy House Book: https://a.co/d/0fEsO3us Dr. Ritchie Shoemaker's immune markers (VEGF, C4A, MMP-9): https://survivingtoxicmold.com/  Order The Tests For Mold & Set Up 1:1 health coaching: https://www.drmyersinnercircle.com/  Eric Althouse: https://www.blackmoldscreen.com/DrAmyMyers Supplements Mentioned: Acetylated Glutathione: https://www.amymyersmd.com/products/glutathione Liver Support: https://www.amymyersmd.com/products/liver-support Charcoal Binder Complete: https://www.amymyersmd.com/products/charcoal-binder-complete Toxic Mold Detox Bundle: https://www.amymyersmd.com/products/toxic-mold-detox-bundle Dr. Amy's Mold Guide: https://www.amymyersmd.com/pages/toxic-mold-detox-support ABOUT MARIA MENOUNOS: Emmy Award-winning journalist, TV personality, actress, 2x NYT best-selling author, former pro-wrestler and brain tumor survivor, Maria Menounos' passion is to see others heal and to get better in all areas of life. ABOUT HEAL SQUAD x MARIA MENOUNOS: A daily digital talk-show that brings you the world's leading healers, experts, and celebrities to share groundbreaking secrets and tips to getting better in all areas of life. DISCLAIMER: This Podcast and all related content (published or distributed by or on behalf of Maria Menounos or http://Mariamenounos.com and http://healsquad.com) is for informational purposes only and may include information that is general in nature and that is not specific to you. Any information or opinions provided by guest experts or hosts featured within website or on Company's Podcast are their own; not those of Maria Menounos or the Company. Accordingly, Maria Menounos and the Company cannot be responsible for any results or consequences or actions you may take based on such information or opinions. This podcast is presented for exploratory purposes only. Published content is not intended to be used for preventing, diagnosing, or treating a specific illness. If you have, or suspect you may have, a health-care emergency, please contact a qualified health care professional for treatment.

On this week's episode of the podcast, I am joined by Michael Kaminsky, co-founder and co-CEO of Recast. We explore the rise of open-source Marketing Mix Modeling (MMM) tools and the challenges of measuring modern ad spend. Among other things, we discuss:Whether open-source MMM libraries like Robyn and Meridian are truly unbiased tools or subtle instruments for big tech self-gradingHow marketers can effectively evaluate the accuracy of MMM outputs through techniques like parameter recovery and predictive forecastingWhy smaller, performance-driven brands might actually find more value in last-touch attribution than in complex econometric modelingIf the inherent uncertainty in MMM estimates makes them fundamentally incompatible with the fast-paced feedback loops of digital advertisingWhat role generative AI and large language models play in democratizing access to sophisticated marketing data science analysisWhen a brand should transition from simple attribution methods to a multi-layered approach involving incrementality and econometric modelingHow the shift toward CTV and non-trackable channels is forcing a resurgence in probabilistic measurement frameworks like MMMThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.The Mobile Dev Memo podcast is available on:SpotifyYouTubeApple Podcasts

Sedrick Cobb confessed to almost everything he did to 22-year old Julia Ashe - but the legal battle was far from over.  In Part 2, Margot takes you inside the courtroom as prosecutors seek the death penalty, the defense challenges the investigation and confession, and Connecticut's highest courts ultimately decide Cobb's fate. Listener discretion is advised. ⸻

BUFFALO, NY — July 27, 2026 — A new #research paper was #published in Volume 18 of Aging on July 13, 2026, titled “Slowing intervertebral disc aging in mice through long-term systemic treatment with the senolytic BCL-2/BCL-xL proteolysis targeting chimera (PROTAC) 753b.” The study was led by first author Peter G. Alexander from the Ferguson Laboratory for Spine Research, Department of Orthopaedic Surgery, University of Pittsburgh School of Medicine, and corresponding author Nam Viet Vo from the same institution. Intervertebral disc degeneration is a leading cause of chronic low back pain and disability. As discs age, they lose important structural components, become less able to absorb mechanical stress, and accumulate senescent cells—dysfunctional cells that stop dividing but continue releasing inflammatory molecules that contribute to tissue degeneration. Senolytic therapies, which selectively eliminate these cells, have emerged as a promising strategy to slow age-related diseases. In this study, researchers evaluated PROTAC 753b, a next-generation senolytic designed to target the anti-apoptotic proteins BCL-2 and BCL-xL while reducing the platelet toxicity associated with earlier drugs in this class. The researchers treated 16-month-old male and female mice with PROTAC 753b for six months and evaluated their intervertebral discs at 22 months of age using histology, molecular analyses, and measurements of inflammatory markers. The treatment significantly improved several measures of intervertebral disc health in aged male mice, preserving the extracellular matrix protein aggrecan and reducing matrix metalloproteinase (MMP)-mediated aggrecan breakdown, a hallmark of disc degeneration. In contrast, female mice showed little overall improvement, revealing a sex-specific response to treatment. Full press release - https://www.aging-us.com/news-room/senolytic-protac-slows-age-related-intervertebral-disc-degeneration-in-male-mice DOI - https://doi.org/10.18632/aging.206394 Corresponding author - Nam Viet Vo - nvv1@pitt.edu Abstract video - https://www.youtube.com/watch?v=t0z4MULDr1A Sign up for free Altmetric alerts about this article - https://aging.altmetric.com/details/email_updates?id=10.18632%2Faging.206394 Subscribe for free publication alerts from Aging - https://www.aging-us.com/subscribe-to-toc-alerts Keywords - aging, intervertebral disc aging, cellular senescence, senolytic, anti-apoptosis, PROTAC-753b To learn more about the journal, please visit https://www.Aging-US.com​​ and connect with us on social media at: Bluesky - https://bsky.app/profile/aging-us.bsky.social ResearchGate - https://www.researchgate.net/journal/Aging-1945-4589 X - https://twitter.com/AgingJrnl Facebook - https://www.facebook.com/AgingUS/ Instagram - https://www.instagram.com/agingjrnl/ LinkedIn - https://www.linkedin.com/company/aging/ Reddit - https://www.reddit.com/user/AgingUS/ Pinterest - https://www.pinterest.com/AgingUS/ YouTube - https://www.youtube.com/@Aging-US Spotify - https://open.spotify.com/show/1X4HQQgegjReaf6Mozn6Mc MEDIA@IMPACTJOURNALS.COM

On this week's episode of the podcast, I am joined by Ananya Sen and Saharsh Agarwal to discuss their research on the impact of Google's AI Overviews on web publisher traffic. We explore the results of their field experiment, currently in pre-print, which utilized a custom browser extension to measure how generative search results influence outbound clicks and user satisfaction. The results of the field experiment suggest a significant reduction in traffic for certain queries, challenging the narrative that these interfaces only filter out low-quality interactions. We dive into the implications for the broader web ecosystem, including the risks posed to smaller publishers and the role of data licensing deals. Among other things, we discuss:How generative search interfaces might fundamentally alter the symbiotic relationship between search engines and the publishers who provide their dataWhether the removal of low-quality clicks truly compensates publishers for the overall decline in traffic driven by AI-generated summariesWhat happens to smaller publishers when major outlets secure exclusive data licensing deals that prioritize their content in search resultsWhy AI Mode represents a potential endpoint for search that could essentially eliminate outbound traffic for a majority of queriesWhether the long-tail of the internet can survive a transition where search engines become information destinations rather than mere conduitsThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.The Mobile Dev Memo podcast is available on:SpotifyYouTubeApple Podcasts

Just days before Christmas 1989, 22-year-old Julia Ashe disappeared after a holiday shopping trip in Waterbury, Connecticut. What began as a missing person investigation quickly evolved into a hunt for a violent predator who had been targeting women across the Naugatuck Valley using a calculated and chilling scheme. In Part 1, Margot examine Julia's disappearance, the meticulous investigation that followed, and the evidence that led detectives to 27-year old Sedrick Cobb. This episode traces the events that unraveled one of Connecticut's most disturbing murder cases. Listener discretion is advised. ⸻

What if the channel you've written off as "brand-only" could measurably lift your Meta and Google performance? In this episode, tech journalist David Murphy is joined by Mike Fogarty, Head of Client Development at Tatari, and Lauren Frame, Director of Growth & Brand Media at Greenlight, to explore how a performance-first app brand turned TV from a scary experiment into an always-on channel that now accounts for over a third of its media mix. Whether you're a growth marketer watching CACs climb on paid social, wondering how to measure a channel without click-through attribution, or curious whether AI-produced creative can fight TV's fatigue problem, this conversation offers a practical framework for treating TV as a performance channel. Today's topics include: What Tatari does differently from a DSP: convergent buying across streaming, linear, and online video, with direct network relationships Why Greenlight tapped out at 90% Meta and Google — paying more and more to reach the same non-converting users The "TV is for big brands" perception, and the lessons from going into the Super Bowl in year one Why you can't pick just linear or streaming: the Disney test that found less than 2% audience overlap The targeting opportunities streaming opens up for a parent-focused app How Tatari made TV feel like a digital channel: self-service activation, AI-powered planning, and real-time optimization Measuring TV: dynamic baseline lift, ACR data, MMP integrations, and Greenlight's stack of Rockerbox, iSpot, Kantar, and MMM Geo-based incrementality tests: streaming drove nearly 5x first-touch, new-to-brand customers vs. 1.1x for linear, with Meta reach up 4%, traffic up 8%, and funnel starts up 10% in test regions AI-produced commercials: Greenlight's Peter Pan spot, creative ethics, and solving creative fatigue with new messaging every quarter Honest advice for performance marketers still on the fence about testing TV Links and Resources: Lauren Frame on LinkedIn Greenlight website Mike Fogarty on LinkedIn Tatari website Business Of Apps - connecting the app industry Host Business Of Apps - connecting the app industry since 2012

The Opportunity party has changed its name, its branding and its messaging under leader Qiulae Wong. The reset appears to be gaining traction, with the latest polls putting the party within striking distance of Parliament, and at least one showing them above the crucial 5% threshold. But as they say, the only poll that matters is the one on election day. So can this new look and renewed energy translate into seats and a place at the table when the next government is formed? Based on 30 years of MMP history University of Auckland political marketing expert Dr Edward Elder doesn't think so. . But he's not completely discounting the party.

On this week's episode of the podcast, I am joined by Tricia Han, CEO of Mistplay, and Sampsa Jaatinen, Chief Data and AI Officer at Mistplay, to explore the rapidly evolving world of rewarded user acquisition. We dive into how the rewarded model has matured from a niche Android-focused strategy into a primary growth engine for mobile gaming across both major platforms. Among other things, we discuss:Why rewarded user acquisition has moved from a niche tactic to a cornerstone of modern mobile gaming growth strategiesHow the shift in Apple's App Store policies regarding incentivized installs has created a new frontier for iOS developersWhether the rich behavioral data sets generated by rewarded platforms provide a significant competitive advantage over traditional ad networksWhat role machine learning and reinforcement learning play in optimizing the timing and nature of user rewards and recommendationsIf the play-and-earn philosophy can be successfully exported to non-gaming industries like retail, finance, and quick-service restaurantsHow the blurring lines between mobile and console gaming will influence the way platforms compete for limited user attentionWhen the industry will fully realize the potential of direct-to-consumer web shops coupled with highly personalized reward mechanismsThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.The Mobile Dev Memo podcast is available on:SpotifyYouTubeApple Podcasts

These are 5 of the top headlines in military news. NOTE: All persons are innocent until proven guilty in a court of law.  Today I cover these 5 headlines:  -4 aviators survive Air Show Crash at Mountain Home AFB, Idaho -Justice for Caelick Bradley - 2 Suspects arrested near JBLM -Justice for Ivy Unruh - Joshua Orlando plead guilty -Justice for Samantha and Lance Baker - shot by eldest son -Justice for Julian Guzman - Accused Gonzalo Leon Jr. pending trial ⸻ Check out today's sponsor! Skylight: Visit myskylight.com/MMP and get $30 Off a 15 inch Calendar! ⸻

AppsFlyer just took attribution off mobile and put it on the open web, and it might be the biggest unlock D2C web shops have seen yet.Josh Chandley talks with Adam Smart, Global Director of Product for Gaming at AppsFlyer, about the company's new web attribution product and its bigger bet on becoming a "Modern Marketing Cloud" spanning web, PlayStation, Xbox, and Oculus.Topics Covered:• AppsFlyer's new web attribution product• The shift from MMP to Modern Marketing Cloud• Why D2C web shops are the biggest day one unlock• Mobile UA mindset vs web UA mindset• Fraud and accountability on mobile vs web• Connecting web attribution to in-app ad networksCHAPTERS: 00:19 Why Web Attribution Matters00:33 Modern Marketing Cloud Vision03:28 Web vs Mobile Measurement Basics03:59 Neutral Attribution and ROAS Truth05:59 Why Launch Web Now08:13 D2C Web Shops and Growth11:49 Day One Studio Changes13:38 Mobile vs Web Mindsets15:15 Accountability and Fraud Reality17:37 Connecting Web and In App Ads19:54 Modern Marketing Cloud Explained23:42 Future of UA with AI28:32 AI Agents and Automation in Outlier29:30 Wrap Up and Where to Learn More

We discuss the transition of AI-native applications toward ad-supported monetization models. Among other things, we cover:Whether AI-native apps will follow the mobile gaming trajectory by adopting hybrid monetization models to reach massive global audiencesHow the high operational costs of AI inference necessitate a move toward ad-supported tiers to maintain sustainable profit marginsWhy the granular intent signals captured in LLM conversations offer a superior alternative to traditional search-based advertising targeting mechanismsWhat new native ad formats will emerge to integrate seamlessly into AI workflows without disrupting the core user experienceWhen the venture capital funding environment will demand more disciplined monetization strategies from AI startups over pure user growthHow established ad-tech infrastructure from the mobile gaming era can be adapted to serve the unique needs of AI developersThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.The Mobile Dev Memo podcast is available on:SpotifyYouTubeApple Podcasts

These are 6 of the top headlines in military news. NOTE: All persons are innocent until proven guilty in a court of law.  Today I cover these 6 headlines:  -Sgt Quornelius Radford Convicted of Attempted Murder at Fort Stewart -Justice for Angelina Resendiz - Murderer Gets 44 Years at NAS Norfolk -Justice for Andre Stewart Jr - Natravien Landry Guilty Plea -Justice for Amanda Roark - Kyle Sanchez Charged! -JBLM Army Captain Jones-Adams Guilty Plea -One of Army's Most Wanted Fugitive - Jesse Bussey - CAPTURED! ⸻ Check out today's sponsor! Skylight: Visit myskylight.com/MMP and get $30 Off a 15 inch Calendar! ———

Yes, it's election year. How can you tell? They're all coming up with policies now, aren't they, designed to appeal to their core constituency. Winston Peters played a blinder by announcing to the party faithful at a campaign meeting in Warkworth over the weekend that he wants to see voting rights reserved for citizens of this country only. If his party is returned to Parliament, he will move to reform voting rights. Current electoral law allows some non citizens to vote after 12 months continuous residence if they are lawfully in New Zealand and not required to leave by a specified date. In his speech to attendees, Peters argued that that existing standard is far too lenient. And when you look at other countries that have the same policy, I think it's Malawi, Ecuador and Chile. Certainly our neighbours Australia do not. If you're not a citizen, you don't vote in Australia. I have friends who have been in Australia for years and years and years, decades, and they can't vote unless they are citizens, and one of them recently became a citizen just so he could. He did have that right, he had children that were born there and he wanted to be able to vote so he could help inform the future of the country. Winston Peters said to general acclaim, voting in general elections should be reserved for those who have made the full legal and civic commitment to this country. Permanent residence gives people the right to live, work, study and build a life in New Zealand. Citizenship, he said, is different. It's a formal bond of allegiance, belonging, responsibility and democratic authority. New Zealand First believes that distinction should matter again. Sort of like marriage over living together, shacking up. He wants to see a marriage between people who live in New Zealand and the government of New Zealand. Okay, fair enough, but if we're going to make changes on how we vote, why stop there? I have long argued, and I'm sure you've long agreed, that there should be a basic comprehension test before people can vote. Like, really. Some of the some of the comments and the questions that you will hear leading up to elections are truly terrifying. Their vote counts the same as people who have a basic grasp of MMP and democracy and the different parties and what they stand for. Maybe a basic comprehension test? Should people be allowed to vote if they're citizens but they've lived overseas for more than 10 years? Why should they be allowed to influence the direction of the country when they don't even live here? They have no skin in the game. If you haven't made any payments on your student loan while living overseas, you shouldn't be able to vote unless you've paid it back or you've got a system in place to pay it back. Why on earth should you be able to vote when you haven't paid back your loan to the taxpayers? If you're living overseas to avoid paying tax, I can think of a few high profile businessmen, you shouldn't be able to vote either. I mean, I've got a list as long as my arm. If we're going to start talking about who can vote and who cannot, I'd go a whole lot further than just reserving the right to vote for citizens. Anyone who has chose to make their home outside of New Zealand, who hasn't been back, who has no intention of coming back, anybody who is overseas and still owes a lot of money to the New Zealand taxpayer and has no system in place to pay it back, they shouldn't be able to vote either. What does your list look like? LISTEN ABOVESee omnystudio.com/listener for privacy information.

Our chance to dive into the issues that have been hitting the headlines the past week. Dr Lara Greaves and Dane Giraud join Emile to say what they're thinking out loud. The group discuss school lunches, MMP and whether it is fit for purpose and lobbying - how does NZ stack up compared to the rest of the world?

On this week's episode of the podcast, I am joined by Garrett Johnson and Shunto Kobayashi, professors at Boston University who have co-authored a paper titled "Can privacy technologies replace cookies? Ad revenue in a field experiment." The paper quantifies the impact of Google's Privacy Sandbox on publisher revenue, user experience, and market competition through a field experiment conducted in collaboration with Raptive, a digital advertising management platform.Our conversation highlights the specific challenges faced by the digital advertising ecosystem as it moves away from traditional identifiers and toward a new, more restrictive privacy regime. Among other things, we discuss:How the loss of third-party cookies specifically affects regional markets with stricter privacy regulations like the European UnionIf the adoption of privacy-enhancing technologies like the Privacy Sandbox could truly bridge the revenue gap created by the deprecation of cookiesWhat role browser vendors should play in establishing technical guarantees that satisfy both regulators and advertising stakeholdersWhy the industry tends to respond to identity restrictions by developing more complex identifiers instead of contextual alternativesWhen the concentration of traffic toward larger platforms will reach a tipping point for small-scale content creatorsHow the removal of personalization features on platforms like YouTube serves as a blueprint for future privacy-driven market shiftsWe also cover another paper by Garrett Johnson, "COPPAcalypse? The Youtube Settlement's Impact on Kids Content."Thanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.The Mobile Dev Memo podcast is available on:SpotifyYouTubeApple Podcasts

Looking at the recent polls, National and Labour's fall in popularity means attention turns to the smaller parties, which will become key players come November 7th and the days after it. This year's general election will mark 30 years since New Zealand moved from the First Past the Post voting system to mixed member proportional representation or MMP. Fans of MMP say the change has delivered a more diverse Parliament. But critics argue it has also given smaller parties and fringe interests disproportionate influence. So it begs the question: Is our MMP system still fit for purpose? Is there a better way? Marcus Ganley is a public law specialist with firm Franks Ogilvie but was previously a ministerial adviser to the Clark government and held senior roles in Australian federal politics, he did his thesis on the first MMP election back in 1998.

On this week's episode of the podcast, I am joined by Olivia Kory, the CMO of Haus, to discuss the recent $1BN investment in AppsFlyer by Meta, Google, Unity, and Moloco, and the shifting landscape of mobile measurement it portends. We explore the strategic motivations behind major ad platforms banding together to ensure measurement neutrality and how the industry is moving toward more sophisticated incrementality models. Among other things, we discuss:Why a consortium of major ad platforms decided to invest in a major mobile measurement partner at this timeHow the tension between platform-owned measurement tools and independent third-party services will influence advertiser trust moving forwardWhether the failure of Apple's SKAdNetwork to provide actionable insights has forced the industry back toward traditional attributionIf the entry of private equity into the measurement space changes the long-term incentives for data neutrality and transparencyWhat the rise of connected television as a performance channel reveals about the limitations of current mobile measurement frameworksWhen advertisers should prioritize long-term incrementality testing over the immediate gratification of last-click attribution data in their dashboardsWhether the consolidation of ad tech assets under single entities creates a conflict of interest that ultimately hurts performanceThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.The Mobile Dev Memo podcast is available on:SpotifyYouTubeApple Podcasts

The only winner out of political polls is the media for the simple reason it gives them a chance to pontificate and clickbait. "Luxon fronts media after bad poll”. Why is that the headline as opposed to "Hipkins answers questions after poll collapse"? Let's do some simple math: there are about 53% of voters who are broadly centre-right. Pollsters will tell you this to be true. If you accept NZ First are doing well, their highest number is 15% so take that off your 53%, you are down to 38%. Take a chunk off for ACT, they seem to be about 7-9% so let's call it 8%, and you're at 30%, which is where National roughly are. The numbers make perfect sense. It's not a "bad poll", it's simple math. If there is one “real” story in any given poll, especially this week's one, it's that the main parties of Labour and National are sharing a shrinking slice of the vote, which if you like MMP is what is supposed to happen. The Greens, ACT and NZ First have established themselves as a permanent presence. We should be celebrating this, not because of specific policy, but because we voted for a system that spreads the vote and provides greater representation. That's what we wanted so that is good news. Also, you've got Opportunity at 4%. I don't think they'll get there, but if I'm wrong and they get the 5% and they go on to become the newest member of the permanent club, that is further support that will bleed away from the major players. The media coverage discusses none of this because I suspect they haven't thought about it, or indeed they may not even understand it. A lot of Europe with proportional systems have Governments led by parties who won the election with a vote in the 20's, if not low 20's. That is proportional representation. Here's the next big question: it's been ruled out by the Greens, but not Labour, so why not cut the head of Opportunity an electorate deal in Mt Albert? Mt Albert is tight. Helen White won it by a whisker. Opportunity could split the vote and hand the place to the Nats, or Labour could David Seymour it and Epsom her into Parliament and thus create a brand-new coalition partner. That's the really interesting part of the polls and machinations. But no, the media just want "Luxon fronts media after bad poll". They are stuck in the 90's. This is a way more gripping story than they are telling. See omnystudio.com/listener for privacy information.

The latest 1News Verian poll should send an absolute chill through both Labour and National headquarters. Together, the two major parties command just 61 percent of the vote, their lowest combined support since MMP began in 1996. Voters are sick of the same old cautious management and are walking straight into the arms of the smaller parties. We dig into the numbers with Jordan Williams from the Taxpayers' Union to ask why New Zealanders have had a gutful of the political duopoly. Learn more about your ad choices. Visit megaphone.fm/adchoices

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So, how to handle the avalanche of ideas that are starting to tumble our way even though we are still five months away from the election? The nuances of MMP mean the vast majority of what is promoted on the campaign trail will never see the light of day. This is a great advantage to small parties and those in Opposition. The simple thing to do is hear it all, debate it all, and work it out for ourselves. Trouble with that is you get fatigue and you get confusion. What's in, what's out, what might be in, what could be in. What will never happen, no matter how badly you want it. “Buy in” in this country is bad enough as it is. With the divisive nature —not to mention complete BS— of social media, people are already hopelessly confused as to what is real and what is not. The social media fanaticism currently of those telling you the entire conservation estate is to be sold is a good case in point – I personally know people who believe it, even though it isn't true. Making it slightly more complex is the lack of bottom lines. No one has one. There isn't a policy that a party will die on a hill for. So they can plead and promise, cajole and arm twist, it still —no matter what the idea— might not ever get to be a “thing”. Therefore, what do you vote on? The Greens and their envy taxes – never happening. The purchase by the State of the Bank of New Zealand – never happening. The Nats and compulsory Super – personally I doubt it will ever get up. It might, but probably won't. So what is it we are voting for? Well most of the stuff Labour says so far will happen if they win – bus rides, scans, doctors visits, and more tax on houses. The Greens won't stop that, so at least you know where you are at. Or from the Government's side – basically the status quo. Same parties, same policies, surely it will be the same rough coalition deal unless ACT or NZ First surge and have greater leverage. My guess is that won't happen. But if we air all ideas, we will get flummoxed, confused, and bored. And also disappointed when it it doesn't eventuate. So we need to pick our subjects, pick our topics with care, and not get bogged down by electoral fantasy.See omnystudio.com/listener for privacy information.

The old way of buying an MMP took weeks — sales calls, demos, contracts, CSM onboarding, documentation. Airbridge just collapsed that into a couple of hours. Core Plan: https://abr.ge/xqaqqluUse code Matej26 for bonus attributed installs!Matej Lančarič sits down with Roi Nam, CEO and founder of Airbridge, to unpack Core Plan — a self-serve, pay-as-you-go MMP that comes with 15,000 attributed installs free for a year. They get into why now (AI has driven a ~60% year-over-year jump in app releases, and those founders need measurement fast), who it's for (founders under $10M ARR, teams of 1-20, mostly consumer and subscription apps), how the AI-native onboarding works (MCP and an AI pilot that installs the SDK and builds reports for you), what got stripped out to keep it "core," and the roadmap — instant pre-SDK analysis from your ad accounts, easier web-to-app, and built-in signal engineering. On that last point: Roi shares how one sleep-tracking app cut CPA 27% with the simplest signal-engineering tactic — delaying the cancellation signal to Meta.The throughline: measurement should be as fast as the AI tools founders already use.⏱️ TIMESTAMPS00:00 Meet Roi and Airbridge00:45 What Core Plan actually is — 15K free installs02:31 Why now — AI and the 60% jump in app releases05:04 How Core Plan differs from the enterprise plans07:15 The AI pilot and MCP — SDK install in 2 hours12:05 The roadmap — pre-SDK analysis and web-to-app14:18 Signal engineering and the 27% CPA win19:08 Who's signing up — the thick-tail app market━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

[Part One of Two] Investigative journalists Mandy Matney and ⁠Liz Farrell⁠ dig into the Horry County Police Department's internal affairs investigation of the Scott Spivey case and the looming presence of former Deputy Chief Brandon Strickland throughout it.  Strickland insists he "stayed out of it" and "distanced" himself — yet there he is on recorded calls with Weldon Boyd admitting he was "working in the shadows," and — according to his own colleagues — sitting in on a meeting about Weldon Boyd's phone, and walking into the evidence room to say "just give Weldon and Bradley their guns back."  We break down the IA interviews and learn more about what went on in the investigation leading up to the decision not to charge Weldon and his co-shooter. The interviews shed light on why the guns weren't tested by SLED, how investigators determined the outcome before evidence was even collect and the odd emergence of the “steroid theory.”  Plus: why we'll see you inside the Spartanburg County Courthouse (Courtroom 6d) on Monday, June 22 @ 9am (The 5 Year Anniversary of MMP #1). Wear pink.  Let's Dive In…

Barbara and Jacie wrap up their five-part Shoemaker Protocol series with Phase 5: Repair and Restore. This phase focuses on normalizing innate immune markers (MMP-9, C3a, C4a, and TGFb1) and restoring brain volume. They explain that low-starch/gluten-free diet helps bring down MMP-9, while persistently elevated C3a/C4a or TGFb1 often signal ongoing exposure, gut issues, tick-borne illness, or dental cavitations. The episode culminates with VIP (vasoactive intestinal peptide) nasal spray (the most anticipated step of the entire protocol!) which supports anti-inflammatory pathways, neurological function, and brain volume restoration over 6–12 months. For more information and support, join us at https://thecirsgroup.com TIMESTAMPS 00:00 Introduction: Phase Five 01:24 Medical Disclaimer 01:55 Innate Immune Markers and VIP Nasal Spray 02:50 Understanding MMP-9 05:14 C3a and C4a Markers 07:20 TGFb1 08:18 VIP Spray Treatment 10:34 Closing Thoughts For more information and support, join us at https://thecirsgroup.com Order Jacie's book! The 30 Day Carnivore Bootcamp: https://a.co/d/7MgHrRs The CIRS Group: Support Community: https://thecirsgroup.com Instagram: https://www.instagram.com/thecirsgroup/ Find Jacie for carnivore, lifestyle and limbic resources: Jacie's book on the Carnivore diet!  https://a.co/d/8ZKCqz0 Instagram: https://www.instagram.com/ladycarnivory YouTube: https://www.youtube.com/@LadyCarnivory Blog: https://www.ladycarnivory.com/ Find Barbara for business/finance tips and coaching: Website: https://www.actlikebarbara.com/ Instagram: https://www.instagram.com/actlikebarbara/ YouTube: https://www.youtube.com/@actlikebarbara Jacie is a Shoemaker certified Proficiency Partner, NASM certified nutrition coach, author, and carnivore recipe developer determined to share the life changing information of carnivore and CIRS to anyone who will listen. Barbara is a business and fitness coach, CIRS and ADHD advocate, writer, speaker, and a big fan of health and freedom. Together, they co-founded The CIRS Group, an online support community to help people that are struggling with their CIRS diagnosis and treatment.

On this week's episode of the podcast, I am joined by Venkat Prabhu, Director of Product for Shop Campaigns at Shopify, to discuss the platform's evolution into a comprehensive marketing operating system for eCommerce merchants. We explore the major announcements from Shopify's Spring Editions, specifically focusing on how the platform leverages commerce data and AI to simplify advertising for businesses of all sizes. Among other things, we discuss:How AI-driven automation empowers small businesses to participate in the digital marketing ecosystemWhether centralized platforms like Shopify can solve the persistent problem of cross-channel attributionIf risk-free advertising models will become the standard for merchants entering the digital economyWhy the integration of commerce data into advertising algorithms creates a unique competitive moatWhat happens when a commerce platform evolves into a holistic marketing operating systemHow deep integration with AI agents like ChatGPT will redefine discovery for online shoppersThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.The Mobile Dev Memo podcast is available on:SpotifyYouTubeApple Podcasts

Breakdown or Breakthrough? - MMP 99 // On episode 99 of the Mindset Mixtape Podcast, we talk about pushing through. Sometimes we give up during a breakdown right before we experience a breakthrough. Sometimes those intersections look or feel similar. The pain and discouragement may be telling you to give up, but don't. You are worth it. Let us not become weary in doing good, for at the proper time we will reap a harvest if we do not give up. // Thanks for joining us for another episode of the #MindsetMixtapePodcast! We hope it has been an encouragement to you. Please share it with others and leave a rating and review wherever you listen. If you have questions or comments, visit us at -> ⁠⁠⁠⁠⁠dontdolifealone.com⁠

For the first time in our 6-year existence, the MMP wanted to dive into this somewhat opaque world, in line with our mission to de-mystify areas of business and finance vital to us all.Alan discusses the evolution of the top law firms, why US competition is ferocious, why he relocated to the US to help drive their business, and how they can advise global tech clients simultaneously.He answers the questions of “what do clients want”, “how do you stay at the top”, acquiring and retaining talent, culture, expansion, using data, reward, and the work/life balance.He also offers a series of compelling insights, laced with laughter, and with a particularly well thought out set of perspectives on how AI is, and may, re-sculpture the legal landscape.The Money Maze Podcast is kindly sponsored by J.P. Morgan Asset Management*, IFM Investors, World Gold Council and LSEG.*During the episode we cite J.P. Morgan Asset Management as Europe's leading active ETF provider by assets under management. This is sourced from J.P. Morgan Asset management and Bloomberg, data as of 30 March 2026.

On this week's episode of the podcast, I am joined by Peter Stuart, the co-founder of Velora, an AI operating system for specialist publishers. Peter returns to the podcast to discuss the rapidly evolving landscape of AI in journalism and to explore how editorial teams are integrating these tools into their daily operations. Among other things, we cover:How AI tools like LLMs can effectively augment journalistic research and fact-checking processes without compromising editorial integrityIf the increasing efficiency of AI content pipelines will ultimately diminish the perceived value of human-led investigative reportingWhy some media organizations remain hesitant to integrate AI while others aggressively leverage it for content curation and distributionWhen the line between AI-assisted writing and pure machine generation becomes indistinguishable to the average consumer of digital newsHow AI platforms can help journalists reclaim time for high-value reporting by automating mundane administrative and formatting tasksThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.The Mobile Dev Memo podcast is available on:SpotifyYouTubeApple Podcasts

Join Wallace for New Zealand's most explosive 30 minutes of politics. He is joined by panellists Guyon Espiner, Lillian Hanly and Tracey Martin. First, Labour's first big election policy is out - a weekly cap on public transport fares. Then they look at the controversy surrounding the newly announced Labour candidate who's a top police staffer. And 30 years on, has MMP served New Zealand well?

On this week's episode of the podcast, I am joined by Adam Epstein, the co-founder and CEO of Gigi, to talk about Amazon's strategic advertising advantages. Among other things, we discuss:The value of Amazon's deterministic identity spine, which spans ninety percent of US householdsWhether Amazon can successfully transition its e-commerce data dominance into non-endemic categories like automotive and pharmaceutical servicesThe risks faced by independent demand side platforms like Trade Desk as tech giants internalize inventoryWhat role agencies will play in a future where AI agents manage cross-channel programmatic media buying autonomouslyWhen shoppable TV transitions from a niche consumer behavior to a primary driver of performance marketing resultsHow the integration of Amazon's retail data with AI chatbots might permanently displace traditional search-based product discoveryThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.The Mobile Dev Memo podcast is available on:SpotifyYouTubeApple Podcasts

In this episode of The 20/20 Podcast, host Dr. Harbir Sian sits down live at the BCDO Conference with the one and only Dr. Richard Maharaj, widely known in Canadian optometry as the “Dry Eye Jedi.”Dr. Maharaj is the Managing Partner of Optometry Services at Prism Eye Institute and one of the most respected voices in dry eye disease, ocular surface disease, chronic eye pain, and optometric research. But this conversation goes far beyond tear breakup time, MMP-9, meibography, and treatment algorithms.Instead, Harbir and Richard explore the human side of clinical care: how we speak to patients, how we handle chronic pain, why patients often carry anxiety into the exam chair, and why clinicians need to pause before delivering information that may unintentionally create fear.The episode dives deep into the biopsychosocial model of pain, the difference between pain and visible clinical signs, how to approach patients with symptoms that do not match what we see on the ocular surface, and why mental health support can be an important part of the care pathway.Dr. Maharaj also shares emerging insights into the role of vitamin B, vitamin D, nutrition, corneal nerve health, oxidative stress, and ocular surface disease, including how B vitamins may support patients with chronic ocular pain and neurosensory symptoms.This is a reflective, clinically rich, and deeply human conversation about dry eye, pain, gratitude, patient communication, and the responsibility optometrists have as trusted healthcare providers.3 Key Takeaways1. Chronic eye pain must be understood beyond the ocular surfaceDr. Maharaj explains that pain is not simply a direct reflection of visible tissue damage. In many patients, especially those with chronic ocular pain, the experience of pain is shaped by the brain, psychology, anatomy, and social context. Optometrists need to recognize that “normal-looking eyes” do not mean the patient's symptoms are not real.2. Patient communication can either calm or catastrophizePatients often come into the exam room after consuming online information about dry eye, gland loss, or chronic disease. Dr. Maharaj encourages clinicians to avoid fear-based messaging and instead focus on measurable improvement, realistic timelines, reassurance, and clarity. Most patients improve, but they need to understand that progress is not always linear.3. Nutrition may play a growing role in ocular surface diseaseDr. Maharaj discusses emerging research around vitamin B, particularly B12, in corneal nerve health, oxidative stress, and chronic pain. While topical treatments and procedures remain important, nutrition and supplementation may become an increasingly relevant part of dry eye and ocular surface management.Love the show? Subscribe, rate, review & share! http://www.aboutmyeyes.com/podcast/

On this week's episode of the podcast, I am joined by Danny Frankel, the founder of Punchup Live, a digital platform and ticketing ecosystem built for stand-up comedians. We explore how the economics of content distribution and audience building are being fundamentally rewritten. Danny provides a unique perspective on the shifting landscape of social media, the rise of clipping farms, and the digitization of live entertainment markets. Among other things, we discuss:How clipping farms and Discord communities are distorting organic distribution algorithms for independent creators across social media platformsWhether the extreme efficiency of AI-driven content recommendation engines is leading to user burnout and eventual platform rejectionWhy the traditional touring model is inverted for comedians compared to musicians and how that affects audience building strategiesWhat the phenomenon of blue dot fever reveals about shifting consumer behavior and transparency in the secondary ticketing marketIf the current fragmentation of the live entertainment ecosystem prevents artists from accurately predicting and capturing true market demandHow the lack of audience portability across major social platforms forces creators to adopt direct-to-fan communication tools like emailWhen the innovator's dilemma will force legacy platforms to choose between advertiser needs and the long-term health of creatorsThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.

The Prosperous Society is a podcast series by Mobile Dev Memo that articulates an AI Bull Thesis for the digital economy. It argues that the pervasive application of AI to the digital economy will be broadly economically expansionary, leading to increased individual prosperity, expanded consumer choice, and greater human agency.In Episode 4, the conclusion to the series, I outline the AI-enabled flywheel to the Prosperous Society and make the case that it results in a more differentiated, more personalized, and economically expansive new digital economy:AI increases productive possibility, andAdvertising increases matching precision, andMatching precision increases specificity, andSpecificity increases expressive individuality, soSociety becomes more differentiated, not less.But I also consider the existence of an acceptable boundary for this personalization. At what point do siloed, wholly unique digital experiences become corrosive to social cohesion? And how should that boundary inform the investments that are currently being made into AI infrastructure, such that they are put to the best possible use?Thanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.The Mobile Dev Memo podcast is available on:SpotifyYouTubeApple Podcasts

On this week's episode of the podcast, I am joined by Julian Togelius, a professor of computer science at NYU and director of the NYU Game Innovation Lab. We delve into how games serve as the perfect sandbox for AI development, the potential for generative tools to revolutionize production workflows, and how the future of play might involve infinite, procedurally generated worlds that adapt to every player's unique style. Among other things, we discuss:How AI researchers leverage the inherent fun and learning mechanisms within video game environmentsWhether the financial markets function as a complex game requiring the same reinforcement learning strategies used in digital playIf consumer backlash against AI-generated assets will ultimately give way to the promise of faster and more ambitious development cyclesWhat possibilities exist for truly open-ended games that utilize real-time world generation to create infinite, personalized player journeysHow the role of the game developer shifts toward system architecture and critical thinking as coding becomes increasingly automatedWhen and if world models will transition from impressive tech demos to foundational tools for interactive entertainmentThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:⁠⁠⁠⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠Branch⁠. Branch is an AI-powered MMP, connecting every paid, owned, and organic touchpoint so growth teams can see exactly where to put their dollars to bring users in the door and keep them coming backInterested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.

In the early morning hours of February 17, 1970, military police responded to an on base apartment in Fort Bragg, North Carolina. Inside the home of Army doctor Jeffrey MacDonald, they discovered a horrific scene, his pregnant wife, Colette, and their two young daughters brutally murdered. Part 4 explores the 1979 federal trial of United States v. Jeffrey MacDonald and the following appeals. ⸻

What do you know about the Bill of Rights Act? When did New Zealand adopt MMP? Can prisoners on remand for offences which occurred before last December vote? Anyone wanting to apply for citizenship in New Zealand from late next year could tested on these kinds of questions under new requirements announced on Wednesday. They'll also be expected to get a 75 percent pass mark. Minister of Internal Affairs Brooke Van Velden spoke to Melissa Chan-Green.

In the early morning hours of February 17, 1970, military police responded to an on base apartment in Fort Bragg, North Carolina. Inside the home of Army doctor Jeffrey MacDonald, they discovered a horrific scene, his pregnant wife, Colette, and their two young daughters brutally murdered. Part 3 explores Jeffrey and Colette MacDonald's upbringing, what happened between the Article 32 hearing and the 1979 trial, and the book Fatal Vision. ⸻

MMP 93 - Stop Waiting For Permission // On episode 93 of the Mindset Mixtape Podcast, we talk about how real change and breakthroughs come after we say yes and then follow through with the steps behind that yes. We need to stop waiting for permission to go, grow, learn, heal, (fill in the blank!) Today is called the present because every day is a gift. Stop waiting for permission to live! // Thanks for joining us for another episode of the #MindsetMixtapePodcast! We hope it has been an encouragement to you. Please share it with others and leave a rating and review wherever you list. If you have questions or comments, visit us at -> ⁠⁠⁠⁠⁠dontdolifealone.com⁠

In the early morning hours of February 17, 1970, military police responded to an on base apartment in Fort Bragg, North Carolina. Inside the home of Army doctor Jeffrey MacDonald, they discovered a horrific scene, his pregnant wife, Colette, and their two young daughters brutally murdered. Part 2 explores the Article 32 hearing held soon after MacDonald was charged by the Army with his family's massacre.  ⸻

MMP 92 - Who's coaching you? // On episode 92 of the Mindset Mixtape Podcast, we talk about learning and growing intentionally. There are people and resources like books, podcasts, groups, conferences, etc., where we can gain access to wisdom and information that through proper application can bring incredible amounts of transformation. Who's coaching you? // Thanks for joining us for another episode of the #MindsetMixtapePodcast! We hope it has been an encouragement to you. Please share it with others and leave a rating and review wherever you list. If you have questions or comments, visit us at -> ⁠⁠⁠⁠⁠dontdolifealone.com⁠

In the early morning hours of February 17, 1970, military police responded to an on base apartment in Fort Bragg, North Carolina. Inside the home of Army doctor Jeffrey MacDonald, they discovered a horrific scene, his pregnant wife, Colette, and their two young daughters brutally murdered. MacDonald survived and stated that a group of drug-crazed intruders committed the killings. But as Army investigators began processing the crime scene, the physical evidence told a very different story. In Part 1 of this series, Margot walks you through the crime, MacDonald's version of events, and the initial Army investigation that quickly turned suspicion inward.  Was this a Manson-style home invasion…or something far closer to home? ⸻

The DA presented five weeks of evidence in People v. Letecia Stauch in Colorado Springs. And while prosecutors secured a conviction in 2023, this case may have been compromised long before opening statements ever began. In April 2026, the Colorado Court of Appeals granted Letecia Stauch a new trial, pointing to a critical issue of juror bias. At the center of it all? A juror who was the father-in-law of a local prosecutor working within the same district attorney's office that tried the case. Under Colorado law, that kind of relationship raises serious concerns about impartiality, and it's exactly the type of issue that can unravel an entire verdict. So how did this happen? And why wasn't it caught before the trial ever started? Join Margot as she breaks down what the appellate court actually decided, why juror bias is such a big deal legally, and what prosecutors are likely to do next… ⸻

On August 1, 1966, what began as a normal summer day on the campus of the University of Texas at Austin turned into one of the most horrifying acts of violence in American history. In 96 minutes, Marine veteran Charles Whitman claimed 14 lives. Add to that count the lives he took before this massacre, and another life who died 3 decades later due to complications, the total count was 17 murder victims, plus dozens more injured.  Join Margot as she walks you through the post massacre investigation that revealed a letter, 2 more bodies, and a small tumor in the perpetrator's brain.  This is Part 2 of the University of Texas Tower shooting. Watch The Tower Documentary on Amazon Prime! ⸻

On August 1, 1966, what began as a normal summer day on the campus of the University of Texas at Austin turned into one of the most horrifying acts of violence in American history. For 96 minutes, a gunman positioned high above the campus rained bullets down on students, staff, and pedestrians below—killing and wounding dozens, and leaving an entire city in shock. Join Margot as she walks you through the chaos as it unfolded in real time: the victims, the heroes, and the unimaginable courage shown in the face of terror. You'll hear how ordinary people risked their lives to save others, how law enforcement responded without modern active-shooter protocols, and how this tragedy would go on to shape the way we respond to mass violence today. This is Part 1 of the University of Texas Tower shooting. ⸻

These are 7 of the top headlines in military news. NOTE: All persons are innocent until proven guilty in a court of law.  Today I cover these 7 headlines:  -Targeted ODU Attack Claimed Life of LTC Brandon Shah -$1B Countersuit Filed in Alleged Hot Cocoa Abortion Case -An Acquittal at Fort Hood in Death of Sgt Alfredo Martinez -Fort Bragg Soldier Arrested in Christmas Eve Murder -Former Marine & TikTok Influencer arrested by FBI in Child SA Case -Retired Army Colonel Shared Screenshot of Secret Info To Impress Woman Online -Veteran Sentenced to 30 Years for Belt Lashing That Killed 8-Year Old Boy ⸻ Check out today's sponsors! Quince: Visit quince.com/militarymama for free shipping and 365 day returns! Gusto: Visit gusto.com/MMP for 3 free months of payroll! ⸻

In 1994, Robin Lawrence was murdered by an intruder with violence on his mind. But Robin fought back. In her final moments, she clawed at her attacker, leaving behind critical DNA evidence that would one day help identify her killer. What investigators didn't know then was that justice would take decades. Through persistent police work, advances in forensic science, and the dedication of a volunteer genetic genealogist determined to give Robin's family answers, the case was finally solved. And when the suspect was confronted, a guilty conscience did the rest. Join Margot as she walks you through the long-awaited resolution of the cold case murder of Robin Lawrence, and the eventual identification of her killer, Stephan Smerk, a former soldier assigned to Fort Myer–Henderson Hall in Arlington, Virginia. ⸻