Podcasts about product packaging

Amazon is giving sellers a credit for FBA. Another Chinese marketplace is gaining market share. There's a new way to make money with Helium 10. These buzzing stories & more on this episode! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. New return credits for Remote Fulfillment with FBA https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHWFpKODlZQUhLSjRQRjha How to get free delivery on Amazon https://www.aboutamazon.com/news/retail/amazon-free-delivery New recommended product groups for Ships in Product Packaging program https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHSjQ4SkdTRjNWNVlBQUYz TikTok To Integrate More 'Local Services' Into Its US Commerce Push https://www.mediapost.com/publications/article/403951/tiktok-to-integrate-more-local-services-into-its.html Goodbye Amazon and Temu – Aliexpress is ahead of the game in bringing these incredible deals to technology https://eladelantado.com/news/aliexpress-spring-tech-sales-2025/ Plus, we talk about Helium 10's affiliate program, offering lifetime commissions for those who refer new users, and our new Facebook group for Amazon & TikTok influencers to foster community and knowledge sharing. To wrap things up, we highlight the latest features of the Helium 10 Chrome extension, including a new visual search tool that uses images to find similar products on Amazon, enhancing your product research and discovery efforts. Don't miss out on these insights and strategies designed to elevate your e-commerce skills. In this episode of the Weekly Buzz by Helium 10, Bradley covers: 00:59 - FBA Return Credits 02:35 - FBM Pricing Hack 05:12 - SIPP Program 06:19 - TikTok Local 08:00 - Ali Express 09:15 - Helium 10 Referral Program - h10.me/crushit 10:55 - Influencer FB Group - h10.me/influencerFB 11:49 - Helium 10 New Feature Alerts  13:52 - Strategy of the Week: Child ASIN Variation Sales Performance

Send us a textA good click-through rate (CTR) can make a huge difference in your Amazon sales. In this video, Steven Pope from My Amazon Guy breaks down the benchmarks for both organic and PPC CTR, showing where most sellers stand and how to improve.Struggling with your main image? Get our Main Image Hack Service here → http://bit.ly/3Vb6b6Q#AmazonCTR #AmazonSEO #EcommerceTips #AmazonPPC #amazonadvertising Watch these videos next:How Amazon Sellers Can Maximize Conversions with the ICAP Funnel https://www.youtube.com/watch?v=xDsphG2GsBE&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=27Main Image Optimization Hacks https://www.youtube.com/watch?v=XFjmTEprIIA&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=16-----------------------------------------------Download the ultimate PPC guide & improve your ads: https://bit.ly/3DLhywdNeed expert advice? Book a call with us today: http://bit.ly/3B3HMJATimestamps00:00 - What's a Good CTR?00:09 - Organic vs. PPC CTR Benchmarks00:15 - Bad, Average, and Excellent CTR Ratings01:27 - Why Improving CTR Matters for Amazon Sellers01:30 - Understanding Advertising CTR (PPC Benchmarks)02:40 - How CTR Is Calculated in Amazon Ads03:52 - CTR Differences Across Niches04:22 - The Golden Keyword Ratio for PPC Success06:19 - Are You Spending Too Little on PPC?07:30 - How to Improve Your CTR Step by Step08:14 - Adding Keywords to Main Images for Higher Clicks09:21 - How Showing and Telling Helps CTR10:28 - The Role of Product Packaging in Clicks11:38 - Key CTR Mistakes Sellers Make13:22 - The #1 Way to Increase CTR Instantly13:56 - ICAP Report: How to Pick the Right Keyword14:18 - Final Thoughts & What's Your CTR?----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Let us know how we're doing - text us feedback or thoughts on episode contentAs the holiday season descends upon us, the importance of sustainable packaging is never more important. In this episode, Paul discusses not only some of the ways that prominent companies are addressing how their are packaging and shipping their products - but also some of the prominent instances where regulators have cracked down on companies falsely claiming environmental benefits.Packaging is an important part of a sustainable, circular economy.For more research:"Sustainability Trends - Quarterly Outlook: October 2024" - ERM"A Guide to Sustainable Packaging Solutions" - Green Business Benchmark"Definition of Sustainable Packaging" - Sustainable Packaging Coalition"Why we need out-of-the-box thinking on sustainable packaging" - PA Consulting"Top 4 Sustainable Packaging Trends in 2025" - LythouseFollow Paul on LinkedIn.

Welcome to the SyncSpider Ecom Ops Podcast! We're thrilled to have Jason Friedman from CXFormula joining us. Jason is renowned for revealing untapped business potential, particularly in e-commerce. Intriguingly, this potent secret key is already within your grasp. Want to find out how simple and boring could be the key to success? Are you eager to discover how? Join us as we delve into this exciting exploration!

On today's episode of LaunchPod, Jeff Wharton talks with Prabhath Nanisetty, Global Head of Industry for Retail Data, Technology, and Quick Commerce at Snowflake, about how his career started from working as an engineer at Proctor and Gamble where he transitioned into product and worked his way up to leadership at P&G, InfoScout/Numerator, and Snowflake. We got Prabhath's take on: Why it's not the model, it's the inputs you use to get the model that's important why you have to dig into the core details of the most important inputs How to look beyond just ROI to what really drives the business The packaging lesson every product manager should know Why honing his product skills at P&G, where PM was invented, set him up for his whole career Links LinkedIn: https://www.linkedin.com/in/prabhathnanisetty/ Leadership Spotlight: Bottling the benefits of failure, with Prabhath Nanisetty: https://blog.logrocket.com/product-management/leader-spotlight-prabhath-nanisetty/ References Run product like sales runs sales with Justin Anovick: https://youtu.be/QIF0qpr1G_8 Follow LogRocket on TikTok! Love LaunchPod and the rest of LogRocket's great content? Follow us on TikTok (https://www.tiktok.com/@log.rocket) for interview clips, UX tutorials, and more! What does LogRocket do? LogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today. (https://logrocket.com/signup/?pdr)

Topics this week include: Use correct labels to help us identify Ships in Product Packaging items, Get a reduced Vine enrollment fee with FBA New Selection, Updated Product Bundling policy for consumables, Make product compliance easier with Compliance Fast-Track In the News: The New E-Commerce Innovation Imperative for Retailers   ⬇️ Click to view my available resources! https://www.andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

Elizabeth Corbett discusses the biggest mistakes e-commerce brands make with packaging, the opportunities they're missing out on and the easy ways you can save on packaging costs.    Packaging is one of the most important aspects to improving your customers' unboxing experience.   Its the one opportunity you have to communicate with your customers so you should be investing quite a bit into it.    That's why we've invited Elizabeth Corbett to the podcast to talk to us all about packaging, the biggest mistakes brands make, and why you should consider eco friendly solutions for packaging.    Here's some timestamps to get you by:  00:00 - Introduction 01:28 - Packaging Mistakes 04:11 - Packaging Waste and Cost Savings 07:00 - Benefits of Shipping In Its Own Container 10:43 - Dealing with Porch Pirates and Returns in DTC Packaging 14:41 - Considerations for Sourcing Packaging Materials 18:55 - The Impact of Freight Costs on Packaging 27:25 - The Growing Importance of Sustainable Packaging 33:34 - Contact Elizabeth for your packaging concerns   As always, if you have any questions or anything that you need help with, reach out to us at support@ecomcrew.com if you're interested.    Don't forget to leave us a review on iTunes if you enjoy our content. If you have any questions, send us an email at support@ecomcrew.com. We'd love to help you in any way we can.    Thanks for listening!   Until next time, happy selling!

Join me in this soft-spoken ASMR haul as I explore some lovely finds from Ulta Beauty and showcase my new favorite accessories. Enjoy the soothing sounds of product packaging, gentle tapping, and soft spoken to whisper chat. I hope you feel relaxed and enjoy.

How does a brand formulate and promote skincare products that retain brand equity for decades?

It's the Season Finale of the premiere season of Talking Pot Heads, and so far, it's going great! We've established so much knowledge, talked with experts and researchers doing incredible things from across the cannabis industry, and shown the incredible breadth of knowledge a budtender should be trained on. It's been an incredible season! Let's wrap it up with another doozy! This week, we welcome Matt Kovarsky, a budtender and medical cannabis consultant at The Novel Tree in Bellevue, WA; Jared Mirsky, founder of Wick & Mortar, an award-winning creative agency with a focus on branding and packaging for cannabis; and Patrick Caldwell, the founder of P3 Distributing, who provides packaging and recycling programs in the Oregon cannabis market. Together, we chat about product packaging for the cannabis industry, how budtenders and consumers can look to the packaging for crucial information, and what brands can do to maximize that space. We also talk about the issue of packaging waste, why it's a problem, and what can be done in local communities! It's another great episode of Talking Pot Heads! Thanks for a fun season! See you in July for Season 2! Help us spread the word - share this episode of the Talking Pot Heads with your favorite dispensary! Don't forget to grab this week's freebie downloadable! ⁠⁠⁠⁠Get yours here⁠⁠⁠⁠. Resources: ⁠⁠Visit Matt at the Novel Tree dispensary in Bellevue, WA ⁠Check out Jared's cannabis branding firm Wick & Mortar Check out Pat and P3 Distributing here ⁠⁠Download our Episode 8 FREEBIE here⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Root Knowledge: A Budtender's Guide to Cannabis⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Get your educational Terpene coloring book here!⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Take Root Training⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Take Root Training on Instagram⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Chronic Gals on Instagram⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Chronic Gals on TikTok⁠⁠⁠⁠⁠⁠ To listen to the full episode and stay up to date with Talking Pot Heads, subscribe on Youtube, Spotify or your favorite podcast platform and ⁠⁠⁠⁠⁠⁠sign up for our email newsletter⁠⁠⁠⁠⁠⁠! Don't miss out on the valuable insights and educational freebie downloadables provided by the hosts and their expert guests. Check out our collection of educational coloring books at ⁠⁠⁠⁠⁠⁠TakeRootTraining.com/shop⁠⁠⁠⁠! Thanks for listening! Until next time, pot heads! --- Send in a voice message: https://podcasters.spotify.com/pod/show/talkingpotheads/message

Welcome to the SyncSpider Ecom Ops Podcast! Today, we're thrilled to have Jason Friedman from CXFormula joining us. Jason is renowned for revealing untapped business potential, particularly in e-commerce. Intriguingly, this potent secret key is already within your grasp. Want to find out how simple and boring could be the key to success? Are you eager to discover how? Join us as we delve into this exciting exploration!

This episode of the 'Small Town Entrepreneur Podcast' introduces Thomas Bouvier, an entrepreneur deeply invested in the power of play. Opening with the host's reflections on the diminishing role of play in adult life and its numerous benefits, the episode transitions into introducing Thomas and discussing his unique position in a large family. The conversation delves into Thomas's entrepreneurial journey, starting from his disillusionment with the tech industry in Silicon Valley to his dedication to creating products that evoke the essence of play. Thomas shares insights from his various ventures, including transitioning from tech to the creation of 'Alfabeto', a card game designed to facilitate adult play. The discourse also touches on the manufacturing challenges and lessons learned in product development. The episode concludes with thoughts on the personal and societal importance of rediscovering play as adults, presenting 'Alfabeto' not only as a game but as a tool encouraging simple, meaningful engagement with the world. 00:00 The Power of Play: A Deep Dive into Its Importance01:04 Welcome to the Small Town Entrepreneur Podcast: A Family Affair02:11 The Impact of Growing Up with Five Sisters03:59 From Silicon Valley Dreams to Entrepreneurial Reality08:52 The Journey from Employee to Entrepreneur: Trials and Triumphs09:44 Exploring the World of Crowdsourcing and Web321:10 The Philosophy of Play and Its Role in Our Lives30:14 Exploring the Versatility of Game Play30:47 Innovative Ways to Play with a Deck of Cards31:47 The Challenges of Product Packaging and Age Recommendations32:32 Protecting Ideas in a Competitive Market34:40 The Journey of Product Manufacturing and Simplification39:39 Embracing the Slow Process of Creation and Finding Motivation45:10 The Power of Commitment and Learning from Biographies53:26 The Future of One-Person Operations and Lowering Risks57:26 Incorporating Play into Daily Life: A Simple Start

In this episode of the CanadianSME Small Business Podcast, we were honored to welcome Kayla Fenton, Senior Product Manager for Sustainable Packaging Operations at Amazon. With her extensive background in sustainability, policy, and urban planning, Kayla is at the forefront of Amazon's efforts to minimize packaging waste through innovative and sustainable operations. Her role in the Ships in Product Packaging (SIPP) program and her dedication to reducing operational and material waste demonstrate the potential for large corporations like Amazon to lead in environmental stewardship while maintaining economic efficiency. Kayla shares her journey from her academic roots at the University of Texas at Austin to her impactful work in sustainable packaging, offering insights into the challenges and successes of integrating sustainability into one of the world's largest companies.Key Highlight Points:Kayla discusses her background and the path that led her to champion sustainability initiatives within Amazon, highlighting the challenges and solutions in making sustainability a core part of operations.Insights into the extension of Amazon's sustainable packaging efforts and how it influences the broader marketplace, including the process for third-party sellers to engage with the SIPP program.An overview of how the Ships in Product Packaging program operates, its criteria, and the significant benefits observed from its implementation for Amazon and its customers.The advantages of Amazon's sustainable packaging initiatives for selling partners and customers, with feedback from those who have experienced these changes firsthand.Kayla shares future directions for Amazon's sustainable packaging solutions in Canada and the company's long-term goals for reducing packaging waste.A heartfelt thank you to Kayla Fenton for joining us and shedding light on the significant strides Amazon is making in sustainable packaging. Her expertise and dedication underscore the critical role that innovation and commitment play in addressing environmental challenges within the corporate sector.We also express our gratitude to our partners, including Exclusive Banking partner RBC, Exclusive shipping partner UPS, exclusive accounting software partner Xero, and exclusive E-mail partner Constant Contact, for their support of the CanadianSME Small Business Podcast.Don't forget to subscribe to CanadianSME Small Business Magazine at www.canadiansme.ca for more inspiring content.

In this episode, Julie Spear, Head of Retail Marketplaces Services at Acadia, and guest Armin Alispahic, Retail Team Lead at Acadia. Julie and Armin dive into the tidal shifts occurring within Amazon operations and fulfillment and how these changes are impacting the 3P model. They explore the complexities of Amazon's fee changes in 2024, the challenges brands currently face, and the strategies they can adopt to effectively navigate this landscape. Armin is a Retail Team Lead at Acadia. He's been at the company for almost 7 years. Internally he's known as Armin.com for his encyclopedic knowledge of Amazon. Over the years, he has gained great experience in working directly with Amazon representatives to support brands in scaling up on Amazon and achieving their goals.  In this episode, Julie and Armin discuss:  Amazon's implementation of new fees and the complexities surrounding these changes. The introduction of specific new fees, such as the low level inventory fee and the returns processing fee, and their implications for brands. The discussion on the importance of a proactive and strategic response to Amazon's evolving fee structure. The potential opportunities and challenges faced when enrolling in programs like Sip (Ships in Product Packaging) and FBA New Selection. How Sip can offer brands cost savings and branding opportunities, with caveats regarding package safety and giftability. Why all brand-registered sellers should consider FBA New Selection for launching new products with fee waivers. Insights into Amazon's AWD program, its potential cost savings, the concerns regarding the control over inventory, and the impact on sales velocity. The necessity of an omnichannel strategy and diversifying sales channels in light of Amazon's shifting ecosystem. The expanding opportunities for brands in retail media networks and on other retailer platforms like Walmart and Target.

Catch your Amazon listings a big break with John Aspinall!Is your Amazon game feeling stuck? Are those ASINs not quite hitting the mark? Let's change that!Hop on LIVE with John Aspinall as he dives into ASIN listings from sellers just like you.Watch and learn as John demonstrates how to:↳ Boost your ASIN's visibility↳ Tap into strategies that drive sales and profits↳ Improve your seller game step by step↳ Refine your approach for sustained Amazon triumphGrab this opportunity to have your ASIN fine-tuned by a seasoned pro and see your results soar.Ready to see real change? Join us live!It's time to unleash the full potential of your Amazon listings!#AskMyAmazonGuy #AmazonCTR #ASINReview #amazonlistingoptimization Timestamps:00:00 - Video Start with Music Intro09:58 - Introduction to the Episode10:28 - Overview of Today's Content and Viewer Interaction Prompt11:23 - Detailed Product Review Begins: ASIN Discussion12:01 - Transition to Screen Sharing for Product Analysis15:06 - Discussion on Product Packaging and Marketing Suggestions17:01 - How to Improve Product Visualization with Examples21:57 - Moving onto Another Product for Review23:40 - Discussion on Leveraging Official Art and Branding24:07 - Review of Sympathy Windchimes Product27:24 - Tips on Enhancing Product Presentation31:16 - Introduction to Another Product for Review33:38 - Advice on Showcasing Product Sets and Value37:01 - Addressing First-Time Viewer Question on Placement Fees38:01 - Review of a Fitness Stretching Strap Product41:43 - Importance of a Brand Story Module43:42 - Transition to General Q&A and Cohort Announcement47:52 - Discussion on SEO and Keyword Strategy50:55 - Review of a Cosmetic Product Listing55:57 - Analysis of an Aquarium Carbon Filter Listing1:01:21 - Webinar Announcement and Closing RemarksSupport the show

Did you get an email (or two) from Amazon about their “new” SIPP program? Many sellers received these emails in December 2023 and February 2024 inviting them to join the program, also known as “Ship in Product Packaging.” We're not signing up, and we don't recommend it to most sellers, either. Tune in to today's episode to hear why we're opting out and which (very limited) sellers could benefit from opting in. Show Notes for this episode - http://www.fulltimefba.com/229 The Full-Time FBA Podcast Page - http://www.fulltimefba.com/podcast Subscribe to the Full-Time FBA Newsletter and get some helpful freebies - http://www.fulltimefba.com/    

We're back with another episode of the Weekly Buzz with Helium 10's Brand Evangelist, Shivali Patel. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space and provide a training tip for the week. Target considering paid membership program to compete with Amazon, Walmart: report https://nypost.com/2024/02/07/business/target-considering-paid-membership-program-to-compete-with-amazon-walmart-report/ Sponsored Display | Geotargeting https://www.linkedin.com/posts/destaney-wishon_sponsored-display-geotargeting-activity-7160694127251062785-gtD3/ Amazon announces Rufus, a new generative AI-powered conversational shopping experience https://www.aboutamazon.com/news/retail/amazon-rufus The latest actions against fake review brokers: Amazon continues to see success in global efforts to stop fake reviews https://www.aboutamazon.com/news/policy-news-views/amazons-latest-actions-against-fake-review-brokers For sellers seeking to harness data with precision, Helium 10's latest features provide sellers with immediate sales data and a two-year historical view right from search results and product pages. And for sellers eyeing the Brazilian market, our Listing Builder AI now crafts listings in Portuguese, simplifying your international expansion efforts. Tune in for these insightful updates and more, tailor-made for serious sellers eager to stay ahead in the ever-evolving Amazon FBA landscape.   In this episode of the Weekly Buzz by Helium 10, Bradley covers: 00:43 - Big Amazon Coupon Update 01:40 - Save on FBA Fees 05:21 - Target Prime Coming? 06:00 - Sponsored Display Locations 07:05 - Clickable Tabs in A+ 07:52 - Amazon's Rufus 09:20 - Fake Review Broker Industry 10:44 - Follow Helium 10 On TikTok 11:01 - Helium 10 New Feature Alerts ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Shivali Patel: An interesting Amazon coupon update lower fulfillment FBA fees with the Ship in Product Packaging program and geographically targeted sponsored display ads. This and more on this week's episode of the Weekly Buzz.   Bradley Sutton: How cool is that? Pretty cool, I think.   Shivali Patel: Hello everyone and welcome to another episode of the Serious Sellers podcast by Helium 10. I'm your host, Shivali Patel, and this is the show that is our Helium 10 Weekly Buzz, where we give you all the latest news in the Amazon, Walmart and e-commerce space, and we also provide you with a training tip of the week that will give you insight into serious strategies for Serious Sellers of any level in the e-commerce world. Let's see what's buzzing this week. First up, we have a big Amazon coupon update this week. Bradley was setting up a new launch for a test coffin shelf and he saw this when setting up coupons. Basically, now you can create coupons for specific audiences, similar to what you see in brand tailored promotions, for example, having them show up only for customers who might have abandoned your product in their cart. Other alternatives, as you can see here, include things like people who have not purchased recently nor frequently, with varied spend, who are considered at risk, Brand followers who have clicked to follow the brand on Amazon, and so much more. If you just keep scrolling, note that you do need to be brand registered for this, and since they're in the process of rolling it out, you may or may not see it, but it's cool to play around with, especially since this lets you set it up at the ace in level compared to what you can do inside of brand tailored promotions, where promotions are for all the products in your brand.   Shivali Patel: Next up, let's talk about the lower FBA fulfillment fees with Ships in Product Packaging. Amazon recently launched the Ships in Product Packaging program, otherwise known as SIPP, and this used to be known as SIPP in Own Container. The gist of it is it allows FBA sellers on Amazon to ship their products using their custom brand packaging without any additional materials added by Amazon. This initiative presents several advantages for FBA sellers, such as lower FBA fulfillment fees for products, an increased ability to connect with customers and the honorable contribution of environmental sustainability by reducing packaging, the latter being something that decreases the space needed on trucks and ultimately leads to a reduction in the number of trucks required, as well as carbon emissions. It's worth noting that products that are certified under SIPP prior to February 5th 2024, will automatically qualify for discounted FBA fulfillment fees starting from that date, and the program is currently available in seven stores the Canadian, American, Italian, Spanish, German, French and UK markets. There are no fees to enroll, but there may be costs associated with updating your packaging to be compliant with Ships in Product Packaging requirements, or if the product that you wish to enroll is fragile or contains sharp items, contains liquids, etc. Then it might have to be tested at a lab. The only time a product may be shipped with Amazon-added packaging is if a customer is shipping multiple items in the same order or if they've selected to have the Amazon-added packaging. Shipping requirements will remain the same and some products may have already actually began shipping without the Amazon-added packaging, because they're actually using machine learning to identify, test and then certify SIPP compliant products without needing you to take any action. Frustration fee packaging indicates that the package is compliant with SIPP guidelines and it has a series of other parameters, for example, 100% curbside, recyclable materials per applicable laws in the region of sale. It's easy to open and all content removable by the customer within 120 seconds with minimal use of scissors or box cutters, plus some other things.   Shivali Patel: While there is no separate certification and it won't grant additional discounts, you can enroll those into the SIPP program. You can also enroll variations without having to enroll all of the variations. As for your first arrival date, that's going to be the date where all your units being shipped to the Amazon facilities are SIPP compliant. Meaning if your enrollment date is complete on March 1st but the SIPP compliant packaging is April 1st, then you should input April 1st. If after that date your packaging is not compliant, then you're going to risk decertification. However, your shipments don't need to be compliant when they're waiting for the enrollment approval. There are dimension regulations and discount rate depends on the size and weight of your product and you can always request to decertify later. If something changes. Customers are going to be notified. I think I mentioned this a little bit earlier, but they're going to have the option to add Amazon packaging at no additional cost. Now, I wouldn't want to do this for my own products. Putting a shipping label would take away from them as a gift item and just not protect the product that well. But let me know in the comments would you do this for your products and for more info? If you're interested in this, then you can visit the SIPP enrollment portal from your news page inside of Seller Central.   Shivali Patel: In other news, have you guys heard about Project Trident? And no, I don't mean the gum brand. Target is actually coming out with a brand new paid membership program as soon as this year. Speaking at a personal level, there are barely any third party sellers that I know who sell on Target, as it's quite hard to sign up. But hey, maybe if this goes through that might change. Target might open up its platform and pave the way for more sellers. So what about you? Will you be keeping an eye out? I'm curious what do you think about the opportunity potential here, and will you get on it right away, or are you going to wait until it's a little bit more established? Switching gears? Sponsored display locations. We know that sponsored display ads give sellers the most customized ability for targeting and audiences in sponsored ads that regular sellers have access to outside of DSP. Amazon now has something new in beta that again brings DSP level functionality to any brand registered seller using sponsored display ads. Destiny from BTR Media started a conversation on this post of how some sellers who have access to the functionality in beta have the ability to target locations with their sponsored display ads. This should be cool because, say, you have a product specifically for the Alaskan market, you obviously wouldn't want that to show up in sunny Florida. You will now be able to geographically target those display ads Again. For now this is only sponsored display ads, so it's not something that's going to allow you to target certain keywords or regular sponsored product campaigns just yet, but it's still a pretty cool addition by Amazon. So do any of you guys see this inside of your account? Let me know when we have Amazon reporting.   Shivali Patel: They've redesigned navigation carousel module so brands can access it within the A plus content manager and help you enhance your listings. Modules have been updated to include clickable tabs that are highlighted in a translucent overlay on the image. This is going to help you navigate elements in the carousel. Now, I'm not sure if this is it, but check out this listing from Uncar. There are actually a couple links in their content and, if I can just scroll down here and show it to you guys, this right here, check this out. When I click these three dots, it automatically changes over the tabs, so I go from business trips into Commute and back into outdoor cafe.   Shivali Patel: Alright, just a couple more things. Here we have Amazon Rufus. Has anyone already heard about this? If you didn't know, rufus great name, by the way is a new expert shopping assistant powered by generative AI that is trained on Amazon's vast product catalog, customer reviews, community Q&As and web information to assist customers which shopping needs, product comparisons and recommendations. Rufus is presently launched in beta to a limited number of US customers via Amazon's mobile app, with a gradual rollout planned in the coming weeks. It aims to enhance the shopping experience by providing tailored assistance, from general product research to more specific inquiries about products or comparisons between categories. The assistant will enable customers to shop by occasion, by purpose, by specific needs, offering personalized suggestions and insights seamlessly integrated into the Amazon shopping experience, customers can interact with it by typing or speaking queries into the Amazon search bar, and then feedback mechanisms are already in place to continuously improve that performance. As Amazon continues to invest in generative AI technology, rufus represents a significant step towards enhancing customer engagement and satisfaction within that Amazon ecosystem.   Shivali Patel: I want to know do you guys already have access to this as well? I don't yet. Then, finally, we have Amazon emphasizing the significance of the Amazon shopping experience in its shopping experience, but acknowledging the rise of a fraudulent fake review broker industry that exploits the value of reviews. I think we all know fake reviews are against TOS and Amazon has been quite proactive about stopping them globally, investing resources in combating those fake reviews, utilizing really sophisticated tools and legal action as well In 2023, legal actions targeted bad actors in US, in China, in Europe for instance, this case against Tao Hau-Vai in the US. Despite progress, amazon recognizes the ongoing threat and vows to continue its efforts to maintain the integrity of customer reviews and hold fraudsters accountable in 2024.   Shivali Patel: If you want to dig deeper, Chris of e-commerce. Chris touched on this more recently, I believe it was in the AM/PM Podcast episode 379. All to say, look, we know there's a lot more bad players out there, but it's good to see Amazon taking steps to police this kind of thing. Remember, it's never worth it to try to take those illegal shortcuts, as much as you want to do them. So with that, that is it for this week's Weekly Buzz. Let me take this opportunity to encourage you to follow our new TikTok page for some cool, fun, educational content regularly. It's helium10_software. So just go to TikTok, open up the app, go to helium10_software in that search bar and click follow. Now for our new feature alerts. Carrie is going to be sharing with us what new tools Helium 10 has launched this week.   Carrie Miller: Today I'm going to be talking with you about some new Helium 10 features updates. So I'll go ahead and get into it and share my screen. The first thing that we have here is when you actually go to a search. So, for example, in this search we searched coffin shelf and we have all of these great results. What we can do now is we can actually look here and where it says load a 30 day sales data on all of these, we can just click on those buttons and we can see the 30 day revenue and the 30 day unit sales for all of our competitors. So this means we don't have to open up the extension and look for all this information. It's actually just a pull down right there. So if you wanted to just quickly look at the revenue while you're browsing a page, you can see quickly what it is. And I think this is kind of cool because then you know, for certain searches where there's a lot of different types of products that are kind of different designs, it's really helpful to just be able to look at which one is selling the best, how much they're selling. So that is one feature update. I think it's really great. And then the next thing is on the detail pages themselves. We have this new data up at the top of the page. Now you can expand this and you can show more details. And we've got not only we have the revenue for this listing, but we have the ratings and reviews. We also can go down here. We can see, you know, the fulfillment dimensions, the, the stamp you know sized here, and all this information, that BA fee on the side. Here you can also go back and look at sales on different days of the year and you can change the timeframe to all the way back to two years so you can see kind of, the growth of each product. You can see, you know, the price and the best seller rank. You can see ratings and reviews right here. So this is some golden information that you can just see right there, especially if you find you know a big competitor and you want to just see what's going on with their product and how long they've been in the game. This is a great tool to be able to see all of that.   Carrie Miller: The next thing now I know Bradley mentioned that we have some great tools for the Brazil market. We've got, you know, Cerebro, Magnet, lots of great stuff that he talked about last week in regards to starting to sell on Brazil, the Brazil marketplace on Amazon, and so now we also have our listing builder AI that can help you to create listings in Portuguese, especially if you do not know how to speak Portuguese. So the first thing you need to do is you're going to go under tools and then you're going to click on listing builder AI, and then what you're going to do is you're going to go up to the top right and click on add listing. Now I'm going to just go ahead and say get started from scratch, and then the most important thing is you need to choose the market of Brazil, which is at the very bottom. So I'm clicking on Brazil here and then I'll click on start building, and then I've actually already created some keywords from Cerebro in Portuguese for our Brazil garlic press, and I chose. I found those by just going to Amazon Brazil and doing a reverse asin search, and so I'm just going to add those to my bank, so they're going to show up here in the bank, and then the next thing I'm going to do is I'm going to click next, and on this part, this is really cool because you can input information in English and it's going to create the listing in Portuguese.   Carrie Miller: For the, for example, we're going to put garlic product characteristics garlic press stainless steel, durable, high quality, perfect for home cooks, okay. So then the next thing is the brand name, which is optional. Okay, so I'm actually going to just put create my own brand name here and make it up Manny's garlic press, and then I'm going to have that at the end of the title. The product name is garlic press and you can choose the tone, whatever tone you want. I'm just going to put casual here. Target audience home cooks, chefs, the home cook chefs, anyone who wants to easily mince garlic, okay. So I'm just going to kind of put it like that. The more input that you put in here, the better. You want to put all your sales, your sales points, in the in the product characteristics, but you can put them all in English, which is really cool. If there's anything that you want to avoid in the listing, you can put that there, so you can have it avoid certain things. And all you have to do here for the title is click, write it for me, and it's going to use the keywords that I have in here plus the input that I gave it here to create an optimized title, which is really cool because you don't even have to know Portuguese. Now, obviously, you can check this and go to Google translate, translate it, make sure it works right. Or, if you know, you want to pay somebody to just kind of review your listings after you've created them to make sure that they're they make sense. That's probably a good idea, but I think this is pretty amazing to get your listings started. So I'm going to click on use suggestion and so, because that looks pretty good, and, again, just go to Google translate and have them translated. You can check it that way.   Carrie Miller: The next thing is bullet points. You can click write it for me. It's going to write all those bullet points in Portuguese and you'll have an optimized listing with those keywords that you put, as well as the input. So we'll let that pop up here. And then at the bottom here you can also do this for a description and click on write it for me. So this all can be written in Portuguese at the click of a button by just putting in these simple inputs in English and it's going to spit out a an optimized listing in Portuguese. All right, so we have these little suggestions. You can click on use suggestions. You can discard it and have it rewrite it, but I'll just go ahead and hit use suggestions and you can see that it's crossing out the keywords that they've used in the bullet points here, and that is pretty amazing that we've been able to use all these keywords with just the click of a button. It's still writing the description here, and once the description is done, I'm sure all of these keywords will be all crossed out. So most of them are, and so we've got an optimized description there.   Carrie Miller: You can again click use suggestion or you can discard it, and so that is the simple and easy way that you can optimize your listings on the Brazil marketplace. I know a lot of people are excited about the opportunity to sell it in Brazil, so go ahead and try this out. I think it's a great tool to help you to get started on other marketplaces in other languages. Really really helpful to use AI to get these all written with a click of a button. It's absolutely incredible. So if you haven't checked this out, go ahead and check it out and we'll see you again next week. Bye.   Shivali Patel: Thank you for sharing, Carrie. That's a wrap. Hope you enjoy this week's episode. We will see you next week to see what's buzzing.

Join Jason Mastromatteo from My Amazon Guy as he breaks down Amazon's Frustration Free Packaging (FFP). Learn the pros and cons of FFP for vendors, its impact on customer experience, and cost implications. This essential guide is perfect for Amazon sellers looking to understand the nuances of FFP and make informed packaging decisions.#AmazonFBA #FrustrationFreePackaging #EcommerceTips #VendorCentral #OnlineRetail #EcoFriendlyPackaging #MyAmazonGuyTimestamps:00:00 - Introduction to Frustration Free Packaging (FFP)00:12 - Overview of FFP and Vendor Side Interest00:26 - FFP Variations and Definition00:56 - Pros and Cons of FFP01:12 - Impact of FFP on Product Packaging and Customer Experience01:48 - Vendor Central Perspective on FFP and Cost Savings02:23 - Suitability of FFP for Different Products02:45 - Challenges with Exiting the FFP Program03:01 - Final Tips on FFP→ Save 20% on your first 6 months of Helium 10!↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id→ Already have Helium 10?↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade----------------------------------------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: hhttps://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Transform your Amazon listings LIVE with John Aspinall!Are your ASINs underperforming? Leave sales and growth opportunities on the table? Not anymore!Join John Aspinall LIVE as he reviews ASIN listings submitted by sellers like YOU.John will show you how to:↳ Optimize your specific ASIN for maximum visibility↳ Identify proven sales and profit strategies↳ Elevate overall performance as a seller↳ Fine-tune your Amazon strategy for long-term gainsThis is your chance to get your ASIN reviewed by a true expert and take your success to new heights!Join us and witness your Amazon business transform before your eyes. The potential is waiting - it's time to unlock it!Timestamps:00:00 - Countdown10:25 - Discussing the Guest's Introduction15:05 - Analyzing the First Amazon Product Listing27:01 - Analyzing the Second Amazon Product Listing30:14 - Nitro Gloves Listing Review30:55 - Product Features and Benefits32:21 - Amazon PPC Strategies35:12 - Handling International Sellers and Retail Arbitrage43:02 - Review of Glove Listing53:30 - A+ Content and Brand Story Suggestions55:10 - Seller Central Questions56:22 - Product Packaging and Presentation59:04 - Product Age and Material Details1:00:43 - Building a Better Mouse Trap1:02:55 - The Difference Between a Need and a Want1:04:44 - AB Testing and Feedback1:05:38 - Hiring Process and Company Culture1:08:37 - Customer Perception and Image Presentation1:11:41 - Coaching and Training Options1:13:57 - Upcoming Podcast Reminder for FridaySupport the show

Hi everyone!! I'm Uswatun Hasanah with NIM 225231033 from 2AMPE, In this podcash, I want to share some tips and tricks to increase sales with good packaging for you, happy listening everyone!

Transform your Amazon listings LIVE with John Aspinall!Are your ASINs underperforming? Leave sales and growth opportunities on the table? Not anymore!Join John Aspinall LIVE as he reviews ASIN listings submitted by sellers like YOU.John will show you how to:↳ Optimize your specific ASIN for maximum visibility↳ Identify proven sales and profit strategies↳ Elevate overall performance as a seller↳ Fine-tune your Amazon strategy for long-term gainsThis is your chance to get your ASIN reviewed by a true expert and take your success to new heights!Join us and witness your Amazon business transform before your eyes. The potential is waiting - it's time to unlock it!#ASINReview #AmazonListingReview #AmazonCTRTimestamps:00:00 - Introduction and Studio Update10:03 - Personal Updates and Studio Changes11:00 - Discussing Merchandising, AC Reviews, and SEO13:01 - PPC and Sales Tracking Discussion13:13 - Virtual Background Attempt and Transition13:45 - Reviewing First Product: Aquatic Experts Filter Pad16:23 - Moving to Next Product Review and Viewer Interaction17:03 - Discussing Holiday Plans and Viewer Greetings17:09 - Reviewing Kitch Clip Product and Packaging Tips20:04 - Value Propositions and Product Presentation Tips21:02 - Branding and Wholesale Account Discussion22:14 - Reviewing Elephant Amulet Card Product25:01 - Packaging and Branding Advice for Small Products26:03 - Tips for Enhancing Product Images and Value Propositions28:22 - Discussing CTR Tracking and Personal Anecdotes29:31 - Viewer Questions and Product Review Continuation30:11 - Reviewing Marble Coasters and Packaging Suggestions33:03 - Advice on Product Presentation and Value Propositions34:02 - Tips for Effective Amazon Listing Enhancements36:39 - Viewer Interactions and Reviewing Vibrating Massage Ball38:19 - Discussing Product Features and Listing Optimization39:22 - Reviewing Cushion Covers and Addressing Return Issues41:33 - Tips for Clear Product Description and Avoiding Misunderstandings42:31 - Reviewing UK-Based Product and Discussing International Listings44:05 - Advice on Product Packaging and Market Differentiation45:11 - Final Product Reviews and Listing Optimization Tips46:33 - Concluding Remarks and Agency IntroductionSupport the show

TLDR: We talk about Cow farts, packaging design, inheriting designs that need to be updated, and balancing category norms with the need to stand out. If you're interested in learning how professionals handle packaging redesigns this is the episode for you. About The Guest(s): Jill is the Executive Creative Director at Neutral, the first carbon neutral food company in the US. With a background in graphic design and a passion for the natural food industry, Jill brings her expertise to create impactful and sustainable packaging designs. Summary: Jill, the Executive Creative Director at Neutral, joins the podcast to discuss the company's mission to become the first carbon neutral food company in the US. She shares her background in the natural food industry and her experience launching her own product before joining Neutral. Jill explains the concept of carbon neutrality and how Neutral works with farmers to reduce carbon emissions in the dairy industry. She also discusses the challenges of designing packaging that stands out on the shelf while still adhering to industry norms and regulations. The conversation concludes with a reveal of Neutral's new packaging design and the reasoning behind the changes. Support our Sponsors: Need packaging without middlemen? Go straight to the factory with factory-direct packaging from https://www.IDPdirect.com Time to start collecting your own data and managing your own specifications? Check out https://www.specright.com Key Takeaways: Neutral is the first carbon neutral food company in the US, focusing on reducing carbon emissions in the dairy industry. Carbon neutrality means there are no net new emissions from the production of a product. Neutral works with farmers to implement emissions-reducing projects, such as feed supplements and forage management. The new packaging design for Neutral's milk products aims to address confusion, improve legibility, and highlight key product attributes. Balancing industry norms and standing out on the shelf is a delicate process that requires understanding consumer decision-making. Quotes: "Carbon neutral means that there are no net new emissions from the production of the product." - Jill "We knew we had to bring in some cues that would help us blend in." - Jill "It doesn't need to be a bummer over your breakfast cereal. We just wanted it to be something that would maybe cheer you up." - Jill --- Send in a voice message: https://podcasters.spotify.com/pod/show/packagingunboxd/message

Turn your ASINs into goldmines with John Aspinall: Free ASIN Reviews!Are your ASINs not performing up to their potential? Tired of missing out on sales and growth opportunities? Say goodbye to those days!Join John Aspinall LIVE as he dives into ASIN listings submitted by sellers just like YOU.In this power-packed session, John will guide you through:↳ Tailoring your specific ASIN for unbeatable visibility↳ Unlocking sales and profit strategies that really work↳ Boosting your seller performance to the next level↳ Refining your Amazon strategy for sustainable successThis is your chance to get your ASIN reviewed by a true expert and take your success to new heights!Join us and witness your Amazon business transform before your eyes. The potential is waiting - it's time to unlock it!Timestamps:00:00 - Countdown Timer / Music09:58 - Host Introduction and Episode Overview10:56 - Review of Audience ASINs and E-commerce Tips13:04 - Example Review: Root Beer Toothpicks14:14 - Example Review: Apple Cider Vinegar Gummies16:03 - Audience ASIN Review: Wrist Rest for Laptop19:11 - Improving Product Images for Better Online Display21:49 - ASIN Review: Natural Home Cures Mangosteen26:17 - Tips on Product Image Enhancement for Supplements28:04 - Review: Lumai Shumai Adhesive Hook31:10 - Discussion on Product Packaging and Presentation33:21 - Audience Interaction and More ASIN Reviews36:18 - Detailed Review: Garbage Bag Dispenser39:01 - Audience Engagement and Q&A Session42:50 - Review and Recommendations for Product Listings47:04 - In-depth Analysis of ASINs and Marketing Strategies50:01 - General Advice on Amazon Product Listing and Optimization52:03 - Closing Remarks and Final TipsSupport the show

Unwrap the world of product packaging design in this episode. From eye-catching labels to quality materials, explore the strategic creativity behind the boxes, bottles, and bags that shape your shopping experience.

In this episode, Chef Noel is joined by Michael Burgess, the owner and CEO of Nerpy's®, Inc. To talk about everything as it relates to business and products. In 2008, Nerpy's® recognized a vibrant and growing demand for great-tasting, spicy food among today's diverse communities. So they began making hot sauce in Richmond Hill, Ontario, Canada. The company's aim and mission are to share great-tasting, deliciously flavorful hot sauces and marinades that are tasty, hot, and truly enjoyable. Nerpy's is committed to producing hot sauces and marinades that truly excite the taste buds and radiate the magical flavours of all food. --- Send in a voice message: https://podcasters.spotify.com/pod/show/whatscookingwithchefnoel/message

This week on the Buyerside Chat Podcast, I chat with Kelley Kempel about all things stand-out packaging. Kelley owns Hidden Path Creative, a graphic design studio supporting product-based businesses with packaging designs that genuinely represent their brand identity. She uses her extensive corporate retail background to provide clients with strategic, research-backed designs that stand out on-shelf and on-screen to grow sales. In this episode, we chat about: Behind the scenes process of creating packaging at the corporate retail level What it's really like working on packaging for celebrity collaborations What it means for a major brand to license a product line The importance of packaging for small product businesses in 2023 How you can leverage Amazon to do competitive analysis Grab a pen and enjoy the chat! Follow & Connect With Kelley Kempel on Instagram: @hiddenpathcreative Check Out Her Website: hiddenpathcreative.com Listen to Her Podcast: Product Packaging & Profit Podcast CONNECT FURTHER WITH KRISTIN! Listen to the private podcast series UNLOCK FAIRE - Get instant access HERE Join The Buyerside Club facebook community for coaching & connection in your product business. Join HERE! Website: kristinfishercoaching.com Follow on Instagram: @kristinfishercoaching Contact: hello@kristinfishercoaching.com

Ryan sits down with Jason and Ben to discuss how new products and ammunition come about at Winchester. They tell some behind the scenes stuff on how their engineers take and idea and bring a new cartridge to life. They go on to talk about how art has had an impact on their product packaging and some of Ryan's artwork is featured on their new product packaging this year!   NEW Print for 2023!!  "THE SCORING & FIELD-JUDGING OF THE WHITE-TAILED BUCK"https://ryankirby.com/products/pre-order-the-scoring-field-judging-of-the-white-tailed-buckWe hope you're enjoying these episodes, please leave a review on the platform you're listening to.... Thanks for the support!!Sign up for our newsletter:  ryankirby.com/newsletter We hope you're enjoying these episodes, please leave a comment and review on the platform you're listening from! PLEASE share a link with your family and friends!We want to create a community of like minded people who share a love for art, the outdoors, hunting, fishing, land management, conservation, and everything that the brand “The Art of Hunting” stands for. The overall purpose of this podcast series is connect art and hunting with outdoor brands and people who share the same passions. To purchase canvas prints visit:    https://ryankirby.com/collections/canvas-prints"THE GROWTH AND MATURITY OF THE WHITE-TAILED BUCK" #1 SELLING PRINThttps://ryankirby.com/products/maturity-and-growth-whitetail-buckThe Art of Hunting TMCopyright Ryan Kirby Art & Illustration LLC 

Today, on Product, Packaging, and Profit, I'm breaking down the five pieces of information every product package must include to comply with U.S. labeling regulations. This is one of the most asked questions I get from clients, and there are some easy fixes to implement and protect your business. These insights will ensure your packaging meets legal requirements and strengthens your brand. Things you won't want to miss: The significance of complying with federal regulations, focusing on the Fair Packaging and Labeling Act (FPLA) The need for product businesses to adhere to these regulations regardless of their size or industry How non-compliance with the FPLA can lead to fines from multiple states where the products are sold The five must-have pieces of information on your product package Easy formatting fixes for the trickiest part of the federal and state regulations Where on your packaging to include this important information Download the Ultimate Packaging Checklist to get the FPLA visual explanations: https://www.hiddenpathcreative.com/checklist Let's Keep In Touch: Subscribe to the Podcast for more product and packaging tips Follow me on Instagram https://www.instagram.com/hiddenpathcreative/ Follow me on LinkedIn https://www.linkedin.com/in/kelleykempel/  Find the transcript of this episode and other packaging design tips at www.hiddenpathcreative.com

In this episode, host Sharon Even dives into the fascinating world of product packaging. She breaks down 13 different types of packaging, detailing the pros, cons, and best-use scenarios for each. From classic options like Paperboard Boxes to specialized types like Rigid Boxes and Bottled Packaging, Sharon covers it all. Boxes and Packaging Types Discussed: 1.Paperboard Box 2. OPP Bag 3. Shrink Pack / Vacuum Pack 4. Pillow Box 5. Foil Sealed / Pouch Bags 6. Mailer Bags 7. Cylinder / Tub Packaging (Sharon by mistake says Tube but its Tub

If you're feeling frustrated that your products aren't standing out in the crowded e-commerce market, despite all your efforts, then you are not alone! Maybe you've tried different marketing strategies, reduced prices, and improved product quality, but you still can't seem to create a lasting impact on your customers. The problem may lie in your product packaging design, which plays a crucial role in establishing brand recognition and influencing consumer behavior. Without an effective packaging design, your products may fade into the background, leading to missed sales opportunities, reduced brand equity, and limited customer loyalty.In this episode of The Seller Process Podcast, Gianmarco talks with Kitty Lai about the Five (5) essential steps to help you create an effective packaging design that can help your business thrive in the competitive e-commerce landscape.Here's a breakdown of what to expect in this episode:The Importance of Effective Packaging Budgeting for Packaging Researching for Packaging Design Briefing Best Practices Guidelines for Packaging DesignUnderstanding the Production Process Incorporating Brand Identity and Values in Packaging Common Mistakes and Pitfalls to Avoid  Trends in the Packaging Industry Download "The Essential Packaging Guide to getting started” by ME Brand and start creating now the best version of your packaging!About Kitty Lai:  Kitty Lai is a passionate Brand Design expert and Founder of ME Brand - a Branding and Design service. She is one of the leading authorities in the UK, with over twenty years of experience working and managing design teams for global brands. Her knowledge and expertise in packaging and creating brands from scratch are invaluable for each client looking to build a successful business.Connect with Kitty Lai…Website: https://www.mebranddesign.coLinkedIn: https://www.linkedin.com/company/me-brand-personal-branding/Instagram: https://www.instagram.com/mebranddesign/Facebook: https://www.facebook.com/mebranddesigns Connect with Gianmarco!Website: https://www.thesellerprocess.comInstagram: https://www.instagram.com/gianmeli/?hl=en Facebook: https://www.facebook.com/thesellerprocessLinkedIn: https://www.linkedin.com/in/gianmarco-meli/YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVlegFacebook: https://www.facebook.com/gianmarco.meliTools & Useful ResourcesHelium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - https://www.thesellerprocess.com/helium10PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - https://www.thesellerprocess.com/pickfu/

In this week's episode of the 6 Figure Product Business Podcast, we dive deep into the power of product packaging and its ability to expand reach, create customer advocates, and attract wholesale stockists with Kelley Kempel, owner & founder of Hidden Path Creative. Kelley has over 20 years experience in retail, creating branding & packaging designs for  iconic brands like Food Network, Maxfli, Slazenger, Nine West, Lauren Conrad, and Vera Wang. Kelley went on to work as a packaging designer at Dick's Sporting Goods. From there she moved to Kohl's to lead the brand packaging team.  Kelley uses her background to provide clients with strategic, research-backed designs that stand out on-shelf and on-screen to grow sales. In this episode we discuss: The biggest mistakes people make with packaging The impact of bad packaging on consumers' emotions and how it can affect their The top five products with exceptional packaging, showcasing the importance of thoughtful and visually appealing design. For DIY enthusiasts, the podcast explores the best options available for those who prefer to create their own packaging.  The latest packaging trends and provides examples of packaging upgrades that have resulted in increased sales for brands.  Overall, the episode offers valuable insights into leveraging packaging as a strategic tool for business success. If you're ready to level up your packaging and delight the F out of your customers, this episode is for you.   Follow Kelley https://www.hiddenpathcreative.com/ https://www.instagram.com/hiddenpathcreative  Join her new DIY Packaging Design Course- https://www.hiddenpathcreative.com/design-packaging-that-sells    WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Join Waitlist For Cultish Product A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Free Guides & Resources For The Win:   {Free Webinar} 4 PROVEN WAYS TO GROW YOUR E-COMMERCE SALES {without using ads, making Instagram Reels or dancing on Tiktok} {Free Download}  Roadmap To More Customers Without Paying For Ads [Free Download} Increase Your Website Conversion {Free Download} 10 Must Have Emails You Need To Send To Your List   Let's Be Friends Follow Kerrie on Instagram Follow The 6 Figure Product Business Podcast on Instagram www.kerriefitzgerald.com  

Packaging is a phenomenal customer retention tool – when done right. Find out more from our guest, Lindsay Quan, Creative Director and Founder of Looq Design.We're discussing how this can even be a customer acquisition channel. Lindsay has been helping brands with strategic design since 2001, and knows the powers of a true brand experience.In this episode, we discuss:Packaging-based marketing Why should we improve our product packaging?How it impacts your customer acquisition and retention QR codes: how to get the best resultsHow often should brands update their packaging?SMS: direct-to-customer communicationClaim your exclusive 3 month free trial with Slippy >>> https://keepopt.com/slippy Find out your Paperplanes can you improve marketing ROI >>> https://keepopt.com/paperplanes Join our brand new 'Chloe's eCommerce Club' here >> https://keepopt.com/club Find everything Keep Optimising at KeepOptimising.com

Optimizing product packaging is essential for reducing waste and driving the circular economy. In this episode, Tad and Julianna sit down with Kelly McBee, Circular Economy Sr. Coordinator at As You Sow, to discuss the mission of As You Sow, the Corporate Plastic Pollution Scorecard they developed to rank companies on their progress toward plastic goals, how companies can get better scores in the future, why third-party certifications are so important to the achievement of corporate plastic reduction goals, and what's next for As You Sow. Interested in submitting a question for Tad to answer on an upcoming episode? Click the link below and scroll to the bottom of the page! SHOW NOTES: https://www.tadradzinski.com/tad-talks-sustainability-podcast/episode32-circular-product-packaging

If you're an artist this podcast is packed full of information on the printing process, product packaging development, and the process to licensing artwork. We hope you're enjoying these episodes, please leave a comment ,and review on the platform you're listening from!  Link to our Youtube channel to watch video version of the episodehttps://www.youtube.com/@RyanKirbyArt/podcastsWe want to create a community of like minded people who share a love for art, the outdoors, hunting, fishing, land management, conservation, and everything that the brand “The Art of Hunting” stands for. The overall purpose of this podcast series is to help give our audience a deeper look into Ryan Kirby the artist and brand.   There will be eight video podcast episodes, plus a Q&A1. Dedication & Discipline. Intro to Ryan Kirby2. How art and hunting tie together, Define the brand3. From the hunt to the canvas, how turkey hunting inspires turkey art- Ryan comes back from Florida (Osceola Turkeys)4. How to create work that sells, how to market products, and art.5. Balancing business with family6. Sons of Thunder piece and tied to hunt, conservation groups, NWTF, call to action7. New products, new ideas, inside the future of Ryan Kirby art business8. Growth & Maturity of product and business, Q&A9. Q&A Bonus EpisodeLink to our newsletter: ryankirby.com/newsletterSign up to find out about new product launches, limited sketch drops, and everything happening at Ryan Kirby Art.To purchase prints visit:https://ryankirby.com/"THE GROWTH AND MATURITY OF THE WHITE-TAILED BUCK"  Printhttps://ryankirby.com/products/maturity-and-growth-whitetail-buckThe Art of Hunting TMCopyright Ryan Kirby Art & Illustration LLC 

What's the best way to wow customers and get repeat buyers?   Many Etsy sellers focus on the front-end work of setting up an amazing listing and doing whatever they can to attract traffic and get customers.  What they miss out on is the stuff that happens after the sale.   Today I am going to give you a 3 part product packaging strategy that will wow customers, help you get repeat buyers, and referral buyers.  I am also going to give you a real life example of an Etsy seller doing everything right when it comes to this packaging strategy.   You can view the shop I talk about in this episode (Angry Banana Company) here

EP. 94 - Behavior economics expert, Siena Dexter from Smashbrand, shares current trends in consumer shopping behaviors; and, how storytelling plays a role in product packaging to help ensure our products are a best seller off the shelf now and in the future. How these things can help predict retail behavior at point of sale, ultimately helping you connect with your customers to achieve business goals.  (free) JOIN Marketing With Empathy's Facebook community to connect and network with other brand storytelling strategists: https://urlgeni.us/facebook/mwec    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/behavior-economics-predict-shopping-trends-product-packaging-episode-94/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices

שירי אירחה את דור ששון, דור הוא מייסד שותף והמנכל של סטיג, דיברנו על תמחור ופקגניג, מה הקשר שלנו לזה כמנהלי מוצר ואיך עושים את זה נכון ----- מגישה בפרק: שירי איבצן ארד עריכה: תמר הלוי הלחנה: מיכאל ינטיס

On this episode of Embracing Erosion, Devon chats with Jason Oakley, the Senior Director of Product Marketing at Klue. This episode is built for those that love product marketing; they discuss category-building techniques, content strategy and what has made Jason a must-follow on LinkedIn, segmentation strategies and how they can apply to product packaging, and much more. Enjoy! --- Support this podcast: https://podcasters.spotify.com/pod/show/devon-orourke/support

In episode 63 of the Outdoor Minimalist podcast, we are taking an inside look into what it takes to change product packaging design. This process likely looks different for every company, but today we get to learn from one company's experience as they moved from plastic packaging to a more sustainable steel container. To break down what went into this process and how they landed on this packaging change, I had the pleasure of hosting Shannon O'Grady. Shannon O'Grady has her Ph.D. in nutritional physiology from the University of Utah and is the Chief Product Officer of Gnarly Nutrition, a Salt Lake-based sports supplement company whose focus is to create clean, natural and effective supplements for active individuals. Her research in nutritional physiology and her own obsession with sports nutrition has made her a strong spokesperson in the space of nutrition for athletes of all disciplines. A mother of two and competitive athlete herself, Shannon is continuously looking at the crossroads between training and nutrition for insights on improving performance, reducing injury and increasing longevity. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book ------------------------- Use the code OUTDOORMINIMALIST for 10% off every Neo Bites order. Gnarly Nutrition WEBSITE: https://gognarly.com/ INSTAGRAM: https://www.instagram.com/gnarlynutrition/?hl=en FACEBOOK: https://www.facebook.com/GnarlyNutrition/ Contact Shannon: shannon@gognarly.com ------------------------- EPISODE RESOURCES Terracycle NPR - Plastic Recycling is Practically Impossible Prana Responsible Packaging Movement Plastic Impact Alliance

Billy Gene offends burger flippers at MeDonalds. www.underbillyswing.com Work directly with Billy for 16 weeks and have him certify you as an Advertising Geneius! Click the link above and apply.

Today we welcome back one of your favorite guests, Anne Ferris, to talk about updates on her Amazon business, plus some strategies on product packaging, lifestyle images, and breathing techniques.

Alex Smilansky , Co-Founder & CEO, shares how the Mayku team, both inspired by and leveraging the 3D printing revolution, has reinvented 3D forming manufacturing processes such as thermoforming as accessible, desktop fabrication technologies. So far, they have launched the Mayku FormBox (vacuum forming) and Mayku Multiplier (pressure forming), with more 3D forming platforms on the way. Their approach to reimagining industrial 3D forming methods has offered new routes for their users to quickly duplicate parts and produce molding/casting components, meeting a wide range of needs from prototyping to product design to medical parts to educational experiences to producing custom chocolate molds. 

Hello & welcome back for a nice little treat to cap off your week. This content right here may just be what you've been needing to hear. Too often we value the packaging over the product, more in people than consumer goods. Get ready for an enlightening episode and thank you as always for tuning in and rockin' out with me. One love✊

If you take your product packaging for granted, you might be surprised how this affects consumers' purchase decisions and how much money you are leaving on the table.In this episode, Tom Meyer shares how product packaging could boost your brand awareness, and the timeline and stages of packaging you need to consider.Tom is an Accounting Manager of Shillington Box Company LLC, a manufacturer of corrugated packaging products located in Saint Louis, Missouri, United States. He focuses on helping customers find low-cost packaging solutions that are reliable, sturdy, and environmentally friendly. He is passionate about finding the common link between buyer and seller and is known for delivering an excellent client experience.[00:01 - 08:01] Opening SegmentLet's get to know Tom MeyerWhy does Tom always go the extra mile for his clients[08:02 - 12:35] All About Product Packaging The different types of packaging and what's suitable for your productTom's focus: Corrugated PackagingWant some Amazon refunds? Check out GETIDAPromo code: FTM400The ideal color combinations for corrugated packagingWhy is packaging important?[12:36 - 26:31] Relationship Between Product Packaging and Consumer Buying BehaviorAt what stage should you start planning product packaging?The importance and benefits of package testingTom shares stories of how packaging impacted his clients' business[33:34 - 37:51] Closing SegmentNeed help with your packaging? Visit shillingtonbox.comConnect with Tom on the links belowThe Fire RoundQuotes “Packaging is so important. Because if you have a good idea, you must have the packaging to go along with it. The packaging can identify your product, it can have a lot of necessary information on there. And it can build a brand image for somebody looking for that item down the road.” - Tom Meyer“Test to make sure that your product gets to the consumer.” - Tom Meyer “Most importantly, where I see people fail out. Number one is that you can have a great idea. But if you don't sell it, it will never be anything more than a good idea.” - Tom Meyer  Connect with Tom Meyer at shillingtonbox.com or email him at tmeyer@shillingtonbox.comSend us a voice message and let us know how we can help you fire the man! FacebookYouTubeInstagramResources MentionedGETIDABookHearts in AtlantisEmail us --> support@firingtheman.com Leave us a review as it really helps the show!     

Clicks and Bricks Podcast #200 About Omid Torkian: Omid is an eCommerce expert with 18+ years of experience, his primary level of expertise is in Business Management and Logistics. Omid loves to help fellow entrepreneurs in any way that he can, he believes in the power of teamwork and the dedication to excellence. Omid stands by the statement "eCommerce is the future and will bring us all together". Jump Ahead: 00:00 Intro 00:47 About Omid Torkian 03:40 Businesses before and during Covid pandemic 04:45 Starting a business 05:33 About domain name 07:50 How does ShipBots Work? 09:28 Importance of right packaging and shipping in marketing 11:40 How important is having nice packaging for repeating sales 13:23 Managing business during inflation and market slow down 18:40 Amazon fulfillment services 21:30 Flat rate for pick up and shipping products 22:44 Competing amazon in real-time delivery 24:15 Solution for customers to help decide 27:51 Gaining customers' trust without using amazon 33:53 Understanding what attackers do to outsource 35:15 Ken's thoughts about Omid's business 38:25 Working out a business relationship 39:19 Omid's tips and advice 41:14 How to connect with Omid 42:17 How to contact Ken Reach out Omid: https://www.linkedin.com/in/omid-torkian-b881234 Email: omid@shipbots.com See Ken at PodFest Expo in Orlando Florida! May 26th - 29th 2022 Want to go to PodFest Expo visit https://podfestexpo.com #GetToWork Learn more about your ad choices. Visit megaphone.fm/adchoices

Fred Hart is a Partner and Creative Director at Interact, a world class branding and packaging design firm that specializes in consumer product goods. Their clients include FitVine, Boulder Canyon Chips, Fat Snax and Monster Energy. With over 20+ years in the creative space, Fred has become the go-to expert on helping brands differentiate themselves on shelves. Fred joins Justin to discuss all-thing product and package design and innovation.

Understanding packaging holistically is a key step in the pricing process. And something that should be revisited regularly. Our world isn't static. Your market isn't static. And your product (hopefully) isn't static. So you need to constantly be thinking about the overall product packaging and pricing to ensure you're correctly “dividing the value you're delivering” between you and your customer.I recently had a conversation with Dan Balcauski for my other podcast, Product by Design. Dan is the founder of Product Tranquility, a product packaging and pricing consultancy. This podcast highlights one point of our conversation and expands on a few points. You can find the full podcast interview linked below. Links:Podcast Interview: Getting Product Packaging and Pricing RightDon't forget to subscribe at productthinking.ccTwitter: @kylelarryevans and @producthinkingWeekly newsletter: Understanding Product PackagingOr just want to leave a tip: buy me a coffee?Check out our Product by Design podcast as well ★ Support this podcast ★

You've spent a lot of time and effort creating an incredible product that ticks all of the boxes … but what about your packaging? Have you thought about what it will look like when you wrap it up and send it to your customer? And if you have, are you making sure it's strategic?    This week Whitney Zimmerman, Founder of packaging and brand design studio the WildHive, joins us to talk all things strategic packaging. We deep dive into the 3 pillars you need to implement when coming up with your product packaging and how to use the box your product comes wrapped in as a key marketing tool to encourage word-of-mouth advertising from your customer.    What You'll Learn The 3 pillars of strategic packaging design and how to use each one to create packaging that stands out How to use your packaging as a strategic and effective marketing tool that encourages word-of-mouth sharing  The most common packaging mistakes businesses make and how you can avoid them   Episodes Mentioned Episode 99. The Keys To Scaling Your eCommerce Business With Brian Burke https://ecommercebadassery.com/how-to-scale-ecommerce-business/   Read the Full Transcript http://eCommerceBadassery.com/113   FREE Resource Library  Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place! http://ecommercebadassery.com/freestuff   Want More Badassery? Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you!  http://ecommercebadassery.com/facebook   Let's connect on Instagram @ecommercebadassery https://instagram.com/ecommercebadassery   Ready to Level Up Your Email Marketing & eCommerce Business? Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.   Work With Me Interested in getting my brain focused on YOUR business? Learn more about my services…   Email Marketing Help: https://ecommercebadassery.com/email-marketing eCommerce Help: https://ecommercebadassery.com/ecommerce-help   Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it's also valuable feedback for me to continue bringing you the content you want to hear.  Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683   This podcast uses the following third-party services for analysis:  Chartable - https://chartable.com/privacy

Want your business to be the full package? Well, you're in for a treat because this next guest is, as Tara puts it, a product packaging extraordinaire.    In this episode, Megan Young Gamble joins Tara to talk all about packaging. What may seem straightforward actually requires a whole lot of strategy and planning. So listen in as Megan and Tara discuss everything to do with packaging, from what to keep in mind when packaging your product to the use of frivolous packaging buzzwords.    KEY POINTS: - Pimping your packaging - When should you be reaching out to get your packaging done? - Starting with the end in mind - The biggest misconception about product packaging - What do people need to include in their packaging  - What can we expect in the future for the packaging industry - The Buzzwords: From “luxury” to “vegan” - Roles that Megan needs that she cannot do - Megan reflecting on her marketing, money, and mindsets   QUOTABLES: “When people see the shiny pretty things on show, they don't realize that it takes a lot of planning to execute that.” “For those of you who are out there going through the same shit, know that you're not alone. Just make sure that you're investing time and energy into yourself, and know that you are worthy. And you're going to make it on the upside”    GUEST INFORMATION: Megan Young Gamble getlevelconsulting.com Join the Accelerate Level Institute - acceleratelevelinst.gumroad.com   PRODUCTS / RESOURCES: Grab your FREE copy of the Profitable Marketing Playbook at www.profitablemarketingplaybook.com Visit Tara's website at tarapaton.com IG | @tarasoether - instagram.com/tarasoether       Stacking M's is edited by Instapodcasts (visit at instapodcasts.com)

Justin Chen from PickFu talks about how to get feedback on Amazon products with split testing. Justin Chen also talks about cutting off confused consumers and bad reviews before they happen. Live pickfu examples and an amazon a/b testing example with PickFu product polling and A/B testing. Also covered in the interview: How to Get Feedback on Amazon Products Before They Exist? What do people use PickFu for? What about using PickFu for selecting your Product Packaging? What about crowdsourcing for PickFu? Does PickFu have a group of people for my specific product? Example of a nutritional supplement using PickFu (Mina Elias). How secure is my data and what about an NDA? Using PickFu to A/B test YouTube Thumbnails. What about testing my Amazon title on PickFu? Most unusual items, or subjects that have been tested on PickFu. How did you come up with the name PickFu? Why you should not use the same template for all YouTube thumbnails. How did Justin Chen and John Li meet and formed PickFu? How many polls has pickfu run since it started? How many people can I select to do my PickFu Poll? What happens if my poll comes up 50% to 50%? About Justin Chen | PickFu - https://www.pickfu.com/ecommerce PickFu began in 2008 when its co-founders Justin Chen and John Li were working on another business. As serial entrepreneurs, they understood their own strengths and weaknesses. And whenever the two disagreed, they wanted a fast, informed way to break the tie. As software engineers, they built it. While Justin and John focused on their other venture, PickFu sat on the back burner. But like all the best things on the internet, people discovered it. Customers used the polling platform and shared it with their friends. They found new and interesting ways to harness its power. And by listening to real people, the co-founders realized they had built something truly useful for businesses of all shapes and sizes. Since then, PickFu has grown to thousands of customers across industries like e-commerce, mobile app development, publishing, insurance, and marketing. Customers have run hundreds of thousands of polls, gathering insights about product features, logos, graphic design, user interfaces, copywriting, and so much more. About FeedbackWhiz - https://www.feedbackwhiz.com FeedbackWhiz helps Amazon sellers monitor, manage, and automate emails, product reviews, orders, and feedback. Build professional email templates with gifs, emojis, buttons, and attachments. A/B test subject lines and view open rate analytics. Send or exclude emails based on triggers such as refunds, shipment, delivery, feedback, and repeat buyers. Track and manage all product reviews. Instant notifications whenever a review is posted. Monitor all product listings and get alerts when critical events such as hijackers, buy-box loss, and listing changes occur.