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Rich recaps Samsung Unpacked Paris.Rich talks to media and creators, including Bob O'Donnell, Rebecca Iassaics, Parker Burton, Enobong Etteh and Lance Ulanoff at Samsung Unpacked in Paris to get their take on the announcementsSally is wondering how to deal with roaming in China and getting her apps to work. Mentioned: VPN info, eSIM info.AT&T says a massive data breach got customer call records. Check to see if your account was impacted here.Surfshark has a new service called Alternative Number, which can help protect your real phone number.Dori in Westlake Village is curious if the Samsung Ring can be worn on a toe. oura says no.Mark in Woodland Hills wants a WiFi-based phone line. Mentioned Ooma and MagicJack.The FTC and partners find that apps and websites use a lot of dark patterns to get us to subscribe and give up more personal information than we need to.Microsoft is raising prices for its Xbox Game Pass subscription.Shopping Expert Trae Bodge shares smart tips to maximize this year's Amazon Prime Day.Mentioned: Yahoo Shopping, Google Shopping, Coupon Cabin, CamelCamelCamelHere's my page with Amazon Prime Day tips, tricks, and deals that I like.Sue wants a smartphone that's good for her dad, who is nearly blind. Rich mentioned the blindshell.Google is making its Dark Web Monitoring service available to all for free. Start with the Results about you, and the dark web feature will come later this month.Rich had his first RCS text message conversation and says it will greatly improve messaging between iPhones and Androids.Clark from Lancaster is looking for tips on improving his WiFi. Rich mentioned ensuring the router is out in the open and not near any interfering electronics. Also, try a WiFi Analyzer app.Spectrum is raising prices on TV and internet.Willem Van de Mierop, co-founder of the Oko App, which helps the visually impaired safely cross streets.Apple and Google launch tool that lets you directly copy your Google Photos to iCloud.Google Maps now has a speedometer on the iOS app, five years after Android.Rich DeMuro talks about tech news, tips, and gadget reviews and conducts interviews in this weekly show.Airs 11 AM - 2 PM PT on KFI AM 640 and syndicated on 350+ stations nationwide.Stream live on the iHeartRadio App or subscribe to the podcast.Follow Rich on X, Instagram and Facebook.Call 1-888-RICH-101 (1-888-742-4101) to join in!Links may be affiliate.RichOnTech.tv Get full access to Rich on Tech at richontech.tv/subscribe
J'ai eu le plaisir de rencontrer Aurélien Soulimant que j'ai découvert lors de son aventure sur Koh-Lanta en 2019 ! Tout commence lorsqu'il débute le parkour à l'âge de 13 ans. Cette discipline lui inculque des valeurs, « Être et durer », qui le mèneront plus tard vers une alimentation végétale. Aurélien me raconte comment il a son vécu son végétarisme au travers de ces nombreuses expériences sportives : de cascadeur au Puy du Fou, en passant par aventurier de Koh-Lanta, jusqu'à athlète dans Ninja Warrior (je te rassure, il n'a eu aucun problème de carences !). Après avoir vécu son lot de sensations fortes, Aurélien souhaite désormais vivre proche de la nature et retourner à la simplicité. Il pratique notamment la permaculture et le minimalisme dans sa vie quotidienne. Je remercie Aurélien pour cet échange. Retrouve-le sur Instagram.
We talk Hatbox Ghost, Earth Science, and some shit about CEO's I think.
Jack Maxwell, known professionally as “Magic Jack,” is a professional magician who performs throughout South Florida, the entire United States and abroad. A master magician, he first uncovered his passion for performance when he was only seven years old, committing himself wholeheartedly to developing his act ever since. Landing a job at a magic shop when he was eleven, he found ample opportunity to build a stage presence. By the time he was in high school, he had found his voice, which humor and pizzazz characterized his performance above all else. Throughout his early 20s, he operated his own magic shop, The Wizard's Apprentice. He closed the magic shop in 2009 to shift all his attention to his performance career. Magic Jack is known for his corporate entertainment offerings, but he also offers close-up magic, stage magic, private magic lessons, and group magic lessons. On top of that, he has produced DVDs to instruct others in honing their own performance skills. He has served as a public relations ambassador for such blue-chip companies as GE, Coca-Cola, and Brother, and in 2016, Lionsgate Entertainment enlisted him to promote Now You See Me Too in South Florida. Continuing to perform throughout the area, Magic Jack also teaches magic to students ages 6 to 13 at the Boca Raton JCC, steadfast as ever is his commitment to passing on magic to the next generation. Check out Magic Jack: https://magicjackmaxwell.com Youtube: https://www.youtube.com/channel/UCcHXx6VNSA7U_J0HvO6g8Ew IG: https://www.instagram.com/magicjackmaxwell ➔Please check out our Sponsors ➔Horome levels falling? Use MSCSMEDIA to get 25% off home test: https://trylgc.com/MSCSMEDIA Ty LetsGetChecked. ➔Fiji: https://Fijiwater.com/mscs $5 off free shipping Unleash ➔Monster Energy: https://www.monsterenergy.com/us/mscs ➔Aura: See if any of your passwords have been compromised. Try 14 days for free: https://aura.com/MSCS Thank you to Aura ➔ Stay Connected With MSCS MEDIA on Spotify Exclusive: Watch all Mscs Media Video Podcasts UNCENSORED and UNCUT.: ► https://spoti.fi/3zathAe (1st time watching a video podcast on Spotify when you hit play a settings pop-up will show, tap under the settings pop-up to watch the video playing.) ► All Links to MSCS MEDIA:https://allmylinks.com/mscsmedia
During this episode we discuss a magicJack and how it is a great trade-off for those who want to save money on a landline bill. I only pay $40 once a year. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/researchshows/support
Welcome to the Devils State of Mind Podcast on The Hockey Podcast Network! Stay up to date in the world of hockey with The Hockey Podcast Network. Every Monday and Thursday The Hockey Podcast Network offers a unique podcast dedicated to your New Jersey Devils. Podcasts' are between 30-50 minutes & available at thehockeypodcastnetwork.com or wherever you get your podcasts from. Make sure you follow The Hockey Podcast Network on Twitter @hockeypodnet HOST: Creator of the MoFoBo Network, ESPN 610 Contributor, Author and Play by Play Commentator for the Jersey Shore Whalers: Neil Villapiano Twitter: @thenvpshow @devilsstate @hockeypodnet Instagram: @nvpqb11 @devilsstateofmind @hockeypodnet Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the Devils State of Mind Podcast on The Hockey Podcast Network! Stay up to date in the world of hockey with The Hockey Podcast Network. Every Monday and Thursday The Hockey Podcast Network offers a unique podcast dedicated to your New Jersey Devils. Podcasts' are between 30-50 minutes & available at thehockeypodcastnetwork.com or wherever you get your podcasts from. Make sure you follow The Hockey Podcast Network on Twitter @hockeypodnet HOST: Creator of the MoFoBo Network, ESPN 610 Contributor, Author and Play by Play Commentator for the Jersey Shore Whalers: Neil Villapiano Twitter: @thenvpshow @devilsstate @hockeypodnet Instagram: @nvpqb11 @devilsstateofmind @hockeypodnet
Fiona Hayes & Gerry Thornley join Eoin for this week's edition of Monday Night Rugby @VodafoneIreland #TeamOfUs
In der 33. Folge spricht Ex-Nationalspielerin Ella Masar mit viel Mut und Herz über ihr Erlebtes in den USA. Machtmissbrauch, sexualisierte Gewalt, ein Ligakollaps als Druckmittel, ein beherztes Öffnen vor dem Team, eine Kündigung. 10 Jahre später kommt der Fall von Dan Borislow, ehemaliger Besitzer von "Magic Jack", einem Fussballteam aus Florida, an die Öffentlichkeit. Diese Folge handelt vom Mut Namen zu nennen. Solltet ihr selbst sexualisierte Gewalt erfahren oder beobachten wendet euch bitte an folgende professionell aufgestellte Adressen: (s.Shownotes) "Schuld haben jene, die die Tat begangen haben, und nicht jene, die darüber reden!"
It's that most wonderful time of the year again! In this episode, The Magic Jack O'Lantern 2021, we once again bring you our list of viewing tricks and treats to celebrate the season. We watched one Halloween inspired title every day in October and now pass the list and our… The post Episode 170 – The Magic Jack O'Lantern 2021 appeared first on The Magic Lantern.
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
When Ben Childs founded Digital Reach in 2011, his mission was to create an agency that operated with integrity, honesty, and skill. Over the years, he has grown to become a leader in the B2B digital marketing space throughout the country, leading a team of 38 people. Today he's here to talk about the things he wishes he knew in order to scale his agency faster. 3 Golden Nuggets Raising prices is terrifying, but necessary. Ben recalls a time when he thought that raising prices was a risky move. But when a new Director of Sales doubled the company's prices, he found that clients would take them more seriously and expected a higher value service. A little outside perspective makes all the difference. Having a network of other agency owners, like the mastermind, can help you get some perspective. Sometimes the answer you're looking for is right in front of you but you're too close to see it. Sometimes you did not do your due diligence and need to be held accountable. Competition and differentiating yourself. Ben has never considered himself to have competitors. If he's going against others that are too similar to him, then he tries to be different. He asks himself if they are doing what he's doing, how are they different? YOUTUBE VIDEO AUDIO LINK Sponsors and Resources Wix: Today's episode is sponsored by the Wix Partner Program. Being a Wix Partner is ideal for freelancers and digital agencies that design and develop websites for their clients. Check out Wix.com/Partners to learn more and become a member of the community for free. Subscribe Apple | Spotify | iHeart Radio | Stitcher | Radio FM How Does Ben Solve Big Agency Problems? Jason: [00:00:00] On this episode, I chat with one of my mastermind members that has grown a really nice size agency. And we talk about culture. We talk about some of the things that he wished he knew about in order to scale his agency, to close to 40 people, and really still enjoy it and create that freedom that he wants, rather than that prison. So. Let's get into the episode. I think you'll enjoy. Hey Ben, welcome to the show. Ben: [00:00:32] Good to be here, Jason. Jason: [00:00:33] I'm excited to have you on. We've known each other a while, you've been in the mastermind. So tell us who you are and how did you get into this crazy agency life? Ben: [00:00:42] Yeah. So my name is Ben Childs. I'm the president of Digital Reach Agency. We're a revenue-focused B2B digital marketing agency focused on SAS, tech, startups and enterprise, search, marketing automation, design development, and Account-based Marketing. How I got into it is not too dissimilar than I think most people. I had a job at an agency that was pretty crappy. I kind of woke up one day and realized they were pretty churn and burn. So I moved up to San Francisco with a lot of my buddies and I got a job, this is dating myself, at a Daily Deal startup back when those were a thing and they ran out of money and didn't have a lot of prospects. So I took the, uh, computer. That was my severance package from that job, went to RadioShack next door and got a Magic Jack. And just started calling people from my grandma's dresser that I used as a standing desk saying that I could do their digital marketing. I had sold it before, but I had never done it, so just, I knew the holes in the market and just said, "Hey, I'll be doing the work. I'm going to undercut everybody on price. And you can trust me because I need the money for rent." Sold my first few people without a website, cause they were like, yeah, I love it. Let's do it. And that was nine and a half years ago. And now we're 38 people and. Doing bigger stuff than that. Jason: [00:02:00] I love it. I always tell everybody when they come to me about starting an agency and they're like, what do we need? I'm like, you need to know how to do something really well. Ben: [00:02:09] Yeah. One of the things I like about the podcast is there's no real like service kind of education, because if you're not good at what you do, there's not a lot that you can learn from an operations or client management standpoint. And so I think that's something that, you know, when I talk to people about starting businesses, I'm like, well, are you like good at it? And they're like, yeah, I guess it's like, well, maybe you should. Look, I learned on the fly and I was up at 12:00 AM, blowing up Adwords accounts, learning on the fly. And I, you know, I wished I had known better, but the fact is, is you're going to learn some hard lessons along the way, either way. Jason: [00:02:44] Yeah. Well, yeah, I mean, you never do it perfect. And especially too, when we look back and we go, oh man, I wish I knew this before I hit the million mark or before I hit the 2 million mark. So, what did you wish you knew back then that you know now. Ben: [00:03:02] I wish I knew that I can raise my prices. Raising prices still is terrifying, but I hired a Director of Sales from a bigger agency. Gosh, like five years ago. And the first thing he did is just like doubled my prices. And I was like, that's scary. You can't do that. And he just goes, just shut up, Ben, just watch this. And honestly, people took us more seriously. We started getting more kind of rarefied clients and got taken seriously at the table. And we've just found that raising our prices, you don't want to make it too necessary due to expense creep, but just kind of the more we charge, the more seriously people take us. And you get to the clients who expect that and expect to get longer contracts and expect to have a more gentlemanly relationship than, um, a lot of the riffraff that you're going to get undercutting everyone's prices. Jason: [00:03:54] Well, yeah, I mean, I was kinda like you in the very beginning. It's like I was on a race that I didn't want to win, a race to the bottom. I'll be like, oh, I'll like he said, I'll undercut anybody just to make rent. But I feel that a lot of times you have to do that in the very beginning in order to really kind of cut your teeth to figure out. It's kind of like, I always use it as like a buffet. Like you got to try out all this stuff, but it's almost like figuring out which buffet to try. Like, you remember when you're in college or really young, you go to like the $5, all you can eat buffet and then like you would leave feeling really, really bad. Ben: [00:04:34] Yeah. It's, um, but you don't know how to do it. And I know you had someone on a while ago who I think they were doing PR. I remember that person who like. Bought a warehouse to like ship a bunch of stuff and it was insane and she knew what she was doing. And she was like, I started off boutique and I started off charging huge prices because we are good. And I started off like many people kind of owning a job being like, I guess I'm doing this now. And I was 23, 24, whatever it was. So it's been a ride. It's amazing. Looking back. Jason: [00:05:06] Yeah. And now with a team of almost 40 people, you know, a lot of times probably looking back too, and some people listening are like, man, that just seems like. A lot of headaches. And I remember kind of thinking back because I looked at it in phases. Right. And you probably look at it in phases as well. Like, you have five people and they're all reporting to you, you know, it's overwhelming. And then you start getting up to 10 and they're still all reporting to you. And you're like, how do people do it with more people than this? So, did you go through that situation? Ben: [00:05:38] You know, what happened was, is about a year and a half on, I brought on a couple buddies who were just kind of looking for either. One of them had gotten cut from minor league baseball. One of them, uh, was a professional poker player looking for an additional revenue stream. They're both geniuses and we've been friends since we were kids. They're geniuses. And I brought them on and, um, we ended up kind of doing it together. And so I had a pretty good team from day one in terms of people that could handle stuff. So I would say that the issue for me is they do still handle stuff, and this gets into culture, but talking to the 37th or 38th person here, I just can't handle their problems. And I'm such a people person, and I just radically validate people, which I think comes across to clients and it comes across to employees too. But you get to 38 people and you kind of have to focus what your time is on and be okay delegating to other people. And I know there was a person who was afraid of us hiring someone over him. And normally I would have been on like a two-hour call with them, you know, saying it's all going to be okay. But you know, you're at 38 people and I told you earlier, our biggest client raised their spend to a lot of money with us. And I can't spend two hours on the phone with this person talking about their job. They're either going to leave or they're not. And that seems cold, but it's not because I have people that deal with that and I need to delegate to them. And they're very good at their job and they're better at that than I am. But choosing where to spend your time just becomes more and more imperative because I just love talking to everybody. It just makes me feel good and doesn't make me any money. Jason: [00:07:15] Yeah. There's like a mind shift that I feel you go through when you really truly start scaling where you go. Well, I could do it this way. And I could do it myself and save money, but then you're like, well, all my time is in this. Versus just outsourcing it or bringing on someone to go do that where you might make a little less profit, but you know, at the end of the day, you're trapped. Ben: [00:07:40] Yeah. I think of the book "Built to Sell." Where he talks about owning a job. And he talks about almost like a cause that's about the difference between an entrepreneur and someone who has an entrepreneurial seizure. A lot of people that start agencies have an entrepreneurial seizure where they're just like, I'm going to do my own thing. And then you end up owning a job. And the fact is, is he says, it's better if you don't know how to do the thing you're doing. I have that benefit. This world passed me by, I'm a caged lion who forgot how to hunt. My partner, who's a genius, is deep in a lot of this stuff with clients. And that's something that I've worked on because he needs to work on other stuff, but he keeps getting pulled back in because as our clients go up and he just gets better and better at this, you know, we need to take a step back and work on processing and scaling. And it can be difficult because it's always easier to just say, I'll do more myself. Great. I'll do it. And it's a tough mindset. And also you just have to make that decision over and over again. It doesn't just happen once. Jason: [00:08:44] So when did you start realizing the role that you needed to kind of transform into in order to really scale the agency? Ben: [00:08:53] Probably, uh, just recently it took me a very long time to get out of, um. Well, I'm still very involved in sales, but it took me a very long time to get out of every fine detail of sales. And that was a process. I think you remember you posted to the group, Marty chiding me in his legendary. Jason: [00:09:14] Oh, I remember that day. I was like, oh wow. Ben: [00:08:53] I, um, Again, I just love to love if you're listening to this. So, I interviewed a salesperson who I just loved and we had a great time at like an arcade in Seattle and it was great. And I was telling the group, I was so excited and, I just did not do my due diligence. And Marty from Bad Rhino just, just gave a 15 minute. Just tongue lashing. And I just sat there and took it because he was right. Jason: [00:09:44] It was out of love too. Ben: [00:09:46] It was, it was honestly, he was like apologizing. I was like, no, this is great. This is why I'm talking to others. Jason: [00:09:48] He called me, like, after he was like, man, I kind of feel bad. I was like, no, no, no. I was like, that's why we're all in the mastermind to hear the honest truth. It's not all sunshine and rainbows. Ben: [00:09:58] Well, and Jason, I think, you know, I'm super transparent and super honest. So I'm not there defending myself saying that what I did is amazing. Cause I have an ego. It was very educational. But to that point, I ended up, uh, having another Sales Director come in, that was at a different agency. I actually think it's valuable that they weren't sales-focused before. I like to see my sales team as almost more like project managers, kind of, that are just like very consultative and then getting our subject matter experts involved. That can end up being a little bit more expensive, but you just show people that you're the real deal. And so that's only recently happened. And so if you're talking about what role I fill, I'm kind of learning that every day. Being an entrepreneur, you can wake up in the morning and just stare into the abyss and you could do anything, which is kind of awesome, but kind of terrifying. So I'm learning more about culture. I'm learning more about process. I'm learning more about integrating the 39th and 40th person. I'm learning more about finances. You could be at a premium and lose money. You can be dirt cheap and make money. What happens on the backend matters. So I'm learning more about that. I'm trying to shed my kind of fun character that I play when I'm just ignorant of the day-to-day business and just here for fun. Because, you know, if you're down 10% at a million. Yeah, it's a little bit. If you're down 10% at 4 million, that's a lot. And if you're up 10% at a million, it's a little bit. And if you're up 30% at 4 million a heck of a lot. Jason: [00:11:36] When you're an agency partner with Wix, you wanna lock entire digital ecosystem for creating, managing, and growing your agency. Get the full coding and design freedom to create anything your clients need along with the tools to manage and collaborate with your team seamlessly from anywhere. And when it comes to growing your agency, you can get matched with new leads every day and earn revenue share for every website you guys create. They're backed by the Wix industry, leading security and cyber performance. You'll also have a dedicated account manager on standby 24 seven. So you can reach your goals and start setting new ones. See for yourself, head over to wix.com/partners. And re-imagine what your agency can accomplish. Love it. Well, let's talk about the benefits of niching down and not niching down. Because we see this a lot and I always chat about it. What are your thoughts on this? Ben: [00:12:38] It's easier at the beginning to not niche and it's, you just need the money. You take everything, all money is good money, and you just kind of need to learn your lessons along the way. If you start niched, that's great, but it can be difficult to find the right opportunities. For us, we went hard B2B like five years ago, but like, if an e-commerce company wanted to pay us money, like, okay, super top secretly, I'll take it and not tell anybody. So we niche down to a persona. Really. There's usually niching verticals and there's niching services. We've just decided to niche down to a persona. So, in our industry, B2B SAS in tech, the director of demand gen and the CMO, we just want to like wake up in the morning and know what they're thinking. And any service we provide, we need it to be, you know, we, we do a great job at marketing automation and it's in direct response to enough of our clients saying, we will pay you for marketing automation, because no one does it good. Just being like, okay, let's do it good. And then we can here with them. They tell us what's wrong, what needs to happen. And we build and build, and now like you present it to someone and they're like, holy crap. Like, I didn't know, an agency could do that for me. That has its own downsides. You know, the Chris from Rankings.io, we always joke that he does SEO for personal injury lawyers that are 40, that have two kids that live in this specific zip code, and he charges a heck of a lot of money. And he probably doesn't have to worry about the utilization rate of different people and stuff like that. But there's benefits to some niching. As we've seen, it's a differentiator. So we're not entirely a me-too agency. And there's benefits to doing a lot because you can fulfill needs. And, you know, I mentioned the client that's spending a lot of money. I can pivot a lot of different ways to make sure that they're getting value. So last year our churn rate was positive just because of upsells and various people getting involved. But. You have to, this is one of the reasons why I'm trying to get a better handle on the backend and the finances. It's you run a little thinner, you know, we're awesome at chat, but it's like, okay, do I capitalize that department to basically get ready to go out of the gate? Do I make it run on its own revenue? All of a sudden you have several little digital agencies that you need to be an entrepreneur on. Jason: [00:14:58] Yeah. It's, I always tell everybody in the very beginning, you got to kind of try out everything. Unless you really know what you're meant to do. And then even as you do it for years and years, and you see a lot of the bigger agencies doing this, they become the masters for that vertical or that horizontal niche. And then they start creating other practice areas. Ben: [00:15:20] Yeah. Yeah. Jason: [00:15:21] And they can actually grow. And I always tell everybody too is like, look, when you pick a niche, you still can take on work outside of it as long as it fits it. It's just, you're just marketing to that. And it's weird. When you market to a particular niche like a lot of us have seen, we'll have people from outside that they were like, we've heard your stuff. We want you to help with this. And we're like, you came off the website? Like most of this. So I just want to kind of get rid of a lot of people's worry because so many people fight it for so long. Or don't fight it. Like just keep going after all of them, but it just, when you can get a little focused, it makes things a little bit easier in order to, uh, to grow. Ben: [00:16:03] Yeah. And it makes sales easier. I mean, if you're doing one service on one vertical teaching someone to sell it and be able to speak words that the other person just jumps at is real easy. You know, for what we do, I need someone to come in with a little bit more experience who's done it. And that costs money. But, you know, the idea is that makes money, but things get a little simpler when you niche down and we're continually niching down on who we work with and what we do. Jason: [00:16:32] That's awesome. And tell us some of the benefits, because I always joke that when I ran the first agency, I was in search to kill mode. Like I would have never talked to any other agency owners. I would have just like searched and destroyed. And I always joke, like I would have never let myself into my own mastermind, which is the wrong mentality. And I've learned that over the years. And I want everybody regardless if it's our best run or whoever's mastermind, or you guys create your own, what's the benefit that you get from chatting with other owners? Ben: [00:17:04] Yeah. I've never considered myself to have competitors. Even people that we go up with. If I do, like, I should just be more different. I should just look at what I'm doing and make it different than they are, because if they're doing what I'm doing. Like from the prospect, why are we different? I think there's a major benefit because it just frees you up. And this is just from an entrepreneurial perspective, it helps justify some of your decisions and make you more confident. I was giving the example, like we were having trouble getting paid from a client and I brought it up to the mastermind and you gave a great, great answer, which was like, yeah, you can do whatever you want. Why don't you like send them flowers? And I was like, I didn't know. I could do whatever I want. And that seems like a silly thing to say, but you get into your routine of day-to-day. And honestly, like, that's a lot of my job now, now that you mentioned it, as president, is I talk to people on the team and they have this problem. And I say, well, why don't you just stop doing that? And they're like, I can? And it's like, yeah. And I don't expect them to wake up in the morning and stop working on a client just because they want to, but I have the opportunity to say, why don't you just not work on them and let's fire them. And that's the benefit of talking to a mastermind group is they're able to just be like, Hey, why don't you just not do that? I'm like I thought I had to. Jason: [00:18:28] Yeah, I know. It's just getting that outside perspective. You're so close to it. And I think a lot of times we're so emotional. Mostly connected to it where we just can't see the solution that's really apparent. Like you talk about something and like literally the other 10 people are looking at you going, you know exactly what to do, and then you hear it and you're like, Oh duh, that's so easy. Ben: [00:18:52] And, and that gets to the other benefit for me is I just realized I had something to offer. There's just been several questions where I go, oh, I absolutely know this answer. I did it. The prospect said this, it went great. Or just people have different personalities. So I can open up someone to be a little bit more direct, a little bit more transparent or something like that. But to your point, yeah, I mean, we're talking and someone in the group was like that wasn't the first time I blew 30 grand. And I was like, oh, that guy has his stuff together. And he makes mistakes too. Jason: [00:19:24] A lot of times what I've found too. Uh, even when I'm leading it or been in other masterminds myself, I'll give someone advice and then I'll have to ask the question. Do I do that? Ben: [00:19:38] Yeah. You almost like put on a brave face and you're like, why don't you tell the client this? And then it's like, you get on a call and it's like, whatever you want, Mrs. Client. How high? Jason: [00:19:48] Exactly. Yeah, exactly. Well, awesome. Well, Ben, this has been amazing. Thanks so much for coming on. Is there anything I did not ask you that you think would benefit the audience? Ben: [00:19:57] Yeah. I just want to say, as you scale culture becomes more and more important, and that is like such an amorphous word. I'm a big football fan and culture is just being used over and over again to where it's overused, but really it's, if you're listening to this podcast, you probably started an agency and the agency is really you. And the goal of culture is to just scale that out to where people make decisions you would make. They act in ways that are congruent with how you would act, even if it's not exactly how it's to where, you know, the 39th and 40th person can come into a, oh, this is how this works. And it's different than my previous agency. And it gets to everything in your agency from employee experience perspective that clients can tell that you have a great culture and your client wants to be there. So, that's something that I'm really working on and I've just found it more and more important because when you do that, all of a sudden employees give you the benefit of the doubt. All of a sudden employees buy in and want to help you throw out a goal and people use their creativity to help you. And it's not an adversarial relationship. They're part of something. So that's, um, it's something that I'm working on and I've seen the value of. And, maybe next time we talk, I'll give you an answer as to how I found it. Jason: [00:21:14] That's awesome. Well, I mean, it's always accidental and I always tell everybody, as, as you're building your culture, it's what you believe in. And you have to figure out and let everyone on the team know, you know, where you're going and why. And that gives them the power in order to make those decisions. And it's, it's great to see you figuring that out. And that's why you've come so far along. It's like, you know what to focus on now and you've been focusing on it and that's great. Ben: [00:21:40] You also have to pay attention to your habits, you know, how you live your days it's how you live your life. And so for me, I've had to really guard because scaling, you can just like, oh, just work more. Or, oh, sorry, you're going to have to work the weekend. And then you start building those habits and that just quickly becomes how things are done. And expectations. And so you really have to be on guard for getting in front of the right habits and taking a stand and be willing to lose a client or be willing to give someone a break for screwing up. And you learn it when you learn it. Jason: [00:22:15] Exactly. Well, awesome, well, thanks so much Ben for coming on. And if you guys enjoyed this episode and you want to be surrounded by amazing agency owners on a consistent basis where we can see the sh*t that you can't see. And we can, uh, help you along. And so you can scale a little bit faster and have a lot of fun doing it. I want to invite all of you to go check out digitalagencyelite.com. This is our exclusive mastermind where it's only for experienced agency owners. So go to digitalagencyelite.com. And until next time have a Swenk day.
In addition to receiving a tax deduction for the portion of your home expenses that applies to your home office, these expenses for your home office are also tax deductible: 1. Phone. In order to write off your phone expenses, you'll need to separate your home line from your business line. If you're seeking a landline phone, you can score a deal for about $30 per month. However, you can also get a second line for your cell phone in order to offer you more flexibility as to when and where you take business calls. • An affordable alternative to a landline phone would be MagicJack. It costs $40 for the initial purchase of the device. And the recurring costs are $19.95 per year thereafter. MagicJack operates under VOIP (Voice over Internet Protocol); therefore you need to plug it into a computer in order to turn on the reception for your phone. • If you need more mobility, most cell phone companies allow you to add an additional line to your account for as little as $10 per month and you can share the minutes given on your primary line. 2. Internet. Whether you work strictly from home or work on your business from home during your spare time, it's highly unlikely that 100% of your internet use is strictly for work related purposes. Therefore, you won't be able to deduct your internet bill in its entirety. • Deduct your internet charges according to the percentage of its usage that is dedicated to your business use. 3. Home office furniture and equipment. You can also take deductions for your home office furniture and equipment designated for business use: • Desks, chairs, and other furniture • Filing cabinets • Computers and monitors • Laptops • Printers • Fax machines • Software you need for your business 4. Maintenance and repairs. Any maintenance and repairs strictly for your home office, such as new carpet or paint in the office space, is 100% tax deductible for your business. 5. Your child's allowance. Pay your children for keeping the home office tidy. Even a small child can dust the desk and computer! It encourages responsibility in your children and you get a tax deduction for what you pay them. • Let older children help you keep your files, papers, and receipts organized. They can even enter your daily income and expenses into your bookkeeping software. • If your child is under age 17, you can employ them without paying social security on their wages.
On this edition of Trendustrial Zeit and Magic Jack and Miles discuss Lola Bunny being less sexualized in the Space Jam sequel, Joel Embiid ejected for trash talk, TJ McConnell rare triple-double, Damian Lillard clutch af, Brooklyn Nets crushing it, an evacuation order issued for NZ's North Island following earthquakes/tsunami warning, and vaccine nationalism means that poor countries will be left behind. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com
It's that most wonderful time of the year again! In this episode, The Magic Jack O'Lantern 2020, we once again bring you our list of viewing tricks and treats to celebrate the season. We watched one Halloween inspired title every day in October and now pass the list and our… The post Episode 143 – The Magic Jack O'Lantern 2020 appeared first on The Magic Lantern.
Phil tells a story about a fire breathing dragon. Baby Jack says hi. Listen for the Magic Jack's sign off at the very end."Maybe the story I'm telling about drugs and alcohol is not the only story I could tell," Sarah. How has sobriety and recovery changed with the use of psychedelics and the evolution of what we understand? What has Sarah's 18 year old daughter taught her about drugs and her perceptions?The Doors got their name from the book Doors of Perception. How do human beings seek to change their perception? What role does ritual play in drug use, and the finding of these doors? There is some kind of magic in the organic telling of stories. What new rituals are being created so these stories will be shared? "Do I wanna take the victim stance or do I want to be a student of everything that happens to me," Phil.
Guest: https://twitter.com/gminks Topic Summary: - Magic Jack - TikTok, Oracle, Walmart, Trump - $5B Education Fund - Hot garbage news strategies - Primary sources - Differentiating between science and pseudo-science - Tim Duncan - Surface Duo
As the National Women's Soccer League concludes its deftly assembled 2020 Challenge Cup tournament (with congrats to the Houston Dash on their first-ever major trophy), we enlist sportswriter/soccer insider Beau Dure ("2012: The Year That Saved Women's Soccer") to help us make sense of the confoundingly discontinuous history of the women's pro game in the US over the last 20 years - and the unwitting origin story of the NWSL. Against the backdrop of an undeniably prolific US Women's National Team - a program that has produced four FIFA Women's World Cup titles, four Olympic gold medals and currently (and regularly) sits atop the FIFA Women's World Rankings - the path to building and sustaining a viable top-tier women's domestic pro league over that time has proven surprisingly quixotic. While the reasons are myriad, Dure navigates us through: The Women's United Soccer Association (WUSA): the big-money, TV-backed, John Hendricks-boostered attempt to create a first-ever pro league in the wake of 1999's breakthrough USWNT's World Cup title - but quickly burned through over $100MM and flamed out after just three seasons; Women's Professional Soccer (WPS): the pragmatic but woefully under-funded attempt to resurrect a circuit - this time with momentum from a 2008 Olympic Gold Medal - but done in by a wobbly investor base, none more dubious than "magicJack" owner-operator Dan Borislow; AND Today's NWSL: which, through the backstopping efforts of the US Soccer Federation, kept the burning embers of the WPS alive to help reconstruct what is now a seemingly thriving seven-year-old loop that will add its 10th (Louisville) and 11th (LA) franchises in the next two seasons.
Four poets walked into a room and…well. We shared poetry. This episode of Hearsay Poetry is simple and sweet. Featuring a handful of works from Austin poets Jack McCabe, Elaine Fife, Laine Thompson, and myself. Sit back, listen, and we hope you enjoy.Jack McCabe, a Rhode Island-born singer-songwriter, poet, and artist, decided Austin, Texas was the right place to be after many years of working on the railroad. Known around town as "Magic Jack," Austin's flourishing art and music community appeals to him as much as the weather (aka it's all good). Jack majored in fine arts, obtaining a BFA from the University of Rhode Island and a minor in Philosophy. He currently focuses on songwriting, performing, poetry, activism, and supporting the arts in Austin Texas.Laine Thompson has been writing most of his life. The first open mic he hosted was in Rochester, NY at a place called Starry Nites café. When he moved to Austin, TX in 2006 he jumped into the open mic scene and was eventually introduced to Kickbutt Cafe where he became a co-host of the Austin open mic Spoken and Heard. With fellow hosts Ernie B. and Hot Tamale, Laine adopted the stage name Lost In Thought. You can see some of Laine’s poetry on his fan page, facebook.com/litfaceup.Elaine Fife is a San Martian poet and author. She is the host of the San Marcos open mic Poet’s Universe and Facebook group Poetry and Art Share. She believes in sharing artistic expression to further understanding and love between people. Her writing focuses on universal feelings and metaphorical expression. She uses her gifts to connect others and hold space for intense emotional exploration. When she isn't writing she's going to school to become a therapist, practicing yoga or tarot, and manifesting beautiful things. She does everything with the goal of the higher ascension of community and family in mind.
In today's episode I interview cat lover, sci-fi fantasy aficionado, 2x World Cup champion, Olympic gold medalist, Becky Sauerbrunn. Y'all, no two ways about it, Becky is a baller. She is one of the most consistent players in the game of soccer. But, one of my favorite things about Becky is how she just straight up does her. She doesn't change who she is to fit in. She speaks her opinion, about sometimes difficult topics, And she stands up for others. She is one of those leaders who leads by example and treats everyone with respect. I think that's why she's admired so much by all of her teammates. Becky was born in St Louis Missouri. She played basketball and volleyball, but always knew soccer was her number one love. Becky played at the University of Virginia, then went to the pro level and currently represents the USWNT. She has played professionally for the Washington Freedom, magicJack, DC United, Utah Royals FC, Roa IL, FC Kansas City, where she won't two NWSL championships. She is now a Portland Thorn, which is lovely because Portland is the place she calls home. In the NWSL, she has earned the NWSL best 11 every single year and is a 4x defender of the year. Becky is a regular call-up for the national team. Like I said, she is a 2x World Cup Champion and an Olympic gold medalist. She captained the team from 2016-2018 and is currently the president of USWNT Players Association. She is huge advocate for equal pay. And I just want to reiterate she is a freakin' good human being. In today's episode, Becky talks about -how, as an introvert, she has trained her whole life for this quarantine -what sets national team players apart from other players (hint: not a lot) -dealing with having a huge dream, but so much of it being out of your control -the story of a youth national team coach telling her she had no speed or presence, and how she turned those “weaknesses” into strengths -why she named her cats Missy Elliott and Olive Oil -owning her nerdiness -what it was like when she opened a letter from her idol, Ruth Bader Ginsburg -her belief in aliens And more! Resources Register for Free Webinar Mustard bath Burrito Folding Technique Follow Becky on instagram Follow Arrow Living on instagram Be the first to know when a new podcast or article drops, and receive other magical content HERE A list of the 11 books that have had the biggest impact on my life as an athlete HERE
Este é o primeiro episódio da série PRORROGAÇÃO, um especial sobre craques da modalidade, falando de Christen Press. Aqui você pode entender um pouco sobre como ela começou a jogar futebol, como se apaixonou pela modalidade, sua história de vida, até se tornar profissional, campeã do mundo! Além disso, comentamos sobre a sua passagem por clubes como magicJack, Kopparbergs/Göteborg FC, Tyresö FF, Chicago Red Stars, e Utah Royals FC, e também pela USWNT (seleção estado-unidense de futebol feminino). Vale um spoiler? Você sabia que Marta e Christen Press já jogaram juntas? Ouça o episódio e saiba tudo sobre a carreira de uma das melhores jogadoras de futebol feminino do mundo! Capa: @darineland Twitter: @EmporioNPodcast Instagram: @OEmporioNPodcast Facebook: Empório de Notícias Gato curioso: https://curiouscat.me/emporiodoff
It's that most wonderful time of the year again! In this episode, The Magic Jack O'Lantern 2019, we once again bring you our list of viewing tricks and treats to celebrate the season. We watched one Halloween inspired title every day in October and now pass the list and our… The post Episode 116 – The Magic Jack O'Lantern 2019 appeared first on The Magic Lantern.
Jon Ferrara is a successful serial entrepreneur, he's top 10 Social Service Salesperson according to Forbes and renown CRM pioneer with a knock for building authentic relationships with customers. Given his shared passion for creating genuine connections and making a positive impact on the lives of others, I believe he would be a very interesting guest for this podcast. And so, he's going to dive in and share with us some of the journeys that he's taken. He's going to share with us some of his core values building products that help others achieve their passion, plan, and purpose and we're going to identify what are those success indicators. Jon shared that he thinks our purpose on this planet is to help others grow and we do that by giving a little of value to one another. And through this conversation he hopes that we're able to add value to your audience and the people who listen. Questions Tell us a little bit about yourself and your journey Could you share with us three things that you think help to really build a strong relationship? With things being so technologies, do you still believe that the human experience is still necessary? How do you stay motivated everyday? What is one online resource, tool, website or app that you absolutely cannot live without in your business? What are some of the books that have had the biggest impact on you in that journey of growth for yourself? What is the one thing in your life right now that you are really excited about – either something that you’re working on to develop yourself or people? Where can our listeners find you online? What’s one quote or saying that during times of adversity or challenge you revert to this quote to kind of helps you refocus and push forward? Highlights Jon stated that these are all great questions and it really starts with him in some respect his childhood. He grew up with his first computer when he was 16 years old in 1976 and through his journey of understanding technology and his passion for people and relationships, he found himself struggling in his first job in sales, trying to build connections and conversations that drive results and there was no contact management, there was no outlook, there was no CRM, there was no salesforce. In fact, there was no tool that integrated email contact and calendar with sales and more coordination. So, at 29 years old in 1989 he quit his job and he started a company called GoldMine and GoldMine was the first programme that integrated email connected calendar and team relationship platform, they were outlook and salesforce before either existed. He started the company on USD $5,000.00 in his apartment in Los Angeles and grew to about USD $100 Million Dollars in revenue. They're at about 10 million customers worldwide and he sold that when he was 40 years old and retired for 10 years and raised three babies and in that journey, in that experience of entrepreneurship but more importantly as a present father and husband, he came to really understand and value the gift he got of being able to be a present father and husband and how it helped him grow because he thinks if you're present with the people around you, they will reflect your weak points back at you and if you're willing to work on those in life you can grow as a human being. And he thinks that's what we're on this planet to do, is to grow our souls by helping other people grow theirs and the process of social media evolving in 2006, 2007, 2008, he started to use it and he saw it was going to change the way we work, buy and sell and he started looking for a relationship manager that integrated social and he couldn't find it. And then he started looking at CRM systems and he saw they really weren't about social media, they were really about or even relationships, they were really about reporting and commanding control and so he set out to build a new platform, a relationship manager that incorporated contact management and CRM and social sales and marketing and it would be different in the way it would be different is that you don't work for it, it works for you by building itself in the data you already have in your business and everybody has contacts and email and calendar as well as contacts and all kinds of business apps like customer service accounting, social media, sales and marketing. And it would derive the contacts by unifying them all together from all the disparate places from the separate departments so that the company would have a unified relationship manager so that no matter who picks up the phone they know who they're talking to, what's happened, who's done it, what's going to happen, who's going to do it, who is this person, what is your business about, so they could provide the optimal experience and most importantly to follow up and follow through and that that contact would be available to them in all the places that they work so that no matter who touches, no matter what you touch in a company in sales, in marketing and customer service, in accounting that everybody's on one page with that customer and in that you can provide the optimal experience. And so, we called it Nimble and so he seems to be back in the saddle in the relationship management game. Yanique stated, so you're basically able to have everything all under one roof allowing people to pull information from different sites and being able to connect and also it helps with the sales process. Jon agreed because he really believes that service is the new sales, that your job as a salesperson is to help other people grow and to do that you need to develop intimacy and trust with that person and so you need to build a connection, a relationship before you can ever get them to open up to you about their business issues which as a professional you can then solve. It's always easier to build a connection with somebody when you share some commonalities. So, you don't typically start a phone call with, “Did you sign the contract?”You start it by, “Good morning” “Good afternoon” “Good evening”how about, “How's the weather in Kingston today?”or some areas of commonality, if he was going to talk to you, he'd talk about some common experiences and he'd share that he saw Bob Marley play when he was 18 years old at UCLA Pauley Pavilion and it was the most wonderful experience he had ever had because he grew up listening to his music and he was inspired by his marching to a different drummer and teaching people to seek out truth in life and freedom and the struggles that people were going through around the world not just African-Americans and that it all unites us, this struggle and this desire for peace and freedom and we would connect on some area of commonality and then we'd dive into learning more about each other, finding ways to add value in business is secondary to all that. So business is just something that we do but friendships last a lifetime and they will get you through any business hiccup and in all businesses hiccups happen but if there's a relationship, there's a tendency for more empathy and more forgiveness and more gratitude in the connections and the interactions and that's really the philosophy behind Nimble, is that relationships are critical to your life’s success and that your network and your brand are so important to that success yet most of us don't really manage our golden Rolodex and Nimble is a tool not just for businesses but for every individual because every individual's life success will be through the connections and conversations, relationships that they develop too. Jon shared that he thinks that a company's brand is built on the promises that it makes and the experiences that it delivers. And if you can align those two, you could build a goldmine and a lot of that experience is delivered to your customer facing team members and so you need to empower each of them to deliver optimal experience at the point of connection and conversation whenever they're interacting with the constituency and he says constituency because he thinks that most companies think about prospects and customers and they think about sales and marketing people but ultimately, there is a team of people at your company that's interacting with the constituency around your business and you need to unify all of these people into a team and to empower them to make decisions in favor of the customer. How many times have you gone into a business where we the people just say no that's just the way we do it, we can’t do it. So, he’s going to share an example of that. He was trying to send a gift to somebody who did something wonderful for him, it was a Microsoft team member, they did an interview with a Forbes writer and they talked about how Nimble has evolved into the simple CRM for Office 365 where Microsoft has actually recently Nimble with office globally through all their distributors and resellers and she gave this wonderful interview, she didn't have to do it, she's a very busy person and he wanted to do something special for her. So, he looked all over the Seattle area for a particular bottle of champagne, it's the champagne that he took to dinner when he proposed to his wife 30 years ago. And it's a special bottle to him and he only had it twice when he proposed to his wife and when they celebrated their anniversary 30 years later and so he found a store that had it and he spoke to the store manager he said, “Yes, I have it. I can send it, but you need to call our customer service phone number.”So, he called them, and they said, “Well, you could just go to the app and order it.”So, he went to the app and the app said it wasn't available, it wasn't in. So, he called back to customer service and they said, “Well, our systems don't allow us to sell when there's one bottle. We can only sell if there's more than one. The last one we can't sell online.”He spent four hours that day trying to get somebody to override the system and make a decision in his favor to actually ship the bottle. And they finally got somebody to do that after five hours with them and then when they went to send it, they couldn't deliver it, they could only FedEx it and then FedEx the next day wasn't able to deliver it because the door that FedEx went to was a secure door, they couldn't get through. And the whole process was so painful. And that's an example of a customer cutting their hand on the journey through your company and he thinks that to every customer that your business engages with the person they're talking to is the company, they need to empower team members to make decisions in favor of the customer and he thinks the Apple Store is an example of that. At Apple, he has rarely left the store unhappy, they typically take care of whatever he needs and they're empowered to make those decisions and so, from his experience in building two global technology brands, he thinks that you have to instill a desire of care, of empathy, of the team members to the constituency and he’s say that because it’s not just prospects and customers those influencers and resellers and other people at touch are involved the customer but they need to really care about the customer, the product, and the company and to be able to make decisions in the time that they're engaging with that person that leaves that person not only delighted so they come back and buy again but so that they drag their friends with them. Yanique stated, I have so many experiences myself as you describe, it's such a painful part of the journey that when you're finished you don't even want to have to call the company back again because when you think about the headache that they put you through it just deters you completely. So, as a business as you mentioned in your experience that it's important to map and to empower the employees. Empowerment is a very, very, big word and it can be a simple act if people know exactly what being empowered means. So, as a leader let's say you went to this wonderful leadership workshop and they brought in Jon and Jon spoke about empowerment and so these leaders go back to their organizations now and they're like, “Okay, I'm going to empower my team members.” What are some of the steps that empowerment entails because it's not just about going back and saying you're empowered there's more to it. Jon agreed and stated that some of it is empowering them to make decisions even when there's a policy in place that is set. So, he doesn’t think any process should be so rigid that the customer is left unhappy or unsatisfied in some way.Jon thinks that the customer may not always be right but they're always the customer, so, if you have to let a customer know that you can't do a particular thing, let them be wrong with dignity and respect. In other words, part of it is the way you communicate and the attitude that you have, and you felt it before, you could feel him on the phone right now and you feel that customer service person when they're communicating with you, that's why they put mirrors in front of customer service cubicles because people can feel your smile, people can feel your heart and soul. There's an energy that interacts between human beings and he thinks that you need to start by hiring people that have a positive energy, good human being, that are good cultural fit and you need to treat them good because if you don't treat the team members good, they're not going to be able to treat the customers constituency good. So, it starts with hiring great people and then building an amazing culture and then making sure that they're empowered to make decisions that leave the customer satisfied and that might even mean them recommending a competitor's product, it might mean making a slight change in a policy to facilitate a customer in that moment, it might mean taking the feedback from where customers are constantly cutting their fingers on their customer journey with you and making recommendations to change it. So, that connected to your customers journey that they're collecting feedback just like his journey with this liquor store that has a policy that says, “We don't sell the last bottle.”Why is that the policy, that doesn't need to be the policy, that policy could change, it changed by human being making the change and actually selling him the bottle but it could change further by changing the system itself. And so, he thinks it really starts with the people, but he also thinks that our world is getting so automated, it's getting so digitized and he thinks that the more digital we get, the more human we need to be, and it really takes a human touch to create that experienceand he’s going to share a human touch story. Jon asked Yanique if she has ever shopped at Nordstrom and if she likes shopping there? Yanique replied, it's not something that stands out like when I shop with Apple for example. It just seems like another department store they haven't done anything that really wows me. But yes, I've shopped in there before. Jon mentioned that one of the things that Nordstrom's does when you buy is, they wrap up your package in the bag and they walk around the counter and they hand you the package, what they're doing, and everybody's caught this. What they're doing is they're entering your space and creating a momentary connection and he thinks in this over connected, over communicated world a simple human connection can work magic and it's a simple gesture but it creates a more human experience as opposed to go to Macy's or someplace else May company but they basically literally fill the bag over the counter at you and that's a completely different experience than shopping at Nordstrom and it's the little things that add up to the ultimate experience. Jon thinks that companies that could instill more humanity in the interactions will stand out and he thinks that there's a lot of companies that do stand out in that experience, certainly Apple Store is one of them but even on a digital basis he thinks that there are companies that have created an experience that really wows him and he thinks Netflix is an example of that. They kind of revolutionized the way we get DVDs and it started with mailing them to you in the way that they did but he thinks their software creates an experience, it just makes it easy to find shows you like and to watch them easily and to catch up where you left off almost to the point where he thinks it's too easy to binge watch shows. Yanique agreed, they do make it easy and I love the fact that you say we should keep the human side of things because we actually did an interview last week with another guest for the podcast and that's one of the questions I had actually asked her which you tapped into before I even got an opportunity to ask is, with things being so technologized do you still believe that the human experience is still necessary and I mean from my perspective for example, let's take for example the IVR system when you call a company, press one for this and two for that and three for this. And I think at the end of the day when somebody calls whether they're making a request or they're making a complaint they really want to speak to a live human being when the phone rings one time without pressing three, four, five, six, seven and then being disconnected and have to do it all over again. Jon agreed and stated, how about when they ask you to enter in your account number and you get to somebody and they ask you for your account number. It's little things like that. There's a lady named Maya Angelo who said, “People will forget what you did but people will never forget how you made them feel.”and he really believes that, another friend of his Shep Hyken. He said, “The greatest technology in the world hasn't replaced the ultimate relationship building tool between a customer and a business, the human touch.”And so, he thinks that customer experience is the differentiator, it is the thing that will set you apart from your competitors and he thinks that the more businesses look at the entire journey that customers have with their business and to find that the more they'll grow, and the experience doesn't just happen when they're buying. He’ll tell you a journey out of him buying a TV set recently. So, he had a TV set that died, it was a Sony TV and it was the second Sony product that died, he had a receiver that died six months before. And so that was the trigger that started his journey and so he went and did a selection set of what he might consider and he didn't do that like going to the websites of the TV companies or even the stores, he started to look online and he read reviews of people that are like him or people that are trusted reviewers or advisers, people that review these things, third party people. He built a selection set and only then to actually go into a store because a TV set needs to be seen and then while looking at the TVs, he saw that Sony actually had the best picture, the best features, the best price and he ended up buying it even though he set out not to do that but after that buying, there was a post purchase experience where he kept looking at reviews because he want to make sure he had the made the right decision and he kept looking and he was using the TV and making sure it was the right thing. Jon then asked, “Have you ever done that after you bought something you continue to read reviews?” So that's the post purchase experience and it wasn't until you get to the point where you have decided that this is something that you really like that you essentially become an advocate and a whole lot of this that he’s talking about is documented in something called, “The McKinsey Customer Journey” and it's a PDF that you can put in this show notes that you can share with your audience. But there is a beautiful diagram that talks about the trigger, the initial consideration set, the active evaluation, the moment of purchase, the post purchase experience and then the loyalty loop. So now he’s in the loyalty loop where he now only tell other people how much he dig the Sony team but he bought two more and he has them in his house and that's what you want to do with your customers is to become a trusted advisor to that entire journey not just in the purchase experience, not just in the post purchase experience but to be involved in the loyalty loop by becoming a trusted advisor to inspire and educate them about how they might become better, smarter and faster because he thinks people don't buy great products, they buy better versions of themselves and that's what you want to be able to do is to communicate your brand story about how you put your customer at the center of that hero story and you can then not only get them to come back and buy from you but to drag their friends with them in the loyalty loop. Jon shared that when he was 41 years old, a year after he sold GoldMine and he has been so blessed and successful in selling this large business and his second baby was born the day he sold the business and his life was blessed and he found that he had a head tumor and it was pretty serious, he had to do some very severe treatments and lost a lot of weight. He thinks you don't really value how great it is to be healthy until you're notand it caused him in the process of getting healed to really go on a spiritual journey and in the process of that he really developed a sense of gratitude and empathy towards others that he hadn't had as deeply in the past. And also, a sense of purpose of his life and that purpose is as he shared before that we're on this planet to grow our souls by helping other people theirs, that's it. And so, he does his best on a daily basis to be as present as he can with the people and places around him, to be mindful as much as he can and to try to give something of himself to anyone he’s interacting with even if it's just a smile because the person in front of you deserves your attention even if you're in the grocery line put your phone down and connect with that person for a moment, they're serving you and you need to connect with them. So, whenever he’s interacting with people especially customer service people even salespeople, he tries to connect with them and to just have a moment because we’re all human beings and we're all just doing our best, and so the thing that motivates him every day is that it's another day that he might connect with another human being, to learn enough about them that he might blow a little wind in their sales and when two humans connect there’s an energy that connects and he loves that energy, he loves that connection and he must share another story with you. So, the doctor that saved his life, his ear nose, and throat doctor, the one that found his tumor. He happens to be the ENT to the biggest stars, so he was Whitney's doctor Frank Sinatra’s doctor, Bono's and he also tweets ordinary people like him. He was walking out of his cubicle, the doctors shoving all those little rooms and he bump into this little man and he looked down and said, “Dang, you're Mick Jagger.”He didn't say that to Mick Jagger, but he thought it. And at the same time, he thought, “Gosh, your short and old.” And at the same time, he thought to himself, “Why does this guy get on an airplane 50 times, 100 times a year and go and do a show. He certainly doesn't need the money?.”He does it because he loves to dance with these other human beings, that he loves to give in what he gets is an energy. He gets empowered, he feeds on this. And so, Jon feeds on growing other human beings through the connections with them and he thinks that's all we leave this planet with is the moment we've been truly present with others and places around us and the ripples in the pond that we create through some type of connection and value-adding, so that's what gets him every day. Yanique stated, I mean it's just like music to my ears. I mean, it's so good to talk to someone who they're deeply connected with connecting with another human being because the reality is many of us go through our days in our businesses, in our personal lives and we are not present like fully present. I mean physically, our body is there but is our mind there, are we fully concentrating on the individual that is standing in front of us whether it's our child or significant other. And I'm guilty of it sometimes, I'm not going to lie, I'm going to stay here and tell you the truth. So, it's good to hear that you're really dedicated to being present, that's a reminder that you tell yourself every day because that's how you get up and push forward. Jon agreed and told Yanique that it's not her fault, our minds are like little puppies and you know how if you try to teach a puppy to sit and what does a puppy do, you tell to sit on the paper, stay and it goes and runs away, it would skip away and you have to like your mind and your thoughts because you're always thinking about the past or worried about the future instead of being present and that's your little puppy, your mind and it throw these thoughts at you. And so, you can get angry with yourself and say, “Well gosh, why wasn't I present with Yanique, I could have had a better experience. I was thinking about my mortgage or my wife,”whatever it is, you just with kindness say okay, come on back, just come on back and eventually if you learn to put a seat in the room in your mind to observe the thoughts that you have, focus on your breathing and learn to enable those thoughts to go by without getting caught on them because typically thoughts come and you get caught and you get strung away on this thought about the past or the present, if you could just learn how to do that on a daily basis and there is process to do that to meditation, you can learn to be more present and he actually recommend an app called Headspace that does that so you can load that on your phone and it’s free for the first lessons, practice with that, it has this thing where you do 3 minutes a day and he recently got back from a retreat in a place called Big Sur.If you ever come to California, you have to check out Big Sur it’s the coast of northern California and there's a retreat there called Esalen and it's where the native Americans, the Indians used to gathered for this hot spring and it's been there for 10,000 years and you go and he went to this mindfulness meditation retreat for 3 days and it gave him enough tools to get started with this, it's always been something he has been interested in, but he hasn’t made it a daily practice of meditation and mindfulness. So, he’s starting the new year with this to try to make that a daily practice and so he wanted to share that with you and maybe you might find that interesting and practice it yourself. Yanique then stated, I have heard of the concept of mindfulness, there are people here in Jamaica that I communicate with who actually practice it, but I've never actually engaged in it myself but I'm definitely going to check out Big Sur. I've been to LA once, I used to be a Flight Attendant with Air Jamaica, which was our national airline before I started my company. And I spent a Christmas and New Years in LA and unfortunately because we were laying over for such a short period of time, I didn't really get to enjoy the city that much, but I would definitely return for sure. Jon shared that if you are interested in exploring mindfulness, that app Headspace is a really easy way to try it out and he highly recommend that you load that on your phone in and give it a whirl. When asked about the one online tool that he uses every day, Jon stated that he thinks we all live where we're communicating with other people and that's your inbox but for him, he loves to inspire and educate other people on a daily basis because he thinks that's our purpose in life is to add value to other people's journey. So, he curate content on a daily basis that is in and around the areas of his passion, plan and purpose in life, not just his business stuff, but his personal as well because he thinks that people connect to your heart and soul as much as they connect to your business passions. And then he shares that content on a daily basis. Think of it as dropping fishing lures into the social river around your business to begin connections and conversations that ideally results in relationships. And so, the tool that he uses to queue up content is a tool called Buffer Buffer app enables him to take whatever he’s reading and to share it across his personal and professional identities and he thinks that the biggest struggle that most business people have, whether they're individuals or a business itself, is to be seen because if you aren't seen, then people won’t think of you. And there was an actress who happened to be an entrepreneur, her name was Mae West. She said, “Out of sight is out of mind and out of mine is out of money and honey.” So, you need to be seen to be considered and how many times have you walked by a business and looked in the door and somebody sitting there behind the counter and God forbid on their phone and there's nobody in the shop, you've ever seen that? It breaks his heart because he knows how much it costs to open a store and to pay the rent. What about people? He thinks that your network is your net worth, you branding your network will help you achieve your dreams, yet most people don't really manage the brand in the network effectively.And what he’s talking about is sharing content on a daily basis will help you to build your brand and your network personally or professionally or for your company and so I use buffer to do that but the most important advice he has in regards to content is engagement because imagine if you're dropping fishing lures, which is content, to connections, conversations in the river and somebody bites on it if you don't pull the hook, if you don't wheel it in, then it's just pointless because you're not fully finishing the process and so you need to respond to people responding to you and start conversations and the conversations shouldn't be about your products and services, it should be about how you might add value to that person and if you enter into every connection and conversation with the attempt to serve that other human being, then you can't but help succeed in life because another great that he loves, Zig Ziglar said, “The more people you help achieve their dreams, the more you will achieve your dreams.”He tries to give his knowledge away on a daily basis, so people see him as a trusted advisor, so when they need his products or services, they pick up the phone and call him and drag their friends with them. Jon shared that there's one book he read early on which was a book called Siddhartha: A Novel and it's the book of Buddha's journey. It had an impact on him in regard to seeking your own truth. Another one was a book by Thoreau Walden, and it taught him to march to his own drummer and he thinks that if he hadn't marched to his own drummer as a young man that he probably wouldn't have retired at 40 years old. But then beyond that, there's a book called Think and Grow Rich: or Men and Women who Resent Poverty by Napoleon Hill that taught him to figure out what his passion, plan and purpose in life, which is what is your passion? Are you building a plan to achieve it? Are you making it your purpose on a daily basis? And that's what enabled him to build Goldmine. Another book is Positioning: The Battle for Your Mind by Al Ries because ultimately a perception is reality and you need to be able to build a brand and create the perceptions in people's heads, so people see you and your company and your business and then How to Win Friends & Influence People by Dale Carnegie, because ultimately relationships are key to life. Jon shared with us his journey on mindfulness and meditation, it really helps him to focus. The other thing is his relationship with Microsoft, which is really incredible and if you think about it, Microsoft is a huge company with billions of customers and hundreds of thousands of resellers and to have evolved their platform as the simple CRM for office where Microsoft signed a resell agreement and is selling Nimble globally through their distributors and resellers to the customers as a bundle with office, and how they become strategic to not only help sell office and make it sticky, but also as a gateway to Azureand dynamics was quite a feat that took their team years to build the relationships. And interestingly enough, it parallels the journey of Goldmine, so Goldmine started, they were able to start that without any venture capital or any bank loans because they figured out who is the trusted advisor for their customer and back in the day it was the Novell reseller. Now you may not remember Novell, Novell was the network operating system that businesses use to tie together their PCs and hard drives and printers and to share a network business applications. There was no Microsoft network operating system or even windows back in the day. So, businesses used Novell and we were a network application to ride on top of that when they got the Novell resellers to use Goldmine and then start reselling it, but then Microsoft came out with anti-servers, sequel server, an exchange server and they hate Novell and we basically partnered with Microsoft by requiring a GoldMine license, a license of anti-server, sequel server, exchange server, and thereby becoming strategic to Microsoft as well as solving our customers' needs of a more scalable business solution and that's how they got to USD $100,000,000.00 in. Interestingly enough, history is repeating itself because they started with Gmail, Gsuite which was the Novella, but if you have PCs and you want to tie them together in the cloud. You started with Gmail and Gsuite, office wasn't there, office 365, but Microsoft came out with office 365 and when they saw the writing on the wall, they built integrations with that and have basically replicated becoming strategic with Microsoft's Office 365 with Nimble the way that Goldmine became strategic with anti-server and sequel server and he thinks that if you understand history, you could understand the present and more easily predict the future. And he thinks it's because of his experience in the past that he was able to see the writing on the wall and to be able to leverage Microsoft in this new era. Yanique stated, we just crossed over ourselves. We hosted with GoDaddy and they now sell their products with office 365 integration and it was actually a very easy migration and I actually prefer the interface, I was a bit hesitant when they said, office 365 because I'm a Mac user but it works brilliantly with my iPhone and it syncs across all devices. And if I send an email from my phone, I'll see the same sent message from my MacBook Pro or the same sent message from my iPad. So, I don't have any issues with it, I'm actually quite pleased, it's operating better than the platform that GoDaddy had before this integration with Office 365. Jon stated that before GoDaddy sold IMAP email and before IMAP was pop, these are protocols and most of your listeners today have as their email server, pop or imap, or Gmail or Gsuite or iCloud and maybe a combination of all those things, but ultimately you need a cloud based solution that unifies emailed contacting calendar into a thing that can synchronize across phones, iPads and computers and desktops and both Gsuite and office do that. But he thinks Microsoft has the edge because we all grew up with MS Excel and MS Word and we used to that and so it's easy to sort of pick office because it comes with those things and works well with those things. But there's even better reasons for the office in the future, if we think about traditional businesses, they have servers in closets and those servers, have to be updated with the software and firewalls to protect them and he thinks that there isn't a business today that isn't, hasn't been hacked or won't be hacked if they continue to try to manage all their own IT and that most businesses are going to the cloud. It started with moving their exchange and outlook to the cloud with office, but soon all the other servers well in Azure is a great place for your business systems in the future and that's why they're just so excited to partner with them and in fact GoDaddy is a Nimble customer, they use it for their influencer, marketing, outreach and engagement and they're actually talking to them about bundling Nimble with their office solution sales, when they sell you a domain, they sell you office, the next thing they'll sell you on top of that will be Nimble. Yanique shared, I love GoDaddy, their customer service is amazing, totally amazing and one of the things I love about them from day one, when I started this company was when you call them, you can actually get a live person. I remember a couple of years ago I had redone my website and the web developer, even though I recommended that he use GoDaddy, you chose to use a different company, I think it was Blue Host or something, but I had an issue with the website and when I tried to call Blue Host, apparently they don't have a telephone number, so you have to go into a live chat and one of the most frustrating things that you could ever do to me is send me to a chat room for me to explain to you in words what I could have done if I was talking to you in a voice call. I find it way more stressful to sit down and type out my issue than if I could just explain it to you verbally and I think I spoke with them maybe twice and I just closed the account and I moved everything over to GoDaddy. I don't know why he didn't take my recommendation in the first place, but it was extremely frustrating, that's another issue I have with Magic Jack to this day. I don't understand if they're a telecommunication company and they provide services for people to call people all over the world, why don't they have an actual phone number when you're having an issue with your Magic Jack? Jon stated that that brings us full circle to customer journey and experience that we need the human touch because it's just so much more effective and personal. Jon shared listeners can find him at – Twitter – @Jon_Ferrara Website –www.nimble.com Code: Jon40 for 40% to sign up for Nimble Jon shared a quote, “This too shall pass.”He really believes that life is like a Beethoven symphony, that there are high and there's low notes and that you can't really value the high notes without the low notes and that all of those notes will pass, so don't get too connected to the highs in your life because they won't last forever and don't be so worried about the lows in your life because they won’t last forever too. And he thinks you could learn more from struggles than you can from successes. And so, life is like a Beethoven symphony, don't let whatever is happening to you bother you too much. This too shall pass, you could learn so much from those moments in your life and he thinks that the biggest cause of pain or suffering is grasping onto highs or resisting or averting low's, and if you just accepted them both as part of your journey, that you will be more balanced and happier in your life. Links Nimble The McKinsey Customer Experience Headspace Buffer Siddhartha: A Novel by Hermann Hesse Think and Grow Rich: or Men and Woman who Resent Poverty by Napoleon Hill Positioning: The Battle for Your Mind by Al Ries How to Win Friends & Influence People by Dale Carnegie
It's that time again! In this episode, The Magic Jack O'Lantern 2018, we once again bring you our list of viewing tricks and treats to celebrate the season. We watched one Halloween inspired title every day in October and now pass the list and our impressions on to you in… The post Episode 089 – The Magic Jack O'Lantern 2018 appeared first on The Magic Lantern.
Welcome to the inaugural Hearsay Poetry poet interview with the one, the only, Magic Jack McCabe. Find a seat, perk up your ears, and listen as we travel through the wonderful world of Jack's thoughts, his art, how he defines poetry in his life, weird catholic school stories, and a few odd tangents along the way.
Bubba gets a nasty e-mail from an Unsigned Band Review submission, who is upset Bubba mocked his music. Things take a turn, when Bubba goes to call the "artist." via Knit
Nick Seuberling from Cincinnati Soccer Talk joins us this week as Dave dusts off his award 2:15 Gear Talk: HOw do you record multiple people on location on the road? Nick is using the BEHRINGER XENYX 1002B 09:15 Quitting a show that is getting thousands of downloads per episode 17:10 Thanks to Our Awesome Supporters on Patreon. Become an Awesome Support and keep the lights on 18:30 Spotify is creating a new format for podcasts that mixes images with audio.... 24:50 Spotify is boosting podcast listening 26:00 Libsyn new stats question. Total Downloads? 32:20 What tools do you use to take live callers? Nick uses Callinstudio.com, Wirecast, Joicaster 35:35 Dave gets a sales call 37:00 Dave has his cell phone plugged into his mixer using Magic Jack 38:40 Podcasting on the Road 42:15 Nick likes the Tascam DR-40 Portable Recorder ($179) 43:30 Saramonic Smartrig ($99) to plug a microphone into the Phone. 46"55 Nicks Headset is an Audio Technica BPHS1 51:30 You don't need to make money with your show 8% of podcasters get enough downloads to get a major sponsor Mentioned in this show Ham Radio 360 Screaming Eagles on Spotify Overcast.fm
What does the fairy tale “Jack and the Beanstalk" have to say about being human? WellSprings member Josie Waldman continues our message series "Behind the Magic." We explore a different fairy tale each week; we'll focus on what it's like to become disillusioned with magical stories - and how, on the other side of this disillusionment, we find a deeper kind of faith and re-enchantment with our lives.
What does the fairy tale “Jack and the Beanstalk" have to say about being human? WellSprings member Josie Waldman continues our message series "Behind the Magic." We explore a different fairy tale each week; we'll focus on what it's like to become disillusioned with magical stories - and how, on the other side of this disillusionment, we find a deeper kind of faith and re-enchantment with our lives.
It's that time again! In this episode, The Magic Jack O'Lantern 2017, we once again bring you our list of viewing tricks and treats to celebrate the season. We watched one Halloween inspired title every day in October and now pass the list and our impressions on to you in… The post Episode 061 – The Magic Jack O'Lantern 2017 appeared first on The Magic Lantern.
What should your business consider when it comes to SEO? How does PPC work in the B2B SaaS world? What are the most critical things you should know about PPC? Ben Childs, the founder of Digital Reach, talks to the host Shira Abel about Search Engine Optimization, PPC, and the type of content you should concentrate on for your business. About Ben Childs Ben Childs is the founder of Digital Reach Agency. He started it in 2011 by getting a handheld phone from RadioShack, plugging a MagicJack into his computer, and calling people asking to do PPC for them. His first client did scrapbooking in Bethesda Maryland - Six years later, they now work with B2B companies from enterprises like divisions of Cisco and Aon to funded start-ups here in the Valley. They specialize in doing inbound marketing for SaaS companies and are getting better every day. Key Takeaways: If you think PPC doesn't work, it's likely because you didn't do it right. Find the right people who know what they’re doing. Don’t cheap out on your website, and make sure to use your keywords. Content is now more important than ever, but now it’s all about the high quality content, not just keywords and consistency. Please rate this podcast. About Shira Abel Shira Abel is the CEO and Lead Strategist at Hunter & Bard (http://www.hunterandbard.com), a PR, marketing and design agency. Clients include: Folloze, Totango, Cyara, Sarine Technologies, Pushbullet, AXA Tech, CloudEndure, Pitango VC, Allianz, and more. Creator and host of the SaaS Insider podcast. Mentor at 500 Startups. Former professor of Marketing for Startups at Tel Aviv-Jaffa Academic College. MBA from Kellogg School of Management. Loves family time, cooking, and traveling. Hates writing about herself in the third person. She lives with her husband, teen and tween sons and a very large Great Pyrenees. If you would like to be interviewed on SaaS Insider - please contact Shira at the URL above. The SaaS Insider podcast is brought to you by Hunter & Bard, an agency specializing in PR, design, branding, and marketing strategy – helping SaaS companies develop mindshare. It’s also a member of the C-Suite Radio Network. Check out Hunter & Bard today at http://hunterandbard.com Tags and Keywords: SEO, PPC, content marketing Facebook Status: Ben Childs, the founder of Digital Reach, talks to the host @shiraabel about #SEO, #PPC, and the type of #content you should concentrate on for your #B2B #SaaS company. Listen to this week’s episode of #SaaSInsider podcast. Twitter Status: Ben Childs, the founder of @DigitalReachB2B, and the host @shiraabel discuss the importance of #SEO, #PPC, and good quality #content.
In this episode, The Magic Jack O'Lantern 2016, we bring you our list of viewing tricks and treats to celebrate the season. We watched one Halloween inspired title every day in October and now pass the list and our impressions on to you in hopes that you might find some… The post Episode 033 – The Magic Jack O'Lantern 2016 appeared first on The Magic Lantern.
Back to our geek roots a bit for episode 165 as we sat down with the Chief Security Officer for the State of Michigan, Rajiv Das, as well as Eric Keller from University of Colorado. We talked about our Podcaster's Meetup this Thursday at Activ8 Gaming, an event based around software defined networking also taking place Thursday night, how the State of Michigan secures against cyber attacks, a security event on Monday the 17th you might want to be at, and we'll be broadcasting live from TedXDetroit this week. We also need your help... Please take a minute to hit podcastsurvey.org for us. Yes, you listened to our show, and yes, you heard our read for Magic Jack. There's no personal information collected at all, and it should take you all of like 2 minutes...so please do so, thank you in advance. The Michigan Cyber Summit can be found at: http://www.michigan.gov/cybersecurity The Software Defined Networking event is at: https://www.eventbrite.com/e/robots-that-run-your-networks-techstars-detroit-registration-28311100263 Our podcaster meetup is at: https://www.facebook.com/events/1723661977880594/ TedXDetroit is at: http://www.tedxdetroit.com/ [soundcloud url="https://api.soundcloud.com/tracks/286113147" params="color=ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false" width="100%" height="166" iframe="true" /] IT in the D On the web: http://www.ITinTheD.com On Meetup: http://www.meetup.com/ITintheD/ On LinkedIn: https://www.linkedin.com/groups/IT-in-D-91763 On Facebook: http://www.facebook.com/ITintheD On Twitter: http://www.twitter.com/ITintheD Podcast Detroit is at: On the web: http://www.podcastdetroit.com/ On Facebook: https://www.facebook.com/PodcastDetroit On Twitter: https://twitter.com/PodcastDetroit On Soundcloud: https://soundcloud.com/podcastdetroit
Do you have the right equipment and services to maintain contact with your child who might be thousands of miles away? Do you know how to control your communication costs?Chances are that your college bound child is more tech savvy than you are.Today, In an encore broadcast, Jim will discuss what you need to know before you finish packing the bags and head for campus.
Today we talk about how adding a podcast to your blog can help you gain a larger audience. We talk with Kate Erickson of Kate's Take Pocast and the Entrepreneur on Fire podcast Because of My Podcast - My Audience Gave Me a Laptop [1:35] Ken Blanchard produces the Black Man with a Gun podcast among other podcasts that you can find at Blanchard Media. Recently he announced that he was having technical issues with his equipment, and that production of new episodes might come to a temporary halt. Instead of letting this happen, an audience member sent him a new Mac Book. I've said before that you can build a relationship with your audience, and that influence can be leveraged in many ways. Best VoiceMail For Podcasters [8:36] MagicJack Plus + Free 6 Months Subscription to Magic Jack Service $37 (a year of service is $35) Google Voice - It's Free. The Sound is OK. Just realize if Google ever decides to charge or cancel this service you will have a back catalog of shows with this number. (deliver mp3 file) Kall8 - This is the service I have used since 2005. An 800 number is $5 a month and approximately 7 cents a minute. My apologies to my friends across the pond. There isn't much international information on their site. I've never had a bill more than $10. The bad news is the sound quality of these calls is not great. Kall8 captures at 8 bit, while Google Voice and Magic Jack capture at 16 bit (which is why Kall8 sounds so much worse). With Google Voice being free, they seem like the obvious choice. I'm not sure I'm willing to trust Google with a voice mail that I give out for episode upon episode and then yank the tool away from me. Magic Jack for me will be the recommended (more affordable) option. The ONE downside is people have to wait 5 seconds to go to voicemail (which is a bit long). Another tool (that's not phone based) to get audio on yoru website is via Speakpipe. Reality in Podcast Advertising In a recent article in Podertainment magazine (a really great issue) Rob Walch VP of Podcasters relations a Libsyn.com states in an article titled "A Rope in the Garage" that about 8% of all the episodes released that reach the 5,000 download threshold." What's so special about 5,000 downloads? This is the minimum number that many advertisers need to look at your show. Even if you reach that number you're still not talking about quitting your day job. Rob states, "Realistically less than 5% of podcasters even make enough from their podcast to even cover their costs. An less than 1% can call podcasting their main career or in the case above - an alternative better than the rope in the garage. " I bring this up today because we have Kate Erickson of Entrepreneur on Fire on the show. John Lee Dumas has created an empire. An empire I stand and applaud. John has proven (over and over) that you CAN make money using your podcast. Notice I didn't say from your podcast (although John does that as well). Most of John's money comes from additional products he sell. Most podcasters who make money podcating (myself included) use the free podcast to promote other non-free services. Paul Colligan in his recent episode states Podcast Monetization breaks down to: Market + Message + Money + Media = The Only Formula For Podcast Monetization Behind the Scenes of Kate's Take - a behind the scenes look at Entrepreneur on Fire and the Fire Path. Kate Erickson is one of the guiding forces of the wildly successful Entrepreneur on Fire podcast. This has launched other spin of shows like Quotes on Fire, Webinar on Fire, and today we talk to Kate about why she launched Kate's Take along with "the Fire Path" which are the first 17 episodes of her show and are assembled into an ebook (no email required) at www.eofire.com/tfpbook You will hear how Kate has boosted her confidence by doing more and more episodes. She started by re-recording her first shows (so remember you don't HAVE to publish the episodes you record). She has put great content intermixed with stories and her audience is loving it. She has a discipline to to focus on certain tasks that help propel her podcast and website further toward her goals. Kate states that they don't make subscribing to their podcast a primary call to action. She advises the call to action be go to the website where they can then subscribe to your podcast and/or your email list. Kate has taken her blog posts and turned them into a audioblog/podcast. So if you are a blogger you will hear how she is getting more feedback and reaching a large audience as a podcast. Another thing to consider is if you are a blogger that for every one podcast there are roughly 1950 blogs so having a podcast makes it easier to be found. (source Rob Walch) Are Story Telling Podcasts the Next Podcasting Wave? [47:00] With the success of shows like Radio Lab, Startup, and Serial, more people are discovering podcasts. These stories pull us in, and keep us captivated. Well the people behind startup have launched another new show call Reply All. I was stoked as (so far) every "Story" podcast was a giant home run in my book. Reply All has left me in a "meh" state of mind. With this in mind, you still need to prove value to your audience. If your information is not how to, it needs to entertain them, or make them think. I jokingly made a podcast called "Dinner" where for 5:48 you hear me try to decide what I want for dinner, and then go to Target to buy it. The fun part is this 5:48 clip took an HOUR to produce (finding music, sound effects, etc, editing the audio). It sounds great when you have a great story (and you should start there), but it takes a lot of time to add that icing on top of the cake. START YOUR OWN PODCAST
Today we are using Magic Jack to take callers as well as we are giving Callinstudio.com another chance (and it worked fine). Here are some of the topics we covered today: Changing Your Name [3:00] Jim renamed his show to home gadget geeks which leads people to better understand what his show is about. He did mention that you do need to change your show name and logo everywhere, and stitcher is taking a little longer. A couple of weeks of work. Jim mentions skimlinks.com as a service for people who are looking to monetize their website (but don't want the hassle). It's kind o fa set it and forget it service. Starting Forums [8:50] It takes a lot of work to get a forum to work. You can use comments on your website until your audience becomes too much for comments. Live Feedback is Awesome [13:00] Facebook seems to be the new "forums" and you can create a private group that operates similar to a forum. New Call in Number 845-262-2401 Spreaker at 30,000 free [16:30] Jim had someone listen to his podcast on spreaker on a plane. Show Note Tips[19:00] definingmomentstv.com What makes good show notes? Share a page with co-hosts can help as you can use that for your show notes. SEO Experts say you need at least 300 words. 700 words in your post would be better. Dave likes to pull items from the chat room. Jim uses a Google Doc and lets his guest share items in the document. Do you need headphones on Skype[24:50] Quick answer: yes. Jim's Mobile Live Setup [28:20] Jim uses his laptop and headphone amplifier, and an art microphone preamp (that operates on battery). Multiple Skype recordings? [34:50] This does not record every person in their own channel via skype. Live Sound Tips [38:30] Put the speakers in front of the microphones or have your speakers behind the speakers (helps eliminate feedback). Stats Question [43:05] I feel defeated when I look at my stats Be careful setting expectations, and if something makes you upset - quit looking at it. Get out there and help someone to help deviate your attention Starting a Podcast Just for Money[50:10] Dave feels that you should NOT start a podcast for the only purpose of making money. There are people saying if you can't make money with a podcast you should never start You CAN make money with a podcast, but you need to treat it like a business/job. More Podcast Money Book www.askthepodcastcoach.com/23
On this episode of the internet’s favorite technology podcast: Michael is pleased with his Galaxy S5 on T-Mobile, Google Voice is withering on the vine, and Curtis fails to properly use his MagicJack. Click here to download this episode directly. The Spec Sheet on iTunes can be found here. Here is the podcast’s RSS … Continue reading The Spec Sheet – 18 April, 2014 →
Option Block 314: Late-Night Gamma Scalping Trading Block: Catching an updraft on the street today. A decent slate of earnings helped bolster the market. New Fed Chief didn't completely destroy the market with her first remarks. WSJ writing about someone purchasing 3200 Feb $15 calls in Magic Jack before big newsletter mention. Big day for Apple. Odd Block: Put sellers finance call buyers in Mechel OAO (MTL), and calls trade in E Commerce China Dangdang (DANG). Xpress Block: The classic names were lighting up the OX desk today: Apple, Solar City, Facebook, Tesla, and Priceline. Plus the return of the Ideas Hub game! Mail Block: Mark's favorite segment. Question from Anath3ma - How are options stops triggered? Bid? Ask? Mid? If ask, am I then filled on the bid costing me the spread? Seems like it could be costly. Question from Snowbird - My friend and I like to by straddles going into earnings, but we often miss a great deal of the move that occurs after the market close. I know you have discussed this in the past by referring to the process known as "gamma scalping." I think I understand how it works - basically trading stock against your options to lock in profits - but I am cloudy on the mechanics. (FYI I am an OX customer). Let's say I buy a straddle in my account with zero delta (50 delta call and put). Then let's say the underlying rallies after the close and my straddle now has a 50 delta. I would then need to sell stock against that straddle to lock in my gains, but as far as the OX system is concerned, my straddle closed for the day with a zero delta. Will the system update with after-hours data to reflect the fact that my straddle now has a 50 delta, and if I sell short stock, I am essentially "locking in a profit" as opposed to naked shorting the stock? I suppose the alternative is to simply keep a large amount of free capital in your account on the off chance that you need to trade some stock against your positions in the after-hours, but that seems needlessly wasteful. Perhaps this is why you say "gamma scalping" is not viable for retail? Around the Block: More earnings. Marriott on 2/19; GRPN, HPQ, and PCLN on 2/20.
Option Block 314: Late-Night Gamma Scalping Trading Block: Catching an updraft on the street today. A decent slate of earnings helped bolster the market. New Fed Chief didn't completely destroy the market with her first remarks. WSJ writing about someone purchasing 3200 Feb $15 calls in Magic Jack before big newsletter mention. Big day for Apple. Odd Block: Put sellers finance call buyers in Mechel OAO (MTL), and calls trade in E Commerce China Dangdang (DANG). Xpress Block: The classic names were lighting up the OX desk today: Apple, Solar City, Facebook, Tesla, and Priceline. Plus the return of the Ideas Hub game! Mail Block: Mark's favorite segment. Question from Anath3ma - How are options stops triggered? Bid? Ask? Mid? If ask, am I then filled on the bid costing me the spread? Seems like it could be costly. Question from Snowbird - My friend and I like to by straddles going into earnings, but we often miss a great deal of the move that occurs after the market close. I know you have discussed this in the past by referring to the process known as "gamma scalping." I think I understand how it works - basically trading stock against your options to lock in profits - but I am cloudy on the mechanics. (FYI I am an OX customer). Let's say I buy a straddle in my account with zero delta (50 delta call and put). Then let's say the underlying rallies after the close and my straddle now has a 50 delta. I would then need to sell stock against that straddle to lock in my gains, but as far as the OX system is concerned, my straddle closed for the day with a zero delta. Will the system update with after-hours data to reflect the fact that my straddle now has a 50 delta, and if I sell short stock, I am essentially "locking in a profit" as opposed to naked shorting the stock? I suppose the alternative is to simply keep a large amount of free capital in your account on the off chance that you need to trade some stock against your positions in the after-hours, but that seems needlessly wasteful. Perhaps this is why you say "gamma scalping" is not viable for retail? Around the Block: More earnings. Marriott on 2/19; GRPN, HPQ, and PCLN on 2/20.
In episode 379 we have a quick podcast success story, we talk about launching your podcast (and why it doesn’t have to be perfect), we hear about using MagicJack as a podcast voicemail system. We talk about what to expect when asking your audience to chime in on something. We also talk about having an […] 2 Comments - Read what others are saying about this post... Related Posts:Live Podcasting Pros and ConsGroup ChatScaling Back Your ContentChatWing Questions, Understanding Media Hosting,Your First Podcast Always Stinks RSS Feed Powered by MaxBlogPress Bring My Blog Visitors Back
Have you discussed a communication plan with your college bound child? Do you have the right equipment and services to maintain contact with your child who might be thousands of miles away? Do you know how to control your communication costs? Chances are that your college bound child is more tech savvy than you are. Today, Jim will discuss what you need to know before you finish packing the bags and getting into the car or airplane.
Planning a business or pleasure trip overseas? Do you have a child studying abroad? Keeping in touch while traveling to other countries can be very costly. Fortunately, there are many Internet based programs that have reduced the costs of communicating substantially, and in many cases, for free, depending on the country. If you own a smartphone, free calls are a snap. No need to worry about placing calls for as much as $3 to $4 PER MINUTE. On this rebroadcast of a previous program, Jim Blue will explain the simple rules governing international communcations and how to decide which of the many services are right for you.
Nelson Hudes joins Robbie and Hillary to discuss how netTALK DUO is able to save you nearly $1,000 per year by replacing your existing phone company. And you can even keep your phone number!
Planning a business or pleasure trip overseas? Do you have a child studying abroad? Keeping in touch while traveling to other countries can be very costly. Fortunately, there are many Internet based programs that have reduced the costs of communicating substantially, and in many cases, for free, depending on the country. If you own a smartphone, free calls are a snap. No need to worry about placing calls for as much as $3 to $4 PER MINUTE. On this program, Jim Blue will explain the simple rules governing international communcations and how to decide which of the many services are right for you.
Phishing exploit, OS X Mail vs Windows Live Mail, capturing screen shots in Windows, eBook format conversion using Calibre, VoIP options (Skype, Google Voice, Vonage, Ooma, Magic Jack), Profiles in IT (Norman Joseph Woodland, creator of the barcode), Internet 30 years old (TCP/IP activated January 1, 1983, switchover involved only 400 hosts, congestion control added later), Idea of the Week (Gravity Powered Light, powered by bag of rocks, lasts 30 minutes, crowd funded on IndieGoGo.com), top jobs for 2013 (6 of the top 15 were IT related, number one job is Software Developer, future bodes well for IT profession). This show originally aired on Saturday, January 5, 2013, at 9:00 AM EST on WFED (1500 AM).
Phishing exploit, OS X Mail vs Windows Live Mail, capturing screen shots in Windows, eBook format conversion using Calibre, VoIP options (Skype, Google Voice, Vonage, Ooma, Magic Jack), Profiles in IT (Norman Joseph Woodland, creator of the barcode), Internet 30 years old (TCP/IP activated January 1, 1983, switchover involved only 400 hosts, congestion control added later), Idea of the Week (Gravity Powered Light, powered by bag of rocks, lasts 30 minutes, crowd funded on IndieGoGo.com), top jobs for 2013 (6 of the top 15 were IT related, number one job is Software Developer, future bodes well for IT profession). This show originally aired on Saturday, January 5, 2013, at 9:00 AM EST on WFED (1500 AM).
Robbie and Eric demonstrate the iRetroPhone attachment for iPhone/Android/BlackBerry devices to give your smartphone a real retro feel.
Have you ever been skeptical of the magicJack? Robbie is. So he set out to do a little myth-busting and gets to the bottom of whether we can really save $1000 on our phone bill. Per year.
Warning: This broadcast playback quality is substandered. We appologize, The up coming ones will be better. This program was recorded with the MagicJack ditigal system. We will not use it again, for we do not know until after the program how the quality turns out... Greetings fellow Christian Warriors. Well folks it is finally here, a new year, a new beginning, a time to take action and work to make this year our year. It's kinda funny when you think about it, here we are just finishing one year that had it's own very unique set of events with some being great, some being good, some being sorta OK, and yet some events of the past year being, well lets just say not so great. We are going to talk about perception, that is to say to look at what we perceive to be what we think it was. If that sounds confusing, it is not meant to be. Meaning that all things are good, even when it seems that they are not. It is a simple topic but with great consequences if we “choose” to take an attitude towards skepticism. It is that perception that can make or break, what we think at the end of another year. Think about the word “perception”, it is a word that has great influence in and over our lives. It can be good or bad and it can also be neither. As an example of this latter statement I mean it in the way of having no concern for the circumstance. So until Show time God Bless.
And it’s here! Lauren Barker and I finally got our proverbial stuff together and have produced the next installment of AWK’s Always Untitled podcast. Topics discussed include the magicJack saga, WPS’ scheduling issue come World Cup time, and the first recipients of the inaugural Carli Lloyd Person of the Week. Enjoy! (Note: We recorded before Jeff […]