Podcasts about rotbart

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Best podcasts about rotbart

Latest podcast episodes about rotbart

Wizard of Ads
Make More Money by Reducing the Friction

Wizard of Ads

Play Episode Listen Later Jun 8, 2026 5:34


Business owners ask, “How can we get customers to do what we want them to do?”And then they create an app and insist that you download it.How many apps have you been told that you need to download? (Look at your phone and count them.)Generally speaking, retail apps are good because they reduce the friction of your shopping experience. Service provider apps are bad because they increase the friction of your service experience.How many times have you had to reset your password?Have you ever had an app demand the answer to a question that sent you on a mission to find the answer?How many times have you been presented with a pick-list that did not include your need?Do you sometimes feel like you are making things easier for the service provider instead of them making things easier for you?Six different service apps have recently increased my frustration to the point that I am now searching for six new service providers to replace them.I was not surprised when I learned that all six of those companies are in decline.And I'll wager that none of them knows why.Operational efficiency is a worthy objective. Just be careful that you are not shifting your workload onto the shoulders of your customer.Every designer of a service app believes their app is going to be user-friendly, easy to understand, frustration-free, and save the customer a lot of time.In reality, these apps are felt to be unfriendly and frustrating.We both know that the objective is not to save time for us, but for us to save time for the service provider. They have established neat little cubicles to meet their own needs, and now they are telling us to crawl into each little cubicle and do what we are told.This technology is not working for me. It is forcing me to work for them.Wealthy superstar business owners do not ask, “How can we get customers to do what we want them to do?”Superstars ask, “How can we do what customers wish we could do?”Brian Scudamore, Dewey Jenkins, and Aaron Gaynor are superstar builders of service businesses.Each of these superstars has elevated their service business to become a shining star in the dark night of every customer.These men say:“How can we make it effortless and frustration-free for the customer?”“We have to find more ways to make it easier for people to do business with us!”“How can we delight the customer in ways they did not expect?”“We will always have a solution for every customer. No one will be left behind. We never walk away from a person who needs us.”Brian Scudamore built 1-800-GOT-JUNK into the World's Largest Junk Removal Service by making every problem his problem.“We make junk disappear. All you have to do is point.”For many years Brian has been pondering the question, “How can we do what customers wish we could do?”Brian identified four big things that his customers wished were possible, but that were clearly impossible.Last month Brian Scudamore figured out how to do all four of those things!When he makes his big announcement, I expect his company to quickly double in size.I would tell you to buy stock in his company, but I can't.Brian owns the whole thing. No investors, stockholders, or board of directors.Now you know how miracles are made.Roy H. WilliamsNOTE FROM INDY: I put an Aaron Gaynor radio ad on the first page of the rabbit hole for you. – Indy BeagleSmall-business growth creates a frustrating paradox: the more a business succeeds, the more overwhelmed the owner becomes. Small-business coach Jason Rosado helps small-business owners strengthen their teams, and create more free time for their owners.In this week's episode of MondayMorningRadio Jason tells roving reporter Rotbart how a business owner can identify whether their business truly needs more customers — or whether it is operational inefficiencies and leadership inflexibility that are preventing growth. If you could use some practical techniques for reducing stress and preventing burnout, check out Jason Rosado at MondayMorningRadio.com

Wizard of Ads
ROAS: What It is and Is Not

Wizard of Ads

Play Episode Listen Later Jun 1, 2026 3:43


Direct response ads are written to take the customer from Attention to Interest to Desire to Action in a single encounter.Direct marketers have a product or a service to sell. They don't have a brand to protect.This is why ROAS is the perfect analytical tool for them.ROAS is the acronym for Return On Ad Spend.In other words, it is the Return On Investment of your ad budget.You can:measure lead generation with ROAS.compare the effectiveness of media with ROAS.track sales attribution with ROAS.But you will never build a brand with ROAS.In fact, the measurement of ROAS will always – without exception – lead to the disintegration of your brand.Here's why:To produce an impressive result in a short period of time, your ad must contain a degree of urgency.Urgency is not sustainable, nor is it scalable.The longer you run urgent ads, the less well they work.ROAS always looks great on paper for about a year, sometimes even 18 months.But then the wheels fall off and you can never put those wheels back on again. Your brand will never be more than a shadow of its former self.Consider this:A successful Going Out of Business sale is simply a massive extraction of the stored value in a brand. This “stored value” is the reputation of the company and the trust of its customers.These are variables that determine the success of every Going Out of Business Sale:Has this company routinely advertised a Sale or offered a discount?How highly do people esteem this brand?How credible is the urgency contained in the ad copy?ROAS always leads to short-term thinking because ROAS rewards ads that extract the largest amount of stored value from the brand.Have you built a brand?Do people feel a connection to your brand?The day that you begin using ROAS to determine which ads work best, you will have launched a Going Out of Business Sale whether you intended to or not.Roy H. WilliamsOne in every five American adults is the customer of a family that you have never heard of. Their company generates more than $32 billion in annual revenue. And the $17 trillion in customer accounts and investment funds it manages exceeds the gross domestic products of Germany, Japan, and India combined. Despite the enormous influence of Fidelity Investments, relatively little is known about the singular family behind the Boston-based multinational financial services giant.Justin Baer, the deputy markets editor at The Wall Street Journal, reveals the dramatic three-generation saga of the fiercely private Johnson family in his new book. He also explains how they helped transform American investing.Listen and be amazed as Baer shares with roving reporter Rotbart the behind-the-scenes story of Fidelity's success. You will also gain insights from Fidelity's rise in leadership, their marketing, their innovation, and their succession planning. The story begins the moment you arrive at MondayMorningRadio.com

Wizard of Ads
How to Write Effective Ads

Wizard of Ads

Play Episode Listen Later May 18, 2026 3:30


Effective advertising is not about delivering information; it is about delivering persuasion.Don't tell your audience how to feel.Make them feel.Great ad writers are secret poets.Poetry is not about making words rhyme. Poetry is about leading people to a realization.Poetic ad writers open your eyes and cause you to realize.They lead you to a conclusion, then let you discover it for yourself.Great writers don't tell you. They show you.This poem will do that:What of the watchman on the wall?What says the watchman?“It is 10pm, let the night begin.”What says the watchman?“It is 11 at night, everything is all right.”What says the watchman?“It is midnight, the bell has rung. Every song has been sung.”What says the watchman?“It it is 1am, I am all alone. I am all alone.”What says the watchman?“It is 2am, scrolling on my phone.”What says the watchman?What says the watchman?What says the watchman?What says the watchman?The watchman watched his phone.The enemy arrived.The watchman is gone.Don't just deliver information. Deliver persuasion.Open their eyes. Make them realize.When they see what you see, they will do what you want them to.Win the heart and the mind will follow.The mind will always create logic to justify what the heart has already decided.Roy H. WilliamsCheryl Strauss Einhorn helps executives, entrepreneurs, and leadership teams make smarter, more confident choices and avoid costly mistakes. As a Decision Science strategist, Cheryl developed the widely used AREA Method, a framework designed to help leaders challenge assumptions, reduce cognitive bias, and improve judgment in high-stakes situations.In this week's episode of Monday Morning Radio, Cheryl explains to roving reporter Rotbart that while “gut instinct” plays a valuable role in business, too many leaders rely on it entirely, rather than grounding their decisions in real-world testing, stakeholder input, rigorous analysis, and evidence. Listen and learn at MondayMorningRadio.com

open write poetry deliver poetic decision sciences rotbart area method monday morning radio
Wizard of Ads
How to Strengthen Your Brand in 3 Easy Steps

Wizard of Ads

Play Episode Listen Later May 11, 2026 3:24


Find out what people already want, then offer them exactly that. Quit trying to convince customers that they should want what you are selling.Speak to everyone, everywhere, about widely felt needs, deeply held beliefs, and personal values. Quit telling yourself that you need to reach “the right people” with your advertising.A: The media doesn't make the message work. The message makes the media work. I've never seen a business fail because they were were reaching the wrong people. But I've seen hundreds fail because they were saying the wrong things.B: Anyone who has a friend, a relative, a co-worker, or a neighbor is an influencer. Is there anyone that you DON'T want to say good things about you?C: Powerful brands like Ferrari, Rolex, and Harley Davidson are known, loved, and admired by hundreds of millions of people who will never own a Ferrari, a Rolex, or a Harley. Do you think those brands would be better off if they were known only to the people that the brands chose to “target” as potential customers?Customers buy from personalities they know, like, and trust.A: People don't bond with corporations, they bond with personalities.B: Brands that have personalities are exactly as real to us as our favorite characters in novels, television shows, cartoons, and movies. Who doesn't love R2D2, C3PO, and Yoda? You realize those characters are purely imaginary, right? But we feel as though we know them.C: Does your brand have a distinctive personality? If not, why not?I will now summarize each of those 3 Steps in exactly 12 words.People want friends, honesty, encouragement, access, and to know that they matter.Buy mass media. Quit fishing with a hook. Use a net instead.Don't be so boring. Find some courage. Be a distinctively memorable personality.Roy H. WilliamsZig Ziglar would have turned 100 this year.This week, Tom Ziglar shares some little-known stories about his father with roving reporter Rotbart and deputy rover, Maxwell, including the fact that despite Zig's worldwide fame, he once carried a stranger's luggage to the guest's hotel room simply because the out-of-towner took one look at Zig's red sports coat and thought he was a bellman.But todays episode is more than a nostalgic look backward, as Tom Ziglar offers a thoughtful meditation on legacy, leadership, and the enduring power of optimism. Things are looking UP at MondayMorningRadio.com.

MONEY FM 89.3 - Prime Time with Howie Lim, Bernard Lim & Finance Presenter JP Ong
Wealth Tracker: What's behind the sudden reversal in precious metals after Q1 peaks?

MONEY FM 89.3 - Prime Time with Howie Lim, Bernard Lim & Finance Presenter JP Ong

Play Episode Listen Later Apr 27, 2026 13:05


According to J. Rotbart & Co.’s Exclusive Precious Metals Report for Q1 2026, the quarter was defined by record price peaks followed by a sharp March correction, as volatility rose but underlying market fundamentals remained intact. Gold outperformed, maintaining positive year-to-date gains despite a pullback from January highs, while silver declined amid rising real yields and a stronger US dollar. On The Wealth Tracker, Hongbin Jeong speaks to Richard Wang, Country Manager for Singapore at J. Rotbart & Co., to unpack the key drivers behind these moves and what they could mean for precious metals markets in Q2.See omnystudio.com/listener for privacy information.

Wizard of Ads
A Line of Standing Dominoes

Wizard of Ads

Play Episode Listen Later Apr 24, 2026 4:34


I could be wrong, but I think I see a line of 6,603 standing dominoes with a forefinger poised to flick the first domino.Take a step back, I'll give you some facts, and then we'll return to the dominoes.There are 6,602 FM radio stations in America, 597 FM stations in Canada, and 234 in Australia on which you can air radio ads for local businesses. These radio stations are producing miraculous results for business owners who hire great ad writers to enchant the audience and savvy media buyers to schedule those ads to air with correct repetition 52 weeks a year.Sadly, most business owners do exactly the wrong thing. They run short schedules to “test the waters,” and then announce, “I tried radio and it didn't work.”ABC, NBC, CBS, and FOX are producing miraculous results for business owners who hire great ad writers to enchant the audience and savvy media buyers to schedule those ads to air with correct repetition 52 weeks a year.Sadly, most business owners do exactly the wrong thing. They run short schedules to “test the waters,” and then announce, “I tried television and TV didn't work.”Did you notice the similarity that united those two easily proven facts?Anyone who believes that online media has made mass media obsolete is comically delusional. I never waste time attempting to correct these people.We will now return to the dominoes.Nielsen Audio is the media measurement company that allows savvy media buyers to create miraculous radio schedules. Without Nielsen, they are flying blind without instruments and very likely to crash their flying machines.Cumulus owns multiple radio stations in 84 important cities in the U.S. Their current financial difficulties make it impossible for them to pay Nielsen for their measurement services.Nielsen has responded by announcing that Cumulus radio stations will no longer be measured or listed in future ratings reports.The resulting invisibility of those stations will cripple even the savviest media buyers.An emerging measurement system, DTS AutoStage, shows promise but I remain convinced that it will be at least a few more years before it has sufficient breadth of data to replace Nielsen.The finger of Nielsen is flicking the domino that will knock over the other 6,602 dominoes in the chain that will ultimately result in the demise of Nielsen.I have no way of knowing whether or not Nielsen realizes that.Nielsen was purchased by private equity on October 11, 2022, less than 4 years ago.Things are looking good for ABC, NBC, CBS, and FOX.Roy H. WilliamsWhen people talk about the Chicago Cubs and their historic 2016 World Series victory — ending a 108-year drought — Joshua Lifrak is a name you rarely hear. But he wears a Cubs World Series ring. Joshua Lifrak's job was to help players perform under extraordinary pressure. Today Joshua works with business leaders to sharpen focus, build mental resilience and perform at their best. Be fascinated as Joshua tells roving reporter Rotbart and deputy rover Maxwell how peak mental conditioning is a “home run” skill that anyone can learn and practice, regardless of what they do for a living. Batter up! at MondayMorningRadio.com

Wizard of Ads
Advice and Encouragement

Wizard of Ads

Play Episode Listen Later Apr 20, 2026 4:38


Just as strawberries taste better when they are dipped in chocolate, advice tastes better when it is wrapped in a thick coating of encouragement.Your advice is valuable, but it will never make as big a difference as your encouragement.Encouragement is the opposite of flattery.When you flatter someone, you tell them something positive about themselves that they know is not true. And they suspect that you know it is not true.A flatterer is a liar who believes they are talking to a fool.When you encourage someone, you tell them something you have observed in them that they know is true, or have always hoped was true, and you are simply confirming it by speaking it out loud. You believe it to be true, and they know you do. And now they believe it, too.You have spoken to the greatness in them. You have seen something in them that they have always hoped someone would see.That's what makes you a great encourager.The people in your life need your encouragement more than they need your advice.Think about the people who have made the biggest difference in your life.Those people believed in you and gave you their:TimeAttentionPatienceConfidenceWhen I say they “gave you their confidence,” I mean that literally. I'm not saying that they confided in you. I'm saying that they had confidence in you when you had none in yourself. They gave THEIR confidence TO you. They gave you the confidence that you have today.Give a person confidence and they will never forget your name, your face, or that moment.The people who gave you confidence saw something in you that they wanted you to share with the world. Their reward was that they got to see you flourish and blossom and grow.Today they are seeing you make a difference everywhere you go.Would you like to become an encourager?When you see a stranger do something skillfully, say, “You make that look easy, and I know it isn't. You really have a talent for that.” And then allow them to react.When a person says, “I've always wanted to become a __________, but everyone tells me that I couldn't possibly do that because I __________.” Look at them and say, “Of course you can do it! I KNOW that you can do it. You just need to decide whether or not you're going to.”When you have known a person for awhile and have seen a recurrent characteristic in them that you admire, say to them, “There are a lot of things about you that I really admire, but the thing that always knocks me over is when you_____________.”Your words will light a candle in them that will never go out.The lightning bolt of your encouragement will propel them forward and light their pathway for the rest of their life.We need encouragers, and we need them badly.I want you to consider becoming one.Roy H. WilliamsMartin “Marty” Strong is a former Navy SEAL, business leader, and author who challenges conventional thinking about how companies — and the people who oversee them — should operate.Blending lessons from the battlefield and the executive suite, Lieutenant Strong argues that too many of today's leaders cling to outdated methods, failing to recognize that the marketplace is constantly evolving — and that effective managers must anticipate and adapt to change.To do otherwise, he tells roving reporter Rotbart, is like relying on an old encyclopedia — making critical decisions based on information that is no longer accurate or relevant.

The Brian Lehrer Show
Baseball & Life

The Brian Lehrer Show

Play Episode Listen Later Mar 25, 2026 11:43


On MLB's opening day, Ken Davidoff, sports journalist and former New York Post baseball columnist, and Harley Rotbart, MD, pediatrician, former Parents Magazine columnist and little league coach, talk about baseball's lessons for success in life beyond the game. Rotbart and Davidoff are co-authors of the new book 101 Lessons from the Dugout: What Baseball and Softball Can Teach Us About the Game of Life (Bloomsbury, 2026). Photo: Cover art for 101 Lessons from the Dugout. (Credit: Bloomsbury)

Wizard of Ads
Keep Your Eye on the Star You Have Chosen

Wizard of Ads

Play Episode Listen Later Mar 23, 2026 4:45


I have bumbled my way through life with a reasonable degree of success, I think.Especially when you consider the number of people who have patted me on my head and told me that I didn't need to understand what they were talking about because they would happily, “do all of those difficult things” for me if I would just hand them the checkbook and the keys.I never did that, of course.Head-patters are always convinced that I am a fool-child from Oklahoma because I never bother with a written plan, a budget, or a timetable for major undertakings.But somehow, they always turn out okay.Here's an example of what I'm talking about:When Pennie and I began filling 21 acres in Austin, Texas with large, complicated, and expensive buildings, I was asked at least once a day,“How long will it take to build all of this, and how much will it cost?”I always answered with the truth,“It will take as long as it takes, and it will cost what it costs.”That answer really alarmed people.I didn't say it to be shocking or cute. I said it because I honestly didn't know and I genuinely didn't care.When you don't borrow money, you can take as long as you want to do whatever you are doing. Rarely did Pennie and I have the money to do the things that we chose to do, but we knew that the money would find us.That attitude drove people crazy. They were absolutely certain that we would utterly fail because I didn't have a detailed plan.I'm not suggesting that other people should reject written plans. Other people can do whatever they want.But so can I.Planning is somethingI have never hated,But I do believeit is overrated.I cannot,(but maybe you can)remember whenthere was a planthat let you sailthe river ofyour dreamwithoutchanging coursein mid-stream.Planning is areligion theoretical.Yes, I am certainlyspeaking heretical,but I am dependingupon your receptivitywhen I say that I preferEnergy and Activity.But now I am gettingahead of myselfwhich happens when youleave the plan on a shelfand rely on your Commitmentto an Outcome agreed-uponand not some soggy paperthat Circumstances peed upon.Commitment and Creativity.That's my plan.Plus Energy and Activityand a frying panbecause a good breakfast,you will remember,is essential to Christmas Elvesin late December.Commitmentand Creativity.Energy and Activities.Keep your eyeon the star stationaryand do whateveryou think is necessary.And never forgetthat in your handyou carry a cast ironfrying pan.Roy H. WilliamsA Note from Indy Beagle: For those of you who are curious, @GreatWritersSeries and @TribalGospelhad a good week on Youtube. GreatWritersSeries climbed from 44,000 subscribers to more than 100,000. TribalGospel climed from 105,000 subscribers to more than half a million.I wonder what will happen next! Aroo. – IndyFauzia Burke generates visibility for her literary clients and their books. Her authors include Ken Blanchard, Daniel Silva, Jeffrey Archer, Alan Alda, Dean Koontz, S.C. Gwynne, and Brian Tracy. Fauzia could undoubtedly rest on her laurels, but ever since she launched her firm in 1995, she has continually updated and reinvented her methods.This week, she shares the story of her steep learning curve in applying AI to her existing processes, lessons that you can adapt, regardless of the business you are in. As Fauzia tells roving reporter Rotbart and his deputy, Maxwell, “AI will not replace professionals who know their craft, but the ones who learn to use AI will almost certainly outperform the ones who don't.” Tune in and Win! At MondayMorningRadio.com

Wizard of Ads
What Happened: How and Why

Wizard of Ads

Play Episode Listen Later Mar 16, 2026 7:47


March 16, 2026I am sitting in front of a computer that can deliver love letters to billions of addresses across the twenty-four time zones that encircle this watery rock we live upon.I sit and stare and look with wonder at the glittering ocean called Youtube, deeply aware that I know next-to-nothing about it. This gives me a tremendous advantage.It keeps me from doing what everyone else is doing.Naive ignorance becomes nitroglycerin when it is energized by the spirit of adventure. Handled carefully, you can move mountains with it. But if you are reckless, clumsy, or just plain unlucky, that same TNT can blow you into pieces.I looked at myself in the mirror and said, “Let's go exploring.”Mirror-me thought it sounded like fun, so he passed through the glass to join me on my side of the mirror.Energized by the spirit of adventure, I launched @GreatWritersSeries on Youtube and Mirror-Me launched @TribalGospel.On Feb 12, 2026, GreatWritersSeries had 480 views and a few dozen subscribers.On March 12, 2026, it had accumulated 5,146,423 total views and 44,684 subscribers.TribalGospel had zero views on Feb 12 to but quickly accumulated 8,299,137 total views and 105,707subscribers by March 12.GreatWriters Series received fresh content once a day.TribalGospel received fresh content at a much faster pace, up to 3 times a day.Indy Beagle has posted some Youtube screenshots in the rabbit hole for you, along with a couple of the most successful videos.I will now answer your questions:Q: “Can you teach me how you did this?”A: Yes, but the information will probably not be useful to you. But if you insist on hearing all of the details, be in the tower at Wizard Academy on May 26-27. I will spend one hour of that two-day class answering the questions of whoever is in that room.Q: “Why has TribalGospel outperformed GreatWritersSeries?A: GreatWritersSeries is carrying water to the ocean. TribalGospel is carrying water to the desert.Q: “What do you mean?”A: GreatWritersSeries is published for people who love literature that was written in the English language. This widely diverse but relatively small group is scattered across the United States, Canada, Australia, Great Britain, and Ireland, with a few additional outliers flung here and there.GreatWritersSeries wants only to tempt people to become lovers of literature, whereas TribalGospel is published for people in every time zone who are thirsty for encouragement and hope.English is not their first language, but they can understand it if they can read along with what they are hearing.Look at the comments @TribalGospel and these things will immediately become apparent to you.A startling number of TribalGospel subscribers are in Iraq, Ukraine, Egypt, India, Saudi Arabia, the Philippines, Indonesia, and throughout South America. I knew this would be the case, so I leaned into it.Are you beginning to understand why only a spattering of what I have learned during these past 28 days will be useful to you? TribalGospel wants only to make a difference – to lift people up for a moment – so that channel went to where it could most easily encourage the largest number of people.Traditional wisdom would have said that only an idiot would sing flashes of Bible stories and the message of Jesus to nations that are predominantly non-Christian.But I have always been an idiot.Q: Does everyone consider it to be encouragement?A: Of course not. You will notice that about 10 percent of the Youtube comments are rage posts from people who want to tell me why I am wrong.But I ignore those people because have found more than 100,000 people in just 28 days who have clearly said, “Thank you! And will you please send me more of this?”Q: Do you believe this will be sustainable or is it a flash in the pan?A: I have no way of knowing. My suspicion, though, is that TribalGospel will continue to grow, but GreatWritersSeries will ebb and surge like the tide.Q: Why do you think so?A: The world has billions of forgotten people, overlooked people, and many of those people are carrying smart phones. The message of TribalGospel will be very consistent, mostly just variations of an uplifting theme. This causes me to believe that TribalGospel will gain new subscribers faster than it loses old ones.But I do not make that assumption about GreatWritersSeries.A person who subscribed when they heard a Shakespeare song is going to be angry and confused when they hear the gonzo writing of Tom Robbins. To have a stable subscriber base, GreatWritersSeries would have to choose a narrow niche within the already narrow “Lovers of Literature” niche.The hope of GreatWritersSeries is to expose people to a writer that enchants them enough to read a book by that writer. You can think of GreatWritersSeries as a dealer who is giving away samples in the hope of creating new addicts.I apologize for that metaphor, but I couldn't think of a better one.The adventure continues. Snow-capped mountains loom ahead and winter is coming.Roy H. WilliamsMost people believe that business success is the product of talent, hard work, and persistence. But what if success could be analyzed — and improved — using the laws of probability? Kyle Austin Young maintains that most goals can be analyzed and improved by understanding their underlying odds. This is true of whatever you do. Launching a product, raising funds, publishing a book, whatever. Kyle calls his consulting methodology “probability hacking.” It says that the odds of your success are determined by the odds of each of the necessary things going right, multiplied together. Roving reporter Rotbart predicts that the odds are very high that this episode of MondayMorningRadio will improve your company's top line. The explanation begins the moment you arrive at MondayMorningRadio.com

MONEY FM 89.3 - Prime Time with Howie Lim, Bernard Lim & Finance Presenter JP Ong
Wealth Tracker: How should investors navigate geopolitical ‘War Buzz' in 2026?

MONEY FM 89.3 - Prime Time with Howie Lim, Bernard Lim & Finance Presenter JP Ong

Play Episode Listen Later Mar 16, 2026 12:37


Gold and Silver are back in the spotlight, surging as global tensions heat up, while Bitcoin tumbles to one of its worst months on record.What’s driving this flight to safety, and where should investors turn next? On Wealth Tracker, Hongbin Jeong speaks to Richard Wang, Country Manager, J. Rotbart & Co., to find out more.See omnystudio.com/listener for privacy information.

Wizard of Ads
The Cure for EVERYTHING

Wizard of Ads

Play Episode Listen Later Mar 9, 2026 4:42


One thing always leads to anotherThat's why big sisters have baby brothersAnd how King George gave away a nationwhen he said “No” to representation.He did not not know how much it meantfor those colonies to have seats in Parliament.Think about it. The cry of the colonies was only this:“No taxation without representation.”What if King George had said…“That is a fantastic plan!Each colony needs to choose a man.”And if the colonies had responded,“We'd like to send two.”And King George had said…“Then two seats it will be!Because you people are important to me.”The difference that would have made in history,Will forever be an unsolved mystery.But I do know this, and I know it for sure:That having an open mind is a powerful curefor avoiding problems that can spiral out of controland haunt you forever, wherever you go.If there is a moral to this story,I guess it would be this:Never shout “No” when there isa workable way to say Yes.Never shout “No” when there isa workable way to say Yes.Never shout “No” when there isa workable way to say Yes.One thing always leads to another.I was speaking with Clara, the wife of Danny, one of my clients.Clara collects silverwork made by the world's great silversmiths.One of Clara's hopes is to someday acquire an exceptionally fine piece of silverwork made by – “The British are coming! The British are coming!” – Paul Revere.Were you aware that Paul Revere was a famous silversmith?The unseen silverwork of that midnight man was floating in a slow circle in the asteroid belt of my mind when the haunting voice of Paul Revere whispered silently in my ear,“What would have happened if King George had said ‘Yes' and given each of his thirteen American colonies two seats in Parliament?”A conversation about what Clara collected quickly became a quirky poem that quietly abandons seven words of subtle sexual humor to move into the story of a stupid king who launched a faraway war he could never win.Creative thought is not sequential; it is relational, a pinball that ricochets off levers and bumpers at unexpected angles, the energy of the unexpected, triggering bells in the brain and flashing lights in the mind.Crazy Jack Kerouac had rules for writing:9. The unspeakable visions of the individual8. Write what you want, bottomless from bottom of the mind7. Blow as deep as you want to blow.My few lines of accidental verse soon became a song sung by imaginary singers who are currently touring the world.You can catch their show in the rabbit hole.Roy H. WilliamsCourtney De Ronde is a financial decoder. She studies the same financial data that business owners and their accountants review, but she uncovers opportunities and risks within those numbers that are almost always overlooked. This is why Courtney De Ronde has evolved as a scaling expert. She helps businesses grow by avoiding the missteps that non-strategic growth always causes.As Courtney shares with roving reporter Rotbart, most business owners will expand their revenues but end up working harder, hiring more people, piling on expenses, and somehow ending up with the same — or even less — profit. Learn what you need to know at MondayMorningRadio.com

Wizard of Ads
Moments You Always Remember

Wizard of Ads

Play Episode Listen Later Mar 2, 2026 5:40


February 26, 2026Kronos is chronological time.Kronos appears more than 50 times in the original New Testament.Kairos is a pregnant moment in time, an inflection-point of consequence.Does in surprise you that Kairos appears more than 85 times?Each of us vividly remembers those Kairos moments when we decided to turn the steering wheel of Life and begin traveling in a whole new direction.Jim Burns is a counselor. His voice is heard on more than 800 radio stations each day and he has 3 million books in print. But I didn't know any of that prior to him appearing as a guest speaker at our church last week.I tell you this only because Jim Burns said something that I really needed to hear.“I had to learn to say 'no' to good things, to say ‘yes' to the most important things.”That was a Kairos moment for me because it instantly crystallized something in my mind that had previously been only the foggy awareness that I was speaking with so many people each day that I no longer had time to take a deep breath and calm my thoughts.Then Jim said it again, but differently. “Sometimes we just have to say ‘no' to good things, even to say yes to the most important things. That's how we declutter. That's how we run light.”Two days later, I was surprised by a video on Youtube in which my friend Ryan Deiss mentions me by name. He had posted that video a couple of weeks before Jim Burns spoke at our church.Speaking of himself, Ryan says,“I literally had zero recollection whatsoever of what I did, or what any of my companies did those weeks, either. It's just like they were a complete blur. More than likely, I spent all my time responding to whatever emergency someone else decided was important for me on that particular day.”Wow. Ryan Deiss was speaking exactly what I had been feeling for more than a year.There are now 87 Wizard of Ads partners and many hundreds of clients, so I go to bed most nights exhausted by the long days, the countless conversations, and the constant feeling that I am somehow letting everyone down.But Ryan wasn't finished.“Scale creates chaos. So if you want to get bigger, you have to insist on focus and simplicity. It is a bit of a paradox, but the key to scale is actually to do less, not more. Because when you force yourself to do less, you shift the emphasis from quantity to impact. And at scale, output matters a lot more than activity.”We – not just me, but all of us – need to be on guard that we don't allow the “merely urgent” to displace the truly important.Have you ever noticed that the things that are truly important are rarely urgent, and things that are “exclamation-point URGENT” are rarely of lasting importance?Urgent things are momentary, but constant.Important things are forever, but they can always wait.And then one day, they can't wait any longer.And by then, it's often too late.For those of you who are curious, Indy Beagle has posted in the rabbit hole the Ryan Deiss Youtube video that I mentioned, as well as the Youtube video of Jim Burns speaking at our church.Those two messages, just 48 hours apart, created a Kairos moment for me.If you have been feeling what I was feeling and what Ryan was describing, maybe those videos will do the same for you.You can watch the videos or click past them if you don't have time.Believe me, I completely understand.Roy H. WilliamsAmerica's top CEOs pay Doug C. Brown to teach them how to rethink their approach to sales. Doug has consulted Procter & Gamble, Enterprise Rent-A-Car, and Embassy Suites. Doug C. Brown is not a lightweight. Doug tells roving reporter Rotbart, “most companies can quickly realize a 20-30% improvement in operating profits” when they follow his straightforward recommendations.Doug says that it is more important “to know the right prospects to approach” than to know how to close the sale. If you think you've heard it all, listen to Doug C. Brown. There is a chance that maybe you haven't heard it all. Doug C. Brown will light you up. The right time to listen is up to you. But the place will always be MondayMorningRadio.com

NDR Kultur - Klassik à la carte
Hannovers neuer Ballettchef Goyo Montero

NDR Kultur - Klassik à la carte

Play Episode Listen Later Jan 23, 2026 53:50


Warum begehen Menschen immer wieder die gleichen Fehler? Warum nutzen sie das Wissen der Geschichte nicht für Gegenwart und Zukunft? Davon handelt "Schwanensee. Rotbarts Geschichte". Goyo Montero erzählt Tschaikowskis Ballettklassiker "Schwanensee" aus neuer Perspektive, verwandelt die Märchenerzählung zu einem atemberaubenden Tanzereignis über Traumata, Träume, Sehnsüchte, Liebe, finstere Fantasien. Seit der Spielzeit 2025/2026 ist der Tänzer, Choreograf Goyo Montero neuer Ballettdirektor des Staatsballetts Hannover. Zuvor leitete der 1975 in Madrid geborene Montero 17 Jahre das Ballett des Staatstheaters Nürnberg. Mit Kreationen für Compagnien in London, Birmingham, Monte Carlo, Buenos Aires, São Paulo, Ankara, Berlin oder Kiel verschaffte er sich internationales Ansehen. Mit Andrea Schwyzer spricht Goyo Montero in NDR Kultur à la carte über seine Uraufführung "Schwanensee. Rotbarts Geschichte", über seine neuen Projekte und seine Ideen für das Staatsballett Hannover.

Wizard of Ads
Uncork the Champagne of Happiness!

Wizard of Ads

Play Episode Listen Later Dec 15, 2025 3:56


What? You don't see the happy times?But they are right there!Right there inside you.Oh, I see. You have something that is keeping you from seeing and feeling and living the sparkling clear and happy times that are struggling to rise up from the depths of your soul.I see that you are worried.That's the problem.Worry is the cork that keeps the champagne of happiness from spraying a smile on your face and a sparkle in your eye and joy into your heartIf you will allow me, I will try to do for you what Julius Rosenwald and Thomas Jefferson did for me.Julius Rosenwald was an immensely successful businessman who used his money – all of it – to help people rise above their circumstances and experience the wonders of the world in which they lived.This is what Julius Rosenwald wrote to me 100 years ago:“Early in my business career I learned the folly of worrying about anything. I have always worked as hard as I could, but when a thing went wrong and could not be righted, I dismissed it from my mind.”Friend, when a thing goes wrong and cannot be righted, dismiss it from your mind.An army of people surround us whose only job is to make us fearful and afraid. You must not allow these people to capture your attention.Journalists have been shouting deceptive and inflammatory headlines at us since the days of the American Revolution.But the journalists and podcasters of today have discovered new ways of shouting. Emails and websites and Youtube and cable and streaming services promise, pledge and swear to keep us highly informed and deeply unhappy. They feed our worries like stokers feeding firewood into the boilers of steam trains.They want us to ride on their rails of steel so that they can take us where they want us to go.Don't ride their train. Jump off of it. Thomas Jefferson did.He said,“I do not take a single newspaper, nor read one a month, and I feel myself infinitely the happier for it.”He went on to say,“Advertisements contain the only truths to be relied on in a newspaper. The man who reads nothing at all is better educated than the man who reads nothing but newspapers.”Thomas Jefferson avoided the news and said he was infinitely the happier for it.You should do it, too.Julius Rosenwald and Thomas Jefferson discovered that Jesus was telling the truth in Matthew chapter six when he said,“Do not worry about tomorrow; for tomorrow will worry about itself. Each day has enough trouble of its own.”Don't worry.Be happy.Roy H. WilliamsDavid Ackert is making his list and checking it twice — but he's no Santa Claus. The gifts David brings are powerful insights for professionals who want to grow. David Ackert challenges the long-held belief that success depends on building a massive network of connections. In his view, quantity is a distraction. The thing to do is cultivate a small, curated list of at least 9 not more than 30 “high-value” relationships with people who have the ability to help you reach your goals.Send everyone else a Christmas card.Rotbart goes roving with David Ackert this week, at MondayMorningRadio.com

Talk Nintendo Podcast
Episode 483: Level 81 Territorial Rotbart

Talk Nintendo Podcast

Play Episode Listen Later Dec 12, 2025 70:58


It's finally happened, Metroid Prime 4 is upon us and we've been playing! Hosted by Perry Burkum (@PBurkum), Casey Gibson (@case_jets), Alex Culafi (@culafia) (0:00:10) Welcome (0:03:40) We talk a lot of Metroid Prime 4 (0:44:57) Dispatch (0:48:57) No Longer Welcome (jk) Thank you for listening! We can tell that you are a good-looking person. Peep the discord: https://discord.gg/XPByvgvByQ Please write in to the show at TNPmailbag@gmail.com Tweet us @TalkNintendoPod and Instagram us at talknintendopodcast Please consider supporting us on Patreon! For just $1 you can get access to tons of exclusive content! Check us out at www.patreon.com/nwr

games video games switch nintendo ds dispatch wii wii u 3ds peep gamecube metroid prime territorial rotbart nintendo world report casey gibson alex culafi planet gamecube
Wizard of Ads
Brand Builders are Storytellers

Wizard of Ads

Play Episode Listen Later Nov 24, 2025 3:59


A society grows great when old people plant trees under whose shade they will never sit.Trees that live long do not grow quickly.It requires patience to grow a tree that will endure.The root word of patience is the Latin verb “pati.” It means “to suffer” or “to endure.”The best time to plant a tree was twenty years ago.The second-best time is today.A person with a purpose is a person on a mission.A person on a mission is a person with a passion.Passion is another strange word. It does not mean what you think it does.The English word “passion” comes directly from the Latin noun “passio” which means “suffering.” If you have “compassion” for someone, it means that you are “suffering with them.” Every Easter we hear about “The Passion of the Christ.”Patience and passion share the same Latin root. Pati is the noun. Passio is the verb. And they both mean suffering.A person with a passion has a vision of the future for which they are willing to suffer.The builder of a brand is the planter of a tree: a visionary missionary.And their principal tool is storytelling.Stories build personalities.Stories build people.Storytelling is world-building.Stories build cultures.Stories build brands that endure.Be careful what you say.A word of affirmation is a spark that can become a flame that will illuminate a person's path into the future. A word of discord, disdain, or disharmony can quench that vital spark.We carry the power of light and darkness in our tongues.Be careful what you say.You can build a brand with your stories.You can build people, too.Say the right things and you can build a life.You can speak happiness.You can build happiness.Say the right things and you can live happiness.Speak it. Build it.Say it. Live it.Roy H. WilliamsPS “It is true that we are weak and sick and ugly and quarrelsome but if that is all we ever were, we would millenniums ago have disappeared from the face of the earth.”– John SteinbeckEveline Shen is an operating-systems programmer — not for computers, but for people.Eveline helps leaders rewire the limiting patterns that hold them back — including perfectionism, people-pleasing, and self-sacrifice — and replace them with what she calls “courageous” actions. Her clients are primarily organizations advocating for social change, many of whom instinctively view business leaders and entrepreneurs not as partners, but as adversaries. But as Eveline explains to roving reporter Rotbart, everyone wins when they make a more deliberate effort to communicate with, understand, and learn from one another. It's MondayMorningRadio.comYou can hear Roy read today's MMMemo by clicking the “listen” link at the top of the page. Or you can hear it wailed by a tribal elder who is teaching the tribe around a campfire. Just click the play bar below. Crazy? Absolutely. – Indy Beagle

Monday Morning Radio
Respect — Practiced Daily, Person by Person — Can Heal Fractured Workplaces, Communities, and Nations

Monday Morning Radio

Play Episode Listen Later Oct 26, 2025 39:29


Aretha Franklin sang about it. Rodney Dangerfield joked about it. And Jackie Robinson famously said, like him or not, he'd earned it. R.E.S.P.E.C.T. We are living in a period where respect is a neglected virtue — too often sacrificed in public discourse, online exchanges, and everyday interactions. Robert L. “Bob” Dilenschneider aims to change that, even if only one interaction at a time. Bob is the founder of The Dilenschneider Group, which, since October 1991, has provided strategic advice and counsel to Fortune 500 companies, professional organizations, trade associations, educational institutions, and leading families and individuals around the world. Bob's newest book, his 20th, is Respect: How to Change the World One Interaction at a Time. The book is a timely reflection on the urgent need for civility in an era of deep division. Drawing on both his life and professional experience and the wisdom of 13 admired leaders, Respect outlines five practical strategies for restoring civility and rebuilding mutual understanding. “It can feel like the world is broken,” Bob acknowledges in his book. The solution, he believes, does not rest with political leaders or other highly influential individuals but with individuals, regular citizens, who can take steps to restore a culture of respectfulness. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Robert L. “Bob” Dilenschneider, The Dilenschneider GroupPosted: October 27, 2025 Monday Morning Run Time: 39:28 Episode: 14.21 Popular Books By Robert L. Dilenschneider: The Ultimate Guide to Power and Influence: Everything You Need to Know Character: Life Lessons in Courage, Integrity, and Leadership Decisions: Practical Advice from 23 Men and Women Who Shaped the World Prior Monday Morning Radio Episodes Featuring Robert L. Dilenschneider: March 2025: Lou Gehrig, Winston Churchill, and Julia Child as Professional and Personal Role Models September 2023: A Proven Formula Anyone Can Use to Obtain Power and Wield Influence December 2021: The One Defining Trait Shared Early in Adulthood By 25 of History's Heroes January 2020: PR Strategist Robert L. Dilenschneider Looks to History for Decision-Maker Role Models

Monday Morning Radio
The Ken Blanchard Most People Have Never Seen

Monday Morning Radio

Play Episode Listen Later Oct 19, 2025 48:24


Blanchard* trains more than 150,000 people annually in 30 countries. The firm's founder, Ken Blanchard, is one of the all-time outstanding leadership and management experts. His books, including most notably The One Minute Manager, have sold more than 28 million copies. That's what pretty much everyone knows. However, in her new biography, Catch People Doing Things Right: How Ken Blanchard Changed the Way the World Leads, veteran book editor and author Martha C. Lawrence reveals a side of Blanchard that few people outside of his immediate circle know — an exceptionally kind and generous man of deep conviction who had to overcome numerous hardships and setbacks to achieve his global stature. Martha has worked closely with Blanchard for more than two decades, following stints at Simon & Schuster and Harcourt Publishers, where she edited hundreds of books.  Catch People Doing Things Right delivers an inspiring roadmap for anyone seeking to lead with both results and relationships in mind. Blanchard, who is now 86 years old, has been a guest on Monday Morning Radio twice, in 2019 and 2022. *Formerly The Ken Blanchard Companies Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Martha C. Lawrence, Catch People Doing Things RightPosted: October 20, 2025 Monday Morning Run Time: 48:23 Episode: 14.20 Popular Books By Ken Blanchard: The Secret: What Great Leaders Know and Do Simple Truths of Leadership: 52 Ways to Be a Servant Leader and Build Trust  The Simple Truths of Service: Inspired by Johnny the Bagger The New One Minute Manager: A Timeless Guide to Effective Leadership, Stress Reduction, and Success in a Rapidly Changing Workplace Martha Lawrence's Mystery Novels Include: Murder in Scorpio The Cold Heart of Capricorn Ashes of Aries

Monday Morning Radio
Unlocking Wisdom: How the Right Books Can Transform Your Work and Life

Monday Morning Radio

Play Episode Listen Later Oct 12, 2025 42:21


In his new book, 100 Best Books for Work and Life: What They Say, Why They Matter, and How They Can Help You, author and publisher Todd Sattersten distills decades of reading, publishing, and advising authors into a carefully curated list of self-improvement titles. Unlike typical summaries or “listicles,” 100 Best Books for Work and Life dives deeper, offering practical guidance on why each selection matters and how readers can apply its lessons today. Todd's recommendations include well-known volumes and far less-well-known titles. And you might be surprised at which books he decided to leave out.  Divided into 25 chapters, each featuring three to five books, Todd covers topics such as Purpose, Relationships, Teams, Mindfulness, and Influence. One of the most striking aspects of Todd's approach is his belief that professional development cannot be separated from personal growth. A book on building better relationships, for instance, is just as valuable at home as it is in the office.  Todd is the publisher of Bard Press, the boutique publishing house — founded by the incomparable Ray Bard — best known for business classics such as The One Thing by Gary Keller and Jay Papasan and Jeffrey Gitomer's Little Red Book of Selling.  Since taking the reins in 2021, Todd has continued Bard's tradition of releasing one (sometimes two) carefully chosen books each year. His expertise bridges both the editorial and business sides of publishing, giving him a unique vantage point on what makes a book impactful. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Todd Sattersten, Bard Press Posted: October 13, 2025 Monday Morning Run Time: 42:20 Episode: 14.19 RECOMMENDED BARD PRESS BOOKS: Give to Grow: Invest in Relationships to Build your Business and Career When Everyone Leads the Toughest Challenges Get Seen and Solved The Gift of Struggle: Life-Changing Lessons About Leading Fired Up! Selling: Great Quotes to Inspire, Energize, Succeed The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires

Monday Morning Radio
Veteran Journalist Thomas E. Weber on Weather Literacy as a Form of Strategic Business Intelligence

Monday Morning Radio

Play Episode Listen Later Oct 5, 2025 63:01


It's raining, it's pouring, what vital business intelligence are you ignoring? The next explosive area of business opportunity and risk may well be weather forecasting.  The opportunity will accrue to those owners and entrepreneurs who understand that a new era of meteorology has dawned and view weather forecasting as an inextricable form of business intelligence. The risk is that myopic executives may cling to the mistaken notion that weather forecasts — “notoriously inaccurate” — are only about what to wear, how the morning commute might be impacted, and if they should bring along an umbrella when the go outside. In his new book, Cloud Warriors: Deadly Storms, Climate Chaos―and the Pioneers Creating a Revolution in Weather Forecasting, veteran journalist Thomas E. “Tom” Weber debunks two prevalent myths: 1.) That weather forecasts are frequently way off, and 2.) That the weather doesn't have an impact on almost every company, directly or indirectly. Tom is the former executive editor at TIME who oversaw the magazine's cover stories and feature journalism. Earlier in his career, he served as a technology reporter, columnist, and bureau chief at The Wall Street Journal. Powered by artificial intelligence, machine learning, and the internet of things, weather forecasting — even micro forecasts confined to small geographic areas — has become vastly more accurate. Importantly, better forecasting saves lives by correctly predicting threatening hurricanes, tornadoes, wildfires, and floods well in advance and preventing catastrophic damage to vital infrastructure. Savvy companies — big and small — are already investing in weather intelligence, and the imperative for those who have yet to get on board will only grow in the years ahead. [Be sure to visit Tom Weber's website here.] Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Thomas E. Weber, Cloud Warriors: Deadly Storms, Climate Chaos―and the Pioneers Creating a Revolution in Weather ForecastingPosted: October 6,, 2025 Monday Morning Run Time: 1 hour and 3 minutes Episode: 14.18 POPULAR EPISODES: Bulk Up Your Business Muscles with These Proven Retail Strategies Discover the Unlimited Power of Mastering Intentions: How You Can Transform Your Professional and Personal Life Marcy Syms Shares the Legacy and Lessons of Her Family's Pioneering Fashion Chain

Monday Morning Radio
The Smarter Way to Grow Online Revenue — Turning More Visitors into Customers

Monday Morning Radio

Play Episode Listen Later Sep 28, 2025 53:01


Most business owners obsess over driving more traffic to their websites. But as Brian Schmitt, CEO of Surefoot and a returning guest, explains, the fastest and most efficient way to grow profits is by converting more of the website visitors that companies already attract into paying customers. Surefoot is a data-driven conversion rate optimization agency for e-commerce brands and a leading authority on controlled consumer experiments — also known as A/B testing.  By testing version ‘A' of a webpage against version ‘B,' Surefoot pinpoints which design, headline, graphic, or call-to-action wins more customers. Surefoot's signature methodology is what it calls the “Revenue Friction Roadmap,” a structured way to uncover what potential customers are thinking but not saying out loud. While most optimization experts aim for a 20–25% bump, Brian's clients often see nearly double that impact: a 40–44% increase in sales from existing site visitors. Even minor tweaks, Brian explained — backed by hard data — can deliver game-changing results. On this week's episode, Brian shares actionable steps that any business owner can implement to turn more of their website visitors into loyal customers. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Brian Schmitt, Surefoot Posted: September 29, 2025 Monday Morning Run Time: 52:45 Episode: 14.17 RELATED EPISODES: Nine Out of Ten New Online Retailers Never Make Their First Sale UX is the Most Powerful Differentiator in Today's Highly Competitive Business World Yes, She is Crazy — Crazy Like a Fox, Helping Online Brands Achieve Impressive Results

Monday Morning Radio
Why Saudi Arabia's Crown Prince Mohammed bin Salman Matters to Your Business

Monday Morning Radio

Play Episode Listen Later Sep 20, 2025 57:21


Karen Elliott House was awarded the Pulitzer Prize for international reporting for her coverage of the Middle East. Arguably, she knows more about the region, and Saudi Arabia in particular, than any other active journalist or author.  For her latest book, Why Saudi Arabia's Crown Prince Mohammed bin Salman Matters to the World, Karen conducted more than half a dozen in-depth interviews with the 40-year-old Saudi Crown Prince, known universally as “MBS.” For global business owners and executives, the dramatic Saudi transformation over the past decade, spearheaded by MBS, presents both promise and peril: vast opportunities for investment and growth but also political and legal risks that demand careful navigation. The pace of change under MBS has astonished even veteran observers like Karen, who has traveled to the kingdom more than 45 times since the late 1970s. Today, Saudi women can drive, hold jobs across industries, and participate openly in public life. Entertainment venues — from concerts to theme parks — are thriving. Restaurants that once erected wooden partitions to shield women from the public now bustle with mixed crowds. Karen compares his confidence and determination to that of Jack Welch at General Electric or Lee Kuan Yew, a founding father of modern Singapore. Like them, MBS is willing to make unpopular decisions in pursuit of national transformation. Whether his reforms endure, she cautions, depends on two factors: keeping the economy growing and avoiding foreign policy missteps that could unite his enemies. With a half-century potentially ahead of him as the next Saudi King, Mohammed bin Salman will be an unavoidable force in global politics and business. As Karen puts it, Americans must move beyond old stereotypes and reckon with the kingdom as it is — complex, evolving, and essential. Purchase Your Copies of Karen's Insightful Books on Saudi Arabia: The Man Who Would Be King: Mohammed bin Salman and the Transformation of Saudi Arabia On Saudi Arabia: Its People, Past, Religion, Fault Lines - and Future Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Karen Elliott House Posted: September 22, 2025 Monday Morning Run Time: 57:20 Episode: 14.16

Monday Morning Radio
The Most Effective Leaders Look Inward First to Become An Individual Others Want to Follow

Monday Morning Radio

Play Episode Listen Later Sep 14, 2025 48:38


Mike Kelly, a veteran of senior leadership roles at Michelin and Macy's, now coaches business owners and managers through his advisory, Right Path Enterprises. His mission: to help leaders guide their organizations more effectively by first learning to lead themselves. Unlike many experts, Mike believes that genuine influence begins with leading yourself. Investing in personal growth pays dividends at work, at home, and in the community, he says. Mike is the author of Leaderfluence: Secrets of Leadership Essential to Effectively Leading Yourself and Positively Influencing Others. Among the topics Mike discusses on this week's episode are when to trust the data over your own instinct, how to keep top talent without paying more than you can afford, and why you should encourage your employees to take risks at work. Mike also outlines seven priorities that will enable leaders to look back with confidence, knowing they stayed aligned with what matters most to them. His approach delivers a double benefit: leaders grow as individuals while becoming more effective and inspiring managers. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Mike Kelly,  Right Path EnterprisesPosted: September 15, 2025 Monday Morning Run Time: 48:378 Episode: 14.15 POPULAR EPISODES: Authors Ken Blanchard and Randy Conley Offer 52 Ways to Bolster Employee Satisfaction and Productivity The Enduring Ability of “The Power of Habit” and “Smarter Faster Better” to Improve Your Life Bestselling Author Joanne Lipman Shares Her Formula for Professional and Personal Reinvention

Monday Morning Radio
Mick Torbay Will Change the Way You Think About Marketing Forever

Monday Morning Radio

Play Episode Listen Later Sep 6, 2025 52:51


Mick Torbay has a simple verdict on most advertising campaigns: they don't work. “Most ads are rubbish,” he declares. “They accomplish nothing, they waste people's time, and they waste peoples' money. When the commercial break comes on, people stand up and go to the bathroom or turn the volume down.” It's harsh, but accurate nonetheless. Ads created by Mick, on the other hand, are the kind that inspire listeners and viewers to turn up the volume, talk about the spots with family and friends, and remain lodged in their brains until they morph into paying customers. Mick, a wildly successful maverick marketer and one of the elite Wizard of Ads partners, is the rare expert who knows — and can explain — why some ads succeed spectacularly while most crash and burn. And he knows who most often is to blame. Brace yourself, as Mick shares his bold ideas and imaginative strategies that lead to long-lasting customer loyalty. If you're tired of throwing away money on ads that don't work, this is the episode you can't afford to miss. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Mick Torbay, Wizard of Ads  Posted: September 8, 2025 Monday Morning Run Time: 52:50 Episode: 14.14 RELATED EPISODES: Johnny Molson, a Marketing Maestro, on the Two Words That Transform Branding ‘Semple' Strategies to Rev Your Advertising and Marketing Campaigns Two Living Legends of Marketing Offer You Actionable Tips for Success

Monday Morning Radio
Bulk Up Your Business Muscles with These Proven Retail Strategies

Monday Morning Radio

Play Episode Listen Later Aug 31, 2025 55:25


More than 80% of Trevor Bower's customers reorder from him within 30 days. That's an enviable benchmark in any industry. Trevor owns AdvancedSupps, a single brick-and-mortar health supplements store in Harrisburg, Pennsylvania, with a robust online presence. In his ten years in business, he's earned an international reputation for formulating unique, high-value supplements and providing unmatched customer education and service.  In a brutally competitive retail environment, Trevor has overcome the odds — not with gimmicks or giveaways, but with a strategy that any entrepreneur — in any industry — can replicate. Among the recommendations he makes: Clarify who benefits most from your products or services, and build around them. Educate your customers and prospects. Markets shift, but your values shouldn't. Stay grounded in what works for you. Know that “trust” is your real product. Think of Trevor's insights as the ultimate business supplement: all natural, fast-acting, and formulated to strengthen your bottom line. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Trevor Bower, AdvancedSupps.comPosted: September 1, 2025 Monday Morning Run Time: 55:24 Episode: 14.13

Monday Morning Radio
Step Inside a Business ‘Open House' with Bianca D'Alessio: From Impostor Syndrome to Industry Titan

Monday Morning Radio

Play Episode Listen Later Aug 25, 2025 44:05


Overseeing a $10 billion residential and commercial portfolio, Bianca D'Alessio reigns as the  #1 real estate agent in both New York City and New York State. She also stars in HBO Max's Selling the Hamptons. But Bianca's rise wasn't smooth. Early setbacks and bouts of impostor syndrome nearly sidelined her career. Instead, she built a foundation using vulnerability, intentional self-talk, and gratitude to transform herself into one of the most dynamic leaders in real estate. In her new book, Mastering Intentions: 10 Practices to Amplify Your Power and Lead with Lasting Impact, Bianca blends candid personal stories with actionable strategies that any business owner or entrepreneur can apply. Visit this special Monday Morning Radio “Open House” to discover the same practices Bianca uses to master her goals — and how you can apply them to achieve your own business and personal success. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Bianca D'Alessio, Mastering IntentionsPosted: August 25, 2025 Monday Morning Run Time: 44:04 Episode: 14.12

Monday Morning Radio
You Can Earn Your ‘Black Belt' in Business By Following These Proven ‘Katas'

Monday Morning Radio

Play Episode Listen Later Aug 17, 2025 50:13


Gary Engels teaches business owners and entrepreneurs the disciplined sequence of steps that lead to lasting success. His wisdom isn't drawn from an MBA program or corporate leadership seminars — it's forged from decades on the mats. “Sensei Gary” is a serial entrepreneur, app creator, and a 4th-degree black belt in Taekwondo.  Gary's list of ventures and partnerships is long. Among them, he is the founder of Leadership Academy, a martial arts school dedicated to developing leadership skills in students of all ages, and the creator of the Legacy Missions app, which helps users build positive daily habits.  He also serves as CEO of MyGig, which connects businesses with essential services in accounting, marketing, HR, IT, and financial optimization.  Unlike many entrepreneurs who obsess over selling, Gary has built his career on service. His approach begins with a simple question: “How can I help?” Service builds trust, trust builds relationships, and relationships drive revenue. It's a principle that has kept his martial arts school thriving for 20 years — a milestone that very few such schools attain. So, join us this week in the “Monday Morning Radio Dojo.” Remove your shoes, step onto the mat, and begin mastering the “business katas” that will make you a fierce marketplace competitor. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Gary EngelsPosted: August 18, 2025 Monday Morning Run Time: 50:12 Episode: 14.11 POPULAR EPISODES: Rob Kessler, a Second-Generation Entrepreneur, Marks a Dozen Years of Innovation, Success, and Struggle Butch Meily on Life with Billionaire Reginald Lewis — and the Personal Price of Ambition Veteran Journalist Al Lewis's Substack Lets Readers Learn From the Blunders of Others

Monday Morning Radio
It Was True in 1959, It's Still True Today: An Educated Consumer Is the Best Customer

Monday Morning Radio

Play Episode Listen Later Aug 10, 2025 49:13


Marcy Syms became the youngest female president of a publicly traded New York Stock Exchange company when she was named to the position with her family's business in 1983. At its peak, the Syms chain of off-price, brand-name fashion stores operated 46 outlets across 16 states, generating annual sales approaching $350 million. The chain's slogan — coined by founder Sy Syms, Marcy's father — was iconic: “An educated consumer is our best customer.” While Syms was not the very first off-price fashion retailer when it opened its original store in 1959, Sy and Marcy Syms went on to define the sector and dominate it until — faced with increased competition and a soft economy — Syms filed for bankruptcy and closed its doors in 2011 after more than 50 years. Marcy shares her compelling story and the story of Syms Corporation in a new book, set for release on August 26th. The book is titled Leading with Respect: Adventures of an Off-Price Fashion Pioneer. “Respect,” as she explains on this week's podcast, is the key trait — often misunderstood — of effective leadership. Marcy is a former member of the board at Midlantic Bank and Rite Aid. She is president of the Sy Syms Foundation, which continues her family's philanthropic legacy supporting charitable, educational, and cultural organizations, including the Sy Syms School of Business at Yeshiva University. The foundation has awarded over $60 million to worthy organizations. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Marcy Syms, Sy Syms FoundationPosted: August 11, 2025 Monday Morning Run Time: 49:00 Episode: 14.10 RELATED EPISODES: Hear How Bob Moog's University Games Became the Largest Independent Game Company in the World How Brian Scudamore, a High School Dropout, Disrupted an Industry and Forged a $600 Million Business Dean Guida Bootstrapped His Way to Building a Multinational Enterprise Software Company    

Monday Morning Radio
The Keys to Competing with Corporate Giants: Scalable Training and Empathetic Leadership

Monday Morning Radio

Play Episode Listen Later Aug 3, 2025 48:26


In a world awash with free educational videos and paid programs from platforms such as Udemy and Teachable, Damon Lembi and his team at Learnit are thriving by delivering impressive results. Their secret? Equipping small and mid-sized businesses with the tools to outmaneuver corporate giants, while helping employees build confidence, sharpen skills, and boost job satisfaction. To date, Learnit has served over 14,000 organizations and helped more than 1.8 million professionals master new skills or improve on existing capabilities. This week, Damon delivers a masterclass on the mindset business leaders must embrace to thrive in today's hyper-competitive landscape. It's one of many valuable and actionable business insights we'll hear from Damon. Please take your seats. Class is in session.  [Be sure to pick up a copy of Damon's book, The Learn-It-All Leader: Mindset, Traits and Tools] Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Damon Lembi, LearnitPosted: August 4, 2025 Monday Morning Run Time: 48:25 Episode: 14.9 RELATED EPISODES: Teaching a Person to Fish is Okay; Training Others to Teach Fishing is Sublime Can You Prove the Worth of Employee Training, Community Outreach, DEI, and Other So-Called “Soft Skills”? Trainual CEO Chris Ronzio on Bringing Onboarding and Employee Training into the 21st Century

Monday Morning Radio
This Is Your ‘Get Out of Jail' Card for Executives in a Strategic Planning Prison

Monday Morning Radio

Play Episode Listen Later Jul 27, 2025 43:54


Ken Banta is the founder and CEO of The Vanguard Network, a by-invitation-only community for top-level executives. He and his firm help C-Suite executives and business owners fine-tune their management skills, build valuable new relationships, and elevate the performance of their organizations. One of Ken's surprising recommendations is that companies do away with long-term strategic plans and instead focus primarily on the immediate horizon. “The way things move today is so quick and so unpredictable that having detailed strategies …seems to me to be really antiquated,” he says, akin to trying to predict the location of the next lightning strike. Ken is the author of Seeing Around Corners: C-Suite Wisdom from America's Most Insightful Leaders, a powerful collection of leadership insights from dozens of wise CEOs, general counsels, and boardroom veterans. But Ken's insights aren't only applicable to large companies and for-profit organizations. Any effective leader can take away a great deal of actionable advice from Ken's book and this week's conversation.  Wouldn't it be nice to see around the next corner? Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Ken Banta, The Vanguard Network Posted: July 28, 2025 Monday Morning Run Time: 43:54 Episode: 14.8 POPULAR EPISODES: Discover Johnny Molson's Proven Method to Win Lifelong Customers and Build Cascading Profitability Why Civics, Good Governance, and Ethics Are Essential for Small Businesses and Entrepreneurs Are Your Customers and Clients Likely To Wear Your ‘Team Colors' As They Clap and Stomp for Your Success?  

Wizard of Ads
Clarity and Brevity are It

Wizard of Ads

Play Episode Listen Later Jul 21, 2025 5:01


Clarity and Brevity are the highest creativity. But “clear and brief” does not mean simple and predictable.One the most talented writers of advertising in the world would be surprised to hear me call him that. Jonathan Edward Durham is a novelist. He recently posted this random thought.“‘Why am I so sad today?' I ask myself after staring at my little handheld sadness machine and clicking all the sad little things that will definitely make me sad.”You may not agree with Durham's statement, but you will agree it was artfully crafted.What Durham gave us was clarity and brevity without predictability. This is the mark of a great ad writer.“Why am I so sad today?” immediately gets our attention. We are compelled to keep reading.We are surprised that he owns “a little handheld sadness machine.” But our cleverness allows us to translate it as “iPhone” and we receive a tiny spasm of delight.You have never heard of “a little handheld sadness machine” but you knew exactly what it was.His 30-word sentence demonstrated clarity, brevity, and creativity, but none of what Jonathan Edward Durham wrote was simple or predictable.Durham's ability to bring us – his readers, his listeners, his customers – into active participation in a one-way conversation is pure genius.Jonathan Edward Durham causes us to become engaged with what he is saying.You can do it, too.“Time + Place + Character + Emotion.” That's it. That's how Stephen Semple turns a weak story into a powerful one in his famous TED-X talk.Here's how Jonathan Edward Durham uses Time + Place + Character + Emotion to tell us a story in less than 30 seconds.“About two years ago, we moved across the country. It was a big, stressful move, and anxieties were high all around, and it had only been about six months since we rescued Jack, so he was really just beginning to adjust to having a forever home. Needless to say, Jack didn't understand why a bunch of strangers were taking all of our things, and he was having a very, very ruff time with the whole process.”“We want Jack to live forever. That's why we feed him The Wizard's Magic dog food.”Jonathan Edward Durham's wonderful story became an excellent ad with my addition of just 16 words. “We want Jack to live forever. That's why we feed him The Wizard's Magic dog food.”You already know how to write the 16 words. Now you need to learn how to tell a wonderful story in 76 words like Durham did.Time + Place + Character + Emotion. Give it a try.Roy H. WilliamsPS – Most people use too many words to make too small a point. The average writer wraps lots of words around a small idea. Inflated sentences are fluffy and empty like a hot air balloon. Good writers deliver a big idea quickly. Tight sentences hit hard. – Indy Beagle“Facts tell. Stories sell.” – Tom SchreiterWho do you call when you need your people to cooperate, innovate, and create? Meta, Google, Salesforce, and other big companies call a woman who has a golden reputation for legendary results. Her methods are unorthodox, unconventional, and irresistible. And her credentials are unique: she is an improv entertainer who trained to be a dancer at Juilliard. Her name is Melissa Dinwiddie and she can play the ukulele. Roving reporter Rotbart...

Monday Morning Radio
Using Lego Bricks and ‘Crappy Doodles,' Melissa Dinwiddie Unleashes Business Innovation Through Play

Monday Morning Radio

Play Episode Listen Later Jul 20, 2025 49:43


Melissa Dinwiddie doesn't have an MBA. She's never worked for a consulting giant, such as McKinsey, Boston Consulting, or Bain. She is a ukulele-playing, jazz-singing, Julliard-trained dancer and improv entertainer. Yet when companies, including Meta, Google, Uber, Intuit, and Salesforce, seek fresh thinking on innovation and team creativity, they turn to Melissa for results. Melissa draws parallels between performance troupes, such as her All That Jazz improv jazz group, and business teams. To be successful, she notes, all members must listen closely, support one another, adapt on the fly, and create something from nothing.   Melissa is the founder and CEO of Creative Sandbox Solutions, communication, connection, and creativity experts. Her firm's specialty is helping teams blast through creative roadblocks. She is the author of The Creative Sandbox Way: Your Path to a Full-Color Life, which she wrote to help readers be comfortable with and embrace their own, authentic creativity. As Melissa explains this week, her unconventional background and unorthodox methods —  including having six- and seven-figure salaried executives build with Lego bricks — consistently unlock breakthrough ideas and enhance team performance. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Melissa Dinwiddie, Creative Sandbox SolutionsPosted: July 21, 2025 Monday Morning Run Time: 49:42 Episode: 14.7

Monday Morning Radio
Stop Your Brain from Sabotaging Your Success and Happiness

Monday Morning Radio

Play Episode Listen Later Jul 13, 2025 48:24


Mitch Weisburgh is on a crusade to get five million people to change their minds. Literally. A lifelong educator and entrepreneur, he helps teachers and students to mindshift away from reflexive reactions to setbacks, obstacles, and low moods. Rather than give in to them, he shows members of school communities how they can adopt a reasoned mentality that seeks solutions and opportunities, and restores optimism. Mitch's classroom approach works as well, if not better, for business owners, executives, and entrepreneurs facing professional or personal challenges. The next time your computer system goes down, or your shipment is lost in transit, or your flight is canceled, or a competitor poaches your best employee, you can react or you can mindshift and respond productively. Mitch is the author of MindShifting: Stop Your Brain from Sabotaging Your Happiness and Success. It is the first in a planned trilogy of helpful guides focused respectively on resourcefulness, resilience, and collaboration. As Napoleon Hill observed, “Whatever the mind can conceive and believe, it can achieve.” Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Mitch Weisburgh, MindshiftingPosted: July 14, 2025 Monday Morning Run Time: 48:23 Episode: 14.6

Monday Morning Radio
Want Greater Business Success? Start with This Unlikely Leadership Trait: Happiness

Monday Morning Radio

Play Episode Listen Later Jul 6, 2025 42:32


“Do it before you die.” Those five words sum up Carl Barney's advice to business leaders and other wealthy individuals to find a deeper level of success and satisfaction by “pre-questing” meaningful gifts to individuals and institutions — not in their wills — but while they can still witness the impact of their generosity. Carl, author of the new book The Happiness Experiment: A Revolutionary Way to Increase Happiness, is a philanthropist who grew wealthy as an educational entrepreneur. He is the founder of the Prometheus Foundation, which identifies and supports independent thinkers who have innovative ideas, work smart, follow through, and achieve results. The Foundation is guided by the philosophy of Ayn Rand, with a healthy portion of Aristotle mixed in.  In his book, Carl makes a key distinction between philanthropy and pre-questing. While both are praiseworthy, pre-questing is a more personal way to express gratitude to those who've enriched your life, such as teachers, mentors, colleagues, and friends. Carl has found that making others happy will also make the giver happier. That translates to becoming a better leader, businessperson, family member, and friend. “It's not enough to feel grateful,” Carl says. “You have to express it — in ways that matter to the people who made a difference in your life.” Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Carl Barney Posted: July 7, 2025 Monday Morning Run Time: 42:31 Episode: 14.5 RELATED EPISODES: “No-Strings-Attached” Giving is a Proven Method of Maximizing Client Relationships The UnBusiness Story Behind Chapel Dulcinea The World Needs More People Like Margaret and Riyaz Adat

Monday Morning Radio
What You Say Matters, But How You Say It is Often More Decisive in Becoming an Influential Communicator

Monday Morning Radio

Play Episode Listen Later Jun 29, 2025 49:51


Do you suffer from glossophobia? No pill or injection will cure it. But this week's guest, Ruth Milligan, has a proven antidote for the nearly eight out of ten people who experience anxiety or fear of public speaking — also known as glossophobia. Ruth is the founder and managing director of Articulation, a 15-year-old executive communication coaching consultancy. She is also the co-author of the new book “The Motivated Speaker: Six Principles to Unlock Your Communication Potential.” Ruth was the force behind one of the earliest TEDx events in the country, TEDxColumbus, where she spent a decade observing both masterful and woeful presenters. That experience laid the foundation for her consultancy, which aims to help anyone who needs to improve their message delivery, whether before a large audience in an auditorium or an intimate group of employees and customers. In Ruth's experience, what you say matters—but how you say it often matters more. Ruth and her colleagues at Articulation leave it to others to coach clients on content. Her firm's expertise lies in knowing how to deliver any message in a way that produces the desired results. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Ruth Milligan, Articulation Posted: June 30, 2025 Monday Morning Run Time: 49:50 Episode: 14.4 RELATED EPISODES: Discover the Power of Effective Communication to Support Career Advancement and Life Satisfaction Three Words and Two Pieces of Advice That Will Make You a Much Better Speaker This is YOUR Blind Voice (Speaking) Audition: Do You Have What It Takes?

Monday Morning Radio
How to Turn Passion into Profit: Lessons from Jackie Lapin's Entrepreneurial Journey

Monday Morning Radio

Play Episode Listen Later Jun 22, 2025 48:39


What began as a labor of love for Jackie Lapin — traveling the world and taking captivating photos — has blossomed into a thriving business and membership community. Today, Jackie's The Historic Traveler offers frequent blog posts, a vast library of images, curated reading lists, historical insights, and exclusive travel resources, all designed for those who share her wanderlust. Jackie is a veteran of multiple fields — including working as a pioneering female sportswriter, accomplished PR executive, and marketing strategist. She champions the idea that turning your avocation into a vocation isn't just possible; it may be the most direct and rewarding path to success. This week, Jackie reveals her blueprint for transforming personal passion into a robust income stream. She also shares insights on how to build a successful business from the ground up. Join Jackie as she travels the world of historic sites and entrepreneurial insights. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Jackie Lapin, The Historic TravelerPosted: June 23, 2025 Monday Morning Run Time: 48:38 Episode: 14.3 POPULAR EPISODES Living in the Year 1450 (Sort of), Douglas Squirrel Bridges the Tech-Nontech Divide From Classroom to Boardroom: How Teacher Maria Fraietta Turned a $50 Investment into a $34 Million Juggernaut Kickstarter's CTO Shares Strategies for Delivering Bad News with Clarity, Empathy, and Integrity

Wizard of Ads
What is Creativity, Really?

Wizard of Ads

Play Episode Listen Later Jun 16, 2025 4:45


The Muses of Greek mythology were nine goddesses associated with the arts, sciences, and memory.They were the source of inspiration for artists, thinkers, poets, dancers, musicians, and philosophers. They were the goddesses of knowledge, embodying the wisdom and creative power found in poetry, songs, and myths.This is the point: a muse is never an actual woman.When a man chooses a flesh-and-blood woman to be his muse, she becomes the symbol of something deeper, wiser, and much more mysterious than herself.A muse is a point of access that puts a man in touch with his feminine side while allowing him to pretend that he does not have a feminine side.A muse is essentially the Jungian anima, the perfect woman who exists only in the imagination of a man.Just now, my muse whispered to me,“The reader will want to ask you, ‘What is a woman's muse?'”“What shall I tell them?”“Tell them to ask a woman,” she said.In his book, The Magic Synthesis, Silvano Arieti writes,“Creative products are always shiny and new; the creative process is ancient and unchanging.”Arieti believed that perception is not just binary, with logic on the left side and pattern recognition on the right. He believed that our minds can blend rational with irrational, sophisticated with primitive, conscious with subconscious to create a third type of perception known as “creativity.”Psychology Today begins their praise of Arieti with this paragraph:“Silvano Arieti's book Interpretation of Schizophrenia was awarded the 1975 U.S. National Book Award in the Science category. More than 40 years later, it remains the most significant contribution to the psychological understanding of schizophrenia since Kraepelin and Bleuler. Contemporary psychiatrists and psychotherapists would be wise to review Arieti's vast contributions to the field.”Silvano Arieti was born in 1914. When he died in 1981, Arieti was perhaps the world's foremost authority on schizophrenia. He wrote an award-winning book about it.The other book he wrote was about creativity.Coincidence? Perhaps. But I am convinced that creativity is a mild form of schizophrenia. How else would you describe a marvelous blend of rational with irrational, sophisticated with primitive, conscious with subconscious?Creativity is a wild and spontaneous act employed by artists, thinkers, poets, dancers, musicians, and philosophers. It is that conflicted insanity to which our Muses give us access.I think that “mild schizophrenia” is the perfect description.But perhaps I am wrong.Roy H. WilliamsToday's rabbit hole is as wacky as today's memo. You should check it out. I'm Indy Beagle.Steven Gaffney's client list reads like a “Who's Who of America's Best Corporations.” His clients include including Allstate, Amazon, American Express, Best Buy, Booz Allen Hamilton, and BP. And those are just the “A”s and “B”s. Steven Gaffney builds high-achieving teams that set brave goals and then exceed them. In this week's amazing conversation with roving reporter Rotbart, Steven Gaffney shares big-picture insights and detailed actions that will help any business improve their results over the next 30 days. Get your running shoes on, because the race is about to begin at MondayMorningRadio.com

Monday Morning Radio
Steven Gaffney Specializes in Building Consistently High Achieving Teams and Organizations

Monday Morning Radio

Play Episode Listen Later Jun 14, 2025 41:41


The client list of corporations that Steven Gaffney and his colleagues at the Steven Gaffney Company have consulted reads like a Who's Who of America's best corporations, including Allstate, Amazon, American Express, Best Buy, Booz Allen, and BP.  And those are just some of the “A”s and “B”s on the roster. Steven's expertise lies in building consistently high-achieving teams and organizations that set goals, overcome obstacles, and achieve their desired results. The founder and CEO of the eponymous consultancy, he asserts that honest communication and the right mindset will overcome most business maladies. His latest book, Unconditional Power: Thriving in Any Situation, No Matter How Frustrating, Complex, or Unpredictable, offers actionable methods to empower executives and entrepreneurs to maintain a resilient state even in the face of adversity.  It is achievement, not performance, that counts in the long term, Steven counsels. While performance covers behavior and effort, achievement is about outcomes. There's much to learn in this week's not-to-miss conversation with Steven, including what any business can do over the next 30 days to progress on the path to greater achievement. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Steven Gaffney, Steven Gaffney CompanyPosted: June 16, 2025 Monday Morning Run Time: 41:40 Episode: 14.2 RELATED EPISODES: Setting Business Goals and Scoring Them No Matter the Circumstances, Resilience is a Muscle Anyone Can Develop Take it from a Man Who Rowed Across the Atlantic Ocean, You Can Achieve “Impossible” Goals

Wizard of Ads
What is Creativity, Really?

Wizard of Ads

Play Episode Listen Later Jun 13, 2025 4:45


The Muses of Greek mythology were nine goddesses associated with the arts, sciences, and memory.They were the source of inspiration for artists, thinkers, poets, dancers, musicians, and philosophers. They were the goddesses of knowledge, embodying the wisdom and creative power found in poetry, songs, and myths.This is the point: a muse is never an actual woman.When a man chooses a flesh-and-blood woman to be his muse, she becomes the symbol of something deeper, wiser, and much more mysterious than herself.A muse is a point of access that puts a man in touch with his feminine side while allowing him to pretend that he does not have a feminine side.A muse is essentially the Jungian anima, the perfect woman who exists only in the imagination of a man.Just now, my muse whispered to me,“The reader will want to ask you, ‘What is a woman's muse?'”“What shall I tell them?”“Tell them to ask a woman,” she said.In his book, The Magic Synthesis, Silvano Arieti writes,“Creative products are always shiny and new; the creative process is ancient and unchanging.”Arieti believed that perception is not just binary, with logic on the left side and pattern recognition on the right. He believed that our minds can blend rational with irrational, sophisticated with primitive, conscious with subconscious to create a third type of perception known as “creativity.”Psychology Today begins their praise of Arieti with this paragraph:“Silvano Arieti's book Interpretation of Schizophrenia was awarded the 1975 U.S. National Book Award in the Science category. More than 40 years later, it remains the most significant contribution to the psychological understanding of schizophrenia since Kraepelin and Bleuler. Contemporary psychiatrists and psychotherapists would be wise to review Arieti's vast contributions to the field.”Silvano Arieti was born in 1914. When he died in 1981, Arieti was perhaps the world's foremost authority on schizophrenia. He wrote an award-winning book about it.The other book he wrote was about creativity.Coincidence? Perhaps. But I am convinced that creativity is a mild form of schizophrenia. How else would you describe a marvelous blend of rational with irrational, sophisticated with primitive, conscious with subconscious?Creativity is a wild and spontaneous act employed by artists, thinkers, poets, dancers, musicians, and philosophers. It is that conflicted insanity to which our Muses give us access.I think that “mild schizophrenia” is the perfect description.But perhaps I am wrong.Roy H. WilliamsToday's rabbit hole is as wacky as today's memo. You should check it out. I'm Indy Beagle.Steven Gaffney's client list reads like a “Who's Who of America's Best Corporations.” His clients include including Allstate, Amazon, American Express, Best Buy, Booz Allen Hamilton, and BP. And those are just the “A”s and “B”s. Steven Gaffney builds high-achieving teams that set brave goals and then exceed them. In this week's amazing conversation with roving reporter Rotbart, Steven Gaffney shares big-picture insights and detailed actions that will help any business improve their results over the next 30 days. Get your running shoes on, because the race is about to begin at MondayMorningRadio.com

Monday Morning Radio
Johnny Molson, a Marketing Maestro, on the Two Words That Transform Branding

Monday Morning Radio

Play Episode Listen Later Jun 8, 2025 53:21


[With this episode, we launch our 14th year delivering weekly All You Can Eat Business Wisdom. That's more than 650 episodes — and we're on the verge of celebrating our one-millionth download.] In two words, Johnny Molson distills what it takes for a business to soar above the ordinary in its advertising and marketing campaigns to attract and keep lifelong customers. Johnny is one of the elite global Wizard of Ads partners. Building on the groundbreaking strategies developed by the legendary Roy H. Williams, he and his fellow Wizards work individually and collectively to help businesses craft powerful brand identities and turbocharge their results. At the heart of Johnny's method, he explains, is a sharp distinction: the difference between messaging that drives immediate sales and short-term gain — and marketing that builds and sustains long-term customer loyalty and cascading profitability. He also unpacks the proven “60/40 Rule” for marketing budgets and shares why repetition — not reach — is the real key to being remembered. So, what's Johnny's two-word magic formula for a steller campaign? Discover the answer as this week's episode of Monday Morning Radio takes a deep dive into his proven approach. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Johnny Molson, Wizard of AdsPosted: June 9, 2025Monday Morning Run Time: 53:20 Episode: 14.1 RELATED EPISODES: Two Living Legends of Marketing Offer You Actionable Tips for Success Trash-Talking Brian Scudamore Offers Many Pearls of Business Wisdom The UnBusiness Story Behind Chapel Dulcinea  

Monday Morning Radio
Butch Meily on Life with Billionaire Reginald Lewis — and the Personal Price of Ambition

Monday Morning Radio

Play Episode Listen Later Jun 1, 2025 47:31


Are the tradeoffs that highly successful executives make — prioritizing wealth and recognition over family and a more grounded life — truly worth it? That's the central question that prompted Butch Meily to write From Manila to Wall Street, a memoir reflecting on his time nearly 40 years ago as a close aide to the brilliant but often brash Reginald F. Lewis, the first African-American to build a billion-dollar company. Lewis was a trailblazing businessman and investor who, in the 1980s, bulldozed through racial barriers. Financier and philanthropist Michael Milken described him as “the Jackie Robinson of American business.” Although Lewis died of a brain tumor at age 50 in 1993, the actionable insights gleaned from Lewis's business life remain relevant to this day, chief among them his motto: “Keep going no matter what.” Lewis reached extraordinary heights, bringing Meily along with him. Nevertheless, the lives of both men serve as a cautionary tale of the price each paid for their achievements. Their enduring legacy: build boldly, lead wisely — but never forget to live. [A native of the Philippines, Meily currently serves as president of the Philippine Disaster Resilience Foundation, a private-sector disaster management organization. Earlier in his career, he worked in public relations for both Burson-Marsteller and Howard J. Rubenstein Associates.] Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Rene S. “Butch” Meily, From Manila to Wall StreetPosted: June 2, 2025 Monday Morning Run Time: 47:30 Episode: 13.48 Pick up a copy of All You Can Eat Business Wisdom for yourself Fun, well organized, and brimming with useful information, this is a book that some will want to read cover-to-cover and others will treat as a reference book to look up subjects as needed; either way, it's a delight.  — Kirkus Reviews

Monday Morning Radio
Rob Kessler, a Second-Generation Entrepreneur, Marks a Dozen Years of Innovation, Success, and Struggle

Monday Morning Radio

Play Episode Listen Later May 22, 2025 42:54


Like father, like son, entrepreneur Rob Kessler is a talented and ambitious business owner. His company, goTIELESS, has just passed a dozen years of marketing a brand of shirts with proprietary inserts [Million Dollar Collar] designed to be worn without ties. Rob is the son of Richard Kessler, who for 35 years reigned as the diamond engagement ring “King” in Wisconsin and was one of the very first guests this podcast showcased when it launched in June 2012. Among the insights you'll hear listening to Rob are: Adapt or die Bet on yourself Start lean Serve obsessively Rob's path has been different than his dad's. You might say he's still a diamond in the rough. Yet Rob's experience, as he shares this week, offers a study in entrepreneurial persistence, innovation, and market adaptation. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Rob Kessler, goTIELESSPosted: May 26, 2025 Monday Morning Run Time: 42:53 Episode: 13.47 POPULAR EPISODES: Kickstarter's CTO Shares Strategies for Delivering Bad News with Clarity, Empathy, and Integrity Want the Recipe for Business Success? How About Asking Michelin-Starred and James Beard Award-Winning Chefs? Special Edition: Unveiling the Untold Story of Bernie Madoff, History's Greatest Fraudster

Monday Morning Radio
Plenty of Ups and Downs: Riding the Rollercoaster of a Startup

Monday Morning Radio

Play Episode Listen Later May 18, 2025 47:08


After more than 15 years as an executive at Meta, eBay, and Target, Anya Cheng set out to launch her own venture, Taelor. Her company uses artificial intelligence and personalized styling to rent clothing to men who dislike shopping, but need to look put-together for professional and social occasions. As she candidly shares this week, her two-year-old company has encountered a full buffet of challenges — from limited resources, both financial and human, to the steep personal transition of relying entirely on her own judgment. Drawing from her successes and missteps, Anya offers ten actionable recommendations that every new and most established businesses should heed. Be sure to have a tablet or pen available to take notes. Above all else, Anya's journey underscores the grit and adaptability required to build and maintain a new business in today's startup landscape. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Anya Cheng, Taelor Posted: May 19, 2025 Monday Morning Run Time: 47:07 Episode: 13.46 POPULAR EPISODES: Founder Mike Frick and His Family-Owned Company Embody All-American Values Lessons in Branding, Scaling, Adaptability, and International Relationship-Building Gigi Meier Reinvented Herself After Three Decades in the Banking World and is Loving It

Monday Morning Radio
When You Hear About the Boneheaded Choices of These Business Leaders, Your Mistakes Won't Look So Cringeworthy

Monday Morning Radio

Play Episode Listen Later May 10, 2025 50:25


Business owners and entrepreneurs who mess up royally might take cold comfort in Al Lewis's Substack, BusinessBlunders.com, which regularly details the boneheaded choices and outright illegal antics of a rogues gallery of today's and yesteryear's CEOs and senior executives. For most readers, Al's independent newsletter is an opportunity to learn from other people's mistakes, which is, as he puts it, “is a lot less costly than learning from your own.” Among his recent posts is an article titled Lost In Love: Top CEOs who kissed away their jobs, featuring, among others, Kohl's CEO Ashley Buchanan, BP CEO Bernard Looney, and McDonald's CEO Steve Easterbrook. Al is a veteran journalist and editor, having served as business editor of the Houston Chronicle and The Denver Post, and Markets Editor at CNBC. You won't want to miss this episode. Doing so would be a business blunder of the first order. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Al Lewis, BusinessBlunders.comPosted: May 12, 2025 Monday Morning Run Time: 50:25 Episode: 13.45 RELATED EPISODES: It Is Our Struggles, More Than Our Successes, That Forge Great Leaders and Entrepreneurs When He Teaches Others How to Bounce Back From ‘Rock Bottom,' Rob Lohman Has Walked the Talk Inventors Are a Hearty Lot – Failure is Not a Disincentive

Monday Morning Radio
Living in the Year 1450 (Sort of), Douglas Squirrel Bridges the Tech-Nontech Divide

Monday Morning Radio

Play Episode Listen Later May 4, 2025 57:10


Can a timber-framed cottage built in tiny Frogholt, England, in 1450 and its current occupant and owner teach 21st-century business executives and entrepreneurs valuable insights about leadership and collaboration? Absolutely. Douglas Squirrel, who goes by the mononym “Squirrel,” is a multi-decade technology trailblazer and business scale-up expert. He uses his home, Old Kent Cottage, which required extensive restoration help from plumbers, electricians, structural engineers, and thatchers, as a practical business case study in managing complexity and as a metaphor for demonstrating that those with diverse skills must collaborate harmoniously or risk structural failure.   As Squirrel explains, if the many artisans who worked on Old Kent Cottage hadn't communicated and worked together closely, the roof would have fallen in.  It's the same, he says, with every business. Squirrel is a proponent of using the human power of conversation to build effective, high-performing teams that lead to “insane” profits. Along with Jeffrey Fredrick, he wrote a seminal book on the topic, Agile Conversations: Transform Your Conversations, Transform Your Culture. Squirrel is also the author of Squirrel's Tech Radar, which is available from Amazon UK. “You should be really curious about technology all the time, because there's nothing else that's moving as fast and that is changing the landscape of your business as quickly as the technological innovations,” he says.  Squirrel chairs the Squirrel Squadron, a free-to-join global online community of diverse technical and non-technical executives who learn from one another. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Douglas Squirrel, Squirrel Squadron Posted: May 5, 2025 Monday Morning Run Time: 57:10 Episode: 13.44

Wizard of Ads
The Creation & Extraction of Value

Wizard of Ads

Play Episode Listen Later Apr 14, 2025 4:57


“If we train our children only to harvest, who will plant the seed?”I wrote those words after contemplating the short-sightedness of so-called, “performance marketing,” on March 11, 2010.“Performance marketing” is the new name for direct response advertising. It works best when it extracts the value from a well-known brand. Its objective is to bring in a lot of money quickly.That is why business owners are attracted to it.But here's the caveat: value cannot be extracted from a brand unless it has first been created. You cannot squeeze a good reputation dry unless you first build a good reputation.Do you see the problem? When you have finally squeezed the last ounce of value from a good reputation, you don't have a good reputation anymore.As I was contemplating that last line I just wrote, the words “extraction of value” popped into my mind. I typed those words into the Google search bar. The AI Overview that appeared at the top of the page whispered to me in a conspiratorial tone: “‘The extraction of value' refers to the process of capturing or appropriating value from other stakeholders, often through exploiting a monopoly or manipulating competitive market processes, rather than creating new value.” – WIKIPEDIAThe eight words that leaped out of the paragraph were, “exploiting… or manipulating… rather than creating new value.”Do you remember that famous scene in the movie There Will Be Blood when Daniel says to Eli,“If you have a milkshake, and I have a milkshake, and I have a straw… There it is. that's the straw, you see? Watch it. Now my straw reaches acroooooooss the room and starts to drink your milkshake. I… drink… your… milkshake! I drink it up!”That is the voice of performance marketing.The healthy alternative to performance marketing is sales activation within a relational ad campaign.Sales activation is like shearing the wool from a sheep. You can do it again and again and the creature is never diminished by it.Performance marketing is like slaughtering that poor sheep, piece by piece. It is painful, and there is nothing left when you are done.I apologize for putting that horrible image into your mind, but we are talking about your business.I'm sorry if I stepped over the line.Roy H. WilliamsYou will find 4 examples of what the wizard calls “sales activation within a relational ad campaign” on the first page of the rabbit hole. I can hear what you are thinking right now. And to that, I say, “You're welcome.” – Indy BeagleRoving reporter Rotbart will be away on a secret mission in Italy for the next two weeks. He didn't tell us exactly what it was, but here are our top 3 guesses. One: He is studying the original manuscripts of Leonardo Da Vinci for a special series of investigative reports to be aired on PBS this autumn. Two: The roving reporter was invited to the Vatican to meet with the Pope. Three: There is no secret mission. He is just eating gelato at a seaside cafe with his lovely wife, Talya, while gazing at the beautiful Mediterranean Sea. We will update you next week when we know more. – Ian Rogers

Monday Morning Radio
Michael Drew's Blueprint for Turning Big Ideas into Influence and Income

Monday Morning Radio

Play Episode Listen Later Apr 4, 2025 44:19


Michael Drew is an expert at transforming big ideas into influence and income. An evangelist for powerful communication, Michael helps clients express their messages in the most compelling, persuasive, and distinctive ways possible. His favorite vehicle? Books. Since 2003, Mike and his book promotion firm, Promote A Book, have guided more than 130 titles onto major bestseller lists — including The New York Times and The Wall Street Journal. Moreover, Mike's methods aren't just for seasoned authors. He helps business owners, entrepreneurs, and professionals write and publish books to fast-track their goals — from raising capital and commanding higher speaking fees to standing out in a noisy market. Another of Mike's companies, BookRetreat.com, offers an immersive, month-long program held in Guatemala that teaches his proprietary process to produce a complete first draft of a book by the end of the retreat. Do you have big, original ideas in need of a megaphone? If so, be sure to hear the actionable insights that Michael Drew shares this week. You can hear a special Monday Morning Radio bonus audio featuring founding host Dean Rotbart and guest Michael Drew discussing the surprising way The New York Times bestsellers list is compiled. It's not how most people think. The free bonus audio is available now at tinyurl.com/MMRDrewBonus.  Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Michael Drew, Promote A Book Posted: April 7, 2025 Monday Morning Run Time: 44:19 Episode: 13.43 RELATED EPISODES: Insights for Authors, Would-Be Authors, and Readers from Bard Press's Todd Sattersten Ray Bard's New Book is Intended to Help Salespeople; But Don't Be Fooled Jay Papasan, Co-Author of “The One Thing,” on How to Accomplish More by Doing Less

Wizard of Ads
Magical Thinking: Bad or Good?

Wizard of Ads

Play Episode Listen Later Mar 31, 2025 4:49


Magical Thinking is often misunderstood.Jason Segel plays a psychologist in the Apple + TV show, “Shrinking.” He is talking to a patient with Obsessive-Compulsive Disorder.He looks at her. “This again?” She is holding her breath. He says, “You looked at the clock and now you have to hold your breath until the minute changes?” Holding her breath, she nods her head. He says, “Look, I know you feel like this compulsion is gonna help keep bad things from happening, but that's called magical thinking.”Medical News Today says, “Magical thinking means that a person believes their thoughts, feelings, or rituals can influence events in the material world, either intentionally or unintentionally.”But the summary of that article says, “This type of thinking does not always cause harm. In fact, it can have benefits.”The benefits of magical thinking are – according to me – exquisite.Magical thinking is the least destructive way to escape reality. When you compare it to alcohol, gambling, drugs, or adrenaline-producing dangerous behaviors, magical thinking is about as dangerous as eating raw cookie dough.Magical thinking is a requirement when you are:looking forward to a vacation, a wedding, or other happy event. Every time you imagine the future, you are visiting a world that does not exist.enjoying a television series, a movie, a novel, a poem, a song, a cartoon, or any other type of fiction. Half of your brain knows these things never happened, but the other half of your brain doesn't care.being persuaded by a well-written bit of advertising.Life is happier when it's less cluttered.Your house will be bigger.Your teeth will be whiter.Angels will sing.You'll be a better dancer.Go to 1800GOTJUNK.comAnd prepare to be amazed.Words create realities in the mind.Magical realism is a type of writing characterized by elements of the fantastic – woven with a deadpan sense of presentation – into an otherwise true story.If you exaggerate, people won't trust you. But if you say something so impossible that it cannot possibly be true, people will be delighted by the possibility you popped into their mind.SARAH: When your home feels clean and happy, the people inside feel clean and happy.BRIAN: I've got a partner who lives down the street from you and we're anxious to bring you a truckload of SPRINGTIME. [sfx magic sparkle]SARAH: You don't have to lift a finger!Predictability is the silent assassin of advertising.Magical realism focuses the imagination, disarms the assassin, and delights the mind.BRIAN: We make junk disappear. [sfx magic sparkle]SARAH: All you have to do is point.Magical thinking is good for your soul.Magical realism is good for your business.Don't let anyone tell you otherwise.Roy H. WilliamsThe reinvention of Gigi Meier is nothing short of remarkable. After three decades at the boardroom level of a multi-billion-dollar bank, Gigi reinvented herself as a romance writer. Gigi has published 16 books, some quite steamy, across three ongoing series. Did Gigi to draw on her extensive banking experience to fuel her publishing success? No! She tells roving reporter Rotbart that the opposite is true! Gigi has discovered valuable insights as a romance publisher that would have been useful during her banking career! No one has guests as interesting as roving reporter Rotbart. Am I right! This party will get started the moment you arrive...

Monday Morning Radio
This Author of 16 Romance Novels is Business Savvy and Shares Her Actionable Insights

Monday Morning Radio

Play Episode Listen Later Mar 30, 2025 42:20


When it comes to late-career transitions, Gigi Meier's reinvention is nothing short of remarkable. After three decades in banking — reaching the boardroom level of a multi-billion-dollar Texas institution — Gigi has reinvented herself as a successful romance writer. She has self-published 16 books, some quite steamy, across three ongoing series.  The cover of her books — not for every taste — typically feature a shirtless, ripped stud and a one-word title: Paolo, or Hamilton, or Giovanni. One of Gigi's best-selling books is her first, Tomlin, the tale of a small-town romance between a foul-mouth car restorer and a determined Judo Olympian who refuses to take no for an answer. While you might expect Gigi to draw on her extensive banking experience to fuel her publishing success, as she explains on this week's episode, she's discovered valuable insights as a romance publisher that would have been useful during her banking career — and they offer actionable lessons for any business or entrepreneurial venture. Whether or not you're a fan of romance novels, you'll want to cozy up to this week's podcast for some sexy business ideas. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Gigi Meier, Author Posted: March 31, 2025 Monday Morning Run Time: 42:18 Episode: 13.42 RELATED EPISODES: Bestselling Author Joanne Lipman Shares Her Formula for Professional and Personal Reinvention These ‘Master Mentors' Can Transform Your Life and Career With Their Nuggets of Wisdom Shift Happens: We Can't Control Our Personal or Business Misfortunes