Podcasts about rozenberg

Most event professionals can tell you exactly what will happen on stage at any given time. Yet far fewer can tell you exactly what would happen if someone collapsed in the ballroom. Stay tuned as Eric tackles emergency preparedness and security. Emergency Preparedness A 70-page emergency manual that nobody has opened in two years is documentation, not a system. Emergency preparedness starts with the people responsible for responding, not with a binder, processes, or SOPs. Everyone needs to know their role and be ready to act when an emergency happens. Know Who Does What You need to know who makes the decision, who communicates, who executes, and who takes over if someone is unavailable. If you can answer those four questions, you have a true emergency preparedness plan you can act on immediately if something happens. Medical Emergencies For a medical emergency, decide who calls the emergency services, who contacts the venue, where the AED is, who manages the surrounding attendees, who goes with the individual, and who stays on site. It's essential to discuss that before an emergency actually happens. Safety and Security You need to know who is defined as a suspicious individual, what constitutes a threat, who makes the decision, who gets called, and what happens if there is civil unrest or you need to evacuate. Your event team is not law enforcement, so you also need to establish when control transfers to venue security, police, the fire department, or other authorities. Lead by Example If something unforeseen happens, inform the people in charge, lead by example, and support your client. Everyone needs to communicate and be aligned on the action to be taken, with one person making the final decision. Planning You need a plan for hurricanes, tornadoes, flooding, wildfires, and other events that could disrupt a meeting. Decide who makes the decisions, what the plan B is, what the hotel will do, what insurance is available, and what everyone involved will do. Technology and Cyber You need to know what happens if your registration disappears, the internet goes down, attendee data is compromised, your payment system stops working, the app fails, or somebody hacks the system. You also need to consider whether your meeting can continue manually if your technology fails. Business Continuity Owner-dependency problems must also be addressed. Think about what happens if you, as the business owner, are unavailable. Who has access to the bank? Who can authorize payment? Who has the passwords? Who handles communication? Who is running the company? Communication During an emergency, people become desperate for information, and if they don't have it, they create it. Define who communicates internally, who speaks with the client and attendees, who deals with the media and law enforcement, who contacts families, and who is not authorized to communicate publicly. Organizational Dependencies Ask your team to imagine what would happen if you disappeared for the next seven days. If you couldn't call, text, or email, and they couldn't ask you a single question, what would they be unable to do? Their answers will help you identify the organizational dependencies that need to be addressed. A Simple Plan For each major risk, define the trigger, who leads the response, the first three things to do, who needs to be involved, who needs to be informed, who communicates, and who takes over if the designated person is unavailable. Keep the Plan Current Your plan needs to be a living document that reflects your experience, your tests, what you are learning in the industry, and new issues that can happen. Circumstances, the environment, and people change, so you need to review the plan regularly and train your team. Test the Plan After writing a plan, you need to test it. Create a scenario, present it to your team, and watch what happens. The more realistic and unexpected the example, the better you can see who takes control and who is the right person on your team to respond. Build a Business That Can Handle Almost Anything The objective is not to have a plan for everything, but to build a business that can handle almost anything and a team that is ready to act in any situation. Eric Rozenberg's Bio. Rozenberg, CMM, CMP, is an entrepreneur, author, podcast host, and business mentor who has built, scaled, and successfully exited multiple companies in the Meetings & Events industry. As the founder and CEO of Event Business Formula, Eric helps event entrepreneurs build real companies—not just successful event businesses. Through practical frameworks and decades of real-world experience, he teaches business owners how to create predictable revenue, build stronger teams, reduce owner dependency, and develop businesses that are scalable, transferable, and ultimately sellable. Eric is also the founder of Eric AI, the Meetings & Events industry's first AI-powered business mentor, available 24/7 in 77 languages. He is the author of Meeting at C-Level and Before It's Too Late, and the host of The Business of Meetings podcast, where he interviews entrepreneurs and industry leaders from around the world. Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

Today, Eric explores the value event professionals bring to the table and why that matters more than ever in the age of AI. Stay tuned to learn what you need to know about the client before designing an event, questions you need to ask to position yourself as a strategic partner, and how to maintain your competitive advantage. Ask Better Questions When a client gives you a brief, resist the urge to immediately start discussing destinations, rooms, budgets, activities, speakers, themes, or technology. Start by understanding what the client is trying to accomplish, where the face-to-face meeting fits into their strategy, and what people should know, feel, believe, or do differently afterward. Strategic Partner You can either work with a client as an order taker who executes what they ask for, or as a strategic partner who helps determine what they actually need. If your value lies only in execution and logistics, you become much easier to replace as AI becomes more capable. Your value comes from helping clients identify what they are truly trying to accomplish. Identify the Real Challenge An insurance company asked for an incentive trip, but further questioning revealed that employees from three different generations were working alongside one another rather than together. Eric placed employees from different generations and tenure levels into groups and had them work together to write and perform a song. The activity required them to collaborate and helped change the way they worked together afterward. What Needs to Change? When a global medical device company asked Eric to arrange a sales meeting to launch a new product, Eric discovered the new product could allow the company to become the market leader for the first time. The salespeople needed to stop selling as a competitor and start selling as the market leader. Through a role-playing exercise, they developed a new sales playbook to share with the entire sales force. Six months later, the company became the market leader. Ask Five Essential Questions Before discussing logistics or event design, Eric recommends asking five questions: Why are we bringing these people together, and what needs to happen when they meet? What business problem are we trying to solve? What needs to be different afterward? What is preventing that from happening today? How will we know that the meeting worked? Only once you have those answers should you start designing the meeting. From Logistics to Strategy AI can produce creative concepts, destinations, themes, team-building ideas, and sample agendas in seconds. That does not mean AI will replace event professionals. But it does mean your value needs to move from execution to diagnosis, from answering questions to asking better ones, and from logistics to strategy. Instead of simply accepting the treatment a client prescribes, such as an incentive trip, conference, or team-building experience, first diagnose the problem they are actually trying to solve. Diagnose Before You Design When you receive a client brief, do not immediately start developing the answer. Identify what information is missing and what questions you still need to ask to understand the client's real problem. Although AI can speed up execution, your competitive advantage comes from understanding the client deeply enough to identify their underlying issue and ask the questions nobody else thought to ask. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter

What happens when a teacher decides to leave education and build a construction company from the ground up? In this episode from the Rozenberg booth at JobTread Connect, Steve sits down with Andrew Retkke from Sanova Construction to talk about his unconventional path from teaching into the construction industry and the values that are shaping his business. Andrew shares how the pandemic pushed him away from teaching, how he transitioned into bathtub remodeling and eventually launched Sanova Construction, and why integrity and taking care of people are at the center of the company he is building. The conversation also covers margins, customer relationships, team management, technology, and why staying organized is critical when construction projects become complicated. Andrew explains how JobTread helps him keep costs, communication, and projects organized while allowing his teams to operate more effectively. But perhaps the biggest takeaway is Andrew's approach to growth: keep learning, ask difficult questions, surround yourself with people who know more than you, and look for ways to get better every year. __________________________________ https://steverozenberg.com/ __________________________________ Steve Rozenberg, originally aspiring to be an international pilot, navigated a challenging shift in his career trajectory when the 9/11 attacks jeopardized his pilot career. Turning adversity into opportunity, he embraced his entrepreneurial spirit and transformed his situation into a multimillion-dollar success story. As the proud owner and founder of The Rozenberg Group, an esteemed international consulting firm, Steve is dedicated to helping clients achieve their goals and regain control of their time and freedom. Beyond his role as a successful entrepreneur, Steve is renowned for his dynamic keynote presentations. He delivers motivational and inspiring speeches that resonate with audiences, providing actionable steps, business systems, and a roadmap to success. His direct yet hopeful messages engage audiences both mentally and emotionally, instilling a positive outlook and guiding them toward success in various aspects of life. Despite facing an unimaginable tragedy on March 6th, 2023, with the loss of his beloved son Jett in a motorcycle accident, Steve demonstrated an indomitable spirit. In honor of Jett's remarkable life, filled with global adventures, martial arts, music, and inspiration, Steve and his wife Renee established the LIVE LIKE JETT SCHOLARSHIP FUND. Learn more: livelikejett.org This scholarship fund serves as a tribute to Jett's legacy, encouraging others to embrace life fully and persistently pursue their dreams. The fund specifically supports high school students seeking to enter the trade industry, mirroring Jett's passion as a welder. Currently, Steve Rozenberg channels his extensive experience as a successful real estate investor to mentor and guide individuals toward prosperity. Despite the challenges he has faced, Steve remains committed to inspiring, uplifting, and creating a positive impact on the lives of those around him. ➤https://www.facebook.com/SteveRozenberg1 ➤https://www.instagram.com/rozenbergsteve _______________________________________________________________________ #SteveRozenberg #TwoDayTakeoff #Opportunity #ChangeYourLife #Entrepreneur #LiveLikeJett #FinancialFreedom

Today, Eric explores the role of failure on the road to success. Stay tuned as he clarifies why failure is part of the entrepreneurial journey, what you can learn if something goes wrong, and how you can keep moving forward. Failure When you build a business and take risks, things do not always work as planned. Failing is the price all entrepreneurs must pay to embark on their journey toward success.   Failing Does Not Make You a Failure If your business fails, it does not make you a failure. When something goes wrong, you need to separate what happened in your business from your personal identity, and focus instead on what you can learn from it. Learning It's essential to learn from every mistake you make. There is always something valuable to learn from costly mistakes that can help you prevent an even bigger one in the future. Grit Having grit does not mean you must keep going with something that is not working. You must always stay committed to your goal, but you might need to change the route you take to reach it. When to Give Up At times, you might have to give up on a bad product, a bad strategy, a toxic employee, or a market that does not want what you are selling. One failed approach, however, does not mean you should give up on your bigger mission. Timelines You can start a business at any age. Your timeline is your own, so there is no reason to measure your progress against anyone else's. Social Media Social media tends to show the exits and successes—not the struggles that came before them. When you compare your behind-the-scenes with somebody else's press release, you get a distorted picture of entrepreneurship. Struggling does not mean you are doing something wrong. It is simply part of building a business. Learn From What Went Wrong When things do not go as planned, you need to focus on the facts. Look at what happened, what was within your control, which assumptions turned out to be wrong, what you would do differently next time, and what system needs to change to prevent the same problem from happening again. Unexpected Outcomes Your failure could lead to an outcome you may not have anticipated. Some of Eric's own difficult business experiences ultimately led him to make better decisions and find new opportunities. Progress To progress, you need ambition, learning, grit, and failure. Without learning, you will most likely repeat your mistakes, and without grit, you may even quit before allowing your attempt enough time to work properly. Getting Back Up You cannot avoid setbacks when building a business. What really matters is getting back up and becoming a little smarter each time. Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter

Summer is the perfect time for catching up on your reading. Today, Eric discusses seven books he read recently that have left a lasting impression on him. Stay tuned as he shares why these books stood out to him, what he learned from each one, and why he feels they are worth adding to your reading list. It's All About Relationships: Mastering the Art of Relational Leadership – Eddie Arriola Eric started reading this book because he knows Eddie Arriola and wanted to support him, but he found it truly fascinating. Drawing on Eddie's experience of starting a bank from scratch, building an amazing culture, and later selling the business, the book is filled with leadership lessons, anecdotes, and stories. Whether you're in business or not, Eric highly recommends this book. How Big Things Get Done – Bent Flyvbjerg and Dan Gardner The stories in this book are so captivating that Eric read it like a novel. The book focuses on teams, preparation, and project management. It brings lessons to life through stories, making complex ideas engaging and memorable. Suicidal Empathy – Gad Saad This book presents examples of events that have taken place in the UK, Canada, and the US, focusing on society, academia, and politics. Eric describes it as frightening and eye-opening. He notes that it is not recommended for people who are easily offended or closely aligned with woke ideology, but believes it is a book everyone should read. Unhinged Habits: A Counterintuitive Guide for Humans to Have More by Doing Less – Jonathan Goodman The book combines philosophy, life lessons, and practical ideas that can be applied in both life and business. Drawing on examples from Jonathan Goodman's own life, it encourages readers to stop waiting for "one day" and start living the life they want. Eric describes it as an inspiring book that makes you think about the choices you are making in life. Crushing It! – Gary Vaynerchuk This book shares real examples of entrepreneurs who have implemented the ideas from Crush It to build their businesses and influence. Each story demonstrates how those ideas were successfully put into practice while offering practical takeaways that readers can apply themselves. Eric found each story truly inspiring. Out of Touch: The Elite 1% and the Battle for America's Soul – Scott Rasmussen This book explores how a small group of politically active elites hijacked America's institutions, shattered national trust, and turned citizens against one another, while examining what the rest of us can do about it. Drawing on extensive survey data, the book is packed with data and examples that truly make you think. The Happiness Advantage: The Seven Principles of Positive Psychology That Fuel Success and Performance at Work – Shawn Achor This book challenges the belief that success leads to happiness, arguing instead that happier people become more successful. Through practical examples, it explains how cultivating happiness first can fuel greater success and performance at work. Eric says it is not "woo woo" at all, but a highly practical book that he highly recommends. Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter Resources It's All About Relationships: Mastering the Art of Relational Leadership – Eddie Ariola How Big Things Get Done – Bent Flyvbjerg and Dan Gardner Suicidal Empathy – Gad Saad Unhinged Habits: A Counterintuitive Guide for Humans to Have More by Doing Less – Jonathan Goodman Crushing It! – Gary Vaynerchuk Out of Touch: The Elite 1% and the Battle for America's Soul – Scott Rasmussen The Happiness Advantage: The Seven Principles of Positive Psychology That Fuel Success and Performance at Work – Shawn Achor  

Today, Eric explores why some of the world's largest investment firms are investing billions of dollars in the meetings and events industry and explains what they are seeing that many small business owners may not yet recognize. Stay tuned to discover how to build a business that captures the value investors seek. Private Equity Private equity is not buying event companies because they love events. They are investing in predictable cash flow, valuable customer communities, scalable business models, recurring revenue, EBITDA, market leadership, customer data, pricing power, growth opportunities, and businesses that can run without the founder. Looking at your business through this lens helps you understand what truly creates long-term value. Face-to-Face Meetings As AI continues to grow, face-to-face meetings are becoming even more valuable. People still buy from people, and trust is built through human relationships. Rather than replacing events, AI increases the value of in-person interactions, making face-to-face experiences an even stronger competitive advantage. A Fragmented Industry The meetings and events industry is fragmented, with a handful of dominant players and thousands of smaller businesses. This creates opportunities for consolidation, allowing investors to buy, improve, combine, and scale businesses. If you hope to benefit from this trend, you need to build a profitable business and allow it to mature to become valuable enough to attract potential buyers. Technology Improves Profitability AI, automation, better data, and better pricing are changing the industry. Technology is making event organization faster, cheaper, more structured, and more data-driven while lowering operating costs. Rather than replacing events, it is making event businesses more profitable. Thinking Like an Investor Instead of asking whether someone would buy your business today, consider what would make it attractive to a buyer. Investors look beyond size. They evaluate your people, your processes, your reputation, how long you have been in business, and how well your business can operate without you. Build Assets, Not Just Income Many entrepreneurs focus on building income, while private equity focuses on buying assets. Shifting your mindset toward building a valuable asset helps you create a stronger business, regardless of whether or not you decide to sell it. Predictable Revenue One of the biggest drivers of business value is predictable revenue. Long-term contracts, recurring revenue, membership models, subscription models, and repeat business reduce uncertainty and allow you to forecast revenue further into the future, making your business far more attractive. Strong Systems and Leadership The less your business depends on you personally, the more valuable it becomes. A valuable business does not rely on the owner to approve everything. Strong systems, a capable leadership team, and clear processes allow businesses to continue operating even when the owner is away. Differentiation and Financial Discipline Your business must offer something that others cannot easily replicate. Becoming a strategic partner, rather than simply a professional logistics expert, differentiates your business and strengthens client relationships. Knowing your numbers, tracking trends, and demonstrating financial discipline also makes your business more attractive to buyers. Building a Sellable Business Building a business that someone would want to buy creates a stronger, more resilient business, even if you have no intention of selling it. By focusing on value rather than remaining small, you can position your business to thrive as the industry continues to evolve. Connect with Eric Rozenberg LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

Today, Eric explores one of the biggest misconceptions surrounding AI. Stay tuned as he explains why AI will not build your business, and why building a successful business remains entirely your responsibility as an entrepreneur or business owner. Your Vision AI can help you brainstorm, improve your wording, and challenge your thinking, but it cannot define your vision. Only you can decide what kind of company you want to build, what type of freedom you want, and where you want your business to go. Trust As information becomes cheaper, trust becomes more valuable than ever. AI can write proposals, research prospects, and prepare you for meetings, but it cannot build trust, read body language, handle objections, or make someone feel understood. Accountability AI cannot hold you accountable. It can tell you what to do, but it cannot make you do it. It cannot make sales calls, follow up, delegate more, or have uncomfortable conversations. Hard Decisions AI can give you input and help you evaluate your options, but you are the one who must make difficult decisions. Whether you're firing someone, walking away from a client, or making a major investment, leadership requires courage, not computation. Consequences Responsibility can never be outsourced. AI can provide advice, but as a business owner, you are responsible for the decisions you make and the consequences that follow. The Value of AI AI can help you brainstorm, research, create SOPs, write proposals, support your marketing, prepare meetings, role-play sales calls, and accelerate learning. It reduces the value of repetitive work and routine tasks, allowing you to focus on the work only you can do. Summary As AI becomes more capable, your vision, leadership, judgment, relationships, courage, and accountability become even more valuable. Your competitive advantage is not AI—it's how you use it while continuing to lead your business. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

How do you actually put a dollar figure on friction? Chuck Moxley and Nick Paladino brought three guests from Blue Triangle to tackle the question they have been chasing for three years on the podcast.Every digital team knows friction is costing them money. The hard part has always been knowing how much and where to start fixing it. Amir Rozenberg, Blue Triangle's CPO walks us through a completely reimagined platform that automates what used to take weeks. The kicker: it tells you your business could gain millions based on specific friction points, then generates engineer-ready user stories you can drop straight into Jira.Andy Singh from customer success shares a counterintuitive insight: digital teams almost always think their biggest friction is on top-of-funnel pages that get the most traffic. Then the data comes back and it's "your login page is costing you millions" or "your search results are destroying conversion." The unknowns are where the real money sits.Dan Revellese, who's been building this for 14 years and worked with hundreds of brands, drops a sports analogy that lands: you can have the best offense in the world, but if your defense gives up points, you lose. Digital teams are the same—technology and business have to chase the same goals or you're optimizing the wrong things.The breakthrough here isn't just identifying friction. It's shifting culture from "we think this is the problem" to "we know this is costing us X dollars, and here's how to fix it." That shared language means fewer political battles and faster iteration.Key Actionable Takeaways:Stop chasing metrics in a bubble—tie every metric to a business outcome or you're just creating noiseAI's real superpower is speed–turn data into actionable recommendations faster than humans ever couldEvery brand is different—what worked at your last company probably won't work here, so start with humility about what you don't knowWant more tips and strategies about creating frictionless digital experiences? Subscribe to our newsletter!https://www.thefrictionlessexperience.com/frictionless/Download the Black Friday/Cyber Monday eBook: http://bluetriangle.com/ebookAmir Rozenberg: https://www.linkedin.com/in/amirrozenberg/ Andy Singh: https://www.linkedin.com/in/andy-singh-082955148/ Dan Revellese: https://www.linkedin.com/in/dan-revellese-159953/ Nick Paladino's LinkedIn: https://linkedin.com/in/npaladinoChuck Moxley's LinkedIn: https://linkedin.com/in/chuck-moxleyChapters:(00:00) Introduction(01:00) Three Years of Questions(06:40) Amir Rosenberg Intro(13:00) Revenue Assurance Platform(16:45) Identifying Friction(20:00) Platform Walkthrough(25:00) Game-Changing Features(28:00) Business Outcomes(29:08) Amir Recap(33:00) Andy Introduction(34:00) When Friction Costs Land(35:40) Unknown Unknowns(38:30) Automating the Process(40:20) Metrics vs Interactions(41:15) Dan Co-Founder Intro(45:00) Pattern Recognition(47:00) Conversion Curves(50:00) 14-Year Journey(53:55) Universal Truths(54:02) Revenue Impact(56:05) Q&A Session(58:00) Conclusion

Send us Fan MailThere's a certain kind of pain a lot of people learn to live with.It starts as something small—a twinge, a tightness, a bad shift at work. And then, slowly, it becomes part of your normal. You stretch it out, push through it, tell yourself it's just part of the job… part of getting older… part of life.And if you work in healthcare, you probably know this story all too well.You spend your days lifting, turning, reaching, carrying—taking care of everyone else—while your own body keeps asking for attention you don't have time to give.So what happens when the pain doesn't go away?When the usual answers stop working?When you start to wonder if this is just how it's going to be?Today's guest has spent over 30 years asking those exact questions—and refusing to accept the idea that chronic back pain is something people just have to live with.Dr. Brigitte Rozenberg is a Doctor of Chiropractic and the founder of Spinatomy Spine & Disc Centers and the creator of Advanced Spinal Restoration Therapy. Her work has helped thousands of people find relief from chronic pain—without surgery, without medication, and without giving up on their lives.We talk about where traditional care gets it right, where it falls short, and why so many people—especially caregivers—end up carrying pain in silence for far too long.If you've been pushing through, powering on, or quietly wondering if things could feel different… this one is for you.In the five-minute snippet: Aye, Chihuahua! For Dr. Rozenberg's bio, visit my website (link below).Caring for Others While Caring for Your SpineContact The Conversing Nurse podcastInstagram: https://www.instagram.com/theconversingnursepodcast/Website: https://theconversingnursepodcast.comYour review is so important to this Indie podcaster! You can leave one here!  https://theconversingnursepodcast.com/leave-me-a-reviewWould you like to be a guest on my podcast? Pitch me! https://theconversingnursepodcast.com/intake-formCheck out my guests' book recommendations! https://bookshop.org/shop/theconversingnursepodcast I've partnered with RNegade.pro! You can earn CE's just by listening to my podcast episodes! Check out my CE library here: https://rnegade.thinkific.com/collections/conversing-nurse-podcastThanks for listening!

Today, we're focusing on navigating the pressure of running a business while staying connected to your bigger vision for your life and business. Stay tuned as Eric shares a simple five-step exercise to help you gain clarity, direction, and long-term alignment. The Sandwich Generation Many business owners are part of the "sandwich generation," taking care of parents while also raising children. That pressure adds to the demands of running a business, whether you're leading a large team or working as a solopreneur. A Long-Term Vision When pressure is high, it helps to reconnect with why you started the business in the first place. Most people fail to clearly define what they want their life or business to look like in the next 10 years. Identify the Different Areas of Your Life The first step is identifying up to seven areas of your life, including health, family and friends, fun, finances, work, personal development, and volunteering or charities. Rate Each Area Rate each area from 1 to 10, with 1 being the worst and 10 your ideal, to create a clear picture of where your life currently feels aligned and where you need to improve it. Define your Actions Define two or three actions for each area that will move the needle in the right direction for you. Small actions and little wins create momentum. Questions and Answers Make a list of questions about your life 10 years from now, including where you live, your health, your accomplishments, what clients are saying, and your personal wealth. Eric's advice is to take your time answering those questions and sleep on them instead of rushing through the process. Write the Script of Your Future Life Describe a specific day in your life 10 years from now. The goal is to create a two- or three-page story that feels exciting and aligned. Revisit the Vision During Difficult Moments Review the document once or twice a year, especially during moments of pressure, doubt, difficult client situations, or imposter syndrome. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

Too many people are chasing the finish line… and missing the whole point This episode is about the journey. The lessons. The pivots. The pain nobody sees. And what it really takes to build a business and a life that actually feels worth it. I sat down with Chris Picciurro and we talked about: ✅ why the journey is the destination ✅ building a business without losing yourself ✅ letting go of people-pleasing ✅ trusting your gut ✅ why boundaries matter more than most people think This one is real, honest, and full of lessons for any business owner trying to grow without burning everything down.

On this episode of The Opportunist, Daryl Hagler and Kenneth Rozenberg built a sprawling nursing home network in New Jersey — where profits allegedly came before patient care. The episode traces how their operation drew scrutiny, and the fallout from a system critics say put vulnerable residents at risk.Thank you to our sponsors:Quince: Quince.com/Opportunist for free shipping 365 day returnsMint Mobile: montmobile.com/opportunist $15/monthSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today, we're taking a closer look at what it truly means to build a business that works. We're moving beyond the notion of being busy, booked, and indispensable, and instead focusing on how to create a business that delivers real value. Stay tuned as we explore why so many business owners still operate like highly paid freelancers, and what needs to shift to build something scalable, transferable, and sustainable. Busy and Booked If your business stops when you stop, you own a job, not a business. Being busy and booked does not mean you're successful. Revenue is not the same as business value, and strong client reliance on you could indicate that the business is fragile, as it depends on your direct involvement. The Biggest Industry Lie The industry glorifies and rewards hustle, hero mode, last-minute problem-solving, and being indispensable, even though it often leads to stress and burnout. The more indispensable you are, the less valuable your business becomes to a potential buyer. A business built on dependency is not a company, because you, as the owner, are the system. Transferability The goal is transferability, not performance. A real business can operate without you. If someone else cannot sell, deliver, manage clients, and make decisions, you don't have a business asset. Your focus needs to shift from creating amazing events to making them repeatable without you. The Hero Trap The Hero Trap stems from the belief that nobody can do it better than you. You become the fixer, the closer, the savior. It feels rewarding, but it makes the business entirely dependent on you. The Customization Trap Each client is different. Your offers should be tailored, and your client's needs must be understood, yet there must still be a repeatable process. Without standardization, customization kills scalability and limits growth. The Control Trap Believing that things will not be done right unless you do them yourself keeps you involved in everything. That notion is usually driven by perfectionism and fear of delegating.  It leaves you stuck and repeating the same patterns, which prevents business growth. A Real Business A real business has defined offers, not random services. It has a sales process and a clear sales playbook that enable others to sell consistently. It has delivery systems and documented workflows. It also has a team, where people can make decisions within a clear framework without constantly requiring approval. Documentation If something lives in your head, it does not exist. Documentation allows you to train others, delegate effectively, and create consistency. It also creates the highest value for your business. From Operator to Architect Operators solve problems, architects eliminate them. The operator mindset focuses on getting things done, fixing problems, and personally delivering outcomes, whereas the architect mindset focuses on designing systems. So, instead of doing everything themselves, those with the architect mindset assign ownership to others. Practical Steps Start by identifying where the business depends on you. It could be sales, client relationships, delivery, or perhaps even decision-making. Then systemize one area at a time, ideally starting with sales or delivery. Create a sales playbook that includes questions, objections, and answers. Document everything before delegating to avoid chaos. Finally, build ownership by making your team responsible for outcomes. Building A Scalable Business The ultimate goal is a business that can run independently of you. Ask whether the business could operate for 30 days without your involvement. Consider whether someone else can close deals, deliver projects at your standard, and manage clients. If you cannot step away, you cannot scale, and you cannot sell the business. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

AI is no longer just a tool. It is changing how we work, how we deliver value, and how we run our businesses.  In this episode, Eric discusses a major shift happening in our industry. He breaks down what is really happening and how you, as a business owner, can remain relevant and competitive. Major Change We are in a period of significant change. This shift is not only about technology. It's about the value we bring and who will capture that value moving forward. It brings both opportunities and challenges. Beyond Assistance In the past, AI mainly assisted with small tasks. Now, it is executing. It can complete entire processes, not just support them. This simplifies many activities and dramatically increases their execution speed. Acceleration AI is now helping to build better AI. That creates a cycle of continuous improvement, which is why everything is accelerating so quickly right now. Replicable Tasks Much of the work done in business today, such as proposals, RFP responses, presentations, and client communication, can now be handled by AI. While not perfect, it is fast enough to change expectations and reduce the time required. Changing Expectations Tasks that previously took hours can now be completed in minutes. This is forcing business owners to reconsider their productivity, pricing, and service delivery. Human Value Human connection remains a key part of doing business. AI is not replacing people. Clients continue to buy from people they trust because they value their relationships, judgment calls, and outcomes. A Role Shift The role of professionals is changing. Instead of focusing on execution, they can now focus on defining problems, designing solutions, and coordinating tools. AI supports the execution layer. Levels of Adoption Business owners are responding to AI in different ways. Some ignore it, some use it occasionally, and others fully integrate it into their operations. Those who build systems and use AI strategically will gain the most advantage. Smaller Teams AI enables businesses to scale more efficiently. With the right systems and tools, small teams can now achieve results that previously required much larger organizations. Daily Use Using AI occasionally is not enough. Regular, daily use is required to understand its capabilities and integrate it effectively into your workflow. Overwhelm With many different AI tools available, it is easy to become overwhelmed. The best approach is to focus on a few tools, learn them well, and then apply them to your work. Workflows Instead of focusing on individual tasks, it is important to map out your workflows. That will help you identify where to apply automation and improve your use of AI. Evaluate Business owners should assess their activities and decide what can be automated, what should remain human, and where they add the most value. It is advisable to focus on areas that AI cannot replace. Leadership Although AI is taking over execution, leadership remains human. Decision-making, ownership, and strategic thinking remain the responsibilities of business owners. Practical Steps Start immediately. Set aside time to explore AI, test various tools, and begin automating repetitive tasks. A Unique Opportunity Despite all the uncertainty, this is one of the best times to own a business. Those who can adapt, learn, and take action will benefit the most from all the available opportunities. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

Building a successful business can be an exciting, energizing, and deeply rewarding experience. But it often comes with unexpected lessons. In this episode, Eric shares three pivotal moments that profoundly shaped his entrepreneurial journey. If you're an entrepreneur building, growing, or scaling a business, these insights will help you understand why you must stop trying to do everything yourself and, instead, start leading and building structured systems that will allow your business to grow. A Trap In the early years of building a business, success can feel exciting and validating. However, when the business owner tries to do too much personally without delegating or implementing systems, success can quickly become exhausting. Constant pressure, no real time off, and daily operational issues can turn growth into a trap rather than an advantage. The Bottleneck Without structure and delegation, the business owner becomes a bottleneck in the company. The turning point comes when the owner finally realizes that instead of building the business around themselves, they must create a business that can scale, with proper systems, structure, and the right people in place. A Stressful Situation One project nearly put Eric's company out of business when a trusted industry contact claimed to have access to sought-after FIFA World Cup tickets. After Eric's client wired the money and he transferred the funds, it became clear the tickets likely did not exist. After weeks of intense work, Eric ultimately secured the tickets and delivered the project successfully. That experience exposed just how fragile his business was without proper checks, verification, and systems in place. Reality Check A wake-up moment often occurs for business owners when an opportunity arises to sell their business. Many owners believe their company is worth far more than what buyers are actually willing to pay. Passion, creativity, reputation, and great clients feel incredibly valuable to the person who built the business. However, buyers tend to evaluate companies with an entirely different set of criteria. What Buyers Actually Evaluate Buyers tend to focus on recurring revenue, systems, leadership, and consider whether the owner is a bottleneck or if they have a trusted team already in place. They also examine client diversification and the overall structure of the business. Those elements determine how sustainable and scalable the business truly is, which ultimately influences its valuation. Wake-Up Moments Wake-up moments are essential for business owners to become psychologically open to change. Before experiencing wake-up moments, advice about systems, structure, strategy, or leadership tends to feel abstract to most business owners. After a wake-up moment, however, they usually become far more receptive to rebuilding aspects of their company and ensuring the right systems are in place. The Cycle Many Business Owners Experience The entrepreneurial journey often begins with excitement. While building something new, the business grows, clients are happy, and the reputation increases. Over time, however, complications arise, and the business owner becomes overwhelmed. Eventually, they realize that the business model and structure must change for the company to move forward. Evolving The next phase of the business requires a stronger structure, clearer strategy, leadership evolution, and delegation. Most importantly, it requires a change in the owner's mindset. For that to happen, business owners must stop trying to handle everything themselves and start building a structured business that can operate effectively. Mentors and Coaches Investing in personal and professional growth helps entrepreneurs to avoid repeating the same patterns and reach the next stage of their journey. Talking to successful and experienced business owners can make an enormous difference. Mentors and coaches help entrepreneurs see what needs to change in their business and how to move forward. Building a Business The goal of every entrepreneur should be to move from constantly reacting and solving problems to running a structured company with proper systems and leadership in place. When business owners are no longer the bottleneck, they can finally build a business that is stronger, more valuable, and better positioned for long-term success. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

Deborah Olenev shares her decades of experience in homeopathy, tracing her path from a chance encounter in the early 1980s to treating complex, sensitive cases. She talks about working with patients like her vaccine-injured daughter and Maya, exploring methods like room dosing, pillow dosing, and pocket dosing to support healing. Deborah explains how intuition guides her practice, why hand-prepared remedies matter, and how the evolution of homeopathic literature shapes her approach. Through real case stories, she shows how careful observation and individualized care can make a difference, offering insights for homeopaths and anyone curious about alternative approaches to treatment. Episode Highlights: 04:14 - A Dinner Conversation That Changed Everything 06:17 - Early Influences and Discoveries 11:34 - Debra's Experience with Treating Maya 16:13 - Case Study: Living With 40–50 Years of Unresolved Guilt 19:54 - Case Study: The Violent Young Man 21:30 - Five-category chart system for tracking patient progress 28:32 - “Nothing Happened” After the Remedy 33:40 - Machine Remedies vs. Handmade Remedies 36:53 - Case Study: The Violent Young Man 44:09 - Case Study: A Girl With Seizures and Autism 46:23 - Treat the Person, Not the Injury 52:28 - Making Space for Different Healing Systems About my Guests: Deborah Olenev CCH RSHom (NA) began her homeopathic studies in 1983, shortly after the birth of her daughter, who experienced a vaccine injury. Driven by a desire to support her family's health, she trained extensively in New York City with visiting homeopaths such as Dr. Roger Morrison, Dr. Sheilagh Creasy, George Vithoulkas, Vega Rozenberg, and Robert Stewart, and completed the three-year ESSH course with Rozenberg and Stewart. She apprenticed with Randall Neustaedter in California, gaining experience in running a private homeopathic practice. In 1993, she was among the first applicants for the CHC exam, earning professional recognition. Over her 42-year career, she has focused on integrating intellect, intuition, and spiritual insight into her practice, emphasizing individualized remedies and constitutional care. Deborah earned her B.A. from Barnard College/Columbia University and has raised three children using homeopathy, now enjoying her role as a grandmother. For the first seventeen years of her practice, she repertorized by hand before transitioning to software, and has now returned to hand repertorization to deepen her understanding of materia medica. She continues to work with a guiding inner teacher, combining analytical rigor with spiritual insight in her approach. Currently in her sixties, she practices homeopathy full-time with a balanced schedule, intending to continue serving patients while spending time with her family. Find out more about Deborah Website: https://homeopathyforhealth.net/ If you would like to support the Homeopathy Hangout Podcast, please consider making a donation by visiting www.EugenieKruger.com and click the DONATE button at the top of the site. Every donation about $10 will receive a shout-out on a future episode. Join my Homeopathy Hangout Podcast Facebook community here: https://www.facebook.com/groups/HelloHomies Follow me on Instagram https://www.instagram.com/eugeniekrugerhomeopathy/ Here is the link to my free 30-minute Homeopathy@Home online course: https://www.youtube.com/watch?v=vqBUpxO4pZQ&t=438s Upon completion of the course - and if you live in Australia - you can join my Facebook group for free acute advice (you'll need to answer a couple of questions about the course upon request to join): www.facebook.com/groups/eughom          

Today, Eric addresses the uncertainty we're experiencing in the world. Uncertainty has become the new normal, and our industry has shifted fundamentally with buyers being more cautious, procurement tighter than ever, and AI reshaping how we work. However, that uncertainty also provides opportunities. Our Industry Has Changed Permanently You must be cautious about every buying decision. Procurement teams are asking tougher questions. AI is transforming how work gets done. At the same time, as technology increases, so does the desire for real human connection. With many owners retiring and no clear successors in place, consolidation is creating space for those who are prepared. There is disruption, but there are also real opportunities. A Fragile  Business If everything in your business relies on you, the business is vulnerable. Tough markets reveal when revenue is inconsistent, messaging is unclear, or too much income depends on one client. They also show when the owner has become the bottleneck. A business that can perform well only when conditions are easy is not well-structured. It is running on momentum. Building it as if you might sell it one day forces you to delegate, build stronger systems, and create long-term stability. Clarity Clarity is your competitive advantage. Uncertain times expose weak positioning, unclear offers, revenue concentration, and emotional decision-making. If you cannot quickly explain who you serve, the problem you solve, and why you're different, you will struggle when budgets tighten.  Emotional Reactions Undermine Growth When pressure rises, it's easy to react. Panic marketing, heavy discounting, agreeing to everything, overworking, or avoiding financial reviews may feel productive, but they erode value. Operating in survival mode replaces strategy with short-term fixes. And hope, no matter how positive, is not a viable financial plan. Five Non-Negotiables Five areas deserve consistent attention: financial clarity, focused positioning, a predictable revenue engine, disciplined time management, and emotional control. Those are leadership fundamentals, and when they are strong, uncertainty becomes manageable. Financial Clarity Know your monthly break-even. Know your six-month runway. Understand your cash flow forecast and your pipeline. Review your KPIs weekly. You don't have to prepare every report yourself, but you must understand the numbers. When you know where you stand, uncertainty loses much of its power. Focused Positioning Generalists struggle in tight markets. Be clear about who you serve, the problems you solve, and why your experience makes you the right choice. If you can explain your positioning confidently in 30 seconds, you're already ahead. Clear positioning attracts the right clients and filters out the wrong ones. A Predictable Revenue Engine Referrals are valuable, but they are not enough for consistent growth. Track your indicators, your calls, meetings, proposals, conversion rates, and follow-ups. Put simple systems in place so the business does not rely solely on your personal energy. The less the day-to-day business operations depend on you, the more valuable and sustainable the business becomes. Blocking Time Block time for revenue-generating work. Block time for strategic thinking. Block time to review your numbers. Block time for team alignment and mentorship. If growth matters, it needs space in your calendar. Calm Is Contagious Your team and clients take their cues from you. When you remain calm and steady, they feel reassured. When you react emotionally, your instability spreads. Entrepreneurship will always have its highs and lows. Calm, steady leadership creates confidence in any situation. A 30-Day Reset Audit your financial runway. Clean your pipeline and assign realistic probabilities. Clarify your core offer in one sentence. Remove at least one low-margin distraction. Schedule weekly CEO time. Small, consistent structure creates meaningful momentum. Conclusion Uncertainty is a reality, and consolidation is accelerating. Those with structure, clarity, and discipline will benefit; those without them will struggle. Whether you run a solo business or lead a large team, processes, financial visibility, and calm leadership are essential. Focus on what you can control, build the structure, and keep moving forward. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

Today, we're talking about ways to structure your business to be sold, even if you're not actively thinking of selling. In this episode, Eric breaks down the five critical elements you need to consider to make a business sellable. Stay tuned for five game-changing elements that will help you build a valuable and scalable business that runs successfully, with or without you. Can It Be Sold? If your business cannot be sold, you don't own a business — you own a job. The real test is simple: what happens if you disappear for 90 days? A true business will survive your absence. That standard forces you to build something transferable, stable, and valuable. Predictable Revenue Creates Stability You need clear visibility into where your future income will come from. Contracted recurring revenue is the gold standard, and repeat clients follow closely behind that. Revenue predictability allows you to plan investments, manage your cash flow, and reduce risk. Diverse Client Base Avoid over-relying on any single client. Overreliance on a single client erodes a business's value and increases its vulnerability. It's best to diversify your client base so that no single client accounts for more than 20% of your profit. Documenting Processes Document everything. If your systems are not documented, the company has little transferable value. A sales playbook defines your positioning, messaging, objections, and communication style. Standard operating procedures outline your service delivery. Onboarding systems create consistency for clients and vendors. Financial dashboards track KPIs, leading indicators, and lagging indicators. Strong Leadership A business that depends entirely on you is fragile, whereas a business supported by capable people is resilient. Delegation increases your business's scalability and protects you from burnout. If no one else can run your sales, operations, or administration, you become a bottleneck. Strong leadership involves building a team that can take on the business's responsibilities.  Clean Financials Buyers look for clarity, transparency, and realistic compensation structures. Messy books reduce confidence and valuation. Always separate your personal expenses from your professional expenses. Maintain a clean profit and loss for the last three years, at least. Understand your margins per project. Create cash flow plans for every confirmed project and consolidate them into a company-wide forecast. Strategic Positioning Know your niche. Be clear on how you differentiate yourself. A "me too" business competes on price, and a strategically positioned business competes on value. Brand equity, specialization, and a clear point of difference will increase your profitability and make your business more attractive to buyers. Freedom The less the business depends on you, the more valuable it becomes, and the more leverage you gain to shape your future. A sellable business gives you the freedom to focus on what you do best. It reduces stress, allowing you to work on the business instead of constantly working in it. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

Today, we're exploring the resilience entrepreneurs need to navigate the uncertainty we're all experiencing right now. In this episode, Eric explains that navigating uncertainty requires resilience, which is strengthened by taking action, embracing continuous learning, and serving others. He shares personal stories to illustrate that every business or career inevitably faces doubt, setbacks, and challenges. Tune in to discover how you can keep moving forward, even when everything feels unpredictable. Starting a Business Requires Action, Not Certainty When launching a business, there are no guarantees. Belief matters, but execution matters more. Progress comes from putting your head down, working consistently, and surrounding yourself with people who are honest, supportive, and willing to challenge you rather than flatter you. Complacency Growth stops the moment complacency begins. Staying slightly uncomfortable keeps you alert, curious, and engaged. Continuous effort and self-reflection are essential for staying sharp and avoiding stagnation. Crisis Exposes Character Coming close to losing everything during a significant event because of someone else's dishonesty was a hard lesson for Eric. What saved the situation wasn't luck or wishful thinking, but taking responsibility, being honest with his clients, and moving fast. Problem-Solving No major project ever goes exactly as planned. The ability to respond, adapt, and find solutions is not an exception in this industry. It is the job. Those who enjoy action under pressure are the ones who last. Economic Crises During downturns, survival depends on protecting top talent, staying visible, and actively maintaining relationships. Retreating increases risk. Engagement builds resilience even when timelines and recovery remain uncertain. Adaptation Is a Strategic Skill Every crisis requires assessing the environment, forming hypotheses, taking action, and adjusting along the way. Waiting for perfect information only prolongs uncertainty. Decisions create clarity. Learning Growth requires deliberate, consistent learning. Times like COVID revealed how little time most professionals dedicate to learning. Skill development, deep thinking, and education matter more than passive exposure to occasional industry content. Focus on What You Can Control We cannot control geopolitics, tariffs, and global instability. Action, learning, and contribution can. Progress comes from directing your energy toward improvement, simplification, and making a meaningful impact rather than speculation. Technology as a Tool for Growth, Not Fear AI and automation create uncertainty, but also opportunity. The goal is not to resist change, but to allow technology to simplify your processes, operate more effectively, and serve people better. The Three Anchors in Uncertainty Taking action, learning continuously, and helping others will create stability even when the world remains unpredictable. Those habits don't remove uncertainty, but they will make it more manageable. A Growth Mindset Changes Everything A growth mindset turns challenges into fuel rather than barriers. Stress, change, and disruption always bring opportunities for those willing to adapt and stay curious. Connect with Eric Rozenberg On LinkedIn Facebook Instagram On Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

In this episode, Alison welcomes Dr. Brigitte Rozenberg, a chiropractic expert with over 30 years of experience, as they explore her innovative approach to alleviating neck and back pain without resorting to surgery. Dr. Rozenberg discusses her Advanced Spinal Restoration Treatment, which combines non-surgical spinal decompression, laser therapy, and personalized exercises to address the root causes of various spinal conditions.Alison and Dr. Rozenberg cover the significance of understanding the impact of lifestyle factors on spinal health and the dangers of delaying treatment or prematurely opting for surgical solutions. This episode serves as a vital resource for those dealing with chronic pain, encouraging informed decision-making and the exploration of all treatment options available.HIGHLIGHTS:15:39 Exploring Non-Surgical Alternatives23:12 Overview of Treatment Process26:15 Final Thoughts and Resourcesconnect with Dr. Rozenberg:website: https://www.spinatomycenters.comemail: drrozenberg@spinatomycenters.comSPONSOR:Cellev8Discount code: THEALISONK2024ALISON'S LINKS:Website | Facebook | Twitter | InstagramGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

"We live in a world of innovation... It's a gift, truly, to give someone an alternative and to offer hope." - Dr. Brigitte Rozenberg Dr. Brigitte Rozenberg is the founder and clinical director of Spinatomy Spine and Disc Centers. With over 30 years of clinical experience, she has revolutionized the field of non-surgical spinal care. Dr. Rozenberg's proprietary treatment protocol, Advanced Spinal Restoration Therapy (ASRT), has provided lasting relief to thousands of patients suffering from chronic pain. Her practice spans multiple locations, reflecting her innovative approach to utilizing advanced technology in spinal care. Episode Summary: In this illuminating episode of "Oh, My Health… There is Hope!" host Jana Short sits down with Dr. Brigitte Rozenberg to explore groundbreaking approaches in non-surgical spinal care. Dr. Rozenberg, a renowned chiropractor and the innovator behind Advanced Spinal Restoration Therapy (ASRT), shares her journey and passion for providing pain relief without the need for surgery or pharmaceuticals. The discussion reveals the intricacies of her comprehensive treatment protocol designed to address chronic back pain through a blend of cutting-edge technologies. Throughout the episode, Dr. Rozenberg explores the importance of understanding patient narratives in developing effective treatment plans. She highlights the transformative power of mindset and education while introducing her non-invasive methods that aim to reduce pain and inflammation and ultimately improve the quality of life for those suffering from spine-related issues. The conversation offers a new perspective on how holistic treatments and patient empowerment can redefine outcomes in spinal care. Key Takeaways: Dr. Rozenberg emphasizes the importance of a comprehensive, non-surgical approach to spinal health, combining multiple therapies for optimal patient outcomes. Advanced Spinal Restoration Therapy (ASRT) targets the root causes of pain through a structured protocol that includes decompression, laser therapy, and muscle re-education. Mindset and patient education play crucial roles in effectively managing and recovering from chronic pain. SpinAtomy Spine and Disc Centers offers a patient-centric approach, ensuring individuals feel heard and understood in their treatment journey. Holistic and innovative medical technologies open new avenues for managing chronic pain without resorting to surgery or long-term drug use. Resources: https://www.spinatomycenters.com/ @‌drrozenberg https://www.facebook.com/drrchiro https://www.linkedin.com/in/backpainreliefspecialist/ Get a free subscription to the Best Holistic Life Magazine, one of the fastest-growing independent magazines centered around holistic living: https://bestholisticlife.info/BestHolisticLifeMagazine. Get in touch with Jana and listen to more podcasts: https://www.janashort.com/ Show Music ‘Hold On' by Amy Gerhartz: https://www.amygerhartz.com/music. Grab your FREE gift today: https://bestholisticlife.info/BestHolisticLifeMagazine Connect with Jana Short: https://www.janashort.com/contact/

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durée : 00:05:34 - Déjà debout - par : Mathilde MUNOS - Esther Rozenberg, aidante pour son neveu, est l'invitée Déjà Debout Vous aimez ce podcast ? Pour écouter tous les autres épisodes sans limite, rendez-vous sur Radio France.

When Eric did his very first public speaking experience, he almost became paralyzed with fear. But that moment also taught him a lasting lesson.  Tune in today to hear what happened and how Eric discovered an antidote to fear and procrastination. Taking the First Step When you have done something once, the second time becomes easier. Action is the antidote to fear and procrastination. Procrastination vs. Action Planning and scheduling may feel productive, but without action, nothing changes. Many of us hide behind learning and preparation, but progress only comes when we move from thinking to doing. Accountability as a Success Driver Having someone to keep you accountable helps you to follow through. An accountability partner helps ensure that your goals translate into daily actions. Leading vs. Lagging Indicators Lagging indicators measure outcomes after the fact (like annual revenue), while leading indicators are daily actions that move results forward. Your success lies in identifying and consistently practicing those leading indicators. The Daily Three Each evening, Eric identifies three key tasks for the next day. These are small but meaningful steps that move the needle and ensure his steady progress toward bigger goals. The Urgency of Time Setting two or three main priorities toward the end of each year will help you to finish strong. Narrowing your focus will increase the likelihood of a meaningful achievement before the year closes. Preparing for the Next Year Planning for 2026 begins now, not after the holidays. Writing down your priorities early allows you time for reflection, adjustment, and clarity, and ensures your preparation for the coming year. The Power of Focus Distractions like webinars, AI trends, events, and opportunities will always be there, but results come from focusing on what truly matters. Constantly ask yourself, “Does this action move me closer to my main goals?” Realistic and Optimistic Goal-Setting We often overestimate our short-term capacity but underestimate our long-term potential. Being realistic yet staying optimistic helps you balance pressure with perspective. Doing Over Learning Eric loves learning, but he emphasizes that results come only when knowledge is applied. “Doing” transforms ideas into tangible outcomes. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

Today, Eric shares five standout books he read this summer. As a passionate reader of 25–30 books a year, he found these books particularly impactful for both business and life. The Last Lecture — Randy Pausch & Jeffrey Zaslow This moving and timeless book was written by computer science professor Randy Pausch, as his final lecture after getting a terminal diagnosis. It blends philosophy, practical wisdom, and personal stories, offering lessons on living with purpose, nurturing relationships, and leaving a legacy. It is a book to hold onto for life, and to pass on to the next generation. Four Thousand Weeks: Time Management for Mortals — Oliver Burkeman Burkeman reframes time management by reminding us we only have about 4,000 weeks on earth. Instead of chasing endless productivity, he shows how to prioritize what truly matters. The book combines humor, philosophy, and practical tools for blocking, organizing, and auditing time. It is valuable for both business and personal life. Living with a SEAL: 31 Days Training with the Toughest Man on the Planet — Jesse Itzler In this book, entrepreneur Jesse Itzler recounts a month of intense training with a Navy SEAL. His experience is raw, funny, and motivating, pushing readers to go beyond excuses and embrace discipline, resilience, and grit. It is a high-energy reminder that we are capable of far more than we think. Make Your Own Luck: Success Tactics You Won't Learn in Business School — Peter Kash Written by entrepreneur and venture capitalist Peter Kash, this book explores how to create luck by preparing, persevering, and being open to opportunity. Through vivid personal stories, he shows how readiness and mindset can transform challenges into breakthroughs. It is a guide to moving forward, even in uncertain times. Fool Me Once: Scams, Stories, and Secrets from the Trillion-Dollar Fraud Industry — Kelly Richmond Pope In this book, forensic accounting professor Kelly Richmond Pope reveals the hidden world of fraud, from small-town scandals to billion-dollar schemes. Drawing on her TED Talk and Netflix documentary All the Queen's Horses, she highlights the risks of misplaced trust and the importance of vigilance in business. It is an eye-opening and essential read for entrepreneurs. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter Book links: The Last Lecture Four Thousand Weeks Living with a SEAL Make Your Own Luck Fool Me Once  

Dr. Brigitte Rozenberg shares a story about a 26-year-old with a large disc herniation that is successfully treated with Non-Surgical Spinal Decompression. Founder, Spinatomy Spine & Disc Centers For over 30 years, Dr. Brigitte Rozenberg has been a trailblazer in the fields of spinal health, functional wellness, and non-surgical pain relief. As the Founder and CEO of Spinatomy Spine & Disc Centers, she has helped thousands of patients regain mobility, reduce chronic pain, and avoid surgery or long-term medication through advanced, non-invasive treatment protocols. With three state-of-the-art clinics in Culver City, Van Nuys, and Ontario, CA, Dr. Rozenberg leads a multidisciplinary team focused on restoring spinal health through evidence-based care. Her holistic approach integrates spinal decompression, neuropathy therapies, regenerative medicine, and chiropractic care to treat a wide range of conditions—including herniated discs, sciatica, degenerative disc disease, spinal stenosis, and post-injury recovery. Resources: spinatomycenters.com The Cox 8 Table by Haven Medical thebackdoctorspodcast.com

Today, Eric shares a recent coaching experience he had with an entrepreneur who was hesitant to grow her business because she was happy with her current setup and did not feel the need to expand.  Stay tuned as Eric takes a closer look at whether or not that way of working is, in fact, sustainable.  Growth Can Create Freedom Staying small might feel comfortable, but constantly jumping from one project to the next leaves little room for personal time or long-term progress. Growth allows business owners to step back from their daily tasks and invest their time where it truly matters- on clients, strategy, and the parts of the business they enjoy most. Delegation Is Essential Delegating is about sustainability rather than relinquishing control. Many entrepreneurs wait too long before trusting someone else with parts of their business, which often leads to burnout.  Delegation makes space for high-level focus and prevents the business from becoming overwhelming. Representation The most valuable contribution a business owner can make is representing the company and nurturing relationships, which includes sales, brand presence, and staying in touch with clients and prospects. Those are all time-consuming tasks, and the only way to prioritize them is by letting go of lower-level responsibilities. 80 Percent Is Good Enough Client satisfaction should guide your decisions around delegation, not perfectionism. No one will do things exactly the way you do. So, even if someone can only deliver 80 percent of your standard on your behalf, and the client is still satisfied, that is okay.  Personal Lessons from Early Burnout In the early years of his corporate events business, Eric believed no one could serve his clients as well as he could. So, he avoided delegating, fearing it would compromise his brand. This mindset led to exhaustion, and he nearly burned out. Only after hiring a project manager did he realize clients were happy even without his constant presence. That allowed him to build systems and focus on growth. Start with a Long-Term Vision You cannot make aligned decisions without a long-term vision. Defining what you want your life and business to look like in 10 years will give you the clarity to act with purpose. That clarity is also the foundation of strategic growth. Develop the Right Mindset Entrepreneurship is not linear. It is a rollercoaster of unpredictable challenges. To be successful, you must be mentally prepared, able to manage stress and stay focused on the reason you started. Surrounding yourself with the right kind of support and using tools like journaling and meditation can help you remain grounded. Manage the Chaos  Running a business means juggling high-level strategy with everyday tasks. Unpredictable factors add to the stress, especially in fast-moving industries. Learning to navigate the chaos is essential for staying grounded and moving forward. Stay Consistent  Progress comes from steady effort, not big leaps. Small, repeated actions will create meaningful change over time. Even when momentum feels slow, doing a little bit every day will impact your long-term results and the growth of your business. Sustainable Growth Requires All Three By combining your long-term vision with a strong mindset and daily consistency, you can create a foundation for healthy, sustainable business growth. Without those, it becomes much harder to build something lasting and fulfilling. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

Have you ever felt that a client was not the right fit for you, yet you ignored your gut feeling and worked with them anyway?  In this episode, Eric shares two examples of similar situations he experienced in his professional journey, explaining how he handled them and what he learned along the way. Trust Your Instincts It is essential to recognize when a potential client or project does not align with your values, standards, or business model. Ignoring your instincts when your gut tells you a client is not the right fit will likely lead to lots of frustration down the line.  Know Your Worth Never compromise your pricing just to win business. If a client pressures you to reduce your fees, always stand firm when you know your pricing is fair and reflects the quality of your work.  Let Go When Respect Isn't Mutual Walk away from clients who fail to respect your work. Even though it may feel risky, it will protect your integrity and lead to better opportunities. Set Clear Boundaries Define the kind of clients you want to work with and the fees you need to sustain your business. By filtering out unsuitable clients, you ensure your business remains profitable and focused. Deliver Exceptional Work When you commit to a client, always over-deliver as your excellence will earn trust and repeat business. Long-Term Thinking  Prioritize sustainable relationships over quick wins. You may miss some deals that way, but you will build a stronger and more respected business over time. Understand Your Clients Take the time to understand your client's needs, goals, and expectations. Always ask the right questions upfront to ensure your offer aligns with their objectives and avoid future misunderstandings. Communicate Your Values Be clear about how you work, your expectations, and what your clients can count on. Transparency helps to establish trust and discourages potential clients unaligned with your approach. There Are Always Better Clients Do not hold on to difficult or undervaluing clients out of fear. There are many respectful and collaborative clients out there who are willing to pay fair rates. When you are clear about the type of clients you want to attract and learn to say no to those who are not the right fit, you create space to find partners who truly support your values. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

Life as an entrepreneur can often feel lonely. Being a solopreneur or small business owner in the meetings and events industry is a wonderful experience. However, with all the stress and challenges entrepreneurs face, they often find themselves alone, with no one to share their wins, doubts, and fears with.  In this episode, Eric reads an excerpt from the book he is currently reading and shares some valuable tips to help entrepreneurs avoid loneliness. Digital Nomads Unlike traditional nomads who rely on each other, digital nomads often go it alone. In his book 4000 Weeks, Oliver Burkeman explains that digital nomads, despite the appealing lifestyle, can feel lonely. They travel the world but miss the shared routines that create strong relationships.  Remote Work Without casual, in-person conversations, those who work remotely miss out on spontaneous connections. So entrepreneurs need to be intentional about meeting others and making space for interaction. Build a Circle of Advisors or Join a Community One solution is to create a board of advisors for your business. They should be people you trust and respect, and those you can share authentically with about the highs and lows of your business. You can also join a community of other entrepreneurs. The key is to make it a regular habit because if it is not on your calendar, it is unlikely to happen. Reconnect With What Matters Take time to pause and reflect on what truly matters to you. Ensure your daily actions are moving your business in the right direction, and keep your long-term vision in focus to remain grounded. Stay Flexible and Open Growth requires curiosity and adaptability. As a business owner, you must be willing to try new tools, adopt new services, and explore different ways of working.  Keep Your Vision in Focus  Regularly check in with your long-term goals. Stay open to learning and be willing to embrace new tools, services, and ways of working that support that vision. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter Book Mentioned: Four Thousand Weeks: Time Management for Mortals by Oliver Burkeman

Technology is no longer just a helpful tool for running small businesses. It has become the lifeline for small business success.  In this episode, Eric clarifies why technology is now non-negotiable when running a successful small business.  Tune in to learn why, as a small business owner, you must either evolve and adapt or risk getting left behind. AI Blackmail  An article on Entropic described a test scenario where AI named specific (fictional) people and made a blackmail demand. Even though the situation was fabricated for testing purposes, it highlighted the potential dangers of advanced AI behavior. A Double-Edged Sword Every major invention in history has had the potential for great harm and tremendous benefit. The outcome depends entirely on how humans choose to use these tools. AI is no exception. It represents a societal shift similar to the Industrial Revolution, with its presence growing across all industries. Today, adaptation is essential, especially in the meetings and events space, where technology is now deeply integrated. Those who ignore it risk becoming irrelevant.  From Fax Machines to Automation During his early business days in Brussels, Eric used to manually collect faxed proposals in the evenings after doing sales visits by day. Now, 70% of that work can be automated. Standard proposals and client-facing documents can now be systematized using technology, drastically reducing the time and effort required. People vs. Tech In the past, hiring a high-level executive assistant in Belgium came at a significant cost to Eric due to their high social security contributions. Today, however, business owners can find skilled virtual assistants anywhere in the world for a fraction of the cost.  Smarter Prospecting with AI Aspects of prospecting that used to take hours of manual outreach before can now be streamlined with CRM systems and AI. By scanning the online presence of a prospect through their LinkedIn profile, AI can recommend tailored messaging and communication strategies, making outreach faster, more personal, and far more effective. Embrace AI Now Now is the time to embrace AI and new technologies. Those who do so will be better positioned for success. So, whether you are starting a new business or evolving an existing one, tech literacy is a must.  Face-to-Face Is Still Irreplaceable Even with the rise of AI, the human connection is likely to become more valuable, not less, as people always crave genuine, in-person experiences.  Bio: Eric Rozenberg Eric is a business builder and the founder of Event Business Formula, the only platform exclusively dedicated to helping and supporting business owners in the Meetings & Events Industry. He has helped thousands of entrepreneurs grow and manage their businesses better.  For two decades in a previous life, Eric has consulted with Fortune 500 companies and produced award-winning sales meetings, incentive trips, product launches, and conferences in more than 50 countries across diverse industries.  His podcast "The Business of Meetings" is the first podcast in the Meetings & Events Industry dedicated to business owners and the largest source of free information, with over 240 episodes and fabulous guests.  His first book, Meeting at C-Level, is the first book on the « Why? » of a meeting. It has been endorsed by 20 of the most influential leaders from the corporate and association worlds.  His second book, Before It's Too Late, A Love Letter to My Daughters and America, is a story of grit, perseverance, and courage. It describes why and how he and his wife brought their daughters to America and why it is the greatest country on Earth.  Eric was the first European to serve as Chairman of the International Board of Meeting Professionals International (MPI). Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter Anthropic Article  

“I like the dark. It's friendly.” – Cat People (1942) This week, we turn the lights low with special guest Rebecca Rozenberg, Publicity Manager at Simon & Schuster, who brings insight honed from working with bestselling authors and deep industry experience. Together, we dive into Jacques Tourneur and Val Lewton's Cat People, a landmark psychological horror film that uses suggestion, shadow, and sound to terrify far more than it shows. Rebecca helps us unpack how this low-budget classic redefined horror through restraint, atmosphere, and subtext, and why its themes of transformation, identity, and repression still echo today. Cat People continues to loom large over genre filmmaking and remains revered for its chilling economy. Episode Notes:Cat People (1942) directed by Jacques Tourneur and produced by Val LewtonStarring: Simone Simon, Kent Smith, and Tom ConwayNotable for:Introducing the famous “Lewton Bus” jump scare techniqueMasterful use of lighting and sound to build suspense and psychological dreadThemes of sexuality, isolation, and metamorphosis explored with subtletyDiscussion points include:How Cat People shaped modern psychological horror and inspired filmmakersThe importance of suggestion over explicit imagery in genre storytellingSimone Simon's haunting performance and the film's layered subtextThe collaborative vision of Val Lewton and Tourneur in creating minimalist horrorFeaturing special guest: Rebecca Rozenberg, Publicity Manager at Simon & Schuster Follow the Show:TwitterInstagramWebsite Music by Mike Natale

Today, Eric tackles the truth about uncertainty.  Many business owners and entrepreneurs find uncertainty unbearable. Eric points out that if you, as a business owner, do not learn the art of navigating uncertain times, you may need to reconsider whether it is genuinely the right industry for you. Uncertainty Feels Tougher Without a Plan A friend of Eric, living in Israel, recently made the striking observation that he finds frequent missile alerts easier to handle than the uncertainty of running a business. That is because he has prepared himself for those situations. So, when an alarm sounds, he knows exactly what to do. However, navigating uncertainty in business is much harder because there is no clear structure or step-by-step plan to follow.  The truth is that uncertainty becomes far more manageable when you have a plan. Nothing Ever Goes According to Plan With decades of experience running meetings and events worldwide, the constant that always stands out to Eric is that things never go exactly as planned, and disruptions are the norm. So, even though we cannot control everything, we can always control how we respond to it.  When we learn to adapt and prepare ourselves with alternative plans, it makes all the difference! Focus on What You Can Control Control is not about fixing every problem. It is about identifying the next best step you can take. When unexpected challenges arise, the solution lies in focusing on controllable factors. Proactive problem-solving, negotiation, and networking help us create viable paths forward.  Keep Perspective During Chaos When stress builds, especially in uncertain times, return to your values, your purpose, and the progress you have made. Uncertainty will always exist, but so will your capacity to adapt, find solutions, and do what truly matters. That is often the only certainty you will need. Connect with Eric Rozenberg On LinkedIn Facebook On Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

What makes an in-person event truly unforgettable and value-packed for the attendees?In this episode, Bill sits down with Eric Rozenberg to explore how the best companies use live meetings to create culture, drive alignment, and build momentum. Eric shares insights from producing events for Fortune 500 companies and global brands, and explains how thoughtful, strategic meetings aren't a luxury, but a very important growth tool. If you're wondering whether to gather your team in person this year, this episode will help you make the call.Eric Rozenberg is an international event strategist, author of Before It's Too Late, and founder of Event Business Formula. With more than two decades of experience creating events across six continents, Eric teaches leaders how to design live experiences that actually move the needle.Topics explored in this episode:(06:00) The Real ROI of In-Person EventsWhy meetings and conferences aren't just about the content.The power of shared physical space to build trust and alignment(15:30) Avoiding the “Event as Expense” MindsetHow to justify and structure meetings so they deliver real business valueTime spent with the right people is where the true business magic happens(25:00) From Tactical to TransformationalWhat separates logistics-focused events from culture-shaping onesHow to build events that fuel strategic clarity and team momentum(32:00) Leading Through Live ExperiencesWhy your leadership presence matters more in personMindset over Mishaps: When there's a will there's a wayWhen things go wrong, focus on creating memories (37:45) The 7 Steps to a Successful EventMap out the main objectives with the client Then you craft the unique experience around these objectivesThanks to Eric Rozenberg for being on the show!Connect with Eric on LinkedIn:https://www.linkedin.com/in/ericrozenberg/Learn more about his work:https://eventbusinessformula.com/Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify:

Today, Eric dives into the importance of self-care and focusing on mental health, particularly during times of uncertainty.  Stay tuned as Eric shares practical ways to remain grounded and support your well-being, even when things feel unpredictable. A Late-Night Emergency in Sardinia While organizing a sales meeting for a medical device company in Sardinia, Eric experienced a powerful reminder of why health must come first. In the early morning, as his team was wrapping up video edits for a final presentation, he found a man lying unconscious with blood coming from his head. The man had fallen and hit the corner of a table. Acting Quickly—Even Against Protocol Eric contacted the head of the company, who happened to be a trained nurse practitioner. She warned that moving the man could be risky, but leaving him could be worse. When the hotel insisted on following procedure before calling a doctor, Eric bypassed protocol. He contacted his local partner, who helped him find an ambulance meant for another injured guest and had the man transferred to the hospital. The next evening, the man was back at the bar with a bandage on his head. He had just had too much to drink the night before. The Lesson: Take Ownership of Your Health That incident reinforced something Eric believes firmly: if you fail to take care of yourself, no one else will. In uncertain times, the only thing we can truly control is how we show up for ourselves. We may not be able to influence global events, but we can impact our health, mindset, and those around us. Making Health Your Priority Even though most people know what to do to stay healthy, when under stress, those habits tend to slip away. So, Eric encourages us to follow a morning routine that involves meditation, exercise, or writing. He reminds us that the challenge is not about knowledge. It is about making your health a consistent priority. Start with One Hour a Day In an unpredictable world, a daily routine can provide stability. Eric encourages everyone to block one hour each morning, even if it means waking up an hour earlier, and do whatever you can to support your well-being. That could be meditating, moving, reading, or writing. Eric reminds us that the best way to help others is by taking care of yourself first. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

In times of uncertainty, like we are facing now, small business owners must stay focused and be proactive.  Today, Eric shares three of his tried and tested strategies for helping small business owners remain steady during times of uncertainty within the industry. Stay tuned to learn how to turn uncertainty into opportunity with three proven strategies to keep your business moving forward in unpredictable times. 1. Review Your Finances Start by examining every expense in your business, line by line. Go through all your credit card statements and monthly charges, especially those auto-pay items you may have forgotten. Cancel anything that is not essential. Then, take a broader look at your fixed costs and plan to adjust if your revenue drops.  Being prepared now can help you avoid making tough decisions later.  2. Reconnect with Clients and Prospects Now is the time to be visible and proactive. Many people pull back during uncertain times, but staying in touch with your clients and prospects will set you apart. Check in with your clients, reach out, and start conversations with them. Even if there is no possibility of immediate business, showing genuine interest in clients or potential prospects will strengthen your relationships. 3. Tackle Whatever You Have Been Avoiding Focus on everything you have meant to do but have not done. Whether you update your business model, learn a new skill, or explore new services, take advantage of the slower pace and reflect on how you can apply your experience in new ways. Keep on looking for opportunities you may have overlooked. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

The Business of Meetings – Episode 262 - The Power of Boundaries: Managing Teams and Clients Effectively with Eric Rozenberg Today, Eric shares his insights on setting boundaries with clients and within teams.   In this episode, he highlights examples of how boundaries impact business interactions, leadership, and workplace culture. Setting Boundaries with Clients Establishing boundaries with clients ensures professionalism and prevents burnout. Eric shares an example of a coaching client who declined a weekend meeting request from a prospect, reinforcing her limits. A more flexible approach could involve making an exception but ensuring it should not become the norm. Recognizing when a client repeatedly disregards boundaries is crucial, as it may signal a lack of respect for professional and personal time. Ultimately, business owners must define their availability based on their values and long-term goals. Work-Life Integration Over Balance Business owners must establish boundaries that create a sustainable work environment aligned with their values. Eric believes in work-life integration rather than strict balance. He suggests time-blocking to manage personal and professional commitments.  Setting Boundaries with a Team A strong company culture relies on clear expectations. Eric avoids evening and weekend calls and uses send later for emails to prevent after-hours disruptions. However, in true business emergencies, exceptions may be necessary. Generational Shifts in Work Expectations Workplace priorities have evolved. Eric recalls interviewing a trainee who asked about work-life balance, something older generations never considered and previous generations hesitated to address. Today, professionals expect clear boundaries and value companies that respect them.  Emergency Situations: When Boundaries Shift Boundaries should be clear, but they must be adaptable when necessary. Eric avoids interrupting personal time. However, urgent situations require flexibility.  Final Thoughts Setting and maintaining boundaries is crucial for long-term business success. Entrepreneurs must align their boundaries with business values to ensure professional growth and personal well-being, as limits foster respect and set the foundation for a sustainable and effective work environment. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website

Would you like to know how to create a truly unforgettable business experience? Today, Eric explores the power of engagement and explains how to design unique experiences, sharing insights from an inspiring conference and an example of a past touchpoint that left a lasting impact.  Stay tuned for valuable strategies to enhance your engagement and create unforgettable experiences. Focusing on What Never Changes Jeff Bezos focuses on what remains constant because Amazon customers always want lower prices and faster delivery. Applying that to the meetings and events industry, Eric identifies two unchanging factors- the need for in-person gatherings, as nothing replaces human connection, and the demand for unique experiences, as people constantly seek unforgettable one-of-a-kind moments. Examples of Unique Experiences Eric has organized events in over 50 countries, creating exceptional experiences that people will never forget. A standout example is the 1998 FIFA World Cup, where he ensured his clients had premium tickets, even amid the chaos of ticket fraud. The highlight was a Three Tenors concert under the Eiffel Tower. Another remarkable event he designed was a unique dining experience across multiple hotel locations. Insights from the MMT Mastermind Conference Eric recently attended his favorite annual conference, the MMT Mastermind Talk, founded by Jason Gaignard. This event is exceptional due to its year-round engagement, ensuring attendees stay connected beyond the conference. Personalized seating based on in-depth intake forms fosters meaningful conversations, while a carefully curated agenda balances inspiring keynotes with interactive sessions. The conference also offers abundant networking opportunities, leaving participants feeling deeply connected, motivated, and eager to return year after year. Key Takeaways for Business Owners Eric highlights the importance of being intentional about designing engagement. By curating thoughtful touchpoints and creating exclusive experiences, businesses can forge deep connections and ensure long-term success. He encourages business owners to break free from the cycle of short-term projects and focus on building sustainable, thriving enterprises. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website  

How can you consistently delight your customers while also providing exceptional value? In business, relationships are everything. Companies prioritizing customer delight set themselves apart, creating lasting impressions and strong customer loyalty.  Stay tuned as Eric shares practical insights and examples to help you surprise, delight, and elevate your customer interactions. The Power of Small, Thoughtful Gestures The answer to delighting customers lies in making personal yet meaningful connections. A memorable experience might come from a simple, thoughtful action. For instance, Eric recalls how a small gesture when traveling– a message about his favorite TV show being available in his hotel room, left him with a lasting impression, proving that even a small effort can make customers feel special. Identifying and Improving TouchPoints To truly delight customers, you need to analyze every interaction with them. Mapping out the touch points throughout the entire customer journey allows you to gain insight into potential areas of improvement. By asking, "What could I have done differently?" business owners can uncover opportunities to surprise their customers, enhance their experiences, and exceed their expectations. Surprising Customers with the Unexpected Routine gestures, like sending a Christmas card, might be well-intentioned but fail to stand out. To make a lasting impression, surprise your customers with something unexpected, like recognizing a personal milestone or commemorating a specific event in their company. That can make a big difference, as those thoughtful touches demonstrate your attention to detail and show your customers that you value them.   Leveraging Expertise for Strategic Value Customer delight also comes from using your expertise to provide additional value. By aligning your services with your customers' goals and strategies, you can shift from being a service provider to becoming their strategic partner.  Customers will appreciate your proactive approach and genuine desire to support their success, and that will strengthen their relationship and build trust. Tough Love and Assertive Support Sometimes, you need to be assertive to help your customers. Offering honest feedback and sharing your expertise, even when that feels difficult, shows that you have their best interests at heart. Taking the initiative to speak up when necessary, even if it means pointing out potential issues, demonstrates your commitment and reliability, which can deepen their trust and improve future outcomes. Bio: Eric Rozenberg Eric is a business builder and the founder of Event Business Formula, the only platform exclusively dedicated to helping and supporting business owners in the Meetings & Events Industry. He has helped thousands of entrepreneurs grow and manage their business better. For two decades in a previous life, Eric has consulted with Fortune 500 companies and produced award-winning sales meetings, incentive trips, product launches, and conferences in more than 50 countries across diverse industries. His podcast, "The Business of Meetings", is the first podcast in the Meetings & Events Industry dedicated to business owners and the largest source of free information with over 240 episodes and fabulous guests. His first book, Meeting at C-Level, is the first book on the Why? of a meeting. It has been endorsed by 20 of the most influential leaders from the corporate and association worlds. His second book, Before It's Too Late, A Love Letter to My Daughters and America, is a story of grit, perseverance, and courage. It describes why and how he and his wife brought their daughters to America and why it is the greatest country on Earth. Eric was the first European to serve as Chairman of the International Board of Meetings Professional International (MPI). Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website  

Running a business of your own is not for the faint-hearted.  To be successfully self-employed, business owners must develop the resilience to stress most people find overwhelming.  Stay tuned to learn about mindset shifts entrepreneurs need to make to grow successful businesses. Adaptability is Essential Entrepreneurs must be willing to change and adapt if they want to be successful. Sticking to old, familiar methods can lead to stagnation, so they must embrace new ways of thinking, working, and problem-solving to stay competitive and grow their businesses. A Long-Term Vision Provides Stability Entrepreneurship is like a roller coaster. A clear, long-term vision helps business owners stay grounded and focused during challenging times. Regularly revisiting their ultimate goal will allow entrepreneurs to navigate obstacles with more resilience and ensure that their short-term struggles do not derail their long-term success. Confidence Over Comparison Imposter syndrome can lead even the most accomplished professionals to doubt their abilities. Rather than comparing themselves to others, business owners should focus on their journeys, achievements, and progress. Defining success through their values rather than external benchmarks gives business owners a far more fulfilling and sustainable business experience. Building the Right Team No entrepreneur has ever succeeded alone. Delegation is crucial for growth, so business owners need to trust their teams to handle responsibilities effectively. Empowering others gives business owners time to focus on areas where they can add the most value. So, even if employees fail to execute tasks just as you, the business owner, would, what ultimately matters is client satisfaction and overall business progress.  Success is Personal In a world that glorifies billion-dollar startups, it is easy to feel that small-scale success is not enough. However, the reality is that the vast majority of businesses operate on a much smaller scale. Success is about creating something meaningful and sustainable. So, instead of measuring their success through revenue alone, entrepreneurs should focus on building businesses that align with their goals, values, and desired lifestyle.  Final Thought Eric reminds business owners that to be successfully self-employed, they need to get comfortable with stress levels that would destroy most others.  Embracing challenge, change, and uncertainty is part of the entrepreneurial journey. So, keep working on your business, trust the process, and develop a mindset to support your continued success. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website  

Do your company values genuinely shape the way you run your business? Today, Eric dives into how to build a company culture to align with the values of your business and ensure they determine how you operate within your business.  Join us to learn the significance of upholding your company values, even when it involves making difficult choices or sacrificing some revenue. Turning Down Business for Ethical Reasons Eric begins by sharing three stories to illustrate the importance of sticking to the core values of a business.  In the first story, he faced a dilemma when a major pharmaceutical client wanted to hold a sales meeting in Vienna just as a controversial political leader had taken power in Austria. Despite needing the business, Eric stood by his principles and refused to organize the event. After discussing his concerns with his client, he was allowed to keep their business and chose a different destination.  Looking back, Eric realizes he could also have accepted the job and donated some of the revenue to an organization opposing that ideology. Quality Over Cost In another story, Eric lost a bid because his pricing was too high for a senior project, even though it aligned with industry standards. Months later, the same company was dissatisfied with their chosen provider and asked him to step in for a critical sales meeting. Eric and his team worked all night to deliver an exceptional event. However, when it was time to discuss future projects, the procurement officer insisted on a 30% fee reduction. Refusing to undervalue his work, Eric walked away from the deal. He learned later that the company dismissed the procurement officer. Letting Go of a Toxic Team Member Eric had to make a tough personnel decision when a project manager he knew personally before hiring her turned out to be toxic to the team. She often criticized others and fostered a negative atmosphere. So Eric let her go, even though she was highly skilled, prioritizing company culture over individual talent. The immediate improvement in team morale confirmed that he had made the right choice. Defining and Living by Company Values For all business owners, establishing values is the key to guiding their choices regarding clients, vendors, hiring, and overall company culture. Business owners build a foundation for long-term success and sustainable growth when their values have been well-defined and consistently applied. Bio: Eric Rozenberg Eric is a business builder and the founder of Event Business Formula, the only platform exclusively dedicated to helping and supporting business owners in the Meetings & Events Industry. He has helped thousands of entrepreneurs grow and manage their business better. For two decades in a previous life, Eric has consulted with Fortune 500 companies and produced award-winning sales meetings, incentive trips, product launches, and conferences in more than 50 countries across diverse industries. His podcast "The Business of Meetings" is the first podcast in the Meetings & Events Industry dedicated to business owners and the largest source of free information with over 240 episodes and fabulous guests. His first book, Meeting at C-Level, is the first book on the Why? of a meeting. It has been endorsed by 20 of the most influential leaders from the corporate and association worlds. His second book, Before It's Too Late, A Love Letter to My Daughters and America, is a story of grit, perseverance, and courage. It describes why and how he and his wife brought their daughters to America and why it is the greatest country on Earth. Eric was the first European to serve as Chairman of the International Board of Meetings Professional International (MPI). Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website  

The Business of Meetings – Episode 256: Own Your Success: How to Stay Accountable and Get Results with Eric Rozenberg Today, Eric dives into the importance of accountability in achieving success.  Drawing from his past experiences, he highlights the transformative power of accountability in driving exceptional results. Example from Student Days: Planning vs. Execution There is a huge difference between creating a study plan and executing a study plan with accountability. To illustrate the importance of staying committed to goals despite external temptations, Eric shares a personal anecdote from his student days in Belgium, explaining how he planned for his exams meticulously but still got distracted by a tennis championship. Leadership at ISEC: Board Accountability Eric learned the value of accountability through regular board meetings in his leadership role at ISEC. Working with an advisory board of senior executives from Fortune 100 companies, he and his team were tasked with presenting updates on their progress, addressing challenges, and aligning their efforts with the goals of the organization. Knowing that he had to answer to various high-level stakeholders, the quarterly meetings motivated him to stay focused and deliver results, reinforcing the importance of continuous self-assessment and course correction in achieving success. Business Leadership: Advisory Boards and Self-Accountability Eric applied the lessons he learned at ISEC about accountability to his entrepreneurial journey in his quarterly meetings with advisors, industry experts, and professionals from unrelated fields. Through those regular meetings and openly sharing his successes and challenges, he ensured that he remained focused on his goals and made informed decisions. That strengthened his businesses and highlighted the importance of transparency and external perspectives in maintaining accountability and driving growth. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website  

Eric addresses the devastating wildfires raging in Los Angeles in this special episode. He reflects on the unfolding crisis with compassion and concern, sharing his thoughts and offering a message of resilience. Join us as Eric speaks from the heart, acknowledging the widespread heartbreak for those who have lost their homes or had to evacuate while the situation remains far from resolved. Connection to LA Eric shares his early memories of Los Angeles, where he stayed with relatives as a 14-year-old, learning English by immersing himself in the culture.  Reflections on Resilience Inspired by a poignant quote shared by a Krav Maga instructor, Eric reflects on resilience and the importance of responding to challenges in life. The quote highlights how we should define ourselves by how we move forward rather than by what we have lost. Community Efforts Amid Disaster Various organizations and industries, including the Los Angeles tourism sector, are rallying to provide support in the wake of the fires. Eric commends the bravery and dedication of the first responders working tirelessly to combat the crisis. Lessons from Resilient Figures Drawing inspiration from various stories of resilience, Eric recounts the ability of Nelson Mandela to forgive and unite, Bethany Hamilton's return to professional surfing after a shark attack, and the perseverance of J.K. Rowling in publishing Harry Potter. Resilience the Entrepreneurial Spirit Eric highlights the resilience required in entrepreneurship, sharing the stories of Elon Musk, Jeff Bezos, and Chris Gardner, who overcame significant setbacks to achieve remarkable success. The Pandemic Eric reflects on how the pandemic tested global resilience, forcing individuals and industries to adapt and persevere. He encourages small business owners to stay focused on their goals amid adversity. Closing with Resilience and Hope Eric closes by reciting the poem If, by Rudyard Kipling, which captures the essence of resilience. He expresses his solidarity with all those facing hardship in Los Angeles and encourages everyone to keep walking- the famous advice of Winston Churchill. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website  

As 2024 draws to a close, Eric takes the opportunity to share a selection of books that profoundly influenced his thinking over the past year.  Each recommended book covers a different topic, from AI to pricing, financial psychology, and geopolitics. Eric carefully selected each book to inspire you to reflect on the past year and encourage your strategic preparation for 2025 in business and life. 1. Amplify AI by Ronsley Vaz Amplify AI, written by Ronsley Vaz, is a comprehensive guide to integrating AI into business practices.  The book is in three parts: AI adoption, and a historical overview and common pitfalls to avoid Using AI ethically and implementing it responsibly The Amplified AI Pyramid outlines four critical growth areas Ronsley's expertise as a software engineer and business strategist shines through, making this a must-read for anyone curious about effectively leveraging AI. 2. Fearless Pricing by Casey Brown Fearless Pricing by Casey Brown tackles one of the most vital yet challenging aspects of running a business. The book empowers readers to move beyond hourly rates and focus instead on value-based selling.  The book provides actionable strategies to: Command fair prices Avoid commoditization Strengthen team confidence in pricing discussions This book will benefit service-based business owners looking to enhance profitability and differentiation. 3. The Psychology of Money by Morgan Housel Morgan Housel's The Psychology of Money explores the psychological aspects of financial decisions. Each chapter tells a unique story, with lessons on compounding, risk, and defining how much is enough. A standout chapter for Eric was Never Enough, which dives into the dangers of unchecked ambition in life and business.  This book encourages readers to rethink their financial goals to align them with their priorities in life. 4. The War on the West by Douglas Murray In The War on the West, journalist Douglas Murray boldly examines contemporary societal challenges. Drawing on his firsthand experiences in conflict zones, he advocates for moral clarity and challenges prevailing narratives.  This book offers valuable insights into the sociopolitical dynamics that shape our world. The author's dry humor and fearless commentaries make this book an engaging and thought-provoking read.   5. The End of the World is Just the Beginning by Peter Zeihan In this book, author Peter Zeihan explores the geopolitical and economic forces currently reshaping our planet. With sections on transport, energy, demographics, and more, he provides a historical and forward-looking perspective on global trends.  This book is a wake-up call for business owners, urging them to consider long-term strategies and prepare for various global scenarios that could impact their operations. Conclusion These books are essential for thoughtful preparation for 2025, offering helpful insights for personal and professional growth.  Happy reading, and our best wishes for a prosperous New Year! Connect with Eric Rozenberg LinkedIn Facebook Instagram Website  

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The Business of Meetings – Episode 248 Unlocking Success: The 5 Essentials You Need for 2025 with Eric Rozenberg  As the year draws toward a close, Eric shares five essential aspects you need to consider to set yourself up for success in the coming year.  Join us as Eric dives into a mix of visionary ideas and concrete steps that you can implement immediately to ensure next year is your best year ever! 1. Define Your Long-Term Vision The foundation of success begins with a clear long-term vision. Consider why you started your business and what you want to achieve over the next 10 years. Your vision is your guiding light in the inevitable ups and downs you will experience as an entrepreneur. Even though team issues, unexpected crises, or technical glitches will likely arise, having a written vision will help you stay grounded. Review it every six months and use it as a compass during tough times. Remember, your long-term vision is not just for next year. It is your North Star for the entire journey you have ahead. 2. Set Clear and Measurable Objectives Translate your vision into actionable, measurable objectives for the next 12 months. Goals, whether they are sales targets or strategic implementations, are there to guide your focus and energy. Be ambitious yet realistic. Aim for goals that stretch your capabilities without overwhelming your resources. Review and refine your objectives quarterly, and involve your team in your process. Sharing clear objectives ensures everyone understands their role and prevents distractions from derailing progress. Let your goals serve as a filter for prioritizing activities and staying on track. 3. Create Your Ideal Week Map out your schedule, blocking time for family, personal health, and key business responsibilities. Life is unpredictable, so always allow some flexibility for unforeseen events. A visual plan will help you focus on what truly matters without overloading your days. Translate your ideal week into your calendar and commit to tasks like daily sales outreach. Remember, success lies in deliberate time management and ensuring that everything that matters gets done. 4. Master the Sales Process Sales is the lifeblood of any business, and success requires systems and consistency. Develop a sales playbook that includes your pitch, common objections, scripts, and processes. Implement a CRM (Customer Relationship Management) system to track interactions and commitments. A well-defined sales process will ensure you and your team operate effectively. Block dedicated time for sales activities in your calendar and review progress regularly. When you implement the right tools and processes, your sales efforts will consistently yield results. 5. Prioritizing Your Accountability Accountability is the glue that holds a plan together. Having an accountability buddy like a coach or a peer group or having someone to hold you responsible will ensure your consistent progress. Set weekly check-ins to review your commitments and plan upcoming actions. Remember that accountability fosters focus, forces follow-through, and keeps you aligned with your goals. It is a simple yet powerful tool for turning your plans into results. Final Thoughts To set yourself up for success next year, focus on a clear long-term vision, measurable objectives, an ideal week, a structured sales process, and accountability. By implementing those strategies, you will move from scattered efforts to a thriving, purposeful business. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website  

Eric Rozenberg is the President of Event Business Formula, an online platform enabling event entrepreneurs to manage and grow their businesses. As a seasoned expert in the events industry, he has executed over 736 events across 50 countries. Previously, Eric spent two decades consulting with Fortune 500 companies. He is also the author of Meeting at C-Level. In this episode: Some business owners in the meetings and events industry feel overwhelmed by the challenges of managing and growing their businesses. To succeed, they must systematize processes, foster strong team values, and prioritize face-to-face connections. How can these steps drive business growth and create unique opportunities? As a business builder, Eric Rozenberg emphasizes the importance of assessing management teams, understanding industry trends, and leveraging personal networks. He advocates for implementing structured processes to ensure scalability while aligning the business with personal strengths and values. Eric highlights the irreplaceable role of in-person interactions in building trust, creating unique experiences, and fostering community. In today's episode of Systems Simplified, the Founder of Event Business Formula, Eric Rozenberg, joins Adi Klevit to discuss success in the meetings and events industry. Eric shares how to evaluate businesses for growth, the power of human connection, and the strategies he uses to create impactful and profitable organizations.

In this episode of the Risk Management Show, we unravel the controversial notion: "Don't Trust Antivirus." We discussed the hidden risks you might overlook with Leonid Rozenberg, a threat intelligence researcher and expert in cyber crime intelligence. Leonid shares insights into the world of infostealers, explaining their ability to bypass even the most robust security measures. As a veteran of the Israeli Defense Forces and a key player at Hudson Rock, Leonid offers a unique perspective on the cyber threat landscape. Discover how these advanced threats affect businesses of all sizes and why relying solely on antivirus protection can be perilous. If you're a Chief Risk Officer or involved in Cyber Security, this episode is a must-watch to understand the evolving challenges in safeguarding sensitive information. If you want to be our guest or suggest one, send your email to info@globalriskconsult.com with the subject line: "Podcast Guest Suggestion." Join us as we continue to explore pivotal topics in risk management and sustainability with industry leaders.

Did you know that asking the right questions can significantly enhance your understanding of your meeting attendees and clients and the challenges they face?  Today, Eric focuses on formulating insightful queries to uncover the specific difficulties your clients and attendees encounter in their business lives, enabling you to position yourself better as a strategic partner and offer them more assistance. Stay tuned for Eric's insights and expert advice. Better Positioning Through Effective Questioning Positioning yourself more effectively through questioning involves asking insightful, strategic questions beyond logistics alone. Inquiring about your clients' core challenges, goals, and desired outcomes will allow you to demonstrate a deeper level of engagement and expertise, shifting your role from a service provider to a strategic partner. So, instead of asking only basic questions about numbers and logistics, delve into the broader context of their industry challenges and objectives. That will help you tailor solutions aligned with their needs and will help establish you as someone invested in their success. Real-Life Example: Insurance Company Incentive Trip Eric shares an example from his book, Meeting at C-Level, to illustrate the power of asking the right questions. An insurance company wanted an incentive trip to New York. Instead of just taking the order, Eric spent five minutes asking about their challenges and learned they had three generations working together and a mix of long-term and new employees. So he created a program to address those challenges, including a unique music studio experience that brought all the different generations together, helping them to create lasting memories. Surprise and Engagement in Zimbabwe Another example Eric shares is about a media company with a military veteran commercial director. Eric organized a surprise helicopter ride over Victoria Falls instead of the expected drop-off in the bush, creating a truly memorable experience. He also took a group photo during a rafting trip and sent it to attendees a month later, reminding them of the experience and creating a lasting connection. The Impact of Asking the Right Questions Eric explains that asking the right questions will give you a deeper understanding of your clients, their challenges, and their goals. It positions you as a strategic partner and allows you to plan more efficiently and create meaningful experiences, leading to more fulfilling business relationships and greater client satisfaction. Conclusion By asking the right questions, you can set yourself apart from your competition, understand your clients better, and create more impactful and memorable experiences. That positions you as a strategic partner and helps you build stronger, more satisfying business relationships. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Meeting at C-Level: An Executive's Guide for Driving Strategy and Helping the Rest of Us Figure Out What the Boss Wants by Eric Rozenberg

Today, Eric shares invaluable insights on delegation and personal development, both crucial areas of concern for business owners within our industry aiming to grow their enterprises and refine their management skills.  Join us as Eric dives into these two essential aspects, offering practical advice on delegating tasks efficiently and investing in your personal growth for sustained business success. The Benefits of Delegation Eric recounts how handling every project on his own in his early business days led to burnout and stagnation and hindered the scalability of his business. After hiring help, he saw how all his daily tasks could get done successfully without his constant involvement. That shift allowed him more time to focus on his strengths and strategic activities.  Mindset Eric advises business owners to change their mindsets regarding delegation. He firmly believes that even if others only perform the necessary tasks at 80% of their capability, it will still meet all the customer requirements, allowing the owner more time to spend on higher-value tasks. Lifelong Learning Eric believes continuous learning is crucial for business owners to stay relevant in a dynamic business environment. He highlights the importance of continually learning by sharing a story from his academic days, where a professor explained that graduating was just the beginning of lifelong learning.  Investing in Personal Development  Eric has noticed how many individuals in the meetings and events industry neglect their personal development. He believes that may be partly due to the culture of receiving free services and opportunities within the industry. He points out that investing in their personal growth through ongoing learning and development will allow business owners to remain adaptable and innovative in an ever-evolving business market. Coaching, Mentoring, and Educational Programs Eric encourages business owners to proactively invest in personal growth through coaching, mentoring, and educational programs. By dedicating time and resources to their personal development, they can better adapt to future challenges and opportunities. Conclusion Eric encourages all business owners to embrace the principles of delegation and personal development, as they can significantly improve their business operations and personal lives. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website

In this episode of the 'Events Demystified' podcast, hosted by Anca Platon Trifan of Tree-Fan Events, your host demystifies the world of event planning and business growth with her featured guest, Eric Rozenberg. Rozenberg shares his extensive experience from working with Fortune 500 companies and producing award-winning events globally. The discussion covers the importance of strategic thinking, sales increase, and overcoming challenges in the transformation from an event planner to a successful business owner. Rozenberg, an acquisition entrepreneur and two-time Amazon bestselling author, offers insights into developing a strategic partnership, the essence of meaningful meetings, and personal anecdotes from his journey, including adventurous activities like bungee jumping and flying lessons, which he relates to business risks and opportunities. The conversation transitions into practical advice on increasing sales, delegating tasks, using AI tools for business efficiency, and the value of mentorship and community in personal and professional growth.