As business owners, we live the struggle between work and life everyday. Instead of sacrificing one for the other in a never ending game of whack-a-mole, we'll explore how you can create BOTH the business AND life of your dreams. My name is Brett Ingram, and I am a digital marketing entrepreneur and award-winning software business owner. I'm also a proud husband and father of three, a sports and movie fan, and a fitness enthusiast. I started this podcast to shatter the myth that you need to choose between success at work and success at home. I believe you can have your dream business and your dream life, and I want to share my experiences and journey and learn from yours too.
Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: https://www.podcastsuccesssecrets.com Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this podcast episode, Brett Ingram discusses the essentials of creating digital products that sell. He emphasizes the importance of understanding market demand, the benefits of digital products, and shares six key secrets to ensure success in product creation. The conversation covers the landscape of digital marketing, the significance of market research, and strategies for engaging with potential customers to create products that meet their needs. Chapters 00:00 Introduction to Digital Products 10:06 Understanding Market Demand 20:02 Secrets to Creating Successful Digital Products #digitalproducts #productcreation #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Want to start, grow, and monetize your own podcast? Watch Podcast Success Secrets Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Zhe Scott, the SEO queen, who shares her journey from a tech-savvy childhood to becoming an expert in SEO. They discuss the importance of SEO for businesses, the strategies for effective content creation, and the role of AI in the evolving landscape of digital marketing. Zhe emphasizes the need for consistency, understanding your audience, and avoiding common SEO mistakes. The conversation provides valuable insights for entrepreneurs looking to enhance their online presence and drive traffic to their websites. Chapters 00:00 Introduction to SEO and Personal Journey 04:00 Understanding SEO: Importance and Basics 11:52 SEO Strategies: Content Creation and Keyword Research 17:59 Building a Strong SEO Foundation 23:57 Common SEO Mistakes and Best Practices 30:01 The Role of AI in SEO 35:58 Final Thoughts and Tips for Success #SEO #contentcreation #keywordresearch #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Want to start, grow, and monetize your own podcast? Watch Podcast Success Secrets Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Cam Awesome, a 12-time national boxing champion, who shares his journey of overcoming childhood bullying, achieving success in boxing, and the importance of self-talk. Cam discusses the setbacks he faced, including being removed from the Olympic team, and how he transformed his mindset to regain confidence. He emphasizes the significance of surrounding oneself with positive influences and the role of mental toughness in personal growth. Cam also shares his transition into motivational speaking and the lessons he's learned about success and taking action. Chapters 00:00 Introduction to Cam Awesome and Self-Talk 01:03 Overcoming Childhood Challenges 05:47 The Journey to Boxing Success 09:19 Setbacks and the Olympic Dream 12:11 The Power of Positive Self-Talk 19:13 Changing Your Environment and Influences 24:42 Mental Toughness and Personal Growth 30:26 Transitioning to Motivational Speaking 38:56 Final Thoughts on Success and Action #self-talk #motivation #overcomingadversity #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: https://www.podcastsuccesssecrets.com Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this conversation, Brett Ingram shares ten essential lessons he learned from starting his podcast. He emphasizes the importance of planning, the necessity of choosing a topic you are passionate about, and the value of authenticity in connecting with your audience. He discusses the common challenges faced by new podcasters, including imposter syndrome and the misconception that launching a podcast guarantees success. Brett also highlights the importance of consistency, the need for extra episodes, and the benefits of having a coach or blueprint to guide the process. Chapters 00:00 Introduction to Podcasting Lessons 02:57 The Importance of Planning 05:53 Equipment and Setup Essentials 08:50 Understanding Podcasting Realities 12:13 Finding Your Passionate Topic 15:10 Authenticity and Vulnerability in Podcasting 18:04 Overcoming Imposter Syndrome 20:57 The Value of Consistency and Done is Better Than Perfect 23:49 Launching vs. Growing a Podcast 25:46 The Role of Coaching and Blueprints #podcasting #podcasttips #podcast #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: https://www.podcastsuccesssecrets.com Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this episode, Brett Ingram discusses the critical importance of achieving a work-life balance for entrepreneurs. He shares practical tips and strategies to help listeners prioritize their time, set boundaries, manage their workload, and maintain their health and well-being. The conversation emphasizes the need for regular breaks, the power of saying no, and the benefits of pursuing hobbies and mindfulness practices. Ultimately, Brett encourages entrepreneurs to take deliberate steps towards achieving a balanced life that supports both their personal and professional aspirations. Chapters 00:00 Introduction to Work-Life Balance 02:51 The Importance of Setting Priorities 05:42 Establishing Boundaries for Balance 08:07 Time Management Strategies 10:02 The Power of Breaks 12:56 Prioritizing Health and Well-Being 16:46 Learning to Say No 17:44 Unplugging for Mental Clarity 18:43 Pursuing Hobbies and Interests 19:41 Practicing Mindfulness 20:38 Delegating Responsibilities 21:37 Conclusion and Final Thoughts #worklifebalance #productivity #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: https://www.podcastsuccesssecrets.com Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this episode, Brett Ingram discusses the importance of establishing a powerful morning routine to enhance productivity and overall well-being. He emphasizes the need for deliberate actions that set the tone for the day, including hydration, mindfulness, exercise, and healthy eating. Brett also highlights the significance of setting daily goals, continuous learning, and planning breaks to maintain motivation and energy throughout the day. By preparing the night before, individuals can ensure a smoother start to their day, ultimately leading to a more fulfilling and productive life. Chapters 00:00 The Power of a Morning Routine 02:51 Key Elements of an Energizing Morning 06:11 Hydration and Mindfulness for Success 09:09 The Importance of Exercise and Nutrition 12:02 Setting Goals and Continuous Learning 14:54 Planning Breaks and Visualizing Success 17:47 Preparing for Tomorrow Today #morningroutine #productivity #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Want to start, grow, and monetize your own podcast? Watch Podcast Success Secrets Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram speaks with Jennifer Watson, CEO of Watson Worldwide, about her journey from being a high-performing athlete to a leadership coach. They discuss the importance of vulnerability, authenticity, and mental health in achieving high performance. Jennifer emphasizes the need for leaders to reconnect with their true selves and the significance of balancing passion with performance. The conversation also touches on the neuroscience behind creativity and the necessity of breaks for optimal functioning. In this conversation, Jennifer Watson shares her journey from a successful physical therapy practice to becoming a coach and speaker. She discusses the importance of authenticity, self-discovery, and the lessons learned from her entrepreneurial experiences. Jennifer emphasizes the need to evaluate one's happiness and well-being in their career, encouraging listeners to take risks and explore new opportunities. She highlights the significance of coaching and personal growth in navigating life's challenges and finding one's true self. Visit her website at https://jenn-watson.com for her speaking, coaching, and podcast, and connect with her on LinkedIn. Chapters 00:00 Introduction to Performance and Leadership 00:57 Jennifer's Journey: From Athlete to Coach 04:08 The Importance of Vulnerability in Leadership 06:47 Rediscovering Authenticity and Passion 09:58 The Role of Mentality in Performance 13:03 Balancing Passion and Performance 16:00 The Neuroscience of Performance and Creativity 20:41 The Canvas of Your Life 23:09 Lessons from Entrepreneurship 26:30 The Journey of Self-Discovery 29:14 Taking the Leap into New Ventures 32:03 Finding Your True Self 35:43 Evaluating Your Path 40:05 Body and Mind Connection #performance, #leadership, #vulnerability, #authenticity #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Richard Gearhart, an attorney and expert in intellectual property law. They discuss Richard's journey into law, the importance of intellectual property for entrepreneurs, and the different types of IP protections available. Richard emphasizes the need for entrepreneurs to understand and protect their intellectual property to avoid legal issues and ensure business success. In this conversation, Richard Gearhart discusses the complexities of copyright laws, the traits that distinguish successful entrepreneurs, and his journey into radio and podcasting. He emphasizes the importance of understanding content sharing rules, the hard work required in entrepreneurship, and the potential of podcasting as a tool for business growth. Richard shares insights on how to navigate the challenges of intellectual property and the value of persistence in achieving success. Visit https://passagetoprofitshow.com to listen to his podcast available on all podcast platforms and learn more about entrepreneurship and intellectual property. If you have an intellectual property need, you can contact Richard at https://gearhartlaw.com Chapters 00:00 Introduction to Entrepreneurship and Law 01:37 Richard Gearhart's Journey to Law 08:14 The Importance of Intellectual Property 17:29 Understanding Different Types of Intellectual Property 24:45 Understanding Copyright and Content Sharing 31:59 Traits of Successful Entrepreneurs 38:35 The Journey into Radio and Podcasting 45:23 Leveraging Podcasting for Business Growth #intellectualproperty #IP #patent #copyright #trademark #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: https://www.podcastsuccesssecrets.com Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram discusses 10 strategies for creating lifetime customers, emphasizing the importance of retaining existing customers over acquiring new ones. He highlights exceptional customer service, quality products, loyalty programs, personalization, regular communication, community building, feedback solicitation, surprise and delight tactics, consistency in brand experience, and customer education as key strategies to foster loyalty and long-term relationships with customers. The episode underscores that investing in customer retention is a cost-effective way to drive business growth and create advocates for your brand. Chapters 00:00 Introduction to Creating Lifetime Customers 02:54 The Cost of Acquiring New Customers vs. Retaining Existing Ones 04:53 Exceptional Customer Service as a Key Strategy 07:43 Quality Products and Services: The Foundation of Loyalty 08:41 Implementing Loyalty Programs for Repeat Business 09:36 Personalization: Making Customers Feel Valued 13:00 Staying in Regular Communication with Customers 14:57 Building a Community Around Your Brand 16:50 Feedback and Continuous Improvement for Customer Satisfaction 18:45 Surprise and Delight: Creating Emotional Loyalty 19:43 Consistency in Brand Experience 20:40 Educating Customers for Long-Term Relationships #customerloyalty #lifetimecustomers #customerservice #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram speaks with Matthew Diamante, founder of Hey Tony, a digital marketing agency. They discuss Matthew's journey into SEO and digital marketing, the evolution of SEO, common myths surrounding it, and the importance of email marketing. They also explore the future of SEO in an AI-driven world, practical steps to improve SEO, and the necessity of diversifying marketing strategies for business success. In this conversation, Matt Diamante shares his journey from making a cold call to building a successful agency, emphasizing the importance of diversification, impactful content creation, and budget-friendly marketing strategies. He discusses the power of social media and SEO in reaching audiences and highlights the significance of patience and consistency in business. The conversation also touches on the future of marketing and the evolving landscape of content creation. Visit https://heytony.ca/understanding-seo-socials for a free course called Understanding SEO that teaches small business owners how to rank higher on Google. Chapters 00:00 Introduction to Digital Marketing and SEO 01:04 Matt's Journey into SEO and Digital Marketing 03:32 The Evolution of SEO and Its Challenges 06:12 Debunking SEO Myths and Misconceptions 09:41 The Importance of Email Marketing 11:33 The Future of SEO in an AI-Driven World 17:29 Practical Steps to Improve SEO 24:33 Diversifying Marketing Strategies for Success 25:43 The Power of Diversification 31:09 Creating Impactful Content 39:07 Budget-Friendly Marketing Strategies 45:40 The Future of Marketing #SEO #searchengineoptimization #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram speaks with Rhonda Britten, founder of the Fearless Living Institute, about the rising levels of fear and anxiety in society. Rhonda shares her personal story of trauma and how it shaped her journey towards healing and becoming a life coach. They discuss the importance of understanding fear, the role of life coaching, and the skills necessary for effective coaching. Rhonda emphasizes the need for permission and validation in personal growth and the distinction between coaching and therapy. In this conversation, Rhonda Britten discusses the multifaceted nature of fear, emphasizing its role as a signal for safety rather than a hindrance. She explores how fear manifests in various emotional responses and how individuals can reframe their perceptions of fear to foster personal growth. The dialogue also touches on the importance of vulnerability in sharing dreams and navigating relationships, particularly when others may not support one's journey. Ultimately, Britten advocates for embracing humility and authenticity as key components of success in both personal and professional realms. Visit https://fearlessliving.org/risk to cure procrastination for good with one of Rhonda's most popular courses, "Stretch, Risk or Die." It will show you what's been stopping you from taking action and, more importantly, what to do about it. Chapters 00:00 Introduction to Fear and Anxiety in Society 01:38 Rhonda's Life-Changing Experience 07:14 The Journey of Healing and Self-Discovery 17:03 Understanding Life Coaching and Its Importance 25:43 The Value of Fear 31:52 Understanding Fear Responses 39:05 Sharing Dreams and Vulnerability 45:00 Navigating Relationships with Fear 50:36 Embracing Humility for Success #fearlessliving #lifecoach, #procrastination #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this podcast episode, Brett Ingram discusses ten effective strategies for entrepreneurs to differentiate their products and brands in a crowded marketplace. He emphasizes the importance of having a unique value proposition, exceptional customer service, a strong brand identity, quality and innovation, community engagement, storytelling, sustainability practices, exclusive offers, strategic partnerships, and establishing visible expertise. Each strategy is illustrated with examples from well-known companies, providing actionable insights for listeners to apply in their own businesses. Chapters 00:00 Introduction to Standing Out in Business 01:55 Understanding Unique Value Propositions 05:50 Exceptional Customer Service as a Differentiator 10:13 Building a Strong Brand Identity 14:04 Quality and Innovation in Products 17:52 Community Engagement and Brand Loyalty 22:13 The Power of Storytelling 23:42 Sustainability Practices and Brand Responsibility #USP, #businessdifferentiation, #uniquevalueproposition, #customerservice, #brandidentity #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this episode, Brett Ingram discusses the importance of maintaining a positive mental diet for entrepreneurs. He emphasizes how our mindset can be our greatest tool or our worst enemy, affecting creativity, decision-making, and overall success. The conversation explores the tangible benefits of a positive mindset, including resilience, creativity, motivation, leadership, health, and adaptability. Brett encourages entrepreneurs to be proactive in cultivating a positive mental state to unlock their true potential and achieve their goals. Chapters 00:00 The Entrepreneurial Mindset 07:04 Benefits of a Positive Mental Diet 20:06 The Power of Positivity in Leadership #positivemindset #mindsetmastery #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this podcast episode, Brett Ingram emphasizes the critical importance of building a professional network for entrepreneurs. He shares personal experiences and regrets about neglecting networking in his early career, highlighting how it can lead to missed opportunities and struggles. The episode outlines various strategies for effective networking, including attending events, utilizing social media, fostering genuine relationships, and the significance of mentorship. Ingram stresses the need for consistent follow-up and engagement to nurture these connections, ultimately framing networking as a vital component of both business success and personal fulfillment. Chapters 00:00 The Importance of Networking for Entrepreneurs 02:53 Strategies for Building a Professional Network 05:46 Fostering Genuine Relationships 09:08 The Role of Mentorship in Networking 12:02 Engaging and Following Up with Your Network 14:53 Creating Opportunities Through Networking Events 17:48 The Holistic Benefits of Networking #networking #connections #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this episode of the optYOUmize Podcast, Brett Ingram speaks with Salvatore Tirabassi, Managing Director of CFO Pro Analytics. They discuss Salvatore's journey from his immigrant roots to becoming a strategic finance expert, the evolution of business financing, the impact of technology on entrepreneurship, and the critical importance of understanding customer acquisition costs and metrics for business success. In this conversation, Salvatore Tirabassi shares insights on the importance of finance as a business enabler, common mistakes entrepreneurs make in fundraising, the nuances of debt versus equity financing, and the critical role of company culture in achieving success. He emphasizes the need for preparation in fundraising, the value of understanding financial mechanics, and how a strong company culture can drive performance and employee satisfaction. Visit https://cfoproanalytics.com to explore the transformative power of strategic CFO insights, and see how these insights can elevate your business performance. Chapters 00:00 Introduction to Salvatore Tirabassi and His Journey 04:52 The Evolution of Business Financing 10:10 Leveraging Technology for Entrepreneurs 14:52 Understanding Customer Acquisition Costs 20:05 The Importance of Metrics in Business Success 26:24 Understanding Finance as a Business Enabler 33:18 Common Mistakes in Fundraising and Finance 40:43 Debt vs. Equity: Understanding Capital Options 46:32 The Impact of Company Culture on Success #businessfinancing, #fundraising, #customeracquisition #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram discusses 15 effective strategies for entrepreneurs to increase their energy and motivation. He emphasizes the importance of maintaining high energy levels and motivation to navigate the challenges of entrepreneurship. The conversation covers various aspects, including physical health, mental clarity, goal setting, stress management, and the significance of a supportive network. By implementing these strategies, entrepreneurs can enhance their productivity and resilience, ultimately leading to greater success in their business endeavors. Chapters 00:00 Introduction to Entrepreneurial Energy and Motivation 02:55 Strategies for Increasing Energy and Motivation 05:51 The Importance of Physical Health 08:46 Mental Clarity and Goal Setting 12:02 Celebrating Progress and Finding Inspiration 14:55 Managing Stress and Taking Breaks 17:48 Embracing Change and Visualization 21:06 Building a Support System and Staying Organized 23:58 Finding Purpose and Conclusion #motivation #energy #productivity #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram speaks with Amber Gaige, a marketing strategist and founder of Far Beyond Marketing. They discuss Amber's journey into entrepreneurship, the importance of marketing, common myths that hold entrepreneurs back, and the role of analytics in effective marketing strategies. Amber shares valuable advice for small businesses, strategies for standing out in a crowded market, and the significance of storytelling in marketing. They also touch on the importance of balancing business and personal life, and Amber introduces her Four Cs framework for effective marketing. The conversation concludes with key takeaways and Amber's number one tip for success: never give up. Visit https://farbeyondmarketingguidebook.com for Amber's international best-selling book, e-course, and limited time monthly offers for marketing tools. Chapters 00:00 Introduction to Amber Gaige and Her Journey 02:49 The Importance of Marketing in Business 05:56 Common Marketing Myths and Imposter Syndrome 09:08 The Role of Analytics in Marketing 12:10 Advice for Small Businesses on Marketing 15:11 Strategies for Standing Out in a Crowded Market 18:11 The Power of Storytelling in Marketing 21:13 When to Hire a Marketing Consultant 23:57 Balancing Business and Personal Life 27:04 The Four Cs Framework for Effective Marketing 30:04 Final Thoughts and Key Takeaways #marketing #leadgeneration #smallbusinessmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this episode of the optYOUmize Podcast, Brett Ingram speaks with Tracy Beavers, an award-winning business and sales coach. Tracy shares her journey from corporate America to entrepreneurship, discussing the challenges and fears that many entrepreneurs face, particularly around sales. She emphasizes the importance of building genuine relationships and approaching sales from a service-oriented perspective rather than a transactional one. Tracy also provides insights on how to transition from a corporate job to running a business, highlighting the need for a strategic approach to minimize financial stress. In this conversation, Tracy Beavers shares her insights on building an email list, growing exposure without relying on paid ads, and effective direct messaging techniques. She emphasizes the importance of creating meaningful connections and content that resonates with the audience. Tracy also discusses the significance of patience and consistency in achieving business success, encouraging entrepreneurs to take action and simplify their processes for better results. Listen to Tracy's podcast here: Create Online Business Success. Chapters 00:00 Introduction to Entrepreneurship and Personal Stories 08:18 Transitioning from Corporate to Entrepreneurship 15:17 Overcoming the Fear of Sales and Building Relationships 20:55 Building an Email List Without Lead Magnets 27:01 Strategies for Growing Exposure Beyond Paid Ads 33:27 Effective Direct Messaging Techniques 37:41 Simplifying Business Growth: The Power of Action 42:06 Final Thoughts on Success in Entrepreneurship #organicmarketing #emailmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this episode of the optYOUmize Podcast, Brett Ingram interviews Betsy Pepine, a bestselling author and successful real estate entrepreneur. Betsy shares her journey from the pharmaceutical industry to real estate, emphasizing the importance of mentorship and learning from others. She discusses the characteristics that separate successful real estate agents from those who struggle, and how her mission to empower others led her to write her book, 'Breaking Boxes.' The conversation explores themes of personal growth, the value of relationships, and the journey of self-discovery. In this conversation, Betsy Pepine shares her journey of breaking free from societal and personal expectations, particularly in her career and motherhood. She discusses the challenges of navigating gender biases in professional settings and the pressures of conforming to societal norms as a mother. Betsy emphasizes the importance of redefining personal goals and parenting styles, advocating for independence in children. She also addresses the fears that hold people back from making significant life changes and encourages embracing discomfort as a means of growth. Ultimately, she highlights the value of enjoying the journey rather than fixating solely on outcomes. Visit https://betsypepine.com to sign-up for her free newsletter and get her book. Chapters 00:00 Introduction to Betsy Pepine 01:19 Betsy's Journey from Pharmaceuticals to Real Estate 03:26 The Importance of Mentorship 06:47 The Value of Learning from Others 09:39 What Separates Successful Real Estate Agents 16:05 Helping Others Through Real Estate and Beyond 18:34 Breaking Boxes: A Journey of Self-Discovery 21:42 Breaking Free from Expectations 24:37 Navigating Gender Boxes in Professional Spaces 25:18 The Pressure of Motherhood and Societal Judgments 28:00 Redefining Parenting and Personal Expectations 33:44 Overcoming Fear and Embracing Change 40:16 Enjoying the Journey to Success #mentorship #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews James Robbins, a mountain climber, bestselling author, and leadership expert. They discuss James's journey from a small-town preacher to a successful entrepreneur, exploring themes of fear, resilience, and the parallels between mountain climbing and business. James shares insights on overcoming imposter syndrome, the importance of public speaking, and effective leadership strategies, including his framework 'Nine Minutes on Monday.' The conversation emphasizes the significance of self-belief and the power of storytelling in engaging an audience. Visit https://jamesrobbins.com for his books, podcast, and some great leadership tips. Chapters 00:00 Introduction to James Robbins 00:45 James Robbins' Journey from Ministry to Entrepreneurship 02:52 The Thrill and Fear of Mountain Climbing 07:18 Parallels Between Climbing and Business 14:20 Overcoming Imposter Syndrome in Leadership 19:30 The Evolution of Public Speaking Skills 23:49 Tips for Effective Public Speaking 32:34 Understanding Leadership Through 'Nine Minutes on Monday' #leadership #publicspeaking #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram discusses the importance of creating compelling vision and mission statements for businesses. He emphasizes that these statements should not only be meaningful but also serve as a guiding force for decision-making and organizational unity. The episode outlines an eight-step process for crafting effective mission and vision statements, including understanding the differences between the two, reflecting on core values, identifying unique selling propositions, and iterating on the statements as the business evolves. Ingram stresses that a clear sense of purpose is essential for attracting talent and inspiring teams, ultimately leading to business success. Chapters 00:00 Introduction to Vision and Mission Statements 04:48 Understanding Mission vs. Vision 10:03 Crafting Effective Mission and Vision Statements 19:45 Iterating and Refining Your Statements #missionstatement #visionstatement #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Erich Archer, an Emmy award-winning AI video specialist, about the transformative impact of AI on media production and content creation. Erich shares his journey from traditional media to embracing AI technologies, discussing the creative potential of generative AI tools and their implications for storytelling. The conversation explores the balance between leveraging AI for efficiency while maintaining authenticity in content, the evolving landscape of AI tools, and the future of storytelling in a world increasingly influenced by technology. Erich emphasizes the importance of continuous learning for entrepreneurs in adapting to these changes. Visit https://cgacreative.com for his AI portfolio website where you can keep up with Erich's projects and connect with him. Chapters 00:00 Introduction to AI and Erich Archer's Background 03:01 The Evolution of AI in Media Production 05:24 AI's Impact on Content Creation and Storytelling 09:22 Navigating the Future of AI: Opportunities and Risks 11:57 Understanding AI Tools and Technologies 14:48 The Role of Authenticity in AI-Generated Content 17:59 Erich's Creative Projects and Their Inspirations 21:02 The Future of Storytelling with AI 23:58 Final Thoughts and Entrepreneurial Insights #AI #generativeAI #futureofAI #contentcreation #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram speaks with Rebecca Vickers, VP of Operations at FMO Media, about her journey from theater to digital marketing and the importance of building strong relationships and high-performance teams in a remote work environment. They discuss strategies for effective communication, the significance of psychological safety, and how to navigate multicultural teams. Rebecca shares actionable insights on fostering team dynamics and the role of curiosity in leadership. In this conversation, Rebecca Vickers and Brett Ingram discuss the detrimental effects of micromanagement and the importance of delegation and trust within teams. They emphasize the necessity of having robust systems and processes in place to foster a productive work environment. The discussion also covers the role of AI and automation in enhancing business efficiency, as well as the importance of continuous learning and adaptation in a rapidly changing technological landscape. Visit Rebecca's Link Tree at https://linktr.ee/rebeccacureton to connect with her directly and check out her current projects. Chapters 00:00 Introduction to the Optimize Podcast and Guest Background 04:49 Rebecca Vickers' Journey: From Theater to Digital Marketing 13:22 Building Strong Relationships and High-Performance Teams 18:09 Navigating Multicultural Teams in a Remote Environment 24:43 The Dangers of Micromanagement 29:29 The Importance of Systems and Processes 34:37 Leveraging AI and Automation 43:42 Continuous Learning for Success #teambuilding #leadership #personalbranding #branding #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram explores the complexities of entrepreneurship, focusing on the struggles with confidence that many entrepreneurs face. He discusses the typical highs and lows of the entrepreneurial journey, emphasizing the importance of maintaining self-confidence amidst challenges. Brett provides practical strategies for building and sustaining confidence, such as setting achievable goals, celebrating small wins, seeking mentorship, and embracing failure as a learning opportunity. The episode concludes with a reminder that entrepreneurship is a personal journey that requires resilience and a positive mindset. Chapters 00:00 The Entrepreneurial Journey Begins 10:58 Building and Maintaining Self-Confidence 22:28 The Ongoing Process of Entrepreneurship #confidence #selfimprovement #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram discusses the ten common marketing mistakes that small businesses and solopreneurs make and how to avoid them. He emphasizes the importance of understanding the target audience, building a professional online presence, gathering customer feedback, and developing a strong brand identity. Additionally, he highlights the significance of content marketing, tracking results, and adapting to market changes to ensure long-term success. Chapters 00:00 Introduction to Marketing Challenges for Entrepreneurs 02:52 Identifying Common Marketing Mistakes 06:11 The Importance of Target Audience 09:03 Building an Online Presence 11:58 The Role of Customer Feedback 15:14 Understanding Branding 18:05 Content Marketing Strategies 21:00 Tracking and Analyzing Results 23:50 Adapting to Market Changes #marketingmistakes #smallbusinessmarketing #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Terry Whalin, an accomplished editor and author, discussing the intricacies of writing, editing, and the publishing process. Terry shares his personal journey into writing, the importance of storytelling, and the common mistakes writers make. He emphasizes the need for authors to build their platforms and understand the realities of publishing, including the myths surrounding it. The conversation concludes with practical advice for aspiring authors on how to navigate their writing journey and achieve success. Visit https://publishingoffer.com for a special offer to get his printed book--10 Publishing Myths, Insight Every Author Needs to Succeed--for only $10 including shipping along with over $200 of free bonuses. Chapters 00:00 Introduction to Writing and Editing 02:59 Terry Whalin's Journey into Writing 06:00 The Importance of Writing and Editing Skills 09:04 The Writing Process and Overcoming Challenges 12:09 Attributes of a Successful Writer 15:12 Understanding the Publishing Process 17:59 Common Mistakes Writers Make 20:49 The Myths of Publishing 23:54 Building Your Author Platform 26:59 Benefits of Writing a Book 30:02 Steps to Getting Published 33:01 Final Tips for Success #writing #publishing #personalbranding #branding #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Daniel Goddard, a former model and actor turned life coach and digital marketer. Daniel shares his journey from a corporate background to the entertainment industry, discussing the challenges and lessons learned along the way. He emphasizes the importance of personal growth through adversity and the evolution of branding in the digital age. Daniel also introduces his AI networking app, Dysko, which aims to connect people based on shared interests. The conversation highlights the significance of community, resilience, and the drive to create meaningful connections in both personal and professional realms. In this conversation, Brett Ingram and Daniel Goddard explore the themes of rejection, personal growth, and the importance of building a personal brand. They discuss how to embrace failure as a learning opportunity, the significance of trust in personal branding, and the balance between professional and personal life. Daniel shares insights on how to identify one's unique strengths and purpose, emphasizing that everyone has something valuable to offer. The discussion concludes with advice on taking actionable steps towards personal and professional goals, highlighting the importance of commitment and resilience. Visit https://UnderTheIn.com to see how he can help you build your brand Chapters 00:00 Introduction to Daniel Goddard's Journey 03:02 From Corporate to Creative: The Shift to Acting 05:51 The Evolution of Branding and Marketing in Entertainment 09:11 Launching New Ventures: From Nonprofits to Digital Marketing 12:01 Dysko: The AI Networking Revolution 14:54 Lessons from Rejection: Growth Through Adversity 22:27 Embracing Rejection and Learning from Failure 28:15 Building a Personal Brand in Today's World 38:08 Balancing Professional and Personal Life #personalbranding #branding #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram speaks with Regina Huber, a transformational leadership coach, about her journey from a small village in Germany to becoming a global leader and coach. Regina shares her insights on the importance of self-awareness, the role of passion in career success, and how dance has influenced her leadership style. She discusses her coaching frameworks and emphasizes the significance of mindset and heartset in effective leadership. The conversation highlights the need for personal growth and the power of empowering oneself and others. Visit https://transformyourperformance.com/leaderuplevel to schedule your free session, where she will support you to move through one specific challenge Chapters 00:00 Introduction to Transformational Leadership 01:21 Regina's Journey: From Germany to Global Leadership 04:08 The Cultural Impact of Dance on Leadership 09:36 The Birth of a Leader: Regina's Early Experiences 14:02 Navigating Leadership Roles Across Continents 18:08 The Power of Mindset and Heartset in Leadership 22:41 The Role of Passion in Career Success 29:11 Developing Leadership Skills and Self-Awareness 34:00 Exploring Regina's Coaching Frameworks 36:17 Connecting with Regina: Resources and Final Thoughts #leadership #transformation #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram discusses the concept of a positive mental diet and its significance for entrepreneurs. He emphasizes the need for a positive mindset to navigate the challenges of entrepreneurship and shares practical strategies to cultivate this mindset, including gratitude, mindfulness, positive affirmations, and surrounding oneself with positivity. The conversation also highlights the importance of focusing on solutions, celebrating small wins, and prioritizing self-care to maintain resilience and achieve success in business and life. Chapters 00:00 Introduction to a Positive Mental Diet 02:54 Understanding the Importance of a Positive Mental State 05:45 Strategies for Cultivating a Positive Mindset 11:56 The Power of Affirmations and Surrounding Yourself with Positivity 18:05 Focusing on Solutions and Celebrating Small Wins 23:50 Implementing a Positive Mental Diet for Entrepreneurs #mindset #positivementaldiet #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Mark Young, author of 'Date Your Clients.' Mark shares his unique background in entrepreneurship, emphasizing the roller coaster nature of the journey. He discusses the isolation entrepreneurs often feel and the importance of community, as well as the challenges of balancing personal life with business demands. Mark also reflects on his diverse career path, highlighting the significance of transferable skills and the concept of 'dating your clients' as a metaphor for building strong professional relationships. In this conversation, Mark Young discusses the parallels between dating and business relationships, emphasizing the importance of first impressions, setting expectations, and building genuine connections. He shares his journey from writing an email to creating a book, illustrating how ideas can evolve. Mark highlights the significance of proximity in fostering relationships and the need for resilience and collaboration in entrepreneurship. He encourages entrepreneurs to seek support and not to isolate themselves in their struggles, advocating for a focus on relationships over transactions. Visit https://dateyourclients.com to get his book--it's a step-by-step juxtaposition between the relational skills required in dating and those required to be successful in business, so you'll learn a lot and also have a fun read while you're at it! Chapters 00:00 Introduction to Entrepreneurship and Personal Background 03:46 The Roller Coaster of Entrepreneurship 07:48 Isolation and Community in Entrepreneurship 11:57 Balancing Personal Life and Business 16:00 The Journey of Self-Discovery and Skills 20:02 The Concept of 'Dating Your Clients' 24:45 The Importance of First Impressions 27:01 From Email to Book: The Journey of Ideas 28:31 Juxtaposing Business and Dating 33:12 Setting Expectations in Relationships 39:09 The Power of Proximity in Business 45:55 Resilience and Collaboration in Entrepreneurship #dateyourclients #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Katie Krimitsos, founder and CEO of the Women's Meditation Network. They discuss Katie's journey from a non-entrepreneurial background to becoming a successful entrepreneur and meditation advocate. Katie shares her insights on the importance of meditation for self-awareness and personal growth, common misconceptions about meditation, and practical tips for beginners. The conversation also touches on balancing family life and entrepreneurship, emphasizing the significance of listening to one's intuition for success. Visit https://womensmeditationnetwork.com for free access to meditations. Chapters 00:00 Introduction to Meditation and Entrepreneurship 07:14 Katie's Journey to Entrepreneurship 14:17 The Power of Meditation 20:32 Common Misconceptions About Meditation 30:15 Practical Tips for Beginners 32:51 Balancing Life as an Entrepreneur 40:27 Final Thoughts on Success #meditation #mindfulness #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram discusses essential time management hacks for entrepreneurs, emphasizing the importance of prioritization, goal setting, and effective use of productivity tools. He shares practical techniques such as time blocking, batching tasks, and delegating responsibilities to enhance efficiency and productivity. The episode concludes with the significance of reflection and continuous improvement in time management practices to achieve business success and maintain a healthy work-life balance. Chapters 00:00 Introduction to Time Management for Entrepreneurs 05:22 Effective Time Management Techniques 12:06 Utilizing Productivity Tools 18:27 Batching and Delegating Tasks 22:19 Reflection and Continuous Improvement #timemanagement #productivity #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram discusses effective marketing strategies for entrepreneurs and small businesses operating on limited budgets. He emphasizes the importance of creativity and resourcefulness in marketing, presenting ten free tactics that can help generate sales without the need for advertising. The conversation covers various methods including social media marketing, content marketing, email marketing, networking, SEO, referral programs, and public relations, all aimed at building a successful business while maintaining a personal life. Chapters 00:00 Introduction to Entrepreneurial Challenges 02:55 Creative Marketing Strategies for Limited Budgets 05:51 Leveraging Social Media for Business Growth 09:13 The Power of Content Marketing 12:06 Building Relationships through Networking 14:50 Maximizing Visibility with SEO 18:13 Referral Programs and Word-of-Mouth Marketing 21:05 Public Relations and Customer Engagement #marketingstrategies #digitalmarketing #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram shares nine essential lessons he wishes he had known earlier in his entrepreneurial journey. He emphasizes the importance of passion, having a compelling reason for pursuing entrepreneurship, learning from experiences and mentors, understanding personal strengths and weaknesses, embracing challenges, seeking community support, staying aware of industry changes, and maintaining a sense of humor throughout the journey. These insights aim to guide aspiring entrepreneurs towards a more fulfilling and successful business experience. Chapters 00:00 Introduction to Entrepreneurial Wisdom 03:07 The Importance of Loving What You Do 05:56 Finding Your Compelling Why 09:14 Learning from Experience and Mentorship 12:02 Understanding Strengths and Weaknesses 14:56 Embracing Challenges and Setbacks 17:51 The Value of Community and Support 20:48 Staying Aware and Adapting to Change #businesstips #digitalmarketing #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram explores the complex relationship between hard work, success, and the power of belief. He discusses the contrasting experiences of individuals who seem to achieve success effortlessly versus those who struggle despite their efforts. Brett emphasizes the importance of shifting one's mindset from focusing on potential failures to embracing possibilities and reinforcing a positive self-image. He highlights how belief in oneself can lead to greater motivation, resilience, and ultimately, success in both personal and professional realms. The conversation concludes with practical advice on cultivating a success-oriented mindset through daily affirmations and positive self-talk. Chapters 00:00 The Quest for Success 02:53 Understanding Success and Hard Work 05:50 Shifting Mindsets: From Fear to Possibility 08:45 The Power of Belief in Achieving Success 12:05 Building a Positive Self-Image 14:59 The Self-Fulfilling Prophecy of Belief 17:49 Influencing Others Through Confidence 21:07 Daily Practices for Success Mindset #success #mindset #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Robert Foster, a transformational speaker and coach, who shares his journey of overcoming self-doubt and adversity. Robert discusses his early struggles with identity, a life-changing knee injury, and how he defied medical expectations to reclaim his athleticism. He emphasizes the importance of core values, the power of belief, and the necessity of prioritizing oneself to achieve personal and professional success. Through his experiences, Robert inspires listeners to confront their challenges and turn past pain into present power. In this conversation, Robert B. Foster and Brett Ingram explore the themes of legacy, purpose, authenticity, and the mindset shifts necessary for personal growth and success. They discuss the importance of living with intention and how sharing one's journey can inspire others. The dialogue emphasizes the need for clarity in vision and the transformative power of being true to oneself, ultimately leading to a fulfilling life and career. Visit his website at https://robertbfoster.com for all of his tools, links, and resources, and you can get his book "Shut Up and Grind" on Amazon.com Chapters 00:00 Introduction to Transformation 01:45 The Journey of Self-Discovery 04:28 Overcoming Adversity: The Knee Injury Story 12:04 Defying Medical Expectations 17:56 Turning Pain into Power 23:11 The Importance of Prioritizing Yourself 24:53 Building a Lasting Legacy 25:41 The Importance of Purpose and Passion 27:45 Transformative Power of Authenticity 31:55 Mindset Shifts for Personal Growth 40:49 Vision vs. Idea: The Key to Success #overcomingadversity #resilience #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram discusses the critical role of mentorship in entrepreneurship. He emphasizes that seeking a mentor can significantly enhance an entrepreneur's journey by providing guidance, experience, and emotional support. Ingram outlines ten key benefits of having a mentor, including networking opportunities, accountability, skills development, and continuous learning. He encourages entrepreneurs to prioritize finding a mentor to accelerate their success and make their journey less stressful and more rewarding. Chapters 00:00 The Importance of Mentorship for Entrepreneurs 04:45 Ten Key Benefits of Having a Mentor #mentor #mentorship #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram discusses 12 essential tactics for negotiating effectively as an entrepreneur. He emphasizes the importance of preparation, building rapport, active listening, and aiming for win-win outcomes. The episode also covers strategies such as using silence, anchoring offers, understanding your best alternatives, and being prepared to walk away from unfavorable deals. By mastering these tactics, entrepreneurs can improve their negotiation outcomes, build stronger relationships, and achieve greater business success. Chapters 00:00 Introduction to Negotiation Tactics 04:20 Understanding the Importance of Negotiation 05:47 Preparation and Research in Negotiation 07:14 Building Rapport for Successful Negotiation 09:39 Active Listening: The Key to Effective Negotiation 11:33 Aiming for Win-Win Outcomes 12:30 The Power of Silence in Negotiation 15:23 Anchoring Your Offer 16:48 Understanding Your BATNA 17:45 The Importance of Being Prepared to Walk Away 20:09 Concession Strategies in Negotiation 21:33 Using Objective Facts and Criteria 22:30 Flexibility and Creativity in Negotiation 23:28 Effective Communication for Successful Negotiation #negotiation #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Yvette Lloyd, an entrepreneur and mentor who shares her inspiring journey from a confused college student to a successful business owner. Yvette discusses her early career in childcare, the challenges she faced in starting her own business, and the valuable lessons learned from her experiences with people and personal loss. She emphasizes the importance of mentorship, mental health, and financial management for aspiring entrepreneurs, encouraging them to believe in themselves and remove toxic influences from their lives. In this conversation, Brett Ingram and Yvette Lloyd explore the emotional challenges of business failures, the significance of mentorship, the impact of giving back to the community, and the journey of starting a podcast. They discuss the importance of authenticity in entrepreneurship and how being true to oneself can lead to success. Yvette shares her personal experiences and insights on mentoring, the value of relationships, and the lessons learned from her journey. Search for "Life Her Podcast" to find her podcast to get inspired and empowered on your entrepreneurial journey Chapters 00:00 Introduction to Yvette Lloyd's Journey 01:00 Early Career and Entrepreneurial Beginnings 04:41 Expanding Beyond Childcare 08:15 Overcoming Challenges and Financial Struggles 14:17 Lessons Learned from People and Relationships 19:44 Navigating Personal Loss and Resilience 23:10 Advice for Aspiring Entrepreneurs 27:38 Navigating Business Failures and Emotional Resilience 29:58 The Importance of Mentorship in Business 32:17 The Power of Giving and Community Impact 35:13 Valuing Mentorship: Free vs. Paid 40:23 The Birth of a Podcast: A Journey of Resilience 49:37 Authenticity as the Key to Success #mentorship #resilience #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Jill Lublin, a renowned publicity expert, about the importance of publicity for entrepreneurs. Jill shares her journey from law school to the music industry, where she discovered her passion for promotion and publicity. The conversation covers essential topics such as crafting a clear message, claiming expertise, navigating media opportunities, and understanding the ROI of publicity. Jill emphasizes the significance of authenticity, sound bites, and leveraging social media while maintaining a focus on traditional publicity strategies. Listeners are encouraged to embrace their unique stories and experiences to enhance their visibility and attract clients. Visit https://jilllublin.com/challenge to join her on the 3-Day Publicity Challenge to discover the strategies you can use to gain massive visibility and attract the leads, clients, and referrals you need to take your business to the next level. Chapters 00:00 Introduction to Publicity and Jill Lublin 02:50 Understanding Public Relations for Entrepreneurs 06:03 Crafting Your Message: The Key to Publicity 08:51 Claiming Your Expertise and Overcoming Doubts 12:10 Navigating Media Opportunities Effectively 14:48 The Importance of the Ooh-Ah Factor 17:59 Leveraging Social Media and Ads for Visibility 21:09 Understanding ROI in Publicity 23:54 Conclusion and Resources for Publicity Success #publicity #prstrategies #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram speaks with Dr. Victoria Rader, a Possibility Coach and founder of YU2Shine. They explore Dr. Rader's transformative journey from a successful real estate career to becoming a pioneer in quantum personal development. The conversation delves into the importance of coaching, the unique approach of Emotional Freedom Techniques (EFT), and the significance of surrendering to love for personal growth. Dr. Rader shares insights on how to empower oneself and others through love, the law of attraction, and practical resources for transformation. Visit https://MyGiftOffer.com to get a free ebook to break through 50 most limiting and sabotaging patterns and mindset programs so you can experience true transformation. Chapters 00:00 Introduction to Possibility Coaching 03:01 Dr. Victoria Rader's Transformational Journey 05:47 The Importance of Coaching and Mentorship 09:54 Understanding Emotional Freedom Techniques (EFT) 14:03 The Unique Approach of Free Me EFT 17:51 The Law of Attraction and Resonance 21:58 Surrendering to Love for Personal Growth 26:06 Empowering Others Through Love 30:04 Resources for Transformation 39:05 Final Thoughts on Success #coaching #EFT #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram discusses the critical importance of profit in business operations and how optimizing expenses can lead to greater profitability. He emphasizes the need for businesses to not only focus on increasing sales but also on reducing costs to maximize profit. Brett outlines a systematic approach to identifying tasks, creating efficient processes, and implementing ongoing optimization strategies to ensure long-term success and scalability in business. Chapters 00:00 The Importance of Profit in Business 04:46 Strategies for Reducing Expenses 09:52 Creating Efficient Processes 14:45 Ongoing Optimization for Long-Term Success #businessoptimization #profitmaximization #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this episode, Brett Ingram discusses the importance of hiring freelance talent for entrepreneurs and solopreneurs. He explores various platforms where freelancers can be found, emphasizing the need for outsourcing to manage workload effectively. The conversation covers popular platforms like Upwork, Fiverr, and TopTal, as well as specialized sites for creative professionals. Brett also highlights the significance of building a personal network to find dedicated talent. Chapters 00:00 The Entrepreneurial Journey Begins 02:56 The Importance of Freelance Talent 05:50 Finding the Right Freelance Platforms 12:05 Exploring Top Freelance Platforms 17:47 Specialized Platforms for Specific Needs 21:03 Building Your Own Network for Talent #freelancetalent #outsourcing #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary In this episode, Brett Ingram discusses the critical importance of health for entrepreneurs, emphasizing proactive management of physical and mental wellbeing. He outlines ten essential strategies, including prioritizing sleep, regular exercise, healthy eating, stress management, mindfulness, and building a support network. The conversation highlights how these practices not only enhance personal health but also improve productivity and business success. Chapters 00:00 Introduction to Entrepreneurial Health 02:56 The Importance of Proactive Health Management 05:50 Sleep: The Foundation of Health 09:13 Exercise: Energizing the Entrepreneur 12:05 Nutrition: Fueling Success 14:59 Stress Management: Navigating Entrepreneurial Pressures 17:50 Mindfulness and Gratitude: Enhancing Wellbeing 21:07 Building a Support Network and Regular Checkups #health #wellness #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram and Mo Issa explore the themes of authenticity, personal transformation, and the journey of entrepreneurship. Mo shares his diverse background and the pivotal moments that led him to question the meaning of success and fulfillment. They discuss the importance of internal reflection, mindfulness, and vulnerability in leading a meaningful life. Mo emphasizes the need for building habits and rituals to embrace change and navigate life transitions. The conversation culminates in insights on the significance of community and teamwork in achieving success. Visit https://mo-issa.com for his books, workshop, and blog Chapters 00:00 Introduction to Authenticity and Personal Transformation 02:01 The Entrepreneurial Journey: From Success to Fulfillment 05:25 Defining a Meaningful Life: Internal vs External 10:46 Embracing Change: Building Habits for Transformation 15:21 The Importance of Mindfulness in a Distracted World 20:25 Vulnerability: A Key to Deeper Connections 27:54 Navigating Life Transitions: Accepting Plateaus 34:18 The Midlife Shift: Sharing Personal Journeys #authenticity #personaltransformation #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram speaks with Darryl Bates-Brownsword, a business consultant and coach, about the importance of preparing for a successful business exit. Darryl shares his journey from engineering to consulting, emphasizing the need for entrepreneurs to focus on exit planning to maximize their business's value. He discusses common mistakes business owners make and the significance of implementing good business practices to enhance attractiveness to potential buyers. In this conversation, Brett Ingram and Darryl Bates-Brownsword discuss the critical aspects of preparing a business for sale, the importance of understanding profitability versus growth, and the necessity of professional guidance during the exit process. They emphasize the need for business owners to focus on valuation growth rather than just profit, and they explore various exit strategies based on individual circumstances. The discussion also highlights the significance of hiring the right team and making timely decisions regarding personnel to ensure business success. Visit https://succession.plus/uk/business-sellability-score to take the Business Sellability Scorecard and find out how attractive your business is to be acquired. Chapters 00:00 Introduction to Business Exits 01:03 Darryl's Journey from Engineering to Business Consulting 05:00 Understanding Successful Business Exits 09:34 The Importance of Exit Planning 13:01 Challenges in Exiting a Business 17:25 Common Mistakes in Exit Preparation 22:23 Preparing for Business Exit 23:51 Profitability vs. Growth: What Matters More? 26:55 Understanding Business Exit Strategies 30:18 The Importance of Professional Guidance 38:19 Key Tips for Business Owners #businessexit #exitplanning #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram speaks with Tracy Brinkmann, a business and success coach who shares his incredible journey of overcoming adversity. Tracy discusses his struggles with addiction, the loss of his daughter, and how he turned to personal development to rebuild his life. He emphasizes the importance of mindset and time allocation in achieving success and encourages listeners to embrace their challenges as opportunities for growth. In this conversation, Tracy Brinkmann and Brett Ingram discuss various strategies for maximizing productivity and success as entrepreneurs. They emphasize the importance of utilizing downtime effectively, prioritizing tasks, and embracing discomfort for long-term gains. The discussion also covers the significance of delayed gratification, targeted content marketing, and leveraging algorithms for business growth. Ultimately, they highlight the necessity of authenticity and self-awareness in achieving success. Visit https://DarkHorseSchooling.com/blueprint to get the Side Hustlers Blueprint Private Audio Series -the exclusive private podcast audio series designed to help you turn your passions into a profitable venture. Chapters 00:00 Overcoming Adversity: Tracy's Journey 12:35 The Power of Personal Development 20:05 Mindset: The Key to Success 26:03 Time Management: Allocating Your Time Wisely 29:00 Maximizing Downtime for Productivity 30:57 Prioritization and Time Management 32:56 The Uncomfortable Path to Success 33:52 The Power of Delayed Gratification 34:52 The Strategy of Free Content 38:46 Narrowing Your Audience for Greater Impact 42:00 Building Momentum Through Small Steps 42:57 Effective Marketing Strategies for Entrepreneurs 49:03 Leveraging Algorithms for Business Growth 55:11 The Importance of Authenticity in Business #overcomeadversity #resilience #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube optYOUmize is sponsored by: Renew Youth - aging made better Strawberry.me - personal coaching BetterHelp online therapy HelloFresh - America's #1 Meal Kit Amazfit - smartwatches and fitness wearables Summary Brett Ingram interviews Indy Gonzalez, a young entrepreneur and creative visionary. They discuss the importance of authenticity, optimism, and visualization in achieving success. Indy shares his journey from selling fidget spinners to working with Hollywood stars, emphasizing the significance of passion and purpose in one's career. The conversation also touches on balancing multiple roles, the power of creativity, and the lessons learned from high-profile experiences. Indy encourages listeners to take risks, dream differently, and believe in themselves as they pursue their goals. Find Indy on TikTok, Instagram, YouTube, and X by searching 'Indy Gonzalez.' Chapters 00:00 Introduction to Indy Gonzalez 05:12 Mindset Shifts for Success 10:35 Finding Your Passion and Purpose 15:56 Balancing Multiple Roles 22:13 Creativity and Uniqueness in the Industry 30:02 Turning Creativity into Influence #creativity #selfimprovement #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube optYOUmize is sponsored by: Renew Youth - aging made better Strawberry.me - personal coaching BetterHelp online therapy HelloFresh - America's #1 Meal Kit Amazfit - smartwatches and fitness wearables Summary Brett Ingram speaks with Mark Preston, a customer growth coach and digital marketing expert. They discuss Mark's journey from a mechanic to a successful entrepreneur, the importance of understanding unique growth potential for businesses, and the lessons learned from failures. Mark emphasizes the significance of authenticity, logical thinking in marketing, and the power of building genuine relationships. He shares insights on lead generation strategies and the challenges faced during economic downturns. The conversation concludes with Mark's advice for entrepreneurs to be themselves and stay resilient in their business endeavors. Visit https://www.markapreston.com/customer-growth-blog for Mark's Customer Growth Blog with 150 small business customer growth stories to get you inspired into taking action to help you grow your customer base. Chapters 00:00 Introduction to Customer Growth Coaching 03:02 Mark Preston's Journey into Digital Marketing 06:01 Understanding Business Growth Potential 08:49 Learning from Failures in Business 12:04 The Importance of Logical Thinking in Marketing 14:57 Lessons from Running an SEO Agency 18:05 Resilience in the Face of Economic Challenges 21:00 Creating Opportunities through Networking 24:10 Lead Generation Strategies Explained 26:55 The Power of Authenticity in Business 30:13 Simplicity vs. Effectiveness in Marketing Strategies 32:52 The Birth of the Talk About Digital Podcast 36:01 Final Thoughts and Key Takeaways #customergrowth #digitalmarketing #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube optYOUmize is sponsored by: Renew Youth - aging made better Strawberry.me - personal coaching BetterHelp online therapy HelloFresh - America's #1 Meal Kit Amazfit - smartwatches and fitness wearables Summary Brett Ingram speaks with David Sidoni, a first-time homebuyer expert, about the challenges of homeownership in today's market. David shares his unique journey from show business to real estate, emphasizing the importance of education and empowerment for first-time buyers. They discuss the current state of the real estate market, the impact of low inventory, and the philosophical and practical considerations for young renters contemplating homeownership. David also highlights the significance of having a knowledgeable real estate team and navigating online resources effectively. The conversation concludes with insights on entrepreneurial success and the value of continual education. Visit https://howtobuyahome.com for anyone seeking information on the first-time home buying process, from clueless beginner to a researched veteran. Chapters 00:00 Introduction to Homeownership Challenges 01:13 David Sidoni's Unique Journey 05:23 Current Real Estate Market Insights 09:15 Should You Buy a Home Now? 19:24 Strategies for Young Renters 27:40 The Importance of a Real Estate Team 32:54 Navigating Online Resources for Home Buying 37:25 Finding the Right Real Estate Agent 41:53 Final Thoughts on Entrepreneurial Success #homeownership #realestate #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices
to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube optYOUmize is sponsored by: Renew Youth - aging made better Strawberry.me - personal coaching BetterHelp online therapy HelloFresh - America's #1 Meal Kit Amazfit - smartwatches and fitness wearables Summary In this podcast episode, Brett Ingram discusses the importance of networking for entrepreneurs and shares practical strategies to grow one's network. He emphasizes that networking is not just about what you can gain, but also about what you can offer to others. The conversation covers various avenues for networking, including local events, industry conferences, online platforms, and alumni networks. Brett encourages listeners to actively engage in networking activities to build meaningful relationships that can provide support and opportunities in their entrepreneurial journey. Chapters 00:00 The Importance of Networking for Entrepreneurs 02:51 Strategies for Effective Networking 06:13 Leveraging Local Networking Opportunities 09:04 Maximizing Industry Conferences and Trade Shows 11:58 Utilizing Online Platforms for Networking 14:53 Building Connections through Alumni Networks 17:48 Engaging with Local Business Communities #networking #networkingstrategies #entrepreneur #personaldevelopment #optyoumize #brettingram #entrepreneurpodcast Learn more about your ad choices. Visit megaphone.fm/adchoices
© 2020-2025 Ivy Podcast Discovery LLC
