The Builders Ladder

We’ve trained an AI to hire better than humans. And if you’re struggling to hire good people in your construction business - you may already know the old ways of hiring aren't cutting it anymore. Access this POWERFUL AI hiring tool by attending the upcoming builders summit: https://www.builderssummit.co.nz/ In this episode, Owen and Vinnie reveal an AI tool that creates compelling job ads in minutes - ads that attract A+ players while repelling those who won't fit your culture. Watch as they create a foreman job ad in real-time - so you can see how to leverage AI to help you hire top talent in your construction business. Key moments: 00:03:00 The AI hiring tool for builders00:04:10 Three key hiring foundations for building companies00:05:40 Always be aggressively hiring 00:07:10 Isolating hiring problems before solving them00:08:30 Seven key questions to create compelling job ads00:14:30 Defining personality type and intensity requirements00:16:40 The Moscow Framework for role requirements00:20:00 Identifying key benefits to offer employees00:22:40 Choosing the right style and tone for job ads00:24:00 Example of a complete AI-generated job ad00:27:30 Using high-jump markers to filter candidates Listen now and discover how to attract the talent your building company deserves. - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder’s Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business. Follow TPB for more:

Want to SCALE your construction biz? Book your strategy call here: https://tpb.tools/pod-call Your sales process is probably what’s costing you projects - not your building skills or your pricing. In this episode, we reveal the five critical mistakes builders make during their first prospect interactions that cost them thousands in lost contracts over time. We break down a proven triage call framework that helps construction businesses position themselves as the expert, uncover client motivations, and build the confidence needed to win more profitable jobs. You’ll also learn why "speed to lead" matters so much in construction, how to use "minimal encouragers" to dig deeper into a prospects needs, and why having a visible checklist creates instant credibility. We go on to explain how to create micro-commitments that make the final decision feel natural, and share specific strategies for addressing common concerns around timelines, budgets, and financial security. Key moments: 00:01:05 Transfer Conviction Through Process 00:02:48 Call Leads Within 24 Hours 00:03:46 Expert Questions Build Trust 00:04:38 80% Emotion Drives Decisions 00:05:54 Visible Checklist 00:07:28 Beat Price Objections 00:08:29 Show Project-Specific Success Stories 00:09:23 Create Micro-Commitments 00:10:51 Book Next Steps With Both Decision Makers Tune in today to transform your approach to winning new clients, convert more leads, and book yourself out 6-12 months in advance with higher-margin projects. -

Want to SCALE your construction biz? Book your strategy call here: https://tpb.tools/pod-call There’s a simple 4-step process that transforms change orders and variations into profits for your construction business. Most builders and construction companies lose money on change orders and variations. But with the ACES framework - variations can become profitable. One Sydney-based construction company implemented this framework and consistently increased its project margins from 22-23% to 26-27% by properly managing variations. Tune in to discover: ✅Why proper variation management prevents costly disputes with clients ✅How to avoid doing work for free ✅Practical strategies like charging administration fees for pricing variations ✅Why weekly variation meetings with clients eliminate "surprise" bills ✅How to train your team to recognize and document change orders properly Key Moments: 00:00:43 The ACES formula 00:01:40 Increased margins00:03:46 Anticipate variations before they happen00:04:33 Capture all changes in writing00:05:13 Charge fees for this00:06:22 Price variations for maximum profit00:06:58 Account for timeline extensions00:07:30 Create bulletproof variation management system Ready to stop the profit leakage? Click play to discover how the ACES framework can revolutionize your construction business and protect your bottom line. - Free training: https://info.theprofessionalbuilder.com/151ways -

Stop chasing low-paying clients! Your most valuable asset in your construction business isn’t your tools or skills - it’s your ability to attract premium clients who value quality construction. In this episode, Owen and Marti reveal how builders can use simple marketing strategies to position themselves as trusted authorities. Tune in to discover: ✅Effective marketing strategies for construction companies (these are easy to implement and work like crazy) ✅The key differences between being a generalist, a specialist, and the sought-after authority in your construction niche. ✅Why relying on a single marketing channel is a recipe for disaster and how diversification creates stable, predictable growth for your building business. ✅Actionable strategies like leveraging strategic alliances with real estate agents and architects, implementing a lucrative referral program, and developing persuasive client case studies. You’ll also learn a highly-effective qualification process to identify ideal clients, weed out time-wasters, and ensure project budgets align with your scope of work. Which means you’ll be able to pre-qualify leads and avoid costly mismatches. Key moments: 00:02:48 Dream Project Criteria 00:04:44 Become The Authority 00:05:49 Trust-Building Tools 00:07:46 Introduce Your Dream Team 00:10:45 The Dream 100 Strategy 00:13:30 Profitable Referral System 00:15:50 High-Intent Lead Generation 00:17:13 Showcase Success Stories 00:20:15 Qualify Fast Ready to transform your construction business? This episode provides the blueprint for securing profitable projects 6-12 months in advance, perfectly matched to your expertise and business goals. Tune in now to learn how to attract high-paying clients and fill your project pipeline. - Want to convert MORE of the leads you get? Download our FREE 10-step sales process: https://info.theprofessionalbuilder.com/10step-sales-process -

In this episode of The Builder's Ladder, we talk with Corey Brown, owner of Kiwi Built in Wellington. Corey shares his journey from working for others to running his own successful small business specialising in high-end heritage renovations. Corey reveals the lessons learned and struggles overcome while growing Kiwi Built - sharing actionable advice for builders, remodelers, and tradespeople looking to scale effectively. Tune in to discover: ✅Building Systems for Success: Learn how Corey transitioned from doing everything himself to implementing systems that give him his life back and allow for scalable growth. ✅Strategic Partnerships for Growth: Hear about the power of collaborating with architects and other professionals to pre-sell services and expand your reach. ✅Financial Management for Profitability: Learn how real-time budget tracking and accurate quantity surveying can maximise your profit margins. ✅The Importance of Community and Mentorship: Hear how finding positive communities and investing in business coaching accelerated Corey's growth. ✅Developing a Skilled Workforce: Learn Corey's strategies for finding, training, and retaining talented tradespeople in a competitive market. Tune in now and learn from Corey's experience - to get insights to help you scale your building business effectively. Key moments: 00:02:00 Starting Kiwi Built00:03:00 Wife runs the office00:05:00 Real-time budget tracking00:06:59 3D model pricing00:08:02 Delegate, don't DIY00:10:05 Marketing strategy evolution00:12:30 Seamless villa renovations00:16:20 Coaching builds confidence00:19:56 No weekend work00:22:00 Positive builder communities00:23:02 Training restoration apprentices -

The difference between a struggling and thriving construction business isn't volume - it's controlling the four profit levers most building business owners never touch. While most chase revenue, top builders and contractors maintain 25% margins by mastering these hidden profit zones Tune in as we expose why revenue pursuit without profit focus keeps builders trapped on the hamster wheel. You'll discover exactly how top-performing construction companies maintain 20-25% profit margins while staying booked 6-12 months in advance with quality projects. Discover: ✅ How one Sydney builder grew from $1.5M to $8.5M in just two years using these exact strategies ✅ Why most builders confuse markup with margin, instantly reducing profits by 3-4% on every job ✅ The simple daily accountability systems that improved one builder's project profits by 27% without complex software ✅ How properly handling variations can increase your gross margin from 21% to 27% on high-end projects Key moments: 00:03:50 Profit over revenue00:05:00 Pricing for profit00:07:20 Markup versus margin00:09:50 Track labor hours00:11:40 Visibility creates accountability00:12:10 Variations bring profit00:15:20 Control your progress00:17:20 Beyond price competition00:18:50 Free profit tool Check out this episode to stop pricing to win work and start pricing for profit. - Access your FREE 4-lever profit calculator and resources:https://info.theprofessionalbuilder.com/4growthlevers-training -Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder’s Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business. Follow TPB for more:

76% of construction business owners spend 15+ hours a week on tasks their foreman could handle Today, we’re exploring why 80% of your building project's success depends on your foreman - and how to transform this role from a glorified carpenter into your mini-CEO. We dive deep into practical systems for empowering your foreman with clear scorecards, ‘Wildly Important Goals’ (WIGs), and accountability measures that drive results. You’ll see how to create visibility across your projects, implement default calendars to eliminate constant interruptions, and build competitive performance tracking between sites - so you can boost company-wide success. Key Moments: 00:01:20 The foreman escape plan00:02:20 Foreman-appropriate tasks00:03:30 Busy builder vs business owner 00:04:40 Foreman scorecards00:06:40 Site success = company-wide performance00:07:10 Visibility equals accountability00:08:20 Default calendars00:12:10 PSR method for problem-solving 00:14:10 Three delegation questions 00:18:10 Foreman and project pricing Tune in now to escape the "busy builder" trap and become a true business owner by leading your foreman the right way. -

There's a critical difference between being a great builder and running a great construction company. Most builders are working 60+ hours weekly yet struggle to break past mediocre margins. This is because running a successful building company requires an entirely different skillset AND mindset than being a great builder. In this episode of The Builders Ladder Podcast, TPB growth advisor Josh shares what he's learned from analysing thousands of building company financials - along with guiding contractors through business transformation. Tune in to discover: ✅ Why 70% of builders can't track their true margins (and how to fix this) ✅ The "golden ratios" profitable building companies hit (this is about gross profit, net profit, & overheads) ✅ Specific mindset shifts required to evolve from "busy builder" to strategic business owner ✅ How to stop wearing all the hats without sacrificing quality or control Plus, you’ll hear about what separates builders who achieve remarkable transformations from those who stay stuck working IN their business rather than ON it. Key moments: 00:01:10 Josh's background 00:05:30 Financial numbers 00:06:20 Golden ratios 00:08:40 Surrounding yourself success 00:11:50 Top 5% do this 00:13:30 Sports team vs a family 00:15:10 The "stop doing list" for builders 00:17:40 Working ON vs. IN your business 00:19:10 When to check numbers -

There are hidden costs in your construction business which could be killing your profits. David Baker, founder of RapidQS, joins us for another episode of The Builders Ladder podcast to share exactly why most builders are silently losing money on every project. After losing $2,500 on a $6,000 bathroom renovation early in his career, David discovered a key pricing element most building business owners overlook - properly accounting for time and management costs. In this episode, David shares: ✅Why sitting at your desk pricing jobs at night isn't "free time" - it's profit walking out the door ✅The exact “P&G” costs you must include on every quote (from site admin to vehicle charges) ✅How his company scaled from 2 jobs per week to 140 monthly by mastering these fundamentals ✅Why growth often means lower initial profits (and how to navigate this transition) Plus, discover RapidQS's journey from small local operation to international expansion. Including candid insights about the realities of scaling a construction-focused business. Key moments: 00:02:10 Beyond materials and labor00:03:20 New builds & small jobs00:06:00 Site protection costs 00:08:20 Losing money on jobs 00:13:30 Growth = smaller margins 00:18:30 What to focus on in tough times00:24:00 Create content to save time & energy00:30:50 The best partnerships Tune in for practical wisdom about pricing, leadership, and finding your "zone of genius" in a growing construction company. -

Imagine structuring your week so effectively that you only need to visit sites once or twice a week, while your residential building business runs better than ever. Join your host, Marti Amos, for another episode of The Builders Ladder podcast - where he shares the ‘perfect week formula’ successful residential builders are using to scale & operate their $10M-$25M+ building businesses. Most building companies hit a ceiling at $2M-$5M because they're trapped by the "no one can do it like me" mindset. Learn how to break free using Marti's proven frameworks and strategies, including: ✅The specific activities $10M-$25M+ builders focus on (and what they deliberately ignore) ✅How to structure your perfect week for maximum impact with minimum hours ✅The "Business Maturity Date" concept that helps you plan your exit from daily operations ✅Exactly how to train your team to handle problems without constantly needing you Whether you're doing $1M or $10M, if you're tired of being chained to your business and want to build a building company that runs without your constant involvement - pay close attention to this episode. - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder’s Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business. Follow TPB for more:

If you’ve been curious about breaking into luxury residential construction, this episode of The Builders Ladder provides a realistic roadmap for you - from someone who's built this path over 15+ years. Award-winning builder Stephen Malinger shares his journey from doing decks and bathroom renovations to becoming Sydney's leading specialist in bespoke architectural and luxury homes. With achievements, including the 2021 HIA-CSR Australian Home of the Year, Stephen reveals how he built Mallinger Construction's reputation in the premium market - including a recent $180,000 bathroom renovation that showcases the scope of truly high-end work. Tune into hear about key elements that differentiate successful luxury builders, including: Creating professional documentation that resonates with architects and wealthy clients Building relationships with 6-15 person architectural firms for consistent premium work Managing weekly payment schedules and cashflow on multi-million projects Structuring contracts to protect yourself on complex, multi-year builds Understanding when to use cost-plus vs fixed price models Whether you're currently running a standard building company looking to step up, or already operating in the premium building space but wanting to improve your systems - this episode provides practical insights for building a sustainable high-end residential construction business. Key moments: 00:03:00 Journey from basic building to luxury projects00:07:00 Positioning strategies for premium builders00:12:00 Marketing approaches that work in luxury00:21:00 Building strong architect relationships00:26:00 Managing high-end client expectations00:32:00 Navigating complex contract structures00:44:00 Cashflow management in luxury projects00:50:00 Keys to successful market transition Listen now to learn how to transition to a high-end residential builder - while avoiding the common pitfalls that catch many builders off guard.https://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

Stop being the best-paid tradie in your company and start being a true business owner. If you’ve grown your construction business, but still find yourself caught between running sites, chasing materials, and putting out fires - you’re spending more time behind the steering wheel and on your phone than building your business. In this episode of The Builder's Ladder, host Marti Amos sits down with Matt Banks, a construction coach with 15 years of business experience in construction. Matt shares his journey from running a chaotic operation with 25 staff to helping builders implement systems that create both profit and freedom. Learn why most builders stay stuck in their business… How to keep quality consistent across different project managers… And the powerful ‘PSR’ framework that simplifies problem-solving - by having team members come to you with solutions, not problems Matt also breaks down the common mistakes that keep builders trapped in day-to-day operations. 00:01:30 Matt's background 00:08:00 3 crucial onboarding sessions00:15:40 Quick wins in 90 days00:21:00 Reasons builders stay trapped in day-to-day operations00:24:25 The PSR (Problem, Solutions, Recommendation) framework00:29:20 Most important numbers builders should track 00:35:15 One habit every builder should adopt tomorrow Listen now to learn how to build a business that runs without your constant presence.-Our construction business coaching has helped 2,500+ building companies succeed.Subscribe to The Builder’s Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business. Follow TPB for more:

Fixed price contracts work great for cookie-cutter homes and simple builds. But unique architectural projects demand a different approach. Award-winning builder Stephen Mellinger shares his proven “cost-plus strategy” that's transformed his high-end residential construction business. In this detailed episode of The Builders Ladder Podcast, Stephen reveals his exact approach to cost-plus contracts, including: The deposit approach that protects your final payment and maintains a positive cash flow in your building business A practical way to structure project management fees The powerful alternative to “variations” that maintains better client relationships A transparent invoicing system that builds trust while protecting margins Stephen also shares critical insights on avoiding legal pitfalls, and why quantity surveyors are essential for million-dollar-plus projects. Key moments: 00:02:15 - Types of projects best suited for cost plus00:04:35 - Handling admin and project management fees00:07:55 - How to structure payment claims and frequency00:13:35 - Managing deposits and final payments00:15:35 - How to handle margin transparency00:21:15 - Including contingencies in labour rates00:31:15 - Avoiding legal pitfalls and misrepresentation00:33:15 - The importance of quantity surveyor estimates Whether you're currently handling complex residential projects or considering your first cost-plus contract, this episode provides a practical roadmap for implementation. Stephen even shares specific strategies for maintaining margins while building trust with premium clients. - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder’s Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business. Follow TPB for more:

If you’re a building company owner, you’re probably stuck doing EVERYTHING in your business - while a never-ending to-do list keeps you up at night. All for painfully low margins. Which means no rewards, holidays, or fun from all your hard work. This episode of The Builders Ladder podcast aims to change that for you. You’ll hear about the three critical challenges that keep most builders trapped working 80-hour weeks… And the proven systems to break free - so you can grow your construction company to create the business and lifestyle you deserve. Join your hosts, Marti, and The Professional Builder’s very own growth advisor, Brynn Wilson. They share why builders struggle with cash flow, unreliable teams, and razor-thin margins. Tune in to discover: Why most builders are trapped handling day-to-day tasks instead of growing their business How one Aussie company tripled their revenue to $9M, cleared $400k of debt, and nearly doubled their personal salary The crucial difference between accounting profit and what actually lands in your pocket Why marketing should focus on conversion rather than traffic The systems needed to step away from day-to-day operations Whether you're drowning in admin work or ready to scale, get practical strategies that’ve helped thousands of builders like you transform their companies. Key moments: 00:01:40 - Three main challenges most building businesses face00:06:35 - What marketing must focus on00:08:35 - Real vs accounting profit 00:11:00 - Calculate your Professional Builder's Rate00:13:35 - How two builders transformed their business00:21:15 - The importance of working ON vs IN your business00:24:35 - Five key levers that impact business success00:29:05 - Why mentorship accelerates business transformation - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder’s Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business. Follow TPB for more:

Every building business owner knows the pressure of running a construction business can quickly stack up. But what if there was a proactive approach to maintaining mental fitness - focused on prevention rather than crisis? In this powerful episode, Rafael Caso from ‘Live Well Build Well’ reveals their unique "tradie-led" program that's transforming mental health in construction. Rather than lectures from experts, they showcase real builders sharing what actually works. You'll discover: • The simple yet effective "5 S Framework" for mental fitness that can improve your mental health and business performance • Practical techniques for transitioning from work mode to home life… so you can actually SWITCH OFF after work • How to harness the power of small, consistent habits to achieve major wellbeing gains • Ways to assess and improve your mental fitness starting today Key moments: 00:02:36 Rafael’s journey 00:06:05 LiveWell Build Well's mission to boost mental fitness 00:08:02 Hacking sleep, eating and work routines00:13:19 The power of sharing relatable stories & strategies 00:17:17 Why mental health issues are so prevalent in construction 00:22:22 New partnerships and programs in the pipeline00:26:02 How builders can become industry wellbeing champions00:28:29 Marti and Rafael's favourite tools for mental fitness This episode provides actionable strategies for business owners in the construction industry. - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder’s Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business. Follow TPB for more:

Most builders take on every job they can get, yet struggle to make the profits they deserve. Stephen Mallinger does something different. He picks just 2-3 high-end projects at a time. As a result, he’s built a profitable building business - without the constant chaos. In today’s episode of The Builders Ladder, Stephen shares his proven approach to cost-plus contracts… Building lasting relationships with staff and subcontractors… And creating a business model that prioritizes excellence over volume - for long-term stability and profits. Key takeaways include: How to attract and win luxury projects (even if you're currently stuck in a low-margin market) The advantages of “trust & transparency” that has wealthy clients choosing YOU over your competitors Proven strategies to build a loyal team that stays for years (Stephen reveals how he's retained team members for over two decades) How to escape the "volume trap" and improve profits with just a handful of premium projects at a time Whether you're struggling with pricing, team management, or finding your market position - Stephen provides battle-tested insights for building a sustainable, profitable construction business that works for you. Not the other way around. Key moments: 00:00:30 From apprentice builder to running his own business at 2000:04:50 Building high-end projects & winning industry awards00:07:35 Approach to managing teams and ensuring quality00:14:35 Importance of contracts and transparent pricing00:21:10 Work-life balance and daily schedule00:24:20 Cost-plus model explained 00:31:35 Building and maintaining contractor relationships - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder’s Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business. Follow TPB for more:

Too many builders stay stuck on the tools, unable to step back from their building business to grow it with tools like social media. And when they do manage to grow, they’re often left putting out fires on multiple sites and dealing with team dramas. David Baker, founder of Rapid QS, joins us to share his practical approach to building an A+ team, market expansion, and content creation — including the mindset shifts that helped him stop being a slave to his business. Listen to discover: ✔ Insights on scaling a business rapidly while maintaining quality through strategic hiring, content creation, and market expansion ✔ Specific instructions to use in job ads to quickly identify detail-oriented candidates and instantly bin those who don't meet your standards ✔ The "Omnipresence Strategy" that has potential clients seeing you everywhere (without burning out or living on social media) ✔ The real reason why successful builders treat their business like a sports team instead of a family ✔ A profitable marketing opportunity most builders are missing (one builder used this to generate 150 leads in one weekend, with a 30% close rate, and $2.25M in potential revenue) ✔ Plus More This conversation covers all aspects of growing a successful construction business — from marketing and content, to team building and culture. Key Moments: 04:15 Why marketing needs fame AND fortune05:30 Investing in team development23:40 Creating marketing omnipresence 29:35 Handling debt collection and business relationships34:50 Running business like a sports team vs family35:35 Rapid team growth - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder’s Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business. Follow TPB for more:

Sick of babysitting your team when you should be running your construction business? In today's episode of The Builders Ladder, we break down a no-nonsense system for sorting your A-players from the deadweight that's costing you time and money on site. Once you've got the right crew firing on all cylinders, you can finally step back from constantly putting out fires and micromanaging every decision. You'll get battle-tested tools for running toolbox talks that actually stick, simple scorecards that keep everyone accountable, and proven ways to invest your time where it matters — growing the business instead of chasing up mistakes. Plus, discover why treating your staff like a professional sports team (not a family) is the key to better margins and smoother projects. Key moments 00:00 Welcome and Episode Introduction03:00 The Core Concept: Growing Your Team06:15 The Daily Stand-up Framework 09:40 The Team Ranking Exercise15:45 Managing Your B-Players18:45 "80% of Effort Goes to Non-Performers"21:05 Finding and Training Support Staff - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder’s Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business. Follow TPB for more:

Free Podcast Exclusive: Body Reset Blueprint for Building Business Owners https://www.tpb.tools/bodyreset What’s the #1 habit you can develop to get a massive ROI in your building company? (Hint: it’s got nothing to do with your building company). Everyone knows that quality sleep, diet, and exercise are like cheat codes for more productivity & profits. But finding the time in a 60+ hour work week to stick to something is tough. We sat down with Olly Wood from Body Reset to talk about practical ways to do this for busy building company owners. No fancy gym memberships or complicated diets. Just real strategies that work for business owners who are juggling a million and one things. Olly shares straightforward advice about food, exercise and rest that could help you feel better and think clearer. Tune in to discover: ✔ One simple habit that helps clear the brain fog so you can focus better and get more done as a business owner ✔ The truth about calories and weight - and what really matters for staying healthy ✔ What we all need to know about cholesterol to stay strong for years to come ✔ Protein shakes vs bars: see what’s best for you and your health when you’re flat-out busy ✔ No-nonsense advice about supplements, sleep and food that fits your busy schedule ✔ Plus more Listen now to learn small changes that could help you feel better, think clearer, and run your building company better. Key Moments: 00:00 Intro 04:00 The PPR Formula for better performance 15:30 The truth about protein and meal timing strategies 21:30 Meal prep approaches for busy business owners 31:00 Exercise fundamentals 34:00 Essential supplements 36:30 Sleep optimization strategies 44:25 Brain-gut connection in nutrition - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder’s Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business. Follow TPB for more:

Every builder wants more premium clients. But relying on word-of-mouth or waiting for the next job to come in is risky business. You need a solid plan, especially heading into 2025. Join us as we share the lead generation systems our top TPB members used to crush 2024 (and continue to use in 2025). If landing consistent jobs is a sore point for you… Today’s episode gives you a 2025 Marketing game plan for more leads, more jobs, and more contracts with quality clients. Tune in to discover: ✔ Why waiting for referrals isn't enough in 2025 ✔ What's really stopping clients from choosing you — and how to fix it so you win more jobs ✔ The proven lead strategy: 10 ways to attract clients who value quality and pay what you're worth ✔ How to turn more quotes into signed contracts ✔ Plus more If you're tired of chasing dead-end quotes and want to start booking premium projects in 2025, this episode shows you how. Key moments: 00:00 Intro 02:10 Why word-of-mouth is unreliable 05:20 How many customers are ready to buy 06:30 The five key customer concerns in construction 09:30 How to nurture leads 15:30 The 10x10 strategy for more leads - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder's Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business.

Podcast Exclusive: FREE guide reveals how to reclaim hours each week in your construction business https://info.theprofessionalbuilder.com/stopdoinglist In this episode, Dughall Aitken shows us how to scale a construction business and get off the tools.  Dughall is the Founder of Ensura Building, and a successful fencing company. Today, he's sharing all his construction business scaling secrets.  You'll hear about how he's achieving work-life balance while growing his revenue from $3M to $5M.  The critical systems and mindset shifts that enabled this growth.  And how he's planning to dramatically increase his construction business size in the next 2-3 years. Tune in to discover: ✔ How a non-builder scaled two multi-million dollar construction companies ✔ How Dughall's systemised his company to run 50+ sites independent from his input ✔ Scaling to $5M without excessive hiring ✔ The "1-3-1 Rule" that minimises daily employee problems blowing up your phone ✔ Little-known ‘membership clubs' you can join, filled with lucrative potential clients If you're scaling your construction business, or looking to scale in the future, then this episode is for you. Key Points: 00:00 Intro 03:00 Buying businesses vs. starting from scratch 05:20 Software solutions for efficiency 10:15 Big hiring lesson 23:00 Managing client communication at scale 24:35 Growing from $3M to $5M annual revenue 32:30 Secret networking tip 39:00 System to manage time and priorities - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder's Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business.

Many construction companies would kill for more development projects with less cash down. In this episode of The Builders Ladder, Ammon Acarapi from Loan Market Development Finance explains how to do just that.  He shares how non-bank funding is helping builders and developers take on more projects with less money. Ammon's approach offers construction companies and developers a big boost, including:  Up to 80% LVR on pre-sold properties.  Flexible financing based on the final property value.  An equity-based lending method that skips income checks.  These options can lower the barriers for construction companies to expand. Could this mean traditional bank loans are no longer needed for building businesses? We'll let you be the judge of that after this episode. Tune in to discover: ✔The legal and ethical “funding hack” that lets you start projects with just 20% of the usual cash ✔How one developer funded seven times more projects (without using a bank) ✔Why top developers are ditching banks to speed up approvals ✔How to fund turnkey projects without massive cash deposits ✔Why cash flow might not matter in your next project — if you use this tool ✔Plus More! Whether you're just starting or looking to scale — this episode offers tools and tips to level up your building business. Key Points: 00:00 Intro 04:45 Lending & equity. 15:11 High-yield investments 22:39 Non-bank lending benefits 29:08 Get this before development funding 32:11 Keys to success - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder's Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business.   Podcast Exclusive! Get 151 'Tips & Tricks' that could add $250k to your bottom line:  https://info.theprofessionalbuilder.com/151ways

The construction industry isn't female-friendly, right? Wrong! Sara Johnson, CEO of ITM, joins us to share her path from marketing expert to business leader in the construction industry.  In this talk, Sara tells us why old ideas about construction are wrong. Instead, she explains how the industry welcomes women more than most people think.  Listen as Sara also shares how being curious helps leaders succeed — and why it matters most for business owners. Y ou'll also hear why ITM's team-based business model works so well.  (Hint: It's based on building trust between local business owners.) Sara offers clear steps to building a strong and lasting construction business. These lessons about leading and staying strong will help any building business owner succeed. Tune in to discover: ✔One important leadership trait that makes or breaks a building business CEO ✔Why curiosity is your secret weapon as a construction business owner ✔The marketing mindset that turns marketers into CEOs ✔The surprising truth about how women are treated in the construction industry  ✔Experienceing tough times? See how to lead a team through challenging market cycles ✔Why failing can be better for you than succeeding We've spent 20 years helping building companies succeed. We're pumped to see women taking on every kind of job in construction. Key Points: 04:40 – Insights from a global team 09:50 – From marketer to CEO (success traits) 16:50 – ITM's community-focused business advantage 22:50 – Overcoming stereotypes as a woman in construction 30:20 – ITM's approach to education and mental health support 34:00 – Traits sought in ITM store owners  - Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder's Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business.   FREE 10-step framework to close more construction deals: https://info.theprofessionalbuilder.com/10step-sales-process-5

When clients are upset, how do you respond? Every building company experiences complaints. Approached the right way, upset clients can be turned into raving fans who refer more projects to you. Which means complaints can fuel your construction business growth.   In this episode you'll discover: ✔ Why angry clients can lead to construction business growth. ✔ Critical skills that de-escalate situations to win clients over so you can grow your building company ✔ The expectation vs. experience formula: small actions that boost client satisfaction in your building company ✔ When to never reply to angry clients (almost every construction company owner makes this mistake) ✔ PLUS: Empathy “secrets” that get you the outcome you want more often We've spent 19 years helping thousands of construction businesses grow. There isn't a scenario we haven't seen. So, if you've ever struggled with client complaints — be sure to tune in to this episode and take advantage of our tips.   Highlights 01:10 - Turn angry clients into fans 03:05 - Reduce client complaints 04:30 - Tips for client conflict resolution 08:20 - Building deeper trust 10:30 - Leveraging team   Our construction business coaching has helped 2,500+ building companies succeed. Subscribe to The Builder's Ladder Podcast for weekly, actionable insights — tailored to help you grow a profitable construction business.   Get your free 10-step sales framework to close more deals: https://info.theprofessionalbuilder.com/10step-sales-process   Get your business health audit + free resources (including website audit) here:  https://www.theprofessionalbuilder.com   https://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

Struggling to grow your building company without stretching your budget? In this episode, Owen and Vinnie break down a proven hiring roadmap designed to keep your construction business profitable. Discover the 3 levels of hires you need as your company scales, what to pay them to keep your business financially healthy, and how to avoid common hiring mistakes. Plus, get access to free, ready-to-use job descriptions to streamline your hiring process. Highlights: 0:00 - IntroductionWhy hiring right matters for sustainable growth and profitability. 1:39 - Key principles for hiring at each growth stageHow to strategically bring on the right people at the right time. 4:39 - Understanding the 3 hiring levelsKnow the difference between entry-level hires, skilled specialists, and leadership roles to avoid over- or under-staffing. 10:07 - Level 1: Foundational hiresWho to bring on first to support basic operations and free up your time. 10:54 - Level 2: Filling skill gapsEssential hires for low-fun, high-skill tasks that you don't have time for, but are crucial for scaling. 16:29 - Level 3: Building a marketing team that deliversWhy marketing-focused hires are essential for consistent lead flow and business growth. 18:38 - Pay strategies that keep your hires productive and motivatedCompetitive pay without overspending. Learn what top-performing builders pay their team members at each level. 20:32 - Avoid percentage-based compensation pitfallsWhy paying a percentage of P&L can backfire, and what to consider instead. 21:27 - Think packages, not just payslipsDiscover how offering the right benefits can attract quality hires and reduce turnover. 25:03 - Free job descriptions for every roleAccess downloadable job descriptions to kickstart your hiring process. Subscribe to The Builder's Ladder Podcast for weekly, actionable insights tailored to help you grow a profitable construction business.   Follow TPB for more: -https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources (including website audit) here -  https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

In this episode, Marti, Owen and Vinnie sit down and reflect on the TPB team catch-up and how it has helped improve TPB for members. Plus how doing this can improve members' businesses.   0:00 - Introduction 01:22  - Environment - change it to better yourself, your business, your growth 04:36 - Level up your identity as you grow your business 07:38 - Adapting your business to your team's profiles 11:08 - Aligning goals and team focus across all departments for a clear single vision 17:24 - Take yourself out of the business and plan your business Subscribe to The Builder's Ladder Podcast for weekly, actionable insights tailored to help you grow a profitable construction business.   Follow TPB for more: -https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources (including website audit) here -  https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

As a business owner, it can be hard to see the problem when working in the business daily. Today Owen, the GM of TPB takes you through the steps he uses every 90 days to uncover issues, find solutions and motivate his staff in the same direction.   Today's free recourse: Rapid results worksheet   0:00 - Introduction 03:20 - Reflect a review from a personal and business perspective 07:15 - Revisit your goals  09:32 - Rework the plan and break it down to rapid results 10:27 - Publish and repeat 12:42 - recap of every stage   At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips.   Follow TPB for more: -https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources (including website audit) here -  https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

As a professional builder, you've put years of hard work into growing your business—now it's time to consider your exit strategy. In this episode, we break down how to streamline operations so you can step back, and explore the best ways to sell your business or transition ownership to a trusted partner, investor, or team member. Learn how to set your construction business up for long-term success and secure your future.Today, Marti and Owen ask you to think about: Do you want to keep working long hours on-site, or is it time to step back? What's the long-term future of your construction business? Can you build a business that runs smoothly without your daily involvement? How do you grow a successful business by building and empowering a skilled team? 0:00 - Introduction4:31 - Defining your long-term goals: What do you really want from your construction business?8:04 - Step-by-step guide on preparing your business for sale to an investor, partner, or key employee15:29 - Business Value Calculator: A practical walkthrough to determine what your business is worth25:18 - Proven strategies to increase the value of your construction business before selling33:00 - Key takeaways: How to boost your business value and efficiency as you consider an exit strategy   At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips.   Follow TPB for more: -https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources (including website audit) here -  https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

Running a construction business can be challenging, but with the right guidance, success is within reach. In this episode, we sit down with Marti Amos, founder of The Professional Builder, and David Baker, Director of Rapid QS, to explore Marti's journey from overcoming financial hardship to building a thriving global enterprise.Tune in as Marti shares valuable lessons learned along the way, including: How to take a business from making millions but struggling with profit, to sustainable success with proven frameworks. Key hires that can help free up your time and increase efficiency. The importance of hiring a QS to improve your project management. Navigating tough times and the strategies  Tips for hiring top talent and fostering business growth. 2:38 Marti's background and starting TPB 10:10 Transforming a business for profit with plug-and-play frameworks 17:04 The first crucial hire to buy back your time 20:16 Why hiring a QS is a game-changer 24:19 Marti's toughest challenges and how he overcame them 31:18 Growth at TPB and a secret hiring tip 37:00 Marti's new book   At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips. Follow TPB for more: -https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources (including website audit) here -  https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

New Zealand is seeing a 24% drop in building consents, leading to less work for many. However, not everyone is affected, and with the right approach, you can avoid competing on price and position yourself to thrive when the market rebounds. In this solo episode, Owen shares 10 proven marketing strategies you can implement now to ensure your business stays ahead and grows, even in a contracting market.   00:00  Introduction. 03:39  10 Marketing Strategies that can help grow your business today 07:38 Key strategy 1, 3 streets wide flyer & door hangers 10:02 Key Strategy 2, site signs  13:04 The 4 key questions and 5 primary concerns to consider when making your marketing machine 17:31 Key Strategy 3, your 24/7 sales rep 18:17 Key strategy 4, the 1% Referral program At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips. Follow TPB for more: -https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources (including website audit) here -  https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

In this episode, we sit down with Ricki Cotter, owner of Topline Carpenters in Tauranga, New Zealand. Ricki shares his journey through the highs and lows of business ownership, including a tough financial challenge that nearly ended his company. He explains how investing in a strong team culture, refining systems and processes, and a growth mindset helped him not only survive but thrive.  00:00  Introduction. 04:38 Sticking to a vision of the type of people you want to attract 07:22 What happens when you get your team involved in the planning and ownership of a project 09:42 Learning to let go and allowing your staff to learn and grow 11:52 Rick's background 19:27 Sales process for not competing on price 29:14 Topline's software stack for operating a successful business 37:16 Systems and process and combining 5 into 1 42:20 Should you build your team or processes first? 48:26 Building a strong mindset throughout challenges 53:27  Juggling family and work while running a small business 57:14 Dealing with tricky times and levelling up regardless of the economic environment At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips.Download Ricki's site notes form here: https://drive.google.com/drive/folders/10hmABuqfsZauOz5HBDfWP0Od3SyXc3wx Follow TPB for more: -https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources (including website audit) here -  https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

In today's session, we'll explore how video content can boost conversions on your website. Specifically, we'll discuss how "How We Work With You" videos can build trust, establish authority, and address the five key questions potential customers often have before meeting your team for the first time. We've also included a selection of top-notch examples, which you can check out via the YouTube upload or the links below!   This episode is best viewed on YouTube but is still audio-friendly. 00:00  Introduction. 02:32 The framework we will be following to help build trust. 08:21 The tried and tested script - “Don't f*ck with the script” - Owen 13:58— Where would you use a video like this? 15:44 Key elements to note from the script and why they are important. 17:55  Where you can find the full script. 19:05 Example video: https://vimeo.com/237017393/1fcc040e64?   At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips. Follow TPB for more: -https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources (including website audit) here -  https://www.theprofessionalbuilder.com  https://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

In today's live audit session, Owen, Marti, and Vinnie reviewed members' websites and identified key elements that may help increase conversions. They discuss the difference between above and below the fold, how to build trust and authority through your website, and the importance of written and video-based content. By the end of this episode, you'll be given some ideas and strategies you should consider implementing on your website. This includes where to put your pop-ups and guarantees, plus imagery you should consider to help build trust during a customer discovery phase. After all, good, strong marketing makes for an easier sales process. This episode is best viewed on YouTube but is still audio-friendly.   00:00:00 Introduction 00:06:43 The importance of a virtual storefront (your website) 00:09:42 The building blocks of your website that we look for when auditing 00:14:07 First website audit - M&A Projects 00:22:32 What it means to be above and below the fold and the importance of it 00:38:17 Second website audit - BR Limited  00:44:55 What is a landing page? 00:46:53 Should you disclose pricing on your website? 00:54:09 Third website audit - Urban Landscape Projects 00:59:18 Best-in-class website - Cloonan design 01:01:24 Key takeaways from today's audit     Websites mentioned  today M & A Projects: https://www.maprojectgroup.com.au/ BR Limited: https://broughtonryan.com/reviews/ Urban Landscape Projects: https://ulp.com.au/  Cloonan Design: https://cloonandesign.com/    At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips. Follow TPB for more: -https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources here -  https://www.theprofessionalbuilder.com https://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

In today's 1:1 whiteboard session with Owen, General Manager of TPB and all-round legend of sales and marketing,e are handling typical objections you may see during the sales process. “Just send it to me in an email…” By the end of this episode, you'll be equipped to audit both your sales process and your team to identify where you need to invest your time to make improvements. Plus, Owen shares three key strategies for identifying objections, helping you determine whether they're genuine concerns or if there's an issue with your proposal. This episode is best viewed on YouTube but is still audio-friendly.   0:00 Introduction  4:00 What are the objections? The psychology of sales 6:17 How to improve your sales process that removes objections improves your marketing and builds strength to your sales pipeline 10:00 Sales are like muscles, if you put the time in they will grow. 11:47 3 Key sales strategies to handle objections, pressure test, be uncomfortable and be the advisor 17:49 What to do if you still get an objection at the end of your sales process 21:48 3 key items to handling objections   The official TPB Summit is around the corner on the 11th & 10th of October and we want you there. 5 Years of Business Insights in 2 Days: Fast track your success and aggressively grow your business, in person with TPB coaches. Get your TPB Builders Summit 2024 Tickets here: https://builderssummit.co.nz/ At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips. Follow TPB for more: -https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources here -  https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

Earlier in the year when Marti and Owen were in the Gold Cost for the TPB Summit, (the next one is in Auckland on October 10th & 11th link below). The team caught up with Corne and Andrew Lategan from Bizvideo, a video production and marketing company that specialises in helping construction businesses improve their marketing through video content.  With our Auckland Summit around the corner, we thought this episode would be the perfect opportunity to equip our audience with actionable strategies. By tuning in now, you can start implementing these insights ahead of the Summit, giving yourself a valuable head start. 0:00 Introduction 3:08 Why we love helping you 4:21 The telling signs that your building business might need help 7:25 The first thing you need to do to get on track building processes 8:49 How to shift your mindset from “I'm a builder” to “I'm a business owner” 10:43 The one thing most people will avoid once they have a lead in 12:03 Your sales process should keep you as the prize so you can charge for quotes 12:47 Why get back to a lead with speed 14:36 How we buy you back a day, a week in the first 90-day 17:02 The 7 key steps to a golden sales process 25:05 People buy from those they know, like and trust 30:30 Implementing the keep warm sequence while you price for profit 31:54 What Bizvideo do that is pure gold 36:28 How to send quotes that build trust and offer transparency 43:47 There are no silver bullets if strategies are done in isolation 44:56 What to consider when implementing these strategies   The official TPB Summit is around the corner on the 11th & 10th of October and we want you there. 5 Years of Business Insights in 2 Days: Fast track your success and aggressively grow your business, in person with TPB coaches. Get your TPB Builders Summit 2024 Tickets here: https://builderssummit.co.nz/   At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips. Follow TPB for more: https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources here -  https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

The official TPB Summit is around the corner on the 11th & 10th of October and we want to give you some insight as to what to expect from this opportunity to learn from TPB coaches in person plus talk to the top 5% of residential builder business owners. From sessions focused on sales and marketing, teamwork and systems, profit and pricing you will walk away with a customised action plan alongside plug-and-play resources to start using there and then for your business.   0:00 Introduction 1:11: Where is the summit and what days should I block out in the calendar for this opportunity? 2:26 Am I the right person to attend the summit and will I get value from it? 5:11 How we will compress what you could learn in 5 years of business into 2 days. Including our Builders Booked Out Blueprint, will help fill your pipeline up to 12 months in advance. 6:35 Learn from the TPB members winning awards, how they overcame roadblocks and what mindset shift they had to make. 11:48 Gain access to our exclusive networking opportunity where you can chat one-on-one with 10 of TPB's top coaches over a drink to get insights on how you could better steer your business, stop working in it, and start working on it. 12:30 Get inspired by record breaker Freddie M Bennet. Best known for running to the North Pole, Freddie wil give you the tools and strategies to get out of ruts and focus on your goals. 13:35 Boardroom panel sessions will help you learn how to question builders about their mindset and set you up for networking success. 15:18 To help calm the mind and regain focus we will be putting on several exercise and fitness opportunities including walks, swims, and CrossFit sessions. 16:03 You will walk away with a customised plan that goes in-depth into your goals, roadblocks and strategies to overcome them 18:12 A major highlight for last year's summit attendees was the networking opportunities, allowing them to connect and converse with TPB members who have experienced similar journeys 20:48 Quickfire FAQ's regarding the summit including, where to stay, timing and of course food and drink! 24:28 Shhh…. super secret announcement at the event right here!   Get your TPB Builders Summit 2024 Tickets here: https://builderssummit.co.nz/   At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips. Follow TPB for more: https://www.instagram.com/theprofessionalbuilder/ Get your business health audit + free resources here -  https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

In the ever-evolving world of social media, building company owners often wonder if it's worth the effort. The short answer is yes — if you approach it strategically. Our latest podcast episode outlines key strategies and common pitfalls, helping you effectively leverage social media to build credibility, attract talent, and ultimately grow your business (without being online or posting constantly!).   Here's a glimpse of what we cover: 0:00 Introduction 2:00 Marti has heard it before “my clients aren't on social media” which just isn't true. So should you be using social media? What should you consider?  4:07 You shouldn't be doing everything, especially without a strategy, so here is TPB's official three strike marketing strategy. 9:24  Know, like and trust. 12:08 How do we put this into practice? Let's use an Instagram account as an example. 16:10 So you're still struggling with getting into social media, getting in front of the camera or finding time to prioritise it.  Here are some quick tips to fight those hurdles. 20:41 Key takeaways from today's discussion.   At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips. Follow Marti and Owen at TPB for more: https://www.instagram.com/theprofessionalbuilder/ Get your free content calendar, business health audit + free resources here - https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

Join Marti and Owen as they discuss the key steps required to turn a cold prospect into a warm client. This is Marti's genius zone and he will share with you the 4 key questions your potential customers are asking you during the decision-making process and how your marketing can help answer these questions but more importantly, nurture these potential customers into clients.   0:00 Introduction 2:00 First let's break down the head space your potential customers are in when they are looking for their ideal builder to complete the project and how we can market to them. 8:45 We see the majority of businesses leave out the most important part of the marketing funnel. The middle of the funnel. 9:50 The secret sauce to ensuring you can improve conversions by focusing on the education phase. 13:40 Now we have some marketing ideas about where should we put them for optimal results. 16:07 Utilising a wow pack to help build trust, and authenticity and win jobs. 23:28 So how exactly do you turn cold prospects into warm leads? 26:28 Key takeaways from today's discussion.   At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips. Follow Marti and Owen at TPB for more: https://www.instagram.com/theprofessionalbuilder/ Get your free business health audit + free resources here: https://www.theprofessionalbuilder.comhttps://www.facebook.com/groups/TPBmember: https://www.facebook.com/TheProfessionalBuilderSee omnystudio.com/listener for privacy information.

It's time to build a thriving construction business, not just survive another day.   In the 2nd part of our Q&A Series, Owen and Courtenay discuss The Builder's Ladder. This is TPB's roadmap from startup to significance in the residential construction industry.   Learn about The Professional Builder's approach that focuses on: • Systemized steps to build a thriving business. • Understanding key metrics to drive growth. • Monthly performance checks and ongoing community support.   The episode also covers: • The Business Performance Check (BPC), TPB's process for monitoring construction business health monthly • The Health Audit, a self-assessment tool to determine if TPB's program is the right fit for you • TPB's targeted programs to address specific needs at different stages of business growth • How to use the Professional Builder's Rate (PBR) calculator to optimize your work hours • Strategies for overcoming key challenges faced at the $3M and $10M revenue milestones   Take control of your construction business and achieve long-term success.    Tune in to the full episode and explore the free resources mentioned in the episode below:

If you find it hard to keep your finances in order or build a steady pipeline of projects...   This is for you.   Owen sits down with Courtney to discuss pressing questions builders have. This includes financial health, marketing strategies, and navigating the "Golden Years" of Construction.   This episode is Part 1 of a 2-part series for builders looking to build a long-lasting residential building company.   Here you'll learn about: • The Importance of Understanding The Financial Health of Your Business (02:03) • The Right Way To Do Marketing for Your Residential Construction Company (06:43) • How To Tread the "Golden Years" of Construction and Beyond (16:07) • The Advantages of Joining The Professional Builder (18:22)   Subscribe to our podcast and stay tuned for part 2 of this series.    We'll discuss how TPB's programs can help residential builders grow their businesses into million-dollar construction companies.   Join Our Community

Is it financially dangerous to scale fast?   The short answer is yes, especially if you're not prepared.   It's a cash-sucking machine. There are more plates to spin. And more ways for small errors to balloon into catastrophic problems.   Here's the good news though.   In today's episode, we're covering 4 key steps in place to manage a fast-growing company.   One of our favorite sayings is, "You can't scale chaos". There's a way to grow faster with less chaos and today, we show you how.    Join Marti and Owen as they talk about the 4 key steps to managing a fast-growing company: • Step 1: Crafting a clear vision to guide your team towards success (02:26) • Step 2: Mastering key metrics to understand your company's financial health (05:57) • Step 3: Investing in systems, people, and processes to reclaim your time (10:01) • Step 4: Focusing on high-margin activities and protecting your downside (12:51)   We also talk about two skills you need as a business owner while your company grows: • How to evolve your skills and identity as you scale up (15:30) • The importance of accountability and difficult conversations (17:47)   BONUS! Download and use this FREE resource to protect your downside: https://tp-b.com/60-protect-profit-ep92   At The Builder's Ladder Podcast, we're your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips.   Join Our Community

In today's episode, Marti and Owen discuss our recent Profitable Builder's Summit. We met with TPB members in the Gold Coast to celebrate our wins, share business strategies, and create connections. Talk about an electrifying and inspiring energy with awesome builders in the room!    If you miss this event, tune in to this podcast for some of the key takeaways:  • Importance of engineering a successful business with a focus on teamwork (00:27) • Value of personalised, detailed info packs for home building projects (09:07) • Environment's impact on personal growth (11:07) • Success stories of business members and their growth mindsets (13:08) • Integrating business and lifestyle to take life to another level (19:26) • Taking action to implement strategies and improve skills (22:02) • Importance of attending events in person for networking and motivation (23:21)   The Summit wasn't just about business strategies. It was about creating a supportive environment where residential builders could thrive.    Feeling the FOMO? We've got you covered. Head over to our website (www.theprofessionalbuilder.com) for details on our upcoming events. Join Our Community

We're almost halfway through 2024. Have you achieved most of the business goals you set this year? If not, this short, action-packed episode can help you. Our goal at TPB is simple. It's to help builders get booked out with 6-12 months of profitable projects. Bump up their gross profit margin to 20%. And win back at least 8 hours a week. In this podcast episode, we're recapping how we've helped over 200+ builders achieve this in 2024 so far. From slashing their marketing down to 20 minutes thanks to some handy AI tools… To stopping on-site fires breaking out each day… We'll pinpoint what's working right now in the industry to help our TPB members make more profits, win back their time, and remove them as the bottleneck. And we're investing heavily to ensure our members get these results even faster the next 6 months. Here's what we discuss in this episode: • The sales and marketing strategies used by TPB members to book out their pipelines for 6-12 months (00:55) • How to leverage the shared best practices inside the TPB community for growth (03:38) • The mindset you need to break free from feeling stuck and take control (08:22) • Tips on hiring and managing a team that buys you back time (10:57) Celebrate these milestones with us and listen to the wise words of Marti, Owen, and Vinnie here on The Builder's Ladder Podcast. Tune in now! Join Our Community

Many builders confuse markup and margin, leading to underpriced projects and lost profits. Are you one of them? Join Marti, Owen, and Vinnie as we discuss the difference between markup and margin. We'll show you how to: • Stop profit leaks by understanding markup and margin pricing. • Learn a simple calculation to ensure you're charging what your projects are worth. • Know the key financial ratios that matter most.  This episode is more than a pricing lesson. It's a roadmap to financial clarity and a thriving construction business. Here's what you'll gain: • The key numbers that drive your profit (01:03) • Optimising your team's structure according to your revenue stage (15:16) • Strategies to maintain a positive cash flow (19:40) • Understand why learning to say "NO" can lead to greater profitability (24:55) • Manage work-in-progress to address cost issues before they snowball (25:53) BONUS: Download our resource, ‘151 Ways To Add $500 - $1,000 In Gross Profit Per Week' and get practical tips to boost your bottom line: https://info.theprofessionalbuilder.com/151ways Stop leaving money on the table. Tune in to this episode to learn practical strategies to stay on top of your finances. Join Our Community

Scaling your business without fixing profitability issues and repetitive constraints is like pouring water into a leaky bucket. In this episode, we cover why it's crucial to address profit leaks and systemise key functions of your business before aiming for growth.Sometimes, we're just one obstacle away from rapid business growth. But most of us get stuck because we can't find the constraints that will move the needle.  Join Marti, Owen, and Vinnie as they discuss examples of repetitive constraints and profitability issues our TPB members have solved. In this episode, we cover: • Strategies to identify and remove the biggest obstacles in your business (03:20) • Addressing profit leaks to ensure sustainable growth (06:57) • How to use tools like health audits and roadmaps to improve business performance (11:33) • The importance of setting clear goals and team alignment in solving business problems (19:20) • Differentiating People vs. Process Problems (23:09) • Applying the 80/20 Rule to focus on high-impact areas in your business (25:48) We're also sharing our free resources to help you get unstuck faster: • Check the health of your business in 15-min or less: https://tp-b.com/health-audit-88 • Grab this A to Z of Operations 2.0 Guide for residential construction companies:https://tp-b.com/a2zv2-88 Enjoyed this episode? Subscribe and leave us a review on your favorite podcast platform. Stay tuned for more episodes to help you grow your residential construction business. Join Our Community

Are you struggling to attract the right team members? Do you have effective onboarding processes for new employees when they do join your business? This is a common pitfall for most business owners.  In this solo episode of the Professional Builders Podcast, Owen breaks down the four stages to evaluate your people processes and offers key actions to improve your recruitment and management strategies. Tune in to discover: • The four key stages to evaluate: recruitment, hiring, onboarding, and management (01:00) • How to craft job ads that attract the right people by highlighting benefits, culture, community, and processes (02:00) • The MOSCOW framework for filtering candidates effectively (07:00) • Creating a clear onboarding document to set expectations and success metrics (10:00) • Implementing an ongoing management process with clear expectations, regular measurement, and feedback to ensure accountability and improvement (11:00) If you're facing challenges in any of these areas, then you are in the right place. We offer resources for recruitment, hiring, onboarding, and ongoing team management. DM us or visit our membership site for support. Here's to your success! Keep winning, and we'll see you next time on The Builder's Ladder Podcast.  Join Our Community

Every building company should be "Built to Sell" - even if you never plan on actually selling it!  In this episode, Marti and Owen talk about building a construction business that runs like a well-oiled machine, even without you at the helm. They discuss the 4 Profit Multipliers that will maximise your company's value so that you can set yourself up with the option to sell, franchise or structure a buy-in. Today, you'll discover: • How to build a business that will give you more time and money freedom (03:01) • The factors behind business valuation (04:57) • Exit strategies for construction business owners (07:56) • Why systems are the key to increasing the value of your construction business (14:04) • How to structure a "buy-in" to ensure a smooth transition and a secure future for your company (16:07) BONUS: Get access to our exclusive resources, including: • A free calculator to see how much your business value could increase with the right systems: https://tp-b.com/price4profit-86 • A downloadable business health checklist to pinpoint your strengths and weaknesses: https://tp-b.com/37-pt-checklist-86 • A free masterclass to know all about maximising the value of your business: https://tp-b.com/biz-valuation-masterclass-86 This episode is for you if: • You're looking to build a sustainable, sellable construction business. • You're curious about exit strategies but overwhelmed by the options. Ready to build a construction business that works FOR you, not the other way around? Tune in to this episode now. Join Our Community

Five years stuck in a "rat race" to signing the largest project to date after only two months inside TPB. Today on The Builder's Ladder, Vinnie interviews Jonathan about his recent wins. He describes his business before TPB as lacking direction and struggling to grow. After joining our program, he learned our golden ratios for pricing. This gave him the confidence to land high-value projects with healthy margins. The results? In just the first two months of the year, Jonathan's sales were four times higher when compared with the same period in 2023. Here are the key takeaways from our interview: Focus on Results and Taking Action (01:04) The Importance of Knowing Your "Golden Ratios" and Understanding Margin vs. Markups (03:43) Maximize Resources and Asking the Right Questions (05:59) The Value of A Supportive Community (06:42) Like Jonathan and many members inside TPB, you can also achieve your goals when you have a clear road map. Check out one of our free resources below so you can start taking action that creates an impact: Our guide to pricing for profit: https://tp-b.com/pricing-for-profit-85 How much is your time worth? Find out using our calculations here: https://tp-b.com/professional-builders-rate-85 Join Our Community

As a builder, it's easy to get caught up in the day-to-day chaos of your business. Before you know it, you're clocking 50-70+ hours a week and the business consumes your entire life. That was the reality Ken faced when he enrolled in The Professional Builder. Listing down the tasks he was doing by himself, he found out he was working for 70+ hours each week. But just 4 months in, he got an initial 40 hours per week of admin tasks off his plate. Plus he hired a site manager who "kicked him off-site", which freed him up even more time to focus on marketing, sales, and systems improvement. Today on The Builders Ladder Podcast, Vinnie and Ken discuss how Ken achieved these results. Tune in to discover: The power of testimonials in growing your construction company (06:06) • How TPB helps builders get unstuck (08:16) • How increased confidence can help your business grow (10:23) • The essential tools and strategies to buy back your time (14:31) • The importance of peer learning and collaboration in your business (15:08) Tune in to this short yet insightful episode and grab these tools that helped Ken free up 70 hours of his week: • Know the tasks to get off your plate: https://tp-b.com/stop-doing-84 • How much is your hourly rate? Check it here: https://tp-b.com/pbr-84 Inspired by Ken's story? Join the 700+ builders who are learning and growing their businesses: