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Episode web page: https://bit.ly/4l9JDil ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked, please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked, we're joined by Regina DeMars, Director of Content Marketing and Social Media Strategy at First National Bank of Omaha (FNBO). With over 167 years of history, FNBO is one of the largest privately held banks in the U.S.—but that doesn't stop them from thinking innovatively about customer engagement in the digital age. Regina shares how her team is transforming traditional banking touchpoints into rich, multi-channel experiences that prioritize customer trust, education, and community. From using employee storytelling to humanize financial topics, to tailoring content for platform-specific audiences, FNBO's approach is as strategic as it is personal. You'll hear how Regina and her team: Leverage real-time customer insights to guide content creation Build trust by consistently showing up with relevant, value-driven messaging Use content personalization to meet customers where they are—both in life and in channel Connect with younger generations through social-first campaigns like the “Be Kind” mural initiative Balance brand consistency with creative freedom across platforms like TikTok, YouTube, and blogs Whether you're in financial services or not, this episode is packed with practical ideas on how to scale content without losing your brand's human touch. Guest: Regina DeMars, Director of Content Marketing & Social Media Strategy, FNBO Host: Cornelia Klimek, Group Product Manager, UserTesting Producer: Nathan Isaacs, Senior Manager, Content Production, UserTesting Resources & Links: Connect with Regina on LinkedIn Connect with Cornelia on LinkedIn Explore FNBO's content and campaigns on Instagram and YouTube Learn more about Insights Unlocked: usertesting.com/podcast
Scott Plette, Partner Group Program Manager for Teams Calling and Premium shares his insights into how the Queues app is offering new capabilities and value to customers. How Queues App is enhancing team collaboration, managing customer calls, and providing reporting and insightsUpcoming features include shared call history, integration with Microsoft Shifts, and enhanced mobile capabilitiesHow the integration of AI, including Copilot features, will provide intelligent insights, automate call recaps, and enhance customer interaction analytics.Advanced call monitoring features coming soon include barge, whisper, and monitor functionalitiesThanks to Ribbon, this episode's sponsor, for their continued support and for helping to make content like this possible
O avanço do Open Finance no Brasil tem transformado o mercado financeiro, mas a adoção no setor B2B ainda enfrenta desafios. Neste episódio, exploramos como a Accesstage tem impulsionado essa mudança, o papel do Iniciador de Transação de Pagamento (ITP), a inovação com o Cash Pooling e as novas regulamentações do Banco Central, como o PIX Automático. Entenda como essas mudanças estão moldando a gestão financeira das empresas e o futuro do setor.Participantes:Herivelton Martins, Group Product Manager, Accesstage.Host(s):Alexandre Abreu, Apresentador, Tracto.Marcelo Braga, Sócio do Financial Services, Forvis Mazars.
In this episode, Sophie Gould speaks with Xuan Xu from Unik System Design and Tink, Iryna Zirukina from the LEGO Group and Billogram, and Roshni Bharadwaj, Group Product Manager at Pleo. They discuss the challenges and strategies of aligning product and engineering teams in the fast-paced world of fintech. Their insights focus on fostering collaboration, optimising workflows, and driving innovation, providing valuable lessons for professionals navigating the complexities of product and engineering integration in the fintech industry.
Can we introduce greater individual agency in the management of identity? Will that lead to better controls over personal data and less privacy risks? What is the problem with LinkedIn? Are we turning a page in the evolution and potential mass adoption of cryptographic solutions? How can we avoid storing personal information on the blockchain? Dan has spent his career building products from 0-1 at the intersection of predictive analytics, AI/ML, and privacy. He most notably served as a Group Product Manager at Google, where he built Google's most sophisticated personalized marketing and cross-identity measurement products, Google Analytics and Google Signals, respectively. Prior to co-founding Icebreaker, he served as a Group Product Manager at Coinbase, where he led Consumer Trading, earning a patent for AI-assisted multi-chain intent orchestration. He holds a BS in Management Science from the Massachusetts Institute of Technology. References: Dan Stone on Icebreaker Icebreaker: an open, decentralized professional networking platform Jamie Smith: AI Agents, digital identity, wallets and personal data (Masters of Privacy) Adrian Doerk: digital identity, digital wallets, and data protection (Masters of Privacy) Joana Mota: privacy compliance in a web3 world (Masters of Privacy) Gam Dias: On privacy, agency, convenience, and freedom (Masters of Privacy) Project VRM (Berkman Klein Center, Harvard University) Doc Searls, The Intention Economy
UC Today's David Dungay hosts Sandhya Rao, Group Product Manager of Microsoft Teams Devices & Gauthier Renard, Group Product Manager, Barco.In this session, we discuss the following:Highlights from IgniteLatest trends in BYOD for Microsoft TeamsHow Barco and Microsoft are working together to create BYOD rooms
Georgia Benton hosts a discussion on building and leading high-performing teams. Marcell Gubi, Group Product Manager at Volvo Cars, shares strategies for fostering collaboration and efficiency in product teams. Janne Kanisken, Group Head of Product Management at FläktGroup, explores leadership tactics for driving success in product development. Sylvia Brudeli, Chief Product Officer at Nomano, provides insights into leading dynamic teams and maximizing productivity. Learn from these experts as they reveal how to cultivate and lead successful, high-performing teams across industries.
By combining the power of Cisco Networking Cloud, ThousandEyes Digital Experience Assurance, and Cisco's unmatched dataset, new innovations unlock proactive insights and automated operations across customers' entire digital ecosystem. Marko Tisler, Group Product Manager with Cisco ThousandEyes, and the Cisco Champions will discuss new digital experience assurance capabilities announced on June 4 at Cisco Live, as well as dig deeper into the now generally available Cisco Secure Access Experience Insights, powered by ThousandEyes. By integrating ThousandEyes with Secure Access, IT and security teams now have full visibility into key components of the digital experience: device, network, and application. This means that both teams can manage and remotely troubleshoot end-to-end connectivity for critical applications and services, all in a single, easy-to-understand view that enables rapid root cause identification and resolution. Resources https://www.thousandeyes.com/integrations/cisco-secure-access-experience-insights Cisco guest Marko Tisler, Group Product Manager, Cisco ThousandEyes Cisco Champion hosts Donald Robb, Principal Network Architect, The Walt Disney Company Sebastian Leuser, Solution Architect, Deutsche Telekom Geschäftskunden GmbH Liam Keegan, Advisor Moderator Danielle Carter, Customer Voices and Cisco Champion Program, Cisco
Identity Management & Future Trends: Interview with Venkat, Group Product Manager at Okta | Identity Jedi Show In this episode of the Identity Jedi Show, I'm joined by Venkat, Group Product Manager at Okta, to discuss the evolving landscape of identity management. We dive into the importance of identity in cybersecurity, the journey from consulting to product management, and the future of identity technologies like passwordless authentication and zero-trust security. Whether you're an industry veteran or new to the field, this episode is packed with insights you won't want to miss. Don't forget to subscribe and hit the notification bell for more episodes! Strata.io E-Book: https://www.strata.io/resources/whitepapers/identity-orchestration-for-dummies?utm_medium=referral&utm_source=identity_jedi 00:00 Introduction and Welcome 00:44 Special Guest Introduction: Venkat from Okta 01:52 Venkat Background in Identity Management 06:53 The Importance of Identity Management 08:15 Trends and Future of Identity Management 11:42 Transitioning to Product Management 16:05 Strata and Identity Orchestration 20:11 Challenges and Opportunities in Identity Management 23:29 Future Predictions and AI in Cybersecurity 23:34 Future Trends in Identity Management 29:28 The Role of AI in Cybersecurity 34:34 Conclusion and Farewell
In this episode of Tech Talks Daily, I sit down with Tiago Cardoso, Group Product Manager at Hyland Solutions, a company known for its industry-leading intelligent content solutions. With a solid background in Computer Science and AI, Tiago brings over a decade of experience in developing cutting-edge interfaces across web, mobile, and 3D applications. Our conversation delves into the transformative power of AI in enterprise content management, particularly in sectors like healthcare, insurance, and banking. We explore how AI is revolutionizing these industries by streamlining processes, enhancing decision-making, and ultimately improving customer experiences. Tiago also shares insights on how AI is reshaping higher education, specifically within computer science programs. He discusses the growing importance of integrating AI into the curriculum, preparing the next generation of tech professionals to meet the demands of an AI-driven world. This naturally leads us into a discussion about AI implementation readiness in the workforce. As AI continues to advance, its impact on jobs and the skills required to thrive in a tech-oriented workplace is a topic of critical importance. Tiago offers his perspective on how organizations can better prepare their employees for the changes AI will bring, emphasizing the need for continuous learning and adaptation. Throughout our conversation, Tiago emphasizes the need for a thoughtful and strategic approach to AI adoption, one that balances innovation with ethical considerations and a focus on the human element. Whether you're curious about the future of AI in enterprise settings or interested in how AI is influencing education and the job market, this episode offers a comprehensive look at the evolving landscape of AI and its far-reaching implications. How will AI reshape the industries that matter most to you? What steps should organizations take to ensure they are ready for the AI-driven future? Don't miss this engaging discussion that could help shape your perspective on the opportunities and challenges ahead.
פז אביב מראיינת את טל קיילר, Group Product Manager at Evinced בשיחה על פרודקט מנטורינג - מה החשיבות של מנטורינג בין מנהלת לעובדים, איך לשלב מנטורינג ביום יום ומה השלבים לתהליך מנטורינג מוצלח. עריכה: תמר הלוי הוקלט באולפן גוגל קמפוס
Navigating life's challenges and rediscovering a sense of purpose at work can be a transformative journey. In this episode, we sit down with Andrew Geonetta, Group Product Manager at Aspira, to explore how a major life transition and a challenging work environment pushed him to reevaluate his career and personal life. Andrew shares the deeply personal experience of moving home after starting a family, a decision that brought with it significant professional and personal challenges, including the strain on his health due to a high-stress work environment.In our conversation, we dive into the importance of acknowledging and managing emotions, the role of self-awareness in creating meaningful connections, and how to build a work culture that supports well-being and authenticity. Andrew's journey is a powerful reminder that taking a step back, reflecting, and making intentional changes can lead to profound personal and professional growth.Resources:Connect with Andrew on LinkedInRead: The Culture Code by Daniel CoyleRead: Braving the Wilderness by Brené BrownRead: Extreme Ownership by Jocko WillinkRead: Team dynamics: The five keys to building effective teams - Think with GoogleConnect with me:InstagramLinkedInYouTubeselfatwork.comProduced by NOVA Media
We hosted Abel Gonzalez, Sr Director of Product Marketing at Sisense and Jared Hoffman, Group Product Manager, Symend on The Ravit Show at the Snowflake Summit. Here's what we discussed -- -- We spoke about the partnership between Sisense and Symend and how analytics add value to their services. -- Jared shared why they chose Sisense for their analytics needs and what they aim to achieve with it. It was was good to hear about the new possibilities they are now able to explore. -- Abel shared why developers should care about embedding analytics and the impressive results Sisense helps companies achieve. -- Jared and Abel shared their excitement about the highlights at the Snowflake Summit. Stay tuned for more insights from the Snowflake Summit! #data #ai #snowflakesummit #snowflakeflake2024 #sisense #theravitshow
This week's guest is Chad Kennedy, Group Product Manager of the Rate Benchmark platform at DAT Freight & Analytics. Chad has been in the trucking and transportation space for over two decades now as both a carrier and a shipper. While originally trained in finance, he joined a small family-owned trucking company in the early 2000s. He moved on to CHEP (the blue pallet people) where he rose to be Director of Transportation. Finally, he joined Chainalytics in 2018 and was part of the acquisition by DAT in 2020. In our conversation, we discuss the different major use cases of rate benchmarking (past, present, and future) and why that matters in how the rates are created. We also talk about how the shipper-carrier interface has evolved over the years as well as the challenges of managing a data-driven software solution.
This week's episode of Masters of MAX features Tom Butta interviewing Alexis Baird, the Head of Product Experience at Thumbtack. Alexis shares her journey from linguistics and computer science to product management roles at Microsoft, LinkedIn, and Lyft. At Thumbtack, she leads innovations that connect homeowners with home service professionals.Today's focus is all about redesigns. Alexis and the team at Thumbtack recently launched an extensive redesign to expand their offerings beyond hiring professionals to provide their users a single app for all of their home needs. Alexis underscores the critical need for a personalized, user-centric approach, explaining how Thumbtack tailored their app to meet individual homeowner goals and house-specific needs, integrating tools like personalized guides and educational tidbits to boost user engagement. She discusses how the dev team was given a sandbox environment with a small percentage of customers and without traditional revenue targets, allowing for bold experimentation and significant advancements in user experience without the pressure of immediate financial returns.The overarching theme of the episode revolves around executing a successful redesign. Alexis advises maintaining flexibility, refining hypotheses with careful analysis, and creating a cross-functional team encompassing design, engineering, marketing and more. By aligning a long-term vision with short-term iterative goals, and ensuring continuous feedback loops, Thumbtack was able to deliver a significantly enhanced product that better serves their customers' evolving needs.—Guest BioAlexis has been working on products for the past 13 years, looking at the world through her customer's eyes, to build features that make a real impact for them. She is currently leading the customer experience and growth product teams as Head of Product Experience at Thumbtack.Before her current role, she spent almost three years at Lyft, first as a Product Manager before she was promoted to Head of Product. In this role, she first focused on rider experience and later, Lyft Healthcare which included their concierge products.She has also worked as a Senior and Group Product Manager at LinkedIn. She worked on the Talent Solutions, Content, Slideshare as well as LinkedIn Profiles teams. Her first product position was as a Product Manager for the Captions Metrics team at Microsoft Bing.—Guest Quote"One of the big misconceptions is that you do a big launch and you just kind of disappear. I've been part of redesigns in other lives, and you almost never get it right the first time or the second time or the third time. It takes a lot of iteration to get to that bar that you want for a broader launch."—Time Stamps *(01:18) Alexis' background*(03:12) What is Thumbtack?*(04:29) Why the team decided to redesign their entire offering*(08:41) Drilling down on personalization*(11:30) The importance of collecting user feedback*(14:24) The results of Thumbtack's redesign*(17:17) Lessons for others looking to make significant change *(21:37) How to prove your hypotheses with your users*(23:17) When is the time to put your pencils down? *(26:15) Do you go broad? Do you go deep?*(27:19) Rapid Fire Questions—LinksConnect with Alexis Baird on LinkedInCheck out ThumbtackConnect with Tom Butta on LinkedInCheck out the Airship Website
What direction do you want to steer your career path? Are you at the wheel? Or in the back seat… Listen now for how to drive results beyond engineering! > Full Show Notes, Resources, & More ============================ When you're ready, here are three ways I can help you build your engineering career: 1. Engineering Career Accelerator™️ Scorecard … foundational development actions and key points you can check, score, and apply immediately to stand out and excel at work. 2. Join us at Happy Hour … a limited-attendance LIVE monthly workshop where we dig deep into career growth strategies and provide 1:1 open coaching for you at the end of the session. 3. Work with me directly … start with a free chat and ensure it's a great fit, then work with me and my team privately in our intensive coaching program, exclusively for engineers. ============================ In this episode, meet my good friend Amberdeep Aurora, an accomplished Product Management leader who knows how to speak geek… because he started where you did, engineering. Amberdeep is fluent in the languages of Consumer, Business and Technology. Besides being a utility patent holder, one of his products has won recognition for being Popular Science Magazine's 100 Greatest Innovations of 2021. We cover the key difference between outcomes and outputs, the 3 key trade offs to a product's success, and how to make better decisions. You may or may not see Product Management on your career ladder, but if you want to be a STEM professional capable of success and influence outside the walls of your cubicle, this conversation is critical. Currently a Group Product Manager at Whirlpool Corp, a Global $20B World's Most Admired Company (ranked by Fortune, 14 years in a row), Amberdeep leads a team of product managers in improving the shopping experience across the company's North American Portfolio of six Direct-to-Consumer eCommerce websites. So press play and let's chat… it's time to stop talking about solutions and start listening to our customer's problems! ============================ WANT MORE AMAZING GUESTS? “I love Zach and these amazing guests on The Happy Engineer Podcast.” If that sounds like you, please consider following, rating and reviewing the show! I know it's a huge favor to ask, but when you follow, leave a 5-star rating, and add an honest review of how these episodes are helping you… it's a massive benefit for getting the attention of powerhouse guests on this show. On Apple Podcasts, click our show, scroll to the bottom, tap to rate with 5-stars, and select “Write a Review.” Thank you so much. ============================ Connect with your host, Zach White: LinkedIn (primary) Instagram YouTube
In this episode, we have the pleasure of speaking with Stephanie Leue, a seasoned product management leader with over 23 years of experience. As the Group Product Manager at Ringier AG, Stephanie brings a wealth of knowledge and fresh perspectives on building successful teams, especially in the face of setbacks. Her insights will help you elevate your product management game and navigate the complexities of leading teams in challenging times. Key Takeaways: Building and Maintaining Trust Within Teams Understand that building trust is a process that takes time and investmentEmbrace the challenges your team faces and listen to their concernsProvide transparent communication and back up your decisions with data and strategyBelieve in the long-term payoff of your decisions, even if they are initially unpopular Measuring Success in Rebuilding Trust Introduce metrics like NPS (Net Promoter Score) and CES (Customer Effort Score) to track progressUse CES to identify challenges customers face and prioritize improvements accordinglyMonitor manager NPS to gauge your effectiveness as a leader and identify areas for personal growth Empowering Product Managers to Conduct Research Assume good intentions when PMs struggle with customer research or product usageIdentify and address the barriers holding PMs back, such as lack of time, support, or toolsProvide the necessary resources and methodologies to enable PMs to gather valuable insights Financial Literacy for Product Managers Recognize the importance of financial knowledge, especially as you advance in your careerSeek out a mentor or ally in your organization who can make financial data accessible and engagingStart learning about business acumen and financial metrics early in your career to set yourself up for success Managing Up and Advancing Your Career Focus on making your manager's life easier by being a proactive problem-solverUnderstand your company's and manager's biggest challenges and find ways to contribute to their successLeverage your strengths, whether introverted or extroverted, to effectively communicate and manage upCultivate patience and calmness in the face of stress and chaos to steer situations more effectively By applying these insights to your own product management journey, you'll be better equipped to build trust, navigate challenges, and advance your career. Stephanie's wisdom will help you become a more effective leader and drive success for your team and organization.
Epson Robots is known for delivering on speed, accuracy, and reliability. ASSEMBLY Audible connects with longtime industry expert, Scott Marsic, Group Product Manager of Robotics at Epson America. Scott explains the various facets of the vertically integrated Epson brand known in the robotics sector as a leader in SCARA robots. Epson started developing robots as manufacturing solutions for its well-known line of printers, scanners, and projectors. The internal use of their products, allows Epson to receive feedback and continuously enhance their robotics line for customers.Sponsored By:
Guest: Shan Rao, Group Product Manager, Google Topics: What are the unique challenges when securing AI for cloud environments, compared to traditional IT systems? Your talk covers 5 risks, why did you pick these five? What are the five, and are these the worst? Some of the mitigation seems the same for all risks. What are the popular SAIF mitigations that cover more of the risks? Can we move quickly and securely with AI? How? What future trends and developments do you foresee in the field of securing AI for cloud environments, and how can organizations prepare for them? Do you think in 2-3 years AI security will be a separate domain or a part of … application security? Data security? Cloud security? Resource: Video (LinkedIn, YouTube) [live audio is not great in these] “A cybersecurity expert's guide to securing AI products with Google SAIF“ presentation SAIF Site “To securely build AI on Google Cloud, follow these best practices” (paper) “Secure AI Framework (SAIF): A Conceptual Framework for Secure AI Systems” resources Corey Quinn on X (long story why this is here… listen to the episode)
In this episode, ADJUSTED welcomes James Benham, co-founder and CEO of JBKnowledge and co-founder of Terra. James discusses some of the current technology innovations in the insurance industry, what AI can and can't do, and some common misconceptions about technology development and implementation. Season 7 is brought to you by Berkley Industrial Comp. This episode is hosted by Greg Hamlin and guest co-host Sam Neer, Group Product Manager with Berkley Alternative Market Technology (BAMTECH).Visit the Berkley Industrial Comp blog for more!Got questions? Send them to marketing@berkindcomp.comFor music inquiries, contact Cameron Runyan at camrunyan9@gmail.com
Hoy People tiene mucha presión: conseguir información crítica de manera rápida y eficiente, eso les quita tiempo para lo que realmente importa: la estrategia. Un estudio de McKinsey & Company reveló que la IA puede automatizar hasta el 45% de las tareas de RH, liberando tiempo para que los profesionales se enfoquen en actividades estratégicas de mayor valor. Actualmente, empresas como Crehana están creando soluciones para apoyar a estos equipos. Recientemente lanzó su copiloto de HR inteligente, HANA AI, y en este episodio, Tavo Santillan, Group Product Manager de Crehana, nos contará cómo estas herramientas están superando el reto de agilizar el acceso a datos relevantes, optimizando así el tiempo de los profesionales, permitiéndoles enfocarse en estrategias clave para impulsar el crecimiento y la productividad organizacional.
Cheryl Field has 30+ years of experience in nursing, specializing in rehabilitation in the post-acute area with a focus on analytics, compliance, quality, and reimbursement. Cheryl has served in many roles, including Clinical Director, VP of Healthcare, Chief Product Officer and most recently as Group Product Manager. Cheryl has spoken at state and national conventions for over 25 years on a variety of healthcare care industry topics. She makes learning complex systems easy with simple analogies, relevant and often personal stories to maximize audience engagement. A two-time international bestselling author for her work in You Can, You Will and her most recent book Prepared! A Healthcare Guide for Aging Adults. Cheryl is certified in Rehabilitation Nursing, and recently achieved certification in Machine Learning and Artificial Intelligence from MIT. She holds a Bachelor's of Science in Nursing from the University of Rochester and a Master's of Science in Nursing from Boston College. Cheryl has been married over 30 years to her 3rd grade sweetheart Ted, and has three children Michael, Rebecca and Jennifer.
Dmitry Shapiro is a serial entrepreneur who most recently founded and is the CEO of YouAi and the popular AI app-builder MindStudio. He has a bold vision to help you index your mind which we unpack in today's conversation. Previously, Dmitry founded and led GoMeta and created the video sharing site Veoh in 2005 which launched a few months after YouTube. Dmitry served as the CTO at MySpace before moving on to Google where was a Group Product Manager working on social graph, identity, and content discovery. Dmitry received his BS in EE from Georgia Tech.In this conversation, we discuss:The New York Times versus OpenAI and Microsoft copyright lawsuit and its implications for AI.The challenges and stakes for publishers when facing AI applications using copyrighted material.Dmitry Shapiro's entrepreneurial journey and the vision behind MindStudio.The impact of generative AI on computing and its potential for revolutionizing work and home environments.Legal and ethical considerations surrounding AI, copyright, and fair use.The intersection of technology, venture capital, and innovation in shaping the future of AI applications.Additional resources Another episode to enjoy Fun fact article
How can companies gain a competitive advantage by seeing how competitors grow, retain & engage with their users? Idan Vakrat is a seasoned product and tech leader who oversees Watchful strategy and delivery of products, including engineering, product management, design, and analytics. Before joining Watchful, he was a Group Product Manager at Google, where he led the product efforts for Waze. Earlier in his career, Idan was head of products at Outbrain (NASDAQ:OB). Idan is an 8200 elite unit alumni. He holds Physics degrees from the Technion (with highest honors) and a Master of Business Administration from Tel-Aviv Recanati business school.
Generative AI is helping marketers take huge creative leaps in their campaigns, enabling them to uncover new demand and optimise ads with Google AI-powered tools like Performance Max. But it's also raising questions on brand safety and how to stand out.In our final episode of Talking AI, join our host, IAB CMO Helen Mussard as she chats to Pallavi Naresh, Group Product Manager for Creative Assets at Google and Guy Gobert-Jones, Managing Partner at Omnicom Media Group UK about the rise of generative AI and the ways it's shaping - and challenging - digital advertising.Don't miss our other episodes on the language modelling advances powering broad match, and the predictive AI fuelling smarter bidding strategies. Listen to the full series of Talking AI here: https://goo.gle/talking-aiYou can also hear more from IAB and Google by downloading The Crux podcast: https://goo.gle/the-crux
Matt Bleifer is a Group Product Manager at Tecton, where he focuses on the core product experience such as building, testing, and productionizing feature pipelines as scale. Michael Eastham works as a Chief Architect at Tecton, which is a Business Intelligence (BI) Software company with an estimated 100 employees Large Language Models have taken the world by storm. But what are the real use cases? What are the challenges in productionizing them? In this event, you will hear from practitioners about how they are dealing with things such as cost optimization, latency requirements, trust of output, and debugging. You will also get the opportunity to join workshops that will teach you how to set up your use cases and skip over all the headaches. Join the AI in Production Conference on February 15 and 22 here: https://home.mlops.community/home/events/ai-in-production-2024-02-15 ________________________________________________________________________________________ MLOps podcast #209 with Tecton's Group Product Manager, Matt Bleifer and Chief Architect, Mike Eastham, Powering MLOps: The Story of Tecton's Rift brought to us by our Premium Brand Partner, @tecton8241 . // Abstract Explore the intricacies of feature platforms and their integration in the data realm. Compare traditional predictive machine learning with the integration of Linguistic Model Systems into software applications. Get a glimpse of Rift, a product enhancing data processing with smooth compatibility with various technologies. Join in on the journey of developing Rift, and making Tecton user-friendly, and enjoy Matt's insights and contributions. Wrap it up with lighthearted talks on future collaborations, music, and a touch of nostalgia. // Bio Matt Bleifer Matt Bleifer is a Group Product Manager and an early employee at Tecton. He focuses on core product experiences such as building, testing, and productionizing feature pipelines at scale. Before joining Tecton, he was a Product Manager for Machine Learning at both Twitter and Workday, totaling nearly a decade of working on machine learning platforms. Matt has a Bachelor's Degree in Computer Science from California Polytechnic State University, San Luis Obispo. Michael Eastham Michael Eastham is the Chief at Tecton. Previously, he was a software engineer at Google, working on Web Search. // MLOps Jobs board https://mlops.pallet.xyz/jobs // MLOps Swag/Merch https://mlops-community.myshopify.com/ // Related Links Website: https://www.tecton.ai/Rift Article: https://www.tecton.ai/blog/unlocking-real-time-ai-for-everyone-with-tecton/ Rift: https://resources.tecton.ai/riftBig Data is Dead blog: https://motherduck.com/blog/big-data-is-dead/ --------------- ✌️Connect With Us ✌️ ------------- Join our slack community: https://go.mlops.community/slack Follow us on Twitter: @mlopscommunity Sign up for the next meetup: https://go.mlops.community/register Catch all episodes, blogs, newsletters, and more: https://mlops.community/ Connect with Demetrios on LinkedIn: https://www.linkedin.com/in/dpbrinkm/ Connect with Matt on LinkedIn: https://www.linkedin.com/in/mattbleifer/Connect with Mike on LinkedIn: https://www.linkedin.com/in/mikeeastham/ Timestamps: [00:00] AI in Production Conference [02:13] Matt & Mike's preferred coffee [02:37] Takeaways [04:50] Matt & Mike's Tecton titles [06:49] Matt's background in tech [09:49] Mike's background in tech [12:53] Tecton refresher [18:23] Feature store to Feature platform [21:06] Current evolution of Tecton [24:41] The understatement [26:12] Duck DB Con [27:54] Rift [30:10] Kafka Flink [33:36] What is large in aggregations? [38:09] Big Data is Dead! [41:14] Principles of creating Rift [45:54] The battle between Simplicity and Flexibility [47:28] Is he serious? Segment [50:54] Can you get any more hype Segment [57:10] What are you excited about? [1:02:45] Wrap up
Chris Butler is a chaotic good product manager, writer, and speaker. He has extensive experience in product management leadership at Microsoft, Waze, KAYAK, Facebook Reality Labs (aka Meta), and Cognizant. He is now Group Product Manager in Google's Core Machine Learning team. He is also the co-founder of The Uncertainty Project a community focused on decision making and strategy. LINKS: LinkedIn The Uncertainty Project Chris Butler's product, strategy, randomness, adversarial, and AI/ML talks Twitter TOOLS: 0:00 - Intro 1:43 - Delegation Poker cards 12:10 - Work Kit of Design Fiction 29:46 - The Decider app 34:24 - Flipper Zero 44:32 - The Uncertainty Project Watch on YouTube For show notes and transcript visit To sign up to be a guest on the show, please fill out this form.
Jeff Vincent is Group Product Manager at Hupspot. In this interview from our archives in 2016 Jeff worked on the product team at Wistia, the video platform for business, but formerly ran their customer support operation. The common thread is a focus on solving customer problems. Jeff joined us for a wide ranging chat which covered everything from how to incorporate customer feedback into product roadmaps to the importance of being your authentic self in the workplace. Read a transcript: https://www.intercom.com/blog/podcasts/wistias-jeff-vincent-on-solving-customer-problems/Say hi on
FULL SHOW NOTES https://podcast.nz365guy.com/517 Discover the transformative power of AI as Gwenael Bego, Microsoft's Group Product Manager, takes us on a journey through the innovative landscapes of AI Builder and Power Automate. This episode is a treasure trove of insights for anyone eager to harness AI's capabilities without needing to write a single line of code. Gwenael isn't all work, though; he also shares the rich tapestry of his life, weaving in stories from his Hong Kong roots to his current Parisian escapades. If you're itching for authentic Parisian culture, you're in luck! Gwenael divulges those tucked-away haunts and experiences that give the City of Lights its true luster, from its pulsing nightlife to its resplendent arts scene, with a splash of champagne wisdom for good measure.Step into the future with us as we explore the synergy between AI Builder and Syntex, peeling back the curtain to reveal how these platforms are revolutionizing business workflows. You'll be at the edge of your seat as we uncover the burgeoning world of Generative AI, spotlighting the exciting potential of GPT models and their integration within familiar business tools. And because no technological advance is complete without addressing the elephant in the room, we confront the issues of data privacy and security head-on, showcasing Microsoft's relentless commitment to responsible AI. This episode is not just about learning; it's about experiencing the vision of AI as it reshapes the digital terrain.AgileXRM AgileXRm - The integrated BPM for Microsoft Power PlatformSupport the showIf you want to get in touch with me, you can message me here on Linkedin.Thanks for listening
User research determines your users' pain points, motivations, needs, and preferences. The purpose is to learn how to serve current and potential customer segments with the best service or product. In this episode of the ProductLed Podcast, Wes Bush talks with Ryan Glasgow, the CEO and founder of Sprig, a user insights platform. They discuss the importance of building customer-centric products to drive business growth. Ryan shares his experiences in product management and talks about how to gather user insights on both pre and post product-market fit. He highlights the value of talking to customers, asking the right questions, and continuously measuring and understanding user experiences. Highlights 2:00: Ryan shares his background in product management and the importance of solving meaningful problems. 6:05: He discusses the challenges faced when launching a new product and the importance of gathering user insights. 11:10: Ryan shares a specific example of using in-product surveys to gather user feedback and improve the product. 15:30: The importance of understanding user insights for product-led companies to scale. 18:30: Ryan explains the Sean Ellis framework for measuring product-market fit and the importance of segmenting data. 22:05: The different strategies and techniques for understanding users' pre- and post-product-market fit. 26:30: The importance of continuously measuring product-market fit and feature-market fit. 29:30: Ryan provides actionable tips for better understanding users, including talking to customers and increasing touchpoints. 33:15: The importance of asking against-the-grain questions and seeking to invalidate ideas. About The Guest Ryan Glasgow is the CEO and Founder of Sprig, a user insights platform. He is the author of The Customer‑Obsessed Product Manager's Playbook and current host of the People Driven Products Podcasts. Ryan has a strong background in product management. Prior to founding Sprig, he was the Group Product Manager at Weebly, Product Manager at Vurb, and Product Designer at Extrabux. Links LinkedIn Sprig
How To Succeed In Product Management | Jeffrey Shulman, Red Russak & Soumeya Benghanem
If you are looking to transition from product manager to Group Product Manager, you can get advice from Executives in Residence in the Elevate Program. Learn more and apply at https://elevate.info.foster.uw.edu/ In this episode of the How to Succeed in Product Management Podcast, marketing professor Jeff Shulman welcomes Nkem Nwankwo (Greenhouse Software) to talk about transitioning from PM to group PM. Moving from a PM to a Group PM role involves mastering trust-building, scalability, and aligning team goals. It's a big step that demands leadership growth and effective team management, leading to success in the world of product management. In this episode, you can learn the crucial steps in managing teams and aligning visions for success in a leadership capacity. Disclaimer: All opinions of the speakers are their own. What to Listen For: 00:00 Intro 03:04 What is a group PM? 04:29 Can group PMs be IC PMs and vice versa? 05:40 Challenges of transitioning to group PM 09:46 What can help or slow you down when you want to become a group PM 15:55 Declining meetings 18:06 Where to learn about group PMs 20:03 Becoming a serial entrepreneur 21:06 What PMs are missing out on? 22:42 Transitioning from PM to Group PM
In this episode of The Future Of, Daniel Rosenstein, Group Product Manager of Advanced Autonomy and Applied Robotics at Microsoft, joins host Jeff Dance to discuss the future of generative AI in robotics. They share the importance of generative AI in robotics, particularly the integration of visual libraries and video analysis, how generative AI enhances human-robot collaboration, and the role robotics will play in our everyday lives in the near future. With insights from Ashish Kapoor, Scaled Foundations' Co-founder and CEO, on why "generative AI is completely changing how we build and program robots.”
Guest: Kathryn Shih, Group Product Manager, LLM Lead in Google Cloud Security Topics: Could you give our audience the quick version of what is an LLM and what things can they do vs not do? Is this “baby AGI” or is this a glorified “autocomplete”? Let's talk about the different ways to tune the models, and when we think about tuning what are the ways that attackers might influence or steal our data? Can you help our security listener leaders have the right vocabulary and concepts to reason about the risk of their information a) going into an LLM and b) getting regurgitated by one? How do I keep the output of a model safe, and what questions do I need to ask a vendor to understand if they're a) talking nonsense or b) actually keeping their output safe? Are hallucinations inherent to LLMs and can they ever be fixed? So there are risks to data and new opportunities for attacks and hallucinations. How do we know good opportunities in the area given the risks? Resources: Retrieval Augmented Generation (or go ask Bard about it) “New Paper: “Securing AI: Similar or Different?“” blog
Nkem Nwankwo is an MBA, startup advisor, author, 2x dad and currently a Group Product Manager at Greenhouse. Prior to Greenhouse, he built up his experience at several startups including unicorns Calendly and Attentive. In this conversation, Nkem shares his experience tackling Platform and API product management. Nkem walks us through: What is Platform/API Product Management? Main differences managing API products vs user-facing products Measuring success with Platform/API products The Product Management Mastermind is a community for product people to get advice, share advice and build relationships. Join The Product Management Mastermind on LinkedIn. Referenced Links: Nkem on LinkedIn https://bulletproofproblemsolving.com A Product Manager's guide to APIs by Akshayaa: https://medium.com/swlh/a-product-managers-guide-to-apis-c5fffff0e5e0 Note: Opinions shared are just those of the hosts and guests and not of the companies they work for. Song Credits: The Right Direction by Shane Ivers - https://www.silvermansound.com
React fast to changes in data with an automated system of detection and action using Data Activator. Monitor and track changes at a granular level as they happen, instead of at an aggregate level, where important insights may be left in the detail and have already become a problem. As a domain expert, this provides a no code way to take data, whether real-time streaming from your IoT devices, or batch data collected from your business systems, and dynamically monitor patterns by establishing conditions. When these conditions are met, Data Activator automatically triggers specific actions, such as notifying dedicated teams or initiating system-level remediations. Join Will Thompson, Group Product Manager for Data Activator, as he shares how to monitor granular high volume of operational data and translate it into specific actions. ► QUICK LINKS: 00:00 - Monitor and track operational data in real-time 00:53 - Demo: Logistics company use case 02:49 - Add a condition 04:04 - Test actions 04:36 - Batch data 06:21 - Trigger an automated workflow 07:12 - How it works 08:12 - Wrap up ► Link References Get started at https://aka.ms/dataActivatorPreview Check out the Data Activator announcement blog at https://aka.ms/dataActivatorBlog ► Unfamiliar with Microsoft Mechanics? As Microsoft's official video series for IT, you can watch and share valuable content and demos of current and upcoming tech from the people who build it at Microsoft. • Subscribe to our YouTube: https://www.youtube.com/c/MicrosoftMechanicsSeries • Talk with other IT Pros, join us on the Microsoft Tech Community: https://techcommunity.microsoft.com/t5/microsoft-mechanics-blog/bg-p/MicrosoftMechanicsBlog • Watch or listen from anywhere, subscribe to our podcast: https://microsoftmechanics.libsyn.com/podcast ► Keep getting this insider knowledge, join us on social: • Follow us on Twitter: https://twitter.com/MSFTMechanics • Share knowledge on LinkedIn: https://www.linkedin.com/company/microsoft-mechanics/ • Enjoy us on Instagram: https://www.instagram.com/msftmechanics/ • Loosen up with us on TikTok: https://www.tiktok.com/@msftmechanics
John Deere has made it their goal to reduce wasted time on jobsites. Their solutions for grade management allow contractors to get the job done right the first time. On this episode of Digging Deeper, Sean Mairet, Group Product Manager for Grade Control, discusses why more than 30% of all construction work is rework and the tools to eliminate it.
Hashing It Out host Elisha Owusu Akyaw hosts Moheeth Alvi, group product manager at Coinbase Advanced, for an in-depth discussion about pro traders in the cryptocurrency space. Alvi explains what to look out for when targeting pro traders from an exchange's perspective and breaks down all there is to know about Coinbase Advanced. Follow Cointelegraph on Twitter: @CointelegraphFollow the host on Twitter: @ghcryptoguy, or connect with him on LinkedIn: Elisha (GhCryptoGuy)Cointelegraph's website: cointelegraph.comThe views, thoughts, and opinions expressed in this podcast are its participants' alone and do not necessarily reflect or represent the views and opinions of Cointelegraph. This podcast (and any related content) is for entertainment purposes only and does not constitute financial advice, nor should it be taken as such. Everyone must do their own research and make their own decisions. The podcast's participants may or may not own any of the assets mentioned.Follow Cointelegraph on Twitter: @CointelegraphFollow the host on Twitter: @ghcryptoguy, or connect with him on LinkedIn: Elisha (GhCryptoGuy)Cointelegraph's website: cointelegraph.comThe views, thoughts, and opinions expressed in this podcast are its participants' alone and do not necessarily reflect or represent the views and opinions of Cointelegraph. This podcast (and any related content) is for entertainment purposes only and does not constitute financial advice, nor should it be taken as such. Everyone must do their own research and make their own decisions. The podcast's participants may or may not own any of the assets mentioned.
Success as a product manager requires finding the right balance between solving user problems and meeting rigid business demands. For Devan Goldstein, a Group Product Manager at Trello (an Atlassian product), “product management's fundamental accountability is to ensure that the business gets what it needs out of the teams it has put in place to … The post 118 / Empathy, Transparency, and Intentionality in Product Management, with Devan Goldstein appeared first on ITX Corp..
APIs are powering and empowering software innovation as they enable new use cases on top of existing services. Observability into API usage to answer questions like: how APIs are called, what APIs do, where APIs fail, where APIs are slow, where APIs are misused … has to be on top of mind for architects that decide to build or use APIs.In this episode we welcome Sonja Chevre, Group Product Manager at Tyk, who recently gave a captivating talk at KubeCon about using OpenTelemetry to get insights into popular API frameworks such as GraphQL. We are discussing common challenges for SREs such as that APIs often hide the status of a call behind an HTTP 200 or that debugging individual calls is really hard as details of the call are not exposed by default to telemetry data. We also cover topics such as API-led growth, API as a product as well as open standards such as OpenTelemetry and OpenAPI. Here the list of discussed links during the show:KubeCon Talk: https://kccnceu2023.sched.com/event/1HyVc/what-could-go-wrong-with-a-graphql-query-and-can-opentelemetry-help-sonja-chevre-ahmet-soormally-tyk-technologiesAPI Management vs Gateway discussion: https://www.linkedin.com/posts/sonjachevre_apimanagement-apigateway-apisecurity-activity-7061596404854521857-N_cO/API as a Product: https://tyk.io/blog/unlocking-the-potential-of-api-as-a-product/OpenAPI: https://www.openapis.org/OpenTelemetry: https://opentelemetry.io/
Who could have imagined that walking could become a source of income? It may sound unbelievable, but Sweatcoin makes it possible.Back in 2015, Sweatcoin burst onto the scene with an impressive $6.3 million in funding. Since then, it has experienced exponential growth, boasting an astounding user base of over 120 million people worldwide.So, how does Sweatcoin work? The app, available for free, tracks users' daily steps. For every 1,000 steps, users earn one Sweatcoin, which can be exchanged also for Bitcoin. But how does the app generate revenue to pay its users? In a nutshell, Sweatcoin has three primary revenue streams: advertising revenue, brand affiliations, and premium memberships.As we delve deeper into Sweatcoin's business model, curiosity arises. That's precisely why we invited Rowan Pereira, the group product manager at Sweatcoin, for this episode. Join us and listen to the full conversation to discover the app's effective growth strategies, user retention techniques, revenue generation channels, and the value of its premium subscription. For noteworthy quotes and key takeaways from the episode, read the article - Redefining motivation and user retention in the fitness app landscape with Rowan Pereira (Sweatcoin)Episode Topics at a GlanceRowan's experience working with Multiply and Lingumi Overview of Sweatcoin and its growth strategy Reasons for habit formation Metrics for measuring user engagement and retention Focusing on early user experience and A/B testing for growth engine The impact of premium upsells on retention Competing with bigger brandsMore about RowanRowan is a dynamic growth-oriented professional with seven years of experience in product management. Currently serving as a Group Product Manager at Sweatcoin, she is fueled by a high-energy personality and a strong passion for promoting gender equity. Beyond her tech career, Rowan enjoys drawing portraits and seeks creative outlets whenever possible. Inspired by her father's tech background, she embarked on a similar path, finding fulfillment in making a positive impact. Notable achievements include spearheading an impartial campaign during the 2016 referendum and launching the UK's first regulated financial advice app, Multiply. In her current role, Rowan played a pivotal role in the unparalleled growth of Sweatcoin, acquiring 60 million new customers worldwide and topping the charts as the most downloaded health and fitness app globally.Rowan's LinksRowan's LinkedInSweatcoin on App StoreSweatcoin on Google PlayTimestamps[00:00:01]: Introduction to Subscription League podcast [00:02:35]: Rowan's experience working with Multiply and Lingumi [00:04:35]: Overview of Sweatcoin and its growth strategy [00:11:39]: Reasons for habit formation [00:13:20]: Metrics for measuring user engagement and retention [00:18:57]: Focusing on early user experience and A/B testing for growth engine [00:22:54]: The impact of premium upsells on retention [00:23:35]: Competing with bigger brands
In this episode, ADJUSTED welcomes Ema Roloff Director of North American Property and Casualty Sales. Ema discusses effective implementation of digital transformations and some ways to help facilitate an easy transformation.Season 5 is brought to you by Berkley Industrial Comp. This episode is hosted by Greg Hamlin and guest co-host Sam Neer, Group Product Manager with Berkley Alternative Market Technology (BAMTECH). Visit the Berkley Industrial Comp blog for more!Got questions? Send them to marketing@berkindcomp.comFor music inquiries, contact Cameron Runyan at camrunyan9@gmail.com
Guests: Nelly Porter, Group Product Manager, Google Cloud Rene Kolga, Senior Product Manager, Google Cloud Topics: Could you remind our listeners what confidential computing is? What threats does this stop? Are these common at our clients? Are there other use cases for this technology like compliance or sovereignty? We have a new addition to our Confidential Computing family - Confidential Space. Could you tell us how it came about? What new use cases does this bring for clients? Resources: “Confidentially Speaking” (ep1) “Confidentially Speaking 2: Cloudful of Secrets” (ep48) “Introducing Confidential Space to help unlock the value of secure data collaboration” Confidential Space security overview “The Is How They Tell Me The World Ends” by Nicole Perlroth NIST 800-233 “High-Performance Computing (HPC) Security: Architecture, Threat Analysis, and Security Posture”
In this podcast, Jeff Berman, Group News Editor for Logistics Management and the Peerless Media Supply Chain Group, interviews Chad Kennedy, Group Product Manager for DAT Freight & Analytics.
The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch
Jag Duggal is the CPO @ Nubank where he is responsible for product strategy and roadmap reporting to CEO David Velez. Jag leads over 200 professionals across different functions within his role. Before Nubank, he was the Director of Product Management at Facebook, leading monetization of video and third party content. Before Facebook, Jag spent close to 7 years at Quantcast as a Senior VP of Product Management & Strategy. Finally, pre-Facebook, Jag was at Google for 5 years as a Group Product Manager and Head of Strategy (Display). In Today's Episode with Jag Duggal We Discuss: 1. From Cushy Valley Job to CPO @ Brazilian Startup: Why did Jag leave the life of luxury in the valley at Facebook to join David as CPO @ Nubank? What does Jag know now that he wishes he had known when he took the position? What one piece of advice would Jag give to a product leader starting a new position today? 2. Product: The Playbook, Art vs Science: Why does Jag believe that product is 90% science? What is the final 10%? Why does Jag believe that you should not listen to your customers? What is the right way to ask customers questions to determine their pains? Why does Jag believe that you should not fall in love with your own ideas? 3. Building the Bench: Hiring the Best Team: How does Jag approach the hiring process for all new product hires? What are the single biggest mistakes Jag has made when hiring for the product team? What are the must ask questions when hiring for product? What hiring lesson did Jag learn from Kevin Systrom? How has he applied it today? What did Jag believe about hiring that he now no longer believes? 4. Go Time: Build, Manage and Execute: Why does Jag think execution is overrated and strategy deserves more credit than people give it? How does Nubank utilise small teams to operate fastest? What have been lessons here? What are the best ways to do product post-mortems? What works? What does not work? What has been Jag's best product decision? What has been his worst?
In this episode, ADJUSTED welcomes Sam Neer, Group Product Manager with Berkley Alternative Market Technology (BAMTECH). Sam discusses how technology and claims work together, and the ever changing landscape that is technology.Season 5 is brought to you by Berkley Industrial Comp. This episode is hosted by Greg Hamlin and guest co-host Matt Yehling, Directory of Claims at Midwest Employers Casualty.Comments and Feedback? Let us know at: https://www.surveymonkey.com/r/F5GCHWHVisit the Berkley Industrial Comp blog for more!Got questions? Send them to marketing@berkindcomp.comFor music inquiries, contact Cameron Runyan at camrunyan9@gmail.com
Episode Description: In this episode of Awkward Silences, hosts Erin May and John Henry Forster welcome Ryan Glasgow, CEO of Sprig, to discuss the importance of in-product research. They dive into Sprig's generative and evaluative research tools, as well as recruiting current customers and reaching out to prospective users for market research. The conversation concludes with a discussion about best practices for in-product research. In this episode, we discuss: What is in-product research? Why is it important? The power of real-time research post-launch Strategies and best practices for conducting in-product surveys Shortening the feedback loop with Sprig Highlights: [00:01:46] The role of in-product research in the process of product development [00:04:39] How Sprig streamlines gathering feedback for in-product research experiments [00:08:26] Best practices: advice on how to maximize response rate and more [00:14:49] The benefits of hyper-targeted product research [00:17:55] Advanced use cases for Sprig - combining sentiment data with conversion data Sources mentioned in the episode: http://userinterviews.com/awkward Sprig About Our Guest Ryan Glasgow is the Founder and CEO at Sprig (formerly UserLeap), a research platform that provides advanced usability testing and in-product survey capabilities to companies such as Dropbox, Loom, and Shift. He is the author of The Customer‑Obsessed Product Manager's Playbook and current host of the People Driven Products Podcasts. Ryan has a strong background in product management. Prior to founding Sprig, he was the Group Product Manager at Weebly, Product Manager at Vurb, and Product Designer at Extrabux. --- Send in a voice message: https://anchor.fm/awkwardsilences/message
Guests: Nikhil Sinha, Group Product Manager, Workspace Security Kelly Anderson, Product Marketing Manager, Workspace Security Topics: We are talking about Google Workspace security today. What kinds of threats do we have to care about here? Are there compliance-related motivations for security here too? Is compliance in the cloud changing? How's adoption of hardware keys for MFA going for your users, and how are you helping them? Is phishing finally solved because of that? Can you explain why hardware security FIDO/WebAuthn is such a step function compared to, say, RSA number generator tokens? Have there been assumptions in the Workspace security model we had to change because of WFH? And what changes with RTO and permanent hybrid? Resources: Google BeyondCorp Enterprise “Make zero trust a reality with Google Workspace security solutions” Next 2022 video “2021: Phishing is Solved?” (ep40) “Zero Trust: Fast Forward from 2010 to 2021” (ep8)
On this episode, we hear from Gaia Carini and Katy Erlandson from the OneDrive engineering team. We dig into OneDrive to distinguish the value between the "Add to OneDrive" feature and general sync of team site document libraries - sometimes referred to as "Shared libraries". You'll hear more about what each capability does, the path forward by design to make it easy for you, plus guidance for today and going forward. The whole of this episode spawned from a Twitter thread request, and we think you'll like this audible response. Click here for this episode's corresponding blog post. Full transcript below. Gaia Carini (Principal GPM) | Twitter | LinkedIn Katy Erlandson (Senior product manager) | LinkedIn Mark Kashman |@mkashman [co-host] Chris McNulty |@cmcnulty2000 [co-host] OneDrive | Website | Help and learning | @OneDrive | OneDrive community blog | Feedback SharePoint Facebook | @SharePoint | SharePoint community blog | Feedback Resources: The @RippedOrange tweet thread that started it all: "Sync vs Add Shortcut to OneDrive" "Add shortcuts to shared folders in OneDrive for work or school" (support article) Microsoft Docs - The home for Microsoft documentation for end users, developers, and IT professionals. Microsoft Tech Community Home Stay on top of Office 365 changes Discover and follow other Microsoft podcasts at aka.ms/microsoft/podcasts Upcoming Events: European SharePoint Conference 2022 (Nov.28 - Dec. 1) Copenhagen, Denmark at the Bella Center Microsoft 365 Conference (Dec.6-8.2022) Las Vegas, NV Follow The Intrazone at aka.ms/TheIntrazone TRANSCRIPT MARK KASHMAN: Welcome to the Intrazone, a show about the Microsoft 365 Intelligent Intranet. I'm Mark Kashman, Senior Product Manager on the Microsoft 365 marketing team. And on today's episode, we hear from Gaia Carini, Principal Group Product Manager, and Katy Erlandson, Senior Product Manager, both from the OneDrive engineering team, here to dig in to distinguish the value between Add to OneDrive, the feature, and general sync of Teams Site Document Libraries. There's a lot that you can do, and there's some best practices. And just so you know, document libraries in this case are sometimes referred to as shared libraries, those that you share with your, or in a shared space, effectively outside of your OneDrive, your own personal work OneDrive, but you want to bring in all of those files and folders even if they're shared. So you're going to hear about each of these capabilities, the Add to OneDrive and the common notion of sync, and the path forward—by design—to make it easier for you and pervasive. You'll hear guidance today and going forward, plus a few favorite tips and tricks—direct from the team—that designs the overall user experience of OneDrive. And the of the whole of this episode kicked off by request from our audience on a unique platform discussion, and we will share that as we kick off the episode with Gaia and Katy. Just a fun way where we heard some great feedback that turned into a great episode. So I just have a few thoughts to share. When you actually think about the Add to OneDrive feature, it's really easy. You just locate the folder that you want to add to your OneDrive, select the circle of the Folders tile, so that you can take an action on it, and then select Add Shortcut to My Files—effectively Add to OneDrive at the top of the menu—or you just right-click a folder and select that same notion, Add Shortcut to My Files. So this is a feature that I use, the Add to OneDrive, for all of the files in this podcast, really forever – for wherever I am in my OneDrive. Most commonly, here at my desk at home, I go into the Windows Explorer, I find the Mark-Microsoft OneDrive icon, I click into the Documents-The Intrazone folder, and there it is, even though this comes from a document library in a SharePoint site that's connected to a Teams' team that we use to help manage this podcast. It's really just a one-or-two-click-away action for me to get to those show notes and the folders, and all of the things we do per each episode across the various Microsoft Teams channel, effectively a folder in a document library. I have access to all of that. No matter where I look across OneDrive, once I've added it to OneDrive, created that shortcut for my common My Files experience, and it takes me to wherever those files are located, without moving them, but it's a great reference with some real ease of access. So I do this for the Intrazone, I do it for the Microsoft Lists product management that I help manage here at Microsoft, and of course with various conferences, some of which are managed by other people, which I think is one of the best possible use cases where somebody else is managing files and folders, and I go in and I add those that are most relevant to me, during that event, to my OneDrive, by just clicking on their folders and files and add to my OneDrive. I have access, so I can do that, and then I will have access, more directly, without having to navigate to that site or that team. It's just right there in Windows Explorer, same experience, document/name of event, even if it's managed by somebody else who's invited me into that team, and then we all work on a variety of files, but then I have access to all of that, with fewer clicks and more in my own domain so I know which files are mine and which files are coming from a shared location. That's a little bit of how it works, how I use it. I think the best thing, though, is to get clarity of what we're really here to answer, which is, how do I distinguish that Add to OneDrive feature with Team Site sync when I'm using OneDrive? And no better people to help answer that than from the product team, so let's bring in Gaia and Katy to address this and much more. (Music.) All right, it is enough of you hearing Chris and I speculating what this OneDrive sync and all the things you can do in this modern era of files experiences everywhere. We are here talking with Gaia and Katy from the OneDrive team, joining us on the Intrazone. Gaia and Katy, welcome. GAIA CARINI: Thanks, Mark, we're excited to be here. MARK KASHMAN: And I'm excited that you're here. Before we get into the why we're here, which might be obvious to everybody, but we have a really particular reason that's kind of a fun reason of the way this episode came about. But if you don't mind, both of you sharing just a little bit about what you do on the OneDrive team, and of course there – if there's more that you do here at Microsoft, people would love to know a little bit more about you. So I thought, Katy, we would start with you. KATY ERLANDSON: I'm a PM on the OneDrive sync team. I've been working primarily on our enterprise features, the last few years, and Add to OneDrive being one of them, so I'm happy to be here today and talk more about that. MARK KASHMAN: Very nice, and Gaia. GAIA CARINI: Hi, everyone. I'm Gaia. I am the Group Product Manager of the OneDrive sync team. So my team, including Katy, works on OneDrive for Windows and macOS across consumer and commercial users and scenarios. And yeah, I've been working on sync for several years now, and I love being on the OneDrive team, and it's been really fun. MARK KASHMAN: What I thought was fun about this episode, I know you both know, but for our audience, you should know that the impetus of this episode truly came from our audience in the broadest way. There was a Twitter discussion that was going on, and the focus of that was "when do I use the Add to OneDrive feature versus sync?" And of course, you can imagine somebody out there was thinking about who they should pull into this conversation, and we now have Gaia and Katy who are about as close to the source of answering that question, which we will address it in the exact way that you'd imagine, the OneDrive team as the accurate way. You know, when you first saw that Twitter discussion, there was that twee threat. A. I was really happy that you said yes to joining us on the Intrazone to provide the answer. Is that a common thing that you see people asking, or as they're trying to navigate some of the feature sets and capabilities of OneDrive? GAIA CARINI: Yeah, it is a question that we have been getting, and so I was looking forward to us coming here on the Intrazone to talk more about the two different ways to sync files from either shared libraries in SharePoint, or just a folder someone has shared with you in – from their OneDrive, or files from Teams. Since it is a common question, we're really excited to go more into the differences and what our recommendations are, and what we see the long-term plan to be. MARK KASHMAN: So where do we start? We come off this thread and we start to stare at – you know, what is a great way to answer that, which I know you both have some nice thoughts around that. I thought Gaia, just to start with you, let's set some ground foundational elements of, when we talk about sync, maybe at the Teams Site level, you know, what is that, syncing the Teams Site and then answering in that same vein of thought, what is Add to OneDrive. GAIA CARINI: So first, starting with just OneDrive sync as the app, OneDrive sync lets you access and edit and share files from Windows and macOS, no matter where they are, in your own OneDrive, in someone else's OneDrive or in a Teams Site, you know, or in – you know, from a channel in Teams, including if you are offline. And to sync the files that are in those shared locations, we have two models that are supported, the sync button and Add to OneDrive. And so first, I thought I'd just share what are some of the differences between those. So the sync button is something that we've had since we started supporting with the new sync client when we were on our journey to replace Groove. We added the sync button and that syncs the folder or library to that specific device. And so let's say I'm here on my Windows PC, and I go to, you know, our team, the folder where our team saves all of our specs. I can click the sync button and that will sync it to this PC specifically. But then if I go on my Mac, I won't see that same folder, and that's where Add to OneDrive comes in. Add to OneDrive allows you to add that folder—let's say in this case a spec folder that's really important and I go to all the time—to your OneDrive so that it's easy to find, no matter which device you're on. And it'll start syncing, you know, on that device where you added it to your OneDrive but across all your devices too. So now, if I go back to my Mac, I'll see that same folder also being synced, but I'll also see it on my mobile device, through the OneDrive mobile app, or on Teams if I go navigate my OneDrive files through Teams, and on the web and in Office. And so it just allows you to easily find your files in those shared locations. MARK KASHMAN: So I've used the Add to OneDrive feature, and I – I've done it four or five times, consistently, with – the right use case—at least for me—is when I go into my Windows machine, any Windows machine and I get into my OneDrive, and I see those shared folders that I've added to my OneDrive. It's the quickest way for me to get to them, and it also is the kind of spaces that I work in, pretty much throughout the year. I have one Add to OneDrive for my next-gen events site, so any event that I work on, I can get into the folder of the individual event, see the sessions, PowerPoints, any videos, and you know, some of the pre-material that we have for people to use for like graphics to tweet out, and stuff like that. And I also have another one that I use for Microsoft Lists, with the Lists team. It's a place where we create a lot of different outbound presentations. We also manage, you know, the different feature sets that are upcoming, but from a content and document perspective, I just go into my Windows Explorer, click on OneDrive and then go right into the name of that team, which is either Microsoft Lists or Next-gen Events, and it's just right there, and it's – it's really easy to navigate. I know it's there, and it just – like you said, it doesn't matter which machine I'm on, so I really do love that feature, and I think it's really important for people to understand how to leverage that in the different scenarios, which I thought, Katy, if we could get some of that insight from you, you know, whether you're thinking about sync or Add to OneDrive, or what we know, kind of into the future, what we'll get to, is what do you recommend and why, when – when you think about different ways that you would guide people to use the technology. KATY ERLANDSON: Yeah, so we definitely recommend Add to OneDrive. It is a newer, shiny feature. From Team Site sync, as Gaia mentioned, it's kind of a more holistic OneDrive experience, so you're not just getting it on whichever device you chose to sync it on, but you're getting that content across all of your devices. And it's also more – more performant. I'm not sure how many people realize this, but with Team Site sync, we're actually also syncing all of the metadata for the whole library, even if you go and you only sync at the subfolder level, like in Gaia's case in the spec folder. In Add to OneDrive, if you go and you add the shortcut right at the spec folder level, then we're only syncing that content. So for really, really big document libraries, this can actually be a pretty big gamechanger. GAIA CARINI: Yeah, to add to what Katy was saying, with Add to OneDrive, we've also made several improvements to the experience where, for example, if you decide, you know, you're done with a certain project and you no longer need that folder, and so you remove the shortcut from your OneDrive, we'll go and clean that up from the device, which I know is feedback we get from the sync button experience. So we've made improvements like that to the experience. We also have a group policy that allows removing the shortcut content if users no longer have access, for example, to the content. So we've been continuing to improve on the experience, based on feedback, in addition to all of the advantages Katy mentioned. MARK KASHMAN: Maybe, Kattie, back to you, you – you know, thoughts around guidance. If I'm IT, and I'm thinking Microsoft is describing, you know, these different ways that I can configure for my employees, my end user, what would be some of the things that we might guide them to consider—if not even pass along—to their end user? KATY ERLANDSON: If you know that no one in your company right now is using Teams Site sync, we recommend just guiding everybody to only using Add to OneDrive. In our documentation there is a script where you can actually turn off the sync button for your whole site, and so if you know that – that no one in your – in your organization is using Teams Site sync, I would just go ahead and turn that off now and start taking advantage of – of all the things that Add to OneDrive has to offer. If you are in a mixed state, I would definitely stay tuned for our guidance here. We will be migrating users off of Teams Site sync and into – on to Add to OneDrive, eventually, but first, we really want to make sure that we're addressing feedback and that we can make sure that the migration will be seamless. So definitely stay tuned here but know that that's where we're heading. MARK KASHMAN: So one thing that I've been just curious about, hearing you talk about the administrative capability to turn off the sync button in the Teams Site, from the Teams Site level, does that same sync button disappearing experience actually happen also in Microsoft Teams? If I'm in the Files tab, which effectively is that shame – same connected SharePoint document library, does the sync button also disappear in Teams? KATY ERLANDSON: Yeah, so it will also go away in Teams. It's the setting that removes the button for the whole tenant, so – so yeah, Teams will be included in that. GAIA CARINI: But the Add shortcut to OneDrive option that we've been talking about is already available in Teams, and so if you go to the Files tab and there is – you know, in the general channel—or whichever channel—a folder that you want to make sure you're syncing, you can still use the Add shortcut to OneDrive button from Teams. MARK KASHMAN: Yeah, that's great, because I think a lot of people kind of ask a broader question, you know, when I'm working in SharePoint versus working in Teams, files being the – what they're talking about. It's that – sometimes that delta of experience. I know the team is broadly working on, you know, having the capabilities be the same, and I think from a sync perspective it's really important that, if you—from an admin perspective—chose to remove the sync button, by guidance of, you know, using the Add to OneDrive more, as we go into the future, I think a lot of that is kind of comfort food for admins to go, "Okay, I changed it once and that will be adhered to these different entry points that people might be making those choices," which kind of leads me into where I at least wanted to pick your brain. The Twitter topic was more around what we've been talking about, the sync and Add to OneDrive, how they work together and maybe, you know, a little bit more guidance on what – what to use, when. If we were to step back and just ask the OneDrive team, whether it's a sync question or broader than that, what is the long-term plan? You know, where would you tell people the – the direction that we're going, either in this space or even broader than that? Gaia, I would start with you. GAIA CARINI: As Katy mentioned, the long-term plan is to really use the Add shortcut to OneDrive, or Add to OneDrive functionality, to allow users to sync their files across all devices and access them really easily, no matter where they are. As part of that, we have been talking to a lot of customers, and we have heard feedback on some of the gaps in the experiences, or some of the – you know, just feedback from users interacting with Add to One Drive and comparing it to this – the way the sync button syncs files. And so we were really focused on really understanding all of that feedback and addressing that. We also, in addition to that, need to work on making the migration from the sync button synced content to Add to OneDrive really seamless, both on Windows and Mac, and so that's another thing that we've been looking at and planning. Eventually, the goal is to fully replace the sync button, and so stay tuned for more information and timelines on that. We don't have timelines on it right now. Again, the – the current focus is really addressing the feedback so we can really make the Add to OneDrive experience the best possible one for users across different scenarios. MARK KASHMAN: Anything from a – a robust service like OneDrive, especially one that's been in use at scale, managing our customers, especially – you know, for giving IT the tools that they need, and obviously the awareness change management of what's coming or best practices and guidance, I – I certainly think that's a great investment area. I know, you know, knowing a lot of change, and if it affects our customers negatively because it's a bigger impact or something that they didn't see coming, and this one sounds like it's a perfect way to both blend getting users to think about doing things a little bit differently and that impact not being something that is unmanageable by IT when we make that change. So Katy, you know, there's probably a lot of feedback that's coming in. What would you say is the number one or top piece of feedback that we're actually working to address? KATY ERLANDSON: The thing that we hear the most, probably, is this concept of, like confusion around me versus we. With Teams Sites, we kind of said, "Okay, if it's in your OneDrive node, you can think of it as your personal stuff; if it's in your Teams Sites node, you can think of it as shared content, but then users can still share from their OneDrive and then it's – there's a mix of shared content there. And now, by adding shortcuts into OneDrive, it just adds a little bit more to that confusion, and so our primary focus is to clear that up. It becomes the most problematic around deletes. So if somebody deletes a file that they think is in their OneDrive, and it's just for them, and then that delete is propagated, and then now that's deleted for everybody, and then they don't find out about it until somebody else needs to work on it, and then it's missing. So that's our top priority. We want to make sure that deletes are super clear. It's clear when it's being deleted for just you or it's being deleted for everyone, and we want users to confirm that before they actually do send that delete out to everybody. So that's number one. We kind of had this same feedback with Teams Site sync also. It's not really a new problem to add to OneDrive, but it is definitely still there. MARK KASHMAN: It sounds like, to me, you're going to be increasing—in a positive way—the use and value of the recycle bin and the awareness of "before you throw it away …" and of course, always the awareness of "if it's been thrown away …" you know, the recovery and – and the value there, the value for OneDrive if it's your own set of files, and certainly value if it's a shared set of files. And it's interesting, the me/we space, I've heard both internally working with MVPs, hearing how they discuss it, and I think the way you're describing it, Katy, a lot of it is the – how does the technology work, and what are the things that, you know, are blocking people from either understanding it or, if they're using it, and they hit some of these—especially like a delete scenario—how to make it so that they do delete something effectively, or if they delete it and they're aware before they maybe accidentally do it. KATY ERLANDSON: Exactly. We want to make sure that we can prevent it if it's not what they meant to do, and when accidents do happen, we also want to invest in making that recovery be easier. MARK KASHMAN: Gaia, did you have a thought? GAIA CARINI: Yeah, I think you both are spot on. On the me versus we topic, I think some of the things we're looking at is really how to surface the fact that the shortcut is from a shared location in File Explorer and Finder. You know, whether that's through the icons we use, or even where the shortcut goes by default. And so we're exploring different potential paths there, but we know it's definitely a common theme across a lot of customers we've talked to, and so it's really top of mind for our team. MARK KASHMAN: Do you have – because you work on OneDrive, you most likely use it as much as I do, on a daily basis – you know, if people listening to this, if there was something that's either a recent innovation or something that people, you know, might be just one or two clicks in, and they should know about it, or if it's staring them in the face and – you know, we just want to increase, we know how many times people are using it. Is there any recent or relevant tip or trick of using OneDrive, of just something that you actually use, each and every day, and – and really enjoy? GAIA CARINI: Yeah, I can start. I have the exciting announcement, as of yesterday. We reached 100% on our file backup, also known as Known Folder Move, for macOS. This feature is something I use every day, across both my Windows PC and my Mac, basically to ensure that all my files on my desktop and my documents folder are in OneDrive, and I can access them across devices, from my phone, if I'm out. And so it's something we've had on Windows for a long time, and we used – we're really focused on continuing to improve that experience as well. And yeah, as of yesterday, we got to 100% in production on macOS, and it's been something that our team has been working on for a while, and really excited about that. MARK KASHMAN: Well, congratulations. KFM on Mac is not a small feature to – to build and deliver. Now, it's up to our customers to actually take advantage of it. GAIA CARINI: Yeah, so we're really looking forward to the feedback on that. MARK KASHMAN: That's great. Katy, any particular feature or capability that you love about OneDrive, that you use? KATY ERLANDSON: I think mine also has to be KFM. It's not something that I think about appreciating every day, but just the fact that I don't have to worry about what files are where, on what device. I mean, I'm constantly working on multiple devices every day. I have three going, most days. So the fact that they're all in sync with where my files are, I know that, you know, I can find a certain spec on my desktop, every time. It's easy, I like it. MARK KASHMAN: You both keep saying this word, spec. And I'm thinking, maybe we can put all of your specs in your OneDrive for Consumer, and we can share that folder so that the world can sync all of your specs. Do you think that's a good idea? KATY ERLANDSON: Probably not. GAIA CARINI: I do have every single file I own—both in my personal life and in my work life—in my OneDrive. Now, of course, whether that's in my personal account or my work account is really important, but yeah, I wouldn't be able to function at all without my OneDrive. Since you told us to go beyond just sync, I'll tell you one of my other favorite features I use a ton, especially even both at work and outside of work. I love using the PDF signing feature from the mobile app. I feel like that's something that not everyone might know about, but it's so, so useful, so you don't have to print something out and sign it. For folks listening, if you haven't checked that out, you definitely should. KATY ERLANDSON: And the PDF scan. I think that's my favorite one – GAIA CARINI: Yeah. KATY ERLANDSON: My favorite non-sync feature would be the PDF scan. GAIA CARINI: Yeah, totally, the PDF scan and then sign, both, whether you're using them together or separate, yeah, for sure. MARK KASHMAN: That's awesome, I – I think I'm mentioning the same feature. I was just going to say, real quickly, my favorite features is on the OneDrive mobile, and it's when using the expense tool. Sometimes you have a receipt that requires it to be in the system, and I use OneDrive religiously because I typically create a folder for each event that I attend, or each travel, and so I collect my PowerPoints and my videos, and all the – kind of the marketing stuff, but then, inevitably, I have a meal out, and I've got my – my folio from the hotel and all those things. And I immediately as soon – much sooner than later, I will go into OneDrive, navigate through, sometimes through my Add to OneDrive for these next-gen events folder, and I go to the folder of the event, and then I just save it, and you know, I do a – basically a scan, a document scan of the receipt, and it's very easy to give it a name, put it in the right folder, and then I'm ready to put it in the expense tool when I return. And it does a great job of cropping the receipt, no matter form the – the receipt is in, and it just puts it – you know, again, kind of in the most compliant space for me, OneDrive, and then is very then easy to upload into that expense tool for each expense report. So thank you for – for building off of Office Lens, but I think taking it to a level of real usability. It's very easy. GAIA CARINI: Yeah, I agree, the Clutch feature. We don't thank the mobile team enough for that one. MARK KASHMAN: Yeah, I mean, honestly, whoever did the Office Lens integration did such a nice job because what you described, around PDF markup, the inking capabilities, you know, that's next level. If you haven't ever done that, it really is – there's a lot that you can accomplish, and it's not a hard-to-use feature. It's really friendly. Well, thank you for giving us a lot to think about, and to kind of answer this Twitter question in a really nice long form to learn about it and more, especially, you know, kind of the – to get your head on where the team is going, and you know, the best ways to navigate through from an IT perspective, for the benefit of end users. I know that you always – you and your teammates always have the customer in mind for the experience, but also for change management. It's very, very – very important. So thank you both for hopping off of Twitter and coming to the Intrazone. GAIA CARINI: Yeah, thanks for having us. KATY ERLANDSON: Yeah, thanks so much. (Music.) MARK KASHMAN: Now you know the difference of using the feature Add to OneDrive, what it does, bringing your shared libraries closer to home within your OneDrive domain, easy access, and how it balances the ways that you might adjust, syncing directly from a Teams Site or directly from a Teams' team. Just Add to OneDrive and then you can get all the sync goodness and more. Always great to hear directly from the product team, and of course, it's based on that feedback that you've got that I want some clarity on how these things work and what they are. So I really appreciate having Gaia and Katy come in and share all of that insight, plus the insights into how they designed the product, going forward, which I think brings a lot of value—I hope—to you, in your use of OneDrive, going forward. So let's talk about events. I really just have two events and then a little tickler about what I know about is coming in 2023, without some specific dates. But to round out the year, next up, very soon, at the end of November, is the European SharePoint Conference. This is from November 28th to December 1st, in Copenhagen, Denmark, at the Bella Center. There's going to be four Microsoft keynotes, one with Jeff Teper, another with Scott Hanselman. Karuana Gatimu will have a keynote, and then there will be a developer keynote with Vesa Juvonen. Of course, there are breakout sessions with Microsoft, Microsoft MVPs and community leads. There's "Ask the Experts," which is a really great one-to-one/one-to-few, just individual chat, "I have a question … here's an answer … or here's some feedback, please listen." Those are always great, and I will be doing three of those, and I know my peers across Microsoft and a lot of our MVPs are taking that time to support the ATEs as well. And at the European SharePoint Conference there's a really fun "Ask Microsoft Anything," with all of the Microsoft speakers in attendance to answer questions with a SharePoint Connect. This is a nice evening event, sponsored by Microsoft, and we're really pleased and privileged to be in Copenhagen to represent our teams, but also to be a part of the community, engaging in Copenhagen. Literally the next week, in Las Vegas, is the Microsoft 365 Conference. This is from December 6th through the 8th, again, in Vegas. It's co-located with a couple of events, so you'll see a few other events in the same exact location at the MGM Hotel. There are a number of Microsoft keynotes. You'll first hear from Scott Guthrie, followed by Jeff Teper. You can imagine the value there, with some of the broader leadership across those broad product portfolios of Azure and Microsoft 365. And similar to a lot of great events, it'll dive into then a lot of breakout sessions, workshops, differing ways to engage. There are of course booths and expo halls, and all of that, to get up to speed with what partners offer, and just a lot of time to network, across both these events. Whether you're in Denmark, whether you're in Nevada, you have really, really nice back-to-back offerings, and the Microsoft 365 Conference is always a really nice event to plug into and get the depth of knowledge you need, and to get answers and provide feedback so that you can have that nice two-way engagement of the community. So a little teaser ahead into 2023. These aren't really solid dates, but I know that the 365 Educon team has a number of events in 2023, in Washington, DC, in Seattle, in Chicago. There's the European Collaboration Summit. There's of course different events from the Microsoft 365 Conference team, focused on events on the Power Platform. There will be unique moments for things like Viva and Syntex, and of course, expect some of the larger first-party events that Microsoft put son, like Build, Inspire and Ignite, which has already got the data on it. If you're interested in Ignite, that's November 15th through the 16th, 2023, which feels like a long time from now, but I can already feel that some of the engines internally are warming up into what does that event look like. So 2023 is certainly going to be a great year for events. It's something that we, in the broad teams that I represent here, just in referencing, very much look forward to, in plugging in, to round up 2022 with ESPC22, and Microsoft 365 Conference, and then gearing up to have a great 2023, of which of course, Chris and I will always keep you informed on every episode with ones that are upcoming. (Music.) We want to thank our guests, Gaia and Katy, for being on the show, and for giving us insights about the value and future of Add to OneDrive. So if you haven't ever added to OneDrive, this episode is the encouragement that you needed. It's a really great feature, and we really appreciate having Gaia and Katy on to explain it, and to also give guidance and a little bit of a look ahead. We encourage you to check out our show page for the links to all of what was discussed today, and more. You can go to aka.ms/theintrazone, and send us your questions, send us your feedback, whether it's to the SharePoint team, or the OneDrive team, or pretty much anybody here at Microsoft. I'll navigate to what it is that you're looking for, as best as I can. Just email us at theintrazone@microsoft.com, or find us on Twitter @sharepoint, @onedrive and @mkashman with a K. Remember to rate, review and tell all your friends about the show. This really is the way that we hope to get the word even more broad, to anyone that you know, that you work with, friends, peers, partners, customers that would benefit from the knowledge that we aim to share through this show. We hope that you can encourage other people to follow, and of course, you can get this show where you get your other favorite tech podcasts. Thank you so much for listening. I'm your host, Mark Kashman. This has been The Intrazone, a show about the Microsoft 365, add to cart, Intelligent Intranet. END
FULL SHOW NOTES https://podcast.nz365guy.com/411 An introduction about Zohar Raz as the Group Product Manager of Power Platform Governance at Microsoft What is Zohar's background in technology? What does Power Platform Governance mean to Zohar and Microsoft customers? What is the concern for enterprises that need to offer a layer of protection as governance as visibility inside the organization? From Zohar's perspective, where do these individual components sit within Microsoft's strategic direction moving forward? Zohar talks about Manage Environment A discussion about expanding on the terminal landing zone. Zohar's views about sharing limits and data policies and the current elements. What should people consider if they already got the Power Platform deployed? AgileXRM AgileXRm - The integrated BPM for Microsoft Power PlatformSupport the showIf you want to get in touch with me, you can message me here on Linkedin.Thanks for listening
About SterenSteren is a Group Product Manager at Google Cloud. He is part of the serverless team, leading Cloud Run. He is also working on sustainability, leading the Google Cloud Carbon Footprint product.Steren is an engineer from École Centrale (France). Before joining Google, he was CTO of a startup building connected objects and multi device solutions.Links Referenced: previous episode: https://www.lastweekinaws.com/podcast/screaming-in-the-cloud/google-cloud-run-satisfaction-and-scalability-with-steren-giannini/ Google Cloud Region Picker: https://cloud.withgoogle.com/region-picker/ Google Cloud regions: https://cloud.google.com/sustainability/region-carbon TranscriptAnnouncer: Hello, and welcome to Screaming in the Cloud with your host, Chief Cloud Economist at The Duckbill Group, Corey Quinn. This weekly show features conversations with people doing interesting work in the world of cloud, thoughtful commentary on the state of the technical world, and ridiculous titles for which Corey refuses to apologize. This is Screaming in the Cloud.Corey: DoorDash had a problem. As their cloud-native environment scaled and developers delivered new features, their monitoring system kept breaking down. In an organization where data is used to make better decisions about technology and about the business, losing observability means the entire company loses their competitive edge. With Chronosphere, DoorDash is no longer losing visibility into their applications suite. The key? Chronosphere is an open-source compatible, scalable, and reliable observability solution that gives the observability lead at DoorDash business, confidence, and peace of mind. Read the full success story at snark.cloud/chronosphere. That's snark.cloud slash C-H-R-O-N-O-S-P-H-E-R-E.Corey: This episode is sponsored in part by our friend EnterpriseDB. EnterpriseDB has been powering enterprise applications with PostgreSQL for 15 years. And now EnterpriseDB has you covered wherever you deploy PostgreSQL on-premises, private cloud, and they just announced a fully-managed service on AWS and Azure called BigAnimal, all one word. Don't leave managing your database to your cloud vendor because they're too busy launching another half-dozen managed databases to focus on any one of them that they didn't build themselves. Instead, work with the experts over at EnterpriseDB. They can save you time and money, they can even help you migrate legacy applications—including Oracle—to the cloud. To learn more, try BigAnimal for free. Go to biganimal.com/snark, and tell them Corey sent you.Corey: Welcome to Screaming in the Cloud. I'm Corey Quinn. My guest today was recently on the show. Steren Giannini is the product lead for Google Cloud Run, and we talked about that in a previous episode. If you haven't listened to it, you might wish to go back and listen to it, but it's not a prerequisite for what we're about to talk about today. Because apparently Google still does it's 20% time, and one of the things that Steren decided to do—because, you know, everyone needs a hobby—you decided to go ahead and start the Google Cloud Carbon Footprint, which is—well, Steren, thanks for coming back. What the hell is that?Steren: Thanks for having me back on the show. So yes, we started with Cloud Carbon Footprint, and this is a product that now has launched publicly, available to every Google Cloud customer right out of the box of the Google Cloud Console.Corey: I should also point out, because people always wonder and it's the first thing I always check, yes, this one is free. I'm trying to imagine a scenario which you charge for this and I wasn't incensed by it, and I can't. So, good work, you aren't charging anything for it. Good job. Please continue.Steren: So, Google Cloud Carbon Footprint helps a Google Cloud customer understand and reduce their gross carbon emissions linked to their Google cloud usage. So yeah, what do we mean by carbon emission? Just so that we are all on the same page, these are the greenhouse gases that are emitted due to the activity of using Google Cloud that are notably responsible for climate change. And we report them in equivalent of carbon dioxide—CO2—and you know, the shortcut is just to say ‘carbon.' Corey: Now, I'm going to start with something relatively controversial. It's an opinion I have around this sort of thing. And I should also disclaim, I am not in any way, shape, or form, disputing the climate change as caused by humans is real. It is. If you don't believe that, please go listen to something else, maybe Infowars. I don't know and I don't care. I just don't want you around.Now, the problem that I have with this is, on some level, it feels like a cloud provider talking to its customers about their carbon footprint is, on some level, shifting the onus of responsibilities in some way away from the cloud provider and onto the customer. Now, I freely admit that this is a nuanced topic, but how do you view this?Steren: What I mentioned is that we are exposing to customer their gross carbon emissions, but what about their net carbon emissions? Well, Google Cloud customers, net operational carbon emissions are simply zero. Why? Because if you open Google's environmental report, you will see that Google is purchasing as much renewable energy globally for the year as it is using. So, that means that on a yearly basis worldwide, every kilowatt hour of electricity has been matched with renewable energy.And you know, this Google has been doing since 2017. Since 2007, Google was already matching its carbon footprint with carbon offsets. But 2017, Google went beyond and is matching the purchase of the electricity with renewable energy. So, in a sense, your net operational emissions are zero.Now, that's not sufficient for our customers. They have some reporting obligations; they need to know before this renewable matching, what were their gross emissions? And they also need to know what are their emissions coming from, not only the electricity usage, but maybe the data center or manufacturing. And this is all of what we expose in Google Cloud Carbon Footprint. They are before offset, before renewable energy matching.And you're right also to say that this is not only the customer's problem, and indeed, Google itself has set a goal to get to a hundred percent carbon-free electricity for every hour in every location. The big goal for 2030 is that at every hour, every location, the electricity comes from carbon-free sources. This is very ambitious and never done before, of course, at the scale of Google, but this is the next goal for Google.Corey: The challenge that I have—in the abstract—with cloud providers, more or less, shaming customers—not to say that's what you're doing here—about their carbon usage and their carbon footprint is, okay, I appreciate that this is everyone's problem, and yes, it is something that we should be focusing on extensively. The counterargument is that I don't recall ever getting a meeting invite to a Google or Amazon or Microsoft or Oracle negotiation with any of your power bills or power companies or power sourcing. I have no input whatsoever as a customer on those things. And, on some level, it's “Ooh, you're causing a particular amount of carbon to be used by your usage of these services.” Like, well, at some level, it feels like that is more of a you thing than a me thing.And I want to be clear, I'm speaking more in the abstract to the industry rather than the specifics of Google Cloud, not to unfairly put you in the position of having to speak for everyone.Steren: No, but you're right. If you were to do nothing, Google is constantly working hard to sign more power purchase agreements with some renewable energy sources or optimizing its data centers. Google Cloud data centers are one of the most optimized data centers in the industry with a power usage effectiveness of 1.1, which is basically saying that the energy that is used to power the facility over the energy used to actually power the server is 1.1. So, not that much loss in between.So, all of that to say, Google Cloud and Google are working very hard anyway to reduce Google Cloud's carbon footprints and the carbon footprint of Google Cloud customers. So, if you were to do nothing, the charts that you're seeing on Google Cloud Carbon Footprint should trend to zero. But in the meantime, you know, that's not the case, so that's why we show the data. And, like, many customers want to know or have the obligation to report on this data.Corey: One of the challenges that I see—and I believe this might even be related to the carbon footprint tool you have built out on top of Google Cloud—is when I am looking at… at where to place something—first, let me just say the region experience is wildly different than I'm used to with AWS. In the AWS universe, every region is basically its own island; it is very difficult to get a holistic view between regions. Google Cloud does not have that approach. There are advantages and disadvantages to both. I'm not passing any particular value judgment—for once—on this topic in this context. But where do I want to spin something up? And I have a dropdown of the regions that I can put it in. And some of these now have a green leaf next to them and others do not. I'm going to go out on a limb and assume you had a hand in this somewhere.Steren: Exactly. That's something I worked on with the team. So, you will see on the Google Cloud Console location selectors on the Google Cloud location page, on the Google Cloud documentation, you will see a small low CO2 indicator next to some regions. And this indicator is basically saying that this region meets some criteria of high carbon-free energy percentage or low grid carbon intensity. So, you don't need to go into the details; you just need to know that if you see this small leaf, that means that for a given workload, the emissions in that particular region will be way lower than on another region which doesn't have the leaf.Often at Google, when we do a change we A/B test it. We A/B tested those small low CO2 indicators because, you know, that's a console-wide change so we want to make sure that it's worth is. And well, it turns out that for people who were in the experiment—so people will be seeing the leaf—among new Google Cloud users, they were 50% more likely to pick a low-carbon region when the leaf was displayed. And among all users, it was 19%. So, you see how just by surfacing the information, we were able to significantly influence customers' behavior towards reducing their carbon emissions.And, you know, if you ask me, I think picking the cleanest region is probably one of the simplest action you can take—if possible, of course—to reduce your gross carbon emissions because, you know, they don't require to change your architecture or your infrastructure; it just requires you to make the right choice in the first place. And just by letting people know that some regions are emitting much less carbon than others we basically allow them to reduce their footprint.Corey: A question I have is that as you continue to move up the stack, one of the things that Google has done extraordinarily well is the global network. And we talked previously about how I run the snark.cloud URL shortener in Google Cloud. That is homed out of us-central1 as far as regions go. But given that thing is effectively stateless, it just talks to Google Sheets for its source of truth, but then just runs a Docker invocation on every request, cool, I can see a scenario in which that becomes much more of a global service.In other words, if you can run that in pops in every region around the world on some level, there is no downside, from my perspective, on doing that. What I'm wondering then, as a result of that, is as you start seeing the evolution of services becoming more and more global, instead of highly region-specific, does that change the way that we should be thinking potentially about carbon footprint and regional selection? Or is that too much of a niche edge case to really be top of radar right now?Steren: Oh, there are many things to talk about here. The first one is that you might be hinting at something that Google is already doing, which is location shifting of workloads in order to optimize power usage, and, you know of course, carbon emissions. So, Google itself is already doing that. For example, I guess, to process YouTube videos, that can be done, not necessarily right away and that can be done in the location in which, for example, the sun is shining. So, there are some very interesting things that can be done if you allow the workloads to be run in not necessarily a specific region.Now, that being said, I think there are many other things that people consider when they pick a region. First, well, maybe they have some data locality constraints, right? This is very much the case in European countries where the data must stay in a given region, by law. Second, well, maybe they care about the price. And as you probably know, [laugh] the price of cloud providers is not the same in every region.Corey: I've noticed that and in fact, I was going to get into that as our next transition, but you've just opened Pandora's Box early. It's great to have the carbon-friendly indicator next to the region, but I also want number of dollar signs next to it as well. Like in AWS-land, do you have the tier one regions where everything is the lowest price: us-east-1, us-west-2, and a few others escaped me from time to time, where Managed NAT Gateways are really expensive. And then you go under some others and they get even more expensive, somehow. Like, talk about pushing the bounds of cloud economics. It's astonishing to me.Steren: Yes. And so—Corey: Because I want that display, on some level—Steren: Exactly.Corey: —as a customer, in many cases.Steren: So, there is price, there is carbon, but of course, you know, if you are serving web requests, there is probably also latency that you care about, right? Even if—for example, Finland is very low carbon. You might not host your workloads in Finland if you want to serve US customers. So, in a sense, there are many dimensions to optimize when you pick a region. And I just sent you a link to something that I built, which is called Google Cloud Region Picker.It's basically a tool with three sliders. First one is carbon footprint; you tell us how much you care about that. Hopefully, you put it to the right. The second one is lower price. So, how much do you want the tool to optimize to lower your bill? And third one is latency, and then you tell us where your users are coming from and if you care about latency.Because some workloads are not subject to latency requirements. Like, if you do batch jobs, well, that doesn't serve a user request, so that can be done asynchronously at a later time or in a different place. And what this tool does is that it takes your inputs and it basically tells you which Google Cloud region is the best fit for you. And if you use it, you will see it has very small symbols like three dollars for the most expensive regions, one dollar for the least expensive ones, three leaves for the greenest regions, and zero leaves for the non-green one.Corey: This is awesome. I'm a little bit disappointed that I hadn't seen this before. This is a thing of beauty.Steren: Yeah. Again, done by me as a 20%. [laugh]. And, you know, the goal is to educate, like, of course, it's way more complex. Like, you know that price optimization is way more complex than a slider, but the goal of this tool is to educate and to give a first result. Like, okay, if you are in France and care about carbon, then go here. If you are in Oregon, go here. And so, many parameters that this tool help you optimize in a very simple way.Corey: One of the challenges I think I get into when I look at this across the board, is that you have a couple of very different ends on a confusing spectrum, by which I mean that one of the things I would care about from a region picker, for example, is there sufficient capacity in that region for the things I want to run. At my scale of things where right now on Google Cloud I run a persistent VM that hangs out all the time, and I run some Google Cloud Run stuff. Great. If you have capacity problems with either one of those, are you really a cloud?But then we have other folks who are spinning up tens or hundreds of thousands of a very particular instance type in a very specific region. That's the sort of thing that requires a bit more in the way of capacity planning and the rest. So, I have to imagine for those types of use cases, this tool is insufficient. The obvious reason, of course, if you're spinning up that much of anything, for God's sake, reach out and talk to your account manager before trying to do it willy-nilly but yes.Steren: That's exactly right. So, as I said, this tool is simplified tool to give, like, the vast majority of users a sense of where to put their workloads. But of course, if you're a very big enterprise customer who is going to sign a very big deal with Google Cloud, talk to your account manager because if you do need a lot of capacity, Google Cloud might need to plan for it. And not every regions have the same capacity and we are always working with our customers to make sure we direct them in the right place and have enough capacity. A real-life example of a very high profile Google Cloud customer was that they were selecting a region without knowing its carbon impact, and when we started to disclose the carbon characteristics of Google Cloud regions—which is another link we can send to the audience—this customer realized that the region they selected—you know, maybe because it was close to their user base—was really not the most carbon friendly.So, they decided to switch to another one. And if we take an example, if you take Las Vegas, it has a carbon-free energy percentage of 20%. So, that basically means that on average, 20% of the time, the electricity comes from carbon-free sources. If you are to move to Oregon, this same workload, Oregon has a carbon-free energy percentage of 90%. So, you can see how just by staying on the West Coast, moving from Las Vegas to Oregon, you have drastically reduced your carbon emissions. And your bill, by the way because it turns out Oregon is one of the cheapest Google Cloud Data Center. So, you see how just being aware of those numbers led some very important customers who care about sustainability to make some fundamental choices when it comes to the regions they select.Corey: I guess that leads to my big obvious question, where I wind up pulling up my own footprint in Google Cloud—again, I don't run much there—and apparently over the last year, I've had something on the order of two kilograms of carbon. Great. It feels like for this scale, I almost certainly burn more carbon than that just searching Google for carbon-related questions about where to place things. So, for my use case, this is entirely academic. You can almost run my workloads based upon, I don't know, burning baby seals or something, and the ecological footprint does not materially change.Then we go to the other extreme end of the spectrum with the hundreds of thousands of instances, where this stuff absolutely makes a significant and massive difference. My question is, when should people begin thinking about the carbon footprint of their cloud workload at what point of scale?Steren: So, as you said, a good order of magnitude is one transatlantic flight is a thousand kilogram of equivalent CO2. So, you see how just by flying once, you're already, like, completely overshadowing your Google Cloud carbon footprint. But that's because you are not using a lot of Google Cloud resources. Overall, you know, I think your question is basically the same as when should individuals try to optimize reducing their carbon footprint? And here I always recommend there are tons of things you can optimize.Start by the most impactful ones. And impactful means an action will have a lot of impact in reducing the footprint, but also the footprint reduction will be significant by itself. And two kilograms of CO2, yes indeed, it is very low, but if you start reaching out into the thousands of kilograms of CO2 that starts to represent, like, one flight, for example. So, you should definitely care about it. And as I said, some actions might be rather easy, like picking the right region might be something you can do pretty easily for your business and then you will see your carbon emissions being divided by, you know, sometimes five.This episode is sponsored in part by our friends at Lambda Cloud. They offer GPU instances with pricing that's not only scads better than other cloud providers, but is also accessible and transparent. Also, check this out, they get a lot more granular in terms of what's available. AWS offers NVIDIA A100 GPUs on instances that only come in one size and cost $32/hour. Lambda offers instances that offer those GPUs as single card instances for $1.10/hour. That's 73% less per GPU. That doesn't require any long term commitments or predicting what your usage is gonna look like years down the road. So if you need GPUs, check out Lambda. In beta, they're offering 10TB of free storage and, this is key, data ingress and egress are both free. Check them out at lambdalabs.com/cloud. That's l-a-m-b-d-a-l-a-b-s.com/cloud.Corey: I want to challenge your assertion, incidentally. You say that I'm not using a whole lot of Google Cloud resources. I disagree. I use roughly a dozen different Google Cloud resources tied together for some of these things, but they're built on serverless design patterns, which means that they scale to nothing. I'm not sitting there with an idle VM—except that one—that is existing on a persistent basis.For example, I look at the things that show up on the top five list. Compute Engine is number one, Cloud Run, Cloud Logging, Cloud Storage, and App Engine are the rest that are currently being used. I think there's a significant untold story around the idea of building in a serverless way for climate purposes.Steren: Yes. So, maybe for those who are not aware of what you are seeing on the dashboard, so when you open this Google Cloud Carbon Footprint tool on the Cloud Console, you saw a breakdown of your yearly carbon footprint and monthly carbon footprint across a few dimensions. The first one is the regions because as we said, this matters a lot; like, the regions have a lot of impact. The second one are the month; of course, you can see over time, how you're trending. The third one is a concept called Google Cloud Project, which is, for those who are not aware, it's a way to group Google Cloud resources into buckets.And the third one is Google Cloud services. So, what you described here is, which of your services emits the most and therefore which ones should you optimize first? Like, again, to go back to impactful actions. And to your point, yes, it is very interesting that if you use products which auto-scale, basically, the carbon attributed to you, the customer, will really follow this auto-scaling behavior. Compare that to a virtual machine that is always on, burning some CPU for almost nothing because you have a server that doesn't process requests. That is wasting, in a sense, resources.So, what you describe here is very interesting, which is basically the most optimized products you're going to pick, the less waste you're going to have. Now, I also want to be careful because comparing one CPU hour of Cloud Run and one CPU hour of Compute Engine is not comparing apples to apples. Why? Because when you use Cloud Run, I'm not sure if you know, but you are using a regional product. So, a product which has built-in redundancy, which is safe in case of one zone going down in a region.But that means the Cloud Run infrastructure has to provision a little bit more machines than if it was a zonal product. While Compute Engine, your virtual machine lives in one zone and there is only one machine for you. So, you see how we should also be careful comparing products with other products because fundamentally, they are not offering the same value and they are not running on the same infrastructure. But overall, I think you are correct to say that, you know, avoiding waste, using auto-scaling products, is a good way to reduce your footprint.Corey: I do want to ask—and this is always a delicate topic because you're talking about cultural things—how much headwind did you have internally at Google when you had the idea to start exposing this? How difficult was it to bring this to fruition?Steren: I think we are lucky that our leadership cares about reducing carbon emissions and understood that our customers needed our help to understand their cloud emissions. Like, many customers before we had this tool, we're trying to some kind of estimate their cloud emissions. And it was—you know, Google Cloud was a black box for them. They did not have access to what you said, to some data that only Google has access to.And you know, to build that tool, we are using energy measurement of every machine in every data center. We are using, you know, customer-wide resource usage. And that is something that we use to divide the footprint among customers. So, there is some data used to compute those numbers that only Google Cloud has access to. And indeed, you're correct; it required some executive approval which we received because many of our leaders believe that, you know, this is the right thing to do, and this is helping customers towards the same goal as Google, which is being net-zero and carbon-free.Many of our customers have made some sustainability commitments, and they need our help to meet those goals. So yeah, we did receive approval, first to share the per-region characteristics. This was already, you know, a first in the industry where a cloud provider disclosed that not every region is equal and some are emitting more carbon than others. And second, another approval which was to disclose a per customer carbon footprint, which is broken down by service, project, region, using some, you know, if you touch a little bit on the methodology, you know, it uses energy consumption, resource usage, and carbon intensity coming from a partner of ours to compute, basically, a per customer footprint.Corey: My question for you is, on some level, given that Google is already committed to being net-zero across the board for all of its usage, why do customers care? Why should they care? Effectively, haven't you made that entirely something that is outside of their purview? You've solved the problem, either way.Steren: This is where we should explore it a bit more the kinds of carbon emissions that exist. For a customer, their emissions linked to the cloud usage is all considered the indirect emissions. This, in the Greenhouse Gas Protocol Standard, this is called Scope 3. So, our Google Cloud emissions are the customers' Scope 3 emissions; they are all indirect for them. But those indirect emissions, what I mentioned as being net-zero are the emissions coming from electricity usage.So, to power those data centers, those data centers are located in certain electricity grids. Those electricity grids might be using energy sources that emit more or less carbon, right? Simply put, if in a given place, the electricity comes from coal, it will be emitting a lot of carbon compared to when electricity comes from solar, for example. So, you see how the location itself determines the carbon intensity. And these are the emissions coming from electricity usage, right?So, these are neutralized by Google purchasing as much renewable energy. But there are also types of emissions. For example, when a data center loses connection to the grid, we startup diesel generators. Those diesel generators will directly emit carbon. This is called Scope 1 emissions.And finally, there is the carbon emissions that are coming from the manufacturing of those servers, of those data centers. And this is called Scope 3 emissions. And the goal of Google is for the emissions coming from electricity to be always coming from carbon-free sources. So, this is a change that we've recently released to Google Cloud Carbon Footprint, which is now we also break down your emissions by scope. So, they are all Scope 3 for you, the customer, they are all indirect emissions for you, the customer, but now those indirect emissions, you can see how much is coming from diesel generators, how much is coming from electricity consumption, and how much is coming from manufacturing of the data center, and other, like, upstream, downstream activities. And yeah, overall, this is something that customers do need to report on.Corey: I think that's very fair. I do want to thank you for taking so much time to speak with me. And instead of the usual question I'd like to ask here of where can people go to find out more because we have a bunch of links for that, instead, I want to ask something a little bit different here, which is, what are the takeaways that customers or prospective customers should really have around their carbon footprint when it comes to cloud?Steren: So, I would recommend our audience to consider carbon emissions in your cloud infrastructure decisions. And my advice is, first, move to the cloud. Like, we've talked that Google Cloud has very well-optimized data centers. Like, your cloud gross carbon emissions are anyway going to be much lower than any on-premise carbon emissions. And by the way, if you use Google Cloud, your net operational emissions are zero.Second action is pick the region with the lowest carbon impact. Like we discussed that this is probably a low-effort action, if possible, that will have a lot of impact on your gross carbon emissions. And you know, if you want to go further, try to schedule those workloads when the electricity is the greenest, you know, when the sun is shining, the wind is blowing, for example, or try to schedule those workloads in regions which have the lowest impact. And yeah, Google Cloud gives you all the tools to do that, the tools to optimize your region selection, and the tools to report and reduce your gross carbon emissions. We haven't talked about it, but Google Cloud Carbon Footprint will even send you some proactive recommendations of things to do to reduce your emissions.For example, if you have a project, a machine that you forgotten, Google Cloud Carbon Footprint, will recommend you to delete it and we'll tell you how much carbon you would save by deleting it, as well as dollar, of course.Corey: It's funny because I feel like there's a definite alignment between my view of cloud economics and the carbon perspective on this, which is step one, everyone wins if you turn things off when you're not using them. What a concept. I sometimes try and take it too far of, ‘turn off all of production because your company's terrible.' Yeah, it turns out, that doesn't work super well. But the idea of step one, turn it off, especially when you're not using it. And if you're never using it, why would you want to pay for it? That becomes a very clear win for everyone involved. I think that in the fullness of time, economics are what are going to move the needle on driving further adoption about this. I have to guess that you see the same thing from where you are?Steren: Yes, very often working to reduce your carbon footprint is also working to reduce your bill. And we've also observed—not always—but some correlation between regions that have the lowest carbon impact and regions that are the cheapest. So, in a sense, this region selection, optimizing for price and carbon is often optimizing for the same thing. It's not always true, but it is often true.Corey: I really want to thank you for spending so much time to talk with me about this. This has definitely giving me a lot of food for thought, and I have to imagine that this will not be our last conversation around the topic.Steren: Well, thanks for having me. And I'm very happy to talk to you in the podcast, of course.Corey: Steren Giannini, product lead for Google Cloud Carbon Footprint and Google Cloud Run. I'm Cloud Economist Corey Quinn and this is Screaming in the Cloud. If you've enjoyed this podcast, please leave a five-star review on your podcast platform of choice, whereas if you've hated this podcast, please leave a five-star review on your podcast platform of choice, along with an angry screed about how climate change isn't real as you sit there wondering why it's 120 degrees in March.Corey: If your AWS bill keeps rising and your blood pressure is doing the same, then you need The Duckbill Group. We help companies fix their AWS bill by making it smaller and less horrifying. The Duckbill Group works for you, not AWS. We tailor recommendations to your business and we get to the point. Visit duckbillgroup.com to get started.Announcer: This has been a HumblePod production. Stay humble.